How Promotional Merchandise Suppliers Help Your Advertising Campaign?

A promotional merchandise supplier is a company/supplier (usually online) that can supply custom merchandise to a company. The company can then use this custom merchandise to promote their own business. A promotional merchandise supplier much like Total Merchandise is able to supply a company with the merchandise they require and are also able to print a company’s name, logo or slogan onto this merchandise. This enables smaller companies to get their name out to a wider audience.

Having a company name, logo or slogan printed onto promotional merchandise lets the promotional items become a form of advertising for that company, as it puts the company at the forefront of the customer's mind. The more advertising a company has, the more aware the public will be of the company’s brand or services it offers. This is called brand awareness, the more brand awareness a company has, the more custom a company is likely to have.

It goes without saying the more custom, the more profit a company could take in. A promotional merchandise supplier usually has a vast range of promotional products; this enables different companies to use a variety of promotional items within their advertising campaigns.

However sometimes a company will require a bespoke form of promotional merchandise, and so Total Merchandise, for example, can customise promotional items to cater to bespoke requests. An example of a customised promotional item would be; the Total Merchandise Stress Ball range. Total Merchandise can customise the stress balls to make them bespoke and just for you or your company in any shape you like. A classic example of a bespoke stress ball is the ‘Stress Toast’, this promotional item is very different and would make fantastic promotional merchandise for B&B’s or food organizations.

However, if the company specialized in a certain type of food, i.e. cake for example, then you could have a promotional stress ball made into the shape of a cake. This will make it obvious to potential clients that this food company sells cakes. The company could then, head out to promotional events or trade shows, hand out their promotional cake stress balls and possibly bring in more custom.

There are many promotional items available, so if your company is not in the food trade, or doesn’t relate to stress in any way (lucky you), then don’t worry. Take a look at our website here at Total Merchandise; we are one of the largest promotional merchandise suppliers in the UK!

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
Our 10 Best-Selling Promotional Pens To Inspire Your Next Campaign

Our 10 Best-Selling Promotional Pens To Inspire Your Next Campaign

It may well be mightier than the sword - well, according to some, at least - but one thing's for sure: a promotional pen is a highly-effective tool to help market your...

Our Top 10 Best-Selling Promotional Products of 2021

Our Top 10 Best-Selling Promotional Products of 2021

With 2022 just around the corner, there's no better time to shine a light on our very best promotional products of 2021. Will we have a new winner this year, or wi...

Just In: The Promotional Merchandise That Will Be Trending In 2022

Just In: The Promotional Merchandise That Will Be Trending In 2022

For 2022, we predict the promotional merchandise that will be trending is UK-made products. Why? Read on to find out... READ MORE: ...

For Brand Awareness Come Rain or Shine Choose Promotional Umbrellas

For Brand Awareness Come Rain or Shine Choose Promotional Umbrellas

Fact: the British weather consists heavily of rain. Love it or hate it, the UK has an average of 156.2 days of rainfall every single year, so we have to be prepared for those su...

A New Take on the January Blues with Promotional Merchandise

A New Take on the January Blues with Promotional Merchandise

The January blues: the phrase that we've become accustomed to using to describe January. The month of cold weather, dark mornings, the post-Christmas come down, and the poss...

New Year, New Merch: The Best Products for Promoting Your Brand This Year

New Year, New Merch: The Best Products for Promoting Your Brand This Year

Fact: the new year is the perfect time to consider new promotional merchandise! It's a common trend that the start of a new year means a fresh start, so why not have the sam...