<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0">
  <channel>
    <title>News Articles</title>
    <description>Latest articles</description>
    <link>https://www.totalmerchandise.co.uk/news/all</link>
    <lastBuildDate>Tue, 09 Jun 2026 04:57:34 +0100</lastBuildDate>
    <item>
      <title><![CDATA[The Power of Promotional Drinkware: Turning Everyday Hydration into Brand Visibility]]></title>
      <description><![CDATA[<p>In a world where marketing messages compete for attention across countless digital channels, physical promotional products remain one of the most reliable ways to keep a brand visible.&nbsp;</p>

<p>Among the most effective options available, the promotional drinkware we offer at Total Merchandise stands out for its practicality, longevity and universal appeal. From reusable bottles to everyday cups, these items become part of people&rsquo;s daily routines, providing brands with repeated exposure and meaningful engagement.</p>

<p>The constant presence of drinkware in people&rsquo;s daily lives transforms a simple everyday object into a long-lasting marketing tool. Because these products are used regularly at home, in offices or on the move, they help keep your brand at the front of people&rsquo;s minds for far longer than many traditional advertising methods.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/foamo-innovative-travel-mug-logo">Introducing Foamo, 2025&#39;s Most Innovative New Promo Coffee Cup</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/branded-mugs-boost-marketing">How Branded Mugs Can Boost Your Marketing Efforts</a></li>
</ul>

<hr />
<h2><strong>Why Promotional Drinkware Works</strong></h2>

<p>The success of promotional merchandise often comes down to its usefulness. If recipients genuinely enjoy using an item, they&rsquo;ll keep it for longer and interact with it more often. Drinkware is a perfect example of this principle in action.</p>

<p>High-quality branded mugs, bottles, tumblers and cups are items people naturally incorporate into their daily habits. A water bottle might accompany someone to the gym, to work or on a commute; whilst a reusable cup could become their go-to for coffee breaks. Each use creates another moment where the brand is seen, recognised and remembered.</p>

<p>Research consistently shows that promotional items can have a long lifespan, with many consumers keeping them for months or even years. This extended visibility ensures that businesses gain repeated impressions from a single item, making promotional merchandise an efficient marketing investment.</p>

<p>For organisations planning campaigns, drinkware is a practical and reliable option. It can be distributed at trade shows, corporate events, product launches or even as part of staff welcome packs. Because these items are genuinely useful, they tend to be appreciated rather than discarded.</p>

<h2><strong>Promotional Water Bottles: A Modern Marketing Essential</strong></h2>

<p>[234802]</p>

<p>Among all the high-quality drinkware products we offer, our promotional water bottles have become one of the most popular choices for businesses. Their portability and practicality make them suitable for a wide range of audiences, from students and office workers to athletes and travellers.</p>

<p>Our reusable bottles also align with modern lifestyle trends. Many people prefer carrying their own bottle rather than buying single-use plastic drinks throughout the day. This means branded bottles are frequently used in public spaces such as gyms, parks, offices and transport hubs, extending brand exposure well beyond the initial recipient.</p>

<h2><strong>Branded Metal Water Bottles: Premium Appeal</strong></h2>

<p>[226130]</p>

<p>For organisations seeking a more premium promotional product, our branded metal water bottles are an excellent option. Typically made from stainless steel, these bottles offer durability, insulation and a sleek appearance that reflects quality.</p>

<p>Our metal bottles are particularly popular in corporate environments and executive gifting because they feel substantial and long-lasting. Many of our designs feature double-walled insulation, helping drinks stay hot or cold for longer periods.</p>

<p>From a branding perspective, these products create a strong impression. A well-designed metal bottle with a professionally printed or engraved logo communicates attention to detail and quality. As a result, it can elevate the perceived value of a promotional campaign.</p>

<h2><strong>Promotional Sports Water Bottles for Active Lifestyles</strong></h2>

<p>[184193]</p>

<p>Businesses targeting active audiences often choose to promote their business with our promotional sports water bottles. These bottles are designed for convenience during exercise or outdoor activities, making them popular at gyms, sporting events and wellness campaigns.</p>

<p>Lightweight materials, easy-grip designs and flip-top lids make our sports bottles practical for people on the move.&nbsp;</p>

<p>Our sports bottles are particularly effective for sponsorships, charity runs, school events and community sports initiatives. When participants carry these bottles during events, the brand becomes a part of the shared experience, reinforcing recognition and goodwill.</p>

<h2><strong>Eco Friendly Branded Water Bottles and Sustainable Messaging</strong></h2>

<p>[245741]</p>

<p>Sustainability has become a significant consideration for many organisations and consumers alike. The eco friendly branded water bottles we customise, provide an opportunity to promote your brand while supporting environmentally responsible choices.</p>

<p>Reusable bottles help reduce reliance on single-use plastic, which appeals to audiences who are increasingly conscious of their environmental impact. Some of our designs also incorporate recycled materials or sustainable production methods, further strengthening the message of sustainability.</p>

<p>By choosing eco-friendly drinkware, your business can demonstrate a commitment to responsible practices while providing customers with a product that aligns with modern values. This combination of practicality and purpose can enhance both brand reputation and customer loyalty.</p>

<h2><strong>Promotional Cups: Everyday Branding Opportunities</strong></h2>

<p>[226352]</p>

<p>While bottles are essential for hydration on the go, the promotional cups we supply remain an equally valuable part of our customisable drinkware category. Reusable coffee cups, travel tumblers and everyday mugs are among the most frequently used promotional products we offer.</p>

<p>These items are particularly effective in office settings, where they may be used multiple times a day. A branded cup on a desk or in a kitchen area ensures that the logo is consistently visible to both the user and those around them.</p>

<p>Promotional cups also offer generous branding areas, allowing for creative designs, colours and messages that help a brand stand out.</p>

<h2><strong>A Simple Product with Lasting Impact</strong></h2>

<p>The promotional drinkware we personalise and supply, at Total Merchandise, succeeds because it blends everyday usefulness with consistent brand visibility. Whether through promotional water bottles, branded metal water bottles, eco friendly branded water bottles, sports bottles or reusable cups, these products transform ordinary moments into marketing opportunities.</p>

<p>For organisations looking to create a memorable and practical marketing campaign, our promotional drinkware offers a simple yet highly effective solution. With each refill and every sip, a well-chosen promotional product continues to reinforce brand awareness in the most natural way possible.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-drinkware-turning-everyday-hydration-into-brand-visibility</link>
      <pubDate>Mon, 16 Mar 2026 14:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/69b812a6d4406_Promotional Drinkware from Total Merchandise..jpg" type="image/jpeg" length="61617"/>
    </item>
    <item>
      <title><![CDATA[Celebrate a Huge Summer of Sport with the Perfect Branded Merchandise]]></title>
      <description><![CDATA[<p>2026 is shaping up to be one of the most exciting years in recent sporting history, and the summer calendar is absolutely packed. From the biggest football tournament on the planet to world-class cricket, golf, tennis and rugby right here on home soil, there has never been a better time to align your brand with the sporting moment.&nbsp;</p>

<p>Read on to find out how you can make the most of the action with sports-inspired branded merchandise.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-distributor-of-the-year-2025">Seven in a Row - Total Merchandise Continues Its Winning Streak</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/we-did-it--total-merchandise-wins-distributor-of-the-year-at-the-bpma-awards" target="_blank">Total Merchandise Wins Distributor of the Year 2025</a></li>
</ul>

<hr />
<h2><strong>Get A Kick Out Of Your Marketing With Printed Footballs</strong></h2>

<p>Football is the most popular sport both played and watched amongst Brits, with roughly 2.1 million people in England playing at least twice a month. Britain is a football-fanatic nation and home to the Premier League - the most-watched football league in the world, broadcast in 189 countries and followed by an estimated 1.87 billion people globally.</p>

<p>But this summer, all eyes turn to the big one. The 2026 FIFA World Cup kicks off on 11 June, running through to 19 July across the United States, Canada and Mexico. It&#39;s the first-ever World Cup co-hosted by three nations and the first to feature an expanded field of 48 teams, meaning more games, more drama and more chances to fly the flag. With the whole nation glued to their screens, there&#39;s no better moment to get your logo on a branded football (or branded England flag) and put your brand right at the heart of the action.</p>

<p>[183882]</p>

<hr />
<h2><strong>HOWZAT! Hit A Six With Cricket-Inspired Merchandise</strong></h2>

<p>Did you know that cricket is the national sport of the UK, having held that title since the 18th century? And in 2026, England isn&#39;t just watching - it&#39;s hosting the ICC Women&#39;s T20 World Cup, the 10th edition of the tournament and the biggest yet with 12 international teams competing.</p>

<p>The tournament opens on 12 June with England Women taking on Sri Lanka at Edgbaston and concludes with the final at Lord&#39;s on 5 July - with matches taking place at iconic venues including Old Trafford, Headingley, The Oval and the Hampshire Bowl along the way. With world-class cricket coming to grounds right across the country, now is the perfect time to add a cricket spin (pun fully intended) to your sports-related campaigns with branded cricket balls and cricket-themed merchandise.</p>

<p>[305617]</p>

<hr />
<h2><strong>Get The Ball Rolling And Tie Your Products In With Rugby</strong></h2>

<p>The game of rugby is believed to have begun in 1823 after Rugby School pupil William Webb Ellis famously picked up the ball during a game of football and ran with it. That spirit of bold, unexpected moves has inspired the sport ever since - and 2026 is a landmark year for the women&#39;s game in particular.</p>

<p>The Guinness Women&#39;s Six Nations gets underway on 11 April, with England&#39;s Red Roses defending their title at Allianz Stadium, Twickenham, in front of what is set to be a record-breaking crowd - ticket sales already exceeded 60,000 ahead of the opening fixture. England have been dominant in recent years, claiming four consecutive Grand Slams, and with women&#39;s rugby continuing to grow at pace, the excitement around the tournament has never been higher. Why not ride that wave with branded rugby balls and rugby-themed merchandise to keep your brand in the game?</p>

<p>[186095]</p>

<hr />
<h2><strong>Tee Up Your Marketing With Golf-Themed Products</strong></h2>

<p>Golf has never felt more relevant to a British summer, and in 2026 it comes home in style. The 154th Open Championship takes place at Royal Birkdale, Southport, from 12&ndash;19 July - one of the finest links courses in the world, hosting The Open for the 11th time.</p>

<p>The Open Championship is the oldest Major in golf and the only one played outside North America, attracting the world&#39;s very best players to compete for the iconic Claret Jug. With the Merseyside coastline as a backdrop and history guaranteed to be made, the buzz around The Open will be enormous. Branded golf balls are a timeless and universally popular merchandise choice - perfect for tying your business into one of the most prestigious events on the sporting calendar.</p>

<p>[194874]</p>

<hr />
<h2><strong>Serve Up The Best Tennis-Themed Products</strong></h2>

<p>Wimbledon is the oldest tennis championship in the world, having been going since 1877, and is widely regarded as the most prestigious tournament in the sport. It runs from 29 June to 12 July this year, with the world&#39;s best players competing on the famous grass courts of the All-England Club. Synonymous with tradition, Wimbledon is also known for one very British ritual - over 140,000 bowls of strawberries and cream are served across the fortnight each year.</p>

<p>With Wimbledon falling right in the middle of a packed summer of sport, tennis-themed merchandise printed with your logo is a brilliant way to connect your brand with the feel-good energy of the season. The US Open follows in late August, keeping the tennis conversation going well into the autumn.</p>

<p>[245263]</p>

<p>All that&#39;s left to say is: ready, set, go! Find the right branded sports merchandise for your campaign today and make sure your brand is part of the biggest summer of sport in years.</p>

<hr />
<p>Sources:<br />
<em>&bull;&nbsp;&nbsp; &nbsp;FIFA: 2026 FIFA World Cup official schedule - <a href="http://fifa.com">fifa.com</a><br />
&bull;&nbsp;&nbsp; &nbsp;Premier League global reach and viewership figures - <a href="http://www.winsportsonline.com">winsportsonline.com</a> / Premier League<br />
&bull;&nbsp;&nbsp; &nbsp;ICC Women&#39;s T20 World Cup 2026 fixtures and venues - <a href="http://www.icc-cricket.com">icc-cricket.com</a> / ecb.co.uk<br />
&bull;&nbsp;&nbsp; &nbsp;2026 Women&#39;s Six Nations fixtures and attendance figures - <a href="http://www.englandrugby.com">englandrugby.com</a> / rugbyworld.com<br />
&bull;&nbsp;&nbsp; &nbsp;The 154th Open Championship at Royal Birkdale - <a href="http://www.theopen.com">theopen.com</a><br />
&bull;&nbsp;&nbsp; &nbsp;Wimbledon 2026 dates - <a href="http://www.visitbritain.com">visitbritain.com</a><br />
&bull;&nbsp;&nbsp; &nbsp;Cricket as UK national sport - general historical record</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/celebrate-a-huge-summer-of-sport-with-the-perfect-branded-merchandise</link>
      <pubDate>Tue, 10 Mar 2026 11:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/69affb0f3a781_Branded Sports Merchandise Footballs.png" type="image/png" length="755630"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Giveaway Ideas for UK Exhibitions in 2026]]></title>
      <description><![CDATA[<p>So, you&#39;ve got a stand booked at a UK trade show or exhibition - amazing! But here&#39;s the thing: you&#39;re not the only one. With dozens (sometimes hundreds) of exhibitors all vying for the same attention, how do you make sure your business is the one people are still thinking about on the drive home?</p>

<p>The answer? A brilliant, branded giveaway.</p>

<p>The right promotional freebie doesn&#39;t just put your logo into someone&#39;s hands - it keeps your brand alive in their daily routine, long after the event is over. Whether you&#39;re exhibiting at a huge industry conference or a niche consumer fair, there&#39;s a perfect promotional product out there for your business. Here are some of our favourite ideas for 2026.</p>

<h2 style="margin-bottom: 11px;"><strong>Branded Tote Bags: The Exhibition Floor Essential</strong></h2>

<p>[246614]</p>

<p>Let&#39;s start with a classic that simply never goes out of style. <a href="https://www.totalmerchandise.co.uk/promotional-bags/tote-bags">Branded tote bags</a> are a staple at exhibitions - and for good reason. Hand one out early and suddenly your logo is doing a lap of the entire venue as your visitor browses other stands. It&#39;s essentially a walking billboard, and other attendees will naturally start wondering where they can get one.</p>

<p>In 2026, sustainability is more important than ever to UK consumers, so opt for cotton, jute or recycled material totes to show that your brand puts its values where its merch is.</p>

<h2><strong>Promotional Pens: Small Item, Big Impact</strong></h2>

<p>[184579]</p>

<p>Never underestimate the humble <a href="https://www.totalmerchandise.co.uk/promotional-pens">branded pen</a>. It might not be the flashiest giveaway on the table, but it&#39;s consistently one of the most used - and therefore one of the most effective at keeping your logo visible day in, day out.</p>

<p>In 2026, there are plenty of ways to give the classic pen a fresh spin. Stylus ballpens (perfect for touchscreen use), eco-friendly bamboo or recycled-plastic options, and vibrant colour choices all help your pens feel modern and considered rather than an afterthought.</p>

<h2><strong>Promotional Reusable Drinkware: Sustainable and Seen</strong></h2>

<p>[234802]</p>

<p><a href="https://www.totalmerchandise.co.uk/promotional-drinkware/promotional-water-bottles">Branded water bottles</a> and reusable coffee cups have become one of the most sought-after giveaways at UK events, and that trend is only growing. With single-use plastics increasingly frowned upon, handing out a quality reusable bottle or cup is a powerful signal that your brand cares about more than just profit.<br />
<br />
Better yet, drinkware goes everywhere - the office, the gym, the commute. That means your logo gets seen by far more people than just the person you handed it to at the event.</p>

<h2><strong>Tech Gadgets: Charge Up Your Brand Awareness</strong></h2>

<p>[195957]</p>

<p>Think about it - exhibition centres are busy, draining places. People are on their phones constantly: checking schedules, scanning QR codes, posting to LinkedIn. A branded power bank is the kind of giveaway that earns you genuine gratitude, and grateful people remember brands fondly.<br />
Other <a href="https://www.totalmerchandise.co.uk/promotional-tech">tech giveaways</a> worth considering in 2026 include wireless charging pads, branded screen cleaners, phone grips and USB hubs - all genuinely useful items that will land on desks and stick around for months.</p>

<h2><strong>Eco-Friendly Merchandise: Walk the Walk</strong></h2>

<p>[194086]</p>

<p>If sustainability is part of your brand story (and in 2026, it really should be), let your giveaways reflect that. Seed packets, plantable bookmarks, bamboo products and items made from recycled materials all tell a story about your business values - and they tend to be conversation starters at stands, too.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">Eco merchandise</a> also tends to photograph really well for social media, which is a handy bonus if you&#39;re trying to build event buzz online.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-giveaway-ideas-for-uk-exhibitions-in-2026</link>
      <pubDate>Tue, 03 Mar 2026 10:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/69a6f685390dc_Total Merchandise Promotional Giveaways.jpg" type="image/jpeg" length="255161"/>
    </item>
    <item>
      <title><![CDATA[Why Branded Pens Still Make a Powerful First Impression]]></title>
      <description><![CDATA[<p>First impressions are not always made online. Often, they happen across a desk, in a meeting room or at a busy event, with something as simple as a pen. At <a href="https://www.totalmerchandise.co.uk">Total Merchandise</a>, we have seen time and again how the right writing instrument can quietly strengthen brand awareness and leave a lasting mark. Pens are familiar, practical and trusted, making them one of the most effective promotional tools a business can invest in.</p>

<p>In a fast-moving digital world, physical items that people use every day carry real weight. A pen is picked up without thought, used repeatedly and rarely thrown away. That combination of usefulness and longevity is what gives branded pens their enduring value.</p>

<p><u><strong>Custom Pens That Reflect Your Brand Personality</strong></u></p>

<p>The <a href="https://www.totalmerchandise.co.uk/promotional-pens"><strong>custom pens</strong></a> we supply give businesses the opportunity to express their identity in a subtle yet meaningful way. From colour choices and finishes to clip styles and ink types, every detail can be tailored to suit your brand. Whether your business is modern and creative or formal and corporate, a customised pen can be designed to reflect that tone instantly.</p>

<p>Additionally, because custom pens are so versatile, they work across many industries and occasions. They can be produced in different sizes and styles depending on the setting, from slim pens for exhibitions to more substantial designs for boardrooms and client meetings or <a href="https://www.totalmerchandise.co.uk/promotional-pens/promotional-novelty-pens"><strong>novelty shapes</strong></a> for themed events. This flexibility allows your branding to feel consistent while still being appropriate for the context in which it is used.</p>

<p>[234239]</p>

<p><u><strong>Printed Pens as Everyday Brand Reminders</strong></u></p>

<p>Printed pens excel at one simple task: keeping your brand visible. Once in circulation, they continue to do their job quietly and effectively. A pen on a desk, in a bag or beside a phone becomes a constant visual reminder of your company, reinforcing recognition every time it is used.</p>

<p>Unlike many promotional items, printed pens do not feel intrusive. They add value rather than clutter, which is why people tend to keep them. This makes them a powerful alternative to traditional business cards, which are often misplaced or discarded. A pen, on the other hand, earns its place through its everyday usefulness.</p>

<p><u><strong>The Office: Where Business Pens Work Hardest</strong></u></p>

<p>Business pens play an important role within your own workplace. From reception desks to meeting rooms, they help create a professional and consistent brand environment. When employees use branded pens during meetings or client interactions, they become ambassadors for your business without even realising it.</p>

<p>Providing your staff with bespoke business pens also supports internal branding: reinforcing a sense of identity and attention to detail and showing that even the smallest elements of your business have been considered. For visitors, these details help shape their overall impression of your company.<br />
<br />
[226445]</p>

<p><u><strong>Corporate Events and Company Celebrations</strong></u></p>

<p>At corporate events, details matter. Customised pens designed specifically for an occasion add a thoughtful touch that guests genuinely appreciate. Whether it is a corporate party, an awards evening or a client celebration, event-branded pens act as small keepsakes that carry positive associations.</p>

<p><u><strong>Exhibitions and Trade Shows</strong></u></p>

<p>Exhibitions demand promotional products that are easy to distribute and useful on the spot. Printed pens are ideal in these environments. Attendees are constantly taking notes, collecting information and moving between stands, making a pen instantly relevant.</p>

<p>A branded pen also continues to work long after the exhibition ends. While brochures may be recycled and business cards forgotten, pens tend to stay in use. Each time they are picked up, they bring your brand back into focus, extending the impact of your presence at the event.</p>

<p><u><strong>Meetings With Prospective Clients</strong></u></p>

<p>Client meetings are moments where trust and professionalism matter most. Offering a high-quality business pen during a meeting or presentation subtly enhances the experience. It signals confidence, organisation and care, without needing to say a word.</p>

<p>When a prospective client leaves with your pen, your brand travels with them. It may sit on their desk or in their notebook, acting as a quiet reminder of the conversation and the company behind it.</p>

<p>[194556]</p>

<p><u><strong>Community Events and Everyday Promotion</strong></u></p>

<p>Custom pens are equally effective in community settings. Local events, open days and charity initiatives benefit from promotional items that feel accessible and useful. Pens suit all age groups and industries, making them an easy choice for broad outreach.</p>

<p>In these situations, printed pens help build familiarity and goodwill. They support brand recognition in a natural way, embedding your business into everyday routines rather than one-off interactions.</p>

<p><u><strong>A Simple Tool With Lasting Impact</strong></u></p>

<p>At Total Merchandise, we understand that successful promotion is about staying present, not shouting the loudest. Our custom pens, printed pens and business pens achieve this effortlessly. They combine practicality with visibility, ensuring your brand remains part of daily life across offices, events and communities.</p>

<p>When chosen and designed thoughtfully, a pen becomes more than a writing tool: It becomes a lasting reminder of who you are, what you do and why your business deserves to be remembered.</p>

<p>For further information on how our custom-printed pens can impact your business operations, and which options could be best for your needs, <a href="https://www.totalmerchandise.co.uk/pages/contact">please get in touch with our team today</a> and we&rsquo;ll be happy to help you with your selection.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-branded-pens-still-make-a-powerful-first-impression</link>
      <pubDate>Mon, 23 Feb 2026 10:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/699c2f3619f06_Total-Merchandise-Custom-Pens.jpg" type="image/jpeg" length="51211"/>
    </item>
    <item>
      <title><![CDATA[WE DID IT – Total Merchandise Wins Distributor of the Year at the BPMA Awards]]></title>
      <description><![CDATA[<p>We have some very big news to share&hellip; Total Merchandise has been named Distributor of the Year (10m+) at the British Promotional Merchandise Association (BPMA) Annual Awards in Coventry, and we could not be prouder.</p>

<p>This is not just any award. It is widely regarded as the top honour in the UK promotional merchandise industry and, even better, it is voted for by the suppliers we work with day in, day out. To be recognised by the people behind the products we sell makes this win even more meaningful.</p>

<p>Our Managing Director, Jason O&#39;Connor, summed it up perfectly:</p>

<blockquote>
<p><em><strong>&ldquo;This award is incredibly special because it comes directly from our supplier partners. It reflects the relationships we have built, the way we work, and the standards our whole team holds themselves to every day. I could not be prouder of what the Total Merchandise team has achieved.&rdquo;</strong></em></p>
</blockquote>

<p>And he is absolutely right. Awards like this do not happen by accident. They are the result of a huge amount of hard work, care, and commitment from every single person in the business. From sales and marketing to artwork, customer service, and operations, everyone plays a part in delivering the experience our customers expect.</p>

<p>We also want to say a massive thank you to our customers and partners. Your trust, feedback, and long-term relationships push us to keep improving and to keep raising the bar.</p>

<p>Winning Distributor of the Year is a moment we will remember for a long time, but it is also great motivation for what comes next. We are excited to keep building, innovating, and delivering brilliant branded merchandise in 2026 and beyond.<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/we-did-it--total-merchandise-wins-distributor-of-the-year-at-the-bpma-awards</link>
      <pubDate>Fri, 23 Jan 2026 15:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/69739a98cbf1d_Total-Merchandise-with-sponsor-XD-Connects-768x512.jpg" type="image/jpeg" length="80306"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Achieves ISO 9001 Certification]]></title>
      <description><![CDATA[<p data-end="575" data-start="360">Total Merchandise is proud to announce that we have successfully achieved <strong data-end="460" data-start="434">ISO 9001 certification</strong>, confirming that our Quality Management System meets the requirements of this internationally recognised standard.</p>

<p data-end="889" data-start="577">This accreditation is an important milestone for our business. It recognises the strength&nbsp;and consistency of the systems, policies and procedures that underpin how we operate as an office-based organisation, and it reinforces our commitment to delivering the highest possible level of customer service.</p>

<p data-end="1323" data-start="891">ISO 9001 covers a wide range of principles, including leadership, planning, service delivery and continual improvement. Our certification demonstrates that these principles are embedded across every department at Total Merchandise. Quality is not treated as a standalone function &ndash; it influences how we communicate, how we manage orders, how we work with suppliers and, ultimately, how we support our customers.</p>

<p data-end="1722" data-start="1325">At the heart of our Quality Management System are our people. We place strong emphasis on training, competence and clear internal processes, ensuring that every member of the team understands their role and has the tools and guidance needed to perform consistently and professionally. This structured approach helps us maintain accuracy, efficiency and reliability across all customer touchpoints.</p>

<p data-end="2099" data-start="1724">ISO 9001 provides a framework for how we manage workflows, documentation, data protection, supplier relationships and customer enquiries. Regular internal reviews and independent external audits help ensure these processes are followed, measured and continuously improved. Our suppliers and partners are also an important part of our quality approach. We assess and review them to ensure they align with our expectations for reliability, compliance and service standards, helping us maintain quality throughout the supply chain.</p>

<p data-end="2704" data-start="2358">A key element of ISO 9001 is continual improvement. We actively use audits, performance metrics and customer feedback to identify opportunities to refine our processes and enhance the overall customer experience. This mindset of ongoing improvement supports our long-term growth and ensures we continue to raise standards as the business evolves.</p>

<p data-end="2826" data-start="2706">The validity of our ISO 9001 certification can be verified by entering our certificate number at <a href="http://certcheck.ukas.com"><strong data-end="2825" data-start="2803">certcheck.ukas.com</strong>.</a></p>

<p data-end="3131" data-start="2828">Achieving ISO 9001 certification reflects our commitment to professionalism, consistency and customer-focused service. We are proud of this achievement and of the team and systems that made it possible, and we remain focused on delivering dependable, high-quality service to every customer we work with.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-achieves-iso-9001-certification</link>
      <pubDate>Fri, 26 Dec 2025 10:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6964b62b89e12_ISO Award.jpg" type="image/jpeg" length="284816"/>
    </item>
    <item>
      <title><![CDATA[Seven in a Row - Total Merchandise Continues Its Winning Streak]]></title>
      <description><![CDATA[<p style="margin-bottom:11px">We are delighted to announce that Total Merchandise has been voted Promotional Merchandise Distributor of the Year in the 2025 Sourcing City Awards, marking an incredible seventh consecutive year that our company has taken the top spot in this prestigious industry recognition.</p>

<hr />
<p><strong>READ MORE:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-achieves-iso-9001-certification">Total Merchandise Achieves ISO 9001 Certification</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-briman-award-for-second-year" target="_blank">Total Merchandise Wins With BRIMAN At The BPMA Awards 202</a><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-briman-award-for-second-year">5</a></li>
</ul>

<hr />
<p>The Sourcing City Awards highlight excellence across the UK promotional products sector. Winners are determined by votes from industry peers, with distributors voting for suppliers and suppliers voting for distributors. That Total Merchandise has secured this accolade again is testament to the strong relationships we build and the consistent quality and service our team delivers.</p>

<p>Jason O&rsquo;Connor, Managing Director at Total Merchandise, commented: &ldquo;To be recognised as Distributor of the Year for the seventh year running is a phenomenal achievement. It reflects the dedication, expertise and passion of every member of our team. We are extremely proud of what we continue to deliver for our customers and partners across the industry.&rdquo;</p>

<p>Kara Wyatt, Head of Sales, added: &ldquo;Securing this award again means a great deal to us. We&rsquo;re truly grateful for the ongoing support from everyone we work with, and this recognition motivates us to keep striving for excellence.&rdquo;</p>

<p>This latest accolade follows a year of continued growth and accomplishment for Total Merchandise, building on our industry-leading service, expanding product range and commitment to sustainability and responsible business practice.</p>

<p>For help finding the perfect promotional merchandise for your business, please contact our experienced Sales team on 01376 509092 or <em>email <a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.</em><br />
.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-distributor-of-the-year-2025</link>
      <pubDate>Tue, 23 Dec 2025 09:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6964c49724080_Sourcing City Promo.png" type="image/png" length="271624"/>
    </item>
    <item>
      <title><![CDATA[Best Summer Giveaways For 2025: Ideas For Any Business & Marketing Campaign]]></title>
      <description><![CDATA[<p>Summer 2025 is fast approaching, with the season officially kicking off on 21st June. And with that in mind, what better time to start considering the best summer giveaways to treat your staff and customers to?</p>

<p>Total Merchandise is home to hundreds of <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section" target="_blank">summer promotional products</a>, which are great for both delighting your customers <em>and</em> building your brand awareness during the warmer months of the year &ndash; no sweat required!</p>

<p>[252732]</p>

<p>Admittedly, you can&#39;t go wrong with certain items when it comes to your summer marketing. We&#39;re talking the classics: suncare items, water bottles, and clothing options are all tried-and-tested options that can help those most important to your brand feel more comfortable in the heat.</p>

<p>[190407]</p>

<p>Some of our favourite tried-and-tested ideas include...</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/sunglasses" target="_blank">Promotional sunglasses</a>, with your logo on the arms</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies" target="_blank">Printed caps</a>&nbsp;to match a range of demographics</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-cooler-bags" target="_blank" title="branded cooler bags">Cooler bags</a> branded with your logo, perfect for picnics</li>
</ul>

<p>(In fact, we&#39;ve even got promotional ice-cream pots available if you&nbsp;<em>really</em> want to go that extra mile for an upcoming seasonal corporate event.)</p>

<p>[189017]</p>

<p>In research shared by our industry body, the British Promotional Merchandise Association (BPMA), it was also revealed that summer-related merchandise is hugely popular with customers. Some of the stats they&#39;ve shared so far this year include...</p>

<hr />
<ul>
	<li>37% of Brits will reuse skincare products after a holiday (hello, branded SPF items...)&nbsp;</li>
	<li>Beach towels are the &quot;most desired&quot; summer merchandise item</li>
	<li>67% of people take a reusable water bottle with them &quot;wherever they go&quot;</li>
</ul>

<hr />
<p>If you&#39;re looking for the perfect promo products that will ensure your brand stands out from the competition, we&#39;ve rounded up a few alternative ideas for your summer 2025 brand awareness campaign. We can&#39;t promise sunshine but we&nbsp;<em>can</em>&nbsp;guarantee fuss-free brand awareness &ndash; happy reading!</p>

<h2>Water Bottles: The Unsung Hero Of Your Clients&#39; Summer</h2>

<p>Recent research conducted by our industry body, the British Promotional Merchandise Association (BPMA), found that <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles" target="_blank">branded water bottles</a> are widely considered to be one of the best &quot;extra value&quot; items that customers booking a holiday could receive. If you want to make a splash with branded drinkware, we&#39;ve got a wide selection for you to consider!</p>

<p>[252224]</p>

<p>An on-trend way to help your customers keep hydrated, our range spans everything from cost-effective plastic water bottles to designs from the likes of Stanley,&nbsp;CamelBak&reg; and SIGG.</p>

<p>[246081]</p>

<p>Thanks to their range of eco credentials, many of our water bottles can make great talking points with your clients; for example, our <a href="https://www.totalmerchandise.co.uk/products/search?term=ocean+bottle" target="_blank">Ocean Bottle products</a> help protect ocean-bound plastic from entering the sea, while items like the&nbsp;Dopper 450ml Original Bottle are made from 70% plant-based waste.</p>

<p>Explore our complete range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles" target="_blank">branded water bottles</a> for more refreshing ideas.&nbsp;</p>

<h2>Fact: Your Clients Will Be Fans Of Fans!</h2>

<p>Help customers keep their cool all summer long with our easy-use promotional&nbsp;folding fans, which can typically be printed with your design in up-to full colour. Whether they&#39;re watching the tennis at Wimbledon, preparing to head on holiday or are simply looking for ways to make their commute that tiny bit more tolerable in the warm weather, branded fans are a great way to keep your brand firmly in the hands of your clients this summer.&nbsp;</p>

<p>[193223]</p>

<p>Whether they&#39;re used in the office or by the pool, we have fabric fans, desk fans and even phone fans available to be printed with your design, with some available to order from just 25 units.&nbsp;</p>

<p>[246236]</p>

<p>Cool off and discover our full range of <a href="https://www.totalmerchandise.co.uk/products/search?term=fan" target="_blank">branded fans</a>.</p>

<h2>Bring The Soundtrack To Their Summer With Trending Tech</h2>

<p>Whether your customers are relaxing in the garden or preparing for a long-haul flight to their dream destination, earphones and speakers branded with your logo are a great way to help turn up the volume on your brand awareness.&nbsp;</p>

<p>[226110]</p>

<p>From speakers that are perfect for picnics in the park to earphones that are ideal for enjoying a podcast or audiobook by the pool, we&#39;ve got a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/speakers-headphones-wearables" target="_blank">speakers and headphones</a> for you to choose from.&nbsp;</p>

<p>And it doesn&#39;t end there. Our range of powerbanks are also ideal for keeping your clients fully charged on their summer holidays, with everything from wireless charging pads to classic power banks available to order with your logo.&nbsp;</p>

<p>Head to our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology" target="_blank">range of branded tech</a> for more ideas.&nbsp;</p>

<h2>Keep Them Protected With Sun-Safe Accessories</h2>

<p>From baseball caps to sunglasses, we have a vast selection of summer-ready clothing and healthcare items available to order with your logo.</p>

<p>[247473]</p>

<p>Research conducted by the BPMA found that around one-third (37%) of Brits will reuse skincare products after a holiday, meaning that tapping into SPF products could make a great merch choice for a travel-related campaign. Our range of <a href="https://www.totalmerchandise.co.uk/products/search?term=suncream" target="_blank">suncream items</a> includes tubes of creams, easy-apply sticks and even novelty items &ndash; <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/tennis-ball-sun-block" target="_blank">Tennis Ball Sun Block,</a> anyone?</p>

<p>[215913]</p>

<p>It&#39;s not just about the adults, by the way. If your marketing campaign centres around kids, we&#39;ve got you covered, with options available including <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/childrens-pantone-matched-sunglasses" target="_blank">Pantone Matched Sunglasses</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/gildan-kids-softstyle-t-shirts" target="_blank">Gildan Children&#39;s Soft Style T-Shirts</a>&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/childrens-cotton-twill-baseball-caps" target="_blank">Children&#39;s Cotton Twill Baseball Caps</a>.</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing" target="_blank">branded clothing</a> to find the right &quot;fit&quot; for your marketing campaign.&nbsp;</p>

<h2>Let The Games Begin With Beach Balls &amp; More</h2>

<p>Whether you&#39;re working on a general summer campaign or are looking for merchandise to accompany something that&#39;s themed more specifically around travel, holidays or a certain demographic, our range of outdoor toys and games could be a great option.&nbsp;</p>

<p>[189883]</p>

<p>We have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-inflatables" target="_blank">beach balls</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/bat-ball-beach-game-set" target="_blank">bat-and-ball sets</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-cycling-and-exercise" target="_blank">footballs</a> all available to order with your logo, as well as the likes of bubble blower pots, whirly windmills and more.&nbsp;</p>

<p>[253108]</p>

<p>On the subject of the beach: the BPMA&#39;s research found that a branded beach towel is the item that the majority of consumers would consider to add the &quot;most value&quot; to a holiday booking, as well as being the &quot;most desired&quot; piece of holiday merchandise they could receive.</p>

<p>[193355]</p>

<p>So whether you oversee the marketing for a hotel chain or are working on a summer holiday themed travel campaign, <a href="https://www.totalmerchandise.co.uk/branded-products/towels-wristbands" target="_blank">branded towels</a> could be a great promo option.&nbsp;</p>

<h2>Embrace The Great Outdoors With Event &amp; Hospitality Essentials&nbsp;</h2>

<p>Run a pub and looking for the perfect products to enhance your brand? Or perhaps you&#39;re looking for picnic-perfect accessories to distribute as part of a seasonal marketing campaign? Either way, we&#39;ve got you covered, with a wide range of items available that are perfect for outdoor marketing activity.&nbsp;</p>

<p>[194541]</p>

<p>We can offer everything from shade-giving branded <a href="https://www.totalmerchandise.co.uk/products/search?term=parasol" target="_blank">parasols</a> (available from one unit) and deckchairs to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-cooler-bags" target="_blank">cooler bags</a> and picnic essentials, with all items available to print with your branding.&nbsp;</p>

<p><em>We&#39;ve got over 250 <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section" target="_blank" title="summer promotional items">summer promotional products</a> that are ready to order today. Need help finding a specific item for your upcoming summer marketing campaign? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>. Main image by&nbsp;Andres Victorero via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/summer-giveaways-uk-businesses</link>
      <pubDate>Mon, 09 Jun 2025 13:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/663cdf07e6ae3_summer-merch-ideas.jpg" type="image/jpeg" length="33258"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: The Best Pride Promotional Products For Your Business In 2025]]></title>
      <description><![CDATA[<p>Pride month is almost upon us, and whether you run an LGBTQ+ organisation or are perhaps planning a corporate event to show your support of the occasion, we&#39;re here to help.</p>

<p>June is officially Pride month: a global event that celebrates LGBTQ+ communities across the globe. And it&#39;s far from a month-long occasion, with related events also taking place throughout the summer all around the UK. Whether your business wants to lend its support to Pride Month itself or is planning to take part in a related event later in the summer, there are countless opportunities for any UK brand to get involved in the action.&nbsp;</p>

<p>[253024]</p>

<p>Not sure which Pride promotional products best match your brand? Our industry body, the British Promotional Merchandise Association, surveyed 400 people and has shared some of the insights to kick-start the inspiration...</p>

<ul>
	<li><strong>38% of people</strong> surveyed said that reusable drink cups are the most useful item of merch they&#39;d like to receive at a Pride event</li>
	<li><strong>26% of people</strong> said a branded phone holder lanyard would be the merch item they&#39;d most like to receive</li>
	<li><strong>27% of people</strong> said they loved rainbow colours on Pride-related merch, while 35% said minimalist designs were the most appealing&nbsp;</li>
	<li><strong>29% of people</strong> said what matters most to them about Pride merch is how useful it is, while 26% said sustainable sourcing was important to them</li>
	<li><strong>In terms of the types of brands</strong> that they expected to provide Pride merchandise, 30% said fashion brands, 25% said soft drink brands and 15% said alcohol brands&nbsp;</li>
</ul>

<p>If you&#39;re interested in tapping into rainbow-specific products, we&#39;ve got a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/logo-branded-pride-merch" target="_blank">logo-branded Pride merch</a>. Not sure how&nbsp;you can make your logo work with that multi-colour background? Our Head of Artwork <a href="https://www.totalmerchandise.co.uk/people/katie-reed" target="_blank">Katie Reed</a> advises:&nbsp;</p>

<blockquote>
<p>&quot;Black logos will naturally pop against a colourful background. However, if your logo features more than one colour, it can be harder to make them stand out against a vibrant rainbow background. However, there&#39;s a simple fix: simply add an outline of white around your artwork to ensure it stands out and is legible.&quot;</p>
</blockquote>

<p>If you need assistance with making your artwork stand out against a rainbow backdrop? Just let us know - our expert team is here to help!</p>

<h2>Discover The Best Logo-Branded Pride Merch Today</h2>

<p>Whether you&#39;re looking for a novel event giveaway or a practical item that your customers can use day after day, we have a wide range of promotional Pride products that are ready to order with your logo today.&nbsp;</p>

<p>[185324]</p>

<p>Planning or sponsoring a Pride-themed event? We&#39;ve got a fantastic range of rainbow-ready event essentials that are perfect for adding your logo to, including:</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/hand-waving-flags" target="_blank">Hand Waving Flags&nbsp;</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-10-inch-balloons" target="_blank">Promotional 10 Inch Balloons</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/triangle-bunting" target="_blank">Triangle Bunting</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/paper-stickers" target="_blank">Paper Stickers</a></li>
</ul>

<p>Keep reading to follow the rainbow - and if you can&#39;t find what you&#39;re looking for, simply <a href="mailto:info@totalmerchandise.co.uk">contact</a> our friendly team for assistance.</p>

<h2>Pride Mix Gummie Sweet Box</h2>

<p>Perfect for gifting to event attendees, these adorable sweet boxes can feature your logo in dazzling full colour. Each box contains a mouthwatering selection of rainbow gummy sweets in delicious fruity flavours.&nbsp;&nbsp;</p>

<p>[246022]</p>

<p>With the added bonus of being made in the UK, the packaging of these sweet boxes is both compostable and recyclable. What&#39;s not to love?</p>

<h2>Stress Rainbow Heart</h2>

<p>Printed or engraved with your logo, this vibrant stress hearts are perfect for handing out at events. Your logo will pop beautifully against the ball&#39;s rainbow stripes, with the squeezable PU foam making it the perfect stress reliever for your recipients.&nbsp;</p>

<p>[252595]</p>

<p>Available to order from just 50 units, it&#39;s a great choice for everything from smaller themed corporate events to larger-scale celebrations. Want more ideas? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">branded stress toys</a>.</p>

<h2>Pride Brite Americano Mugs</h2>

<p>Take our best-selling travel mugs and add a rainbow twist for these Pride-perfect reusable cups! Whether they&#39;re used as a china cup alternative at an event you&#39;re hosting or given out as gifts to attendees at a show, they&#39;re a long-lasting and practical way to show your brand&#39;s support of Pride.&nbsp;</p>

<p>[253024]</p>

<p>Available to order from 50 units, take your pick from 12 different lid shades and add your branding in full colour to the body of the mug.&nbsp;</p>

<h2>Nimrod Rainbow Ballpen</h2>

<p>With their stylus tips and sleek metallic barrels, these black-ink rainbow pens are perfect for showcasing your logo in a practical yet on-point way.</p>

<p>[246000]</p>

<p>Available to order from just 25 units, these sleek pens will be perfectly engraved with your branding. We think they&#39;re fantastic &ndash; and we think you will too! Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank">promotional pens</a>.</p>

<h2>Sun Ray Rainbow Sunglasses</h2>

<p>Our classic best-selling promotional sunglasses have been given a rainbow twist! Available to print with your logo in up to four colours on one or both arms, these sunnies are a must-have for the dazzling days of summer and offer a stylish nod to Pride Month.</p>

<p>[198698]</p>

<p>Available to order today from just 50 units, they&#39;re ideal for marketing campaigns both big and small.</p>

<h2>Rainball Seed Tins</h2>

<p>Encourage your customers to get gardening with our fantastic new Rainball Seed Tins. Available to order from 50 units, each tin is exquisitely engraved with your logo, with the product&#39;s neat dimensions meaning they can be handed out in-person or even incorporated into direct mail campaigns.&nbsp;</p>

<p>[246029]</p>

<p>Each tin contains a trio of rainbow coloured seed balls, which are made in the UK from&nbsp;post-consumer recycled paper and packed with mixed wildflower seeds. They&#39;re easy to plant: all your clients need to do is soak them in water, scatter them where they want them to grow, add soil on top and wait for them to bloom!</p>

<p>Want more ideas to help your brand grow? Take a look at more <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">promotional seed products</a>.</p>

<h2>Rainbow Branded Umbrellas</h2>

<p>With British weather famously unpredictable during the summertime, choosing promotional umbrellas printed with your logo could be a wise move. If you want your brollies to give a nod towards your support for Pride, search no further than our stunning Rainbow Umbrellas.</p>

<p>[209872]</p>

<p>Your logo will be printed in up to four colours on one panel of the umbrella, meaning that your customers will be reminded of your brand every time there&#39;s a shower. They&#39;ll also help to spread the word about your business by walking down the street - and who doesn&#39;t love a spot of free advertising?</p>

<p>Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank">branded umbrellas</a>.&nbsp;</p>

<h2>Rainbow Tote Shopper Bags</h2>

<p>Printed with your branding&nbsp;in just one colour, these striking promotional shopping bags are unmissable thanks to their vibrant rainbow design.&nbsp;Ready to order today from just 50 units, these vibrant printed tote bags are a great low-cost giveaway that can tie-in with Pride Month and beyond.</p>

<p>[209871]</p>

<p>With long handles and a gusset, they&#39;re ideal for storing everything from school books to food shopping, meaning they can appeal to almost any demographic. We love them - and think you will too!</p>

<h2>Total Express Silicone Wristbands</h2>

<p>Available in a wide range of colours, these promotional wristbands can be ordered with a special rainbow effect, too. Whichever option you choose, they&#39;ll be printed with your message or logo in one colour, promising long-lasting visibility for your branding.</p>

<p>[188848]</p>

<p>A great ticketing alternative for a festival or event, these branded wristbands are budget-friendly and are also available on an express timeframe.&nbsp;</p>

<p>Take a look at more <a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands" target="_blank">branded wristband</a> options for your upcoming event.</p>

<h2>Rainbow Turbo Pro Flying Discs</h2>

<p>These fun promotional flying discs are perfect for giving out at Pride-themed events, or for presenting to customers as part of a summer lifestyle or staycation-themed&nbsp;campaign.&nbsp;</p>

<p>[216267]</p>

<p>Made from 100% recycled plastic, these branded flyers are printed with your design in full colour over that stunning rainbow background.&nbsp;</p>

<h2>Rainbow Whistles</h2>

<p>Our Rainbow Whistles make a great finishing touch to any Pride-inspired celebration, whether your customers are heading to a festival or preparing for a party.</p>

<p>[216264]</p>

<p>These low-cost promotional giveaways are printed with your logo in full colour on the very centre of the whistle, meaning unmissable visibility for your business. How&#39;s that for something worth shouting - or whistling - about?</p>

<p><em>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/logo-branded-pride-merch" target="_blank">logo-branded Pride promotional products</a>&nbsp;for more ideas. Need help finding a specific item for your upcoming summer marketing campaign? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or <a href="mailto:info@totalmerchandise.co.uk">via email</a>.&nbsp;Main image by&nbsp;Michal Rosak via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-pride-promotional-products-2025</link>
      <pubDate>Thu, 08 May 2025 08:27:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/681c66d67c35b_pride-promotional-products.jpg" type="image/jpeg" length="43866"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Statistics: What’s Working in 2025?]]></title>
      <description><![CDATA[<p>As digital marketing channels become more saturated, branded merchandise continues to stand out by offering something tangible and lasting. Whether given away at events, sent in the post, or used daily in the office, promotional products help brands stay visible in a way digital channels can&rsquo;t always match.</p>

<p>And the data supports this sentiment. In the UK, the promotional merchandise industry reached a record &pound;1.232 billion in sales in 2024, growing by 4.2% over the previous year despite wider economic challenges (<a href="https://www.images-magazine.com/record-sales-uk-promotional-product-sector/" target="_blank">Images Magazine</a>) This steady growth shows businesses are still turning to branded merchandise to create real-world impact.&nbsp;</p>

<p>Here&rsquo;s a look at what&rsquo;s working in 2025, with the latest stats from the UK market.</p>

<h2>Key Stats: Why Promotional Merchandise Works</h2>

<ul>
	<li>90% of recipients remember the brand after receiving a branded promotional product (<a href="https://365retail.co.uk/how-promotional-products-can-boost-retail-sales-and-brand-recognition/" target="_blank">365Retail</a>)</li>
	<li>87% of people keep promotional products for more than a year, and 40% keep them for more than 10 years (<a href="https://www.sellerscommerce.com/blog/promotional-products-statistics/" target="_blank">SellersCommerce</a>)</li>
	<li>99% of people are willing to go out of their way to obtain a promotional product (<a href="https://www.ppai.org/media-hub/almost-everyone-wants-promotional-products-ppai-survey-finds/" target="_blank">PPAI</a>)</li>
</ul>

<h2>Eco-Conscious Consumers</h2>

<p>In 2023, &ldquo;eco-friendly&rdquo; was the <a href="https://members.asicentral.com/news/newsletters/promogram/january-2024/sourcing-city-report-says-uk-promo-market-achieved-record-sales-in-2023/" target="_blank">most commonly searched theme</a> by distributors in Sourcing City&rsquo;s product database, highlighting a clear shift in the industry toward sustainable and <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">environmentally responsible merchandise</a>.</p>

<p>This trend reflects rising consumer expectations, with <a href="https://www.thebusinessdesk.com/eastmidlands/news/2080498-why-eco-friendly-promotional-products-are-the-hottest-trend-for-2024?utm_source=chatgpt.com" target="_blank">46%</a> of UK consumers say eco-conscious branded products improve their perception of a brand.</p>

<h2>Festival Season: High Energy, High Impact</h2>

<p><a href="https://www.totalmerchandise.co.uk/news/article/last-minute-promotional-merchandise-for-festivals" target="_blank">Festivals</a> aren&rsquo;t just about music, they&rsquo;re also a prime opportunity for brands to connect with engaged, open-minded audiences.</p>

<ul>
	<li>81% of festival goers say branded merch enhances their festival experience</li>
	<li>74% are more likely to buy from a brand after receiving a branded item at a festival</li>
</ul>

<p>Practicality and sustainability matter:</p>

<ul>
	<li>55% prefer useful items over keepsakes</li>
	<li>50% say sustainability influences their preferences</li>
</ul>

<p>The most popular festival freebies include:</p>

<ul>
	<li>Power banks (30%)</li>
	<li>T-shirts (25%)</li>
	<li>Water bottles (17%)</li>
</ul>

<p>These insights, sourced from a 2024 <a href="https://bpma.co.uk/" target="_blank">British Promotional Merchandise Association</a> (BPMA) report, reinforce how branded merchandise can elevate live experiences while building long-term brand affinity.</p>

<p>Interested? Explore our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/giveaways" target="_blank">event giveaways</a> for festival-friendly giveaway ideas.&nbsp;</p>

<h2>Water Bottles Reign Supreme</h2>

<p>Another BPMA survey shows that <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles" target="_blank">reusable bottles</a> are still at the top of the branded merch leaderboard. Here&rsquo;s why:</p>

<ul>
	<li>94% of consumers aged 16-40 own at least one reusable water bottle</li>
	<li>27% own four or more</li>
	<li>69% would welcome another, especially from a trusted brand</li>
	<li>67% take their water bottle everywhere, creating mobile brand visibility</li>
	<li>27% buy a new bottle monthly</li>
</ul>

<p>What do buyers care about most when it comes to reusable bottles?</p>

<ul>
	<li>Leak-proof design (58%)</li>
	<li>Durability (52%)</li>
</ul>

<p>In short, water bottles aren&rsquo;t just functional, they&rsquo;re aspirational. High-quality options (like <a href="https://www.totalmerchandise.co.uk/branded-products/metal-bottles" target="_blank">stainless steel or aluminium</a>) offer long-lasting appeal and help brands stay top of mind.</p>

<h2>What These Stats Mean For UK Brands</h2>

<p>Across events, workplaces, and everyday life, branded merchandise is showing up and standing out. Here are some key takeaways for marketers.</p>

<ul>
	<li><strong>Practicality wins: </strong>consumers want items they&rsquo;ll use again and again</li>
	<li><strong>Sustainability matters: </strong>eco-friendly = brand-friendly</li>
	<li><strong>Repetition = recognition: </strong>the more people use your merch, the more they remember you</li>
</ul>

<p>If you want merchandise that actually works, don&rsquo;t just print a logo on a product. Choose something that reflects your brand values, resonates with your audience, and delivers real-world utility.</p>

<p><em>From festival essentials to water bottles - and so much more - we&#39;ve got all the merch ideas your business could need this spring. Require assistance finding a specific item? Contact a member of our friendly and experienced Sales team on 01376 509092 or <a href="mailto:info@totalmerchandise.co.uk">email us</a> today for more information.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-statistics-whats-working-in-2025</link>
      <pubDate>Wed, 09 Apr 2025 14:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/67ee59b9adb33_2025-promotional-merchandise-statistics.jpg" type="image/jpeg" length="87837"/>
    </item>
    <item>
      <title><![CDATA[10 Exciting New Merch Ideas To Have On Your Radar This March]]></title>
      <description><![CDATA[<p>As we step into March, it&#39;s the perfect time to refresh your promotional strategies and stay ahead of the curve for the upcoming spring season.</p>

<p>Whether you&#39;re preparing for upcoming corporate events, trade shows, or simply looking to connect with clients and employees in new and exciting ways, handing over the right giveaways can help elevate your brand&#39;s presence.&nbsp;</p>

<hr />
<p><strong>Read More:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/foamo-innovative-travel-mug-logo?srsltid=AfmBOoqNnhpZ5z9vUCpjdPgm2x--z6c-eUCao1lKhFbc_iVbz53NSKfM">Foamo: The Innovative New Promo Coffee Cup</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/spring-2025-merch-ideas?srsltid=AfmBOopb_2jx12hOgaUadMBk_uMjL3zZkaSmqQBE7ILW9w393-K0kOfb">9 Must See Spring 2025 Merchandise Ideas For Your Brand</a></li>
</ul>

<hr />
<p>Today, we&#39;re bringing you a handpicked edit of our most exciting new promo products. Perfect for helping your business have the edge over your competition, our latest product additions include everything from eco-friendly essentials that showcase your company&#39;s commitment to sustainability to innovative items that align with the latest merch trends.&nbsp;</p>

<p>With all that in mind, let&#39;s take a look at just a few of our most exciting new promotional products to have on your radar this March. Want more trending ideas? Take a look at all the <a href="https://www.totalmerchandise.co.uk/branded-products/special/latest-products">latest merch ideas</a>&nbsp;our Product team have been busy adding to the site.&nbsp;</p>

<h2>#1 Branded Puzzle Cube</h2>

<p>Is our company looking for an innovative and entertaining way to promote your brand memorably this spring? Suitable for both children and adults, this fun giveaway offers a twist - in all senses - on the classic Rubik&#39;s Cube, providing endless logo visibility in the process.&nbsp;</p>

<p>[252551]</p>

<p>The perfect giveaway for everything from trade shows to conferences, print your logo in spot or full colour to spread your message directly through the hands of your audience.</p>

<h2>#2 Bamboo Phone Holder</h2>

<p>In need of a stylish and practical way to showcase your brand? Blending functionality and sustainability, this brand new Bamboo Phone Holder might just hold the answer - along with any smartphone!</p>

<p>[252547]</p>

<p>Ideal for your recipients to use in the office or at home, this eco-friendly stand is made from bamboo and offers a large print area, ensuring that your logo stays front and centre every day. Ideal for eco-conscious campaigns and hands-free desk use, let this item improve customer and staff productivity whilst keeping your message in mind.&nbsp;</p>

<h2>#3 620ml Ocean Water Bottle Lite</h2>

<p>Stay hydrated this March with our 620ml Ocean Water Bottle Lite. Made from 65% recycled plastic materials, this lightweight and durable bottle is ideal for use on the commute, in the office, or out-and-about.</p>

<p>[252514]</p>

<p>And it doesn&#39;t end there. For every unit sold, Ocean Bottle pledges to collect 1,000 plastic bottles, as well as off-set 4.88kg of Carbon.&nbsp;</p>

<h2>#4 A5 Porto Recycled PET Notebook</h2>

<p>Our A5 Porto Recycled PET Notebook is made in the UK from recycled PET materials. Providing a premium way to boost your brand&#39;s sustainability credentials, it has an MOQ (minimum order quantity) of just 100 units.</p>

<p>[252316]</p>

<p>As spring approaches, it&#39;s the perfect time to &#39;leaf&#39; a lasting impression by aligning your brand with green values - and this notebook provides a practical and on-point way to do just that. The only question? Which of the eight stylish pad colours will you choose?</p>

<h2>#5 30ml Pocket Sized Hand Sanitiser Spray</h2>

<p>With everything from hand-shaking at events to hay-fever sniffles to consider this spring, our 30ml Pocket Sized Hand Sanitiser Spray is a highly practical giveaway. Its sleek dimensions mean it&#39;s the perfect size for carrying in handbags and pockets, while its full-colour print potential means our branding will be visible whenever it&#39;s used.&nbsp;</p>

<p>[252477]</p>

<p>Handy in all senses of the word, this useful spray offers a fuss-free way to promote your business while offering a useful, health-conscious item that people will appreciate and use on a daily basis.&nbsp;</p>

<h2>#6 Recycled Contour Extra Ballpen</h2>

<p>Another new launch on the website this month is our recycled equivalent of our best-selling Contour Extra Ballpen.&nbsp;</p>

<p>[252576]</p>

<p>Printed in full colour with your design at an unbeatable low price (trust us, we&#39;ve checked), these pens are manufactured from recycled materials and come complete with a GRS logo on the back to reinforce their credentials. Take your pick from six classic colourways, with an MOQ of 500 units.&nbsp;</p>

<h2>#7 Hair Claw Clips</h2>

<p>A great choice for everything from haircare brands to luxury spa chains, these stylish clips offer a fashionable way for your customers to keep their hair perfectly in place.&nbsp;</p>

<p>[252403]</p>

<p>Customised with your logo in one striking colour, these claw-style clips provide an excellent opportunity to showcase your brand in a fun, everyday product that people will use time and time again.&nbsp;</p>

<p>Love this idea? You&#39;ll want to take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/hair-scrunchies">branded scrunchies</a>.&nbsp;</p>

<h2>#8 Branded Coloured Organic Cotton Canvas Bag</h2>

<p>Printed with your design in either spot or full colour onto eco-conscious premium heavyweight fabric, these bags are available in 12 stylish shades.&nbsp;</p>

<p>[252530]</p>

<p>Perfect for outdoor festivals, trade shows, and eco-conscious giveaways, not only will your logo stand out on these reusable, durable bags, but you&#39;ll also be supporting sustainability and appealing to customers who care about the planet.</p>

<h2>#9 Popcorn Easter Egg</h2>

<p>Say hello to a wow-factor seasonal giveaway that your stakeholders are going to love. Our Popcorn Easter Egg is not only a treat for the taste buds but also a canvas for your brands message, with your branding printed in vibrant full-colour to the swing tag.&nbsp;</p>

<p>[252501]</p>

<p>Crafted with high-quality ingredients, this decadent egg is studded with beanies and popcorn, and will arrive perfectly packaged. Perfect for Easter events or as a thoughtful gesture to clients and employees, it&#39;s suitable for vegetarians, making it a considerate choice for a wider audience.&nbsp;</p>

<p>Want more egg-cellent ideas? Hop over to our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/easter">corporate Easter gifts</a>.&nbsp;</p>

<h2>#10 UK Printed Lanyard</h2>

<p>Looking for a practical promotional item this spring? As proud winners of the 2025 BRIMAN award, we&#39;re delighted to bring you our new UK Printed Lanyard, which is ideal for everyone from staff to conference delegates.</p>

<p>[252438]</p>

<p>Customisable with your logo in full colour print, it offers a practical way to keep your brand visible while holding ID cards, keys, or event passes. As well as that, it&#39;s UK-made origins means it helps to emphasise your company&#39;s commitment to supporting local manufacturing and sustainability.&nbsp;</p>

<p>Need them sooner? Try our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/uk-express-printed-lanyard-15mm">UK Express Printed Lanyard</a> for an even quicker print turnaround.&nbsp;</p>

<p><em>From Notebooks to Water Bottles, we&#39;ve got all the March marketing essentials that you could possibly need. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email us today for more information.&nbsp;Photo by [Marten Bjork from Unsplash]</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-exciting-new-merch-ideas-to-have-on-your-radar-this-march</link>
      <pubDate>Wed, 12 Mar 2025 14:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/67d19b9f2c79f_marten-bjork-rH8O0FHFpfw-unsplash.jpg" type="image/jpeg" length="1997934"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: 9 Must-See Spring 2025 Merch Ideas For Your Brand]]></title>
      <description><![CDATA[<p>The days are getting longer, the birdsong is getting louder and one thing is becoming increasingly clear - spring is nearly here.</p>

<p>If you&#39;re looking for a Q2 refresh of your merchandise or want items that could work for a specific upcoming event, we&#39;ve got a wide range of seasonal merch ideas that could help your brand bloom.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/easter-promo-products-spring" target="_blank">The TM Edit: 9 Easter Promo Products To Help Your Brand Hop Into Spring</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-plantable-promotional-products-to-help-your-brand-bloom-this-spring" target="_blank">The Best Plantable Promotional Products To Help Your Brand Bloom</a></li>
</ul>

<hr />
<p>Whether you want to make your brand their first thought in the morning with an item of must-use <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups" target="_blank">branded drinkware</a> or are looking for seasonal tie-ins like seed products, our range has got you covered.</p>

<h2>Why Consider New Promo For Your Brand This Spring?</h2>

<p>Recent research shared by the British Promotional Merchandise Association found that promotional items are more than twice as effective as social media when it comes to generating brand recall among customers.&nbsp;</p>

<p>In addition to that, there are a number of reasons why spring, in particular, is the perfect time to consider giving your company&#39;s branded merchandise an update.&nbsp;</p>

<ul>
	<li><strong>Events season is on the horizon: </strong>spring is packed with events and odds are that your business is exhibiting at a trade show, hosting a press launch or perhaps even hosting a corporate celebration over the next few months. Whatever occasion is coming up on the calendar, get ahead by ordering seasonal giveaways that promote your brand&nbsp;<em>and</em>&nbsp;offer genuine use to your recipients.&nbsp;</li>
	<li><strong>Warmer weather opens up outdoor-related gifting ideas: </strong>with the temperature slowly cranking up after the winter chill, now&#39;s the time to give consideration to items like&nbsp;water bottles,&nbsp;caps and sunglasses, all with your logo. Offering long-lasting visibility for your design, these spring-appropriate products can be used time after time.</li>
	<li><strong>There&#39;s a host of&nbsp;seasonal activity to tap into:</strong> from long, lazy Bank Holidays to Easter, spring is host to a number of nationwide occasions that your brand might want to be a part of. (Take a look at our recent guide to the <a href="https://www.totalmerchandise.co.uk/news/article/easter-promo-products-spring" target="_blank">best Easter promo products for 2025</a> for more egg-cellent ideas.)</li>
</ul>

<p>With all that in mind, read on to discover a few of our favourite ideas and explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/spring-products" target="_blank">spring merchandise ideas</a> for even more inspiration.</p>

<h2>Promo Budget Golf Umbrellas</h2>

<p>Spring is to rain as day is to night - so why not equip those most important to your business with their own branded brollies this season?</p>

<p>[311003]</p>

<p>With their generous print areas and fantastic branding potential, our Promo Budget Golf Umbrellas are consistently popular with our clients - and that&#39;s just the start of what we have available.</p>

<h2>A5 Rectangular Bunting</h2>

<p>At the first hint of sunshine, event marquees across the country begin to appear - and our A5 Rectangular Bunting is perfect for adding a flourish to any outdoor event you&#39;re hosting or exhibiting at over the coming months.&nbsp;</p>

<p>[187423]</p>

<p>Create a show-stopping stand or display with our 10m A5 Rectangular Bunting by adding your bespoke artwork. With 32 silk paper pennants, your design will be the perfect addition to dress corporate celebrations, events and venues. Rectangles not your thing? A triangular version of this bunting is also available.&nbsp;</p>

<h2>Letterbox Gardens</h2>

<p>Ideal for encouraging a love of green-fingered growing in everyone from school students to busy professionals, our Letterbox Garden kits are perfectly sized for fitting through letterboxes.&nbsp;</p>

<p>[225944]</p>

<p>Each garden is delivered with a fibre tablet and a bag of plant seeds, all neatly packaged in a paper sleeve that&#39;s printed with your full colour artwork.&nbsp;</p>

<h2>6 Bamboo Golf Tees in Plantable Packaging</h2>

<p>Have you ever wondered how many golf tees are lost on the fairway on a daily basis? Whether the game plays a key part in how you interact with clients or your business is centred around sports, our bamboo golf tee set is perfect for promoting your brand in an eco-conscious light.&nbsp;&nbsp;</p>

<p>[252298]</p>

<p>Fully biodegradable and recyclable, these bamboo golf tees won&rsquo;t have any detrimental impact those beautiful golf greens. Plus, their plantable packaging (which features your branding) will leave your customers with some blooming lovely homegrown wildflowers, just in time for spring. Sound good? They&#39;re ready to order today from just 25 units - and you might also want to explore more of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-golfing" target="_blank">promotional golf merchandise</a>.</p>

<h2>Structured Hades 5 Panel Cotton Cap</h2>

<p>While those March mornings might feel frosty, there&#39;s no denying that the temperatures are slowly-slowly edging up. Our cost-effective Hades caps are available in six colours and a great way to help your customers and colleagues feel protected in the sun.&nbsp;</p>

<p>[216457]</p>

<p>Printed or embroidered with your design, they&#39;re available to order from 25 units and are perfect for everything from selling in-store to adding into your team&#39;s seasonal uniforms.&nbsp;</p>

<h2>1.2 Litre Extra Large Tumbler With Straw And Handle</h2>

<p>Made from Premium 18/8 Stainless Steel, our 1.2 Litre Extra Large Tumbler with Straw and Handle will keep your staff and your customers (or both!) hydrated in style, and their cold drinks cool for up to 12 hours on the run up to summer.&nbsp;On trend and in consistently high demand over the last year, these tumblers aren&rsquo;t on their way out anytime soon.</p>

<p>[245249]</p>

<p>Fitted with a convenient handle and straw for quick on-the-go access, your customers won&#39;t be able to leave the house without them. Reducing the need for single-use plastic bottles, these reusable tumblers are the perfect marketing solution for on-trend branding throughout 2025.</p>

<h2>Stainless Steel Cocktail Stirrers</h2>

<p>The return of Pimms season is on the cards, people - and our Stainless Steel Cocktail Stirrers are here to add an extra special finishing flourish to any drinks your business might be serving this spring.&nbsp;</p>

<p>[196341]</p>

<p>Heat resistant, they&#39;re suitable for both hot and cold drinks, and are a great choice for businesses that are hosting upcoming events or workshops for clients or colleagues, as well as for cafes, bars and restaurants. With an MOQ (minimum order quantity) of 100 units, your company logo will be printed or engraved to add a delicate and decorative touch.</p>

<h2>Sun Ray Sunglasses</h2>

<p>In a somewhat ironic twist, our best-selling printed sunglasses are <em>perfect</em> for helping your logo step out of the shade. Available in eight vibrant colours and with two print placements available to suit your branding requirements, you&rsquo;re spoilt for choice.</p>

<p>[190407]</p>

<p>Made from durable PC plastic, these stylish shades are the perfect accessory all year round. Your customers, clients or staff will be wearing these to festivals, events and more - so why not start creating a long-lasting brand impression now? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/sunglasses" target="_blank">promotional sunglasses</a> for more bright ideas.&nbsp;</p>

<h2>Eco Wrapped Mint Imperials</h2>

<p>In need of a fresh new approach when looking to promote your brand? Try customising our Eco Wrapped Mint Imperials.</p>

<p>[235853]</p>

<p>Made in the UK from 100% biodegradable and home compostable NatureFlex film wrapping, the packaging has been sourced from responsibly-managed forests to guarantee you an eco-conscious brand message. With an MOQ of 500 units, they&#39;re perfect for everything from handing out at events to displaying in waiting areas.</p>

<p><em>From edible treats to seasonal lifestyle items, we&#39;ve got all the <a href="https://www.totalmerchandise.co.uk/branded-products/special/spring-products" target="_blank">promotional products for spring</a> your business could possibly need. Require help with finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email us today for more information. Photo by Alisa Anton via UnSplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/spring-2025-merch-ideas</link>
      <pubDate>Wed, 05 Mar 2025 13:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/67c5de6774f2f_spring-2025-merch-ideas.jpg" type="image/jpeg" length="62253"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: 9 Easter Promo Products To Help Your Brand Hop Into Spring]]></title>
      <description><![CDATA[<p>With Spring on the horizon and Easter 2025 fast approaching, consider this your sign to hop to it and get organised with your seasonal marketing plans.</p>

<p>Whether you&rsquo;re planning on treating your staff, your customers (or both!), we have an egg-cellent range of seasonal options to match your budget. We&rsquo;ve compiled a list of our latest products, suitable for everyone from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank">chocolate aficionados</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">budding gardeners</a> - and all ready to be printed with your logo today.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-briman-award-for-second-year" target="_blank">Total Merchandise Wins BRIMAN Award For Second Consecutive Year</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-products-showcase-total-merchandise-expo-2025" target="_blank">Step Inside Total Merchandise Expo 2025</a></li>
</ul>

<hr />
<h2>Why Are Easter Promo Products Worth The Investment?</h2>

<p>We know that every penny counts when it comes to your precious marketing budget - but the benefits of investing in seasonal giveaway items throughout the year for your customers mean they effectively pay for themselves!</p>

<p>So why consider printing Easter gifts with your logo for your clients and colleagues this spring? We&rsquo;ve got a few key reasons&hellip;</p>

<ul>
	<li><strong>It creates positive brand awareness.</strong> Aligning your brand with a seasonal event is a great way to create fuss-free brand visibility among those who matter most to your business. Whether it&rsquo;s a reminder of your business to existing customers or an opportunity to create visibility among a brand new audience, you can&rsquo;t go wrong.</li>
	<li><strong>It enhances client loyalty. </strong>Gifting your valued staff and customers thoughtfully chosen Easter gifts is a great way to make them feel valued and appreciated.</li>
	<li><strong>Easter items typically have fantastic branding potential.</strong> You might want to add a QR code to measure website visits, or perhaps create a design that encourages recipients to share photos of their Easter gift on social media. Whatever your plans, many of our products offer a fantastic blank canvas.</li>
</ul>

<p>In short, we&#39;ve got the products to help your business create a lasting impression that sticks around long after the Easter Bunny has hopped away. Check out some of our favourite seasonal ideas below and explore our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/easter" target="_blank">corporate Easter gifts</a> for even more ideas.</p>

<h2>Speckled Egg Box</h2>

<p>With eco-conscious packaging, this Easter Egg Box is fully recyclable post-use, meaning your clients don&rsquo;t have to feel guilty about over indulging, or impacting the planet under your influence.</p>

<p>[252130]</p>

<p>Delivered in an acetate box with a glossy full-colour wrap, you can proudly display your company logo in seriously eco-friendly style&nbsp;</p>

<h2>Lindt Bunny Easter House Box</h2>

<p>Lindt are known as the &quot;pioneers of chocolate&quot; - so we can guarantee your logo is in safe hands when it appears on the Lindt Bunny Easter House Box, which is ready to order today from just 100 units.&nbsp;</p>

<p>[252134]</p>

<p>The classic Lindt Bunny appears alongside four indulgent foiled milk chocolate eggs, creating a mouthwatering brand impression that your customers will be lusting over long after they&rsquo;ve devoured it.</p>

<h2>Easter Candy Lollies</h2>

<p>Chocolate usually gets all the attention at Easter, so why not go against the grain this spring and treat your clients to these candy lollies instead?</p>

<p>[252116]</p>

<p>These pink and yellow fruit flavoured lollipops will certainly leave your clients feeling like they&rsquo;ve had one of their five-a-day. Featuring two striking seasonal designs, give a hard-boiled gift suitable for all ages this spring, with your branding printed to the tag.&nbsp;</p>

<h2>165g Easter Egg</h2>

<p>A chocolate lover&#39;s dream, wrapped in gold or silver foil? That&rsquo;s up to you!</p>

<p>[252132]</p>

<p>Customise the entire box that this egg is delivered in with your company design or artwork to create a stunning seasonal statement that your customers will love. Order today from 250 units.&nbsp;</p>

<h2>Unbreakable Egg Cup</h2>

<p>Perfect for tiny fingers, dipping soldiers, and displaying your logo artwork to visiting customers, this Unbreakable Egg Cup is exactly what it says on the label. Unbreakable. Because what&rsquo;s better than beautiful customised merchandise? Beautiful <em>unbreakable</em> branded merchandise, of course.</p>

<p>[9018132]</p>

<p>These hard-wearing plastic egg cups are dishwasher-safe, meaning they&rsquo;re perfect for cafes, restaurants, hotels, and other hospitality settings, as well as lifestyle and foodie-related marketing campaigns.</p>

<h2>15cm Rabbit With Bow</h2>

<p>What&rsquo;s Easter without a bunny? Deliver some cute-factor to your customers this spring with our 15cm Rabbit with Bow. A great choice for a huge range of demographics and available to order from just 25 units, choose from a trio of fur colours and a variety of bow tones.</p>

<p>[235900]</p>

<p>Print a design of your choice in spot colour to the bow for the perfect plush promo giveaway item. Want more cuddly ideas? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears" target="_blank">branded teddy bears</a>.</p>

<h2>Easter Shortbread Decorating Kit</h2>

<p>Whether you&rsquo;re ordering on behalf of students, children, staff or clients, encourage a spot of creativity this spring with our Easter Shortbread Decorating Kit.</p>

<p>[234195]</p>

<p>There&rsquo;s no need to run to the supermarket to buy sprinkles and icing tubes - this neat kit contains everything biscuit decorators could possibly need. You can also expect your icing topper to be printed beautifully with your company logo in amongst this kit for that extra touch of mouthwater branding potential.&nbsp;</p>

<h2>Promotional Seed Sticks 10 Pack</h2>

<p>Make your marketing campaign blossom this Easter with these 100% biodegradable seed sticks. With a choice of either wildflowers or mixed herbs, these are the perfect gifts to help spread a floral message.</p>

<p>[182783]</p>

<p>Promote your brand through beautiful eco-conscious merchandise not just one, but ten times with our seed stick multipack.</p>

<p><em>From edible treats to seasonal lifestyle items, we&#39;ve got all the <a href="https://www.totalmerchandise.co.uk/branded-products/special/easter" target="_blank">corporate Easter gifts</a> your business could need this spring. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email us today for more information. Photo by Lorentiu Lordache via UnSplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/easter-promo-products-spring</link>
      <pubDate>Wed, 19 Feb 2025 15:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/67b34b2d05ddd_promo-easter-products-blog-spring-2025.jpg" type="image/jpeg" length="91490"/>
    </item>
    <item>
      <title><![CDATA[Introducing Foamo, 2025's Most Innovative New Promo Coffee Cup]]></title>
      <description><![CDATA[<p>Say hello to Foamo: the coolest new coffee cup to make - or should that be &#39;brew&#39;? - waves in the world of branded merchandise.</p>

<p>Ready to order with your design today, Foamo is a travel mug like no other. We&#39;re incredibly proud to be able to offer you and your business this exciting new product, which combines unique features with a sustainable conscience.</p>

<p>[252062]</p>

<p>Keep reading to find out more about what, exactly, makes Foamo so special...</p>

<h2>What is the Foamo Coffee Cup?</h2>

<p>Foamo is a reusable coffee cup with a difference. As well as cutting the need for single-use paper coffee cups, it also has a story that truly sets it apart from other similar drinkware items.</p>

<p style="text-align: center;"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/foamo-coffee-cup" target="_blank"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/67a5ba910c66d5.54664445_foamo-crop.gif" style="width: 600px; height: 598px;" /></a></p>

<p>Here are a few quick-fire facts you need to know about all things Foamo...</p>

<ul>
	<li>Foamo is made from 70% plant-based material (such as cooking oil that has been diverted from landfill)</li>
	<li>These reusable coffee cups are&nbsp;crafted with foaming technology, which means it&#39;s 50% lighter than similar travel mugs</li>
	<li>Keeps drinks at the perfect temperature, with its clever engineering meaning there&#39;s no need for a grip sleeve</li>
	<li>Easy for your customers to clean - it can even go in the dishwasher</li>
	<li>Every Foamo mug is made in the UK (Birmingham, to be precise - where it was also designed and engineered!)</li>
</ul>

<h2>Why We Love Foamo - and Think Your Customers Will Too!</h2>

<p>If you&#39;re looking for the perfect branded travel mugs for your upcoming marketing campaign, Foamo is a great option to consider for a number of reasons.</p>

<p style="text-align: center;"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/foamo-coffee-cup" target="_blank"><img alt="Foamo coffee cups group collection" src="https://www.totalmerchandise.co.uk/media/news/67a5bc7a948c33.85981843_foamo-cup-group.png" style="width: 750px; height: 379px;" /></a></p>

<p><strong>Low MOQ:&nbsp;</strong>with a minimum order quantity of just 50 units, Foamo is a great choice for any business and promotional opportunity.</p>

<p><strong>Fantastic canvas for your branding:&nbsp;</strong>with the option to print your design in everything from 1-colour to full colour, these cups will truly help your branding stand out. The mug is available to order in seven colours (or mix-and-match), meaning there&#39;s a colour to match any corporate identity.</p>

<p style="text-align: center;"><iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen="" frameborder="0" height="315" referrerpolicy="strict-origin-when-cross-origin" src="https://www.youtube.com/embed/4NrNEcvDKYM?si=PZ9GJ_h3W3sE4qmX" title="YouTube video player" width="560"></iframe></p>

<p><strong>Circular economy product: </strong>made from plant-based material that would otherwise be landfill-bound, these mugs can also be completely recycled once they reach the end of their lifecycle. Their reusable nature also means they make a great alternative to single-use disposable coffee cups.</p>

<p><strong>Lower carbon footprint:</strong>&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">manufactured in the UK</a>, your order of Foamo mugs will have a reduced carbon footprint compared to products that are dispatched from overseas.</p>

<p><strong>Coffee on the go, made innovative:&nbsp;</strong>the epitome of a product with a story to tell, Foamo brews up a blend of a fantastic talking points to communicate back to your clients. From the foaming method used in the manufacturing process to it being half-the-weight of a standard coffee cup, there&#39;s a <em>lot</em> to talk about here.</p>

<p>Want to find out more? <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/foamo-coffee-cup" target="_blank">Head this way</a> to view prices, request a quote or place your order for Foamo coffee cups today.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/foamo-innovative-travel-mug-logo</link>
      <pubDate>Mon, 10 Feb 2025 09:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/67a471688d7ae_foamo-cover-image.jpg" type="image/jpeg" length="45286"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins BRIMAN Award For Second Consecutive Year]]></title>
      <description><![CDATA[<p>We&#39;re proud to announce that Total Merchandise has won the prestigious BRIMAN award for the second consecutive year.</p>

<p>This important accolade, issued at the British Promotional Merchandise Association&#39;s annual awards in Coventry last week (January 22nd), is in acknowledgement of our continued support of <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">British-made promotional products</a>.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-products-showcase-total-merchandise-expo-2025" target="_blank">Step Inside Total Merchandise Expo 2025</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-distributor-of-the-year-2024" target="_blank">Total Merchandise Wins Distributor of the Year 2024</a></li>
</ul>

<hr />
<p>Needless to say, we were absolutely blown away to have been crowned the recipients of BRIMAN for the second consecutive year, as voted for by the members of the BRIMAN (British manufacturing) group.</p>

<p>We pride ourselves on educating both our customers and our staff on the benefits of UK-made merch, and over the last 12 months have done everything from hosting an educational workshop at our HQ to providing more detailed information on our product listings, including the precise UK locations in which these items were manufactured.</p>

<p style="text-align: center;"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/679a0aa11fce20.07605788_tm-awards-january-2025.jpeg" style="width: 611px; height: 650px;" /></p>

<p>As mentioned, we received our accolade at the BPMA Awards, where we also made it as a finalist in the hotly-contended Distributor of the Year &pound;10m+ category. This came just a few weeks after we won Promotional Merchandise Distributor of the Year 2024 in the Sourcing City Awards - so it goes without saying that our team are feeling pretty proud right now.&nbsp;</p>

<h2>🇬🇧<strong>&nbsp;</strong>What Does The BRIMAN Award Mean?</h2>

<p>The BRIMAN group has a number of members across the promotional merchandise industry, with the involved companies specialising in everything from drinkware and seeds to keyrings and edible gifts.&nbsp;</p>

<p>There are a number of reasons to consider choosing UK-made promotional products for your business. These include boosting the UK economy, lowering the carbon footprint due to the removal of air travel and supporting local industry.&nbsp;</p>

<p>And what&#39;s not to like about all that?</p>

<p style="text-align: center;"><img alt="Total Merchandise 20th birthday party" src="https://www.totalmerchandise.co.uk/media/news/679a0a459be2f6.04467455_total-merchandise-birthday.jpg" style="width: 800px; height: 535px;" /></p>

<p>All in all, it&#39;s been a whirlwind couple of weeks for the Total Merchandise team. As well as attending Merchandise World and the BPMA Awards, we also hosted <a href="https://www.totalmerchandise.co.uk/news/article/promotional-products-showcase-total-merchandise-expo-2025" target="_blank">Total Merchandise Expo 2025</a>&nbsp;- attended by hundreds of customers - and held our glittering 20th birthday party. (The sneakiest of sneak peeks from our party is above - but more on that later!)</p>

<p><em>Looking for the perfect merchandise option for your business? Explore our range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">best-selling promotional products</a>&nbsp;and find the perfect fit for your brand today. Need any assistance?&nbsp;Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-briman-award-for-second-year</link>
      <pubDate>Wed, 29 Jan 2025 11:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/67a0db055ed7d_total-merchandise-briman-award-2025.jpg" type="image/jpeg" length="116444"/>
    </item>
    <item>
      <title><![CDATA[Inside Our Promo Products Showcase: Total Merchandise Expo 2025]]></title>
      <description><![CDATA[<p>Last week, we hosted Total Merchandise Expo 2025, the second edition of our annual customer exhibition.&nbsp;</p>

<p>The UK&#39;s largest event of its kind, it offered our clients a truly unique opportunity to browse and test branded merchandise, from classic promo to the most exciting new solutions for boosting your brand.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-distributor-of-the-year-2024" target="_blank">Total Merchandise Wins Distributor of the Year 2024</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/why-promotional-products-work-the-value-of-merch-for-your-brand" target="_blank">The True Value of Promotional Merchandise for Your Business</a></li>
</ul>

<hr />
<p>Bringing together 40 exhibitors - all offering completely different types of products - and 100s of our customers under one roof, the Expo was a fantastic showcase of the huge range of products we can offer... And the possibilities they can create for your business!</p>

<p style="text-align:center"><iframe allowfullscreen="" frameborder="0" height="360" src="https://www.youtube.com/embed/ToGYjilpHYE" width="640"></iframe></p>

<p>From drinkware, stationery and textiles to seeds, chocolate and onboarding sets - and so much more - the huge range of products our customers could browse spanned everything from office must-haves to event essentials.&nbsp;</p>

<p>We hosted the event at Colchester United Football Stadium, which has played host to everyone from Little Mix to Olly Murs in the past. But there was no singing at our event - rather, our attendees were greeted with a lanyard and a fantastic goodie bag packed with samples when they arrived, with the option to enjoy a complimentary bacon roll and cuppa to help them beat the winter chill.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise Expo 2025" src="https://www.totalmerchandise.co.uk/media/news/678f8fca5745e0.62909178_total-merchandise-expo-2025-2.jpg" style="height:500px; width:850px" /></p>

<p>The feedback we&#39;ve received so far from customers has been amazing, with direct quotes including...</p>

<ul>
	<li>&quot;I have been to a lot of similar expos and this one is the best by far.&quot;</li>
	<li>&quot;I was astonished by how much there was.&quot;</li>
	<li>&quot;Best event I have ever been to!&quot;&nbsp;</li>
</ul>

<p style="text-align:center"><img alt="Total Merchandise Expo 2025" src="https://www.totalmerchandise.co.uk/media/news/678f95251a93d9.14512494_total-merchandise-expo-2025-montage-2.jpg" style="height:720px; width:900px" /></p>

<p>Needless to say, we&#39;re delighted with the response the event has had and are already starting to think ahead to what 2026&#39;s edition might feature... Watch this space!&nbsp;</p>

<p><em>Want to keep up to date with our latest events? Email <a href="mailto:events@totalmerchandise.co.uk">events@totalmerchandise.co.uk</a>&nbsp;for more information. Find the perfect promotional products to boost your brand in 2025 and beyond by exploring our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank" title="best-selling promotiona merchandise">best-selling merchandise</a>.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-showcase-total-merchandise-expo-2025</link>
      <pubDate>Tue, 21 Jan 2025 12:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/678f95cb61d16_total-merchandise-expo-cover-image.jpg" type="image/jpeg" length="209902"/>
    </item>
    <item>
      <title><![CDATA[Why Promotional Products Work: The Value Of Merch For Your Brand]]></title>
      <description><![CDATA[<p>Okay, we might be biased but there really is no denying it: promotional products are an incredibly powerful tool for any UK business.</p>

<p>Whether you&#39;re a start-up looking to increase awareness for your business or are an established firm that&#39;s keen to bump up customer retention figures, products branded with your logo are a great way to engage with your customers, generate leads and keep your company at the front of people&#39;s minds.&nbsp;</p>

<p>With more impact than a business card and less cost than a billboard or TV advert, promotional products combine a practical giveaway item with cost effectiveness, ease of distribution and meaningful brand exposure. What&#39;s not to love?</p>

<p>[246263]</p>

<p>Need further convincing that promotional products could work for your business? Read on to discover five reasons why promotional products work so well in 2025.</p>

<h2>It Increases People&#39;s Likelihood Of Working With You</h2>

<p>Whether you sell products or offer a service, research from the British Promotional Merchandise Association (BPMA) shows that customers have a 96% propensity to work with you after receiving a piece of promotional merchandise that&#39;s been branded with your logo.&nbsp;</p>

<p>[311003]</p>

<p>That&#39;s a pretty impressive stat, right? And if you think about it, it makes total sense - after all, choosing a product that your customers will regularly use is a great way to create subtle yet meaningful brand awareness.</p>

<p>And it doesn&#39;t end there: that very same data set from the BPMA shows that customers are 75% more likely to work with you again after receiving merchandise with your branding.&nbsp;</p>

<p>Explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">best-selling products</a> for an instant inspiration fix.&nbsp;</p>

<h2>It Can Create A Ripple Effect Of Recommendations</h2>

<p>Combining merchandise with a stellar customer experience is a great way to increase the chances of your clients recommending you to their friends and family.&nbsp;</p>

<p>[196735]</p>

<p>A piece of carefully chosen merchandise that showcases your business is ideal for ensuring your brand is on the tip of people&#39;s tongues.&nbsp;</p>

<p>For example, if you manage an estate agent or property firm, choosing something like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/house-shaped-keyring" target="_blank">House Shaped Keyring</a> to give to customers is a great way to ensure your company is on their radar even when their own needs for your services have come to an end.&nbsp;</p>

<h2>It Can Solidify A Relationship At The End Of A Transaction</h2>

<p>Whether you sell products, services or experiences, handing a satisfied customer a product that will remind them of their experience with your brand is a great to solidify your brand in their mind.&nbsp;</p>

<p>Operate in a retail setting? Something as simple as handing over a tote bag instead of a plastic carrier bag is a great way to create a favourable brand impression that asserts your business as eco-aware. Such a product is also great for being used every day by your customers, meaning your branding will be on display day after day, wherever your customers go.&nbsp;</p>

<p>[191207]</p>

<p>Handing over a gift - whether it&#39;s something as simple as a bag or a more statement &quot;thanks for choosing us&quot; item - at the end of a transaction is an elegant way to draw your working partnership to a close (until the next time, of course!) and will ensure things end on a high.</p>

<p>On the note of customer gifting: explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts" target="_blank">corporate gifts</a>.</p>

<h2>It&#39;s A Longer-Lasting Advertising Solution Than Other Methods</h2>

<p>Don&#39;t get us wrong: print, media and digital advertising all have their very valuable places within the marketing mix. However, when it comes to long-lasting brand awareness potential, it doesn&#39;t get much better than branded products.&nbsp;</p>

<p>[246198]</p>

<p>After all, a page in a magazine will be turned, a TV channel can be muted or changed, and a social media advert can be scrolled past on a congested timeline.</p>

<p>A product, however, can create a longer lasting impression due to its tangibility and sense of purpose. A branded water bottle, for example, can go with your customers to the gym, the office, on holiday... Meaning your logo will, too!</p>

<h2>There Are Merchandise Options To Suit Any Business &amp; Budget</h2>

<p>Whether you&#39;re looking for products to tie-in with your specific industry or have a precise amount of budget to work with, the sheer range of merchandise that&#39;s available means that there are products to suit any business.&nbsp;</p>

<p>At Total Merchandise, we have around 5,000 products on our website at any given time. Our product categories range from eco tech and budget biros to staff uniform items and branded notebooks, with items to suit any industry and marketing activity.&nbsp;</p>

<p>[189850]</p>

<p>If you can&#39;t find the swag you&#39;re looking for, our expert Product team are always happy to help you track down the perfect items.&nbsp;</p>

<p>Whatever sector you operate in and no matter how big or small your budget, there are merchandise options to match. Choosing products that can accommodate both the needs of your business and the desires of your customers is essential... And Total Merchandise is here to help every step of the way!</p>

<p><em>Looking for the perfect merchandise option for your business? Explore our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">best-selling promotional products</a> and find the perfect fit for your brand today. Need any assistance?&nbsp;Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>. Main image:&nbsp;Startup Stock Photos via Pixabay.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-promotional-products-work-the-value-of-merch-for-your-brand</link>
      <pubDate>Tue, 14 Jan 2025 08:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6656f2119808d_why-promotional-products-work.jpg" type="image/jpeg" length="76206"/>
    </item>
    <item>
      <title><![CDATA[Colour Guide: Everything You Need To Know About Blue Promotional Items]]></title>
      <description><![CDATA[<p>With Blue Monday in sight, there&#39;s no better time to take a moment or two to think about the colour blue in all its glory. Because it&#39;s really not all bad, despite the negative connotations of the &quot;January blues&quot;...&nbsp;</p>

<p>So what <em>are</em>&nbsp;the January blues? If you&#39;ve managed to avoid them so far, we&#39;re impressed. The phrase refers to a heady combination of the post-Christmas lull and gloomy winter weather, adding up to a sense of misery that is only further exacerbated by the fact that the Twixmas glory days of eating chocolate and cheese with every meal is apparently no longer socially acceptable. Sob.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/2022s-most-popular-promotional-products" target="_blank">Discover the Most Popular Promotional Products of 2022</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How to Use Promotional Products to Boost Your Business</a></li>
</ul>

<hr />
<p>In fact, the idea of January being a miserable month is so firmly entrenched in our minds that Blue Monday is even a nationwide awareness event. Launched by Sky Travel back in 2005, Blue Monday will take place on Monday 20th January this year and is widely considered to be the most depressing day of the year.&nbsp;</p>

<p>However, as deep as those blues might feel at the moment, blue is far from a miserable colour: shiver-inducing wintry despair aside, it&#39;s a colour that&#39;s&nbsp;symbolic of <em>so</em> much more. From the sky and the ocean to luxury and elegance, blue can span everything from eco to luxury-themed campaigns.&nbsp;</p>

<p>[198034]</p>

<p>One of the three core primary colours, blue arguably&nbsp;offers&nbsp;something for everyone and, whatever your business, your merch scenario or your branding requirements, there&#39;s a blue to match.</p>

<p>We&#39;re talking&nbsp;soothing shades of turquoise, deep&nbsp;royal tones,&nbsp;saccharine shades of baby... You get the picture.</p>

<p>[650]</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-red-for-your-promotional-products" target="_blank">Colour Guide: Why Consider Red For Your Promotional Merchandise?</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-black-for-your-promotional-products" target="_blank">Colour Guide: Why Choose Black For Your Branded Giveaways?</a></li>
</ul>

<hr />
<p>Anyway! Keep reading&nbsp;to find out all you need to know about the colour blue, from the history of the colour all the way through to the connotations and colour psychology.</p>

<h2>Need-To-Know Trivia About&nbsp;The Colour Blue</h2>

<p>Blue sits between green and violet on the colour spectrum. Blue pigments were originally made from minerals including cobalt and azurite, with the minerals mixed with liquids in order to create paint, dye and more.&nbsp;</p>

<p>Ever wondered why the sky appears blue? It&#39;s all about the scattering of sunlight as it enters the Earth&#39;s atmosphere; NASA offers a <a href="https://spaceplace.nasa.gov/blue-sky/en/" target="_blank">pleasingly easy-to-understand explanation</a> if you want to find out more.</p>

<p>Similarly, if you&#39;ve ever noticed that the further in the distance something is, the bluer it appears to the eye, it&#39;s because of something called atmospheric perspective. In a nutshell, it&#39;s where a far-from-the-eye object appears to assume the colour of its backdrop, which will more often than not&nbsp;be the sky.&nbsp;</p>

<p>To the lingo! The word &quot;blue&quot; has its origins in Old High German, with the original &quot;<em>blao</em>&quot; translating as &quot;shimmering&quot; or &quot;lustrous&quot;. Some languages, including Russian, don&#39;t actually have a single all-encompassing&nbsp;word for &quot;blue&quot;, opting instead for expressions that refer to light blue and dark blue.</p>

<p>On a further linguistic tangent, some languages have the same words for blue as they do for green; and you thought&nbsp;<em>your</em>&nbsp;promotional product requirements were complicated...</p>

<h2>What Does Blue Traditionally Represent?</h2>

<ul>
	<li>According to this excellent <a href="https://visme.co/blog/color-psychology-in-marketing-the-ultimate-guide/" target="_blank">colour psychology guide</a>, blue represents calm, reliability and trust 🦋</li>
	<li>Blue traditionally plays a symbolic part in British weddings: after all, brides are classically encouraged to have something old, new, borrowed and blue about their person on their big day 💙</li>
	<li>Blue is intrinsically linked with the sea and the sky, and in turn with nature and infinite possibilities 🐳</li>
	<li>Blue is also associated with distinction; for example, royalty wear blue sashes during state occasions, whilst the phrase &#39;blue blood&#39; can be used to describe a member of the nobility 🔵</li>
	<li>Interestingly, blue is also linked with the attire of workers: think overalls, denim and &#39;blue collar&#39; roles 👔</li>
</ul>

<h2>Which Famous Companies Use Blue In Their Branding?</h2>

<p>With its associations with trustworthiness, reliability and hard work, blue is a colour that&#39;s chosen time after time in the branding of some of the world&#39;s biggest tech companies, including the likes of Meta, LinkedIn and HP.&nbsp;</p>

<p>Arguably, these colours are chosen to represent&nbsp;the seamless experience and fuss-free products their customers can expect when they choose to work with them.&nbsp;</p>

<p>Blue is also used a lot in banking logos. Visa, American Express, PayPal, Barclays, Halifax and Nationwide all incorporate reassuring tones of&nbsp;<em>bleu</em>&nbsp;within their logos, providing customers with a subliminal reminder that they&#39;re to be trusted and can be relied upon.&nbsp;</p>

<p>Interestingly, a study conducted in America a few years ago found that <a href="https://www.logomaker.com/blog/2017/09/27/blue-logos/" target="_blank">blue was people&#39;s &quot;favourite&quot; colour</a> when it came to the design of corporate logos; the study additionally found that men are more likely to prefer it than women.&nbsp;</p>

<h2>Which Blue Promotional Products Could Your Business Consider?</h2>

<p>Okay, let&#39;s address the elephant in the room. Your company&#39;s logo might not be blue - or anything near it, for that matter! But that&#39;s not to say you can&#39;t choose blue promotional products for your marketing campaigns.&nbsp;</p>

<p>You can trust Total Merchandise to have a wide range of blue-tiful branded merchandise items for you to consider; with everything from branded metal bottles for water to eco-friendly branded tote bags on offer, we&#39;ve got all the items&nbsp;your business could possibly need. Can&#39;t find what you want? With close to 20 years of experience behind us, we can advise on the perfect promotional product to match your business&#39; bespoke requirements.</p>

<p>The beauty of many of our products is your artwork can be made to stand out on any colour or material. Whether you opt to have your logo&nbsp;embroidered onto a&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts">printed t-shirt</a>&nbsp;or luxuriously embossed onto a&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/quarto-matra-weekly-diary" target="_blank">branded diary</a>, you can be assured it will be strikingly visible to your customers.</p>

<p>Read on to discover a few of our very favourite promotional products available in&nbsp;bleu&nbsp;and <a href="https://www.totalmerchandise.co.uk/" target="_blank">browse our whole range</a> to find the perfect match for your business today.</p>

<h2>750ml Stainless Steel Water Bottles</h2>

<p>Help your customers up their daily water intake with these easy-grab branded water bottles. It&#39;s also available in red, white or black, and your corporate artwork can be printed in up to four colours.</p>

<p>[196420]</p>

<p>Allowing your audience to reduce their usage of single-use plastic bottles, this reusable giveaway ticks our eco friendly boxes, too. A minimum order quantity of just 48 units means it&#39;s a great match for businesses both large and small, with the practical nature of printed water bottles meaning you can be assured your customers will appreciate receiving them.&nbsp;</p>

<h2>Bayford Folding Shopping Bags</h2>

<p>For brand awareness that your customers can take on-the-go with them, look no further than our printed shopping bags. Dispatch can be possible in as little as five working days with these printed tote bags, which are available in a whole rainbow of colours for you to pick from.&nbsp;</p>

<p>[191304]</p>

<p>The beauty of printed shopping bags is that they can be used by almost any demographic and offer long-lasting and enduring visibility for your branding. And who doesn&#39;t love a thoughtfully designed bag?&nbsp;</p>

<h2>Stress Ball Keyrings</h2>

<p>Help your customers tackle the day-to-day pressures&nbsp;of the modern world with our promotional stress ball keyrings! Banish feeling blue with these&nbsp;easy-squeezy branded keyrings, which can be printed in up to full colour with your artwork.</p>

<p>[191956]</p>

<p>Of course, the beauty of a promotional keyring is they can go&nbsp;<em>everywhere</em>&nbsp;with your customers. The result? Your brand will travel wherever they do, meaning your business will become a comforting and reassuring presence in their lives.&nbsp;</p>

<h2>Folding Bottles</h2>

<p>Hello, bright idea! These super-smart Folding Bottles can hold 400ml of liquid and, when empty, can be folded down into handbag or pocket-friendly sizes. The result? Delightfully fuss-free branded water bottles that are ridiculously simple for your customers to use.</p>

<p>[187222]</p>

<p>These best-selling Folding Bottles aren&#39;t only available in blue, by the way; take your pick from ten eye-catching hues and have your logo printed in up to three colours.&nbsp;</p>

<h2>A5 Soft Touch Notebook &amp; Pen</h2>

<p>Whether your target audience comprises of students or office workers, our pad-and-pen sets are a must-consider product that will ensure your logo stays within their grasp.&nbsp;</p>

<p>[196680]</p>

<p>Your logo will be neatly printed to the notebook in one colour, while the pens will be engraved with your design. For an extra special touch, you can even add the individual names of your recipients to the pens, with the sets available to be ordered from just 25 units.&nbsp;</p>

<p><em>Whatever colour you&#39;re after, you can rely on Total Merchandise to provide the perfect promotional products for your business. Want an instant inspiration fix? Browse our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional products</a>. If you need help or advice, simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-blue-for-your-promotional-products</link>
      <pubDate>Fri, 03 Jan 2025 09:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ea3bd6e5278b585df856f3cc5b7d91e00b1ea2b4.jpeg" type="image/jpeg" length="723938"/>
    </item>
    <item>
      <title><![CDATA[This Just In! Total Merchandise Voted Distributor of the Year 2024]]></title>
      <description><![CDATA[<p>We&#39;re delighted to tell you that we&#39;ve been voted Promotional Merchandise Distributor of the Year in the 2024 edition of the Sourcing City Awards.</p>

<p>Incredibly, this marks the sixth year consecutive year that we&#39;ve been voted the winner in these prestigious awards by our industry peers - and to say it means a huge amount would be an understatement.&nbsp;</p>

<hr />
<p><strong>READ MORE:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/christmas-gifts-for-customers-in-2024" target="_blank">The TM Edit: Best Christmas Gifts For Customers In 2024</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-at-the-bpma-awards-2024" target="_blank">Total Merchandise Wins With BRIMAN At The BPMA Awards 2024</a></li>
</ul>

<hr />
<p>The Sourcing City Awards are hosted each year by Sourcing City, with a number of different categories representing the UK&#39;s network of promotional product distributors and suppliers. Each category has one winner and multiple runners-up, with distributors voting for suppliers and suppliers voting for distributors.</p>

<p style="text-align:center"><img alt="Total Merchandise Wins Promotional Merchandise Distributor of the Year 2024" src="https://www.totalmerchandise.co.uk/media/news/674ef85a10fb90.85613616_total-merchandise-sourcing-city-2024-winner.jpg" style="height:443px; width:450px" /></p>

<p>In short, it&#39;s a fantastic opportunity to acknowledge colleagues across the industry, with every vote testament to the care and expertise that our team put into what they do.&nbsp;</p>

<p>&quot;To win this award again means a lot,&quot; says Total Merchandise MD Jason O&#39;Connor. &quot;It&#39;s been a huge year for the company and to finish it with this news is fantastic. I could not be prouder of our team - this win is testament to the hard work and passion that every single person here brings to their role.&quot;</p>

<p>Adds Kara Wyatt, Head of Sales: &quot;It&#39;s amazing to win the award for the sixth year running - we&#39;re truly grateful. It really means a lot to us that we have such great support from the people we work with across the industry.&quot;</p>

<p>The win comes shortly after two other exciting achievements for the company. First up was being accredited by the Good Business Charter, which works to &#39;recognise, champion and encourage responsible business behaviour for the benefit of people and planet&#39; (to quote its website) across 10 core pillars.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/674efc9b797120.65652770_gbc-sfp-2024.jpg" style="height:205px; width:650px" /></p>

<p>Then, we were re-accredited as signatories of the British Promotional Merchandise Association&#39;s StepForward Pledge for another year, which holds us accountable for the positive strides forward that we&#39;re making in our efforts to improve the sustainability of how we operate.&nbsp;</p>

<p><em>Need help finding the perfect promotional products for your business? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-distributor-of-the-year-2024</link>
      <pubDate>Tue, 03 Dec 2024 13:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/674ef17d09f67_total-merchandise-sourcing-city-awards-2024 (2).png" type="image/png" length="749696"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Best Christmas Gifts For Customers In 2024]]></title>
      <description><![CDATA[<p>With autumn officially here, it&#39;s safe to say that Christmas is fast approaching. And whether you&#39;re ready to deck the halls with boughs of holly or are more reluctant to admit that it&#39;s (whisper it) less than three months to go until December 25th, one thing&#39;s for certain: now&#39;s the perfect time to get your corporate Xmas gifting ticked off for 2024.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-christmas-marketing-ideas-every-business-should-consider" target="_blank">4 Christmas Marketing Ideas Every Business Should Consider</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">Explore Our Full Range Of Corporate Christmas Gifts</a></li>
</ul>

<hr />
<p>With a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">branded Christmas gifts</a> for you to choose from, we&#39;re confident that Total Merchandise has got all the options your business could possibly need when it comes to customer gifting this winter.&nbsp;</p>

<p>[226740]</p>

<p>Whether you&#39;re planning to hand out items at an event or are thinking about posting presents to key clients, we can help, with everything from letterbox-friendly items to budget-friendly goodies available.&nbsp;</p>

<h2>How To Choose The Best Christmas Gifts For Customers</h2>

<p>Thinking about ordering the Xmas presents for your clients? With years of experience in this field, we&#39;ve pulled together a few simple tips to help you pick the perfect festive giveaways for your customers.&nbsp;</p>

<p>[226491]</p>

<p><strong>#1 Delay now, regret later. (AKA place your order ahead of time!)</strong></p>

<p>We&#39;d always recommend planning your gift-giving strategy well in advance: not only does this get it off your to-do list but it also ensures that you won&#39;t miss out if a popular product goes out of stock. If you can, aim to have gifts with your customers before the Christmas countdown truly begins, allowing them to enjoy and appreciate the gesture during the festivities.</p>

<p>[616]</p>

<p>Be mindful of any potential postal or courier delays, especially during the busy holiday period. Also, be aware of any product-specific timelines. For example: our branded Advent calendars can only be ordered until early November to ensure delivery ahead of December 1st.</p>

<p><strong>#2 Choose products that align with your brand.&nbsp;</strong></p>

<p>Ensure that the gifts you choose reflect the quality and image of your brand, as well as align with your company&#39;s ethos.</p>

<p>[209836]</p>

<p>A carefully chosen present not only leaves a positive impression with your customers but can also reinforce your brand&#39;s reputation and values; for example, you might want to consider selecting items that are UK-made or eco-friendly.</p>

<p><strong>#3 Use our filters to find the products that match your precise requirements.</strong></p>

<p>Whether you&#39;re working with a specific deadline in mind or want items to suit a precise MOQ (minimum order quantity), use our filters to find the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gifts</a> to match your needs:</p>

<ul>
	<li><strong>Quantity Required&nbsp;</strong>allows you to find the products that match your precise unit needs.</li>
	<li><strong>Delivered By </strong>allows you to set the date you&#39;d like (or you need) to receive items by.</li>
	<li><strong>Category </strong>gives you the ability to<strong>&nbsp;</strong>browse by everything from sustainable materials to UK-made.&nbsp;</li>
</ul>

<p>[189495]</p>

<p>Outside of those factors, you&#39;ll also want to give consideration to the type of gift you want to order. Popular options include:</p>

<ul>
	<li><strong>Edible: </strong>chocolate, mince pies, Prosecco, cookies... We&#39;ve got a huge range of&nbsp;tasty treats that your customers will love - if&nbsp;you can bear to give them away!</li>
	<li><strong>Decorative:</strong> baubles printed or engraved with your design are a great way to associate your brand with Christmas, year after year.</li>
	<li><strong>Luxurious:</strong> want to wow your customers? Treat them to something extra-special, like a piece of impressive tech or some elegant glassware.</li>
	<li><strong>Letterbox-friendly:</strong> from seed sticks to flat-pack foodie gifts, we&#39;ve got a&nbsp;range of items that are perfect for festive direct mail campaigns.&nbsp;</li>
	<li><strong>Eco:</strong> keen to add a touch of green to your festive gifting? Keep your eyes peeled for the green leaf symbol, which denotes our eco and sustainable options.&nbsp;</li>
</ul>

<h2>Our Pick Of The Best Christmas Gifts For Customers In 2024&nbsp;</h2>

<p>Our Product team work tirelessly to ensure that they can offer you the best and most exciting range of Christmas giveaways, at the lowest possible prices.</p>

<p>[183404]</p>

<p>And of course, it&#39;s not just about the cost. When you choose us, you&#39;re opting into a 5* service from an expert team, as well as a transparent, speedy and fuss-free ordering experience.&nbsp;</p>

<p>So without further ado, read on to discover our edit of the best branded Christmas merchandise that you can treat your customers and clients to in 2024.&nbsp;</p>

<h2>Christmas Stockings</h2>

<p>We&#39;ll start with a classic. Our fluffy Christmas Stockings are printed with your message or logo in up to four colours and can be ordered from 100 units.</p>

<p>[226376]</p>

<p>Whether you&#39;re planning to hand them out as they are or are thinking about filling them with other small gifts, they&#39;re a timeless festive item that your customers can dig out year after year as part of their seasonal decorations.</p>

<h2>Recycled Christmas Star Baubles</h2>

<p>Whether you&#39;re ordering for corporate use, planning to hand them out to clients or are thinking about selling them in-store, these star-shaped decorations will make a heartfelt addition to any Christmas tree.</p>

<p>[226741]</p>

<p>Made from recycled plastic and featuring a biodegradable hook for fuss-free hanging, these eco branded baubles are printed with your full colour design on one or both sides. We love them - and we think your staff and customers will too!</p>

<p>For another starry idea, take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/wooden-star-shaped-hanging-decoration" target="_blank">Wooden Star Shaped Hanging Decorations</a>, which are printed or engraved with your design.&nbsp;</p>

<h2>Cadbury&#39;s Chocolate Gift Box</h2>

<p>Each of our mouthwatering Cadbury&#39;s Chocolate Gift Boxes is packed with iconic Cadbury treats, including a large bar of Dairy Milk. Perfectly sized for easy wrapping or fuss-free mailing out, these sweet treats are perfect for adding a delicious twist to your end-of-year gifting.</p>

<p>[246099]</p>

<p>Ready to order from 50 units, your message will be printed to the box.</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank">branded chocolate products</a> for more ideas.</p>

<h2>Glass Christmas Baubles</h2>

<p>These beautiful baubles are perfect for adding a glimmer of brand awareness to any Christmas tree this winter - and get the design right and your customers might be incorporating them into their festive decorations for years to come.&nbsp;</p>

<p>[209718]</p>

<p>Available in a huge palette of colours, additional customisation options such as glitter printing and Pantone-matching are also available.&nbsp;</p>

<p>For an eco alternative, take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-christmas-baubles" target="_blank">Recycled Christmas Baubles</a>.</p>

<h2>Mole Mate Trio Gift Set</h2>

<p>For a high-impact Christmas gift for customers, search no further than this impressive set. Comprising a water bottle, notebook and pen, each item is branded with your logo, as is the label on the box that the trio are nestled in.</p>

<p>[225789]</p>

<p>Ideal for handing out in-store to new customers or for presenting to clients at end-of-year catch-ups, these Mole Mate Trio Gift Sets combine a high-perceived value present with items that practical products that your recipients will love.</p>

<h2>Panorama Easel Calendars</h2>

<p>Help your customers look to the year ahead with our popular Panorama Easel Calendars, which are also great for creating 365 days of brand awareness for your business.</p>

<p>[684515]</p>

<p>Whether you choose to have them printed with your own imagery or choose one of our three pre-set themes, these calendars are perfectly sized for your customers to keep on their desks in the office, or for use at home.&nbsp;</p>

<p>Explore our full range of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries-and-calendars" target="_blank">calendars and diaries</a>.</p>

<h2>Reindeer Logobugs</h2>

<p>Looking for something that&#39;s cheap, cheerful and oh-so Christmas-y? Our adorable Reindeer Logobugs tick all those boxes and then some, and their generously sized ribbons are printed with your full colour design.</p>

<p>[192428]</p>

<p>Ready to order from 250 units, these cute festive logobugs are ideal for creating some buzz at events, as well as for displaying in a reception or waiting room area.&nbsp;</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/carol-singer-logobugs" target="_blank">Carol Singer Logobugs</a> are also available.&nbsp;</p>

<h2>5 Inch Robbie Teddy Bear with Christmas Hat</h2>

<p>Move over, Santa Claus - Santa <em>Paws</em>&nbsp;is in town! Our adorable promo teddy comes complete with a cheery Christmas hat and will wear your branding on either a sash, bow or T-shirt - it&#39;s completely up to you.</p>

<p>[209773]</p>

<p>A great choice for schools, charities and medical organisations, Robbie will almost certainly bring some cheer to the festive season and beyond.&nbsp;</p>

<p>Looking for something bigger? Our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/10-inch-honey-jointed-teddy-bear-with-christmas-hat" target="_blank">10 Inch Honey Jointed Teddy Bear with Christmas Hat</a> is also available to order with your logo.</p>

<h2>Champagne Flute and 20cl Laurent Perrier Gift Sets</h2>

<p>Raise a glass to those most important to your business with these twinkling champagne sets, which feature your logo engraved onto the flute. The set also includes a 20cl bottle of world-renowned Laurent Perrier champagne.</p>

<p>[209708]</p>

<p>Perfect for handing over at any end-of-year client meetings, they can be ordered from just five units and make an exquisitely elegant token of your appreciation for their custom.&nbsp;</p>

<p>Looking for another tipple-related treat idea? Check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/wine-tasting-tubes" target="_blank">Wine Tasting Tubes</a>.&nbsp;</p>

<p><em>Feeling inspired? Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">Christmas gifts for customers</a>&nbsp;and order yours today.&nbsp;Need help finding a specific item? Contact a member of our friendly and experienced Sales team by calling 01376 509092 or emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image copyright Yevgen Buzuk via Canva.com.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/christmas-gifts-for-customers-in-2024</link>
      <pubDate>Wed, 13 Nov 2024 14:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65157cd30b1f3_christmas-gifts-for-customers-2023.jpg" type="image/jpeg" length="153226"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Christmas Decorations For 2024]]></title>
      <description><![CDATA[<p>Halloween has been, which can only mean one thing: Christmas is firmly on the horizon! It&#39;s almost time to deck the halls and get the tree up -&nbsp;but first, get&nbsp;inspired with our range of promotional Christmas decorations.</p>

<p>From bamboo baubles to classic festive stars, our range is ideal for everything from your own corporate decorations to mailing out to customers in time for the Christmas countdown.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/tm-edit-11-christmas-gift-ideas-to-thank-valued-clients-in-style">TM Edit: 11 Christmas Gift Ideas To Thank Your Customers In Style</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-chocolate-to-tie-in-with-christmas-traditions">Promotional Chocolate To Tie In With Christmas Traditions</a></li>
</ul>

<hr />
<p>Whether you&#39;re looking for eco-friendly branded baubles or budget-friendly decorations that you can hand-out in store, we&#39;ve got a huge range of promotional Christmas decorations, all ready to order today.</p>

<p style="text-align:center"><img alt="promotional Christmas decorations" src="https://www.totalmerchandise.co.uk/media/news/6363c92b58167_promotional-christmas-decorations-tree.jpg" style="height:600px; width:600px" /></p>

<h2>The Best Promotional Christmas Decorations For 2024</h2>

<p>There are a few factors to consider when choosing the perfect branded baubles for your business. Give thought to...</p>

<ul>
	<li><strong>Are they for use in-house or for your customers? </strong>This will influence the design of your baubles: your customers will be looking for something truly wow-worthy to consider hanging it on their own Christmas tree.</li>
	<li><strong>How will your customers receive the baubles?</strong> Will they be sent through the post, or will you be handing them out in-store or at an upcoming event? This might influence the style you choose; we&#39;re happy to help if you need any advice.</li>
	<li><strong>Do you want to choose baubles or something else?&nbsp;</strong>As well as baubles, we have a number of other decorative Christmas items available to order with your logo, including miniature Christmas trees and Christmas stockings.&nbsp;</li>
</ul>

<p>[192334]</p>

<ul>
	<li><strong>Do you want to go eco with your promotional Christmas decorations?</strong> You&#39;re in luck if so: we&#39;ve got a number of Christmas decorations that are made from sustainable bamboo or recycled materials,&nbsp;or have been crafted in the UK for a smaller carbon footprint.&nbsp;</li>
	<li><strong>How many units do you require?</strong> If you&#39;re keen to keep your order small, don&#39;t worry. Products like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/moso-bamboo-christmas-baubles" target="_blank">Moso Bamboo Baubles</a> can ordered from just five units, while our highly cost-effective&nbsp;2D Circle Shaped Hanging Christmas Decoration can be ordered from just 50 units.</li>
	<li>How quickly do you need to receive the decorations? Use our calendar feature to browse which products fit your ideal delivery date.&nbsp;&nbsp;</li>
</ul>

<p>With all that in mind, read on to discover some of our favourite promotional Christmas decorations - all ready to order today!</p>

<h2>1. Go Eco With Moso Bamboo Christmas Baubles</h2>

<p><strong>Festive factor:</strong> ⛄️ ⛄️ ⛄️</p>

<p>Crafted from bamboo, these elegant branded&nbsp;baubles are sustainably-made&nbsp;to add an extra touch of green to any Christmas tree. They&#39;re ideal for businesses both large and small, with a minimum order quantity of just five units.&nbsp;</p>

<p style="text-align:center">[209844]</p>

<p>Available in four festive designs including penguins, polar bears, a robin and a stag, each bauble is neatly engraved with your logo - and we can even add the individual names of your recipients for a small extra charge, too.</p>

<h2>2. Have A White Christmas With Recycled Plastic Christmas Decorations</h2>

<p><strong>Festive factor: </strong>⛄️ ⛄️ ⛄️ ⛄️</p>

<p>If you&#39;re keen to embrace sustainable solutions with your festive marketing plans, our Recycled Plastic Christmas Decorations are for you. Available in a range of eight seasonal shapes, ecah decoration is made from recycled plastic, with a biodegradable hook for easy hanging on the tree.</p>

<p style="text-align:center">[226744]</p>

<p>Made in the UK, these decorations can be ordered from 250 units and are printed with your full colour design to one or both sides., promising eye-catching exposure for your brand.&nbsp;</p>

<h2>3. Leave Your Stamp With Printed Insert Christmas Baubles</h2>

<p><strong>Festive factor: </strong>⛄️ ⛄️ ⛄️&nbsp;</p>

<p>A novelty gift suitable for all ages, these perfectly round branded baubles feature your full colour design to the insert. Great for hanging on trees both large and small,&nbsp;they&#39;re made in the UK and can be ordered from just 50 units.&nbsp;</p>

<p style="text-align:center">[196403]</p>

<p>The perfect size for handing out to customers at seasonal exhibitions or in-store, they can also double-up as place settings at festive corporate events.&nbsp;</p>

<h2>4. Present Customers With Jute Christmas Stockings</h2>

<p><strong>Festive factor: </strong>⛄️ ⛄️ ⛄️&nbsp;⛄️</p>

<p>Now for a different type of decoration! Involve your brand in the excitement of Christmas Day itself with our timeless jute Christmas sacks, which can be printed with your logo in anything from one colour to four colours.</p>

<p>[226376]</p>

<p>Ideal for gifting to children and adults alike, these promotional Christmas stockings are the perfect size for sending through the post as festive gifts, or for stocking as part of your Christmas retail plans.&nbsp;</p>

<p>[217060]</p>

<p>We also have red-and-white promo stockings available to order, too.</p>

<h2>5. Shake Things Up With Glitter Snow Domes</h2>

<p><strong>Festive factor: </strong>⛄️ ⛄️ ⛄️&nbsp;</p>

<p>The beauty of our Glitter Snow Domes lies in their versatility. While they&#39;re obviously perfect for the Christmas period, their design also means that they can lend themselves quite neatly to becoming a general decorative element in a home or office - meaning maximised visibility for your business.&nbsp;</p>

<p>[183404]</p>

<p>While these shimmering promotional Christmas decorations exude high-end elegance, they actually offer fantastic value for money and can be ordered from just 50 units.&nbsp;&nbsp;</p>

<p>And that&#39;s just the start of our festive giveaway ideas. If you&#39;re looking for more seasonal inspiration, be sure to check out our whole range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gifts</a> to find the perfect presents for your staff and customers.&nbsp;</p>

<p><em>From logo printed <a href="https://www.totalmerchandise.co.uk/branded-products/jackets" target="_blank">jackets</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank" title="Christmas gift ideas for staff">end-of-year rewards for staff</a>, we&#39;ve got all the promotional giveaways your business could need this winter.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>. Main image by Donna Spearman on Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-promotional-christmas-decorations</link>
      <pubDate>Sun, 03 Nov 2024 13:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6363c506a51d2_promotional-christmas-decorations.jpg" type="image/jpeg" length="142677"/>
    </item>
    <item>
      <title><![CDATA[How Total Merchandise Supported the WellChild Awards 2024]]></title>
      <description><![CDATA[<p>Total Merchandise was proud to recently support nationwide charity WellChild with the 2024 edition of its WellChild Awards.</p>

<p>We always love to support and give back wherever we can, and when the opportunity to work with WellChild became available, we were delighted to get involved.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-supports-smart-works-with-charity-tote-bags" target="_blank">How Total Merchandise Supported SmartWorks</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/why-promotional-products-work-the-value-of-merch-for-your-brand" target="_blank" title="Why Promotional Products Work: The Value Of Merch For Your Business">Why Promotional Products Work: The Value Of Merch For Your Business</a></li>
</ul>

<hr />
<p>In case you didn&#39;t know, WellChild supports seriously unwell children and young people, as well as their families. With Prince Harry as its Patron, the charity has worked tirelessly to raise much-needed funds to allow children to be cared for at home, rather than having to stay in hospital.&nbsp;</p>

<p>The WellChild Awards, this year held at the fabulous Royal Lancaster Hotel in London, is an annual occasion that celebrates some of the truly exceptional children that the charity supports, as well as shining a light on some inspiring parents, carers and fundraisers.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/67155eba040357.61727091_wellchild-total-merchandise-2.jpg" style="height:534px; width:800px" /></p>

<p>Hosted by Gaby Roslin, a number of celebrity supporters were in attendance at the 2024 edition of the event, including Myleene Klass, KSI, Rod Stewart, Pixie Lott and Oti Mabuse. The charity&#39;s Patron, Prince Harry, was on-hand to meet all the winners and also gave a moving speech on stage.</p>

<p>Total Merchandise has been proud to play a part in the celebration for several years, providing wristbands printed with designs created by some of the children WellChild works with. The 2024 wristbands were given to attendees at the high-profile awards ceremony, offering a wearable alternative to tickets and shining a spotlight on the artistic talents of the kids involved. The perfectly-set tables also featured cards that provided more information about each wristband designer.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/67156433494f71.47365815_wellchild-total-merchandise-3.jpg" style="height:534px; width:800px" /></p>

<p>We asked Celia Amodeo, WellChild&#39;s Events Coordinator, to tell us a bit about her Total Merchandise experience...</p>

<p><strong>What did you order from Total Merchandise?</strong></p>

<p>&quot;We ordered fabric-secure locking wristbands with a plastic clasp. Each wristband was printed with artwork we provided. The colours were vibrant and the wristbands looked professional and eye-catching.&nbsp;</p>

<p>The wristbands were perfect for our event as they highlighted our branding, showcased the different artwork and, most importantly, were secure &ndash; the perfect combination!&quot;</p>

<p><strong>How did you find ordering with Total Merchandise?</strong></p>

<p>&quot;It couldn&#39;t have been easier. They walk you through the entire process and ensure you&rsquo;re 100% happy both before and after receiving the final product. They always provide a reliable service and quality products, and are a friendly and efficient team.&quot;</p>

<p><strong>Why did you choose Total Merchandise?</strong></p>

<p>&quot;We&#39;ve been loyal customers for years. Total Merchandise can always be relied upon to deliver high-quality wristbands - that are both secure and beautiful - for our events. They&#39;re a pleasure to work with!&quot;</p>

<p><em>Explore our range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/charity-merchandise-for-uk-organisations" target="_blank" title="charity merchandise for UK organisations">charity merchandise</a>&nbsp;and find the perfect products for your organisation today. Need help?&nbsp;Simply contact a member of our friendly Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-supports-the-wellchild-awards-2024</link>
      <pubDate>Thu, 03 Oct 2024 21:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/671131c01baa9_total-merchandise-supports-wellchild-awards.jpg" type="image/jpeg" length="97841"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: Best UK-Made Merch Ideas For Winter 2024]]></title>
      <description><![CDATA[<p>Winter is fast-approaching - and from cold weather essentials to festive gifting ideas, we&#39;ve decided to round-up some of our favourite seasonal UK-made merch ideas for your business.&nbsp;</p>

<p>[235658]</p>

<p>So how can you tell if a product on our website is UK-made? A Union Flag symbol will typically be clearly displayed over the product image (as shown above) and we&#39;ll also include information within the product description as well. Alternatively, you can apply the &quot;Made In UK&quot; filter when browsing products on a category page to allow you to navigate straight to the UK-made items.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">Explore: UK-Made Promotional Products For Any Brand</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/autumn-merchandise-ideas-for-uk-businesses" target="_blank">The Best Autumn Merchandise Ideas For Your UK Business</a></li>
</ul>

<hr />
<p>Having long-championed this important sector, we have a wide range of UK-made items available to order with your logo today - and our passion for this was further fuelled a couple of months ago when we hosted an educational visit from some of the BRIMAN Group.&nbsp;</p>

<p>BRIMAN comprises 14 businesses across the promotional merchandise industry who have British manufacturing at their core, with specialisms ranging from drinkware, wooden items and seeds to stationery, umbrellas and confectionery.</p>

<p>[209836]</p>

<p>Several members of BRIMAN came to visit us at our HQ in Essex, sharing insights and anecdotes about their businesses and the UK-made merch. And&nbsp;what did we learn?&nbsp;Lots!</p>

<p>Of course, choosing merchandise that&rsquo;s made in Britain isn&rsquo;t always possible. However, if you&rsquo;re interested, benefits can include...</p>

<ul>
	<li><strong>Supporting local businesses: </strong>this can help contribute to the growth and development of local businesses and, in turn, their communities.&nbsp;</li>
	<li><strong>Positive environmental impact:</strong> choosing locally manufactured products can reduce the carbon footprint associated with delivery as goods won&#39;t need to be shipped from far away.&nbsp;This aligns with environmentally conscious practices, appealing to eco-conscious consumers and potentially reducing overall environmental impact.</li>
	<li><strong>Association with quality craftsmanship:</strong>&nbsp;UK-made often comes with a reputation for high-quality, after all!&nbsp;</li>
</ul>

<p>With all that in mind, we thought we&#39;d shine a light on the best seasonal UK-made items for your business to consider, from ice scrapers to Christmas gifting ideas. Read on to discover our round-up of season-appropriate ideas and explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">UK-made promotional products</a> category to see the full range.</p>

<h2>Mini Milk Chocolate Advent Calendar</h2>

<p>Get ready for 24 days of brand awareness with our delicious Mini Milk Chocolate Advent Calendars, which can be printed with your logo in vibrant full colour.</p>

<p>[246634]</p>

<p>With a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/large-vegan-dark-chocolate-advent-calendars" target="_blank">vegan dark chocolate version</a> also available, they&#39;re a great way to keep your branding visible throughout December, putting your business at the heart of your customers&#39; Christmas countdowns.&nbsp;</p>

<p>Head to our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-advent-calendars" target="_blank">branded Advent calendars</a>&nbsp;to view all the options.&nbsp;</p>

<h2>Spectrum Sports Golf Umbrella</h2>

<p>Let&#39;s face it: an umbrella is a must-have at&nbsp;<em>anytime</em> of the year in the UK, never mind winter! So whether you&#39;re considering smart branded brollies for your staff to take out when they visit clients or are keen to find the perfect promotional umbrellas to distribute among customers, we&#39;ve got you covered. (In all senses...)</p>

<p>[183386]</p>

<p>Our Spectrum model is one of our most popular UK-made umbrellas and is available to order from just 25 units. You&#39;ve got complete creative control, with the option to print it with your design from one to all eight of its panels, as well as brand it with your design in one, two, three, four or full colour. The choice is all yours!</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank">branded umbrellas</a>.&nbsp;</p>

<h2>Recycled Christmas Star Baubles</h2>

<p>From adorning office Christmas trees to handing out to clients at the end of transactions in Decembre, our Recycled Christmas Star Baubles are full of seasonal cheer - and feel-good credentials!</p>

<p>[226741]</p>

<p>Made from recycled plastic (and also available to order in biodegradable plastic at a small extra cost), each bauble features a biodegradable tree hook. They&#39;re printed with your full colour design to one or both sides and can be ordered from just 250 units, with a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-plastic-christmas-decorations" target="_blank">wide range of other shapes</a> also available.&nbsp;</p>

<p>Explore more of our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">Christmas giveaway ideas</a>.</p>

<h2>Eco Milk Chocolate Nutcracker</h2>

<p>Add some instant luxe to your corporate gifting this Christmas with these delicious chocolate nutcrackers, which are handmade in the UK and presented in a recyclable cardboard box that&#39;s branded with your logo.&nbsp;</p>

<p>[234966]</p>

<p>Available from just 100 units, these 41%-cocoa treats are almost too cute to eat - hey, we said &quot;almost&quot;...</p>

<p>That got your mouth watering? Take a look at more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank">branded chocolate</a> ideas that are perfect for seasonal gifting.&nbsp;</p>

<h2>Seedstick Greeting Cards</h2>

<p>Ready to let it grow? (That&#39;s one for the <em>Frozen</em>&nbsp;fans...) New for this winter, our Seedstick Greeting Cards each contain five seedsticks that are embedded with Norway Spruce seeds, meaning your recipients can get growing their very own Christmas trees. Hugely cost-effective and unique, it&#39;s the perfect way to make an impact this Christmas!</p>

<p>[247211]</p>

<p>Cards are available in your choice of four pre-printed designs, with your logo added in full colour. Your order includes plain envelopes for each card, meaning distribution couldn&#39;t be simpler.&nbsp;</p>

<p>Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">plantable promotional products</a>.</p>

<h2>Panorama Easel Calendar</h2>

<p>&#39;Tis the season for 2025 calendars - and our UK-made Panorama Easel Calendar is the perfect addition to any desktop in the new year. Perfectly printed with your full colour branding, you can take your pick from three striking design options for each month:&nbsp;simply seasons, beautiful Britain, or wonderful world.</p>

<p>[684515]</p>

<p>They&#39;re ready to order today from 100 units. Want more ideas? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-desk-calendars" target="_blank">promotional desk calendars</a>.</p>

<h2>Essential Recycled Plastic Ice Scrapers</h2>

<p>Help staff and customers alike tackle those iced-up windscreens with one of our UK-made ice scrapers, which are crafted from recycled plastic. Perfect for gifting to anyone who drives, these ice scrapers can also be recycled once they&#39;re no longer used, making them a fantastically green choice for any business.</p>

<p>[235191]</p>

<p>Available in a range of colourways, these handy ice scrapers are ready to order from 250 units - a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/eco-credit-card-ice-scraper" target="_blank">credit card version</a> is also available.</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/personalised-ice-scrapers" target="_blank">branded ice scrapers</a>&nbsp;for more options.&nbsp;</p>

<h2>Iced Logo Shortbreads</h2>

<p>Whether used as a delicious cost-effective gift for clients or ordered for an upcoming corporate event, our Iced Logo Shortbreads are handmade in the UK and decorated with your edible design.</p>

<p>[216485]</p>

<p>Presented in biodegradable packaging and ready to order from just 30 units, these delicious biscuits have an estimated two-month shelf-life once delivered.&nbsp;</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-drinks" target="_blank">edible merchandise</a>.&nbsp;</p>

<h2>Real Wood Column Awards</h2>

<p>Whether you&#39;re prepping for an end-of-the-year office awards or a larger industry celebration, one thing&#39;s for certain: trophies are a must-have. And we&#39;ve got plenty of UK-made options for you to choose from!</p>

<p>[196651]</p>

<p>Our Column Awards, for example, are made from oak, as are the likes of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/bamboo-award-with-an-acrylic-front" target="_blank">Bamboo Award With Acrylic Front</a> and&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/oblong-shaped-real-wood-block-award" target="_blank">Oblong Shaped Real Wood Block Award</a>.</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-awards" target="_blank">branded awards</a> to find the perfect trophies for your event.</p>

<p><em>Main image created via Canva. Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">UK-made promotional products</a> for more ideas. Need help finding the perfect merchandise for your business? We&#39;re here to assist - simply contact&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/uk-made-merch-winter-2024</link>
      <pubDate>Tue, 01 Oct 2024 11:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/670f8c230bae0_seasonal-uk-made-merchandise.jpg" type="image/jpeg" length="116074"/>
    </item>
    <item>
      <title><![CDATA[Revealed: The Best Corporate Xmas Gifts For Your Customers In 2024]]></title>
      <description><![CDATA[<p>Does anyone else feel like 2024 has just <em>flown</em> by? While it might seem slightly surreal to be thinking about corporate Xmas gifts while it&#39;s still just-about sunny outside, now&#39;s the perfect time to get ahead with your festive marketing plans.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/branded-advent-calendars" target="_blank" title="branded Advent calendars">Explore Our Range Of Branded Advent Calendars</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">Find The Perfect Corporate Christmas Gifts For Your Customers</a></li>
</ul>

<hr />
<p>When it comes to Christmas gifting, we&#39;d always advise getting your order in sooner rather than later - while products like Advent calendars have specific order cut-off dates to ensure delivery before 1st December, some items can simply sell out. So be quick!&nbsp;</p>

<p>[235652]</p>

<p>We&#39;ve got your business covered for all its seasonal gifting ideas, whether you&#39;re...</p>

<ul>
	<li>Looking to order a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/essentials-christmas-hamper" target="_blank">luxurious hamper</a> to gift to your most valued staff or clients</li>
	<li>Trying to find a low-minimum-order product that can wish your recipients &quot;Merry Christmas&quot; in style</li>
	<li>Searching for a budget-friendly festive giveaway that you can hand out to leads at an upcoming event</li>
	<li>On the hunt for <a href="https://www.totalmerchandise.co.uk/branded-products/branded-advent-calendars" target="_blank">Advent calendars branded with your logo</a></li>
	<li>Simply exploring options that could match a specific demographic, industry or marketing budget</li>
</ul>

<p>And of course, all these items will be perfectly branded with the logo or design of your choice.&nbsp;</p>

<p>[209664]</p>

<p>In short, whatever the scenario, our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gifting</a> solutions has you covered. Can&#39;t find what you&#39;re looking for? Let us know - our team will be happy to track down the exact items you&#39;re looking for.&nbsp;</p>

<p>Read on to discover some of our favourite branded Christmas gifting ideas for winter 2024, with ideas to match every gifting scenario.&nbsp;</p>

<h2>Low Cost Corporate Xmas Giveaways For Events &amp; Exhibitions</h2>

<p>Whether you&#39;re looking to fill event goodie bags, provide seasonal table decorations for an industry dinner or are simply looking for something that&#39;s cheap, festive&nbsp;<em>and</em>&nbsp;on-brand, search no further.&nbsp;</p>

<p>[235464]</p>

<p>From adorable <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/glitter-logobugs" target="_blank">logo bugs</a> bearing your branding on their ribbon to baubles printed with your design, we have a host of cost-effective options available to order.&nbsp;</p>

<p>[235112]</p>

<p>Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/custom-printed-a6-greetings-cards" target="_blank">A6 Greeting Cards</a> are also a great choice, and can be ordered from just 50 units with your full colour design. Our Christmas Santa Hats (from 100 units) are another solid choice, with the option to add your design in one colour or full colour to the fluffy white band.</p>

<p>[217133]</p>

<p>To explore more low-cost Christmas ideas, simply use the &quot;Unit Price Low To High&quot; filter in our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gift ideas</a> section.</p>

<h2>Eco-Friendly Corporate Xmas Items To Add Some Green To Your Gifting</h2>

<p>Products like our growable Christmas Tree Desktop Tube Gardens are ideal for bringing an environmentally conscious twist to your festive plans, whether you distribute them among staff or customers. Similarly, our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/christmas-tree-seed-sticks" target="_blank">Christmas Tree Seed Sticks</a> feature your full colour branding and are perfect for encouraging your staff or customers to grow their own Christmas trees.</p>

<p>[197457]</p>

<p>British-made Christmas gifts are also a great way to reduce the carbon footprint of your branded seasonal gifting, with options like our Logo Printed Mince Pies and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/christmas-cake-bites" target="_blank">Christmas Cake Bites</a> freshly made in the UK. These delicious goodies are ideal for events or for distributing through the post, and feature your design perfectly printed in edible ink.&nbsp;</p>

<p>[216900]</p>

<p>We love the dual purpose of our Seedstick Greeting Cards, which combine a beautifully printed Christmas card (resplendent with your logo) with a quintet of seedsticks. Each seedstick is embedded with Norway Spruce seeds, meaning your recipients can start growing their very own Christmas tree. Available to order from 50 units, plain white envelopes are also included for fuss-free distribution.&nbsp;</p>

<p>[247211]</p>

<p>For another take on eco-minded gifting, consider products like our Recycled Star Christmas Baubles, which are made in the UK from recycled plastic and printed with your full colour design to one or both sides. Whether they&#39;re used to decorate corporate displays or are given to customers to add to their own trees at home, this is a fantastic way to ensure your brand shines throughout the festive period.&nbsp;</p>

<p>[226741]</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas?filter_special_category=eco-friendly" target="_blank">eco corporate Xmas gifts</a> for more ideas.</p>

<h2>Low MOQ Corporate Xmas Gift Ideas, Sorted</h2>

<p>Whether you&#39;re a smaller business with a shorter list of staff or clients to order for, or you&#39;re looking for gifting ideas for a specific segment of your customer base, we&#39;ve got you covered.</p>

<p>[209844]</p>

<p>Items like our Moso Bamboo Christmas Baubles can be ordered from just five units, with the option to engrave or print your logo and the individual names of your recipients.&nbsp;</p>

<p>[209912]</p>

<p>Our Candle Gift Sets (from 10 units) and Moleskine Notebook &amp; Pen Sets (from 10 units) are great for adding a touch of luxe to any gifting campaign, while our&nbsp;Champagne Flute and Prosecco Gift Sets can be ordered from five units with your design.</p>

<p>[192361]</p>

<p>To find more low minimum order quantities (MOQ), simply enter the quantity you&#39;re interested in the &quot;Quantity Required&quot; box on the top-left of our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">Christmas category page</a>.&nbsp;</p>

<h2>Advent Calendars With Your Logo For Counting Down To Christmas</h2>

<p>And finally - for 24 days of high-impact, low-fuss logo visibility, why not consider one of our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-advent-calendars" target="_blank">branded Advent calendars</a>? With options that span a range of sizes, taste preferences (milk chocolate or dark?) and design options, we&#39;ve got all bases covered with our Advent range.&nbsp;</p>

<p>[235659]</p>

<p>Our Large Vegan Dark Chocolate Advent Calendar, for example, features your full colour branding to a generously sized area on the top right of the product, while our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/foiled-backed-traditional-advent-calendar" target="_blank">Foiled Backed Traditional Advent Calendar</a> can be printed all-over with your festive design.</p>

<p>[199193]</p>

<p>Ideal for distributing among staff, posting out to clients or handing out to leads at an event, Advent calendars are a great choice for any business. Our advice? Be quick - to ensure delivery ahead of December 1st, all our Advent calendars have specific cut-off dates for ordering.&nbsp;</p>

<p><em>Feeling inspired? Discover our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gifts</a>&nbsp;and order yours today.&nbsp;Need help finding a specific item? Contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image&nbsp;by&nbsp;Juliana Malta&nbsp;on&nbsp;Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-xmas-gifts-for-your-customers</link>
      <pubDate>Wed, 18 Sep 2024 15:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/66f283d36b3e2_corporate-xmas-gifting.jpg" type="image/jpeg" length="113535"/>
    </item>
    <item>
      <title><![CDATA[The Best Autumn Merchandise Ideas For Your UK Business In 2024]]></title>
      <description><![CDATA[<p>Breathe it in, people: is that the crisp scent of autumn we can smell on the distant breeze...?</p>

<p>Sure, it might still be warm outside - but with September a matter of days away, there&#39;s no time like now to start getting organised.&nbsp;And if you&#39;re looking for seasonal marketing ideas that can help your brand effortlessly &quot;fall&quot; from summer into autumn, you&#39;ve come to the right place.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/why-promotional-products-work-the-value-of-merch-for-your-brand" target="_blank">The Value Of Promotional Products For Your Business</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-office-award-ideas-and-the-trophies-to-match" target="_blank">The Best Office Award Ideas (And The Trophies To Match)</a></li>
</ul>

<hr />
<p>Autumn offers a unique series of opportunities to connect with your customers and clients, presenting the chance to tailor your promotional items to the needs of the season.</p>

<p>[186559]</p>

<p>Whether it&rsquo;s cosy clothing, practical&nbsp;items for tackling the weather or novelty seasonal tie-ins (hello, pumpkin stress balls), choosing the right autumnal merchandise can not only enhance your brand&rsquo;s visibility but also help foster a deeper connection with the people who are most important to your business.&nbsp;</p>

<p>Synonymous with vibrant colours,&nbsp;cooler weather and a fundamental sense of cosiness, there&#39;s <em>lots</em> to love about this time of year. So why not get your business involved?&nbsp;</p>

<p>[191003]</p>

<p>From clever event giveaway ideas to practical products designed to make the transition from summer to autumn that bit easier, read on for our guide to choosing <a href="https://www.totalmerchandise.co.uk/branded-products/special/autumn" target="_blank">autumn merchandise</a>.&nbsp;</p>

<h2>What Are The Benefits Of Ordering Autumn Merchandise?</h2>

<p>Planning to order merchandise to give customers at an upcoming event? Or perhaps you&#39;re thinking about a seasonal update for your team&#39;s desk essentials? Whatever the situation, there is a wide range of benefits to considering autumn inspired merchandise, including...</p>

<ul>
	<li><strong>Seasonal relevance: </strong>as well as being linked with cooling temperatures, crunchy leaves and cold, dark evenings, autumn is also synonymous with&nbsp;Halloween, Bonfire Night and the countdown to Christmas. Choosing seasonally relevant items is a great way to ensure your brand stands out, creating a unique marketing campaign that will capture attention.&nbsp;</li>
	<li><strong>Practical purpose: </strong>a lot of autumn-associated items, such as umbrellas and travel mugs, will add some genuine functionality to your customers&#39; daily lives. From tackling unexpected downpours to helping warm up their morning commute, ordering merch with the season in mind can ensure your customers actually use their products.</li>
	<li><strong>Boost customer loyalty and staff morale: </strong>timely brand awareness campaigns are a great way to ensure your business is at the forefront of clients&#39; minds all year long. Similarly, it&#39;s a fantastic way to acknowledge that you&#39;re aware of the needs of your staff.&nbsp;</li>
</ul>

<p>With all that in mind, read on for our guide to the best <a href="https://www.totalmerchandise.co.uk/branded-products/special/autumn" target="_blank" title="Autumn merchandise ideas for UK businesses">autumn merchandise</a> for any UK business, all ready to order with your logo today.&nbsp;</p>

<h2>AWD College Hoodies</h2>

<p>Is there anything cosier than a hoodie? Ideal for everything from distributing among students to providing to staff who work outdoors or in cold warehouses, a hoodie is the perfect way to help people keep warm while also generating no-fuss awareness for your brand.</p>

<p>[188073]</p>

<p>Our AWD College Hoodies are a great choice if you&#39;re looking to make a smaller order, and can be purchased with your branding from just 15 units. Available in a vast range of colours - and with a spectrum of sizes to suit anyone - they&#39;re a highly cost-effective choice for everything from staff uniform to resale merchandise.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-hoodies-sweatshirts-and-jackets" target="_blank">branded hoodies</a> to find the right fit for your business.&nbsp;</p>

<h2>Beanie Hats</h2>

<p>Our best-selling branded beanie hats are available to order from just 50 units and are a must-consider for everything from in-store merchandise to staff uniforms. Ideal for keeping the ears of even the most style-conscious warm, the&#39;</p>

<p>[192461]</p>

<p>With a dozen smart colours to choose from, these beanies are perfectly embroidered with your logo to the centre, resulting in effortless visibility for your branding.&nbsp;</p>

<p>Want more ideas? We have plenty of other <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies" target="_blank">promotional hats</a> available, including caps and bobble hats.&nbsp;&nbsp;</p>

<h2>Budget Storm Plus Golf Umbrella</h2>

<p>Rain is to autumn as sunshine is to summer - so if you&#39;re looking for the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank">branded umbrellas</a>, you&#39;ve come to the right place - we&#39;ve got plenty of options for you to pick from!</p>

<p>One autumnal stand-out product is our Budget Storm Plus Golf Umbrella. Available in a palette of colours that spans everything from warm yellow and orange to sophisticated dark green and burgundy, these cost-effective umbrellas are perfect for helping the people most important to your business dry this autumn.&nbsp;</p>

<p>[196364]</p>

<p>With its reinforced windproof ribs, this brolly is ideal for helping your staff and customers to tackle the weather, and can be ordered from just 25 units with your artwork printed to one panel.&nbsp;</p>

<h2>Woven Cotton Socks</h2>

<p>Ideal for giving away at events or selling in-store, these cosy Woven Cotton Socks will keep toes warm all autumn long.&nbsp;</p>

<p>[246342]</p>

<p>Available to order from 100 units today, they can be woven with your design in up to six colours. You have full creative control over how the socks look, with their one-size-fits-all design meaning they&#39;re ideal for any adult demographic.&nbsp;</p>

<p>[226544]</p>

<p>From feet to fingers! You might also want to consider these&nbsp;rPET Smartphone Touch Gloves, which can be engraved or embroidered with your design.&nbsp;Made from recycled PET, these gloves can be engraved or embroidered with your branding, and will allow your customers to easily use their smart devices while out and about.&nbsp;&nbsp;</p>

<h2>Cork Double Wall Travel Mug 450ml</h2>

<p>Is it just us or is there something about cork that feels particularly autumnal? Perfect for holding everything from pumpkin spice coffees to classic cuppas, our Cork Double Wall Travel Mugs can be printed or engraved with your design, ensuring brand awareness with every sip.&nbsp;</p>

<p>[225890]</p>

<p>Ready to order from just 48 units, these eco-friendly travel mugs can hold 450ml of your customers&#39; favourite drinks, are BPA-free, and are ideal for both hot and cold drinks.&nbsp;Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups" target="_blank">branded travel mugs</a> for more ideas.&nbsp;</p>

<h2>Torch Keyrings</h2>

<p>These handy Torch Keyrings are a great giveaway item for everything from gardening companies to MOT centres, with their practicality making them a must-have for the darker mornings of autumn and winter.&nbsp;Smartly engraved with your branding, they&#39;re available to order in seven different colours today.</p>

<p>[187991]</p>

<p>For a serious lightbulb moment, consider our Lowton Torch Stylus Ballpens, which combines a pen, stylus and LED light in one truly multi-functional pen. Pick from a range of sleek colours, with your branding perfectly printed to the barrel.&nbsp;</p>

<p>[188508]</p>

<p>&nbsp;</p>

<p>Want more ideas for shining a light on your business? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-torches" target="_blank">branded torches</a>.</p>

<h2>Acrylic Knitted Scarf</h2>

<p>Did you know that autumn officially runs all the way until 30th November? With that in mind, our Acrylic Knitted Scarf could be the perfect product to help your clients beat the pre-winter chill.</p>

<p>[235590]</p>

<p>Woven with your full colour design, this long-lasting product is great for everything from sports club merchandise to corporate gifting. We love it - and we think your customers will, too!</p>

<h2>Stress Pumpkin</h2>

<p>Ideally matched to everything from Halloween-themed marketing campaigns to general autumn-inspired marketing, our squishy Stress Pumpkins feature your branding printed on their backs.&nbsp;</p>

<p>[183375]</p>

<p>Ready to order from 50 units, they can be branded with your design in up to full colour for unmissable brand awareness all autumn long.&nbsp;</p>

<p><em>Original main image via Pixelshot/Canva. Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/autumn" target="_blank">autumn merchandise</a> for more ideas. Need more help finding the perfect promotional items for your colleagues and customers this autumn? Contact&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a> today.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/autumn-merchandise-ideas-for-uk-businesses</link>
      <pubDate>Thu, 29 Aug 2024 09:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/66cd8614567d6_autumn-merchandise-ideas.jpg" type="image/jpeg" length="238456"/>
    </item>
    <item>
      <title><![CDATA[Revealed! The Promotional Essentials Every Charity Needs In 2024]]></title>
      <description><![CDATA[<p>If you work for a charity - whether it&#39;s a nationwide organisation or a brand new initiative based on a locally-identified cause - you&#39;ll know how important spreading your message and generating awareness for your work is.</p>

<p>Enter promotional merchandise: giveaway items and business essentials printed with the branding of your cause can have the power to create recognition for your logo, encourage people to donate&nbsp;and more.&nbsp;</p>

<p>We have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/charity-merchandise-for-uk-organisations" target="_blank">charity merchandise</a> items, perfect for helping any organisation drum up meaningful awareness in 2024 and beyond, with everything from fundraising event must-haves to donation gifts ready to order today.&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/everything-your-brand-needs-to-improve-workplace-wellbeing">Everything Your Brand Needs To Improve Workplace Wellbeing</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/top-fitness-products-to-help-your-customers-new-year-health-kick">Top Fitness Products To Help Your Customers&#39; New Year Health Kick</a></li>
</ul>

<hr />
<p>But first, some stats! According to the <em>UK Giving Report 2024&nbsp;</em>from the Charities Aid Foundation, people across the UK donated &pound;3.9 billion to good causes across the country in 2023, with three-quarters of Brits opting to support a charity.&nbsp;</p>

<p>[181923]</p>

<p>The same report also revealed that:</p>

<ul>
	<li>The average monthly charity donation was &pound;65</li>
	<li>Personal experience was the biggest driver for people choosing to support a specific cause</li>
	<li>7.1 million people volunteered for a charity in 2023, while 4.4 million people fundraised for one</li>
</ul>

<p>And that&#39;s just the start of it - if you&#39;d like to read more of the insights, take a look at the <a href="https://www.cafonline.org/docs/default-source/uk-giving-reports/uk_giving_report_2024.pdf" target="_blank">report in full</a>.</p>

<h2>Charity Merchandise Ideas: What Are The Benefits?</h2>

<p>Every little helps when it comes to helping create a positive, memorable buzz around your organisation, especially when you&#39;re reliant on donations of time, money or expertise from the public to help fund your work.</p>

<p>Of course, the need for highly cost-effective marketing is more important than ever before in 2023, especially in light of the lingering impact that the pandemic has had on the sector over the last few years.</p>

<p>[197729]</p>

<p>With that in mind, promotional products that are able to&nbsp;remind people about your cause and what you&#39;re doing can be powerful marketing tools, allowing you to spread the word about your work, your needs and how people can help - and without breaking your budget.&nbsp;</p>

<p>Charity merchandise can help to:</p>

<ul>
	<li><strong>Build brand awareness: </strong>The main plus-point of investing in promotional products is they can help your charity&nbsp;generate instant visibility.</li>
	<li><strong>Generate funds: </strong>Selling items such as promotional wristbands or logo-printed T-shirts&nbsp;to customers can be a great way to raise money.</li>
	<li><strong>Add some professional sheen: </strong>This can be crucial to smaller, more localised charitable causes, with branded products adding a smart and polished edge to their endeavours.</li>
</ul>

<p>All in all, these products will help to drum up awareness, visibility and goodwill about your cause - and that can only be a positive!</p>

<h2>Why Do Charities Sell Or Give Away Merchandise?</h2>

<p>The undeniable main benefits of selling charity merchandise to supporters is that it can help generate both money and awareness for your organisation.</p>

<p>[226332]</p>

<p>Whether you&#39;re selling wearable items, such as T-shirts printed with your charity&#39;s logo, or long-lasting memorabilia (think teddy bears, for example), selling carefully selected charity merchandise can be a great way to create an extra revenue stream.&nbsp;</p>

<p>Another benefit is that low-cost options like keyrings, button badges or pens can appeal to any budget and any activity, from selling via online shops to handing over in exchange for a donation.&nbsp;</p>

<h2>The Best Charity Merchandise Ideas For UK Good Causes</h2>

<p>While the Coronavirus pandemic undeniably wreaked havoc on UK charities, with staffing and fundraising events hit heavily by restrictions, it&#39;s safe to say that charities are able to operate a lot more normally now.&nbsp;</p>

<p>From hosting awareness events to encouraging supporters to take part in their own fundraising events, there are all sorts of ways that charities can drum up crucial support for their work.</p>

<p>[7085170]</p>

<p>Charity merchandise is a great way to help your organisation raise funds, whether you&#39;re looking for resale items, items for staff, or giveaways to hand out to donors at events.</p>

<p>Wondering which products your charity could sell or benefit from investing in? From low-cost paper stickers to T-shirts and teddy bears ready to rock your logo, we&#39;re confident we&#39;ve got the perfect charity merchandise ideas for your good cause.&nbsp;</p>

<ul>
</ul>

<p>Read on for some of our ideas below - and browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/charity-merchandise-for-uk-organisations" target="_blank" title="promotional products for charities">Charity Merchandise range</a> to discover even more promotional items that will&nbsp;help generate awareness for your good cause.</p>

<h2>Branded Badges &amp; Printed Stickers</h2>

<p>Promotional badges can offer a fun, colourful way to help your team spread the word about your charity, without doing anything more than pinning the badge onto their jackets or coats! They&#39;re also ideal for giving to donors and people supporting your fundraising efforts, offering a highly cost-effective way to generate visibility for your organisation.&nbsp;</p>

<p>[7059007]</p>

<p>For an alternative idea, consider handing out logo-printed paper stickers instead - as well as being incredibly budget-friendly, they can also be used to add extra interest to letters sent to donors, flyers and more.&nbsp;</p>

<p>[190209]</p>

<p>Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stickers" target="_blank" title="promotional stickers">branded stickers</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/printed-button-and-metal-pin-badges" target="_blank" title="branded badges">promotional badges</a>&nbsp;for more ideas.</p>

<h2>Roll Up Banners</h2>

<p>Whether you&#39;re planning a virtual event and need a striking backdrop or are simply looking to freshen up your HQ decor, our Roll Up Banners are the ideal way to do it.</p>

<p>[185834]</p>

<p>Printed with your design in full colour, these promotional banners are ideal for conveying everything from contact details to photos of the work your organisation has done. Order today from just one unit, with the banner&#39;s easy-to-use design making it simple to put up and take down again.&nbsp;</p>

<p>[226302]</p>

<p>Also of note are our Mosquito Roller Banners, which are available to order from just one unit in a range of different sizes. Printed with your full colour artwork, they&#39;re a fantastic way to generate awareness for your cause at events, in reception areas and more.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-banners" target="_blank">promotional banners</a>.</p>

<h2>Promotional T-Shirts</h2>

<p>If your charity has a presence at an upcoming event - whether you&#39;re planning a virtual fundraiser or an in-person event down the line -&nbsp;T-shirts printed with your logo can offer a fantastic way to ensure your staff stand out. They can also make a fantastic uniform option for general wear as well, whether your team are representing the organisation in the office or out and about.&nbsp;</p>

<p>[302004]</p>

<p>Our classic Fruit of the Loom Valueweight T-Shirts are available in a wide range of colours, meaning there&#39;s a shade to suit every organisation&#39;s branding - including yours!&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts" target="_blank">promo T-shirts</a>, ready to order with your charity&#39;s logo today.</p>

<h2>Logo Printed Campaign Ribbons</h2>

<p>With the option to sell these individually&nbsp;or use them to demark your staff and patrons,&nbsp;these vibrantly printed ribbon pins offer your organisation brand an elegant pop of brand awareness that your customers can wear over and over.&nbsp;</p>

<p>[181925]</p>

<p>The perfect size for popping in the post, these neat campaign ribbons will add a definite touch of style to your awareness endeavours - and all at a fantastically low price. What&#39;s not to love?</p>

<p>Browse more <a href="https://www.totalmerchandise.co.uk/branded-products/printed-button-and-metal-pin-badges" target="_blank" title="promotional badges">printed badges</a> for your charity.&nbsp;</p>

<h2>Printed Silicone Wristbands</h2>

<p>Whether you decide to have our best-selling Printed Silicone Wristbands printed or embossed with your logo, these branded accessories offer a wearable advertising opportunity for your business like no other!</p>

<p>[195664]</p>

<p>Charity wristbands are a great way to not only raise money for your organisation but are also a fuss-free accessory that your supporters can wear day after day. Have them printed with your logo or message in anything from one to four colours, ensuring unmissable visibility with every outing.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands" target="_blank" title="promotional wristbands">branded wristbands</a>.</p>

<h2>14cm Henry Teddy Bears</h2>

<p>These cuddly cuties are ideal for adding a touch of &#39;aww&#39; to your marketing endeavours, whether you plan to gift them to your loyal team or to valued patrons!</p>

<p>[226364]</p>

<p>Wearing a T-shirt that&#39;s ready to be printed with your full colour design, these branded teddy bears make great high-perceived value giveaways and can be ordered from just 25 units.&nbsp;</p>

<p>See our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears" target="_blank" title="branded teddy bears">promotional teddy bears</a>.&nbsp;</p>

<p><strong><em>Editor&rsquo;s Note:&nbsp;</em></strong><em>This article was originally written in August 2019 and has been updated for 2024. Find more promotional charity items in our <a href="https://www.totalmerchandise.co.uk/branded-products/special/charity-merchandise-for-uk-organisations" target="_blank">Charity Merchandise</a> range.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>! Main image:&nbsp;Mikael Blomkvist via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/revealed-the-promotional-essentials-every-charity-needs</link>
      <pubDate>Mon, 12 Aug 2024 08:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/64468f4f77514_charity-merchandise-ideas-2023.jpeg" type="image/jpeg" length="54949"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Merchandise & Freebies For Freshers' Fairs]]></title>
      <description><![CDATA[<p>For the uninitiated, a freshers&#39; fair is&nbsp;one of the most important events in the student calendar.</p>

<p>As well as giving new students the chance to discover campus-based clubs and societies, it also presents them with the opportunity to connect with local businesses and nationwide brands that they might not have encountered before.</p>

<p>And of course, there&#39;s the possibility for them to receive&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers" target="_blank" title="Best Freshers Freebies For UK Businesses">freshers&nbsp;freebies</a>: good old&nbsp;promotional giveaways, perfectly branded with your design and ideal for creating long-lasting visibility for your logol.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-benefits-of-promotional-giveaways-at-freshers-fairs" target="_blank" title="The Benefits Of Promotional Giveaways At Freshers' Fairs">The Benefits Of Promotional Giveaways At Freshers&#39; Fairs</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-of-the-best-promotional-items-to-give-away-at-freshers-fairs" target="_blank" title="Best Promotional Items For UK Freshers' Fairs">5 Of The Best Promotional Items For UK Freshers&#39; Fairs</a></li>
</ul>

<hr />
<p>The typical freshers&#39; fair presents a brilliant opportunity for your business: namely,&nbsp;to put&nbsp;your brand in front of a whole new audience of potential customers.</p>

<p>Typically, students will attend a freshers&#39; fair&nbsp;to discover clubs and societies, as well as to make the most of the swag up for grabs, too&nbsp;- after all, students head to uni knowing they will be living on a low-income for the duration of their course, before graduating with (most likely) a fair whack of debt in their wake. So naturally, the opportunity to walk away with some practical freebies is not one to be turned down!</p>

<p>[226924]</p>

<p>Typically speaking, the standard&nbsp;freshers event will feature displays from&nbsp;clubs, societies and local businesses, all hoping to entice new students to visit their stands. Some freshers events start in early September, while others last into October.&nbsp;</p>

<p>If your business is planning to exhibit at a Freshers&#39; Fair in autumn 2024 (or to university students in general, for that matter), it&#39;s time to start thinking about your branded merchandise <em>now&nbsp;</em>- and give consideration to the <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers" target="_blank">best freebies for freshers</a>&nbsp;to help generate awareness for your company.</p>

<p>(And by the way: if you&#39;ve got a stand at a freshers event, be sure to take a look at our high-impact range of <a href="https://www.totalmerchandise.co.uk/branded-products/trade-show-accessories" target="_blank">show decorations</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-banners" target="_blank">signage</a>, with all products ready to order with your logo today.)</p>

<h2>Freshers Fair Ideas: How To Choose The Best Products&nbsp;</h2>

<p>With years in the industry, it&#39;s safe to say that the team at Total Merchandise know a thing or two about choosing the perfect freshers fair freebies. Read on for a few of our pointers...</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/64dc7665a973a3.03691358_5 SIMPLE TIPS FOR CHOOSING THE BEST FRESHERS FREEBIES.jpg" style="height:600px; width:600px" /></p>

<ul>
	<li><strong>Know your audience: </strong>are you targeting people who are studying a specific topic, or who are considering membership of a certain club or society? Understanding your ideal demographic will help you choose merch that truly resonates.</li>
	<li><strong>Choose items that will align with your business:</strong> your merch is an extension of your brand, after all. Whether it&#39;s fun or professional, let your brand shine through!</li>
	<li><strong>Focus on visibility: </strong>the more eye-catching the item, the more interest it will generate. Think colourful badges, striking lanyards, stand-out&nbsp;stationery...&nbsp;</li>
	<li><strong>Combine an eco edge with functionality:</strong>&nbsp;thinking green is a great way to show a whole new audience that your business cares. Items&nbsp;such as <a href="https://www.totalmerchandise.co.uk/branded-products/water-bottles" target="_blank">reusable water bottles</a>&nbsp;or bamboo ballpens&nbsp;are practical, considerate and long-lasting.</li>
	<li><strong>Offer practicality: </strong>pick products&nbsp;that they&#39;ll actually want to use! Students will be sure to appreciate items that they can incorporate into their studies and daily lives, including USBs, travel mugs and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-hoodies-sweatshirts-and-jackets" target="_blank">hoodies</a>.</li>
	<li><strong>Invite students to find you online: </strong>incorporating social handles or hashtags on your merch will give students a way to interact further with your brand.</li>
</ul>

<p>And that&#39;s just the start of it! If you want more advice for choosing the perfect freshers&#39; giveaways for your business, just let us know - our team are here to help.&nbsp;</p>

<h2>The UK&#39;s Best Ideas For Freshers Week Freebies In Autumn 2024</h2>

<p>Here at Total Merchandise, we have a wide range of freshers fair ideas for your consideration - though of course, their appeal isn&#39;t limited purely to the start-of-term fairs.</p>

<p>With an influx of new students into the town, local businesses need to make sure their brand is known in order to attract new customers - and what better way to do it than with some promotional merch?</p>

<p>[226834]</p>

<p>If you work within a university town, you&#39;ll be aware that the student portion of your customer base will change each year. Keeping up with changing times, interests and trends can help you pick products that will truly make an impact among a potential new audience, meaning you&nbsp;don&#39;t need to rely exclusively on the loyalty of pre-existing customers.</p>

<p>Without further ado, here are some of the best freshers fair freebies for your consideration - and explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers" target="_blank">branded gifts for freshers fairs</a> for more ideas.</p>

<h2>Insulated Travel Mug</h2>

<p>A must-have for everything from 9am lectures to all-nighters in the library, our Insulated Travel Mug is printed with your design in up to four colours. Perfect for using in campus coffee shops or for students to prep their favourite drinks into before they leave their accommodation, they&#39;re an essential all-year round.&nbsp;</p>

<p>[182625]</p>

<p>Pick from a wide range of shades, with finishes ranging from solid to translucent. It can also be ordered from just 25 units, making it a great choice for clubs and societies that are keen to attract the interest of new sign-ups.&nbsp; &nbsp;</p>

<h2>Promotional Message Bug</h2>

<p>Looking for the perfect freebies for freshers fairs - that won&#39;t blow your budget? You can&#39;t go far wrong with our cost-effective message bugs. This classic merch item is hugely budget-friendly and is a low-cost giveaway option for any brand.&nbsp;</p>

<p>[703003]</p>

<p>Sweet, simple and budget-friendly, the humble&nbsp;message bug is a promotional classic and is perfect for printing with your branding. We have a wide selection of logo bugs available at incredibly cheap prices; <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-logobugs">browse our full range</a>&nbsp;to find the perfect design to match your business and industry!</p>

<h2>Coloured Cotton Tote Bags</h2>

<p>Students are to tote bags as logos are to merchandise - and with 10 different colours to pick from, who could possibly resist our best-selling Coloured Cotton Tote Bags?&nbsp;Printed with your branding in up to full colour on both sides, these bags will come in handy time-after-time for freshers around campus, helping them transport books, shopping and more.&nbsp;</p>

<p>[190063]</p>

<p>Long-lasting,&nbsp;reusable and eco-friendly, they also make a stylish and&nbsp;eco-conscious&nbsp;alternative to plastic carriers. What&#39;s not to love?</p>

<h2>50ml Hand Sanitiser Gel</h2>

<p>Almost as notorious as the freshers&#39; fair is the Freshers&#39; flu: decidedly less exciting, it&#39;s a grim rite of passage that most students would prefer to avoid if they can help it.&nbsp;</p>

<p>[194813]</p>

<p>Give them&nbsp;a fighting chance by handing out bottles of promotional&nbsp;hand sanitiser gel. A great choice for health-related brands, the bottles are available in four colours and will feature your design on the label.&nbsp;</p>

<h2>Smart ProBuds</h2>

<p>Our stylish (not to mention best-selling!) Smart ProBuds are perfect for allowing students to listen to their favourite music, podcasts and TV shows as they travel to-and-from classes and campus.</p>

<p>[226110]</p>

<p>With your branding perfectly displayed on the case, this product is a great way to assert your brand as one that&#39;s cool and current.&nbsp;</p>

<h2>Official Tangle Puzzle</h2>

<p>Budget-friendly and long-lasting, fidget toys are popular with customers of all ages - and if you&#39;re looking for a freshers-friendly option, search no further than the Tangle. Comprising 18 pieces, the Tangle can be twisted, deconstructed and rebuilt, and is available to order in nine different colours.&nbsp;</p>

<p>[245344]</p>

<p>This pocket-friendly puzzle can be printed with your logo in one colour and can be ordered from just 50 units.&nbsp;Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas" target="_blank">novelty giveaways</a> for more figdet-busting&nbsp;ideas.</p>

<h2>A1 Wall Planner</h2>

<p>Help students keep on top of deadlines and social plans with our easy-read A1 Wall Planner, which clearly displays your branding and guarantees awareness for your business every time it&#39;s looked at.</p>

<p>[192258]</p>

<p>Perfect for staying on top of essay deadlines, society meetings and more, it can be ordered with your design from just 50 units. Want more ideas? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wall-calendars" target="_blank">branded wall calendars</a>.</p>

<h2>Promotional Windsor Teddy Bear</h2>

<p>For newbie students who crave a little reassurance or comfort, a teddy bear could make the perfect anti-homesick remedy.</p>

<p>[706001]</p>

<p>Enter our gorgeous Windsor bear - wearing (or should that be &#39;bearing&#39;?) your logo on his T-shirt, he&#39;s a promotional cutie who&#39;s made&nbsp;for cuddling up to. Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears" target="_blank">promotional teddy bears</a>.&nbsp;</p>

<h2>Mini Hangover Kits</h2>

<p>Set your company apart as a life-saver by coming to students&#39; assistance with a branded hangover kit.</p>

<p>[185342]</p>

<p>Containing a series of post-Sambuca essentials, it will feature your logo and artwork on the exterior of the case and will position your business as a bit of a hero.&nbsp;</p>

<h2>Trolley Coin Oval Sticks</h2>

<p>A key part of the quintessential student experience is the weekly food shop -&nbsp;and it&#39;s all fun and games until you realise you don&#39;t have a suitable coin to allow you to unlock a trolley.&nbsp;</p>

<p>[195617]</p>

<p>Make things a little easier by handing out a clever&nbsp;branded trolley token keyring. This one, for example, is made in the UK, is easy to attach to keys and will help make the supermarket sweep&nbsp;a whole lot easier to manage.</p>

<h2>Printed Nail Files</h2>

<p>Granted, a promotional nail file might not be the most&nbsp;<em>exciting&nbsp;</em>of giveaway ideas but it&#39;s one that&#39;s highly practical.</p>

<p>[193108]</p>

<p>Coming into its own when your customer&nbsp;<em>really</em> needs it, our classic printed nail files come with a mirror on the reverse for extra functionality.</p>

<h2>Printed Condom Foils</h2>

<p>Perfect for an organisation that&#39;s promoting sexual health to students at a Freshers&#39; Fair or student-focused event, our best-selling printed condom foils are an ever-popular event giveaway for students.</p>

<p>[185061]</p>

<h2>Promotional Fruit of the Loom Hoodies</h2>

<p>For an impressive long-lasting giveaway gift, look no further than a branded hoodie. Our cosy Fruit of the Loom hoodies are perfect for printing or embroidering with your corporate logo, providing warmth for students as well as additional awareness for your business with each and&nbsp;every wear.</p>

<p>[186559]</p>

<p>On the fence?&nbsp;These make excellent giveaway items for organisations and clubs that are looking for items to hand out to new members, as well as offering&nbsp;guaranteed wearability as the cooler months draw in.</p>

<h2>Wireless Mini Charging Pads</h2>

<p>Finally! Students are on their phones constantly (well - aren&#39;t we all?) so it makes sense to print your logo onto a charging device that they can use with ease every day.</p>

<p>[195292]</p>

<p>Charged via a USB and compatible with Qi-enabled devices, our highly practical wireless miniature charging pads are ideal for keeping your brand alive in students&#39; minds long after freshers&nbsp;has ended!</p>

<p>In short, we&#39;ve got all the freebies for freshers fairs that your business could possibly want to consider. Want more Freshers Fair giveaways? We have a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers" target="_blank" title="freshers fair giveaways">freshers fair freebies</a> for you to browse - contact our friendly and knowledgeable team today to get your free quote.&nbsp;</p>

<p><em>Feeling inspired? Browse more <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers" target="_blank" title="freshers freebies">freshers&#39; week giveaway ideas</a> and place your order today. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Photo by&nbsp;Windows&nbsp;on&nbsp;Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-freshers-fairs</link>
      <pubDate>Wed, 19 Jun 2024 03:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/62b9bbf03be38_best-freshers-giveaways-2022.jpg" type="image/jpeg" length="101220"/>
    </item>
    <item>
      <title><![CDATA[How Total Merchandise Supported Smart Works With Charity Tote Bags]]></title>
      <description><![CDATA[<p>The team at Total Merchandise always love to do what they can to support the work of the many amazing charities and organisations across the UK - so we were delighted&nbsp;to recently support Smart Works with its eponymous Fashion Sale event.</p>

<p>We provided tote bags printed with the fundraising event&#39;s branding, with our canvas tote bags providing the perfect backdrop for Smart Works&#39; striking blue design.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/why-promotional-products-work-the-value-of-merch-for-your-brand" target="_blank" title="Why Promotional Products Work: The Value Of Merch For Your Business">Why Promotional Products Work: The Value Of Merch For Your Business</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/revealed-the-promotional-essentials-every-charity-needs" target="_blank" title="The Promotional Essentials Every UK Charity Needs">The Promotional Essentials Every UK Charity Needs</a></li>
</ul>

<hr />
<p>Read on for our case study of how we worked with Smart Works to support their important work.</p>

<p><strong>The customer: </strong>Smart Works.&nbsp;</p>

<p>Smart Works provides unemployed women with the clothing and coaching they need to help them feel confident in interviews and secure employment. (And it works - according to Smart Works, 69% of the women they work with get a job within one month!)</p>

<p>With a predominantly female workplace, Total Merchandise feels strongly about supporting organisations that help other women into the workplace - so when the opportunity presented itself, we were eager to get involved.&nbsp;</p>

<p><strong>The product: </strong>Printed Cotton Tote Bags</p>

<p>These best-selling tote bags offer the perfect canvas for any organisation or event to flaunt its branding.&nbsp;</p>

<p>[189679]</p>

<p>&quot;We chose tote bags for our recent Fashion Sale event because typically, our shoppers will make multiple purchases, and they need something to take these home in,&quot; explains Ilana Koffman, Events Manager at Smart Works. &quot;In addition to this, we want the event to be as environmentally friendly as possible, and we know that using reusable cotton bags would be a great alternative to single-use plastic carrier bags.&quot;</p>

<p style="text-align:center"><img alt="Total Merchandise charity tote bags for Smart Works" src="https://www.totalmerchandise.co.uk/media/news/665f0502823133.34161121_TM 4.jpeg" style="height:582px; width:650px" /></p>

<p>Smart Works helps unemployed women with clothing and coaching to get the job and transform their lives. 69% of clients get a job within a month.</p>

<p><strong>The experience: how Smart Works found working with Total Merchandise</strong></p>

<p>&quot;We had a wonderful experience using Total Merchandise and collaborating with their team and account handlers &ndash; a big shout out to Anne-Marie!&quot; says Ilana.</p>

<p>&quot;From the initial contact and ordering process to the clear communication and delivery, everything went smoothly. The team was especially helpful with assisting our team on choosing colourways and their expertise was top-notch. Working with them was truly a delight.&quot;</p>

<p><strong>The response: what did everyone think of Smart Works&#39; charity tote bags?</strong></p>

<p>The bags were a hit with all the stakeholders, as Ilana explains: &quot;Our team and shoppers absolutely loved the tote bags! We have already seen some of the team adorning them with their outfits this week in the office, and our shoppers have promised to use them again at our next Fashion Sale event.&quot;</p>

<p style="text-align:center"><img alt="Total Merchandise charity tote bags for Smart Works" src="https://www.totalmerchandise.co.uk/media/news/665f11a041b111.69948134_Untitled design (5).jpg" style="height:600px; width:764px" /></p>

<p><strong>The insight: what should other customers know about our Printed Cotton Tote Bags?</strong></p>

<p>Of course there are all sorts of reasons why a product might or might not suit the needs of an individual organisation - every company is different, after all. We asked Ilana to share the pros and cons of this product, in her opinion.</p>

<p>Over to you, Ilana...</p>

<p>&quot;The pros of the bag include that they are reusable, great quality and an excellent way to promote our charity.</p>

<p>&quot;I don&rsquo;t think there are any cons &ndash; and you can never have too many tote bags!&quot;</p>

<p style="text-align:center"><img alt="Total Merchandise charity tote bags for Smart Works" src="https://www.totalmerchandise.co.uk/media/news/665f1229a36745.15552698_Untitled design (6).jpg" style="height:407px; width:650px" /></p>

<p><strong>The purpose: how can products be used to promote awareness of a charity?</strong></p>

<p>Branded items are amazing tools for helping to assert the work of a charity, with everything from wristbands to badges available to help promote a good cause.</p>

<p>&quot;The tote bags are helpful for us as a charity as they help to increase our presence when our shoppers wear them out and about,&quot; says Ilana. &quot;This might mean that an onlooker sees the bag, looks us up and learns about the charity. They might then attend our future fundraising events, including the Fashion Sales.&quot;</p>

<p>Not convinced that merchandise is worth the spend for your charity? Here&#39;s why we think merch is a valuable investment for any organisation&#39;s marketing budget...</p>

<ul>
	<li><strong>There are options to suit every price point:</strong> we know that every penny counts. As well as working with our suppliers to ensure we&#39;re offering our customers the lowest possible prices by default, our Price Match Guarantee also means that we&#39;ll match a lower price if you find it on a like-for-like, non-discounted item.</li>
	<li><strong>There are products to cover all aspects of fundraising: </strong>from items that can be sold in exchange for monetary donations to products that can enhance a fundraising&nbsp;event (such as bunting, balloons and ticketing alternatives like wristbands), merchandise can bring a lot to any charitable organisation&#39;s output.</li>
	<li><strong>There are items to suit any sector:&nbsp;</strong>whether your charity is focused on health, animals or humanitarian pursuits (or something else!), there are products to match. From perfectly themed&nbsp;merchandise (such as <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-love-heart" target="_blank">Stress Love Hearts</a>&nbsp;for a health-oriented organisation) to <a href="https://www.totalmerchandise.co.uk/branded-products/clothing" target="_blank" title="Clothing for fundraising">clothing items</a> for your team of fundraisers, we&#39;ve got you covered.</li>
</ul>

<p><em>Looking for the perfect merchandise option for your charity? Explore our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/charity-merchandise-for-uk-organisations" target="_blank" title="charity merchandise for UK organisations">charity merchandise</a> and find the perfect products for your organisation today. Need any assistance?&nbsp;Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-supports-smart-works-with-charity-tote-bags</link>
      <pubDate>Tue, 04 Jun 2024 14:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/665f050fec74f_smart-works-fashion-sale.jpg" type="image/jpeg" length="154914"/>
    </item>
    <item>
      <title><![CDATA[How To Use Promotional Products Effectively To Boost Your Business]]></title>
      <description><![CDATA[<p>If you&#39;ve never ordered promotional products before, it can feel a little overwhelming.</p>

<p>After all, there are countless product options out there and it can be hard to know what you should invest your precious time and budget into. In addition to that, if you don&#39;t have the support of an artwork team around you, you might also feel stumped when it comes to choosing the right design.</p>

<p>We know it can feel like a lot - but we&#39;re here to help. Our expert team span everything from Sales to Artwork, meaning we&#39;ve got the pros on-hand to help you order with confidence.</p>

<p>Our Product team also work hard to ensure we can offer our customers the best possible range of products to choose from - and if you&#39;re looking for something you can&#39;t find, just let us know. We&#39;d be happy to help track it down!</p>

<h2>What Are Promotional Products &amp; How Can They Help My Brand?</h2>

<p>Promotional merchandise, also referred to as &quot;swag&quot; or &quot;promotional products&quot;, are items that are printed with details that are unique to your business, such as your logo or telephone number. Typically speaking, promotional products can be branded with any or all of the below:</p>

<ul>
	<li>A company&#39;s logo</li>
	<li>A company&#39;s slogan or tagline</li>
	<li>A company&#39;s contact details, including phone number or website</li>
	<li>Vibrant imagery&nbsp;from a recent photoshoot</li>
	<li>An exclusive offer, discount or QR code, just for recipients of the products</li>
</ul>

<p>What you can print on to your promotional products depends on the items you choose, as well as the print area and branding choices that it has available. Every product has its own unique print spec and customisation options - the possibilities are endless!&nbsp;</p>

<p>Choose the right products for your brand and you have the opportunity to truly capture the attention of your recipients and create long-lasting awareness that will keep them coming back to your business, time after time.</p>

<p>[182067]</p>

<p>Promotional merchandise is great for all sorts of marketing activity, whether you plan to distribute it among potential new leads at a trade show or want to give it to customers at the end of a transaction.&nbsp;</p>

<p>But how can you ensure you&#39;re choosing the right promotional items for your target demographic?&nbsp;Whether they&#39;re existing customers, would-be leads or perhaps even members of your team, read on for our tips on how to use promotional products effectively.&nbsp;</p>

<h2>#1 Remember Who Your Target Recipient Is</h2>

<p>It sounds simple enough but if you think about it, how well do you&nbsp;<em>really</em>&nbsp;know who your target audience is? That demographic - or something similar to it, at least - is presumably who you&#39;ll be aiming your merchandise at, so keep them fully in mind when deciding what products you&#39;d like to use for your marketing campaign.</p>

<p>Consider the items that would provide genuine benefit and purpose to your customers. The more useful or desirable the product, the more likely your recipients will incorporate it into their day-to-day lives.&nbsp;</p>

<p style="text-align:center">For an instant inspiration fix, take a look at the most popular promotional products above, and you can also discover more useful stats about promotional products via our <a href="https://www.totalmerchandise.co.uk/pages/why-promote" target="_blank">What Is Promotional Merchandise?</a> page.<img alt="the most popular promotional products" src="https://www.totalmerchandise.co.uk/media/news/6356558ec9911_most-popular-promotional-products.jpeg" style="height:627px; width:900px" /></p>

<p>It&#39;s not just about practicality when it comes to choosing merchandise items, by the way. Some products, such as our mouthwatering custom brownies or chocolate Neapolitans, are perfect for adding an extra special corporate touch to an event. Which brings us neatly on to...</p>

<h2>#2 Get Your Numbers Right</h2>

<p>Of course, the really big consideration point is how much of your precious marketing budget you want to spend on promotional products.</p>

<p>Our Everything Included pricing structure makes this simple: it shows you exactly how much you&#39;ll be spending before you&#39;ve so much as submitted your contact details. The price you see covers:</p>

<ul>
	<li>The unit price of your products</li>
	<li>The delivery cost (to one mainland UK address)</li>
	<li>The printing/branding cost</li>
</ul>

<p>You can also use the VAT toggle to view how much your order is with or without VAT.</p>

<p>We always strive to be as transparent as possible with our customers, and our crystal-clear price displays show you exactly how much a certain quantity of products will cost you. There are no nasty surprises at the last moment round here - what you see is really how much you&#39;ll pay.&nbsp;</p>

<h2>#3 Consider The Origins Of The Item</h2>

<p>If your business is keen to emphasise its position on a topic such as the environment, choosing promotional products that can back that stance up is key.</p>

<p>For example, you might want to consider:</p>

<ul>
	<li>Whether or not a product was made in the UK</li>
	<li>The material(s) that an item is made from: are they sustainable?</li>
	<li>What your customers can do with the product once it&#39;s no longer needed: can it be recycled?</li>
</ul>

<p>We have a huge range of promotional merchandise that has either been specifically <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">made in the UK</a> or that boasts one or more other <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco-friendly credentials</a>. Need help finding the perfect item to match both your marketing goals and your environmental concerns? Get in touch - a member of our knowledgable team will be happy to advise.</p>

<h2>#4 Design Something They&#39;ll Want To Use</h2>

<p>You&#39;ve worked out the product you want, and know the quantity you need - so now it&#39;s time to decide how you can use the design potential to boost your business.</p>

<p>Whether you&#39;re offering them a stylish item of clothing (such as our cool <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/beechfield-patch-beanie" target="_blank">Beechfield Patch Beanies</a>) or are looking for something practical that they can use on a daily basis (like our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-stylus-ballpens" target="_blank">Curvy Stylus Ballpens</a>), make sure the product you&#39;re giving your customers promotes your business for all the right reasons.&nbsp;</p>

<p>When it comes to choosing what artwork will go on your product, give consideration to:</p>

<ul>
	<li><strong>The print space available on the item:</strong> how much room do you have? (You can view a product&#39;s individual print spec via its Artwork Template.)</li>
	<li><strong>The branding options on the product:</strong>&nbsp;every item on our website has a different number of customisation options available. Some can be printed in full colour and some in just one striking colour, while others can be embroidered, engraved or embossed. Check what options are available for your chosen product before you commit to a design - equally, if you&#39;re looking for full-colour items only, use our filters to find the right product for your campaign.</li>
	<li><strong>The message you want to convey:</strong> what do you want to share? Whether you want your items printed with your logo, contact details, campaign messaging or perhaps something else, enlist your design team to create something that you and your customers will love.</li>
</ul>

<p>While some promotional products are perfect for printing with just a logo or brand slogan, other items can open up a whole canvas of creative opportunities. (Quite literally in the case of our <a href="https://www.totalmerchandise.co.uk/branded-products/canvas-bags" target="_blank" title="canvas bags printed with your design">promotional canvas bags</a>.)</p>

<h6 style="text-align:center"><img alt="designing artwork for promotional products" src="https://www.totalmerchandise.co.uk/media/news/635664c7dcf95_design-promotional-products-logo.jpg" style="height:567px; width:850px" /><br />
Image: Theme Photos via Unsplash</h6>

<p>Tote bags and T-shirts, for example, offer generous print areas that mean you can showcase anything from basic branding to beautifully detailed artwork. If it fits your brand, get creative and design something that your customers will love to use and show-off on a daily basis.&nbsp;</p>

<h2>#5 Decide How You&#39;ll Measure The ROI Of Your Promotional Products</h2>

<p>Odds are you might be buying your product to generate ongoing brand visibility for your business. However, if you&#39;re keen to draw specific attention to a new launch or service, incorporating some sort of measurable incentive could work wonders to get your customers to interact with you.</p>

<p>After all, promotional products are a powerful gateway that can encourage your customers to take tangible next steps, as well as generate meaningful awareness of your business.&nbsp;</p>

<p>[217250]</p>

<p>For example, you could consider:</p>

<ul>
	<li>Including information about a discount code with your promotional products</li>
	<li>Printing a QR code on your merchandise that will take your customers through to a sign-up page</li>
	<li>Sending out a pre-event product mailout for attendees of a webinar or digital workshop to increase attendance rates</li>
</ul>

<p>And so on. The possibilities really are endless when it comes to merch and how it can benefit your business, and whatever the goals of your marketing campaign, we&#39;re here to help every step of the way!</p>

<p><em>Require assistance with ordering promotional products? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image by&nbsp;Kevin Grieve&nbsp;via Unsplash; design image by Theme Photo via Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business</link>
      <pubDate>Tue, 23 Apr 2024 08:17:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63564ec56113d_how-to-effectively-use-promotional-products.jpg" type="image/jpeg" length="93785"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Stress Relievers For Your Staff]]></title>
      <description><![CDATA[<p>April is officially Stress Awareness Month, meaning it&#39;s the perfect opportunity to give some thought to how you can support your colleagues through tricky times.&nbsp;</p>

<p>The month-long awareness drive has&nbsp;taken place every April since 1992, and aims to increase public awareness about both the causes and cures for our modern stress epidemic. After all, as the old adage goes: &quot;it&#39;s okay not to be okay&quot; - and showing your staff that they have your support can be invaluable.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-promotional-football-products-for-euro-2024" target="_blank">Best Promotional Football Products To Kick-Off Euro 2024</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Effectively Market Your Business</a></li>
</ul>

<hr />
<p>Stress Awareness Month is a great opportunity for your business to take a closer look at how stressed your team are, and demonstrate that you&#39;re there to support them through difficult times. Whether they&#39;re struggling with workplace issues or home-life problems, showing them that you&#39;re on their side can help to make things feel more bearable.&nbsp;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/6437b779b63ae2.08864413_tm-stress-balls.jpg" style="height:500px; width:419px" /></p>

<p>One simple way to show you&#39;re there to support them is by providing them with stress relievers, which are specifically designed to distract the mind, release tension and tackle stress and anxiety.&nbsp;</p>

<p>Read on to discover the products that might just help, with everything from items to tackle stress to products to encourage relaxation all available to order with your logo today.</p>

<h2>Why Stress Management Is Important For Any Workplace</h2>

<p>If you&#39;re concerned about the stress levels of your team, it&#39;s time to explore the whats and whys behind how they&#39;re feeling.</p>

<ul>
	<li><strong>Who&nbsp;</strong>is stress affecting: is it certain individuals or your whole team?</li>
	<li><strong>What</strong>&nbsp;is making your staff&nbsp;feel stressed?</li>
	<li><strong>Why&nbsp;</strong>is it causing them to feel stressed or under pressure?</li>
	<li><strong>How</strong>&nbsp;can the stress be lifted?</li>
</ul>

<p>Employees feeling the pressure of stress is not uncommon and experts have even said that manageable levels of stress in the workplace is important as it can actually contribute towards productivity. However, there&#39;s a fine line between manageable and unmanageable levels of stress, and what&#39;s tolerable to one person can feel crushing to another.&nbsp;</p>

<p>[191023]</p>

<p>Of course, it&#39;s not just workplace pressures that your staff could be dealing with. Financial issues, relationship problems and various other personal crises can all play their part, as can more subtle sources, such as feeling overwhelmed by the news or anxiety induced by social media.&nbsp;</p>

<p>Regardless of the cause, stress can contribute towards a number of health issues, including depression, insomnia and a lack of appetite. And of course, if your staff aren&#39;t fighting fit, your business will feel it, with consequences including:</p>

<ul>
	<li>Increased staff absences</li>
	<li>Reduced productivity levels</li>
	<li>High staff turnover rates and increased&nbsp;recruitment costs</li>
</ul>

<p>On the flip side, helping your colleagues to tackle stress can:</p>

<ul>
	<li>Improve employee wellbeing</li>
	<li>Increase staff loyalty and employee retention</li>
	<li>Raise productivity and job satisfaction</li>
</ul>

<p>With all of this in mind, it&#39;s important that your business takes the right steps in helping its workforce manage levels of stress.</p>

<p>[225662]</p>

<p>Whether you offer staff the option to take mental health days, explore new work patterns or simply offer those who want to talk a shoulder to cry on, there&#39;s a wide range of ways that your company can help your employees tackle stress.</p>

<p>One small way you can look to do this is by providing your colleagues with stress toys. Of course, stress balls and fidget toys can&#39;t remove the source of the stress but they <em>can</em> help to focus the mind, encourage relaxation and offer a bit of brief respite.&nbsp;</p>

<p>Read on to discover some of our favourite promotional giveaways for tackling stress, with all the items mentioned below ready to order with your company logo today.&nbsp;</p>

<h2>Squeeze Tension Away with Branded Stress Balls &amp; Toys</h2>

<p>Why are stress balls useful? Well, studies suggest that using one of these small but mighty squeezy toys on a regular basis can help to:</p>

<ul>
	<li>Relieve arthritis pain</li>
	<li>Reduce anxiety</li>
	<li>Lower blood pressure</li>
	<li>Strengthen muscles</li>
	<li>Improve sleep</li>
</ul>

<p>The simple act of squeezing the ball activates muscles in the hand and wrist, while releasing the grip allows these muscles to relax. Repeating this action can <a href="https://www.brownhillsurgery.co.uk/the-health-benefits-of-stress-balls/" target="_blank">enhance the nervous system</a>, which can in turn reduce stress.&nbsp;</p>

<p>[234201]</p>

<p>If you&#39;re looking for the perfect custom stress balls, we&#39;ve got a wide range for you to choose from. Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">promotional stress toys</a>&nbsp;and take a look at some of our favourites - including traditional stress balls and alternative stress-busting options - below.</p>

<h3>1. Low Cost Stress Balls</h3>

<p>Consistently popular with businesses across the UK, you&nbsp;can&#39;t go wrong with these classic stress balls, which are a great pick if you&#39;re working with a smaller budget.&nbsp;</p>

<p>[191217]</p>

<p>Available in a variety of colours and printed with your artwork from as little as 49p per unit, these squeezy PU balls can be kept at arms reach; whether it&#39;s on your employees&#39; desks or in their bags, your brand will always&nbsp;be to hand.</p>

<h3>2. Official Tangle Puzzle</h3>

<p>The Tangle is a great fidget toy for older kids and adults alike, with its twistable design ideal for helping to calm wandering minds.&nbsp;</p>

<p>[245344]</p>

<p>Available in a range of vibrant colours, the Tangle can be ordered from just 50 units, and is ideally sized for fuss-free distribution among those who mean the most to your business.&nbsp;</p>

<h3>3. Stress Ball Keyrings</h3>

<p>These handy little Stress Ball Keyrings make busting stress on the move simple, and can be easily attached to any bunch of keys.</p>

<p>[191956]</p>

<p>Available to order from 50 units in your choice of three colours, they can be printed with your logo in anywhere from one colour to full colour.</p>

<h3>4. Stress Dumbbell Weight</h3>

<p>We have a range of industry-specific stress toys available, such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-cars" target="_blank">Stress Cars</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-house-with-chimney" target="_blank">Stress Houses</a>, with our Stress Dumbbell Weights one of the most popular.</p>

<p>[185557]</p>

<p>Whether you run a health-and-fitness company or simply want to remind your staff that you&#39;re there to help them &quot;work out&quot; the cause of their stress, these squeezy dumbbells are available in your choice of seven colours and are ready to print with your logo today.&nbsp;</p>

<h3>5. Luxury Magnetic Sculptures</h3>

<p>For a high-end twist on stress toys, search no further than our Luxury Magnetic Sculptures, which comprise a magnetic base and 200 steel balls.</p>

<p>[192362]</p>

<p>The simple action of manipulating the steel balls into different shapes and positions is a great way to distract frazzled minds and release tension. Printed with your logo to the magnetic base, these impressive giveaways double up as a decorative addition to desks, too.</p>

<p>With over 100 different <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a> available, we&#39;re confident we can take the stress away from finding the right items for your staff. Whether you&#39;re looking for something bespoke or budget-friendly, we&#39;re here to help!</p>

<h2>Encourage Relaxation and Ease Stress with Promo Wellbeing Gifts</h2>

<p>Taking the time to relax after work is one way your employees can help ease stress - although we all know that that&#39;s easier said than done. Stress-busting aside, consciously making time to relax comes with a host of other health benefits, including:</p>

<ul>
	<li>Reducing muscle tension</li>
	<li>Lowering&nbsp;heart rate, blood pressure and breathing rate</li>
	<li>Improving mood and concentration</li>
	<li>Reducing tiredness and frustration</li>
	<li>Boosting confidence</li>
</ul>

<p>If you love the idea of encouraging your colleagues to spend even just a few minutes unwinding after hours, we&#39;ve got a few suggestions for you to consider.</p>

<h3>1. A4 Stress Relief Colouring Books</h3>

<p>Colouring may seem like a distant childhood memory but it&#39;s actually a highly effective way to relieve stress, and is proven to relax the fear centre of your brain and induce a state similar to meditation.&nbsp;</p>

<p>[192728]</p>

<p>Our A4 Stress Relief Colouring Books are filled with therapeutic designs for your team to get creative with, and can be ordered with 4, 8 or 12 pages.</p>

<p>(And you can take the gift one step further by ordering <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pencils" target="_blank">colouring pencils or crayons</a> too!)</p>

<h3>2. 2-Piece Relaxation Sets</h3>

<p>These thoughtful gift sets feature a relaxing pulse point roll-on and a pillow mist, presented in a pouch that&#39;s presented with your logo.&nbsp;</p>

<p>[216284]</p>

<p>While the pillow mist is great for helping people drop off at bedtime, the mini pulse point roll-on is ideally sized for popping in a bag or pocket, meaning it can also help your team feel soothed when they&#39;re out and about.&nbsp;</p>

<h3>3. Little Wellbeing Box</h3>

<p>Our branded Little Wellbeing Boxes are true self-care boxes with each box containing a bundle of self-care items. They can be ordered from just 50 units and are a great way to remind your team that your business genuinely cares about their well-being.</p>

<p>[215992]</p>

<p>Each set includes a hand lotion, soap bar, bubble bath, gel eye mask and a lip balm, all of which are perfect for a bit of pampering and TLC.&nbsp;</p>

<h3>4. Clay Pot Grow Kits</h3>

<p>Research has shown that plants in the home or workplace can significantly reduce tension in people (with some studies suggesting it can lower it by almost 40%). So why not encourage your remote-working staff to embrace their inner gardener with our Clay Pot Grow Kits, which are perfect for displaying on desks or windowsills?</p>

<p>[225942]</p>

<p>These simple plant-growing kits feature your full colour design to the exterior of the kit&#39;s box, creating an instant association between your brand and the satisfaction of growing something gorgeous.&nbsp;</p>

<h3>5. Fitness Yoga Mats</h3>

<p>One activity that has become increasingly popular within the workplace in recent years is yoga; even just taking five minutes to stretch and release tension can lift moods. So, why not encourage your employees to take part in the exercise - whether in the workplace or at home - with our Fitness Yoga Mats?</p>

<p>[196353]</p>

<p>These mats are available in a range of colours and can be ordered with your logo printed to the pouch from just 25 units.&nbsp;</p>

<p>Our range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wellbeing-gifts">promotional wellbeing gifts</a> will remind your team members to take even just a few moments for themselves each day, aligning your brand with positivity and self-care; as well as reducing levels of stress and boosting productivity at work.</p>

<p><em>This blog post was originally published in 2022 and has been updated for 2024. Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">promotional stress toys</a> for more ideas. Need help finding a specific item? Simply contact a member of our team by calling 01376 509092 or emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;and we&#39;d be delighted to help. Main image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-10-branded-anti-stress-products-for-stress-awareness-month</link>
      <pubDate>Wed, 03 Apr 2024 08:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/620b7684e8979_pexels-andrea-piacquadio-3755761.jpg" type="image/jpeg" length="84700"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Football Products To Kick-Off Euro 2024]]></title>
      <description><![CDATA[<p>Want to get your business involved in Euro 2024?</p>

<p>For the uninitiated, UEFA&#39;s iconic international football tournament will kick-off in June 2024 and be watched by millions of people around the world. A fantastic sporting event to align your logo with, we&#39;ve got ideas galore for how your company can get involved and score some serious brand awareness.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/new-promotional-items-2024" target="_blank">The Most Exciting New Promotional Products For 2024</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Effectively Market Your Business</a></li>
</ul>

<hr />
<p>With everything from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/inflatable-footballs" target="_blank">mini footballs</a> to crowd must-haves available to order with your logo today, read on to discover our edit of the best&nbsp;promotional football products to tie-in with the Euros this summer. Want more ideas? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/sporting-events" target="_blank">merchandise for sporting events</a>.</p>

<h2>Mini Footballs</h2>

<p>Our Mini Footballs can be printed with your design to all panels of the ball, with a range of branding options available to ensure a finished product that will help your business score visibility.&nbsp;</p>

<p>[181795]</p>

<p>These mini-sized balls are ready to order in three colours - white, yellow and red - and are available from just 50 units. Their smaller size makes them a fantastic choice for everything from schools to retail settings, and they can also be used as merchandise to tie-in with fitness and wellbeing campaigns.&nbsp;</p>

<p>[183882]</p>

<p>Alternatively, take things one step further with our full-size Promotional Footballs, which are printed with your design to every panel. They can be ordered from just 50 units, making them a great choice for sports clubs, sportswear brands and more.&nbsp;</p>

<h2>Stress Footballs</h2>

<p>Watching your team take penalties can be notoriously stressful - but it can be made that bit more tolerable with the help of our Stress Footballs, which are made from squeezy PU foam.</p>

<p>[703149]</p>

<p>Long-lasting and perfect for ensuring brand awareness that extends long past the final whistle, they can be ordered with your design from just 50 units today.&nbsp;Love the idea? Take it one step further with our&nbsp;Stress Football Keyrings, which will take your design out and about with your customers.&nbsp;</p>

<p>[181084]</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">promotional stress toys</a>&nbsp;for more stress-busting ideas.&nbsp;</p>

<h2>A4 Paper Flag With Stick</h2>

<p>Hospitality business that plans to host match-watching events throughout the tournament? Arm your customers with our classic A4 Paper Flags With Stick, which are printed with your design on both sides.</p>

<p>[2215595]</p>

<p>Perfect for adding a touch of fun to even the most tense of matches, they&#39;re available to order from 250 units.&nbsp;</p>

<p>Discover more must-consider <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-outdoor-events" target="_blank">promotional giveaways for your upcoming events</a>.</p>

<h2>USB Football Flashdrives</h2>

<p>Take your support off the pitch with these pleasingly chunky USB Football Flashdrives. A great choice for everything from gym groups to sportswear brands, they make a fun alternative to &quot;traditional&quot; memory sticks.</p>

<p>[187583]</p>

<p>Available to print with your design in anything from one to four colours, they can be ordered from 50 units and will offer long-lasting brand awareness for your business.&nbsp;</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks" target="_blank">branded memory sticks</a>.</p>

<h2>Recycled 500ml Loop Sports Bottle</h2>

<p>Water bottles are a must-have for any sport, particularly football. With that in mind, our eco-friendly Recycled 500ml Loop Sports Bottles are a must-consider for any business, with your design printed in up to four colours.</p>

<p>[235447]</p>

<p>Take your pick from a selection of colour combinations to find the bottle that most perfectly matches your requirements, with the promise of long-lasting brand awareness with every sip.</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles" target="_blank">promotional water bottles</a> for more ideas.</p>

<h2>Eco Maxi Pot Chocolate Footballs</h2>

<p>Okay: chocolate might not be the most obvious merch idea when it comes to a football-themed giveaway. But for a back-of-the-net treat idea that your customers will love, search no further.</p>

<p>[225962]</p>

<p>Our Eco Maxi Pot Chocolate Footballs are the perfect giveaway for everyone from students to professionals, and are ideal for handing out at EURO-themed events during the tournament.&nbsp;Each pot contains 11 chocolate footballs, with your branding printed to the label in full colour for unmissable brand awareness.&nbsp;</p>

<p>[226675]</p>

<p>After another sweet treat idea? Search no further than our Football Shortbread Biscuits, which feature your edible logo printed on the centre of a football-themed cookie. Utterly delicious, they&#39;re made in the UK and can be ordered from just 50 units.&nbsp;</p>

<p><em>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/sporting-events" target="_blank">merchandise for sporting events</a>. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376</a>&nbsp;</em><em><a href="tel:01376509092">509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information.&nbsp;Main image: Pixabay via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-football-products-for-euro-2024</link>
      <pubDate>Tue, 26 Mar 2024 13:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/660290c49982d_promotional-football-products.jpg" type="image/jpeg" length="180565"/>
    </item>
    <item>
      <title><![CDATA[The 10 Best Branded Pet Products For National Pet Month]]></title>
      <description><![CDATA[<p>April is officially National Pet Month - so what better time to shine a light on our amazing array of pooch-approved promotional products?</p>

<p>From walkies-friendly water bowls to cosy beds, we&#39;ve got the essentials covered for your animal-related business, veterinary surgeon or pet-focused marketing campaign. Nope, we&#39;re not barking mad - and if you can&#39;t find exactly what you&#39;re looking for, let us know as we&#39;d be delighted to help you track down the paw-fect items.</p>

<p>(Yep - brace yourself for a&nbsp;<em>lot</em>&nbsp;of ruff puns.)</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/royal-coronation-merchandise-items-to-celebrate-king-charles-iii" target="_blank">Best Royal Coronation Merchandise To Celebrate The Coronation Of King Charles III</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/finalists-total-merchandise-honoured-at-the-bpma-awards" target="_blank">Finalists! Total Merchandise Honoured At The 2023 BPMA Awards</a></li>
</ul>

<hr />
<h2>What Is National Pet Month &amp; How Can My Business Get Involved?</h2>

<p><a href="https://www.nationalpetmonth.org.uk/" target="_blank">National Pet Month</a>&nbsp;takes place throughout April and is a celebration of our two and four-legged friends, promoting the idea of responsible pet ownership.</p>

<p>A huge range of businesses and organisations can get involved in the awareness event, including:</p>

<ul>
	<li><strong>Vets and animal hospitals</strong> that are looking for items to use in-house, or to give to customers</li>
	<li><strong>Pet groomers</strong> that are looking for items to give or sell to&nbsp;customers&nbsp;</li>
	<li><strong>Dog walking businesses</strong> that want to promote their business</li>
	<li><strong>Pet-centred charities</strong> that are looking for <a href="https://www.totalmerchandise.co.uk/branded-products/special/charity-merchandise-for-uk-organisations" target="_blank">fundraising merchandise</a>&nbsp;</li>
	<li><strong>Pet food brands</strong> that are running an awareness drive</li>
	<li><strong>Pet shops</strong> that are looking for unique merchandise opportunities that they can sell on to customers</li>
	<li><strong>Pet training schools </strong>that are looking for attention-grabbing merch that will attract new clients&nbsp;</li>
</ul>

<p>It&#39;s safe to say that we&#39;re a team of animal lovers at Total Merchandise, with everything from dogs and cats to fish and lizards making up the pet part of #teamTM.&nbsp;</p>

<p>[226549]</p>

<p>Pets play a hugely important role in the lives of many people, providing everything from mental support to companionship. Whether you plan to sell your pet-themed merch purr-chases (hey - we warned you) or are looking for items that you can give away to customers, you can guarantee that these items will be quickly incorporated into the day-to-day lives of your customers.&nbsp;</p>

<p>[226142]</p>

<p>Whether you want to tap into National Pet Month or are looking for items to incorporate into a more general pet-themed marketing campaign, we&#39;ve got the items that will make your customers fall in (puppy) love.&nbsp;</p>

<p>So without further ado, read on to discover some of our most popular branded pet products, covering everything from dog beds to collapsible water bowls, all ready to order with your logo today.</p>

<h2>Medium Polyester Dog Collar</h2>

<p>Pantone-matched to your precise colour requirements, these Medium Polyester Dog Collars can be printed with your logo in up to three colours for a product that truly matches your requirements.&nbsp;</p>

<p>[226146]</p>

<p>Available to order from just 100 units, these printed dog collars are a great merchandise idea for everything from dog grooming businesses to shops that sell pet accessories.&nbsp;</p>

<h2>Long Polyester Dog Lead</h2>

<p>Of course, no dog collar is complete without a lead - so why not complete your order with our Long Polyester Dog Leads?&nbsp;</p>

<p>[227015]</p>

<p>Again, these branded dog leads can be ordered in the Pantone-matched shade of your choice, and can be printed with your design in up to three colours for unmissable brand awareness.&nbsp;</p>

<h2>Collapsible Dog Bowls</h2>

<p>Your customers will go mutts for these handy Collapsible Dog Bowls, which are a great choice for outdoors-themed businesses and can be neatly folded down when not in use, making them ideal for backpacks and bags.&nbsp;</p>

<p>[196130]</p>

<p>Available in a range of standard shades, these dog bowls can also be Pantone-matched to your specific brand colours. They&#39;re printed with your logo in one colour for high-impact visibility, with the option to attach carabiners to the bowls at a small extra cost.&nbsp;</p>

<h2>Dog Clicker</h2>

<p>A great giveaway item if your dog-themed business is exhibiting at an event, these branded Dog Clickers are available in a vibrant range of colours and are printed with your logo in up to four colours.</p>

<p>[226141]</p>

<p>They&#39;re also a great choice for businesses that centre around the great outdoors and want to encourage their customers to take their pooches on adventures, and make a budget-friendly giveaway option for pet businesses in general.&nbsp;</p>

<h2>Pet Waste Bag Dispensers</h2>

<p>Available to order from just 50 units, these Pet Waste Bag Dispensers are a must-have for any business that focuses on dogs and can also be handy for garden-themed companies.</p>

<p>[193356]</p>

<p>Making it easier than ever for your customers to clean up after their pets while out and about, these easy-use dispensers are available in a trio of colours and can be printed with your design in either one colour or full colour.&nbsp;</p>

<h2>Ceramic Pet Bowl</h2>

<p>Available in your choice of two sizes and ready to print with your full colour designs, these Ceramic Pet Bowls can be printed with everything from intricately detailed illustrative designs to a simple logo - it&#39;s entirely up to you.&nbsp;</p>

<p>[226691]</p>

<p>Solid and chunky, they&#39;ll be tough for pets to knock over (regardless of how excited they are about breakfast...) and will make a timeless addition to any home.&nbsp;</p>

<p>[186107]</p>

<p>For a more budget-friendly alternative, take a look at our plastic Pet Food Bowls - they&#39;re available to order in red, blue, white or black, and can be printed with your design in either one or two colours.</p>

<h2>My Kit Pets</h2>

<p>Our My Kit Pets are a must-have for your customers to have just in case their beloved pet has an accident while out and about.&nbsp;Your full colour design will be printed to the kit&#39;s label, and it&#39;s a great way to subtly promote your business as one that really cares.&nbsp;</p>

<p>[188883]</p>

<p>Whether it&#39;s a thorn in the paw or a cut ear, this handy kit is perfect for storing in a car boot and contains essentials such as tick remover, tweezers, bandages and wash-proof plasters (among other items).</p>

<h2>Pet Fleece Blanket</h2>

<p>Whether your customers keep these cosy must-haves in their car boots or opt to add them to a sofa or a pet bed, these fleecy blankets are printed with your full colour design on the entirety of one side. (The other side is white.)</p>

<p>[226694]</p>

<p>Made from a super soft polar fleece, these anti-pilling blankets are perfect for helping keep dogs and cats snug on even the chilliest of days. Want to take things one step further? Consider our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/pet-bed" target="_blank">Pet Beds</a> instead - they&#39;re ready to be printed with your full colour design today.&nbsp;</p>

<p><em>Require assistance with ordering promotional products? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image: Sam Lion via Pexels.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-pet-products</link>
      <pubDate>Tue, 19 Mar 2024 10:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/643581580b6c5_national-pet-month-promotional-products.jpg" type="image/jpeg" length="144779"/>
    </item>
    <item>
      <title><![CDATA[In Honour of World Book Day: 5 Page-Turner Promotional Products]]></title>
      <description><![CDATA[<p>Hey: let&#39;s talk about <em>you</em>&nbsp;for a moment. You and reading, to be precise. Are you a fiction fan or a biography lover? A self-help buff or a sci-fi enthusiast? A corner-folder or a bookmark user, a bookshelf-organiser or a Kindle devotee?</p>

<p>Whichever genre you fall into, it&#39;s safe to say that the UK is a nation of bookworms.&nbsp;Whether you like inspiring business guides or unputdownable thrillers,&nbsp;prefer to leaf through pages or listen to audiobooks through your headphones, we<em>&nbsp;</em>love - like, <em>love -&nbsp;</em>books.&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-promotional-merchandise-aimed-at-children" target="_blank">The TM Edit: The Best Promotional Products Aimed At Children</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-stats-that-prove-promotional-merchandise-really-works" target="_blank">5 Stats That Prove Promotional Merchandise Really Works</a></li>
</ul>

<hr />
<p>With today (Thursday 7 March 2024) officially&nbsp;World Book Day - with children across the country heading off to school in costumes inspired by their favourite book characters -&nbsp;it&#39;s the perfect time to consider launching into a whole new chapter with your branding.</p>

<p>[115851]</p>

<p>According to stats,&nbsp;over half (51%) of British adults&nbsp;have picked up a book in the last six months, Whether you devour books with a passion or wish you could somehow&nbsp;find more time to read, it&#39;s safe to say we have an adoration of books - so much so, in fact, that there are a range of book-related occasions and events that take place throughout the year!</p>

<p>[190879]</p>

<p>In fact, with &#39;read more&#39; consistently ranking among the <a href="https://www.goskills.com/Soft-Skills/Articles/Top-10-new-years-resolutions" target="_blank">most popular New Year&#39;s resolutions</a>&nbsp;for Brits,&nbsp;the benefits of reading are manifold. Key advantages include:</p>

<ul>
	<li>Reading for pleasure is proven to enhance a child&#39;s cognitive functions, including the development of empathy and self-understanding.</li>
	<li>According to the same report, almost a fifth (19%) of UK readers say that reading stops them from feeling lonely.&nbsp;</li>
	<li>A study conducted around a decade ago by the University of Sussex found that reading can <a href="https://www.huffpost.com/entry/five-ways-reading-can-imp_b_12456962?guccounter=1&amp;guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&amp;guce_referrer_sig=AQAAAFYF7J1tL40EkA03xIxasrbVn4pNnVXOFDiMhCHJD66v9zjdV7Uz3mDSuBprWKDS95_1JJZoJxScK0BlgN7f83pwkfm1Go3aJt-A98iP5PFYUG94aWeukbXDWlxHaRu_UsauNuKdJiyh3O5YdIGvvm5piKf0oZN4gsg_lI5HOQjP" target="_blank">reduce stress levels</a> by as much as 68%.</li>
</ul>

<p>So whether your business or organisation has a direct book-related link or not, tapping into reading could be a great way to turn the page onto a whole new marketing angle.</p>

<h2>Which Book-Related Events Could Your Business Get Involved With?</h2>

<p>World Book Day is but one of a range of literary-themed occasions your business can tap into. In its own words:&nbsp;&quot;The main aim of World Book Day in the UK and Ireland is to encourage children to explore the pleasures of books and reading by providing them with the opportunity to have a book of their own&quot;.</p>

<p>[669872]</p>

<p>Other book-related events your business can get involved with include:</p>

<ul>
	<li>National Read A Book Day: September 6 2024</li>
	<li>International Literacy Day: September 8 2024</li>
	<li>National Poetry Day: October 5 2024</li>
	<li>National Novel Writing Month: November 2024</li>
	<li>National Authors Day: November 1 2024</li>
</ul>

<p>Whether your business wants to tap into one of these events or simply wants to encourage or nurture a love of reading, Total Merchandise has got the promotional products to help.&nbsp;</p>

<h2>Eco Seed Bookmarks</h2>

<p>Made from recycled paper and embedded with seeds, these 100% biodegradable bookmarks can be planted when they&#39;re no longer needed, giving your brand awareness a whole new way to bloom.</p>

<p>[198259]</p>

<p>Printed with your full colour design to one or both sides, they&#39;re the perfect eco-minded product to help promote a new book launch, or to hand-out to customers post-transaction in book shops, cafes, galleries and more. Bookmarks are also a great merchandise choice for libraries, reminding members of the services that you offer the community.</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">plantable promotional products</a>.</p>

<h2>Book Shaped Erasers</h2>

<p>Great for school children and professionals&nbsp;alike, our book-shaped erasers can be printed in either full-colour or one-colour with your artwork. An essential for pencil cases and desk tidies, these rubbers make a great addition to any working environment.&nbsp;</p>

<p>[192831]</p>

<p>This printed eraser makes a practical giveaway that&#39;s as useful in the office as it is in the classroom, and with oh-so low prices, it&#39;s incredibly cost-effective, too.</p>

<p>Discover more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-rubbers" target="_blank">promotional erasers</a>.</p>

<h2>100mm Optical Crystal Books</h2>

<p>Etched with your branding and oh-so-sophisticated, these personalised crystal books make fantastic paperweights or ornaments and are a fantastic way to add a touch of elegance to your next campaign.</p>

<p>[189172]</p>

<p>Whether you&#39;re planning a literary-inspired awards ceremony, want to celebrate notable achievements in your academic establishment or simply want a quirky giveaway option that will dazzle recipients, this glittering promotional trophy is the perfect item for you.&nbsp;&nbsp;</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paperweights" target="_blank">promotional paperweights</a>.</p>

<h2>Laminated Card Bookmarks</h2>

<p>Available with your choice of either square or round corners - which will you pick? - our Laminated Card Bookmarks are printed with your corporate artwork in vibrant full colour.</p>

<p>[185037]</p>

<p>As well as offering wow-worthy brand awareness, these promotional bookmarks are also ideal for getting rid of the need to fold over pages.</p>

<h2>A5 Soft Touch Notebook and Pen</h2>

<p>Finally! Why not encourage book lovers - whoever your target audience may be - to write their very own best-seller?</p>

<p>[196680]</p>

<p>Our ever-popular A5 Soft Touch Notebook And Pen makes a great promotional giveaway, featuring your branding clearly printed on the exterior cover of the notebook, as well as engraved on the pen.&nbsp;</p>

<p>Explore more promo <a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads" target="_blank">notebook options</a>.</p>

<ul>
</ul>

<p>Looking for more inspiring ideas for your next event giveaway? Browse our full range and contact us to get a rapid quote for your business. Explore our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">event giveaways</a> category in full and get in touch today!&nbsp;</p>

<p><em>Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376</a>&nbsp;</em><em><a href="tel:01376509092">509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information.&nbsp;Main image: Pixabay via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-celebrate-world-book-day</link>
      <pubDate>Thu, 07 Mar 2024 08:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65e98a3cba426_world-book-day-products.jpg" type="image/jpeg" length="217285"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Easter Gifts To Give Your Customers In 2024]]></title>
      <description><![CDATA[<p>Easter is the perfect opportunity to involve your business in a seasonal occasion - whatever your industry - and have some fun with your marketing at the same time.</p>

<p>Whether you&#39;re planning a corporate Easter egg hunt that involves your whole business or are looking for some quirky budget-friendly giveaways that can give a nod to the time of year, there are all sorts of ways your brand can crack Easter.</p>

<p>(Yep - please brace yourself for a number of egg-strodinary puns throughout this blog post.)</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/10-ways-to-celebrate-employee-appreciation-day-with-your-team" target="_blank">10 Ways To Celebrate Employee Appreciation Day With Your Team</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-plantable-promotional-products-to-help-your-brand-bloom-this-spring" target="_blank">Plantable Promotional Products To Help Your Brand Bloom This Spring</a></li>
</ul>

<hr />
<p>Easter is on Sunday 31 April this year, meaning you&#39;ve still got plenty of time to get your seasonal plans ticked off.</p>

<p>[196585]</p>

<p>From staff-focused Easter gifting to customer-centric seasonal event tie-ins, there&#39;s a huge amount of potential for seasonal marketing tie-ins. For example, you could...</p>

<ul>
	<li><strong>Consider a corporate Easter egg hunt.</strong> If you&#39;re a smaller business, you could sponsor a local egg hunt that can introduce your business to the community.</li>
	<li><strong>Encourage customers to get green-fingered.</strong> Springtime goes hand-in-hand with gardening, so giving your customers plant-related Easter gifts could really help your brand awareness bloom.</li>
	<li><strong>Opt for seasonal versions of classic promo items. </strong>Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-chicken" target="_blank">Stress Chickens</a>&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-sheep" target="_blank">Stress Sheep</a>, for example, make a great Easter-appropriate alternative&nbsp;to&nbsp;traditional stress balls and are great for handing out at events.</li>
</ul>

<p>And of course, you can focus on delicious edible gifts too. We&#39;ve got everything from big-name brands - think Lind and Cadbury - to low-cost pots of jelly beans and chocolate eggs. In fact, we&#39;ve even got hot cross buns!</p>

<p>[245461]</p>

<p>Whether you&#39;re planning to give them away to customers and staff or want to sell them online or in-store, our mouthwatering range of promotional Easter gifts is ready for you to order today. So what are you waiting for?</p>

<h2>Best Promotional Easter Gifts For Any UK Business</h2>

<p>We&#39;ve got Easter gifting ideas to suit every business, marketing budget and demographic. Whether you&#39;re keen to make every penny work hard or are looking for the best ideas for a specific age group, we&#39;re confident we&#39;ve got the right products to help.</p>

<p>[185863]</p>

<p>Need some inspiration? Read on for our pick of the best <a href="https://www.totalmerchandise.co.uk/branded-products/special/easter" target="_blank">printed Easter gifts</a> to consider this spring.&nbsp;</p>

<h2>Easter Lindt Bunny</h2>

<p><strong>Great for: </strong>aligning your business with a high-quality chocolate brand.&nbsp;</p>

<p>A Lindt chocolate bunny is arguably one of the most iconic Easter gifts out there and this neat mini version of the iconic gold rabbit is guaranteed to have your recipients hopping with joy.&nbsp;</p>

<p>[234049]</p>

<p>Your company design will be printed in full colour on the exterior of the neat gift box, resulting in a fuss-free way to align your business with a renowned chocolate brand. Admittedly, we don&#39;t imagine these gifts will last long once your customers receive them but it&#39;s the perfect product to create a seriously sweet impression of your brand.&nbsp;</p>

<p>[245537]</p>

<p>Love the bunny idea but want to take it one step further? Take a look at our new Chocolate Bunnies Treat Box, which contains a trio of adorable treats.</p>

<h2>Seed Sticks 5 Pack</h2>

<p><strong>Great for:</strong> all demographics in general, as well as for gardening and outdoors-themed businesses.&nbsp;</p>

<p>The great thing about our promotional Seed Sticks 5 Pack is that your customers don&#39;t need acres of garden space to enjoy them; rather, they can be planted in a pot or a window box.&nbsp;</p>

<p>[194332]</p>

<p>Easter is synonymous with new life, and encouraging your recipients to plant seeds is beneficial in all sorts of ways. For example, it can introduce children to the idea of gardening, giving them the opportunity to plant, nourish and grow the likes of lavender, mint or tomatoes (and that&#39;s just the start of it - a huge range of seed options are available).</p>

<p>With gardening linked to lowering stress levels, gifting your customers with seed sticks can also be a subtle way to show your business truly cares about the well-being of its clientele.&nbsp;</p>

<h2>Wooden Egg Cups</h2>

<p><strong>Great for:</strong> homeware brands, nutrition-focused organisations and general lifestyle campaigns.&nbsp;</p>

<p>Our Wooden Egg Cups can be ordered from just 100 units and are ready to be printed with your design in up to four colours. For an extra-elegant finish, these beech egg cups can even be engraved with your logo. Great for selling instore or online, they also make an elegant giveaway option for seasonal events.</p>

<p>[233932]</p>

<p>And of course, they&#39;re not just valuable as giveaway items. Run a hospitality business, such as a restaurant or hotel? If you have boiled eggs on your breakfast menu, these custom egg cups are a subtle yet sophisticated way to further enhance your brand.&nbsp;</p>

<p>[9018132]</p>

<p>For a colourful alternative, take a look at our Unbreakable Egg Cups - available in four different shades, they can be ordered with your logo from 50 units.&nbsp;</p>

<h2>Mini Eggs Eco Tub</h2>

<p><strong>Great for: </strong>businesses that want an eco-friendly option for their Easter gifting.&nbsp;</p>

<p>Preparing to exhibit at an event and looking for an Easter giveaway that&#39;s neat, eco-aware and perfect for highlighting your brand? Search no further than our Mini Eggs Eco Tub.</p>

<p>[198363]</p>

<p>The pots are made from oil-based PLA, which is manufactured from renewable corn starch. They&#39;re also compostable and biodegradable, while the pot&#39;s card wrapper, which is printed with your full colour design, is FSC-certified.</p>

<p>[196055]</p>

<p>And on top of all that, the sweet treats within these tubs are delicious. As well as chocolate eggs, we also have eco-friendly pots of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-maxi-jelly-bean-eco-pots" target="_blank">jelly beans</a>&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/branded-maxi-chocolate-beanies-eco-pots" target="_blank">chocolate beanies</a> available to order.</p>

<h2>Easter Gift Box</h2>

<p><strong>Great for: </strong>making a gifting statement to your staff or customers.</p>

<p>Does it get much sweeter than this? Crammed with some truly tempting products, each of these wow-worthy gift boxes contains a Cadbury Creme Egg, eight foil-wrapped chocolate eggs, five luxe chocolate truffles and a 12-baton chocolate bar.</p>

<p>[245530]</p>

<p>They can be ordered from just 10 units and feature your branding on the sweets&#39; packaging, as well as on the sticker and tag of the gift box itself. Long-lasting - well, they should survive for a day or two, at least - and high-impact, theses Easter Gift Boxes are hard to forget about and are a great way to create meaningful awareness for your business.</p>

<p><em>From edible treats to practical homeware items, we&#39;ve got all the branded Easter eggs and <a href="https://www.totalmerchandise.co.uk/branded-products/special/easter" target="_blank">promotional Easter products</a>&nbsp;your business could need this spring. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376</a>&nbsp;</em><em><a href="tel:01376509092">509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information.&nbsp;Photo by George Dolgikh on Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-promotional-easter-gifts-to-give-your-customers-this-spring</link>
      <pubDate>Wed, 28 Feb 2024 08:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63f3480adc4af_promotional-easter-gifts.jpg" type="image/jpeg" length="63898"/>
    </item>
    <item>
      <title><![CDATA[12 Amazing BRIMAN Discounts To Make The Most Of This Spring]]></title>
      <description><![CDATA[<p>Total Merchandise was recently named the winner of the Briman Award: an important accolade that acknowledges our support of British-made promotional products.</p>

<p>As part of our win, we&#39;ve partnered with some of the BRIMAN businesses to offer our customers fantastic <a href="https://www.totalmerchandise.co.uk/branded-products/special/briman-discounts" target="_blank">exclusive offers on a range of UK-made merchandise items</a>, including drinkware, stationery and name badges. Read on to find out more and discover some of the offers!</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-at-the-bpma-awards-2024" target="_blank">Total Merchandise Wins With BRIMAN At The BPMA Awards</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-plantable-promotional-products-to-help-your-brand-bloom-this-spring" target="_blank">Plantable Promotional Products To Help Your Brand Bloom This Spring</a></li>
</ul>

<hr />
<h2>What is the BRIMAN Award?</h2>

<p>The BRIMAN Award is given out by the BRIMAN group, which comprises 16 businesses across the British promotional merchandise industry.</p>

<p>&quot;BRIMAN&quot; is a portmanteau of &quot;British&quot; and &quot;manufacturing&quot;, with all members of the group specialising in branded products that are made in Britain. Areas of merchandise expertise among the BRIMAN members includes everything from drinkware and trophies to seeds and edible gifts.</p>

<p style="text-align:center"><img alt="" src="/media/news/65b7b764ae2ca8.67705614_tm-briman-award.jpeg" style="height:550px; width:413px" /></p>

<p>The BRIMAN Award was handed out at the British Promotional Merchandise Association (BPMA)&#39;s annual awards in January 2024, and the Total Merchandise team were blown away to be named the recipient of this prestigious title.&nbsp;</p>

<p>As Total Merchandise MD Jay said at the time:&nbsp;&ldquo;We&rsquo;re constantly striving to support British manufacturers of promotional products. Myself and the team are very proud to have won this fantastic award.&quot;</p>

<h2>What Are The Benefits Of Considering British-Made Merch?</h2>

<p>There are a variety of reasons to consider choosing British-made promotional products for your next marketing campaign, including:</p>

<ul>
	<li><strong>Supporting the local economy: </strong>by choosing British-made promotional products, you can help contribute to the growth and sustainability of local businesses and communities.&nbsp;This can generate a sense of community engagement and also demonstrates <a href="https://www.totalmerchandise.co.uk/news/article/the-beginners-guide-to-eco-friendly-promotional-merchandise" target="_blank">corporate social responsibility</a> (CSR), which can resonate&nbsp;well with your customers and add extra depth to your marketing efforts.</li>
	<li><strong>Reduced carbon footprint:</strong> opting for products manufactured locally reduces the carbon footprint associated with transportation and delivery, as goods don&#39;t need to be shipped from distant locations. This aligns with environmentally conscious practices, appealing to eco-minded consumers and potentially reducing overall environmental impact.</li>
	<li><strong>Enhanced brand perception:</strong> associating your brand with British-made products can convey an effortless sense of prestige and craftsmanship. Leveraging the reputation of British manufacturing excellence can elevate your brand perception, instilling confidence and trust among your customers.</li>
</ul>

<p>And of course, another fantastic reason to consider them at the moment is that many of our British-made products are currently on offer. Browse some of our favourite discounted products below and explore our full range of exclusive <a href="https://www.totalmerchandise.co.uk/branded-products/special/briman-discounts" target="_blank">BRIMAN savings</a>&nbsp;- but be quick!&nbsp; All offers expire on 30 April 2024.&nbsp;</p>

<h2>Recycled 500ml Loop Sports Bottle</h2>

<p><strong>Why we love it:</strong> this bottle&#39;s versatile design makes it a great choice for use anywhere from the gym to the office.</p>

<p>Made from recycled plastic milk bottles - hello, fantastic talking point - this eco-friendly drinkware option is available to order in 10 different colour combinations, with the option to add your design in up to full colour.&nbsp; &nbsp;</p>

<p>[235447]</p>

<p>These Loop Sports Bottles can be ordered from just 50 units and can make a great addition to any health or fitness-themed marketing efforts, as well as lifestyle-themed campaigns in general.</p>

<p>Want to explore more options? Take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-full-colour-finger-grip-bottles" target="_blank">500ml Full Colour Finger Grip Bottles</a> - they&#39;re currently on offer, too!</p>

<h2>Eco Trolley Coin Ice Scraper Keyring</h2>

<p><strong>Why we love it:</strong> we always enjoy discovering a promotional item that works harder than us - and this multi-tasking keyring does just that.</p>

<p>These handy ice scraper keyrings won the prestigious Platinum award at the 2023/2024 edition of the British Promotional Merchandise Association&#39;s Product of the Year Awards. Combining a niftily sized ice scraper with a trolley coin, it&#39;s the ultimate multi-tasker and is a great way to generate meaningful brand awareness with your customers.&nbsp;</p>

<p>[235193]</p>

<p>Made from recycled plastic, the trolley coin can be printed with your full colour design to one or both sides - it&#39;s entirely up to you.</p>

<h2>Real Wood Column Awards</h2>

<p><strong>Why we love it: </strong>this product is great for adding a sense of celebration to any occasion, with the low minimum order quantity making it a solid choice for any event.&nbsp;</p>

<p>Perfect for everything from industry awards to &quot;employee of the month&quot; celebrations, our Real Wood Column Awards are made from beautiful oak and can be printed or engraved with your artwork to two of its sides.</p>

<p>[196651]</p>

<p>Available to order from just five units, they&#39;re a great way to bring an eco-friendly touch to any special awards ceremony or event you might be planning, with the price including two lines of personalised text.</p>

<h2>Lip Balm Tin</h2>

<p><strong>Why we love it:</strong> these pocket-friendly beauty treats are perfect for generating subtle brand awareness with every use.&nbsp;</p>

<p>With six mouthwatering flavours to choose from, these promo Lip Balm Tins contain a lip-smacking balm that&#39;s made of cocoa butter and coconut oil.</p>

<p>[227040]</p>

<p>Your design will be emblazoned on the tin&#39;s lid, with artwork printed in full colour as standard. The perfect size for popping in handbags or pockets, you can be confident that your recipients will love them, whether they&#39;re handed out at events or sold in a retail setting.&nbsp;</p>

<h2>Metal Staff Name Badges with Standard Fitting</h2>

<p><strong>Why we love it: </strong>a professional classic, these name badges will never go out of style and are a fuss-free way to help your colleagues feel extra-smart in a flash.</p>

<p>Perfect for customer-facing environments such as showrooms, shopfloors and offices, these name badges will add an extra sheen of professionalism to any team&#39;s attire.</p>

<p>[7054807]</p>

<p>Ready to order today from 25 units, they&#39;re a great choice for businesses both large and small, with the option to print your design in up to full colour. Also available to order with a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/metal-staff-name-badges-with-magnetic-fitting" target="_blank">magnetic fitting</a>.&nbsp;</p>

<h2>Iced Logo Shortbreads</h2>

<p><strong>Why we love it:&nbsp;</strong>yes, #teamTM is an office of biscuit fanatics - but that&#39;s not the only reason we love this biscuit. There&#39;s something so elegant about seeing a logo printed in edible ink, and these biscuits are a great way to add an impressive extra touch to any upcoming marketing events.&nbsp;</p>

<p>Looking to add a sweet touch to an event? Whether you&#39;re laying on a corporate buffet or are looking for an edible gift to include in gift bags, our Iced Logo Shortbreads are a great choice.&nbsp;</p>

<p>[216485]</p>

<p>Freshly made in the UK, each of these quick turnaround biscuits features your design printed in edible ink.&nbsp;</p>

<p>Want more sweet-treat ideas? Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/frosted-cupcakes" target="_blank">Frosted Cupcakes</a> are currently on offer too.</p>

<h2>Square Recycled Paper Notebooks</h2>

<p><strong>Why we love it:</strong> from the simplicity of the square design to the eco back story of the product as a whole, this notebook has got a lot to give.</p>

<p>Available to order in a wide range of colours, our Square Recycled Paper Notebooks are a great product choice for businesses that are looking for a stationery option that both their staff and customers will love.</p>

<p>[245251]</p>

<p>With a cover that&#39;s made from recycled card, each of these notebooks contains 75 pages of recycled paper. Your logo is printed to the cover and on the sheets within, for brand awareness with every turn of the page.&nbsp;</p>

<h2>Real Wood Oblong Keyrings</h2>

<p><strong>Why we love it:</strong> promo keyrings are a great way to generate daily awareness for your brand - and even more so if you choose a beautiful wooden keyring like this one.</p>

<p>A great tool for promoting any business, our Real Wood Oblong Keyrings are guaranteed to keep your brand fresh in your customers&#39; minds post-transaction.&nbsp;</p>

<p>[194086]</p>

<p>With three types of wood - oak, cherry and walnut - to choose from, your design can be engraved on printed in full colour to a dome insert.</p>

<p>These keyrings are also available (at discounted prices!) in an <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/real-wood-oval-keyrings" target="_blank">oval shape</a>.</p>

<h2>Bamboo Coasters</h2>

<p><strong>Why we love it: </strong>these handy coasters are useful for a whole range of settings, whether they&#39;re used in the home, in hospitality settings or in the workplace.&nbsp;</p>

<p>Available to order either in a square, round or bespoke shape, these Bamboo Coasters are recyclable and biodegradable, as well as being made in the UK.&nbsp;</p>

<p>[209553]</p>

<p>With the option to print or engrave them with your design, you&#39;ve got complete control over how you customise them. Order them from 25 units and add a touch of brand awareness to desks, tabletops and more!&nbsp;</p>

<p>Need more coaster inspiration? Take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/recycled-biodegradable-plastic-coasters" target="_blank">Recycled Biodegradable Plastic Coasters</a>, which are currently available at discounted prices.</p>

<h2>Printed Metal Badges</h2>

<p><strong>Why we love it: </strong>these badges are a fantastic choice if you&#39;re looking to order low-cost, high-impact merch for your business.&nbsp;</p>

<p>These smart metal badges are available to order in a range of finishes and are cut to your specified shape. They&#39;re a fantastic merchandise choice for charities, unions and more, and can also make a great resale option.&nbsp;</p>

<p>[704027]</p>

<p>As well as being manufactured in the UK, they&#39;re also&nbsp;provided in sustainable packaging that&#39;s made from recycled card and is also 100% recyclable to boot.</p>

<h2>Nameplate</h2>

<p><strong>Why we love it: </strong>...because&nbsp;who <em>doesn&#39;t</em> harbour a secret dream about sitting at a desk that has their very own nameplate on it...?&nbsp;</p>

<p>Ideal for bringing a smart touch to any desk in customer-facing environments, our nameplates are available in a range of finishes and can be ordered from just five units.</p>

<p>[186046]</p>

<p>The price you see listed includes your full colour logo, with personalised text meaning the name and position of your colleagues will be on clear display.&nbsp;</p>

<h2>Moso Bamboo Phone Stands</h2>

<p><strong>Why we love it:</strong>&nbsp;fun to construct, striking to look at and an all-in-all statement product, this phone stand is a great way to assert your brand in a stylish and eco-minded way.</p>

<p>Making a fantastic corporate gift for your most valued customers, our smart Moso Bamboo Phone Stand is ready to order from 10 units and is a fantastic eco giveaway item that&#39;s made in the UK.&nbsp;</p>

<p>[209843]</p>

<p>Impeccably engraved with your design, they&#39;re delivered flat-pack and are easily slotted together for fuss-free assembly - keeping your phone on display has never looked better.</p>

<p><em>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/briman-discounts" target="_blank">BRIMAN discounts</a>, as well as our <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">Made In The UK</a>&nbsp;range. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information.&nbsp;Main image: Pixabay via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/12-amazing-briman-discounts-to-make-the-most-of-this-spring</link>
      <pubDate>Wed, 21 Feb 2024 07:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65dc67db132c3_briman-discounts-promotional-merchandise.jpg" type="image/jpeg" length="56770"/>
    </item>
    <item>
      <title><![CDATA[Plantable Promotional Products To Let Your Brand Bloom In Spring 2024]]></title>
      <description><![CDATA[<p>Winter is slowly edging away - well, kind of - and now&#39;s the perfect time to start planning for your spring marketing activity.</p>

<p>And what better way to grow your brand awareness than with the help of plantable promotional products? Perfect for adding an eco-friendly edge to any marketing campaign, we&#39;ve got a wide range of seed-themed items that are ready to order with your artwork today.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/uk-made-promotional-items-autumn" target="_blank">The Best UK-Made Merch Ideas For Your Business</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/best-recycled-promotional-items" target="_blank">10 Of The Best Recycled Promotional Products To Consider For Your Brand</a></li>
</ul>

<hr />
<p>Our selection includes everything from Sprout Pencils to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/seed-paper-bookmark" target="_blank">seed paper bookmarks</a>, with all items perfectly printed with your design.&nbsp;</p>

<p>[209838]</p>

<p>And not only are <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">plantable promotional products</a> a great way to align your business with environmentally aware practices but they also offer a fantastic way to keep your brand in the minds of your customers long after your last interaction with them.</p>

<h2>What Are The Benefits Of Picking Plantable Promotional Products?</h2>

<p>There are numerous good reasons for choosing plantable items when you&#39;re planning your next awareness drive, ranging from health factors to corporate benefits. Some of the strongest incentives for choosing plantable merch include...</p>

<ul>
	<li><strong>Environmental sustainability:</strong> Plantable promotional products align with the growing trend of eco-consciousness among consumers, including your customers. Choosing these products can demonstrate a commitment to reducing environmental impact, contributing positively to your corporate social responsibility (CSR) profile.</li>
</ul>

<p>[216414]</p>

<ul>
	<li><strong>Positive brand visibility:</strong> Plantable products offer a unique and memorable way to promote your brand. Whether it&#39;s a seed packet with your logo, a business card embedded with seeds or seed-infused pencils or bookmarks, these items stand out and create a lasting impression. As they grow into plants, they serve as ongoing reminders of your brand, fostering continued engagement.</li>
	<li><strong>Health benefits:</strong> Receiving a plantable promotional product can have positive effects on the health of your recipients. Planting and nurturing seeds or seed-infused items can provide a therapeutic outlet, reducing stress and anxiety levels. Engaging in activities related to gardening or caring for plants has been shown to boost mood and overall well-being, making plantable promotional products not just a marketing tool but also a source of wellness for recipients. It&#39;s also been shown that indoor plants in an office or home can help to reduce carbon dioxide levels - another win.&nbsp;</li>
</ul>

<p>Sound good? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">plantable promotional products</a> or read on to take a look at some of our favourites to consider for your brand this spring.&nbsp;</p>

<h2>Seed Packets</h2>

<p><strong>Great for:</strong> any demographic or retail setting.&nbsp;</p>

<p><strong>Seed options:</strong>&nbsp;sunflower, forget me not, mixed summer flowers, poppy, butterfly &amp; bee, cornflower and mixed herbs.</p>

<p>[188302]</p>

<p>Our classic Seed Packets can be printed with your full colour design to the label, or the whole packet - it&#39;s up to you. Take your pick from seven different seed options, including Sunflower, Butterfly &amp; Bee and Mixed Herbs, with your recipients simply required to plant the seeds to let the magic happen.</p>

<p>You might also like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-paper-seed-pockets" target="_blank">Recycled Paper Seed Pockets</a>.</p>

<h2>Eco Seed Paper Wristbands</h2>

<p><strong>Great for:</strong> offering an eco-friendly alternative to traditional wristbands and event ticketing methods.&nbsp;</p>

<p><strong>Seed options:&nbsp;</strong>wildflower seed blend (Bird&rsquo;s Eye, Clarkia, Black-Eyed Susan,&nbsp;Sweet Alyssum, Catchfly and Snapdragon) as standard. Other seeds are available at extra cost: Parsley, Thyme, Basil, Dill, Chives, Tri-Herb Seed Blend (Basil, Parsley &amp; Oregano),&nbsp;Chamomile,&nbsp;Carrot and Lettuce.</p>

<p>[198235]</p>

<p>Seed paper products are becoming increasingly popular at the moment, with an ever-growing number of uses for the easy-plant material. Printed with your full colour design, these seed paper wristbands can grow anything from wildflowers to carrots, and are 100% biodegradable.&nbsp;</p>

<p>Looking for more event merchandise ideas? Take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/seed-paper-button-badges" target="_blank">Seed Paper Button Badges</a>.&nbsp;</p>

<h2>Bee Seed Sticks</h2>

<p><strong>Great for: </strong>creating awareness for bee-related campaigns that your organisation might want to get involved in, such as World Bee Day (which will fall on May 20 this year).&nbsp;&nbsp;</p>

<p><strong>Seed options:&nbsp;</strong>chamomile, forget-me-not, lavender, poppy, wildflower mix (forget-me-not, chamomile, poppy), basil, chives, herb mix (parsley, chives, basil), mint, parsley, carrot, chilli, fruit &amp; veg mix (carrot, strawberry, tomato) and strawberry.</p>

<p>[198269]</p>

<p>Our adorable Bee Seed Sticks are printed with your full colour design to both sides and are 100% biodegradable. Ideal for handing out at events, mailing to customers or even using as part of an eco fundraising drive, each pack contains five seed sticks, with a wide range of seed options for you to choose from.&nbsp;&nbsp;</p>

<p>You might also want to see our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/business-cards-seedsticks" target="_blank">Business Card Seedsticks</a>.</p>

<h2>Sprout Pencils</h2>

<p><strong>Great for:</strong> presenting to delegates at conferences, or for use in schools and colleges.&nbsp;</p>

<p><strong>Seed options:&nbsp;</strong>sunflower, daisy, forget-me-not, basil, thyme, sage, and cherry tomato.&nbsp;</p>

<p>[192698]</p>

<p>Our Sprout Pencils are engraved with your message, with the option to add a full colour information card that&#39;s printed with your design. Once the pencil has fulfilled its use, its seed capsule can be planted, while the rest of the pencil can be left to biodegrade and decompose.&nbsp;</p>

<p>An <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/express-sprout-pencil" target="_blank">express version</a> of this product is also available.&nbsp;</p>

<h2>Eco Letterbox Garden</h2>

<p><strong>Great for:</strong> brightening up your customers&#39; days unexpectedly.</p>

<p><strong>Seed options: </strong>various; please enquire for more details.&nbsp;</p>

<p>[234744]</p>

<p>Just imagine receiving one of these in the post! Both 100% recyclable and made from 100% recycled materials, these neat kits are perfect for brightening up your recipients&#39; lives, while putting your brand in an eco-aware light. Each kit contains&nbsp;three pop-up flower pots, three seed packets, three Cocopress compost tablets, three plant labels, a pencil and sowing instructions.</p>

<p>You might also like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/essentials-desktop-cube-gardens" target="_blank">Essentials Desktop Cube Gardens</a>.</p>

<h2>Tiny Terracottas</h2>

<p><strong>Great for:</strong> selling in-store, ordering for pupils or gifting for staff.</p>

<p><strong>Seed options:</strong>&nbsp;forget me not, dwarf sunflower, chives, strawberry, English daisy, English poppy and lavender.</p>

<p>[35281]</p>

<p>Our best-selling Tiny Terracottas are ideal for helping children to grow an interest in gardening, as well as for adding a pop of grow-your-own goodness to the desks of your colleagues. Available to order from 25 units, they feature your full colour design to the label, offering a generous amount of space to plant your brand message.</p>

<p>Also available to order in a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/tiny-terracotta-garden-trio" target="_blank">trio format</a>.&nbsp;</p>

<h2>Matchbox Seed Balls</h2>

<p><strong>Great for:</strong> handing out at events, reselling or gifting clients at the end of a transaction.</p>

<p><strong>Seed options:</strong>&nbsp;bee mix, butterfly mix, urban meadow, cloud meadow, sky meadow, poppy, herb mix, salad mix and tea mix.</p>

<p>[198243]</p>

<p>Each of these matchbox-style sets contains six seed balls, each containing your choice of seeds. Your branding is printed in full colour to the box&#39;s label, with the packaging recyclable one your recipients have planted the balls. In case you were wondering, the planting couldn&#39;t be easier: they simply need to be scattered on to soil and nature will do the rest. Simple!&nbsp;</p>

<p><em>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">branded seeds and promotional plants</a> to find the perfect product to help your brand awareness bloom this year.&nbsp;Can&#39;t find what you&#39;re looking for? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>. Main image copyright&nbsp;Julia Filirovska via Canva.com.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-plantable-promotional-products-to-help-your-brand-bloom-this-spring</link>
      <pubDate>Thu, 08 Feb 2024 15:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65c4b459f33a4_plantable-promotional-products.jpg" type="image/jpeg" length="58825"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins With BRIMAN At The BPMA Awards 2024]]></title>
      <description><![CDATA[<p>Last week, we attended the BPMA Awards: an annual celebration of the promotional merchandise industry, hosted by the British Promotional Merchandise Association (BPMA).</p>

<p>With more than 500 guests gathered in a fabulous venue, it was a night of glitz, glamour and celebration as distributors and suppliers raised a glass or two to toast the industry.</p>

<hr />
<p><strong>READ MORE:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-distributor-of-the-year-2023" target="_blank">Total Merchandise Wins Distributor of the Year 2023</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-signs-stepforward-pledge" target="_blank">Total Merchandise Has Signed The StepForward Pledge</a></li>
</ul>

<hr />
<p>The main event of the night was a series of awards, presented to suppliers and distributors across the industry. We were delighted to be in the running for three fantastic awards...</p>

<ul>
	<li>Distributor of the Year (&pound;10 million plus)</li>
	<li>Marketing Campaign of the Year</li>
	<li>BRIMAN Award</li>
</ul>

<p>And it goes without saying that we were even more delighted to actually <em>win</em> one of them. Total Merchandise was announced as the winner of the BRIMAN Award, which, in its own words, is in &quot;recognition of the highest level of support for British manufactured promotional products&quot;. We couldn&#39;t be prouder to be voted as the winner - a huge thank you to the BRIMAN Group members who voted for us!</p>

<p style="text-align:center"><img alt="Total Merchandise wins BRIMAN Award 2024" src="https://www.totalmerchandise.co.uk/media/news/65b7b764ae2ca8.67705614_tm-briman-award.jpeg" style="height:550px; width:413px" /></p>

<p>&ldquo;We&rsquo;re constantly striving to support British manufacturers of promotional products,&rdquo; says Jason O&rsquo;Connor, owner and managing director of Total Merchandise. &ldquo;Myself and the team are very proud to have won this fantastic award.&quot;</p>

<p>We were also honoured to be a shortlisted finalist in the Distributor of the Year (&pound;10m+) category. The event was a fantastic reminder of what a passionate, exuberant industry we&#39;re in - congratulations to all the winners and shortlisted companies!</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/65b7bb6a01e179.94447984_BPMA_2024_0157.jpg" style="height:513px; width:750px" /></p>

<h2>So what <em>is</em> the BRIMAN Award?</h2>

<p>Voted for by the BRIMAN (British Manufacturing) Group, we&#39;re proud to have been honoured with this fantastic acknowledgement of the work we&#39;ve done and will continue to do for British manufacturing in the industry.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/65b7b6f4d03551.18985790_briman-award-badge.jpg" style="height:100px; width:273px" /></p>

<p>The BRIMAN Group has 16 members across the promotional merchandise industry, with their specialist areas spanning everything from trophies and seeds to bottles and motoring items.&nbsp;</p>

<p>The benefits of choosing UK-made promotional products for your business are manifold, including...</p>

<p>🇬🇧<strong> High-quality products, with a wide range to choose from.</strong> We&#39;ve currently got more than 550 UK-made items available, with everything you could possibly need for your next marketing campaign or brand awareness drive. Can&#39;t find the UK-made item you&#39;re looking for? Just let us know - with a network of British manufacturers to approach, our expert team are here to help.</p>

<p>🇬🇧<strong> Fast delivery and a low carbon footprint.</strong> Opting for closer-to-home products can result in a smaller carbon footprint, removing the need for air freight.&nbsp;</p>

<p>🇬🇧&nbsp;<strong>Supporting the UK economy.</strong>&nbsp;Choosing to order UK-made promotional products results in the opportunity to support the UK economy and jobs market.&nbsp;</p>

<p>We&#39;re honoured to have been voted the BRIMAN winner and our team will continue working hard to ensure we do everything we can to continue supporting UK merchandise manufacturers!&nbsp;</p>

<p><em>Need help finding the perfect promotional products for your business? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-at-the-bpma-awards-2024</link>
      <pubDate>Tue, 30 Jan 2024 16:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65b92871c82a8_bpma-win-briman-2024.jpg" type="image/jpeg" length="155485"/>
    </item>
    <item>
      <title><![CDATA[12 Valentine's Day Merchandise Ideas To Show Customers You Care]]></title>
      <description><![CDATA[<p>Valentine&#39;s Day 2024 is fast approaching - and this year, why not show your clients <em>exactly</em> how much your company appreciates their business?</p>

<p>After all, showing your customers that you recognise their ongoing loyalty is a great way to keep your brand at the front of their minds, as well as make them feel genuinely valued. Valentine&#39;s Day is also a great chance to show your staff that their hard work doesn&#39;t go unnoticed and that they&#39;re an important member of the team.&nbsp;</p>

<p>[226625]</p>

<p>In short, February 14th is the perfect springboard for showing your customers exactly how much you value them. And why limit yourself to just one day? Share the love all month long with gifts and goodies designed to put a smile on the faces of those who matter most to your business - and let your brand awareness bloom in the process.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/rainy-weather-essentials-for-even-the-wettest-of-days" target="_blank" title="promotional umbrellas">Rainy Weather Promotional Products For Even The Wettest Of Days</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-distributor-of-the-year-2023" target="_blank">Total Merchandise Wins Distributor of the Year 2023</a></li>
</ul>

<hr />
<p>Love the idea - but not sure how you could make it work for your business without feeling a fraction - whisper it - forced? Well, we&#39;ve got a few suggestions...</p>

<ul>
	<li>Retail businesses can give customers edible gifts at the end of a transaction</li>
	<li>Hotels can leave items such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-heart-shaped-mint-tins" target="_blank">Heart Shaped Mint Tins</a> on guests&#39; pillows&nbsp;</li>
	<li>Offices could gift staff <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cl-sparkle-mini-prosecco-bottles" target="_blank">mini bottles of Prosecco</a> as a token of their appreciation</li>
	<li>Treats such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/60g-baton-chocolate-bars" target="_blank">60g Baton Chocolate Bars</a>&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/heart-chocolate-lolly" target="_blank">Heart Chocolate Lollies</a> are the perfect size for posting</li>
	<li>Brands looking to treat a smaller audience can order our mouthwatering <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/12-luxury-chocolate-truffles-box" target="_blank">12 Luxury Chocolate Truffles Box</a> from just 50 units</li>
</ul>

<p>[245320]</p>

<p>And that&#39;s just the start of it. Take a look at our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/valentines-day" target="_blank">Valentine&#39;s Day promotional items</a> and get in touch if you can&#39;t find what you&#39;re looking for - we&#39;re here to help!</p>

<h2>Choose Promotional Stress Toys That Show You Care</h2>

<p><strong>Perfect for:&nbsp;</strong>a longer-lasting giveaway.</p>

<p>Who said showing you cared had to cost a fortune? Prices start low for our popular Stress Love Hearts, which are also a particularly pertinent choice if you&#39;re working on a healthcare or wellbeing marketing drive.&nbsp;</p>

<p>[904592]</p>

<p>Printed with your logo in up to full colours, these branded stress balls make great giveaways for customers and for colleagues alike. As well as being topically relevant thanks to their cute heart-shaped design, they&#39;re also timeless, offering stressed professionals a moment or two of respite for months (and perhaps even years!) to come.&nbsp;</p>

<h2>Keep Things Tasty With Promotional Sweets</h2>

<p><strong>Perfect for:</strong>&nbsp;treating your customers to a spot of indulgence.</p>

<p>As the old adage goes, love is sweet - so why not tempt your staff and customers&#39; taste buds this February with our range of budget-friendly branded sweets and chocolate-y treats?</p>

<p>[225810]</p>

<p>Whether you opt for Love Hearts&nbsp;or mint tins, your branding will be clearly printed onto the exterior of the product&#39;s packaging, ensuring a delicious flash of brand awareness with every bite.</p>

<p>[190967]</p>

<p>For another sweet idea, take a look at our classic Heart Chocolate Lolly, which features your full colour branding printed to the packaging.&nbsp;</p>

<p>[235939]</p>

<p>Want more mouthwatering ideas? Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-lollies" target="_blank" title="promotional confectionery">branded sweets</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank" title="branded chocolates">promotional chocolate gifts</a>.</p>

<h2>Opt For Pawsome With Branded Teddy Bears</h2>

<p><strong>Great for: </strong>Adding some &#39;aww&#39; to your Valentine&#39;s-themed marketing.</p>

<p>For a giveaway that can appeal to almost anyone, search no further than our ever-popular range of promotional teddy bears, which are beloved by school students and retirees alike.</p>

<p>[226367]</p>

<p>Featuring your branding, often printed to either a T-shirt or ribbon, these custom cuties are ideal for adding a touch of fun to any marketing campaign - and with a face that adorable, who could possibly resist?</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears" target="_blank" title="promotional teddy bears">branded teddy bears</a>.</p>

<h2>Light It Up With Logo Printed Candles</h2>

<p><strong>Perfect for:&nbsp;</strong>encouraging your staff and customers to relax.&nbsp;</p>

<p>Let your brand awareness glow with our sophisticated promotional candles! Available in a quartet of luxe scents, these elegant branded giveaways are ideal for helping your customers unwind.</p>

<p>[209912]</p>

<p>Your logo and message are clearly printed in full colour on both the exterior of the presentation box as well as on the individual label(s) of the candles themselves, ensuring visibility for your business every time they&#39;re lit.</p>

<p>Explore more <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts" target="_blank" title="high end corporate gifts">corporate gift ideas</a> that could make a perfect match for your Valentine&#39;s Day campaign.</p>

<h2>Consider Health Promotional Items For A Topical Tie-In</h2>

<p><strong>Perfect for:&nbsp;</strong>Universities and healthcare-related campaigns.&nbsp;</p>

<p>If you&#39;re currently planning a wellbeing awareness drive - for example, as part of a sexual health campaign targeted at university students - we&#39;ve got the perfect products to add a seasonal nod to your endeavours.</p>

<p>[185061]</p>

<p>Items such as our best-selling Custom Condoms and Mini Hangover Kits are ideal for adding an appropriate&nbsp;angle&nbsp;to any marketing campaign, with both ready to be printed with your branding and corporate message.&nbsp;</p>

<p>[185342]</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-health-and-care" target="_blank" title="promotional health and wellbeing items">promotional health items</a> for more ideas.</p>

<h2>Let Brand Awareness Bloom With Promotional Vases</h2>

<p><strong>Great for: </strong>Gifting to customers after a transaction.</p>

<p>Run a floristry business? Our pop-up branded vases could make a great bonus giveaway to accompany orders of V-Day blooms, with your branding strikingly printed in up to full colour.</p>

<p>[185431]</p>

<p>Like the floral idea but looking for another angle? Consider our wide range of branded seeds and promotional plants, which can all be custom-printed with your design. Ideal for brightening up desks and windowsills across the country, our range includes everything from promotional seed packets to grow-your-own plant kits.&nbsp;</p>

<p>[226665]</p>

<p>One final way to let your messaging bloom this February is with our Seed Paper Greeting Cards. Printed with your full colour design on both sides, these easy-plant cards are ideal for adding a thoughtful green touch to any marketing campaign.&nbsp;</p>

<p>[209838]</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank" title="branded seeds">promotional seeds and plants</a> and watch your brand awareness blossom!</p>

<p><em>From <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank" title="promotional umbrellas">branded umbrellas</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">event giveaways</a>,&nbsp;Total Merchandise has all the branded products your business could need to help it generate awareness this spring. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information. Main image&nbsp;Karolina Grabowska via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-edit-valentines-day-merchandise-to-share-the-love-with-your-customers</link>
      <pubDate>Fri, 26 Jan 2024 10:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63c91685c5c3c_valentines-day-promotional-giveaways.jpg" type="image/jpeg" length="43244"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: The Most Exciting New Promotional Items For 2024]]></title>
      <description><![CDATA[<p>New year, new merch! The start of a whole new year is the perfect opportunity to give some careful consideration to the marketing and merchandise plans you&#39;ve got coming up for the next 12 months - and whether you&#39;re looking at a calendar full of trade shows or want to find the perfect products to enhance an upcoming brand awareness drive, we&#39;ve got you covered.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Effectively Market Your Business</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/revealed-the-best-selling-promotional-products-of-2023" target="_blank">The Most Popular Promotional Products Of 2023</a></li>
</ul>

<hr />
<p>But of course, we can&#39;t launch into a post about 2024&#39;s most exciting <a href="https://www.totalmerchandise.co.uk/branded-products/special/latest-products" target="_blank">new promotional products</a> without first taking a moment to embrace the &#39;ins&#39; and &#39;outs&#39; trend that&#39;s been doing the rounds on social media. (And spoiler alert: there&#39;s no mention of wine or chocolate in these resolutions...)</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/65a6570e689046.83355841_product-resolutions.png" style="height:650px; width:520px" /></p>

<h6 style="text-align:center">Image created using Canva.</h6>

<p><strong>DO explore eco alternatives...</strong>&nbsp;if you can. We&#39;ve got a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco-friendly promotional products</a> available and we&#39;re confident that even if we don&#39;t already stock a particular item, we can find it for you.&nbsp;</p>

<p><strong>DON&#39;T limit your product options.</strong>&nbsp;If it&#39;s not broken, don&#39;t fix it - but if you&#39;ve <em>always</em> ordered the same items, could 2024 be the year to consider looking at something different?</p>

<p><strong>DO consider what your recipients actually want.</strong>&nbsp;We know you already do this - but we just wanted to flag the importance of remembering who your target demographic is when choosing your products.&nbsp;</p>

<p><strong>DON&#39;T follow product trends if they&#39;re not meaningful for your business.</strong>&nbsp;Just because it&#39;s briefly trending on TikTok, doesn&#39;t mean it will match your marketing - we&#39;re #justsaying.</p>

<p><strong>DO be mindful of quantities when you&#39;re ordering.&nbsp;</strong>This one goes two ways: ensure you order&nbsp;<em>enough</em>&nbsp;to avoid any last-minute panics, while also not ordering so many that you&#39;re left with unwanted left-overs.&nbsp;</p>

<p>(See? We told you - no sugar or alcohol restrictions around here...)</p>

<h2>The Most Exciting New Promotional Items To Consider For 2024</h2>

<p>The Product team at Total Merchandise are always on the look out for the most exciting new products,&nbsp;meaning that we&#39;ve got our finger firmly on the pulse of the latest marketing trends and ideas.</p>

<p>So without further ado, read on to discover some of our favourites, fresh for January &#39;24...</p>

<h2>Mini Greenhouse</h2>

<p>Perfect for adding some green to any office, home, window sill or garden, our Mini Greenhouse kits will encourage everyone from school kids to retirees to get growing.&nbsp;</p>

<p>[245255]</p>

<p>Take your pick from three different seed types, with each kit containing a plant pot that&#39;s printed in full colour with your logo to ensure your branding can truly bloom.&nbsp;</p>

<p>Take a look at our full range of our <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">promotional plants and seeds</a>.</p>

<h2>Heart Chocolate Lolly</h2>

<p><a href="https://www.totalmerchandise.co.uk/news/article/tm-edit-valentines-day-merchandise-to-share-the-love-with-your-customers" target="_blank">Valentine&#39;s Day</a> is coming up fast - and our Heart Chocolate Lollies are perfect for sharing the love with your customers this February. Cute, cheerful and new on our website for V-Day 2024, these sweets will appeal to everyone from office workers&nbsp;to retail customers.&nbsp;</p>

<p>[235939]</p>

<p>Available to order from 100 units and printed with your full colour design to the packaging, they&#39;re a cost-effective way to add some extra sweet appeal to any marketing campaign.&nbsp;</p>

<p>Explore more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank">branded chocolate</a> products here.</p>

<h2>PLA Biodegradable Trolley Coins</h2>

<p>Home compostable or biodegradable post-use, these PLA Biodegradable Trolley Coins are printed with your full colour design to one or both sides and are a great way to add an eco touch to your campaign.&nbsp;</p>

<p>[245252]</p>

<p>Ready to order from just 100 units, they&#39;re a great way to generate daily brand awareness for your business, and will become a must-have part of their daily lives.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-eco-keyrings" target="_blank">promotional eco-friendly keyrings</a>.&nbsp;</p>

<h2>Square Recycled Paper Notebooks</h2>

<p>Made from a blend of recycled card and paper, these smart eco notebooks are ideal for corporate settings and classrooms alike.&nbsp;</p>

<p>[245251]</p>

<p>Available in your choice of 18 striking colours, each notebook will feature your logo printed to the front cover, as well as neatly applied to the sheets within.&nbsp;</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-eco-notebooks" target="_blank">promotional eco notebooks</a>.&nbsp;&nbsp;</p>

<h2>1.2 Litre Extra Large Tumbler with Straw and Handle</h2>

<p>Offering your recipients the perfect way to keep hydrated in 2024, this trending drinkware item is available in white and can be branded with your design in one or two colours.&nbsp;</p>

<p>[245249]</p>

<p>This thoroughly refreshing merchandise idea can be ordered from just 20 units, and is suitable for holding both hot and cold drinks.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles" target="_blank">branded water bottles</a>.</p>

<h2>Victoria Sponge Cake Jars</h2>

<p>For an easy-to-distribute sweet treat that&#39;s ideal for distributing at events, our delicious cake jars are a must-consider. (They&#39;re also available in <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/chocolate-caramel-cake-jars" target="_blank">chocolate caramel</a>&nbsp;flavour too, FYI.)</p>

<p>[235980]</p>

<p>Bearing a full colour logo on the label, these tasty jars are perfect for handing out to customers who visit an event stand, popping into goodie bags or keeping stocked-up in a corporate kitchen. The only issue? They&#39;re pretty more-ish, so we&#39;re not sure they&#39;ll last long...</p>

<p>Explore more of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-snacks-and-sundries" target="_blank">promotional snacks</a>.&nbsp;</p>

<h2>2m x 1m PVC Banner</h2>

<p>Waterproof and UV-resistant, this banner is a budget-friendly way to add some extra brand awareness to any upcoming occasion. Available in white as standard, it&#39;s printed with your full colour design and offers the perfect blank canvas for everything from campaign imagery to contact details.</p>

<p>[245205]</p>

<p>Highly cost-effective, they can be ordered from just one unit, with their neat dimensions making them easy to&nbsp;transport, set up, take down and store.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-banners" target="_blank">promotional banners</a>.</p>

<h2>Bamboo Pot Garden</h2>

<p>A great choice for encouraging your staff and customers to embrace some moments of calm on even the most whirlwind of days, these cute Bamboo Pot Garden sets feature your full colour design printed to the packaging.&nbsp;</p>

<p>[245218]</p>

<p>The pots, which are made from bamboo, are available in a striking range of colours, and you can take your pick from flower, herb, vegetable or tree seeds.&nbsp;</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">promotional seeds</a>.&nbsp;</p>

<h2>Microwave Popcorn Sachet</h2>

<p>While Friday 19 January is National Popcorn Day, we think popcorn is a fantastic snack all-year round. Microwaveable in just three minutes, it&#39;s a great choice for everything from the office kitchen to a relaxed corporate event or charity fundraiser, with three flavours (sweet, salted and butter) available.&nbsp;</p>

<p>[235959]</p>

<p>Available to order from 100 units, each package will feature your full colour design. Trust us - there&#39;s nothing corny about this idea!</p>

<p>Explore more of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-snacks-and-sundries" target="_blank">promotional snacks</a>.&nbsp;</p>

<p><em>Need help finding the perfect promotional products for your business? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;</em><em>Main image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/new-promotional-items-2024</link>
      <pubDate>Wed, 17 Jan 2024 11:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65a6549f74cc7_new-merchandise-ideas-for-2024.jpeg" type="image/jpeg" length="74852"/>
    </item>
    <item>
      <title><![CDATA[Revealed: The Best-Selling Promotional Products Of 2023]]></title>
      <description><![CDATA[<p>It&#39;s safe to say that 2023 has been quite the year for Total Merchandise.</p>

<p>Over the last 12 months, we&#39;ve hit some major milestones, grown our team, hosted our first-ever Supplier Showcase and <a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-distributor-of-the-year-2023" target="_blank">even won promotional merchandise Distributor of the Year</a> for the fifth consecutive year.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Effectively Market Your Business</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-office-award-ideas-and-the-trophies-to-match" target="_blank">The Best Office Award Ideas (And The Trophies To Match)</a></li>
</ul>

<hr />
<p>Yep, it&#39;s been a lot. No pressure, 2024, but you&#39;ve got a lot to live up to...</p>

<p>As we look back over the last 12 months, we thought we&#39;d share a round-up of the most popular products of 2023. Whether you&#39;re new to ordering merchandise and are looking for some instant inspiration or whether you&#39;re looking for some instant ideas to spruce up your existing merch offering, these are the products that our customers turn to time after time.</p>

<p>We&#39;ve created our guide to the most popular promotional merchandise ideas to be helpful for...</p>

<ul>
	<li>Anyone who&#39;s currently planning an event and wants to ensure their brand stands out</li>
	<li>Anyone who&#39;s in the process of overseeing a rebrand&nbsp;</li>
	<li>Anyone who&#39;s brand new to the world of promotional products and has no idea where to begin</li>
</ul>

<p>So grab a cuppa, get comfortable and read on to discover the most popular promotional products of 2023. (And odds are that they&#39;ll be pretty popular in 2024, too.)</p>

<h2>The Most Popular Promo Pen Is... The Contour Extra Ballpen</h2>

<p>Low cost, high impact and available in a range of colour combinations that would suit any business, our Contour Extra Ballpens have been the #1 pen of choice for businesses across the UK this year.</p>

<p>[184579]</p>

<p><strong>Why we love it:</strong> perfect for showcasing any logo, thanks to their colour pop design, these classic ballpens offer a generous branding area that give you complete control. Plus, they can be ordered from just 100 units, making them a great choice for everything from smaller businesses to nationwide corporations.&nbsp;</p>

<p><strong>Honourable mention goes to...</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-ballpens" target="_blank">Curvy Ballpens</a>: the classic promo pen, the Curvy is a consistent hit. Available in a huge palette of colours, it can be ordered from just 250 units.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/contour-ballpens" target="_blank">Contour Ballpens</a>: the solid colour equivalent of the Contour Extra, these smart ballpens are great for bringing a burst of colour to any pen pot.&nbsp;</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/electra-metal-ballpens" target="_blank">Recyclable Electra Metal Ballpens</a>: a great choice for smaller businesses (they can be ordered from just 50 units), these eco pens can be engraved or printed with your design.</li>
</ul>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank">promotional pens</a>.</p>

<h2>The Most Popular Promo Bag Is... The Printed Cotton Tote Bag</h2>

<p>Our ever-popular Printed Cotton Tote Bags have scooped the crown for best-selling promo bag yet again, with their versatility and affordability making them a favourite for brands across the UK.</p>

<p>[189679]</p>

<p><strong>Why we love it:</strong> with the reusability of a product an ever-growing consideration point for many of us, these long-lasting and durable totes are a product you can be confident your customers will reach for time after time.&nbsp;</p>

<p><strong>Honourable mention goes to...</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/promotional-polyester-drawstring-bags" target="_blank">Polyester Drawstring Bags</a>: great for targetted demographics, such as students or fitness fans, these drawstring bags are available from 50 units and offer a wide range of branding potential.&nbsp;</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/jute-bag-for-life" target="_blank">Medium Jute Bag For Life</a>: consistently popular, this shopper is ideal for retail environments and is a great way to align your brand with eco-friendly practices.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags" target="_blank">Coloured Cotton Tote Bags</a>: want a tote bag that can match your corporate palette? These totes are for you - there&#39;s a shade to match any brand identity.</li>
</ul>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags" target="_blank">promotional bags</a>.</p>

<h2>The Most Popular Promo Mug Is... The Cambridge Promotional Mug</h2>

<p>Solid, reliable and perfect for showcasing any design, the Cambridge mug is a branding classic. One of our all-time best sellers, it can be ordered from just 36 units and is a great way to add your logo to kitchens and worktops across the country.</p>

<p>[701231]</p>

<p><strong>Why we love it: </strong>mugs are a long-lasting promotional giveaway that have the power to make your brand a part of the user&#39;s daily routine. The Cambridge also has a range of impressive finishes available, including handle printing and inner-base printing. Who knew tea could be so fancy?</p>

<p><strong>Honourable mention goes to...</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/marrow-mug" target="_blank">Marrow Mug</a>: another drinkware classic, the elegant Marrow mug can be printed with your branding in up to four colours.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-coffee-mugs" target="_blank">Americano Coffee Mugs</a>: a great choice if you&#39;re marketing to an out-and-about audience (such as commuters), these easy-grip travel mugs are consistently popular.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/maxi-print-full-colour-mugs" target="_blank">Maxi Print Full Colours Mugs</a>: these mugs are available for 50 units and are ideal for bringing a more illustrative design to life.</li>
</ul>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware" target="_blank">promotional mugs</a>.</p>

<h2>The Most Popular Promo Clothing Item Is... T-Shirts!</h2>

<p>And more specifically, our best-selling Fruit of the Loom Valueweight T-Shirts. You can&#39;t go wrong with a printed T-shirt and whether you&#39;re looking to update your team&#39;s uniform or are looking for matching clothing for an upcoming exhibition or show, these tees are perfect for doing so on a budget.</p>

<p>[302004]</p>

<p><strong>Why we love it:</strong> these T-shirts are available in a huge range of colours - 33 of them to be precise - giving your business the perfect canvas to build on.&nbsp;</p>

<p><strong>Honourable mention goes to...</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-polo-shirts" target="_blank">Fruit of the Loom Polo Shirts</a>: for a more structured aesthetic, these high-quality polo shirts are perfect for promoting your brand in style.&nbsp;</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/awd-college-hoodies" target="_blank">AWD College Hoodies</a>: ready to order from just 10 units, these cosy hoodies are ideal for everyone from fundraisers and students to outdoor workers and gym members.&nbsp;</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/brushed-heavy-cotton-cap" target="_blank">Brushed Heavy Cotton Caps</a>: these high-quality caps make great resale items and are also a must-have for employees who work outside.&nbsp;</li>
</ul>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing" target="_blank">branded clothing</a>.</p>

<h2>The Most Popular Promo Keyring Is... Our Eco Trolley Coin!</h2>

<p>Customers have adored our&nbsp;New Shape Recycled Plastic Trolley Coin this year, with its low price points and full colour branding options making it a no-brainer hit.</p>

<p>[194365]</p>

<p><strong>Why we love it: </strong>trolley coins are a highly practical giveaway and a great way to subtly associate your business with reliability. We also love that this particular product is made from 100% recycled plastic, making it great for adding a touch of environmental awareness to your marketing drive.&nbsp;</p>

<p><strong>Honourable mention goes to...</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/tao-bottle-and-can-opener-keychain" target="_blank">Tao Bottle &amp; Can Opener Keychain</a>: able to open bottles and cans, as well as advertise your brand at the same time, this multi-tasking keyring can be ordered from just 50 units.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/printed-portland-torch-keyring" target="_blank">Portland Torch Keyring</a>: help customers shine a light on your brand with these handy torch keyrings, which are a particular must-have for the darker winter months.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/recycled-plastic-keyrings" target="_blank">Recycled Plastic Keyrings</a>: great for adding some low-cost eco awareness to your marketing, these key rings are made in the UK from recycled plastic and can be recycled themselves post-use.</li>
</ul>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings" target="_blank">promotional keyrings</a>.</p>

<h2>The Most Popular Notebook Is... The A5 Budget Soft Touch</h2>

<p>With the option to print, foil block or deboss your design, this budget-friendly notebook is anything but ordinary.</p>

<p>[196133]</p>

<p><strong>Why we love it: </strong>this particular notebook is just so versatile. As well as the range of branding methods, the product itself is available in a wide range of colours, with its low minimum order quantity (50 units) meaning it can be suitable for everything from offices to classrooms.&nbsp;</p>

<p><strong>Honourable mention goes to...</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/luxury-soft-feel-notebooks" target="_blank">Luxury Soft Feel Notebooks</a>: another classic, this product ticks all our boxes when it comes to its versatility, practicality and long-lasting brand awareness potential.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/recycled-notepad-and-pen-sets" target="_blank">Recycled Notepad &amp; Pen Sets</a>: these recycled pen-and-pad sets are perfect for handing out at events and conferences, or for keeping stocked-up in the office.</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/sticky-notes-3x3" target="_blank">3 x 3 Sticky Notes</a>: sure, it&#39;s not a notebook per see but&nbsp;this handy block of printed sticky notes is&nbsp;still one of our best-selling paper products - and we&#39;re not surprised!</li>
</ul>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads" target="_blank">branded notebooks</a>.</p>

<h2>Some Of The Other 2023 Best Sellers You Need To Know About Include...</h2>

<p><strong>20mm Full Colour Lanyards</strong></p>

<p>A must-have for any events you&#39;ve got on the calendar in 2024, these vibrant lanyards are perfect for drawing attention to your branding and adding a smart touch to any corporate occasion.</p>

<p>[195704]</p>

<p>Available to order from a mere 50 units, they&#39;re printed with your design to both sides and are perfect for displaying name badges, security passes and more.&nbsp;</p>

<p><strong>Smart 6 in 1 Charger Cables</strong></p>

<p>Ideal for adding a smart techie touch to any marketing campaign, these handy on-the-go chargers are also great for helping your team&#39;s devices stay charged up when they&#39;re representing your brand on the road.</p>

<p>[195004]</p>

<p>Printed with your design in one, two or full colour, they&#39;re a high-perceived value item that can be ordered from just 50 units.</p>

<p><strong>Finger Grip Sports Bottles 500ml</strong></p>

<p>These budget-friendly water bottles are great for adding a splash of colour to any marketing campaign.&nbsp;</p>

<p>[5541877]</p>

<p>Particularly fitting for sports or fitness-related brands, they&#39;re perfect for encouraging your customers to stay hydrated and offer a generous print space for your design.&nbsp;&nbsp;</p>

<p><strong>All Over Print Table Cloth Throws</strong></p>

<p>Preparing to showcase your brand at an exhibition or show in 2024? These table cloths have been our best seller this year, making them a must-consider option for your upcoming event.</p>

<p>[194488]</p>

<p>With three sizes to choose from and ready to order from one unit, they make adding an instant corporate touch to any display area feel effortless.</p>

<p><strong>Silicone Wristbands</strong></p>

<p>Whether they&#39;re used a ticketing alternative for an event or are sold as low-cost charity merchandise, these wristbands are an all-rounder that have helped logos to shine time after time this year.</p>

<p>[234304]</p>

<p>Printed or debossed with your design in a range of options, they can be matched to your precise Pantone requirement to ensure that the product colour is exactly the shade you want it to be. Talk about bespoke!</p>

<p><em>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">best-selling promotional merchandise</a> to find the perfect match for your business. Need assistance? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image: Nataliya Vaitkevich via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/revealed-the-best-selling-promotional-products-of-2023</link>
      <pubDate>Mon, 18 Dec 2023 14:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65801d73c90f3_63a08e590f995_most-popular-promotional-products-2022.jpg" type="image/jpeg" length="41954"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins Distributor Of The Year 2023!]]></title>
      <description><![CDATA[<p>We&#39;re absolutely delighted to announce that Total Merchandise has been voted Distributor Of The Year (&pound;3m+) in the 2023 edition of the Sourcing City Awards.</p>

<p>We can hardly believe it. What a way to end the year!</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/finalists-total-merchandise-honoured-at-the-bpma-awards" target="_blank">Finalists! Total Merchandise Honoured At BPMA Awards 2023</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Effectively Market Your Business</a></li>
</ul>

<hr />
<p>The news is even more exciting as it marks the&nbsp;<em>fifth</em>&nbsp;consecutive year that we&#39;ve been honoured with this fantastic award, which is voted for by our peers across the promotional merchandise industry.</p>

<p>The Sourcing City Awards are hosted each year by Sourcing City, with a range of different categories celebrating the UK&#39;s network of promotional product distributors and suppliers. Each category has a winner and runners-up, with distributors voting for suppliers and suppliers voting for distributors.&nbsp;</p>

<p>Dave, our co-founder and Systems Director, says: &ldquo;This is a testament to the hard work of our team, as well as the relationships they have across the industry with our suppliers. Five consecutive years is simply fantastic.&rdquo;</p>

<p style="text-align:center"><img alt="" src="/media/news_article/b2c73d5304f6528e22d6c83de21298ce89020c1e.jpeg" style="height:585px; width:850px" /></p>

<h6 style="text-align:center">Dave, Michelle and Jay with our very first Sourcing City award in 2019.</h6>

<p>We first won the award back in 2019 and have won it back-to-back ever since - an incredible achievement that we&#39;d have never imagined possible.&nbsp;</p>

<p>&ldquo;To be held in such high esteem by our peers is just fantastic,&rdquo; says our co-founder and Sales Director Jay. &ldquo;Winning the award again is incredible and this feeling never gets any less special.&rdquo;</p>

<p>And of course, we couldn&#39;t have done it without all those votes. &ldquo;We&rsquo;d like to thank all the suppliers who voted for Total Merchandise &ndash; their support means a huge amount,&rdquo; says Michelle, co-founder and Head of Finance. &ldquo;We&rsquo;d also like to extend our congratulations to all the other winners and runners-up.&rdquo;</p>

<p><em>Need help finding the perfect promotional items for your business? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-distributor-of-the-year-2023</link>
      <pubDate>Mon, 04 Dec 2023 15:50:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6571dc9909572_total-merchandise-wins-distributor-of-the-year-2023.jpg" type="image/jpeg" length="82751"/>
    </item>
    <item>
      <title><![CDATA[The Best Discounted Christmas Merchandise Ideas To Order Today]]></title>
      <description><![CDATA[<p>As you&#39;re probably all too aware, Black Friday is fast approaching - and so is Christmas! So in our latest blog post, we&#39;re combining the two to bring you a round-up of our very best festive offers, all of which you&#39;ve still got time to order.</p>

<p>Whether you&#39;re looking for gifts for customers or are keen to find some festive finishing touches for your corporate HQ, we&#39;ve got all the products your business could possibly need to mark the most wonderful time of year in style.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-promotional-product-offers-for-black-friday-2023" target="_blank">The TM Edit: Best Promotional Product Offers For Black Friday 2023</a></li>
</ul>

<hr />
<p>All the products that you&#39;ll discover in this blog post are currently on offer. We pride ourselves on offering the lowest possible prices as a given, meaning that our discounts are extra generous on top.</p>

<p><strong>This blog post will explore...</strong></p>

<ul>
	<li>Discounted Christmas gifts for your customers and staff</li>
	<li>Low-cost Christmas decorations, ideal for using in the office or giving out at events</li>
	<li>On-offer seasonal items that will prove handy for tackling the weather, such as ice scrapers and hats</li>
</ul>

<p>So without further ado, read on to discover some of our must-see discounted Christmas merchandise, all ready to order with your logo today.</p>

<h2>Mood&reg; Gift Set with Bottle, Notebook &amp; Pen</h2>

<p><strong>The discount:</strong>&nbsp;save up to &pound;1,585.&nbsp;<em>(Editor&#39;s note: savings stated throughout vary according to order size - view the individual item&#39;s product page to view the discounts available for your chosen quantity.)&nbsp;</em></p>

<p>Perfect for bringing some serious wow-factor to your gifting this Christmas, our&nbsp;Mood&reg; Gift Set with Bottle, Notebook &amp; Pen is perfect for treating your staff and most valued customers. This impressive trio of products is now available at an unbeatable new low price, resulting in fantastic logo visibility at an equally fantastic price.&nbsp;</p>

<p>[199219]</p>

<p>Available to order from just 25 units, the gift set is available in a wide range of colours, with each item branded with your design. Products are neatly presented in an easy-mail box for fuss-free distribution - and the practical nature of the contents means that these sets are bound to be popular with your recipients.&nbsp;</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts" target="_blank">luxury gifts</a> for more ideas.</p>

<h2>Recycled Christmas Star Baubles</h2>

<p><strong>The discount:</strong> save up to &pound;900.&nbsp;</p>

<p>What we love most about these cute custom baubles is their versatility. Ready to order from 25 units, they can be used to add some festive cheer to your head office, or sold on in a retail setting. Alternatively, they also make a great event giveaway, as well as a thoughtful end-of-year gift for customers.&nbsp;</p>

<p>[226741]</p>

<p>Made in the UK from recycled plastic, these star baubles are printed with your design in full colour to one or both sides. A <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-christmas-baubles" target="_blank">classic bauble design</a> is also available.</p>

<p>Discover more of our classic <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gift ideas</a>.</p>

<h2>Concrete Pot with Christmas Tree</h2>

<p><strong>The discount:</strong> save up to &pound;1,589.&nbsp;</p>

<p>Ideal for spreading festive cheer on desks, window sills and countertops across the country, these neat Christmas tree gifts will certainly bring a touch of green to your seasonal marketing plans.</p>

<p>[226674]</p>

<p>Available in either a small or medium size, each made-in-the-UK pot can be printed or engraved with your festive message. Once the tree has outgrown its pot, your customers simply need to replant it, whether they opt to move it outdoors or put it in a bigger pot.&nbsp;</p>

<h2>Select Recycled Plastic Ice Scrapers</h2>

<p><strong>The discount: </strong>save up to &pound;450.</p>

<p>Made in the UK from recycled plastic, these ice scrapers are essential for any motorist this winter - and will help to rev up your brand awareness with every use.&nbsp;</p>

<p>[235189]</p>

<p>With a range of colours to choose from, they can be ordered from 100 units and will feature your full-colour design printed to a white insert.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/personalised-ice-scrapers" target="_blank">promotional ice scrapers</a> for more ideas to take your logo on the road.</p>

<h2>Beanie with Patch</h2>

<p><strong>The discount:</strong> save up to &pound;2,150.</p>

<p>Whether they&#39;re gifted to customers, given to staff or sold in a retail setting, our cosy Beanies with Patch will ensure your branding is on display all season long.&nbsp;</p>

<p>[210058]</p>

<p>Choose from 11 striking hat shades, with your logo printed in up to full colour to the patch area. Available to order today from just 25 units, they&#39;re a long-lasting way to add a stylish touch to your winter marketing campaign.&nbsp;</p>

<p>Discover more of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies" target="_blank">branded beanies</a>.&nbsp;</p>

<h2>Wooden Tree Shaped Hanging Decorations</h2>

<p><strong>The discount:</strong> save up to &pound;250.</p>

<p>Perfect for adding a Scandi-inspired twist to any Christmas tree, these promo decorations can be engraved or printed in up to full colour with your design.</p>

<p>[235131]</p>

<p>The wooden decoration itself is biodegradable and can be recycled once your recipients no longer need it, making it a brilliant eco-friendly choice for any business.&nbsp;</p>

<h2>Cork &amp; Linen Notebook &amp; Pen Sets</h2>

<p><strong>The discount: </strong>save up to &pound;690.</p>

<p>Featuring your design printed to the front of the notebook (the pen will be non-branded), these smart Cork &amp; Linen Notebook &amp; Pen Sets are great high-perceived value gifts.</p>

<p>[210118]</p>

<p>Whether you&#39;re ordering them for your staff or for your customers, their practical design and space-for-the-date pages make them a must-consider for everyone from students to professionals.</p>

<p>Take a look at more of our <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-eco-notebooks" target="_blank">promotional eco notebooks</a>.</p>

