Promotional Bags Galore

Many different types of promotional bags are available nowadays from conference bags to laptop bags, to carrier bags, to cooler bags, to sports bags, to rucksacks and shoulder bags. The list goes on.

Using Promotional Bags To Benefit Your Brand

The main reason for there being such a vast choice of promotional bags is because one company may require a different type of branded bag to another in their advertising campaign. A promotional bag is a very useful marketing tool not only does it flaunt your branding, but it also enables you to place other promotional products within it, creating a fantastic promotional package for potential clients.

A promotional bag can also be used as a useful tool in the future for a client, for when they do their shopping or for carrying personal items. Having a company name, logo or product printed onto a promotional bag is a fantastic way of getting the word out about the company’s brand or services it offers.

Choosing The Right Branded Bag Is Vital For Success

The more people a company can advertise to, the more potential clients a company could receive. Deciding what type of promotional bag a company invests in isn’t as hard as it may seem. A company must first consider their target market, i.e. what type of promotional bag would suit their target market. Then a company needs to consider what services it offers, i.e. invest in a bag that relates to those services; for example, a company that sells or repairs computers may invest in a promotional laptop bag, as it relates to the services the company offers.

The more the branded bag relates to the company and services it offers the more interesting that promotional product becomes to potential clients. For example, if a sports/fitness company were to hand out printed laptop bags to potential clients, it’s unlikely they’d be that interested. If however, a sports/fitness company were to hand out a promotional sports bag, it would be much more successful as potential clients would find this practical and useful.

Promotional bags come in many guises and are very practical and useful to the client while promoting your message to all those within view of the printed bag. From budget printed bags to eco-friendly bags, they are a great way to expose a company name or marketing idea.

So, if you're looking for the right promotional bag then check out our full range for some inspiration - we're sure you'll find the perfect one!

Main image from Pexels.com

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
Promotional Products To Tie-In With Most Popular New Year Resolutions

Promotional Products To Tie-In With Most Popular New Year Resolutions

Christmas is just four weeks away now, people, meaning that - and we don't intend to alarm you when we say this - 2020 is almost here.  Along with all th...

The TM Edit: Our Most Popular Promotional Products Of 2019

The TM Edit: Our Most Popular Promotional Products Of 2019

With the end of the year - and decade! - fast-approaching, we've decided to shine a light on the most popular promotional products of 2019.  These are no...

How To Keep Your Promotional Merchandise On Trend In 2019

How To Keep Your Promotional Merchandise On Trend In 2019

Every business strives to remain current and promotional merchandise is no different. Consumer trends are constantly changing, 2018 saw the rise of the fidget spinner,...

The Power Of Promotional Paper Coffee Cup Sleeves

The Power Of Promotional Paper Coffee Cup Sleeves

Whilst a hot cup of coffee is a daily saviour for people across the UK, singed fingertips are a decidedly less desirable side-effect of the morning caffeine fix. 

The TM Edit: Our Most Popular Promotional Products Of 2019

The TM Edit: Our Most Popular Promotional Products Of 2019

With the end of the year - and decade! - fast-approaching, we've decided to shine a light on the most popular promotional products of 2019.  These are no...

TM Edit: 3 Essential 2021 Promotional Products To Order Today!

TM Edit: 3 Essential 2021 Promotional Products To Order Today!

With autumn officially upon us and the end of 2020 not-so slowly drifting into sight, now's the ideal time to start thinking about the new year that lies ahead. An...

12 Promotional Products To Make Working From Home Easier

12 Promotional Products To Make Working From Home Easier

The UK government recently announced that UK businesses should ask staff to work from home where possible, in order to slow the spread of Coronavirus. For many workers...

4 Things To Consider When Ordering Promotional Face Masks

4 Things To Consider When Ordering Promotional Face Masks

Following today's government announcement that the wearing of face coverings will be compulsory wearing by staff and customers in hospitality settings, as well as by st...