10 Quick-Delivery Promo Items To Keep Customers Cool This Summer

The British summertime is a notoriously fickle beast - one moment it's pouring with rain, the next it's 35C and the humidity is so intense you wonder, for the briefest of flashes, if your office has been converted into a greenhouse overnight...

(Don't worry, it hasn't. The air-con has just been turned off again.)

Promotional Merchandise For Summer

Anyway! Whilst the heat might feel too hot to handle, there are items you can offer your customers to make things a little more tolerable. Help them cool down and keep your branding at the centre of their seasonal comfort? Genius!

What Sort Of Items Will Make Great Promotional Giveaways This Summer?

When choosing the perfect promotional merchandise items for your summer-themed marketing efforts, it can pay to factor in a variety of factors, beyond the obvious of budget, quantity and purpose.

Consider, for example, if there are any nationwide or global sporting events taking place that might capture the attention and minds of your audience, and which you could link your business to; also factor-in the kinds of activities your target customer will be indulging in. 

How Quickly Can Our Summer-Themed Promotional Products Be Delivered?

With the season already in full swing, you might think you've missed your opportunity to invest in summer merchandise for your customers. Think again!

Total Merchandise's fast-turnaround range of products means your hot-hot-hot promotional products can be with you a lot sooner than you might have initially thought. In fact, some items can be dispatched for delivery in just two working days - meaning your promotional products could, in theory, be with you by the end of the week.

What Kind Of Campaign Or Business Can Benefit From Offering Summer-Inspired Merchandise?

Whilst a summer-focused campaign might not seem like the most obvious of routes to take for some businesses, you might be surprised by the flexibility of the theme.

  • For a general option that can suit anyone, consider the sorts of items that can make staying safe and comfortable in the sun a proverbial breeze: skincare, promotional caps and so on
  • If your target customer is a school-aged child, for example, it can pay to link your merch campaign with the summer holidays: think garden games or novelty toys that can be played with
  • Similarly, if your key audience comprises of professionals, items that can make their commutes a little less heated could be highly beneficial (unless, of course, they follow the lead of this chap and decide to swim to work 🏊)

Promotional merchandise for the summer

In short, giving consideration to your customer and what they're likely to be doing can help you choose promotional products that feel tailored to them and have a greater likelihood of being used on a regular basis.

Want some more inspiration? Read on for our edit of hot-right-now promotional product ideas for the summer - and there's no SPF needed!

Feniks 5 Panel Cap

Lead time: two working days.

This classic promotional cap is available in 11 different colours and will look excellent printed or embroidered with your company's logo.

Short Sleeve Unisex T-Shirt

Lead time: two working days.

Add a cool touch of style to your marketing campaign - and your customers' summer accessories! - with these off-duty tee. Available in a range of colours, these printed T-shirts can also make a great giveaway item for workforces that require a uniform, too.

Express Printed Sunglasses

Lead time: three working days.

Put the competition straight into the shade with our classic fast-delivery promotional sunglasses, which are neatly printed with your logo. Have your pick of seven colours and help keep your customers stylish - and squint-free! - all summer long.

Tumbler Drinks Bottle

Lead time: three working days.

Why not arm your customers with an on-the-go drink bottle? Ticking the box for brand awareness as well as offering an opportunity to flaunt your business' eco-credentials, our branded water bottles are perfect for helping your customers stay hydrated.

Promotional Deck Chair

Lead time: five working days.

If your business relates to the great outdoors, target your green-fingered customers by presenting them with a logo-printed deckchair, which offers a much-used way to generate awareness for your business with every use. 

Fruit Infuser Bottles

Lead time: six working days.

Add a sweet touch to your marketing campaign with these printed water bottles, which allow the user to add their favourite fruit into the mix for an extra-refreshing sip - and all thanks to your business!

Large Fold Away Cooler Bags

Lead time: seven working days.

Be the host with the most by helping your customers keep their summertime picnics in tip-top condition.

F25 Sun Lotion Tubes

Lead time: ten working days.

Ensure your customers have fun in the sun whilst also protecting their skin with our branded F25 Sun Lotion Tubes, which feature your logo printed on the front of each bottle.

Large Temperature Gauge Cards

Lead time: ten working days.

Finally! For a tongue-in-cheek reminder of exactly how unbearably hot it truly is, give customers and clients our logo-printed Temperature Gauge Card.

Top image via Pexels.com and GIF via Giphy.com. 

Written by

Katie Clark | Digital Marketing Manager

With over a decade in print and digital journalism, Katie possesses a wide skill-set that incorporates everything from SEO to PR. Joining the team in early 2019, her expertise lies in writing sparkling copy about promotional merchandise and related topics, as well as managing social media activity and developing creative solutions to keep the Total Merchandise brand at the forefront of people’s minds. With a background that includes event-planning and volunteering for charitable organisations, she has a first-hand appreciation for the needs and questions a customer might have when acquiring promotional products for their organisation. In her spare time, she loves reading, going to the cinema and learning to cook.

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