Promotional Travel Mugs as the Weather gets Colder

According to weather reports, a big 'chill' is set to hit the UK over the next week or so. The cold weather is set to continue throughout the winter which means if you are looking for a product to promote your company this winter, promotional travel mugs could be the ideal item. 

Why Choose Travel Mugs For Your Winter Campaign?

Travel mugs are used across the world for professional and leisurely use alike. If you travel on the tube, you may have noticed many commuters holding a travel mug, which highlights how many brand impressions can be made from one item. In a recent study, published by the BPMA, promotional drinkware is kept for an average of 12 months and generates 1,400 impressions in this time.

Promotional merchandise can be considered to be any number of items that customers use. This can be in everyday life or just a seasonal product. There are lots of different items that can be used to promote a company, from keyrings to pens to mugs. The added bonus of using travel mugs is that these are very rarely lost and will be used on almost a daily basis.

With the weather expected to become ruthlessly cold, why not stock up on promotional travel mugs? People often use hot drinks to keep them warm. For instance, if you travel to work by train or even by car, it's likely you will want to take a warm drink along with you. By doing so you can even sleep in a little longer in the morning, as your morning cup of coffee can be transported with you - bonus!

Travel mugs are generally physically bigger than normal mugs. This is due to the extra thermal padding on travel mugs to keep the heat in. Also, the larger the cup, the more coffee it can hold which is definitely needed in the mornings! Being a larger mug means that there is a much larger print area to flaunt your brand!

Full Colour Universal Take Out Cup

Where Are Branded Travel Mugs Being Used Already?

Some big named coffee chains have started to sell promotional travel mugs as a means of making extra revenue and helping the environment. Many recent studies show that the fewer paper cups that are used for coffee, the better it is for the environment, as it reduces that amount of plastic being sent to landfill. 

A number of coffee chains offer money off of your drink if you bring your own mug, rather than using the disposable coffee cups. Take Costa, for instance, the leading coffee chain in the UK, offers you 25p off your drink if you use your own reusable coffee cup!

Did you know that 51% of UK consumers have a more favourable opinion of the advertiser if the promotional product is environmentally friendly? Doesn't the below coffee cup sound like the perfect item?

If you're looking for your perfect promotional travel mug be sure to check out our branded travel mugs and take out cups section and get in contact for a rapid quote!

Main image from Pexels.com

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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