Logo Design Trends in 2016

2015 has been an interesting year for logo design. We've seen various different styles develop over the year including a move towards flat design, retro designs, and also more 'basic' typographic logos.

 

An infographic by Total Merchandise about the top logo design trends of 2016.

You can read more about 2015 logo design trends in our blog, "The Basics Of Logo Design" (Link at the bottom of page).

So what does 2016 hold for logo design? No one can be 100% sure, but we've picked some of our favourite trends that we hope to see more of in the future.

Typographic Designs

A typographic logo is typically extremely basic, featuring only the company name, sometimes with the addition of a small logo or shape.

Line Drawings

Logos using line drawings are also becoming popular. Above is a very basic example, however, talented designers can create beautiful illustrations from these lines.

Retro Logos

Classic and retro styles are in at the moment, so we're seeing an increase in logos in a similar style. With these logos, it's common to see mocked ageing marks like dust and scratches.

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Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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