Promotional merchandise ideas for charities

If you work for a charity - whether it's a nationwide organisation or a brand new initiative based on a locally-identified cause - you'll know how important spreading your message and generating awareness for your work is.

Enter promotional merchandise: giveaway items and business essentials printed with the branding of your charity can have the power to create recognition for your logo, encourage people to donate and more. 


Editor’s Note: This article was originally written in August 2019 and has been updated for 2023.

According to the UK Giving Report 2022 from the Charities Aid Foundation, people across the UK donated £10.7 billion to good causes across the country in 2021. 

Meanwhile, data from Statista suggests that around two-thirds of Brits donated money to at least one good cause between 2021 and 2022. Throughout 2021, the average monthly donation made by UK residents to charity equated to £49, according to research from the National Philanthropic Trust.

Charity Merchandise Ideas: What Are The Benefits?

Every little helps when it comes to helping create a positive, memorable buzz around your organisation, especially when you're reliant on donations of time, money or expertise from the public to help fund your work.

Of course, the need for highly cost-effective marketing is more important than ever before in 2023, especially in light of the lingering impact that the pandemic has had on the sector over the last few years.

With that in mind, promotional products that are able to remind people about your cause and what you're doing can be powerful marketing tools, allowing you to spread the word about your work, your needs and how people can help - and without breaking your budget. 

Charity merchandise can help to:

  • Build brand awareness: The main plus-point of investing in promotional products is they can help your charity generate instant visibility.
  • Generate funds: Selling items such as promotional wristbands or logo-printed T-shirts to customers can be a great way to raise money.
  • Add some professional sheen: This can be crucial to smaller, more localised charitable causes, with branded products adding a smart and polished edge to their endeavours.

All in all, these products will help to drum up awareness, visibility and goodwill about your cause - and that can only be a positive!

Why Do Charities Sell Merchandise?

The undeniable main benefit of selling charity merchandise to supporters is that it will help generate money for your organisation.

Whether you're selling wearable items, such as T-shirts printed with your charity's logo, or long-lasting memorabilia (think teddy bears, for example), selling carefully selected charity merchandise can be a great way to create an extra revenue stream. 

Another benefit is that merchandise such as keyrings, button badges or pens, can help to create longer-lasting brand awareness for your organisation and retain donor loyalty in the process. 

The Best Charity Merchandise Ideas For UK Good Causes

While the Coronavirus pandemic undeniably wreaked havoc on UK charities, with staffing and fundraising events hit heavily by restrictions, it's safe to say that charities are able to operate a lot more normally now. 

From hosting awareness events to encouraging supporters to take part in their own fundraising events, there are all sorts of ways that charities can drum up crucial support for their work.

Charity merchandise is a great way to help your organisation raise funds, whether you're looking for resale items, items for staff, or giveaways to hand out to donors at events.

Wondering which products your charity could sell or benefit from investing in? From low-cost paper stickers to T-shirts and teddy bears ready to rock your logo, we're confident we've got the perfect charity merchandise ideas for your good cause. 

Read on for some of our ideas below - and browse our Charity Merchandise range to discover even more promotional items that will help generate awareness for your good cause.

Branded Badges & Printed Stickers

Promotional badges can offer a fun, colourful way to help your team spread the word about your charity, without doing anything more than pinning the badge onto their jackets or coats! They're also ideal for giving to donors and people supporting your fundraising efforts, offering a highly cost-effective way to generate visibility for your organisation. 

For an alternative idea, consider handing out logo-printed paper stickers instead - as well as being incredibly budget-friendly, they can also be used to add extra interest to letters sent to donors, flyers and more. 

Discover our full range of branded stickers and promotional badges for more ideas.

Roll Up Banners

Whether you're planning a virtual event and need a striking backdrop or are simply looking to freshen up your HQ decor, our Roll Up Banners are the ideal way to do it.

Printed with your design in full colour, these promotional banners are ideal for conveying everything from contact details to photos of the work your organisation has done. Order today from just one unit, with the banner's easy-to-use design making it simple to put up and take down again. 

Also of note are our Mosquito Roller Banners, which are available to order from just one unit in a range of different sizes. Printed with your full colour artwork, they're a fantastic way to generate awareness for your cause at events, in reception areas and more. 

Explore our full range of promotional banners.

Promotional T-Shirts

If your charity has a presence at an upcoming event - whether you're planning a virtual fundraiser or an in-person event down the line - T-shirts printed with your logo can offer a fantastic way to ensure your staff stand out. They can also make a fantastic uniform option for general wear as well, whether your team are representing the organisation in the office or out and about. 

Our classic Fruit of the Loom Valueweight T-Shirts are available in a wide range of colours, meaning there's a shade to suit every organisation's branding - including yours! 

Explore our full range of promo T-shirts, ready to order with your charity's logo today.

Logo Printed Campaign Ribbons

With the option to sell these individually or use them to demark your staff and patrons, these vibrantly printed ribbon pins offer your organisation brand an elegant pop of brand awareness that your customers can wear over and over. 

The perfect size for popping in the post, these neat campaign ribbons will add a definite touch of style to your awareness endeavours - and all at a fantastically low price. What's not to love?

Browse more printed badges for your charity. 

Printed Silicone Wristbands

Whether you decide to have our best-selling Printed Silicone Wristbands printed or embossed with your logo, these branded accessories offer a wearable advertising opportunity for your business like no other!

Charity wristbands are a great way to not only raise money for your organisation but are also a fuss-free accessory that your supporters can wear day after day. Have them printed with your logo or message in anything from one to four colours, ensuring unmissable visibility with every outing. 

Explore our full range of branded wristbands.

14cm Henry Teddy Bears

These cuddly cuties are ideal for adding a touch of 'aww' to your marketing endeavours, whether you plan to gift them to your loyal team or to valued patrons!

Wearing a T-shirt that's ready to be printed with your full colour design, these branded teddy bears make great high-perceived value giveaways and can be ordered from just 25 units. 

See our full range of promotional teddy bears

Find more promotional charity items in our Charity Merchandise range. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email! Main image: Mikael Blomkvist via Pexels.

Written by

Katie Reed | Product Manager & Head of Artwork

With 13 years of experience in the promotional merchandise industry, Katie speaks with true authority about all matters related to promotional products. Her attention to detail and creative flair ensure that product details, prices, imagery and descriptions are accurate and answer all our customers' questions. Her articles and other product-related content have become truly trusted sources of information and inspiration for anyone deciding on their next promotional product order. In another life, Katie would have been a star Quidditch player.

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