Boost Your Brand Awareness with Promotional Bags

There are two clear and distinct advantages to using promotional bags to promote your brand over other promotional items.

First of all, and perhaps the most important reason to use promotional bags, they have a large print area. This is great for you to promote your logo, as it goes without saying that the larger the print of your logo, the easier it is to see. This also means your brand will get more exposure.

Bags which tend to have the biggest print area are shoulder bags, such as laptop bags. Almost everyone seems to have their own laptop now, which means that laptop bags are becoming increasingly popular. The purpose of a laptop is you can carry it around, so why not show off your brand by providing your customers with a laptop bag? You don't have to have them printed purely for your customers, if you have laptops for your employees, then why not give them all a laptop bag to carry it around in? This will reinforce you company brand when your employees are travelling as well.

Cotton tote bags have also become very popular. With more people choosing to be eco-friendly and refrain from using plastic bags, there are more opportunities to distribute your promotional bags. One of the best things about cotton tote bags is you can fold them up small and keep them within your person so they can be brought out when needed.

The second reason promotional bags are so popular is because they travel. The point of a bag is to carry stuff around, so it is of course, natural that the bag will travel and be seen a lot. Every time the bag is seen, it will be advertising your brand as well as being useful to your customers.

Studies have shown that using promotional products can create extra exposure for your brand, but if you can use promotional items which have a practical use and will travel around a lot, then you are going to be using a guaranteed way of promoting your brand. Promotional bags can meet these goals and makes them great for promoting your company.

At Total Merchandise we have a wide range of promotional bags which are available in a wide range of prices, so can suit any budget. With many businesses pushing to be eco-friendly, promotional bags have never been more in demand.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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