How a Redesign of your Website Could Lead to Way More Sales

Redesigning your website is more than just creating a new ‘look’. It’s about growing your business and generating revenue from it. It’s about expanding your brand. It’s about keeping up to date with trends and technology. As you may have noticed, we’ve recently redesigned our website and we are so pleased with the results; it looks fresher, it’s easier to navigate, and it’s mobile-friendly! We feel that this was an important change, as re-investing in a website is a part of the shopping experience for savvy buyers nowadays. We’re here to show you how a redesign of your website can lead to you generating a lot more sales.

Is your website ugly?

Be honest. When it’s your own business, calling your website ugly is almost as difficult as calling a baby ugly, but it’s important here as looks matter a lot. Your website is usually the first thing a user comes across when approaching your business, and it creates the first impression. If your website doesn’t look good, it’s very possible that visitors may be leaving your website in fear that your company is dated and unprofessional.

How a Redesign of your Website Could Lead to Way More Sales

Is your website slow?

Here’s a statistic to shock you: Econsultancy claim that 40% of people will abandon a website if it takes more than three seconds to load. Nowadays people have many options to find the product they’re looking for, and if your website is slow to load, this screams untrustworthiness and lack of professionalism. All the user needs to do is head to the next result to find a similar product, so it’s imperative that your website is super quick!

How a Redesign of your Website Could Lead to Way More Sales

Is your website mobile friendly?

We cannot stress how important this is! Our new website is now completely mobile friendly, and this means our website should now be favoured on search engines and be easier to use for customers. Econsultancy claim that 62% of companies that designed a website specifically for mobile had increased sales, therefore this is one crucial step you don’t want to be missing out on. Moreover, 52% of users said that they would be less likely to engage with a company if the mobile experience on their site was bad, according to MarginMedia. As we live in a mobile world, is it unsurprising that customers expect all websites to function on all devices. As so many companies have optimised their websites for mobile use, if your page isn’t up to scratch it’s simple for your customer to move on to the next page that satisfies their mobile needs.

How a Redesign of your Website Could Lead to Way More Sales

We hope you love interacting with our new website; this redesign should lead to some great things and should make the shopping experience for our clients much more satisfying. Ultimately, you should be asking yourself these questions about your website, and if you do believe that your website is ugly, slow, or not friendly for mobiles, perhaps you should think about having a redesign…

And, talking of new websites...what do you think of ours?

How a Redesign of your Website Could Lead to Way More Sales

 

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
10 Branded Metal Bottles To Consider For Your Next Campaign

10 Branded Metal Bottles To Consider For Your Next Campaign

With research revealing 85% of the UK public are worried about the impact of plastic pollution on the planet, there's never been a better time to consider a branded met

Egg-Cellent Printed Easter Gifts That Every-Bunny Will Love

Egg-Cellent Printed Easter Gifts That Every-Bunny Will Love

Easter is just on the horizon and if you're considering the seasonal treats you would like to gift your customers or colleagues, you've come to the right place because o

The Best Promotional Merchandise for Schools

The Best Promotional Merchandise for Schools

Branded items for schools come in many shapes and sizes, and are never more useful than at school events. From summer fêtes to end-of-term concerts, charity raffles to Chr

How To Use Promotional Products Effectively To Boost Your Business

How To Use Promotional Products Effectively To Boost Your Business

If you've never ordered promotional products before, it can feel a little overwhelming. After all, there are countless product options out there and it can be hard t

The Best Promotional Stress Relievers For Your Staff

The Best Promotional Stress Relievers For Your Staff

April is officially Stress Awareness Month, meaning it's the perfect opportunity to give some thought to how you can support your colleagues through tricky times. 

The Best Promotional Football Products To Kick-Off Euro 2024

The Best Promotional Football Products To Kick-Off Euro 2024

Want to get your business involved in Euro 2024? For the uninitiated, UEFA's iconic international football tournament will kick-off in June 2024 and be watched by mi