<h2>Fleece Hat and Scarf</h2>

<p><strong>The discount:</strong> save up to &pound;450.</p>

<p>It&#39;s cold out there at the moment - and odds are that the temperatures will only drop further as we get further into winter. With that in mind, why not consider gifting your staff and customers our cosy Fleece Hat and Scarf sets this Christmas?&nbsp;</p>

<p>[235111]</p>

<p>Available in timeless navy, both the hat and the scarf will be printed with your design in one colour for unmissable impact with every wear. Great for gifting, selling or simply handing out to staff who spend time outdoors as part of their role, they&#39;ll be used year after year.&nbsp;</p>

<h2>Gold Shortbread Tins</h2>

<p><strong>The discount: </strong>save up to &pound;1,900.</p>

<p>Shortbread biscuits are the perfect treat for your customers to cosy up with this winter - so why not add your logo into the mix with our elegant Gold Shortbread Tins?</p>

<p>[226468]</p>

<p>Ready to order with your logo from just 50 units, each recyclable tin will feature your full colour branding on a sticker. Most impressively of all, the tin itself is made using solar power - clever or what?&nbsp;</p>

<p>Discover more of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-snacks-and-sundries">promotional snacks</a>.&nbsp;</p>

<h2>Hand Warmer Heat Packs</h2>

<p><strong>The discount:</strong> save up to &pound;300.</p>

<p>Take your pick from a quintet of colours with these reusable Hand Warmer Heat Packs, which are a must-consider for any marketing campaigns you&#39;re working on over the next few months.</p>

<p>[226719]</p>

<p>Available to order from 250 units, they can be branded with your design in either one colour or full colour, guaranteeing your business some hot-hot-hot awareness every time they&#39;re used.&nbsp;</p>

<p><em>Discover our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gifts</a>&nbsp;and place your order today to avoid disappointment.&nbsp;Need help finding a specific item? Contact a member of our friendly and experienced Sales team by calling 01376 509092 or emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/discounted-christmas-merchandise</link>
      <pubDate>Wed, 22 Nov 2023 08:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/655602160273e_christmas-merchandise.jpg" type="image/jpeg" length="74381"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Best Promotional Product Offers For Black Friday 2023]]></title>
      <description><![CDATA[<p>Black Friday (24th November) is nearly here - and if you&#39;re keen to score a bargain for your business, you&#39;ve come to the right place.</p>

<p>Our strong supplier relationships mean that we already offer our customers the very best prices on the market for their promotional items - which, in turn, means that we can offer you the very best discounts, too.We&#39;ve currently got fantastic savings available on everything from festive giveaways to office must-haves, with all items ready to brand with your logo. We all love a bargain (the team here at Total Merchandise included!) and whether you&#39;re looking to make a smaller marketing budget stretch further or simply enjoy tracking down an amazing offer, our range of discounted merchandise is here to help.</p>

<p>But before we go any further, we&#39;ve got a few simple pointers to help you make the most of any merchandise bargains that you might be considering...</p>

<ul>
	<li><strong>Plan ahead:&nbsp;</strong>Start by identifying the specific promotional items you want, or need, to purchase. Consider items that align with your brand and resonate with your target audience - but equally, don&#39;t be afraid to try something new.&nbsp;</li>
	<li><strong>Also,&nbsp;<em>think</em>&nbsp;ahead: </strong>If you&#39;ve got an event coming up next year, now might well be&nbsp;the perfect time to order some&nbsp;discounted merchandise for it! After all, it will be here before you know it...</li>
	<li><strong>Don&#39;t delay:</strong> Product stock levels can drop drastically when they&#39;ve got savings this good, so if you like the look of something, we&#39;d advise ordering ASAP rather than waiting.&nbsp;</li>
</ul>

<p>With those pointers in mind, read on to discover some of our must-consider offers on promotional essentials such as stationery, clothing, and bags. Want more? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank">promotional merchandise discounts</a>&nbsp;- we&#39;re constantly adding new and exclusive offers for our customers!</p>

<h2>Large Moleskine Classic Hardback Ruled Notebook</h2>

<p><strong>The offer:</strong> save up to &pound;585. <em>(Editor&#39;s note: savings stated throughout vary according to order size - view the individual item&#39;s product page to view the discounts available for your chosen quantity.)&nbsp;</em></p>

<p>Globally beloved, a Moleskine notebook is a stationery classic - and an iconic product to pair your logo with. While we stock several Moleskines, we love this one in particular due to its practical hardback design, which makes it perfect for use on the morning commute, out and about at client meetings and more.&nbsp;</p>

<p>[192634]</p>

<p>Currently on offer, these custom Moleskine notebooks feature your branding printed or debossed to the front cover and are available in 13 striking colours. They can be ordered from just 10 units, making them a great choice for businesses both large and small, and offer fantastic high-perceived value.&nbsp;</p>

<p>A <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/large-moleskine-soft-cover-ruled-notebook" target="_blank">soft-cover Moleskine notebook</a> is also available on offer at the moment.&nbsp;</p>

<h2>Milano Reusable Coffee Cups</h2>

<p><strong>The offer:</strong> save up to &pound;130.</p>

<p>With a generous 450ml capacity that&#39;s perfect for holding a morning coffee or afternoon cuppa, these promo travel mugs make a great reusable alternative to single-use paper coffee cups.</p>

<p>[216322]</p>

<p>With a range of colour combinations to choose from, the cups will be printed with your logo in one striking shade for unmissable brand awareness, wherever your customers are going!&nbsp;</p>

<h2>Carbon Fibre Soft Stylus Ballpen</h2>

<p><strong>The offer: </strong>save up to &pound;550.</p>

<p>Whether you choose to print or engrave them with your design, our Carbon Fibre Soft Stylus Ballpens are a great choice for any marketing drive.</p>

<p>[235141]</p>

<p>Combining a writing tool with a screen-friendly stylus, these multi-tasking pens are ideal for use in the office, for handing out at events or even for incorporating into mail distribution campaigns. Love the look of their sleek design? Place your order today.&nbsp;</p>

<p>Take a look at more of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing?filter_special_category=on-sale" target="_blank">promotional discounted pens</a>.</p>

<h2>Eco Trolley Coin Ice Scraper Keyring</h2>

<p><strong>The offer:</strong> save up to &pound;300.</p>

<p>Say hello to daily brand awareness with this genius tool, which combines an ice scraper with a trolley coin, on a keyring. The product is made from recycled plastic, which also makes it a brilliant choice if you&#39;re looking for a high-impact eco addition to your brand awareness drive.</p>

<p>[235193]</p>

<p>With eight different colour options to pick from, your branding will be printed in full colour to one or both sides of the trolley coin - it&#39;s up to you!</p>

<h2>Two Tone Rivera Mugs</h2>

<p><strong>The offer: </strong>save up to &pound;2,750.</p>

<p>Available to order in six striking colourways, our stylish Two Tone Rivera Mugs are perfect for adding some cool to any kitchen cupboard, whether you distribute them among colleagues or sell them to customers in a retail environment.&nbsp;</p>

<p>[195246]</p>

<p>Their generous print area means that your artwork will truly pop against that smooth black background, with the option to add your branding in up to four colours.&nbsp;</p>

<h2>Coloured Sandgate 7oz Cotton Canvas Bags</h2>

<p><strong>The offer: </strong>save up to &pound;192.</p>

<p>Take your pick from five timeless shades with these classic canvas bags, which can be emblazoned with your design in stunning full colour to one side.&nbsp;</p>

<p>[193935]</p>

<p>Recyclable and biodegradable after use, these bags are made from strong cotton and can be used for everything from handing out at events to selling as a carrier bag alternative in a retail setting.&nbsp;</p>

<h2>Melbourne Leather Luggage Tags</h2>

<p><strong>The offer: </strong>save up to &pound;939.</p>

<p>If the gloomy autumnal weather has got you daydreaming about holidays, odds are that your customers are starting to think about them too.</p>

<p>[4032032]</p>

<p>Embossed or foil-blocked with your design, these smart promo luggage tags can be ordered from 25 units and are perfect for incorporating into a seasonal travel campaign. The only thing your customers will need to do is plan the holiday!</p>

<h2>Men&#39;s Puffer Jacket</h2>

<p><strong>The offer:</strong> save up to &pound;752.</p>

<p>It&#39;s getting cold out there - so if your team work outdoors, helping them keep warm is a must. Our cosy puffer jackets can be printed or embroidered with your logo, bringing some corporate cool to even the chilliest of workdays.&nbsp;</p>

<p>[216494]</p>

<p>A <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/womens-puffer-jacket" target="_blank">women&#39;s puffer jacket</a> is also available and on offer at the moment; the men&#39;s jacket is available in your choice of five colours, while the women&#39;s version is available in six.&nbsp;</p>

<h2>Recyclable Double Walled Coffee Cup</h2>

<p><strong>The offer:</strong> save up to &pound;660.</p>

<p>This handy travel mug will be printed with your branding in anything from one colour to full colour, giving you complete control over how you portray your brand.&nbsp;</p>

<p>[234496]</p>

<p>The mug itself is available to order in a trio of colours and is 100% recyclable, meaning that your customers can dispose of it responsibly once they no longer need it.&nbsp;</p>

<p>Love the idea but want more colour options to pick from? Take a look at our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/eco-plant-reusable-coffee-cups" target="_blank">Eco-Friendly PLA Reusable Coffee Cups</a>.</p>

<h2>Matt Metal Water Bottles 650ml</h2>

<p><strong>The offer:</strong> save up to &pound;960.</p>

<p>Ready to order from just 50 units, these water bottles are highly practical and can accompany your customers everywhere from the gym to the office.&nbsp;</p>

<p>[210024]</p>

<p>The bottle is available in five different colourways and can be printed with your logo in up to four colours. For an extra special, why not consider having your artwork engraved? Whichever method you opt for, you can be confident these bottles will create brand awareness with every sip.&nbsp;</p>

<p><em>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank">discounted promotional merchandise</a> and get instant pricing for your business today.&nbsp;Can&#39;t find exactly what you&#39;re looking for? Just let us know by calling our friendly and experienced Sales team on 01376 509092 or by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;- we&#39;d be more than happy to help. Main image copyright&nbsp;Goku4501 via Canva.com.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-promotional-product-offers-for-black-friday-2023</link>
      <pubDate>Tue, 14 Nov 2023 15:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6551f6b27b816_black-friday-promotional-products-2023.jpg" type="image/jpeg" length="48676"/>
    </item>
    <item>
      <title><![CDATA[The Best Office Award Ideas (And The Trophies To Match!)]]></title>
      <description><![CDATA[<p>If you&#39;re currently planning an awards ceremony and are looking for the perfect trophy titles - not to mention the perfect trophies! - we can help.</p>

<p>We&#39;ve got years of experience in helping our customers order <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-awards" target="_blank">engraved trophies and awards</a> for everything from industry dinners to in-house end-of-year celebrations. As such, we&#39;re ideally placed to help, whether you&#39;re planning something small and informal or bigger and more corporate.</p>

<p>[235608]</p>

<p>And whether you&#39;re planning an event to tie-in with the end of the year or are looking ahead to a 2024 celebration, we&#39;ve got gongs galore to suit your lead time and requirements.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-trophies--the-importance-of-awards-season-for-uk-businesses" target="_blank">Best Branded Awards For UK Businesses This Awards Season</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Effectively Use Promotional Products To Boost Your Business</a></li>
</ul>

<hr />
<p>With that in mind, here&#39;s our definitive guide to the best award titles to consider for your event - and the must-consider trophies that are ready to order with your design today.&nbsp;</p>

<p>(Editor&#39;s note: we&#39;ve kept these more generalised so as to be applicable to a wider range of businesses. You know your industry better than us, so we&#39;ll leave the trade-specific award ideas up to you!)</p>

<p>[70610642]</p>

<p>Our range of trophies can be engraved both with the title of the particular award, as well as with the name of your recipient. They&#39;re a great way to celebrate an achievement, acknowledge a colleague&#39;s impact or simply mark a fantastic year, with recognition proven to increase morale and boost employee performance.&nbsp;</p>

<h2>Customised Awards: What To Consider When Choosing</h2>

<p>Selecting trophies for a corporate awards ceremony requires careful consideration to ensure that they convey the right message and leave a lasting impression. Make sure you consider...</p>

<ul>
	<li><strong>Whether the trophy reflects your brand&#39;s values: </strong>When choosing trophies, it&#39;s essential to select designs and materials that align with your company&#39;s brand and values. Whether your brand is traditional, modern, or somewhere in between, the trophies should reflect this aesthetic. For instance, if your company values sustainability, consider eco-friendly trophy options. If your brand is associated with innovation, opt for unique and contemporary trophy designs.</li>
	<li><strong>The significance of the achievement being celebrated: </strong>The level of achievement should be reflected in the trophy design. Higher-level awards or lifetime achievement awards may warrant more elaborate and prestigious trophies, while smaller recognition awards are great for simpler designs that are still elegant and meaningful.</li>
	<li><strong>How you&#39;ll customise them:</strong>&nbsp;Printing or engraving your awards with the recipient&#39;s name, the award category and the date of the ceremony is a great way to make sure they stand the test of time.&nbsp;</li>
</ul>

<p>Remember to plan ahead and order your trophies in advance - and we&#39;d always advise double-triple-checking your winners&#39; list for any typos in names!</p>

<p>Read on for our award title suggestions and discover some of our favourite award options, ready to order today.</p>

<h3>Best Award Titles For Corporate Events In 2023/2024</h3>

<p>Whether you&#39;re planning a glittering industry-wide celebration or are simply looking to formalise a more relaxed organisational event, these ideas are worth considering.&nbsp;</p>

<p><strong>Rising Star:</strong> A nod to a professional within your organisation (or industry as a whole) whose career is firmly on the rise thanks to their hard work and motivation.</p>

<p><strong>Lifetime Achievement Award:</strong>&nbsp;A celebration of a long-serving individual whose commitment to the business or the industry is truly remarkable.&nbsp;</p>

<p>[235496]</p>

<p><strong>Leadership Award:</strong>&nbsp;It says what it is on the tin: an award that recognises strong and inspiring leadership.</p>

<p><strong>Unsung Hero:</strong>&nbsp;The individual whose tireless hard work and stellar attitude doesn&#39;t go unnoticed.&nbsp;</p>

<p><strong>Innovation Award: </strong>Whether it&#39;s a particular idea or a new way of doing things across the board, this forward-thinking individual has truly made a difference.</p>

<p><strong>Sustainability Pioneer:&nbsp;</strong>The person who&#39;s making serious waves when it comes to making positive change for environmental-related issues within your business or industry.</p>

<p>[235487]</p>

<h3>Best Trophy Titles For Office Awards In 2023/2024</h3>

<p>Planning a relaxed Christmas party that includes a fun nod to your colleagues? Whether your winners will be chosen by a panel or voted for by colleagues, these are the accolades to consider celebrating them for...</p>

<p><strong>Office Optimist:&nbsp;</strong>This cheery individual is great at looking on the bright side.&nbsp;</p>

<p><strong>Social Butterfly: </strong>Fluttering from department to department, this sociable soul&nbsp;</p>

<p><strong>Best Tea Maker: </strong>Every office has that one special person who actually&nbsp;<em>offers</em>&nbsp;to make tea for groups of people, and can recall who has sugar, who likes no milk, and who prefers decaf to regular. This is all about them.&nbsp;</p>

<p><strong>Most Dramatic:&nbsp;</strong>There&#39;s a chance that they might think this ceremony is actually the Oscars - brace yourself for a speech...</p>

<p><strong>Always In A Meeting:&nbsp;</strong>This hard worker is constantly in a meeting - or thinking about their next one.</p>

<p><strong>Most Stylish: </strong>Claiming the title of &quot;office fashionista&quot; is often a hard-fought battle, with this award a hat&#39;s-off to your company&#39;s resident style icon.</p>

<p>[235607]</p>

<h3>And Our Award-Winning Trophies Are...</h3>

<p>With a wide range of engravable trophies available, it can be hard to know where to start when choosing the right gongs for your event. So without further ado, we&#39;ve rounded up some of our winning options - and they&#39;re all ready to order with your event artwork today.&nbsp;</p>

<p><strong>Best award for a low minimum order quantity:</strong> 11cm Medium Optical Crystal Star Award</p>

<p>Available to order from just five units, this sparkling trophy ticks all our boxes. Star-worthy design? Tick. High-impact branding potential? Tick. Appropriate for a smaller event? Tick, tick, tick.&nbsp;</p>

<p>[184690]</p>

<p>With the five-pointed star a classic symbol of success and achievement, this classic trophy is a great choice for everything from intimate company events to far-reaching industry occasions.&nbsp;</p>

<p><strong>Best award for an environmental option: </strong>Real Wood Column Awards</p>

<p>Made in the UK from real oak, these sleek trophies can be ordered from just five units. Smart and sleek in design, they can be printed with your design in full colour for unmissable impact, or engraved for a touch of elegance.</p>

<p>[196651]</p>

<p>Available in a classic column design, they can also be cut to your bespoke shape for an extra cost - just ask us for more information.&nbsp;</p>

<p><strong>Best award for making a serious impression: </strong>24cm Optical Crystal Square Column Awards</p>

<p>Ideal for dazzling your recipients, these stunning awards can be ordered from just five units and will arrive nestled inside smart presentation boxes. They&#39;re a fantastic choice if you&#39;re looking for a quick turnaround and are ideal for handing out to recipients at a corporate celebration.&nbsp;</p>

<p>[198489]</p>

<p>Perfect for adding some serious wow-factor to any event, our Optical Crystal Square Column Awards are also available to order in 26cm and 28cm sizes; contact us for more details.&nbsp;</p>

<p><strong>Most budget-friendly: </strong>Engraved 9cm Round Paperweights&nbsp;</p>

<p>These classic paperweights can be ordered from just 10 units and make a great award option if you&#39;re working with a smaller budget in mind.&nbsp;</p>

<p>[182814]</p>

<p>This product is also available in a smaller 7cm size; please get in touch for pricing.&nbsp;</p>

<p><strong>Best award for something truly bespoke:</strong> Freestanding Acrylic Award</p>

<p>Cut to any shape and digitally printed, these trophies are perfect for adding an extra-special touch of brand awareness&nbsp;</p>

<p>[186037]</p>

<p>Available from just five units, they&#39;re a great choice for events of any size and scale, with the option of swapping the standard clear or black acrylic base for coloured acrylic or wood - it&#39;s up to you!</p>

<p><em>Of course, we have many more promotional awards for your consideration, too. Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-awards">engraved trophies</a>&nbsp;and get in touch if you want to find out how we can help your occasion sparkle. Main image by ckstockphoto via Canva.com.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-office-award-ideas-and-the-trophies-to-match</link>
      <pubDate>Tue, 07 Nov 2023 14:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6538f58d5fa17_best-office-awards.jpg" type="image/jpeg" length="45922"/>
    </item>
    <item>
      <title><![CDATA[This Just In: Total Merchandise Has Signed The StepForward Pledge]]></title>
      <description><![CDATA[<p>Breaking news, people: we&#39;re proud to announce that Total Merchandise has become one of the UK&#39;s first promotional product distributors to sign the StepForward Pledge.</p>

<p>The StepForward Pledge is an initiative from our industry body, the British Promotional Merchandise Association (BPMA). In the BPMA&#39;s own words, it&#39;s an &quot;initiative [that will help] members take proactive steps to improve their sustainability performance, accelerating the pace of change towards a more sustainable future for our industry&quot;.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/uk-made-promotional-items-autumn" target="_blank">The Best UK-Made Merch To Promote Your Business This Autumn</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/10-of-the-best-bamboo-promotional-products" target="_blank">The TM Edit: 10 Of The Best Bamboo Promotional Products</a></li>
</ul>

<hr />
<p><strong>So what does that mean?</strong></p>

<p>It&#39;s a demonstration of&nbsp;our desire to make&nbsp;positive improvements across our business, with areas of focus (among others) including our product range, team wellbeing and community engagement.&nbsp;</p>

<p>In short, signing up to the Pledge is a fantastic way for us to consider how sustainably we operate, identify areas of improvement and track progress as we work towards a number of goals.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/653f7763a111e3.42573632_step-forward-pledge-total-merchandise-2.jpg" style="height:648px; width:650px" /></p>

<p>&quot;This is an important initiative for us both as a company and as an industry,&quot; says TM co-founder and Sales Director Jay.&nbsp;&quot;As a business, we do our utmost to be as environmentally and socially aware as we can in all aspects of how we operate at our Colchester headquarters. This extra layer of accountability will serve as a useful tool to help us monitor progress and see what further improvements we can make to ensure we&rsquo;re progressing with our environmental and social goals.&quot;</p>

<p>(Turn to page 20 of the May/June issue of&nbsp;<em>Product Media</em>&nbsp;magazine for more of Jay&#39;s thoughts on sustainability.)</p>

<p>Michelle, our co-founder and Head of Finance, agrees, adding: &quot;The opportunities this presents us over the coming months and years are fantastic. Agreeing to the Pledge has given us plenty of food for thought and we&rsquo;ve already identified a number of actions that our team will start rolling out imminently.&quot;</p>

<p><strong>What does it mean for our customers?</strong></p>

<p>By signing the Pledge, we&#39;re showing our willingness to annually assess the progress that has been made in reaching our goals.&nbsp;</p>

<p>So, when you choose to work with us, you can be confident that you&#39;re working with a business that is actively doing what it can to make a difference. We&#39;re not just ticking a box and we&#39;re not ignoring the issues at hand. Rather, we&#39;re collaboratively endeavouring to achieve our targets - and we&#39;re very, very excited about it.&nbsp;</p>

<p>Jenny Dawes, Sustainability &amp; Compliance Manager at the BPMA, notes: &quot;The BPMA applauds and appreciates how committed members like Total Merchandise have been so far in driving positive change which is essential to support the planet, combat climate change and help deliver a sustainable future for our industry.&quot;</p>

<p>Signing the Pledge comes as Total Merchandise begins to reflect on what&rsquo;s been a highly successful 2023, with expansion across the business and many opportunities lying ahead for 2024.&nbsp;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/653f71ee6cba08.61812031_total-merchandise-step-forward-pledge.jpg" style="height:649px; width:650px" /></p>

<p>&quot;After a brilliant 2023, we&rsquo;re looking ahead to a very exciting new year,&quot; says Dave, our co-founder and Systems Director. &quot;We&rsquo;ve got lots of projects in the pipeline and are delighted about the direction things are moving in. Our team is stronger than ever before and we can&rsquo;t wait to see where we&rsquo;ll be this time in 12 months, both in terms of the Pledge and the business in general.&quot; So watch this space!&nbsp;</p>

<p><em>Our Product team is constantly adding to and expanding our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco-friendly promotional merchandise</a>. Can&#39;t find exactly what you&#39;re looking for? Just let us know by calling our friendly and experienced Sales team on 01376 509092 or by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;- we&#39;d be more than happy to help. Main image copyright Yuliya Furman&nbsp;via Canva.com.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-signs-stepforward-pledge</link>
      <pubDate>Mon, 30 Oct 2023 09:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/653a2d0fa322f_stepforward-pledge-total-merchandise.jpg" type="image/jpeg" length="35093"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: 10 of the Best Recycled Promotional Items]]></title>
      <description><![CDATA[<p>Promotional items made from recycled materials are becoming increasingly popular with businesses across the UK.&nbsp;</p>

<p>Offering a great way to add an eco-friendly touch to your marketing, our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/recycled" target="_blank">recycled promotional items</a>&nbsp;are typically made (or partly made) from recycled materials such as paper, cotton and plastic, and covers everything from clothing and accessories to stationery and drinkware.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/10-of-the-best-bamboo-promotional-products" target="_blank">The TM Edit: 10 Of The Best Bamboo Promotional Products</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/what-are-the-best-branded-eco-pens-for-your-business" target="_blank">The Beginner&#39;s Guide To Eco-Friendly Pens</a></li>
</ul>

<hr />
<p>Whether you&#39;re planning to order for your staff or for your customers (or both!), choosing recycled merchandise is a great way to align your business with eco-aware values and add a sense of mindfulness to your marketing efforts.&nbsp;</p>

<p>Our range of recycled&nbsp;merch has been steadily expanding in recent times, with our most popular items of 2023 so far including our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/recycled-notepad-and-pen-sets" target="_blank">Recycled Notepad &amp; Pen Sets</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/recycled-calico-ballpen" target="_blank">Recycled Calico Ballpens</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/recycled-5oz-cotton-tote-bags" target="_blank">Recycled 5oz Cotton Tote Bags</a>.</p>

<h2>Recycled Promotional Items: What Materials Are Involved?</h2>

<p>Our recycled merchandise items are either entirely or partially made from recycled materials and we&#39;ll always clearly state this information on our product listing pages.</p>

<p>The most commonly used materials used across our range include:</p>

<ul>
	<li><strong>Recycled cotton: </strong>used in items such as our <a href="https://totalmerchandise.co.uk/branded-products/promotional-bags/recycled-5oz-cotton-tote-bags" target="_blank">Recycled 5oz Cotton Tote Bags</a></li>
	<li><strong>Recycled plastic:</strong> used in giveaways like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-recycled-id-card-holders" target="_blank">Recycled ID Card Holders</a></li>
	<li><strong>Recycled paper:</strong> used in products like these <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-paper-seed-pockets" target="_blank">Recycled Paper Seed Pockets</a></li>
	<li><strong>Recycled polyester:</strong> used in merch like our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/recycled-polyester-knitted-beanies" target="_blank">Recycled Polyester Knitted Beanies</a></li>
	<li><strong>Recycled aluminium: </strong>used in products like our <a href="https://totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/eco-aluminium-bottled-water" target="_blank">Eco Aluminium Bottled Water</a></li>
</ul>

<p>And that&#39;s just the start - we also have products made from recycled PET, recycled tyres and even recycled CD cases!</p>

<p>[182263]</p>

<h2>Recycled merchandise: 4 things you need to know</h2>

<p>While we&#39;re on the subject of all things recycled, we thought we&#39;d address a few common concerns that we&#39;ve heard...&nbsp;</p>

<p><strong>Myth #1: recycled promotional items can&#39;t be customised in the same way as &#39;regular&#39; products. </strong>Our range of recycled items can be branded using all the usual methods. Available options vary from item to item, with the most popular including printing, engraving and embroidery.</p>

<p><strong>Myth #2: recycled merch won&#39;t last as long.&nbsp;</strong>False! Many recycled materials are produced to a high-quality standard and, as such, products are usually just as long-lasting and durable as their non-recycled equivalents.</p>

<p><strong>Myth #3: merchandise can&#39;t be recycled. </strong>Actually,&nbsp;many of our items can be recycled post-use (including non-recycled products!). We&#39;ll always clearly state information regarding how a product can be recycled when it&#39;s fulfilled its purpose and this can make a great talking point with your staff and customers. If you specifically want to order products that can be recycled post-use, take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/special/recyclable" target="_blank">Recyclable Promotional Products</a>.&nbsp;</p>

<p><strong>Myth #4: recycled promotional items cost more. </strong>This isn&#39;t always the case. We&#39;re constantly working to ensure that we can offer our customers the best possible prices and also pride ourselves on our completely transparent everything-included pricing. This means you can compare prices between a recycled item and its non-recycled equivalent with ease, allowing you to decide which option best fits your budget. If you need advice on the best products to match your marketing budget, just let us know.&nbsp;</p>

<p>Without further ado, browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/recycled" target="_blank">recycled promotional items</a> and explore some of our favourites below.&nbsp;</p>

<h2>Recycled Biodegradable Plastic Keyrings</h2>

<p><strong>What qualifies this product as recycled?</strong>&nbsp;These keyrings are made from 100% recycled plastic, sourced from post-consumer plastic waste.</p>

<p>Our Recycled Biodegradable Plastic Keyrings are a great option if you&#39;re looking for a keyring that boasts eco creds in bucketloads and high-impact branding potential. With their generous full colour print area, these keyrings can be printed on one or both sides with your design.&nbsp;</p>

<p>[216433]</p>

<p>These Recycled Biodegradable Plastic Keyrings will offer your brand a subtle daily dose of visibility every time your customers reach for their keys.</p>

<h2>Americano Recycled 350ml Mugs</h2>

<p><strong>What qualifies this product as recycled? </strong>These travel mugs are&nbsp;made from 100% recycled PP plastic.</p>

<p>Ready to order from just 50 units, our Americano Recycled 350ml Mugs are the perfect way to make that morning cuppa a bit more eco-minded. Whether your recipients take them into their favourite coffee shops or use them to make drinks in the office, they instantly cut the need for single-use paper coffee cups.</p>

<p>[198219]</p>

<p>Choose from a wide range of mug colours, with your logo printed in up to four colours.&nbsp;</p>

<h2>Fast Track rPET Lanyards 20mm</h2>

<p><strong>What qualifies this product as recycled? </strong>These quick-delivery lanyards are made&nbsp;from recycled rPET (a type of clear recycled plastic).</p>

<p>Need lanyards, ASAP? Our Fast Track rPET Lanyards 20mm are a great choice for adding an eco-conscious edge to your occasion, whether you&#39;re ordering for a corporate conference or to freshen up staff members&#39; security passes.&nbsp;</p>

<p>[197995]</p>

<p>Available in white as standard, these lanyards offer a complete blank canvas for your full colour design, which will be printed to both sides of the product. Order from just 25 units today!</p>

<h2>NewHide A5 Super Soft Cover Notebook</h2>

<p><strong>What qualifies this product as recycled?</strong> These notebooks are filled with recycled paper.&nbsp;</p>

<p>Available in your choice off 11 striking colours, these recycled notebooks can be debossed, foil blocked or printed with your logo for unmissable brand assertion with every use.&nbsp;&nbsp;</p>

<p>[226298]</p>

<p>These notebooks are great for stocking up on and distributing at events or handing out to staff in-house, adding a smart touch to desks and customer meetings alike.</p>

<h2>Recycled Polyester Caps</h2>

<p><strong>What qualifies this product as recycled? </strong>These caps are made from 100% recycled polyester, and are embroidered with your logo using thread that&#39;s been made from recycled plastic bottles.</p>

<p>Looking to update staff uniforms, or add caps to your available merchandise? These Recycled Polyester Caps can be ordered with your artwork from just 50 units and are available to order in your choice of four on-trend colours.&nbsp;</p>

<p>[227078]</p>

<p>Both GRS-certified and REACH-compliant, these caps are a great choice for any business that&#39;s looking to improve the eco credentials of its associated clothing and accessories.&nbsp;</p>

<h2>Sun Ray rPET Sunglasses</h2>

<p><strong>What qualifies this product as recycled?</strong> These promo sunglasses are constructed from recycled PET plastic material.&nbsp;</p>

<p>Looking for the perfect recycled promotional items to tie-in to an upcoming summer-themed marketing campaign? Search no further than our Sun Ray rPET Sunglasses, which, as the name suggests, are made from recycled PET plastic.&nbsp;</p>

<p>[225833]</p>

<p>Pick from six frame colours, with the option to print your logo to one arm in anywhere between one and four colours.&nbsp;</p>

<h2>Eynsford Recycled rPET Drawstring Backpack</h2>

<p><strong>What qualifies this product as recycled? </strong>These drawstring backpacks are made from REACH-compliant 210d rPET (recycled plastic bottles).</p>

<p>Ready to order in your choice of three core colours, these printed drawstring backpacks can be branded with your design in up to full colour. A great choice for demographics that range from school children to gym members, these easy-wear bags are available in quantities from just 100 units.</p>

<p>[226457]</p>

<p>Made from fabric that&#39;s constructed from rPET (recycled plastic bottles), these bags can be easily recycled by your customers once they no longer need them.&nbsp;</p>

<h2>25mm Square Plastic Button Badges</h2>

<p><strong>What qualifies this product as recycled?</strong> These badges are made from recycled plastic.</p>

<p>Whether you&#39;re planning an event and need badges for attendees or are looking for a low-cost merchandise option that you can sell online or in-store, our 25mm Square Plastic Button Badges are a great choice for any business.&nbsp;</p>

<p>[197782]</p>

<p>Printed with your full colour design, these vibrant badges are ideal for pinning to lapels and bags, and can be ordered from just 250 units with your design.&nbsp;</p>

<h2>Recycled Paper Seed Pockets</h2>

<p><strong>What qualifies this product as recycled? </strong>These seed pockets are made from&nbsp;80gsm white recycled paper.</p>

<p>Printed with your full colour design to both sides, these seed pockets are available to order from 50 units and are filled with your choice of nine different seeds, including types of herbs, flowers and trees.</p>

<p>[198583]</p>

<p>Perfect for encouraging your customers and colleagues to indulge their inner gardener, they&#39;re a great choice for everything from event goodie bags to selling in-store.</p>

<h2>Recycled PET Vented Auto Umbrellas</h2>

<p><strong>What qualifies this product as recycled? </strong>The umbrella&#39;s canopy is made from 100% recycled PET.</p>

<p>Take your pick from blue, white or black with these sleek umbrellas, which are printed with your logo to one panel in up to full colour.&nbsp;</p>

<p>[190930]</p>

<p>Ideal for smaller businesses that are looking for lower order quantities, they can be ordered from just 25 units and are perfect for keeping in-house to ensure your employees and visitors can stay dry when they head out on client meetings.&nbsp;</p>

<p><em>From water bottles and tote bags to notebooks and accessories, discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/recycled" target="_blank">recycled promotional products</a> today. Image by Ready Made via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-recycled-promotional-items</link>
      <pubDate>Tue, 17 Oct 2023 08:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6411816da8a3c_best-recycled-promotional-products-2023.jpg" type="image/jpeg" length="104440"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: 8 Promotional Products That Can Help Your Staff's Mental Health]]></title>
      <description><![CDATA[<p>Today (October 10th 2023) is officially World Mental Health Day - so there&#39;s no better time to give some thought to the promotional products that can help your staff keep their mental health in check.</p>

<p>From stress and anxiety to burnout and depression, there are all sorts of ways the people most important to your business might be struggling. And they&#39;re not alone: the charity Mind reports that one-in-four people&nbsp;will experience a mental health issue every single year.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/top-10-branded-anti-stress-products-for-stress-awareness-month" target="_blank">The Best Promotional Stress Relievers For Your Team</a></li>
</ul>

<hr />
<h2>What Is World Mental Health Day?</h2>

<p><a href="https://www.who.int/mental_health/world-mental-health-day/en/">World Mental Health Day</a> is a global&nbsp;annual awareness day that takes place on October 10th each year.</p>

<p>The event is organised by the World Federation for Mental Health, with the goal of raising&nbsp;awareness for mental health issues around the world.</p>

<p>World Mental Health Day also drums&nbsp;up support for mental health issues and those who are affected by them.&nbsp;</p>

<h2>How Can A Business Support Its Team&#39;s Mental Wellbeing?</h2>

<p>The figures surrounding mental health in the UK are alarming. As well as that shocking one-in-four stat we shared earlier, mental health problems have also been attributed to Brits taking <a href="https://www.silvercloudhealth.com/uk/blog/depression-in-the-workplace-the-hidden-cost-of-employee-absenteeism#:~:text=In%20the%20UK%2C%20mental%20ill,mental%20health%20conditions%2C%20including%20depression." target="_blank">72 million sick days</a> each year; in fact, research suggests that 13% of all sick days can be linked to mental health.&nbsp;</p>

<p>[190111]</p>

<p>So what can the typical workplace do to improve the mental well-being of its staff? We&#39;ve rounded up a few simple tips that might be worth considering...</p>

<ul>
	<li><strong>Create a positive work environment: </strong>Foster a workplace culture that values mental health and well-being. Promote open discussion&nbsp;and encourage employees to talk about their mental health concerns without fear of discrimination or stigma.</li>
	<li><strong>Mental health training and awareness: </strong>Offer training to managers and employees on recognising the signs of mental health issues. If possible, educate your staff&nbsp;about available mental health resources and support.</li>
	<li><strong>Regular check-ins:</strong>&nbsp;Ensure that there are&nbsp;regular one-on-one meetings between employees and their managers, giving both parties the opportunity to&nbsp;discuss workload, stressors, and overall job satisfaction. Encourage peers to check in on each other and provide support when needed.</li>
	<li><strong>Ask for feedback on what the company can do better: </strong>Regularly gather feedback from employees about their mental health needs and what they think of the company&#39;s efforts to support their mental wellbeing. Use their insights&nbsp;to make improvements to your mental health support initiatives.</li>
</ul>

<p>These are far from quick-fix solutions and will require time, effort and patience from across the company to be rolled out successfully.&nbsp;Of course, every business is unique, so it&#39;s essential to tailor mental health support initiatives to your team&#39;s specific needs and the resources that you have available.&nbsp;</p>

<p>[216689]</p>

<p>In the meantime - and whether you&#39;re ordering for staff or want to hand out items to potential customers at an upcoming event - we&#39;ve gathered together a few of our favourite mental health giveaway items, all ready to order today.</p>

<p>Whether you want to encourage people to unwind with some colouring or take five with a soothing cup of tea, we&#39;ve got the perfect products to help. Read on to find out more!&nbsp;</p>

<h2>Brew A Moment Of Calm With Printed Tea Bags</h2>

<p>We&#39;ll start simple - because it doesn&#39;t come much easier than boiling the kettle, does it? According to research, green tea is proven to reduce anxiety and its associated symptoms.</p>

<p>[871132]</p>

<p>Our promotional tea bags are individually packed&nbsp;and come printed with your logo in up to full colour on the wrapper. Whether you put them in the office kitchen or hand them out to customers at events, they&#39;re a promotional product with a guaranteed use that will ensure the end-user thinks of your brand with each sip!</p>

<h2>Reduce Stress With Promotional Colouring Books</h2>

<p>Whilst colouring in might seem like an activity reserved purely&nbsp;for kids, it can actually be an incredibly relaxing hobby for adults, too. Encouraging the user to practice mindfulness techniques and lowering anxiety levels at the same time, colouring combines with pangs of childhood nostalgia to result in a&nbsp;soothing activity that can truly help adults switch off.&nbsp;</p>

<p>[192617]</p>

<p>Insights shared by Birmingham City University explore the full range of stress-reducing benefits that the simple art of colouring in can have on people. One key thing to note from their research is that colouring-in can help to calm the&nbsp;amygdala - that&#39;s the &#39;fear centre&#39; of the brain, for the uninitiated.&nbsp;</p>

<p>[193478]</p>

<p>Total Merchandise has an assortment of promotional colouring books available, with each ideal for encouraging the user to unwind - even if just for a few minutes. If you&#39;re tempted, don&#39;t forget to add some colouring pencils on to your order to complete the gift in style!</p>

<p>[6011928]</p>

<h2>Help People Get Physical With Promotional Fitness Gifts</h2>

<p>Getting physical - whether it&#39;s going for a walk at lunchtime or a yoga class after work - is consistently proven to have a <a href="https://www.nhs.uk/conditions/stress-anxiety-depression/improve-mental-wellbeing/">positive effect</a> on mild depression. Why? Research suggests even light exercise is able to create a chemical change in the brain, which can boost mood and self-esteem.</p>

<p>[182998]</p>

<p>With that in mind, giving your colleagues&nbsp;products that gently remind them to be more active could offer a subtle yet significant way to help staff deal with mental health issues. Why not arm your team members with our promotional pedometers and challenge them to a step-counting challenge?&nbsp;</p>

<p>[5541877]</p>

<p>For more ideas, explore our range of branded <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">sports and fitness</a> merchandise.&nbsp;</p>

<h2>Give Them Something To Take It Out On With Branded Stress Balls</h2>

<p>Total Merchandise has a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">personalised stress balls</a> available. Whether you want a design that ties in with a specific industry or are looking for something that can appeal to anyone, we have the perfect stress ball for you!&nbsp;</p>

<p>[184210]</p>

<p>Special mention goes to our Stress Speech Bubbles, which display your brand message clearly and are perfect for encouraging people to talk about how they&#39;re feeling.&nbsp;</p>

<h2>Encourage People To Write Things Down With Promotional Notebooks</h2>

<p>Writing things down can help reduce mental taxation. Emptying the mind - whether it&#39;s pouring out inner-most thoughts or simply writing a list of everything that needs to be achieved that day - is a highly effective method of helping people to prioritise and assess, whether it&#39;s tasks or feelings they&#39;re analysing!</p>

<p>[185827]</p>

<p>With that in mind, arming your colleagues with notebooks that they can have to-hand whenever they need them can prove invaluable. It might sound simple - and it is! But it really can have a positive impact on your team. We have a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-notebooks">branded notebooks</a> available; browse now to find the perfect match for your business!</p>

<h2>Fidget Toys Can Help Bump Up Focus &amp; Lower Stress</h2>

<p>Fact: having something to fidget with can improve productivity, renew focus and reduce stress. Whilst they might not be the most obvious of workplace superheroes, our all-singing, all-dancing branded fidget spinners make great quirky giveaways for your company to hand-out to customers and staff alike.&nbsp;</p>

<p>[216422]</p>

<p>For a more portable approach, consider our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/pop-it-fidget-keyring" target="_blank">Fidget Pop Keyrings</a>. Ideal for use during the daily commute or while preparing to head into a meeting, these neat keyrings are perfectly sized for keeping in pockets.&nbsp;</p>

<p><em>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wellbeing-gifts" target="_blank">promotional wellbeing gifts</a> for more ideas.&nbsp;Need help finding a specific item? Contact a member of our friendly and experienced Sales team by calling 01376 509092 or emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image copyright Vie Studio via Canva.com.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-edit-8-promotional-products-that-can-help-with-mental-health</link>
      <pubDate>Tue, 10 Oct 2023 09:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/652506e5f39e4_mental-health-promotional-items-tm-blog.jpg" type="image/jpeg" length="43561"/>
    </item>
    <item>
      <title><![CDATA[The Magic Of Merch: Supporting The WellChild Awards 2023]]></title>
      <description><![CDATA[<p>We&#39;ve long been advocates of WellChild and the incredible work that they do to support poorly children across the UK.&nbsp;</p>

<p>So when the charity approached Total Merchandise to ask if we&#39;d lend our support to their 2023 WellChild Awards, we were more than happy to oblige.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/revealed-the-promotional-essentials-every-charity-needs" target="_blank">Revealed: The Promotional Essentials Every Charity Needs In 2023</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/finalists-total-merchandise-honoured-at-the-bpma-awards" target="_blank">Finalists! Total Merchandise Honoured At The BPMA Awards</a></li>
</ul>

<hr />
<p>The annual WellChild Awards celebrate the bravery and inspirational attitudes of poorly children and young people across the UK, as well as honouring the care and support that they receive from both loved ones and professionals. This year&#39;s edition of the star-studded event was hosted at London&#39;s Hurlingham Club earlier this month.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/65095cfdb1fff6.22523373_wellchild-awards-prince-harry.jpg" style="height:464px; width:700px" /></p>

<p>Guests in attendance at the glitzy occasion included Prince Harry, Duke of Sussex, who has been a patron of the charity for over a decade and was unable to attend last year&#39;s event due to the death of his grandmother, Queen Elizabeth II. Other famous faces on the guest list included TV presenter Emma Willis,&nbsp;<em>Harry Potter</em>&nbsp;star Tom Felton and singer Sophie Ellis-Bextor, as well as comedian Katherine Ryan, singer Dougie Jones and Olympic athlete James Cracknell.&nbsp;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/65095d7287f778.32530502_wellchild-awards-2023-main.jpg" style="height:485px; width:800px" /></p>

<p>Total Merchandise was delighted to provide WellChild with our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/branded-15mm-locking-fabric-wristbands" target="_blank">15mm Locking Fabric Wristbands</a>&nbsp;for the event, which offer a wearable alternative to traditional ticketing, as well as fantastic potential for post-event brand awareness.&nbsp;</p>

<p>[196248]</p>

<p>&quot;We give our wristbands to all guests, suppliers and everyone involved in the WellChild Awards as a security method first and foremost,&quot; explains Jessie Easterby, Events Manager at WellChild. &quot;The designs are different every year and it ensures that we keep track of who has checked in - anyone without a wristband is alerted to security.&quot;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/6509589b168985.60717337_wellchild-awards-wristbands-2023.jpg" style="height:353px; width:900px" /></p>

<p>With the option to print on these wristbands in vibrant full colour, WellChild opted to create something extra-special that really represented the occasion.</p>

<p>&quot;The unique wristbands are also a way of us telling our story to guests,&quot; says Jessie. &quot;They&#39;re designed by the children and young people that WellChild supports and we give the guests a little card which tells them more about their wristband designer. This also has a QR code on, so guests can donate to WellChild if they wish.&quot;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/6501a83d063168.78106151_wellchild-award-2023-3.jpg" style="height:541px; width:800px" /></p>

<p><em>&quot;</em>The children and young people are always so excited to be asked to design a wristband for the event and see their designs come to life and worn by guests, celebrities and VIPs on the evening,&quot; she continues. &quot;We always send them their wristband after the event so they have it as a keepsake, which they love.&quot;</p>

<p><strong>So what are the benefits of choosing our 15mm Locking Fabric Wristbands?</strong></p>

<p>Jessie says that the wristbands are &quot;the perfect size&quot;, with the feature that appealed the most being their locking system. &quot;This meant that guests were unable to give their wristband to anyone else/take this off once on, which again acts as a good security method.&quot;</p>

<p>A few other benefits of these wristbands include...</p>

<ul>
	<li>They can be ordered from just 100 units and are easy to store if you don&#39;t have much space pre-event</li>
	<li>They can be worn long after your event, generating awareness for your event or cause wherever the wearer goes&nbsp;</li>
	<li>They will be branded with your design in full colour, meaning you have full control over the finished look</li>
</ul>

<p>Want to explore more options? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands" target="_blank">printed wristbands</a>.&nbsp;</p>

<h2>What To Consider When Choosing Merchandise For A Charity Event</h2>

<p>Whether you&#39;re a seasoned purchaser of event merchandise or have never done it before, there are a few key pointers you should bear in mind when ordering products for a charitable event or fundraiser...</p>

<ul>
	<li><strong>Who will be receiving or using the products you order?</strong> Are your target recipients young or old, and existing patrons or potential new supporters? Factor this in when choosing your products to ensure that your target audience will actually use them.&nbsp;</li>
	<li><strong>How many people are you actually ordering for?</strong> Our products all have minimum order quantities stated and you can also search by your ideal quantity amount on a category page to find the items that match your needs.&nbsp;</li>
	<li><strong>Will the items keep spreading awareness for your cause post-event?</strong>&nbsp;Wearable items (like wristbands, badges and T-shirts) are all great to continue doing this, while tote bags and pens are highly cost-effective ways to keep your branding visible.&nbsp;&nbsp;</li>
</ul>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/charity-merchandise-for-uk-organisations" target="_blank">charity merchandise</a> for more tips and product ideas to suit any fundraiser or charitable occasion.</p>

<p><em>Event images by Thousand Word Media.&nbsp;Planning a charitable event? Total Merchandise has got all the products your organisation could need, ready to order with your logo today. Need help? Simply contact a member of our friendly and experienced Sales team on 01376 509092 today.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-magic-of-merch-supporting-the-wellchild-awards-2023</link>
      <pubDate>Tue, 19 Sep 2023 09:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/650194756984b_wellchild-awards-tm-support-main-2023.jpg" type="image/jpeg" length="106354"/>
    </item>
    <item>
      <title><![CDATA[The Best Branded Trophies For UK Businesses This Awards Season]]></title>
      <description><![CDATA[<p>With the end of another year in sight, now&#39;s the perfect time to reflect on the various milestones and achievements&nbsp;that your business has hit over the previous 12 months. Whether it&#39;s record sales, a brand expansion, an exciting acquisition or something else entirely, there&#39;s always something to celebrate.</p>

<p>And of course, that same thinking is rolled out on a wider scale with industry get-togethers, offering businesses and individuals the opportunity to raise a glass to their sector and the people within it.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/what-makes-a-great-piece-of-promotional-merchandise" target="_blank">What Makes A Truly Great Piece Of Promotional Merchandise?</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Effectively Use Promotional Products To Boost Your Business</a></li>
</ul>

<hr />
<p>As well as offering people a bit of end-of-year fun, customisable trophies and award ceremonies - no matter how corporate or casual - are also an opportunity to make people feel valued and seen. If you&#39;re organising an industry-wide event, there&#39;s also a certain degree of clout involved in being the business that can bring an entire sector together.</p>

<p>If you&#39;re in the midst of planning an awards event at the moment, Total Merchandise is here to help, with a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-awards" target="_blank" title="engraved awards">personalised awards</a> ready to order for your special occasion today.</p>

<h2>Shining A Light At&nbsp;Industry&nbsp;Awards Can Help&nbsp;Staff Strive For More</h2>

<p>Industries across the UK are constantly celebrating brilliant people, creative campaigns and jaw-dropping new launches that are worth raising a glass (or two) to. Events are in all shapes and sizes, from smaller office-held celebrations that award employees who have dazzled over the last 12 months to wider-level celebrations that bring people and companies together from across the UK.&nbsp;</p>

<p>[192538]</p>

<p>And of course, it&#39;s not just UK businesses that are at it. Awards season, which typically runs between November and February, also incorporates a number of glittering red-carpet events, including the likes of the Academy Awards and the BAFTAs, meaning you&#39;re in <em>very</em> good company if you&#39;re currently organising your very own celebration.</p>

<p>In short, whether your company is playing host to them&nbsp;or you&#39;ve simply nominated your team for a celebration hosted externally, industry-wide awards present a fantastic opportunity to you and your colleagues.</p>

<p>[194140]</p>

<p>Offering your hard-working team the chance to have their efforts recognised on a wider scale, awards ceremonies can also present the opportunity to see what your rivals&nbsp;are up to, as well. (Hey &ndash; a little competition is always healthy!)</p>

<p>On a more simplistic level, awards ceremonies are <em>fun. </em>A chance to dress up, enjoy a lovely dinner and network with peers is pretty irresistible,&nbsp;and there&rsquo;s also the potential for some team bonding, too. What&#39;s not to love?</p>

<h2>Branded Trophies: How To Choose The Right Ones For Your Event</h2>

<p>Never ordered trophies or awards before? There are plenty of options out there, with sizes and styles to enhance any occasion. There are also a few pointers we&#39;d advise bearing in mind, too...</p>

<ul>
	<li><strong>What&#39;s the purpose of your event?</strong> Are you celebrating staff achievements or recognising achievements across the industry as a whole? The trophy you choose should align with the purpose of your event and convey the appropriate message.</li>
	<li><strong>What material would you like your awards made from?</strong> Trophies made from durable, quality materials such as wood, glass or crystal can be more visually striking and often last longer. Choosing a high-quality material will also enhance the overall mood of your event.</li>
	<li><strong>How do you want them branded?</strong> With the option to add your event logo and the names of the recipients to many of our trophies, it&#39;s time to get creative. How will you ensure your logo pops, or that sponsor branding truly stands out,&nbsp;while also guaranteeing that the winners&#39; names shine through? WIll you opt for a trophy that can be engraved or one that can show off your full-colour artwork? Either way, it&#39;s time to get designing!</li>
	<li><strong>What size trophy do you want?</strong> We&#39;ve got awards ready to order in a range of shapes and sizes, meaning that there are options to suit almost any occasion.</li>
	<li><strong>How many trophies do you need? </strong>Whether you want an award for every staff member or just a handful for a few select winners, we have options to suit, with many of our awards available to order from just five units.</li>
</ul>

<p>[192527]</p>

<p>With prices starting low for our engraved Jade Glass Bevelled Crescent Award (shown above),&nbsp;we really do have something to suit all marketing budgets and ambitions. At the other end of the spectrum, our Optical Crystal Square Column Awards are designed to add some serious wow factor to any occasion.</p>

<p>[198489]</p>

<p>Whether you need to keep sponsors happy or simply want trophies printed with the names of your winners, we have the perfect option to suit. Browse our edit of sparkling ideas below and place your order today.</p>

<h2>Rectangular Jade Glass Trophy</h2>

<p><strong>Perfect for: </strong>A timeless award option.</p>

<p>Etched with the artwork of your choosing, these glittering trophies are available to order from just 12 units, making them a great choice for award ceremonies with a lower number of categories.</p>

<p>[194317]</p>

<p>They&#39;re etched with your design as well as the individual names of your winners, and we love their simple and elegant design.</p>

<h2>Medium Optical Crystal Trophy</h2>

<p><strong>Perfect for:&nbsp;</strong>Adding an elegant touch to your occasion.</p>

<p>With their gem-like cut, these sparkling crystal trophies are ideal for bringing a touch of sophisticated sparkle to your celebration. They can be ordered from just six units and are flawlessly etched with your logo and the names of your winners.</p>

<p>[186294]</p>

<p>The sturdy base and solid design of these chunky personalised trophies makes them ideal for being displayed, ensuring longer-lasting awareness for&nbsp;your brand. This could also make a great selling point for potential event sponsors, too!&nbsp;</p>

<h2>Real Wood Column Awards</h2>

<p><strong>Perfect for: </strong>businesses that are looking for an eco-minded awards option.</p>

<p>Made from oak, our Real Wood Column Awards are a great choice for companies that are looking for something more sustainable when it comes to awards season.</p>

<p>[196651]</p>

<p>Made in the UK and available to order from five units, these branded trophies are engraved or printed in full colour with your design and offer a modern twist on classic glass trophies.</p>

<h2>Optical Crystal Circle Star Awards&nbsp;</h2>

<p><strong>Perfect for:</strong>&nbsp;Making a statement.&nbsp;</p>

<p>Ideal for celebrating milestone achievements, these starry-eyed awards will certainly ramp up the glamour at your event.&nbsp;</p>

<p>[193811]</p>

<p>The perfect choice for an industry event, they can be ordered from just five units and are engraved with your event branding and the names of your recipients.&nbsp;</p>

<h2>Jade Glass Octagon Awards</h2>

<p><strong>Perfect for: </strong>Timeless awards season simplicity.</p>

<p>Our classic engraved Jade Glass Octagon Awards offer a generous amount of space for your artwork. Sturdy and timeless, these are <em>real</em> crowd-pleasers.</p>

<p>[193804]</p>

<p>They can be ordered from just 10 units and will look great on any desk or shelf. And the winner is...</p>

<p><em>Of course, we have many more promotional awards for your consideration, too. Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-awards">engraved trophies</a> and get in touch if you want to find out how we can help your occasion sparkle.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-trophies--the-importance-of-awards-season-for-uk-businesses</link>
      <pubDate>Thu, 07 Sep 2023 10:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/64f9ed08e40cc_branded-trophies.jpg" type="image/jpeg" length="37648"/>
    </item>
    <item>
      <title><![CDATA[The Best UK-Made Merch To Promote Your Business This Autumn]]></title>
      <description><![CDATA[<p>Promotional items that are made in the UK are proving increasingly popular with businesses across the UK, with supporting local manufacturing and quicker delivery times just two of the reasons why.&nbsp;</p>

<p>Whether you&#39;re planning an event or are looking for merchandise to support an upcoming rebrand, our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">made-in-the-UK merch</a> is ready to order with your logo today. (We&#39;ll confirm now that, as wide as our range is, it doesn&#39;t include hot air balloons.)</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/10-of-the-best-bamboo-promotional-products" target="_blank">The TM Edit: 10 Of The Best Bamboo Promotional Products</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-eco-keyrings-everything-you-need-to-know" target="_blank">Promotional Eco Keyrings: Everything You Need To Know</a></li>
</ul>

<hr />
<p>Love the idea but have no idea where to begin with choosing the right products for your business? We&#39;ve shared a few of our tips below, as well as a few of our favourite products - and you can also explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">UK-made promotional products</a> for more ideas.&nbsp;</p>

<h2>The Benefits Of Choosing UK-Made Merchandise&nbsp;</h2>

<p>If you&#39;re able to do it, choosing promotional items that are made in the UK can come with a number of benefits, such as:</p>

<ul>
	<li><strong>Faster turnaround times:</strong> Items that are made closer to home can often have shorter lead times as they don&#39;t need to be shipped from overseas.&nbsp;</li>
	<li><strong>Supporting local economy:</strong> Choosing UK-made products supports the domestic economy, generating jobs and contributing to regional economic growth.&nbsp;</li>
	<li><strong>Reduced environmental impact:</strong> Opting for locally manufactured products can result in a smaller environmental impact. As one of our suppliers explains:&nbsp;&quot;The standards that UK factories have to adhere to regarding pollution and waste are generally much higher than many equivalents from overseas.&quot;</li>
</ul>

<p>[189239]</p>

<p>So what should you consider when choosing your UK-made merchandise? There are certainly a few factors that we&#39;d always advise you to bear in mind when making your decision, including...</p>

<ul>
	<li><strong>Who&#39;s going to use it?</strong> Considering your target demographic is always key when it comes to choosing any promotional items for your business. After all, if you pick a product that doesn&#39;t match your audience, they&#39;re less likely to use it - and your brand is less likely to get a chance to shine.&nbsp;</li>
	<li><strong>How quickly do you need it?</strong> If you&#39;re working to a tight timeframe, use our handy Calendar tool to find the products that best match your precise timeline requirements.</li>
	<li><strong>What quantity do you require? </strong>Using our &quot;Quantity required&quot; box on the Made In UK <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">category page</a>, you can quickly find the items that are available to order in your chosen quantity. &nbsp;</li>
</ul>

<p>We have a huge range of UK-made promotional products and we know that it can feel daunting choosing the right product for your business. With that in mind, read on to discover our edit of some of the best UK-made products we stock, all ready to order with your logo today.&nbsp;</p>

<h2>500ml Biodegradable Sports Bottles</h2>

<p><strong>A great choice for... Gyms or health clubs that want a great giveaway option for new sign-ups.</strong></p>

<p>A water bottle printed with your logo is a long-lasting giveaway that you can guarantee will generate zero-fuss visibility for your logo with every use. Bottles are a high-perceived value giveaway that will last and last, making them a great choice for gifting to new members.</p>

<p>[196658]</p>

<p>Our 500ml Biodegradable Sports Bottles are available to order in your choice of 27 different lid colours and will add an eco edge to your brand awareness drive. Once they&#39;ve fulfilled their purpose, they can also be left to biodegrade on a landfill site.&nbsp;</p>

<p>Explore more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware?filter_special_category=made-in-uk" target="_blank">promotional UK-made drinkware</a> ideas.&nbsp;</p>

<h2>Real Wood Name Badges</h2>

<p><strong>A great choice for... Customer-facing environments that want to upgrade existing name badges.</strong></p>

<p>Name badges are a must-have for any customer-centric workplace, whether it&#39;s a shop, showroom or service-based setting. Great for building some subliminal rapport between your colleagues and their clients, badges printed with your logo and your team members&#39; names are a fuss-free way to add an extra professional touch to any staff uniform.&nbsp;</p>

<p>[194139]</p>

<p>Our chunky Real Wood Name Badges are printed or engraved with your logo and the individual names of your team members. They&#39;re available to order in a range of shapes and sizes, with a minimum order quantity of just 25 units.&nbsp;</p>

<p>Take a look at more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-staff-name-badges?filter_special_category=made-in-uk" target="_blank">staff name badges that are made in the UK</a>.&nbsp;</p>

<h2>25mm Circle Plastic Button Badges</h2>

<p><strong>A great choice for... Spreading the word about your brand, on a budget.&nbsp;</strong></p>

<p>Made in the UK from recycled plastic, our low-cost button badges can be printed with your full colour design for an attention-grabbing giveaway like no other.&nbsp;</p>

<p>[197778]</p>

<p>&quot;Button badges have to be up there as one of the most popular UK-made promotional products ever made,&quot; says one of our suppliers. &quot;They&#39;ve been around for 300 years and there is still no better way of getting your message across clearly at a budget price.&quot;</p>

<h2>Feather Banner Flags</h2>

<p><strong>A great choice for... Adding an instant upgrade to your office premises.&nbsp;</strong></p>

<p>Our Feather Banner Flags are great for use both indoors and out. Whether you&#39;re keen to enhance the internal or external appearance of your company HQ or are looking for the perfect signage to make your brand stand out at an event, flags are a high-impact and low-cost option to consider.&nbsp;</p>

<p>[194282]</p>

<p>Made in the UK and available to order from just one unit, our Feather Banner Flags can be printed with your full colour design to one or both sides for unmissable brand awareness.</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-banners" target="_blank">promotional banners</a> for more ideas.&nbsp;</p>

<h2>Recycled Fibrestorm Golf Umbrellas</h2>

<p><strong>A great choice for... Ensuring you make a smart first impression, whatever the weather.&nbsp;</strong></p>

<p>Our Recycled Fibrestorm Golf Umbrellas are made from approximately 17 plastic bottles, making it a product that helps the environment as well as the user! Promo umbrellas are a fantastic choice if your team are often out and about meeting clients, and are also a must-have for hospitality settings.&nbsp;</p>

<p>[226181]</p>

<p>Available to Pantone match to your precise branding requirements, the umbrella can also be ordered in an off-white shade that will make darker logos truly pop.&nbsp;</p>

<p>Want more ideas? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank">promotional umbrellas</a>.</p>

<h2>Eco Ice Scrapers</h2>

<p><strong>A great choice for... Garages or car firms that want to rev up brand awareness in the cooler weather.</strong></p>

<p>There&#39;s nothing more frustrating than waking up to an unexpectedly iced-up car - and even more so when you don&#39;t have an ice scraper to hand. (Usually in this type of scenario you&#39;re also running late, which adds an extra layer of fun to proceedings.)&nbsp;</p>

<p>[182875]</p>

<p>With that in mind, make sure your customers are always prepared by arming them with an ice scraper printed with your logo. Our Eco Ice Scrapers are made from recycled materials and are printed with your full colour design to ensure that your branding can stand out on even the frostiest of days.&nbsp;</p>

<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/personalised-ice-scrapers" target="_blank">promotional ice scrapers</a>.</p>

<h2>Real Wood Column Awards</h2>

<p><strong>A great choice for... Celebrating your staff and industry in a sustainable style.</strong></p>

<p>Awards season is looming - and whether you&#39;re planning an industry-wide event or a smaller celebration that honours your team, our Real Wood Column Awards are a great choice for you to consider.&nbsp;</p>

<p>[196651]</p>

<p>Available to order from just five units, they&#39;re made in the UK from real oak and can be printed or engraved with your design on two sides. &quot;They&#39;re a great pick&nbsp;for people who want their awards associated with a sustainable image,&quot; says one of our suppliers. &quot;They really stand out as something special - which is exactly what you want your awards to do.&quot;</p>

<h2>Americano Grande Thermal Mugs</h2>

<p><strong>A great choice for... Warming up your team&#39;s daily commutes on even the chilliest of autumn mornings.</strong></p>

<p>Our Americano Grande Thermal Mugs are consistently popular with our customers, with their sturdy design and wide range of colour options making them a product that your clients will reach for day after day.&nbsp;</p>

<p>[188361]</p>

<p>Made in the UK, these BPA-free travel mugs are a great choice for any business - after all, who doesn&#39;t love a cup of tea or coffee on the go?</p>

<p>Get more ideas by exploring our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs" target="_blank">travel mugs</a>, ready to order with your logo today.</p>

<h2>Iced Logo Shortbreads</h2>

<p><strong>A great choice for... Adding a sweet touch to an upcoming corporate event.</strong></p>

<p>Whether you&#39;re planning an industry awards or thinking ahead to Christmas gifting for customers, our delicious Iced Logo Shortbreads are perfect for treating those who mean the most to your business.</p>

<p>[216485]</p>

<p>Available to suit even the tightest of time straps, these baked-in-the-UK biscuits are utterly moreish and are printed with your design in edible ink.&nbsp;</p>

<h2>A5 Recycled Paper Pads</h2>

<p><strong>A great choice for... Gifting to almost any demographic.&nbsp;</strong></p>

<p>Our A5 Recycled Paper Pads make a fantastic giveaway for almost any demographic, whether your target customers are students making notes in classes or retirees jotting down shopping lists.&nbsp;</p>

<p>[192098]</p>

<p>Available to order from just 100 units and ready to print with your design in up to full colour, they&#39;re certainly a promo idea to take note of!</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-note-pads" target="_blank">promo notepads</a>, ready to order with your logo today.&nbsp;</p>

<h2>Promotional Seed Sticks 10 Pack</h2>

<p><strong>A great choice for... Encouraging your staff to let it grow with a quirky, growable giveaway.&nbsp;</strong></p>

<p>Plant growing is widely recognised as a calming activity that&#39;s perfect for soothing busy minds. So why not encourage your staff to indulge their inner gardener with our easy-grow seed stick packs?</p>

<p>[182783]</p>

<p>Printed with your full colour design to both sides of the pack, these UK-made seed sticks are available to order in your choice of herbs, flowers or fruit-and-veg. Whichever option you choose, be prepared for some blooming marvellous brand awareness!&nbsp;&nbsp;</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">branded seed packets</a>.&nbsp;</p>

<p><em>Feeling inspired? Browse more <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">UK-made promotional products</a> and place your order today. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or <a href="mailto:info@totalmerchandise.co.uk">email us</a> today.&nbsp;</em><em>Main image: Pixabay via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/uk-made-promotional-items-autumn</link>
      <pubDate>Thu, 31 Aug 2023 11:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/64e60b7ce0a3a_made-in-uk-merchandise.jpeg" type="image/jpeg" length="92472"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: 10 Of The Best Bamboo Promotional Products]]></title>
      <description><![CDATA[<p>Perhaps once best known solely as&nbsp;the snack of choice for peckish pandas (who eat anywhere between 12-38kg of it&nbsp;every single day, with the shoots and leaves comprising up to 99% of their dietary intake), bamboo is officially&nbsp;stepping&nbsp;into the sustainability spotlight.&nbsp;</p>

<p>This sturdy, water-resistant and fast-growing natural material is becoming an increasingly popular choice for product design - and makes a fantastic eco-friendly option for businesses currently looking to invest in green-leaning promotional merchandise.&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/wheat-the-family-the-best-wheat-straw-promotional-products" target="_blank">Wheat The Family: Your Guide To Wheat Straw Branded Merchandise</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/top-5-eco-friendly-promotional-products-that-can-make-a-big-difference" target="_blank">5 Eco-Friendly Promotional Products That Can Make A Huge Difference</a></li>
</ul>

<hr />
<p>If your business is currently working hard to up its eco-friendly credentials, consider choosing promotional products that boast green origins or practices behind them.&nbsp;One easy way to do this is to choose branded merchandise made from materials that you can rely on to have a natural&nbsp;source.</p>

<p>[226936]</p>

<p>Whether they are naturally sustainable&nbsp;or have been made from recycled items (such as our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/brite-mat-tyre-coasters" target="_blank" title="recycled promotional coasters">Brite Mat Tyre Coasters</a>, for example), considering the source of a product is a great way to ensure the items you give your customers aren&#39;t harming the environment.&nbsp;</p>

<h2>Why Consider Bamboo Promotional Products?</h2>

<p>There are a variety of great reasons to consider <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-bamboo-products" target="_blank">bamboo-based promotional merchandise</a>. As a material, it is becoming increasingly popular for a variety of reasons - eco-friendliness aside, it&#39;s also incredibly durable and even water-resistant.&nbsp;</p>

<p style="text-align:center"><img alt="Bamboo Promotional Products" src="https://www.totalmerchandise.co.uk/media/news_article/fd103820b9bfa3f66c81fd8f5817212710c893e6.png" style="height:650px; width:650px" /></p>

<p>Bamboo is a sustainable and natural material that can grow under a wide range of climatic settings; whilst it&#39;s typically associated with balmier climes, it can also <a href="https://www.bamboogrove.com/where-bamboo-grows.html" target="_blank">endure&nbsp;wintry conditions</a> of as low as -20&deg;F. As well as growing in wild conditions, it&#39;s also a favourite among gardeners who are keen to add a tropical touch to their spaces.&nbsp;</p>

<p>[234229]</p>

<p>One thing you can certainly say about bamboo is it&#39;s resilient. It was one of the first plants spotted growing after the nuclear destruction caused by the bombings of Nagasaki and Hiroshima, and it can rival steel in terms of its sheer strength.</p>

<p>For reasons like that, it&#39;s the perfect core material for items such as our Bamboo Bluetooth Speakers and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/bamboo-x-5w-wireless-charger" target="_blank">Bamboo X 5W Wireless Chargers</a>.</p>

<p>[198596]</p>

<p>Despite its natural tree-like appearance, bamboo is technically classified as a type of grass. The key difference? Bamboo lacks the layer of - and brace yourself for some science here, people - vascular cambium layer, which is what allows actual trees to grow in diameter each year.</p>

<p>Similarly, it also lacks the necessary cells required to allow it to grow taller each year, with bamboo reaching its full and final growth capacity within one season. And while we&#39;re on the subject of biology, there are upwards of 1,500 different varieties of bamboo - pretty incredible, don&#39;t you think?</p>

<p>[197711]</p>

<p>According to Guinness World Records, a variety of bamboo is the world&#39;s fastest-growing plant, with the ability to shoot up at a jaw-dropping&nbsp;rate of 0.00003km per hour.</p>

<h2>Which Bamboo Promotional Products Does Total Merchandise Offer?</h2>

<p>We&#39;re delighted to stock a wide assortment of <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-bamboo-products" target="_blank">bamboo promotional products</a>, with items to suit every business.&nbsp;</p>

<p>Of course, if you can&#39;t find what you&#39;re looking for, just let us know. Our experienced and friendly team are happy to help you source the perfect promotional items for your marketing activity. If you can&#39;t find it on our website, let us know and we&#39;ll endeavour to find it for you.&nbsp;</p>

<p>[215935]</p>

<p>Read on to discover some of our favourite bamboo promotional products and be sure to explore our full range of eco-friendly branded merchandise to find the perfect match for your business.</p>

<h2>Talca Bamboo Travel Mugs</h2>

<p>This smart travel mug can be printed with your design in one colour for striking brand visibility with every sip. Able to hold 350ml of liquid, they&#39;re the perfect size for your customers&#39; favourite drinks and will enable them to enjoy teas, coffees and more when they&#39;re on the go.</p>

<p>[215901]</p>

<p>For an extra luxe touch, these sturdy mugs can also be engraved with your design. Designed to keep your customers&#39; drinks at the perfect temperature for longer, they&#39;re a great promotional giveaway any time of the year.&nbsp;</p>

<h2>Bamboo Coasters</h2>

<p>With a warm caramel finish, these sleek Bamboo Coasters can be printed or engraved with either your bespoke design or one of our standard shapes - the choice is yours!</p>

<p>[209553]</p>

<p>Available to order from just 25 units, quick UK dispatch is available. They&#39;re a post-friendly giveaway option and are also ideal for giving out at events or for adding an extra-smart touch to pubs, hotels and restaurants.&nbsp;</p>

<h2>A5 Bamboo Notebook</h2>

<p>Our A5 Bamboo Notebook will look beautiful engraved with your design, and makes a great product choice for offices, universities, retail environments and more.</p>

<p>[234623]</p>

<p>Available to order from just 25 units, these bamboo notebooks are also available to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a5-bamboo-notebook--pen-set" target="_blank">order with a pen</a>.</p>

<h2>Bamboo Straws</h2>

<p>Looking for an alternative to throw-away plastic straws? These reusable branded bamboo straws could offer the perfect solution. Printed with your branding, they simply need washing in a 1:4 mix of vinegar and water to keep them in tip-top condition for being used over and over again.&nbsp;</p>

<p>[196444]</p>

<p>According to research, <a href="https://www.bbc.co.uk/news/science-environment-43825197" target="_blank">upwards of 8.5bn plastic straws</a> are used in the UK each year. Offering an eco-alternative will not only make a great talking point and offer memorable awareness for your branding - it will also demonstrate your business is passionate about doing its part to help the environment, too.&nbsp;</p>

<h2>Celuk Bamboo Ballpens</h2>

<p>These pleasingly chunky bamboo ballpens are ideal for offering long-lasting visibility for your branding. With the artwork positioning varying according to the number of colours you choose to incorporate, they&#39;re the ideal giveaway for your customers to use at work, at home or on the move!</p>

<p>[195798]</p>

<p>And that&#39;s just the start of it: we&#39;ve got plenty more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bamboo-pens" target="_blank">promotional bamboo pens</a> ready to be branded with your logo today.&nbsp;</p>

<h2>Bamboo Toothbrushes</h2>

<p>An unusual promotional giveaway for dentists and hotels, these promotional bamboo toothbrushes also make a great addition to beauty and wellbeing-related marketing campaigns.&nbsp;</p>

<p>[197248]</p>

<p>As well as being made from bamboo, these brilliant toothbrushes can also be recycled, offering your customers a 360 green experience - and a whole new teeth-cleaning experience, to boot!</p>

<h2>20mm Bamboo Fibre Lanyards</h2>

<p>Pantone&reg; match these promotional bamboo lanyards to the precise colour requirements of your business, with the option to add your logo in up to four colours.</p>

<p>[234649]</p>

<p>Available to order from 100 units, they&#39;re a great choice for schools, larger offices and events.&nbsp;</p>

<h2>Bamboo Name Badges</h2>

<p>If you run a business where your staff are face-to-face with customers on a daily basis, our Bamboo Name Badges are a great option for ensuring that your team look smart at all times.</p>

<p>[198706]</p>

<p>Engraved or printed in full colour with your name and logo, they can be ordered from just 10 units, making them a great pick for businesses both large and small. Looking for more name badge inspiration? Check out our full range of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/printed-button-and-metal-pin-badges" target="_blank" title="printed name badges for staff">badges for staff</a>, and also take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/bamboo-name-badges-with-window" target="_blank">Bamboo Name Badges With Window</a>, too.</p>

<p><em>Feeling inspired? Browse more <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-bamboo-products" target="_blank">bamboo promotional products</a>&nbsp;and place your order today. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-of-the-best-bamboo-promotional-products</link>
      <pubDate>Wed, 02 Aug 2023 10:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/62c552a5235f8_bamboo-promotional-products.jpg" type="image/jpeg" length="40116"/>
    </item>
    <item>
      <title><![CDATA[Colour Guide: Why Consider Pink For Your Promotional Products?]]></title>
      <description><![CDATA[<p>This just in: pink is set to be&nbsp;<em>the</em>&nbsp;colour of summer 2023, with the release of the&nbsp;<em>Barbie</em>&nbsp;movie (out today!) meaning that colour schemes across the business world are set to get a whole lot rosier.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-blue-for-your-promotional-products" target="_blank">Colour Guide: Why Consider Blue For Your Promotional Products?</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">Beginner&#39;s Guide: How To Use Promotional Products To Boost Your Brand</a></li>
</ul>

<hr />
<p>Dripping in punchy pop culture references and with an A-list cast quite unlike any other,&nbsp;<em>Barbie</em>&nbsp;signals a shift in popularity from cool neutral shades to vibrant shades of baby, hot and candy pink. Prepare to see magenta and fuchsia&nbsp;<em>everywhere</em>, with pastel pinks woven in to keep the look punchy rather than garish.</p>

<p>[234295]</p>

<p>So what does pink represent, and how can you incorporate in to your promotional marketing plans this summer and beyond? Read on to find out more...</p>

<h2>Everything You Need To Know About The Colour Pink</h2>

<p>According to reports, the word &quot;pink&quot; was first used to describe flowers back in the 17th century. Since then, it&#39;s gone on to bloom into a myriad of more specific shades, ranging from vibrant shocking pink to more delicate shades of baby and blush.</p>

<p>[199219]</p>

<p>Whereas it was once a colour that was favoured exclusively by the European aristocracy, pink is now one of the most widely worn colours by all demographics. Whether it&#39;s brightening up a suit for the office or bringing some colour to a room in the home, pink can boldly make a statement as easily as it can blend into the background - it&#39;s entirely up to you whether you opt to ramp it up or dial it down.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/64b7f137595a98.76886049_pink-promotional-products-2023 (1).jpg" style="height:394px; width:700px" /></p>

<h6 style="text-align:center">Image: Chandler Walters via Unsplash</h6>

<p>Each shade of pink tells its own story, with many businesses choosing the colour in one form or another for its branding.&nbsp;</p>

<p>As well as making a statement all of its own, pink is also perfectly paired with colours such as black and white for high-impact contrast, providing a statement canvas on which to layer up your branding. For example, a hot pink travel mug would look fantastic printed with a striking white or black logo.&nbsp;</p>

<h2>What Does Pink Traditionally Represent?</h2>

<p>Pink has many connotations and meanings, ranging from the subtle to the unavoidable.&nbsp;</p>

<ul>
	<li>Pink is commonly associated with femininity and romance. It stands in contrast to the boldness of red, which can also be linked with aggression and violence.&nbsp;</li>
	<li>Pink is widely linked with childhood and nostalgia,&nbsp;and is commonly used in retro-inspired designs.</li>
	<li>The colour is known for its calming properties. One shade, named &quot;drunk-tank pink&quot;, has been used on prison walls to soothe angry inmates.</li>
	<li>Pink is a happy colour, with phrases such as &quot;rose-tinted glasses&quot; and &quot;tickled pink&quot; giving a nod to its merry connotations.</li>
	<li>The print edition of the&nbsp;<em>Financial Times</em>&nbsp;famously has pink pages, reportedly to ensure that it stands out on the newsstand.&nbsp;</li>
</ul>

<p>From standing out from the crowd to its soothing properties, the &#39;good vibes only&#39; appeal of pink means almost any business can benefit from weaving the colour into their marketing over the coming months.&nbsp;</p>

<h2>Which Famous Companies Use Pink In Their Branding?</h2>

<p>Global brands such as Airbnb, Instagram and T-Mobile all feature degrees of pink in their logo. Fashion and beauty brands such as Victoria&#39;s Secret, Kylie Cosmetics and Benefit also have pink variations of their logo, with the colour incorporated more widely into their branding and packaging.&nbsp;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/64b8e6395eab76.01752185_instagram-pink-logo.jpg" style="height:410px; width:698px" /></p>

<h6 style="text-align:center">Image:&nbsp;Souvik Banerjee via Unsplash</h6>

<p>Strong female-centric brands often pair bold lettering with pink for an unmissable logo.&nbsp;</p>

<p><em>Cosmopolitan</em>&nbsp;magazine, for example, boasts a blocky pink font, while, accessories brand Claire&#39;s boasts unmissable chunky lettering in its logo. And of course, while the Barbie logo has undergone various iterations over the years, the one thing it&#39;s always had is a hot pink palette at its core.</p>

<h2>How Can I Incorporate Pink Into My Branding?</h2>

<p>If the thought of all-pink-everything fills you with dread&nbsp;</p>

<h2>Which Pink Promotional Products Could Your Business Consider?</h2>

<p>We all know that life in plastic is fantastic - but life in pink could be even better.&nbsp;</p>

<p>Whether your branding is already pink or you&#39;re simply planning to embrace the colour for a pop culture tie-in over the summer months, we&#39;ve got you covered with our wide range of pink products.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/64b9929fd27cc4.09848970_pink-promotional-pens.jpg" style="height:704px; width:700px" /></p>

<p>If you&#39;re viewing a product category page, simply use the colour picker tool (top left) to find the products that match your palette requirements - we&#39;ve got a huge range of shades available, with soft pastel pinks and rainbow-bright pinks both available for many of our items. Take a look at all our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing?colour=pink" target="_blank">promotional pink pens</a>, for example.</p>

<p>The beauty of using pink as a base colour for your merchandise is that it can allow the right logo to truly pop, creating simple yet high-impact visibility for your design.&nbsp;</p>

<p>With that in mind, read on for our edit of think-pink promotional products, ready to order with your logo today.&nbsp;</p>

<h2>500ml Active Water Bottles</h2>

<p>Available from just 50 units, these popular water bottles are a great merchandise pick for everything from fitness companies to lifestyle brands.</p>

<p>[191077]</p>

<p>They&#39;ll be exquisitely printed with your design in up to four colours, with the generous branding area ensuring that your logo is on display with every sip.&nbsp;Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles" target="_blank">branded water bottles</a>&nbsp;for more ideas.</p>

<h2>Contour Frost Ballpens</h2>

<p>Looking for a pen that can add a burst of promotional pink to any desk? The search is over: our Contour Frost Ballpens are here to make your pink pen dreams a reality.&nbsp;</p>

<p>[194679]</p>

<p>These ballpens can be printed with your design in up to full colour, ensuring your brand is represented just how you want it to be. (Pink perhaps not your thing after all? This pen is available to order in a rainbow of other colours.)</p>

<p>Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank">printed pens</a>.</p>

<h2>Debossed Silicone Wristbands</h2>

<p>Planning an event or looking for a high-impact, low-cost charity merchandise item that you can sell on to supporters of your good cause? Our Debossed Silicone Wristbands have got you covered.&nbsp;</p>

<p>[197553]</p>

<p>As well as standard debossing, you also have the option to have your debossed logo infilled with colour for an extra-special finishing touch.&nbsp;</p>

<h2>Any Colour Sunglasses</h2>

<p>Trust us: life in plastic is even more fantastic when you&#39;re wearing these fabulous printed sunglasses.</p>

<p>[192835]</p>

<p>Printed with your design in one colour to both arms, these striking sunnies are a great way to add a stylish twist to your marketing this summer - especially if you want to add a nod to Barbie.</p>

<h2>Fruit of the Loom Ladies Hoodies</h2>

<p>Looking ahead to the cosier autumn months? Our super-soft Fruit of the Loom hoodies are available in both <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-hoodies" target="_blank">male</a> and female fits, with a wide range of colours for you to choose from.&nbsp;</p>

<p>[195305]</p>

<p>They&#39;re a stylish classic that your recipients can don over and over again, offering fantastic visibility for your logo with every wear. They&#39;re ideal for everyone from outdoor workers to university students, with the various print areas ensuring your branding is on clear display.&nbsp;</p>

<h2>Tucson Edge Ruled Medium Notebooks</h2>

<p>Looking for a classic merch idea - with a fun 2023 twist? Search no further than our Tucson Edge Ruled Medium Notebooks, which feature your colour of choice perfectly contrasted with a stylish black notebook.&nbsp;</p>

<p>[193332]</p>

<h2>Nail Varnish</h2>

<p>If you&#39;re looking for a beauty-themed giveaway that can be used in event goodie bags or handed out in-store, then we&#39;ve got the perfect promo product to help you nail your goals.</p>

<p>[187599]</p>

<p>Each of our Nail Varnish pots will feature your design printed in full colour to the label, while the vibrant range of shades available (including the hottest of hot pinks) is guaranteed to appeal to any manicure fan.&nbsp;</p>

<h2>XR Smart Watch</h2>

<p>Finally, for a stylish and sporty accessory that can be printed with your artwork in up to four colours, search no further than our XR Smart Watch.</p>

<p>[225912]</p>

<p>With the ability to take photos, monitor certain health factors and more, this is so much more than just a watch - and it&#39;s ready to order with your logo today. We think Barbie would approve.</p>

<p><em>Need help sourcing a specific item for your upcoming summer marketing campaign? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/pink-promotional-products</link>
      <pubDate>Fri, 21 Jul 2023 08:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/64b99fac7123b_pink-promo-products-new.jpg" type="image/jpeg" length="238258"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: The Best Festival Merchandise Ideas For 2023 Events]]></title>
      <description><![CDATA[<p>With research suggesting that over&nbsp;1,000 festivals take place across the UK each year, it&#39;s little surprise to discover&nbsp;festival-friendly promotional merchandise is an incredibly popular option with our clients, especially in the lead-up to summer.</p>

<p>Whether your target audience will be considering&nbsp;literature at Cheltenham or rocking out at Glastonbury (or enjoying a little bit of both at Latitude), we&#39;ve got a fantastic selection of promotional products for you to arm customers with ahead of festival season, either in the run-up to the event or on the day itself.&nbsp;</p>

<p>[216750]</p>

<p>And of course, as well as our wide product range you can also be confident that we&#39;ll offer you unbeatable low prices, fast UK delivery and an all-round 5* experience - so choose us if you want to ensure your brand will truly be the &quot;headline act&quot; at events this summer and beyond.&nbsp;</p>

<h2>What are the benefits of providing&nbsp;branded festival merchandise?</h2>

<p>There are many reasons to consider promotional merchandise targeted towards festival-goers, or for having ready to hand-out at any festivals your brand might have a presence at. For example...</p>

<ul>
	<li>Branded festival merchandise often offers a genuine use for your customers, whether it&#39;s protecting them from heat or helping them stave off a hangover It aligns your brand with great memories and good times - every time your customer picks up their pair of printed sunglasses, for example, they&#39;ll remember the fantastic time they had</li>
	<li>Promotional festival merchandise can position your logo in front of a huge audience of potential new customers; according to research more people than &#39;ever before&#39; are heading to festivals across the UK</li>
	<li>If you&#39;re a regional-based business, getting your brand &#39;out there&#39; at nearby festivals (which are likely to be attended by people who live in the area) can be an excellent way to spread the word about your services</li>
	<li>Most of our promotional festival items are available for dispatch on a quick turn-around basis, meaning your order will be with you ASAP, no matter how last-minute you think you might have left it!</li>
</ul>

<p>Of course, there are many other reasons why having a brand presence at festivals across the UK&nbsp;can make a brilliant promotional opportunity for your business.&nbsp;</p>

<p>[216513]</p>

<p>Without further ado, read on to discover some of our favourite merch ideas to consider for the 2023 festival season - want more ideas? Browse more of our rockstar-approved <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">event giveaways</a> and place your order today!</p>

<h2>Mini Hang Over Kits</h2>

<p>If your target customer is most likely to be rocking out at a music festival this summer, these promotional hangover kits are proverbial lifesavers. (Maybe not so proverbial, actually.)</p>

<p>[185342]</p>

<p>With your company&#39;s branding clearly printed on the kit&#39;s exterior, it contains a myriad of hangover-busting essentials, including a cooling gel eye mask, a packet of mints, a 5ml face spray and even a&nbsp;refreshing wet wipe.&nbsp;</p>

<h2>Branded Express Silicone Wristbands</h2>

<p>Ideal for handing out to specific customers - for example, if you&#39;re welcoming guests to your branded VIP bar area - our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands">printed wristbands</a> can double-up as both non-paper tickets as well as stylish souvenirs of a fantastic event. Best of all? They can be dispatched in as little as three working days. Speedy!</p>

<p>[188848]</p>

<h2>Ear Plug Pillow Packs</h2>

<p>Partying like a rockstar is all well and good, of course, but - whisper it - it can be hard to unleash your inner Rolling Stone if&nbsp;you&#39;re exhausted from a bad night&#39;s sleep. Catching 40 winks&nbsp;at a weekend-spanning festival can be a notoriously&nbsp;tricky skill to master but your customers will stand a much better chance of feeling daisy-fresh with the help&nbsp;of these branded earplugs.&nbsp;</p>

<p>[196118]</p>

<p>With your company logo clearly printed on the package, they&#39;re presented in, your customers will think of your business fondly when they pick up these sleep-saving sound-blockers.&nbsp;</p>

<h2>Manual Charging Dynamo Torch</h2>

<p>There&#39;s no need for disposable batteries with this eco-conscious torch, which can be powered up by hand. Perfect for allowing your customers to find their way to even the most dingily lit Portaloo, it features your business logo clearly printed on its front for an instant hit of brand awareness.</p>

<p>[195698]</p>

<p>Of course, another perk of this clever promotional torch is it can be taken home after the festival and used, too, guaranteeing your branding will stay present with your customers for longer than you might have originally imagined.&nbsp;</p>

<h2>Printed Fiesta Sunglasses</h2>

<p>Help keep your customers safe in the sun - without leaving your brand in the dark! Our promotional full-colour sunglasses are available in your choice of 10 colours and, with your logo printed on the arms, offer a brilliant opportunity for a little extra brand awareness.&nbsp;</p>

<p>[195809]</p>

<h2>50ml Standard Clip Hand Sanitisers</h2>

<p>Festivals can get mucky - so if you&#39;re running a health-related campaign, why not tie it into the festival season by offering your customers our printed standard clip&nbsp;hand sanitisers?</p>

<p>[181163]</p>

<p>Featuring your artwork printed onto the front of the bottle and with the easy-attach clip meaning it&#39;s easy to keep close-to-hand, this is a promotional product that&#39;s perfect for offering&nbsp;a little sense of cleanliness and hygiene&nbsp;to your customers... Even if the setting they find themselves in is decidedly less than clean!</p>

<h2>Express 2600mAh Tube Power Banks</h2>

<p>Chances are your customers will use their mobile phones&nbsp;<em>endlessly</em>&nbsp;to capture memories and moments from the fun, whether it&#39;s selfies with the stage in the background or Boomerangs of crowd-surfing.</p>

<p>[192412]</p>

<p>Tackle this in style by arming your most-valued clients with branded power banks, such as our 2600mAh option, which will allow them to charge up&nbsp;their devices as and when they please - and with your company&#39;s logo on display the whole time. How&#39;s that for a charged-up idea?</p>

<p><em>This feature was originally written in July 2019 and has been updated. Looking for more festival-friendly merchandise ideas for your business this summer? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">promotional event giveaways</a>. Need assistance?&nbsp;Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image by&nbsp;Aranxa Esteve&nbsp;via Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/last-minute-promotional-merchandise-for-festivals</link>
      <pubDate>Thu, 08 Jun 2023 09:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6481b4823f42a_festival-merchandise-ideas.jpg" type="image/jpeg" length="247776"/>
    </item>
    <item>
      <title><![CDATA[Promotional Eco Keyrings: Everything You Need To Know]]></title>
      <description><![CDATA[<p>Promotional eco keyrings are a great way to generate positive brand awareness for your business. Made from eco-friendly materials and the perfect means to generate long-lasting brand awareness for your business, we have options that can match any marketing spend.</p>

<p>Whether you&#39;re an estate agent who gives keyrings to new homeowners or are a garage that wants to ensure your contact details are always <em>exactly</em> where your customers need them to be, <a href="https://www.totalmerchandise.co.uk/branded-products/branded-eco-keyrings" target="_blank">custom eco keyrings</a>&nbsp;printed with your logo are the perfect promotional product.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Effectively Boost Your Business</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/10-of-the-best-bamboo-promotional-products" target="_blank">10 Promotional Bamboo Products That Your Customers Will Love</a></li>
</ul>

<hr />
<p>After all, the perfect branded eco keyrings will be added to house keys and car keys, meaning your logo will seamlessly slip into your customers&#39; day-to-day lives.&nbsp;</p>

<h2>Eco Keyrings With Your Logo: Materials &amp; Uses</h2>

<p>Promotional eco keyrings are perfect for adding an environmentally aware angle to your marketing, showing that your business is giving consideration to the impact its choices can have on the planet.&nbsp;</p>

<p>[196735]</p>

<p>Our eco-friendly keyrings are made from a range of carefully chosen materials, offering you a fuss-free way to add an eco-friendly touch to your brand awareness activity. Among them are:</p>

<ul>
	<li>Bamboo</li>
	<li>Wood</li>
	<li>Recycled plastic&nbsp;</li>
</ul>

<p>And we even have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/e-leather-keyring" target="_blank">Recycled E Leather Keyrings</a> available if you&#39;re looking to create an extra smart impression!</p>

<p>[234230]</p>

<p>Regardless of what they&#39;re made from, all of our promotional eco keyrings can be branded with your logo, with customisation options available ranging from engraving to full colour printing.&nbsp;</p>

<p>So what can they be used for? The uses of promo eco key rings are manifold and they can make a great addition to any marketing campaign, whether you&#39;re looking to create general brand awareness or offer a reward to your customers. For example...</p>

<ul>
	<li><strong>Estate agents</strong> can give them to customers who have just found their new home</li>
	<li><strong>Car dealerships</strong> can give them to happy clients along with their new car keys</li>
	<li><strong>Gyms and fitness brands</strong> can choose trolley coin keyrings for new sign-ups to use in locker rooms</li>
	<li>Similarly, <strong>lifestyle brands</strong> can give their customers trolley coin keyrings for use in retail settings</li>
	<li><strong>Hotels</strong> can use them to add an extra polished touch to guests&#39; room keys</li>
</ul>

<p>Almost any business can find a purpose for keyrings, whether they&#39;re printed with stunning new campaign imagery or engraved with contact details and a logo.&nbsp;</p>

<p>[216432]</p>

<h2>How To Choose Promotional Eco Keyrings For Your Business</h2>

<p>So how can you be sure you choose the right sustainable keyrings for your business? Give consideration to a few simple pointers before making your decision:</p>

<ul>
	<li><strong>Which material would you like the keyrings to be made from?</strong> Our eco keyrings are typically made from recycled plastic, wood or bamboo. If you want advice on which type of material will best suit your artwork, just let us know - we&#39;d be delighted to help.&nbsp;</li>
	<li><strong>How quickly do you need them?</strong> Our calendar functionality allows you to view the products that match your precise deadlines, meaning there&#39;s no wasted time.</li>
	<li><strong>How will your customers receive them?</strong> Will you be handing them out in person or sending them through the post?&nbsp;</li>
</ul>

<p>If you need any help choosing the perfect printed eco keyrings to match your marketing goals, just let us know - our expert Product team would be more than happy to help.&nbsp;</p>

<h2>5 Promotional Eco Keyrings To Consider Today</h2>

<p><strong>#1 New Shape Recycled Plastic Trolley Coins</strong></p>

<p>These keyrings are consistently one of our most popular products, with our customers loving its versatility and generous print options (you can print in full colour to both sides).</p>

<p>[194365]</p>

<p>Available to order from 250 units, their practical nature means your customers are likely to add them on to their keys - after all, trolley coins are a must-have for everything from supermarket visits to trips to the garden centre!&nbsp;</p>

<p><strong>#2 Real Wood Oblong Keyrings</strong></p>

<p>A great choice for small businesses (the minimum order quantity for this product is just 25 units), our Real Wood Oblong Keyrings make a sophisticated choice.&nbsp;</p>

<p>[194086]</p>

<p>Constructed from oak, cherry wood or walnut, they can be engraved with your logo to one side or feature a full colour print of your design beneath a smart metal dome.</p>

<p><strong>#3 Recycled E Leather Keyrings&nbsp;</strong></p>

<p>We&#39;ve already highlighted this product but it&#39;s so good that we think it&#39;s worth mentioning twice! Available in a range of stylish colours, these recycled leather keyrings have a trio of customisation options available and make a classy addition to any marketing campaign.</p>

<p>[198574]</p>

<p>A great choice for everything from events to retail merchandise, they&#39;re ready to order from 50 units and can be debossed, foil blocked or printed in full colour with your design.&nbsp;</p>

<p><strong>#4&nbsp;Any Shape Recycled 45mm Keyrings</strong></p>

<p>Made from recycled plastic, these custom eco keyrings can be cut to the shape of your preference, resulting in a truly bespoke product.&nbsp;</p>

<p>[196869]</p>

<p>Printed with your full colour design, they&#39;re perfect for drawing attention to your brand in a truly creative way and are manufactured in the UK from 100% recycled plastic.&nbsp;</p>

<p><strong>#5 Eco Pop Trolley Coin Keyrings</strong></p>

<p>Made in the UK from recycled plastic (with the option to choose recycled and biodegradable plastic at an extra cost), these Eco Pop Trolley Coin Keyrings are perfectly sized for everything from mail-out campaigns to post-transaction giveaways.&nbsp;&nbsp;</p>

<p>[225725]</p>

<p>Take your pick from eight different colours, with the option to print your full colour design to one or both sides of the keyring - it&#39;s up to you!</p>

<p><em>Top image shows our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/recycled-biodegradable-plastic-keyrings" target="_blank">Recycled Biodegradable Plastic&nbsp;Keyrings</a>. Need help finding the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/branded-eco-keyrings" target="_blank">promotional eco keyrings</a> for your campaign? Browse our full range or&nbsp;contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-eco-keyrings-everything-you-need-to-know</link>
      <pubDate>Fri, 02 Jun 2023 10:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/64770f10dd257_promotional-eco-keyrings.jpg" type="image/jpeg" length="76934"/>
    </item>
    <item>
      <title><![CDATA[Order Today: Eco Branded Ocean Bottles With Your Logo]]></title>
      <description><![CDATA[<p>The Total Merchandise team is excited to announce that we&#39;re now stocking four fantastic products from Ocean Bottle.</p>

<p>Ocean Bottle is the reusable water bottle brand that&#39;s on a mission. For every bottle sold, the company collects the equivalent of 1,000 discarded plastic bottles from oceans around the world, with the goal of collecting 7 billion bottles by 2025. In 2022 alone, they collected&nbsp;4,645,556kg of ocean-bound plastic.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/best-recycled-promotional-items" target="_blank">10 Of The Best Recycled Promotional Products</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/what-are-the-best-branded-eco-pens-for-your-business" target="_blank">The Beginner&#39;s Guide To Eco-Friendly Promotional Pens</a></li>
</ul>

<hr />
<p>Now your business can align itself with the company&#39;s mission <em>and</em> shine an eco-friendly light on your marketing by ordering Ocean Bottle products printed or engraved with your logo.</p>

<p style="text-align:center"><img alt="Branded Ocean Bottles being used in a picnic" src="https://www.totalmerchandise.co.uk/media/news/64216e77d653c7.57401882_OCEAN SELECTS-14.jpg" style="height:400px; width:699px" /></p>

<p>If you&#39;ve been thinking about ordering high-quality water bottles for your business, read on to discover why <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-ocean-bottle" target="_blank">Ocean Bottle</a> could be the perfect option for your organisation.&nbsp;</p>

<h2>About Ocean Bottle &amp; Their Products</h2>

<p>Ocean Bottle was founded in 2018, and every unit sold helps to support coastal communities in countries such as Brazil, the Philippines and Indonesia. A B-Corp company, Ocean Bottle promises to collect the equivalent of 1,000 plastic bottles from the ocean for every product that&#39;s sold, which equates to around 11.4kg of plastic per unit.&nbsp;</p>

<p>Local collectors are then able to trade the plastic for money, allowing them and their families to access vital healthcare and education.&nbsp;</p>

<p style="text-align:center"><img alt="Branded Ocean Bottle being handed over in a cafe" src="https://www.totalmerchandise.co.uk/media/news/64216f56e1e8f3.46252468_ocean-bottle-cafe.jpg" style="height:450px; width:490px" /></p>

<p>We&#39;re proud to stock four Ocean Bottle products, with each available to engrave or full-colour print with your logo.&nbsp;With their sleek yet practical designs, each Ocean Bottle is matched to a range of different scenarios. They include:</p>

<ul>
	<li><strong>Ocean Brew Flask (350ml)</strong> - great for commuters or for enjoying a cuppa at a desk.</li>
	<li><strong>Original Ocean Bottle (500ml)</strong> - the perfect size for keeping hydrated during the day.</li>
	<li><strong>Ocean Bottle GO (500ml) </strong>- ideal for taking to the gym or out-and-about.</li>
	<li><strong>Big Ocean Bottle (1 litre)</strong> - a fantastic choice&nbsp;for wellbeing and lifestyle brands.</li>
</ul>

<p>The bottles are available in your choice of six stylish colours, with an option to make any corporate identity or logo pop.&nbsp;</p>

<p style="text-align:center"><img alt="Group shot of branded Ocean Bottles in different colours" src="https://www.totalmerchandise.co.uk/media/news/6421749160e531.60242625_branded-ocean-bottles-group-shot.jpg" style="height:429px; width:700px" /></p>

<p>In addition to their practical designs and ethical purpose, each Ocean Bottle comes with a stack of credentials, including:</p>

<ul>
	<li>They&#39;re typically made from recycled stainless steel, BPA-free plastic and ocean-bound plastic.</li>
	<li>Each Ocean Bottle is carbon neutral to the point of dispatch.</li>
	<li>Ocean Bottles are fully recyclable once they reach the end of their lifespan.</li>
	<li>4.88kg of carbon is offset per unit sold.</li>
	<li>They&#39;re delivered in packaging that&#39;s both recycled and recyclable.</li>
</ul>

<p>And on top of all that, your customers can also benefit from the brand&#39;s 10-year repair and replacement service. Did someone say &quot;incredible value for money&quot;...?</p>

<h2>Ocean Bottles: Which One Will You Add Your Logo To?</h2>

<p>With four Ocean Bottles to pick from, you&#39;ll want to carefully choose the option that best suits your business and target demographic. Read on for our overview of the four <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-ocean-bottle" target="_blank">Ocean Bottle products</a> that we have on offer, and don&#39;t hesitate to contact us if you have any questions.&nbsp;</p>

<p><strong>#1 Original Ocean Bottle</strong></p>

<p>The Original Ocean Bottle is available to order from 48 units and has capacity for 500ml of liquid. A great choice for both hot and cold drinks, it will keep your recipients&#39; favourite beverages at the perfect temperature.&nbsp;</p>

<p>[210068]</p>

<p>With its sleek design and cool colour palette, the Original Ocean Bottle offers a sleek canvas on which to add your logo, and whether you opt to have your design engraved or printed, your branding will be visible with every sip.&nbsp;</p>

<p><strong>#2 Ocean Brew Flask</strong></p>

<p>Ideal for those on-the-go cappuccinos and Americanos, the Ocean Brew Flask would make a great eco-friendly merchandise opportunity for cafes, coffee brands and more.</p>

<p>[234231]</p>

<p>It can hold both hot and cold drinks, and is great for everything from the morning commute to topping up in the office throughout the day.&nbsp;</p>

<p><strong>#3 Big Ocean Bottle</strong></p>

<p><strong>Great for: </strong>campaigns that centre around wellbeing and lifestyle - after all, that one-litre capacity is perfect for prompting people to up their water intake.&nbsp;</p>

<p>The Big Ocean Bottle is very much what it says on the tin (well, bottle): it&#39;s big. Offering double the capacity of the next product, the Big Ocean Bottle is a great choice for lifestyle and well-being brands, and is fantastic either as a giveaway item or for resaleable merchandise.&nbsp;</p>

<p>[234258]</p>

<p>With a generous print area that will ensure your logo can&#39;t be missed, these desk-friendly bottles are ideal for everything from keeping workers hydrated through the day to taking to the gym. The Big Ocean Bottle can also be ordered from just 24 units, making it a great choice for businesses that want a lower minimum order quantity.&nbsp;</p>

<p><strong>#4 Ocean Bottle GO</strong></p>

<p><strong>Great for:</strong> active demographics who will most likely be using their water bottle while on the move.</p>

<p>One thing we particularly love about the Ocean Bottle GO? Its dual opening means ice can be added with ease, allowing chilled coffees and soft drinks to stay cooler for even longer, ensuring spot-on refreshment for your recipients.&nbsp;</p>

<p>[234277]</p>

<p>Designed for adventure in any form, the bottle also boasts an anti-sweat surface for an easier grip, while its flip-lid design means it can be used with one hand, making it an excellent choice for promoting your brand to an active customer base.</p>

<p><em>Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-ocean-bottle" target="_blank" title="branded Ocean Bottle products">full range of Ocean Bottle products</a> today. Want more eco-friendly ideas for your next marketing campaign? Explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco-friendly promotional products</a>.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ready-to-order-ocean-bottles-with-your-logo</link>
      <pubDate>Mon, 27 Mar 2023 12:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/641c3ae942818_branded-ocean-bottles.jpg" type="image/jpeg" length="77506"/>
    </item>
    <item>
      <title><![CDATA[Royal Coronation Merchandise: Items To Celebrate King Charles III]]></title>
      <description><![CDATA[<p>The Coronation of King Charles III is fast approaching - and if your business is keen to tap into the excitement surrounding this momentous occasion, we&#39;re here to help with our wide range of coronation merchandise, ready to order today.</p>

<p>With the monarch officially ascending to the throne this spring, now&#39;s the perfect time to start planning how your company can get involved in the celebrations.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-industry-award-for-4th-year-running" target="_blank">Total Merchandise Wins Prestigious Industry Award For 4th Year Running</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-magic-of-merch-wristbands-for-the-wellchild-awards-2022" target="_blank">The Magic Of Merch: Charity Wristbands for The WellChild Awards 2022</a></li>
</ul>

<hr />
<p>From paper crowns printed with your logo to regally named teddies that are ready to bear your branding, we&#39;ve got everything your business could need - and your customers could want - to help mark the momentous occasion.&nbsp;</p>

<p>Whether you want to hold a corporate coronation celebration or are looking for the perfect memorabilia to gift your customers, we&#39;ve got all the <a href="https://www.totalmerchandise.co.uk/branded-products/special/coronation-promotional-products" target="_blank">branded coronation merchandise</a> you could possibly need.&nbsp;</p>

<h2>Everything We Know So Far About The Coronation Of King Charles III</h2>

<p>The first event of its kind to take place since his mother Queen Elizabeth II took to the throne in 1953, King Charles III&#39;s Coronation is going to offer people around the UK - and around the world, for that matter - a fantastic opportunity to celebrate.</p>

<p>[195925]</p>

<p>Here&#39;s what we know so far...</p>

<ul>
	<li><strong>When is King Charles III&#39;s Coronation happening?</strong> Saturday 6 May 2023. However, it&#39;s not limited to just one day: rather, there will be celebrations running throughout the whole weekend, including a Coronation Concert held at Windsor Castle on Sunday 7 May.</li>
	<li><strong>Where will it be happening?</strong> The ceremony will take place at Westminster Abbey in London.</li>
	<li><strong>Will there be a coronation bank holiday?</strong>&nbsp;Yes, there will - Monday 8 May 2023.</li>
</ul>

<p>[234044]</p>

<p>So how can your business get involved in the action? We&#39;ve got a few ideas...</p>

<ul>
	<li><strong>Host a corporate coronation celebration. </strong>Whether you invite your colleagues, your clients or your industry, a corporate celebration is a great way to have some topical fun with those most important to your business.</li>
	<li><strong>Add a commemorative touch to your usual merchandise. </strong>Add a coronation-inspired touch to your standard pens, mugs or tote bags by giving a nod to the coronation within your design. (Just be sure to check the official branding guidelines first!)</li>
	<li><strong>Sponsor community celebrations. </strong>With everything from street parties to charity events on the agenda, sponsoring something local is a great way to subtly assert your brand as a pillar of the community.&nbsp;</li>
</ul>

<p>And of course, it&#39;s not just businesses. If you&#39;re a pillar in your local community and are currently busy planning some events to celebrate the coronation, we&#39;ve got products to help.</p>

<p>[234120]</p>

<p>From bunting and balloons to cupcakes and novelty crowns, we&#39;ve got all you and your neighbourhood could need to celebrate the coronation in style.&nbsp;</p>

<p>[190834]</p>

<p>So whether you&#39;re looking to create long-lasting merchandise that your customers can keep for years to come or are looking for celebration-ready decoration ideas, Total Merchandise has got the perfect branded coronation items for you.</p>

<h2>Discover The Best Branded Coronation Merchandise For Your Business</h2>

<p>From teddy bears and tea towels to mugs and paper crowns, we&#39;ve got all the promotional products your brand could possibly need to celebrate the coronation this spring.</p>

<p>[234026]</p>

<p><strong>Please note:</strong>&nbsp;we anticipate that demand is going to be high for celebratory items such as flags, bunting, balloons and so on. With that in mind, and to avoid disappointment, we would recommend placing your order ASAP.&nbsp;</p>

<h2>20cm Charles Teddy Bear</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑👑👑&nbsp;</p>

<p>Could a teddy bear be any more regal...? Our 20cm Charles Teddy Bear is a great place to start for obvious reasons. Wearing your full colour design on his white T-shirt, he&#39;s a long-lasting coronation giveaway that your customers can keep for a lifetime.&nbsp;</p>

<p>[226365]</p>

<p>This adorable coronation-ready teddy bear can be ordered from just 10 units, making him perfect for businesses both large and small. Be sure to check out our cheeky <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/branded-10-inch-charlie-teddy-bears" target="_blank">Charlie teddy bear</a>, too - he wears a bow, T-shirt or sash that&#39;s printed with your branding.</p>

<h2>King&#39;s Coronation Mugs</h2>

<p><strong>Coronation rating: </strong>👑👑👑👑👑&nbsp;</p>

<p>Printed with the official coronation emblem to one side and your branding to the other, our King&#39;s Coronation Mugs make a great long-lasting souvenir.</p>

<p>[234027]</p>

<p>Perfect for use in offices or at home, these coronation-themed mugs are printed in full colour and can be ordered from 36 units.</p>

<h2>Eco Friendly Paper Hand Flags</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑👑&nbsp;</p>

<p>Planning an event? Whether it&#39;s a corporate sit-down dinner or a street party for the local community, our Eco Friendly Paper Hand Flags are a must-have. Budget-friendly and ready to order from 250 units, they&#39;re ideal for any demographic.</p>

<p>[195925]</p>

<p>Whether they&#39;re for waving during the National Anthem or for decorating tables at a more formal celebration, these flags are perfect for adding a patriotic touch to any occasion. Made from ethically-sourced FSC paper, they&#39;re also great for companies that are looking to bring a touch of eco-awareness to proceedings.&nbsp;</p>

<h2>Coronation Logobug</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑👑&nbsp;</p>

<p>Much like our Charles teddy bear, these crown-wearing logobugs are ideal for adding some &#39;cute&#39; to your coronation celebrations. Their low price point means they&#39;re ideal for budgets of all sizes, and they&#39;re perfect for handing out in-store or mailing out to your customers.</p>

<p>[234020]</p>

<p>Each one features your branding printed in full colour to the ribbon, and you&#39;ve got complete control over the colours of both the bug itself and its feet.&nbsp;</p>

<h2>King&#39;s Coronation Metal Bottles</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑👑</p>

<p>A fantastic long-lasting souvenir of King Charles III&#39;s Coronation, these classic metal water bottles can be ordered from just 30 units, and are printed with the official emblem to one side and your branding in full colour to the other.</p>

<p>[234114]</p>

<p>Ideal for hot or cold drinks, they&#39;re ideal for allowing your customers to enjoy their favourite beverages (and maybe even something bubbly on coronation day!) in style and are a great way to refresh your brand awareness.</p>

<h2>Tea and Biscuits Eco Bus Box</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑👑</p>

<p>Does it get any more quintessentially British than tea and biscuits? With that in mind, our tasty tins make great giveaways for guests at hotels, or for selling in a retail setting.&nbsp;</p>

<p>[226630]</p>

<p>Each of these neat buses contains two biscuits and four tea bags. The box is&nbsp;fully sustainable, recyclable, and compostable, making it a great way to add some green to your customers&#39; coronation celebrations.&nbsp;</p>

<h2>Coronation Face Mask</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑👑</p>

<p>Perfect for handing out in clubs or bars, or for giving away to customers as a budget-friendly novelty gift, these Coronation Face Masks blend cheeky and celebratory into one fuss-free product.&nbsp;</p>

<p>[234029]</p>

<p>With their easy-wear elastic fitting, these King Charles III cardboard masks will add some serious fun to your brand&#39;s coronation-themed marketing.</p>

<h2>Coronation Card Hats</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑👑</p>

<p>The perfect giveaway item for handing out at events, putting in shopping bags or distributing at corporate celebrations, these Coronation Card Hats are a great way to add a touch of majestic charm to any coronation-themed occasion.</p>

<p>[234036]</p>

<p>Easy to fit, these versatile printed crowns are in a one-size-fits-all design and can be ordered from just 250 units.</p>

<h2>Bubble Blower Pots</h2>

<p><strong>Coronation rating:</strong>&nbsp;👑👑👑</p>

<p>Targeting a younger audience? Our Bubble Blower Pots are a great addition to coronation events that are aimed at school children and feature your branding printed in full colour to the label.</p>

<p>[192719]</p>

<p>And that&#39;s not to say they&#39;re exclusively for kids, either - because who doesn&#39;t love bubbles...?&nbsp;</p>

<p><em>From teddy bears to bunting, we&#39;ve got all the <a href="https://www.totalmerchandise.co.uk/branded-products/special/coronation-promotional-products" target="_blank">royal coronation merchandise</a> ideas your business could need to celebrate the coronation of King Charles III. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information.&nbsp;Main image by Ian Taylor on Unsplash.&nbsp;This article was originally published on 6 February 2023 and has been updated.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/royal-coronation-merchandise-items-to-celebrate-king-charles-iii</link>
      <pubDate>Thu, 02 Mar 2023 16:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63dbc27c1072c_royal-coronation-promotional-products.jpg" type="image/jpeg" length="198962"/>
    </item>
    <item>
      <title><![CDATA[10 Ways To Celebrate Employee Appreciation Day With Your Team]]></title>
      <description><![CDATA[<p>It&#39;s that time of the year again! Employee Appreciation Day is fast-approaching and if you&#39;re looking for simple yet meaningful ways to demonstrate how much your business appreciates its staff, you&#39;ve come to the right place.&nbsp;</p>

<p>Employee Appreciation Day typically takes place on the first Friday in March, meaning that this year it falls on Friday 3rd March 2023.</p>

<p>However, why limit celebrating your staff to just one day? Whether you&#39;re planning to reward your team on March 3rd or perhaps want to organise your very own appreciation event later in the spring, showing your employees you value them can only be a good thing, regardless of the time of year.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/royal-coronation-merchandise-items-to-celebrate-king-charles-iii" target="_blank">Royal Coronation Merchandise: Items To Celebrate King Charles III</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-magic-of-merch-keyrings-for-new-property-owners" target="_blank">The Magic Of Merch: The Perfect Keyrings For New Homeowners</a></li>
</ul>

<hr />
<h2>What Is Employee Appreciation Day?</h2>

<p>Whilst it&#39;s largely celebrated in America and Canada, it&#39;s arguably never been more important for UK businesses to consider adding Employee Appreciation Day to their corporate calendar.</p>

<p>The awareness event is all about honouring the hard work, time and loyalty that your employees give your business, offering bosses the chance to show their staff that their contribution is truly noticed and valued.</p>

<p>[191930]</p>

<p>Wondering how, exactly, you can celebrate Employee Appreciation Day with your team? We&#39;ve got a few ideas...</p>

<ul>
	<li><strong>Arrange a team meal:</strong> whether it&#39;s a virtual pizza hosted over Zoom or heading to the nearby pub, this is a simple way to show your appreciation to your team.</li>
	<li><strong>Hold an&nbsp;awards ceremony:</strong> for a tongue-in-cheek twist on Hollywood&#39;s various&nbsp;glittering award ceremonies, invite your staff to don their finery and host your very own office awards.</li>
	<li><strong>Donate to their chosen charity:</strong> ask your staff to nominate good causes that mean a lot to them and make donations to show your support.</li>
	<li><strong>Organise a team event:</strong> if you can spare a few hours out the office, plan a team-bonding event. Whether you head to a nearby escape room or check in for a few rounds of crazy golf, it&#39;s a great way to encourage your team to have fun together.&nbsp;</li>
	<li><strong>Let everyone leave early: </strong>if your business allows for it, consider allowing your staff to leave early. Employee Appreciation Day is on a Friday, after all...</li>
</ul>

<p>And of course, there&#39;s gifting.&nbsp;Whether they work remotely or are based in the office, we&#39;ve got corporate gift ideas that are perfect for reminding your team how much they mean to your business.&nbsp;</p>

<p>With options available to suit every industry and budget, read on for our pick of the best ideas for Employee Appreciation Day 2023. You can also browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank">promotional products to show gratitude to staff</a> for more ideas.</p>

<h2>Iced Cupcake Boxes</h2>

<p><strong>Ideal for:</strong> Smaller teams - these boxes of six can be ordered from just 10 units.</p>

<p>Our Iced Cupcake Boxes can be delivered to your office premises or, for a small extra cost, can be sent directly to the individual home addresses of your remote-working employees. However you plan to distribute them, these cupcakes are the perfect way to add a tasty touch to Employee Appreciation Day, with your logo printed in edible ink to the top of each cupcake. &nbsp;</p>

<p>[216479]</p>

<p>For an extra special touch, you can also select the colour you&#39;d like for each cupcake&#39;s paper case, with a palette of shades to suit any corporate identity.&nbsp;Available with vanilla frosting by default, these cupcakes can also be ordered with chocolate or vanilla icing should you wish; simply get in touch to find out more and prepare to seriously brighten up your team&#39;s elevenses!</p>

<p>For more sweet treat inspiration, take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/millionaire-shortcake-snack-boxes" target="_blank">Millionaire Shortcake Snack Boxes</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/brownie-brew-boxes" target="_blank">Brownie Brew Boxes</a>.&nbsp;</p>

<h2>Reusable Calypso Metal Bottles</h2>

<p><strong>Great for:</strong> Encouraging your staff to keep hydrated throughout the day.</p>

<p>Available in stylish black or chic grey, our Reusable Calypso Metal Bottles can be ordered from just 25 units and will be printed or engraved with your design.&nbsp;</p>

<p>[226361]</p>

<p>Suitable for keeping hot drinks hot and cold drinks - you guessed it! - cold, these must-have reusable bottles will join your employees throughout the day. Whether they&#39;re enjoying a cuppa while they work on a presentation or are sipping a smoothie while they power through their emails, the Calypso is a great gifting choice that you can be assured your team will use day after day.&nbsp;</p>

<p>Interested in other drinkware solutions for your office? We&#39;ve got ceramic mugs, water bottles and travel mugs, all ready to order today. Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware" target="_blank">promo mugs and bottles</a> today.</p>

<h2>Real Wood Column Awards</h2>

<p><strong>Perfect if...</strong> You&#39;re looking to take your appreciation to the next level.</p>

<p>Considering hosting an in-house awards ceremony for your team? We <em>love</em> that idea - and we&#39;ve got a huge range of branded trophies available to order today, including these sophisticated Real Wood Column Awards.</p>

<p>[196651]</p>

<p>Printed or engraved with your artwork, these UK-made trophies are a great way to celebrate your team in style. They can be ordered from just five units, making them a great pick for teams of any size.</p>

<p>For more award-winning ideas, take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-awards" target="_blank">engraved trophies</a>.</p>

<h2>The Little Brown Tube Work From Home Kit</h2>

<p><strong>Choose it for:&nbsp;</strong>A thoughtful giveaway for your remote-working team.</p>

<p>Filled with items&nbsp;that will make your colleagues&#39; remote-working experience that bit easier, this handy kit features your branding printed in full colour to the external label.</p>

<p>[215915]</p>

<p>Each set contains&nbsp;a pack of tissues, a pocket-sized face spray, mints, a screen cleaner and a microfibre cloth.&nbsp;</p>

<h2>Gold Elise Ballpens</h2>

<p><strong>Perfect if...</strong> You&#39;re looking for something your staff can use day after day.</p>

<p>Our stunning Gold Elise Ballpens can be ordered from just 50 units and are available in your choice of five different colour combinations.&nbsp;</p>

<p>[210044]</p>

<p>Your design can be printed or engraved to the pen, with the option to order sleek presentation boxes for an extra cost.</p>

<p>For more ideas, take a look at our range of <a href="https://www.totalmerchandise.co.uk/branded-products/printed-executive-pens" target="_blank">promotional premium pens</a>.</p>

<h2>Mini Prosecco Bottles</h2>

<p><strong>Ideal for:</strong>&nbsp;Raising a glass to the brilliance of your colleagues.</p>

<p>Whether you&#39;re planning a virtual office get-together or simply want to give your team something bubbly they can enjoy after-hours, our Mini Prosecco Bottles are the perfect pick.</p>

<p>[216462]</p>

<p>Printed in full colour with your design, these shimmering gold bottles will add a touch of sophistication&nbsp;to your appreciation - and we can even arrange to have them delivered to your employees&#39; individual home addresses for that extra impressive touch. Cheers!</p>

<h2>TWS Pro4 Airbuds</h2>

<p><strong>Great for...</strong> Adding a smart tech-y touch to your corporate gifting.</p>

<p>Whether your team work remotely or are in the office, a pair of earbuds are perfect for everything from joining team calls to listening to music while on a lunchbreak walk.</p>

<p>[226038]</p>

<p>The charging cases of our neat TWS Pro4 Airbuds are printed with your design in up to full colour, ensuring an on-brand look that your staff can use whether they&#39;re at their desks or out and about.&nbsp;</p>

<h2>Candle Gift Sets</h2>

<p><strong>Choose these if...</strong> You want to treat your staff to something a little bit luxurious.</p>

<p>Keen to remind your staff that switching off at home is just as important as being productive while at work? Our Candle Gift Sets might be able to help.&nbsp;</p>

<p>[209912]</p>

<p>Ready to order from just 10 units, these decadent candles are available in four heavenly scents are presented in a stylish box that will feature your full-colour design on the label.&nbsp;</p>

<h2>Cadbury Chocolate Hampers</h2>

<p><strong>Ideal for:</strong>&nbsp;Smaller teams that want to make a serious statement.</p>

<p>Finally! For a decadent option that will keep your team seriously sweet, search no further than our Cadbury Chocolate Hampers.</p>

<p>[209644]</p>

<p>These delicious treasure troves are packed with a wide range of tasty treats: we&#39;re talking&nbsp;bars and boxes of chocolates, as well as biscuits and even a Toblerone. Not for the faint-hearted but certainly for the sweet-toothed, they can be ordered from just 10 units and printed with up to 16 characters.&nbsp;</p>

<p><em>This post was originally published in 2021 and has been updated for 2023. Want more ideas for staff gifting? Browse our full range of promotional products that are perfect for <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank" title="employee recognition gifts">showing gratitude to your team</a>. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>! Main image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-ways-to-celebrate-employee-appreciation-day-with-your-team</link>
      <pubDate>Thu, 16 Feb 2023 09:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ea145a145589a735260253152239b81325a5ef3d.jpeg" type="image/jpeg" length="46930"/>
    </item>
    <item>
      <title><![CDATA[Finalists! Total Merchandise Honoured At The BPMA Awards]]></title>
      <description><![CDATA[<p>The Total Merchandise team are delighted to have been honoured as finalists in the 2023 BPMA Awards - and for not just one award but two!</p>

<p>Last Wednesday (24 January 2023), some of the Total Merchandise team headed to Coventry for the 10th edition of Merchandise World. Hosted by the British Promotional Merchandise Association (BPMA) and Sourcing City, the event offers promotional product suppliers a unique opportunity to discover innovative product ideas and fantastic new suppliers.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-industry-award-for-4th-year-running" target="_blank">Total Merchandise Wins Prestigious Industry Award For 4th Consecutive Year</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/its-our-birthday-celebrating-18-years-of-total-merchandise" target="_blank">Total Merchandise celebrates 18 years in the promotional products&nbsp;industry</a></li>
</ul>

<hr />
<p><a href="https://www.totalmerchandise.co.uk/people/jason-oconnor" target="_blank">Jason</a>, <a href="https://www.totalmerchandise.co.uk/people/katie-reed" target="_blank">Katie</a>, Rebecca and Poppy had a great time catching up with industry friends and also got the opportunity to discover some incredible new products that we just know our customers will love. Watch this space...</p>

<p style="text-align:center"><img alt="Poppy and Rebecca at Merchandise World" src="https://www.totalmerchandise.co.uk/media/news/63db87a0068d42.31907334_poppy-rebecca-merchandise-world.jpg" style="height:501px; width:799px" /></p>

<h6 style="text-align:center">Poppy and Rebecca at Merchandise World. Photo courtesy of Merchandise World.</h6>

<p>Later that evening was the prestigious BPMA Awards - arguably the Oscars of the promotional merchandise world. The annual event celebrates both distributors and suppliers, providing the perfect opportunity to raise a glass to some of the best merchandise businesses across the UK.&nbsp;</p>

<p>With our heads still spinning from everything we saw at Merchandise World, we were delighted to discover that we&#39;d been voted as finalists for not one but two awards: the BRIMAN award and the Distributor of the Year &pound;5m+ award.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/63d8f5a4de6457.89612521_total-merchandise-bpma-awards-2023.jpg" style="height:400px; width:825px" /></p>

<p>While Distributor of the Year &pound;5m+ is arguably the biggest category of the evening, we were absolutely delighted to discover that we had been selected as finalists for the BRIMAN award, too.</p>

<p>BRIMAN celebrates British manufacturing in the promotional merchandise industry, which is something we&#39;ve been working hard to support with our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">UK-made promotional products</a>, so being acknowledged in this way is an honour.</p>

<p>Congratulations to everyone on the shortlist and thanks for having us, BPMA and Sourcing City - we&#39;re looking forward to next year&#39;s event already.</p>

<p><em>Need help finding the perfect promotional items for your business? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">email us</a>&nbsp;today for more information. Image of glass with sparkles by&nbsp;Anastasiia Rozumna&nbsp;on Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/finalists-total-merchandise-honoured-at-the-bpma-awards</link>
      <pubDate>Fri, 03 Feb 2023 09:31:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63d8f42049cfe_bpma-award-finalists-2023.jpg" type="image/jpeg" length="125672"/>
    </item>
    <item>
      <title><![CDATA[The Magic of Merch: the Perfect Keyrings for New Property Owners]]></title>
      <description><![CDATA[<p><em>Introducing our new content series, The Magic of Merch. We&#39;ll be bringing you stories that step behind the products and explore the incredible positive impact that promotional merchandise can have on people, events, milestone moments and more.&nbsp;</em></p>

<p>Moving into a new home is a momentous occasion. Whether you&#39;re renting or buying, it takes a lot of work, effort and patience to finally step foot over that threshold, and it&#39;s not for nothing that moving house is often referred to as one of the most stressful events a person can go through. And of course, swirling headlines about mortgage rates and financial crises don&#39;t make things any easier...</p>

<p>So with all that in mind, the moment you&#39;re first handed the keys to your new home is a serious milestone, whether you&#39;re a seasoned mover or a first-time buyer.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-magic-of-merch-wristbands-for-the-wellchild-awards-2022" target="_blank">The Magic of Merch: wristbands for the WellChild Awards 2022</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Items To Boost Your Business</a></li>
</ul>

<hr />
<p>Greenwoods Property Centre is an independent estate agent based in South Bristol, with their for-sale and to-rent properties located everywhere from Ashton to Whitchurch. When they wanted to find the perfect keyring to give to their clients, Greenwoods came to Total Merchandise and chose our best-selling Printed Trolley Coin Token Keyring - because what could be a better merch match for an estate agent than a keyring?</p>

<p>&quot;These keyrings are given to buyers when they collect their keys on completion,&quot; explains Chloe Salway, sales consultant at Greenwoods. &quot;They&#39;re part of the gift pack we give out, and are great for brand awareness and potential client retention.&quot;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/63b3f4084a7fa8.38257656_greenwoods-keyring-crop.jpg" style="height:650px; width:612px" /></p>

<p>The joy of the customers receiving the keys to their new home is perfectly accompanied by the neat keyring, which is flawlessly branded with Greenwoods&#39; logo for subtle day-to-day brand awareness.&nbsp;</p>

<h2>The Keyrings Chosen For Greenwoods&#39; Customers</h2>

<p>Greenwoods chose our Printed Trolley Coin Tokey Keyrings to give to their customers, with the keyring&#39;s generous branding area perfect for clearly and neatly showcasing the company&#39;s logo.</p>

<p>[195784]</p>

<p>Here&#39;s what you need to know about these popular keyrings, which are frequently within our best-selling products list...</p>

<ul>
	<li>They can be printed with your artwork in up to full colour, with the option to print to one or both sides of the keyring. In short, you can create exactly the keyring you want - you&#39;ve got complete control!</li>
	<li>They can be ordered from just 100 units, making them ideal for smaller businesses too.</li>
	<li>They&#39;re great for handing out at events, posting out via&nbsp;direct mail campaigns or, like Greenwoods, using as end-of-sale gifting.</li>
</ul>

<p>Love the idea of these custom keyrings but need them ASAP? Our Express New Shape Printed Trolley Coins (shown below) could be what you&#39;re looking for - they feature your full colour design printed to both sides of the keyring on a sticker.</p>

<p>[195122]</p>

<p>Many of Greenwoods&#39; clients are &quot;surprised and overwhelmed&quot; when they receive the keyring and other tokens, says Chloe, as they &quot;don&#39;t expect a handful of gifts with their new house keys&quot;.&nbsp;</p>

<p>And of course, the keyrings aren&#39;t just a poignant symbol of a new home. Their trolley coin design means they&#39;re useful out-and-about, especially at supermarkets, garden centres, DIY stores and all the other trolley-reliant places where a new homeowner might find themselves. &quot;And who&#39;s got a pound for a trolley these days?&quot; jokes Chloe.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/63b3f67057b2c2.99126697_greenwodds-property-centre.jpg" style="height:424px; width:850px" /></p>

<p>The team at Greenwoods like the Printed Trolley Coin Token Keyrings as they&#39;re &quot;simple but effective&quot;, says Chloe. And what more could you ask for?</p>

<h2>Smart Tips For Choosing The Perfect Close-of-Sale Merchandise</h2>

<p>Whether you operate in a high-value market or are a small start-up that&#39;s keen to ensure customer retention, giving your customers the right close-of-sale gift(s) can make your brand memorable for all the right reasons.</p>

<p>Regardless of whether your customers have made a life-changing purchase with you - such as buying a house or a car - or have made a far smaller transaction that they could be likely to repeat again soon, giving thought to the lasting impression you create of your business can be a powerful way to ensure they come back to you in the future.</p>

<ul>
	<li>Pick a long-lasting&nbsp;promotional item that can be <strong>incorporated into your customers&#39; day-to-day lives</strong>. Something like a keyring, pen or water bottle is perfect for becoming part of their daily routine, and is also ideal for generating subtle visibility for your logo.</li>
	<li>On a similar note, consider items that can <strong>offer your customers a practical purpose</strong>. This will give them a reason to keep using the item - and to keep noticing your branding! Be inspired by Greenwoods, who chose their keyrings not just because they were a great way to promote their business but also because they could offer their customers genuine functionality. The more likely the customer is to use the item, the more likely they are to remember your business.</li>
	<li>If your business helps customers through major life events - such as moving house - remember that <strong>even the smallest gestures</strong> can show that you&#39;re supporting your customers. Something as simple as a keyring will be intrinsically linked with the joy they felt at the end of the transaction, whereas a bottle of fizz will be enjoyed... And possibly forgotten about.</li>
</ul>

<p><em>All images provided courtesy of Greenwoods Property Centre. Follow #TheMagicOfMerch on Instagram for more inspiring real-life stories that show how promotional merchandise really&nbsp;</em>is<em>&nbsp;magical.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-magic-of-merch-keyrings-for-new-property-owners</link>
      <pubDate>Mon, 09 Jan 2023 15:08:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/638f6098ba825_the-magic-of-merch-estate-agent.jpg" type="image/jpeg" length="54358"/>
    </item>
    <item>
      <title><![CDATA[And The Winner Is... 2022's Most Popular Promotional Products]]></title>
      <description><![CDATA[<p>The end of 2022 is in sight - and boy oh boy, what a year it&#39;s been.</p>

<p>If you&#39;re currently planning ahead for Q1 of 2023 or perhaps casting your mind even further ahead than that, we&#39;ve rounded up our most popular products of the year to give you an instant inspiration fix.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-promotional-products-that-every-business-needs" target="_blank">The 5 Promotional Items That Every UK Business Needs</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-industry-award-for-4th-year-running" target="_blank">Total Merchandise Wins Distributor of the Year 2022</a></li>
</ul>

<hr />
<p>Because we get it. Sometimes, when you&#39;re faced with a blank canvas brief from your boss or are tasked with ensuring every single penny of your marketing budget works hard, it can feel a bit overwhelming to know where to start.</p>

<p>But where better to begin than with the items that have been chosen time after time by other UK businesses throughout 2022?</p>

<p>[8500128]</p>

<p>So whether you&#39;re...</p>

<ul>
	<li>Planning an event or a presence at an event</li>
	<li>Looking to rebrand your business</li>
	<li>Keen to find uniform options for staff</li>
	<li>Wanting to start selling your own branded stock</li>
	<li>Thinking about restocking in-house supplies for your company</li>
</ul>

<p>...Or something else entirely, our list of 2022&#39;s most popular promotional products is here to help. Without further ado, read on to discover the top 10 merchandise items of the last 12 months.</p>

<h2>Fruit of the Loom Valueweight T-Shirts</h2>

<p><strong>Special mention goes to:</strong> <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/gildan-heavy-cotton-t-shirts" target="_blank">Gildan Heavy Cotton T-Shirts</a>, which are perfect for handing out to staff or gifting to customers.</p>

<p>A perennial favourite with our customers, our best selling Fruit of the Loom Valueweight T-Shirts are the tried-and-tested classic that businesses across the UK love.&nbsp;</p>

<p>[302004]</p>

<p>Available in a huge palette of colours, they offer a hugely flexible promotional clothing option for any company, with the option to print them anywhere from one to full colour.</p>

<h2>Low Cost Stress Balls</h2>

<p><strong>Special mention goes to:</strong> <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/car-air-fresheners" target="_blank">Car Air Fresheners</a> - another great low-cost option for handing out at events!</p>

<p>Helping your customers and colleagues find simple ways to make the various stresses of modern life that bit more bearable is a great way to assert your business as one that cares.</p>

<p>[191217]</p>

<p>As such, our Low Cost Stress Balls are a fabulous pick that have been beloved by brands throughout 2022 - and with their wide range of colours and flexible print options, who&#39;s surprised?</p>

<h2>Finger Grip Sport Bottles 500ml</h2>

<p><strong>Special mention goes to:</strong>&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinkware/time-to-drink-water-bottle-with-straw" target="_blank">Time To Drink Water Bottles</a> - the perfect way to remind your customers to stay hydrated while also promoting your brand.</p>

<p>Not all water bottles are created equal, as our best selling Finger Grip design proves. Constantly popular for businesses that are keen to add a lifestyle angle to their marketing efforts, these promotional water bottles are great for demographics that range from student to demographic.&nbsp;</p>

<p>[5541877]</p>

<p>They can also be created to completely match your unique branding, with mix-n-match design options allowing you to design a bottle that perfectly matches what you&#39;re looking for. Cheers!</p>

<h2>3&quot; x 3&quot; Sticky Notes</h2>

<p><strong>Special mention goes to: </strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/eco-friendly-sticky-notes-3-x-3" target="_blank">3&quot; x 3&quot; Recycled Sticky Notes</a> - a great eco alternative.</p>

<p>You never really know how much you need sticky notes until you realise you&#39;ve run out. It&#39;s true, no? So help your customers and colleagues keep their stationery needs firmly stocked up with our ever-popular 3&quot; x 3&quot; Sticky Notes.</p>

<p>[140088]</p>

<p>These simple sticky note pads are printed with your design in up to full colour on each page. They&#39;re a great way to keep your branding visible and also an incredibly cost-effective merchandise option, too.</p>

<h2>All Over Print Table Cloth Throws</h2>

<p><strong>Special mention goes to:</strong>&nbsp;our full colour&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/roll-up-banners" target="_blank">Roll Up Banners</a>, which are&nbsp;another must-have item for any upcoming event presence.</p>

<p>Preparing to exhibit at a trade show in 2023, or perhaps planning an industry event? Whatever the occasion, promotional tablecloths are a great way to subtly assert your logo while also adding a polished touch to tabletops.</p>

<p>[194488]</p>

<p>Ready to order with your logo today, these high-impact branded table cloths add the perfect finishing touch to any industry event or consumer show. Our customers choose them time after time and they&#39;re available to order from just one unit, making them the perfect choice for businesses both large and small.</p>

<h2>Cambridge Promotional Mugs</h2>

<p><strong>Special mention goes to:</strong> <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/full-colour-mugs" target="_blank">Full Colour Mugs</a>, which are the perfect choice for sharing vibrant campaign imagery.</p>

<p>Our Cambridge mugs have been chosen over and over again throughout 2022 to help UK businesses generate brand awareness.</p>

<p>[701231]</p>

<p>They can be ordered from just 36 units and printed with your design in up to four colours. A solid, dependable mug, it looks great in offices and kitchens alike - and most pressingly of all, is the perfect size for a mid-morning tea or coffee. We&#39;ll drink to that.&nbsp;</p>

<h2>20mm Full Colour Lanyards</h2>

<p><strong>Special mention goes to: </strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/fast-track-rpet-lanyards-20mm" target="_blank">Fast-Track&nbsp;rPET&nbsp;20mm Polyester Lanyards</a>, which offer a quick turnaround eco option.</p>

<p>Whether you want to freshen up the lanyards that your team wear on a daily basis or are preparing the finer details for an upcoming event, our 20mm Full Colour Lanyards are perfect for ensuring your brand will stand out.</p>

<p>[195704]</p>

<p>Printed with your design in all its full colour glory, they&#39;re available to order from just 50 units, making them a reliable choice for a wide range of companies and scenarios.</p>

<h2>A5 Budget Soft Touch Notebooks</h2>

<p><strong>Special mention goes to: </strong>our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/recycled-notepad-and-pen-sets" target="_blank">Recycled Notepads &amp; Pen Sets</a>, which are great for a wide range of demographics and offer fuss-free brand visibility.</p>

<p>No matter how much time we spend writing midnight emails to ourselves on our phones, we all still love notebooks - and it&#39;s clear to see that there are none quite so beloved by brands across the UK than our A5 Budget Soft Touch Notebooks.</p>

<p>[196133]</p>

<p>Available in a huge range of colours, these smooth-to-the-touch promotional notebooks can be printed, debossed or foil-blocked with your design to the front cover, ensuring awareness for your logo with every use.&nbsp;</p>

<h2>Curvy Ballpens</h2>

<p><strong>Special mention goes to:</strong>&nbsp;the ever-popular <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/electra-metal-ballpens" target="_blank">Electra Metal Ballpen</a>, which can be ordered in a huge range of colours.</p>

<p>Our classic Curvy Ballpens are famous for their easy-grip design and make writing everything from to-do lists to making notes in a meeting a pleasure.</p>

<p>[182067]</p>

<p>Ready to order in a wide range of colour combinations, they&#39;re the perfect size for direct mail campaigns, popping in event goodie bags or handing out directly at events, and they&#39;re&nbsp;</p>

<h2>Printed Cotton Tote Bags</h2>

<p><strong>Special mention goes to:</strong> <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags" target="_blank">Coloured Cotton Tote Bags</a> - the perfect choice if you&#39;re looking for tote bags that can match your corporate palette.</p>

<p>And the winner is...! Whether you&#39;re experimenting with promotional merchandise for the first time or are a dab hand at ordering branded giveaways, you can&#39;t go wrong with custom tote bags. After all, they offer your recipients a genuine use and will draw attention to your logo with every outing, whether they&#39;re used for shopping or for taking into the office.&nbsp;</p>

<p>[189679]</p>

<p>We&#39;re really not surprised that these versatile totes have made their way into the top 10 yet again - after all, what&#39;s not to like?</p>

<p><em>Require assistance with ordering promotional products? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image: Nataliya Vaitkevich via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/2022s-most-popular-promotional-products</link>
      <pubDate>Tue, 20 Dec 2022 12:21:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63a08e590f995_most-popular-promotional-products-2022.jpg" type="image/jpeg" length="41954"/>
    </item>
    <item>
      <title><![CDATA[Still Time To Order! Last-Minute 2022 Corporate Christmas Presents]]></title>
      <description><![CDATA[<p>Been so busy decking the halls that Christmas has kind of - eek - crept up on you?&nbsp;</p>

<p>Don&#39;t worry. If you&#39;re keen to order promo Christmas gifts for your clients but are worried you&#39;ve left it too late, Total Merchandise has got a wide range of quick turnaround products, ready for you to order today.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/best-promotional-christmas-decorations" target="_blank">The Best Promotional Christmas Decorations For 2022</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Boost Your Business</a></li>
</ul>

<hr />
<p>From edible gifts to stationery with your logo, we&#39;ve got a large number of products that are still available to order. You&#39;re going to have to be quick if you want to distribute these goodies pre-December 25th though, so don&#39;t delay and place your order today.&nbsp;</p>

<p>[216431]</p>

<p>Read on for our simple tips for making your last-minute order and browse some of our favourite last-minute Christmas gifting ideas that your customers and colleagues will love.&nbsp;</p>

<h2>5 Tips For Ordering Promo Christmas Gifts For Clients</h2>

<ol>
	<li><strong>Don&#39;t panic. </strong>Elephant in the room: it&#39;s a bit late. But you know what? That&#39;s fine. We know that not everyone is an early bird when it comes to sorting out their Christmas to-do lists (you should see ours...), and it&#39;s&nbsp;not for nothing that we&#39;ve got a wide range of products that can still be ordered well in time for Christmas.</li>
	<li><strong>Give consideration to your audience as a whole. </strong>Choose a gift that will be a universal hit rather than something that will resonate with a small portion of your customers but leave the majority cold.</li>
	<li><strong>Think about what&nbsp;<em>you</em>&nbsp;would like to receive.</strong> On that note, consider how you&#39;d react if you received the item that you&#39;re considering. If it doesn&#39;t fill you with joy, it might not be the perfect match. If you can&#39;t find&nbsp;<em>exactly</em>&nbsp;what you&#39;re looking for, let us know - we&#39;ll be happy to try and find the right item that can match your deadline.</li>
	<li><strong>Know how you&#39;ll distribute the items. </strong>Order items that will match&nbsp;your distribution method. For example: if you&#39;re planning to post gifts to clients, think about letterbox-friendly options, like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/mince-pie-postal-packs" target="_blank">Mince Pie Postal Packs</a>. If you&#39;re planning to give them out at an event, you might want to give thought to how you&#39;ll present them: will you need <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-carrier-bags" target="_blank">gift bags</a>?</li>
	<li><strong>Be mindful of deadlines. </strong>If you can, avoid in-house hold-ups that can potentially delay your delivery. Everything - from order confirmation to artwork approval - will need to be swift in order to ensure you get your desired products in time.</li>
</ol>

<p>If you&#39;re unsure of timeframes or simply want to discuss options, our expert team is here to help. Simply email <a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a> to discuss your needs and we&#39;ll be more than happy to assist!</p>

<h2>Last-Minute Christmas Giveaways For Your Customers</h2>

<p>Ready to find the perfect quick-turnaround branded Christmas items for your customers and staff? Explore some of our favourites below and discover <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas?sortBy=lead-time" target="_blank">our full range</a> for even more ideas.</p>

<p><strong>Large Logo Shortbread Biscuits: the crowd pleaser</strong></p>

<p>Whether you&#39;re ordering for a school-aged demographic or a more discerning clientele, you can be confident that these tasty biscuits will be a hit with everyone.</p>

<p>[216484]</p>

<p>Printed with your full colour design in edible icing, these tasty treats are delivered in eco-friendly film to add a touch of green to your festive marketing.&nbsp;</p>

<p><strong>Christmas Tree Tiny Terracottas: the quirky option</strong></p>

<p>Looking for something that will really stand out in your customers&#39; minds? Our Christmas Tree Tiny Terracottas could be the perfect pick for your business.</p>

<p>[196322]</p>

<p>Ready to order from just 25 units, they&#39;re great for encouraging your recipients to embrace their inner gardener and try growing their very own mini Norway Spruce. They&#39;re the perfect size for bringing a touch of nature to office desks and are also a great choice for kids.&nbsp;</p>

<p><strong>MOSO&reg; Bamboo Christmas Tree With Bauble: the impressive eco choice</strong></p>

<p>If your business&#39;s resolution for 2023 is to embrace more eco-minded choices, start as you mean to go on with our MOSO&reg; Bamboo Christmas Trees, which come complete with a logo-branded wooded bauble.</p>

<p>[217042]</p>

<p>Available from just 10 units, they make a great end-of-year giveaway for your most cherished customers, as well as for your team.</p>

<p><strong>Recycled Plastic Christmas Decorations: for year-after-year visibility</strong></p>

<p>Baubles branded with your design are a great long-lasting giveaway that your customers can use year after year.&nbsp;And of course, you can also incorporate them into your own in-house Christmas decorations, too.</p>

<p>[226744]</p>

<p>Available in your choice of eight colours and a range of different seasonal shapes, these baubles are made from recycled plastic and are printed with your design in vibrant full colour.&nbsp;</p>

<p><strong>Parker Jotter Stainless Steel Ballpens: a luxe way to say &#39;thank you&#39;</strong></p>

<p>When it comes to corporate gifting, it doesn&#39;t come much better than a Parker pen, flawlessly engraved with your logo. After all, the Parker brand is synonymous with elegance and quality, which are (of course) both desirable qualities to associate your business with.</p>

<p>[181409]</p>

<p>These sleek pens can also be printed with your design in one or two colours, meaning there&#39;s a customisation option to suit your specific vision.&nbsp;</p>

<p><strong>Smart Touch Screen Gloves: a perfectly practical present</strong></p>

<p>Okay, you&#39;re right - no one exactly <em>dreams</em> of finding gloves underneath the Christmas tree. However, these are no ordinary gloves: rather, they&#39;re designed to keep hands warm while&nbsp;also allowing you to use smart devices thanks to their special screen-friendly fingertips.</p>

<p>[189343]</p>

<p>Your logo can be neatly embroidered to one or both gloves, ensuring a burst of brand awareness with every use. And with a freezing cold winter on the cards, you can be guaranteed they&#39;ll get their fair share of outings. As well as making a great Christmas giveaway option, they&#39;re also ideal for giving to staff who work outdoors as part of a seasonal uniform update.</p>

<p><strong>Edible Cocktail Topper: great for the office Christmas party</strong></p>

<p>If you&#39;re looking for some fun flourishes to add an extra impressive touch to a corporate festive bash, our quick-delivery edible cocktail toppers are a great option.</p>

<p>[226509]</p>

<p>With two sizes to pick from, they&#39;re great for adding a special touch to any party drink and are made from&nbsp;</p>

<p><em>Feeling inspired? Discover our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gifts</a>&nbsp;and order yours today.&nbsp;Need help finding a specific item? Contact a member of our friendly and experienced Sales team on 01376 509092 or drop us a line via&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image by&nbsp;Mel Poole&nbsp;via Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/still-time-to-order-last-minute-2022-corporate-christmas-gifts</link>
      <pubDate>Tue, 06 Dec 2022 16:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/638f55bebee64_last-minute-promotional-christmas-gifts-2022.jpg" type="image/jpeg" length="60624"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins Prestigious Industry Award For 4th Year]]></title>
      <description><![CDATA[<p>Total Merchandise is delighted to announce that we&#39;ve won Sourcing City&#39;s prestigious Distributor of the Year (&pound;3m+).</p>

<p>The win is all the more special as it marks the fourth consecutive year that we&#39;ve received the accolade - and it&#39;s all thanks to votes from our colleagues from across the promotional merchandise industry.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-magic-of-merch-wristbands-for-the-wellchild-awards-2022" target="_blank">The Magic of Merch: wristbands for the WellChild Awards 2022</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/its-our-birthday-celebrating-18-years-of-total-merchandise" target="_blank">Total Merchandise celebrates 18th year in the industry</a></li>
</ul>

<hr />
<p>So while last year marked the hat-trick, this year we can officially say that we have a &quot;haul&quot; of awards courtesy of this important event.</p>

<p>(We can neither confirm nor deny if we Googled &quot;what&#39;s the four equivalent of a hat-trick&quot; to discover that it is, in fact, called a &quot;haul&quot;...)</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/6388bf6f1ea83_tm-winner-badges-new.jpg" style="height:222px; width:850px" /></p>

<p>It goes without saying that our founders, Jay, Michelle and Dave are all over the moon to have scooped up the accolade for the fourth year running.</p>

<p>&quot;It means a lot,&quot; explains Jay.&nbsp;&quot;It&rsquo;s such a prestigious award, and from one of the industry&rsquo;s leading voices. It&rsquo;s a stellar line-up of winners this year and we are glad to be among these giants.&quot;</p>

<p style="text-align:center"><img alt="" src="/media/news/c8f5fd699d07d947693d39728209da9f00634938.png" style="height:545px; width:850px" /></p>

<h6 style="text-align:center">Dave, Michelle and Jay with Total Merchandise&#39;s very first Sourcing City Distributor of the Year award back in 2019.</h6>

<p>Dave agrees, adding: &quot;I&#39;m honestly blown away to win this for the fourth time in a row&quot;.&nbsp;</p>

<p>The directors put the win down to the team behind the business. Says Michelle: &quot;This is a celebration of our staff as much as it is of the business as a whole. It&rsquo;s a testament to their incredible hard work and the relationships they&rsquo;ve built across the industry&quot;.</p>

<p>It goes without saying that 2022 has been a whirlwind 12 months for team TM, not least because <a href="https://www.totalmerchandise.co.uk/news/article/its-our-birthday-celebrating-18-years-of-total-merchandise" target="_blank">we celebrated our 18th birthday</a> back in September. With a new year in sight, we&#39;re excited for everything that 2023 has to bring - so watch this space! Some&nbsp;<em>very&nbsp;</em>exciting things are on the horizon...</p>

<p><em>Main image by&nbsp;Myriam Zilles&nbsp;on&nbsp;Unsplash. Need help finding the perfect promotional products for your business? <a href="https://www.totalmerchandise.co.uk/pages/contact" target="_blank">Get in touch</a> with our award-winning team today or <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">browse our best-sellers</a> to get started.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-industry-award-for-4th-year-running</link>
      <pubDate>Fri, 02 Dec 2022 09:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63889ca68b8a2_total-merchandise-distributor-of-the-year-2022.jpg" type="image/jpeg" length="130616"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: The Biggest Promotional Merchandise Offers For Black Friday]]></title>
      <description><![CDATA[<p>Brace yourselves, people: Black Friday is nearly here.&nbsp;</p>

<p>For the uninitiated, the global shopping extravaganza sees prices reduced and shoppers elated, with bargains galore to be had online and in-store via retailers both large and small.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/its-our-birthday-celebrating-18-years-of-total-merchandise" target="_blank">It&#39;s Our Birthday! Celebrating 18 Years Of Total Merchandise</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-to-use-promotional-products-effectively-to-boost-your-business" target="_blank">How To Use Promotional Products To Effectively Boost Your Business</a></li>
</ul>

<hr />
<p>In honour of Black Friday 2022, Total Merchandise is delighted to present you and your business with a wide range of promotional discounts on all sorts of branded items, including everything from promotional pens to printed mugs. Read on to find out more and explore our offers!</p>

<h2>What Is Black Friday?</h2>

<p>An excellent question. Black Friday originated (where else?) in America and traditionally takes place on the day after Thanksgiving. The event has informally existed since 1952 and marks&nbsp;the unofficial start of America&#39;s Christmas shopping season, first becoming the US&#39; busiest shopping day in 2003.&nbsp;The popularity of Black Friday has spread across the globe, with the UK first significantly participating in 2014.</p>

<p>The event isn&#39;t confined just to the Friday though&nbsp;- rather, it extends into so-called&nbsp;&quot;Cyber Monday&quot; (which encourages shoppers to make the most of online discounts), with the weekend in between jammed full of&nbsp;irresistible discounts, too.&nbsp;&#39;Tis the season! The week containing Black Friday and Cyber Monday is often referred to as &quot;Cyber Week&quot;.&nbsp;</p>

<p>[189777]</p>

<p>According to stats shared by <a href="https://www.finder.com/uk/black-friday-statistics" target="_blank">Finder</a>, Brits will spend just under &pound;4 billion on Black Friday and Cyber Monday bargains this year. And it&#39;s not all about Christmas shopping and updating your wardrobe: rather, Black Friday can be the perfect opportunity to invest in some much-needed essentials for your business, too.&nbsp;</p>

<p>Whether you&#39;re planning an event, want to fire up a marketing campaign or are simply looking to top-up in-house supplies (because let&#39;s face it: you can never have enough pens...), we&#39;ve got promotional discounts that are too good to ignore.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank"><img alt="Black Friday promotional merchandise " src="https://www.totalmerchandise.co.uk/media/news_article/00efca0f54b837316c2c4b035df0f8587e35f149.png" style="height:500px; width:500px" /></a></p>

<h2>Get Inspired With Our Fantastic&nbsp;Offers On Promotional Merchandise</h2>

<p>Want to know a secret? Here at Total Merchandise, we have a host of brilliant bargains available on a wide range of our&nbsp;promotional products. Whether you&#39;re after last-minute Christmas giveaways for your customers or want to refresh your in-house supplies for the office, we have branded items to suit, whatever the occasion.&nbsp;</p>

<p>[215924]</p>

<p>In honour of Black Friday 2022 (and Cyber Monday, too!), we&#39;ve rounded up some of our most exciting merchandise&nbsp;offers, ready and waiting for you to order today. Be quick, though - whilst some are simply short-term discounts, others are clearance products that might not be available for too much longer...&nbsp;</p>

<h2>Deluxe Ice Scrapers</h2>

<p>A brilliant investment for a motoring or outdoors-related business, our popular branded ice scrapers are a seasonal essential for seasonal marketing campaigns.&nbsp;&nbsp;</p>

<p>[194990]</p>

<p>Ideal for helping your clients get on the road whatever the weather, these promotional ice scrapers will keep your logo in the minds of customers all winter long. Take your pick&nbsp;from eight different colours, with your artwork printed in full colour on the label.&nbsp;</p>

<h2>Thermo Travel Mugs</h2>

<p>Our popular branded travel mugs are ideal for helping your customers enjoy their favourite drinks on-the-go - with your branding joining them for every step of the journey.</p>

<p>[193914]</p>

<p>With a wide range of colours available for the mug, your artwork will be printed in up to four colours for unmissable brand awareness with every sip. Cheers!</p>

<p>60ml Hand Sanitisers</p>

<p>Looking for seasonal giveaways to include in an event goodie bag, to mail-out directly to customers, or to simply keep accessible to staff in-house? Our best-selling 60ml Hand Sanitisers are a great choice.&nbsp;Ideal for encouraging hygienic practices among your customers, the labels of these neat bottles are printed with your branding in full colour.</p>

<p>[198582]</p>

<p>They&#39;re the perfect size for slipping in to a pocket or a bag, meaning your customers can take your brand out and about with them.&nbsp;</p>

<h2>Medium Jute Bag For Life</h2>

<p>Our best-selling promotional jute bag is a must-have for any demographic and can be printed with your design in up to four colours on one or both sides.</p>

<p>[191844]</p>

<p>If you&#39;re looking for more of a tote option, our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/short-handle-cotton-tote-bags" target="_blank">Short Handle Cotton Tote Bags</a> are also currently up for sale, and can be printed with your design in up to full colour on one or both sides of the bag.</p>

<h2>Large Moleskine Hardback Ruled Notebook</h2>

<p>Who doesn&#39;t love a good notebook? Our branded Moleskines are ideal for adding a timeless touch of cost-effective luxe to your marketing campaign and will feature your logo debossed or printed onto the front cover.</p>

<p>[192634]</p>

<p>Whether you choose to hand them out to customers or colleagues, they offer long-lasting awareness for your company, as well as associating it with an iconic stationery brand, too.&nbsp;</p>

<h2>25mm Full Colour Lanyards</h2>

<p>Our 25mm Full Colour Lanyards are popular for a reason - and no, it&#39;s not just because of that fantastic price reduction!</p>

<p>[196430]</p>

<p>Printed in unmissable full colour with your design, they feature your artwork on both sides, ensuring dazzling awareness for your brand.&nbsp;</p>

<h2>Bamboo Coasters</h2>

<p>Whether they&#39;re used in the office, down the pub or at home, your customers will love our handy Bamboo Coasters.</p>

<p>[209553]</p>

<p>Available to order from just 25 units, these promo coasters can be printed or engraved with your design, and they can be created in a shape that&#39;s completely bespoke to your business.</p>

<h2>Oxford Ballpens</h2>

<p>With the option to be printed or engraved with your logo, our Oxford Ballpens get the balance just right between high-perceived value and budget-friendly giveaway.</p>

<p>[226844]</p>

<p>Take your pick from a quartet of sophisticated colours (silver, black, blue and white) to choose the perfect match for your campaign, with the pen&#39;s neat stylus tip an added bonus.&nbsp;</p>

<h2>Finally: 3 tips for bagging a bargain for your brand...</h2>

<ol>
	<li><strong>Know what you&#39;re looking for. </strong>With 100s of offers out there clamouring for your attention, having an idea - no matter how vague - of what you&#39;re searching for will make things easier. Whether you&#39;re ordering promotional merchandise for a specific event or are simply looking to replenish in-house supplies, having a rough idea of what sort of items you want and how much you&#39;re happy to spend can make things a&nbsp;<em>lot</em>&nbsp;easier.&nbsp;</li>
	<li><strong>Be mindful of when discounts end.</strong> It sounds like basic advice but it can pay to be mindful of when offers expire so as to ensure you don&#39;t miss out. If you know that you&#39;ll need to go through rounds of approvals before you can sign-off on an order, make sure you factor that in so as to not miss the saving.&nbsp;</li>
	<li><strong>Don&#39;t forget that the prices that Total Merchandise shows include <em>everything</em>. </strong>So the final figure you see on the page is what you&#39;ll pay - there are no hidden delivery costs or printing charges. Knowing that you won&#39;t be hit with any extra costs down the line can make the purchasing process that little bit easier, no?</li>
</ol>

<p><em>We have hundreds of offers and savings available for your business today. Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank">full range of promotional merchandise discounts</a> or use the &#39;Discounts &amp; Offers&#39; filter on a category page to find the perfect products for your business. Need assistance? Don&#39;t hesitate to <a href="https://www.totalmerchandise.co.uk/pages/contact" target="_blank">contact us</a> today. Main image by Karolina Grabowska via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-edit-the-biggest-promotional-merchandise-offers-for-black-friday</link>
      <pubDate>Thu, 24 Nov 2022 09:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/637cb808107c2_black-friday-promotional-merchandise.jpg" type="image/jpeg" length="40491"/>
    </item>
    <item>
      <title><![CDATA[The Magic of Merch: Wristbands for the WellChild Awards 2022]]></title>
      <description><![CDATA[<p><em>Introducing our brand new content series, The Magic of Merch. We&#39;ll be bringing you stories that step behind the products and explore the incredible positive impact that promotional merchandise can have on people, events, milestone moments and more.&nbsp;</em></p>

<p>WellChild is the national charity for sick children, and their WellChild Awards are a highlight of the charity calendar, celebrating the bravery and determination of the &quot;inspirational and seriously ill&quot; children that the organisation supports.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/63760a6a720e6_Untitled design (2).jpg" style="height:466px; width:700px" /></p>

<p>The event also honours the &quot;dedication of those individuals who go the extra mile to help these children and their families&quot;, according to the charity&#39;s official website.</p>

<p>Total Merchandise has been delighted to work with WellChild in the past and so when they contacted us earlier this year if we&#39;d like to get involved in their 2022 event, we jumped at the opportunity.&nbsp;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/63760c243149f_Untitled design (3).jpg" style="height:466px; width:700px" /></p>

<p>Offering an amazing few hours of glitz, glamour and most importantly of all&nbsp;<em>fun</em>&nbsp;to children and their families, the WellChild Awards is a celebration that we&#39;re truly proud to be able to support.</p>

<h2>The Wristbands Chosen for the WellChild Awards</h2>

<p>We supported the WellChild Awards by providing our 15mm Festival Style Fabric Wristbands.</p>

<p>[191604]</p>

<p>A few quick things that you should know about these ever-popular wristbands:</p>

<ul>
	<li>They offer the epitome of comfort due to their soft fabric material</li>
	<li>They&#39;re made in the UK, meaning your order helps to promote and support a UK manufacturer&nbsp;</li>
	<li>They make a great alternative to paper tickets</li>
	<li>They can be printed with your design in full colour, giving you complete creative control&nbsp;</li>
</ul>

<p>So why were these wristbands chosen by WellChild for their event?</p>

<p>Knowing that they could print their wristbands in full colour meant that WellChild could essentially do what they liked with the wristbands. They opted to invite the children that the Awards would be honouring to create their very own designs, which were printed onto the wristbands.&nbsp;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/637616ce93f98_73399812_2671206832902283_6851891512062509056_n.jpg" style="height:467px; width:700px" /></p>

<h6 style="text-align:center">Wristbands from the 2019 WellChild Awards, designed by the children who were honoured at that year&#39;s event.</h6>

<p>This isn&#39;t the first year WellChild have opted to use wristbands in lieu of ticketing - and neither is it the first time that they&#39;ve challenged attendees to design the artwork. The idea is simple yet works perfectly for the event, as well as offering some artistic appeal to the core younger demographic that the occasion is aimed at.</p>

<p>&quot;Each wristband at our 2022 event was designed by a child or young person supported by WellChild,&quot; explains Jessie Easterby, Events Manager at WellChild. &quot;Their designs looked beautiful on the wristbands and they are a lovely memento of the evening.&quot;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/6376128658461_Untitled design (6).jpg" style="height:267px; width:800px" /></p>

<p>As well as featuring their artwork, the wristbands were also printed with the names of the artists, meaning that every single guest at the event knew whose design they were wearing, from Carmela&#39;s stars-and-smiley-faces to Ava&#39;s colourful polka dots.</p>

<p>With a wide range of ages on the guest-list, these UK-made fabric wristbands were also a great choice due to their versatile and adjustable design.</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/637611f315cb8_Untitled design (5).jpg" style="height:267px; width:800px" /></p>

<p>The wristbands also provided a fuss-free indicator that the wearer was an attendee of the event, making ticketing safe, simple and fun.</p>

<p>&quot;The wristbands were not only great to engage guests with WellChild&#39;s family stories - they also act as a great point of security for our event,&quot; says Jessie.</p>

<p>&quot;They&#39;re so unique and the clasp used means they can&#39;t be shared with other people.&quot;</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/637620897d525_Untitled design (7).jpg" style="height:466px; width:700px" /></p>

<p>A number of famous faces attended the WellChild Awards, adding some celebrity sparkle to an already glittering affair. Among them were TV presenter Gaby Roslin; singer and TV personality Frankie Bridge; <em>Dragons&#39; Den</em>&nbsp;star and entrepreneur Duncan Bannatyne; singer Ella Henderson; and TV presenters Dick &#39;n&#39; Dom, among others.</p>

<p>That said, the real stars were, of course, the children and their families. It looks like the event was an inspiring celebration of bravery, courage and determination against all odds - and hopefully the wristbands will offer guests a lasting visual reminder of one spectacular evening. Watch <a href="https://www.youtube.com/watch?v=N3V_OVGwYWg">the video</a>&nbsp;below to find out more.</p>

<p style="text-align:center"><a href="https://www.youtube.com/watch?v=N3V_OVGwYWg"><img alt="" src="https://www.totalmerchandise.co.uk/media/news/6384af541607d_tm-wellchild-youtube.jpg" style="height:336px; width:650px" /></a></p>

<h2>Simple Tips For Choosing The Right Merch For Your Event</h2>

<p>Want to create your own magical celebration? Whether you&#39;re planning an awards night or an industry get-together, here are a few tips for picking the perfect products for your occasion.</p>

<ul>
	<li>Follow the lead of WellChild by <strong>choosing items that can tick multiple boxes</strong>. For example, WellChild chose full colour wristbands that gave the award-winning children a chance to enjoy some creativity, as well as feel the pride of seeing other people wearing their designs. The wristbands also doubled up as a handy ticket alternative.</li>
	<li><strong>Give thoughts to the origins of your merchandise.</strong>&nbsp;Whether you opt for products that have been made in the UK or items that are made from sustainable materials, there are options out there to match the considerations of your business.</li>
	<li><strong>Pick products&nbsp;that can be worn or used after the event is over.</strong> A practical item that doubles up as a memento of an amazing day will ensure that awareness for your cause or occasion stays high long after the final canap&eacute;s have been devoured.</li>
	<li>Don&#39;t forget to <strong>give consideration to who will be attending your event</strong>. WellChild&#39;s wristbands were suitable for both the younger guests and the older ones thanks to their versatile design, meaning they were a comfortable fit for all attendees.</li>
</ul>

<p><em>Find out more about the amazing winners of the <a href="https://www.wellchild.org.uk/awards/" target="_blank">2022 WellChild Awards</a>. All images provided courtesy of WellChild. Follow #TheMagicOfMerch on Instagram for more inspiring real-life stories that show how promotional merchandise really&nbsp;</em>is<em>&nbsp;magical.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-magic-of-merch-wristbands-for-the-wellchild-awards-2022</link>
      <pubDate>Thu, 17 Nov 2022 12:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6375fba6464e0_Untitled design.jpg" type="image/jpeg" length="125860"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: The Best Company Christmas Gifts, Ready To Order Today]]></title>
      <description><![CDATA[<p>The countdown has begun, people: there&#39;s officially 40 days to go until December 25th!</p>

<p>Now&#39;s the perfect time to consider your gifting strategy for Christmas 2022 and get it ticked off your Q4 to-do list once and for all. We&#39;re here to help make things as easy as possible, with products to suit every business, target demographic and budget.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/best-promotional-christmas-decorations" target="_blank">The Best Promotional Christmas Decorations For 2022</a></li>
</ul>

<hr />
<p>Looking for festive gift ideas to wow your most valued clients? Searching for the perfect end-of-year giveaways for your hardworking team? Or perhaps keen to create some seasonal brand awareness at a pre-Christmas event? Whatever the scenario, we&#39;ve got you covered.</p>

<p>[217060]</p>

<p>From branded baubles and 2023 promotional diaries to novelty stockings and edible delights, we&#39;ve got a wide range of Christmas goodies, all ready to be printed with your logo today.&nbsp;</p>

<p>Read on to discover some of our favourite items - and don&#39;t delay with placing your order! There&#39;s not long to go...</p>

<h2>For a Festive Feast, Choose Food and Drink Gifts</h2>

<p>Christmas is all about indulging: has December even begun if you haven&#39;t eaten your bodyweight in mince pies and got a stash of Baileys waiting in the wings?</p>

<p>[216900]</p>

<p>With that in mind, edible Christmas gifts can make a great choice. WIth items ranging from chocolate hampers to Christmas puddings, all of our foodie products feature your branding printed to the packaging. In some very special cases, we can even print your logo onto the product itself.</p>

<h2>1. Cadbury&#39;s Dairy Milk Chocolate Bars</h2>

<p><strong>Perfect for: </strong>aligning your business with a global brand.</p>

<p>Think of chocolate and odds are that your mind will instantly wander to Cadbury - so why not associate the iconic brand with yours?</p>

<p>[196979]</p>

<p>Available in four different sizes (45g, 110g, 360g and 850g), our personalised Dairy Milk bars can be customised with your branding in various ways. For that extra-special touch, you can also opt to have them printed with the individual names of your recipients. Means you can save on the gift tags, right?</p>

<h2>2. Christmas Pudding Box</h2>

<p><strong>Choose these to:</strong> add a quintessentially Christmas edge to your festive marketing.</p>

<p>There&#39;s arguably nothing more festive than a Christmas pudding when it comes to foodie gifting, and our delicious pud will add a luxurious touch to any festive marketing campaign you&#39;re working on.&nbsp;</p>

<p>[226479]</p>

<p>Each Christmas pudding is presented in a fully recyclable box that&#39;s printed with your design in full colour. Ideal for selling in-store or for giving out to customers as a seasonal &#39;thank you&#39;, these promo puddings are a guaranteed winner.</p>

<h2>3. Bottles of Prosecco</h2>

<p><strong>Ideal for:</strong> adding some fizz to any festive giveaway.</p>

<p>Our 75cl Prosecco Sparkling Wine features a label printed with your company logo in stunning full-colour, ensuring exposure for your business with every glass of bubbly poured.</p>

<p>[192189]</p>

<p>Each personalised bottle of wine contains 750ml of Prosecco Treviso Follador, a sparkling wine with particularly fine bubbles. Even the most discerning of imbibers will be impressed. Cheers!</p>

<h2>4. Shortbread Biscuit Decorating Kit</h2>

<p><strong>Ideal for:</strong>&nbsp;encouraging creativity.</p>

<p>These mouth-watering DIY icing kits are ideal for gifting to any demographic - we think they&#39;d make a great addition to festive workshops or team-building events. The creative nature of the product also means they work particularly well to children and teens.</p>

<p>[216899]</p>

<p>Each kit comprises one buttery shortbread biscuit, two tubes of icing, an edible topper with your logo and sprinkles to finish things off. Provided in neat boxes, these biscuit kits are ideally sized for mailing out to customers, or for handing out in-person.</p>

<h2>Add Some Fun with Novelty Festive Gifts</h2>

<p>From adorable teddy bears to fun Santa hats, we&#39;ve got everything your business could need to add some fun to everything from corporate parties to seasonal gift packs.</p>

<h2>1. Selfie Props</h2>

<p><strong>Consider these for:</strong> Christmas parties and festive celebrations.</p>

<p>Great for all ages, our selfie props are a must-order for corporate events, and are also ideally sized for mailing out directly to clients.&nbsp;</p>

<p>[194156]</p>

<p>Take your pick from red glasses, star glasses, lips-and-moustaches, or black card glasses, with your branding printed clearly to each unit. Say cheese...&nbsp;</p>

<h2>2. Five Inch Robbie Teddy Bear With Christmas Hat&nbsp;</h2>

<p><strong>Perfect for:</strong> adding a touch of cute to your marketing.</p>

<p>Our adorable Robbie bears make great long-lasting promotional giveaways, with your branding printed to the teddy&#39;s bow, sash or T-shirt.</p>

<p>[209773]</p>

<p>Available to order from 144 units, they&#39;re a great choice for schools, hospitals, offices and more - and we hear he gives great hugs, too.</p>

<h2>3. Santa Hats</h2>

<p><strong>Choose these if:</strong> you want a classic Christmas addition to your marketing.</p>

<p>Our printed Santa Hats are a staple during the Christmas festive season that can be reused every Christmas and is certain to keep your brand on prime display every time.</p>

<p>[217133]</p>

<p>Take your pick from seven different colourways, with your logo printed in one colour or full colour to the hat&#39;s white brim.&nbsp;</p>

<h2>Deck the Halls with Promo Christmas Decorations</h2>

<p>Want to sleigh your festive gifts and giveaways? Look no further than Christmas decorations printed with your logo.</p>

<h2>1. Glass Christmas Baubles</h2>

<p><strong>Choose these for:</strong>&nbsp;impressing your customers&nbsp;</p>

<p>These Glass Christmas Baubles will keep your brand at the heart of Christmas celebrations for years to come.</p>

<p>[209718]</p>

<p>Ready to order in a wide range of colours and finishes, including gloss, matt and metallic, there&#39;s a version of this bauble to match every corporate identity.&nbsp;</p>

<h2>2. Glitter Snow Domes</h2>

<p><strong>Ideal for: </strong>adding a touch of sparkle to any desk, table or windowsill.</p>

<p>Shake up your branding with our striking Glitter Snow Domes, which can be ordered from just 50 units.</p>

<p>[183404]</p>

<p>Each of these promotional snow domes features&nbsp;a large printed insert within, which features your full-colour design on both sides, and masses of glitter dancing around your design.</p>

<h2>3. Bamboo Christmas Baubles</h2>

<p><strong>Consider these if:</strong> you&#39;re looking for corporate Christmas gifts that are eco-friendly.</p>

<p>Crafted from bamboo, these baubles are the perfect eco-friendly Christmas ornament. Ready to order from just five units, they&#39;re ideal for small companies and large organisations alike.&nbsp;</p>

<p>[209844]</p>

<p>With&nbsp;four&nbsp;beautiful designs to choose from&nbsp;(Penguins, Polar Bears, Robin, and Stag),&nbsp;the baubles are laser engraved with your design and, if you wish, can even be engraved with individual names&nbsp;to add a personalised touch.</p>

<h2>Christmas Gifts that Are Perfect for the New Year</h2>

<p>With Brits typically regarding the start of a new year as the perfect opportunity to get more organised and hit new goals, encourage them with carefully chosen merchandise ideas.</p>

<h2>1. A5 Daily Colombia Diary</h2>

<p><strong>Perfect for:</strong>&nbsp;encouraging your customers to start 2023 as they mean to go on.</p>

<p>Arguably one of the most popular items for starting a new year with a fresh and clear mindset is the diary.&nbsp;</p>

<p>[190907]</p>

<p>Our A5 Daily Colombia Diary is a bestseller year after year. It&#39;s available to order in five different colours and is foil blocked with your logo for an impressive dose of daily brand awareness.</p>

<h2>2. 500ml Double Walled Metal Bottles</h2>

<p><strong>A great choice if:</strong> you want to order in a smaller quantity.</p>

<p>Whether they&#39;ve got a health kick planned for the new year or simply want to balance all the festive booze with regular hydration, your customers will love our best selling promo water bottles.</p>

<p>[196632]</p>

<p>Ready to order from just 25 units, the bottles are available in a wide range of colours and can be printed or engraved with your design.</p>

<h2>3. Panorama Easel Calendars</h2>

<p><strong>Ideal for:</strong> generating brand awareness 365 days of the year.</p>

<p>These handy calendars are a must-have for any desk, and guarantee to keep your brand in prime position all year long.</p>

<p>[684515]</p>

<p>Use your own full colour imagery to illustrate each month, or take your pick from our stunning stock imagery, with themes including Simply Seasons and Adorable Animals.</p>

<p><em>Feeling inspired? Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gifts</a>&nbsp;and order yours today.&nbsp;Need help finding a specific item? Contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image&nbsp;by&nbsp;Juliana Malta&nbsp;on&nbsp;Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/share-the-joy-this-december-with-corporate-christmas-gifts</link>
      <pubDate>Tue, 15 Nov 2022 11:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/637263a73193c_promotional-christmas-giveaways.jpg" type="image/jpeg" length="113535"/>
    </item>
    <item>
      <title><![CDATA[Boo! Frightfully Good Promotional Products For Halloween]]></title>
      <description><![CDATA[<p>Halloween is creeping up on us -&nbsp;and if your business is keen to sink its teeth into this most spook-tacular of&nbsp;occasions, Total Merchandise is here to help.</p>

<p>According to recent research,&nbsp;consumer spending around Halloween almost doubled in the period between 2013 and 2018, with the total annual sum sitting at around &pound;419 million.&nbsp;</p>

<hr />
<p><strong>READ MORE...</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-selling-winter-promotional-merchandise" target="_blank">The TM Edit: Best Selling Promotional Products For Winter</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/five-reasons-to-choose-branded-ice-scrapers-for-your-next-giveaway" target="_blank">Five Reasons To Choose Branded Ice Scrapers For Your Autumn/Winter Marketing Campaign</a></li>
</ul>

<hr />
<p><em><strong>Editor&rsquo;s Note:&nbsp;</strong>This article was originally written in October 2019 and has been updated for 2022.</em></p>

<p>Halloween is a seasonal occurrence that many Brits - and businesses - love getting involved in. Sure, the situation this year is very different from what we&#39;re all used to - but what&#39;s to say your brand can&#39;t still have some fang-tastic fun?&nbsp;</p>

<p>[192305]</p>

<p>Promotional Halloween items can offer the perfect opportunity to generate some seasonal awareness for your brand.&nbsp;</p>

<h2>The Beginner&#39;s Guide To Halloween-Themed Promotional Items</h2>

<p>Tapping into seasonal events is a great way to show that your business has its finger on the zeitgeist pulse and is as relevant as it is on the ball.</p>

<p>Whether you challenge your staff to take part in a company-wide pumpkin carving competition or are looking for themed giveaways that you can post to your customers, there are all sorts of ways your brand can take part.</p>

<p style="text-align:center"><img alt="Halloween themed promotional products" src="https://www.totalmerchandise.co.uk/media/news_article/abaf0ca79811cf21901074c2ac038ee1cdd8bd2c.jpeg" style="height:650px; width:691px" /></p>

<p>Total Merchandise&#39;s&nbsp;range of promotional Halloween items will help give your business&nbsp;some spine-tingling brand awareness - read on for our chilling edit of ideas!</p>

<h2>Halloween Shaped Shortbread Biscuits</h2>

<p><strong>Fear factor:</strong> 🎃</p>

<p>If your organisation is hosting a Halloween-themed event, these mouthwatering biscuits are all treat and no trick.</p>

<p>[226658]</p>

<p>Available in a range of spooky shapes, they&#39;re ready to order from just 25 units and feature an edible version of your logo, printed in full colour.</p>

<h2>Self Cling Window Stickers</h2>

<p><strong>Fear factor:</strong> 🎃</p>

<p>With &#39;<a href="https://www.northantslive.news/whats-on/family-kids/how-you-can-take-part-4517199" target="_blank">pumpkin trails</a>&#39; becoming popular over the last few years as an alternative to traditional trick-or-treating, get your brand involved with our promotional window stickers.</p>

<p>[209566]</p>

<p>Ideal for sending to customers - as well as for displaying in your own premises if you have multiples sites - these self cling window stickers can be printed with the Halloween-inspired artwork of your choice and are easy to apply and remove.&nbsp;</p>

<h2>Owl Logobugs</h2>

<p><strong>Fear factor:&nbsp;</strong>🎃🎃</p>

<p>For a cheap-and-cheerful promotional giveaway that&#39;s ideal for tying into general autumn-themed marketing activity, look no further than our seasonal Owl Logobugs. As well as being ideal for your Halloween plans, they&#39;re also a great choice for nature and wildlife organisations, while the owl&#39;s wisdom connotations make them a great choice for schools and universities, too.&nbsp;</p>

<p>[185849]</p>

<p>A tiny bit spooky and a whole lot of cute, prices start low for these fluffy branded logo bugs, which feature your artwork printed in full colour on their ribbon.</p>

<h2>Halloween Cupcake &amp; Halloween Doughnut</h2>

<p><strong>Fear factor:</strong>&nbsp;🎃🎃🎃</p>

<p>Whilst cupcakes aren&#39;t typically known for their abilities to haunt dreams, our spine-tingling Halloween Cupcake might just be the exception to the rule.</p>

<p>[226645]</p>

<p>This frightfully delicious cupcake is available with vanilla frosting by standard (chocolate or lemon are also available on request) and features an edible topper that&#39;s printed with your logo.</p>

<p>[226642]</p>

<p>Our Halloween Doughnuts are also worth considering: ready to order in caramel, chocolate or strawberry, they&#39;re great for adding some playful brand awareness to any seasonal event.</p>

<h2>Stress Bat</h2>

<p><strong>Fear factor:</strong>&nbsp;🎃🎃🎃</p>

<p>Upping the spookiness that little bit more is our Stress Bat. As adorable as they are spine-tingling, these bat promotional stress balls will allow your customers to alleviate stress whilst keeping your branding on display all at the same time.&nbsp;</p>

<p>[186473]</p>

<p>They can be printed with your branding in anywhere from one colour to full colour and are available to order from just 50 units.&nbsp;</p>

<h2>Spider Logobugs</h2>

<p><strong>Fear factor:&nbsp;</strong>🎃🎃🎃🎃</p>

<p>Our promotional logo bugs are hugely cost-effective and we&#39;ve got a few budget-friendly options that are perfect for any events centred around October 31st.&nbsp;These&nbsp;sinister spiders, for example, are ideal for budget-efficient mailout campaigns or for handing out to visitors at exhibitions and events taking place around the end of October.&nbsp;</p>

<p>[192304]</p>

<p>One to definitely keep away from the&nbsp;arachnophobes out there, these eight-legged terrors are available for dispatch in just seven working days.&nbsp;</p>

<h2>Stress Pumpkin</h2>

<p><strong>Fear factor:&nbsp;</strong>🎃🎃🎃🎃🎃</p>

<p>Finally! Our stress ball pumpkins are the epitome of Halloween promotional gifting with prices it&#39;s impossible to be frightened of!&nbsp;ideal for adding a colourful twist of promotional potential to your Halloween campaign.&nbsp;</p>

<p>[183375]</p>

<p>Stress balls are proven to reduce anxiety and can make highly effective and useful giveaways for all manner of people - young and old, students and professionals, and so on -&nbsp;to benefit from using.&nbsp;Just look at that little face...!&nbsp;😱</p>

<p><em>From our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">event giveaways</a>&nbsp;to our selection of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gifts</a>,&nbsp;Total Merchandise has all the branded items your business could need to help your customers count down to 2021. Need assistance in finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;Main image via Pixabay.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/boo-frightfully-good-promotional-products-for-halloween</link>
      <pubDate>Tue, 04 Oct 2022 19:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b78266018614a1186a57e0e59cdaa03465044355.jpeg" type="image/jpeg" length="124965"/>
    </item>
    <item>
      <title><![CDATA[It's Our Birthday! Celebrating 18 Years Of Total Merchandise]]></title>
      <description><![CDATA[<p>We&#39;ve been busy celebrating at TM Towers recently: we&#39;ve turned 18!</p>

<p>This milestone moment signifies 18 years since our founders Jay, Dave and Michelle first launched the business - and what an incredible journey it&#39;s been.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-distributor-of-the-year-2021" target="_blank">Total Merchandise wins Distributor of the Year 2021</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/we-won-tm-is-voted-no.1-in-the-south-east-business-awards-2021" target="_blank">We Won! TM is Voted No.1 in The South East Business Awards 2021</a></li>
</ul>

<hr />
<p>From a spare-room start-up to an award-winning industry leader, our 18th birthday is certainly something we&#39;re proud to be celebrating.&nbsp;</p>

<p><img alt="" src="https://www.totalmerchandise.co.uk/media/news/632c692e2c354_308076600_5698027020220234_53451077701810014_n.jpeg" style="height:785px; width:1000px" /></p>

<p>Our official birthday celebration took place on 21st September, with the team and directors receiving gifts and cards to mark the occasion. There was also a&nbsp;<em>lot</em>&nbsp;of cake, with dozens of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/frosted-cupcakes" target="_blank">cupcakes</a> and one big birthday cake adding a seriously sweet touch to elevenses.&nbsp;</p>

<p><img alt="" src="https://www.totalmerchandise.co.uk/media/news/632c6b8e5c79e_directors-cake-2.jpg" style="height:361px; width:1100px" /></p>

<p>As an extra-special treat, the directors hired a pizza truck to pull up at the office in time for lunch - we&#39;re not sure our usual 12pm sandwich or salad will ever quite compare to a slice of Cha Cha Pizza&#39;s Heaven &#39;N&#39; Hell Pepperoni...</p>

<p><img alt="" src="https://www.totalmerchandise.co.uk/media/news/632c867408fec_pizza-montage.jpg" style="height:379px; width:1000px" /></p>

<p>And somehow we even managed to persuade some members of the team to strike a pose with the van while they were waiting for their pizzas.&nbsp;</p>

<p><img alt="" src="https://www.totalmerchandise.co.uk/media/news/632c892b96ae5_team-tm-pizza.jpg" style="height:829px; width:1000px" /></p>

<p>Best of all, we took an official 18th birthday group photo of (nearly all) the TM team. Working across a number of different departments, this amazing group of people make the business what it is. What a bunch!</p>

<p><img alt="" src="https://www.totalmerchandise.co.uk/media/news/632c703adf680_total-merch-team.jpeg" style="height:1157px; width:850px" /></p>

<p>It was an amazing day and the perfect way to celebrate 18 fantastic years at the forefront of the promotional merchandise industry.&nbsp;</p>

<p>We also opted to mark the occasion by making a donation to an incredible charity. Dave and Michelle visited the HQ of East Anglia&#39;s Children Hospices (EACH) to present a cheque for &pound;1,800, which will support the organisation&#39;s tireless work with poorly children and their families.&nbsp;</p>

<p><img alt="" src="https://www.totalmerchandise.co.uk/media/news/632c7579b198e_david-michelle-EACH.jpg" style="height:856px; width:1000px" /></p>

<p>And finally! We&#39;ve been delighted to receive some kind and heartfelt messages from various industry colleagues who we&#39;ve worked with over the years. Their continued support means the world to us.</p>

<p><img alt="" src="https://www.totalmerchandise.co.uk/media/news/632c82d6bfc16_quotes-tm-messages.jpg" style="height:280px; width:1200px" /></p>

<p>We&#39;ll have to stop there before our head gets too big...</p>

<p>All in all, it&#39;s been quite the celebration - and from all the TM team, we&#39;d like to say a massive &quot;congratulations&quot; to Jay, Michelle and Dave on 18 fantastic years of Total Merchandise.</p>

<p>And the celebration doesn&#39;t end there!</p>

<h2>Our Gift To You: Huge Savings To Celebrate 18 Years Of TM&nbsp;🥳</h2>

<p>Yes, it&#39;s&nbsp;<em>our</em>&nbsp;birthday - but we want to give something back to you, our incredible customers. In honour of our 18 years in the industry, our Product team has been busy sourcing some <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank">unmissable offers</a> on a huge range of promotional products.</p>

<p>These range from eco-friendly items and best-selling merch to office essentials and event must-haves, with discounts of up to 51% available.</p>

<p>A few must-considers for your upcoming marketing campaign include...</p>

<ul>
	<li>Save 15% on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/recycled-plastic-keyrings" target="_blank">Recycled Plastic Keyrings</a></li>
	<li>Save up to 20% on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/15mm-polyester-lanyards" target="_blank">15mm Polyester Lanyards</a></li>
	<li>Save up to 31% on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/brite-americano-mugs" target="_blank">Brite American Mugs</a></li>
	<li>Save 10% on our 2023 <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/panorama-easel-calendar" target="_blank">Panorama Easel Calendars</a></li>
	<li>Save up to 41% on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/scrunchy-shopping-bags" target="_blank">Scrunchy Shopping Bags</a></li>
</ul>

<p>But that&#39;s just the start of it. We&#39;re running over 250 amazing discounts at the moment, so whether you&#39;re planning ahead for an upcoming event or simply want to get your office organised for 2023, now&#39;s the perfect time to do it.</p>

<p>Offers this good can&#39;t hang around forever, so don&#39;t miss out - once they&#39;re gone, they&#39;re gone! Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank">discount promotional merchandise</a>&nbsp;- and in the meantime, we&#39;re off to eat more of that cake...</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/its-our-birthday-celebrating-18-years-of-total-merchandise</link>
      <pubDate>Fri, 23 Sep 2022 09:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/632c67a5ca570_TM-blog-18.jpg" type="image/jpeg" length="1478109"/>
    </item>
    <item>
      <title><![CDATA[The Beginner's Guide To Promotional Eco-Friendly Pens]]></title>
      <description><![CDATA[<p>Branded eco-friendly pens are a must-consider for any UK business, whether you&#39;re ordering for in-house use or are looking for a high-impact giveaway option for your customers.</p>

<p>After all, demonstrating that your business is trying to adopt more eco-minded practices is important, and shows that your brand is self-aware and firmly tapped into current concerns.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/10-of-the-best-bamboo-promotional-products" target="_blank">The beginner&#39;s guide to bamboo promotional products</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-seeds-and-plants-to-grow-your-brand-awareness" target="_blank">The best promotional seeds to grow your brand awareness</a></li>
</ul>

<hr />
<p>And of course, much like regular promo pens, <a href="https://www.totalmerchandise.co.uk/promotional-pens/branded-eco-pens" target="_blank">promotional eco pens</a> are still printed with your logo to ensure awareness for your business with every use. What&#39;s not to like?</p>

<h2>Why Should Your Business Consider Eco Branded Pens?</h2>

<p>Swapping your usual tried-and-tested logo-printed&nbsp;pens for an eco alternative can feel like taking a step into the unknown - but it&#39;s definitely worth considering if you can.</p>

<ul>
	<li><strong>It shows you&#39;re aware of&nbsp;environmental concerns:</strong>&nbsp;after all, data published by&nbsp;<a href="https://impactreporting.co.uk/csr-stats/">Impact Reporting</a>&nbsp;show that around two-thirds of employees would sooner work for an organisation that they believed had a clear social conscience.&nbsp;</li>
	<li><strong>It shows your business takes its corporate social responsibility (CSR) seriously: </strong>the same research showed that people believe CSR accounts for over 40%&nbsp;of a company&#39;s good (or bad) reputation.</li>
	<li><strong>Choosing eco alternatives is a great way for your brand to play its part in regard&nbsp;to environmental concerns.</strong> Granted, eco-friendly promo pens&nbsp;might not work for every business or every occasion but if you&nbsp;<em>can</em>&nbsp;do it, it&#39;s a great option as well as a talking point.&nbsp;</li>
</ul>

<p>And of course, while ordering eco-friendly pens might not work for every business, you can still be eco-minded in terms of your purchase.</p>

<p>[195798]</p>

<p>We stock a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank">promotional pens</a> and you can be mindful of their environmental impact&nbsp;by ordering the amount you need (rather than ordering an excess that could end up being&nbsp;disposed of).</p>

<p>You can also check what your recipients can do with the pens after they&#39;ve run out of ink: can they be refilled, or perhaps recycled? We&#39;re more than happy to advise, so get in touch with our friendly team today if you have any questions.&nbsp;</p>

<p>[189626]</p>

<h2>What Qualifies A Custom Pen As&nbsp;Eco-Friendly?</h2>

<p>There are a number of considerations that can influence whether a pen does (or doesn&#39;t) qualify as an eco-friendly promotional product. These include...</p>

<ul>
	<li><strong>What&#39;s it made from?</strong> Look out for information relating to the construction of the pen, and what material(s) it&#39;s constructed from. These can range from recycled plastic (for example, we have pens made from recycled bottles and CD cases) to naturally-derived materials, such as bamboo and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/moneta-wheat-straw-ballpens" target="_blank" title="promotional wheat straw pens">wheat straw</a>.</li>
	<li><strong>Are refillable pens better for the environment? </strong>Of course, a pen that can be used for a longer period of time is, in theory at least, more eco-minded than one that will expire after a few months of use. If you&#39;re unsure about whether or not your chosen pen can be refilled, simply ask your account manager, who will be happy to advise.&nbsp;</li>
	<li><strong>What can your customers do with it once it&#39;s fulfilled its purpose?</strong> Is it simply to be chucked with the rubbish or can it be recycled or put on a compost heap? It&#39;s also important to pay attention to which <em>parts</em> of the pen can be recycled; for example, a metal clip might not be disposable in the same way as a plastic body.</li>
</ul>

<p>[225947]</p>

<p>So what are the best options ready to order for your business today? We have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-eco-pens" target="_blank">branded eco pens</a> that are ready to order with your logo today, so read on to discover some of our favourites...</p>

<h2>Which promotional eco-friendly pens will you choose?</h2>

<p>We&#39;ve got options to suit every occasion, whether you&#39;re purchasing pens for use in-house or are looking for the perfect option to hand out to prospective leads at events. While they all qualify as eco for a number of different reasons, they&#39;ve all got one thing in common: they offer fantastic awareness for your business.&nbsp;</p>

<p><strong>So you want promotional eco pens that... Can fit with a small marketing budget</strong></p>

<p>Eco doesn&#39;t have to mean expensive, and we&#39;ve got products at price points to suit every budget. Our&nbsp;BiC Ecolution Round Stic Pens are a great choice for businesses that are keen to dip a toe into the eco world, without spending a fortune.</p>

<p>[182587]</p>

<p>Ready to order with your logo from just 500 units, these pens are made from 70% recycled material and can be printed with your branding in up to full colour.&nbsp;</p>

<p><strong>So you want printed eco pens that... Will appeal to screen addicts</strong></p>

<p>And let&#39;s face it, that&#39;s all of us. Whether your customers or colleagues are glued to smartphones or tablets, our&nbsp;Bamboo Touch Screen Ballpens are a great way to combine your brand with an eco-meets-tech marketing solution - that doesn&#39;t cost a fortune.</p>

<p>[190902]</p>

<p>While it&#39;s perhaps best known as the preferred snack of pandas, sturdy bamboo is becoming increasingly popular as a core material in eco-minded merchandise. These pens are made from a blend of ABS plastic and bamboo, and will look great on any desk.&nbsp;</p>

<p><strong>So you want branded eco pens that... Will add a touch of luxury to your marketing plans</strong></p>

<p>While &#39;eco&#39; and &#39;luxury&#39; might not necessarily sound as if they go hand-in-hand when it comes to pens, we&#39;ve got various options that tick both boxes comfortably.</p>

<p>[198509]</p>

<p>Our favourite would have to be the Pierre Cardin Pen For Life Fountain Pen, which combines an exquisite logo-branded pen with an item that can be used for years with the appropriate care. A sophisticated alternative to throwaway pens, all your customers need to do is replenish the ink to be able to keep using it.&nbsp;</p>

<p><strong>So you want custom eco pens that... Offer double the purpose</strong></p>

<p>If you like your pens to multi-task as hard as you do, search no further than our&nbsp;Oriel Wheat Straw Ballpen and Highlighter pens. Carefully constructed from 60% wheatstraw and 40% recycled plastic, these dual-ended pens boast both a ballpen and a highlighter.</p>

<p>[226346]</p>

<p>Your logo can be emblazoned in up to full colour for unmissable visibility with every word written, while the pens are available to order in your choice of four cool colours.&nbsp;&nbsp;</p>

<p><strong>So you want promotional eco pens that... Can do something <em>really</em> impressive</strong></p>

<p>Looking for something your customers can do something cool with once it&#39;s fulfilled its purpose? Search no further than our&nbsp;Vegetal Frost Biodegradable Ballpens, which are printed with your logo in up to four colours.</p>

<p>[225956]</p>

<p>Over 80% biodegradable, these pens can be sustainably disposed of once they&#39;re no longer needed. Pretty clever, right? On top of that impressive talking point, they&#39;re also constructed from plastic derived from plant oil, making them a truly impressive eco alternative to traditional biros<em>. </em></p>

<p><em>And it doesn&#39;t end there. We&#39;ve got a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-eco-pens" target="_blank" title="promotional eco pens">branded eco pens</a> ready for you to order with your logo today. Image: Karolina Grabowska via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-are-the-best-branded-eco-pens-for-your-business</link>
      <pubDate>Tue, 23 Aug 2022 11:17:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/630397578367e_branded-eco-pens.jpg" type="image/jpeg" length="15668"/>
    </item>
    <item>
      <title><![CDATA[The Best Back To School Promotional Items For September 2022]]></title>
      <description><![CDATA[<p>With six glorious weeks of&nbsp;summer holidays currently&nbsp;stretching ahead for kids across the UK, now&#39;s the perfect time for schools to work out what last-minute items&nbsp;they need to order ahead of their pupils&#39;&nbsp;return to the classroom in September 2022.</p>

<p>After all, the summer break is notorious for whizzing past in a flash - so why not get ahead and get one more thing ticked off your back-to-school to-do list?</p>

<p>Whether you already know exactly what you need to order or are in the market for some inspiration, Total Merchandise is here to help.</p>

<h2>School Merchandise Ideas For Every Establishment</h2>

<p>Of course, there are plenty of traditional <a href="https://www.totalmerchandise.co.uk/branded-products/special/back-to-school" target="_blank" title="school promotional products">school merchandise items</a> that you might be needing to order in time for the autumn term. These include...</p>

<ul>
	<li>Branded school bags</li>
	<li>Pens and pencils printed with your logo</li>
	<li>Lanyards for students and teachers</li>
	<li>Stationery items, such as rulers and pencil cases</li>
	<li>Student planners, diaries or notebooks</li>
</ul>

<p>Whether you&#39;re ordering for students or teachers, or for a specific year group or the whole school, we&#39;ve got a huge range of items that are suitable for any pupil, whether you teach teens or younger children.</p>

<p>[183477]</p>

<p>From items that you can sell directly to students and their parents to essentials for dishing out in the classroom, we&#39;ve got you covered.&nbsp;Explore a few of our favourites below and browse our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/back-to-school" target="_blank" title="school promotional products">promotional products for school</a>.</p>

<h2>Best School Promotional Items For Autumn 2022</h2>

<p>If you&#39;re looking for the best school merchandise ideas, you&#39;ve come to the right place. Keep reading to discover the freshest new back-to-school promotional products!</p>

<p><strong>Get Ready For School Package</strong></p>

<p>Nothing says &quot;new term&quot; quite like this bundle of goodies, which kids of all ages will love to receive. With every item printed with your school&#39;s logo, they&#39;re a great way to add an - ahem - uniform touch to the classroom, as well as ensure your students are kitted out with all they could need.</p>

<p>[226131]</p>

<p>Each kit comprises a drawstring bag, pencil case, notebook and water bottle, with all items clearly branded with your logo. Whether you plan to provide them to students or make them available for purchase throughout the year, they make&nbsp;a great all-in-one bundle of goodies for any pupil.&nbsp;</p>

<p>[226084]</p>

<p>Searching for a more budget-friendly option? Take a look at our Back To School Sets, which include a bag, bottle, pen and water bottle, and can be ordered from just 50 units.</p>

<p><strong>Lexicon Pencil Case Sets</strong></p>

<p>For a smaller-scale bundle, look no further than our Lexicon pencil cases printed with your design and filled with must-have stationery items.</p>

<p>[226114]</p>

<p>Each pencil case set contains a highlighter pen, pencil, pen and eraser. These must-have sets are available in a huge range of colours, which you can mix-and-match across products, and your logo will be printed in one colour for unmissable prominence.</p>

<p><strong>Promotional Backpacks</strong></p>

<p>While drawstring bags might be a popular option, our promotional backpacks are also one of our consistent best-sellers - and we bet your students will love them too.</p>

<p>[185222]</p>

<p>Available to order from just 50 units, our backpacks are printed with your design in up to four colours. Choose from 10 different backpack colours to ensure a product that perfectly represents your educational establishment.&nbsp;If that&#39;s not quite what you&#39;re looking for, we&#39;ve got plenty of other <a href="https://www.totalmerchandise.co.uk/branded-products/drawstring-rucksack-bags" target="_blank" title="promotional bags for schools">drawstring bags and promotional rucksacks</a> that could work - be sure to check them out!</p>

<p>[190794]</p>

<p>And of course, if you&#39;re looking for a classic promotional school bag for younger students, search no further than our timeless branded book bag option, shown above.</p>

<p><strong>Miami Gift Sets</strong></p>

<p>Looking to treat your staff? Order them our Miami Gift Sets, which offer a luxe take on the back-to-school essentials that they&#39;ll need come September.</p>

<p>[226117]</p>

<p>Each set comprises a tote bag, pen, water bottle, notebook and hand sanitiser, with your logo printed to each item. Delivered in a simple gift box, it&#39;s a great set to present to your team as they return from the holidays.&nbsp;</p>

<p><strong>Laminated Card Bookmarks</strong></p>

<p>Our promotional bookmarks are a must-have for any school library and are great for handing out to pupils every time they borrow a book.</p>

<p>[185037]</p>

<p>Whether you opt to print them with details of a school-wide reading challenge or simply brand them with details about the library, these incredibly budget-friendly items are a great way to encourage kids to get reading this term.&nbsp;</p>

<p><strong>Take-A-Break Lunch Box</strong></p>

<p>For students who bring in their own lunch, our Take-A-Break Lunch Boxes are a must-consider. BPA-free, they&#39;re available to order from just 25 units, making them a great resale option.</p>

<p>[215937]</p>

<p>Each of these lunch boxes will keep snacks and sandwiches fantastically fresh throughout the day, and your design can be printed in anywhere up to full colour for a tasty dose of brand awareness. Want more ideas? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lunch-boxes-branded-lunch-bags" target="_blank" title="branded lunch bags">promotional lunchtime items</a>.</p>

<p><strong>Super Express Full Colour&nbsp;Lanyards</strong></p>

<p>And finally! Whether they&#39;re used by your students, staff or both, lanyards are a cheap and easy way to safely display credentials and ID. They&#39;re also handy to distribute among students when leaving the premises for school trips, and can also be used to hold keys.&nbsp;</p>

<p>[226080]</p>

<p>Our striking Super Express Full Colour Lanyards are a great option if you&#39;re looking to print your school&#39;s branding in all its glory and are available with rapid UK dispatch. By the way -&nbsp;be sure to take a look at our selection of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-promotional-lanyard-accessories" target="_blank" title="promotional lanyard accessories">lanyard accessories</a> for the perfect finishing touch!</p>

<p><em>Feeling inspired? Browse more <a href="https://www.totalmerchandise.co.uk/branded-products/special/back-to-school" target="_blank">promotional products for schools</a> and place your order today. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Image by Monica Sedra&nbsp;on Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/7-of-the-best-promotional-products-for-schools-in-2022</link>
      <pubDate>Thu, 28 Jul 2022 14:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/62e24a5f942a7_best-school-promotional-products-autumn02022.jpg" type="image/jpeg" length="88543"/>
    </item>
    <item>
      <title><![CDATA[8 New Eco Promotional Products To Consider For Your Brand Today]]></title>
      <description><![CDATA[<p>Environmental issues are high on the global agenda at the moment. Several eco-themed awareness days and events are taking place across the UK throughout June, meaning there&#39;s no better time for your business to give some thought to how it can show its support of all things green.</p>

<hr />
<p><strong>READ MORE:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-seeds-and-plants-to-grow-your-brand-awareness" target="_blank">The Best Promotional Seeds &amp; Plants To Help Your Business Grow</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-beginners-guide-to-eco-friendly-promotional-merchandise" target="_blank">The Beginner&#39;s Guide To Eco-Friendly Promotional Merchandise</a></li>
</ul>

<hr />
<p>If you&#39;re interested in tapping into some of these events, dates for your diary include:</p>

<ul>
	<li>Garden Wildlife Week (6-12 June)</li>
	<li>World Oceans Day (8 June)</li>
	<li>World Refill Day (16 June)</li>
	<li>National Clean Air Day (16 June)</li>
	<li>World Day to Combat Desertification and Drough 2022 (17 June)</li>
	<li>Plastic Free Beauty Day (17 June)</li>
</ul>

<p>Even if you don&#39;t want to get involved in a specific event, there&#39;s still no time quite like the present to start thinking about how you can incorporate eco-friendly touches into your marketing efforts.&nbsp;</p>

<h2>Discover The Best New Eco-Friendly Promotional Products</h2>

<p>From choosing items that your customers can reuse, pass on or even plant to picking products made from materials that are sustainable or recyclable, there are all sorts of ways it can be done. We&#39;ve got over 650 eco-friendly promotional product ideas ready for you to browse and order today, and are constantly adding to our range.&nbsp;</p>

<p>Read on to discover a few of our favourite new eco-friendly branded merchandise ideas - and if you can&#39;t find exactly what you&#39;re looking for, don&#39;t hesitate to get in touch.&nbsp;</p>

<h2>S45 Bio Compostable Transparent Pen</h2>

<p>🌿 80% bio compostable&nbsp;🌿</p>

<p>[225948]</p>

<p>Available in six different colours, these eco promotional pens are made from PLA material and are 80% bio compostable. They boast a generous print area for your logo and can be printed with your design in up to four colours.</p>

<h2>Eco-Friendly 12 Baton Chocolate Bar</h2>

<p>🌿 Packaging made from a sustainable source that can be recycled or composted&nbsp;🌿</p>

<p>Perfect for adding a sweet touch to any upcoming event presence your business has planned, these eco chocolate bars are produced in the UK and are wrapped inside sustainably sourced packaging.</p>

<p>[225952]</p>

<p>Once they&#39;ve finished scoffing the delicious chocolate within, your customers are free to recycle or compost the packaging, which, by the way, will be printed with your design in dazzling full colour.&nbsp;</p>

<h2>GRS Recycled Caps</h2>

<p>🌿 Partly made from GRS certified recycled cotton&nbsp;🌿</p>

<p>These cool promotional caps are available to order in five different shades&nbsp;and can be printed with your design in up to four colours; for an extra-smart touch, you can even opt to have your logo embroidered.&nbsp;</p>

<p>[225886]</p>

<p>Each cap is made from 50% cotton and 50% GRS certified recycled cotton, resulting in a finished product that&#39;s as sustainable as it is stylish.&nbsp;</p>

<h2>Eco Pop Trolley Coin Keyrings</h2>

<p>🌿 Made in the UK from recycled plastic&nbsp;🌿</p>

<p>These handy promo keyrings offer a long-lasting opportunity for meaningful brand awareness. All you need to do is choose&nbsp;from the rainbow of colours they&#39;re available in and then decide whether you want your design printed to one or both sides.</p>

<p>[225725]</p>

<p>They&#39;re also available to order made from recycled and biodegradable plastic (rHIPS.b) at a small extra cost - get in touch if you&#39;d like to find out more.</p>

<h2>Brockley Fruit &amp; Veg Bags</h2>

<p>🌿 Made using organic and Fairtrade cotton, and Oekotex 100 certified&nbsp;🌿&nbsp;</p>

<p>[225830]</p>

<p>A must-consider for retail environments, these cotton mesh bags offer a great alternative to single-use plastic carrier bags. Each bag is made from organic and Fairtrade cotton, with your branding printed in up to full colour for unmissable brand awareness with every outing.&nbsp;</p>

<h2>Recycled 5oz Cotton Tote Bags</h2>

<p>🌿 Made from 5oz recycled fabric, with approximately 80% recycled cotton&nbsp;🌿</p>

<p>[225589]</p>

<p>Looking for high-impact and long-lasting brand awareness? It doesn&#39;t come much better than promotional tote bags, and these recycled options are a great choice.&nbsp;</p>

<p>Available in four stylish shades (we love that recycled red), they can be ordered today from as little as 50 units and printed with your design in up to full colour.&nbsp;&nbsp;</p>

<h2>Americano Eco Part Recycled Coffee Cups</h2>

<p>🌿 Made from 100% recycled PP Plastic&nbsp;🌿</p>

<p>Whether your target audience are on-the-go commuters or you&#39;re a hospitality business looking to offer an eco-aware takeaway option for tea and coffee, our reusable coffee cups are a great shout. Take your pick from a wide range of lid colours and two cup colours, with your design printed in up to four colours.</p>

<p>[225469]</p>

<p>The cup and its lid are both made from recycled PP plastic, while the cup is also recycled. Both can be easily recycled in kerbside collections when your customers no longer need them - although thanks to their reusable nature, we suspect that will be a way off.&nbsp;</p>

<h2>Sun Ray rPET Sunglasses&nbsp;</h2>

<p>🌿 Made from rPET plastic&nbsp;🌿</p>

<p>These smart retro-style promotional sunglasses are made from recycled PET plastic. Available to order today from just 50 units, they can be printed with your branding in up to four colours on one or both arms for a subtle hint of brand awareness with every wear.&nbsp;</p>

<p>[225833]</p>

<p>Take your pick from white, yellow, red, orange, royal blue or black for a cool promotional giveaway idea that your customers will love all summer - and beyond!</p>

<p><em>Feeling inspired? Browse over 650&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly promotional products</a>&nbsp;and place your order today. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Photo by&nbsp;Margot Richard&nbsp;on&nbsp;Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-new-eco-friendly-promotional-products-to-choose-today</link>
      <pubDate>Mon, 06 Jun 2022 12:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/629dd14d21062_eco-friendly-promotional-products-2022-marketing.jpg" type="image/jpeg" length="68687"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Products To Celebrate Queen Elizabeth's Platinum Jubilee]]></title>
      <description><![CDATA[<p>Queen Elizabeth&#39;s Platinum Jubilee is rapidly approaching - and if you&#39;re looking for ways that your business can get involved in the action, Total Merchandise is here to help.</p>

<p>From bunting to cupcakes, we&#39;ve got everything you could need, whether you&#39;re planning an office party or a wider celebration as part of the local community. Jubilee merchandise is a great way to show that your business is on-the-pulse and is taking part in a huge nationwide event, and it&#39;s a truly&nbsp;once-in-a-lifetime opportunity. So why not get involved?</p>

<h2>Everything You Need To Know About The Queen&#39;s Platinum Jubilee&nbsp;</h2>

<p>Queen Elizabeth&#39;s Platinum Jubilee is a celebration of her 70 years on the throne. Don&#39;t know much about it? We&#39;ve got you covered with these need-to-know facts.</p>

<ul>
	<li>Queen Elizabeth II will be the first-ever British monarch to reach the magnificent milestone of 70 years on the throne. Her Majesty&#39;s great-great-grandmother, Queen Victoria, is in second place: she was on the throne for an astonishing 63 years.</li>
	<li>There will be a special four-day Bank Holiday weekend to mark the Jubilee weekend. This will run from Thursday 2 June to Sunday 5 June.<br />
	[225689]</li>
	<li>The Queen&#39;s Green Canopy project has been launched in a bid to encourage people to &quot;plant a tree for the Jubilee&quot;, and anyone is invited to take part.&nbsp;</li>
	<li>The official Jubilee emblem was designed by&nbsp;Edward Roberts, a student at the University of Leeds.</li>
</ul>

<h2>How To Choose The Best Jubilee Merchandise Ideas&nbsp;</h2>

<p>If you&#39;re not sure where to begin with selecting the perfect products for your Jubilee celebrations, give some thought to the following points:</p>

<ul>
	<li><strong>The occasion:</strong> what are you planning to do to celebrate the momentous milestone? Is it going to be an in-house party, or will you be taking part in a community event?&nbsp;</li>
	<li><strong>The artwork:</strong> what designs will you display on your chosen items? There are certain guidelines that need to be followed when using the official Jubilee emblem.</li>
	<li><strong>Who are you catering for?</strong>&nbsp;Give thought to who your target recipient is: is it your colleagues? Or a wider audience who might not have heard of your brand before?&nbsp;</li>
</ul>

<h2>10 Jubilee Giveaway Ideas For Your Business</h2>

<p>A sweet addition to any celebration, our Jubilee Frosted Cupcakes are the perfect pick for office occasions, street parties and more. Available to order from just 15 units, each cupcake features an edible recreation of the official Jubilee emblem. They&#39;re perfect with a cuppa (or a glass of something fizzy...) and make a great treat that kids and adults alike will love. Be sure to get your order in ASAP - last orders must be approved by 11am on May 27th.</p>

<p>[225685]</p>

<p>What&#39;s a party without bunting? Whether you choose to print it with the Jubilee emblem or your own special message, our Triangle Bunting is a must-consider for any occasion that&#39;s celebrating Her Majesty.&nbsp;</p>

<p>[268845]</p>

<p>Our Biodegradable Cups can be printed with your design in up to four colours, so whether you&#39;re planning to use the Jubilee emblem or your own branding, you&#39;re covered. Ready to order from just 50 units, these shatter-proof cups make a meaningful alternative to single-use disposable cups and have environmental considerations at their core.</p>

<p>[196696]</p>

<p>Planning a large celebration and looking for staff uniforms? Our number one best-selling T-shirt is a great choice for printing with the Jubilee emblem. (Though do be mindful that the official guidelines state it can&#39;t be printed on a block of colour, as per <a href="http://www.royal.uk/sites/default/files/queens_platinum_jubilee_guidelines_2022.pdf" target="_blank">page 9 in the official guidelines</a>, so you&#39;d be best to choose the T-shirt in white.)</p>

<p>[302004]</p>

<p>In a nod to the important work of The Queen&#39;s Green Canopy, consider giving your customers packets of seeds. We have a wide range of seed products available, ranging from Christmas trees to herbs. It&#39;s a long-lasting way to not only promote environmental awareness&nbsp;but to also subtly keep the celebration of that incredibly 70-year milestone going.&nbsp;</p>

<p>[198269]</p>

<p>For another sweet treat option, look no further than our melt-in-the-mouth Jubilee Shortbread Biscuits. Resplendent with an edible version of the Jubilee emblem, these vanilla-flavoured biscuits are available to order from 30 units. Get your order in ASAP to avoid disappointment...</p>

<p>[225689]</p>

<p>Our Union Jack Umbrellas are ideal for adding an extra patriotic touch to your celebrations. Long-lasting and incredibly practical, these branded umbrellas are printed with your logo in up to four colours to one exterior panel, and are printed with the Union Jack flag (also known as the Union Flag) on the interior.</p>

<p>[198614]</p>

<p>A younger audience will love our range of promotional teddy bears. Our 12.5cm Honey Teddy bear is a great choice for Jubilee-themed celebrations thanks to her regal sash, which can be printed in up to two colours with your design. (Also available with a T-shirt or neatly-tied bow instead.)</p>

<p>[3334678]</p>

<p>There&#39;s no party without branded&nbsp;balloons, so whether you&#39;re planning an office bash to mark the Jubilee or are taking part in a community celebration, give some thought to adding the Jubilee emblem or your own design to some of these pop-tastic decor must-haves.&nbsp;</p>

<p>[704352]</p>

<p>And finally! Fans of&nbsp;<em>Bridgerton</em>,&nbsp;<em>Downton Abbey</em>&nbsp;and&nbsp;<em>The Crown</em>&nbsp;will know that afternoon tea is a staple of royal life. So tap into the idea by treating your customers or clients to our delicious Afternoon Tea Boxes, which each contain a scone, biscuits, cake, jam and tea. With your design - be it the Jubilee emblem or your own creative message - printed in full colour to the box&#39;s exterior, they&#39;re a fabulous option for encouraging people to come together and celebrate that momentous 70-year milestone.&nbsp;</p>

<p>[216524]</p>

<p><em>Need help finding a specific item for your Jubilee celebrations? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Photo by&nbsp;Mark de Jong&nbsp;on&nbsp;Unsplash.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-celebrate-queen-elizabeths-platinum-jubilee</link>
      <pubDate>Wed, 27 Apr 2022 10:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/62663eb139238_queen-elizabeth-jubilee-merchandise-2022.jpg" type="image/jpeg" length="291731"/>
    </item>
    <item>
      <title><![CDATA[Brew Up Your Marketing This National Tea Day]]></title>
      <description><![CDATA[<p>Just in case you weren&#39;t already aware, today (21st April 2022) is National Tea Day! As a national of brew lovers, this day of celebrating the cuppa is the perfect opportunity to market your brand.</p>

<p>Read on to discover our must-have promotional products that are perfect for brewing up your marketing this National Tea Day.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/5-promotional-products-that-every-business-needs">5 Promotional Products That Every Business Needs</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/get-ahead-of-the-competition-with-best-selling-sports-merchandise">Get Ahead of The Competition with Best-Selling Sports Merchandise</a></p>
	</li>
</ul>

<hr />
<h2>Ul-tea-mate Facts About Tea You Didn&#39;t Know</h2>

<p>To get the par-tea started, we&#39;ve compiled a list of quali-tea facts about a brew that you probably didn&#39;t know...</p>

<ol>
	<li>Tea is the second most consumed drink in the world, it even beats coffee!</li>
	<li>Around the world, over 3 million tons of tea is produced every single&nbsp;year.</li>
	<li>It&rsquo;s estimated that there are around 1500 known varieties of tea.</li>
	<li>The oldest tea was discovered in 2016 and it was found in the tomb of Han Dynasty Emperor Jing, who was buried around 141 BC.</li>
	<li>At a traditional British afternoon tea, the person nearest the teapot is expected to pour the cups of tea, rather than the person of higher authority.</li>
</ol>

<p>Milk before or after adding water? This is an argument had by many and we&#39;re here to put an end to that argument. Pouring the milk in first was originally the way tea was made, this was in an effort to stop the delicate china cups from breaking.</p>

<p>Now our head is poured&nbsp;full with tea trivia, let&#39;s jump into our brew-lliant merchandise.</p>

<h2>1. Marrow Mugs</h2>

<p>The classically designed printed Marrow Mug is&nbsp;perfect for generating awareness for your brand whether it&rsquo;s sitting on a desk or in a kitchen!&nbsp;Whether you gift these branded mugs to your customers or your colleagues, users will love taking a sip from a branded mug - they&rsquo;ll be able to enjoy their cuppa in style, and your business will benefit from a little extra awareness with every brew.</p>

<p>[701560]</p>

<h2>2. Bone China Hug Mugs</h2>

<p>Create a hug in a mug with these stylish Bone China Hug Mugs. These&nbsp;are uniquely shaped rounded mugs made from quality china to form a sophisticated yet modern piece of drinkware that is certain to draw attention to your brand with every sip the end-user&nbsp;takes.</p>

<p>[184551]</p>

<h2>3. Stainless Steel Take Out Cups</h2>

<p>Perfect for enjoying your brew even when you&#39;re away from your desk, these reusable travel mugs are perfect for those always on the move.&nbsp;Manufactured with double-walled stainless steel and hard PP plastic construction to help maintain the temperature of your customers&#39; favourite beverages for longer.</p>

<p>[196349]</p>

<h2>4. Labelled Tea Bags</h2>

<p>Last but by no means least on our list of National Tea Day merchandise is our brew-lliant Labelled Tea Bags.&nbsp;Printed with your custom design printed in full colour on both sides of the sachet for eye-catching business exposure, these are a no-brainer option for your National Tea Day marketing.</p>

<p>[189097]</p>

<p>These are just our top four choices for generating brand awareness this National Tea Day, browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinks">promotional drinks</a> for more ideas!&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image via Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/brew-up-your-marketing-this-national-tea-day</link>
      <pubDate>Thu, 21 Apr 2022 08:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/620faf1855d92_TeaDayArticle.png" type="image/png" length="1286850"/>
    </item>
    <item>
      <title><![CDATA[5 Promotional Products That Every Business Needs]]></title>
      <description><![CDATA[<p>The promotional products you choose to represent your business are of the utmost importance. After all, these are the items that will be showcasing your branding and helping to keep your company in the mind of your customer long after they receive the item!&nbsp;</p>

<p>That&#39;s why we&#39;re highlighting the five must-have merchandise items that every business needs in its promotional strategy. These are tried and tested items that are chosen by thousands of UK businesses time and time again.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/get-ahead-of-the-competition-with-best-selling-sports-merchandise">Get Ahead of The Competition with Best-Selling Sports Merchandise</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/must-have-merch-for-your-brands-springsummer-marketing">Must-Have Merch for Your Brands Spring/Summer Marketing</a></p>
	</li>
</ul>

<hr />
<h2>Why Are Promotional Products Important for Brand Awareness?</h2>

<p>Promotional products are the perfect way of keeping your business name and message in the minds of clients and potential customers. Branded merchandise is one of the oldest forms of business advertising and still to this day they play an important role in any businesses&nbsp;marketing strategy.</p>

<p>Don&#39;t just take our word for it... Here are two need-to-know facts from the British Promotional Merchandise Association:</p>

<ol>
	<li>Customers who receive branded merchandise are <strong>75% more likely</strong> to buy from you again.</li>
	<li><strong>80% of customers</strong> are more like to make recommendations to others about your brand or service.</li>
</ol>

<p>With over 17 years of experience in providing UK businesses with the very best promotional merchandise, we know a thing or two about branded products. So, here are the five printed items&nbsp;that are an asset to any organisation.</p>

<h2>1. Branded Bags</h2>

<p>Promotional bags are a fantastic way to generate awareness for your business.&nbsp;Why? Branded&nbsp;bags are effectively a means of mobile advertising for your brand, effortlessly flaunting your logo&nbsp;at the likes of corporate events, exhibitions or when your customers are out and about.&nbsp;</p>

<p>Our vast range of printed bags are all available at budget-friendly prices, they&#39;re ideal for corporate companies with large marketing budgets and they&#39;re equally as good for start-ups looking to generate brand awareness.</p>

<p>By far our most popular promotional bag is the Printed Cotton Tote Bags. And it really is no surprise when you consider their large print area, versatility and unbeatable low prices!</p>

<p>[189679]</p>

<p>Another bestseller is the Coloured Cotton Tote Bag, offering all the benefits of the popular Printed Cotton Tote Bag above but adding an extra splash of colour.</p>

<p>[190063]</p>

<p>Chosen by UK businesses time and time again is our Printed Jute Bags.&nbsp;Suitable for any eco-friendly promotion - or for a long-lasting giveaway item in general - these printed jute bags are high-quality and are made from 100% sustainable, renewable and biodegradable jute.</p>

<p>[191844]</p>

<p>Discover all our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">best-selling promotional bags</a> and bag your business the best brand awareness today!</p>

<h2>2. Promotional Pens</h2>

<p>Fact: promotional pens make a timeless brand giveaway option that are&nbsp;as ideal for exhibition gifts as they are for adding a smart corporate touch to your workspace. Whether you order them to generate awareness for a charity fundraiser or to keep your logo visible among customers and clients, you really can&#39;t go wrong with a branded pen.</p>

<p>Why are printed pens so popular? Much like branded bags, they&#39;re budget-friendly items that offer universal appeal. After all, who <em>doesn&#39;t</em> need a pen?</p>

<p>Our Curvy Ballpens are one of our biggest sellers! Available in a range of bright colours and once printed with your logo and distributed to your audience, they offer long-lasting business exposure.</p>

<p>[182067]</p>

<p>Another popular choice of promotional pen is the Electra Metal Ballpen. These stylish printed pens advertise your brand in a sleek manner with their vibrant colours and chrome finish.</p>

<p>[183984]</p>

<p>Combining a&nbsp;best-selling pen with an eco-friendly nature is the Contour Bamboo Ballpen, each promotional pen is made from sustainable bamboo to promote your business&#39; environmental credentials.</p>

<p>[196723]</p>

<p>For the write brand awareness, browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">best-selling promotional pens</a> and order yours today!</p>

<h2>3. Printed Mugs and Reusable Travel Cups</h2>

<p>Branded mugs and takeaway cups are powerful marketing tools when it comes to creating meaningful awareness for your UK business. Ideal for handing out at events and exhibitions or even selling in-store, promotional mugs and printed reusable coffee cups are ideal for ensuring that awareness of your company&rsquo;s logo remains at a high. And let&rsquo;s be honest: who doesn&rsquo;t love a cuppa?</p>

<p>A classic mug that is chosen repeatedly by businesses across the UK is the Promotional Cambridge Mug. Boasting a large print area for your artwork, these branded mugs will advertise your business wherever they are used.</p>

<p>[701231]</p>

<p>Our Universal Take Out Cups are perfect for an all-important caffeine kick whilst on the move, and that&#39;s just one of the reasons why they&#39;re so popular! Choose from a range of colours and lid designs for a completely bespoke finish.</p>

<p>[192849]</p>

<p>If convenience is what you&#39;re after, look no further than our best-selling Thermo Travel Mug! Featuring a practical handle and generous 350ml capacity, it&#39;s no wonder these printed reusable travel mugs are chosen time and time again.</p>

<p>[193914]</p>

<p>For tried and tested brand awareness, browse all of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">most popular promotional mugs</a> and get your logo seen with every sip!</p>

<h2>4. Branded Water Bottles</h2>

<p>Branded water bottles come in a choice of styles and with a range of intended uses, that&rsquo;s why they&rsquo;re a chosen choice of promotional product with many businesses across the UK. Whether you opt for metal water bottles, plastic bottles, or sports water bottles, you can be sure that once printed with your logo and distributed to your audience, they will flaunt your corporate image to its fullest potential.</p>

<p>A timeless classic that is guaranteed to be appreciated by any lucky recipient is the Double Walled Metal Bottles. Made from strong 201 stainless steel meaning longevity in your logo exposure.</p>

<p>[196632]</p>

<p>Whether your target audience are sports enthusiasts or you&#39;re looking for a brilliant event giveaway, our Finger Grip Sports Bottles tick all the boxes!&nbsp;Its generously-sized design offers more room for displaying your branding, whilst the ergonomic grooves on the bottle make holding it easy and comfortable.</p>

<p>[5541877]</p>

<p>Our promotional Fruit Infuser Bottles&nbsp;are perfect for keeping your customers hydrated, especially if they prefer a flavour added to their water! The stand-out details are&nbsp;its twist-on citrus infuser, which is perfect for adding a refreshing fruity twist to every sip and its generous 740ml capacity.</p>

<p>[193196]</p>

<p>Discover all our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles">best-selling branded water bottles</a> for guaranteed brand awareness for any campaign and demographic.</p>

<h2>5. Promotional Notebooks</h2>

<p>When it comes to promotional paper products, branded notebooks&nbsp;provide effortless advertising and practicality in offices, schools, around the home, on the go and more, all at great low prices.</p>

<p>Branded notebooks are a promotional merchandise choice that can be reused multiple times, reminding your customer of your corporate message with every use. So it comes as no surprise that they&#39;re earned their place on our list of top five promotional products.</p>

<p>Our A5 Budget Soft Touch Notebooks are no exception. Filled with 96 sheets of 60g/m2 lined paper and&nbsp;with a soft-feel cover which is available in a rainbow of colours, they offer unmissable brand awareness.</p>

<p>[196133]</p>

<p>It&#39;s no wonder our A5 Soft Touch Notebook and Pen sets are also a popular choice when it comes to generating UK businesses awareness. Each printed notebook is accompanied by a matching promotional pen.</p>

<p>[196680]</p>

<p>Another popular choice is the eco-friendly Recycled Notepad and Pen Sets,&nbsp;an eco-friendly spiral-bound notebook with a coloured bio fabric material accent and a ballpen made from 100% recycled paper.</p>

<p>[183700]</p>

<p>With just shy of 200 promotional notebooks and notepads available, browse our <a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads">best-selling branded notebooks</a> to discover the&nbsp;cr&egrave;me de la cr&egrave;me of printed paper products.</p>

<p>So there we have it, the five types of&nbsp;promotional products that will give you the best bang for your buck! Feeling inspired? Check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling branded merchandise </a>and order yours today.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image via Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-promotional-products-that-every-business-needs</link>
      <pubDate>Wed, 13 Apr 2022 08:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/620f8cd5b2c47_BestSellersArticle.png" type="image/png" length="872237"/>
    </item>
    <item>
      <title><![CDATA[Get Ahead of The Competition with Best-Selling Sports Merchandise]]></title>
      <description><![CDATA[<p>With 84% of Brits having watched some sort of sport on the BBC alone last summer, it&#39;s fair to say that we&#39;re a nation of sports fans. Whether it was the FA Cup final, Wimbledon or even the summer Olympics, millions of people across the UK tuned in to the BBC to enjoy a busy sporting summer.</p>

<p>In fact, the total television reach during the summer of 2021 was a whopping 50.8 million, meaning 84% of the population went to the BBC to watch sport. With that being said, it wouldn&#39;t be a giant leap to assume there will be a similar percentage again this year and gifting your customers and colleagues with relatable sports items is a sure way to reach gold with your marketing efforts.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/must-have-merch-for-your-brands-springsummer-marketing">Must-Have Merch for Your Brands Spring/Summer Marketing</a></p>
	</li>
</ul>

<hr />
<h2>Key 2022 Sports Events Your Brand Should Be Part Of</h2>

<p>2022 has&nbsp;a jam-packed calendar of sporting events and we&#39;ve already seen some major competitions including the Winter Olympic Games, Six Nations rugby championships, Australian Open tennis grand slam, and the start of the Women&#39;s Cricket World Cup.</p>

<p>So what else has 2022 got in store for us and how can you align your brand awareness with these huge sporting events?</p>

<h2>Serve Up the Right Merchandise for Wimbledon 2022</h2>

<p>Most people would agree that Wimbledon is the most prestigious and most popular of all the tennis tournaments. Out of the four grand slam competitions (Australian Open, US Open, Wimbledon, and French Open), Wimbledon by far attracts the most attention - perhaps it&#39;s the Pimms and strawberries and cream?&nbsp;</p>

<p>But don&#39;t just take our word for it... the BBC accumulated a record 15.5 million viewers over the first four days of the tournament last year! Gifting your customers and team members with some tennis-inspired merch ready for June 27th is sure to give you the match point.</p>

<p>For those nail-biting moments, any recipient will appreciate having a Stress Tennis Ball to hand. Printed with your company logo or message, make your promotional game, set and match with these fantastic tennis ball-shaped stress balls.</p>

<p>[904593]</p>

<p>Guaranteed to promote your branding during and even after Wimbledon&nbsp;is the Tennis&nbsp;Ball Lip Balm. Each pot is designed to replicate a tennis ball and is complete with your design printed to the lid, whilst the inside is filled with soft and nourishing cocoa butter and coconut oil lip balm.</p>

<p>[195943]</p>

<h2>Get a Kick Out of Your Football-Friendly Marketing</h2>

<p>Two major football tournaments to add to your calendar&nbsp;are the Women&#39;s Euro 2022 (6th - 31st July 2022) and the Football World Cup (21st November - 18th December 2022). Aligning your promotional activity with key football matches is a no-brainer means of getting your brand noticed; after all, it is <em>the</em> most popular sport in the UK!</p>

<p>Why focus on these two tournaments specifically? England will be hosting the Women&#39;s Euros and they hope to go one better than the men&#39;s team by becoming European champions for the first time. The World Cup will be a little different this year, taking place at the end of the year to avoid Qatar&#39;s intense summer heat.&nbsp;</p>

<p>It&#39;s coming home with these Clap Banners! Personalised with your design printed to both sides, why not choose a famous chant (&quot;come on, England&quot; perhaps?) to one side and your business name and logo to the other?</p>

<p>[182962]</p>

<p>Perfect for adding some action to your football marketing is the Inflatable Football. Supplied deflated, once blown up these promotional inflatable balls will have all eyes on your branding.</p>

<p>[187529]</p>

<h2>Aim for Gold with These Commonwealth Games-Inspired Items</h2>

<p>The Commonwealth Games - often referred to as the Friendly Games - is an international multi-sport event involving athletes from the Commonwealth of Nations, and this year the event is being held in Birmingham from July 28th to August 8th. The event has taken&nbsp;place every four years since 1930 (with the exception of 1942 and 1946) and 2022 is the third time England has had the pleasure of hosting.</p>

<p>With sports ranging from judo and powerlifting to cricket and swimming - just to name a few -&nbsp;the Birmingham 2022 competition schedule features more medal events for women than men for the first time in Commonwealth Games history, as well as a fully integrated para-sport programme. It&#39;s safe to say Brits are&nbsp;set&nbsp;for a summer of spectacular home Games.&nbsp;</p>

<p>With beach volleyball lined up on the schedule, our Bondi Beach Balls would be a fitting sporting gift for the event. Available in a variety of bright colours and personalised with your artwork to one pannel, they offer a fun and unique way of promoting your logo.</p>

<p>[187332]</p>

<p>The Birmingham 2022 Commonwealth Games includes a whole host of various aquatic games and our printed Swimming Caps are the perfect product. Whether you run a leisure centre or swimming club or your employees simply enjoy a swim outside of work, you can be sure these promotional caps will be appreciated.</p>

<p>[191497]</p>

<h2>Try These Promotional Products for the Rugby League World Cup</h2>

<p>Delayed by a year, the Rugby League World Cup (RLWC) tournament features 61 games and for the first time in history, the men&#39;s, women&#39;s and wheelchair tournaments will take place together in 2022. The&nbsp;event is another&nbsp;that England has the pleasure of hosting and all 61 matches will take place&nbsp;across different stadiums, showcasing the culture and diversity that England has to offer.</p>

<p>You <em>really</em> can&#39;t go wrong with these Mini Rugby Balls for any RLWC-related campaign! These miniature rugby balls are printed with your custom design to not one, but all four panels for maximum impact.</p>

<p>[181410]</p>

<p>Fact: rugby is an intense sport! So these Stress Rugby Balls are sure to be appreciated by any avid rugby fan. Available in a variety of colours and printed with your logo, they will advertise your business with every squeeze.</p>

<p>[181093]</p>

<p>Of course, these are just a few of the many sporting events that will be taking place this year. Whether your customers are watching or taking part in sport, our range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">promotional sports items</a> makes the perfect addition to any sports and fitness marketing campaign.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/get-ahead-of-the-competition-with-best-selling-sports-merchandise</link>
      <pubDate>Wed, 06 Apr 2022 09:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/620e2d1da42bd_pexels-mike-1171084.jpg" type="image/jpeg" length="257991"/>
    </item>
    <item>
      <title><![CDATA[Must-Have Mother's Day-Inspired Promotional Products]]></title>
      <description><![CDATA[<p>This Sunday (27th March 2022), people all over the country will be celebrating Mother&#39;s Day;&nbsp;the day focused on expressing respect, honour and love towards mothers or mother figures of the family.</p>

<p>Mother&#39;s Day is an event to honour the contribution of mothers, acknowledge the efforts of maternal bonds and the role of mothers in our society.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-top-10-spring-friendly-merch-your-brand-should-hop-on">The TM Edit:&nbsp;</a><a href="https://www.totalmerchandise.co.uk/news/article/spring-2025-merch-ideas">9 Must-See Spring 2025 Merch Ideas For Your Brand</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/egg-cellent-printed-easter-gifts-that-every-bunny-will-love">Egg-Cellent Printed Easter Gifts That Every-Bunny Will Love</a></p>
	</li>
</ul>

<hr />
<h2>Where Did Mother&#39;s Day Begin &amp; How Has It Changed?</h2>

<p>The date of Mother&#39;s Day&nbsp;changes each year because, in the UK, it first began as a church tradition that took place three weeks before Easter Sunday and on the fourth Sunday of Lent. On this day, Christians would visit their mother church (the main church in their family&#39;s area) which is why Mother&#39;s Day is often referred to as Mothering Sunday.</p>

<p>Whilst Mothering Sunday had a firm following for many centuries, by the 1930s the day had started to decrease in popularity. That was until WWII when Americans and Canadians felt it was important to give thanks and celebrate their mothers whilst they were away at war. Other nationalities (including the Brits and Europeans) recognised this and also began giving their thanks to mothers and since then Mother&#39;s Day has found its place on calendars across the globe.</p>

<p>Much like many other celebrations, Mother&#39;s Day has grown in popularity and as a result has become one of the biggest days for gifting. In fact, it even pips Valentine&#39;s Day to the post of the biggest flower buying day of the year!</p>

<p>Whilst we may not offer glistening jewellery, beautiful bouquets of flowers or&nbsp;restaurant gifts cards, we do have equally fabulous promotional merchandise which is sure to be appreciated by all mums across the UK.</p>

<h2>Seed Paper Greeting Cards</h2>

<p>A whopping 30 million cards are sent in the UK each year, so why not add to the collection with our Seed Paper Greetings Cards? Printed with your custom design and message, these are greeting cards with a difference...&nbsp;</p>

<p>[209838]</p>

<p>Embedded with an assortment of wildflower seeds, the end-user can plant their card once they&#39;re finished with it and watch a wonderful garden of wildflowers blossom! Made from 100% recycled paper and being fully biodegradable, they are also fantastic for promoting your business&#39; eco-friendly credentials.</p>

<h2>Pop Up Vases</h2>

<p>As mentioned above, Mother&#39;s Day is the biggest flower buying day of the year. That&#39;s why gifting your customers and colleagues with these logo-printed vases is a brilliant option for any Mother&#39;s Day campaign.</p>

<p>[185431]</p>

<p>The real beauty of these Pop Up Vases is that they can be used long after Mother&#39;s Day has ended, showcasing your business name and message with every single use!</p>

<h2>Promotional 10 Inch Balloons</h2>

<p>It&#39;s not a celebration without a balloon or two... And our 10 Inch Balloons are the perfect choice for Mother&#39;s Day 2022.</p>

<p>[704352]</p>

<p>Available in a range of bright colours, customised with your logo or message and with prices starting at just mere pennies, these promotional balloons stretch your marketing budget that bit further.</p>

<h2>75cl Prosecco Sparkling Wine</h2>

<p>Pop the cork on your Mother&#39;s Day celebrations with these personalised bottles of Prosecco - guaranteed to add a sparkle to your brand awareness.</p>

<p>[192189]</p>

<p>Each bottle of Prosecco is complete with a label printed with your company logo or message in stunning full colour to ensure maximum exposure with every sip this&nbsp;Mother&#39;s Day.</p>

<h2>Beverage Lip Balms</h2>

<p>These fun Beverage Lip Balms are sure to leave a lasting impact on any recipient. Available in four alcoholic flavours of&nbsp;gin and tonic, Malibu, Tia Maria and sloe gin, the lip balm itself is made from cocoa butter.</p>

<p>[196103]</p>

<p>These promotional lip balms are the perfect size for keeping in a handbag and once printed with your branding to the label of the tin, they will advertise your logo with every use.</p>

<h2>Little Wellbeing Box</h2>

<p>For a gift that provides the perfect relaxing night in, look no further than our Little Wellbeing Box.</p>

<p>[215992]</p>

<p>Each box is complete with hand lotion, soap, relaxing bubble bath, gel eye mask and lip balm. This thoughtful bundle is packaged in a cardboard box that is printed with your business name, logo or message - or all three!</p>

<h2>Chrome Finish Perfume Atomiser</h2>

<p>These handy little perfume atomisers are ideal for promoting your branding wherever they are used, holding approximately 5ml of perfume they are the perfect size for keeping in a handbag or pocket.</p>

<p>[185285]</p>

<p>Choose from chrome, pink or rose gold finishes for a stylish and high-quality promotional gift that will leave a lasting impression on the end-user.</p>

<p>Feeling inspired for Mother&#39;s Day 2022? Browse the full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor">promotional lifestyle items</a> and order your corporate gifts today.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image via Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/must-have-mothers-day-inspired-promotional-products</link>
      <pubDate>Wed, 23 Mar 2022 08:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/620b930058c5a_MothersDayArticle.png" type="image/png" length="1379218"/>
    </item>
    <item>
      <title><![CDATA[Must-Have Merch for Your Brands Spring/Summer Marketing]]></title>
      <description><![CDATA[<p>Warmer and longer days are officially coming! So now is the perfect time to consider how your business is going to generate positive brand awareness throughout the spring and summer of 2022.</p>

<p>That&#39;s why we&#39;re highlighting some of the very best seasonal promotional products that are sure to shine a light on your logo.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-top-10-spring-friendly-merch-your-brand-should-hop-on">The TM Edit:&nbsp;</a><a href="https://www.totalmerchandise.co.uk/news/article/spring-2025-merch-ideas">9 Must-See Spring 2025 Merch Ideas For Your Brand</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/egg-cellent-printed-easter-gifts-that-every-bunny-will-love">Egg-Cellent Printed Easter Gifts That Every-Bunny Will Love</a></p>
	</li>
</ul>

<hr />
<p>Our collection of spring and summer promotional products includes best-selling customer favourites, new products and essential seasonal marketing gift ideas. Whether you&#39;re after products that can be used on a day-to-day basis, grab attention at events, or even letterbox-friendly items for direct mail campaigns, we&#39;ve got it all!</p>

<p>Read on to discover the must-have merch for your marketing this spring and summer...</p>

<h2>Let&#39;s Go to the Beach: Beach Items to Make a Splash 🏖</h2>

<p>With approximately 270 million recreational visits to English coasts and beaches each year - a recent study conducted by BlueHealth has found -&nbsp;it wouldn&#39;t be a surprise if some of your customers or colleagues are planning a trip or two to the seaside. With that in mind, let&#39;s take a look at the items that will get your brand to the beach.</p>

<h3>1. Bondi Beach Balls</h3>

<p><strong>Spring/summer vibes level:</strong> ☀️☀️☀️☀️☀️</p>

<p><strong>Lead time:</strong> seven to ten working days from proof approval.</p>

<p>[187332]</p>

<p>Whether you post them to clients, put them in event goodie bags or choose to hand them out in-store at the end of transactions, these printed beach balls are ideal for ensuring your branding has a presence in their lives all summer long.&nbsp;</p>

<h3>2. Zippered Beach Tote Bags</h3>

<p><strong>Spring/summer vibes level:</strong> ☀️☀️☀️☀️</p>

<p><strong>Lead time:</strong> seven to ten working days from approving your proof.</p>

<p>[189658]</p>

<p>These durable and high-quality promotional tote bags are perfect for carrying all the important items for a trip to the sea, featuring a zipped closure to ensure items are safe and secure. These branded beach bags boast a large print area for your custom design, ensuring all eyes will be on your logo with every use.</p>

<h3>3. Fold Up Beach Mats</h3>

<p><strong>Spring/summer vibes level:</strong> ☀️☀️☀️☀️</p>

<p><strong>Lead time:</strong> 10 working days for proof approval.</p>

<p>[194506]</p>

<p>These personalised beach mats are brilliant for any visit to the beach! When rolled and zipped up, the handy carry strap makes them easy to transport to and from the seaside; and they&#39;re just as easy to unroll to use.</p>

<h2><em>Pick</em> the Right Seasonal Merch with Picnic Must-Haves 🧺</h2>

<p>The British picnic saved the lockdown summer of 2020 and their popularity hasn&#39;t declined since! Whilst our eating and drinking habits at a picnic <em>may</em> have changed somewhat over the years, the joy we get from the experience certainly hasn&#39;t. So whether you&#39;re planning a team picnic lunch or looking to gift your employees with an item they can enjoy outside of work, look no further than our selection of picnic essentials.</p>

<h3>1. Picnic Basket Cooler Bags</h3>

<p><strong>Spring/summer vibes level:</strong> 😎😎😎😎😎</p>

<p><strong>Lead time: </strong>10 working days from artwork approval.</p>

<p>[194541]</p>

<p>Perfect for any outdoor get together, these personalised cooler bags are made from 320D polyester and feature aluminium frames, handles with foam grips, foil-lined, and a zip closure. Printed with your business name or logo to the lid for maximum impact.</p>

<h3>2. Fleece Blanket with Pouch</h3>

<p><strong>Spring/summer vibes level: </strong>😎😎😎</p>

<p><strong>Lead time: </strong>seven working days from proof approval.</p>

<p>[3011483]</p>

<p>OK, so they may not be tartan...&nbsp;But they do make brilliant picnic blankets. Each comfortable fleece throw is complete with a separate nylon pouch which is printed with your custom design.</p>

<h3>3. Metal Bottle Opener Keyholders</h3>

<p><strong>Spring/summer vibes level:</strong> 😎😎😎</p>

<p><strong>Lead time:</strong> three working days from proof approval (up to 2,000 units)</p>

<p>[188924]</p>

<p>These branded bottle opener keyrings are engraved with your logo for a permanent, long-lasting practical adverting opportunity at a great low price to suit all budgets. Each is complete with a metal split ring fitting for quick and easy attachment.</p>

<h2>Be A Sport with Branded Sports and Exercise Items 🚴</h2>

<p>Whether it&#39;s kicking a football around the park, playing volleyball at the beach, or going on a bike ride around the neighbourhood, spring and summer&nbsp;are great times of the year to get outside and active. That&#39;s why our range of logo printed sports and exercise products are a brilliant choice for your seasonal promotions.</p>

<h3>1. Inflatable Footballs</h3>

<p><strong>Spring/summer vibes level:</strong> ⚽️⚽️⚽️⚽️</p>

<p><strong>Lead time:</strong> 10 working days from proof approval.</p>

<p>[187529]</p>

<p>Our promotional Inflatable Footballs are perfect for almost any seasonal or sporting campaign and demographic. Supplied deflated, these printed blow-up footballs are great for direct mail campaigns and are easy to transport for the end-user.</p>

<h3>2. Recycled Plastic Turbo Pro Flying Discs</h3>

<p><strong>Spring/summer vibes level:</strong> ⚽️⚽️⚽️⚽️⚽️</p>

<p><strong>Lead time: </strong>15 working days from approving your artwork (on a white flyer and up to 2,500 units)</p>

<p>[198675]</p>

<p>In the style of the frisbee, our&nbsp;Eco Turbo Pro Flying Discs are a classic&nbsp;source of entertainment at the beach, the park or even your own front garden. Certain to send your brand soaring far and above the competition, especially as they&#39;re made from recycled plastic!</p>

<h3>3. Full Colour Polyester Bike Seat Covers</h3>

<p><strong>Spring/summer vibes level:</strong> ⚽️⚽️⚽️⚽️⚽️</p>

<p><strong>Lead time: </strong>10-15 working days from proof approval.</p>

<p>[193348]</p>

<p>Ideal for any bike hire company, these bike seat covers can keep your brand in the hands of your customers even after they&#39;ve enjoyed their bike ride! They&#39;re equally as good as event giveaways, direct mail campaigns, or even gifts to your cycling enthusiastic employees.</p>

<h2>For Mobile Logo Visibility Choose Branded Seasonal Clothing 👕</h2>

<p>The time of year many Brits look forward to, packing the woolly hats and thick knitted jumpers away and replacing them with cool, sunshine-friendly items of clothing. So, help your customers and colleagues kit their spring and summer wardrobe out with the best branded corporate clothing.</p>

<h3>1. Fruit of the Loom Valueweight T-Shirts</h3>

<p><strong>Spring/summer vibes level:</strong>&nbsp;🕶 🕶 🕶 🕶</p>

<p><strong>Lead time: </strong>seven to ten working days from approving your proof.</p>

<p>[302004]</p>

<p>Available in a rainbow of colours, boasting a large print area, made from lightweight materials, all at budget-friendly prices - what&#39;s not to love?</p>

<h3>2. Sun Ray Sunglasses</h3>

<p><strong>Spring/summer vibes level:</strong>&nbsp;🕶 🕶 🕶 🕶 🕶</p>

<p><strong>Lead time:</strong> six working days from artwork approval.</p>

<p>[190407]</p>

<p>Our branded Sun Ray Sunglasses feature category three lenses which are compliant with EN1856 and UV 400, ensuring maximum protection from sunlight and all the while advertising your logo!</p>

<h3>3. Twill Bucket Hat</h3>

<p><strong>Spring/summer vibes level: 🕶 🕶 🕶 🕶 🕶</strong></p>

<p><strong>Lead time: </strong>seven working days from approving your proof.</p>

<p>[181532]</p>

<p>These trendy branded bucket hats are synonymous with summer events such as festivals and concerts. Not only will they promote your logo in a fashionable light, but they will also keep your logo on display for years to come!</p>

<p>If you&#39;re feeling inspired to get your brand out and about this spring and summer, look no further than our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">seasonal promotional merchandise</a>.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image via Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/must-have-merch-for-your-brands-springsummer-marketing</link>
      <pubDate>Wed, 16 Mar 2022 08:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/620a7d60d4e7d_SpringSummerArticle.png" type="image/png" length="1257250"/>
    </item>
    <item>
      <title><![CDATA[Egg-Cellent Printed Easter Gifts That Every-Bunny Will Love]]></title>
      <description><![CDATA[<p>Easter is just on the horizon and if you&#39;re considering the seasonal treats you would like to gift your customers or colleagues, you&#39;ve come to the right place because our <em>egg</em>cellent range of Easter corporate gifts will have every<em>bunny</em> hopping with joy!</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-top-10-spring-friendly-merch-your-brand-should-hop-on">The TM Edit:&nbsp;</a><a href="https://www.totalmerchandise.co.uk/news/article/spring-2025-merch-ideas">9 Must-See Spring 2025 Merch Ideas For Your Brand</a></p>
	</li>
</ul>

<hr />
<h2>Choose Branded Choccy for <em>Hoppy</em> Customers</h2>

<p>Easter is the time to celebrate, spend the long weekend with friends and family, and overindulge in lots of chocolate! Whether your boss puts on a fun egg hunt around the office or you get together with family for Easter Sunday dinner, Easter has become a time synonymous with choccy.</p>

<p>Fun fact alert...&nbsp;Did you know that the first Easter egg was invented in the UK? The delicious egg-shaped chocolate was made in Bristol in 1873 by Fry&#39;s, the chocolate company. Fast forward to today and&nbsp;over 80 million boxed Easter eggs are sold around Easter time each year in the UK.&nbsp;</p>

<p style="text-align:center"><img alt="Chocolate Easter Eggs" src="https://www.totalmerchandise.co.uk/media/news/620a41cc6ae9f_pexels-polina-tankilevitch-6625184.jpg" style="height:513px; width:800px" /></p>

<h6 style="text-align:center">Image from Pexels.</h6>

<p>With over 500 million Cadbury Creme Eggs being made every single year, gifting your employees or clients with your very own custom printed Boxed Mini Creme Egg is sure to go down a treat! If one isn&#39;t enough, then why not go for our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/double-boxed-mini-creme-eggs">Double Boxed Mini Creme Eggs</a>? Which include not one, but two mouthwateringly good Cadbury Creme Eggs.</p>

<p>[196585]</p>

<p>Another <em>egg</em>ceptional option for your 2022 corporate Easter gifts is our Large Organza Bags with Mini Eggs. Each stylish organza bag is filled with approximately 45 delicious sugar-coated milk chocolate eggs and is complete with your full colour design printed to the tag.</p>

<p>[191230]</p>

<p>Of course, you <em>really</em> can&#39;t go wrong with a classic Easter egg, so why not make it branded? Our 100g Easter Eggs are made from Belgian milk chocolate to put your branding on the tip of peoples tongues (literally!) and are supplied in a card box that is printed to the entire surface with your artwork -&nbsp;they&#39;re sure to&nbsp;crack your Easter marketing.</p>

<p>[189720]</p>

<p>Have we left you wanting more? Browse our full range of tasty <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate">promotional chocolate</a> and enquire today!</p>

<h2>Keep it Cute with Animal-Themed Easter Gifts</h2>

<p>Easter is a time represented with rebirth and springtime brings new life via plants and baby animals. In fact, rabbits and lambs are often associated with Easter because most offspring of these two animals are born around Easter.&nbsp;And of course, not forgetting the universally celebrated mythical figure, the Easter Bunny; Easter weekend is the Easter Bunny&#39;s time to shine, bringing chocolate eggs to all who deserve them.</p>

<p>If there were a chocolate treat to pip the Cadbury Creme Egg from its throne, it would be the luxurious Lindt GOLD BUNNY. First created in 1952, it wasn&#39;t until the late 1990&#39;s the golden rabbit hit shelves across the world and now around 150 million of these chocolate bunnies are produced every year in over 50 countries.</p>

<p style="text-align:center"><img alt="Chocolate Bunny" src="https://www.totalmerchandise.co.uk/media/news/620a42e12a4de_pexels-george-dolgikh-giftpunditscom-2072163.jpg" style="height:513px; width:800px" /></p>

<h6 style="text-align:center">Image via Pexels.</h6>

<p>Whilst we don&#39;t have any choccy bunnies for your customers to sink their teeth into, we do have our oh-so-cute Flopsy Bunny cuddly toys that are sure to put a smile on their faces.&nbsp;</p>

<p>[198621]</p>

<p>If you&#39;re after a rabbit-inspired Easter gift that stretches your marketing budget that bit further, then our Large Rabbit Logobugs are the&nbsp;item to hop on! Showcasing your business name, logo, or message (or all three!) to the attached ribbon for prices starting at just 75p per unit.</p>

<p>[185908]</p>

<p>Another <em>woolly</em>&nbsp;- tired of our<em> baaaaa</em>d puns yet? - great seasonal gift is the Stress Sheep. Printed with your logo, they guarantee to place your brand straight into the hands of your customers. Why not add some more fun to your Easter promotions by opting for golden Stress Sheep?</p>

<p>[181056]</p>

<p>With everything from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-chicken">chicken-shaped stress balls</a> to fluffy <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/animal-message-bugs">chick message bugs</a>, we&#39;ve got every animal-inspired corporate gift for your Easter campaign.</p>

<p>Feeling inspired? Our range of printed Easter gifts includes tasty chocolate eggs of all sizes, egg cups, animal-shaped stress balls, seed packets and more! Browse the full range and order your 2022 Easter gifts today.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today. Main image via Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/egg-cellent-printed-easter-gifts-that-every-bunny-will-love</link>
      <pubDate>Wed, 09 Mar 2022 09:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/620a4374c2dba_EasterArticle.png" type="image/png" length="1191246"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins Distributor of the Year 2021!]]></title>
      <description><![CDATA[<p>We&#39;ve got some big news - <em>massive</em> news, in fact - Total Merchandise has just won yet another award!</p>

<p>The TM team are over the moon to say that we have been voted as Promotional Merchandise Distributor of the Year 2021 (&pound;3m+ category) in the prestigious Sourcing City awards. This is the third year running that we&#39;ve scooped the accolade, so it goes without saying that the whole team is immensely proud.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/we-won-tm-is-voted-no.1-in-the-south-east-business-awards-2021">We Won! TM is Voted No.1 in The South East Business Awards 2021</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/we-won-total-merchandise-wins-distributor-of-the-year-2020">We Won! Total Merchandise Wins Distributor Of The Year 2020</a></p>
	</li>
</ul>

<hr />
<h2>What Are The Sourcing City Awards?</h2>

<p>For those not in the know, the Sourcing City Awards is a glittering&nbsp;industry event that shines a light on the best suppliers and distributors of promotional products in the UK. A celebration of hard work, good relationships and more, this annual celebration gives the industry a chance to thank those who help make their day-to-day running that bit easier. And guess what? We won!</p>

<p>Scoring the top position in the Promotional Merchandise Distributor of the Year &pound;3m+ category, we were delighted to have been chosen by our suppliers as their winner for the third year running.</p>

<p>It&#39;s safe to say we&#39;ve been on a bit of a winning streak over the last year - as well as winning the Sourcing City accolade back-to-back, we also won in the South East Business Awards, run by NatWest and LOCALiQ, scooping the gong in the business with a turnover of &pound;5m+ category.</p>

<p style="text-align:center"><img alt="We Won! Distributor of the Year 2021" src="https://www.totalmerchandise.co.uk/media/news_article/bb458941ba38fd0edbb95b96566bee818c909c06.png" style="height:824px; width:900px" /></p>

<h2>What Does This Award Mean To Us?</h2>

<p>With the whole team still on a high from our latest win, it goes without saying that founders, Jay, Dave, and Michelle are also pretty pleased with the Sourcing City Win.</p>

<p>&quot;It&#39;s a huge deal for us to win this award for the third year in the row and a great acknowledgement from our supply chain about the stellar job our sales team is doing,&quot; says Jay.</p>

<p>Dave agrees, adding &quot;Super happy to win 3 years in a row! Huge congratulations to the TM team for continuing to give 110%!&nbsp;I would also like to thank all of our suppliers for their efforts in supporting us too.&quot;</p>

<p>It goes without saying that this award means a lot to the whole team at TM and it feels that much better that we get to celebrate together in the office this year.</p>

<p>A huge &#39;thank you&#39; to everyone who voted for us and a massive congratulations to everyone who made it to the shortlist.</p>

<p>From logo-printed pens and branded bags to customised notepads and workwear, Total Merchandise has got everything you could possibly need and that&#39;s why we&#39;re your promotional partner.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.</p>

<p>Main image from Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-distributor-of-the-year-2021</link>
      <pubDate>Wed, 01 Dec 2021 14:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/89211cca3f61c0399124c695ce555fe492dbd3e5.png" type="image/png" length="792645"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products For International Stress Awareness Week 2021]]></title>
      <description><![CDATA[<p>This week (1-5 November 2021)&nbsp;marks International Stress Awareness Week, so there&#39;s no better time to consider your workforce&#39;s mental wellbeing and ensure you&#39;re taking every measure to help improve their mental health, both in and out of the office.</p>

<p>International Stress Awareness Week&nbsp;was set up by the International Stress Management Association (ISMA UK), with the mission of raising awareness of the effects of psychological distress in the workplace and strategies to address it. The ISMA UK is a registered charity and the lead professional body for workplace and personal stress management, wellbeing, and performance.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/10-promotional-stress-balls-to-improve-your-colleagues-mental-wellbeing">10 Promotional Stress Balls to Improve Colleagues&#39; Mental Wellbeing</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/4-key-factors-in-promoting-leading-a-healthy-lifestyle">4 Key Factors in Promoting Leading A Healthy Lifestyle</a></p>
	</li>
</ul>

<hr />
<h2>What is International Stress Awareness Week?</h2>

<p>International Stress Awareness Week was extended from a single day to a whole week in 2018, and this year marks 23 years since the establishment of Stress Awareness Day in 1998.&nbsp;</p>

<p>The week of stress awareness has developed as a major event focusing on stress management and campaigning against the stigma associated with stress and mental health issues. Throughout the week, experts from the ISMA UK will discuss the following topics:</p>

<ul>
	<li>The experiences that people have with mental health challenges and what can be done to help.</li>
	<li>How employers are responding to mental health issues.</li>
	<li>The role of stress management professionals in alleviating stress, with practical and proven ways and techniques for building resilience.</li>
	<li>What further actions need to be taken in the light of&nbsp;the pandemic and workplace changes, such as hybrid working.</li>
	<li>Ensuring that those suffering from stress know where they can find advice and support.</li>
</ul>

<p>The main part of International Stress Awareness Week is the ISMA UK&#39;s Online Global Stress and Wellbeing Summit taking place on 3-4 November. The summit is a dynamic hub for the latest thinking and guidance from experts on stress management, mental health, and employee wellbeing.</p>

<h2>The Reasons Why&nbsp;it&#39;s&nbsp;Important to Manage Employees&#39; Stress Levels</h2>

<p>Stress can place huge demands on employees&#39; physical and mental wellbeing, affecting their behaviour, performance, and relationships with colleagues;&nbsp;in fact, stress is a major cause of long-term absence from work.&nbsp;</p>

<p>The UK Health and Safety Executive (HSE) defines work-related stress as &quot;the adverse reaction people have to excessive pressures or other types of demand placed on them at work&quot;. People can feel occupational stress when they feel they don&#39;t have the resources they need&nbsp;to cope with the demands; whether it be physical, financial or emotional.&nbsp;</p>

<p>Work-related stress impacts businesses as it can lead to higher sickness absence, lower staff engagement and reduced productivity. In fact, according to the HSE, 17.9 million working days were lost due to stress, anxiety and depression in 2019/20.&nbsp;</p>

<p>A 2021 health and wellbeing at work survey, conducted by the CIPD, shows the following main causes of employee stress levels:</p>

<ul>
	<li>Workloads/volume of work</li>
	<li>Management style</li>
	<li>New work-related demands or challenges due to homeworking as a result of COVID-19</li>
	<li>Non-work factors including relationship or family issues</li>
	<li>COVID-related anxiety such as fear of contagion in the workplace/commute</li>
	<li>Non-work factors&nbsp;including illness or health issues</li>
	<li>Poor work-life balance due to homeworking as a result of COVID-19</li>
	<li>Relationships at work</li>
</ul>

<h2>How Can You Manage Stress in Your Workplace?</h2>

<p>The best way of managing occupational stress is by employers being proactive, focusing on the prevention of employee stress. There are several approaches businesses can take to address and help manage work-related stress, including:</p>

<ul>
	<li>Communicate with staff to identify any causes of stress and what they would like from you to help manage stress levels.</li>
	<li>Have&nbsp;a written stress policy/guidance information.</li>
	<li>Stress management training for the whole team.</li>
	<li>Flexible working options and helping improve work-life balance.</li>
	<li>Introduce workplace wellness schemes.</li>
</ul>

<p>And much more!</p>

<h2>Invest in Stress-Relieving Promotional Merchandise for Your Staff</h2>

<p>Here at Total Merchandise, we can help you take a step towards ensuring your employees can relieve their stress levels. Enter, our range of printed anti-stress merchandise items.</p>

<h3>1. Printed Stress Balls</h3>

<p>Firstly, the stress ball - a seriously underrated stress management item. Stress balls are designed specifically to relieve stress and anxiety, by repeatedly squeezing the ball, it releases tension and reduces the feeling of stress. That&#39;s not all - the simple act of squeezing a stress ball can also boost blood circulation and did you know that they are used as physical therapy to help strengthen muscles of the hand and wrist?&nbsp;Powerful little balls of foam, hey!</p>

<p>[191217]</p>

<p>Our Low Cost Stress Balls are chosen by UK businesses time and time again and for good reason. Combining fantastic low prices with a high-perceived value, it&#39;s no wonder these squeezy foam balls are so popular! Not forgetting, of course, that once printed with your logo and distributed to your target audience, they will remind the end-user of your business every time they reach for the stress ball.</p>

<p>[186831]</p>

<p>To remind your workforce that you value them and have their welfare at the core of your business - whilst providing the winning &#39;you&#39;ve got this!&#39; attitude - look no further than these Stress Medals, a unique and fun way of encouraging staff members to relieve stress.</p>

<p>[191956]</p>

<p>If your employees are constantly on the move, then our Stress Ball Keyrings are just the ticket! Miniature in size but still possessing the full power of a standard-sized stress ball, these stress-relieving keyrings can be on-hand wherever and whenever they are needed.</p>

<p>We also have a vast range of industry-specific shaped stress balls including <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-van">vans</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-lorry">lorries</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-telephone">telephones</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-express-stress-footballs">footballs</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-house-bricks">bricks</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-hammer">hammers</a> and so much more. Browse the full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress balls and shapes</a> and get your quote today.</p>

<h3>2. Promotional Fidget Toys</h3>

<p>As well as stress balls, we&nbsp;have a variety of different fidget spinners and toys; another proven stress-relieving item. Not only are fidget toys great for anti-anxiety, but they&#39;re also brilliant products for people with higher-than-average energy levels, including ADHD and autism.</p>

<p>[216422]</p>

<p>Our Pop Fidget Toys, for example, are made from flexible plastic and contain&nbsp;pushable rounded&nbsp;buttons that can are designed to be popped&nbsp;in and out to help relieve tension.</p>

<p>[194498]</p>

<p>Similarly, our Fidget Cubes include a range of tactile experiences including a rotating dial, rolling spinning ball and gears, flip switch, thumb joystick, and click buttons, all designed to help release the feeling of stress or anxiety.</p>

<p>[195093]</p>

<p>Our Full Colour Fidget Spinners are a classic anti-stress merchandise option. Each branded fidget toy spins around the circular centre, which is printed with your design to both sides in full colour for maximum impact.</p>

<h3>3. Branded Wellbeing Items</h3>

<p>Additionally to the practical desktop items we have discussed above, it&#39;s beneficial to&nbsp;consider other wellbeing items that your employees can use at home to help them relax and unwind after a busy day at work.</p>

<p>For example, these Anti Stress Colouring Books are a fantastic way of unwinding after a day in the office. In fact, colouring is a scientifically proven means of relieving stress because it has the ability to relax the fear centre of your brain, the amygdala - it actually induces the same state as meditating does. Whilst we&#39;re on the subject of meditation, we also have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/all-over-printed-yoga-mat">yoga mats</a> available, too!</p>

<p>[192617]</p>

<p>Exercise is one of the most important things you can do to combat stress, so encourage your members of staff to get moving with their very own Fit Watch. Each of these luxurious Fit Watches features a step count, calorie count, distance tracker, multi-sport tracking alarm clock, heart rate tracking, blood pressure monitoring, sleep monitor.&nbsp;As well as having the ability to make and receive calls and get notifications from apps such as WhatsApp and Twitter.</p>

<p>[198590]</p>

<p>A simple&nbsp;yet effective&nbsp;way of handling stress levels is to write things down, especially jotting down the things in life that make you happy and that you&#39;re grateful for. After all, focusing on the positive is always beneficial. That&#39;s why gifting your colleagues with these Individually Named Mood Soft Feel Notebooks is a brilliant idea.</p>

<p>[198922]</p>

<p>This International Stress Awareness Week&nbsp;take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wellbeing-gifts">promotional wellbeing gifts</a> and get your quote today.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image via Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-international-stress-awareness-week-2021</link>
      <pubDate>Wed, 03 Nov 2021 08:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/9d6051b237b2730fee2dd0b2ec7446d976fd0f36.png" type="image/png" length="1137308"/>
    </item>
    <item>
      <title><![CDATA[Add Some Fizz this Champagne Day with Promotional Sparkling Wine]]></title>
      <description><![CDATA[<p>Hashtags at the ready people because it&#39;s almost time to celebrate #ChampagneDay 🥂</p>

<p>In fact, you will be able to raise a glass in t-minus (approximately) 12&nbsp;hours, because Global Champagne Day is tomorrow! The day is celebrated on the fourth Friday of October each year, so if you haven&#39;t already, we suggest you pop to your local shop and grab yourself a bottle of delicious bubbles.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/wear-it-pink-for-breast-cancer-awareness-month-2021">Pretty in Pink Promotional Products for Breast Cancer Awareness Month 2021</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/spook-tacular-promotional-products-for-halloween">Spook-tacular Promotional Products for Your Business this Halloween</a></p>
	</li>
</ul>

<hr />
<h2>What is Global Champagne Day?</h2>

<p>#ChampagneDay was born in 2009 by a Californian blogger and wine tutor, Chris Oggenfus. Since then more and more wine lovers from around the world have participated in the day of celebration;&nbsp;just a quick search of&nbsp;#ChampagneDay on Instagram will show just how popular the day has become.</p>

<p>So, how can you celebrate Global Champagne Day? The official&nbsp;Champagne Day website lists six ways you could get involved.</p>

<ol>
	<li><strong>Make sure it&#39;s real Champagne:</strong>&nbsp;Champagne only comes from the Champagne region of France, so be sure you&#39;re sipping the real thing.</li>
	<li><strong>Open a bottle:</strong>&nbsp;You couldn&#39;t <em>possibly</em> celebrate Champagne Day without opening a bottle, so pop the cork and enjoy a glass (or two) with your friends and family.</li>
	<li><strong>Host friends:</strong>&nbsp;The day is a great excuse to get together with friends and family, so enjoy a tasting night with your loved ones.</li>
	<li><strong>Find an event near you:</strong>&nbsp;Some retailers, bars, and restaurants like to take part in the occasion, so keep an eye out.</li>
	<li><strong>Recreate a favourite moment:</strong>&nbsp;Enjoy the Champagne you had at your wedding, graduation, birthday, or any other special celebration.</li>
	<li><strong>Download their Spotify playlist:</strong>&nbsp;The founders of the day have created a must-have #ChampagneDay playlist to listen to whilst you sip your bubbles, so download it and enjoy!</li>
</ol>

<p>And, of course, don&#39;t forget to share a snap of your celebrations and tag #ChampagneDay on Facebook, Instagram and Twitter.</p>

<h2>Facts That You <em>Probably</em> Didn&#39;t Know About Champagne</h2>

<p>We go to Champagne as a drink of celebration, but, rarely do we think about the interesting facts and history it holds. So, here are some facts that you <em>probably</em> didn&#39;t know, that you will <em>definitely</em> want to share at your next dinner party.</p>

<h2>1. We Still Don&#39;t Know Who Discovered Champagne</h2>

<p>The French claim it was Benedictine monk Dom P&eacute;rignon who discovered Champagne - and after all, why would we argue with that when a bottle of&nbsp;Dom P&eacute;rignon is one of the finest Champagnes available. However,&nbsp;many historians do argue with this and suggest it dates much further back than the 17th century.</p>

<p>In fact, it is said the Italians played a part in the development of Champagne -&nbsp;both the region and the drink -&nbsp;when the Romans arrived in France between the first and fifth centuries.</p>

<p>And the arguments don&#39;t end there, the discovery of Champagne has also been linked to English physician, Christopher Merret, who documented how to put the fizz into wine in 1662.</p>

<p>Needless to say, whoever discovered the favoured bubbly - cheers!</p>

<h2>2. Champagne is The Wine of Kings</h2>

<p>Yes, that&#39;s right, it really is the wine of Kings. The capital of Champagne, Reims, became the official location for crowning incoming French kings from around the 9th century and it was during these coronations that the popularity of the wine produced in the Champagne region increased as a drink of celebration.</p>

<p>So, when you&#39;re next sipping on a glass of bubbly, take a moment and let the royalty sink in.</p>

<h2>3. Hidden Treasure</h2>

<p>During the World Wars, the locals of the Champagne region would take refuge beneath the towns in the tunnel cellars that were originally dug by the Romans; with them, they would take rare bottles of Champagne</p>

<p>Now, the real hidden treasure is sat with Bollinger, one of the most famous brands of Champagne and still a family-run business. In 2010, a secret stash of around 600 bottles of Bollinger was discovered, only when a wall holding empty bottles of Champagne was knocked down. To everyone&#39;s surprise - even the Bollinger family members who had no idea this stash existed - some of these bottles dated as far back as 1830, just one year after the Champagne house&rsquo;s official foundation in 1829!</p>

<h2>4. &quot;First things first. Get the champagne.&quot;&nbsp;Winston Churchill</h2>

<p>Did you know that Winston Churchill was a Champagne enthusiast and has many famous quotes involving Champagne and even likened many wartime situations to drinking Champagne? A couple of his most noted quotes include &quot;I could not live without Champagne. In victory I deserve it. In defeat I need it.&quot;, &quot;Remember gentlemen, it&rsquo;s not just France we are fighting for, it&rsquo;s Champagne.&quot;, and &quot;Meeting [US president] Franklin Roosevelt was like opening your first bottle of Champagne; knowing him was like drinking it.&quot;</p>

<p>It&#39;s not just Winston Churchill that has crowned some famous sayings for&nbsp;Champagne, there are many other memorable quotes, too. Most notably, the moment Dom&nbsp;P&eacute;rignon discovered Champagne he exclaimed &quot;Come quickly, I am tasting the stars!&quot;.</p>

<h2>5. How Many Bubbles in a Bottle of Champagne?</h2>

<p>If you guessed around 49 million, you would be correct. Yes, you read that right, there are approximately 49 million bubbles in every bottle of Champagne!&nbsp;</p>

<p>In fact, whilst we&#39;re on the subject of bubbles, do you know that a glass of fizz will stay bubbly for longer in a flute glass?&nbsp;</p>

<p>Have we got your tastebuds tingling yet? Discover our must-have sparkling items for #ChampagneDay below and pop the cork on your own bottle of corporate bubbly this Global Champagne Day.</p>

<p>[192189]</p>

<p>Well, it wouldn&#39;t be right to celebrate Champagne day without a bottle of fizz... OK, so our&nbsp;75cl Prosecco Sparkling Wine isn&#39;t Champagne, but it&#39;s still just as tasty! Each bottle of bubbly&nbsp;features a label printed with your company logo in stunning full-colour on a polypropylene label, ensuring&nbsp;maximised exposure with every sip.</p>

<p>[216462]</p>

<p>We also have miniature bottles of Prosecco, too. Again, these bottles can be customised with your full-colour design and feature a classic, stylish design, guaranteed to draw attention and make your campaign message a memorable one, long after the celebrations are over.</p>

<p>[189572]</p>

<p>Our&nbsp;Salisbury 2 Bottle Canvas Jute Bags make fantastic gift bags! Especially when they host one of our 75cl Prosecco Sparkling Wines.&nbsp;Made from natural jute and canvas with a universal, unbleached natural colour, these gift bottle bags are perfect for a wide range of events, with ample room for your logo printed to the side.</p>

<p>[188987]</p>

<p>A must-have for dinner parties, events and much more, these ice buckets keep your Champagne (and other drinks, of course) perfectly chilled once filled with ice.&nbsp;These cooler buckets have a generous branding area for your artwork and are easy to store and re-use.&nbsp;</p>

<p>[8021326]</p>

<p>These extravagant&nbsp;Flamenco Lead Crystal Champagne Flutes are a luxurious choice of promotional merchandise this Champagne Day.&nbsp;This traditional Champagne flute can be customised to one side to the dedicated panel with your company crest, logo or message.</p>

<p>So if you&#39;re feeling bubbly at the prospect of this year&#39;s Global #ChampagneDay, simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today&nbsp;to find the perfect bubbly promotional products for your campaign. Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/add-some-fizz-this-champagne-day-with-promotional-sparkling-wine</link>
      <pubDate>Thu, 21 Oct 2021 10:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a6e0e3425af738dc37678cee223d0e077525ba90.png" type="image/png" length="997832"/>
    </item>
    <item>
      <title><![CDATA[Pretty in Pink Promotional Products for Breast Cancer Awareness Month 2021]]></title>
      <description><![CDATA[<p>We&#39;re all aware that October is a fully booked month, with events like the change in seasons, the clocks changing, Halloween, and - not forgetting -&nbsp;the start of the run-up to Christmas.&nbsp;But, more importantly,&nbsp;October is Breast Cancer Awareness Month.</p>

<p>Breast Cancer Awareness Month is organised by the UK charity, Breast Cancer Now; and although they work tirelessly all year round to raise awareness of breast cancer and help those affected, every October&nbsp;people across the world show their support to the cause.</p>

<p>Breast Cancer Now&#39;s goal for the month is to show people it doesn&#39;t matter who you are or&nbsp;whatever your experience of breast cancer, they are always there to help and support you through the process.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cm-sparkie-bear-with-hoody"><img alt="20cm Sparkie Bear with Hoody" src="https://www.totalmerchandise.co.uk/media/news_article/00416a12ebf347f2c0483208046f3ebd74ceb1d5.png" style="height:195px; width:234px" /></a></p>

<h6 style="text-align:center">20cm Sparkie Bear with Hoody</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cm-sparkie-bear-with-hoody"><img alt="from £3.95" src="https://www.totalmerchandise.co.uk/media/news_article/67f5aa16fe5b01df3d61a1d68e418d1828599741.png" style="height:25px; width:104px" /></a></p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/revealed-the-promotional-essentials-every-charity-needs">Revealed! The Promotional Essentials Every Charity Needs In 2021</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/spook-tacular-promotional-products-for-halloween">Spook-tacular Promotional Products for Your Business this Halloween</a></p>
	</li>
</ul>

<hr />
<h2>Why Should Your Brand Show its Support this October?</h2>

<p>Did you know that breast cancer is the most common cancer in women in the UK, with&nbsp;one woman&nbsp;diagnosed&nbsp;every 10 minutes? Breast Cancer Now shares some very important&nbsp;facts about breast cancer in the UK, including:</p>

<ul>
	<li>Around&nbsp;55,000 women&nbsp;and&nbsp;370 men&nbsp;are diagnosed with breast cancer every year.</li>
	<li>One in seven&nbsp;women in the UK will develop breast cancer in their lifetime.</li>
</ul>

<p>They also share that this Breast Cancer Awareness Month alone,&nbsp;nearly&nbsp;5,000 people&nbsp;will be diagnosed with breast cancer.</p>

<p>With all of this in mind, it&#39;s clear&nbsp;to see how&nbsp;important it is to spread awareness of the disease and help Breast Cancer Now in their research and resources. There are numerous ways your business can show its support for the cause and raise awareness of breast cancer&nbsp;including&nbsp;donating to the charity, organising&nbsp;a fundraising activity, and wearing something pink for <a href="https://www.wearitpink.org/">Wear it Pink Day</a> on October 22nd.</p>

<p>Total Merchandise is here to help with our range of pretty in pink promotional products, which are perfect for getting your brand involved in Breast Cancer Awareness Month 2021.</p>

<h2>1. Pink Promotional Bags</h2>

<p>It&#39;s a known fact that branded bags are a fantastic means of advertising a business name, logo or message; so it makes sense to use a printed bag (in pink, of course) in your business&#39; Breast Cancer Awareness Month activities. Whether you&#39;re selling your branded bags to raise funds for the charity or giving them away to customers and colleagues for mobile advertising, one thing is for sure: they work!</p>

<h3>Coloured Cotton Tote Bags</h3>

<p><strong>Perfect as</strong> part of a giveaway bundle at a fundraising event.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags"><img alt="Coloured Cotton Tote Bag in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/d6203b1ea04644af1af990652b1ec6aeae44c2aa.png" style="height:201px; width:227px" /></a></p>

<h6 style="text-align:center">Coloured Cotton Tote Bags</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags"><img alt="from £0.88" src="https://www.totalmerchandise.co.uk/media/news_article/7433ff8482dfd699122018247c2bce625048ed22.png" style="height:33px; width:108px" /></a></p>

<p>Look no further than our bestselling Coloured Cotton Tote Bags; chosen time and time again by UK businesses, these printed tote bags are ideal for promoting your brand&#39;s support for Breast Cancer Awareness Month. Of course, the very nature of this bag&nbsp;means that awareness of breast cancer will carry on long after October has ended.</p>

<h2>Wells Jute Tiny Gift Bags</h2>

<p><strong>Choose these</strong>&nbsp;for stylish gift bags - it says it on the tin!</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/wells-jute-tiny-gift-bags"><img alt="Wells Jute Tiny Gift Bags in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/9ca18654a18acddf96aeb82f1f7d991d5f015142.png" style="height:197px; width:210px" /></a></p>

<h6 style="text-align:center">Wells Jute Tiny Gift Bags</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/wells-jute-tiny-gift-bags"><img alt="from £1.44" src="https://www.totalmerchandise.co.uk/media/news_article/c019f8536f0badf75b62dabd56b7e8c4865fdabb.png" style="height:41px; width:124px" /></a></p>

<p>These miniature jute bags are brilliant for adding a touch of oh-so-cuteness to your marketing. Featuring matching coloured gusset and handles, these promotional jute bags are stylish bags that will be used time and time again. Why not go the extra mile and include goodies such as pens, sticky notes, and USBs in the bags?</p>

<h2>Waist Belt Bags</h2>

<p><strong>Ideal for</strong> any sports and fitness business or audience.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/waist-belt-bags"><img alt="Waist Belt Bags in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/a06a9c1fb089c2144251bf88b78a141e870466ac.png" style="height:185px; width:221px" /></a></p>

<h6 style="text-align:center">Waist Belt Bags</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/waist-belt-bags"><img alt="from £4.29" src="https://www.totalmerchandise.co.uk/media/news_article/62d9a5593935bffe19e3d615197bd8840f3a0eec.png" style="height:37px; width:108px" /></a></p>

<p>For those who are always on the move, or perhaps you&#39;re planning on a walk, jog or run to raise money for a breast cancer charity, look no further than our Waist Belt Bags in pink. Featuring a practical zip to ensure belongings are safe and secure, an adjustable strap for maximum comfort and boasting a large print area, they&#39;re designed with both your business and the end-user in mind.</p>

<p>Discover all of our fabulously <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags?colour=pink">pink branded bags</a> and get your quote today!</p>

<h2>2. Pink Branded Mugs and Bottles</h2>

<p>Promotional drinkware is a powerful marketing tool when it comes to promoting your business, so why not invest in our gorgeous pink mugs and bottles? Whether they&#39;re used on the move or sit centre-stage on desktops and kitchen worktops, they&#39;re a no-brainer choice of promotional product this Breast Cancer Awareness Month.</p>

<h2>Americano Coffee Mugs</h2>

<p><strong>Consider these if</strong> you want to spread awareness of breast cancer wherever they are used.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-coffee-mugs"><img alt="Americano Coffee Cups in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/ed13831ab800769c81cb3ce9e01324a5d2ae56ff.png" style="height:195px; width:218px" /></a></p>

<h6 style="text-align:center">Americano Coffee Mugs</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-coffee-mugs"><img alt="from £1.48" src="https://www.totalmerchandise.co.uk/media/news_article/3b5b5bf1ec149edaeee2fcffea87643cf4e6bc11.png" style="height:38px; width:111px" /></a></p>

<p>Our popular Americano Coffee Mugs are available in this beautiful shade of pink, which is perfect for spreading awareness of breast cancer (and your brand&#39;s support) this October. Perfect for saleable merchandise as a means of fundraising, these reusable coffee cups will keep your design on display throughout October and longer.</p>

<h2>Mood Stainless Steel Metal Bottles</h2>

<p><strong>Choose these</strong> for a high-impact giveaway.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/mood-stainless-steel-metal-bottles"><img alt="Mood Stainless Steel Bottles in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/e1b62c8b9c678c4120adf4eaad109dd059f75e29.png" style="height:197px; width:213px" /></a></p>

<h6 style="text-align:center">Mood Stainless Steel Metal Bottles</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/mood-stainless-steel-metal-bottles"><img alt="from £5.43" src="https://www.totalmerchandise.co.uk/media/news_article/ea4e5ba8e1d0b3460f5a3e65b2cdab7c46195980.png" style="height:35px; width:100px" /></a></p>

<p>Encourage the end-user to stay hydrated whilst keeping your promotion on prime display with our Mood Stainless Steel Metal Bottles in blushing baby pink. They&nbsp;also make a brilliant alternative to disposable plastic bottles, too, just by the way!</p>

<h2>10oz Premium Enamel Mugs</h2>

<p><strong>Perfect for </strong>target audiences that enjoy camping and exploring the outdoors.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/promotional-10oz-premium-enamel-mugs"><img alt="10oz Premium Enamel Mugs in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/66ef44fad23a7ed2c8251e9668dd446b7cbd5daa.png" style="height:187px; width:224px" /></a></p>

<h6 style="text-align:center">10oz Premium Enamel Mugs&nbsp;</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/promotional-10oz-premium-enamel-mugs"><img alt="from £2.19" src="https://www.totalmerchandise.co.uk/media/news_article/37a4e9938055feed50f7a701040472ab2729ae01.png" style="height:34px; width:120px" /></a></p>

<p>One popular fundraising activity is to complete a hike or expedition, and our printed enamel mugs are the perfect choice of merchandise for such an event. With that being said, no matter whether your target audience are avid campers or simply enjoy a cup of tea or coffee at their desk, our enamel mugs are ideal for any scenario.</p>

<p>Feeling inspired? Browse all our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware?colour=pink">pink branded mugs and bottles</a> today.</p>

<h2>3. Pink Promotional Gadgets and Tech Giveaways</h2>

<p>Add a spark to your brand and charity awareness with our range of pink printed gadgets; <em>technically</em> all you need for your Breast Cancer Awareness giveaways. The beauty of these techy gifts is that they offer versatile usability and are guaranteed to be used time and time again.</p>

<h2>Cocoon Earphones</h2>

<p><strong>Choose these if </strong>you&#39;re looking for a high-impact promotional giveaway.</p>

<p>&nbsp;</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/cocoon-earphones"><img alt="Cocoon Earphones in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/33ca3a21a051c7722ad8bf312487939bfc0a393c.png" style="height:188px; width:213px" /></a></p>

<h6 style="text-align:center">Cocoon Earphones</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/cocoon-earphones"><img alt="from £2.44" src="https://www.totalmerchandise.co.uk/media/news_article/fcacf420dff2f788cc0a8175e2835e558eabd264.png" style="height:29px; width:117px" /></a></p>

<p>Featuring an ergonomic design for improved comfort, our Cocoon Earphones are a must-have tech giveaway this October. Printed with your business name, logo or message to the lid, your customers will be reminded of your brand every time they listen to their favourite playlist, podcast or video.</p>

