A Quick Guide to the Latest Consumer Trend: Part 1
Earlier this week we were browsing through Instagram and a notification popped up – ‘you can now go live with a friend’. Instagram has just raised the bar on t
Principles of Psychology You Could Apply to Your Marketing: Part 2
Most marketers aren’t psychologists, but this does not mean they don’t apply psychological principles to their business efforts to result in successful marketing. Ea
Principles of Psychology You Could Apply to Your Marketing: Part 1
To look at how consumers think, reason, feel, and select their choices is to look at the psychology of marketing. Take a look at the Christmas adverts that have been released ov
The Christmas Adverts Are Out - Why Are They So Important?
It’s a very exciting time right now at TMHQ. The Christmas adverts are finally rolling out onto our screens and they’re making us feel more festive and excited for t
A Round-Up of The Top 2017 Marketing Trends: Part 2
From influencers to live streaming, 2017 has been the year of pushing the boundaries for content and social media further than we have ever seen before. Before we jump into expl
A Round-Up of The Top 2017 Marketing Trends: Part 1
Now that we’ve reached November – and it’s almost acceptable to start playing Christmas songs – we have decided to take a step back from the day-to-day a
The Best Promotional Merchandise Products for Students
Students love receiving free gifts! What’s more, they love it when these gifts are actually useful and unique to them. Do your marketing right by makin
How to Reach Your Target Audience - Part 2
You’ve spent time defining your target audience, but how do you reach them? Earlier this week we discussed the importance of doing your market research, finding out where
How to Reach Your Target Audience - Part 1
One huge step in marketing for your business is to define your audience. Now, this is all well and good, but how can you actually reach them? The big reason for wanting to defin
The Total Merchandise 12 Tips of Christmas: Part 2
Earlier this week we ran through the first 6 of our 12 tips of Christmas, ranging from ensuring you are present on social media to adding social sharing options. Accordi
The Total Merchandise 12 Tips of Christmas: Part 1
It is without a doubt that Christmas is enjoyed by millions of people around the world. Some may think of it as a time for giving and receiving presents, some may think of it in
The Importance of Investing in Promotional Products - Part 2
Earlier this week I discussed how influential promotional products can be, particularly here on campus at University. The first point I raised was about brand awareness, and how