Total Merchandise News

• 7th Jun 2018
• -
• TM Academy

Earlier this week, we published an article which basically explained that 'Brand' was more than just a logo. Everything from the way the telephone is answered, right thr

• 5th Jun 2018
• -
• TM Academy

Brand is everything and brand is everywhere but the word 'brand' doesn't necessarily just mean 'logo'. A logo, of course, is a major part of a brand, but bra

• 31st May 2018
• -
• TM Academy

Psychology can be defined as “the scientific study of the human mind and its functions, especially those affecting behaviour in a given context”. In this way, it is

• 29th May 2018
• -
• TM Academy

Most businesses use copy every day. From writing effective marketing emails to putting up content on their website, it is essential to write persuasive copy to sell your pr

• 24th May 2018
• -
• TM Academy

In a world of digital marketing and social media campaigns, other long-standing forms of marketing are sometimes forgotten about. Whilst trends in the marketing world come and g

• 22nd May 2018
• -
• Seasonal

We could keep this really brief and just tell you that the sooner you start planning your campaign the better, but that isn’t very useful for most of us who work on tight

• 18th May 2018
• -
• TM Academy

Understanding the Facebook algorithm is essential for your Facebook marketing campaigns. The news feed is based on a huge number of factors, and we’re here to help you und

• 15th May 2018
• -
• TM Academy

It’s 2018, and Mark Zuckerberg announced at the beginning of this year that one of Facebook’s big focus areas for 2018 is “making sure the time we all spend on

• 11th May 2018
• -
• TM Academy

As we discussed in part one of this two-part series, marketing has, in some form, been a

• 8th May 2018
• -
• TM Academy

It cannot be denied that businesses have evolved an incredible amount over the past 200 years. We’re going to dive deep into the evolution of marketing with this two-

• 3rd May 2018
• -
• TM Academy

It is rather undisputed that humans largely rely on their emotions when making purchasing decisions. In fact, Antonio Damasio, a Professor of Neuroscience at the University of S

• 1st May 2018
• -
• TM Academy

In the previous two parts of this three-part series on email marketing, we discussed why it is important to understand the necessity of email marketing, how to put together an e