<h2>Sports Phone Armbands</h2>

<p><strong>Ideal for </strong>any sports and fitness business&nbsp;including gyms, clothing companies, health food stores and more.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/sports-phone-armbands"><img alt="Sports Phone Armbands in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/7720be68f2a26edd9168765f3c18aec585591817.png" style="height:184px; width:207px" /></a></p>

<h6 style="text-align:center">Sports Phone Armbands</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/sports-phone-armbands"><img alt="from £1.28" src="https://www.totalmerchandise.co.uk/media/news_article/0bf98151da3d4426c1f11097f23fc6ebf1baf094.png" style="height:38px; width:112px" /></a></p>

<p>Ideal for any sports and fitness brand, these brilliant phone armbands offer a practical and useful product to the end-user. Each Sports Phone Armband is manufactured from&nbsp;soft PU leather, has a reflective and adjustable velcro closure and key pocket for maximum practicality. The clear PVC window even allows touchscreen functionality so you can still use your phone without having to remove it from the sports armband.&nbsp;</p>

<h2>Clip On Lights</h2>

<p><strong>Consider these</strong> to truly shine a light on breast cancer awareness - and your brand&#39;s support.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/clip-on-lights"><img alt="Clip On Lights in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/faba394ebc072d4bc02fd19389db406362ed60f2.png" style="height:193px; width:194px" /></a></p>

<h6 style="text-align:center">Clip On Lights</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/clip-on-lights"><img alt="from £6.57" src="https://www.totalmerchandise.co.uk/media/news_article/a62f3eda30ae2166dcab9e1cb56f09e1475f977b.png" style="height:36px; width:107px" /></a></p>

<p>Shine a light on Breast Cancer Awareness month with these Clip On Lights, designed to be attached to smartphones, laptops, tablets, books and more. So whether the recipient is&nbsp;after the perfect selfie or wanting to get their&nbsp;head into a book, these lights are the perfect item! The beauty of these handy lights is that their ideal for a wide range of businesses, from the beauty industry to the corporate sector such as finance and law, and more.</p>

<p>Our selection of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology?colour=pink">promotional pink gadgets</a> doesn&#39;t end there, check out the full range and enquire today.</p>

<h2>4. Pink Corporate Clothing and Accessories</h2>

<p>Is your business taking part in Wear it Pink day on October 22nd? If so, it would be fitting to gift your customers and colleagues alike with pink clothing items printed with your logo.</p>

<h2>Fruit of the Loom Valueweight T-Shirts</h2>

<p><strong>Perfect for </strong>even the tightest of marketing budgets.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-valueweight-t-shirts"><img alt="Fruit of the Loom Valueweight T-Shirts in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/7a608a2b0eb665de00ae7519266ead6bb4c5435f.png" style="height:196px; width:233px" /></a></p>

<h6 style="text-align:center">Fruit of the Loom Valueweight T-Shirts</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-valueweight-t-shirts"><img alt="from £2.30" src="https://www.totalmerchandise.co.uk/media/news_article/3dc8e0bf515394a999f44bcc94ec51a629791338.png" style="height:31px; width:110px" /></a></p>

<p>Budget-friendly, effective and bestselling, our Fruit of the Loom Valueweight T-Shirts are a must-have clothing item for any UK business. Boasting a large print area and made from long-lasting materials, they&#39;re a no-brainer means of advertising your business message. Psst, if you&#39;re wondering what to wear on Wear it Pink Day, these are perfect!</p>

<h2>Beanie Hats</h2>

<p><strong>Consider these</strong> for mobile advertising&nbsp;throughout the winter.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/beanie-hats"><img alt="Beanie Hats in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/683661327f71fd910edf2222e45a97c7c3f69a2c.png" style="height:193px; width:216px" /></a></p>

<h6 style="text-align:center">Beanie Hats</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/beanie-hats"><img alt="from £2.53" src="https://www.totalmerchandise.co.uk/media/news_article/9b3d188668b300280ce7898e97a27ec933d089d9.png" style="height:36px; width:124px" /></a></p>

<p>As the temperatures start to drop across the UK, now is the perfect time to invest in promotional beanies embroidered with your branding. The brilliant thing about these Beanie Hats is that they offer universal appeal (even in pink!), so you can be sure that they will be appreciated by all. Not to mention that they make fantastic saleable merchandise, as well as giveaways and even part of your staff uniform, too.</p>

<h2>Full Length Apron</h2>

<p><strong>Ideal for </strong>the catering industry, running a baking competition or simply something different and unique.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/printed-full-length-apron"><img alt="Full Length Apron in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/48a9a4958a83a83d3d4162ea0ee59bb70c650a81.png" style="height:198px; width:217px" /></a></p>

<h6 style="text-align:center">Full Length Apron</h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/printed-full-length-apron"><img alt="from £4.30" src="https://www.totalmerchandise.co.uk/media/news_article/4f266c58a94e1c6e3c1d01c6db48a7096ab971fe.png" style="height:28px; width:104px" /></a></p>

<p>OK so you might be wondering why we&#39;ve included our Full Length Aprons in the mix, but we have good reasons! Firstly, with the famous Great British Bake Off currently on our screens, these aprons show that your business is relevant. Additionally, one of the most popular means of fundraising is to hold a baking competition or coffee morning, so <em>surely</em> an apron is an essential item when baking up a storm? And finally, we bet your competitors haven&#39;t got them...</p>

<p>We have a&nbsp;wardrobe-worth of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing?colour=pink">corporate clothing available in pink</a>, so discover the full range and get your quote today.</p>

<p>Of course, our range of &#39;pretty in pink&#39; <a href="https://www.totalmerchandise.co.uk/">branded merchandise ideas</a> doesn&#39;t end there... To view all of our items available to order in pink, simply select the pink colour icon on the colour picking tool in each of the category pages.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/wear-it-pink-for-breast-cancer-awareness-month-2021</link>
      <pubDate>Wed, 13 Oct 2021 11:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1d8be08b2921ba0ef4fc2a6d9b220663ee7dc798.jpg" type="image/jpeg" length="68789"/>
    </item>
    <item>
      <title><![CDATA[TM Celebrates it's 17th Birthday - Happy Birthday to Us!]]></title>
      <description><![CDATA[<p>We&#39;ve got some big news to share: it&#39;s our birthday!</p>

<p>Today (3 September 2020) marks 17&nbsp;years since Jason O&#39;Connor, David Stoddart and Michelle Rae Stoddart launched Total Merchandise.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/we-won-tm-is-voted-no.1-in-the-south-east-business-awards-2021">We Won! TM is Voted No.1 in The South East Business Awards 2021</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/we-won-total-merchandise-wins-distributor-of-the-year-2020">We Won! Total Merchandise Wins Distributor Of The Year 2020</a></li>
</ul>

<hr />
<p>That&#39;s 17&nbsp;years since the idea for TM was first born, operating out of the founders&#39; spare rooms at home&nbsp;- and almost two decades of leading the way at the forefront of the UK&#39;s promotional merchandise industry.&nbsp;</p>

<p><img alt="the founders of Total Merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/3705c92c6f853bfc8d9ea1b51eb4fb19470d7b6a.png" /></p>

<p>What makes this special day even better, is that we are able to celebrate this milestone with the whole TM team in the office. And what better way to celebrate than with a spectacularly large McDonald&#39;s breakfast?! OK, so it might not be quite as decorated as our 15th birthday, as pictured above with&nbsp;Michelle, Dave and Jay above with just some of the balloons and cakes we had to mark the occasion - but hey, there were no complaints.</p>

<p>Our transition from 16&nbsp;into 17&nbsp;has undoubtedly been one of our busiest and most exciting years yet - and yes, we might say that every year but we <em>really</em> mean it!&nbsp;With the transition to remote working and then back to the TM headquarters, various brand developments, the introduction of brand new roles within the company and&nbsp;record sales. Oh,&nbsp;and not forgetting&nbsp;the fact we have yet again won two amazing awards!&nbsp;</p>

<p>In December 2020, the team were over the moon to find out that Total Merchandise had been voted Sourcing City&#39;s Promotional Merchandise Distributor of the Year. This is the second year running that we have claimed the title of this prestigious industry award. The good news continued in August of this year, when we were delighted to learn that we had been voted as the number one business with a turnover of &pound;5m+ in The South East Business Awards 2021, run by LOCALiQ and NatWest Business! Not bad, hey?</p>

<h2>Yes, It&#39;s <em>Our</em> Birthday - But We&#39;ve Got A Gift For You 🥳</h2>

<p>We&#39;re currently running a huge <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank" title="promotional product discounts">range of discounts and offers</a> on some of our most popular promotional products.</p>

<p>Whether you&#39;re currently prepping your team to return to the office, are looking for promotional items for an upcoming event or are simply looking for the perfect branded giveaways to help generate some positive awareness around your business, we&#39;ve got you covered.</p>

<p>Many of the offers will be ending this month,&nbsp;so if you find something you love the look of, be quick. Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank" title="discounted promotional products">discount promotional products</a> - and don&#39;t forget to have some cake on our behalf today!</p>

<p>Total Merchandise has all the branded items your business could need this autumn and beyond. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>! Main image via unsplash.com.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-celebrates-its-17th-birthday-happy-birthday-to-us</link>
      <pubDate>Fri, 03 Sep 2021 13:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b246fa4712753961945a2282fcdc780aa5071d9a.jpg" type="image/jpeg" length="438816"/>
    </item>
    <item>
      <title><![CDATA[We Won! TM is Voted No.1 in The South East Business Awards 2021]]></title>
      <description><![CDATA[<p>If you follow us on social media, you may have already heard the good news... We&#39;ve won an award!</p>

<p>The team at Total Merchandise are over the moon to have been voted as the number one business with a turnover of &pound;5m+ in The South East Business Awards 2021, run by LOCALiQ and NatWest Business!</p>

<p>(P.S. if you <em>don&#39;t</em> already follow us on social media, then you&#39;re missing out! You can find&nbsp;us on <a href="https://www.facebook.com/totalmerchandise">Facebook</a>, <a href="https://www.instagram.com/totalmerchandise/">Instagram</a>, <a href="https://twitter.com/TM_LTD_UK">Twitter</a> and <a href="https://www.linkedin.com/company/total-merchandise-ltd/">LinkedIn</a>!)</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/we-won-total-merchandise-wins-distributor-of-the-year-2020">We Won! Total Merchandise Wins Distributor Of The Year 2020</a></p>
	</li>
	<li>
	<p><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-bpmas-distributor-of-the-year-2020-award">Total Merchandise Wins BPMA&#39;s Distributor of the Year 2020 Award</a></p>
	</li>
</ul>

<hr />
<p>NatWest and the Newsquest Media Group came together to find the top 100 organisations across the region; and with a panel of judges, they awarded the best businesses&nbsp;within 12 categories:</p>

<ul>
	<li>SME business</li>
	<li>Business with a turnover of &pound;1m to &pound;5m</li>
	<li>Business with a turnover of &pound;5m+</li>
	<li>Green business</li>
	<li>Customer focus</li>
	<li>Community focus/not-for-profit/charity</li>
	<li>Entrepreneur</li>
	<li>Innovation</li>
	<li>Outstanding contribution through Covid-19</li>
	<li>Apprentice of the year</li>
	<li>Diversity and inclusion</li>
	<li>Well-being company of the year</li>
</ul>

<p>Sarah Bilby, regional managing director at NatWest, says: &ldquo;As Covid-19 restrictions ease and business activity increases, we want to recognise those businesses in the South East region that have displayed immense resilience throughout the pandemic &ndash; that have embraced workplace change, shown great innovation, and championed their customers and community alike. We&rsquo;re excited to partner with Newsquest Media Group to celebrate the top 100 businesses from the region and give them the recognition they truly deserve.&rdquo;</p>

<p>The TM team are delighted to have won yet another award and if we were all together, it&#39;s safe to say there would be lots of celebrations. Another huge &#39;thank you&#39; to Natwest, LOCALiQ and the judges for choosing us as the winners and congratulations to all the other businesses&nbsp;that made the top spot! 🎉</p>

<p style="text-align:center"><img alt="The South East Business Awards 2021 Logo" src="https://www.totalmerchandise.co.uk/media/news_article/29ecadb8b5b816f7a4f5a9bd3a8bc5aac1a6ba20.png" style="height:500px; width:500px" /></p>

<p>From&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank" title="printed pens">promotional pens</a>&nbsp;to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads" target="_blank" title="promotional notepads">printed notepads</a>, we&#39;ve got all the promotional giveaways your business could need this winter to keep brand awareness at a high.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/we-won-tm-is-voted-no.1-in-the-south-east-business-awards-2021</link>
      <pubDate>Thu, 19 Aug 2021 16:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bbea86c450907fbe24b756b3d012020d54f60018.jpg" type="image/jpeg" length="101206"/>
    </item>
    <item>
      <title><![CDATA[Must-Have Promotional Products To Celebrate Pride Month]]></title>
      <description><![CDATA[<p>Whether your brand is part of the LGBTQ+ community or you&#39;re wanting to show your support throughout Pride Month, Total Merchandise is here to help with Pride-perfect merch, ready to be printed with your logo this June.</p>

<p style="text-align:center"><img alt="Happy Pride" src="https://www.totalmerchandise.co.uk/media/news_article/e82272dea862527b3d0cf416e7c5496ce7fc2cde.gif" style="height:480px; width:480px" /></p>

<h2>What is Pride Month and How Can Your Brand Get Involved?</h2>

<p>June is the chosen month to celebrate the LGBTQ+ community as it was the month of the Stonewall riots -&nbsp;the protests that took place in New York City in June 1969 that changed gay rights for many of the people in America and worldwide. Pride month is all about bringing people together to show how far gay rights have come over the years.&nbsp;</p>

<p>It focuses on teaching the history of Pride and how we need to continue moving forward&nbsp;with further equality in today&#39;s society. In short, it celebrates being proud of who you are, no matter who you love.</p>

<p>[197259]</p>

<p>So how can your business get involved in the event? Enter, our very best rainbow merch - after all, the rainbow flag is possibly the most symbolic part of LGBTQ+ pride, so what could be better?</p>

<h2>1. For Bags Of Brand Awareness Choose...</h2>

<p>Our Rainbow Tote Shopper Bags printed with your artwork to the front. With the eye-catching rainbow design combined with your logo sitting centre-stage, these bags are perfect for representing your brand with true pride.</p>

<p>[209871]</p>

<p>On a similar note, our Rainbow Drawstrings&nbsp;Bags are another fantastic addition to your business&#39;&nbsp;Pride month promotions. Made from durable polyester, these printed drawstring&nbsp;bags will advertise your message long after the celebrations have finished.</p>

<p>[209870]</p>

<h2>2. Support The Community Come Rain Or Shine</h2>

<p>With June being the dedicated month of pride, it&rsquo;s not a giant leap to presume that the weather will be gloriously sunny - or at least better than the weather we&rsquo;ve had this May, at least&hellip; So gift your customers and colleagues our fun Sun Ray Rainbow Sunglasses.</p>

<p>[198698]</p>

<p>If rain and summery showers are&nbsp;on the cards, we&rsquo;ve got your business and its customers covered (quite literally!) with our Rainbow Umbrellas.</p>

<p>[209872]</p>

<p>Available to order from just 25 units, they&#39;re printed with your corporate message to one panel in up to four colours for striking visibility, whatever the weather.</p>

<h2>3. Celebrate Pride the &lsquo;Write&rsquo; Way</h2>

<p>Our Rainbow Pencils are a fantastic item for any business looking to get involved in the Pride celebrations. Each of these shimmering printed pencils features a metallic rainbow finish across the entire surface and is complete with your business name or message printed to the barrel.</p>

<p>[183100]</p>

<p>Looking for the perfect companion for these Rainbow pencils? Look no further than our Rainbow Page Notebooks! Not to mention, they&rsquo;re currently available at discounted prices.</p>

<p>[194007]</p>

<p>If this hasn&rsquo;t got you inspired to get your brand involved in Pride Month, perhaps some of our other rainbow items might be for you, including:</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/rainbow-trolley-coin-keyrings">Rainbow Trolley Coin Keyrings</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/rainbow-whistles">Rainbow Whistles</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/rainbow-37mm-pin-badges">Rainbow 37mm Pin Badges</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/rainbow-turbo-pro-flying-discs">Rainbow Turbo Pro Flying Discs</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-rainbow-spring">Rainbow Spring</a></li>
</ul>

<p>Need help finding the perfect promotional products&nbsp;for your brand awareness drive or marketing campaign this summer? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or&nbsp;<a href="mailto:info@totalmerchandise.co.uk">send us an email</a>. Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/must-have-promotional-products-to-celebrate-pride-month</link>
      <pubDate>Thu, 27 May 2021 15:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f2f1c15afa53571732e4f4c787b7674b8bcb99b8.jpg" type="image/jpeg" length="69335"/>
    </item>
    <item>
      <title><![CDATA[Pop The Kettle On For National Tea Day 2021]]></title>
      <description><![CDATA[<p>Pop the kettle on and grab your Rich Tea&#39;s&nbsp;because we&#39;ve got some welcome news for our brew-loving nation: Wednesday 21st April is National Tea Day 2021. Yes, that&#39;s right, Brits have a whole day in celebration of a cuppa.</p>

<p>Tea is the nation&#39;s favourite drink -&nbsp;in fact, did you know that the UK consumes more than 60 billion cups of tea a year? - so it <em>really</em> is no surprise that there is a whole day in&nbsp;honour of the beloved brew.</p>

<p>After all, who doesn&#39;t love catching up with friends and family over a cuppa and (if you&#39;re feeling fancy) some biscuits to go with it? Having spent the last year in-and-out of lockdowns, getting&nbsp;together with a brew in hand is more important than ever before. And so, it makes total sense to get involved in National Tea Day with the best tea accessories printed with your logo.</p>

<p>To play your part in&nbsp;National Tea Day, all you have to do is grab a cuppa, a couple of digestives and use #NationalTeaDay when sharing a picture of your brew on social media. ☕️</p>

<h2>The Best Promotional Tea Accessories For UK Businesses</h2>

<p>Knowing that a cuppa is the nation&#39;s most-loved drink, it would be fitting to add a nod to UK&#39;s favourite beverage within your marketing plans. Read on to discover our best tea accessories, ready to be printed with your logo.</p>

<p>[182009]</p>

<p>Tea breaks remain an important part of office life (whether at home or in the workplace), so why not gift your team members with their very own mug printed with your business name, message or logo?</p>

<p>Our Individually Named Cambridge Mugs add a personal touch to your campaign, with the names of your employees clearly printed alongside your logo. Having the individual names of your team printed on these branded mugs&nbsp;can help to prevent cross-contamination. The result? Your employees feel safer within the workplace knowing that the potential of spreading germs has been decreased.</p>

<p>[198826]</p>

<p>Our individual name&nbsp;printing service expands throughout our&nbsp;range of promotional mugs, including our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/individually-named-sparta-mugs">Sparta Mugs</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/individually-named-matt-black-travel-mugs">Matt Black Travel Mugs</a> and more!</p>

<p>Of course, in order to enjoy a sweet cup of tea, you need the tea. Our Labelled Tea Bags boast a large print area for your full-colour design to be branded to both sides of the packets; guaranteed to draw attention to your brand with every single brew, what&#39;s <em>not</em> to love?</p>

<p>[189097]</p>

<p>OK, let&#39;s look at green tea. It&#39;s no surprise that green tea has become popular with Brits when we look at the vast flavours available and health benefits it has, including:</p>

<ul>
	<li>It helps to protect the body against disease and plays an important role in a healthy diet due to its high level of antioxidants.</li>
	<li>It boosts brain function and alertness.</li>
	<li>It increases fat-burning and boosts your metabolic rate.</li>
</ul>

<p>And more!</p>

<p>With this in mind, why not include promotional green tea in your workplace kitchen? Our Printed Green Tea Bags flaunt your logo printed in up to full colour to the envelope for brand awareness at every tea break. We can also print your branding to the tag for extra impact.</p>

<p>[191453]</p>

<p>Of course, tea doesn&#39;t tingle the tastebuds of all Brits and coffee is a chosen favourite with much of the nation.&nbsp;Our Tea and Coffee Refresher Packs ensure that there&#39;s an option for both tea and&nbsp;coffee-lovers. Each pack includes one coffee sachet, one teabag, one sugar and one shortbread biscuit - the perfect hot drink companion.</p>

<p>[216314]</p>

<p>We also have a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-hot-chocolate-refresher-packs">Hot Chocolate Refresher Pack</a> for those who opt for a sweet&nbsp;cup of cocoa.&nbsp;</p>

<p>Whether you&#39;re looking for <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">mugs</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">takeout cups</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-tea-bags">teabags</a>&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/printed-westford-mill-tea-towels">tea towels</a>, we&#39;ve got everything your business could need for National Tea Day.&nbsp;</p>

<p>Need any extra help?&nbsp;Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or send an email to&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;Main image via Unsplash.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/pop-the-kettle-on-for-national-tea-day</link>
      <pubDate>Thu, 15 Apr 2021 15:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4e16d460d9b46311d9bd1f83e733e81ab2f62ca4.png" type="image/png" length="639245"/>
    </item>
    <item>
      <title><![CDATA[10 Promotional Stress Balls to Improve Colleagues' Mental Wellbeing]]></title>
      <description><![CDATA[<p>With <a href="https://www.ecsafetysolutions.com/news/hse-annual-statistics-highlight-worrying-trend-around-mental-health">recent research</a> showing that 828,000 UK workers suffered from work-related stress, depression or anxiety between 2019 and 2020, there&#39;s no better time to give some thought to how you can help your staff.</p>

<p>The same data set also found that the impact of those 828,000 workers feeling the burn led to an astonishing 17.9 million working days lost in the UK in the same time period.&nbsp;And of course, that&#39;s just for 2019-2020:&nbsp;factor in the impact of Coronavirus on the way we work and live since then, and the likelihood is those figures have increased drastically.</p>

<hr />
<p><strong>LEARN MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/everything-your-brand-needs-to-improve-workplace-wellbeing" target="_blank" title="promotional wellbeing items">Everything Your Business Needs To Improve Workplace Wellbeing</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">Explore Our Full Range Of Promotional Stress Toys</a></li>
</ul>

<hr />
<p>With April 2021 officially Stress Awareness Month, there&#39;s no better time to give some thought to how your business can help its team handle stress.&nbsp;</p>

<p><em><strong>Editor&rsquo;s Note: </strong>This article was originally written in November 2019 and has been updated for spring 2021.</em></p>

<h2>How Could Your Staff Benefit From Promotional Stress Balls?</h2>

<p>Stress balls are an effective way of relieving the feeling of stress. When you are under stress, your body tenses. The squeezing of a stress ball can help&nbsp;to release this constriction, resulting in the individual feeling calmer. But why should stress balls be given to workers? Here are a few quick-fire stats to explain...</p>

<ul>
	<li>One-in-five UK workers will experience moderate to high levels of work-related stress several times per week.</li>
	<li>25% of people experiencing work-related stress struggle to be as productive as they would normally be&nbsp;at work, with 22%&nbsp;feeling disengaged with their work as a result.</li>
	<li>The most common cause of work-related stress is long working hours, followed by concerns about performance.</li>
	<li>Sleep loss is the most prevalent impact that stress has on UK adults.</li>
</ul>

<p>With this in mind, we&#39;ve compiled a list of&nbsp;the top 10 promotional stress balls to help your customers and employees to relieve the feeling of any tension and stress.</p>

<h2>1.&nbsp; Low Cost Stress Balls</h2>

<p>Our best-selling Low Cost Stress Balls have a classic design and are available in a range of colours. Printed with your company branding in up to full colour for maximum impact, these squeezy PU foam balls are perfect for helping your colleagues or customers relieve their stress and tension.</p>

<p>[191217]</p>

<p>These budget-friendly stress balls are available in a wide range of colours, with fast UK dispatch available to boot. What&#39;s not to like?</p>

<h2>2. Stress Love Heart</h2>

<p>These lovable heart-shaped stress balls&nbsp;are an excellent way of showing your clients how much you care. Choose from classic red or pink and print your logo in up to full colour - it&#39;s sure to leave a lasting impression with your colleagues!</p>

<p>[904592]</p>

<p>Not only are they great for showing your customers that you&#39;re a company that has its employees&#39; wellbeing at heart&nbsp;but they can also make great&nbsp;Valentine&#39;s Day promotions, too.&nbsp;</p>

<h2>3. Stress Football</h2>

<p>Ideal for organisations involved in the sporting realm, these stress footballs are an excellent way to promote your brand as a company that&nbsp;is both relevant <em>and</em> caring about the wellbeing of its workforce.&nbsp;</p>

<p>[703149]</p>

<p>Prices for these&nbsp;eye-catching and highly effective football stress balls start from just 54p per unit.</p>

<h2>4. Stress Light Bulb</h2>

<p>The perfect way to light up your marketing -&nbsp;as well as your colleagues&#39; mood! - these promotional stress light bulbs are sure to spark attention to your branding.</p>

<p>[684520]</p>

<p>If you want to offer your team&nbsp;stress relief while they&#39;re out-and-about, these stress light bulbs are also available in a keyring version - contact us for more details!</p>

<h2>5. Stress Hard Hat</h2>

<p>Ideal for businesses in the construction and general building industry, these branded stress hard hats are available in four colours and feature your design in up-to stunning full colour.</p>

<p>[904591]</p>

<p>Also available as a keyring for stress relief while on the go - get in touch for more information!</p>

<h2>6. Globe Stress Toy</h2>

<p>Have you ever thought about travelling the world? Well, you can go around the (stress) globe as many times&nbsp;as you like!</p>

<p>[703145]</p>

<p>The perfect giveaway for employees of travel agencies, these globe stress toys are available from just 73p per unit!</p>

<h2>7. Stress Balls</h2>

<p>These&nbsp;classic stress balls are the premium version of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/low-cost-stress-balls">Low Cost Stress Balls</a> and are slightly bigger in size - meaning even more space for your branding!</p>

<p>[684517]</p>

<p>Choose from a wide range of colours or opt for our Pantone-match service for a completely bespoke finish for your brand.</p>

<h2>8. Express Full Colour Stress Balls</h2>

<p>Looking for promotional stress balls but need them in a hurry? Look no further than our Express Full Colour Stress Balls - these can be with you in less than a week with our 72-hour express dispatch service!</p>

<p>[193303]</p>

<p>Made from high-quality squeezy PU, they offer a simple solution for colleagues who wish to tackle stress and tension.</p>

<h2>9. Stress Van</h2>

<p>Accelerate your marketing with these Stress Vans!&nbsp;Perfectly suited for transport, courier, road, and delivery companies, they&#39;re a great themed option for an industry-specific giveaway.</p>

<p>[301516]</p>

<p>Choose from white or yellow and print your company logo to the top and side of the van for revved-up&nbsp;brand exposure.</p>

<h2>10. Stress Lorry</h2>

<p>And finally, our eye-catching stress lorries! Perfect for workers in the transportation industry, these novelty&nbsp;stress balls&nbsp;offer a large print area for your full colour design, sure to draw attention to your brand.</p>

<p>[636]</p>

<p>So, if you&#39;re looking for branded stress balls to&nbsp;help the mental wellbeing of your employees (and that promote your brand all the while), take a look through our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys?sortBy=best&amp;page=1">promotional stress toys</a>&nbsp;and contact us today for your bespoke quote.</p>

<p>Looking for more mental promotional wellbeing gifts that can help with your team&#39;s mental health? Be sure to explore our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wellbeing-gifts" target="_blank">wellbeing merchandise</a> as well as our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">branded stress balls</a>.</p>

<p>Need any extra help?&nbsp;Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or send an email to&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;Main image via Pexels.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-promotional-stress-balls-to-improve-your-colleagues-mental-wellbeing</link>
      <pubDate>Wed, 14 Apr 2021 14:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d5901b9064a646042d0d40b0f289dd010f0761d7.jpeg" type="image/jpeg" length="49406"/>
    </item>
    <item>
      <title><![CDATA[Singin' In The Rain: The Best Branded Umbrellas For Your Business]]></title>
      <description><![CDATA[<p>Whether you want to enable your customers to dodge April showers or summer downpours, one thing&#39;s for sure: promotional umbrellas are the perfect way to help keep them dry.</p>

<p>With an <a href="https://www.express.co.uk/news/weather/1033005/UK-weather-forecast-Britain-average-rain-rainfall-per-year-Met-Office" target="_blank">average annual rainfall</a> of 1154mm across the UK each year, you can be assured that a branded umbrella will <em>always</em> be needed.&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/rainy-day-essentials-to-keep-your-customers-dry-in-2020" target="_blank">The Best Promotional Rainy Day Essentials For Your Business</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-selling-winter-promotional-merchandise" target="_blank">The TM Edit: Best-Selling Winter Promotional Merchandise</a></li>
</ul>

<hr />
<p><strong><em>Editor&rsquo;s Note:&nbsp;</em></strong><em>This article was originally written in spring 2020 and has been updated for 2021.</em></p>

<p>Factor in that Brits are famously keen to talk about the weather until the proverbial cows come home and you&#39;ve got yourself a topical promotional giveaway that will never go out of style.</p>

<p>Total Merchandise has a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank" title="branded umbrellas">branded umbrellas</a> available for your business&#39; consideration. Your goal might be&nbsp;generating general brand awareness or perhaps&nbsp;providing a giveaway that ties in with a specific event or corporate occasion. Whatever the scenario,&nbsp;our range of branded brollies is perfect for creating visibility for your logo, whilst also ensuring your customers can stay dry no matter how heavy the downfall.&nbsp;</p>

<p>[209872]</p>

<p>Whether you&#39;re after classic <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-golf-umbrellas" target="_blank">promotional golf umbrellas</a>, branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-telescopic-umbrellas" target="_blank">telescopic umbrellas</a> or even something a little bit unusual, we&#39;ve got the perfect printed umbrella to match your marketing requirements.</p>

<p>Read on to discover five of the Total Merchandise team&#39;s&nbsp;favourites!</p>

<h2>Promo Budget Golf Umbrellas</h2>

<p>They&#39;re our best-selling branded umbrellas - and our Promo Budget Golf Umbrellas are ideal giveaways for marketing campaigns with smaller budgets that still want to wow customers.&nbsp;</p>

<p>[311003]</p>

<p><strong>Great for: </strong>Offering high-impact for your branding without breaking the bank. Choose from 18 different colour combinations with this classic umbrella, which can see your artwork printed to as many as eight different panels for maximum brand awareness.</p>

<h2>Fare Colour Magic Automatic Umbrellas</h2>

<p>The clever and innovative colour change technology of this quirky branded umbrellas means those very same raindrops you can see below are transformed into a rainbow of colours the moment rain begins to fall. Your logo can be applied in a similar fashion, meaning a breathtaking reveal for your corporate artwork.&nbsp;</p>

<p>[187624]</p>

<p><strong>Great for:</strong> Presenting your customers with something enchantingly different. And this isn&#39;t just a one-trick pony - rather, once the umbrella has dried, the image turns back to white, ready to transform into a riot of colour&nbsp;the next time it&#39;s used.</p>

<h2>Express Value Supermini Telescopic Umbrellas</h2>

<p>Featuring your artwork printed in up to two colours on one panel, this simple yet effective&nbsp;branded umbrella is perfectly sized for putting in bags or briefcases. Choose from five colours for a neatly-sized brolly that your customers and colleagues can take out and about with them on a day-to-day basis.</p>

<p>[217194]</p>

<p><strong>Great for:</strong> A fast turnaround. These printed umbrellas can be dispatched in as little as five working days&nbsp;once you&#39;ve confirmed your artwork, meaning they make a great last-minute addition to event goodie bags or for stepping in if you&#39;ve been let down by another supplier.&nbsp;</p>

<h2>Recycled PET Vented Auto Umbrellas</h2>

<p>Keen to add a touch of eco-friendly consideration to your marketing campaign? Our Recycled PET Vented Auto Umbrellas are available in your choice of five colours and features a canopy constructed from 100% recycled plastic.</p>

<p>[190930]</p>

<p><strong>Great for:</strong> Demonstrating your business is aware of eco issues. Presenting customers with a recycled promotional product can make a great talking point and also offers a means to demonstrate how, exactly, your business does its bit to support environmental issues. (It doesn&#39;t end with umbrellas, of course - browse our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco-friendly promotional products</a> to see everything we have available!)</p>

<h2>Fibrestorm Golf Umbrellas</h2>

<p>For a branded umbrella that your customers can truly rely on, consider our sturdy Fibrestorm Golf Umbrellas. With a storm-proof fibreglass frame and a frankly unflappable structure, this promotional umbrella is ideal for asserting your business as something your customers can rely on, whatever the weather.&nbsp;</p>

<p>[181123]</p>

<p><strong>Great for: </strong>Keeping your brand on display in even the wildest of weather conditions - and your customers dry, too!&nbsp;We all know the frustration of being armed with a flimsy umbrella that turns itself inside-out after even the faintest hint of a breeze, so the strength and resilience of this promotional giveaway is truly impressive.&nbsp;</p>

<h2>And P.S. Don&#39;t Forget About Umbrella Stands!</h2>

<p>If you&#39;re bulk-buying umbrellas for use in your office or workspace, a branded umbrella stand can be the proverbial cherry on top. Adding a neat impression to foyers, reception areas and cloakrooms, our promotional brolly holders are printed with your design in vibrant full colour, and can be ordered from just one unit.</p>

<p>[209647]</p>

<p>Sturdy and reliable, it boasts 16 compartments for holding umbrellas and is a must-have for any busy working environment. Sounds brolly good, right?&nbsp;</p>

<p>Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank" title="branded umbrellas">branded umbrellas</a>&nbsp;and contact us today to receive a quote for your business.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or send an email to&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>. Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-branded-umbrellas</link>
      <pubDate>Fri, 26 Mar 2021 10:22:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d22cdd24d79c5f956239c55b93c2e43c916c8781.jpeg" type="image/jpeg" length="105029"/>
    </item>
    <item>
      <title><![CDATA[Promotional Seeds & Plants To Grow Your Brand Awareness - Literally!]]></title>
      <description><![CDATA[<p>Whether you&#39;re planning a wellbeing campaign, want to launch a garden-related initiative or are simply looking&nbsp;to encourage your customers to enjoy the outdoors, we have a wide range of promotional seeds and plants that will do just the trick.</p>

<p>From seed sticks shaped like bumblebees to fuss-free ready-potted-plants, there&#39;s an option to get everyone&#39;s hands dirty - with soil, of course! Read on to discover our top picks of&nbsp;seed packets and plants ready to be printed with your logo.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/unusual-eco-friendly-merchandise-for-2020">The TM Edit: Unusual Eco-Friendly Merchandise For 2020 Brand Awareness</a></li>
</ul>

<hr />
<h2>Why Choose Promotional Plants And Seeds?</h2>

<p>There are many different reasons why you should consider adding a range of seeds and plants into your marketing activity, including:</p>

<ul>
	<li><strong>They show your target audience that you care:</strong> indoor plants are proven to reduce stress levels, sharpen attention, be therapeutic, boost productivity and improve the quality of indoor air.&nbsp;</li>
	<li><strong>They can encourage people to get outdoors:</strong> gifting your customers&#39; with seeds that they can plant provides them with an outdoors activity that&nbsp;is fun, long-lasting and rewarding.</li>
	<li><strong>They provide long-lasting visibility for your brand:</strong>&nbsp;it goes without saying that plants aren&#39;t a single-use item. They can last for weeks, months and even years - and once the seed has flourished, your clients will be reminded of your business every time they see it.</li>
	<li><strong>They have environmental benefits:</strong> greenery is the backbone of&nbsp;the Earth, absorbing carbon dioxide and releasing oxygen, providing us with the atmosphere we need to survive. With environmental-wellbeing&nbsp;a hot topic with the UK (and worldwide) population, investing in printed seeds and plants will promote your businesses eco-credentials.</li>
</ul>

<p>In short, you really <em>can&#39;t</em> go wrong with introducing branded seeds and plants into your campaigns.</p>

<h2>From Little Seeds, Great Brand Awareness Can Grow</h2>

<p>No idea what to choose? Well, let&#39;s start&nbsp;from the beginning (quite literally) with our range of promotional seeds.</p>

<h2>1. Seed Packets</h2>

<p><strong>Prices start from just 29p</strong></p>

<p>Our promotional Seed Packets are a fantastic way of getting your brand into the hands of your customers and are supplied in a packet printed with your full-colour design to the label or to the entire packet for an eye-catching finish.&nbsp;</p>

<p>[188302]</p>

<p>Ideal for a wide range of demographics, from school pupils to busy professionals, these green-fingered giveaways are a thoughtful yet budget-friendly item that offers long-lasting awareness for your brand. Choose from a variety of different seed options, including sunflower, forget me not, mixed summer flowers, poppy, butterfly and bee, cornflower and mixed herbs. No matter what option you choose, your brand will be in full bloom!</p>

<h2>2. Promotional Seed Sticks</h2>

<p><strong>Available from as little as 41p</strong></p>

<p>These UK-made seed sticks can be with you from as little as five working days! Each pack is complete with a set of 10 seed sticks with the option of either mixed wild flowers or mixed herbs - the choice is yours!</p>

<p>[182783]</p>

<p>Great for any spring-themed campaign, these cost-effective logo-printed seed sticks offer an easy-to-post branded giveaway, too.&nbsp;Customised with your bespoke full-colour design printed to the packet, these seeds guarantee long-lasting brand awareness.</p>

<h2>3. Potted Plant Seed Sticks</h2>

<p><strong>Prices start from just 47p</strong></p>

<p>Our potted plant-shaped packets contain five individual seed sticks for your customers and team members to grow their own plants -&nbsp;not forgetting, of course, growing your business exposure! Printed with your artwork and text to the template, you can also&nbsp;create your own full colour design for a completely bespoke finish.&nbsp;Whichever design option you opt for, you can be sure all eyes will be on your brand.</p>

<p>[198270]</p>

<p>Take your pick from a range of seeds including&nbsp;flower, vegetable, herb or even tree - the choice is all yours! If you like these potted plant-shaped seed sticks then you might want to consider our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/house-seed-sticks">House Seed Sticks</a>, or our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/bee-seed-sticks">Bee Seed Sticks</a>.</p>

<h2>Branding In Full Bloom With Promotional Potted Plants</h2>

<p>For those who would like to receive the finished article rather than plant seeds and tend to them, we have a range of already blossoming potted plants available, ready to order today!</p>

<h2>1. Cactus Concrete Plant Pots</h2>

<p><strong>Available from as little as &pound;8.11</strong></p>

<p>These modern, minimalistic and sustainable concrete pots are complete with your branding engraved to the pot and come planted&nbsp;with a random cactus ready to take centre-stage in any workspace or home. The beauty of these promotional concrete pots is that they can be reused once the end-user is done with the cactus - okay, given it might take some serious effort to kill the cactus but it has been done...</p>

<p>[209856]</p>

<p>Choose from two different sizes and a variety of four colours and effects, with an option to suit every business&#39; unique style. And, if you&#39;re looking to add a personal touch, individual names and delivery are available, too!&nbsp;</p>

<h2>2. Tiny Terracottas</h2>

<p><strong>Prices start from just &pound;1.22</strong></p>

<p>Our promotional Tiny Terracottas are a fun and unique way of getting your brand into the hands of your customers. These eco-friendly giveaways include a miniature terracotta pot, cocopress compost tablet and seeds for the end-user to grow, a fantastic way of encouraging your customers to get into gardening without the expense.</p>

<p>[35281]</p>

<p>Seed options include forget me not, dwarf sunflower, cherry tomato, chives, strawberry, English daisy, English poppy and lavender - there&#39;s an option to match the needs of both your business and your customer. Personalised with your design printed to the label, these promotional terracottas can be with you from as little as five working days.</p>

<p>If one pot isn&#39;t enough,&nbsp;why not opt for our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/tiny-terracotta-garden-trio">Tiny Terracotta Garden Trio</a>?</p>

<h2>3. Mini Watering Can Grow Your Own Kits</h2>

<p><strong>Starting from just &pound;1.96</strong></p>

<p>Our branded Mini Watering Can &#39;Grow Your Own&#39; Kit is a&nbsp;small zinc watering can with a terracotta pot, lid and seeds.&nbsp;This promotional plant set can be printed with full colour process onto a white card sleeve for maximum brand exposure.</p>

<p>[216414]</p>

<p>Offering long-lasting business exposure and being the perfect size to sit neatly on your customers&#39; desks, they&#39;ll keep your brand on prime display across the UK. With a wide range of standard seeds available, they guarantee to let your business awareness grow and flourish!</p>

<p>Now of course, when getting into the gardening scene, there are certain items and tools that can be very useful. For example, our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/plant-marker-kits">Plant Marker Kits</a> allow the end-user to keep track of which plants are growing where, whilst our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/10-litre-buckets">10 Litre Buckets</a> can be helpful when watering newly seeded plants.</p>

<p>Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-outdoor-and-garden">promotional outdoor and garden products</a> (including our large variety of different seeds and plants) and watch your brand awareness grow!&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>. Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-seeds-and-plants-to-grow-your-brand-awareness</link>
      <pubDate>Thu, 11 Mar 2021 14:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bd33c73e9d9d1c00248b3a302be9002201829c42.jpeg" type="image/jpeg" length="134353"/>
    </item>
    <item>
      <title><![CDATA[4 Key Factors in Promoting Leading A Healthy Lifestyle]]></title>
      <description><![CDATA[<p>Leading a healthy lifestyle is important for good health and wellbeing, yet we often fail to make sure we are doing everything we can to ensure we&#39;re feeling fit and well - especially during a lockdown!&nbsp;</p>

<p>Living healthily doesn&#39;t just refer to eating your five-a-day; rather,&nbsp;there are other major factors that all have an impact on your body&#39;s wellbeing. Here, we look at the four key factors that play a part in&nbsp;leading a healthy lifestyle and improving wellbeing, and explore&nbsp;how using promotional merchandise can encourage your customers and staff to keep on-track and feel their very best!</p>

<hr />
<h3><strong>RELATED:</strong></h3>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/everything-your-brand-needs-to-improve-workplace-wellbeing">Everything Your Brand Needs To Improve Workplace Wellbeing</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/top-fitness-products-to-help-your-customers-new-year-health-kick">Top Fitness Products To Help Your Customers&#39; New Year Health Kick</a></li>
</ul>

<hr />
<p><strong><em>Editor&rsquo;s Note:&nbsp;</em></strong><em>This article was originally written in January 2020 and has been updated for 2021.</em></p>

<h2>Brits Aren&#39;t Getting Enough Sleep</h2>

<p>The majority of people need eight hours of sleep to be at their best - although getting a good night&#39;s shut-eye can sometimes feel impossible. The main reasons for not getting enough sleep include stress, noise, health, their partner disturbing them, too much caffeine&nbsp;and children.</p>

<p>Not getting a sufficient amount of sleep can have a&nbsp;huge impact on one&#39;s health and wellbeing, including:</p>

<ul>
	<li>Lack of focus and motivation</li>
	<li>Forgetfulness</li>
	<li>Low moods</li>
	<li>Stress</li>
	<li>And, you guessed it:&nbsp;tiredness!</li>
</ul>

<p>If you suspect members of your workforce simply aren&#39;t getting enough sleep, all of the above side effects can have a big impact on productivity at work. Sure, with the increase in working hours, the advances in technology and the many stresses the UK population has faced over the past year, it is becoming much harder to switch off at night - but as an employer, there are some ways you can help your staff to wind down and get a good (or at very least, <em>better</em>) night&#39;s sleep.&nbsp;</p>

<p>And, with World Sleep Day (a day many of us will welcome with open arms) on Friday, 19 March, there&#39;s no better time to make sure your team members are well-rested.&nbsp;</p>

<p>Gifting your workforce with these Eye Sleep Masks are a great way to relax busy eyes when it comes to shutting down for the night, with an elasticated band for maximum comfort. Print your company logo in spot colours to these black eye masks for maximum impact.&nbsp;</p>

<p style="text-align:center">[182354]</p>

<p>These Scented Candles are a great way to subtly help your staff unwind in the evening, with a pleasant and universally appealing vanilla scent that will help create a calming atmosphere whilst advertising your logo at the same time.</p>

<p style="text-align:center">[189167]</p>

<h2>Keeping Hydrated Is Key</h2>

<p>Did you know that the body is made up of approximately 60% water? We constantly lose water from our body, so it&#39;s important to drink adequate amounts of water to keep hydrated - eight 8-ounce glasses per day, in fact. Although two litres per day is the recommended amount of water intake by health authorities, some health&nbsp;gurus<em>&nbsp;</em>believe you should sip water constantly throughout the day (even when you don&#39;t feel thirsty).</p>

<p>Ever wondered why you&#39;re feeling low in energy and slow to think? It could be because you&#39;re not staying hydrated. In fact, water intake can have some big health benefits including&nbsp;helping with the likes of constipation, kidney stones and acne.</p>

<p>Our Time to Drink Water Bottles are the perfect promotional product for reminding your customers to drink enough water each day, whilst&nbsp;promoting your brand with every sip!</p>

<p style="text-align:center">[197836]</p>

<p>Plastic pollution is ever on the rise and we should all be doing our bit to help reduce the impact, and by providing reusable water bottles to your clients and workforce you can sleep easy knowing you are one of many trying to reduce the amount of single-use plastic waste.</p>

<p>Did you know that in the UK 7.7 billion plastic bottles are used each year? If just one-in-10&nbsp;Brits refilled a bottle just once a week, we would save around 340 million plastic bottles every year. Refill (<a href="https://www.citytosea.org.uk/campaign/refill/">City to Sea&#39;s award-winning campaign</a>)&nbsp;works by connecting people who are looking for water while out-and-about with thousands of local businesses, transport hubs, and public spaces using a free app. In fact, there are over 12,000 Refill Stations on the app in the UK alone, including train stations, airports and high street chains such as&nbsp;Starbucks, Costa&nbsp;and Greggs to just name a few.</p>

<h5 style="text-align:center"><img alt="Refill Stations UK" src="https://www.totalmerchandise.co.uk/media/news_article/ce40284bb5009d076e1fd97cb89aaf715140224d.png" style="height:866px; width:400px" /></h5>

<h6 style="text-align:center">Image of Refill Stations in the UK</h6>

<p>To help reduce plastic pollution, our personalised Any Name Sports Bottles are the perfect gift! Not to mention, they&#39;re rather fitting with that a certain reality TV series that we missed last summer... 🏝</p>

<p style="text-align:center">[196963]</p>

<h2>30 Minutes Of Exercise A Day Keeps The Doctor Away</h2>

<p>Exercise is great not just for&nbsp;your body but your mind, giving you the opportunity to release stress and leave you feeling much more relaxed. A recent study released that just one-in-12 Britons are doing at least <a href="https://yougov.co.uk/topics/lifestyle/articles-reports/2020/01/20/quarter-brits-dont-do-single-half-hour-exercise-se">30 minutes of exercise every day</a>, and 27% of Brits aren&#39;t managing a single 30-minute exercise session a week!</p>

<p>The NHS recommends two-and-a-half hours of moderate-intensity exercise a week; or, if you&#39;re more the vigorous-intensity exercise person, then at least one-and-a-quarter hour of this activity. Whether you like running, boxing, yoga, or anything else it&#39;s important to make sure you get at least the recommended amount in.</p>

<p>With the popularity of smartwatches and Fitbits, our Fit Watches&nbsp;are sure to impress your clients and&nbsp;staff. As well as displaying the time, these logo-printed fitness trackers also measure burned calories, steps taken, distance travelled and sleep activity - and don&#39;t forget, every step counts towards your brand&#39;s exposure!</p>

<p style="text-align:center">[198590]</p>

<p>Cycling has picked up popularity since the COVID-19 pandemic, and if you know members of your team plan to cycle to and from work, it would make sense to show that you care about their safety with these Silicone Bike Lights. Printed with your company message, they&#39;re a sure way to shine a light on your branding.&nbsp;</p>

<p style="text-align:center">[191995]</p>

<h2>Keep Calm And Destress</h2>

<p>In 2020, <a href="https://www.perkbox.com/uk/resources/library/2020-workplace-stress-survey#:~:text=in%20the%20UK%3F-,In%202020%2C%20of%20British%20adults%20in%20employment%20%E2%80%93%20a%20staggering%2079,stress%20is%20on%20the%20rise.">79% of British adults</a> in employment commonly experienced work-related stress with financial and monetary concerns being one of the main causes of stress, too. These findings don&#39;t come as a massive surprise when you consider everything Britain (and the rest of the world) have experienced over the past year.&nbsp;</p>

<p>If your workforce is stressed, it can have a massive and detrimental impact on your business. In the UK, 12.8 million working days are lost due to work-related stress, depression or anxiety.</p>

<p>Stress balls are a proven way of relieving the feelings of stress and anxiety, and our Express Full Colour Stress Balls tick all the boxes! Print your company logo in stunning full colour to these PU balls and your brand will be noticed with every squeeze. Need branded stress balls in a hurry? Look no further, these can be with you from 72 hours.</p>

<p style="text-align:center">[193303]</p>

<p>These personalised colouring books are also ideal for calming therapy and stress relief. With the front cover&nbsp;printed with your company&#39;s full-colour artwork,&nbsp;your customers&#39; will remember your business for this thoughtful gift. (And why not complete the gift with a set of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens/pack-of-4-plantable-seed-colouring-pencils" target="_blank">colouring pencils</a>?)</p>

<p style="text-align:center">[192728]</p>

<p>In order to lead the healthiest lifestyle, it&#39;s imperative to make sure you are fulfilling these four key contributing factors. Take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/health-and-fitness">branded health and fitness giveaways</a> to help encourage your customers and staff to stay healthy.</p>

<p>Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/4-key-factors-in-promoting-leading-a-healthy-lifestyle</link>
      <pubDate>Thu, 25 Feb 2021 09:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c384d57b06142aeed6fa8c25923fd8b50d929b3b.jpeg" type="image/jpeg" length="381805"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Top 10 Novelty Gifts That Your Customers Will Love]]></title>
      <description><![CDATA[<p>Are you looking for something unique to add some fun to your promotional activity? Well, we&#39;re here to help - look no further than our range of&nbsp;novelty giveaways for the perfect solution for your business.</p>

<p>From 3D puzzles and temporary tattoos to activity packs and more, read on to discover our top 10 quirky giveaways ideas, ideal for mailing directly to customers and staff, or for having on your radar for future virtual and in-person&nbsp;events.</p>

<p>[703290]</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/happy-birthday-the-rubiks-cube-turns-40">Happy Birthday: The Rubik&#39;s Cube Turns 40!</a>&nbsp;</li>
</ul>

<hr />
<h2>Why Should You Choose Promotional Novelty Items?</h2>

<p>OK, so what does &#39;novelty&#39; actually mean? As defined by the Cambridge Dictionary, novelty is&nbsp;&quot;the quality of being new and unusual, something that has not been experienced before and so is interesting, a cheap unusual object such as a small toy, often given as a present&quot;. Whether you&#39;re looking for something new and unusual or something more toy-like for a throwback touch, Total Merchandise has got ideas that add a playful twist to your business&#39; identity.</p>

<p>Now we have a better understanding of what novelty is by its nature, let&#39;s look at why investing in novelty printed products is a good idea for your business.&nbsp;Well, there are all sorts of reasons why&nbsp;a unique and fun promotional item can make a fantastic addition to your promotional plans, including:</p>

<ul>
	<li>Promotional novelty giveaways are&nbsp;ideal for bringing a little extra fun into any marketing activity.</li>
	<li>Novelty branded items can appeal to a wide range of audiences (including both adults and children).</li>
	<li>Gifting unique printed products can leave a lasting impression on your customers and potential clients;&nbsp;your brand will stay in the mind of the end-user long after the initial encounter.</li>
	<li>Logo-printed novelty giveaways are budget-friendly, stretching your&nbsp;marketing budget that little bit further.</li>
</ul>

<p>And, of course, there&#39;s an item to suit any business&#39; unique needs and requirements, so don&#39;t forget to browse our <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas">full range of quirky giveaways</a> and get your bespoke quote today! To make things slightly easier for you, we&#39;ve narrowed it down to our top 10 picks below.</p>

<h2>1. Small Snafooz Puzzle</h2>

<p><strong>Prices from 39p per unit.</strong></p>

<p>These Small Snafooz Puzzles aren&#39;t like any other puzzle... Once pieced&nbsp;together they create a 3D cube! Made from foam and supplied flat, these printed puzzles are brilliant for all ages and great as part of your direct mail campaigns. There&#39;s even a choice of skill levels!</p>

<p>[605421]</p>

<p>Available in a range of colours and with your logo printed to both sides of each piece, these branded puzzles are a great way to add a bit of fun to your promotions. The result? An item that will catch the attention of the end-user and leave a lasting impression for your business.</p>

<h2>2. Foam Gliders</h2>

<p><strong>Lead time from as little as five working days from proof approval.</strong></p>

<p>Our Foam Gliders are sure to soar your brand awareness to new heights! Each promotional&nbsp;foam plane is printed with your business message or logo to both wings and the tail for maximum impact.</p>

<p>[185453]</p>

<p>Choose from a range of vibrant colours -&nbsp;you can even mix and match the body and wing colours - for a completely bespoke and unique finish.</p>

<h2>3. Rainbow Spring</h2>

<p><strong>Prices start from just 79p per item.</strong></p>

<p>We&#39;re throwing it back with our promotional Rainbow Spring, a nod to the traditional world-famous Slinky. Each spring is complete in a rainbow finish and printed with your logo on the face to ensure all eyes are on your brand.</p>

<p>[140080]</p>

<p>Ideally sized for sending to virtual event attendees or&nbsp;including as a novelty giveaway with online customer orders, our Rainbow Spring is&nbsp;a cost-effective pick that will certainly add some colour to your marketing plans. Whether gifted to children or adults, one thing is for sure: fun will be had by all!</p>

<h2>4. Temporary Tattoos</h2>

<p><strong>From just 70p per unit.</strong></p>

<p>Looking to <em>really</em> leave your stamp on your customers? Well, our Temporary Tattoos do just the job!&nbsp;Each tattoo is made to the design of your choice for a completely bespoke item. And it doesn&#39;t end there... With metallic, glitter and even glow in the dark options available, these stick-on tattoos are sure to draw attention to your brand in a fun and creative way, and are a great giveaway idea for virtual event attendees.</p>

<p>[185057]</p>

<p>These short-term tatts may not leave your target audience with a permanent on-skin reminder of your business&nbsp;but you can be confident your brand will linger in their minds long after the tattoo has faded!</p>

<h2>5. Selfie Props</h2>

<p><strong>Minimum order of just 50 units.</strong></p>

<p>Be the ultimate photobomb at every event with these printed Selfie Props, a fun novelty giveaway idea that will be enjoyed by all ages. With a range of different styles available, including red glasses, star-shaped glasses, lips and moustache, there&#39;s an option to make everyone smile.</p>

<p>[194156]</p>

<p>With each selfie prop printed with your business message or logo, your brand will be part of any event, from virtual gatherings to industry celebrations in the future.</p>

<h2>6. Party Hats</h2>

<p><strong>Prices start from as little as 55p per unit.</strong></p>

<p>Whilst we&#39;re on the subject of parties, it&#39;s&nbsp;only right we&nbsp;give our Custom Party Hats a special mention. Printed with your design to the entire surface in stunning full colour, all eyes will be on your logo, whatever the occasion.</p>

<p>[194249]</p>

<p>These printed party hats are great for all ages and will keep your business&nbsp;centre-stage, letting your brand shine in playful and instantly noticeable style.</p>

<h2>7. Playing Cards</h2>

<p><strong>Full colour print to both the cards and the box!</strong></p>

<p>Get the right deal (pardon the pun) on your brand awareness with these personalised Playing Cards, printed with your full colour design to all 54 cards, as well as to the presentation box for maximum impact. They&#39;re also ideally sized for mail-out campaigns, too.</p>

<p>[192524]</p>

<p>There are endless activities a deck of branded playing cards can inspire, and whatever your customers&#39; game of choice, they&#39;ll think of your business every single time.</p>

<h2>8. Handy Head Boppers</h2>

<p><strong>Minimum order of just 50 units.</strong></p>

<p>Our promotional Handy Head Boppers are fun headbands that are sure to attract attention thanks to their eye-catching design.</p>

<p>[194130]</p>

<p>Perfect for parties, charity fundraisers&nbsp;and more, these printed headbands also make great novelty virtual event merchandise, as well as a fun addition to&nbsp;direct mail campaigns. Printed with your logo, the two boards are held by the poms,&nbsp;which are available in a range of colours.</p>

<h2>9. Bouncy&nbsp;Balls</h2>

<p><strong>From one colour to full colour print available.</strong></p>

<p>Great for all ages, these branded bouncy balls are sure to&nbsp;boost your brand awareness wherever they go. These air-filled rubber balls feature your logo printed to the surface for maximum impact.</p>

<p>[191216]</p>

<p>With a choice of three bright colours, these printed bouncy balls are ideal for a range of marketing activities and demographics. Whether you gift these at events, send them straight to your customers&#39; doors or even gift them to team members, whatever the scenario, these rubber balls are sure to add some fun to your campaign.</p>

<h2>10. Juggling Balls 3 Set</h2>

<p><strong>Order from just 50 units.</strong></p>

<p>Put your brand straight into your customers&#39; hands with these novelty juggling ball sets.&nbsp;Each set comprises three juggling balls presented in a clear tube, all printed with your custom design.&nbsp;These novelty juggling balls are great for giveaways or as part of your team building activities when you return to the office.</p>

<p>[189005]</p>

<p>Choose from a variety of different colourways - and alternatively, why not opt for completely multicoloured balls for an eye-catching and fun finish? This unique giveaway is certain to draw attention to your brand!</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas">promotional novelty items</a> and add a little extra fun into your next marketing campaign.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-top-10-novelty-gifts-that-your-customers-will-love</link>
      <pubDate>Thu, 18 Feb 2021 15:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f5e1ebd007119b87162aeeb785163eeef5146da6.jpeg" type="image/jpeg" length="191320"/>
    </item>
    <item>
      <title><![CDATA[Four Easy Hacks To Make Working From Home Simple In 2021]]></title>
      <description><![CDATA[<p>Working from home: whether your team love it or hate it, there are undeniably a few need-to-know tricks that can make it that bit easier.</p>

<p>After all, whilst WFH might be a breeze for some, others could be struggling. Whether they&#39;re missing the simple pleasures of office gossip or are finding it hard to be self-motivated, the COVID-induced&nbsp;dawn of working from home&nbsp;has been a huge adjustment for many office-based&nbsp;Brits.&nbsp;</p>

<p>Factor in other key factors - such as children learning from home, health concerns&nbsp;and the associated stresses of living through a pandemic - and it&#39;s very little surprise that some of us might just be struggling. And fundamentally, whether your team have been WFH since the first lockdown was announced in March or have been in-and-out of the office up until now, adjusting to a whole new way of working isn&#39;t always a straightforward process.&nbsp;</p>

<p>[209711]</p>

<p>When it comes to overseeing your team, WFH can require&nbsp;careful handling to ensure your employees are feeling motivated, included and capable. There&#39;s also the lack of an obvious &#39;switch off&#39; point: there&#39;s no leaving the office and travelling home when you&#39;re WFH; and no, we&#39;re not quite sure moving from the spare room into the living room once the clock strikes half-five quite counts!</p>

<p style="text-align:center"><img alt="Working From Home Hacks" src="https://www.totalmerchandise.co.uk/media/news_article/156b9117d938ca44fdcab1f0ab89e07ff1596ec1.jpeg" style="height:440px; width:750px" /></p>

<p>The good news? It can&nbsp;<em>all</em> be made easier! We&#39;ve rounded up some of the simple hacks that will make WFH simpler for your team, whether they miss human interaction or need help with feeling motivated.&nbsp;</p>

<p>Read on to find out more and discover how your business can support its staff today. Can&#39;t find a specific product? Contact our friendly and experienced team on 01376 509092 or by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a> - we&#39;d be delighted to help.&nbsp;&nbsp;</p>

<h2>#1 Choose Promotional Notepads To Fire Up The To-Do List</h2>

<p><strong>The WFH hack:</strong> Use to-do lists to create a sense of purpose and motivation for the day ahead, as well as for a sense of achievement as tasks start to get ticked off.</p>

<p style="text-align:center"><img alt="Promotional products for working from home" src="https://www.totalmerchandise.co.uk/media/news_article/724150efae3400122d34ca4404007d00e82a5218.jpeg" style="height:500px; width:750px" /></p>

<p>Ah, the to-do list! Some people loathe them, others can&#39;t function without them. Giving your staff the means to be able to create a proper to-do list for the day ahead can help them focus on the tasks that need ticking off on any particular day, as well as help them feel like they&#39;ve truly achieved something at the end of the day.</p>

<p>[183019]</p>

<p>From classic branded notepads to elegant custom notebooks, we&#39;ve got a wide range of to-do-list-friendly options available. All our paper products&nbsp;can be printed with your logo, with some, such as&nbsp;our Individually Named Mood Soft Feel Notebooks, even able to feature your recipients&#39;&nbsp;individual names too, for that extra personal touch.</p>

<p>[198922]</p>

<p>Alternatively, some professionals swear by post-it notes when it comes to processing their tasks for the day ahead, especially if goals are likely to be fluid or your staff are working on bigger long-term projects. The ease of rearranging sticky notes according to a change in priority isn&#39;t to be underestimated, whilst there&#39;s an&nbsp;undeniable satisfaction to pulling a note off the wall and scrunching it into a ball once the task has been completed.</p>

<p>[140088]</p>

<p>We can help there, too; our wide range of promotional sticky notes covers every feasible size and shape, with colours and price-points to match your colleagues&#39; requirements.</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads" target="_blank" title="branded notepads">promotional notepads</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/sticky-notes-note-blocks" target="_blank" title="promotional sticky notes">branded sticky notes</a>.</p>

<h2>#2 Help Them Stay Well With Health &amp; Fitness Essentials</h2>

<p><strong>The WFH hack:</strong> Encourage your staff to take part in team fitness challenges, step away from their desk on the regular and drink more water - it all adds up to better physical and mental wellbeing.</p>

<p style="text-align:center"><img alt="Promotional products for home fitness" src="https://www.totalmerchandise.co.uk/media/news_article/6bdeb2c221351bc856ce63a3eb46d636fc0c0dbe.jpeg" style="height:400px; width:665px" /></p>

<p>With productivity levels directly linked to exercise, it&#39;s important to remind your team that they should keep moving.&nbsp;Admittedly, if you get into a groove with work, time can disappear. One moment it&#39;s 11am - the next, it&#39;s four hours later and you&#39;ve spent almost half your working day glued to your screen, without moving. Experts recommend that getting up every 30 minutes&nbsp;is the optimal rate for desk workers; whether it&#39;s to pop to the bathroom or to head outside for a few moments, stepping away from your desk chair can increase motivation as well as contribute towards healthy blood pressure, blood sugar levels and more.</p>

<p>[193871]</p>

<p>And of course, it&#39;s not just from a work perspective that this is so crucial: reminding your team to keep going with simple wellbeing rituals (such as stretching their legs&nbsp;and drinking water) is also crucial for mental wellbeing, too. Whilst you&#39;re largely reliant on your team to use their own initiative to keep up and active, you can give them little reminders.</p>

<p>[197836]</p>

<p>Our Time To Drink Water Bottles, for example, are perfect for reminding your staff to keep hydrated throughout the day, and they could even use the timing prompts printed down the side of the bottle to remind them to stand up, too.</p>

<p>[196353]</p>

<p>If you want to encourage them to keep moving - especially if they&#39;re missing having gyms open - then our selection of promotional fitness products could help. With everything from yoga mats to promotional pedometers available, we&#39;ve got items&nbsp;to suit all capabilities, interests and fitness levels.</p>

<p>And why not turn it into a bit of healthy office-wide competition? Set up step challenges for your team to participate in, or ask if any of your staff might feel confident leading a team pilates or yoga session on Zoom. It will keep their social element going, whilst also creating a friendly reminder to look after their health!</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-fitness-products-for-exercise-at-home" target="_blank" title="promotional fitness items">promotional products for fitness at home</a>.</p>

<h2>#3 Invest In Branded Power Banks To Avoid Charging Drama</h2>

<p><strong>The WFH hack:</strong> Arming your staff with their very own phone chargers will cut the need for communal usage with other members of their households - and for any impromptu exits from phone calls!</p>

<p style="text-align:center"><img alt="branded phone chargers" src="https://www.totalmerchandise.co.uk/media/news_article/1432eb27a7141684075b36b178bfa942a0186549.jpeg" style="height:328px; width:750px" /></p>

<p>Whether your team are on the phone to colleagues a lot or are constantly using their laptops for Zoom chats with clients, chances are their devices will need recharging on the regular throughout the day. On top of that, if your staff are&nbsp;WFH alongside partners and children, odds are they&#39;ll be a familial fight or two over who gets to use the phone charger.&nbsp;</p>

<p>[189825]</p>

<p>Enter the power bank. Clearly printed with your company logo, there&#39;s very little chance that anyone can dispute it belongs to your employee - meaning, by the ancient and noble laws of fair power bank usage, they should have full access to it, as and when required.</p>

<p>[195314]</p>

<p>We have a wide range of branded power banks available, with popular options including our Tube Power Banks (available in a selection of colours and printed or engraved with your design), as well as our neatly-sized 48 Hour Express Card Phone Charger which, as the name suggests, can be out for dispatch in as little as two working days!</p>

<p>[195292]</p>

<p>Take things one step further with one of our wireless charging pads, which can sit neatly alongside their computer monitor, minimising the chance for any unexpected &#39;nabbing&#39;. Our Wireless Mini Phone Charging Pads make a great budget-friendly option.</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-chargers-and-adaptors" target="_blank" title="promotional charging cables">branded charging cables</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/printed-power-banks-memory-sticks" target="_blank" title="branded power banks">promotional power banks</a>.</p>

<h2>#4 Create Work-Life Boundaries With Appropriate Storage</h2>

<p><strong>The WFH hack:</strong> Create distance between home-life and work-life by keeping papers out of sight and desk space tidy.&nbsp;</p>

<p style="text-align:center"><img alt="Working from home hacks UK" src="https://www.totalmerchandise.co.uk/media/news_article/be4408fc20572299c8d5cbe708abc83fdcb296ad.jpeg" style="height:368px; width:750px" /></p>

<p>Whilst some of your team might have separate rooms where they can work, odds are that many will be doing their 9-5 in spaces that they&#39;ll continue to use after work, such as the living room or kitchen. That can make &#39;switching off&#39; harder - after all, whilst the temptation to check emails or do a little more work is all well and good, the reality is that it can create an unhealthy working pattern for your staff.</p>

<p>[188928]</p>

<p>So, what&#39;s the solution? Short of shutting-off the kitchen after 5pm (not happening), the only real solution your staff can rely on is storage: out of sight, out of mind, and all that jazz...</p>

<p>[215891]</p>

<p>We&#39;re talking printed folders&nbsp;to keep papers out of sight, a logo-etched desk tidy to keep pens neatly tucked away and perhaps even branded laptop bags, allowing your team to firmly&nbsp;put away their devices come the end of the day.</p>

<p>[184997]</p>

<p>Granted, that famous work-life balance we all hear so much about is always going to be a little harder to come by when you&#39;re doing everything under the same roof - but even just being able to tidy away work for the evening can make a huge difference.&nbsp;</p>

<p>From items for&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/working-from-home-essentials" target="_blank">working from home</a>&nbsp;to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-face-masks" target="_blank" title="promotional face masks">promotional face masks</a>,&nbsp;Total Merchandise has all the branded products your business could need to help keep its colleagues and customers safe in 2021. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>! Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/hacks-to-make-working-from-home-simple-2021</link>
      <pubDate>Wed, 03 Feb 2021 14:33:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fffbea438e13164c374f1454b9adbadd37f6172b.jpeg" type="image/jpeg" length="77229"/>
    </item>
    <item>
      <title><![CDATA[Rainy Weather Essentials For Even The Wettest Of Days]]></title>
      <description><![CDATA[<p>Now, we all know that the classic British stereotype is that we love to talk about the weather: from the temperature to the strength of the wind, we love weather small talk. However,&nbsp;it turns out that this cliched image&nbsp;is in fact true, with a&nbsp;recent study suggesting that the average Brit spends the equivalent of <a href="https://www.independent.co.uk/extras/lifestyle/british-people-time-spent-talking-weather-conversation-topic-heatwave-a8496166.html">four and a half months</a> of their life chatting about the weather!</p>

<p>This same study shows that the typical&nbsp;person will spend&nbsp;an average of 11 minutes every week checking the weather forecast - what did we do before the BBC weather app? So it would make sense to add some wet weather essentials into your promotional plans.</p>

<p>Whether you&#39;re looking for a bunch of branded brollies to keep in-house so your team doesn&#39;t get caught short with a sudden shower or printed ponchos for giveaways to current and potential customers, Total Merchandise has got all of your wet weather needs covered (literally!).&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/rainy-day-essentials-to-keep-your-customers-dry-in-2020">Best Rainy Day Essentials To Keep Your Customers Dry In 2020</a>&nbsp;</li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/best-branded-umbrellas">Singin&#39; In The Rain: The Best Branded Umbrellas For Your Business</a></li>
</ul>

<hr />
<h2>Why Choose Promotional Wet Weather Essentials?</h2>

<p>The UK has an average&nbsp;<a href="https://www.metoffice.gov.uk/weather/learn-about/weather/types-of-weather/rain/facts-about-rain">1,154mm of rainfall each year</a>&nbsp;- from small showers to heavy downpours - and it goes without saying that we all need the must-have items that will&nbsp;keep us dry on those rainy days. From thick winter coats to lightweight waterproof jackets, storm-proof branded umbrellas to telescopic brollies that fit perfectly in a bag, there is a wide range of items out there to suit all sorts of wet weather conditions.</p>

<p>Promotional products that are ideal for rainy days aren&#39;t single-use items. Rather, these reusable giveaways&nbsp;are manufactured&nbsp;from durable materials and are designed to last, meaning the end-user can use them time and time again, resulting in repeated&nbsp;advertising for your business message or logo.</p>

<p>And it doesn&#39;t end there. Not only do these items promote your brand with every use but as they are extremely practical products&nbsp;they have a high-perceived value and will remind your customers of your business when they need you most - pretty good, hey?</p>

<h2>Branded Umbrellas For Whatever The Weather ☔️</h2>

<p>What&#39;s not to love about the rain? The calming sound of the droplets landing on windows, the familiar <a href="https://www.metoffice.gov.uk/weather/learn-about/weather/types-of-weather/rain/facts-about-rain">smell of petrichor</a> (the scent of rain after a dry period), the hydration of greenery and crops... And with our range of branded brollies, the opportunity to get your brand out-and-about.&nbsp;</p>

<p>According to a study published by the Advertising Speciality Institute (ASI), <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">45% of American consumers own promotional umbrellas</a>; so it&#39;s not completely off the mark&nbsp;to assume that a similar percentage of Brits own (or would <em>like</em> to own) a branded brolly, too. Our range of promo umbrellas has got both you and your customers covered - pardon the pun.</p>

<h2>1. Promo Budget Golf Umbrellas</h2>

<p><strong>Choose these:</strong> if you&#39;re looking for a branded umbrella that will get the most out of your budget.</p>

<p style="text-align:center">[311003]</p>

<p>Our best-selling Promo Budget Golf Umbrella is chosen by UK businesses time and time again, and for good reason. With its smart steel stem, twin-fluted ribs and with an updated black pistol grip handle, these golf umbrellas are ideal for keeping your customers dry from the rain in light breezes. And&nbsp;with the option to have your logo printed in full colour to all eight panels, you can be sure that your branding will be seen even on the gloomiest of days!</p>

<h2>2. Fibrestorm Golf Umbrellas</h2>

<p><strong>Brilliant for:&nbsp;</strong>use in stormy conditions.</p>

<p style="text-align:center">[181123]</p>

<p>These Fibrestorm Golf Umbrella are another one of our best-selling branded brollies. Available in a choice of 56 stock colours - yes, 56! - there&#39;s a colour to suit any business&#39;&nbsp;corporate theme. These storm-proof umbrellas feature a fibreglass frame with flexible ribs, which are designed to be brought back into shape without breaking if blown inside out.</p>

<h2>3. Fare Recycled PET Mini Umbrella</h2>

<p><strong>Pick these:</strong> if you want to add an eco-friendly touch.</p>

<p style="text-align:center">[196387]</p>

<p>Made from 100% recycled plastic bottles, these logo umbrellas are fantastic for any eco-friendly campaign. Choose to print your branding to one or all panels of these sustainable brollies and, with their miniature size, they&#39;re ideal for keeping in a bag, ensuring your business will be at hand when needed most.</p>

<h2>4. Umbrella Stand</h2>

<p><strong>Great for:</strong> keeping your&nbsp;branded umbrellas&nbsp;organised in-house.</p>

<p style="text-align:center">[209647]</p>

<p>Of course, every workplace that has a bunch of promo umbrellas accessible&nbsp;needs an umbrella stand to keep them neat and tidy, no? Pantone-matched and printed with your business logo in full colour, these umbrella stands are completely customisable and bespoke to your company. Each stand features a strong metal frame, 16 umbrella compartments and a protective rubber mat in the base to prevent it from slipping and getting damaged.</p>

<h2>Grab Your Promotional Coat, It&#39;s Raining 🌧</h2>

<p>A branded jacket offers an excellent means to subtly promote your brand, whoever the wearer is. With your business logo printed or embroidered on the front of our branded&nbsp;jackets, they offer a powerful marketing tool that will flaunt your message whenever they&#39;re donned.</p>

<p>It doesn&#39;t end there: logo-printed jackets are suitable for an array of demographics, whether worn as part of work uniforms for your team, given as&nbsp;gifts for loyal customers or even just having them handy in-house for guests to use. One thing is for sure: promotional coats will be appreciated by all.</p>

<h2>1. Result Windcheater Jackets</h2>

<p><strong>Consider these:</strong> for a lightweight, wind and showerproof option.</p>

<p style="text-align:center">[188462]</p>

<p>These Result Windcheater Jackets have it all! Their design includes:</p>

<ul>
	<li>A windproof and lightweight 100% 190T polyester with AC coating</li>
	<li>Breathable front chest vent panels</li>
	<li>Full front zips fastening</li>
	<li>Elasticated cuffs</li>
	<li>Two front pockets with the right pocket boasting a zip closure and an MP3 cable holder inside</li>
	<li>Concealed adjustable hood in the collar</li>
</ul>

<p>And it doesn&#39;t end there. With a unisex fit, they&#39;re ideal for almost any target audience. Printed with your logo to either the left or right chest, these printed jackets will promote your brand wherever they&#39;re worn.</p>

<h2>2. Rab&nbsp;Downpour Waterproof Jackets</h2>

<p><strong>Great for:</strong> everyday use and having your business recognised with a world-renowned brand.</p>

<p style="text-align:center">[198325]</p>

<p>These Rab&nbsp;Downpour Waterproof Jackets are sure to bring the wow-factor to your rainy day promotional wardrobe. Made with Pertex&nbsp;Shield&reg; 2.5 layer fabric with Dry Touch, these branded coats come with all the essential features required for comfort and practicality in the rain including pit zips, adjustable hood and cuffs, as well as zippered pockets with storm flaps.</p>

<p>Offering a fantastic opportunity for co-branding your business alongside the iconic Rab logo, these jackets will be appreciated by all.</p>

<h2>3. Result Core Men&#39;s Channel Jackets</h2>

<p><strong>Brilliant for:</strong> your members of staff who are regularly out-and-about.</p>

<p style="text-align:center">[196064]</p>

<p>Our Result Core Men&#39;s Channel Jackets are both waterproof and windproof and, with the option to either print or embroider your logo, these corporate coats are guaranteed to keep your team warm and dry whilst advertising your brand on the go. Ideal for those who work outside, these promotional jackets have all the features that are required to keep dry even on the wettest days, including:</p>

<ul>
	<li>Fully taped waterproof seams</li>
	<li>Cosy fleece lined body</li>
	<li>Full front zip fastening with storm flap</li>
	<li>Foldaway hood</li>
	<li>Adjustable cuffs&nbsp;</li>
	<li>Inside check pocket</li>
	<li>Made from 100% StormDri polyester with PVC outer coating, 100% polyester wadding, 150gsm polyester fleece and 100% 190T polyester</li>
</ul>

<p>Also available in a <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/promotional-result-core-ladies-channel-jackets">women&#39;s version</a>.</p>

<h2>4. Ball Ponchos</h2>

<p><strong>Choose these:</strong> if you want your brand to stay connected with your customers.</p>

<p style="text-align:center">[187388]</p>

<p>Available in a range of bright colours and matching plastic ball carriers, these promo ponchos are brilliant emergency jackets for those &#39;out of nowhere&#39; showers. Each of these Ball Ponchos features a snap hook attachment to allow your recipients to clip it onto their belt or bag. Starting from just 69p per unit, these logo printed ponchos are a fantastic budget-friendly option.</p>

<p>In short: Total Merchandise has got all of your rainy day essentials sorted!&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/rainy-weather-essentials-for-even-the-wettest-of-days</link>
      <pubDate>Tue, 19 Jan 2021 15:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/94c07bf226a58392e21e9dfc9984514f50633876.jpeg" type="image/jpeg" length="369936"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Our Most Popular Products Of 2020]]></title>
      <description><![CDATA[<p>With the end of the year edging ever closer, we&#39;ve decided to shine a light on our most popular promotional products of 2020.</p>

<p>These aren&#39;t just any old merchandise items; these are the branded giveaways that&nbsp;businesses across the UK have used to promote their brand, values and marketing objectives time and time again throughout the year.</p>

<p>Our most popular products of 2020 have been the superheroes of promotional objectives;&nbsp;with that being said, let&#39;s dive in and discover what <em>exactly</em> has been crowned 2020 best seller.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/tm-edit-most-popular-promotional-products-of-2019">The TM Edit: Our Most Popular Promotional Products Of 2019</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-products-to-tap-into-your-customers-2021-goals">Promotional Products To Tap Into Your Customers&#39; 2021 Goals</a></li>
</ul>

<hr />
<h2>Changes To The Promotional Merchandise Industry In 2020</h2>

<p>It goes without saying that businesses across the UK have&nbsp;had to adapt to a new environment and a change in consumer needs and requirements -&nbsp;and it&#39;s been no exception here at Total Merchandise.&nbsp;</p>

<p>Although our most popular promotional products have still made the top tier (pardon the pun), it will come as no surprise that&nbsp;our customers&#39; promotional needs have changed hugely this year. Here at TM, our clients are at the heart of our business so we adapted and made sure we had&nbsp;the best and most sought-after products available.&nbsp;</p>

<p style="text-align:center">[198883]</p>

<p>Without a doubt, 2020 has been the definition of &#39;unprecedented times&#39; but there have been some huge positives to come out of this year. For example, although people have been unable to embrace each other face-to-face, many businesses and their customers have become closer with the brilliance that is the internet and, of course, logo-printed merchandise.</p>

<p>So without further ado, get inspired with our ten best-selling merchandise items of 2020 - and we&#39;re&nbsp;confident they&#39;ll continue to be popular in the new year, too!</p>

<h2>10. Electra Metal Ballpens</h2>

<p>Last but by no means least in our top 10 is our Electra Metal Ballpens. These promotional pens have once again made our top 10 best selling items for good reason; available with just 48-hour dispatch and starting from as little as 39p per unit, it really is no surprise that these promotional pens have been popular with UK businesses this year.</p>

<p style="text-align:center">[183984]</p>

<p>With a choice of 12 stylish colours and the option to either print or engrave your logo to the barrel, these popular printed pens offer eye-catching and long-lasting brand awareness.</p>

<blockquote>
<p>Did you know that promotional writing instruments generate an&nbsp;average of <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">3,000 impressions</a> throughout their lifetime?&nbsp;</p>
</blockquote>

<h2>9. Printed Reusable Face Mask</h2>

<p>A new entry to our best selling promotional products is the&nbsp;Printed Reusable Face Mask. As the name suggests, these branded reusable face masks are custom-printed with your corporate artwork in full colour, and are machine washable and rewearable. The result? A practical promotional&nbsp;item that offers functionality to the end-user and repeated visibility for your logo.</p>

<p style="text-align:center">[199054]</p>

<p>Whilst these branded face masks do not protect against infective agents, they do help to offer preventive hygiene and can ensure safety awareness. Each of these reusable face coverings helps to create&nbsp;a physical barrier between potentially contaminated hands and passages to the lungs, as well as reminding the wearer to adhere to social distancing guidelines.</p>

<h2>8. Budget Nylon Drawstring Bags</h2>

<p>Keeping their spot in our top 10 best-selling merchandise items is the Budget Nylon Drawstring Bags. These branded drawstring bags are available to order from&nbsp;mere pennies and boast a large print area to flaunt your logo or marketing message.</p>

<p style="text-align:center">[184679]</p>

<blockquote>
<p>Did you know that promotional bags are <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">kept for an average of 11 months</a>? Oh, but it doesn&#39;t end there... An average of 3,300 impressions is generated throughout the lifetime of a logo-printed bag.</p>
</blockquote>

<p>Our best-selling low-cost nylon drawstring bags are available in a variety of bright colours, sure to draw attention to your brand wherever they are used. Not to mention that they&#39;re suitable for almost any demographic!</p>

<h2>7. A5 Soft Touch PU Notebooks</h2>

<p>Offering functionality for both the end-user and your business, it&#39;s no wonder these branded notebooks have earned a place in our top 10. Available in over 20 colours and boasting many print options to the front cover, these soft-touch&nbsp;notebooks are popular with UK businesses and their customers.</p>

<p style="text-align:center">[189850]</p>

<p>These custom notebooks can be made completely bespoke to your brand and make the perfect high-perceived value giveaway. Whether you gift these handy promotional notebooks to your customers or colleagues, one thing is for sure: they&#39;ll keep your brand present in the recipients&#39; day-to-day lives.</p>

<h2>6. Adjustable 3 Layer Face Mask</h2>

<p>Another new product that has made it to the most popular items of 2020: the Adjustable 3 Layer Face Mask. Featuring adjustable toggles on each ear strap, these promotional face coverings provide a comfortable custom fit and feature a pocket for an optional extra filter. These branded face masks are made from woven fabric construction to allow it to be washed and reused, therefore extending&nbsp;visibility for your logo and stretching your budget that bit further.</p>

<p style="text-align:center">[209605]</p>

<p>Breathable, shaped to fit snugly over the nose and under the chin, and with a bendable wire across the nose, these branded face masks are the ideal solution for in the workplace and whilst in public places. Each promotional face mask features your logo printed in up to striking full colour for maximum brand visibility.</p>

<h2>5. Coloured Cotton Tote Bags</h2>

<p>Practical and suitable for almost any campaign, it&#39;s no surprise that our Coloured Cotton Tote Bags are number five in this year&#39;s best sellers list. These branded tote bags are available in a rainbow of colours and with your logo printed to one or both sides, they provide undeniable business exposure.</p>

<p style="text-align:center">[190063]</p>

<p>These cotton tote bags are a fantastic alternative to plastic carrier bags;&nbsp;made from 5oz cotton to promote your brand in an eco-friendly light and help reduce to amount of plastic pollution.</p>

<blockquote>
<p>Fun fact alert: <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">50% of consumers</a> are more likely to do business with the advertiser that gave them the promotional bag - neat, right?</p>
</blockquote>

<h2>4. Cambridge Promotional Mugs</h2>

<p>The Cambridge Promotional Mug often makes an appearance in our best sellers and 2020 is no exception. After all, who doesn&#39;t need a mug? Even if the recipient doesn&#39;t opt for hot drinks, their new promo mug has other uses: it could even be used as a pen pot to hold all of their desk stationery! Whatever purpose they hold for the end-user, one thing is certain: they place your brand on prime display across the UK.</p>

<p style="text-align:center">[701231]</p>

<p>Our famous Cambridge Mugs are also available in different varieties, including&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/individually-named-cambridge-mugs">Individually Named Cambridge&nbsp;Mugs</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/cambridge-duo-mugs">Duo Colour Cambridge Mugs</a>. We&#39;ve got options to suit every business&#39;&nbsp;needs and requirements.</p>

<h2>3. Printed Cotton Tote Bags</h2>

<p>These best-selling branded reusable bags are made from 5oz natural cotton, offering an eco-friendly (and stylish!) shoulder bag alternative to plastic carriers. Combining long-lasting brand awareness with budget-friendly prices, it&#39;s no surprised that UK businesses chose&nbsp;these promotional tote bags&nbsp;time and time again this year.</p>

<p style="text-align:center">[189679]</p>

<p>Low-cost and high-impact, these printed tote bags are a no-brainer way to help generate visibility for your logo. Once printed with your message and distributed to your customers, these promotional bags will carry your brand wherever they go.</p>

<h2>2. Curvy Ballpens</h2>

<p>We&#39;re sure you guessed it...&nbsp;In second place for 2020 is our highly popular Curvy Ballpen. After all, who doesn&#39;t need a pen?&nbsp;Printed with your logo and available in a range of 30 vibrant colourways, there&#39;s a Curvy to suit any business&#39; marketing campaign or colour scheme.&nbsp;</p>

<p style="text-align:center">[182067]</p>

<p>Our Curvy Ballpen is also available in a range of innovative styles, including:</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/nash-antibacterial-ballpens" target="_blank">Nash Curvy Antibacterial Ballpens</a>&nbsp;</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-stylus-ballpens">Curvy Stylus Ballpens</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-highlighter-ballpens">Curvy Highlighter Ballpens</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/eco-bamboo-rio-ballpens" target="_blank">Eco Bamboo Curvy Ballpens</a></li>
</ul>

<p>And more!</p>

<p>Now, drum roll please, it&#39;s time to find out which product is crowned our most popular item of 2020...</p>

<h2>1. Double Layer Reusable Face Mask</h2>

<p>Our Double Layer Reusable Face Mask features two layers of fabric and two elasticated ear loops to fit most almost any age group. With an antimicrobial and water-repellent finish, these branded face masks have been a true hero product of 2020 and can be washed and reused time and time again. The result? Repeated visibility for your logo and your brand being inline with the &#39;new normal&#39; environment.</p>

<p>[198867]</p>

<p>Offering repeated visibility for your brand in the &#39;new normal&#39; environment, it really is no surprise that these COVID-centred items were our top seller of the year.</p>

<p>So there we have it, our top 10 most popular&nbsp;products of 2020. For more inspiration, check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise</a> for your 2021 marketing endeavours.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-our-most-popular-products-of-2020</link>
      <pubDate>Mon, 14 Dec 2020 11:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b194baf0aa44beb7ed6ff0920f9220fcfb8747a1.jpeg" type="image/jpeg" length="173599"/>
    </item>
    <item>
      <title><![CDATA[We Won! Total Merchandise Wins Distributor Of The Year 2020]]></title>
      <description><![CDATA[<p>We&#39;ve got some big news, people - some&nbsp;<em>huge</em>&nbsp;news, in fact. We&#39;ve won an award!</p>

<p>The Total Merchandise team are absolutely delighted to have been voted Promotional Merchandise Distributor of the Year 2020, in the prestigious Sourcing City Awards. This is the second year running we&#39;ve scooped the gong - and the third award we&#39;ve won in a year. Not bad, eh?</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-bpmas-distributor-of-the-year-2020-award" target="_blank" title="Total Merchandise wins Distributor of the Year">Total Merchandise Wins BPMA&#39;s Distributor Of The Year</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/happy-birthday-to-us-total-merchandise-turns-16" target="_blank" title="Total Merchandise celebrates 16th birthday">Total Merchandise Celebrates 16 Years In The Industry</a></li>
</ul>

<hr />
<p>For those not in the know, the Sourcing City Awards is a glittering&nbsp;industry event that shines a light on the best suppliers and distributors of promotional products in the UK.</p>

<p>A celebration of hard work, good relationships and more, this annual celebration gives the industry a chance to thank those who help make their day-to-day running that bit easier. And guess what? We won!</p>

<p style="text-align:center"><img alt="" src="https://www.totalmerchandise.co.uk/media/news_article/f083834a1ec50754efdc4095563d4e845c048d45.png" style="height:532px; width:550px" /></p>

<p>Scoring the top position in the Promotional Merchandise Distributor of the Year &pound;3m+ category, we were delighted to have been chosen by our suppliers as their winner.</p>

<p>It&#39;s safe to say we&#39;ve been on a bit of a winning streak over the last year - as well as winning the Sourcing City accolade back-to-back, we also won in the British Promotional Merchandise Association&#39;s annual awards in February 2020, scooping the gong for Promotional Merhcnadise Distributor of the Year &pound;5m+.</p>

<h6 style="text-align:center"><img alt="the founders of Total Merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/eb5d96391914b91ea24ad6d5175ad21c9f25863f.png" style="height:449px; width:700px" /><br />
Total Merchandise founders Michelle Rae Stoddart, Jason O&#39;Connor and David Stoddart earlier this year,<br />
shown&nbsp;with our 2019 Sourcing City award and 2020 BPMA award</h6>

<p>With the whole of team TM on cloud nine about our latest victory, it&#39;s safe to say that our founders, Dave, Michelle and Jay, are also pretty thrilled by the Sourcing City Awards win too.</p>

<p>&quot;This is quite simply amazing,&quot; says Jay. &quot;To win it for the second year running really says a lot about the work put in by our great team and their relationships with our supply chain. On a personal level, it also brings a great deal of pride and shows that we are doing something right.&quot;</p>

<p>Dave agrees, adding: &quot;Winning such a prestigious award two years in a row means so much to us!&nbsp;If it wasn&rsquo;t for the strong team we have around us I&rsquo;m sure it would not have been possible.&quot;</p>

<p>And of course, after a year turned on its head by COVID-19, the award means more now than ever before. Says Michelle: &quot;After such a difficult year this award is very special.&nbsp;I would like to personally thank&nbsp;the whole team and all our suppliers and customers - we could not have done it without you all.&quot;</p>

<p>A huge &#39;thank you&#39; to everyone who voted for us and a massive &#39;congratulations&#39; to everyone else who made the shortlist; you can view it in full over on the Sourcing City website.</p>

<ul>
</ul>

<p>From&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank" title="printed pens">promotional pens</a>&nbsp;to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads" target="_blank" title="promotional notepads">printed notepads</a>, we&#39;ve got all the promotional giveaways your business could need this winter to keep brand awareness at a high.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image via Pexels.</p>

<ul>
</ul>

<ul>
</ul>

<ul>
</ul>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/we-won-total-merchandise-wins-distributor-of-the-year-2020</link>
      <pubDate>Wed, 02 Dec 2020 14:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c8083ac9e51fff65e77d6ac133ca26be39e88383.jpeg" type="image/jpeg" length="67885"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products To Tap Into Your Customers' 2021 Goals]]></title>
      <description><![CDATA[<p>It&#39;s common knowledge that the end of a year and the start of a new one creates a certain boost of positivity and motivation among people, from which New Year&#39;s resolutions are made. So&nbsp;what better way to connect with your customers as we head ever closer to January&nbsp;than by considering promotional products that align with their 2021 goals?</p>

<p>Read on to discover Brits&#39; most popular resolutions -&nbsp;and to discover&nbsp;the promotional items that can help them tap into these goals.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-for-a-new-year-refresh">Promotional Products To Tie-In With Most Popular New Year Resolutions</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/top-5-corporate-gifts-to-celebrate-a-new-year">Top 5 Corporate Gifts For Your Clients To Celebrate A New Year</a></li>
</ul>

<hr />
<h2>The History Of New Year&#39;s Resolutions:&nbsp;Where It All Began</h2>

<p>Firstly, let&#39;s find out where the tradition of New Year&#39;s resolutions came from. The origins of NY resolutions&nbsp;can be dated back to 4,000 years ago to ancient Babylon. The Babylonians would plant crops, crown a new King or pledge loyalty to the reigning one, and make promises to the gods that they would pay their debts and return borrowed items - all as part of the Akitu festival, a 12-day celebration of the New Year.</p>

<p style="text-align:center">[198270]</p>

<p>The New Year&nbsp;resolution trend continued in <a href="https://www.history.com/news/the-history-of-new-years-resolutions">ancient Rome, with Emperor Julius Caesar</a> introducing&nbsp;a new calendar in 46 B.C. that declared January 1st as the start of the new year. The new date would honour the two-faced god, Janus, who symbolically looked back into the previous year and forwards into the new one. On this date, the Romans would offer sacrifices to Janus and make promises of good behaviour for the year ahead.</p>

<p style="text-align:center">[189234]</p>

<p>And it doesn&#39;t end there: New Year&#39;s resolutions can also be dated back to the <a href="http://www.mebondbooks.com/2017/12/18/the-origins-of-new-years-resolutions/">Middle Ages, when Knights would renew their vow to chivalry</a>. This celebration -&nbsp;known as the &#39;Peacock Vow&#39; as Knights would place their hands on a live or roasted peacock - took place at the end of the year, resolving&nbsp;to continue their knighthood values into the new year.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-card-head-animal-logobugs"><img alt="Peacock Logobug" src="https://www.totalmerchandise.co.uk/media/news_article/7c76da52d4ca22d129076e07b79c2d8fb2b3c7af.jpeg" style="height:150px; width:150px" /></a></p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-card-head-animal-logobugs"><img alt="" src="https://www.totalmerchandise.co.uk/media/news_article/3ad01462fd406345c6958daf569444f6f5937e72.png" style="height:74px; width:150px" /></a></p>

<h2>Britain&#39;s Top Five New Year&#39;s Resolutions</h2>

<p>So, what exactly are the UK&#39;s most popular&nbsp;New Year&#39;s resolutions and how can you help your customers achieve them? A recent study, <a href="https://yougov.co.uk/topics/lifestyle/articles-reports/2019/12/31/quarter-brits-will-make-new-years-resolution">published by YouGov</a>, states the following UK New Year Resolution facts:</p>

<ul>
	<li>In at number one with 47% of people choosing it as their top goal is to increase exercise and improve fitness.</li>
	<li>Secondly, 44% of Brits set losing weight as their new year goal.</li>
	<li>In third place&nbsp;is to improve diet, with 41% of the people making New Year&#39;s resolutions aiming for this.</li>
	<li>Then, 31% of Brits say they are aiming to save more money.</li>
	<li>Lastly, 18% of people are choosing to take up a new hobby.</li>
</ul>

<p>As the top three New Year&#39;s resolutions relate to health improvement, it would be fitting to gift your customers with <a href="https://www.totalmerchandise.co.uk/branded-products/special/health-and-fitness">branded health and fitness&nbsp;items</a> to help them achieve their 2021 fitness goals, don&#39;t you think?</p>

<p style="text-align:center">[196718]</p>

<h2>How To Keep Resolutions &amp; Promote Your Brand Simultaneously</h2>

<p>We&#39;ve got the perfect solution to help&nbsp;your customers and colleagues stick&nbsp;to their 2021 goals whilst extending your brand awareness at the same time: promotional merchandise.&nbsp;</p>

<p>A key factor to enable&nbsp;anyone to&nbsp;achieve their New Year&#39;s resolutions is to work with&nbsp;a time-frame to achieve them by. So&nbsp;what better way to encourage your customers to keep on-track than with a branded&nbsp;diary printed with your logo? Our promotional A5 Daily Colombia Diary is the perfect item to enable your target audience to keep on top of their plans and goals.</p>

<p style="text-align:center">[190907]</p>

<p>Continuing along the same line of thought, making notes is a great way to stay motivated and track your progress - so look no further than our A5 Soft Touch Notebook and Pen. Available in a variety of colours and your logo taking centre stage, these branded notebook sets&nbsp;offer longer-lasting logo exposure.</p>

<p style="text-align:center">[196680]</p>

<p>Don&#39;t forget to treat your customers when they&nbsp;reach a milestone! For instance, your customers might be one of the 47% that aim to exercise more or part of the 31% that have the goal to save money - meaning that&nbsp;gifting your clients with chocolate printed with your logo gives them the perfect opportunity to&nbsp;treat themselves once they&#39;ve hit a target.</p>

<p style="text-align:center">[197629]</p>

<p>Receiving support has a big impact on whether someone achieves their New Year&#39;s resolutions - or not, as the case more often than not is. With that in mind, show your customers that they have your full support with these A5 Greetings Cards, personalised with your full colour design to the front and printed with a message from your brand&nbsp;inside.</p>

<p style="text-align:center">[195273]</p>

<p>One thing New Year&#39;s resolutions have in common with both your customers and your business is to never give up - especially after everything 2020 has thrown at us all!&nbsp;For the recipient, your promotional products provide functionality and motivation. For your brand, merchandise will create fuss-free extended visibility for your logo and your clients will remember your business for helping them achieve their 2021 goals.</p>

<p>From <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries-and-calendars">promotional calendars and diaries</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">printed sports and fitness items</a>, we&#39;ve got the perfect products to tap into your customers&#39; goals and resolutions this winter.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-to-tap-into-your-customers-2021-goals</link>
      <pubDate>Tue, 01 Dec 2020 14:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2844b9b15671d864d965356efddec9c0101ac874.jpeg" type="image/jpeg" length="236579"/>
    </item>
    <item>
      <title><![CDATA[There's Still Time: Christmas Gifts Ready To Order Today]]></title>
      <description><![CDATA[<p>The countdown to Christmas has well and truly begun at Total Merchandise HQ.&nbsp;Not only are we ticking down to December 25th but we&#39;ve also sourced the latest and greatest Christmas gifts that you&#39;ve still got time to place your order for&nbsp;- the only thing missing is your logo!</p>

<p>With just over a month to go until Christmas Day - and with final&nbsp;posting dates&nbsp;fast approaching - there&#39;s no time like the present to order your corporate Christmas gifts.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-corporate-christmas-gift-ideas-for-xmas-2020">The Best Corporate Christmas Gift Ideas For Xmas 2020</a>&nbsp;</li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/promotional-chocolate-to-tie-in-with-christmas-traditions">Promotional Chocolate To Tie In With Christmas Traditions</a></li>
</ul>

<hr />
<p>Royal Mail&#39;s <a href="https://www.telegraph.co.uk/christmas/0/last-posting-dates-christmas-2020-royal-mail-deadlines-uk-internationally/">last Christmas posting dates</a> are as follows:</p>

<ul>
	<li><strong>Friday 18th December 2020</strong> for Second Class mail</li>
	<li><strong>Monday 21st December 2020</strong> for First Class mail</li>
	<li><strong>Wednesday 23rd December 2020</strong> for Special Delivery</li>
</ul>

<p>To avoid the Christmas rush and&nbsp;missing the chance to delight your staff and customers this winter,&nbsp;now&#39;s the time to order your wow-worthy gifts from our holly-jolly Christmas range. Read on to discover our corporate festive gift ideas, ready to order today.</p>

<h2>1. Mini Mirage Wireless Chargers</h2>

<p><strong>Lead time:</strong> Two working days 🚚</p>

<p>A fantastic modern tech gift that will be appreciated by any lucky recipient, these branded wireless chargers are printed with your logo in up to stunning full colour to the top of the charging pad for undeniable logo visibility.</p>

<p style="text-align:center">[195645]</p>

<p>With the latest iPhones and Samsung mobiles likely to be at the top of many people&#39;s wishlists, why not gift your customers and colleagues with the perfect smart companion?</p>

<h2>2. Custom Printed Toblerone</h2>

<p><strong>Lead time:</strong> Three working days 📭</p>

<p>Did you know that the beloved Swiss chocolate was invented in 1908?&nbsp;The renowned treats&nbsp;are&nbsp;instantly recognised by their&nbsp;unique peak shape packaging, so why not print your business name to them?&nbsp;</p>

<p style="text-align:center">[196329]</p>

<p>Available in two different sizes - 100g and a generous 360g - these custom printed Toblerones are sure to go down a treat.</p>

<h2>3. Seed Paper Greeting Cards</h2>

<p><strong>Lead time:</strong>&nbsp;Five working days 📩</p>

<p>If you&#39;re looking to add an eco-friendly touch to your Christmas campaign and watch your brand awareness grow - quite literally - look no further than these Seed Paper Greeting Cards. Made from 100% recycled paper,&nbsp;fully biodegradable and embedded with wildflower seeds, your customers simply rip up the card and pop it in some soil once they&#39;re done with the card.</p>

<p style="text-align:center">[209838]</p>

<h2>4. Christmas Tree Concrete Plant Pots</h2>

<p><strong>Lead time:</strong> Five working days 📮</p>

<p>Search no further if you&#39;re looking for a&nbsp;truly festive Christmas gift that will be enjoyed by any recipient; after all,&nbsp;these mini Christmas trees will look great on desks and tabletops across the country.</p>

<p style="text-align:center">[209858]</p>

<p>Each small Christmas tree is supplied in a concrete pot engraved with your branding for long-lasting business exposure. The great thing about these Christmas Tree Concrete Plant Pots is that the Christmas tree can be planted into the ground whilst the pot can be used for other plants.</p>

<p>Whichever item&nbsp;you choose to gift your customers and colleagues with, one thing is certain: in order to get them before 25th December, now is the time to order. If this hasn&#39;t given you enough inspiration, browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> - we&#39;re confident we&#39;ve got the perfect gift for you and your customers this winter!</p>

<p>From promotional <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank" title="corporate Christmas gift ideas">Christmas products</a> to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries" target="_blank" title="branded diaries">branded diaries</a>,&nbsp;Total Merchandise has all the branded items your business could need to help your customers count down to 2021. Need assistance in finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;Main image via Pexels.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/theres-still-time-christmas-gifts-ready-to-order-today</link>
      <pubDate>Thu, 19 Nov 2020 14:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/dbc0a0cc0a465972fe5524a6788aa602500dbe1f.jpeg" type="image/jpeg" length="199016"/>
    </item>
    <item>
      <title><![CDATA[4 Simple Ways Your Business Can Be Kinder This Winter]]></title>
      <description><![CDATA[<p>Today, Friday 13th November 2020,&nbsp;is officially World Kindness Day. It&#39;s also&nbsp;Kindness Day UK. In short, there&#39;s a lot of good feeling going round today, with the events&nbsp;a celebration all things &#39;kind&#39;, encouraging people and organisations to perform random acts of kindness.</p>

<p>(Even better than that: it&#39;s also the perfect distraction from the fact that today is Friday 13th, the day associated with bad luck and superstition. But let&#39;s face it:&nbsp;how much bad luck can there be on a day that&#39;s all about being kind?)</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/how-promotional-products-can-help-a-uk-charity-hit-fundraising-goals" target="_blank" title="charity merchandise">How Promotional Products Can Help UK Charities Hit Their Fundraising Goals</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/top-reasons-why-your-brand-should-get-involved-with-giving-tuesday" target="_blank" title="promotional products for giving Tuesday">Top Reasons Your Business Should Get Involved With Giving Tuesday</a></li>
</ul>

<hr />
<p>Over the years, Kindness Day UK has taken part in all kinds of acts of generosity, with the simple goal of spreading good vibes. According to the organisation&#39;s website, these&nbsp;have included encouraging a &#39;text wave&#39; that saw uplifting messages ping around the country, as well as the&nbsp;handing out of 10,000 chocolate bars at London train stations. Pretty lovely, no?</p>

<p>[197629]</p>

<p>And of course, there&#39;s no better time than right now, winter 2020, to think about kindness. With many of our lives affected by the second lockdown that the UK is currently gripped in, it really is a reminder that the little things can go a long way when it comes to lifting spirits, showing gratitude and all in all, being kind to your colleagues and customers.</p>

<p>From rainbows in windows and clapping for the NHS to the awe-inspiring work of Marcus Rashford for kids across the UK, 2020 might well have been dominated by Coronavirus but it&#39;s also been a demonstration of the incredible kindness that exists in this country.&nbsp;</p>

<p>[209870]</p>

<p>Anyway. All of this&nbsp;got us thinking: in which ways can businesses start to be kinder as we edge towards a new year? We&#39;ve rounded up a few ideas below and would love to hear your thoughts and suggestions - tweet them to @<a href="https://twitter.com/TM_LTD_UK" target="_blank" title="Total Merchandise Twitter">tm_ltd_UK</a> today!</p>

<h2>Show Your Team You Care With Rewards For Staff</h2>

<p>Whether you&#39;re looking for corporate Christmas gift ideas (&#39;tis the season, after all) or are simply searching for the perfect way to say &#39;thank you&#39; to&nbsp;your hard-working team, rewards for staff are a great&nbsp;gesture of kindness and appreciation.&nbsp;</p>

<p>[209905]</p>

<p>If you like the idea but don&#39;t think you&#39;ve got the budget - don&#39;t worry. Our wide range and unbeatable low prices (not to mention our <a href="https://www.totalmerchandise.co.uk/pages/price-match-guarantee" target="_blank" title="Total Merchandise price match guarantee">Price Match Guarantee</a>!) mean you really don&#39;t need to spend a fortune when it comes to employee appreciation gifts. We&#39;ve got options to suit every price point and every team size, whether you&#39;re looking for small business Christmas gifts&nbsp;or are ordering on behalf of a&nbsp;nationwide organisation.&nbsp;&nbsp;</p>

<p>[193092]</p>

<p>From practical items that your colleagues will be able to use time after time to delicious sweet treats that they can enjoy whenever they want to, all of our <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank" title="employee appreciation gifts">rewards for staff</a> are branded with your logo for that extra splash of corporate pride.</p>

<p>[209846]</p>

<p>Browse our full range of promotional products to show <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank" title="rewards for staff">gratitude to staff</a>.</p>

<h2>Support A Local Organisation With Charity Merchandise</h2>

<p>Business based in a specific town or city? Investigate options for supporting one or two of the amazing local causes that are based on your doorstep. There are a few great ways you can do this:</p>

<ul>
	<li>Host a virtual fundraising event in their honour</li>
	<li>Offer to have a fundraising box on your premises, if you&#39;re currently open</li>
	<li>Donate a percentage of sales from specific products or services to them</li>
</ul>

<p>Of course, another idea is ordering them the essential branded charity merchandise that can help them reach their goals, represent their organisation and generate funds.&nbsp;Items such as promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-hoodies-sweatshirts-and-jackets" target="_blank" title="printed hoodies">hoodies</a>, printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stickers" target="_blank" title="branded stickers">stickers</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-campaign-ribbons">campaign ribbons</a>&nbsp;with their branding can all help, as can promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank" title="printed pens">pens</a>, branded <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears" target="_blank" title="promotional teddy bears">teddy bears</a> and so on.&nbsp;</p>

<p>[3334678]</p>

<p>Over the years, we&#39;ve been honoured to support some amazing local causes&nbsp;with donations of promotional products. It really can make a difference to the amazing work of nearby organisations&nbsp;- so why not give it some consideration for your 2021 &#39;giving back&#39;&nbsp;plans?</p>

<h2>Give Back To The Environment With Eco-Friendly Products</h2>

<p>With environmental issues never far from the nation&#39;s collective mind, it might be time to think about&nbsp;the green-living tweaks your business can make to be that bit kinder to the environment. Showing that your company is taking its <a href="https://www.totalmerchandise.co.uk/news/article/the-beginners-guide-to-eco-friendly-promotional-merchandise" target="_blank" title="beginner's guide to eco friendly promotional products">Corporate Social Responsibility</a> seriously and is taking tangible steps to improve its eco-factor is a great way to demonstrate that your brand truly cares and is giving genuine thought&nbsp;to how things are done.</p>

<p>[196371]</p>

<p>Our range of eco-friendly promotional products includes everything from recycled notebooks to Sprout pencils that are branded with your logo and can be planted after use.&nbsp;</p>

<p>[192698]</p>

<p>Even something as simple as providing your team with promotional water bottles or branded reusable coffee cups can help cut their usage of single-use paper cups and plastic bottles. They might not seem like the most groundbreaking of ideas - but when you consider that&nbsp;Brits get through billions of single-use paper coffee cups and&nbsp;plastic bottles, it really can help to start making a positive change.</p>

<p>[192849]</p>

<p>Browse over 600 ideas for <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank" title="eco friendly merchandise">eco-friendly promotional products</a>.</p>

<h2>Be Mindful Of Feelings With Corporate Wellbeing Gifts</h2>

<p>It goes without saying that 2020 has been a year quite unlike no other - and as such, your colleagues&nbsp;might be feeling a little frazzled.</p>

<p>[192728]</p>

<p>Encouraging the people most important to your business to make time for relaxing and switching off has never been more important. As such, our range of promotional wellbeing gifts for staff&nbsp;is filled with great ideas for helping people unwind.</p>

<p>[198555]</p>

<p>Wellbeing gifts with your logo are also a great reminder to your customers that your business cares and has their interests at heart. From promotional seed packets&nbsp;and printed candles to yoga mats with your logo and diaries for emptying their minds - we&#39;ve got everything your clients or staff could possibly want for a few moments of R&amp;R. And breathe...&nbsp;</p>

<p>Browse our full range of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wellbeing-gifts" target="_blank" title="promotional mental health products">wellbeing gifts</a>.</p>

<p>From&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank" title="printed pens">promotional pens</a>&nbsp;to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads" target="_blank" title="promotional notepads">branded notepads</a>, we&#39;ve got all the promotional giveaways your business could need this winter.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.&nbsp;Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/4-simple-ways-your-business-can-be-kinder</link>
      <pubDate>Fri, 13 Nov 2020 15:33:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ad1b9e5faae4def45be2fe1f6227e85e8386db86.jpeg" type="image/jpeg" length="212593"/>
    </item>
    <item>
      <title><![CDATA[The Promotional Christmas Gifts Your Customers & Staff Really Want]]></title>
      <description><![CDATA[<p>Christmas is just around the corner, in fact, it&#39;s only 50 days away - yes, fifty! It&#39;s a given that Christmas 2020 is going to be slightly different to what we all know and love, however, that doesn&#39;t mean we can&#39;t still feel the festivity that is Christmas. Enter,&nbsp;promotional seasonal gifts that your clients really want!</p>

<p>It goes without saying that this year has been challenging for a number of people so there&#39;s no time like the present to show your customers that you care with thoughtful branded gifts.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/spread-the-holly-jolly-spirit-with-the-top-corporate-christmas-gifts">Spread The Holly Jolly Spirit With The Top Corporate Christmas Gifts</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/tm-edit-11-christmas-gift-ideas-to-thank-valued-clients-in-style">TM Edit: 11 Christmas Gift Ideas To Thank Your Customers In Style</a></li>
</ul>

<hr />
<p>Here at Total Merchandise, we <em>love</em> Christmas and its potential for getting your brand in the hands of your customers.&nbsp;Read on to discover our top&nbsp;corporate <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank" title="corporate Christmas gifts">Christmas gift ideas</a>...</p>

<h2>1. Put Your Brand At The Forefront Of Minds With Selfie Props</h2>

<p>How many of us will be able to celebrate Christmas this year is still uncertain but for some, it&#39;s already a given that they won&#39;t be able to spend the festive period with their friends and family. Instead, people will be setting up their cameras for celebrations&nbsp;via video calls such as Zoom, Skype and Facetime - and&nbsp;even though it might be through a computer screen, there&#39;s no reason for it not to be fun! Enter novelty selfie props...</p>

<p style="text-align:center">[194156]</p>

<p>These fun novelty items are suitable for all ages and are sure to put a smile on your customers&#39; faces. Printed with your logo, your brand will be remembered for bringing joy when your clients needed it the most.</p>

<blockquote>
<p>Did you know&nbsp;that, according to a recent article&nbsp;published by Forbes, virtual events have increased by 1,000% since COVID-19?</p>
</blockquote>

<h2>2. Keep It Sweet&nbsp;With Irresistible Branded Chocolates</h2>

<p>Christmas is the time of the year when calorie-counting isn&#39;t <em>really</em> an option and let&#39;s be honest, who doesn&#39;t love to indulge in chocolate?!&nbsp;</p>

<blockquote>
<p>🚨 Fun fact alert 🚨 Did you know that sweet-tooth&nbsp;Brits (by that, we mean the average Brit) will <a href="https://www.bhf.org.uk/what-we-do/news-from-the-bhf/news-archive/2020/january/new-figures-reveal-how-much-chocolate-we-eat-in-a-lifetime#:~:text=The%20average%20Brit%20will%20consume,chocolate%20biscuits%20in%20a%20lifetime.">consume 7,560 chocolate bars</a> in their lifetime?</p>
</blockquote>

<p>Recently voted the <a href="https://www.mirror.co.uk/news/uk-news/britains-favourite-chocolate-bars-voted-21404962">UK&#39;s second favourite chocolate bar</a> - drum roll, please - the classic Cadbury Dairy Milk was only just pipped to the post by Snickers. Being such a widely popular choice of sweet treat, it&#39;s fitting to gift your customers with their very own Cadbury Dairy Milk bars, emblazoned with your branding.</p>

<p style="text-align:center">[196979]</p>

<p>Why stop there? Our Cadbury Chocolate Hampers are sure to add the wow-factor to your corporate&nbsp;Christmas gifts. Each box contains an assortment of Cadbury chocolate, including Dairy Milk, Wispa, Twirl, Crunchie, Dairy Milk Caramel and more! Each box is printed on the inside of the lid with the Cadbury&#39;s design and your very own personalised message.&nbsp;</p>

<p style="text-align:center">[209644]</p>

<p>Whether you&#39;re ordering for your staff or your clients, you can be confident of one thing: our wide range of sweet branded Christmas gifts has something to suit everyone!</p>

<h2>3. Celebrate In Style With Promotional Prosecco</h2>

<p>Prosecco: the Italian fizz that has become&nbsp;synonymous with all sorts of celebrations amongst Brits. In fact, it turns out that Britain is the world&#39;s biggest consumer of the bubbly stuff - cheers to that! So, why not add a personalised bottle of Prosecco to your Christmas gifts?&nbsp;We&#39;re sure it will be on all your customers&#39; wishlists...</p>

<p style="text-align:center">[192189]</p>

<p>Each of these impressive bottles contains a generous 75cl of fantastic fizz, featuring your logo printed to the label in eye-catching full colour to ensure your message <em>pops</em>! If you&#39;re looking to truly impress your customers this Christmas then search no further than our Salisbury 2 Bottle Canvas Jute Bags; the perfect companion to your promotional Prosecco.</p>

<p style="text-align:center">[189572]</p>

<p>Discover our full range of dazzling <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gifts</a> for even more ideas to impress your customers and colleagues this Christmas. Don&#39;t forget to fill out the Rapid Quote form to get your bespoke quote.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.</p>

<p>Main image from Pexels.com.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-promotional-christmas-gifts-your-clients-really-want-this-year</link>
      <pubDate>Thu, 05 Nov 2020 11:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/75dea61996443f88bef7516f8bfeb177c2f91702.jpeg" type="image/jpeg" length="244326"/>
    </item>
    <item>
      <title><![CDATA[Happy 50th Birthday To The BiC Four Colour Pen]]></title>
      <description><![CDATA[<p>Let&#39;s face it: we&#39;ve <em>all</em> wanted one of BiC&#39;s iconic Four Colour Ballpoints at one point or another during our lives.</p>

<p>The pen - most commonly seen in cornflower blue but also available in a whole rainbow of other shades - is the go-to choice of professionals across the UK due to its versatile and practical design.</p>

<p>Inspiring feelings of mild envy from all who see it, the pen is ideal for busy people who want to flick between different colours for different scenarios - red for correcting or editing work, for example, black for signing off invoices, green and blue for standing out on a calendar or in a diary...</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/bic-4-colours-glace-ballpen"><img alt="personalised 4 colour pens" src="https://www.totalmerchandise.co.uk/media/news_article/e4534c53f0b351519376f207eda8639ee7a73965.jpeg" style="height:384px; width:650px" /></a></p>

<p>In short: it&#39;s the pen of choice for multi-taskers across the nation, pulling its weight to make our busy days that tiny bit more manageable.&nbsp;</p>

<p>And guess what? This most revered of promo pens has&nbsp;just hit the big 5-0. 🥳</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/bic-4-colours-glace-ballpen" target="_blank" title="personalised bic 4 colour pens"><img alt="personalised bic 4 colour pen" src="https://www.totalmerchandise.co.uk/media/news_article/b9a8490a4d57f487a1884a6a96e71ed20570dd17.png" style="height:650px; width:650px" /></a></p>

<p>Yep: 2020 marks the 50th year since <a href="https://www.geekextreme.com/gadgets/the-history-of-the-4-colour-pen-23595/" target="_blank">Marcel Bich first created</a> the four-colour ballpoint that we all know and love today. The original idea back in 1970, when the pen was first designed? To create a writing instrument that could offer the user a variety of different ink colours, without the fuss and faff of searching for a new pen.</p>

<p>To celebrate this milestone anniversary, the team at BiC have decided to treat the pen to a glamorous makeover to reflect the special occasion.</p>

<p>Whilst the traditional 4 Colour Pen is available in block colours only, the birthday reimagining has given it a sparkling new look, with a series of pearlescent&nbsp;shimmering shades now available to choose from. These include:</p>

<ul>
	<li>Gold Glac&eacute;/White</li>
	<li>Green Glac&eacute;/White</li>
	<li>Pink Glac&eacute;/White</li>
	<li>Red Glac&eacute;/White</li>
	<li>Silver Glac&eacute;/White</li>
	<li>Blue Glac&eacute;/White</li>
	<li>Granit&eacute;/White</li>
	<li>Granit&eacute;/Black</li>
</ul>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/bic-4-colours-glace-ballpen" target="_blank" title="personalised bic 4 colour pens"><img alt="bic four colour glace pens" src="https://www.totalmerchandise.co.uk/media/news_article/b9b3e5d6c142adfcd035c7ecf03971c1c9458412.jpeg" style="height:170px; width:750px" /></a></p>

<p>Of course, whichever colour you choose, these promotional ballpoint pens will&nbsp;all be printed with your logo or, for that extra special b-day touch, exquisitely engraved. With a minimum order of just 250 units, they&#39;re ideal for keeping in-stock for your team&nbsp;in the workplace, or for handing out to customers at events or during in-store transactions.</p>

<p>[209797]</p>

<p>Want to stick to&nbsp;the original design? We hear you - the pen is still available to order in its traditional form, too. It can&#39;t be engraved but it&nbsp;<em>can</em>&nbsp;be printed in up to full colour with your design, giving you the creative license to really assert your brand in exactly the way you want to.&nbsp;</p>

<p>[183944]</p>

<p>Whichever version of this promotional merchandise classic you opt for, know this: you&#39;ll be making the &#39;write&#39; choice with&nbsp;a printed pen that your customers and colleagues will love to use!</p>

<p>From <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank" title="printed pens">promotional pens</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads" target="_blank" title="promotional notepads">branded notepads</a>, we&#39;ve got all the promotional giveaways your business could need this winter.&nbsp;Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on 01376 509092 or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;today.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/50-years-of-bic-four-colour-promotional-pens</link>
      <pubDate>Tue, 27 Oct 2020 16:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c578164b3c0a4dfac41a9223d1303039b26bad80.jpeg" type="image/jpeg" length="41996"/>
    </item>
    <item>
      <title><![CDATA[The Best Corporate Christmas Gift Ideas For Xmas 2020]]></title>
      <description><![CDATA[<p>If you really want to treat your staff and impress your customers this Christmas, you&#39;ve come to the right place.</p>

<p>Our festive emporium - also known as our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank" title="corporate Christmas gift ideas">corporate Christmas gifts</a> category - is officially open for business, meaning you need search no further to find the perfect festive giveaways for those who matter most to your business.</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/tis-the-season-best-branded-advent-calendars-for-christmas-2020" target="_blank" title="personalised Advent calendars">&#39;Tis The Season: Branded Advent Calendars For Christmas 2020</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-christmas-marketing-ideas-every-business-should-consider" target="_blank" title="corporate Christmas gift ideas">5 Christmas Marketing Ideas Every UK Business Should Consider</a></li>
</ul>

<hr />
<p>With almost all of us having had a truly topsy-turvy year thanks to the impact of Coronavirus, chances are you <em>really</em> want to spoil your employees and clients, and show them exactly how much you value them.</p>

<p>[183404]</p>

<p>And the good news? Whether you&#39;re working with a tight budget or are looking to go all-out, we&#39;ve got corporate Christmas gift ideas to suit every business. All you need to do is draw up your naughty-or-nice list and decide who you&#39;re giving them to!</p>

<p>Read on for some of our favourite Christmas gifting ideas, with options to suit marketing spend of all sizes. Can&#39;t find exactly what you&#39;re looking for? We&#39;re here to help. Whether you&#39;re searching for a specific item or need help with deciding what best suits your budget, get in touch with our friendly team today by emailing&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>&nbsp;or calling&nbsp;<a href="tel:01376509092">01376 509092</a>.</p>

<h2>Treat Them To... A Christmas Tree With Your Branding</h2>

<p>Nope, really! Our pint-sized Christmas trees can make great novelty gifts and are ideally sized for posting to clients or handing over in person or at COVID-secure events.</p>

<p>[197457]</p>

<p>Our Christmas Tree Desktop Garden Tube is ideal for encouraging their inner gardener to come out. With plant nurturing hotly tipped as a great exercise for mindfulness, this festive delight will encourage your recipients to indulge their green-fingered side.&nbsp;</p>

<p>[192334]</p>

<p>More budget to play with? Swap seedlings for saplings and send your customers our cute Mini Christmas Trees, which come decorated with small colourful baubles and are presented in a box printed with your full colour branding on the label.&nbsp;</p>

<p>Explore our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank" title="company Christmas gifts">corporate Christmas gifts</a> for more ideas.</p>

<h2>Keep Customers Sweet With Promotional Chocolate Gifts</h2>

<p>Chocolate and Christmas go hand-in-hand - and for a fail-proof festive giveaway for the people who are most important to your business, search no further than our range of delicious sweet treats. From gold coins to candy canes, we&#39;ve got a wide selection available, with options to tempt even the most discerning of taste buds.&nbsp;</p>

<p>[196979]</p>

<p>Of course, Cadbury is one of the world&#39;s most famous chocolate brands - so why not treat your clients to bars of custom Dairy Milk? Printed with up to 14 characters, these classic wrapped-in-purple bars are a definite winner - and with prices from just &pound;3.12 per unit, they can work for smaller budgets, too.&nbsp;</p>

<p>[209644]</p>

<p>If you really want to push the boat out, treat your most-valued clients to our mouthwatering Cadbury&#39;s Chocolate Hamper. Brimming over with all sorts of chocolate-y goodness, each of these gift-sets&nbsp;contains 11 different Cadbury products, with your corporate&nbsp;message printed on the inside of the hamper&#39;s lid. A great present to send to an office (or individual!) on behalf of your business, you can be confident you&#39;ll have some <em>very</em> happy customers - and we&#39;re not drooling - you are...</p>

<p>Explore more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank" title="business Christmas gifts">Christmas chocolate gifts</a> for your clients and colleagues.</p>

<h2>Impress With Luxury Engraved Pen Sets With Your Logo</h2>

<p>A luxury pen is a branded giveaway&nbsp;that speaks volumes without saying a word. At Total Merchandise, we have a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank" title="printed pens">promotional pens</a> available, with some available to be engraved with your message for that extra special touch. Of course, Christmas is the perfect opportunity to dazzle customers and colleagues alike - so why not consider ordering engraved pens with your logo for a festive gift they&#39;ll use over and over again?</p>

<p>[192386]</p>

<p>For a budget-friendly take on the idea, search no further than our neat Dublin Pen &amp; Pencil Sets. Presented in a smart case, both the ballpoint pen and the mechanical pencil are engraved with your branding for an elegant, classy corporate gift that can be used long into the new year.</p>

<p>[181409]</p>

<p>Take it one step further by aligning your business with a world-renowned brand like Parker. It&#39;s up to you whether you choose to have these ballpens printed or engraved with your branding - either way, these sleek promotional pens will be delivered in an elegant presentation box for that extra-special touch.&nbsp;</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pen-sets" target="_blank" title="printed pen sets">printed pen sets</a>.</p>

<h2>Get Them Ready For 2021 With Promotional Diaries</h2>

<p>A new year calls for new merch - and there are no more fitting items that fit that brief than branded diaries and promotional calendars, printed with your logo.</p>

<p>[189495]</p>

<p>For a cheaper option, consider our range of desktop calendars. With prices starting from just &pound;1.87 for our best selling PVC Easel Calendars - which are available in a range of colours and printed with your branding in up to full colour - you can be assured that promotional calendars are something everyone can make use of, with the potential for a whole year&#39;s worth of brand awareness thrown in, too. Not bad, eh?</p>

<p>[190907]</p>

<p>Alternatively, our wide range of branded diaries is ideal for making an impression that lasts (365 days, to be precise). Our best selling A5 Daily Colombia Diary is available in a range of colours and is&nbsp;impressively foil blocked with your branding for unmissable visibility.&nbsp;</p>

<p>Want more ideas? Discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries-and-calendars" target="_blank" title="branded diaries and printed calendars">promotional diaries and branded calendars</a>.</p>

<h2>Consider Branded Christmas Decorations For Simple Festive Cheer</h2>

<p>Christmas wouldn&#39;t be Christmas without delightful decorations - be it glittering baubles, twinkling fairy lights, scented candles... So why not consider sending out Christmas decorations printed with your logo?&nbsp;</p>

<p>[209844]</p>

<p>From <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promotional-mini-printed-insert-christmas-baubles">printed insert&nbsp;baubles</a> to sparkling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed%20-snow-domes" target="_blank" title="branded Christmas decorations">snow domes</a>, we&#39;ve got a wide range of deck-the-halls ideas that your customers will love. Our promotional decorations are also ideal for distributing among your offices if you work for a nationwide organisation that has different office spaces that require seasonal adornments.</p>

<p>[195249]</p>

<p>For a cheap and cheerful take on the idea, our Star Hanging Decorations have got you covered. Manufactured from recycled plastic and ready for dispatch from just five working days, prices range from just 44p-98p per unit (dependent on order size and print option). The perfect size for sending in the post, these cheery stars can also be used to decorate office trees when ordered in bulk, with a minimum order quantity of 250 units.</p>

<p>[601662]</p>

<p>Love the star idea - but want to take it to the next level? Our Star Paperweights are the perfect pick for you. Exquisitely engraved with your branding, these impressive branded giveaways would make a great pick for staff you want to show appreciation for, or for long-serving customers who you wish to thank for their loyalty.&nbsp;</p>

<p>From&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-advent-calendars" target="_blank" title="branded Advent calendars">branded Advent calendars</a>&nbsp;to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries" target="_blank" title="branded diaries">promotional diaries</a>,&nbsp;Total Merchandise has all the branded items your business could need to help your customers count down to 2021. Need assistance in finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-corporate-christmas-gift-ideas-for-xmas-2020</link>
      <pubDate>Tue, 06 Oct 2020 09:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6f39f3271d91cb158634f282c84067cf34c9ae49.jpeg" type="image/jpeg" length="148550"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: 3 Essential 2021 Promotional Products To Order Today!]]></title>
      <description><![CDATA[<p>With autumn officially upon us and the end of 2020 not-so slowly drifting into sight, now&#39;s the ideal time to start thinking about the new year that lies ahead.</p>

<p>And what better way to get a year&#39;s worth of brand awareness lined up in an instant than by ordering diaries and calendars printed with your business logo?</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/tis-the-season-best-branded-advent-calendars-for-christmas-2020" target="_blank" title="personalised Advent calendars">The Best Branded Advent Calendars For Christmas 2020</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/branding-for-a-bounceback-resilience-tips-for-your-colleagues--customers" target="_blank" title="promotional products for business regrowth">Branding For A Bounceback: Resilience For Beginners</a></li>
</ul>

<hr />
<p>Whether you&#39;re looking for branded diaries and promotional calendars to distribute among your staff or your customers, you&#39;ve come to the right place. From budget-friendly calendars to luxury logo embossed desk diaries, we&#39;ve got a huge range of products available to help those who matter most to your business to keep on top of their 2021 plans - and with your logo plainly insight every day of the year.&nbsp;</p>

<p>[196762]</p>

<p>From page-a-day promotional diaries impressively foil blocked with your branding&nbsp;or&nbsp;neat desktop calendars printed with your own artwork, we&#39;ve got you covered - and with our usual five-star service, unbeatable prices and quick dispatch, what more could you want?</p>

<p>[189495]</p>

<h2>The Benefits Of Choosing&nbsp;Branded Diaries &amp; Promotional Calendars</h2>

<p>There are all sorts of reasons why promotional diaries and logo printed calendars can make great branded giveaways, including...</p>

<ul>
	<li><strong>Brand visibility</strong>.<strong> </strong>Diaries and calendars printed with your branding can ensure your business plays a role in your customers&#39; lives for a whole year - that&#39;s 365 days of potential awareness for your business.</li>
	<li><strong>Ease of distribution</strong>. The perfect size for popping in the post, our wide range of promotional diaries and branded calendars can be easily sent to customers, as well as colleagues who are working from home.</li>
	<li><strong>Options to suit all.</strong>&nbsp;Our huge range of diaries and calendars means we&#39;ve got options to suit every business and every marketing budget.&nbsp;</li>
</ul>

<p>Browse some of our favourite products below and explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries-and-calendars" target="_blank" title="promotional diaries and branded calendars">branded diaries and promotional calendars</a> to see more.&nbsp;</p>

<h2>Promotional Diaries For 365 Days Of Brand Awareness</h2>

<p>Oscar Wilde famously quipped that keeping a diary was essential for ensuring he always had &#39;something sensational to read on the train&#39; - and it&#39;s safe to say that the humble diary still plays an incredibly important part in our busy modern lives.&nbsp;From jotting down plans, appointments and to-do lists to keeping a record of events that happened on a given day, many Brits rely on their diaries to help them not only keep organised but to also remember moments that mattered.&nbsp;</p>

<p>[184528]</p>

<p>Whilst keeping track of events and appointments on your phone or email calendar&nbsp;is all well and good, there&#39;s nothing quite so intimate as a diary - something tangible that can be picked up, scrawled in, flicked through. After all, the perfect diary&nbsp;allows the user to record appointments, jot down thoughts, make lists, brainstorm plans... Offering a comprehensive record of a life, a diary is a&nbsp;confidante that never answers back, an accessory that offers both form and a practical purpose. In short, a branded diary is&nbsp;as much a necessity as it can be a comfort.</p>

<p>[182302]</p>

<p>Whether you&#39;re buying for your colleagues or your customers - or both! - we&#39;ve got the perfect branded diaries to suit your business.&nbsp;From A4 and A5 desk diaries to pocket-sized options, our range includes styles and designs to suit every business and marketing budget. Whether your team members are working from home or are based in the office, diaries printed with your logo are an invaluable item to provide them with.&nbsp;</p>

<p>[190907]</p>

<p>Whether they&#39;re neatly printed or smartly embossed with your branding, our range of diaries can suit every demographic from student to busy professional. They can also make great promotional giveaways as part of more general brand awareness drives and are the perfect size for posting to customers via&nbsp;mail-out campaigns.&nbsp;</p>

<p>[193389]</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries" target="_blank" title="branded diaries">promotional diaries</a>.</p>

<h2>Branded Wall Planners For A Year Of Office Organisation</h2>

<p>Whether your staff are working from or from the office, promotional wall planners are a great way to add a splash of corporate pride to proceedings. They&#39;re also hugely practical, allowing all team members or house occupants to be aware of what&#39;s going on and coming up in one quick glance.</p>

<p>[192258]</p>

<p>Our printed wall planners are a great solution for keeping on top of meetings, deadlines and other important dates. They&#39;re also just as handy for use at home, with family-centric calendars allowing people to keep on top of playdates, dinners and so on.</p>

<p>[189234]</p>

<p>Our range also includes full colour promotional wall calendars; available printed with our stunning default artwork (choose from a range of themes), they can also be branded with your business&#39; own high-res imagery too.</p>

<p>Explore our range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wall-calendars" target="_blank" title="branded wall calendars">promotional wall&nbsp;calendars</a>.</p>

<h2>Promotional Desk Calendars For Daily Brand Visibility</h2>

<p>Whilst stats suggest that over a huge percentage of Brits&nbsp;<a href="https://ecal.com/70-percent-of-adults-rely-on-digital-calendar/" target="_blank" title="digital calendar vs paper calendar">rely on digital calendars</a> to help us keep on top of things, there&#39;s no getting away from the fact that having a paper calendar readily in front of you is also incredibly useful.&nbsp;</p>

<p>[192147]</p>

<p>With that in mind, position your&nbsp;brand right in front of customers with our range of desktop calendars. Printed with either your high-res designs or with our&nbsp;stunning stock imagery, our promotional desk calendars are ideal for keeping your business at the forefront of people&#39;s minds throughout the year.</p>

<p>[209599]</p>

<p>Whatever your marketing budget, we&#39;ve got options to suit,&nbsp;ranging from our low-cost Printed CD Case Calendars (shown above) to our luxe-touch Belluno Desk Easel Calendars. Whichever you choose, you can be confident that your customers won&#39;t lose track of their date - or of your business!</p>

<p>[607783]</p>

<p>And it doesn&#39;t end with date-keeping! Some of our promotional calendars are available to order as part of sets, making them great giveaways for extra-special customers. These include&nbsp;our smart Mini Calendar and Sticky Note Sets, which include a month-a-page calendar and a variety of sticky note sets.</p>

<p>[189822]</p>

<p>Check out our entire range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-desk-calendars" target="_blank" title="promotional desk calendars">branded desk calendars</a>.</p>

<h2>P.S. Don&#39;t Forget The Personalised Advent Calendars!</h2>

<p>With the countdown to Christmas very firmly on, there&#39;s no better time to place your order for promotional Advent calendars. Arguably the perfect way to involve your business in the most wonderful time of the year, they&#39;re cost-effective, easy to post and offer striking visibility for your brand.</p>

<p>Whether you plan to send&nbsp;them to staff and customers or to hand them out in person, our wide range of Advent calendars includes options for all businesses and budgets. These festive giveaways are the perfect way to keep your clients sweet in the run-up to Christmas 2020.&nbsp;</p>

<p>With the option to fully customise with your artwork or to simply add your logo onto one of our seasonal&nbsp;stock designs, you&#39;re spoilt for choice - but be quick. To ensure delivery before December 1st, our Advent calendars all have strict cut-off deadlines - so request a quote for your business today to ensure you don&#39;t miss out on the festive fun!</p>

<p>From&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-advent-calendars" target="_blank" title="branded Advent calendars">branded Advent calendars</a>&nbsp;to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries" target="_blank" title="branded diaries">promotional diaries</a>,&nbsp;Total Merchandise has all the branded items your business could need to help your customers count down to 2021. Need assistance finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-diaries-promotional-calendars-for-2021</link>
      <pubDate>Tue, 29 Sep 2020 13:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0b09485fbdecf2b264b5f79ac48f402e183dece6.jpeg" type="image/jpeg" length="72236"/>
    </item>
    <item>
      <title><![CDATA[Happy Birthday To Us! Total Merchandise Celebrates 16 Years]]></title>
      <description><![CDATA[<p>We&#39;ve got some big news to share: it&#39;s our birthday!</p>

<p>Today (3 September 2020) marks 16 years since Jason O&#39;Connor, David Stoddart and Michelle Rae Stoddart launched Total Merchandise.&nbsp;</p>

<hr />
<p><strong>READ MORE:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/so-that-was-2019-total-merchandises-year-in-highlights" target="_blank" title="promotional merchandise news">So That Was 2019! Total Merchandise&#39;s Year In Highlights</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-bpmas-distributor-of-the-year-2020-award" target="_blank" title="Total Merchandise wins Distributor of the Year 2020">Total Merchandise Wins BPMA&#39;s Distributor Of The Year Award</a></li>
</ul>

<hr />
<p>That&#39;s 16 years since the idea for TM was first born, operating out of the founders&#39; spare rooms at home&nbsp;- and well over a decade of leading the way at the forefront of the UK&#39;s promotional merchandise industry.&nbsp;</p>

<p style="text-align:center"><img alt="the founders of Total Merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/3705c92c6f853bfc8d9ea1b51eb4fb19470d7b6a.png" style="height:417px; width:650px" /></p>

<p>Whilst we celebrated our 15th birthday in the office (spot Michelle, Dave and Jay above with just some of the balloons and cakes we had to mark the occasion), our 16th has been a little different thanks to a certain global pandemic. No names mentioned but we&#39;re looking very firmly at&nbsp;<em>you</em>, COVID-19.</p>

<p>That said, our transition from 15 into 16 has undoubtedly been one of our busiest and most exciting years yet, with record sales, various brand developments and&nbsp;an office expansion all taking place in the first six months. And then there was also the small matter of&nbsp;the Total Merchandise&nbsp;team winning not one but two highly prestigious industry awards...</p>

<p style="text-align:center"><img alt="Total Merchandise, an award-winning UK supplier of promotional products" src="https://www.totalmerchandise.co.uk/media/news_article/f9626a5fe75e36ffd522eb0076a731d0d4f76cfe.jpeg" style="height:678px; width:650px" /></p>

<p>Yup, that&#39;s right: in December 2019, we were voted Sourcing City&#39;s Promotional Merchandise Distributor of the Year (in the &pound;5m+ category), whilst in February 2020, we were crowned Promotional Merchandise Distributor of the Year 2020 at the British Promotional Merchandise Association&#39;s glittering awards event.&nbsp;</p>

<p style="text-align:center"><img alt="the founders of Total Merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/baeb742d36d2be17d601d2e33121ed206cd2b547.jpeg" style="height:464px; width:650px" /></p>

<p>Of course, the latter half of our 15th year was completely&nbsp;different to what any of us could have imagined, and our team has&nbsp;pulled together fantastically when it comes to adapting to the &#39;new normal&#39;.&nbsp;We&#39;re excited and ready to make our 16th year even more brilliant and memorable than our 15th... And those are pretty big boots to fill - so let&#39;s do&nbsp;this!</p>

<h2>Yes, It&#39;s <em>Our</em> Birthday - But We&#39;ve Got A Gift For You 🥳</h2>

<p>We&#39;re currently running a huge <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank" title="promotional product discounts">range of discounts and offers</a> on some of our most popular promotional products.</p>

<p>Whether you&#39;re currently prepping your team to return to the office, are looking for promotional items that will ensure&nbsp;working from home remains a breeze or are simply looking for the perfect branded giveaways to help generate some positive awareness around your business, we&#39;ve got you covered.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/special/offers"><img alt="Total Merchandise promotional product discounts" src="https://www.totalmerchandise.co.uk/media/news_article/cea295895d7b3fef8f5f2f7d5ded2d023019a796.png" style="height:650px; width:650px" /></a></p>

<p>Many of the offers will be ending this month,&nbsp;so if you find something you love the look of, be quick. There&#39;s everything from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing?filter_special_category=on-sale" target="_blank" title="cheap promotional pens">discount promotional pens</a> and branded tech essentials to promotional notepads at reduced prices, budget-friendly printed bags... And so much more!</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/offers" target="_blank" title="discounted promotional products">discount promotional products</a> - and don&#39;t forget to have some cake on our behalf today!</p>

<p>From&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-face-masks" target="_blank" title="promotional face masks">branded face masks</a>&nbsp;to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/social-distancing-products" target="_blank" title="promotional social distancing items">promotional social distancing products</a>,&nbsp;Total Merchandise has all the branded items your business could need this summer. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/happy-birthday-to-us-total-merchandise-turns-16</link>
      <pubDate>Thu, 03 Sep 2020 11:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d58a1ddce0a648ec1002e80f0173bda44f85bbf7.jpeg" type="image/jpeg" length="609311"/>
    </item>
    <item>
      <title><![CDATA[Happy Birthday: The Rubik's Cube Turns 40!]]></title>
      <description><![CDATA[<p>We&#39;ve got a rather different kind of post for you today: we&#39;re raising a proverbial glass to an iconic promotional product that&#39;s celebrating a milestone event.&nbsp;</p>

<p>2020 marks a very occasion for the classic&nbsp;Rubik&#39;s Cube: namely, the&nbsp;iconic and beloved&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas" target="_blank" title="promotional novelty items">novelty giveaway</a> will be marking its 40th birthday.</p>

<p>(We know, we know - it doesn&#39;t look a day over 25...)</p>

<p>Whether they offer a flashback to your childhood or are part of your upcoming marketing campaign, the Rubik&#39;s Cube is instantly identifiable. In fact, just see the word &#39;Rubik&#39; and we bet the first thing that pops into your head is that rainbow-bright cube.</p>

<p>[703290]</p>

<h2>Why Rubik&#39;s Cubes Make Great Additions To Any Marketing Campaign</h2>

<p>With the potential to distract and occupy busy minds, the advertising power of a Rubik&#39;s Cube isn&#39;t to be overlooked. After all, what other promotional product requires your customers to focus solely on your branding?&nbsp;</p>

<p>[703291]</p>

<p>Whether you opt for a classic cube or a keyring equivalent, there are a variety of options available when it comes to incorporating a Rubik&#39;s Cube into your promotional giveaway plans.&nbsp;</p>

<p>(In fact, <a href="https://www.ontheclock.com/Blog/Business-is-like-a-Rubiks-Cube.aspx" target="_blank">this website</a> even suggests that solving a Rubik&#39;s Cube is much like successfully running a business, requiring a combination of patience and common sense.)</p>

<p>Total Merchandise is delighted to be able to offer businesses across the UK their own unique opportunity to align their brand with that of the iconic Cube. You might wish to have it printed with your logo and contact details, or you might decide to have it emblazoned with your latest campaign imagery - the choice is yours entirely.</p>

<p>[233925]</p>

<h2>A Brief History Of The Rubik&#39;s Cube</h2>

<p>The Rubik&#39;s Cube was created by <a href="https://www.thoughtco.com/rubik-and-the-cube-1992378" target="_blank">Ernő Rubik</a>, a Hungarian inventor and architect who originally designed it as a way to explain &quot;three-dimensional problems&quot;&nbsp;to his students.&nbsp;</p>

<p>In 1974, whilst a professor of architecture at the Budapest College of Applied Arts, Rubik created the first prototype of what would later become the Rubik&#39;s Cube as we know and love it today.</p>

<p style="text-align:center"><img alt="branded Rubik's cubes for promotional giveaways" src="https://www.totalmerchandise.co.uk/media/news_article/aac0fd9947b5313f571e87ab089c90e3c1af3a71.jpeg" style="height:550px; width:647px" /></p>

<p>After debuting it to his students - and realising the frustrating and addictive predicament the puzzle presented - Rubik realised he was onto something special. Despite initially struggling to solve the Cube himself, Rubik eventually worked out the solution, to such an extent that he would later demonstrate how it could be solved in under a minute at trade shows around the globe.</p>

<p>(And that&#39;s positively <em>leisurely&nbsp;</em>compared to the speed-solvers around the globe who can solve the puzzle in <a href="https://www.wired.com/story/how-to-solve-a-rubiks-cube-in-5-seconds-or-less/" target="_blank">10 seconds or less</a>.)</p>

<blockquote>
<p>&quot;If you are curious, you&#39;ll find the puzzles around you. If you are determined, you will solve them.&quot; - Ernő Rubik</p>
</blockquote>

<p>Rubik applied for a patent for his &#39;Magic Cube&#39; (the puzzle&#39;s original name) and the rest, as they say, is history. After signing a deal with Ideal Toy Company, it was renamed to Rubik&#39;s Cube in 1980 - hence the 40th anniversary of the brand in 2020.&nbsp;</p>

<p style="text-align:center"><img alt="Custom Rubik's cubes for UK businesses" src="https://www.totalmerchandise.co.uk/media/news_article/c5b4a2fa1545057bd8bcb8f337fd5139b24527fd.jpeg" style="height:433px; width:650px" /></p>

<p>The popularity of the Rubik&#39;s Cube&nbsp;exploded in the 1980s, with 12-year-old Patrick Bossert even <a href="https://www.mentalfloss.com/article/85429/15-twisted-facts-about-rubiks-cube" target="_blank">publishing a how-to&nbsp;guide</a>,&nbsp;<em>You Can Do The Cube</em>, in 1981. The book became a&nbsp;<em>New York Times</em>&nbsp;best-seller, with over 750,000 copies sold.</p>

<p>In 1983, there was even a TV show created:&nbsp;<em>Rubik, The Amazing Cube</em>&nbsp;aired for a whole season in America and saw plucky Rubik&nbsp;escape the clutches of an evil wizard. (And naturally, many an adventure ensued along the way...)</p>

<h6 style="text-align:center"><img alt="40 years of the Rubik's Cube" src="https://www.totalmerchandise.co.uk/media/news_article/46ce539bd6c818dc43973d1f7d5fb000b4b3ff65.jpeg" style="height:284px; width:384px" /></h6>

<p style="text-align:center">Still from <em>Rubik, The Amazing Cube</em></p>

<p>After a lapse in concentration in the &#39;90s, interest in the Cube began to steadily rise again in the early 2000s. In fact,&nbsp;2003 saw the&nbsp;return of the World Rubik&#39;s Games Championship&nbsp;for the first time since 1982; in turn, this led to the forming of the <a href="https://www.worldcubeassociation.org/" target="_blank">World Cube Association</a> in 2004.</p>

<p>Video-sharing platforms helped to further accelerate the resurgence of the Cube&#39;s popularity, with users around the globe sharing and watching videos that detailed strategies for successfully completing the puzzle.</p>

<p>With its distinctive appearance, the Rubik&#39;s Cube has found itself the star of many pop-culture moments over the years. It had an appearance in the Spice Girls&#39;&nbsp;<em>Viva Forever</em>&nbsp;music video, for example, and also helped Will Smith&#39;s character get the job of his dreams in&nbsp;<em>The Pursuit Of Happyness</em>. It even got a reference in Disney movie&nbsp;<em>Wall-E.&nbsp;</em></p>

<p>With upwards of 350 million Rubik&#39;s Cubes having been sold around the world by 2014, it&#39;s safe to assume that this is a cult product with enduring popularity.&nbsp;</p>

<h2>Some Mind-Blowing Trivia About The World&#39;s Favourite Cube</h2>

<p>A Rubik&#39;s Cube features 26 equally-sized cubes.&nbsp;Each Cube comprises&nbsp;layers of equally-sized cubes that can be twisted into an astonishing <a href="https://www.therubikzone.com/number-of-combinations/" target="_blank">43,252,003,274,489,856,000 different combinations</a>. If you were wondering, that number is 43&nbsp;<em>quintillion</em>&nbsp;- a number so huge that chances are you weren&#39;t even aware that &#39;quintillion&#39; was a concept.</p>

<p>According to estimates, <a href="https://www.ontheclock.com/Blog/Business-is-like-a-Rubiks-Cube.aspx" target="_blank">less than 6%</a> (5.8%, to be precise) of the world&#39;s population can successfully solve a Rubik&#39;s Cube. Could members of your customer base sit within that hallowed percentage? Might members of your workforce be able to crack the Cube in 60 seconds or less?&nbsp;There&#39;s only one way to find out...&nbsp;</p>

<p>[703290]</p>

<p>From <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-items-for-mail-out-campaigns" target="_blank" title="postable promotional products">mailable promotional products</a>&nbsp;to <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank" title="promotional products to show gratitude">branded giveaways for showing gratitude</a> to your team, Total Merchandise has all the branded items your business could need this spring/summer. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/happy-birthday-the-rubiks-cube-turns-40</link>
      <pubDate>Tue, 19 May 2020 16:05:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3297c6da99c8a6b9dfe7eadb1e07640337d58883.jpeg" type="image/jpeg" length="27742"/>
    </item>
    <item>
      <title><![CDATA[12 Ways Your Business Can Show Its Gratitude This Spring]]></title>
      <description><![CDATA[<p>Thank you! Eight letters, two words and a whole lot of meaning. And let&#39;s face it: there&#39;s never been a better time to say it.</p>

<p>Whether you want to thank your hardworking team, your loyal audience of customers or perhaps even community heroes who fully deserve some kudos, there&#39;s no time like the present to show exactly how much you - and your business - value those who are most important to it.</p>

<p>With that in mind, we&#39;ve curated a brand new category of <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank" title="Promotional Products For Showing Gratitude">promotional products for showing gratitude</a>. From the practical to the pretty (and even the perfumed!)&nbsp;and the edible to the essential, we&#39;ve got it all covered.&nbsp;</p>

<p>Whether you want to thank your amazing in-house team or shower your local NHS staff with items that will make their day-to-day a bit easier, we&#39;ve got the perfect promotional merchandise that will allow your business to say &#39;thanks&#39; in style and remind people of exactly how brilliant they are.</p>

<p>Read on for inspiring ideas to make saying &#39;thank you&#39; that bit more memorable&nbsp;- and don&#39;t hesitate to contact our friendly Sales team if you need any assistance. Simply&nbsp;call us on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>.&nbsp;</p>

<h2>🌟 Show Team Members You Value Their Work &amp; Support 👍</h2>

<p>Through the highs and the lows, the good and the bad, there&#39;s one thing your business needs to be able to&nbsp;rely on: the team behind it. Whether you run a company on your own with the help of freelancers, head-up a local organisation&nbsp;or work on the marketing team of a huge international corporation, the people behind your business are your greatest asset.&nbsp;</p>

<p>And what better way to bolster&nbsp;morale at an unpredictable time than&nbsp;by reminding your colleagues exactly how much you appreciate them? With multiple studies demonstrating that displays of gratitude can have a positive impact on mental wellbeing, it&#39;s a no-brainer to put a little thought and effort into showing your team that you value them.&nbsp;</p>

<p>With that in mind, letting your colleagues know you appreciate their work&nbsp;and everything they&#39;ve done - and continue to do - for your business is a great way to show them their efforts don&#39;t go unnoticed.</p>

<p>[305621]</p>

<p>Set the superstar tone with ease by choosing one of our star-shaped promotional products - we have a mini constellation of items for you to pick from! Our Stress Star (shown above) and Star Keyrings (shown below), for example, are both highly cost-effective and letterbox-friendly, too, whilst our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/star-highlighter" target="_blank">Star Highlighter</a> is a perennially popular option that offers long-lasting use and purpose.</p>

<p>[186652]</p>

<p>A bottle of something nice (read: fizzy) can also make a great &#39;thank you&#39; gift - and for added team morale, why not invite your team to take part in a Zoom-set Friday evening drinks party?&nbsp;From our mini bottles of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cl-sparkle-mini-prosecco-bottles" target="_blank" title="Promotional Prosecco Bottles">promotional Prosecco</a>&nbsp;to personalised <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-beers" target="_blank" title="Promotional Bottles Of Beer">bottles of beer</a>, we have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinks" target="_blank">tipples to suit all tastebuds</a>, perfect for that morale-boosting&nbsp;&#39;cheers&#39; moment.&nbsp;</p>

<p>[192189]</p>

<p>Finally! With plants consistently proven to improve air quality and up mindfulness, consider plantable products that will spruce up your colleagues&#39; working from home situations.</p>

<p>[197454]</p>

<p>Items such as our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/bee-mix-desktop-garden-tube" target="_blank">Bee Mix Desktop Garden Tube</a> are perfect for brightening up desks and perhaps even lifting moods; you can find more green-fingered ideas via our&nbsp;range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">promotional seeds and plants</a>.&nbsp;</p>

<h2>☺️ Remind Customers That Their Loyalty Is Truly Appreciated 🛒</h2>

<p>Whether you want to thank them through the mail or have a stash of promotional giveaways lined-up and ready for your next face-to-face interaction, we have all sorts of branded merchandise available that is ideal for helping you thank your audience. We have products that are ideal for helping you show your appreciation to your loyal customer base, whether you simply wish to thank them for their support or perhaps introduce them to a freshly-launched service at the same time.&nbsp;</p>

<p>[190858]</p>

<p>If you&#39;re working with a smaller budget, you can&#39;t go wrong with one of our timeless promotional message bugs. Sweet, simple and perfectly proportioned for sending through the post, these fuzzy cuties feature your artwork on their ribbon in full colour, ensuring unmissable visibility for your branding. We have a wide range of branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-logobugs" target="_blank" title="Branded Logo Bugs">logo bugs</a> available, meaning there are options to suit every kind of demographic, interest and industry.&nbsp;</p>

<p>[195273]</p>

<p>Another solid option is our A5 promotional&nbsp;greetings cards, which are perfect for printing with a thoughtful or encouraging&nbsp;slogan&nbsp;as well as a measurable&nbsp;call-to-action.&nbsp;Featuring your full-colour artwork, they&#39;re a great way to convey a longer brand message or inform customers of a discount or special offer, as well as reminding recipients how appreciated they are.&nbsp;</p>

<p>[193092]</p>

<p>Edible gifts can also go down a treat with your clients. Whether you choose <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/custom-printed-toblerone-100g" target="_blank" title="custom-printed Toberlones">custom-printed Toblerones</a>, trays of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/neapolitan-chocolate-organza-bags" target="_blank" title="chocolate neapolitans">chocolate Neapolitans</a> or even miniature jars of jam with your branding printed on the label, we have all sorts of mouthwatering ideas that your customers will be delighted to receive! Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-drinks" target="_blank">edible promotional products</a> but be warned - you might end up feeling hungry!</p>

<h2>👏 Lead The Applause For Awe-Inspiring Local Heroes 🌈</h2>

<p>Whether you want to thank front-line NHS workers, selfless keyworkers or perhaps the brilliant volunteers&nbsp;in your local community, we have the perfect promotional products to show your business truly appreciates the amazing things they so selflessly do for us all.&nbsp;</p>

<p style="text-align:center"><img alt="Promotional products for local superheroes" src="https://www.totalmerchandise.co.uk/media/news_article/c86ee3b69f68c75ec3a9a45062dad7a86148647d.jpeg" style="height:567px; width:850px" /></p>

<p>One solid option is to provide people with the practical items that will enhance their day-to-day experiences. For example, branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/tube-power-banks" target="_blank" title="branded power banks">power banks</a>, promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-metal-bottles" target="_blank" title="promotional water bottles">water bottles</a> and tubes of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/aloe-vera-hand-cream-30ml" target="_blank" title="promotional hand cream">aloe vera hand cream</a> could all prove simple yet essential giveaway ideas for&nbsp;frontline workers.</p>

<p>[198655]</p>

<p>For a more luxe take on the idea, consider items such as&nbsp;our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/chrome-finish-perfume-atomiser" target="_blank" title="Chrome Finish Perfume Atomiser">Chrome Finish Perfume Atomiser</a>&nbsp;- perfect for a quick fragrance spritz - and chunky&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/400ml-thermal-food-flasks" target="_blank" title="400ml Thermal Food Flasks">400ml Thermal Food Flasks</a>, which make taking a delicious lunch into work easy.&nbsp;</p>

<p>[185285]</p>

<p>Alternatively, you could consider gifting promotional products&nbsp;that can be used&nbsp;once your recipients have&nbsp;clocked off and gone home. Items such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/the-little-brown-tube-mental-health-kit" target="_blank" title="The Little Brown Tube Mental Health kit">Little Brown Tube Mental Health Kits</a> and scented branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/scented-candles" target="_blank">candles</a> are ideal for helping frazzled minds calm down, whilst our adorable range of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears" target="_blank" title="Promotional Teddy Bears">teddy bears</a> could provide some much-needed comfort at a difficult time. And let&#39;s face it: who could resist a cuddle with one of these?</p>

<p>[706001]</p>

<p>Finally! With the nation currently paying tribute to the NHS via the addition of beautifully artistic&nbsp;rainbows to properties across the country, consider products that could tie-in with the theme. Step up our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/promotional-rainbow-page-notebooks" target="_blank">Rainbow Page Branded Notebooks</a>: whether they&#39;re used on-shift or at home, they&#39;ll certainly add a splash of cheer to any home or working environment. And let&#39;s face it -&nbsp;we could all do with a little more of that at the moment, no?</p>

<p>[194007]</p>

<p>From <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-to-show-gratitude" target="_blank" title="Promotional Products To Show Gratitude">promotional giveaways to thank customers</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/special/working-from-home-essentials" target="_blank" title="Promotional Products For Working From Home">working from home essentials</a> for colleagues, Total Merchandise has all the branded items your business could need. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on&nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;or email&nbsp;<a href="mailto:info@totalmerchandise.co.uk">info@totalmerchandise.co.uk</a>!&nbsp;Visit our&nbsp;<a href="https://www.totalmerchandise.co.uk/coronavirus" target="_blank" title="Promotional Products To Help With Covid-19">Coronavirus Hub</a>&nbsp;for more information and updates.</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/12-ways-to-thank-your-customers-this-spring</link>
      <pubDate>Tue, 28 Apr 2020 09:15:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bf6f6c8d06b3f9308a6686b5ae5590214898eee1.jpeg" type="image/jpeg" length="307533"/>
    </item>
    <item>
      <title><![CDATA[Branding For A Bounceback: Resilience For Beginners]]></title>
      <description><![CDATA[<p>If there&#39;s one thing that Brits are famed for, it&#39;s resilience: from the &#39;stiff upper lip&#39; cliche through to the &#39;Blitz spirit&#39; that our grandparents demonstrated&nbsp;during the Second World War, we&#39;re good at getting on with it, whatever &#39;it&#39; might be.&nbsp;</p>

<p>However, as renowned as we far for keeping calm and carrying on,&nbsp;let&#39;s be honest: it&#39;s not always that easy. When times are uncertain and situations are unfamiliar, it&#39;s hard to feel resilient because you don&#39;t necessarily know how to be.&nbsp;But that&#39;s fine - because you&#39;re not alone with handling it. We&#39;re all in it together, after all.&nbsp;</p>

<p>Resilience is arguably a skill that&#39;s honed and developed rather than one we (whether you&#39;re considering it from a personal or a business perspective)&nbsp;hold innately within ourselves. Much like a stress ball can bounce back into shape when squeezed, so too can we learn to get back on our feet, no matter how hard we might fall.&nbsp;</p>

<p>[684517]</p>

<p>So what <em>is</em> resilience? According to <a href="https://www.dictionary.com/browse/resilience" target="_blank">Dictionary.com</a>, it can be neatly summarised as:</p>

<ul>
	<li>The power or ability to return to the original form, position, etc., after being bent, compressed, or stretched; elasticity.</li>
	<li>The ability to recover readily from illness, depression, adversity, or the like; buoyancy.</li>
</ul>

<p>Buoyancy. Isn&#39;t that a lovely word? The idea of being light, bright and floating ever upwards, no matter how far you might initially sink, is one that&#39;s as reassuring as it is inspiring.</p>

<p style="text-align:center"><img alt="A sunset above a calm ocean" src="https://www.totalmerchandise.co.uk/media/news_article/336b92032784184425b00041f3118b5ac531a43b.jpeg" style="height:567px; width:850px" /></p>

<p>No matter how far you might fall, being resilient means you&#39;ll always find a way back to the surface. And guess what? The shore is in sight, people - so without further ado, read on for our tips for resilience.</p>

<h2>Resilience Is... Deciding You Won&#39;t Give Up On Whatever-It-Is</h2>

<p>The first step of developing your inner resilience is knowing what you&#39;re fighting for. It might be for a pay rise, or for your job. It might be navigating yourself through a personal crisis, or helping a loved one through something traumatic.</p>

<p>It might be developing extra determination in relation to something seemingly quite tame - saving money, exercising more, cutting out a bad habit - that you can be quietly proud of yourself for.</p>

<p>There&#39;s no one-size-fits-all way to be resilient: it&#39;s as unique as you are. But core to resiliency is knowing what you&#39;re doing and why, as well as knowing how you&#39;ll monitor and track the progress you make.</p>

<p>[189292]</p>

<p><strong>The resilience tool kit:</strong></p>

<ul>
	<li>Think timeless. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-notebooks" target="_blank">Branded notebooks</a> are classic must-haves that are great for sending to your team&nbsp;as well as for generating brand awareness among your customers. And they&#39;re postable, too!</li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/a4-dry-wipe-magnets-with-pen" target="_blank">Whiteboards</a> are&nbsp;brilliant for writing down goals that can be rubbed off once achieved.</li>
	<li>A printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a1-wall-planners" target="_blank">wall planner</a>: perfect for keeping focused on dates, deadlines and time frames. You&#39;ve got this.&nbsp;</li>
</ul>

<h2>Resilience Is... Admitting There Is A Problem That Needs Fixing</h2>

<p>Spoiler alert: if there&#39;s one thing resilience categorically&nbsp;<em>isn&#39;t</em>&nbsp;about, it&#39;s sticking your head in the sand. Honesty about the situation - whatever it may be - is crucial to ensuring you can develop the tools you need to make sure you can handle it.&nbsp;</p>

<h6 style="text-align:center"><img alt="A flock of ostriches and no heads-in-sand in sight" src="https://www.totalmerchandise.co.uk/media/news_article/74a43042bd9f506569e1cddbc7686b27e64e29dd.jpeg" style="height:462px; width:850px" /><br />
...Because only ostriches can <em>truly</em> get away with sticking their heads in the sand.</h6>

<p>Similarly, encouraging your customers or colleagues to be honest with themselves about whatever it is they might be facing can prove invaluable.&nbsp;</p>

<p>Of course, there&#39;s no one way to help everyone on your mailing list of colleagues or customers but even just posting them something small with a reminder that you and your business are there for them could give them the courage to take the next steps.&nbsp;</p>

<p><strong>The resilience tool kit:</strong></p>

<ul>
	<li>Gadgets that will help keep things fully charged. Promotional <a href="https://www.totalmerchandise.co.uk/branded-products/printed-power-banks-memory-sticks" target="_blank">power banks</a>, for example, can make communicating with your team or network that bit easier as you bounce around ideas.</li>
	<li>Items that will help with organisation: think branded <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/a4-polypropylene-ring-binders" target="_blank">ring binders</a>, printed&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/a4-expandable-document-wallets" target="_blank">document wallets</a> and so on that will make working things out and keeping on top of information easier.</li>
	<li>Promotional <a href="https://www.totalmerchandise.co.uk/branded-products/mugs" target="_blank">mugs</a>. Because a good cuppa has been scientifically proven to solve almost anything. (Hey - we said&nbsp;<em>almost</em>&nbsp;anything.)</li>
</ul>

<p>[701231]</p>

<ul>
</ul>

<h2>Resilience Is... Knowing That Failure Might Be A Possibility</h2>

<p>In December 2019, the Scouts published a list of ways they believed today&#39;s younger generation could <a href="https://www.scouts.org.uk/news/2019/december/scouts-reveals-six-ways-to-build-a-resilient-younger-generation/" target="_blank">develop their resilience</a>. The ideas covered everything from &#39;spend a night away from home&#39; to &#39;chat to someone different to you&#39;, with the goal being to encourage young people to test and develop their resilience in the process.&nbsp;</p>

<p>One item on the list was &#39;have a go at something new (and be prepared to fail)&#39;. Trying something new - with the potential for failure - is a notion that can be stretched from everything to a new potential revenue generator for your business to that pasta recipe you read about. Whether it&#39;s launching a whole new product or taking a risk with that night&#39;s dinner, you won&#39;t know if you don&#39;t try.</p>

<h6 style="text-align:center"><img alt="A row of lightbulbs" src="https://www.totalmerchandise.co.uk/media/news_article/70f602f34c61517250a9be6e67d84e36841dcd2f.jpeg" style="height:566px; width:850px" /><br />
&quot;I have not failed. I have just 10,000 ways that don&#39;t work.&quot; - Thomas Edison, talking about persevering through failure when creating the light bulb.</h6>

<p>Whilst lurches of fear have their place in keeping us healthy and safe, they don&#39;t always have to be bad things. On a similar level, whilst our default mindset might find it easier to run through the things that could go wrong when trying something new (we could lose money/the industry might laugh at us/I might waste the pasta), we aren&#39;t as good at thinking of all the things that could go&nbsp;<em>right</em>.</p>

<p>Because guess what? You could discover a whole new revenue stream, and your business could become the envy of your peers and the leader in your industry. Even better? That crazy pasta recipe might just turn out alright.&nbsp;</p>

<p><strong>The resilience tool kit:</strong></p>

<ul>
	<li>They&#39;re a classic - and promotional&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">stress balls</a> can prove ideal for helping to alleviate moments of tension or helping busy minds to focus.</li>
	<li>Somewhere to scribble down ideas and work out Plan B, C and even D - our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/25-sheet-a2-desk-pads" target="_blank">A2 Desk Pads</a> are perfect for that.</li>
	<li>A bottle of fizz. Sending out miniature bottles of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cl-sparkle-mini-prosecco-bottles" target="_blank">promotional Prosecco</a> is a great way to toast your team - even if it&#39;s via a Zoom video call!</li>
</ul>

<p>[216462]</p>

<h2>Resilience Is... A Skill That Doesn&#39;t Just Happen</h2>

<p>Much like people aren&#39;t born being able to bench-press their own bodyweights (well - most people, at least), so to is resilience a skill to be developed rather than just switched on as and when it&#39;s needed.</p>

<p>Whether you&#39;re dealing with a difficult business situation or a tricky home-life scenario, it&#39;s unrealistic to expect to be able to deal with things instantly and brilliantly.</p>

<p style="text-align:center"><img alt="Boy playing baseball" src="https://www.totalmerchandise.co.uk/media/news_article/bc0c0f1b0c41e8803c2ef1f1c921e4e0fe60cbd9.jpeg" style="height:650px; width:650px" /></p>

<p>There are all sorts of tips, tricks and techniques that promise to help individuals develop resilience, whether in relation to business, homelife or mental wellbeing. From the &#39;<a href="https://greatergood.berkeley.edu/article/item/five_science_backed_strategies_to_build_resilience" target="_blank">science-backed strategies</a>&#39; shared by the Greater Good Science Centre to the <a href="https://www.mind.org.uk/information-support/types-of-mental-health-problems/stress/developing-resilience/" target="_blank" title="how to develop resilience in business">advice and insight</a> offered by UK mental health charity MIND, there is a wide pool of resources out there that all demonstrate that resilience is developed rather than downloaded.&nbsp;</p>

<p><strong>The resilience tool kit:</strong></p>

<ul>
	<li>A pair of branded&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/headphones-earphones" target="_blank">headphones</a> &nbsp;- perfect for listening to inspiring podcasts, having conference calls while sitting in the garden&nbsp;and so on.</li>
	<li>A promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries" target="_blank">diary</a>, for tracking progress as well as recording manageable bite-sized goals.&nbsp;</li>
	<li>Something that can be grown: printed <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">seed packets</a>, for example, or a desktop garden. Watching and nurturing something as it grows is a great reminder that we all need a bit of nurturing as we develop, too.&nbsp;</li>
</ul>

<p>[198269]</p>

<h2>Resilience Is... Understanding That Looking After Yourself Is Crucial</h2>

<p>The cold hard truth is this: you can&#39;t be resilient in the face of a difficult situation if you aren&#39;t looking after yourself.&nbsp;</p>

<p>Whichever scenario you find yourself facing, your greatest asset is you. And if you&#39;re not feeling fit and well, you&#39;ll hardly be in the headspace to make good decisions or act responsibly. Similarly, if your customers or colleagues aren&#39;t taking care of themselves, they&#39;ll hardly be able to bring their A-game to whatever they might be tackling.&nbsp;</p>

<p style="text-align:center"><img alt="A woman dancing in a field" src="https://www.totalmerchandise.co.uk/media/news_article/72c5436a365bfd33fc879dfb8c55bd0a6b73d5db.jpeg" style="height:567px; width:850px" /></p>

<p>Treat yourself with the same care you&#39;d show a friend or loved one - if they weren&#39;t getting enough sleep, or eating well, or prioritising a bit of relaxation, what would you say to them?</p>

<p>Self care is of such importance than there&#39;s even <a href="https://www.england.nhs.uk/2018/11/encouraging-people-to-choose-self-care-for-life/" target="_blank">an awareness week</a> dedicated to it, with the NHS explaining: &#39;Whether it is about self-treatable conditions, long term conditions, or lifestyle choices to ensure better physical health and mental wellbeing, this week raises awareness of the huge benefits of people looking after themselves better&#39;.</p>

<p>(Want to find out more? <a href="http://www.selfcareforum.org/events/self-care-week-resources/" target="_blank">Self Care Week 2020</a> will take place between 16-22 November.)&nbsp;</p>

<p><strong>The resilience tool kit:</strong></p>

<ul>
	<li>Products that can make good nutrition that bit easier: think branded <a href="https://www.totalmerchandise.co.uk/branded-products/water-bottles">water bottles</a> for hydration, for example, or promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/match-eco-lunch-boxes">lunch boxes</a> that might remind colleagues or customers to eat during the day.&nbsp;</li>
	<li>Encourage fitness for all demographics with products such as promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-clip-on-pedometer" target="_blank">pedometers</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/all-over-printed-yoga-mat">yoga mats</a>, which can be used as much (or as little) as the individual&nbsp;desires.</li>
	<li>Items to soothe frazzled minds. We&#39;re talking&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-green-tea-bags" target="_blank">herbal tea</a>, bath foam, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-anti-stress-colouring-books" target="_blank">anti-stress colouring books</a>... Anything that will inspire your customers or colleagues to unwind, even if just for a few minutes.</li>
</ul>

<p>[198555]</p>

<p>From&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/working-from-home-essentials" target="_blank">promotional products for working from home</a>&nbsp;to essential&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-for-children" target="_blank">items for helping to keep children entertained when indoors</a>, Total Merchandise has all the branded items your business could need this spring. Need help finding a specific item? Simply contact a member of our friendly and experienced Sales team on &nbsp;<a href="tel:01376509092">01376 509092</a>&nbsp;today!&nbsp;Visit our&nbsp;<a href="https://www.totalmerchandise.co.uk/news/coronavirus" target="_blank">Coronavirus Hub</a>&nbsp;for more information and updates.</p>

<p>Main image via Pixabay.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branding-for-a-bounceback-resilience-tips-for-your-colleagues--customers</link>
      <pubDate>Thu, 09 Apr 2020 10:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1566f5a1ec921329da7927ac82c601f1d5974e93.png" type="image/png" length="1843487"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Promotional Items To Help Educate Kids At Home]]></title>
      <description><![CDATA[<p>When it comes to educating children from the comfort of their own home, there&#39;s one thing your customers will definitely need: the right equipment.</p>

<p>Total Merchandise is delighted to offer an array of promotional products for learning from home. Whether you&#39;re gifting these to employees that have had to make the change to home schooling or to your customers, one thing is for certain: these promotional items will help make anyone feel that bit more confident at tackling home education!</p>

<p>Chance are you run or work for a company that&#39;s keen to show its support of&nbsp;children and parents who are starting home education; equally, you might work an academic or educational-leaning establishment that wants to help make learning from home that bit easier. Either way, we&#39;ve got you and your brand (and your customers, for that matter) sorted.</p>

<p>From tech must-haves - such as promotional&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/cocoon-earphones" target="_blank">headphones</a> for watching educational videos online -&nbsp;to branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-paper-seed-pockets" target="_blank">seed packets</a> for home-held science lessons, we&#39;ve got all the basics that could possibly be needed.&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/its-childs-play-best-promotional-products-for-entertaining-kids">It&#39;s Child&#39;s Play! Best Promotional Products For Entertaining Kids</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-promotional-merchandise-aimed-at-children">The TM Edit: Best Promotional Merchandise Aimed at Children</a></li>
</ul>

<hr />
<h2>Top Tips For Successful Home Schooling</h2>

<p>We&#39;ve rounded up a few handy tips and tricks that will make home education that bit easier - for both children and their parents! Feel free to forward these on to colleagues who may be dipping a toe into the world of learning-at-home.</p>

<p><strong>First of all:&nbsp;stick to a schedule.</strong> Try to&nbsp;replicate the timetable your children would usually have at school. For example, start with P.E. in the morning (Joe Wicks is currently offering&nbsp;P.E. classes on his YouTube channel&nbsp;at 9am from Monday-Friday!) and then build up other &#39;lessons&#39; and &#39;classes&#39; throughout the day, factoring in breaks and lunchtime.&nbsp;</p>

<p><strong>Where can I find teaching inspiration?&nbsp;</strong>There are plenty of online resources that can help point you in the right direction when it comes to working out what your child should be learning about. Useful resources include:</p>

<ul>
	<li><a href="https://www.twinkl.co.uk/">Twinkl</a>&nbsp;(which covers KS1 - KS4 as well as other curriculums)</li>
	<li><a href="http://www.bbc.co.uk/history/forkids/">BBC&nbsp;</a><a href="https://www.bbc.co.uk/bitesize" target="_blank">Bitesize</a>&nbsp;(includes a wide range of topics targeted at children at primary and secondary schools, as well as&nbsp;16+)</li>
	<li><a href="https://whiterosemaths.com/">White Rose Maths</a>&nbsp;(which makes mathematics that bit more palatable for older and younger children)</li>
</ul>

<p><strong>Set a daily target or goal.</strong>&nbsp;This doesn&#39;t just apply to children -&nbsp;this can be useful for parents, too! Write down daily goals relating to learning outcomes in order to assure&nbsp;they can be achieved. Then at the end of the day, week or month, look back and see how much of these targets both you and your child have&nbsp;achieved - this can offer a real confidence boost.</p>

<p>[196762]</p>

<h2>Promotional Items To Help Educate Children From Home</h2>

<p>Total Merchandise is here to help you, your employees and your customers when it comes to nailing homeschooling with a wide range of helpful products.&nbsp;</p>

<p>From basic stationery essentials to subject-specific must-haves, we have a wide range of branded merchandise available that will help make learning from home that bit easier for everyone involved.</p>

<p>Read on to discover some of our A*-worthy items for homeschooling and don&#39;t forget to explore our full range of promotional products for educating children at home, too.</p>

<h2>1. Whip Up A Storm In Cookery Lessons With Promotional Kitchenware</h2>

<p>Being at home is the perfect opportunity for children to take their food tech lessons one step further and cook at home. Having the right basic utensils is very important when it comes to cooking up a proverbial storm,&nbsp;so give your customers a flying (or should that read frying?)&nbsp;start by providing them with branded kitchen utensils.</p>

<p>Our 30cm Wooden Spoons, for example, are perfect for all kinds of recipes: from cakes to curries and&nbsp;sauces to soups, a branded wooden spoon is an essential kitchen item. Either printed or hot stamped with your company logo, your brand will be noticed with every single use.</p>

<p>[189692]</p>

<p>Complete the giveaway with our classic matching&nbsp;30cm Wooden Spatula, which can&nbsp;be printed&nbsp;with your corporate design&nbsp;for a <em>soup&ccedil;on</em> more brand exposure with every use.</p>

<p>[184153]</p>

<p>While we&#39;re on the subject of cookery:&nbsp;be sure to check out our colourful printed aprons to make sure enthusiastic chefs can keep their outfits clean - available to order in as low as just 50 units, it offers prominent visibility for your branding that can be worn time after time.&nbsp;</p>

<p>[185179]</p>

<p>If children across the country learn just one thing from their&nbsp;at-home food tech lessons, it&#39;s this: timing is <em>key</em>, with an eye on the clock helping to make&nbsp;the difference between undercooked and overdone, &#39;nearly ready&#39; and burnt, edible and, er, less so.&nbsp;With that in mind, help&nbsp;children across the UK learn the important skill of timekeeping when cooking with our Magnetic Cooking Timers, which feature your logo printed in up to four colours, sitting pretty beneath the display.&nbsp;</p>

<p>[185176]</p>

<h2>2. Get Creative With Promotional Art Products</h2>

<p>Taking part in art-based activities is always fun but did you know that it plays a bigger role than just pleasure - children can actually&nbsp;<a href="https://www.bbc.co.uk/cbeebies/joinin/importance-of-art-and-craft-for-children" target="_blank">learn and develop skills</a> through art. So, when it comes to home education, why not gift your customers and colleagues with the items their little ones will&nbsp;need to partake in&nbsp;art lessons?</p>

<p>[186792]</p>

<p>Our printed Doodle Flags&nbsp;are the perfect promotional item to allow your target audience to get creative. Each Doodle Flag is complete with four colouring crayons which are neatly stored in the flagstick.</p>

<p>[195828]</p>

<p>For a simpler take on art time, look no further than our Colouring Pencil Picture Packs. Presented neatly in a transparent box printed with your logo, each set includes eight assorted colouring pencils and 20 colouring-in sheets. If you&#39;re looking for an item that generates positive recognition of your business&nbsp;whilst also&nbsp;bringing&nbsp;fun and joy to your clients, look no further than these simple colouring sets.</p>

<h2>3. Let&#39;s Get Physical With Branded Sports Items</h2>

<p>According to guidelines, it&#39;s important that children and adolescents get at least 60 minutes of physical exercise&nbsp;a day, especially when learning from home. Make it that bit easier for kids across the country to work up a sweat with the help of&nbsp;must-have promotional sports items.</p>

<p>[183816]</p>

<p>Skipping is a fun yet effective form of exercise and with these printed skipping ropes, you&#39;ll place your logo in the hands of your customers - quite literally!&nbsp;On a similar note, our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-clip-on-pedometer" target="_blank">Clip On Pedometers</a> are also great for encouraging kids and teens to get moving, too.</p>

<p>It doesn&#39;t end there, of course; we also have promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promotional-mini-footballs" target="_blank">miniature footballs</a>, branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-budget-flyer" target="_blank">flyers</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/mini-fitness-expanders" target="_blank">mini fitness expanders</a>... As well as a whole range of branded fitness accessories, too.&nbsp;</p>

<p>[5541877]</p>

<p>Keeping hydrated is especially important during exercise - and as a general rule of thumb, children should be drinking anywhere between 1.1litres to 1.7 litres per day. With that in mind,&nbsp;help your customers get their daily water intake with these Finger Grip Sports Bottles 500ml. With its ergonomic grooves making&nbsp;it comfortable to hold, take your pick from a range of&nbsp;bright colours that is sure to draw attention to your brand.&nbsp;</p>

<h2>4. Put Your Thinking Caps On With Printed Items For Mathematics</h2>

<p>On to a subject that a lot of students dread; maths! Well, make it easier with essential promotional products that will ensure working it all out&nbsp;is a breeze - we&#39;re talking items like promotional calculators and printed rulers.</p>

<p>[184785]</p>

<p>These Full Image Calculators are sure to be appreciated by children and parents alike! Each calculator is printed with your custom design&nbsp;in stunning full colour for a completely bespoke and eye-catching finish.</p>

<p>[181078]</p>

<p>Our Plastic 30cm Rulers are a great addition to pencil cases. Available in a range of more than ten bright colours and customised with your company logo (which is printed in up-to full colour), they are sure to draw attention to your brand with every single use.</p>

<p>[103604]</p>

<p>Our Spectrum Pencils are also great for using in maths lessons, with the rubber on the end of each of these promotional pencils making&nbsp;erasing&nbsp;any mistake (small or big) fuss-free. Starting at just 8p per unit, they&#39;re the perfect cost-effective item for learning from home.</p>

<p>Show your customers that you have them at the&nbsp;core of your business with products&nbsp;to&nbsp;help educate their children at home - guaranteed to put a smile on their faces. Found the perfect item? Simply fill out our Rapid Quote form today and a member of our friendly and experienced&nbsp;Sales team will send you bespoke&nbsp;pricing within one working hour.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-promotional-items-to-help-educate-kids-at-home</link>
      <pubDate>Tue, 31 Mar 2020 09:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/22bf14d5bf1e5c70af64d7fe7f938b0193296e9c.jpeg" type="image/jpeg" length="207441"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Promotional Health Products To Show Customers You Care]]></title>
      <description><![CDATA[<p>Show customers your business cares on a whole new level&nbsp;by giving some thought to the promotional products that can tap into their health and wellbeing rituals.</p>

<p>From promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/anti-bacterial-hand-wipe-packs" target="_blank">wet wipes</a> to branded plasters and printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/screen-and-glasses-cleaning-sets" target="_blank">glasses cleaning kits</a> to branded ice packs,&nbsp;Total Merchandise has an array of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-health-and-care" target="_blank" title="branded health products">branded health&nbsp;products</a> that are perfect for ensuring your customers feel fantastic.</p>

<p>With your branding on display with every use, they assert your business as a reassuring presence in your customers&#39; lives&nbsp;and they&#39;ll think of your business with every use. How&#39;s that for a win-win...?</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/4-key-factors-in-promoting-leading-a-healthy-lifestyle">4 Key Factors In Promoting Leading A Healthy Lifestyle</a></li>
</ul>

<hr />
<h2>Why Should Your Business Invest In Promotional Health Items?</h2>

<p>Even if your brand has nothing to do with the health industry, gifting your customers and colleagues promotional health products&nbsp;is a great way to generate positive recognition of your business. It shows your clients that you have their welfare at the core of your organisation - and in our fast-paced modern world,&nbsp;this is more important now than ever before.&nbsp;</p>

<p>And it doesn&#39;t end there. By gifting your target audience branded hygiene products, you&#39;re putting your logo - quite literally - into the hands of your customers. Choosing a practical health or hygiene-related giveaway is a fantastic opportunity to subtly remind your customers that&nbsp;your business is there when they need you the most.</p>

<p>Whether it&#39;s preventing residue being left by their 11am cuppa (hey there, <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/antimicrobial-hardtop-coaster" target="_blank" title="Anti-Bacterial Hardtop Coaster">Anti-Bacterial Hardtop Coaster</a>) or helping them deal with an unexpected papercut (you&#39;re up, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/travel-plasters" target="_blank" title="Travel Plasters">Travel Plasters</a>), your customers will be reminded of your brand every time they reach for your product.</p>

<p>[182853]</p>

<p>Another pro of choosing this type of item for your next marketing campaign? Most of our branded health items are perfectly sized for <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-items-for-mail-out-campaigns" target="_blank">fitting through letterboxes</a>, making them a fantastic choice for mail-out campaigns and a great accompaniment to a call-to-action. The meaning? Your customers don&#39;t even need to leave the comfort of their own homes to be positively reminded of your business and its service.</p>

<p>Of course, those are just a <em>few</em> of the benefits of choosing promotional health products or branded hygiene items for your next giveaway - so with that&nbsp;in mind, let&#39;s take a look at some of our&nbsp;best-selling promotional health and hygiene items for your next wellbeing campaign.</p>

<h2>1. Travel Kits Will Ensure Your Brand Is On-Hand At All Times</h2>

<p>Let&#39;s kick off with a range of promotional health products that can incorporate something for every scenario. Total Merchandise is proud to offer a wide range - upwards of 30, to be precise -&nbsp;of health and hygiene-themed kits, with variations available for a huge range of industries and scenarios.&nbsp;</p>

<p>Take, for example, our Hygiene Travel Boxes (shown below). Each one can be branded with your corporate artwork in up-to full colour and contains a hygiene cloth, a pair of disposable gloves, two cleaning cloths and two refreshment cloths.&nbsp;</p>

<p>[198620]</p>

<p>And it doesn&#39;t end there - we&#39;ve got everything from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/essentials-freshers-kit">Essential Freshers Kit</a>&nbsp;(great for festival-themed giveaways or for freshers&#39; events) to&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/my-kit-sunburn-kit" target="_blank">Sunburn Kits</a>. We even have a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/my-kit-pets" target="_blank">health kit for pets</a>!</p>

<p>[182910]</p>

<p>Finally: research shared by <a href="https://protecting.co.uk/" target="_blank" title="promotional first aid kits">Protecting</a> in 2019 revealed&nbsp;92% of Brits would be unable to name the basic items that feature in a First Aid kit. Help eliminate the doubt once and for all by providing your customers and staff with their very own First Aid kits, printed with your branding in up-to full colour? Whether they&#39;re used at home, at work or kept in the car, each kit is packed with essentials that will align your brand with comfort and care.&nbsp;</p>

<h2>2. Encourage Customers To Make Time For A Mental Recharge</h2>

<p>The conversations around mental health and wellbeing have been growing louder and louder over the last couple of years - and with good cause. There are a huge range of stats out there that suggest Brits have never been more frazzled than they are at the moment, with one study suggesting 74% of Brits felt &#39;unable to cope&#39;&nbsp;in 2018; similarly, another stat suggests the&nbsp;average Brit will spend <a href="https://workplaceinsight.net/uk-office-workers-spend-limited-time-outside-and-over-half-complain-of-lack-of-fresh-air/" target="_blank">more time working each day</a> than they will relaxing, sleeping or soaking up Vitamin D outdoors. So it&#39;s very little wonder that a hefty percentage of us are feeling stressed or overwhelmed, is it?</p>

<p>With all that in mind, items such as The Little Brown Tube Mental Health Kit are perfect for encouraging your customers and colleagues alike to put themselves first, even if just for a few minutes of the day.</p>

<p>[198555]</p>

<p>Each of these branded mental health products comes complete with four goodies that are as luxe as they are relaxing. Your lucky recipients will be treated to&nbsp;a sleep balm, a sleep mask, a roll-on pulse point&nbsp;and a bottle of natural relaxing foam bath, all neatly contained within an eco-friendly cardboard tube that&#39;s printed with your full colour branding.</p>

<p>Complete the gift by presenting customers with <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-notebooks" target="_blank">branded notebooks</a>&nbsp;that&nbsp;they can use to record their feelings or for jotting down all the thoughts&nbsp;they&#39;ve been holding in their heads - after all, journaling can be a powerful tool for better mental health. Or, for a throwback touch - why not consider promotional anti-stress colouring books?</p>

<p>[192617]</p>

<p>P.S. Don&#39;t underestimate the power of a good cup of tea or coffee when it comes to helping your audience have a few moments of respite from their busy lives. Add a health-conscious twist by offering them the opportunity to enjoy their favourite brew in our Anti-Bacterial Durham Mug.</p>

<p>[198617]</p>

<h2>3. Bless Your Customers With Branded Tissues</h2>

<p>Achoo! No sneeze is complete without a &#39;bless you&#39; being thrown in the direction of the sneezer (technical term, we checked) - and although you might not be there every time your customer sneezes, you can be there in mind with a pack of promotional tissues.</p>

<p>[192925]</p>

<p>On that note, why <em>do</em> we say &#39;bless you&#39; when someone sneezes? Well, the origin of this strange social convention is a bit uncertain. The most popular theory is that it started in Rome&nbsp;back in 590AD, when, according to legend,&nbsp;Pope Gregory I suggested that saying&nbsp;&#39;God bless you&#39; after a sneeze would protect the person from death.</p>

<h2>4. Help Customers Get Their Forty Winks With Printed Eye Masks</h2>

<p>Did you know that the quality of your sleep can impact both&nbsp;your mental and physical health, affecting your productivity, emotional balance, brain and heart health, immune system, weight, creativity, vitality...&nbsp;Yup, sleep is kind of a big deal.</p>

<p>[182354]</p>

<p>Help your customers get a good night&#39;s sleep with printed sleep masks. Some may argue they&#39;re just accessories for the pampered&nbsp;but&nbsp;they&#39;re actually&nbsp;<a href="https://www.thesleepjudge.com/benefits-of-using-a-sleep-mask-at-night/" target="_blank">scientifically proven</a> to help people enjoy a better night&#39;s sleep. And you can&#39;t argue with science! They&#39;re also recommended as aids for certain painful conditions, including migraines.</p>

<p>And, it doesn&#39;t end there. Promotional eye masks for sleeping can even protect your skin <em>and</em> prevent puffy eyes. What&#39;s not to love?</p>

<h2>5. Put Your Brand In Your Customers&#39; Hands With Bamboo Toothbrushes</h2>

<p>Looking to put your brand in the hands of your customers - quite literally -&nbsp;morning and night? Search no further than promotional toothbrushes! Promoting the importance of oral hygiene and guaranteed to be used at least twice (well - hopefully) a day, branded toothbrushes are a promotional product&nbsp;your customers can&#39;t live without. Our Bamboo Toothbrushes, shown below, are also great for adding an eco-friendly touch to your corporate image.&nbsp;</p>

<p>[197248]</p>

<p>Amazingly, forms of the toothbrush have been used since 3000 B.C; the toothbrush as we know it today, however, didn&#39;t hit the oral hygiene scene until 1938.</p>

<p>Show your customers you have their wellbeing at the core of your business with <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-health-and-care">promotional health and hygiene items</a>. No matter your industry and target audience, Total Merchandise has the perfect promotional health products to match your campaign. Contact our friendly Sales team or fill out our Rapid Quote form to receive bespoke pricing today.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-promotional-health-products-to-show-customers-you-care</link>
      <pubDate>Fri, 27 Mar 2020 14:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4cc13481ba92623d15964cc9fb113d987bf184e7.jpeg" type="image/jpeg" length="216255"/>
    </item>
    <item>
      <title><![CDATA[It's Child's Play! Best Promotional Products For Entertaining Kids]]></title>
      <description><![CDATA[<p>&quot;Only boring people get bored...&quot; asserts the famous quote that has been attributed to everyone from&nbsp;<em>Westworld</em><em>&#39;s </em>Doctor&nbsp;Robert Ford to&nbsp;<em>Mad Men&#39;</em>s Betty Draper (via a whole cast of others).&nbsp;</p>

<p>As satisfying as this pithy motto might be to declare - preferably with Martini in-hand and withering expression firmly on-face - it&#39;s safe to say that whoever it was that originally uttered those immortal words had failed to forget one very important thing: <em>children</em>.</p>

<hr />
<p><strong>RELATED:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-promotional-merchandise-aimed-at-children" target="_blank">The Best Promotional Products For Children</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/9-novelty-promotional-merchandise-ideas-your-customers-will-love" target="_blank">9 Novelty Promotional Merchandise Ideas Your Customers Will Love</a></li>
</ul>

<hr />
<p>From toddlers to teens, there&#39;s a significant chunk of time in the typical young person&#39;s&nbsp;day that requires a degree of stimulation and entertainment. And that&#39;s during term-time; when children are on school holidays, of course, that figure&nbsp;bumps up considerably, with children across the UK uttering their rallying battle cry: &quot;Mu-u-m - I&#39;m <em>bored</em>!&quot;&nbsp;</p>

<p>(And they&#39;re not alone. According to research shared by the British Heart Foundation, the average Brit will spend an astonishing <a href="https://www.bhf.org.uk/what-we-do/news-from-the-bhf/news-archive/2018/september/the-average-brit-spends-five-years-of-their-life-feeling-bored" target="_blank">five years of their lives</a> bored.)</p>

<p>With young people all across the country currently facing significant chunks of time away from nursery, school and college, there&#39;s no better time for your brand to step-up. Nope, we&#39;re not suggesting that you and your team don your finest <em>Mrs Doubtfire</em>&nbsp;costumes - rather, we&#39;re talking about the <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-for-children" target="_blank">products that could keep kids entertained</a> for that little bit longer and help working-from-home parents edge back from their wits&#39; ends.</p>

<p>[195093]</p>

<p>Whether you&#39;re showing solidary with&nbsp;parents&nbsp;or have a business that focuses solely on kids, now&#39;s your time to get involved. Whilst a younger child might not necessarily clock a logo, a parent very well might - meaning any support you can lend in the battle against boredom will be both noted and invaluable.&nbsp;</p>

<p>Anyway - read on for our guide to the best ways to keep children entertained at home.&nbsp;</p>

<h2>Best Ways To Entertain Toddlers At Home</h2>

<p><strong>The profile: </strong>Arguably the issue with toddlers isn&#39;t so much boredom as much as the fact that <em>everything</em> has scope to be fascinating. Particular areas of interest can include and are not limited to&nbsp;batteries, stairs and sharp corners...</p>

<p>[183502]</p>

<p>Keep it simple with tried and tested solutions that have kept small children distracted and interested for generations. We&#39;re talking branded colouring books or sets of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/branded-pack-of-5-colouring-pencils" target="_blank">colouring&nbsp;pencils</a> or crayons, which can be used to distract attention for even the shortest periods of time - take it one step further with printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-doodle-flag" target="_blank">Doodle Flags</a>, which come complete with four crayons. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/printed-colouring-pencil-picture-packs" target="_blank">Colouring Pencil Picture Packs</a>&nbsp;are also great for keeping them artistically engaged - all parents will need to do is provide paper. Simple!</p>

<p>If they&#39;re likely to be glued to an iPad or similar device, why not make the experience that little bit more comfortable? For a higher value giveaway that can technically be used by all the family, give consideration to our Large Rectangle&nbsp;Bean Bags, which are printed in full colour with your branding.</p>

<p>[194345]</p>

<p>The beauty of these personalised bean bags? They&#39;ll allow busy parents to crack on - whether they&#39;re working from home or doing errands about the house - whilst offering assurance that their toddler is content and comfortable. For a similarly cosy idea, gift a younger audience with promotional teddy bears. Our branded T-shirt wearing&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/branded-soft-toy-animals" target="_blank">Soft Toy Animals</a>, for example, are available in 13 different designs and are suitable for children aged 12 months and over. Cute or what?</p>

<p>Cheery products such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/bee-seed-sticks" target="_blank">Eco Bee Seed Sticks</a> can help parents or older siblings give them a basic grounding in growing plants, whilst watching a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-paper-whirly-windmills" target="_blank">Paper Whirly Windmill</a>&nbsp;twirling in the breeze has potential to spark serious joy. (And can also double-up as an excellent fairy wand, or so we hear...)</p>

<p>[198269]</p>

<p>The RHS has also shared <a href="https://www.rhs.org.uk/education-learning/gardening-children-schools/family-activities/Activities" target="_blank">some brilliant ideas</a> that are perfect for little ones to try outdoors, under the watchful eye of an older sibling or parent, from making pictures with leaves to designing a kite. For an alternate take on outdoors-themed merchandise&nbsp;- and with better weather&nbsp;<em>surely</em>&nbsp;on the way sometime soon - you might want to consider promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/f50-sun-lotion-tubes" target="_blank">bottles of suncream</a>&nbsp;to help keep littles ones protected on balmy days.</p>

<p>[193187]</p>

<p>Finally! Make mealtimes that bit simpler by giving parents products they can be confident won&#39;t break when in the grasp of a tot. Items such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/unbreakable-plastic-cutlery" target="_blank">Unbreakable Plastic Cutlery Set</a> are perfect for withstanding even the most creative of dining methods, whilst our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/printed-unbreakable-childrens-beakers" target="_blank">Unbreakable Children&#39;s Mug</a>&nbsp;is similarly robust.&nbsp;&nbsp;</p>

<p>[183138]</p>

<h2>How To Entertain Older Kids Without Leaving The House</h2>

<p><strong>The profile:<em>&nbsp;</em></strong>They&#39;re possibly&nbsp;- although they&#39;d never admit it - missing the siren call of the classroom,&nbsp;so give consideration to&nbsp;educational-leaning items that they can use to challenge themselves with.</p>

<p>Whether they&nbsp;have access to a garden or balcony or not, older children can still grow seeds and chart their progress as they bloom into beautiful plants.</p>

<p>[188302]</p>

<p>Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/seed-packets">Seed Packets</a> are available with a wide range of seed options (including sunflowers and poppies, among others), whilst our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/tiny-terracotta-cubes" target="_blank">Tiny Terracotta Cubes</a> can grow everything from Christmas trees (no, really!) to chillis. Offering matching content - be it with an enclosed leaflet or via your website - giving the recipient tips for growing their plants as well as challenging them to record progress can help teach children about the basics of gardening and plant growth.</p>

<p>[183770]</p>

<p>We&#39;ve also got garden toys that are perfect for impromptu PE sessions: we&#39;re talking mini branded footballs, promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-budget-flyer" target="_blank">flyers</a> and even <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/plastic-water-guns" target="_blank">water guns</a>.</p>

<p>[181795]</p>

<p>Pens and paper can also make great giveaways for older children - not least because they&#39;re easy to post! Whether they choose to curl up on the sofa, set up base at the kitchen table or head out to the garden for some sunshine while they work, our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a5-wiro-bound-pads" target="_blank">A5 Wiro Bound Pads</a> is perfect for school work and learning (and they&#39;re also great for parents to have, too!)</p>

<p>[183019]</p>

<p>Plain pages make these pads perfect for everything from story-writing to working-out sums - and with the option to print your artwork in full-colour on the front cover, you can really get creative with how you choose to represent your business.&nbsp;</p>

<p>[194037]</p>

<p>Stationery essentials go hand-in-hand with learning, so your brand could also give consideration to providing something like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/promotional-splat-erasers" target="_blank">Splat Erasers</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/colouring-popper-crayons" target="_blank" title="promotional crayons">Colouring Popper Crayons</a> to make learning that bit more fun. alternatively, you could consider storage solutions - and our Organic Cotton Pencil Cases are ideal for keeping it all neatly stored when not in use.</p>

<p>Equally, novelty puzzles and toys - such as a branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-rubiks-cube" target="_blank">Rubik&#39;s Cube</a> (featuring your artwork!) or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-wooden-puzzle" target="_blank">Wooden Puzzle</a>, which comes in a bag printed with your logo&nbsp;- are fantastic brainteasers that can both challenge and delight. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/branded-playing-card-sets" title="branded playing cards">Branded playing cards</a> are also a versatile classic choice.</p>

<h2>Simple Ideas For Keeping Teens Charged Up&nbsp;</h2>

<p><strong>The profile: </strong>Too cool for school - but not literally, of course. A combination of educational-focused products and tech essentials are your best shout - with a style-conscious&nbsp;twist.</p>

<p>Whether they&#39;re in secondary school or college, a teen will most likely be able to benefit from some kind of academic&nbsp;assistance. Your brand can help them keep on track with a range of study-ready essentials, such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/triangle-highlighter" target="_blank">Triangle Highlighter</a> (perfect for flagging up important notes), <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a4-soft-touch-pu-notebooks" target="_blank">A4 Soft Touch PU Notebooks</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a5-academic-planners" target="_blank">A5 Academic Planners</a>.</p>

<p>[193389]</p>

<p>These promotional desk planners&nbsp;are perfect for helping students create their own timetables for learning; pair them with one of our best-selling branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/contour-ballpens" target="_blank">Contour Ballpens</a> for a study-ready giveaway like no other.</p>

<p>Schooling aside, give some consideration to how your teen-aged audience will spend most of their spare time. Chances are it&#39;s with a smartphone or tablet device in-hand - so why not keep them fully powered-up with some branded tech? We have everything from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/1200mah-boost-power-banks" target="_blank">branded power banks</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/wireless-bluetooth-earbuds" target="_blank">promotional ear phones</a>&nbsp;(and even branded speakers!), meaning they can stay connected with friends, listen to music and everything in between.</p>

<p>[197755]</p>

<p>Similarly, our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/phone-and-tablet-stands">Phone and&nbsp;Tablet Stands</a> will make watching the latest Netflix series that bit more comfortable - and with your branding displayed along the base, your logo will be centre-stage throughout.&nbsp;</p>

<p>Finally! For a fashionable twist, consider gifting a teenage demographic a style-focused item. Promotional&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/sunglasses" target="_blank">sunglasses</a>, for example, can make sitting in the garden that bit more comfortable, whilst a cosy promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-hoodies-sweatshirts-and-jackets" target="_blank">hoodie</a> will keep them warm on even the chilliest of spring days - how&#39;s that for cool?</p>

<p>[190407]</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best branded giveaways to match your business&#39; unique needs.&nbsp;Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-products-for-children" target="_blank">promotional products for children</a>&nbsp;and contact us today to receive a quote for your business.&nbsp;Visit our&nbsp;<a href="https://www.totalmerchandise.co.uk/news/coronavirus" target="_blank">Coronavirus Hub</a>&nbsp;for more information and updates.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/its-childs-play-best-promotional-products-for-entertaining-kids</link>
      <pubDate>Wed, 25 Mar 2020 10:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a6b92f4bd02854b7af59990b6c233bfd89b3c3b6.jpeg" type="image/jpeg" length="270588"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Products to Brighten Up Any Home Office]]></title>
      <description><![CDATA[<p>If you oversee a team of remote or hybrid workers and want to help your team brighten up their desks, you&#39;re in luck.&nbsp;</p>

<p>Here at Total Merchandise, we&#39;re&nbsp;delighted to have a wide range of promotional products that guarantee to make any desk around the UK look that bit neater and more on-brand. And what&#39;s not to love about that?</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-tm-edit-10-of-the-best-promotional-products-made-in-the-uk" target="_blank">The TM Edit: 10 Of The Best Promotional Products Made In The UK</a></li>
</ul>

<hr />
<p>Whether you want to order for your remote-working colleagues or for&nbsp;customers who you know operate from their homes, we&#39;ve got the perfect products to keep your brand in mind at all times, from <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/armadillo-coaster" target="_blank">promotional coasters</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/special/branded-seeds-promotional-plants" target="_blank">desktop plants</a>. Read on for our simple tips for brightening up any desk - is #DeskGoals a &#39;thing&#39;? It will be after you&#39;ve read this...</p>

<h2>1. Add A Splash Of Colour With Promotional Products</h2>

<p>Firstly: chances are your desk is predominately one of two colours: black and white. As stylish as they might be from a sartorial POV, they&#39;re not exactly the most exciting colours when it comes to styling a work-space.&nbsp;that&#39;s just not very exciting! To combat this, consider ways your brand could help add some colour to the workspaces of colleagues and customers alike.</p>

<p>[185827]</p>

<p>According to colour theorists, colour can promote a positive vibe, improve corporate culture and help establish an environment where employees will succeed. But, which colours should work best for this?</p>

<p>[188243]</p>

<p>Different colours promote different emotions, so it&#39;s important to choose the right colour for you. Are you looking for a productivity boost? Then blue might be the colour for you. Blue is a soothing colour, helping calm the mind and aid concentration, it also enhances wakefulness and supports clear communication. It&#39;s no wonder blue is a popular choice in office spaces!</p>

<p>[187147]</p>

<p>Some people might struggle to get their creative juices flowing when working remotely. If yours is a creative industry, and you need your team to be thinking up new ideas, choose promotional products in yellow. Yellow is energising, radiates positivity and helps lift confidence levels. Alternatively, if your colleagues are reporting feeling stressed since working from home then look to introduce some aspects of green to your desk. As green is a harmonising colour, it can help to create a sense of calm and reassurance.</p>

<p>[302016]</p>

<h2>2. Bring The Outdoors In With Desktop Plants</h2>

<p>Plants are one of the easiest ways to liven up a bare workspace, giving the option to turn desks&nbsp;into a mini oasis! In many modern offices, you can expect to see a few common design features on display:&nbsp;open floor plans, bright colours, blooming greenery and maybe even an impressive selection of snacks!&nbsp;Gone are the days of dull grey walls and being stuck in a small cubicle - so why should a home office be any different?</p>

<p>[198270]</p>

<p>Office plants are more than just a trend, with many studies over the last few years exploring and proving&nbsp;the benefits of having plants in your workspace. A study <a href="https://www.independent.co.uk/news/business/news/plants-in-the-office-boost-productivity-by-15-study-finds-9706126.html" target="_blank">conducted in 2014</a> by researchers in the UK as well as Australia and the Netherlands examined three office environments over several months. They found that having greenery significantly increases workplace satisfaction in employees, heightened concentration and improved the perceived air quality. They also found that staff were much more productive - how&#39;s that for a great ROI?</p>

<p>[197812]</p>

<p>Did you know that indoor plants act as stress relievers? Natural environments give us a sense of serenity, creating the feeling of being&nbsp;away from urban life. They can help make us feel more relaxed and when added to a corporate environment, can help reduce tension.</p>

<h2>3. Up The Personalisation With Soothing Promotional Items</h2>

<p>Although your customers might have set-up shop at home, they still might feel their workspace is lacking comfort and personalisation. Adding photos, pinning up drawings by the kids&nbsp;or even lighting a candle are all great ways to help add an extra touch of home comfort.</p>

<p>[189167]</p>

<p>Many studies have found that adding a personal touch to your desk can improve concentration, stress levels and maintain a sense of control over your own working environment.&nbsp;</p>

<p>[193095]</p>

<p>Okay. Feeling inspired? Now that we&#39;ve looked at the ways your customers and colleagues can brighten up their desks, let&#39;s have a run-through of the promotional products that might help make it a reality!</p>

<h2>Bamboo Wireless Charging Desk Organisers</h2>

<p>If you&#39;re working from home, it&#39;s all too easy for your desk or workspace to&nbsp;become cluttered and disorganised - which in turn will have an effect on&nbsp;concentration, stress and productivity levels.</p>

<p>[198302]</p>

<p>These Bamboo Wireless Charging Desk Organisers are a blessing for any home-worker. This desk organiser - which is engraved with your company&#39;s branding - allows the user to keep their space tidy, as well as charging their smartphone without the fuss of wires!</p>

<h2>Lunem Bluetooth Speakers</h2>

<p>Inside each of these modern promotional speakers is an LED light and with the body specially designed for laser printing. Once they&#39;re turned on, your company logo will be elegantly illuminated - offering a sweet reminder of your business to staff and clients alike.&nbsp;</p>

<p>[198128]</p>

<p>Office radio wars aside, did you know that listening to music is a great way to keep focused on the task at hand?</p>

<h2>Sliding Webcam Covers</h2>

<p>These printed webcam covers are brilliant for keeping your branding on prime display, all the while offering your customers and colleagues privacy when their webcam is not in use.</p>

<p>[195137]</p>

<p>Available in black or white and personalised with your design in up to eye-catching full colour, Total Merchandise can also&nbsp;Pantone-match the entire sliding webcam cover to your company colours for a completely bespoke finish.</p>

<h2>Bit On The Side Coasters</h2>

<p>Chances are that remote working will mean a&nbsp;<em>lot</em>&nbsp;of tea, coffee and maybe even the odd biscuit or two...&nbsp;</p>

<p>[193620]</p>

<p>These two-in-one coasters are perfect for any elevenses lovers. Choose from a range of over 10 bright colours with these branded coasters, which offer space for your customers&#39; mug, whilst&nbsp;the extra section can be used to hold delicious snacks!&nbsp;</p>

<h2>Desktop USB Fans</h2>

<p>Your customers are guaranteed to win the air-con battles with these promotional desktop fans! (Admittedly, it&#39;s quite an easy victory when they&#39;re WFH - but hey. Little victories.)</p>

<p>[191522]</p>

<p>Available in a range of bright colours and personalised with your company logo, they&#39;re a great way to keep your brand strong, whatever the weather.&nbsp;</p>

<p><em>Our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/working-from-home-essentials">working from home essentials</a> are sure to brighten up any home office, all the while keep you branding on prime display! Need help or advice? Contact our friendly and experienced Sales team today. Main image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-promotional-products-to-brighten-up-any-home-office</link>
      <pubDate>Fri, 20 Mar 2020 10:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bb0af0444d954a18c69bce26e3830653f60077c6.jpeg" type="image/jpeg" length="117471"/>
    </item>
    <item>
      <title><![CDATA[You've Got Mail! Best Promotional Items To Send Through The Post]]></title>
      <description><![CDATA[<p>Let&#39;s be real for a minute: who <em>doesn&#39;t</em> love receiving something exciting in the post? After all - anything beats bills, optician reminders and political canvassing flyers...</p>

<p>With that in mind, we can guarantee your customers will be delighted to receive a gift in the post from your business - and even more so if it&#39;s one you&#39;ve specifically chosen with their needs and interests in mind.</p>

<p>Something to brighten their day, lift their mood and add a little extra practicality to their lives, and keep your branding in their minds all the while. Sounds good, no?&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/7-ways-to-use-promotional-sticky-notes-in-the-office" target="_blank">7 Ways To Use Promotional Sticky Notes</a></li>
</ul>

<hr />
<p>Due to their postage-perfect dimensions, our edit of postable promotional products below are all the ideal size for posting to customers, whether as part of a specific upcoming campaign or to simply remind them you&#39;re still there and looking forward to working with them again soon.&nbsp;</p>

<h2>Why Should Your Business Consider A Mail-Out Campaign?</h2>

<p>There are many reasons a direct marketing campaign could be hugely&nbsp;beneficial for your UK business.&nbsp;</p>

<p>[188205]</p>

<p>Sending a mailable promotional product through the post gives your company the unique opportunity to put your branding directly in the hands of your customers, wherever they may be in the country.&nbsp;</p>

<ul>
	<li><strong>Reconnect</strong> with customers you haven&#39;t worked with or provided services to&nbsp;in a while - let them know you&#39;re still there and hope to work with them again soon.</li>
	<li><strong>Remind</strong> regular customers that you appreciate their business - use a carefully chosen piece of merchandise to let them know that you value their custom.</li>
	<li><strong>Reach</strong> out to customers who you aren&#39;t able to connect with in-person - a branded item makes a great way to introduce them to a new campaign or product launch.</li>
</ul>

<h2>How Can You Max Your Mail-Out Campaign?</h2>

<p>Every business will have different criteria in mind when planning a post-based campaign, which will help influence the branded products you ultimately end up choosing.&nbsp;</p>

<ul>
	<li>Consider your customer above all else. Factors such as demographic (age group, profession and so on) or specific interests will influence the type of product you choose to send.&nbsp;</li>
	<li>Be sure you to include some sort of call-to-action. What do you want your customer to do when they receive your product? For example, you might want to offer them an exclusive offer on your new product range or to visit your revamped website.</li>
	<li>Decide&nbsp;what the measure of success will be. This ties in with the previous factor - but if brand awareness is on your wishlist, you can be confident that promotional merchandise is the perfect way to help keep eyes on your business.&nbsp;</li>
</ul>

<p>Without further ado, read on for some of our favourite promotional products that can match your mail-out campaign - and don&#39;t forget to contact our friendly and experienced Sales team today if you&#39;d like any help or information!</p>

<h2>Give The Write Impression With Printed Pens &amp; Promotional Notepads</h2>

<p>Stationery is a sure winner whoever your demographic. Why? Because we all use pens and paper - whether it&#39;s for making notes in class, jotting down minutes in meetings or simply creating shopping lists at home, there are a million and use uses for a promotional notepad or printed pen. And even more so when they&#39;re gifted together!</p>

<p>[196133]</p>

<p>Our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-ballpens" target="_blank">Curvy Ballpens</a>&nbsp;can be printed with your branding in up to full colour, whilst our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/promotional-a5-spectrum-soft-touch-notebooks" target="_blank">A5 Budget Soft Touch Notebooks</a> can be debossed, foil blocked or printed with your artwork for truly wow-worthy awareness that lasts.</p>

<p>It doesn&#39;t stop there, of course. Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/triangle-highlighter" target="_blank">Triangle Highlighter</a> is a favourite on desks across the UK, whilst our branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/sticky-notes-3x3" target="_blank">3 x 3 Sticky Notes</a> are ideal for ensuring your logo is within reach of customers at all times.&nbsp;&nbsp;</p>

<p>[192276]</p>

<p>Want more inspiration? Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank">promotional pens</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products" target="_blank">printed paper products</a> to find the perfect match for your business!</p>

<h2>Keep Them Sweet With Promotional Chocolates</h2>

<p>For a truly delicious surprise, consider sending your customers something edible in the post. Total Merchandise has a wide range of mouthwatering <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-drinks" target="_blank">snacks and treats</a> available that can be customised with your branding.</p>

<p>[196979]</p>

<p>Our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-mint-cards" target="_blank">Mint Cards</a>, for example, are lightweight and perfectly post-able; with your branding printed in full colour on the exterior, they offer both refreshment to your customers as well as visibility to your logo. Similarly, our printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-lollies" target="_blank">lollies</a>, promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/15g-baton-chocolate-bars" target="_blank">chocolate bars</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/jolly-jelly-bean-pouches" target="_blank">Jolly Jelly Bean Pouches</a> are all ideal for popping in the post&nbsp;for a sweet surprise!</p>

<p>[184794]</p>

<p>Consider a touch of the fizzy stuff for a postal giveaway that&#39;s a bit more luxe. We have a wide range of promotional alcohol available, including our branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cl-sparkle-mini-prosecco-bottles" target="_blank">Prosecco</a>&nbsp;and promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-beers" target="_blank">beers</a>&nbsp;- just make sure those envelopes are padded...!</p>

<p>[216462]</p>

<p>To really complete the gift in style, be sure to check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-glassware" target="_blank">promotional glassware</a>, too.&nbsp;</p>

<h2>Stay Connected With A Touch Of Tech</h2>

<p>As a nation of screen addicts - be it of the smartphone, tablet or computer variety - tech-related giveaways are a great way to tap directly into your customers&#39; daily lives. From branded <a href="https://www.totalmerchandise.co.uk/branded-products/wireless-charging-pads" target="_blank">wireless charging pads</a> to promotional <a href="https://www.totalmerchandise.co.uk/branded-products/power-bank-phone-chargers" target="_blank">power banks</a>, there are all sorts of post-friendly gadgets you can give to your customers.</p>

<p>[194978]</p>

<p>Charged up best-sellers include our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/tube-power-banks" target="_blank">Tube Power Banks</a>; alternatively, consider gadgets such as our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/printed-turbo-smart-phone-stand" target="_blank">Turbo Smartphone Stand</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/sliding-webcam-covers" target="_blank">Sliding Webcam Covers</a> to demonstrate that you&#39;ve got their comfort and privacy&nbsp;in mind, too.&nbsp;</p>

<p>Browse our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/special/promotional-items-for-mail-out-campaigns" title="mailable promotional products">mailable promotional products</a>&nbsp;today to find the perfect fit for your campaign or customer needs. Found something you like? Simply fill out our Rapid Quote form to receive bespoke pricing for your business within one working hour.&nbsp;Visit our&nbsp;<a href="https://www.totalmerchandise.co.uk/news/coronavirus" target="_blank">Coronavirus Hub</a>&nbsp;for more information and updates.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-promotional-merchandise-to-send-through-the-post</link>
      <pubDate>Thu, 19 Mar 2020 08:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3ba87dd43e6968d312362981a916475843a045bc.jpeg" type="image/jpeg" length="267092"/>
    </item>
    <item>
      <title><![CDATA[A Coronavirus Update From The Founders Of Total Merchandise]]></title>
      <description><![CDATA[<p style="text-align:start">This is a slightly different post to the kind we&#39;d normally share but we wanted to write this today to update you on Total Merchandise&rsquo;s current position in regards to the concerns around the Coronavirus pandemic.</p>

<p style="text-align:start">We also wanted to take the opportunity to update you on the steps we are taking to ensure we are protecting the Total Merchandise team whilst fulfilling the needs of our customers.</p>

<p style="text-align:start">We can confirm that we have had no cases of Coronavirus among the Total Merchandise team. In-house, we have introduced a range of precautionary measures in order to minimise the risk of any transmission. We are monitoring developments and heeding <a href="https://www.gov.uk/coronavirus" target="_blank">all advice from the government</a> and the World Health Organisation to ensure our practices are the best they can possibly be to guarantee the wellbeing of our team.</p>

<p style="text-align:start">At&nbsp;Total Merchandise HQ, we have been mindful to increase our activity in relation to ensuring we operate within&nbsp;optimal levels of cleanliness and hygiene. Our staff have all been provided with hand sanitisers, tissues and disinfectant products in order to allow them to keep their personal workspaces as clean as possible, whilst unnecessary travel and meetings have been postponed.</p>

<p style="text-align:start">As a team, we are united in our endeavours to work together to ensure the health of each and every colleague, promoting safety and wellbeing above all else.</p>

<p style="text-align:start">In terms of you, our customer: we are still working at full capacity and are as confident and capable as ever that we can fulfil and surpass your merchandise requirements.</p>

<p style="text-align:start">As your promotional partner, Total Merchandise prides itself on its broad supply chain, located all around the globe. As such, we have an extensive spectrum of suppliers that we are entirely confident we can rely on to fulfil all orders.&nbsp;&nbsp;</p>

<p style="text-align:start">If you have any questions, please email&nbsp;<a href="mailto:manager@totalmerchandise.co.uk" style="color:purple; text-decoration:underline" title="mailto:manager@totalmerchandise.co.uk">manager@totalmerchandise.co.uk</a>&nbsp;&ndash; otherwise, we look forward to working with you on another order soon.</p>

<p style="text-align:start">With very best wishes,&nbsp;</p>

<p style="text-align:start">David, Michelle and Jason&nbsp;</p>

<p style="text-align:start">Founders of Total Merchandise&nbsp;</p>

<p style="text-align:start"><em>Visit our <a href="https://www.totalmerchandise.co.uk/news/coronavirus" target="_blank">Coronavirus Hub</a> for more updates and information.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-coronavirus-update-from-the-founders-of-total-merchandise</link>
      <pubDate>Fri, 13 Mar 2020 09:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5639cb27d07b8a4cfebfbeaea18e7c27d401dacb.png" type="image/png" length="804525"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Best Branded Notebooks For Spring/Summer 2020]]></title>
      <description><![CDATA[<p>Cold, hard fact time, reader: you can&#39;t go wrong with a promotional notebook when it comes to selecting appropriate merchandise for&nbsp;your upcoming marketing campaign.</p>

<p>(Wait - what do you mean, that was melodramatic...?)</p>

<p style="text-align:center"><img alt="Promotional notebooks" src="https://www.totalmerchandise.co.uk/media/news_article/cca5e8d4db974eaf4c53bffd9c3eb1378477d5ca.gif" style="height:270px; width:480px" /></p>

<p>There really is no denying it. Whether you&#39;re planning a launch party, want to generate some long-lasting brand visibility or simply need to top-up your office stationery cupboards, promotional notebooks are an excellent place to start.</p>

<p>Don&#39;t believe us? There are all sorts of reasons why branded notebooks can make a great pick for your upcoming marketing campaign,&nbsp;including:</p>

<ul>
	<li><strong>A printed notebook offers the user a defined and practical purpose.</strong> A notebook has a clear use, with long-lasting functionality. Student demographic? It can be used for making notes in class. Fitness campaign? It could be used to record progress. General lifestyle audience? It can be used as a diary, a book of to-do lists, scribbling down thoughts on-the-go... Whoever you&#39;re aiming it at, they&#39;ll have a use for it.&nbsp;</li>
	<li><strong>Promotional notebooks are available in a wide range of designs and styles. </strong>Whether you want A5 or A6, eco or budget, soft-touch or hardback... There&#39;s an option for every marketing objective&nbsp;and budget, and aesthetic.&nbsp;</li>
	<li><strong>Branded notebooks can be printed with as much or as little of your artwork as you&#39;d like.</strong>&nbsp;From full colour to one-colour, our range of promotional notebooks gives you the flexibility to create the <em>perfect</em> notebook to match your campaign.&nbsp;</li>
</ul>

<p>The beauty of a notebook is it can offer something entirely unique to every single one of your customers, whether it&#39;s used to write a daily diary, keep a note of workplace to-do lists, jot down notes in class,&nbsp;keep track of fitness progress at the gym... There really are countless ways a notebook can be utilised by the end-user, depending on who they are and what they do.&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/7-ways-to-use-promotional-sticky-notes-in-the-office" target="_blank">7 Ways To Use Promotional Sticky Notes In The Office</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-brighten-up-your-office-in-2020" target="_blank">The Best Promotional Products To Brighten Up Your Office</a></li>
</ul>

<hr />
<p>One thing you can definitely be certain of is this:&nbsp;if you choose a promotional option, you can be assured that they&#39;ll be doing it with your branding on display every step of the way!</p>

<p>With dozens and dozens of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-notebooks" target="_blank">promotional notebooks</a> for your business to choose from, Total Merchandise is confident we&#39;ve got the perfect fit for your business and target customer.&nbsp;</p>

<h2>Phone Pocket A5 Notebooks</h2>

<p><strong>The perfect choice for...</strong>&nbsp;On-the-go professionals, who never seem to have quite enough hands.&nbsp;</p>

<p>Whether your customers are on their way into important meetings&nbsp;or are simply looking for a way to minimise what they need to carry, our smart Phone Pocket A5 Notebooks are the perfect accessory for busy modern lives.</p>

<p>[198428]</p>

<p>Each of these promotional notebooks features a phone pocket on the front cover, ideal for safely storing a smartphone, as well as a cover-based compartment that can hold paperwork. And it even has a pen pocket, too!&nbsp;</p>

<h2>Recycled Notepad &amp; Pen Sets</h2>

<p><strong>Choose it if... </strong>You&#39;re keen to enhance your company&#39;s eco-friendly output.&nbsp;</p>

<p>Available in eight different colours, these spiralbound recycled notebooks each come with a ballpen that&#39;s made from 100% recycled paper.&nbsp;</p>

<p>[183700]</p>

<p>Available in both A5 and A6 sizes, they&#39;re a fantastic eco friendly promotional giveaway, featuring your up-to full-colour artwork on the front cover.</p>

<h2>Pocket Moleskine Hardback Ruled Notebooks</h2>

<p><strong>Your customers will be... </strong>Impressed to see your business aligned with iconic Moleskine, the world-renowned notebook brand.</p>

<p>Moleskine is a name synonymous with sophistication - so why not link it with your business? &nbsp;</p>

<p>[192633]</p>

<p>We have a selection of Moleskine notebooks available, including our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/large-moleskine-hardback-ruled-notebook" target="_blank">Large Moleskine Hardback Ruled Notebook</a> and this <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/pocket-moleskine-soft-cover-ruled-notebook" target="_blank">Pocket Moleskine Soft Cover Ruled Notebook</a>.&nbsp;</p>

<h2>A5 Wiro Bound Poly Pads</h2>

<p><strong>Choose it if... </strong>You want to dazzle your customers with your full-colour artwork.&nbsp;</p>

<p>With the option to print the cover in up-to full-colour with your artwork - be it a one-colour logo or a vibrant still from your latest campaign imagery - you can make this promotional A5 notebook truly bespoke to your business.&nbsp;</p>

<p>[187890]</p>

<p>Take your&nbsp;pick from a range of colours for the spiralbound wire and, with a minimum order of just 100 units, this branded notepad can make a great promotional giveaway option for smaller businesses, too.&nbsp;</p>

<h2>A5 Cork Print Notebooks</h2>

<p><strong>An ideal match for: </strong>A non-traditional take on a classic notebook.&nbsp;</p>

<p>With its textured touch-me appearance, our A5 Cork Print Notebooks can be personalised with your artwork in up-to full colour.&nbsp;</p>

<p>[194382]</p>

<p>With page markers and&nbsp;a nylon&nbsp;band that can hold the page perfectly in place, your customer will always be able to find where they are.&nbsp;</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best promotional paper products&nbsp;to match the unique requirements of your business.&nbsp;Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-notebooks" target="_blank">branded notebooks</a> and contact us today to receive a quote for your brand.</p>

<p>Main image via Pixabay.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-top-10-best-notebooks-for-springsummer-2020</link>
      <pubDate>Wed, 11 Mar 2020 15:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0cfe5636f65c58bae2e5e63aa078bc18f029f32b.png" type="image/png" length="997949"/>
    </item>
    <item>
      <title><![CDATA[Blooming Wonderful Merchandise for Your 2020 Spring Campaigns]]></title>
      <description><![CDATA[<p>Rumour has it that spring is just around the corner... In fact, the very first day of spring 2020&nbsp;is Friday 20th March - less than a fortnight away!&nbsp;With the season associated with rebirth, renewal and regrowth, there really <em>is</em> no better time to give your campaigns a spring clean with some brand new promotional merchandise.</p>

<p style="text-align:center">[191158]</p>

<h2>Blooming Great Spring-Related Branded Items For Your 2020 Campaigns</h2>

<p>Before we jump into the best spring-worthy promotional products, let&#39;s take a look at what the season is actually all about. This year, the vernal equinox (otherwise known as the first day of spring) falls on Friday 20th March 2020;&nbsp;however, <a href="https://www.metoffice.gov.uk/weather/learn-about/weather/seasons/spring/spring-facts">spring can start at different times</a> depending on who you ask. When looking at the astronomical calendar, the first day of spring is 20th March 2020, although&nbsp;meteorologists state that spring actually begins on March 1st, running until 31st May.</p>

<p>Now the scientific bit is out the way, it&#39;s time to&nbsp;read on and discover TM&#39;s top picks of branded items to help your spring campaigns truly blossom&nbsp;- and to learn some interesting facts about the season that you probably didn&#39;t know before!</p>

<h2>1. Get Ready For Those Famous April Showers</h2>

<p>Some may argue that&nbsp;April showers are an old wives&rsquo; tale, with the&nbsp;saying&nbsp;&ldquo;March winds and April showers bring forth May flowers&rdquo; suggesting&nbsp;they&#39;re more of a rhyme-friendly convenience than steeped in&nbsp;actual reality.&nbsp;However!&nbsp;There the tune definitely has a&nbsp;basis in scientific fact, simply referring&nbsp;to the fact April typically sees more rain than any other month.</p>

<blockquote>
<p>Did you know that the wettest spring on record was in 1947? That particular season saw an extraordinary 331.7mm of rain fall!&nbsp;</p>
</blockquote>

<p>With that in mind, it would be a good idea to keep your customers and colleagues prepared for the expected showers, no? And what better way than&nbsp;with some rain-proof merch...</p>

<h2>Promo Budget Golf Umbrellas</h2>

<p><strong>Lead time:</strong>&nbsp;Five working days on our Express service.</p>

<p>Great for keeping your brand on display on even the gloomiest of British days, these branded umbrellas are continuously one of our best-selling promotional products. Available in an array of colours and printed with your company design for a completely bespoke and eye-catching finish, they&#39;re as cost-effective as they are practical for your customers.</p>

<p>[311003]</p>

<h2>Ball Ponchos</h2>

<p><strong>Lead time:</strong>&nbsp;10 working days.</p>

<p>Perfect for clipping onto a bag or neatly storing in a bag, our promotional ponchos guarantee to put your brand directly into your customers&#39; hands when they need you the most. Made from PVC, these emergency ponchos come complete with a matching coloured plastic ball carrier and snap hook attachment.</p>

<p style="text-align:center">[187388]</p>

<h2>2. Forget White Christmas -&nbsp;It&#39;s More Likely To Be A White Easter</h2>

<p>Although us Brits are always dreaming of a white Christmas, it is, in fact, more likely for the UK to experience snow around Easter time. Looking at the stats, December has <a href="https://www.essexlive.news/news/essex-news/essex-weather-essex-see-9-3515081" target="_blank">an average snow or sleet fall</a> of 3.9 days, whilst March has an impressive 4.2 days. However, due to Easter falling on April 12th this year, we have a smaller chance of snow -&nbsp;April typically has an average snow and sleet fall of just 2.3 days.</p>

<h2>Curved Ice Scrapers</h2>

<p><strong>Lead time: </strong>Five working days express.</p>

<p>As Brits, we&#39;re&nbsp;ever-hopeful for sunshine - though during the spring months,&nbsp;we can still&nbsp;experience the occasional frosty morning. With that in mind, make sure your clients are still thinking of your business on even the freshest of spring mornings with a branded ice scraper.</p>

<p style="text-align:center">[188131]</p>

<p>Boasting a generous print area for your logo, these Curved Ice Scrapers are available in your choice of nine striking colours.</p>

<h2>3. The First Teaser Of The Summer Sun Yet To Come</h2>

<p>That being said,&nbsp;spring can also mean some serious sunshine, too. So why not arm your customers with seasonal-appropriate accessories that can help them keep cool on even the warmest of spring days?&nbsp;</p>

<blockquote>
<p>Fun fact: the&nbsp;<a href="https://www.metoffice.gov.uk/weather/learn-about/weather/seasons/spring/spring-facts">warmest English spring on record</a> was in 2011, when the season had&nbsp;an average daytime temperature of 9.2 degrees celsius. Fingers crossed 2020 can beat 2011&#39;s positively&nbsp;balmy climes!</p>
</blockquote>

<h2>Classis Sunglasses</h2>

<p><strong>Lead time:</strong>&nbsp;Five working days on our&nbsp;express service.</p>

<p>Our Classic Sunglasses promise&nbsp;to put your brand at the forefront of your customers&#39; minds - quite literally! With UV400 protection and available&nbsp;in a choice of vibrant colours, these branded sunglasses are the perfect giveaway to tie-in with your spring promotions.</p>

<p style="text-align:center">[185258]</p>

<h2>Brushed Heavy Cotton Cap</h2>

<p><strong>Lead time:</strong>&nbsp;10 working days.</p>

<p>These Brushed Heavy Cotton Caps are among our best-sellers for a reason! With your logo embroidered on the front, they ensure long-lasting and high impact brand exposure for your business. If you&#39;re looking for a high-perceived value item that appeals to a wide audience, search&nbsp;no further.</p>

<p style="text-align:center">[312636]</p>

<h2>4. Work Within The Property Industry? You&#39;re In Luck!</h2>

<p>According to a recent study published by the National Association of Realtors, spring is the most popular time of year to sell and buy a house. So, if your business sits within the property industry, now&#39;s the perfect time to invest in new promotional merchandise to ensure&nbsp;your marketing can blossom.</p>

<h2>House Seed Sticks</h2>

<p><strong>Lead time:</strong>&nbsp;10-15 working days.</p>

<p>If you&#39;re looking for an industry-related branded item that fits perfectly with the start of spring, look no further than these House Seed Sticks. Each pack includes five seed sticks with the house-shaped packaging customised with your full-colour corporate branding printed to both sides for maximum impact.</p>

<p style="text-align:center">[198268]</p>

<h2>Concrete Vegan Candles</h2>

<p><strong>Lead time: </strong>Five working days.</p>

<p>Did you know that your sense of smell can be more acute during springtime, due to there being more moisture in the air? With that in mind, these promotional candles are ideal for your spring 2020 campaigns, especially if you work within the property or interiors&nbsp;industries. Available in a range of different colours and effects, each candle&nbsp;features your custom design engraved to the concrete pot.</p>

<p style="text-align:center">[209855]</p>

<p>Follow the lead of Persephone (the Ancient Greek goddess of springtime, naturally)&nbsp;with our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/spring-products">spring-perfect promotional merchandise</a>. If you don&#39;t find what you&#39;re looking for, give our friendly sales team a call and they will be able to help you find the perfect item for your spring marketing.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/blooming-wonderful-merchandise-for-your-2020-spring-campaigns</link>
      <pubDate>Mon, 09 Mar 2020 15:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/45334250c96d60a981b03888dd2cfe5c7a1658a9.jpeg" type="image/jpeg" length="147927"/>
    </item>
    <item>
      <title><![CDATA[Mother's Day Inspired Merchandise to Make Your Marketing Flourish]]></title>
      <description><![CDATA[<p>This year will see Mother&#39;s Day&nbsp;fall on Sunday 22nd March in the UK - meaning that&nbsp;there&#39;s no time like the present to purchase the most loveable logo-printed gifts for your Mothering Sunday 2020 campaign.</p>

<p style="text-align:center">[189331]</p>

<h2>Why Do We Celebrate Mother&#39;s Day In The UK?</h2>

<p>Remembering which date Mother&#39;s Day falls on each year can be difficult, simply because&nbsp;it varies each year. In the UK, it&#39;s celebrated on the fourth Sunday of Lent.</p>

<p>Wondering&nbsp;why, exactly,&nbsp;it&#39;s&nbsp;celebrated on that specific date? It all stems back to&nbsp;Christian behaviour during the Lent period. On the fourth Sunday during the period of Lent, Christians&nbsp;would <a href="https://www.independent.co.uk/life-style/mothers-day-usa-google-doodle-australia-feliz-dia-de-madres-anna-jarvis-a8909751.html" target="_blank">visit their &#39;mother church&#39;</a> - which is also why we refer to the celebration as Mothering Sunday, FYI.</p>

<h2>3 Facts About Mother&#39;s Day We Bet You Didn&#39;t Know</h2>

<p>Firstly, you might imagine that Valentine&#39;s Day is the biggest flower-buying day of the year but you would be incorrect. It is in fact, <a href="https://www.sykescottages.co.uk/blog/ten-fun-facts-for-mothering-sunday/">Mother&#39;s Day</a>&nbsp;that&nbsp;sees&nbsp;flower sales bloom by around 70%, compared to other days of the year. 🌷</p>

<p>Secondly! Did&nbsp;you know that Mother&#39;s Day is one of the most popular days of the year <a href="https://blog.gotenzo.com/mothers-day-guide-what-sales-patterns-to-expect-for-restaurants-and-pubs-and-what-you-can-do-to-prepare" target="_blank">for people to eat out</a>? From coffee shops to afternoon tea, pub lunches to bistro dinners - tables (and tummies!) get filled in celebration of all things maternal. 🍰</p>

<p>Finally... An astonishing 30 million greetings cards are sent by Brits on Mother&#39;s Day! 💌</p>

<h2>Promotional Products To Tie In With Mother&#39;s Day 2020</h2>

<p>With Mother&#39;s Day a few weeks away, now&#39;s the time to purchase your tie-in branded items. With our list of top picks, we&#39;ve got pink on the mind - a rather fitting hue for the occasion...</p>

<h2>1. A6 Greetings Cards</h2>

<p>As mentioned in our three interesting facts over, in the UK around 30 million cards are sent on Mother&#39;s Day, so it would be fitting to send your clients a sweet greetings card for the special day.</p>

<p>[195272]</p>

<p>Our custom-printed A6 greetings cards are made from 350gsm silk board for a luxurious finish and are personalised with your full-colour design printed to both the outside and inside of the card for maximum impact. These printed cards are a budget-friendly&nbsp;yet effective&nbsp;Mother&#39;s Day gift and are available from as little as 49p per unit!</p>

<p><strong>Lead time:&nbsp;</strong>10 working days.</p>

<h2>2. Universal Vending Cups</h2>

<p>Perfect for coffee shops and cafes, you can expand your brand exposure further with&nbsp;these promotional coffee cups -&nbsp;they truly&nbsp;let your name travel. Available in a variety of colours, but why opt for pink to fall completely in line with Mother&#39;s Day?</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/universal-vending-cups" target="_blank"><img alt="Universal Vending Cup in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/5c28c9cf29b5bd5d5f336c262b74307ad4e940da.jpeg" style="height:200px; width:200px" /></a></p>

<h6 style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/universal-vending-cups" target="_blank">Universal Vending Cups</a></h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/universal-vending-cups" target="_blank"><img alt="From £1.22" src="https://www.totalmerchandise.co.uk/media/news_article/1397d17ce5e91647795c9c153bc825be39a2698d.png" style="height:29px; width:110px" /></a></p>

<p><strong>Lead time:</strong>&nbsp;7-10 working days.</p>

<h2>3. Bear in a Mug</h2>

<p>These adorable gifts a sure to add&nbsp;a <em>bear-y</em> cute touch to your Mother&#39;s Day campaign. Each of these unique items offers not one but two opportunities to flaunt your brand, with your logo printed to both the plastic mug and the bear&#39;s T-shirt! And, for the perfect finishing touch, this wonderful duo comes wrapped in a plastic bag with a decorative bow.</p>

<p style="text-align:center">[194048]</p>

<p><strong>Lead time:&nbsp;</strong>10-15 working days.</p>

<h2>4. Promotional 10-Inch Balloons</h2>

<p>If your business&nbsp;is&nbsp;planning an event in celebration of Mothering Sunday and you&#39;re currently looking for the perfect finishing touch, look no further than these Promotional 10-Inch Balloons.</p>

<p style="text-align:center">[704352]</p>

<p>Printed with your logo to each side, these branded balloons are sure to make your marketing pop! And best of all, they&#39;re available from as little as 8p per unit.</p>

<p><strong>Lead time:</strong>&nbsp;7 working days.</p>

<h2>5. Express New Shape Engraved Trolley Coins</h2>

<p>These promotional trolley coin keyrings are as practical as they are promotional - and are sure to draw attention to your brand!&nbsp;</p>

<p style="text-align:center">[195123]</p>

<p>Engraved with your logo for long-lasting exposure, these branded trolley tokens will remind your customers of your business on a regular basis.&nbsp;</p>

<p><strong>Lead time:&nbsp;</strong>72 hour express.</p>

<h2>6. Mini Prosecco Bottles</h2>

<p>Our promotional mini bottles of Prosecco let your customers celebrate Mother&#39;s Day in style, and pop the cork on your marketing. Personalised with a&nbsp;full-colour label that covers the entire bottle, as well as with your logo printed&nbsp;to the lid, these are a sure way to advertise your business.</p>

<p style="text-align:center">[216462]</p>

<p><strong>Lead time:</strong>&nbsp;10 working days.</p>

<h2>7. Double Compact Mirror</h2>

<p>Available in chrome or rose gold, these compact mirrors are an elegant gift to include in your Mother&#39;s Day promotions. Each branded compact boasts two mirrors and a generous design area&nbsp;for your engraved logo.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/double-compact-mirror"><img alt="Double Compact Mirror in Rose Gold" src="https://www.totalmerchandise.co.uk/media/news_article/574c0144b90c2ef70383d3553056c69f79c34f56.jpeg" style="height:250px; width:250px" /></a></p>

<h6 style="text-align:center">Double Compact Mirror</h6>

<p style="text-align:center"><img alt="From £1.22" src="https://www.totalmerchandise.co.uk/media/news_article/738594110628178917e5973621cd46edf59f9cdb.png" style="height:34px; width:118px" /></p>

<p>Boasting a sleek and simple design, these&nbsp;printed compact mirrors offer&nbsp;great value, with prices starting at just &pound;1.22 per unit.</p>

<p><strong>Lead time:</strong>&nbsp;10 working days.</p>

<h2>8. Chrome Finish Perfume Atomiser</h2>

<p>If you&#39;re looking for a practical promotional product that offers a subtle and stylish way of advertising your brand&nbsp;then search no longer; these Chrome Finish Perfume Atomiser are the logo-printed giveaway for your Mother&#39;s Day campaign. Perfect for perfume shops, salons and so much more, they offer long-lasting brand exposure.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/chrome-finish-perfume-atomiser"><img alt="Chrome Finish Perfume Atomiser in Pink" src="https://www.totalmerchandise.co.uk/media/news_article/ff050e6f67fd54fd3cfb3d15186630b4c0afc7a5.jpeg" style="height:250px; width:250px" /></a></p>

<h6 style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/chrome-finish-perfume-atomiser" target="_blank">Chrome Finish Perfume Atomiser</a></h6>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/chrome-finish-perfume-atomiser" target="_blank"><img alt="From £1.15" src="https://www.totalmerchandise.co.uk/media/news_article/2911ac2a74b5e43733983f4084564f7dd8b85f48.png" style="height:31px; width:117px" /></a></p>

<p><strong>Lead time:</strong>&nbsp;10 working days.</p>

<p>So, if you&#39;re inspired for your Mother&#39;s Day 2020 campaign&nbsp;discover the wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/general-promotional-lifestyle-merchandise">promotional lifestyle items</a> Total Merchandise has to offer. Don&#39;t forget to fill in the Rapid Quote form to receive your bespoke quote.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/mothers-day-inspired-merchandise-to-make-your-marketing-flourish</link>
      <pubDate>Fri, 06 Mar 2020 14:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d6026c8e3ec4f198da42e922ff699135eaac6f60.jpeg" type="image/jpeg" length="475263"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: 10 Of The Best Promotional Products Made In The UK]]></title>
      <description><![CDATA[<p>Looking for the best - and we mean the&nbsp;<em>very</em>&nbsp;best - of UK-made promotional products to represent your business? Search no further than Total Merchandise&#39;s broad range of UK-created giveaways.</p>

<p>We have a wide range of promotional merchandise available that falls within this remit, meaning your business can be assured of a lower carbon footprint as well as quality merchandise manufactured in the UK.</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-beginners-guide-to-eco-friendly-promotional-merchandise" target="_blank">The Beginner&#39;s Guide To Eco-Friendly Promotional Merchandise</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-10-essential-promotional-items-every-uk-start-up-business-needs" target="_blank">The 10 Low-Order Promotional Items Every UK Start-Up Needs</a></li>
</ul>

<hr />
<p>Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">UK-made promotional products</a> and read on to browse some of our favourites.</p>

<h2>Promo Budget Golf Umbrellas</h2>

<p>We&#39;re officially a nation that loves nothing more than to talk (and talk...) about the weather - so it&#39;s safe to assume that your customers will be able to benefit from receiving our budget-friendly promotional umbrellas. With <a href="https://www.metoffice.gov.uk/about-us/press-office/news/weather-and-climate/2019/2019-autumn-and-november-stats" target="_blank">record-breaking levels of rain</a> falling in autumn 2019, an umbrella branded with your artwork makes&nbsp;a highly practical giveaway your customers can use time after time.&nbsp;</p>

<p>[311003]</p>

<p>Printed with your artwork in up to four colours - on as many as eight panels - these branded brollies promise visibility for your business on even the gloomiest of days.&nbsp;</p>

<h2>Hardtop Mouse Mat</h2>

<p>Emblazoned with your full-colour artwork, our best-selling Hardtop Mouse Mat will add a splash of brand awareness for your business to desks all across the UK. One of our best-selling products, it&#39;s perfect for adding some corporate charm to workplaces and home-office set-ups alike.</p>

<p>[110011]</p>

<p>Each of these printed mouse mats features your artwork in dazzling full colour - so whether it&#39;s a campaign shot, a calendar or simply your company logo, it offers high-impact visibility.&nbsp;</p>

<h2>Budget Flyer</h2>

<p>Add a sporting touch to your marketing campaign with our UK-made promotional flyers. Perfect for sporting and lifestyle-related marketing campaigns alike, these branded flying discs are available in five&nbsp;bright colours, with your logo printed in&nbsp;prime position in the centre.</p>

<p>[184186]</p>

<p>Need them in a hurry? No problem - they can be dispatched in as little as five working days with our express delivery option.&nbsp;</p>

<h2>Curved Ice Scrapers</h2>

<p>Whether you run a motoring business, car forecourt or are simply looking for practical promotional giveaways to present to your customers in time for the cooler months, you can be assured that our promotional ice scrapers fit the brief perfectly.</p>

<p>[188131]</p>

<p>Our best-selling Curved Ice Scrapers are available in nine different colours, with your artwork prominently printed on them in full colour.&nbsp;</p>

<h2>Brite Mat Tyre Coasters</h2>

<p>Add an eco touch to your marketing campaign with our unusual Brite Mat&nbsp;Tyre Coasters. Made, as the name suggests, from recycled tyres, these environmentally-friendly promotional coasters can be printed with your artwork in up to three colours.</p>

<p>[184778]</p>

<p>Made from 99.5% recycled waste material and manufactured in the UK, take your pick from printed coasters that are either circular or square - the choice is yours!</p>

<h2>700ml Tempo Fruit Infuser Bottles</h2>

<p>Help customers stay hydrated and your branding stay visible with these promotional water bottles, which feature your logo printed in up to four colours.&nbsp;</p>

<p>[192799]</p>

<p>Choose from a wide range of colours for both the lid and the bottle, enabling you to create a bespoke design for your business. All your customers need to do is add their favourite fruit to the infuser and&nbsp;fill the bottle with water to enjoy a refreshing drink!&nbsp;</p>

<h2>A5 Note Pad</h2>

<p>Here&#39;s an idea that&#39;s worth taking note of! Printed in anywhere from one-colour to full-colour with your artwork, our promotional note pads come in a handy A5 size that makes them ideal for use in school, at the office or around the home.&nbsp;</p>

<p>[8500128]</p>

<h2>Moso Bamboo Phone Stands</h2>

<p>Add a natural finish to any workspace&nbsp;with these impressive bamboo phone stands, which can be printed or engraved with your branding for maximum exposure.&nbsp;</p>

<p>[209843]</p>

<p>Sturdy and instantly impressive, these Moso Bamboo Phone Stands make great high-perceived value giveaways for valued customers or colleagues to keep on their desks.&nbsp;</p>

<h2>Universal Take Out Cups</h2>

<p>Enable customers to take their favourite hot drinks on-the-go with our best-selling Universal Take Out Cups.</p>

<p>[192849]</p>

<p>Mix-and-match colours for the mugs and their lids in order to create a completely unique promotional travel mug for your business.</p>

<h2>Recycled Plastic Name Badges</h2>

<p>Finally! If your company requires staff to wear name badges, consider this as an option! Our UK-made Recycled Plastic Name Badges are ideal for adding a personal touch to proceedings with your customer.</p>

<p>[196078]</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best UK-made branded&nbsp;products to match the unique requirements of your business.&nbsp;Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/made-in-uk" target="_blank">UK-made&nbsp;promotional merchandise</a>&nbsp;and contact us today to receive a quote for your brand.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-10-of-the-best-promotional-products-made-in-the-uk</link>
      <pubDate>Mon, 02 Mar 2020 15:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fe3f2495a68baec4c57fd0670c5ad1c5a3c6dbdd.png" type="image/png" length="1260706"/>
    </item>
    <item>
      <title><![CDATA[Five Scenarios A Branded Lunch Box Can Help To Eliminate]]></title>
      <description><![CDATA[<p>Lunchtime! Everyone has their own ritual for this most hallowed of meals, be it&nbsp;a quick bite grabbed at an office desk, a stroll outside to indulge in some al-fresco dining&nbsp;or&nbsp;simply heading to the staffroom for a brief switch-off.&nbsp;</p>

<p>According to research, the typical working Brit takes a 34-minute lunchbreak&nbsp;each day, whilst over half (52%) skip lunchtime altogether. Whether your customers grab a quick bite at their desks or enjoy a more leisurely approach to lunchtime,&nbsp;chances are they will be open to a little assistance to make the transporting of their meal that little bit easier.</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-10-essential-promotional-items-every-uk-start-up-business-needs" target="_blank">The 10 Low-Order Promotional Items Every UK Start-Up Needs</a></li>
</ul>

<hr />
<p>We&#39;re talking about a personalised lunch box, people - the defender of dainty sandwiches, easy-to-crush bags of crisps and squashable fruit across the land.&nbsp;</p>

<p>And it doesn&#39;t end with branded lunch boxes. Why not enable your customers/colleagues/etc to expand their lunchtime horizons by arming them with thermal lunch flasks that can hold hot dishes (think pasta, casserole and so on), classic flasks that can accommodate hot soup, or easy-to-carry promotional lunch bags, printed with your logo?</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-about-the-house" target="_blank"><img alt="How promotional products can improve lunchtimes" src="https://www.totalmerchandise.co.uk/media/news_article/04d0df277bc9fc694b577420c53f048cf964d2b1.jpeg" style="height:799px; width:850px" /></a></p>

<p>As well as enabling your customers to enjoy a proper lunch each day, there is a wide range of other reasons why they might like to&nbsp;consider using a promotional lunchbox. The pros for the user include:</p>

<ul>
	<li><strong>Cost-effective:</strong>&nbsp;Bringing their own means customers are able to save the money they&#39;d spend on lunches.</li>
	<li><strong>Eco-friendly:</strong>&nbsp;A reusable lunch box or lunch bag can help reduce&nbsp;the amount of single-use plastic customers use.&nbsp;</li>
	<li><strong>Nutritious:</strong>&nbsp;Eating well throughout the day can help power brains and keep people on tip-top form.&nbsp;</li>
</ul>

<p>And of course, the pros for your business are manifold; with your branding on display each day, it offers free advertising with every use, as well as associating your company with good things (that&#39;s to say, food and a bit of respite). And items such as our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/silicone-cup-cover" target="_blank">Silicone Cup Covers</a>&nbsp;can even help to make tea breaks or elevenses feel that bit more protected, too.</p>

<p>Read on for our whirlwind guide to the scenarios that your customers can wave bye-bye to, all thanks to the help of a promotional lunch box.&nbsp;</p>

<h2>#1 Feeling &#39;hangry&#39; will become a thing of the past.</h2>

<p>We all have that one colleague - the one who once tried to get&nbsp;a Twix multipack Deliveroo&#39;d to the office because they were no longer able to think cohesively without drooling. &quot;I&#39;m! Fine!&quot; they snarled as they rummaged through the communal office kitchen, trying to find something - anything! - that would&nbsp;get them through their 4pm sugar slump. They didn&#39;t find anything in the cupboards and they also got a HR warning for ranting at the intern, who had innocently pointed out that there was only an hour left until home time.</p>

<p>[215875]</p>

<p>The next day, radiating sunbeams and joy, the Very Hungry Colleague-Pillar (kind of works?)&nbsp;explained blithely that they had simply been &#39;hangry&#39;; a word-fusion now so prevalent, that conveys so much and yet so little,&nbsp;that it has its very own listing in the Oxford English Dictionary. <a href="https://www.foxnews.com/food-drink/hangry-is-officially-a-word-in-the-oxford-english-dictionary" target="_blank">We kid you not.</a></p>

<p>Anyway. Armed with branded lunch boxes or lunch bags, your customers can stock up on all the snacks they desire - perfect for keeping them satisfied throughout the working day, as well as ensuring the &#39;hanger&#39; is firmly at bay.&nbsp;</p>

<h2>#2 There&#39;s no longer any need to spend a fortune on eating out.&nbsp;&nbsp;</h2>

<p>Gone are the days of forking out&nbsp;for an over-priced bag of crisps in the nearby corner shop that you<em>&nbsp;</em>know, deep down, you could&nbsp;get for a fraction of the price in a supermarket.</p>

<p>Nope, instead, here you are, paying above the odds for a thoroughly average sandwich, which, judging by the amount you just handed over, has taken on a value matched only by that of gold, diamonds and Ed Sheeran lyrics. But it&#39;s fine, because you can&#39;t put a value on happiness, right?&nbsp;(Your bank statement would beg to disagree but hey, detail.)</p>

<p>[197728]</p>

<p>Of course, the value of presenting your customers and colleagues with their very own branded lunch boxes is this: it puts them fully&nbsp;in control. If they can be organised enough to prep their own lunches in advance, they&#39;re on to a winner - and so is your brand awareness. Reducing their need to spend any extra cash throughout their working day, they can create their favourite lunches and have something delicious to look forward to as well as extra money in the bank. Win-win, no?</p>

<h2>#3 You won&#39;t be disappointed about what <em>isn&#39;t</em>&nbsp;on the menu.</h2>

<p>The problem with not bringing in your own lunch to work each day is this: it leads to fantasising. What will you have today?&nbsp;A meal deal? A takeaway? That really delicious sandwich that only the cafe downstairs seems to make?&nbsp;</p>

<p>[194668]</p>

<p>Of course, the problem with cravings is they can lead to disappointment if they can&#39;t be filled. The beauty of filling your own lunchbox, therefore, is you know <em>exactly</em> what you&#39;ve got to look forward to. There&#39;s no need to wistfully daydream about that sausage roll&nbsp;you hope the sandwich van has on-board&nbsp;or to pine for a speciality wrap from the cafe downstairs only to discover they don&#39;t have any in stock. Rather - and not to be too dramatic here - you&#39;re fully in control of your own destiny.&nbsp;</p>

<h2>#4 It can help to reduce the use of single-use plastics.&nbsp;</h2>

<p>Buying lunch each day comes with swathes of packaging. Whether it&#39;s crisp packets or salad pots, sandwich packets or chocolate wrappers, there&#39;s a lot of scope for single-use plastics to be used all in the name of lunch - and unless your office has a tip-top recycling policy, chances are it will end up discarded in the general rubbish.</p>

<p>[198639]</p>

<p>As well as eliminating the need for chucking plastic and paper, a lunchbox made from eco-friendly materials can help bring an additional green twist to any business&#39; marketing endeavours. Products such as our Match Eco&nbsp;Lunch Boxes, shown above, are ideal for adding a thoroughly eco-savvy nod to any campaign.&nbsp;</p>

<h2>#5&nbsp;Food-shaming becomes a thing of the past.</h2>

<p>Picture the scene: you&#39;ve just returned to the office after popping out to grab some lunch that you can have at your desk. &quot;Bought another jacket potato, have you?&quot; enquires your colleague in a tone that manages to be both arched yet innocent. This is&nbsp;the fifth time she&#39;s asked this week. And sure, it&#39;s only Tuesday - but what&#39;s it to her?&nbsp;</p>

<p>[194836]</p>

<p>If you&#39;re tired of having your freshly-purchased lunch on prime display for one and all to see (and comment on), the privacy a lunch box can afford is not to be underestimated - no cameras, please.</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best promotional products&nbsp;to match your business&#39; unique needs.&nbsp;Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">best-selling merchandise</a> to kick-start your search and contact us today to receive a quote for your company.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-make-lunchtime-easier</link>
      <pubDate>Wed, 26 Feb 2020 13:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/346637de257313f325b47dd9a8952421e4a44e3f.png" type="image/png" length="1019675"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Best Promotional Merchandise Aimed at Children]]></title>
      <description><![CDATA[<p>Looking for some merchandise that will delight&nbsp;your younger target audience&nbsp;but seriously lacking in&nbsp;inspiration?</p>

<p>Well, don&#39;t fret: here at Total Merchandise, we have a vast range of branded items that will put a smile on children&#39;s faces - and yours, for that matter!</p>

<h6 style="text-align:center"><img alt="Minions" src="https://www.totalmerchandise.co.uk/media/news_article/91d9c696043fbdb6de0f2a56ea75b4aeae08a500.gif" style="height:181px; width:400px" /><br />
Via GIPHY</h6>

<hr />
<p><em><strong>Editor&rsquo;s Note:&nbsp;</strong>This article was originally written in February 2020 but we believe it could be helpful to readers and provide value and inspiration for businesses amidst COVID-19. For more information and updates, please visit our&nbsp;<a href="https://www.totalmerchandise.co.uk/news/coronavirus" target="_blank">Coronavirus Hub</a>.</em></p>

<ul>
</ul>

<hr />
<h2>For&nbsp;Awareness On The Move, Choose Branded School Bags</h2>

<p>It goes without saying that bags are an everyday essential for UK school pupils. From the moment they first step foot into nursery to the day they leave college, children need a bag to store their books, pencil cases, lunches&nbsp;(and so much more) within, ensuring the&nbsp;must-haves they need throughout the day are within easy reach.</p>

<h2>1. Classic School Bags</h2>

<p>If you work for a primary&nbsp;school and are searching for printed bags, our Classic School Bags are the item for you. Available in eight classic colours, each branded bag features two reflective stripes, a name card holder, velcro closure and a padded handle. Customised with your school logo printed to the front, you can be assured&nbsp;your branding will be visible!</p>

<p style="text-align:center">[190794]</p>

<p><strong>Great for: </strong>Carrying pupils&#39; everyday essentials.</p>

<p><strong>Lead time: </strong>Seven working days.</p>

<h2>2. Enhanced Viz School Bags</h2>

<p>Looking for a school bag with extra safety features for your pupils? Look no further than these Enhanced Viz School Bags, complete with a reflective panel&nbsp;and fluorescent binding for maximum visibility in the darker months of the British winter. These printed school bags are ideal for everyday use, all the while flaunting your school logo.</p>

<p style="text-align:center">[190795]</p>

<p><strong>Choose these if... </strong>You want to focus on safety in your everyday marketing.</p>

<p><strong>Lead time: </strong>Seven working days.</p>

<h2>3. Budget Nylon Drawstring Bags</h2>

<p>Our Budget Nylon Drawstring Bags are available in a choice of 13 eye-catching colours and can be printed with your branding&nbsp;for an easy way to spread awareness for your school or business. The light-weight design of these promotional drawstring bags&nbsp;is further enhanced by the strength of the 210D nylon they are made from - and with prices&nbsp;starting from as little as 60p per unit, they&#39;re a smart investment!</p>

<p style="text-align:center">[184679]</p>

<p><strong>Ideal for: </strong>Your students to use as PE bags.</p>

<p><strong>Lead time: </strong>Five working days as standard but also available on our 48-hour express dispatch (up to 1,000 units printed with a one colour logo).</p>

<h2>Make A Mark With Promotional Arts &amp; Crafts</h2>

<p>It&#39;s a known fact that children love to get creative, whether it be letting loose in a colouring book or making their own masterpiece in an art class at school. Not only is getting creative&nbsp;proven to lift the mood of a child but it&#39;s also an important part of their development. In fact, children gain useful skills through doing art activities including problem-solving, communication and fine motor skills,&nbsp;to name just a few!</p>

<hr />
<p><strong>RELATED:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/9-novelty-promotional-merchandise-ideas-your-customers-will-love" target="_blank">9 Novelty Promotional Merchandise Ideas Your Customers Will Love</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/tm-insights--what-wins-in-the-battle-between-fun--functional" target="_blank">What Wins In The Battle Between Fun &amp; Functional Promotional Products?</a></li>
</ul>

<hr />
<h2>1. Doodle Flags</h2>

<p>Our promotional Doodle Flags would make&nbsp;a great event giveaway&nbsp;for your next campaign. Each set comes complete with the doodle flag and four coloured crayons that are stored within the flagstick.</p>

<p style="text-align:center">[186792]</p>

<p><strong>Consider if...&nbsp;</strong>You want to promote your brand with a splash of creativity - quite literally!</p>

<p><strong>Lead time: </strong>10 working days.</p>

<h2>2. Colouring Pencil Picture Packs</h2>

<p>Each of these fun packs includes a set of eight assorted colouring pencils and 20 generic colouring-in sheets. Supplied in a transparent plastic box printed with your company logo in up to four colours, they are sure to draw attention to your brand.&nbsp;</p>

<p style="text-align:center">[195828]</p>

<p><strong>Brilliant because... </strong>They boast a large print area for your branding and offers hours of entertainment for your customers.</p>

<p><strong>Lead time:&nbsp;</strong>10 working days</p>

<h2>3. Fun Activity Packs</h2>

<p>If you&#39;re looking for the ultimate in fun-filled&nbsp;promotional giveaways for children, these Fun Activity Packs could tick the box (as the name might suggest!). Each one contains a personalised A5 colouring booklet, a packet of four colouring pencils, personalised sticker sheet and a foam animal puzzle, all supplied in a biodegradable carrier bag.</p>

<p style="text-align:center">[183502]</p>

<p><strong>Consider these if...&nbsp;</strong>You want to give little ones something that will keep them entertained, with your logo subtly on display at the same time.&nbsp;</p>

<p><strong>Lead time: </strong>Seven&nbsp;working days.</p>

<h2>Logo-Printed Clothing For Wearable Brand Exposure</h2>

<p>Branded clothing is a great way to generate awareness for your business out-and-about and children&#39;s clothing is no exception. Whether you work for a school or club and are&nbsp;looking for items to complete&nbsp;uniforms, want to order clothing exclusively for a&nbsp;school trip&nbsp;or want promotional clothing in-store as part of a child-focussed&nbsp;giveaway, they are sure to advertise your brand wherever the wearers go!</p>

<h2>1. Gildan Kids Softstyle T-Shirts</h2>

<p>Available in a range of colours (22 to be precise!) we have a colour to suit any campaign. These printed t-shirts are suitable for children of the ages 3 up to 22 and are made from light-weight textiles for maximum comfort.</p>

<p style="text-align:center">[189271]</p>

<p><strong>Great for: </strong>A multitude of marketing campaigns or themed activity. Because T-shirts always have a use, no?</p>

<p><strong>Lead time: </strong>Seven-to-ten working days.</p>

<h2>2. AWD Kids Hoodies</h2>

<p>Great for school trips, these branded hoodies can be printed or embroidered with your custom design for long-lasting business exposure. This simple yet effective&nbsp;unisex hoodie is available in 26 colours and features a headphone cord feed hole in the kangaroo pocket.</p>

<p style="text-align:center">[188084]</p>

<p><strong>Brilliant because... </strong>They keep both your branding and your customers on-trend.</p>

<p><strong>Lead time:&nbsp;</strong>Seven-to-ten&nbsp;working days for printed design and ten working days for embroidery.</p>

<h2>3. Kids&#39; Plastic Ponchos</h2>

<p>Ideal for keeping children dry when those unexpected British showers hit, these&nbsp;printed ponchos are ideal for keeping to-hand in bags. Each of these personalised PVC children&#39;s ponchos boasts a hood and popper neck fastening to ensure maximum comfort for the user.</p>

<p style="text-align:center">[193971]</p>

<p><strong>Choose these if...&nbsp;</strong>You want to keep your brand visible whatever the weather.&nbsp;</p>

<p><strong>Lead time:&nbsp;</strong>Seven working days.</p>

<h2>Make A Good First Impression With Fun Event Giveaways</h2>

<p>Whether you&#39;re attending an event or running one, giveaways are a great way to interact with your customers and potential clients, as well as making a memorable impression - especially with children!</p>

<h2>1. Bubble Blower Pots</h2>

<p>These classically shaped bubbles can be made completely unique to your brand with your custom full-colour design printed to the label that wraps around the pot. Priced at as little as 42p per unit, these promotional bubbles are a budget-friendly and effective event giveaway.</p>

<p style="text-align:center">[192719]</p>

<p><strong>Brilliant because:&nbsp;</strong>They&#39;re a playful&nbsp;product that will&nbsp;ensure brand-awareness that&#39;s linked with fun!</p>

<p><strong>Lead time:&nbsp;</strong>Ten working days</p>

<h2>2. Foam Gliders</h2>

<p>Our promotional Foam Gliders are in the shape of aeroplanes and are available in a choice of striking colours - why not mix-and-match the colours for a completely bespoke finish? Printed with your logo to either the wing or tail, they are sure to take your brand to whole new heights!</p>

<p style="text-align:center">[185453]</p>

<p><strong>Consider these if...&nbsp;</strong>You want to align your brand with fun,&nbsp;games and a classic childhood toy - and see it touch the sky (well, almost) in the process</p>

<p><strong>Lead time:&nbsp;</strong>Seven working days.</p>

<h2>3. Rainbow Spring</h2>

<p>Are you looking for a fun event giveaway with a throwback&nbsp;touch? Then these retro toys could be the perfect pick for your business. Each is presented in its very own gift box and printed with your design to the spring itself for maximum impact. These Rainbow Springs offer endless juggling, flipping and action motion fun.</p>

<p style="text-align:center">[140080]</p>

<p><strong>Great for:&nbsp;</strong>A colourful addition to any event giveaway, offering long-lasting brand exposure.</p>

<p><strong>Lead time:&nbsp;</strong>10 working days.</p>

<p>What are you waiting for? Take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas">promotional novelty items</a> to discover the best merchandise for children.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-promotional-merchandise-aimed-at-children</link>
      <pubDate>Mon, 24 Feb 2020 11:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/19581da19782c946dfbf587ea538b633fb04db85.jpeg" type="image/jpeg" length="247304"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins BPMA's Distributor of the Year 2020 Award]]></title>
      <description><![CDATA[<p>If you follow us on social media, you might have already heard the news: we&#39;ve won another award!</p>

<p>(And, while we&#39;re here: if you&nbsp;<em>don&#39;t</em>&nbsp;follow us on social media, get involved! You can find us on <a href="https://www.facebook.com/totalmerchandise" target="_blank">Facebook</a>, <a href="https://www.linkedin.com/company/total-merchandise-ltd" target="_blank">LinkedIn</a> and <a href="https://www.instagram.com/totalmerchandise/" target="_blank">Instagram</a>.)</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-donating-products-worth-12k" target="_blank">Total Merchandise Donates Promotional Products Worth &pound;12k To UK Good Causes</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-15-years-in-the-industry" target="_blank">Total Merchandise Celebrates 15 Years In The Industry</a></li>
</ul>

<hr />
<p>Last week, some of the TM team went to Coventry&#39;s Ricoh Arena&nbsp;to attend the glittering BPMA Awards: an&nbsp;annual celebration of the industry, hosted by the British Promotional Merchandise Association.</p>

<h6 style="text-align:center"><img alt="Total Merchandise at the BPMA Awards" src="https://www.totalmerchandise.co.uk/media/news_article/7b939275d8d81af8741498b3bbd8dc1aede57612.jpeg" style="height:522px; width:750px" /><br />
Some of the TM team at the BPMA Awards 2020.&nbsp;</h6>

<p>Attended by around 450 professionals from across the country and hosted&nbsp;by the hilarious Martin Bayfield (rugby legend, actor and compere extraordinaire), the event comprised a three-course dinner and a series of prestigious awards for suppliers and distributors, all followed up by an excellent band and a twirl on the&nbsp;dancefloor.</p>

<p>Taking our seats at the TM table as the awards began, it&#39;s safe to say we were excited and nervous&nbsp;to find out whether we had made it onto the shortlist, let alone whether we&#39;d won.&nbsp;After much anticipation (and some delectable cuisine), it was finally time for the results of our category, Distributor of the Year (&pound;5m+),&nbsp;to be read out.</p>

<p style="text-align:center"><img alt="Total Merchandise wins promotional merchandise Distributor of the Year 2020" src="https://www.totalmerchandise.co.uk/media/news_article/dabdbe7237e788b9cbf2d698b868bccf67b70dc4.jpeg" style="height:360px; width:750px" /></p>

<p>The final award of the night, we were delighted to hear our name&nbsp;read out on the shortlist - and even more thrilled when we were announced as the winner.&nbsp;Naturally, our three co-founders, Jason O&#39;Connor, Michelle Rae Stoddart and David Stoddart,&nbsp;were all delighted by the news.&nbsp;</p>

<h6 style="text-align:center"><img alt="Total Merchandise wins BPMA award for Distributor of the Year 2020" src="https://www.totalmerchandise.co.uk/media/news_article/19da3f85ddabc37850e493e73f588a58920bfcc3.jpeg" style="height:565px; width:750px" /><br />
Left to right: Leann Howard from DTB, TM&#39;s Jason O&#39;Connor and event host Martin Bayfield.</h6>

<p>&ldquo;We were shocked and amazed to win,&rdquo; says Jason, who went on-stage to collect the award from Martin Bayfield&nbsp;and Leann Howard from category sponsor DTB. &ldquo;We had a brilliant night and would like to thank everyone who voted for us. The event was a fantastic celebration of an industry that we&rsquo;re very proud to be a part of, and it was also a great opportunity to&nbsp;catch-up with a room full of friends.&rdquo;</p>

<p>Michelle was over the moon when she realised TM had won. &ldquo;We are absolutely delighted to win this award,&rdquo; she says. &ldquo;I would personally like to thank all our team at TM, as well as our clients and suppliers, for helping us achieve this!&rdquo;</p>

<h6 style="text-align:center"><img alt="Total Merchandise founders Michelle Rae Stoddart, Jason O'Connor and David Stoddart" src="https://www.totalmerchandise.co.uk/media/news_article/73b32f4f2295d0b02cc74d4806290bed501a98e0.jpeg" style="width:750px" /><br />
Michelle, Jason and David with Total Merchandise&#39;s&nbsp;BPMA award.</h6>

<p>Of course, this isn&#39;t the only award we&#39;ve won in recent times; we also won promotional merchandise Distributor of the Year 2019 in the Sourcing City awards back in December.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise wins two trophies" src="https://www.totalmerchandise.co.uk/media/news_article/f9626a5fe75e36ffd522eb0076a731d0d4f76cfe.jpeg" style="height:678px; width:650px" /></p>

<p>Dave adds:&nbsp;&ldquo;After 15 years of hard work, early mornings and late nights we have finally achieved our dream, to be number one in the industry! Along with the Sourcing City award a couple of weeks back, I can honestly say I am chuffed to bits. To win two top-class awards in one year is just phenomenal.&rdquo;</p>

<h6 style="text-align:center"><img alt="Total Merchandise wins Distributor of the Year 2019 and 2020" src="https://www.totalmerchandise.co.uk/media/news_article/baeb742d36d2be17d601d2e33121ed206cd2b547.jpeg" style="height:535px; width:750px" /><br />
Michelle, Jason and David with our two trophies.</h6>

<p>Another huge &#39;thank you&#39; to everyone who voted for us to win these awards - we&#39;re absolutely delighted to have been chosen by the industry as your winners.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise wins Promotional Merchandise Distributor of the Year 2020" src="https://www.totalmerchandise.co.uk/media/news_article/ed2b2e03eb4f24d34e47163113bc267924fdcc98.jpeg" style="height:400px; width:400px" /><img alt="Total Merchandise wins Promotional Merchandise Distributor of the Year 2019" src="https://www.totalmerchandise.co.uk/media/news_article/a55c9e0832bbacab64e97a7a0c95014c47cc897d.png" style="height:406px; width:400px" /></p>

<p>So, there we have it:&nbsp;Total Merchandise is officially the winner of the two biggest awards in the promotional merchandise industry! And here&#39;s to many more...</p>

<p><em>At Total Merchandise, our friendly and experienced team are ready to help you find the very best promotional products to match your business&#39; unique needs.&nbsp;Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">promotional merchandise</a>&nbsp;and contact us today to receive a quote for your brand.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-bpmas-distributor-of-the-year-2020-award</link>
      <pubDate>Fri, 21 Feb 2020 10:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f7a3904e66b594b9d6a4921e90ea199dd1e8bc2a.png" type="image/png" length="985121"/>
    </item>
    <item>
      <title><![CDATA[The Beginners' Guide To Eco Friendly Promotional Merchandise]]></title>
      <description><![CDATA[<p>As we all know, living a greener lifestyle and opting for&nbsp;eco-friendly choices are both hot topics at the moment, with environmental issues and a general desire to &#39;do&#39; better fuelling us all to keep it at the forefront of our minds.</p>

<p>And - obviously -&nbsp;with good cause! After all, simple changes to everyday living really can make a little difference - and whilst it might not feel like an individual&#39;s actions can&nbsp;have much impact, the reality is that if we&nbsp;<em>all</em> start making small tweaks to the way we live our lives, it can add up to significant changes.</p>

<p>[183700]</p>

<p>And it&#39;s not limited just to people - rather, companies and organisations can get involved, too. One easy way your business can do this? By opting for eco-friendly branded merchandise and choosing promotional items that are made from sustainable materials or can be recycled after use.</p>

<p>Of course, not every promotional product boasts eco-credentials. But by doing your best to ensure your business is doing what it can, you&#39;re helping to make a difference. Not every company or marketing scenario can be matched with eco friendly&nbsp;promotional merchandise; however, with our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">green living inspired products</a>, we&#39;re confident that Total Mechandise has the perfect item to match your brand&#39;s unique needs.</p>

<h2>Why Should Your Business Choose Eco Friendly Promotional Products?</h2>

<p>There is a wide range of reasons why your business should give careful consideration to choosing promotional merchandise for your next marketing campaign. As well as the obvious environmental benefits, it&#39;s a fantastic way to demonstrate that your business takes its corporate social responsibility (CSR) seriously and is doing its utmost to play its part in both the conversation and the practical action.</p>

<p>[191844]</p>

<p>It&#39;s also a way to lead by example. By showing your customers how easy it is to make little changes to their day-to-day lives - be it with a reusable water bottle in place of a single-use throwaway option&nbsp;or a branded tote bag that can minimise their use of plastic alternatives - you&#39;re taking positive action to help make a difference.</p>

<p>It&#39;s a great talking point, too; whether you bring the activity in-house by arming your colleagues with their own branded drinks bottles or take it out to customers with eco giveaways at events or in-store, you&#39;re demonstrating your business is taking its role in the conversation about the environment&nbsp;seriously.</p>

<h2>What Is Corporate Social Responsibility &amp; Why Should I Care?</h2>

<p>Corporate Social Responsibility (CSR)&nbsp;is a means of international private business self-regulation that aims to ensure that contributions are made towards goals such as charitable endeavours, ethical practices and staff wellbeing.</p>

<p>A study found that 94% of consumers expect businesses to &#39;operate responsibly to address social and environmental issues&#39;, demonstrating clearly that people are aware of the impact businesses can have.</p>

<p style="text-align:center"><img alt="Corporate Social Responsibility" src="https://www.totalmerchandise.co.uk/media/news_article/d8306b152c5c231b61e088e409958e035b6e4ace.jpeg" style="height:365px; width:650px" /></p>

<p>Adopting an eco-friendly stance as and when you are able to is a great way to demonstrate your business takes its CSR seriously. A great talking point on your website as well as a fantastic way to demonstrate to customers that you&#39;re so much more than &#39;just&#39; a business - as well as proving to your employees that yours is an organisation they&#39;ll want to work for. In fact, data shared by CONE Communications found that <a href="https://www.telegraph.co.uk/business/ready-and-enabled/why-corporate-social-responsibility-is-important/" target="_blank">64% of millennials</a> would prefer not to work for a company that doesn&#39;t take its social responsibility seriously.</p>

<h2>What&#39;s The Difference Between Reusable, Recycled &amp; Recyclable?</h2>

<p>It&#39;s easy to assume that &#39;recycled&#39; and &#39;recyclable&#39; mean the same thing but there is a subtle difference. A recycled product is one that&#39;s made from recycled materials rather than virgin&nbsp;equivalents.&nbsp;</p>

<p>[196735]</p>

<p>Of course, recycling is a key part in many of our lives, with households and offices across the UK diligently bagging up plastics, paper, metal and so on in order to ensure they can be correctly dealt with rather than coolly discarded.&nbsp;That said, reports suggest that our collective attitude towards recycling is worse now than it was five years ago, with the recycling rate across the country sitting at 44.7%. To put that into context, this is the lowest it&#39;s been since 2015.</p>

<p>[184778]</p>

<p>On the other side of that, sits recyclable promotional products. These are the items that, once no longer needed or fit for purpose, can be recycled rather than simply &#39;chucked&#39;. In fact, some of our products here at Total Merchandise can be repurposed in other ways, too; our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/sprout-pencils" target="_blank">Sprout Pencils</a>, for example, can be planted after use, blooming into a beautiful plant before your customers&#39; very eyes.</p>

<p>[192698]</p>

<p>&#39;Reusable&#39;, meanwhile, refers to a product&#39;s ability to be used over and over again. Whilst not always strictly eco in the sense that it&#39;s, say, crafted from sustainable materials or designed to be planted in the ground once it&#39;s fulfiled its purpose, reusable promotional products&nbsp;<em>do</em> eliminate the need for single-use alternatives.</p>

<p>Whether it&#39;s our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-coffee-mugs" target="_blank">Americano Coffee Mug</a> or a gorgeous logo-printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags" target="_blank">tote bag</a>&nbsp;(ideal for reducing your customers&#39; need for plastic carriers), there are all sorts of use-more-than-once promotional items that can help trim the need for throw-away equivalents.</p>

<h2>Which Materials Are Most Likely To Be Eco-Friendly?</h2>

<p>At Total Merchandise, a wide range of our promotional products are made from eco-friendly materials. Whether they&#39;re constructed from sustainable or recycled&nbsp;materials, we&#39;ve got everything including&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/brite-mat-tyre-coasters" target="_blank" title="recycled promotional coasters">recycled tyre coasters</a>.&nbsp;</p>

<p>For a quick whirlwind guide to some of the most eco-centric materials your promotional products could be made from, cast your eye over our list below...</p>

<p><strong>Bamboo: </strong>We&#39;re pleased to stock a selection of bamboo-based promotional products,&nbsp;including <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/bamboo-barrel-ballpens" target="_blank">Bamboo Barrel Ballpens</a>.</p>

<p><strong>Wheat straw:</strong>&nbsp;We&#39;ve got everything from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/moneta-wheat-straw-ballpens" target="_blank">branded pens</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/wheat-straw-sunglasses" target="_blank">logo-printed sunglasses</a> made from this sustainable material.</p>

<p><strong>Cotton:</strong>&nbsp;We have a wide range of natural cotton products, including our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/value-lightweight-cotton-tote-bags" target="_blank">Lightweight Cotton Tote Bags</a> and our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/chill-out-cotton-pouch-kits">Chill Out Cotton Pouch Kits</a>.</p>

<p>And of course, it doesn&#39;t end there. From printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/jute-bag-for-life" target="_blank">jute bags</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/kraft-paper-seed-pockets" target="_blank">Kraft paper seed packets</a>, we&#39;ve got a huge range of eco-friendly giveaways that are ready to be customised with your company&#39;s branding. So what are you waiting for?</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly promotional products</a>&nbsp;to match your business&#39; unique needs - a small change that can have an enormous impact.&nbsp;Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly promotional merchandise</a>&nbsp;and contact us today to receive a quote for your brand.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-beginners-guide-to-eco-friendly-promotional-merchandise</link>
      <pubDate>Wed, 19 Feb 2020 16:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/25a1ac4fddf1c18a66259598421b75d24a9d33e7.png" type="image/png" length="267392"/>
    </item>
    <item>
      <title><![CDATA[Let's Get Technical! Promotional Gadgets For 2020 Marketing Campaigns]]></title>
      <description><![CDATA[<p>Keen to make a serious impression on your customers? It&#39;s time to switch-on to the potential of branded technology giveaways and gadgets to help power up your brand awareness - and your customers&#39; devices!</p>

<p>Here at Total Merchandise, we&#39;re proud of to offer a wide&nbsp;range of promotional gadgets and tech accessories, which includes everything from branded memory sticks to promotional speakers, via lanyard USBs and wireless mice.</p>

<p>[187147]</p>

<p>After giveaways that will impress customers or that help make your colleagues lives a little bit easier? We&#39;ve got a wide range of promotional tech gadgets available that are all ideal for helping to ensure there&#39;s no logging-off from your branding. From promotional power banks&nbsp;that will assert your business as a saviour in a time of zero-battery to branded curvy stylus ballpens, we&#39;ve got everything your business could possibly need!</p>

<h2>Why Consider Promotional Tech For Your Marketing Campaign?</h2>

<p>There are all sorts of reasons you could consider incorporating branded gadgetry into your upcoming marketing activity. For one thing, choosing promotional phone charger or branded USB sticks is&nbsp;a great way to add a modern, tech-savvy edge to your business, demonstrating = how on-point and current your company is.</p>

<hr />
<p><strong>RELATED:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-10-essential-promotional-items-every-uk-start-up-business-needs" target="_blank">The 10 Essential Promotional Items Every UK Start-Up Needs</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-brighten-up-your-office-in-2020" target="_blank">The Best Promotional Products To Brighten Up Your Office</a></li>
</ul>

<hr />
<p>For another thing, branded gadgets are also the perfect way to tap into your audience&#39;s&nbsp;reliance on technology: after all, we spend an average of three hours and 23 minutes looking at phone&nbsp;screens each day. And that&#39;s not even including the amount of time office-based professionals spend in front of computer screens each day!</p>

<p>In short, tech plays a crucial part in our day-to-day lives, with charging devices, phone accessories and a huge range of other gadgets&nbsp;all influencing the way we live, work and engage with others. For example - <a href="https://www.totalmerchandise.co.uk/branded-products/power-bank-phone-chargers" target="_blank">portable power banks</a> eliminate the need for situations like this...</p>

<p style="text-align:center"><img alt="portable phone chargers" src="https://www.totalmerchandise.co.uk/media/news_article/14a3484636abece7d93372aeea55fe551a2505c8.gif" style="height:192px; width:336px" /></p>

<p>Whether you&#39;re keen to impress&nbsp;in a corporate setting or simply wish to give your customers&nbsp;something a little bit wow-worthy, we&#39;ve got a whole range available that promise wow-worthy impact for your business.</p>

<p>Read on to discover some of our favourite promotional tech at the moment - from new additions to classic best-sellers, we&#39;ve got a huge range available. Discover our full range of printed tech</p>

<h2>Promotional PopSockets</h2>

<p><strong>Perfect for: </strong>A broader audience - after all, we all have mobile phones! (Well - 94% of us do, according to a recent study.)</p>

<p>Printed with your artwork in full colour, our branded PopSockets are a fantastically on-trend way to ensure your logo sticks in the minds of your customers all day, every day. For the uninitiated, a PopSocket is a simple attachment that, when stuck to the back of a mobile phone, makes the device a whole lot easier to hold.&nbsp;</p>

<p>[198242]</p>

<p>Whether you opt for stylish black or minimalist white, your branding will be on clear display on the front of each PopSocket, ensuring your customers see it every time they pick their phones up.&nbsp;</p>

<h2>USB Charging Cable Sets</h2>

<p><strong>A great choice if...</strong>&nbsp;You want to help your customers and colleagues keep connected.</p>

<p>We&#39;re reliant on smart device chargers. There, we said it! Without them, our phones, tablets, laptops and more would be impossible to charge with ease. So help keep things simple - and people connected - by presenting them with our USB Charging Cable Sets.</p>

<p>[198155]</p>

<p>Available in white or vibrant cobalt blue, these charging cable sets are printed with your branding on the exterior of the case. The result? Customers will think of your business every time they go to charge their devices. The bag-friendly size of the case makes it a great pick for simple&nbsp;transportation - there&#39;s no risk of tangled wires around here, people.</p>

<h2>Wireless Mouse</h2>

<p><strong>Great for: </strong>Adding a dash of corporate pride to your workplace.</p>

<p>Freshen up in-house tech with this fantastic wireless mouse. Far from chewing up wires, these fuss-free mice will allow your colleagues to work without limitation - and with your logo printed clearly on the main display, they&#39;ll add a smart touch of branding to your office.</p>

<p>[198110]</p>

<p>Of course, it doesn&#39;t end there. This gadgetry&nbsp;giveaway is an ideal addition to marketing campaigns by IT and tech companies, too, reminding customers that they can rely on you when they need your services.</p>

<h2>Curvy Stylus Ballpens</h2>

<p><strong>Choose it to...&nbsp;</strong>Offer your customers multi-functional practicality.&nbsp;</p>

<p>Another take on tech are our best-selling Curvy Stylus Ballpens. Printed with your branding on the barrel in up-to full colour, these promotional pens offer a combination of a classic ballpen effortlessly blended with a tech-friendly stylus pen.</p>

