For some promotional products, their shelf life is a short one, but if you are spending money investing in marketing materials, then why not try using printed USBs which are guaranteed to last longer than many other promotional products.
Any business owner will know that it is vital to ensure your business activity offers a good return on investment. Any money in which you invest within your business should offer a decent ROI, otherwise, it's not worth the investment. This is true, not only of marketing but throughout a business, through staff levels as well as many other business activities. When looking at your ROI on promotional products, think about the place you are giving them away.
Often at conferences or trade shows, many businesses will give away different promotional products. People will always accept something which is free, however, this isn't necessarily always a good thing. For example, if one person receives ten promotional keyrings from one trade show, it is very likely they won't keep them all. This is why we believe you should consider your promotional products carefully, before deciding what to invest in.
Our top tip when choosing and designing your promotional products is to first consider the industry you work within, and choose a product they will want. This may be easy, for example, if you are giving away products in the Autumn, then in the UK, an umbrella would be a sure fire hit. There is one other promotional product which we believe is suitable across many different industries – printed USBs.
Printed USB's have a high value associated with them, this means that when you give a USB to a customer or potential customer then they will think you have spent more on them than you actually have. Whilst USBs are believed to be expensive, when purchased in bulk they aren't actually as expensive as you would think. When you consider how much your gift would be appreciated, then it offers a high return on investment.
Printed USB's come in all different shapes and sizes. Whether you are looking for a USB that has a high memory, or just a small memory, there are many which can accommodate your needs. You can even choose bespoke shapes to suit your marketing campaign. For example, if you are working in the British Tourism industry, then you may consider a USB shaped like Big Ben!
For printed USB ideas, have a look at the Total Merchandise website.