Please note: the current lockdown restrictions do not affect our ability to fulfil your order and we are operating business as usual.

Dear Diary: The Best Promotional Diaries For Your 2020 Marketing Plans

With the start of a new year mere weeks away (15 weeks, to be precise), there's no better time to start thinking about the promotional products that will keep awareness for your brand at a high into 2020.

Enter the diary: there's arguably no promotional item better suited to having a designated purpose, whilst also promising daily visibility for your branding. 

The Many Uses Of Promotional Diaries

A diary represents many things to many people. For some, a diary is a means to empty the contents of the mind; for others, it's a means to stay on top of things that still need to be done.

For others, diaries also offer the user for later-down-the-line reflection, too: as Oscar Wilde famously observed, a diary is a useful thing to have because 'one should always have something sensational to read on the train...'

(Okay - your daily office to-do list might not count as the most 'sensational' content but there's no judgement here.)

Of course, there are neuro-scientific benefits behind writing things down, too; the experts say you really need to write goals down in order to convert them into 'external storage' rather than keeping them as internalised thoughts. Research shared by the University of Lancaster also found writing down experiences helped to make them more memorable, with another study even suggesting that writing things down in a diary can help to reduce blood pressure and even help fight major illnesses, too.

Anyway: science lesson aside, diaries are stationery essentials. However your target audience will use their diary - and whether they're clients you wish to thank, colleagues you want to motivate or customers you would like to sell to - we have the perfect promotional diary to represent your business. Read on to browse of some of our very favourite branded diaries, which can all be printed, embossed or even foil blocked with your artwork for a product that will keep your logo visible to your customers throughout the year.

Why Choose Promotional Diaries For Your Marketing Campaign?

A diary acts as everything from PA to confidante, meaning the design you choose to give your colleagues or customers will vary according to your target demographic and how you imagine they'll use it. 

For example, busy professionals will probably prefer diaries that make keeping a note of meetings a breeze, whilst also offering space for scribbling down to-do lists. Equally, an academic audience will prefer the free-flow design of our Wirobound Journal Notebooks, which allows the user to scribble down notes as long or short as they please, without being restricted by space limitations.

In a nutshell, diaries are a stationery essential that we can all benefit from using. Whether they're home to to-do lists, used to keep track of appointments and meetings or, quite simply, to jot down an individual's inner-most thoughts and feelings, our range of printed diaries offer different purposes for different customers. And of course: the beauty of a branded diary is your business is there every single day, with your logo literally in the hands of your customers all year long. 

Sound good? We thought so. Browse our edit of branded diaries below and explore our full range for yourself today!

Colombia Pocket Weekly Diaries

Lead time: 15 working days.

Neatly sized and luxe in appearance, this 13-month diary will see your customers into 2020 and beyond! Foil-blocked with your logo and available in five colours, each of these branded Castelli diaries comes with crisp white pages as standard; cream pages are available at an extra cost.

The practical week-per-spread layout means keeping track of appointments is a breeze, whilst the neat dimensions make it ideal for popping into handbags, briefcases and even pockets.

A5 Matra Daily Diaries

Lead time: 15 working days.

Our popular Matra Daily Diary is available in a whole rainbow of colours, with your logo foil blocked (in gold, silver or black) for a smart twist of brand awareness.

Simplistic yet elegant, these practical promotional diaries would make great in-house giveaways for your colleagues or cost-efficient end-of-year corporate gifts for clients. 

Tucson A5 Weekly Diaries

Lead time: 15 working days.

Available in a discerning palette of colours (namely Sky Blue, China Blue and Red) this luxurious Castelli diary is a beauty! The exterior boasts a soft-touch padded cover, whilst the week-to-view layout ensures a simple user experience. 

Ideal for keeping your brand visible in offices across the UK, this smart diary will quickly become a daily essential in the lives of your customers - and that's a promise!

Ivory Matra Large Weekly Diaries With Pencil

Lead time: 15 working days.

Choose from a trio of colours - red, black and blue - with these promotional diaries, which are generously sized and ideal for scrawling notes in. 

With their stylish matte covers, these weekly diaries boast a week-to-view design that ensures plenty of space for jotting down appointments, to-do lists and more!

A5 Academic Planners

Lead time: Ten working days.