<p>[186927]</p>

<p>With 19 colour combinations to choose from, these branded pens can be dispatched for delivery in as little as five working days, making them a fantastic last-minute solution for your marketing activity.</p>

<h2>USB Silicone Wristband Flashdrives</h2>

<p><strong>Great for: </strong>Adding an on-trend nod to your marketing campaigns.&nbsp;</p>

<p>Now - how&#39;s this for a different take on a promotional USB? Doubling as a wristband, this wearable tech will make delivering presentations and sharing content with colleagues, clients and more even easier. With six colours to choose from (and the option to Pantone-match, too), you&#39;ve got the option to have your artwork in up to four colours, meaning it can pop perfectly.</p>

<p>[112581]</p>

<p>Whether your target demographic comprises students, professionals or potential clients, there is a whole range of scenarios where these branded USBs can come in handy - get in touch with us today to receive bespoke pricing for your business.&nbsp;</p>

<h2>Lunem Bluetooth Speakers</h2>

<p><strong>The perfect product for...</strong> Thanking customers in a sleek-and-stylish fashion, or for adding a luxurious touch to your brand&#39;s offering.&nbsp;</p>

<p>These promotional speakers are the perfect way to say delight your customers in style. Featuring&nbsp;Bluetooth&reg; connectivity and 3W power, it&#39;s easy to sync them to a smartphone or compatible device to get the party (or sensible office playlist - either way) started.&nbsp;</p>

<p>[198128]</p>

<p>So, what makes these promotional speakers truly special? It&#39;s all about that engraved logo. Your branding is carefully&nbsp;applied to the side of the speakers, with the in-built lighting shining through. Your logo will be quite literally illuminated, ensuring all eyes are on your logo.&nbsp;</p>

<h2>1200mAh Boost Power Banks</h2>

<p><strong>Choose it if: </strong>You want to help your colleagues and customers stay connected at all times.&nbsp;</p>

<p>We have a wide range of promotional power banks available and this powerful design is one of our best-selling options. Giving your colleagues or customers the ability to charge their smartphones while they&#39;re on the go, each of these branded power banks features&nbsp;rechargeable lithium-ion batteries.</p>

<p>[195706]</p>

<p>Ideal for giving flagging phones an emergency surge of power, these branded gadgets are a great means to assert your business as a brand that your customers can trust and rely on at all times. And what could be better than that?</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best branded giveaways to match your business&#39; unique needs.&nbsp;Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology" target="_blank">promotional gadgets and tech accessories</a>&nbsp;and contact us today to receive a quote for your brand.</p>

<p>Cover image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/lets-get-technical-promotional-gadgets-for-2020-marketing-campaigns</link>
      <pubDate>Fri, 14 Feb 2020 15:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/80deea3e10a761a2bfe9a11d28eb1d2056cff866.png" type="image/png" length="243815"/>
    </item>
    <item>
      <title><![CDATA[Printed Travel Essentials For Advertising You’ve Always Dreamt Of]]></title>
      <description><![CDATA[<p>Travelling: something most Brits live for, with many of us&nbsp;counting down the days until our next holiday. In fact, 2018 saw&nbsp;a total of <a href="https://www.finder.com/uk/outbound-tourism-statistics">71.7 million trips</a>&nbsp;taken, so it&#39;s no surprise that many businesses take full advantage of this lucrative opportunity with marketing campaigns and promotional merchandise.</p>

<p style="text-align:center">[4032032]</p>

<h2>Where Are Britons Going For Their Chosen Holiday Destination?</h2>

<p>According to a <a href="https://www.abta.com/sites/default/files/2018-10/Holiday%20Habits%20Report%202018%20011018.pdf">recent study</a>, people aged between 25-34 years are the demographic who will typically&nbsp;take the most&nbsp;holidays, closely followed by families with young children. But&nbsp;where on Earth are these people travelling...?</p>

<p>It would be easy to assume that the most popular holiday destinations are beachy locations - with the sun shining and the opportunity to soak up the rays with a cocktail in hand, what&#39;s not to love?&nbsp;However, this is not the case: rather, beach holidays are pipped to the post by - drum roll, please -&nbsp;city breaks. Almost half (48%) of Brits have enjoyed a city break in the past 12 months, as stated in a <a href="https://www.abta.com/sites/default/files/2018-10/Holiday%20Habits%20Report%202018%20011018.pdf" target="_blank">recent report published by ABTA</a>.</p>

<h2>Your Brand Can Travel With Promotional Holiday Essentials</h2>

<p>It&#39;s a proven fact that Brits love holidays, with the average UK resident spending <a href="https://www.finder.com/uk/outbound-tourism-statistics">9.8 nights abroad in 2018</a>. So why not help your customers on their travels with holiday essentials printed with your logo? Your clients get to enjoy their break knowing they&#39;ve got everything they need and your business benefits from high-impact brand awareness - it&#39;s a win-win situation!</p>

<p>Without further ado, let&#39;s dive into our top picks of the promotional items you need to take on your travels...</p>

<h2>1. Branded Bags</h2>

<p>It goes without saying that a bag (or perhaps even two&nbsp;for those <em>not-so-light</em>&nbsp;packers) is a truly essential item for travelling, whether you&#39;re going abroad or prepping for a staycation in the UK.&nbsp;From duffel bags to suitcases, toiletry bags to handbags, your customers will always need bags.&nbsp;</p>

<blockquote>
<p>Fun fact: the first duffel bag is named after the Belgium town Duffel, the town where the cloth was orginally made.</p>
</blockquote>

<h2>Weekender Duffel Bags</h2>

<p><strong>Great for:&nbsp;</strong>Brand awareness on the move. These promotional duffel bags are the perfect size for a long weekend away and are manufactured from 407gsm cotton canvas for a lightweight, flexible (ideal for filling with&nbsp;clothes) yet are also very durable.&nbsp;</p>

<p style="text-align:center">[193538]</p>

<p>These branded bags are available in three striking colours:&nbsp;black, navy and red, and boast a generous design area for your printed logo. On average, families with young children take four holidays a year, with half of these within the UK. Our printed weekender bags are perfect for companies targeting this demographic; whether your business is a travel agency or a holiday park, this bag offers significant long-lasting brand awareness.</p>

<h2>Vessel Airporter Bags</h2>

<p><strong>Consider if...</strong>&nbsp;Your employees travel for work, whether it be to conferences or meetings. This promotional bag is the definition of mobile advertising!</p>

<p style="text-align:center">[197588]</p>

<p>These branded vessel airporter bags are a high-quality and long-lasting addition to your business&#39; exposure. With integrated wheels and a retractable handle, they are&nbsp;easy to use while walking through airports, hotels and exhibition halls. Each bag can be personalised with your company design embroidered to the front for maximum impact.</p>

<h2>Airport Security Toiletry Bags</h2>

<p><strong>Popular because...&nbsp;</strong>They&#39;re an essential item for passing through airport security. Made from clear and resistant PVC material, these branded bags are perfect for popping your 100ml liquids in.</p>

<p style="text-align:center">[198118]</p>

<p>Combining transparent and translucent materials, these clear travel bags are available in&nbsp;bright contrasting tones with a matching colour zipper closure for a truly eye-catching finish.</p>

<h2>2. Clothing And Accessories</h2>

<p>Whether your audience is taking a city break or beach holiday and&nbsp;travelling during the winter or summer, you can trust Total Merchandise to offer&nbsp;branded clothing items and accessories that will keep your customers feeling stylish and your branding looking sharp!</p>

<blockquote>
<p>Did you know? Legendary&nbsp;singer Elton John is thought to be the owner of the most extensive sunglasses collection in the world, reportedly owning 250,000 pairs.</p>
</blockquote>

<h2>Any Colour Sunglasses</h2>

<p><strong>The perfect choice for: </strong>Getting your brand at the front of your customer&#39;s minds - quite literally!</p>

<p style="text-align:center">[192835]</p>

<p>These promotional sunglasses are a completely bespoke product to your brand, colour-matched to your company hue and personalised with your logo printed to both arms. The great thing about these Any Colour Sunglasses is they will be used after your customer&#39;s holiday is over, too, generating longevity in your marketing campaign.</p>

<h2>Promotional Sun Visor</h2>

<p><strong>Choose them if...&nbsp;</strong>You want your branding on prime display. These promotional sun visors add a touch of cool to any holiday campaign and suit almost any target audience.</p>

<p style="text-align:center">[183253]</p>

<p>These personalised sun visors can be printed or embroidered with your logo for a high-impact giveaway -&nbsp;not to mention that you&#39;re helping your customers avoid the impacts of prolonged sun exposure.&nbsp;</p>

<h2>Ball Ponchos</h2>

<p><strong>Perfect for:&nbsp;</strong>those unexpected showers. Packed neatly away in a plastic case and complete with a snap hook attachment, they&nbsp;fit perfectly in&nbsp;handbags and can also be attached to rucksacks, belts and so on.</p>

<p style="text-align:center">[187388]</p>

<p>Available in white, blue, orange, red and green and printed with your custom design to the plastic casing for maximum impact, these promotional ponchos are great giveaways for hotel parks, B&amp;Bs and outdoor activity centres.</p>

<h2>Open Toe Slippers</h2>

<p><strong>The perfect choice if...&nbsp;</strong>You run a hotel, B&amp;B or any other holiday accommodation. These classic hotel-style slippers are the ideal budget-friendly item, yet portray a stylish and luxurious feel.</p>

<p style="text-align:center">[210125]</p>

<p>Each slipper&nbsp;can be printed with your logo to really step up your marketing. These branded slippers add an extra touch to your customers&#39; experience in terms of both style and maximum comfort.</p>

<h2>3. Health And Wellbeing Products</h2>

<p>These are the little items that make travelling that bit easier, more hygienic&nbsp;and arguably more comfortable - even if the U-shaped travel pillow is a Marmite product...</p>

<blockquote>
<p>Weird and wonderful: thought the U-shaped travel pillow was a Marmite product? Wait until you hear about&nbsp;The Osterich Pillow, a travel cushion that covers almost the entirely of the user&#39;s face. It&#39;s so-called because it&nbsp;acts&nbsp;in a similar fashion to ostriches when they bury their heads in the sand, offering the end-user the sensation of &#39;disappearing&#39;&nbsp;into the pillow.</p>
</blockquote>

<h2>Comfort Travel Sets</h2>

<p><strong>Popular because... </strong>They add practicality and style to your marketing. Each set includes an inflatable neck pillow, eye mask and earplugs, all supplied in a soft drawstring pouch.</p>

<p style="text-align:center">[191269]</p>

<p>The eye mask, pillow and pouch are all printed with your logo for maximum brand awareness. These handy little sets are the ideal branded gift for UK travel agencies and are sure to advertise your business wherever your customer travels.</p>

<h2>F50 Sun Lotion Tubes</h2>

<p><strong>Choose these if...&nbsp;</strong>You want promotional merchandise that shows your customers you are a company who cares about their wellbeing.&nbsp;</p>

<p style="text-align:center">[193187]</p>

<p>These branded F50 sun lotion tubes contain a fragrance-free formula that provides both UVA and UVB protection, helping your clients protect their skin from the sun, all the while flaunting your brand. Great for travel agents, beauty salons and so much more, these sun lotions are suitable for all skin types -&nbsp;including sensitive skin!</p>

<h2>50ml Aluminium Hand Sanitiser</h2>

<p><strong>Great for: </strong>Keeping hands clean and keeping your brand on show whilst on-the-go.&nbsp;</p>

<p style="text-align:center">[198594]</p>

<p>Engraved or printed with your design in up to full-colour, these 50ml hand sanitisers are ideal for travel campaigns. Each bottle is made in the UK from&nbsp;aluminium so they can be refilled and reused time and time again, adding a hygiene-conscious and eco-friendly touch to your marketing. Be sure to discover our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-hand-sanitiser" title="branded hand sanitiser">branded hand sanitisers</a> if this spray isn&#39;t what you&#39;re looking for.</p>

<h2>Bamboo Toothbrushes</h2>

<p><strong>Choose them if... </strong>You want to put your logo straight into the hands of your customers. A great eco-friendly alternative to plastic toothbrushes, these promotional giveaways&nbsp;are made from sustainable bamboo.</p>

<p style="text-align:center">[197248]</p>

<p>Great for hotels, B&amp;B&#39;s and travel agencies, customise these bamboo toothbrushes with your company logo to advertise your brand with every use.</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best branded travel items to match your business&#39; unique needs.&nbsp;Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personal-travel-items">promotional travel essentials</a>&nbsp;and contact us today to receive a quote for your brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-travel-essentials-for-advertising-youve-always-dreamt-of</link>
      <pubDate>Wed, 12 Feb 2020 10:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/94384ba2805a563d70dc606e0744f445830ed44b.jpeg" type="image/jpeg" length="477161"/>
    </item>
    <item>
      <title><![CDATA[The 10 Low-Order Promotional Items Every UK Start-Up Needs]]></title>
      <description><![CDATA[<p>In the process of launching a new business? Exciting! Key to helping establish your brand - helping to make it stick in the minds of potential customers, as well as stand out from the competition - is&nbsp;promotional merchandise.</p>

<p>Whether it&#39;s for brand awareness or to demonstrate a bespoke service, branded giveaways are ideal for helping your business stick in the minds of people, offering advertising for your company with each and every use.</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/turn-attendees-into-customers-with-promotional-event-giveaways" target="_blank">How To Turn Event Attendees Into Paying Customers</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-stats-that-prove-promotional-merchandise-really-works" target="_blank">5 Stats That Promotional Merchandise Really Works</a></li>
</ul>

<hr />
<p>From industry-specific products to general tried-and-tested merch that&#39;s sure to be a hit, Total Merchandise is delighted to offer a wide range of products at fantastic low prices. Our smaller order quantities mean you can also bag a bargain without having to spend a fortune on an excess of products you don&#39;t actually - whisper it -&nbsp;<em>need</em>.&nbsp;</p>

<p style="text-align:center"><img alt="Promotional products for small businesses around the UK" src="https://www.totalmerchandise.co.uk/media/news_article/0b9345b1a381e084bfcf472e706a4e81905e32a1.jpeg" style="height:433px; width:650px" /></p>

<h2>How Many Small Businesses Are There In The UK?</h2>

<p>According to data shared by the Federation of Small Businesses, there were 5.8 million small businesses (with 0-49 employees) across the UK at the start of 2019. With the rise of &#39;side hustles&#39;, we think it&#39;s fairly safe to assume that that number has only gone on to increase over the last twelve months.</p>

<p>The same figures demonstrate that small businesses account for three-fifths of employment in the UK private sector, with SMEs accounting for around half of private sector turnover in the UK.&nbsp;</p>

<p>With thousands of start-ups launching every single year, there&#39;s no better time to give some consideration to the promotional products that can help your business stand out from the rest.</p>

<h2>Make A Branded Statement Without Over-Ordering</h2>

<p>As a start-up, chances are you don&#39;t have a huge amount of marketing budget to throw around. But don&#39;t worry! Our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business" target="_blank">low-quantity promotional products</a> means there&#39;s no need to waste money on ordering 1,000 promotional mugs when you only need 100. Helping you save money&nbsp;<em>and</em>&nbsp;space, we have a huge range of branded merchandise that are all available to order in smaller quantities.&nbsp;</p>

<p style="text-align:center"><img alt="Promotional merchandise for UK start-ups" src="https://www.totalmerchandise.co.uk/media/news_article/095b6620cf07a878a375c3ca8d77adec9906a7a1.jpeg" style="height:433px; width:650px" /></p>

<p>For example: if you&#39;re hosting an intimate bloggers&#39; dinner to celebrate the launch of your business, you won&#39;t want an excess of branded items. Rather, you&#39;d prefer to order closer to the quantity you actually need - be it 25 of our on-point <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/trend-rucksack" target="_blank">Trend Rucksacks</a> or 10 of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promo-budget-golf-umbrella">Promo Budget Golf Umbrellas</a>.</p>

<p>From our experience, important factors to consider when choosing promotional products to help generate valuable awareness for&nbsp;your start-up business include:</p>

<ul>
	<li><strong>Minimum order quantity:</strong> you don&#39;t want to over-order, leaving you short in terms of budget or storage space&nbsp;</li>
	<li><strong>Endurability:</strong> max your budget by choosing a promotional product with long-lasting functionality</li>
	<li><strong>Memorability: </strong>choose something that will make your business truly stand-out in the busy minds of potential customers</li>
</ul>

<p>Anyway! Without further ado, read on to discover some of our favourite low-quantity promotional products - and don&#39;t forget to fill out our Rapid Quote to form to get pricing for your business today.&nbsp;</p>

<h2>Cambridge Promotional Mugs&nbsp;</h2>

<p>A classic! Available to&nbsp;purchase in order quantities as low as 36 units, our best-selling&nbsp;promotional mugs are a great investment for any brand. Whether you&#39;re planning to hand them out at an industry event, give them to customers or simply use them in-house for a touch of corporate cheer, these printed Cambridge mugs fit all scenarios - and they offer long-lasting awareness for your brand, to boot.&nbsp;</p>

<p>[701231]</p>

<p>These branded mugs are available in white as default, with the option to order them in nine other colours for an&nbsp;additional cost. Print your artwork in up to four colours and choose our express delivery if you want dispatch in as little as 24 working hours.</p>

<h2>A5 Note Pad</h2>

<p>If budgets are tight, you really can&#39;t go wrong with our cost-effective A5 Note Pads. Whether they&#39;re used in meetings or for giving away at events, they&#39;re ideal for adding a finesse of branding - and with prices starting as low as 36p per unit, you really can&#39;t go wrong!</p>

<p>[8500128]</p>

<p>Think about it: you and your colleagues will always have a need for&nbsp;note pads - and with a minimum order quantity of 100 units, you can even consider this to be a longer-term investment for your business. With your branding printed in up-to full colour, they offer irresistible visibility for your business, keeping all eyes on your branding.&nbsp;</p>

<h2>Curvy Stylus Ballpens</h2>

<p>You can&#39;t go wrong with a promotional pen - and our best-selling Curvy Stylus Ballpens offer a modern twist on the classic product, at phenomenally low prices.</p>

<p>[186927]</p>

<p>With the option to order as few as&nbsp;100 units - and with 19 different colours to pick from - these printed pens blend the old and the new quite effortlessly. One end is a classic ballpen (which writes in black ink)&nbsp;whilst the other is a stylus, allowing your customers to operate their smart devices with ease. Sitting in between the two - and printed in up-to full colour - is your branding, ensuring prominent visibility for your logo.&nbsp;</p>

<h2>Sugar-Free Mint Cards</h2>

<p>For an extra refreshing idea, consider promotional mints to help spread the word about your business. Available on our super-speedy 48-hour Express service, these tasty treats make fantastic giveaways for events and goodie bags, keeping your branding in the bags and pockets of your customers (or target customers!) and giving them a reminder of the breath of fresh air your business really is.&nbsp;&nbsp;</p>

<p>[196382]</p>

<p>Choose from ten different colours and see your artwork printed in up-to full colour for high-impact visibility that&#39;s guaranteed to keep your customers sweet.</p>

<h2>Printed Metal Badges</h2>

<p>Looking for a long-lasting means to spread brand awareness? These promotional badges could be the perfect product for offering exactly that! Printed in full colour with your branding, they&#39;re ideal for wearing on bags, lapels and so on, keeping your artwork visible to customers.&nbsp;</p>

<p>[704027]</p>

<p>The beauty of badges, of course, is in their endurance; these are long-lasting branded giveaways that will offer sustained awareness for your business each time they&#39;re worn. Plus, you can order as few as just 25!&nbsp;</p>

<h2>Trend Rucksack</h2>

<p>Ideal for taking your branding on-the-go with your colleagues or customers, these promotional backpacks are perfect for helping to spread the word about your business. Take your pick from 15 different colours for a branded product that will offer significant visibility for your logo; whether you wish to have it printed in one colour or four, it&#39;s prominently positioned on the lower half of the bag.</p>

<p>[185716]</p>

<p>With a minimum order quantity of just 25, these printed backpacks can be dispatched for delivery in as little as six working days from the moment you approve your artwork.&nbsp;</p>

<h2>Any Shape Domed Vinyl Keyrings</h2>

<p>Keyrings are fantastic for offering long-lasting visibility for a logo - and these Any Shape Domed Vinyl Keyrings are no different! Displaying your branding in full&nbsp;colour to both sides, they&#39;re the perfect size for adding onto house or car keys, and will offer a daily reminder of your business when in use.</p>

<p>[189048]</p>

<p>Available on a minimum order value of 50 units, these smart promotional keyrings are ideal for adding a touch of high-perceived value to your campaign.&nbsp;</p>

<h2>Insulated Travel Mugs</h2>

<p>Become a part of your customers&#39; daily routines with our ever-popular Insulated Travel Mugs! These branded flasks are available in a range of colours (in both translucent and solid finishes) and are perfect for helping your clients enjoy their favourite hot drinks on-the-go.</p>

<p>[182625]</p>

<p>Prices for 25 of these promotional travel mugs begin from just over &pound;100 - and with the option of being used day after day, they offer fabulous value for money.&nbsp;</p>

<h2>Any Name Sports Bottles</h2>

<p>Similarly, our Any Name Sports Bottles are great for cold drinks. Order as few as 50 units to match our minimum requirements and have individual names printed on to the bottles for a giveaway your customers will truly appreciate!</p>

<p>[196963]</p>

<p>If you don&#39;t need individual names, we also have a standard one-logo <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/tarn-straw-sports-bottles" target="_blank">promotional sports bottle</a> version available, too.</p>

<h2>Promo Budget Golf Umbrellas</h2>

<p>Finally! With the British weather notoriously unpredictable, promotional umbrellas could be a wise - and gratefully received! - option to consider for your next giveaway.</p>

<p>[311003]</p>

<p>Offering your business fantastically visible brand awareness on even the gloomiest of days, our best-selling branded brollies are perfect for adding a splash of practicality to your marketing campaign.</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best branded giveaways to match your business&#39; unique needs.&nbsp;Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business" target="_blank">low-order promotional products</a>&nbsp;and contact us today to receive a quote for your brand.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-10-essential-promotional-items-every-uk-start-up-business-needs</link>
      <pubDate>Mon, 10 Feb 2020 16:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/cb65fbf26d86253900b747d7f363adf415571844.jpeg" type="image/jpeg" length="118000"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: The Best Promotional Clothing For Spring 2020]]></title>
      <description><![CDATA[<p>Spring is just around the corner, meaning that now is&nbsp;the ideal time to start thinking about&nbsp;the spring-tastic giveaways you can get lined up for your imminent marketing activity.</p>

<p>Clothing is, naturally, the perfect option for adding a fashionable frisson to your brand awareness activity. Whether you&#39;re looking to provide staff with a seasonal uniform update or want to give new customers a promotional T-shirt as part of a sign-up process, there are a huge range of scenarios where branded clothing can play a valuable part in your business&#39; marketing.</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/18-promotional-giveaway-ideas-for-uk-fairs--exhibitions" target="_blank">18 Best Giveaway Ideas For UK Trade Exhibitions</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-stats-that-prove-promotional-merchandise-really-works" target="_blank">5 Stats That Prove Promotional Merchandise Really Works</a></li>
</ul>

<hr />
<p>According to statistics shared by the <a href="https://www.bpma.co.uk/" target="_blank">British Promotional Merchandise Association</a> (BPMA), promotional clothing is most commonly used by businesses for:</p>

<ul>
	<li>Exhibitions</li>
	<li>Brand awareness</li>
	<li>Staff uniforms</li>
	<li>Promotions</li>
	<li>Giveaways</li>
</ul>

<p>In short, there are all sorts of scenarios where clothing printed with your company logo can come in useful, whether it&#39;s for attracting new customers, generating brand awareness or simply to add a smart touch to your brand appearance.</p>

<p>It doesn&#39;t end there.&nbsp;<a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf" target="_blank" title="Promotional merchandise statistics">Insights shared by the ASI</a>&nbsp;revealed that items such as promotional T-shirts and logo-embroidered baseball caps can clock-up significant airtime for your branding. The typical promotional hoodie, for example, will enjoy 6,100 impressions in its lifespan, whilst the average logo-printed T-shirt will be seen 3,400 times.</p>

<p>More stats revealed by the ASI in their <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf" target="_blank">2019 Global Impressions Study</a> found 80% of consumers own at least one promotional T-shirt, with millennials owning an average of five. Almost two-thirds (63%) keep a printed T-shirt for over a year, with just under half (47%) keeping them for two years or&nbsp;longer.&nbsp;</p>

<p>The study also found that over half of people consider the quality of a promotional T-shirt to be an important motivator as to whether they&#39;d keep and wear it; after all, without a carefully thought-out design, they&#39;re not likely to want to wear it, are they?</p>

<h2>Eco Jersey Crew T-Shirts</h2>

<p>Keen to add an eco-friendly touch to your campaign? At Total Merchandise, we&#39;re delighted to have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco-friendly promotional merchandise</a> available, including these stylish Eco Jersey Crew T-Shirts. Made from a mix of polyester, rayon and cotton, they&#39;re as cool as they are eco-conscious.</p>

<p>[197594]</p>

<p>Choose from seven shades and have your artwork printed in up to four colours for maximum impact. We love these promotional T-shirts - and we think your customers will, too!</p>

<h2>Fruit of the Loom Polo Shirts</h2>

<p>Our bestselling promotional polo shirts make great seasonal uniform upgrades. Whether you run an outdoors-related business (a building company, for example, or a landscape gardening business) or are simply looking for something that staff can wear at specific events where you want them to stand out from the crowd, these branded polo shirts make a great option.&nbsp;</p>

<p>[301003]</p>

<p>Printed or embroidered with your artwork, and with 15 shirt colours for you to choose from, it&#39;s smart, simple and ideal for adding a flourish to your business!</p>

<p>View our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-polo-shirts-and-work-shirts" target="_blank" title="polo shirts branded with logos">branded polo shirts</a>.&nbsp;</p>

<h2>Sun Ray Heathered Finish Sunglasses</h2>

<p>Fact: these printed sunglasses will put your competitors firmly in the shade!&nbsp;These promotional sunglasses boast a broad appeal to a wide range of adult demographics, whether you&#39;re planning an event, operate an outdoors-related business or are simply looking for a stylish promotional giveaway for your next marketing campaign.</p>

<p>[197748]</p>

<p>Take your pick from four on-trend colours, and choose between having your logo printed or engraved to either of the arms; and delivery is speedy, too!&nbsp;They can be dispatched in as little&nbsp;as six working days from the moment you approve your artwork.</p>

<h2>Gildan Ladies Soft Style Vest Top</h2>

<p>With temperatures slowly edging upwards, a promotional vest top makes a seasonal addition to any marketing plan. Take your pick from half-a-dozen different shades to create the perfect branded ladies vest tops, ideal for giving away as part of a gym membership or as a gift-with-purchase.</p>

<p>[189463]</p>

<p>These printed vest tops also make great uniform options too, adding an on-brand touch for the spring and summer months.</p>

<h2>Nestor 5 Panel Piping Cap</h2>

<p>Available in six colour combinations, these branded caps are perfect taking your branding out and about with your customers! With the option to print or embroider it your logo, it&#39;s a smart promotional accessory that offers long-lasting visibility for your logo.&nbsp;</p>

<p>[197803]</p>

<p>You can choose this item confident in the knowledge that whether your caps have been ordered for customers (existing or potential) or for colleagues, they&#39;re a highly wearable giveaway that the recipient will love - and that will keep all eyes on your branding!&nbsp;</p>

<h2>Fruit of the Loom Men&#39;s Short Sleeve Oxford Shirts</h2>

<p>Perfect for adding a seasonal touch to smart work wardrobes, our short-sleeved Fruit of the Loom Oxford Shirts are available in five colours and can feature your logo exquisitely&nbsp;embroidered onto the front pocket for prominent&nbsp;brand awareness.</p>

<p>[189616]</p>

<p>Great for looking smart yet feeling comfortable in&nbsp;warmer temperatures, they&#39;re ideal for helping your customers and colleagues stay professional - and cool! - on balmy spring days. It&#39;s not just for the boys, either; we have&nbsp;a <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/promo-fruit-of-the-loom-lady-fit-short-sleeve-oxford-shirts" target="_blank">women&#39;s version</a> available, too.&nbsp;</p>

<h2>Printed Ball Ponchos</h2>

<p>...Though on the subject of weather, it&#39;s worth bearing in mind that spring is famed for its showers. Nope, they&#39;re not exactly the most fashionable of items - but a&nbsp;branded poncho might not be the worst of promotional products to invest in for a seasonal&nbsp;campaign.</p>

<p>[187388]</p>

<p>Ponchos&nbsp;don&#39;t come more practical than our printed Ball Ponchos: with their handy clip design, they can be easily attached to bags or belt buckles, meaning your customers, clients or colleagues can easily take them on-the-go. They&#39;re an ideal giveaway for campaigns relating to outdoor pursuits and offer long-lasting usability that your customers can benefit from time after time. (And don&#39;t overlook our range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank">promotional umbrellas</a> if you&#39;d like to take your campaign one step further!)</p>

<h2>Branded Flip Flops</h2>

<p>Ideal for tying into spring giveaways and&nbsp;holiday-related campaigns, our promotional flip flops will certainly help your brand put its best foot forward.&nbsp;</p>

<p>[197821]</p>

<p>Choose from eight different colours, with your logo clearly printed on to the soles of both shoes; alternatively, you can have it printed onto one strap of each. Why not consider completing the giveaway with a pair of <a href="https://www.totalmerchandise.co.uk/branded-products/sunglasses" target="_blank">promotional sunglasses</a>&nbsp;or a logo-embroidered <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/sports-towels" target="_blank">sports towel</a>?&nbsp;</p>

<p>At Total Merchandise, our friendly and experienced team are ready to help you find the very best branded giveaways to match your business&#39; unique requirements.&nbsp;Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing" target="_blank">promotional clothing</a>&nbsp;and contact us today to receive a quote for your business.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-edit-best-promotional-clothing-for-spring-2020</link>
      <pubDate>Fri, 07 Feb 2020 12:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/830359c03d807bde78d3a1beb1994ced0961e43c.jpeg" type="image/jpeg" length="377869"/>
    </item>
    <item>
      <title><![CDATA[There's Still Time! Best Valentine's Giveaways For Your Customers]]></title>
      <description><![CDATA[<p>With the end of January already in sight, Valentine&#39;s Day is looming large on the TM calendar, with February 14th&nbsp;the perfect opportunity for your business to demonstrate to its customers exactly how much they mean to your brand.</p>

<p>It&#39;s a fact that the UK likes to go big when it comes to celebrating Valentine&#39;s Day. From cards to chocolates and&nbsp;flowers to fripperies, we&#39;re a nation of romantics who love nothing more than showing our loved ones how much we care. The way we splash out around V-Day is on the rise: according to stats, the nationwide spend&nbsp;<a href="https://www.statista.com/statistics/510981/valentines-day-total-spending-great-britain/" target="_blank">jumped by an astonishing 25%</a> between 2015 and 2018.&nbsp;</p>

<p>According to research shared by <a href="https://www.finder.com/uk/valentines-day-statistics" target="_blank">Finder</a>, the allure of Valentine&#39;s isn&#39;t limited to a specific demographic. Rather, we&#39;re all smitten with it, with the majority of millennials, baby boomers and Generation X&#39;ers all taking part with the special occasion. With a whole swathe of demographics engaging in it, it makes sense for your brand to get involved, too!</p>

<p>[190981]</p>

<p>Whether you want to present your customers (existing or potential)&nbsp;with a classic V-Day promotional giveaway or offer them something a bit more fitting to your industry, one thing is for certain: Total Merchandise has got the perfect promotional giveaway for you!</p>

<hr />
<p><strong>RELATED:&nbsp;</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/special/valentines-day" target="_blank">Browse Our Full Range Of Valentine&#39;s Day Promotional Products</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/valentines-day-gift-guide-for-your-brand" target="_blank">Valentine&#39;s Day Giveaways That Will Make Your Customers Melt</a></li>
</ul>

<hr />
<p>We all know that umm-ing and ahh-ing over the perfect present to give to someone can be taxing&nbsp;and even more so if you&#39;re looking for a V-Day giveaway to match your specific industry. However, there&#39;s no need to fret: we&#39;ve got you covered, people!&nbsp;Worried that you&#39;ve left it too late? Nope, there&#39;s still time to place your order - but you&#39;ll need to get your proverbial skates on.&nbsp;</p>

<p>Read on to discover some of our Cupid-approved promotional items that we think are a match made in heaven for your specific sector. If we don&#39;t have your industry&nbsp;covered below, don&#39;t worry; browse our wide&nbsp;range of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/special/valentines-day" target="_blank">Valentine&#39;s giveaways</a> to find the perfect product&nbsp;for your business.&nbsp;</p>

<h2>Best Promotional Giveaways For The Health Industry</h2>

<p>We&#39;ve got a wide range of promotional products that make fantastic Valentine&#39;s giveaways for health-related businesses and organisations in the UK, both large and small, national and local.&nbsp;Whether you want to launch a seasonal marketing campaign or shine a light on a specific topic or aspect of your work, we have all sorts of items available for printing with your logo!</p>

<p>[187383]</p>

<p>Whether you choose our best-selling printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-condom-foils" target="_blank">Condom Foils</a> or our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-heart-shaped-mint-tins" target="_blank">Heart Shaped Promotional Mint Tins,</a> we&#39;ve got promotional items that can match everything from a general health-related giveaway&nbsp;to a more specific NHS marketing campaign. From raising awareness for everything from sexual health to stress management, we&#39;ve got your business covered.</p>

<ul>
	<li>Promotional Condom Foils:<strong> </strong>dispatch in seven working days from artwork approval</li>
	<li>Heart Shaped Mint Tins: dispatch in five working days from artwork approval</li>
	<li>Branded Mini Hangover Kits: dispatch from ten working days from artwork approval</li>
</ul>

<h2>Best Valentine&#39;s&nbsp;Giveaways For Florists</h2>

<p>With flowers a classic gifting choice, our promotional Pop Up Vases are ideal for including with deliveries of Valentine&#39;s bouquets. If you run a floristry business, simply pop one of these vases into the packaging along with the bouquet, enabling the lucky recipient to display their flowers in a flash.&nbsp;</p>

<p>[185431]</p>

<p>With your branding printed on to the vase, it&#39;s the perfect way to encourage a little further recognition for your logo, with the option for customers to keep their shiny new vase long afterwards. Blooming marvellous, no?</p>

<p><strong>Order now!</strong> Pop Up Vases: dispatch in 15 working days from artwork approval</p>

<h2>Best Valentine&#39;s-Themed&nbsp;Giveaways For Wedding Professionals</h2>

<p>Manage a wedding venue, perhaps, or an event-focused business? Capture the attention of potential customers with some of our most romantic promotional giveaway options, including our adorable branded Bride &amp; Groom Logobugs - which are perfect for giving out at V-Day themed events or open days your business might be participating in!</p>

<p>[183496]</p>

<p>For something a little less cute but a whole lot more tempting, give some consideration to&nbsp;our branded fizz, which features your artwork printed on the bottle&#39;s label in striking full colour.&nbsp;</p>

<p>[192189]</p>

<p>We imagine all those happy couples will love the opportunity to raise a glass - and we even have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/classic-heavy-base-flute-glasses" target="_blank">Classic Heavy Base Flute Glasses</a>, which can be etched with your logo, to make the gifting that little bit more extravagant! Also worth considering is our Prosecco Gift Set, which comprises a logo-engraved champagne flute and a 20cl bottle of Prosecco. Cheers!</p>

<p>[192361]</p>

<p><strong>Order now!</strong></p>

<ul>
	<li>Bride and Groom Logo Bugs: dispatch in 10-15 working days from artwork approval</li>
	<li>75cl Prosecco Sparkling Wine: dispatch in 10 working days from artwork approval</li>
	<li>Classic Heavy Base Flute Glasses: dispatch in eight working days from artwork approval</li>
</ul>

<h2>Best Branded V-Day Giveaways For The Beauty &amp; Wellbeing Sectors</h2>

<p>Total Merchandise is delighted to offer&nbsp;a wide range of health and beauty-themed giveaways that would make fantastic additions to any wellbeing-themed marketing campaign. Whether you run a spa, a dentistry clinic, a beauty salon or simply want to give your customers the chance to have a pamper session, we&#39;ve got the perfect items for you!</p>

<p>[189834]</p>

<p>From kissable promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/lip-balm-pots" target="_blank">lip balms</a>&nbsp;to logo-printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/50ml-aloe-vera-hand-and-body-lotion-tube" target="_blank">tubes of hand and body lotion</a>&nbsp;(and even&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/credit-card-dental-floss" target="_blank">dental floss</a>!), these items are ideal for ensuring your customers feel great - and your branding is visible!&nbsp;</p>

<p>[187282]</p>

<p><strong>Order now!</strong></p>

<ul>
	<li>Promotional lip balms: dispatch in as little as 72 hours if you opt for our Express Service</li>
	<li>50ml Aloe Vera Hand and Body Lotion Tube: dispatch in 10 working days from artwork approval</li>
	<li>Credit Card Dental Floss:&nbsp;dispatch in 10 working days from artwork approval</li>
</ul>

<h2>Best Promotional Valentine&#39;s Giveaways For The Hospitality Industry</h2>

<p>In charge of marketing at a hotel?&nbsp;Give some thought to offering your guests a branded gift this Valentine&#39;s Day - something they can remember you by, whilst also keeping your brand visible in their minds.&nbsp;</p>

<p>[191271]</p>

<p>One of our favourites? Our promotional gel eye masks, which make a great giveaway for hotels, spas, beauty parlours and more! Choose from white or blue gel fillings, with a range of other colours available for orders of 2,000 units or more.&nbsp;</p>

<p>[170331]</p>

<p><strong>Order now!</strong></p>

<ul>
	<li>My Kit Hotel Hers: dispatch from six working days after artwork approval</li>
	<li>Eye Masks: dispatch in 10-15 working days from artwork approval</li>
</ul>

<p>One thing&#39;s for sure: whichever promotional products you choose, your customers will be delighted to receive them.&nbsp;</p>

<p>Looking for more promotional inspiration to fuel your Valentine&#39;s Day&nbsp;marketing campaign? At Total Merchandise, our friendly and experienced team are ready to help you find the very best branded giveaways to match your business&#39; unique needs.&nbsp;Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/valentines-day" target="_blank">Valentine&#39;s Day giveaways</a>&nbsp;and contact us today to receive a quote for your business.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/show-your-customers-you-care-with-valentines-giveaways</link>
      <pubDate>Wed, 29 Jan 2020 10:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/06867a06b6c63270343b42cea6e4d0714969a387.png" type="image/png" length="963799"/>
    </item>
    <item>
      <title><![CDATA[Turn Attendees Into Customers With Promotional Event Giveaways]]></title>
      <description><![CDATA[<p>Whether your brand is present at trade shows, festivals&nbsp;or conferences or is perhaps even the one hosting it, this&nbsp;is the perfect opportunity to flaunt your company to a wide audience. Enter; promotional merchandise!</p>

<p>Using logo-printed items as giveaways at any event your brand is taking part in has the potential to influence people&#39;s opinions and buying power with your company. But, don&#39;t just take our word for it: 79% of people asked in a recent BMPA study said they were likely to do business with the company in the future. Not only this, but an impressive 83% of people who receive promotional merchandise can remember the brand advertised for an average of 12 months!</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/order-it-now-last-minute-promotional-products-for-industry-conferences" target="_blank">The TM Edit: Last-Minute Promotional Products For Industry Conferences</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/5-stats-that-prove-promotional-merchandise-really-works" target="_blank">The Five Stats That Prove Promotional Merchandise <em>Really</em> Works</a></li>
</ul>

<hr />
<h2>Choosing The Right Event Giveaway For Your Brand</h2>

<p>With the huge range of promotional products available, it can be difficult to know where to begin when choosing&nbsp;which items will be best suited for your brand at an event. So, to help you find the perfect event giveaway for your business, we&#39;ve rounded up some of the most popular and effective branded items - all waiting to be printed with your logo!</p>

<h2>1. Branded Bags</h2>

<p>It can be hard to decide which type and style of promotional bag will be best suited for the event you are going to. The first step is to think about <em>why</em>&nbsp;the participants will want this bag;&nbsp;will you be placing agendas and information packs in them, or will they perhaps be given to your customers once they have received or purchased an item from your stall?</p>

<p>Our Printed Cotton Tote Bags are the ideal event giveaway, especially if attendees need to carry flyers, notepads&nbsp;and other important paperwork around the event with them. Displaying&nbsp;your full colour company logo, these reusable bags offer long-lasting brand awareness even once the event is over. And that&#39;s not even mentioning the eco-friendly credentials these canvas tote bags will give your business!</p>

<p style="text-align:center">[189679]</p>

<p>Did you know that branded bags sit in the top place of promotional merchandise market value, with a whopping value of &pound;178,911,356 (14% of market share)? These custom printed paper bags are manufactured with a matt laminate finish and rope handles for a more quality look than standard paper bags or plastic carrier bags,&nbsp;these bags are a great way to align&nbsp;your branding with an elegant touch at any function.</p>

<p style="text-align:center">[217248]</p>

<h2>2. Promotional Lanyards</h2>

<p>If your business is running an event - whether it&#39;s a conference, trade show, or festival - branded lanyards are an essential event giveaway. Ideal for keeping event passes and name badges safe and on display, you really can&#39;t go wrong with personalised lanyards.</p>

<p>Our Express 20mm Full Colour Lanyards are a bestseller for a reason! Printed with your logo along both sides and in eye-catching full colour, they&#39;re guaranteed to promote your business out-and-about at events. Best of all: if you&#39;re on a tight deadline, these promotional lanyards can be with your from just 72 hours.</p>

<p style="text-align:center">[184356]</p>

<h2>3. Personalised Stress Balls</h2>

<p>Stress balls are an eye-catching and engaging promotional giveaway to have on display at your stand. Best of all, combining&nbsp;high-impact brand awareness and great low prices, our personalised stress balls really won&#39;t break the bank! Due to their usability, stress balls are likely to be kept for many years, creating a positive association and a reminder of your brand with every squeeze.</p>

<p>If you&#39;re looking for a budget-friendly, yet highly effective then look no further than these Low Cost Stress Balls. Available in a range of colours to suit any company design and personalised with your logo, these branded stress balls can be yours from just 49p per unit!</p>

<p style="text-align:center">[191217]</p>

<p>For maximum impact, why not opt for our Bespoke Stress Shapes?&nbsp;Pantone-matched and moulded into your specific shape and design, they make&nbsp;a completely unique event giveaway.&nbsp;Price is dependent on your brand&#39;s design requirements so get in touch today for your bespoke quote.</p>

<p style="text-align:center">[182013]</p>

<h2>4. Promotional Sweets</h2>

<p>Let&#39;s face facts: who isn&#39;t a sucker for a sweet treat? Add a bowl of too-good-to-miss branded sweets to your exhibition stall&nbsp;and people will be flocking to see your company.&nbsp;</p>

<p>These Rock Sweets are individually wrapped, bite-sized classic confectionery with a difference! Each rock sweet is printed&nbsp;with your message all the way through for mouthwateringly good brand awareness.</p>

<p style="text-align:center">[707236]</p>

<p>Our Love Heart Mini Rolls are a sure way to leave a lasting impression - and tingle your customers&#39; tastebuds, in the process. These retro sweets are novel event giveaways, guaranteed&nbsp;to draw attention to your brand. Each is supplied in a paper wrapper, printed with your full colour company branding.</p>

<p style="text-align:center">[190981]</p>

<p>Planning an event presence and looking for the perfect branded products to help ensure your business lasts in customers&#39; minds? At Total Merchandise, our friendly and experienced team are ready to help you make the idea a reality! Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">promotional event giveaways</a>&nbsp;and contact us today to receive a quote for your business.</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/turn-attendees-into-customers-with-promotional-event-giveaways</link>
      <pubDate>Wed, 22 Jan 2020 14:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/42dc35976324f20ea489e23a0cd5fd87b0355034.jpeg" type="image/jpeg" length="559360"/>
    </item>
    <item>
      <title><![CDATA[Exciting News: Our Distributor Of The Year Award Has Arrived!]]></title>
      <description><![CDATA[<p>If you cast your mind back a few weeks, you&#39;ll remember that we won an award in December.</p>

<p>We were thrilled to be <a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-sourcing-citys-distributor-of-the-year" target="_blank">voted promotional merchandise Distributor of the Year</a>, with the accolade being voted for by members of the industry.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise wins promotional merchandise Distributor of the Year 2019" src="https://www.totalmerchandise.co.uk/media/news_article/d6e3ef0642971afcbd8f11ed85e4a62093b30dd3.jpeg" style="height:567px; width:850px" /></p>

<p>Fast-forward to now and we&#39;re delighted to have received our sparkling trophy from award organisers Sourcing City, as well as a rather smart certificate.&nbsp;</p>

<p>Speaking about Total Merchandise winning the award, co-founder David explains: &quot;Winning this award means everything to us. It shows the relationships that our experienced and friendly staff have with our trusted and hardworking suppliers pays off, with top-class customer service the ultimate result&quot;.</p>

<h6 style="text-align:center"><img alt="Total Merchandise wins promotional merchandise Distributor of the Year 2019" src="https://www.totalmerchandise.co.uk/media/news_article/b2c73d5304f6528e22d6c83de21298ce89020c1e.jpeg" style="height:585px; width:850px" /><br />
Total Merchandise co-founders David Stoddart, Michelle Rae Stoddart and Jason O&#39;Connor with the award.</h6>

<p>The award is testament to the reputation for excellence and professionalism that the TM team prides itself on delivering in every single interaction, whether with a supplier or a customer.&nbsp;</p>

<p>Co-founder Michelle says: &quot;It&#39;s fantastic for us to win this award, and we could not have done so without the help of our staff and suppliers. A massive &#39;thank you&#39; to everyone involved and congratulations to the other winners and companies that were shortlisted.&quot;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-donating-products-worth-12k" target="_blank">Total Merchandise donates promotional products worth &pound;12k to good causes</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-15-years-in-the-industry" target="_blank">Total Merchandise celebrates 15 years in the industry</a></li>
</ul>

<hr />
<p>And it doesn&#39;t end there - we&#39;ve also been shortlisted in the BPMA&#39;s Distributor of the Year awards!</p>

<p>The winners are announced next month, so hopefully we&#39;ll&nbsp;have some more good news to bring you in February.&nbsp;Watch this space...</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-award-has-offically-landed</link>
      <pubDate>Wed, 15 Jan 2020 10:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c8f5fd699d07d947693d39728209da9f00634938.png" type="image/png" length="1066328"/>
    </item>
    <item>
      <title><![CDATA[Everything Your Brand Needs to Improve Workplace Wellbeing]]></title>
      <description><![CDATA[<p>Did you know that investment in employee&#39;s wellbeing is the lowest importance, in terms of business expenditure, to UK employers?</p>

<p>Contrarily, the <a href="https://www.rewardgateway.com/uk/blog/7-surprising-facts-uk-health-wellbeing">same survey</a>&nbsp;also&nbsp;found that staff health and wellbeing is one of the top items on the HR agenda. With the stigma of mental health lessening and the awareness of one&#39;s well-being advancing, there&#39;s no time like the present to add staff welfare&nbsp;to your business strategy.</p>

<h2>How Do You Define &#39;Wellbeing&#39;?</h2>

<p>&#39;Wellbeing&#39; is defined as the experience of health, happiness, and prosperity. It includes having good mental health, high life satisfaction, and a sense of meaning or purpose, as described by <a href="https://www.rewardgateway.com/uk/blog/7-surprising-facts-uk-health-wellbeing" target="_blank"><em>Psychology Today</em></a>. There are five major types of wellbeing, and in order for a person to build their welfare, all of these must be functioning to an extent.</p>

<ol>
	<li><strong>Emotional wellbeing:</strong> this is the ability to manage your stress levels, be resilient, and generate the emotions that lead to good feelings.</li>
	<li><strong>Physical wellbeing:</strong> this entails healthy eating and exercising in order to improve the functioning of your body.</li>
	<li><strong>Social wellbeing:</strong> being able to communicate, develop and maintain meaningful relationships to overcome the feeling of loneliness.</li>
	<li><strong>Workplace wellbeing:</strong> this is pursuing your interests, values, and purpose to gain meaning, happiness, and enrichment professionally.</li>
	<li><strong>Societal wellbeing:</strong> being able to actively participate in a thriving community, culture, and environment.</li>
</ol>

<p>All of the above work inline with one another, especially so in the typical working environment. For instance, if your employee&#39;s emotional wellbeing is low,&nbsp;this will likely&nbsp;affect their&nbsp;productivity levels at work. Likewise, if your staff&#39;s workplace wellbeing is poor, you&#39;re very likely to see a high staff turnover. It&#39;s important to make sure your workforce&#39;s welfare is high across all aspects -&nbsp;enter promotional merchandise!</p>

<h2>The Impact Of Staff Wellbeing On UK Businesses</h2>

<p>Have you ever wondered why one person (or more!) calls in sick regularly at your workplace? Well, it could be because their wellbeing is not where it should be. People often pull a &#39;sicky&#39; because they&#39;re not happy at work and these sick days are <a href="https://www.rewardgateway.com/uk/blog/7-surprising-facts-uk-health-wellbeing">costing UK employers</a> &pound;29 billion per year.</p>

<p>With advances in technology, UK adults spend an average of eight hours and 41 minutes a day on devices, compared to the&nbsp;average night&#39;s sleep being&nbsp;eight hours and 21 minutes. Being constantly &#39;switched on&#39; makes it difficult for one to switch off at night and a lack of sleep leads to reduced productivity at work. In fact, according to a study by Change Recruitment Group, only two-in-five employees are working at peak performance.</p>

<p>Something else that many people can relate to is&nbsp;not having enough time to exercise. With busy lifestyles and longer working hours, it makes it much harder to fit in time to exercise - and&nbsp;after a long day at work, the motivation to hit the gym or go for a jog can be&nbsp;almost non-existent. Did you know that <a href="https://www.theguardian.com/society/2017/mar/30/quarter-adults-less-half-hour-exercise-nhs-obesity-inactivity-five-portions" target="_blank">one-in-four&nbsp;UK adults are inactive</a>? A lack of exercise can contribute to weight gain and being overweight can also impact productivity at work.&nbsp;</p>

<h2>How Can Your Business Help Your Staff&#39;s Happiness?</h2>

<p>There are many ways you can increase your employee&#39;s welfare - and you don&#39;t have to set aside a huge budget! For instance, to encourage your staff to keep fit, why not put in place a cycle-to-work scheme,&nbsp;or introduce corporate rate gym memberships with your local gym, or even start yoga classes at lunch? (And&nbsp;these are also fantastic for helping to relieve stress, too!)</p>

<p>Today, almost everyone owns a smartphone. With&nbsp;over 100,0000 health and wellbeing apps available on smartphones and tablets, a touch of tech&nbsp;could offer a great opportunity for you to promote leading a healthy lifestyle and in turn improving your workforce&#39;s welfare.</p>

<p>There are three levels of happiness: pleasure, passion, and purpose. As a business, it&#39;s&nbsp;important to focus on creating purpose at the workplace.</p>

<h2>Using Promotional Merchandise To Improve Workplace Wellbeing</h2>

<p>As we&#39;ve found out, there are many ways you can help to improve workplace wellbeing but how does promotional merchandise fit into this? In short, perfectly!&nbsp;By adding logo-printed&nbsp;items to each of your welfare strategies, you are not only helping your staff but you&#39;re also helping your brand awareness.</p>

<p>To encourage people to exercise, you might have a cycle-to-work scheme in place.&nbsp;If so then these Full Colour Polyester Bike Seat covers are the perfect item to get your staff to dust off their handlebars and get on the road - taking your brand with them!</p>

<p style="text-align:center">[193348]</p>

<p>Health authorities recommend drinking two litres of water per day and these Time to Drink Water Bottles are ideal for giving your staff a gentle reminder to drink enough water each day. These branded water bottles are available in a range of colours that will suit any company&#39;s colour scheme.</p>

<p style="text-align:center">[197836]</p>

<p>Managing stress levels at&nbsp;work can be hard. To combat this why not gift your staff with Anti Stress Colouring Books? These adult colouring books are designed for calming therapy and stress relief,&nbsp;with your logo printed in up to stunning full colour. (Why not add on some promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/branded-colouring-pencils-pack" target="_blank">colouring pencils</a> to complete the gift?)</p>

<p style="text-align:center">[192617]</p>

<p>Another effective stress relief item is stress balls. Our Low Cost Stress Balls are made from squeezy PU foam and can be personalised with your company design to advertise your brand with every squeeze.</p>

<p style="text-align:center">[191217]</p>

<p>Getting enough sleep each night is paramount&nbsp;for productivity at work and our Value Eye Mask&nbsp;will help your staff drift off to sleep. Manufactured from 190D polyester, 40gsm non-woven materials, and 2.5mm foam, it offers&nbsp;maximum comfort.</p>

<p style="text-align:center">[191499]</p>

<p>Green tea has many&nbsp;health benefits including&nbsp;improving brain function, increasing fat burning&nbsp;and protecting your body against disease. Our Printed Green Tea Bags are supplied in single envelopes each branded with your custom design in up to full colour for maximum impact.</p>

<p style="text-align:center">[191453]</p>

<p>Now is the time to put your workplace well-being higher up on your list, so find the right <a href="https://www.totalmerchandise.co.uk/branded-products/special/health-and-fitness">branded health and fitness product</a> for your company&#39;s health-themed initiatives today!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/everything-your-brand-needs-to-improve-workplace-wellbeing</link>
      <pubDate>Fri, 10 Jan 2020 11:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b48e02e367c1b16c1a17dea2d39085e773fa58fa.jpeg" type="image/jpeg" length="352286"/>
    </item>
    <item>
      <title><![CDATA[How Promotional Products Help UK Charities Hit Fundraising Goals]]></title>
      <description><![CDATA[<p>It might sound very, very obvious but we&#39;ll say it anyway:&nbsp;fundraising is a crucial part of any charity&#39;s endeavours, whether they&#39;re a smaller local-facing initiative or a widely known nationwide organisation.</p>

<p>Whether it&#39;s via online donations, presence at events,&nbsp;chuggers with buckets in the street... There are countless opportunities for people to notice your cause and make a donation, if you capture their attention in the right way.&nbsp;</p>

<h2>What Does The UK Charity Landscape Look Like In 2019?</h2>

<p>According to a report shared by the Charities Aid Foundation (CAF) in 2019, the number of people donating money to charities <a href="https://www.thirdsector.co.uk/number-people-giving-regularly-down-third-year-running/fundraising/article/1583822" target="_blank">took a dip for the third year running</a>. In fact, CAF&#39;s <a href="https://www.cafonline.org/docs/default-source/about-us-publications/caf-uk-giving-2019-report-an-overview-of-charitable-giving-in-the-uk.pdf?sfvrsn=c4a29a40_4" target="_blank">UK Giving 2019 Report</a> demonstrates that the number of people donating to charity via donations or sponsorships has been steadily declining since 2016.&nbsp;</p>

<p>It&#39;s not all doom, though - because although fewer people might have been making donations, they&#39;ve actually been giving more. As such, the total figure donated to UK charities in 2018 was just over &pound;10bn, which isn&#39;t wildly dissimilar to what it was the year before.</p>

<p>Animal welfare&nbsp;and children/teenagers&nbsp;top the list of the charitable sectors that people are most likely to donate to, with medical research and hospitals/hospices sitting in very close third and fourth positions.&nbsp;</p>

<h2>How Can Promotional Merchandise Help A Charity?</h2>

<p>Of course, it doesn&#39;t end with monetary donations. Just as crucial as those all-important pounds and pence&nbsp;is building both&nbsp;awareness and trust among potential donors and supporters. Whether you&#39;re striving to generate general awareness for your organisation or are looking for backing that ties in with a specific campaign, promotional merchandise offers the sticking power that means people will be able to remember your cause and its story long after they first encountered it.</p>

<p>In fact, a report shared back in 2012 - the core logic of which, we&#39;d argue, still applies today - suggests that smart marketing and branding is actually a &#39;secret weapon&#39; that all charities should have in their arsenal. And it makes sense, doesn&#39;t it? After all, if you&#39;re not aware of a charity and its work, how can you consider it for your next sponsorship activity and how can you tell friends, family members, colleagues and so on about its fantastic work?</p>

<p>[181925]</p>

<p>As a charity, you need to make sure that every single penny you spend is working&nbsp;<em>hard </em>- and with our years of experience working with a huge range of charities across the UK, Total Merchandise is ideally placed to help you spread your message, raise those all-important funds and make sure your brand is at the forefront of people&#39;s minds.</p>

<p>With all of that in mind, it makes perfect sense for UK charities to invest in promotional products. We&#39;ve rounded up some of the charity merchandise essentials - the items&nbsp;that will help raise funds, boost awareness and generally improve visibility for your amazing work throughout 2020. Read on!</p>

<h2>Americano Coffee Mugs</h2>

<p><strong>Why choose these branded travel mugs?</strong></p>

<ul>
	<li>Very budget-friendly</li>
	<li>Great visibility for your logo with every use</li>
	<li>Range of colours available for both mugs and lids</li>
</ul>

<p>Our best-selling printed travel mugs are available with the option to create the colour combination you want, with seven lid colours and eight mug colours available.</p>

<p>[197133]</p>

<p>Your artwork can be printed in up to four colours in a prominent position on the mug. Whether you choose to give these branded coffee cups away to donors or sell them at a fundraising event, the recipients will think of your good cause every time they pick their mugs up.</p>

<ul>
</ul>

<h2>25mm Button Badges</h2>

<p><strong>Why choose our branded badges?</strong></p>

<ul>
	<li>Eye-catching visibility for your charity&#39;s branding</li>
	<li>Low cost and a minimum order of just 250</li>
	<li>Can be worn over and over again by recipients</li>
</ul>

<p>Our sweet and simple promotional badges are ideal for creating brand awareness that sticks around. Ideal for being worn on lapels, these branded button badges will ensure your cause is at the forefront of people&#39;s minds - and their clothing!</p>

<p>[7059007]</p>

<p>We also have this badge available in different sizes - simply <a href="https://www.totalmerchandise.co.uk/pages/contact" target="_blank">contact a member of our team</a> today to find out more and get pricing for your business&#39; unique needs!</p>

<h2>Reels of Paper Stickers</h2>

<p><strong>Why choose our branded stickers?</strong></p>

<ul>
	<li>Great giveaway for in-person fundraising activity</li>
	<li>Range of sizes available, which are all printed in full colour</li>
	<li>Cheap, cheerful and a nice way to say &#39;thanks&#39; to donors</li>
</ul>

<p>[190209]</p>

<p>Our best-selling promotional stickers are a great way to thank people who have just donated money to your cause (and go hand-in-hand with our charity collection boxes!). Printed in unmissable full colour, these branded stickers are available in three different sizes, with prices beginning as low as 7p per sticker.</p>

<h2>Roll Up Banners</h2>

<p><strong>Why choose our promotional&nbsp;banners?</strong></p>

<ul>
	<li>Ideal for illustrating your charity at an event</li>
	<li>Available for dispatch in as little as three working days</li>
	<li>Easy to transport and store, and can be reused</li>
</ul>

<p>[185834]</p>

<p>Striking and highly visible, our printed roll-up banners are ideal for taking to events where you want to drum up attention for your charitable cause. Catch the attention of passers-by at an exhibition with this full-colour printed banner, which stands at 200cm x 85cm tall - and if you look after it, it can be used at future events, too.&nbsp;</p>

<h2>Fruit of the Loom Value-Weight T-Shirts</h2>

<p><strong>Why choose our promotional T-shirts?</strong></p>

<ul>
	<li>Available in a wide range of colours&nbsp;</li>
	<li>Incredibly cost-effective, with low prices and the option to wear over and over</li>
	<li>Take your charitable message wherever the wearers go!</li>
</ul>

<p>[302004]</p>

<p>Whether you&#39;re looking for a new uniform option for staff or a budget-friendly giveaway you can give to new sign-ups for gyms or societies, our logo-printed T-shirts are the perfect option for helping you promote your brand.&nbsp;</p>

<h2>Printed Trolley Coin Token Keyring</h2>

<p><strong>Why choose our branded trolley tokens for your charity campaign?</strong></p>

<ul>
	<li>They combine form with function, offering awareness for your organisation as well as a practical purpose</li>
	<li>Your supporters will take them out-and-about with them, ensuring on-the-go visibility for your charity&#39;s name</li>
</ul>

<p>[195784]</p>

<p>The beauty of our promotional trolley coin keyrings is you can truly make them your own. With the option to print in one colour on one side all the way up to four colours on both sides, you can get truly creative with the design, ensuring your logo will truly stand out.&nbsp;</p>

<p>These are just a few of the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">promotional event giveaways</a> Total Merchandise has to offer - browse our full range and contact us today to find out more.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-promotional-products-can-help-a-uk-charity-hit-fundraising-goals</link>
      <pubDate>Wed, 08 Jan 2020 11:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/46ca32023c8be05a47965bd6e032db2a9d0ddedb.jpeg" type="image/jpeg" length="164338"/>
    </item>
    <item>
      <title><![CDATA[Top Fitness Products To Help Your Customers' New Year Health Kick]]></title>
      <description><![CDATA[<p>It&#39;s&nbsp;January 3rd 2020; the spirit of Christmas has disappeared, most of us are back to work and for some people, it&#39;s time to put&nbsp;start thinking about putting those&nbsp;&#39;get fit&#39; New Year&#39;s resolution into motion. To motivate your customers with their 2020 health kick, it&#39;s important they have the top sports and fitness items. Enter promotional merchandise!</p>

<h2>Why Should Your Business Invest In Branded Sports And Fitness Items?</h2>

<p>According to&nbsp;<a href="https://www.statista.com/topics/3411/fitness-industry-in-the-united-kingdom-uk/">recent insights</a>&nbsp;published by Statista, there are upwards of 6,700&nbsp;health and fitness clubs in the UK, with roughly 9.7 million members. With&nbsp;the new-year-new-me talk in full swing,&nbsp;we&#39;re sure this has risen and will continue to do so over&nbsp;the next month.&nbsp;This offers a great opportunity for your brand to be seen by a vast amount of people!</p>

<p>Whether your company is fitness-related or not, branded fitness products allow your business to shine in a positive light and encourages your customers to lead&nbsp;a healthy lifestyle. Providing your clients with promotional sports and fitness merchandise is a great form of mobile advertising -&nbsp;whether your customers are going to the gym, on a run around their local park or cycling to and from work, your branding is guaranteed to be flaunted wherever they go!</p>

<h2>What Promotional Sports And Fitness Products Should You Gift?</h2>

<p>Our very own Total Merchandise fitness fanatic (illustrated below)&nbsp;shows you six of the best promotional sports items you can gift to your clients for their New Year health kick.</p>

<p style="text-align:center"><img alt="Promotional Sports Items Infographic" src="https://www.totalmerchandise.co.uk/media/news_article/f3d7a8020ee292ec0664c1a2002a8f64f56f818a.png" style="height:1100px; width:1170px" /></p>

<p>Let&#39;s take a deeper dive into each branded item and discover how they can help motivate your customers to get fit, all the while brilliantly flaunting your brand.</p>

<h2>1. A Branded Cap</h2>

<p>Did you know that the baseball cap as we know it today was first worn by the Brooklyn Excelsiors during their National Association of Base Ball Players championship, way back in 1860? As the sport moved into the 20th century, it became popular with other baseball teams, who started embroidering their club&#39;s logo or initials onto the front of the caps. Who would have thought the first branded cap was worn all those years ago?</p>

<p>TV had a big influence on the popularity of baseball caps outside of the sport with the birth of MTV in the 1980s. Caps became particularly associated with rap and hip hop music due to groups such as Beastie Boys and Public Enemy, then later with big-name artists such as Jay-Z and Kanye West.</p>

<p style="text-align:center">[312636]</p>

<p>Our best-selling Brushed Heavy Cotton Cap is a bestseller for a reason! With its structured six-panel, low profile, pre-curved peak and 3D embroidered with your company logo making it a high quality and eye-catching branded item. Choose from eight different colours to suit your campaign.</p>

<h2>2. Promotional Fitness Trackers</h2>

<p>A fun fact for you: the first-ever pedometer was invented in the 15th century when Leonardo da Vinci wanted to track the distance a Roman soldier walked.</p>

<p>Fast-forward to today and fitness trackers are everywhere -&nbsp;you can even count your steps with your mobile phone! <a href="https://www.better.org.uk/lp/fitness-tracker-benefits">Research shows that over&nbsp;60%</a> admit they considered such a product to help them keep motivated with their fitness goals.</p>

<p>[198590]</p>

<p>These Fit Watches&nbsp;offer a stylish&nbsp;and modern way for your customers to track their exercise with features including a step-counter, burnt calorie counter, distance tracker and digital clock. To use this sleek&nbsp;branded smartwatch, all your clients have to do is&nbsp;connect&nbsp;their device&nbsp;and voila!&nbsp;</p>

<h2>3. Printed Sports Bottles</h2>

<p>Not only are promotional sports bottles a great item to motivate your customers to keep&nbsp;healthy and hydrated but they are also an excellent plastic bottle alternative. The UK uses billions of&nbsp;plastic bottles every year, with billions being sent to landfill, incinerated or littered. And in the words of Greta Thunberg: &quot;you are never too small to make a difference...&quot;.</p>

<p>[225468]</p>

<p>With our Tarn Straw&nbsp;Sports Bottles, you can get both your eco-friendly credentials <em>and</em> fitness message across in one handy product. These bottles combine smart design and&nbsp;endless marketing opportunities. Available in a range of 11 different trim colour contrasts these promotional sports bottles make great fitness giveaways.</p>

<p>[195335]</p>

<p>Alternatively, take things one step further and help your customers hit their daily recommended water intake with our personalised 2 Litre Water Bottles (shown above). Featuring your artwork printed in one colour, these easy-to-carry branded water bottles are ideal for use at the gym, in the office or at home.&nbsp;</p>

<h2>4. A Branded Sports Bag</h2>

<p>Do you know where the duffel bag originated from? If not, you&#39;re in luck because we have the answer: duffel bags first entered the scene in the mid-17th century and are&nbsp;named after the Belgium town, Duffel, where the cloth was originally made. Duffel bags were used extensively by British and American servicemen during World War Two. After the war, they were sold in army surplus stores and became a popular fashion accessory in California and Australia.</p>

<p>[193538]</p>

<p>Although these Weekender Duffel Bags aren&#39;t quite WWII-style, they <em>are</em> the perfect gym bag for your customers. Manufactured from 407gsm cotton canvas these printed&nbsp;bags offer a large print area for you to flaunt your company branding wherever they may go.</p>

<h2>5. Promotional T-Shirts</h2>

<p>T-shirts have come a long way since they were first invented during the Mexican-American War in 1898 and 1913, where they were designed to be worn as undergarments. It wasn&#39;t until the 1950s when t-shirts became a popular wardrobe staple, thanks to the 1950 film &#39;A Streetcar Named Desire&#39; and the 1955 movie &#39;Rebel Without a Cause&#39;.&nbsp;</p>

<p>In the late 1950s, a print company held the original licence to print Walt Disney characters on to t-shirts and by the &#39;60s <a href="https://www.realthread.com/blog/history-of-the-tshirt-2014-01-30">innovations in printing</a> led to the birth of screenprinting and turned the t-shirt industry into what it is today.</p>

<p>[195881]</p>

<p>Our Spiro Performance Aircool T-Shirts are the perfect printed t-shirt to get your New Year health kick message across to your customers. Printed with your custom design in up to stunning full colour, these promotional t-shirts are made from high-performance polyester mesh piquet knit fabric for easy breathability while exercising.</p>

<blockquote>
<p>Did you know that the word &#39;t-shirt&#39; entered the English Dictionary in 1920?</p>
</blockquote>

<h2>6. Branded LED Arm Strap</h2>

<p>The first LED (Light-Emitting Diode) that could produce visible light was in invented in 1962 by Nick Holonyak, Jr. and due to his creation, he earned the name &#39;Father of the Light-Emitting Diode&#39;. It wasn&#39;t until the early &#39;80s that the first generation of super-bright LEDs was developed and then later in the &#39;90s, ultra-bright LEDs were born.</p>

<p>[192068]</p>

<p>Staying visible is extremely important when taking to foot or bike, especially when it is dark outside. These Flashing LED Silicon Arm Straps are the perfect way to ensure your customers are visible, whether they are cycling to and from work or going for a run in their local neighbourhood.&nbsp;</p>

<p>If you&#39;re looking for some inspiration for the right promotional&nbsp;item to motivate your clients to start their New Year health kick then take a look through our range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">branded sports and fitness merchandise</a> - we&#39;ve got both you and your customers covered this January (and longer!).</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-fitness-products-to-help-your-customers-new-year-health-kick</link>
      <pubDate>Fri, 03 Jan 2020 12:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1347e3bcd620540b7ef57d588c1f24fda1649156.jpeg" type="image/jpeg" length="414714"/>
    </item>
    <item>
      <title><![CDATA[Best Rainy Day Essentials To Keep Your Customers Dry In 2020]]></title>
      <description><![CDATA[<p>&quot;The nicest thing about the rain is that it always stops. Eventually...&quot;&nbsp;<em>Winnie the Pooh</em>&#39;s resident optimist, Eeyore, famously mused. Wise words from the mournful donkey: after all, the rain, no matter how hard, heavy or frizz-inducing,&nbsp;<em>does</em>&nbsp;stop at some point, no?&nbsp;</p>

<p>However! That&#39;s not to say your business can&#39;t do its bit to help your customers keep comfortable and dry come rain or shine. We&#39;ve rounded up some of our favourite promotional products for helping your clients keep perfectly dry whatever the weather - be it a brief&nbsp;April shower or a heavy wintry&nbsp;downpour -&nbsp;and that will ensure your branding stays on-display no matter how dark those clouds might seem.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank"><img alt="Promotional umbrellas" src="https://www.totalmerchandise.co.uk/media/news_article/f88b03583a919549504e27d054b40f8a51030653.png" style="height:500px; width:500px" /></a></p>

<p>Of course, there are many, many reasons to love the rain. From essential crop watering&nbsp;to&nbsp;heady petrichor (the name given to the intoxicating&nbsp;scent of drizzle-drenched soil), it&#39;s as vital&nbsp;as it is refreshing; in extreme contrast, it can wreak devastation&nbsp;and destroy homes with its ferocity and volume (as it did in November 2019 in the north and Midlands).&nbsp;</p>

<hr />
<p><strong>RELATED:</strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-telescopic-umbrellas" target="_blank">Browse our full range of promotional telescopic umbrellas</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/five-reasons-to-choose-branded-ice-scrapers-for-your-next-giveaway" target="_blank">Seasonal merch: five reasons to choose printed ice scrapers for your winter giveaway</a></li>
</ul>

<hr />
<p>The one thing that you definitely can say about the rain is that it&#39;s unpredictable. With that in mind,&nbsp;it can make perfect sense to incorporate&nbsp;wet weather essentials&nbsp;into your marketing plans - after all, we&#39;re all affected by it and we all love talking about it. Plus, we&#39;re reliably informed that some rain-busting products can even help you get home that little bit quicker, too...</p>

<p style="text-align:center"><img alt="Branded umbrellas for UK businesses" src="https://www.totalmerchandise.co.uk/media/news_article/2b25c7a98aac8f76adc66696c0196148bbf4c0b3.gif" style="height:200px; width:480px" /></p>

<p>Mary Poppins aside, let&#39;s not forget that the UK has serious form when it comes to rainy days. According to research <a href="https://www.statista.com/statistics/584914/monthly-rainfall-in-uk/" target="_blank">collated by Statista</a>, there were 147 wet days across the UK in 2018 - jaw-droppingly enough, 2018 was actually considered to have been a &#39;dry&#39; year by the <a href="https://www.metoffice.gov.uk/research/climate/maps-and-data/summaries/index" target="_blank">Met Office</a>. The provisional UK rainfall total for 2018 sitting at 1064mm, which is reported to be 92% of the average between 1981-2010.&nbsp;</p>

<p>Whether you choose to keep a stash of branded umbrellas in-house for your colleagues to use when they&#39;re heading out to meetings or, perhaps, decide to gift customers with promotional ponchos as part of your latest marketing, campaign, we have all the essentials your business needs to make an impression, whatever the weather.</p>

<p>Read on to browse our full fix of rainy day essentials for your UK business!</p>

<h2>Branded Umbrellas</h2>

<p>Total Merchandise has a wide range of promotional umbrellas available, with&nbsp;everything <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-golf-umbrellas" target="_blank" title="branded golf umbrellas">branded golf umbrellas</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-walking-umbrellas" target="_blank" title="printed walking umbrellas">printed walking umbrellas</a> and bag-friendly <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-telescopic-umbrellas" target="_blank">telescopic umbrellas</a>. Great for giving away to customers, our range of promotional umbrellas are also useful to keep in-house for by colleagues or office visitors.&nbsp;</p>

<p>[311003]</p>

<p>A logo-printed umbrella is a truly useful giveaway item that your customers will gratefully turn to as and when required. Our best-sellers include our Budget Promo Golf Umbrella (shown above), which features your artwork on up to all eight panels,&nbsp;as well as our ever-popular Fibrestorm Golf Umbrella, shown below, which is available in your pick of 56 colours.&nbsp;</p>

<p>[181123]</p>

<p>Need your branded brollies in a hurry? Our Express Budget Golf Umbrellas are available in a range of colours and can be&nbsp;dispatched in just 72 hours, meaning you can help your customers and colleagues keep covered in time for that weekend of rain that&#39;s been ominously predicted by forecasters. Clever, we know.</p>

<p>[193531]</p>

<p>We also have a selection of eco-friendly promotional umbrellas available, including the Fare Recycled PET Mini Umbrella, which features your company&#39;s branding printed in up to four colours on one panel.</p>

<p>[196387]</p>

<p>Finally! For something a little bit different, consider splashing out on our Fare Colour Magic Automatic Umbrellas. These branded beauties reveal a rainbow pattern when they come into contact with water, meaning they can bring some colour (and brand awareness!) to even the gloomiest of days.</p>

<p>[187624]</p>

<h2>Printed Ponchos</h2>

<p>Okay, we hold our hands up. Ponchos might not be the most fashionable of sartorial choices but style aside they are one thing: excellent at keeping people dry.</p>

<p>[189327]</p>

<p>Total Merchandise is delighted to have a range of promotional ponchos available for you to choose from, each offering visibility for your branding that your customers will see whenever they don them.&nbsp;</p>

<p>[184749]</p>

<p>Our classic Ball Poncho, for example, is an ideal fit for a wide variety of&nbsp;marketing campaigns. With its carabiner-style attachment, it&#39;s brilliant&nbsp;for clipping onto bags or waistbands, meaning it&#39;s as well-suited for outdoors-related campaigns as it is for commuters on-the-go.&nbsp;</p>

<p>[187388]</p>

<p>We also have promotional ponchos for children, too; choose from eight colours and see your artwork printed in one striking colour for brand awareness for your child-facing business.&nbsp;</p>

<p>[193971]</p>

<h2>Promotional Rain Jackets</h2>

<p>For a more stylish take on rain-defence clothing, look no further than our range of printed jackets. Our branded Result Windcheater Jackets are available in eight different colours, with your branding transfer-printed in up to four colours.</p>

<p>[188462]</p>

<p>These windproof jackets are unisex by design and feature a generously-sized hood, meaning your customers can stay warm and dry at all times, with your logo perfectly visible every step of the way.</p>

<p>Also worth a mention are our Result Core Ladies&#39; Channel Jackets, available in a range of colours and embroidered with your business name or logo.</p>

<p>[196459]</p>

<p>In short, Total Merchandise is here to help your business whatever the weather. Contact us today to speak to our friendly team and get a bespoke quote for your brand!</p>

<h6>Main image via Pexels; GIF via giphy.com.&nbsp;</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/rainy-day-essentials-to-keep-your-customers-dry-in-2020</link>
      <pubDate>Thu, 02 Jan 2020 14:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/14ec93a63e67ba4f4f85fa7edfe7cfad05dd49cc.png" type="image/png" length="910062"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Products To Brighten Up Your Office In 2020]]></title>
      <description><![CDATA[<p>The start of a whole new year is the <em>perfect</em> opportunity to consider how you can bring some new energy into your workspace.&nbsp;</p>

<p>Whether you&#39;re part of a large, fast-moving team, head-up your very own workforce or perhaps work entirely for yourself, there&#39;s no time quite like the present to freshen up your approach to the place where you work.</p>

<hr />
<p><em><strong>Editor&rsquo;s Note:&nbsp;</strong>This article was originally written in December 2019 but we believe it could be helpful to readers and provide value and inspiration for businesses amidst COVID-19. For more information and updates, please visit our&nbsp;<a href="https://www.totalmerchandise.co.uk/news/coronavirus" target="_blank">Coronavirus Hub</a>.</em></p>

<hr />
<p>After all, it&#39;s the little details that really do make a difference, helping to shape impressions from clients and boost the morale of your colleagues. Another added bonus? Pick the right sort of promotional products and they&#39;ll enhance the vibe in your office, too. What&#39;s not to love about all that?&nbsp;</p>

<h2>Hardtop Mouse Mat</h2>

<p>Printed mouse mats might not be the most instantly exciting of items but think about it: they&#39;re a fantastic means to add some corporate finesses to desks throughout your office.</p>

<p>[110011]</p>

<h2>Dartford A4 Folder</h2>

<p>Our smart alternative on the classic ring binder looks as good on shelves as it will out-and-about with your colleagues. Smart and stylish, it features your branding embossed on the front for logo awareness with every use.&nbsp;</p>

<p>[4012140]</p>

<p>Also available as an <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/dartford-a5-zipped-folio" target="_blank">A5 Zipped Folio</a>. Alternatively, consider our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/a4-clipboard-folder" target="_blank">A4 Clipboard Folders</a>&nbsp;for a simpler take.&nbsp;</p>

<h2>Jade Rectangle Pen Holder</h2>

<p>Ideal for adding some sparkle to desks, our promotional pen holders offer smart branding potential for your business. A fantastic corporate gift option, this stunning promotional product can also make a sophisticated addition to desks in your office, with a minimum order requirement of just 15 units.</p>

<p>[70610637]</p>

<p>Engraved with your artwork on the base, these branded pen holders make&nbsp;a fantastic addition to any desk; they can also double-up as a fantastic promotional giveaway for your most valued clients, too.&nbsp;</p>

<h2>Sparta Promotional Mugs</h2>

<p>Tea and coffee are essentials in any office - so why not fill your cupboards with promotional drinkware? Our best-selling Sparta mugs are ideal for office kitchens across the UK, with their artwork printed in up to four colours.&nbsp;</p>

<p>[701232]</p>

<p>Available in white as standard, these branded mugs are also available in a wide range of other colours at a small cost. They also make great giveaways for events or client visits, so why not order some of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mug-packaging" target="_blank">bespoke mug packaging</a> as well?&nbsp;</p>

<h2>A1 Wall Planners</h2>

<p>Help your team stay organised throughout 2020 with the help of a branded wall planner. Our A1 Wall Planners are perfectly sized for clear brand awareness, ensuring meetings, deadlines and brainstorms are unmissable.&nbsp;</p>

<p>[192258]</p>

<p>It doesn&#39;t end there. We also have a wide range of promotional calendars available, too. Prices start from as little as 95p per unit for our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/cd-case-calendars">Printed CD Case Calendars</a>, with many of our calendars offering some sort of multi-functioning practicality, too.&nbsp;</p>

<h2>Promo Budget Golf Umbrellas</h2>

<p>Don&#39;t send a client or colleague&nbsp;out into the pouring rain - rather, have our best-selling Promo Budget Golf Umbrellas to-hand in case of weather-related emergencies.&nbsp;</p>

<p>[311003]</p>

<p>Always useful (because let&#39;s face it: rain is always a threat if you&#39;re in the UK, no?), our highly cost-effective promotional umbrellas are ideal for ensuring your customers and colleagues stay dry - and that your branding remains visible!</p>

<h2>Bespoke Wall Clocks</h2>

<p>Brighten things up with our Bespoke Wall Clocks. Available in a minimum order of 25, these clocks are perfect for distributing around an organisation with multiple locations.&nbsp;</p>

<p>[193396]</p>

<p>Available to be cut into practically any shape, these personalised wall clocks will ensure your branding is visible every second of the day.&nbsp;</p>

<h2>A3 Desk Pad Holders</h2>

<p>Our smart A3 Desk Pad Holders will add a smart touch to any desk. Take your pick from a broad spectrum of colours in order to choose a design that best reflects your own corporate palette, and pair them with your choice of stationery to complete the gift - we think our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/printed-a3-desk-pads" target="_blank">A3 Desk Pads</a> fit that bill perfectly!</p>

<p>[190210]</p>

<p>Of course, no Desk Pad (or Desk Pad Holder, for that matter), would be complete without the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank">promotional pen</a> - so make sure you stock up on those for your business, too!</p>

<h2>Zipper Document Bags</h2>

<p>If you have a busy team of people who are meeting clients, making pitches or attending industry events, our branded Zipper Document Bags are an absolute essential to have in supply.&nbsp;</p>

<p>[187393]</p>

<p>Printed with your branding in up-to four colours, these promotional document bags will add a smart sheen to your colleagues&#39; professional appearance, adding an extra twist of finesse whenever they&#39;re representing your brand.&nbsp;</p>

<h2>Tube Power Banks</h2>

<p>In our ever-connected world, staying online at all times is important. With that in mind, branded power banks - that can allow your colleagues to charge their mobile phones whilst at their desks or on their way to meetings.&nbsp;</p>

<p>[189825]</p>

<p>Your staff running out of phone battery might not seem like the top priority for your business but if they&#39;re going to meet potential clients and need to pull-up directions, you might think otherwise. On a similar note, ensure pitch presentations can be transported between destinations with minimal fuss by browsing our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks" target="_blank">branded USB sticks</a>.</p>

<p>[640000]</p>

<h2>Medium Arm Chair Bean Bags</h2>

<p>Want to encourage your staff to take time to relax when they&#39;re having a break? Our printed bean bags could offer a fantastically&nbsp;comfortable solution.&nbsp;</p>

<p>[194326]</p>

<p>These Arm Chair Bean Bags are printed with your artwork in complete full colour but be warned - make sure you order enough of them, otherwise your staff will be arguing over who gets to use them...!&nbsp;</p>

<h2>Engraved Round Paperweights</h2>

<p>We have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paperweights" target="_blank">printed paperweights</a> but for a touch of extra class, why not consider an engraved option?</p>

<p>[182814]</p>

<p>Our promotional Engraved Round Paperweight makes a truly special addition to any desktop. A fantastic way to thank loyal members of your team, they can be ordered in quantities as low as 25.&nbsp;</p>

<h2>Full Image Calculators</h2>

<p>There&#39;s not much working out involved to realise that our Full Image Calculators are a brilliant way to add some branding to your workplace.</p>

<p>[184785]</p>

<p>These chunky calculators make even the most tedious of sums a pleasure, with a discrete print space offering room for your logo.&nbsp;</p>

<h2>Urban Mix Desktop Garden Tube</h2>

<p>We&#39;re often hearing how incorporating plants into our offices and homes can have all sorts of benefits, from improving air quality to lifting moods. So why not encourage your colleagues to nurture their very own bit of green space with our Desktop Garden Tube?</p>

<p>[197454]</p>

<p>We have a wide range of Desktop Garden Tube options available, including <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/sky-meadow-desktop-garden-tube" target="_blank">Printed Sky Meadow</a>&nbsp;and&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/bee-mix-desktop-garden-tube" target="_blank">Bee Mix</a>.</p>

<p>Want to browse more branded office supplies? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office" target="_blank">office-friendly product</a>s and contact us today to get a bespoke quote for your business.&nbsp;</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-brighten-up-your-office-in-2020</link>
      <pubDate>Fri, 27 Dec 2019 11:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e8fc88f7514160ee1daa5df0923b5f27d35cd774.png" type="image/png" length="324139"/>
    </item>
    <item>
      <title><![CDATA[So That Was 2019! Total Merchandise's Year In Highlights]]></title>
      <description><![CDATA[<p>2019 is almost over! So what better time to indulge in a spot of self-reflection and consider the year that we&#39;ve had here at Total Merchandise?</p>

<p>And of course, it&#39;s not just the end of a year: it&#39;s the end of a decade, too. If we cast our minds back to 2009, things were very different to where we are now. It&#39;s amazing when we think how far we&#39;ve come over the last 10 years and we&#39;re ridiculously excited when we imagine where we&#39;ll be in 2029, too.&nbsp;</p>

<p>Anyway. Back to 2019 - and our highlights of the year. Happy reading... And happy Christmas, too!</p>

<h2>In 2019... We Set All Sorts Of Records 🚀</h2>

<p>Total Merchandise has enjoyed one of its most successful years to date,&nbsp;allowing us to bow out of the decade in serious style and feeling&nbsp;proud of everything we&#39;ve achieved.&nbsp;</p>

<p>The whole team at TM HQ has pulled together to make the year&nbsp;truly memorable for all the right reasons. Needless to say, we&#39;re already very excited about what 2020 has in store for us.&nbsp;</p>

<h2>In 2019... We Welcomed A Host Of New Team Members 😀</h2>

<p>2019 saw us expand our team across all departments, including sales, technical, products, accounts and marketing.&nbsp;</p>

<p style="text-align:center"><img alt="TM team celebrating" src="https://www.totalmerchandise.co.uk/media/news_article/e0c1df170da536dc91e562a803b9935268cfa5aa.gif" style="height:353px; width:550px" /></p>

<p>Nope, that&#39;s not quite all of us&nbsp;above but it gives you an idea!&nbsp;With the business bigger and busier than ever before, the development&nbsp;of the TM family over the last year has been key to our ongoing success, and we&#39;re looking forward to welcoming more talent to the team in the new year.&nbsp;</p>

<h2>In 2019... We Celebrated Our 15th Birthday 🥳</h2>

<p>September marked a milestone occasion in the history of Total Merchandise: our 15th birthday!</p>

<p>Marking the anniversary of when our founders Jason, David and Michelle launched the business, it was a brilliant cause for celebration. &ldquo;We could never have imagined the company could grow to the size it is today when the three of us started it from our spare rooms,&quot; says David.</p>

<h6 style="text-align:center"><img alt="Total Merchandise celebrates 15th birthday" src="https://www.totalmerchandise.co.uk/media/news_article/7c5425827715cae8e2103c8ee14ea7cc617fc685.png" style="height:417px; width:650px" /><br />
Left to right: Michelle, David and Jason.</h6>

<p>We celebrated this momentous occasion by offering customers a fantastic discount across a huge range of our favourite promotional products - and we also enjoyed a&nbsp;<em>lot</em>&nbsp;of cake and balloons in the process, too.</p>

<h2>In 2019... We Expanded Our Premises 🏢</h2>

<p>With our team ever-growing, 2019 also saw us extend our office space. Our 5,000sqft headquarters in sunny Colchester, Essex, had an expansion in order to comfortably accommodate everybody, and we&#39;ve now got even more space - and a swanky new dining room to boot. Cheers!</p>

<h2>In 2019... We Supported Wonderful Causes Across The UK&nbsp;🎗️</h2>

<p>We regularly receive requests to support charitable causes, community organisations and so on with their marketing efforts, and we love to help out&nbsp;as much as we can.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise donates products to UK good causes" src="https://www.totalmerchandise.co.uk/media/news_article/2a2d996d3f1ef49cf5a320dfa9c16ec2a593b3e3.png" style="height:545px; width:850px" /></p>

<p>We&#39;ve helped all sorts of fantastic people and causes throughout 2019 and have provided&nbsp;promotional products worth upwards of &pound;12,000 to good causes all around the UK.&nbsp;</p>

<p>Jason says: &quot;We are very fortunate to have had an amazing year of business.&nbsp;It&rsquo;s great for us to be in a position where we can help some really worthy causes obtain more visibility or raise vital funds for their work through the use of promotional merchandise&quot;.</p>

<p>We were also delighted to support events including the WellChild Awards, which saw guests including none other than the Duke and Duchess of Sussex wear our 15mm Festival Style Fabric Wristbands - and&nbsp;it&#39;s clear to see from the photo below that event hosts Gaby Roslin and Radzi Chinyanganya were very taken with theirs!&nbsp;We were also proud to sponsor the Essex Care Awards,&nbsp;which celebrated amazing professionals in the care sector around the county.&nbsp;</p>

<h6 style="text-align:center"><img alt="Total Merchandise supports WellChild Awards" src="https://www.totalmerchandise.co.uk/media/news_article/0b4cfc079a2360d21665b942beb96121b099b7ee.jpeg" style="height:434px; width:650px" /><br />
Photography by&nbsp;<a href="https://www.thousandwordmedia.com/">Thousand Word Media</a>.</h6>

<h2>In 2019... We Took On In-House Fundraising Activities 🧁</h2>

<p>From wearing our pyjamas to work for Children In Need to baking cakes for the Macmillan Coffee Morning, the TM team have taken part in a number of fundraisers, all masterminded by our Laura.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise fundraising activities" src="https://www.totalmerchandise.co.uk/media/news_article/8a257a7ec6a1f2c86036da0a0bb9a67b7243c2db.jpeg" style="height:529px; width:550px" /></p>

<p>For those curious, stars of our Macmillan Coffee Morning&nbsp;included Beth&#39;s sausage rolls, Ally&#39;s quiche Lorraine, Jo&#39;s carrot cake (topped with Maltesers), Poppy&#39;s Victoria sponge, Nicky&#39;s brownies, Laura&#39;s scones... And we can happily confirm that some of us are still dreaming about Ahmet&#39;s halloumi bread.&nbsp;</p>

<h2>In 2019... We Won An Award! 🏆</h2>

<p>We were delighted to discover we&#39;d been voted the winner in Sourcing City&#39;s promotional merchandise Distributor of the Year awards. This accolade means even more owing to the fact that it&#39;s voted for by the industry, highlighting the fantastic relationships our team have with the suppliers we work with.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise wins promotional merchandise Distributor of the Year" src="https://www.totalmerchandise.co.uk/media/news_article/11e4f65144b321f9fd4808a0814cc46a9a001066.png" style="height:562px; width:550px" /></p>

<p>We were also excited to discover that we&#39;d been shortlisted for the BPMA&#39;s Distributor of the Year award, as well; the winners are announced in February, so watch this space...</p>

<p>Enough about us - let&#39;s make 2020 the year you nail your promotional merchandise! Browse our <a href="https://www.totalmerchandise.co.uk/" target="_blank">full range of branded products</a> and contact our friendly team today to get a quote for your business.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/so-that-was-2019-total-merchandises-year-in-highlights</link>
      <pubDate>Mon, 23 Dec 2019 11:36:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4fe5d0423135bc063f48961334d15bf4c0bf7c0e.png" type="image/png" length="1109190"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: 10 Of the Best Promotional Keyrings for Your 2020 Campaigns]]></title>
      <description><![CDATA[<p>Are you looking to put your brand in the hands of your customers every single day? Then look no further than promotional keyrings: a logo-printed item that offers awareness everywhere it goes.</p>

<h2>Why Should Your Business Invest In Branded Keyrings?</h2>

<p>Well, how many people don&#39;t own at least one key? The majority of the UK adult population carries a whole bunch of keys around with them; from their front and back door keys to car keys and even office keys. Your customers offer your business a huge opportunity for brand exposure every day!</p>

<p>But&nbsp;<em>why&nbsp;</em>are personalised keyrings a great promotional item for your next marketing campaign?</p>

<ul>
	<li><strong>They&#39;re practical:</strong> promotional keyrings nowadays are more than your standard plastic rectangle. From torches&nbsp;to bottle openers, branded keyrings offer day-to-day practicality (keep reading to find out more!).</li>
	<li><strong>They&#39;re eye-catching:</strong> not only do keyrings make your clients&#39; keys look more appealing but they also make their keys stand out and easier to locate.</li>
	<li><strong>They&#39;re cost-effective:</strong> cheap personalised keyrings are ideal for mobile advertising opportunities and at Total Merchandise, they start at just 15p per unit!</li>
</ul>

<p>So what type of promotional keyring should you get for your brand? We&#39;ve rounded up 10 of the best branded keyrings that guarantee brand awareness on the move.</p>

<h2>Functional Keyrings</h2>

<p>Are you looking for a logo-printed item that offers practicality and usability to both your marketing and your customer&#39;s day-to-day lives, then look no further than the functional keyring!</p>

<p>Our Deluxe Tyre Depth Gauge Keyrings allows your clients to check their tyre tread depth is above the legal limit, ideal for promoting your company as one that cares about the wellbeing of your customers. Printed with your logo these handy low-cost keyrings are available from just 44p per unit!</p>

<p style="text-align:center">[197095]</p>

<p>If you own a construction company or your target audience is workers within the trade industry, why not gift your staff and/or customers with these Spirit Level Key Rings? Choose from silver, yellow or green for a fun (yet practical) giveaway that is ideal for your construction, engineering or DIY campaigns.</p>

<p style="text-align:center">[185316]</p>

<h2>Trolley Coin&nbsp;Keyrings</h2>

<p>As a business, you will want to be remembered by your customers, and making their lives easier with a branded metal trolley coin keyring will do just the job!</p>

<p>These best-selling Trolley Coin Token Keyrings are popular for more than one&nbsp;reason: they&#39;re practical, eye-catching, cost-effective and offer brand exposure with every single use. The token, which is branded with your design via stamping for lasting brand awareness, can be easily detached and reattached to the keyring.</p>

<p style="text-align:center">[195669]</p>

<p>If you&#39;re needing printed trolley coins in a hurry then Total Merchandise has you covered with our Express New Shape Printed Trolley Coins. These handy keyrings can be with you from just 72 hour dispatch!</p>

<p style="text-align:center">[195122]</p>

<h2>Bottle Opener Keyrings</h2>

<p>A promotional bottle opener keyring makes a fantastic giveaway item for any campaign. They allow your customers to enjoy their favourite drinks and due to being lightweight and portable your brand can be seen on the move.</p>

<p>Our best-selling Talon Bottle Opener Keyrings guarantees long-lasting brand awareness with your custom message engraved onto the body. Available in five colours, these branded bottle opener keyrings are available from as little as 33p per unit!</p>

<p style="text-align:center">[182212]</p>

<p>These Aluminium&nbsp;Bottle Opener Keyrings&nbsp;can be with you in just five working days! Manufactured for lightweight aluminium they can be engraved with your company branding for permanent impact!</p>

<p style="text-align:center">[199216]</p>

<h2>Torch And LED Keyrings</h2>

<p>Illuminate your next marketing campaign with a promotional torch and LED keyring. Ideal for shining a light on your branding, custom torch keyrings will certainly brighten up your customers&#39; day.</p>

<p>If you&#39;re looking for a sleek yet functional promotional keyring then why not invest in our Portland Torch Keyring?! Available in a range of vibrant colours, the light isn&#39;t the only thing that will brighten up your promotions.</p>

<p style="text-align:center">[183231]</p>

<p>These Aluminium Pocket Torches offer a modern&nbsp;touch on a classic household item - combining practicality and portability. Choose from five great colours and either print or engrave your logo&nbsp;to draw attention to your brand wherever they are used.</p>

<p style="text-align:center">[188786]</p>

<h2>Classic Plastic Keyrings</h2>

<p>Whatever your marketing message, branded plastic keyrings will open doors with your customers and colleagues.</p>

<p>The P5 Keyring is one of best-selling promotional plastic keyrings. Made in the UK these plastic keyrings flaunt your branding with a printed insert featuring your custom design in up to full colour.</p>

<p style="text-align:center">[7021294]</p>

<p>Another bestseller is the Loopy Keyring; combining a generous print area with a budget-friendly price these branded plastic keyrings ensure maximum exposure of your company. To make these Loopy Keyrings completely bespoke to your brand you can mix-and-match various parts including the ribbon, plastic underside, and end cap.</p>

<p style="text-align:center">[702005]</p>

<p>So if you&#39;re looking for a way to put your brand in the hands of your customers every single day then take a look through our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a>. Be sure to fill out the Rapid Quote form to receive a bespoke quote for your business&nbsp;today.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-of-the-best-promotional-keyrings</link>
      <pubDate>Fri, 20 Dec 2019 11:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/dffa8e56dceb5cf7ddc2a90794dd4b237a85f331.jpeg" type="image/jpeg" length="509165"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Our Most Popular Promotional Products Of 2019]]></title>
      <description><![CDATA[<p>With the end of the year - and decade! - fast-approaching, we&#39;ve decided to shine&nbsp;a light on the most popular promotional products of 2019.&nbsp;</p>

<p>These are no ordinary branded merchandise items. Rather, they&#39;re the promotional superheroes that our customers have ordered time after time, relying on them to help push their businesses and marketing objectives to whole new levels of success. (Want further proof of exactly how powerful these items are? Read some of our killer stats about the <a href="https://www.totalmerchandise.co.uk/news/article/5-stats-that-prove-promotional-merchandise-really-works" target="_blank">effectiveness of promotional products</a>.)</p>

<h6 style="text-align:center"><img alt="Branded metal water bottles" src="https://www.totalmerchandise.co.uk/media/news_article/1c623612c640efe2f26453063b7e46a75aed45c0.png" style="height:550px; width:550px" /><br />
There&#39;s no denying it: our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-metal-bottles" target="_blank">branded metal water bottles</a> are true superheroes!</h6>

<p>And of course, these aren&#39;t flash-in-the-pan branded merchandise items: these are the&nbsp;enduring classics that offer long-lasting and meaningful visibility for your business and ensure lasting awareness that your customers won&#39;t forget in a hurry.&nbsp;</p>

<p>With all that in mind&nbsp;and without further ado, get inspired by our 10 best-selling promotional products of 2019. We can guarantee they&#39;ll be popular into the new year, too, so prepare for a fix of ideas that might even influence&nbsp;your next marketing campaign, too. Enjoy!</p>

<h2>Curvy Ballpens</h2>

<p><strong>Consider them because...</strong> They&#39;re an icon! As one of our best-selling&nbsp;products, our promotional curvy pens&nbsp;offer a no-fuss writing experience for your customers whilst keeping your logo perfectly on display.&nbsp;&nbsp;</p>

<p>[182067]</p>

<p>Available in a huge range of colours, these classic Curvy Ballpens are cost-effective and budget-friendly, offering high visibility. Arguably the perfect printed pen, it ticks all our proverbial boxes - and we reckon your business will be able to reap the benefits from it, too.&nbsp;</p>

<h2>Cotton Tote Bags</h2>

<p><strong>Great for: </strong>Logo awareness on-the-go! Offer&nbsp;your customers a striking design that they&#39;ll be happy to incorporate into their daily lives, with your artwork printed in up to four colours on both sides of these branded tote bags.</p>

<p>[189679]</p>

<p>Available in our classic natural material, our printed cotton tote bags are strong and enduring, offering long-lasting awareness for your business. By the way: we&#39;ve got you covered if you want <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags" target="_blank">coloured cotton tote bags</a>, too.&nbsp;</p>

<h2>Cambridge Promotional Mugs</h2>

<p><strong>Choose them if... </strong>You want to put your logo straight into&nbsp;the hands of your customers. Our classic branded mugs are ideal for creating longer-lasting visibility for your business, whether you use them in your office (perfect for serving up a branded brew for visitors and clients!) or choose them as giveaways at events or exhibitions.&nbsp;</p>

<p>[701231]</p>

<p>Available in white by default or in the colour of your choosing for a small extra cost, these printed Cambridge&nbsp;mugs offer the perfect blank canvas for adorning&nbsp;with your artwork. Best of all, they can be available for dispatch in as little as 24 hours!</p>

<h2>A5 Soft Touch PU Notebooks</h2>

<p><strong>Popular because:</strong> The soft-touch covers of these branded notebooks will add a distinct touch of luxury to your merch offering&nbsp;- despite the budget-friendly prices!</p>

<p>[189850]</p>

<p>Choose from 18 different colours and have your artwork embossed, foil blocked or printed in up to full colour for unmissable brand awareness. Dispatch is possible in as little as five working days from proof approval, making them a brilliant last-minute giveaway option for exhibitions, conferences and more. They&#39;re also useful to have in supply in-house, too!&nbsp;</p>

<h2>Budget Nylon Drawstrings Bags</h2>

<p><strong>Brilliant if... </strong>Your marketing campaign is aimed at a specific demographic, such as gym-goers or students.</p>

<p>[184679]</p>

<p>Cheap, cheerful and&nbsp;colourful, these vibrant personalised drawstring bags are ideal for fitness or youth-facing campaigns. Available to order on our 48 Hour Express service, these printed backpacks are great for generating awareness for your business with every use and will ensure&nbsp;your logo is visible to customers (and passers-by!) at all times.&nbsp;</p>

<h2>Electra Metal Ballpens</h2>

<p><strong>Great for:</strong> Adding a touch of elegance to your marketing campaign, without busting your budget!</p>

<p>[183984]</p>

<p>Whether you opt to have them printed with your logo in one colour or four (or perhaps even engraved!), these branded metal pens are ideal for incorporating a sophisticated touch to any marketing campaign.&nbsp;</p>

<h2>Fruit of the Loom Valueweight T-Shirts</h2>

<p><strong>Choose them if... </strong>You want wearable awareness for your business. Our best-selling promotional T-shirts are ideal for ensuring your artwork is always in plain sight for customers.</p>

<p>[302004]</p>

<p>Whether you order them as part of a staff uniform or to handout as giveaway items to potential or existing customers, these printed T-shirts are ideal for ensuring your branding is displayed in all its glory.</p>

<h2>Finger Grip Sports Bottles 500ml</h2>

<p><strong>The perfect choice for...</strong> Wellbeing or lifestyle-themed campaigns - these grabbable bottles are perfect for accompanying your customers anywhere and everywhere, from the gym to the office!</p>

<p>[5541877]</p>

<p>Create bespoke branded water&nbsp;bottles for your business by mixing-and-matching the shades of the lid and the bottle (a great way to acknowledge a corporate colour palette, no?)&nbsp;and have your artwork printed in as many as four colours for unmissable brand visibility. We&#39;ll drink to that!&nbsp;</p>

<h2>Brite Mat Mouse Mat</h2>

<p><strong>Ideal for: </strong>Adding a touch of brand awareness to desktops across the country. According to research from the <a href="https://www.bpma.co.uk/" target="_blank" title="British Promotional Merchandise Association">British Promotional Merchandise Association</a>, the typical UK desk has around four promotional products on it - and printed mouse mats are the perfect product to ensure your business stays in the eye-line of customers all day long.&nbsp;</p>

<p>[603115]</p>

<p>Want to finish off a promotional giveaway in style? Consider adding coordinating <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/promotional-brite-mat-coaster" target="_blank">branded coasters</a> to your order, too.&nbsp;</p>

<h2>Sticky Notes 3 x 3</h2>

<p><strong>The perfect pick if...</strong>&nbsp;Who <em>doesn&#39;t</em>&nbsp;love a sticky note? Ever useful (we actually rounded up <a href="https://www.totalmerchandise.co.uk/news/article/7-ways-to-use-promotional-sticky-notes-in-the-office" title="uses for sticky notes">seven ways to use&nbsp;sticky notes</a>&nbsp;that you might not have considered), they&#39;re a brilliantly useful giveaway that you can guarantee recipients will love to use.</p>

<p>[140088]</p>

<p>Striking, useful nad&nbsp; and Need further reason to invest in branded sticky notes for your business? Total Merchandise is currently offering them with a brilliant 36% discount!&nbsp;</p>

<p>Of course, we have many more best-selling branded merchandise for you to consider.&nbsp;Browse more of our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank" title="best selling promotional products">best-selling promotional products</a> and contact us today to get a bespoke quote for your business.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-edit-most-popular-promotional-products-of-2019</link>
      <pubDate>Wed, 18 Dec 2019 11:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/53d1d69cfe7389438b9aa019f196b31dcd87d7cd.png" type="image/png" length="818709"/>
    </item>
    <item>
      <title><![CDATA[5 Stats That Prove Promotional Merchandise Really Works]]></title>
      <description><![CDATA[<p>Considering ordering promotional merchandise for your business - but need a little further convincing that it&#39;s worth the investment? We&#39;ve rounded up a few killer statistics that will show you <em>exactly</em> why your brand should be getting involved.</p>

<p>Since our launch in 2004, Total Merchandise has worked with thousands of companies across the UK, helping them smash targets and rapidly improve their brand awareness.</p>

<h6 style="text-align:center"><img alt="Brilliance of promotional merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/a24ef361ae08be3a99b2aa8e35d044f0fa8cafa3.gif" style="height:265px; width:480px" /><br />
We know, Simon, we know...</h6>

<p>With that in mind, it&#39;s safe to assume we know a thing or two about exactly how powerful promotional products can be - but don&#39;t just take our word for it!</p>

<p>Rather, have a read of the stats and insights we&#39;ve rounded up below, that demonstrate exactly why and how merch is what your business should be investing in for 2020</p>

<h2>How Do Customers Feel When They Receive Promotional Merchandise?</h2>

<p>Research conducted by the <a href="https://www.bpma.co.uk/" target="_blank">BPMA</a> (British Promotional Merchandise Association)&nbsp;found an astonishing 96% of people believe promotional products increase their awareness of a brand, with 83% believing it increased their consciousness of the brand for up to a year.&nbsp;</p>

<p>From a psychological&nbsp;perspective, 79% of customers feel &#39;appreciated&#39; when they receive a piece of promotional merchandise, whilst 47% are &#39;happy&#39; and 21% are &#39;impressed&#39;.</p>

<p>In short, it&#39;s all highly positive, meaning promotional merchandise could well be the perfect advertising choice for ensuring a significant connection between your business and existing or&nbsp;potential customers. They&nbsp;can&#39;t flick past it like they could&nbsp;a print advert, or mute it as they could with an&nbsp;advert on the television&nbsp;- rather, your branded merchandise is&nbsp;directly in their hands.&nbsp;</p>

<h2>How Much Do UK Businesses Spend On Promotional Merchandise?</h2>

<p>Businesses across Great Britain spend&nbsp;&euro;1.76bn (approximately &pound;1.46bn) on promotional merchandise each year, with a spend of approximately&nbsp;&euro;54 per employee. (That&#39;s according to The Promotional Item Market In 2019 report, at least.)</p>

<p>The relevance of this statistic? If businesses are spending thousands and thousands of pounds on promotional products, they&#39;re obviously confident in its&nbsp;ability to work and help them smash their marketing goals, whether they want to generate&nbsp;attention for a new launch or simply wish to catch the eye of potential customers.&nbsp;</p>

<h2>How Likely Are Customers To Use Promotional Products?</h2>

<p>A study conducted by the BPMA found 91% of customers who receive a logo-branded item of clothing would wear it.&nbsp;</p>

<p>Another piece of their research found half of the respondents had four or more pieces of promotional merchandise on their desks at any given time - be it a promotional mug, a printed pen, a branded notepad or something else!&nbsp;</p>

<h2>What Awareness Can Promotional Products Generate For My Business?</h2>

<p><a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf" target="_blank" title="Promotional merchandise statistics">Insights shared by the ASI</a> (Advertising Speciality Institute) suggests that the typical promotional item has the potential to be clocked over and over again by your customers. In short, every time they wear or pick up the item, they&#39;ll be seeing your logo, which in turn generates awareness for your brand. The research reveals the average impressions across the lifespans of&nbsp;the most popular branded products, which includes...</p>

<ul>
	<li>Hoodies: 6,100 impressions</li>
	<li>Baseball caps: 3,400 impressions</li>
	<li>T-shirts: 3,400 impressions</li>
	<li>Office details: 1,450 impressions</li>
	<li>Promotional bags: 3,300 impressions</li>
	<li>Branded pens: 3,000 impressions</li>
	<li>Polo shirts: 2,300 impressions</li>
	<li>Drinkware: 1,400 impressions</li>
	<li>Umbrellas: 1,100 impressions</li>
	<li>Power banks: 900 impressions</li>
	<li>Calendars: 850 impressions</li>
	<li>USBs: 700 impressions</li>
</ul>

<p>Again, unlike traditional advertising forms, the above items are far harder to ignore or switch off.&nbsp;</p>

<h2>What Are&nbsp;The Most Most Important Qualities&nbsp;For Promotional Products To Have?</h2>

<p>According to research shared by the BPMA, 50% of customers believe a product that&#39;s &#39;useful&#39; makes the perfect piece of merchandise. That ties in with research we conducted earlier this year; we found <a href="https://www.totalmerchandise.co.uk/news/article/tm-insights--what-wins-in-the-battle-between-fun--functional" target="_blank">79% of people</a> would prefer to receive a product that&#39;s &#39;useful&#39; more than any other characteristic.</p>

<p>[183231]</p>

<p>Personalisation and durability are also key factors when deciding what does (or does not) make a great piece of branded merch, with relevance and product quality also important to discerning customers.&nbsp;</p>

<p>So with all that in mind, what are you waiting for? Browse our <a href="https://www.totalmerchandise.co.uk/" target="_blank">full range or promotional products</a> and contact us today to get a bespoke quote for your business.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-stats-that-prove-promotional-merchandise-really-works</link>
      <pubDate>Mon, 16 Dec 2019 11:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4b988f8b9810abcba8174ede1153e75c97c9a89e.jpeg" type="image/jpeg" length="216906"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Unusual Eco-Friendly Merchandise For 2020 Brand Awareness]]></title>
      <description><![CDATA[<p>Want to add a quirky and conscientious twist to your marketing campaign in 2020? We hear you - so search no further than our&nbsp;wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank" title="Eco friendly promotional products">eco-friendly promotional products</a>, which covers stationery, drinkware, accessories and more. So much more!</p>

<p>Our environmentally-considerate giveaways include&nbsp;everything from recycled notepads to eco friendly coffee cups. As well as these classics, we also have a wide range of unusual eco items, too.</p>

<h2>Why Consider Eco-Friendly Promotional Products For Your Giveaways?</h2>

<p>As a society, we&#39;ve never been more eco-aware, and there are a number of ways that your business can demonstrate it&#39;s taking its corporate social responsibility (CSR) seriously.&nbsp;</p>

<p>With eco-friendly merchandise such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs" target="_blank" title="branded coffee cups">branded coffee cups</a>&nbsp;eliminating the need for single-use items, providing your customers with products they can use time after time, is a great option. Eliminating their need for single-use plastic bottles or chuck-away paper coffee cups, it&#39;s a fantastic way for your business to do its bit to help the environment whilst simultaneously promoting your brand, too.&nbsp;</p>

<p>(Unsurprisingly,&nbsp;&#39;single-use&#39; was decreed to be the&nbsp;<a href="https://www.bbc.co.uk/newsround/46123738">&#39;Word of the Year&#39;</a>&nbsp;by Collins Dictionary in&nbsp;2018.)</p>

<p>Another consideration is the materials of the branded products you choose; many of our promotional products are made from repurposed materials, such as recycled plastic or paper.</p>

<h2>Herb Mix Desktop Garden</h2>

<p><strong>Great for:</strong> Office-aimed giveaways.</p>

<p>For the ultimate in green, offer your customers an opportunity to grow their very own gardens on their desks. Our promotional desktop gardens are neatly delivered within a recycled brushed aluminium tube, with each set containing all your customers need to create their very own delightfully scented oasis in the workplace. Your artwork&nbsp;is clearly printed on a label that sits pride of place on the tube, offering well-rooted brand awareness.&nbsp;</p>

<p>[197456]</p>

<p>Whilst this particular offering is herb-themed (options include basil, sweet marjoram and dill), we also have a&nbsp;floral alternative available, namely&nbsp;our printed sky <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/sky-meadow-desktop-garden-tube" target="_blank">Meadow Desktop Garden</a>. This flower-filled tube has the potential to bloom into a range of fragrant blooms - and with your branding on display all the while.&nbsp;</p>

<h2>Brite Mat Tyre Coasters</h2>

<p><strong>Great for: </strong>Motoring-themed campaigns.</p>

<p>Sure, recycled tyres might not be the most obvious option when it comes to choosing eco-friendly promotional products. However, our popular Brite Mat Tyre Coasters are the exception to the rule! Printed in up to two colours with your artwork and available either round or square,&nbsp;they&#39;re made&nbsp;from 99.% recycled UK waste material.</p>

<p>[184778]</p>

<p>Printed in up to two colours with your artwork and available either round or square,&nbsp;they&#39;re made&nbsp;from 99.% recycled UK waste material.</p>

<h2>Eco Mini Lip Balm Sticks</h2>

<p><strong>Great for: </strong>Wellbeing or lifestyle campaigns.&nbsp;</p>

<p>Pucker up, people! With a delicate vanilla flavour, our promotional lip balms are contained within a cardboard tube (complete with push-up mechanism)&nbsp;that&#39;s entirely compostable.&nbsp;</p>

<p>[197249]</p>

<p>The label is printed in full colour with your branding, ensuring your customers will think of your business with each use.&nbsp;</p>

<h2>Wheat Straw Composite&nbsp;Sunglasses</h2>

<p><strong>Great for: </strong>Style-conscious demographics.&nbsp;</p>

<p>Who knew that sunglasses could be eco-friendly? If you&#39;re aiming your marketing at a young demographic or are planning a campaign that has a lifestyle angle, our promotional sunglasses make the perfect pick 😎</p>

<p>[197723]</p>

<p>These logo printed sunglasses are&nbsp;available in four&nbsp;on-point sorbet shades and are emblazoned with your branding&nbsp;in up to four colours. Oh,&nbsp;<em>and</em> can be dispatched in as little as seven working days!</p>

<h2>Self Charging Dynamo Torches</h2>

<p><strong>Great for: </strong>Winter-set campaigns or outdoor-based&nbsp;demographics.&nbsp;</p>

<p>Brilliant additions to any outdoors-y campaign or eco-themed activity,&nbsp;these clever Self Charging Dynamo Torches require precisely zero batteries. Yes, you read that correctly! Instead, your customers can charge them up themselves simply by activating the easy-use trigger.</p>

<p>[195698]</p>

<p>Choose from five distinct colours and have your artwork printed in vibrant full colour for a giveaway your audience can rely on time after time.&nbsp;</p>

<h2>Fare Recycled PET Auto Mini Umbrella</h2>

<p><strong>Great for:</strong> General audiences - because nobody wants to get wet, do they?&nbsp;</p>

<p>Take your business&nbsp;singin&#39;&nbsp;in the rain with our small promotional umbrellas, which are the perfect size for popping in coat pockets or handbags. Made from 100% recycled bottles, they&#39;re a truly brilliant eco giveaway to present your customers with, with the bamboo handle making a neat finishing touch.&nbsp;</p>

<p>[195625]</p>

<p>With dispatch available from just a fortnight after artwork confirmation, these branded umbrellas are perfect for ensuring your logo stays visible on even the gloomiest of days - especially if you select that lime green colour option...!&nbsp;</p>

<h2>Wooden Eco Yoyo</h2>

<p><strong>Great for: </strong>Younger demographics, such as school pupils.</p>

<p>A branded yoyo is a classic giveaway for children. Take things one step further by presenting them with our eco-friendly wooden yoyo, which is printed with your branding in up to full colour.&nbsp;</p>

<p>[182942]</p>

<p>Our promotional yoyos also make great giveaway options for older audiences, too; whether presented as a childhood throwback or a distraction aid, they&#39;re highly cost-effective and ensure visibility for your logo with every bounce.&nbsp;</p>

<h2>Eco Pullover Sweaters</h2>

<p><strong>Great for:</strong> Event giveaways or uniform additions.</p>

<p>Add an eco twist to your staff&#39;s attire with our Eco Pullover Sweaters, which are printed in up to four colours with your branding; they also make great event giveaways for customer sign-ups, too. Each of these cosy jumpers is made from&nbsp;an eco fabric blend of 50% polyester, 46% cotton and&nbsp;4% rayon, with a material weight of 220gsm.</p>

<p>[197599]</p>

<p>As eco-friendly clothing goes, these smart promotional jumpers are ideal for ensuring your branding remains visible and your staff (or customers!) cosy.&nbsp;</p>

<p>Your branding is printed on to the silver tin and you have the option of yellow, green or orange ear plugs to choose from.&nbsp;</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco friendly promotional products</a> and contact our team today to find out more or get a quote for your UK business.&nbsp;</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/unusual-eco-friendly-merchandise-for-2020</link>
      <pubDate>Fri, 13 Dec 2019 11:28:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7b767d04292b00b4887150d5a018ee4d13bf64ba.png" type="image/png" length="1100608"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins Promotional Merchandise Distributor Of The Year]]></title>
      <description><![CDATA[<p>We have some very exciting news to kickstart this frosty week: we&#39;ve won an award!</p>

<p>The Total Merchandise team is proud&nbsp;to announce that we have won promotional merchandise Distributor of the Year in Sourcing City&#39;s annual awards. To say we are delighted would be an understatement.</p>

<p>So what are the awards? In Sourcing City&#39;s own words, the accolades are&nbsp;&#39;widely recognised in the industry for showing how well both suppliers and distributors are regarded by each other, with both sides of the industry voting for the people they most respect and enjoy doing business with&#39;.</p>

<p style="text-align:center"><img alt="Total Merchandise wins Distributor of the Year in Sourcing City awards" src="https://www.totalmerchandise.co.uk/media/news_article/b412b123cb891f0f1a0a6dff11e9726448e014d0.png" style="height:510px; width:580px" /></p>

<p>Now in its twelfth year, the&nbsp;event is voted for by professionals across the industry - and the fact the TM team was selected by industry peers as Distributor of the Year makes the award mean even more.&nbsp;</p>

<p>2019 has been quite the year for Total Merchandise, with the company celebrating 15 years since founders Jason O&#39;Connor, David Stoddart and Michelle Rae Stoddart first launched the business.</p>

<p>Jason says:&nbsp;&quot;From very humble beginnings, the last 15 years has been an amazing journey full of ups and downs. This has brought us to a point where we are recognised as one of the leading providers of promotional merchandise. This is no&nbsp;mean feat and we are grateful we&nbsp;have been able to turn a lightbulb moment into this amazing business&quot;.</p>

<h6 style="text-align:center"><img alt="Total Merchandise founders Michelle, David and Jason" src="https://www.totalmerchandise.co.uk/media/news_article/ed3c025be58987ecd5fcd04cb331bcf9a0f6fc08.png" style="height:513px; width:800px" /><br />
Our founders, Michelle, David and Jason</h6>

<p>This year has also seen Total Merchandise expand its headquarters in order to accommodate our ever-growing team, with just under 40 people working across departments including sales, technical, products, accounts and marketing.&nbsp;&quot;Reflecting the growth of the business and the expansion of our team, the new office space marks the start of another exciting new chapter in the company&rsquo;s journey,&quot; says Michelle.</p>

<p>And of course, discovering we&#39;d&nbsp;won the Distributor of the Year award has been&nbsp;the cherry on top of the proverbial cake.</p>

<p>&quot;Winning this award means everything to us,&quot; explains David. &quot;It shows the relationships that our experienced and friendly staff have with our trusted and hardworking suppliers pays off, with top-class customer service the ultimate result&quot;.&nbsp;</p>

<p style="text-align:center"><img alt="Total Merchandise celebrate winning Distributor of the Year" src="https://www.totalmerchandise.co.uk/media/news_article/9013da23073f5be29f60b25b3b81b0ad73702d76.gif" style="height:353px; width:550px" /></p>

<p>He continues: &quot;In our most successful year-to-date, I would personally like to thank every single member of staff across all our departments for working together as a team to achieve this!&quot;</p>

<p>Michelle adds: &quot;It&#39;s fantastic for us to win this award, and we could not have done so without the help of our staff and suppliers. A massive &#39;thank you&#39; to everyone involved and congratulations to the other winners and companies that were shortlisted.&quot;</p>

<p><em>Main image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-sourcing-citys-distributor-of-the-year</link>
      <pubDate>Mon, 09 Dec 2019 14:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65acadbd174d96650d9d4f1bbb4241b8732f209d.jpeg" type="image/jpeg" length="227621"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: 18 Giveaway Ideas For UK Exhibitions]]></title>
      <description><![CDATA[<p>Okay: your mind might be on all things festive right now but there&#39;s no harm in planning ahead and giving some consideration to your brand&#39;s exhibition presence in 2020.&nbsp;</p>

<p>Whether your business has a stand&nbsp;at an industry event or consumer-focused fair, branded giveaways are the perfect way to ensure customers leave with your company name firmly in their minds.&nbsp;</p>

<p>Why? Typically teeming with many other exhibitors, promotional merchandise is a fantastic way to ensure <em>your</em> business is the one people walk away thinking about. A logo-branded item is&nbsp;the perfect means to ensure&nbsp;your company remains memorable and distinct&nbsp;among a whole host of potential&nbsp;business rivals, creating a lasting impression that will help your brand stand out.&nbsp;</p>

<p>Exhibiting at an event is also an excellent opportunity for valuable face-to-face networking (be sure to check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-staff-name-badges" target="_blank">branded staff name badges</a> for that extra personal touch!), presenting you with an opportunity&nbsp;to directly kickstart relationships with customers. Introducing people to your brand in-person is a fantastic way to talk them through what makes your business different from competitors, as well as adding a personable touch to your offering, too. The cherry on top is handing over a logo-branded item that visitors&nbsp;can take home with them, especially if it&#39;s something that you&#39;ve carefully chosen to match their needs.&nbsp;</p>

<p>So with all that in mind, why not choose branded merchandise&nbsp;that will create long-lasting brand awareness for your business? Read on for our list of some of the most popular&nbsp;promotional freebies for handing out at events and browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">event giveaways</a>&nbsp;(printed with your logo!) for further inspiration.</p>

<h2>For Bags Of Branding Potential, Consider a Promotional Tote</h2>

<p>There&#39;s no denying it: branded tote bags are an absolute essential at trade events. For one thing, they make things easier for Potential Customer A, enabling them to carry everything they pick up as they make their way around the exhibition, allowing&nbsp;them to continue browsing with ease.</p>

<p>[189679]</p>

<p>For another thing, they generate awareness for your business within the remit of the event, with Potential Customer B&nbsp;clocking A&#39;s tote and wondering where, exactly,&nbsp;can they find your stand because, actually, they&#39;d quite like a promotional tote bag, too... And of course, the beauty of that scenario is this: because your logo is printed on Potential Customer A&#39;s bag, Potential Customer B is able to track down your stand with relative ease, giving you an opportunity to introduce them to your business.</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/printed-shopping-bags" target="_blank">printed shopping bags</a> and contact us today to receive a personalised quote for your business.&nbsp;</p>

<h2>Keep It Classic With A Promotional Pen</h2>

<p>You really can&#39;t beat a promotional pen when it comes to simple, cost-effective brand awareness - they&#39;re the undisputed champions of simple yet brilliant brand awareness. If you&#39;re looking for a crowd-pleaser, our best-selling Curvy Ballpen is a promotional pen with a difference. Available in a wide range of colours&nbsp;and offering a smooth writing experience with every use for your customers, these branded pens will ensure&nbsp;all eyes are firmly on your logo.&nbsp;</p>

<p>[182067]</p>

<p>For something a little more modern, consider one of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stylus-pens" target="_blank">stylus ballpens</a> - we have a wide range available, with prices beginning as low as just 22p per unit.&nbsp;</p>

<p>Want to find out more? Explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-plastic-pens" target="_blank">promotional plastic pens</a> and fill out our Rapid Quote form today to receive bespoke&nbsp;pricing for your business.</p>

<h2>Feed Brand Awareness With Branded&nbsp;Fridge Magnets</h2>

<p>Our customised fridge magnets are ideal for offering awareness for your business that extends long after the event. After all, magnetic merchandise will be seen every time your customers go to open the fridge!</p>

<p>[181916]</p>

<p>Our advice? Design your bespoke branded fridge magnets with your customers in mind in order to create a design that they&#39;ll be delighted to have on display in their kitchens.&nbsp;</p>

<p>For an idea that&#39;s even more impressive, you&#39;ll definitely want&nbsp;to check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/a5-dry-wipe-magnets-with-pen" target="_blank">A5 Dry Wipe Magnet Board With Pen</a>. Your customers will love this promotional whiteboard, whether they use it at home or in the workplace.&nbsp;</p>

<h2>Add A Tech-Ish Twist For A Modern Touch</h2>

<p>With hours spent walking&nbsp;the halls of an exhibition centre, chances are phone batteries might take a pounding. With that in mind, be a knight in fully-charged armour by providing your customers with <a href="https://www.totalmerchandise.co.uk/branded-products/power-bank-phone-chargers" target="_blank">branded&nbsp;power banks</a>.</p>

<p>[189825]</p>

<p>Alternatively, something like our ever-popular Cocoon Earphones could make a great option. With your logo printed onto&nbsp;their case, these easy-wear headphones are perfect for accompanying customers on their daily routines, whether they&#39;re on their way to work,&nbsp;the gym or even just relaxing at home.&nbsp;</p>

<p>[193168]</p>

<p>It doesn&#39;t end there, of course; rather, we have a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology" target="_blank">wide range of promotional gadgets</a> waiting to be printed with your branding. Have a browse and contact our friendly Sales team today for more information.&nbsp;</p>

<h2>Help Customers Keep Their Calm With Stress-Busting Toys &amp; Novelties</h2>

<p>Branded stress balls are a timeless promotional giveaway item that&#39;s perfect for helping customers - whether existing or potential - tackle worries.</p>

<p>[191217]</p>

<p>Our Low-Cost Stress Balls, shown above, are consistently one of our most popular event giveaways. With the option to be printed in up to four colours with your branding, they offer brilliant awareness for your business, whilst also helping customers channel their inner calm, too!&nbsp;</p>

<p>For something a little different, look no further than our branded Rubik&#39;s Cube; printed with your branding on all six faces, it&#39;s a fantastic opportunity to put a different spin on traditional advertising. It also provides customers (both existing and potential) with a great fidget toy to boot.&nbsp;</p>

<p>[703290]</p>

<p>Alternatively, tailor the quirky giveaways you choose to match your audience. If you&#39;re exhibiting at a finance-related event, for example, our Mini Translucent Piggy Banks could be&nbsp;perfect for inspiring customers to get saving. Equally, our branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-foam-gliders" target="_blank">Foam Gliders</a> could make a great low-cost giveaway at a travel event, whilst our custom-made <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-temporary-tattoos" target="_blank">Temporary Tattoos</a> could make a great addition to hospitality or lifestyle-themed exhibitions; our&nbsp;A4 Stress Colouring Books are definitely worth considering for <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/a4-stress-relief-colouring-books" target="_blank">health and wellbeing events</a>!</p>

<p>[188901]</p>

<p>Of course, these are just a few examples. Total Merchandise has&nbsp;a wide range of corporate novelty gifts&nbsp;available, which are&nbsp;ideal for keeping your brand at the forefront of people&#39;s minds.&nbsp;</p>

<h2>Freshen Up Potential Customers&nbsp;With Promotional&nbsp;Drinkware&nbsp;</h2>

<p>For brand awareness that lasts and lasts, look no further than printed drinkware. Our best-selling Universal Take Out Cups&nbsp;are ideal for ensuring your customers can enjoy their favourite hot drinks in an eco-friendly fashion, with your branding on display for every sip.&nbsp;</p>

<p>[192849]</p>

<p>Alternatively, our branded <a href="https://www.totalmerchandise.co.uk/branded-products/metal-bottles" target="_blank">metal water bottles</a> are great for spreading awareness among health or fitness-related audiences. We have a wide range available, including our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-metal-bottles" target="_blank">500ml Water Bottle</a>, which is available in a wide range of colours and can be printed or engraved with your logo.&nbsp;</p>

<p>[197692]</p>

<p>Need promotional drinkware in a rush? We have a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware" target="_blank">range of branded mugs</a> that are available on our express service.&nbsp;</p>

<h2>Opt For Edible With Branded Sweet Treats</h2>

<p>Trailing around an exhibition can be tiring business - so help customers perk back up with one of our delicious Baton Chocolate Bars. Designed with your artwork in full-colour on the wrapper, they will offer recipients a probably-welcome sugar fix as they traipse the halls.</p>

<p>[197629]</p>

<p>Alternatively, keep your marketing fresh by providing your customers with our branded Rectangle Mint Tins; printed with your artwork on the lid, the sturdy&nbsp;design of the tin means your customers can refill it with their favourite mints as and when they please. (Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mints" target="_blank">promotional mints</a> for even more refreshing ideas!)</p>

<p>[191458]</p>

<h2>Keep Customers Hydrated With Promotional Drink</h2>

<p>On a similar note: helping your customers keep hydrated will assert your business as something of a life-saver. Our conveniently-sized 330ml Bottled Drinking Water is ideal for helping your customers refresh - and with your branding printed on the label, they&#39;ll think of your label with every sip.&nbsp;</p>

<p>[216917]</p>

<p>For a luxe alternative, search no further than our Mini Prosecco Bottles, which feature your full-colour design printed on both the lid and the label. Cheers!</p>

<p>[216462]</p>

<h2>Hand-Out Printed&nbsp;Keyrings With A Function Or Purpose</h2>

<p>Ideal for adding onto a bunch of keys and always useful to have to-hand, our promotional trolley coin keyring will help generate awareness for your business with every use.&nbsp;</p>

<p>[195669]</p>

<p>Similarly, our best-selling Portland Torch Keyrings will help your customers see in even the darkest of settings</p>

<h2>Make The Write Impression With Branded&nbsp;Note Pads</h2>

<p>Perfect for use in the office, our branded A6 Note Pads feature your artwork clearly printed on the cover in up to full colour.&nbsp;</p>

<p>[125692]</p>

<h2>For Wearable Promotion, Consider Our Express Silicone Wristbands</h2>

<p>Branded wristbands make great low-cost promotional giveaways, which your stand visitors can continue to wear long-after the event is over.</p>

<p>[188848]</p>

<h2>Keep It Stylish With Promotional Sunglasses</h2>

<p>For brand awareness that your customers can actually wear, search no further than our stylish Sun Ray Sunglasses, which are ideal for adding a fashionable flourish to any marketing campaign.&nbsp;</p>

<p>[190407]</p>

<p>And while we&#39;re on the subject: why not pick an incentive, create a hashtag for the event and&nbsp;encourage visitors to share a sunglasses selfie (tagging your brand in the post, naturally) in order to further spread awareness for your business?&nbsp;</p>

<p>Total Merchandise is delighted to offer a huge range of promotional event giveaways, perfect for events such as industry conferences, trade shows and consumer fairs. Browse our full range&nbsp;of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank" title="Event giveaway ideas">event giveaway ideas</a>&nbsp;and contact us today to receive a bespoke quote for your business.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/18-promotional-giveaway-ideas-for-uk-fairs--exhibitions</link>
      <pubDate>Wed, 04 Dec 2019 12:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8148232df6671289f225cef113d6f9aa59c33b25.png" type="image/png" length="1367955"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Celebrates Donating Products Worth £12k]]></title>
      <description><![CDATA[<p>Today is officially Giving Tuesday: the day that falls directly after Black Friday and Cyber Monday. As the name suggests, the day is all about &#39;giving&#39; - namely, paying it forward to amazing causes and doing your bit to help make a difference.</p>

<p>With that in mind - combined with the fact that the end of 2019 is less than a month away -&nbsp;we thought today would be the perfect opportunity&nbsp;to announce that Total Merchandise has donated promotional products worth upwards of &pound;12,000&nbsp;to a range of worthwhile organisations this year, including everything from&nbsp;community projects to nationwide charities.</p>

<p style="text-align:center"><img alt="Total Merchandise donates promotional products to UK charities" src="https://www.totalmerchandise.co.uk/media/news_article/9de348866eb95b8d5ace170b7a8f5d1464c2a9e6.png" style="height:498px; width:500px" /></p>

<p>It&#39;s been our privilege to help everything from community-driven projects through to nationwide charities across the year. We receive many requests to help amazing causes&nbsp;each week and do our utmost to assist as many as we can.</p>

<p>The notion of &#39;giving back&#39; is important to our founders, Dave, Michelle and Jay,&nbsp;with Michelle explaining: &quot;Whilst we worked hard to succeed and get to where we are today, there was also a certain amount of luck involved.&nbsp;So many people work just as hard and don&rsquo;t achieve the same.&nbsp;We like to give back when we are able to, especially to smaller charities who perhaps don&rsquo;t get as much publicity or help as some of the larger ones&quot;.</p>

<h6 style="text-align:center"><img alt="Total Merchandise founders" src="https://www.totalmerchandise.co.uk/media/news_article/0def0a4b9b581e591f7508c7155a7a789403c716.jpeg" style="height:700px; width:500px" /><br />
Total Merchandise founders Jason O&#39;Connor, Michelle Rae Stoddart and David Stoddart</h6>

<p>Jay adds: &ldquo;We are very fortunate to have had an amazing year of business.&nbsp;It&rsquo;s great for us to be in a position where we can help some really worthy causes obtain more visibility or raise vital funds for their work through the use of promotional merchandise&quot;.</p>

<p>It doesn&#39;t end with the products, either. Our team have thrown themselves into a variety of fundraisers throughout the year, including the Macmillan Coffee Morning and, more recently, wearing pyjamas to work&nbsp;for Children In Need.</p>

<p style="text-align:center"><img alt="Total Merchandise charitable activity" src="https://www.totalmerchandise.co.uk/media/news_article/00585125cfda410a07168b565d1728d365073052.png" style="height:425px; width:850px" /></p>

<p>We&#39;ve also got involved with a variety of amazing causes in Colchester, where our HQ is based, including World Food Aid, Essex Air Ambulance and Colchester Half Marathon.&nbsp;Our head of marketing, John Mackenzie is actually co-founder and trustee of the 13-mile race, which has raised an astonishing&nbsp;&pound;500,000 for various charities&nbsp;since its inception in 2011.</p>

<p>Dave adds:&nbsp;&ldquo;It&rsquo;s great to have been able to play a part in the community.&nbsp;Total Merchandise has been based in Colchester for more than five years now and it&rsquo;s become like home for the business&quot;.</p>

<p>2019 has been an amazing year for the company: highlights have included&nbsp;<a href="https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-15-years-in-the-industry" target="_blank">celebrating our 15th birthday</a> as well as expanding&nbsp;our premises to accommodate our growing team.</p>

<p>With the end of 2019 almost in sight, it&#39;s safe to say that we&#39;re looking forward to a new year that&#39;s even bigger and better!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-donating-products-worth-12k</link>
      <pubDate>Tue, 03 Dec 2019 15:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/9476e37c4f77f7aeeb515422c9249ce8bdc70121.png" type="image/png" length="1270655"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products To Tie-In With Most Popular New Year Resolutions]]></title>
      <description><![CDATA[<p>Christmas is just four weeks&nbsp;away now, people, meaning that - and we don&#39;t intend to alarm you when we say this - 2020 is almost here.&nbsp;</p>

<p>Along with all the usual simmering pressures of a dawning new year (and, of course, making the best NYE plans <em>ever</em>), the transition from 2019 to 2020 comes with an added layer of urgency: it&#39;s also the start of a new decade, too.&nbsp;</p>

<p style="text-align:center"><img alt="Promotional merchandise for New Year's Resolutions" src="https://www.totalmerchandise.co.uk/media/news_article/17944e287960ac2660964e2672ac896982baed69.gif" style="height:270px; width:480px" /></p>

<p>Of course, the start of a new year warrants attention being given to resolutions - those pesky annual goals that typically see people vow to launch into a new fitness regime&nbsp;or learn a language or undertake some other worthy endeavour.&nbsp;</p>

<p>With that in mind, why not help your customers smash their goals and targets with promotional merchandise branded with your logo?&nbsp;</p>

<h2>How Many Brits Set Themselves New Year&#39;s Resolutions?</h2>

<p>According to data shared by YouGov, just under a quarter of Brits were planning to set themselves resolutions in 2019, with 27% of that figure successfully undertaking their plans.</p>

<p>The same data set revealed Brits in the 18-24 age bracket were the most likely to be making New Year&#39;s resolutions, followed by 25-49-year-olds. It also found women are moderately more likely to make a resolution than men, with 24% females planning to set themselves goals for 2019, compared to 19% of men.&nbsp;</p>

<p>Whilst we&#39;re on the subject: women are slightly more likely than men to <a href="https://www.mynewsdesk.com/uk/stroke-association/pressreleases/women-more-likely-to-succeed-with-new-years-resolutions-than-men-2351599" target="_blank">achieve their New Year&#39;s resolutions</a>, with 20% of women sticking to theirs compared to just 16% of men. Admittedly, that&#39;s not a&nbsp;<em>huge</em>&nbsp;difference - so why do we find it so hard to stick to our NY resolves?</p>

<h2>What Are The Most Popular New Year&#39;s Resolutions In The UK?</h2>

<p>According to a <a href="https://today.yougov.com/topics/lifestyle/articles-reports/2018/12/13/new-years-resolutions-2019-exercise-healthy-eating" target="_blank">poll conducted last year</a>, well-being and self-care are consistently&nbsp;popular themes for Brits&#39; resolution-making. This incorporates everything from eating better to doing more exercise - which are, arguably, two of the most common resolutions for Brits to set for themselves.&nbsp;</p>

<p>With healthy eating and exercising more&nbsp;both topping the hit-list, &#39;getting more sleep&#39; and &#39;spending less money&#39; were also in the top five of the&nbsp;most popular resolutions for 2019. It&#39;s not unreasonable to assume that this year&#39;s equivalent list will probably look pretty similar in terms of the resolutions we&#39;re keen to crack&nbsp;for 2020.</p>

<p>It&#39;s also interesting to note that one-in-four Brits consider the New Year to be the perfect time to set themselves the resolution of finding a new job. So from an in-house point-of-view, it might be worth giving some thought to <a href="https://www.totalmerchandise.co.uk/news/article/work-life-week-2019--how-branded-items-can-help-strike-the-balance" target="_blank">how you can improve things in-house</a> for your colleagues, too.&nbsp;</p>

<h2>Why Do Brits Struggle To Stick To New Year&#39;s Resolutions?</h2>

<p>Let&#39;s be honest:&nbsp;New Year&#39;s resolutions are tough (so much so, in fact, that around 80% of them are eventually dropped entirely). As a nation, we seem to pride ourselves on setting&nbsp;harsh targets to mark&nbsp;the beginning of a new year - &#39;new year, new me!&#39; and all that jazz.</p>

<p>The reality, however, is that January isn&#39;t exactly the easiest time of year to try and instigate steep changes to the way we live our lives - and the thought of cutting&nbsp;booze, upping exercise or banning sugar&nbsp;after a fabulous festive period is unlikely to be high for most.</p>

<h6 style="text-align:center"><img alt="Healthy eating for New Year's resolutions" src="https://www.totalmerchandise.co.uk/media/news_article/cd18d8392eca0c2036aa1fba470decc4fc19bc10.jpeg" style="height:500px; width:750px" /><br />
Sure, it looks super healthy - but it&#39;s no roast dinner, is it?&nbsp;</h6>

<p>According to <a href="https://www.independent.co.uk/life-style/quitters-day-new-years-resolutions-give-up-fail-today-a8155386.html" target="_blank">research shared at the start of 2019 by fitness app Strava</a>, January 12 was the date when people were most likely to drop a well-meaning resolution. Strava&#39;s study - which was based on analysis of its members&#39; activity - found the so-called &#39;Quitters&#39; Day&#39; was&nbsp;when motivation was most likely to nose-dive, and willpower most prone to wobble.&nbsp;</p>

<p>Fundamentally, the inability to commit to a resolution is a multi-pronged one. For one thing, January is hardly the most tempting time of year to heave yourself out of a bed for 6am jogs; for another, making a resolution purely for the sake of doing so can make you doubt your own reasoning.&nbsp;</p>

<p>That said, for the people who <em>are</em>&nbsp;keen to make (and stick to!) resolutions come January 1, it doesn&#39;t have to be mission impossible. Read on to find out how promotional merchandise - and your business! - can help.&nbsp;</p>

<h2>How Can Promotional Products Help Your Customers With Resolutions?</h2>

<p>Of course, there&#39;s only so much influence your business can offer customers when it comes to encouraging them to smash their targets or fulfil their dreams. However, savvily chosen branded merchandise&nbsp;can help make a difference.</p>

<p>Best of all? By picking promotional products, you&#39;ll also be putting&nbsp;your business at the front-and-centre of people&#39;s minds, too. Read on for our edit of the most thoughtful ideas that can help your customers achieve their goals - and your business achieve its brand potential!</p>

<h2>#1 Cocoon Earphones&nbsp;</h2>

<p>Whether your customers are planning to start going to the gym or simply want to get off their bus one stop earlier and have a longer walk to work in the morning, it all counts as getting active!</p>

<p>[193168]</p>

<p>Our branded earphones are perfect for helping to keep your clients occupied, whether they&#39;re pounding the pavements or the treadmill.&nbsp;</p>

<h2>#2 A1 Wall Planner</h2>

<p>Help customers keep on-track of meetings, appointments and targets with the help of our large A1 Wall Planners, which feature your branding in dazzling full-colour.&nbsp;</p>

<p>[192258]</p>

<p>Whether your customers use them at work or at home, the visual impact these personalised year planners can offer is huge.&nbsp;</p>

<h2>#3 Time To Drink Water Bottles</h2>

<p>With a recommended daily intake of two litres a day, hydration is essential for looking and feeling great. However, it can be a struggle - and especially if you&#39;re at your desk all day!&nbsp;Help your customers hit the quota with our Time To Drink Water Bottles, which feature printed prompts that are designed to encourage your customers</p>

<p>[197836]</p>

<p>Each bottle can hold 850ml of liquid, with a reminder at the bottom to refill it once empty - and all with your artwork clearly printed in up-to four colours. Clever, we know!&nbsp;</p>

<p>To really help your customers hit their daily recommended water intake, our branded 2 Litre Water Bottles are brilliant picks. Simple in design and brilliantly practical for carrying around the gym, office or home, these high-impact branded water bottles are ideal for keeping your clients hydrated - and your branding on display!&nbsp;</p>

<p>[195335]</p>

<h2>#4 Low Cost Stress Balls</h2>

<p>For people who are keen to make 2020 the year they embrace serenity and (try to!) swerve stress once and for all, a branded stress ball really can help.</p>

<p>[191217]</p>

<p>Proven to <a href="https://www.totalmerchandise.co.uk/news/article/have-you-considered-branded-stress-balls-for-your-next-marketing-campaign" target="_blank">reduce both stress and anxiety</a>, stress balls make great giveaways. Total Merchandise has a wide range available (in every shape, size and colour you can imagine), with our Low Cost Stress Balls as popular as they are budget-friendly.&nbsp;</p>

<h2>#5 Royton Backpacks</h2>

<p>Our simple yet stylish Royton Backpacks make a great addition to any wellbeing campaigns you have planned, offering an easy-wear alternative to bulky handbags or heavy briefcases.</p>

<p>[191295]</p>

<p>These printed&nbsp;backpacks are also ideal for holding a gym kit or for making a walk to work that little bit easier, they&#39;re available in six different colours and will look brilliant branded with your logo.&nbsp;</p>

<h2>#6 Westford Mill Contrast Bag For Life</h2>

<p>Another bag option - but this time, one that serves as a neat alternative to plastic carriers.</p>

<p>[197586]</p>

<p>For customers who have decided that 2020 is the year they&#39;re going to consciously cut their usage of&nbsp;plastic, our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/printed-shopping-bags" target="_blank">reusable cotton tote bags and branded shopping bags</a> could make a fantastic promotional product pick.&nbsp;</p>

<h2>#7 Fit Watch</h2>

<p>Whether your customers choose to wear them just when they&#39;re exercising or at all times, our branded Fit Watches are sleek, stylish and perfect for helping to generate awareness for your business.&nbsp;</p>

<p>[198590]</p>

<p>Helping users to keep on top of their activity, these branded pedometers offer a step counter, distance tracker, sleep tracker, burned calorie tracker, heart rate monitor and more!</p>

<p>Total Merchandise has a huge range of promotional products that your customers (and business!) will love into 2020 and beyond. <a href="https://www.totalmerchandise.co.uk/" target="_blank">Browse our whole range today</a> and contact us for a bespoke quote for your business.</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-for-a-new-year-refresh</link>
      <pubDate>Wed, 27 Nov 2019 11:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/797c635fae6c636ef15f4dee28053f068611cb30.png" type="image/png" length="906795"/>
    </item>
    <item>
      <title><![CDATA[Top Reasons Why Your Brand Should Get Involved with Giving Tuesday]]></title>
      <description><![CDATA[<p>Giving Tuesday is a global day of giving back and is usually&nbsp;celebrated the Tuesday after the world-famous Black Friday and Cyber Monday.</p>

<p>Anyone and everyone can get involved with #GivingTuesday: whether you choose to encourage your staff to volunteer for a good cause, provide giveaways for your staff, arrange giveaways for the local community or something else entirely, it all counts. How you choose to involve your brand is entirely up to you - all that matters is the taking part and the intention behind it!</p>

<h2>What Is Giving Tuesday And Why Does It Matter?</h2>

<p><a href="https://www.givingtuesday.org.uk/" target="_blank">Giving Tuesday</a> is celebrated globally and this year, it&#39;s&nbsp;taking place on December 3rd 2019. This international day of charity was first launched&nbsp;in 2012 as a simple idea - a day that would simply encourage people (and businesses!) to do something good.</p>

<p>Since then, it has sparked a global movement and to illustrate the impact it has, we&#39;ve listed a few impressive facts below:</p>

<ul>
	<li>In 2018, over $400 million dollars were raised online as part of Giving Tuesday.</li>
	<li>The hashtag #GivingTuesday received&nbsp;14.2 billion social impressions across platforms&nbsp;in 2018.</li>
	<li>Giving Tuesday holds the world record for the most amount of money raised online for charity in 24 hours.</li>
	<li>Over 150 countries take part in&nbsp;Giving Tuesday each year.</li>
	<li>There were over 3.6 million gifts given as part of the 2018 edition of&nbsp;Giving Tuesday.</li>
</ul>

<p>If those five killer stats aren&#39;t enough, a <a href="https://www.wholewhale.com/tips/givingtuesday-stats-and-facts/">recent article published by Whole Whale</a> predicts the 2019 edition of Giving Tuesday will raise a massive $502 million (&pound;389 million)!</p>

<p>In the UK alone, there are over 3,000 GivingTuesday partners with big-name brands involved including BT, PayPal, Samsung... The list goes on but it&#39;s not limited just to big corporations - rather, businesses&nbsp;of any size can get involved and any individual can do their part for Giving Tuesday.</p>

<p>This is a great opportunity to showcase your brand as a company that cares and is dynamic enough to get involved with dynamic events. Enter promotional merchandise!</p>

<h2>Benefits Of Promotional Merchandise In Your #GivingTuesday Pledge</h2>

<p>Sometimes the little things really can make a big difference -&nbsp;especially when it comes to kindness. For example, a &pound;5 or &pound;10 donation might not sound&nbsp;like a huge amount to an individual but when there are millions of people also chipping in, this can quickly add up to a huge donation.&nbsp;</p>

<p>If your business is taking part in Giving Tuesday, promotional merchandise can delight your staff or clients&nbsp;<em>and</em>&nbsp;leave a lasting impression, reminding&nbsp;people your brand has helped contribute to this amazing global event.</p>

<p>This in itself can present many opportunities for your business, including:</p>

<ul>
	<li><strong>Brand awareness and recognition:</strong> promotional merchandise is an effective way to keep awareness for your business at a high long after Giving Tuesday. In fact,&nbsp;a&nbsp;recent study from the BPMA shows&nbsp;96% of merchandise recipients believe promotional products&nbsp;increase their awareness of a brand.</li>
	<li><strong>Engaging with your audience:</strong>&nbsp;branded products offer an excellent and creative way to engage&nbsp;with your audience. For example, you could gift your customers with a promotional item for a charitable&nbsp;donation, or offer them as in-store giveaways.</li>
	<li><strong>Raising additional funds:</strong> if you choose to sell your&nbsp;promotional merchandise, there is potential for you to generate more in the way of a donation towards the Giving Tuesday cause.</li>
</ul>

<p>&nbsp;With all of this in mind, we have gathered some of the very best branded merchandise you can tie into&nbsp;with your Giving Tuesday activity...</p>

<h2>1. Banner Logobug</h2>

<p>These branded Banner Logobugs offer a fantastic opportunity to flaunt your branding, as well as demonstrate to&nbsp;your audience that you&#39;re a company that cares. Available in 40 colour options - ideal for suiting any brand&#39;s visual identity!&nbsp;- you can print your GivingTuesday message and company logo to both the ribbon and the banner. Why not print &#39;#GivingTuesday&#39; to the banner for maximum impact?</p>

<p style="text-align:center">[185884]</p>

<p>Not only are these promotional Banner Logobugs great for spreading the GivingTuesday message and increasing brand awareness, but they are a great budget-friendly option starting at just 24p per unit!</p>

<h2>2. Printed T-Shirts</h2>

<p>According to a study published by the BPMA, 80% of consumers own promotional t-shirts with 63% of consumers keeping their branded t-shirts for over a year and 47% for two years or longer! What better time to invest in printed T-shirts than for a charity event such as Giving Tuesday?</p>

<p>[100003]</p>

<p>Our Gildan Heavy Cotton T-Shirts are a highly&nbsp;effective way to keep your branding visible. Available in a range of 51 colours, these classic short-sleeved promotional T-shirts are made from 100% cotton for ultimate comfort and long-lasting usability. These great value T-shirts can be printed with your custom design in up to full colour and prices start at just &pound;2.09 per unit!</p>

<h2>3. Promotional Teddy Bears</h2>

<p>These 12cm Paw Teddy Bears make&nbsp;a cute and cuddly addition to your Giving Tuesday campaign. These oh-so-cute promotional teddy bears feature your company branding printed on either a T-shirt, bow or sash for an eye-catching and bespoke finish.&nbsp;</p>

<p style="text-align:center">[187544]</p>

<p>Guaranteed to be popular with any age group these 12cm Paw Teddy Bears are the paw-fect way to advertise your brand on Giving Tuesday and they&#39;re available from as little as &pound;1.83 per bear.</p>

<p>However, if you want to add a cute touch to your Giving Tuesday campaign on a budget, our printed Baby Bears tick all of the boxes! Currently available with a 10% discount,&nbsp;these gorgeous promotional teddy bears - wearing&nbsp;printed t-shirts - can be yours from just 69p per unit!</p>

<p style="text-align:center">[195573]</p>

<h2>4. Stress Love Heart</h2>

<p>Our promotional Stress Love Hearts are the perfect way to show your business cares. Each of these stress-busting toys features&nbsp;your company design in up-to full colour to either a classic red or pink stress love heart for brand awareness with every squeeze.&nbsp;</p>

<p style="text-align:center">[904592]</p>

<p>Using promotional merchandise is a great way to show your support for the cause of Giving Tuesday and all the while increasing your brand awareness. Take a look through our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">promotional event giveaways</a> for some inspiration.&nbsp;</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-reasons-why-your-brand-should-get-involved-with-giving-tuesday</link>
      <pubDate>Fri, 22 Nov 2019 11:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1cc8088cb087e92f41024a9f214bad8326814a4b.jpeg" type="image/jpeg" length="554530"/>
    </item>
    <item>
      <title><![CDATA[Colour Guide: Why Consider Green For Your Promotional Products?]]></title>
      <description><![CDATA[<p>This just in, people: green is a&nbsp;<em>powerful</em>&nbsp;colour. Synonymous with nature, new beginnings and prosperity, it&#39;s a&nbsp;colour that&#39;s ripe with opportunity and potential for your business.</p>

<p>Nestled somewhere&nbsp;between blue and yellow on the colour spectrum, green covers everything from barely-there shades of sorbet-ish mint all the way through to deep, dark tones of khaki and forest.&nbsp;</p>

<p>[196133]</p>

<p>Green is a colour of hope and new beginnings;&nbsp;conversely, it also represents envy,&nbsp;jealousy and sickness. It&#39;s the colour that includes both positivity and poison within its remit; it&#39;s the dawn of spring yet also oozes toxicity.&nbsp;And that&#39;s just the start of it!</p>

<p>Read on for our whirlwind guide to green and all you (and your business!)&nbsp;need to know about considering the colour for your next order of promotional merchandise.</p>

<h2>The Science Behind The Colour Green</h2>

<p>The word &#39;green&#39; has its roots&nbsp;firmly planted in old English, with&nbsp;&#39;<em>grene</em>&#39; having the same origin as &#39;grass&#39; and &#39;grow&#39; - fitting when you consider how much of the natural world features shades of&nbsp;<em>vert</em>.</p>

<p>According to <a href="https://mashable.com/article/greening-china-india-nasa/?europe=true" target="_blank">research from NASA</a>, the world is presently greener than it has ever been before, with an excess of carbon dioxide and an &#39;ambitious tree-planting program&nbsp;in China&#39; two of the key causes behind the surge in the planet&#39;s greenery quota.</p>

<p>[183792]</p>

<p>From a psychological perspective, green is largely considered to be&nbsp;a soothing colour; in fact, it&#39;s even been proven to tackle fatigue, reduce anxiety and awaken feelings of calm. Owing to its position on the colour spectrum, the human eye is not required to work as hard to process green as it needs to with other colours. Oh - and while we&#39;re on the subject of the human eye, did you know that green eyes (much like blue eyes)&nbsp;are <a href="https://www.thelist.com/150818/the-truth-about-green-eyes/" target="_blank">actually an optical illusion</a>, resulting from light brown pigments and the scattering of light rays?</p>

<h2>What Does Green Traditionally Represent?&nbsp;</h2>

<p>Green is a multi-faceted colour, with many associations and connotations linked to it.&nbsp;</p>

<ul>
	<li>A wide range of wild animals have adapted to their largely green eco-systems, with the ability to camouflage into vegetation helping them hide from predators&nbsp;🐸</li>
	<li>Green is the go-to colour for anything environment-related, from eco-charity logos all the way through to recycling bins&nbsp;♻️</li>
	<li>Historically speaking, green was a colour of prosperity, with the colour worn by merchants, bankers and members of the gentry in Medieval Europe&nbsp;🧤</li>
	<li>Green represents&nbsp;vitality yet also sickness; it goes hand-in-hand with nature and new life, yet is also the shade people&#39;s complexions proverbially&nbsp;turn when they feel nauseous (or envious!)&nbsp;🤢</li>
	<li>Whilst it&#39;s intrinsically linked with fresh life and new beginnings, green is also associated with naivety and foolishness&nbsp;📗</li>
</ul>

<h2>Which Famous Companies Use Green In Their Branding?&nbsp;</h2>

<p>The colours a business chooses to incorporate into its branding can speak volumes for the company&nbsp;itself.&nbsp;Whether chosen for a practical reason or to assert a specific attitude or aspiration, the palette behind a company&#39;s logo is key to establishing the direction and demographics of the business.&nbsp;</p>

<p>Popping vibrantly amidst more traditional logos in black or white, a green logo is a conscious decision that isn&#39;t hiding (despite those camouflage connotations!)&nbsp;or trying to be particularly subtle. Whether it&#39;s for a stylistic reason,&nbsp;to represent an eco-conscious element behind a brand or for some other reason entirely, green is a powerful colour to employ to help spread your brand message.</p>

<p><strong>Case study: Starbucks</strong></p>

<p>They might well provide your essential morning coffee - but have you ever found yourself wondering why Starbucks&#39; logo is green?</p>

<p style="text-align:center"><img alt="Starbucks logo" src="https://www.totalmerchandise.co.uk/media/news_article/a08adbeb31798da1b1c1c835ccf69b5a135b740c.jpeg" style="height:567px; width:850px" /></p>

<p>With the brand&#39;s origins wrapped up in&nbsp;<em>Moby Dick</em>&nbsp;- there is a character in the nautical epic named Starbuck, after all - nods to the coffee chain&#39;s maritime roots include the <a href="https://stories.starbucks.com/stories/2016/who-is-starbucks-siren/" target="_blank">Starbucks&#39; Siren</a>&nbsp;(a mermaid-esque creature&nbsp;with&nbsp;two tails, no less) depicted on a deep green backdrop.&nbsp;</p>

<p><strong>Case study: Land Rover</strong></p>

<p>Whilst green might not seem the most obvious of fits for an international car company, the reality is there isn&#39;t a&nbsp;<em>better</em>&nbsp;colour to match the brand spirit that lies behind Land Rover.</p>

<p style="text-align:center"><img alt="Famous green logos" src="https://www.totalmerchandise.co.uk/media/news_article/1e74dab5d43392f12cdd8942a749a15a702d8e59.jpeg" style="height:667px; width:500px" /></p>

<p>The rich green backdrop of Land Rover&#39;s logo allows the creamy text to pop, whilst also giving a nod to the off-road, back-to-nature spirit that Land Rover is all about. In short, it&#39;s a nod to the great outdoors - and a subtle reminder that hopping in a Land Rover is the perfect way to get you away from the urban grind.</p>

<h2>It&#39;s Not Just The Logo: Considering Green&nbsp;For Promotional Products</h2>

<p>Of course, you&#39;re not limited to the colour(s) of your logo when it comes to choosing the very&nbsp;best branded merchandise to represent your business. Eye-catching and unusual, green products grab attention for all the right reasons - it&#39;s a conscious choice and a solid commitment.</p>

<p>[189626]</p>

<p>With a whole spectrum of hues to choose from, there&#39;s a shade of green to match every business and requirement. Want subtlety? Opt for pastel; want full-on festivity for a Christmas giveaway? Plump for rich jewel colours instead.&nbsp;</p>

<h2>Which Green Products Could You Pick For A&nbsp;Marketing Campaign?</h2>

<p>Total Merchandise is proud to offer&nbsp;a huge range of green&nbsp;promotional products and we also provide a&nbsp;Pantone-matching service&nbsp;on a wide variety of branded items, too.&nbsp;The meaning? We can recreate your own unique shade of green if so desired, resulting in a product that&#39;s as bespoke to your brand as it is desirable to your customers.&nbsp;</p>

<p>Of course, many of our products are available in a huge range of colours: browse our edit below and <a href="https://www.totalmerchandise.co.uk/" target="_blank">start the search</a> for your perfect promotional products today.&nbsp;</p>

<h2>Challenger Soft Clear Pens</h2>

<p>These cost-effective pens can be printed in up to four colours with your logo. Ideal giveaways for events and conferences, they can also make budget-friendly additions to goodie bags and are useful for in-house office supplies, too.&nbsp;</p>

<p>[1021444]</p>

<p>These promotional pens will help spread awareness for your business with every word they write!</p>

<h2>Candy Power Banks</h2>

<p>These portable branded power banks enable your customers to charge their phones and tablets when they&#39;re out and about (and away from a plug!), meaning your logo will go wherever they do.&nbsp;</p>

<p>[189827]</p>

<p>Their neat size means they&#39;re ideal for popping in bags or pockets, with the custom keyring element meaning they can be added onto bunches of keys for minimal fuss.&nbsp;</p>

<h2>Cotton Twill Baseball Caps</h2>

<p>For a stylish touch, our popular branded baseball caps make a great choice that can suit broad audiences. Available in nine different colours (including the stunning emerald shade shown below)&nbsp;and ready to be embroidered with your logo, they can be worn time after time by your customers!</p>

<p>[312001]</p>

<p>It doesn&#39;t end there - Total Merchandise has&nbsp;a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies" target="_blank">promotional hats</a> available, including snapbacks, beanies and caps; browse in full and contact us today for your bespoke branded hat quote!</p>

<h2>Deluxe Ice Scrapers</h2>

<p>Seasonal promotional product alert! Our Deluxe Ice Scrapers are adorned with a label that&#39;s printed with your full-colour artwork for guaranteed awareness with every use.&nbsp;</p>

<p>[194990]</p>

<p>Want more on-the-road inspiration? We have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-motoring-items" target="_blank">printed motoring items</a> available that can be branded with your logo.&nbsp;</p>

<h2>Bamboo Lanyards</h2>

<p>Looking for an environmentally-sound&nbsp;addition to your marketing campaign? You&#39;ve come to the right place! Total Merchandise has a <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">wide range of eco-friendly promotional products</a> available, including our on-point Bamboo Lanyards, which are perfect for helping colleagues or delegates look smart.&nbsp;</p>

<p>[197711]</p>

<p>Available for dispatch in as little as six working days and available in five different colours (including emerald green), and can be printed with your logo in up to three colours.&nbsp;</p>

<p>Get the ball rolling with your next promotional order today. Want an instant inspiration fix? Browse our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional products</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-green-for-your-promotional-products</link>
      <pubDate>Wed, 20 Nov 2019 12:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b68f20aa1dc83a9cf691d9bfbb217b208fe15f59.jpeg" type="image/jpeg" length="606730"/>
    </item>
    <item>
      <title><![CDATA[Top 5 Corporate Gifts For Your Clients To Celebrate A New Year]]></title>
      <description><![CDATA[<p>Another year is almost behind us and&nbsp;a new decade is on the horizon - in fact, it&#39;s just five weeks away! And&nbsp;what better way to kick off 2020 than with the best corporate gifts?</p>

<p>According to a recent study, published by the BPMA, 58% of businesses&nbsp;spend between &pound;2-&pound;49k on promotional merchandise each year, depicting just how much of an influence branded gifts can have on consumers. But don&#39;t worry,&nbsp;end of year corporate gifts don&#39;t have to take up your entire budget;&nbsp;in fact, they can use just a small part of your marketing budget.</p>

<p>We&#39;ve rounded up some of the top corporate products you can gift to your clients, ready for the start of the new decade.</p>

<h2>1. Keep&nbsp;On Track Of Important Dates With Branded Diaries</h2>

<p>Diaries are a popular and effective way of keeping organised and ensure you don&#39;t forget important meetings and events,&nbsp;so why not gift a luxury promotional diary to your clients? Not only will you be providing a valuable and practical item but it&#39;s guaranteed brand exposure for a whole 12 months or longer!</p>

<p>In a recent study from the BPMA, merchandise that stands the test of time is unique, high quality, usable, and personalised - and&nbsp;our Colombia pocket weekly diaries tick all of these boxes!</p>

<p>[182298]</p>

<p>Foil blocked with your logo in either gold, silver or black on the padded cover for a high quality and luxurious finish. Containing 13 months for extra longevity, they are a great way to get your brand noticed on a daily basis and all the while helping your clients stay organised.</p>

<h2>2. Promote Living&nbsp;A Fit And Healthy Lifestyle</h2>

<p>With the New Year in mind, consider your customer&#39;s New Year&#39;s resolutions - one common resolution&nbsp;we can assume the majority of people will make is to get fit and healthy. Promoting leading a healthy lifestyle is a great aspect for your business to be associated with as it shows that you are a company that cares.</p>

<p>One main ingredient to ensuring you are healthy is drinking enough water. The human body is approximately 60% water and we are constantly losing water from our body so it&#39;s important to keep hydrated by drinking water throughout the day. Health authorities recommend drinking at least two litres of water a day and sipping on water throughout the day, even when you don&#39;t feel thirsty.</p>

<p>Being dehydrated can affect your <a href="https://www.health.com/mind-body/12-dehydration-symptoms-everyone-should-know-according-to-experts">energy levels and brain function</a> - when you are dehydrated, your blood pressure drops, heart rate increases and blood flow to the brain slows, causing you to feel fatigued. Our Any Name Metal Bottles are a great way of ensuring your customers keep hydrated.</p>

<p>[197692]</p>

<p>Add your individual clients&#39; names to each of these sleek branded water bottles for a personal touch. Available in a range of colours to suit any campaign and with the choice of either gloss or matt finish.</p>

<h2>3. Adding Organisation With Desk Tidies</h2>

<p>Being organised can come as second nature to many people but for others getting organised doesn&#39;t come naturally and tidying up is the occasional spring clean. But, keeping organised has some clear benefits when it comes to your work - it can increase productivity, reduce stress levels, improve timekeeping, and help meet deadlines.</p>

<p>Whether your clients need some guidance on how to keep organised or if it comes naturally to them, these bamboo desk tidies will be appreciated and valued by all.</p>

<p>[215891]</p>

<p>Made from renewable&nbsp;bamboo, these tidies offer storage areas for pens, pencils, ruler, scissors, erasers, paper clips - we could go on... Engraved with your company design for long-lasting brand exposure.</p>

<h2>4. Conference Folders To Keep Important Documents Together</h2>

<p>Conferences, trade shows and meetings can take up a large percentage of many corporate clients&#39; time. Branded conference folders are ideal for&nbsp;keeping&nbsp;all of your customer&#39;s documents safe and in one place, especially while travelling to conferences.</p>

<p>The promotional Malvern A4 leather conference folder, pictured below, includes multiple sections to hold documents, business cards, credit cards, CDs, USB sticks&nbsp;and pens. Made from superior Malvern soft water-resistant leather and embossed with your logo for permanent brand awareness at every conference and meeting.</p>

<p>[182355]</p>

<p>Available in black or navy for an executive appearance.</p>

<h2>5. Crystal Flutes For Brand Exposure With Every Sip</h2>

<p>It wouldn&#39;t be a New Year celebration without a bottle - or two - of bubbly!&nbsp;Taking the time to reflect on the past year and say a&nbsp;&#39;well done&#39; to all the hard work and achievements accomplished.&nbsp;</p>

<p>Did you know that a glass of champagne stays more bubbly in a champagne flute compared to a coupe glass? With this being said, it&#39;s only right that your clients drink their hard-earned glass of bubbly from these branded traditional crystal flutes.&nbsp;</p>

<p>[8021326]</p>

<p>So, with just five&nbsp;weeks until the end of 2019 and the start of not only a new year but also a new decade, it&#39;s time to organise your corporate end of year gifts. Take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">luxury branded gifts</a> to find the perfect products for your clients.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-5-corporate-gifts-to-celebrate-a-new-year</link>
      <pubDate>Fri, 15 Nov 2019 10:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/23838f5b78ff34b2667a3a4ea792451a420878d3.jpeg" type="image/jpeg" length="518836"/>
    </item>
    <item>
      <title><![CDATA[The TM Edit: Best-Selling Winter Promotional Merchandise]]></title>
      <description><![CDATA[<p>Winter - with its dark nights, freezing temperatures and iced-up <em>everything</em>&nbsp;-&nbsp;is arguably the most treacherous time of year.&nbsp;So help your customers stick it out in style with Total Merchandise&#39;s range of promotional winter merchandise, which can make even the coolest of days that little bit more bearable.</p>

<p>Whether you wish to arm your colleagues with branded travel mugs that will make their morning commute that little bit more tolerable or perhaps give your customers torch keyrings that will help them stay visible on even the darkest of winter nights, we&#39;ve got the perfect products for your winter marketing campaign.</p>

<p>[195356]</p>

<p>The beauty of our winter-friendly promotional products? They&#39;ve all got long-lasting usability, meaning whether you give them out at the start of the season or in the depths of winter (we&#39;re looking at you, January), your products will offer prolonged use for your customers, as well as extended visibility for your branding, too.&nbsp;</p>

<p>Read on to discover some of our most popular winter giveaways below and explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/winter-ideas" target="_blank">winter promotional items</a> to find the perfect product for your seasonal marketing campaigns.&nbsp;</p>

<h2>Thermo Travel Mugs</h2>

<p><strong>Great&nbsp;for:</strong>&nbsp;Most demographics - and warming up winter mornings!</p>

<p>[193914]</p>

<p>Our best-selling branded travel mugs are ideal for taking your brand out-and-about with your customers. Whether they&#39;re used for coffee on the morning commute or for a cuppa enjoyed while walking the dog, there&#39;s endless scope for them to become a valuable part of their daily lives!</p>

<p>[190046]</p>

<p>Similarly, our 500ml Stainless Steel Thermal Flask (shown above) makes a fantastic option, too; with a minimum order quantity of just 25 units, it can make a great giveaway option for workplaces, small clubs and more.</p>

<h2>Promo Budget Golf Umbrella</h2>

<p><strong>Great for: </strong>Making your brand shine on even the gloomiest of days.</p>

<p>[311003]</p>

<p>Choose from a wide range of colours with our best-selling branded golf umbrellas, which feature your artwork clearly printed on one panel. Whether it&#39;s used for dodging a rain shower or a snowy downpour, they&#39;re bound to become essentials for your customers. With order quantities as low as 10, they can also make a great addition to your office too, adding a smart corporate touch to proceedings.&nbsp;</p>

<h2>Acrylic Rolled Down Beanie</h2>

<p><strong>Great for: </strong>A general winter-themed campaign; alternatively, they can make great&nbsp;seasonal clothing for your colleagues, too.&nbsp;</p>

<p>[182854]</p>

<p>Wintertime calls for cosy clothing - and happily enough, Total Merchandise has a wide range of promotional clothing items that are ideal for adding a seasonal touch to your seasonal marketing campaign. Our branded beanies can be embroidered with your company logo in up 5,000 stitches and are available in your choice of seven stylish colours.</p>

<p>[186559]</p>

<p>Similarly, our Fruit of the Loom hoodies (shown above) are available in a wide choice of colours, with your artwork printed or embroidered for ensured brand awareness with every wear. Our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/awd-college-hoodies" target="_blank">AWD hoodies</a> are also hugely popular with customers, and are available in 56 different shades!&nbsp;</p>

<h2>Promotional Hand Sanitiser Tubes</h2>

<p><strong>Great for: </strong>Medical-related marketing activity, such as NHS campaigns.&nbsp;</p>

<p>[184574]</p>

<p>Planning a seasonal health campaign? Our promotional hand sanitisers could make an excellent giveaway option. Available in three colour-ways and with the option to print your artwork in up-to full colour, these generously-sized hand sanitiser tubes will help your customers in the battle to ward off winter germs all season long - and with your branding there every step of the way!&nbsp;</p>

<h2>Deluxe Branded Ice Scrapers</h2>

<p><strong>Great for:</strong> Motoring-related campaigns and general audiences.</p>

<p>[194990]</p>

<p>If your audience comprises motorists, Total Merchandise&#39;s wide range of promotional ice scrapers offers the perfect giveaway option. Ice scrapers are invaluable in the winter, helping to make frosted-up windscreens that little bit easier to tackle for your time-strapped customers.</p>

<p>After some more promotional motoring giveaways? Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/recycled-tyre-tread-depth-gauges">Deluxe Tyre Tread Depth Keyrings</a> can make a great addition to your marketing plans, whilst&nbsp;&nbsp;</p>

<h2>Portland Torch Keyring</h2>

<p><strong>Great for:</strong> Helping illuminate your logo - and your customers!</p>

<p>[183231]</p>

<p>Our Portland Torch Keyrings are bestsellers for a reason. Combining the practicality&nbsp;of a torch with the ease-of-use of a keyring, they&#39;re available in 11 different colours and can be printed with your artwork in up-to full colour for unmissable visibility for both your customer and your business!</p>

<h2>Lip Balm Sticks</h2>

<p><strong>Great for: </strong>Seasonal beauty campaigns and marketing around general wellbeing.&nbsp;</p>

<p>[192315]</p>

<p>Help your customers swerve dry lips and painful cold sores with our classic promotional lip balms, which offer SPF15 protection against the wintry sun, too.</p>

<p>[192925]</p>

<p>On a similar note, our branded tissues (shown above) can make a great addition to a health-related campaign, with vibrant brand awareness offered via your full-colour artwork on the packaging - and all at low prices that aren&#39;t to be sneezed at!</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/winter-ideas" target="_blank">winter promotional products</a> and contact us today to get a quote for your business!</p>

<p>Main image via Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-edit-best-selling-winter-promotional-merchandise</link>
      <pubDate>Wed, 13 Nov 2019 10:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5efe855fcc25ba843698727ce198717c42488bca.jpeg" type="image/jpeg" length="314219"/>
    </item>
    <item>
      <title><![CDATA[Five Reasons To Choose Branded Ice Scrapers For Your Next Giveaway]]></title>
      <description><![CDATA[<p><em>Game Of Thrones</em> fans will know that the Stark clan&#39;s family motto was the ominous &#39;winter is coming&#39; - and there&#39;s arguably&nbsp;no better mantra to bear in mind when choosing your seasonal promotional giveaways.</p>

<p style="text-align:center"><img alt="Promotional products for winter" src="https://www.totalmerchandise.co.uk/media/news_article/ccad2c5d718c21ccf54b1e8159ca46c548926819.gif" style="height:252px; width:500px" /></p>

<p>After all, winter <em>is</em>&nbsp;coming:&nbsp;temperatures are dipping, days are getting shorter and Christmas music is slowly but surely infiltrating&nbsp;the airwaves. And of course, the emergence of the coolest time of year&nbsp;also means a variety of wintry delights for motorists - namely, the advent of frost-covered windscreens,&nbsp;frozen doors, snow-topped bonnets... &#39;Tis the season!</p>

<p>Granted, Ned, Robb et. al didn&#39;t exactly need to contend with&nbsp;iced-up bumpers in Winterfell but that&#39;s not to say that &#39;winter is coming&#39; isn&#39;t the perfect three-word phrase to inspire you to invest in branded ice scrapers for your next marketing campaign.&nbsp;</p>

<p>[186059]</p>

<p>The facts are these: ice scrapers are immeasurably useful pieces of kit for drivers to have to-hand in their cars and yet, more often than not, they seem to disappear. For this simple reason, drivers across the UK are forced to root around inside glove compartments to find something - anything! - that will enable them to be able to deice their car and get their commutes kick-started on time. CD cases, credit cards, spatulas... You name it, motorists will&nbsp;try it. However, it needn&#39;t be this way. Enter the promotional ice scraper!</p>

<p>With <a href="https://www.express.co.uk/news/weather/1201534/met-office-long-range-forecast-will-it-snow-winter-weather-forecast" target="_blank">winter 2019 tipped by experts</a> to be particularly hazardous and treacherous (&#39;hurrah!&#39; says no one...), providing your customers and clients with a promotional giveaway that can help make their daily experiences&nbsp;a little easier can offer invaluable opportunities to your brand. Read on to find out how!</p>

<h2>#1 Branded Ice Scrapers Have A Wide Appeal.</h2>

<p>According to statistics shared by RAC, there are upwards of 33.6 million drivers in the UK. The meaning of this for your business? Chances are your customers are drivers (unless, of course, your target demographic is one that doesn&#39;t fit, such as school children), with the same train of thought arriving not-unreasonably at the assumption that the vast majority of those people could benefit from receiving a promotional ice scraper.</p>

<p>[186503]</p>

<p>Whether you choose to hand them out to existing customers when they complete&nbsp;a transaction&nbsp;with you or decide to present them to potential new leads at exhibitions or events, one thing&#39;s for sure: a branded ice-scraper&nbsp;can absolutely appeal to a wide-reaching demographic.&nbsp;</p>

<h2>#2 Promotional Ice Scrapers Are Budget-Friendly.</h2>

<p>Prices begin as low as 21p per unit for our Full Colour Credit Card Ice Scrapers (shown below), which are available in your choice of five different colours and can be printed with your brand&#39;s artwork in vibrant full-colour.&nbsp;</p>

<p>[188166]</p>

<p>This multi-functioning giveaway also features a tyre tread gauge as well as a keyring loop, making it an out-and-about essential that will ensure your customers can always have it to hand when they need it!</p>

<h2>#3 Printed Ice Scrapers Offer Brilliant Brand Visibility.</h2>

<p>Asserting your business as a helping hand for your customers&nbsp;in a time of need can create positive connotations for your brand in the minds of customers. After all, if they can rely on you to help them out of a frosty fix, they can rely on you for anything!&nbsp;</p>

<p>[186506]</p>

<p>Whether you opt for a classic plastic ice scraper or our luxurious Fleece Glove Ice Scraper (spot it above!), one thing&#39;s for certain: a promotional ice scraper offers the perfect opportunity to keep your logo visible in the minds (and hands!) of your customers.</p>

<h2>#4 Promotional Ice Scrapers Are Highly Practical Giveaways.</h2>

<p>The beauty of branded ice scrapers is they are a promotional giveaway with a defined use - a proper&nbsp;purpose. This&nbsp;functionality&nbsp;means they can offer your business prolonged brand awareness among customers, whether existing or potential, all winter long!</p>

<h2>#5 There&#39;s A Design To Suit Every Type Of Brand Campaign.</h2>

<p>Whether your business is related to motoring or not, branded ice scrapers can make a fantastic addition to your winter marketing campaigns. After all, with such a huge percentage of the nation driving, it can be a savvy decision to attach your branding to this most essential of winter motoring products. From our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-recycled-elite-ice-scraper" target="_blank">recycled squeegee ice scraper</a> to our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promotional-curved-ice-scrapers" target="_blank">Curved Ice Scraper</a>, we really do have all the options you could think of!</p>

<p>[188131]</p>

<p>You might want a classic design (such as our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/full-colour-triangle-ice-scrapers" target="_blank">Full Colour Triangle Ice Scrapers</a>) or you might prefer something a little different (hello, fleecy <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/fleece-glove-ice-scrapers">Ice Scraper Gloves</a>). Either way, Total Merchandise has the perfect option to match your business.</p>

<p>Of course, it doesn&#39;t end there. Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/personalised-ice-scrapers" target="_blank">personalised ice scrapers</a> today and contact our friendly Sales team to get a bespoke quote for your business!</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/five-reasons-to-choose-branded-ice-scrapers-for-your-next-giveaway</link>
      <pubDate>Mon, 11 Nov 2019 10:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a55c12fe95ae3983785ca226d88b8d0372df4a7c.png" type="image/png" length="1000175"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: 11 Christmas Gift Ideas To Thank Your Customers In Style]]></title>
      <description><![CDATA[<p>Christmas is coming! With a matter of weeks to go until the big day,&nbsp;now&#39;s the ideal time to consider how, exactly, you&#39;re going to thank your customers and colleagues for another year of&nbsp;loyalty to your brand.&nbsp;</p>

<p>Whether you&#39;re after impressive giveaways you can present to guests at a festive corporate event or want luxurious gifts to hand over to your most valuable clients, &#39;tis the season to make an impression. And what better way to do it than with fabulous gifts adorned with your company logo?</p>

<h2>Why Are Corporate Gifts So Important At Christmas Time?</h2>

<p>According to research shared by luxury food and drink provider Cartwright &amp; Butler, 95% of UK businesses see corporate gifting as an essential part of their marketing strategy, with personalisation the key factor. Interestingly, it&#39;s not just current customers that can benefit from receiving corporate Christmas gifts; rather, they can prove invaluable in securing new business, too.</p>

<p>Almost a quarter (24%) of the people asked revealed that they regularly use corporate gifting as a means to capture the attention of prospective customers, with a further 25% admitting it was a key part of their acquisition strategy.&nbsp;</p>

<p>Interestingly, the spend on customers (whether existing or potential) is typically more than the spend on gifts for colleagues, with the latter value sitting at almost a third of the amount forked out for customers.&nbsp;</p>

<p>The same research also revealed the products that are most desirable for customers: namely, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank">food</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinks" target="_blank">drink</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology" target="_blank">tech</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products" target="_blank">stationery</a>.&nbsp;</p>

<h2>Which Promotional Products Make Great Christmas Giveaways?</h2>

<p>If you have no idea where to start with finding the perfect Christmas gift for your clients, don&#39;t fret! Total Merchandise is here to help - with over 15 years of experience and a <em>huge</em> range of Christmas promotional products available (Father Christmas himself is very jealous of our grotto of goodies, FYI), we have all the insight and expertise needed to help you pick the perfect presents for your customers and clients.&nbsp;</p>

<p>Our infographic, below, highlights the key factors that the perfect promotional Christmas gifts will tick off - in short, it&#39;s a combination of choosing something that&#39;s as desirable for your customers to use as it is excellent at generating awareness for your brand.</p>

<p style="text-align:center"><img alt="Christmas gifting" src="https://www.totalmerchandise.co.uk/media/news_article/b9ef7d934cc66a3a8f3b22465ea28ca9a575fb38.jpeg" style="height:799px; width:850px" /></p>

<h2>The Best Corporate Christmas Gift Ideas For UK Businesses</h2>

<p>Ready to get inspired? Read on for our round-up of some of our favourite (and most popular!) Christmas giveaways, covering everything from tech to fizz, food to art... And more!</p>

<p>Of course, our edit below covers just&nbsp;<em>some</em>&nbsp;of the promotional products that you could consider gifting your customers and colleagues this Christmas. After more ideas? Explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">corporate Christmas gifts</a> section in full and also consider taking a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts" target="_blank">luxury gift range</a>, too!&nbsp;</p>

<h2>Branded Mini Prosecco Bottles</h2>

<p><strong>Perfect for: </strong>A high-perceived value giveaway that you can guarantee will be enjoyed by customers.</p>

<p>[216462]</p>

<p>Who could possibly say &#39;no&#39; to a golden bottle of Prosecco? These shimmering beauties feature your artwork printed on both the lid and label, offering sophisticated awareness for your brand.&nbsp;</p>

<h2>Miniature Bells Whiskey Gift Set</h2>

<p><strong>Perfect for:</strong> Low-quantity gifting - the minimum order is just 10 units.</p>

<p>[192339]</p>

<p>These gift sets each contain&nbsp;a miniature bottle of Bells whiskey and a sparkling glass tumbler, etched with your artwork. Whilst we suspect the Bells <em>might</em> not hang around for too long, we can guarantee your customers will keep that personalised glass long after Christmas. And it doesn&#39;t end there - the gift is displayed&nbsp;inside a smart presentation box, also printed with your branding.&nbsp;</p>

<h2>Parker Jotter Stainless Steel Ballpen</h2>

<p><strong>Perfect for:</strong> A smart giveaway that your customers can use over and over again.</p>

<p>[181409]</p>

<p>Parker is one of the world&#39;s most iconic pen brands so why not align your company with it by choosing one of their striking pens for your corporate Christmas giveaways? This impressive promotional ballpen can be printed or engraved with your branding, offering awareness for your business with every word it writes.</p>

<h2>Custom Printed Cadbury Milk Trays 360g</h2>

<p><strong>Perfect for: </strong>Adding a delectable sweet touch to your festive marketing plans.</p>

<p>[196980]</p>

<p>With Cadbury&nbsp;famed for their mouthwatering chocolate, we&#39;re confident your clients would be delighted to receive one of these iconic branded chocolate boxes, filled with delicious mini dairy milk chocolates. Want more saccharine-infused&nbsp;gifting ideas? Browse our whole range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank">branded chocolate</a>, which includes custom-printed Toblerones, Dairy Milk bars and more!</p>

<h2>Wireless Dome Speakers</h2>

<p><strong>Perfect for:</strong> Bringing a touch of tech to your marketing.</p>

<p>[195164]</p>

<p>Available in your choice of five colours and printed with your artwork in up to four colours, these Wireless Dome Speakers make a striking and highly practical giveaway. With three hours of battery life and an ability to stream music from Bluetooth-enabled devices that are up to 10m away, your customers will be thrilled to receive it.</p>

<h2>3D Engraved LED Crystal Keyring</h2>

<p><strong>Perfect for:</strong> Long-lasting brand awareness that will illuminate your brand.</p>

<p>[194580]</p>

<p>Looking for luxury corporate gifts that won&#39;t break the bank? Search no further than our 3D Engraved LED Crystal Keyring, which is ideal for making an impression on your customers - but not your bank account! With a minimum order quantity of 25 units, it can make a long-lasting giveaway option that your customers can add on to&nbsp;their keys. The result? Subtle yet long-lasting awareness for your brand.&nbsp;</p>

<h2>Chocolate Coin Organza Bags</h2>

<p><strong>Perfect for: </strong>Treating your most-valued clients in style.</p>

<p>[194755]</p>

<p>Each of our promotional Chocolate Coin Organza Bags&nbsp;is filled with delicious foil-wrapped chocolate coins and printed with your logo to the label.</p>

<h2>Champagne Flute &amp; Prosecco Gift Sets</h2>

<p><strong>Perfect for:</strong> Popping the cork on your brand awareness.&nbsp;Cheers!</p>

<p>[192361]</p>

<p>These elegant gift sets contain a sparkling Champagne flute, impressively engraved with your message or branding, as well as a bottle of Prosecco. Both are beautifully presented in a satin-lined gift box, making it a stunning gift to hand over.&nbsp;&nbsp;</p>

<h2>Luxury Magnetic Sculptures</h2>

<p><strong>Perfect for:</strong>&nbsp;Relieving stress and adding an artistic touch to desks.</p>

<p>[192362]</p>

<p>These stress-busting sculptures comprise 200 small metal balls that can be rearranged as your customers so desire.&nbsp;Each of these stylish sculptures&nbsp;is engraved with your branding on the base, meaning your customers will think of your business every time they see it!&nbsp;&nbsp;</p>

<h2>Three Amigos Gift Sets</h2>

<p><strong>Perfect for:</strong> A practical giveaway that offers fabulous branding potential.</p>

<p>[193627]</p>

<p>Each of our Three Amigos Gift Sets contains a soft touch notebook, a metal pen, mechanical pencil <em>and</em> an LED torch keyring - and they&#39;re all branded with your artwork! Take your pick from four different colours, with the products presented in a luxurious&nbsp;gift-box for an impressive finishing touch.</p>

<p>Of course, it doesn&#39;t end there. We have a huge range of promotional Christmas gifts available that are perfect for branding with your business&#39; logo - <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">browse in full</a> and contact us today for your bespoke festive quote!</p>

<p>Main image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-edit-11-christmas-gift-ideas-to-thank-valued-clients-in-style</link>
      <pubDate>Wed, 06 Nov 2019 11:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ed78dd40461e382d7353fd98247767a0725da7fe.png" type="image/png" length="1757747"/>
    </item>
    <item>
      <title><![CDATA[TM Edit: The Best Promotional Products For A Political Campaign]]></title>
      <description><![CDATA[<p>It&#39;s official: a December election is on the cards! With that in mind, we thought we&#39;d bring you our (strictly neutral) guide to the promotional essentials that a political party canvassing for votes might just find useful when trying to drum up positive awareness ahead of an election.&nbsp;</p>

<p>The idea of a pre-Christmas vote has already been met with its fair share of controversy. From the initial indecision&nbsp;about whether the election should be held on a Monday or a Thursday (with MPs presenting pros and cons for both)&nbsp;to the unwelcome thought of door-stepping in the dark, there&#39;s been more than enough grumbling about the imminent vote. That said, many Brits see the decision to hold a general election&nbsp;as an important step forward in the seemingly never-ending Brexit conversation. And let&#39;s face it: at this point,&nbsp;<em>any</em> progress is better than no progress...</p>

<blockquote>
<p>A few key stats to remind you of before we go any further: <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise" target="_blank">research from the BPMA</a> found promotional products are twice-as-likely to inspire positive action from the recipient, with logo-printed merchandise increases brand awareness for 84% of people.</p>
</blockquote>

<p>Anyway! All of that aside, the reality is this: campaigners across the country will be hitting the streets over the next few weeks in a bid to drum up interest, support and those all-important votes for the political parties they&#39;re aligned to. Whether it&#39;s&nbsp;knocking on doors or exhibiting at local events, we&#39;ve rounded up a few brilliant ideas that are <em>perfect</em> for ensuring all eyes are on your party logo.</p>

<p>Of course, the product picks&nbsp;below aren&#39;t limited purely to next month&#39;s election when it comes to their potential influence; rather, they can prove useful for awareness-drive events your party has planned throughout the year ahead, too. That said, they&#39;re not limited to politics, either; rather, other organisations that are striving to generate awareness for their cause can also benefit from the savvy use of promotional products.</p>

<p>Read on for our edit of ideas - and don&#39;t forget to order today in order to benefit from our low prices and speedy dispatch! In the immortal words of Mr&nbsp;Bercow...&nbsp;</p>

<p style="text-align:center"><img alt="Promotional merchandise for political parties" src="https://www.totalmerchandise.co.uk/media/news_article/f49514e11b4b7e555efb06e2ba5a432d8b63f9fa.gif" style="height:270px; width:480px" /></p>

<h2>#1 25mm Branded Button Badges</h2>

<p>Our best-selling printed button badges combine a generous full-colour print space with a cheap, cheerful giveaway item that can be worn again and again by your recipients. Wearable branding? What&#39;s not to love!</p>

<p>[7059007]</p>

<p>These promotional badges are&nbsp;brilliant for giving to members of your canvassing crew, with their long-lasting design meaning they can offer prolonged awareness for your party.</p>

<h2>#2 Super Hit Ballpens</h2>

<p>Similarly, our perennially popular Super Hit Ballpens are a low-cost giveaway that&#39;s ideal for&nbsp;helping to spread&nbsp;the &#39;write&#39; message for your political party. Whether they&#39;re used out-and-about at events or are simply stocked up on for your party&#39;s local HQ, they&#39;re an absolute essential.&nbsp;</p>

<p>[191959]</p>

<p>These branded pens offer an eye-catching amount of space for printing with the logo of a political party - whether it&#39;s a local group or on a national level - and are available in 25 different colours.</p>

<h2>#3 Express 20mm Full Colour Lanyards</h2>

<p>Promotional lanyards can offer a fantastic way to identify members of your group and our Express 20mm Full Colour Lanyards are truly exceptional, making a fantastic pick for last-minute events or canvassing opportunities.</p>

<p>[184356]</p>

<p>These branded lanyards are printed with your artwork in vibrant full colour and can be ready for dispatch in as little as 48 hours, making them a fantastic last-minute addition to your canvassing plans.</p>

<h2>#4&nbsp;Printed Cotton Tote Bags</h2>

<p>Our promotional cotton tote bags are consistently one of our most popular items and they&#39;re endlessly useful within the local politics realm. The long-lasting nature of tote bags means they can be used long after the election too, ensuring awareness for your party well into 2020 - and beyond!&nbsp;</p>

<p>[189679]</p>

<p>These multi-functional totes can be printed in up to four colours on both sides, ensuring eye-catching visibility for your party&#39;s branding.&nbsp;</p>

<h2>#5 Roll Up Banners</h2>

<p>If your party has a presence at a local event, our branded Roll Up Banners can make an eye-catching addition; their generous print area means there&#39;s plenty of room for displaying the artwork of your choosing.&nbsp;</p>

<p>[185834]</p>

<p>Another bonus? If they&#39;re looked after correctly, these striking banners can be used time after time, making them a highly cost-effective choice for even the smallest of marketing budgets.</p>

<h2>#6 Rectangular Polyester Tablecloths</h2>

<p>Similarly, if you have a stand at a local event or exhibition, a branded tablecloth is ideal for helping to add a little extra awareness to your presence.</p>

<p>[189541]</p>

<p>Our best-selling Rectangular Polyester Tablecloths are available in your choice of 27 colours and feature your artwork printed in dazzling&nbsp;full colour for true impact. They certainly get our vote!</p>

<h2>#7&nbsp;Low Cost Stress Balls</h2>

<p>Perfect for helping to relieve those pesky pre-election tensions, our classic Low Cost Stress Balls are one of our&nbsp;best-selling products&nbsp;for a reason.</p>

<p>[191217]</p>

<p>Take your pick&nbsp;from ten different colours in order&nbsp;to choose the perfect match for your party, with your artwork printed in anywhere up-to four colours for maximum&nbsp;branding impact.&nbsp;</p>

<h2>#8 Gildan Heavy Cotton T-Shirts</h2>

<p>Printed T-shirts are a classic promotional product, offering the recipient an advertising opportunity they can wear over and over again.&nbsp;</p>

<p>[100003]</p>

<p>Our Gildan Heavy Cotton T-Shirts are available in an astonishing palette of 51 colours, meaning there&#39;s a shade to suit <em>every</em> political party.</p>

<h2>#9 Hand Flags</h2>

<p>Our printed Hand Flags are perfect for adding a touch of timeless fun to your canvassing endeavours.</p>

<p>[2215884]</p>

<p>Whether you use them to add a decorative touch to an event your party has a presence at or simply have them to hand&nbsp;as you walk the streets, they&#39;re low-cost and cheery - and if you have slightly more budget to play with, they&#39;re also available in an <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/eco-friendly-paper-hand-flags" target="_blank">eco-friendly design</a>, too.&nbsp;</p>

<h2>#10 Hand Warmer Heat Packs</h2>

<p>Our branded Hand Warmer Heat Packs are perfect for keeping chilly hands warm, no matter how low the temperatures might dip under the frosty climes&nbsp;of winter canvassing...</p>

<p>[195154]</p>

<p>With the option to print your artwork on them in up-to full colour, these winter warmers are as useful for the wellbeing of your colleagues&#39; fingertips as they are for adding a subtle twist of seasonal awareness to your branding. Smart, we know.</p>

<h2>#11 Embroidered Beanie Hats</h2>

<p>Another seasonal idea that&#39;s ideal for helping canvassers keep warm as they walk the roads in the lead-up to the December vote - our branded beanie hats!</p>

<p>[192461]</p>

<p>Each of these cosy hats is embroidered with your logo for impressive branding, with a wide range of colours for you to take your pick from. Like the idea? You should also check out our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/premium-knit-beanies" target="_blank">Premium Knit Beanies</a>, too.&nbsp;</p>

<h2>#12 Promotional 10&quot; Balloons</h2>

<p>Let&#39;s face it: who <em>doesn&#39;t</em> love a balloon? Choose from 20 colours and have your logo printed on the front&nbsp;in up to four colours for playful and impactful brand awareness that will ensure people can&#39;t possibly miss your party logo.&nbsp;</p>

<p>[704352]</p>

<p>Take things one step - well, two inches - further by choosing our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-12-inch-balloons" target="_blank">promotional 12&quot; balloons</a> instead; similarly, our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/foil-balloons" target="_blank">foil balloons</a> offer great branding potential, too.&nbsp;</p>

<h2>#13 Reels Of Paper Stickers</h2>

<p>Our best-selling branded stickers are perfect for members of your party to wear with pride on their lapels.</p>

<p>[190209]</p>

<p>Available in two sizes and printed with your artwork in eye-catching full colour, they&#39;re available for dispatch in as little as ten working days from proof approval.&nbsp;</p>

<p>Of course, it doesn&#39;t end there. If you&#39;re looking for more giveaway inspiration, cast your eye over our full range of promotional products - we&#39;ve got mugs, bags, pens and so much more!&nbsp;Once you&#39;ve found what you want, simply contact our friendly Sales team to get your bespoke quote and get the ball rolling.</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-edit-the-best-promotional-giveaways-for-a-political-campaign</link>
      <pubDate>Mon, 04 Nov 2019 11:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ce155a7637b6b1dfe18319d98e384a3c17a93a65.jpeg" type="image/jpeg" length="296259"/>
    </item>
    <item>
      <title><![CDATA[TM Insights: Freshen Up Your Marketing with Branded Car Air Fresheners]]></title>
      <description><![CDATA[<p>Smell is one of the human body&#39;s five senses, with our sense of smell so great we can distinguish between one <em>trillion</em> different scents.&nbsp;</p>

<p>When we think of different aromas, we often match them with different places, occasions&nbsp;and objects. For instance, if you think about fast food chains, you probably associate them&nbsp;with the smell of hot oil and chips. Or, if you think about clean washing, you may place it with the scent of fresh washing powder. But what about car air fresheners?</p>

<p>We wanted to look into people&#39;s opinions of car air fresheners and find out what their favourite scent is.</p>

<p>[193988]</p>

<h2>How Was The Car Air Freshener Invented?</h2>

<p>The first car air freshener was created back in 1952 when a milkman from Watertown, New York, complained about the smell of spilt milk. The person this milkman complained to was a chemist named&nbsp;Julius Samann. Samann had worked, for many years, in the Canadian pine forests where he had been experimenting with the extraction of aromatic oils from pine needles.</p>

<p>He noticed that when the extracted pine needle oils were placed on card stock, they infused to create a highly-effective air freshening agent. After learning of the milkman&#39;s smelly situation, he cut the infused cards into a fir tree shape, to represent both the smell and where this invention was made and patented the design.&nbsp;</p>

<p>The product that Samann created is now part of a global organisation, Little Trees, the well-known car air freshener brand. The first fragrances Little Trees produced were Royal Pine, Spice, and Bouguet. However, in recent years - and as people&#39;s tastes have changed and technology has advanced - there are now more than 35 scents to choose from.</p>

<h2>How Popular Are Car Air Fresheners?</h2>

<p>In a recent poll on the Total Merchandise <a href="https://www.instagram.com/totalmerchandise/" target="_blank">Instagram account</a>, we asked people if they owned a car air freshener. We found that 78% of people asked voted for &#39;yes&#39;, they <em>did</em> own a car air freshener; only 22% of respondents said they didn&#39;t own one. It could be suggested that&nbsp;some of the&nbsp;22% might not&nbsp;own a car because in this day and age, car air fresheners are seen in almost every windscreen across the UK.</p>

<p>With this in mind, we then wondered:&nbsp;<em>what</em> makes someone buy a car air freshener? So we asked the question.&nbsp;With 88% of votes,&nbsp;&#39;scent&#39; was deemed the winning factor and the runner-up was&nbsp;the design of the air freshener being the main factor in why people purchased a particular product.</p>

<p>In today&#39;s society,&nbsp;people have so much choice available in terms of&nbsp;the products they buy. With everyone&#39;s tastes different, it&#39;s no surprise we received a mix of responses when we asked people what their favourite car air freshener scent is. The fragrance that came up the most was cherry. Other popular scents included bubblegum, fruity and the rather luxurious Gucci Oud - who knew you could get that as an air freshener?</p>

<h2>We&#39;re Not Limited To Just &#39;Little Trees&#39;</h2>

<p>As mentioned before, people&#39;s tastes differ and companies recognise this and use this to their advantage by making products to suit many different needs - car air fresheners are a great example of this.&nbsp;</p>

<p>A <a href="https://www.motoringresearch.com/car-news/average-brit-uses-car-nine-hours/">recent article</a> published by Motoring Research, states the average Brit will spend at least nine hours a week in their car. Spending this amount of time in your vehicle means you will, obviously,&nbsp;want it to be a pleasant experience and smell is one of the main contributors to the setting. You don&#39;t want to have the constant smell of dirty football boots, wet dogs, McDonald&#39;s wrappers or cigarettes every time you get in your car. So to combat this, car air fresheners are needed.</p>

<p>Little Trees isn&#39;t the only supplier on the market, of course, and&nbsp;there&#39;s plenty of choice when it comes to picking your car air freshener - you can even buy Yankee Candle scented car air fresheners!&nbsp;In fact, two&nbsp;types of Yankee Candle products were&nbsp;voted 5th and 6th in the <a href="https://uk.bestreviews.guide/car-air-fresheners?&amp;origin=google&amp;google_params%5bmatchtype%5d=b&amp;google_params%5bnetwork%5d=g&amp;google_params%5bdevice%5d=c&amp;google_params%5bcreative%5d=355040613994&amp;google_params%5bkeyword%5d=&amp;google_params%5badposition%5d=1t1&amp;google_params%5badgroupid%5d=73505153642&amp;google_params%5bcampaignid%5d=2030206989&amp;bs=&amp;google_params%5bfeeditemid%5d=&amp;google_params%5btargetid%5d=dsa-437115340933&amp;google_params%5bloc_interest_ms%5d=&amp;google_params%5bloc_physical_ms%5d=9045045&amp;google_params%5bdevicemodel%5d=&amp;google_params%5btarget%5d=&amp;new_api=true&amp;dest=0&amp;sys_id=0%7C491&amp;gclid=EAIaIQobChMIgJLigJPs5AIVGODtCh1ahQtWEAAYASAAEgKD6PD_BwE">UK Best Reviews October 2019 survey</a> of favourite air fresheners. At the top, voted as number one, is the Vicloon aromatherapy oil diffuser. This might be&nbsp;due to its soothing properties helping&nbsp;people feel calmer after a stressful day at work.</p>

<h2>Promotional Car Air Fresheners For Your Marketing Campaign</h2>

<p>From traditional hanging car air fresheners to vent attachments, Total Merchandise offers a variety of different car air fresheners to suit any campaign.</p>

<p>Our car air fresheners, pictured below, are traditional in style with an elastic cord or plastic hanging loop to hang to desired locations in your vehicle. Printed with your custom design in full colour to both sides for maximum impact. Choose from over 20 fragrances from just 30p per unit!</p>

<p>[100029]</p>

<p>Cut to any shape you desire and printed with your full-colour custom design to both sides for a unique promotional product. Made to hang from the rearview mirror to ensure your company is seen by all, on every journey!</p>

<p>[196120]</p>

<p>These personalised auto scent air fresheners&nbsp;have an internal membrane which slowly releases the fragrance and is guaranteed to last more than 25 days. The membrane is activated simply by pulling down on the tab to break the seal. Printed with your branding in up to full colour they can be with you from 72 hours!</p>

<p>[193150]</p>

<p>So, if you&#39;re looking for the perfect car air freshener to freshen up your marketing campaigns take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-motoring-items">promotional motoring items</a> for some inspiration. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-insights-freshen-up-your-marketing-with-branded-car-air-fresheners</link>
      <pubDate>Mon, 28 Oct 2019 11:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/665b0040b183a944183aa0b680a0a2989f557108.png" type="image/png" length="603354"/>
    </item>
    <item>
      <title><![CDATA[Promotional Essentials For Stress Awareness Week 2019]]></title>
      <description><![CDATA[<p>International Stress Awareness Week 2019 is kicking off from 4 November, with the event previously confined to a day and now extended to a week-long awareness drive.</p>

<p>Launched by Caroline Spiers, Chair of the International Stress Management Association, the event&nbsp;has the goal of banishing the stigma that surrounds stress and associated mental health conditions, encouraging people to talk about their experiences without worry or judgement.&nbsp;&nbsp;</p>

<p>The theme of this year&#39;s event is &#39;resilience: the power to succeed&#39;, with the topic serving as a reminder that no matter how dire or overwhelming things may seem, we can absolutely overcome them. Living with stress can take its toll on both physical and mental health, so it&#39;s crucial to find tips, tricks and methods to make dealing with it a possibility.</p>

<h2>Okay: So Why Is The UK So Stressed At The Moment?</h2>

<p>As a nation, we&#39;ve arguably never been more stressed. Statistics shared by the Mental Health Foundation&nbsp;in 2018 indicates almost three-quarters&nbsp;(74%) of Brits have felt &#39;overwhelmed or unable to cope&#39; over the last year; another data set, shared by the Health &amp; Safety Executive revealed 15.4 million working days were lost as a result of work-related stress or anxiety.</p>

<p style="text-align:center"><img alt="Stress levels are higher than ever across the UK" src="https://www.totalmerchandise.co.uk/media/news_article/c0781576cc1200473860cce610c214184ba7480f.jpeg" style="height:568px; width:850px" /></p>

<p>And of course, it&#39;s not just work-related. According to research conducted by <a href="https://www.forthwithlife.co.uk/blog/great-britain-and-stress/" target="_blank">Forth</a>, money, health and household upkeep are all significant factors that can also contribute to our stress levels.&nbsp;</p>

<p>Anyway - location aside, women are more likely to be feeling the pressure than men. People in the 35-44 age bracket are the most likely to be feeling intensely stressed; that said, the 16-24 demographic is also highly stressed, with worries over appearance and online concerns topping their list of concerns.</p>

<p>In short, our lives have never been busier and our proverbial plates never more over-loaded - we&#39;re a nation under pressure be it in the office, at home or in our own heads. The pressures of modern life - incorporating everything from monetary concerns all the way through to social media comparisons - are a cocktail for stress unless they are managed properly.</p>

<h2>Why Should You Care About The Stress Levels Of Your Customers?</h2>

<p>Showing you care adds a humanising element to any business or brand, replacing a &#39;faceless&#39; corporate facade with one that demonstrates you&#39;re a brand with a conscience. Providing promotional products branded with your logo is a great way to remind your customers your business is there to support them.</p>

<p>Whether it&#39;s a printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">stress ball</a> or a branded&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-notebooks" target="_blank">notebook</a> (chosen to encourage customers to write down their feelings rather than bottling them up, say), there&#39;s a huge range of choice out there for you to choose from.&nbsp;</p>

<p>And of course, it doesn&#39;t end with your customers. The stress level of your colleagues - and yourself! - should also be of consideration, with your business striving to relieve tension and pressure within the workplace as much as possible.&nbsp;</p>

<h2>How Can Promotional Products Help?</h2>

<p>The beauty of promotional products for this kind of campaign is they show your business cares - after all, by linking your branding with an item that&#39;s guaranteed to alleviate pressure or reduce worries, you&#39;re demonstrating your company has its customers&#39; wellbeing at heart.&nbsp;</p>

<p>Don&#39;t just take our word for it, though - browse some of our stress-busting products below.</p>

<h2>#1 Stress Love Heart</h2>

<p>Stress balls are an obvious choice - after all, the clue&#39;s in the name! Total Merchandise has a huge range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank" title="branded stress balls">branded stress balls</a> for you to choose from.</p>

<p>[904592]</p>

<p>We have stress toys to match every industry you can think of, whether your business relates to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-food-and-drink" target="_blank">catering</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-trade-and-industry" target="_blank">transport</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-sport-and-fitness" target="_blank">fitness</a> - or something else entirely! An audience of screen-users will love the multi-functioning practicality of our Pop Eye Stress Screen Cleaners, whilst animal lovers will love these cute <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-pig-keyring" target="_blank">Stress Pig Keyrings</a>.&nbsp;</p>

<h2>#2 Concrete Vegan Candles</h2>

<p>Who doesn&#39;t love a beautifully lit candle? More suited&nbsp;for use at home than in the workplace, our exquisite Concrete Vegan Candle&nbsp;are ideal for contributing to a soothing atmosphere.&nbsp;</p>

<p>[209855]</p>

<p>Your company&#39;s artwork will be engraved to the concrete pot for lasting brand awareness. The beauty of these promotional candles is that the concrete pot can be reused long after the candle has expired.</p>

<h2>#3 Eye Sleep Masks</h2>

<p>With sleepless nights a common side-effect of stress, a sleep mask could make for a gratefully received promotional giveaway. Our classic Eye Sleep Mask is available in sophisticated black and can be printed with your artwork in up to four colours; pricing starts from as little as 76p per unit.&nbsp;</p>

<p>[182354]</p>

<p>Whether it&#39;s used at home or during flights, it&#39;s a simple essential that will (hopefully!) have a positive impact on your customers&#39; sleep patterns.</p>

<h2>#4 Custom Printed Cadbury Milk Trays</h2>

<p>Give customers a moment of sweet satisfaction by giving them boxes of delicious&nbsp;chocolates. Each of these gift boxes contains 2 layers of 10 mouth-watering luxury varieties within the renowned Cadbury box&nbsp;featuring your personalised message printed to the outer sleeve.</p>

<p>[196980]</p>

<p>These delectable chocolate boxes are ideal for adding a sweet touch to any campaign or simply as a means to say &#39;thank you&#39; for customer loyalty.</p>

<h2>#5 A5 Daily Colombia Diary</h2>

<p>Encouraging your customers or colleagues to write down their to-do lists, appointments, daily thoughts and so on <a href="https://www.urmc.rochester.edu/encyclopedia/content.aspx?ContentID=4552&amp;ContentTypeID=1" target="_blank">can help to reduce stress levels</a>. So what better way to do so than by arming them with a logo-branded diary or notebook? Our best-selling A5 Daily Colombia Diary, with its page-a-day format, is ideal for jotting down lists and keeping on top of what needs doing.&nbsp;&nbsp;</p>

<p>[190907]</p>

<p>Complete the gift in style by choosing the perfect promotional pens to complement the diary - we have a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-plastic-pens" target="_blank">printed pens</a> for you to choose from, including our best-selling Curvy Ballpen.</p>

<p>[182067]</p>

<p>Of course, these are just a handful of the branded products we have that can help staff tackle their stress levels. Want an instant inspiration fix? Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" target="_blank">range of best-selling promotional merchandise</a>&nbsp;and contact our team today to get the ball rolling with your order!&nbsp;</p>

<p><strong>You might also like:</strong> <a href="https://www.totalmerchandise.co.uk/news/article/tm-edit-8-promotional-products-that-can-help-with-mental-health" target="_blank">Promotional Products That Can Help With Mental Health</a></p>

<p>Top image via Pexels.com.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-essentials-for-stress-awareness-week-2019</link>
      <pubDate>Fri, 25 Oct 2019 11:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0138b30e5a735e17f458ecd830bfbb27434c1251.png" type="image/png" length="975836"/>
    </item>
    <item>
      <title><![CDATA[Spread The Holly Jolly Spirit With The Top Corporate Christmas Gifts]]></title>
      <description><![CDATA[<p>There are only 65 days to go until the biggest event of the year&nbsp;- Christmas! Whether you love the festive season so much you start to get excited from the end of August&nbsp;or whether you positively&nbsp;<em>dread</em> this time of the year, businesses need to start preparing for the holly jolly season&nbsp;(that&#39;s if they haven&#39;t already).</p>

<p>Here at Total Merchandise, we <em>love</em> the Christmas period and its potential for generating brand awareness for UK businesses. With that in mind,&nbsp;we&#39;ve rounded up some of our favourite promotional gifts to really impress your customers and staff!</p>

<h2>1. It Wouldn&#39;t Be Christmas Without A Christmas Tree</h2>

<p>Arguably one of the most exciting parts of the run-up to 25th December is the&nbsp;putting up of the Christmas tree! Traditionally, people would put up their&nbsp;Christmas tree on the fourth Sunday before Christmas, when Advent officially begins. However, most people start decorating their trees before December - after all, why wait?</p>

<p>[192334]</p>

<p>In recent years, decking the halls hasn&#39;t been limited to just the home; rather, professionals have shown their passion and creative flair in the workplace, with fully wrapped desks and even their own Santa&#39;s grotto! So, why not get involved with your own mini Christmas Trees? Printed with your custom design to the label, watch your tiny Christmas trees sparkle and shine. The perfect desk accessory for the festive season!</p>

<h2>2. Mini Tree Decorations To Fit Your Mini Christmas Tree</h2>

<p>Now, you can&#39;t have a bare tree. When Christmas is involved, less is more definitely does not apply! Sprinkle even more festivity to your desk with printed baubles. These promotional Mini Printed Insert Christmas Baubles feature your full-colour branding printed to the insert within the bauble to really flaunt your brand throughout the season. Made from lightweight yet durable plastic, your customers and staff can bring these decorations&nbsp;out every Christmas!</p>

<p>[196403]</p>

<h2>3. Christmas Is A Time To Indulge In Delicious Food</h2>

<p>The social side of Christmas means people probably aren&#39;t too worried about calorie-counting - and let&#39;s be honest, who doesn&#39;t love some chocolate?&nbsp;With that in mind, you&#39;re sure to put a smile on your customers&#39; faces when they open up this box of tasty Chocolate Truffle Boxes.&nbsp;</p>

<p>[194151]</p>

<p>While people may be feeling short of cash after buying plenty of presents and the Christmas turkey, you can help them feel rich in a different currency - albeit an edible one! Our branded chocolate coin money box tins feature your full-colour branding printed on the lid and around the face of the tin, with each containing 30 shiny gold chocolate coins.&nbsp;</p>

<p>[189946]</p>

<h2>4. Add A Soft Touch With Reindeer Teddy Bears</h2>

<p>These adorable Christmas bow Reindeers are great for all ages&nbsp;but especially suited for campaigns targetting children. Each cute and&nbsp;cuddly&nbsp;Reindeer features a bow printed with your Christmas message. Choose from a range of 18 bow colours to fit in line with your company branding.&nbsp;</p>

<p>[195266]</p>

<p>It&#39;s also available in a T-shirt version, with the Reindeer sporting a white t-shirt printed with your full colour custom design.</p>

<p>[195267]</p>

<h2>5. Whether You&#39;ve Been Naughty Or Nice, Santa&#39;s Coming To Town</h2>

<p>As you&#39;ll be giving out all of these amazing promotional Christmas gifts, it&#39;s only right you look the part with a Christmas hat. Printed with your full-colour company logo or design, they&#39;re sure to draw attention to your brand wherever they are worn!</p>

<p>[217133]</p>

<p>A fun and classic touch to your business during the Christmas season they also don&#39;t break the bank, starting at just 75p per unit!</p>

<p>If this hasn&#39;t given you enough inspiration to dazzle your clients and staff this Christmas then take a look through our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section. Don&#39;t forget to fill out the Rapid Quote form to get your pricing in a flash!</p>

<p>Top image via Pexels.com.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/spread-the-holly-jolly-spirit-with-the-top-corporate-christmas-gifts</link>
      <pubDate>Mon, 21 Oct 2019 11:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d875e93877f17e126625fa48717122e9f8bdf5d1.jpeg" type="image/jpeg" length="236215"/>
    </item>
    <item>
      <title><![CDATA[Cheers! Pop The Cork On Promotional Wine This Global Champagne Day]]></title>
      <description><![CDATA[<p>Instagram filters at the ready:&nbsp;it&#39;s almost time to raise a glass to #ChampagneDay.</p>

<p>In two days - on&nbsp;18th October 2019, to be precise - the world will be celebrating&nbsp;the tenth edition of Global Champagne Day. The concept was born in the USA in 2009 when American blogger <a href="https://napavalleywineacademy.com/pages/faculty/christian-oggenfuss?srsltid=AfmBOopbcXyJHvTQ11MSjVpKfELKTWM83FVOtl-a2UZJGu5-pDcjJT5g">Chris Oggenfuss</a> decided&nbsp;the world ought to&nbsp;honour the<em>&nbsp;&#39;</em>wine of kings&#39;. Since then, the day-long event&nbsp;has grown to accommodate over eight&nbsp;million participants worldwide -&nbsp;and even a whole <em>week</em> of celebration in&nbsp;the French town of Troyes.</p>

<p>Naturally, Champagne lends itself rather neatly to some #lifegoals content on Instagram, as&nbsp;a quick whirl through the images tagged with #ChampagneDay neatly demonstrates - people are encouraged to use the hashtag to share their bubbly takes on how they&#39;re marking the occasion. And on that note, here&#39;s some trivia for you: did you know the first international star to post a photo on Champagne Day&#39;s official Twitter account was Dannii&nbsp;Minogue?&nbsp;</p>

<h2>Why Is Champagne Loved And Consumed Globally?</h2>

<p>Well, to put it bluntly -&nbsp;because it&#39;s delicious! The perfect complement to any special occasion and generating cheer the moment the bottle opens, how can you not love it? According to a <a href="https://www.countryandtownhouse.co.uk/culture/10-best-selling-champagne-brands/">recent article</a>, the best-selling Champagne brands in the world include Moet &amp; Chandon, Laurent-Perrier, Veuve Clicquot&nbsp;and Taittinger; also of note is G.H. Mumm, which boasts Usain Bolt as its Chief Entertainment Officer, naturally.</p>

<p style="text-align:center"><img alt="Promotional Champagne For Champagne Day" src="https://www.totalmerchandise.co.uk/media/news_article/5158af76969116784512402d83e82a224924c229.jpeg" style="height:545px; width:850px" /></p>

<p>The story behind <a href="https://www.champagne-booking.com/en/p/the-history-of-champagne">the invention of Champagne</a> is conflicting with three different theories behind&nbsp;how - and by whom - Champagne was founded. One of the&nbsp;theories is it was made by accident when winegrowers at Champagne House, in the Champagne region, tried to equal the Burgundy wines but did not succeed due to the cold weather.</p>

<blockquote>
<p>Fun fact: the longest distance a cork has travelled is 54 meters and the popping of a champagne cork can reach up to 64km per hour! Pretty impressive, no?</p>
</blockquote>

<p>Another hypothesis, meanwhile, suggests the monk Dom Perignon invented Champagne when he created&nbsp;a second fermentation of the wine in the bottle (he reportedly&nbsp;cried he was &#39;tasting the stars&#39; when he took his first sip). However, others say an Englishman founded the delicious sparkling wine before Dom Perignon. Considering Champagne can only be called Champagne if it has been produced in the Champagne region, it proves that Dom Perignon was the true founder of Champagne as he had been producing wines in the Champagne region since 1668.</p>

<blockquote>
<p>Did you know:&nbsp;a glass of Champagne will stay more bubbly if served in a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/champagne-flutes">flute glass</a> as opposed to a coupe glass?</p>
</blockquote>

<p>The bubbly stuff is, of course, quaffed&nbsp;by celebrities across the globe, making countless splashes throughout pop culture. Take Marilyn Monroe, for example, who famously indulged in&nbsp;a bath of Champagne, using 350 bottles! But she isn&#39;t the only one. James Bond can be spotted to drink Champagne more than 35 times throughout the films (more times than he can be seen supping his famous Martinis, FYI), whilst&nbsp;Kim Kardashian&#39;s&nbsp;cover-shoot for&nbsp;<em>Paper&nbsp;</em>magazine - featuring a bottle of Champagne and a precariously perched glass -&nbsp;became instantly iconic. And of course, let&#39;s not&nbsp;forget&nbsp;Leonardo Dicaprio in&nbsp;<em>The Great Gatsby</em>...</p>

<p style="text-align:center"><img alt="Great Gatsby" src="https://www.totalmerchandise.co.uk/media/news_article/0cf300b6e2905bde938705fe4719888bb511cd46.gif" style="height:212px; width:500px" /></p>

<p>Want to link your business to this most sophisticated of drinks? Whether you&#39;re marking a special occasion or simply want to say &#39;thank you&#39; to your customers, Total Merchandise has got you covered - read on for our range of promotional products to tie in with Global Champagne Day.&nbsp;</p>

<h2>1.&nbsp;Flamenco Lead Crystal Champagne Flute</h2>

<p>As previously mentioned, Champagne keeps its bubble better in a Champagne flute - so it goes without saying that you should celebrate this day in style with your very own personalised crystal Champagne flute.</p>

<p>[8021326]</p>

<p>Each glass is elegantly engraved with your company branding, ensuring long-lasting exposure.</p>

<h2>2.&nbsp;75cl Prosecco Sparkling Wine</h2>

<p>We might not sell Champagne at Total Merchandise but we do offer the next best thing - Prosecco! Pop the cork of your custom labelled bottle of promotional Prosecco sparkling wine. Featuring your full colour design printed to the label for maximum impact on this special day of celebration.</p>

<p>[192189]</p>

<p>With over&nbsp;214 million bottles of Prosecco <a href="https://www.totalmerchandise.co.uk/news/article/promotional-products-to-celebrate-national-prosecco-day">sold in the UK in 2018</a>, these custom bottles are sure to hit the spot.</p>

<h2>3.&nbsp;Vacuum Wine Stoppers</h2>

<p>For when one bottle isn&#39;t quite enough but two bottles are just a fraction too much, prevent those bubbles from escaping and keep your wine fresh with our vacuum wine stoppers.</p>

<p>[192261]</p>

<p>Printed with your company design on the side these long-lasting promotional wine stoppers will keep your brand in the minds of your customers for years to come.</p>

<p>So if you&#39;re feeling bubbly at the prospect of the tenth Global #ChampagneDay, contact our team today to find the perfect bubbly promotional products for your campaign.</p>

<p>Images from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/cheers-pop-the-cork-on-promotional-wine-this-global-champagne-day</link>
      <pubDate>Wed, 16 Oct 2019 12:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5148ab492250936fc043610ba163263160fc58f6.jpeg" type="image/jpeg" length="161567"/>
    </item>
    <item>
      <title><![CDATA[How To Keep Your Customers Sweet This National Chocolate Week]]></title>
      <description><![CDATA[<p>National Chocolate Week -&nbsp;possibly the best week of the year, right? - starts today. With that in mind, we wanted to highlight why, exactly, chocolate deserves a whole week of celebration!</p>

<h2>Where Did Chocolate Come From? The Sweet History Revealed</h2>

<p>Chocolate can be traced all the way back to the ancient Mayan, as well as&nbsp;even earlier to the ancient Olmecs in Southern Mexico. However, what they ate wasn&#39;t the same as the chocolate we know and love today - rather, it&nbsp;was a bitter beverage, often drank with chilli, maize, and fruit during religious ceremonies and enjoyed by the wealthy.</p>

<p>[707233]</p>

<p>The Aztecs loved and valued the cacao bean so highly that they actually used it as currency during the height of their civilisation.&nbsp;Not only did the Aztecs use chocolate as currency but they also used cocoa for therapeutic purposes. Cocoa butter, for example, was used to treat burns and injuries.&nbsp;</p>

<p>It wasn&#39;t until 1847 when the first edible chocolate bar was created and guess where it was made - the UK! The first chocolate bar was created in 1847 by Joseph Fry and his son when they pressed a paste of cocoa powder and sugar into a bar shape.&nbsp;</p>

<h2>Using Promotional Chocolate To Tingle Your Customers&#39; Tastebuds</h2>

<p>Did you know:&nbsp;eating chocolate can improve your mood, making you feel calmer and more content? This is because chocolate stimulates the production of endorphins which are chemicals in the brain that create feelings of pleasure. As if it couldn&#39;t get any better, a recent study published by Medical News Today suggests chocolate can lower cholesterol levels, prevent cognitive decline and even reduce the risk of cardiovascular problems!</p>

<p>[197245]</p>

<p>Also! Technically speaking, chocolate is&nbsp;a fruit, as it&#39;s&nbsp;made from beans that are grown on the fruit tree <em>Theobroma Cacao</em>. So it must count as one of our five-a-day, right?</p>

<p>With all this in mind, sending promotional chocolate to your customers and your staff could certainly&nbsp;have a positive impact on your company&#39;s branding, as well as the health of your recipients, too.</p>

<p>Read on for our edit of some of our most popular branded chocolate bars and promotional chocolates - and don&#39;t blame us if you find yourself with a sugar craving!</p>

<h2>15g Baton Chocolate Bars</h2>

<p>These snack-sized&nbsp;promotional chocolate bars offer a generously-sized&nbsp;print area for your full-colour design to really draw attention to your branding. Made from&nbsp;delicious Fair Trade milk chocolate, they&#39;re ideal for event giveaways and more!</p>

<p>[197629]</p>

<h2>Custom Printed Dairy Milk Chocolate Bars 110g</h2>

<p>Voted as the <a href="https://www.goodhousekeeping.com/uk/food/a577478/cadbury-dairy-milk-most-popular-chocolate/">UK&#39;s favourite chocolate bar</a>, what better way to impress your clients than&nbsp;with a custom-printed Cadbury Dairy Milk chocolate bar?</p>

<p>[196979]</p>

<p>These classic&nbsp;promotional chocolate bars are available in three tempting&nbsp;sizes: 110g, 360g and 850g.</p>

<h2>38mm Embossed Chocolate Coins</h2>

<p>Embrace your inner Aztec with promotional chocolate coins, featuring your company branding embossed on the gold foil for completely unique milk chocolate currency.</p>

<p>[191805]</p>

<h2>Maxi Chocolate Beanies Eco Pots</h2>

<p>The beanies are&nbsp;available in a range of colours and are contained within new and exciting eco-friendly compostable pots, which make&nbsp;the perfect smart packaging!</p>

<p>[196055]</p>

<h2>More Fun Facts About&nbsp;Chocolate</h2>

<p>To understand why there is a whole week dedicated to chocolate we need to look at some interesting facts. We have gathered some of our favourite facts about the delicious product that is chocolate - how&#39;s that for food for thought?</p>

<ul>
	<li>White chocolate isn&#39;t actually chocolate. This is because it doesn&#39;t contain cocoa solids or chocolate liquor so technically it&#39;s not even chocolate.</li>
	<li>The blood in the film <em>Psycho</em>&#39;s famous shower scene was actually chocolate syrup - not quite so terrifying.</li>
	<li>People who are allergic to chocolate might not actually be allergic to chocolate but instead cockroaches. According to the Food and Drug Administration, there are around eight insect parts typically found in a bar of chocolate.</li>
	<li>The scientific name for the Theobroma Cacao, the tree that chocolate comes from, means &#39;food of the gods&#39;.</li>
	<li>It takes 400 cocoa beans to make one pound of chocolate.</li>
	<li>There is a rare fourth kind of chocolate: blond chocolate.</li>
	<li>The film <em>Willy Wonka and the Chocolate Factor</em>y was funded by Quaker Oats to promote its new Wonka Bar candy.</li>
	<li>Each cacao tree produces approximately 2,500 beans and only produces quality beans for 25 years of its life.</li>
</ul>

<p>It&#39;s not surprising that the delicious treat has a whole week dedicated to its existence. So, with the national chocolate week starting today why&nbsp;don&#39;t you get involved with some mouth-watering <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate">promotional chocolate products</a>?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/be-sweet-like-chocolate-this-national-chocolate-week</link>
      <pubDate>Mon, 14 Oct 2019 10:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/16d7766d54a632fe06bee1e2b4ca2c3eac60029b.jpeg" type="image/jpeg" length="162858"/>
    </item>
    <item>
      <title><![CDATA[Work Life Week 2019 & How Branded Items Can Help Strike The Balance]]></title>
      <description><![CDATA[<p>Fact! The victories, both large and small, that your company has scored over the last year would undeniably have been impossible without the team you have around you.</p>

<p>Good businesses rely on great people to keep them growing&nbsp;and everyone -&nbsp;from the receptionist who greets visitors at the front desk&nbsp;all the way through to your best-selling sales rep -&nbsp;will have an essential role to play in the day-to-day running of your organisation.&nbsp;</p>

<p>With Work-Life Week (7-11 October 2019) approaching, there&#39;s no better time to give some thought to your staff and consider how much, exactly, you appreciate their work.&nbsp;</p>

<h2>What Is National Work Life Week 2019?</h2>

<p>National Work Life Week is a seven-day awareness event that has the goal of helping both employers and their teams to focus on wellbeing at work, as well as assisting them with nailing that all-important&nbsp;work/life balance.&nbsp;</p>

<p>Businesses are encouraged to arrange topical events and activities for staff, as well as give extra consideration to how flexible their policies and procedures are.</p>

<p>Of course, one way to help your colleagues feel more comfortable with their work/life balance is to make it clear to them that their work is valued, appreciated and noticed.&nbsp;</p>

<h2>Appreciating Your Colleagues Makes A Difference To Value... And Output</h2>

<p>Fact: the little things really can make a difference. Almost half (48%) of British employees quizzed in&nbsp;<a href="https://employeebenefits.co.uk/employee-engagement-and-productivity-trends-in-the-uk/185688.article">a recent study</a>&nbsp;about what makes people feel valued in the workplace admitted a simple &#39;thank you&#39; was recognition enough for their hard work.&nbsp;</p>

<p>In the same study, almost three-quarters (71%) of employees said they &#39;valued recognition and rewards&#39;. Interestingly, the numbers also suggest&nbsp;employees from London and the south are 15 times more likely to receive recognition for their hard work than their counterparts across the rest of the country.&nbsp;</p>

<p>From a business perspective, appreciating the work of your staff can also reap endless benefits for your brand. Increased productivity, employee satisfaction and higher loyalty are just some of the perks cited by research shared by a <em>Harvard Business Review</em> article; interestingly, negatives listed include time taken to recognise achievements, as well as the monetary cost of teaching others how to give recognition.</p>

<p>It&#39;s also worth noting that <a href="https://employeebenefits.co.uk/friday-1st-march-2019-is-employee-appreciation-day/">Employee Appreciation Day</a>&nbsp;is another event your UK&nbsp;business could consider getting involved in. Typically taking&nbsp;place&nbsp;on the first Friday of every March, it pretty much is what it says on the tin: an opportunity to demonstrate to your workforce exactly how much you appreciate them. Whether you organise specific activities or simply order-in pizza for everyone at lunchtime, it&#39;s a great way to show your team you value them.&nbsp;</p>

<p>Of course, appreciating your employees needn&#39;t be confined to a single day of the year, and encouraging the work/life balance shouldn&#39;t be limited to just a week. Nurturing an environment of recognition for good work will help increase employee worth, as well as reduce the likelihood of them taking home worries or fears about work.&nbsp;</p>

<h2>Use Promotional Products To Get The Work/Life Balance Right</h2>

<p>Total Merchandise stocks thousands of promotional products, all of which are ready and waiting to be branded with your logo! Whether you&#39;re after stationery, clothing, edible goods or something else, we have the perfect branded items to take your marketing campaign to the next step.</p>

<p>Naturally, we&#39;re not saying that these items will strike the perfect balance between the pressures of work and life. However, they might go some way to helping make things that bit easier for your colleagues to deal with.&nbsp;</p>

<p>Read on for a few of our favourite ideas to help your team mates manage their work/life balance!</p>

<h2>Branded Diaries Will Help Colleagues Stay On Top Of Things</h2>

<p>Diaries are essential for helping your employees keep on top of what&#39;s going on. Whether it&#39;s used for work, home or both, it will make staying on top of meetings, appointments and occasions a whole lot easier.&nbsp;</p>

<p>[184528]</p>

<p>We have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries">promotional diaries</a> available, which can be printed, embossed or debossed with your logo for a little extra brand awareness with every outing.&nbsp;</p>

<h2>Printed Water Bottles Make&nbsp;Staying Hydrated Even Easier</h2>

<p>Helping your colleagues look after themselves in even the most basic of ways might sound irrelevant but it can actually make a huge difference. Scientific research has found <a href="https://www.stress.org.uk/why-is-water-so-important/">staying adequately hydrated</a> can actually help us tackle stress, so ensuring your colleagues always have a water bottle to-hand means they have no excuse to not stay adequately topped up!&nbsp;</p>

<p>[196718]</p>

<p>Two litres is the recommended amount of water we&#39;re told we should drink each day. With that in mind, you could consider our 2 Litre Water Bottle Jugs for your next giveaway - these brilliant branded bottles are ideal for helping the user keep track of how close they are to that all-important two litres.</p>

<p>[195335]</p>

<p>So with that in mind, why not give your staff branded water bottles, printed with your company logo? We have a huge range of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/water-bottles">water bottles</a> available in a huge range of styles and colours, and all ideal for flashing your logo!</p>

<h2>Tackle Stress&nbsp;With Our Range Of Squeezy Stress Toys</h2>

<p>Our huge range of promotional stress toys are ideal for making sure your colleagues have an instant means to help them alleviate the pressures of the workplace, with the goal of - hopefully - reducing the worry they bring home with them.&nbsp;</p>

<p>[191217]</p>

<h2>Encourage Colleagues To Get Active At Lunchtime</h2>

<p>Prising your staff away from their computer screens and giving them a push to do something during their lunch hour can prove invaluable! Taking a break is proven to boost productivity, as well as helping to give your colleagues a defined break from their workload.&nbsp;</p>

<p>[198590]</p>

<p>If you have space outside your office or workspace, why not set up an area where staff can relax or do light exercise? Alternatively, giving everyone branded pedometers and starting a staff step-counting competition can make for a light-hearted way to keep things interesting.&nbsp;</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/work-life-week-2019--how-branded-items-can-help-strike-the-balance</link>
      <pubDate>Fri, 11 Oct 2019 09:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b8c4e5484dd8ebddffc98378a2bf31ac8f8a7db9.jpeg" type="image/jpeg" length="281207"/>
    </item>
    <item>
      <title><![CDATA[Brrr-illiant Winter Promotional Products Your Customers Will Love]]></title>
      <description><![CDATA[<p>Winter is coming! Unfortunately,&nbsp;this isn&#39;t a Jon Snow reference - rather, it&#39;s&nbsp;not-so subtle&nbsp;allusion to the fact that the darkest, coldest&nbsp;time of year is about to descend upon us.&nbsp;</p>

<p>According to early indications, the winter of 2019 and 2020 looks set to be one of the most treacherous in years. Scientists have revealed <a href="https://www.independent.co.uk/news/uk/home-news/uk-weather-forecast-beast-from-the-east-coldest-winter-latest-a9096601.html">we could be facing an average daily temperature of 3.9&deg;C</a> during January and February &#39;20, which is a whole 0.5&deg;C cooler than the average.&nbsp;&nbsp;</p>

<p>In a nutshell: <em>it&#39;s going to be cold</em>.&nbsp;</p>

<p>If you just felt a shiver run down your spine then don&#39;t fret - we have some warming news for you. Whilst, yes, winter might be a bit miserable, the reality is it also presents a fantastic opportunity to market your business in whole new ways, presenting new ways you can make sure your brand&#39;s message is definitely heard by your customers.</p>

<p>Total Merchandise has a wide range of seasonal-friendly products that are perfect for making your customers&#39; lives that bit easier during the cold snap - and whoever your target audience is, we have the ideal promotional merchandise to keep your clients happy and your brand on-point. Read on for a frost-free fix of inspiration!</p>

<h2>Promotional Ice Scrapers</h2>

<p>The tedium of de-icing car windows is part-and-parcel of winter mornings... But it doesn&#39;t have to be. Help make those sub-thermal early starts a little more bearable for your customers by providing them with a branded ice scraper which they can keep to hand at all times.</p>

<p>[188131]</p>

<p>Total Merchandise has a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/personalised-ice-scrapers">printed ice scrapers</a> available for your consideration, with our Curved Ice Scrapers one of our best-sellers. Choose from nine different colours for a design that matches your brand identity as closely as possible, with your artwork printed in up-to full colour for brand awareness with every use.&nbsp;</p>

<p>[186506]</p>

<p>For a luxe twist - no chilblains round here, thank you very much - consider our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/fleece-glove-ice-scrapers">Fleece Glove Ice Scrapers</a>. Available in two colours and lined with a cosy fleece material, it almost makes deicing a car glamorous. Hey - we said&nbsp;<em>almost</em>.</p>

<h2>Promotional Torches</h2>

<p>For a product that will truly shine a light on the brilliance of your brand, look no further than our selection of printed torches. Bearing your logo and available in a range of sizes and shapes, we have everything from promotional keyring torches to full-sized corporate branded torches.&nbsp;</p>

<p>[184176]</p>

<p>In the market for a best-seller? Consider our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/branded-9-led-metal-torches">9 LED Metal Torches</a>, which are available to order in your choice of ten different colours and can be engraved with your branding for truly illuminating awareness for your business.</p>

<p>[186691]</p>

<p>We also have quirky options available, too; favourites include our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/rubiks-cube-mini-torches">Rubik&#39;s Cube Mini Torches</a> and these impressive <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/metal-multi-tool-torches">Metal Multi-Tool Torches</a>, both of which will make truly unforgettable giveaways for your customers.&nbsp;</p>

<p>[186493]</p>

<h2>Logo-Printed Hats</h2>

<p>Help your customers keep cosy with our promotional logo-embroidered beanies. Our favourite is this luxe Premium Knit Beanie, a branded beanie hat which is available in a range of stylish colours and features your logo strikingly embroidered on the front.&nbsp;</p>

<p>[193672]</p>

<p>We have many other <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies">promotional hats</a> available for you to consider as well - from branded beanies to embroidered caps, Total Merchandise has you covered!</p>

<h2>Promotional Items Designed To Keep People Visible</h2>

<p>Products such as our Flashing LED Silicon Arm Straps are ideal for helping your customers stay safe on even the darkest of winter nights.</p>

<p>[192068]</p>

<p>As well as ensuring visibility in dark or misty conditions, these fitness accessories also make great tie-ins as part of health and fitness campaigns, too.&nbsp;</p>

<h2>Branded Travel Mugs</h2>

<p>Make an early start a bit more doable for customers by arming them with branded travel mugs, which are printed or engraved with your logo. Whether your audience&#39;s tipple of choice is tea, coffee or something else entirely, the beverage will stay at an optimal temperature whilst also offering your logo constant exposure. Brilliant, no?</p>

<p>[182111]</p>

<p>Browse our full range of branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs">travel mugs</a> today to find the perfect fit for your campaign!&nbsp;</p>

<p>Of course, it doesn&#39;t end there. We have a wide range of winter-inspired promotional products that are ready to be printed with your branding. Explore our full selection of <a href="https://www.totalmerchandise.co.uk/branded-products/special/winter-ideas">wintry branded items today</a> and contact our team to get your bespoke quote!</p>

<p>Top image via Pexels.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/brrr-illiant-winter-essential-promotional-products-your-customers-will-love</link>
      <pubDate>Wed, 09 Oct 2019 11:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1d94584205248c4bfd60deba828fa10915bf5657.jpeg" type="image/jpeg" length="141712"/>
    </item>
    <item>
      <title><![CDATA[The Promotional Essentials Every Business Needs In-House For 2020]]></title>
      <description><![CDATA[<p>We don&#39;t mean to alarm you but there is a matter of weeks left in 2019. Weeks! So why not start giving some thought to the promotional products your office needs to help it seamlessly segue into 2020?</p>

<p>Whether you run a small start-up or are in charge of marketing at a nationwide organisation, having a freshen-up of what you and your staff use on a daily basis can offer a great way to breathe some fresh air into your workspace.&nbsp;</p>

<p style="text-align:center"><img alt="Promotional products for the workplace" src="https://www.totalmerchandise.co.uk/media/news_article/032c7daa86d4d799f63ce6b79a0bb00f837835e3.jpeg" style="height:567px; width:850px" /></p>

<p>Factor in that some items will bump-up practicality and functionality for your workforce and it becomes an irresistible proposition. Branded office supplies are also ideal for creating a smart first impression from the moment visitors and guests step foot within your HQ, helping to create an office that is neat, organised and on-brand in every possible way.&nbsp;</p>

<p>Read on for our round-up of the promotional products that will add some new year sheen to your workplace...</p>

<h2>Promotional Diaries</h2>

<p>Key to a happy, stress-free working process? Organisation. Encouraging your staff to keep on top of to-do lists, meetings and deadlines with the help of a branded diary is essential for a calmer office and a happy working environment. Plus, it adds a sheen of corporate finesse, too!</p>

<p>[190907]</p>

<p>Our range of branded diaries can be printed, embossed or foil blocked with your company name or logo, helping to generate a sense of corporate pride among your staff. Prices start from just &pound;1.65 per unit for our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/colombia-pocket-weekly-diary">Colombia Pocket Weekly Diaries</a>; for a luxe touch, consider our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a5-daily-colombia-diary">A5 Daily Colombia Diary</a>&nbsp;(shown above), which offers your colleagues a huge amount of space for scribbling notes-to-self.&nbsp;</p>

<p>[189234]</p>

<p>We have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries">promotional diaries</a> for your consideration; we also have printed&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-desk-calendars">desk calendars</a> and branded&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wall-calendars">wall calendars</a> available, too. While we&#39;re on the subject, our branded&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/printed-a3-desk-pads" target="_blank">A3 Desk Pad</a> is also an organisation essential and is ideal for your colleagues to use for to-do lists.&nbsp;</p>

<h2>Printed Pens</h2>

<p>On a related note -&nbsp;you can&#39;t give staff new diaries without giving consideration to the pen situation, too! Total Merchandise has a huge range of promotional pens available, ranging from budget-friendly pens to premium metal pens, all branded with your logo.&nbsp;</p>

<p>[182067]</p>

<p>Need a quick inspiration hit? Our Curvy Ballpens are consistently&nbsp;one of our best-selling items; for a more luxe take, consider these luxe logo-printed Pierre Cardin Ballpens instead, which are available in four different colours&nbsp;and look ridiculously sophisticated.</p>

<p>[194513]</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">Browse our full range of promotional pens.</a></p>

<h2>Branded Mugs</h2>

<p>New year, new you... New <em>mug</em>? Okay, that might not be the exact expression but you can appreciate what we&#39;re getting at. Ideal for use in-house, our range of branded&nbsp;mugs can also make great giveaway items at industry events, too.&nbsp;</p>

<p>[189888]</p>

<p>Giving the staff kitchen a freshen-up will certainly re-energise the tea-run, whilst also bringing further corporate pride into the office. Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">full range of promotional mugs</a> to find the perfect design to suit your office!&nbsp;</p>

<h2>Promotional Clothing</h2>

<p>If your staff wear a uniform as part of their role, consider revamping it for a whole new look in time for 2020. Total Merchandise has a wide range of promotional clothing, from printed hoodies to promotional T-shirts, as well as logo-embroidered caps, printed sunglasses, promotional polo shirts... And more!</p>

<p>[302004]</p>

<p>We even have printed work shirts and promotional blouses, too; these subtly branded&nbsp;with your company&#39;s&nbsp;logo and help to create an effortlessly smart impression.&nbsp;</p>

<p>[193253]</p>

<p>Browse our full <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing">promotional clothing range</a> and contact us today to enquire for your bespoke quote.</p>

<h2>Branded Laptop Bags</h2>

<p>Do your team members&nbsp;go out and about, representing your business in meetings and pitches? If so, chances are they will take laptops with them - meaning a smart-and-sturdy branded laptop bag could be useful.&nbsp;</p>

<p>[186843]</p>

<p>As well as keeping the technology within safe, providing your colleagues&nbsp;with <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-laptop-and-multimedia-bags">logo-printed laptop bags</a> is a fantastic way to ensure your branding is always on display, whether they&#39;re jetting off&nbsp;to meet colleagues on the other side of the globe or simply hopping on the Tube.&nbsp;</p>

<h2>Desktop Gardens</h2>

<p>It might seem a bit &#39;random&#39; but with greenery in the workplace proven to improve everything from mood to air quality, why not invest in our branded Garden Tubes for every desk?&nbsp;</p>

<p>[197453]</p>

<p>With the option to brighten up even the dullest of workspaces with a flourish of floral pretty, options available include a huge range of wildflower seeds, ideal for ensuring a delicate scent that will lift spirits.&nbsp;</p>

<p>[197452]</p>

<h2>Branded Lanyards</h2>

<p>If your colleagues wear lanyards in order to wear security passes or ID cards with ease, it&#39;s time to update them!</p>

<p>[192766]</p>

<p>Whether your current lanyards are in need of a total redesign&nbsp;or you want to colour-code according to departments, we have a huge range of options available - from the classic&nbsp;to the quirky, we&#39;ve got an option for you!</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lanyards">promotional lanyards</a> and find the perfect match for your business today!</p>

<h2>Printed Mousemats</h2>

<p>Sure, branded mousemats might not sound like the most dazzling of promotional ideas - but when you consider that they&#39;re on desks 24/7, they quickly become a far more exciting proposition.&nbsp;&nbsp;</p>

<p>[110011]</p>

<p>They can be printed with the artwork of your choosing, with prices starting as low as 50p per item. Explore our range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-mouse-mats">printed mouse mats</a> and fill out our Rapid Quote form to get your bespoke pricing.&nbsp;</p>

<h2>Promotional Umbrellas</h2>

<p>Whether they&#39;re used by your colleagues or handed out to office visitors who find themselves&nbsp;<em>sans</em>&nbsp;brolly on the day of a deluge, printed umbrellas add seriously smart branding potential&nbsp;to even the dullest of days!</p>

<p>[311003]</p>

<p>We have everything from branded golf umbrellas all the way through to handbag-friendly <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-telescopic-umbrellas">telescopic umbrellas</a>, with price points and order quantities to suit every marketing budget.&nbsp;</p>

<p>It doesn&#39;t finish there, of course! Want more ideas for your branded office supplies? Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office">Desk &amp; Office Gifts&nbsp;section in full</a> and contact us today for your quote.&nbsp;</p>

<p>Photography via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-promotional-essentials-every-business-needs-in-house-for-2020</link>
      <pubDate>Mon, 30 Sep 2019 11:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c988f2f9586a90d5f2dfea5cc7490e4c952863fe.jpeg" type="image/jpeg" length="164718"/>
    </item>
    <item>
      <title><![CDATA[4 Christmas Marketing Ideas Every Business Should Consider]]></title>
      <description><![CDATA[<p>Deck the halls with boughs of merch! Love it or hate it, Christmas is fast approaching and,&nbsp;billed by many of us as the most wonderful time of the year, the scope for amplifying your brand over the festive period is huge.&nbsp;</p>

<p>If you haven&#39;t already started to map out your Christmas marketing plans, don&#39;t worry. To give you a kick-start,&nbsp;we&#39;ve rounded up some brilliant ways promotional merchandise can help your brand have a truly merry Christmas.&nbsp;</p>

<h2>#1&nbsp;Thank Your Clients With Carefully Chosen&nbsp;Corporate Christmas Gifts</h2>

<p>Corporate Christmas giveaways are the ideal way to thank clients in style - and without breaking the bank! Prices for our promotional&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cl-sparkle-mini-prosecco-bottles">Mini Prosecco Bottles</a>, for example, start from just &pound;3.62 each, with the golden bottles offering eye-catching awareness for the bottles&#39; artwork-printed labels</p>

<p>[8021326]</p>

<p>Whether you choose to gift them luxurious branded pens or&nbsp;bottles of promotional wine, we have a whole range of luxe Christmas giveaway options that will remind your customers of exactly how much you value them.</p>

<p>We also have mouthwatering edible Christmas gifts available, too; our custom-printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/custom-printed-cadbury-milk-trays-360g">Cadbury Milk Trays</a>, for example, is filled with the brand&#39;s delicious bite-size chocolates&nbsp;and is clearly printed with the message of your choice.&nbsp;All personalised with your branding, these items are also ideal for ensuring they think of your business with every use.</p>

<p>[195833]</p>

<p>For an extra flourish of branding potential, finish things off in style by presenting items in our promotional gift bags (shown above).</p>

<h2>#2&nbsp;Raise A Glass To Your&nbsp;Staff With End-Of-Year&nbsp;Celebrations</h2>

<p>If you&#39;re planning an end-of-year awards ceremony for your staff - or even just a good old Christmas party&nbsp;-&nbsp;we have the perfect promotional products to help it go with a brilliant bang.</p>

<p>[704352]</p>

<p>Whether it&#39;s an informal bash or you decide to turn it into a more sophisticated celebration attended by colleagues and clients alike, our <a href="https://www.totalmerchandise.co.uk/branded-products/special/awards-season">Awards Season</a> category has everything you could possibly need to make your event a highlight of the annual office calendar.</p>

<p>[192528]</p>

<p>Equally, if you&#39;re planning an in-house party, we also have a range of essentials that will make raising a proverbial glass a whole lot easier - and more on-brand! From promotional bottles of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/75cl-prosecco-sparkling-wine">Prosecco</a> to branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/double-walled-paper-cups">paper cups</a>, we&#39;ve got all the branded details you could possibly&nbsp;need to make it a party to remember for all the right reasons.&nbsp;</p>

<p>[195847]</p>

<h2>#3&nbsp;Help Customers Unwind With Festive Stress Toys</h2>

<p>Whether it&#39;s money, family matters or finding the perfect gifts for loved ones, let&#39;s face it: Christmas can be stressful. With that in mind, help customers tackle the worries by gifting them with festive-themed stress toys, printed with your artwork.</p>

<p>[616]</p>

<p>Pick from our cheery <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-santa">Santa Stress Toy</a> or promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-christmas-pudding">Stress Christmas&nbsp;Pudding</a> for a tongue-in-cheek product that will help your customers tackle their festive worries.&nbsp;</p>

<h2>#4&nbsp;Stock Up On Budget-Friendly Branded&nbsp;Giveaways For Festive Events</h2>

<p>If your brand is exhibiting at a Christmas-themed&nbsp;event - such as a consumer fair, for example - it can pay to have some promotional products ready to hand-out to your customers. It will make your business stand out amongst any others that might be exhibiting, as well as make your brand name more memorable, too.&nbsp;</p>

<p>[196403]</p>

<p>From cheap-and-cheerful tree decorations to low-cost edible treats, we have a wide range of budget-friendly items which are all perfect for adding some festive cheer to your customers&#39; Christmas.&nbsp;</p>

<p>Want more inspiration for your Christmas promotional products? View our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">full range of festive giveaways</a> and contact us today to request your quote.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-christmas-marketing-ideas-every-business-should-consider</link>
      <pubDate>Fri, 27 Sep 2019 11:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8e73f1374b2972c1067f8347f0af78743433ed0d.png" type="image/png" length="818015"/>
    </item>
    <item>
      <title><![CDATA[In Praise Of Coffee & How It Can Promote Your Brand]]></title>
      <description><![CDATA[<p>Coffee! Whether you love it, loathe it or are entirely indifferent towards it, you&#39;ll know this: coffee can be&nbsp;a powerful thing.&nbsp;</p>

<p>Whether you rely on it to perk you up first thing in the morning or to power you through that 3pm office slump, it&#39;s&nbsp;a daily staple for many of us. With International Coffee Day taking place in a couple of weeks, what better time for us to shine a&nbsp;light on all things caffeinated?</p>

<h2>What Is International Coffee Day?</h2>

<p>International Coffee Day (1 October 2019) is a celebration of the world&#39;s adoration for all things coffee, as well as a show of support for the farmers around the globe whose livelihoods rely on coffee beans.&nbsp;</p>

<p>[216194]</p>

<p>According to the awareness day&#39;s official website, this year&#39;s event will see the International Coffee Organization highlighting the plight faced by the farmers, who are currently receiving&nbsp;the lowest-ever prices for the beans they produce.</p>

<p>The organisers are asking all members of the global coffee community - from producers through to coffee-supping members of the public - to sign the #CoffeePledge, which asks people to support the urgent need for coffee farmers to receive a basic living income.</p>

<h2>How Do We Consume Coffee In The UK?</h2>

<p>According to insights shared by International Coffee Day, an astonishing three billion cups of coffee are enjoyed globally&nbsp;every single <em>day</em>. Further research from the <a href="https://britishcoffeeassociation.org/coffee-facts/">British Coffee Association</a> suggests Brits drink 95 million cups of coffee a day,&nbsp;a significant rise from the <a href="https://www.independent.co.uk/life-style/uk-coffee-week-2018-british-people-drinking-millions-cups-day-consumption-rise-a8307206.html">70 million cups-a-day</a> we drank back in 2008. A nation of coffee addicts, us? We wouldn&#39;t have it any other way...</p>

<p>Coffee reportedly first brewed into existence in England in the 16th century, with&nbsp;Pasqua Ros&eacute;e opening London&#39;s first coffee house in 1652. The Queen&#39;s Lane Coffee House in Oxford followed shortly afterwards later that year&nbsp;and is still open today, claiming - probably quite rightly - to be the country&#39;s oldest existing&nbsp;coffeehouse.</p>

<p>Whilst most of us love drinking coffee in the workplace - how else are we meant to survive the 9-5, ahem, <em>grind</em>? -&nbsp;the way we&#39;re enjoying our coffee is shifting slightly. Ground coffee and single-use pods are seeing surges in popularity, with the millennial demographic, in particular, choosing them over &#39;instant&#39; coffee alternatives when making purchases. (Though that said, the very same group of people are actually the ones most likely to purchase their coffee already made, with millennials contributing to 50% of all the&nbsp;coffee enjoyed in cafes.)</p>

<p>When it comes to coffee shop favourites, we&#39;re officially a load of latte lovers; just under a quarter of us prefer the milky beverage. Twenty per cent of us are cappuccino fanatics, whilst one-in-seven of us prefer flat whites.</p>

<p>Interestingly, it&#39;s the &#39;traditionalist&#39; age group - those aged 72 years and older - who drink the most coffee on average, consuming 2.2 cups each day. That&#39;s compared to Generation Z (those aged 20 years or under), who drink on average half a cup a day.&nbsp;</p>

<h2>Which Coffee-Themed Promotional Products Could Your Business Consider?</h2>

<p>Whether you want to tie some marketing activity into International Coffee Day, are looking to improve your offering in a cafe or restaurant&nbsp;or simply want to bump-up&nbsp;the aesthetic of&nbsp;your office&#39;s daily coffee fix, Total Merchandise has the perfect promotional products for you.</p>

<p>Our coffee-themed items also make great novelty giveaways for general giveaway opportunities, too, including gifting at corporate events.&nbsp;</p>

<p>With all that in mind, why, exactly, can promotional coffee cups make such excellent giveaways? There&#39;s a whole range of reasons. For one thing, they offer out-and-about exposure, making coffee-on-the-go easier for your customers to enjoy, and ensuring they&#39;ll think of your business every time they pick their cup up. For another, it&#39;s a relatable product; with millions of us enjoying hot drinks every single day, promotional items&nbsp;that are linked to coffee, tea, et. al&nbsp;offer an obvious splash of purpose.</p>

<p>Without further a-brew, read on for our edit of ideas!</p>

<h2>Printed Stirling Bone China Cup &amp; Saucer</h2>

<p>Run a business that offers customers the chance to take five, such as a cafe,&nbsp;hotel or spa?&nbsp;Transfer-printed with your logo, these Stirling Bone China Cup &amp; Saucer sets will add a smart finishing touch your customers&nbsp;are sure to be impressed by!</p>

<p>[181012]</p>

<p>With a minimum order quantity of just 36, these personalised china cup-and-saucer sets&nbsp;make a fantastic promotional product for brands both boutique and larger.</p>

<h2>Stress Coffee Cup</h2>

<p>For an evergreen tongue-in-cheek promotional giveaway that will make your customers or colleagues smile, consider our Stress Coffee Cup.</p>

<p>[181587]</p>

<p>Branded stress balls are proven to not only help reduce stress but can also help to improve concentration levels, too. Best of all, each of these coffee-themed stress toys&nbsp;has your logo printed on the front, ensuring brand awareness with each squeeze.&nbsp;</p>

<h2>Collapsible Coffee Cups</h2>

<p>You&#39;ve seen our huge range of promotional <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">travel mugs and take out cups</a> - but we bet you&#39;ve never seen anything quite like our statement <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">Collapsible Coffee Cups</a>!</p>

<p>[197228]</p>

<p>These clever branded coffee cups are available in a range of six pastel shades and are their collapsible design means they are&nbsp;the perfect size for fitting into bags and cases with minimal fuss when they don&#39;t contain liquid. The meaning? Getting that coffee fix has never been easier!</p>

<p>To browse more of our <a href="https://www.totalmerchandise.co.uk/branded-products/mugs" title="promotional mugs">promotional mugs</a> and travel&nbsp;cups, explore our full range and contact us today for your quote.</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/in-praise-of-coffee--how-it-can-promote-your-brand</link>
      <pubDate>Wed, 25 Sep 2019 11:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e275f94978c7a151f11ed6c7f3834add8cc5fcb6.jpeg" type="image/jpeg" length="248490"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Products To Tie-In With Recycle Week 2019]]></title>
      <description><![CDATA[<p>Recycle Week is kicking off&nbsp;soon (23-29 September 2019, to be precise), meaning&nbsp;there&#39;s no better time to add some eco-credentials to your marketing campaign.</p>

<p>Promotional merchandise is consistently&nbsp;proven to be one of the most effective ways to advertise a brand (according to <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">BPMA research</a>, 80% of consumers will remember a business after receiving a promotional product)&nbsp;and Total Merchandise is pleased to offer a wide range of products that are all recycled in origin.&nbsp;</p>

<p>[190930]</p>

<p>From recycled notebooks to pens made from repurposed materials, we have a huge selection of branded items that demonstrates neatly that what goes around really does come back around!</p>

<h2>What Is Recycle Week 2019?</h2>

<p>Now in its 17th year, Recycle Week shines a light on the power and importance of recycling, with the target of encouraging the public to try and be as recycle-efficient as they can be. The long-term goal? To make recycling the norm. The short-term target? To generate as much awareness around Recycle Week as possible.&nbsp;&nbsp;</p>

<p>With environmental concerns more pressing than ever before, this year&#39;s event is tipped to be the biggest yet. The week-long event even has a theme, with&nbsp;&#39;Recycling. It&#39;s in our own hands&#39; the mantra inspiring the 2019 action.</p>

<p>Recycle Week is organised by the Waste and Resources Action Programme, a UK charity which runs the event under the Recycle Now brand.</p>

<h2>Why Should My Business Get Involved In Recycle Week?</h2>

<p>The conversation around environmental issues has been getting louder and louder over the last few years&nbsp;- &#39;single-use&#39; was even named 2018&#39;s Word of the Year by Collins Dictionary!&nbsp;</p>

<p>From a business perspective, engaging with events such as Recycle Week is a great way to not only make a difference but to also demonstrate that your brand cares. With a company&#39;s corporate social responsibility hugely important to many customers (with recent research revealing 94% of Generation Z-ers believing companies should &#39;address critical issues&#39;), participation in topical events is a great way to show your business has a conscience.&nbsp;</p>

<h2>5 Of The Best Recycled Promotional Products To Consider For Your Next Campaign</h2>

<p>Our best-selling branded trolley coin keyring is <em>always</em> popular with our clients, who are as impressed by its practicality as they are by its branding potential. Choose&nbsp;from eight different colours and with a lead time of just 72 hours, it&#39;s&nbsp;quick turnaround product that&#39;s great for adding some environmental awareness to your marketing efforts.</p>

<p>[194365]</p>

<p>Onto stationery! Our Recycled Notepad &amp; Pen sets can appeal to almost any audience but are particularly brilliant choices for students, academics and professionals. Pick from five colour combinations, with the option to print your artwork in up-to full colour. Oh, and PS - even the pen has biodegradable parts!</p>

<p>[183700]</p>

<p>These stylish grey printed drawstring bags will add a branded chic touch to your marketing campaign. With prolonged usability, they&#39;re as much a fashion accessory as they are a promotional product! With your logo clearly emblazoned on the front, they offer awareness for your business with every outing.&nbsp;</p>

<p>[197348]</p>

<p>We have a range of recycled clothing options available, with these cool Eco Pullover Sweaters one of our favourites. Available in four&nbsp;colours and&nbsp;made from an eco blend fabric comprising 50% polyester, 46% cotton and 4% rayon, each of these cosy jumpers contains both recycled and organic materials.&nbsp;</p>

<p>[197599]</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly promotional products</a> to find more recycled merchandise ideas and contact us today for your quote!</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-tie-in-with-recycle-week-2019</link>
      <pubDate>Fri, 20 Sep 2019 08:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/48785797ce3c222d667e00dc41c4fde5dec0a56e.jpeg" type="image/jpeg" length="226651"/>
    </item>
    <item>
      <title><![CDATA[Dear Diary: The Best Promotional Diaries For Your 2020 Marketing]]></title>
      <description><![CDATA[<p>With the start of a new year&nbsp;mere weeks away (15 weeks, to be precise), there&#39;s no better time to start thinking about the promotional products that will keep awareness for your brand at a high into 2020.</p>

<p>Enter the diary: there&#39;s arguably no promotional item better suited to having a designated purpose, whilst also promising daily visibility for your branding.&nbsp;</p>

<h2>The Many Uses Of Promotional Diaries</h2>

<p>A diary represents many things to many people. For some, a diary is a means&nbsp;to empty the contents of the mind; for others, it&#39;s a means to stay on top of things that still need to be done.</p>

<p>For others, diaries also offer the user for&nbsp;later-down-the-line reflection, too:&nbsp;as Oscar Wilde famously observed, a diary is a useful thing to have because &#39;one should always have something sensational to read on the train...&#39;</p>

<p>(Okay -&nbsp;your daily office to-do list might not count as the most &#39;sensational&#39; content&nbsp;but there&#39;s no judgement here.)</p>

<p>[197081]</p>

<p>Of course, there are neuro-scientific benefits behind writing things down, too; the experts say&nbsp;you really need to write goals down&nbsp;in order to convert&nbsp;them into &#39;external storage&#39; rather than keeping them as internalised thoughts.&nbsp;Research shared by the University of Lancaster also found <a href="https://www.telegraph.co.uk/health-fitness/mind/dear-diary-surprising-health-benefits-journaling/">writing down experiences</a> helped to make them more memorable, with another study even suggesting that writing things down in a diary can help to <a href="https://www.mic.com/p/science-shows-something-surprising-about-people-who-still-journal-16207322">reduce blood pressure</a> and even help fight major illnesses, too.</p>

<p>Anyway: science lesson aside, diaries are stationery essentials.&nbsp;However your target audience will use their diary&nbsp;- and whether they&#39;re clients you wish to thank,&nbsp;colleagues you want to motivate or customers you would like to sell to&nbsp;- we have the perfect promotional diary to represent your business. Read on to browse of some of our very favourite branded diaries, which can all be printed, embossed or even foil blocked with your artwork for a product that will keep your logo visible to your customers throughout the year.</p>

<h2>Why Choose Promotional Diaries For Your Marketing Campaign?</h2>

<p>A diary acts as everything from PA to confidante, meaning&nbsp;the design you choose to give your colleagues or customers will vary according to your target demographic and how you imagine they&#39;ll use it.&nbsp;</p>

<p>For example, busy professionals will probably prefer diaries that make keeping a note of meetings a breeze, whilst also offering space for scribbling down to-do lists. Equally, an academic audience will prefer the free-flow design of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/wirobound-journal-notebooks">Wirobound Journal Notebooks</a>, which allows the user to scribble down notes as long or short as they please, without being restricted by space limitations.</p>

<p>In a nutshell, diaries are a stationery essential that we can&nbsp;<em>all </em>benefit from using. Whether they&#39;re home to to-do lists, used to keep track&nbsp;of appointments and meetings or, quite simply, to jot down an individual&#39;s&nbsp;inner-most thoughts and feelings, our range of printed diaries offer different purposes for different customers. And of course:&nbsp;the beauty of a&nbsp;branded&nbsp;diary is your business is there every single day, with your logo literally in the hands of your customers all year long.&nbsp;</p>

<p>Sound good?&nbsp;We thought so. Browse our edit of&nbsp;branded diaries below&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries">explore our full range</a> for yourself today!</p>

<h2>Colombia Pocket Weekly Diaries</h2>

<p><strong>Lead time: </strong>15 working days.</p>

<p>Neatly sized and luxe in appearance, this 13-month diary will see your customers into 2020 and beyond! Foil-blocked with your logo and available in five colours, each of these branded Castelli diaries&nbsp;comes with crisp white pages as standard; cream pages are available at an extra cost.</p>

<p>[182298]</p>

<p>The practical week-per-spread layout means keeping track&nbsp;of appointments is a breeze, whilst the neat dimensions make it ideal for popping into handbags, briefcases and even pockets.</p>

<h2>A5 Matra Daily Diaries</h2>

<p><strong>Lead time: </strong>15 working days.</p>

<p>Our popular Matra Daily Diary is available in a whole rainbow of colours, with your logo foil blocked (in gold, silver or black) for a smart twist of brand awareness.</p>

<p>[189516]</p>

<p>Simplistic yet elegant,&nbsp;these practical promotional diaries would make great in-house giveaways for your colleagues or cost-efficient end-of-year corporate gifts for clients.&nbsp;</p>

<h2>Tucson A5 Weekly Diaries</h2>

<p><strong>Lead time: </strong>15 working days.</p>

<p>Available in a discerning palette of colours&nbsp;(namely Sky Blue, China Blue and Red) this luxurious Castelli diary is a beauty! The exterior boasts a soft-touch padded cover, whilst the week-to-view layout ensures a simple user experience.&nbsp;</p>

<p>[182302]</p>

<p>Ideal for keeping your brand visible in offices across the UK, this smart diary will quickly become a daily essential in the lives of your customers - and that&#39;s a promise!</p>

<h2>A5 Academic Planners</h2>

<p><strong>Lead time:</strong> Ten working days.</p>

<p>If your target audience comprises students or those of an academic leaning, our branded A5 Academic Planners are a brilliant pick. Of course, it&#39;s an&nbsp;<em>academic</em>&nbsp;diary - so the need for it in time for January might not be the most pressing. However, there&#39;s no harm in planning ahead, is there?&nbsp;</p>

<p>[193389]</p>

<p>Printed with your artwork in up to full colour, these branded planners are ideal for presenting to school, university or college students; they can also make invaluable products for teachers and professors to use, too.&nbsp;</p>

<h2>Wirobound Journal Notebooks</h2>

<p><strong>Lead time: </strong>10-15 working days.</p>

<p>For a classic branded notebook that your customers can use as and how they please, look no further than our popular Wirobound Journal Notebooks.&nbsp;</p>

<p>[194806]</p>

<p>With the option to print the cover in up-to full colour with your artwork, this simple notebook is given a subtle touch of luxe thanks to the addition of shimmering gold wire.&nbsp;&nbsp;</p>

<p>It doesn&#39;t end there! We have many more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries">promotional diaries and branded planners</a> for you to consider - browse our full range and contact us today for your bespoke quote.</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/dear-diary-the-best-promotional-diaries-for-your-2020-marketing-plans</link>
      <pubDate>Wed, 18 Sep 2019 11:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e0e23aaf441413989c9026bbe6ad298139af0a03.jpeg" type="image/jpeg" length="205917"/>
    </item>
    <item>
      <title><![CDATA[Last-Minute Promotional Products For Industry Conferences]]></title>
      <description><![CDATA[<p>Planning a conference? How exciting! Whether it&#39;s a smaller event aimed solely at attendees from your company or an industry-wide gathering that will be attended by people across the country (or perhaps even the globe), a conference is a fantastic opportunity to share knowledge, insights and more with peers and colleagues.&nbsp;</p>

<p>The perfect opportunity to showcase your business and all it has to offer, a conference can serve as much as a networking tool as it can as a platform for discussion, education and more.&nbsp;</p>

<p>According to research shared by <a href="https://ukcams.org.uk/news%20about%20ukcams.html">UK Conference &amp; Meeting Survey 2019</a>, 66% of conferences held in the UK are attended by 50 or fewer delegates, whilst&nbsp;6% host 200 or more guests; the average size sits at a snug 72 attendees. Of course, guestlist size varies from event to event but whatever the size of yours, one thing is for certain: you can impress those in attendance with the help of promotional products.&nbsp;</p>

<h2>Why Should You Incorporate Promotional Products Into A Conference?</h2>

<p>There are all sorts of reasons why items printed with your branding can make great additions to your event plans. To start with, hosting a conference&nbsp;is&nbsp;an excellent opportunity to show off your brand in its best light, putting your business on a pedestal as an industry leader, insight sharer and conversation starter. Similarly, if your conference comprises involvement from a variety of external speakers, incorporating branded event decor - that will keep it clear that your business is at the beating heart of proceedings - can be&nbsp;</p>

<p>For another thing, it doesn&#39;t have to cost a fortune. Total Merchandise&#39;s range of event-friendly promotional giveaways ranges from lost-cost ticketing alternatives (such as <a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands" title="branded wristbands">branded wristbands</a>) to promotional goodie bag content, such as printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/cotton-tote-bags">cotton tote bags</a>, branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/custom-printed-dairy-milk-bars-110g">chocolate bars</a>&nbsp;or perhaps even miniature&nbsp;bottles of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/20cl-sparkle-mini-prosecco-bottles">Prosecco</a>, bearing a full-colour label adorned with your artwork.&nbsp;</p>

<p>With items to suit every marketing budget, our conference-friendly promotional products are ideal for helping to show-off your brand (and your event planning abilities!) in the best possible light.</p>

<h2>What Sort Of Items Make Great Promotional Merchandise At Conferences?</h2>

<p>There are all sorts of branded products that can prove invaluable in helping assert awareness for your business at your upcoming event. These include...</p>

<ul>
	<li><strong>Items that are useful in the &#39;there and then&#39;: </strong>For example, stationery on the table that guests can use to make notes as speakers give their presentations.&nbsp;</li>
	<li><strong>Items that will add to the impression of the space: </strong>Such as branded tablecloths or pop-up banners. These&nbsp;will&nbsp;bring some brand presence to the room and remind attendants that it&#39;s <em>your</em>&nbsp;conference they&#39;re attending.&nbsp;</li>
	<li><strong>Items that can be taken home:</strong> Think giveaway items that can be put on tables or popped into event goodie bags. Branded mints, promotional memory sticks, branded coffee cups and so on will all ensure awareness for your brand lives on long after the event has ended.&nbsp;</li>
</ul>

<h2>Which Quick-Fix Promotional Items Can You Still Order For Your Conference?</h2>

<p>Total Merchandise offers a wide range of branded products that can be dispatched in as little as 72 working hours. The meaning of this for your business? That last-minute idea that you or your colleague thought of might not be as impossible as you initially believed!</p>

<p>Whether you&#39;re after finishing touches or conference essentials, Total Merchandise is&nbsp;here to help. Browse our top five&nbsp;ideas below and&nbsp;explore our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">event-friendly giveaways</a> to find the perfect last-minute items for your industry event.</p>

<h2>Mini Domed Mint Pots</h2>

<p><strong>Lead time:</strong> From two working days.</p>

<p>For a refreshing touch, why not provide attendants with printed tins of&nbsp;mints? These&nbsp;promotional Mini Domed Mint Pots are hugely popular with our customers, with the&nbsp;full-colour print option ensuring eye-catching visibility for your artwork.&nbsp;</p>

<p>[197170]</p>

<p>Available in seven different colours, these branded mint tins are perfect for putting on tables or popping inside goodie bags for your attendants to take home with them. That generously sized print area means your artwork will stay fresh, keeping all eyes on your brand.</p>

<h2>Curvy Ballpens</h2>

<p><strong>Dispatch available in as little as:</strong>&nbsp;Five working days.&nbsp;</p>

<p>Our best-selling Curvy Ballpens are available in a huge range of colour combinations and can be printed with your logo in up to full colour on the barrel.&nbsp;</p>

<p>[182067]</p>

<p>Take your pick from dozens of shades in order to find a Curvy that perfectly matches your company&#39;s corporate identity,&nbsp;ensuring awareness for your brand is at a high with every use.&nbsp;</p>

<h2>A5 Desk Notepads</h2>

<p><strong>Dispatch from just: </strong>Five working days.</p>

<p>Providing guests with paper so they can make notes throughout a conference&nbsp;is always a nice touch - after all, even if they&#39;re bringing laptops or tablets with them, having a piece of paper (or better yet, a branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-notebooks">notebook</a>!)&nbsp;to scribble notes on is always a thoughtful touch.&nbsp;</p>

<p>[197298]</p>

<p>Our A5 Desk Notepads, shown above, can be printed in up-to full colour with your artwork, ensuring complete visibility for your brand with every use.&nbsp;</p>

<h2>Printed Roll Up Banners</h2>

<p><strong>Lead time:</strong> Three to four working days.</p>

<p>If you&#39;ve arranged a timetable of speakers from different organisations, it can pay to make sure that branding for your business is heightened in order to keep it clear that it&#39;s <em>your</em>&nbsp;event.</p>

<p>[185834]</p>

<p>The beauty of our popular Roll Up Banners is that&nbsp;with care, they can be reused at future events, too. Prolonged brand awareness, with maximum cost efficiency? Yes, please!&nbsp;</p>

<p>Of course, it doesn&#39;t end there. We have hundreds of promotional products that will take your conference to the next level - browse <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">our range of event giveaways</a> in full and contact us today for your quote!</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/order-it-now-last-minute-promotional-products-for-industry-conferences</link>
      <pubDate>Mon, 16 Sep 2019 09:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d8bb344f47d22c1abea2f9673bd4c8e25b75eae8.jpeg" type="image/jpeg" length="168010"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Products To Fit In With National Fitness Day]]></title>
      <description><![CDATA[<p>National Fitness Day is sprinting into sight! With the goal of celebrating exercise and shining a light on the role it has to play within the UK, the awareness day is all about the importance of leading a healthy, active lifestyle.</p>

<p>With &#39;getting fit&#39; meaning something different to each and every one of us, the event is all about breaking down fitness barriers and stereotypes, proving fitness and the undeniable feel-good factor of working out can be enjoyed by anyone.</p>

<p>Last year&#39;s edition of the event saw upwards of four million Brits &#39;get active&#39; in the name of #NationalFitnessDay, including 1.25 million children. Over 58,000 professionals got involved too, with workplaces across the country signing up to classes and workout sessions on the day.&nbsp;</p>

<h2>Okay - So What <em>Is</em> National Fitness Day?&nbsp;💪</h2>

<p>Now in its sixth year and due to take&nbsp;place on 25 September 2019, this feel-good nationwide&nbsp;event is all about encouraging people to embrace the fun of exercise.&nbsp;</p>

<p>With a range of activities taking place across the country to mark the occasion, National Fitness Day&nbsp;&#39;brings the nation together to remind us why it&rsquo;s so good to move-it-move-it, highlighting the role that physical activity plays in helping us lead healthier, happier lives&#39;.</p>

<p>[188906]</p>

<p>Gyms, schools and village halls will be throwing open their doors to host fitness classes and workshops for attendants, with dance-offs, treadmill challenges and HIIT classes scheduled to take place&nbsp;across the country.</p>

<p>Sounds good to us - and it could make a neat opportunity for your brand to get involved in a UK-wide celebration, too. (No sweat required!)</p>

<h2>Brands That Can Benefit From Getting Involved In National Fitness Day</h2>

<p>According to the&nbsp;2019 State of the UK Fitness Industry Report, the UK fitness industry is currently in its healthiest condition to-date. With 10.4 million gym members across the country (a 4.7% rise from 2018) and a market value of &pound;5.1 billion (a 4.2% rise from 2018), it doesn&#39;t take much &#39;working out&#39; to realise that getting your business involved in a fitness-themed event could be an excellent exercise in brand awareness.</p>

<p>There are all sorts of businesses, organisations and brands that could feel the benefit of getting involved in a nationwide event such as National Fitness Day, including...</p>

<ul>
	<li><strong>Fitness brands:</strong>&nbsp;Whether you give customers promotional clothing, branded fitness toys (such as one of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-sport-and-fitness">sports-themed stress balls</a>, perhaps), printed water bottles... We have countless options that your customers will love to use!</li>
	<li><strong>Health organisations and charities:</strong> From printed&nbsp;wristbands to logo-embroidered caps, Total Merchandise has a wide range of giveaway items that are ideal for ensuring your customers can get involved with the event and keep your branding on display at the same time.&nbsp;</li>
	<li><strong>Mental wellbeing organisations: </strong>With exercise proven to improve mental health, National Fitness Day could offer relevant organisations a huge platform to showcase what they do.&nbsp;</li>
</ul>

<p>Of course, some products - such as branded caps or printed water bottles - can be used by any customer, regardless of their interest in fitness or exercise. These can make great promotional giveaways for businesses that don&#39;t have a direct link to the exercise industry but still wish to participate in national awareness events.</p>

<h2>Promotional Products Can Boost Brand Awareness On National Fitness Day</h2>

<p>Of course, the beauty of promotional sports merchandise means prolonged brand awareness that&nbsp;extends long after National Fitness Day is over. Items such as printed&nbsp;sports bottles, branded caps and promotional step counters can be used by your customers long after the event is over, making your logo a subtle yet significant part of their day-to-day lives.</p>

<p>Need some inspiration for the perfect products to get your brand involved with National Fitness Day? Read on for some of our favourite ideas and be sure to check out our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">Branded Sports Items &amp; Fitness Merchandise</a> section to view our full range of products!</p>

<h2>Flashing LED Silicone Arm Straps</h2>

<p><strong>The perfect promotional product for: </strong>Fitness brands that want to help customers stay visible.</p>

<p>We&#39;ll kick things off with something a little bit different! If you work for a sportswear brand, run a personal training business or work on the marketing team for a gym chain, it makes absolute sense for you to give out products that your customers can incorporate into their workouts, on National Fitness Day and beyond.</p>

<p>[192068]</p>

<p>Our illuminating Flashing LED Silicone&nbsp;Arm Straps are a brilliant pick this time of year anyway: as autumnal evenings slowly start&nbsp;to get darker quicker, these brightly lit arm straps are&nbsp;ideal for keeping your customers safe and your brand name visible. Win-win!</p>

<p>While we&#39;re on the subject of safety in the dark: our Glow in the Dark Jogging Water Bottles make a great accessory for heading outdoors in the winter, with that&nbsp;handle making them easy to grip on to.</p>

<p>[192021]</p>

<h2>Printed Silicone Wristbands</h2>

<p><strong>The perfect promotional product for: </strong>National Fitness Day events that are looking for a ticketing alternative, or want to give participants something to take away as a souvenir.</p>

<p>A simple giveaway that makes a cost-efficient addition to any kind of fitness or wellbeing campaign, our promotional wristbands are consistently one of our best-selling products.</p>

<p>[195664]</p>

<p>Whether you use them as a ticket alternative for a special event you&#39;re holding on National Fitness Day or as a cheap-and-cheerful giveaway to dish out to customers in the run-up to the event, these easy-wear printed wristbands are a guaranteed winner.</p>

<h2>Finger Grip Sports Bottles (500ml)</h2>

<p><strong>The perfect promotional product for:</strong> A more general customer&nbsp;audience, comprising mixed fitness abilities and interests.</p>

<p>For a reusable promotional giveaway that will add an eco-aware edge to your business, look no further than our range of printed sports bottles.</p>

<p>[5541877]</p>

<p>With a large amount of space for your artwork to be printed on to, the bottles are available in a mix-and-match range of colours that means there&#39;s something to suit every brand identity.&nbsp;</p>

<h2>Brushed Heavy Cotton Caps</h2>

<p><strong>The perfect promotional product for:</strong> Ensuring your logo gets seen out-and-about.</p>

<p>You can&#39;t go wrong with our stylish Brushed Heavy Cotton Caps - they&#39;re one of our best-selling items for a reason,&nbsp;after all! As much fashion accessory as they are workout essential, our branded caps are ideal for guaranteeing your logo gets clocked with every wear.</p>

<p>[312636]</p>

<p>Take your pick from eight different colours and prepare to be impressed by the luxe appearance of your embroidered logo. For an extra impressive finish, consider our 3D embroidery service; contact us for your bespoke quote.&nbsp;</p>

<h2>Waterproof Phone Pouches</h2>

<p><strong>The perfect promotional product for: </strong>Clubs and organisations&nbsp;that are centred around outdoor pursuits.</p>

<p>With your branding clearly printed, these Waterproof Phone Pouches are ideal for ensuring your customers&#39; phones can stay dry at all times.</p>

<p>[190755]</p>

<p>Whether your customers&nbsp;get caught in a rain shower whilst out for a run&nbsp;or simply want a fuss-free way to keep their mobile phone to hand during a workout, these clever pouches are the perfect pick.&nbsp;</p>

<p>For more sporting ideas to tie in with National Fitness Day, be sure to explore our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">Branded Sports &amp; Fitness Merchandise</a> section and contact us today for your quote!</p>

<p><em>Top image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-products-to-fit-in-with-national-fitness-day</link>
      <pubDate>Fri, 13 Sep 2019 08:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6e312983c1afbe5c92ce94990d9110bd2ba8e649.jpeg" type="image/jpeg" length="85591"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Sports Items to Tie in With the Rugby World Cup]]></title>
      <description><![CDATA[<p>Foam fingers at the ready: the countdown for&nbsp;the 2019 Rugby World Cup is on in T-Minus 14 days, with the event kicking off on 20 September. This year&#39;s tournament is being held in Japan across 12 different cities and interestingly,&nbsp;this will be the first time the World Cup has been held in Asia.</p>

<p>The third-largest sports event in the world, this year&#39;s edition of the&nbsp;Rugby World Cup will see the best twenty teams compete against each other to win&nbsp;the famous Webb Ellis Cup. The trophy is named after William Webb Ellis,&nbsp;a school pupil who, according to a popular myth, allegedly&nbsp;<em>invented</em> rugby by picking up the ball during a game of football in 1823.</p>

<p>[181410]</p>

<h2>The Benefits Of Using Rugby-Related Merchandise During The World Cup</h2>

<p>Rugby is a game played globally, with the World Cup the third largest sports event in the world (after the summer Olympics and FIFA World Cup). As you can imagine, this brings in&nbsp;a huge number of supporters -&nbsp;ITV reported a phenomenal 8.2 million viewers of the 2015 World Cup Final. Using promotional sports merchandise to&nbsp;coincide&nbsp;with such a popular sporting event will show your audience that your business is present with what&#39;s happening outside of the office and in the sporting world.</p>

<p>[191498]</p>

<p>Promoting going outdoors and taking part in exercise is a great aspect for your business to be involved with. Recent research conducted by the NHS shows that 29% of the UK adult population is classified as obese, this is an increase from 26% in 2016. This isn&#39;t just limited to the adult population, the study also found that 20% of year six children are classified as obese. Although these figures seem to be increasing year on year, there has been a recent trend for living a more healthy lifestyle. With the uproar of fitness products such as Fitbit&nbsp;and other performance trackers, there&#39;s no time like the present to represent your brand with leading a healthy life with sports merchandise. (Such as our branded&nbsp;Fit Watch, shown below!)</p>

<p>[198590]</p>

<h2>The Best Ways To Use Promotional Products During The Rugby World Cup</h2>

<p>Whether your attending an event or just want to have some fun in the office, using promotional giveaways is a great way to provide some entertainment while spreading your name. Your company will be remembered for being current&nbsp;with the sporting world and providing joy by gifting a fun branded item.&nbsp;</p>

<p>Staying hydrated is an important part of everyday life, especially when you&#39;re taking part in physical activities. Maximise your brand&#39;s exposure with every sip by using promotional water bottles. Reusable sports bottles are ideal for use on the move, so&nbsp;not only will your customers be grateful that you have&nbsp;provided them with a practical item, but&nbsp;this gives the opportunity for your brand to be seen in places it wouldn&#39;t usually reach.&nbsp;</p>

