Encourage cycling with your giveaways

Cycling is a great sport for keeping fit and also for enjoyment. It can be classed as exercise, a sport or a social activity so targets lots of different people. With this in mind, when considering your giveaways you should think about using promotional sports and exercise items that suit your cycling audience.

Cycling Isn't Just A Hobby, It's A Lifestyle

Cycling is a very popular hobby in the UK and across the world, many people use it as part of their daily routine to try and reduce their carbon footprint. It is a well-known fact that people are trying to decrease their usage of cars to make a 'greener' world, and cycling is one of the best ways to do it.

The hobby is so popular that some families even consider taking biking holidays along the country or in coastal areas. This is used as a way of spending time together, getting fresh air and getting the children out in the open air rather than stuck at home playing games consoles.

The Cycling Market Within Promotional Merchandise

The cycling market is a massive one as cyclists may need lots of different things such as bicycle locks, water bottles, bike bags, and even bike baskets. There are lots of accessories which can make a long and sometimes difficult trek a little bit easier for the individual. Of course, these are all added luxuries to the bicycle but they bring a bit of comfort to your ride. Using these are your promotional merchandise is sure to leave a lasting impression as you are providing your customers with a handy and practical item.

Biking accessories can be expensive to purchase, but they are still wanted by most cyclists. However, due to their expense, they are considered to be a luxury. With this in mind, you could use biking accessories as a giveaway. Being a luxury, cyclists are almost guaranteed to use them meaning they are promoting your business to a large audience.

Branded giveaways are important for a company, whether you are a larger corporation or a smaller local business – this is a great way to get your brand recognised and increase loyalty from your customers. The use of giveaways can offer help in many different areas or the business, and the products you choose can vary depending on your businesses overall objectives. The use of branded giveaways can bring in business much quicker than advertising and is proven to be extremely effective.

If you are a company that specialises in the cycling industry then cycling gifts could be the perfect product for you to distribute. Take a look through our promotional sports and exercise section to find your perfect item!

Main image from Pexels.com

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

Connect with Total Merchandise on LinkedIn Connect with Total Merchandise on LinkedIn

Total Merchandise
The TM Edit: Our Most Popular Promotional Products Of 2019

The TM Edit: Our Most Popular Promotional Products Of 2019

With the end of the year - and decade! - fast-approaching, we've decided to shine a light on the most popular promotional products of 2019.  These are no...

Promotional Merchandise Items That Can Help Mental Wellbeing

Promotional Merchandise Items That Can Help Mental Wellbeing

The conversation around mental health and wellbeing is growing ever-louder and - it goes without saying - with due cause. With levels of stress, anxiety and depression at all-ti...

Cheers! Our Top Picks Of Promotional Drinkware This Spring

Cheers! Our Top Picks Of Promotional Drinkware This Spring

With temperatures reaching a welcomed 20+ degrees Celsius across parts of the UK this week, it's only fitting that we take a look at our spring and summer-friendly branded d...

7 Summer Promotional Items To Keep Brand Awareness Hot In 2022

7 Summer Promotional Items To Keep Brand Awareness Hot In 2022

Summer is fast approaching, and if you're looking for something that little bit different to bolster a seasonal marketing campaign, search no further. Total Mercha...

The Best Promotional Products To Celebrate Queen Elizabeth's Platinum Jubilee

The Best Promotional Products To Celebrate Queen Elizabeth's Platinum Jubilee

Queen Elizabeth's Platinum Jubilee is rapidly approaching - and if you're looking for ways that your business can get involved in the action, Total Merchandise is here t...

Brew Up Your Marketing This National Tea Day

Brew Up Your Marketing This National Tea Day

Just in case you weren't already aware, today (21st April 2022) is National Tea Day! As a national of brew lovers, this day of celebrating the cuppa is the perfect opportuni...