You already know that one of, if not the, best ways to increase brand awareness is investing in promotional merchandise. Research shows that 79% of people would be likely to do business with a company after receiving a branded item and 56% of people said that their impression of the business improved after receiving a promotional gift.
There are a few different types of promotional products that you can invest in for your business. It’s not all about giveaways and low budget items, there's a vast variety of tailored items that best suit your brand.
We’ll start with the obvious one. Giveaways for exhibitions, talks, and trade shows are one of the main reasons why businesses buy promotional merchandise. These are often low cost, high volume items as they are budget-friendly and spread brand awareness to as many people as possible. Giving away promotional products at a trade show is also a great way to increase traffic to your booth and they can leave a lasting positive impression.
For giveaways, we recommend pens, water bottles, USB drives, tote bags, hand sanitisers and mugs as these are all everyday use, low-cost items that can be branded effectively with your logo.
There's no such thing as never enough pens! Boost brand exposure with every scribble by giving out these best-selling ballpens, available in 30 different colours.
Whether your team needs uniforms for everyday wear, or you’re going on a trip, corporate apparel is an essential way to give off a professional impression of your company. You can brand t-shirts and other clothing items with your logo for your staff to wear, or you can gift them to your customers who can wear them during their daily activities for maximum brand exposure.
For team apparel, we recommend t-shirts, jumpers, hoodies, zip-up jackets and hats; these are always on trend and are a great way to display your brand’s logo.
Gildan Heavy Cotton T-Shirts
Available in over 50 colours, these best-selling t-shirts maximise brand awareness wherever they are worn.
If your company is one that likes to gift their employees when they do a good job or when it comes to the holiday season, consider getting some company-branded luxury merchandise. We have a range of gifts that you can brand to ensure that your employee’s hard work didn’t go unnoticed. These gifts are also a great way to motivate your employees to perform to a high standard as it makes them feel valued.
4000mAh Arch Metal Power Banks
Make your employees feel appreciated with these sleek power banks, printed with your branding. Ideal for travelling, you can get maximum exposure while they are being used out of the office.
There are so many different options that are available to suit your promotional merchandise needs and we hope that we have highlighted just a few ways that branded goods can positively impact your company. If you're looking for promotional products to boost your brand awareness take a look at the range of items we have to offer.