Corporate Gifts for 2013 Success

As everyone knows, the holiday season is the perfect time to distribute corporate gifts. They are a great way to remind customers you value their loyalty and wish them success for the New Year. This can also help your business to have success in 2013 by keeping them as customers.

This year, many businesses have found that they've had to cut back, whereas, normally they'd spend a lot on Christmas gifts for clients. Businesses have started to take an economical approach, sending a box of chocolates or a bottle of wine as their Christmas gift. What many businesses don't understand is that corporate gifts are an investment, they aren't just a way of showing appreciation, they are a way of inviting customers back to do business with them.

The Science Behind Christmas Gifts

Experts believe that sending gifts to customers at Christmas is important to encourage a positive experience for the customer as well as creating a relationship with them. Of course, you don't need to spend a fortune when investing in corporate gifts.

Where we feel that many companies go wrong is by failing to use the giving of corporate gifts as a marketing opportunity. It's all very well giving a customer a box of chocolates, but if they were to receive a selection of personalised gifts they are more likely to remember who gave them the gifts.

Corporate Gifts To Suit All Budgets

Money may be tight, but there are plenty of personalised gifts to choose from which will not eat into your budget. The important factor to remember about personalised gifts is that you are investing in them. If your brand is printed on the gift, it is a form of marketing for your organisation. This means that rather than just an expenditure it is an investment into the marketing of your brand. Corporate gifts should appear to be high in value. In many cases, the perceived value is much more than the actual cost.

There are many cost-effective options to choose from. So, we have listed some of our favourites.

It wouldn't be Christmas and New Year without a bottle, or two, of bubbly! So why not gift these mini Prosecco bottles, printed with your full colour design to really make your marketing pop.

Featuring a stylish gold design, guaranteed to draw attention to your branding.

With the start of the New Year comes New Year's resolutions, and one very common resolution is to keep organised. Help your customers achieve this with the Colombia pocket diary. Pocket-sized so your clients can take it with them wherever they go!

And to write down their notes in their new stylish diary, the promotional Hussar ballpen. A metal twist-action pen in satin silver with contrasting polished chrome trims for a stylish finish. Engraved with your company logo for lasting exposure.

These smart executive-style pens are supplied in a gift box for that extra touch.

However tight your budget is this Christmas, don't scrimp on your corporate gifts. These are an important factor in seeing your business through to the future and, it's important to remember that personalised corporate gifts will leave even more of an impression.

Main image from Pixabay.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
Revealed: The Best Corporate Food Gifts For Christmas 2023

Revealed: The Best Corporate Food Gifts For Christmas 2023

Corporate food gifts are the perfect way to leave a lasting impression with your clients this Christmas. With options to suit all budgets, we've got everything from

The Best Discounted Christmas Merchandise Ideas To Order Today

The Best Discounted Christmas Merchandise Ideas To Order Today

As you're probably all too aware, Black Friday is fast approaching - and so is Christmas! So in our latest blog post, we're combining the two to bring you a round-up of

The TM Edit: Best Christmas Gifts For Customers In 2023

The TM Edit: Best Christmas Gifts For Customers In 2023

With autumn officially here, it's safe to say that Christmas is fast approaching. And whether you're ready to deck the halls with boughs of holly or are more reluctant t

Cheers! Our Top Picks Of Promotional Drinkware This Spring

Cheers! Our Top Picks Of Promotional Drinkware This Spring

With temperatures reaching a welcomed 20+ degrees Celsius across parts of the UK this week, it's only fitting that we take a look at our spring and summer-friendly branded d

The TM Edit: Our Most Popular Promotional Products Of 2019

The TM Edit: Our Most Popular Promotional Products Of 2019

With the end of the year - and decade! - fast-approaching, we've decided to shine a light on the most popular promotional products of 2019.  These are no o

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

Are you looking for something unique to add some fun to your promotional activity? Well, we're here to help - look no further than our range of novelty giveaways for th

In Honour of Plastic Free July: Ideas To Help Your Brand Cut Plastic

In Honour of Plastic Free July: Ideas To Help Your Brand Cut Plastic

Plastic Free July is an inspiring worldwide movement that encourages people around the globe to swap single-use plastics in favour of other options.  From disposabl

11 Easy Ways To Make Your Brand Stand Out This Summer

11 Easy Ways To Make Your Brand Stand Out This Summer

Keen to do something a little bit different with your promotional marketing plans throughout summer 2024? Whether you're looking for fun awareness events you can lin

The Best Promotional Merchandise & Freebies For Freshers' Fairs

The Best Promotional Merchandise & Freebies For Freshers' Fairs

For the uninitiated, a freshers' fair is one of the most important events in the student calendar. As well as giving new students the chance to discover campus-