Corporate Gifts for 2013 Success

As everyone knows, the holiday season is the perfect time to distribute corporate gifts. They are a great way to remind customers you value their loyalty and wish them success for the New Year. This can also help your business to have success in 2013 by keeping them as customers.

This year, many businesses have found that they've had to cut back, whereas, normally they'd spend a lot on Christmas gifts for clients. Businesses have started to take an economical approach, sending a box of chocolates or a bottle of wine as their Christmas gift. What many businesses don't understand is that corporate gifts are an investment, they aren't just a way of showing appreciation, they are a way of inviting customers back to do business with them.

The Science Behind Christmas Gifts

Experts believe that sending gifts to customers at Christmas is important to encourage a positive experience for the customer as well as creating a relationship with them. Of course, you don't need to spend a fortune when investing in corporate gifts.

Where we feel that many companies go wrong is by failing to use the giving of corporate gifts as a marketing opportunity. It's all very well giving a customer a box of chocolates, but if they were to receive a selection of personalised gifts they are more likely to remember who gave them the gifts.

Corporate Gifts To Suit All Budgets

Money may be tight, but there are plenty of personalised gifts to choose from which will not eat into your budget. The important factor to remember about personalised gifts is that you are investing in them. If your brand is printed on the gift, it is a form of marketing for your organisation. This means that rather than just an expenditure it is an investment into the marketing of your brand. Corporate gifts should appear to be high in value. In many cases, the perceived value is much more than the actual cost.

There are many cost-effective options to choose from. So, we have listed some of our favourites.

It wouldn't be Christmas and New Year without a bottle, or two, of bubbly! So why not gift these mini Prosecco bottles, printed with your full colour design to really make your marketing pop.

Featuring a stylish gold design, guaranteed to draw attention to your branding.

With the start of the New Year comes New Year's resolutions, and one very common resolution is to keep organised. Help your customers achieve this with the Colombia pocket diary. Pocket-sized so your clients can take it with them wherever they go!

And to write down their notes in their new stylish diary, the promotional Hussar ballpen. A metal twist-action pen in satin silver with contrasting polished chrome trims for a stylish finish. Engraved with your company logo for lasting exposure.

These smart executive-style pens are supplied in a gift box for that extra touch.

However tight your budget is this Christmas, don't scrimp on your corporate gifts. These are an important factor in seeing your business through to the future and, it's important to remember that personalised corporate gifts will leave even more of an impression.

Main image from Pixabay.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
5 Reasons You Can Benefit From A Promotional Advent Calendar

5 Reasons You Can Benefit From A Promotional Advent Calendar

Can anyone else hear the jingling of bells in the distance...? With the nights drawing in earlier, the temperatures beginning to dip and a mildly frenzied buzz in the shops (or...

The Best Corporate Christmas Gift Ideas For Xmas 2020

The Best Corporate Christmas Gift Ideas For Xmas 2020

If you really want to treat your staff and impress your customers this Christmas, you've come to the right place. Our festive emporium - also known as our

'Tis The Season! Branded Advent Calendar Ideas For Christmas 2020

'Tis The Season! Branded Advent Calendar Ideas For Christmas 2020

Okay, okay: it's mid-September and Christmas might well be the very last thing on your mind. But there really is no better time than right now to start thinking about y...

Our Best Selling Promotional Items: Umbrellas

Our Best Selling Promotional Items: Umbrellas

Promotional Umbrellas have long been one of our most popular promotional items. They are a great giveaway opportunity that offers a large imprint area with high visibility and c...

Eco Friendly Promotional Gift Ideas

Eco Friendly Promotional Gift Ideas

It’s time for green to go mainstream, people. With more and more businesses becoming aware of their corporate responsibility to become more eco-friendly, it’s really...

Cheers! Our Top Picks Of Promotional Drinkware This Spring

Cheers! Our Top Picks Of Promotional Drinkware This Spring

With temperatures reaching a welcomed 20+ degrees Celsius across parts of the UK this week, it's only fitting that we take a look at our spring and summer-friendly branded d...

Promotional Products For Your Planned Events This Summer

Promotional Products For Your Planned Events This Summer

With Step 3 of the government's roadmap set to unlock from 17th May - which is just a couple of weeks away - there's no better time to consider your...

The TM Edit: 10 Must-Pack Promotional Products For UK Staycations

The TM Edit: 10 Must-Pack Promotional Products For UK Staycations

With thousands of holiday-hungry Brits eagerly anticipating a getaway this summer, now's the perfect opportunity to consider whether or not you want to tap into the pot...

The TM Edit: Best Branded Giveaways For Your Small Business

The TM Edit: Best Branded Giveaways For Your Small Business

Do you run a small business or start-up - and are looking for the perfect way to get your logo out and about? Enter our range of the best promotional giveaways that are ideal fo...