Branded Merchandise... What's All The Fuss About?

Startup businesses and well established companies both know the benefits of branded merchandise. No matter what the size of the business/company it is obviously going to be very important to the owner(s), which is why it's important the business does everything it can to 'make it' in the current economic climate.

To increase business or sales many companies rely on promotional campaigns. There are many different types of promotional campaigns to choose from, such as creating TV/Newspaper adverts, putting up posters, handing out flyers or offering promotional discounts. However, one of the cheaper and most effective promotional options is branded merchandise.

Branded merchandise should not be underestimated, even the smallest of promotional items can make a big impact. For example, take promotional pens and pencils, have a look around the office to see just how many branded pens and pencils there are lying around... Then think every time those pens and pencils are used, the promotional message is subliminally entering the user's mind, helping them to remember or recognise the brand at a later date... does this sound like the sort of promotional impact your company wants?

There are thousands of promotional items out there that you can get your company or business branded onto, so don't think you are limited to pens and pencils. Other types of branded merchandise include; Promotional USB's, Promotional Clothing, Promotional Stress Toys and many, many more. There is even a range of eco-friendly branded merchandise for the environmentally friendly conscious company.

Environmentally friendly branded merchandise is a great way to associate your brand with a green planet-friendly message (which should impress current and potential customers). Some of the eco-friendly branded merchandise includes; Recycled Notebooks, Recycled Pencil Cases, Recycled Shopping Bags, and even eco-friendly USB Drives.

The power of the promotional bag

As mentioned, within the 'eco-friendly' range there are recycled shopping bags available, this should not be overlooked. Some may think promotional bags aren't interesting enough to be effective promotional products... however, if you think this you couldn't be further from the truth. Promotional bags are one of the most effective promotional items in today's market. They come in a range of different sizes and styles to suit a number of needs, and what's more, they aren't a throwaway item.

What's A 'Throwaway Item'?

A throwaway item is something you may hand out to people that has no use to them... if it has no use, it is usually looked at once then thrown away (offering hardly any promotion for the company or brand).

Promotional bags, on the other hand, are usually used again and again to carry a number of things, such as shopping, school/work equipment, and even gym clothing. Every time the customer uses these promotional bags they are showing your brand message to the world.

To see a wide range of branded merchandise have a look through the Total Merchandise website!

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
How To Keep Your Promotional Merchandise On Trend In 2019

How To Keep Your Promotional Merchandise On Trend In 2019

Every business strives to remain current and promotional merchandise is no different. Consumer trends are constantly changing, 2018 saw the rise of the fidget spinner, b

Egg-Cellent Printed Easter Gifts That Every-Bunny Will Love

Egg-Cellent Printed Easter Gifts That Every-Bunny Will Love

Easter is just on the horizon and if you're considering the seasonal treats you would like to gift your customers or colleagues, you've come to the right place because o

A New Take on the January Blues with Promotional Merchandise

A New Take on the January Blues with Promotional Merchandise

The January blues: the phrase that we've become accustomed to using to describe January. The month of cold weather, dark mornings, the post-Christmas come down, and the poss

Revealed: The Best Corporate Food Gifts For Christmas 2024

Revealed: The Best Corporate Food Gifts For Christmas 2024

Corporate food gifts are the perfect way to leave a lasting impression with your clients this Christmas. With options to suit all budgets, we've got everything from

How Total Merchandise Supported the WellChild Awards 2024

How Total Merchandise Supported the WellChild Awards 2024

Total Merchandise was proud to recently support nationwide charity WellChild with the 2024 edition of its WellChild Awards. We always love to support and give back where

TM Edit: Best UK-Made Merch Ideas For Winter 2024

TM Edit: Best UK-Made Merch Ideas For Winter 2024

Winter is fast-approaching - and from cold weather essentials to festive gifting ideas, we've decided to round-up some of our favourite seasonal UK-made merch ideas for your