TM Academy Articles & Posts

• 16th Aug 2018
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• TM Academy

Last week we covered how promotional merchandise is an effective tool to market to an older generation, and how, if you're targeting the older demographic, to aim to not hav

• 14th Aug 2018
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• TM Academy

With many articles covering how to market to younger generations - namely millennials - it can be easy to forget the older demographic. We would suggest that this is individuals

• 9th Aug 2018
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• TM Academy

With students being both a difficult and easy market to tap into, it can be overwhelming to know where to start and why you should be targeting them in the first place. We wante

• 7th Aug 2018
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• TM Academy

Students are a demographic unlike any other. If your marketing plan seems to be tailored to a ‘one size fits all’ then you may have to think again, as the rules that

• 26th Jul 2018
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• TM Academy

It’s the final part of our series on what to include in your email newsletter. There is nothing more disheartening to see that people haven’t read or even opened you

• 24th Jul 2018
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• TM Academy

As a business, there is probably a chance that you have sent an e-newsletter, and there is probably a chance that some people never opened or clicked it. It can be a pretty disa

• 19th Jul 2018
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• TM Academy

As a marketer, you want to deliver great content that's engaging and drives sales. Whilst an e-newsletter provides the perfect platform for you to do all of the above,

• 17th Jul 2018
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• TM Academy

It’s the final chapter of our brilliant ideas for using promotional merchandise to market your business. We’ve covered everything from golf balls, to viral products

• 12th Jul 2018
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• TM Academy

We wanted to share with you 20 brilliant ideas for using promotional merchandise to market your small business. As we mentioned earlier this week, promotional merchandise is an

• 10th Jul 2018
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• TM Academy

Without a huge marketing budget, it can be difficult to get creative when trying to market your small business. Luckily, promotional merchandise handles the creative side for yo

• 5th Jul 2018
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• TM Academy

We’ve covered five ways so far on how you can market your business for free. From sending out products to running a content on social media, there are a multiple ways in w

• 3rd Jul 2018
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• TM Academy

It can be difficult and scary to think up big marketing campaigns with little to no budget. However, even as a smaller business there are ways to market your brand for free so y