<p>[184193]</p>

<p>When you think of rugby the first thing that comes to mind might be the all-important&nbsp;rugby ball or the flattering mouth guards or even the tiny shorts that are sported out on the pitch. Promotional clothing is an excellent way of marketing your brand - whether it&#39;s apparel worn by your staff or items that are gifted to your customers, your name is guaranteed to reach new places. For instance, a promotional t-shirt might be worn to the gym, or a branded jumper could be worn to a local sporting event.</p>

<p>Whatever the item and wherever it&#39;s on show, one thing&#39;s for sure - promotional products relating to the Rugby World Cup will certainly&nbsp;land eyeballs on your brand!</p>

<p>With all that in mind, all that&#39;s left to say is ready, set, scrum! Get the ball rolling (literally) for your Rugby World Cup marketing campaign with our <a href="https://www.totalmerchandise.co.uk/branded-products/special/sporting-events">promotional sports merchandise</a>&nbsp;- browse our full range and fill out our Rapid Quote form today to get pricing for your business.&nbsp;</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-sports-merchandise-to-tie-in-with-the-rugby-world-cup</link>
      <pubDate>Mon, 09 Sep 2019 09:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/69ee640abcf883e799bb70ccc879bd5cb8f6362d.jpeg" type="image/jpeg" length="254738"/>
    </item>
    <item>
      <title><![CDATA[Tee-Riffic Golf Merchandise For The Alfred Dunhill Links Championships]]></title>
      <description><![CDATA[<p>The much-anticipated Alfred Dunhill Links Championship is&nbsp;just around the corner, with the first round of the tournament starting on September 26 2019.</p>

<p>The Alfred Dunhill Links Championship is one of the world&#39;s leading golf tournaments. What makes this championship tournament&nbsp;unique is that it takes place over three courses - two&nbsp;rounds are played&nbsp;at the St Andrews course in Scotland, with the third round&nbsp;held at Kingsbarns Golf Links.</p>

<p>Fun fact: Did you know that the St Andrews golf&nbsp;course is acknowledged as the &#39;Home of Golf&#39;?</p>

<p>Making this golf competition&nbsp;even more unique is the fact it actually&nbsp;incorporates <em>two</em> competitions: an individual professional tournament for the world&#39;s leading golfers and a team competition, where each professional is paired with an amateur.&nbsp;</p>

<h2>How Can Marketing&nbsp;Around&nbsp;The Championships Benefit Your Business?</h2>

<p>Golf is a hugely popular sport both in the UK and worldwide, offering you the&nbsp;opportunity to market to a&nbsp;huge audience. One of the most successful marketing tools for increasing brand awareness and brand loyalty is using promotional merchandise.</p>

<p>Recent research conducted by the British Promotional Merchandise Association&nbsp;illustrates that 96% of people surveyed said receiving promotional merchandise increases their awareness of a brand&nbsp;and 79% said it would make them more&nbsp;likely to do business with the company in the future - winner, winner!</p>

<h2>Branded Golf Merchandise&nbsp;For Your Marketing Activities</h2>

<p>Not only can tying a marketing campaign into the&nbsp;Alfred Dunhill Championships offer&nbsp;you a vast audience but it also means you can&nbsp;target your&nbsp;audience with different levels of promotional golf merchandise in mind. For instance, if you&#39;re looking for marketing ideas on a budget, you can get your team in the spirit with some fun golf-related merchandise, such as our Stress Golf Balls or Golf Ball Lip Balm.&nbsp;</p>

<p>Alternatively, you can really wow golf-playing corporate clients by gifting them with something thoughtful&nbsp;<em>and</em>&nbsp;useful&nbsp;- after all, practicality is rated one of the most favourable aspects when receiving promotional merchandise! This can have a direct impact on your business as it is proven to strengthen your customer&#39;s loyalty to&nbsp;your brand.</p>

<p>With our fantastic range of&nbsp;golf merchandise, you don&#39;t even need to pick up a club&nbsp;to score a branding&nbsp;hole-in-one. And that&#39;s a promise!</p>

<p>Here at Total Merchandise, we have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-golfing">golf-related promotional merchandise</a> to tie-in with the upcoming Alfred Dunhill Links Championships starting in a couple of weeks time. Read on for an inspiration fix!</p>

<h2>Stress Golf Ball</h2>

<p>For those&nbsp;tense moments in the tournament, your team can squeeze their stresses away with a fun branded stress golf ball. These stress golf balls feature&nbsp;your logo printed in full-colour for maximum exposure</p>

<p>[305128]</p>

<h2>Golf Ball Lip Balm</h2>

<p>Pucker up! Made with natural ingredients (including cocoa butter and coconut oil),&nbsp;these branded lip balms are sure to draw attention to your logo.</p>

<p>[195941]</p>

<h2>Ball Marker Golf Glove</h2>

<p>Boost your brand exposure with a full-colour design on the handy magnetic strap of these personalised leatherette golf gloves,&nbsp;perfect for your marketing campaign to tie-in with&nbsp;the upcoming Alfred Dunhill Links Championships. With a minimum order size of just 25 units, these also make fantastic corporate gifts for clients who you know like to take to the course regularly!</p>

<p>[193447]</p>

<h2>Sunningdale Golf Gift Boxes</h2>

<p>This smart box contains everything your corporate clients will need for a day out on the green: two&nbsp;golf ball markers, a golf fork and&nbsp;two Wilson Ultra golf balls, all featuring your branding.&nbsp;</p>

<p>[194872]</p>

<h2>Promo Budget Golf Umbrella</h2>

<p>Perfect for all audiences, these best-selling promotional golf umbrellas offer a large&nbsp;design area for your branding, with low prices making them a budget-friendly pick.</p>

<p>[311003]</p>

<p>So, <em>putt </em>your checkered attire&nbsp;on and enjoy the Alfred Dunhill Links Championships knowing your business is&nbsp;at the top of the leaderboard with your&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-golfing">promotional golf merchandise</a>!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tee-riffic-branded-golf-merchandise-for-the-upcoming-alfred-dunhill-links-championships</link>
      <pubDate>Fri, 06 Sep 2019 09:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/057655e1ecfa5dc7c91f2d324a7a2a88a60e0e48.jpeg" type="image/jpeg" length="208394"/>
    </item>
    <item>
      <title><![CDATA[BROWSE: 15 Highlights From Our 15th Birthday Discount Offer]]></title>
      <description><![CDATA[<p>We&#39;re celebrating a huge&nbsp;milestone this week: our 15th birthday!</p>

<p>It&#39;s been 15 years since Total Merchandise was first launched by David Stoddart, Jason O&#39;Connor and Michelle Rae Stoddart, way back&nbsp;in 2004. Fast-forward to 2019 and we&#39;re now one of the UK&#39;s biggest providers of promotional products, with a team of almost 40 staff and the same burning desire to offer our clients the best products, at the best prices,&nbsp;with the top-quality customer service&nbsp;that first set us apart all those years ago.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/special/15-day-offers"><img alt="Celebrating 15 years of promotional merchandise business Total Merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/531875b1ce0eaa29597754340feb315bddec26ce.png" style="height:483px; width:500px" /></a></p>

<p>To celebrate this momentous milestone, we&#39;re delighted to be offering you a very special birthday discount - because it might well be&nbsp;our&nbsp;birthday but we still want to celebrate with&nbsp;<em>you</em>, the customers who have supported us over the years.</p>

<p>So: how are we marking our 15th birthday? By offering you a very special 15% discount on some of our favourite promotional products.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/special/15-day-offers">Explore the full range of products available with our 15% birthday discount.</a></p>

<p>To get the party started, we&#39;ve rounded up some of our favourite highlights from the discount. Read on for an inspiration fix for your next marketing campaign and be sure to be quick if you want to make the most of that 15% off - the offer ends on September 23 2019, so we&#39;d advise placing your orders sooner rather than later.&nbsp;</p>

<h2>12-Sided Oblong Coin Keyring</h2>

<p><strong>Was from: </strong>27p per unit</p>

<p><strong>Now from:</strong> 23p per unit</p>

<p>[195634]</p>

<p><strong>It&#39;s a great way to promote your business&nbsp;because...&nbsp;</strong>With your artwork printed in vibrant full colour and made from recycled plastic, these eco-friendly keyrings neatly double&nbsp;up as promotional trolley tokens. Whether your customers use them at the supermarket or for lockers at the gym, your branding will be on display every step of the way.&nbsp;</p>

<h2>500ml Double Walled Sport Bottles</h2>

<p><strong>Was from:</strong> &pound;5.56</p>

<p><strong>Now from: </strong>&pound;4.73</p>

<p>[193670]</p>

<p><strong>Choose it because: </strong>Helping your customers stay hydrated is a breeze with this ever-popular promotional sports bottle, which offers a huge print area for your company&#39;s artwork. Your customers will think of your business with every sip!</p>

<h2>Full Colour Drawstring Bags</h2>

<p><strong>Was from:</strong> &pound;1.29 per unit.</p>

<p><strong>Now from:</strong> &pound;1.10 per unit.</p>

<p>[191259]</p>

<p><strong>We say:</strong> &quot;These bags are popular all year round, but more so in the autumn with trade show season, new gym resolutions and back to school or uni. They&rsquo;re really eye-catching and have a long shelf life meaning our customers&rsquo; brand is on display for much longer than other forms of marketing. With 15% off too, it&rsquo;s win-win!&quot; <em>John Mackenzie, Head of Marketing at Total Merchandise</em></p>

<h2>Promotional Express Chocolate Bars</h2>

<p><strong>Was from:</strong> &pound;1.59 per unit</p>

<p><strong>Now from: </strong>&pound;1.35 per unit</p>

<p>[197245]</p>

<p><strong>We say:</strong> &quot;...Because who can resist chocolate? These full-colour bars feature full colour printed wrappers, which are ideal for showing off your artwork in eye-catching style! Great for goodie bags or handing out at events, your customers will love these sweet treats. And they&#39;re available for dispatch in just three working days, too!&quot; <em>Katie Byrne, Digital Marketing Manager</em></p>

<h2>Bordered PU Notebooks</h2>

<p><strong>Was from: </strong>&pound;1.81 per unit</p>

<p><strong>Now from: </strong>&pound;1.54 per unit</p>

<p>[194053]</p>

<p><strong>Your customers will love it because...&nbsp;</strong>Our notebooks are <em>always</em> popular with customers.&nbsp;A genuine&nbsp;crowd-pleaser for a huge range of audiences, a promotional notebook can appeal to students and professionals alike. Our Bordered PU Notebooks are ideal for adding a touch of sophistication&nbsp;to any marketing campaign - yet despite that decadent PU exterior, the prices are surprisingly low.</p>

<h2>Full Colour Universal Take Out Cup</h2>

<p><strong>Was from:</strong> &pound;2.14 per unit</p>

<p><strong>Now from: </strong>&pound;1.82 per unit</p>

<p>[193263]</p>

<p><strong>We say: </strong>&quot;The full-colour print on these reusable cups&nbsp;is really eye-catching and super effective! As they&#39;re&nbsp;reusable, these branded travel mugs also make a great eco-friendly alternative to disposable coffee cups.&quot;<em> Ally Horridge, Digital Marketing Executive</em></p>

<h2>Click Mint Tins</h2>

<p><strong>Was from:</strong> 47p per unit</p>

<p><strong>Now from:</strong> 40p per unit</p>

<p>[192327]</p>

<p><strong>Time to refresh your marketing:&nbsp;</strong>Available in a huge range of colours, our Click Mint Tins are always a hit. They&#39;re the perfect size for handing out to customers or popping into event goodie bags and offer a generous amount of printing space for your artwork. And the mints are delicious, too!</p>

<h2>Mini Mirage Wireless Chargers</h2>

<p><strong>Was from: </strong>&pound;3.64 per unit</p>

<p><strong>Now from:</strong> &pound;3.09 per unit</p>

<p>[195645]</p>

<p><strong>We say: </strong>&quot;These smart promotional wireless chargers are ideal for helping your customers and colleagues stay connected at all times. All they need to do is&nbsp;connect the charger to any USB port or mains adaptor and place their device on top for fuss-free charging - and with your logo on display with every charge.&quot; <em>Will Riches, Technology Lead</em></p>

<h2>Fleece Glove Ice Scrapers</h2>

<p><strong>Was from: </strong>&pound;1.19 per unit</p>

<p><strong>Now from:</strong> &pound;1.01 per unit</p>

<p>[186506]</p>

<p><strong>We say: </strong>&quot;With winter approaching, now&#39;s the perfect time to start thinking about your seasonal promotional giveaways. These Fleece Glove Ice Scrapers are ideal for adding a little touch of luxe to the mundanity of getting ice off windscreens.&quot; <em>Michelle Rae Stoddart, Founder &amp; Head of Finance</em></p>

<h2>Recycled Plastic Circle Keyrings</h2>

<p><strong>Was from:</strong> 15p per unit</p>

<p><strong>Now from: </strong>13p per unit</p>

<p>[196082]</p>

<p><strong>Why will your customers love it?&nbsp;</strong>Printed keyrings are ever-popular branded giveaways and are great choices because their subtle functionality ensures your logo will be on display to customers every day.</p>

<h2>Promotional Travel Cushion</h2>

<p><strong>Was from:</strong> &pound;1.17 per unit</p>

<p><strong>Now from: </strong>99p per unit</p>

<p>[965100]</p>

<p><strong>We say: </strong>&quot;These logo-printed travel cushions are ideal for travel agents and hotel chains to give to customers or guests. Comfort is guaranteed - and so is the brand awareness!&quot;&nbsp;<em>Nicola Parkes, Sales Team Manager</em></p>

<h2>Bamboo Barrel Ballpens</h2>

<p><strong>Was from: </strong>37p per unit</p>

<p><strong>Now from: </strong>31p per unit</p>

<p>[189974]</p>

<p><strong>We say:</strong>&nbsp;&quot;These easy-grip branded bamboo&nbsp;pens are perfect for adding an eco-edge to your brand. With four different finishes and&nbsp;a great amount of print space for your logo, they&#39;re brilliantly&nbsp;budget-friendly, too. Definitely one to consider for your next marketing campaign!&quot;&nbsp;<em>David Stoddart, Founder &amp; Systems Director</em></p>

<h2>Fruit of the Loom Valueweight T-Shirts</h2>

<p><strong>Was from:</strong> &pound;2.30 per unit</p>

<p><strong>Now from:</strong> &pound;1.96 per unit</p>

<p>[302004]</p>

<p><strong>We say:</strong>&nbsp;&quot;Promotional T-shirts are ideal for helping your colleagues make a lasting impression at a trade show or consumer event. They can also make great giveaway items for membership sign-ups, with our low prices meaning they can suit almost all budgets!&quot;&nbsp;<em>Liz Burrows, Sales Team Manager</em></p>

<p>Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/15-day-offers">15% discounts in full</a> and be quick to place your order - the offers end on 23 September 2019!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/browse-15-highlights-from-our-15th-birthday-discount-offer</link>
      <pubDate>Wed, 04 Sep 2019 16:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4c137f18f928470f9ea5c435eec9b3c21a410097.jpeg" type="image/jpeg" length="346698"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Celebrates 15 Years In The Industry]]></title>
      <description><![CDATA[<p>Grab the cake and blow up the balloons: it&#39;s our 15th birthday today!</p>

<p>Today (3 September) sees Total Merchandise marking 15 years in the promotional products industry. And we&#39;ve got a&nbsp;<em>very</em>&nbsp;special treat for you - read on to find out more!</p>

<p>Total Merchandise was launched by Michelle Rae Stoddart, David Stoddart and Jason O&#39;Connor (shown left-to-right above)&nbsp;in September 2004. Since those early days, when Total Merchandise&nbsp;was operated from spare rooms across two counties, the business has rocketed&nbsp;and is now considered to be one of the UK&#39;s largest suppliers of promotional products.</p>

<p>With Jay, Dave and Michelle still at the helm, Total Merchandise now has a team of close to 40 employees at its Essex-based HQ. Famed for our &#39;customer first&#39; attitude and billed as &#39;your promotional partner&#39;, the Total Merchandise team prides itself on delivering the best promotional products at the best prices to its customers and giving them 5* service at every step of the process.</p>

<p style="text-align:center"><img alt="Total Merchandise 15th birthday" src="https://www.totalmerchandise.co.uk/media/news_article/55bfd9694c08675551786a899aa8be5be42966c4.gif" style="height:417px; width:650px" /></p>

<p>Fifteen years in the industry is an achievement our three directors are incredibly proud of. Jason explains: &quot;From very humble beginnings, the last 15 years has been an amazing journey full of ups and downs but it has brought us to a point where we are recognised as one of the leading providers of promotional merchandise. This, we understand is no&nbsp;mean feat and we are grateful that we have been able to turn a lightbulb moment into this amazing business&quot;.</p>

<p>David and Michelle add: &quot;We are thrilled to be one of the leading suppliers of promotional merchandise in the UK and it&#39;s all thanks to the fantastic team of staff we have around us, it simply would not have been possible without our sterling team.&nbsp;We would also like to thank our loyal customers for still choosing to use us after all these years. We must be doing something right...!&quot;</p>

<h2>It&#39;s Not Just About Us - We&#39;ve Got A Special Treat For You, Too!</h2>

<p>It might be our birthday but we want to celebrate with&nbsp;<em>you</em>. With that in mind, we&#39;ve worked with some of our favourite suppliers to bring you a very special offer: a huge range of our favourite promotional products, all at 15% off.</p>

<p style="text-align:center"><a href="https://www.totalmerchandise.co.uk/branded-products/special/15-day-offers"><img alt="15% anniversary discount" src="https://www.totalmerchandise.co.uk/media/news_article/7bd29551cb85a405403eff76f7290cc48ec8b10f.png" style="height:580px; width:600px" /></a></p>

<p>We&#39;re delighted to tell you that we&#39;re turning 15 in serious style: this is our biggest <em>ever</em>&nbsp;offer and the perfect opportunity for your business to take its branding to the next level.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/special/15-day-offers">Browse the full range of promotional products available on the 15% birthday discount now.</a></p>

<p>This fantastic offer is available on a wide assortment of items, including promotional stationery, branded drinkware, edible items and more.&nbsp;</p>

<p>The 15% discount offer ends on September 23 2019 - so make sure you&#39;re quick!</p>

<p><strong>P.S.</strong> Keep your eyes peeled for the special birthday&nbsp;competitions we&#39;ll be running across our <a href="https://www.facebook.com/totalmerchandise">Facebook</a>,&nbsp;<a href="https://twitter.com/TM_LTD_UK">Twitter</a> and <a href="https://www.instagram.com/totalmerchandise/">Instagram</a> accounts!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-15-years-in-the-industry</link>
      <pubDate>Tue, 03 Sep 2019 08:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2c3e4fa0b9e17d844d32adc71be319c45e82d85b.png" type="image/png" length="1109190"/>
    </item>
    <item>
      <title><![CDATA[The Promotional Essentials Your Business Needs For A Trade Show]]></title>
      <description><![CDATA[<p>Let&#39;s talk trade shows! Offering your business the perfect opportunity to meet new customers, suss out the competition and all in all, show off your latest services or products, the typical trade show provides companies across the UK&nbsp;with ample opportunity to grow their brands and amplify their potential customer bases.</p>

<p>With 13 million visitors descending across the various trade shows and industry exhibitions that take place across the UK each year, these events can offer your business lucrative opportunities to max awareness and capture the attention of whole new audiences.&nbsp;</p>

<h2>Which Promotional Products Should Your Stand Have At A Trade Show?</h2>

<p>We have a range of promotional items available that are ideal for helping you represent your brand in the best possible light at a trade show, consumer fair or industry exhibition. Whoever the event is targeted at, don&#39;t&nbsp;forget - for some people, this will be their first-ever encounter with your business, meaning&nbsp;it can pay dividends&nbsp;to make sure it&#39;s a memorable experience for all the right reasons!</p>

<p>Designing a trade show stand presence that catches attention is an essential component of trade show success. After all, with the typical trade show visitor spending around eight hours traipsing around exhibition halls (we&#39;ve all been there, no?), you&#39;re really going to need to create a presence that catches the interest of passers-by to ensure they take the time to learn more about your business.</p>

<p>[194660]</p>

<p>There are a few important factors you should consider when planning how to decorate your stand at a trade show or consumer event, namely:</p>

<ul>
	<li><strong>Who</strong>&nbsp;are you anticipating will be visiting your stand? Are you keen to attract the attention of consumers, potential retailers or members of the press? Answering this question, for example, can dictate whether your stand should demonstrate the aesthetic or functionality of your products and services, or if you should consider doing something headline-worthy that&#39;s never been seen before by industry titles.&nbsp;</li>
	<li><strong>What</strong>&nbsp;impression do you want to give of your business? What visual&nbsp;image do you wish to project of your brand and how can your stand space best represent this within your budget?&nbsp;</li>
	<li><strong>How</strong>&nbsp;will you decide if the event is a success?&nbsp;Do you want to make there-and-then sales, garner lead generation&nbsp;or simply ramp up awareness for your business to a new audience?&nbsp;</li>
</ul>

<p>With that in mind, read on for our round-up of the five items that will help to take your exhibition stand to the next-level of event presence, as well as the five promotional products visitors will look to take away with them. Because it&#39;s easy when you know how!</p>

<h2>#1 Keep D&eacute;cor Simple Yet Striking With A&nbsp;Branded Tablecloth</h2>

<p>You never know what kind of state the table or stand you are presented with at a trade show will be in - it could be brand new, or it could be a battered veteran. Either way, keep things smart by using a promotional tablecloth to add an on-brand finishing touch.&nbsp;</p>

<p>[189541]</p>

<p>Available in 27 different colours, our best-selling branded tablecloth is made from hard-wearing polyester and is ideal for generating&nbsp;some attention-grabbing brand awareness. Already have a plain tablecloth but want to do something a little bit more with it? Consider one of our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/table-runners">table runners</a> instead, which are ideal for brightening up existing table runners with ease.&nbsp;</p>

<h2>#2 Help Your Branding Stand Out&nbsp;With A Printed Roll Up Banner</h2>

<p>For brand awareness that will catch the eye of every passerby, look no further than our classic Printed Roll Up Banner. (Yep, it&#39;s a best-seller, too!) Hard-wearing and high-quality, you will be able to use it time after time if it&#39;s looked after correctly, meaning it&#39;s a promotional investment that will truly last.</p>

<p>[185834]</p>

<p>The beauty of this decorative detail means you have plenty of space to&nbsp;display everything from your business&#39; logo and Instagram handle to your website and phone number. It&#39;s entirely up to you! Best of all, it&#39;s printed in vibrant full colour.</p>

<h2>#3 Keep Staff Smart With 20mm Polyester Lanyards</h2>

<p>If a variety of colleagues will be on-hand to help man the stand, it can make sense to give them lanyards. Why? Because it will allow passers-by to easily identify them as members of the team who will be able to help and advise them.&nbsp;</p>

<p>[193079]</p>

<h2>#4 Have Some Fun With Promotional 10 Inch Balloons</h2>

<p>Want to add a touch of &#39;fun&#39; to your trade show presence? Look no further than our highly cost-effective promotional balloons, which are available in a wide range of colours (and can also be ordered in a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-12-inch-balloons">larger 12&quot; size</a>, too) and offer a generous amount of space for your logo to be perfectly printed on to.</p>

<p>[704352]</p>

<p>It doesn&#39;t end there, of course; we also have a variety of promotional bunting options for you to consider, as well as flags in every size you could imagine. Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-flags-bunting-balloons">Balloons, Bunting &amp; Flags section</a> in full to find the perfect match for your brand!</p>

<h2>#5 Create A Uniform Impression With Logo-Printed T-Shirts</h2>

<p>Want to ensure your staff project a coherent brand message? A logo-printed T-shirt could be the way to do it - and we&#39;ve got the perfect option for you!</p>

<p>[302004]</p>

<p>Our best-selling printed Fruit of the Loom Valueweight T-shirts are ideal for branding with your artwork and make a highly cost-effective way to ensure your staff look smart.&nbsp;</p>

<h2>Which Promotional&nbsp;Products Could You Consider Giving To Customers At A Trade Show?</h2>

<p>So: you&#39;ve decorated the trade show stand perfectly and have customers flooding over to discover more about your products, services or offers. What takeaway products could you give them to ensure they remember your brand long after the event?</p>

<p>Of course, the answer to this question will vary according to your type of business and the kind-of item you think your target audience would most benefit from receiving.&nbsp;</p>

<p>There are all sorts of reasons to hand out promotional products to visitors, clients and customers who visit your stand at a trade show. For example:</p>

<ul>
	<li>Promotional products printed with your branding ensure that your business will be memorable to customers who receive your merchandise; research shared <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">by the BPMA</a> shows 80% of your customers will remember a brand if they receive a promotional product from them.</li>
	<li>Logo-printed items will ensure your business stands out amidst the competition.</li>
	<li>Promotional products are <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">twice as likely</a> to motivate customer action than standard advertising methods, meaning your customers are more likely to react off the back of receiving a branded item.&nbsp;</li>
</ul>

<p>So which promotional items make the best giveaways to hand out to stand visitors? We&#39;ve rounded up a few ideas below to inspire you - but of course, it doesn&#39;t end there! Browse our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">Event Giveaways section</a> for even more ideas for your business.</p>

<h2>#1 Keep Things Interesting With Printed Rubik&#39;s Cubes</h2>

<p>For a bit of fidget-themed fun, look no further than our artwork-printed Rubik&#39;s Cubes, which are ideal for helping to keep your brand present in customers&#39; minds.&nbsp;</p>

<p>[703290]</p>

<p>Total Merchandise is also delighted to offer a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">stress balls</a>, with designs to suit every industry and desire.</p>

<h2>#2 For A Product With Universal Appeal, Pick Our A5 Soft Touch Notebooks</h2>

<p>...Because everyone loves stationery, don&#39;t they? Our best-selling promotional&nbsp;Budget A5 Soft Touch Notebooks are ideal for keeping your branding in the hands of your customers, whilst also giving them a reliable, easy-use notebook to fill with their jottings.</p>

<p>[196133]</p>

<p>Take your pick from 11 different colours and choose from a range of finishes (including printing, debossing and foil-blocking) to ensure your branding makes the &#39;write&#39; impression.</p>

<h2>#3 Keep Things Refreshing With&nbsp;Promotional Food &amp; Drink Items</h2>

<p>Remember we mentioned earlier that the typical trade show attendant will spend over eight hours walking around an exhibition? Well - it might just pay to offer them a spot of light refreshment.</p>

<p>[215865]</p>

<p>From label-printed bottles of water to tins of mints and promotional bars of chocolate, we have a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-drinks">wide range of edible items</a> that are winners for helping to revitalise weary visitors. If you&#39;re planning to serve drinks at your stand, we also have a range of appropriate accessories available, too, including our printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/20oz-reusable-plastic-tumblers">reusable tumblers</a>, eco-friendly <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-eco-paper-straws">paper straws</a> and logo-branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/plastic-ice-buckets">plastic ice buckets</a>.</p>

<h2>#4 For Branding On-The-Go, Choose Our Americano Coffee Mugs</h2>

<p>As a nation, we&#39;re increasingly veering towards reusable coffee cups (get an insight into some of the stats via our <a href="https://www.totalmerchandise.co.uk/news/article/tm-insights-popularity-of-reusable-coffee-cups-on-the-rise">recent blog post</a>) so a reusable travel mug with your branding clearly printed on to it is a no-brainer for brilliant promotional potential.</p>

<p>[197133]</p>

<p>Total Merchandise has a <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">wide range of reusable coffee cups</a> available for you to consider, whether you choose to hand them out to customers who make a purchase or sign-up to a service at your stand, or who simply pop by to find out who you are!</p>

<h2>#5 Get Your Branding Out &amp; About With Recycled Plastic Keyrings</h2>

<p>Keyrings are the unsung heroes of promotional merchandise. Once added onto a bunch of keys, they have the power to ensure your logo goes with your customers wherever they go, offering&nbsp;a constant daily reminder of your business.</p>

<p>[196735]</p>

<p>It doesn&#39;t end there, by the way - browse our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">full range of Event Giveaways</a> for more stand ideas and promotional giveaway items.</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-promotional-essentials-your-business-needs-for-a-trade-show</link>
      <pubDate>Mon, 02 Sep 2019 15:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b0ff312d2785e60e3fcc21a5e2fc120be07281b6.jpeg" type="image/jpeg" length="296639"/>
    </item>
    <item>
      <title><![CDATA[The Best Mood-Boosting Promotional Products For Your Workplace]]></title>
      <description><![CDATA[<p>With the school term imminently about to begin, the dawn of autumn within mere touching distance - we can almost hear those leaves crunching! - and the cooling of balmy summer evenings (though&nbsp;there&#39;s still time for a couple more freak heatwaves, no?) there&#39;s no time quite like the present to consider a freshen-up in your office.</p>

<p>Whether you work for a local business or a nationwide organisation, now&rsquo;s the ideal time to breathe some fresh energy into your office, lift staff morale and brighten up the look and feel of your workplace. And happily enough, we have the perfect promotional products to help you do it!</p>

<h2>Why Is Wellbeing In The Workplace So Important?</h2>

<p>According to research shared by Mind, 94% of employers across the UK monitor staff wellbeing via surveys and consultation sessions. That&#39;s a huge proportion of businesses, and chances are that yours sits within that figure. What does this statistic demonstrate? That companies across the country are taking the wellbeing and mental health of their employees seriously - and with good reason.&nbsp;</p>

<p>Taking care of your employees&#39; wellbeing isn&#39;t without its benefits for your business, too; after all, a happy workforce is a productive one. A study shared by Public Health England backs up that sentiment, finding that close to a fifth (15%) of British workers considered their mental health&nbsp;to have a significant impact on their performance at work.</p>

<h2>Which Workspaces Can Benefit From Giving Staff Promotional Products?</h2>

<p>In short - every workspace can! We challenge you to find a working environment that wouldn&#39;t positively benefit from giving thought to how staff interact, feel and operate during office hours.&nbsp;</p>

<p>Personal wellbeing aside, promotional products can also help to generate a sense of corporate pride within a workplace and in some cases, even just add a decorative finishing touch!&nbsp;</p>

<p>As one of the UK&#39;s leading suppliers of branded items, it&#39;s safe to say Total Merchandise knows a thing or two about helping your business find the perfect promotional products. Read on for our edit of the products that will help lift the mood (and in some cases, the d&eacute;cor!) of your office.&nbsp;</p>

<h2>Go Green With Productivity-Boosting Promotional Plants</h2>

<p>According to research conducted by Exeter University a few years ago, plants were proven to make employees 15% more productive - so why not bring some greenery into your office? It doesn&#39;t end with productivity - a report shared by cipHR suggests plants in the workplace can also help reduce sickness and staff absences, as well as cleaning the air and making the office appear more aesthetically pleasing, to boot.</p>

<p>[35281]</p>

<p>Feeling inspired to bring a natural flourish into your workspace? Our perennially popular Tiny Terracottas are available to order in a one-colour print or full a gift that packs a floral punch, opt for our bespoke full-colour label option instead. These beauties are guaranteed to brighten up desks or communal staff areas, with a wide range of seeds available for you to consider. Take your pick from&nbsp;Forget Me Not, Dwarf Sunflower, Cherry Tomato, Chives, Strawberry, English Daisy, English Poppy or fragrant Lavender.</p>

<p>[183770]</p>

<p>Our Tiny Terracotta Cubes (shown above) are also worth considering - choose from&nbsp;Sunflower, Norway Spruce (Christmas Tree), Lucky Clover, Wildflower, Chilli, Herbs, Butterfly &amp; Bee or Grape Vine to add some pretty to the office.</p>

<h2>Give Colleagues The Chance To Let Off Steam With A Branded&nbsp;Stress Ball</h2>

<p>The NHS cites the use of a stress ball as a highly effective tool for helping people with stress management. So why not arm your colleagues with a stress toy branded with your company&#39;s logo to help them get through tricky moments in the working day?</p>

<p>[191217]</p>

<p>Of course, we&#39;re not suggesting that your workplace is such a hotbed of pent-up emotion and misery that your staff need to sit clenching their <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-crazy-face">Stress Crazy Face</a>&nbsp;or popping&nbsp;their <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/pop-fidget-toys">Pop&nbsp;Fidget Toys</a>&nbsp;all day. Because after all,&nbsp;it&#39;s not just about stress&nbsp;- rather these fidget-encouraging toys are proven to help improve concentration and quality of thought process, too.&nbsp;</p>

<h2>Get Schedules Organised With A Branded Wall Planner</h2>

<p>Help your colleagues keep on top of what&#39;s going on (and when!) with a wall planner; whether you use it for tracking internal catch-ups, project deadlines or external meetings, it&#39;ll prove invaluable and morale-boosting for everyone to be privy to what&#39;s going on.&nbsp;</p>

<p>[192258]</p>

<p>Our A1 Wall Planner offers a generous amount of space and also offers plenty of space for your branding, adding a twist of corporate pride, too!&nbsp;</p>

<h2>Encourage Them To Keep Hydrated With A Logo Printed Water Bottle</h2>

<p>It might sound a bit odd but providing your staff with an easy-grab water bottle can be a great way to remind them to keep hydrated. (Because no, extra-strong coffee or that third can of energy drink don&#39;t really qualify as the most hydrating of liquids.)&nbsp;</p>

<p>[196718]</p>

<p>It might sound trivial but it can be all too easy&nbsp;to lose track of time when you&#39;re heads-down with a project, meaning your colleagues can easily&nbsp;get dehydrated without realising it. With dehydration proven to have links with anxiety,&nbsp;it can be invaluable for your staff to have a reminder to drink water - and they don&#39;t come much more obvious that our promotional water bottles.</p>

<h2>Make Elevenses More Exciting With Logo-Branded Tea &amp; Snacks</h2>

<p>Freshen up the office tea-run by giving your colleagues the opportunity to enjoy a soothing cup of green tea; the herbal tea contains&nbsp;L-theanine, an amino acid, which is proven to reduce stress levels.</p>

<p>[191453]</p>

<h2>Help Them Get Things Off Their Mind With A Promotional Notebook</h2>

<p>Sure, we&#39;re officially a nation of screen addicts. Chances are your employees or colleagues spend hours each day with their eyes glued to a computer - but there&#39;s still value to be found in scribbling things down on paper. (As this <a href="https://medium.com/introskeptic/making-a-to-do-list-is-more-important-than-following-a-to-do-list-d4b1a0108cf3">excellent Medium article</a> points out, writing is a means of acknowledging the tasks that need to be done, and the typical person may not even need to look at their list again.)</p>

<p>[196680]</p>

<p>Enter the promotional notebook; branded with your artwork, this is a highly usable product that will help your colleagues empty their thoughts onto paper rather than keeping them bottled up.&nbsp;</p>

<h2>Give Them Space To Unwind With Personalised Headphones</h2>

<p>If your workplace has the option to allow staff to listen to music while they work, promotional headphones or earbuds could make a great giveaway option for your staff. Whilst a universal office radio will always leave <em>someone</em>&nbsp;grumbling, the opportunity to listen to your own personal preference - be it a podcast or RnB - can spur people on to work better and harder, as well as cancelling out distracting background noise.</p>

<p>[193168]</p>

<p>A report by Bupa actually&nbsp;suggests that even the simple act of putting on headphones can help your colleagues get into the work mindset, &#39;as it creates a mental barrier between us and the surroundings&#39;. The study suggests classical music as being a great match for complicated report-compiling, or &#39;happy&#39; music for colleagues who are working on creative solutions.&nbsp;</p>

<p><em>Top image via Pexels.com.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-mood-boosting-promotional-products-for-your-workplace</link>
      <pubDate>Fri, 30 Aug 2019 16:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fdb6cd1ab718d226b5438a997b1101ab6675cf4d.png" type="image/png" length="1179082"/>
    </item>
    <item>
      <title><![CDATA[Top 5 Eco-Friendly Promotional Products That Can Make A Big Difference]]></title>
      <description><![CDATA[<p>With conversation around eco-awareness ever louder, there&#39;s no time like the present to associate your business with environmentally aware actions and attitudes.</p>

<p>In fact, according to figures shared last year, the ethical market was worth&nbsp;around &pound;83 billion in the UK alone, whilst the reusable water bottle market alone sitting at an&nbsp;<a href="https://www.theguardian.com/media/2018/nov/18/water-bottle-status-symbol-reusable-fashion-statement">estimated value of &pound;5.5 billion</a>.&nbsp;</p>

<p>(Which isn&#39;t so surprising when you consider that &#39;single-use&#39; was decreed to be the <a href="https://www.bbc.co.uk/newsround/46123738">&#39;Word of the Year&#39;</a> by Collins Dictionary in November 2018.)</p>

<p>Whilst a common misconception is that eco-friendly choices can mean higher prices, a recent study conducted by YouGov&nbsp;<a href="https://www.theguardian.com/environment/2019/apr/19/half-of-uk-consumers-willing-to-pay-more-to-avoid-plastic-packaging-survey-shows">found half of UK consumers</a> would actually happily pay more for a product that was environmentally sound in origin. From the promotional merchandise side of things, we&#39;re pleased to tell you&nbsp;our eco-friendly promotional products are unbeatable on price and quality... And that&#39;s a promise!</p>

<h2>Why Should Your Business Consider Eco-Friendly Promotional Products?</h2>

<ul>
	<li>It shows your business cares:&nbsp;stats shared by&nbsp;<a href="https://impactreporting.co.uk/csr-stats/">Impact Reporting</a>&nbsp;show over two-thirds of employees would sooner work for a company that they considered to have a social compass. In fact, another set of data found that three-quarters of millennials would actually take a pay-cut in order to work for a company they believed was responsible.&nbsp;Almost all (94%)&nbsp;of people grouped in the &#39;Generation Z&#39; bracket believe businesses should address &#39;critical issues&#39; rather than ignore them.&nbsp;</li>
	<li>On a similar note, it shows your business takes its corporate social responsibility (CSR) seriously: the same research from Impact Reporting also revealed people believe CSR accounts for over 40%&nbsp;of a company&#39;s reputation.</li>
	<li>Choosing eco-friendly promotional products is also a way for your business to do its &#39;bit&#39; in regards to environmental issues. Granted, eco-friendly branded products might not work for every business or every occasion but if you&nbsp;<em>can</em>&nbsp;do it, it&#39;s a fantastic route to pursue.&nbsp;</li>
</ul>

<p>Okay - so with all that in mind, which eco-friendly promotional products have potential to be the most beneficial for your upcoming marketing campaign or brand awareness drive? Read on for our ideas...</p>

<h2>Consider Handing Out&nbsp;Reusable Tote Bags In Place Of Plastic Carriers</h2>

<p>With many shops actively discouraging&nbsp;customers from using plastic carrier bags, handing out cotton tote bags or jute shoppers that your customers can use time-after-time is a no-fuss way to generate awareness for your business.&nbsp;</p>

<p>[189679]</p>

<p>It&#39;s interesting to note that since the 5p charge was introduced for standard plastic carrier bags, sales of single-use carriers in supermarkets have <a href="https://www.theguardian.com/environment/2019/jul/31/shoppers-use-of-plastic-bags-in-england-continues-to-fall">dropped by an astonishing 90%</a>. The take-away&nbsp;for your company here? People are happy and willing to reuse bags, meaning a branded tote bag, printed with your artwork, could make a fantastic accessory to help your customers with their shopping, whilst also keeping your logo prominently on display.</p>

<h2>Encourage Customers To Use Reusable Water Bottle Instead Of Disposable Plastic Equivalents</h2>

<p>With 85% of the British public concerned about the impact of plastic pollution on the environment, there&#39;s no better time for your business to step up and play a part in tackling the fight against plastic waste. According to figures shared by National Refill Day, a jaw-dropping 7.7 billion plastic water bottles are used around the UK each year, with the typical Brit using 150. According to the same study, if just 10% of us refilled our bottles once a week, that would prevent an estimated&nbsp;340 million bottles from ending up on landfill sites&nbsp;each year.&nbsp;</p>

<p>[196718]</p>

<p>Enter the reusable water bottle: sleekly designed and easy to grab-and-go, it can help your customers reduce their plastic usage without even realising it. Each of our promotional water bottles is&nbsp;printed with your logo, making it a giveaway that will keep your branding firmly on display whilst also demonstrating your business takes its corporate social responsibility seriously.&nbsp;</p>

<p>It&#39;s interesting to note that&nbsp;a study conducted by One Poll and commissioned by City To Sea found 80% of the people quizzed revealed they drank from a reusable water bottle; almost two-thirds (62%) of those asked said they had&nbsp;made the switch in the last two years. The meaning?&nbsp;</p>

<h2>Similarly: Make The Morning Coffee Fix More Sustainable With A Branded&nbsp;Eco Cup</h2>

<p>Similarly, a reusable coffee cup can make an environmentally-smart alternative to the grab-and-go coffee cup that many of us are familiar with. Much like the carrier bags, many coffee chains are keen to encourage customers to &#39;bring their own&#39;, with some even offering cheaper prices to customers who bring their own reusable cup rather than needing a throw-away paper one.&nbsp;</p>

<p>[197133]</p>

<p>With 2018 home to <a href="https://www.theguardian.com/environment/2018/jan/11/uk-retailers-see-rise-in-sales-of-reusable-coffee-cups">soaring sales of reusable coffee cups</a>, it doesn&#39;t seem too much of a stretch to imagine that the figures for 2019 will be similarly dizzying. So why not spare your customers the expense by providing your very own logo-branded coffee cups that they can take with them on their commute or use at home?</p>

<h2>Party Planning? Switch Plastic Straws For Paper Straws At Corporate Events</h2>

<p>An astonishing 8.5 billion plastic straws are used in the UK each year according to recently shared figures, with the government <a href="https://www.bbc.co.uk/news/newsbeat-43567958">cracking down on their availability</a> from spring 2020. Figures shared as part of the action revealed <a href="https://www.independent.co.uk/environment/plastic-straws-ban-cotton-buds-stirrers-pollution-climate-crisis-waste-environment-a8924116.html">80% of surveyed Brits</a> would be happy to wave bye-bye to plastic straws, with eco-alternatives making a preferable option instead.</p>

<p>[195848]</p>

<p>Our promotional paper straws make a fantastic option if you run a hospitality-based business, such as a cafe or restaurant; similarly, they make a thoughtful finishing touch if you&#39;re planning a corporate event, too. Have a presence at an upcoming trade show or industry event? If you will be serving drinks at your stand, these simple straws offer a subtle demonstration of your business&#39; CSR, as well as even making a talking point among eco-savvy visitors.&nbsp;</p>

<h2>Switch Plastic Tech Gadgets For Recycled Equivalents</h2>

<p>...And we&#39;re delighted to tell you we have a&nbsp;<em>lot</em> of them! A small yet significant way to make an impact, our range of wooden memory sticks offers a simple yet incredibly practical way to show your business cares.</p>

<p>[182566]</p>

<p>Whether you opt for the Recycled Newspaper Flash Drive, shown below, or our branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-eco-wooden-twist-flashdrives">Eco Wooden Twist Flashdrive</a>, we&#39;ve got the perfect fit for your organisation.</p>

<p>And it doesn&#39;t end there! We&#39;ve got a <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">huge range of eco-friendly promotional merchandise</a> for you to consider; have a browse and fill out our Rapid Quote form today to get the ball rolling with your order.</p>

<p><em>Top image via Pexels.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-5-eco-friendly-promotional-products-that-can-make-a-big-difference</link>
      <pubDate>Wed, 28 Aug 2019 15:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/00daf1dd032b2f5a2a175af3d1ae676c65249148.jpeg" type="image/jpeg" length="71197"/>
    </item>
    <item>
      <title><![CDATA[Colour Guide: Why Consider Black For Your Promotional Products?]]></title>
      <description><![CDATA[<p>Fact: black is a colour that knows how to make a <em>serious</em> statement.</p>

<p>Following on from our deep-dive into the <a href="https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-red-for-your-promotional-products">colour red</a>&nbsp;and the psychology and meanings behind it, we&#39;re now going to be exploring all things&nbsp;<em>noir</em>, and how choosing black promotional products can help elevate your brand to new heights.</p>

<p>[186116]</p>

<p>Black is a contrary colour; it has conflicting connotations that complement yet completely contrast each other at the same time. It&#39;s menace and magic; it&#39;s surly yet sophisticated. Whilst it has definite&nbsp;links to power, discipline and anger, high-end labels and fashion houses around the world rely on it to keep their brands eye-catching.&nbsp;</p>

<hr />
<p><strong>RELATED: </strong></p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-red-for-your-promotional-products" target="_blank">Colour guide: why consider red for your promotional merchandise?</a></li>
</ul>

<hr />
<h2>Science &amp; History: Fascinating Facts About&nbsp;The Colour Black</h2>

<p>Black was one of the first colours to be used in art, with caves in Lascaux, France, still playing host to&nbsp;ancient artwork&nbsp;that was drawn largely in charcoal around 17,000 years ago (charcoal was one of the earlier pigments used by prehistoric man). Many centuries later, artists such as Manet and Van Gogh relied on black to help them accentuate objects (and emotions) in their paintings.&nbsp;</p>

<blockquote>
<p>&ldquo;Black is always elegant. It is the most complete colour in the whole world, made of all the colours in the palette.&rdquo; &ndash; Ricardo Tisci</p>
</blockquote>

<p>In terms of connotations, black has had something of a rollercoaster ride over the centuries.&nbsp;Black was&nbsp;symbolic with mourning for the ancient Romans; contrarily,&nbsp;their Egyptian counterparts considered it to be a shade entwined with new life. By the European Middle Ages, it was widely considered as a signifier of&nbsp;wealth, mystery&nbsp;and majesty, before becoming&nbsp;darkly synonymous with witchcraft and associated evils in the 17th century. It then had a resurgence in the late 18th and early 19th centuries, with melancholic black becoming the adopted colour of the Romantic period. By the end of the 19th century, it had become the colour of business, with office workers and professionals across the continent donning it.&nbsp;In recent years, it has been adopted as&nbsp;<em>the</em> colour of fashion, with the &#39;little black dress&#39; one of the most popular items to be found in the modern woman&#39;s wardrobe.&nbsp;</p>

<p>[185258]</p>

<p>In terms of the visible colour spectrum, black is the absorption of all other colours and is what the eye sees when there is no light. To this end, black isn&#39;t a colour in the way yellow or turquoise might be; but when it comes to choosing your promotional products, it very much&nbsp;<em>is</em>.</p>

<p>Black ink has been hugely influential in terms of how we have communicated over the centuries, with the colour still the most popular to be used&nbsp;for newspapers, magazines and websites. Why so? Because black - whether in ink or digital font format - pops the best against white pages and screens. (Something which the Chinese first cottoned on to&nbsp;way back in the 23rd century BC, when they first ground graphite with water.)&nbsp;</p>

<h2>What Does Black Traditionally Represent?</h2>

<ul>
	<li>Black is typically a colour that denotes power, confidence and assertion. On the contrary, it can also be used to reference, mourning, depression and fury.&nbsp;🖤</li>
	<li>The colour is also atypical of elegance: think Audrey Hepburn in her black Givenchy shift dress and matching sunglasses in <em>Breakfast At Tiffany&#39;s</em>, for example.&nbsp;🕶</li>
	<li>Black was the symbolic colour of the Industrial Revolution, with coal smog turning&nbsp;swathes of buildings&nbsp;in cities across Europe a sooty&nbsp;black; in fact, in 1846, the West Midlands earned the nickname of the &#39;black city&#39; owing to its smog-adorned buildings.&nbsp;🏢</li>
	<li>Black has also been used throughout culture over the centuries to denote polar opposites. For example, the black knight is the evil counterpart of the white knight in Medieval literature; players typically use black and white pieces in chess.&nbsp;♟️</li>
	<li>Black is also hugely influential in the music world, with many artists choosing it as a colour that&#39;s key to their on-stage persona and brand. For example, Johnny Cash called himself the &#39;man in black&#39; (and even released an album with the same name in 1971),&nbsp;whilst grime star Stormzy is known for his penchant to wear <em>noir</em>&nbsp;and recently hit headlines when he took to the stage at Glastonbury in a statement-making all-black Union Jack stab vest, designed by Banksy.&nbsp;🎤</li>
</ul>

<h6 style="text-align:center"><img alt="Black colour psychology" src="https://www.totalmerchandise.co.uk/media/news_article/f88fcfdd6b68f8238135ce486ec95e2dca01b869.png" style="height:700px; width:700px" /><br />
Team TM are huge Stormzy fans. Can you tell?</h6>

<h2><br />
The&nbsp;Famous Companies That Use Black In Their Branding</h2>

<p>The colours&nbsp;that a business chooses to use in its branding speaks volumes for the company&nbsp;itself. Whether colours are chosen for a practical reason (as with Coca Cola choosing red in our <a href="https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-red-for-your-promotional-products">previous colour guide</a>)&nbsp;or to assert a specific attitude or aspiration, the palette of the logo is key to establishing the direction and demographics of the business.&nbsp;</p>

<p>Arguably the companies that use black in their branding are so supremely confident in the sheer power of their offering that they have no need to incorporate other colours into what they&#39;re doing.</p>

<p style="text-align:center"><img alt="Apple's distinctive logo is black" src="https://www.totalmerchandise.co.uk/media/news_article/b340ac0e4422c2bf0b868aaad47ed69b16c86c90.jpeg" style="height:567px; width:850px" /></p>

<p>Some of the world&#39;s largest corporations use black at the heart of their branding identity: we&#39;re talking Apple, Nike, Calvin Klein, Adidas, Cartier, Ralph Lauren, Estee Lauder, MTV... The list is endless.&nbsp;</p>

<p><strong>Case study: Chanel</strong></p>

<p>Whether it&#39;s used for the logo or the backdrop, black has always been central to the branding of iconic French fashion house, Chanel.&nbsp;Tr&egrave;s chic, non?</p>

<p style="text-align:center"><img alt="Chanel is famed for its interlocking Cs logo - in black, of course!" src="https://www.totalmerchandise.co.uk/media/news_article/80111237e9bdd7914139c1b7898f4b1309db0027.png" style="height:366px; width:500px" /></p>

<p>The label was the creation of Gabrielle &#39;Coco&#39; Chanel, who launched it in 1910. Over the years, many have&nbsp;understandably believed the interlocking Cs in the brand&#39;s logo to have been born from the designer&#39;s initials.&nbsp;</p>

<p style="text-align:center"><img alt="The story behind Chanel's iconic logo" src="https://www.totalmerchandise.co.uk/media/news_article/881bd40d25a58a6dd63992f13f86804aaa842390.jpeg" style="height:529px; width:850px" /></p>

<p>However, there&#39;s actually a bit more to it than that: Chanel&nbsp;visited a French castle (namely, Ch&acirc;teau de Cr&eacute;mat in Nice, where she had reportedly attended many an excellent party), and was inspired by the interlocking Cs that decorated the property&#39;s&nbsp;exquisite arched windows.</p>

<p style="text-align:center"><img alt="The story of the Chanel logo" src="https://www.totalmerchandise.co.uk/media/news_article/bfe0db5cdfd72ec42838baa0f5b46a84383c6c1e.jpeg" style="height:650px; width:679px" /></p>

<p>The logo was trademarked in February 1925. Although several other logos&nbsp;have been introduced over the years, it&#39;s those iconic Cs that have helped the brand maintain its iconic status for almost a century.&nbsp;</p>

<p style="text-align:center"><img alt="Chanel still uses black to help set it apart from other brands" src="https://www.totalmerchandise.co.uk/media/news_article/9134d4a8035aef6cc694c492c1b30a6711b592d3.jpeg" style="height:566px; width:850px" />.</p>

<p>Whether the logo is black on white or white on black - it is used in both ways - it offers a striking impact that&#39;s instantly familiar. The result? A&nbsp;brand that&#39;s recognisable all around the globe.</p>

<p>Oh, and a fun stat for you while we&#39;re on the subject of famous logos: according to a recent study, <a href="https://venngage.com/blog/branding-statistics/">23% of the world&#39;s top companies</a> have a logo that is black, white or grayscale.</p>

<h2>It&#39;s Not Just About The Logo: Why Should You Consider Black For Your Promotional Products?</h2>

<p>Black is having a serious moment right now: with its cool, understated and striking presence, it&#39;s hitting all the right notes. It&#39;s also high-impact and bold; it doesn&#39;t shy away from attention and offers an ideal backdrop for your branding to be printed on to.&nbsp;</p>

<p>Embrace your brand&#39;s shadows and consider strong-and-striking black for promotional products with impact. Allowing your logo&nbsp;to pop in stark contrast, it&#39;s a great way to emphasise and draw attention to your branding. Whether your target audience is the youth market (who can appreciate the aesthetic cool of all-black-everything) or busy professionals who crave fuss-free&nbsp;minimalism, black can appeal to almost any target demographic.&nbsp;</p>

<h2>Which Black Products Could You Consider For An Upcoming Marketing Campaign?</h2>

<p>Total Merchandise has&nbsp;a huge range of black and charcoal-toned promotional products available, and we also offer a&nbsp;Pantone-matching service&nbsp;on a wide variety of branded items, too.</p>

<p>The meaning? We can recreate your own unique darker-than-dark shade&nbsp;if so desired, resulting in a product that&#39;s as bespoke to your brand as it is desirable to your customers.&nbsp;</p>

<h2>Crosby Soft Touch Metal Ballpens</h2>

<p>Make the &#39;write&#39; impression with these sleek ballpoint pens, which can be printed in full colour or engraved with your artwork.&nbsp;</p>

<p>[196918]</p>

<h2>Black Taunton Jute Shopper Bags</h2>

<p>These strong-hold printed jute bags are perfect for taking your brand out-and-about!</p>

<p>[193932]</p>

<h2>Tube Power Banks</h2>

<p>Ideal for slipping into bags, briefcases and pockets alike, our branded power banks will ensure your customers are always able to charge their phones or tablets when they&#39;re out and about.&nbsp;</p>

<p>[189825]</p>

<p>The best bit? Your branding will be on display every time it&#39;s used!&nbsp;</p>

<h2>Colombia Pocket Weekly Diary</h2>

<p>For a smart stationery giveaway that your customers will appreciate come the new year, consider a branded diary. Black makes a luxurious choice, and your logo can be foil-blocked in gold or silver for a decadent finish that pops beautifully.</p>

<p>[182298]</p>

<h2>Sun Ray Bottle Opener Sunglasses</h2>

<p>For a cool promotional giveaway with double the functionality, look no further than these logo-printed sunglasses. As well as helping to protect yours customers&#39; eyes in the sunshine, this clever design&nbsp;also incorporates a bottle opener. Clever, we know - and with your brand at the centre of the action!</p>

<p>[194437]</p>

<p><em>Get the ball rolling with your next promotional order today. Want an instant inspiration fix? Browse our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional products</a>.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-black-for-your-promotional-products</link>
      <pubDate>Mon, 19 Aug 2019 11:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b38421be5c397f4622c46e213065c4cc1c7e36b6.jpeg" type="image/jpeg" length="268790"/>
    </item>
    <item>
      <title><![CDATA[Promotional Giveaways To Tie-In With The Silverstone MotoGP Grand Prix]]></title>
      <description><![CDATA[<p>This summer&#39;s hotly-anticipated&nbsp;UK MotoGP Grand Prix&nbsp;will mark the fifth year Silverstone has hosted the race since returning in 2010, after a 23-year gap.</p>

<p>This world championship event has a great history within Britain: the first Grand Prix that took place at Silverstone was in 1977 after the Isle of Man&nbsp;track was considered too dangerous for international contestants.</p>

<p>Another interesting fact&nbsp;about the event? Silverstone&#39;s famous triangle format is the result of using three&nbsp;runways from&nbsp;a World War Two Royal Air Force bomber station!</p>

<h2>How Can Marketing Around Silverstone Help Your Brand?</h2>

<p>In recent years, the Silverstone MotoGP Grand Prix has evolved massively - the Northamptonshire-based event now includes&nbsp;a festival held over the weekend and there&#39;s even a camping site in the nearby woods! This change in customer experience means over 56,000 people flock to the race, making it a great opportunity for involved businesses to&nbsp;increase brand awareness.</p>

<p>Exhibiting at the festival can open&nbsp;the door to a huge new potential audience and your business can benefit from utilising a&nbsp;variety of marketing tools to max the potential, with&nbsp;promotional merchandise being a favoured option. After all: branded giveaways can play a huge part in&nbsp;increasing brand awareness.</p>

<p>Even if your business isn&#39;t&nbsp;directly involved in the event itself, you can still show your support. Promotional products that tie-in with motorcycles, biking and sports generally&nbsp;would make great giveaways to hand-out to customers, especially if your target audience has a particular interest in motorsports and outdoors pursuits. For a neat finishing touch, why not include a card that tells customers the product is in support of the Silverstone MotoGP Grand Prix?&nbsp;</p>

<p>We&#39;ve put together a list of some promotional sports merchandise that would be ideal for revving up your brand awareness around motorbike events&nbsp;such as the Silverstone MotoGP Grand Prix - ready, set, go!</p>

<h2>Fruit of the Loom Super Premium T-Shirts</h2>

<p>Let&#39;s start with the obvious one: branded t-shirts. Everyone loves a freebie, especially if the item they are receiving is practical <em>and</em> useful. Whether handed out ahead of Silverstone or at the event itself,&nbsp;T-shirts are an essential item in&nbsp;people&#39;s wardrobes and they can allow&nbsp;your branding to be noticed in places it might not usually&nbsp;reach.</p>

<p>[181899]</p>

<h2>My Kit Bike Repairs</h2>

<p>It can be&nbsp;assumed that people who are watching or attending an event such as&nbsp;the MotoGP Grand Prix at Silverstone are likely to own some sort of bike themselves. Handing&nbsp;out&nbsp;a&nbsp;bike repair kit, personalised with your brand&#39;s full-colour artwork will make&nbsp;a helpful gift, and&nbsp;even more so if your business is directly related to bikes.</p>

<p>[188871]</p>

<h2>Motorbike Stress Toy</h2>

<p>Okay: technically speaking, it&#39;s a&nbsp;<em>Police</em>&nbsp;motorbike - but it&#39;s still a motorbike! Your artwork can be printed in up-to full colour on the front of this branded stress toy, ensuring relief for your customers and awareness for your business with every use. And breathe...</p>

<p>[184242]</p>

<h2>PVC Bike Seat Covers</h2>

<p>These printed bike seat covers are a budget-friendly promotional item ideal for tying in with bike-related sporting events like Silverstone. Each of these branded covers offers a large print area for your branding and they are&nbsp;available in over 15 colours.</p>

<p>[193384]</p>

<h2>Folding Bottles</h2>

<p>Ideal for tying into sports or fitness-related campaigns,&nbsp;these reusable personalised folding bottles offer the opportunity for your brand to be seen and remembered over and over again.&nbsp;Dispatch is available in just five working days, making them almost as speedy as the bikes on the Silverstone track!</p>

<p>[187222]</p>

<p>Get a grip on your marketing strategy&nbsp;and &#39;wheelie&#39; impress customers ahead of this&nbsp;year&#39;s&nbsp;Silverstone MotoGP Grand Prix by choosing the perfect&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/sporting-events">promotional sports merchandise</a>. Find the perfect products for your business and contact us today for your quick quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-giveaways-to-tie-in-with-the-silverstone-motogp-grand-prix</link>
      <pubDate>Fri, 16 Aug 2019 09:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/9d4c393d5ec41911a0add1e9e27a9d485594a21e.png" type="image/png" length="1337611"/>
    </item>
    <item>
      <title><![CDATA[3 Key Facts Every Business Should Know About Freshers' Fairs]]></title>
      <description><![CDATA[<p>Preparing to exhibit your brand at a freshers&#39; fair&nbsp;this autumn? Exciting! Whether your business&nbsp;is new to student-facing events or is a regular presence at universities&nbsp;across the country, freshers&#39; fairs can open it up to&nbsp;a whole new audience of potential customers.</p>

<p>Whether you&#39;re part of a huge organisation or a one-man-band operating in a university town, there&#39;s huge scope for your brand to become a daily part&nbsp;in the lives of students with the help of carefully chosen promotional products.</p>

<p>[183019]</p>

<p>With students stepping away from childhood brands and - typically - standing on their own two feet for the first time, this is a fantastic opportunity for them to discover new brands and businesses.&nbsp;</p>

<h2>Fact 1: Most UK Undergraduates Are 18 Years Old When They Start Uni</h2>

<p>Chances are you already knew that but bear with us!&nbsp;According to research shared by UCAS, there were 695,565 applications for full-time undergraduate degrees in 2018. Of these, 533,360 were accepted - meaning over half-a-million new students were approved. This year&#39;s&nbsp;acceptance rate was at its highest rate since 2008, with 76.7% of people confirming their places.</p>

<p>Within this, 51.9% were 18-years-old, with people aged 19 years the next largest group. It&#39;s also interesting to note that UCAS&#39; study reveals&nbsp;an increase in people aged 26 and over entering higher education.&nbsp;</p>

<p><strong>The take-away for your business:</strong> A freshers&#39; fair can offer a valuable opportunity to get your brand in front of a whole new audience. Whether this is the first time students have encountered your business or a reminder of a brand they already love, promotional giveaways&nbsp;with your branding on are a simple yet highly effective way to strike up potentially life-long relationships with new customers.&nbsp;</p>

<p>[182067]</p>

<h2>Fact 2: University Fees Cost Up To &pound;9,250 For UK And EU Students</h2>

<p>The tuition fees of UK universities have undergone so many changes over the years that the subject actually has its very own <a href="https://en.wikipedia.org/wiki/Tuition_fees_in_the_United_Kingdom">Wikipedia page</a>.&nbsp;</p>

<p>In a nutshell, fees were first introduced in 1998, when students were required to pay up to &pound;1,000 a year. Fast forward 20 years and this has increased drastically, with students now paying up to &pound;9,250 per annum for their degree. International students - who account for 14% of undergrads and 38% of postgraduates - fork out even more, with base rates starting at around &pound;10k per year and going as high as &pound;38,000 for certain degrees.&nbsp;</p>

<p><strong>The take-away for your business:</strong> With student debt looming over them, students will more likely than not be keen to get hold of freebies that can help support them throughout the term ahead. In fact, a <a href="https://www.bamuk.com/freshers-fairs/">recent study</a> found 67% of students attend freshers&#39; fairs purely for the freebies!</p>

<p>With that in mind, what better way to align students&nbsp;with your brand than by providing them with promotional products that they can actually benefit from using, and that have a purpose in their day-to-day lives on campus? Products with guaranteed functionality&nbsp;- such as printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/promotional-a5-spectrum-soft-touch-notebooks">notebooks</a> or branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-coffee-mugs">travel mugs</a>, for example - offer fantastic potential for brand awareness.&nbsp;</p>

<p>[197133]</p>

<h2>Fact 3: Students Want To Learn About Your Business</h2>

<p>Whether you run a localised start-up or are on the marketing team of a global brand, students want to hear about your business. <a href="https://www.bamuk.com/the-4-pillars-of-marketing-to-students/">Exit-poll research</a> conducted at freshers&#39; fairs&nbsp;by BAM in 2017 found that almost a quarter of students were unfamiliar with huge brand names, including Domino&#39;s and Virgin Media. Despite that, over half of the people quizzed said they were planning to spend with these brands in the future after discovering them at a freshers&#39; event.&nbsp;</p>

<p>[195766]</p>

<p><strong>The take-away for your business:</strong> If people haven&#39;t heard of Domino&#39;s, there&#39;s no need to worry that they won&#39;t have heard of your business. What matters is showing up and representing your business in the best possible way you can.&nbsp;</p>

<p>Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">full range of promotional products for freshers</a> and contact us today to order the perfect branded merchandise for your business.&nbsp;</p>

<p>Main image via Pexels.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/3-key-facts-every-business-should-know-about-freshers-fairs</link>
      <pubDate>Wed, 14 Aug 2019 13:18:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/189553024e4b5d0cdf277066f905f1b762f2b64a.jpeg" type="image/jpeg" length="324048"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products To Celebrate National Prosecco Day]]></title>
      <description><![CDATA[<p>Finally, the day we&#39;ve all been waiting for is in sight:&nbsp;National Prosecco Day!</p>

<p>Rated one of the most popular alcoholic drinks in the UK and with&nbsp;Brits consuming over 214 million bottles of the bubbly stuff&nbsp;in 2018 alone,&nbsp;it&#39;s little&nbsp;wonder this beloved beverage has a whole day (13 August)&nbsp;in its honour.</p>

<p>With Prosecco a consistently&nbsp;favourable gift, it&#39;s&nbsp;no surprise that the promotional opportunities with this sparkling tipple are ever-popular.</p>

<h2>Why Use Prosecco For Your Promotional Campaigns?</h2>

<p>Prosecco not only makes the taste buds tingle but it also has proven health benefits. Research shows that the polyphenols (bubbles) in a bottle of Prosecco contain traces of&nbsp;zinc, magnesium, and potassium, all of which are proven to boost&nbsp;your mood.</p>

<p>Whoever your target audience may be, a bottle of the bubbly stuff is sure to make your customers happy - it&#39;s scientifically proven! Still need further convincing? As well as containing an average of only 80 calories per glass (believe it or not), the antioxidants found in Prosecco have <a href="https://www.telegraph.co.uk/health-fitness/nutrition/diet/forget-prosecco-smile-italian-bubbly-actually-good/">confirmed&nbsp;benefits</a> for your skin.</p>

<p>So let&#39;s pop the bottle and dive into some promotional prosecco products you can gift your customers with for your next marketing campaign...</p>

<h2>75cl Prosecco Sparkling Wine</h2>

<p>It&#39;s no surprise that our bottles of promotional Prosecco (75cl)&nbsp;have made an appearance on the list. Sparkle your way into your customers&#39; hearts (and glasses!) with a bottle of bubbly&nbsp;featuring your branding on a full-colour label - the perfect way to maximise exposure of your business.&nbsp;</p>

<p>[192189]</p>

<h2>Champagne Flutes</h2>

<p>Expand your brand awareness with every sip by gifting your customers with a personalised glass. Elegant yet budget-friendly, our promotional Champagne Flutes will boost your brand in style and make a sophisticated&nbsp;corporate gift.</p>

<p>[196051]</p>

<h2>Vacuum Wine Stoppers</h2>

<p>Venture outside the proverbial box and stand apart from competitors by wowing your customers with a printed bottle stopper. Ideal for keeping&nbsp;Prosecco fresh, your brand will be remembered every time the bottle of fizz is re-popped.</p>

<p>[192261]</p>

<p>Don&#39;t make a <em>pour </em>decision with your next marketing adventure - make your customers feel&nbsp;bubbly with your promotional Prosecco gift. For more <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinks">branded drinks</a> inspiration, explore our full range and get in touch today for your quick quote.&nbsp;</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-to-celebrate-national-prosecco-day</link>
      <pubDate>Mon, 12 Aug 2019 11:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4b4498a81dd43a7f83ac8deb96a818593fc6ac28.jpeg" type="image/jpeg" length="178794"/>
    </item>
    <item>
      <title><![CDATA[5 Of The Best Promotional Items To Give Away At Freshers' Fairs]]></title>
      <description><![CDATA[<p>Preparing to exhibit at a Freshers&#39; Fair this autumn but haven&#39;t managed to nail the perfect promotional products to giveaway to students yet?&nbsp;Don&#39;t panic: Total Merchandise is here to help.</p>

<p>Close to two million undergraduates entered&nbsp;the UK university system between 2017 and 2018. The meaning of this for your business&nbsp;in 2019? A Freshers&#39; Fair can offer&nbsp;significant potential to amplify your brand, whether you&#39;re a one-man-band working in a university town or are part of a nationwide (or even global) chain that could benefit from getting new eyeballs on your logo. And what better way to do this than with carefully chosen <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">promotional merchandise</a> that will ensure your business is top-of-the-class for brand awareness...?</p>

<p>A Freshers&#39; Fair can also offer educational establishments&nbsp;a fantastic opportunity to generate awareness for their institution and its&nbsp;academic offerings. Something as simple as a logo-branded hoodie worn out-and-about by a student will be seen countless times and help generate a little free publicity for the university with each wear.</p>

<p>(Want to find out more about the various benefits of promotional giveaways at a Freshers&#39; Fair? Read our <a href="https://www.totalmerchandise.co.uk/news/article/the-benefits-of-promotional-giveaways-at-freshers-fairs">blog post on the subject</a>, if you haven&#39;t already!)</p>

<p>Not sure which product(s) to choose for your freshers&#39; promotional plans? We&#39;ve rounded up some of the most popular items for students to receive, that combine brilliant branding potential for your business along with something that students will actually&nbsp;<em>want</em>&nbsp;to use. Read on to find out more...</p>

<p>&nbsp;</p>

<p style="text-align:center"><img alt="Promotional merchandise for freshers' fairs" src="https://www.totalmerchandise.co.uk/media/news_article/9a66af491b008985324c6dbbc6bb52a37e46fd18.jpeg" style="height:725px; width:850px" /></p>

<h2>Promotional BiC Booklet with Digital Ballpen</h2>

<p>A booklet complete with sticky notes, a scratch pad, 125 page flags and a digital pen&nbsp;will obviously make note-taking a breeze. Whether they&#39;re a fresh-faced first-year or a post-grad preparing to begin a Masters course,&nbsp;students&nbsp;will&nbsp;<em>always</em>&nbsp;need stationery. Arming them with these handy items&nbsp;they can actually use in classes will not only help them but will also offer your business a little extra awareness every time it&#39;s used. The result? Neat note-taking and a consistent day-to-day position for your brand in the user&#39;s daily life.&nbsp;</p>

<p>[183947]</p>

<p>Want some inspiration? Something like these BiC Booklet with Digital Ballpens&nbsp;makes for a fantastic giveaway: cost-efficient for tight marketing budgets, it offers a generous amount of print space for your artwork on the front cover and pen.</p>

<h2>Branded Trolley Coin Keyring</h2>

<p>An essential for&nbsp;students who are in charge of tackling&nbsp;the&nbsp;weekly&nbsp;food shop, a trolley coin printed with your branding makes a highly practical giveaway that you can ensure will be used. After all: as the old mantra goes,&nbsp;every little helps...</p>

<p>[195784]</p>

<p>Whilst we have a huge selection of&nbsp;trolley coins&nbsp;available (from <a href="https://www.totalmerchandise.co.uk/branded-products/plastic-trolley-coins">plastic</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-trolley-coins">metal</a>), our best-seller is the Printed Trolley Coin Keyring (shown above), which offers a generous amount of print space for your up-to full-colour artwork.</p>

<h2>Printed Travel Mug</h2>

<p>One way to make those early mornings a bit more tolerable? Caffeine, naturally - so giving students branded travel mugs with your artwork printed or engraved on them is a no-brainer.&nbsp;</p>

<p>[215901]</p>

<p>Something like our ever-popular Talca Bamboo Travel Mugs are ideal for adding a touch of eco-friendly consideration&nbsp;to your campaign, whilst ensuring your branding gets a little more awareness with every sip. Alternatively, take&nbsp;a look at our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">full range of promotional travel mugs</a> to find the perfect fit for your brand!</p>

<h2>Embroidered Teddy Bear</h2>

<p>Promotional teddy bears wearing brand-adorned T-shirts or banners make great hand-outs for all sorts of businesses, including&nbsp;universities. Those teeny tees look oh-so-cute printed with a striking&nbsp;crest, after all...</p>

<p>[184776]</p>

<p>Offering everything from a&nbsp;touch of comfort for a home-sick student to a splash of <em>alma mater</em> pride for a graduate, personalised teddy bears are always popular products for universities to sell or giveaway to their students. Total Merchandise has&nbsp;a <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears">wide assortment of branded bears</a> in all shapes and sizes; take a look at our full range to find the paw-fect fit for your student-facing marketing plans!&nbsp;</p>

<h2>Promotional Clothing</h2>

<p>Items such as printed sunglasses, T-shirts and embroidered hoodies can make excellent giveaways, generating a little&nbsp;extra attention for your business with every wear.&nbsp;</p>

<p>[186559]</p>

<p>Popular items for you to consider&nbsp;include our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-valueweight-t-shirts">Fruit of the Loom Value-Weight T-Shirt</a>,&nbsp;this classic <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/brushed-heavy-cotton-cap">Brushed Heavy Cotton Cap</a> (which looks super-smart when embroidered with a logo) and our perennially popular <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/classic-sunglasses">Classic Sunglasses</a>, which can be printed in up-to full colour with your branding.&nbsp;</p>

<p><em>We have many more <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">freshers-friendly promotional giveaway ideas</a> for you to explore - browse the full range and contact us today for your bespoke quote.&nbsp;</em></p>

<h6>Top image via Pexels.com.&nbsp;</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-of-the-best-promotional-items-to-give-away-at-freshers-fairs</link>
      <pubDate>Fri, 09 Aug 2019 13:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/9b7d636e7271353e9b133bff58414d9488dc19b5.jpeg" type="image/jpeg" length="208391"/>
    </item>
    <item>
      <title><![CDATA[Colour Guide: Why Consider Red For Your Promotional Products?]]></title>
      <description><![CDATA[<p>Let&#39;s talk <em>red</em>.&nbsp;Love it or hate it, it&#39;s&nbsp;a powerful colour that can elicit instant subliminal&nbsp;emotions - it&#39;s love, it&#39;s hate, it&#39;s passion, it&#39;s danger. And it&#39;s also an&nbsp;<em>excellent</em> attention-grabber, too.</p>

<p>In our new series, we&#39;ll be exploring the importance of colour in branding and promotional merchandise, and the role that shades can play in helping to choose products that become synonymous with your business.&nbsp;</p>

<p>[194183]</p>

<p>We&#39;re starting with red: linked with fire, passion and love, it&#39;s a colour that has emotional ties but can also make a bold statement all of its own, too. Read on for our whirlwind guide to red and all you need to know about this vibrant shade.</p>

<h2>The History &amp; Science&nbsp;Behind The Colour Red</h2>

<p>Red sits at the very end of the colour spectrum, nestled next to orange. Whilst it&#39;s one of the three primary&nbsp;colours (along with blue and yellow), it&#39;s also the&nbsp;complementary colour of greenish-blue cyan - spot it on the wheel below. For the physics boffs out there, the human eye can see red when looking at light with a wavelength that sits between&nbsp;625 and 740 nanometers; monkeys are able to distinguish red but other mammals (such as domestic pets) see it as grey instead.</p>

<p style="text-align:center"><img alt="colour wheel" src="https://www.totalmerchandise.co.uk/media/news_article/f6858d3530f8e16f33a1df85dd88e06cb6955046.jpeg" style="height:586px; width:650px" /></p>

<p>Reddish pigments made from crushed ochre were one of the first colours to be used in prehistoric art, as well as in ancient ceremonies and celebrations (the Romans, for example, daubed the colour on to their bodies to celebrate battle victories).&nbsp;During the Renaissance period, red denoted luxury and wealth; in the 19th and 20th century, it became a colour linked with rebellion and revolution.&nbsp;</p>

<p style="text-align:center"><img alt="Red telephone box" src="https://www.totalmerchandise.co.uk/media/news_article/545ec8634554b4fb278436aace1dbe62aee020e4.jpeg" style="height:856px; width:750px" /></p>

<h2>What Does Red Traditionally Represent?</h2>

<ul>
	<li>As the colour of blood, red is intrinsically linked with romantic&nbsp;notions of bravery, sacrifice and battle. It&#39;s a colour of strength and heroism: it&#39;s bold and brave.&nbsp;🛡</li>
	<li>Red is also synonymous with love and passion - which is why it&#39;s the colour of choice for Valentine&#39;s Day celebrations across the globe!&nbsp;❤️</li>
	<li>Tying in with passion, red is also often used in sportswear, with world-famous teams such as Liverpool, Manchester United and Arsenal using the colour prominently within their kits.&nbsp;🥊</li>
	<li>In many Asian countries, red is considered to be the official&nbsp;colour of luck and happiness.&nbsp;🎈</li>
	<li>On the flip side, the strength and visibility of the colour are great for grabbing attention, making red the perfect core colour for&nbsp;warning or instruction signs on the road.&nbsp;🛑</li>
</ul>

<h2>Which Famous Companies&nbsp;Use Red In Their Branding?</h2>

<p>Some of the world&#39;s biggest companies&nbsp;use red prominently in their advertising, with their own unique tones helping to form a brand identity that&#39;s instantly recognisable to consumers across the globe. We&#39;re talking YouTube, Virgin, Levi&#39;s, Air BnB, Kellogg&#39;s, Red Bull... And so many more!</p>

<p><strong>Case study: Coca-Cola </strong></p>

<p>The famous curling letters of the &#39;Coke&#39; logo are iconic - but why are they red? The colour dates back to the much-loved drink&#39;s&nbsp;very <a href="https://www.businessinsider.com/why-coca-cola-is-red-2018-2?r=US&amp;IR=T">first foray onto shelves</a> in the late 19th century, when it was&nbsp;sold to pharmacies as a digestion aid (no, really). Coca-Cola painted its barrels red in order to help officials distinguish the contents&nbsp;from alcohol. The colour stuck and now, over 130 years later, it&#39;s still in use.&nbsp;</p>

<p style="text-align:center"><img alt="Red vending machine" src="https://www.totalmerchandise.co.uk/media/news_article/bb75878a77fa173c04391f10890495a533e98507.jpeg" style="height:685px; width:950px" /></p>

<p>The brand&#39;s famous &#39;red disc&#39;, which features the logo clearly displayed in the centre of it, was introduced in 1948, further securing that distinctive shade of red as being intrinsically linked with the soft drink. The goal? To present customers with &#39;a promise&#39; - that the moment they see the red circle outside a shop front, they know they&#39;ll be able to head inside and enjoy their favourite drink.&nbsp;</p>

<p><strong>Case study: McDonald&#39;s</strong>&nbsp;</p>

<p>Whichever country you&#39;re in, one thing&#39;s for sure - there will&nbsp;almost certainly be a McDonald&#39;s nearby. The fast-food chain&#39;s famous &#39;Golden Arches&#39; are often matched with a bold red, whether it&#39;s a block beneath the &#39;M&#39; or a background behind it. Apparently the colours - which make for a welcoming combo - have <a href="https://www.rd.com/food/fun/mcdonalds-logo-yellow-red/">scientific reasoning behind them</a>.</p>

<p style="text-align:center"><img alt="Red drive through sign" src="https://www.totalmerchandise.co.uk/media/news_article/95af96d2dfb0894e0a604099fb19d8a8ce33c747.jpeg" style="height:713px; width:950px" /></p>

<p>Red is considered to be en emotionally stimulating colour and, with its additional connotations of health and sporting prowess, is arguably an&nbsp;&#39;active&#39; colour. Yellow, meanwhile, is a &#39;happy&#39; colour that&#39;s highly visible. Together, the two combine to create a logo that&#39;s as lifting as it is appetite-inducing.&nbsp;</p>

<p>It&#39;s also worth noting that a significant handful of online and social media platforms use red within their core branding, too; from the chart below, over half of the platforms use red or an associated shade within their logo.&nbsp;</p>

<p style="text-align:center"><img alt="Red social media icons" src="https://www.totalmerchandise.co.uk/media/news_article/7cd9c6ad1bb4506eb3588cd9805526baa08e48c1.png" style="height:637px; width:650px" /></p>

<p>And while we&#39;re on the subject of stand-out red logos - you might have noticed that our very own Total Merchandise logo is red. Why?&nbsp;Our co-founder David Stoddart explains...</p>

<blockquote>
<p>Red is normally a colour associated with danger and warnings - it&#39;s a stop sign, it&#39;s an alarm. For me,&nbsp;it was the complete opposite. When we launched in 2004, there were a lot of logos in very serene, corporate shades of blue&nbsp;out there - Facebook and LinkedIn, for example -&nbsp;so red really stood out as something that was different and noticeable.&quot;&nbsp;</p>
</blockquote>

<p style="text-align:center"><img alt="Red Total Merchandise logo" src="https://www.totalmerchandise.co.uk/media/news_article/862f4eeebdae6426b4e1bc37adbf202ea793beab.png" style="height:400px; width:400px" /></p>

<h2>It&#39;s Not Just About The Logo: Why Should You Consider Red For Your Promotional Products?</h2>

<p>Okay: your business&#39; logo might not be red. In fact, it might be a million miles away from it! That&#39;s not to say, however, that you can&#39;t invest in red promotional products to create meaningful impact for your business. For example: our classic Stress Love Heart is available in red or pink&nbsp;and offers to ensure your branding will pop whichever you choose - and a black or white logo would certainly&nbsp;stand-out exquisitely&nbsp;against that postbox red.</p>

<p>[904592]</p>

<p>The beauty of Total Merchandise&#39;s wide range of promotional products is your artwork can be made to stand out on any colour or material. Whether your logo is embroidered onto a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts">printed t-shirt</a> or embossed onto a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/quarto-matra-weekly-diary">branded diary</a>, you can be assured that your artwork will pop against the background colour.</p>

<h2>Which Red Products Could You Consider For Your Upcoming Marketing Campaign?</h2>

<p>Total Merchandise has&nbsp;a huge range of red promotional products available, and we also offer a Pantone-matching service on a huge range of branded items, too. The meaning? We can recreate your own unique shade of red if so desired, resulting in a product that&#39;s as bespoke to your brand as it is irresistible to your customers.&nbsp;</p>

<p style="text-align:center"><img alt="Red product flat lay" src="https://www.totalmerchandise.co.uk/media/news_article/719beea6aeb9bdd4ad76e847825c590f99371c3f.png" style="height:950px; width:950px" /></p>

<p>For a quick fix of red inspiration, cast your eye over four&nbsp;of our favourite simply red branded products - and if you see something that catches your eye, simply fill out our enquiry&nbsp;form to receive&nbsp;your bespoke quote!</p>

<h2>#1 The Classic: Promotional Mug</h2>

<p>Our chunky Durham mug is ideal for printing (in up to four colours) with your artwork. Whether used at home or in the workplace, <a href="https://www.totalmerchandise.co.uk/news/article/branded-mugs-boost-marketing">demand for mugs will always be high</a>, meaning a promotional mug will be a sure-fire hit with your customers. Dispatch is available in as little as 10 working days!</p>

<p>[196033]</p>

<h2>#2 Fun Twist: Foam Gliders</h2>

<p>For branding that soars, search no further than this logo-printed foam glider. In the shape of aeroplanes, these gliders are fun and colourful printed products that are great for any campaign</p>

<p>[185453]</p>

<h2>#3 Paper Perfection: Promotional PU Notebook</h2>

<p>This luxurious notebook features a smart border around its edges, giving it an extra touch of sophistication. We think the red is perfect for adding a touch of luxury to note-making, with the colour guaranteed to pop in bags and on desks.</p>

<p>[194053]</p>

<h2>#4 Tune In: Printed Earphones</h2>

<p>Our best-selling Cocoon Earphones are perfect for enabling your customers to take your branding on-the-go with them, with your logo clearly printed on the outer case.</p>

<p>[193168]</p>

<p><em>Get the ball rolling with your next promotional order today. Want an instant inspiration fix? Browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional products</a>.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/colour-guide-why-consider-red-for-your-promotional-products</link>
      <pubDate>Mon, 05 Aug 2019 08:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/965a7cdac2e439dda714e9044db1c5067d7fee21.jpeg" type="image/jpeg" length="594484"/>
    </item>
    <item>
      <title><![CDATA[How Branded Mugs Can Boost Your Marketing Efforts]]></title>
      <description><![CDATA[<p>Take a look around your office:&nbsp;can you spot a desk without a mug on it?&nbsp;We doubt it - after all, tea and coffee are staples of the typical working day, with odds suggesting you and your colleagues will drink at least one hot cup of tea or coffee at work every single day.</p>

<p>(It&#39;s called the 9-to-5 grind for a reason, after all, no?)</p>

<p>In fact, recent statistics shared by UK Coffee Week found that Brits drink an <a href="https://www.independent.co.uk/life-style/uk-coffee-week-2018-british-people-drinking-millions-cups-day-consumption-rise-a8307206.html">astonishing 95 million cups of coffee</a> a day. In the scheme of things though, that&#39;s nothing - after all, as a nation, we glug 165 million cups of tea on a daily basis.&nbsp;</p>

<p>Numbers aside - and whether your tipple of choice is tea or coffee&nbsp;and enjoyed at home or at work - mugs play an essential role in our caffeine quaffing, making ceramic mugs an incredibly useful must-have.</p>

<h2>Why&nbsp;Choose Promotional Mugs For Your Marketing Campaign?</h2>

<p>According to research, the average mug will be used around 2,000 times during its life cycle. This means each mug can offer your business over 2,000 brand awareness opportunities, making <a href="https://www.totalmerchandise.co.uk/branded-products/mugs" title="promotional mugs">promotional mugs</a> one of the most popular tried-and-tested ways to enhance your business&#39; next marketing campaign.</p>

<p>The power of promotional merchandise speaks for itself - <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">as these stats demonstrate</a> - so it makes perfect sense to invest in products that can help generate fresh awareness for your business with each and every use.&nbsp;</p>

<p>[181405]</p>

<p>The beauty of a mug is that it offers practicality for both your business and your customers. Whether it&#39;s used by recipients at home or at work, it&#39;s a great way to keep your artwork and logo visible in the minds of customers, and will also subliminally link your brand with refreshment and a moment of relaxation. (No matter how brief that moment might actually be...)&nbsp;</p>

<p>In short, a branded mug is a promotional powerhouse that can enhance&nbsp;your business every time the user takes a sip.</p>

<p style="text-align:center"><img alt="Infographic - Why choose a branded mug?" src="https://www.totalmerchandise.co.uk/media/news_article/5b2b3dab8b10d07b738cfc1cea9d77087d0b60fc.png" style="height:650px; width:650px" /></p>

<p>When choosing to invest in branded merchandise, many businesses are cautious about which products to pick. If you&#39;re just starting out,&nbsp;promotional mugs are a tried-and-tested&nbsp;means to effectively promote your brand. Low-risk and high-impact product, printed mugs are guaranteed to be well received by your audience.</p>

<h2>What Is A Printed Mug&nbsp;Such An Effective Marketing Tool?</h2>

<p>So, with all that in mind, why do&nbsp;logo-printed mugs have the power to make such a powerful addition to your upcoming brand campaign? The simple answer is this:&nbsp;because they&#39;re so&nbsp;<em>reliable</em>.</p>

<p>[701231]</p>

<p>For one thing, people will always need mugs, meaning this is a product with guaranteed functionality and a defined, practical purpose. Whether the mug is used at home or at work, it offers high-impact&nbsp;brand-exposure&nbsp;and adds up to a marketing budget well spent!</p>

<p>Another reason: there&#39;s something about a promotional mug which people will genuinely appreciate: after all, the more subtle &#39;bridges&#39;&nbsp;you can build with your customers. This, in turn, increases the likelihood of them staying loyal to your business in the future.</p>

<p style="text-align:center"><img alt="Customers trust promotional merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/f9d3a4bc271b2bc7831f867299536020804ca6a6.png" style="height:850px; width:850px" /></p>

<p>Research has shown that whilst the UK is out of recession, purse strings are still being tightened. Where this is the case, businesses have started to spend more on their promotional gifts in order to encourage people to stay loyal to their brand and come back to them for future orders and queries rather than looking elsewhere.&nbsp;</p>

<p>[189888]</p>

<h2>What Kind Of Audience Can Benefit From Receiving Promotional Mugs?</h2>

<p>All sorts! Due to the wide-reaching appeal of mugs, they can suit most audiences (bar younger demographics, for example). For example...</p>

<ul>
	<li>If you oversee a large workplace and want to incorporate a little extra in-house pride, mugs in your company&#39;s colour(s) and&nbsp;printed with your corporate logo and strapline, can make a smart investment to spruce up the office.&nbsp;</li>
	<li>Are you a business with a database of valuable clients? Keep your brand on desks across the UK by posting out mugs printed with your artwork - they&#39;ll think of your company with every sip.</li>
	<li>Planning to have a stand presence at an important upcoming industry event? An order or logo-printed mugs will help your business stay memorable in the minds of visitors.</li>
</ul>

<h2>Which Mug Should I Choose To Promote My Business?</h2>

<p>Total Merchandise has a wide range of mugs available for printing with your company&#39;s artwork or branding. Whether you&#39;re after vibrant <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/maxi-print-full-colour-mugs">full-colour mugs</a> that will grab attention, impressive <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/heat-reveal-photo-mugs">heat-reveal mugs</a> that will show your artwork when they get hot or even stylish <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/mug-with-wooden-lid">mugs with a wooden lid</a>, we&#39;ve got plenty of striking ideas for you to pick from. For a classic touch, look no further than our best-selling promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/cambridge-promotional-mugs" target="_blank" title="Cambridge Mug">Cambridge mug</a> or the elegant <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/marrow-mug" target="_blank" title="promotional mugs">Marrow</a> design;</p>

<p>[199070]</p>

<p>We have designs to suit all sorts of needs and requirements - browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-ceramic-mugs" title="promotional mugs">promotional mugs</a> and fill out our Rapid Quote form to get a bespoke quote for your order!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-mugs-boost-marketing</link>
      <pubDate>Fri, 02 Aug 2019 13:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6eb4819d4971d73f9d1e29944186642f0de6e477.jpeg" type="image/jpeg" length="357090"/>
    </item>
    <item>
      <title><![CDATA[Share Your Story: Printed Travel Mugs For An Artist]]></title>
      <description><![CDATA[<p>Welcome to our brand new <em>Share Your Story</em> series, which will see some of our customers tell us about their businesses&nbsp;and the promotional merchandise orders that are helping them take their brand to the next level.</p>

<p>With thousands of orders placed with Total Merchandise every week, we&#39;re privileged to count some of the most interesting and diverse brands and companies across the UK among our clients, ranging from FTSE 100 organisations to independent start-ups that are operated from a kitchen table.&nbsp;</p>

<p>On that note, numbers shared by the Federation of Small Businesses&nbsp;at the beginning of 2018 found there were upwards of 5.6 million small or medium-sized&nbsp;businesses across the UK, with these accounting for 99.3% of all private sector businesses. The same research also found that there are 4.3 million non-employing businesses out there - that is to say, brands that are run entirely by their owner. Of course, behind each of these companies - whether operated by an individual or a team - is a desire to develop a brand, grab the attention of clients and assert industry authority. One way to do this? With carefully chosen promotional merchandise, of course.</p>

<p>(Side note: if you run an SME, make sure you check out the range of low-quantity products we have available in our <a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business">Small Business section</a>.)</p>

<p style="text-align:center"><img alt="Printed travel mugs for artist Thuline." src="https://www.totalmerchandise.co.uk/media/news_article/729c70d0b2e6756f8f580c4b08f868afac7835fd.jpeg" style="height:412px; width:851px" /></p>

<p>With that in mind, we decided it was time to start telling the stories behind some of the businesses we work with, and the orders they place with us: the creative, the quirky, the truly original...&nbsp;We&#39;re kicking off our series with Thuline De Cock, an artist based in the Lake District, whose cow-printed travel mugs caught our eye the moment we saw them (Thuline very kindly shared an image&nbsp;alongside the testimonial she left us on <a href="https://www.reviews.co.uk/company-reviews/store/total-merchandise">Reviews.co.uk</a>).</p>

<h2>The promotional product: Brite Americano Mugs</h2>

<p>Thuline placed an order for our popular Brite Americano Mugs. Printed in full colour, these reusable coffee cups are perfect for taking out and about, offering an eco-friendly twist to any marketing campaign whilst also keeping artwork gloriously vibrant and visible, too.&nbsp;</p>

<p>&ldquo;It was great working with Thuline on her order,&quot; says Total Merchandise account handler, Isabelle Brown. &quot;The artwork really stood out to me from the moment I saw it: not only is it gorgeously vibrant and eye-catching but the fact it was hand-created by an artist - and was originally a painting! - made it extra special. It&rsquo;s a real privilege to help businesses like Thuline&#39;s&nbsp;develop their output, which can help them to spread the word about their work.&rdquo;</p>

<p>[189777]</p>

<p>With Thuline a successful&nbsp;artist - she has a walk-in gallery and studio in Windermere -&nbsp;it was a no-brainer idea for her to use one of her own gorgeous hand-painted creations to decorate these promotional travel mugs.</p>

<p style="text-align:center"><img alt="Inside Thuline's art studio" src="https://www.totalmerchandise.co.uk/media/news_article/72308591161015d53b34cd2a50e155298f36418b.jpeg" style="height:478px; width:850px" /></p>

<p>The goal of Thuline&#39;s order was, of course, to&nbsp;sell the striking travel mugs on to customers, generation extra awareness for her artwork and brand&nbsp;with each and every sip.&nbsp;Here, Thuline talks art, morning coffee and finding inspiration in the outdoors...</p>

<p>Over to you, Thuline!</p>

<h2>Promotional Mugs Suitable For A Small Business</h2>

<p>&quot;I had&nbsp;been in search of travel mugs for a while. As a small business, my problem was finding a full-colour option, which&nbsp;I didn&#39;t&nbsp;have to buy thousands of! It was crucial that the product I ordered could be purchased in a smaller quantity.&nbsp;</p>

<p style="text-align:center"><img alt="Thuline's travel mugs" src="https://www.totalmerchandise.co.uk/media/news_article/64c4d41470052a306a481b47ed68af094ad12222.jpeg" style="height:474px; width:850px" /></p>

<p>I received a <em>Cumbria Life</em> cup a while ago and had been using it on a daily basis - they were then able to put me in touch with Total Merchandise. I did some research into products and pricing and knew that Total was the best option.&quot;</p>

<h2>Choosing The Perfect Artwork For Full Colour Printing</h2>

<p>&quot;This image&nbsp;is my best-selling piece!&nbsp;The original painting sold a while ago&nbsp;but the prints, coasters and other gifts that I had printed with it are still available and continue to sell really well.</p>

<p>The beauty of this painting is it&#39;s <em>fun</em>. It makes people smile. The cow has character, looks confident - that&rsquo;s why I have called him the Highland Way.&quot;</p>

<h2>Customer Feedback, Painted Cows &amp; Morning Coffee</h2>

<p>&quot;Of course, the hot weather slows&nbsp;things down... But the mugs are really well liked and I&#39;m pleased with how they&#39;re selling. There is a local coffee company that is interested in selling them, too. I use one when I get my coffee&nbsp;in the morning and people are responding to it.&nbsp;</p>

<p style="text-align:center"><img alt="Thuline's printed travel mugs" src="https://www.totalmerchandise.co.uk/media/news_article/2c49078470f09d901d60099b6638eeb1a1057135.jpeg" style="height:478px; width:850px" /></p>

<p>One of the first things people ask me is: &quot;why cows?&quot;&nbsp;It&rsquo;s funny how a&nbsp;city girl like myself has ended up painting cows - though&nbsp;I&rsquo;m sure moving to the Lake District had a lot to do with it!&nbsp;I find inspiration on our walks and bike rides, and we always have a camera handy. I&nbsp;just love painting animals and have done since 1996.&nbsp;I have had a gallery since 2013 - first in Kendal and now Windermere. It makes it possible to sell originals as well as all sorts of other different products, too.&quot;</p>

<h2>Upcoming Promotional Plans: Sheep, Mugs &amp; Branded Brollies</h2>

<p>&quot;I&rsquo;m <em>always</em> on the lookout for new items to sell in my gallery - maybe an umbrella...?&nbsp;I&#39;ve also just started a new painting of a local variety of sheep (the Herdwick, to be precise)&nbsp;so hopefully, I will get that designed into a mug as well...&quot;</p>

<p><em>Find out more about Thuline and her work at thuline.com and find her on Instagram @thulinedc.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/share-your-story-printed-travel-mugs-for-an-artist</link>
      <pubDate>Wed, 31 Jul 2019 13:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/9f3b96247a62bdb2d295a4ad541d0a82df63644b.jpeg" type="image/jpeg" length="667695"/>
    </item>
    <item>
      <title><![CDATA[Our 10 Best-Selling Promotional Pens To Inspire Your Next Campaign]]></title>
      <description><![CDATA[<p>It may well be mightier than the sword - well, according to some, at least - but one thing&#39;s for sure: a promotional pen is&nbsp;a highly-effective tool to help market your business and take awareness for your brand to the next&nbsp;level.</p>

<h2>Why Choose Promotional Pens For Your Next Marketing Campaign?</h2>

<p>There are all sorts of reasons why printed pens can make a fantastic addition to your marketing campaign.</p>

<ul>
	<li><strong>Cost-effective: </strong>promotional pens are low-cost giveaways that have long-lasting usability. In short, they offer more bang for your buck!</li>
	<li><strong>Wide range of choice:</strong> whether your target audience comprises school students who could benefit from a branded highlighter or professionals who might&nbsp;be impressed by a luxe-touch Parker, there&#39;s a promotional pen to suit every audience. Fact!</li>
	<li><strong>Memorable:</strong>&nbsp;<a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">research conducted by the BPMA</a> found 80% of Brits are more likely to remember a brand from which they have received promotional merchandise. The same study also found that logo-branded products are twice as likely to make a business more memorable to consumers.</li>
</ul>

<p>And of course, there are myriad other reasons why promotional pens could make the perfect finishing touch to your marketing plans, too. Hosting a conference? They make a great on-the-table giveaway for delegates. Including your brand in an event giveaway? Look no further than a printed pen for a freebie that you can guarantee will be used. Want to top-up office stationery supplies and accentuate your in-house office branding? Promotional pens will make a smart addition to any desk. In short, they&#39;re a versatile giveaway item that is as varied in its scenario uses as it is in its audience appeal.&nbsp;</p>

<p>[182159]</p>

<p>But where to begin with finding the perfect printed pen for&nbsp;<em>your </em>campaign? You - yes, you, reading this right now! To start you off, we&#39;ve rounded up our ten best-selling promotional pens, from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens" target="_blank">cheap printed pens</a> to iconic names (hello, Parker)&nbsp;- perfect for whetting your merch whistle and helping you pick an inspired, tried-and-tested option that our customers have loved for years. Read on for our edit - and start the search for your own&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pen</a> today: we have everything from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-novelty-pens">novelty pens</a>&nbsp;to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/contour-bamboo-ballpens">eco bamboo pens</a>&nbsp;for you to choose from.&nbsp;</p>

<h2>#1 Curvy Ballpens</h2>

<p><strong>Lead time:</strong> From five working days.</p>

<p><strong>Need to know:</strong> Time after time, our Curvy Ballpen is consistently the most popular pen we sell, with our clients loving its generous print area (perfect for logo printing)&nbsp;and cost-effective prices. Available in 30 different colour options, this promotional pen is ideal for keeping your branding present on desks (and in minds!) across the country. Prices start from as little as 15p per pen for orders of 5,000.&nbsp;</p>

<p>[182067]</p>

<h2>#2 Super Hit Ballpen</h2>

<p><strong>Lead time: </strong>From eight working days.</p>

<p><strong>Need to know: </strong>Choose from 25 different colours with our Super Hit Ballpen, which combines the power of a promotional pen with a smooth-writing experience that will impress your users and link your business with efficiency and ease-of-use. The ideal <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pen</a> that guarantees brand awareness with every use and doesn&#39;t break the bank!</p>

<p>[191959]</p>

<h2>#3 Triangle Highligher</h2>

<p><strong>Lead time: </strong>From three working days.</p>

<p><strong>Need to know:</strong> Ideal for students and office professionals alike, this tri-colour printed highlighter pen is perfect for annotating text and drawing attention to important notes. That print area in the centre of the pen will ensure your logo truly stands out, whilst the budget-friendly prices mean it&#39;s as useful for keeping in-house for your colleagues as it is for handing out at a trade exhibition.&nbsp;</p>

<p>[197350]</p>

<h2>#4 Electra Metal Ballpens</h2>

<p><strong>Lead time: </strong>From five working days; also available on 48-hour express&nbsp;dispatch service.</p>

<p><strong>Need to know:</strong> Oh, the Electra! This branded ballpoint pen is positively made&nbsp;for bringing an elegant, sleek finish&nbsp;to your upcoming giveaways. Highly practical and sophisticated, it writes in classic black ink and is an all-round crowd-pleaser.</p>

<p>[183984]</p>

<h2>#5 BiC Grip Roller</h2>

<p><strong>Lead time: </strong>From eight working days.&nbsp;</p>

<p><strong>Need to know:</strong> There&#39;s something deliciously luxe about this printed pen from BiC, which will look great with your logo emblazoned on&nbsp;it. Combining a pleasingly precise writing experience with fast-drying ink, it makes a great giveaway to present to&nbsp;delegates at conferences.</p>

<p>[1028162]</p>

<h2>#6 Message Banner Ballpens</h2>

<p><strong>Lead time: </strong>From ten working days.&nbsp;</p>

<p><strong>Need to know:</strong> Forget message in a bottle - it&#39;s all about the message in a ballpen! These brilliant promotional banner pens feature a pull-out paper strip that&#39;s just waiting to be branded with the artwork of your choice, be it contact details, an offer or something else entirely. With printing available in up-to full colour, it&#39;s a guaranteed way to generate awareness for your business with every use!</p>

<p>[191673]</p>

<h2>#7 Parker Jotter Ballpen</h2>

<p><strong>Lead time:</strong> Five working days.</p>

<p><strong>Need to know:</strong> For a high-perceived value giveaway that your customers will be seriously impressed by, search no further than this promotional Parker Jotter Ballpen, which is ready to be printed or engraved with your branding. It offers an elegant means to say &#39;thank you&#39; to the customers or colleagues who truly matter.&nbsp;</p>

<p>[1047861]</p>

<h2>#8 Crosby Soft Touch Metal Ballpens</h2>

<p><strong>Lead time: </strong>Ten working days.</p>

<p><strong>Need to know: </strong>Available in 10&nbsp;different colours and boasting&nbsp;a pleasingly chunky body that makes writing an ache-free pleasure, this stylish&nbsp;pen can be printed or engraved with your branding.</p>

<p>[196918]</p>

<h2>#9 Prodir DS3 Ballpen</h2>

<p><strong>Lead time: </strong>From 15 working days.</p>

<p><strong>Need to know: </strong>Take your pick from a whole rainbow of colours with these mix-and-match pens, which are available in finishes both matt and frosted. Create a truly bespoke pen by choosing your own colour combinations; whatever your corporate branding identity might look like, you can create a promotional Prodir to match.&nbsp;</p>

<p>[245198]</p>

<h2>#10 Parker Jotter Stainless Steel Ballpen</h2>

<p><strong>Lead time: </strong>From ten working days.</p>

<p><strong>Need to know: </strong>Crafted from stainless steel and designed to dazzle, this engraved pen (which can also be printed in up to two colours)&nbsp;makes for a truly luxurious giveaway - so much so that it even arrives in a presentation box! We told you - this is a branded gift that&#39;s designed to thrill your most-valued clients.&nbsp;</p>

<p>[181409]</p>

<p>And of course: it doesn&#39;t end there! Need&nbsp;some more promotional pen inspiration? Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">printed pens and writing instruments</a> and contact us today for your quote.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-10-best-selling-promotional-pens-to-inspire-your-next-campaign</link>
      <pubDate>Mon, 29 Jul 2019 16:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e880018fed712ce4d6d2377ab5398a9aa71cc265.jpeg" type="image/jpeg" length="480105"/>
    </item>
    <item>
      <title><![CDATA[The Benefits Of Promotional Giveaways At Freshers' Fairs]]></title>
      <description><![CDATA[<p>The dust has officially&nbsp;settled on another academic year and now, with the whole of summer looming ahead, students across the UK will be preparing for a few months of rest and relaxation before they prepare to embark on their next round of academic adventures.</p>

<p>For companies, however, it&#39;s business as usual - and now is the <em>perfect</em> time to start considering your brand&#39;s&nbsp;presence at Freshers&#39; Fairs across the country in the autumn. These much-attended events are the perfect opportunity to introduce your business to university students, and whether you&#39;re exhibiting at a single event that&#39;s taking place somewhere nearby&nbsp;or have plans to showcase your company at a range of different campuses, promotional merchandise is essential to helping you get the word out there about your business.</p>

<p>Stats from youth marketing agency BAM show that <a href="https://www.bamuk.com/freshers-fairs/">67% of university students</a> attend Freshers&#39; fairs with one simple goal in mind: to grab as many freebies as they can. And who can blame them? It makes perfect sense - after all, Freshers&#39; fairs are famed for being a source of promotional goodies that can help out cash-strapped students as well as sow seeds of awareness for the businesses involved at the same time.</p>

<p>[193389]</p>

<h2>The Benefits Of Giving Out Promotional Merchandise Freshers&#39; Fairs</h2>

<p>Of course, it&#39;s not just businesses that can benefit from handing out&nbsp;branded giveaways at Freshers&#39; Fairs - universities can, too! A Freshers&#39; fair can offer a huge range of opportunities for a university or college&nbsp;to encourage students to engage and interact with the various societies, clubs and services it has available on campus. It&#39;s also a fantastic chance to showcase promotional items - such as embroidered jackets, printed hoodies and branded accessories - that students can wear out-and-about, guaranteeing extra awareness for the institution.</p>

<p>With that in mind, there are plenty of ways universities can interact with students at Freshers&#39; fairs - for example:</p>

<ul>
	<li>Clubs and societies can welcome (or entice!) new members with promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-hoodies-sweatshirts-and-jackets">hoodies</a> or printed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts">T-shirts</a>, which are ideal for handing out to sign-ups.</li>
	<li>On-campus services - such as health and wellbeing organisations, for example - can provide promotional products printed with their contact details, should a student need to contact them in an emergency. Think promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">stress balls</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-fridge-magnets">fridge magnets</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">novelty keyrings</a>... Anything that can put contact details in front of the people who might need them.</li>
	<li>If the gym has an on-campus sports facility, it can encourage memberships with the help of promotional fitness items, such as printed <a href="https://www.totalmerchandise.co.uk/branded-products/sports-bottles">sports bottles</a> or logo-embroidered <a href="https://www.totalmerchandise.co.uk/branded-products/towels-wristbands">towels</a>.</li>
	<li>Clothing - such as university-branded promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies">caps</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-hoodies-sweatshirts-and-jackets">hoodies</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/jackets">jackets</a> - also make great options for students to purchase.&nbsp;</li>
	<li>For general &#39;souvenirs&#39;, which students can purchase to mark the beginning of their academic career, <a href="https://www.totalmerchandise.co.uk/branded-products/branded-teddy-bears">promotional teddy bears</a> make a great option... And even more so if they&#39;re &#39;bear&#39;-ing the institution&#39;s logo!&nbsp;</li>
</ul>

<p>[187544]</p>

<p>Universities can also benefit from providing students with &#39;general&#39; goodie bags, filled with promotional treats to welcome people to campus and the start of the new academic year. Items to consider for this include...</p>

<ul>
	<li>Basic promotional stationery: for example, branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-rubbers">erasers</a>, promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-wall-calendars">calendars</a> and printed <a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads">notepads</a> are always popular.</li>
	<li>Essential toiletries: Total Merchandise offers a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-health-and-care">health and beauty products</a>, all of which can be branded with your&nbsp;logo.</li>
	<li>Sweet treats: think branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mints">tins of mints</a>, for example, or our best-selling promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/express-chocolate-neapolitans">chocolate neapolitans</a>,&nbsp;which can feature the university&#39;s logo and branding on the outer wrapper.</li>
</ul>

<p>Need an inspiration fix? Get inspired by our five best-selling Freshers&#39; promotional products. These are the items that are most frequently ordered by our clients and are tried-and-tested Freshers&#39; classics that students will love - and that will give your brand awareness&nbsp;a boost, too.&nbsp;</p>

<h2>Why Hand Out Promotional Merchandise At A Freshers&#39; Fair Event?&nbsp;</h2>

<p>With 1.77 million undergraduates entering the higher education system between 2017 and 2018, it&#39;s safe to say the potential for new customers to clock your branding is huge - and even more so if they can walk away with a promotional giveaway that features your branding on it, too.</p>

<p>Freshers&#39; fairs have the potential to generate fantastic awareness for your business, with items such as branded tote bags and printed notepads providing the perfect canvases for logo visibility. And after all: if you&#39;ve already booked your stand at the Freshers&#39; Fair (which we&#39;re assuming you have, as you&#39;re reading this article), you might as well do what you can to max the effectiveness of your presence!</p>

<ul>
	<li>According to <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">recent research</a>, 80% of people are more likely to remember a business if they receive a promotional product, with 81% of people keeping a branded giveaway for a year or longer.</li>
	<li>Creating brand loyalty at a young age is a great way to form potentially life-long relationships between your business and customers.&nbsp;</li>
	<li>If your business operates locally, a branded giveaway at a Freshers&#39; Fair can make a great introduction for students who are new to the area.</li>
</ul>

<p>Of course, there are many other reasons you might want to consider promotional freshers&#39; giveaways - and our <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">wide range of branded items</a> will make the perfect freebie giveaways for freshers across the country!&nbsp;</p>

<h2>Promotional Curvy Ballpens</h2>

<p>[182067]</p>

<p><strong>Lead time:</strong> From five working days.</p>

<p><strong>Why you should consider&nbsp;it:</strong> This chunky-grip pen is perfect for allowing students to make&nbsp;notes in lectures and classes. From a branding perspective, the pen is available&nbsp;in a wide range of colours, meaning it&#39;s&nbsp;as spottable in a bag as it is ideal for flaunting your company&#39;s logo.&nbsp;</p>

<h2>Promotional Mint Cards</h2>

<p>[184794]</p>

<p><strong>Lead time:</strong> Three working days.</p>

<p><strong>Why you should consider&nbsp;it: </strong>Who doesn&#39;t love mints? Put the &#39;fresh&#39; into Freshers with this handily-sized promotional card, which is ideally sized for slipping in to pockets or purses. With a dazzling full colour print option available, it offers fantastic awareness for your business every time it&#39;s reached for.&nbsp;</p>

<h2>Promotional Message Bug</h2>

<p>[703003]</p>

<p><strong>Lead time:</strong> Seven working days.</p>

<p><strong>Why you should consider it: </strong>Cute, fluffy and a little bit silly, a &nbsp;will certainly give students a bit of aww-factor and can make an adorable addition to desks. A promotional logo bug is a highly cost-effective giveaway option - prices begin as low as 16p per message bug for our classic design, shown above.&nbsp;</p>

<h2>Oyster Travel Card Wallets</h2>

<p>[186021]</p>

<p><strong>Lead time: </strong>10-15 working days.</p>

<p><strong>Why students love it:</strong>&nbsp;These highly practical printed Oyster card holders are ideal for keeping bus passes or train tickets safe for daily use. Pick from a huge range of colours for your logo to be printed on to for a perfectly practical giveaway option.</p>

<h2>Printed A5 Budget Soft Touch Notebooks</h2>

<p>[196133]</p>

<p><strong>Lead time: </strong>Six to 12 working days.</p>

<p><strong>Why students love it: </strong>These luxe-look promotional notebooks are ideal for making notes in class and are the perfect size for slipping into bags or backpacks. With your branding clearly printed or debossed onto the front, it offers fantastic awareness for your brand with every use!</p>

<p>For more ideas, browse our <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">range of promotional Fresher&#39;s giveaways</a> and contact our friendly team today for your rapid quote!</p>

<h6>Main image from Pexels.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-benefits-of-promotional-giveaways-at-freshers-fairs</link>
      <pubDate>Fri, 26 Jul 2019 16:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/03b836f6d053e659d377c9091634d7b4d6b81570.jpeg" type="image/jpeg" length="358772"/>
    </item>
    <item>
      <title><![CDATA[Most Popular: Eco-Friendly Promotional Giveaway Ideas]]></title>
      <description><![CDATA[<p>If there&#39;s one trend we&#39;ve definitely noticed this year,&nbsp;it&#39;s that branded promotional products with an environmentally thoughtful edge is proving to be hugely popular at the moment. With &#39;single-use&#39; chosen as the word of the year by the Collins Dictionary, it&#39;s safe to say the conversation surrounding reusable and eco-friendly products has only just begun.</p>

<p>With that in mind, Total Merchandise is delighted to offer a wide range of eco-friendly promotional products, which covers everything from recycled notepads to printed cotton tote bags made from ethically sourced materials.</p>

<p>We have hundreds of eco items that are as ideal for generating awareness for your business as they are for helping to make a difference towards attitudes surrounding the impact our choices can make towards the environment.</p>

<h2>What Kind Of Item Qualifies As An Eco-Friendly Promotional Product?</h2>

<p>We stock a wide range of eco-friendly promotional products, with a variety of different criteria defining them&nbsp;as eco-friendly. These include...</p>

<ul>
	<li><strong>Is it reusable?</strong>&nbsp;Does the item mean the user no longer needs to use disposable products? If a product can be reused rather than binned after a single use, it contributes towards green-living practices.</li>
	<li><strong>Is it recycled? </strong>Is the item constructed from recycled materials, such as plastic or paper?</li>
	<li><strong>Is it responsible? </strong>Has the product been designed from sustainable natural materials that have been ethically sourced, such as bamboo or cotton?</li>
</ul>

<h2>Why Consider Eco-Friendly Promotional Merchandise?&nbsp;</h2>

<p>There are a variety of obvious advantages to choosing eco-friendly promotional merchandise for your next marketing campaign. Of course, the obvious benefit is, fundamentally, that you will be playing a small part in helping the environment, as well as subtly educating your customers and colleagues on eco-savvy causes.</p>

<p>Another benefit? Choosing eco-friendly promotional products is a great way to demonstrate your company&#39;s eco-credentials, demonstrating your business takes its corporate social responsibility (CSR) seriously. And there are all sorts of reasons why a strong approach to CSR is essential; for example, according to recent research, 67% of employees would sooner work for a company with a social conscience, whilst 94% of Generation Z-er&#39;s believe companies should &#39;address critical issues&#39;, according to stats shared by <a href="https://impactreporting.co.uk/csr-stats/">Impact Reporting</a>.&nbsp;</p>

<p>So without further ado, here are some of our most popular eco-friendly promotional products! If you find something that fits with your upcoming campaign or event, simply fill out our Rapid Quote form and a member of our friendly Sales&nbsp;team will get back to you ASAP.&nbsp;</p>

<h2>Printed Cotton Tote Bags</h2>

<p>It&#39;s a classic! Our printed cotton tote bags are one of Total Merchandise&#39;s best-selling items, with businesses across the UK choosing them time after time to help spread awareness for their brand.</p>

<p>[189679]</p>

<p>Arguably, the beauty of printed tote bags lies in their complete visibility: with your logo printed clearly onto the side, they offer fantastic promotion for your company every time they&#39;re picked up. Another bonus? As well as keeping your company present in the minds of your customers, it will also guarantee brand awareness to a whole new audience of potential customers - i.e. everyone they walk past - with each and every outing.</p>

<h2>Branded Brite Mat Mouse Mat</h2>

<p>If your target audience is professional-leaning, promotional merchandise that can be used in an office environment is a no-brainer that offers a function to your customer as well as promotional opportunities for your business.</p>

<p>[603115]</p>

<p>Made from 100% in-house recycled plastic, these sleek mouse mats are ideal for keeping your branding on full-display in workspaces across the country. Printed in glorious full colour, they present a fantastic means to get your latest campaign imagery or artwork in front of the people who matter most.</p>

<h2>Promotional New Shape Recycled Plastic Trolley Coins</h2>

<p>Constructed entirely from recycled plastic, these promotional trolley coins are a timeless branded giveaway that can be printed in full colour with your artwork.&nbsp;</p>

<p>[194365]</p>

<p>Highly practical and with an obvious use - whether your customers use it to grab a trolley for their weekly food shop or to unlock a locker at the gym - these striking printed trolley coins&nbsp;are guaranteed to keep your business present&nbsp;in customers&#39; minds for prolonged periods.&nbsp;</p>

<h2>Printed Tucana Recyclable Non-Woven Bags</h2>

<p>Available in 12 different colours, this promotional bag makes a great alternative to the traditional plastic carrier. Sturdy and reliable, it&#39;s as useful for helping your customers transport&nbsp;items as it is for promoting your business.</p>

<p>[185270]</p>

<p>Long-lasting and enduring, it&#39;s a product that can offer sustained awareness for your business - and it looks great, too!</p>

<h2>Taunton Jute Shopper Bags</h2>

<p>Sturdy and reliable, this printed jute shopping bag is great for generating brand awareness for your company. It&#39;s one of our best-sellers for a reason, after all!</p>

<p>[188666]</p>

<h2>Printed Recycled Notepad &amp; Pen Sets</h2>

<p>Take your pick from five colour combinations with our simple yet impressive Recycled Notepad &amp; Pen Set. A great promotional giveaway for students, professionals and everyone in between, this best-selling branded stationery giveaway is a high-perceived value item that will impress anyone.</p>

<p>[183700]</p>

<p>With the logo-printed pad made from recycled paper, even the pen features biodegradable parts!</p>

<p>For more eco-friendly promotional merchandise ideas, explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">full product range</a> today.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/most-popular-eco-friendly-promotional-giveaway-ideas</link>
      <pubDate>Wed, 24 Jul 2019 15:20:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a2d2b9a9c6435d94ebeef1a36e2009f2c3f33caf.jpeg" type="image/jpeg" length="567884"/>
    </item>
    <item>
      <title><![CDATA[10 Quick-Delivery Promo Items To Keep Customers Cool This Summer]]></title>
      <description><![CDATA[<p>The British summertime is a notoriously fickle beast - one moment it&#39;s pouring with rain, the next it&#39;s 35C and the humidity is so intense you wonder, for the briefest of flashes, if your office has been converted into a greenhouse overnight...</p>

<p>(Don&#39;t worry, it hasn&#39;t. The air-con has just been turned off again.)</p>

<p style="text-align:center"><img alt="Promotional Merchandise For Summer" src="https://www.totalmerchandise.co.uk/media/news_article/adfca7e020e181bada2d843d5ebc58299cf6a113.gif" style="height:270px; width:480px" /></p>

<p>Anyway! Whilst the heat might feel too hot to handle, there&nbsp;<em>are</em>&nbsp;items you can offer your customers to make things a little more tolerable. Help them cool down and keep your branding at the centre of their seasonal comfort? Genius!</p>

<h2>What Sort Of Items Will Make Great Promotional Giveaways This Summer?</h2>

<p>When choosing the perfect promotional merchandise items for your summer-themed marketing efforts, it can pay to factor in a variety of factors, beyond the obvious of budget, quantity and purpose.</p>

<p>Consider, for example, if there are any <a href="https://www.totalmerchandise.co.uk/news/article/7-ways-your-company-can-show-its-support-of-the-womens-world-cup">nationwide or global sporting events</a> taking place that might capture the attention and minds of your audience, and which you could link your business to; also factor-in the kinds of activities your target customer will be indulging in.&nbsp;</p>

<h2>How Quickly Can Our Summer-Themed&nbsp;Promotional Products&nbsp;Be Delivered?</h2>

<p>With the season already&nbsp;in full swing, you might think you&#39;ve missed your opportunity to invest in summer merchandise for your customers. Think again!</p>

<p>Total Merchandise&#39;s fast-turnaround range of products means your hot-hot-hot promotional products can be with you a lot sooner than you might have initially thought. In fact, some items can be dispatched for delivery in just two working days - meaning your promotional products could, in theory, be with you by the end of the week.</p>

<h2>What Kind Of Campaign Or Business Can Benefit From Offering Summer-Inspired Merchandise?</h2>

<p>Whilst a summer-focused campaign might not seem like the most obvious of routes to take for some businesses, you might be surprised by the flexibility of the theme.</p>

<ul>
	<li>For a <strong>general option</strong> that can suit anyone, consider the sorts of items that can make staying safe and comfortable in the sun a proverbial breeze: skincare, promotional caps and so on</li>
	<li>If your <strong>target customer </strong>is a school-aged child, for example, it can pay to link your merch campaign with the summer holidays: think garden games or novelty toys that can be played with</li>
	<li>Similarly, if your <strong>key audience </strong>comprises of professionals, items that can make their commutes a little less heated could be highly beneficial (unless, of course, they follow the lead of <a href="https://www.theguardian.com/lifeandstyle/2017/sep/29/experience-i-swim-to-work">this chap</a> and decide to swim to work 🏊)</li>
</ul>

<p style="text-align:center"><img alt="Promotional merchandise for the summer" src="https://www.totalmerchandise.co.uk/media/news_article/6b3e2c75b89bb508d930a25ae66e27b5aeed70a6.gif" style="height:174px; width:188px" /></p>

<p>In short, giving consideration to your customer and what they&#39;re likely to be doing can help you choose promotional products that feel tailored to them and have a greater likelihood of being used on a regular basis.</p>

<p>Want some more inspiration? Read on for our edit of hot-right-now promotional product ideas for the summer - and there&#39;s no SPF needed!</p>

<h2>Feniks 5 Panel Cap</h2>

<p><strong>Lead time:</strong> two working days.</p>

<p>[197188]</p>

<p>This classic promotional cap is available in 11 different colours and will look excellent printed or&nbsp;embroidered with your company&#39;s logo.</p>

<h2>Short Sleeve Unisex T-Shirt</h2>

<p><strong>Lead time: </strong>two working days.</p>

<p>[197183]</p>

<p>Add a cool touch of style to your marketing campaign - and your customers&#39; summer accessories! - with these off-duty tee. Available in a range of colours, these printed T-shirts can also make a great giveaway item for workforces that require a uniform, too.</p>

<h2>Express Printed Sunglasses</h2>

<p><strong>Lead time: </strong>three&nbsp;working days.</p>

<p>[193014]</p>

<p>Put the competition straight into the shade with our classic fast-delivery promotional sunglasses, which are neatly printed with your logo. Have your pick of seven colours and help keep your customers stylish - and squint-free! - all summer long.</p>

<h2>Tumbler Drinks Bottle</h2>

<p><strong>Lead time:</strong> three working days.</p>

<p>[195509]</p>

<p>Why not arm your customers with an on-the-go drink bottle? Ticking the box&nbsp;for brand awareness as well as offering an opportunity to flaunt your business&#39; eco-credentials, our branded water bottles are perfect for helping your customers stay hydrated.</p>

<h2>Custom Deck Chair</h2>

<p><strong>Lead time: </strong>five working days.</p>

<p>[196132]</p>

<p>If your business relates&nbsp;to the great outdoors, target your green-fingered customers by presenting them with a logo-printed deckchair, which offers a much-used way to generate awareness for your business with every use.&nbsp;</p>

<h2>Fruit Infuser Bottles</h2>

<p><strong>Lead time: </strong>six working days.</p>

<p>[193196]</p>

<p>Add a sweet touch to your marketing campaign with these printed water bottles, which allow the user to add their favourite fruit into the mix for an extra-refreshing sip - and all thanks to your business!</p>

<h2>Large Fold Away Cooler Bags</h2>

<p><strong>Lead time:</strong>&nbsp;seven&nbsp;working days.</p>

<p>[187540]</p>

<p>Be the host with the most by helping your customers keep their summertime picnics in tip-top condition.</p>

<h2>F25 Sun Lotion Tubes</h2>

<p><strong>Lead time:</strong> ten working days.</p>

<p>[188823]</p>

<p>Ensure your customers have fun in the sun whilst also protecting their skin with our branded F25 Sun Lotion Tubes, which feature your logo printed on the front of each bottle.</p>

<h2>Large Temperature Gauge Cards</h2>

<p><strong>Lead time: </strong>ten<strong>&nbsp;</strong>working days.</p>

<p>[183219]</p>

<p>Finally! For a tongue-in-cheek reminder of exactly how unbearably hot it truly is, give customers and clients our logo-printed Temperature Gauge Card.</p>

<p><em>Top image via Pexels.com and GIF via Giphy.com.&nbsp;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-quick-delivery-promo-items-to-keep-customers-cool-this-summer</link>
      <pubDate>Mon, 22 Jul 2019 14:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/756cbd39d18ed426b692d94f73587fcca9ef6aba.jpeg" type="image/jpeg" length="170849"/>
    </item>
    <item>
      <title><![CDATA[What Makes A Great Piece Of Promotional Merchandise?]]></title>
      <description><![CDATA[<p>If you&#39;ve ever found yourself wondering what, exactly, constitutes the perfect piece of promotional merchandise, don&#39;t fret: Total Merchandise is here to help you.</p>

<p>It&#39;s safe to say that as one of the UK&#39;s leading providers of promotional merchandise, we know a thing or two about what makes a branded item irresistible to your customers, as well as beneficial to your marketing campaign and objectives.&nbsp;</p>

<h2>Research Proves The Power Of Promotional Merchandise</h2>

<p>Studies conducted by a variety of sources demonstrate exactly how effective the pull of promotional products can be. For potential customers, they&#39;re an incredibly effective tool to help make your business &#39;stick out&#39; above the competition, ensuring your brand stays memorable at all times.</p>

<p>For example: <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">research undertaken</a> by the BPMA (British Promotional Merchandise Association) found promotional products are twice as likely to motivate consumer action compared to standard advertising methods.</p>

<p>In fact, Total Merchandise&#39;s <a href="https://www.totalmerchandise.co.uk/news/article/tm-insights--what-wins-in-the-battle-between-fun--functional">recent vox-pop</a> found&nbsp;close to nine-in-ten Brits are more likely to remember a company that has given them a promotional product than one that hasn&#39;t.&nbsp;</p>

<p style="text-align:center"><img alt="87% of people are more likely to remember a brand that gives out promotional merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/df6126d5d242a40aeab1dc81c1cb825b3c28c1f6.png" style="height:600px; width:600px" /></p>

<p>Those are big numbers, obviously - so it really can pay dividends for your business to put some thought into its promotional product out-put. And we&#39;re here to help every step of the way!</p>

<h2>What Makes A Brilliant Promotional Product?</h2>

<p>In short, it&#39;s a mixture of things that ranges from the aesthetic design to the practical purpose of the product. Of course, the goal of each piece of promotional merchandise is to generate awareness for your business, whether you wish to keep it present in the minds of existing customers or spark interest from potential new leads.&nbsp;</p>

<p>Equally, it can also help to present a smarter, more coherent vision of your company in-house, too. Whether it&#39;s branded uniforms for staff or logo-printed umbrellas and stationery that your colleagues can take out-and-about with them (perfect for creating the just-right first impression), the use and potential of promotional merchandise for your business is boundless.</p>

<p>We&#39;ve created this simple infographic to help inspire you - and whether you&#39;re after something for use in-house or to attract the attention of new customers, these are the factors to consider when choosing your promotional merchandise.&nbsp;</p>

<p style="text-align:center"><img alt="What makes great promotional merchandise? (infographic)" src="https://www.totalmerchandise.co.uk/media/news_article/0bd4769d740e17ba9178d787ced162407cee9dd3.jpeg" style="height:714px; width:850px" /></p>

<p>It&#39;s easy when you know how!</p>

<p>Need a little more help with choosing the perfect promotional products for your upcoming marketing campaign? <a href="https://www.totalmerchandise.co.uk/pages/contact">Contact us today</a> and a member of our friendly team will be able to advise!</p>

<h6>Top image via Pexels.</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-makes-a-great-piece-of-promotional-merchandise</link>
      <pubDate>Fri, 19 Jul 2019 11:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6b267ab86cee538ebaa35ac757056109e6962acc.jpeg" type="image/jpeg" length="216906"/>
    </item>
    <item>
      <title><![CDATA[5 Excellent Reasons You Should Choose Branded Metal Bottles]]></title>
      <description><![CDATA[<p>This just in, people: reusable water bottles are having a <em>serious</em> moment right now.</p>

<p>Whether you&#39;re working on a fitness campaign or are simply looking for the perfect promotional bottle to hand-out to colleagues, event participants or customers, we&#39;ve got the ideal&nbsp;item for you: our best-selling&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-metal-bottles">500ml Metal Bottles</a>.</p>

<p>[196996]</p>

<p>With savvy surrounding eco-conscious choices growing&nbsp;ever higher, giving your customers and staff promotional metal bottles, engraved or printed with your logo, makes an excellent giveaway option. With guaranteed usability, these branded water bottles are ideal for ensuring long-lasting awareness for your business.</p>

<p>These easy-grab bottles make fantastic giveaways which, you can be assured, will be used time-after-time by the recipients, guaranteeing enduring&nbsp;awareness for your business with each&nbsp;outing. Whether they use them for drinks hot or cold, the clever double-walled insulation of these bottles means the contents will stay at the optimum temperature for the longest possible time; it even comes in a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/350ml-metal-bottles">smaller 350ml size</a>, too. Your customers can wave bye-bye to throwaway plastic bottles or disposable paper cups and instead enjoy their morning coffee or afternoon squash in an eco-friendly fashion.&nbsp;</p>

<h2>What Sort Of Campaign Would A Promotional Metal Bottle Work Best For?</h2>

<p>There is a huge range of marketing campaigns that our 500ml Metal Bottles would work perfectly for, and the universal appeal of these classic metal bottles means they make an excellent promotional giveaway for audiences both young and old. A few examples include:</p>

<ul>
	<li><strong>Fitness campaigns:</strong> these easy-grab bottles are great for taking to the gym, with the sleek design meaning they can also fit into bike holders, too.</li>
	<li><strong>Youth-focussed campaigns: </strong>the vibrant range of colours and &#39;cool&#39; aesthetic&nbsp;of our promotional bottles means these promotional bottles will appeal to even the most discerning of teens.&nbsp;</li>
	<li><strong>Wellbeing campaigns:</strong> these printed metal bottles are ideal for encouraging busy professionals to keep themselves hydrated. Whether you choose a sorbet shade or a sophisticated metallic, these bottles will look super-smart in offices across the UK.</li>
</ul>

<p>These are just three examples&nbsp;but there are countless others, too.&nbsp;Of course, the <em>real</em> beauty of these promotional metal bottles is everyone needs to drink, meaning these stylish accessories&nbsp;can work for almost every demographic and audience. Including yours!</p>

<h2>There&#39;s A Branded Metal Bottle&nbsp;To Suit Every Company&#39;s Colour Palette</h2>

<p>Our range of promotional metal bottles come in a vibrant range of rainbow shades, as well as sophisticated metallics, too. Whether you&#39;re after a gloss or matt finish, there&#39;s the perfect colour to match your corporate branding - and with your logo printed or engraved on the side of the bottle, it&#39;s the perfect way to keep awareness for your business at high at all times.&nbsp;</p>

<p style="text-align:center"><img alt="Promotional bottles for marketing campaigns" src="https://www.totalmerchandise.co.uk/media/news_article/71637b6410936702336fbe98f0824be80af0720b.gif" style="height:672px; width:671px" /></p>

<h2>A Printed Metal Bottle&nbsp;Can Add An Eco-Friendly Dimension To Your Business</h2>

<p>As already briefly touched upon, the reusable nature of these metal bottles means they offer an environmentally-savvy twist to your marketing efforts. According to statistics shared by Euromonitor, <a href="https://www.theguardian.com/environment/2017/jun/28/a-million-a-minute-worlds-plastic-bottle-binge-as-dangerous-as-climate-change">583.3bn disposable plastic bottles will be sold</a> around the world in 2021, with the planet&#39;s oceans anticipated to contain more plastic than fish by 2050.</p>

<p style="text-align:center"><img alt="Avoid waste by opting for eco-friendly promotional products" src="https://www.totalmerchandise.co.uk/media/news_article/cee6533e38495a0d44555761cdb62de55e356f63.jpeg" style="height:565px; width:849px" /></p>

<p>Encouraging people to opt for sustainable and reusable options in place of throw-away items is a small yet mighty way for your business to assert its stance on these heartbreaking statistics.&nbsp;Neatly demonstrating that your business is on top of its corporate social responsibility (CSR), a branded metal bottle is a statement-making promotional product that speaks volumes without actually saying a word.&nbsp;</p>

<h2>Branded Metal Bottles Have Guaranteed Long-Term Usability</h2>

<p>Their reusable nature means they can be grabbed and filled day after day, with drinks hot and cold, soft and caffeinated... And everything in between! With your logo on display at each use, your brand will be constantly present in the daily lives of your customers.</p>

<h2>Your Branding &amp; Logo Will Be Taken Out &amp; About</h2>

<p>The easy-use nature of these metal bottles means they are as ideal for the morning commute as they are for going&nbsp;on a stroll with the dog. Whether your target customer is at school or at work, the significant print area on these promotional bottles means passers-by won&#39;t be able to miss your branding. Hello, endless brand awareness...</p>

<h2>Finally: our Branded Metal Bottles Suit All Sorts Of Audiences</h2>

<p>Whether your target customer is a university student or a city worker, a member of a sports club or a valued in-store&nbsp;client, these metal bottles make a great reward (or incentive!) for their loyalty. We&#39;ll drink to that - and so will they!</p>

<p>Find out more about about our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-metal-bottles">best-selling branded metal bottles</a> and contact us today for your bespoke quote.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-excellent-reasons-you-should-choose-branded-metal-bottles</link>
      <pubDate>Wed, 17 Jul 2019 12:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/94787fe462c88a5d9788a39bd0ea4e5921aa1db8.jpeg" type="image/jpeg" length="109242"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Items That Can Help Mental Wellbeing]]></title>
      <description><![CDATA[<p>The conversation around mental health and wellbeing is growing ever-louder and - it goes without saying - with due cause. With levels of stress, anxiety and depression at all-time highs across the UK, there&#39;s never been a better time to put some consideration into how you can help your customers.&nbsp;</p>

<p>Encouraging your audience to take even just five minutes to put themselves first can be as beneficial for your business as it can for their wellbeing. Total Merchandise has a wide range of promotional giveaways that are perfect for helping your customers unwind, whilst keeping your brand ever-present in their minds.&nbsp;</p>

<h2>What sort of campaign can benefit from wellbeing-themed corporate items?</h2>

<p>In a nutshell: anyone can benefit from being encouraged to look after themselves and their mental wellbeing. According to statistics shared by the Mental Health Foundation, one-in-six adults across the UK experiences a common mental health problem every single week - so providing promotional merchandise that can help your customers take five for themselves is a great way to demonstrate your business cares.</p>

<p>Whether you&#39;re curating items to tie-in with a specific campaign or are simply looking for some luxurious giveaways to top-up an event goodie bag with, there are all sorts of scenarios where your target customer can benefit from wellbeing and mindfulness-inspired gifting. For example:</p>

<ul>
	<li><strong>Mental health&nbsp;campaigns: </strong>of course, this is the obvious fit for campaigns&nbsp;that are encouraging customers to look after their mental wellbeing.</li>
	<li><strong>Professional-facing campaigns: </strong>with <a href="https://www.britsafe.org/publications/safety-management-magazine/safety-management-magazine/2018/154-million-days-lost-to-work-related-stress-in-201718/">15.4 million work days &#39;lost to stress&#39;</a>&nbsp;across the UK between 2017 and 2018, offering workers a bit of support could prove invaluable.</li>
	<li><strong>Academic campaigns:</strong> whether your target audience is at school, college or university, there are unique tiers of stress and pressure that tie in with each.&nbsp;</li>
</ul>

<p>And many more, too!</p>

<p>Read on for our edit of promotional mental health products that are perfect for proving to your customers that your business truly cares.&nbsp;&nbsp;</p>

<h2>Branded Stress Balls</h2>

<p>The classic, no? With prices starting as low as 45p per stress ball for our Stress Ball Keyring, we have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">endless stress ball options</a> available. No, really!</p>

<p>[191956]</p>

<p>Whether you want to choose by industry, colour or delivery time, we&#39;ve got the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">perfect stress ball</a> to match your promotional campaign - and with your company&#39;s logo clearly printed onto each of these easy-squeezy promotional products, it&#39;s a fantastic option with guaranteed usability that can appeal to almost anyone.&nbsp;</p>

<h2>A4 Stress Relief Colouring Books</h2>

<p>Mindfulness colouring books first surged to popularity a few years ago, and they&#39;re an incredibly simple yet effective way to help your customers zone out and do nothing more taxing than choosing which colour pencil to use next.&nbsp;</p>

<p>[192728]</p>

<p>To complete the gift, present it with our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/branded-12-coloured-pencils-and-sharpener-tube">branded tube of colouring pencils</a>, which comes complete with a sharpener, too.&nbsp;</p>

<h2>The Little Brown Tube Mental Health Kit</h2>

<p>Containing a range of products that are perfect for encouraging your colleagues or customers to take even just a few moments for themselves, our Little Brown Tube Mental Health Kit is a gem.&nbsp;</p>

<p>[198555]</p>

<p>Each kit contains products that can help with mental health, including a sleep balm, a sleep mask, roll-on pulse point&nbsp;and a bottle of natural relaxing foam bath. Your full colour branding and corporate message are printed on the tube&#39;s exterior label, demonstrating perfectly how much your business cares.</p>

<h2>Cambridge Promotional Mugs</h2>

<p>Whatever their preferred drink is, help them enjoy it in style with a promotional Cambridge mug, which is perfect for showing off your branding in up-to full colour.</p>

<p>[701231]</p>

<p>Whether your customers choose to use it at home or at work, it&#39;s the perfect mug for keeping awareness for your business at a high!</p>

<h2>Printed Green Tea Teabags</h2>

<p>And while we&#39;re on the subject of the simple cuppa: green tea has been proven to help reduce anxious thoughts. How? The tea contains&nbsp;L-theanine, an amino acid that helps lower stress levels&nbsp;and relaxes the mind.&nbsp;</p>

<p>[191453]</p>

<p>With that in mind, why not give your customers sachets of our promotional green tea teabags? Prices start at just 8p per bag, and with a minimum order of 5,000, you&#39;re fully in control of how many you choose to give away. These are also brilliant for keeping in the office, too, encouraging your colleagues to enjoy a soothing cuppa.&nbsp;</p>

<h2>Full Colour Fidget Spinners</h2>

<p>With research suggesting fidgeting can help keep stress levels in check, a promotional fidget spinner could make a fantastic addition to promotional campaigns targeted at children and adults alike.&nbsp;</p>

<p>[195093]</p>

<p>Our Full Colour Fidget Spinner features your artwork in full colour on both the front and the back of the toy, meaning brand awareness with every single&nbsp;twirl.</p>

<h2>Promotional A5 Daily Colombia Diary</h2>

<p>Emptying the mind - be it of thoughts, feelings or things that need to be done - can help reduce carrying things around mentally. Well, that&#39;s the theory, at least...</p>

<p>[190907]</p>

<p>Help your customers tackle this by arming them with a gorgeous promotional diary, printed or embossed with your business&#39; logo for a flourish of promotional finesse. Want to complete the giveaway in style? Browse our huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens</a> to find the one that best matches your campaign!</p>

<h2>Luxury Magnetic Sculpture</h2>

<p>This sophisticated gift makes a great corporate giveaway. Adding an artistic touch to any desk, the moveable nature of the sculpture means your customers can rearrange the 200 differently-sized metal balls as they wish.&nbsp;</p>

<p>[192362]</p>

<p>A classic stress-reducing business gift, prices start as low as &pound;6.71 per product, with your branding clearly engraved on the base of the sculpture.&nbsp;</p>

<h2>Concrete Vegan Candles</h2>

<p>For a promotional product&nbsp;your customers can unwind with at home, look no further than these stylish Concrete Vegan Candles.</p>

<p>[209855]</p>

<p>Available in a wide range of delicate fragrances, these exquisite tealights are blending some soothing scent into your customers&#39; abodes; your company&#39;s branding is clearly printed on the label of the tube the tealights are delivered in.</p>

<h2>Promotional Stress Cards</h2>

<p>Finally! For a more tongue-in-cheek giveaway option, consider these promotional Stress Cards.</p>

<p>[190845]</p>

<p>On holding their thumb on the central section of the card, the user will be given a rating of their stress level - think along the lines of a mood ring but <em>sans</em> the bling. The entire back of the card can be customised with your corporate branding, whether you wish to display your contact details, information about a hashtag campaign or something else entirely.&nbsp;</p>

<p><em>Want more inspiration for your next promotional event giveaway? We have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">hundreds of corporate items</a> for you to consider.&nbsp;Main image via Pexels.com.</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-items-that-can-help-mental-wellbeing</link>
      <pubDate>Mon, 15 Jul 2019 10:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/9a1379cae88789455ad9f0bb096a5656a1930ded.jpeg" type="image/jpeg" length="168814"/>
    </item>
    <item>
      <title><![CDATA[The Power Of Promotional Paper Coffee Cup Sleeves]]></title>
      <description><![CDATA[<p>Whilst a hot cup of coffee is a daily saviour for people across the UK, singed fingertips are a decidedly less desirable side-effect of the morning caffeine fix.&nbsp;</p>

<p>With that in mind, promotional paper coffee cup sleeves could well be the detail your marketing campaign is missing... And happily enough&nbsp;for your business, our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/printed-500ml-paper-sleeve-take-away-mugs">500ml Paper Sleeve Take Away Mugs</a> are here to help!</p>

<p>[194380]</p>

<h2>Could Your Business Benefit From Branded Travel Mugs?</h2>

<p>Reusable coffee cups are having a serious moment right now - and it looks like it&#39;s going to stay that way. Recent research conducted by Total Merchandise found <a href="https://www.totalmerchandise.co.uk/news/article/tm-insights-popularity-of-reusable-coffee-cups-on-the-rise">62% of Brits would willingly use an eco-friendly coffee cup</a>; something they could use at home, in the office or during their commute.</p>

<p>We offer a huge range of promotional reusable coffee-cups and branded travel mugs, that are perfect for printing with your company&#39;s logo or artwork. Whether they&#39;re host to a frothy cappuccino, an oatmilk flat white or a refreshing green tea, these on-the-go mugs are ideal for taking your brand out-and-about, allowing your brand to be clocked by new audiences with every use.</p>

<p>With conversation around environmental topics&nbsp;growing ever louder, choosing eco-aware promotional merchandise is a brilliant way to show that your company cares. Tapping into your brand&#39;s internal CSR (corporate social responsibility) policies, picking items that help the environment, can be reused or are constructed from recycled materials is a fantastic way to assert your business as one that makes sensible, informed decisions that are as beneficial to your individual customers as they are to the planet as a whole.&nbsp;</p>

<p>Whether you want a promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/promotional-thermo-travel-mugs">Thermo Travel Mug</a> or an <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/eco-plant-reusable-coffee-cups">Eco Plant Reusable Coffe Cup</a>, resplendent with your artwork, we&#39;ve got options to suit every business, every audience and every budget.</p>

<h2>What Makes Our 500ml Paper Sleeve Take Away Mugs Stand Out?&nbsp;</h2>

<p>We have over 40 items in our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs">branded travel mug category</a>&nbsp;- so what makes the Paper Sleeve Take Away Mug extra-special?</p>

<ul>
	<li>They&#39;re incredibly budget-friendly. These branded&nbsp;beauties are our lowest-priced promotional travel mugs, with prices starting as low as &pound;1 per item for orders of 5,000 units.&nbsp;</li>
	<li>They offer your business excellent awareness. The advertising potential with reusable coffee cups and printed travel mugs is huge! With your customers taking them everywhere from the train station to their office, a promotional item such as a branded travel mug is brilliant for getting a company&#39;s branding in front of a large, fresh audience with every single use.&nbsp;</li>
	<li>They&#39;re available in a discerning&nbsp;range of colours (namely blue, green, red, white, amber, cyan, pink, purple, black and yellow), which are all ideal for making sure your artwork can truly pop.&nbsp;</li>
</ul>

<h2>Which Kind&nbsp;Of Businesses Could Benefit From Branded Travel Mugs?</h2>

<p>There are all sorts of companies that can benefit from these promotional travel mugs - after all, the UK is a nation of tea and coffee lovers, meaning the vast majority of people can benefit from having a reusable cup in their possession. Companies that can truly max this opportunity include:</p>

<ul>
	<li>Catering companies, who wish to encourage their customers to embrace reusable coffee cups; these products can be sold in cafes, shops and bars alike.</li>
	<li>Corporate organisations, who wish to appeal to their audience on a more &#39;human&#39; level.</li>
	<li>Businesses who are planning conferences, ticketed events or a stand presence at a trade show, who wish to provide some sort of promotional giveaway item to guests.</li>
</ul>

<p>And it goes without saying that there are many others, too!</p>

<p>So help your customers - and their fingertips - keep cool, calm and caffeinated with the help of the cost-efficient&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/printed-500ml-paper-sleeve-take-away-mugs">Branded Paper Sleeve Take Away Mug</a>, which will tick all their boxes... And yours!</p>

<p>Top image via Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-paper-coffee-cup-sleeves</link>
      <pubDate>Fri, 12 Jul 2019 15:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0c28a4739257d9737aaf4f1c092aef9f34c72e4f.jpeg" type="image/jpeg" length="112987"/>
    </item>
    <item>
      <title><![CDATA[8 Novelty Promotional Merchandise Ideas Your Customers Will Love]]></title>
      <description><![CDATA[<p>Looking for a promotional giveaway item that will linger in the minds of your customers long after you&#39;ve handed it over? Look no further than Total Merchandise&#39;s wide assortment of novelty printed products, which are perfect for adding some fun into your next marketing campaign.</p>

<h2>Why choose novelty promotional merchandise items?</h2>

<p><strong>&quot;Novelty:</strong><em><strong> </strong></em>the quality of being new, original, or unusual;&nbsp;something that has not been&nbsp;experienced&nbsp;before and so is&nbsp;interesting;&nbsp;a small and inexpensive toy or ornament. (Cambridge Dictionary)&quot;</p>

<p>Whether you take &#39;novelty&#39; as meaning unusual or toy-like, there are all sorts of reasons why a quirky giveaway item can make an excellent addition to your marketing efforts.</p>

<ul>
	<li>A novelty promotional item will stick out in the minds of your customers; with their unique nature, unusual promotional gifts can help make your brand far more memorable to your customers.</li>
	<li>It can keep your branding in the hands of your customers for a longer period of time. Not as &#39;chuckable&#39; as quick-fix items, a novelty or unusual&nbsp;promotional product will tend to provide prolonged entertainment.</li>
	<li>A novelty promotional item can add a twist of &#39;fun&#39; to your marketing efforts, adding a more relatable element to even the most serious of campaigns.</li>
	<li>Novelty branded items&nbsp;appeal to adults and children alike. Arguably the Haribo of promotional merchandise, novelty giveaways&nbsp;are useful for&nbsp;audiences both young and old.</li>
</ul>

<p>With all that in mind, we&#39;ve rounded up a few of our very favourite novelty giveaway ideas for you to consider - we have many more <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas">unusual promotional product ideas</a>&nbsp;available so don&#39;t forget to browse our full range, too!</p>

<h2>Rubik&#39;s Cube</h2>

<p><strong>Prices from: </strong>&pound;4.15 per item</p>

<p>With your artwork printed onto all six sides of this classic brain-teaser puzzle, our promotional Rubik&#39;s Cube is a great way to frustrate and delight your customers.&nbsp;</p>

<p>[703290]</p>

<p>Whether you choose to use campaign imagery from your latest shoot, oryour logo and contact details, you have full control over what each side of the cryptic cube depicts, with full colour printing keeping it gloriously vibrant.&nbsp;</p>

<h2>Medium Snafooz Puzzle</h2>

<p><strong>Prices from: </strong>72p each</p>

<p>Never Snafooz&#39;d before? Where have you been! This soft-foam puzzle can be built into a cube, meaning your artwork will be depicted on all six sides.&nbsp;</p>

<p>[605422]</p>

<p>It&#39;s available in 11 different colours - take your pick! - and its original flat design means it&#39;s perfect for popping in the post to your customers.&nbsp;</p>

<h2>Classic Floating Pen</h2>

<p><strong>Prices from: </strong>&pound;1.36 per pen</p>

<p>Perfect for both kids and adults, these novelty printed pens&nbsp;offer a subtle way to raise awareness for your business. Your logo is printed on the &#39;floating&#39;&nbsp;part of the pen, guaranteeing visibility for your brand with every use.</p>

<p>[606012]</p>

<p>Whether you give them away at festivals, Freshers&#39; events or as part of an in-store giveaway, novelty pens are always popular - and these will certainly add a playful twist to your campaign!</p>

<h2>Glitter Snow Domes</h2>

<p><strong>Prices from: </strong>&pound;2.05</p>

<p>Looking for the perfect Christmas giveaway item for your customers? Search no further than this sparkling promotional snow dome, which will display the image of your choosing.&nbsp;</p>

<p>[183404]</p>

<p>As well as looking gorgeous, it also has linger-power, too; the solid design of this item means it can make a great all-year-round promotional&nbsp;paperweight, too.&nbsp;</p>

<h2>USB Micro People Flashdrives</h2>

<p><strong>Prices from:</strong> price on application</p>

<p>For an unusual promotional giveaway that&#39;s truly tailored to your corporate-facing audience, search no further than the USB Micro People Flashdrive. Available in a range of colours, it can also be selected in a design that coordinates with your chosen industry - this little chap shown below, for example, is a pilot.</p>

<p>[186797]</p>

<p>Novelty USB sticks are the perfect demonstration of how <a href="https://www.totalmerchandise.co.uk/news/article/tm-insights--what-wins-in-the-battle-between-fun--functional">fun and functional promotional products</a>&nbsp;don&#39;t necessarily need to be two separate things.</p>

<h2>Petal Fidget Spinner</h2>

<p><strong>Prices from:</strong> 79p per fidget spinner</p>

<p>With fidgeting actually scientifically proven to enhance our abilities to concentrate and focus on tasks, our promotional Petal Fidget Spinner makes an excellent giveaway item for children and adults alike.&nbsp;</p>

<p>[195296]</p>

<p>Available in your choice of six colours, your company&#39;s branding is clearly displayed on the middle section, offering your business a glimmer more of awareness with each and every use. What&#39;s not to love about that?</p>

<h2>Full Colour Frisbee</h2>

<p><strong>Prices from:</strong> 99p</p>

<p>Help your brand soar to whole new heights with&nbsp;our promotional frisbee, which can be printed in up-to full colour with your most eye-catching artwork.</p>

<p>[194870]</p>

<p>Encouraging fitness and fun for your customers, this branded full colour frisbee is ideal for helping keep your business in the hands - and minds! - of your target audience for a prolonged period of time.</p>

<h2>12cm Paw Teddy Bear</h2>

<p><strong>Prices from:</strong> &pound;2.50</p>

<p>Whilst they might traditionally be the remit of younger customers, a promotional teddy bear can actually make a great awareness-driver for commemorative events, new launches and awareness campaigns.</p>

<p>[187544]</p>

<p>This super-cute ted wears a T-shirt that is printed with your artwork, guaranteeing awareness for your brand with each and every use. He&#39;s perfect for sitting on desks, shelves or perhaps even taking to bed - after all, a recent study suggests up to a third of British adults can only drop-off if they&#39;ve got a soft toy!</p>

<p>Want to browse more <a href="https://www.totalmerchandise.co.uk/branded-products/special/wow-factor">unusual promotional merchandise ideas</a> to consider for your next marketing campaign? We&#39;ve got plenty of ideas for you to consider - contact us today for your Rapid Quote and to place your order.</p>

<h6>Main image from Pixabay.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/9-novelty-promotional-merchandise-ideas-your-customers-will-love</link>
      <pubDate>Wed, 10 Jul 2019 10:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/771a339dc7f1663df1c4331f5a0940dc4a9e57de.jpeg" type="image/jpeg" length="149712"/>
    </item>
    <item>
      <title><![CDATA[Have You Considered Branded Stress Balls for Your Marketing Campaign?]]></title>
      <description><![CDATA[<p>Fact: the UK has never been more&nbsp;<em>stressed</em>.</p>

<p>According to statistics shared by the Mental Health Foundation thinktank in 2018, 74% of Brits had experienced levels of stress in the 12 months prior to the study, with three-quarters&nbsp;of them admitting they had felt overwhelmed or unable to cope with day-to-day life.</p>

<p>[181091]</p>

<p>Speaking about the study at the time, Isabella Goldie, Director at the Mental Health Foundation, observed: &quot;Millions of us around the UK are experiencing high levels of stress and it is damaging our health. Stress is one of the great public health challenges of our time, but it still isn&#39;t being taken as seriously as physical health concerns.&nbsp;Stress is a significant factor in mental health problems including anxiety and depression. It is also linked to physical health problems like heart disease, problems with our immune system, insomnia and digestive problems. Individually we need to understand what is causing us personal stress and learn what steps we can take to reduce it for ourselves and those around us&quot;.&nbsp;</p>

<p>With that in mind - and with the modern world moving at an ever-faster pace,&nbsp;be it in the workplace, online or at home - there can be&nbsp;all manner of untold pressures and worries that your customers have to contend with on a daily basis.&nbsp;</p>

<p>So - what can be done to tackle stress? Of course, that&#39;s a huge question and one that we&#39;re hardly qualified to answer. However, there is one simple thing your business could consider in order to help tackle stress among colleagues and customers. The NHS has previously cited the use of a stress ball as a means to help people deal with stress. For example, they recommend squeezing a stress toy in sync&nbsp;with breathing in order to encourage a moment or two of mindfulness.&nbsp;</p>

<h2>What Kind Of Marketing Campaign Can A Promotional Stress Ball Support?</h2>

<ul>
	<li><strong>Health-related campaigns: </strong>as well as the obvious wellbeing benefits of offering the user a little light stress relief,&nbsp;</li>
	<li><strong>Professional or academic</strong>&nbsp;campaigns: fiddling with a stress toy has actually been proven to help focus concentration.</li>
	<li><strong>Brand awareness generation </strong>at events such as trade shows, consumer fairs and so on</li>
</ul>

<p>And that&#39;s just a handful of examples!</p>

<p>Need a little more convincing? Read on...</p>

<h2>Branded Stress Balls Are Highly Cost-Effective</h2>

<p>Prices start as low as 45p per unit for our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-ball-keyrings">Stress Ball Keyring</a>, which is printed with your artwork and is perfect for your customers to take out and about with them.</p>

<p>[191956]</p>

<p>Our easy-grip <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-love-heart">Stress Love Heart</a> is also incredibly budget-friendly; costs begin at just 58p per toy for orders of 1,000 units, making it a budget-efficient giveaway that makes a great hand-out item at health-related exhibitions, or as part of a Valentine&#39;s-themed campaign.&nbsp;</p>

<h2>Promotional Stress Toys Come In Shapes &amp; Sizes To Suit Every Industry</h2>

<p>Our wide range of promotional stress balls covers all manner of industries, ranging from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-sport-and-fitness">health</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-trade-and-industry">transport</a>.</p>

<p>[203]</p>

<p>As well as industry-specific stress toys, we also have a wide range of shapes and designs, including <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-animals-fish-and-birds">animals</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-food-and-drink">food items</a>&nbsp;and even <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/stress-cloud-smartphone-holders">smartphone holders</a>! The more personal the item, the more likely your customer is to use it, so be sure to consider who your target recipient is and consider their interests when you choose your toy.</p>

<h2>Branded Stress Shapes Are Perfect For Helping Your Customers Concentrate</h2>

<p>With fidgeting proven to <a href="https://www.newscientist.com/article/mg23631510-300-state-of-unrest-can-fidgeting-really-help-you-concentrate/">assist concentration</a>, arming your target audience with promotional stress toys might actually help them get more done.&nbsp;</p>

<p>[181056]</p>

<p>Choosing a promotional stress ball that is related to your business or your customer demographic can help add a more personalised angle to your marketing efforts, with our assortment of industry and interest-themed stress toys guaranteed to offer something that appeals to every audience.&nbsp;</p>

<p>Don&#39;t believe us? Explore our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a> and find out for yourself!&nbsp;</p>

<h6>Main image from Pixabay.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/have-you-considered-branded-stress-balls-for-your-next-marketing-campaign</link>
      <pubDate>Mon, 08 Jul 2019 12:18:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/367880fdfdfd20af470caeedb0a5dd90729a6525.jpeg" type="image/jpeg" length="137373"/>
    </item>
    <item>
      <title><![CDATA[10 Reasons Why Printed Flying Discs Make Great Promotional Giveaways]]></title>
      <description><![CDATA[<p>Catch! It&#39;s time to talk about promotional&nbsp;flying discs, people.&nbsp;</p>

<p>They go by a variety of names (other aliases include flyers and skyspinners) and come in all manners of sizes and colours. But the&nbsp;one thing we can definitely all agree on is this: printed flying discs&nbsp;are highly-effective means to send awareness for your business soaring to whole new levels.</p>

<p>Steeped in a history both old-and-new - from&nbsp;the Ancient Greeks launching the idea of competitive discus throwing&nbsp;in their Olympic Games to the launch of the 🥏emoji on smartphones in 2018&nbsp;- the beauty of the flying disc&nbsp;lies in its plain <em>simplicity</em>. A simple design, a simple method and a simple way to wile hours with friends and family... All in all, it&#39;s a winning combination that has&nbsp;delighted people since the first &#39;proper&#39; flyer was launched into the air in the 1950s.&nbsp;</p>

<h2>What Kind Of Campaign Benefits From A Promotional Flyer Giveaway?</h2>

<ul>
	<li><strong>Health-related campaigns:</strong> encouraging fitness and activity amongst your audience.</li>
	<li><strong>Pet-themed campaigns:</strong>&nbsp;much as the Earth spins and the sun shines, so too do dogs love playing with flying discs.&nbsp;</li>
	<li><strong>Summer-inspired campaigns: </strong>along with rounders, flyer-throwing is, arguably, the low-key sport of the summer.&nbsp;</li>
</ul>

<p>And there are many others, too!</p>

<p>So with all that in mind, why, exactly, is a printed flyer or promotional flying disc such a powerful tool when it comes to helping&nbsp;awareness for your business rocket? There are many reasons - and we&#39;ve outlined some of the most pertinent points for you below!</p>

<h2>Promotional Flying Discs&nbsp;Are&nbsp;Budget-Friendly</h2>

<p>With prices for our promotional skyspinners&nbsp;starting as low as 23p per item for our Mini Turbo Flying Discs (dependent on the size of your order), they can make a great match for marketing budgets both large and small.&nbsp;</p>

<p>[197325]</p>

<h2>Printed Flyers Are Available In A&nbsp;Whole Rainbow Of Colours</h2>

<p>Whether your business has a strict corporate identity or is a bit more flexible in terms of its colours, our flying discs are available in a range of shades that mean we can match it.&nbsp;</p>

<p>[185452]</p>

<h2>Printed Flying Discs Are Portable</h2>

<p>Meaning you can take them&nbsp;<em>anywhere</em>: to the beach, to the park or even just out into the garden. These are items that are usable in a UK park as they are on a beach on the other side of the world. In fact, they don&#39;t come much smaller than these Foldable Nylon Flying Discs, which can be perfectly folded up in order to make them&nbsp;even more travel-friendly.&nbsp;</p>

<p>[196138]</p>

<h2>Branded Flyers&nbsp;Help Keep Your Brand Present During Good&nbsp;Times</h2>

<p>Fact: playing with a skyspinner is enjoyable.<em>&nbsp;</em>So why would you not want your business to be associated with that? Let the fun times roll - well, <em>fly</em> - with your branding on display all the while with our range of promotional flying discs.</p>

<p>[198675]</p>

<h2>Promotional Flyers Can Be Printed In Up-To Full Colour</h2>

<p>...Meaning they&#39;re ideal for helping send your latest campaign imagery soar into the minds of your customers. Whether it&#39;s a striking image&nbsp;from a recent photoshoot or your branding displayed in glorious full colour, keep it striking and attention-grabbing with our promotional Full Colour Flying Disc!</p>

<p>[194870]</p>

<h2>Printed Skyspinners Are A Great Way To Spread New Awareness Of&nbsp;Your Brand</h2>

<p>By its very definition, playing with a flying disc&nbsp;is a sociable pursuit. It&#39;s a game enjoyed outdoors with others, encouraging interaction and amusement for all involved. Of course, the social element of the game means that your branding will be seen by whole new customers, with the potential to generate new leads, or at the very least, awareness for your company.&nbsp;</p>

<p>[185455]</p>

<h2>Branded Flyers Can Be Eco-Friendly!</h2>

<p>Available in your choice of six colours, our Large Recycled Flyer is made from repurposed plastic and is perfect for adding some&nbsp;environmentally-conscious&nbsp;savvy to your marketing plans.</p>

<p>[197325]</p>

<h2>Promotional Flying Discs Encourage Your Customers To Get Active</h2>

<p>If you&#39;re planning a health-related campaign and want to add a touch of fun to your efforts, look no further than a printed skyspinner to help you get your message out there.&nbsp;</p>

<p>[184186]</p>

<h2>Printed Flyers Are Loved By Kids &amp; Adults Alike</h2>

<p>The charm of the promotional flying disc is it has a kind of universal appeal that means it&#39;s as likely to be played with by a child as it as a pensioner. Simple to use, easy to catch and - let&#39;s be honest -&nbsp;satisfying to throw at someone, they&#39;re beloved by audiences young and old.</p>

<p>Need further convincing? Explore our full range of promotional flyers and place your order today.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-reasons-why-printed-frisbees-make-great-promotional-giveaways</link>
      <pubDate>Fri, 05 Jul 2019 11:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5aab73713a7408fa945bb53cd799f6c64eb5056e.jpeg" type="image/jpeg" length="454271"/>
    </item>
    <item>
      <title><![CDATA[Promotional Item Ideas For A Trade Show Stand]]></title>
      <description><![CDATA[<p>When it comes to considering your brand&#39;s presence at a trade show or industry exhibition, it plans to prepare what you&#39;re going to do in advance.</p>

<p>According to figures shared by Eventbrite, the exhibition and trade fair sector was worth an estimated &pound;19.2bn in venue and destination direct spend in 2015. Over 13 million visitors descend&nbsp;upon the various shows and exhibitions that take place across the UK each year. 13 million! If you&#39;ve paid to have a stand at one of these hot-ticket events, it makes total sense to maximise its potential while you&#39;re there - and what better way to do that than by making sure it looks fantastic and catches the attention of everyone who walks past?</p>

<h2>Which Promotional Items Are Best For Decorating A Trade Show Stand?&nbsp;</h2>

<p>The best items will keep your stand visible and on-brand, as well as making it memorable in the minds of exhausted customers and clients who have walked around exhibition halls for hours (over eight hours, in fact, <a href="https://www.lincolnwest.co.uk/node/112">according to research</a>).&nbsp;When it comes to decorating your trade show stand, there are a few important factors you should consider, namely:</p>

<ul>
	<li><strong>Who</strong> is your target visitor? Are you keen to attract the attention of potential customers, budding retailers or perhaps members of the press?</li>
	<li><strong>What</strong> impression do you want to give of your business? What aesthetic image do you wish to project of your brand and how can your stand space best project this?</li>
	<li><strong>How</strong> will you measure if the event is a success?&nbsp;Do you want to make there-and-then sales, garner lead generation&nbsp;or simply generate awareness for your business to a new audience?&nbsp;</li>
</ul>

<p>In summary, it&#39;s key to know what you want your stint at the trade show or exhibition - whether you&#39;re there for a day or a week - to achieve for your business, be it general attention, service sign-ups or something else entirely. One simple way to instantly attract attention for your stand is to carefully design it, making sure it catches eyes and grabs attention for all the right reasons. Browse our edit of the stand must-haves that will help make your presence that little bit more impressive!</p>

<h2>Horizontal Pop Out Banner</h2>

<p><strong>Need to know: </strong>prices start at&nbsp;&pound;68.42; dispatch from four working days.&nbsp;</p>

<p>Whether you&#39;re exhibiting at an outdoor event or simply want a landscape banner, look no further than this branded pop-out banner, which is as effective as it is essential for brand awareness. Printed with your artwork, it&#39;s an instant attention-grabber that will make generating awareness for your company oh-so simple.&nbsp;&nbsp;</p>

<p>[194279]</p>

<p>Another bonus? if you look after it, you can use it again and again at upcoming events, too.&nbsp;</p>

<h2>Rectangular Polyester Tablecloth</h2>

<p><strong>Need to know:</strong> prices start at &pound;64.25, with products out for delivery from 15 working days after artwork&nbsp;approval.</p>

<p>Sure, tablecloths aren&#39;t exactly the most exciting&nbsp;of items. However, what they lack in cool they more than make up for in practical. if you&#39;ve booked a stand at an event, there&#39;s no guaranteeing the quality of what you&#39;re going to be presented with for your stand - it could be a scratched table or a dull counter-top that does absolutely nothing&nbsp;to enhance your brand.</p>

<p>[189541]</p>

<p>Enter the promotional tablecloth!&nbsp;Printed with your artwork, our promotional polyester tablecloth is great for brightening up even the dullest of exhibition stands, as well as positioning your logo centre stage, too. Available in 27 colours and machine washable, it&#39;s one of our best-selling products for a reason.&nbsp;</p>

<h2>Roll Up Banner</h2>

<p><strong>Need to know: </strong>prices start from &pound;49.30, with dispatch in as little as three days after artwork approval.</p>

<p>Another brilliant banner option -&nbsp;our vertical printed Roll Up Banner, which is great&nbsp;for printing with your most attention-grabbing artwork to create a display that people won&#39;t be able to walk past!&nbsp;</p>

<p>[185834]</p>

<p>Dependent on the artwork you choose to print, this is another product that can be used time after time at upcoming events - how&#39;s that for cost-efficient?</p>

<h2>Promotional 10 Inch Balloons</h2>

<p><strong>Need to know: </strong>prices from just 8p per ballooon, with a seven-working-day leadtime.</p>

<p>Who&nbsp;<em>doesn&#39;t</em>&nbsp;love balloons? Our classic Promotional 10&quot; Balloons will draw eyes straight to your stand, whether you use them to decorate your space or to hand-out to customers.</p>

<p>[704352]</p>

<h2>12 Litre Plastic Cool Bucket</h2>

<p><strong>Need to know: </strong>from &pound;13.85 per bucket; lead time of 15 working days.&nbsp;</p>

<p>If your trade show stand has a seating area, why not invite clients to unwind with a cold drink? As we all know, it can be exhausting trawling around exhibition halls - so providing your visitors with a spot of liquid refreshment will help keep your brand memorable. This promotional ice bucket is perfect for displaying on your stand, serving as a fantastic way to entice people over.&nbsp;&nbsp;</p>

<p>[195847]</p>

<p>It&#39;s up to you whether you wish to fill it with bottles of Prosecco or water - we have you covered either way with our range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinks" title="promotional drinks">promotional drinks</a>.&nbsp;Alternatively, keen to serve your visitors a custom-made cocktail? Impress by whipping up&nbsp;your bespoke tipples in&nbsp;these <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/american-style-disposable-cups">American Style Disposable Cups</a>, which are printed with your logo for striking brand awareness. Cheers!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-item-ideas-for-a-trade-show-stand</link>
      <pubDate>Wed, 03 Jul 2019 11:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/11090ea067ee3b502c53c08157c23d32a7c3533b.jpeg" type="image/jpeg" length="177445"/>
    </item>
    <item>
      <title><![CDATA[TM Insights | What Wins In The Battle Between Fun & Functional?]]></title>
      <description><![CDATA[<p>New research has found almost 90% of British adults consider promotional merchandise to be&nbsp;an effective way to make a company more memorable.&nbsp;</p>

<p>In a poll conducted across the Total Merchandise Instagram account, 87% of the people asked admitted they were more likely to remember a brand if they received a promotional item printed with a company&rsquo;s logo.&nbsp;</p>

<p>That&rsquo;s an informed decision, by the way: over three-fifths of the people asked have received promotional merchandise, with the average keep-time of a promotional product sitting at around six months.</p>

<p>Of course, when it comes to choosing the perfect promotional product to tie-in with your latest marketing activity, you might find yourself torn between items that are either fun or functional. Of the people quizzed, 79% said a practical edge was the quality that was most likely to make them keep an item, with &lsquo;fun&rsquo; products only receiving a fifth of the vote.&nbsp;</p>

<p>Says John Mackenzie, Head of Marketing at Total Merchandise: &quot;This insight bears out our own experience of the most popular promotional products we supply. There&rsquo;s always a place for the quirky items but the more practical merchandise has a longer shelf-life&nbsp;and arguably a better ROI as your brand and messaging is going to be seen for a lot longer. Fortunately, we supply both!&rdquo;</p>

<p>Want to breach the gap between fun and functional? Pick promotional items that close the gap between the playful and the practical - and here are three of our favourite ways to do it!</p>

<h2>Stress Smiley Phone Holders</h2>

<p>[195879]</p>

<p>Don&rsquo;t let that goofy grin put you off: this is a promotional product with a difference. Printed with your artwork on the front of the phone holder, this also doubles up as both a stress ball&nbsp;and a phone holder, with the ergonomic design offering the perfect means to keep mobile phones perfectly positioned.&nbsp;</p>

<h2>Value Piggy Bank</h2>

<p>[184188]</p>

<p>This classic piggy bank is perfect for adding some fun to financial campaigns, whether aimed at customers young or old. Printed with your logo and available in a whole rainbow of colours, it&#39;s a cute yet highly usable item that will encourage your customers to look after those all-important pennies.&nbsp;</p>

<h2>Robbie Teddy Bear Keyring</h2>

<p>[184835]</p>

<p>Is he&nbsp;the cutest or...? This Robbie teddy bear keyring will allow your customers to add some &#39;aw&#39; factor to their keys, whilst his cropped tee is the perfect place to print your company logo and artwork on to for guaranteed every-day awareness. He&#39;s bear-y sweet - and your customers will certainly agree!&nbsp;</p>

<p><strong>You might also like: </strong><a href="https://www.totalmerchandise.co.uk/news/article/tm-insights-popularity-of-reusable-coffee-cups-on-the-rise">Popularity of reusable coffee cups on the rise</a></p>

<h6>Main image from Pexels.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-insights--what-wins-in-the-battle-between-fun--functional</link>
      <pubDate>Fri, 28 Jun 2019 08:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/cd89dbe6a9a685732495dd506acc3a2104437930.jpeg" type="image/jpeg" length="144505"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise partners with Norwood for charity fun run]]></title>
      <description><![CDATA[<p>The team at Total Merchandise was delighted to support Norwood at the annual Maccabi GB Fun Run event over the weekend (23 June 2019).</p>

<p><a href="https://www.norwood.org.uk/" target="_blank">Norwood</a>&nbsp;supports&nbsp;vulnerable children and their families, as well as young people with special educational needs. The charity also offers support to those with learning disabilities and autism, with the organisation helping upwards of 4,000 people every single year.</p>

<p>To mark the end of Learning Disability Week (17-23 June 2019), Norwood took part in&nbsp;the Maccabi GB Fun Run in Allianz Park, where around 50 people from across the charity&#39;s various services took part in a variety of runs. It costs &pound;34m a year to enable the charity to deliver its services, with almost a third of that figure needing to be raised via voluntary donations. All funds raised from the event will help the charity continue their excellent work. In total, the event saw a record-breaking 7,500+ runners participate, with money raised for 85 different charities.&nbsp;</p>

<p>Total Merchandise was delighted to provide Norwood with a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies" target="_blank">printed caps</a>&nbsp;for the occasion - and in the blazing June heat, a little sun protection was of the utmost importance for the participants.</p>

<h6 style="text-align:center"><img alt="Promotional caps for Norwood" src="https://www.totalmerchandise.co.uk/media/news_article/1a48b94c6e71a762560c6e96c89b167ac5839465.jpeg" style="height:568px; width:851px" /><br />
Image via Facebook.com/NorwoodUK</h6>

<p>Speaking about the hats, Susannah Kraft Levene, Philanthropy Lead at Norwood, commented: &quot;Total Merchandise made sure that all of Norwood&rsquo;s participants looked and felt cool for the amazing Maccabi GB Fun Run 2019!&quot;</p>

<p>John Mackenzie, Head of Marketing at Total Merchandise, adds: &quot;We were delighted and honoured to be asked to donate these hats to Norwood &ndash; a really fantastic charity doing splendid work. The photos and video of the event show the tremendous team spirit and determination amongst the participants and they looked really smart, too!&rdquo;</p>

<p><strong>Read more:</strong> <a href="https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-charities" target="_blank">Promotional merchandise ideas for charities</a></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-partners-with-norwood-for-charity-fun-run</link>
      <pubDate>Wed, 26 Jun 2019 09:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a50b751359a6697c2558eb0b6a6670efc88419e8.jpeg" type="image/jpeg" length="388125"/>
    </item>
    <item>
      <title><![CDATA[Eco Friendly Promotional Gift Ideas]]></title>
      <description><![CDATA[<p>It&rsquo;s time for green to go mainstream, people. With more and more businesses becoming aware of their corporate responsibility to become more eco-friendly, it&rsquo;s really important that the promotional merchandise you choose for your company highlights your brand&#39;s values. Eco-friendly promotional products are a great way to get your business remembered for all the right reasons.</p>

<h2>Why choose eco-friendly promotional merchandise?</h2>

<ul>
	<li>Eco-friendly promotional merchandise can&nbsp;eliminate the need for single-use items. One great example of this is our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-coffee-mugs" target="_blank">Americano Coffee Mug</a>, which allows the user to swerve the need for disposable coffee cups when they stop-off for their morning cappuccino on the way to work. Why the need? An astonishing <a href="https://www.totalmerchandise.co.uk/news/article/tm-insights-popularity-of-reusable-coffee-cups-on-the-rise">2.5bn disposable coffee cups</a> end up on landfill sites around the UK every single year - reusable coffee cups and travel mugs are the perfect promotional item to help tackle this number.&nbsp;</li>
	<li>They&#39;re energy efficient:&nbsp;eco-friendly items often don&#39;t require&nbsp;throwaway batteries to power them and instead rely on self-generated solar or kinetic energy to keep them working.</li>
	<li>They show your business cares about the environment: choosing promotional items made from recycled materials or offering long-lasting functionality shows your company cares about the planet, as well as your customers&#39; user experience.</li>
</ul>

<p>These are just three benefits - of course, there are <a href="https://www.totalmerchandise.co.uk/news/article/eco-friendly-promotional-gifts">many other excellent reasons&nbsp;to go eco</a> with your promotional gifting, including it acting as a declaration&nbsp;of your company&#39;s Corporate Social Responsibility (CSR)&nbsp;stance.&nbsp;</p>

<p>One thing is for sure: with an important spotlight currently being shone on green-living and eco-friendly topics - thanks in no small part to the now-apparent effects of global warming - it can definitely&nbsp;put your company in a favourable light to be seen on the right side of the battle to save the planet. Using promotional merchandise that is designed to&nbsp;contribute to environmental conservation can be a powerful way to do this - even just by choosing a product as simple as our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/printed-eco-friendly-desk-sets">Eco Friendly Desk Set</a>, shown below.</p>

<p>[188985]</p>

<p>At Total Merchandise, we can brand a huge variety of eco-friendly products for you, from recycled gifts to biodegradable products. Whatever your product goals - whether you&#39;re working to a strict budget, have a specific item in mind or need a fast-turnaround&nbsp;- we can help. Want some eco-friendly promotional item ideas? Browse our edit of best-selling - and environmentally aware! - products below.</p>

<h2>Eco-Friendly Promotional Cotton Tote Bags</h2>

<p>Re-using your shopping bags has become extremely important in today&rsquo;s society as we try to cut down on waste. Your business can support this too with our branded tote bags. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/cotton-tote-bags">Promotional tote bags</a> are a great way to get your brand recognised and are one of our best selling products because they&rsquo;re used time and time again!</p>

<p>[189679]</p>

<p>Our custom branded cotton tote bags are made from eco-friendly natural cotton and can be printed with your logo or design on one or both sides. Bags can be used for such a wide range of promotional activities as well as for shopping, carrying books, etc. They are a really simple, low-cost solution to eco-friendly promotional items. &nbsp;</p>

<h2>Recycled Plastic Trolley Coin</h2>

<p>Branding a trolley coin is a really useful gift for your business to give your customers which will they will be sure to appreciate. They&rsquo;ll also be pleased to hear that these coins are made completely from recycled plastic, perfect for eco-conscious businesses. Trolley coins are guaranteed to be used multiple times, keeping your brand fresh in our clients&#39; minds. These recycled trolley coins can be printed on one or both sides.</p>

<p>[194365]</p>

<h2>Bamboo Eco-Friendly Branded Coffee Cups</h2>

<p>As already mentioned, switching to a reusable coffee cup can help make a difference to our planet - whilst it might not seem like the &#39;biggest&#39; of actions on an individual level, it definitely adds up!&nbsp;We throw away half a million coffee cups per day in the UK, so why not help promote your business as being part of the movement looking to provide a solution to this problem by branding our eco-friendly coffee cups? Coffee cups suit almost every business because most people drink tea, coffee or another hot beverage at least once a day,&nbsp;if not more.</p>

<p>[197133]</p>

<p>Our promotional Americano Coffee Mugs&nbsp;can be reused again and again as eco-friendly alternatives to disposable paper cups, all while advertising your company at the same time wherever you go. We can personalise colours and print directly onto the mug to make the perfect promotional product for your brand.</p>

<h2>Recycled Notepad &amp; Pen Sets</h2>

<p>Where would we be without a pen and a pad? Stationery is a great promotional gift because everybody and anybody can get use from it. This particular promotional pad and pen set is a great addition to your eco-friendly marketing mix with the pad and even parts of the pen being recyclable!</p>

<p>[183700]</p>

<p>These notepads look really professional when your clients, staff or customers use them, available in a great size between A5 &amp; A6 which fits easily into your bag or pocket.&nbsp;Not only can we print the notepads in this set,&nbsp;but we can also print the pens.</p>

<h2>Eco-Friendly Contour Wood Ballpen</h2>

<p>This promotional&nbsp;pen really stands out. Whilst a pen is an everyday essential, this branded bamboo pen takes your stationery a step further by showcasing your brand&#39;s desire to be eco-friendly. Crafted with sustainable bamboo as a great eco alternative to plastic, it really gives your business a more premium look and feel.</p>

<p>[196723]</p>

<p>Did you know research has shown that potential clients are more likely to bring their business to a brand that acts in an environmentally conscious manner. The high-quality finish of these promotional pens is a real selling point, particularly when endorsed with your logo to help connect your brand with your customers.</p>

<p>These are just <em>some</em> of our favourite promotional products which are eco-friendly and a great way to promote your company ethos to your customers. Every small change to be more eco-friendly can make a big difference - explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">full range of eco-friendly promotional items</a> to find the perfect products for your next marketing campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/eco-friendly-promotional-gift-ideas</link>
      <pubDate>Mon, 24 Jun 2019 09:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bd203fc910f5512def340d9ba3dbab38d2d2c70b.jpeg" type="image/jpeg" length="567884"/>
    </item>
    <item>
      <title><![CDATA[Revealed: the most popular promotional merchandise items]]></title>
      <description><![CDATA[<p>Whether you&#39;re planning your first foray into the world of promotional merchandise or are an experienced purchaser of branded items, there&#39;s one simple fact that remains the same: you want the products you pick to represent your business in the best possible light. The perfect promotional product will offer a purpose to the end user, whilst simultaneously generating awareness for your business and interest in the services your company can offer.</p>

<h2>What are the most popular promotional merchandise items in the UK?</h2>

<p>Of course, as trends across fashion, lifestyle and wellbeing change, so too will the popularity of certain branded items shift. However, that said, there are some items that will&nbsp;<em>never</em>&nbsp;fall out of favour.&nbsp;</p>

<ul>
	<li>Printed cotton tote bags</li>
	<li>Mouse mats</li>
	<li>Branded Cambridge mugs</li>
	<li>Flexible fridge magnets</li>
	<li>Promotional T-shirts</li>
	<li>Curvy ballpens</li>
	<li>Message bugs</li>
	<li>Oyster card travel wallets</li>
	<li>Branded travel mugs</li>
	<li>Budget golf umbrellas</li>
</ul>

<p>Want further convincing that these are the best items to consider for your next promotional marketing campaign? Read on for our list of reasons why each item is worthy of your consideration!&nbsp;</p>

<h2>Printed Cotton Tote Bags</h2>

<p><strong>Useful for:</strong> handing out to visitors at exhibitions and trade shows. It offers the dual functionality of practicality for your customer, as well as keeping all eyes on your branding with every outing!</p>

<p>[189679]</p>

<p>Our printed cotton tote bags look fantastic printed with a corporate logo, with the natural colour of the bag providing the perfect backdrop for displaying a business logo. With prices starting from just 58p per bag, they&#39;re incredibly budget-effective and offer high-impact visibility for your brand - after all, these simple bags become advertising tools the moment they&#39;re picked up by your customers!</p>

<h2>Promotional Mouse Mat</h2>

<p><strong>Useful for:</strong> keeping your brand centre-stage on desks across the UK. Whether you use it as a giveaway for customers or to add a smart corporate twist to your own workspace, it&#39;s a simple yet highly effective way to keep your branding visible.</p>

<p>[603115]</p>

<p>Perfect for printing with either a vibrant campaign image or a specially-designed piece of artwork that has been created purely for the purpose of your merchandise endeavours, a colourful branded mouse mat will help to keep awareness for your business high in&nbsp;professional - and perhaps even not-so-professional! - environments across the UK.&nbsp;</p>

<h2>Branded Cambridge Mugs</h2>

<p><strong>Useful for:</strong>&nbsp;spreading awareness for your business every time it&#39;s used. Whether incorporated into an office tea-run or used in a domestic setting, it&#39;s&nbsp;practical, eyecatching and perfect for sipping a cuppa from.&nbsp;</p>

<p>[701231]</p>

<p>Our best-selling promotional Cambridge mugs are one of our most popular items for a reason - and they can be with you in a flash, too! Simply confirm your order before 11am to benefit from our express two-working-days&nbsp;dispatch service.</p>

<h2>Flexible Fridge Magnets</h2>

<p><strong>Useful for: </strong>keeping your brand omnipresent in kitchens across the country, and guaranteeing your contact details are always at hand, as and when your customer might need them.</p>

<p>[181916]</p>

<p>Take your pick from four different sizes and submit the shape of your choice in order to create a branded fridge magnet that brilliantly represents your business. Prices start from just 10p per item for these budget-friendly promotional giveaways - fill out our Rapid Quote form now to receive your bespoke quote!</p>

<h2>Promotional Fruit of the Loom Valueweight T-Shirts</h2>

<p><strong>Useful for: </strong>wearing at events where you and your colleagues are representing your business. They also make great giveaway items to hand new club sign-ups at Freshers&#39; Fairs and fitness shows.</p>

<p>[302004]</p>

<p>Take your pick from a broad range of colours with these simple-yet-striking printed T-shirts, which are ideal for printing with your company logo - guaranteeing an event presence that will really make your staff&nbsp;stand out among the competition!</p>

<h2>Printed Curvy Ballpens</h2>

<p><strong>Useful for: </strong>our promotional Curvy ballpen combines form with function perfectly, and makes a great giveaway item at trade events, corporate conferences, consumer shows and everything in between. They&#39;re also ever-useful to have in the office for branded in-house stationery.&nbsp;</p>

<p>[182067]</p>

<p>Our classic curvy ballpens are a firm favourite with our clients, with the comfort grip and printed barrel combining to offer a pen as irresistible for companies as it is for their customers.&nbsp;</p>

<h2>Promotional Message Bugs</h2>

<p><strong>Useful for: </strong>a classic low-cost, quick-fix branded merchandise solution. And just look at that little face...!</p>

<p>[703003]</p>

<p>Available in over 40 different colours, these cute promotional logo bugs are perfect for printing your message and branding on to. Prices start from just 16p each and they can be dispatched in as little as five working days. Brilliant, no?</p>

<h2>Printed Oyster Travel Card Wallet</h2>

<p><strong>Useful for: </strong>taking your brand on-the-go! These ever-popular travel wallets are perfect for incorporating awareness for your business in with the daily commute.&nbsp;</p>

<p>[186021]</p>

<p>This branded travel wallet is available in 16 different colours, meaning there&#39;s an option to suit most corporate identities - and it will look&nbsp;<em>fantastic</em> with your corporate artwork printed onto the front.&nbsp;</p>

<h2>Branded Thermo Travel Mugs</h2>

<p><strong>Useful for: </strong>another on-the-move product, our ever-popular promotional Thermo Travel Mug will allow your customers and colleagues to enjoy their favourite drinks at optimal temperatures when they&#39;re out and about.&nbsp;</p>

<p>[193914]</p>

<p>Whether it&#39;s used on the morning commute or taken out for a session at the gym, the beauty of this branded travel mug lies in the fact it can be taken anywhere, at any time.&nbsp;</p>

<h2>Promo Budget Golf Umbrella</h2>

<p><strong>Useful for: </strong>keeping your customers dry - and your branding on display, whatever the weather!</p>

<p>[311003]</p>

<p>Our promo budget golf umbrella can be dispatched in as little as five working days, and with prices beginning as low as &pound;5.92 per branded brolly, it&#39;s a high-impact promotional option that will serve both your customers and colleagues well.</p>

<p>These are just <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">some of our best-selling items</a> - whether you want <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-express-20mm-full-colour-lanyards">promotional lanyards</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-metal-badges">printed badges</a> (or something else entirely!), we have ideas to help make your marketing&nbsp;endeavours that little bit more memorable.</p>

<h6>Main image from Pixabay.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/most-popular-promotional-merchandise-items</link>
      <pubDate>Fri, 21 Jun 2019 11:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3ee6081336946944dfabe092f6155aba3dbf1cea.jpeg" type="image/jpeg" length="303928"/>
    </item>
    <item>
      <title><![CDATA[TM Insights | Popularity Of Reusable Coffee Cups On The Rise]]></title>
      <description><![CDATA[<p>Over a third of British adults drink at least one takeaway coffee each day, according to research conducted by Total Merchandise.</p>

<p>The vox-pop-style poll, conducted across our Instagram and Twitter accounts, also found close to two-thirds (62%) of the British adults surveyed would willingly enjoy their coffee-to-go in a reusable cup each morning, rather than a throw-away paper cup handed out by a coffee shop.</p>

<p>When asked to guess how many disposable coffee cups are discarded in the UK each year, 60% of the respondents picked the correct answer, with <a href="https://www.independent.co.uk/environment/disposable-coffee-cups-how-big-problem-environment-landfill-recycling-incinerate-export-rubbish-a8142381.html">2.5bn disposable cups ending up on landfill sites</a> around the country each year. The remainder thought that answer was 150 million &ndash; which sadly, is just a fraction of the number that are cast aside on an annual basis.</p>

<p>Speaking about the research, John Mackenzie, Head of Digital Marketing at Total Merchandise, comments: &quot;The findings certainly bear out our experience of these types of cups becoming increasingly popular. As well as providing great value, an order of these also show you&rsquo;re doing your bit for the planet - not to mention the fact we have some really stylish designs to choose from!&quot;</p>

<p>If you&rsquo;re currently brewing ideas for your next marketing campaign or event giveaway, this could mean there&rsquo;s no better time to invest in branded reusable cups. With awareness for environmental issues and eco-friendly decision-making reaching ever-higher levels, there&rsquo;s no better time for your company to align itself with merchandise that shows you care. Enter the reusable coffee cup, printed with your branding.</p>

<p>Total Merchandise is delighted to offer a wide range of eco-friendly reusable coffee cups, which are all&nbsp;as perfect for taking on the morning commute as they are for your customers to sip from as they work. Not sure where to begin with your eco-coffee ventures? Browse our trio of caffeinated ideas below&hellip;</p>

<h2>If you want to offer your customers a leak-proof classic&hellip;</h2>

<p>The promotional Bio Universal Take Out Cup&nbsp;is a truly eco-friendly counter option to disposable take-out cups.&nbsp;It&rsquo;s special because unlike other plastics it breaks down much faster if it ends up in a landfill or the ocean.</p>

<p>[198657]</p>

<h2>If you want to offer your customers a splash of colour&hellip;</h2>

<p>Printed with your full colour design to the entire surface and available in a range of eye-catching shades for the lid, this reusable branded coffee cup is as ideal for grabbing attention as it is for keeping coffee hot on the morning commute. A striking alternative to paper coffee cups, it&rsquo;s available in a beautiful range of eye-catching patterns, which we can guarantee your customers will love.</p>

<p>[193263]</p>

<h2>If you want to offer your customers a mug with a difference (and a handle!)&hellip;</h2>

<p>The branded Thermo Travel Mug will keep the liquid within at its optimal temperature for the longest possible period &ndash; meaning your customers&rsquo; morning lattes or lunchtime flat whites will maintain their heat for even longer. It&rsquo;s one of our best-sellers for a reason!</p>

<p>[193914]</p>

<p>These are just three of our favourites - for a further inspiration fix, explore our <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">Travel Mugs &amp; Take-Out Cups section</a> and contact us for your free quote!</p>

<h6>Main image from Pixabay.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-insights-popularity-of-reusable-coffee-cups-on-the-rise</link>
      <pubDate>Wed, 19 Jun 2019 09:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f75c160143c85f52c6f1657eba67cf3dfa0a0049.jpeg" type="image/jpeg" length="235507"/>
    </item>
    <item>
      <title><![CDATA[Merch In A Hurry! Promotional Items That Can Be With You ASAP]]></title>
      <description><![CDATA[<p>You might have been let down by a supplier, or you might have had a last-minute lightbulb moment about the piece of merchandise your imminent event needs...</p>

<p>Whatever the situation, Total Merchandise is here for you and your business. For merch that won&#39;t leave you in the lurch, we&#39;re delighted to offer a range of quick-turnaround items that can save the day, with our express delivery option meaning some items can be dispatched in as little as 48 hours from the moment you confirm your order.&nbsp;We&#39;re not saying we&#39;re the Usain Bolt of promotional merchandise but... Well, actually, maybe that&#39;s&nbsp;<em>exactly</em> what we&#39;re saying.&nbsp;</p>

<p>Anyway - humble bragging aside, here&#39;s our round-up of our most popular&nbsp;quick fix fast-delivery items. Of course, these are just <em>some</em>&nbsp;of the fast-delivery promotional merchandise options we have available. Once you&#39;ve finished reading our&nbsp;edit below, browse <a href="https://www.totalmerchandise.co.uk/branded-products/special/express?filter_special_category=best-sellers" target="_blank">our full range</a> and be warned - they&#39;ll be with you before you know it!</p>

<h2>Promotional Cambridge Mugs</h2>

<p><strong>Dispatch time:</strong> starts at 24-hour express dispatch from proof approval (up to 504 units, one&nbsp;colour only).</p>

<p>You can&#39;t go wrong with a branded mug: after all, people are always going to be thirsty, and whether it&#39;s used at home or in the office, a printed mug is a brilliant way to keep your logo and business at the forefront of people&#39;s minds.&nbsp;</p>

<p>[701231]</p>

<p>Available in white by default and in other colours at a small additional cost, these promotional mugs are perfect for displaying your logo, with the generously-sized print-space perfect for catching the eye.</p>

<h2>A5 Soft Touch PU Notebooks</h2>

<p><strong>Dispatch time: </strong>from five working days from proof approval.</p>

<p>Notebooks are a guaranteed winner and the beauty of our best-selling promotional A5 Soft Touch PU Notebook lies in its versatility. It&#39;s as ideal for use on the go as it is for jotting down notes at a desk or in a meeting; its size makes it perfect for popping in bags, and best of all? Your logo is on display the&nbsp;<em>whole time</em>.&nbsp;</p>

<p>[189850]</p>

<p>These classic soft-touch printed notebooks are available in 17 different colours and can be dispatched in as little as five working days from proof approval. For an extra special touch - and if you have a little more time to play with - why not&nbsp;consider having your artwork foil blocked or embossed instead? Dispatch for this service is from ten working days.</p>

<h2>Express Silicone Wristbands</h2>

<p><strong>Dispatch time:</strong> from three working days after proof approval.</p>

<p>These branded wristbands are available so speedily that they even have the word &#39;express&#39; in their name. Ideal for a cool ticket alternative for a festival, conference or exhibition, they also make fantastic budget-friendly giveaways for charities, too.</p>

<p>[188848]</p>

<p>Perfect for printing with your logo, they&#39;re great for brand awareness and can be worn long after your customers receive them - meaning a bit bit more bang for your proverbial buck.&nbsp;&nbsp;</p>

<h2>Electra Metal Ballpens</h2>

<p><strong>Dispatch time:</strong> from two working days after proof approval.</p>

<p>Fact: everyone loves a good pen, so why not add your branding onto our Electra Metal Ballpen? This promotional pen is as streamlined as it is smooth to write with, and is one of our best-sellers for a reason.&nbsp;</p>

<p>[183984]</p>

<p>Don&#39;t be deceived: despite those incredible low prices, the Electra is incredibly effective for helping to spread the word about your business. After all: your logo and branding will be clearly emblazoned along the barrel, meaning it offers awareness for your company with each and every use.</p>

<h2>Exhibition Shopper Tote Bag</h2>

<p><strong>Dispatch time:</strong>&nbsp;from just 48 hours.</p>

<p>Our classic promotional shopper tote bag makes a great giveaway for an exhibition, conference or product launch. With your branding printed on it, it offers a little more awareness for your business with each&nbsp;use and is ideal for your customers to reuse after your event.</p>

<p>[194702]</p>

<h2>Talon Bottle Opener Keyring</h2>

<p><strong>Dispatch time: </strong>72 hours from approval.</p>

<p>Prices begin as low as 35p for our promotional Talon Bottle Opener Keyring, which is one of our best-selling branded keyrings. With your logo clearly printed along the body of the bottle opener, this practical giveaway will help your customers out time after time - allowing them to subliminally link your business with practicality, usability and good times!</p>

<p>[182212]</p>

<h2>Fruit of the Loom Valueweight T-Shirts</h2>

<p><strong>Dispatch time: </strong>five working days from proof approval.</p>

<p>These printed Fruit of the Loom Valueweight T-Shirts are ideal for occasions - such as exhibitions, festivals and other outdoor events -&nbsp;where you&#39;d like your staff to present a cohesive corporate identity among your team.&nbsp;</p>

<p>[302004]</p>

<h2>Finger Grip Sports Bottle (500ml)</h2>

<p><strong>Dispatch time:</strong> five working days from approval of proof.</p>

<p>The joy of the promotional Finger Grip Sports Bottle is it can appeal to almost anyone, whether your target audience is student-based, corporate-leaning or industry-focused. With your branding printed across the side of this simplistic design, it makes a fantastically functional promotional item with a long shelf-life, in terms of both usability and brand awareness. All that&nbsp;<em>and</em>&nbsp;it&#39;s available for dispatch in as little as five working days! What more could you possibly want?&nbsp;</p>

<p>[5541877]</p>

<p>Keen to explore more fast-delivery merchandise options? Browse <a href="https://www.totalmerchandise.co.uk/branded-products/special/express" target="_blank">our full range of express items</a> and contact us today for your quote.</p>

<h6>Main image from Pexels.com.</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/merch-in-a-hurry-promotional-items-that-can-be-with-you-asap</link>
      <pubDate>Wed, 12 Jun 2019 08:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/42bc9360d59814bafcb97a0dd6a56b64a01600b2.jpeg" type="image/jpeg" length="187229"/>
    </item>
    <item>
      <title><![CDATA[Found! The Perfect Promotional Pen For Your Audience]]></title>
      <description><![CDATA[<p>They&nbsp;say the pen is mightier than the sword - so why not consider this simple yet highly effective item as your latest branded merchandise investment? Despite our online-centric lifestyles, the vast majority of Brits will still use a pen on a daily basis - and if you&#39;re considering promotional pens (whether it&#39;s for an event giveaway, goodie bag inclusion or mail-outs to customers) it pays to tailor the experience as much as possible to your target&nbsp;audience.</p>

<p>Whether they&#39;re a student who might be hand-writing essays or an MD who requires something exquisite to sign documents, we have the perfect printed pen to help enhance their writing experience, as well as set your business apart as excellent. Promise!</p>

<p>Of course, our edit below barely scratches the surface of the huge range and volumes of promotional pens we have available at Total Merchandise. To explore in full, visit our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">Pens &amp; Writing section</a> and prepare for some inky inspiration!</p>

<h2>The perfect promotional pen for a school student is...</h2>

<p>Whether they&rsquo;re writing an essay in an English exam or solving equations in a Chemistry class (the joys!), give students one less thing to think about by arming them with pens that work well for <em>them</em>. With this in mind, our range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens" target="_blank">cheap printed pens</a> could have the perfect solution for you. For example, our best-selling Curvy Ballpen is available in a vast range of colours and is designed with a generous print-space on the barrel for your logo to be printed on to.</p>

<p>The result? Brand awareness every single time the pen is picked up, as well as fuss-free writing that will help the users keep their cool in classrooms or exam situations.&nbsp;The subtle tapering of the promotional pen&rsquo;s body makes it endlessly more comfortable for longer periods of writing, with the pen offering a smooth writing experience with every use. &nbsp;&nbsp;</p>

<p>[182067]</p>

<p>Additionally, older students will be impressed by the multi-function cool of the Curvy Highlighter Ballpen, which is our standard Curvy but with a highlighter on the end. Ideal for university students who want to make notes and highlight chunks of text all in one go, it&rsquo;s&nbsp;brilliantly functional and makes a great giveaway at student events and Freshers&rsquo; Fairs.</p>

<p>[184773]</p>

<h2>The perfect promotional pen for office-based professionals is...</h2>

<p>Fast-paced office environments call for pens that are as sleek and efficient as the team who are using them. Say hello to the promotional Cross Calais Ballpen; it writes in classic black ink and offers a user experience that&rsquo;s silky smooth - and with your business logo engraved on to the side of it, it makes a subtly extravagant item for your colleagues or clients alike.</p>

<p>[182159]</p>

<p>For your team members, it will add a touch of corporate finesse to meetings with clients. Customers, meanwhile, will be impressed by receiving such a sleek pen; the high-perceived value appearance of the Cross Calais Ballpen is actually balanced out by the fact that &nbsp;- shh! - these promotional giveaways&nbsp;are actually incredible cost-effective, with prices starting at &pound;8.52 per pen for orders of 1,000.</p>

<h2>The perfection promotional pen for potential customers at a tradeshow is...</h2>

<p>When you&rsquo;re exhibiting your brand at a tradeshow, there&rsquo;s one thing you want: awareness for your brand. You want people to visit your stand, discover your business and actually <em>remember</em> your brand when they walk away;&nbsp;you want to make your company stick out in their mind&rsquo;s eye, rather than drifting into a sea of anonymity in amidst all the other stands they strolled past. Not too tall an order, right&hellip;?</p>

<p>[1023159]</p>

<p>Well, actually, no. With research showing promotional pens <a href="https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise">can make incredibly effective marketing tools</a> (along with various other promotional merchandise items), our Alaska Frost Ballpen is a pleasing-to-use promotional pen that combines a smooth writing experience with an easy-grip design, that is further enhanced by the addition of your logo and branding on the barrel.</p>

<h2>The perfect promotional pen for an environmentally-conscious audience is...</h2>

<p>Manage&nbsp;an eco-friendly business and want to carry those same values into your marketing materials, or perhaps just want to show your business has a twist of environmental responsibility about it? Either way, our wide range of promotional bamboo pens is great&nbsp;for showing your brand cares, in style.</p>

<p>[190902]</p>

<p>One of our favourites is the Bamboo Touch Screen Ballpen (shown above): combining modern technology with environmentally-sound materials, it&rsquo;s made from ABS plastic and bamboo, and is perfect for use with touch-screen devices and smartphones. With your logo clearly engraved on to it, it&rsquo;s a brilliant promotional item that aligns your business with environmental responsibility, as well as functionality. &nbsp;</p>

<h2>The perfect promotional pen for an audience of&nbsp;tradespeople is...</h2>

<p>Whether your target customer is an architect who needs to sketch out a floorplan&nbsp;or a builder&nbsp;who&nbsp;requires a pen to-hand as and when they need it, we have a variety of promotional pens, printed with your branding, that can make&nbsp;brilliant options. The Lowton Torch Stylus Ballpen, for example, is sleek enough to fit in a jacket pocket, and offers the dual-functionality of smooth writing with a light-in-the-dark should they need to investigate dark nooks and crannies of properties.</p>

<p>[188508]</p>

<p>Alternatively - after some <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-novelty-pens" target="_blank">novelty pens</a> that your customers will remember? Our Carabiner Multicolour Pen is perfect for clipping onto belts or bags for a pen that&rsquo;s always there, whenever your customer needs it &ndash; and with your branding on clear display the whole time.</p>

<p>[184317]</p>

<h2>The perfect promotional pen for your most valued&nbsp;customers is...</h2>

<p>You might be celebrating a milestone number of years working together or you might just want to thank your top customers for their continued service and support. Whatever the occasion &ndash; or celebration! &ndash; show them you appreciate working with them by presenting them with a beautifully printed pen.&nbsp;They don&rsquo;t come much more impressive&nbsp;than a pen from the iconic Cross brand and this promotional Century Classic Black Ball Pen is guaranteed to dazzle your customers.</p>

<p>[186116]</p>

<p>Designed in an impressive black-and-gold colour palette, each of these promotional pens comes delivered in an exquisite presentation box. The only slight issue you <em>might</em> have is they&#39;re so lovely that you might not actually want to give any of them away...</p>

<h6>Main image from Pexels.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/found!-the-perfect-promotional-pen-for-your-audience</link>
      <pubDate>Mon, 10 Jun 2019 12:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7af7367def745e9c355578d89a7a82fae4d1aa3c.png" type="image/png" length="416943"/>
    </item>
    <item>
      <title><![CDATA[7 Ways Your Company Can Show its Support of the Women’s World Cup]]></title>
      <description><![CDATA[<p>Hear them roar!&nbsp;🐱The FIFA Women&rsquo;s World Cup starts in France this month (June 7th, to be precise) - and so what better time for your business to support England&rsquo;s lionesses than by choosing branded merchandise that can help your customers to cheer them on and&nbsp;#RoarForTheLionesses?</p>

<p>The England team&#39;s first match is against Scotland on June 9th - and our girls are the hotly-tipped&nbsp;favourites to win. However, they can always do with a little extra backing at home, no? With that in mind, we&rsquo;ve put together our round-up of items that can help your business show its support for the team...</p>

<h2>#1 Hit The Back Of The Net With A Promotional Football</h2>

<p>What better way to support England than with a branded football? Whether you choose to print your logo along with a short message of support or a bespoke piece of artwork created especially for the occasion, it&rsquo;s a great way to link your company to the Women&rsquo;s World Cup and encourage your customers to get involved.&nbsp;</p>

<p>[183882]</p>

<p>Another option is our Stress Football: it&#39;s not as good for kicking, no, but it&#39;s great for helping customers to destress. Available in as little as ten working days, it&#39;s perfect for printing with your branding, and also shows your business is&nbsp;interested in customers&#39; mental well-being.&nbsp;</p>

<p>[192893]</p>

<p>Want a super-quick&nbsp;turnaround? Admittedly, our Budget Flyer isn&rsquo;t a football (it&rsquo;s still circular, so is kinda similar...)&nbsp;but it still encourages the user to be active. Dispatched in as little as five&nbsp;working days, it offers a large area to print your branding or message on&nbsp;and is available in five&nbsp;different colours.</p>

<p>[184186]</p>

<h2>#2 Help Customers Keep Hydrated With A Promotional Sports Bottle</h2>

<p>Our sleek branded 740ml Fruit Infuser Bottle is perfect for keeping your customers hydrated throughout the tournament and their own personal sporting endeavours&nbsp;- okay, they might not be scoring goals with quite the same regularity as&nbsp;the lionesses but it&rsquo;s still going to be a long, hot summer! BPA and PVC free, this promotional bottle makes an excellent giveaway option&nbsp;for sports and fitness companies, as well as gyms and sports clubs. &nbsp;</p>

<p>[193196]</p>

<h2>#3 Lead The Cheers With A Promotional Clap Banner</h2>

<p>For a simple option that you can give away or mail-out with ease, look no further than our full colour branded Clap Banner, which offers a generously-sized space to print with your artwork or branding. It makes a great sound and is ideal for use when cheering on the lionesses!</p>

<p>[182962]</p>

<h2>#4 Keep Rainy Days At Bay With A Branded Poncho</h2>

<p>Much as a rain shower wouldn&#39;t halt a match, don&#39;t let a summer shower put a dampener on your customers&#39; plans with a branded football poncho. Whether they wear it to watch a match outdoors or for regular day-to-day use, the handy carabiner attachment on our promotional poncho is perfect for clipping onto bags or belts for easy-access whenever it&#39;s needed. Best of all? They&#39;ll think of your business every time they reach for it.&nbsp;</p>

<p>[187388]</p>

<h2>#5&nbsp;Shine On With A Promotional Torch</h2>

<p>With the official slogan of the 2019 Women&rsquo;s World Cup &lsquo;dare to shine&trade;&rsquo;, it doesn&rsquo;t take the largest of leaps to arrive at the idea of a branded torch, perhaps distributed to your customers with a beautifully-designed&nbsp;&lsquo;good luck to our team&rsquo; note. We have a huge range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-torches">promotional torches</a> that are perfect for printing with your logo or branding; our favourite is the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/torch-bottle-openers">Torch Bottle Opener</a>, which will allow your customers to crack open a beer whilst they watch the latest match.</p>

<p>[188839]</p>

<h2>#6 Celebrate Sporting Victories In Tasty Style With Chocolate Medallions</h2>

<p>If your school or organisation is holding tie-in sporting events in celebration of the Women&rsquo;s World Cup, our branded chocolate medallions&nbsp;are a delicious prize to hand-out to participants. With your logo printed on the front, it&rsquo;s as delightful as it is budget-friendly; orders of 50 units start at as little as &pound;1.42&nbsp;per medallion.</p>

<p>[195594]</p>

<h2>#7 Consider Our Big-Cat Branded Promo For A Cute Twist</h2>

<p>Okay, okay:&nbsp;we know these are&nbsp;technically lions and <em>not</em> lionesses. But no less -&nbsp;our duo of adorable lion giveaways make a great tie-in with the England team as a whole, whether you opt for the cuddly soft toy (which is supplied with your logo printed onto a label by the ear)&nbsp;or the printed fridge magnet.</p>

<p>[189830]</p>

<p>They&#39;re a universal hit: whether your target customer is young or old, a sporting enthusiast or (whisper it) a bit indifferent, it makes a sweet touch that your clients will adore and keep long after the tournament is over.&nbsp;Roarsome, we know.</p>

<p>[191705]</p>

<p>With all that in mind, there are only three words left to say: come on, England!</p>

<h6>Images: football pitch background via Pexels; GIF via Giphy.com.</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/7-ways-your-company-can-show-its-support-of-the-womens-world-cup</link>
      <pubDate>Thu, 06 Jun 2019 08:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/03458d4c4d0a69e444ea882877a2373fa5686486.jpeg" type="image/jpeg" length="241960"/>
    </item>
    <item>
      <title><![CDATA[8 Branded Promotional Items Your Customers Can Take On Holiday]]></title>
      <description><![CDATA[<p>Generate some global awareness for your brand by splashing out on these suitcase must-haves - no passport needed!</p>

<p>Is it just us or is it getting hot in here...? With the countdown to the start of summer holidays looming upon us, there&rsquo;s no better time to finalise your last-minute seasonal promotional merchandise plans.</p>

<p>With the potential for your brand to jet anywhere in the world, tapping into promotional suitcase-friendly products can offer untapped levels of brand awareness. With that in mind, here are our top picks for holiday-friendly giveaway ideas.</p>

<h2>#1 Help Keep Suitcases Safe With Branded Luggage Tags</h2>

<p>The branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/large-belluno-luggage-tag" target="_blank">Large Belluno Luggage Tag</a> is perfect for making sure those suitcases don&rsquo;t get lost - or, if they do, that they can be easily returned. Available in 18 colours, made from silky-soft Italian PU and with your company&rsquo;s logo embossed onto the back, this printed luggage tag is a luxurious giveaway that your customers will love to use every time they go away.</p>

<p><strong>ORDER NOW! </strong>Our branded luggage tags have a lead time of four weeks.</p>

<p>[181582]</p>

<h2>#2 It&#39;s Hats Off To You With These Cotton Caps</h2>

<p>Made from 100% cotton twill, our classic branded <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/cotton-twill-baseball-cap" target="_blank">baseball cap</a> will keep the wearer protected from the sun whilst also helping generate awareness for your brand, too. Available in a range of nine colours, the versatile nature of the product means it can suit any company&rsquo;s marketing efforts, from a nationwide lifestyle brand to a local business.</p>

<p><strong>Lead time: </strong>available in as little as ten working days from proof approval. We can also offer 3D embroidery; this will take longer to complete so please contact us to find out more.</p>

<p>[312001]</p>

<h2>#3 Help Your Customers Travel In Style With Our Comfort Sets</h2>

<p>Arguably the only bags your customers should be arriving with on holiday are their suitcases - so help them keep eyebags at bay on long-haul flights with our branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/comfort-travel-sets" target="_blank">Comfort Travel Set</a>. As well as a sleep-mask, your customers will receive a pair of earplugs and a neck pillow; the items are beautifully presented in a soft drawstring bag, which is embroidered with your business logo. A brilliant giveaway pick for a travel company, it also works well as a seasonal promotion for clothing and lifestyle brands, too.</p>

<p><strong>Alternatively... </strong>Consider it as a seasonal &lsquo;thank you&rsquo; giveaway for your most valued clients.</p>

<p>[191269]</p>

<h2>#4 Be Sun Safety Savvy With Branded SPF Products</h2>

<p>Protecting skin in the heat is an essential all-year-round, especially in the blazing heat of summer. Our branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/f50-sun-lotion-tubes">Factor 50 Sun Lotion Tubes</a> feature your logo and branding on the bottle and are ideal for popping in handbags and suitcases alike. They make for travel agents to give to customers when they book somewhere hot!</p>

<p><strong>Need to know:</strong> this sun lotion has a two-year shelf-life, meaning your campaign does, too!</p>

<p>[193187]</p>

<h2>#5 Let Your Brand Offer A Helping Hand In A Time Of Need</h2>

<p>There&rsquo;s no need to feel the burn with the help of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/my-kit-sunburn-kit" target="_blank">My Kit Sunburn Kit</a>, which is ideal for helping your customers handle sunburn. We have a variety of kits available to suit different industries, with each containing two miniature tubes of suncream, a soothing aloe vera cream, two burn wound lint pads, one lip balm and two refreshing wipes.</p>

<p><strong>GET A QUOTE NOW!</strong> This product can take up to 20 days from proof approval to arrive.</p>

<p>[185741]</p>

<h2>#6&nbsp;Have Some Bottle With A Branded Face Mist</h2>

<p>Our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/refreshing-face-spritzer-spray">Refreshing Face Spritzer&nbsp;Spray</a> is ideal for helping your customer cool down whether they&rsquo;re at the beach or by the pool. One spritz is all it&nbsp;takes to help them feel more comfortable, with the cooling water-based revitalising mist ideal for helping skin breathe in even the warmest of climes. Your branding is printed on the front of the bottle, meaning the user will associate you with relief and comfort.</p>

<p><strong>Need to know:</strong> this product is UK-made</p>

<p>[185350]</p>

<h2>#7 Keep The Rain At Bay With A Promotional Poncho</h2>

<p>Help your customers keep tropical showers firmly at bay by arming them with a branded <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/ldpe-disposable-rain-poncho" target="_blank">Disposable Rain Poncho</a>. Perfect for slipping into a suitcase as a &lsquo;just in case&rsquo;, this lightweight design is available in ten different colours and features your branding and logo in pride of place in the middle.</p>

<p><strong>Multi-function brilliance: </strong>these printed ponchos are also ideal for use at festivals, concerts and other outdoor events.</p>

<p>[184749]</p>

<h2>#8 Put Your Best Foot Forward With Printed Flip Flops</h2>

<p>Budget-friendly flip-flops are perfect for wearing by the beach or pool - but can be surprisingly easy to overlook. Our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/printed-flip-flops">Branded Flip Flops</a> offer comfort for the user as well as subtle brand awareness for your business; your logo is discretely printed on each sole, meaning your company takes every step with the wearer. Prices start from just &pound;2.97 per pair.</p>

<p><strong>Take your pick: </strong>the Branded Flip Flops are available in five different colours.</p>

<p>[192589]</p>

<h6>Main image from Pexels.com</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/8-branded-promotional-items-your-customers-can-take-on-holiday</link>
      <pubDate>Thu, 30 May 2019 09:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c93006116ee8d6900b64af90f1daa9e372b715ea.jpeg" type="image/jpeg" length="108313"/>
    </item>
    <item>
      <title><![CDATA[7 Ways To Use Promotional Sticky Notes]]></title>
      <description><![CDATA[<p>Who knew the branded sticky note could be quite so multi-functional in the office?</p>

<p>Chances are you&rsquo;ve probably never considered the versatility of the humble promotional sticky note. However, we&rsquo;re about to change that.</p>

<p>Whilst we might have once thought branded sticky notes were limited purely to marking pages or jotting down reminders to stick to your computer screen (that sometimes sit there for weeks afterwards - although that&rsquo;s just testament to the long-lasting stickiness, no?), they have so much more to offer.</p>

<p>The excellent news is Total Merchandise has a <a href="https://www.totalmerchandise.co.uk/branded-products/sticky-notes-note-blocks" target="_blank">wide range of branded sticky notes</a> on offer for you to choose from, whether you&rsquo;re planning to revitalise the office stationery cupboard or want some budget-friendly items to include in an event goodie bag. Whatever the scenario, promotional sticky notes are your go-to hero, combining your company&rsquo;s logo with a much-used stationery staple, guaranteeing your branding is on full display. From <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-recycled-paper-products" target="_blank">eco-friendly sticky notes</a> to the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/note-book-with-pen">Note Book and Pen Sets</a>&nbsp;(which comes complete with a branded&nbsp;notepad, coloured sticky flags&nbsp;and a ballpen), we&rsquo;ve got something to suit you!</p>

<p>[183947]</p>

<p>But it doesn&rsquo;t end there. Once you&rsquo;ve completed your order with Total Merchandise, received the beautifully printed sticky notes and popped them in the stationery cupboard or distributed them amongst clients, the fun has only just begun. To illustrate what, exactly, we mean, we&rsquo;ve created this handy guide to demonstrate how you can use sticky notes&nbsp;because they have so many more uses than you might have once believed. Email a copy to all your colleagues - they&rsquo;ll thank you. And us. But mainly you.</p>

<h2>Use A Branded Sticky Note To&hellip; Design a Gantt chart</h2>

<p>Help your team keep on top of their workload with a Gantt chart, constructed from promotional sticky notes and stuck straight on the wall. The beauty of the sticky note chart is you can rearrange the notes as priorities change, or as tasks are ticked off.</p>

<p style="text-align:center"><img alt="Logo-printed sticky notes have many uses!" src="https://www.totalmerchandise.co.uk/media/news_article/2c8e8f8837193887cdc37835b146efd1716e6f01.jpeg" style="height:567px; width:850px" /></p>

<p><strong>We recommend: </strong>you can&rsquo;t go wrong with our classic promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/promotional-a6-sticky-notes" target="_blank">A6 Sticky Notes</a>, which are large enough for your colleagues to annotate with their thoughts. (Please note that professional thoughts only need apply.)</p>

<p>[5548613]</p>

<h2>Use A Branded Sticky Note To&hellip; Act As An Ice-Breaker</h2>

<p>Whether it&rsquo;s a training session or a team-building afternoon, promotional sticky notes (especially when emblazoned with corporate branding to reiterate that you&rsquo;re all in this together) are essential. Use them to play the &lsquo;Who Am I?&rsquo; game, for example, or for a game of Pass The Parcel; instead of a parcel, get colleagues to pass around a pad of sticky notes, pulling one off each time until someone finds the winning sticky note (which could, for example, give them permission to leave early that afternoon). Hours of fun - and definitely better than this idea...</p>

<p style="text-align:center"><img alt="Collaboration GIF" src="https://www.totalmerchandise.co.uk/media/news_article/dbb14470249fb06b123c841d578db2a30aaac71a.gif" style="height:500px; width:500px" /></p>

<p><strong>We recommend: </strong>our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/sticky-notes-3x3" target="_blank">Branded 3 x 3 Sticky Notes</a>, which some might say are the <em>perfect</em> size for sticking on foreheads.</p>

<h2>Use A Branded Sticky Note To&hellip; Flag Up Key Sections Of A Report</h2>

<p>If you&rsquo;re presenting an important printed document to colleagues or clients, use colourful sticky notes to help highlight pertinent points, as well as subtly generate a little more awareness for your branding, too.</p>

<p>[184206]</p>

<p><strong>We recommend: </strong>keep things bright and cheerful with our branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/index-sticky-note-pads" target="_blank">Index Sticky Note Pads</a>. Colourful and budget-friendly, it also offers two differently sized sections of branded white sticky notes, resplendent with your logo.</p>

<h2>Use A Branded Sticky Note To&hellip; Double-Up As A Coaster</h2>

<p>Whilst sticky notes are traditionally square or rectangular, they do, sometimes, come in round varieties, too. Naturally, as Brits, we&rsquo;re all programmed to consider everything in terms of our next cup of tea, meaning circular sticky notes are perfect for doubling up as a coaster for your morning cuppa. We believe the phrase is &lsquo;life hack&rsquo;.</p>

<p>[60111345]</p>

<p><strong>We recommend: </strong>these&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/printed-circular-sticky-notes" target="_blank">Printed Circular Sticky Notes</a>. Perfect for distributing amongst customers and a great way to get your branding in front of them - and their tea break - every single day.</p>

<h2>Use A Branded Sticky Note To&hellip; Make Last-Minute Celebration Banners</h2>

<p>If you realise, with a flutter of mild panic, that it&rsquo;s your colleague&rsquo;s birthday, like, <em>today</em>, fret not. Promotional sticky notes are ideal for creating an impromptu banner - write a letter-per-sticky-note in your very neatest handwriting for a b-day greeting that&rsquo;s as bespoke as it is, er, artistic. Technically, it&rsquo;s an installation piece. Banksy would be proud.</p>

<p><strong>We recommend: </strong>go rainbow-bright with our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/sticky-combo-pads" target="_blank">Sticky Combo Pads</a>, which feature sticky note strips in a variety of colours.</p>

<h2>Use A Branded Sticky Note To&hellip; Help You Clean Your Desk</h2>

<p>How&#39;s this for a use you hadn&#39;t considered before?&nbsp;Sticky notes are ideally sized for cleaning between the grooves of the keyboard, where all manner of dust, dirt and crumbs can gather. Also, the sticky strip at the top is ideal for picking up those little flecks of dust and dirt that you might struggle to pick out by hand. Gross but genius.</p>

<p>[192106]</p>

<p><strong>We recommend: </strong>our logo-branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/recycled-sticky-notes-5-x-3" target="_blank">Recycled Sticky Notes 5 x 3</a>. That said, they&rsquo;re so lovely to write on you probably won&rsquo;t actually want to use them to sweep up dust. Maybe just use a duster instead and save the sticky notes for best.</p>

<h2>Use A Branded Sticky Note To&hellip; Act As Your PA</h2>

<p>&ldquo;Susan, take down a telegram!&rdquo; you can bark, importantly. It doesn&rsquo;t matter that &lsquo;Susan&rsquo; is actually you, and that the &lsquo;telegram&rsquo; is a branded sticky note, and that you&rsquo;re &lsquo;taking it down&rsquo; with that slightly chewed biro that just appeared on your desk one day.</p>

<p>[56182]</p>

<p><strong>We recommend: </strong>our promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a5-sticky-notes" target="_blank">A5 Sticky Notes</a>&nbsp;(shown above), which are the perfect size for scribbling down bright ideas and to-do lists.&nbsp;</p>

<h6>Images: Top image, laptop and&nbsp;Gantt chart images courtesy of&nbsp;Pexels.com; GIFs via Giphy.&nbsp;</h6>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/7-ways-to-use-promotional-sticky-notes-in-the-office</link>
      <pubDate>Tue, 28 May 2019 11:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fe379389d44d1056a78bde5c069dd107a2639072.png" type="image/png" length="734069"/>
    </item>
    <item>
      <title><![CDATA[The Power of Promotional Merchandise]]></title>
      <description><![CDATA[<p>Are you a marketer looking for an advertising method that&rsquo;s guaranteed to give you results quickly and easily? Of course you are, which is why we need to tell you&hellip; promotional merchandise works!</p>

<p>How many ads do you see on an average day? Every minute, every hour, we&rsquo;re being bombarded with business ads. With all this information firing at us from every direction, screens to surroundings, how much do we actually remember? The truth is many of us now experience what we call &lsquo;banner blindness&rsquo;. Banner blindness or ad blindness is where either consciously or unconsciously, web users find themselves ignoring banner-like information.</p>

<p>Whilst online advertising will always be a vital part of any marketing plan, advertisers now need to look for other ways to connect with their customers. Promotional merchandise is a brilliant business tool, but don&rsquo;t just take our word for it, we&rsquo;ve got facts from The British Promotional Merchandise Association (BPMA), The Institute of Promotional Marketing (IPM) and the Promotional Products Association International (PPAI).</p>

<h2>80% remember a brand after they&#39;ve gifted them a promotional product.</h2>

<p>That&rsquo;s a lasting impression made and banner blindness avoided! From a simple souvenir like a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-ballpens">promotional pen</a> to a more unusual gift like <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/75cl-prosecco-sparkling-wine">promotional prosecco</a>, there&rsquo;s such a wide variety of choice in the promotional products we sell, you can really find something your customers will love, use and remember you by!</p>

<p style="text-align:center"><img alt="80% of customers remember a brand because of promotional merchandise" src="https://www.totalmerchandise.co.uk/media/news_article/ca0515e2956892397d0dbf2a12ca989864ec5c76.jpeg" style="height:400px; width:400px" /></p>

<h2>81% of consumers keep promotional products for more than one year.</h2>

<p>Just one promotional product can keep your branding exposed for over a year! That&rsquo;s why it&rsquo;s super important to pick a product your customers will find useful in the long term. We sell so many useful promotional products, it can be hard to choose! Some of our favourites include <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-plastic-pens">pens</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/oyster-card-travel-wallets">oyster card holders</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">USBs</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/power-bank-phone-chargers">power banks</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">bags</a>, and more.</p>

<p style="text-align:center"><img alt="80% of customers keep promotional merchandise for a year or longer" src="https://www.totalmerchandise.co.uk/media/news_article/6c0e7de0189c854b9d0389231f4a80a6d2db7634.jpeg" style="height:400px; width:400px" /></p>

<h2>8/10 report a positive change in their impression of the brand after receiving a promotional product.</h2>

<p>Let&#39;s face it, sometimes ads can be annoying. Promotional products don&rsquo;t have that effect because they&rsquo;re useful. The person receiving them feels like they&rsquo;re receiving a gift and who doesn&rsquo;t love getting a present&hellip; or two!</p>

<h2>Promotional products are twice as likely to motivate consumer action as standard advertising.</h2>

<p>Whilst online and print adverts certainly work to promote your brand, they tend to carry far larger budgets than promotional merchandise. Save yourself some money and gain yourself some exposure.</p>

<h2>8/10 consumers pass along a promotional product if they don&rsquo;t keep it for themselves.</h2>

<p>Let your customers do the work for you! Passing a product along adds extra brand exposure to people you might not have thought of marketing to. Passing a promotional product along has a great domino effect on your business, letting more and more potential customers access your brand.</p>

<p style="text-align:center"><img alt="80% of customers pass on promotional merchandise they don't use" src="https://www.totalmerchandise.co.uk/media/news_article/91d1538e8b86138550ea9cb3f7607c7a1c6b912f.jpeg" style="height:399px; width:399px" /></p>

<h2>Promotional products increase brand awareness for 84% of people.</h2>

<p>Even if you don&rsquo;t make a sale immediately, giving a promotional product to a potential customer is like planting a seed&hellip; now wait for your business to grow! 84% of people who received a promotional product agreed that their awareness of the brand had increased. This is great news for businesses who are looking to generate exposure and engagement with their brand. By giving out promotional products you are building a connection with potential future customers and their circles.</p>

<p>Sold? All that&rsquo;s left to do now is place an order and watch your business grow!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-merchandise</link>
      <pubDate>Fri, 17 May 2019 08:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b6c24bd653119cd481aee5e1c40a637b2e85bf09.jpeg" type="image/jpeg" length="465461"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Merchandise for Schools]]></title>
      <description><![CDATA[<p>Branded items for schools come in many shapes and sizes, and are never more useful than at school events. From summer f&ecirc;tes to end-of-term concerts, charity raffles to Christmas bazaars&hellip; There are endless term-time opportunities in schools where promotional merchandise can really support your efforts!</p>

<p>To help you decide which products could help your school, we&rsquo;ve whittled down our A* &nbsp;performers, as well as some different ways you can use them.</p>

<h2>Bags Of Style</h2>

<p>Guaranteed to be used by students, school bags are essential for children in education on a daily basis. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">Branded school bags</a> not only show off your school logo to people in the local area but can also give students a sense of pride, creating a smart look to compliment their school uniform.</p>

<p>One of our favourite school bags is the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/enhanced-viz-school-bags-">Enhanced Vis School Bag</a>. This bag stands out to us - quite literally! - because it has enhanced visibility lining, which is great for helping keep children safe on their travels to and from school.</p>

<p>Another very popular design is our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/express-drawstring-bags">branded drawstring bag</a>, which would also suit school sports teams and makes carrying a P.E. kit easy for a child. With prices beginning from as little as 60p, it&rsquo;s also a great option for parents who are on a tighter budget.</p>

<p>[190795]</p>

<p>[184679]</p>

<h2>In The Good Books</h2>

<p>Stationery is a student staple and therefore a great promotional product for your school to invest in. We have a wide range of stationery available but a particular favourite of is the<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/branded-stationery-desk-sets"> stationery desk set</a>, which can be fully customised with your school&rsquo;s logo. This box of stationery contains everything a student might need and will also help keep desks neat and clutter-free, too! The stationery box is filled with 12 coloured pencils, a 50-sheet plain notepad, eraser and wooden pencil sharpener. In short, it&rsquo;s a daily essential that can be easily carried in a pupil&rsquo;s school bag.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/printed-spectrum-pencils">Promotional pencils</a> are another fantastic tool for schools as they can be used both in and out of the classroom by students and visitors alike. These are a simple and cost-effective marketing tool that will raise awareness of your school, as well as creating a subtle sense of community amongst staff and students. Of course, you can&rsquo;t have a pencil without a rubber, so why not compliment your branded pencils with <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/colourful-erasers">colourful erasers</a> bearing the school&rsquo;s logo and colours?</p>

<h2>Perfect Prizes For Pupils</h2>

<p>Promotional products for school giveaways are always popular with our customers. These can include rewards for good behaviour, prizes for school f&ecirc;tes or gifts up for grabs at the Christmas bazaar. One popular option? School teddies are always a sought-after prize in the school tombola, loved by children and adults alike. These cuddly <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/12cm-paw-teddy-bears">branded bears</a> wear a t-shirt with the school&rsquo;s logo (printed in full colour) and come in four colour options.</p>

<p>Alternatively, a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-rubiks-cube">branded Rubiks cube</a> is a clever way to engage with your audience at events and stimulate young minds - and even parents can&rsquo;t resist this old favourite! Due to its challenging and attention-grabbing nature, we recommend stocking up in advance of your next school event. Don&rsquo;t say we didn&rsquo;t warn you&hellip;</p>

<h2>Make An Impression</h2>

<p>Application time is the perfect opportunity for prospective students and their parents to find out more about your school, and promotional merchandise can be a great way to ensure their visit is memorable. Handing out <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/branded-a6-frosted-notepads">branded notebooks</a> to potential students when they arrive creates a great first impression whilst also allowing children or their parents to take notes as they are shown around.</p>

<p>Throughout the entire school year, we have a wide range of promotional products to support your needs.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-schools</link>
      <pubDate>Tue, 14 May 2019 14:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5b33e02a223a2e5f2350b7ee3c3799127b963dfc.png" type="image/png" length="804525"/>
    </item>
    <item>
      <title><![CDATA[Health and Fitness Corporate Gifts]]></title>
      <description><![CDATA[<p>The health and wellness &lsquo;boom&rsquo; is in full swing, the market&rsquo;s constant disruptive growth is impossible to ignore, gaining massive amounts of media attention every day and with bikini season on its way, health and fitness are only going to grow further. So, how can you tailor your marketing to keep up? Branded fitness products. Whether it&#39;s for staff, clients or both, using health-focused promotional merchandise is a great way to connect to your audience with a relevant and on trend gift.</p>

<p>May is also &lsquo;Global Employee Health and Fitness Month&rsquo;, so if you&rsquo;ve found this article - your timing is perfect!</p>

<p>The growing focus on health and fitness isn&rsquo;t just for consumers. Businesses are increasingly keen to be seen as supporting employees&rsquo; health and wellbeing. Promotional merchandise is a great tool to do just that!</p>

<p>A way to encourage office workers to move more is to introduce <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-clip-on-pedometer">branded pedometers</a>. You can challenge your staff members to hit a particular number of steps - it doesn&#39;t have to be 10,000, to encourage them to move more. Most office jobs require being seated at a desk for 8+ hours a day, recently it has even been said that extended sitting is worse for your health than smoking. Not only do branded pedometers encourage your staff to improve their health by moving more, but its also a great way to get staff talking to one another and develop healthy competition, particularly if there is a prize on offer! Why not reward the highest step count with a prize such as vouchers or even go the extra mile and get a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/jade-glass-bevelled-crescent-awards">customised award </a>made for your top-performing staff member!</p>

<p>Does your business offer discounted gym memberships? Or perhaps you simply want to encourage your staff to keep more hydrated? Promotional gym bottles are what your business needs. Not only does gifting your employees or potential customers with <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/finger-grip-sports-bottles-500ml">branded sports bottles</a> actively encourage a more active lifestyle, but it also allows your employees to become brand advocates every time they hit the gym! That&rsquo;s all free extra brand exposure.</p>

<p>Another useful fitness-related corporate gift idea is <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/weekender-duffel-bags">branded gym bags</a>. This large duffel bag allows plenty of space for you to bring your gym kit to work, whilst also supporting your brand marketing with a large printable surface area for showing off your company logo. &nbsp;&nbsp;</p>

<p>Perhaps you&rsquo;re not facing a sedentary lifestyle and in fact, your business is within the fitness industry. Fitness-related promotional products are great for gyms, sports teams, fitness events or even Personal Trainers too. <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/gym-towels">Towels with your logo</a> are a great promotional product for all of the above, helping keep your gym more hygienic and showing off your branding with every use. Why not offer a towel to new members when they sign up? It&rsquo;s a great way to build a relationship with customers and everyone appreciates a freebie!</p>

<p>Promotional products are a great tool for actively encouraging wellness in the workplace, an area not to be ignored!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/health-and-fitness-corporate-gifts</link>
      <pubDate>Thu, 02 May 2019 10:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/79583f6fe65cfc4877bd392f6854ede763e62d66.jpeg" type="image/jpeg" length="476183"/>
    </item>
    <item>
      <title><![CDATA[5 Benefits of Using Promotional Pens for Your Marketing Campaign]]></title>
      <description><![CDATA[<p>How many times a day do you think you pick up a pen? For most of us, a pen is never really out of grabbing distance and chances are if it is, one of your colleagues has pinched it!</p>

<p>A promotional pen is a great subtle marketing tool which can be used time after time. If you&rsquo;re unsure of how a branded pen can add to your marketing, we&rsquo;ve come up with five simple and proven reasons below.</p>

<h2>Cost-effective</h2>

<p>Cost is key to every and any marketing campaign big or small, your business is out to make money, so every marketing technique needs to be cost-effective and drive return on investment. Custom pens printed with your logo are very cost effective as they have a low price point and are an &lsquo;evergreen&rsquo; marketing tool, meaning they never go out of date or fashion. One of our most popular deals for cheap branded pens is on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-pens?utm_source=Paid%20Social&amp;utm_medium=Facebook%20Ad&amp;utm_content=250%20curvy%20pe">Curvy Pens</a>. For just &pound;72.50 (+ VAT) your business will have 250 pens to advertise your logo.</p>

<p>This is just one of our many pen offers, which work out more cost effective with larger order quantities. Total merchandise has a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pens</a> - find your perfect promotional pen today!</p>

<h2>Advertising that your audience takes everywhere</h2>

<p>A pen is a simple tool that can be taken anywhere and everywhere. The journey of an average pen is vast, especially when it&rsquo;s &ldquo;borrowed&rdquo;. Got an amazing idea? Quick write it down! Need to get the details of the address you&rsquo;re about to visit? Quick, write it down! Suddenly remembered something you need to buy for dinner tonight? What do we do? We write it down. Throughout your day there will be hundreds of moments where you&rsquo;ll grab a pen and jot it down. If every time this happens your customers, clients or staff are exposed to your logo, that&rsquo;s lots of subtle marketing your brand can take advantage of!</p>

<h2>Usability</h2>

<p>Look around you, can you see a desk without a pen on it? A pen is a universally used item, which makes it the perfect promotional product. A pen will not simply be discarded or forgotten about because it&rsquo;s useful. Branded pens are the most popular promotional product and the most borrowed item in the office. The average pen always has more than one user, so it&rsquo;s a great way for your advertising to travel around the office. Did you know the average pen could draw a line 1.5 miles long? That&rsquo;s one way to take your logo on the move!</p>

<h2>Style variety</h2>

<p>Another reason our customers love printed pens as a marketing tool is that they can offer such a range of designs and varieties to suit your brand. With different styles, materials, colours and even types of ink; there is a range of possibilities promotional pens can offer. From the simple, comfortable design of our best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-ballpens">Curvy Ballpens</a> to the more unusual novelty <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/syringe-pens">Syringe Pens</a>, we can help match a pen to your exact business needs.</p>

<h2>Make a lasting impression</h2>

<p>We live in a world where impressions are fleeting, you might see a 10-second ad on Facebook and forget about it moments later, we&rsquo;ve become accustomed to our ephemeral environment. Handing your customer&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" title="promotional pens">promotional pens</a>&nbsp;gives them something tangible to remember your business. Showing your customers you care by gifting them with a promotional pen is a simple act of kindness which will go a long way. As much as we live in a digital world, pens are still very much an everyday essential and a useful, valued gift.</p>

<p>&nbsp;</p>

<p>Convinced that pens will make a great addition to your offline strategy? Grab a pen and make a note to call us on 01376 509092 so we can help with your promotional needs!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-benefits-of-using-promotional-pens-for-your-marketing-campaign</link>
      <pubDate>Wed, 17 Apr 2019 15:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f96495cee658bc48420c18cc493984c966de2b5b.jpeg" type="image/jpeg" length="381852"/>
    </item>
    <item>
      <title><![CDATA[How To Keep Your Promotional Merchandise On Trend In 2019]]></title>
      <description><![CDATA[<p>Every business strives to remain current and promotional merchandise is no different.</p>

<p>Consumer trends are constantly changing, 2018 saw the rise of the fidget spinner, but what will be the promotional product of 2019? We&rsquo;ve got your business covered with the promotional merchandise trends to watch in 2019.</p>

<h2>The &lsquo;Wow&rsquo; Factor of Wireless</h2>

<p>We live in a world which is constantly evolving more and more wireless products.</p>

<p>Headphones? Wireless. Chargers? Wireless. Speakers? Wireless. Your mouse? Wireless.</p>

<p>Can you see where we&rsquo;re going here?! The future is wireless. Bearing this in mind in your promotional marketing strategy will keep your business showcased as a modernised brand.</p>

<p>Our Favourite Wireless Products:</p>

<p>Wireless Charging Pads</p>

<p>[195292]</p>

<p>Wireless Bluetooth Earbuds</p>

<p>[196640]</p>

<h2>Going Green</h2>

<p>Not a day goes by where headlines don&rsquo;t warn us of the ever-increasing temperature of the planet, the plastic in our oceans and the need for us to make a change to our lifestyles. Going green is becoming mainstream as customers, brands and businesses all play their part. Why not use your promotional marketing to highlight this? A recent ASI impressions study&nbsp;found nearly 65% of buyers say they prefer to keep promo products that are environment-friendly.</p>

<p>Our Favourite Eco-Friendly Products:</p>

<p>500ml Biodegradable Sports Bottles</p>

<p>[196658]</p>

<p>Recycled Notepad and Pen Sets</p>

<p>[183700]</p>

<h2>Health is Wealth</h2>

<p>Fitness is becoming ever-increasingly popular, with the rise of Instagram fitness influencers and the growing popularity of clean eating, we&rsquo;re starting to care more and more about getting fit and keeping healthy. Employers can take advantage of this with their marketing strategies, some often offer discounts on gym memberships and healthcare, but have you thought about utilising your promotional products to promote an active lifestyle? 1 in every 7 people in the UK has a gym membership, but being healthy isn&rsquo;t all about hitting the gym. Wearing a fitness tracker can help encourage your staff to keep moving throughout the day - particularly helpful if you work a desk job!</p>

<p>Our Favourite Health &amp; Fitness Products:</p>

<p>Fit Watch</p>

<p>[198590]</p>

<h2>Market to Millennials</h2>

<p>The word &lsquo;Millennials&rsquo; seems to be the buzzword of the year, but they&rsquo;re actually a huge demographic. People aged 23-38 in 2019 are millennials and this generation makes up 31% of the UK population. So we need to market to them with products they can relate to. This is the Instagram generation, the smartphone connected generation, who spend hours a day on their phones. People of this age demographic are used to being marketed to online and therefore the more traditional methods of marketing like promotional merchandise, stand out as more unique and memorable but the product needs to be the right fit.</p>

<p>Our Marketing to Millennials Favourites:</p>

<p>USB Flashdrive Twist</p>

<p>[640000]</p>

<p>Turbo Smart Phone Stand</p>

<p>[187147]</p>

<p>Now you know the promotional products your customers are looking for, why not get a quote from us today!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/trending-promotional-merchandise-2019</link>
      <pubDate>Thu, 11 Apr 2019 09:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d193fb6749d1427c409a35b5cbdccdfd82a7adbf.png" type="image/png" length="883138"/>
    </item>
    <item>
      <title><![CDATA[Unusual Corporate Gifts & Promotional Merchandise]]></title>
      <description><![CDATA[<p>Have you received a promotional product at some point in your life? For most of us, the answer to this question is yes. So, how do you make sure your promotional product stands out? We&rsquo;ve come up with the most unusual and unique corporate gifts you can give your customers.</p>

<p>These items are not our cheapest promotional items or even necessarily our best-selling, but they might be something you&rsquo;ve not seen or thought of before and they&rsquo;re certainly guaranteed to be unique.</p>

<p>Giving a more unusual corporate gift establishes your brand as original and gives your business more chance of standing out to lots of potential customers.</p>

<h2>Promotional Prosecco Sparkling Wine</h2>

<p>[192189]</p>

<p>The first of our unusual promotional products is promotional Prosecco. From bottomless Prosecco brunches to beer festivals, this bubbly booze is growing more and more popular by the minute. It&rsquo;s a luxurious gift for your customers guaranteed to keep your brand in the minds of your clients when they are at their best, enjoying your branded beverage.</p>

<p>Promotional 75cl Prosecco Sparkling Wine is printed with your company logo in stunning full-colour print for maximised exposure with every sip. Each personalised bottle of wine contains 750ml of Prosecco Treviso Follador, a sparkling wine that boasts a bright straw colour with particularly fine bubbles that form a fine and delicate mousse.</p>

<h2>Deluxe Printed Deck Chairs</h2>

<p>[194340]</p>

<p>Feel like life&rsquo;s better when you&#39;re on a beach? Chances are your customers feel the same way. So be in your potential customers&#39; minds when they are happiest and most at ease with branded deck chairs. Ever seen an empty seafront on a hot day? Not likely. Branded deck chairs are bound to expose your business to many a beach bum during warmer climates and make a great quirky addition to your office during colder weather.</p>

<h2>Full Colour Blanket Throws</h2>

<p>[193354]</p>

<p>Marketing wrapped up. Printed blankets are a great more unusual promotional gift, sure to stand out amongst mugs, badges and pens. With their large surface area for printing these throws give you a huge opportunity to show off your branding in a unique way. Not just for snuggling on the sofa, your customers can use these year-round in the car or for those people who are always complaining they&rsquo;re cold in the office!</p>

<p>There is such a huge range of products at Total Merchandise we&rsquo;re certain we can help match the right unusual product for you!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/unusual-corporate-gifts</link>
      <pubDate>Tue, 02 Apr 2019 09:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/eeca473243e9cc299a27b77ab6fac64e9a220180.png" type="image/png" length="804525"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise for Charities]]></title>
      <description><![CDATA[<p>Charities can only help people if they receive enough fundraising so brand awareness is vital. Promotional products work really well for charities as they can help to raise the profile of the charity and keep it in the mind of donors.</p>

<p>A great way for charities to raise the money they need is to fundraise by selling promotional products. Fundraising with branded merchandise works really well as donors feel they&rsquo;re supporting the cause not only with their donation but also by helping to expose the charity further each time they re-use the branded product.</p>

<p>As cost is vital, here we&rsquo;ve collated our favourite promotional items that don&#39;t cost a fortune but promise to build on brand awareness to support your charity.</p>

<p><strong>Sweet Cups</strong></p>

<p>[192037]</p>

<p>Promotional sweet buckets are really popular with charities who support events such as marathons, triathlons and fitness events. Thank competitors who have raised vital funds for your charity with a well-deserved sugar rush. These little branded pots provide just enough to satisfy a sweet tooth!</p>

<p><strong>Eco-Friendly Paper Hand Flags</strong></p>

<p>[195925]</p>

<p>Wave hello to new donations with paper flags. These are one of the lowest costing flags we have on our website, perfect for any charity event such as a race, tradeshow or exhibition. What&rsquo;s more, these are eco-friendly and 100% biodegradable! They can be printed on both sides with your message and charity logo.</p>

<p><strong>Triangle Bunting</strong></p>

<p>[268845]</p>

<p>Branded bunting is another great way to attract attention to your charity at various events. This is a simple way to attract the eye of your audience, dress up and decorate your area and bring attention to your fundraising exploits. Each length is 10m long with 24 pennants that can be printed on both sides.</p>

<p><strong>Adult Silicone Wristbands</strong></p>

<p>[100035]</p>

<p>Wristbands are a cheap and easy charitable giveaway, give something for your supporters to proudly wear all year round. These wristbands are made from flexible silicone and the details of your charity can be embossed, debossed or printed onto the band.</p>

<p><strong>New Shape Recycled Plastic Trolley Coin</strong></p>

<p>[194365]</p>

<p>Every one of us has to go food shopping at some point in their lives. How frustrating is it when you forget a coin for the trolley? This keyring is guaranteed to carry your charity&#39;s message for months to come as it also doubles as a trolley coin. How many of us never have change? These trolley coin keyrings provide the solution. The &#39;coin&#39; itself is where your message will go. So really, you get 2 items for 1 with this giveaway!</p>

<p>These are just a few of our promotional items that work for charities, we have plenty of other promotional merchandise ideas to accentuate your marketing efforts. Follow us on social media for more ideas and promotional merchandise inspiration!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-charities</link>
      <pubDate>Tue, 26 Mar 2019 16:31:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b7ea7e22dc0003a1a00b98ac779a4218cc006f88.jpeg" type="image/jpeg" length="102112"/>
    </item>
    <item>
      <title><![CDATA[Promotional Giveaways for Trade Shows]]></title>
      <description><![CDATA[<h2>Promotional Products for Events, Exhibitions and Trade Shows</h2>

<p>Exhibitions, events and trade shows pop up in almost every company&rsquo;s marketing calendars and are an essential way to grow your brand, meet new customers, raise awareness and ultimately drive the success of your company.</p>

<p>Trade shows see thousands of eyes pass by your brand, but how can you make sure your business stands out?</p>

<p>We&rsquo;ve compiled the ultimate guide to making sure you have the right promotional merchandise for the event itself and ideas for giveaways, freebies and brand marketing afterwards.&nbsp;</p>

<h2>Promotional Product Ideas To Set You Up For Success</h2>

<p>The first step to successfully exhibiting at a trade show or fair is getting your brand set up to get noticed. Whilst we can&rsquo;t help you build your stand, we can help make sure the promotional merchandise for your event stand attracts the eye, shows off your logo and grabs people&rsquo;s attention.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/teardrop-banner-flags">Teardrop banner flags</a> are a great addition to your stand&rsquo;s marketing, as you can easily pick them up and move them depending on the flow of traffic in order to maximise the attention they get. These are easy to set up and can be used for a variety of events such as conference meetings, trade fairs and, of course, exhibitions. These come with a simple carry bag to get to and from your event.</p>

<p>[194334]</p>

<p>Another strong addition to your stand to grab attention are <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/roll-up-banners">Roll up banners</a>. These have a huge area for you to advertise your brand in full colour, they are set up in minutes and stand tall to attract the eyes of your customers at any event. They also make nice additions to the office post-event, adding colour and branding to the workspace!</p>

<p>[185834]</p>

<p>On event day, you&rsquo;ll have lots to think about, but the most important is often your return on investment (ROI). To make an event worthwhile you need to keep a busy stand, be engaging with visitors and make sure customers remember your brand. Promotional merchandise is great for driving attention and engagement.</p>

<p>One of our favourite ways of making sure your customers are talking to your staff is to ensure they clearly know who they are - which can be difficult at busy events! <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/15mm-polyester-lanyards">Promotional lanyards</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts">T-shirts</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/hanging-clip-badge">name badges</a> are a great way to do this.</p>

<p>Now, whilst you might not require that many for a particular event, these items can be used whenever your business is seen outside of the office - not just at trade shows but at photoshoots, external meetings and socials.</p>

<p>[192766] [302004] [7042006]</p>

<h2>Event Giveaways &amp; Freebies</h2>

<p>Now your customers know who your staff are, how do you get them talking? That&rsquo;s where the freebies come in. We recommend giving out freebies but ensuring that they are handed out by staff as opposed to just placed out on the stand. Having staff give out your freebies ensures that they fall into the right hands and that the customer has also had human interaction, which is far more memorable.</p>

<p>Great promotional gifts for freebies at events are <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-ballpens">curvy ball pens</a>, with everyone exchanging business details, a pen is a useful and simple way to get your brand remembered not just at the event but after too!</p>

<p>[182067]</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/new-shape-recycled-plastic-trolley-coin">Branded trolly coins </a>are another great freebie because they are relatively low cost and re-used by almost everyone you gift them to because they are so handy!</p>

<p>[194365]</p>

<p>At events, a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-adult-silicon-wristbands">silicone wristband</a> is simple to hand out, gets your branding recognised and is a universal gift that can be worn by all your visitors. These stylish wristbands are a cool and colourful accessory - a modern, durable corporate giveaway at a low cost to appeal to a wide audience. These can be printed in full colour to flaunt your company message in an eye-catching design or embossed for a more permanent finish.</p>

<p>[195664]</p>

<p>If you&rsquo;re looking for something more modern to impress your clients with, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-twist">promotional USB sticks</a> are great items for your event strategy. This is a really useful gift which adds value to your customers as it&rsquo;s a device they will use on a regular basis. They are available in a variety of different colours, designs and memory sizes.</p>

<p>[640000]</p>

<h2>Event Merchandise Creates the Right Impression</h2>

<p>A recent industry survey asked respondents who received promotional items from trade shows how favourable their attitude was towards the firm who gave them the items. They were also asked how much more attractive the firm seemed after giving away the items.</p>

<p>The answers showed that 76% of respondents believed the company was more favourable whilst 78% found the organisation to be more attractive to them. Traffic is vital at a trade-show, there&#39;s no point in paying for a stall which doesn&#39;t attract any visitors. Promotional products give stalls the opportunity to boost their visitor numbers.</p>

<p>As Snickers said, &lsquo;you&rsquo;re not you when you&rsquo;re hungry&rsquo;, which is why snacks and food are a great giveaway for events. Whether you&rsquo;ve been busy networking or just run an event like a triathlon, we&rsquo;ve got promotional products for customers who have worked up an appetite!</p>

<p>Tinned mints are great for trade shows, as nobody wants to be left meeting new people with bad breath! These tins can be branded in colour and contain about 25g of mints to keep your customers minty fresh.</p>

<p>[191458]</p>

<p>If you want a product that&rsquo;s really going to stand out &amp; get your customers drooling, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/custom-printed-toblerone">Custom printed Toblerone</a>&rsquo;s are bound to be a hit. These make great prizes for competitions at trade shows, partnering your branding on an iconic chocolate bar. Hosting competitions is a great way to create a buzz around your stand and using promotional merchandise as prizes ensures your brand is remembered long after the competition is over.</p>

<p>[196329]</p>

<p>Another great gift for events that can be enjoyed by visitors of all ages are Sweet cUPS. These can be branded with your logo on the label, which your customers can then refill time and time again.</p>

<p>[192037]</p>

<h2>Bag the Swag</h2>

<p>Now, other stands may well have the same idea as you, after all, we know freebies work. But where are your customers putting all their newfound freebies? That&rsquo;s where <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/cotton-tote-bags">promotional bags</a> come in!</p>

<p>There&rsquo;s a reason these are one of our best-sellers. Handing out branded bags gives your staff an opportunity to connect with your customers, they&rsquo;re useful throughout the event and they are likely to be used after too! These bags can be printed on both sides and are also eco-friendly. Be sure to fill them with your business cards, leaflets and literature before passing them to customers.</p>

<p>[189679]</p>

<p>Spending the day on your feet interacting with customers can be really tough on your staff, so how better to keep them hydrated than with branded water bottles? You&rsquo;ll also find event visitors, trade show staff and customers will appreciate this simple marketing device, we all get thirsty after all.</p>

<p>[216917]</p>

<p>We&rsquo;ve guided you through setting up your stand to achieve more, the most popular products for <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events">event giveaways and freebies</a>, ideas on how to brand your staff and the best promotional snacks and drinks to keep you going; the rest of your success is down to you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-events-exhibitions-and-trade-shows</link>
      <pubDate>Fri, 15 Mar 2019 10:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7d1b7ff8ba74d133f193cb5747f122d81e48dd9d.jpeg" type="image/jpeg" length="88524"/>
    </item>
    <item>
      <title><![CDATA[Top 5 Promotional Products for Spring]]></title>
      <description><![CDATA[<p>Help your business blossom with our top 5 promotional products for spring.</p>

<p>Has this sudden burst of sunshine got you thinking about spring? Spring officially begins on the 20th March and we have some great promotional products to help grow your business, keeping your brand planted in the minds of your customers!</p>

<p>With warmer weather approaching it&rsquo;s time for t-shirt weather. <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-polo-shirts">Promotional Polo Shirts</a> are great for keeping cool whilst looking both smart and professional. These work really well as work uniforms with smart, professional company branding embroidered or printed on the chest. &nbsp;These shirts are really easy to care for, crafted with hard-wearing fabrics that enable hot washes time and time again. These branded work shirts have a flat knit collar and cuffs, three buttons to the neckline, a sewn-in spare button and even reinforced shoulder seams to ensure they move with your staff through any job.</p>

<p>Branded t-shirts are popular during all seasons but particularly during spring weather as they are so lightweight and durable. This best-selling branded polo shirt can be worn for a variety of purposes including work shirts, hospitality events, corporate team building events, uniforms, promotional gifts and more. Give your company maximum exposure by taking your campaign on the go with branded clothing! Here at Total Merchandise, we can brand these high-quality polo shirts via printing or embroidery to suit your marketing needs in a huge variety of colours!</p>

<p>[301003]</p>

<p>Next up on our spring wishlist is <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/pvc-bike-seat-covers">promotional bike seat covers</a>. These are great for encouraging your staff and customers to be more active during warmer weather but also saves them from the dreaded soggy bottom if the weather does take a turn - all whilst advertising your brand. The promotional products you choose say a lot about your brand, do you want to be telling your staff and customers that you value their health, that you encourage lower CO2 emissions by supporting cycling to work? Branded bike seat covers leave the impression that your brand is both health and environmentally conscious.</p>

<p>[193384]</p>

<p>Winter, spring, summer or fall, your customers need caffeine throughout them all! <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/printed-insulated-travel-mug">Branded travel mugs </a>are a great addition to your companies marketing efforts whatever the season. Our favourite branded insulated travel mug for spring has a capacity of 400ml with a double plastic wall and translucent or solid acrylic exterior, open/shut lid and thumb rest handle. Travel mugs make a great addition to your marketing efforts ensuring your branding stays in the minds of your customers on the go.</p>

<p>[182625]</p>

<p>The sun&rsquo;s out it&rsquo;s time to get your shades out. <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/classic-sunglasses">Promotional sunglasses</a> are great for outdoor events, festivals, travel brands or for businesses just looking to find a more unusual promotional gift. These promotional classic style sunglasses come with UV400 protection and make great promotional giveaways. Available in a range of colours these are great for getting your brand recognised every time they&rsquo;re worn.</p>

<p>[185258]</p>

<p>Get to grips with your customers this spring with <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/finger-grip-sports-bottles-500ml">branded gripped water bottles</a>. Encouraging your staff or clients to drink more is not only great for their health - it can help build your business. Every time your bottle is used your branding is placed in front of a new audience. These 500ml bottles will keep your clients hydrated on the move in this warmer weather and come in a range of colours and styles. A custom printed bottle is lightweight and portable &ndash; the ideal travel companion all year round.</p>

<p>[5541877]</p>

<p>Those are our top 5 favourites this spring, but we have thousands of products for your company to choose from. You can find the rest of our favourite <a href="https://www.totalmerchandise.co.uk/branded-products/special/spring-products">spring promotional products </a>via this link.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-5-promotional-products-for-spring</link>
      <pubDate>Wed, 27 Feb 2019 15:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6b3ef7082d84889f51524a1ecaddaf52aff1e263.jpeg" type="image/jpeg" length="493915"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Gifts For The Environmentally Conscious]]></title>
      <description><![CDATA[<p>The last in our trilogy looking at more &#39;serious&#39; types of branded promotional gifts, today we&#39;re looking at eco-friendly related types of giveaways. We&#39;ve always carried a large range of recycled and recyclable promotional items on our website but with the recent push on eliminating single-use plastics and the advancing technology being developed, there is a whole further range of giveaways that come with eco-friendly credentials.</p>

<p>While stationery has always the firm leader in this category, there is much more to our eco-friendly range that you might not be aware of...</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/brighton-bag-for-life" target="_blank" title="promotional jute bags">Brighton Bag For Life</a><br />
Product Code: 189687</strong><br />
Admittedly eco-friendly bags have been around for some time, we do have rather a large range with some more unusual than others. Take this bag made from natural jute and with vibrantly colourful edges - guaranteed to attract attention!</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-dynamo-torch" title="Dynamo Torch">Dynamo Torch</a><br />
Product Code: 184176</strong><br />
Power these torches up with a repetitive motion on the trigger and you will be able to see what you need without the expenditure of batteries!</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promotional-bamboo-straws" title="bamboo straws">Bamboo Straws</a><br />
Product Code: 196444</strong><br />
Reusable and made from sustainable bamboo, offering a great alternative for disposable plastic straws. These branded straws can be customised with your designs, text and logos either printed or engraved to the body of the straw.&nbsp;</p>

<p>So there&#39;s much more to eco-friendly <a href="https://www.totalmerchandise.co.uk/" target="_blank">branded promotional gifts</a> than you may have thought. Just type in &#39;eco&#39; to our search box at the top to see the full range.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-gifts-for-the-environmentally-conscious</link>
      <pubDate>Wed, 30 Jan 2019 09:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0218181fc94d74a2ea01068f460b5f2dd050ccb3.jpeg" type="image/jpeg" length="172418"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Products for Smartphones and Tablets]]></title>
      <description><![CDATA[<p>There are few of us these days that do not have some sort of device and they&#39;re never far from our reach either so take advantage of this gadget trend by including branded promotional products directly associated with technology into your marketing plan.</p>

<p>It&#39;s becoming more and more apparent that we are lost without our smartphone or tablet and will go to great lengths to protect and make sure they&#39;re always to hand. With instant access to text messages, emails, social media, games and practically everything else we could want, who can blame us. People use their phones when they&rsquo;re walking, driving, hanging out with friends, waiting for a bus, standing in line, and even using the bathroom!</p>

<p>OK so we established we&#39;re rarely without our beloved tech but what sorts of accessories can you brand up for smartphone and/or tablet related giveaways? Read on:</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/tube-power-banks">Tube Power Banks</a></strong><br />
[189825]<br />
What&#39;s technology without power? Never panic when the dreaded 15% battery alert pops up with these tube power banks which are great portable chargers to help to ensure your device stays charged longer.</p>

<p>To find the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/power-bank-phone-chargers">branded power bank</a> for your next marketing activity, Total Merchandise has you covered!</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/cross-tech-3-plus-stylus-ballpens" title="Cross Tech 3 Plus Stylus Ballpens">Cross Tech 3 Plus Stylus Ballpens</a></strong><br />
[188869]<br />
Our ultimate, executive quality multi-functional pens with continuous-twist technology that makes cycling through your options easy and intuitive.</p>

<p>Technology and gadgets are unavoidable and most of the time are of great benefit to our everyday lives so harness this natural opportunity with promotional products especially for this area and your brand will never be far from mind.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-for-smartphones-and-tablets</link>
      <pubDate>Fri, 25 Jan 2019 13:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7c7204400705f3121f4d2c804476522dba34de70.jpeg" type="image/jpeg" length="82589"/>
    </item>
    <item>
      <title><![CDATA[Great Promotional Items For Celebrating in a St David's Day Event]]></title>
      <description><![CDATA[<p>Helo! Are you making a start on your plans to celebrate in a St. David&#39;s Day event and need to get some themed promotional items? Da iawn, you&#39;ve come to the right place &ndash; croeso i the TM website.</p>

<p>OK we&#39;ll stop with the poor attempts at Welsh... for now at least and get on with the celebration planning. The date to remember is March 1st and it&#39;s a great day all round with the music, the colour and the cheerful atmosphere in all events.</p>

<p>St. David himself was widely travelled, highly educated and rose to the position of archbishop before settling in Southern Wales where he stayed until his death in 589AD. In modern times to mark his day special concerts, parades and events are held with the national emblems of leeks and/or daffodils worn proudly by people throughout Wales and beyond. And as you&#39;d expect, traditional dress and the national flag also make an appearance. &nbsp;Overall it&#39;s a lively and colourful celebration of a patron saint.</p>

<p>So what sorts of St. David&#39;s Day themed promotional items would we have here at TM that&#39;s fitting for a parade or event? Well on the theme of colours, specifically: red, yellow, green, white &ndash; we have an easy-to-use colour picker on our website that you can use to narrow down your search. Guaranteed we will have something in those colours that you&#39;ll find perfect for your particular purpose. Or if you want to go for specific, Welsh-themed event items then how about some of the following:</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/giant-hand-flag" title="Giant Hand Flag">Giant Hand Flag</a><br />
Product Code: 2215595</strong><br />
This can be branded up with your logo whilst also having the Welsh flag design on it too. Or if you wanted to go for a Welsh-themed design of a different sort, that&#39;s possible as well.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/spiral-hats" title="spiral hats">Spiral Hats</a><br />
Product Code: 225418</strong><br />
These hats are firm favourites for all sorts of event and it&#39;s easy to see why. Being budget-friendly and highly customisable, they&#39;re an ideal giveaway for the spirit of the occasion.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-temporary-tattoos" title="temporary tattoos">Temporary Tattoos</a><br />
Product Code: 185057</strong><br />
Decorate yourselves with these non-toxic, skin safe and FDA approved temporary tattoos. Design them with traditional Welsh themes and then pick if you want metallic, glitter or even glow in the dark.</p>

<p>&nbsp;</p>

<p>There you have it, some St. David&#39;s Day suggestions for <a href="https://www.totalmerchandise.co.uk/" target="_blank" title="promotional products">promotional products</a> to celebrate parade day in style. No matter where you may be, come March 1st, Dydd G?yl Dewi Hapus and lechyd da! Total merchandise has a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-flags-bunting-balloons">promotional flags, balloons and bunting</a>, all perfect for celebrating in style!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/great-promotional-items-for-celebrating-in-a-st-davids-day-event</link>
      <pubDate>Thu, 24 Jan 2019 11:33:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1a81df96f37f05354825433cbca53359b6f303da.jpeg" type="image/jpeg" length="165684"/>
    </item>
    <item>
      <title><![CDATA[Planning Ahead for The Medical Sector: Promotional Gifts For 2019]]></title>
      <description><![CDATA[<p>Continuing on our health vibe, calling all suppliers to the medical sector &ndash; have you planned your branded promotional gifts for this year&#39;s campaign yet? We have over 5000 products on our website so let&#39;s see what&#39;s interesting, innovate, fun, traditional or downright odd for your sector.</p>

<p>Possibly one of the most saturated of the giveaway sectors, suppliers and brands who want to do business and be remembered in the medical sector have a hard time of it. The medical sector can use promotional giveaways to its advantage in many ways. Distribution of the products to clients to win their loyalty, with the recipients keeping those gifts in their homes and offices&nbsp;as a constant reminder of your company and its products. It&#39;s how your giveaways can help drive your clients towards your product.</p>

<p>Avoid gift lethargy and build better brand exposure with more thoughtful giveaways and distribute them in seminars or any other event and at trade shows or simply give them away to clinics, hospitals, and their employees.</p>

<p>Some examples of our more interesting branded promotional products for healthcare:</p>

<h2>50ml Hand Sanitiser Gel</h2>

<p>Sanitiser gel with its own clip-on tubes, printed with your design and available in five colours - certain to maximise brand exposure. Keep hands clean on the go.</p>

<p>[194813]</p>

<h2>Value Stress Brains</h2>

<p>A light-hearted but thought-provoking giveaway, these can be customised with your logo in up to 2 colours.</p>

<p>[190111]</p>

<h2>Vogue Biofree Antibacterial Ballpen</h2>

<p>Traditional with a twist, these pens are designed using silver ion technology built into the pen during manufacturing to provide continuous sterilisation.</p>

<p>[182615]</p>

<h2>Tissue Packs</h2>

<p>Ridiculously useful, these packets of tissues can be personalised via a high-quality full-colour label with your company&#39;s logo or name to maximise exposure of your brand.</p>

<p>[192925]</p>

<h2>Smartphone Armbands</h2>

<p>These practical phone armbands are perfect to use whilst running or jogging but can also hold other items while on the go in a clinic or office setting.</p>

<p>[198874]</p>

<p>So ditch those predictable post-it notes and think outside the box for those <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional gifts</a> that will prove memorable for your customers. Have something specific in mind and want to talk it over with us? Call on the number above and we&#39;ll answer all your questions.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/planing-ahead-for-the-medical-sector-branded-promotional-gifts-for-2019</link>
      <pubDate>Wed, 23 Jan 2019 12:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b056165c285140812f908f7063eaa95e77b9eb8b.jpeg" type="image/jpeg" length="104629"/>
    </item>
    <item>
      <title><![CDATA[The Perfect Promotional Product for Winter: Hats]]></title>
      <description><![CDATA[<p>Well given a lot of us have just had a dusting of snow, we thought let&#39;s focus on something warm &#39;n&#39; woolly for this week&#39;s promotional product highlight and what better than <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-caps-and-beanies">branded hats</a>!</p>

<p>When it&#39;s as cold&nbsp;as this, messing up your hair is nothing compared to staying toasty warm and looking pretty good whilst doing so. The range of hats we have on our website lets you choose for style, for budget, and&nbsp;for your branding.</p>

<p>Whether being gratefully received by staff or much appreciated by clients, gifting something seasonally appropriate will go down well with everyone and help portray your company in a positive, thoughtful light. Appealing on an emotional level as well as a practical level isn&#39;t often achievable but a giveaway that is useful and makes someone feel better &ndash; like a cosy hat &ndash; is a perfect strategy.</p>

<h2>Knitted Bobble Hats</h2>

<p>Have your branding interwoven into these traditional, jacquard knitted hats with your&nbsp;choice in up to 3 colours, complete with pompom. These custom branded woolly hats are made with yarns matched as closely as possible to your colours of choice from our wide selection.</p>

<p>[196289]</p>

<h2>Ribbed Slouch Beanies</h2>

<p>With a perceived high cost due to their higher quality, heavier feel, these ribbed beanies are ideal to keep your client&#39;s heads warmer in the colder weather while advertising your brand on the move simultaneously. 3D embroidery is available too.</p>

<p>[189312]</p>

<h2>Luminous Fleece Beanie</h2>

<p>Do you want to get noticed? Well, these luminous beanies are about as bright as you can get. Stay safe while staying warm and all with your embroidered logo on the front.</p>

<p>[183178]</p>

<h2>Carbon Fibre Effect Caps</h2>

<p>A cap with a difference, featuring chino cotton crowns with padded sweatbands, buckle adjusters and carbon effect peaks. Perfect for keeping the winter glare at bay.</p>

<p>[194720]</p>

<h2>Thermal Fleece Beanies</h2>

<p>Combining a lot of our previous hats&#39; qualities into one product. Warm, stylish, customisable, these acrylic wool hats with fleece lining are available in two colours and all with your logo front and&nbsp;center.</p>

<p>[188737]</p>

<p>So hats, hats, hats &ndash; we&#39;ve got them all and since it&#39;s not going to warm up any time soon here in the UK, what better <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional product</a> can you think of that will be both well used and get your brand on constant show?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-great-promotional-product-for-winter-hats</link>
      <pubDate>Tue, 22 Jan 2019 13:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a5602e2d738f81b0229f4b299086d21517c55676.jpeg" type="image/jpeg" length="86251"/>
    </item>
    <item>
      <title><![CDATA[Promotional Product Trends For 2019: Celebrate The Moment]]></title>
      <description><![CDATA[<p>There is always some sort of occasion to look forward to but 2019 is forecast to be all about celebrating the little things and appreciating the minor wins in life too so encourage some good feelings with some wisely chosen promotional product to take full advantage of this year-round trend.</p>

<p>It doesn&#39;t have to be momentous&nbsp;or even relevant to anyone else: Got the paperwork filed early? Defused a problematic situation? A sunny forecast for our days off? So how can you encourage your clients acknowledgement of those small victories?</p>

<p>Make sure your giveaways encourage light-heartedness, appeal on an emotional level and it&#39;ll all go towards your brand awareness and conveyance of your message tied in with positivity.</p>

<p>Treats, offering respite from the day, encouraging a giggle &ndash; all of these are can reward for something little achieved. What sorts of giveaways cover that? Just to get you started&nbsp;we&#39;ve cherry-picked a few of&nbsp;what we think could ideal thoughtful giveaways.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/chocolate-chip-cookie-tins" title="Chocolate Chip Cookie Tins">Chocolate Chip Cookie Tins</a><br />
Product Code: 193092</strong><br />
A sweet treat can be a pick me up or a mini reward in any workplace. These personalised tins contain 12 wrapped chocolate chip cookies that are wrapped for freshness. With full-colour branding opportunities on the label and hard protective domed coating on the lid, the tin can even be reused long after the biscuits are gone to further extend your advertising campaign.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/650ml-bopp-fruit-infuser-bottles" title="Bopp Fruit Infuser Bottles">650ml Bopp Fruit Infuser Bottles</a><br />
Product Code: 193192</strong><br />
For the hydrated and health conscious, these infuser bottles are made from BPA free Tritan plastic and have a removable citrus infuser which allows you to add some of your favourite fruit flavours to your water. Holding a generous capacity of 650ml and branded with your logo or design, these printed water bottles have an easy to carry lid with an integrated loop handle.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/bespoke-stress-shapes" title="Bespoke Stress Toys">Bespoke Stress Toys</a><br />
Product Code: 182013</strong><br />
A light-hearted giveaway, you can have your own unique stress shape made to your specific design requirements.</p>

<p>There is always cause to celebrate the moment personally or professionally, in all areas of life and business - so be there to offer a virtual high-five with your carefully chosen <a href="https://www.totalmerchandise.co.uk/" target="_blank" title="promotional products">promotional products</a>&nbsp;and forever be associated with these&nbsp;positive emotions.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-product-trends-for-2019-celebrate-the-moment</link>
      <pubDate>Mon, 21 Jan 2019 11:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/75f99e7a30fe637a606b8027986e69c4f8659d39.jpeg" type="image/jpeg" length="188550"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Products: What's In Your Vehicle]]></title>
      <description><![CDATA[<p>While there is undoubtedly a massive amount of the workforce whose main place of work is indoors, there&#39;s an equally high amount who&#39;s office is their vehicle and spend more time on the road than inside so don&#39;t disregard a vehicle as a workspace that you can aim your branded promotional products at!&nbsp;</p>

<p>The potential for vehicle-related giveaways is as bountiful as the office-related as we&#39;ve discussed before. While some work vans are mobile workshops, some cars are a full functioning office so there is scope to be clever and tailor promotional items to this environment. Be it innovative, quirky or just plain useful.</p>

<p>Vehicle-related giveaways are a popular choice and we have sourced many specific products for this area. Not to mention the advances in other areas of vehicle design and everyday life that mean typically non-traditional vehicle giveaways can be reconsidered too. The potential for a captive audience in a vehicle is obvious so make the best of the opportunity. Here are a few traditional and not so traditional ideas that will get your imagination revved up.</p>

<h2>Fleece Glove Ice Scrapers</h2>

<p>It may be on the more traditional end of the product range but it&#39;s undeniably useful! Perfect for winter mornings, keeping your clients&#39; hands warm while they de-ice their vehicle.&nbsp;</p>

<p>[186506]</p>

<h2>Echo Handsfree Sets</h2>

<p>With tight laws and safety concerns, hands-free is the correct choice if there are calls that have to be made/taken on the move. This also features 2 USB ports for charging 2 devices simultaneously and a Bluetooth headset.</p>

<p>[194295]</p>

<h2>Carabiner Multicolour Pen</h2>

<p>No more scrambling around in the glove box with all last years receipts and old sweeties. This super useful&nbsp;pen comes with a carabiner clip, rubber grip and four ink colours, blue, red, black and green. So it can be attached to a handy point for ease of use and reduces the need for multiple pens.</p>

<p>[184317]</p>

<h2>470ml Contigo West Loop Thermal Mugs</h2>

<p>A hot brew or cold drink is essential on long journeys, not to mention refilling saves money. These boast, not only a stylish ergonomic curved shape but are available in 7 colours to choose from, are 100% spill proof and can keep hot drinks warm for up to 4 hours and cold drinks chilled for up to 12 hours!</p>

<p>[192681]</p>

<p>Now with this inspiration, you can begin to see the full potential for targetted and <a href="https://www.totalmerchandise.co.uk/" target="_blank">branded promotional products</a> especially for the vehicle-based worker or even just general vehicle owners/users.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-whats-in-your-vehicle</link>
      <pubDate>Fri, 18 Jan 2019 14:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/701d12b393afb39a78664f90d9fdca4b571a59da.jpeg" type="image/jpeg" length="99990"/>
    </item>
    <item>
      <title><![CDATA[Great Promotional Items For Celebrating The Oscars]]></title>
      <description><![CDATA[<p>The Oscars is the epitome of awards evenings, presenting the best party opportunities especially for those in the entertainment, restaurant, catering and service trades so get in on the fun with some great promotional items for giveaways and goodie bags.</p>

<p>Even if you don&#39;t plan on going all out, remind your clients there&#39;s more to life than dull, grey wintery days by gifting them with a little sparkle in some themed, branded merchandise. Whether you want to go big and glitzy or keep it simple and classy, here are some ideas that will be sure to impress your clients and give them something to remember you by for some time.</p>

<h2>7oz Long Handle Cotton&nbsp;Bags</h2>

<p>The goodie bags given out at The Oscars are legendary so make up your own with these tote bags branded with your design in fantastic full colour.</p>

<p>[192928]</p>

<h2>75cl Prosecco Sparkling Wine</h2>

<p>It wouldn&#39;t be a party without some fizz and these branded bottles of Prosecco come printed with your company logo in stunning full colour for maximised exposure with every sip.</p>

<p>[192189]</p>

<h2>Voyager Bluetooth Speakers</h2>

<p>The after-parties surrounding The Oscars are nearly as (in)famous as the ceremony itself. Of course, no party is complete without a perfect soundtrack and these unique and modern Bluetooth speakers deliver great quality sound, performance, and perceived value - all great aspects to have associated with your brand.</p>

<p>[191963]</p>

<h2>3 in 1 Fish Eye Phone Lenses</h2>

<p>Paparazzi and flashing cameras are synonymous with the ceremony and the resulting photos are viewed worldwide. While your event or giveaway might not reach those dizzying heights, there&#39;s no excuse for shoddy shots when you have all you need to expand your photography experience with your smartphone in these brandable smartphone lens kits.</p>

<p>[193690]</p>

<p>With The Oscars themselves recognising the importance of themed <a href="https://www.totalmerchandise.co.uk/branded-products/special/event-and-exhibition-ideas" target="_blank">branded items</a> in their yearly, exclusive pop-up shop, it&#39;s a fun excuse to get your brand out there, have a giggle with your clients and reinforce your working relationships.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/great-promotional-items-for-celebrating-the-oscars</link>
      <pubDate>Thu, 17 Jan 2019 10:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a8518b0ee882131d651cd4d662caba641535cefe.jpeg" type="image/jpeg" length="294104"/>
    </item>
    <item>
      <title><![CDATA[Preparing For 2019 Trade Shows – Don't Forget Your Promotional Items!]]></title>
      <description><![CDATA[<p>Trade shows are hugely beneficial for all business sectors but there are a few easy to follow tips to ensure maximum success and minimum stress, including how to choose the right promotional items to represent your brand.</p>

<p>Planning and organisation are the keys to having a successful trade show and further enhancing your sector share. The level of effort and creativity put in will directly influence your brand&#39;s awareness targets, the number of leads and networking opportunities. So don&#39;t leave it to chance.</p>

<p>Participating in trade shows is not inexpensive and you will have to expect a certain level of budgetary spend. So in order to deliver a return on investment worthy of the cost of taking part, be prepared for all eventualities and consider the following suggestions:</p>

<p>&nbsp;- Split the tasks in to 3 main areas: Pre, During and Post to help stay organised and on top of everything.</p>

<p>&nbsp;- Before, start planning as far in advance as possible and make sure you choose clear objectives and adhere to a strictly defined budget. Researching and carefully choosing the trade show or event you wish to attend is key to tying down these initial points.</p>

<p>&nbsp;- In the run-up to the event, start to advertise your involvement. Whether it be on social media, networking events or word of mouth.</p>

<p>&nbsp;- Nearer the date of the trade show, do your homework on other attendees and choose representatives that will perform well against those sorts of competitors. Also make sure they thoroughly know their information.</p>

<p>&nbsp;- During the trade show make sure your representatives&#39; network, gather as many business cards as possible, if appropriate carry out demonstrations, monitor competitors and be flexible in case of any last minute changes that become obvious whilst measuring all of these points.</p>

<p>- While exhibiting, be memorable and give away the best your budget can afford. Quirky, luxury, sturdy, useful, perceived high value &ndash; these are all considerations that will have been taken into account for your promotional items in the pre-trade show planning tasks. Make sure you don&#39;t miss an opportunity to giveaway a gift, don&#39;t be stingy that&#39;s what they are for after all.</p>

<p>- After you&#39;ve packed up and headed back to the office, start to collate all information gathered from prospective clients. Access and organise the details and begin a systematic follow-up schedule.</p>

<p>- Gather the feedback from your representatives on the event. What worked and what did not? Did they notice something that a competitor was doing that you should have been doing too? Were there opportunities not taken?&nbsp;Was the event itself an overall success? All their feedback will help in organising future events.</p>

<p>- Thoroughly assess every aspect and grain of information from the whole trade show experience and use the information to better plan the next and the next and the next....</p>

<p>&nbsp;</p>

<p>Attending trade shows and events require a certain amount of dedication and preparation can be time-consuming so let us take some of that strain by providing the best <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items</a> tailored for all budgets and sectors. One less action point on that list!<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/preparing-for-2019-trade-shows-dont-forget-your-promotional-items</link>
      <pubDate>Wed, 16 Jan 2019 12:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8d2fe3635ba0afad96964c0249a50fb1a4e492e9.jpeg" type="image/jpeg" length="204539"/>
    </item>
    <item>
      <title><![CDATA[A Great Promotional Product for Any Business: Key Rings]]></title>
      <description><![CDATA[<p>If you&#39;re looking for a great promotional product for your business, you can start with a true standard of giveaways - <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings" title="promotional keyrings">promotional keyrings</a>. Keyrings are second in the list of most popular forms of promotional merchandise, beaten to the top only by promotional pens. This makes them a big seller here at Total Merchandise.</p>

<p>So why exactly were key rings invented? Well, the earliest documentation of keys was over 3,000 years ago in Ancient Egypt. Egyptians realised they needed some sort of security for their homes and created a basic locking system for security purposes. For some, this was just a wooden peg, whilst others created a bolt. These were the fundamental building blocks for the locks and keys we have now. The Roman&#39;s had a go at creating a lock next, using bronze and iron to create their designs. However, whilst they were similar to the locks and keys we have now, any key would fit any lock. There were no complex procedures to stop thieves if you had the same lock you would be able to use your key. This was the same right up until the Seventeenth Century.</p>

<p>In the Seventeenth Century, a man called Robert Barron manufactured the first ever double lock. These were adapted by several other companies right up until the locks we have today. However, there was still no need for key rings at this point. People only started to use key rings as they started to have more keys which needed to be kept together. This meant key rings or split keys, were created in 1922 by G Herluf Johnson. It was originally just a small ring which holds keys together. Whilst we consider them now to be very simple, back then they were considered a sign of wealth and everyone wanted one.</p>

<p>Not long after this, in the 1950s and 1960s, people started adding other accessories to their key rings, creating key fobs. Following the Second World War, plastic manufacturing techniques improved, so key fobs became more prominent. From then on, they were used more and more as a way of promoting a business. They have developed even further since then, some key rings are multi-purpose doubling as a bottle opener, torch and even USB Memory Sticks!</p>

<p>Keyrings are very popular <a href="https://www.totalmerchandise.co.uk/" target="_blank" title="promotional products">promotional products</a>, as they combine being useful with branding and provide longevity of brand awareness. We have a wide selection of key rings&nbsp;so for any advice on what&#39;s best for your marketing campaign, just give us a call.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-great-promotional-product-for-any-business-key-rings</link>
      <pubDate>Tue, 15 Jan 2019 16:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2654d1c38051bdc25d9fdd913eff5a62cbbfc974.jpeg" type="image/jpeg" length="212542"/>
    </item>
    <item>
      <title><![CDATA[Plan Ahead for Valentine’s Day with Promotional Gifts]]></title>
      <description><![CDATA[<p>We may still be recovering from the festive madness but we can&#39;t slack off totally as the first of the big, UK-wide occasions is looming &ndash; just what branded promotional gifts are you going to choose for your Valentines Day marketing initiative?&nbsp;</p>

<p>We&#39;ll repeat our mantra &ndash; planning ahead is key and with 4 weeks to go there&#39;s still time to organise something for Valentines Day. Ideally, 8 weeks is a preferable lead time when planning marketing initiatives but we can work with 4 weeks, you&#39;re not sunk!</p>

<p>In fact, we&#39;re so helpful we&#39;ve curated a Valentine&#39;s section with all sorts of promotional giveaways that would be suitable for the occasion. Below is a tiny sample of the wide variety we have gathered together in one place for your convenience.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinkware/blenheim-single-champagne-flute-gift-set">Champagne Flute and 20cl Laurent Perrier Gift Sets</a><br />
Product Code: 209708</strong><br />
The Blenheim Lead Crystal champagne flute and Laurent Perrier Champagne set is an elegant and exclusive gift for your loved one.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/branded-10-inch-charlie-teddy-bears">10 Inch Charlie Teddy Bears</a><br />
Product Code: 188921</strong><br />
This cute, stuffed toy made from soft feeling cuddly dark brown material with a white shirt (perfect for printing with your logo) is ideal for this sort of campaign.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/pop-up-vases">Pop Up Vases</a><br />
Product Code: 185431</strong><br />
This innovative design can be used over and over again, can be stored flat and so are perfect for mail-outs or as a promotional gift. An ideal printed Valentines-associated gift suitable for a wide range of locations from the office to home.</p>

<p>Total Merchandise has&nbsp;over 5,000 giveaways so don&#39;t just take our word for it with these few examples Whatever&nbsp;your sector, we&#39;re sure you&#39;ll find ideal <a href="https://www.totalmerchandise.co.uk/branded-products/special/valentines-day" title="Valentines promotional products">branded promotional gifts for your Valentine&#39;s</a>&nbsp;marketing campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/plan-ahead-branded-promotional-gifts-for-valentines</link>
      <pubDate>Mon, 14 Jan 2019 16:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2c7b400321dfc1bdcf04cc3959330be96afc7fc0.jpeg" type="image/jpeg" length="254259"/>
    </item>
    <item>
      <title><![CDATA[Our Best Selling Promotional Items: Umbrellas]]></title>
      <description><![CDATA[<p>Promotional Umbrellas have long been one of our most popular promotional items. They are a great giveaway opportunity that offers a large imprint area with high visibility and can be extraordinarily useful for your clients. However, with all the varieties, choosing the right umbrella for your message can be a little challenging. Below are some helpful tips on the sorts of things to consider when choosing the perfect umbrella to giveaway</p>

