Toys and Games as Promotional Items

Promotional items that hold some form of entertainment factor are very popular. If you can get people interested in your promotional items they're more likely to look at them for longer... and the longer these people look at your promotional items the more chance your promotional message, printed on these promotional items, will be seen and more importantly... remembered!

This is where promotional toys and games come into play. As many of you may know kid's love to play, but so do adults! Having promotional toys suitable for even the biggest of kids will enable the user to interact with your brand on a less corporate level. Popular promotional Toys and Games include:

- Printed Whistles

- Personalised Frisbees

- Printed Footballs

- Personalised Puzzles

Stepping away from the promotional side a little... popular kid's toys now-a-days are very advanced compared to the vintage toys kid's used to play with 'back in the day'. With toys today, it seems everything needs a computer to work. Whereas back in the 1920's children were quite happy with the introduction of the Teddy Bear, the Doll and Crayons.

However many children who grew up in these years didn't have nice clean, fresh and new toys to play with, most were handed down from their parents. It wasn't until the mid 1920's that companies started to make more of an effort with toy presentation and promotion. As during this period technology expanded, making it finally possible for everyone in the country to listen to the same show on the radio or watch the same film. Toys then started to reflect this boom, as every child wanted the same toy that was on the telly.

Other popular toys that came around in this era that have stood the test of time and are still very popular today are Yo-yo's and mini-golf structures. Toys in the 1930's The 1930's is considered to be the golden age for Comic Books. This craze also reflected in the toy industry, as the 1930's saw millions of x-ray glasses, and hand held radios being sold on the back of comic books. You could say this was the beginning of cheap toys. Then of course, soon after comic books were introduced came the production of the superhero characters.

As technology evolved through the years, so did children's toys. The introduction of video games was the next big phenomenon to take the nation by storm. But then came the worry of children sitting in doors all weekend playing video games.

Now-a-days promotional items that get kid's active and away from their video games is very much appreciated by parents. Which is one thing to consider in your next promotional campaign.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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