Promotional Giveaways for The New Year That Last the Whole Year

When going into the New Year you want to attract customers for a successful year, which is where printed giveaways come in handy.

Research shows that giveaway items are kept by the recipient for an average of seven months. This means 210 days of your logo being in the recipients face every time they do something, not only this but if you put your website or telephone number on the item as well then the recipient has a direct point of contact with you.

There are lots of different ideas you can choose from, whether it be a pen or a frisbee. Our top tip is that it's the perceived amount of the item rather than the actual amount. For example, a printed glass is going to be perceived as costing more than a mug, but in reality there may not be that much difference in price. Something which costs as little as 30p may look like it costs much more, it all depends on the item you choose. It also depends on the usefulness of the item as to how it will be perceived.

There are different occasions you can give promotional items to customers as well. You can give them to retained customers, as a way of thanking them for their loyalty. You could even give them to new customers to try and attract business. To do this, you could send a gift out with Christmas cards to potential customers. This will show the customers that you would like to build a relationship with them and make them feel valued before they have even done business with you.

On the Total Merchandise website we have a variety of different giveaways you could choose from. From the promotional pens to notepads and mugs, 89% of people say they are more likely to keep a printed giveaway if it is useful to them, so this should be key when deciding on your promotional items. Key rings are another popular promotional item which can be distributed when directly marketing to customers.

Christmas is said by many to be a time for rewarding loyal customers, so why not reward them into the New Year and beyond? The New Year is the best time for new starts, so it's the perfect time to attract new customers. For the best printed giveaways contact us at Total Merchandise for assistance.

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
Just In: The Promotional Merchandise That Will Be Trending In 2022

Just In: The Promotional Merchandise That Will Be Trending In 2022

For 2022, we predict the promotional merchandise that will be trending is UK-made products. Why? Read on to find out... READ MORE: ...

The Power Of Promotional Paper Coffee Cup Sleeves

The Power Of Promotional Paper Coffee Cup Sleeves

Whilst a hot cup of coffee is a daily saviour for people across the UK, singed fingertips are a decidedly less desirable side-effect of the morning caffeine fix. 

Our Top 10 Best-Selling Promotional Products of 2021

Our Top 10 Best-Selling Promotional Products of 2021

With 2022 just around the corner, there's no better time to shine a light on our very best promotional products of 2021. Will we have a new winner this year, or wi...

7 Summer Promotional Items To Keep Brand Awareness Hot In 2022

7 Summer Promotional Items To Keep Brand Awareness Hot In 2022

Summer is fast approaching, and if you're looking for something that little bit different to bolster a seasonal marketing campaign, search no further. Total Mercha...

The Best Promotional Products To Celebrate Queen Elizabeth's Platinum Jubilee

The Best Promotional Products To Celebrate Queen Elizabeth's Platinum Jubilee

Queen Elizabeth's Platinum Jubilee is rapidly approaching - and if you're looking for ways that your business can get involved in the action, Total Merchandise is here t...

Brew Up Your Marketing This National Tea Day

Brew Up Your Marketing This National Tea Day

Just in case you weren't already aware, today (21st April 2022) is National Tea Day! As a national of brew lovers, this day of celebrating the cuppa is the perfect opportuni...