Please note: the current lockdown restrictions do not affect our ability to fulfil your order and we are operating business as usual.

Corporate Gifts for 2013 Success

As everyone knows, the holiday season is the perfect time to distribute corporate gifts. They are a great way to remind customers you value their loyalty and wish them success for the New Year. This can also help your business to have success in 2013 by keeping them as customers.

This year, many businesses have found that they've had to cut back, whereas, normally they'd spend a lot on Christmas gifts for clients. Businesses have started to take an economical approach, sending a box of chocolates or a bottle of wine as their Christmas gift. What many businesses don't understand is that corporate gifts are an investment, they aren't just a way of showing appreciation, they are a way of inviting customers back to do business with them.

The Science Behind Christmas Gifts

Experts believe that sending gifts to customers at Christmas is important to encourage a positive experience for the customer as well as creating a relationship with them. Of course, you don't need to spend a fortune when investing in corporate gifts.

Where we feel that many companies go wrong is by failing to use the giving of corporate gifts as a marketing opportunity. It's all very well giving a customer a box of chocolates, but if they were to receive a selection of personalised gifts they are more likely to remember who gave them the gifts.

Corporate Gifts To Suit All Budgets

Money may be tight, but there are plenty of personalised gifts to choose from which will not eat into your budget. The important factor to remember about personalised gifts is that you are investing in them. If your brand is printed on the gift, it is a form of marketing for your organisation. This means that rather than just an expenditure it is an investment into the marketing of your brand. Corporate gifts should appear to be high in value. In many cases, the perceived value is much more than the actual cost.

There are many cost-effective options to choose from. So, we have listed some of our favourites.

It wouldn't be Christmas and New Year without a bottle, or two, of bubbly! So why not gift these mini Prosecco bottles, printed with your full colour design to really make your marketing pop.

Featuring a stylish gold design, guaranteed to draw attention to your branding.

With the start of the New Year comes New Year's resolutions, and one very common resolution is to keep organised. Help your customers achieve this with the Colombia pocket diary. Pocket-sized so your clients can take it with them wherever they go!

And to write down their notes in their new stylish diary, the promotional Hussar ballpen. A metal twist-action pen in satin silver with contrasting polished chrome trims for a stylish finish. Engraved with your company logo for lasting exposure.

These smart executive-style pens are supplied in a gift box for that extra touch.

However tight your budget is this Christmas, don't scrimp on your corporate gifts. These are an important factor in seeing your business through to the future and, it's important to remember that personalised corporate gifts will leave even more of an impression.

Main image from Pixabay.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
Sleigh Your Festive Campaign With Printed Christmas Tree Decorations

Sleigh Your Festive Campaign With Printed Christmas Tree Decorations

Halloween has been and Bonfire Night has passed, which can only mean one thing: Christmas is nearly here! It's almost time to deck the halls and get the tree up - ...

5 Reasons You Can Benefit From A Promotional Advent Calendar

5 Reasons You Can Benefit From A Promotional Advent Calendar

Can anyone else hear the jingling of bells in the distance...? With the nights drawing in earlier, the temperatures beginning to dip and a mildly frenzied buzz in the shops (or...

The Promotional Christmas Gifts Your Customers & Staff Really Want

The Promotional Christmas Gifts Your Customers & Staff Really Want

Christmas is just around the corner, in fact, it's only 50 days away - yes, fifty! It's a given that Christmas 2020 is going to be slightly different to what we all know...

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

Are you looking for something unique to add some fun to your promotional activity? Well, we're here to help - look no further than our range of novelty giveaways for th...

The Power Of Promotional Paper Coffee Cup Sleeves

The Power Of Promotional Paper Coffee Cup Sleeves

Whilst a hot cup of coffee is a daily saviour for people across the UK, singed fingertips are a decidedly less desirable side-effect of the morning caffeine fix. 

Unusual Corporate Gifts & Promotional Merchandise

Unusual Corporate Gifts & Promotional Merchandise

Have you received a promotional product at some point in your life? For most of us, the answer to this question is yes. So, how do you make sure your promotional product stands...

4 Key Factors in Promoting Leading A Healthy Lifestyle

4 Key Factors in Promoting Leading A Healthy Lifestyle

Leading a healthy lifestyle is important for good health and wellbeing, yet we often fail to make sure we are doing everything we can to ensure we're feeling fit and well -...

What Does The Government's Covid-19 Roadmap Mean For Your Business?

What Does The Government's Covid-19 Roadmap Mean For Your Business?

Following this week's government announcement, the country's roadmap out of lockdown - and away from Covid-19 restrictions - has been laid out. As well as...

10 Ways To Celebrate Employee Appreciation Day With Your Team

10 Ways To Celebrate Employee Appreciation Day With Your Team

Employee Appreciation Day is fast approaching, people - and there's never been a better time to get involved in the action. The ideal opportunity to show your staf...