Total Merchandise is now closed for the Easter weekend – our team will be back to assist you from 8.30am on Tuesday 22 April.

How Promotional Keyring's Can Help Promote Your Business

Promotional keyrings are one of the best ways to promote your business - fact. Research shows just how popular promotional keyrings really are, coming second to only pens in the popularity table. So why exactly are keyrings so popular?

The average person carries around nine keys on a regular basis. This could be house keys, work keys, car keys as well as keys to a family member or a friend's house. Either way, if you have nine keys then you will need keyrings to hold them together. Generally, if you have nine keys you will have three keyrings.

Think about where you carry these keys, almost everyone will have a house key, so you will carry this with you wherever you go. This means that your keyring will be visible to many different people on a daily basis, thus spreading your brand's awareness.

The reality is that very few people are given a keyring which they don't use. Keyrings are great for making your key rings stand out, meaning they are less likely to get confused with other people's keys or lost.

One of the most popular styles of keyrings is the basic acrylic keyring, this enables the user to completely use their own design within the keyring. The basic keyrings are very durable due to the material they are made from. However, if you want your designs to be more eye-catching then you could choose a multi-purpose keyring like a bottle opener keyring or torch keyring.

When choosing your promotional keyrings, think about the portability they offer. There are very few other promotional items which offer the same kind of portability. Many consider tee shirts to be the most visible forms of promotional merchandise, but they do not offer the same benefits and guarantees as keyrings do. For example, how can you be certain that your promotional t-shirt will actually be worn?

In comparison, keyrings will always be used and are small enough to be distributed easily and cheaply. They can be given out at events or sent out by post, or even just handed out at conferences. They are small enough to fit into a pocket which gives them more portability.

Promotional keyrings can provide great brand awareness for your business, so make sure you consider the brand power when investing.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
Must-Have Merch for Your Brands Spring/Summer Marketing

Must-Have Merch for Your Brands Spring/Summer Marketing

Warmer and longer days are officially coming! So now is the perfect time to consider how your business is going to generate positive brand awareness throughout the spring and su

Just In: The Promotional Merchandise That Will Be Trending In 2022

Just In: The Promotional Merchandise That Will Be Trending In 2022

For 2022, we predict the promotional merchandise that will be trending is UK-made products. Why? Read on to find out... READ MORE:

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

Are you looking for something unique to add some fun to your promotional activity? Well, we're here to help - look no further than our range of novelty giveaways for th

Promotional Merchandise Statistics: What’s Working in 2025?

Promotional Merchandise Statistics: What’s Working in 2025?

As digital marketing channels become more saturated, branded merchandise continues to stand out by offering something tangible and lasting. Whether given away at events, sent in

10 Exciting New Merch Ideas To Have On Your Radar This March

10 Exciting New Merch Ideas To Have On Your Radar This March

As we step into March, it's the perfect time to refresh your promotional strategies and stay ahead of the curve for the upcoming spring season. Whether you're pr

The TM Edit: 9 Must-See Spring 2025 Merch Ideas For Your Brand

The TM Edit: 9 Must-See Spring 2025 Merch Ideas For Your Brand

The days are getting longer, the birdsong is getting louder and one thing is becoming increasingly clear - spring is nearly here. If you're looking for a Q2 refresh