Using Promotional Mugs To Increase Brand Exposure

They say the best promotional items and giveaways are those that are used for everyday purposes. Knowing the fact that 165,000,000 cups of tea are consumed in the UK every year, what else could be a better gift for an Englishman? Tea is the most beloved beverage for British people.

Although the tradition of a tea-break is just 200 years old in Britain, the actual history traces back to ancient China. Did you know that tea has anti-oxidant properties and helps in strengthening gums?

Due to its popularity, items related to tea are considered very good promotional items; promotional mugs being the best of them!

Using Branded Mugs To Boost Your Business' Exposure

Yet, if you are not sure about how these mugs are used in the industry, you must read on. The most common way to use these mugs as a promotional item is to distribute them in and around your office. When employees and clients will be presented with tea/coffee in these mugs with your logo, this will work as a sort of subliminal advertisement. With an unconscious liking for your brand already, you can satisfy your customers by handing them that promotional mug to take home with them. If not possible in office, you can attract a larger customer base by handing them your promotional mugs over the counter. This works best if you have a shop or customer service centre. You can lure them in better by offering them coffee or tea in those promotional mugs and make it more sweet by letting them take it home. Exhibitions and trade shows are also customer magnets.

Yet, attracting a large crowd in the midst of so many vendors can be a problem. With attractive promotional items such as promotional mugs, customers would gather like bees around honey. They will spend all the time to hear about your products and ideas before you hand out these promotional mugs. Events such as sports and concerts are also places where people are looking for some beverages.

In the UK, where the cold winters can’t stop people from going out and enjoying such events, a cup of tea or a mug of coffee becomes essential during break time. If you can give them what they want along with a mug that they can keep, you are definitely going to better your reputation. No matter who wins the game, you will get a lot closer to your business goals.

Finally, if you were really pondering on the idea of using promotional mugs as your brand promoters and couldn’t figure out a way to do so. You now have an idea. Although these are only a few traditional ones, it won’t hurt to be a little creative in this aspect. However you decide to giveaway promotional mugs, you are definitely going to get your sip of success.

If you're looking for the ideal promotional mug to boost your marketing efforts have a look through our branded mugs & bottles section on our website. Don't forget to fill out the form to receive a rapid quote or just give us a call!

Main image from Pexels.com