Travelling: something most Brits live for, with many of us counting down the days until our next holiday. In fact, 2018 saw a total of 71.7 million trips taken, so it's no surprise that many businesses take full advantage of this lucrative opportunity with marketing campaigns and promotional merchandise.
Where Are Britons Going For Their Chosen Holiday Destination?
According to a recent study, people aged between 25-34 years are the demographic who will typically take the most holidays, closely followed by families with young children. But where on Earth are these people travelling...?
It would be easy to assume that the most popular holiday destinations are beachy locations - with the sun shining and the opportunity to soak up the rays with a cocktail in hand, what's not to love? However, this is not the case: rather, beach holidays are pipped to the post by - drum roll, please - city breaks. Almost half (48%) of Brits have enjoyed a city break in the past 12 months, as stated in a recent report published by ABTA.
Your Brand Can Travel With Promotional Holiday Essentials
It's a proven fact that Brits love holidays, with the average UK resident spending 9.8 nights abroad in 2018. So why not help your customers on their travels with holiday essentials printed with your logo? Your clients get to enjoy their break knowing they've got everything they need and your business benefits from high-impact brand awareness - it's a win-win situation!
Without further ado, let's dive into our top picks of the promotional items you need to take on your travels...
1. Branded Bags
It goes without saying that a bag (or perhaps even two for those not-so-light packers) is a truly essential item for travelling, whether you're going abroad or prepping for a staycation in the UK. From duffel bags to suitcases, toiletry bags to handbags, your customers will always need bags.
Fun fact: the first duffel bag is named after the Belgium town Duffel, the town where the cloth was orginally made.
Weekender Duffel Bags
Great for: Brand awareness on the move. These promotional duffel bags are the perfect size for a long weekend away and are manufactured from 407gsm cotton canvas for a lightweight, flexible (ideal for filling with clothes) yet are also very durable.
These branded bags are available in three striking colours: black, navy and red, and boast a generous design area for your printed logo. On average, families with young children take four holidays a year, with half of these within the UK. Our printed weekender bags are perfect for companies targeting this demographic; whether your business is a travel agency or a holiday park, this bag offers significant long-lasting brand awareness.
Vessel Airporter Bags
Consider if... Your employees travel for work, whether it be to conferences or meetings. This promotional bag is the definition of mobile advertising!
These branded vessel airporter bags are a high-quality and long-lasting addition to your business' exposure. With integrated wheels and a retractable handle, they are easy to use while walking through airports, hotels and exhibition halls. Each bag can be personalised with your company design embroidered to the front for maximum impact.
Airport Security Toiletry Bags
Popular because... They're an essential item for passing through airport security. Made from clear and resistant PVC material, these branded bags are perfect for popping your 100ml liquids in.
Combining transparent and translucent materials, these clear travel bags are available in bright contrasting tones with a matching colour zipper closure for a truly eye-catching finish.
Mini Tech Organiser Bags
Great for: Keeping important items safe and secure. Each of these handy branded bags has space for USB cables, USB drives and small technology.
Our promotional mini tech organiser bags are the perfect travel companion for office admins, members of the tech industry and even those who travel with lots of personal technology and gadgets. Printed with your company logo on the front, they guarantee to draw attention to your brand.
2. Clothing And Accessories
Whether your audience is taking a city break or beach holiday and travelling during the winter or summer, you can trust Total Merchandise to offer branded clothing items and accessories that will keep your customers feeling stylish and your branding looking sharp!
Did you know? Legendary singer Elton John is thought to be the owner of the most extensive sunglasses collection in the world, reportedly owing 250,000 pairs.
Any Colour Sunglasses
The perfect choice for: Getting your brand at the front of your customer's minds - quite literally!
These promotional sunglasses are a completely bespoke product to your brand, colour-matched to your company hue and personalised with your logo printed to both arms. The great thing about these Any Colour Sunglasses is they will be used after your customer's holiday is over, too, generating longevity in your marketing campaign.
Promotional Sun Visor
Choose them if... You want your branding on prime display. These promotional sun visors add a touch of cool to any holiday campaign and suit almost any target audience.
These personalised sun visors can be printed or embroidered with your logo for a high-impact giveaway - not to mention that you're helping your customers avoid the impacts of prolonged sun exposure.
Perfect for: those unexpected showers. Packed neatly away in a plastic case and complete with a snap hook attachment, they fit perfectly in handbags and can also be attached to rucksacks, belts and so on.
Available in white, blue, orange, red and green and printed with your custom design to the plastic casing for maximum impact, these promotional ponchos are great giveaways for hotel parks, B&Bs and outdoor activity centres.
The perfect choice if... You run a hotel, B&B or any other holiday accommodation. These classic hotel-style slippers are the ideal budget-friendly item, yet portray a stylish and luxurious feel.
Each heel can be printed with your logo to really step up your marketing. These branded slippers add an extra touch to your customers' experience in terms of both style and maximum comfort.
3. Health And Wellbeing Products
These are the little items that make travelling that bit easier, more hygienic and arguably more comfortable - even if the U-shaped travel pillow is a Marmite product...
Weird and wonderful: thought the U-shaped travel pillow was a Marmite product? Wait until you hear about The Osterich Pillow, a travel cushion that covers almost the entirely of the user's face. It's so-called because it acts in a similar fashion to ostriches when they bury their heads in the sand, offering the end-user the sensation of 'disappearing' into the pillow.
Comfort Travel Sets
Popular because... They add practicality and style to your marketing. Each set includes an inflatable neck pillow, eye mask and earplugs, all supplied in a soft drawstring pouch.
The eye mask, pillow and pouch are all printed with your logo for maximum brand awareness. These handy little sets are the ideal branded gift for UK travel agencies and are sure to advertise your business wherever your customer travels.
F50 Sun Lotion Tubes
Choose these if... You want promotional merchandise that shows your customers you are a company who cares about their wellbeing.
These branded F50 sun lotion tubes contain a fragrance-free formula that provides both UVA and UVB protection, helping your clients protect their skin from the sun, all the while flaunting your brand. Great for travel agents, beauty salons and so much more, these sun lotions are suitable for all skin types - including sensitive skin!
25ml Anti Bacterial Hand Sanitiser Spray
Great for: Keeping hands clean and keeping your brand on show whilst on-the-go.
Printed with your full-colour design printed to the label, these 25ml hand sanitisers are ideal for travel campaigns. Each bottle is made in the UK from 95% recycled (and fully recyclable!) aluminium, adding a hygiene-conscious and eco-friendly touch to your marketing.
Choose them if... You want to put your logo straight into the hands of your customers. A great eco-friendly alternative to plastic toothbrushes, these promotional giveaways are made from sustainable bamboo.
Great for hotels, B&B's and travel agencies, customise these bamboo toothbrushes with your company logo to advertise your brand with every use.
At Total Merchandise, our friendly and experienced team are ready to help you find the very best branded travel items to match your business' unique needs. Browse our full range of promotional travel essentials and contact us today to receive a quote for your brand.
With nearly five years of experience across both agency and client-side digital marketing, Ally brings a wide range of expertise to the TM team. Ally possesses the technical and creative abilities to create engaging promotional merchandise content and paid media campaigns. A keen photographer, Ally also takes many of the shots you'll see in our articles and social posts. Outside of work, she assists at a local smallholding and has developed a love for all animals, including her African Grey Parrot - Maxwell.