If your target audience comprises students or those of an academic leaning, our branded A5 Academic Planners are a brilliant pick. Of course, it's an academic diary - so the need for it in time for January might not be the most pressing. However, there's no harm in planning ahead, is there? 

Printed with your artwork in up to full colour, these branded planners are ideal for presenting to school, university or college students; they can also make invaluable products for teachers and professors to use, too. 

Wirobound Journal Notebooks

Lead time: 10-15 working days.

For a classic branded notebook that your customers can use as and how they please, look no further than our popular Wirobound Journal Notebooks. 

With the option to print the cover in up-to full colour with your artwork, this simple notebook is given a subtle touch of luxe thanks to the addition of shimmering gold wire. 

Full Colour Ivory Tucson Medium Weekly Diaries

Lead time: 15 working days.

We have one word for this dazzling diary - wow. Printed in vibrant full colour on the front cover with your artwork, these branded weekly diaries are the epitome of style, promising to keep your brand unmissable in the minds (and hands!) of your customers. 

 

This neat business gift is available in 14 different colours, meaning there's an option to match most brand identities (each branded diary also features a colour-coordinated closure band for an extra neat touch). Your customers will love it - and that's a promise! 

It doesn't end there! We have many more promotional diaries and branded planners for you to consider - browse our full range and contact us today for your bespoke quote.

Top image via Pexels.

Written by

Katie Clark | Digital Marketing Manager

With over a decade in print and digital journalism, Katie possesses a wide skill-set that incorporates everything from SEO to PR. Joining the team in early 2019, her expertise lies in writing sparkling copy about promotional merchandise and related topics, as well as managing social media activity and developing creative solutions to keep the Total Merchandise brand at the forefront of people’s minds. With a background that includes event-planning and volunteering for charitable organisations, she has a first-hand appreciation for the needs and questions a customer might have when acquiring promotional products for their organisation. In her spare time, she loves reading, going to the cinema and learning to cook.

Connect with Katie Clark on LinkedIn Connect with Katie Clark on LinkedIn

TM Edit: Your 2020 Guide To The Best Summer Promotional Products

TM Edit: Your 2020 Guide To The Best Summer Promotional Products

This just in, people: summer is almost upon us! With the season having officially 

You've Got Mail! Best Promotional Items To Send Through The Post

You've Got Mail! Best Promotional Items To Send Through The Post

Let's be real for a minute: who doesn't love receiving something exciting in the post? After all - anything beats bills, optician reminders and political canvas...

TM Edit: 3 Essential 2021 Promotional Products To Order Today!

TM Edit: 3 Essential 2021 Promotional Products To Order Today!

With autumn officially upon us and the end of 2020 not-so slowly drifting into sight, now's the ideal time to start thinking about the new year that lies ahead. An...

The Power Of Promotional Paper Coffee Cup Sleeves

The Power Of Promotional Paper Coffee Cup Sleeves

Whilst a hot cup of coffee is a daily saviour for people across the UK, singed fingertips are a decidedly less desirable side-effect of the morning caffeine fix. 

Our Best Selling Promotional Items: Umbrellas

Our Best Selling Promotional Items: Umbrellas

Promotional Umbrellas have long been one of our most popular promotional items. They are a great giveaway opportunity that offers a large imprint area with high visibility and c...

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love

Are you looking for something unique to add some fun to your promotional activity? Well, we're here to help - look no further than our range of novelty giveaways for th...

4 Key Factors in Promoting Leading A Healthy Lifestyle

4 Key Factors in Promoting Leading A Healthy Lifestyle

Leading a healthy lifestyle is important for good health and wellbeing, yet we often fail to make sure we are doing everything we can to ensure we're feeling fit and well -...

What Does The Government's Covid-19 Roadmap Mean For Your Business?

What Does The Government's Covid-19 Roadmap Mean For Your Business?

Following this week's government announcement, the country's roadmap out of lockdown - and away from Covid-19 restrictions - has been laid out. As well as...

10 Ways To Celebrate Employee Appreciation Day With Your Team

10 Ways To Celebrate Employee Appreciation Day With Your Team

Employee Appreciation Day is fast approaching, people - and there's never been a better time to get involved in the action. The ideal opportunity to show your staf...