<h2>The Types Of Promotional Umbrellas Available:</h2>

<h2>Golf Umbrellas</h2>

<p>These are the largest of the portable umbrella&nbsp;range. They come with different materials and qualities like steel or carbon straight shaft, windproof etc. Most importantly, they also offer a substantial design&nbsp;area for maximum brand exposure.</p>

<h2>Promo Budget Golf Umbrella</h2>

<p>These best-selling promotional golf umbrellas not only ensure&nbsp;brand exposure every time there&#39;s a shower, but they are also budget-friendly!</p>

<p>[311003]</p>

<h2>Telescopic Umbrellas, Mini Umbrellas and Compact Umbrellas</h2>

<p>These can fold/collapse down into a very short length, making them easy to transport and store. There are varying degrees of &#39;compactness&#39;. As well as different finishes and materials they also have different opening mechanisms. These practical, promotional umbrellas will help your customers when they need it the most.&nbsp;</p>

<h2>Express Value Supermini Telescopic Umbrella</h2>

<p>These mini branded umbrellas are the ideal size&nbsp;to keep in a bag for those unexpected showers. Also available on our express service!</p>

<p>[217194]</p>

<h2>Traditional Walking Umbrellas</h2>

<p>UK weather can be unpredictable, so&nbsp;these traditional walking umbrellas are not only useful for your clients but they also offer huge amounts of brand exposure.&nbsp;</p>

<h2>Fare Regular Eco Umbrellas</h2>

<p>Branded with your company design these eco-friendly umbrellas maximise your businesses advertising in any weather.&nbsp;</p>

<p>[197071]</p>

<h2>Beach or Garden Umbrellas</h2>

<p>For those sunny moments cover your customer&#39;s backs (literally) with a branded garden parasol.&nbsp;</p>

<h2>Classic Garden Parasol</h2>

<p>Perfect for enjoying the UK&#39;s sunny days&nbsp;these promotional garden parasols are available in 18 colours!</p>

<p>[311207]</p>

<h2>Branding Opportunities</h2>

<p>The opportunities for branding on these items are massively varying from umbrella to umbrella but the basics are often:</p>

<ul>
	<li>Printing areas &ndash; these are very generous and are one of the largest print areas of all the promotional items. Opportunities to print in full colour are common but the option for fewer colours and therefore less cost&nbsp;are always available.</li>
	<li>Additional print areas &ndash; often specific umbrellas will allow extra areas for print like the covers or the handles.</li>
	<li>Umbrella colours &ndash; the canopies can often be customised to match your company Pantone colours or if not then there will be a range of colours that will provide a best near match.</li>
</ul>

<h2>Additional Features</h2>

<p>Remember there are all sorts of extras that are available too. Often you can specify materials used or even handles, having straight or a curve, carbon or wood shafts. There&#39;s been a rise in novelty umbrellas with cute characters and shapes on the canopy (like ears). Some can come with a light in the handle or even a light that runs the length of the stem!</p>

<p>Offering one of the largest&nbsp;print areas of all portable&nbsp;<a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items</a>&nbsp;and&nbsp;the high visibility,&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" title="branded umbrellas"> branded umbrellas </a>offer makes them the&nbsp;fantastic branded merchandise. Your customers perceive them as&nbsp;high value, extremely useful and are likely to keep then&nbsp;for a long length of time. As for who, when or where to give out to? Well, the opportunities are many - from&nbsp;golf courses to&nbsp;schools &amp; universities, to&nbsp;conferences and trade shows just being a small section, any audience will appreciate receiving a personalised umbrella.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-best-selling-promotional-items-umbrellas</link>
      <pubDate>Fri, 11 Jan 2019 09:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/da8692f22c7872794a61cc31d5868bcbb59563a5.jpeg" type="image/jpeg" length="105378"/>
    </item>
    <item>
      <title><![CDATA[Branded promotional products to help celebrate St. David's Day]]></title>
      <description><![CDATA[<p>St. David&#39;s Day is on the 1st of March and is the first of the UK patron saint days this year, so make sure you celebrate it in style with some great branded promotional products with a Welsh twist.&nbsp;</p>

<p>Aside from our UK patron saint days being an excuse for a Bank Holiday, they&#39;re typically celebrated with traditions local to the area associated with the patron saint. In Wales, it&#39;s good food, good music, a chance to show off those pipes with a good singsong and heaps of good cheer. Everyone can get in on the fun atmosphere and celebrate with their own take on Welsh themed giveaways.&nbsp;</p>

<h2>Dragon Logobugs</h2>

<p>If we&#39;re going to go all out Welsh, then we&#39;ve got to include the standards. No Welsh celebration would be complete without a dragon! These little logo bugs are unusual enough to stand out and, of course, can include your branding on their tail.&nbsp;</p>

<p>[185851]</p>

<h2>Bespoke Stress Shapes</h2>

<p>While we do have some (admittedly) random types of stress toys - like toast and brains - we don&#39;t have leeks but never fear, you can get your own custom stress toy made especially with space for your logo too.</p>

<p>[182013]</p>

<h2>Bedford Sport Umbrella</h2>

<p>Now the likelihood of the weather behaving for any great length of time over the St. David&#39;s Day week is slim and while we do know this, we are optimists and always hold out hope of some sun. For when that inevitably does not happen, we have umbrellas (with one of the largest areas of all for brand awareness) &ndash; sturdy ones at that for the accompanying wind that likes to frustrate us.</p>

<p>[181774]</p>

<h2>Avalanche Bluetooth Speakers</h2>

<p>Music is a part of the fabric&nbsp;of Wales so no celebration would be complete without some good tunes and all whilst your logo is on display.</p>

<p>[191965]</p>

<h2>Flared Top Tot Glasses</h2>

<p>Of course, there&#39;s always a reason to raise a glass. No matter the tipple, be it alcoholic or not, a wee snifter of something or other is very welcome. Get the occasion etched on the glass along with your brand for a memorable keepsake of the day.&nbsp;</p>

<p>[186308]</p>

<p>So there you have it, an alternative take on St. David&#39;s Day and the sorts of <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional products</a> you can have fun with. For lots more promotional product inspiration, have a click through our Categories along the top of the website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-to-help-celebrate-st-davids-day</link>
      <pubDate>Thu, 10 Jan 2019 09:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f41b9a2d2b34a842ee99d82cdb4c0e91f95b015c.jpeg" type="image/jpeg" length="74850"/>
    </item>
    <item>
      <title><![CDATA[The Newest Promotional Items for January]]></title>
      <description><![CDATA[<p>Even when it&#39;s the silly season, we&#39;re constantly searching and sourcing new promotional items to add to our tally of over 5000. The new additions to the website for this month are a varied bunch, ranging from badges to wearables to cushions.</p>

<p>However given the time of year, we thought we&#39;d note some that would be pretty useful for this period of time especially. Remember the more useful, the more the giveaway will be used and that&#39;s a win-win for brand awareness and memorability!</p>

<p><strong>Result Active Polartherm Fleece Jackets</strong></p>

<p><strong>[190828]</strong></p>

<p>These personalised fleece jackets boast large front cotton lined pockets with a stitched outline, full-length zip fastening, athletic cut, elasticated cuffs and easy-care design. Embroidered with your company logo for maximised exposure, wherever they are worn, day-in and day-out.&nbsp;</p>

<p><strong>Result Core Mens Channel Jackets</strong></p>

<p><strong>[196064]</strong></p>

<p>Another excellent wearable from the same manufacturer as our fleeces above. Each of these personalised jackets come complete with fully taped waterproof seams, a cosy fleece lined body, a full front zip fastening with storm flap, foldaway hood, easy tear size adjustable cuffs and an inside chest pocket for phone, all in an easy-care, super warm and light design.&nbsp;</p>

<p><strong>Any Shape Multi USB Adaptor Cables</strong></p>

<p><strong>[196457]</strong></p>

<p>You could argue this is also a handy travel item, cutting down the need for cables (our lives are run by cables these days it seems!). But it has the added advantage of just being super useful in any environment. Customisable, it&#39;s manufactured to your bespoke shape! For a relatively low cost you can even choose up to 5 USB adaptors from options: Micro USB, Type C, Lightning, 30 pin connector (iPhone 4 and below) or mini USB, so you can completely design this personalised USB Cable to suit your branding requirements.&nbsp;</p>

<p>These are just some of the new additions to the TM family of <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items</a>. We have a whole section dedicated to new arrivals and you can reach it via the homepage of the website. Keep popping back as there are new giveaways being added daily!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-newest-promotional-items-for-january</link>
      <pubDate>Wed, 09 Jan 2019 10:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0dd9d6a947a7842baa1b453f6ad5e3d5abe78c64.jpeg" type="image/jpeg" length="144595"/>
    </item>
    <item>
      <title><![CDATA[Promotional Product trends for 2019: Wellness]]></title>
      <description><![CDATA[<p>Health and wellness is a traditional topic for the beginning of the year but it seems that for 2019 it&#39;ll be consistently in peoples minds, so choose your promotional product wisely to take full advantage of this year-round trend.</p>

<p>Wellness is more than just keeping fit or losing weight. The definition of &#39;wellness&#39; is...</p>

<p>&quot;Wellness is an active process of becoming aware of and making choices toward a healthy and fulfilling life. Wellness is more than being free from illness, it is a dynamic process of change and growth. ...a state of complete physical, mental, and social well-being, and not merely the absence of disease or infirmity.&quot; - The World Health Organization</p>

<p>So how do you narrow down an area of Wellness in order to correctly choose a fitting promotional product? There are thought to be around 8 main areas and we&#39;ve gone through our product range to find something that would be in keeping with those themes. Just to get you started!</p>

<p>Environmental Wellness: This can involve living a lifestyle that is respectful of our surroundings and being aware of environmental factors.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-eco-paper-straws">Printed Eco Paper Straws</a><br />
Product Code: 195848</strong><br />
Single-use plastics have been headlining for some time now and one of the worst offenders are straws. These paper straws are made from fully biodegradable paper. A&nbsp;practical yet environmentally friendly giveaway.&nbsp;</p>

<p>Financial Wellness: This involves learning how to successfully manage your everyday financial expenses.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/dartford-a4-zipped-calculator-folders">Dartford A4 Zipped Calculator Folders</a><br />
Product Code: 186377</strong><br />
Keeping track of all important finances in one place, these folders come with USB holder, 8 digit calculator and 20 page recycled paper notepad. An extremely useful giveaway.</p>

<p>Intellectual Wellness: This involves engaging in creative and mentally-stimulating activities, expanding your knowledge and staying curious.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-rubiks-cube">Rubiks Cube</a><br />
Product Code: 703290</strong><br />
A firm favourite, these Rubic Cubes will certainly keep your clients&#39; minds going a mile a minute all with our brand intertwined! An entertaining and nostalgic giveaway.</p>

<p>Occupational Wellness: This involves finding satisfaction and enrichment in your working environment.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/dutch-stroop-caramel-waffles">Dutch Stroop Caramel Waffles</a><br />
Product Code: 191972</strong><br />
Encourage the fostering of excellent relations with co-workers and friends with these tasty tea time treats. An ice-breaking giveaway.</p>

<p>Wellness can be many things to different people, sectors and areas of business but there are&nbsp;<a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional products</a>&nbsp;and unique marketing opportunities that can appeal to all and with our suggestions something you can investigate further.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-product-trends-for-2019-wellness</link>
      <pubDate>Tue, 08 Jan 2019 17:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/69d5fd6597f46f73f615deaf946f29082e51609a.jpeg" type="image/jpeg" length="45496"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Products: What's on your desk]]></title>
      <description><![CDATA[<p>The workers&#39; desk has long been a traditional battleground for branded promotional products! Be it an office desk, serving counter, working table &ndash; there&#39;s bound to be something branded and gifted on there or seen there.</p>

<p>Consistently, desk-related giveaways have topped our bestseller lists here at TM and for a good cause as it&#39;s a great area to get noticed and stay at the forefront of a person&#39;s consciousness. Not to mention the promotional items, while aimed at the working desk, often &#39;somehow&#39; make their way to home or vehicle or pocket!</p>

<hr />
<p><em><strong>Editor&rsquo;s Note:&nbsp;</strong>This article was originally written in January 2019 but we believe it could be helpful to readers and provide value and inspiration for businesses amidst COVID-19. For more information and updates, please visit our&nbsp;<a href="https://www.totalmerchandise.co.uk/news/coronavirus" target="_blank">Coronavirus Hub</a>.</em></p>

<hr />
<p>Here are some of our desk-related bestsellers and while you may think &ndash; we&#39;ve seen the likes of these giveaways hundreds of times before &ndash; that statement in itself proves our point. They may be erring on the traditional side or even run-of-the-mill but they&#39;re a &#39;sure thing&#39; in terms of brand awareness, longevity, and overall awareness building.</p>

<h2>Cambridge Promotional Mugs</h2>

<p>The UK workforce&nbsp;runs on a good cuppa &ndash; be it tea, coffee or something else hot. These classic shaped Cambridge mugs can be found on desks, in kitchens, in workshops, in studios, in factories, in garden sheds everywhere.&nbsp;</p>

<p>[701231]</p>

<h2>Brite Mat Coaster</h2>

<p>These hard-wearing coasters &ndash; made using recycled materials &ndash; are perfect for desks and counter-tops&nbsp;everywhere, especially for all in the catering trade, including bars, cafes, clubs, restaurants &amp; hotels. Plus they&#39;re the ideal partner for the Cambridge Mugs above too.</p>

<p>[114028]</p>

<h2>Curvy Ballpens</h2>

<p>These are, without a doubt, our bestselling pen of all time. They&#39;re a stylish and comfortable ergonomic pen that comes in a variety of vibrant coloured trims with frosted grips that are specifically designed for your comfort and ease whilst writing.&nbsp;</p>

<p>[182067]</p>

<h2>3 x 3 Sticky Notes</h2>

<p>How many offices and workplaces rely on these little lifesavers? We couldn&#39;t even begin to note (get the pun there!) all the ways and places in which these can be used. Coming in a variety of colours, with fantastic branding space - they really are the perfect all-rounder giveaway.</p>

<p>[140088]</p>

<h2>USB Super Flat Flashdrive</h2>

<p>The modern-day essential for any business. These are ridiculously handy to keep on you at all times &ndash; this model even has a practical metal loop to allow attachment to a keyring. Whether it be to give to your staff for their daily work or give out to clients (loaded with your company information of course!) or just as a hand out to prospective customers &ndash; these USB memory sticks will last for years with your branding on them, invaluable exposure!</p>

<p>[401136]</p>

<p>So you see the point we&#39;re making here, <a href="https://www.totalmerchandise.co.uk/" target="_blank">branded promotional products</a> are absolutely everywhere. Pick your battlefield depending on your marketing aims and we&#39;ll be here, waiting with the ideal giveaway for you every time.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-whats-on-your-desk</link>
      <pubDate>Mon, 07 Jan 2019 09:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f5cb1c3ef77f1f65eedc4b8c6c90cadbd1b633b6.jpeg" type="image/jpeg" length="127998"/>
    </item>
    <item>
      <title><![CDATA[Planning Ahead for January With Promotional Gifts]]></title>
      <description><![CDATA[<p>So we&#39;re back to real life with a bump, picking up where we left off with our work life and looking to the marketing future thinking what would be ideal branded promotional gifts for January?</p>

<p>If you think about what January traditionally means: New Year&#39;s resolutions, fresh start, renewed plans for life and such. With some well chosen giveaways you can tap into the current January trends. By doing so you can prove you&#39;re up to date on latest thinking, have your customers best interests at heart all while getting promotional items out there that will be used, appreciated and visual.</p>

<p>What would be some ideas for January giveaways that can best sum up the time and attitude of the year but also give your business brand a boost and keep the longevity of usage? We&#39;ve chosen some of our favourite January themed promotional items and also some of the newest arrivals to our product range. With the perceived value, usefulness and &#39;cool&#39; factor these will serve your&nbsp;marketing plans well!&nbsp;</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/branded-knitted-scarves">Knitted Scarves</a><br />
Product Code: 196290</strong><br />
It kinda goes without saying that our UK winter brings it all so anything that is weather related will do well with your clientele. Keep them sung and warm with this traditionally jacquard knitted with your design of choice in up to 4 colours, complete with tassel fringes.&nbsp;</p>

<p>&nbsp;</p>

<p><strong>Moleskine 12 Month XL Weekly Diaries<br />
Product Code: 196288</strong><br />
Even with all the tech that&#39;s going around, replacing the paper and pen will never completely happen. A diary has always been and always will be a useful business item. Go for a quality brand like this Moleskine 12 Month XL Weekly Diaries dated January to December, featuring the days of the week and you&#39;ll get a whole year&#39;s worth of brand awareness included!</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/branded-rfid-passport-wallets">RFID Passport Wallets</a><br />
Product Code: 196119</strong><br />
The advancements in technology also bring their own issues. These wallets, manufactured from quality soft feel PU, come complete with shield lined protection against ID theft and card fraud. These personalised Passport Holders with RFID allow you to store your debit and credit cards in the slots safely. Something your clients may not be aware of but will be thankful to have.</p>

<p>Some food for thought for the year ahead in your marketing and branded<a href="https://www.totalmerchandise.co.uk/" target="_blank"> promotional gifts</a> budget.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/plan-ahead:-branded-promotional-gifts-for-january</link>
      <pubDate>Thu, 27 Dec 2018 10:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/abee915c58466bc762ad3319fefe4d460759f3b3.jpeg" type="image/jpeg" length="132472"/>
    </item>
    <item>
      <title><![CDATA[Why Promotional Products Have to be Part of your 2019 Marketing Plans]]></title>
      <description><![CDATA[<p>The age-old problem of how to ensure your brand stands out and remains at the forefront of a clients mind is a tricky one to solve but having some branded promotional products is an essential first step in a cohesive marketing strategy to secure this.</p>

<p>Out of sight, out of mind is a clich&eacute; but it can prove very true with respect to client relations. Trying to combat lethargy in brand awareness is never-ending but having some carefully chose giveaways that stand the test of time will go a long way to solving this issue. To back this up, here are some reasons why every marketing campaign can benefit from branded promotional items in their campaign.</p>

<h2>1. Lasting Awareness &ndash; Longevity For Your Brand</h2>

<p>A well-chosen promotional giveaway should be an ongoing reminder of your company brand&nbsp;every day that it is used. The positive links created by gifting a promotional giveaway can boost client loyalty and relations. Include your contact details on the giveaway and you&#39;ll increase the likelihood of new/repeat custom too.</p>

<h2>2. Your Brand, Front And Centre &ndash; Advertising Space</h2>

<p>That well-chosen giveaway can also become a permanent, daily advert for your company&#39;s services&nbsp;within a workplace. Think that the majority of people are working for around 8hrs a day with a lot of them situated in one place &ndash; be it at a desk, countertop, work vehicle etc. If your giveaway is chosen with that in mind, you will secure advertising for your company day in day out.&nbsp;</p>

<h2>3. That Must Have Cost A&nbsp;Lot &ndash; Perceived Monetary Cost Of A&nbsp;Giveaway</h2>

<p>People are more likely to base their idea of costs on a single item but as you&#39;ll order in bulk you can use this to your advantage. The emotional response to a perceived valuable gift is very beneficial when aiming to illustrate just what the receiver means to your company and how you would like to be thought of with regards to valuing clients.</p>

<h2>4. Make It Personal &ndash; Connect To Your Clientele&nbsp;</h2>

<p>Be clever when choosing your giveaway and be mindful of the customer&#39;s perception of the item. Creating desirability for an item because it is &ndash; collectable, cool, new, interesting, techie, valuable &ndash; all of this lifts your branded giveaway above others by inciting a positive emotional response. Make sure your giveaway is their new favourite thing and they&#39;ll use and speak of it often.</p>

<h2>5. Social Mindfulness &ndash; Be Seen Out With Your Sector In A&nbsp;Positive Way</h2>

<p>Obviously, there are benefits to this for business but that aside, ethically and morally the value of getting involved locally is good for the community, your employees and the larger area as a whole. Consider a sponsorship or host your own charity events for causes dear to your company&#39;s heart and or your communities &ndash; just because you can.</p>

<h2>6. You&#39;re Only As Good As Your People &ndash; Employee Incentive</h2>

<p>It&#39;s a clich&eacute; because it&#39;s true. Don&#39;t forget to reward your staff with promotional giveaways, without them where you be? A genuine appreciation of your staff can motivate and that&#39;s good all-round &ndash; better for business and better for staff well-being. Also, it&#39;s just the right thing to do.</p>

<h2>7. Give A&nbsp;Little Bit Extra &ndash; A&nbsp;Different Way To Give And Promote</h2>

<p>Adding in a &nbsp;free gift is an alternative way to just handing out giveaways. Keep the perceived value high but obviously no more than the product or service you&#39;re bundling it in with. Instead of actual monetary discounts, the giveaway could be perceived to be worth the amount when in fact it will be less due to bulk-buying. This, in turn, means higher sales margins for the business coupled with the thrill of a free gift for the client &ndash; a double win.</p>

<h2>8. Every Penny Counts &ndash; Target Your Giveaways, Save Money</h2>

<p>Your giveaway will save you money if it&#39;s done correctly. The longevity of the item will mean that your business details and/or service will stay in a customers&#39; mind for a good amount of time. This versus the cost of more &#39;traditional&#39; advertising will soon pay for itself and assist in keeping a lid on marketing budgets.</p>

<h2>9. Word Of Mouth &ndash; Client Recommendations Are Invaluable&nbsp;</h2>

<p>Let your chosen giveaway, worn or used by your client, be their recommendation of your company. Make sure the item is quality, useful and interesting enough to be used often and your client will be your brand ambassador providing mobile advertising wherever they go.</p>

<h2>10. Touchy, Feely -&nbsp; Tangible Products For Promoting</h2>

<p>With so much being digital or paper, vouchers or coupons, having something your customer can physically touch, feel, taste, smell etc. very much appeals to the human element. You only have to look at Amazon &ndash; the website that would kill printed books, who&#39;s biggest sellers are... printed books. Or the resurgence in vinyl records against all the odds of a digital music industry. There is no getting away from the fact that people like physical things and there is room in this world for both.</p>

<p>So there we have it, 10 sound reasons to&nbsp;make&nbsp;<a href="https://www.totalmerchandise.co.uk/" target="_blank">branded promotional products</a> a really integral part of your marketing budget. When used in conjunction with a properly thought out strategy the benefits are self-evident.<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-branded-promotional-products-really-have-to-be-part-of-your-2019-marketing-plans</link>
      <pubDate>Fri, 21 Dec 2018 11:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/568851b6c36d98673869d22eb998db33dab43f18.jpeg" type="image/jpeg" length="101409"/>
    </item>
    <item>
      <title><![CDATA[Our Best Selling Promotional Items: Custom Printed Bags]]></title>
      <description><![CDATA[<p>Of all our best-selling branded items;&nbsp;promotional bags is the one category of giveaways that&#39;s had a massive resurgence in recent years. Besides the overall awareness of being eco-friendly, a concept that has been around for years, the increasing costs for plastic bags and now the worldwide campaign against plastics, in general, has meant this particular item has enjoyed a marked increase in popularity.</p>

<p>There are a few choices to make regards which type of promotional bag your brand might want to adopt. Are you going for reusable, paper or recycled? What about the colours, print options, and size? It will all depend o&nbsp;your business of course, but we have listed some of our top picks of branded bags:</p>

<h2>1. Printed Tote Bags</h2>

<h2>Printed Cotton Tote Bags</h2>

<p>An absolute essential to any marketing campaign, it&#39;s our best-selling bag of all time. These printed cotton tote bags ticks all the boxes for reusable and recyclable but also gives you a massive amount of space for your branding printed in up to full colour. And the best part; they&#39;re budget-friendly, start at just 58p per unit!</p>

<p>[189679]</p>

<h2>2. Promotional Jute Bags</h2>

<h2>Jute Bag For Life</h2>

<p>More sturdy with more longevity, this jute shopper will last for years with it&#39;s wipe down finish and heavy-duty handles. Great for eco-friendly campaigns, these just bags are made from 1005 sustainable, renewable and biodegradable jute.</p>

<p>[191844]</p>

<h2>3. Branded Shopping Bags</h2>

<h2>Packaway Shopper Bags</h2>

<p>A super useful, pack-away shopping bag that fits nicely in a handbag ready for the unexpected moment your customers are in need of a shopping bag. Made from 51% recycled PET and feature a printed &#39;I am made from 3 recycled bottles&#39; message to clearly display the eco-friendly objective.&nbsp;</p>

<p>[184789]</p>

<h2>4. Custom Drawstring Bags</h2>

<h2>Budget Nylon Drawstring Bags</h2>

<p>Differing from our other bags, this is a drawstring bag that has a huge amount of advertising potential. From sports teams to schools, retail to travel &ndash; it really is that versatile. Available in a range of colours to suit any marketing campaign these printed drawstring bags can be with you from just 48 hour dispatch!</p>

<p>There is no better time to invest in some of these best-selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> as the move to completely remove plastic bag usage is truly underway. Branded bags are the perfect way to showcase your business in an eco-friendly light, all the while flaunting your brand with every use.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-best-selling-promotional-items-promotional-bags</link>
      <pubDate>Wed, 19 Dec 2018 10:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3b3bfaeabb8bada595f2845fd101f26605fb8077.jpeg" type="image/jpeg" length="120467"/>
    </item>
    <item>
      <title><![CDATA[Top 10 Promotional Merchandise Best Sellers]]></title>
      <description><![CDATA[<p>Has the growing choice of promotional merchandise available made selecting the right corporate giveaway gift a confusing or daunting task? We all realise the importance of advertising your marketing campaign or business brand. The right choice can help keep your company logo first and foremost in your customers&rsquo; minds at all times, far ahead of all your competitors. Knowing that can only make the decision more overwhelming. If you&rsquo;re feeling the pressure, then knowing what works for businesses all over the UK and beyond could help make that choice easier for you.&nbsp;</p>

<p>You might feel more at ease to know you&rsquo;ve invested in a product to advertise your company logo that has had proven success over the years. Below we&rsquo;ve identified the all-time Top 10 Best-selling Branded Merchandise, proven by customers to be the people&rsquo;s choice of marketing ideas.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/cotton-tote-bags" target="_blank">Cotton Tote Bags</a></strong></p>

<p>With the environment a topic on everyone&rsquo;s lips all over the world, it&rsquo;s only logical that promotional Cotton Tote Bags are one of the most successful branded giveaways around. If you&rsquo;re hoping to advertise your company brand in an eco-friendly light, they are a &lsquo;natural&rsquo; choice. Made from sustainable cotton, the preferred choice for customers due to its durability and softness, they are a great, longer-lasting alternative to plastic carrier bags. Printed Tote Bags can be reused and again not only with every shop but as school bags, book bags, laundry bags and more &ndash; highly versatile, cost-effective, and even recently associated as an everyday fashion accessory to appeal to all your clients at a great low price.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/brite-mat-mousemat" target="_blank">Brite Mat Mouse Mat</a></strong></p>

<p>With a computer in every office and almost every home around the country, the appeal of a branded mouse mat is unquestionable. If you have a lot of information you want to put on display for your customers to peruse at leisure, then a customised Brite Mat Mouse Mat is a practical way of keeping your brand and details close at hand throughout the workday. Rigid and robust, they are developed for optical mice to suit current trends and even contain recycled general-purpose polystyrene and paper for eco-friendly businesses and campaigns. If you need to print lots of detail or even photographic images, the simple flat surface creates an ideal opportunity for any marketing campaign.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/promotional-brite-mat-coaster" target="_blank">Brite Mat Coaster</a></strong></p>

<p>If you don&rsquo;t want to tie your corporate brand to a desk then printed Brite Mat Coasters are a perfect choice, suited to businesses and campaigns of all kinds and able to display your company logo from any surface that holds drinks. Ideal for use around the home, the workplace, cafes, restaurants, bars and more. When your customers enjoy a cup of tea or a favourite bubbly beverage they are in a more relaxed frame of mind, able to take in your promotional brand message more efficiently. If you want to make maximum impact at minimal cost, they can even be ordered in addition to the matching personalised Brite Mat Mouse Mat for a fully branded desk set. You can also draw even more attention to your marketing campaign by printing in eye-catching full colour.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/cambridge-promotional-mugs" target="_blank" title="Cambridge Mugs">Cambridge Mugs</a></strong></p>

<p>Make sure you don&rsquo;t miss a trick with arguably the most recognisable personalised giveaway in the industry. Practical and low cost, useful to almost every customer, the Cambridge Promotional Mug is probably your best choice if you want guaranteed use for your branded merchandise. The classic, clean lines not only ensure suitability to all marketing campaigns but also a generous print area that will put your company logo on display with every sip. If you&rsquo;re looking for a little something extra, we even do various packaging options to help you give your clients an extra special business gift.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/shaped-flexible-fridge-magnets" target="_blank">Shaped Flexible Fridge Magnets</a></strong></p>

<p>If you&rsquo;re working to a tight budget but don&rsquo;t want to compromise on brand exposure, personalised Shaped Flexible Fridge Magnets printed with your corporate logo or slogan are an excellent choice. Lightweight and compact, so perfect for direct mail campaigns, they also come in a host of over 60 standard shapes to choose from, enabling you to achieve a unique finish tailored to your specific business type at great low prices. They can be attached to any fridge, magnetic whiteboard or noticeboard, displaying your company name in place for all to see. Branded via under surface printing to further extend the advertising life.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-valueweight-t-shirts" target="_blank" title="Fruit of the Loom T-Shirts">Fruit of the Loom Valueweight T-Shirts</a></strong></p>

<p>Do you need staff uniform for an event or exhibition, or perhaps a charity fundraiser? Or would you simply like to invest in a mobile advertising solution that will flaunt your corporate brand at great low prices each time they are worn in any location? Promotional Fruit of the Loom Valueweight T-Shirts manufactured from Belcoro yarn for a softer feel, have extensive colour options to enable you to make a choice that suits your company colours. They also offer the added reassurance of associating your marketing campaign with a renowned clothing brand.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-ballpens" target="_blank">Curvy Ballpens</a></strong></p>

<p>When you&rsquo;re after a low-cost branded giveaway with style and appeal, printed Curvy Pens with their classy silver hued trims have been a proven success over the years. One of the most iconic writing instruments in the promotional industry, they are also one of the cheapest pens available yet still offer a sense of practicality and comfort, thanks to the ergonomic grips and curvaceous design. The nature of the barrel allows for a wider brand area, ideal for businesses looking to include more information in their advertising campaign, or even just have maximum impact with a larger company logo.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-mint-cards" target="_blank">Promotional Mint Cards</a></strong></p>

<p>If you have a corporate marketing campaign with a lot of information or a myriad of colours, then a large print area on a simple, understated branded giveaway is the ideal solution. Promotional Mint Cards can be personalised in up to full-colour print in as little as 72 hours, extending their appeal to companies in need of promotional merchandise fast. The mints are sugar-free to suit even the calorie conscious and the slimline design makes them ideal for mail shots, events and trade shows, hospitality, universities, goody bags and more. One of the most budget-friendly sweet merchandise available, fully certified to Global Standards for your peace of mind.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-message-bug" target="_blank">Promotional Message Bugs</a></strong></p>

<p>Sometimes even the smallest promotional giveaways make all the difference. If you&rsquo;re after something fun and simple, with 40 colour options to choose from and a ribbon printed in eye-catching full colour, branded Message Bugs can easily become unique advertising opportunities tailored specifically to your company colours at great low prices. Also known as Logo Bugs, Pom Poms or Fluffy Bugs, they can be used as display items at corporate events or desks, or for school leavers, incentive gifts, fun little rewards, the possibilities are endless at a price to suit all budgets.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-twist" target="_blank">USB Flashdrive Twist</a></strong></p>

<p>It can be easy to spend too much on promotional tech business gifts, but the classic branded USB Flashdrive Twist can deliver practicality and high-perceived value at incredibly low prices. Ideal for students, office workers or even casual use, these personalised memory sticks allow you to transfer your important files from one location to another, or carry them with you on the road for when you need them most. Not only can they be customised with your company logo via engraving or printing, but they can even have a marketing message or product release information pre-uploaded for you to hand out to your prospective customers free of charge.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-10-promotional-merchandise-best-sellers</link>
      <pubDate>Tue, 18 Dec 2018 09:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/386b766cf6abc85834e7090d4aadfdc56cd43429.jpeg" type="image/jpeg" length="34368"/>
    </item>
    <item>
      <title><![CDATA[The Top 5 Promotional Items for Plumbers]]></title>
      <description><![CDATA[<p>Looking professional is as important as doing a good job as you&#39;ll not get in the front door if you don&#39;t look the part so with this in mind choose promotional items with your logo carefully and reap the benefits. The Plumbing trade is a very busy market and it&#39;s also one that can come in for&nbsp;criticism. While you&#39;ll obviously advertise, a lot of jobs will come from word of mouth and recommendations,&nbsp;so make sure you&#39;re memorable and stand out from the rest &ndash; for good reasons of course!</p>

<p>Now we can&#39;t help you with the daily work but we can help with standing out and looking professional. We have a number of giveaways that are certain to leave a favourable impression both in terms of being giveaways for customers but also making you and your colleagues look the part.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/radiator-and-gas-box-keys">Meter Box Keys</a><br />
Product Code: 184910</strong><br />
These pesky items are always going missing or breaking so they&#39;re the perfect useful giveaway for customers, no matter the job.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/zipped-fleece-jackets">Zipped Fleece Jackets</a><br />
Product Code: 194854</strong><br />
In the UK, it&#39;s rare that you&#39;re too hot on a job so these fleece &ndash; with your branding on them of course - are great for keeping you warm and also showing a professional side.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-water-drop">Stress Water Drop</a><br />
Product Code: 650</strong><br />
A super low-cost giveaway and it&#39;s fun too. These stress toy water drops are quirky and easy to store in your van or workshop, suitable to give out at any time of year and for any reason be it on a job or just to promote.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-pleximag-magnets">PlexiMag Magnets</a><br />
Product Code: 186167</strong><br />
Great for slapping on a boiler or metal surface. Printed up with your branding and contact details they can stay with the customer for years whether it be on the boiler you just fitted or their fridge holding up photos!</p>

<p>&nbsp;</p>

<p>We could go on&nbsp;as there are so many <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items with your logo</a> that would be perfect for plumbers and contractors. Use these as inspiration and have a look through the rest of our website for more ideas.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-with-your-logo-for-plumbers</link>
      <pubDate>Fri, 14 Dec 2018 13:36:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a2ee3155307014704fbca8d326c1106b92781ee8.jpeg" type="image/jpeg" length="188540"/>
    </item>
    <item>
      <title><![CDATA[Promotional Product Trends For 2019: Colours]]></title>
      <description><![CDATA[<p>If you are organised (and we hope you are) your marketing will normally run about 2-3months in advance so it&#39;s very important to keep up to date on what proposed trends might be when picking the promotional product that will represent your brand at that point of the year.</p>

<p>Here at TM, we do pay particular attention to up and coming trends when sourcing our giveaways so we can always aim to have what you need when you need it for.</p>

<p>For example, here we&#39;re looking at colours and which are predicted to be popular for the first part of 2019. The Pantone Color Institute has a lot to do with predicting colour trends and is a huge influence so when they talk about colour, it pays to listen closely.</p>

<p>It is expected that the following hues of colour will be popular in early 2019: Corals, Darker Reds, Natural Greens, Golden Yellows and Deep Blues. For more neutral colours: Brown/Greys, Creams and Navy Blues.</p>

<p>So what do we have on our website that come in those soon-to-be popular hues and shades? Well, we have a huge range already on the website that have at least 1 of those aforementioned colours available and we&#39;ll be adding more products and colour variations at the beginning of next year. Some of our favourites already available are:</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/zipper-conference-bags">Zipper Conference Bags</a><br />
Product Code: 187393</strong><br />
These budget-friendly zipped bags are an ideal product for exhibitions, sales conferences, and product launches. They come with a wide range of vibrant colours to choose from including some of the hue and neutral colours for 2019.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/pierre-cardin-lafleur-ballpens">Pierre Cardin Lafleur Ballpens</a><br />
Product Code: 194510</strong><br />
These personalised metal ballpoint pens boast push-button retractable mechanisms and offer a great quality finish at a very reasonable price. They&nbsp;come with an enamel coating, of which, there are several key 2019 colours available,</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-grande-thermal-mugs">Americano Grande Thermal Mugs</a><br />
Product Code: 188361</strong><br />
For this handy reusable mug, you can choose from a selection of solid or translucent colours for the outer layer, a coloured lid, and either a black or white inner/handle piece. And you&#39;ve guessed it... several of our 2019 colours are available</p>

<p>&nbsp;</p>

<p><strong>Touch Screen Gloves<br />
Product Code: 192331</strong><br />
The tips on each glove, allowing you to maintain control over your capacitive touch screen device while still keeping your hands warm. All while advertising your company logo and come in all the colours which will be fashionable in 2019.</p>

<p>&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-valueweight-t-shirts">Fruit of the Loom Valueweight </a><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/fruit-of-the-loom-valueweight-t-shirts">T-Shirts</a><br />
Product Code: 302004</strong><br />
We can always rely on this brand to cover the colour spectrum. These classic and budget-friendly&nbsp;short sleeve crew neck tee are widely used within the promotions industry.&nbsp;</p>

<p>&nbsp;</p>

<p>So just a few examples of how you can choose your <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional product </a>and stay on colour trend for 2019. Keep a watch on the new products we&#39;ll be adding in next year for evern more of an assortment of colours for our giveaways, these are but a few!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-product-trends-for-2019-colours</link>
      <pubDate>Thu, 13 Dec 2018 16:08:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/36a3473a428e8332ef1abd8c93b8f2a2a4fa2d7a.jpeg" type="image/jpeg" length="65224"/>
    </item>
    <item>
      <title><![CDATA[Planning Ahead of The Finance Sector: Branded Promotional Gifts]]></title>
      <description><![CDATA[<p>Branded promotional gifts continuously prove their value in all sectors as a marketing tool and there are many surveys that repeatedly back this up (check our the BPMA for their findings). The Finance industry has long been a beneficiary of this school of thinking, using promotional merchandise as an indispensable tool for business and marketing promotion. However, keeping the clients you gain is a whole other issue and the Financial sector is no&nbsp;different from others in facing stiff and increasing competition. So what can be done to improve client retention whilst not alienating them when attracting new clients with starter deals and such? A good place to start is with some carefully tailored giveaways that represent your company values but also conveys&nbsp;your company&#39;s attitude towards clients both new and old.</p>

<p>We have found that over there years at TM, traditional best sellers for Financial sectors have typically been desk/office items and drinkware but with promotional gadgetry being more affordable and more intelligent that is proving popular now too.</p>

<p>So what would be our favourite TM Top 10 branded promotional gifts for the Finance industry?</p>

<h2>Curvy Ballpens</h2>

<p>These low cost, stylish and comfortable ergonomic pens that come in a variety of vibrant coloured trims with frosted grips which are specifically designed for your comfort and ease whilst writing.</p>

<p>[182067]</p>

<h2>Parker Jotter Stainless Steel Ballpen</h2>

<p>A classically designed pen that is known throughout the world and the all-metal version brings even more exclusiveness to this prestigious Parker ballpen. Stainless steel finish and presented in a presentation box for your extra convenience.&nbsp;</p>

<p>[181409]</p>

<h2>Business Card Holder</h2>

<p>Made from aluminium in metallic colours. These promotional business card holders make a great business gift that will suit smaller budgets.</p>

<p>[185152]</p>

<h2>City Clocks</h2>

<p>These sleek, high-quality timepieces can be engraved onto the back or have any city or country name under each face to indicate each time zone.</p>

<p>[189010]</p>

<h2>Fast Wireless Chargers</h2>

<p>Allow users to charge their QI compatible mobile devices without having to use a charging cable - all while advertising their brand simultaneously.</p>

<p>[196000]</p>

<p>So for attracting new clients and keeping the old, these <a href="https://www.totalmerchandise.co.uk/" target="_blank">branded promotional gifts</a> are ideal for the Finance industry. For building a brand that is memorable and approachable make a point of choosing stylish, attractive and with perceived value giveaways that the recipients would genuinely like to keep.&nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/planing-ahead-for-the-finance-sector:-branded-promotional-gifts-for-2019</link>
      <pubDate>Wed, 12 Dec 2018 14:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/744f586b4391efe41a9eb190778aa36b0527687c.jpeg" type="image/jpeg" length="118061"/>
    </item>
    <item>
      <title><![CDATA[Communicate Your Brand Values with Well Chosen Promotional Items]]></title>
      <description><![CDATA[<p>Agree with it or not, these days branding isn&#39;t just about a service or product. Core company values come into play too, so communicate your message with some thoughtfully chosen promotional items.</p>

<p>Customers are increasingly showing their loyalty to brands and companies that have clear, stated values and are committed to being transparent and honest in both their everyday dealing and general ethics. Make sure you communicate this in a way that is genuine, appropriate but non-preachy.</p>

<p>So what does this mean for your marketing and ultimately your promotional giveaways in particular?&nbsp;</p>

<h2>Product Sourcing:</h2>

<p>Well,&nbsp;making sure you know the history and source of your items will play a large part in any purchasing. Here at Total Merchandise, we have a huge amount of product information for each of our items and we&#39;re adding to it all the time. You can make informed decisions easily with our comprehensive product facts and if there&#39;s something, in particular, you need to know you can always call us and we&#39;ll do our best to fill in the blanks.</p>

<h2>Keeping Up With Current Ideals:</h2>

<p>From staying eco-friendly to ethical ideals of production &ndash; there are a huge number of important, modern issues that need to be considered when either adopting a cause or making actionable targets to better the way in which your company conducts itself. We have numerous ways to help with achieving your company goals. For instance, we have a dedicated <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly section</a> especially for all manner of recyclable products or ethically constructed products. Again, we&#39;re always at the end of the phone should you need to know more.</p>

<h2>Inspiring Your Customers:</h2>

<p>So you&#39;ve considered the 2 points above and chosen giveaways that you believe clearly represent your company&#39;s values and aspirations. Gifting your client base with these products can open up a whole alternative dialogue, separate to your core company services/products. While you are excited about what your company does, often clients are not, they just need a product or service. Being able to converse on a different topic but still have it relevant to your company gives you multiple alternative avenues of interest and emotional connections with your customers.</p>

<p>It&#39;s an ever-changing business world and companies are asked more and more about moral issues so make sure you convey your ethics with <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items</a> that clearly communicate your brand&#39;s aspirations and values.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/clearly-communicate-your-brand-values-with-thoughtfully-chosen-promotional-items</link>
      <pubDate>Tue, 11 Dec 2018 14:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0b72deffe9e0da23fbdf875479f5ff9328ae291b.jpeg" type="image/jpeg" length="89640"/>
    </item>
    <item>
      <title><![CDATA[5 of the best Promotional Items for the UK Winter]]></title>
      <description><![CDATA[<p>Winter&#39;s in the UK can pose many problems as they&#39;re just so annoyingly unpredictable, so what promotional items for the UK winter can you give away that will be relevant, useful and provide longevity?</p>

<p>There&#39;s no denying we get it all in Winter &ndash; rain, wind, fog, ice, sometimes snow and rarely cool sun. The trick to choosing promotional items wisely is to get something that is of perceivable quality, suitable for your budget and useful enough to get repeat use. Some of our suggestions, based on 15+years of winter sales...</p>

<h2>Classic Ice Scrapers</h2>

<p>You can&#39;t go wrong with these printed with your design in full-colour print directly to a digital insert which is fixed onto the scraper. They&#39;ll be greatly appreciated by any driver and boost your brand awareness wherever they go.</p>

<p>[195054]</p>

<h2>Americano Grande Thermal Mugs</h2>

<p>These double-walled insulated takeaway style mugs are colourful with a unique handle making this product easier to hold while advertising your logo or brand.</p>

<p>[188361]</p>

<h2>50ml Standard Clip Hand Sanitisers</h2>

<p>Supplied with 50ml of Anti Bacterial &quot;waterless&quot; hand gel on a convenient clip fitting, these are suitable for a wide range of winter-themed businesses and campaigns.&nbsp;</p>

<p>[181163]</p>

<h2>Recycled PET Vented Auto Umbrellas</h2>

<p>Vented for increased stability in our UK wintery conditions, complete with an automatic opening for improved practicality.&nbsp;</p>

<p>[190930]</p>

<h2>Fleece Blanket with Pouch</h2>

<p>A handy comfortable throw that comes with a separate nylon pouch and will have a long lifespan, making sure your branding is seen regularly.&nbsp;</p>

<p>[3011483]</p>

<h2>LED Light Up Wristbands</h2>

<p>Lightweight yet high-quality bracelets with ultra-bright optical lights and 3 flashing modes, these personalised flashing bracelets are ideal for cycling or walking on dark, wintery nights. A flashy twist on the standard wrist band that is sure to light up any campaign.&nbsp;</p>

<p>[191093]</p>

<p>So there you have it, some <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items</a> for the UK winter that will bring genuine benefit to your client base and also give you promotional longevity.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-of-the-best-promotional-items-for-the-uk-winter</link>
      <pubDate>Fri, 07 Dec 2018 14:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2b60b0cc041e513608f79ec54afabf98e3872961.jpeg" type="image/jpeg" length="200652"/>
    </item>
    <item>
      <title><![CDATA[Our Best Selling Promotional Items: Stress Toys]]></title>
      <description><![CDATA[<p>Let your loyal clients and customers&nbsp;squeeze and squish away their stresses with a fun and memorable giveaway.&nbsp;Branded up with your company logo or even formed in the shape of something relevant to your business sector, these fun little novelty products convey a sense of humour and charm every time they&#39;re&nbsp;reached for in the office or workplace.</p>

<p>The variety we have on our website is nearly endless! From squishy ball shapes to animals&nbsp;to customised shapes or themes. These low-cost items are a quality, but quick win giveaway.&nbsp;Not to mention buying in bulk can offer up even more savings as they never go out of fashion or date thus can be stored and used all year round. Some examples that could suit your business:</p>

<h2>For Seasons Like Christmas: Stress Santa</h2>

<p>A fun festive stress ball that will get your promotion moving. Available for printing in full-colour.</p>

<p>[184232]</p>

<h2>For Anything Involving Vehicles Like The Transport Sector: Stress Tyre</h2>

<p>A fun-shaped stress product ideal for the transport and automotive industry. With its generous print area, they are sure to promote your campaign or business with every squeeze.</p>

<p>[302110]</p>

<h2>For Pharmaceutical Companies Or The Health Sector: Stress Capsule</h2>

<p>Ideal for the health, pharmaceutical and medical trades. A relevant low-cost product to suit all your advertising needs.</p>

<p>[181478]</p>

<h2>For Anything Involving Building Or Any Of The Trades: Stress Hammer</h2>

<p>Although it may not be useful for banging in nails, this is a fun way to promote your brand.&nbsp;</p>

<p>[183350]</p>

<h2>For Everyone:&nbsp;Bespoke Stress Shapes</h2>

<p>Why not create your own Bespoke Stress Shape? You can have your own unique stress shape made to your specific design requirements. This is a great promotional tool as you can guarantee that it&#39;s different from what your competitors are offering!</p>

<p>[182013]</p>

<p>Almost every conceivable sector can have some sort of giveaway produced in squeezable rubber.&nbsp;It&#39;s no wonder they&#39;re consistently on our best sellers list - so there&rsquo;s no need to stress about finding those perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toy</a>. If you&#39;re wanting to stick in the minds of your customers during your next marketing campaign then think outside&nbsp;of the box with these fun little branded giveaways.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-best-selling-promotional-items:-stress-toys</link>
      <pubDate>Thu, 06 Dec 2018 10:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/237aaed13cc7447bcdfd4c0e6fcf768ab7dce83d.jpeg" type="image/jpeg" length="119742"/>
    </item>
    <item>
      <title><![CDATA[There's Still Time To Get Your Promotional Gifts Ready For Christmas!]]></title>
      <description><![CDATA[<p>It won&#39;t have escaped your notice that Christmas time is speedily heading for us so if you&#39;re not quite organised, there&#39;s no need to worry as there are still a lot of branded promotional products you can order and receive in time to give them to your favourite clients, staff and customers.</p>

<p>Most businesses will have some kind of Christmas idea&nbsp;in place. &nbsp;This is because it&#39;s a great time of year to spread goodwill and promote your brand. &nbsp;Christmas focused campaigns and gestures are a great way to spread loyalty and finish the fourth quarter in a strong way. &nbsp;Not only can you be part of your employees celebrations, but also your customers as well. &nbsp;This means you finish the year on a high with loyalty amongst your customers as well as employees.&nbsp;</p>

<p>Why should you reward your customers? &nbsp;After all, you provide them with a service, not the other way round! &nbsp;However, you need to appreciate that your customers have a choice with whom they do business with. &nbsp;They don&#39;t have to use your business and could choose competitors instead. For this reason, you need to thank and reward them.&nbsp;</p>

<p>Why should you reward your staff? After all, you pay them for the work they do already! Just take a moment to think though, where would you be without these dedicated and knowledgable workers who are on the front line when dealing with customers? If you don&#39;t show gratitude, they&#39;ll not hang around for long or go that extra step to ensure a good job is done.</p>

<p>The end of the year is always a more difficult time for businesses, as they&#39;ve often spent the majority of their budget throughout the rest of the year. However, you should always try to find just a little budget for the end of the year to do something Christmas related. A recent survey completed by the BPMA highlighted that businesses which give away promotional items are 22% more likely to be given a referral than a company that hasn&#39;t.&nbsp;</p>

<p>Whether you decide to use <a href="https://www.totalmerchandise.co.uk/" target="_blank">branded promotional products</a> or not, Christmas is a very important time of the year to promote your products or services. Everyone is in good spirits and you can almost guarantee that your competitors will be advertising in some way so it&#39;s important that you don&#39;t get left behind.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/dont-worry-there-is-still-time-to-get-your-branded-promotional-products-for-christmas</link>
      <pubDate>Wed, 05 Dec 2018 15:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bd757888b69867cb9d6bfb6656d0dd7c0ca53c5e.jpeg" type="image/jpeg" length="139050"/>
    </item>
    <item>
      <title><![CDATA[Are You Getting The Best Possible Deals On Our Promotional Items?]]></title>
      <description><![CDATA[<p>We know you&#39;re a busy bunch and it&#39;s not always possible to sit and browse all of our 5000+ promotional items but did you know you can have the best of the bunch delivered directly into your mailbox each week?</p>

<p>Each week we send out a newsletter with the best deal we can conjure up. Diligently doing our sums to get good prices for the most useful giveaways for the time of year or sourcing from all over the world to be the first to market for the weirdest or most innovative or most decadent.</p>

<p>At the bottom of every page of the website, there&#39;s a sign up for the newsletter. Just pop in your email address and that&#39;s it! Weekly delights that take less than 2minutes to read. Save them for another time or click to view them right away</p>

<p>For instance, this week, we sent out a great deal on <strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/mini-calendar-pods">Mini Calendar Pods</a> (Product Code: 192276)</strong>. This handy and seasonal giveaway comes with a custom printed calendar and sticky note set that incorporates one 60 x 75mm 50 sheet sticky note pad, five different coloured 25 sheet plain index tabs and a 12 sheet, month to view calendar (110 x 60mm) all in one! A great-priced practical year-round desk accessory suitable for advertising any business. It&#39;s at it&#39;s best ever&nbsp;price and to think, if you weren&#39;t signed up or we didn&#39;t mention it here, you&#39;d miss this!</p>

<p>Other great deals you may have missed are for <strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/printed-portland-torch-keyring">Portland Torch Keyring</a> (Product Code: 183231)</strong>, <strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a1-wall-planners">A1 Wall Planners</a> (Product Code: 192258)</strong> or our favourite for rather obvious reasons <strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/custom-printed-toblerone">Custom Printed Toblerone</a> (Product Code: 196329)</strong>.</p>

<p>So what are you waiting for, get tuned in and signed up to the some of the best deals for the best <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items</a> on this fair isle of ours!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/are-you-getting-the-best-deals-on-our-promotional-items</link>
      <pubDate>Tue, 04 Dec 2018 15:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d9f3ac05ec68ffad45b8856b7b86682458643686.jpeg" type="image/jpeg" length="254782"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise Suppliers for the Small Businesses of the UK]]></title>
      <description><![CDATA[<p>While we&#39;ve been fortunate enough to grown year on year here at Total Merchandise, we had to begin somewhere and from spare rooms in our houses we started so it is important to us that we observe Small Business Saturday UK as we were once a small business and our day to day trade, as branded merchandise suppliers, is mostly for the Small Businesses of the UK.</p>

<p>From our humble beginnings, then to our first tiny office with 6 staff nearly 17 years ago, we&#39;re now 30+ strong sending over 30,000 emails a day in an office bigger than ever. We wouldn&#39;t be here without the small businesses of the UK and it&#39;s a delight to see the creative enterprises that pass through ordering their promotional merchandise.</p>

<p>We tirelessly source from around the world the most innovative, cost-effective and superior quality of promotional giveaways. We&#39;ve over 5,000 products on our website and we&#39;re constantly adding to it. We&#39;ve had long haul trips to the likes of China, USA and other suppliers, solidifying face-to-face relations with the best worldwide suppliers we can find. We&#39;ve also driven up the road to grab a pint with specialist suppliers of the UK. Through our efforts, we can secure the best of deals for the best of products. Whether they be low cost or quirky or luxury, choice and the best opportunities for promotion are always at the forefront of the giveaway items we bring to you.</p>

<p>The ways in which we aim to innovate are through our ever-developing website offering. We regularly canvas our customers and listen to their feedback on what they like and dislike, so we can base our future development tasks on real-life input rather than just us thinking what would be &#39;nice&#39;. Some of the enhancements that we can bring to you now are:</p>

<p><strong>Choice</strong><br />
As we&#39;ve said, we have over 5,000 products online. All with a comprehensive description, clear pricing structures and high-quality product imagery. We also clearly state the environmental information, ethical sourcing and the CR sustainability of the products so you can make informed decisions.&nbsp;</p>

<p><strong>Rapid Quote</strong><br />
We offer a 1-hour quotation service on all products so you can quickly get information and make that marketing decision.</p>

<p><strong>Call Me Back</strong><br />
For whatever reason, you&#39;d prefer us to call you &ndash; no problem. We have a Call Me Back form that you can request us to get in touch.</p>

<p><strong>Weekly Eflyers</strong><br />
These go out with information and news on the latest products and our best deals. Special rates for subscribers to these allow you to grab a bargain that is unique. (You can sign up at the bottom of any page on the website)</p>

<p>With all that said, the people behind the web pages are the true heroes and without our dedicated and knowledgable team we&#39;d be nowhere so much kudos goes to them for the success of us today.</p>

<p>So tomorrow is Small Business Saturday UK&nbsp;#SmallBizSatUK (December 1st) and as <a href="https://www.totalmerchandise.co.uk/" target="_blank">branded merchandise suppliers</a> here in the UK, we urge you to support your local and small business where you can. It&#39;d be a dull High Street without them.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-suppliers-for-the-small-businesses-of-the-uk</link>
      <pubDate>Fri, 30 Nov 2018 10:26:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5bba3dc032cec39ff27fb414ed179ee8506f3683.jpeg" type="image/jpeg" length="40243"/>
    </item>
    <item>
      <title><![CDATA[10 Top Affordable Promotional Items for Startup Businesses]]></title>
      <description><![CDATA[<p>By their very nature, startups will be building their niche with their consumers so budgets will be closely monitored but one of the best uses of a marketing budget is to distribute affordable promotional items as customer response to giveaways is usually positive and quick. This can help massively in getting your target audience to engage with a newly formed company with new ideas.</p>

<p>It&#39;s only human to enjoy receiving a gift, so reaching out with a well-chosen giveaway will certainly endear a company to its clientele. The longevity of such giveaways depends on the item of course but they can last years if you hit on the right item. Just think how much that sort of advertising and brand recall would cost in print or online!</p>

<p>It is not always necessary to allocate a large budget to your promotional items. Here at TM, we have thousands of low-cost giveaways, ideal for mass distribution.</p>

<p>In order to choose the best giveaway for your business to consider your target audience and think creatively. While our bestsellers are items like mugs, ice scrapers, pens etc. they may not be the best giveaway for your particular startup.</p>

<p>Also, consider the usefulness of the item. The more useful, the longer it will stay with the customer and the happier the customer will be to have it. Encouraging a positive association with your company is vital.</p>

<p>Essentially you want to buy promotional products that are inexpensive, useful but impactful. You could even take the initiative to ask your audience about the promotional products they would like to have and get some social participation going.</p>

<p>So with all that said, here are 10 of the most affordable promotional items that we know are popular on our website for business startups:</p>

<h2>Challenger 1 Mini Pen</h2>

<p>A best selling promotional pen especially suitable for large promotions and high volume mailshots. These printed pens have rounded white barrels have contrasting ends in 4 colour choices, All White, Red, Blue and Black.</p>

<p>[183056]</p>

<h2>Cotton Tote Bags</h2>

<p>These long handled shopping bags are made from 5oz natural cotton and offer an eco-friendly alternative to plastic carrier bags. Our printed cotton bags can be branded to one or both sides and will travel with your message or logo far and wide.</p>

<p>[189679]</p>

<h2>Low Cost Stress Balls</h2>

<p>Available in a choice of colours and at a great low price to suit any campaign, manufactured from squeezy PU foam to help relieve tension and stress - all while advertising your brand at the same time</p>

<p>[191217]</p>

<h2>Mini Lightning USB Adaptors</h2>

<p>Miniature Lightning USB cables with magnetic closure that open up to connect your iPhone/iPad (with lightning connection) to a USB port for data transfer or charging.</p>

<p>[193106]</p>

<h2>Phone and Tablet Stands</h2>

<p>Slimline media holders are suitable for most handheld devices, designed to support them on your desktop or table. Ideal for watching movies, picture viewing or gaming etc. Available in a choice of colours.</p>

<p>[190141]</p>

<h2>30ml Oval Hand Sanitisers</h2>

<p>Encased within coloured silicone with coloured loop closures, these personalised hand sanitisers are ideal for health events and organisations, sure to keep hands clean and safe.</p>

<p>[195688]</p>

<h2>Cambridge Promotional Mugs</h2>

<p>Printed with your logo or brand at an exceptionally low price! Perfect for even the tightest of budgets, guaranteed to flaunt your company message with every sip you take.&nbsp;</p>

<p>[701231]</p>

<h2>Rock Sweets</h2>

<p>Bite-sized classics with your message printed all the way through. The most popular flavours are mint or mixed fruit but there are 24 flavours available</p>

<p>[707236]</p>

<h2>A6 Note Pads</h2>

<p>Each containing 50 sheets of white 80gsm paper glued securely to a board back at the top of the notepad. A great cost-effective promotional paper item that is guaranteed to get maximum use whilst drawing attention to your branding simultaneously.</p>

<p>[125692]</p>

<p>This is by no means an exhaustive list of the affordable <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional items</a> available on our website but we hope they&#39;ll at least prove a beginning to getting your business startup out there for all to see.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/affordable-promotional-items-for-startup-businesses</link>
      <pubDate>Wed, 28 Nov 2018 15:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/63ff63148b9e6a2d72270d10785b76f11be1bfc0.jpeg" type="image/jpeg" length="156000"/>
    </item>
    <item>
      <title><![CDATA[A Great Promotional Product for Winter: Promotional Ice Scrapers]]></title>
      <description><![CDATA[<p>While we might be basking in warm temperatures (sort of) at the moment, the cold stuff is not far away so now is the time to stock up on a good seasonal promotional product for your winter marketing &ndash; promotional ice scrapers.</p>

<p>&nbsp;</p>

<p>Whether you&#39;re scraping your car windows, your home windows or whatever window requires it &ndash; it&#39;s never a task we relish doing. It&#39;s either too cold, scraping is making you run late or - more than we care to admit - you&#39;ve just not got a proper scraper.</p>

<p>&nbsp;</p>

<p>There are countless &#39;ice scraper hacks&#39; online to help with your battle against frozen windows. CD&#39;s (if you still listen to them), credit cards, spatulas, boiling water and even alcohol are some of the household items used by motorists to clear an icy windscreen, while the most unfortunate of us even resort to using their hands as makeshift ice scrapers. Or you start your engine, put on the blower full blast, close the door and go have a cuppa (the favourite of car thieves everywhere).</p>

<p>&nbsp;</p>

<p>Using anything other than some de-icer and a good ice scraper just won&#39;t do the job quickly/properly and those weird internet hacks could even cause damage to the glass and seals. Instead of leaving the unprepared amongst us to attack their windows with hot water and a credit card, get your ice scraper giveaways organised and distributed for the cold weather.</p>

<p>&nbsp;</p>

<p>Some of our favourites:</p>

<p>&nbsp;</p>

<p><strong>Recycled Billboard Ice Scraper<br />
Product Code: 182524</strong><br />
Don&#39;t dilly-dally with this billboard ice scraper with it&#39;s large area for maximum scraping that also doubles as a great area for your branding.</p>

<p>&nbsp;</p>

<p><strong>Icemaster Ice Scraper<br />
Product Code: 184305</strong><br />
Another ice scraper to cover larger areas quicker plus it has different edges to tackle different areas. This one is also eco friendly with a large branding area (like that previous one).</p>

<p>&nbsp;</p>

<p><strong>Ice Scraper Gloves<br />
Product Code: 192363</strong><br />
Don&#39;t get frost bite whilst clearing those windows! This ice scraper comes attached to a fleece lined, water resistant glove with your branding opportunity on the scraper itself.</p>

<p>&nbsp;</p>

<p><strong>Recycled Elite Ice Scraper<br />
Product Code: 507600</strong><br />
Great for scraping ice and for clearing condensation too. Oh and did we mention it&#39;s also eco friendly?</p>

<p>&nbsp;</p>

<p><strong>Bespoke Shaped Ice Scrapers<br />
Product Code: 186326</strong><br />
Stand out in a sea of normality with an ice scraper custom made to your own design with the option of relief moulding, foil printing, screen/pad printing in up to 4 colours and even bespoke shapes cut from the specified area. Anything you want for a great value price.</p>

<p>&nbsp;</p>

<p>Plan this winter&#39;s <a href="https://www.totalmerchandise.co.uk/" target="_blank">promotional product</a> with your customers&#39; best interests at heart. Keep them safe - &nbsp;no driving like a tank commander with a 3x4 peep hole through that ice. Keep them legal &ndash; driving with poor visibility is illegal and punishable with a fine and points on their licence.</p>

<p>&nbsp;</p>

<p>For even more promotional ice scrapers, just paste the phrase into the search bar on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-great-promotional-product-for-winter:-promotional-ice-scrapers</link>
      <pubDate>Tue, 27 Nov 2018 15:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/827fcfc6e4909ecc7f032262be4554737c7d9ddd.jpeg" type="image/jpeg" length="210717"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Products To Gift Your Staff]]></title>
      <description><![CDATA[<p>We often think of branded promotional products as solely for giveaways to our&nbsp;customers, to entice in new clients or to build up brand recognition but have you thought of spreading the wealth a little closer to home?</p>

<h2>Employees Appreciate&nbsp;Gifts Too</h2>

<p>A company&#39;s employees are what makes a business. You can have the prettiest product or the cheapest prices but that&#39;s no use at all without the right team of people behind the scenes. Don&#39;t let your staff believe they&#39;re not appreciated so celebrate your unsung heroes and pamper them with some giveaways &ndash; branded up of course!</p>

<h2>When Is The Best Time To Gift Your Team?</h2>

<p>You might wonder when is the best time to give these gifts? A&nbsp;common time to gift employees is&nbsp;a small event called Christmas. Companies will have parties, dinners, end of year prize giving and all sorts of good reasons to give out some gifts. However, giving gifts doesn&#39;t have to be limited to the Christmas period - you can make your team feel appreciated all year round!&nbsp;</p>

<h2>Bubble Blower Pots</h2>

<p>Something silly to give out to your employees as they have their Christmas staff night out perhaps.</p>

<p>[192719]</p>

<h2>Rubiks Cube</h2>

<p>Or drive&nbsp;them mad with a&nbsp; full-colour printed Rubiks Cube.</p>

<p>[703290]</p>

<h2>Medium Crystal Octagon Awards</h2>

<p>Make your employees feel valued with these Medium Crystal Octagon Awards to recognise achievements in style!</p>

<p>[186298]</p>

<h2>Champagne Flute and Prosecco Gift Sets</h2>

<p>Maybe you&#39;re looking for that extra special gift for that extra special employee. The personalised Champagne Flute and Prosecco Gift Set are sure to wow your team member(s).</p>

<p>[192361]</p>

<h2>Express Chocolate Neapolitans</h2>

<p>You can&#39;t really go wrong with some chocolate treats&nbsp;and these can be handed out any time of the year too!</p>

<p>[707233]</p>

<p>So there you have it, while your&nbsp;clients are no doubt very important, your staff is&nbsp;also. Show your team that you are truly thankful for their hard work with some really thoughtful <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" target="_blank">branded promotional products</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-to-gift-your-staff</link>
      <pubDate>Fri, 23 Nov 2018 15:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/86c7a02ff7f3c5558c0e9ce1ba836824ef0e9cf4.jpeg" type="image/jpeg" length="74870"/>
    </item>
    <item>
      <title><![CDATA[Promotional Gifts Ideal for Travel Agents This January]]></title>
      <description><![CDATA[<p>Nothing quite beats the winter blues like planning a holiday so all you Travel Agents out there get thinking about some branded promotional gifts for the beginning of the year. Often in the run up to Christmas, booking a holiday is furthest from most people&#39;s minds so you most likely could do with a bit of a business boost and some personalised giveaways might be just the thing.</p>

<p>&nbsp;</p>

<p>For any business there is always plenty of room for improvement and a desire to do better and better. A business can take steps to ensure that they get that boost through a number of ways and methods such as large advertising campaigns, publicity stunts, up your social media but one of the most popular methods is handing out promotional merchandise relating to the business field that a company specialises in.</p>

<p>&nbsp;</p>

<p>There are many personalised giveaways that a Travel Agent can choose to hand out to the public but the trick to doing this in quieter times is to find something that will stay with your prospective client for the coming months (if not years) but also screams &#39;Holiday!&#39;. So what might we on our website have that has both longevity and relevance to the Travel Agent sector?</p>

<p>&nbsp;</p>

<p>How about travel adaptors but not only for plugs, USBs too! Something like our <strong>Skross Pro Light World Dual USB Travel Adaptors (Product Code: 194185)</strong> would be perfect and probably has the best longevity of all our travel themed suggestions today.</p>

<p>&nbsp;</p>

<p>We&#39;ve all done it, scrambled to fit our toiletries into the fiddly airport security bag. Well make your clients travelling just that little bit less stressful with our <strong>Airline Approved Travel Bottle Set (Product Code: 181187)</strong>. Not to mention how handy it is for every day use too.</p>

<p>&nbsp;</p>

<p>Carrying on the theme of toiletries, how about this <strong>Oval Travel Toothbrush Kit (Product Code: 187448)</strong> which is useful on long and short haul trips or ever just an overnighter to visit the family!</p>

<p>&nbsp;</p>

<p>Whilst doing the actual travelling part of a holiday, make sure your client is comfortable with these <strong>Flight Travel Sets (Product Code: 193170)</strong>. Also handy for journeys by rail and road.</p>

<p>&nbsp;</p>

<p>And we&#39;ve saved our favourite for last, these <strong>4000mAh Power Bank Travel Wallets (Product Code: 193272)</strong>. These personalised Travel Wallet Portable Chargers include a front pocket, card slots, passport pocket, rubber straps for holding small items such as cables or a smartphone plus a cable with a 2 in 1 lightning/micro usb connector. Just everything you&#39;d ever need to say connected and organised.</p>

<p>&nbsp;</p>

<p>So really, it&#39;s not too difficult to choose some <a href="https://www.totalmerchandise.co.uk/" target="_blank">branded promotional gifts</a> that will boost your less busy times and continue to work for you throughout the year too. Head on over to our Travel section to see what else we have.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/planing-ahead-for-travel-agents:-branded-promotional-gifts-for-january</link>
      <pubDate>Thu, 22 Nov 2018 16:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/57d4474b92eeeff9696fe5d21143d2cd8525849c.jpeg" type="image/jpeg" length="129039"/>
    </item>
    <item>
      <title><![CDATA[The People’s Choice of Top 5 Promotional Printed Mugs]]></title>
      <description><![CDATA[<p>Would you like your marketing campaign to cater to all businesses for a great value price? Logo printed mugs are highly practical low-cost branded giveaways that can be used day-in and day-out, at home or at the office.</p>

<p>Some designs are even optimised for use on the move. Most offer large branding areas perfect for promotions with lots of information, or companies looking to ensure their brand has a maximum impact. You only need take a sip of your favourite beverage to flaunt your corporate logo to anyone within sight, but which mugs have proven to be the biggest success?</p>

<h2>1.&nbsp;Cambridge Promotional Mugs</h2>

<p>Want to draw attention to your company brand with the most widely recognised promotional product in the industry at an unbeatable price? Known by many different names, branded&nbsp;Cambridge mugs are made from glossy earthenware with a classic, universal shape to suit all businesses, complete with huge print areas for exquisite detail. If your deadline has crept up on you, these mugs can be dispatched from&nbsp;just 24 hours. Choose from a range&nbsp;of colours to add a dash of colour to your marketing campaign.&nbsp;</p>

<p>[701231]</p>

<h2>2. Thermo Travel Mugs</h2>

<p>To advertise your logo and enjoy your favourite beverage on the move, promotional thermo travel mugs are the ideal choice. There is an extensive selection of colours to choose from, with the sip lids and easy-grip handles perfect for customers with busy schedules who like to enjoy their coffee or tea on the go. The double-walled insulated design even helps maintain the temperature of your drink for longer. Made with BPA free materials for your peace of mind.</p>

<p>[193914]</p>

<h2>3. Marrow Mug</h2>

<p>For branded mugs with a more rounded, soft design that will bring elegance to any business logo they are printed with, promotional Marrow mugs are clear customer favourites. The generous fluid capacity means you can enjoy more of your favourite beverage while advertising your corporate design at the same time. If you want to add something a little different to your printed mugs, this sleek design also lends itself well to numerous added extras including printing the inner rim with a promotional message, custom handle flash, logo backstamp to the base of the mug and more to really make the most of your investment.&nbsp;</p>

<p>[701560]</p>

<h2>4. Universal Take Out Cup</h2>

<p>Still want to enjoy your morning coffee on the move without detriment to the environment? Our corporate branded universal&nbsp;take out cups are reusable alternatives to disposable paper coffee cups. The choice of 3 different lids allows you to customise them to suit your drinking style or intended beverage, while their UK manufacture helps to further reduce your carbon footprint and support the local economy. If you&rsquo;re after a bespoke finish at a great low price, you can even mix and match the lid/mug colours.</p>

<p>[192849]</p>

<h2>5. Sparta Promotional Mugs</h2>

<p>The artful angles of the handle and subtle lip to the printed Sparta promotional mugs give a slightly different twist to a practical, everyday essential. They are ideal if you&rsquo;re looking for something a little different to the straight lines of branded drinkware, without wanting to be too outlandish. The slightly tapered sides and sophisticated shape could allow you to associate your brand with an artistic feel, perfect for helping your brand to stand out at events and exhibitions or even at your desk at work. &nbsp;</p>

<p>[701232]</p>

<p>To see our full range of promotional mugs then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs &amp; bottles</a> section on our website - we&#39;re sure you&#39;ll find the perfect mug for your campaign.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/peoples-choice-top-5-promotional-printed-mugs</link>
      <pubDate>Wed, 21 Nov 2018 14:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/09aeb806dd00a2ecad7d79133b1655f5ed2f48d8.jpeg" type="image/jpeg" length="510078"/>
    </item>
    <item>
      <title><![CDATA[5 Promotional Products for Upping Your Christmas Decoration Game!]]></title>
      <description><![CDATA[<p>It&#39;s time to switch up those tired old decorations you&#39;ve used year in, year out with some branded promotional products specially made for Christmas and decorating. &nbsp;Red and green ball ornaments are fine really, but you&#39;ve been there, done that, and your tree/office/desk could use a little refresh and a re-brand - not to mention those of your favourite customers! Let these clever giveaways inspire - whether you want to keep them all for a branded up look in the company premises or you want to give them away as freebies to loyal clients.&nbsp;</p>

<h2>Mini Christmas Trees</h2>

<p>Well, you may have your main Christmas tree but why stop at one? These real, miniature Norway Spruce Christmas trees are a pretty impressive giveaway. They are presented in a colourful gloss laminated cardboard plant carrier&nbsp;digitally printed with your company logo or design to the label located on the front. They can be kept all around the office or home or desk until it&#39;s time to replant them outside. No waste!&nbsp;</p>

<p><strong>[192334]</strong></p>

<h2>Christmas Stockings</h2>

<p>Our promotional Christmas Stocking is perfect for budget-friendly business gifts or novelty giveaways this Christmas. Printed with your company name or seasonal message to keep them&nbsp;on prime display throughout the festive period.&nbsp;</p>

<p>[217060]</p>

<h2>Moso Bamboo Christmas Tree with Bauble&nbsp;</h2>

<p>If you want to decorate your office, home or conference room for the festive season while maintaining a professional atmosphere, our branded&nbsp;Moso Bamboo Christmas Tree with Bauble is an excellent choice!&nbsp;You can even offer it as a corporate Christmas gift&nbsp;or resale item&nbsp;guaranteed to keep your company logo on prime display every Christmas.</p>

<p>[217042]</p>

<h2>Christmas Bow Reindeer&nbsp;</h2>

<p>All together now... awwwww. This cutie is great fun for all ages and absolutely perfect for Christmas. The plushie measures approx. 25cm tall (while sitting) with a little red, festive scarf. The ribbon bow will be where your branding will appear. A smart little fella.&nbsp;</p>

<p>[195266]</p>

<p>So now there is no excuse not to have the best looking Christmas <a href="https://www.totalmerchandise.co.uk/">branded promotional products</a> that also double as imaginative festive decorations - winning all round! We&#39;re all about usefulness, perceived value and being memorable and these are just the tip of the Christmas ideal pile. Get on over to our Christmas Idea section or search on those product codes above for more inspiration.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-branded-promotional-products-for-upping-your-christmas-decoration-game</link>
      <pubDate>Tue, 20 Nov 2018 15:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d1933f2182070052204f178a9390c81ba55663d1.jpeg" type="image/jpeg" length="64225"/>
    </item>
    <item>
      <title><![CDATA[Really Useful Promotional Items Really Quick for Black Friday Weekend]]></title>
      <description><![CDATA[<p>Check out the promotional items in our Express category and stock up on the branded basics in time for Black Friday Weekend. It&#39;s not too late to get some giveaways for your customers. Whether you participate in the sales side of thing or just want to treat customers with some freebies, it&#39;s such a widespread phenomenon it&#39;s too good a marketing opportunity to let pass by.&nbsp;</p>

<p><strong>Roll Up Banners</strong><br />
<strong>Product Code: 185834</strong><br />
Excellent for advertising your company, with a generous full-colour print area to 1 side. These hard wearing, high quality printed Roll Up Banners are ideal for exhibitions, conferences, meeting rooms, venue entrances etc.</p>

<p><strong>Express Taunton Jute Shopper Bags</strong><br />
<strong>Product Code: 193152</strong><br />
Manufactured using sustainable jute fabric in a landscape style with flat cotton webbing handles for improved comfort when carrying. These printed jute bags are eco-friendly and practical promotional tools that will advertise your logo or brand with each and every shopping trip.</p>

<p><strong>Jelly Bean Sweet Pots</strong><br />
<strong>Product Code: 182841</strong><br />
Filled with 20grams of fruit flavoured and assorted coloured beans. These printed sweet pots are a great sweet treat for customers.</p>

<p><strong>Portland Torch Keyring</strong><br />
<strong>Product Code: 183231</strong><br />
A stylish flat keyfob torch light custom printed with your logo with a push button to activate the light. A great giveaway item.</p>

<p><strong>Calico Frost Ballpen</strong><br />
<strong>Product Code: 102038</strong><br />
A bright, contemporary utility pen available in frosted colours, perfect for any message. An excellent value for money low-cost pen giveaway.</p>

<p><strong>Express Message Bugs</strong><br />
<strong>Product Code: 192473</strong><br />
Can be mix and matched with many different feet, body and ribbon colours to suit your branding. Available for a cost-effective price to suit all budgets, these branded logobugs make novel giveaways.</p>

<p>There&#39;s no excuse not to have your <a href="https://www.totalmerchandise.co.uk/">promotional items</a> sitting ready to go for your Black Friday weekend initiative - so what are you waiting for? Simply pop the product numbers into our easy-to-use search option or head over to our Express category.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/really-useful-promotional-items-really-quick-for-black-friday-weekend</link>
      <pubDate>Fri, 16 Nov 2018 10:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ba057794a5d8478dcfcee1041ad8b184fc1a9c42.jpeg" type="image/jpeg" length="141137"/>
    </item>
    <item>
      <title><![CDATA[Do Any Other Merchandise Suppliers Bring You as Many Offers as Us?]]></title>
      <description><![CDATA[<p>As one of the leading branded merchandise suppliers in the UK, we always work to keep our spot at the top. One of the ways in which we excel is with&nbsp;our dedicated <a href="https://www.totalmerchandise.co.uk/branded-products/special/clearance">clearance promotional products category</a>.</p>

<p>In our clearance category, we can have the best part of a hundred reduced promotional giveaway at any one time. Typically we tend to have two main offers:</p>

<h2>Limited Time Price Drops:</h2>

<p>Exactly what it says, we offer the promotional item at a reduced cost for a certain amount of days. We have a timer ticking down those days so you know exactly how long you have left on that offer. It gives you time to consult your budget, your marketing strategy and any other key players in purchasing.</p>

<p>Once the timer hits zero the prices go back up to their original costings. We aim to spread around the &#39;Limited Time Price Drops&#39; products so there&#39;s no guarantee that the item will have that discount again any time soon. We do have over 5000 items so there&#39;s a few there for us to choose from!&nbsp;</p>

<h2>Clearance Items:</h2>

<p>When these giveaways go, they&#39;re&nbsp;gone. Normally the reason for running down the stock is due to a newer version being released. So it&#39;s a good time to grab a bargain as, while there may be a newer version out,&nbsp;you could get something that&#39;s just a little different for much less than the new version. Like buying a 6-month-old car rather than brand new &ndash; the difference is minimal but the savings can be massive.&nbsp;</p>

<p>As for what can be found in our clearance category, well the sky&#39;s the limit! At the moment we have sports bottles, beach&nbsp;bags, phone holders, bottle openers, and more! Take a look for yourself!</p>

<p>So as we asked, which branded merchandise suppliers do you know that offer as many discounts as Total Merchandise? We&#39;re pretty hard to beat you know!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/do-any-branded-merchandise-suppliers-bring-you-as-many-reduced-giveaways-as-us</link>
      <pubDate>Wed, 14 Nov 2018 10:12:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3e2bf9c41a5a43de75d867b4c1ed3f8692a67e7f.jpeg" type="image/jpeg" length="114204"/>
    </item>
    <item>
      <title><![CDATA[TOP 5 Promotional Printed Pens - The People's Choice]]></title>
      <description><![CDATA[<p>Looking to get your brand noticed? Corporate <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" title="promotional pens">promotional pens</a> are unmatched in terms of promotional merchandise, with a wide variety of styles to choose from to suit marketing campaigns of all sizes, purposes and budgets.</p>

<p>If you want a practical, effortless conduit to advertise your company message, something that isn&rsquo;t a useless gimmick or trend to be discarded out of hand, a branded pen is a tried and tested favourite of businesses and customers alike. But there are 5 low cost printed giveaways in particular that have firmly established themselves as the people&rsquo;s choicest writing instruments.</p>

<h2>1. Curvy Ballpens&nbsp;</h2>

<p>For businesses looking to make the most of a restricted budget without wanting to sacrifice appearance, a branded Curvy Pen has one of the lowest prices in the industry, but with a stylish, ergonomic shape and silver-hued trim that gives an air of class. The soft undulating lines also offer a large branding area, ideal if you need to accommodate a more detailed company logo or slogan.</p>

<p>[182067]</p>

<h2>2. Super Hit Ballpen</h2>

<p>Seeking quality assurance to suit a conservative budget? Printed Super Hit Ballpens from the Senator range are made in Germany with glossy surfaces and clean lines, complete with Senator&reg; Magic Flow refills for a continuous, smooth writing experience. They are also great if you like a splash of colour in your promotional campaign, with a myriad of colours to choose from. Not only this, but our Super Hit Ballpens are part of our value plastic promotional pens - the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pen</a> for your brand!</p>

<p>[191959]</p>

<h2>3. Trio Highlighter</h2>

<p>Do the customers that you&rsquo;re hoping to target take copious notes that they need help in organising? Customised Trio Highlighters are must-haves for studying, keeping notes organised, marking important sections of documents and much more. For those looking for a more promotional product for their money, they incorporate three highlighter pens into one sleek, modern design with coloured accents at the corners to denote the colour of ink within.</p>

<p>[204601]</p>

<h2>4. BiC Grip Roller</h2>

<p>Want a smoother, more precise writing experience than a standard ballpoint pen can offer? The rollerball mechanism in the Branded BiC Grip Roller Pen allows your words to glide effortlessly across the paper without smudging, thanks to the quick-drying water-based ink. Made with textured, rubberised grips for maximum precision and control. If it&rsquo;s superior writing you&rsquo;re after, this promotional rollerball pen originates from a manufacturer recognised by 9 out of 10 people for high quality, reliable products that will immediately boost your company reputation by association.</p>

<p>[1028162]</p>

<h2>5. Electra Metal Ballpens</h2>

<p>Has a deadline crept up on you? Are &lsquo;express charges&rsquo; taking you way above budget? Corporate branded Electra Metal Ballpens are available for despatch in just 48 hours, while still maintaining status as the cheapest of metal pens, made from lightweight aluminium for a quality feel that belies their low price. Available in a selection of anodised colours with chrome trim and plunger for an executive finish without the expense. They even allow you the option to brand via engraving, spot colour or full-colour print for a flexible marketing opportunity.</p>

<p>[183984]</p>

<p>To view our wide range of promotional pens simply check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website. Be sure to fill in the form to receive a rapid quote or give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-5-promotional-printed-pens</link>
      <pubDate>Tue, 13 Nov 2018 11:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/33860ac5ed619fa9e3080f93af3eec4c010545eb.jpeg" type="image/jpeg" length="774124"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Products for 2019: Bluetooth Speakers]]></title>
      <description><![CDATA[<p>They say there&#39;s nothing quite like music to lift a mood so with January pending, bringing it&#39;s typical winter blues in tow, brighten up your customer&#39;s days with some ideal branded promotional products &ndash; our range of Bluetooth Speakers! &nbsp;</p>

<p>Aside from being used to just play your favourite music, they can also be used to link up with all manner of Bluetooth enabled tech &ndash; for example, you could make yourself heard at meetings by placing one at the back of a room and sync it to your device&#39;s mic to enhance your voice or your presentation&#39;s music. &nbsp;</p>

<h2>Voyager Bluetooth Speakers&nbsp;</h2>

<p>A unique and modern design that delivers great quality sound and performance. Compatible with your smartphone or tablet which supports Bluetooth connections, these branded speakers have a wireless connectivity range of up to 10 metres with a 4-5 hour playback time.&nbsp;</p>

<p>[191963]</p>

<h2>Round Bluetooth Speakers&nbsp;</h2>

<p>This branded speaker can also be used for handsfree calling as they each have a built in microphone and are compatible with smartphones that have Bluetooth 2.1!&nbsp;</p>

<p>[194061]</p>

<h2>Smart Aluminium Bluetooth Speakers&nbsp;</h2>

<p>Pocket-sized 3W wireless speakers, each complete with a solid aluminium shell and a Bluetooth range of 10 meters. They can be engraved with your logo for maximised exposure with every use, wherever you go.&nbsp;</p>

<p>[193023]</p>

<p>Ridiculously useful little gadgets to add to your stable of <a href="https://www.totalmerchandise.co.uk/">branded promotional products</a> and suitable for all budgets. Just search on the product names here or type in &#39;Bluetooth Speakers&#39; in our search at the top of the website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-for-2019:-bluetooth-speakers</link>
      <pubDate>Mon, 12 Nov 2018 14:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/407c02a1321328614b8f4f32384cb189a94490a5.jpeg" type="image/jpeg" length="53843"/>
    </item>
    <item>
      <title><![CDATA[Brand Up Your Workwear Using Promotional Items With Your Logo]]></title>
      <description><![CDATA[<p>On brand, wearable promotional items with your company logo can create business awareness and give your employees a sleek&nbsp;look instantly recognisable by the public and your customers.&nbsp;</p>

<h2>What Are The Benefits Of Using Branded Workwear Within Your Business?</h2>

<p>Whether your branded wearables will be worn&nbsp;as a uniform, at a&nbsp;conference/convention/trade show, or as a promotional giveaway, they&nbsp;are bound to generate name recognition and interest in your company. On the point of uniforms, surveys have shown that uniforms not only make a positive impression on employees, but they can also change the way customers react to your business. It was found that well over half of the customers asked felt that seeing uniformed employees had&nbsp;a positive impact on their perception of the company.&nbsp;</p>

<p>The longevity and value for money of having branded workwear&nbsp;are also impressive. Lasting much longer than perishables such as sweets or seasonal items such as sunglasses, allowing your brand to be noticed time and time again.</p>

<h2>Things To Consider When Choosing Branded Workwear</h2>

<p>Make sure you&nbsp;choose wisely when selecting your branded workwear. Comfort is one of the key considerations when looking into purchasing branded apparel, but you will also want to consider:</p>

<ul>
	<li>Are the items environmentally conscious?</li>
	<li>Is the material of high quality?</li>
	<li>Will the products fit well and be comfortable for day to day jobs?</li>
</ul>

<p>Don&#39;t forget to consider the style of the items - does the design reflect your brand, industry, season and does it keep up with modern trends?</p>

<h2>What Clothing Items Can Be Branded For Suitable Workwear?</h2>

<p>Everything can be branded! We have a massive amount of promotional apparel including t-shirts, polos, sweatshirts, hoodies, sweaters, fleeces, jackets, ponchos, sweatpants, scarves, headwear, caps, beanies &amp; eco-friendly options - just to name a few. We even have recognisable brand names too like Fruit of the Loom, AWD, Stedman, Gildan and more.&nbsp;</p>

<h2>Fruit of the Loom Valueweight T-Shirts</h2>

<p>T-shirts are a popular choice of branded workwear, due to their comfort and value for money. They are also very versatile and can be used for many different campaigns.</p>

<p>[302004]</p>

<h2>Gildan DryBlend Polo Shirts</h2>

<p>Personalised with your company branding, polo shirts are a great way to get your name across to customers.</p>

<p>[189120]</p>

<h2>AWD College Hoodies</h2>

<p>Although hoodies may not portray&nbsp;the most professional image if worn by your team at events, they will be highly appreciated as a giveaway.</p>

<p>[188073]</p>

<h2>Gildan Zipped Hoodies</h2>

<p>Great for the spring, zip-up hoodies offer the option of being open or closed, ideal for body temperature control.</p>

<p>[189298]</p>

<h2>Zipped Fleece Jackets</h2>

<p>Branded fleeces are the perfect item for when your employees are out in the colder weather, with your name visible to your customers.</p>

<p>[194854]</p>

<h2>Acrylic Rolled Down Beanie</h2>

<p>Ideal for employees that have to face the harsh UK winter conditions, or as a fun giveaway to your clients.</p>

<p>[182854]</p>

<p>Even if your business is not in direct contact with the public, you can benefit from utilising branded clothing&nbsp;with your logo. If you&#39;re still in doubt, have a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/workwear">promotional workwear</a> selection and we&#39;re sure you will find the perfect item for your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/brand-up-your-work-wear-using-promotional-items-with-your-logo</link>
      <pubDate>Fri, 09 Nov 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/19cd61334d72ced7dd0e0953ac4b256d5c059465.jpeg" type="image/jpeg" length="179093"/>
    </item>
    <item>
      <title><![CDATA[5 of the best Promotional Items for the UK New Year]]></title>
      <description><![CDATA[<p>Love it or hate it, clich&eacute;d or not, January always rolls around with ideas for starting off on the &#39;good foot&#39; and potential &#39;new beginnings&#39;. So stop rolling your eyes for a moment, think about how your company could potentially benefit and what could be the best promotional items for the UK New Year for your brand?&nbsp;</p>

<p>[194185]</p>

<p><em>This year I shall...</em> travel more! For the wannabe globe trotters amongst us, this handy adapter does it all and for most of the differing electrical outlets around the world too. Honestly, hands-up who could fill a bag with adapters of all sorts for all our electricals? Well no more with this super useful giveaway...&nbsp;</p>

<p>[198590]<br />
<em>This year I shall... </em>get fit! Ugh yes, the old standards but nevertheless it is a popular goal. With all the new tech there is in this sector, it&#39;s easy to have an impressive giveaway. Plus the perceived value of this promotional item is pretty high.&nbsp;</p>

<p>[183947]<br />
<em>This year I shall...</em> get organised. Running around in circles is soo last year. Work smart not hard and all those other motivational sayings. This handy little one-stop-shop of organisational tools (loaded up with your brand of course) is perfect to accompany clients everyday and everywhere. &nbsp;</p>

<p>[185442]<br />
<em>This year I shall...</em> get a hobby. Whether it be DIY, house maintenance, camping, crafting, fishing &ndash; the possibilities are endless with this practical multi-function tool and so are the target markets too. It has 15! functions and that&#39;s not including the &#39;alternatives&#39; ones you can think up.</p>

<p>[181679]<br />
<em>This year I shall...</em> have more fun! Adulting can be pretty tiresome but on a more serious note, it really is healthier to remember to lighten up and enjoy the little things or just be silly and laugh. We have all manner of promotional fun and games on the website, this wooden puzzle being just one of our amusing brain teasers, so get your company associated with the positive things in life.</p>

<p>Choosing <a href="https://www.totalmerchandise.co.uk/">promotional items for the UK</a> New Year resolution influx is all that bit easier given we&#39;ve thousands of promotional items on our website but hopefully, these suggestions will get you thinking on what&#39;s best for your marketing in particular. &nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-of-the-best-promotional-items-for-the-uk-new-year</link>
      <pubDate>Thu, 08 Nov 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d7c66d495c7151a0ab442409755593967ac20a52.jpeg" type="image/jpeg" length="89203"/>
    </item>
    <item>
      <title><![CDATA[Our Best Selling Promotional Items: Branded USB Memory Sticks]]></title>
      <description><![CDATA[<p>For some promotional items, their shelf life is a short one, but if you are looking for longevity when spending money on marketing materials, then USB Memory Sticks are a classic favourite that is guaranteed to last longer than many other promotional products.&nbsp;</p>

<p>&nbsp;</p>

<p>Any business owner will know that it is vital to ensure your business activity offers a good return on investment. Any money in which you invest within your business should offer a decent ROI, otherwise it&#39;s not worth the investment. This is true, not only of marketing but throughout a business, through staff levels as well as many other business activities. When looking at your ROI on promotional products, think about the place you are giving them away.&nbsp;</p>

<p>&nbsp;</p>

<p>Often at conferences, or trade shows, many businesses will give away different promotional products. People will always accept something which is free, however this isn&#39;t necessarily always a good thing. For example, if one person receives ten promotional key rings from one trade show, it is very likely they won&#39;t keep them all. This is why we believe you should consider your promotional products carefully, before deciding what to invest in.&nbsp;</p>

<p>&nbsp;</p>

<p>Our top tip when choosing and designing your promotional products is to first consider the industry you work within, and choose a product they will want. This may be easy, for example, if you are giving away products in the Autumn, then in the UK, an umbrella would be a sure fire hit. There is one other promotional product which we believe is suitable across many different industries &ndash; branded USB Memory Sticks.&nbsp;</p>

<p>&nbsp;</p>

<p>Branded USB Memory Sticks have a high value associated with them, this means that when you give a USB Memory Stick to a customer, or potential customer then they will think you have spent more on them than you actually have. Whilst USB Memory Sticks are believed to be expensive, when purchased in bulk they aren&#39;t actually as expensive as you would think. When you consider how much your gift would be appreciated, then it offers a high return on investment.&nbsp;</p>

<p>&nbsp;</p>

<p>Branded USB Memory Sticks come in all different shapes and sizes. Whether you are looking for a USB Memory Stick which has a high memory, or just a small memory, there are many which can accommodate your needs. You can even choose bespoke shapes to suit your marketing campaign. For example, if you are working in the British Tourism industry, then you may consider a USB Memory Stick shaped like the Big Ben!&nbsp;</p>

<p>&nbsp;</p>

<p>USB Memory Sticks are so widely used therefore proving to be indispensable <a href="https://www.totalmerchandise.co.uk/">promotional items</a>, ticking all the boxes of usefulness, perceived quality and longevity. Our range is pretty impressive and is growing by the week so have a look in our dedicated Category for one to suit your business &ndash; it&#39;s the last Category on the left hand menu, just over there &lt;&lt;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-best-selling-promotional-items:-usb-memory-sticks</link>
      <pubDate>Wed, 07 Nov 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/217fa910b0471899b39878061b2d34e266b67cba.jpeg" type="image/jpeg" length="96588"/>
    </item>
    <item>
      <title><![CDATA[Add A Scottish Twist with Promotional Products for St. Andrew's Day]]></title>
      <description><![CDATA[<p>St. Andrew&#39;s Day is on the 30th of November and is the last of the UK patron saint days of the&nbsp;year, so make sure you celebrate it in style with some great branded promotional products with a Scottish twist.&nbsp;</p>

<p>Aside from our UK patron saint days being an excuse for a Bank Holiday, they&#39;re typically celebrated with local traditions to the area associated with the patron saint. In Scotland, it&#39;s good food, good music, a chance to show off those twinkle toes at a ceilidh and heaps of good cheer.</p>

<p>Everyone can get in on the fun atmosphere and celebrate with their own take on Gaelic themed giveaways.&nbsp;</p>

<h2>Fibrestorm Golf Umbrella&nbsp;</h2>

<p>Well, the Scottish weather is notorious so a promotional umbrella that&#39;s large and sturdy enough to withstand the elements would certainly be appreciated. &nbsp;</p>

<p>[181123]</p>

<h2>Large Scottie Dog Logobugs&nbsp;</h2>

<p>Besides Nessie and the wild Haggis, the Scottie Dog is the more realistic of associated Scots animals (sorry myth hunters!).&nbsp;</p>

<p>[185912]</p>

<h2>Round Bluetooth Speakers</h2>

<p>Good music is everywhere in Scotland and the louder, the better. So these Bluetooth speakers should make sure those impromptu street dance parties continue on.&nbsp;</p>

<p>[194061]</p>

<p>So there you have it, an alternative take on St. Andrew&#39;s Day and the sorts of branded promotional products you can have fun with. For more fun ideas, take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/special/wow-factor">unusual&nbsp;promotional products</a> section.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-to-help-celebrate-st.-andrew%27s-day</link>
      <pubDate>Tue, 06 Nov 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ddacb42b4101a3ec48a06f4d29449d255b950b97.jpeg" type="image/jpeg" length="730165"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items With Your Logo for Restaurants and Cafes]]></title>
      <description><![CDATA[<p>While Christmas is traditionally a busier time of year for restaurants and cafes, you can still show appreciation of your customers all year round.&nbsp;Why not dazzle them with a selection of promotional items with your logo on as a giveaway? You could tailor your promotional items for the season, or choose a more all-year-round type of gift, or why not&nbsp;both? We have a huge selection of goodies suitable for all budgets and occasions here at Total Merchandise.</p>

<p>There&#39;s often the false impression that using promotional items within cafe&#39;s or restaurants will be prohibitively expensive but&nbsp;this needn&#39;t be the case. Choose from differing ranges of custom merchandise at low prices &ndash; from crystal glasses to napkins and mugs, anything can be branded up either for use within your business or as a giveaway.&nbsp;</p>

<h2>Bone China Hug Mugs</h2>

<p>These Bone China Hug Mugs are perfect to use within your establishment or as a giveaway.&nbsp;With the option of a 4 colour design and being&nbsp;dishwasher safe, these personalised mugs are a great way to boost brand awareness with every sip.&nbsp;We have a variety&nbsp;of designs, styles and colours to choose from so you&#39;ll be sure to get something within your budget.</p>

<p>[184551]</p>

<h2>Stainless Steel Take Out Cups</h2>

<p>Do you want your customers to remember you once they have&nbsp;stepped&nbsp;out of the door? With this promotional, eco-friendly takeaway cup you can carry on your marketing potential even when your customers aren&#39;t sitting at your tables. Your personalised Stainless Steel Take Out Cups, available in four different colours,&nbsp;open up a whole other stream of refillable orders for your customers.</p>

<p>[196349]</p>

<h2>Cocktail Napkins</h2>

<p>While promotional napkins are a more short-term item, they still lend a sense of professionalism and class to any cafe or restaurant. Branded with your company logo and available in more than 10&nbsp;different colours, these Cocktail Napkins are a budget-friendly option that guarantees daily brand awareness.&nbsp;&nbsp;</p>

<p>[190783]</p>

<p>There is a huge range of potentially perfect <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">promotional items with your logo</a> for your business&nbsp;on our website. Check them out for yourself!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-with-your-logo-for-restaurants-and-cafes</link>
      <pubDate>Mon, 05 Nov 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c52b4e4496a5ad93f5f5e3a5849f187759a1d1c5.jpeg" type="image/jpeg" length="145764"/>
    </item>
    <item>
      <title><![CDATA[A Great Promotional Product for Christmas: Luxury Promotional Pens]]></title>
      <description><![CDATA[<p>Everyone at some point or another has experienced the annoyance of needing a pen and not finding one, so don&#39;t you think luxury pens are a great promotional product to giveaway, especially as a Christmas gift!&nbsp;</p>

<p>With each gift a company sends, they are sending out an image of themselves and the promotional gifts can help create a positive association with the company.&nbsp;</p>

<p>Luxury <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" title="promotional pens">promotional pens</a> are one of the most popular promotional merchandise that companies choose to gift to people, they are also a good form of advertising so in sending out these gifts a company could achieve many goals other than customer satisfaction. On average pens are seen out in public a great deal and by upgrading to a luxury promotional pen, the longevity increases massively.&nbsp;</p>

<p>Let&#39;s look at a&nbsp;selection of our bestsellers:&nbsp;</p>

<h2>Cross Classic Century Classic Black Ball Pen&nbsp;</h2>

<p>A high quality pen made by the world-famous Cross brand. This Black Ballpoint Pen has a luxurious satin black finish, accentuated with 23 carat gold plated appointments! Supplied with gift box, writes in black ink.</p>

<p>[186116]</p>

<h2>Waterman Graduate Fountain Pen&nbsp;</h2>

<p>Contemporary styling with a bright chrome finish and supplied in a Waterman&#39;s traditional blue case. A classic gift idea that will be appreciated by any recipient, writes in blue ink.&nbsp;</p>

<p>[2511496]</p>

<h2>Cross Edge Rollerball Pens&nbsp;</h2>

<p>A unique slide-open technology and a striking modern design. This high quality pen is available in a range of bold, eye-catching colours and can be printed with your branding. Supplied in a gift box, writes in black ink.&nbsp;</p>

<p>[186127]</p>

<h2>Waterman Hemisphere Ballpens&nbsp;</h2>

<p>A contemporary design, the steel Hemisphere pens are an all-steel pen with either chrome or gold trim. When engraved the colour that shows is dark grey. Writes in blue ink.&nbsp;</p>

<p>[1042319]</p>

<p>If you&#39;re considering gifting luxury pens as a promotional product for your customers Total Merchandise has a wide range for you to choose from. Take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website to find your perfect pen this Christmas.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-great-promotional-product-for-christmas:-luxury-promotional-pens</link>
      <pubDate>Fri, 02 Nov 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bd8ab6808a83c19e564a8b6aec3d88ef097407ef.jpeg" type="image/jpeg" length="648777"/>
    </item>
    <item>
      <title><![CDATA[The Best Branded Promotional Products for 2019: Sports Bottles]]></title>
      <description><![CDATA[<p>We all know that as soon as the Christmas and New Year celebrations are out the way, the &#39;get healthy&#39; resolutions are made &ndash; a perfect opportunity to giveaway some health-related branded promotional products!&nbsp;<br />
<br />
We&#39;re all aware one of the most important things to improve health is regular exercise and when doing this staying hydrated is key. So here we are taking a look at a selection of our <a href="https://www.totalmerchandise.co.uk/branded-products/water-bottles" title="branded water bottles">branded&nbsp;water bottles</a>. The products below are perfect for your health conscious customers and a brilliant way to ensure your brand is promoted every time they hit the gym or hit the parks.&nbsp;<br />
<br />
Also, the opportunities to use refillable bottles in the war against single use plastic are vast so this opens up a whole other avenue of use for the humble sports bottle!</p>

<h2>Folding Bottles&nbsp;</h2>

<p>These folding bottles are perfect for camping trips, walking, running, hiking, taking to the beach or for carrying to work or school. They will hold up to 400ml of cool liquid when full, but roll up for easy transport when you&#39;ve finished. A large, printable area on the front of the bottle gives your brand plenty of room to shine.</p>

<p>[187222]</p>

<h2>700ml Tempo Fruit Infuser Bottles&nbsp;</h2>

<p>Water isn&#39;t always the most exciting of drinks so why not liven it up with a little infusion of fruit! These fruit infuser bottles are slimline with a fruit infuser that sits securely in the neck of a bottle ideal for adding fruit to infuse flavour into the water. Coming in a selection of vibrant colours and your company logo pride of place on the front, they&#39;ll be sure to impress.&nbsp;</p>

<p>[192799]</p>

<h2>Any Name Sports Bottles</h2>

<p>Who says you can&#39;t look cool and drink water? These customised sports bottles come in a range of modern, eye-catching colour combinations that are sure to complement your brand. With a useful handle and a smooth undulating shape, they&#39;re practical and the ultimate in brand awareness for your business.&nbsp;</p>

<p>[196963]</p>

<p>With the new year just around the corner, plan for the January fitness rush and don&#39;t miss an opportunity for season appropriate <a href="https://www.totalmerchandise.co.uk">branded promotional products</a>. To see our whole range of bottles, head to the sports bottles section on our site.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-for-2019:-sports-bottles</link>
      <pubDate>Thu, 01 Nov 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/069d152116ade92f5535f78675f583717b4e1792.jpeg" type="image/jpeg" length="118051"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Items for Christmas Charity Fundraising]]></title>
      <description><![CDATA[<p>Charities need our help all year round but in the run up to Christmas people can be especially mindful of contributing so make sure you do the best you can for your chosen cause with some great promotional items for fundraising.&nbsp;</p>

<p>The main issue is costs so we&#39;ve collated some really useful promotional items that don&#39;t cost a fortune but still look good enough to get people excited.&nbsp;</p>

<h2>Eco Friendly Paper Hand Flags&nbsp;</h2>

<p>Not only are these one of the lowest costing flags we have on our website but they&#39;re eco-friendly and 100% biodegradable! They can be printed on both sides with your message and charity logo.&nbsp;</p>

<p>[195925]</p>

<h2>Triangle Bunting&nbsp;</h2>

<p>A great way to dress up and decorate your area and bring attention to your fundraising exploits. Each length is 10m long with 24 pennants that can be printed on both sides. Total Merchandise has a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-flags-bunting-balloons">promotional flags, balloons and bunting</a>, all perfect for boosting brand awareness at&nbsp;your fundraising event!</p>

<p>[268845]</p>

<h2>Printed Silicone Wristbands</h2>

<p>Something for your supporters to proud wear all year round. These wristbands are made from flexible silicone and the details of your charity can be printed in up to four colours across the band.</p>

<p>[195664]</p>

<h2>New Shape Recycled Plastic Trolley Coin&nbsp;</h2>

<p>This keyring is guaranteed to carry your charity&#39;s message for months to come as it also doubles as a trolley coin. Now, how many of us never have change? The &#39;coin&#39; itself is where your message will go. So really, you get two&nbsp;items for one&nbsp;with this giveaway!</p>

<p>[194365]</p>

<p>We have so many <a href="https://www.totalmerchandise.co.uk/branded-products/special/event-and-exhibition-ideas">promotional items</a> that you can use for your fundraising campaigns and they cover all budgets too. If you&#39;re looking for the perfect promotional product for your Christmas charity campaigns then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> on our website!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-for-christmas-charity-fundraising</link>
      <pubDate>Wed, 31 Oct 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fa083eb276a7a18ed80dfde5b18f27b074785997.jpeg" type="image/jpeg" length="352619"/>
    </item>
    <item>
      <title><![CDATA[Have a Sweet Christmas with Branded Promotional Gifts]]></title>
      <description><![CDATA[<p>We all have a soft spot for something sugary during the Christmas period so make sure there is no shortage of goodies to snack on during the working the day by giving away some sweet branded promotional gifts. &nbsp;</p>

<p>There is a massive selection of promotional sweets and chocolates available on our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">Corporate Christmas Gift Ideas section</a>&nbsp;to get your customers and clients excited this Christmas. We can confirm there has been some rigorous test tasting going on in the Total Merchandise office!</p>

<p>For more information on the products listed below simply fill out the form on our site for a rapid quote or give us a call! Let&#39;s have a look at some of our favourites.</p>

<h2>Christmas Tree Sweet Boxes</h2>

<p>Promotional Christmas Tree Sweet Boxes filled with either mini milk chocolate baubles or wrapped fudge whichever you prefer. These personalised Christmas Sweet Boxes can be supplied with the standard Christmas Tree design overprinted with your logo at the bottom, or alternatively printed all over with a completely bespoke full colour image at the same cost.</p>

<p>[193614]</p>

<h2>Custom Printed Toblerone&nbsp;</h2>

<p>A big brand you think of at this time of year is Toblerone. You can have your message custom printed onto one side of the outer sleeve for a really impressive sweet treat.&nbsp;</p>

<p>[196329]</p>

<p>This is just a selection of the seasonal branded promotional gifts we have available, so head to the <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">Christmas section</a> to find your perfect branded Christmas gift.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/have-a-sweet-christmas-with-branded-promotional-gifts</link>
      <pubDate>Tue, 30 Oct 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/73fe261f71cdd79afe757bd06075dbd4e748a5e0.jpeg" type="image/jpeg" length="197860"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items With Your Logo for Black Friday & Cyber Monday 2018]]></title>
      <description><![CDATA[<p>While Black Friday &amp; Cyber Monday stem from an American idea, the UK has embraced it wholeheartedly so make sure you have some promotional items with your logo for giving away with whatever special offer you have set up for the biggest shopping weekend of the year.&nbsp;</p>

<p>&nbsp;</p>

<p>This year, Black Friday falls on November 23rd with the corresponding Cyber Monday falling on November 26th. Black Friday was traditionally a &#39;bricks and mortar&#39; retail based &#39;sale to end all sales&#39;. These days it&#39;s slowly transforming as it also includes online shopping and is not solely limited to retail any more with all sectors of business adopting it in some form. &nbsp;It also used to mark the beginning of the Christmas shopping season but research has shown that Christmas shopping now kicks in much earlier, around the beginning of the month. However, it still remains a genuine opportunity to grab a bargain.&nbsp;</p>

<p>&nbsp;</p>

<p>Cyber Monday, is a relative newcomer and the online equivalent. Traditionally this was more aimed at tech and gadget shoppers with deals offered from businesses that were exclusively based online. As with Black Friday, it&#39;s slowly transforming so that there&#39;s barely much difference between what is being sold. The main point of Cyber Monday now is that it&#39;s a chance for businesses to release a new batch of fresh deals.&nbsp;</p>

<p>&nbsp;</p>

<p>Love it or hate it, it&#39;s difficult to ignore and there are always opportunities to be had no matter the business sector you are in, no matter the target audience you have.&nbsp;</p>

<p>&nbsp;</p>

<p>Every business can get in on the mania that grips the UK at this time of year somehow. It doesn&#39;t have to just be restricted to retail, don&#39;t get bogged down in what &#39;traditionally&#39; used to happen and reinvent it anew to suit your business. It&#39;s not just a business to consumer opportunity any more, business to business can benefit as well. The ideas are numerous, &nbsp;with many businesses already offering special deals on services to other businesses, &nbsp;so a few to get you thinking could be: &nbsp;offer service bundles for when your quiet time of year comes, offer discounts on your services, offer limited time specials, create packages of physical and services offerings, gifts for those who sign up either on the Black Friday and Cyber Monday or a date range of your choice - the opportunities are endless. Even if you really, really can&#39;t come up with deal, why not just do a massive give away of a promotional item with your logo on it. No catch for your audience, just a genuine something for nothing hand out but don&#39;t forget to at least get some useful contact details the future! (GDPR compliant of course</p>

<p>&nbsp;</p>

<p>So there you have it, get organised with some <a href="https://www.totalmerchandise.co.uk/">promotional items with your logo</a> to use as giveaways with or without the Black Friday/Cyber Monday deals you cook up for your target audience. Whether you sell physical products or services, whether you&#39;re B2B or B2C - there is no excuse to not get the most out of Black Friday and Cyber Monday 2018 so get your thinking caps on and boost your business.&nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-with-your-logo-for-black-friday-%26-cyber-monday-2018</link>
      <pubDate>Mon, 29 Oct 2018 00:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3b573a01b3f68e9fa10cb53d665e5d9c938d859a.jpeg" type="image/jpeg" length="95284"/>
    </item>
    <item>
      <title><![CDATA[A Great Promotional Product for Winter: Reflector Lights]]></title>
      <description><![CDATA[<p>At this time of year, there&rsquo;s no escaping the encroaching winter.&nbsp;With days getting noticeably shorter from week to week it&#39;s the&nbsp;perfect time to have a really useful promotional product giveaway like reflector lights.&nbsp;</p>

<h2>Keeping Customer&#39;s Stay Safe This Winter With Branded Reflective Items</h2>

<p>This weekend sees the clocks going back, meaning&nbsp;our journeys to and from home/school/university and the majority of our free time will mostly be in and around the darkest times of the day. The fast-changing light is one reason why it is so important&nbsp;that&nbsp;pedestrians and cyclists can be seen in the dark&nbsp;over these coming months.&nbsp;</p>

<p>As well as the changing light and time, the weather is not going to improve&nbsp;over the coming months either - sorry!&nbsp;Rain and fog reduce a driver&rsquo;s ability to see, especially in the dark. Also, a dirty windshield or headlights have an adverse effect on visibility too, making it more difficult to see pedestrians or cyclists crossing the street. For even the safest of drivers,&nbsp;the ability to react will be greatly improved if pedestrians wear reflector clothing.</p>

<p>It&#39;s not just us at Total Merchandise that sees the importance of being visible, especially when the nights are longer - big brands promote this through campaigns targeting the UK population. For example, Auto Trader have recently launched the #SwearToChange campaign that offers free reflective gear to cyclists, joggers, and dog-walkers.&nbsp;</p>

<p>We have a lot of choices on our website for branded&nbsp;products that promote low light safety, let&#39;s have a look at a few.</p>

<h2>Silicone Bike Lights</h2>

<p>Perfect for your clients or staff that like to cycle, these promotional bike lights wrap around the handlebars and have three flash modes for maximum visibility.</p>

<p>[191995]</p>

<h2>Safety Reflective Vest</h2>

<p>Using lights is a great way of making sure you&#39;re seen by drivers, but reflective clothing ensures you are noticed from long distances. Promote the importance of road safety with branded reflective vests.</p>

<p>[181654]</p>

<h2>Reflective Slap Wrap Wristbands</h2>

<p>These reflective slap wrap wristbands are a budget-friendly and effective way of spreading your message.</p>

<p>[197969]</p>

<p>With the winter approaching, giving away <a href="https://www.totalmerchandise.co.uk/branded-products/special/winter-ideas">promotional merchandise</a> that promotes road safety&nbsp;at this time of year is really mindful and could make all the difference to someone.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-great-promotional-product-for-autumn:-reflector-lights</link>
      <pubDate>Fri, 26 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3f79996db18aca84975c421f6d400783e3e2b022.jpeg" type="image/jpeg" length="160796"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items to Flaunt Your Business on Small Business Saturday]]></title>
      <description><![CDATA[<p>This year Small Business Saturday is on the 1st December so now is the time to choose the best promotional items with your logo in time for the event. All kinds of small businesses benefit from this event - whether you are a family business, local shop, online business, wholesaler, business service or small manufacturer.&nbsp;</p>

<p>&nbsp;</p>

<p>What promotional items do you choose? Well you have to ask yourself a few questions first:&nbsp;</p>

<p>&nbsp;</p>

<p><strong>What is my budget?</strong><br />
Probably the biggest influence on your choice of promotional item. If there is a way to get some info on how many people you could expect in your area from the organisers or previous participants, then that is a good place to start. Also, perhaps you can split your giveaways budget over a few products so you have a range of promotional items: luxury level, mid level and budget level to cover all eventualities.</p>

<p>&nbsp;</p>

<p><strong>What is my target audience?&nbsp;</strong><br />
Are you aiming to attract your regulars in and reward them for their support over the years or are you targeting fresh, new customers? Again, this is where a split of promotional items can be beneficial with more exclusive giveaways for loyal, repeat business and sale items or budget giveaways for first-time visitors.&nbsp;</p>

<p>&nbsp;</p>

<p><strong>How do you want to be remembered?&nbsp;</strong><br />
We have promotional items that cover the whole range from luxury to weird to funny to practical. Luxury and practical lend themselves to a more long-term use and therefore your brand giveaway has more longevity. Whereas weird and funny lend themselves to appealing to the emotional element of a customer&#39;s personality and make your brand more memorable long after the item has perhaps run it&#39;s course.&nbsp;</p>

<p>&nbsp;</p>

<p>It&#39;s all food for thought but don&#39;t dwell on it too long as you don&#39;t want to be rushed into picking ideal <a href="https://www.totalmerchandise.co.uk/">promotional items with your logo</a> or settling just for what you can get in time. Get yourself organised!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-with-your-logo-for-small-business-saturday</link>
      <pubDate>Thu, 25 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5f764b5d66c1e986edf3a678d9e4a9b3a8a8cd76.jpeg" type="image/jpeg" length="177165"/>
    </item>
    <item>
      <title><![CDATA[5 Of The Best Promotional Items for the UK Christmas Culinary Season]]></title>
      <description><![CDATA[<p>Christmas is traditionally one of the more sociable times of the year, especially in terms of dining, so perhaps now is the time to think of targeting our national culinary obsession with some cleverly thought out promotional items for the UK cooking and baking devotees out there.&nbsp;</p>

<h2>Why Should You Target The Culinary Market At Christmas?</h2>

<p>You just have to look at the amount of cookery TV programs, books and events to understand our nation&#39;s love for cooking and baking. For example, did you know we&#39;re actually slap bang in the middle of National Curry week right now? The UK&rsquo;s love of curry is stronger than ever, so it&#39;s not surprising there&#39;s a whole week dedicated to it.&nbsp;</p>

<p>However, in the run-up to Christmas, if ever there was a time for people to think of cooking, it&#39;s December. Between informal get-togethers, office treats, visiting family and friends and of course the big Christmas dinner &ndash; the kitchen will be the busiest place of all.&nbsp;</p>

<p>Take the opportunity to giveaway some truly useful promotional items that will get well used over the next few weeks and indeed throughout the year.&nbsp;</p>

<h2>Full-Length Apron&nbsp;</h2>

<p>A custom branded full-length apron, suitable for home use as well as trade. Great in the kitchen for keeping the ever-busy chief free from splashes and spills. Your embroidered company logo will have pride of place on the top half.&nbsp;</p>

<h2>[181991]</h2>

<h2>Measuring Spoon Sets&nbsp;</h2>

<p>An ideal addition to the kitchen drawer, so no more guesswork! These spoons are attached to a ring and include sizes: 1, 2.5, 5 and 15ml. Your company&#39;s logo can fit nicely on the arm of the spoon.&nbsp;</p>

<p>[184438]</p>

<h2>Wooden Chopping Boards&nbsp;</h2>

<p>These promotional wooden chopping boards can be laser engraved or hot stamped with your logo for maximised exposure with every meal your customers prepare. A useful gift that will last well past this Christmas season.&nbsp;</p>

<p>[191210]</p>

<h2>Kitchen Timer Magnets&nbsp;</h2>

<p>Any cook will tell you, timing is key! Your clients will never set off the smoke alarms again with this promotional timer. Not only does it have a digital display, but it&#39;s also magnetic so you can put it on any metal surface to remind you. With a clear, large area under the controls for your company logo, your company will never be far from mind.&nbsp;</p>

<p>[185176]</p>

<h2>Slate Serving Plates&nbsp;</h2>

<p>Not all your customers will be the best cooks so help them distract with fantastic presentation instead! These engraved slate serving plates are perfect for serving up your brand and serving up small delicacies.&nbsp;</p>

<p>[194837]</p>

<p>We have a huge range of promotional Christmas gifts on our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas section</a>&nbsp;to suit the UK obsession with all things culinary and best of all, they can be used all year round so your brand exposure can be long term. That&#39;s value for money!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-promotional-items-for-the-uk-christmas-culinary-season</link>
      <pubDate>Wed, 24 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a6c67d716ddfaf54065201048a41cc0940b95d40.jpeg" type="image/jpeg" length="1005738"/>
    </item>
    <item>
      <title><![CDATA[The Power Of Promotional Products At Christmas Time]]></title>
      <description><![CDATA[<p>Regardless of the size of your business, using promotional items with your logo is an excellent method of marketing through the festive period and beyond. Companies across the world give gifts to customers and clients alike at Christmas time especially so it&#39;s a given fact that there are some genuine business rewards for doing so.&nbsp;</p>

<h2>Reasons Why Businesses&nbsp;Gift Their Customers At Christmas</h2>

<p>Gift giving is a theme that is commonly associated with Christmas due to the traditional values which are held with Frankincense, Gold, and Myrrh the presents on which the concept of gift giving was built. Since then, people across the world have indulged in buying presents for friends and family, and it is now increasingly common to see businesses purchasing gifts for clients and customers. With recent BPMA research finding that 34% of recipients keep their item for over a year, a successful Christmas giveaway could become a mainstay in your promotional marketing campaign for years to come.&nbsp;</p>

<p>Branded giveaways are purposefully designed to help enhance the loyalty between a company and its client, and Christmas provides the ideal opportunity to increase this bond. Customers recognise&nbsp;the value that giveaways have, as they offer a personal touch in amongst the business-orientated nature by which companies usually work. This is proving effective, and supported by evidence showing that customers who feel valued are more likely to continue purchasing from a brand.&nbsp;</p>

<p>Christmas also provides a time for companies to evaluate their effective strategies and policies whilst looking to target potential new customers for the following year, and the use of giveaways which are personalised to your business, could prove advantageous moving into the new year.&nbsp;</p>

<p>The wide variety of products which can be given at Christmas supports the concept of carefully selecting your giveaway item, with the practicality of the products available proving vital, as a survey found that 59% of products were chosen due to their usefulness; highlighting what makes an effective promotional item.&nbsp;</p>

<h2>Large Vs Small Businesses&nbsp;Promotional Christmas Gifts</h2>

<p>Larger sized companies often choose to invest in cheaper items as they have a greater number of people to buy for and therefore purchase products such as t-shirts, pens, and umbrellas. Whilst smaller-scaled businesses may often choose to purchase executive gifts&nbsp;with products such as tumblers, paperweights, and mirrors being common gifts given by smaller businesses.</p>

<h2>15g Baton Chocolate Bars</h2>

<p>You can&#39;t go wrong with chocolate! These milk chocolate bars are a delicious and cost-effective promotional giveaway that promise to draw attention to your branding thanks to that vibrant&nbsp;full-colour packaging.&nbsp;</p>

<p>[197629]</p>

<h2>Optical Crystal Square Paperweights</h2>

<p>A timeless, high-quality item, etched with your design and supplied in a satin gift box, these paperweights&nbsp;will keep your name alive for years to come.&nbsp;</p>

<p>[186282]</p>

<h2>Panorama Easel Calendar</h2>

<p>These promotional desk calendars are a useful gift that will ensure maximum brand awareness for a whole year!</p>

<p>[684515]</p>

<h2>Crystal Soft Stylus Ballpens</h2>

<p>Sparkle your customers with these branded Crystal Soft Stylus Ballpens. Available in 3 different colours these are great if you&#39;re wanting a stylish gift to buy by the masses.&nbsp;</p>

<p>[190850]</p>

<h2>Wine Glasses</h2>

<p>Christmas is a time for feeling merry - get in the spirit with these wine glasses, etched with your branding for that luxury touch.</p>

<p>[186320]</p>

<p>No matter the size of your organisation, gifting your customers with <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">promotional merchandise</a>&nbsp;with your logo on at Christmas is a great way for&nbsp;maximising brand exposure, as well as expanding brand loyalty.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-promotional-items-with-your-logo-at-christmas</link>
      <pubDate>Tue, 23 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e632179e23bfe3cfb6e5f4b8a70a18e07a628302.jpeg" type="image/jpeg" length="108463"/>
    </item>
    <item>
      <title><![CDATA[The Best Branded Promotional Products for 2019: Diaries and Calendars]]></title>
      <description><![CDATA[<p>Now is an ideal time to get your branded promotional products for next year organised. It&#39;s best to have your promotional items ordered, received and ready to hand out in time for them to be of use straight away once everyone has returned from the holidays.&nbsp;</p>

<p>With this in mind, we&#39;ll be compiling some lists over the next few weeks on the best giveaways for the start of a year. Our first suggestion is ever-popular Dairies and Calendars.&nbsp;</p>

<p>All businesses run on one thing. Organisation. We stock a huge range of diaries and calendars, all these products are perfect for ensuring you know exactly what meetings you need to get to and exactly where you need to be.&nbsp;</p>

<h2>Ivory Tucson Pocket Weekly Diary with Pencil&nbsp;</h2>

<p>Even with all our tech, it&#39;s hard to beat a pocket diary. This has space for notes and even comes with its own pencil attached in a useful loop. It ranges over 15 months for branding longevity with a week to view format.&nbsp;</p>

<p>[190689}</p>

<h2>Calendar and Sticky Note Set&nbsp;</h2>

<p>This handy calendar also comes with sticky notes and index tabs! It makes a practical area with all your stationery must-haves combined. It comes with 5 branding areas that include the calendar itself and all those associated stickies!&nbsp;</p>

<p>[186217]</p>

<h2>A1 Wall Planners&nbsp;</h2>

<p>A1 wall planners are perfect for the office to ensure all everyone is on the same page. The wall planners are gloss laminated and printed on one side with your corporate calendar design. Perfect for managing your campaigns and making sure you stick to your deadlines. The calendars offer a huge print area, meaning they are perfect for promoting your brand&#39;s logo throughout the whole year.&nbsp;</p>

<p>[192258]</p>

<h2>Midi Wall Calendar&nbsp;</h2>

<p>Another calendar for the wall, at a smaller size. It still has plenty of room for important notes and you can even have your own images for each sheet! They come in their own envelope so it&#39;s easy to post them out.&nbsp;</p>

<p>[605442]</p>

<h2>Mini Easel Calendars&nbsp;</h2>

<p>On desk calendars are always a handy product to have close. They are perfect for taking note of dates when on the phone to that important client or planning your promotional campaigns when a month&#39;s view is needed. These custom print calendars consist of 13 sheets of art paper printed in full colour. Each calendar includes a fully bespoke front cover sheet at no additional cost. A great little product to keep on your desk next to the phone.&nbsp;</p>

<p>[190551]</p>

<p>If none of these <a href="https://www.totalmerchandise.co.uk/">branded promotional products</a> are what you&#39;re looking for, be sure to head to the Diaries and Calendars section of our website. With the extensive range we have, we&#39;re sure you will find what you are looking for.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-products-for-2019:-diaries-and-calendars</link>
      <pubDate>Mon, 22 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e01c5cfcacaf087a31a1bb331c5f9d795c23ebf6.jpeg" type="image/jpeg" length="140383"/>
    </item>
    <item>
      <title><![CDATA[5 Top Tips To Boost Your Christmas Promotional Marketing]]></title>
      <description><![CDATA[<p>&#39;Tis the season to be selling, Christmas is one of the busiest periods of the year for retailers and many other industries but it&#39;s important you have your promotional marketing strategy in place, well in advance. &nbsp;</p>

<h2>1. Social Media</h2>

<p>First and foremost you need to utilise the power of social media. Lots of businesses have social media accounts, but not all use them. &nbsp;If you have an account with followers then you should be utilising this, particularly when you are hoping for a busy period. Social media can be used to promote your products, offer sales promotions and generally interact with potential and existing customers.&nbsp;</p>

<h2>2. Plan Ahead</h2>

<p>You need to move ahead of your competitors in terms of promotion. Whilst your competitors may be thinking about Halloween at the moment, you need to be thinking two months ahead into Christmas and the New Year. By doing so, you are putting your competitors on the &#39;back foot&#39;, so plan your online and offline marketing campaigns well in advance. &nbsp;</p>

<h2>3. Customer Retention</h2>

<p>It costs eight times as much to attract a new customer than it does to retain an existing one. With this in mind, surely it makes more sense to reward your existing customers and sell them more services rather than attracting new customers. This could be through offering an existing customer discount or by providing them with promotional gifts. The promotional gift doesn&#39;t need to be big, it just needs to be handed out to loyal customers to show your appreciation for their custom.&nbsp;</p>

<h2>4. Giveaways</h2>

<p>You could also consider giving away a promotional item with every purchase. At Christmas time, people are more likely to purchase from you if they know they are &#39;getting&#39; something. This could be any item or even free delivery. If you were to give away a promotional item with every purchase then you could even start to promote your brand ready for the New Year.&nbsp;</p>

<h2>Custom Printed Toblerone 360g</h2>

<p>To get your customer&#39;s tastebuds tingling by gifting them with a delicious personalised&nbsp;Toblerone.</p>

<p>[196329]</p>

<h2>75cl Prosecco Sparkling Wine</h2>

<p>Start the celebrations with a pop with a bottle of promotional Prosecco, branded with your company design.</p>

<p>[192189]</p>

<h2>A6 Greetings Cards</h2>

<p>Say a very merry Christmas to your&nbsp;clients with a personalised greetings card printed with your full colour design.</p>

<p>[195272]</p>

<h2>5. Know Your Market</h2>

<p>Of course, with all the Christmas hype, don&#39;t forget the basics of marketing. You need to know your target market inside out before making any marketing decisions. By targeting people who are likely to, or already shopping with you, you have a better chance of gaining a good ROI. It&#39;s easy to get caught up in the Christmas hype but remains grounded and follow your marketing plan to ensure maximum results. &nbsp;<br />
<br />
Marketing at Christmas can be very lucrative for a company, but you need to consider your promotional marketing carefully to ensure it&#39;s a success. If you&#39;re looking for the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift</a> simply fill out the form on our website for a rapid quote or give us a call!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-top-tips-for-christmas-promotional-marketing</link>
      <pubDate>Fri, 19 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/977eae85a6f48b74275ad67d2ef13e9fdf39df60.jpeg" type="image/jpeg" length="303071"/>
    </item>
    <item>
      <title><![CDATA[Reasons to Choose us as Your Branded Merchandise Suppliers]]></title>
      <description><![CDATA[<p>There are a lot of branded merchandise suppliers out there we&#39;ll admit, but why are we so confident that you&#39;ll be happy with us over anyone else? &nbsp;We believe the following set us apart from the competition:</p>

<p><strong>Our website</strong></p>

<p>We are pretty chuffed with our website. We invest a lot of hard work, thought and time into constantly improving your experience with us online. From innovative searching to super fast-loading pages with lots of useful information to easy ways to get in touch &ndash; we name just a few of our favourite aspects. Go take a look for yourselves and if you have any ideas on how to improve let us know, we&#39;re all ears!&nbsp;</p>

<p><strong>Our product range</strong></p>

<p>We challenge you to think of something we don&#39;t have on our website! Big words, we know but with thousands of products covering so many sectors we think you&#39;ll be hard-pressed to not find something that you&#39;ll be happy with.</p>

<p><strong>Our people</strong><br />
We have a dedicated and knowledgeable staff at the end of the phone line, ready to take your calls. You need not know everything before calling. They can walk you through the process, offer up suggestions, advise on artwork and more. Just ask!&nbsp;</p>

<p><strong>Our customers</strong></p>

<p>Finally we get to perhaps the most important aspect of all. You. Without you, we&#39;d be nothing. We are so very appreciative of every, single last client. Whether they order 25 logo bugs or 25000 luxury gifts. We&#39;ve recently started using the independent reviews services called (aptly) Reviews to gather and collate genuine reviews that we hope will help you make your decisions while also providing an impartial way for existing customers to provide feedback. It certainly helps us measure the general mood and pinpoint an area to improve on or new features that might prove popular. &nbsp;We never stop learning!</p>

<p>Total Merchandise has been in business as <a href="https://www.totalmerchandise.co.uk/">branded merchandise suppliers</a> since 2001 and the changes in these last 17 years have been amazing. We look forward to working with you for the next 17 years and beyond with all the innovation and challenges there may be.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/reasons-to-choose-us-as-your-branded-merchandise-suppliers</link>
      <pubDate>Thu, 18 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ec18585533c6a5a1951d55012521b7b080787967.jpeg" type="image/jpeg" length="112436"/>
    </item>
    <item>
      <title><![CDATA[A Great Promotional Product for Autumn: Branded Travel Mugs]]></title>
      <description><![CDATA[<p>If you&#39;re on our mailing list, you&#39;ll have received our latest&nbsp;deal on our popular Autumnal promotional product - travel mugs!&nbsp;</p>

<p>There are a plethora of travel mugs to be had on our website. All of which have their own different qualities. If you are thinking of investing in some promotional travel mugs then it&#39;s good to first get an idea of what you want to achieve and how you want to portray your company. &nbsp;</p>

<p>They all come with ample areas for branding&nbsp;and that&#39;s always handy. However, they all play to different strengths, whether it be eco-credentials, retro-feel, temperature-control and the like. &nbsp;</p>

<h2>The Best Travel Mugs For Your Autumn Campaign</h2>

<h2>500ml Stainless Steel Thermos Bottles</h2>

<p>These sleek bottles provide a modern, elegant way to maintain the temperature of your favourite beverage for longer. With a satin finish and made of stainless steel, it will be sure to impress.&nbsp;</p>

<p>[195980]</p>

<h2>Any Colour Enamel Mugs&nbsp;</h2>

<p>For a retro feel, try these enamel mugs. They can be Pantone matched to your company&#39;s colour with a large area for a message, logo or slogan. &nbsp;</p>

<p>[195116]</p>

<h2>Insulated Travel Mug</h2>

<p>Finally, maybe the most popular travel mug of all. Certainly, the one that springs to mind when you think about travel mugs. Double-walled, sliding-sip sections on the screw-top lids and easy-grip handles &ndash; there is a reason this is a best-seller. It&#39;s just that good!&nbsp;</p>

<p>[182625]</p>

<h2>Talca Bamboo Travel Mugs</h2>

<p>Made from recycled materials this travel mug is a fantastic eco-friendly way for your clients to get their caffeine boost!&nbsp;</p>

<p>[215901]</p>

<p>So we have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs" title="branded travel mugs">branded travel mugs</a> that can be innovative, traditional, eco-friendly and a tried/tested favourite. Remember, while we tend to think of these travel mugs for this time of year, they&#39;ll be useful to your customers all year round. Check them out, they&#39;re a sound investment!</p>

<p>If you missed our last email, not to worry, there&#39;s an area to sign up to our mailing list at the bottom of each page on our <a href="https://www.totalmerchandise.co.uk/">website</a> so you don&#39;t miss future offers.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-great-promotional-product-for-autumn:-branded-travel-mugs</link>
      <pubDate>Wed, 17 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1f459503891d56e93c95b23d36f1890151a9debc.jpeg" type="image/jpeg" length="98612"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Gifts for your Corporate Clients]]></title>
      <description><![CDATA[<p>Of course, it&#39;s important for a business to look after all valued customers and partners&nbsp;but you are bound to have different levels of clientele&nbsp;and should gift accordingly.&nbsp;</p>

<h2>Why Should You Gift Your Clients With Branded Items?</h2>

<p>Businesses cannot survive without clients. From your long-lasting loyal clients to your newer customers, promotional gifts will be valued by all. There is a big opportunity in marketing services and products to existing customers. Loyal clients, no matter the level, are what pulls many businesses through from year to year.</p>

<p>So how can you say an appropriate &#39;Thank-you&#39;? Did you know we have an extensive range of high-end branded promotional gifts that would suit the more corporate end of a client base? Let&#39;s take a look at a few ideas we have to offer.</p>

<h2>4000mAh Arch Metal Power Banks</h2>

<p>This sleek best-selling promotional power bank will fit the image of your executive clients. With your branding on the front, your customers will be reminded you gifted them this handy product every time they reach for it.</p>

<p>[194978]</p>

<h2>Cross ATX Pure Chrome Ballpen</h2>

<p>Simple yet stylish. We all know that there&#39;s no such thing as having too many pens! With your business&#39; branding engraved on this streamlined pen, it makes the perfect corporate gift.</p>

<p>[186118]</p>

<h2>Champagne Flute And Prosecco Gift Sets</h2>

<p>This flashy gift is a guaranteed winner when it comes to saying a special thank you to your loyal customers. Presented with your logo or wording engraved on the flute this is the perfect&nbsp;luxurious promotional item.&nbsp;</p>

<p>[192361]</p>

<p>So if you are looking for <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">branded promotional gifts</a> that would suit your company&#39;s corporate clients then we&#39;re sure we&#39;ve got what you&#39;re&nbsp;been looking for. Whether you&#39;re looking to gift your most loyal customers or more recent business partners sending a gift suited to them can act as the ideal marketing campaign - it&#39;s the small things that matter!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-gifts-for-your-corporate-clients</link>
      <pubDate>Tue, 16 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3c23426f1fbafdd49b44698c4d660c33fe9c7fb2.jpeg" type="image/jpeg" length="176977"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items That Make Great Christmas Stocking Fillers!]]></title>
      <description><![CDATA[<p>Now our Christmas section is live, it&#39;s easier than ever to pick the perfect promotional items that you can use to fill your customer&#39;s stockings with. The choice is pretty extensive, if we say so ourselves, so we&#39;ve picked out a few of our favourites to get you in the mood.&nbsp;</p>

<h2>Tube Power Banks&nbsp;</h2>

<p>Carrying on in the gadget theme, Power Banks are unbelievably useful these days. A great portable charger that will help to ensure your device stays charged longer. This power bank comes in varying power sizes, 1800 mAh and 2200 mAh.&nbsp;</p>

<p>[189825]</p>

<h2>Mini Christmas Trees&nbsp;</h2>

<p>A real tree without the fuss of the full sized kind. These branded Norway Spruce Christmas trees can be kept for a short time in the pot supplied with regular watering and within a few weeks re-planted into a larger pot or directly into your garden to allow growth.&nbsp;</p>

<p>[192334]</p>

<p>These fun stocking fillers aren&#39;t the only promotional&nbsp;items that are ideal for this Christmas season - check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift idea section</a> on our website for more inspiration. Also, don&#39;t forget to fill out the form for a rapid quote or give us a call!<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-that-make-great-christmas-stocking-fillers!</link>
      <pubDate>Mon, 15 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bcc4f9db4864b3c4fe1c01557e32697812240882.jpeg" type="image/jpeg" length="196387"/>
    </item>
    <item>
      <title><![CDATA[A Great Promotional Product For Autumn Campaigns: Branded Umbrellas]]></title>
      <description><![CDATA[<p>It&#39;s always a good idea to tailor your promotional product to the season. It&#39;ll get used immediately which means your brand will get seen and provide great value for the user too.&nbsp;</p>

<p>Today we will dive into why using promotional umbrellas can leverage your marketing activities for the autumn season.&nbsp;</p>

<h2>How Can Branded&nbsp;Umbrellas Boost Your Marketing This Autumn?</h2>

<p>Given that we are never short of wet weather in the UK&nbsp;a branded umbrella will come in handy for your customers. Although we are talking about autumn specifically, the UK has rather wet weather all year round so, your brand&nbsp;has the potential to be noticed throughout the year. <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">Recent research</a> published by the BPMA states that promotional umbrellas generate 1,100 impressions throughout their lifetime, that&#39;s 1,100 times your brand will be seen!</p>

<p>Branded umbrellas are a popular choice when it comes to choosing promotional merchandise for seasonal campaigns due to the large print area they offer. This allows you&nbsp;to really flaunt your brand for maximum exposure with every use.</p>

<p>One of the main advantages of using umbrellas as a marketing tool is the fact they are used in public places. Unlike mugs, which are used within the home or within a business, umbrellas are seen by lots of passers-by, perhaps even potential customers you haven&#39;t yet considered. Umbrellas are used by many people and are one of the quickest and easiest ways to get your brand name out into the market place.</p>

<p>Fun fact: Did you know that 45% of consumers own a promotional umbrella? That&#39;s almost half!</p>

<p>Another benefit of using branded umbrellas is their cost. Whilst they may be more expensive than say, promotional pens, they still make a budget-friendly product.</p>

<p>Additionally, promotional umbrellas are kept for an average of 12 months, meaning you can generate brand awareness for a whole year or longer! Umbrellas have a very long shelf life due to their high quality and durability. In a <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">study released by the BPMA</a> 58% of consumers said that the quality of promotional umbrellas is the number one reason why they keep them for an average of a year.</p>

<h2>What Type Of Branded Umbrella Is Best For You?</h2>

<p>There are several different types of umbrella available and the style you choose will be dependent on the people you want to target.</p>

<p>If you are targeting city dwellers, then it is likely you will choose a smaller style umbrella, such as the city umbrella or the telescopic. This is because there are so many more people in the city, so there is less room to manoeuvre with umbrellas - as well as being the perfect size to keep in a bag for those unexpected showers.</p>

<h2>Supermini Telescopic Umbrella</h2>

<p>[181771]</p>

<p>Alternatively, if you are targeting people living in the countryside or who attend sporting events then you may want to choose a larger umbrella. There is much more room to have a bigger umbrella and a larger covering is often needed! This is even better as you have a bigger space to work with which means your brand is guaranteed to be seen.</p>

<h2>Promo Budget Golf Umbrella</h2>

<p>[311003]</p>

<p>You should also consider how you want your brand to be seen on the umbrella.&nbsp;Do you want to target a corporate audience? If so, a darker umbrella with your logo will be suitable. If not, you may want to choose a bright colour which will make your brand memorable.</p>

<h2>Woodstick Umbrella</h2>

<p>[181770]</p>

<p>So, you have an understanding of why umbrellas can be&nbsp;beneficial for your autumn campaign and you know what types of umbrellas we have to offer - what are you waiting for? Find your perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas">promotional umbrella</a> for your next marketing activity.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-great-promotional-product-for-autumn:-branded-umbrellas</link>
      <pubDate>Fri, 12 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8048b5cd10916df681753866ec2dc8a8ee83ddb1.jpeg" type="image/jpeg" length="562728"/>
    </item>
    <item>
      <title><![CDATA[5 of the Best Branded Promotional Gifts for Christmas Parties]]></title>
      <description><![CDATA[<p>It&rsquo;s that time of the year: the dreaded Christmas party needs to be organised and we all know these events can be notorious for misbehaving colleagues and comedy situations. Although you cannot make sure your guests&rsquo; behaviour is flawless, you can ensure that you throw a perfect Christmas party with fabulous food, exciting entertainment and <a href="https://www.totalmerchandise.co.uk/">branded promotional gifts</a> that people will talk about until next year!&nbsp;</p>

<h2>A5 Daily Colombia Diary</h2>

<p>Not only are these diaries stylish and modern, but they offer at least 365 days of brand awareness!&nbsp;With a padded cover, ribbon marker&nbsp;and date feature they also offer a lovely, large area to show off your brand.&nbsp;</p>

<p>[190907]</p>

<h2>Flared Top Tot Glasses&nbsp;</h2>

<p>With a large area for etching your brand these standard sized tot glasses are ideal for those shots of alcohol you like best. This personalised glass is an ideal investment that will keep on advertising your artwork for years to come and allow you to enjoy your favourite drink in style at the same time.&nbsp;</p>

<p>[186308]</p>

<h2>Cross ATX Pure Chrome Ballpen&nbsp;</h2>

<p>A streamlined, stylish pen that makes an excellent business gift. This ballpoint pen has a super-smooth chrome finish, polished to perfection with chrome plated appointments. This Cross Pen has a lifetime mechanical guarantee and is supplied in a premium gift box. &nbsp;</p>

<p>[186118]</p>

<h2>4000mAh Arch Metal Power Banks</h2>

<p>A truly useful gift! Offer emergency power to your guests on the go, all in a lightweight, slimline&nbsp;casing in silver or black. Amazingly, this can fully charge most phones and&nbsp;Tablet PCs!&nbsp;</p>

<p>[194978]</p>

<h2>75cl Prosecco Sparkling Wine&nbsp;</h2>

<p>Well, it is a party and no party is complete with some bubbles. Have a bottle of this on every table your company logo in stunning full colour print. Even have some to hand out at the end of the evening too.&nbsp;</p>

<p>[192189]</p>

<p>The holiday season is a time to relax and celebrate, so whether you&rsquo;re throwing a high-end party or a budget ball, get a happy band of volunteers behind you, plan ahead, and don&rsquo;t fret there will be branded promotional gifts opportunities no matter the event.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-of-the-best-branded-promotional-gifts-for-christmas-parties</link>
      <pubDate>Thu, 11 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/95456c07042ba14cf1a16f0d7644b18114869cfc.jpeg" type="image/jpeg" length="293337"/>
    </item>
    <item>
      <title><![CDATA[Some Ideal Promotional Items for a U.K. Winter]]></title>
      <description><![CDATA[<p>With the unpredictability that is the British winter weather really starting to kick in, what promotional items best suit the UK?&nbsp;</p>

<p>From named storm systems to winds that cut through you, to icy roads and cold/wet days &ndash; we really will see it all in the UK. over these next few months. &nbsp;</p>

<p>Offering some promotional items aimed at this inclement time of year will not only endear you to your customers but they&#39;ll also be well used and visible for months to come. So with this in mind, here are some of our favourites.&nbsp;</p>

<p>&nbsp;</p>

<p><strong>Touch Screen Gloves&nbsp;</strong><br />
<strong>Product Code: 192331&nbsp;</strong><br />
We&#39;re never without our tech but using it, in the winter is no fun for your hands. Modern smartphone technology needs a conductive material (like a finger) in order to operate properly. That makes them almost impossible to use with gloves on your hands. But you don&#39;t have to choose between cold hands and phone. Our smartphone gloves use special, conductive material in their fingertips which allow the wearer to use them with touch screens.&nbsp;</p>

<p>&nbsp;</p>

<p><strong>Acrylic Rolled Down Beanie&nbsp;</strong><br />
<strong>Product Code: 182854</strong><br />
Keep those heads hot and toasty and limit the heat that escapes with an Acrylic Rolled Down Beanie. Practical and stylish, this hat is available in 7 different colours, so you&#39;re bound to find one which matches your brand. Have your logo embroidered onto this product with up to 5000 stitches.&nbsp;</p>

<p>&nbsp;</p>

<p><strong>Hand Warmer Heat Packs&nbsp;</strong><br />
<strong>Product Code: 195154</strong><br />
If you suffer from cold hands in the winter and gloves just aren&#39;t warm enough then these hand warmers will be perfect for you. Once warmed up with hot water, these small devices retain that energy for hours. Simply click the disk to release the heat, these hand warmers can be reused 100&#39;s of times and are simply recharged in hot water. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>9 LED Metal Torches&nbsp;</strong><br />
<strong>Product Code: 186691&nbsp;</strong><br />
Combat the darker nights and general wintery gloom. LED Metal Torches are great for guiding you back into the home or to your car. They come in a compact size, making them convenient to store.&nbsp;</p>

<p>&nbsp;</p>

<p>We&#39;ll never escape the weird mix of weather we get here but you can make life a little easier for your customers with some well thought out <a href="https://www.totalmerchandise.co.uk/">promotional items UK</a>&nbsp;style!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/some-ideal-promotional-items-for-a-u.k.-winter</link>
      <pubDate>Wed, 10 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/38abea88eed20cd361ae924d81b73adacfd10b38.jpeg" type="image/jpeg" length="58691"/>
    </item>
    <item>
      <title><![CDATA[5 Of The Best Promotional Items For A Successful Halloween]]></title>
      <description><![CDATA[<p>Halloween is just around the corner, so make your marketing campaign spooktacular with Halloween related promotional merchandise.</p>

<h2>What Campaigns Can Use Fang-tastic Promotional Halloween Products?</h2>

<p>Halloween was once a pagan festival however it has now been commercialised and used to sell sweets and scary costumes and this can be a great time for advertising your company with a variety of themed products. So, what sorts of marketing campaigns can use Halloween themed items?</p>

<ul>
	<li>Are you an organisation that mainly targets children? If so, what better time to market branded sweets than at Halloween? As we all know, kids love trick or treating and all things sugary, so why not give away&nbsp;some branded sweet treats?</li>
	<li>If you&#39;re looking to get your team in the spooky spirit of Halloween, you can gift your employees with some unbelievable items that display your businesses branding.&nbsp;</li>
	<li>Planning on holding a fundraising event or attending one this Halloween&nbsp;and you want to have a bit of fun, promotional items are a great way to spread your brand&#39;s name.</li>
</ul>

<h2>Branded Product Ideas For Your Halloween Campaign:</h2>

<h2>Printed Lollies</h2>

<p>Children to be seen while travelling around the neighbourhood on Halloween are always on the hunt to collect sweets, this is the perfect opportunity to take your name to places it may not usually reach. These lollipops&nbsp;are available in different colours and flavours so you are bound to find one that fits your company branding.&nbsp;</p>

<p>[401122]</p>

<h2>Stress Pumpkin</h2>

<p>What do you think of when someone says the word &quot;Halloween&quot;? It can be assumed that pumpkin was on your list.&nbsp;This little toy, personalised with your design on the back,&nbsp;will fit in any business as a fun toy to give away over during October as both kids enjoy playing with them and adults enjoy using them to de-stress!</p>

<p>[183375]</p>

<h2>Mophead Pumpkin Logobugs</h2>

<p>As we mentioned earlier, kids love trick or treating, so give away an alternative to sweets with these&nbsp;fun, pumpkin bugs. However, these aren&#39;t just limited to children, they make a great budget-friendly gift to stick around the office, so your name won&#39;t be forgotten.</p>

<p>[192305]</p>

<h2>Glow in the Dark Silicone Wristbands&nbsp;</h2>

<p>Something that&#39;s different and longer-lasting than our other suggestions. These glow in the dark wristbands are perfect for kids and could be handed out at clubs and organisations holding Halloween parties. Not only will they be about longer than the sweets, that will no doubt disappear in a matter of hours, but as they glow in the dark they have the added fun of being spooky and quirky.</p>

<p>[197722]</p>

<p>Show your company&#39;s fun side by getting into the spirit (see what we did there!) of Halloween with some lighthearted promotional items.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-promotional-items-for-a-successful-halloween</link>
      <pubDate>Fri, 05 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bee5d12cee9c7bcec4b343ce1a0283b636025db2.jpeg" type="image/jpeg" length="191625"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Gifts to Celebrate National Chocolate Week]]></title>
      <description><![CDATA[<p>Here&#39;s something to get your taste buds tingling. Did you realise there was such a week as National Chocolate Week? &nbsp;Well there is and it takes place in just under two weeks&#39; time so why not raise momentum with some chocolaty <a href="https://www.totalmerchandise.co.uk/">branded promotional gifts</a>?&nbsp;<br />
<br />
This year&#39;s Chocolate Week takes place from the 15th October - 21st October in London. &nbsp;It attracts chocolatiers from across the world who are desperate to exhibit to visitors why their chocolate is the best. &nbsp;This also means talks and demonstrations as well as yummy tasters distributed from their best creations. Chocolate week is the main calendar event for chocolate lovers in the UK and brings together chocolate lovers across the world. &nbsp; Whilst the event may be strictly for chocolatiers, any organisation can join in the excitement and the build up to the event.&nbsp;<br />
<br />
The history of chocolate is an interesting one. &nbsp;It is believed that Hernan Cortes, an ambassador of Christopher Columbus, was the first person to be gifted cocoa. &nbsp; He initially took it to Spain in 1527, where it was taxed very highly meaning only rich people could afford it. &nbsp;It was also guarded very closely to ensure it was protected at all times. &nbsp;Around 1650 it was brought to the UK where it was still priced highly meaning only rich people could afford to drink it. &nbsp;<br />
<br />
It wasn&#39;t until the 18th Century until the chocolate we know today was created. &nbsp;This means that before this time, no one would have understood how delicious chocolate is! &nbsp;Chocolate and cocoa are now engrained into our lives, so it may be surprising that it has been around for a relatively short time. &nbsp; It was only around this time that chocolate actually became affordable for the majority of people. &nbsp;<br />
<br />
There are many different types of chocolate available on our website, which can also be used to create excitement for Chocolate Week, from individually wrapped chocolates to big boxes, the possibilities are endless. &nbsp;Or with it being so close to Christmas, you could combine the two events and gift your customers one big chocolate gift. &nbsp;It&#39;s important to put some through into retaining existing customers to ensure success in 2019. &nbsp; This can be done through the use of gifts, as you will be showing your customers that they are appreciated which can improve their loyalty to your brand. &nbsp;<br />
<br />
Never fear, it&#39;s not too late to get in on the fun as we have a whole host of express chocolaty branded promotional gifts that will still get to you in time &ndash; your customers won&#39;t be disappointed!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-promotional-gifts-to-celebrate-national-chocolate-week</link>
      <pubDate>Thu, 04 Oct 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f944a83fc4b01db1f8f4cee992ab3d19515414f8.jpeg" type="image/jpeg" length="156864"/>
    </item>
    <item>
      <title><![CDATA[3 Great Ways to Use Promotional Products for Your Marketing Campaigns]]></title>
      <description><![CDATA[<p>You already know that one of, if not the, best ways to increase brand awareness is investing in promotional merchandise. <a href="https://www.brandwatch.com/blog/promotional-products-brand-recognition/">Research</a> shows&nbsp;that 79% of people would be likely to do business with a company after receiving a branded item&nbsp;and 56% of people said that their impression of the business improved after receiving a promotional gift.</p>

<p>There are a few different types of promotional products that you can invest in for your business. It&rsquo;s not all about giveaways and <a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items">low budget items</a>, there&#39;s a vast variety of tailored items that best suit your brand.</p>

<h2>Giveaways&nbsp;</h2>

<p>We&rsquo;ll start with the&nbsp;obvious one. <a href="https://www.totalmerchandise.co.uk/branded-products/giveaways">Giveaways for exhibitions</a>, talks, and trade shows are one of the main reasons why businesses buy promotional merchandise. These are often low cost, high volume items as they are&nbsp;budget-friendly and spread brand awareness to as many people as possible. Giving away promotional products at a trade show is also a great way to increase traffic to your booth and they can leave a lasting positive impression. &nbsp;</p>

<p>For giveaways, we recommend pens, water bottles, USB drives, tote bags, hand sanitisers and mugs as these are all everyday use, low-cost items that can be branded effectively with your logo. &nbsp;</p>

<h2>Curvy Ballpens</h2>

<p>There&#39;s no such thing as never enough pens! Boost&nbsp;brand exposure with every scribble by giving out&nbsp;these best-selling ballpens, available in 30 different colours.&nbsp;</p>

<p>[182067]</p>

<h2>Team Apparel &nbsp;</h2>

<p>Whether your <a href="https://www.totalmerchandise.co.uk/branded-products/clothing">team needs uniforms</a> for everyday wear, or you&rsquo;re going on a trip, corporate apparel is an essential way to give off a professional impression of your company. You can brand t-shirts and other clothing&nbsp;items with your logo&nbsp;for your&nbsp;staff to wear, or you can gift them&nbsp;to your customers who can wear them during their daily activities&nbsp;for maximum brand exposure. &nbsp;</p>

<p>For team apparel, we recommend t-shirts, jumpers, hoodies, zip-up jackets and hats; these are always on trend and are a great way to display your brand&rsquo;s logo. &nbsp;</p>

<h2>Gildan Heavy Cotton T-Shirts</h2>

<p>Available in over 50 colours, these best-selling t-shirts maximise brand awareness wherever they are worn.</p>

<p>[100003]</p>

<h2>Gifts&nbsp;</h2>

<p>If your company is one that likes to gift their employees when they do a good job or when it comes to the holiday season, consider getting some <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">company-branded luxury merchandise</a>. We have a range of gifts that you can brand to ensure that your employee&rsquo;s hard work didn&rsquo;t go unnoticed. These gifts are also a great way to motivate your employees to perform to a high standard as it makes them feel valued.</p>

<h2>4000mAh Arch Metal Power Banks</h2>

<p>Make your employees feel appreciated&nbsp;with these sleek power banks, printed with your branding. Ideal for travelling, you can&nbsp;get maximum exposure while they are being used out of the office.&nbsp;</p>

<p>[194978]</p>

<p>There are so many different options that are available to suit your promotional merchandise needs and we hope that we have highlighted just a few ways that branded&nbsp;goods can positively impact your company. If you&#39;re looking for <a href="https://www.totalmerchandise.co.uk">promotional products </a>to boost your brand awareness take a look at the range of items we have to offer.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-should-you-buy-promotional-products-for</link>
      <pubDate>Thu, 27 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ac2381a5b7536574b5d9d426fd445f148f3f26de.jpeg" type="image/jpeg" length="139506"/>
    </item>
    <item>
      <title><![CDATA[How To Max Your Marketing Budget Budget With Promotional Products]]></title>
      <description><![CDATA[<p>Promotional products have a greater return on investment than&nbsp;nearly any other type of advertising. They are absolutely worth the money, and you only have to look at the hundreds of statistics out there to confirm this.</p>

<p>However, it is difficult to know how much to budget for promotional products. The British Promotional Merchandise Association (BPMA) has revealed that over 10% of companies are spending more than &pound;50,000 per year on promotional gifts, but not all companies can afford this which we understand. A more typical spend per unit is generally between &pound;1-&pound;5&nbsp;however, this price can increase&nbsp;if you&rsquo;re looking for smaller quantities of luxury goods. &nbsp;</p>

<h2>What To Consider When Budgeting For Promotional Merchandise:</h2>

<h2>1. Quantity Vs Quality</h2>

<p>There are two main options to consider:&nbsp;</p>

<ul>
	<li>Higher cost luxury items, lower quantity &nbsp;</li>
	<li>Lower cost budget items, higher quantity &nbsp;</li>
</ul>

<p>Whilst the quality of our products is always high, you can choose from a range of products to suit your budget. You may find a happy medium between the two options, just ensure that the product or products that you choose are relevant to your brand and convey your message effectively so that you are guaranteed that return on investment. &nbsp;</p>

<h2>Scented Candles</h2>

<p>A great example of a luxury promotional item that you might want to gift to your most loyal customers.&nbsp;</p>

<p>[189167]</p>

<h2>Curvy Ballpens</h2>

<p>Pens are the ideal low-budget giveaway times that are sure to maximise brand exposure.</p>

<p>[182067]</p>

<h2>2. What Would Your Audience Want?</h2>

<p>We recommend thinking about the last time you bought promotional merchandise to help determine your budget &ndash; did they go like hotcakes or was the giveaway not as popular as you thought it might have been? From this, you can determine whether your spending for the next event should be increased or decreased. Also, consider the product - if it wasn&rsquo;t popular then perhaps it wasn&rsquo;t the right product to give away for promoting your brand, so try to be creative and think outside the box for the next event. &nbsp;</p>

<h2>3. Research</h2>

<p>Take a look into how much your competitors are spending on promotional merchandise, and consider whether it would be a good idea for your company to mirror these spending habits if they are feasible to you. Or, just consider how much promotional merchandise is affordable for your company in its given economic state.</p>

<h2>4. What Is Your Goal?</h2>

<p>Finally, another way to decide your budget is to consider your goal &ndash; are you looking to spread your brand name or are wanting to increase brand loyalty? For instance,&nbsp;is the campaign&nbsp;for 1000 people to know your brand&#39;s name? If so, then order 1000 units of promotional merchandise for a giveaway to increase your brand awareness.</p>

<p>There are many ways to decide how your budget should be allocated, just ensure that you choose a budget and a product that is right for your company.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-budget-for-promotional-products</link>
      <pubDate>Tue, 25 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5b85e1a134857577a54eebc4bb34a480a4aa0334.jpeg" type="image/jpeg" length="90302"/>
    </item>
    <item>
      <title><![CDATA[Current Marketing Trends]]></title>
      <description><![CDATA[<p>The marketing world is currently evolving and changing, and with this comes the need to adapt and change your marketing style with it. It&rsquo;s essential for brands to keep on top of current trends in order to successfully reach your target audience. That&rsquo;s why we&rsquo;ve made a list of the top marketing trends that are current and contemporary. &nbsp;</p>

<h2>Virtual reality &nbsp;</h2>

<p>You just need to walk around any major shopping centre to see major brands advertising their products with virtual reality. Virtual reality often works best for technology companies such as gaming and mobile phones, but it&rsquo;s quite a flexible concept so it can be used to boost nearly any brand&rsquo;s marketing. Virtual reality is still emerging, therefore now is a good time to get involved and ahead of your competitors. &nbsp;</p>

<h2>User-Generated Content&nbsp;</h2>

<p>Today&rsquo;s market is all about appealing in an authentic way. You can&rsquo;t get more authentic than content generated by users themselves. Therefore, encourage users to produce their own content that you can share on social media &ndash; this, in turn, will demonstrate the authenticity of your brand and should lead to more followers and sales. &nbsp;</p>

<h2>Influencers&nbsp;</h2>

<p>This leads on from our point about being authentic. Consumers trust people more than brands as they are seen as more reliable and trustworthy. Therefore, by collaborating with influencers, you can appeal to the influencer&rsquo;s followers who trust the influencer&rsquo;s expertise and advice. There is a lot of influencer marketing out there at the moment and it&rsquo;s only getting bigger, so jump on board this trend now. &nbsp;</p>

<h2>Behind the Scenes&nbsp;</h2>

<p>Give your followers a behind-the-scenes look into your brand in order to give a more honest view and generate authenticity. Using the &lsquo;live&rsquo; feature that is on some social media platforms nowadays is a great way to do this because every person watching it will know that it is unedited, and therefore genuine content. The behind-the-scenes could be sneak peeks of a product before it goes live, or demonstrating a new product, or introducing your consumers to the latest person in your team or to your team in general. For instance, we follow a popular London restaurant who does a quick interview with their staff every week or so, asking them what their favourite dish is at the restaurant, what their role is and a fun fact about them. It&rsquo;s a great, quick, and easy way to keep your brand genuine. &nbsp;</p>

<p>Stay on top of these trends so you don&rsquo;t fall behind in the ever-changing marketing world!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/current-marketing-trends</link>
      <pubDate>Thu, 20 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a44e4d5bd5ea9242364e8b3fbd591a88f8bf1449.jpeg" type="image/jpeg" length="89924"/>
    </item>
    <item>
      <title><![CDATA[How to Spark More Creativity in Your Marketing: Part 2]]></title>
      <description><![CDATA[<p>Marketing and creativity go hand in hand, but when you&rsquo;re passionate about marketing but struggle to be creative, it can leave you a little in limbo. Part 2 of this series on how to spark more creativity in your marketing is designed to inspire you and leave you feeling like the creative genius that you &ndash; perhaps deep down &ndash; really are.</p>

<h2>Explore the news of the marketing world&nbsp;</h2>

<p>There is always a new concept in the marketing world being developed, from projecting makeup on a person&rsquo;s face for a cosmetic line to using virtual reality and more - the boundaries of marketing are always being pushed. You can absolutely incorporate some of the ideas that are being explored in the marketing world into your own marketing, just follow relevant industry leaders and experts to see what they are doing and draw inspiration from this. &nbsp;</p>

<h2>Offer two ideas&nbsp;</h2>

<p>So, you may need to present an idea to your boss, or head of marketing, or team, and you&rsquo;re stuck. Obviously, you want to wow them with your creativity but perhaps you just don&rsquo;t know how this idea would come to fruition. You may have a safe idea too, but it&rsquo;s a little dull. We recommend to, when you can, present two ideas.</p>

<p>One will be crazy and creative and may not even work but it&rsquo;s just a great idea, and the other is a fail-safe option that doesn&rsquo;t exactly push boundaries but will help reach your target. The idea behind pitching a scarier idea is that whilst you may not be able to see how it could work, someone else may be able to draw inspiration from it and see the method in your madness. Ultimately, this could really pay off will an exceptional, creative campaign! Just don&rsquo;t be scared to have your ideas shut down &ndash; it&rsquo;s an opportunity to showcase your talents and ideas and sometimes they don&rsquo;t always pay off but at least you can demonstrate a new way to reach your target. &nbsp;</p>

<p>Your ability to be creative separates the top agencies with the best campaigns from the agencies with the safe but generally unexciting ideas. Your creativity is your strongest weapon in marketing &ndash; it sets your company apart from the rest. So get practicing with our top tips in order to boost your creativity to the next level!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-spark-more-creativity-in-your-marketing:-part-2</link>
      <pubDate>Tue, 18 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/730bfd4315f82dc064bbdd15e1f3a4ed3a62eaaf.jpeg" type="image/jpeg" length="155171"/>
    </item>
    <item>
      <title><![CDATA[How to Organise a Business Event: Part 3]]></title>
      <description><![CDATA[<p>We&rsquo;re back with the final instalment in the &lsquo;how to organise a business event&rsquo; series. We hope that we have clearly established that a well-organised business event can increase the profitability of your company and the view of your brand, so take the time to review our top tips to ensure that you host the best event possible for your business.&nbsp;</p>

<h2>Spread the word&nbsp;</h2>

<p>If you don&rsquo;t have a strict guest-list for your event, spread the word! You would rather be too popular than not have enough guests. Start with online &ndash; social media is a great place to begin. Share the event on your company page and post regular updates about it with what is expected to be there. If you are ticketing your event, share a web link so that people can easily purchase/book these tickets and consider doing a giveaway offering free tickets if customers share your event online. These social media platforms are free to use, offering you a free platform to market your event. Start a hashtag and follow it throughout all of your platforms to generate a conversation. &nbsp;</p>

<p>We also recommend that you add the event to your email newsletter, perhaps giving it its own dedication newsletter. Feature it as a highlight in your calendar and get the buzz going!&nbsp;</p>

<h2>Post-event essentials</h2>

<p>Once everyone has left the event does not mean that it&rsquo;s all over! Take some time to review your goals and see if you achieved everything that you aimed to. Did you want to gain new customers? Did you want to make sales? Did you want to generate leads? Did you want to increase your social media following? Review what worked and what didn&rsquo;t, and then you can see what you want to incorporate into your next event and what you might miss out on. For example, if you booked a public speaker, were they inspiring and engaging, and did they generate a conversation buzz after they were finished with their speech? &nbsp;</p>

<p>Furthermore, you want to follow up with your guests. We always recommend sending a thank you email to thank them for their attendance &ndash; this email is also a good opportunity for you to advertise future events with your company and within your field.&nbsp;</p>

<p>We hope that our tips serve you well in organising your next event. From the very beginning stages of venue searching to the final follow-ups post-event, make sure that you stay organised and keep your goals in mind.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-organise-a-business-event:-part-3</link>
      <pubDate>Thu, 13 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fcf254e6bc878639dc3ebdc50be9c03bba5582c0.jpeg" type="image/jpeg" length="68407"/>
    </item>
    <item>
      <title><![CDATA[How to Spark More Creativity in Your Marketing: Part 1]]></title>
      <description><![CDATA[<p>&ldquo;I just don&rsquo;t have any creative ideas.&rdquo; &ldquo;How can I come up with something creative when all of the most creative marketing has already been done?&rdquo;&nbsp;&ldquo;Who has time to be creative anymore?&rdquo;</p>

<p>It&rsquo;s a generally accepted fact that in order to be successful in marketing, you must have some creative strengths. In a world that is plastered with constant advertising, it is essential to have the superpower to make your brand stand out. Unfortunately for some, that superpower is creativity, and many people struggle with it.</p>

<p>You may think that perhaps you&rsquo;re just not a &lsquo;creative person&rsquo;, but in fact, psychologists have demonstrated that creativity is not a skill you are born with, and it is not related to how your brain is wired, it is a skill that can be learned and gets better with practice. This article series has been designed to help you &lsquo;practice&rsquo; your creativity and provide invaluable advice to help spark more creativity in your marketing. &nbsp;</p>

<h2>Tip #1: Write everything down &nbsp;</h2>

<p>When we say everything, we mean everything. With freewriting, there is no such thing as a bad idea. Get a big piece of paper and let everything out &ndash; you will be surprised how some thoughts spark ideas that you hadn&rsquo;t considered. What&rsquo;s more, having written your ideas out on paper, you can see how some ideas may link and go hand-in-hand to ultimately lead to one bigger, and better, idea than your two original ideas.</p>

<p>Once you&rsquo;ve got your sheet of raw ideas, you can then get a new sheet and neatly transfer over the ideas that you can definitely see working for your project. Keep repeating this process until you have a finalised idea. Warning: this process will not take you 5 minutes! If you plan on really honing your ideas and ensuring that every little idea that you can think of is expressed fully, allow yourself a few days or a week for this process. When you give yourself time to go back to a project, you&rsquo;ll be surprised by how many ideas come when you&rsquo;re focusing on other tasks. &nbsp;</p>

<p>There will be many more tips coming your way in later parts of this article series. In the meantime, start with Tip #1 and get all of your thoughts, no matter how small, down on paper. Keep adding to it and see where your creativity takes you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-spark-more-creativity-in-your-marketing:-part-1</link>
      <pubDate>Tue, 11 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ffcd6d5f9c1dacbbd988667c7d29ea9627246f7d.jpeg" type="image/jpeg" length="61954"/>
    </item>
    <item>
      <title><![CDATA[How to Organise a Business Event: Part 2]]></title>
      <description><![CDATA[<p>We firmly stand by the fact that the budget and venue are two of the most, if not the most, important factors that must be considered when organising a business event. We covered these two factors in detail earlier this week, and today we will be covering a few more tips on how to organise a successful business event.</p>

<h2>Make it unique<strong>&nbsp;</strong></h2>

<p>Chances are that the people attending your business event will have been to multiple business events in the past. You want to find something unique that will set yours apart and make your brand stand out. Guests don&rsquo;t want to attend a replication of an event they have already been to when there are so many ways you can stand out, for instance by changing the pace of the day or adding in unique speakers.</p>

<p>Also, add in some networking time at some point in your event so that your guests feel like they can have a bit of a breather and aren&rsquo;t attending something that seems like &lsquo;organised fun&rsquo;. Your unique point could be the food, the d&eacute;cor, the presentation, the venue, or anything else that sets you apart. Just make sure you do just that &ndash; set your business apart from the rest!&nbsp;</p>

<h2>Delegate responsibility&nbsp;</h2>

<p>It&rsquo;s unlikely that you will be able to manage an entire event on your own. Once you have a plan for your event, break this up and delegate the responsibility of certain aspects for individuals. You don&rsquo;t want to overload yourself, so have someone choose the venue, and another organise the food and drinks and so on.</p>

<p>The people that help don&rsquo;t necessarily have to come from your company &ndash; there are many external companies whose sole purpose is to provide you with unique event solutions and run these events. These professionals, if they are within your budget, almost always have a backup plan for if something in the night were to go wrong. They will meet with all of the caterers and staff and ensure that everything about your night runs impeccably smoothly, leaving you to network and be the ultimate host. &nbsp;</p>

<p>Make sure that as the host of your event you are present throughout &ndash; you don&rsquo;t want to be spending a chunk of your night ensuring that the canapes are correct. Delegate this duty to someone else so that you can be present for your event. &nbsp;</p>

<p>Part 3 will be coming next week! &nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-organise-a-business-event:-part-2</link>
      <pubDate>Thu, 06 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8fdb19a899217aaed77518af69e4271adb8b30f2.jpeg" type="image/jpeg" length="148470"/>
    </item>
    <item>
      <title><![CDATA[How to Organise a Business Event: Part 1]]></title>
      <description><![CDATA[<p>A successful business event can have such a positive impact on your company -&nbsp;it can increase sales, brand awareness and overall profits just to name a few. If you decide that hosting a business event is the next step in your company&rsquo;s marketing plan or business plan, make sure that you don&rsquo;t feel too overwhelmed! Whilst it can feel daunting, we&rsquo;ve put together this article series to help explain how to organise a great business event to showcase your company. &nbsp;</p>

<h2>Set A Budget&nbsp;</h2>

<p>Firstly, you need to establish a budget. Whether you decide to hire an event planner or team to takeover or whether you take the reins yourself, your budget will be the first question on&nbsp;everyone&#39;s minds. You need to also effectively manage this budget, so before you start spending you should take the total cost and micro-budget this into sections of the event.&nbsp;For example, you may have a budget of &pound;5000 and you allocate &pound;2000 to the venue, &pound;1500 for refreshments, &pound;1000 on promotional giveaway items and &pound;500 for any additional costs you may incur.</p>

<p>Be realistic about your budget and prioritise what is important to your company&rsquo;s profile and not just to you. While you may think that the type of wine will make or break a night, your target audience and others in your business sector may feel that the choice of venue is the most important part.</p>

<h2>Choose The Right Venue &nbsp;</h2>

<p>Unless you have a large budget for decorations, the venue is one part of your business event that you want to absolutely nail. The surroundings you choose portray an immediate message to your guest, and if this event is for your business then you want this message to be a positive one.</p>

<p>Depending on the number of guests attending, you want to ensure that it is large enough for mingling, any furniture you need and any food or drinks areas, whilst not being so large that it isn&rsquo;t intimate. After all, the idea is that at your event you want people to be networking&nbsp;and meeting new people.</p>

<p>Some other important considerations are:</p>

<ul>
	<li>Transport - how far is the venue from the nearest station and is there a local taxi firm that can assist with transportation on the night?</li>
	<li>Disabled access - how accessible is the venue for disabled guests?</li>
	<li>Parking - is there parking available for the number of guests you are inviting if the venue is not near transport links?</li>
	<li>Kitchen area - if you are providing food is there somewhere for the catering team to base themselves with all of the plugs and access that they need without violating any health and safety codes?&nbsp;</li>
</ul>

<h2>Provide Promotional Giveaways</h2>

<p>An effective way of expanding lasting brand awareness and encouraging brand loyalty is using promotional giveaways - and what better time to hand these out than at your own event?! Below we have listed a few of our best-selling promotional event giveaways.</p>

<h2>Curvy Ballpens</h2>

<p>These promotional ballpens are a great way to remind your customers of your name with every scribble! Our best-selling Curvy Ballpens are available in a range of 30 colours!</p>

<p>[182067]</p>

<h2>Budget YoYo</h2>

<p>Have a little fun with some branded YoYo&#39;s - suitable for any audience!</p>

<p>[7083911]</p>

<h2>Express 20mm Full Colour Lanyards</h2>

<p>Lanyards are a fantastic way of increasing brand awareness. Gift your attendees with a lanyard that has your branding along the full 20mm length&nbsp;for maximised brand awareness. These are also available on our express service!</p>

<p>[184356]</p>

<p>We hope that this guide has given you some helpful ideas on how to make your business event the best it can possibly be. Look out for part 2!</p>

<p>If you&#39;re looking for promotional items for your next business event then our website has a whole range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/event-and-exhibition-ideas">event merchandise</a> waiting for you!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-organise-a-business-event-:-part-1</link>
      <pubDate>Tue, 04 Sep 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b2d51153c415f053a16b7d3b4c6bfd0d02f1ecef.jpeg" type="image/jpeg" length="69511"/>
    </item>
    <item>
      <title><![CDATA[How to Keep Up with Marketing Trends: Part 2]]></title>
      <description><![CDATA[<p>As we explained earlier this week, it can be very annoying when you&rsquo;ve spent hours planning how you can best target your audience, down to final details such as the days and times that you&rsquo;ll be posting your content on social media to realise that your plan is now outdated or not quite up to date with the latest marketing trends. That&rsquo;s why we wanted to share some of our top tips with you on how we think it&rsquo;s easiest to keep up with the latest trends. Let&rsquo;s just jump straight into it! &nbsp;</p>

<h2>Join LinkedIn Groups&nbsp;</h2>

<p>LinkedIn is a great place to meet like-minded people or people within your industry. Company&rsquo;s like us also have pages so you can follow both people and businesses. By joining groups on LinkedIn you can network and ask questions to industry leaders and people within your business sector. You can also review what they are saying about current trends and see what is relevant to you. &nbsp;</p>

<h2>Follow blogs &nbsp;</h2>

<p>Industry-relevant blogs can be very telling to new trends. From social media to general marketing, a lot of businesses blog about what&rsquo;s popular and trending. Follow a few of these blogs to see what kind of content is written that you find useful. &nbsp;</p>

<h2>Go to conferences &nbsp;</h2>

<p>Conferences are also a great place to network or just listen to what is going on in your industry. You can listen to leading experts in your field who will likely have prepared a presentation that you can take notes from. You could also kindly ask if they would share their slides with you - a lot of people will be happy to share if the content is not confidential. If you cannot attend the conferences you&rsquo;re interested in, check to see if they are streaming them live on social media, or follow the hashtag on social media to see what people have said about it. &nbsp;</p>

<p>We hope these top tips help you to keep up with the latest trends!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-keep-up-with-marketing-trends:-part-2</link>
      <pubDate>Thu, 30 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a55a55d8fbfdeb14e568d9a5347279c8ffc42d00.jpeg" type="image/jpeg" length="65556"/>
    </item>
    <item>
      <title><![CDATA[How to Keep Up with Marketing Trends: Part 1]]></title>
      <description><![CDATA[<p>This happens to lots of businesses around the world every day: you go to work and realise that your marketing strategy is pretty dated and is not keeping up with current digital and social trends. It can feel frustrating when you&rsquo;ve spent hours planning how you can best target your audience, down to final details such as the days and times that you&rsquo;ll be posting your content on social media. The truth is that technology is constantly evolving and we need to be able to adapt and evolve with it. However, this can feel a little daunting - where do I even start?! We&rsquo;ve started this article series to pinpoint some of the basics of keeping up with marketing trends. &nbsp;</p>

<h2>Social Media</h2>

<p>Keep a close eye on social media because a lot of valuable marketing information is on there. For instance, new video streaming services on major social media platforms have been developed, and a lot of companies now go &lsquo;live&rsquo; to showcase an event or even a new product. Follow industry leaders from your business social media and see what they&rsquo;re discussing and doing - they will likely be sharing some useful tips that you can take for are for your own marketing purposes. Look at the trending topics on social media and if it&rsquo;s relevant to your industry then get discussing them! &nbsp;</p>

<h2>Attend Trade Shows</h2>

<p>Trade shows are a great space filled with industry leaders and promotional merchandise. You can go round different businesses spaces and see what they&rsquo;re doing in terms of digital marketing, and also what is being developed in the pipelines. &nbsp;</p>

<h2>Set Up Google Alerts</h2>

<p>These are so handy. You can set up an alert to go to your inbox from industry influencers, social media terms or trends. In this way, you can stay up to date on marketing trends in real time. Ensure you select your region and frequency carefully, depending on how much content you want to receive and how often. The regular updates you receive will be helpful to your own content, as you can see when influencers you have chosen post content specifically to the industry that you are in. &nbsp;</p>

<p>We&rsquo;ll continue on with our top tips for staying up to date with marketing trends later this week.&nbsp;</p>

<p>If there&rsquo;s one thing we know for certain it&rsquo;s that people want information as quickly as possible. Because of this desire for rapid efficiency, we&rsquo;ve enhanced our website quotation system so that now you can attach your artwork to our new quote system and receive accurate printing prices within one working hour! Check it out!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-keep-up-with-marketing-trends:-part-1</link>
      <pubDate>Tue, 28 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7aba6a275d8cafcbbc7d88111420ae96d9fce936.jpeg" type="image/jpeg" length="54143"/>
    </item>
    <item>
      <title><![CDATA[How To Choose Promotional Products For Your Startup Business]]></title>
      <description><![CDATA[<p>Earlier this week we went through why promotional products are a good investment for startups even with a tight marketing budget. They are absolutely a long term investment, with 58% of people keeping the gift for 1 year to 4 years, according to the Promotional Products Association International.</p>

<p>What&#39;s more, 83% of people like to receive promotional products with an advertising message (although we are yet to meet the remaining 17%... Who doesn&#39;t like a free gift?!). To top it off, 89% of recipients could recall the company who gave them the give, according to the survey. &nbsp;</p>

<p><a href="https://www.totalmerchandise.co.uk/news/article/are-promotional-products-a-good-investment-for-startups:-part-1">Read part 1 of our series on promotional products for UK start-up businesses.</a></p>

<h2>Do Your Research</h2>

<p>Now you know that promotional products can be effective, it&#39;s important to do your research so that you&#39;re buying the right things for the right people. Firstly, who are your target audience? Research what they like and value within their age group. You could go one step further and set up a poll on social media and ask which product they would most like to receive - pretty much takes the guesswork out of it. Furthermore, ensure the products you buy fit your budget after taking into account additional fees such as potential shipping costs or set up charges. We have a wide range of budget options that are high quality and useful, making the perfect combination for a startup investment in promotional products. Ensure that the products you choose to order add value to your brand. &nbsp;</p>

<h2>Ideas For You &nbsp;</h2>

<p>From our experience, the most popular promotional products for startups that are effective but also low cost are:&nbsp;</p>

<ul>
	<li>tote bags &nbsp;</li>
	<li>pens &nbsp;</li>
	<li>silicon phone sleeves&nbsp;</li>
	<li>portable USB chargers &nbsp;</li>
	<li>water bottles&nbsp;</li>
	<li>coffee flasks &nbsp;</li>
</ul>

<p>So to sum up, promotional products are absolutely a good investment for your company! Start with lower quantities and see how they get on before moving on to more luxury goods and higher quantities! &nbsp;</p>

<p>Browse our range of low-quantity&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business">promotional products for small businesses</a>&nbsp;today and contact us to get your bespoke quote.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/are-promotional-products-a-good-investment-for-startups:-part-2</link>
      <pubDate>Thu, 23 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d4181ab940418a03a9c93a2c92a0260bbe47f9be.jpeg" type="image/jpeg" length="119172"/>
    </item>
    <item>
      <title><![CDATA[Are Promotional Products A Good Investment For A Startup Company?]]></title>
      <description><![CDATA[<p>Businesses are popping up here, there, and everywhere nowadays which is great for the economy but it can be a tricky start for some. Marketing budgets for startups are not often huge, so deciding where the money should be spent needs to be methodical and sensible. It can be easy to think that promotional merchandise as a means of marketing will be way out of budget and a bad investment so early on, but we want to show you why this is incorrect. Giving out promotional products is a marketing strategy that can definitely be used by startups with a smaller budget - consumers nearly always respond very well to the products, so you definitely want your brand attached to that. &nbsp;</p>

<h2>They Can Be Used In Multiple Settings &nbsp;</h2>

<p>Whether you are marketing directly to consumers (B2C) or you are a business to business company (B2B), promotional products can absolutely be used. If you mass distribute your products to consumers, you are able to get your brand name out there and raise brand awareness. For B2B settings, you can do free giveaways, use them as thank you items, or give away the products with a purchase. &nbsp;</p>

<h2>The Stats &nbsp;</h2>

<p>The 2016 ASI Ad Impressions study showed us that 85% of people who were surveyed remembered the name of the company who gifted the promotional product. Furthermore, people were 2.5x more likely to have a positive view of the company who gave them the promotional product versus when a company showed just a digital ad. Therefore, this suggests that it could be a good idea to spend more of your marketing budget on promotional merchandise and less on digital advertising. &nbsp;</p>

<p>We hope this is persuasion enough that promotional products really are a great marketing option for startups too. Read <a href="https://www.totalmerchandise.co.uk/news/article/are-promotional-products-a-good-investment-for-startups:-part-2">part two of our series</a> for even more reasons why you should consider branded items to help launch your startup business.</p>

<p>Browse our range of low-quantity&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business">promotional products for small businesses</a> today and contact us to get your bespoke quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/are-promotional-products-a-good-investment-for-startups:-part-1</link>
      <pubDate>Tue, 21 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/9f0972967d35adba0bf4e14e63600407caf2a97a.jpeg" type="image/jpeg" length="87748"/>
    </item>
    <item>
      <title><![CDATA[How to market to an older generation: Part 2]]></title>
      <description><![CDATA[<p>Last week we covered how promotional merchandise is an effective tool to market to an older generation, and how, if you&#39;re targeting the older demographic, to aim to not have all of your customer service and marketing on social media. Today we&#39;ll be continuing on with a few more tips for marketing to an older generation. &nbsp;</p>

<h2>Focus on content marketing&nbsp;</h2>

<p>Younger generations tend to want information to be brief and immediate, whereas the older demographic often have a little more time to really take in the content. Therefore, we highly recommend taking the time to ensure that the content your business produces is fully informative and interesting. Promote this high quality content to attract the older generations to your website so that they can research your products or services further. For instance, you could publish guides on how to use Internet banking if you are a bank, or how to do your online shopping if you are a supermarket. In this way, you make this consumers life far easier by teaching them something that was perhaps slightly daunting or complicated. &nbsp;</p>

<h2>Keep things simple &nbsp;</h2>

<p>This isn&#39;t even specific to the older generation - no one wants a busy, cluttered website. However, we can assume that the older generation are a little less tech-savvy as their younger counterparts, so keep everyone happy by ensuring your sales process is simple. Don&#39;t have too many pop-up boxes for when people scroll through the pages, and ensure everything is neatly spread out on each page. &nbsp;</p>

<p>Ultimately, a mix of online and offline marketing seems to work best. With some great online content paired with more traditional offline marketing techniques such as using promotional merchandise, you should find it easy to effectively market to an older generation.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-market-to-an-older-generation:-part-2</link>
      <pubDate>Thu, 16 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a8270e7fc382547ed7b73758d60241a14f55d1a2.jpeg" type="image/jpeg" length="80324"/>
    </item>
    <item>
      <title><![CDATA[How to market to an older generation: Part 1]]></title>
      <description><![CDATA[<p>With many articles covering how to market to younger generations - namely millennials - it can be easy to forget the older demographic. We would suggest that this is individuals above the age of 60. The older generation, spanning from the age of 60 upwards, can vary widely in their marketing needs, however we know that their needs differ a lot from millennials. Forget high-tech, advanced digital marketing techniques and social media, and focus on the marketing techniques we are going to share with you. Let&#39;s jump straight in. &nbsp;</p>

<h2>Use promotional merchandise&nbsp;</h2>

<p>Promotional merchandise is one of the few marketing techniques that are suitable for any age. Depending on the merchandise you choose, you can tailor it effectively to one demographic, or you can order it so it is specifically suitable for everyone. For example, pens, mugs, and flasks are often happily accepted by all ages, meaning that whether you give this promotional merchandise to someone who is 16 or 60, you can be sure that it will have been both effective and appropriate to them.&nbsp;</p>

<h2>Don&#39;t only be social &nbsp;</h2>

<p>Older generations prefer to be speaking to humans, rather that Internet robots! Therefore, we recommend having multiple ways for them to contact your business or customer service team, particularly a free telephone line. Research has shown that nearly 60% of over 55-year-olds are likely to buy again from a brand if they have spoken to someone from the company on the phone. Ensure that your telephone line number is clearly displayed on your none page. If, like a lot of new businesses, the only way someone can contact you is through social media, ensure that you are authentic. Specifically, be a person and not the business. For example, start off with something and friendly such as: &quot;Hi, my name Sophie from the customer service team...&quot; And then continue with personalised advice for the person contacting you. &nbsp;</p>

<p>Later this week we&#39;ll be going through a few more tips for marketing to an older generation.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-market-to-an-older-generation:-part-1</link>
      <pubDate>Tue, 14 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/928d8ebb2dc3a55319189e38fda9104422104943.jpeg" type="image/jpeg" length="102672"/>
    </item>
    <item>
      <title><![CDATA[Why You Should Market to Students: Part 2]]></title>
      <description><![CDATA[<p>With students being both a difficult and easy market to tap into, it can be overwhelming to know where to start and why you should be targeting them in the first place. We wanted to get right back to the beginning as to why we think it is essential to market to students. We covered the economic impact students have in the economy, and also how students have the potential to become a client for life. We&rsquo;ll continue on with a few more reasons why we think your business should market to students. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>The opportunities are there for you&nbsp;</strong><br />
With regular campus fairs and events across most Universities, there is always the opportunity for your brand to connect with students and give them the opportunity to let them know who you are, as well as give you the chance to do a little market research to find out who they are. Research what motivates them to buy, from the brand message to the timing of promotions, and use this research to inform your future campaigns and student marketing. This is known as a community environment, and allows you to access this student population in a quick and easy way. Promotional gifts are an excellent way to form an instant connection with students, as you can gift them with a product that they will find useful and use regularly, for instance a promotional tote bag, pen or diary. In this way, you are able to raise awareness of your brand which in turn will potentially raise sales.&nbsp;</p>

<p>&nbsp;</p>

<p><strong>They let you release your creative side&nbsp;</strong><br />
Ads simply do not tend to work on students. Research has shown that a mere 1% of millennials are persuaded by advertisements due to the lack of authenticity, and instead are far more interested in content marketing. Get creative and start advertising your brand in a new way, from blogs to podcasts, create content that is easily accessible, sharable, and &ndash; above all &ndash; authentic. &nbsp;</p>

<p>&nbsp;</p>

<p>As you will have seen from this two-part series, marketing to students is both essential and fun! There can be real benefits for your brand to get involved in Freshers fairs and events on campus &ndash; from increased sales to effective market research opportunities.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-you-should-market-to-students:-part-2</link>
      <pubDate>Thu, 09 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fe4eb3fb83a6eccc6041e0feebe12db93ce9bb4d.jpeg" type="image/jpeg" length="86786"/>
    </item>
    <item>
      <title><![CDATA[Why You Should Market to Students: Part 1]]></title>
      <description><![CDATA[<p>Students are a demographic unlike any other. If your marketing plan seems to be tailored to a &lsquo;one size fits all&rsquo; then you may have to think again, as the rules that you normally apply to the average population do not always apply within the student market. It&rsquo;s essential that, in order to effectively market to students, you need to create a whole separate profile detaining their emotions, their social media habits, and their behaviours. For instance, 97% of students think that ethics is important, and are 51% more likely than their adult counterparts to purchase from brands who prove ethical values. So, if students are so different, why should you take the time and effort to design a whole new market strategy just for them? What makes them so special? This is the theme of our current article series &ndash; why you should market to students. With Freshers week just around the corner, we thought there is no better time than to help businesses understand why marketing your business to students is something that you should definitely be doing. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>Students are an important part of our economy &nbsp;</strong><br />
Research has demonstrated that students contribute a staggering &pound;23 billion into the economy on an annual basis. From accommodation, to food, to socialising and non-essential items, students are entering a new chapter in their life that incurs a lot of additional spending. Students often have access to more expendable cash than they have been used to, therefore it is essential to tap into students buying habits in order to have a share of their market. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>Students will be there after they have graduated&nbsp;</strong><br />
The best thing about building a relationship with students is that, if there is a good relationship there, you should essentially have a client for life. New brands are all over students like a rash &ndash; and for good reason! Students are in their prime time to experiment with different brands and see which they like, and which they won&rsquo;t bother with in the future. For example, after speaking with a recent graduate who needed to make an insurance claim, she decided that because of the insurance company&rsquo;s fantastic customer service, speed, and efficiency, she would take out her next insurance with them and said that it would take a lot for another insurance company to turn her head! Therefore, establishing a good rapport with students will not only impact your current sales, but also your future sales for years to come. With a good opinion about your business, it is likely that they will recommend you and return as a loyal customer. &nbsp;&nbsp;</p>

<p>&nbsp;</p>

<p>We&rsquo;ll continue this article series later this week. Stay tuned!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-you-should-market-to-students:-part-1</link>
      <pubDate>Tue, 07 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f414987a5b8f4f2f51027b01cbc78a13874776b7.jpeg" type="image/jpeg" length="68835"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Opportunities for Freshers Week: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we began discussing the importance of taking your brand to freshers&#39; fair, when they are, and why the time to start thinking about it is now! We&rsquo;re covering the benefits to both your company and students receiving your products for handing out promotional products at freshers&#39; fairs. The long and the short of it is that students love free products, so to keep them sweet we definitely recommend checking out a few more of our suggestions below. &nbsp;<br />
<br />
<strong>Travel mug &nbsp;</strong><br />
A few examples of what we offer:&nbsp;</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/mighty-mug-go">Mighty Mug Go - Product Code: 192202</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-double-walled-travel-mugs">Double Walled Travel Mugs - Product Code: 194401</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/full-colour-thermal-flasks">Colour Thermal Flasks - Product Code: 188790</a></li>
</ul>

<p>Picture this. It&rsquo;s 9 am. There&rsquo;s a bucket-load of tired/hungover students in a chilly lecture theatre wishing they were snuggled up in bed with a hot cup of tea. Whilst you, unfortunately, can&rsquo;t help them get out of the lecture, you can help them with the hot cuppa. Our travel mugs are perfect for travel around campus, to sports events and for even the longest of days. Some are even dishwasher safe!&nbsp;</p>

<p>Benefits to your company:&nbsp;</p>

<ul>
	<li>Full colour printed using dye sublimation for a photo quality print, giving stunning visual results of your image, certain to draw attention to your brand</li>
	<li>Used daily by students to ensure regular exposure of your brand</li>
</ul>

<p>Benefits for students:&nbsp;</p>

<ul>
	<li>Will save them with a caffeine kick in their 9 am lectures!</li>
	<li>Drink stays warm all day</li>
	<li>Some are dishwasher safe</li>
	<li>Leak-proof</li>
</ul>

<p><strong>Lanyards&nbsp;</strong><br />
A few examples of what we offer:&nbsp;</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-express-20mm-full-colour-lanyards">Express 20mm Full Colour Lanyards - Product Code: 184356</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/15mm-polyester-lanyards">Polyester Lanyards - Product Code: 192766</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/10mm-tubular-lanyards">Tubular Lanyards - Product Code: 704115</a></li>
</ul>

<p>Freshers are given a lot of responsibility when they come to University. One of these responsibilities is their new flat key, with a lot of halls charging a dear price if needing replacing. Save them some money by investing in some lanyards as a promotional product which will be worn every day!</p>

<p>Benefits to your company:&nbsp;</p>

<ul>
	<li>Express lanyards printing in the UK allowing a fast lead time from proof approval (72 hours!)</li>
	<li>Good space for the logo to be printed multiple times</li>
	<li>Used daily so regular brand exposure</li>
</ul>

<p>Benefits for students:&nbsp;</p>

<ul>
	<li>Useful to not lose keys</li>
</ul>

<p>Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">freshers&#39;-friendly promotional merchandise</a>&nbsp;and contact us today for your quick quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-opportunities-for-freshers-week:-part-2</link>
      <pubDate>Thu, 02 Aug 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c15094f19a822a95d8bce4804c1f3c139ecbb9d1.jpeg" type="image/jpeg" length="73601"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Opportunities for Freshers Week: Part 1]]></title>
      <description><![CDATA[<p>Freshers&#39; week: one of the most anticipated events in a student&rsquo;s time at university. It&rsquo;s a time when everything is new, exciting and a little scary. In order to help students feel a little more settled and get to grips with their new life at University, fresher&rsquo;s fairs are held whereby companies can come along and promote their services with (more often than not) free goodies. For instance, local pizza companies will hand out flyers with their offers alongside a piping hot slice of fresh pizza, and other corporate businesses will advertise their summer internships and graduate schemes whilst giving away branded pens, tote bags and lanyards.&nbsp;</p>

<p>Here at Total Merchandise, we want to help companies give a great first impression to the new students by providing high-quality promotional merchandise for them to show off their goods and services. The freshers period differs between Universities, however, as a general rule of thumb, they run from the beginning of September to the beginning of October, meaning that if you are looking in setting up a stall at the Freshers fair to offer promotional products then you need to start thinking about it now! We&rsquo;ll run through a few products that we think are particularly successful at University fresher&rsquo;s fairs. Or, you can explore our <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">Freshers&#39; Giveaways section</a> for promotional product ideas that are targetted specifically towards students.</p>

<p><strong>Tote bags&nbsp;</strong><br />
A few examples of what we offer: &nbsp;</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/cotton-tote-bags" title="cotton tote bags">Cotton Tote Bags &nbsp;- Product Code: 189679</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags" title="coloured cotton tote bags">Coloured Cotton Tote Bags - Product Code: 190063</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/full-colour-cotton-tote-bags" target="_blank" title="promotional tote bags">Full Colour Cotton Tote Bags - Product Code:&nbsp;193176</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/7oz-long-handle-cotton-bags" title="long handle cotton bags">7oz Long Handle Cotton Bags - Product Code: 192928</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/white-cotton-tote-bags" title="white cotton tote bags">White Cotton Tote Bags - Product Code: 192804</a></li>
</ul>

<p>These bestsellers are a fantastic product as they are increasingly popular in our eco-conscious environment, offering an eco-friendly alternative to plastic carrier bags as they are made with 5oz natural cotton. &nbsp;</p>

<p>Benefits to your company:&nbsp;</p>

<ul>
	<li>Large branding space</li>
	<li>Can be branded to one or both sides</li>
	<li>Will travel with your message far and wide</li>
	<li>Used on a daily basis around campus so the design will be seen</li>
</ul>

<p>Benefits for students:&nbsp;</p>

<ul>
	<li>Great for carrying sports gear to go to the gym or away matches</li>
	<li>Can carry other products picked up from Freshers fair inside it</li>
	<li>Good alternative to plastic shopping bags for weekly food shops</li>
	<li>Comfortable and stylish</li>
</ul>

<p><strong>Soft-touch notebooks &nbsp;</strong><br />
A few examples of what we offer:&nbsp;</p>

<ul>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/luxury-soft-feel-notebooks" title="luxury soft feel notebooks">Luxury Soft Feel Notebooks - Product Code: 188884</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/promotional-a5-spectrum-soft-touch-notebooks" title="A5 Spectrum soft touch notebooks">A5 Spectrum Soft Touch Notebooks - Product Code: 196133</a></li>
	<li><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a5-soft-touch-pu-notebooks" title="soft touch PU notebooks">A5 Soft Touch PU Notebooks - Product Code: 189850</a></li>
</ul>

<p>Our notebooks are always popular at freshers events as they provide an excellent way to stay organised and keep notes from lectures. &nbsp;</p>

<p>Benefits to your company:&nbsp;</p>

<ul>
	<li>Available in a range of bold, eye-catching colours to attract attention to your logo</li>
	<li>Used often in lecture theatres so logo seen by many</li>
</ul>

<p>Benefits for students:&nbsp;</p>

<ul>
	<li>Useful for lectures</li>
	<li>Perfect size for handbags, pockets and desks</li>
</ul>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">freshers&#39;-friendly promotional merchandise</a> and contact us today for your quick quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-opportunities-for-freshers-week:-part-1</link>
      <pubDate>Tue, 31 Jul 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/05536f4d11a109e32b93b05163f55a4fa263c100.jpeg" type="image/jpeg" length="50047"/>
    </item>
    <item>
      <title><![CDATA[What to Include in your Email Newsletter: Part 3]]></title>
      <description><![CDATA[<p>It&rsquo;s the final part of our series on what to include in your email newsletter. There is nothing more disheartening to see that people haven&rsquo;t read or even opened your newsletter that you probably put a lot of effort into creating, but don&rsquo;t be down about it because we&rsquo;re sharing our top tips on what to include in your email newsletters to ensure your open rates increase. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>FAQs&nbsp;</strong></p>

<p>Depending on your business, it&rsquo;s likely that people will be coming to you with very similar questions. Why not have a &lsquo;your questions answered&rsquo; or &lsquo;frequently asked questions&rsquo; section toward the end of your newsletter to answer questions perhaps about your latest or most popular product or service. You could do this in a question and answer style, or you could dedicate a short section to it, for example: Everything you need to know about X. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>Images&nbsp;</strong></p>

<p>No newsletter should be just text &ndash; how dull! Instead, use brand-relevant images to break up your newsletter and keep it exciting. These could either be company images, or you could get them from a copyright-free website where you can credit the photographer such as Unsplash. Whatever you choose, just make sure you include images! If you&rsquo;re a real tech wiz you could look into GIFs and video too, but images work just fine. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>Social icons&nbsp;</strong></p>

<p>The content you create should be shareable &ndash; simple as that! Insert social icons at the bottom of your e-newsletter so that your readers can share whatever they choose from it on social media. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>Good grammar&nbsp;</strong></p>

<p>Please, double and triple check the grammar in your e-newsletter. It can really damage a company&rsquo;s creditability, professionalism and reputation if the quality of the grammar and readability of the content they produce is poor. Send the newsletter to a colleague who hasn&rsquo;t helped create it and see what they think &ndash; sometimes a fresh eye is all that is needed to spot mistakes and readability issues. &nbsp;&nbsp;</p>

<p>&nbsp;</p>

<p>Your email newsletter isn&rsquo;t just a tick off your marketing to-do list, it&rsquo;s a really great way to reach out and connect with future customers, so take the time to deliver amazing, readable content and it should pay off. Choose whether you sell to your audience, educate them, entertain them, or a bit of each but make sure that you tailor it to your readers so that the content is specific and relevant.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-to-include-in-your-email-newsletter:-part-3</link>
      <pubDate>Thu, 26 Jul 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/19c65d91e09a78fc00a541e44db1e706d843c573.jpeg" type="image/jpeg" length="80761"/>
    </item>
    <item>
      <title><![CDATA[What to Feature in your Email Newsletter: Part 2]]></title>
      <description><![CDATA[<p>As a business, there is probably a chance that you have sent an e-newsletter, and there is probably a chance that some people never opened or clicked it. It can be a pretty disappointing feeling, but that doesn&rsquo;t mean you should give up with them. It&rsquo;s important to learn what your recipients are looking for and that&rsquo;s not always a simple journey &ndash; a lot of it is actually trial and error. What&rsquo;s more, in today&rsquo;s world everyone has such a short attention span and if you couple that with their incredibly busy lives you&rsquo;ve got yourself a tough job. Last week we covered how to write a catchy email subject line, why you need a main call-to-action for your email and the importance of an unsubscribe feature. We&rsquo;ve got a few more things we feel are essential to include in an email newsletter, so we&rsquo;ll get straight to it. &nbsp;</p>

<p>&nbsp;</p>

<p><strong>Stick to the law&nbsp;</strong></p>

<p>It&rsquo;s likely you&rsquo;ll have noticed that the European Parliament have approved the General Data Protection Regulation which is a way of protecting your data and mine. To put it simply, people must consent to their data being used &ndash; it was enforced in May of this year so it&rsquo;s essential that you are up to date with the data protection regulations to avoid any trouble.&nbsp;</p>

<p>&nbsp;</p>

<p><strong>Something personal &nbsp;</strong></p>

<p>Nowadays authenticity is valued very highly, and people like to see a human side to a company. We tend to gravitate toward human faces, so include perhaps your employee of the month or CEO at the front to engage readers. A lot of people tend to ignore this step but psychology studies show it&rsquo;s actually very effective! You could leave it there, or you could choose to showcase an employee who does something exceptional in your business, or even to answer FAQ&rsquo;s about your business. For example, if you&rsquo;ve got a new head chef, show a photo of him smiling and give a little introduction &ndash; it&rsquo;s all about keeping it personal! &nbsp;</p>

<p>&nbsp;</p>

<p><strong>Upcoming events/event recaps&nbsp;</strong></p>

<p>If there&rsquo;s something big coming up in your area, or if you&rsquo;re hosting something, why not announce these events in your e-newsletter? If you&rsquo;ve already hosted an event or attended one, recap it and share it with readers who perhaps couldn&rsquo;t go but want to hear more about it. You can share things such as who of importance attended, the amount of money raised, and photos from the event. &nbsp;</p>

<p>&nbsp;</p>

<p>We&rsquo;ll continue to part 3 next week! &nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-to-include-in-your-email-newsletter:-part-2</link>
      <pubDate>Tue, 24 Jul 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e903f58fa54e33bf95adef1ca6107a2a840e903a.jpeg" type="image/jpeg" length="80569"/>
    </item>
    <item>
      <title><![CDATA[How To Make Your Email Newsletter The Best It Can Be: Part 1]]></title>
      <description><![CDATA[<p>As a marketer, you want to&nbsp;deliver great content that&#39;s engaging and drives sales. Whilst an e-newsletter provides the perfect platform for you to do all of the above, some businesses don&rsquo;t always reach their full potential.</p>

<p>We&rsquo;ve put together a series of what to include in your e-newsletter to make sure it performs the best it possibly can - let&#39;s dive into part 1!</p>

<h2>Your E-Newsletter Must Have An Engaging Subject Line</h2>

<p>This is the first place you grab your reader&rsquo;s attention. <a href="https://blog.hubspot.com/sales/subject-line-stats-open-rates-slideshare">Recent research from HubSpot</a> demonstrates that 35% of email recipients open an email based on the subject line alone!&nbsp;It&rsquo;s one of the most crucial parts of your e-newsletter and while it only takes up maybe 5% of your newsletter, it should take up a lot more than 5% of your effort to craft.</p>

<h2>Set A Goal For Your Email Newsletter</h2>

<p>For each e-newsletter, you should set one primary goal. At Total Merchandise, our goal is for people to check out our current offer on promotional products, therefore, we focus our email on having subscribers click through to our website.</p>

<p>For most businesses, the&nbsp;main goal will be to generate high click-through rates. A great way of increasing engagement is to personalise the email and segment&nbsp;your list.&nbsp;For instance, if you are an e-commerce clothing store selling menswear and ladieswear, segment your subscriber list so you can send promotions of ladieswear to women and vice versa &ndash; this increases the value of the email for the subscriber as it is more personal to them. &nbsp;</p>

<h2>Include A Clear Call-To-Action</h2>

<p>Including&nbsp;a clear call-to-action&nbsp;ensures that the reader&nbsp;knows where to go, resulting in&nbsp;higher click-through rates. For instance, having an obvious button that states &lsquo;Meet our new product&rsquo;&nbsp;is much more eye-catching&nbsp;than a hyperlinked text saying &lsquo;new product&rsquo;.&nbsp;</p>

<h2>Make Sure Your Newsletter Features An Unsubscribe Link</h2>

<p>We know this sounds counter-intuitive, but it&rsquo;s important for subscribers to be able to easily unsubscribe, so make it clear with an unsubscribe link at the bottom of your email newsletter.</p>

<p>When the reader&nbsp;clicks through to your unsubscribe page, this is where you can say that you&rsquo;re sad to see them go but offer a few alternative&nbsp;options from unsubscribing indefinitely.&nbsp;If your company sends 2-3 per week, offer the subscriber the option to reduce their intake of your newsletters to once per week.&nbsp;<br />
<br />
Now you have a clear understanding of what&#39;s needed before you send your email you can be confident when clicking send! If you want some more information about how to make your e-newsletter the best it can be, you&#39;re in luck - keep an eye out for part two and three of this series.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-to-include-in-your-email-newsletter</link>
      <pubDate>Thu, 19 Jul 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[10 Promotional Merchandise Ideas for Your Small Business: Part 3]]></title>
      <description><![CDATA[<p>It&rsquo;s the final chapter of our brilliant ideas for using promotional merchandise to market your business. We&rsquo;ve covered everything from golf balls, to viral products to reusable items, and now we&rsquo;re discussing the final 4 ideas. Let&rsquo;s get started&hellip;</p>

<h2>USB Sticks</h2>

<p>The great thing about <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks" title="promotional USB sticks">promotional USB sticks</a> is that they will be used over and over again and are very durable. You can decide how large you want the storage capacity to be, so your product will always be unique. If you are marketing to the tech sector, then USB drives are a good direction to head in as backing up data is a number one rule! If you are in the tech world and want to be used as support, include your company name and contact details on the design so customers can get in contact easily. A very useful product.</p>

<h2>Plants</h2>

<p>You really can get promotional desk plants nowadays. They&rsquo;re great because they are eco-friendly, innovative, and a great way to bring the outdoors indoors. Take, for example, our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/desktop-garden-tube" title="promotional desktop garden tube">promotional desktop garden tube</a>, which is fully recyclable, made from 95% recycled materials, and contains everything you need to grow your plants in the tube such as soil, seeds, and growing instructions.</p>

<h2>Clothing</h2>

<p>Both <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts" title="promotional t-shirts">promotional t-shirts</a> and hoodies are very popular as they have a large print space, are unisex, and are cost-effective. With a lot of start-up companies not employing a strict dress code, more and more individuals are wearing casual clothing at work as well as outside of it. Let people wear your brand out by investing in promotional clothing. Use a big bold logo and lots of colours to stand out.</p>

<h2>Power Bank</h2>

<p>In today&rsquo;s technology-driven world, it can be a scary thought to be without power in your phone or tablet. This is why promotional power banks are a popular choice for people of all ages. Trust us, people will remember if it&rsquo;s your brand saving them from a &lsquo;battery at 1%&rsquo; or &lsquo;low battery&rsquo; situation when they need it most. We love our <a href="https://www.totalmerchandise.co.uk/branded-products/power-bank-phone-chargers" title="branded power banks">branded power banks</a> because they have a keyring attached so they are very portable and you can flash the logo wherever you go, with the peace of mind that if you run out of battery you can charge your phone on the go. You&rsquo;re welcome!</p>

<p>We hope you feel inspired by our top 10 promotional merchandise ideas for your small business.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-promotional-merchandise-ideas-for-your-small-business:-part-3</link>
      <pubDate>Tue, 17 Jul 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[10 Promotional Merchandise Ideas for Your Small Business: Part 2]]></title>
      <description><![CDATA[<p>We wanted to share with you 20 brilliant ideas for using promotional merchandise to market your small business. As we mentioned earlier this week, promotional merchandise is an essential and powerful tool you can use to increase brand awareness whilst consistently reminding recipients of your gift about your brand. We&rsquo;ll jump straight into it&hellip;</p>

<h2>Promotional Notebooks And Diaries</h2>

<p>Perfect for businesspeople, a promotional notebook or diary can be a useful gift for day to day life. The British Promotional Merchandise Association (BPMA) has noted that people value gifts that are useful when they say what they are looking for in a promotional product, so this gives a big tick for promotional notebooks and diaries. When you give the gift, have your company logo and contact details on there so you are essentially creating a useful business card. We have a range of notebooks and diaries, from luxury ones to budget ones, from big ones to compact ones, choose one that fits in with your company style and get ordering!</p>

<h2>Anything Viral</h2>

<p>Although not product-specific, it can be big for your business to jump on a viral trend. For example, we stocked fidget spinners when they were at their peak in popularity, therefore businesses could purchase promotional fidget spinners from us while they were still a big craze. If you think back to it, every other person seemed to be carrying a fidget spinner, therefore, why shouldn&rsquo;t it have your company&rsquo;s name on it!</p>

<h2>Promotional Pens</h2>

<p>Always budget-friendly, useful, and good for all ages, promotional pens are a great giveaway. Consider handing them out at exhibitions and trade fairs, where people will be wanting to write notes and information down. While you may think there isn&rsquo;t a huge print space for everything you want to include, don&rsquo;t forget that there are a variety of pens including banner pens which pull out to reveal a large printing space. Again, you can go for weighty, luxury metal pens, or you can go for a classic ballpoint pen &ndash; there is a range to suit all budgets.</p>

<h2>Golf Balls</h2>

<p>A lot of people take their business and clients to the golf course, so why not go one step further and invest in some promotional golf balls. In effect, they should link your customer&rsquo;s memories of playing golf to your brand as they see your logo everywhere on the course. Genius!</p>

<p>Next week we&rsquo;ll carry on with the final few of our top 10 promotional merchandise ideas for a small business.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-promotional-merchandise-ideas-for-your-small-business:-part-2</link>
      <pubDate>Thu, 12 Jul 2018 00:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[10 Promotional Merchandise Ideas for Your Small Business: Part 1]]></title>
      <description><![CDATA[<p>Without a huge marketing budget, it can be difficult to get creative when trying to market your small business. Luckily, promotional merchandise handles the creative side for you, with companies such as ours (www.totalmerchandise.co.uk) offering hundreds of products from useful and functional to wacky and wild that you can have branded with your logo. Promotional merchandise acts as a powerful tool to increase brand awareness and generate brand loyalty, which is why we think it&rsquo;s so great, and wanted to write about 10 ideas for using promotional merchandise to help your small business. The BPMA suggests that in order for promotional merchandise to be effective, it should be unique, usable, and good quality to name a few factors. Rest assured, our high-quality items are budget-friendly, and time-efficient too, with our sales team sending over your quote within 60 minutes. With the practical side out of the way, let&#39;s crack on with the first of our 10 ideas for using promotional merchandise for your small business to make big sales.</p>

<h2>Promotional Water Bottles</h2>

<p>We cannot stress enough right now how big the reusable water bottle hype is! Jump on this trend! In fact, we do hope it&rsquo;s not just a trend&nbsp; (we highly doubt it, the reusable water bottle is here to stay) as they&rsquo;re eco-friendly, trendy, and offer a large space for your logo. With popular reality TV shows hyping up <a href="https://www.totalmerchandise.co.uk/branded-products/water-bottles" title="promotional water bottles">promotional water bottles</a> they&rsquo;re more popular than ever. Moreover, as we are recommended by the NHS to be drinking roughly 6-8 glasses of water per day, you will be encouraging users to stay hydrated whilst displaying your brand. You can go for a reusable sturdy plastic bottle, or for a stronger, long-lasting aluminium water bottle. We stock them all!</p>

<h2>Cotton Tote Bags</h2>

<p>Similar to above, cotton tote bags are becoming increasingly popular as individuals become more and more environmentally conscious. Instead of using the plastic bags provided at a charge by supermarkets, individuals are reducing their waste by bringing their own cotton tote bags. They&rsquo;ve got a large space for branding, and with their increasing popularity now is the chance to get your brand noticed and seen by people on the local high street. Our top tip is to keep the branding simple and go for stand-out, eye-catching colours to draw passer-by&rsquo;s eyes to your logo.</p>

<p>Next week we&rsquo;ll crack on with the remaining 8 great ideas to use promotional merchandise for your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-promotional-merchandise-ideas-for-your-small-business:-part-1</link>
      <pubDate>Tue, 10 Jul 2018 16:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Ways to Market Your Business for Free: Part 2]]></title>
      <description><![CDATA[<p>We&rsquo;ve covered five ways so far on how you can market your business for free. From sending out products to running a content on social media, there are a multiple ways in which you can get your name out there with little to no budget. Just a pinch of creativity and you won&rsquo;t even miss a marketing budget with the following ways in which we show you how to market your business for free.</p>

<p>&nbsp;</p>

<p><strong>Be Social</strong></p>

<p>Most social media websites are free, and they give you direct access to millions of users who could translate into customers. Create your own interesting, unique content that users want to see to build your following. You can market to your following on social media time and time again and it won&rsquo;t cost you a penny. Be creative in your posts &ndash; you don&rsquo;t want a direct sales pitch, you want clever content that creates a natural interest in the user&rsquo;s mind for your brand. Brand loyalty is key to establish when you&rsquo;re on a limited budget with your marketing resources.</p>

<p>&nbsp;</p>

<p><strong>Go Viral</strong></p>

<p>Again, this links to getting social, but one viral video on social media through extremely clever advertising can build you a huge subscriber base in no time. If you think outside of the box, you can gain lots of customers and this can result in you acquiring a large stake in the market you are in, depending on the market of course. If this doesn&rsquo;t sound feasible, jump on board a viral trend. For instant, when fidget spinners were a viral craze, we ensured we had plenty in stock for businesses to put their branding on and give out as promotional merchandise. Make sure you chime in on the viral or on-trend hashtags too to increase your reach.</p>

<p>&nbsp;</p>

<p><strong>Blog</strong></p>

<p>Like we write articles, you can have a blog too. It helps you get your company name out through followers of your blog, and you can directly talk to your audience. We post twice a week and this frequency of posting is recommended &ndash; it ensures that your followers aren&rsquo;t waiting long for your blog, whilst ensuring that every blog post is relevant as you don&rsquo;t have to post every day. Posting 2-5 times per week on a blog will help directly market your business to followers and it&rsquo;s fun, too!</p>

<p>&nbsp;</p>

<p>We hope these top tips help you secure more customers without you having to dig into your pockets!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ways-to-market-your-business-for-free:-part-2</link>
      <pubDate>Thu, 05 Jul 2018 13:15:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Ways to Market Your Business for Free: Part 1]]></title>
      <description><![CDATA[<p>It can be difficult and scary to think up big marketing campaigns with little to no budget. However, even as a smaller business there are ways to market your brand for free so you can generate some great results for your business without spending a penny. We&rsquo;ve put together a few ways you can market your business with zero marketing budget &ndash; you&rsquo;re welcome!</p>

<p>&nbsp;</p>

<p><strong>Send Out Products</strong></p>

<p>If you&rsquo;re looking to increase brand awareness or sales then sending out your products to be reviewed by bloggers or influencers can be a great way to start. For example, if you have a beauty brand, consider sending out some of your products to big Youtubers who review products for a living! Be warned, however, that even though they received the products for free they may say how they really feel if they don&rsquo;t like them.</p>

<p>&nbsp;</p>

<p><strong>Give a Professional Talk</strong></p>

<p>You could look for local seminars and talks who are looking for speakers to discuss their business and industry. Share your expertise with a real audience and you could find that this has a positive influence on your business as naturally you will discuss it one way or another.</p>

<p>&nbsp;</p>

<p><strong>Send an e-flyer</strong></p>

<p>You may see that we send a weekly newsletter with products and offers. No matter what your business, you can set up a regular newsletter to grow the number of people who subscribe to your content. Make sure that you send out regular, interesting and relevant content to your subscribers to keep them subscribed, including welcome emails and personalised, targeted emails.</p>

<p>&nbsp;</p>

<p><strong>Run a Social Media Contest</strong></p>

<p>You may have noticed that we run competitions on our social media platforms from time to time. Whilst it would cost you to buy a prize, if you send out products that you already have, this will increase brand awareness without costing you a penny. For instance, in the past we have done flash giveaways to win a bundle of Total Merchandise branded goodies such as frisbees and stress balls. In this way, the winner could see the quality of our printing and merchandise as well as receive a great, fun prize.</p>

<p>&nbsp;</p>

<p><strong>Answer Stranger&rsquo;s Questions</strong></p>

<p>If you head to any of the social media giants, people will likely be asking questions relevant to your industry. Help them to answer these and hopefully they&rsquo;ll check out your business. It&rsquo;s a bit of an &lsquo;I scratch your back and you scratch mine&rsquo; situation!</p>

<p>&nbsp;</p>

<p>Later this week we&rsquo;ll be discussing a few more ways you can market your brand for free!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ways-to-market-your-business-for-free:-part-1</link>
      <pubDate>Tue, 03 Jul 2018 15:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why and How Your Business Should Sponsor Local Sports Teams]]></title>
      <description><![CDATA[<p>If you own a small business, it could be a great idea to sponsor a local sports team to gain great publicity for your brand as well as create essential goodwill. Whilst many may think this would be out of budget for their business, that isn&rsquo;t the case. You should receive some return on investment, but most importantly you will receive benefits such as increased brand awareness, opportunities to showcase your products, customer loyalty and goodwill. Therefore, it isn&rsquo;t only the sports team that benefit, it&rsquo;s your company too!</p>

<p>&nbsp;</p>

<p>If, for instance, you decide to sponsor a local football team, you could consider investing in some promotional merchandise for them so that everywhere they play, your logo is taken with them for everyone to see. You could look at printing on <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promotional-footballs" target="_blank">footballs &gt;&gt;</a>&nbsp;&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/finger-grip-sports-bottles-500ml" target="_blank">sports bottles &gt;&gt;</a>&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/brushed-heavy-cotton-cap" target="_blank">caps &gt;&gt;</a> just to name a few. <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness" target="_blank">Check out our Sports and Fitness section for more inspiration &gt;&gt;</a>.</p>

<p>&nbsp;</p>

<p>Sponsoring a local team can help a community grow and it&rsquo;s easy and fun. In fact, studies have shown that consumers are likely to switch from one brand to another or similar price and quality if that brand is associated with goodwill and a charitable cause. In fact, nearly 80% of consumers in a survey stated that they are more likely to purchase a product that supports a not-for-profit group. Therefore, your business could really thrive by investing in a local team and sharing your goodwill on social media and on your website or in store. It is essential that local customers know that you care about supporting the teams that they love so that your efforts aren&rsquo;t wasted and so that you can increase sales whilst having fun.</p>

<p>&nbsp;</p>

<p>We recommend measuring what your sponsorship has achieved by tracking the results. Whilst some things like brand awareness cannot be tracked, by giving out an offer code you can track some of the sales made through your sponsorship whilst encouraging people to buy from you. For instance, if you support a team called the &lsquo;Leeds Pandas&rsquo; then you could offer 10% off your products using the code &lsquo;LEEDSPANDAS10&rsquo; at checkout. Whilst this brings a return on investment, some of your return will be immeasurable but priceless as they come as long-term benefits such as customer loyalty and brand awareness. Local sponsorship is great not just for the team benefiting but for your brand too!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-and-how-your-business-should-sponsor-local-sports-teams</link>
      <pubDate>Thu, 28 Jun 2018 13:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Run a Competition on Instagram: Part 3]]></title>
      <description><![CDATA[<p>It&rsquo;s time for the final chapter in our article series all about how to run a fantastic competition on Instagram to build excitement about your brand, help you reach and engage new fans, and ultimately increase sales! We&rsquo;ve covered deciding on a prize, the rules, the types of competition you can choose from, and today we&rsquo;re looking at how to actually create and promote your competition.</p>

<h2>Step 4: Run the competition</h2>

<p>In Part 2 we discussed some keywords to include in the caption (#win!) and your options to include an image of the prize or a graphic to show off your competition. Another option is to choose video. We&rsquo;re in a world where video is king &ndash; for instance, see how Facebook has evolved whereby text has been replaced by video. Brands need to be authentic to generate a real following, therefore it could be an idea to have a member of staff or a brand representative explain your competition and how to enter and show the prizes &ndash; make sure you include subtitles so that everyone can understand the rules.</p>

<p>For your caption, it&rsquo;s easiest to do a 1,2,3, bullet point list so it&rsquo;s easy to see what your entry requirements are, for instance in our competition you can see from the image below that we have included 3 steps to enter.</p>

<h2>Step 5: Promote!</h2>

<p>You have 2 choices here &ndash; you can choose to grow your competition organically, or you can do a paid promotion. For an organic competition, ensure you share it as much as you can on your Instagram story, and other social media platforms if you want. Instagram Ads are another way to go and they&rsquo;re fantastic as they use the Facebook Ads platform to run so they&rsquo;re targeted toward your target market. Your option here depends on your budget and what you want from this competition. If your budget allows and you believe that particular competition will help to grow your business then, by all means, invest in a sponsored promotion. However, your competition will still do well if grown organically &ndash; as your followers will be the first to see it, and they will be interested in your brand, then the people who they tag to enter are likely to be interested too, therefore, you shouldn&rsquo;t miss out on reaching your target audience through an organic Instagram competition.</p>

<p>We hope you have as much fun running your competition as we do! In the meantime, head over to <a href="https://www.instagram.com/totalmerchandise/" target="_blank">@totalmerchandise</a> and enter our competition to win a &pound;50 Amazon voucher. Good luck!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-run-a-competition-on-instagram:-part-3</link>
      <pubDate>Tue, 26 Jun 2018 12:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Run a Competition on Instagram: Part 2]]></title>
      <description><![CDATA[<p>The cat&rsquo;s out of the bag&hellip; we have launched a competition on our Instagram <a href="https://www.instagram.com/totalmerchandise/" target="_blank">@totalmerchandise</a> to win a &pound;50 Amazon gift card! With this competition in mind, we want to bring you part 2 of our article series on how to run a competition on Instagram. Earlier this week we discussed how to decide on a prize. We&rsquo;ll jump straight into the topic of today&hellip;</p>

<p><strong>Step 2: The Rules</strong></p>

<p>Not always the most fun part of an Instagram competition, but there are rules that you as the business must abide by and also rules that your users should look out for. Failing to acknowledge these rules could mean you&rsquo;re going against Instagram&rsquo;s best practices for competition posting. Instagram have promotion guidelines (see image below) that you shouldn&rsquo;t stray from. Luckily they&rsquo;re pretty simple so you have a lot of creative space when running your competition.</p>

<p>There should also be rules for the users, such as who is eligible, what the prize is, when the deadline is and when the winner will be announced. Cover all this and check the promotion guidelines before you post!</p>

<p>&nbsp;</p>

<p><strong>Step 3: Decide on the type of competition.</strong></p>

<p>For our current competition, we&rsquo;ve gone for a comment/like to enter. This is a pretty common one to choose as it&rsquo;s easy, gets good reach, encourages people to tag friends and enter multiple times, and generally generates organic engagement. You could also do a repost to enter competition, a photo competition where users share their own content with a corresponding hashtag so the business can find the user-generated content, or a hashtag content using an external third-party app.</p>

<p>&nbsp;</p>

<p>There are loads of options when it comes to choosing the type of competition you want to run! Create a graphic for your Instagram competition or take a picture of the prize and make sure you plug it/keep it hyped until the deadline! If you&rsquo;re taking an image of the prize, a good way to capture attention would be to include some text in the image like &lsquo;WIN THIS HAMPER!&rsquo;. Key words such as &lsquo;win&rsquo;, &lsquo;competition&rsquo; and &lsquo;prize&rsquo; will easily attract attention and ensure that people don&rsquo;t just scroll past.</p>

<p>&nbsp;</p>

<p>Next week we&rsquo;ll move on to cover a few more topics within how to run an Instagram competition, but for now head over to our page <a href="https://www.instagram.com/totalmerchandise/" target="_blank">@totalmerchandise</a> to enter our latest contest!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-run-a-competition-on-instagram:-part-2</link>
      <pubDate>Thu, 21 Jun 2018 14:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Run a Competition on Instagram: Part 1]]></title>
      <description><![CDATA[<p>If you follow our Instagram <a href="https://www.instagram.com/totalmerchandise/" target="_blank">@totalmerchandise</a>, you&rsquo;ll see that we&rsquo;ve run a few competitions over our time, from Flash Giveaways to full on competitions! Hint: check our Instagram page over the next few days&hellip;</p>

<p>We want to put together a full guide to help you organise a competition or content for your business on Instagram. Firstly, you need to understand why social media competitions are great for your business. They&rsquo;re quick and easy to run, they build excitement, and they can help you reach and engage new fans. Let&rsquo;s jump straight into the TM guide to running an Instagram competition.</p>

<h2>Step 1: Decide on the Prize</h2>

<p>The amount of effort your followers will put in is often dependent on the prize. For instance, if you are simply asking them to like, share, or comment (aka something that is easy and simple to do and takes little effort) then it is fine to offer a smaller prize. If your prize is of larger value, your followers will be more willing to create their own content e.g. taking a picture and posting it or answering specific questions in the caption. The prize is essentially a large determinant in followers choosing whether or not they want to enter.</p>

<p>There are a few ways you can go about choosing your prize. You could choose something that suits everyone;&nbsp;for instance, a voucher for a popular brand. Whilst not directly linked to your brand, this creates an immediate buzz and will encourage a lot of people to enter. If applicable to your business, you could offer a voucher for your own brand &ndash; this will help to drive sales directly to your business, however, it may not be desired by as many people as a generic voucher would be. This is a decision that you will need to weigh up in your head. Would you prefer to maximise the number of people entering your competition, or would you prefer that everyone who enters your competition is genuinely interested in your business and would like to purchase something from you?</p>

<p>Instead of a voucher, you could also put together a package of prizes. We have done a lot of Flash Giveaways, where we give away a bundle of our Total Merchandise branded merchandise, such as pens, frisbee&rsquo;s, advent calendars, stress balls and beach balls. These are always popular as they are related directly to your brand and offer participants a wide range of prizes!</p>

<p>Later this week we&rsquo;ll go into further details on how to run a competition on Instagram. In the meantime, head to <a href="https://www.instagram.com/totalmerchandise/" target="_blank">@totalmerchandise</a> to see if we have any coming up&hellip;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-run-a-competition-on-instagram:-part-1</link>
      <pubDate>Tue, 19 Jun 2018 15:17:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Build Your Brand on Campus]]></title>
      <description><![CDATA[<p>The stereotype of students living on baked beans and dried noodles doesn&rsquo;t seem to be the case anymore. We&rsquo;re not saying they&rsquo;re rolling in money as education costs continue to rise&nbsp;however, there seems to be a relatively high quality of life for students at University in the UK.</p>

<p>A lot of businesses&nbsp;are now taking their brands on campus, either physically through events or indirectly through social media campaigns and brand ambassadors. This is known as campus marketing, where you can promote your brand to students in different fun and creative ways.</p>

<h2>Why Should You Take Your Marketing On-Campus?</h2>

<p>There are two main reasons why you should take your business promotions on campus:</p>

<ol>
	<li>
	<p>To encourage students to apply for a job or internship with your&nbsp;business</p>
	</li>
	<li>
	<p>To promote your&nbsp;brand and encourage students to buy your&nbsp;products</p>
	</li>
</ol>

<h2>How To Take Your Busines On-Campus</h2>

<p>There are several ways in which you can build your brand on campus. With any brand event on campus, it is clear that the most popular stalls are the creative ones offering freebies. These freebies are nearly always in the form of promotional merchandise. It could be anything from promotional water bottles to&nbsp;reusable cups &ndash; which are becoming increasingly popular, to branded t-shirts. Read on to see some of our ideas for on-campus giveaways.</p>

<h2>Eco Plant Reusable Coffee Cups</h2>

<p>Saving the environment is an ever-growing&nbsp;concern globally and&nbsp;students are going the extra mile to display their passion for&nbsp;improving&nbsp;our environment. So, why not capture their attention with a branded eco-friendly reusable coffee cup. These Eco Plant Reusable Coffee Cups are a great way to promote your company with every sip.</p>

<p>[196374]</p>

<h2>Fruit Of The Loom Valueweight T-Shirts</h2>

<p>You can&#39;t go wrong with a branded t-shirt! Students love a comfy t-shirt to wear to the library or to pop to the shops for the hangover necessities. Wherever they choose to wear them, these&nbsp;best-selling branded t-shirts are a great way to promote your business across campus.&nbsp;</p>

<p>[302004]</p>

<p>Considering campus marketing within your marketing plan can prove to be&nbsp;very successful. With over 2 million people in higher education in the UK taking your brand on campus opens a door to a huge audience. Gifting students with promotional freebies is a great budget-friendly way of increasing brand exposure as well as brand loyalty.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-build-your-brand-on-campus</link>
      <pubDate>Fri, 15 Jun 2018 14:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Reusable Logo Printed Cups Are More Than A Fad]]></title>
      <description><![CDATA[<p>Plastic,&nbsp;it&rsquo;s cheap,&nbsp;it&rsquo;s convenient and&nbsp;it&rsquo;s slowly destroying our environment.</p>

<h2>The Problem With Plastic In The UK</h2>

<p>In the UK, 2.5&nbsp;billion disposable coffee cups are thrown away every single year. What&rsquo;s more, whilst your coffee lasts you around 10-20 minutes of caffeine heaven, the cup you throw away takes over 30 years to decompose.&nbsp;We&rsquo;re living in a disposable society, whereby convenience is often prioritised over environmental damage.</p>

<p>The problem when it comes to coffee cups is that many people believe that they&rsquo;ve &lsquo;done their bit&rsquo; by choosing to recycle them. However, most coffee cups that have been taken to be recycled will actually go into landfill as the plastic lining ensuring the cups are waterproof cannot be recycled. The process of removing the plastic lining from the paper is laborious and complicated and is therefore not done.</p>

<p>So what now? Just chuck your cups in any bin since they&rsquo;ll end up in landfill one way or another? This is where the rise of the reusable cup comes in.</p>

<h2>How Can We Combat The Damage Of Single-Use Plastic?</h2>

<p>By no means are any of the many environmental agencies&nbsp;asking people&nbsp;to give up their&nbsp;daily coffee &ndash; it&rsquo;s great for the local economy and many individual&rsquo;s mental well-being &ndash; however, there are sustainable alternatives that mean people&nbsp;can enjoy a caffeine shot without negatively harming the environment.</p>

<p>Known as &#39;the war on waste&#39;, many coffee shops are now offering financial benefits for customers bringing their own reusable coffee cups. Pret A Manger, one of the main brands in the UK,&nbsp;offers 50p off your hot drink if you decide to use your own reusable coffee cup.&nbsp;At Costa Coffee, the largest coffee chain in the UK, you will receive 25p off your hot drink if you bring your reusable cup. Costa Coffee has also promised to recycle as many cups as it sells by 2020 - that&#39;s 500 million coffee cups being recycled each year!</p>

<p>We&rsquo;re not only talking about coffee cups,&nbsp;with the help of some popular reality television programmes, a trend has been set to use personalised reusable water bottles. People have likened the reusable water bottle as &lsquo;the new tote bag&rsquo;, as a way to be environmentally conscious whilst staying on-trend. In fact, one mainstream fashion magazine states that the answer to &ldquo;Still or sparkling&rdquo; is &ldquo;Tap&rdquo;.</p>

<p>Investing in reusable cups is an effective way to that ensure your brand acts in a sustainable way whilst encouraging individuals to make an impactful difference to their morning routine without sacrificing their daily dose of coffee.&nbsp;</p>

<h2>Eco-Friendly Promotional Mugs And Bottles</h2>

<h2>Eco Plant Reusable Coffee Cups</h2>

<p>Maximise your brand exposure with every sip! These promotional cups make the perfect eco-friendly alternative to disposable coffee cups.</p>

<p>[196374]</p>

<h2>Kafo Recycled Mugs</h2>

<p>Recycled from SAN plastic, these eco-friendly mugs can be used again and again, promoting your brand again and again.</p>

<p>[188559]</p>

<p>Trying to combat the damage already caused and preventing even more damage from the disposable society we live in is a priority for both individuals and businesses in the UK. If you&#39;re looking to use <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware?filter_special_category=eco-friendly" target="_blank" title="eco friendly promotional mugs">environmentally friendly alternatives</a>&nbsp;for your business browse through our vast promotional eco-friendly range.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/reusable-logo-printed-cups-are-more-than-a-fad</link>
      <pubDate>Thu, 14 Jun 2018 10:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Company Branding - The Basics: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week, we published an article which basically explained that &#39;Brand&#39; was more than just a logo. Everything from the way the telephone is answered, right through to how one is perceived in the public eye is all &#39;brand&#39;.</p>

<p>In this latest article, we are going to look at how Brand can be embellished on potential clients minds.</p>

<p>In this modern age, brand, and imagery is everywhere. Our minds are bombarded with brand snapshots everywhere we go. Buses carry brands inside and outside their vehicles. Brands appear, seemingly non stop on our social media timelines, and the brand appears even in the uniforms of those who serve us our daily coffee, bread, newspaper or shopping etc.</p>

<p>So, having a brand that stands out is the challenge. And this is where the initial choice of &#39;brand&#39;, and what it stands for, is so important. When creating a new brand from scratch, it&#39;ll be ideal to have a brand that is catchy, memorable, and with Intellectual Property (IP&#39;s) available to register without treading on anybody else&#39;s toes (particularly website domain names).</p>

<p>Assuming that you now have a brand that is representative of you, your business, and your business values, the next stage is to reach eyeballs with this. And this, is where your friends at Total Merchandise can help.</p>

<p>With the daily bombardment of brand imagery and every brand desperate for you to buy and remember them, you need to think clever and outside of the box. The Promotional Merchandise industry really exists just because of this. You are far more likely to remember and re-engage with a brand whose brand you come into daily contact with than one from &#39;cold&#39;. For example, the coffee cup on your desk, your mouse-mat, your pen in your pocket or the air freshener in your car, are all opportunities to place your brand before a potential client without offending them. After all, who doesn&#39;t like free stuff?</p>

<p>Perhaps the greatest trick of Promotional Merchandise is timing. Of course, we all love receiving a gift from a supplier or client. But, if the receipt of receiving could be timed to coincide with &#39;something&#39; it would also be all the more memorable, and special. The &#39;something&#39; could be any event, season or even climactic occasion. Is the U.K having a harsh winter? How about Ice Scrapers branded with your Logo? Kids about to go back to school? How about branded pencil cases? Or bags? The sporting event...you get the idea...</p>

<p>Now, if only there were any major sporting events, summer holidays or kids going back to school for a new term in the next couple of months...</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/company-branding---the-basics:-part-2</link>
      <pubDate>Thu, 07 Jun 2018 10:18:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Company Branding - The Basics]]></title>
      <description><![CDATA[<p>Brand is everything and brand is everywhere but the word &#39;brand&#39; doesn&#39;t necessarily just mean &#39;logo&#39;. A logo, of course, is a major part of a brand, but branding goes much further still. Right down to how employees answer the phone for example. If you go into a national coffee chain, and order a latte, the way and manner in which you are served that coffee should be the same in that store, as it is in every other of that coffee chains stores across the country, if not the world. That, is branding.</p>

<p>&nbsp;</p>

<p>However, for the layman, the entry point for branding ones coming is a lot simpler. Assuming, for the sake or argument that your company already has a &#39;visual identity&#39; by way of logo, and probably colour palette, the next stage is where a company like Total Merchandise comes in...partly.</p>

<p>&nbsp;</p>

<p>We would suggest that every blank space is an opportunity to brand, or to stamp your brand, for the world to see. Run a building company? Have your employees wear branded, embroided Polo shirts to work. Have their vans sign written with your company details, not forgetting social media icons (not everybody will access you digitally via a website any more).</p>

<p>&nbsp;</p>

<p>A tip here though. If you have invested in a logo, signage, stationery etc, don&#39;t spoil it by using a &#39;free&#39; email address in your contact details or a mobile phone number as a sole means of having clients call you. Even if you are only contactable via a mobile number, consider investing in a VOIP landline number than can be redirected to your mobile phone. It helps make the brand look...more professional, and serious.</p>

<p>&nbsp;</p>

<p>Assuming you&#39;ve met the basics of&nbsp; a professional logo, branded clothing and vehicles...the next stage is your Promotional Merchandise. A quick visit to our website will show you that you have a LOT of choice, but our suggestion is always to create a &#39;campaign&#39; when distributing &#39;freebies&#39;. Professional marketeers would look to measure what is known as a Return on Investment, or ROI on every campaign.</p>

<p>&nbsp;</p>

<p>This means for every pound that is spent, a return should be expected that would ideally cover that cost. Obviously, and ideally, whilst buying Promotional Merchandise to hand out free of charge to your clients, and prospected clients, should generate a return greater than the initial outlay, one also has to consider what is termed as an intangible ROI...that is where you can&#39;t quite quantify the real value in terms of pounds, shillings and pence, but that there is a return of some form or other.</p>

<p>&nbsp;</p>

<p>This could be &#39;brand awareness&#39;, whereby lots more eyeballs see your colourful logo, or it could be an action that is yet to happen as a result of your investment today. For example, if an estate agent were to undertake a brand awareness of promotional marketing exercise, clients would need to be ready to buy or sell today so show a instant ROI. Chances are, most recipients of a Promotional item won&#39;t be in that position. But people have long memories, and if you could leave them with something that they will keep, fridge magnets or a calendar are 2 obvious examples, they&#39;ll remember you, and possibly your generosity in months to come, when they may, by then, be in a different mindset.</p>

<p>&nbsp;</p>

<p>Promotional Marketing. It can be a slow burn and we&#39;ll bring you part 2 of this series on Thursday this week.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/company-branding---the-basics</link>
      <pubDate>Tue, 05 Jun 2018 10:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Psychological Studies to Help Your Marketing: Part 1]]></title>
      <description><![CDATA[<p>Psychology can be defined as &ldquo;the scientific study of the human mind and its functions, especially those affecting behaviour in a given context&rdquo;. In this way, it is clear that using psychology can be extremely beneficial to your marketing plans, as marketing acts as a way to influence consumers to purchase your products or services or, in other words, to influence their buying behaviours. A clear intersection between psychology and marketing is demonstrated in the following studies.</p>

<p><strong>The Foot-In-The-Door Technique</strong></p>

<p>As an individual who has studied Psychology extensively, this method is a personal favourite. The premise is that when you are asked to do a small favour or make a small commitment first, you are more likely to agree to a larger commitment later even if you would have originally refused the larger request. Picture this, you bump into a friend and they ask you if you could hold on to their crying baby for 5 minutes while they go and get a coffee. Ok, sure, no problem, its only 5 minutes. With the baby in your arms and your friend freshly loaded with their caffeine fix, your friend says she needs to go to an appointment which will last around 90 minutes and if you could look after the baby until she&rsquo;s finished as she doesn&rsquo;t want to take the baby to the appointment with her. You&rsquo;ve already said yes to five minutes, so you guess an extra 85 won&rsquo;t hurt, particularly as it will feel a little awkward to decline now you&rsquo;re holding on to her baby.</p>

<p>In a similar way, Freedman and Fraser conducted a study where they called some households and asked them which household products they use. Several days later, they called again but asked if they could send a group of their staff to the house to manually write down the cleaning products in their home. Results showed that women who had responded to the first phone call were twice as likely to agree to the second request.</p>

<p>Therefore, if you can send out great content in emails that customers want to open or amazing downloadable content, then they are more likely to agree to perhaps sharing your content or sending it to a friend.</p>

<p>If you liked this study, we have a few more lined up for you in this article series out next week!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/psychological-studies-to-help-your-marketing:-part-1</link>
      <pubDate>Thu, 31 May 2018 14:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Top Tips On How To Make Your Copy The Best It Can Be]]></title>
      <description><![CDATA[<p>Most businesses use copy every day. From writing effective marketing emails to putting up content&nbsp;on their website, it is essential to write persuasive copy to sell your products and services online. When you can write engagingly and persuasively, you harness the ability to convert your readers into customers.</p>

<p>We&rsquo;re running through a few top tips on how to write effective copy so you can do just that.</p>

<h2>1. Don&rsquo;t &ldquo;Sell&rdquo;</h2>

<p>In today&rsquo;s digital world, customers value authenticity and genuine marketing so,&nbsp;avoid sales pitches as much as possible. Think about what people want, and then write your copy to encapsulate that. For instance, consider their troubles and goals, and if you write in a way that they understand you are aiming to help them with these rather than throwing offers of low prices at them, they are more likely to read your copy.</p>

<h2>2. Use Power Words</h2>

<p>Power words are effective words that can be incredibly persuasive when it comes to writing. Copyblogger found that the top 5 power words are the person&rsquo;s name (like in the subject heading of an e-newsletter), free, because, instantly and new. Using just one of these captures attention because it shows to the reader that you are targeting them personally with what they are searching for.</p>

<p>Words such as &lsquo;instantly&rsquo; make us feel that we are getting a fast reward, activating centres in our brain. Use words such as this if you feel you can solve your customers&rsquo; needs quickly, efficiently, and effectively.</p>

<h2>3. Make It Emotional&nbsp;</h2>

<p>Writing copy with the reader&#39;s emotions in mind is a great way of ensuring your copy is successful - after all, we don&#39;t want to read something&nbsp;if we don&#39;t feel like it&nbsp;has us in mind. Using emotional words that conjure up images in a reader&rsquo;s minds can be incredibly persuasive. The best way of doing this is to put yourself in the reader&#39;s shoes.&nbsp;For instance, if your audience&nbsp;is looking to order food, creating an emotive image using words describing the flavours, textures, smells, colours, and so on of the food can create an instant craving for the product.</p>

<p>To round it up, the best way to write effective&nbsp;copy is to keep it simple, use powerful words and get in touch with emotions. Following these top tips should spark interest in your products and services and lead to increased sales! We hope they help you!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-write-effective-copy</link>
      <pubDate>Tue, 29 May 2018 13:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Reasons Why Promotional Marketing is Essential]]></title>
      <description><![CDATA[<p>In a world of digital marketing and social media campaigns, other long-standing forms of marketing are sometimes forgotten about. Whilst trends in the marketing world come and go, some are here to stay. Promotional marketing is one of them. What is clear is that today&rsquo;s customers are looking to create a relationship with a brand. This can be done in a multitude of ways, but one way is through promotional merchandise.</p>

<p>What&rsquo;s more, these relationships are long-term, with Jansen Manfredini from Sage World writing that &ldquo;consumers hang on to promotional products for an average of 6.6 months&rdquo; and &ldquo;89% of consumers can recall the advertiser of a promotional product they&rsquo;d received in the last two years&rdquo;. The incredible thing about promotional marketing is that you can create an uninterrupted link between your promotional merchandise and your brand.</p>

<p>According to a survey by Brandwatch, the most popular promotional products are USB drives, pens, electrical items, and mugs; all relatively low-cost and easy to add to your marketing plan. There are many ways you can hand out promotional merchandise to your customers. Firstly, you can give them away at trade shows, festivals, and events to individuals who walk by or come to your stall.</p>

<p>You could also offer your merchandise as a free gift with a purchase from your company, either in-store or online. You could send promotional merchandise as a welcome gift for signing up to an e-newsletter. Furthermore, you can use promotional merchandise as a prize for social media competitions. For instance, we have given out Total Merchandise themed goody bags in the past from our Facebook competitions including merchandise such as beach balls, pens and advent calendars!</p>

<p>A final way that you can use promotional merchandise is to sell it- if your brand is on-trend, people will happily pay for some merchandise, in particular, t-shirts. For example, Leeds University Union has a popular hummus and pitta stall, and they sold t-shirts with a witty slogan and their brand name which have been spotted around campus and on the gym.</p>

<p>Promotional merchandise can be one of the best ways to increase brand recognition. As we mentioned earlier, people will often link your brand with the product you gave them. By gifting merchandise that is branded with your logo and is useful for everyday use, you will provide the opportunity for your customers to see your brand every day. For instance, mugs have been reported to be kept longer than other promotional merchandise, so these could be something you invest in for your next marketing campaign.</p>

<p>If you have any promotional merchandise you have kept, tag us in your pictures of them on Instagram!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/reasons-why-promotional-marketing-is-essential</link>
      <pubDate>Thu, 24 May 2018 14:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[When Should You Start Your Summer Campaign]]></title>
      <description><![CDATA[<p>We could keep this really brief and just tell you that the sooner you start planning your campaign the better, but that isn&rsquo;t very useful for most of us who work on tight schedules with a lot to do. There is, however, such thing as starting too early, and there is definitely such thing as starting too late! We wanted to put together a quick guide to help you determine when the best time to start your email and social campaigns for Summer is.</p>

<p>&nbsp;</p>

<p><strong>Social Media</strong></p>

<p>The thing with social media is that it is 24/7. While you don&rsquo;t need to be (and probably shouldn&rsquo;t be) posting 24/7, you want to be posting at least once a day for several days of the week. With regards to your Summer campaign, there is no set date as it depends on the weather. When the sun comes out, that&rsquo;s when people start to get in the mood and become more hyped for Summer. This year, after having an incredibly snowy and bitter Winter, we&rsquo;ve been struck with some beautiful sunshine that&rsquo;s set to stay pretty early on. Start your Summer social campaigns around now to reap the rewards of people&rsquo;s attitude towards the beautiful weather.</p>

<p>&nbsp;</p>

<p>According to Jenn Deering-Davis, who us the editor in chief of Union Metrics, timing is essential and you shouldn&rsquo;t start too early. She says: &ldquo;If you go out too early, the audience isn&rsquo;t ready for it, and it&rsquo;s just a waste of money&rdquo;.</p>

<p>&nbsp;</p>

<p>Whilst a lot of businesses are quieter over Summer, the marketing team should be hard at work with social campaigns. Keep consistent with your social media campaigns throughout Summer. We recommend putting together a timeline of how long you want to run your campaign with a specific start and end date and notes on how frequently you want to be posting before you start the campaign so that you&rsquo;re well prepared.</p>

<p>&nbsp;</p>

<p><strong>Email Campaigns</strong></p>

<p>Our top tip for email campaigns is to gather the information and plan what you want to send well in advance of the campaign so that you can observe current trends of your target market. Give yourself this time! However, also be prepared to abort a few emails to stay on trend with current news &ndash; leave yourself space for this in your planning. We recommend starting to plan and kick off your campaign, again, around May/June.</p>

<p>&nbsp;</p>

<p>If you want to start early, make sure you&rsquo;re not too eager so much so that it will put off your audience. You want to build a buzz, not go out in full-force. Amp up the heat of your campaign as Summer goes on to keep your sales rolling in.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/when-should-you-start-your-summer-campaign</link>
      <pubDate>Tue, 22 May 2018 12:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How the Facebook Newsfeed Works: Part 2]]></title>
      <description><![CDATA[<p>Understanding the Facebook algorithm is essential for your Facebook marketing campaigns. The news feed is based on a huge number of factors, and we&rsquo;re here to help you understand how it works, and how you can use the algorithm to work in your favour. As we explained earlier this week, Zuckerberg said he put &ldquo;friends and family at the core of the experience &hellip; [because] strengthening our relationships improves our well-being and happiness&rdquo;.&nbsp;This meant that things such as comments and reactions have been put to the top of the algorithm. Let&rsquo;s get on to a few more ways the algorithm works so you can utilise this information for your next campaign.</p>

<h2>3) Average time spent on content</h2>

<p>The longer people are spending on your content, the higher up it&rsquo;s going to be in the algorithm. Whether that&rsquo;s viewing an image or watching a video, it&rsquo;s not entirely clear but ultimately you want to be sharing engaging content that will have users wanting to engage with it.</p>

<h2>4) Live video</h2>

<p>Facebook pushes live videos high up in the newsfeed. Why? Vidoes have always been popular, but live videos are relatively new and as Facebook were one of the first social media platforms to run it, they want to encourage the use of them. Furthermore, Zuckerberg wrote that &ldquo;live videos often lead to discussion among viewers on Facebook &ndash; in fact, live videos on average get six times as many interactions as regular videos&rdquo;. Therefore, if you have a new product you want to show off, or a new service, a great way to promote it on Facebook is through a live video.</p>

<h2>5) Timing of posts</h2>

<p>Timing is key. More recent content is more likely to be seen, however Facebook checks when you were last active and as a result the higher quality content, whether it&rsquo;s older or newer, will be prioritised for people that haven&rsquo;t seen it. However, if, like many millennials, you check Facebook every few hours &ndash; or even minutes &ndash; Facebook will prioritise the most recent posts.</p>

<h2>6) How many other people are posting the same thing</h2>

<p>If you create sharable content, the more people that are sharing it the higher up in the newsfeed it will be as Facebook assumes that the content is important. For instance, if several of your Facebook friends shared a post, it will say &ldquo;Maria and 5 other friends shared&hellip;&rdquo; high up in the news feed.</p>

<p>We hope these points about the Facebook algorithm help you with your next campaign!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-the-facebook-newsfeed-works:-part-2</link>
      <pubDate>Fri, 18 May 2018 08:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How the Facebook Newsfeed Works: Part 1]]></title>
      <description><![CDATA[<p>It&rsquo;s 2018, and Mark Zuckerberg announced at the beginning of this year that one of Facebook&rsquo;s big focus areas for 2018 is &ldquo;making sure the time we all spend on Facebook is time well spent&rdquo;. How did he plan to do this, exactly, when millennials scroll the equivalent distance of a marathon through their newsfeeds every day (just a slight exaggeration)? He&rsquo;s put &ldquo;friends and family at the core of the experience &hellip; [because] strengthening our relationships improves our well-being and happiness&rdquo;. Here&rsquo;s the bad news: you&rsquo;re a business, not a friend or family member, so it is inevitable that your content and posts will be displayed less in your followers&rsquo; newsfeeds.</p>

<p>Did you think we were going to follow this up with good news? Oops, sorry. As Facebook is the &ndash; not one of, the &ndash; largest social media network in the entire world, it is essential to understand Facebook&rsquo;s algorithm and how to utilise it for the success of your marketing strategies. Lucky for us, Facebook gave us several hints in their announcement and press release about how we can continue to drive organic growth with the new algorithm.</p>

<h2>How will Facebook now rank the posts in the newsfeed?</h2>

<p>1) Comments</p>

<p>The main purpose of Zuckerberg&rsquo;s new algorithm is to &ldquo;encourage meaningful social interactions&rdquo;. In this sense, businesses will want to engage in conversations as much as possible with other Facebook users in order to generate these interactions. Zuckerberg wrote: &ldquo;Pages making posts that people generally don&rsquo;t react to or comment on could see the biggest decreases in distribution&rdquo;. As such, a keynote is to ensure that you are including questions and call-to-actions in your posts, or writing relevant, timely content that will spark a conversation between followers. Call-to-actions such as &ldquo;Tag a friend who&hellip;&rdquo; is a particularly popular trend in the moment that we are seeing at the top of a lot of users&rsquo; newsfeeds.</p>

<p>2) Reactions</p>

<p>Reactions are now prioritised over likes. For years there was speculation over whether or not Facebook would add a &lsquo;dislike&rsquo; button; instead of one button, they&rsquo;ve added 5: love, haha, wow, sad, and angry. As it takes longer for a user to &lsquo;react&rsquo; rather than &lsquo;like&rsquo; a post, Facebook interprets this as higher engagement or interest in the content, boosting your content further up into the newsfeed. It&rsquo;s important to note that all reactions are weighted equally, whether it is a &lsquo;love&rsquo; or a &lsquo;wow&rsquo;, so as long as your content is engaging enough to elicit a reaction more than a like, it should be boosted in the news feed.</p>

<p>Part 2 of this series will be out later this week!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-the-facebook-newsfeed-works:-part-1</link>
      <pubDate>Tue, 15 May 2018 13:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Evolution Of Marketing: Social Marketing Era]]></title>
      <description><![CDATA[<p>As we discussed in <a href="https://www.totalmerchandise.co.uk/news/article/the-evolution-of-marketing">part one</a> of this two-part series, marketing has, in some form, been around since Roman times. Don&#39;t believe us? <a href="https://www.totalmerchandise.co.uk/news/article/the-evolution-of-marketing">Read it for yourself</a>.&nbsp;</p>

<p>When we think about how far marketing has come, from the Roman Gladiators acting as influencers, to virtual and augmented reality becoming&hellip; well,&nbsp;reality, we can begin to get a glimpse as to how marketing is shifting as communication and society continues to change.&nbsp;</p>

<p>The evolutionary period we will discuss today is the newly named &lsquo;Social Marketing Era&rsquo;, which completely took the marketing world by storm.</p>

<h2>What Is The Social Marketing Era?</h2>

<p>The social marketing era refers to businesses focusing their marketing efforts on being social and connecting with their customers in real-time. This era is the first of its kind. Our marketing world is no longer restricted &ndash; we&rsquo;re living in a 24/7 world.</p>

<h2>What Does Social Marketing Look Like?</h2>

<p>One major thing that exists in the social marketing era is the idea that marketing is no longer a sales pitch &ndash; brands must be authentic and genuine in order to survive in the current fast-paced world.</p>

<p>Social media has provided a platform for brands to show off their personal side, and we can now communicate with customers in real-time. Live video responding to questions as quickly as if they were there? No problem. Don&rsquo;t want to wait on the phone for a customer services representative? Tweet them.</p>

<p>The main thing about the social marketing era is understanding that consumers no longer want to wait &ndash; in fact, they don&rsquo;t even have to. One quick search on a search engine at whatever time they want is all it takes to find another brand, which is why a lot of brands now have social media channels set up specifically for customer services.</p>

<p style="text-align:center"><img alt="social media" src="https://www.totalmerchandise.co.uk/media/news_article/6d772bc74c17f7ded88ba103d30638f4ca0027e8.gif" style="height:270px; width:480px" /></p>

<p>GIF&nbsp;from <a href="https://giphy.com/">Giphy.com</a></p>

<p>Creating value for customers became huge for the social marketing area, and this is something we at Total Merchandise are proud to be a part of. Promotional product marketing isn&rsquo;t about pushing or advertising your brand to online consumers, it is taking your brand into the real world in an authentic way and providing useful products to create meaningful relationships with your clients.</p>

<p>We can&rsquo;t wait to see how marketing will continue to evolve, with social media and technology just getting bigger and bigger. Where do you think the social marketing era will take us?&nbsp;</p>

<p>Did you miss part one of this series? Don&#39;t panic, you can still read it on our <a href="https://www.totalmerchandise.co.uk/news/article/the-evolution-of-marketing">latest news page</a>.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-evolution-of-marketing:-part-2</link>
      <pubDate>Fri, 11 May 2018 08:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Evolution Of Marketing: Before The Internet]]></title>
      <description><![CDATA[<p>It cannot be denied that businesses have evolved an incredible amount over the past 200 years. We&rsquo;re going to dive deep&nbsp;into the evolution of marketing with this two-part series, from pre-computers to the digital era, we&#39;re going to see&nbsp;what has stood the test of time.</p>

<p>For the first part of this series, let&#39;s take a look at what marketing without the internet was like. It&rsquo;s a scary thought, isn&rsquo;t it? But it was once done!</p>

<p>Want to hear a fun fact? &quot;Of course&quot; we hear you say. Think about influencers today and how they are paid to wear and flaunt certain items from brands&hellip; well, this was happening even in Roman times, where gladiators were paid to wear products. Can we get a #spon on that, please?</p>

<h2>1. The Mass Production Era -&nbsp;1860s-1920s:</h2>

<p>Did you know that we have the Industrial Revolution to thank for marketing? Between the 1860s and 1920s, the main focus was on mass production whereby mass-produced goods were the core driver of sales. During this time businesses could produce in huge quantities&nbsp;and at low-costs, with the mindset of &quot;if produced, someone will buy&quot;.</p>

<p style="text-align:center"><img alt="Industrial Revolution" src="https://www.totalmerchandise.co.uk/media/news_article/bb2a1aeaac108199e26260a73dfed5a52b47ce59.jpeg" style="height:577px; width:900px" /></p>

<p>Image from Pexels.com</p>

<h2>2. The Start Of Printed Advertising - 1911-1950s:</h2>

<p>From 1911, the world of printed advertising grew to new heights&nbsp;with&nbsp;magazines and posters. Some fo these posters rocked the world - think back to your history lessons and seeing&nbsp;the 1914 &#39;Lord Kitchener Wants You&#39; poster used to call young men into the army. Posters played a huge roll in printed media worldwide during both World War I and World War II, mainly being used to communicate propaganda.</p>

<p>From the 1950s brands started to establish connections with their audiences by using popular characters to advertise their products. Using celebrities and famous people alike worked wonders for big brands, such as Marlboro, as it gave their audiences a sense of desire to buy the product.&nbsp;</p>

<p style="text-align:center"><img alt="Retro Poster" src="https://www.totalmerchandise.co.uk/media/news_article/348eac9f57c49fbac2227f66cd691fc44992b12e.jpeg" style="height:615px; width:900px" /></p>

<p>Image from Pixabay.com</p>

<h2>3. The Golden Age Of Radio Advertising - 1922-1940s:</h2>

<p>The first recognised form of radio advertising started in 1922 with&nbsp;the first paid-for radio commercial on 28th August on the New York station WEAF.&nbsp;Not only was 1922 a big year for digital marketing in the US, but this was the year that the BBC was born. By 1930 almost 90% of radio stations in the US were broadcasting commercials, this was the start of the &#39;Golden Era of Radio&#39; in the United State.&nbsp;</p>

<p style="text-align:center"><img alt="Vintage Radio" src="https://www.totalmerchandise.co.uk/media/news_article/ebd8b7c7f7d6ba28f7a68c0d923226d13f4bfbec.jpeg" style="height:600px; width:900px" /></p>

<p>Image from Pexels.com</p>

<h2>4. The First TV Ad - 1955:</h2>

<p>When was the first advert aired on British TV? Well the answer:&nbsp;22nd September 1955. The first marketing advert to hit the UK&#39;s screens was a commercial made by AB-Pathe, it was over a minute long and promoted Gibbs SR Toothpaste. The evolution is television adverts speaks for itself, you just have to press the on&nbsp;button on your remote and chances are there will an advert playing.&nbsp;</p>

<p style="text-align:center"><img alt="Retro TV" src="https://www.totalmerchandise.co.uk/media/news_article/c68256b2405dc21bd1aca61da8e0923bac411502.jpeg" style="height:600px; width:900px" /></p>

<p>Image from Pixabay.com</p>

<p>Marketing has evolved massively from the industrial era in the 19th century&nbsp;to what we see today. With an ever-growing market of products and services on the market, businesses have been&nbsp;forced to stay competitive and with that began marketing. From the 1990s, marketing became an integral part of any business&#39;&nbsp;strategy.</p>

<p>Next week we&rsquo;ll be going into detail about how the marketing world has changed from the digital era and beyond, where brands began to realise that long-term customer relationships are the key to drive sales and company growth.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-evolution-of-marketing</link>
      <pubDate>Tue, 08 May 2018 15:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Does Emotion Affect Peoples Buying Behaviour]]></title>
      <description><![CDATA[<p>It is rather undisputed that humans largely rely on their emotions when making purchasing decisions. In fact, Antonio Damasio, a Professor of Neuroscience at the University of Southern Carolina, says that emotion is required in almost every decision. Since this is the case, as a marketer it is essential that you understand how people are feeling and what how these emotions affect their buying behaviours. In essence, the key is not just to target the buyer but the human.</p>

<p>If we strip things down to the basics, we can ascertain that all emotions stem from 4 main feelings:</p>

<ul>
	<li>Happy</li>
	<li>Sad</li>
	<li>Angry/disgusted</li>
	<li>Afraid/surprised</li>
</ul>

<p>We&rsquo;ll take time to look at two of these core emotions.</p>

<p><strong>Happy</strong></p>

<p>When a person is happy, they are more likely to share something on social media. This can be flipped to work in a content creator&rsquo;s favour when we say that positive content is more likely to be shared than negative content. Therefore if you are looking to maximise your reach and want lots of followers to share your content, ensure that you are highlighting positive news from within your industry.</p>

<p><strong>Sad</strong></p>

<p>Research has shown that negative words are more likely to lead to more people opening the content/clicking on it. Using negative superlatives in your headlines e.g. worst or never work 30% better at getting your attention than no superlative according to research by Outbrain. If you want to flip this idea to positive superlatives such as always and best, you&rsquo;re more likely to receive worse click through rates. In fact, headlines with negative superlatives were found to have a 63% higher click-through rate than headlines with positive superlatives.</p>

<p><strong>The role of imagery</strong></p>

<p>Images are closely tied with emotions. Emotions can conjure up strong images from memories, and images can conjure up strong emotions. They&rsquo;re instinctual. Take, for instance, the example of those cute puppy images and videos on social media. Rebecca Dyer from Yale argues that seeing these images of adorable animals makes us want to instinctively take care of it. Since it&rsquo;s only an image and not real life, our brains go a bit crazy! Make sure you choose your images carefully. It&rsquo;s quite simple when it comes to images: positive images elicit positive emotions and negative images elicit negative emotions, so bear this in mind when you&rsquo;re sharing content either on social media or on your website.</p>

<p>Whilst classic marketing techniques are effective, it is important to not forget the primal emotions that drive every single one of us!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-does-emotion-affect-peoples-buying-behaviour</link>
      <pubDate>Thu, 03 May 2018 13:15:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Your Guide to Email Marketing by Total Merchandise: Part 3]]></title>
      <description><![CDATA[<p>In the previous two parts of this three-part series on email marketing, we discussed why it is important to understand the necessity of email marketing, how to put together an email list and subsequently break it up, when you should be sending your emails, and the importance of email analytics. We&rsquo;ve got a few more top tips up our sleeve to share with you in this guide &ndash; we&rsquo;ll jump straight into it.</p>

<p><strong>Think about your writing style</strong></p>

<p>Email marketing is often rather informal. Our top tip is to write your content as if you are writing to a friend; in this way, you will appeal to your subscribers and your open rate should increase. Don&rsquo;t give people a reason to ignore your emails, invite them in with exciting phrases. Furthermore, when you write in a friendly way, this should encourage people to click through to your emails and perhaps even anticipate them in the future. Consider, if appropriate, adding a little humour to your next email. Humour can form an important connection between the consumer and your brand. This can be in the form of a funny subject heading, a hilarious video, or a witty gif. Think creatively and write creatively.</p>

<p><strong>Set up autoresponders</strong></p>

<p>The person who just signed up to your mailing list and the person who has abandoned their basket should not be receiving the same email from you. This is where autoresponders come in. You can tie specific emails to certain segments of people on your list; when they perform an act e.g. joining your mailing list, an email with the appropriate content is automatically sent. These are important because they nurture your leads and lead to more sales. Some popular autoresponders are welcome emails, sales videos and basket abandonment emails. Check the open rates, click through rates, and unsubscribe rates from your autoresponders regularly&nbsp; - just because they&rsquo;re automatic doesn&rsquo;t mean you should forget about them!</p>

<p>We hope this three-part guide has been helpful for you. Follow some (or all) of these top tips for your next email marketing campaign and you can be sure you&rsquo;re on to a winner. From understanding how to build your initial list all the way through to being able to automate your email process, we think we&rsquo;ve covered all the bases. We look forward to seeing an email from you very soon!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/your-guide-to-email-marketing-by-total-merchandise:-part-3</link>
      <pubDate>Tue, 01 May 2018 13:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Your Guide to Email Marketing by Total Merchandise: Part 2]]></title>
      <description><![CDATA[<p>Last week we explained how email marketing has the highest ROI than any other marketing channels, therefore if some of your marketing efforts aren&rsquo;t focused here, you&rsquo;re missing out on a huge opportunity to drive sales, increase the click-through rate to your website and ultimately increase your business&rsquo; revenue. We&rsquo;re continuing on this series of best practices for your email marketing to aid your future marketing campaigns.</p>

<p>&nbsp;</p>

<p><strong>Break up your list</strong></p>

<p>By splitting up your email list into smaller fragments, you will be able to better market specific areas of your business to the right people, and this should lead to higher conversions. This will also decrease your unsubscribe rates. Once you&rsquo;ve broken your email list into groups it becomes a lot easier to know what messages to share with your audience. You can split your list up in certain ways. For instance, your new subscribers could receive a welcome email with some information about your brand, or you could target inactive users who haven&rsquo;t engaged in a while to urge them to interact with your brand. A popular one is also shopping cart/basket abandonment, where emails will often asked where you went if you put your items in the basket but never checked out.</p>

<p>&nbsp;</p>

<p><strong>Email at the right time</strong></p>

<p>Just like there are optimum times to post on social media, there are also optimum times as to when an email should arrive in a subscriber&rsquo;s inbox. Timing can make the difference as to whether or not someone opens your email. According to data by MailChimp, the best time to send emails is during the weekdays rather than the weekend (they didn&rsquo;t highlight particular days in particular). In terms of time, the best hour of the day to send your marketing mail is 10am, and this decreases throughout the day. Before 6am is less than optimal.</p>

<p>&nbsp;</p>

<p><strong>Check your analytics</strong></p>

<p>This one is so important. Make sure you use an analytics platform such as Google Analytics to keep taps on your open rate, click through rate and unsubscribers. From these three main points, you can see how well you&rsquo;ve built a relationship, whether or not you are targeting your subscribers correctly, and whether or not you are passing on valuable, engaging content for your subscribers. These analytics can provide major hints into which areas of your marketing have room for improvement.</p>

<p>&nbsp;</p>

<p>We&rsquo;ll continue to Part 3 next week!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/your-guide-to-email-marketing-by-total-merchandise:-part-2</link>
      <pubDate>Thu, 26 Apr 2018 12:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Your Guide to Email Marketing by Total Merchandise: Part 1]]></title>
      <description><![CDATA[<p>Countless reports have shared that email has a higher return on investment than any other marketing channel. Email marketing is a long-standing, effective way to draw in clicks through to your website, to drive sales, and to increase your business&rsquo; revenue. We&rsquo;ve put together a complete guide full of best practices for your email marketing to help with the success of your future campaigns.</p>

<h2>Understand Why You Need Email Marketing</h2>

<p>Email is an important part of your marketing strategy, and it&rsquo;s important to understand why it is essential before you begin your campaign. Firstly, email is the top communication channel for businesses. In fact, research has shown that around 91% of consumers check their email inbox every day.</p>

<p>Furthermore, email marketing is important because it has a great conversion rate. Email conversions are three-fold higher than social media conversions, with studies showing that consumers who purchase products via email marketing spend 138% more than those who do not receive their offers via email - that&#39;s a pretty big deal!</p>

<h2>Get Your List Together</h2>

<p>Over time you have the opportunity to organically grow your mailing list. While it is possible to buy email lists, this is not something we recommend, as it is far better to share your email campaigns with people who have signed up for them and are genuinely interested in your brand, rather than those who will send it straight to their trash. Plus, with the introduction of&nbsp;new laws and regulations such GDPR, if you&#39;re found to be emailing people without their permission your company could suffer some serious consequences! Those who have opted in to hear from you are far likely to buy from you. So how can you get your list together?</p>

<p>Firstly, you could have a popup call-to-action box on your website, offering people the chance to join your mailing list by submitting their email address.</p>

<p>A good way to encourage people to join is by offering something -&nbsp;it could be a free e-book, a complimentary consultation, a free gift, or a voucher/code for money off of their next order. These offerings, known as lead magnets, are enticing and you are far more likely to build your mailing list quicker. Just know that a lead magnet does not have to cost your company anything &ndash; for instance, if you have a food brand you could offer a free recipe PDF when someone signs up to your mailing list. What is important to remember is that people love instant gratification, so if you are rewarding people with something they can instantly access when signing up to your mailing list, you should stand a good chance of them being interested in your future email campaigns.</p>

<p>To learn more about how you can utilise email marketing to benefit your business&#39; recognition and ultimately increase sales, take a look at <a href="https://www.totalmerchandise.co.uk/news/article/your-guide-to-email-marketing-by-total-merchandise:-part-2">part two</a>&nbsp;of this guide.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/your-guide-to-email-marketing-by-total-merchandise:-part-1</link>
      <pubDate>Tue, 24 Apr 2018 14:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Most Popular Promotional Merchandise for Summer Campaigns]]></title>
      <description><![CDATA[<p>The sun is&nbsp;shining, and it feels like summer is finally here! When you think of summer you tend to think of BBQ&#39;s, taking walks in the park, visiting the beach and the overpowering smell of sunscreen. It is scientifically proven that people are happier when the weather is better, people embrace&nbsp;that get-up-and-go attitude to everyday life.</p>

<p>Summer has wonderful marketing potential for your business -&nbsp;you can look to brighten your customer&#39;s&nbsp;day with <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">promotional merchandise</a>&nbsp;that they associate with the summer months. We want to run through a few popular items&nbsp;that you can look into for your next Summer campaign.</p>

<h2>Tote Bags</h2>

<p>There&rsquo;s a reason cotton tote bags are one of the most popular items that we sell. As well as boasting a significant space for your branding, they are incredibly practical. In fact, practicality and usefulness are ranked incredibly highly when people look to take promotional merchandise. Tote bags are perfect for Summer because they&rsquo;re a great accessory for days out; they offer a convenient way to carry flip flops and sunscreen,&nbsp;all the while showing off your company logo.</p>

<h2>Long Handle Portobello Cotton Bag</h2>

<p>These Long Handle Portobello Cotton Bags are a great eco-friendly alternative to plastic bags whilst&nbsp;displaying your brand in a full-colour design.&nbsp;</p>

<p>[185027]</p>

<h2>Sunscreen</h2>

<p>We highly recommend branding sunscreen with your logo this Summer. In the UK people can be quite caught off-guard and unprepared when it comes to the Summer rays. If you&rsquo;re taking your brand to an event with children, then why not gift&nbsp;branded sunscreen to the attendees. Not only will you help save some skin from burning, but your brand will also be remembered as providing a valuable product. Brownie points for you!</p>

<h2>F30 Travel Sunscreen Bottles</h2>

<p>You&#39;re not only going to be saving people&#39;s skin, but also space with the handy F30 Travel Sunscreen Bottles. Have your design printed on these fun-sized sunscreen bottles to ensure&nbsp;your brand is appreciated with every squeeze.</p>

<p>[194537]</p>

<h2>Lanyards</h2>

<p>Festival season is here, so people will be looking for the most convenient way to carry their keys around. Look no further than a lanyard. Lanyards have a long printing area so your logo can be printed over and over again, and seen by passers-by over and over again. It&rsquo;s a great way to get your logo seen by lots of people in one place.</p>

<h2>Express 20mm Full Colour Lanyards</h2>

<p>Have your brand&nbsp;promoted repeatedly in full-colour along this 20mm lanyard!</p>

<p>[184356]</p>

<p>Utilise this beautiful Summer weather by putting together your own campaign with <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">promotional summer merchandise</a>. There is such a huge range to choose from that we are sure whatever your theme is, there will be a product to match it.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-most-popular-promotional-merchandise-for-summer-campaigns</link>
      <pubDate>Thu, 19 Apr 2018 15:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How the Latte Levy Will Affect the Use of Reusable Coffee Cups]]></title>
      <description><![CDATA[<p>There are mixed reactions to the new &lsquo;latte levy&rsquo;, a charge on disposable coffee cups imposed by UK members of parliament. In fact, this new charge could see disposable cups being banned in 5 years. The issue is that the UK produces 30,000 tonnes of coffee cup waste annually and because they are difficult to recycle due to the materials they are made of, most of them are littered: half a million per day to be exact! However, this new charge, with the aim to make more people environmentally aware, will have a significant impact on the sales of reusable coffee cups. When the price of a cappuccino on your local high-street is already significant, the additional charge serves as an effective deterrent from using the disposable cups provided by the coffee chains.</p>

<p>More and more people are beginning to purchase re-usable coffee cups; the 25p every day will add up far more than one single splurge will. This is why brands are now jumping on board with this new charge in an eco-friendly way to advertise. People may be carrying a coffee from any major coffee chain but if it&rsquo;s carried in a reusable cup with your brand&rsquo;s logo on it, that is all people will see. In January of this year, retailers reported that the sales of reusable coffee cups are soaring.</p>

<p>As we have mentioned before, some major coffee brands currently offer money off your coffee if you bring your own cup, encouraging people to stop using disposable cups. However, this &lsquo;latte levy&rsquo; will be adding money to your coffee price, therefore when this scheme is fully in place there will be a huge demand for reusable coffee cups.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs" target="_blank" title="promotional travel mugs">Promotional travel mugs</a> are an excellent marketing tool due to their large printing space, convenience, quality, and the fact that they are often used every day by a lot of people, either to fill up from home or in a coffee shop. We predict that it won&rsquo;t take very long before we see most people walking to work or University with a reusable coffee cup in hand! In fact, evidence submitted to MPs demonstrated that the &lsquo;latte levy&rsquo; could lead to an annual reduction in the use of 50-300 million disposable coffee cups. Could coffee-drinkers soon be walking around with a travel mug displaying your logo?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-the-latte-levy-will-affect-the-use-of-reusable-coffee-cups</link>
      <pubDate>Tue, 17 Apr 2018 13:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Time For A Spring Clean Of Your Marketing Strategy]]></title>
      <description><![CDATA[<p>Now that it&rsquo;s (finally!) starting to feel like spring, it&rsquo;s time to perhaps consider doing a spring clean of your marketing strategy! Spring is all about a change, cleanse, and throwing things away &ndash; this can all be applied to your marketing.</p>

<p>Revamping your marketing might have been something you&rsquo;ve been intending to do for a while but never got round to doing; spring is the time to do this. We&rsquo;ve put together a list of recommendations to help you get back on track with your marketing &ndash; it&rsquo;s time to dust off your strategies and start to plant your seeds of success!</p>

<p><strong>Social media</strong><br />
Take a while to look at each of the social media platforms you are on and see if your presence is as strong as you would like it to be. Are you posting relevant, engaging material regularly? Make sure that you are in line with your goals.</p>

<p>For instance, if you wanted to apply a more personal feel to your Facebook/ Instagram page by sharing news about new employees or behind the scenes content, but never got around to doing this. Spring is the time to assess how you can incorporate this goal into your strategy and get your messages out.</p>

<p>For spring cleaning, it&rsquo;s &lsquo;out with the old and in with the new&rsquo;. We recently posted about how to utilise your LinkedIn account for maximum engagement, so perhaps Spring could be the time to bring in a new platform that you hadn&rsquo;t yet considered.</p>

<p>Another thing you could add to your marketing strategy is a company hashtag. This could be something as simple as #companyname or it could be something more creative, such as a company slogan or catchphrase, for instance, KitKat&rsquo;s #takeabreak.</p>

<p><strong>Be more engaging</strong><br />
Out with the old, as we said earlier. Don&rsquo;t post old content or content that is not interesting to your audience. Engage in a genuine way that isn&rsquo;t a standard sales pitch. You could share industry-relevant infographics or behind-the-scenes images to interesting events. Take live videos or other trends such as augmented reality on board for engaging content.</p>

<p>Your social media efforts will be at their best when you base your content around your customers&rsquo; needs and wants.</p>

<p>The sun is (kind of) starting to shine: it&rsquo;s time to spring clean your marketing plan! Get rid of the clutter you&rsquo;ve collected over the year, and try to get back on track with the goals you set at the beginning of the year. Happy spring cleaning!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/time-for-a-spring-clean-of-your-marketing-strategy</link>
      <pubDate>Thu, 12 Apr 2018 14:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The TM Guide to LinkedIn: Part 2]]></title>
      <description><![CDATA[<p>As we established last week, LinkedIn is not just a website that is useful for your job hunting or a social media platform you can browse at work without getting caught by your boss! LinkedIn boasts 500 million users of its business-focused social network, therefore, it is key that your business has an active face on the platform. In fact, new members are said to sign up at a rate at more than two per second - this is something you want your company to be a part of!</p>

<p>LinkedIn suggests that you should analyse and refine all of your posts. You can track your company page&rsquo;s progress using their easy-to-use analytics tool. From exploring the size and composition of your follower community to establishing which of your posts are receiving the most engagement, you can determine what content you should share based on who is viewing it and what your viewers enjoy. You can set engagement targets whereby when you optimise your updates you will begin to see an upward trend in your engagement levels as the months go on.</p>

<p>We also suggest telling people about your LinkedIn page, particularly when your page is new and you are looking to reel in your first set of followers. Of course, this takes time but if you promote your page on your other social media channels by sharing the link to your page, and by putting the LinkedIn widget on your website homepage, you can be sure that your page will be a lot easier to find. You could also consider sending out an e-flyer or an email newsletter announcing that you have launched a company page on LinkedIn, encouraging people to go and check it out.</p>

<p>Make sure you utilise LinkedIn as a marketing tool. It&rsquo;s a great place to show what your company is about and who works there, but also make sure you are engaging in relevant conversations and speaking to your target audience to entice potential customers and influencers within your field. You could be bringing in new employees, or you could bring in new customers that can lead to sales. Either way, LinkedIn is a great marketing vehicle that should not be ignored.</p>

<p>Finally, make sure that your page can be found. There is no use in sharing amazing content with no one to see it! Head to the specialities section of your profile and add in your keywords to make your company page a lot easier to find.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-guide-to-linkedin:-part-2</link>
      <pubDate>Tue, 10 Apr 2018 13:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The TM Guide to LinkedIn: Part 1]]></title>
      <description><![CDATA[<p>LinkedIn may not be the first social media platform you consider to maximise your engagement rates and sales, however having a presence on LinkedIn is incredibly important for your business. LinkedIn is the largest professional social network giving you a huge opportunity for professional growth, including recruiting talent, advertising events, increasing brand awareness and connecting with new and existing customers.</p>

<p>According to EConsultancy, LinkedIn is the most effective way for your business to reach an audience that cares about your brand, as LinkedIn is responsible for 64% of all visits from social media channels to corporate website. To put that into perspective, Facebook accounts for 17% while Twitter accounts for 14%. While Facebook and Twitter audiences are incredibly important, we want to highlight that businesses should also reach out to LinkedIn users too.</p>

<p>So, what should you be posting on your LinkedIn page? Buffer reported that 6/10 LinkedIn users are most interested in industry insights, followed by company news, followed by new products and services. This should give weighting to what you should be posting.</p>

<p>Have you seen a relevant news article from within your business feed? Share it with your followers! Have you recruited a new intern or manager? Ask them to say hello to your followers, either through a graphic, copy, or a video! Have you launched a new product? Share a photo with your followers! Try and keep a healthy balance between posts that aim to promote your company, and posts within your field that provide a general value for your followers.</p>

<p>Another top tip is to get your employees involved. Social media marketing has taken on a real &lsquo;human touch&rsquo; in the past few years, from Influencer marketing to Live videos, people want to know who is behind the posts. You could start by ensuring that your employees personal LinkedIn pages are linked to your company and that their job information is up to date.</p>

<p>Then, ask them to share relevant posts from your company page with their followers to maximise the reach and bring in new followers. Some companies prefer to really introduce their followers to their employees by sharing news of new members of the team and keeping their followers up to date in a professional manner.</p>

<p>P.S: if you want to maximise your reach, post on a Monday &ndash; research suggests that this is the peak day for shares in LinkedIn. See you next week for part 2!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-guide-to-linkedin:-part-1</link>
      <pubDate>Thu, 05 Apr 2018 13:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Has Marketing Changed Over Time: Part 2]]></title>
      <description><![CDATA[<p>Part 1 of this article series about the development of marketing techniques over the past few decades discussed how key video now is to our strategies, how social media&rsquo;s place in a marketing plan has risen, and how budget allocations have changed. These are just some of the many ways marketing has changed over time, and today&rsquo;s article is going to share a few more ways the marketing world has developed for brands.</p>

<p><strong>More Channels Are Used</strong></p>

<p>One brand does not equal just one website anymore. It is likely that with a brand comes:</p>

<ul>
	<li>A website</li>
	<li>A blog</li>
	<li>A Facebook page</li>
	<li>An Instagram profile</li>
	<li>A Twitter profile</li>
	<li>A LinkedIn account</li>
	<li>An e-mail platform</li>
	<li>And more!</li>
</ul>

<p>The point is that marketing now operates in a multi-channel world, whereby many channels are used to maximise engagement and reach with customers. These channels all come with their own myriad of benefits, but together they work to ensure that as many potential customers as possible are aware of your brand.</p>

<p><strong>Analytics</strong></p>

<p>Make sure to leverage your LinkedIn, Facebook, website etc.&rsquo;s analytics. The data we now have at our fingertips is incredible, so make sure you are regularly examining your analytics in order to achieve maximum ROI on your marketing campaigns. With Google Analytics, Facebook Ads, and other channels, we can examine whether certain ads, articles and content are generating the traffic we want and are leading to sales. Take advantage of these amazing tools!</p>

<p><strong>More customer-focused</strong></p>

<p>Before, marketing used to be all about the product or service. While that is still key, marketing has taken a turn to focus on the customer. Brands are now focusing on fulfilling the needs of specific customers, whether that is becoming more environmentally conscious by switching out plastic bags or stopping the testing of their products on animals, or by becoming more accessible by taking the brand round various locations. Either way, marketing campaigns and efforts are now heavily influenced by potential customers and their habits, beliefs, and personalities. The marketing world has to recognise that people have changed; they won&rsquo;t wait on hold for customer service, they will go to social media and expect a rapid response; they won&rsquo;t just passively purchase an item, they want to be shown why your brand is meaningful; they don&rsquo;t have limited options, in fact they have innumerable options at the click of a &lsquo;Search&rsquo; button, so marketing must now step-up and be seen.</p>

<p>Do you know of any other major ways the marketing game has changed? We expect to see even more massive changes now with a rise in technology such as augmented and virtual reality! Watch this space&hellip;&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-has-marketing-changed-over-time:-part-2</link>
      <pubDate>Tue, 03 Apr 2018 12:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Has Marketing Changed Over Time: Part 1]]></title>
      <description><![CDATA[<p>It is undeniable that marketing has changed in profound ways. Since purchasing power has really fallen into the consumers&#39;&nbsp;hands through the numerous amounts of customers reviews, online data, and countless retailers to purchase from, the marketing game has been brought up a level&hellip; or 10. We thought it would be interesting to take a look at how marketing has changed from, say, 50 years ago, to now.</p>

<p><strong>Video</strong></p>

<p>Several years ago, when you&rsquo;d scroll through Facebook or Twitter, it was all copy. Videos were scarce in your feed. With every other person owning a smartphone, and the need for an expensive camera to make videos gone, anyone can create decent video content.</p>

