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New car sales are falling meaning more increased competition between salesmen, so your personalised giveaways need to really stand out. New car sales in 2011 fell by 4.4% in 2011 bringing them to the lowest level since 1994. It is believed that the market will also be low in 2012 and only start to pick up in 2013.
With the market being so low it is important to make the most of every customer and every sale. This can be done with excellent customer service or by giving away promotional items. Unfortunately we can't teach excellent customer service, but personalised giveaways is something we can help you with.
When buying a new car most people will look at the best deal they can get. So in order to sell a car you also need to invest in products to give away with it. The most simple giveaway is a tax disc holder. Every car in the UK is legally required to pay a car tax meaning that every car you sell will have some sort of tax disc holder within it. A tax disc holder generally doesn't get changed and some people will use the same holder for the entire lifespan of the car, this makes it a great product to invest in.
Another item you always expect in a new car is an air freshener, giving it the new car smell for as long as possible. Whilst these aren't used as long as tax disc holders they still give a professional image for the company.
You could also provide each customer with a new car goody pack full of promotional items. Living in the UK, the goody pack needs to include some sort of ice scraper! There are many designs of ice scrapers to choose from and you can either choose from a simple plastic scraper or one with a mitt attached to keep hands warm!
Another item which would prove useful is a tyre pressure gauge. Many people don't check their tyre pressures on a regular basis however it is a legal requirement to do so. By providing your customer with a tyre pressure gauge you are not only providing a service to your customer but also the local community.
This website has a variety of car themed accessories you can invest in. It is important to remember that in the current economic climate, personalised giveaways are vital in gaining an edge over your competitors.
