Please note: the current lockdown restrictions do not affect our ability to fulfil your order and we are operating business as usual.

Making Your Brand More Visible with Promotional Bags

If you are looking for a way to make your brand appear more visible, then you should consider using promotional bags. Promotional bags are great as they travel with the owner wherever they go, whether it be travelling into work or on holidays. Promotional bags have several uses, which means they provide a range of options for marketers. 

One of the best ones to use bags for promotion is to hand them out at trade shows, or corporate functions such as conferences and seminars. Bags are great at these particular events as often people will be given lots of documents or products to take away with them. By giving out bags, people can put their items in the bags and it will constantly advertise your brand throughout the event. Not only this, people are likely to use the bags after the event so you are giving yourself extensive advertising for a long period of time. The next time you organise an event, invest in some promotional bags. These can be personalised with your company logo and slogan, perhaps even in your company colours! 

You could also use promotional bags to reward your staff. By this, we don't necessarily mean tote bags, but perhaps cooler bags for the summer or hampers at Christmas time. You could fill the bag with lots of promotional goodies or treats to thank them for their hard work. By doing this, you could kill two birds with one stone, rewarding your staff whilst also promoting your brand. Your staff will appreciate that you have given them a gift and are likely to remain more loyal to your company. 

Another great opportunity for bag giveaways is at sports events. Perhaps you could sponsor your local marathon, or half marathon and give each runner a bag full of important goodies at the end of the race. The goodies can include a branded bottle of water, a towel and any other important nutrient items. Lots of people take part in marathons and running events, even if they aren't taking part in the event, there are also lots of spectators at each event. This means there is a big opportunity for advertising at the events.

There are lots of different styles of promotional bags available on the Total Merchandise website, whether you are looking for tote bags, eco-friendly bags or even picnic bags. Have a look at the printed bags available on our website.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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