<p>Nowadays, marketers harness the power of video to engage consumers on social media, answer customers questions, and give a real-life quality to their business. You can wow your online audience every day by sharing videos.</p>

<p><strong>Social media</strong></p>

<p>Social media for marketing has really come a long way. Did you ever see ads back in the 1970s for a &lsquo;social media marketing&rsquo; role? Or a &lsquo;social content creator?&rsquo;. No, neither did we. The online social world was rather limited 50 years ago. Sure, there were forums and other platforms to talk, but nothing to the scale that social media giants Facebook and Instagram are now.</p>

<p>It&rsquo;s more important than ever for businesses to have a strong online social media presence for a number of reasons. It shows that you are open. It gives you a chance to demonstrate creativeness. It shows your customers a more human, personal side to your business. It gives you the opportunity to interact with potential customers. It can increase your engagement and sales through your website.</p>

<p><strong>Spending has changed</strong></p>

<p>If most of your marketing is done through social media platforms and said social media platforms are often free, it could be that you don&rsquo;t spend a penny on your marketing. Nowadays, a lot of brands spend their marketing budget going to agencies to design their content and apps and to run their social media.</p>

<p>It can really be a full-time job! Similarly, as we mentioned video before, businesses are now going to media experts to help create high-quality video for their website or social platforms. This move to digital media is making businesses spend money in a completely new way. Move over TV ads&hellip;</p>

<p>Keep your eyes peeled for part two&nbsp;of this article series, coming next week!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-has-marketing-changed-over-time:-part-1</link>
      <pubDate>Thu, 29 Mar 2018 16:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[6 Facts Demonstrating How Powerful Promotional Products Are]]></title>
      <description><![CDATA[<p>With digital marketing in the midst of its biggest ever boom, it&rsquo;s easy to lose sight of the power of promotional products. Whilst their effectiveness isn&rsquo;t as easily tracked through online analytics tools and data, the statistics demonstrating how powerful this type of marketing can be shows the clear benefits of buying promotional products for your customers. We&rsquo;ve collected facts from the British Promotional Merchandise Association (BPMA), The Institute of Promotional Marketing (IPM) and the Promotional Products Association International (PPAI) to share with you.</p>

<h2>1) 89% Of People Keep Promotional Products If They&rsquo;re Practical</h2>

<p>This demonstrates the importance of investing in useful gifts for your customers so that they continue to use them in the long term. This includes pens, oyster card holders, USBs, portable chargers, mugs, and more. In fact, USB sticks have been voted as the most useful promotional product to receive, winning 21% of survey votes.</p>

<h2>2) Over &pound;840 Million Is Spent On Promotional Merchandise Every Year</h2>

<p>Do you think this significant amount of money would continue to be spent if promotional products weren&rsquo;t a powerful tool?</p>

<h2>3) Promotional Products Are Twice As Likely To Motivate Consumer Action As Standard Advertising</h2>

<p>Whilst TV and magazine adverts can work to promote your brand, they are far more expensive and far less effective than promotional products. Save yourself some money and gain yourself some exposure.</p>

<h2>4) 79% Of People Given Promotional Products Admit They&rsquo;re More Likely To Do Business With The Brand</h2>

<p>This is a statistic we can get on board with! Handing out promotional products is a great way, as a brand, to get your foot in the door to making a sale. It makes your brand stand out and look far more appealing than your competitors.</p>

<h2>5) Promotional Products Increase Brand Awareness For 84% Of People</h2>

<p>Even if you don&rsquo;t make a sale at that moment, the exposure has been made. 84% of people who received a promotional product agreed that their awareness of the brand had increased. This is great in particular for local businesses who are looking to generate exposure and engagement with their brand; by giving out promotional products you are making an immediate connection with potential future customers.</p>

<h2>6) 87% Of People Given A&nbsp;Complimentary Promotional Product Keep It For 12+ Months.</h2>

<p>A TV ad disappears within a minute or so, but a promotional product can last for more than a year!</p>

<p>Has your brand invested in promotional products yet?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/6-facts-demonstrating-the-power-of-promotional-products</link>
      <pubDate>Tue, 27 Mar 2018 15:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[15 Great Giveaway Ideas for Your Next Event]]></title>
      <description><![CDATA[<p>Everybody loves a giveaway. Whether it&rsquo;s part of an online competition or free handouts at a trade show, giving away promotional merchandise are useful, fun, and effective ways to get your brand name out there and maximise engagement. You can make a lasting impression on attendants of your event; when someone receives an item they value, be it a t-shirt they can wear to the gym or a mug they can take to work, they are likely to positively remember your brand for a long while after the event. We&rsquo;ve thought of 15 items that are proven to be effective marketing giveaway items for your next event.</p>

<h2>1) Personalised Clothing:</h2>

<p>T-shirts, hats, and hoodies. Easy to wear, long lasting, and the ultimate giveaway item.</p>

<h2>2) Tote Bags:</h2>

<p>Eco-friendly, trendy, and allow event attendees to carry other promotional items in it whilst displaying your brand around the event.</p>

<h2>3) Chocolate And Sweets:</h2>

<p>Who would say no? There are chocolates and sweets to suit all budgets, from low-cost chocolate coins to premium boxes.</p>

<h2>4) Oyster Card Wallets:</h2>

<p>Best for events in London and useful for every day.</p>

<h2>5) Travel Alarm Clock:</h2>

<p>Perfect giveaway item for corporate events, particularly for jet setters and international guests.</p>

<h2>6) Journals And Diaries:</h2>

<p>Best for giveaways toward the end of the year when everyone is looking for a new diary. Almost guaranteed to be looked after for a whole year, with your brand logo on show for the duration.</p>

<h2>7) Power Bank:</h2>

<p>iPhone battery conked out again? Let your brand be the one who saves the day. Customers will be able to charge their smartphones with no power outlet.</p>

<h2>8) Fidget Spinner:</h2>

<p>Great for events with children. It keeps them engaged and entertained; the parents will thank you (and your brand) later.</p>

<h2>9) Lighter:</h2>

<p>Useful not just for smokers but also for people who enjoy candles. Lighters also boast large space for your brand logo.</p>

<h2>10) Recycled Pencils:</h2>

<p>Eco-friendly and cool. Recycled pencils are a great giveaway item for the environment-conscious, green, event attendees.</p>

<h2>11) Tea Bags:</h2>

<p>Yes, you can have your tea bags branded! After a long event, there&rsquo;s nothing better than kicking back with a cup of tea. Treat your guests and they&rsquo;ll thank you for it.</p>

<h2>12) Travel Mugs And Flasks:</h2>

<p>With a wide range of colours and a large print space area, travel mugs are an excellent giveaway item that will be used most mornings on customers&rsquo; travels to work!</p>

<h2>13) Hand Sanitiser:</h2>

<p>Particularly popular in cities such as London, hand sanitiser is a perfect little giveaway item that customers can carry in their purse or bag.</p>

<h2>14) Lip Balm:</h2>

<p>More geared toward women, but useful nonetheless. Watch as people flock to your stall in the winter months with their chapped lips, thankful that your brand can help them!</p>

<h2>15) Lanyards:</h2>

<p>Incredibly popular with students; replacement keys are not student-budget-friendly! Let your brand ensure they don&rsquo;t have to get a new key cut again!</p>

<p>Have these promotional products been popular at events you&rsquo;ve been to?</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/15-giveaway-ideas-for-your-next-event</link>
      <pubDate>Thu, 22 Mar 2018 13:39:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Refill and Reuse: The Latest Eco-Friendly Drinking Trend]]></title>
      <description><![CDATA[<p>A short while ago, Leeds University Union decided to make a drastic decision and stop the sale of bottled still water in certain areas of campus. Some people, of course, were upset. After all, bottled still water was one of the healthiest choices you could make when picking up a meal-deal in the Union supermarket, Essentials. However, the reasoning behind the cessation of sales of bottled still water was a smart, eco-friendly move made by the University.</p>

<p>The University is encouraging refilling and reusing your own bottle; they highlight the fact that there are lots of water fountains all over campus to fill up, and this should lead to a reduction in the amount of plastic waste from water bottles.</p>

<p><strong>The Latte Levy</strong></p>

<p>In January, there was a call for a &lsquo;latte levy&rsquo; from the Environmental Audit Committee, which is essentially a 25p charge on each disposable coffee cup, similar to the 5p charge we now receive in supermarkets for a plastic bag. Research has shown that 2.5 billion paper cups are thrown away by the UK, with less than 1% of these being recycled. Coffee retailers are now rewarding customers for bringing in their own reusable coffee flask by offering them money off their drink when they use their own thermal mug. For instance:</p>

<ul>
	<li>Pret a Manger: 50p discount</li>
	<li>Leon: 30p discount</li>
	<li>Starbucks and Costa Coffee: 25p discount</li>
	<li>Greggs: 20p discount</li>
</ul>

<p>Similarly, The Edit Room, a library caf&eacute; on Leeds University Campus, has begun selling their own travel mugs and flasks, with the promise of a free coffee when one is purchased. They even charge 10p for a disposable cup should you wish to make your own coffee, in an act to discourage students from not bringing their own flask.</p>

<p><strong>The Benefits</strong></p>

<p>We love travel mugs and reusable water bottles because, in terms of branding, they boast a huge wrap-around space for printing for maximum impact of your marketing message. We&rsquo;ve got a huge range of styles, from sports bottles to fruit infuser bottles, to Pantone-matched travel mugs and more.</p>

<p>Whilst the benefits are there for your brand in terms of sharing your brand logo, the benefits are also there for the environment. Every time your promotional water bottle is filled up, or your reusable flask is filled with coffee, you will be contributing one less plastic water bottle/disposable cup to the waste that the UK is currently dealing with.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/refill-and-reuse:-the-latest-eco-friendly-drinking-trend</link>
      <pubDate>Tue, 20 Mar 2018 16:26:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Go Green: Why Being Eco-Friendly Can Be Great for Your Brand]]></title>
      <description><![CDATA[<p>With more and more people going &lsquo;green&rsquo; in terms of their diet, the methods of transport they use and the way they recycle, we thought we would consider the benefits that &lsquo;going green&rsquo; on your brand can have. In terms of promotional merchandise, we stock a wide range of eco-friendly promotional products that are increasingly popular, from mouse mats to ice scrapers to cotton bags &ndash; we want to consider why they are popular and what giving away eco-friendly promotional products says about your brand.</p>

<p>Firstly, eco-friendly promotional products can attract new customers. It sets your business apart from other brands; nowadays a lot of consumers choose greener brands as they want to have a positive influence on the environment. By demonstrating that you care about the environment, you will look more attractive to customers than competitors. You demonstrate that you are reducing the environmental impact of your business and improving sustainability by choosing eco-friendly products. In fact, research has demonstrated that customers are 55% more likely to purchase a company&rsquo;s products/use their services if the company is environmentally responsible &ndash; in fact, consumers are willing to pay more for it.</p>

<p>Choosing eco-friendly products doesn&rsquo;t mean that your choices are limited to wooden pencils. There is a huge range of options out there. To list a few of many that we have on our website:</p>

<ul>
	<li>Recycled plastic trolley coin</li>
	<li>Bag for life</li>
	<li>Dynamo torch</li>
	<li>Skyspinner</li>
	<li>Recycled tyre coaster</li>
	<li>Enviro sports bag</li>
	<li>Recyclable non-woven shopper bags</li>
</ul>

<p>And the list goes on! The point we are trying to make is that you don&rsquo;t have to sacrifice the promotional products that you love to buy, you can just trade them in for an eco-friendly upgrade!</p>

<p>Environmental consciousness continues to grow, and with that comes an increase in consumers demanding more green products and refusing plastics. In order to ensure that people want your promotional products, you should consider using products like the ones we have above that are either made from recycled materials or are made eco-friendly in another form.</p>

<p>It&rsquo;s good for your company too. Studies have shown that employees want to work for companies that match their own values; Adecco ran a survey and found that 52% of employees feel the company they work for should be doing more about the environment. Therefore, by choosing eco-friendly promotional products, you are&nbsp;attractive&nbsp;to both consumers and your current employees.</p>

<p>If you do choose eco-friendly promotional products to &lsquo;go green&rsquo;, make sure you make a point about it in your marketing campaign to attract environmentally conscious consumers.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/go-green:-why-being-environmentally-friendly-can-be-great-for-your-brand</link>
      <pubDate>Thu, 15 Mar 2018 15:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing Tools You Should Get to Grips With: Part 2]]></title>
      <description><![CDATA[<p>Whilst it would be incredible if there was one magic tool that could boost your brand&rsquo;s growth, sales, and success, we must accept that there is not. However, there are a myriad of tools, some free and some not, which can be incredibly beneficial to your company. This does not replace the time and effort that must go into your marketing to create meaningful and sustainable content, however they can facilitate and build on your efforts. We&rsquo;re continuing our two-part series on marketing tools we believe you should get to grips with to see growth in your marketing plan.</p>

<p>&nbsp;</p>

<p><strong>Hotjar</strong></p>

<p>Hotjar have a very cool concept to give insight into exactly how visitors are using your website. Use Hotjar to optimise your conversion rates and understand how people are navigating your site. The heat maps allow you to see where visitors are clicking, scrolling, and spending the most time. The funnels show you drop-off points, the paths visitors are taking within your website and at what point they are leaving, and forms to give insight on how to optimise your completion rates. What is great about Hotjar is that they offer a free version for those on a budget or just checking out how it works, or you can upgrade for more options. See a screenshot of an example heat map from the Hotjar website below.</p>

<p><img alt="Hotjar" src="/assets/TM/uploads/images/MarketingToolsYouShouldGettoGripsWithPart2-2.jpg" style="height:432px; width:640px" /></p>

<p><strong>Google Analytics</strong></p>

<p>There is a reason why Google Analytics is used by 54.9% of all websites, holding a share of 83.5% of the traffic analysis tool market share (data according to W3Techs). Would you expect anything less from Google? With Google Analytics, you can get your hands on website data; from incredibly useful analytics such as where people come from and which channels provide the most leads and sales, to things you didn&rsquo;t even know you wanted to know, such as what resolution screen your users are using! Spend some time getting to know it, and Google Analytics will become key to your marketing toolbox &ndash; use it to learn more about your visitors.</p>

<p>&nbsp;</p>

<p><strong>Adespresso Ads</strong></p>

<p>A very cool concept indeed, Adespresso ads allows you to search for a keyword or company name and you can see what kind of Facebook ads they are currently running and have run in the past. Check out the example screenshot with Dropbox below.</p>

<p><img alt="Adespresso" src="/assets/TM/uploads/images/MarketingToolsYouShouldGettoGripsWithPart2-3.jpg" style="height:315px; width:640px" /></p>

<p>&nbsp;</p>

<p>Which tools do you think are effective for marketing?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-tools-you-should-get-to-grips-with:-part-2</link>
      <pubDate>Tue, 13 Mar 2018 16:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing Tools You Should Get to Grips With: Part 1]]></title>
      <description><![CDATA[<p>There are hundreds of tools, some free and some not, that you can use in the digital marketing world to ensure that your strategy is effective and that you are getting the results you deserve from the effort that you put in.</p>

<p>By using research, you can make planning campaigns a lot easier &ndash; you can make them even easier by using these tools that we&rsquo;re about to go through. Let&#39;s jump straight into it!</p>

<h2>Google Trends</h2>

<p><a href="https://trends.google.com/trends/?geo=US">Google Trends</a> is a really amazing tool to show you a multidimensional view of searches and how they have progressed as a result of various factors such as geographic location and media coverage. It isn&rsquo;t just another keyword search tool &ndash; it goes far beyond that. You can use it to see the latest trends and data from Google, and you can see what is trending near you at this very moment.</p>

<p>It&rsquo;s easy to use; just search a keyword that you are interested in and then play around with the options such as comparing other terms&rsquo; data, checking out the interest by geographic location and more.</p>

<h2>Buzzsumo</h2>

<p>This tool is perfect for discovering content. They say &lsquo;analyze what content performs best for any topic or competitor&rsquo; &ndash; you can easily see the&nbsp;content that performs best. In the creative world, we can often hit a wall when we are writing,&nbsp;<a href="https://buzzsumo.com/">Buzzsumo</a> allows you to see the best posts for certain topics.</p>

<h2>Facebook Audience Insights</h2>

<p>Facebook is a giant within the digital world&nbsp;&ndash; there is no denying it. Therefore, as a part of your social media marketing strategy, it is always good to know&nbsp;how your Facebook content is performing.</p>

<p>Facebook gives businesses so much data. By using the <a href="https://www.facebook.com/business/news/audience-insights">audience insights tool</a> on Facebook, you&rsquo;ll be greeted with a plethora of useful information.&nbsp;You can use this data to make a plan for your Facebook Ads campaign, you can see lifestyle trends of your followers, where they&#39;re located, what devices they are using, their interests, and the list goes on. Most importantly though, is the interests of your target followers, as you can use this information to decide on the best way to target this audience.</p>

<p>In the next article, we&rsquo;ll continue&nbsp;to go through a few more marketing tools that we think can really help provide valuable information, data, and content for your strategy.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-tools-you-should-get-to-grips-with:-part-1</link>
      <pubDate>Thu, 08 Mar 2018 14:26:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Free Ways to Market Your Brand]]></title>
      <description><![CDATA[<p>There are hundreds of marketing tactics out there; some of them will have a cost that makes your eyes water and others will take up your entire marketing budget. However, there are strategies out there that your business can thrive off, and they won&rsquo;t cost you a penny.</p>

<p>Whether you&rsquo;re a multinational company with hundreds of thousands of pounds in your marketing budget&nbsp;or a local business on a shoestring budget, there is no denying that every company can benefit from free marketing to promote their brand. We&rsquo;ve put together a list of marketing ideas that are completely free &ndash; no strings attached!</p>

<h2>1. Increase Lead Generation With Emails</h2>

<p>Email marketing is one of the most effective ways to increase your leads as well as your customer engagement. It&rsquo;s simple to execute and has a great return on investment for your business. What&rsquo;s not to love?</p>

<p>We recommend establishing a regular newsletter to be sent out to your customers that offers up-to-date information about your company, as well as special offers and promotions that you are running. There are free services out there to help you develop your email campaign, such as MailChimp. Utilise these great, free&nbsp;services as they can help you automate and target your emails effectively.</p>

<h2>2. Get Social (Media)</h2>

<p>Now we&rsquo;re in 2019&nbsp;there is almost no excuse for a brand to not have a social media page! The social media giants, such as Facebook, Twitter, Instagram and&nbsp;LinkedIn,&nbsp;are all completely free to use (unless you are upgrading to certain business accounts), easy to get started and offer you a huge network of potential customers that you can connect with. Did you know that as of June 2019 Facebook has 2.41 billion active users worldwide?!</p>

<p>The point of using social media is to share content that is interesting, relevant to your business, and sharable. Implement a social media strategy where you are posting on various platforms a few times per week (more, if you have time) and after a while, you can analyse the trends of your posts to see what customers are liking and commenting on most &ndash; this gives you direction for future content. If you&#39;re looking to increase your business&#39; <a href="https://www.totalmerchandise.co.uk/news/article/easy-ways-to-increase-your-facebook-page-likes:-part-1">Facebook engagement</a> check out our recent article.&nbsp;</p>

<h2>3. Create A&nbsp;Blog</h2>

<p>We have already discussed in detail the wonders of blogging and what it can do for your business - if you haven&rsquo;t read that two-part article you can <a href="https://www.totalmerchandise.co.uk/news/article/the-benefits-of-blogging-for-your-business:-part-1" target="_blank">check it out here</a>. Make sure you are taking advantage of this great strategy which&nbsp;again, doesn&rsquo;t cost you anything. You can leverage your blog to create brand awareness as well as build relationships by sharing your thoughts, ideas, and up-to-date news about your business.</p>

<p>There are so many ways you can market your brand effectively without dipping into your marketing budget. We hope these three tips help to get you started!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/free-ways-to-market-your-brand</link>
      <pubDate>Wed, 07 Mar 2018 09:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TM Top Tips: Using Instagram for Business Part 2]]></title>
      <description><![CDATA[<p>Our latest series is all about helping your business make the most of Instagram marketing. From growing your following to getting creative with your posts, we&rsquo;re here to help with a content strategy as well as some top tips for maximising engagement and advertising opportunities.</p>

<p><strong>6) Get your own style</strong></p>

<p>Consider creating style guidelines to help you with your captions. For example, you could frequently use a certain hashtag or emoji. On our Instagram page, we love the red double exclamation mark emoji &ndash; this is because it attracts attention and the red fits with our Total Merchandise style. You could also use the same filter on every photo. All of this creates uniformity and can also make your brand distinct from other pages.</p>

<p><strong>7) Be real with your engagement</strong></p>

<p>As well as expecting people to engage with your content, your followers probably would like you to engage with some of theirs, too. From following back, to liking, make sure it isn&rsquo;t a one-sided Instagram relationship. We recommend that you don&rsquo;t use a robot system to automate your engagement; just comment and like content that is relatable to your brand or that you think is interesting. This increase of engagement on your side to your follower&rsquo;s content should see an increase in engagement on your own content from your followers.</p>

<p><strong>8) Create a hashtag for your brand</strong></p>

<p>Captions are almost as important as the image on Instagram. You can create your own style by making your own brand hashtag. This could be as simple as using your company name as a hashtag on every image, e.g. #tm or #totalmerchandise, or you could find a hashtag that represents your brand and encourages other people to share photos that fit in with this style. For instance, athletics brand Lululemon encourages users to include the hashtag #thesweatlife in their athletic pictures and it has led to thousands of posts shared with this hashtag from the Lululemon community.</p>

<p><strong>9) Use Instagram stories</strong></p>

<p>Instagram is rivalling Snapchat with its &lsquo;stories&rsquo; feature; if you have an Instagram account make sure you utilise them. After all, there is an average of 250 million average daily users of Instagram Stories, so it&rsquo;s a trend you&rsquo;ll want to jump on to. You can post attention-grabbing photos and lots of fun content, and feel free to be creative as the content expires after 24 hours.</p>

<p><strong>10) Use influencers</strong></p>

<p>Influencers are huge at the moment. There are even businesses, such as Influencer, whose sole purpose is connecting brands and influencers together! Consider getting in contact with one of these companies or an influencer directly to help you either put together a campaign or let them take over your account for the day with sponsored content. This leads to a huge exposure to the Instagram community, and their fan base will be taking a look at your brand.</p>

<p>We hope these top 10 tips help you with your business Instagram!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-top-tips:-using-instagram-for-business-part-2</link>
      <pubDate>Thu, 01 Mar 2018 16:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TM Top Tips: Using Instagram for Business Part 1]]></title>
      <description><![CDATA[<p>We live in a social media dominated world. From sponsored adverts in your feed, to influencers, to live stories, we are constantly bombarded with products and services that businesses want us to see through the medium of Instagram. This giant social media platform can be great for your business; Instagram has over 700 million monthly active users and a more engaged audience than its big sister, Facebook. We&rsquo;re running through a few quick top tips on using Instagram for your business.</p>

<h2>1) Show off creatively</h2>

<p>Instagram is an aesthetically-pleasing place &ndash; ever heard the phrase &lsquo;I did it for the &lsquo;gram&rsquo; or &lsquo;that&rsquo;s so Insta-worthy&rsquo;? Showcase your products or services in a creative way by focusing on the solution you are providing, and make sure you include a great filter to make it look good. Seriously. Be creative in terms of the content you product: go for graphics, photos, Boomerangs, screen recordings, and videos to mix things up in your customer&rsquo;s feeds.</p>

<h2>2) Balance the fun and business</h2>

<p>We think your business Instagram page should encourage a mix of fun images and business pictures &ndash; this way you can track the engagement and see which your followers like the most. Plus, you can show a personal side to your company through snaps at company lunches and funny signs you&rsquo;ve seen in the street.</p>

<h2>3) Grow your following</h2>

<p>For an in-depth read, check out one of our many articles about how to use Instagram, from <a href="https://www.totalmerchandise.co.uk/news/article/how-to-hashtag" target="_blank">How To Hashtag</a>, to <a href="https://www.totalmerchandise.co.uk/news/article/how-to-increase-likes-on-your-business-instagram:-part-1" target="_blank">How To Get More Likes</a>, to <a href="https://www.totalmerchandise.co.uk/news/article/how-to-create-incredible-influencer-marketing-campaigns:-part-1" target="_blank">Using Influencers</a>. The three main things you can take away from these are, however, is engage with others, both relevant and not to your business by following and liking their content, use relevant, popular hashtags, and get involved in popular conversations with popular people.</p>

<h2>4) Follow back</h2>

<p>If people are following you, follow them back! The people who follow you can make a difference in how you view your customers and the content they enjoy, so you can end up being more informed about your online customer&rsquo;s needs by seeing the content they share and like on Instagram.</p>

<h2>5) Post regularly</h2>

<p>No one wants to follow an account that never posts! As a general rule of thumb, we aim to post 5 times per week, and we always post a motivational quote for some #MondayMotivation. You don&rsquo;t need to post every day, but create a schedule of what you want to post and when, so that you can then track these and see which parts of your posting schedule are valuable, and what can be changed.</p>

<p>Keep your eyes peeled for more tips from us all about using Instagram for business.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-top-tips:-using-instagram-for-business-part-1</link>
      <pubDate>Tue, 27 Feb 2018 13:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Benefits of Blogging for Your Business: Part 2]]></title>
      <description><![CDATA[<p>Whilst there is some debate over whether blogging is still relevant in the digital marketing world, there is firm evidence to suggest that no matter whether you are a small local business or a huge multinational firm, blogging boosts&nbsp;your marketing for many reasons.</p>

<p>We covered a few of these reasons <a href="https://www.totalmerchandise.co.uk/news/article/the-benefits-of-blogging-for-your-business:-part-1">last week</a>, including how blogs drive traffic to your website and increase your SEO. This week we&rsquo;re covering a few more of the benefits of blogging, so let&#39;s jump in!</p>

<h2>Blogging Can Strengthen The&nbsp;Relationship With Your Customers</h2>

<p>Relationships in business are built on trust. No one will part with their money if they don&rsquo;t trust that the product/service is what they want, and they certainly won&rsquo;t buy from someone they don&rsquo;t trust.</p>

<p>Blogs provide a way for you to strengthen your relationship with your customers. Customers can come to your page and get to know more about your thoughts and ideas from your website directly,&nbsp;by becoming their main source of information you are likely to build trust.</p>

<p>If&nbsp;customers are asking questions on social, and&nbsp;you have blogged about the answers, why not&nbsp;direct them straight to your post?&nbsp;This is great because your business will be the one teaching them, rather than another not-as-informed page.</p>

<h2>Blogging Can Establish Authority</h2>

<p>Blogging gives your company a voice. You can create your own space to talk about product launches, or new website features, or whatever else you think is relevant to your business. You can let your brand&rsquo;s personality shine!</p>

<p>Additionally, you can&nbsp;use blogs as a space to answer questions your customers may have. By creating this helpful content, you will become the authority in your customer&rsquo;s eyes as you are the one providing the useful information.</p>

<p>Although this can&rsquo;t be measured the same way that traffic and SEO can, being an authoritative business providing useful information still enables sales.</p>

<h2>Blogging Can Also Benefit You</h2>

<p>Whilst blogs are great for your website, your SEO, your sales and your customer, they&rsquo;re also great for you. Blogs provide a chance for you to remain focused on your content marketing strategy.</p>

<p>If like us, you post regularly, you will feel that responsibility to continually deliver useful, purposeful content. Here at Total Merchandise, we aim to&nbsp;post at least twice per week so that we can provide our customers with regular content.&nbsp;</p>

<p>Blogging is inspiring, cost-effective, and an all-round winner to include in your marketing strategy. What will your next blog be about?</p>

<p>If you would like to see <a href="https://www.totalmerchandise.co.uk/news/article/the-benefits-of-blogging-for-your-business:-part-1">part one</a> of this blog, you can check it out.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-benefits-of-blogging-for-your-business:-part-2</link>
      <pubDate>Thu, 22 Feb 2018 16:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Benefits of Blogging for Your Business: Part 1]]></title>
      <description><![CDATA[<p>Blogging is important for your business. It&rsquo;s perhaps not the most important thing you can do to generate sales, but there are some significant benefits of blogging that can be had which should lead to these sales, such as increasing your online visibility and giving character to your business.</p>

<p>Your business blog is/would be a part of your marketing strategy, as ideally, you should be blogging about content relevant to your business. As you may have noticed, we&rsquo;ve had our &lsquo;News&rsquo; section of our website for years, where we upload articles about current consumer and marketing trends, as well as lots of great stuff on promotional merchandise.</p>

<p>That last bit shouldn&rsquo;t be too much of a surprise! We want to outline a few key reasons why we believe that blogging is a healthy thing to do for your business, and why it should be added into your marketing plan straight away if it isn&rsquo;t already!</p>

<h2>Put simply: blogs generate traffic.</h2>

<p>In order to make money, you need to make a sale. In order to make a sale, people have to see your products. In order for people to see your products, they must see your website. Do you see where we&rsquo;re going with this one? Blogs lead to more website visits; if you&rsquo;ve got a website with not very many pages and you&rsquo;re not updating it very frequently (you can&rsquo;t really update your &lsquo;About Us&rsquo; page very much) then your website won&rsquo;t be climbing up the ladder of Google&rsquo;s algorithm.</p>

<p>Every time you add a new page to your website through a blog post, it drives up the opportunity for your page to appear in search engines. This increased visibility will drive traffic to your website. If you create shareable content, then social media will work in your favour as people will share this content with their friends, which will hopefully bring in new business.</p>

<p>In order to capitalise on your new traffic, add a call-to-action to your blog posts, such as offering a free trial, fact sheet, ebook etc. in exchange for a potential customer&rsquo;s contact information. The visitor to your blog simply has to fill in a form online with their contact details in exchange for the offer, which should then turn into a lead.</p>

<p>Want to find out more? Read <a href="https://www.totalmerchandise.co.uk/news/article/the-benefits-of-blogging-for-your-business:-part-2" target="_blank">part two of our Benefits Of Blogging For Your Business guide</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-benefits-of-blogging-for-your-business:-part-1</link>
      <pubDate>Tue, 20 Feb 2018 09:20:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Top Tips For Choosing Trade Show Giveaways: Part 2]]></title>
      <description><![CDATA[<p>Ensuring that your giveaway items are reflective of your brand, branded with your logo, useful, and cost-effective are four major points you should be considering when looking into giving away promotional merchandise at a trade show. Those are some of the points we covered in the last article, and today we are continuing this article series explaining how tradeshow giveaways can provide immediate attraction to your brand as well as leave a long-lasting impression. You get the best of both worlds! Today we want to explain a few of the best items we think you can give away at your next trade show to boost exposure and ideally lead to a generous return on investment.</p>

<p>&nbsp;</p>

<p><strong>Tote Bags</strong></p>

<p>If you&rsquo;re looking to be environmentally friendly, you can go one step further and get some low-cost cotton tote bags, or otherwise, there are options in other materials. Tote bags are incredibly useful at trade shows because a significant amount of flyers, brochures, and smaller items will be handed out at trade shows and not everyone carries a large enough handbag/a handbag at all! So by branding your logo all over tote bags and giving them out, you&rsquo;ll not only provide a thankful use to your potential customers, but you&rsquo;ll also have maximum brand exposure as the bag is carried around the trade show. Further, tote bags are great to use after the exhibition, for instance as eco-friendly shopping bags, gym clothes or to take to the beach. Tote bags also offer a really large space for branding so your logo can be very eye-catching.</p>

<p>&nbsp;</p>

<p><strong>USB chargers</strong></p>

<p>These are a best seller. Constant communication seems necessary in our technology-driven world, so give your potential customers the gift of charge &ndash; they are portable, and easy to use during the show. They&rsquo;re also useful for almost all attendees of the show, so you can generate a lot of traffic to your booth by giving them away. You can get them in a variety of colours and make sure your logo is branded over it.</p>

<p>&nbsp;</p>

<p><strong>T-Shirts</strong></p>

<p>Arguably the most popular trade show giveaway item, t-shirts are not only great for use in the gym/for loungewear after the show, but they can also be worn immediately providing both instant and long-lasting value. By having promotional t-shirts, you can be sure that your booth will be very popular!</p>

<p>&nbsp;</p>

<p>Will you be exhibiting at a trade show soon? Check out some of the promotional products on our website &ndash; we are sure there will be something to suit your brand!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/trade-show-giveaways:-part-2</link>
      <pubDate>Thu, 15 Feb 2018 15:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Top Tips For Choosing Trade Show Giveaways: Part 1]]></title>
      <description><![CDATA[<p>Trade shows can be a really great thing for your brand exposure and for gaining new customers, however, the real icing on the cake is when you throw trade show giveaways into the mix; giveaways attract instant attention, and leave a longer-lasting brand impression. Being a promotional merchandise company, we feel like we really know the tricks of the trade, and the best giveaway items you can use to make a maximum impact at your next trade show.</p>

<p>&nbsp;</p>

<p><strong>Brand your giveaway items</strong></p>

<p>It&rsquo;s great if you decide to giveaway items to get potential customers over to your stall, but if you really want them to remember your name you want to make sure you&rsquo;ve got your company logo printed on the product so that the item you give away can be immediately linked to your brand. This increases your exposure.</p>

<p>&nbsp;</p>

<p><strong>Consider your brand</strong></p>

<p>Furthermore, make sure that your giveaway items reflect your brand. There are some staples such as pens and t-shirts that can be utilised by most brands, but try and be creative. For instance, if you are a coffee brand, give away promotional mugs or flasks, or if you&rsquo;re a brand promoting safer sex you could give out promotional condoms. You&rsquo;d be surprised but there really are a lot of different items you can brand with your logo that can align with your brand.</p>

<p>&nbsp;</p>

<p><strong>Be useful</strong></p>

<p>If your products are useful, they will be used. If your products are being used, they will be being exposed. You want to resonate with your prospective clients so if you give away anything that can immediately be used at the trade show such as a cotton tote bag or a water bottle, they will be in frequent use and therefore can create a valuable, long-term impact.</p>

<p>&nbsp;</p>

<p><strong>Consider your costs</strong></p>

<p>Your giveaway items don&rsquo;t have to be flashy; yes, that might attract attention but it will also burn a hole in your brand&rsquo;s budget! Check out our &lsquo;low-cost items&rsquo; section of our website where we have included lots of budget-friendly items. From tote bags to oyster card travel wallets, there is no way your prospective clients will know that you&rsquo;ve been keeping to a budget! Further, don&rsquo;t just give your items out to anyone and everyone at the show. Try and engage in conversation about your brand with the potential customer as they are taking the item, or perhaps before you give it to them. After all, there is no point for you to give away a product branded with your logo if the customer doesn&rsquo;t even know who your brand is!</p>

<p>&nbsp;</p>

<p>Later this week we&rsquo;ll go into some of the best promotional items we think you can give away at trade shows and exhibitions.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/trade-show-giveaways:-part-1</link>
      <pubDate>Wed, 14 Feb 2018 09:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Grow Your Following on Twitter: Part 2]]></title>
      <description><![CDATA[<p>There has been a recent trend in our articles, all to do with growing your followers and increasing engagement on your business&rsquo; social media platforms. Social media is a powerful tool, and its popularity is only rising year on year as the digital marketing world grows! In (very generalised) terms of the social media demographic, whilst Facebook has a large user base of over 30s, and Instagram has a large user base of under 30s, Twitter is one of those universal platforms that is used by all ages. We&rsquo;re jumping into part two of how to grow your following on Twitter.</p>

<h2>Tweet the right content</h2>

<p>Firstly, you need to be tweeting regularly &ndash; research has supported the fact that the more you tweet, the more followers you&rsquo;re likely to have. In fact, Mashable&rsquo;s study analysing the profiles of 36 million Twitter users showed a direct correlation between a users&rsquo; follower base and the amount they tweet. They say:</p>

<p>&ldquo;A Twitter user who has written 1 to 1000 tweets has an average of 51 to 100 followers, whereas users who have tweeted more than 10,000 times tend to be followed by 1,001 to 5000 individuals. It&#39;s estimated that a person with more than 15,000 tweets has between 100,001 to 1 million followers.&rdquo;</p>

<p>You also need to be tweeting the right content. Stay on trend by researching which topics are popular on Twitter but also relate to your field. Use Twitter&rsquo;s trending page and try to find an appropriate way to join a trending conversation. Take advantage of any trends and news that are related to your business and in this way, you&rsquo;ll be able to increase the number of people who will see your tweets to ultimately gain followers.</p>

<h2>Cross-promote your Twitter account</h2>

<p>You&rsquo;re likely to have a website, perhaps a blog, and an email system, so why not utilise them to build your Twitter following? Include your Twitter username with a clickable link on your website &ndash; pair this with a call-to-action for best results. You could also let your email subscribers know about your Twitter account &ndash; hopefully, if they are interested in receiving your emails, if they are an active Twitter user they should also be interested in seeing your tweets. If you are talking about Twitter in your blog post, ask followers to follow you on Twitter!</p>

<p>We hope these tips help you in growing your Twitter following &ndash; feel free to follow our Twitter account at @<a href="https://twitter.com/TM_LTD_UK" target="_blank">TM_LTD_UK</a>!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-grow-your-following-on-twitter:-part-2</link>
      <pubDate>Thu, 08 Feb 2018 16:22:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Grow Your Following on Twitter: Part 1]]></title>
      <description><![CDATA[<p>Just like Instagram and Facebook, when used correctly, Twitter can be a powerful tool in&nbsp;your marketing toolbox. With a little consistency and commitment, you can easily increase&nbsp;your Twitter following organically,&nbsp;ultimately resulting&nbsp;in&nbsp;better branding and more leads to translate into sales.</p>

<p>Take your Twitter account to the next level!</p>

<h2>What <em>Not</em> To Do With Your Twitter</h2>

<p>Firstly, don&#39;t retweet&nbsp;accounts that promise you &ldquo;1000 NEW FOLLOWERS IF YOU RETWEET #FF #FOLLOWME #TEAMFOLLOWBACK&rdquo;. The followers you would gain from such retweets are known as Twitter spambots, they are automated accounts, not real people! Although the number of followers you have will be higher, they will not be engaged with your content - what&#39;s the point in putting the time and effort into creating your tweets when they won&#39;t be targeting your appropriate audience?</p>

<p>Secondly, don&rsquo;t buy your followers!&nbsp;People can check if you have bought your followers&nbsp;and it makes your business look super shady. Instead, spend some time creating a solid following of users who want to engage with your content and care about your posts.</p>

<h2>What To <em>Definitely&nbsp;</em>Do With Your Twitter</h2>

<p>Follow the right people.&nbsp;Once you&rsquo;ve got your profile put together with a good display&nbsp;picture, a detailed and&nbsp;creative bio, and a business location, you want to go out and follow the right audience. There are certain apps and websites such as Twellow and WeFollow that you can use to search for people to follow in certain industries or locations, or you can even search using keywords.</p>

<p>You could also connect with people using people&rsquo;s curated Twitter lists, which are lists users can make public where you are able to subscribe to them, giving you access to loads of relevant users.</p>

<p>Additionally, you can do a classic search on Twitter to find people relevant to your industry. For example, at Total Merchandise, we could search something like #promotionalproducts and find people having conversations about promotional products. From there we could engage in that conversation or we could simply follow them, and hopefully, they will follow us&nbsp;back too.</p>

<p>If you want to be creative, you could do certain giveaways to local people. For instance, if you own a pizza firm and see a local tweet from a man saying he&rsquo;s craving pizza, offer him &pound;5 off a pizza if he comes in tonight! It&rsquo;s simple things like this that can be very effective and sometimes make your brand go viral!</p>

<p>Next week we&rsquo;ll be looking at some more organic ways that can&nbsp;increase your Twitter following, including tweeting the right content, engaging in relevant conversations, and cross-promoting your Twitter feed.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-grow-your-following-on-twitter</link>
      <pubDate>Tue, 06 Feb 2018 09:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Easy Ways to Increase Your Facebook Page Likes: Part 2]]></title>
      <description><![CDATA[<p>There are multiple organic and paid ways that you can use to increase the engagement you are receiving on your business&rsquo; Facebook page.</p>

<p>The number of likes you have on your social media accounts is important&nbsp;because what is the point in posting all of your amazing content if no one is going to see it?! As well as producing &lsquo;likeable&rsquo;, &lsquo;commentable&rsquo; and &lsquo;shareable&rsquo; content, you also want to be giving users ways to access your social media platforms from other mediums such as your blog or website (<a href="https://www.totalmerchandise.co.uk/news/article/easy-ways-to-increase-your-facebook-page-likes:-part-1" target="_blank">see our previous article for more on this</a>). We want to run you through a few more easy ways to increase your Facebook page likes.</p>

<h2>Run A&nbsp;Competition</h2>

<p>Everybody likes the chance to win, right?&nbsp;So give your followers that chance!</p>

<p>As you may know, if you follow us on Facebook (hint hint&hellip;) we run loads of Facebook competitions using a software called Gleam.io. It&nbsp;gives your followers the opportunity to extra entries into the competition by&nbsp;completing certain actions e.g. &#39;liking&#39; your Facebook page, retweeting a certain tweet, watching a specific YouTube video, etc. By using this type of Facebook-friendly software, you can create a really successful contest resulting in many&nbsp;new &lsquo;likes&rsquo; for your page! If you continue to run these types of competitions it&rsquo;s likely you will retain these new likes too.</p>

<h2>Measure Your Performance</h2>

<p>This may not sound like it will increase your Facebook likes but trust us on this one. You need to know what content people are enjoying in order to post more of it. The more enjoyable your content, the more likes you should receive!&nbsp;Simple.&nbsp;</p>

<p>The aspects you should be following is the new likes and comments, reach and general engagement rates. Once you have a clear&nbsp;understanding of the most engaging&nbsp;content, you can direct your future content to be of a similar type. To find these useful metrics, just use Facebook Insights and it will give you a super useful breakdown of your page performance and loads of other great bits of data you may want to use for future content planning.</p>

<p>The key is great content and regular activity! We hope these top tips will help you gain&nbsp;more Facebook likes, whether you are a smaller, local business or a larger one! If you missed part one of this series, don&#39;t worry you can still <a href="https://www.totalmerchandise.co.uk/news/article/easy-ways-to-increase-your-facebook-page-likes:-part-1">read our tips</a>!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/easy-ways-to-increase-your-facebook-page-likes:-part-2</link>
      <pubDate>Fri, 02 Feb 2018 09:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Easy Ways to Increase Your Facebook Page Likes: Part 1]]></title>
      <description><![CDATA[<p>Are you one of the 50 million businesses that now use a Facebook page to promote their business? If so, you will understand the struggle to attract new &lsquo;likes&rsquo; on your page and increase your following. It&rsquo;s important that your Facebook page content is seen by potential customers, but in order to&nbsp;have&nbsp;interaction on your posts, you need to attract the attention of customers in the first place. We&rsquo;re going to run through paid and organic ways that you can increase your engagement and likes on your business&rsquo; Facebook page.</p>

<h2>Keep Your Content Regular And Interesting</h2>

<p>People will unlike your page if the content is boring &ndash; you need to be generating exciting content for your Facebook followers that is relevant to them. You should be posting regular images and videos to go with your text, as captivating and aesthetically pleasing imagery and graphics often get shared. This increase in shares leads to an increase in exposure and this will ultimately lead to an increase in likes!</p>

<p>What&rsquo;s more, you want to be posting regularly, like on our Facebook page we aim to post around 3 times per day so that the people who &lsquo;like&rsquo; us can see that we are active, they can know what we are up to and we can share with them the latest articles or products, or anything relevant to Total Merchandise!</p>

<h2>Include Links To Facebook On Your Website</h2>

<p>You want your page to be as discoverable as possible, so make sure you&rsquo;re including links such as &#39;like&#39; boxes to the social media channels you are active on. This means&nbsp;people can&nbsp;&lsquo;like&rsquo; your page without even having to open the Facebook website or app. For example, check out the screenshot below displaying&nbsp;all of the social media channels for Total Merchandise that you can access with just a click of a button from our website.</p>

<p><img alt="Easy Ways to Increase Your Facebook Page Likes: Part 1" src="/assets/TM/uploads/images/EasyWaystoIncreaseYourFacebookPageLikesPart1-2.jpg" /></p>

<h2>Cross-Promote Your Page</h2>

<p>Unfortunately just asking people on Instagram to &lsquo;like us on Facebook&rsquo; isn&rsquo;t going to get you a whole lot of likes.&nbsp;However, what you could do to organically grow your likes is to point people from platforms such as Twitter and LinkedIn to relevant discussions happening over on your Facebook page.&nbsp;</p>

<h2>Use Facebook Ads</h2>

<p>Although you have to pay for them, using Facebook ads is definitely an effective way to increase likes on your Facebook page. Using Facebook ads means that you can target specific audiences to make sure you are hitting&nbsp;the right people with your post, therefore gaining &lsquo;likes&rsquo; on your page. If you want these ads to be even more effective,&nbsp;make sure you select the option for Facebook users to like your page directly from your advert.</p>

<p>Stay tuned for part 2 later this week where we will share a few more easy ways to increase likes on your Facebook page!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/easy-ways-to-increase-your-facebook-page-likes:-part-1</link>
      <pubDate>Tue, 30 Jan 2018 17:17:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Egg-cellent Easter Marketing Campaigns]]></title>
      <description><![CDATA[<p>We&rsquo;re not sure about you, but the TM office is full of chocoholics! We&rsquo;re excited to see the latest experiential marketing campaigns from big brands, whilst getting our own followers involved in our Easter content. In 2016, retail spending was expected to hit a massive &pound;775 million over the Easter weekend, and we can expect this number to rise this year. Like Christmas, Valentine&rsquo;s Day and all of the other major holidays, Easter is a great time to capitalise your efforts. Please eggscuse some of the awful puns that are likely to appear in this article, but we want to hop around and show you some of our favourite Easter marketing campaigns from over the years. After all, you don&rsquo;t have to be a chocolate business to see your profits rise over Easter, as these campaigns will demonstrate!</p>

<p><strong>Aldi&rsquo;s Lunch</strong></p>

<p>Aldi, the eggcellent value supermarket known for some cracking prices, calculated that the average price of an Easter egg was &pound;3.80, and so in true Aldi-style, put together a yummy lunch (including dessert and wine, before you ask!) all for that price. So, for your family of four, for &pound;3.80 per head, you could have your Easter lunch sorted with lamb, vegetables, mint sauce, wine, and some tasty hot cross buns to finish it off. We know that Aldi had great value prices, but this campaign really took the biscuit&hellip; or&hellip; egg!</p>

<p><strong>Yeaster</strong></p>

<p>No, we didn&rsquo;t make a typo! Marmite, the &lsquo;love it or hate it&rsquo; yeast extract spread, had its own Easter Egg created by Unilever. Pot Noodle got their own flavoured Easter egg too, causing a real divide between chocolate lovers. It worked to drive interest in the brands by bringing consumers something really different. Fear not, the Pot Noodle egg was made out of chocolate only and came with a branded mug, whilst the more adventurous out there had the opportunity to go for the Marmite egg flavoured with the spread! It really gave consumers something to chat about both online and offline. #HappyYeaster.</p>

<p><strong>Happy Egg Co&rsquo;s Chick Cam</strong></p>

<p>Arguably the cutest campaign we&rsquo;ve seen, the Happy Egg Company live-streamed incubated chicken eggs from mid-March until Easter, with the baby chicks being born at the end of the live stream, where consumers could gawp at the adorable chickens learning to walk. People from all around the world tuned in to watch the birth of the baby chicks, causing a viral marketing campaign!</p>

<p>So the real question is, would you go for the Marmite or the Pot Noodle Easter egg?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/egg-cellent-easter-marketing-campaigns</link>
      <pubDate>Fri, 26 Jan 2018 09:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Increase Likes on Your Business Instagram: Part 2]]></title>
      <description><![CDATA[<p>Why does your brand have an Instagram page? What is your goal? Your goal should be to maintain an engaging page for your current audience whilst also increasing your following. Last week we discussed the importance of making your page &lsquo;public&rsquo; and also using strategic hashtags. Whilst our overall top tips for maximum engagement would be to create amazing, regular content for a true community, these tips go hand-in-hand with this content. We&rsquo;ll jump straight into it&hellip;</p>

<h2>What Filter Will You Use?</h2>

<p>Filters matter! If you want a uniform page, use the same filter on every photo. If you want to increase engagement on your Instagram page, take a look at these findings from Iconosquare and TrackMaven&hellip;</p>

<p>According to Iconosquare, the top 5 most popular filters on Instagram are:</p>

<p>1) Normal (no filter)</p>

<p>2) Clarendon</p>

<p>3) Juno</p>

<p>4) Lark</p>

<p>5) Ludwig</p>

<p>Interestingly, TrackMaven looked at how certain Instagram filters impacted engagement and found that the most interaction was found when the filters &lsquo;Mayfair&rsquo;, &lsquo;no filter&rsquo; and &lsquo;Inkwell&rsquo; were used.</p>

<h2>Consider Timings</h2>

<p>In an ideal world, you want to be posting when your audience are most active. Check out the infographic we made last year about the best times to post on social media for maximum engagement. This comes back to the main idea that the more engagement your post has, the higher up it will be in people&rsquo;s feeds due to Instagram&rsquo;s algorithm, therefore the more likes it will get. Do you see how this comes full circle? If you are able to post at a time when people are active on Instagram, you have a higher chance of users seeing and engaging with your content.</p>

<p style="text-align:center"><img alt="How to Increase Likes on Your Business Instagram: Part 2 - Infographic" src="/assets/TM/uploads/images/HowtoIncreaseLikesonYourBusinessInstagramPart2-2.jpg" style="height:1200px; width:480px" /></p>

<h2>Use Call-To-Actions</h2>

<p>You use them on your website, so why not use them on your Instagram posts? Check out the image below from the Instagram account @eater, where in most (if not all!) of their posts they encourage followers and users to &ldquo;add #eater to your best food photos and we&rsquo;ll share our favourites&rdquo;.</p>

<p style="text-align:center"><img alt="How to Increase Likes on Your Business Instagram: Part 2 - Call to action" src="/assets/TM/uploads/images/HowtoIncreaseLikesonYourBusinessInstagramPart2-3.jpg" style="height:624px; width:480px" /></p>

<p>Call-to-actions are a great way of involving your Instagram community as people will spend more time either on your post through commenting, or relating your brand to their future posts like @eater encourages people to do. How do you go about creating a call-to-action on your Instagram posts? It couldn&rsquo;t be easier! Just ask your followers to do something after reading your caption; it could be asking them a question to answer in the comments, or ask them to follow a link in your bio, or even to tag your brand in their future posts. For another example, check out the @influencerco feed where they often ask their followers what they&rsquo;re up to at the weekend.</p>

<p style="text-align:center"><img alt="How to Increase Likes on Your Business Instagram: Part 2 - Call to action" src="/assets/TM/uploads/images/HowtoIncreaseLikesonYourBusinessInstagramPart2-4.jpg" style="height:285px; width:480px" /></p>

<p>&nbsp;</p>

<p>Let us know if these top tips have worked for your business Instagram page!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-increase-likes-on-your-business-instagram:-part-2</link>
      <pubDate>Tue, 23 Jan 2018 17:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Increase Likes on Your Business Instagram: Part 1]]></title>
      <description><![CDATA[<p>Instagram is the home of incredible content imagery that can fill your device with targeted advertising and mesmerising content. If used correctly, it can be a great addition to your marketing toolbox. Of course, there are right and wrong ways to use Instagram; we want to show you how you can use Instagram for your business, but more specifically, how you can increase the likes and engagement you are receiving on your posts. After all, what is the point in sharing your content if no one is going to see it?</p>

<h2>Make Your Page Public</h2>

<p>We know this seems basic, but if your page is set on private, whereby users have to request to follow you, you are less likely to have as many followers as if your page was public, and this decrease in the number of followers leads to a decrease in the engagement you will receive. When people choose to follow someone, they will have often scouted out the brand&rsquo;s page to decide if their content is something they want to be seeing in their feed, either aesthetically or in terms of the information they provide.</p>

<p>On the other hand, if you want to ensure that 100% of your followers are real (not Insta-bots) and people that you WANT following your brand, then, of course, you can pick and choose who follows you by keeping the page private. However we recommend maximum exposure of your content to increase the engagement on your photos, so therefore we suggest keeping your page public.</p>

<h2>Use Strategic Hashtags</h2>

<p>Using hashtags is a great way to maximise your content&rsquo;s exposure on Instagram, especially since Instagram has recently released the new feature where people can follow certain hashtags, so when your brand uses it, it should appear in their feed. By using a community-based hashtag, you are likely to attract local engagement, whilst jumping on board a hashtag trend could also lead to a lot of likes.</p>

<p>The way Instagram works is that when a hashtag is searched, a grid of 9 top posts will appear which is &ldquo;to show you some of the most popular posts that were tagged with the hashtag&rdquo;. Following these posts are a set of chronologically updated posts; the more likes your content with the hashtag receives, the higher its chances of ending up in the &lsquo;top posts&rsquo; grid, and therefore maximum exposure and likes!</p>

<p>Next week we will continue what it takes to make your Instagram content shoot up in likes and engagement!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-increase-likes-on-your-business-instagram:-part-1</link>
      <pubDate>Fri, 19 Jan 2018 15:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[4 Of The Biggest Social Media Trends of 2017 - Part 2]]></title>
      <description><![CDATA[<p>Last week we discussed how Facebook is going mobile and the huge market that social media has; today we&rsquo;re looking at two more of the biggest trends we spotted in 2017. Why are last year&rsquo;s trends important? They matter because these are the trends this year are building on to take the digital marketing and social media world by storm. From spotting these trends now, you can get your brand to jump on board or become more knowledgeable about them so that you can utilise these trends in your future marketing efforts. Let&rsquo;s jump straight into the final 2 trends of 2017&hellip;</p>

<h2>Internet vs. Social Media</h2>

<p>When you say that someone uses the internet, you would immediately assume that this comes hand in hand with someone who uses social media of some form. It&rsquo;s true that now there is little difference between your standard &lsquo;internet user&rsquo; and someone who is a &lsquo;social media user&rsquo;. A staggering 70% of adults who use the internet use social media, so you can assume that your online content on social platforms will reach your online market in some way. It&rsquo;s rare to spot a millennial without a Facebook or Instagram account, and if you go even further forward to iGeneration or Generation Z, it&rsquo;s almost impossible to find a teen or young adult who isn&rsquo;t active on at least one social platform. The aim of your business should be to focus on targeting these online social media users to boost your sales in the digital world.</p>

<h2>Video Rules</h2>

<p>As we mentioned in an article recently, videos are the king of content. They are the most powerful storytelling medium around, and you can use it for product posts, campaigns, or you can even live-stream your brand to strengthen your trust and relationship with customers. As you will have noticed, Facebook has essentially become a video-first platform; a Facebook executive said that the app is likely to be &ldquo;all video&rdquo; when we reach 2021. Then there is Snapchat, Instagram Live, and Instagram stories, and even Twitter, known for its copy, has given users the ability to go &lsquo;live&rsquo; through the live streaming platform &lsquo;Periscope&rsquo;. Of course, this does not mean you should stop using text, but perhaps the focus could be on it going hand in hand with video, or to just pick up the camera and work on some video skills in 2018.</p>

<p>What do you think the biggest trends in 2018 will be?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/4-biggest-social-media-trends-of-2017---part-2</link>
      <pubDate>Tue, 16 Jan 2018 16:11:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[4 Of The Biggest Social Media Trends of 2017 - Part 1]]></title>
      <description><![CDATA[<p>2017 was a big year for social media; what was once predictable is being shaken up with new algorithms and trends that are growing every day. Now that we&rsquo;re nearly 2 weeks (2 weeks?!) into 2018, we thought it would be a good time to reflect on what the biggest social media trends of 2017 were, as these will be the trends that continue to grow into this year and we feel all marketers should know about them! A quick statistic before we jump in&hellip; the total social network ad spending in 2016 was a massive $32.97 billion (YES &ndash; BILLION!) according to The Social Network Ad Revenue Share Worldwide by Company, 2016. So, what were these massive trends we need to keep our eye on this year?</p>

<h2>Facebook Is Becoming Mobile</h2>

<p>We don&rsquo;t quite mean that Facebook is on the move, but what we do mean is that Facebook have concentrated their efforts on transitioning from desktop to mobile, and this transition is almost complete! In fact, eMarketer predicted that 59.4% of US Facebook users will only use their mobile phones to access the Facebook app. Mobiles are dominating the social media world now, so whilst mobile ad spending continues to increase, Facebook will continue to profit. So, what does this mean for you? Ensure that you are keeping on top of your paid mobile ads on Facebook, if not now, perhaps later this year as the trend grows. After all, eMarketer suggested that the amount of media ad spending for mobile will rise from 24% of total spending to a massive 37% by 2021.</p>

<h2>Social Media Has A&nbsp;Huge Market</h2>

<p>The audience on social media isn&rsquo;t just millennials &ndash; people who were brought up with social media in their teens are growing, and eMarketer has predicted that by 2020 (which sounds ages away but is only in 2 years&hellip;) 54.1% of social network users will be at least 35 years old. So you cannot be aiming for the young millennials as the older demographics are now taking charge! However, this is only true for Facebook; Instagram and Snapchat still have a young audience as 69% and 82% respectively of users are under 35. These platforms are only getting older, however, so ensure that your ads are catering for that.</p>

<p>Next week we&rsquo;ll reveal the final two social media trends that dominated last year.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/4-biggest-social-media-trends-of-2017---part-1</link>
      <pubDate>Fri, 12 Jan 2018 09:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Things to Keep in Mind When Creating Video Content]]></title>
      <description><![CDATA[<p>If there is anything we have learnt over 2016 and 2017 it is how powerful video content can be. Now we&rsquo;re in 2018, videos are still the most powerful storytelling medium there is. You can use it for product posts, promotional campaigns, or to live stream your work to create stronger relationships with your customers. We&rsquo;ve put together a few top tips of things you may want to consider when you create your video content.</p>

<p><strong>What You Can Create</strong></p>

<p>There is no denying that videos are versatile. You can make them short, long, or anything in between! Some platforms have a limit, like Instagram is 60 seconds whilst Vine is only 6. Facebook will let you post far longer videos should your content be the same length as a documentary!</p>

<p>- You can create content for both mobile and desktop experiences<br />
-&nbsp;You can live stream or you can take more time edit your videos<br />
-&nbsp;Your videos can go on so many platforms, from Youtube to PowerPoint presentations to your own website<br />
-&nbsp;Your content can be shared instantly on social media platforms such as Facebook and Twitter.</p>

<p><strong>Why They Work</strong></p>

<p>Videos work for your marketing for a number of reasons.</p>

<p>-&nbsp;Videos offer you the chance to be creative no matter with your content marketing goal<br />
-&nbsp;Videos can offer &lsquo;real&rsquo; insights into your business, such as behind the scenes of events or -&nbsp;meeting the people who work for the brand they love through live streaming<br />
People can comment in real time when using Facebook or Instagram Live, so they can participate with you<br />
-&nbsp;Videos are an interesting way to raise awareness of important topics</p>

<p><strong>The Issues You May Encounter</strong></p>

<p>Although videos are excellent marketing tools, there may be a few set-backs you encounter before you master the video world.</p>

<p>-&nbsp;You need editing skills if you aren&rsquo;t live streaming &ndash; this may need to be externally sourced if you&rsquo;re not an editing whizz!<br />
-&nbsp;You may have to pay a fair amount of money for quality editing and photography tools to ensure your content appears professional and high quality<br />
-&nbsp;There is a lot of competition for views &ndash; 82% of B2C marketers in USA have shown to use videos in their marketing</p>

<p>It is true that videos are very often worth the investment as it gives your audience a creative look into your company, either behind the scenes or in real time.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/things-to-keep-in-mind-when-creating-video-content</link>
      <pubDate>Wed, 10 Jan 2018 13:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Get People to Love Your Brand on Valentines Day: Part 2]]></title>
      <description><![CDATA[<p>We&rsquo;ve already shared with you some of our love-ly (get it?) top tips on how to encourage people to notice and engage with your brand around the time of Valentine&rsquo;s Day. We mentioned how selfies have caused a storm, how you could romanticise what you have (who said pork pies can&rsquo;t be romantic?) and how you should be targeting the right people. If you don&rsquo;t think Valentine&rsquo;s Day is worth the hype, check out these statistics: in 2015 the National Retail Federation survey projected spending for Valentine&rsquo;s Day to hit almost $20 billion in the United States, and over 70% of shoppers start to look online first for their Valentine&rsquo;s Day gift. So, what does this tell you? That your online presence over Valentine&rsquo;s Day has got to be strong! Make sure you capitalise on this big day by following a few more of our TM top tips&hellip;</p>

<p>&nbsp;</p>

<p><strong>Get a social media campaign together</strong></p>

<p>Surely you saw this one coming! Your Instagram feed is probably already fantastic, so why not take it up one more notch by doing a social media campaign specific to this day of love? You can provide value to your audience in a fun, creative and effective way. For ideas on how to do this, consider the content you will be displaying; you could change your Facebook cover photo to a Valentine&rsquo;s themed style of your logo, and include lots of hearts and cupids in your imagery to engage customers. After all, posts on Facebook are much more likely to be seen with an image attached - so keep the visuals going! You could also consider doing a Valentine&rsquo;s Day giveaway to encourage more social interaction.</p>

<p>&nbsp;</p>

<p><strong>Use videos</strong></p>

<p>Do you remember the Speed Dating campaign Ford did back in 2015? If not, check it out &ndash; it went viral for a reason! Now that we&rsquo;re in 2018 we can see that videos are bigger than ever. Video posts on Facebook receive the highest levels of engagement over any other content, so how can you get involved in the video world? You could consider getting your customers involved by putting together a competition where they submit a video of them doing something you think is Valentine&rsquo;s related, for instance if you own a restaurant it could be of people sharing spaghetti like in Lady and The Tramp, and then use this content to make your own Valentine&rsquo;s video (with their permission, of course!). Get a relevant hashtag for the video campaign and launch it on social media.</p>

<p>&nbsp;</p>

<p>To conclude, do get involved in Valentine&rsquo;s Day &ndash; your significant other in the digital marketing world is your brand! You love your brand, so why shouldn&rsquo;t you encourage other people to love it too?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-get-people-to-love-your-brand-on-valentines-day:-part-2</link>
      <pubDate>Tue, 09 Jan 2018 10:50:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Get People to Love Your Brand on Valentines Day: Part 1]]></title>
      <description><![CDATA[<p>That highly anticipated/dreaded day of love is fast approaching, and whilst Valentine&rsquo;s Day is in a lot of couple&rsquo;s diaries, it should also be in every marketer&rsquo;s diary, too! Whether you love to love, or hate the cringe, it is undeniable that celebrations of Valentine&rsquo;s Day cover all of the TV ads and store shelves come the beginning of February. As a general rule of thumb, we have always suggested starting thinking about your campaigns about 6 weeks in advance of the big date, so that means your ideas about Valentine&rsquo;s Day should ideally be coming together this week. We&rsquo;ve put together a few ways we think you can tailor your brand towards this day of love, with a few famous examples.</p>

<p><strong>Take a Selfie</strong></p>

<p>Studies have shown that 50% of adults take at least 1 selfie per day &ndash; the selfie game is huge right now! You could tailor your brand towards this selfie market by including selfies in your Valentine&rsquo;s Day marketing campaign &ndash; you could ask people to post a picture of something in particular e.g. with a product they love or with one of your products and ask them to use a specific hashtag to get involved. People who use your hashtag could be gifted with a discount code or something similar to encourage engagement.</p>

<p><strong>Get Your Audience Right</strong></p>

<p>Did you know that men often spend nearly twice as much as women do on Valentine&rsquo;s Day &ndash; that is your target market if you are looking to make the most profits! When doing Facebook ads, target men in the 25-34 age bracket and you should see your results soar.</p>

<p><strong>Romanticise What You Have</strong></p>

<p>It doesn&rsquo;t matter if you don&rsquo;t own a flower, sweetie or chocolate business &ndash; you can still make your product a little sweeter! Use a little rose-tinted photography and put a spin on the usual Valentine&rsquo;s Day promotions. For example, Ahmad Tea spoke about Galentines Day, where they photographed a few of their delicious teas and asked people to Tweet them how they will be celebrating #GalentinesDay to be in with the chance of winning some of their teas to share with their girlfriends.</p>

<p>Later this week we will reveal a few more ways we think you can get a good return on investment for your Valentine&rsquo;s Day campaigns and jump aboard this marketing love train!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-get-people-to-love-your-brand-on-valentines-day:-part-1</link>
      <pubDate>Mon, 08 Jan 2018 11:19:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What Do You Do Post Xmas but Pre-New Year]]></title>
      <description><![CDATA[<p>We tend to think of this as the time version of &lsquo;no-man&rsquo;s land&rsquo;. Your belly is full of turkey, stuffing and roast potatoes, you don&rsquo;t plan on moving from your cosy armchair, but your business is still there and your sales need to keep afloat! In the e-commerce world, there tends to be a spike in holiday sales (of course) but then after Christmas and heading into January the sales tend to plummet. This shouldn&rsquo;t be a disaster due to the Christmas spike, but ideally you want to be keeping your sales high after this peak. So, how can you ensure that you keep selling your products whilst everyone&rsquo;s bellies are stuffed and wallets are sparse?</p>

<p>&nbsp;</p>

<p><strong>Don&rsquo;t Wait to Offer Sales</strong></p>

<p>Most companies wait until the New Year to start their sales &ndash; aka January Sales &ndash; but many are now getting started straight away after Christmas. Chances are that your company has already offered Christmas promotions and deals, so just do that all over again! You could do a clearance of your winter items (which in January in the UK will still be very popular!), you could offer a free gift with purchases, or you could offer free shipping on orders (which is great for people who have just spent an arm and a leg on last minute next-day delivery in time for Christmas!).</p>

<p>&nbsp;</p>

<p><strong>New Year New Me</strong></p>

<p>&ldquo;This year I&rsquo;m going to be healthy, I&rsquo;m going to have more self-control, and I am going to be a better person&rdquo;. Ever heard that before? So have we! Get inside the mind of the consumer post-Xmas by getting ready to market to those with their &lsquo;New Year New Me&rsquo; attitudes. For example, at the end of 2014, Amazon set up their website to show off money management books, activewear, massage and relaxation tools and the like &ndash; they had written in a banner at the top &ldquo;Start the new year off with fitness, health, nutrition, organisation, wellness, money management, and more&rdquo; -&nbsp; and the products they were displaying reflected that.</p>

<p>&nbsp;</p>

<p><strong>Stay Active</strong></p>

<p>Yes, you could take that in terms of start going on a few runs to work off that Christmas belly. However, we just mean don&rsquo;t be silent on social media. Of course, you and other retailers will be tired, but the customers are still there. Some businesses pretty much shut-up-shop in this time, so there is a much higher chance of your voice being heard if you stay active on social media platforms.</p>

<p>&nbsp;</p>

<p>So, perhaps this time isn&rsquo;t so quiet after all! We hope you had a lovely Christmas and wish you a very happy New Year!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-do-you-do-post-xmas-but-pre-new-year</link>
      <pubDate>Fri, 22 Dec 2017 13:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Start 2018 With a Digital Marketing Strategy: Part 2]]></title>
      <description><![CDATA[<p>As we mentioned last week, Smart Insights ran a poll to see how many companies had a digital marketing plan and a few years ago results showed that many had no formal digital marketing plan. This year we have seen this percentage fall to 49%, which, although it is an improvement, still shows that nearly 50% of businesses asked had no digital marketing plan. So why do you need a digital marketing plan? We&rsquo;ll carry on from last week&hellip;</p>

<h2>You Are Able to Optimise Your Efforts</h2>

<p>Gain access to your website and social media analytics and there is a world of interesting, important data waiting for you to explore. Once you have a digital marketing strategy in place, you are able to hone in on key areas of your marketing such as the user experience of the site (look at the funnels on Google Analytics and see where people are dropping off), your e-mails, and your social media marketing. You can then adapt your strategy accordingly in terms of what works best for your customers.</p>

<h2>You Become More Professional</h2>

<p>By having a formal digital marketing strategy in place, you are able to demonstrate to potential clients that you are continually developing your business. If they ask a question about your digital marketing, with a strategy in place you are able to direct them to the answer with no issues, signifying that you are an easy company to do business with. Further, by having a strategy in place, you are able to stand out from competitors on social media. You are able to share this digital information here and now, so anyone, anywhere, can find it!</p>

<h2>You Tie Everything Together</h2>

<p>Whilst a digital marketing strategy may be split up into segments so everyone can be working on various tasks. However, there is one goal at the end of this and this is where the channels are joined together. You don&rsquo;t want to be hosting an event and be posting it just on Facebook &ndash; what about your emails and other social media platforms? With a digital marketing strategy in place, you are better able to integrate all of the channels together so you can achieve your goals faster.</p>

<p>Will you be creating a digital marketing strategy for 2018, or, if you already have one in place will you be giving it a redesign?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/start-2018-with-a-digital-marketing-strategy:-part-2</link>
      <pubDate>Fri, 22 Dec 2017 13:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Hashtag]]></title>
      <description><![CDATA[<p>Now that Twitter has increased its character limit, there is space for even more hashtags. The question is, however, how can you use this popular symbol to benefit your social media marketing?</p>

<p>All of the top brands use hashtags, according to the Interbrand 100 list, so there is no reason why you should not jump aboard this&hellip;&nbsp;we want to say &lsquo;trend&rsquo; but it seems that hashtags are here to stay! The hashtag became relevant when Twitter, the giant social media platform, hyperlinked hashtags to search results. In other words, Twitter made hashtags &lsquo;searchable&rsquo;.</p>

<p>Nowadays, most platforms from Facebook to Instagram give the option to search a hashtag so that you can see who else is talking about the same topic as you. Hashtags can be used by groups of people supporting something, from raising awareness about a natural disaster or for sharing their love of #foodporn, or it can be used by accounts to generate robot likes by using hashtags such as #l4l (like for a like) or #f4f (follow for a follow). Moreover, hashtags can be used to join in a conversation. Whichever way hashtags are used, it is undeniable that they are increasingly popular and are here to stay.</p>

<h2>Start Conversations Specific To You</h2>

<p>One of the best ways you can get people talking about your brand is by running a campaign with its own hashtag slogan. You&rsquo;ll see on various television adverts and shows that there is an encouraging hashtag in the corner so people can see what other people are saying about the brand. Make a brand-specific hashtag that is unique so that your followers can join in the hashtag. If you search #EveryLittleHelps on Instagram or Twitter, you will see an influx of posts about Tesco, even when the word &lsquo;Tesco&rsquo; hasn&rsquo;t been searched &ndash; this is because they have turned their slogan into a hashtag. Similarly, you could have searched #Imaceleb and seen hundreds of posts about the television show I&rsquo;m A Celebrity, Get Me Out Of Here! Once you have a brand-specific hashtag, make sure you use it on all of your social media platforms so that you remain consistent and encourage those conversations and content that are specific to your brand.</p>

<h2>Join A&nbsp;Conversation</h2>

<p>Conversations are increasingly important in the social media world &ndash; as technology advances, consumers are looking to see brands as more &lsquo;human&rsquo;. As such, if there is a trending hashtag you should join in and Tweet with everyone else. Twitter has a feature that alerts people when followers are tweeting similar content, creating even more of a buzz around your brand and the topic you are discussing. So use these trending tags to get your message seen by a wider audience which, in turn, should encourage like-minded people to follow your brand on social media.</p>

<p>Will you be #hashtagging anytime soon?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-hashtag</link>
      <pubDate>Thu, 21 Dec 2017 16:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Start 2018 With a Digital Marketing Strategy: Part 1]]></title>
      <description><![CDATA[<p>Now that the year is drawing to an end, we&rsquo;re starting to think about the bits of business housekeeping we think are important for a fresh, easy start in the new year.</p>

<p>One of these includes setting up a digital marketing strategy that you can easily stick to. Smart Insights ran a poll to see how many companies had a digital marketing plan; a few years ago results showed that 2/3 &ndash; &frac34; of businesses had no formal digital marketing plan. In 2017, this figure decreased to around 49% showing an improvement, but still showing that nearly 50% of businesses asked had no digital marketing plan!</p>

<p>Of course, you may think your company has an effective digital marketing strategy, and that works for you then fantastic! However, digital marketing is huge at the moment and it is essential that businesses, little and large, keep up. We want to demonstrate to you why we believe digital marketing strategies are essential for staying competitive in today&rsquo;s market.</p>

<h2>You focus on your audience</h2>

<p>We&rsquo;re not talking about any audience, but your target audience. Essentially, there are now two groups you are marketing to &ndash; there is the traditional market and now the online, digital market. Once you have developed a digital marketing strategy, you will be able to see what your online consumers are looking for and how to best market to them. You can see what works in terms of engagement and ROI, and you can personalise your content to the digital platforms.</p>

<h2>You become more focussed</h2>

<p>As well as knowing who you are focusing on, with a digital marketing strategy you become more focused yourself. With an online strategy, you are able to create clear goals and objectives for what you want to achieve; this could be nurturing relationships with existing clients, generating new leads, or anything in between!</p>

<p>Ask yourself what you want to achieve &ndash; perhaps increasing traffic to your website by 25% by the end of the year &ndash; and focus your digital marketing strategy on answering these key questions.</p>

<h2>You join the competition</h2>

<p>As can be seen from the research from Smart Insights, more and more companies are beginning to create their digital marketing strategies, and you cannot fall behind. Competitors could be gaining access to your digital marketing share, so by creating a strategy to show that your business is what consumers need, you will be able to gain these potential customers before your competitors do.</p>

<p>Later this week we&rsquo;ll release part two of this article series to show you why we think digital marketing strategies are essential for 2018!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/start-2018-with-a-digital-marketing-strategy:-part-1</link>
      <pubDate>Tue, 19 Dec 2017 09:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Ways to Exhibit at a Trade Show: Part 2]]></title>
      <description><![CDATA[<p>Almost any brand can succeed at a trade show, you just need to be following a few success tips to ensure that your time is not wasted. Earlier this week we discussed the importance of choosing your events wisely and how creativity is key when it comes to showcasing your brand at a trade show. Today, we want to share with you a few more of our top tips on how to best exhibit at a trade show.</p>

<p>&nbsp;</p>

<p><strong>Consider promotional giveaways</strong></p>

<p>A few brands have tried this and all of them have been successful. The basic idea is a game where you give out a few pieces of promotional items, such as badges, or wristbands, or t-shirts with your logo on it. Then, at the end of the show, those who are wearing your promotional items are in with the chance of winning a grand prize at the end of the trade show. It means that loads of people should flock to your stall to wear your merchandise, and conversations will begin to buzz about your brand and booth.</p>

<p>&nbsp;</p>

<p><strong>Collect data and discounts</strong></p>

<p>Quite a few companies at trade shows will offer discounts to those who buy their items or future services there and then at the trade show. To do this, you can collect their email addresses and other basic details and offer a discount if they, for instance, sign up to your e-newsletter. This data should be useful in building your client network.</p>

<p>&nbsp;</p>

<p><strong>Be social</strong></p>

<p>As well as being presentable and friendly at the trade show itself, don&rsquo;t forget to get social online! Send out e-newsletters to your customers a few weeks in advance to let them know that you&rsquo;ll be exhibiting at a trade show. You could also get involved with Instagram stories where you can feature what you&rsquo;re getting up to at the show in real time, ensuring that your audience feel included. If you are doing a presentation at the trade show, you could even consider going &lsquo;live&rsquo; on Facebook or Instagram, an idea we discussed in a recent article.</p>

<p>&nbsp;</p>

<p><strong>Measure your success</strong></p>

<p>One of the best ways of seeing if your time at the trade show was successful and worth your time is to measure your return on investment. Find a way you feel best to measure your marketing techniques, and see if you are receiving a return on your investment. If so, it seems to be a good bet to get involved in trade shows in the future. If not, think about where you may have gone wrong and how this can be improved in the future.</p>

<p>&nbsp;</p>

<p>Will you be taking your brand to a trade show any time soon?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ways-to-exhibit-at-a-trade-show:-part-2</link>
      <pubDate>Thu, 14 Dec 2017 10:33:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Ways to Exhibit at a Trade Show: Part 1]]></title>
      <description><![CDATA[<p>What goal is at the top of your list when you consider taking your brand to a trade show. For us, it would be a positive return on investment, which does not have to be as difficult as it sounds. Showing off your brand at a trade show can sometimes be more effective than a lot of traditional marketing techniques. The Huffington Post argue that &ldquo;trillions of business deals are done at trade shows every year&rdquo;. Why shouldn&rsquo;t your deals be a part of those trillions? Trade shows give you the opportunity to generate a buzz around your brand &ndash; if you want to be a household name, you should be attending these trade shows! A lot of the people you are trying to connect with daily will be under one roof for a set period of time; according to Asif Khan, founder and CEO of Caremerge, &ldquo;You get so much done in two days that you could not imagine getting done in six months of a year&rdquo;. We&rsquo;ve put together a few top tips and strategies on how to be successful at trade shows.</p>

<p>&nbsp;</p>

<p><strong>1) Choose the events wisely</strong></p>

<p>There are hundreds of trade shows happening around the UK every year, but it would be silly for you to attend all of them. We suggest writing out a list of key features you would like the show to have, and then scope out which events relate to the nature of your brand. Ask yourself a few key questions before committing to a trade show: will by target audience be there? Is this often a popular show? How old will the attendees be &ndash; is that an age range my brand is targeting? You don&rsquo;t want to be displaying your window cleaning products at a household pet event!</p>

<p>&nbsp;</p>

<p><strong>2) Be creative with your stand</strong></p>

<p>Research has shown that we form a first opinion of someone within 1/10 of a second. Similarly, it takes only 1/5 of a second to generate a design-related opinon of a website. So, what should you think about this? Your stand should stand out! It should represent who your brand are in a fun, innovative way that makes customers want to engage with your brand not only in that moment but in the long-term, too. As well as making a creative space, consider giving away promotional materials to help your brand stay memorable. This could be a t-shirt, cotton tote bag or a wrist band &ndash; any of these will lead to increased brand exposure throughout the event and hopefully afterwards too!</p>

<p>&nbsp;</p>

<p>Part two of this article series will come later this week, where we will discuss more ways that you can be effective when bringing your brand to a trade show!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ways-to-exhibit-at-a-trade-show:-part-1</link>
      <pubDate>Tue, 12 Dec 2017 14:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Valentines Marketing Campaigns We Love to Love]]></title>
      <description><![CDATA[<p>&ldquo;Valentine&rsquo;s Day already? It&rsquo;s only the beginning of December!&rdquo; we hear you say. In our eyes, we feel that roughly 2 months are needed in order to plan an effective marketing campaign alongside other work that needs doing. It cannot be argued that the New Year brings a lot of stress &ndash; there is often a lot of business housekeeping that needs doing, and this can push the thought of Valentine&rsquo;s Day to the bottom of your to-do list. However, a survey from the National Retail Federation projected that in 2017, U.S. consumers will spend a total of $18.2 billion on their Valentine this year. Therefore, wherever you are based it would be smart to jump on board the love train and start brainstorming a few marketing campaigns for Valentine&rsquo;s Day. We want to show you a few of our favourite previous Valentine&rsquo;s Day marketing campaigns to get the ball rolling&hellip;</p>

<p>&nbsp;</p>

<p><strong>Netflix&rsquo;s &ldquo;Binge for Love&rdquo;</strong></p>

<p>Netflix and Chill is an extremely popular phrase amongst the younger generations, so it is no surprise that Netflix has jumped on board with a Valentine&rsquo;s Day campaign. They suggested in their marketing video that if you fancy someone, you should be up to date with his favourite series. For instance, if he loves Breaking Bad then you should do everything you can to binge watch Walt and Jesse making meth until it&rsquo;s all you can talk about! It&rsquo;s funny, relevant, and a real twist on the usual campaigns we see.</p>

<p>&nbsp;</p>

<p><strong>Dorito&rsquo;s roses</strong></p>

<p>Dorito&rsquo;s launched a range of ketchup roses that you could buy for your significant other&hellip; we&rsquo;re not here to judge! They made these cheesy rose bouquets which were so popular they completely sold out!</p>

<p>&nbsp;</p>

<p><strong>Tesco&rsquo;s New Take on Dating</strong></p>

<p>Arguably one of our favourite campaigns, Tesco tested the idea that the way to a man&rsquo;s heart is through is stomach by matchmaking couples based completely on their shopping baskets. It was a fascinating video with psychotherapists matching people up through analysing their food shopping baskets! The results? Adweek showed that two of the four dates went really well, and one of the couples that were matched made plans to meet up in Nepal!</p>

<p>&nbsp;</p>

<p>Have you started thinking about your Valentine&rsquo;s Day marketing campaign? Whether you go big like one of these companies, or small with e-flyers and website promotions, just make sure your customers are feeling the love on this special day.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/valentines-marketing-campaigns-we-love-to-love</link>
      <pubDate>Thu, 07 Dec 2017 14:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Marketing Power of a T-Shirt]]></title>
      <description><![CDATA[<p>Before I sat down to write this article I took a quick look in my wardrobe to see how many promotional t-shirts I could spot: seven. Seven! From Red Bull Racing to Bumble via to university logos, there was a mix of them all. So many marketing campaigns focus on expensive ads on TV or magazines, and most of these campaigns are ineffective.</p>

<p>Why? Because the biggest solution is not always the best one. Promotional t-shirts are a form of direct marketing that resonates with consumers for all of the right reasons.</p>

<p>Next time you&rsquo;re out in public, I challenge you to spend a few minutes looking at the t-shirts people are wearing. Are you spotting a lot of Nike, GAP, and Supreme? Every time you do, you are being directly marketed at which is the exact intention these brands had by plastering their logos and names over the front of these popular clothing items.</p>

<p>Promotional t-shirts are literally a walking advertisement &ndash; and you don&rsquo;t even have to do the walking! Having your logo on a promotional t-shirt is a cheap, effective way to essentially build a group of brand ambassadors to carry your logo wherever they go.</p>

<p>You need to be creative when considering how to brand your t-shirt. Creative doesn&rsquo;t always mean whacky. If you want to stick with just your logo then that would work, but it could work even better as a marketing tool if you step a little outside of the box. No, I&rsquo;m not saying start with a &lsquo;Keep Calm and&hellip;&rsquo; or an &lsquo;I &lt;3&rsquo;, but try and think about how you can turn a clever t-shirt into an art canvas. For an inspirational idea, check out the Evian Live Young T-Shirts (the image above).</p>

<p>You can also get a buzz around your brand through promotional t-shirts. The other day I was wearing a Bumble tee I had been given for free by their brand ambassadors on campus to the gym and this girl came over and said it was a cool design and asked about the brand. T-shirts are an instant conversation starter, and yes, you guessed it, that conversation will be around your brand. In my eyes, that is powerful marketing.</p>

<p>We have a whole range of t-shirts you can add your logo to should you be interested in jumping on board this trend. If tees aren&rsquo;t your thing, consider perhaps hoodies, or hats, or maybe even socks!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-marketing-power-of-a-t-shirt</link>
      <pubDate>Tue, 05 Dec 2017 15:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TMs New Year Goals 2018]]></title>
      <description><![CDATA[<p>Hands up if you&rsquo;ve ever stuck to your New Year&rsquo;s resolutions. We don&rsquo;t see a lot of hands...</p>

<p>Normally, New Year&rsquo;s goals include losing weight, quitting smoking, or trying to be the best possible version of you, and whilst these are great, they are all very personal. As well as growing as a person, your business needs to grow, too! We&rsquo;ve decided to start putting together a list of New Year&rsquo;s goals that should be simple to stick to and effective for businesses little and large alike.</p>

<h2>1) Increase Digital Presence</h2>

<p>If you follow us on Facebook you&rsquo;ll see that we post multiple times per day, and once per day on Instagram. In this way, we are making sure that our followers get exactly what they followed us for &ndash; great, regular content! If your social media presence isn&rsquo;t very strong we think this could be one to add to your business New Year list! In terms of your website, if it hasn&rsquo;t been updated in a while 2018 can be your year! We are constantly adding new, fun features to our website, with one of the most recent additions being the multi-search tool!</p>

<h2>2) Keep Up With Google</h2>

<p>Google loves changing its algorithm, and whilst this is incredible for user experience it is essential that businesses keep up with it so that they don&rsquo;t fall behind in the search results. Like we do every year, we will aim to stay on top of the latest changes Google brings out, by bringing you regular, high-quality content.</p>

<h2>3) Learn Every Day</h2>

<p>This one is great for professional and personal life. We love to learn, and one of the ways we do this is listening to podcasts. We recommend you try it! From the 5-minute BrainStuff podcasts teaching you cool stuff to the longer High Low podcasts &ndash; either way listening to podcasts can help you thrive. Whether you&rsquo;re looking to increase your general knowledge, marketing skills, mathematical mind or business acumen, there will be a podcast out there for you.</p>

<p>These are just a small handful of the things we will aim to work on in 2018, and as the year draws to a close we are sure we will add in a few more realistic goals for the future. What are your resolutions for the new year? Make sure that, like the ones we have noted above, they will make you better at what you do every day.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tms-new-year-goals-2018</link>
      <pubDate>Thu, 30 Nov 2017 13:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Principles of Psychology You Could Apply to Your Marketing: Part 3]]></title>
      <description><![CDATA[<p>What drives consumers decisions? How can you use psychology to influence purchasing? These are the key questions we have been tackling for our 3-part series on the principles of Psychology which you can apply to your marketing techniques. We&rsquo;ve covered priming, reciprocity, exclusivity and utilising emotion (if you didn&rsquo;t catch them, you can find <a href="https://www.totalmerchandise.co.uk/news/article/principles-of-psychology-you-could-apply-to-your-marketing:-part-1" target="_blank">part 1 here &gt;&gt;</a>&nbsp; and <a href="https://www.totalmerchandise.co.uk/news/article/principles-of-psychology-you-could-apply-to-your-marketing:-part-2" target="_blank">part 2 here &gt;&gt;</a>) and now we&rsquo;re moving onwards with more interesting studies which will help to hone your marketing skills by increasing your knowledge of how the human mind works.</p>

<p>&nbsp;</p>

<p><strong>Use Decoys</strong></p>

<p>We&rsquo;ve all been played by the decoy effect. Dan Airley, author of behavioural economics book &lsquo;Predictably Irrational&rsquo; discussed how certain prices are put alongside others to convince you to choose the most expensive option as it is the best deal. Not following? Consider the example Airley found in The Economist for their subscription options:</p>

<p>&nbsp;</p>

<p>1) Online subscription for $59<br />
2) Print subscription for $125<br />
3) Online and print subscription for $125</p>

<p>&nbsp;</p>

<p>Using these price points, Airley asked 100 students which option they would choose, and the majority chose option 3 &ndash; the online and print subscription &ndash; because obviously, it feels as though the online subscription is free: it is the best deal! However, if you take out the seemingly pointless (and didn&rsquo;t they know it!) option 2, most students chose the cheapest option: the online subscription for $59. Option 2 just made it seem as though option 3 was just such a good deal when in fact, if it was not there, people would have ended up spending a lot less.</p>

<p>&nbsp;</p>

<p>So how can you use decoys effectively and ethically in your marketing? Just use this rule of three- instead of giving your customers two options for something give them three, be it for purchasing something or subscribing. This should, in effect, increase your conversion rates.</p>

<p>&nbsp;</p>

<p>We hope you can see from this three-part series how much of a crossover there is between marketing and Psychology. At the end of the day, you want to change how potential customers are viewing what you offer, be it by highlighting your flaws to build consumer trust, introduce fear as a form of loss aversion to motivate people to buy your product in order to avoid negative outcomes, or by using any of the principles we have explained in depth over the course of this series. Ultimately, you must remain ethical in how you market &ndash; the aim is not to trick your consumers with false advertising, it is to help them view your products and services in the way that you want them to.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/principles-of-psychology-you-could-apply-to-your-marketing:-part-3</link>
      <pubDate>Tue, 28 Nov 2017 14:29:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Quick Guide to the Latest Consumer Trend: Part 2]]></title>
      <description><![CDATA[<p>Is your brand looking for more exposure? Using the new-ish Live feature that is currently dominating social media giants such as Facebook and Instagram could be a new tool that you can add to your marketing strategy. It cannot be denied that a strong social media presence is very important in our technology and millennial-driven world and, as such, it is imperative to stay current with the latest consumer and marketing trends. We are bringing to you Part 2 of our guide on if you should &lsquo;go live&rsquo; and how your brand could go about it.</p>

<h2>Product Launches</h2>

<p>Take your product launches to the next level with Facebook or Instagram Live. This may be one of the easiest and most fool-proof ways of getting the ball rolling with Live; all you do is choose a charismatic employee, or it could be yourself, to go live with your latest product &ndash; you could give a quick demonstration and ultimately give your audience the best preview possible for the product. If you aren&rsquo;t launching anything soon but want to get involved in this way, you could demonstrate perhaps how you use one of your existing products. The best part about using Live over a regular post for a product launch/demonstration is that your customers can ask you questions about it in real-time and get an immediate response which, studies show, is something that people truly value in this generation.</p>

<h2>Interviews with Influencers</h2>

<p>As we have said before, influencers can provide great exposure to your brand &ndash; you could collaborate with an influencer by doing a live interview or perhaps a Q&amp;A where people can send in their questions in real-time and the influencer can answer them on the spot. You could even get the influencer involved in a Live product launch. By doing interviews and the like, you can provide a great way to get new eyes onto your profile.</p>

<h2>Take Your Audience with You</h2>

<p>Of course, before you consider doing this one you need to check for the permission with the event organisers, but as a brand, you could bring your audience to an event or talk that they could not attend by broadcasting it live to them. For instance, the New York Times live-streamed their TimesTalks event where they asked the viewers to submit questions that they could then ask their interviewee, Roger Waters. This would work best if you go live at your own event so that you can utilise the questions in the comments to their best advantage. As we mentioned in Part 1, you would be best letting your audience know that you will be going live in advance of the event.</p>

<p>So, do you think you will be trying out this trend anytime soon? We hope to see you on our Instagram or Facebook feeds soon!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/should-you-go-live---a-quick-guide-to-the-latest-consumer-trend:-part-2</link>
      <pubDate>Thu, 23 Nov 2017 11:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Quick Guide to the Latest Consumer Trend: Part 1]]></title>
      <description><![CDATA[<p>Earlier this week we were browsing through Instagram and a notification popped up &ndash; &lsquo;you can now go live with a friend&rsquo;. Instagram has just raised the bar on this &lsquo;Live&rsquo; trend, where you can broadcast yourself simultaneously with a friend, shown through a split-screen. What does this mean for your marketing strategies, though? This new &lsquo;Live&rsquo; feature got us thinking about how big this area of social media is getting, so we thought we would go back to basics and put together a short guide on what &lsquo;Live&rsquo; is and how you can add it to your marketing toolbox.</p>

<h2>Facebook Live</h2>

<p>Facebook Live video is one of their latest major features that they have added to the giant social media platform. Facebook initially released live video with the aim to set a higher standard for the videos which are streamed which should result in less &lsquo;noise&rsquo; in people&rsquo;s newsfeeds.</p>

<h2>Facebook Live vs. Instagram Live</h2>

<p>Facebook Live is very different from Instagram Live &ndash; even though both social platform giants are owned by Facebook, their live video features are unique. Whilst both give push notifications to notify followers that a person/brand they are following is going live, give real-time updates on the number of viewers and comments engaging with the video, and are actual real-time videos, there are important differences.</p>

<p>Once you have finished a Live video on Facebook, you have the option to then save this video and have it as a permanent post on your page, therefore the content that you show to your audience will be available for the long-term future and there is no time limit on when they can view it. Comments and likes can also be added after the video has ended therefore giving you increased opportunities to receive engagement.</p>

<p>A good option would always be to post your video straight after you have broadcasted; perhaps a viewer had to stop watching halfway through but wanted to catch up &ndash; if your content is instantly available that means they will get to stream it at their earliest convenience. You should also give a catchy headline and description of your video. You could even download the video from Facebook and then share it on your other social media platforms &ndash; repurposing at its finest.</p>

<p>On the other hand, with Instagram Live, they have played on the &lsquo;watch now or never&rsquo; tactic where the story will disappear after 24 hours. Use this sense of urgency to your advantage!</p>

<p>A key difference is the explore section of Instagram, where, if you have gone live, your video will be given top priority and will be at the forefront of everyone&rsquo;s stories, therefore you may be able to connect with new users who were not previously engaging with you. One top tip would be to actually make your followers aware that you are planning on going live by sharing a quick post on Instagram.</p>

<p>Later this week, we will discuss how you can use Facebook and Instagram Live video features to drive organic traffic and engagement for your brand.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/should-you-go-live---a-quick-guide-to-the-latest-consumer-trend:-part-1</link>
      <pubDate>Tue, 21 Nov 2017 14:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Principles of Psychology You Could Apply to Your Marketing: Part 2]]></title>
      <description><![CDATA[<p>Most marketers aren&rsquo;t psychologists, but this does not mean they don&rsquo;t apply psychological principles to their business efforts to result in successful marketing. Earlier this week we ran through two major psychological principles you could learn from to advance your marketing &ndash; utisiling emotion and priming &ndash; which you can <a href="https://www.totalmerchandise.co.uk/news/article/principles-of-psychology-you-could-apply-to-your-marketing:-part-1">check out here</a> if you missed it. We&rsquo;ve got a few more principles of human behaviour up our sleeve to share with you, so that before you jump straight into your marketing you can take a step back and understand the core of human purchasing behaviours which is psychology.</p>

<h2>The Principle of Reciprocity</h2>

<p>A simple idea itself, reciprocity is purely doing something for someone if they have done something for you. In a study by Cialdini, he found that when restaurant customers were given just the bill, they tipped in accordance with how they believed the service was. However, if they were given one mint, the tip given rose by 3.3%, and with two mints the tip rose to about 20%! Promotional merchandise is just one way of using reciprocity to your favour &ndash; in this case, you are giving away something free to your potential customers in the hope that they will then give you something (a sale) in return. Reciprocity really is as simple as that.</p>

<h2>Be Exclusive</h2>

<p>Of course, this one is not for every brand, but when done well and not as an empty promise, promoting exclusivity can lead to big rewards. When taking the idea of exclusivity back to psychology, we can look at Maslow&rsquo;s Hierarchy of Needs pyramid, where self-esteem lies almost at the very top. This means that should a person&rsquo;s psychological (food, water, warmth), safety (security), belongingness (intimate relationships, friends) needs are met, at this point a person will have self-esteem needs that need to be fulfilled, which is prestige and a feeling of accomplishment. How can you use this in your marketing? Consider the U.S. Marines campaign which ran with the tagline &ldquo;The Few. The Proud&rdquo;. They are exclusive! Similarly, American Express advertised with the tagline &ldquo;Membership has its privileges&rdquo;. They mean what they say, and this draws people in.</p>

<p>As this is such a giant topic, we hope you are enjoying these studies and principles and plan on making a part 3 to this article series to cover a few more psychology basics you can include in your marketing to make your efforts go much further!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/principles-of-psychology-you-could-apply-to-your-marketing:-part-2</link>
      <pubDate>Thu, 16 Nov 2017 11:31:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Principles of Psychology You Could Apply to Your Marketing: Part 1]]></title>
      <description><![CDATA[<p>To look at how consumers think, reason, feel, and select their choices is to look at the psychology of marketing. Take a look at the Christmas adverts that have been released over the past week &ndash; the fact that most are designed to tug on the heartstrings means that the advertisers&rsquo; aim was to trigger an emotional response from their consumers. It could be argued that a brand&rsquo;s success is contingent on their capability of influencing their customer&rsquo;s behaviours and if this is the case, then there is a great deal of psychology to consider. In this article series, we plan to take you through some of the fundamental basics of psychology behind marketing, and how you can use this knowledge to your advantage.</p>

<p>Robert Rosenthal once said that &ldquo;The vast majority of marketers aren&rsquo;t psychologists. But many successful marketers regularly employ psychology in appealing to consumers. Smart, skilful, honest marketers use psychology legally, ethically and respectfully to attract and engage consumers, and compel them to buy.&rdquo;</p>

<p>&nbsp;</p>

<p><strong>Utilising Emotion</strong></p>

<p>As we mentioned above, emotional marketing resonates with consumers far more than feature and function appeals, with a clear example being most Christmas adverts. If you can understand how powerful emotion can be, and then incorporate this into your marketing, it is likely that you will see more success in your campaigns.</p>

<p>&nbsp;</p>

<p><strong>Priming</strong></p>

<p>Priming is a psychological term where you expose an individual or a group of individuals to one stimulus, and this, in turn, affects how you respond to another stimulus. For a psychological example, we could highlight what Psychology Today showed, which is that if you have two groups and you show group A the word &lsquo;yellow&rsquo; and then the word &lsquo;sky&rsquo; and group B the word &lsquo;yellow&rsquo; and then the word &lsquo;banana&rsquo;, group B will recognise the word &lsquo;banana&rsquo; quicker than group A will recognise the word &lsquo;sky&rsquo; because people have already formed a previous association between the fruit and its colour. How can you use priming in your marketing, you may be wondering? If you can incorporate priming techniques into your marketing you could influence your customers&rsquo; buying behaviours. For instance, Mandel &amp; Johnson (2002) in their paper titled &lsquo;When web pages influence choice: effects of visual primes on experts and novices&rsquo;, found that when you manipulate the background layout of a website, this can have a &ldquo;significant influence on consumer choice&rdquo;. Mandel &amp; Johnson (2012) asked participants to choose between two products in one category e.g. a cheaper and more expensive sofa, and when participants were primed with money (i.e. the website design was green with pennies on it) the participants looked at the price information of the sofas for longer than those who had been primed on comfort. The same effect was found for cars in terms of money and safety.</p>

<p><img alt="Principles of Psychology You Could Apply to Your Marketing: Part 1" src="/assets/TM/uploads/images/PrinciplesofPsychologyYouCouldApplytoYourMarketingPart1-2.jpg" style="height:467px; width:670px" /></p>

<p>&nbsp;</p>

<p><img alt="Principles of Psychology You Could Apply to Your Marketing: Part 1" src="/assets/TM/uploads/images/PrinciplesofPsychologyYouCouldApplytoYourMarketingPart1-3.jpg" style="height:540px; width:670px" /></p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>In our opinion, we think that this is pretty interesting, as there is clear research on how your website can influence purchasing decisions. Later this week we will be going through a few more fundamentals of the psychology of marketing and how your business can benefit from it.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/principles-of-psychology-you-could-apply-to-your-marketing:-part-1</link>
      <pubDate>Tue, 14 Nov 2017 15:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Christmas Adverts Are Out - Why Are They So Important?]]></title>
      <description><![CDATA[<p>It&rsquo;s a very exciting time right now at TMHQ. The Christmas adverts are finally rolling out onto our screens and they&rsquo;re making us feel more festive and excited for the holiday season than we already were! Now that the big brands have started to launch their festive campaigns, we thought we would take some time to reflect back on why Christmas advertising is so important.</p>

<h2>1. Fighting For The Top Spot</h2>

<p>According to data from the Advertising Association, advertisers are getting ready to fill up those stockings and invest a predicted &pound;5.93 billion on Christmas advertising this year. The giant brands battle it out year on year, with John Lewis more often than not coming out as King. The pressure is on for these brands as they, and their agencies, must surpass the expectations of the public year on year as they expect their heartstrings to be pulled and their hearts warm and aflutter.</p>

<h2>2. A Huge Increase In Sales</h2>

<p>Christmas provides a huge opportunity for businesses, small and large alike, to bring in major sales with the help of Christmas adverts. The success of their Christmas campaigns can lead to short and long-term effects in terms of increased sales and profits. For instance, John Lewis has estimated that since 2012, their sales have increased by more than 35% and they put this down to the success of their Christmas campaigns. Similarly, research on supermarket giant Sainsbury&rsquo;s has shown that for every &pound;1 spent on their Christmas advert in 2014, they made a profit of &pound;24.</p>

<h2>3. Raise Funding For Charities</h2>

<p>On a more heart-warming note, the big Christmas adverts can also show an increase in funding and awareness for various charities. For instance, when John Lewis released their advert centred around loneliness and the Man on the Moon, Age UK reported a massive increase in enquiries for volunteering. So, the ads don&rsquo;t just have an effect on the profits but also on a deeper, more giving level in terms of major societal benefits.</p>

<h2>Christmas Adverts That Have Already Been Released This Year</h2>

<ul>
	<li>M&amp;S with their Paddington Bear advert where he aims to save Christmas by teaching a would-be robber the magic of Christmas.</li>
	<li>Aldi has brought back Kevin the Carrot from last year where he&rsquo;s chasing after Santa on a train.</li>
	<li>Sky Cinema brought out a tear-jerker based on The Sound of Music.&nbsp;</li>
	<li>Whilst Argos stuck to the more humorous side where a Christmas elf in a warehouse is racing to put a gift on Santa&rsquo;s sleigh before he disappears into the night, but in doing so he breaks innumerable health and safety rules!</li>
	<li>But... We&rsquo;re still waiting on John Lewis, we hope they release it soon!</li>
</ul>

<p>So releasing great Christmas adverts is a pretty big deal for big brands! If you&#39;re a smaller business looking to promote your name during the festive season then check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift idea section</a> -&nbsp;we&#39;re sure you&#39;ll find the perfect promotional gift.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-christmas-adverts-are-out---why-are-they-so-important</link>
      <pubDate>Thu, 09 Nov 2017 15:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/814b50e8ec4cc1f6334f2553b6411435e85d90d3.jpeg" type="image/jpeg" length="329045"/>
    </item>
    <item>
      <title><![CDATA[A Round-Up of The Top 2017 Marketing Trends: Part 2]]></title>
      <description><![CDATA[<p>From influencers to live streaming, 2017 has been the year of pushing the boundaries for content and social media further than we have ever seen before. Before we jump into exploring more of the major changes we have seen in the digital marketing world, we think it is important you understand the popularity of specific devices. Research by We Are Social has shown that 51% of web visits are now mobile and this is increasing by 25% year-on-year. Further, laptops and desktops are decreasing in use by 19% year on year, but still retain 43.4% of the percentage of the most popular devices used to browse the web. Now is a better time than any to ensure your web page is optimised for mobiles as surfing the internet on mobile phones is only exponentially increasing.</p>

<h2>Personalisation</h2>

<p>Coca-Cola made a splash in the marketing world when they introduced Share a Coke in 2013; they selected popular names in the UK and replaced their famous logo with consumer names. Coca-Cola claims that it &ldquo;sparked a sharing frenzy across the nation and quickly became one of our most successful marketing campaigns&rdquo;. Mass customisation has now taken a turn and is transforming into personalisation. More and more businesses this year have been finding ways to make their brand individual and personalised, from using client names in email headings, to writing personalised thank you notes with orders. Social media has also become far more personalised, such that these platforms are used to engage with customers and not shout sales at them. By using analytics to track consumer habits, brands have been able to create strategies to help them close more and more sales &ndash; this is a trend that should only continue to grow in the next year.</p>

<h2>Disappearing Content</h2>

<p>It sounds counter-productive, but with the latest generation&rsquo;s shorter-than-ever attention span, it is true that people are finding it more and more appealing to be able to send content which will disappear within a certain timeframe. Take, for instance, the booming popularity of Snapchat and Instagram Stories. The idea of &lsquo;look now or miss your chance&rsquo; is difficult for brands to master, but when they do their content becomes a whole lot more engaging. We believe that come 2018, Instagram Stories will be bigger than ever in helping brands integrate terminating social content into their marketing toolbox.</p>

<p>As technology grows, we too must grow with it and change our efforts of digital marketing and communication. 2017 has been an exciting year in terms of growth in the marketing world, and 2018 should be no different.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-round-up-of-2017-marketing-trends:-part-2</link>
      <pubDate>Tue, 07 Nov 2017 12:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Round-Up of The Top 2017 Marketing Trends: Part 1]]></title>
      <description><![CDATA[<p>Now that we&rsquo;ve reached November &ndash; and it&rsquo;s almost acceptable to start playing Christmas songs &ndash; we have decided to take a step back from the day-to-day and reflect on the biggest marketing and consumer trends that we have experienced in 2017. We can see what has worked, what hasn&rsquo;t, and what we could add to our marketing toolbox for 2018.</p>

<h2>Content Marketing</h2>

<p>Content marketing has been King for the past few years, and that does not seem set to change in 2018. Content marketing can be defined as a marketing style that is focused on creating and distributing valuable and consistent content (e.g. videos, blogs, and social media posts) to attract and retain a specific audience and generate leads. We believe that come 2018, there will be an even stronger focus on businesses starting to measure their content marketing ROI (return on investment) as the costs and competition within content marketing continue to surge.</p>

<h2>Influencer Marketing</h2>

<p>Influencers are fast becoming one of the most effective ways to reach customers and clients, particularly on social media. By combining already-loved personalities with brands and products, influencers are able to generate a buzz that is incomparable to a lot of standard advertisements. Influencer marketing has taken off so much that businesses, such as &lsquo;Influencer (Word of Mouth Redefined)&rsquo;, are being created with the sole purpose of connecting brands with influential social media creators on social platforms. This is one trend that is predicted to grow exponentially into 2018. For more discussion on influencer marketing, see some of our previous articles:</p>

<p><a href="https://www.totalmerchandise.co.uk/news/article/how-to-create-incredible-influencer-marketing-campaigns:-part-1">How to Create Incredible Influencer Marketing Campaigns: Part 1</a></p>

<p><a href="https://www.totalmerchandise.co.uk/news/article/how-to-create-incredible-influencer-marketing-campaigns:-part-2">How to Create Incredible Influencer Marketing Campaigns: Part 2</a></p>

<h2>Livestreaming</h2>

<p>Although not huge yet, live streaming has been getting bigger and bigger as the year draws to an end. Instagram and Facebook Live are just two examples of how consumers and brands can push boundaries and share their lives in real time. Videos are often able to convey emotion and messages far better than copy, and almost always in a more memorable way. When you consider the popularity of videos (more than 1 billion people regularly use YouTube), it is easy to see why social media platforms are giving users the opportunity to create and broadcast their own content, virtually anywhere, right from their fingertips.</p>

<p>Next week we will be continuing this article series to discuss further the biggest trends we&rsquo;ve been seeing in the marketing world, and we&rsquo;ll aim to predict what will continue to grow and what may flop in 2018.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-round-up-of-2017-marketing-trends:-part-1</link>
      <pubDate>Thu, 02 Nov 2017 15:33:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Merchandise Products for Students]]></title>
      <description><![CDATA[<p>Students love receiving&nbsp;free gifts!&nbsp;What&rsquo;s more, they&nbsp;love it when these gifts are actually useful and unique to them. Do your&nbsp;marketing right by making&nbsp;the products&nbsp;funny, memorable and useful&nbsp;for students and watch your brand awareness grow. If you&#39;re looking&nbsp;for some branded student merchandise then you&#39;ve come to the right place. Here are a few ideas for you to consider before the students return to University.&nbsp;</p>

<h2>Kitchen Items</h2>

<p>Hear us&nbsp;out here, students will always forget some kitchen utensils, so here your brand would not only be useful but also&nbsp;save&nbsp;the students&nbsp;money. Consider, for instance, a branded travel flask, tea towel or mug; students often take coffee to University&nbsp;with them for that caffeine boost&nbsp;to recover from the night before,&nbsp;and they always&nbsp;have people over to their accommodation which leads to exposure for your brand.</p>

<h2>Cambridge Promotional Mugs</h2>

<p>Get your promotional mug from 24 hours!</p>

<p>[701231]</p>

<h2>Clothing</h2>

<p>Students love comfy clothes to wear to the library or hang around home in.&nbsp;Items of clothing really are the perfect product to market to students because you&rsquo;ll be able to advertise your business in lectures, campus cafes, and other places your brand wouldn&rsquo;t otherwise reach.</p>

<h2>Feniks 5 Panel Cotton Cap</h2>

<p>This branded cap is available in more than 10 colours!</p>

<p>[197188]</p>

<h2>Stationery</h2>

<p>An old one but&nbsp;a good one, for a simple&nbsp;reason. Students are studying, and people who are studying need stationery&nbsp;- you can never have too many pens! If you want to go outside the box, consider highlighters, stationery boxes or erasers!</p>

<h2>Triangle Highlighter</h2>

<p>Get this affordable Triangle Highlighter printed with your custom design!</p>

<p>[197350]</p>

<h2>Tote Bags</h2>

<p>We cannot tell you how useful these are! Many&nbsp;students use cotton tote bags every day, whether its to carry&nbsp;their shopping&nbsp;or&nbsp;their sports kit. So, you would be able to flash your brand all over campus should you wish to invest in these eco-friendly promotional products.</p>

<h2>Printed Cotton Tote Bags</h2>

<p>Have your company logo or design on these branded cotton bags!</p>

<p>[189679]</p>

<p>Whichever&nbsp;product you think works on campus, promote your brand&nbsp;to students with our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/back-to-school">promotional student giveaways</a>.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-promotional-merchandise-products-for-students</link>
      <pubDate>Tue, 31 Oct 2017 16:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a2a95c4e471d7c5095ac1a7a08d5d0c74219faee.png" type="image/png" length="904407"/>
    </item>
    <item>
      <title><![CDATA[How to Reach Your Target Audience - Part 2]]></title>
      <description><![CDATA[<p>You&rsquo;ve spent time defining your target audience, but how do you reach them? Earlier this week we discussed the importance of doing your market research, finding out where you consumers spend most of their time and ensuring your content connects your audience to effectively reach your target audience. We have a few more TM top tips up our sleeve that we wanted to share with you today. Let&rsquo;s jump straight in&hellip;</p>

<p>&nbsp;</p>

<p><strong>Consider the platforms</strong></p>

<p>You&rsquo;ve likely spent a lot of time properly defining your target audience, so the next big step is to connect with them on the platforms they are most likely using. For example, if your target audience are 20-30 year old professionals you should consider social media platforms such as Facebook and Instagram. On the other hand, if your target audience is an older group such as 55-65 year olds you may want to consider printed publications as it is more likely they will pick up a print than a Tweet.</p>

<p>&nbsp;</p>

<p><strong>Consider video</strong></p>

<p>This is a point we feel that we consistently bring up because we have seen the power of video. Research has shown that there has been an increase in how long users will watch a video, from 5 minutes to nearly 6 minutes, giving you extra time to share your content and engage your audience. Video is huge right now &ndash; a prime example is Facebook where video has almost replaced copy as every other post is now a video.</p>

<p>&nbsp;</p>

<p><strong>Split up social media</strong></p>

<p>You may think that just because social media is so huge right now that everyone uses it and they all use the same platforms, right? Wrong! In fact, research has shown that younger users such as students and young professionals are more likely to be using Instsgram where images are key, whereas middle aged mothers are more likely to be using Facebook where video seems to be preferred. Therefore you need to be creating tailored content for each social&nbsp; media platform to ensure that you audience don&rsquo;t see replicated text but also to reach your target audience better. In fact, if you are solely targeting teenagers you would be best off focusing your efforts on Instagram and Twitter first &ndash; the younger generations are bored easily and need constant entertainment which can be provided very effectively through these platforms.</p>

<p>&nbsp;</p>

<p>How have you gone about reaching your target audience?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-reach-your-target-audience---part-2</link>
      <pubDate>Fri, 27 Oct 2017 08:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Reach Your Target Audience - Part 1]]></title>
      <description><![CDATA[<p>One huge step in marketing for your business is to define your audience. Now, this is all well and good, but how can you actually reach them? The big reason for wanting to define our target audience is so that we can see who are the people who will become our potential customers &ndash; you want to get your message across to the right person at the right time. We&rsquo;ve put together a few of our top tips on how to reach your target audience to see your sales rise and your reach grow.</p>

<h2>Do your market research</h2>

<p>This is probably the biggest step of all. You need to take a think about who would be interested in buying your products or services by undertaking some market research. You could take a look at the type of people who are buying from your competitor, or take a think about who your products are aimed at &ndash; men, women, businesses or consumers? Your target audience could be broad or it could be a little more precise &ndash; neither is preferable over the other as long as your can figure out which yours is.</p>

<h2>Figure out where your customers spend their time</h2>

<p>If you are targeting the younger generation then we have two words for you: social media. Studies have shown that active internet users spend between 16-25% of their time online and this figure is rapidly growing with advances in technology. Further, it has been shown that consumers are spending 1/6 minutes on social media. This shows how imperative it is that your brand is on social media to access your target audience because the likelihood is that that is where they are handing out.</p>

<h2>Make sure your content connects your audience</h2>

<p>You want to be creating content that is not only interesting but content that will truly resonate with your target audience. That is the only way you can make sure they will care about your brand &ndash; if you can engage in conversations about hot topics to them. At the end of the day, people want to be engaged &ndash; in fact, a study by Nielsen has shown that when people are watching a TV programme, 44% of them are also visiting a social media site. So if you are creating content that they care about, chances are they will find a time to see it and connect further with your brand.</p>

<p>Later this week we will be continuing this theme of how to reach your target audience.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-reach-your-target-audience---part-1</link>
      <pubDate>Wed, 25 Oct 2017 08:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Total Merchandise 12 Tips of Christmas: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we ran through the first 6 of our 12 tips of Christmas, ranging from ensuring you are present on social media to adding social sharing options.</p>

<p>According to Real Business, the UK were set to hit a spend of &pound;77.56 billion in 2016 for Christmas, therefore this is a season&nbsp;where you want your marketing to be at its A-game.</p>

<p>We want to share with you our final 6 tips to complete our 12 tips of Christmas.</p>

<h2>7) Consider Staying Local</h2>

<p>If you incorporate local search in your Christmas campaigns, you can be sure that your consumers will be able to find you in stores should they wish to convert offline.</p>

<h2>8) Think About How To Make Your Customers Feel Special</h2>

<p>Christmas is a time for giving, whether it be gifts or love, so ensure that you are making your customers feel special. You could offer a gift with a certain purchase, or even just send an e-card as a way to say thank you to your customers and encourage them to reuse your services.</p>

<h2>9) Follow Trends That Work For You</h2>

<p>As a general rule of thumb, if you take a look at your business&rsquo; historical data, you will be able to optimise your future actions. Check out if your paid ads had a good return on investment, and if so you could consider investing a little more into them. Also, take a look at the key dates that your business was doing well on and see if that links to certain efforts you were making on social media.</p>

<h2>10) Start Early</h2>

<p>Market early and market often. This is our mantra during the holiday season, hence why we are writing about Christmas in mid-October. Start to think about the marketing materials you may need for the upcoming holiday season such as e-flyers, brochures and flyers and give yourself enough time to build a hype around your brand. Keep your customers in tune with your Christmas offers right until Christmas Day.</p>

<h2>11) Look At Your Insights</h2>

<p>In order to inform your social media advertisement purchases, use search marketing campaign insights. In this way, you will be able to see what conditions are necessary in order to lead to sales and conversions.</p>

<h2>12) Have Fun</h2>

<p>Christmas is a fun, festive holiday filled with a lot of sparkle and happiness so make sure your campaigns and efforts reflect this.</p>

<p>What will you be doing for your Christmas marketing campaign? We hope our 12 tips help guide you through the busy, festive season.</p>

<p>If you&#39;re looking for inspiration for your promotional Christmas gifts, check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift idea section</a> to see our wide range of products available. Don&#39;t forget to fill out&nbsp;the form for a quick quote or feel free to give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-12-tips-of-christmas---part-2</link>
      <pubDate>Thu, 19 Oct 2017 14:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Total Merchandise 12 Tips of Christmas: Part 1]]></title>
      <description><![CDATA[<p>It is without a doubt that Christmas is enjoyed by millions of people around the world. Some may think of it as a time for giving and receiving presents, some may think of it in the terms of its religious history, and others may think it is all about spending time with family, but for the marketers out there we know that it is a time to raise our marketing game, gain profits and keep our consumers happy. It is true that some smaller businesses may lack the marketing budget that the giant brands have, but that doesn&rsquo;t mean you cannot inject a little sparkle into your marketing campaign.</p>

<p>We&rsquo;ve brought to you our 12 tips of Christmas to get you going.</p>

<h2>1) Get Involved On Social Media</h2>

<p>Social media now plays an integral part in any marketing campaign, but for Christmas especially, people are looking to get in that festive mood so ensure that your brand is filling their feed with all things Christmas-sy.</p>

<h2>2) Be Emotive In Your Campaign</h2>

<p>The battle of the giant brand&rsquo;s Christmas adverts is always a highlight to many. Consider examining what makes them successful (perhaps that they are emotive or heart-warming) and inject something a little thought-provoking into your own campaign.</p>

<h2>3) Update Your Website</h2>

<p>Start adding some festive photos to your website, with some clear copy explaining what your brand is offering for Christmas. Include any &lsquo;upsell&rsquo; offers such as if you will be offering gift wrap service or personalisation. For instance, check out our homepage which shows the option to view our festive gift range.</p>

<h2>4) Use Keywords</h2>

<p>Take advantage of Christmas time and start to include seasonal keywords into your website.</p>

<h2>5) Ensure Your Website Is Optimised For Mobiles</h2>

<p>You want to make sure that your customers can switch between devices and still have a seamless shopping experience. Research has shown that some shoppers will cease a purchase on a mobile phone if the website is not optimised for mobiles. You don&rsquo;t want your company to be missing out on crucial seasonal sales so ensure that you have optimised your website for mobiles. After all, it is almost 2018!</p>

<h2>6) Add Social Sharing Options</h2>

<p>If appropriate, consider adding social sharing buttons and options on your product pages so people can drop hints to their family members about potential Christmas gifts.</p>

<p>Later this week we&rsquo;ll continue with the final 6 of our 12 Tips of Christmas.&nbsp;</p>

<p>If you&#39;re looking for the perfect promotional gift for your campaign this Christmas check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas section</a> on our website. Simply fill out the form for a rapid quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-12-tips-of-christmas---part-1</link>
      <pubDate>Wed, 18 Oct 2017 09:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e01e51aa1785c310e4a07b20fefb4d927a0b62c3.jpeg" type="image/jpeg" length="603935"/>
    </item>
    <item>
      <title><![CDATA[The Importance of Investing in Promotional Products - Part 2]]></title>
      <description><![CDATA[<p>Earlier this week I discussed how influential promotional products can be, particularly here on campus at University. The first point I raised was about brand awareness, and how by making people aware of your brand through promotional products such as cotton tote bags, you can expect your sales to increase over the long-term due to the longevity of the promotional goods. I want to continue on with a few more reasons why I believe it is fundamental to a good marketing plan to invest in promotional products.</p>

<h2>Customer Loyalty</h2>

<p>I would struggle to believe that if you were given a free gift you wouldn&rsquo;t be happy. It&rsquo;s a fact of life that people love to receive free things, from free food to a free pen. What happens when you gift a person with a present is that they experience a rush of happiness to the pleasure centres in the brain which will then form an association between you and your brand (the gift giver) and the feeling of happiness. Therefore, a positive emotion will be associated between the recipient and your brand.</p>

<p>Further, when you gift a useful item such as a notebook or a pen, it is likely that it will remain on their desk and as such it will be close to the consumer. Therefore, your brand will always been in front of them which increases the likelihood of the consumer using your services or purchasing your product again as they will be constantly reminded of your brand.</p>

<h2>Cost of Investment</h2>

<p>Of course, there is often a tight marketing budget but when you calculate the costs from investing in promotional merchandise (which is often considerably less than many other forms of marketing) it becomes clear that you can yield a high return on investment. As we mentioned in part 1 of this article series, people tend to keep promotional products for one year or longer, providing longevity to your investment &ndash; far more longevity than a bus-stop poster or TV advert.</p>

<h2>BPMA Findings</h2>

<p>The British Promotional Merchandise Association (BPMA) released an infographic with some statistics they curated about the power of promotional merchandise and I want to share a few with you&hellip;</p>

<ul>
	<li>79% of people who receive a promotional gift feel appreciated</li>
	<li>50% of people believe that a useful gift is the perfect promotional gift</li>
	<li>66% of people use promotional products as trade show giveaways</li>
	<li>Nearly half of respondents have a staggering 4 or more promotional products on their desk at the time of asking&hellip; 89% had 1 or more.</li>
	<li>30% of people continue to use their regular promotional merchandise supplier because of the good service they provide.</li>
</ul>

<p>Do you have any promotional products you think would suit your consumers?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-importance-of-investing-in-promotional-products---part-2</link>
      <pubDate>Thu, 12 Oct 2017 15:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Importance of Investing in Promotional Products - Part 1]]></title>
      <description><![CDATA[<p>As a University student, I, Zoe, see a lot of promotional merchandise. In fact, only yesterday I was at a graduate jobs and internships fair, and with nearly 100 stalls there, I would estimate that 95% of them had promotional products with them, with students around campus flaunting their new branded tote bags and pens.</p>

<p>These promotional products allow people to see, associate, and recognise your brand, and in turn, the more people who are aware of your brand, the better results you will see in sales.</p>

<p>We&rsquo;ve all heard of promotional products, and it&rsquo;s likely that most of you reading this will have a few promotional products kicking back on your desk right now. In fact, according to BPMA research, 89% of respondents had 1 or more promotional products on their desk at that given time.</p>

<p>Promotional products are effective tools for building brand recognition during marketing campaigns, and have been popular for many years. In more recent years, it has become possible to track your data from advertising, so companies can retrieve genuine data about the positive effects that promotional products have on their brand and sales.</p>

<p>I wanted to run through a few of the key reasons I believe that promotional products should be invested in as part of your marketing strategy, and the main benefits that it can have for your business.</p>

<p><strong>Brand Awareness</strong></p>

<p>You may have the greatest brand in the world, but if no one knows about it you aren&rsquo;t going to make any sales. Promotional products, be it a pen or a bag, have longevity and often provide real use to the client such that they will normally hold on to it for a while.</p>

<p>Cotton tote bags are a bestseller for Total Merchandise and I can clearly see why. Walking around campus, particularly after the Fresher&rsquo;s Fair, I have seen so many branded tote bags you couldn&rsquo;t count them. I have one with me right now which promotes a local bar! Studies have shown that people tend to keep promotional products for one year or longer so your investment should see results heading into the long term.</p>

<p>Later this week I will continue on by explaining how promotional products increase customer loyalty, the cost of your investment, and some key findings from the BPMA about the power of promotional products. In the meantime, take a look around you and see how many promotional products you can spot!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-importance-of-investing-in-promotional-products---part-1</link>
      <pubDate>Tue, 10 Oct 2017 10:20:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What Is Promotional Products Week]]></title>
      <description><![CDATA[<p>We may be a little biased, but we think promotional products and merchandise are incredible tools for a marketing toolbox. This week, from 2nd October &ndash; 6th October, the BPMA (British Promotional Merchandise Association) host Promotional Products Week, a time for there to be a big &ldquo;spotlight on promotional products targeted towards the end user buyer&rdquo;.</p>

<p>&nbsp;</p>

<p>The reason the BPMA decided to choose for this week to fall in October, is because October is in fact a big month for companies to begin &ldquo;buying for events, conferences and pre-Christmas gifts&rdquo;. The aim of Promotional Products Week is to get everyone involved, from the companies supplying the merchandise to the end user buyer, and to encourage everyone to share their stories about promotional products and campaigns.</p>

<p>&nbsp;</p>

<p>The theme for this year&rsquo;s Promotional Products Week is &lsquo;Thank You&rsquo;, so the BPMA are encouraging the hashtag #ThankYouPPW for all social media platforms and revealed that the &ldquo;best use of thank you will be published in our magazine, Product Media magazine&rdquo;. This is because giving away branded promotional gifts is a successful way of acknowledging your customers, anyone you do business with, or anyone you just want to thank. Furthermore, the BPMA are supporting the charity Alzheimer&rsquo;s Society, United Against Dementia, so when people use the hashtag #ThankYouPPW they are also encouraging them to donate and help raise over &pound;10,000 for this worthy cause.</p>

<p>&nbsp;</p>

<p>We want to share with you why we think promotional products are so important, so we&rsquo;ll let some statistics from SageWorld do the talking&hellip;</p>

<p>- 8/10 consumers own between 1 and 10 promotional products<br />
-&nbsp;53% of these people use a promotional product at least once a week<br />
-&nbsp;6/10 people keep their promotional gifts for up to two years<br />
-&nbsp;48% of consumers would like to be given promotional products more often<br />
-&nbsp;89% of consumers can recall the advertiser of a promotional product they had received in the past two years<br />
-&nbsp;Adding a promotional product to the media mix increases the effectiveness of other media by up to 44%<br />
-&nbsp;Women are more likely to own bags, writing tools and calendars, whilst men are more likely to have shirts and caps.<br />
-&nbsp;77% of consumers say a promotional product&rsquo;s usefulness is the number-one reason to keep it<br />
&nbsp; &nbsp;-&nbsp;Health and safety products, computer products and writing tools were ranked the most useful</p>

<p>&nbsp;</p>

<p>Will you be getting involved in Promotional Products Week? You can check out our Instagram page to see how we&rsquo;ve been using #ThankYouPPW to get some inspiration, and we would love to see what pictures you post!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-is-promotional-products-week</link>
      <pubDate>Thu, 05 Oct 2017 11:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The TM Guide to Creating Personas for Marketing - Part 2]]></title>
      <description><![CDATA[<p>At the end of last week, we ran through what a marketing persona is and how you can get started. Today we&rsquo;re here to show you how to go further and to truly understand why we think creating these marketing personas are so important.</p>

<p><strong>Utilise Analytics</strong></p>

<p>This is how you gather your main data. As fun as it would be to just make stuff up about Paul, Ianjit and Sofia, you need to use your real data if you want to get anywhere. You could start by looking at your website statistics, or even check the conversations that you&rsquo;ve had with your real customers. When checking your website analytics, it becomes clear when people are dropping off and why, where they came from, how they found your website and how long they spent on each page. Further, you could create surveys and polls for your actual customers to build a really strong persona. After all, your customers are the ones you are creating personas about so they will be the ones who know themselves best! Ask them to vote on their goal, or what type of content they enjoy seeing.</p>

<p><strong>Why Should You Create Personas?</strong></p>

<p>You Make It Personal</p>

<p>We know we keep bringing this one up in most of the articles we write but that&rsquo;s because we think it is just so important &ndash; it keeps things personal! Just like your audience don&rsquo;t want to feel like they&rsquo;re interacting with a robot, you also don&rsquo;t want to feel like your audience is just a way of making sales. Creating personas helps remind businesses that these customers are real people with names, faces and needs who likely appreciate a personal tone.</p>

<p>It Boosts Your Content</p>

<p>By creating personas, you are better able to really understand your customers and, in turn, tailor your content to them. You can access their specific needs, wants and goals by honing in on their personalities. Personas allow you to access a wider picture to something you perhaps had not considered in such detail before, and we believe this personalisation truly reflects itself in content.</p>

<p>You Learn More</p>

<p>You can learn about what your customers like to spend their money on, and what they don&rsquo;t. You can spend time looking into analytics that you had not considered before. You can talk to your audience more and learn about them to help influence your personas. At the end of the day, learning is a key part of any business and creating these personas.</p>

<p>Start small, and then work your way up to maybe even 10 personas, targeting various aspects of your business. Whilst you have a lot of fun creating them, you will also see that they can be incredibly useful for targeting your marketing and really getting to know your audience.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-guide-to-creating-personas-for-marketing---part-2</link>
      <pubDate>Tue, 03 Oct 2017 12:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The TM Guide to Creating Personas for Marketing - Part 1]]></title>
      <description><![CDATA[<p>If you&rsquo;ve never heard of marketing personas or reader profiles then get comfortable and grab a cup of tea because we&rsquo;re about to go through our complete guide about how you can utilise this technique to your business&rsquo; advantage. The idea behind creating these personas is to describe the various types of reader/customer that your business receives which then leaves you with a picture of who you are targeting &ndash; you can then use that to inspire your future campaigns and marketing efforts. In this way, you can better meet your audience&rsquo;s needs.</p>

<p><strong>What Is a marketing persona?</strong></p>

<p>Adele Revella (2012) described marketing personas perfectly for us so we thought we would begin by sharing what she said in her eBook, &lsquo;The Buyer Persona Manifesto&rsquo;: &ldquo;I define a buyer persona as an archetype; a composite picture of the real people who buy, or might buy, products like the one you market, based on what you&rsquo;ve learned in direct interviews with real buyers. They key point here is actually talking to buyers. If your buyer personas are based on generic or internal ideas about your buyers, your content won&rsquo;t be any better than what it was before you had personas.&rdquo;</p>

<p><strong>How to get started</strong></p>

<p>We would recommend starting by making a few big mind-maps to represent these personas &ndash; generally 4-6 is a good number because it means that there aren&rsquo;t so many to get you confused, but enough to cover the majority of your consumers. So, what basic information should you include in each persona? The content you provide will depend on your business, but we recommend starting off with the following:</p>

<ul>
	<li>Give them a name &ndash; it doesn&rsquo;t have to be anything serious you can have fun with this!</li>
	<li>Where do they work?</li>
	<li>What is their age, gender, location, education status, salary?</li>
	<li>Do they have children?</li>
	<li>What do they enjoy doing with their life?</li>
	<li>What do they value? What do they dislike?</li>
</ul>

<p>You want to aim towards this person&rsquo;s values and goals when you are planning your marketing efforts. In this way, you can internalise the type of person that you are trying to attract and ultimately make your &lsquo;sales&rsquo; seem a lot more human.</p>

<p>Keep your eyes peeled for part two of this article series which will be out at the beginning of next week!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-guide-to-creating-personas-for-marketing---part-1</link>
      <pubDate>Thu, 28 Sep 2017 11:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Trick or Treat - Halloween Marketing Inspiration]]></title>
      <description><![CDATA[<p>Now that back to school season is well underway, the next big focus before Christmas is Halloween. In 2016, Britons were expected to spend a record &pound;310 million on Halloween, and our friends over the pond in America were expected to spend a cool $8.4 billion (yes, with a &lsquo;B&rsquo;) on Halloween. Halloween is a fun time of year for marketers to get really creative with their brand as many companies spend millions of pounds for the top marketing campaigns. We want to show you a few of our favourite Halloween campaigns that have been successful in drawing in customers and getting creative.</p>

<p>&nbsp;</p>

<p><strong>Ford&rsquo;s Car Wash (2014)</strong></p>

<p>Ford got very creative when they offered people money to let them take their car for a free wash at a local place, however once the unsuspecting participants were in the car wash, the lights would shut off and spooky things would start happening. The ad went pretty viral and it&rsquo;s difficult not to see why &ndash; you&rsquo;ve got candid footage of people getting scared and it&rsquo;s pretty entertaining. We recommend a watch.</p>

<p>&nbsp;</p>

<p><strong>Snickers Horseless Headman</strong></p>

<p>Year after year, Snickers have released fantastic Halloween campaigns. Their most popular one to date seems to be the Horseless Headman, which was funny, original, and probably inspired a fair few Halloween costumes.</p>

<p><br />
<strong>LG &ldquo;So Real It&rsquo;s Scary&rdquo;</strong></p>

<p>In 2012, LG created a video campaign where they claimed that their monitors have &lsquo;lifelike colours&rsquo;. In order to convince their audience, LG installed a grid of monitors on the floor of a public lift and filmed the reactions of unsuspecting riders when it appeared to fall beneath them! It&rsquo;s safe to say that people really jumped! The video format of this campaign was really effective in actually showing potential consumers the effectiveness of LG&rsquo;s product whilst also having a lot of creative fun. Further, it was different to the usual Halloween campaigns where there are zombies, blood and other spooky scares &ndash; it actually seemed realistic. And yes, people afterwards really could agree that their monitors with &lsquo;lifelike&rsquo; colours were legitimately true.</p>

<p>&nbsp;</p>

<p><strong>A Scary Night Away with AirBnB</strong></p>

<p>If someone offered you the chance to stay for one night in the Parisian Catacombs, would you say yes? Even if you knew that it is an underground ossuary holding the corpses of over 6 million people? AirBnB literally told people that it is a &ldquo;sprawling maze littered with skulls and bones&rdquo;. People had to enter with a reason as to why they are brave enough to handle the challenge, with two winners chosen. I think we&rsquo;ll pass&hellip;</p>

<p>&nbsp;</p>

<p>What do you think? Were these campaigns a trick or a treat?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/trick-or-treat---halloween-marketing-inspiration</link>
      <pubDate>Tue, 26 Sep 2017 14:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Snapchat Marketing Tips for Businesses]]></title>
      <description><![CDATA[<p>Snapchat is one of the biggest social media apps out there, going hand in hand with Facebook, Twitter and Instagram. With a valuation of $16 billion it would be crazy to not get involved in this platform. 158 million users go on Snapchat every single day, making it an amazing space to interact with customers, engage users and market to the masses. We have put together some of our top tips on how to use Snapchat for your business marketing for maximum social media benefits.</p>

<h2>The benefits</h2>

<p>There isn&rsquo;t a lot of competition on Snapchat. A lot of brands use the usual Facebook, Twitter and Instagram but not as many delve into the world of Snapchat, meaning that there is less competition for you to get your content to stand out.</p>

<p>It&rsquo;s fun and different. Although Instagram has introduced Stories, Snapchat is the original, so you can access a new audience with new content.</p>

<p>It feels real. Using Snapchat for your business means you can give a human face to your business which we think is so important and give your users a real behind the scenes of your company.</p>

<h2>Keep it personal</h2>

<p>Research has shown that a lot of people will make a purchase if someone they trust has recommended it to them. This could be a friend, family member or&hellip; an influencer! Social media influencers can provide great brand exposure. We have seen brands hand over their account details to influencers for a &lsquo;Snapchat Takeover&rsquo;, where the influencer will tell their audience to add your company on Snapchat to see them vlog their day. It&rsquo;s a creative, fun way to gain new followers and trust.</p>

<h2>What content can you include on Snapchat?</h2>

<p>The main focus of Snapchat is the images &ndash; you can take the photo right there and then and post it to your audience. Snapchat also includes loads of filters and geotags to make them even more fun! You are best off taking these photos in portrait format because that is currently the only way you can view them. Snaps can be set from 1-10 seconds or infinity!</p>

<p>Videos can also be shared on Snapchat &ndash; they can now run in 10-second slots so you don&rsquo;t have to worry about keeping within that 10-second time frame. Videos can also include augmented reality features if you have a Bitmoji and can be edited like images. You can post images on your story for your followers to see &ndash; it&rsquo;s great for mass distribution of content.</p>

<p>Have you got a business Snapchat account yet?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/snapchat-marketing-tips-for-businesses</link>
      <pubDate>Fri, 22 Sep 2017 09:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What You Need To Know About Augmented Reality]]></title>
      <description><![CDATA[<p>Augmented reality: the concept of taking elements of a virtual world into the real world to enhance the things we see, feel and hear. Unlike its sister, virtual reality which throws you into a completely virtual environment augmented reality (AR) uses your existing real-world and overlays virtual information on top of it. We&rsquo;ve put together some of the most important things you need to know about AR and how you could benefit from using AR in your marketing.</p>

<p><strong><img alt="Augmented reality on laptop" src="/assets/TM/uploads/images/WhatYouNeedToKnowAboutAugmentedReality-1.jpg" style="float:right; height:600px; width:338px" /></strong></p>

<p><strong>Examples of AR</strong></p>

<p>Let&rsquo;s take a look at some of the companies who completely smashed AR out of the park&hellip;</p>

<p>- <strong>Pok&eacute;mon Go</strong><br />
One of the most viral uses of AR was with Pok&eacute;mon Go - with over 100 million downloads in its first month, and reportedly earning $10 million per day at the height go its success, it was clear that the AR in Pok&eacute;mon Go was a huge success.</p>

<p><strong>- Google Translate</strong><br />
No, we&rsquo;re not joking, Google Translate can now be used to annotate foreign text using the camera on your phone. A really useful tool for on-the-go translating.</p>

<p><strong>- Modiface</strong><br />
Ever wanted to try on a certain lipstick or item of clothing but don&rsquo;t have time? AR now provides a way for clothing, makeup and accessory companies to show potential customers what it would be like to use or wear their products. Modiface has AR mirrors set up in Sephora which allows users to virtually try on lipsticks and other makeup products without actually having to apply them - perfect for people who don&rsquo;t want to be wiping their makeup off and applying a new product over again.</p>

<p><strong>Social Media</strong></p>

<p>The title of the King of AR in the social media world has to go to Snapchat - the picture sending app which self destructs your messages after a few seconds. It&rsquo;s pretty much unheard of that someone hasn&rsquo;t seen a picture of a tween sporting the dog ears, or one of Snapchat&rsquo;s other novelty camera filters which overlay the image of the person in real time. In fact, Snapchat&rsquo;s AR hotdog went rather viral - it is a fully formed hotdog inside your Snapchat camera which people can move and film as if it were really there. John Baker, chief marketing officer at Miriam Agency said&hellip;</p>

<p>&ldquo;There&rsquo;s all this attention and excitement over what&rsquo;s really very lightweight AR&hellip; And Snapchat can rightfully claim that flag for popularising the filters and all this innovation.&rdquo;</p>

<p>Snapchat has hit advertising goals with its popular filters, where they charge hundreds of thousands of dollars for one-day lenses to promote certain brands.</p>

<p>Have you ever had contact with AR? According to a Deloitte survey, 88% of mid-market companies are already using some form of VR or AR as part of their business. Therefore, your brand could always benefit from experimenting with these augmented apps to really get ahead and stay on trend.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-you-need-to-know-about-augmented-reality</link>
      <pubDate>Tue, 19 Sep 2017 09:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why You Should Blog On Your Website - Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we ran through the first four of our seven reasons as to why you should blog on your website. Reasons included the fact that the algorithm in search engines like Google favour original content, blogs lead to increased website traffic, they create opportunities for sharing on social media and they create automatic content for you to add to your social media profiles. Let&rsquo;s jump straight into the final four reasons that we believe you should blog on your website.</p>

<p>&nbsp;</p>

<p><strong>5) You&rsquo;re not just a website anymore</strong></p>

<p>Blogs and articles pave the way for your brand to receive a more human face. There is nothing personal about a homepage, and even the &lsquo;about&rsquo; page doesn&rsquo;t give a genuine feel about a person. This is where blogs come in - you are able to create content that your business really carse about, and you can share what you and your business have been working on and your passions. In turn, this leads to increased trust from consumers.</p>

<p>&nbsp;</p>

<p><strong>6) Conversion rates can be boosted</strong></p>

<p>We know what you&rsquo;re thinking&hellip; how can an article about something unrelated to my products boost conversion rates. Well, when you are regularly posting to your website it indicated to both search engines and real people that your page is alive and well-maintained. The brand loyalty that you can receive from this will boost your conversion rates. In fact, Hubspot found that your return on investment is likely to be higher if you are a company who blogs!</p>

<p>&nbsp;</p>

<p><strong>7) You need to continually update your website</strong></p>

<p>Of course, starting a blog is a commitment, but if you can spend a day planning and writing out a few relevant articles, your website will thank you for it. This is because search engines favour websites which are regularly updated so if, like us, you upload two articles a week, that is two extra pages that you are adding to your website every week on top of other pages you may be creating. How often should you be posting your articles? Well, that depends on you and your business. However, we recommend at least once or twice per week.</p>

<p>&nbsp;</p>

<p>At the end of the day, there are hundreds of reasons why you should start a blog for your website, and although it is not a decision to take lightly, it will be a decision that will pay off. So, what will your first blog be about?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-you-should-blog-on-your-website---part-2</link>
      <pubDate>Thu, 14 Sep 2017 11:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why You Should Blog On Your Website - Part 1]]></title>
      <description><![CDATA[<p>As you may have noticed, we post a new article every Tuesday and Thursday; we have found that having this News section on our website is a brilliant way to connect with our customers and add strength to Total Merchandise as a brand. We&rsquo;ve put together our top 7 reasons why you should blog on your website&hellip;</p>

<p>&nbsp;</p>

<p><strong>1) You need original content</strong></p>

<p>Not only do your followers appreciate the original content, but so does Google. Due to the new algorithm, you cannot collect articles from various website and share them with permission and then expect Google to grant that as original content, nor can you create some sort of robot to combine various bits of content into an article only a search engine could read. Original content needs to be just that, and trust us, your followers will thank you for it.</p>

<p>&nbsp;</p>

<p><strong>2) Traffic is good</strong></p>

<p>Traffic jam? Bad. Traffic to a website? Great. The more content you add to your site, such as a blog post per week, the more pages from your domain become indexed in search engines such as Google. In turn, your page will receive increased website traffic and organic search visibility.</p>

<p>&nbsp;</p>

<p><strong>3) You can link blogs to social media</strong></p>

<p>It all comes back to this original content idea - you want to be sharing your own content on social media! If you have a blog on your website, you will naturally have this original content to post on social media platforms and to pop in your email newsletters which will then convert into traffic to your site. At the end of the day, a large part of using social media for a business is to drive traffic to your site, so when people are clicking the link to your article (maybe like you just did), those leads will direct to your site.</p>

<p>&nbsp;</p>

<p><strong>4) Blogs create opportunities for sharing</strong></p>

<p>If you are creating really interesting and thought-provoking content, why shouldn&rsquo;t it be shared? Each original blog post you put up on your website creates an opportunity for someone who reads it to share with others. Perhaps they will link to your blog on social media, or email it to a friend - either way it is excellent exposure for your brand and validates your business as credible.</p>

<p>&nbsp;</p>

<p>Does your website have a blog? Stay tuned for part two of this article series where you can read our other 3 reasons for why you should blog on your website&hellip; like this!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-you-should-blog-on-your-website---part-1</link>
      <pubDate>Tue, 12 Sep 2017 12:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Who Actually Are Millennials: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we discussed how millennials are one of the most talked about generations in the marketing industry yet people still struggle to understand them. This is because millennials were the first generation to grow up in a technology-dominated world, making them incredibly interesting to study. To recap, Goldman Sachs suggests that a millennial is someone who is born between 1980 and 2000. Millennials show a different pattern of online behaviour to their elders, and because social media now has such a big impact on peoples lives, millennials are different to market to than previous generations. Come on, do you really see Nanna Dorris snapchatting her weekend anytime soon? #BingoNight?</p>

<p><strong>Influencers prevail</strong></p>

<p>AdAge have shown that millennials spend an average of 25 hours per week online. PER WEEK. That is over a whole day craving content-driven media. Millennials love to like, share and comment, but only on content they find authentic - this is where influencers come in. Millennials are inspired by people they know in person or online, and these influencers are trusted with their authentic opinions - 73% of millennials say that they find it important to read others&rsquo; opinions before purchasing.</p>

<p><strong>Social media, social media, social media</strong></p>

<p>As we have said before, millennials are not all the same. Due to the speed at which technology has changed, research has shown that there can be a large gap between which particular technologies each age group within the millennial group few up with. For instance, a 35 year old millennial may favour Facebook, yet her 20 year old niece may only use Instagram. Therefore you want to be promoting your brand across all social media channels to ensure that you don&rsquo;t miss out on the opportunity to engage with millennials.</p>

<p><strong>Consider promotions and discount codes</strong></p>

<p>Studies by University of Massachusetts Dartmouth have shown that 66% of millennials in the US follow a company or brand on Twitter, and 64% like a company or brand on Facebook to score a coupon or a discount. Therefore in order to increase your social media engagement, consider offering regular promotions and discount codes to reward your followers and gain new ones. After all, millennials are masters at cutting costs in our economically-driven world.</p>

<p>If you want to effectively engage millennials, you should really be targeting where they hang out, aka the social world. Give them authentic, content-driven media around the clock and you will see how many more shares you get.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/who-actually-are-millennials:-part-2</link>
      <pubDate>Thu, 07 Sep 2017 11:20:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Who Actually Are Millennials: Part 1]]></title>
      <description><![CDATA[<p>&lsquo;Millennials&rsquo; seems to be a buzzword that is thrown around the business and marketing world a lot but is not clearly defined. According&nbsp; to Goldman Sachs, &ldquo;Millennials are poised to reshape the economy&rdquo; as they have grown up in an age where there is rapid change - their priorities and expectations are vastly different to previous generations. A millennial is someone who is born between 1980 and 2000, and they are currently making up the largest part of the workforce as the Baby Boomer Generation begin to retire. Marketing to millennials is far different to marketing to other generations; millennials are diverse and are not just one demographic. Millennials make up different classes, they do wildly different jobs, and whilst one millennial may be a single mother, another may be a middle class married professional. Our point? Millennials are not all the same. So how can you effectively market to millennials? We&rsquo;ve put together a few top tips to help get you started&hellip;</p>

<p>&nbsp;</p>

<p><strong>Technology is at their fingertips</strong></p>

<p>You cannot forget that millennials were the first generation to grow up completely connected&hellip; to each other&hellip; via technology. Most millennials have more than one device which they use to access the internet. In fact, 4 out of 5 under 25s admit that they feel &lsquo;lost&rsquo; without the internet, according to an opinion poll of 1000 adults by the Science Museum. Furthermore, 1 in 3 adults said they would choose the internet over television, and 60% of people described the internet as one of the most important inventions of the 20th Century. In order to effectively communicate with millennials, brands need to understand that they are not just 9-5 now that technology has come into play; constant communication and support is the way forward with millennials.</p>

<p>&nbsp;</p>

<p><strong>Mobile and desktop should not differ</strong></p>

<p>It&rsquo;s not that millennials want desktop and mobiles to have the same information, it is that they expect&nbsp; it. Millennials are a generation using mobile more than ever - it is their device of choice. Previous generations are not used to having websites optimised for mobile so they don&rsquo;t &lsquo;trust&rsquo; them as much, whereas Google have shown that 66% of millennials are confident that the information they find on a mobile device, e.g. flight data, is the same on a desktop. However Google found that only 43% of traveler over the age of 35 feel the same way. Further, according to Google more than half of millennials (64%) will book a hotel stay after searching for a room on their mobile, but more than half of travellers over the age of 35 (58%) do not book on mobile.</p>

<p>&nbsp;</p>

<p>Stay tuned for part two of our millennial series coming later this week!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/who-actually-are-millennials:-part-1</link>
      <pubDate>Tue, 05 Sep 2017 13:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What is Gamification and How Are Businesses Using It]]></title>
      <description><![CDATA[<p>If there&rsquo;s one thing we can be certain of, it is that the millennial generation are far more accustomed to games than any generation before them. Some companies are starting to see that the marketing techniques they once used are not quite as effective than they used to be, as current generations are seeking more engagement and reward from experiences than ever. So, what is gamification and why is it so popular?</p>

<p>&nbsp;</p>

<p>Gamification, to put it simply, is the process of taking a non-gaming environment, such as a website or an online community, and adding gaming mechanics to it. Gamification isn&rsquo;t about creating games for business purposes, it is about amplifying the effect of an existing experience but adding motivation techniques which are often used to make games engaging. An old example would be like when Scouts would be rewarded with a badge for a task that they wouldn&#39;t necessarily do outside of Scouts, such as orienteering or making a fire. The earning of badges turns something potentially mundane into something a lot more rewarding. A modern example would be the viral Pokemon Go, an app which rewarded users with Pokemon characters for walking significant distances; earning these high-level characters created an incentive for people to walk those distances which they may not have otherwise done.</p>

<p>&nbsp;</p>

<p>Gabe Zichermann, author of Game-Based Marketing and CEO of gamification.co argued that today&rsquo;s youth want a more engaging experience, and &ldquo;Gamification is required to bring those things into balanced, and to make things engaging enough so people will pay attention to them and stay focused on them for a longer period of time&rdquo;.</p>

<p>&nbsp;</p>

<p>So, how can you incorporate this fun concept of gamification into your business? More importantly, would it even work? Zichermann identified five of the most commonly used game mechanics:</p>

<p><br />
- Badges<br />
- Points<br />
- Leaderboards<br />
- Levels<br />
- Challenges</p>

<p>&nbsp;</p>

<p>You would be surprised by quite how many businesses are using gamification. For instance, Nissan&rsquo;s Carwings program was launched to increase customer loyalty, and gamifies driving. Nissan created a regional rankings dashboard where owners of the Nissan Leaf (Nissan&rsquo;s 100% electric car) could compare their performance against other local drivers and earn medals and awards. Carwings allows users to connect with their car using their smartphone, allowing drivers to set reminders, turn on the A/C and start charging the battery even when they aren&rsquo;t close to their Nissan.</p>

<p>&nbsp;</p>

<p>By incorporating gamification into your business plan, you could find a new way to craft longer-term engagement, increase customer loyalty and drive motivation to use your services as gamification harnesses the desire we all have within us to achieve feedback and reward.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-is-gamification-and-how-are-businesses-using-it</link>
      <pubDate>Thu, 31 Aug 2017 10:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TM Guide to Social Media Image Sizes]]></title>
      <description><![CDATA[<p>When you want to share a really great photo on various platforms, one standard size may not cut it. Sizing images correctly for social media is an important factor in making an aesthetically pleasing feed - you don&#39;t want certain parts of your cover photo being obstructed by your profile photo on Facebook. We&rsquo;ve put together this infographic for you to keep on hand for the next time you are creating any visual content for your social media platforms. One of the most common things for social media users to do is to share photos, therefore we have put together a short infographic to show you the optimum sizes for your social media photo posts for Facebook, Twitter and Instagram. Of course, social media platforms are being updated all of the time therefore this will not be a &lsquo;forever&rsquo; reference photo, however this is the most recent version for 2017.</p>

<p><img alt="TM Guide to Social Media Image Sizes" src="/assets/TM/uploads/images/TMGuidetoSocialMediaImageSizes-2.png" style="height:600px; width:240px" /></p>

<p><strong>Facebook</strong></p>

<p>One of the most common forms of sharing on Facebook is a shared image. Facebook recommends an upload size of 1200 x 630 pixels, and this will appear in your feed at a maximum width of 470 pixels, as Facebook scales the image 1:1. The sizes are similar if you are sharing a link; Facebook recommends an upload size of 1200 x 627. Facebook scales your images to their minimum dimensions, therefore for higher quality photos, we recommend increasing your image resolution to the same scale as the minimum size.</p>

<p>&nbsp;</p>

<p><strong>Twitter</strong></p>

<p>With Twitter, it is possible to tweet up to 4 images at one time, however you cannot go over 5MB. This size is decreased for animated GIFs with a maximum file size of 3MB. The minimum size for a shared image on Twitter should be 440 x 220 pixels, as these appear expanded at a maximum of 1024 x 512 pixels, and collapsed at 506 x 253 pixels in the Twitter stream.</p>

<p>&nbsp;</p>

<p><strong>Instagram</strong></p>

<p>Instagram is all about images. These posted images appear square in your feed - the size of Instagram images is currently 1080 x 1080 pixels. These photos are then scaled down by Instagram to 612 x 612 pixels, and appear in your Instagram feed at 510 x 510 pixels. A shared video width should also be 1080 and these can be between 3 and 60 seconds in length.</p>

<p>&nbsp;</p>

<p>We hope this helps you next time you create visual content for your social media channels!</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-guide-to-social-media-image-sizes</link>
      <pubDate>Fri, 25 Aug 2017 09:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Colour Can Influence Buying Decisions]]></title>
      <description><![CDATA[<p>It&rsquo;s pretty undeniable that colour plays a significant role in your business, even if you didn&rsquo;t realise it. Whether you are redesigning your logo or website or re-vamping your store or office, it is important to know the conscious and unconscious power that colour has in purchasing decisions. As a human, we see around 10 million different colours, yet these can be categorised into what we simply know as blue, green, and red, for instance. Colours have the power to create emotional reactions - some are pleasant, others are not so. Studies have shown that 84.7% of people say that colour is a primary reason they purchase a product, whilst 52% of people will not return to a store if they did not like the aesthetics. In this way, you want to be using colours which are aesthetically pleasing in order to increase your conversions.</p>

<h2>Gender Differences</h2>

<p>Studies have shown that women prefer softer colours, whilst men prefer bright colours. This is why tampon branding tends to use a lot of pale pinks and baby blues, whilst branding for video games is often bright red and electric blue.</p>

<h2>Brand Recognition</h2>

<p>Kissmetrics have that colour increases brand recognition by 80%. As we know, brand recognition has a direct link to consumer confidence. Large brands can even be associated directly with colours, for instance, the colour red is associated with energy and can be linked directly to Coca-Cola. Similarly, purple is used to soothe and calm and can be linked to Cadburys. Further, blue creates the sensation of trust and security and has links with Facebook.</p>

<h2>Colour And The Consumer</h2>

<p>It has even been shown by Kissmetrics that colour can attract specific types of shoppers, and even has the power to influence shopping behaviour. For instance, red creates a sense of urgency and therefore attracts impulse shoppers. Red can often be seen in clearance sales and fast food outlets. On the other hand, navy blue, a colour which creates the sensation of security, attracts shoppers who are on a budget and can often be seen in big department stores and banks. Pink and baby blue colours are often used in clothing stores as they attract more traditional buyers.</p>

<p>What colours is your brand based around? Of course, colour is not the be-all-and-end-all of making a sale, but it does have a lot more influence and create a lot more connotations than you may have originally thought.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/can-colour-influence-buying-decisions</link>
      <pubDate>Tue, 22 Aug 2017 14:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing Tips That Will Take Your Brand Back To School]]></title>
      <description><![CDATA[<p>Earlier this week we began our back-to-school segment explaining how you can get prepared, who your key audience is, and why it pays to start early.</p>

<p>This week we are continuing these ideas, as well as presenting some of the key findings from Deloitte&rsquo;s annual back-to-school survey which provided some excellent, very interesting findings. If you want to read the original survey let us know and we&#39;ll send you the details. Now we&rsquo;ll just jump straight into it&hellip;</p>

<h2>Key Findings From Deloitte</h2>

<p>Deloitte released its 10th annual back-to-school survey results, and the key findings were very interesting. We highlighted a few points from it we believe you will find interesting:<br />
&nbsp;- 25% of consumers plan to use social media for transactional purposes, such as to find promotional codes and vouchers<br />
&nbsp;-&nbsp;71% of total spending happens during an 8 week period from early July through to late August<br />
&nbsp;-&nbsp;1/5 shoppers are &lsquo;undecided&rsquo; about whether they will shop online or in-store and might be persuaded by targeted promotional efforts<br />
&nbsp;-&nbsp;98% of US consumers plan to buy school supplies, with an average spend of $104. Similarly, &nbsp;-&nbsp;97% plan to buy clothing and accessories (average spend: $284), 23% for computers and hardware ($307), and 18% for electronic gadgets ($254).</p>

<p><a href="https://www.totalmerchandise.co.uk/news/article/back-to-school-season:-are-you-prepared---part-1">Read more: part 1 of our back-to-school marketing guide.</a></p>

<p>Of the &lsquo;undecided&rsquo; shoppers:<br />
&nbsp;-&nbsp;68% plan to purchase from online retailers who offer free shipping<br />
&nbsp;-&nbsp;65% plan to shop at different points throughout summer to take advantage of deals<br />
&nbsp;-&nbsp;49% prefer loyalty programs that provide faster or cheaper shipping to discounts when shopping online</p>

<p>From this survey, it is clear that the undecided shopper market provides a big opportunity for retailers to sell their products through interesting offers and advertisements. Furthermore, it can be seen that retailers who begin their back-to-school marketing early and get those early sales are likely to receive a greater portion of the back-to-school sales as those who shop earlier tend to spend more money.&nbsp;</p>

<h2>How Are People Purchasing?</h2>

<p>We already know that the rise of mobile phone use is continuing; in 2014 roughly 40% of back-to-school searches were made on a mobile phone - this figure increased to 50% in 2015 and has been increasing ever since. Even whilst people are shopping in person, they are using their mobiles to get price comparisons online. Ensure that your website is mobile friendly and up-to-date for the back-to-school season as mobile accounts for more and more back-to-school spend every year.</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/back-to-school">promotional products for schools</a> and contact us today for your bespoke pricing!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/back-to-school-season:-are-you-prepared---part-2</link>
      <pubDate>Thu, 17 Aug 2017 09:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Back To School Season: How To Get Your Brand Ready For Class]]></title>
      <description><![CDATA[<p>Now, we don&rsquo;t want to stress you out as we&rsquo;re sure it felt like only a week ago that you were in WHSmith trying to justify to your child why they don&rsquo;t need 16 fluffy notebooks and a pack of felt tips costing more than your mortgage but&hellip; here we are! The back-to-school season is right around the corner as we near September, and it seems that almost as soon as school is over, parents are preparing to send their kids back. This back-to-school season is the second-biggest shopping season of the year, and in the US alone it accounts to $27 billion in sales and touches 29 million households (Deloitte). We thought we would take a look at some of the current back-to-school trends of 2017, as well as considering what the back-to-school market is and how you can best approach it.</p>

<h2>Who Is The Back-To-School Market?</h2>

<p>Companies have a variety of target markets for their products, and one very common market is the back-to-school group. There are 110,000 more pupils in the school system than in January 2016 according to the UK Department for Education. The same report shares that there are a total of 8.67 million pupils in all schools in England, and this number has been growing every year since 2009. Of course, the main target of back-to-school marketing is the student, but this consumer audience can also include parents, teachers, young students (who have an influence on parent spending) and adult students.</p>

<h2>Why Do Teachers Matter?</h2>

<p>You may not realise it, but teachers have untapped spending power; they are in need of constant classroom supplies as well as other purchasing needs. With more and more cuts on education spending, it is likely that teachers will be spending a lot of their own money on supplies, therefore, they are one consumer audience you should not be forgetting. Consider a few targeted advertisements geared towards teachers alone, as well as the adverts for students. Keep the data you receive from teachers separate from your back-to-school audience data so that in the future you can see how to effectively target the teacher audience.</p>

<h2>When Should You Start?</h2>

<p>Most companies have actually already started their back-to-school marketing, and from some of the statistics we have seen we can understand why! Google showed that before consumers actually shop, they search. The term &ldquo;back-to-school&rdquo; grew in search interest 48% in 2015, and it&rsquo;s still on the rise as well as trending earlier and earlier. Google also showed that 80% of back-to-school shoppers aim to complete their shopping in under a fortnight, and 70% of consumers aim to shop at three or fewer stores for their supplies, suggesting that the purchasing process is relatively quick. Therefore, you want your company to be early, present, and online during these critical months.</p>

<p><a href="https://www.totalmerchandise.co.uk/news/article/back-to-school-season:-are-you-prepared---part-2">Read more: part 2 of our back-to-school guide.</a></p>

<p>Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/back-to-school">promotional products for schools</a>&nbsp;and contact us today for your bespoke pricing!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/back-to-school-season:-are-you-prepared---part-1</link>
      <pubDate>Tue, 15 Aug 2017 14:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Early Should You Plan Your Christmas Campaigns?]]></title>
      <description><![CDATA[<p>Christmas already? Surely not! Earlier this month many of you will have noticed that Santa dropped a little email in your inbox notifying you of our 10% sale on desk advent calendars. We admit that it did feel a little surreal to be mentioning Christmas in August, however the reason we did is because now that the new school year is approaching, advent calendars will need to be ordered and dispatched soon after therefore it seems to be that now really is a good time to start considering this important seasonal purchase!</p>

<p>We&rsquo;ve had a think about how far in advance you need to plan your marketing for Christmas so you don&rsquo;t have to worry about it &ndash; that&rsquo;s one thing off the to-do list!</p>

<h2>Early Birds</h2>

<p>You may think we&rsquo;re crazy for suggesting you start considering placing orders for advent calendars and other festive promotional products now, but the National Retail Federation claims that &ldquo;each year about 40 percent of consumers begin their holiday shopping before Halloween&rdquo;. Between back-to-school promotions and the start of the festive period, there really is not a lot of time for you to sort out your festive marketing.</p>

<p>There is a difficult balance in making sure that you begin your marketing such that you are targeting the early bird shoppers as well as the impulse buyers. You don&rsquo;t want to start your marketing and stack your shelves full of products for them to remain full with little sales, but you also don&rsquo;t want competitors to start taking what could have been your revenue!</p>

<h2>When Should You Start?</h2>

<p>We&rsquo;ve thought it out, and believe that now &ndash; yes, Summertime &ndash; is probably the best time to start thinking about which products you want to be displaying and/or giving away. Start to get your orders in place with companies and consider the types of promotions you will do via email and on your website. This is important because you want to make sure you are fully stocked &ndash; if you start in Summer you have plenty of time to ensure that you have all the products you need by November which is the time when the real shopping begins.</p>

<p>The holidays do creep up on us fast, and every year we are finding that retailers start their sales sooner and sooner. Therefore, whether you have a large or small business, we want to help you consider whether starting early will benefit your company.</p>

<p style="text-align:center"><img alt="Beach Christmas" src="https://www.totalmerchandise.co.uk/media/news_article/5ecc4845f512c60ae7fbe454fa87f3c142dce715.jpeg" style="height:533px; width:800px" /></p>

<h2>Consider How Much There Is to Do</h2>

<p>Christmas is one of the biggest celebrations of the year for many people, therefore the marketing for it needs to be at the top of the game. There is a lot of ground to cover when marketing for the festive season; according to Constant Contact, 52% of small businesses claimed that customers attained during the holidays become repeat, loyal customers. Therefore, you want to be impressing as many of these potential new customers as possible. If you start too late you may miss out on these customers, so you want to begin sooner to create a good strategy for enticing further business.</p>

<h2>Good Planning Leads To Good Results</h2>

<p>It&rsquo;s a mantra many people live by: fail to prepare and you prepare to fail! According to Constant Contact, only 31% of small businesses start planning for the holidays 2-3 months in advance of Christmas. This does not give them a lot of time to create a unique, exciting and original campaign.</p>

<p style="text-align:center"><img alt="Wrapping" src="https://www.totalmerchandise.co.uk/media/news_article/479feb4578552191b03098433e71675d73e851b4.jpeg" style="height:513px; width:800px" /></p>

<h2>The Checklist</h2>

<p>It&rsquo;s all well and good starting early, but you need to have a proper checklist in place to determine exactly what needs to be done. We want to save you time by giving you a look at a basic holiday checklist that can suit most companies:</p>

<ul>
	<li>Create your campaign strategy &ndash; this will provide the overall structure to your festive marketing</li>
	<li>Create holiday deals and discounts &ndash; make sure you post these at appropriate times to maximise exposure</li>
	<li>Design a social media plan &ndash; make sure your posting is regular and relevant</li>
	<li>Consider giving away promotional gifts &ndash; these can be in the form of stocking fillers</li>
	<li>Create adverts &ndash; targeted adverts are key this time of year; you could even recycle your holiday adverts from last year to save on time</li>
	<li>Consider other holidays &ndash; not everyone celebrates Christmas so consider advertising for also the other holiday&#39;s people celebrate around the festive season</li>
	<li>Organise and schedule promotional emails &ndash; a lot of companies have taken to doing advent calendar style email marketing so customers receive a daily email in the lead up to Christmas sometimes containing offers and other information about the brand.</li>
</ul>

<p>So, do you still think it&rsquo;s too early to start thinking about Christmas marketing?</p>

<p>If you&#39;re looking for a great promotional product to use in your Christmas campaigns then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> - we&#39;re sure you&#39;ll find the perfect item.</p>

<p>Images from Pexels and Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-early-should-you-start-your-christmas-marketing-planning---part-1</link>
      <pubDate>Wed, 09 Aug 2017 15:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7388465745683e99c36fd858d8c63e3623f47ca4.jpeg" type="image/jpeg" length="573586"/>
    </item>
    <item>
      <title><![CDATA[The Rise of Side Project Marketing: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we explained a little about side project marketing; what it is, what it is useful for, and the effects it can have upon your main business. Unsplash, a free picture database, is an excellent example of side project marketing. Many companies love to use it to satisfy their high-quality imaging needs, be it for their website, blog, or social media, yet few people know how it actually came about&hellip;</p>

<p>Unsplash&rsquo;s roots began from a brand named Crew. Crew, at the time, was a start-up for people who wanted to create their own products but needed help with design and development. After launching the site, Unsplash sent major traffic to Crew&rsquo;s website and since then, Crew has launched many side-projects to market their company. Mikael, founder of Crew explained how the launching of their side projects saved their start-up:</p>

<p>&ldquo;We had no money. We changed our business model and had 3 months worth of cash left to turn things around. If we didn&rsquo;t we were toast. Done. We needed to find customers. But no one knew who we were. A marketing budget? Please. We were just trying to keep the lights on&rdquo;.</p>

<p>Crew created Unsplash by giving away all of the additional photos they didn&rsquo;t include in their website redesign for free.</p>

<p>Yet, how does the side project link to the core business? Consider the words of Brian Clark: &ldquo;Give something valuable away in order to sell something related&rdquo;. The point is, you want to create value for others in the form of perhaps apps or websites which you can build on the side without forgetting your main business. If people enjoy your side project, chances are that they will find your main project, and so the traffic begins.</p>

<p>What can you take away from this case study about Crew and Unsplash? Firstly, the main idea of Crew was to target creative people in need of freelance designers and developers, therefore they put together a side project which encouraged these clients and freelancers to come together in one platform. If you are considering creating a side project, you&rsquo;ll want to ensure that is it related enough to your original business to easily attract the traffic back to your main focus. Below are a few more points about side-project marketing</p>

<ul>
	<li>They need to be useful and valuable to your consumers</li>
	<li>They need to be low maintenance and easy to control</li>
	<li>They are a breath of fresh air to your business and are often exciting for everyone involved</li>
	<li>If you give things away and are generous, your audience will often respond well</li>
</ul>

<p>Do you have any ideas of a side-project that could work for your business?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-rise-of-side-project-marketing:-part-2</link>
      <pubDate>Thu, 03 Aug 2017 12:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Rise of Side Project Marketing: Part 1]]></title>
      <description><![CDATA[<p>Let us get one thing straight first: there is a significant difference between having a side project and side project marketing! Say, for instance, you have a start-up company. Your side project may be building a race car from scratch in your garage at home &ndash; this is a passion project pretty much completely unrelated to your business.</p>

<p>On the other hand, side project marketing is where you create additional alternative marketing plans (as well as the main plans you already have) to provide something which adds additional value to consumers. You are basically giving away free, valuable content to consumers in the hope that they will come back as potential customers. Although it may seem silly to divert your time and attention away from your main business, side project marketing can, in fact, lead to some amazing results and can be far more effective than blog posts or infographics.</p>

<p>It has become common for people to start ignoring adverts, or simply blocking them out. The truth is that people don&rsquo;t like being interrupted in what they are doing, so although you are able to get your brand in front of many faces by planting your ad in the middle of a Facebook video, you won&rsquo;t make yourself incredibly popular with the person who was enjoying that &lsquo;Funny Cats Compilation&rsquo;! Therefore, side project marketing can be effective in contacting your users over time by earing it with your side project.</p>

<p style="text-align:center"><img alt="The Rise of Side Project Marketing: Part 1" src="/assets/TM/uploads/images/TheRiseofSideProjectMarketingPart1-2.jpg" style="height:231px; width:450px" /></p>

<p>&nbsp;</p>

<p>Unsplash, a free picture database, is an excellent example of side project marketing. Many companies, from start-ups to larger businesses, are in need of high-quality images for their blogs and social media, however, using a stock image isn&rsquo;t really &lsquo;cool&rsquo; anymore. Unsplash explained that it &ldquo;started as a simple tool for creators. The concept was born from the pain we had in finding great usable imagery. Today, Unsplash is a platform fuelled by a community that has generously gifted hundreds of thousands of their own photos&rdquo;.</p>

<p>The site contains over 200,000 free, incredible qualities, high-resolution images brought to consumers by a community of photographers. For many marketers, this database is a dream come true &ndash; no more posed, awkward stock photos! Unsplash has completely taken off and gets an incredible 11 million unique visitors every month. Did you know, however, that this very successful site was a side marketing project for another company?</p>

<p>Check out the article later his week to find out more about this side project marketing success!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-rise-of-side-project-marketing:-part-1</link>
      <pubDate>Tue, 01 Aug 2017 08:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Modern Day User-Experience]]></title>
      <description><![CDATA[<p>What is user experience? We are finding that many companies are investing in this idea of improving user experience, but aren&rsquo;t entirely sure about what it is they are trying to improve. Now, more than ever is the best time to learn about user experience because great user experience has become a critical expectation for many consumers. The exact definition, as outlined by the International Organisation for Standardisation is a &ldquo;person&rsquo;s perceptions and responses resulting from the use and or anticipated use of a product, system or service&rdquo;. In other words, the user experience is how you feel about each contact you have with what is in front of you in the instant you are using it.</p>

<p>&nbsp;</p>

<p>Website design and user experience have come so far! For a bit of a throwback, check out this screenshot from Rocket Pop Media of a web page in the early 1990s.</p>

<p>&nbsp;</p>

<p><img alt="Modern Day User-Experience" src="/assets/TM/uploads/images/ModernDayUser-Experience-2.jpg" style="height:326px; width:450px" /></p>

<p>&nbsp;</p>

<p>Websites were, understandably, very simple. You could expect a lot of text, not-so-subtle links, a pretty much no design layout. Nowadays, web design has evolved considerably, such that aesthetics and usability are prioritised. From this, a good user experience is generated as it becomes a pleasure and easy to use the websites. User experience focuses on content and the importance of SEO is at its all-time highest.</p>

<p>&nbsp;</p>

<p>Ultimately, it has now become about not what you sell, but how you sell it. If you clicked the link to a page that took you to one looking like the screenshot above, you&rsquo;d probably click right off it! We are so image-conscious that we want a pleasant browsing experience &ndash; and that is fair enough! This desire for an easy, positive browsing experience is a massive reason why we decided to introduce our new multi-search feature. We have spent a lot of time investing in the latest technology to get you the best user experience possible when looking for products on our website. In our time-constrained business world, we all know that &lsquo;time is money&rsquo;, therefore it is no good to be wasting your valuable time sifting through pages and pages on a website for multiple products. Our new multi-search feature allows you to find and select multiple products that you would like to receive more information or a quote for in a fraction of the time it would take to search them individually.</p>

<p>&nbsp;</p>

<p>Check out the article from earlier this week to read more about it and to see the statistics on how much time you can save by using the new multi-search. So&hellip; what are you waiting for? Go and try it out!</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/modern-day-user-experience</link>
      <pubDate>Thu, 27 Jul 2017 10:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Time Is Money: Introducing Our New Search Feature]]></title>
      <description><![CDATA[<p>There are many key ingredients required in order to create a user friendly website, and hovering at the top of this list is giving people the ability to easily find the information they are looking for. Website navigation that is simple to use and easy to understand is critical to saving time, but what if you can go one step further? This is where a search feature comes in useful. But what about one step further than that? Let us introduce our new website feature: multi-search.</p>

<p>&nbsp;</p>

<p><img alt="Introducing Our New Search Feature" src="/assets/TM/uploads/images/TimeIsMoneyIntroducingOurNewSearchFeature-3.jpg" style="height:117px; width:450px" /></p>

<p>&nbsp;</p>

<p>The idea is simple, but the time and effort it saves is critical. We have spent a lot of time investing in the latest technology to get you the best user experience possible when looking for products on our website. In our time-constrained business world, we all know that &lsquo;time is money&rsquo;, therefore it is no good to be wasting your valuable time sifting through pages and pages on a website for multiple products.</p>

<p>&nbsp;</p>

<p><img alt="Introducing Our New Search Feature" src="/assets/TM/uploads/images/TimeIsMoneyIntroducingOurNewSearchFeature-1.jpg" style="height:326px; width:452px" /></p>

<p>&nbsp;</p>

<p>Our new multi-search feature allows you to find and select multiple products that you would like to receive more information or a quote for in a fraction of the time it would take to search them individually. You could think of it as an advanced version of what we are starting to see in the search bars of giant food companies. Don&rsquo;t believe us? We&rsquo;ll let the data do the talking&hellip;</p>

<p>&nbsp;</p>

<p>We had participants between the age range of 20 and 50 search for a list of four random items individually, and then using the new multi-search feature to see how much time they would save.</p>

<p>&nbsp;</p>

<p><img alt="Introducing Our New Search Feature" src="/assets/TM/uploads/images/TimeIsMoneyIntroducingOurNewSearchFeature-4b.jpg" style="height:213px; width:359px" /></p>

<p>&nbsp;</p>

<p>As you can see, the average website user can save an estimated 49 seconds when using the multi-search feature (85 seconds compared to 36 seconds). However, it is not only about the time you are saving. It is the ease at which this is done; you only have to visit one website page, the search is all carried out in one place, and then the items you have searched for are all in one tab on your screen. Check out our search below for a pen, logo bug, sports water bottle, sweets and a fidget spinner. As you can see, multi-search collects everything you are looking for in one handy page. You can then quick-view any item you want from the search and receive an online Rapid Quote for it within the hour (without ever having to leave the page!).</p>

<p>&nbsp;</p>

<p><img alt="Introducing Our New Search Feature" src="/assets/TM/uploads/images/TimeIsMoneyIntroducingOurNewSearchFeature-5.jpg" style="height:323px; width:450px" /></p>

<p><img alt="Introducing Our New Search Feature" src="/assets/TM/uploads/images/TimeIsMoneyIntroducingOurNewSearchFeature-6.jpg" style="height:609px; width:425px" /></p>

<p>&nbsp;</p>

<p><img alt="Introducing Our New Search Feature" src="/assets/TM/uploads/images/TimeIsMoneyIntroducingOurNewSearchFeature-7.jpg" style="height:603px; width:450px" /></p>

<p>&nbsp;</p>

<p>With websites and technology becoming more and more advanced, it is no surprise that the expectations for great user-experience are increasing. We&rsquo;d like to think that in terms of a user-friendly website, we have just raised the search-bar.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/time-is-money:-introducing-our-new-search-feature</link>
      <pubDate>Tue, 25 Jul 2017 09:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[6 Great Giveaway Ideas]]></title>
      <description><![CDATA[<p>We&rsquo;ve said it before, and we&rsquo;ll say it again: people love free gifts. A lot of the time at events, companies will bring promotional merchandise with them to give away, but how do you know what will be worth the investment? We&rsquo;ve put together a list of some of the most popular items for giving out at events and shows and why they are so successful. We&rsquo;ll just jump straight into it&hellip;.</p>

<h2>1. Listen To Their Tummy</h2>

<p>It&rsquo;s easy to earn favour through people&rsquo;s hunger as you hand out promotional chocolates or energy bars. Consider even finding a product that people don&rsquo;t see every day, such as fun bags of chocolate coins with your company&rsquo;s logo over it so people can remember who saved them when they were in need of a sugar rush.</p>

<h2>2. Offer Useful Items</h2>

<p>It is often the items that people find useful that will be remembered. For instance, a branded tote bag is always a great giveaway for events as people will be able to store all of the other items they have been given from other brands and with your brand name on the outside it results in more exposure. Furthermore, think of items that people might need but will have forgotten to bring, and you&rsquo;ll be their hero. For instance, if the event is on a sunny day outdoors, consider handing out promotional sunscreen.</p>

<h2>3. Move Away From The Standard Stuff</h2>

<p>Sure, pens and notepads are useful but are they memorable? Steer away from the standard swag and consider investing in some iPhone covers or picnic blankets to give away.</p>

<h2>4. Consider Something Different</h2>

<p>The real question is: does the giveaway item have to be tangible? The answer is no! You could offer a free downloadable e-book, podcast or music. That way you can be sure that people won&rsquo;t lose it.</p>

<h2>5. The Best-seller</h2>

<p>One of our best sellers at Total Merchandise are our t-shirts. The reason for this is because t-shirts get worn! They are a safe, unisex option that appeals to people of all ages. Whether it is used as a pyjama top or worn around town it will in some way generate a little publicity for your brand.</p>

<h2>6. Think About Your Audience</h2>

<p>If you&rsquo;re targeting a business event you will want to be considering branded notepads, pens and iPhone cases. However, with younger crowds such as University students you can have a lot more fun with it; consider promoting your brand through wacky items such as branded condoms. You are likely to be remembered at a point that is important to them!</p>

<p>Which giveaway items have you had the most success with?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/6-great-giveaway-ideas</link>
      <pubDate>Thu, 20 Jul 2017 13:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What We Can Learn from the Silverstone Grand Prix]]></title>
      <description><![CDATA[<p>Last weekend I worked at Silverstone for the long awaited Grand Prix. My role was to sell the Mercedes, Ferrari, Maclaren and other various brands&rsquo; merchandise for crazy amounts of money (we&rsquo;re talking &pound;15 for just a lanyard&hellip;). On the final race day of the Grand Prix, a customer comes up to me and asks if he can take a look at the 2017 &lsquo;Lewis Hamilton&rsquo; cap. The cap he was asking for was a black flat cap with &lsquo;Hamilton&rsquo;s wings&rsquo; on the back and a large Mercedes logo on the front. I showed it to him and as I did I noticed that he was wearing an identical cap, just that this one didn&rsquo;t have the &lsquo;wings&rsquo; on the back. I asked him why he would want to spend &pound;50 on a nearly identical hat to the one he already has. His response? &ldquo;Lewis Hamilton wears this hat, so I want to get the one he wears&rdquo;. This interaction allowed me to see first hand the power of Lewis Hamilton and quite how influential he is in the racing world. Of course, I knew he was popular, but these fans were spending upwards of &pound;500 on the latest merchandise just to be seen in the items Lewis Hamilton promotes!</p>

<p style="text-align:center"><img alt="What We Can Learn from the Silverstone Grand Prix " src="/assets/TM/uploads/images/WhatWeCanLearnfromtheSilverstoneGrandPrix-2(1).jpg" style="height:373px; width:600px" /></p>

<p>&nbsp;</p>

<p>Above: the man purchasing the almost identical cap</p>

<p>&nbsp;</p>

<p>As 47% of online consumers aged 18-24 use ad blockers, brands are further exploring influencer marketing. We are all guilty of spending a significant portion of our day on social media, therefore brands are now using influencers, the people we follow on social media and look up to, to get their products in front of a captive audience. The Silverstone Grand Prix weekend was an example of this in real life, as Mercedes pay Lewis to be wearing their branded products as he represents the brand, and consumers flock to buy the merchandise. In this way, Mercedes aren&rsquo;t posting adverts saying &lsquo;buy this product&rsquo;, they are getting a looked-up-to British idol to naturally, and organically, sell their product.</p>

<p><img alt="What We Can Learn from the Silverstone Grand Prix " src="/assets/TM/uploads/images/WhatWeCanLearnfromtheSilverstoneGrandPrix-3(1).jpg" style="height:373px; width:600px" /></p>

<p>&nbsp;</p>

<p>Above: the UK special edition &lsquo;Lewis Hamilton&rsquo; cap retailing for &pound;50</p>

<p>&nbsp;</p>

<p>Influencer marketing is a proven strategy which delivers incredible results which I have witnessed first hand. Lewis Hamilton won the Silverstone Grand Prix which looks to push his commercial value further than any of Britain&rsquo;s sports stars. He has an estimated net worth of &pound;131 million, and, as well as this, he is loved by millions as every time his car zoomed past a grandstand everyone would get up and cheer (51 times).</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-we-can-learn-from-the-silverstone-grand-prix</link>
      <pubDate>Tue, 18 Jul 2017 12:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Top Tips for Successful Back to School Marketing]]></title>
      <description><![CDATA[<p>Earlier this week we showed you some of our favourite back-to-school marketing campaigns from giant companies such as Victoria&rsquo;s Secret and Kleenex. From this, we&rsquo;ve decided to put together some top tips on how you can focus your marketing efforts on the back-to-school season in September. In 2016, it was estimated by Retailing Today that 62% of households plan to reduce their back-to-school spending this year. Therefore, the real questions are how can you get ahead of your competitors to ensure that they money they do spend is with you, and how can you help parents and students get ready for the beginning of a new school year?</p>

<p>&nbsp;</p>

<p><strong>Special Offers</strong></p>

<p>It&rsquo;s simple: if Company A offers a stationary kit for &pound;10 and Company B offers the same kit for &pound;10 but is also offering 20% off all back-to-school products, there becomes a clear winner. Consider price-cuts on school supplies to entice new and existing customers in. You could also offer early-bird specials or introduce a points plan/loyalty card.</p>

<p>&nbsp;</p>

<p><strong>Use Influencers</strong></p>

<p>We&rsquo;ve previously discussed how important influencers are in decision making, such that 82% of shoppers are &lsquo;highly likely&rsquo; to follow a recommendation made by an influencer according to MediaPost. If you are running a local business, consider the use of a micro-influencer or a a local celebrity to really make your brand known in the local community.</p>

<p>&nbsp;</p>

<p><strong>Plan Ahead</strong></p>

<p>Many parents will be buying the necessary back-to-school supplies around August, therefore you will want to plan ahead and make sure your campaigns are out by end of July to early August. The engagement rates from July to September grow exponentially, such that you can reach a 6x higher engagement rate than the average month come September.</p>

<p>&nbsp;</p>

<p><strong>Creativity is Key</strong></p>

<p>You&rsquo;re reaching out to children, not businessmen! Creativity is rewarded in back-to-school marketing as you&rsquo;ll want your business to stand out from the crowd. Try not to play it safe with a predictable marketing campaign where you overly-promote products, and think outside the box. You want something that will be appealing to children and their parents. Take a look at our previous article for more inspiration.</p>

<p>&nbsp;</p>

<p><strong>Get Social (Media)</strong></p>

<p>You can&rsquo;t have a campaign without social media! If you&rsquo;re looking to generate a buzz around your products, target young people on social media platforms such as Facebook and Instagram. With paid advertising, it&rsquo;s now easier than ever to get your brand into the places where students hang out&hellip; online! Common Sense Media reported that 45% of teenagers use social media every day, and this figure keeps on growing, so what are you waiting for?</p>

<p>&nbsp;</p>

<p>There are so many ways you can create a fantastic marketing campaign for the back-to-school season. Remember: parents love discounts and children love creativity. If you keep those things in mind your marketing efforts should be rewarded.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-top-tips-for-successful-back-to-school-marketing</link>
      <pubDate>Thu, 13 Jul 2017 09:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Of The Best Back to School Marketing Campaigns]]></title>
      <description><![CDATA[<p>Parents love it. Kids dread it. What else could it be but&hellip; back to school?! The Summer holidays are well underway, which means that with September right around the corner, many businesses have major marketing opportunities within their reach. There&rsquo;s a bit of time to think about how you can target this young demographic to get them excited about putting their school blazer back on, so we thought we&rsquo;d help you out by showing you three examples from some amazing brands and how they promoted the start of another school year.</p>

<h2>Staples</h2>

<p>Staples, the stationary brand, supported educated by creating the #StaplesForStudents campaign which offered students the chance to win one of two prizes when they made a purchase:<br />
1) Win a trip to meet Katy Perry in Los Angeles<br />
2) Win a trip to meet Katy Perry and receive a &pound;38720 ($50000) scholarship for their University<br />
As well as this amazing competition, Staples also teamed up with DonorsChoose.org in order to create more support for teachers and students. Staples pledged $1million to DonorsChoose and encouraged other people to donate. We love this campaign because it clearly shows that Staples care about education and the welfare of teachers and students and are not just trying to be overly consumerist.</p>

<h2>Victoria&rsquo;s Secret</h2>

<p>The lingerie brand launched a &lsquo;college&rsquo; and University inspired collection under their PINK branch in 2010 and is now hosting &lsquo;Campus Showdowns&rsquo; whereby one campus every year is chosen to host a PINK party. The winning campus is chosen through an online voting system &ndash; a smart move considering the digital world we live in. The Campus Showdown is promoted through social media and by using lots of hashtags and likes. The social engagement that Victoria&rsquo;s Secret receives during this time is really through the roof, making them the &lsquo;real&rsquo; winner.</p>

<h2>Kleenex</h2>

<p>Yes, we&rsquo;re serious, Kleenex tissues can be associated with going back to school. Kleenex launched their &lsquo;Commitment to Care&rsquo; &ndash; although we think &lsquo;Kommitment to Kare&rsquo; would have worked just as well &ndash; which was focused around a video they created showing real students discussing their feelings about entering secondary school. Whilst Kleenex tissues are present in the video, the main focus is on the children and how they come to understand that they are all facing the same fears. Whilst this isn&rsquo;t your traditional marketing campaign, it definitely handled a delicate situation in a memorable way.</p>

<p>Which campaign was your favourite? Most major back-to-school campaigns are often launched in the US, so could your company bring a viral back-to-school campaign to the UK?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-back-to-school-marketing-campaigns</link>
      <pubDate>Tue, 11 Jul 2017 12:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Time to Post On Social Media]]></title>
      <description><![CDATA[<p>Timing is everything when it comes to posting on Facebook, Twitter, and other social media platforms. Particularly if you are a UK based brand, you want to be posting when people will be on their devices to see it. This larger audience eventually converts into increased engagement and sales; therefore, it is a win-win situation. So, when is the best time to post on social media? There is no ultimate answer as some businesses may find some times yield more engagement than others, however we have split this into separate social media platforms which, surprisingly, have differing &lsquo;best&rsquo; times for posting your content.</p>

<p><strong>The Factors</strong></p>

<p>The main factors which have an effect upon the best time for you to post on social media include:<br />
-&nbsp;The country your company is based in<br />
-&nbsp;The social media platform you are using<br />
-&nbsp;The area you are targeting<br />
-&nbsp;How your target audience interact with the platform</p>

<p><strong>Facebook</strong></p>

<p>People use Facebook in a multitude of ways: at work, at home, on their mobile, and on their desktop. It is often noted as the ultimate social media platform as it is the most personable platform and many people use it even on the weekends. Research by Hubspot has shown that for Facebook the best times for posting in order to yield the highest level of engagement are as follows:<br />
-&nbsp;Weekend: midday to 1pm<br />
-&nbsp;Wednesday: 3pm &ndash; 4pm<br />
-&nbsp;Thursday and Friday: 1pm &ndash; 4pm</p>

<p><strong>Twitter</strong></p>

<p>Twitter is a platform used both at work and at home and people tend to scroll through during their commute or breaks. Twitter is popular amongst mobile users therefore it is unsurprising that people tend to use the app during their downtime. The best times found to post on Twitter are:<br />
-&nbsp;Monday &ndash; Friday: 12pm &ndash; 3pm<br />
-&nbsp;Wednesday: - 5pm &ndash; 6pm</p>

<p><strong>LinkedIn</strong></p>

<p>LinkedIn is undoubtedly the number one social network among professionals. Therefore, the times you are posting should reflect the hours of the day professionals are likely to be working. The morning commute, just before lunch hour, and the commute back home are found to be optimal times for posts to reach the maximum amount of people. Furthermore, it was found that posting on the weekends and well as posts on Monday and Friday receive far less engagement rates than the rest of the working week. The best times found to post on LinkedIn are:<br />
-&nbsp;Tuesday, Wednesday &amp; Thursday: 7:30am &ndash; 8:30am, 12pm, &amp; 5pm &ndash; 6pm</p>

<p><strong>Instagram</strong></p>

<p>Instagram is a very popular platform designed specifically for mobile users. Therefore, people tend to use Instagram all the time. Therefore, the only times that you should not be posting on Instagram are:<br />
-&nbsp;Monday &ndash; Thursday: 3pm &ndash; 4pm</p>

<p>So, does your content scheduling need a change up of timings? Get your ultimate timings right and you will maximise your engagement rates.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-time-to-post-on-social-media</link>
      <pubDate>Thu, 06 Jul 2017 16:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Ways to Increase Customer Retention using Social Media]]></title>
      <description><![CDATA[<p>If you own a business, no matter if it&rsquo;s big or small, it&rsquo;s likely that you use some form of social media to engage with your customers, build a following and increase brand loyalty. Social media is a powerful tool that we businesses can harness to gain customers and communicate effectively with them, but how can you hang on to these customers so that in the future they see the interesting and engaging content that you are posting? Of course, it is so important to be generating this fantastic content but there isn&rsquo;t much point if there is no one to see it! In order to help you strengthen these relationships, we&rsquo;ve put together our top three ways that we believe you can increase customer retention with social media.</p>

<p><img alt="Customer Retention" src="https://www.totalmerchandise.co.uk/assets/images/customer-retention.png" style="width:100%" /></p>

<h2>1.&nbsp;Be Real</h2>

<p>It&rsquo;s so important nowadays that your customers feel that they are engaging with a real human and not a modern-day robot. Don&rsquo;t fall into the trap of believing that interacting with customers online is much different from meeting and talking to them in person. There is no difference! View your virtual audience as the real people they are and approach them with genuine conversation and compassion &ndash; they are not just another number on your follower&#39;s list.</p>

<h2>2.&nbsp;Be Visible</h2>

<p>You won&rsquo;t generate and retain a social media following if no one can find your business on social media. In order to make sure people can find your page, make sure you are getting involved in a lot of platforms; this means creating&nbsp;a business page on Facebook, Twitter, Instagram, and LinkedIn as a bare minimum. Furthermore, you need to be remaining active on these pages as well as promoting your social media pages on your website and in your conversations with customers.</p>

<h2>3.&nbsp;Share Content</h2>

<p>As well as creating and sharing your own content, look out for customer testimonials or postings about your brand. According to research, 39% of adults have posted at least once on social media about a brand&rsquo;s product or service they have tried. So have a search and see what comes up, then see if the customer would be happy with you sharing their content. This step is particularly effective if you run a fitness or food business.</p>

<p>Increasing customer retention is in your business&rsquo; best interest as it yields revenue; research has shown that its 6-7 times more expensive to acquire new customers than it is to retain the customers you already have. Therefore, as well as trying to convert new customers, you should dedicate your efforts to also trying to retain your existing customers which will yield a higher return on investment overall.</p>

<p>Image credit: Designed by Freepik<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/3-ways-to-increase-customer-retention-using-social-media</link>
      <pubDate>Tue, 04 Jul 2017 11:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Increase Email Signups]]></title>
      <description><![CDATA[<p>Email signups. It&rsquo;s much easier said than done, but it doesn&rsquo;t mean it&rsquo;s impossible to achieve high levels of it. The newsletters your company release help your brand to stay at the top of the mind of your readers and customers as well as bring regular traffic to your website. However, when you put so much time into creating a newsletter, you want the people there to read them&hellip; right? We&rsquo;ve put together a few top tips on how to increase the number of people who have signed up to your email newsletters.</p>

<p>&nbsp;</p>

<p><strong>Offer an incentive</strong></p>

<p>Unfortunately, in this day in age, a lot of people won&rsquo;t do something for nothing. Therefore, in order to encourage people to do something which benefits you &ndash; in this case, sign up to your newsletter &ndash; you need to give something back. A lot of pages we have seen recently have offered 10% or 20% off of a purchase when a person signs up to their newsletter. As well as offering vouchers, you could also offer a free gift with purchase such as a promotional t-shirt, or a sweepstake such as offering the chance to win a trip to Costa Rica.</p>

<p>&nbsp;</p>

<p><strong>Make it easy</strong></p>

<p>Picture this scenario: you are browsing two similar websites whose products you are relatively interested in. A pop-up comes up on your screen offering you 5% off of your next purchase if you sign up to the newsletter. Sounds good, right? The first website asks just for your email address to receive the voucher code. The second website asks for your full name, date of birth, country of residence, email address and your contact telephone number. Which website are you more keen on getting the 5% off voucher from? Of course, you would choose the one you put in minimal effort for. Therefore, you should ideally just be asking for a person&rsquo;s email address to complete the sign-up. Any more and it becomes long winded and not worth it for just 5% off.</p>

<p>&nbsp;</p>

<p><strong>Show potential subscribers what they can expect</strong></p>

<p>Most people prefer to try before they buy. In this case, when offering a person on your website to sign up to your newsletter, perhaps choose two or three of your popular newsletters to pop up with it as examples. You could also let subscribers know how often you will be sending emails (some people like them daily, others like them less frequently), and you can also let them know you won&rsquo;t be spamming them and will keep their email addresses confidential.</p>

<p>&nbsp;</p>

<p>Following these steps should lead to an increase in subscribers to your newsletter. Ensuring that you are creating relevant, interesting content is incredibly important to retaining these subscribers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-increase-email-signups</link>
      <pubDate>Thu, 29 Jun 2017 09:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What Can You Learn About Viral Marketing from Fidget Spinners]]></title>
      <description><![CDATA[<p>If you haven&rsquo;t heard of fidget spinners we have one question for you: have you been living under a rock? These little gadgets have taken the internet by storm! A fidget spinner is a small metal or plastic product which rotate around a small bearing in the centre to create a satisfying spin that can go on for minutes at a time. They were originally designed for children who had difficulty controlling their movements or nerves, such as those with ADHD, however they have gone viral and it seems that every other person has one to play with now. As business owners, however, we cannot ignore these crazy trends as silly as they may seem. In fact, we can learn a lot about viral marketing with the main question of how can you get your products to go viral as well?</p>

<p>&nbsp;</p>

<p><strong>Social Media</strong></p>

<p>Surprise, surprise &ndash; social media plays a huge role in viral marketing. All by enticing a reaction, the growth of the fidget spinner happened exponentially such that once it had a following behind it, behaviour from other social media users is encouraged to pass on the craze. For instance, spreading fidget spinner memes and tagging friends in comments of Facebook post. Furthermore, discussing fidget spinners offline also passed the trend on through powerful word of mouth.</p>

<p>&nbsp;</p>

<p><strong>Sell The Product</strong></p>

<p>If you cannot create your own viral product, why not sell one which already exists? It is unlikely that these trends will continue to grow exponentially &ndash; there will eventually be a plateau and then a gradual if not sudden decline in demand &ndash; however while the trend is hot, there is most definitely an intense demand you can serve. You could also put a spin on it, for example, you could have promotional branded fidget spinners, or create luxury fidget spinners costing a lot more money, or glow in the dark fidget spinners, or even fidget spinners with Bluetooth speakers built in. The possibilities are endless for you to jump on a viral craze.</p>

<p>&nbsp;</p>

<p><strong>Capitalise with Content</strong></p>

<p>One of the easiest ways to capitalise from a viral trend is to create content centred around it. Create graphics, use the hashtag, make and share videos. Just let your followers know that you are current and on trend.</p>

<p>&nbsp;</p>

<p><strong>Understand Why They Go Viral</strong></p>

<p>There are a few things in common that these viral products seem to have, including the fidget spinner:<br />
1) They are priced reasonably. More often than not, these products cost under &pound;10 which means that most major retailers can feature the product by the tills where they are unavoidable for parents with children with them.<br />
2) They are catchy. These products are often collectable and tradable with friends, meaning that children at school can exchange, negotiate, and collect the fidget spinners with their peers. They are often portable, too.<br />
3) They are simple. This is a rather important point. If you want your product to go viral it needs to be easy to use and enjoyable for any age.</p>

<p>&nbsp;</p>

<p>Viral trends come and go, but if you can jump on board the craze when it&rsquo;s still hot it is a great way to show your followers that your brand is current and fun as well as potentially capitalising from the trend, too.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-can-you-learn-about-viral-marketing-from-fidget-spinners</link>
      <pubDate>Tue, 27 Jun 2017 12:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Social Media Psychology Studies to Boost Your Marketing: Part 2]]></title>
      <description><![CDATA[<p>Our last article discussed three of some of our favourite social media psychology studies which you can learn from to help boost your marketing tactics and skills. We are now bringing you part 2 with a few more influential studies&hellip;</p>

<h2>Decision Making</h2>

<p>There often comes a time when we are poor decision-makers be it for when we have to decide what to have for dinner, who to vote for or &hellip; what to put as our status? Publishing your ideas to the online world comes an uncomfortable feeling from the fear of being judged. Therefore, it is common that we will write a post and then change our minds about it. Studies tracked the activity of nearly 4 million social media users and found that 71% of users typed out at least one status or comment and then did not post it. Over the 17-day period, participants changed their mind on 4.5 statuses and 3.2 comments. It is common for people to decide to censor their posts when they feel that they do not know how their audience will react &ndash; this often comes as a result of having a diverse audience which is common to social media platforms such as Facebook. Our top tip to you would be to create personas for your audience which will allow you to understand and communicate with them better.</p>

<h2>We Choose What We Share</h2>

<p>Some people share content all of the time. Others do not. Research has shown that nearly 25% of people who use social media worldwide share &ldquo;everything&rdquo; or &ldquo;most things&rdquo; online. The flip side to this, the people who share nothing, comes in at 19% of people worldwide. When broken down into countries, it can be seen that Asian, African and Latin American countries tend to share more whilst countries in Europe tend to share a lot less. Therefore, if your business posts are targeted towards people in European countries, it is important to understand that they will often not share as much. Consider your region and keep your expectations realistic in terms of user engagement. For the UK, with the world average being 24% of people sharing everything, it falls at around 11-12%.</p>

<h2>Our Emotions Affect Others</h2>

<p>Just like seeing someone smile will often make you smile, emotions can be contagious in virtual settings, too. A huge study looked at the emotional content of over 1 billion Facebook posts over the course of two years and found that negative emotions were posted on Facebook on rainy, gloomy days, and these emotions travelled through the Facebook network to friends who lived in areas where it was not even raining. Indeed, positive emotions are also contagious such that seeing positive posts prompted more positive posts from friends. Therefore, if you want a happy, positive newsfeed it is important to share happy, positive content! This will ultimately leave your customers feeling happier subconsciously. Clever, right?</p>

<p>Which is your favourite study? We think it is so clever how we can tap into the psychology of what is going on behind all of the &lsquo;likes&rsquo; and statuses and can&rsquo;t wait to see how this research evolves.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-favourite-social-media-psychology-studies-to-boost-your-marketing:-part-2</link>
      <pubDate>Thu, 22 Jun 2017 15:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Social Media Psychology Studies to Boost Your Marketing: Part 1]]></title>
      <description><![CDATA[<p>There are hundreds of studies on social media marketing aimed to boost our marketing strategies and help us understand the type of marketing that can maximise sales. As social media is relatively new, this topic is continuing to be explored &ndash; we&rsquo;ve rounded up some of our favourite studies on social media marketing which can help boost your marketing strategies and make your marketing smarter.</p>

<h2>Arousal And Sharing</h2>

<p>A study by Jonah Berger has suggested that content which arouses strong feelings such as anger and happiness are more likely to be shared. This is because emotional arousal activates our nervous system which makes us more alert to the content we are seeing and gets us &lsquo;fired up&rsquo;. By sharing content, this allows us to release these feelings and leave this aroused state, providing a kind of closure. Therefore, if you create content that is mentally arousing such as captivating stores, your content will be more likely to be shared.</p>

<h2>We Want To Talk About Ourselves</h2>

<p>According to research at Harvard University, people can&rsquo;t help but share their thoughts as it triggers that pleasure centres in our brain in the same way they are activated when we receive money or eat tasty food. Studies have shown that participants would even pay money just to talk about themselves &ndash; talk about egotistical! Roughly 80% of social media posts are about the poster&rsquo;s personal experiences, therefore by encouraging your customers to talk about themselves, you will be able to build a stronger community.</p>

<h2>We Judge Immediately</h2>

<p>What is your company profile picture right now? Although you may not realise it, a profile photo makes a huge impression in just a fraction of a second. The same goes for the &lsquo;Team&rsquo; page on your website. Psychological Science has found that we draw conclusions about people based on a photo in 40 milliseconds! This study showed participants a series of photos that were all very similar apart from the facial expression. The headshots were rated based on characteristics such as attractiveness, trustworthiness, competence, etc. and it was found that even minor differences in facial expression could lead to dramatic differences in how the person in the image is perceived.</p>

<p>We&rsquo;re going to carry on in our next article with a few more studies which we feel can really help to boost your marketing! As we said, the research in social media marketing is still new and ongoing so we are excited to see what is next.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-favourite-social-media-psychology-studies-to-boost-your-marketing:-part-1</link>
      <pubDate>Tue, 20 Jun 2017 11:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Do We Like Likes: Part 2]]></title>
      <description><![CDATA[<p>Our article last week began to explain part of the huge phenomenon of &lsquo;likes&rsquo; and why we really like to get a &lsquo;like&rsquo;! As we explained earlier, &lsquo;liking&rsquo; pictures on Facebook and Instagram is a common habit as there are 3,125,000 &lsquo;likes&rsquo; being thrown around on Facebook every minute. As well as there being complex brain reward circuitry involved, there are also huge social aspects involved in understanding why we enjoy receiving likes, such as to feel part of a group. We&rsquo;re going to dive straight into more of the psychology behind why we like &lsquo;likes&rsquo;.</p>

<p>&nbsp;</p>

<p><strong>&lsquo;Liking&rsquo; Is A Form of Virtual Empathy</strong></p>

<p>In the same way we would tell a friend we like the dress they are wearing that day, or we nod in agreement to the argument they are making, we &lsquo;like&rsquo; on social media platforms to show solidarity with a friend and their way of thinking. In one sense, this is virtual empathy and it is easy to forget that social media is not real life! One study by Rosen et al., (in press) examined the effects of the &lsquo;like&rsquo; button on Facebook on virtual empathy; they surveyed 1390 adults about their media usage, their level of &lsquo;real world&rsquo; empathy, their empathy expressed in virtual worlds, and their perceived social support. Results showed that real-world empathy is six times more important than virtual empathy in making someone feel supported.</p>

<p>&nbsp;</p>

<p><strong>Seeking Approval</strong></p>

<p>An interview with Katie*, 23, told us that she has gone as far as deleting her Instagram posts if they don&rsquo;t receive enough likes and says &ldquo;I feel so much happier after I hit the 11 likes&rdquo;. The reason behind this happiness is because when you post an image on social media it is there for the world to see &hellip; and approve. Your post is vulnerable to the thoughts of others so if you don&rsquo;t receive as many &lsquo;likes&rsquo; &ndash; a form of approval &ndash; as you first thought, this may damage your pride or ego. It isn&rsquo;t a pleasant feeling when we don&rsquo;t receive approval from peers and other social media users as you begin to question your content. We naturally seek the approval of those around us; this goes back to a previous point made about humans being social animals and needing to be a part of a group.</p>

<p>&nbsp;</p>

<p>The major factors driving the popularity of social media usage are fundamentally cyberpsychological. We like &lsquo;likes&rsquo; for a host of different reasons, the main one being that we enjoy the feeling of reward when we feel approved and part of a group. We hope you enjoyed this slightly different article series on the psychology behind a major part of our social media business plans.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-do-we-like-likes:-part-2</link>
      <pubDate>Thu, 15 Jun 2017 09:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Biggest Marketing Trends of 2017 We've Seen So Far]]></title>
      <description><![CDATA[<p>It cannot be argued that marketing has changed a crazy amount over the past few decades. The core idea of marketing &ndash; communicating with consumers to sell a product or service &ndash; has not altered, however as the years progress people are aiming to find the newest and most exciting way to bring in customers and boost their sales. The recent years have been dominated by social media, therefore it is unsurprising that most of the marketing trends we are about to discuss involve social media platforms in one way or another. This is not, however, a bad thing; utilise social media to create fantastically coordinated campaigns to bring brands and consumers together.</p>

<h2>Influencers</h2>

<p>Influencers are everywhere. Using influencers to promote your brand has become one of the biggest marketing trends this year as, due to their high potential reach, they can quickly and effectively reach customers. By using influencers, you can generate hot-topic conversations with your target audience through people who represent the philosophy of your brand in a natural way. For more information on how to use influencers for marketing your brand see our previous articles on this topic.</p>

<h2>Video video video</h2>

<p>Video is the hottest medium of 2017 as, unlike text, it can convey clear emotion and the message is delivered is often much more memorable with a lasting impact. Since 2014, the popularity of video sharing website YouTube has increased by 40% showing just how impactful videos are. As well as videos you create and edit yourself, social media platforms, such as Instagram and Facebook, now allow for live streaming video meaning you can create content from pretty much anywhere you go.</p>

<h2>Keep it human</h2>

<p>We&rsquo;ve mentioned this one before, but in 2017 being &lsquo;real&rsquo; is becoming more important than ever in terms of your marketing strategy. Sales pitches can often be spotted from a mile away, which is why when you target consumers on an individual level you can be more human to them which does not turn potential customers away. If you keep your content personalised and relevant, perhaps by tracking consumers&rsquo; interests and habits, you will be able to create strategies to get these consumers to purchase your product or service.</p>

<h2>Consider short-term marketing</h2>

<p>In other words, give the content you are posting on social media and expiration dates, such as 24 hours on Snapchat. Research has shown that there is something alluring about creating and viewing content that will disappear within a given timeframe. It is sad to say that in 2017, this generation&rsquo;s attention span is shorter than ever which makes this content with an expiration date is even more crucial, as it makes your content urgent. The users will want to look now before they lose their chance to see the content.</p>

<p>Marketing is ever-evolving and if you don&rsquo;t jump on these trends it is possible that your brand may well fall behind. Successful brands have the mission to generate public interest around supporting their brand by attracting younger generations who want to be a part of their bigger picture.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/biggest-marketing-trends-of-2017-so-far</link>
      <pubDate>Tue, 13 Jun 2017 09:46:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Do We Like Likes: Part 1]]></title>
      <description><![CDATA[<p>To many of us, social media is an indispensable part of our lives. One of the first things we do in the morning when we wake up is look at our phones, and the same goes for one of the last things we do before we go to sleep. Psychological research has aimed to show why social media platforms are so important and why we really like getting &lsquo;likes&rsquo;. Although there are far more important things we should be concerned about, we cannot help but feel a little glee when we see an Instagram post hit the magic &lsquo;11&rsquo; likes. It is true that increased likes = increased engagement, but we want to take a step back and look into the psychology behind why we like, share, comment, and keep coming back.</p>

<p>&nbsp;</p>

<p><strong>The Like</strong></p>

<p>According to Facebook, &lsquo;&ldquo;like&rdquo; is a way to give positive feedback or to connect with things you care about on Facebook. You can like content that your friends post to give them feedback or like a Page you want to connect with on Facebook&rsquo;. Research has shown that 44% of Facebook users &lsquo;like&rsquo; content posted by their friends at least once every day, and 29% of these people do so more than once per day. Furthermore, since launching the &lsquo;like&rsquo; feature in 2009 (5 years after it&rsquo;s launch), there have been 1.13 trillion likes on Facebook &ndash; 4.5 billion &lsquo;likes&rsquo; every day and 3,125,000 a minute. From this, we can concur that &lsquo;liking&rsquo; is a common habit.</p>

<p>&nbsp;</p>

<p><strong>Brain Reward Circuitry</strong></p>

<p>A recent study has shown a significant relationship between Facebook and the brain&rsquo;s reward system (nucleus accumbens, NAcc). The NAcc is activated whenever we engage in rewarding behaviour such as sex, food, money and &hellip; receiving likes. Receiving a like on Facebook activates this brain reward circuitry such that the greater the intensity of Facebook use, the greater the feeling of reward.</p>

<p>&nbsp;</p>

<p><strong>Being Part of a Group</strong></p>

<p>It is well understood that human beings are social creatures &hellip; this is why it is social media! Humans constantly seek approval &ndash; it is uncommon to find humans who live on their own and only associate with themselves which is why we tend to form groups. Social media platforms are an extreme form of &lsquo;group&rsquo; such that you can have an increased amount of &lsquo;friends&rsquo; and &lsquo;followers&rsquo; than you would in real life and you can communicate with each other even more. Being part of a group is essential to humans &ndash; it is written into our DNA as a necessity to survive. Honestly, studies have shown that loneliness can actually kill humans! So when we are receiving a &lsquo;like&rsquo; on Facebook, it is affirming that we are part of a stable group that approve us.</p>

<p>&nbsp;</p>

<p>As this is such a huge topic, we will be discussing further why we like to &lsquo;like&rsquo; early next week in our next article. Keep your eyes peeled&hellip;&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-do-we-like-likes:-part-1</link>
      <pubDate>Thu, 08 Jun 2017 14:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Of The Top Benefits of Giving Away Freebies]]></title>
      <description><![CDATA[<p>As we explained in one of our recent articles, giving out promotional products can be a great way to obtain brand exposure and keep your company name in front of past and potential customers. It cannot be denied that people love freebies, whether they feel like they need it or not, a person will almost always take a freebie being handed out to them. Although on the surface, handing out freebies such as personalised notepads, pens, and mugs, may seem like a money loser, it can, in fact, be the opposite &ndash; when done correctly, these giveaways can effectively boost sales. We&rsquo;ve put together 3 benefits of giving away promotional merchandise to your clients.</p>

<h2>1) Getting More Is Better Than Getting Money Off</h2>

<p>Studies have shown that people actually prefer getting more of something than receiving a discount. For instance, studies in the Journal of Marketing showed that when participants had the choice between receiving 33% more coffee or 33% off the price of a regular coffee, most people picked receiving more coffee, regardless of the fact that the discount is a better deal in terms of the cost of coffee per ounce. In other words, people will perceive receiving a freebie as a gain, whilst perceiving a discount as just a reduction in the loss paid out of pocket, therefore although it does not make economical sense, we would rather gain than lose.</p>

<h2>2) Giving A&nbsp;Free Gift With Purchase Boosts Sales</h2>

<p>Studies in the same journal found that when offering a freebie with a purchase without specifying what this gift would be increased sales. Our purchase decisions are often based on emotion, therefore if a surprise is involved, retailers can get away with giving away small freebies as the uncertainty of what the gift is has a stronger impact than simply offering more to consumers.</p>

<h2>3) People Will Return The Favour</h2>

<p>Think about when you last went to a dinner party &hellip; you probably brought the host a bottle of wine or some flowers as a gift? Now, think about when you had a dinner party &hellip; your guests probably brought you a gift to thank you and return the favour. The same concept works when giving away freebies to your customers &ndash; this is known as the reciprocity principle. A study by Gardner (2005) found that feeling obligated to reciprocate a favour &ldquo;can occur despite the fact that we may never have requested the favour in the first place&rdquo;. Therefore, once your customer has had a taste of your brand, they will likely feel obligated to buy more than what they have been given for free. Another example of the reciprocity principle would be when you are in a supermarket and there is a stand handing out free food samples &ndash; you take one, and then feel obligated to purchase a full-size version of whatever it is.</p>

<p>These three benefits show you how when your customer receives a gift for free, they often respond in surprising and often unconscious ways. From this, your business will ultimately be &lsquo;thanked&rsquo; for its generosity by having increased custom.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/3-benefits-of-giving-away-freebies</link>
      <pubDate>Wed, 07 Jun 2017 08:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Power of Promotional Marketing]]></title>
      <description><![CDATA[<p>We&rsquo;ve got two words for you here: brand recognition. Building brand recognition is a major reason why promotional products are so popular for marketing campaigns. We bet you have at least one promotional pen or mug lying around your work desk or at home.</p>

<p>The British Promotional Merchandise Association (BPMA) conducted much research and surveys which showed that there is a direct correlation between promotional product advertising and an improvement in brand recognition and an increase in sales.</p>

<p>What&rsquo;s more, by creating a promotional campaign that consists of &lsquo;useful&rsquo;, good quality items, e.g. pens, mugs, which last a long time, your customer could be taking this item with them wherever they go, therefore potentially catching the eye of other prospective customers.</p>

<p>Firstly, this increase in brand awareness and better sales leads to a high return on investment. For the low prices you can pay for promotional products, the sales you could yield often far outweigh the costs.</p>

<p>From the infographic below, you can see that from a 2012 study conducted by the BPMA on almost 15,000 people who had received a complimentary promotional gift within the past year:</p>

<ul>
	<li>79% would likely do business with the company again</li>
	<li>56% claimed they had a higher impression of the company after receiving the gift</li>
	<li>66% could recall the brand from a product given to them within the past 12 months</li>
	<li>6 out of 10 consumers would keep a promotional product for up to two years</li>
</ul>

<p><img alt="The Power of Promotional Marketing" src="/assets/images/powerofpromoting-full.jpg" style="width:100%" /></p>

<p>The first step in promotional marketing is to select a product which will make a positive impact on your target audience. It does not have to be expensive but it should be valuable and something that people will use regularly as a part of their lifestyle habit which will, in turn, allow for increased brand awareness. Items such as mugs, pens, notepads and tote bags often prove to be very popular.</p>

<p>Furthermore, promotional gifts can really change buyer habits, such that many consumers are often willing to switch their brand in order to receive a complimentary merchandise gift. Therefore, giving away a &lsquo;free gift with purchase&rsquo; can elevate your sales massively.</p>

<p>Promotional product marketing can be so powerful if it is executed correctly and it is an excellent way to increase your brand awareness by penetrating your market and getting people to believe in your brand. All you need to do is consider what is relevant to your brand and then get your name out there!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-marketing</link>
      <pubDate>Thu, 01 Jun 2017 15:46:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[6 Reasons Why Social Media Competitions Are Great For Business]]></title>
      <description><![CDATA[<p>A short while ago we gave you our TM Top Tips on how to run a competition on your social media websites, however now we want to explain to you why they are so great.</p>

<p>There is no doubt that if you have a brief scroll through any social media platform, be it Facebook, Instagram, or Twitter, you will stumble upon a competition. We even ran a competition a few weeks back to get our Instagram followers to show us their favourite promotional mug!</p>

<p>These contents lead to many benefits for your business, and we&#39;ve picked out the top 6 reasons why we believe you should run competitions for your business.</p>

<p style="text-align:center"><img alt="Competitions for brand awareness" src="https://www.totalmerchandise.co.uk/media/news_article/d725f06fa75ecb1ad3d052974d01f5e7d9e43cfd.png" style="height:850px; width:850px" /></p>

<p><em>Infographic provided by Freepik</em></p>

<h2>1.&nbsp;Build A&nbsp;Community</h2>

<p>Particularly with small businesses, it is so important to build a community, be that of local supporters or far away customers. A lot of the time, business names are spread through word of mouth via family and friends, but running a competition would help to build a community by encouraging people to talk about the brand behind it.</p>

<h2>2.&nbsp;Gain Followers Using Incentives</h2>

<p>It can be difficult to persuade many people to do something like share with you their thoughts on your business or provide key demographic information that can be vital to your company without an incentive. By running a competition, you are providing that incentive for them in the form of a prize! In other words, you give people a strong reason to follow your account and incentivise this action in exchange for a chance to win the prize on offer.</p>

<h2>3.&nbsp;Gain Subscribers</h2>

<p>Ideally, you want as many people as possible to be reading your emails from your subscriber list, but how do you generate this list in the first place? A lot of social media competitions now ask for an email address to take part in the competition, thus allowing people to subscribe to your email newsletter. Today&#39;s social media users want content which is relevant to them, and by capturing the correct audience in your competition, you are able to promote your products that are relevant to them.</p>

<h2>4.&nbsp;Create Brand Awareness</h2>

<p>Again, if you are a smaller business this point is particularly important. You want to be generating buzz and interest around your brand and a contest is a great way to build awareness. You can use features such as Facebook ads to raise further awareness, and encourage people to share&nbsp;your content online to enhance their chances of winning.</p>

<h2>5.&nbsp;Increase Sales</h2>

<p>Of course, one major reason why you are running a business is to generate sales. Naturally, after a competition you are likely to have an increased follower base and increased buzz around your brand should lead to an increase in sales. Running a competition is a fantastic way to convert your business leads into valuable customers - especially the winners who will have likely tried your product for free!</p>

<h2>6.&nbsp;Increase Engagement</h2>

<p>Running a competition is a sure-fire way to generate more likes, comments, shares, retweets and more! Make sure you are tracking this engagement using programmes such as Google Analytics and ensure that you keep the engagement going via a mailing list or an active social media page that is responsive towards the relevant conversation.</p>

<p>Has your business ever run a competition? What did you find the greatest benefits were? We love getting to know our audience and continue to expand it which is why we enjoy holding social media competitions and flash giveaways - keep your eyes peeled for the next one!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/6-reasons-why-social-media-business-competitions-are-great</link>
      <pubDate>Tue, 30 May 2017 15:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2221a464a6eb5284ace6837b24c7f82073fa8cac.jpeg" type="image/jpeg" length="484509"/>
    </item>
    <item>
      <title><![CDATA[Mobile Apps vs Mobile Web]]></title>
      <description><![CDATA[<p>Move over desktops, because mobiles are hotter than ever. The latest figures from the OfCom Communications Market report show that the total browse time per month is much higher on smartphones. Indeed, in the United Kingdom, users spend on average 66 hours per month browsing on a smartphone, compared to 29 hours on a desktop. As we discussed in our previous article, mobile-only social networks, including Snapchat, are only ever getting more popular and this is driving increases in time spent on mobile devices. So, as a business owner, it can be difficult to decide what you should focus your efforts on in terms of various mobile mediums.</p>

<p>&nbsp;</p>

<p><strong>What is the difference?</strong></p>

<p>The real question is where should you be investing your money: on the mobile web or on a mobile app? But what is the difference between the two? The mobile web means a website that is responsive and adaptive or designed specifically for mobile browsers. Mobile apps, on the other hand, draw in traffic and gain users.</p>

<p>&nbsp;</p>

<p><strong>The mobile web vs. mobile apps.</strong></p>

<p>Research has shown that the mobile web is growing much faster than mobile apps; in fact, it is twice as big in terms of raw traffic. The traffic from the mobile web is also highly distributed, and we can draw a lot of similarities between the mobile web and the desktop web as users are familiar with this medium. Furthermore, when browsing on mobile web people visit so many unique websites every day through clicking on links, as, after all, when using the mobile web you aren&rsquo;t contained within the walls of an app.</p>

<p>&nbsp;</p>

<p>On the other hand, because of apps, we are now spending far longer on our mobile devices. Whilst we aren&rsquo;t spending much more time on desktops than we were in 2010, the mobile world has gone crazy, such that people spend 85%-90% of their browsing time on a mobile phone. When you consider the likes of Instagram and Snapchat, that statistic does make a lot of sense. In terms of raw traffic, the reason apps aren&rsquo;t sending out as much traffic is because you are less likely to click a mobile web link as you want to stay in the app that you are in. Furthermore, unlike mobile websites, people don&rsquo;t visit hundreds of apps, they only visit a few.</p>

<p>&nbsp;</p>

<p>The first thing you must consider when catering your brand for mobile devices is if your page or app is mobile friendly. You want to be able to deliver a great user experience right from the search, so optimise your site for search engines. Whether you decide to maximise your efforts in mobile web or mobile apps, ensure you are creating great content experience that delivers answers efficiently. If you are a smaller business, starting off with focusing on your mobile web experience is advised as it does provide a lot more features and functionality than you may have first thought. If you have a larger company and want to be able to send push notifications and if you have the power to generate downloads, then focus on app development.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/mobile-apps-vs-mobile-web</link>
      <pubDate>Fri, 26 May 2017 14:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TM Top Tips: How to Use Snapchat for Marketing]]></title>
      <description><![CDATA[<p>As we can see by its growing popularity, Snapchat is not just another fad app as it has taken the social media world by a storm. With a valuation of $16 billion you&rsquo;d be silly to not get involved in this social media platform; with 158 million users utilising the platform every day, it&rsquo;s a fantastic opportunity to use to interact with customers, engage users and market to the masses. We&rsquo;ve put together some top tips on how to use Snapchat for your business marketing.</p>

<p>&nbsp;</p>

<p><strong>Utilise influences</strong></p>

<p>We&rsquo;ve mentioned the importance of influencers in an article a short while ago, and that is because they are everywhere! Social media influencers can provide great brand exposure. To market on Snapchat using influencers, consider letting them do a &lsquo;Snapchat Takeover&rsquo;, where they log in to your account, take over the Snapchat story and see what develops. It shakes things up by having a fresh, popular face on the scene as well as bringing in new customers who perhaps were a fan of the influencer and now a fan of yours. Just make sure the influencer lets all their followers know your brand name and and username so they can follow your account.</p>

<p>&nbsp;</p>

<p><strong>Keep it real</strong></p>

<p>Candid content is the best type of content for Snapchat. There is no need to create custom designed snaps when all they are doing is burning a hole in your budget and being inefficient. Snapchat is a medium whereby you can be candid and real with your users and show them what your brand is like behind the scenes. Perhaps you could let your employees post directly to your feed, or have one dedicated social media whizz to run the scenes. The snaps can be as long or short as you like, but as an average, brands tend to post roughly 13 stories a month, with 11 snaps per story.</p>

<p>&nbsp;</p>

<p><strong>Have specific Snapchat promotions</strong></p>

<p>Research suggests that 67% of University students want to receive more discounts and promotions from brands on Snapchat. Indeed, Youtubers are known to do &lsquo;Snapchat Giveaways&rsquo;, such that the only way you can find out about the giveaway is to be following them on Snapchat and watching their snaps every day. Encourage your followers to visit your website or another of your platforms and incentivise followings with promotion codes or contests with prizes.</p>

<p>&nbsp;</p>

<p>Have you made your Snapchat account yet? As we know, the medium of video is just growing so jump on board to this social media niche that Facebook and Twitter have nothing on!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-top-tips:-how-to-use-snapchat-for-marketing</link>
      <pubDate>Thu, 25 May 2017 08:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Market to Millennials on Social Media]]></title>
      <description><![CDATA[<p>Today, we have countless options when it comes to marketing using social media. You can personalise your strategy to suit your business by choosing posting times, style, and content. However, when it comes to marketing to Millennials, we need to remember that they are always looking for that &lsquo;next big thing&rsquo; and with platforms coming and going all the time their moves can be a pretty tricky thing to decipher. We&rsquo;ve put together a few top tips on how to market to Millennials using social media.</p>

<h2>Videos are better than text</h2>

<p>Videos are one of, if not the most, effective marketing instruments in your toolbox. According to research from Magisto, 85% of Millennials are currently using video in their marketing strategies, and 45% are dedicating more than &frac14; of their budget to it &ndash; that is some high statistics! The reason why video is such a powerful medium is that it can be effortlessly added into any social media platform, from Instagram to Facebook. Videos increase brand awareness effectively as users don&rsquo;t want to read about a brand anymore &ndash; they want to see it!</p>

<h2>Get a Snapchat account</h2>

<p>Whilst Facebook is still very popular, Snapchat is the new big thing. It goes hand-in-hand with the point above that videos are bigger and better than ever and they are the medium people want to see. Research has shown that Snapchat reaches 41% of all 18-34 year olds in America every day. Now that Snapchat is far more advanced than its original days, it is possible for your business to place video adverts within Snapchat&rsquo;s Live Stories, or even put your news in Discover where media companies such as Cosmopolitan post their content daily.</p>

<h2>Be their friend</h2>

<p>Friends are incredibly important to Millennials &ndash; due to social media most Millennials have a large circle of friends, perhaps more online than offline! As a business, your aim should be to develop your brand such that you can befriend Millennials; be trustworthy, genuine, and sociable. These are the top three values that people seek in a best friend, therefore they are the top three values you should aim to have within your business. For instance, Coca-Cola released the &lsquo;Share a Coke&rsquo; campaign with the aim to engage customers in a way that reinforced their core brand attitudes.</p>

<p>Ultimately, you need to be looking back to look forward; businesses need to be looking at past behaviour to know where their audience spends their time online and then gauge where they may be headed next. Keep an eye out for social networks that are adding new features, such as Snapchat, and then consider ramping up your advertising and content strategy for that platform. Being proactive instead of reactive will reap large results amongst Millennials.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-market-to-millennials-on-social-media</link>
      <pubDate>Fri, 19 May 2017 08:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Fathers Day 2017: How to Boost Your Sales]]></title>
      <description><![CDATA[<p>Last month we showed you our favourite Father&rsquo;s Day marketing campaigns over the past few years. Whilst those are there to inspire you, we also wanted to give you a few lower-key ideas that are incredibly easy to do for Father&rsquo;s Day this year &hellip; psstt&hellip; it&rsquo;s the 18th June &ndash; don&rsquo;t forget! Father&rsquo;s Day is a lot of people&rsquo;s favourite holiday as it is a time to say thank you to their Dad, get pampered by their children, and create campaigns to boost sales! As with any celebration day, as a business owner, your aim is to give your customers reasons to come to you and make a purchase on your website. Therefore, we have put together a few easy ideas and tips for you to make your business heard over Father&rsquo;s Day.</p>

<p>1) <strong>Put together a page on your website dedicated to Father&rsquo;s Day products.</strong> So many people question what to buy their Dad&rsquo;s for Father&rsquo;s Day &ndash; they aren&rsquo;t easy to choose a gift for. Do the work for your clients and, trust us, they will thank you. You could create a page on your site or post daily ideas on your social media pages in the style of a gift guide selection based on a Father&rsquo;s interests.</p>

<p>2) <strong>Offer free gift wrapping.</strong> A lot of the time, people leave purchasing Father&rsquo;s Day gifts to the last minute, so get one step ahead and offer free gift wrapping which is handy and always welcomed by busy children and spouses who have limited time to sneak off and hide the gift!</p>

<p>3) <strong>Don&rsquo;t miss out if you offer a service.</strong> Your company doesn&rsquo;t have to sell products for you to get involved in Father&rsquo;s Day. For instance, if you own a hairdressing salon, you could offer a free haircut to Dad&rsquo;s on Father&rsquo;s Day when their child comes in for a haircut. Or, perhaps if your business offers golf lessons you could give away a golf-related gift with every purchase of the classes.</p>

<p>4) <strong>Host an event!</strong> Events are always popular and fun, and now you have an excuse to host one. If you have a store, you could host a special event in your space which is child-friendly to drive traffic and interest. On the day you could offer special discounts and a special area where children can make &lsquo;secret&rsquo; purchases without their father seeing!</p>

<p>5) <strong>Run an email promotion.</strong> We could say this until the cows come home for every big occasion, but that&rsquo;s because it&rsquo;s so important. June can be a tricky time to keep your sales afloat but with email marketing, you can reach your customers directly. We think they&rsquo;re great because they are very effective when promoting a time-sensitive sale or seasonal discount. Remind your clients of your special Father&rsquo;s Day offers in the month as June approaches, and as the day gets closer you could consider offering some in-store promotions to draw more customers in.</p>

<p>If you take these tips on-board, you should be well on your way to boost sales for Father&rsquo;s Day. Furthermore, if you are looking for bigger-scale ideas, check out our last article for some incredible Father&rsquo;s Day marketing campaigns.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/fathers-day-2017:-how-to-boost-your-sales</link>
      <pubDate>Wed, 17 May 2017 14:46:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Run a Creative Competition Online: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we went through the beginning stages of running a creative online competition, including thinking of a prize, deciding how your users can enter, understanding the required content and creating a budget. Today we want to reveal to you the next few stages of creating a fantastic competition to build your social media followings and increase your sales. Let&rsquo;s jump straight in&hellip;</p>

<h2>Step 5: Decide how long you want to run the competition for</h2>

<p>Let&rsquo;s be honest: dragging a competition out for too long will just generate a lack of interest surrounding it as it can seem too distant. However, running a competition for too short a time can mean that you risk missing out on more entries. So what is the happy medium? The answer here is that it&rsquo;s personal to your campaign &ndash; you need to consider several factors. Do you have a large existing community to promote to or are you relying on a lot of external traffic sources? If it&rsquo;s the former you don&rsquo;t need as long and you could do a 24 hour flash competition but if it&rsquo;s the latter, you may want to take your time with it. We recommend around 1-3 weeks depending on the value of the prize.</p>

<h2>Step 6: Run your competition</h2>

<p>We don&rsquo;t need to explain this one for you! Go ahead and have fun with it.</p>

<h2>Step 7: Track your results</h2>

<p>There&rsquo;s no point in doing a competition if you can&rsquo;t learn from it &ndash; it&rsquo;s vital that you track your results. Take some time compiling the statistics from Facebook, Twitter, Google Analytics etc. You don&rsquo;t need to pay to track your results &ndash; there&rsquo;s plenty of fantastic websites out there that can help you for no cost at all.</p>

<h2>Step 8: Choose your winners</h2>

<p>Arguably the most exciting part of a competition is choosing your winners! You could select them from random or it could be a factored decision. Either way, we recommend creating a huge hype out of selecting the winner on social media to generate some fantastic social activity and let people see what else you can offer. Consider contacting your winner and asking them to take a photo of themselves with the prize with their permission to post it on your social media accounts &ndash; this adds a great personal touch to your profiles whilst generating exciting activity. You could also take the time to send the photo out to your email subscriber list to show off the lucky winner and let them know that there could be more to come.</p>

<p>We wish you the best of luck in creating your competition! Bear these steps in mind and a fantastic, creative competition should be created.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-run-a-creative-competition-online:-part-2</link>
      <pubDate>Fri, 12 May 2017 10:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[10 Great Ideas To Make Your Blogs The Best They Can Be]]></title>
      <description><![CDATA[<p>Blogging, or having a news area on your website, can be a great way to draw new customers to your business as well as creating new regular page links for your site. It could be connected to your website directly, or it could be something separate that just links to your business. Either way, one thing is for sure: it needs to be updated regularly. A great business blog is not there to sell, it is there to show customers why they should do business with you and not take it elsewhere. We know that finding inspiration for blog posts can be tough, so we&rsquo;ve come up with 10 ideas for you to get you going, draw in new visitors, and strengthen customer relationships.<br />
&nbsp;</p>

<p>1) <strong>Discuss current news</strong> &ndash; no one is asking for your political opinion, but people in business tend to discuss current affairs. Therefore, consider how these current affairs are affecting your customers and write about it. Think about running a Google Alert on certain keywords linked to your industry to find relevant news to discuss.<br />
<br />
2) <strong>Answer the questions people are asking</strong> &ndash; creating an FAQ post shows your customers that you are responsive and aim to save your customers time.<br />
<br />
3) <strong>Create a customer success story</strong> &ndash; it&rsquo;s great when a customer sends in a testimonial, but have you ever considered turning it into a post? With your customer&rsquo;s permission, you can add a personal and valid touch to your blog by talking about the testimonial, and hopefully soliciting more customer stories.<br />
<br />
4) <strong>Talk about the future</strong> &ndash; one way to strengthen your customer relationships is to give your readers a sneak-peek into what your business has planned for the coming year to start generating interest. Perhaps you are planning a Charity Ball, or are considering expanding to a new site. If so, let your readers know!<br />
<br />
5) <strong>Create video content</strong> &ndash; we&rsquo;ve discussed this so many times, but that is because we think it&rsquo;s important! Create variety with a video post by either showcasing a new product or promoting an upcoming event.<br />
<br />
6) <strong>Make an infographic</strong> &ndash; there&rsquo;s plenty of free templates out there for you to create your own fact-filled, graphic posts to share on your social media, which will hopefully be shared by your customers too.<br />
<br />
7) <strong>Introduce your team</strong> &ndash; if you own a relatively small company, consider going behind the scenes and introducing staff profiles. This gives a human face to your company by being able to put a face to the name &ndash; you could also make a big deal about introducing new or seasoned employees.<br />
<br />
8) <strong>Create a regular feature</strong> &ndash; this could be anything from &lsquo;How To: Tuesdays&rsquo; to a &lsquo;customer of the week&rsquo; feature. Regular content is the best kind of content.<br />
<br />
9) <strong>Run a contest</strong> &ndash; we spoke about how to create a fantastic online competition in our last two posts. It could be something as simple as offering a prize for the most interesting customer suggestion.<br />
<br />
10) <strong>Talk about the beginnings</strong> &ndash; sharing the story of your company&rsquo;s origins is always something people like to read about, particularly when is discusses personal dream&rsquo;s and challenges. Write about why and how you started your business to generate a human feel and a whole lot of interest.</p>

<p><br />
Ultimately, the key to a successful blog is variety and consistency &ndash; mix it up with different types of posts and make sure you are posting regularly!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/10-ideas-for-your-blog</link>
      <pubDate>Wed, 10 May 2017 11:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Run a Creative Competition Online: Part 1]]></title>
      <description><![CDATA[<p>A great thing to be doing for big and small businesses alike is to run online competitions &ndash; but how can you make sure it&rsquo;s successful? Instead of thinking about social media in a linear way, you need to step outside of the box of believing you can build a social media following just by posting creative content &ndash; yes, great posting is fantastic but it&rsquo;s not the be-all and end-all. Running a competition can be a very successful tactic to encourage interaction and tap into existing communities within your niche. We&rsquo;ve put together a big plan for you to brainstorm how you would run a creative competition online.</p>

<h2>Step 1: Think of a Prize</h2>

<p>Who enters a competition without a prize? No one! The first thing you need to consider is your incentive, as that is what the whole competition will be based around. The prize could be a product, or a service, or perhaps the winner could be featured on your social media profiles. Whatever you decide, ensure that your prize will appeal to your target audience. It doesn&rsquo;t need to cost an arm and a leg &ndash; we recommend prizes of a value between &pound;25 and &pound;100.</p>

<h2>Step 2: Decide How Users Can Enter</h2>

<p>Before you decide how your users can enter your competition, you need to consider some of your business objectives. For instance, if your aim is to increase your social media followings, consider having several entry methods to squeeze the most out of the competition. This could include &lsquo;liking&rsquo; your Facebook page and &lsquo;following&rsquo; your Twitter and Instagram pages. We recommend allowing users to enter the competition using 3-4 entry methods.</p>

<h2>Step 3: Understand What Content Is Required</h2>

<p>Unfortunately, you cannot just post &lsquo;Like our Facebook page to be in with the chance of winning a &pound;50 gift card&rsquo; &ndash; you need to scope out what content is needed. Below are some ideas for the content you may want to use for your competition:</p>

<ul>
	<li>Rules for the competition</li>
	<li>Terms and conditions</li>
	<li>A competition hashtag</li>
	<li>Video content to explain the competition</li>
	<li>A graphic with text</li>
	<li>Facebook advert graphics</li>
	<li>Outreach email templates</li>
</ul>

<h2>Step 4: Create a Budget for Paid Traffic Sources</h2>

<p>You don&rsquo;t need oodles of cash for paid traffic sources! Decided on the type of traffic you want to drive to your competition and research your target market. Below are two ideas to get you started:</p>

<ul>
	<li>Email newsletters: you could pay to be featured in a relevant email newsletter to drive traffic to your blog or website. You&rsquo;d be surprised how many websites offer this feature! Before deciding on a newsletter, make sure you know the average open rates of their emails, the number of active subscribers on their mailing list, the demographics of their mailing list, and what the average click-through rate of sponsored links are before you spend your money!</li>
	<li>Facebook promotion: use Facebook ads to hone into the specific demographic you are aiming at and consider promoting your posts to increase your reach!</li>
</ul>

<p>Part 2 will be coming later this week so get your creative ideas started before we next take a look at how to reach out to your targets and execute your campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-run-a-creative-competition-online:-part-1</link>
      <pubDate>Tue, 02 May 2017 15:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Create Incredible Influencer Marketing Campaigns: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we showed you the first stage of how to create a campaign using influencers &ndash; we&rsquo;re back to give share with you the rest of our tips! Stage 1 was defining your goals, so let&rsquo;s jump straight in with the other stages&hellip;</p>

<h2>Stage 2: Figure Out Your Budget</h2>

<p>In an ideal world, you&rsquo;ll be able to email an influencer letting them know that you&rsquo;d love to send them a bunch of your products and that you&rsquo;d like them to naturally mention your product in their posts. Unfortunately, it doesn&rsquo;t work like that and you&rsquo;ll have to establish a budget. These social media bloggers should be paid for their time, and the fact that they have spent years cultivating, nurturing and growing their audience. For influencers with smaller audiences, you should expect to be paying your influencers around &pound;50 per post &ndash; however this can easily rise to &pound;500 with bigger names.</p>

<h2>Stage 3: Determine Who You Want to Work With</h2>

<p>Although the numbers help, you need to remember that a social following does not directly affect how much influence the person has. Consider targeting influencers that align with your brand image and values. If you own a sports brand why would you look into employing an influencer who has a target audience of foodies? We&rsquo;ve put together a small list of things to ask yourself when looking at an influencer:</p>

<ul>
	<li>Where are they located? Are they local? Do they speak your language?</li>
	<li>Do they have any brand affinity?</li>
	<li>How many shares are their posts getting?</li>
	<li>What are their average comments per post?</li>
	<li>What level of social engagement do they tend to get on their posts?</li>
</ul>

<h2>Stage 4: Run and Analyse Your Campaign</h2>

<p>After letting the influencer post about your products for a few weeks/months, you need to take a step back and think about how your influencer campaign is performing. Of course, there is no guarantee that it will perform, however, check your trends and analyse how your products have been selling using Google Analytics and other data software to see how it went and whether it would be worth running another. If it did go well, consider using a new influencer with a very slightly different target audience in order to grow your followers and increase your reach.</p>

<p>We hope you can see how much an influencer can offer to a brand. They can personalise your content and make your audience grow further than you could imagine. Give it a go!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-create-incredible-influencer-marketing-campaigns:-part-2</link>
      <pubDate>Fri, 28 Apr 2017 15:15:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Create Incredible Influencer Marketing Campaigns: Part 1]]></title>
      <description><![CDATA[<p>With new generations and new technology comes new way to market &ndash; this is no secret. Big brands are moving away from the television adverts and onto 60-second Instagram videos, real letters have turned into email flyers, and in are the days of influencers. &lsquo;What is an influencer?&rsquo;, you may ask. An influencer is an individual who is connected to key roles of media outlets and has an above-average impact on followers. An influencers main goal is to drive awareness, action, and acquisition of a brand &ndash; they literally influence the buyer&rsquo;s journey.</p>

<p>When making a purchase, more often than not you will check out a few reviews for some genuine feedback on the product; this is where influencers jump in, as instead of being billion-dollar celebrities, they are often not much more rich than you or I (they&rsquo;re just sent a lot of goodies!). Therefore, we are able to receive an honest opinion of an item from influencers on a similar budget and lifestyle to us, and not from a &lsquo;dripping-in-diamonds&rsquo; celebrity. In fact, one survey has shown that 20% of women active on social media are motivated to consider products promoted by bloggers they know, yet only 13% are motivated by celebrity endorsements. So put away your chequebook because marketing is about to get a whole lot cheaper&hellip;</p>

<h2>Why do influencers work?</h2>

<p>The main answer? Because influencers are relatable people! For instance, if your favourite beauty blogger is writing about/showing in a video how the new Smashbox Cosmetics foundation has made her skin very glowy and flawless, you can be pretty sure that the reason her skin is looking like that is because of the foundation, and not some crazy expensive facial that a celebrity would be getting every other day. These people are &lsquo;real&rsquo;, and they can act as a model, writer, and promoter of a product all-in-one. Brands enlisting the help of influencers often see an increase in sales, customer loyalty, user-generated content, organic growth and so much more.</p>

<p>So how do you go about creating an incredible influencer marketing campaign? Let&rsquo;s take a look at the first stage&hellip;</p>

<h2>Stage 1: Consider Your Goals</h2>

<p>You can&rsquo;t just hire an Insta-famous blogger and say &lsquo;go!&rsquo;, you first have to define your expectations of influencer marketing. Write down a few of your goals and then focus on them. Here are a few ideas:</p>

<ul>
	<li>Get followers to try a new product</li>
	<li>Increase website traffic</li>
	<li>Increase sales</li>
	<li>Drive up social media following</li>
</ul>

<p>Then, take these goals and make them a little more specific. For instance, instead of just deciding to increase your website traffic, you could aim to increase your organic traffic by 10% in the next two months. The length of your campaign should be linked directly to your goals. Generally speaking, for your first campaign you should gain data for 3-6 months to understand what your influencers will be looking for from you, and then from that point onwards, you can hold any length campaign you like! However, the longer a campaign runs, the more trust is gained for a brand, so if the budget allows you to, that may be something you want to keep in mind.</p>

<p>There are a few points to get you thinking and to get you started. Later this week we&rsquo;ll be bringing you the next few stages of how to create an incredible influencer marketing campaign. Keep your eyes peeled!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-create-incredible-influencer-marketing-campaigns:-part-1</link>
      <pubDate>Tue, 25 Apr 2017 10:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Things to Consider When Creating Video Content]]></title>
      <description><![CDATA[<p>There is no denying that videos are powerful. Positive videos are statistically proven to increase a user&rsquo;s purchase intent by 97% and brand association by 139%. Therefore, the importance of video marketing has never been greater. More and more companies are initiating video marketing campaigns, and more small businesses are winning because of it. Videos can serve themselves as a prime medium for your promotional campaigns, influential ideas, and new content works. We&rsquo;ve put together a few things we think you should consider when creating video content for your business.</p>

<p><strong>Think About the Value of Videos</strong></p>

<p>Let&rsquo;s take a look at why videos are the most tactical tool in a marketer&rsquo;s pocket&hellip; they can:</p>

<ul>
	<li>Work well if they&rsquo;re long or short.</li>
	<li>Be mobile-friendly as well as well-suited to desktop consumption.</li>
	<li>Be imminently sharable on social networking platforms such as Facebook, Instagram and Twitter.</li>
	<li>Thrive in most content platforms, including your website, in emails, inside presentations, and on your blog.</li>
</ul>

<p><strong>Consider Why You Would Create Video Content</strong></p>

<p>The main reason you would consider creating video content should be to achieve your marketing goals. Fortunately, videos can usually offer a range of creative devices which can fulfil any content marketing aims. For example, videos can:</p>

<ul>
	<li>Give your company a personal feel, by giving the audience a behind-the-scenes peep at a special industry event or activity which they would otherwise not get to experience in person.</li>
	<li>Effectively raise awareness of particular social or environmental issues.</li>
	<li>Take advantage of the latest technologies by becoming interactive and personalised with the viewers, such as the personalised adverts on 4od.</li>
</ul>

<p><strong>Consider the Challenges</strong></p>

<p>Whilst there are many perks to marketing using videos, there are a few drawbacks.</p>

<ul>
	<li>Videos are not an easy technique to master, and it may take a few months or years to get the hang of it if you have never created one before</li>
	<li>They are not always budget-friendly; a good camera can cost upwards of &pound;500 and that is before you have even considered the prices of video editing software and lighting and sound equipment. However, we are lucky to live in a generation where the quality of smartphone cameras is unrivalled and there are plenty of low-cost editing tools with discounts such as the Adobe Creative Cloud. Just make sure your video quality doesn&rsquo;t suffer because of a low budget.</li>
	<li>There is a lot of competition; see when you next scroll through Facebook how many videos there are. They are all competing for your attention, and yours will have to do the same. According to CMI, 79% of B2B marketers and 82% of B2C marketers are using videos to generate popularity and sales. So you&rsquo;ll need to get creative and stand out if you want your desired brand recognition.</li>
</ul>

<p>Videos can convey an emotional tone in a way that text alone cannot do, which is why videos are such an excellent medium for showing your viewers what your business is all about and what is important to you. So, what are you waiting for?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/things-to-consider-when-creating-video-content</link>
      <pubDate>Fri, 21 Apr 2017 08:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Fathers Day Marketing Campaigns]]></title>
      <description><![CDATA[<p>As Father&rsquo;s Day is fast approaching this year (2 months today!) we thought we would reflect on some of our favourite marketing campaigns from the last few years. As always, June creeps up on us and suddenly we businesses are left with a week to pull together a campaign, and children everywhere are suddenly left with a week to panic-buy a gift for their fathers. Let&rsquo;s not get caught out this year and make sure we get inspired and get creative.</p>

<p><strong>Gillette</strong></p>

<p>Major brand Gillette decided to sentimentally market Father&rsquo;s Day by creating a video with the theme &ldquo;Go Ask Dad&rdquo;. In the video, fathers are shown to be wondering why their sons would rather Google a question rather than ask them. So Gillette surprised the children by asking them to Google questions such as &lsquo;how to tie a tie&rsquo; and &lsquo;how to shave&rsquo;, and their fathers jump into the room and give much better advice, leading to a sentimental moment shared between father and son. It&rsquo;s rather tear-jerking and shows that our dads really are full of knowledge.</p>

<p><strong>Kleenex</strong></p>

<p>Of course, the tissue brand is coming out with a tear-jerking advert &ndash; it comes in full circle! In the video designed for Facebook, fathers come in for a &lsquo;career day&rsquo; at school but find that the tables are turned when after they do their presentation, their children come up and read letters that praise their fathers. The video received thousands of impressions on Facebook.</p>

<p><strong>Google Chrome</strong></p>

<p>A bit like our father&rsquo;s, this one is an oldie but a goodie! Their campaign video showed a father setting up a Gmail account of his soon-to-be daughter. He first starts sending her emails when he finds out his wife is pregnant with her, and then continues throughout her early childhood, sending photos of her baby pictures, and other memories such as her taking ballet lessons and family holidays. In his final email, he explains how he has been sending these memories via email since she was born and how he can&rsquo;t wait to show them to her when she&rsquo;s grown up. This ad is relatable, inspiring, and absolutely adorable. Definitely one for the tissues&hellip;</p>

<p>And how about one showing what not to do?</p>

<p><strong>eBay</strong></p>

<p>Normally, Ebay&rsquo;s marketing campaigns are great, however, their Father&rsquo;s Day campaign of 2016 struck a few nerves with recipients. Their email campaign was sent with the subject line: &ldquo;your father called, he approves of these deals&rdquo;. Of course, it wasn&rsquo;t meant to cause any offence, however, customers felt that the message was insensitive to those who had lost their fathers, or had not seen their fathers for a long time. eBay did apologise, however it just goes to show that you should be triple checking your campaigns before they cause any offence!</p>

<p>So start planning your Father&rsquo;s Day campaigns soon, after all, they could go viral if you create a particularly moving one!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/fathers-day-marketing-campaigns</link>
      <pubDate>Wed, 19 Apr 2017 08:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[4 Ways To Be Original And Stand Out When Marketing Your Small Business]]></title>
      <description><![CDATA[<p>When you have a small business it&rsquo;s understandable that you may feel that you are following the same route and advertising in the same way as every other small company. However, it does not have to be like that! We&rsquo;ve put together 4 ways that you can think outside of the box when you market your small business, and you&rsquo;ll soon see how many perks there are to having a smaller company for marketing! It&rsquo;s certainly not all about the budget when it comes to marketing &ndash; not every successful strategy requires heaps of money!</p>

<h2>Say Thank You</h2>

<p>Remember those manners your parents instilled into you when you were very young? They still apply to your customers! When you think about it, how often do you thank your customers or show your appreciation for their business? One study showed that 77% of consumers were happier when brands show their appreciation. If you have a delivery service you can always include a small &lsquo;thank you&rsquo; card in the box, or perhaps to think even bigger you could host an event showcasing all of your season&rsquo;s new arrivals or where guests can sample new menu items. This will build excitement and thank your customers!</p>

<h2>Have a Loyalty Scheme</h2>

<p>Loyalty schemes are very popular. If you are a smaller business it&rsquo;s difficult to find a loyal audience to start with, and if you&rsquo;re losing customers perhaps this is something you may want to consider. After all, everyone likes feeling &lsquo;loyal&rsquo; and achieving a great deal! By employing a loyalty scheme, you can cultivate repeat business, ultimately leading to increased sales. One study showed that 80% of Generation Z customers would willingly sign up for a loyalty card in exchange for a deal or discount. It could be in the form of a stamp card or a membership card rewarding customers based on how much they visit or how much they spend &ndash; it&rsquo;s up to you!</p>

<h2>Be Personal</h2>

<p>Have you ever noticed how much nicer it is when someone actually uses your name in conversation, or when you are making a booking? For instance, when you come into a restaurant for your reservation and the hostess says &ldquo;Good evening Mr. Gilbert&rdquo; &ndash; it&rsquo;s so easy for you to do when you&rsquo;ve got their name right in front of you so utilise it! One study showed that 56% of consumers said that receiving a personalised incentive would improve the consideration of the brand. For instance, the personalised Nutella and Marmite jars, and Share a Coke. If you can, try and give some customer customisation and see how your customers respond, such as offering free monogramming on your inventory or using icing to write the order name on your cakes!</p>

<h2>Ask Your Customers What They Want</h2>

<p>If you want to give your customers what they want in terms of marketing or promotions, why not ask them what they want? A simple survey can show you where you&rsquo;re going right and where you&rsquo;re going wrong, and also what you&rsquo;re not doing which you could be. In order to incentivise the survey, you could include a prize, such that respondents are automatically entered into a prize draw to win &pound;50 or a box of donuts.</p>

<p>As you can see, it doesn&rsquo;t cost an arm and a leg to think outside of the box. Spend some time considering your audience and then create your campaigns, strategies, and promotions based on them.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/4-ways-to-be-original-when-marketing-your-small-business</link>
      <pubDate>Fri, 14 Apr 2017 11:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[When Should You Be Posting On Instagram?]]></title>
      <description><![CDATA[<p>A few weeks ago we ran through the basics of Instagram posting for your business, including what should be included on your profile, what your posting strategy should be and the type of content you should be sharing with your followers. However, did you know that there can be optimum times to post on Instagram? We&rsquo;ve put together some practices and tips for finding your best frequency and timing in order to maximise your chance for success on Instagram.</p>

<p>&nbsp;</p>

<p><strong>General advice</strong></p>

<p>We&rsquo;ve already mentioned that consistency is key. You need to be posting consistently in order to maximise engagement with your audience without hitting any dips in posting updates. Union Metrics discovered that most companies post on their Instagram daily. Furthermore, brands could be posting more than twice per day and their engagement did not decrease &ndash; there was no correlation here. Therefore, as long as you&rsquo;re posting updates to your users once per day then you&rsquo;re already on your way to creating a fantastic business Instagram page.</p>

<p>&nbsp;</p>

<p><strong>When is the best time to post?</strong></p>

<p>Before, Instagram posts used to show up in users feeds in chronological order. Now, they had installed an algorithm to their timeline, and timing is now one of many factors that is considered by Instagram when it decides what content you&rsquo;ll be seeing when. A meta-analysis of 16 social media studies has shown that:</p>

<p>- 08:00 &ndash; 09:00 is the best time to post &ndash; 15:00 &ndash; 16:00 is the worst.<br />
- The most engagement is found on Mondays and Thursdays.<br />
- Videos receive 34% more interaction when posted at 21:00.<br />
- Content receives more engagement when posted during off-work hours, outside of peak times.</p>

<p>&nbsp;</p>

<p><strong>Take away messages</strong></p>

<p>At the end of the day, timing is not the be all and end all to every Instagram post, however it is definitely a factor you will want to be considering, particularly if your business is quite small or just starting up &ndash; you&rsquo;ll want to build your followers as efficiently as possible! You could either ensure you are posting at the same time every day by using a content calendar, or make sure you stick to your strategy by scheduling reminders using apps such as Buffer, which sends push notifications and saves your pre-made post so all you have to do is click &lsquo;share&rsquo;. Unfortunately, Instagram is yet to install a scheduling feature that can be done with Facebook, Twitter, and other social media platforms. However, considering that Facebook now owns Instagram and has implemented the ever-popular &lsquo;stories&rsquo; feature into the app, perhaps it will eventually add in scheduling as a feature to Instagram! We&rsquo;ll just have to wait and see&hellip;&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/when-should-you-be-posting-on-instagram</link>
      <pubDate>Tue, 11 Apr 2017 14:18:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best April Fools Day Jokes Of 2017: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we showed you a few of our favourite April Fools Day jokes that companies have played this year and how humorous marketing campaigns can have a positive impact on your business.</p>

<p>You didn&rsquo;t think that was it, did you? We&rsquo;ve got a few more giggles up our sleeve to inspire you to get creative and have fun with your customers.&nbsp;</p>

<p>Don&#39;t worry, if you missed <a href="https://www.totalmerchandise.co.uk/news/article/the-best-april-fools-day-jokes-2017:-part-1">part one</a> you can still read it on our website.</p>

<h2>1. Penguin Studies MSc</h2>

<p>Doesn&rsquo;t this sound like the best course ever?! The University of Dundee announced via Twitter their breaking news: that their Penguin Studies MSc is now accepting applications. Once you click on the course contents it just keeps getting better -&nbsp;&ldquo;Each student with receive one adult penguin to raise over the year&rdquo; and you have the opportunity to enrol in the module of &quot;Penguinese &ndash; the language of penguins&quot;. Well played Dundee University.</p>

<h2>2. New Balls For England Rugby</h2>

<p>In a hilarious campaign by England Rugby Sevens squad, captain Tom Mitchell told the media: &quot;We&rsquo;ve been training with ostrich eggs for a couple of months now after coaches hatched a plan to help us improve for the rest of the season&hellip; We&rsquo;re always looking for ways to improve and this is one example of how we can hopefully achieve this in the World Series&quot;. We&#39;d&nbsp;definitely get tickets to see that!</p>

<h2>3. Train Tats</h2>

<p>Are you stuck over what you should get for a tattoo? Has the inspiration now hit you yet? Or, worse, are you still using paper train tickets like some sort of medieval person? Let Virgin Trains introduce their new contactless ticket system,&nbsp;train tickets permanently tattooed on their body, all done with the magic of Tick-Ink. Chief Innovation Officer at Virgin Trains, John Sullivan, said&nbsp;&quot;We receive hundreds of calls from customers about missing or misplaced season tickets every year and we wanted to provide people with a clever way of always having their ticket on them. What better way than to have it permanently tattooed on their body?&quot; Not sure we&rsquo;re that die-hard for Virgin Train.</p>

<h2>4. Third Class Train Carriages</h2>

<p>Speaking of train jokes, The i News released that third class standing-only train carriages are set to be introduced to ease overcrowding. One of the paper&rsquo;s writers, Cahil Milmo, wrote&nbsp;&quot;Ministers have drawn up secret proposals to allow rail companies to strip seating from up to three carriages per train as franchise operators struggle to cope with burgeoning demands on Britain&rsquo;s creaking rail infrastructure and rising customer dissatisfaction. The introduction of standing-only carriages is understood not to affect passengers&rsquo; right to make completely unnecessary phone calls, or bring the largest suitcases they can find onto crowded commuter transport&quot;.</p>

<p>We have to say, the train tattoos were definitely our favourite! Very clever work from Virgin Trains there. However, all of these companies have shown how creative you can get with such a fun holiday. We can&rsquo;t wait to see what the big brands have in store for us next year.</p>

<p>If you fancy more laughs, check out <a href="https://www.totalmerchandise.co.uk/news/article/the-best-april-fools-day-jokes-2017:-part-1">part one</a> of this series which includes an Alexa for pets, flight-sized beer and more.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-april-fools-day-jokes-2017:-part-2</link>
      <pubDate>Thu, 06 Apr 2017 11:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best April Fools Day Jokes Of 2017: Part 1]]></title>
      <description><![CDATA[<p>The business world has shown that April Fool&rsquo;s Day is not just for children! Every year, the creative juices get flowing as 1st April comes around, and videos are set to go viral. We&rsquo;ve rounded up some of our favourite April Fool&rsquo;s Day jokes of the year in this two-part series, hopefully inspiring you to have a bit of fun with your customers!</p>

<h2>How Can April Fool&#39;s Day Campaigns Boost Your Marketing Activities?</h2>

<p>Having some fun with your customers adds a light-hearted feel to your marketing campaigns and can create a lasting impression. Your brand can be remembered for spreading joy and leaving a smile on their&nbsp;faces. As well as&nbsp;showing your audience that you are present and current with what&#39;s happening outside of the office.</p>

<p>Although some of the pranks in the list&nbsp;below probably took up a fair amount of their marketing budget, this doesn&#39;t always have to be the case.&nbsp;Involve&nbsp;your employees in the joke by&nbsp;having some fun in the office.&nbsp;For instance, you can provide them with an amusing giveaway such as a bespoke stress toy.</p>

<p>Now, let&#39;s dive into some of our favourite April Fool&#39;s pranks of 2017. You&rsquo;d be forgiven for thinking that some of these adverts were real as the companies add a professional flair to each campaign.</p>

<h2>1. Marmite&rsquo;s Meh-Mite</h2>

<p>You either love it or you hate it. Right? Wrong. Marmite used their branding to &lsquo;release&rsquo; Meh-Mite, a &lsquo;bland yeast extract&rsquo; that is &lsquo;impossible to love or hate&rsquo;.</p>

<h2>2. Amazon&rsquo;s Petlexa</h2>

<p>Have you heard of the new Amazon product, Alexa, used as a personal assistant to control your TV and computer? Amazon introduced an updated version of this system&hellip; for pets! The Petlexa was &lsquo;designed&rsquo; to let household animals to communicate with the Alexa system just like humans can, allowing dogs and cats the freedom to place orders from Amazon and activate smart home enabled toys. Sounds quite useful really&hellip;</p>

<h2>3. Domino&rsquo;s Door-minos</h2>

<p>Isn&rsquo;t it so frustrating when you get home from work and your pizza is cold? Don&rsquo;t worry, Domino&rsquo;s has your back by creating a letterbox warmer for anyone who wants pizza waiting for them when they get back from a big night out or for those who are just too antisocial to not answer the door.</p>

<h2>4. Flight-Sized Beer</h2>

<p>You know sometimes there are those April Fool&rsquo;s jokes that you kind of wish was real? This was one of them. 100ml Tennent&rsquo;s cans of lager were released at &ldquo;all good Scottish airports&rdquo;, designed for your hand luggage to take straight onto the plane.</p>

<h2>5. Iceland&rsquo;s Frozen Flowers</h2>

<p>Iceland &ndash; the supermarket where everything is frozen. Even the flowers? Iceland nicely executed their April Fool&rsquo;s Day campaign by introducing flowers frozen in a block of ice that are &ldquo;fresh as they day they were picked #PowerofFrozen&rdquo;. Clever.</p>

<h2>6. BBC Three, David Attenborough, and&hellip; Grime?</h2>

<p>It doesn&rsquo;t sound like the last part should join that title, does it? BBC Three decided to introduce the frontman of a new series titled &ldquo;David Attenborough: Life of Grime&rdquo;. Even Stormzy fell for it!</p>

<p>Which of these made you laugh the most? Would you have fallen for any of them? It&rsquo;s difficult not to fall for some of them when they are executed so well! Want to read more of our favourite April Fool&#39;s pranks? Take a look at&nbsp;<a href="https://www.totalmerchandise.co.uk/news/article/the-best-april-fools-day-jokes-2017:-part-2">part two</a> for more funny moments&nbsp;including,&nbsp;third-class train carriages and Penguin Studies as a University course!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-april-fools-day-jokes-2017:-part-1</link>
      <pubDate>Tue, 04 Apr 2017 15:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing Campaign Inspiration: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we showed you three of some of our favourite marketing campaigns using technology to their advantage! You didn&rsquo;t think we would just stop at 3, did you? We&rsquo;ve collected a few more of our favourite campaigns to inspire you for the months ahead. Here, you can see how effective running a campaign can be to boost sales and increase engagement with your audience. Let&rsquo;s jump straight in&hellip;</p>

<p>&nbsp;</p>

<p><strong>Vote Leave</strong></p>

<p>This is a very controversial one! As much as it may pain many people to admit&hellip; the vote leave campaign was incredibly successful, by winning 52% of the vote. It completely beat the odds, with Remain campaign having backers of the then Prime Minister David Cameron and most of the MP&rsquo;s, as well as global leaders such as then US President Barack Obama. So why did it do so well? They found out what people wanted and they campaigned for that; they tapped into immigration and promised money to the NHS. No matter what they did or didn&rsquo;t do, they did manage to play to the emotional advantages of their audience. They identified their audience, understood how to best engage with them, and told them exactly what they wanted to hear!</p>

<p>&nbsp;</p>

<p><strong>Lidl Surprises</strong></p>

<p>Supermarket giant Lidl launched their &lsquo;Lidl Surprises&rsquo; campaign earlier last year and it turned out to be incredible successful. Their aim was to convince the middle classes that their food is, in fact, of very high quality just at a much lower cost that other supermarkets like Waitrose. Their Summer advert featured a genuine Lidl consumer who had previously posted on social media that she doubted the quality of the meat at Lidl. Lidl took this consumer, named Sharna, to meet the beef farmer, John, in Perthshire, Scotland, to talk her through the provenance of Lidl&rsquo;s meat production. Clare Farrant, a UK marketing director, said &ldquo;What we realised is despite the success of the Lidl Surprises campaign since launching in 2013, many customers and non-customers were still having serious doubts over where our food comes from&hellip; Great marketing should be about changing your brand&rsquo;s misconceptions and not just banging the same drum.&rdquo; The campaign has now led to increased sales from Lidl as well as an increase in consumer confidence. Farrant added that &ldquo;The Lidl Surprises campaign has had a real halo effect&rdquo;.</p>

<p>&nbsp;</p>

<p>Do you think that you would ever incorporate any of these ideas into your next marketing campaign? You could tap into who your target audience are and aim your products or services directly at them, or perhaps you could aim to show consumers who you really are and what your brand stands for. At the end of the day, it can clearly be seen that creativity does pay off!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-campaign-inspiration:-part-2</link>
      <pubDate>Thu, 30 Mar 2017 09:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing Campaign Inspiration: Part 1]]></title>
      <description><![CDATA[<p>The sun is shining and people are starting to look happier by the second! We&rsquo;ve decided to celebrate some of our favourite marketing campaigns to give you some inspiration for the Summer ahead. These are all brands who worked effectively and took a forward-thinking approach to digital technology. Most of all, they were super creative in what they did! From interactive videos to vegan pop-up shops, there is a bit of inspiration for every business! Therefore, if you&rsquo;re planning a marketing campaign for your business, take a little inspiration from some of our favourites!</p>

<p><strong>Ted Baker&rsquo;s Mission Impeccable</strong></p>

<p>Luxury clothing brand Ted Baker created a three-minute short film for people to view online to promote the new Autumn/Winter range. We know that people love to engage with videos, but Ted Baker took it one step further and made it so that every item of clothing in the video was shoppable at just a click! It was in a James Bond style, featuring the spy &lsquo;T.E.D&rsquo; deploying fashionably dressed agents to prevent a worldwide disaster. The film generated 6.27 million views on YouTube, which led to great traction and sales, according to Ted Baker&rsquo;s global brand director, Craig Smith.</p>

<p><strong>L&rsquo;Oreal&rsquo;s Beauty Squad</strong></p>

<p>Nowadays, influencers are extremely successful in marketing brands&rsquo; products and services because they truly appeal to the younger generation. Beauty brand L&rsquo;Oreal caught sight of this and announced 5 British beauty bloggers to create content for them on an ongoing basis. In this way, they are able to &ldquo;craft a different type of relationship&rdquo; when it comes to working with influencers. They are now able to work long-term with the bloggers to engage a wider audience in a very authentic way!</p>

<p><strong>Pret A Manger&rsquo;s Little Veggie Shop</strong></p>

<p>Pret A Manger did something that a lot of brands should be doing but don&rsquo;t: truly listen to their customers. The food chain did an online poll asking the public whether or not they would back vegan stores; following the results, Pret created a Little Veggie Pop-Up concept in central London. Pret&rsquo;s global marketing director at the time, Mark Palmer, believed that sales were to drop by 30% due to becoming vegan, but they actually grew! Therefore, this Summer pop up shop turned into a permanent site!</p>

<p>From this, you can see how incredible technology is in marketing products digitally and creatively. Coming up later this week we have a few more of our favourite marketing campaigns to inspire you for the Summer ahead!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-campaign-inspiration:-part-1</link>
      <pubDate>Tue, 28 Mar 2017 11:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Use Instagram for Marketing: Part 2]]></title>
      <description><![CDATA[<p>In our last article we had a look at the basic recipe for an Instagram profile, for instance the posting strategy and understanding the key demographics. Now it&rsquo;s time for the juicy part &ndash; actually creating your business profile! It&rsquo;s important to be able to optimise your Instagram profile and get the most lift possible from areas such as your profile picture, your content and even your hashtags. So here we have part 2 of how to use Instagram for marketing your business&hellip;</p>

<p><strong>Step 1: Drive Value from Your Bio, Profile Picture and Link</strong></p>

<p>Your bio<br />
You&rsquo;ve only got a few words in your bio to share with your followers who you are as a brand and what you represent. As a general rule of thumb, it&rsquo;s normally a good idea to include either (or both) of a brand slogan/tagline, for instance, KitKat&rsquo;s &lsquo;take a break&rsquo;, and an outline of who you are and what you do.</p>

<p>Your profile picture<br />
Your profile picture ensures that your brand is instantly recognisable when someone views one of your posts or finds your profile. Therefore, we recommend using either your company logo, your logomark (your logo without the words), or your well-known mascot to represent your company in the profile pictures.</p>

<p>Your link<br />
Unfortunately, when you post a photo the link you add doesn&rsquo;t hyperlink. However, the only link which does work is in your profile. Ideally, you should have a link to drive traffic to your homepage when you&rsquo;re not promoting something, in particular, to drive traffic toward campaign-specific landing pages. Whatever you choose, just make sure you have a link there!</p>

<p><strong>Step 2: Create Content</strong></p>

<p>Firstly, you&rsquo;ll need a content strategy. A good starting point would be to focus on your products, like NIKE Running who often have their trainers or running equipment the star of their content. However, if factors such as community and culture are more representative of your brand, by all means, have images which feature them as the focal point. Identify your themes and run with them. For instance, you could focus on user-generated content, or perhaps you prefer fun and light-hearted images. Some brands even incorporate team member takeovers and getting to know the team themes.</p>

<p><strong>Step 3: Create Your Style</strong></p>

<p>A style guide is essential. But what does that mean? A style guide is simply a guide which contains all of the necessary information for a piece of content, from the design and the layout, to the copy and the hashtags. You should consider your colour palette, fonts, filters, captions and hashtags. Make sure you remain consistent within these, as this will increase your overall Instagram aesthetic and make your posts stand out even more.</p>

<p>So there you have it. From the basic recipe to the actual posting, we&rsquo;ve given you our best guide on how to use Instagram for marketing. Almost every brand can benefit from using this social media platform so jump on board and get posting! &szlig;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-use-instagram-for-marketing:-part-2</link>
      <pubDate>Thu, 23 Mar 2017 10:20:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Use Instagram for Marketing: Part 1]]></title>
      <description><![CDATA[<p>Are you ready for a massive statistic? Around the world, 300 million people are using Instagram every single day. This equates to roughly 95 million photos and videos being shared per day. That&rsquo;s a crazy high number, yet the real question is how can you stand out among those 95 million photos? It&rsquo;s no lie that Instagram has huge potential for marketers, yet only 36% of marketers are using Instagram compared to 93% of marketers using Facebook. If we are totally honest, we think they&rsquo;re missing a trick here&hellip; Instagram is an incredibly effective engagement-driver among customers. So how can you get into using Instagram to market your brand?</p>

<h2>Step 1: The Basic Recipe</h2>

<p>Just like making a cake, there are a few basic elements you need for your business to succeed on Instagram. Unfortunately, it&rsquo;s a little more than posting a few pretty photos, but don&rsquo;t worry &ndash; it&rsquo;s super simple.</p>

<ul>
	<li>500g of clear vision and strategy</li>
	<li>3 tablespoons of consistent posting</li>
	<li>75ml of audience familiarity</li>
	<li>250g of well-defined visual style</li>
</ul>

<p>Once these ingredients are combined, it&rsquo;s possible for you to achieve huge results from Instagram for your brand.</p>

<h2>Step 2: Choose Your Goals</h2>

<p>In any business plan, goals are essential. Select one or two main goals for your brand to focus on when posting on Instagram to achieve a consistent posting style. Perhaps this might be building your local community, or perhaps showcasing your products or services? It might even be as simple as sharing company news and updates, but whatever it is make sure you understand how you can measure these goals effectively and ensure you stay on target for them. There is no point in setting goals if you don&rsquo;t work to achieve them!</p>

<h2>Step 3: Know the Demographics</h2>

<p>Are you aware that just over half of internet-using young adults use Instagram? That&rsquo;s 53% to be precise. Moreover, 29% of online females use Instagram compared to 22% of online males. Finally, 28% of Instagram users live in urban areas whilst 26% live in suburban areas and 19% live in rural areas. Once you&rsquo;ve understood the key statistics, you can begin to understand which members of your key audience are active on Instagram and begin to build your presence.</p>

<p>Here we have the beginning stages of how to use Instagram for marketing. Whilst this is more behind the scenes, our next post will show you how to actually create, run, and maintain your business&rsquo; Instagram account with the key goal of increasing engagement and sales.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-use-instagram-for-marketing:-part-1</link>
      <pubDate>Tue, 21 Mar 2017 15:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Effectively Measure and Understand Customer Behaviour]]></title>
      <description><![CDATA[<p>Have you ever had that lecture from your parents or grandparents where they say &ldquo;In my days, there was no such thing as the internet!&rdquo;? Nowadays, it&rsquo;s almost impossible for businesses to not use the internet every day; it has become an essential part of our lives and most of us would be at a loss without it. In todays society, the online world of business does not use human analysis to understand the people we are selling to, we use tools to analyse customer buying behaviour and their motivations, preferences, and purchasing strategies. Indeed, this is very useful to know&hellip; but how do we do it?</p>

<h2>Know the buying behaviours</h2>

<p>According to research, there are four typical types of buying behaviours which influence when and how customers purchase their products:</p>

<p>1) Impulse purchases &ndash; we&rsquo;re all guilty of this one once in a while! This involves almost no planning and often occurs when items are convenient places;&nbsp;for instance, chocolates by the checkout tills, or with one-click advertising suggestions online.<br />
2) Routine purchases &ndash; this would be your weekly shop or other things that replenish your customers stock. It is a habit-formed purchase that customers have developed over time.<br />
3) Limited decision making &ndash; generally not a huge investment for the customer, this would be decisions informed by word-of-mouth or a swift internet search.<br />
4) Extensive Decision making &ndash; think about if you want to buy a new car, or put a deposit down on a house, your customer will spend a lot more time on researching the product before making the purchase.</p>

<h2>Measure interaction</h2>

<p>A lot of companies are often surprised by the way that users move around their webpage. Naturally, when designing their website, they would have envisaged the user flow to go from &lsquo;x to y to z&rsquo;, yet this is not always the case. It&rsquo;s important to understand how your visitors use your web pages, so you need to track their mouse movements (which generally corresponds to where their eyes are looking) that reflect this. One practical and cost-effective way of doing this is to generate heat-maps using software such as HotJar which shows page by page activity on your website. You may be very surprised!</p>

<h2>Analyse data</h2>

<p>It could be argued that there is no tool more useful that data analytics. An easy one to use is Google Analytics, which gives you a vast amount of information about your customers&#39;&nbsp;behaviour that you didn&rsquo;t even know existed! There are clues inside your data as to how your customers behave on your website, and regular analysis of this data will help you gain a greater picture of your customers. For instance, take a look at the flow charts to see where your customers go for the landing page, where they tend to travel after that, and where a lot of them drop off. If they&rsquo;re all dropping off at the homepage, perhaps this is a point that you need to work on.</p>

<p>Ultimately, understanding your customers&rsquo; behaviour is all about measuring their movements and analysing the data. If that fails, get out and talk to people! Go back to the &lsquo;olden days&rsquo; and get to know your customers in real life, if you can.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-measure-and-understand-customer-behaviour</link>
      <pubDate>Fri, 17 Mar 2017 12:12:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Three Social Media Psychology Studies and How They Can Help You]]></title>
      <description><![CDATA[<p>Social media is a relatively new concept that has completely exploded and allowed businesses to reach never-seen-before heights. As it is essentially still in its early days, it could be said that we marketers are still experimenting, testing, and learning together.</p>

<p>Psychological research continues to show us how powerful social media can be in the way that we share information and even form our business identities, therefore it is unsurprising that we have collected a few studies to share with you all.</p>

<p><strong>Why aren&rsquo;t you publishing it?</strong></p>

<p>We&rsquo;ve all been guilty of writing a post and then never actually publishing it. This phenomenon does, in fact, have a name: self-censorship. Two researchers at Facebook explored self-censorship and we feel a little unsure about publishing things to the world.</p>

<p>They tracked the activity of 3.9 million Facebook users over 17 days and found that 71% of these users (that is, 2,769,000 people!) typed out at least one comment or Facebook status and then hit that delete button. Data shows that users changed their mind on average on 4.52 statuses and 3.2 comments.</p>

<p>So, what can you learn from this?</p>

<p>That people are more likely to self-censor when they cannot define their audience. This is why it is imperative that you can define your targeting audience. Better yet, try developing personas for your audience to attempt to get to know them more deeply and communicate better with them.</p>

<p><strong>Feel Like You Belong</strong></p>

<p>Turns out that getting social feedback can lead to a greater sense of belonging. That isn&rsquo;t so surprising when you think about your happiness when a friend likes or shares your post- you feel like they are on your side. A study from the University of Queensland&rsquo;s School of Psychology found that a greater sense of connectedness is achieved between users with more active participation on social media sites.</p>

<p>The study involved half of a group of usually active Facebook-posters to remain active, whilst the other half were told to observe their friends who were still active on the site.</p>

<p>Results showed that those who had not posted on Facebook for two days said that they felt negative about their personal well-being. Similarly, another study instructed participants to post on their social media accounts however they made sure the posts received no responses or feedback. You guessed it &ndash; they, too, felt negative effects on their self-esteem and well-being.</p>

<p>So, what can you learn from this?&nbsp;</p>

<p>That people on social media crave responses, be it in terms of a like or a few comments. Therefore, it could be an idea to get your business page involved in a few relevant conversations on social media platforms where you can add value, opinions, or even a bit of fun.</p>

<p><strong>Don&rsquo;t Worry, Be Happy</strong></p>

<p>Just like sneezes are contagious, so are online emotions! Researchers at the University Of California, San Diego, School of Medicine, looked into the emotional content of 1 billion Facebook posts over the course of two years. They particularly focused on rainy days when the chances of negative posts increased. The findings showed that gloomy emotions were transmitting through the Facebook network to friends who lived in places where it wasn&rsquo;t even raining. However, even though they found that negative emotions are contagious, they also found that positive emotions are even more contagious.</p>

<p>So, what can you learn from this?</p>

<p>It is important to remember to keep your posts happy and on the sunny side. You want to be able to deal with negative feedback quickly and efficiently in order to keep it from spreading!</p>

<p>We think it can be fascinating to look into the psychology behind social media. It can have a huge effect on both our personal lives and our business lives as it has become an integral part of our world.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/three-social-media-psychology-studies-and-how-they-can-help-you</link>
      <pubDate>Wed, 15 Mar 2017 11:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[5 Ways to Promote Your Business on a Budget]]></title>
      <description><![CDATA[<p>Whether you&rsquo;re just starting up as a new business or if you created your brand years ago, you want to be able to find new customers without spending a fortune. Although the prospect of marketing your business can seem overwhelming, the good news is that marketing doesn&rsquo;t have to cost hundreds or thousands of pounds. We&rsquo;ve put together 5 ways that you can market your small business on a shoestring budget.</p>

<h2>Get Promotional Business Cards</h2>

<p>Get hundreds and leave them everywhere! Hand them out to everyone you meet &ndash; get your name out there. One idea could be to have a specific discount code on your business cards to incentivise people to take them. You could then track how many of these cards are used to see if this is an effective strategy for your business.</p>

<h2>Write A&nbsp;Blog</h2>

<p>It&rsquo;s always a good idea to have a &lsquo;blog&rsquo; or &lsquo;news section&rsquo; on your website for many reasons. Write articles that demonstrate how you are an expert in your field. Furthermore, you could send these articles to noncompeting newspapers and websites in your field that accept submissions to get your name out there even more!</p>

<h2>Give Samples</h2>

<p>It cannot be denied that people love free gifts and samples. If you can, try and distribute samples of your product or work into as many hands as possible. This way, you will be able to make an excellent first impression and hopefully if you help your customers out if you&rsquo;re handing out useful products like personalised ice scrapers or headphones.</p>

<h2>Get Listed</h2>

<p>Google offers a free listing for your local business, as does Bing. All you have to do is search: &lsquo;Google My Business&rsquo; or &lsquo;Bing Places for Business&rsquo; to list your company in the search engine local directories.</p>

<h2>Sign Up For An Email Service</h2>

<p>Once you&rsquo;ve signed up for an email service, you can send an email newsletter and promotional offers to customers and prospects for your business. Ensure that you&rsquo;ve gained the permission of people to send them emails first, perhaps by sending them a free tip-sheet or e-book or article that they could access!</p>

<p>There you have it! It&rsquo;s easy to see that there are so many ways to promote your business even if you have a shoestring budget! One final tip is to just make sure that you&rsquo;re keeping your social media profiles up to date so that people can see that you&rsquo;re a current business who responds quickly and professionally.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-ways-to-promote-your-business-on-a-budget</link>
      <pubDate>Thu, 09 Mar 2017 15:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Three Marketing Campaigns That Went Viral for All the Right Reasons]]></title>
      <description><![CDATA[<p>The main reasons all of our favourite marketing campaigns went viral was because they were 1) clever 2) timely and 3) opportunistic. Just like the Italians swear by tomatoes, basil and pasta, and the Thai believe that the golden three ingredients are galangal, lemongrass and kaffir lime, we believe that the best marketing campaigns are made of wit, good timing, and great opportunities. These campaigns show us how we can benefit from taking risks and thinking more creatively. We&rsquo;ve rounded up three of some of our favourite perfectly timed, clever marketing campaigns.</p>

<p><strong>Dunkin&rsquo; Donuts Dress</strong></p>

<p>In February 2015, we almost witnessed the internet break as a girl posted a photo of a dress and asked if it was blue and black or white and gold. People gave their opinion across multiple social media channels and on national radio to argue why they believed the dress was a certain colour.</p>

<p>Dunkin&rsquo; Donuts took advantage of &lsquo;the dress&rsquo; and its fame and created a doughnut with blue and black icing and another with white and gold icing to depict the dress. They said that it &ldquo;doesn&rsquo;t matter if it&rsquo;s blue/black or white/gold, they still taste delicious. #thedress&rdquo;. For the record, we firmly believe that it&rsquo;s blue and black.</p>

<p><strong>#LoveWins</strong></p>

<p>When marriage rights for all became legal in all 50 US states, millions of people rushed to social media to show their support with the hashtag #LoveWins. Facebook cleverly took advantage of this moment by allowing people to put a multi-coloured filter on their profile picture so people could explicitly show their support for marriage rights for all.</p>

<p>Google also jumped on this bandwagon by creating a rainbow homepage. The Visa campaign also went viral with the caption &ldquo;Love. Accepted everywhere.&rdquo; These weren&rsquo;t the only companies that got involved either, you just need to Google &lsquo;Love Wins&rsquo; to see just how many brands got involved in this opportunity to support this fantastic cause.</p>

<p><strong>Oreo&rsquo;s Dunking in the Dark</strong></p>

<p>In a quick-thinking stunt, Oreo&rsquo;s social media team leapt at the opportunity to create a clever advert when the power in the Superdrome (where the Super Bowl was hosted in 2013) went out for 34 minutes. Their team tweeted &ldquo;Power out? No problem&rdquo; with a softly-lit image of a lone Oreo with the caption &ldquo;You can still dunk in the dark&rdquo;. Almost immediately, the tweet gained nearly 20,000 retweets and over 20,000 likes on Facebook due to their quick and clever thinking.</p>

<p>Those are three of our favourite clever, opportunistic marketing campaigns that gave us a good giggle. After all, if you can generate emotion in your audience, that often generates a share! So next time you spot a viral trend, don&rsquo;t be afraid to get your brand involved in it and share away.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/three-marketing-campaigns-that-went-viral-for-all-the-right-reasons</link>
      <pubDate>Tue, 07 Mar 2017 13:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[5 Ways You Can Spring Clean Your Business]]></title>
      <description><![CDATA[<p>Winter is almost a season of the past, and whilst the blistering winds continue on, we cannot miss that the sun is doing its best to warm us back up and the flowers are so close to popping up through the grass. This can only mean one thing: Spring is coming! The Spring season tends to call for one big project in personal and business lives alike: A Spring clean! You may be thinking about de-cluttering your homes, but don&rsquo;t forget that your business might benefit from a little de-clutter, too. We&rsquo;ve put together a list of 5 things we think you could Spring clean your business; it&rsquo;s time to go back to the basics of your business, clear out any cobwebs and get your sales moving faster than ever.</p>

<h2>1) Check Your Links</h2>

<p>It&rsquo;s very important that you can spot errors before your customers do! Check that, through shifts in page structures, that none of your links are sending people to page-not-found messages on your website. Don&rsquo;t only check your website, the links you provide in your emails should be checked too. It doesn&rsquo;t take long, and it really does help to keep up your levels of professionalism.</p>

<h2>2) Utilise Analytics</h2>

<p>If you haven&rsquo;t heard of Google Analytics, have you been living under a rock? Spring is the perfect time to expand your use of analytics packages so that you can see how many people are coming on to your site, where they go from the landing page, and where they tend to funnel off. Not only this, you can see key demographics and other valuable pieces of data that would be very useful to your business.</p>

<h2>3) Run A&nbsp;Satisfaction Survey For Your Customers</h2>

<p>The truth is that people are less likely to tell you what is wrong than to just disappear and never visit your page again. However, if you give your customers the chance to provide their valuable feedback, it will make it a lot easier to see if you&rsquo;re missing any key points and you may be able to strengthen operations before you lose any customers. Let your customers know how important they are and ensure they understand how valuable their feedback is to you.</p>

