Your Guide to Email Marketing by Total Merchandise: Part 2
Last week we explained how email marketing has the highest ROI than any other marketing channels, therefore if some of your marketing efforts aren’t focused here, you&rsqu
Your Guide to Email Marketing by Total Merchandise: Part 1
Countless reports have shared that email has a higher return on investment than any other marketing channel. Email marketing is a long-standing, effective way to draw in clicks
The Most Popular Promotional Merchandise for Summer Campaigns
The sun is shining, and it feels like summer is finally here! When you think of summer you tend to think of BBQ's, taking walks in the park, visiting the beach and the
How the Latte Levy Will Affect the Use of Reusable Coffee Cups
There are mixed reactions to the new ‘latte levy’, a charge on disposable coffee cups imposed by UK members of parliament. In fact, this new charge could see disposa
Time For A Spring Clean Of Your Marketing Strategy
Now that it’s (finally!) starting to feel like spring, it’s time to perhaps consider doing a spring clean of your marketing strategy! Spring is all about a change, c
The TM Guide to LinkedIn: Part 2
As we established last week, LinkedIn is not just a website that is useful for your job hunting or a social media platform you can browse at work without getting caught by your
The TM Guide to LinkedIn: Part 1
LinkedIn may not be the first social media platform you consider to maximise your engagement rates and sales, however having a presence on LinkedIn is incredibly important for y
How Has Marketing Changed Over Time: Part 2
Part 1 of this article series about the development of marketing techniques over the past few decades discussed how key video now is to our strategies, how social media’s
How Has Marketing Changed Over Time: Part 1
It is undeniable that marketing has changed in profound ways. Since purchasing power has really fallen into the consumers' hands through the numerous amounts of custome
6 Facts Demonstrating How Powerful Promotional Products Are
With digital marketing in the midst of its biggest ever boom, it’s easy to lose sight of the power of promotional products. Whilst their effectiveness isn’t as easil
15 Great Giveaway Ideas for Your Next Event
Everybody loves a giveaway. Whether it’s part of an online competition or free handouts at a trade show, giving away promotional merchandise are useful, fun, and effective
Refill and Reuse: The Latest Eco-Friendly Drinking Trend
A short while ago, Leeds University Union decided to make a drastic decision and stop the sale of bottled still water in certain areas of campus. Some people, of course, were up