Promotional Merchandise Ideas For When Budget Cuts Are Biting

You may have been running a business for ages, but you may never have really known that you have a lot of competition, nor for that matter how recent Government driven budget cuts may affect your company income. Now you can see clearly that you have a lot of promoting to do if you want to retain the race of a competitive market. The only tool of the trade that you will be required to advertise and promote your business is, “free give away”! That is right. You will be required to give away items to promote your business. No, it does not mean that you will be giving away your office furniture or supplies. You will need to select a few promotional products with your company’s name and info on them.

Now, you shall think like a true businessperson. Cost effective items that can work for promotions can include a number of items. Set a budget and select a few from the list. You don’t have to spend thousands of pounds on promotional items, but you will be required to spend a few hundred.

Budget conscious Promotional merchandise includes pens, note pads, sticky notes, key rings or mugs. The most cost effective is selecting stationary as a promotional item. Now, you may think that having stationery will not portray your company’s image in a bold or strong way. But, the fact is you can make it work for your business’s benefit. Having stationery, such as a pack of sticky notes, can serve the purpose of your company’s visiting card. You should just not have your name and designation printed on it, but all other information is clearly available. Very cost effective and budget conscious promotional merchandise working its way to promote your company in ways you never thought possible.

Stationery will not cost as much and will always be budget friendly. Here is an example, a pack of regular sticky notes cost around 40p. But having your company’s name and information will make the pack cost around 70p. That is a fantastic price to pay for advertising and promoting. You can add a pen or a pencil at 20p a piece. One promotional product will cost you less than a pound. This is the number one item for your business and is a budget conscious promotional merchandise or item. This was just an example, but do consider it.

You never know who will be getting your sticky note next, and possibly have another loyal circle of customers forming to do business with your company. You will be required to use every method to advertise and promote your company.

There are many Budget conscious Promotional merchandise and items that you can give away to promote your business. Keep in mind that stationery is always affordable. Having your company’s name and image promoted on items such as these will ensure that the company is getting noticed. No matter the size of your business, you will always be required to promote and market it. It is tough competition out there and you will need to get your products and services be known.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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