Promotional Mugs to sip to success

As you drink your morning cup of coffee, have a look at your mug, is it a promotional mug or a shop brought one? It is likely that within an office particularly, people will use the same mug. It is also likely that if your promotional mug is the lucky favourite, then people will constantly remember your brand name, as they view it at least once a day.

Branded Mugs Can Boost Your Brand Exposure With Every Sip

Promotional mugs are a great way to advertise your brand throughout the year. As anyone sips from your promotional mug, they will have your brand placed into their subconscious memory. This will then mean that whenever they are asked about the industry you operate within, your business will be the first that comes to mind.

Mugs are one of the most durable items when it comes to promotional merchandise. Due to being a larger object and an item that can be used daily, people are less likely to throw it away. Mugs have a very high perceived value which means people will probably keep it even if they don't use it on a regular basis. But of course, if you want the most exposure for your mug and your brand, you will want it to be used on a regular basis. So how can you make your mug attractive enough to be used regularly?

Choosing The Perfect Promotional Mug For Your Brand

There is a wide range of promotional mugs to choose from, so you need to make sure you pick the correct one for your target market.

Think about the industry you work in, if it is a creative industry then you may like to give away bright mugs that have a bit of a difference, such as heat changing mugs. In comparison, if you work in a very corporate industry then you may want to choose a more corporate design.

If you are investing in promotional mugs then you need to choose a design that is going to be the most successful for your business. You need to put yourself in your customer's shoes and choose something which your recipient would be happy to receive.

Promotional mugs offer a large branding area which means you can be as creative as you like, you're not limited to just your company logo.

If you're wanting promotional products with a difference then printed mugs are the item for you. To find your perfect mug take a look through our branded mugs section on our website. Don't forget to fill out the form to receive a rapid quote or give us a call.

Main image from Pexels.com

Written by

Total Merchandise | Editoral Team

Our editorial team is drawn from a pool of experienced promotional merchandise product team members, account managers, marketers and other contributors. With such a wide range of skills and experience, they write about many aspects of promotional merchandise, wider marketing and business matters, as well as company news updates.

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