Total Merchandise News

• 19th May 2017

Today, we have countless options when it comes to marketing using social media. You can personalise your strategy to suit your business by choosing posting times, style, and con

• 17th May 2017

Last month we showed you our favourite Father’s Day marketing campaigns over the past few years. Whilst those are there to inspire you, we also wanted to give you a few lo

• 12th May 2017

Earlier this week we went through the beginning stages of running a creative online competition, including thinking of a prize, deciding how your users can enter, understanding

• 10th May 2017

Blogging, or having a news area on your website, can be a great way to draw new customers to your business as well as creating new regular page links for your site. It could be

• 2nd May 2017

A great thing to be doing for big and small businesses alike is to run online competitions – but how can you make sure it’s successful? Instead of thinking about soc

• 28th Apr 2017

Earlier this week we showed you the first stage of how to create a campaign using influencers – we’re back to give share with you the rest of our tips! Stage 1 was d

• 25th Apr 2017

With new generations and new technology comes new way to market – this is no secret. Big brands are moving away from the television adverts and onto 60-second Instagram vi

• 21st Apr 2017

There is no denying that videos are powerful. Positive videos are statistically proven to increase a user’s purchase intent by 97% and brand association by 139%. Therefore

• 19th Apr 2017

As Father’s Day is fast approaching this year (2 months today!) we thought we would reflect on some of our favourite marketing campaigns from the last few years. As always

• 14th Apr 2017

When you have a small business it’s understandable that you may feel that you are following the same route and advertising in the same way as every other small company. Ho

• 11th Apr 2017

A few weeks ago we ran through the basics of Instagram posting for your business, including what should be included on your profile, what your posting strategy should be and the

• 6th Apr 2017

Earlier this week we showed you a few of our favourite April Fools Day jokes that companies have played this year and how humorous marketing campaigns can have a positive impact