Please note: the current lockdown restrictions do not affect our ability to fulfil your order and we are operating business as usual.

Branded Gifts to Promote Your Business to its Fullest Potential

Everyone likes a gift, whether it's a Christmas gift or a branded gift, they are always appreciated. So what better way to promote your business than with branded gifts? They are the best way to establish and build relationships with customers.

In tough economic times, it is important to establish and maintain a good relationship with your customers. Without this, there is little concept of brand loyalty which would mean that many businesses would struggle. Many businesses, especially smaller ones rely on brand loyalty in order to survive. By this, we mean customers that return year after year and continue purchasing from your organisation. In today's world, it is often difficult to distinguish brand loyalty. As there is so much competition across all industries, many people are loyal to prices rather than brand. The only way you can stop this is by giving your customers something other businesses don't.

There are a number of ways you can attempt to increase brand loyalty. Perhaps the most obvious way of doing so is through exceptional customer service. If you provide a good service then people are more likely to want to do business with you. Think about the last time you received bad customer service, did you want to go back to that company? Probably not, this is the least you can do to start to increase brand loyalty within your business.

But what we want to discuss is branded gifts and how they can help your business. Think about last Christmas, did you get a gift from another business? It is likely that even if you don't do business with that company, you will remember them giving you a gift. Even if you choose not to do business with them in the future, for whatever reason, it is likely you would have recommended them elsewhere. This is how much power branded gifts have over people.

When someone receives a gift, whether it's from an individual or a company, they will look more favourably on the company. It's a simple fact. Even if the gift is something that they wouldn't use, they will think more of the company who has given the gift. With this in mind, consider how much sending branded gifts would benefit your company.

The Total Merchandise website has a large variety of products you could use as branded gifts, from smaller items to the larger. So come to Total Merchandise for all of your branded gifts.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
The Power Of Promotional Paper Coffee Cup Sleeves

The Power Of Promotional Paper Coffee Cup Sleeves

Whilst a hot cup of coffee is a daily saviour for people across the UK, singed fingertips are a decidedly less desirable side-effect of the morning caffeine fix. 

The TM Edit: Our Most Popular Products Of 2020

The TM Edit: Our Most Popular Products Of 2020

With the end of the year edging ever closer, we've decided to shine a light on our most popular promotional products of 2020. These aren't just any old merchan...

10 Branded Metal Bottles To Consider For Your Next Campaign

10 Branded Metal Bottles To Consider For Your Next Campaign

With research revealing 85% of the UK public are worried about the impact of plastic pollution on the planet, there's never been a better time to consider a branded met...

Tingle Taste Buds This Easter With Delicious Chocolate Eggs

Tingle Taste Buds This Easter With Delicious Chocolate Eggs

Easter is a time of year that most Brits look forward to: the long weekend, plates full of delicious food, eating your body weight in chocolate... And those are just a...

Revealed! The Promotional Essentials Every Charity Needs In 2021

Revealed! The Promotional Essentials Every Charity Needs In 2021

If you work for a charity - whether it's a nationwide organisation or a brand new initiative based on a locally-identified cause - you'll know how important spreading yo...

4 Key Factors in Promoting Leading A Healthy Lifestyle

4 Key Factors in Promoting Leading A Healthy Lifestyle

Leading a healthy lifestyle is important for good health and wellbeing, yet we often fail to make sure we are doing everything we can to ensure we're feeling fit and well -...