Do not underestimate the power of the simple promotional pens

In the good old days, all we needed was a promotional pen and some paper to carry out our daily work, but as technology has advanced, it seems the way we work has too.

Instead of picking up a pen and writing on some paper, laptops and mobile phones are now used to make notes, write essays and catch up with our friends. However, what happens when the technology we rely on crashes, or even worse breaks completely… it’ll be hello good old promotional pen and paper.

BiC Style Ballpens

Why Are Promotional Pens So Important For Your Brand?

However, we must ask ourselves, is living in a world where technology such as the iPad, laptop computers and mobile phones, have taken over, making the promotional pen more and more redundant? The answer is simple… no; we shouldn’t underestimate impact promotional pens actually have on our lives! Unlike all these 'high-tech' gadgets, (we now couldn’t possibly live without), promotional pens are highly affordable. This means you can have a number of promotional pens to promote your business, which will maximise brand exposure and provide the best opportunity for continuous advertising.

Having promotional pens as part of your promotional campaign will not only save the company money with its affordable price, but it could also save your potential customers money too. With money being tight this year for pretty much everyone, handing out cheap personalised pens at promotional events, fairs and shows, means the general public won’t have to spend their hard-earned cash on stationery, and thus they will be reminded of this whenever the promotional pen is used. It’s not like in the ‘old days’ when all promotional pens looked the same.

Contour Ballpens

Different Types Of Promotional Pens And Where To Find Them

Nowadays promotional pens can come in all sorts of shapes and sizes, from triangular ones to 'bendy' ones. Of course, you can still get the ‘normal’ pens but try going one step up with them, by making them look and feel professional. Promotional pens expand your target market, by not only appealing to your current clientèle, but also to new clients too, so next time you are in need of a promotional product, have a look at Total Merchandise’s range of affordable, high quality, promotional pens.

Bendy Pen

In everyday life, pens are needed and used more than you may realise. Think about it, they are on desks at work, clipped onto conference folders, tucked behind ears and even some laptop bags have pens tucked away in them.

The more common places you’ll find promotional pens are at schools, universities or in the office. You may even find a strategically placed promotional pen at the reception of a workplace, as this will ensure every visitor sees the company logo when filling out forms.

If you're looking for the right promotional pen then take a look at our promotional pens page on our website - we're sure you'll find the perfect pen!

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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