Boost Your Brand Awareness with Promotional Bags

There are two clear and distinct advantages to using promotional bags to promote your brand over other promotional items.

First of all, and perhaps the most important reason to use promotional bags, they have a large print area. This is great for you to promote your logo, as it goes without saying that the larger the print of your logo, the easier it is to see. This also means your brand will get more exposure.

Bags which tend to have the biggest print area are shoulder bags, such as laptop bags. Almost everyone seems to have their own laptop now, which means that laptop bags are becoming increasingly popular. The purpose of a laptop is you can carry it around, so why not show off your brand by providing your customers with a laptop bag? You don't have to have them printed purely for your customers, if you have laptops for your employees, then why not give them all a laptop bag to carry it around in? This will reinforce you company brand when your employees are travelling as well.

Cotton tote bags have also become very popular. With more people choosing to be eco-friendly and refrain from using plastic bags, there are more opportunities to distribute your promotional bags. One of the best things about cotton tote bags is you can fold them up small and keep them within your person so they can be brought out when needed.

The second reason promotional bags are so popular is because they travel. The point of a bag is to carry stuff around, so it is of course, natural that the bag will travel and be seen a lot. Every time the bag is seen, it will be advertising your brand as well as being useful to your customers.

Studies have shown that using promotional products can create extra exposure for your brand, but if you can use promotional items which have a practical use and will travel around a lot, then you are going to be using a guaranteed way of promoting your brand. Promotional bags can meet these goals and makes them great for promoting your company.

At Total Merchandise we have a wide range of promotional bags which are available in a wide range of prices, so can suit any budget. With many businesses pushing to be eco-friendly, promotional bags have never been more in demand.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
The TM Edit: Top British-Made Promotional Products

The TM Edit: Top British-Made Promotional Products

Have you ever thought about where your promotional products are made; whether they're manufactured in the United Kingdom or if they're made further afield? Well

5 Promotional Products That Every Business Needs

5 Promotional Products That Every Business Needs

The promotional products you choose to represent your business are of the utmost importance. After all, these are the items that will be showcasing your branding and helping to

TM Edit: The Most Exciting New Promotional Items For 2024

TM Edit: The Most Exciting New Promotional Items For 2024

New year, new merch! The start of a whole new year is the perfect opportunity to give some careful consideration to the marketing and merchandise plans you've got coming up

Revealed: The Best Corporate Food Gifts For Christmas 2024

Revealed: The Best Corporate Food Gifts For Christmas 2024

Corporate food gifts are the perfect way to leave a lasting impression with your clients this Christmas. With options to suit all budgets, we've got everything from

How Total Merchandise Supported the WellChild Awards 2024

How Total Merchandise Supported the WellChild Awards 2024

Total Merchandise was proud to recently support nationwide charity WellChild with the 2024 edition of its WellChild Awards. We always love to support and give back where

TM Edit: Best UK-Made Merch Ideas For Winter 2024

TM Edit: Best UK-Made Merch Ideas For Winter 2024

Winter is fast-approaching - and from cold weather essentials to festive gifting ideas, we've decided to round-up some of our favourite seasonal UK-made merch ideas for your