Written by

Adam Carter | Head of Products

Adam has been leading the Product team for over 18 years, during which time he's built up an enviable reputation as one of the industry's most trusted authorities on promotional merchandise. As well as supplier relations, product sourcing and pricing, Adam is also responsible for ensuring our promotional merchandise is presented on the website in the most effective manner. His expertise makes him the go-to person on the team for spotting merchandise trends and he's highly experienced in identifying the best branded products to meet our customers' needs. When he's not working, Adam enjoys travel, electronic music and all forms of cinema.

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Adam Carter Head of Products

Articles by Adam Carter

How to Organise a Business Event: Part 3

How to Organise a Business Event: Part 3

We’re back with the final instalment in the ‘how to organise a business event’ series. We hope that we have clearly established that a well-organised business

How to Organise a Business Event: Part 2

How to Organise a Business Event: Part 2

We firmly stand by the fact that the budget and venue are two of the most, if not the most, important factors that must be considered when organising a business event. We covere

How to Organise a Business Event: Part 1

How to Organise a Business Event: Part 1

A successful business event can have such a positive impact on your company - it can increase sales, brand awareness and overall profits just to name a few. If you decide t

How To Choose Promotional Products For Your Startup Business

How To Choose Promotional Products For Your Startup Business

Earlier this week we went through why promotional products are a good investment for startups even with a tight marketing budget. They are absolutely a long term investment, wit

Are Promotional Products A Good Investment For A Startup Company?

Are Promotional Products A Good Investment For A Startup Company?

Businesses are popping up here, there, and everywhere nowadays which is great for the economy but it can be a tricky start for some. Marketing budgets for startups are not often

How to market to an older generation: Part 2

How to market to an older generation: Part 2

Last week we covered how promotional merchandise is an effective tool to market to an older generation, and how, if you're targeting the older demographic, to aim to not hav

How to market to an older generation: Part 1

How to market to an older generation: Part 1

With many articles covering how to market to younger generations - namely millennials - it can be easy to forget the older demographic. We would suggest that this is individuals

10 Promotional Merchandise Ideas for Your Small Business: Part 3

10 Promotional Merchandise Ideas for Your Small Business: Part 3

It’s the final chapter of our brilliant ideas for using promotional merchandise to market your business. We’ve covered everything from golf balls, to viral products

10 Promotional Merchandise Ideas for Your Small Business: Part 2

10 Promotional Merchandise Ideas for Your Small Business: Part 2

We wanted to share with you 20 brilliant ideas for using promotional merchandise to market your small business. As we mentioned earlier this week, promotional merchandise is an