Found! The Perfect Promotional Pen For Your Audience

They say the pen is mightier than the sword - so why not consider this simple yet highly effective item as your latest branded merchandise investment? Despite our online-centric lifestyles, the vast majority of Brits will still use a pen on a daily basis - and if you're considering promotional pens (whether it's for an event giveaway, goodie bag inclusion or mail-outs to customers) it pays to tailor the experience as much as possible to your target audience.

Whether they're a student who might be hand-writing essays or an MD who requires something exquisite to sign documents, we have the perfect printed pen to help enhance their writing experience, as well as set your business apart as excellent. Promise!

Of course, our edit below barely scratches the surface of the huge range and volumes of promotional pens we have available at Total Merchandise. To explore in full, visit our Pens & Writing section and prepare for some inky inspiration!

The perfect promotional pen for a school student is...

Whether they’re writing an essay in an English exam or solving equations in a Chemistry class (the joys!), give students one less thing to think about by arming them with pens that work well for them. With this in mind, our range of cheap printed pens could have the perfect solution for you. For example, our best-selling Curvy Ballpen is available in a vast range of colours and is designed with a generous print-space on the barrel for your logo to be printed on to.

The result? Brand awareness every single time the pen is picked up, as well as fuss-free writing that will help the users keep their cool in classrooms or exam situations. The subtle tapering of the promotional pen’s body makes it endlessly more comfortable for longer periods of writing, with the pen offering a smooth writing experience with every use.   

Additionally, older students will be impressed by the multi-function cool of the Curvy Highlighter Ballpen, which is our standard Curvy but with a highlighter on the end. Ideal for university students who want to make notes and highlight chunks of text all in one go, it’s brilliantly functional and makes a great giveaway at student events and Freshers’ Fairs.

The perfect promotional pen for office-based professionals is...

Fast-paced office environments call for pens that are as sleek and efficient as the team who are using them. Say hello to the promotional Cross Calais Ballpen; it writes in classic black ink and offers a user experience that’s silky smooth - and with your business logo engraved on to the side of it, it makes a subtly extravagant item for your colleagues or clients alike.

For your team members, it will add a touch of corporate finesse to meetings with clients. Customers, meanwhile, will be impressed by receiving such a sleek pen; the high-perceived value appearance of the Cross Calais Ballpen is actually balanced out by the fact that  - shh! - these promotional giveaways are actually incredible cost-effective, with prices starting at £8.52 per pen for orders of 1,000.

The perfection promotional pen for potential customers at a tradeshow is...

When you’re exhibiting your brand at a tradeshow, there’s one thing you want: awareness for your brand. You want people to visit your stand, discover your business and actually remember your brand when they walk away; you want to make your company stick out in their mind’s eye, rather than drifting into a sea of anonymity in amidst all the other stands they strolled past. Not too tall an order, right…?

Well, actually, no. With research showing promotional pens can make incredibly effective marketing tools (along with various other promotional merchandise items), our Alaska Frost Ballpen is a pleasing-to-use promotional pen that combines a smooth writing experience with an easy-grip design, that is further enhanced by the addition of your logo and branding on the barrel.

The perfect promotional pen for an environmentally-conscious audience is...

Manage an eco-friendly business and want to carry those same values into your marketing materials, or perhaps just want to show your business has a twist of environmental responsibility about it? Either way, our wide range of promotional bamboo pens is great for showing your brand cares, in style.

One of our favourites is the Bamboo Touch Screen Ballpen (shown above): combining modern technology with environmentally-sound materials, it’s made from ABS plastic and bamboo, and is perfect for use with touch-screen devices and smartphones. With your logo clearly engraved on to it, it’s a brilliant promotional item that aligns your business with environmental responsibility, as well as functionality.  

The perfect promotional pen for an audience of tradespeople is...

Whether your target customer is an architect who needs to sketch out a floorplan or a builder who requires a pen to-hand as and when they need it, we have a variety of promotional pens, printed with your branding, that can make brilliant options. The Lowton Torch Stylus Ballpen, for example, is sleek enough to fit in a jacket pocket, and offers the dual-functionality of smooth writing with a light-in-the-dark should they need to investigate dark nooks and crannies of properties.

Alternatively - after some novelty pens that your customers will remember? Our Carabiner Multicolour Pen is perfect for clipping onto belts or bags for a pen that’s always there, whenever your customer needs it – and with your branding on clear display the whole time.

The perfect promotional pen for your most valued customers is...

You might be celebrating a milestone number of years working together or you might just want to thank your top customers for their continued service and support. Whatever the occasion – or celebration! – show them you appreciate working with them by presenting them with a beautifully printed pen. They don’t come much more impressive than a pen from the iconic Cross brand and this promotional Century Classic Black Ball Pen is guaranteed to dazzle your customers.

Designed in an impressive black-and-gold colour palette, each of these promotional pens comes delivered in an exquisite presentation box. The only slight issue you might have is they're so lovely that you might not actually want to give any of them away...

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Written by

Katie Clark | Head of Digital Marketing

With over a decade in print and digital journalism, Katie possesses a wide skill-set that incorporates everything from SEO to PR. Joining the team in early 2019, her expertise lies in writing sparkling copy about promotional merchandise and related topics, as well as managing social media activity and developing creative solutions to keep the Total Merchandise brand at the forefront of people’s minds. With a background that includes event-planning and volunteering for charitable organisations, she has a first-hand appreciation for the needs and questions a customer might have when acquiring promotional products for their organisation. In her spare time, she loves reading, going to the cinema and learning to cook.

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