Proudly voted Promotional Merchandise Distributor of the Year, December 2024 (Sourcing City Awards).

Promotional Mugs... How do you have yours...

Promotional mugs are seen on nearly every work desk in the county, but the content within the promotional mugs always seems to be different.

This could be due to the environment you work in, for example, more tired workplaces may need that coffee boost to get through the day. However, some workplaces may prefer to drink a nice cuppa tea to warm their stomachs. The taste buds of a person can also affect the promotional mug content. As everyone’s taste buds differ everyone has their teas and coffees differently, whether its milk two sugars or black and sugarless.

The Different Ways Branded Mugs Can Boost Your Marketing

It’s not only the inside of the promotional mug that can differ, but the outside also can too. So many companies use promotional mugs to promote their business as it’s a cost-effective way to advertise and keep a company at the forefront of the customer's mind, whilst they pour in their favourite beverage.

Promotional mugs are not only handy to hold a favourite drink, but they are the perfect way to get the word out about a company or business and can also encourage word of mouth advertising. Just think, if most of the general public likes to have a nice cuppa in the morning, for lunch, or in their afternoon break, just how many times the company branding will be seen in a day. Not only will it be seen by the user of the promotional mug, but also by their friends and colleagues too, thus acting as a gentle reminder of your company and the services it offers for future reference.

Word of mouth advertising is simply when one person tells another about a company or service it offers.

If you can get people to do the talking for you in terms of advertising, then you will not only be saving money on promotion but also be advertising to people you may not usually come into contact with. The best way to gain word of mouth advertising is to head out to promotional shows, events or conferences and hand out promotional merchandise in a positive and welcoming manner.

You’ll find people respond well to a friendly welcome, and they usually recommend the business or service for you without even being asked. Even if they don’t recommend you by word of mouth, the promotional mug they take away with them will.

So grab the attention of those coffee-loving customers with the best branded mug. Just check out our full range of promotional mugs to get inspired!

Main image from Pixabay.com

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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