Go Eco, Save Cash and send your Catalogue out on Imprinted USB Drives

Successful companies and marketers around the globe have now resorted to imprinted USB drives as a means of circulating their catalogues amongst potential clientele. Using USB drives branded with your company’s logo as a means to distribute your catalogues can be an efficient way of boosting your sales rep. The best thing about USB drives is that they are portable and are capable of storing a lot of digital data. Being a futuristic market tool has made it grow acclaim in a lot of businesses.

There are also a lot of other reasons that imprinted USB sticks are making their way through the promotional market. USB drives are cost-effective. Regular usage and mass production have reduced their prices even more. Using embossed promotional USB sticks as containers to distribute catalogues can be an economical way for companies who have had to bear the brunt of the recent economic crunch. Branded or imprinted USB sticks also make for a great alternative to cumbersome and heavy catalogues.

Booklets are harder to store. Clients will also be more reluctant to leave behind a free USB drive than a stray flyer or two. Companies can save a lot of money since they will not have to dish out any dough for printing materials. Most organizers have also been to known to include embossed USB covers along with their imprinted USB sticks. USB drives covered in snug leather casings also last longer.

Wrapping with a personal message can also be a great way to steer clients to your panel in expos or seminars. Electronic promotional products usually have a shorter shelf life which is why many companies choose not to invest in them. However, this is not the case with USB drives. Technology has advanced enough to make customized USB sticks durable enough to soldier on through the busiest promotional season. A wide choice of finishes has also upped this tiny device’s performance in terms of reliability.

A flashy miniature drive can also make for an attractive corporate gift. Companies can also opt for different styles or shapes when designing their imprinted USB sticks. For example, the courier service FedEx uses USB sticks shaped like aeroplanes to promote their services. Uploading your marketing catalogue on an imprinted USB stick can make it a walking advertisement. Having company details embossed on the side might also get a client’s attention.

Catalogues stored in USB drives are an economical alternative to printed ones. Companies usually need to spend a lot on printed material. Printed catalogues or brochures require ink, toners, paper and binding. In contrast, a USB drive only requires its user to upload any company info such as policy manuals and catalogues. Imprinted USB drives also make for great giveaways at tradeshow booths.

Using USB drives to promote your company’s catalogues is also a smart and eco-friendly way to promote your brand, a trait that many pro-environmental businesses are on the lookout nowadays.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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