<h2>4)&nbsp; Check Out Your Competitors</h2>

<p>It&rsquo;s always a good idea in your annual business Spring Clean to check out how your products and services compare to those of your competitors. Ensure you&rsquo;re keeping up with the latest technology and always have an up-to-date website to ensure that your business doesn&rsquo;t fall behind.</p>

<h2>5) Sharpen Your Tools</h2>

<p>We don&rsquo;t mean the tools in your toolbox, we mean the skills of your employees! Take the chance to teach your employees new skills or sharpen the ones they already have to improve work efficiency that will last through Summer, Autumn, Winter, and through to next Spring!</p>

<p>You don&rsquo;t have to do all of these things, but perhaps select a couple to work on that could make the biggest difference to your business.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-ways-to-spring-clean-your-business</link>
      <pubDate>Thu, 02 Mar 2017 10:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Write the Perfect Facebook Post on Your Business Page]]></title>
      <description><![CDATA[<p>In our previous article, we discussed how to create an engaging Facebook page for your business, however, we didn&rsquo;t go into details about exactly what you could be posting on your page to boost your customer engagement. Do you ever find that you&rsquo;re always stuck or in a rut when it comes to knowing what to post on Facebook? You are not alone! We&rsquo;ve put together our favourite ideas for Facebook posting so that your content is never boring again.</p>

<p><strong>Break It Down</strong></p>

<p>Let&rsquo;s get down to the bare bones of a Facebook post: the anatomy. According to Buffer, the perfect Facebook post should:</p>

<ul>
	<li>Be brief (roughly 40 characters or less if possible)</li>
	<li>Include a link</li>
	<li>Be posted at off-peak times</li>
	<li>Be timely and newsworthy</li>
	<li>Follow other posts on a regular schedule</li>
</ul>

<p>According to Facebook data, link posts that use the built-in Facebook link format receive twice as many clicks compares to links types into a photo update. Furthermore, brief posts tend to receive a higher like rate and comment rate, i.e. more engagement. If possible, you could also think about sharing your posts on the weekend; the statistics would be in your favour as posts published on Sundays, for example, receive 25% more likes, shares, and comments than posts shared on a Wednesday.</p>

<p><strong>Run a Contest</strong></p>

<p>The prize doesn&rsquo;t have to be big, however, everyone loves a good contest and they do really send your engagement levels flying through the roof. Plus- they&rsquo;re fun to run! Furthermore, by using apps such as ShortStack to run your competition, you&rsquo;ll be able to keep the email addresses (with your customers&rsquo; permission, of course) and add them to your email list. If you do decide to run a competition, ensure it&rsquo;s easy to enter and has a seasonal relevance!</p>

<p><strong>Run a Poll</strong></p>

<p>If you run a smaller business, there are few things more valuable than gaining insight from your audience. You could ask questions such as &lsquo;What products would you like to see us offer?&rsquo;. Or, if you want to include something more eye-catching you could ask &lsquo;Which one do your children love?&rsquo;, or &lsquo;Which would you take on a picnic?&rsquo;. If the data you have collected seems interesting, it&rsquo;s always a great idea to share this data with your audience &ndash; they might find it interesting too!</p>

<p><strong>Share Pictures</strong></p>

<p>Everyone loves to see a human touch in the business posts that appear in their Facebook newsfeed. You could share a picture of your employees or your office, for instance, if you had a staff lunch you could take a quick snap and share it with your followers to show them who is behind the posts! It makes your business a lot more relatable, and for your customers to know that there are real people behind the brand will go far in building trust and relationships.</p>

<p>Hopefully, these strategies have given you some ideas on how to up your Facebook posting for your business page! After all, 293,000 Facebook posts are made every 60 seconds on Facebook so make sure you stand out of the crowd with our top tips!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-write-the-perfect-facebook-post</link>
      <pubDate>Wed, 01 Mar 2017 12:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TM Top Tips for an Engaging Facebook Business Page]]></title>
      <description><![CDATA[<p>Facebook has more than 1.4 billion monthly active users, meaning that if you&rsquo;ve got a Facebook page for your business, you have probably made a very smart move. However, creating your company&rsquo;s Facebook page is only just the start! You cannot expect likes and customers just because you now have a Facebook page, you need to fill that page with interesting content that people will notice and engage with. We&rsquo;ve put together some essential tips for you to boost your organic reach and ultimately generate more sales.</p>

<p>&nbsp;</p>

<p><strong>Be Real</strong></p>

<p>People don&rsquo;t want to be talking to an automated robot! Facebook is a social platform, meaning that your brand has to also be sociable. Ensure that your content has a human touch to it or, if that doesn&rsquo;t fit with your brand, do still ensure that you&rsquo;re replying quickly to all of the comments. Social media marketing is there to show your fun and creative side, so don&rsquo;t just schedule all of your content for the week and be done with it- stay current, post team photos and give your users another reason to visit your page again.</p>

<p>&nbsp;</p>

<p><strong>Film It</strong></p>

<p>Facebook is home to millions of videos, with billions of views. Since 2014, Facebook has been averaging over 1 billion views per day, and the number of videos that people find in their feeds has increased by 360%. Now, videos are on auto-play mode, so people can be watching your content before they could realise! Utilise the popularity of videos and make sure that your video is high-quality from the fist frame. An idea to further engage your viewers could be to introduce a call-to-action to visit your website, such as &lsquo;Learn More&rsquo; or &lsquo;Shop Now&rsquo;. If you have a particular video that you believe shows off your brand well or is very current, you can &lsquo;pin&rsquo; it to the top of your Facebook page so it&rsquo;s the first thing people see.</p>

<p>&nbsp;</p>

<p><strong>Target Your Posts</strong></p>

<p>When you developed your brand it is likely that you had a target audience in mind. Why stop there? Ensure that your posts are targeted to those people you originally had in mind to engage the users that do see it. You can target your page&rsquo;s posts to specific users based on their location, gender, relationship status etc.</p>

<p>&nbsp;</p>

<p><strong>Start Chatting</strong></p>

<p>When you look in your news feed, you can often find a post which has only appeared because a &lsquo;friend&rsquo; of yours has engaged in that content, by either liking, commenting, or sharing a post from another &lsquo;friend&rsquo; or page. If you can ask your followers questions and create engaging content, it is likely that your page will be pulled into other user&rsquo;s feeds, furthering your organic reach.</p>

<p>&nbsp;</p>

<p>Ultimately if you have engaging, fun content and you are posting regularly, there is no reason why your company&rsquo;s Facebook page shouldn&rsquo;t start to see increased engagement!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-top-tips-for-an-engaging-facebook-business-page</link>
      <pubDate>Fri, 24 Feb 2017 11:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Of Our Favourite Memorable Mothers Day Marketing Ideas]]></title>
      <description><![CDATA[<p>Although your mother, or wife, may tell you &ldquo;every day is Mother&rsquo;s Day!&rdquo;, it is easy to forget about how profitable this occasion can be and how you can boost your sales with creative marketing ideas. Ideally, you want your Mother&rsquo;s Day marketing to make your customer&rsquo;s buying decision a little easier (by choosing your product!) as well as making sure they make the day as exceptional as they can for their mothers. Mother&rsquo;s Day falls on 26th March this year- have you planned your promotion yet? There is still time if you haven&rsquo;t, and we have put together some Mother&rsquo;s Day marketing ideas to get the ball rolling&hellip;</p>

<p>Firstly, it&rsquo;s important to understand the statistics. Mother&rsquo;s Day is the 3rd largest retail holiday, with a whopping &pound;928 million being spent on mums in 2016. On average, research suggests that British people are likely to spend an average of &pound;58 on their dearest mothers. Moreover, shoppers don&rsquo;t just plan on buying gifts for their mothers on this occasion, as studies have shown that 23% of shoppers plan to buy gifts for their wives on Mother&rsquo;s Day, 10% plan to buy a gift for their daughter, and 2% even plan to buy a gift for their godmother!</p>

<h2>Make Use of Social Media Channels</h2>

<p>We cannot stress how important social media is! By sending out your Mother&rsquo;s Day messages through social media platforms, you can easily and effectively link your brand to the&nbsp;special occasion. Perhaps advertise your special promotions, find a relevant quote, or post a sentimental image on Mother&rsquo;s Day or in the lead up to make sure you stay on top of your customer&rsquo;s minds. Don&rsquo;t forget to use a hashtag to stay on-trend, whether it is one your brand have created or a generic #MothersDay, just make sure your posts can be searched and seen!</p>

<h2>Reward Mothers</h2>

<p>After all, it is Mother&rsquo;s Day, so what better idea than to reward the special ladies in our lives? Perhaps you could reward your most loyal customers by adding special gifts or incentives on top of what you normally provide them with. Or, you could offer to donate a percentage of the sales that you make on Mother&rsquo;s Day to a local, deserving charity, or a women&rsquo;s foundation, to give back to the community. Not only will this be an excellent deed that your company has done, but it will also attract more customers.</p>

<h2>Promote Fast Shipping on Your Website</h2>

<p>Let&rsquo;s not lie, we are all guilty of leaving Mother&rsquo;s Day pretty late or &ndash; worse &ndash; forgetting about it until the day before! Studies have shown that a lot of people do their Mother&rsquo;s Day shopping last minute, so your customers will be grateful if you can offer next-day delivery for a good price! It could be an idea to offer it for free if you have it in your budget &ndash; after all, when people are desperate to buy a gift and they have more money available than they do time, it is a great opportunity to be there for them when they really need you!</p>

<p>Mother&rsquo;s Day is a fantastic opportunity for your business to get creative with its marketing and have fun. There are so many ways you can celebrate Mother&rsquo;s Day, just &ndash; whatever you do &ndash; don&rsquo;t leave it until the last minute!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/3-memorable-mothers-day-marketing-ideas</link>
      <pubDate>Tue, 21 Feb 2017 14:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Get Your Profits Hopping: 4 Creative Easter Marketing Ideas]]></title>
      <description><![CDATA[<p>Easter is a ridiculously profitable season that your company should be taking advantage of. According to the National Retail Federation, our friends across the pond in the US spent $2.4 billion on chocolate last year for Easter, whilst the International Council of Shopping Centres have shown that Millennials will spend more money on Easter than any other age group. There you have your first top tip: make sure you do some creative marketing over Easter and ensure that you focus it on Millennials if you want to see your profits hop! We&rsquo;ve put together our four favourite creative marketing ideas that you can take on board this coming season.</p>

<h2>Run an Easter promotion</h2>

<p>It&rsquo;s likely that your company will have run some sort of seasonal promotion over Christmas, but why stop there? As we showed in our previous article, it doesn&rsquo;t matter if your brand is linked directly to Easter or not; if Carlsberg could advertise beer through a chocolate bar, there will be a way for you to also creatively market your brand! By having a special Easter time-limited offer, it will encourage and motivate your potential customers to quickly purchase your service or product. Moreover, running an Easter promotion will increase website traffic through an interest in discounts. If you do decide to run an Easter promotion, make sure you blast it all over your social media profiles and send out emails to all of your customers!</p>

<h2>Create an Easter egg hunt</h2>

<p>Adults want to play just as much as children do! If you have a store, you can set up an egg-hunt around the premises by hiding branded Easter eggs. Perhaps inside the egg you could even include a special discount code or offer to make it even more fun. If your business operates only through a website, fear not, you can set up a virtual egg hunt on your website instead!</p>

<h2>Become a sponsor</h2>

<p>Perhaps you don&rsquo;t have time or resources to run an Easter promotion or set up an egg hunt, however, you could, instead, sponsor a local Easter event. Chances are that there will be local schools or sports clubs hosting special Easter events such as BBQ&rsquo;s or Easter egg hunts; by contacting the people in charge of these events you could have the opportunity to provide prizes of some sort for the event and get your brand name out there! You could even go to the event and hand out flyers with your branding so people know who you are.</p>

<h2>Loyal eggs</h2>

<p>If big, flashy events aren&rsquo;t your thing, you could look into rewarding some of your more loyal customers, or, loyal eggs! People love receiving surprises, so you could select your most loyal clients to receive a special Easter gift. The gift could be in the form of a gift voucher, a special discount code, a limited time offer, or perhaps even an actual Easter egg!</p>

<p>From the big ideas to the small, as you can see there are numerous ways that your business can get involved in the Easter season to get your profits hopping!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/get-your-profits-hopping:-4-creative-easter-marketing-ideas</link>
      <pubDate>Thu, 16 Feb 2017 15:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Eggcellent Easter Campaigns]]></title>
      <description><![CDATA[<p>For many people, Easter is that wonderful time of the year where you can indulge yourself in chocolate, hunt for those gleaming eggs, and stuff your face with hot cross buns. For brands, Easter is that wonderful time of the year where you can capitalise on the holiday season with some cracking campaigns. Last year, retail spending hit &pound;775m over the Easter weekend, and no doubt companies were working hard to get their hands on the biggest possible share of that sum. We have rounded up a few of our favourite Easter campaigns, from treasure hunts to pop-up bars to bunny tours!</p>

<p>&nbsp;</p>

<p><strong>Carlsberg&rsquo;s Chocolate Pop-Up Bar</strong></p>

<p>Carlsberg, aka the &lsquo;Kings of Experiential Marketing&rsquo; launched its &ldquo;biggest experiential event&rdquo; yet in 2016: a pop-up bar made entirely of chocolate, to ensure people are &ldquo;thinking about beer as much as they are thinking about chocolate&rdquo;. That is correct, they managed to hijack a season that has absolutely nothing to do with beer, and boy did they do it well. Let us clarify the set up of this bar&hellip; everything from the dartboard to the barstools to the pint glasses were made of actual, edible chocolate. Members of the public could help themselves to a complimentary half-pint of ice-cold Carlsberg, served in a (yes, you&rsquo;ve guessed it) Carlsberg-engraved milk chocolate glass.</p>

<p><img alt="Eggcellent Easter Campaigns" src="https://www.totalmerchandise.co.uk/assets/images/EggcellentEasterCampaigns-2.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p><strong>Hotel Chocolat&rsquo;s #TheBeauBunny Tour</strong></p>

<p>Hotel Chocolat had someone dress up as a dapper-looking Easter bunny, complete with a black-tie suit, and tour around 39 of its stores across the UK. People were encouraged to take a selfie with the bunny and share it on social media with the hashtag #TheBeauBunny. Hotel Chocolat&rsquo;s social media profiles were plastered with pictures and videos of customers posing with its bunny.</p>

<p><img alt="Eggcellent Easter Campaigns" src="https://www.totalmerchandise.co.uk/assets/images/EggcellentEasterCampaigns-3.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p><strong>The Co-operative Food&rsquo;s Good Eggs</strong></p>

<p>In a bid to encourage people to be &ndash; er &ndash; co-operative, the brand dressed a man up in double-arm plaster casts and had him attempt to eat his sandwich lunch on a public bench. Naturally, this was a struggle, and secret cameras were set up to record anyone who would help the man eat his sandwiches. Those who helped were rewarded with an Easter egg &ndash; The Co-operative Food labelled these people the &lsquo;good eggs&rsquo;.</p>

<p><img alt="Eggcellent Easter Campaigns" src="https://www.totalmerchandise.co.uk/assets/images/EggcellentEasterCampaigns-4.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p><strong>Thorntons Treasure Hunt</strong></p>

<p>The popular high-street chocolate brand created a nationwide Easter egg hunt using social media. An interactive map was published of the locations where the 50+ chocolate eggs were hidden across the UK and users were given clues on Facebook and Twitter. Those playing were encouraged to tweet their hunting updates using the hashtag #HarryHopalotsEggHunt!</p>

<p>&nbsp;</p>

<p>We can&rsquo;t wait to see what the big brands bring to the table this year for their Easter marketing campaigns (we hope it includes lots of chocolate!).</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/eggcellent-easter-campaigns</link>
      <pubDate>Tue, 14 Feb 2017 11:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Huge and Hilarious Billboard Campaign by Spotify]]></title>
      <description><![CDATA[<p>Were you one of the 3,749 people who streamed <em>It&rsquo;s the End of the World As We Know It </em>on&nbsp;the day of the Brexit vote?</p>

<p>At the end of 2016, Spotify launched a global outdoor advertising campaign using the tag line &ldquo;Thanks, 2016. It&rsquo;s been weird&rdquo;. They really had a blast with this campaign, by using their masses of user data to poke fun at some of their customers and call them out on some of their odd music tastes. The ads rolled out across the US, UK, France and Germany.</p>

<p>This campaign introduced a novel, unabashed attitude to hyper-localised advertising and it&rsquo;s clear that the streaming service ignored any ethical issues concerned and just had fun with it&hellip;. And boy did it go viral! We are here to show you some of our favourite quotes from the famous Spotify Billboard campaign, and hopefully, you can be inspired like we were by their shameless, hilarious creativity.</p>

<p><strong>Our Favourites</strong></p>

<p>&ldquo;Dear person who made a playlist called: &lsquo;One Night Stand With Jeb Bush Like He&rsquo;s a Bond Girl in a European Casino.&rsquo; We have so many questions.&rdquo;<br />
&ldquo;To the 1,235 guys who loved the &ldquo;Girls Night&rdquo; playlist this year, We love you.&rdquo;<br />
&ldquo;Dear 3,749 people who streamed &lsquo;It&rsquo;s the End of the World As We Know It&rsquo; the day after the Brexit vote, Hang in there.&rdquo;<br />
&ldquo;Dear person in the Theater District who listened to the Hamilton Soundtrack 5,376 times this year, Can you get us tickets?&rdquo;<br />
&ldquo;Dear person in LA who listened to the &ldquo;Forever Alone&rdquo; playlist for 4 hours on Valentine&rsquo;s Day, You OK?&rdquo;<br />
&ldquo;To the person in NoLIta who started listening to holiday music way back in June, You really jingle all the way, huh?&rdquo;<br />
&ldquo;To the person who listened to &ldquo;I Took a Pill in Ibiza&rdquo; 52 times on the 9th of February, Everyone celebrates Pancake Day differently.&rdquo;</p>

<p>And finally, our personal favourite: &ldquo;Dear person who played &lsquo;Sorry&rsquo; 42 times on Valentine&rsquo;s Day, What did you do?&rdquo;</p>

<p>Spotify&#39;s chief marketing officer, Seth Farbman, told Creativity, &quot;There has been some debate about whether big data is muting creativity in marketing, but we have turned that on its head,&quot; adding, &quot;For us, data inspires and gives an insight into the emotion that people are expressing.&rdquo; The take-home message from this article is to have fun and get creative with your advertising campaigns! After all, it is ads like this which people talk about and stick in people&rsquo;s minds.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-huge-and-hilarious-billboard-campaign-by-spotify</link>
      <pubDate>Thu, 09 Feb 2017 14:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Massively Increase Your Email Signups]]></title>
      <description><![CDATA[<p>It is pretty simple to make changes to your email signup strategy, and these few changes can lead to huge rewards for your company in terms of reach and engagement. We&rsquo;ve put together a few of our top tips to massively increase your subscribers which are incredibly easy and quick to do!</p>

<h2>Make it super easy for people to sign up</h2>

<p>This sounds so obvious, however it&rsquo;s all too common that we see lengthy processes that people have to go through to sign up to something they&rsquo;re not even that bothered about. There are two ideas that you can gather from this: firstly, create interesting, exciting content that people will want to read regularly, and then suggest a few times to send this content to people&rsquo;s email inboxes. From this, you&rsquo;ll get great content, and you&rsquo;ll make it easy for people to sign up to emails containing content that they&rsquo;ve shown they&rsquo;re interested in.</p>

<h2>Consider a &lsquo;slideup&rsquo; box</h2>

<p>Research has shown that email signups can double through adding a slideup box to your website or blog. They tend to pop up when a visitor has scrolled around 60% of the way down the page, suggesting that they are interested in what your page is about and are keen to continue exploring the page. If you are considering using this tip, we suggest storing a cookie to make sure the slideup isn&rsquo;t shown again for a few weeks if the visitor closes the slideup, as to not irritate visitors who aren&rsquo;t interested in receiving your emails.</p>

<h2>Put a featured box for email signups on your homepage</h2>

<p>If email signups are what you&rsquo;re really aiming for, consider optimising your homepage so that it features a sign up box for visitors to receive your content by email. Even if the box is small, it is likely that this little box can account for a large amount of sign ups!</p>

<h2>Add an opt-in link to your email signature</h2>

<p>It&rsquo;s likely that you send twenty, maybe thirty (plus!) emails every day. Each one you send is actually an opportunity for you to get people to sign up to your business&rsquo; emails through a link in your email signature. This link could point to your homepage, perhaps including one of the boxes we mentioned above, or one of your particularly popular articles to give your visitors a taste of your content.</p>

<p>Those new subscribers that you&rsquo;re looking for are all out there and ready to join your email list! All you need to do is make it easy and simple for them to join, and point them in the right direction.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-massively-increase-your-email-signups</link>
      <pubDate>Wed, 08 Feb 2017 14:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The TM Guide to Twitter: Part 2]]></title>
      <description><![CDATA[<p>Earlier this week we discussed how and why having a Twitter account can be beneficial for your business. From this, we&rsquo;ve put together 20 top tips for how to go about your Tweets, from private DM&rsquo;s, to open Tweets, to hashtags. After all, there is such thing as &#39;Twitter etiquette&#39;&nbsp;and in order to reap the rewards that Tweeting can offer, you should follow a few of these tips! With over 500 million Tweets being sent each day, it&rsquo;s important that you are able to utilise Twitter to open up opportunities for your business to reach a global audience of new and existing customers.</p>

<p>1) <strong>Make the most of your Twitter bio </strong>- Show off what your business does and how you can help others. Bonus points if you can make it witty.<br />
2) <strong>To increase clicks, structure your Tweets like this: </strong>MAIN MESSAGE &ndash; #HASHTAG &ndash; AFTERTHOUGHT.<br />
3) <strong>Try not to self-promote all of the time</strong> &ndash; Shake things up by having conversations with your audience.<br />
4) <strong>Have a good image for your profile</strong> &ndash; It needs to be professional and high-quality.<br />
5) <strong>Link your website</strong> &ndash; Make sure people can access your site quickly &ndash; not only does this lead to increased website traffic but it proves that you are a trusted, verified company.<br />
6) <strong>Be polite</strong> &ndash; This goes without saying! Ultimately you need to stay professional and polite, and one great way to do this is to acknowledge those who mention you or &lsquo;retweet&rsquo; your posts.<br />
7) <strong>Share valuable content</strong> &ndash; As well as self-promoting, it&rsquo;s always a good idea to post information that you think your followers will find interesting, such as links to blogs and videos.<br />
8) <strong>Utilise bit.ly</strong> &ndash; Your characters are limited on Twitter, so don&rsquo;t waste them by posting the full link! Websites such as bit.ly help to shorten your links into manageable sizes.<br />
9) <strong>Keep people in the loop</strong> &ndash; Tell your followers what you&rsquo;re up to, what the latest news is with your company, introduce new employees etc. Find a voice that fits your company and share whatever you&rsquo;re comfortable with!<br />
10) <strong>Consistency is key</strong> &ndash; You don&rsquo;t want to be Tweeting only once per month unless you are trying to lose followers! You don&rsquo;t have to Tweet every day (although it helps!), but make your presence known by checking what people are messaging you and always reply promptly.<br />
11) <strong>Share images</strong> &ndash; This one is so simple. Images = increased engagement. Enough said.<br />
12) <strong>Show appreciation for your followers</strong> &ndash; You can do this by using the &lsquo;favourite&rsquo; button or even retweeting them if they are sharing relevant, interesting content.<br />
13) <strong>Create conversation </strong>&ndash; You can make things a two-way conversation on Twitter so easily by Tweeting questions to encourage your followers to interact with you.<br />
14) <strong>Use the power of hashtags </strong>&ndash; One of our recent articles discussed the power of hashtags &ndash; use them to join relevant conversations and to make your Tweets easy to find.<br />
15) <strong>Make sure your account is public</strong> &ndash; You can&rsquo;t expect people to interact with you if they can&rsquo;t see your profile.<br />
16) <strong>#Don&rsquo;t #Overuse #Hashtags</strong> &ndash; This one speaks for itself. Limit yourself to 3 hashtags per Tweet...&nbsp;#max.<br />
17) <strong>Tweet at the right time</strong> &ndash; Research has shown that B2B companies see better engagement Monday-Friday, and B2C companies report 17% more engagement over the weekends.<br />
18) <strong>Use DM&#39;s for longer chats </strong>&ndash;&nbsp;Try to discourage long personal chats in your feed because it clogs up everyone&#39;s Twitter stream!&nbsp;Instead, message the person in a private DM (direct message).<br />
19) <strong>Don&rsquo;t sell</strong> &ndash; Not many people want to follow an account which posts high-pressure sales messages all day every day. Promote your services occasionally, but do not make selling the main event.<br />
20) <strong>Enjoy it </strong>&ndash; Twitter is there for you to be able to show a personal, creative side to your brand and to really engage with your followers*.</p>

<p>In 140 characters or less...</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-guide-to-twitter:-part-2</link>
      <pubDate>Thu, 02 Feb 2017 15:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The TM Guide to Twitter]]></title>
      <description><![CDATA[<p>It&rsquo;s likely that if your business uses social media, one of the platforms you will be utilising is Twitter. If not&hellip; you should be! Every day, millions of people use Twitter to generate and share ideas, and also to reach out to businesses, therefore if your company has a Twitter profile, it provides yet another way you can benefit from customer interaction and engagement. We&rsquo;ve put together a brief guide to Twitter so that your business can have the advantage of knowing how to use it, why to use it, and what you can achieve with it.</p>

<h2>Why Should I Tweet?</h2>

<p>There are so many reasons we could give you on why we, and many other professionals, believe that businesses should use Twitter. The most important reason we&rsquo;d like to give is that it&rsquo;s a great way to connect with your customers because they, too, are using Twitter. Many people log onto Twitter every single day, therefore it&rsquo;s a great platform to bond frequently with your customers. Once you have connected with your customers, you can then receive feedback on how you could improve your services or product, which can help you in the future. Another reason you should be using Twitter is for promotions- you could Tweet about new offers to give your brand a boost. After all, who doesn&rsquo;t love getting a deal? By Tweeting promotions, for instance, if you own a caf&eacute; and send a Tweet saying &ldquo;2 for 1 cupcakes this weekend!&rdquo;, you can reach out to loyal customers and gain some new local followers, too.</p>

<h2>What Are the Benefits Of Tweeting?</h2>

<p>Aside from being able to connect with customers and access feedback from them, a large reason why many brands use Twitter is to increase their sales. Twitter provides the ultimate platform to be able to spark up conversations with your target audience so they can directly learn about what your company provides and how they can access your goods. A more indirect way that you can use Twitter to drive up your sales is by building relationships with influencers who can promote your brand for you. From identifying key influencers on Twitter by watching who people are following and retweeting, you can access a very large audience for a relatively small cost!&nbsp;</p>

<p>There are so many ways that you can utilising one of the most unique and fascinating social channels out there. Our final top tip to you is to mix up your content and interact with your followers - from this, you can build up brand loyalty and ultimately increase sales.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-tm-guide-to-twitter</link>
      <pubDate>Wed, 01 Feb 2017 09:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Ways to Use Hashtags in Social Media Marketing]]></title>
      <description><![CDATA[<p>You see them everywhere, be it on Instagram, Twitter or Facebook. Yet the real question is, how can you utilise these popular hashtags for the gain of your business? A while ago, Twitter decided to hyperlink hashtags to search results, and a trend was born. Hashtags can be a vital item in your marketing toolbox to promote your business across social platforms by connecting it to searches relevant to your target audience. An analysis of the Interbrand 100 list (the world&rsquo;s top 100 brands) revealed that the world&rsquo;s top brands have all adopted the use of hashtags. Therefore, this is definitely a trend you want your business to get on board with!</p>

<h2>Use A&nbsp;# To Drive Engagement</h2>

<p>The same analysis of the Interbrand 100 list showed that these companies use hashtags to drive engagement. The hashtag creates a link, and this link ultimately leads your audience to where you want them to end up, usually a page on your website. Research has shown that when compared to Tweets without a hashtag, Tweets with a hashtag showed 12% more engagement, through either a &lsquo;retweet&rsquo;, &lsquo;favourite&rsquo; or &lsquo;mention&rsquo;.</p>

<h2>Use A&nbsp;Trending # To Widen Your Audience</h2>

<p>A trending hashtag is a topic that has become very popular and it changes is real-time, for instance when it was the Superbowl, the hashtag #SB48 went crazy all over Twitter and topped the Trending charts. Therefore, if you didn&rsquo;t know about it before, you will know now! Twitter cleverly alerts people when their followers are all tweeting about the same thing, so even if the hashtag you are using isn&rsquo;t trending, they are still great to use at events to increase your reach by helping acquire customers to increase the buzz around your business. Moreover, by using a trending tag in your content update, you can potentially get your message seen to a huge audience. However, a word of caution: ensure that you fully research the meaning behind the trending hashtag you want to use so that you don&rsquo;t make a bad impression on your followers or attract the wrong audience.</p>

<h2>Create Your Own # For Your Brand</h2>

<p>Brand-specific hashtags are exactly what they say on the tin: they are tags you make for your own business. You can use these no matter if you have a large or a small company to market your brand and promotions. The idea is to make a brand hashtag unique to your business; you want it to define what you do or what your ethos is. You want people to use this # so your brand gets marketed and so it can be used at any time on any social site. A great example of a brand hashtag is by KitKat, who utilise their slogan #HaveABreak&nbsp;their customers, therefore, know this brand hashtag and can use it to engage with other members of that community. Ensure that you keep your brand hashtag consistent and unique, and if you do decide to create one, use it on all of your social media sites!</p>

<p>What do you think? Are hashtags super cool and great for business, or a bit too targeted at the younger generation? Whatever your opinion, the statistics don&rsquo;t lie and it&rsquo;s important to know that whether you love them or hate them they&rsquo;re great for driving your engagement rates through the roof and getting involved with current trends. #LoveHashtags.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/3-ways-to-use-hashtags-in-social-media-marketing</link>
      <pubDate>Thu, 26 Jan 2017 17:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Most Effective Email Subject Headings to Increase Open Rates]]></title>
      <description><![CDATA[<p>There are two types of people in this world: those whose inbox is clean, clear, and filled with only the most important emails, and those whose inbox has a circular, red notification icon with a little &lsquo;3621&rsquo; hovering above it. Ideally, you don&rsquo;t want your business emails to be left unread, particularly when you&rsquo;ve put in so much effort with the content. However, it&rsquo;s not all about the content with emails! Don&rsquo;t let the subject headings let your emails down: the chances of your emails being left ignored and unopened is rather high &ndash; unless you&rsquo;ve got a super eye-catching heading!</p>

<p><strong>Keep It Comical</strong></p>

<p>Most emails have a dry, dull heading, therefore it&rsquo;s likely that yours will stand out of the crowd if you&rsquo;ve got a humorous subject line. If you can keep these witty headings targeted to your audience, rather than just being general humour then you&rsquo;ll be a step ahead of the crowd.</p>

<p>Some funny email subject lines we&rsquo;ve seen and chuckled at include OpenTable&rsquo;s &ldquo;Licking your phone never tasted so good&rdquo; and Groupon&rsquo;s &ldquo;There are no deals in this email&rdquo;.</p>

<p>One of our top tips for writing an amusing subject line is to be blunt: not in a bad way, but in a stating-the-obvious way. For instance, an auto repair service could talk about &lsquo;running on empty&rsquo;, or an accountancy firm can play with the idea of how no one likes paying taxes by referencing the famous Ben Franklin quote: &ldquo;Nothing can be said to be certain, except death and taxes&rdquo;. You don&rsquo;t have to make your audience laugh with every email you send; however, the occasional giggle for your audience is a great tool to use.</p>

<p><strong>Use &lsquo;Listicles&rsquo;</strong></p>

<p>&lsquo;What on earth is a listicle?&rsquo;, you may be asking. You definitely already know what they are, as you see them in many successful blog posts and articles and you should be using them in your email headings too.</p>

<p>A listicle is just a presenting your content in the form of a list, e.g &rsquo;14 Steps to Get a Bikini Body&rsquo;, &ldquo;Forbes Top 100 Richest Entrepreneurs&rsquo;, or &rsquo;32 Cool and Colourful Tattoos That Will Inspire You to Get Inked&rsquo;.</p>

<p>Incorporating numbers into your subject line grabs attention as our brains are naturally drawn to digits. Lists are easy for our brains to process, therefore using listicles in your email headings will make your content stand out above the rest!</p>

<p><strong>Make It Personal</strong></p>

<p>There was a time when the world and his wife were sending emails incorporating the user&rsquo;s name into the email subject line;&nbsp;however, this is now so common practice that many people just glaze over these as spam.</p>

<p>Ideally, you want to be personalising the headings to increase open rates by using location-specific offers and language. Groupon, for instance, will often send emails promoting deals in your area.</p>

<p>On the other hand, companies such as Amazon will often send new deals based on your past purchases, again, making it personal to the user. Ultimately, it&rsquo;s good practice to be able to understand your audience well so that you can know what language and offers will attract them.</p>

<p>So overall, you&rsquo;re best off keeping your email subject headings punchy, witty, and personal. Keep them under 50 characters to ensure higher open rates and click-through rates and get creative! At the end of the day, you&rsquo;ve only got a small space to make your business shine through and to grab the user&rsquo;s attention before they move on to the next email so write out lots of ideas and then handpick the very best ones.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-most-effective-email-subject-headings-to-increase-open-rates</link>
      <pubDate>Tue, 24 Jan 2017 13:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Ideal Length of All Your Business Posts]]></title>
      <description><![CDATA[<p>Do you ever wonder if the content you are creating is too long and lengthy, or too short and vague? It&rsquo;s a typical trait for people to get carried away when writing Facebook posts or Tweets, and this comes back to the idea of wanting to stand out and get your information out there&hellip; but in the right way. Research has shown that there is value to writing and posting at certain lengths so we have pulled together statistics from a few of the most common social media platforms to let you know what the best lengths for your business posts are.</p>

<p><strong>Twitter</strong></p>

<p>The ideal length of a tweet is 100 characters, which is substantially under the allowance of 140 characters. Tweets are capped at 140 characters so that they can be consumed easily anywhere; however, according to Buddy Media, tweets shorter than 100 characters receive a 17% higher engagement rate. These so-called &lsquo;medium&rsquo; length tweets (between 71 and 100 characters) are suggested to have enough characters to say something of value, and enough space for someone to retweet that content whilst adding commentary.</p>

<p><img alt="The Ideal Length of All Your Business Posts" src="https://www.totalmerchandise.co.uk/assets/images/TheIdealLengthofAllYourBusinessPosts-2.jpg" style="width:100%" /></p>

<p><strong>Facebook</strong></p>

<p>40 is the magic number for Facebook. 40 words we hear you say? No, no, 40 characters! Research has measured the engagements of posts, using &lsquo;like&rsquo; rate and comment rate, and has found that posts around 40 characters received 86% higher engagement rate than others, which is extremely significant! However, if 40 characters is too little for what you need to say, rest assured that research supports that posts with 80 characters or less receive 66% higher engagement.</p>

<p><img alt="The Ideal Length of All Your Business Posts" src="https://www.totalmerchandise.co.uk/assets/images/TheIdealLengthofAllYourBusinessPosts-3.jpg" style="width:100%" /></p>

<p><strong>Blog Posts</strong></p>

<p>Blog website&nbsp;Medium doesn&rsquo;t focus on click-through rates, it focuses on attention: how long are the readers sticking with this article? The ideal length of a blog post is said to be 7 minutes, which equates to around 1600 words.</p>

<p><img alt="The Ideal Length of All Your Business Posts" src="https://www.totalmerchandise.co.uk/assets/images/TheIdealLengthofAllYourBusinessPosts-4.jpg" style="width:100%" /></p>

<p><strong>Title Tags</strong></p>

<p>The text defining your page on a search results page is your title tag. Google now allows a maximum of 60 characters for a title, and if it goes over those 60 characters it is cut off with ellipses. Defining the perfect length for a title tag is difficult, however, as Google uses the font &lsquo;Arial&rsquo; which is a proportionally-spaced font; in other words, a lowercase &lsquo;i&rsquo; will take up less space than a lowercase &lsquo;m&rsquo;. Luckily, Moz suggested that as a general rule, stick to 55 characters in your title to avoid the breaking point.</p>

<p><img alt="The Ideal Length of All Your Business Posts" src="https://www.totalmerchandise.co.uk/assets/images/TheIdealLengthofAllYourBusinessPosts-5.jpg" style="width:100%" /></p>

<p>Not all of these lengths work for everyone, however research does suggest that if you stick to these numbers your engagement rates could improve as your content becomes easier to digest.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-ideal-length-of-all-your-business-posts</link>
      <pubDate>Wed, 18 Jan 2017 08:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Valentines Day Marketing Campaigns We Love to Love Part: 2]]></title>
      <description><![CDATA[<p>Our last article of this sort touched on a few campaigns by the likes of Netflix and Innocent, however there are so many that we love to love we thought we would share a few more of our favourite examples. Valentine&rsquo;s day is the ultimate &lsquo;marmite day&rsquo; (you either love it or you hate it!), and these brands have had a lot of fun playing with that idea to massively increase their brand awareness and perhaps give their audience a good giggle.</p>

<p>&nbsp;</p>

<p><strong>IKEA&rsquo;s Free Cots</strong></p>

<p>We love this one. IKEA in Australia did what could be the best Valentine&rsquo;s deal ever, by offering a free crib for babies born 9 months from Valentine&rsquo;s Day! Delivery, however, is not included</p>

<p><img alt="Valentines Day Marketing Campaigns We Love to Love: Part 2" src="https://www.totalmerchandise.co.uk/assets/images/ValentinesDayMarketingCampaignsWeLovetoLovePart2-1.jpg" style="width:100%" /></p>

<p><strong>Basket Dating with Tesco</strong></p>

<p>Never one to miss a trend, Tesco caught on to the fact that people are enjoying programmes such as First Dates, and decided to put their own spin on it for their Valentine&rsquo;s Day marketing campaign. Tesco love guru&rsquo;s matched couples by the contents of their baskets, sending them on dates and then catching up with them in an interview afterwards. The video ends with a call-to-action to create your own date night, ultimately getting at the point that Tesco sell food, and you&rsquo;ll want theirs for your date. According to Adweek, two of the four dates went fairly well and one of the couples even plan to meet up in Nepal!</p>

<p><img alt="Valentines Day Marketing Campaigns We Love to Love: Part 2" src="https://www.totalmerchandise.co.uk/assets/images/ValentinesDayMarketingCampaignsWeLovetoLovePart2-2.jpg" style="width:100%" /></p>

<p><strong>Revlon</strong></p>

<p>Makeup brand Revlon teamed up with the geniuses at Google to create an animated, personalised, shareable Valentine&rsquo;s Day GIF e-card program. Customers were invited to send bespoke messages of love to their loved ones, making this &ldquo;the first time a brand has ever invited users to upload to and create content directly within an engagement ad&rdquo; according to Brian McDevitt, industry director of home and personal care at Google. The idea is that a customer uploads a photo after selecting their favourite Revlon Ultra HD Lipstick colour, and a kiss in that colour is placed directly on their cheek, creating a shareable GIF.</p>

<p><img alt="Valentines Day Marketing Campaigns We Love to Love: Part 2" src="https://www.totalmerchandise.co.uk/assets/images/ValentinesDayMarketingCampaignsWeLovetoLovePart2-3.jpg" style="width:100%" /></p>

<p><strong>notonthehighstreet.com Love: Your Story</strong></p>

<p>We thought we would save a pretty cheesy one for the end. notonthehighstreet have created a whole array of Valentine&rsquo;s Day themed material on their website, such as videos of couples asking them questions about their relationship, and quotes. Gift ranges are interspersed between these lovely videos and pictures, tugging on to the heart and purse strings of the customers!</p>

<p><img alt="Valentines Day Marketing Campaigns We Love to Love: Part 2" src="https://www.totalmerchandise.co.uk/assets/images/ValentinesDayMarketingCampaignsWeLovetoLovePart2-5.jpg" style="width:100%" /></p>

<p>We really do love to love these campaigns, as Valentine&rsquo;s Day truly is a great way to show your customers that you care and to have a little fun.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/valentines-day-marketing-campaigns-we-love-to-love-part:-2</link>
      <pubDate>Fri, 13 Jan 2017 09:08:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Valentine's Day Marketing Campaigns We Love to Love: Part 1]]></title>
      <description><![CDATA[<p>Valentine&rsquo;s Day is a time to swoon over your significant other, and for others to swoon over your marketing campaigns. If you get the advertising for this day right, you&rsquo;re in with a good chance of your customers falling in love with your brand&hellip; if you don&rsquo;t mind the clich&eacute;! It&rsquo;s true that Valentines Day means different things to different people, for instance, for some it is all about gazing longingly into each others eyes whilst declaring your love over a candlelit dinner, and for others it&rsquo;s about watching movies on your own with a tub of Ben &amp; Jerry&rsquo;s, wondering where it all went wrong. Ideally, your marketing for Valentine&rsquo;s Day will be able to cater to both parties, however if you can put together a great campaign that isn&rsquo;t too cheesy then you&rsquo;re on to a winner. Here are a few brands who have managed to think outside of the heart-shaped chocolate box and put together a great campaign...</p>

<p>&nbsp;</p>

<p><strong>Innocent&rsquo;s Love Labels</strong></p>

<p>Back in 2012, famous smoothie and drinks company &lsquo;Innocent&rsquo; had the idea of letting their customers create &lsquo;love labels&rsquo; for their significant others. Customers could either create their own personalised messages, or they could choose existing graphics created by Innocent and customise those. Then, the labels could be printed, attached, and shared on social media platforms. Great advertising for Innocent and great gifts for your loved ones.</p>

<p><img alt="Valentine Day Marketing Campaigns We Love to Love Part 1" src="https://www.totalmerchandise.co.uk/assets/images/ValentinesDayMarketingCampaignsWeLovetoLovePart1-1.jpg" style="width:100%" /></p>

<p><strong>Netflix: &ldquo;Binge for Love&rdquo;</strong></p>

<p>As we said earlier, people can take Valentine&rsquo;s Day either way. There&rsquo;s the candlelit dinner route, or the Netflix route! Netflix&rsquo;s marketing campaign reinforced the idea that people who like the same shows are meant for each other. They suggest that you should watch 500 hours of Netflix programmes in order to truly impress your would-be-date &ndash; if your girl is into Orange Is the New Black, you&rsquo;re going to need to watch every episode of it!</p>

<p><img alt="Valentine Day Marketing Campaigns We Love to Love Part 1" src="https://www.totalmerchandise.co.uk/assets/images/ValentinesDayMarketingCampaignsWeLovetoLovePart1-2.jpg" style="width:100%" /></p>

<p><strong>Hallmark: Don&rsquo;t Say Love</strong></p>

<p>The greeting card brand released a series of videos on its YouTube Channel called &lsquo;Put Your Heart to Paper&rsquo;, which racked up an impressive 1.8 million views! In each of the videos, couples were asked to say how they feel about each other without using the L word. Love! Hallmark say that saying &lsquo;I love you&rsquo; is easy, but what is more meaningful is to go deeper than that and express how you really feel. The brand encouraged consumers to share their views using the hashtag #PutYourHeartToPaper which generated a lot of Twitter buzz!</p>

<p><img alt="Valentine Day Marketing Campaigns We Love to Love Part 1" src="https://www.totalmerchandise.co.uk/assets/images/ValentinesDayMarketingCampaignsWeLovetoLovePart1-3.jpg" style="width:100%" /></p>

<p>There are so many amazing marketing campaigns that have been created over the past few years that truly capture what Valentine&rsquo;s Day is all about for every person. Whether it&rsquo;s for a love of love, or a love of Netflix, these brands have found a way into your heart!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/valentine-day-marketing-campaigns-we-love-to-love:-part-1</link>
      <pubDate>Wed, 11 Jan 2017 13:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Spring Cleaning for Your Business]]></title>
      <description><![CDATA[<p>The annual Spring clean is coming up, and whilst you&rsquo;re thinking about throwing out all of the silly things you&rsquo;ve been hoarding over the past year, you can&rsquo;t forget that your business could always do with a little tidy up&hellip; it just involves a little less elbow grease! It&rsquo;s not too early to start thinking about Spring; once the first quarter of the year is over, it provides the ultimate time to reflect upon the state of your business to ensure you head into the warmer months stronger. We&rsquo;ve put together some ideas of how you can de-clutter your business and keep your company moving forward.</p>

<h2>Tidy Up Your Website</h2>

<p>Now we&rsquo;re in 2017, there is no excuse for out-of-date websites and frowned upon Google practices, such as not being mobile-friendly! However, if you&rsquo;re on the ball and your website is up to date, perhaps this Spring will be the perfect time to plan a little tidying up. For instance, you may want to redesign the way the information on your website is presented so that it&rsquo;s easier for users to read, ultimately leading to a cleaner looking page. You could do this by adding more links throughout the website instead of having all of the information on the homepage.</p>

<p style="text-align:center"><img alt="Tidy up your website" src="https://www.totalmerchandise.co.uk/assets/images/apple-mac-cactus.png" style="width:850px" /></p>

<h2>Update Social Channels</h2>

<p>When you step back and take a look at your company&rsquo;s online presence, what do you think? Does it look smart and reflect your business? If not, it&rsquo;s time for a quick tidy up. Ensure that all of the things you are writing on your social media profiles reflect your target market and make sure that your brand is being represented as successfully as possible. Moreover, think about if you have enough social media channels. The basic ones you should really be ticking off the list are Facebook, Twitter, LinkedIn and perhaps Instagram if you have a very visual brand.</p>

<p style="text-align:center"><img alt="Update social channels" src="https://www.totalmerchandise.co.uk/assets/images/social-media-iphone.png" style="width:850px" /></p>

<h2>Cleanse Your Inbox</h2>

<p>It is estimated that 247 million emails are sent every single day. A lot of us can be getting loads of emails per day, therefore Spring is the perfect time to deep-clean your inbox. Sort everything into folders and get rid of all the junk mail. It may take a while but you will feel much more free after it&rsquo;s done. After all, when you&rsquo;ve got lots of unread emails piled up, it can become such a nuisance that it hinders your ability to be productive.</p>

<p style="text-align:center"><img alt="Cleanse your inbox" src="https://www.totalmerchandise.co.uk/assets/images/mailboxes.png" style="width:850px" /></p>

<p>These are a few starting steps to think about when it comes to your annual Spring clean! All of these are worthwhile to ensuring you maximise the potential of your business and to make sure your company is running smoothly into the next quarter of the year.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/spring-cleaning-for-your-business</link>
      <pubDate>Fri, 06 Jan 2017 11:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[New Year Resolutions for Your Business That You Can Actually Stick To]]></title>
      <description><![CDATA[<p>It&rsquo;s likely that you&rsquo;ve probably thought to yourself that this year you may a) lose a little weight b) try to listen more to your partner&nbsp;c) at least make it look like you&rsquo;re listening more to your partner. However, of the 32% of Brits who plan to make a New Year&rsquo;s resolution, the statistics suggest that 63% of them will fail them.</p>

<p>We&rsquo;ve put together a few resolutions which aren&rsquo;t so personal (like finally finding the one) and are actually achievable.</p>

<h2>Lose Weight</h2>

<p>Don&rsquo;t worry, we&rsquo;re not calling you overweight! We mean to get rid of those marketing activities which are large on effort and small on return. For instance, if you&rsquo;re spending hours creating graphics for your company&rsquo;s LinkedIn page which will only be seen by 10 people, it&rsquo;s unlikely that you&rsquo;ll be getting a lot of interaction from it.</p>

<p>Ditch that sort of weight, and instead focus on marketing your brand in a way that gives you large returns for an appropriate amount of effort!</p>

<p><img alt="Exercise more and keep fit" src="https://www.totalmerchandise.co.uk/assets/images/exercise.png" style="width:100%" /></p>

<h2><br />
Brush Up On Technology Skills</h2>

<p>We don&rsquo;t mean to get your children to teach you how to use the latest iPhone, however, we do suggest experimenting in using video for your brand. In 2017, 48% of marketers plan to add YouTube to their content strategies, and this is for very good reason. Firstly, 4 times as many customers would rather watch a video about a product than reading about it.</p>

<p>If that hasn&rsquo;t sold you, how about the fact that marketers who use video grow revenue 49% faster than non-video users? We suggest watching a few videos to get you started on how to create an edit videos, and then fully learn how video marketing works. You could spend your time creating and editing high-quality videos for your brand, or you could jump on board with the instant video options available such as Facebook Live and Instagram and Snapchat stories.</p>

<p><img alt="Brush up on your technical skill" src="https://www.totalmerchandise.co.uk/assets/images/cameraman.png" style="width:100%" /></p>

<h2>Keep Up With The Kids</h2>

<p>No, no, please don&rsquo;t try and learn some hip slang to stay cool. You do, however, need to keep up with the trends, and the biggest trendsetter of all is Google. This is important as Google regularly changes its algorithm in order to consistently improve the user experience. It&rsquo;s important that your website isn&rsquo;t left behind and you ensure that you stay on top of all the latest changes.</p>

<p>For instance, Google now ranks mobile-friendly web pages higher than those which aren&rsquo;t, so if you haven&rsquo;t jumped on that band-wagon yet, you better do in 2017!</p>

<p><img alt="Keep up with the kids" src="https://www.totalmerchandise.co.uk/assets/images/analytics.png" style="width:100%" /></p>

<p>There are three examples of New Year&rsquo;s resolutions for your business which doesn&rsquo;t involve you sweating it out at the gym with all of the other &lsquo;New-Year-New-Me&rsquo; crew! We would like to wish you a Happy New Year from all of us at Total Merchandise, and we look forward to seeing how these resolutions work for you.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-new-year-resolutions-for-your-business-that-you-can-actually-stick-to</link>
      <pubDate>Thu, 05 Jan 2017 09:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Survival Tips for the Office Christmas Party]]></title>
      <description><![CDATA[<p>Dad dancing, free bars, and loose lips: it&rsquo;s the time of the office Christmas party! Many companies now choose to throw their office Christmas parties after Christmas, perhaps as a way of motivating their employees or to ensure that all work that is needed to be finished by Christmas is done so (as we do know that the day after the Christmas party there is very little productivity&hellip;). Therefore, with your office Christmas party fast approaching, we&rsquo;ve put together a short guide on etiquette for your festive &lsquo;do.</p>

<h2>Don&rsquo;t Skip It</h2>

<p>Christmas parties are often organised well in advance, so unless you&rsquo;ve got a legitimate reason for not going, you should go! You may not want to go, but it does show your commitment to the company and it&rsquo;s an opportunity to grow closer with those in higher up departments. Also, sometimes a great night out is all it takes to turn work friends into real friends.</p>

<p style="text-align:center"><img alt="Don't skip it" src="https://www.totalmerchandise.co.uk/media/news_article/ce1cc4ec0d9bff52bd43a48e1a2c7cda26ca95be.jpeg" style="height:467px; width:700px" /></p>

<h2>Do Dress Appropriately</h2>

<p>Even if you&rsquo;ve had a crush on Mike from Sales for aggeeess, it&rsquo;s no excuse to wear that super low cut slinky dress. Dress appropriately, like a glammed-up version of you at the office! If you&rsquo;re particularly nervous about the dress code, have a chat with other people in your department to see what they&rsquo;re wearing.</p>

<p style="text-align:center"><img alt="Do Dress Apprpriately" src="https://www.totalmerchandise.co.uk/media/news_article/7903ad19ee49400eb69fcecd97ad9cf4c36aac36.jpeg" style="height:466px; width:700px" /></p>

<h2>Don&rsquo;t Get Too Smashed</h2>

<p>This is definitely the single biggest etiquette mistake people make at office work parties: getting too drunk. Now, we understand that there is an open bar and that is there to be taken advantage of. By all means, have a few drinks and get merry. However, do bare in mind that you are still being watched by your superiors and you are still accountable for your actions- after all, you are still representing your company at the office work party. Even if your boss is so drunk they can&rsquo;t walk straight, you need to remember to stick to your limits!</p>

<p style="text-align:center"><img alt="Don't Get Too Smashed" src="https://www.totalmerchandise.co.uk/media/news_article/14e4a58647f88e513316d2b7f7b124744ed4e2c9.jpeg" style="height:329px; width:700px" /></p>

<h2>Do Be Sociable</h2>

<p>Even if you hate everyone you work with (unlikely), it&rsquo;s important that you don&rsquo;t stay with your eyes glued to your phone all night, or just sit in the corner alone. This is your chance to mingle with people you didn&rsquo;t previously know. Saying that, if you do end up in a good chat with your colleagues do be sure to avoid any office gossip or rumours. Stick to small talk with a few ice breakers, such as children, holidays, and Christmas plans.</p>

<p style="text-align:center"><img alt="Do Be Sociable" src="https://www.totalmerchandise.co.uk/media/news_article/c11fe0f7c2c31f3b44ed48709f67f669223a1d99.jpeg" style="height:466px; width:700px" /></p>

<p>The most important tip of all: enjoy yourself! The office Christmas party is a chance to let your hair down and relax after a long year of work. Make sure you thank the host of the party or follow up with a thank you email the next day. Merry Christmas!&nbsp;</p>

<p>Also, don&#39;t forget to check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">Christmas category</a> to find your promotional christmas product.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/survival-tips-for-the-office-christmas-party</link>
      <pubDate>Thu, 22 Dec 2016 16:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/864d973e121391e2cd6e376b137b2018f6c0c1ce.jpeg" type="image/jpeg" length="763125"/>
    </item>
    <item>
      <title><![CDATA[Housekeeping For Your Business Over Christmas]]></title>
      <description><![CDATA[<p>We know that the festive season can be an incredibly busy period, and with Christmas fast approaching it is now your last chance to prepare for the festivities and plan for the New Year ahead!</p>

<p>We&rsquo;ve put together a few of our top business tips for some general Christmas housekeeping and for surviving Christmas in general. After all, once Christmas is over, the festivities start to slow down and you&rsquo;ll finally be able to relax a little&hellip; HO HO HO!</p>

<h2>Merry Christmas To You!</h2>

<p>Christmas is a time for giving and for being thankful. One great idea for your business is to wish your customers a very merry Christmas, perhaps in the form of a small gift or a card. If your budget does not allow for this, there are still many ways you can wish your customers a joyous festive season; you could send a mass Christmas email to everyone thanking them for their custom in 2016, and to wish them a merry Christmas. By doing this, your customers will remember your brand, and you will hopefully end up on their good list, and not the naughty list&hellip;</p>

<h2 style="text-align:center">A6 Greetings Cards</h2>

<p style="text-align:center">[195272]</p>

<h2>Communicate, Communicate, Communicate!</h2>

<p>As the saying goes, communication is key. As many businesses do, if your business is closing over Christmas you need to make sure your clients, suppliers, and delivery networks know! Ensure that everyone is aware of your opening hours over the festive season, whether that is by email or on your website.</p>

<p>Additionally, another top tip is to organise your answer phone messages and automated email responses to notify your customers when your company will be returning, and to wish them a Merry Christmas.</p>

<p style="text-align:center"><img alt="Phone" src="https://www.totalmerchandise.co.uk/media/news_article/a6a3716a27bfdd1bbf1b59c5bd181391274e9fbe.jpeg" style="height:513px; width:800px" /></p>

<h2>Check Online</h2>

<p>Your storefront may be decked with holly and tinsel; however, your website may say otherwise! Ensure that your website is up to date over this holiday season, by indicating your opening hours and perhaps including a few Christmas themed articles in your News section if you have one.</p>

<p>Moreover, if you are closed over Christmas it&rsquo;s always a good idea to put a small banner on your homepage indicating that this is the case to your clients, and so that your customers know when they can contact you again.</p>

<p style="text-align:center"><img alt="Closed for Christmas" src="https://www.totalmerchandise.co.uk/media/news_article/c4ebe7f5725d4f3f2766d05047d8e99dc69c05ca.jpeg" style="height:513px; width:800px" /></p>

<p>We&rsquo;re sure that most of you have already done this, however, we do hope that we have reminded a couple of you how important this is! After all, a little housekeeping for your business can go a long way. Ultimately the key thing to remember is that Christmas is about relaxing and having fun - you and your company have worked hard all year and deserve this Christmas break so enjoy it! Recharge your batteries and let&rsquo;s get ready for the New Year.</p>

<p>If you&#39;re looking for the perfect gift for your Christmas promotions then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> on our website. Fill out the form to receive a rapid quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/christmas-housekeeping-for-your-business</link>
      <pubDate>Tue, 20 Dec 2016 15:31:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Most Important Features on Your Business Website]]></title>
      <description><![CDATA[<p>Designing a new website is one task, but understanding where visitors look when they first click on your home page is a whole other story. Software using eye-tracking software and heat maps can help you understand the stand out features of your website and what needs to be improved. However, instead of spending hundreds of pounds on that, you could just take a look at what we have found&hellip;</p>

<p><strong>First impressions</strong></p>

<p>It takes only 2.6 seconds from the time a webpage loads to a person&rsquo;s eyes focusing on a specific element of it, according to researchers at the Missouri University of Science and Technology. That is an incredibly short amount of time for your website to demonstrate everything you want it to; professionalism, high-quality, and trust, and to build a lasting first impression. When looking at the design of your website, you can now understand that whatever your visitors&rsquo; eyes are landing on first better look fantastic. So, we hear you ask, &lsquo;how do we do that?&rsquo;.</p>

<p><img alt="The Most Important Features on Your Business Website " src="https://www.totalmerchandise.co.uk/assets/images/TheMostImportantFeaturesonYourBusinessWebsite-1.jpg" style="width:100%" /><strong>Space</strong></p>

<p>Having enough white space on your webpage is imperative, as these areas dictate everything from the user flow to the readability of your page. Ensuring that you are leaving an equal amount of space between paragraph lines, wrap around images, and similar elements will ensure that your users will have a more pleasing time on your website. After all, there is nothing worse than a cluttered website! According to web.com, 56% of consumers are more likely to make a purchase from a business if their website expectations are met, so keep it simple and ensure that everything looks professional.</p>

<p><img alt="The Most Important Features on Your Business Website " src="https://www.totalmerchandise.co.uk/assets/images/TheMostImportantFeaturesonYourBusinessWebsite-2.jpg" style="width:100%" /></p>

<p><strong>Mobile Optimisation</strong><br />
We know we&rsquo;ve told you about this hundreds of times, but that&rsquo;s because making your website mobile friendly is so incredibly important! Consumers are increasingly using their mobiles and tablets to browse the web, so you&rsquo;re going to want your page to be able to transition smoothly from desktop to mobile views.</p>

<p>Moreover, Google favours websites which are optimised for mobile, so if you want to see your SEO ranking increase, make sure you&rsquo;re keeping mobile users in mind.</p>

<p><img alt="The Most Important Features on Your Business Website " src="https://www.totalmerchandise.co.uk/assets/images/TheMostImportantFeaturesonYourBusinessWebsite-3.jpg" style="width:100%" /></p>

<p><strong>Contact Information</strong></p>

<p>Contact information usually appears in one of two ways on a website; through a Contact Us page including a form or further information, or in the header of the homepage. Regardless of which way you decide to present it, it&rsquo;s imperative that your contact information is highly visible. Moreover, researchers at the Missouri University of Science and Technology found that users look at social media icons and the areas at the bottom of your website, therefore including social links in the header and footer of your page will provide an additional way to get in touch with your business.</p>

<p><img alt="The Most Important Features on Your Business Website " src="https://www.totalmerchandise.co.uk/assets/images/TheMostImportantFeaturesonYourBusinessWebsite-4.jpg" style="width:100%" /></p>

<p>We could go on for hours about which features are key to your business website standing out, but we don&rsquo;t want to bore you! However, do keep in mind the ones we have mentioned thus far, as we believe they are some of the most important elements for a business website.</p>

<p>As we have mentioned the key features of a business website so many times, have you noticed our new polished website which has just had a makeover?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-most-important-features-on-your-business-website</link>
      <pubDate>Thu, 15 Dec 2016 12:51:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How a Redesign of your Website Could Lead to Way More Sales]]></title>
      <description><![CDATA[<p>Redesigning your website is more than just creating a new &lsquo;look&rsquo;. It&rsquo;s about growing your business and generating revenue from it. It&rsquo;s about expanding your brand. It&rsquo;s about keeping up to date with trends and technology. As you may have noticed, we&rsquo;ve recently redesigned our website and we are so pleased with the results; it looks fresher, it&rsquo;s easier to navigate, and it&rsquo;s mobile-friendly! We feel that this was an important change, as re-investing in a website is a part of the shopping experience for savvy buyers nowadays. We&rsquo;re here to show you how a redesign of your website can lead to you generating a lot more sales.</p>

<p><strong>Is your website ugly?</strong></p>

<p>Be honest. When it&rsquo;s your own business, calling your website ugly is almost as difficult as calling a baby ugly, but it&rsquo;s important here as looks matter a lot. Your website is usually the first thing a user comes across when approaching your business, and it creates the first impression. If your website doesn&rsquo;t look good, it&rsquo;s very possible that visitors may be leaving your website in fear that your company is dated and unprofessional.</p>

<p style="text-align:center"><img alt="How a Redesign of your Website Could Lead to Way More Sales" src="https://www.totalmerchandise.co.uk/assets/images/HowaRedesignofyourWebsiteCouldLeadtoWayMoreSales-1.jpg" style="width:850px" /></p>

<p><strong>Is your website slow?</strong></p>

<p>Here&rsquo;s a statistic to shock you: Econsultancy claim that 40% of people will abandon a website if it takes more than three seconds to load. Nowadays people have many options to find the product they&rsquo;re looking for, and if your website is slow to load, this screams untrustworthiness and lack of professionalism. All the user needs to do is head to the next result to find a similar product, so it&rsquo;s imperative that your website is super quick!</p>

<p style="text-align:center"><img alt="How a Redesign of your Website Could Lead to Way More Sales" src="https://www.totalmerchandise.co.uk/assets/images/HowaRedesignofyourWebsiteCouldLeadtoWayMoreSales-2.jpg" style="width:850px" /></p>

<p><strong>Is your website mobile friendly?</strong></p>

<p>We cannot stress how important this is! Our new website is now completely mobile friendly, and this means our website should now be favoured on search engines and be easier to use for customers. Econsultancy claim that 62% of companies that designed a website specifically for mobile had increased sales, therefore this is one crucial step you don&rsquo;t want to be missing out on. Moreover, 52% of users said that they would be less likely to engage with a company if the mobile experience on their site was bad, according to MarginMedia. As we live in a mobile world, is it unsurprising that customers expect all websites to function on all devices. As so many companies have optimised their websites for mobile use, if your page isn&rsquo;t up to scratch it&rsquo;s simple for your customer to move on to the next page that satisfies their mobile needs.</p>

<p style="text-align:center"><img alt="How a Redesign of your Website Could Lead to Way More Sales" src="https://www.totalmerchandise.co.uk/assets/images/HowaRedesignofyourWebsiteCouldLeadtoWayMoreSales-3.jpg" style="width:850px" /></p>

<p>We hope you love interacting with our new website; this redesign should lead to some great things and should make the shopping experience for our clients much more satisfying. Ultimately, you should be asking yourself these questions about your website, and if you do believe that your website is ugly, slow, or not friendly for mobiles, perhaps you should think about having a redesign&hellip;</p>

<p>And, talking of new websites...what do you think of ours?</p>

<p style="text-align:center"><img alt="How a Redesign of your Website Could Lead to Way More Sales" src="https://www.totalmerchandise.co.uk/assets/images/HowaRedesignofyourWebsiteCouldLeadtoWayMoreSales-4.jpg" style="width:850px" /></p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-a-redesign-of-your-website-could-lead-to-way-more-sales</link>
      <pubDate>Wed, 14 Dec 2016 10:31:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Going Above and Beyond with Customer Service]]></title>
      <description><![CDATA[<p>Good customer service is incredibly important, particularly now that social media has come into play. Millennial customers no longer pursue the old-fashioned route of going into the store and speaking to the customer services team, nowadays it&rsquo;s all online with Twitter and Facebook! Research has shown that 67% of customers have used a company&rsquo;s social media channel for customer service, and 42% of these consumers expect a response within 60 minutes! We&rsquo;ve put together a list of our favourite examples of customer service so far, and how they have gone above and beyond to excel in ensuring that their customers are happy.</p>

<p><strong>Morton&rsquo;s Steakhouse Airport Delivery</strong><br />
This American steakhouse completely shocked Twitter user Peter Shankman when he landed in Newark Airport after his flight from Tampa, Florida. Before his flight, Shankman tweeted the steakhouse saying &lsquo;Hey @Mortons &ndash; can you meet me at Newark airport with a porterhouse when I land in two hours? K, thanks. :)&rsquo;. Would you believe Shankman was greeted by a Morton&rsquo;s member of staff with steak, prawns, and loads of sides&hellip; free of charge! From this, companies can learn that by doing something unexpected for their loyal customers when they want it most, they can reap huge social media points!</p>

<p><img alt="Going Above and Beyond with Customer Service" src="https://www.totalmerchandise.co.uk/assets/images/GoingAboveandBeyondwithCustomerService-1.jpg" style="width:100%" /></p>

<p><strong>Waterstones Lock In</strong><br />
Although statistics show that customers like to be responded to within an hour from the customer services department, some cases are a little more urgent to respond to than others. Customer David Willis ended up locked in Waterstones in Trafalgar Square, tweeting them saying &lsquo;Hi @Waterstones I&rsquo;ve been locked inside of your Trafalgar Square bookstore for 2 hours now. Please let me out&rsquo;. The tweet racked up tens of thousands of likes and retweets and 80 minutes later Waterstones tweeted &lsquo;We&rsquo;re pleased to announce that @DWill_ is a free man once more. Thanks for your concern and tweets!&rsquo;. What if they had all gone home for the day&hellip;?</p>

<p><img alt="Going Above and Beyond with Customer Service" src="https://www.totalmerchandise.co.uk/assets/images/GoingAboveandBeyondwithCustomerService-2.jpg" style="width:100%" /></p>

<p><strong>Nike&rsquo;s Kind Words</strong><br />
It can be frustrating when you&rsquo;re being told off when it&rsquo;s not your fault. However, an important customer service tip is that the customer is always right and you have to respect that! Nike has an excellent customer services team, with 24/7 support in seven different languages on Twitter. When one of their customers was struggling to find his order number he tweeted Nike looking for help. After a while, he realised that he knew it all along and just had to log in to see it. Nike tweeted back to the man saying &lsquo;Happy to hear you&rsquo;re back in action. Give us a shout if you need anything else&rsquo;. The lesson from this is to be kind, even when it isn&rsquo;t your fault!</p>

<p><img alt="Going Above and Beyond with Customer Service" src="https://www.totalmerchandise.co.uk/assets/images/GoingAboveandBeyondwithCustomerService-3.jpg" style="width:100%" /></p>

<p>It&rsquo;s great seeing when companies are giving away steaks and other treats to their customers in order to surprise them, however we know that this isn&rsquo;t sustainable! However, if your company provides excellent customer service all of the time, like Nike and Waterstones, it means that your company will remain reliable and consistent with its customers.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/going-above-and-beyond-with-customer-service</link>
      <pubDate>Fri, 09 Dec 2016 13:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Social Scavenger Hunts]]></title>
      <description><![CDATA[<p>Scavenger hunts are not a novel idea. It is likely that you can remember participating in them as a part of team-building activities at school and with your friends. However social scavenger hunts are a form of immersive experience, particularly when it combines the virtual world with our real world. Companies are catching on with this trend of sending their followers on social scavenger hunts, utilising it as a successful tool to promote their company.</p>

<h2>What Is A&nbsp;Social Scavenger Hunt?</h2>

<p>The name pretty much sums it up: it&rsquo;s a hunt around an area to locate something using various mediums as the platform. It attracts and retains customers by providing an exciting game with the prospect of winning a prize. Participants are often given clues by the company to navigate themselves to win the prize. Various mediums can be used, for instance, social media channels, your company website, or a mobile app.</p>

<p><img alt="Social Scavenger Hunts Whats The Big Deal" src="https://www.totalmerchandise.co.uk/assets/images/SocialScavengerHunts-WhatsTheBigDeal-1.jpg" style="width:100%" /></p>

<h2>Why Are They So Effective?</h2>

<p>Firstly, there is the benefit of guaranteed user interaction. By combining the fun, gaming aspects of a scavenger hunt with prizes, your company will be able to generate an instant buzz with the potential to go viral. Moreover, by offering physical prizes and perhaps having people work in teams, your brand will benefit from word-of-mouth marketing, and this will lead to engagement in your followers.</p>

<h2>Do You Have Any Examples?</h2>

<p>Loads of brands have jumped on this bandwagon. We&rsquo;ll show you a few of our favourite social media scavenger hunts to date&hellip;</p>

<p><strong>1) Nike&rsquo;s Autographed Kobe 11 Trainers</strong></p>

<p>NBA star Kobe Bryant and Nike got together and hid 20 pairs of signed Kobe 11 trainers in various cities around the world. Both Nike and Kobe Bryant were giving their followers hints via social media to help them locate the highly sought-after shoes.</p>

<p><img alt="Social Scavenger Hunts Whats The Big Deal" src="https://www.totalmerchandise.co.uk/assets/images/SocialScavengerHunts-WhatsTheBigDeal-2.jpg" style="width:100%" /></p>

<p><strong>2) MINI&rsquo;s Getaway</strong></p>

<p>MINI Stockholm launched a location-based mobile game to promote their new MINI Countryman. Players had to find virtual MINI&rsquo;s on their iPhones, catch it, and then physically run as fast as they can out of its radius in order to prevent other players from taking it. Any players within 50 metres of the player with the virtual MINI was able to snatch the Countryman away. The aim of the game was to have the virtual car in your possession for a week, and the first person who did so would win a real MINI Countryman.</p>

<p><img alt="Social Scavenger Hunts Whats The Big Deal" src="https://www.totalmerchandise.co.uk/assets/images/SocialScavengerHunts-WhatsTheBigDeal-3.jpg" style="width:100%" /></p>

<p><strong>3) Jimmy Choo&rsquo;s Catch a Choo</strong></p>

<p>Using Foursquare, the footwear brand organised a real-time scavenger hunt around London in order to win a pair of their preferred trainers in their size. One pair of Jimmy Choo trainers was checked in at various trendy locations around London, for instance, The Hummingbird Bakery and Mortons, and those who arrived at the venue before the trainers were moved on won.</p>

<p><img alt="Social Scavenger Hunts Whats The Big Deal" src="https://www.totalmerchandise.co.uk/assets/images/SocialScavengerHunts-WhatsTheBigDeal-4.jpg" style="width:100%" /></p>

<p>What do you think of this marketing game? These creative ideas have allowed these brands to create a truly immersive experience for its participants, increasing excitement through the use of clues and photographs on social media. So if your company is looking to generate a buzz, this one is for you!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/social-scavenger-hunts</link>
      <pubDate>Wed, 07 Dec 2016 09:19:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Your Winter Essentials Survival Kit]]></title>
      <description><![CDATA[<p>It&rsquo;s that time of year where windscreens get frosty and fingers go icy. The journey to work during the winter can be chilly, dark, and pretty miserable, however when you&rsquo;ve got the right winter essentials it can make your mornings go a lot smoother! We&rsquo;ve put together a short list of what we think are some top winter essentials for your morning commute, whether you&rsquo;re driving or catching the train. As the saying always goes: prepare for the worst and hope for the best!</p>

<h2>1) Ice Scrapers</h2>

<p>Don&rsquo;t let the weather catch you out! There&rsquo;s nothing worse than having a frosty windshield in the morning and being late to work because you don&rsquo;t have the right equipment to clear it. It may seem logical to just pour hot water over your windshield but we cannot emphasise enough how bad this is for your car! If the water is too hot it can cause your windscreen to crack, and surely that&rsquo;s the last thing you&rsquo;d want! A good ice scraper is key here, whether it&rsquo;s a mini-one on a key-ring that you picked up at a promotional event, or a full-size scraper attached to gloves! Just ensure you&rsquo;ve got one handy.</p>

<p><img alt="Your Winter Essentials Survival Kit" src="https://www.totalmerchandise.co.uk/assets/images/YourWinterEssentialsSurvivalKit-1.jpg" style="width:100%" /></p>

<h2><br />
2) Hat and Gloves</h2>

<p>The concept of losing 90% of your body heat through your head has been disproved, however there&rsquo;s nothing worse than frozen fingers and numb ears on a chilly morning! As the temperatures drop, your blood becomes thinner so your extremities (i.e. fingers and ears) are left out in order for your brain and other essential organs to receive higher levels of blood supplies. Therefore, some fleecy gloves and a woolly hat are a match made in heaven on a wintery morning.</p>

<p><img alt="Your Winter Essentials Survival Kit" src="https://www.totalmerchandise.co.uk/assets/images/YourWinterEssentialsSurvivalKit-2.jpg" style="width:100%" /></p>

<h2><br />
3) Fully Charged Mobile Phone</h2>

<p>Has it ever happened to you when you&rsquo;re on your phone when it&rsquo;s cold outside, the battery levels are around 30% and then it suddenly switches off and claims that it&rsquo;s out of battery? If you&rsquo;re an iPhone user, this is because your phone uses a type of battery called Lithium-Ion, and although they have many advantages, they don&rsquo;t do so well when the temperatures drop below 0 degrees Celsius. One study has shown that an iPhone left outside for 30 minutes dropped 14% battery life, whilst an identical iPhone left inside dropped only 1%. Therefore, it&rsquo;s essential that you&rsquo;ve got in-car and portable phone chargers on you most of the time so that you&rsquo;re never stuck!&nbsp;</p>

<p><img alt="Your Winter Essentials Survival Kit" src="https://www.totalmerchandise.co.uk/assets/images/YourWinterEssentialsSurvivalKit-3.jpg" style="width:100%" /></p>

<p><br />
Don&rsquo;t get caught out this winter. Ensure you&rsquo;ve got all of these products with you and you&rsquo;ll be able to get to work on time, with a full battery and warm hands!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/your-winter-essentials-survival-kit</link>
      <pubDate>Fri, 02 Dec 2016 12:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[5 Top Tips for Throwing the Best Office Christmas Party]]></title>
      <description><![CDATA[<p>It&rsquo;s that time of the year: the dreaded office Christmas party. Last year Ralph ended up photocopying his bottom and left 50 copies in the boss&rsquo; office&hellip; needless to say, he was in a spot of trouble. Although you cannot make sure your guests&rsquo; behaviour is flawless, you can ensure that you throw a perfect Christmas party with fabulous food and exciting entertainment!</p>

<h2>1) Pick A&nbsp;Date</h2>

<p>Christmas is an incredibly busy time of year, and although not everyone will be available for a certain date, you can ensure that the majority will be! Set a date and stick to it and make sure that you&rsquo;re sending out a company email early on to guarantee a wholesome turnout!</p>

<p>Another thing to think about is whether to choose a date earlier in the week. Why? People love to party on Friday and Saturday nights, so a lot of venues mark up their prices on these nights. Although there will be far less productivity in the office the next day, you&rsquo;ll be saving a lot of money!</p>

<h2>2) Money, Money, Money</h2>

<p>You&rsquo;ll need to figure out how much money is being allocated for the party; times are tight but that doesn&rsquo;t mean it has to be drinks around the photocopier with some budget crackers! Think about what the most important things are for the office party- food, drinks, d&eacute;cor, entertainment? This is a time to thank all of your employees for all of their hard work, so it&rsquo;s important that you&rsquo;re able to motivate them for the following year with a great party. If you&rsquo;re looking for a top tip, we recommend holding back a little extra cash for any last minute emergencies!</p>

<h2>3) Fully Stock The Bar</h2>

<p>If there&rsquo;s one thing that cannot be disputed, it&rsquo;s that people at office parties can drink! People need to be able to relax and not think about work, and one of the best ways to do this is to ensure that you&rsquo;ve got a system for payment for drinks. If your budget allows, go for an open bar. However, for those on a tighter budget, a part-paid bar with tokens or a pay-for-yourself system will work just as well. After all, with a few tipples, even Susan from Accounts can let her hair down!</p>

<h2>4) Fill The Bellies</h2>

<p>From buffets to sit-down dinners, consider what your budget will allow and plan for food. Give yourself plenty of time for this, as there will undoubtedly be a few vegetarians and people with allergies in the mix. Food choices can make or break a party, therefore it&rsquo;s best to stick with the safer options &ndash; think chicken rather than smoked mackerel!&nbsp;</p>

<h2>5) Entertain Me!</h2>

<p>The last thing you want at the office Christmas party is for everyone to be talking about the one thing they have in common: work. Bands and DJs can appeal to a variety of tastes in music and they can always be a lot of fun! However, remember that not everyone loves a boogie; other forms of entertainment such as a magician or a casino table can add a real edge to your party, making it very memorable! Don&rsquo;t forget a final thank you speech from the boss and you&rsquo;re good to go.</p>

<p>The holiday season is a time to relax and celebrate, so whether you&rsquo;re throwing a high-end party or a budget ball, get a happy band of volunteers behind you, plan ahead, and don&rsquo;t fret! After all, what is the worst that could happen?</p>

<p>If you&#39;re looking for the perfect promotional items for your marketing campaigns then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> on our website. Don&#39;t forget, just fill out the form to receive a quick quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-tips-for-throwing-the-best-office-christmas-party</link>
      <pubDate>Wed, 30 Nov 2016 10:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c0d40f2decc777d8371cdd143fe49e10d5cf68f8.jpeg" type="image/jpeg" length="458550"/>
    </item>
    <item>
      <title><![CDATA[Why we need Celebrities in Business]]></title>
      <description><![CDATA[<p>Millennials can&rsquo;t seem to get enough of celebrities; from endorsements to events, the use of these A-Listers is a lucrative way to create brand awareness and a strong reputation. Think Michael Jordan and Nike, Britney Spears and Pepsi, David Beckham and Adidas &ndash; all of these superstars have supported massive companies, driving their sales crazy. The logic is this: a customer aspires to be like their role model, and if their role model, say for instance, David Beckham, is wearing Adidas trainers and sportswear, the customer will be drawn to purchase the same items in order to be like David Beckham. After all, if a football superstar is wearing them, they must be good&hellip; right? We&rsquo;re taking a look at how celebrity endorsements are driving sales and winning over fans.</p>

<p><strong>The Stats</strong><br />
Companies pay high-end prices to have celebrities endorse their brand, with the expectation of a high return on their investments. According to Marketwatch, one single celebrity endorsement can lead to an almost immediate increase in sales of around 4%. Wallblog claims that in 2015, 15% of all advertisements featured high-profile celebrities, meaning that we can assume that all of these brands saw a big jump in their sales. From this, it can clearly be seen how influential celebrity endorsements can be, and why even small businesses should get explore the idea of promoting with their local celebrity influencers to promote their brand. After all, if a relevant celebrity can influence their audiences, why shouldn&rsquo;t they?</p>

<p><img alt="Why we need Celebrities in Business" src="https://www.totalmerchandise.co.uk/assets/images/WhyweneedCelebritiesinBusiness-1.jpg" style="width:100%" /></p>

<p><strong>Celebrities and Social Media</strong><br />
Choosing the right celebrity for endorsements is incredibly important for brands. If targeting Millennials, like a lot of brands are, it&rsquo;s important to choose a figure who is influential on social media. By utilising a celebrities&rsquo; online channels, a brand can create a personal allure to the followers. Saying that, these celebrities are not all A-List, red-carpet walking, Oscar winning people. Some of the most influential stars could be smaller names, such as beauty vloggers with a loyal following of around 150,000 followers. These loyal followers, however, become highly relevant to the brand, as they believe these influencers to be highly trustworthy sources of information and they really look up to them.</p>

<p>Overall, using celebrities to endorse products on social media can be one of the most effective ways to to engage with the younger generations. Social media is how the younger demographic tend to communicate with each other, and therefore a loyal following can lead to huge sales.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-we-need-celebrities-in-business</link>
      <pubDate>Mon, 28 Nov 2016 09:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Psychology of Colour: How the Right Shade Can Affect Purchases]]></title>
      <description><![CDATA[<p>Visual cues provide a great deal of influence on a consumer&rsquo;s purchase. Certain colours can have a large impact on emotion, feelings and thoughts, thus motivating purchases if used correctly. As colour is one of the most powerful methods of design, we&rsquo;ve looked into the top 7 colours that increase sales, and why.</p>

<p><strong>Blue</strong><br />
A colour of trust, security, and calm, blue is the ultimate colour for banks and businesses to provide a sensation of reassurance and professionalism. Mixing blue with complimentary colours should lead to optimum sales.</p>

<p><img alt="The Psychology of Colour: How the Right Shade Can Affect Purchases" src="https://www.totalmerchandise.co.uk/assets/images/ThePsychologyofColourHowtheRightShadeCanAffectPurchasesBlue.jpg" style="width:100%" /></p>

<p><strong>Pink</strong><br />
If your target demographic is a female audience, it&rsquo;s difficult to go wrong with pink! It&rsquo;s romantic, fun, and feminine and is often used to market products toward women and young girls.</p>

<p><img alt="The Psychology of Colour: How the Right Shade Can Affect Purchases" src="https://www.totalmerchandise.co.uk/assets/images/ThePsychologyofColourHowtheRightShadeCanAffectPurchasesPink.jpg" style="width:100%" /></p>

<p><strong>Yellow</strong><br />
Yellow is a controversial colour; it commands the audiences&rsquo; attention but if it&rsquo;s not used in the right way, it can appear garish and childish. However, the rewards can be huge, as it lets your customers know that your business is confident, optimistic, and youthful. The best way to use yellow would be in shop windows to grab the attention of passing shoppers.</p>

<p><img alt="The Psychology of Colour: How the Right Shade Can Affect Purchases" src="https://www.totalmerchandise.co.uk/assets/images/ThePsychologyofColourHowtheRightShadeCanAffectPurchasesYellow.jpg" style="width:100%" /></p>

<p><strong>Green</strong><br />
Green can either be associated with wealth, or an environmentally friendly brand. Brands often use it as it is one of the easiest colours for the eyes to process, therefore it is often used in shop to create a sense of relaxation. Due to the fact that green is a warm and inviting colour, it can denote feelings of health and goodwill, making it a very versatile colour.</p>

<p><img alt="The Psychology of Colour: How the Right Shade Can Affect Purchases" src="https://www.totalmerchandise.co.uk/assets/images/ThePsychologyofColourHowtheRightShadeCanAffectPurchasesGreen.jpg" style="width:100%" /></p>

<p><strong>Black</strong><br />
Another highly versatile colour, black can be modern or traditional, exhilarating or calming. Black is powerful and sleek; therefore, it is often used to make luxury products. This idea is heightened by the fact that black often adds drama to whatever mood your brand is looking to create.</p>

<p><img alt="The Psychology of Colour: How the Right Shade Can Affect Purchases" src="https://www.totalmerchandise.co.uk/assets/images/ThePsychologyofColourHowtheRightShadeCanAffectPurchasesBlack.jpg" style="width:100%" /></p>

<p><strong>Purple</strong><br />
Purple can be looked at in two ways. Firstly, it is soothing and calming, which is likely why it is often seen in beauty and anti-aging products. Secondly, it denotes royalty, and elegance, therefore it can add a touch of prestige to your brand.</p>

<p><img alt="The Psychology of Colour: How the Right Shade Can Affect Purchases" src="https://www.totalmerchandise.co.uk/assets/images/ThePsychologyofColourHowtheRightShadeCanAffectPurchasesPurple.jpg" style="width:100%" /></p>

<p><strong>Red</strong><br />
Red is a colour which grabs and maintains people&rsquo;s attention. It is one of the most popular colours for marketing, as it symbolises power and energy. You&rsquo;ll often spot a lot of red in clearance sales, as it creates a sense of urgency and can increase heart rate.&nbsp;</p>

<p><img alt="The Psychology of Colour: How the Right Shade Can Affect Purchases" src="https://www.totalmerchandise.co.uk/assets/images/ThePsychologyofColourHowtheRightShadeCanAffectPurchasesRed.jpg" style="width:50%" /></p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-psychology-of-colour:-how-the-right-shade-can-affect-purchases</link>
      <pubDate>Tue, 22 Nov 2016 15:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Ways to Use Events to Boost Your Brands Social Media Presence]]></title>
      <description><![CDATA[<p>From the biggest brands to the smallest local businesses, almost every company&rsquo;s social media can benefit from an event. See our top 3 ways your brand can utilise an event either hosted by you or someone else, to boost your online presence.</p>

<p><img alt="3 Ways to Use Events to Boost Your Brands Social Media Presence" src="https://www.totalmerchandise.co.uk/assets/images/3WaystoUseEventstoBoostYourBrandsSocialMediaPresence-1.png" style="width:100%" /></p>

<p><br />
From fun pictures to games to global ideas, there are so many ways your brand can get involved and get social media followers on your side. The great thing about social media is that you don&rsquo;t have to just document the event itself- by showing your followers the process of before, during, and after, it means that they can truly engage with the event, through either photos, videos, or text! At the same token, by creating a hashtag for your event, it means that followers can further engage and that your brand, as well as others, can search your hashtag for specific content. Hashtags make it super easy for followers to share your event, so it&rsquo;s definitely something you don&rsquo;t want to be missing out on.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/3-ways-to-use-events-to-boost-your-brands-social-media-presence</link>
      <pubDate>Thu, 17 Nov 2016 11:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Christmas Adverts of 2016]]></title>
      <description><![CDATA[<p>The long-awaited Christmas adverts are underway, with new releases coming out quicker than you can say &ldquo;Man on the Moon&rdquo;!</p>

<p>Every year we see big companies battle it out over the Christmas season with the aim to win over the publics&#39; festive hearts. The campaigns are expected to set the companies back a big &pound;5.6 billion, therefore it&rsquo;s imperative that these adverts are tear-jerking, moving, and inspirational enough to prise open the wallets of viewers. Let the battle commence!&nbsp;</p>

<p>We&#39;ve listed three of our favourite Christmas ads of 2016 so far:</p>

<h2>1. John Lewis</h2>

<p>Arguably the most-awaited Christmas advert, reigning Kings of Christmas, John Lewis, approached this year&rsquo;s ad with the aim of smiles over tears. It&rsquo;s an incredibly heartwarming, feel-good video that captures the Christmas spirit well.&nbsp;</p>

<h3>Synopsis:</h3>

<p>Buster the boxer (#BusterTheBoxer) is the star of the show, and it can be seen from his face that he has a clear love of bouncing. The father of the family puts together a trampoline overnight for his daughter to wake up to on Christmas day, but after he goes back into the house, foxes and a few badgers sneak onto the trampoline and start jumping on it! Buster watches from the window, clearly jealous. The next morning, the daughter runs toward the trampoline, but not before Buster does and he lives his dream by jumping around hilariously on the trampoline.&nbsp;</p>

<p>Our personal best moment is&nbsp;seeing Buster&rsquo;s face while he&rsquo;s bouncing, with his tongue hanging out and the family watching, dumbfounded.&nbsp;</p>

<p style="text-align:center"><img alt="Buster The Boxer" src="https://www.totalmerchandise.co.uk/media/news_article/55e489c4c21be1710f68cce51a0c218020ba04cb.jpeg" style="height:534px; width:800px" /></p>

<h2>2. Boots&nbsp;</h2>

<p>The feel-good store has put women as the focus of this year&#39;s Christmas advert, aiming to celebrate the 500,000 women who work on Christmas Day. These women &ldquo;don&rsquo;t close up shop on Christmas Day because [they] care about [their] patients&rdquo;. It&rsquo;s a different approach to the usual Christmas advert, but it&rsquo;s very effective!</p>

<h2>Synopsis:</h2>

<p>Some of the women who work on Christmas day arrive in their uniforms, and are given dressing gowns to put on while the Boots team give them all an early Christmas present - a makeover! The girls then join their family and friends to reveal their makeovers, and you see them all dancing and having fun.&nbsp;</p>

<p>Our personal best moment is&nbsp;at the very end, there&rsquo;s a clip of one of the women wearing bright red lipstick kissing her husband, and it captures a truly happy, festive moment.&nbsp;</p>

<p style="text-align:center"><img alt="Boots Makeover" src="https://www.totalmerchandise.co.uk/media/news_article/a7f3fd1a96680b612002b53259ee1fb6fd4a0377.jpeg" style="height:1180px; width:800px" /></p>

<h2>3. Marks &amp; Spencer</h2>

<p>In our eyes, M&amp;S is the ultimate champion of this year&rsquo;s Christmas advert battle. It brings together the themes of girl power, the relationship between siblings, and the Christmas spirit in a way that truly hits home for a lot of families. The trending hashtag is #LoveMrsClaus, and don&rsquo;t we just! &nbsp;</p>

<h3>Synopsis:</h3>

<p>Jake, a young boy, writes a letter to Mrs Claus claiming that he wants to be closer with his sister, Anna. It is clear from the outset that they have the typical sibling squabbles, particularly when Jake gets blamed for letting the dog eat one of Anna&rsquo;s shoes. After Santa Claus heads off on his sleigh, Mrs Claus changes into a stunning red outfit and heads over to London to deliver Anna&rsquo;s Christmas present- a dazzling new pair of red shoes.&nbsp;</p>

<p>Our personal best moment is after Anna opens her present, you hear Jake&rsquo;s voice reading out the end of the letter he sent Mrs Claus, saying: &ldquo;You might think I don&rsquo;t like my sister very much, but I do, I love her a lot, and I want her to be happy at Christmas&rdquo;.&nbsp;</p>

<p style="text-align:center"><img alt="Marks And Spencers" src="https://www.totalmerchandise.co.uk/media/news_article/019d7153f6fa0cea3e91905a1a13e729960917d2.jpeg" style="height:530px; width:800px" /></p>

<p>Those are our top 3 so far, but we can&rsquo;t wait to see what the other companies bring to the table! This battle isn&#39;t over yet.</p>

<p>Although you may not be publishing a Christmas advert, you can still spread the cheer of Christmas spirit with promotional gifts. Take a look through our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas </a>section to find the perfect present.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-best-christmas-adverts-2016</link>
      <pubDate>Tue, 15 Nov 2016 11:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c2f87baa6360d5441129638aad0cbfde58cdd43e.jpeg" type="image/jpeg" length="352183"/>
    </item>
    <item>
      <title><![CDATA[Our Top 5 Favourite Christmas Campaigns]]></title>
      <description><![CDATA[<p>From a man on the moon to the bear with a hare, we often forget that there are many more Christmas campaigns than the widely adored annual John Lewis Christmas advert. Millennials appear to be seeking experiences more than ever before, and these five companies are examples of those breaking the Christmas advert mold and entering the world of experiential Christmas marketing.&nbsp;</p>

<h2>1. Carlsberg&rsquo;s Christmas Tree&nbsp;</h2>

<p>If there&rsquo;s one thing that cannot be disputed, it&rsquo;s that the British love beer and Christmas. The Gods of marketing at Carlsberg decided that the best way to get everyone in the Christmas spirit would be to erect a 27ft tree in the heart of London, complete with beer bottle &lsquo;baubles&rsquo; and lager dispenser. Naturally, all of this was free and open to the public.&nbsp;</p>

<p style="text-align:center"><img alt="Carlsberg" src="https://www.totalmerchandise.co.uk/media/news_article/349a41da40524da5e296d30873a4205fd214dec1.jpeg" style="height:531px; width:800px" /></p>

<h2>2. Stella Artois Collaboration With John Legend&nbsp;</h2>

<p>&lsquo;Stella&rsquo; comes from the Latin word meaning &lsquo;star&rsquo;, so intuitively Stella Artois took advantage of their &lsquo;holiday spirit&rsquo; roots and asked John Legend to create a song called &lsquo;Under The Stars&rsquo; to play in New York. The singer performed the song literally under the stars - OK&hellip; it was actually an interactive light installation but we won&rsquo;t tell if you don&rsquo;t.&nbsp;</p>

<p style="text-align:center"><img alt="John Lewis" src="https://www.totalmerchandise.co.uk/media/news_article/c138f21e30dd9462b740f2271c06681743ea529e.jpeg" style="height:534px; width:800px" /></p>

<h2>3. Not On The High Street&rsquo;s Gifts On The High Street</h2>

<p>Shoppers passing through Waterloo and Paddington Station we&rsquo;re greeted with Not On The High Street&rsquo;s &lsquo;Gift-O-Magic&rsquo; machine for a complimentary gift. Using the power of Twitter, last-minute Christmas shoppers were invited to tweet the company with one of five hashtags that corresponded to a particular personality type, e.g. #Gardener, #Foodie. The machine then dispensed a relevant gift to the participant, such as woolen mittens and grow-your-own coffee plants. This was one of our favourite festive campaigns, as Not On The High Street had a specific target audience in mind (last-minute Christmas shoppers) and effectively gave them a thoughtful and unique gift for a loved one.&nbsp;</p>

<p style="text-align:center"><img alt="Not On The High Street" src="https://www.totalmerchandise.co.uk/media/news_article/f8a9d53871dde33c013400bd114747dc7c04a28a.jpeg" style="height:531px; width:800px" /></p>

<h2>4. Gift-Wrapped Pret A Manger</h2>

<p>One of Pret A Manger&rsquo;s central London stores was essentially gift-wrapped from top to bottom becoming a giant gift box filled with sandwiches. Might we add that these sandwiches were free, and customers were invited to tear their way through the paper and into the store to get their hands on one of Pret A Manger&rsquo;s free Christmas sandwiches.</p>

<p>Our favourite thing about this campaign was that the company announced that they would be donating their marketing budget to aid the promotion of five homelessness charities, by advertising these charities in their product packaging, store windows, and via social media - that&rsquo;s the Christmas spirit!</p>

<p style="text-align:center"><img alt="Pret A Manger" src="https://www.totalmerchandise.co.uk/media/news_article/0061b2f7b82b2bb9d661d29a9e35c0d9a88ad13d.jpeg" style="height:537px; width:800px" /></p>

<h2>5. Ride With TGI Fridays&nbsp;</h2>

<p>The mega-restaurant chain opened up to the world of virtual reality and invited its customers to join the ride. Diners were given a virtual reality headset at their table and were thrown into a fully immersive 360-degree sled ride through Lapland, without ever leaving their table! &lsquo;Table for 2 please!&rsquo;.&nbsp;</p>

<p style="text-align:center"><img alt="TGIs" src="https://www.totalmerchandise.co.uk/media/news_article/60ccd55d6493cb636ec12c787b6e0961edb47c28.jpeg" style="height:531px; width:800px" /></p>

<p>With plenty of inspiration here, there&rsquo;s no excuse for your company to not get involved in the festive fun! Check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section to find the perfect gift for your customers this Christmas.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-5-favourite-christmas-campaigns</link>
      <pubDate>Fri, 11 Nov 2016 09:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f5fffe0f109220aa5c12fccf620d8bfdba6b93f5.jpeg" type="image/jpeg" length="466839"/>
    </item>
    <item>
      <title><![CDATA[4 Genius Ways Brands Are Jumping On the Election Wagon]]></title>
      <description><![CDATA[<p>It&rsquo;s all over: Trump has become President of the United States, and the world hasn&rsquo;t fallen apart&hellip; yet. Whether you were pro-Trump or pro-Clinton, one thing you can agree on is that the US election was one of the highest trending topics in social media and real life for a long while. As always, trending news is gold for marketers, as there is more often than not a way that a brand can self promote, utilising the hot topics. Here are 4 of our favourite ways that brands have jumped on the US election wagon...<br />
&nbsp;</p>

<p><img alt="4 Genius Ways Brands Are Jumping On the Election Wagon" src="https://www.totalmerchandise.co.uk/assets/images/4GeniusWaysBrandsAreJumpingOntheElectionWagon-1.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<h2>Ryanair&rsquo;s &ldquo;Even Hillary Wouldn&rsquo;t Delete This Email!&rdquo;</h2>

<p>The budget airline launched a US election sale of &pound;9.99 flights, all whilst poking fun at the candidates. With hilarious, eye-catching opening phrases such as showing a picture of Hillary Clinton with the text &ldquo;even she wouldn&rsquo;t delete our email offers!&rdquo; and images of Trump&rsquo;s hairstyle saying &ldquo;There&rsquo;s no need toupee more&rdquo;. From the reactions on Twitter, it seems that Ryanair&rsquo;s sales have soared since the campaign began!&nbsp;<br />
&nbsp;</p>

<p><img alt="4 Genius Ways Brands Are Jumping On the Election Wagon" src="https://www.totalmerchandise.co.uk/assets/images/4GeniusWaysBrandsAreJumpingOntheElectionWagon-2.jpg" style="width:100%" /></p>

<h2>JetBlue&rsquo;s &ldquo;We&rsquo;ll Get You Out of America!&rdquo;</h2>

<p>There have been countless times where we&rsquo;ve heard Americans complaining that if Trump/Clinton wins, they&rsquo;ll leave the country. JetBlue is here to help them do just that! The airline has promised to fly 1,006 voters out of the US and to their preferred, chosen destination if their candidate doesn&rsquo;t win! One-way ticket the Maldives, anyone?&nbsp;</p>

<h2>Pizza Hut&rsquo;s Pizza Party</h2>

<p>The family-favourite pizza chain has capitalised on election season by marketing to families who will be following the debate on TV (perhaps with a box of pizza?). They have created &ldquo;The Pizza Party&rdquo; video, showing a huge box of pizza as its candidate, and asking customers to support the candidate by signing up on the website. Pizza Hut is also offering unlimited pizza for a year to anyone getting involved in the election by asking the candidates if they prefer their pizza with pepperoni or sausage! Hilarious and genius, as it lets adults educate their children about US politics in a fun, delicious way.&nbsp;</p>

<p><img alt="4 Genius Ways Brands Are Jumping On the Election Wagon" src="https://www.totalmerchandise.co.uk/assets/images/4GeniusWaysBrandsAreJumpingOntheElectionWagon-3.jpg" style="width:100%" /></p>

<h2>Budweiser&rsquo;s &ldquo;Let&#39;s Play It By Beer&rdquo;</h2>

<p>Budweiser&rsquo;s campaign shows a video of celebrities Amy Schumer and Seth Rogan at a &lsquo;Bud Light Party&rsquo;, claiming that despite what all people disagree on, what they can agree on is beer! Their website for the campaign features lots of memes to share and merchandise for the election and shows events that they&rsquo;ll be hosting throughout the year. Cheers to that! &nbsp;</p>

<p><img alt="4 Genius Ways Brands Are Jumping On the Election Wagon" src="https://www.totalmerchandise.co.uk/assets/images/4GeniusWaysBrandsAreJumpingOntheElectionWagon-4.jpg" style="width:100%" /></p>

<p>If you&rsquo;re elated with the US choice of president, or utterly appalled, at the end of the day what we can agree on is that it has been a great opportunity for trending hashtags, memes, and videos for all brands!&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/4-genius-ways-brands-are-jumping-on-the-election-wagon</link>
      <pubDate>Wed, 09 Nov 2016 10:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Ho Ho How To Set Up Your Christmas Email Marketing Campaign]]></title>
      <description><![CDATA[<p>Deck the inbox with boughs of marketing, fa lalalala la la la la! Arguably the most highly anticipated holiday of the year, Christmas is an event not worth missing out on in terms of email marketing.</p>

<p>Remember that company whose Christmas promotion emails you kept receiving that were so awful and frequent you decided to just unsubscribe? Don&rsquo;t be that company.</p>

<p>We&rsquo;re here to give you our top 3 tips on how to successfully set up a jolly email marketing campaign that&rsquo;ll have even the &lsquo;Scrooges&rsquo; falling at your feet.&nbsp;</p>

<h2>1. O&rsquo; Holy Research&nbsp;</h2>

<p>At the centre of any decent email marketing campaign is solid research (even more solid than your Grandma&rsquo;s homemade Christmas Pudding!). It is essential to find out when your customers are likely to start parting with their money, how much they are likely to spend, and what type of deals may entice them.</p>

<p>It&rsquo;s not enough to just rely on the fact that it&rsquo;s Christmas; a clear strategy is fundamental to ensuring sales. A good starting point is considering how far on the Christmas-scale you want to go, and then working out your offers from there. However, consider the fact that most people love Christmas, but even the most passionate of Prancer&rsquo;s may start to get a little annoyed when emails with auto-play &lsquo;Rudolph The Red Nose Reindeer&rsquo; are sent to their inbox daily!</p>

<h2>2. All I Want for Christmas Is You&nbsp;</h2>

<p>Two words: target audience. By now, you should have a pretty good idea of who that is and how you can access them. However, in the hustle and bustle of Christmas festivities, it&rsquo;s shockingly easy to forget that you&rsquo;re not targeting everyone who loves Christmas, you&rsquo;re still targeting your key demographic.</p>

<p>The world and his wife are likely sending out email marketing campaigns for Christmas, and you don&rsquo;t want your company&rsquo;s campaign to fall into the trap of being one of the less well-thought-out ones. By using your customer&rsquo;s names in the emails and perhaps giving them a special &lsquo;Christmas treat&rsquo; for being a loyal customer, it will effectively target your key audience and give you a huge advantage over rival campaigns.&nbsp;</p>

<h2>3. Have Yourself A&nbsp;Merry Little Imagination&nbsp;</h2>

<p>It&rsquo;s likely your customers will be getting hundreds of Christmas emails over the holiday period. In this &lsquo;reindeer-eat-reindeer world&rsquo;, imagination is key to ensure that your message isn&rsquo;t getting lost with the rest. Examples that we have seen and loved are holiday gift guides, Christmas videos, and (our favourite) email advent calendars, whereby every email reveals a &lsquo;door&rsquo;, and behind each door is an offer or a new product. Ideas such as these generate excitement, and with imaginative, relevant content, it gives your company an excuse to send Christmas emails.&nbsp;</p>

<p>Luckily for marketers, the Christmas season no longer starts in December but in mid-Autumn, therefore there is plenty of time to put together a Christmas email marketing campaign that would make Santa proud!&nbsp;</p>

<p>If you&#39;re looking for the perfect promotional gift for your other Christmas campaigns then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift idea section</a> on our website.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ho-ho-how-to:-set-up-your-christmas-email-marketing-campaign</link>
      <pubDate>Fri, 04 Nov 2016 12:44:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f8b48fc2b25aed5417b4eaebc6facf4cbf91de3c.jpeg" type="image/jpeg" length="332526"/>
    </item>
    <item>
      <title><![CDATA[Explosive Marketing for Bonfire Night]]></title>
      <description><![CDATA[<p>The idea of watching fireworks, wrapping up in cosy jumpers, and sipping on a hot chocolate is quintessentially British. Bonfire Night, otherwise known as Guy Fawkes&#39; Night and Fireworks Night, gives millions of families the excuse to get toasty by the bonfire and celebrate together, but how can your brand benefit from this night?</p>

<p>It&#39;s not just fireworks and food companies that can spark in lots of business around this night- you&#39;d be surprised by how much your brand could entice new customers and be creative whilst doing so. And better still, it&#39;s a common misconception that after Halloween is done and dusted, there are no more lucrative promo opportunities until Christmas. We&#39;d beg to differ;&nbsp;discover some of our ideas for promotional success below.</p>

<h2>Set Up A&nbsp;&#39;Seasonal&#39; Email Marketing Campaign</h2>

<p>A widely celebrated day (even if it isn&#39;t yet exploited fully for marketing purposes) calls for one thing in a marketers&#39; mind: to ramp up their usual email marketing efforts. New Balance, New Look and Fortnum &amp; Mason are just a few examples of companies who have set up a seasonal campaign to highlight their products. By telling people to &#39;Remember Remember Our Savings&#39; as well as &#39;Remember Remember the Fifth of November&#39; you&#39;ll be sure that your brand will stick in your consumers&#39; minds at a subliminally topical point in time.</p>

<h2>Host An Event</h2>

<p>If you have the space, a night filled with fireworks, warm drinks, and games is sure to sound inviting. Local companies could really benefit from spending some time in planning an event for the community in order to raise brand awareness - after all, word-of-mouth spreads quickly in small towns! The idea would be to have your logo on all the cups, banners and gazebos to ensure your night goes off in a bang. Well, these are just a few ideas off the cuff. We have over 5000 product lines so we&#39;re confident they&#39;ll be something for all audiences!</p>

<h2>Sponsor Your Local Bonfire Night Event</h2>

<p>If you own a start-up company, there&#39;s nothing more valuable in the early stages than brand exposure. Bonfire Night events are always looking for sponsors as they&#39;re normally organised by the local community, therefore by investing a little time and money into your town&#39;s event, your brand could reap big rewards in the future! If your budget doesn&#39;t allow for this, ensure that you catch on to the Bonfire Night trend by displaying a banner in your window for &#39;Explosive Deals!&#39; and &#39;Sparkling Savings!&#39; to ensure your brand is staying current and on-trend.</p>

<p>Worried you&#39;ve left it too late to place your order? We can offer you last minute delivery on a variety of our products. Here are some of our favourites.&nbsp;</p>

<h2>Printed Glow Sticks</h2>

<p>With eight different colours available, you can get your personalised glow sticks from 72 hours!</p>

<p>[192480]&nbsp;</p>

<h2>15mm Festival Style Fabric Wristbands</h2>

<p>Available on our&nbsp;72 hours dispatch service, swap your paper tickets with these eco-friendly wristbands.&nbsp;</p>

<p>[191604]</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/explosive-marketing-for-bonfire-night</link>
      <pubDate>Wed, 02 Nov 2016 11:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[7 Tips To Make Your Commute To Work More Productive]]></title>
      <description><![CDATA[<p>Here at Total Merchandise, we are fortunate enough that we don&rsquo;t have to contend with the London commute but there are plenty within our ranks that have done their time on those bustling commuter trains and we collected some of their tips for making your commute more productive and a little more bearable.</p>

<p><img alt="Commuting Tips" src="https://www.totalmerchandise.co.uk/assets/images/commuting.png" style="width:100%" /></p>

<h2>1. Don&rsquo;t Take A Nap</h2>

<p>This one seems counterintuitive because common sense would say that having an extra hours sleep is going to make you fresher and better mentally equipped for when you do finally get to work. Unfortunately, that is not the case for most people, due to the way our sleep cycles operate, having a quick nap for an hour will likely cause you to feel groggy upon waking up and will actually take you longer to get in to a state of mind that allows you to get some real work done. Not only that but the quality of sleep you are likely to get on a busy, loud train is going to be very poor and the reality of the situation is that you are only going to get a couple of brief ten minute naps due to bumping and loud noises or annoying conductor announcements.</p>

<p>There is also the possibility that, unless your stop is the last one, you will miss your stop and then you will really regret taking that nap. Your time will be much better spent waking your brain up for the day ahead.</p>

<h2>2. Brain Training / Challenging Puzzle Games</h2>

<p>We already hear you, &quot;How is playing games on my journey to work being productive?&quot;. Well yes, playing silly games like Candy Crush or Angry Birds isn&rsquo;t going to help you out much, but some real brain training quizzes or tough puzzle games (and there are plenty out there) is going to get the blood flowing to your brain, waking you up and by the time you reach your destination you will be fully awake and ready to tackle the day.</p>

<h2>3. Make Your To-Do List For The Day</h2>

<p>This particular tip was a very popular one because it&rsquo;s easy to do and reduces the workload for when you get to work. Grab yourself a To-Do list app, we like Evernote or Wunderlist because you can sync these up to your work computer and hit the ground running when you get to work. Then you can spend that otherwise wasted time on the train planning your day out, get your tasks set up and know exactly what you have to do when you get to work, it saves you getting flustered the moment you sit down trying to remember what you are supposed to be doing whilst simultaneously trying to look busy! That&rsquo;s a really tough look to pull off by the way.</p>

<p>If you aren&rsquo;t an avid app user, a simple notepad and pen is your trusty companion, make your list and begin the process of ticking things off (we like drawing lines through them) as soon as you get to work. There is a simple satisfaction to be had in working your way down a list of tasks ticking them off as you go.</p>

<h2>4. Clear Your Emails</h2>

<p>Let us be clear, this is not the same as browsing through the endless spammy personal emails that clog up your personal inbox. What we mean by this is get a separate inbox set up for your work emails and on your journey to work get caught up with anything that happened overnight and reply to those emails that need to be replied to. Arriving at work with a clear email inbox is so freeing, you can spend that extra 30-40 minutes on a creative task, brainstorm something you&rsquo;ve been mulling over for a project or simply give yourself more time for those tasks later on in the day.</p>

<p>Many studies have been done on how long people spend checking their emails per day and two hours per day is not an uncommon figure, take some of that time away by getting it sorted before you get to work while you aren&rsquo;t doing anything else. Please be careful with this one though, We cannot stress enough that you must not have notifications set up for your work email address on your phone, your home time is your home time, it&rsquo;s time to relax and enjoy things. If you allow work to creep into your time at home by checking emails it&rsquo;s a slippery slope and you aren&rsquo;t being paid for that time. We work to live, not live to work.</p>

<h2>5. Watch Or Listen To Tutorials</h2>

<p>This is a fantastic tip if you are the sort of person who really enjoys getting stuck into new things and learning new skills this is a great use of time. Do you work in a creative industry? Watch tutorials for a new technique on photoshop or final cut for example. Are you a developer? Learn a new coding language! Are you in SEO or marketing? Find out the latest news and techniques for improving ranking or user behaviour. There is a world of tutorials out there from like-minded people, use that resource and sitting on the train is a perfect time to do just that.</p>

<h2>6. The Zone Out Brainstorm</h2>

<p>Brainstorming is such a buzzword these days it&rsquo;s almost seen as a negative thing but not every brainstorm has to take place in a sweaty meeting room. Grab yourself a notepad and pen, stick your favourite album on and stare out the window if you can. Have a little think about a task or a project you are working on, you would not believe how helpful this process can be for bringing up little things you hadn&rsquo;t thought of. Trust us.</p>

<h2>7. Read A Book</h2>

<p>Reading a book is never wasted time, that&#39;s why so many people do it on the train and they can&rsquo;t all be wrong. Reading expands your vocabulary, furnishes you with new ideas and ways to look at the world and can even inspire you to try new things. Also, if you are lazy, there are always audiobooks!</p>

<p>These are our quick tips for making your commute more productive and more importantly a little more bearable, we hope you found something you liked!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/7-tips-to-make-your-commute-more-productive</link>
      <pubDate>Tue, 25 Oct 2016 15:15:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Case Study: Getting Millions Of Visitors Without Spending A Penny]]></title>
      <description><![CDATA[<p>It sounds like a dream come true for many brands. No paying for big marketing companies to throw your brand name in front of any eyes that will look, just millions of people visiting your site daily because it&rsquo;s great. Naturally, hits generate revenue so once a website is getting millions of views a day, they&rsquo;ll be pulling in a smooth cash flow too. It&rsquo;s true that some brands with brilliant ideas have managed to promote themselves without paid marketing, just word-of-mouth. Today we&rsquo;re introducing you to one of the biggest games around- a small start-up with explosive success: slither.io.</p>

<p><img alt="Slither" src="https://www.totalmerchandise.co.uk/assets/images/slither.png" style="width:100%" /></p>

<p>Created by Steven Howse, slither.io is pulling in a cool $100,000 every day, has been downloaded more than 68 million times across mobile devices and averages 67 million daily players on web browsers. Not bad for a guy who was struggling to pay his rent a few months ago! So the big question is, &lsquo;how did he do it?&rsquo;. Firstly, he had a huge amount of ambition to create a game that relies on a huge amount of community interaction. The basic idea is that each user controls a snake-like creature, which gets bigger when it eats and dies if it hits another snake- the aim is to be the biggest snake. Secondly, he took the simple, and completely common idea of &lsquo;eating things to get bigger&rsquo; and took a chance on creating a completely addictive, free, contemporary twist on the classic &lsquo;Snake&rsquo;.</p>

<p>Since Howse created this addictive game, big YouTubers started to find out and make videos about it, such as PewDiePie who boasts over 47 million followers. Did you ever see an advert for slither.io? No, me neither. Therefore all it took was a simple idea, lots of communication with its users, and a bit of luck. However, by ensuring that there was no need for registration, no costs, and no in-app purchases, there was no way that any users could get frustrated while playing. Slither.io is still in its infancy and its success is only expected to grow over the coming months.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-case-study:-getting-millions-of-visitors-without-spending-a-penny</link>
      <pubDate>Mon, 17 Oct 2016 14:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Tesco Mobile Won At Customer Service On Twitter]]></title>
      <description><![CDATA[<p>Would you think that you could spend a good hour laughing at the hilarity of Tesco Mobile customer service&rsquo;s tweets? It&rsquo;s something that&rsquo;s difficult to believe until you see it, but these sassy comebacks from Tesco Mobile are absolutely hitting the nail on the head. Your brand could really learn a thing or two from them!</p>

<p><img alt="Tesco Twitter" src="https://www.totalmerchandise.co.uk/assets/images/tesco-twitter.jpg" style="width:100%" /></p>

<p>When you think about it, it&rsquo;s truly genius. Tesco Mobile&rsquo;s Twitter receives an incredible amount of tweets per day, mostly those looking for a funny response. These responses are then retweeted and favourited by thousands, giving them a huge amount of brand exposure. All of the Twitter users we&rsquo;ve spoken to have told us how hilarious they find Tesco Mobile&rsquo;s tweets and the fact that their account feels human instead of robotic has truly engaged them.</p>

<p>Of course, the tweets are hilarious. However, their message is very genuine- that they&rsquo;re a brand to be taken seriously. Therefore, although they post funny comments, they&rsquo;re usually witty comebacks to those who diss the brand on Twitter. They&rsquo;re &lsquo;bigging&rsquo; up their brand and making sales in the process. Their aim is to create content that&rsquo;s authentic to Tesco Mobile and also to the consumer and then to ensure there&rsquo;s a story that people will want to engage with. This Twitter strategy has generally been incredibly positive; the brand has seen their community grow and their engagement is higher than ever.</p>

<p>This is no surprise when you see how funny their tweets are. One of our favourites is one from July when @MisterJoeLee tweeted &ldquo;Worst thing about me mother not answering her phone, is her voicemail reminding me that she&rsquo;s on the absolute poverty Tesco Mobile&rdquo;. Naturally, this was a great opportunity for Tesco Mobile to take this in their stride and mocked the user by replying &ldquo;Nah the worst thing is your own mother blatantly ignoring your calls&rdquo;. Shut down.</p>

<p>The take-home message for your brand is that you can really learn something from Tesco Mobile! Ensuring that your social media accounts have a human feel to them can really lead to some great engagement and brand awareness. Throw in a bit of banter on top of that and you&rsquo;re on to a winner.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-company-that-won-twitter</link>
      <pubDate>Wed, 12 Oct 2016 15:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Four Common Mistakes That Are Damaging Your Website]]></title>
      <description><![CDATA[<p>Your company&rsquo;s website can be essential for generating brand exposure, gaining new customers and increasing conversions. However, it&rsquo;s paramount that you&rsquo;re avoiding certain things which can damage your website, therefore decreasing traffic numbers. If you recognise any of these things on your website, perhaps it&rsquo;s time to up your website game.</p>

<p><img alt="Smiley face" src="https://www.totalmerchandise.co.uk/assets/images/damaging-website.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p><strong>Not Optimising Your Page For Mobiles</strong></p>

<p>Mobile internet users expect their web-browsing experience to be similar to what they would get on their desktop. We&rsquo;ve told you this hundreds of times, but that&rsquo;s because it&rsquo;s super important- Google is now favouring mobile-friendly pages in their search algorithm. Google claims that 61% of visitors on a site will leave if they have to pinch the screen or if they struggle to reach the shop. So overall, this means more mobile-friendly = higher page rankings.</p>

<p><strong>Slow Loading</strong></p>

<p>A slow loading time is a huge contributor to page abandonment. Research has shown that 47% of consumers expect a web page to load in 2 seconds or less. Moreover, 40% of consumers claim that they will abandon a website if it takes more than 3 seconds to load. Do you need to hear one more fact to convince you to speed up your page loading time? Just for good measure- 79% of consumers claim that they are not likely to buy from the same website again if they were dissatisfied with the website&rsquo;s performance. Page loading times are a vital part of the user experience, therefore to improve visitor satisfaction and search engine rankings, its best to ensure your website loads in a jiffy with a good hosting provider.</p>

<p><strong>Buying Links</strong></p>

<p>Don&rsquo;t purchase links through a dodgy SEO firm promising to get you tons of links and high page rankings for a stupidly small amount of money. That&rsquo;s pretty much the same as going to a job interview with a letter of recommendation from a famous drug kingpin. Google can erase all of your efforts in a heartbeat, and when you&rsquo;ve worked so hard to create genuinely good content for your website, it&rsquo;s a shame ruin it with some dodgy links. Don&rsquo;t break Google&rsquo;s rules or you will pay the consequences.</p>

<p><strong>Keyword Stuffing</strong></p>

<p>&ldquo;Lemon drizzle cake is my favourite dessert! Today I&rsquo;m going to show you my lemon drizzle cake recipe so you can make the most delicious lemon drizzle cake. I promise it will be the most amazing lemon drizzle cake you&rsquo;ve ever tasted! This lemon drizzle cake recipe makes enough to serve 6 lemon drizzle cake lovers.&rdquo; That, my friends, is keyword stuffing. You may think that it will get you a better page ranking, but do not be fooled. It&rsquo;s unreadable, bad user experience, and by using a keyword over and over again it will harm your page far more than doing it good.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/four-mistakes-that-are-damaging-your-website</link>
      <pubDate>Mon, 10 Oct 2016 13:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Standing Out From Your Competitors While At Events]]></title>
      <description><![CDATA[<p>Events are one of the best ways to effectively promote your brand directly to your target audience. Provided your brand makes a good initial first impression, you can expect to see a return of investment in the long-term. We&rsquo;ve put together our top tips on how to make sure your brand stands out of the crowds at events.</p>

<h2>Utilise Social Media</h2>

<p>Don&rsquo;t forget to tell people that you&rsquo;ll be at a particular event! Advertise where you&rsquo;ll be on social media, as well as on your website and through e-flyers. You can even send clients regular email updates in the weeks leading up to the event. The aim is to establish awareness about your presence at the event, particularly among any prospective customers.</p>

<h2>Be Different</h2>

<p>The best way to stand out and get people&rsquo;s attention is to give away freebies. Ensure you&rsquo;re choosing memorable, branded merchandise which is high-quality to best promote your brand, such as the products on our website. Moreover, directly approaching customers with confidence can give you the competitive edge you&rsquo;re looking for. Do this by having confident team members engage with customers, perhaps whilst wearing personalised clothing, and have them charm people over to your brand area.</p>

<h2>Use Banners</h2>

<p>One of our best sellers, banners stand out for all the right reasons. They&rsquo;re attention-grabbing, and you can fit a whole load of information on them. Placing interesting banners around the venue will ensure that your brand will get the attention it deserves.&nbsp;</p>

<h2>Pick The Right People</h2>

<p>There are certain team members that should be going with you to events. You&rsquo;ve got the &lsquo;hook&rsquo; person, who is the one that attracts people to your stand, and the &ldquo;spotter&rdquo; who approaches people and convinces them to come to your stand. You want active, friendly people who represent who you are as a brand.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/standing-out-at-events</link>
      <pubDate>Thu, 06 Oct 2016 12:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Which Social Media Platforms Should Your Company Be Using?]]></title>
      <description><![CDATA[<p style="text-align:center">It would be easy to answer this question with &lsquo;all of them!&rsquo; but there are so many platforms that you can use for social media that you&rsquo;d end up in a dishevelled mess trying to organise them all! Certain businesses can benefit from investing a chunk of their time into social media marketing on specific platforms. If done correctly, it can significantly increase engagement as well as brand awareness, but if you&rsquo;re using the wrong platform for your brand it can end up being a big waste of time. We&rsquo;ve broken it down into some of the top social media platforms and suggested which types of brand work best with which ones.<img alt="Social Media Icons" src="https://www.totalmerchandise.co.uk/assets/images/social-media-icons.jpg" style="width:650px" /></p>

<p><strong>Facebook</strong><br />
Facebook is best for small local businesses and online businesses. For example, service companies (plumbing, central heating, cleaners etc), and restaurants. This is because these types of companies can really utilise Facebook advertisements by hand-selecting who sees these ads by age, interests, geographic location etc. These ads are cheap to run and often very effective.</p>

<p>&nbsp;</p>

<p><strong>Instagram</strong><br />
Instagram rocks when it&rsquo;s used for visual-aesthetics focused businesses, and influencers who want to connect more personally with their audience. This would mean businesses in photography, fitness and travel would benefit from an Instagram account. Considering the fact that Instagram is photos and videos, the reason for this is clear; high-quality photos will generate a buzz, and low-quality photos will not. Therefore your insurance company probably won&rsquo;t be able to achieve interesting, aesthetically-pleasing, high-quality photos like a photography company can.</p>

<p>&nbsp;</p>

<p><strong>Twitter</strong><br />
Twitter is good for businesses who want to have a human touch, and perhaps would like to inject a little humour into the business. Think life coaches, lifestyle entrepreneurs and writers. However, this is not to say that other businesses can&rsquo;t jump in on this action- just take a look at Tesco Mobile&rsquo;s Twitter and see how well they&rsquo;ve done from it!</p>

<p>&nbsp;</p>

<p><strong>LinkedIn</strong><br />
LinkedIn is best for the more &lsquo;formal&rsquo; brands, such as marketing companies, consulting firms, recruitment agencies etc. See any profile on LinkedIn and the reasons for this will be clear. You want to be taken seriously, and you want to see thought-provoking content that&rsquo;s consistently professional and almost always work-related.</p>

<p>&nbsp;</p>

<p><strong>Pinterest</strong><br />
Similarly to Instagram, Pinterest is good for those with a visually-appealing brand. This would include lifestyle bloggers, travel bloggers, chefs, interior design companies, fitness brands etc. Pinterest can show you what people want for the future and this can be a powerful tool for your marketing. Pinterest is often good when linked to a tandem blog.</p>

<p>&nbsp;</p>

<p><strong>Medium</strong><br />
Medium is great for bloggers. It&rsquo;s free, easy to use, and is full of incredible content. Almost every business can benefit from a Medium account, as it&rsquo;s a young, expanding platform. If your company is looking for a space to post blogs and articles it&rsquo;s definitely a good option.</p>

<p>Whatever platform you choose, just make sure to give it your all and enjoy it! Ensure you&rsquo;re consistent with your posting and that your style remains the same and your brand will continue to rise.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/which-social-media-platforms-should-your-company-be-using</link>
      <pubDate>Tue, 04 Oct 2016 14:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Your Logo Colours Reflect Your Company]]></title>
      <description><![CDATA[<p>Your brand colours can communicate with your customers a lot more than you think it does. 80% of customers believe that colour increases brand recognition. The different colours elicit different associations, for instance, green conveys organically grown, the earth and nature. Examples of this can be seen in the Starbucks logo. On the other hand, black communicates feelings of sophistication and seduction - think Sony. Therefore a bright green logo for a chic, sexy brand wouldn&rsquo;t do the trick. We&rsquo;re looking at which colours go best with which brands, so you can see whether your brand colours need a bit of a change up.</p>

<p>&nbsp;</p>

<p><img alt="Meaning Of Colour" src="https://www.totalmerchandise.co.uk/assets/images/colour-meaning.jpg" style="width:100%" /></p>

<p>Blue<br />
Associations: calm, honest, strong, trustworthy, secure, order<br />
Examples: American Express, Dell, Visa, Facebook, Barclays</p>

<p>Red<br />
Associations: energy, exciting, passion, love, power<br />
Examples: Lego, YouTube, Coca Cola, McDonald&#39;s</p>

<p>Yellow<br />
Associations: happy, optimistic, playful, confident, logical, forward-thinking, hope<br />
Examples: IKEA, National Geographic, Shell, Bic</p>

<p>Orange<br />
Associations: sociable, friendly, affordable, warmth, energy<br />
Examples: Amazon, Sainsbury&#39;s, Nickelodeon, Penguin, Orange</p>

<p>Green<br />
Associations: growth, organic, natural, health, nature<br />
Examples: John Deere, Tropicana, Animal Planet, Starbucks, Spotify, Greenpeace</p>

<p>Purple<br />
Associations: imaginative, creative, royalty<br />
Examples: Cadbury, Hallmark, Yahoo, Crown Royal</p>

<p>Black<br />
Associations: sophistication, luxury, formal, seductive, chic<br />
Examples: Chanel, Sony, BBC, Playboy</p>

<p>Multicoloured<br />
Associations: positive, playful, fun, adventurous, bold<br />
Examples: Google, eBay, NBC</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-your-logo-colours-reflect-your-company</link>
      <pubDate>Tue, 27 Sep 2016 09:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[When Should You Start Thinking About Christmas Marketing?]]></title>
      <description><![CDATA[<h2>How Early Is Too Early When It Comes To Marketing For Christmas?</h2>

<p>Christmas may be the most wonderful time of the year but when is the right time to start marketing for the big occasion?</p>

<p>Some say it&#39;s never too early for Christmas, others are offended when they see red and green adorning television screens before Halloween. Bain &amp; Company released poll results about American&#39;s feelings toward advertising Christmas in September and found that two-thirds of those surveyed reported few, if any, negative feelings about it.&nbsp;</p>

<h2>Christmas Advertising From&nbsp;The Top UK Retailers</h2>

<p>Firstly, let&#39;s take a look at some of the UK&#39;s major supermarkets. Last year, ASDA launched their Christmas advert two months before the big day after research showed that 1 in 5 people had completed their Christmas shopping by the beginning of November! Sainsbury&#39;s wait until after Armistice Day (11th November) due to their partnership with the Royal British Legion but after that, it&#39;s masses of twinkling lights and sparkling tinsel.</p>

<p>Some supermarkets are claiming that they are just following consumers with the early release of their adverts. Marc Bolland, CEO at Marks &amp; Spencers says that &quot;people come home from their summer holidays and they say &quot;what&#39;s next?&quot;, and the next big thing is Christmas. This suggests that consumers are wanting to see these early adverts to start their Christmas preparations early.</p>

<p>Of course, the highly anticipated annual release of the John Lewis advert is a good indicator as to when you should start jumping on the Christmas bandwagon, which is usually the first week of November.</p>

<h2>Promotional Christmas Giveaways For Your Business</h2>

<p>So, what are you waiting for? Order some advent calendars and let the festivities begin!</p>

<h2>Christmas Tree Tiny Terracottas</h2>

<p>Be remembered by your customers all year round with these branded miniature seed growing kits. These tiny Christmas trees are sure to win the desk decorating competition!</p>

<p>[196322]</p>

<h2>Christmas Bow Reindeer</h2>

<p>Ideal for a festive gift these promotional Reindeers are great fun for all audiences!</p>

<p>[195266]</p>

<p>Although the sun may still be shining and &#39;Back to School&#39; promotions have hardly ended, Christmas is in the minds of consumers. Start preparing your marketing campaign for the big occasion and find the perfect promotional Christmas gift on our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift section</a>.</p>

<p>Main image courtesy of Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/when-should-you-start-thinking-about-christmas-marketing</link>
      <pubDate>Tue, 20 Sep 2016 10:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/74152bd64c88f482819f3645e3d05f586853c1e6.png" type="image/png" length="931502"/>
    </item>
    <item>
      <title><![CDATA[How People Are Making a Living from Instagram]]></title>
      <description><![CDATA[<p>Would you believe me if I told you that it is possible for you to make &pound;1,500 for posting a photo on Instagram? Appropriately coined &#39;Instapreneurs&#39; are utilising the social media platform to capitalise on the back of its success. As photographs turn to followers, followers turn to funds. When an account with over 1000 followers is paired with a passion and flair for photography, these &#39;grammers can start advertising for other brands and quickly make a small fortune.</p>

<p>When high-profile celebrities are sent products to advertise for companies, the big bucks start coming in. We&#39;re often not so naive as to believe that supermodels actually swear by the 28 teatox programme for their killer bod, but their &pound;500 an hour personal trainer and in-house dietician.</p>

<p>Yet people still buy the products they advertise, and a major influencer (100,000+ followers) can earn tens of thousands per post. Let&#39;s do the maths with Emily Ratajkowski (username: emrata) for example: for 100,000 followers an Instagrammer will charge roughly &pound;1500 per post, Emily has 7.8 million followers (let&#39;s round this up to 8 million for ease), so 80 x &pound;1500 = &pound;120,000. Yes, it can be assumed that Emily could charge roughly &pound;120,000 per Instagram post.</p>

<p style="text-align:center"><img alt="Instagram advertising" src="https://www.totalmerchandise.co.uk/assets/images/instagram-brunette.png" /></p>

<p>It&#39;s not all about the money, however. Many Instagram superstars are sent products that they get to keep for free, in the hopes that they will say something positive about the brand on social media. In a way, this is great because it&#39;s more likely that these influencers will post about products they genuinely enjoyed, not just because they&#39;re paid to do so. Take, for example, Instagram beauty Chessie King (username: chessiekingg). If you follow her snapchat (username: chessstickles) you&#39;ll see that she&#39;s sent heaps of products to try out, yet not all of them make it on to her Instagram page. From clothing, to popcorn, to experiences, this lifestyle &#39;grammer gets it all and doesn&#39;t have to charge thousands of pounds to companies to do so!</p>

<p style="text-align:center"><img alt="Instagram advertising" src="https://www.totalmerchandise.co.uk/assets/images/instagram-red-dress.png" /></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-people-are-making-a-living-from-instagram</link>
      <pubDate>Wed, 07 Sep 2016 09:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A New Browser Could Change The Way Businesses Advertise Online]]></title>
      <description><![CDATA[<p>Online adverts are becoming increasingly more invasive and involving more and more tracking to properly target their intended audience and for the most part, this is pretty harmless. The issue arises when adverts are obnoxiously placed over the content and ruins online experiences with ill-conceived advertorial and poorly targeted products that hold no relevance to the user. This is the reason that 64% of internet users employ some form of adblocking software to rid themselves of adverts that plague them across all platforms, with 84% of people saying they do not care that this is costing marketers money.</p>

<p><img alt="Brave-New-Browser" src="https://www.totalmerchandise.co.uk/assets/images/Brave-Logo-TM-News.png" style="width:100%" /></p>

<p>It&#39;s no wonder then that somebody has gone ahead and created an entire browser dedicated to reducing the time we spend looking at adverts. That someone is Brendan Eich, creator of JavaScript, and father of &#39;Brave&#39;, the new browser that is looking like it will shake up the online advertising and marketing industry if Brendan has his way.</p>

<p>The premise of Brave is that it will contain adblocking software that users can have block all adverts or alternatively they can allow some adverts that fit the strict specifications of Brave. The innovative thing about Brave is not the adblocking software but the way it plans to bridge the gap between companies and their missing revenue they would normally get from traffic from adverts. Users will have an online wallet that is managed entirely by Brave, a direct debit is set up by the user and debit x amount of money in a month and then the user will select the content channels they regularly use that can accept payment. Brave will then dish out the money from the user&#39;s account based on what content has been read and then the money will be sent directly to the content creator, not the host! It&#39;s certainly an interesting way of tackling the ad companies, although as you can imagine the ad companies and publishers are absolutely furious. Cease and desist letters have already been sent but Brave intends to go right ahead, confident that they are breaking no laws.</p>

<p>It will be interesting to see how this develops further but we are likely about to experience a significant upset in the online marketing world.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-new-browser-could-change-the-way-we-advertise-online</link>
      <pubDate>Mon, 05 Sep 2016 12:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Successfully Market Your Brand Over the Bank Holiday Weekend]]></title>
      <description><![CDATA[<p>The August Bank Holiday is a long weekend often filled with happiness, lie-ins and rain. Although many businesses fear losing a day of trading, however with the right marketing strategies the Bank Holiday weekend can bring in more business than ever! See our top four tips on how to market your brand over the Bank Holiday Weekend.</p>

<div style="text-align:center"><img alt="Bank Holiday Weekend" src="https://www.totalmerchandise.co.uk/assets/images/bank-holiday-weekend.jpg" style="width:80%" /></div>

<p><a href="https://www.freepik.com/free-vector/infographic-desktop_776899.htm">Designed by Freepik</a></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-market-your-brand-over-the-bank-holiday-weekend</link>
      <pubDate>Fri, 26 Aug 2016 15:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Ways Your Start-Up Business Can Benefit From Paid Media Marketing]]></title>
      <description><![CDATA[<p>Many start-up companies aim to spend as little as possible on marketing. The truth is that if there is the potential for a positive return on investment, a paid marketing campaign can really establish the following of users you need.</p>

<p>With a great idea and great marketing, your start-up can acquire users easier than you first thought. Check out the top three ways that paid media marketing can help your start-up below.</p>

<p><img alt="start up marketing tips" src="https://www.totalmerchandise.co.uk/assets/images/3-startup-marketing-tips.png" style="width:100%" /></p>

<p>Infographic Design Credit: <a href="https://www.freepik.com/free-vector/coloured-infographic-template_899780.htm">Freepik</a></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/three-ways-your-start-up-business-can-benefit-from-paid-media-marketing</link>
      <pubDate>Wed, 24 Aug 2016 13:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Top 5 Tips on How to Market Your Brand Successfully to Millennials]]></title>
      <description><![CDATA[<p>Millennials are those born between 1977 and 2000. At the moment, they&#39;re a leading generation for direct buying power which is why so many brands are focusing their marketing efforts toward ensuring the millennials become interested in them. Brand love, supporting causes and technology are what millennials are all about, so have a look at our top 5 tips for directing your brand towards this super generation.</p>

<p><img alt="content marketing millenails" src="https://www.totalmerchandise.co.uk/assets/images/Millenials_Content_Marketing.jpg" style="width:100%" /></p>

<h3>1) Create and Share Videos</h3>

<p>You want to create content that will make users smile, find interesting, and share. It has been predicted that by 2019, 80% of internet sessions will be to videos. Many brands are catching on to this, and the good news is that in this age it&#39;s generally not to difficult to convert existing content into video form. Studies are showing that videos receive significantly higher engagement rates than plain text, meaning this is one trend you want your brand to get on board with.</p>

<h3>2) Include User Generated Content (UGC)</h3>

<p>&quot;User-generated content is like a magnet to [millennials],&quot; says Dimitrios Kourtesis, CEO at Goodvidio. Millennials are all about authentic content, and UCG is almost always authentic. It&#39;s becoming easier and easier for people to create content, e.g. by writing reviews, and when millennials see this type of content, they can start to trust the brand.</p>

<h3>3) Ensure Content Is Created With Their Interests In Mind</h3>

<p>Millennials are all about experience, so when you market your brand as something for them, and not for their money, they&#39;ll notice your good intentions and climb on board. Try not to be pushy, and focus on engaging them in a personalised way. Ultimately, this will build interactions that will capture their attention.</p>

<h3>4) Make Your Space Among Social Media Outlets</h3>

<p>Most of millennials time is spent on social media; think Facebook, Snapchat, Instagram and the likes. If your content is optimised for these spaces, e.g. by including call-to-actions, it will be easily shared and &#39;liked&#39; amongst other millennials. It&#39;s far more common for millennials to turn to social channels to find information than older generations ever did.</p>

<h3>5) Be Creative</h3>

<p>It&#39;s a terrible thing when you speak to someone and they&#39;re so inspiring and colourful, then you see the way they market their brand and it&#39;s all so dull and grey. If you&#39;re creating something worth sharing, marketing will become a whole lot easier. Keep your content fun and avoid unnecessary jargon- we promise the millennials will love it.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-top-5-tips-on-how-to-market-to-millennials</link>
      <pubDate>Thu, 18 Aug 2016 09:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How The 2016 Rio Olympics Will Be Marketed]]></title>
      <description><![CDATA[<p>The world&#39;s largest sporting event begins tonight. This is the year of 2016, where the athletes will be faster, the celebrations will be bigger, and the marketing will be stronger. Four years is a long time in the ever-changing world of marketing and advertising, and this year it&#39;s going to hit the Olympic supporters in a deeper, more meaningful way. Marketing teams won&#39;t just be creating platforms for people to &#39;like&#39;, or products to promote, they will be creating ways to make the people of the world engage, participate, and connect with each other.</p>

<p style="text-align:center"><img alt="olympic practice run" src="https://www.totalmerchandise.co.uk/assets/images/olympians-practice-run.jpg" style="width:850px" /></p>

<h2>&quot;Participants, not just spectators&quot;</h2>

<p>This year, the biggest brands will be ensuring that geographical barriers will be broken down, to let the people of the world be participants, not just spectators. Samsung&#39;s Olympic advert, &#39;The Anthem&#39; aims adopt a &#39;human focus&#39; in its marketing where it features athletes singing national anthems different to their own. Coca-cola is setting up real-time marketing in Rio de Janeiro, which will monitor the social conversations during the games and then create content around real-life moments. McDonald&#39;s has even gone so far as to invite children from around the world to the Olympic Games; as a part of the McDonalds &#39;Friendship Campaign&#39;, this year&#39;s Olympic Games will see 100 children that McDonald&#39;s has brought over, participating in the opening ceremony.</p>

<p style="text-align:center"><img alt="olympic fencers" src="https://www.totalmerchandise.co.uk/assets/images/olympic-fencers.jpg" style="width:850px" /></p>

<h2>Younger influencers</h2>

<p>This years Olympics will see not only the expected Hollywood celebrities and former presidents as ambassadors to the Games, but also stars for much younger generations. Think Instagram, Vine, and YouTube stars such as Jerome Jarre, who may be taking over screens to cover brands for the Games. It&#39;s expected that there will be many Olympic brand ambassadors who most people over 30 won&#39;t know of!</p>

<p style="text-align:center"><img alt="olympian sprinters practice" src="https://www.totalmerchandise.co.uk/assets/images/olympic-sprinters-on-start-line.jpg" style="width:850px" /></p>

<h2>The biggest change of all</h2>

<p>The International Olympic Committee (IOC) have recently lifted an advertising rule (Rule 40) which has shaken up the game for Rio 2016 marketing. In the past, only official sponsors of the Games (which can cost &pound;19 million a year), e.g. Visa, were allowed to advertise during the Games. Athletes were not allowed to tweet about non-official sponsors, no matter how much they wanted to show off their Starbucks coffee. However, the rules are much lighter now, so athletes can now appear in generic advertising, so long as it doesn&#39;t explicitly mention the Olympics or use any &#39;hit terms&#39; such as &#39;Rio&#39;, &#39;Gold&#39;, &#39;Olympics&#39;, &#39;2016&#39;, and &#39;Games&#39;. They&#39;re also allowed to tweet about non-official sponsors, as long as they don&#39;t use any Olympic intellectual property.</p>

<p>If you are thinking about planning a sporting event or maybe even a company sports day to tie in with the 2016 Rio Olympics then you should take a look through our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/sporting-events" target="_blank">sporting goods section</a>. We have everything you need to create a memorable event.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-the-2016-rio-olympics-will-be-marketed</link>
      <pubDate>Fri, 05 Aug 2016 10:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Rise of an Empire: Online Supermarkets]]></title>
      <description><![CDATA[<p>The latest tracking data from IGD has shown that over a quarter of British grocery shoppers used online shopping platforms for their groceries in January. 11% of shoppers now claim to buy most of their groceries only online, which is up from just 6% in 2011. With new technologies bringing more and more opportunities for growth, many of the big supermarkets have joined the online-bandwagon. So is online shopping significantly more convenient?</p>

<h2>No time? No problem!</h2>

<p>One of the best things about online grocery shopping is that you can add a few items to your basket throughout your day when you get time. You don&#39;t have to set aside 2 hours of your day to drive over to your local supermarket and trudge along the soul-less aisles. Add bringing children into the mix? Now it&#39;s a headache! We can already hear the <strong>&quot;MUM PLEAAASEEE CAN I HAVE THESE BATMAN COOKIES?&quot;</strong>. When you have a spare few minutes, you can add a few items here and there, and your children can&#39;t be tempted into throwing 5 packets of sweets into the trolley when you&#39;re not looking.</p>

<div><img alt="Shopping in the super market with children." src="https://www.totalmerchandise.co.uk/assets/images/lying-with-supermarket-brands.jpg" style="width:100%" />
<p style="text-align:center">A parent enjoying a shopping trip with their children. Source: <a href="https://commons.wikimedia.org/wiki/File:Planking_in_supermarket.jpg" target="_blank">Wikimedia Commons</a>.</p>
</div>

<h2>The choice is yours</h2>

<p>If your local supermarket is a Tesco and you prefer Waitrose but it&#39;s 15 miles away, it&#39;s a problem, albeit a first-world problem. Worse - if your closest supermarket is 15 miles away. The ease of choosing a supermarket that you like because of their products and not just convenience is one of the driving factors which is pushing more and more shoppers to start shopping online.</p>

<div><img alt="Vegetables on a shelf at a supermarket." src="https://www.totalmerchandise.co.uk/assets/images/vegetables-supermarket.jpg" style="width:100%" />
<p style="text-align:center">Source: <a href="https://commons.wikimedia.org/wiki/File:VegetablesSupermarket.jpg" target="_blank">Wikimedia Commons</a>.</p>
</div>

<h2>Money, money, money</h2>

<p>Some online supermarkets, such as Tesco offers cheaper alternatives to items and allows you to see other products on the shelves that are similar to your desired purchase. However, with delivery fees reaching up to &pound;6.95, and most supermarkets requiring a minimum spend, your quick shop for some &#39;essentials&#39; could rack up pretty high when you end up having to add products you didn&#39;t even need to your basket to hit that requirement. On the other hand, many of the online supermarkets offer deals - for example, money off your first shop, or cheaper delivery if you select a time slot where a van will be delivering food already in your neighbourhood (known as &#39;green vans&#39;).</p>

<p>With sales forecasted to reach &pound;15 billion by 2020, we can be pretty sure that online grocery shopping isn&#39;t going anywhere. Customers are able to keep track of their spending in a convenient way and shop at times that suit them. Supermarkets are raking in incredible amounts of money whilst keeping up with technology trends. It seems to be a win-win situation.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-rise-of-an-empire-online-supermarkets</link>
      <pubDate>Tue, 02 Aug 2016 15:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Boost Your Brand at Events]]></title>
      <description><![CDATA[<p>How many times have you been to an event where you&#39;re given a business card, a logo-bug, or maybe an unsharpened pencil and just known you&#39;re never going to really use it again? As the brand owner it&#39;s most likely that you&#39;ve spent a small fortune on this, and as a visitor, it&#39;s most likely you&#39;ve barely paid attention to the brand giving away these logo-bugs. It seems to be a lose-lose situation. You want to be raising awareness and boosting your brand in a way that&#39;s practical and memorable.</p>

<h2>What do they think of you?</h2>

<p>A study looking at the reactions of consumers and buyers showed that 40% of consumers equate the reputation of the advertiser with the quality of the promotional product received. Does that still make you want to throw any random promotional products at them? This means that giving away unwanted promotional items is only harming your brand name, when, for the same amount of money, you can be investing in high-quality promotional items that will take your brand much further than a business card ever could.</p>

<h2>What do they really want?</h2>

<p>Research has shown that the most favoured types of promotional items are items that can be consumed, followed by items that help collect or convey things (e.g. bags, notepads), and items associated with digital communication (USBs, mouse mats). It&#39;s easy to see why these are the most wanted promotional items- they all have a practical use! People get handed so many marketing tools at events, so when you&#39;re giving out a branded cotton shopping bag, you can be sure that the consumer will be finding it useful, all the while your brand is being effortlessly advertised.</p>

<h2>Give me a top 3...</h2>

<p>If we had to pick the top 3 products that would get your brand noticed at a low cost we&#39;d pick...</p>

<p>1) Cotton tote bag - they&#39;re eco-friendly, practical, and have a big space for your brand design!</p>

<p>2) Notebooks- people at networking events are likely to be organised, and by leaving your brand name on their desk every day it&#39;s a sure way to be remembered. Pair this with a promotional pen and you&#39;re in for a winner.</p>

<p>3) Apparel- giving out a t-shirt with your logo can lead to massive exposure; people will be wearing it at the gym, out on walks, to go shopping... the list can go on!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-boost-your-brand-at-events</link>
      <pubDate>Fri, 29 Jul 2016 15:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Top Internet Trends in 2016]]></title>
      <description><![CDATA[<p>Search engine optimisation and social media marketing are constantly evolving and the trends are changing now more than ever. In order to optimise your website&#39;s page ranking, have a look at these top 5 search trends of this year so far and see if your brand is paying close enough attention to them.</p>

<h2>1) Mobile Optimisation Is Key</h2>

<p>Don&#39;t risk losing out to your competitors. Last year, Google changed its algorithm, ranking websites that are more mobile responsive higher in search results. Simply put, if your website isn&#39;t mobile-friendly, it&#39;s less likely to be seen. More mobile searches were made than desktop searches in 2015 so make sure you&#39;re providing the best user experience to keep your visitors engaged.</p>

<h2>2) Link Building Isn&#39;t Going Anywhere</h2>

<p>The Penguin update said &#39;game-over&#39; to everyone playing the &#39;link game&#39; a few years back. Building huge amounts of backlinks from dodgy sites and Black Hat SEO are mostly a thing of the past, however, link building shouldn&#39;t be avoided altogether. Ensuring your links are contextual and relevant, and focusing your efforts on earning backlinks from reputable websites can only help your rankings.</p>

<p><img alt="The internet is adapted over the years." src="https://www.totalmerchandise.co.uk/assets/images/computer-analysing-data.jpg" style="width:100%" /></p>

<h2>3) Videos Are Only Getting Stronger</h2>

<p>It has been predicted that by 2019, 80% of internet sessions will be to watch&nbsp;videos. Many brands are catching on to this, and the good news is that in this age it&#39;s generally not to difficult to convert existing content into video form. Studies are showing that videos receive significantly higher engagement rates than plain text, meaning this is one trend you want your brand to get on board with.</p>

<h2>4) Local SEO Will Help Your Brand Grow</h2>

<p>Google has been significantly changing the way it presents search results, providing individualised results utilising your search history and geographic location. Having your business listed on Google will improve your page ranking and will attract your target audience. After all, who really cares about printer repairs in Spain when you live in London?</p>

<h2>5) Apps Will Be Necessary</h2>

<p>&quot;There&#39;s an app for that&quot; - Apple. Apps can do everything a website can, but better. They&#39;re more accessible, convenient, and user-friendly. Apps can further your brand via social media marketing, email marketing, advertising and so much more so make sure you&#39;re getting involved in app development for your brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-internet-trends-in-2016</link>
      <pubDate>Thu, 28 Jul 2016 15:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Products For A Sunny Day]]></title>
      <description><![CDATA[<p>The Summer&#39;s finally here - that means warm weather, sun, ice creams and holidays! While the majority of us love a holiday, we don&#39;t all love getting there. Wherever you&#39;re going on holiday, chances are you&#39;ll spend a few hours in a plane, car, or on a boat... If you&#39;re driving over to France then it sounds like you&#39;ll be spending a bit more than a few hours! At Total Merchandise we were thinking about all the people stuck on the way to Dover on those sunny days, and how we could make their time there a little better with promotional products. Here&#39;s what we came up with.</p>

<h2>Smartphone Fans</h2>

<p>It&#39;s 2016 - everyone has a smartphone! So why not make it a bit smarter by adding a small electric fan to it to cool you on these warm days? This fan will plug into most modern smartphones with its micro USB and Apple Lightning adapter, fitting a variety of phones including the iPhone 6/6 Plus, Samsung Galaxy and Nokia Lumia.</p>

<h2>Fabric Handheld Fans</h2>

<p>While electric fans are highly practical, eliminating the need for hand movement, there&#39;s a problem. Phones run out of power, so sometimes we have to return to the basics. That&#39;s why Total Merchandise offers these simple handheld fans. These are the perfect promotional idea for a hot day!</p>

<h2>F25 Sun Lotion Tubes</h2>

<p>Getting stuck in the sun isn&#39;t pleasant, especially when you&#39;re on the motorway with very little shade or shelter. Wherever you are, if you&#39;re in the sun then protection is important. At Total Merchandise, we sell various different sizes of branded sun lotion/cream.</p>

<h2>Bottled Drinking Water 330ml</h2>

<p>We&#39;re constantly amazed by our own range at Total Merchandise... From clever electronics to logobugs we&#39;ve got it all (just about), however, you can&#39;t forget about our basic human necessities, like water! Bottled water is a hit on any hot day, especially if you&#39;re giving it away, these branded bottles could be appearing all across the event you&#39;re attending.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/products-for-a-sunny-day</link>
      <pubDate>Tue, 26 Jul 2016 15:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[5 Ways to Ensure Your Website Content Gets the Attention it Deserves]]></title>
      <description><![CDATA[<p><em>Social media posts come and go but your website should always be in style.</em></p>

<p>How long does the average person spend on a website? 20 minutes? Guess again. 15 minutes? Nope, try 15 seconds. Clicking does not equal reading, and reading does not guarantee attention. We live in a world of millennials where attention is a precious rarity, so the real question is: how can you make sure that what&#39;s on your website will actually be read?</p>

<h2>1) Master the Gutenberg diagram</h2>

<p>The Gutenberg diagram describes the western habits of looking at large, text-heavy content. It can be seen that the top left corner is the primary focus of attention and then the bottom right corner is where there is either a break in reading or page-scan. This suggests that the top left corner is where you keep the most valuable information, and the bottom right corner is the best place for any call-to-action.<br />
&nbsp;</p>

<p><img alt="5 ways to ensure your website content gets the attention it deserves" src="https://www.totalmerchandise.co.uk/assets/images/gutenberg-diagram.png" /></p>

<h2>2) Use High Quality Images</h2>

<p>This is a bit of a no-brainer, but the general assumption is that if your website is packed with low-quality images, whatever you&#39;re providing will be low-quality too. Image quality is a significant factor in grabbing attention so make sure your website includes relevant images that have been formatted correctly to your page. Top tip: include a caption as they&#39;re more likely to be read than the main text.</p>

<h2>3) If You Really Want It To Be Read, Keep It To The Left</h2>

<p>Assuming the majority of people visiting your website read from left to right, you can be confident that the content on the left side of the page is more likely to be read than that on the right. This is why all of the important features of your website, for example, the vertical menu, should be on the left. If you want to be really smart, keep in line with the Gutenberg rule and place navigation features at the top left as it&#39;s seen by most people.</p>

<h2>4) Keep It Friendly For Mobiles</h2>

<p>Google changed its algorithm in 2015, ranking websites that are more mobile responsive higher in search results. Simply put, if your website isn&#39;t mobile-friendly, it&#39;s less likely to be seen. Besides, with roughly 50% of internet users using a mobile device, you&#39;ll want your website to be easily accessed by them with no trouble.</p>

<h2>5) Avoid jargon &amp; keep it human</h2>

<p>You know that guy at the bar that sounds like he&#39;s swallowed a thesaurus and tells you that he&#39;s a Customer Experience Enhancement Consultant (reality: a shop assistant)? Don&#39;t be that guy. Don&#39;t let your website be that guy. Be personal, refer to the reader as &#39;you&#39;, and keep a clear outline. Of course, a little jargon is unavoidable but it&#39;s the style and the way you convey your words that will make all the difference.<br />
&nbsp;</p>

<p><img alt="5 ways to ensure your website content gets the attention it deserves" src="https://www.totalmerchandise.co.uk/assets/images/giphy.gif" /></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-ways-to-ensure-your-website-content-gets-the-attention-it-deserves</link>
      <pubDate>Fri, 22 Jul 2016 11:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Forgiving Volkswagen With Advertising]]></title>
      <description><![CDATA[<p>You may remember Volkswagen&#39;s emissions scandal way back in 2015, also known as Emissiongate, or dieselgate... For those that missed that development in &quot;environmentally friendly&quot; cars here&#39;s the gist of it. Volkswagen released its new low emission diesel range. The testing figures were incredible, no one had seen numbers this low from a polluting diesel engine, VW sold these cars under the guise that they didn&#39;t release harmful chemicals/pollutants, making them &quot;greener&quot;. Later the cars were tested in real-world conditions and it was found that VW had installed a bit of software that figured out when the car was being tested for pollution and reconfigured the engine to release a whole lot less nitrogen. The more accurate tests revealed that in everyday driving these cars released way over the legal amount of nitrogen. Volkswagen had not just broken emissions laws, they had lied to their customers, and are still suffering from that.</p>

<p>Volkswagen has been creating groundbreaking advertisements since the 1950s when they advertised the Beetle (then known as the Type 1) using simple black and white images on a white background - this was unheard of, with most advertisements featuring bright colours and busy spaces.</p>

<div style="margin-left:10px; margin-right:10px">
<p style="text-align:center"><img alt="Volkswagen are known for creating groundbreaking advertisements in the 50s &amp; 60s" src="https://www.totalmerchandise.co.uk/assets/images/beetle-advertisement.jpg" style="width:650px" /></p>

<p style="text-align:center">Source: Flickr, AussieFordAdverts.</p>
</div>

<p>In this blog, we&#39;ll be looking at how VW has moulded its reputation after the PR disaster using advertising and tried to rekindle their trust.</p>

<p>When the news hit headlines VW was fast to act, pushing out full-page adverts in national newspapers saying simple phrases. Things along the lines of, &quot;We&#39;ve ruined the one thing we can&#39;t get back, your trust.&quot; These simple but heartfelt messages went some way to rebuild trust, but are still suffering today.</p>

<p>In the weeks after the news, VW installed a new CEO and stopped selling it&#39;s diesel lines, losing thousands in research before receiving harsh fines from regulating authorities. While VW would much rather forget all of this, they&#39;ll be the topic of news articles for years... and there&#39;s not much they can do about that! Have you forgiven Volkswagen for their &#39;errors&#39;, or are you staying away from their brand? We&#39;d love to know, find us on Facebook &amp; Twitter!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/forgiving-volkswagen-with-advertising</link>
      <pubDate>Thu, 21 Jul 2016 16:20:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Creating Modern Mobile Marketing Strategies]]></title>
      <description><![CDATA[<p>Mobile marketing is on the up and up, which is to be expected as people spend more and more time with their phones and less time paying attention to the world around them. Marketeers with plenty of resources jumped on this form of marketing as soon as it became available but not everyone could. It&#39;s never too late though, with apps becoming easier and less costly to produce and social media giving you access to potential customer&#39;s phone screens, it&#39;s now even easier to get involved with mobile marketing.</p>

<p>In fact, if you are clever about it, it&#39;s possible to use other organisation&#39;s apps to get in on the mobile marketing game. One recent story involved the latest mobile phenomenon that is Pokemon Go, an app created that allows children and adults alike to run around in the real world catching augmented reality Pokemon on their phones. One very savvy coffee shop took a feature from the game and used it to attract customers right into their shop. The game features something called a &#39;PokeStop&#39;, essentially a place to collect items and then use said items to attract and catch rare Pokemon. This coffee shop recognised that if invested a small amount of money in purchasing these items to attract more Pokemon, they would, in turn, attract more people wanting to catch them and thus attract more potential customers. Genius really!</p>

<p>Unfortunately opportunities like that don&#39;t come around for everyone, usually, you cannot piggyback on someone else&#39;s app, you may need to create your own or more likely have someone else make it for you. There are many businesses that just do not lend themselves to apps and it&#39;s important to only pursue this path if you really think you can provide value for your customers. Apps are no longer restricted to larger companies so as long as you are confident you can provide something of value to your customers, you can have them made at a relatively low cost.</p>

<p>One great example of apps for small businesses is a barbershop. While it may not be immediately obvious how barbers could benefit from an app at first glance, with some thought and effort a really useful app can be created. For example, a calendar that allows customers to see when the barber will be away on holiday to avoid turning up and being unable to get a haircut. A notification system is another great feature, keeping customers up to date on when you will be taking lunch, be late or off sick. A loyalty system is another great addition to an app like this, purchase eight haircuts and receive your ninth free for example. Understanding what will be valuable to your customers is key to mobile app marketing.</p>

<p>An alternative to creating an app is to use social media as a route on to people&#39;s phone screens. I don&#39;t need to tell you about the value of social media, it&#39;s something most businesses are already doing but there is one aspect that is set to become one of the biggest reasons to use social media as a route to mobile marketing and getting ahead of the curve will give you a significant advantage. Auto-play video.</p>

<p>Video is already a huge part of marketing and it is only going to continue to grow. Facebook has already said outright that video is more likely to be shown than any other type of post. Video gets more impressions, more engagement and more shares. One of the reasons for this is the autoplay feature that Facebook currently employs. Whenever a user scrolls past a video it begins playing, if you spend some time creating a particularly engaging video then you stand to get a lot of engagement. The only downside to the auto-play feature is that videos will not play audio when they begin auto-playing while annoying this is something that can be worked around with the use of on-screen text or even subtitles if need be!</p>

<p>There is one other surefire way to get your brand on to other people&#39;s phone and that is by furnishing them with a phone case sporting your logo! We have a whole range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-phone-and-ipad-covers" title="promotional phone cases">promotional phone cases and covers</a> that we can print your logo on to in full colour!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/creating-modern-mobile-marketing-strategies</link>
      <pubDate>Thu, 14 Jul 2016 16:05:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[All About The Side Project In Your Marketing Strategy]]></title>
      <description><![CDATA[<p>The marketing world is a constantly evolving beast, particularly in the realm of digital marketing, the landscape changes so quickly that you can quickly be left behind if you aren&#39;t on top of your game. Physical promotion and promotional materials will always have value due to their tangible nature, being able to touch and see something in real life make it far more difficult to ignore than whatever that thing you saw on the internet the other day was.</p>

<p>To stand out in the digital marketing world you need to create something extremely memorable or something that provides value for users, a great way of doing this that has become popular recently is the side project. This is the creation of a tool or service, not necessarily related to the core business, that is offered to the public for free in order to create traffic in some form or another. The best examples of these projects do not even feel like marketing, in fact, many of them really are not, they are simply a handy service with the odd link to the company that produced them.</p>

<p>Some great recent examples of hugely successful side projects are Unsplash by Crew and Pablo by Buffer. Unsplash is a service that provides high quality, royalty-free, creative commons images that require no attribution at all, essentially it&#39;s a platform for great images that can be used for anything. Pablo is a slick tool that allows users to produce social media friendly images quickly and easily.</p>

<p>Crew is a web design company and Buffer is a social media management service. The clever thing about these projects is that each company identified a problem or annoyance within their industries, knowing that others suffered the same problem and just created a tool that solved those issues and gave them to the public to use too.</p>

<p>There are a couple of less quantifiable reasons to pursue the side project, the first being reputation. If your company is seen to be giving something for nothing, essentially doing favours, this can be immensely valuable. Promoting a positive image of the company in the mind of the public can take years and blow entire marketing budgets if you can create that with the use of a simple free tool at minimal expense to the core business it is definitely worth doing.</p>

<p>Brand awareness is another huge benefit of a successful side project, even if the project is only subtlety marked with the core business or linked to. People love free stuff and people love telling their friends about free stuff too. Word of mouth is useful but the value really comes when people start sharing it on social media, people really don&#39;t like to share things when they feel they are being sold to. When they have found this new, great, free service that everyone is going to love, that is when the sharing happens. Social media users love to feel as if they have discovered something and to be the first to show their friends and these side projects really play into that psychology.</p>

<p>Larger companies have been doing side projects for a while now, it is by no means a new discovery, the difference now is that more and more people are able to produce these tools and services because web development, design, and coding are now vital to so many businesses, they now have the resources that before only the big companies possessed.</p>

<p>Don&#39;t be afraid to divert resources and time away from the core business just because it might not necessarily translate directly into sales or leads, providing value for your customers in other ways can be equally as effective.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/all-about-side-project-marketing</link>
      <pubDate>Fri, 08 Jul 2016 15:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What Is A Sticky Brand?]]></title>
      <description><![CDATA[<p>We all know a sticky brand that comes to mind when on the topic of really strong branding. A brand that can perhaps be recognised simply by its colour, a simple shape or even an area of blank space, like the FedEx logo&#39;s arrow. These are all great examples of &#39;sticky brands&#39; identities and logos that stick in your head, long after you&#39;ve seen them. Studies have found that companies with branding like this see higher conversion rates (turning visitors to customers) as well as increased repeat business. So, if these brands are so successful, how can you create your own...</p>

<p>Well, it&#39;s fairly simple actually, save up a few million pounds and pay for the services of a marketing company... We&#39;re pretty sure that&#39;s how Nike did it, as well as McDonald&#39;s and various other sticky brands. However, odds are that you don&#39;t have that kind of money to spend, and at least at this time, it&#39;ll be pretty hard to justify the expense. In that case, you&#39;ll need to get creative. Most people don&#39;t know how to create a guaranteed sticky brand - one that is going to creep into the public&#39;s mind and stay there, we&#39;d hazard a guess that even marketing companies don&#39;t know for sure how to create the next sticky brand! Sure, they know what works and they have the creative &#39;energy&#39; to create jaw-dropping designs, and every so often, after focus groups and hundreds of hours of development, a sticky brand is born, but not without at least 10 scrapped unsticky brands...</p>

<p><em>So what factors create a sticky brand?</em> there are a few factors that we can see as a pattern in sticky brands both current and of the past. They tend to use only one or two simple colours to create their brand. Coca Cola uses just red and white, McDonald&#39;s uses red and yellow &amp; Nike uses a range of different primary colours, but only one at a time. They also seem to use simple shapes to create their brand, Marlboro hasn&#39;t been allowed to advertise for years due to advertising laws regarding tobacco products, however, most people still recall the deep red triangular shape on their cigarette packets and their sponsored F1 cars.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-is-a-sticky-brand</link>
      <pubDate>Thu, 07 Jul 2016 17:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Shock Marketing]]></title>
      <description><![CDATA[<p>We&#39;ve all been shocked by things in the past. An unexpected death in Game of Thrones, an unexpected political result, or maybe a celebrity going a bit against the grain. This week many have been shocked by Kanye West. The rapper&#39;s used to stirring up a bit of trouble, from taking the stage from Taylor Swift, to rapping about the same event, &#39;Ye&#39;s become an export in shocking the public.</p>

<p>This week Kanye&#39;s gone a step further, riling up celebrities and making the public ask, &quot;Is that real?&quot; Some may already have heard about this, but Kanye&#39;s just released a music video featuring some of the worlds most prominent popular figures in a bed together, naked. The video includes Donald Trump, Kanye West, Kim Kardashian, Taylor Swift, Bill Cosby, George Bush and more, or at least very detailed wax models of them. This video&#39;s been released exclusively on Tidal, a music stream service owned in part by Kanye West, though subscription figures haven&#39;t been released yet, it&#39;s expected that this video will substantially increase these figures.</p>

<div style="margin-left:10px; margin-right:10px">
<p><a href="https://giphy.com/gifs/kanye-west-shrug-shrugging-Q5wEEjz5qx5rG">via GIPHY</a></p>
</div>

<p>This got us thinking, how effective is this type of shock marketing and has it been done before? Kanye West seems to be a success story of shock marketing tactics, gaining fame in recent years by annoying people. Though many don&#39;t like him because of it, it has got him known - even my mum knows who he is!</p>

<p>The issue when analysing this type of marketing is that it&#39;s hard to tell when it&#39;s done intentionally. Recently we&#39;ve seen a popular computer game serious Grand Theft Auto capitalising on the phenomenon. You might remember news stories saying that the series was the most violent game ever, and how it was single-handedly responsible for the level of crime in America. Well, while this may have stopped parents buying for their young kids, everyone old enough flocked to stores to see what was so bad about this game, a success story in anyone&#39;s book.</p>

<p>So, does it work? Of course, it does, with the right product. Both Kanye West and the Grand Theft Auto game series try to push societies norms with their content and this makes shocking marketing perfect for them, while they may have some consumers &#39;turned off&#39; of them, these are likely people who wouldn&#39;t buy the product anyway. On the other hand, a product that needs to appeal to everyone, perhaps a food product or a family service might want to stay away from this.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/shock-marketing</link>
      <pubDate>Fri, 01 Jul 2016 16:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Modern Interviews]]></title>
      <description><![CDATA[<p>Interviews can be a daunting process whether you&#39;re the interviewer or the interviewee... They take us out of our comfort zone, typically being much more formal than our typical daily lives. While the rest of the professional world has advanced into the information age, with computers taking centre stage and emails becoming increasingly informal, interviews are seemingly stuck in the dark ages, CVs are still printed on REAL paper and everyone involved sits down in the same room and shakes hands. While this form of interview has worked for years, there are some arguments that other methods may be more effective. In today&#39;s blog, we&#39;re talking about the issues with formal interviews and some of the more new age techniques.</p>

<div style="margin-left:10px; margin-right:10px">
<p><a href="https://giphy.com/gifs/jennifer-lawrence-work-job-interview-Q9G5TInQyT1m0">via GIPHY</a></p>
</div>

<p>While a job interview is very formal, the actual job might not be. Both parties have their guards up and will find it very hard to be themselves, which can make it harder to get to know each other. Some people will interview well, but might not have the appropriate skills to perform the job properly, of course, the employer won&#39;t find this out until it&#39;s too late and they&#39;ve been offered the job!</p>

<p>On the other hand, we have people that crack under interview conditions, however, have more than enough skill for the job and might be able to really add something to the team.</p>

<p>So, what can be done about this? Well, there are a number of new age interview methods, currently, a popular technique is to go to a coffee shop for an interview, this neutral &amp; informal location allows participants to let their hair down, chill out and have a face to face chat without all the formal interview bits.</p>

<p>Another method that really interested us was a little tech project from Facebook Designers, Gabriel Valdivia &amp; Charlie Deets. They&#39;ve created Talk Turkey, a website that stages interviews in a similar way to a Facebook text chat. They&#39;ve found that this means users are a lot more relaxed and talk very differently and potentially more genuinely.</p>

<p>This could be the future, what do you think about it? Would you perform better in a more relaxed interview? Or, do you strive in the formalities of a traditional interview? Let us know your thoughts on Facebook or Twitter!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/modern-interviews</link>
      <pubDate>Thu, 30 Jun 2016 16:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[All About The Spam Filter]]></title>
      <description><![CDATA[<p>The first email was sent in 1971, it read something along the lines of &#39;qwertyuiop&#39;. The man that sent it didn&#39;t actually remember exactly what it was that he sent, just telling journalists that the message was, &quot;entirely forgettable&quot;. Ray Tomlinson had no idea how big his little project was going to become in future years.</p>

<p>These days everyone who uses the internet is almost required to have an email address, and many people have multiple email addresses - one for work, one at home, and perhaps a few that they&#39;ve abandoned over the years due to spam mail. Email can be used for personal conversations, messaging clients, or communicating within a company. Another popular use for email is email marketing.</p>

<div style="margin-left:20px; margin-right:20px">
<p><a href="https://giphy.com/gifs/email-d8v55gXkiNj3y">via GIPHY</a></p>
</div>

<p>In today&#39;s blog, we&#39;re talking a bit about emails, email marketing, how an email is flagged as spam, and an interesting headline about Donald Trump&#39;s email fundraising campaign.</p>

<p>First up, email marketing. If done correctly email marketing can be super effective. The emails need to grab your attention with a well-chosen subject line, this will encourage you to open the email. The email content then needs to be interesting enough to keep you reading. Depending on the end goal of the email, the email might also need well-placed call to actions (CTAs) in order to redirect you to their website or elsewhere. Marketing emails shouldn&#39;t be sent too regularly as people will unsubscribe or mark emails as spam if they&#39;re irritated by them. It also needs to be possible for people to unsubscribe - your email address is much less likely to be flagged as a spam account if a clear unsubscribe button can be found.</p>

<p>Protection against spam mail has advanced hugely over the years. While once you received every email that was sent to you, now email is passed through an intelligent filter, which can learn from what you flag as spam, as well as learn &#39;spammy&#39; subject lines and more. If you&#39;re sending a marketing email that you don&#39;t feel should be marked as spam make sure to avoid some of the following email mistakes...</p>

<h3>DON&#39;T WRITE YOUR SUBJECT IN CAPITALS</h3>

<p>While it&#39;s true that capitals can grab attention, this is why spam senders use them. Spam filters are wise to this, so they will typically disregard any messages with capitalised titles.</p>

<h3>Set up your email account and server properly</h3>

<p>In order to protect against fraud, spam filters also look for server-side issues which might suggest a sender trying to impersonate somebody else.</p>

<h3>Give your email account a name, don&#39;t just use the plain email address</h3>

<p>Something very strict spam blockers look for is the sender&#39;s name. If a sender doesn&#39;t enter a name, opting to just use example@test.com as their email handle, a spam filter may decide a message isn&#39;t safe.</p>

<h3>Don&#39;t get blacklisted</h3>

<p>Various databases exist to block spam email accounts if too many recipients mark your mail as spam you could end up on one of these. Various tools can tell you if your email is present on one of these lists, you might be able to appeal the listing, or may have to buy a new domain for a blank slate.</p>

<p>&nbsp;</p>

<p>The reason we&#39;re talking about spam email is Trump&#39;s campaign fundraising email. The guy&#39;s been known to challenge the norms with his campaign strategies and it seems to be working. Trump recently sent a fundraiser email titled, &quot;The First One&quot;. There are a few tests that can be run which will rate an email on how &#39;spammy&#39; it is - Trump&#39;s email scored high, and due to this 60% of spam blockers marked this email as spam!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/all-about-the-spam-filter</link>
      <pubDate>Fri, 24 Jun 2016 15:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Driverless Cars of the Future]]></title>
      <description><![CDATA[<!--Advertising in the driverless car age-->
<p>It&#39;s likely going to be a long time yet. Big companies such as Google are making big steps for driverless cars, with their friendly-faced, 20mph autonomous vehicles. Tesla are starting a bit smaller, admirably working to remove the monotony of motorway driving with their autopilot software. Despite being just a prototype, this project&#39;s already being rolled out to the public, you might have seen some impressive driving on YouTube, or might have seen this software attempt to drive people off the road...</p>

<p>Even with advancements like this it will be years until the first fully autonomous cars go to market, and even longer before everybody has one.</p>

<p>In today&#39;s blog we&#39;re looking at the future of driving and what it might mean for advertisers and consumers. If we no longer need to concentrate on the road while driving, will billboards still be effective? What medium will advertisers switch to?</p>

<p>The question we need to answer is will we each own our own car? Or will a network of cars be shared between the population, similar to taxis (minus the drivers)? When you think about it, the system of us each owning our own cars is pretty inefficient. In the UK there are roughly 35 million cars registered for use on the road, at any one time, even at rush hour how many of those are actually in use? Even half of that figure being on the road at one time is a fairly optimistic estimate. If all the cars are shared and so are on the road at one time then there will always be one when you need it, like an alternative version of London where every car&#39;s a taxi.</p>

<p>If it is the case that cars will be shared, we can look at taxi&#39;s and how they advertise. In highly populated areas, New York for example, taxis drive around covered in advertisements. Many cabs will even have advertisements inside, maximising marketing exposure for their passengers.</p>

<p>Another lucrative avenue might be device advertising, if drivers don&#39;t need to look where they&#39;re going there&#39;s a good chance they&#39;ll be looking at their phone instead, which means more chances for marketing on phones, tablets and laptops.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-driverless-cars-of-the-future</link>
      <pubDate>Wed, 22 Jun 2016 14:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Cyber Security In 2016]]></title>
      <description><![CDATA[<p>At the moment it seems like every week another huge company&#39;s been hacked. You might remember the &quot;TalkTalk hack&quot; which compromised over 157,000 user accounts. The data from this breach could have been used to steal someone&#39;s identity, gain access to accounts on other websites, or perhaps even pay for online purchases.</p>

<p>The TalkTalk hacker turned out to be a 15-year-old... While we all know young people are becoming more and more computer literate, it is still worrying to think that so much damage could be done by someone so young, or really any single person! This was made possible using code injection - that essentially means that the hacker was able to find a vulnerable part of the site and use that to run harmful code within the site (there&#39;s a lot more to it, but it&#39;s all on Google if you&#39;re interested).</p>

<p>The 70s saw some of the first-ever viruses, these were transferred using infected floppy disks. In the 1980s the first internet virus was created - the Morris Worm. The Morris Worm wasn&#39;t intended to cause harm, however, due to a missed line of code this virus ended up crashing thousands of computers. The US government estimated costs of this virus to be anywhere from $100,000-$10,000,000! Since then computer viruses have become a lot more advanced, along with the systems used to protect against them. Protection against viruses has become so strong that most computer attacks are a result of human error - passwords are too easy to guess, websites are coded insecurely &amp; new software might not be properly tested, people might even be tricked into giving away their passwords!</p>

<p>So, how can you protect yourself? There are a few recommendations you might have heard a lot. Don&#39;t use the same password for everything, make sure your passwords aren&#39;t easy to guess or too short &amp; try to avoid any dodgy sites. Other than that, there&#39;s not a huge amount to be done - who knows which big site&#39;s going to get hacked next?</p>

<p>For an individual, security is important&nbsp;but for a business, the stakes are raised even higher! Think of the damage that can be done just by guessing a companies Twitter password - a company&#39;s&nbsp;public reputation could be destroyed with just a few well-chosen words.</p>

<p>The world of cybersecurity is an interesting but scary place. If you&#39;ve learnt just one thing from this article it should be something along the lines of, <em>&quot;Don&#39;t choose a password like your dog&#39;s name, or Password123.&quot;</em></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/cyber-security-in-2016</link>
      <pubDate>Thu, 16 Jun 2016 13:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Celebrity Endorsements]]></title>
      <description><![CDATA[<p>Celebrity endorsements are something we see every day. While they&#39;re mostly used to sell beauty/grooming products, celebrities are also involved in fundraising for non-profit organisations - charities like comic relief.</p>

<p>We had the idea to write this article after we saw an advert for Beats headphones. Footballer Harry Kane was pictured wearing a pair of Beats headphones with some clever headline below. We thought, &quot;What does Harry Kane know about audio quality?&quot; and, &quot;Is this really going to sell their products?&quot; To be fair on Beats &amp; their marketing division, these headphones turned out to be intended for sports/exercise, so their choice of celebrity endorsement was fairly relevant.</p>

<p>Odds are that this advert will increase Beats sales, at least enough to make their money back (and then some). But, is that due to the product or due to the celebrity wearing them? The fact is that you probably know someone who might want an Audi R8 because Tony Stark drives one in the Iron Man films, maybe Adidas shoes due to Kanye West&#39;s affiliation with the brand, or even wanting a certain type of food due to it being mentioned in a song...</p>

<p><br />
<img alt="Red Lobster saw an increase in sales after Beyonce mentioned the restaurant in her song." src="https://www.totalmerchandise.co.uk/assets/images/red-lobster-endorsement.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p style="text-align:center">Source: Wikimedia Commons.</p>

<p>American restaurant chain &#39;Red Lobster&#39; recently saw a huge increase in profit due to a shoutout in a Beyonce song, as well as trending for the first time on Twitter and gaining over 42,000 mentions. Clearly celebrity mentions do have an effect.</p>

<p>Is there an ethical issue with these endorsements? Could it be considered that marketers are relying on easily influenced members of society? Adverts such as Beats&#39; advert featuring Harry Kane mentioned earlier are almost certainly targeted at younger people. While Beyonce&#39;s lyrics weren&#39;t (as far as we know) sponsored by Red Lobster</p>

<p>Celebrity endorsement has come a long way since early American TV, where an actor, presenter or other famous figures would pause what they&#39;re doing, turn to the camera with a product in hand and talk about how good it is.</p>

<p>Current forms of product placement &amp; endorsement are much more subtle, almost crossing the line into subliminal/subconscious messaging. You might not explicitly think about buying a product after seeing a celebrity holding it, however, if you later see that product online or in a store, do you know for sure that the previous image didn&#39;t influence your buying choices?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/celebrity-endorsements</link>
      <pubDate>Wed, 15 Jun 2016 16:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Origins of Fathers Day]]></title>
      <description><![CDATA[<p>Just in case you&#39;ve forgotten, this year Father&#39;s day is on the 19th of June. We all know that Father&#39;s day is a celebration of the paternal bond between a father and his children, and the influence he has had on them, but did you know that it was thought of by at least 4 different people within the timeframe of about 10 years? In today&#39;s blog, we&#39;re looking at the history of Father&#39;s Day and what it has become today!</p>

<p><br />
<img alt="Father's Day On The Beach" src="https://www.totalmerchandise.co.uk/assets/images/fathers-day-products.jpg" style="margin-bottom:20px; width:100%" /></p>

<p>&nbsp;</p>

<h3>The Origins of Father&#39;s Day</h3>

<p>&nbsp;</p>

<p>As mentioned earlier, Father&#39;s Day was actually created over 4 different times by 4 different people! The town of Spokane, Washington&#39;s branch of the YMCA is credited with the first Father&#39;s Day celebration in 1910 - created by Sonora Smart Dodd, whose father was a civil war veteran that raised 6 children on his own. Legend has it that Dodd attended a Mother&#39;s Day sermon and felt Fathers should have a similar holiday to honour them. Though Dodd suggested it take place on the 5th June (her father&#39;s birthday) there was not enough time for a sermon to be written, so the event was delayed a couple of weeks to the 3rd Sunday of June, and that date stuck!</p>

<p>&nbsp;</p>

<p>There were some other attempts to create a Father&#39;s Day celebration before the day was well publicised... One year after Dodds created her Father&#39;s Day, a Chicago citizen proposed a city Father&#39;s day but was turned down. A church celebrated the day in 1912, mistakenly believing they came up with the idea first! And finally, a member of Lions Clubs International came up with the idea in 1915, choosing the 3rd week of June as it was his birthday.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<h3>How&#39;s It Changed?</h3>

<p>&nbsp;</p>

<p>Well, Father&#39;s Day has come a long way in over 100 years. While the celebration was once exclusive to churches, the church has declined in popularity and influence meaning that most of the public celebrate the day at home, out at a restaurant, or really just about anywhere! While the underlying principals of Father&#39;s Day haven&#39;t changed too much, we&#39;re still celebrating a father&#39;s commitment to his children and the effect he can have on them, however, this is now celebrated with gifts, meals, or a day off to play golf (if you&#39;re into that).</p>

<p>&nbsp;</p>

<p>We saw an interesting article today (you can catch it on our Facebook page) about how marketers might have lost touch with dads in today&#39;s society. The author pointed out magazine wishlists, where journalists &amp; marketers compile a list of gifts for a specific holiday. When it comes to Father&#39;s Day these lists are filled with expensive fishing rods, golf clubs, and drones, while most dads have zero interest in these products. The paternal role is changing in the 21st century, while fathers of the past had to be the breadwinner and the household handyman, today more and more fathers are choosing to stay home and look after their children while their partner goes to work. Along with these structural changes many dads don&#39;t want a tool kit as a gift but might prefer something for the home instead.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-origins-of-fathers-day</link>
      <pubDate>Wed, 08 Jun 2016 16:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[AI In The Business World]]></title>
      <description><![CDATA[<p>AI stands for artificial intelligence, you might have heard about it in various films, books, and TV shows as being evil and the end of mankind - take the Terminator films, The Matrix, and iRobot. There are concerns that artificial intelligence could mean humans get left behind - technology giants such as Elon Musk, the Managing Director of Tesla, has said he has fears artificial intelligence will overtake human intelligence. Despite this, there are solutions. Musk has suggested a sort of brain implant to increase cognitive functions in humans. Even if all else fails, it&#39;ll be a while until AI gets to this point, current AI can just about complete the first level of Super Mario Brothers!</p>

<p><br />
<img alt="Early AI can just about play Mario Brothers - how can this be used in business?" src="https://www.totalmerchandise.co.uk/assets/images/mario-brothers-ai.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p>While some AI researches &amp; hobbyists have been trying to get a computer to learn from and complete games, big technology businesses have started to wonder, <em>&quot;How can we use AI?&quot;</em> One of the main contenders in this AI race is Facebook. Facebook has access to huge amounts of data that they can use to help their creations learn. Facebook&#39;s DeepText program has many uses, have you noticed how much better Facebook&#39;s getting at guess who&#39;s in your photos when you come to tagging them? That&#39;s thanks to DeepText, Facebook&#39;s AI system. Every time you tag a photo, confirm a tag or even name your friends based on their tagged photos during Facebook&#39;s user authentication, you&#39;re giving DeepText more data to learn from. This means that the program is constantly learning how to detect a face from an inanimate object, what all your friends look like and how to tell them apart.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Facebook&#39;s most recent development is a bit more simple, DeepText will try to classify your post as a &#39;For Sale&#39; if you post in a Facebook group using a certain combination of keywords. Every time you tick yes or no Facebook adds to its criteria and gets better at guessing which posts are trying to sell something, and which are just for discussion.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>So what&#39;s the future of AI in business? It looks like one of the first jobs it will take on is customer service, learning to deal with humans and helping them with complaints, and their shopping. We know Facebook is experimenting with this, with a plan to open up AI to business pages. The idea is that customers will be able to interact with businesses via Facebook &amp; with the help of a robotic sales rep, programmed to help them how they can and learn from the outcomes.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>So should be worried about computers taking our jobs? Not in the near future. A robot can&#39;t adapt to a situation as fast as a human being, can&#39;t empathise &amp; can&#39;t innovate.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ai-in-the-business-world</link>
      <pubDate>Fri, 03 Jun 2016 15:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing With Memes]]></title>
      <description><![CDATA[<p>The internet is rife with comedic images known as &#39;memes&#39;. The meme (pronounced &#39;meem&#39;) has been around in some form since the 90s, and the term has stretched to encompass a variety of internet comedy styles. From viral videos such as the Harlem Shake to fun image captions to basic comic strips, and even cat photos.</p>

<p>The word meme was actually coined by English biologist, Richard Dawkins. Dawkins used this word in one of his books to explain the way cultural information can spread across a population.</p>

<p>&nbsp;</p>

<p>Internet memes have been popular with the younger generations for years now&nbsp;however, the rest of the population is just starting to catch on. While these trends typically have no commercial aspect, their ability to spread and become known by millions of people across the world is the perfect example of viral marketing, and something marketers strive to achieve.</p>

<p>&nbsp;</p>

<p>The question is, what can we learn from this internet sensation, and how can we use it to improve marketing and brand recognition? Many marketers have tried to use memes in their marketing campaigns by simply inserting certain characters or quotes into their scripts or graphics. While this seems like a good idea, these types of ads typically receive attention for the wrong reasons. In order to keep the adverts from offending anyone, humour often has to be removed, which can stop these adverts from being funny and make them more cringy.</p>

<p>&nbsp;</p>

<p>While memes are often used in marketing unsuccessfully there are a few exceptions. One of our favourites was for a Swedish railway, who used the character Doge to sell more train tickets. This worked well as the character Dog (Shiba Inu dog surrounded by poor grammar riddled phrases) isn&#39;t offensive to anyone, and so didn&#39;t have to be adapted.</p>

<p>&nbsp;</p>

<p>Not everyone sees the funny side though, a Mexican politician has recently made the news after she tried to ban memes from the country. While we can understand her issue with offensive memes, most are fairly harmless. Because of this over the top stance on the medium, the internet retaliated by making memes of this politician.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-with-memes</link>
      <pubDate>Thu, 02 Jun 2016 15:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Clickbait And Marketing]]></title>
      <description><![CDATA[<p>Readers that use the internet frequently may have heard the term &quot;Clickbait&quot;. This recent internet phenomenon is currently being employed by various online news outlets including blogs, as well as YouTube videos. For those of you that might not know, clickbait is any form of content that uses very basic human instincts to persuade people to click and read/watch. This includes blog titles, video titles, or thumbnails. For example using a thumbnail with an attractive man or women on for your YouTube video even when your video is nothing to do with that topic, or writing a blog title like, &quot;You won&#39;t believe...&quot;. It&#39;s also used in advertising, more typically low budget advertisements. We&#39;ve all seen the adverts about the single mother who invented a simple cure for wrinkles or even the many people who earn &pound;100 an hour from sitting on their computer at home. Of course, these are extremely likely to be untrue, and perhaps even a con. Perhaps the oldest form of clickbait came before the click even existed, with newspapers...</p>

<h2 style="text-align:center">&quot;You Won&#39;t Believe These 7 Crazy Facts About Clickbait Articles&quot;</h2>

<p>&nbsp;</p>

<p>The fact is newspapers rely on a similar form of this to sell newspapers. There&#39;s no doubt that a paper will sell more with a jaw-dropping headline plastered across the front, and the same goes for online formats like those previously mentioned.</p>

<p>&nbsp;</p>

<p>While many internet users hate clickbait titles with a passion, if you&#39;re looking at it from a marketing or business perspective then there are no doubts that it works. I can say that I&#39;ve been browsing the net and spotted a tiny clickbait headline or thumbnail and, although I knew what I was getting into, I clicked it anyway. I&#39;m sure we&#39;ve all been there, it&#39;s hardwired into our brains, we&#39;re curious!</p>

<p>&nbsp;</p>

<h2>Should you use clickbait in your marketing?</h2>

<p>Clickbait appears to work better for younger generations, we can see it prominently on websites such as Buzzfeed who employ it to keep people reading more and more articles. Websites such as Buzzfeed also target users aged 18 to 30. On the other hand, websites that mainly target people older than this don&#39;t tend to employ this technique nearly as much.</p>

<p>&nbsp;</p>

<p>Clickbait can also be considered spammy, or even be associated with malicious websites, so maybe something to distance yourself from.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/clickbait-and-marketing</link>
      <pubDate>Fri, 27 May 2016 14:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Better Online Advertising]]></title>
      <description><![CDATA[<p>Since just after the inception of the internet we&#39;ve seen internet adverts. These were once simple text links, they moved on to images and now include full HD video as well as sound. While a minority of adverts can really disturb your internet browsing experience, most are pretty harmless, right? The truth is that adverts can actually cause your internet bill to be higher than it should be! That&#39;s because broadband is charged depending on how much you download (in most cases). That means that if you&#39;re forced to stream high-quality adverts across your broadband connection you&#39;ll have to pay an increased price compared to what you might be if you weren&#39;t downloading these ads.</p>

<p><br />
<img alt="On street advertising in New York City." src="https://www.totalmerchandise.co.uk/assets/images/nyc-advertising.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>So, what can you do about it? For a while now we&#39;ve had ad blockers, these browser plugins mean that your browser doesn&#39;t download adverts, creating a faster browsing experience &amp; a slightly lower broadband bill. While these do the job they cause a few issues...</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>For people that create content and distribute it for free online, charging for it only by the advertising featured on their site, ad blocking means that they make less money and might not be able to afford to keep creating content. This group includes YouTubers &amp; Bloggers, but also popular online publications, such as newspapers that are available online for free. While viewers of this content might be happy to pay a few pence that the creators might have received from advertisements, there&#39;s rarely a hassle-free way of doing this, which means viewers/readers simply don&#39;t support their favourite publishers.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Because of this, advertising companies are constantly trying to find ways to trick ad blockers. Channel 4&#39;s on-demand service 4OD recently clamped down on ad blockers by locking out anyone with one installed, this either forces people to turn off their blockers and view ads or find the content somewhere else, perhaps even pirating it!</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>It&#39;s become a vicious circle, as advertisers make less money from their advertisements, they&#39;re forced to increase the number of advertisements. This irritates more and more people meaning more internet users decide to use an ad blocker. What a mess!</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>While to many this might not seem like an issue, it could affect a lot of us in the future. Your favourite YouTuber, blog or source of news could be forced to shut down due to lack of revenue! Many could even lose their jobs if advertisements stop making money.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>But what can we do about this? Well, there&#39;s not a huge amount we can do individually to protect the content we love. One user switching off their ad blocker is unlikely to make a huge difference to a website&#39;s revenue. We&#39;re excited to see the introduction of new ad blocking systems that stop negative advertising (that&#39;s advertising which disrupts your browsing experience, uses up a lot of bandwidth or might even install viruses on your computer! One of the biggest contenders for this style of ad blocking is the relatively new browser, Brave. Brave is still being developed but is stable and available to the public today on most major systems. The creators of Brave are looking to allow certain adverts, therefore encouraging better advertising techniques.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Make sure you check it out, we&#39;re really impressed by the speed it loads pages at and its intuitive design.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/better-online-advertising</link>
      <pubDate>Wed, 25 May 2016 15:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Power Of Customer Reviews]]></title>
      <description><![CDATA[<p>We&#39;re living in the information age. That means we&#39;re in a world where we&#39;re constantly connected to each other, via social media, messaging &amp; mobile phones while information is easy to find, either by asking a friend or searching the internet. Years ago we had to manually check prices in different shops to find the lowest cost products, this process was made easier with the invention of e-commerce, also known as online shopping, which has meant other prices are a few clicks of a button away. To reduce the effort even further price comparison websites have been created. You may have used GoCompare or Compare The Market to look at insurance, or Moneysupermarket to compare flights. Or even Google shopping to check online prices. Finding the lowest prices is so easy for the consumer that prices are forced as low as they can go, which means companies have to compete on other aspects of business.</p>

<p><br />
<img alt="shopping online for promotional products" src="https://www.totalmerchandise.co.uk/assets/images/online-shopping-for-promotional-products.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p>One thing companies are competing on is shipping. Most shoppers would rather go to a site offering free one-day shipping, rather than pay &pound;4&nbsp;for 2nd class shipping. Amazon&#39;s been extremely clever here with their prime service. While there&#39;s a hefty price tag for a years membership, you can make the money back with a few Christmas purchases. While Amazon are very competitive on price many customers won&#39;t even bother looking elsewhere for products if they can get them through Amazon Prime. We&#39;re also really excited about Amazon&#39;s new 1-hour delivery services available in big cities, but that&#39;s a story for another blog post.</p>

<p>Another place companies can compete is through word of mouth and reviews. We&#39;ve all wondered about a product and scrolled down to check what other buyers thought of it and I&#39;m sure many of us have been persuaded to buy a product or avoid a product from these snippets of information. While many of the larger retailers, Amazon included, offer reviews on their own site, but can these truly be trusted? Amazon made news recently when they banned thousands of accounts for writing paid reviews (that&#39;s when a manufacturer will pay a firm to write hundreds of positive reviews on various sites in order to make a product look better than it is). While it&#39;s great that Amazon and many other services shut down these practices many retailers don&#39;t and dodgy ones might even write their own! This is why it&#39;s important for firms to earn praise on neutral websites like Facebook, Google Reviews &amp; Trustpilot. If a company gets a good score here then you can almost be certain that it&#39;s legitimate.</p>

<p>You can read a selection of <a href="https://www.totalmerchandise.co.uk/pages/reviews" title="Total Merchandise reviews">Total Merchandise reviews</a> on our website, as well as across Google, Facebook and a host of other platforms.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-power-of-customer-reviews</link>
      <pubDate>Thu, 19 May 2016 15:27:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Wanting A Career Change? Consider Making A Living on YouTube]]></title>
      <description><![CDATA[<p>Online videos and YouTube specifically have become big money. Swedish Youtuber PewDiePie currently has the most subscribers on the site and is estimated to be earning millions of dollars every year! PewDiePie (real name Felix Arvid Ulf Kjellberg) has over 37 million subscribers and has over 9 billion total views across all of his YouTube videos.</p>

<p>So, <em>what does Felix do to attract all these viewers?</em> The answer is that he plays games whilst commentating over them... While to many, this might seem ridiculous, especially given the number of people who watch, there is some logic in this. Anyone who&#39;s done some basic Economics classes should know that the whole world operates through supply and demand. Price is set for products based off of how many people want it (demand) versus how expensive the product is to create and how many are available (supply). If there&#39;s a high demand for a product but no one&#39;s selling it then there&#39;s a gap in the market and a lot of money to be made. This is what&#39;s happened with the YouTube gaming industry...</p>

<p>Television and other more traditional media were slow to embrace the gaming crowd, which meant that internet video was left to pick up the slack. This gap in the market has turned into a huge industry thanks to the amount of demand for this sort of content from younger generations around the world.</p>

<p><br />
<img alt="Making a living form YouTube" src="https://www.totalmerchandise.co.uk/assets/images/youtube-videos-play.png" style="width:100%" /></p>

<p>&nbsp;</p>

<p>As mentioned earlier the biggest YouTubers can make a lot of money &amp; many other YouTubers live off the money they earn from making videos. So how can you get in on the action? While gaming is a saturated market, try thinking about areas that you&#39;re interested in, but aren&#39;t catered for by YouTubers, TV or other forms of entertainment.</p>

<p><em>How do YouTubers make money?</em> Creators get most of their money from YouTube itself, which generates money from the adverts they play before videos and on the side of pages. By bringing more visitors to the site, video makers help YouTube to make more advertising money, so a percentage of this is paid to creators.</p>

<p><em>How do I market a YouTube Channel?</em> There are a number of ways to do this, including paid advertising campaigns collaborations and more, but our favourite is giveaways. Everyone loves to get something for free, so this technique will bring people back for more. If you use promotional products to give away then winners will be promoting your brand even after your marketing campaign is over!</p>

<p>Depending on your channel&#39;s topic, the best promotional products will vary, however, one of our favourite ideas is this <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/6-colour-pencils-with-sharpener">tube of colouring pencils</a> - which would be perfect for an art-themed channel!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/making-a-living-off-of-youtube</link>
      <pubDate>Tue, 17 May 2016 13:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Retro Design]]></title>
      <description><![CDATA[<p>People love nostalgia and the whole country, or probably the planet seems to be going through a love of nostalgic retro products at the moment. For as long as we can remember there has always been popularity around antique style &#39;petrol and automotive signage&#39; and old Oxo tins,&nbsp;but the love of old metal signs and brand packaging seems to have spread across all other markets too.</p>

<p>&nbsp;</p>

<div style="margin-left:20px"><img alt="Pepsi Market Analysis" src="https://www.totalmerchandise.co.uk/assets/images/video-analysis.png" style="width:100%" />
<p style="text-align:center">Market research at Pepsi.</p>
</div>

<p>&nbsp;</p>

<p>Pepsi Cola have recently announced the release of &#39;1893 Original Cola&#39; and &#39;1893 Ginger Cola&#39;. Pepsi Cola isn&#39;t exactly a small company and so it&#39;s pretty much guaranteed they have researched their market and are confident of success for this revised range.</p>

<p>And it&#39;s not just the products themselves, though the products may themselves have found popularity because of the next point; retro typography. We&#39;ve all seen the &#39;Keep Calm&#39; posters which seemingly every household in this country at least had hidden somewhere on a wall, or maybe a greetings card or two with a humourous &#39;keep calm&#39; message. This &#39;fad&#39; was perhaps partly driven through our recognition of nostalgic typography and the &#39;Englishness&#39; of the &#39;product&#39;.</p>

<p>&nbsp;</p>

<p>That raises the next point. People love to go back to a time that they fondly remember. Ever had a chat about the sweets that were around when we were at school? Who remembers Jaw Breakers? Or Black Jacks? Or Fruit Salad sweets? We wonder how many of you will chat with a friend or colleague after reading this article about some of those memories from childhood.&nbsp;But, the point here really is, we all have a time or place in our minds that was special, and clever marketing people have latched onto this.</p>

<p>&nbsp;</p>

<p>Other examples of retro products include some that don&#39;t even need to be retro products but perhaps work better because they are. Roberts manufactures and sell a superb retro-styled design of radio. It has all the latest technology inside but it still retains it&#39;s lovely 1940&#39;s style appearance. Old fashioned telephones have come back into fashion...even if the old dials have been cleverly replaced with buttons for the digital era.</p>

<p>&nbsp;</p>

<p>Oh, and talking of school days, who recalls &#39;Harrington Jackets&#39; from the 1970s and 1980s? These are again a re-established fashion item (visit the fashionable &#39;Lanes&#39; in Brighton and you&#39;ll see what we mean). But this paragraph wouldn&#39;t be complete without a mention of the revised Sinclair ZX Spectrum?</p>

<p>&nbsp;</p>

<p>Actual services, as well as products,&nbsp;have sprung up. Old fashioned Barbers shops and &#39;male grooming&#39; services are the first that come to mind, giving (again) a nod to the 1940s and 1950s. Cinema&#39;s sometimes actually choose to remain &#39;retro&#39; styled - take a visit to the Wadebridge Cinema in Cornwall if you are ever in the area. And what about milkshake bars and smaller hamburger &#39;drive in&#39; restaurants that seem to be popping up everywhere?</p>

<p><br />
<img alt="popular supermarket products and brands on shelves" src="https://www.totalmerchandise.co.uk/assets/images/super-market-marketing.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p>This article isn&#39;t for one moment suggesting that you change your products or services to &#39;look old&#39;, but it&#39;s really an illustration that there is a lot of subliminal psychology involved in marketing products and services, and at the moment it&#39;s a play on peoples interpretation of nostalgia...</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-retro-design</link>
      <pubDate>Fri, 13 May 2016 13:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Advertising On Vehicles]]></title>
      <description><![CDATA[<p>Displaying company logos and &#39;brands&#39; on cars, in particular, is nothing new. Since the Model T Fords of one hundred years ago, businesses have recognised that cars can act as a mobile billboard. The billboard is particularly lucrative for the advertiser when has their brand shown on an unusual or innovative vehicle... as of course, the first cars were.</p>

<p>It&#39;s now no longer just cars that carry logos, and it&#39;s not just logos that are shown either.</p>

<p><br />
<img alt="Branded Nascars racing round an American Oval Track." src="https://www.totalmerchandise.co.uk/assets/images/branded-nascar-racing.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p>In the 1980s, a real game-changer occurred allowing the way advertising was physically applied to a vehicle, to allow quicker, easier and more affordable access to the masses. This new innovation was easily available vinyl graphics. In late 1990, life was made easier still when easily available and affordable printers, which hooked up to a Mac or PC became more readily available. This allowed people at home or in offices to print their own graphics and apply themselves. A generation of artists was born.</p>

<p>The application of graphics has surpassed just printing a company name and phone number. Clever and innovative advertising is far more likely to get us to notice one brand above all others on the busy British roads. IAMs, the pet food people, advertised on the back of some London cabs and cleverly used a graphic of a dog on the rear window, with the rear wiper being disguised to look like a tail. So when the wiper is on, it looks like the tail is wagging.</p>

<p>Other forms of transport also use the massive blank canvases for displaying their brand, sometimes not to great commentary. British Airways, at the height of their public battle with Virgin Atlantic in the late 1990s, chose to remove their famous Union Jack flag logo from the tailfins on some of their planes and replace with what was known as &#39;World image&#39; art. The idea was, to disassociate the fact they only catered for the British and that they were, in fact, a World brand. Virgin Atlantic, of course, seized the opportunity to then introduce a Union Jack image to their tailfins...</p>

<p><br />
<img alt="Virgin Branded trains side by side at station." src="https://www.totalmerchandise.co.uk/assets/images/virgin-branded-trains.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p style="text-align:center">Source: Wikimedia Commons.</p>

<p>And talking of Virgin, arguably the best-looking trains in the UK display the Virgin Trains livery. Having a good, well established &#39;brand&#39;, and bright recognisable colours (remember the vivid orange easyGroup branding?) helps here.</p>

<p>But perhaps the vehicle that best utilises its canvas space to best effect... is the hot air balloon. If you&#39;ve ever watched hot air balloons on a sunny day, you will know what a dramatic effect they can create gliding silently through the skies. There are even companies that exist just to cater to advertisers wishing to have their brand in the skies.</p>

<p>If you run a vehicle or vehicles, there exists an opportunity to display your brand. Our tip, if &#39;branding&#39; a car, van or lorry, is to ensure there are easily grab-able &#39;sound bites&#39;. A great brand or a funny &#39;wrap&#39; may grab passers-by attention but you ideally need them to take away a more permanent means of remembering you after they have passed. So a memorable website address or social media hashtag would work well here. And if you can avoid &#39;free&#39; email addresses that don&#39;t match your website URL on vehicular advertising... it doesn&#39;t look professional and is a lot harder to remember than a shorter, custom-matched branded URL.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/advertising-on-vehicles</link>
      <pubDate>Thu, 12 May 2016 14:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Sub Branding With A Successful Product Or Brand]]></title>
      <description><![CDATA[<p>Large corporates have a moral and legal responsibility to produce a good a profit as possible for their owners, or shareholders. Therefore, established &#39;brands&#39; need to constantly consider how they can increase their profits by introducing supplementary product ranges, or sub-brands.</p>

<p style="text-align:center"><img alt="A Total Merchandise Office Meeting." src="https://www.totalmerchandise.co.uk/assets/images/tm-office-meeting.jpg" style="width:850px" /></p>

<p>Sub-brands use the strengths of the parent brand as a launchpad to enter a new and often more specific marketplace. A good sub-brand will also have spotted the opportunity from the parent brand. But, it can also be said that a good sub-brand can also create additional market exposure and kudos for the parent brand from its new and exciting innovation. i.e. if one bought snacks from one manufacturer in a supermarket and liked them, you&#39;d be more likely to buy other products from the same manufacturer again. The more products a brand can have in the market place, the better, as its all positive exposure for them.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<div style="margin-left:10px; margin-right:10px">
<p style="text-align:center"><img alt="An example of sub branding from Coca Cola" src="https://www.totalmerchandise.co.uk/assets/images/diet-coke-sub-marketing.png" style="width:500px" /></p>

<p style="text-align:center">Source: <a href="https://commons.wikimedia.org/wiki/File:Diet-Coke-Can.jpg" target="_blank">Wikimedia Commons</a>.</p>
</div>

<p>&nbsp;</p>

<p>Successful sub-brands include the flavoured Cola ranges from Cola Cola (Cherry, Vanilla etc., as well as their Diet and &#39;Zero&#39; variations), Renaissance Hotels (the upmarket brand belonging to Marriott) and Channel 4&#39;s &#39;More4&#39;, &#39;E4&#39; and &#39;Film4&#39;.</p>

<p>Lexus and Toyota are an example of how a sub-brand was created for a specific purpose. Toyota has always had a highly credible and respected reputation for making reliable Japanese Sports and Family cars. But, they didn&#39;t really cater for the luxury end of the market. Instead of introducing a range under the Toyota brand, they used the Lexus sub brand instead, which was created during the 1980&#39;s to initially create a luxury Sedan model. Lexus now has a range of vehicles under its own brand and is the World&#39;s 4th largest luxury automotive brand. Impressive stuff.</p>

<p>&nbsp;</p>

<p>With all the Brands mentioned within this article, they all shared the common point, that their sub-brands are recognisable in their own right. Diet Coca Cola is distinguishable worldwide; even though the brand name differs outside much of the UK (it&#39;s known elsewhere as Coca Cola Light). But the silver and red branding is consistent.</p>

<p>&nbsp;</p>

<p>Introducing a sub-brand does require thought and planning though. The risk is of course, that if the launch bombs, it could actually damage the parent brand. Re-using elements of the original logo is commonplace... but creating a &#39;need&#39; without admitting the original brand isn&#39;t failing or missing something is where the marketing experts earn their money.</p>

<p>&nbsp;</p>

<p>There is also a danger of over sub-branding - too much choice from the same brand can actually dilute the exposure, and retailers may be reticent to give away too much of their valuable shelf space to the same overall brand. Sub brands have been known to be unique to some geographic areas only too.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/sub-branding-with-a-successful-product-or-brand</link>
      <pubDate>Fri, 06 May 2016 11:18:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Live Streaming In Marketing]]></title>
      <description><![CDATA[<p>Regular and long term Total Merchandise friends and followers will recall, that we made our first live video broadcast on Twitter using their Periscope platform, in the summer of 2015. This was quite exciting because Periscope hadn&#39;t long been launched and we were the first promotional goods company in the UK to use the platform for business. We also couldn&#39;t be sure that it&#39;d all go to plan, after we&#39;d given our 20,000+ social media followers the date and time of the broadcast. Thankfully, it went well and the SMArties awards where again, a success!</p>

<p><br />
<img alt="Total Merchandise's Dave announcing winners live on Periscope in 2015" src="https://www.totalmerchandise.co.uk/assets/images/tm-live-on-periscope.png" style="width:100%" /></p>

<p>&nbsp;</p>

<p>With the vast majority of the working population now owning a Smartphone, it is no surprise that live broadcast platforms like Periscope exist. They are catering for a need and it&#39;s a natural progression from posting up to the minute &#39;static&#39; updates on social media platforms like Facebook and Twitter.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Of course, live broadcasts, or &#39;streaming&#39; isn&#39;t really a new invention...some early entrants were in the market as far back as 2007. The problem has been the technology that allows smartphones in particular stream across a powerful enough signal.</p>

<p>&nbsp;</p>

<p>And there are the lesser known (perhaps) alternatives to Periscope. We are of course referring to Google &#39;hangouts&#39; and &#39;Meerkat&#39;. It&#39;s long been rumoured that Meerkat may one day be acquired by Facebook, but as far as we know, this is literally still just that - a rumour. Meerkat though is particularly user friendly, because it allows both Twitter and Facebooks accounts to be linked to a live stream.</p>

<p>&nbsp;</p>

<p>Facebook aren&#39;t missing out though. They now have the &#39;livestream app allowing live streaming straight onto their pages. More so, Facebook are actually releasing an &#39;API&#39; allowing coders and developers to find inventive ways to use their streaming service...including the use of a particular format (DJI) of aerial drones, which was demonstrated by Facebook chief, Mark Zuckerburg on stage in April 2016.</p>

<p>&nbsp;</p>

<div>&nbsp;</div>

<p>&nbsp;</p>

<p>As social media now starts to morph into a slightly different form through the advent of new technology and better 4G and Wi-Fi connections, the sky is literally the limit in terms of what we can expect next. Music artists for example have already been using live streaming on stage to pack out cinemas hundreds, or thousands of miles away from the live event. So, this is already leading to a form of &#39;virtual gig&#39;.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Small businesses can ride on the back of this latest technological wave as well. If you are already saying something on social media in the traditional sense, or if you hold open days or have a service or product that requires people to maybe visit (a garden centre? restaurant?), then live streaming could be an opportune and exciting marketing venture that needn&#39;t cost you a fortune...</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-live-streaming-in-marketing</link>
      <pubDate>Wed, 04 May 2016 15:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing With Free Wifi]]></title>
      <description><![CDATA[<p>If you have ever stayed in a hotel, used Wi-Fi on the London Underground via a specific supplier, or been at an event with &#39;free&#39; Wi-Fi, you&#39;ve possibly had to hand over details about yourself before being allowed to surf the web and check emails, etc.</p>

<p>Free Wi-Fi is often a genuine &#39;no strings&#39; perk when staying as a guest in a hotel etc., but often, the offer of &#39;free&#39; Wi-Fi comes with a catch... you have to give the service provider or hosts something in return. Normally, the only thing they want is your email address and sometimes a little detail about you. We noticed recently that if you sign up for free Wi-Fi access at one of the smaller West Country domestic airports, you are prompted to join their mailing list too. The airport would then know something about you; your email address (obviously), and the fact you used the airport to travel on a particular date.</p>

<p>This may seem like very limited information, but data is king. The more data a company holds about you, the more effective their marketing to you will be. For example, if an airport could establish a pattern for your travel (let&#39;s say you always log in on the last Friday of every month), they could use this information to target you with special offers around that time of the month. Or perhaps encourage you to visit a particular concession at the airport for your next visit.</p>

<p>The key to building these data profiles is by not asking too much of those who may want to sign up. If users feel they have to sacrifice too much personal information, they won&#39;t agree. So, service providers often go for the little by little approach and often track your &#39;journey&#39; through their databases until you make another booking or have another interaction with them. By matching up your email address etc. from a free Wi-Fi sign up, a company could cross-reference against email addresses used to make a future purchase.</p>

<p>Moreover, if you interact with any of the marketing targeted against you but then don&#39;t make a purchase or interaction any further, you may be &#39;retargeted&#39;. Internet search engines can actually use uploaded lists of email addresses from advertisers to use in retargeting campaigns. This means advertisers can use your email address to identify you to the search engine (when you are logged in) and thus you can be targeted with very specific information. For example, if you used that free airport Wi-Fi, the airport could upload your email details to the search engine and then, when the search sees you&#39;re logged in and using their channels, they could serve you an ad about that airport. This is very targeted marketing and is proven to deliver significantly better results and Return on Investment (ROI) than cold generic marketing.</p>

<p>So, if your business operates Wi-Fi, or already provide Wi-Fi access to visitors at your place of work, think about how you can ethically use the data you have collected to legally target, retarget, and promote brand awareness. From a technical perspective, your biggest obstacle will be where there is good 3G or 4G connectivity as users would have much less of a need to log onto Wi-Fi where decent operator network connections exist.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-with-free-wifi</link>
      <pubDate>Thu, 28 Apr 2016 15:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Crowd Sourcing in Marketing]]></title>
      <description><![CDATA[<p>Many of our readers will already know of &#39;Crowd Funding&#39;. For those who don&#39;t know, it&#39;s the grouping together of people, more often than not online, to fund a project, product, or cause. In return for their donation, something is normally given back in return, this could&nbsp;be a sponsorship opportunity, for example. Or it may be a chance to obtain the product or service before the general public, and/or at a reduced price. Sometimes the project can bomb and fail though. You may have heard of Zano or Rebus?</p>

<p><br />
<img alt="marketing to a crowd and crowdsourcing in product development." src="https://www.totalmerchandise.co.uk/assets/images/crowd-sourcing.jpg" style="width:100%" /></p>

<p style="text-align:center">Source: <a href="https://commons.wikimedia.org/wiki/File:Flickr_-_moses_namkung_-_The_Crowd_For_DMB_1.jpg" target="_blank">Wikimedia Commons</a>.</p>

<p>&nbsp;</p>

<p>Then, similar to crowd funding, there is crowd sourcing. Instead of the aim of raising funds to help produce a product or service, crowd sourcing is all about sourcing volunteers to share and distribute work. Wikipedia is a well-known example of crowd sourcing and so are the annual bird watching surveys and tree planting projects that have received lots of online, and television-based publicity and which all serve to help with a good and useful cause.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Crowd sourcing can also be used to help improve a company&#39;s brand exposure, as well as reduce costs. But, it can go wrong. A campaign by the Natural Environment Research Council (NERC) was designed for the public to decide on the name of a new ship that was being built. This campaign was, perhaps not unsurprisingly, hijacked by somebody with a bit of a surreal, and typically British sense of humour as the most popular phrase voted for by the British public at the time of writing, was &#39;Boaty McBoatface&#39;. Luckily, on this occasion, the crowd sourcing was defined as a &#39;poll&#39; and not an outright vote. There have been other cases before as well, most noticeably at Christmas 2009 when online campaigns helped the band &#39;Rage Against the Machine&#39; reach the number 1 spot, ahead of the X Factor winner of that year.</p>

<p><br />
<img alt="crowdsourcing gone wrong with Boaty mcboatface" src="https://www.totalmerchandise.co.uk/assets/images/boaty-mcboatface.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p style="text-align:center">Source: <a href="https://commons.wikimedia.org/wiki/File:Polarfront.jpg" target="_blank">Wikimedia Commons</a>.</p>

<p>&nbsp;</p>

<p>In terms of business, crowd sourcing can be used to help find workers for a particular project. Or for an event. People love to feel involved and by turning a problem over to the masses, it provokes discussion amongst the population, under which your company name or brand will also be muttered.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Problem solving involvement is the most lucrative, as this could genuinely help the business and could also help those who contribute. Who could forget the British intelligence monitoring services (GCHQ) attempt at Crowd Sourcing last Christmas when they left a cryptic challenge on their website? The puzzle became so popular that at one stage it was said to have crashed the GCHQ website temporarily. But, GCHQ did ask those who had enjoyed the challenge to donate to the NSPCC.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Perhaps the best example of how crowd sourcing has helped both a business and an individual who chooses to get involved is Lego. They came up with a clever Crowd Sourcing campaign whereby users could design a new product for the company and test demand. Other users vote for their favourite idea and the winner is chosen for the product to be developed, with a small financial share of sales returned to the winner.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/crowd-sourcing-in-marketing</link>
      <pubDate>Wed, 27 Apr 2016 15:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Novelty Products In Marketing]]></title>
      <description><![CDATA[<p>Ever watched television and seen an advert or a programme with a business idea or marketing gimmick so great you wish you&#39;d thought of it yourself? We published another article recently about how a certain hotel made a suit out of a duvet, so their clients never had to technically &#39;leave their bed&#39;. Ok, probably not that practical, but you can see where their thinking was, we guess!</p>

<p><br />
<img alt="novelty advertising on tv" src="https://www.totalmerchandise.co.uk/assets/images/watching-tv-2.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p>So, that got us thinking...what other products have been developed in this way? And how have these products been worked into successful marketing campaigns?</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Perhaps the most &#39;mainstream&#39; area of development with the user in mind at the moment, is in the Automotive industry. The automotive designers have considered their users well and have figured out that statistically everybody seemingly has a mobile phone nowadays. But with mobile phone usage at the wheel being so anti-social and in the public eye at the moment, who could have failed to have noticed the slightly cringe worthy advert on television at the moment for a certain car manufacturer? Those of you that have seen it, will know that it advertises a Bluetooth in-car text service that reads texts out loud (the advert shows a risque message read out to a female driver from her husband, whilst her Mother is a passenger in the seat beside her).</p>

<p><br />
<img alt="the wearable apple watch." src="https://www.totalmerchandise.co.uk/assets/images/apple-watch-wearable.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Other &#39;user inspired&#39; recent innovations could perhaps include wearable technology. Again, designers, this time fashion designers, have understood a need. They have taken something we use every day - technology, and built it into clothing and jewellery that we also tend to wear everyday as well (unless you&#39;re staying in that hotel with the wearable duvet). There are now back packs with solar panel chargers built into the outer skin so hikers can charge up as they go, and trainers with sports tracking chips built in that allows those who undertake strenuous exercise, measure how well, or not, they&#39;ve performed without having to carry around a separate piece of kit.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>The thing is, with all these innovations, gimmicky or otherwise, they do tend to gets one attention and they do get publicity. And that is why we, Total Merchandise are in the business that we are. We also like to push the boundaries a little by introducing clever, eye catching and user friendly products that people are likely to talk about.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>A few years ago we were able to sell Apples with logo&#39;s laser etched onto the side (unfortunately no longer available). These were great for festival promoters and health clubs etc. but humour is something else that the British always seem to appreciate. And that&#39;s partly why, if we had to pick one of our own products for something &#39;quirky&#39;, we particularly love our &#39;Festival survival kit&#39;. It simply puts together a few of the items that people take to festivals anyway, but by bundling into a handy to pack tin (that&#39;s been designed to look like a tin of food) it actually makes the finished product really quite useful, and amusing for a recipient to be given at the same time.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-novelty-products-in-marketing</link>
      <pubDate>Thu, 21 Apr 2016 15:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[All About Viral Marketing]]></title>
      <description><![CDATA[<p>The general term &#39;Viral marketing&#39; doesn&#39;t exactly sound very safe or appetising, does it? Viral marketing is when a marketing message is spread via word of mouth and/or keyboard - it&#39;s a marketing agency&#39;s dream. Not only is word of mouth referral cheap, but it&#39;s also proven to more effective than direct forms of marketing as people typically listen to referrals or go with a brand they recognise, than with those they don&#39;t. And, as they say, there is no such thing as bad publicity...</p>

<p>&nbsp;</p>

<p>Nowadays, viral marketing is most commonly a shared video theme. The advent of social media coupled with the wide use and distribution of Smart Phones worldwide means everybody nowadays has a video camera in their back pocket and a means to publish material to the masses. Social media can then &#39;fan&#39; the message to literally millions of recipients within just a few hours. It&#39;s not always a good thing, the London riots of 2011 were largely rumoured to have spread across the City and then across the country by viral use of Social Media.</p>

<p><br />
<img alt="Viral advertisments are popular on video sharing sites such as YouTube." src="https://www.totalmerchandise.co.uk/assets/images/youtube-video-marketing.jpg" style="display:block; margin:0 auto; max-width:100%; width:640px" /></p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>In advertising though, humour is often the target approach. But sometimes, clever marketing campaigns can use humour, to make you aware of another emotion. We are, of course, referring to the famous 2014 social media campaign better known as &#39;The Ice Bucket Challenge&#39;. For those who may have been living in a cave for the last 2 years, a campaign was started initially for the ALS charity whereby people would film themselves pouring a bucket of water over their heads, and then making a charity donation for the privilege of doing so. The campaign was so effective that millions were raised for charities, and if you weren&#39;t nominated on Social Media by a &#39;friend&#39;, you probably started to wonder if you actually had any friends at all. Even George W Bush famously completed this challenge.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<div style="margin-left:0px; margin-right:0px"><img alt="John Lewis are famous for their Christmas marketing." src="https://www.totalmerchandise.co.uk/assets/images/john-lewis-christmas-marketing.jpg" style="width:100%" />
<p style="text-align:center">Source: <a href="https://en.wikipedia.org/wiki/File:John_Lewis_Newcastle.jpg" target="_blank">Mankind 2K, Wikimedia Commons</a>.</p>
</div>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Of course, it isn&#39;t just charities that use viral marketing as a means to advertise. The marketers over at John Lewis are experts at not only releasing a hugely popular viral advert on television every year (that normally leads many of us to shed a tear) but the public has actually started to expect that same quality, better in fact, every year on year. Adverts are often launched first on social media now. Imagine, people, sharing an advert before it is officially an advert. The 2015 Christmas advert for John Lewis saw the lonely old man on the moon viewing earth via a telescope, and a young girl on earth doing the same in return... before of course, the clever girl on earthworks out a way to deliver a Christmas present to the man on the moon.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>But, where there&#39;s a good idea, or in this case a great advert, there is often a parody, sometimes more humorous because of the audacity, than the original advert. We refer of course to the Aldi spoof, which presented their own &#39;cheaper&#39; alternative to the telescope that the man on the moon was using from John Lewis.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Music too can be great for creating viral interest. Find a great 80&#39;s Phil Collins Rock track, add a Gorilla playing the drums... and you could advertise... chocolate of course! This sounds too simple to be true but the results for Cadbury were amazing.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>The final emotion, of course, is sadness. We leave this one for you to view yourself. It was a famous advert for a German supermarket chain, EDEKA...</p>

<p>&nbsp;</p>

<div>&nbsp;</div>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/all-about-viral-marketing</link>
      <pubDate>Tue, 19 Apr 2016 13:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Companies Use Scarcity In Their Marketing]]></title>
      <description><![CDATA[<p>We have previously discussed in our last article, how businesses use psychology to persuade you to spend more money with them in store or online. In this article, we are looking at how businesses like users to buy on impulse.</p>

<p>Perhaps the obvious reason business like impulse buying is because it&#39;s quick, and is often supplementary to the &#39;normal&#39; products that the user would buy anyway. How many times have any of us gone into a supermarket for a pint of milk and come out with a pint of milk... and a bag or other products? The &#39;impulse&#39; factor is often helped by very prominent advertising... end of aisles, big posters etc., and sometimes in-store manned concessions giving away samples, or even products at a bargain price. We do all love a bargain.</p>

<p style="text-align:center"><img alt="Looking at marketing in economics lessons." src="https://www.totalmerchandise.co.uk/assets/images/econimics-lessons-marketing.jpg" style="width:850px" /></p>

<p>&nbsp;</p>

<p>But, another clever tactic is creating a demand, and for this, we need to go back to our high school economics lessons:</p>

<p>As demand increases, prices can also be increased. In reverse, as prices are reduced, demand is increased again. A typical trick of some retailers can be to supply stock, often as a &#39;loss leader&#39; and to prominently advertise the said offer, but seriously limit the stock. Even without stating &#39;only X of this product&#39;, the stores, both in bricks, and clicks and mortar form, have by now got you into their retail space and can start targeting you with other deals instead. In fact, some stores have got themselves in trouble in the past by advertising expensive blue chip products like TV&#39;s and games consoles at a bargain price but selling out within just a few hours of the first advert being aired... This might not be illegal, however is amost certainly unethical and immoral.</p>

<p>According to online statistics company Statista.com, in December 2013, 9 percent of online grocery shoppers reported thinking they made more impulse purchases when shopping online, versus in a supermarket. Perhaps this is because of the visualisation of what is being spent isn&#39;t the same as in supermarkets? For example, online users can see the value of their basket at the top of web pages. But unless you &#39;scan and shop&#39; in supermarkets, or add up in your head as you go along, you are less likely to have an exact actual idea of final cost when in-store? Our last article also mentioned how websites can collect behavioural data from their visitors by which to market unique targeted offers.</p>

<p>An important factor with online shopping and impulse purchases is regarding delivery costs. Click and collect is a hugely popular phenomenon which allows online shoppers to pay for and reserve products online for quick collection at a local store later on.</p>

<p>However, when using websites, users are often aware of delivery charges for products that are to be sent directly to the home. These costs, depending on the store and the product, can range wildly from a couple of pounds to &pound;20 upwards for larger items requiring couriers. Impulse buying here is strong; as users already know they want the first product and will have to (reluctantly) pay for delivery. But these purchasers also like to psychologically mitigate the delivery cost by buying other products at the same time, for the same often fixed or capped delivery fee. And again, clever retailers are known to sometimes &#39;count down&#39; the remaining value of an online basket until the user is eligible for &#39;free delivery&#39;, i.e. &#39;Spend &pound;14.71 more to qualify for free delivery&#39;. If you&#39;ve already spent &pound;150 and if delivery is &pound;15 anyway, it&#39;s a no brainer, surely?</p>

<p>Users also like something for free. As we stated at the beginning of this article, we all like a bargain, and users online and in-store are becoming savvier as to where to place their retail loyalty. Promotional Business Gifts are known to not only enable a &#39;cold introduction&#39; to would-be purchasers, but they also start portraying an image of generosity and professionalism (how many times have you &#39;NOT&#39; bought from a website because they haven&#39;t invested in a professional website, or because their contact is via a mobile number or &#39;free&#39; email address?). Promotional Business Gifts also remain around longer, typically, than an impulse concession or targeted email. So businesses or individuals that may not necessarily buy from you now, maybe more likely to be persuaded to buy from you later if they remain familiar with your brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-companies-use-scarcity-in-their-marketing</link>
      <pubDate>Fri, 15 Apr 2016 10:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Psychology Of The Store Layout And User Experience]]></title>
      <description><![CDATA[<p>Unless you&#39;ve lived in a cave for your entire life, you will no doubt be familiar with the so-called psychology deployed by major retailers over recent years to persuade you to part with more of your hard-earned cash. The strategically positioned chocolate bars and magazines at Supermarket checkouts, the products placed at eye level intended to &#39;call out&#39; to customers and the smell of baking bread at the rear of stores enticing the unsuspecting in that direction...</p>

<p style="text-align:center"><br />
<img alt="Marketing in the UK's biggest retailers." src="https://www.totalmerchandise.co.uk/assets/images/super-market-marketing.jpg" style="width:850px" /></p>

<p style="text-align:center">Source: Vladimir Kirakosyan, <a href="https://commons.wikimedia.org/wiki/File:SAS_Supermarket_-_interior-_4.jpg" target="_blank">Wikimedia Commons</a>.</p>

<p>But, it&#39;s not just traditional brick and mortar businesses that do this. &#39;Click and Mortar&#39; businesses (online) also have a series of tricks designed to make you spend more as you check out. You can&#39;t fail to have noticed the &#39;other users bought this&#39; or &#39;Spend &pound;XX for FREE postage&#39;?</p>

<p>&nbsp;</p>

<p>But there is a lot more subliminal tactics used both in-store and online that you may not be aware of. The first is all about &#39;data&#39; and what the store already knows about you. Do you have a store card? Then that store knows what you typically buy...and when. So, when you visit their website, you may well coincidently find the products you always buy right there in front of you, very often in bulk and on special offer. What are the chances of that? More scary, is the fact that the bigger stores actually employ professionals to mathematically calculate the &#39;other&#39; products that users in your &#39;profile group&#39; may also typically own and buy. This is where you are then introduced to new products that you may never have thought of purchasing previously, but may be of potential interest...particularly if there is a &#39;too good to refuse&#39; offer attributed to this subtle introduction.</p>

<p>&nbsp;</p>

<p style="text-align:center"><img alt="User experience analysis." src="https://www.totalmerchandise.co.uk/assets/images/user-experience.jpg" style="width:850px" /></p>

<p>&nbsp;</p>

<p>In terms of these professionals that stores employ, particularly more recently online, are &#39;User Experience&#39; or &#39;UX&#39; specialists. These individuals are experts in looking at every aspect of the customer journey, from how and where they first interact, and how often they interact with the company. Sometimes, stores don&#39;t even necessarily want, nor need the user to purchase from them at every interaction. Keeping data up to date is important to these companies and so every now and again, you may be asked to take part in a survey, or to confirm your details, or to sign up for extra rewards. This is known as &#39;data cleansing&#39;...basically the store just reassuring themselves that you are still there, alive and well.</p>

<p>&nbsp;</p>

<div style="margin-left:20px; margin-right:20px">
<p style="text-align:center"><img alt="Loyalty cards used to collect data for marketing" src="https://www.totalmerchandise.co.uk/assets/images/loyalty-cards.JPG" style="width:850px" /></p>

<p style="text-align:center">Above: Loyalty cards are often used to collect information about your shopping history.</p>

<p style="text-align:center">Source: <a href="https://en.wikipedia.org/wiki/File:Kundenkarten.JPG" target="_blank">Mattes, Wikipedia</a>.</p>
</div>

<p>&nbsp;</p>

<p>How many times have you been using a website, only to see an advert on the page suggesting a specific product that you&#39;ve looked at previously? Coincidence? Of course not. The search engine can often track you across your journey online. If they know you&#39;ve previously searched for a specific product, or even specific company, you could be subtly reminded of that product or company again during an unrelated internet journey. One of the favourite tactics here is to offer a time specific offer...maybe 24 hours to receive free delivery, or 20% off etc.? You may well be shown a subsequent offer hours or days later with a reduced timescale... You&#39;re now being &#39;squeezed&#39;.</p>

<p>But, the fact of the matter remains that all of these tactics are very clever and very well thought out. Any marketer will tell you, that an individual is far more likely to interact with a business with whom they are familiar with. That&#39;s where Promotional Merchandise comes in. Promotional Merchandise is a non-offensive form of marketing. The very nature of Promotional Merchandise is that it is given freely as a gift. But, of course, the merchandise is normally logo branded making the recipient, and sometimes a far greater audience when it comes to mobile products like bags, clothing and USB&#39;s etc., subliminally aware of not just your business, but also your &#39;brand&#39;.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/psychology-of-the-store-layout-and-user-experience</link>
      <pubDate>Mon, 11 Apr 2016 14:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Clever Billboard Advertising]]></title>
      <description><![CDATA[<p>Due to low prices and high return on investment, online advertising is massively increasing in popularity. Online advertising can be targeted, meaning that you&#39;re advert goes exclusively to your main target demographics. This makes online advertising fairly cheap and highly rewarding. On the other hand traditional media is falling out of favour. The high prices demanded for newspaper advertising, TV advertising and even billboards make these methods uncompetitive.</p>

<p>&nbsp;</p>

<p>Have you ever visited a website and looked at a certain item, then left the website and realised that adverts are appearing for the very same item? It seems like a big coincidence, however it&#39;s actually an advertising service from Google which analyses your browsing habits and shows ads accordingly. While some find this creepy and others find it interesting, nobody would imagine that this type of targeted advertising could be used on a billboard, right?</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Well, we wouldn&#39;t have either until we saw an advertising campaign from Chevrolet in the US. This campaign uses electronic billboards and a camera further down the road to target people driving their competitors cars. This means that drivers of the Hyundai Sonata will see a message saying that the Chevrolet Malibu has &quot;more available safety features than your Hyundai Sonata.&quot;</p>

<p><br />
<img alt="Out of home advertising from Chevrolet and General Motors in the US." src="https://www.totalmerchandise.co.uk/assets/images/chevy-advertising.jpg" style="width:100%" /></p>

<p>&nbsp;</p>

<p style="text-align:center">A Chevrolet Malibu billboard seen in New Jersey, USA. Credit: Lamar Advertising.</p>

<p>&nbsp;</p>

<p>So how does this work? It&#39;s pretty clever, the cameras further up the road take photos cars that go past. These images are then sent on to a computer which will analyse the grill of each car to determine if it is one of their competitor&#39;s cars and if so, which of these cars it is. It will then work out how fast the traffic is travelling so that it can show the targeted ad on the billboard at just the right time.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Of course this isn&#39;t the first innovative use of out of home advertising. In the past we&#39;ve seen clever adverts which make you think, as well as a billboard from McDonald&#39;s which featured a functional clock and highlighted their 24 hour opening times.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Chevrolet&#39;s technologically advanced use of a billboard could mark the start of a revival of out of home advertising on roads around the world.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/clever-billboard-advertising</link>
      <pubDate>Wed, 06 Apr 2016 09:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Video Marketing]]></title>
      <description><![CDATA[<p>At Total Merchandise, we love to use video in our marketing campaigns. Video can captivate audiences and transmit messages much more quickly than any graphic or block of text. However, a video has a few drawbacks, and we&#39;ll get to those in a bit.</p>

<p><img alt="Video marketing strategy. Filming an advert." src="https://www.totalmerchandise.co.uk/assets/images/video-marketing-strategy.jpg" style="display:block; margin:10px auto; max-width:600px; width:80%" /></p>

<h2>Video Gets High Engagement</h2>

<p>Many marketing strategies aim for engagement in their campaigns. Engagement means getting people to talk about your video via comments and encouraging people to share your video. If you make a video that people want to discuss or debate about then viewers will take to the comments area of your video wherever it&#39;s posted. This discussion can help your video get promoted and therefore generate even more viewers.</p>

<h2>Video Has A Huge Audience</h2>

<p>Video has a huge audience. If you&#39;re using the internet then chances are that you&#39;ve heard of YouTube... YouTube has over a billion users (that&#39;s almost a third of all people using the internet) and every day people watch hundreds of millions of hours of videos and generate billions of views! According to YouTube, their platform attracts more viewers in the 18 - 34-year-old age bracket than any single cable TV network.</p>

<p><img alt="A good marketing campaign should be measurable." src="https://www.totalmerchandise.co.uk/assets/images/video-analysis.png" style="width:100%" /></p>

<h2>Analysing Video</h2>

<p>Any good marketing campaign should measurable, that&#39;s why YouTube and many other video platforms offer analytics services. That means that you can see exactly how many people have seen your video, how many people watched past the 30 seconds, how many people liked your video and more!</p>

<h2>The Negatives</h2>

<p>Of course, a video has its downsides. Video is typically more expensive to produce than still graphics, taking more time and staff with specific expertise. Video also requires a high-quality camera in order to look professional, while images can be taken using a phone camera and still look great. Furthermore, video can have fewer applications than still media - an image can be used online, in a magazine, on a billboard as well as many other places, while video can be used online or for expensive television ads, which really restricts how the video you&#39;ve spent so much time making can be used.</p>

<h2>A Solution From Total Merchandise</h2>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/video-cards"><img alt="Compact and portable video cards from Total Merchandise." src="https://www.totalmerchandise.co.uk/media/Video_Cards_2.jpg" style="float:right; height:425px; margin:0px 0px 10px 20px; width:425px" /></a>Welcome to the future, at Total Merchandise we have branded video cards, capable of displaying your promotional videos. These are great for events, meetings or anywhere that you want to show off your video on the go!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-video-marketing</link>
      <pubDate>Fri, 01 Apr 2016 10:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[It Is All In Your Mind]]></title>
      <description><![CDATA[<p>We&#39;ve previously written blogs about the psychological effects of different colours and the associations that come with that in terms of promotional products. But this is a topic that goes so much deeper than simply the colour of the product you choose to promote your brand with. There are other ways to influence your customers actions that you could, and should, use to your advantage. What we&#39;re talking about is called &#39;Priming&#39;.</p>

<h3><em>What is Priming?</em></h3>

<p>&nbsp;</p>

<p>According to Wikipedia, priming is a memory effect in which exposure to one stimulus influences the response to another stimulus.</p>

<p>&nbsp;</p>

<div style="margin-left:auto; margin-right:auto"><img alt="Branded products for high quality marketing" src="https://www.totalmerchandise.co.uk/assets/images/crystal-mind.jpg" style="width:100%" />
<p style="text-align:center">Source: Nevit Dilmen, Wikimedia Commons.</p>
</div>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>For example, one supermarket carried out research into this very subject. They played French and German music on alternating days over a set period, all the while measuring the sales of their French and German wines. Lo and behold sales of their French wines increased on the days the French music was played, and the same happened for the German wines.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>So why did this happen? Well, customers who heard the French music associated it subconsciously with France, even if they didn&#39;t actively identify it as French. This then had a direct effect on buying behaviour and the customer wasn&#39;t even aware of it!</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<h3><em>So how can this be translated onto promotional products? </em></h3>

<p>&nbsp;</p>

<div style="margin-left:10px; margin-right:10px"><img alt="choosing the colour of your promotional product" src="https://www.totalmerchandise.co.uk/assets/images/colour-shading.png" style="padding-bottom:10px; width:100%" />
<p style="text-align:center">Source: stib, Wikipedia.</p>
</div>

<p>Thinking about the colour of your promotional products still counts towards the priming effect, however, there are other levels that you could include to further influence your customer&#39;s buying behaviour or even their engagement behaviour with your brand. Think about the type of object you&#39;re using to get your message across. Ask the following questions and you should be on the right path to priming effectiveness.</p>

<p><em>What is the product&#39;s use?</em> <em>What type of thing would someone attribute to this product?</em> What action do I want my customer to take? What colour influences that action? What is printed onto the product and how will this prompt subconscious action? How can you deliver this product with the maximum effect?</p>

<p>&nbsp;</p>

<p>Imagine you own a Gym and you&#39;re headed to a trade show. You want to increase sales of your monthly membership to women&#39;s dance classes and at the same time increase awareness of your brand&#39;s social media presence. You have to set the scene and subconsciously prompt passers-by to sign up. Play dance music so that it can be heard, and choose a promotional product that makes sense. Perhaps a small towel printed with your logo and a label that can be scanned by the customer and take them to your Facebook page. You could even print the towel with words associated with going to a dance class, or for visiting you on social media such as &#39;Like Us&#39;. This would affect your customer&#39;s behaviour without them even realising it.</p>

<p>&nbsp;</p>

<p>However you go about it, make sure you think about the different levels available to influence your customer before considering a promotional hat when you&#39;re actually offering a hairdressing service.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/it-is-all-in-your-mind</link>
      <pubDate>Tue, 22 Mar 2016 12:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Things You Might Not Know About St Patrick's Day]]></title>
      <description><![CDATA[<p>Today is 17th March which means a Happy St Patrick&#39;s Day to you. Obviously we&#39;re all about different types of products and what they symbolise and promote for your brands, and on a day like today we&#39;re full of associations with Ireland and St Patrick such as the Shamrock or the colour green. But just for a bit of fun, we&#39;ve put together 5 things that us lot here at Total Merchandise thought you might not know about today.</p>

<p>1. St Patrick wasn&#39;t even Irish. He was born in Britain and was then part of the Roman Empire, before converting to Christianity and spending his days in Ireland as a Christian Missionary.</p>

<p>&nbsp;</p>

<div style="margin-left:10px; margin-right:10px"><img alt="St Patrick's Day Stained Glass Window" src="https://www.totalmerchandise.co.uk/assets/images/st-patrick-stained-glass.jpg" style="width:100%" />
<p style="text-align:center">Source: <a href="https://commons.wikimedia.org/wiki/File:Kilbennan_St._Benin%27s_Church_Window_St._Patrick_Detail_2010_09_16.jpg" target="_blank">Andreas F. Borchert, Wikimedia Commons</a>.</p>
</div>

<p>2. There is a famous tale that St Patrick used the 3 leaves of a shamrock plant to explain the Holy Trinity of his Christian faith; the Father, the Son and the Holy Spirit. This is how the shamrock came to be associated with St Patrick and this day.</p>

<p><img alt="Holy trinity on a shamrock leaf." src="https://www.totalmerchandise.co.uk/assets/images/holy-shamrock.png" style="display:block; margin:10px auto; width:50%" /></p>

<p>3. Irish Victorian&#39;s embraced Christianity and its values in the 18th Century, leading to the tradition of wearing a small green shamrock on 17th March every year to signify their religion. This eventually evolved to include green clothing too, representing the colour of the plant. The tradition of green clothing on St Patrick&#39;s Day is still followed today.</p>

<p>4. There is a myth that St Patrick drove all the snakes from Ireland during his time there, which symbolised the dissolution of Paganism in the country. But there&#39;s one problem with this story...Ireland never had any snakes!</p>

<p><img alt="Snakes leave Ireland due to St Patrick" src="https://www.totalmerchandise.co.uk/assets/images/no-snakes-ireland.gif" style="display:block; margin:10px auto; width:70%" /></p>

<p>&nbsp;</p>

<p>5. Shamrock plants don&#39;t officially exist. The word &#39;shamrock&#39; is derived from the Irish word for clover and it&#39;s clover that is shown whenever you see a shamrock.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/things-you-might-not-know-about-st-patricks-day</link>
      <pubDate>Thu, 17 Mar 2016 12:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Product Placement In The UK]]></title>
      <description><![CDATA[<p>Product placement is wildly popular in the US. It&#39;s in many of their TV shows, as well as in movies and now on internet YouTube videos. Though product placement is popular in American culture, we don&#39;t see as much of it here. That&#39;s due to the Advertising Standards Authority (ASA) placing strict rules and regulations on the use of product placement in the UK.</p>

<p>We&#39;ve written about <a href="https://www.totalmerchandise.co.uk/news/article/using-product-placement-in-your-marketing">product placement before</a> and mentioned its advantages and disadvantages for both marketers and consumers. In short, product placement can be highly effective at selling a product and can help TV shows and movies to get made by adding to their budget. However, it can be seen as spam or even unethical as people may not know a product is being sold to them.</p>

<h3>Product Placement on Social Media</h3>

<p>Social media has been a grey area for advertising since its inception. There are definitely fewer regulations regarding these platforms and a high quantity of content to be monitored. Furthermore, these companies are based all around the world and are capable of serving ads to many different countries, so it can be hard to work out which set of rules/laws to follow.</p>

<p>Recently there have been a few headlines about social product placements being pulled. This included ex-Made In Chelsea star, Millie Mackintosh&#39;s Instagram video post being removed as it wasn&#39;t clearly product placement. We&#39;ve also seen popular YouTube vloggers in trouble after posting sponsored videos that weren&#39;t clearly labelled as sponsored content.</p>

<p>Though a few high profile cases have made headlines it&#39;s virtually impossible for the ASA to police all of this content.</p>

<h3>Product Placement on TV</h3>

<p>Product placement is primarily thought of as a TV form of advertising, rather than an online method. However, we don&#39;t see much of it in the UK. This is due to much stricter rules than other countries, originating from the early days of television when the BBC was the only channel. These rules haven&#39;t changed much but are starting to. Some TV shows can use product placement if a small &#39;P&#39; logo is placed in the corner of the screen, however, product placement cannot affect a show editorially.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/product-placement-in-the-uk</link>
      <pubDate>Mon, 14 Mar 2016 12:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Online Advertising News]]></title>
      <description><![CDATA[<p>We&#39;re always browsing the internet and news outlets looking for interesting and relevant news to share with Total Merchandise followers. Recently we&#39;ve seen a lot of news about online advertising, from the use of social media platforms such as Reddit to concerns about the number of people using adblocking plugins. That&#39;s why today&#39;s blog is all about advertising your business online.</p>

<p>&nbsp;</p>

<div style="margin-left:10px; margin-right:10px"><img alt="Advertise your business on Social Media Platforms such as Reddit." src="https://www.totalmerchandise.co.uk/assets/images/reddit-marketing.jpg" style="margin-bottom:5px; width:100%" /> Source: TheKarenD, Flickr.</div>

<h2>Reddit Advertising</h2>

<p>If you haven&#39;t heard of Reddit before, it&#39;s a social media platform which is a fair bit smaller than the leaders, Facebook and Twitter. The idea is to share links, images and text content within various groups for different hobbies, interests or locations.</p>

<p>Facebook, Twitter, LinkedIn, and many other social networks have hosted advertising for years with little kickback from their communities. That&#39;s because business pages can be liked or disliked depending on whether you find them interesting or not, and paid ads are easy to spot and don&#39;t interfere with the user&#39;s experience much. Reddit works a little differently however, spammy posts in your favourite communities (or subreddits) can&#39;t be unfollowed - you have to unsubscribe from the whole community, meaning you lose out on information that you want to see! Furthermore, adverts are merged into your feed with a small &quot;Sponsored&quot; icon - making it hard to spot an advert from a regular post.</p>

<p>Reddit has a fairly vocal community, meaning if an advertiser tries to blend in with regular users to push their product they&#39;re often called out and ridiculed - making this a scary place for advertisers.</p>

<p>The news comes with the people behind the site working on advertising and metrics software to improve the site for advertisers and hopefully improve revenue for the platform.</p>

<h2>Ad Blockers</h2>

<p>Across the world, there are estimated to be over 200 million ad blocker users. That means that they don&#39;t see adverts on web pages, which sounds great until you find that this costs content publishers and other websites upwards of $22 billion each year. Some of your favourite websites may be forced to close down if too many people use ad blockers and therefore they don&#39;t receive ad revenue!</p>

<p>On the other hand many claim that the high use of ad blockers is the advertising industry&#39;s fault. If advertisements weren&#39;t misleading, annoying, or in the way then many would not feel the need to use an ad blocker.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/online-advertising-news</link>
      <pubDate>Tue, 08 Mar 2016 14:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Death Of The Sticky Note]]></title>
      <description><![CDATA[<p>Following the accidental development of a low tack adhesive by a scientist trying to create a super-strong glue, the 3M Post-it note was introduced to the public in 1977. Since then technology has come a long way. Computers are everywhere, in our pockets, TVs, children&#39;s toys and obviously on our desks at home and work. Why would you need a sticky note when you could type out a note on your phone or laptop? In today&#39;s blog, we&#39;ll be looking at sticky notes and how they compare to more modern note-taking methods.</p>

<h2>They&#39;re Handy</h2>

<p>We&#39;ve all been there, we&#39;re on the phone and have a name, number or some form of information we&#39;ve got to take down. If you&#39;re at work then odds are that you&#39;ll have a computer in front of you, but also a pot of pens and a few stacks of sticky notes. Chances are that you&#39;ll reach for the sticky notes rather than your keyboard - they&#39;re just more convenient than finding the right window, opening the right program, or creating a new document!</p>

<h2><br />
<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/printed-maxi-noteblock"><img alt="Buy branded sticky notes from Total Merchandise." src="https://www.totalmerchandise.co.uk/media/maxi_noteblock.jpg" style="background:white; border:1px solid gray; float:right; height:425px; margin:10px 0px 10px 20px; padding:5px; width:425px" /></a>A Branding Opportunity</h2>

<p>Whether you&#39;re planning to give them out or having them sitting on desks across the office sticky notes are a great way to promote a brand. Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/printed-maxi-noteblock">Noteblocks</a> are especially good due to their large printing area (pictured right).</p>

<h2>Great For Doodling</h2>

<p>While it&#39;s probably best not to do too much doodling at work (unless you&#39;re an illustrator), you can&#39;t deny that pen and paper have an edge over the keyboard due to the ease of simply drawing a picture or sketching an idea. Imagery can be a great way to describe layouts, design ideas, and all sorts - they&#39;re often worth more than a thousand words!</p>

<p>&nbsp;</p>

<p>In our opinion, sticky notes are still incredibly useful and are still an office staple. They offer more convenience over computers and can even be printed with company branding, making them great to give away as well as use around the office. As an environmentally conscious company, at Total Merchandise, we also stock <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/recycled-sticky-notes-5-x-3">Recycled Sticky Notes</a>. We also recommend that any sticky notes you use are recycled.</p>

<p>&nbsp;</p>

<p>We hope you&#39;ve enjoyed reading about sticky notes. If your thirst for repositionable office stationery hasn&#39;t yet been quenched then make sure to read our blog, <a href="https://www.totalmerchandise.co.uk/news/article/the-many-uses-of-sticky-notes">The Many Uses Of Sticky Notes</a>.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-death-of-the-sticky-note</link>
      <pubDate>Fri, 04 Mar 2016 14:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Screen Printing Promotional Products]]></title>
      <description><![CDATA[<p>Printing is a big part of Total Merchandise - it&#39;s what makes the products you order unique to you! There are many different options to choose from, depending on what product you&#39;re interested in, the material products are made out of, as well as your budget.</p>

<p>Typically speaking more colours will cost more, however, if you choose digital printing then you can have almost as many colours as you want! Depending on the material a product is made from other methods may need to be used to get your logo transferred. Many metal products feature the option of engraving, while textiles can often be embroidered.</p>

<p>Today we&#39;ll be talking about screen printing. Though it&#39;s not used a lot industrially, the screen printing process can teach us a lot about printing, can be done at home, and can create professional print jobs.</p>

<div style="margin-left:10px; margin-right:10px; text-align:center"><img alt="Screen printing branded merchandise at home." src="https://www.totalmerchandise.co.uk/assets/images/screen-printing-at-home.jpg" style="margin:0px 0px 10px; width:850px" /><br />
Source: Nani Puspasari, Flickr.</div>

<p>Screen printing is a pretty simple process when compared to methods such as offset lithographic printing, or digital printing. There are only a few things you need to get started:</p>

<ul>
	<li>A silk screen (these sound expensive, but can be made at home for very little)</li>
	<li>Something to print on - screen printing works well for textiles as well as paper.</li>
	<li>Ink suitable for what you&#39;re printing onto.</li>
	<li>A squeegee to push the ink through the silkscreen and onto your product.</li>
	<li>A paper stencil of what you want to print.</li>
</ul>

<p>More advanced printers might use special photosensitive paint and transparent plastic in order to create complicated prints, possibly using process colours to create colourful pieces.</p>

<p>Screen printing can be done using spot colours, this means that colours are created using single inks. The advantage of this is that it is often cheaper, as fewer inks are required, but also that exact colours can be mixed. This means that if your company uses a precise colour for branding, this can be recreated. On the other hand CMYK process printing, where the colours cyan, magenta, yellow and key (a sort of brown/black ink) are mixed to create a range of colours (this is how an inkjet printer works). If you want to create an image which uses a variety of colours then you may be better off using multiple screens and the CMYK process method.</p>

<h2>Is screen printing suitable for large or small quantities?</h2>

<p>Really, screen printing can be used for both. As the tools and &quot;ingredients&quot; are quite cheap it can be a cost-effective option for both small and large quantities of prints. However, the screen printing method can be labour intensive, making large batches hard work.</p>

<p>In conclusion, if you&#39;re after a cheap way of printing a basic design then screen printing may be an idea to consider (if you don&#39;t mind getting your hands dirty). However, if you need a lot of products and don&#39;t have much printing expertise you might be better off letting Total Merchandise handle your branded goods!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/screen-printing-promotional-products</link>
      <pubDate>Thu, 03 Mar 2016 13:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Travel Mugs From Total Merchandise]]></title>
      <description><![CDATA[<p>Mugs are popular promotional products, especially in England. The British love hot drinks. Many swear by a cup of tea while others enjoy the energy boost that comes with a coffee. We enjoy these both at home and at work, but why not on the way to work? That&#39;s why travel mugs are available. They&#39;re convenient almost everywhere, stopping your drink from spilling while also keeping it warm with insulated materials.</p>

<p>In today&#39;s blog, we&#39;re looking at a selection from our huge variety of <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">branded mugs</a> &amp; <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs">branded travel mugs</a> available from Total Merchandise.</p>

<p>&nbsp;</p>

<h2>The Mighty Mug Solo</h2>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>The Mighty Mug range appears to defy the laws of physics with their anti-tip technology. This means that (when placed on a flat surface) the mug is difficult to knock over or tip, preventing spills over your desk, documents, electronics and clothes! However, the patented smart grip technology still allows the user to easily pick up the mug!</p>

<p>The Mighty Mug Solo is available in red, black and pink and can be printed in a 160mm x 25mm area in a single spot colour. For a larger smart mug try the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/mighty-mug-go">Mighty Mug</a>, available in charcoal, pearl and red</p>

<p>&nbsp;</p>

<h2>Metal Insulated Travel Mug</h2>

<p>If you&#39;re after a good looking insulated travel mug and don&#39;t often spill your drinks then the cheaper <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/metal-insulated-travel-mug">Metal Insulated Travel Mug</a> may be ideal for you. This mug comes in a high-quality stainless steel finish, with plastic handle and top. This mug also features a sealable lid, which should stop spills while driving and also help with insulation.</p>

<p>This mug can be printed in up to 4 spot colours in a 55mm x 40mm area, but can also be engraved in a smaller area.</p>

<h2>500ml Double Walled Flasks</h2>

<p>We&#39;re moving away from the travel mug slightly, but a good flask can perform all the same tasks! Those being to contain liquid and keep it hot... The Double Walled Flask could be ideal for those spending time outdoors, perhaps hikers, or even builders and construction workers!</p>

<p>These flasks are available in red, white and black (pictured below) and can be printed in a single colour in a 190mm x 100mm area.</p>

<div style="margin-left:10px; margin-right:10px"><br />
<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/500ml-stainless-steel-thermal-flasks" style="text-decoration:none;" title="Buy the 500ml Double Walled Flask from Total Merchandise.">Click to view the 500ml Double Walled Flask product page. </a></div>

<p>&nbsp;</p>

<h2>The Standard Mug</h2>

<p>&nbsp;</p>

<p>Travel mugs are great, but they&#39;re not for everyone! If you don&#39;t need to travel with a mug then you may be better off using a standard mug. Browse our range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">mugs and drinkware</a> here.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/travel-mugs-from-total-merchandise</link>
      <pubDate>Wed, 24 Feb 2016 12:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Easter Around The World]]></title>
      <description><![CDATA[<p>As we all know, Easter is a big celebration in the UK. Church services are held and chocolates are exchanged among families. But are you aware of the different ways Easter is celebrated across the world? In today&#39;s blog, we&#39;re looking at some interesting Easter traditions from around the world.</p>

<h2>Brazil</h2>

<div><img alt="A Brazilian Easter parade" src="https://www.totalmerchandise.co.uk/assets/images/brazil-easter-festival.jpg" style="width:100%" /> Galo da Madrugada, Carnival 2014 - Recife, Pernambuco, Brazil.<br />
Source: Governadoreduardocampos, Flickr.</div>

<p>On Shrove Tuesday, Rio de Janeiro is home to huge carnivals. The streets are filled with marching processions, music, dancing, and even floats. Those taking part dress in bright, vibrant clothes, or even wear costumes made from wire structures which look like huge birds and butterflies.</p>

<p>These bright carnivals started over 250 years ago, brought to the nation by Portuguese settlers. Early carnivals involved throwing flour and water over each other. Carnivals were banned in the mid-1800s as they had become violent and many people got hurt. From the early 1900s Brazilians have been celebrating these carnivals again, with fun marching songs and eventually motorised floats to display performers.</p>

<h2>Ethiopia</h2>

<p>In Ethiopia, Lent is much more strict than in the UK. Christians don&#39;t eat or buy and animal products. That means no meat, eggs, butter, and more!</p>

<p>On Palm Sunday people wear headbands and rings made from palm leaves. For Easter Day churches hold a service from&nbsp;8pm on Easter Saturday to 3am on Easter Sunday.</p>

<h2>Germany</h2>

<p>The German village of Oberammergau is famous for its Passion Plays. These plays originate from the days when people couldn&#39;t read, so to learn the teachings of the bible parts were performed.</p>

<p>In Oberammergau, these plays are performed every ten years and last months with individual plays taking whole days.</p>

<h2>Mexico</h2>

<p>In Mexico, Easter celebrations are spread over 2 weeks and 2 different festivals, Semana Santa and Pascua. Over this time palm leaves are hung over the doors of Mexican homes to ward off evil. Passion plays are held and parades take place every morning.</p>

<h2>South America</h2>

<p>We&#39;ve written about some South American celebrations already. Though big parades and festivals are carried out in Mexico and Brazil, in many other South American countries including Peru a large statue of Jesus on a donkey is carried through the streets of towns before being taken into a church for a Palm Sunday service.</p>

<p>Thanks for reading about Easter around the world.&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/easter-around-the-world</link>
      <pubDate>Mon, 22 Feb 2016 14:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[8 Of The Top Things People Will Try To Give Up For Lent In 2016]]></title>
      <description><![CDATA[<p>So we&#39;re one week into possibly the hardest time of the year for some; Lent. Every year people tell themselves they will give something up, be it sweets, coffee or even Social Media. But how many of you can say you&#39;ve successfully lasted the entire 40 days? We&#39;d be impressed if you have!</p>

<p>Giving up something you enjoy in life is tough, but every year brings the same opportunity to attempt it. The most popular items you lot are giving up this year are shown below, giving us insight into what you consider a luxury. If you were offered chocolate as a promotional gift at a trade show, would you avoid it or take it? If you yourselves were giving up sweets, would that then stop you from giving them away to promote your business?</p>

<p>Those of you who have willpower enough to give up one of life&#39;s little luxuries for a full 40 days, we salute you! There&#39;s no way we&#39;re giving up coffee...</p>

<p><img alt="A Total Merchandise Infographic showing what gets given up for Easter or Lent." src="https://www.totalmerchandise.co.uk/assets/images/tm-lent-infographic.jpg" style="margin:20px 0; width:100%" /></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/8-things-people-will-try-to-give-up-for-lent-in-2016</link>
      <pubDate>Wed, 17 Feb 2016 10:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Top 4 Interesting Valentine's Day Facts]]></title>
      <description><![CDATA[<p>Whether you like it or not, Valentine&#39;s day is coming up... Restaurants will be full and shops will be filled with heart-shaped chocolates. At least that&#39;s what Valentine&#39;s Day is now. In this blog, we&#39;ll be looking at the interesting history of Valentine&#39;s day, as well as some fun facts about it in the modern day.</p>

<p>&nbsp;</p>

<h3>How did it start?</h3>

<p>&nbsp;</p>

<p>There are various theories about how Valentine&#39;s day began. We covered a few in our recent blog post, &quot;<a href="https://www.totalmerchandise.co.uk/news/article/valentines-day-with-total-merchandise" target="_blank">Valentine&#39;s Day With Total Merchandise</a>&quot;. The most popular theory for how Valentine&#39;s Day began goes back to the Roman empire. Rumour has it Emperor Claudius II outlawed marriage of young men as he thought married men didn&#39;t fight as well as unmarried men. A bishop by the name of Valentine fought against the law, performing marriages in secret. When the Romans found out, Bishop Valentine was sent to prison and executed. While he was in jail, Valentine sent a note to the jailor&#39;s daughter signed, <em>&quot;From your Valentine&quot;</em>.</p>

<p>More sceptical folk believe Valentine&#39;s Day was a creation of greeting card companies, manufactured in order to sell more cards. If this is true then they did a good job, as Valentine&#39;s Day sells the second most amount of cards for all holidays.</p>

<p>&nbsp;</p>

<h3>How many cards are sent?</h3>

<p>&nbsp;</p>

<p>Research shows that 180 million Valentine&#39;s Day cards are sent each year. That&#39;s an impressive figure, but there&#39;s more! On average $13 billion (over 9 billion Great British Pounds) is spent on Valentine&#39;s Day (that includes cards, as well as meals, presents etc.) Furthermore, almost 200 million roses are produced each year due to Valentine&#39;s Day demand.</p>

<p>&nbsp;</p>

<h3>What if I&#39;m single?</h3>

<p>&nbsp;</p>

<p><img alt="A friendly dog receiving a Valentine's Day Card" src="https://www.totalmerchandise.co.uk/assets/images/golden-retriever.jpg" style="float:right; padding:0 0 0 20px" /></p>

<p>Many people are single on Valentine&#39;s Day, don&#39;t worry there&#39;s a couple of other ways you can celebrate. Have you ever heard of <a href="https://en.wikipedia.org/wiki/Singles_Awareness_Day" target="_blank">Singles Awareness Day</a>? Abbreviated as SAD, Singles Awareness Day is celebrated on 14th February and involves treating yourself to a gift or fun activity or doing something with your friends.</p>

<p>Alternatively, if you have a pet, you could do what roughly 3% of pet owners do on Valentine&#39;s Day and give a card to your pet.</p>

<p>&nbsp;</p>

<h3>Traditions</h3>

<p>&nbsp;</p>

<p>Valentine&#39;s Day may seem like a relatively modern holiday, however, these traditions go way back! The idea of giving a box of chocolates to a loved one goes back over 140 years. Valentine&#39;s Cards were sent in Victorian times when it was considered bad luck sign your name on a Valentine&#39;s Card.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/interesting-valentines-day-facts</link>
      <pubDate>Thu, 11 Feb 2016 14:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Product Placement In Your Marketing]]></title>
      <description><![CDATA[<p>Product placement, a practice in which manufacturers of goods or providers of a service gain exposure for their products by paying for them to be featured in films and television programmes. It can be a powerful advertising method, however can be seen as &#39;spammy&#39; and unwanted.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<h2 style="text-align:center">The Positives</h2>

<p>&nbsp;</p>

<p>&nbsp;</p>

<div style="margin-left:10px; margin-right:10px"><img alt="Ray Ban product placement in Top Gun" src="https://www.totalmerchandise.co.uk/assets/images/filming-top-gun-product-placement.jpg" style="padding:0 0 5px 0; width:200px" /> Ray Ban Product Placement in Top Gun. Source, <a href="https://commons.wikimedia.org/wiki/File:Filming_of_Top_Gun_movie_(01)_1985.jpg" target="_blank">Wikimedia Commons</a>.</div>

<p>First, product placement in film, TV and other formats can help these projects to get funded. That means cheaper movie tickets, more episodes of a favourite TV show, or online videos that simply wouldn&#39;t have existed without the help from companies looking to advertise. If done properly product placement can be done without interrupting the show, meaning everyone&#39;s a winner.</p>

<p>For companies product placement can be a great way to get into the public eye. Ray Ban sunglasses&#39; success was heavily influenced by their aviators being featured in the hit 80s film, Top Gun. Ray Ban actually seem to have a lot of success with product placement, with their Wayfarer frame being popularised by another film starring Tom Cruise - Risky Business.</p>

<div>&nbsp;</div>

<h2 style="text-align:center">The Negatives</h2>

<p>Though product placement can be both effective for marketers and beneficial to the consumer, product placements have their downsides...</p>

<p>For the consumer, their favourite programmes or films can be broken up by annoying and obvious product placement. If a product placement bit takes to long then it can spoil your immersion. Take this scene from the modern remake of Hawaii Five 0:</p>

<div style="margin-left:10px; margin-right:10px">Source: <a href="https://www.youtube.com/channel/UC1xkPHYvYBVKVN_WdSG1-zw" target="_blank">Eric Whalen, Youtube</a>.</div>

<p>This product placement seems way too long and drops almost every Subway phrase, however I do now fancy a sandwich.</p>

<p>For companies product placement can be effective, but it can also be risky (depending on your contract). A company could donate a fleet of vehicles to a movie production which could then be driven by the heroes of the film and heavily promoted. However these same cars could simply be destroyed as a prop, or could be shown to be unreliable and cheap - damaging the brand.</p>

<p>Finally, there&#39;s regulation. While in the US and many other countries product placement is barely regulated, the UK has very strict product placement rules. Even online the Advertising Standards Authority (the UK&#39;s advertising regulatory body, abbreviated to ASA) are going after YouTubers and Instagram celebs who are publishing product placements and sponsored content without informing viewers.</p>

<div>&nbsp;</div>

<h2 style="text-align:center">Product Placement Alternatives</h2>

<p>While product placement can be a truly powerful advertising medium, it doesn&#39;t work for everybody. Alternatives include standard graphic advertising, either online or traditional media. But, of course, we suggest promotional merchandise. Studies have shown that giving away branded products can have an extremely high conversion rate. With branded products everyone&#39;s a winner! Both the consumer receiving the product - they get a free product to do what they want with. And the brand who now has hundreds or thousands of branded products distributed that spread their brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-product-placement-in-your-marketing</link>
      <pubDate>Tue, 09 Feb 2016 14:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Social Media For Your Business]]></title>
      <description><![CDATA[<p>In recent years social media&#39;s grown massively. Once it was just regular people on social media, but now celebrities, popular products, brands and companies have started using it for their own benefits. Facebook, Twitter and Instagram allow these companies to run paid advertisements; however, these companies can also make profiles and pages. In today&#39;s blog we&#39;re looking at how you can use social media for your business and how to develop a strategy.</p>

<h2>Step 1: Target Your Audience</h2>

<p><img alt="Who's your target demographic?" src="https://www.totalmerchandise.co.uk/assets/images/your-demographic.png" style="float:right; height:200px; padding:20px 0 20px 20px" /></p>

<p>The key to developing a successful social media strategy is knowing who you&#39;re aiming your content at. This can match your existing client base, or be a whole new group of people who your company would like to be involved with.</p>

<p>Many companies choose a single person in order to identify their demographic, this person is your ideal customer and represents an average of your target market. You need to work out how old they are, what gender they are, their annual income, where they live and even interests and concerns. This can be a huge job, which is why many companies have entire departments devoted to marketing, but just having a basic idea of who you&#39;re targeting can help a social media campaign massively.</p>

<p>Your key demographic might be a young man (20-25) in urban an area (maybe London?) who&#39;s concerned about the environment as well as crime and is interested in activities such as cycling and fitness. You can even name your key demographic, maybe Will, or Kevin?</p>

<h2>Step 2: Content</h2>

<p>Another very important part of social media marketing is the creation of content, especially interesting content. Social media is a content-driven platform, which means you&#39;ve got to create and share interesting content to stay relevant. A great way to do this is with blog posts, like the one you&#39;re reading now.</p>

<p>If you are writing blog posts for your website then ensure that they&#39;re between 300 and 500 words long, relevant to the company, and are well optimised for search, using meta tags, titles, alt tags and more!</p>

<p>Don&#39;t let good content go to waste, post any relevant blogs that you write to social media platforms!</p>

<h2>Step 3: Posting To Facebook and Other Social Networks</h2>

<p>Do some research on how often to post to different social networks and what the best time to post is. Research shows that you should post to Facebook under 2 times a day, while you can post to Twitter upwards of 10 times a day if you want!</p>

<h2>Step 4: Try All Social Networks</h2>

<p>Almost all companies should be using Facebook and Twitter, but some websites may work even better for you. Try out Houzz, Reddit, Google+ and as many other social media platforms as you can - if they work out, keep using them.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/social-media-for-your-business</link>
      <pubDate>Fri, 05 Feb 2016 16:19:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Use Luxury Business Cards To Market Your Brand]]></title>
      <description><![CDATA[<p>Business cards can be hard to get right. There are a number of variables to consider. What size should they be? How thick should they be? Should they be colourful? How much information should be included? The list can go on and on. In this blog we&#39;ll be writing about luxury business cards, and what needs to be considered when choosing one.</p>

<p><img alt="A business card printed on high quality paper card." src="https://www.totalmerchandise.co.uk/assets/images/hop-hop-card.png" style="margin:10px 0; width:100%" /></p>

<h2>Size</h2>

<p>Despite what you may have heard, size does matter. However, it can be hard to work out what the correct size really is. There&#39;s no worldwide standard as far as business card sizes go. The standard for Western Europe is 85mm x 55mm, but some may opt for credit card sized business cards at 85.6mm x 53.98mm. Others may choose to distribute A8 sized cards (that&#39;s a sixteenth the size of A4 paper/card) at 74mm x 52mm. You can see a full list of business card dimensions around the world on <a href="https://en.wikipedia.org/wiki/Business_card#Dimensions" target="_blank">Wikipedia</a>. Really any size of business card will do, as long as it isn&#39;t too big to fit in a wallet, or much smaller than standard business cards. A small business card can look like it was printed incorrectly or designed badly.</p>

<h2>Material</h2>

<p>Most business cards are printed onto card, however, thickness (known as weight in the print world) can vary. Thickness/weight is measured in GSM (grams per square meter). Your standard paper might be 90GSM, while a typical business card might be 270GSM. The heavier the material that&#39;s used, the higher quality the card and therefore the company is considered to be.</p>

<p>Popular printing methods today such as digital and offset lithographic printing struggle to print onto heavier cards, however, letterpresses can print onto virtually anything, some offering 800GSM and higher cards for truly luxury finishes.</p>

<p>Of course, you&#39;re not <em>just</em> limited to card, other materials can also be used, including wooden veneers, translucent plastics, as well as metals. Plastics aren&#39;t used so much, mainly due to the environmental impact of the material. Wood and metal are also rarely used, but this is more down to the cost of creating these cards. Metal cards can offer a highly exclusive aesthetic if you can afford to give them away.</p>

<h2>Colours</h2>

<p>Obviously, colour choices really come down to your company&#39;s branding. You can learn more about what different colours say about your company in our blog post, <a href="https://www.totalmerchandise.co.uk/news/article/what-the-colour-of-your-merchandise-says-about-your-brand" target="_blank">&quot;What the colour of your merchandise says about your brand&quot;</a>.</p>

<p>A white business card with black typography can be considered quite formal and traditional, whereas a black card with white text appears more luxury and exclusive.</p>

<h2>Extra Information</h2>

<p>Something we brushed over earlier was the amount of information that should be present on a business card. If you&#39;re looking to store extra info such as images or even videos, then make sure to check out the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-credit-card" target="_blank">USB Flash Drive Card</a>, available for TM. This could be used to store all kinds of data, even a whole portfolio of past work.</p>

<p><em>Read more about business cards and unique designs in our post, <a href="https://www.totalmerchandise.co.uk/news/article/a-guide-to-creating-an-individual-business-card" target="_blank">A Guide To Creating An Individual Business Card</a></em>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/business-cards-for-a-luxury-brand</link>
      <pubDate>Wed, 03 Feb 2016 12:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Fun and Games with Total Merchandise]]></title>
      <description><![CDATA[<p>At Total Merchandise, we have a huge range of products available to suit almost any business. If you&#39;ve ever had a look at our store then you&#39;ll know all about it. From selfie sticks to pens to mugs to piggy banks, we&#39;ve got it! In this blog, we&#39;ll be looking through some of our &#39;<a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas" target="_blank" title="novelty promotional items">Fun And Games</a><a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas" target="_blank">&#39;</a> category.</p>

<p>Research from the Promotional Products Association International (PPAI) shows that consumers value promotional products based on a variety of factors. The most popular are:</p>

<ol>
	<li>How useful an item is.</li>
	<li>Quality of the item.</li>
	<li>The attractiveness of an item.</li>
	<li>The Uniqueness of an item.</li>
</ol>

<p><strong>78% of consumers said that a promotional product being unique was important to them keeping it.</strong></p>

<p>Seeing how important a unique product is got us thinking. <em>What products of ours are unique?</em> We instantly thought of our <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas" target="_blank" title="novelty promotional items">&#39;Fun And Games&#39;</a> category and the number of unusual items in there that many people wouldn&#39;t even think of as potential branding opportunities. Here are some of our favourites.</p>

<h2>Foam Gliders</h2>

<p>Foam Gliders ensure that your branding soars to new heights. These foam gliders are a hit with adults and kids alike, making them perfect for almost any occasion. We can see these as an exhibition hit, or even a giveaway from a school.</p>

<p>These gliders feature printing on both wings and tail &#39;fins&#39;. Learn more on the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-foam-gliders" target="_blank" title="promotional foam gliders">product page</a>.</p>

<p><a href="" target="_blank"> </a></p>

<h2>Rubik&#39;s Cube</h2>

<p>Rubik&#39;s Cube was invented in 1974 by Erno Rubik and became one of the most popular toys in the 1980s. They&#39;re still popular now with competitions being held for the fastest solvers and robots being developed to do them even faster.</p>

<p>[703290]</p>

<p>They&#39;re perfect for branding due to their six large faces each of which can have a logo or image on. Let&#39;s just hope people can solve it and see the branding!</p>

<h2>Bespoke Playing Cards</h2>

<p>Playing cards never seem to go out of fashion. There&#39;s so much you can do with them, build a tower, play blackjack or even poker, as well as a variety of drinking games.</p>

<p>[193862]</p>

<p>With your branding on the back of these cards, it&#39;s sure to be seen. Give them out as gifts to employees or as an exhibition freebie.</p>

<h2>Wooden Eco Yoyo</h2>

<p>The yoyo is fun for all, simply make it fall and rise again, or learn tricks like &#39;The Elevator&#39; or &#39;Walk The Dog&#39;.</p>

<p>[182942]</p>

<p>Our eco-friendly yo-yos are made from environmentally friendly wood from well-managed forests, which gives them a high-quality look as well!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/fun-and-games-with-total-merchandise</link>
      <pubDate>Fri, 29 Jan 2016 14:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Logo Design Trends in 2016]]></title>
      <description><![CDATA[<p>2015 has been an interesting year for logo design. We&#39;ve seen various different styles develop over the year including a move towards flat design, retro designs, and also more &#39;basic&#39; typographic logos.</p>

<p>&nbsp;</p>

<p><img alt="An infographic by Total Merchandise about the top logo design trends of 2016." src="https://www.totalmerchandise.co.uk/assets/images/logo-design-trends-2016-infographic.jpg" style="display:block; height:1934px; margin:0 auto; width:616px" /></p>

<p>You can read more about 2015 logo design trends in our blog, &quot;The Basics Of Logo Design&quot; (Link at the bottom of page).</p>

<p>So what does 2016 hold for logo design? No one can be 100% sure, but we&#39;ve picked some of our favourite trends that we hope to see more of in the future.</p>

<h2>Typographic Designs</h2>

<p>A typographic logo is typically extremely basic, featuring only the company name, sometimes with the addition of a small logo or shape.</p>

<h2>Line Drawings</h2>

<p>Logos using line drawings are also becoming popular. Above is a very basic example, however, talented designers can create beautiful illustrations from these lines.</p>

<h2>Retro Logos</h2>

<p>Classic and retro styles are in at the moment, so we&#39;re seeing an increase in logos in a similar style. With these logos, it&#39;s common to see mocked ageing marks like dust and scratches.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/logo-design-trends-in-2016</link>
      <pubDate>Wed, 27 Jan 2016 11:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Winter Favourites]]></title>
      <description><![CDATA[<p>We&#39;re really starting to see the worst of the British winter weather at the moment with icy roads, frosted windows, and cold days. There&#39;s still plenty of the season left, which means plenty of time to distribute useful promotional products! In this blog, we&#39;ve picked some of our favourite winter products from the Total Merchandise range.</p>

<h2>Value Touch Screen Gloves</h2>

<p>Modern smartphone technology needs a conductive material (like a finger) in order to operate properly. That makes them almost impossible to use with gloves on your hands. But you don&#39;t have to choose between cold hands and a phone. Our smartphone gloves use a special, conductive material in their fingertips which allow the wearer to use them with touch screens.</p>

<p>These gloves are perfect for technological companies. They have a print area of around 45mm by 45mm and can be personalised with either embroidery or spot colour printing.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/promo-acrylic-rolled-down-beanie" target="_blank">Acrylic Rolled Down Beanie</a></h2>

<p>The Acrylic Rolled Down Beanie is a stylish and practical promotional product. This hat is available in 7 different colours, so you&#39;re bound to find one which matches your brand. Have your logo embroidered onto this product with up to 5000 stitches.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/hand-warmer-heat-packs" target="_blank">Value Hand Warmers</a></h2>

<p>If you suffer from cold hands in the winter and gloves just aren&#39;t warm enough then these hand warmers will be perfect for you. Once warmed up with hot water, these small devices retain that energy for hours. Simply click the small disc inside to release warmth when you need it most. Once used up these can be placed in hot water and warmed up to be used again.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/branded-9-led-metal-torches" target="_blank">LED Metal Torches</a></h2>

<p>It&#39;s starting to get lighter in the evenings now, but it can still be quite dark when returning home. LED Metal Torches are great for guiding you back into the home or to your car. They come in a compact size, making them convenient to store.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-winter-favourites</link>
      <pubDate>Fri, 22 Jan 2016 13:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Creating A Personal Brand]]></title>
      <description><![CDATA[<!--Creating A Personal Brand-->
<p>In a world of freelancing and networking both online and in person, creating a personal brand is highly important. However, it&#39;s not as simple as it may seem - see how <strong>Stuart Baggs &quot;The Brand&quot;</strong> of The Apprentice manages it as he&#39;s torn apart by one of Sugar&#39;s advisors.</p>

<p>The Oxford English Dictionary defines a brand as:</p>

<div style="margin-left:30px; margin-right:auto">Brand<br />
<em>[Noun]</em><br />
A particular identity or image regarded as an asset:&nbsp;<em>&quot;You can still invent your own career, be your own brand&quot;</em></div>

<p>...so we can somewhat see what Baggs meant when he referred to himself as a brand. However, the way he carried himself did not seem so much like an asset, but rather a liability. Either way, we&#39;re not going to spend this whole article writing about Stuart Baggs. We&#39;ve learnt from his mistakes and we&#39;re going to be looking at a few things that you can do to create your own personal brand.</p>

<p><br />
<a href="https://www.google.co.uk/"><img alt="To create your own brand you need to know your own brand, Google yourself." src="https://www.totalmerchandise.co.uk/assets/images/google-yourself.jpg" style="display:block; margin:0 auto 20px auto; width:400px" /> </a></p>

<p>&nbsp;</p>

<p><strong>Step 1:</strong> Understand your current brand. Simply enter your own name into Google and see what comes up. If there&#39;s nothing relevant, try adding a town or industry to your search. You might find Social media accounts, previous companies that you worked for, or even newspaper articles. If nothing comes up this isn&#39;t an issue, it means that there&#39;s much more you can do to improve your brand.</p>

<p><strong>Step 2:</strong> Create a personal website. If you didn&#39;t show up on Google then this is a great way to combat that. Creating a website can be easy with services such as Wix or Wordpress; alternatively, you can&nbsp;learn to create your own website from scratch or hire someone to create your website.</p>

<p>Having your own website adds a lot of validity to what you&#39;re selling, and allows people to find out more about you, seeing your previous work and case studies.</p>

<p><strong>Step 3:</strong> Creating social media accounts. It&#39;s likely that you already use social media, including the most popular, Facebook &amp; Linkedin. However, depending on your industry different networks are more effective. Pinterest is great for creatives while Houzz works well for interior decorators. Reddit and other social networks can also be useful for other industries - so have a look around and try a bit of everything.</p>

<p><strong>Step 4:</strong> Promotional products reinforce your brand. If you really want a potential client to remember you then they better have something to remember you by. Of course, we might be biased when we recommend promotional products, though research also shows that promotional merchandise has a much higher success rate than other forms of advertising. We&#39;re just saying...</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/creating-a-personal-brand</link>
      <pubDate>Tue, 19 Jan 2016 13:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Virtual Reality In 2016]]></title>
      <description><![CDATA[<p>We&#39;ve written about virtual reality (or VR) before in our blog, Virtual Reality Shopping. Here we discussed the uses of VR in the retail world and how it could be used for a more immersive online shopping experience. Cleverly dubbed, &quot;V-commerce&quot;, (a play on the phrase e-commerce) this technology could change online shopping in a huge way. Back when we wrote about it readily available VR technology was still a vision of the future but with 2016 upon us, this looks to be the year of virtual reality.</p>

<div style="margin-left:0px; margin-right:0px"><img alt="A man wearing a VR headset. Source: Wikimedia Commons." src="https://www.totalmerchandise.co.uk/assets/images/man-with-vr.jpg" style="width:100%" /> <em>Source: Wikimedia Commons.</em></div>

<h2>Why Is 2016 The Year Of Virtual Reality?</h2>

<p>In 2015 and the years prior we saw a growth in virtual reality technology. In 2010 Palmer Luckey designed the first VR prototype, the Oculus Rift. This product has been in development for years with prototype versions available to the public. Early Oculus devices were not cheap and they still aren&#39;t today. Google then created Google Cardboard, a VR headset similar to the Rift but much cheaper due to its cardboard construction.</p>

<p>This year many more companies are jumping on the VR bandwagon. Google has created its own VR division and companies like Samsung and PlayStation are going to be releasing their take on the virtual reality headset. Offerings like that of Samsung&#39;s VR headset are really interesting as the low prices of under 100 pounds are really bringing these gadgets into the mainstream.</p>

<h2>What Does This Mean For Business And Advertising?</h2>

<div style="margin-left:20px; margin-right:20px"><img alt="A man wearing television glasses, 1963." src="https://www.totalmerchandise.co.uk/assets/images/tv-glasses-1963.jpg" style="width:100%" /> <em>Source: James Vaughan, Flickr. In 1963 people believed that we might use this sort of technology for Television.</em></div>

<p>The truth is that we&#39;re not really sure what all of this means for businesses and advertising, but time will tell. We can only imagine the possibilities. Things like virtual shopping were a dream of the future not so long ago and now they&#39;re right around the corner.</p>

<p>Virtual reality headsets could be used for ordinary advertisements. They&#39;d be just like normal adverts however, they&#39;d be 3D and you&#39;d be able to rotate your head around to see a 360-degree view of the location. That&#39;s the making of an immersive advert!</p>

<p>Alternatively, headsets could be used to give you a preview of a product. You wouldn&#39;t have to base an online purchase on a few static pictures, instead, pick the product up and have a look around it. You could get an idea for scale and see how it looks in your home. This technology could even be used for home buying, you could look around a home without even going there!</p>

<h2>The Issues With VR</h2>

<p>VR&#39;s an interesting new technology but it comes with issues. Price is one, a good TV advert costs a lot of money, and producing that in a VR compatible form is even more expensive. But you can&#39;t cut corners... Experts in the field say that bad virtual reality video can make you feel ill for the rest of the day! Furthermore, VR leaves many feeling motion sick even when done properly. That means that a lot of people might not even be able to watch that expensive VR ad you spent millions putting together.</p>

<p>Whatever the issues currently are with VR we&#39;re excited to see it emerging into the mainstream and are eager to see what it becomes. Perhaps soon we&#39;ll be seeing promotional VR headsets in our catalogue!</p>

<div>&nbsp;</div>

<p><em>Read our recent &quot;<a href="https://www.totalmerchandise.co.uk/news/article/virtual-reality-shopping" target="_blank" title="Read our blog, Virtual Reality Shopping, in a new window.">Virtual Reality Shopping</a>&quot; blog.</em></p>

<div>&nbsp;</div>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/virtual-reality-in-2016</link>
      <pubDate>Thu, 14 Jan 2016 15:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Valentine's Day With Total Merchandise]]></title>
      <description><![CDATA[<p>Valentine&#39;s Day is a celebration that goes back in history. It&#39;s named after Saint Valentine, but no-ones really sure who he was. The Catholic Church recognises at least three different Saints named Valentine and there are a variety of stories to go with them. Some believe Valentine was a priest who carried on to marry young couples even after a Roman emperor outlawed it. While others believe Valentine helped prisoners escape from Roman prisons and that he wrote the first valentines card to the jailor&#39;s daughter.</p>

<p>Others believe that Valentine&#39;s Day was manufactured by various companies, including confectionary companies, wine companies and card retailer, Hallmark. While some disapprove of Valentine&#39;s Day, not celebrating it as it&#39;s created by corporations may not go down so well with loved ones... If Valentine&#39;s Day really was invented by a card company, we&#39;ve got to admit that it was a profitable idea as roughly 150 million Valentine&#39;s Day cards are exchanged every year - that&#39;s some serious income for both card makers and postage firms.</p>

<h2 style="margin-left:0px; margin-right:0px">&quot;Roughly 150 million Valentine&#39;s Day cards are exchanged every year.&quot;</h2>

<p>With Valentine&#39;s Day around a month away, now&#39;s the time to start thinking about promotional products for the event! It might seem early, but here are some of our top Valentine&#39;s Day branded product picks!</p>

<h2 style="margin-left:0px; margin-right:0px">Chocolates</h2>

<p style="margin-left:0px; margin-right:0px">Chocolates are a classic Valentine&#39;s Day gift and at Total Merchandise, we have <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personalised-chocolate" target="_blank">a lot to choose from</a>. Our bite-sized heart-shaped chocolates are obvious valentines promotional gifts due to their bright colouring, whereas the more luxury option (pictured right) conveys a sense of elegance.</p>

<h2>Prosecco</h2>

<p>Enjoy a Valentine&#39;s meal with a crisp sparkling wine. Or even better - enjoy it with a crisp bottle of [YOUR BRAND NAME HERE] sparkling wine. Prosecco is the perfect gift from a luxury brand and can help a client or customer to recall your brand when they need it.</p>

<p>Printing is available in full colour in an 85mm by 85mm square area on the front.</p>

<h2>Comedy</h2>

<p>Valentine&#39;s Day doesn&#39;t have to be taken too seriously. That&#39;s why we love this (somewhat) anatomically correct heart-shaped stress ball. We reckon this could make a good Valentine&#39;s Day promotional gift for companies and organisations based in science and medicine industries!</p>

<p>These products are just a fraction of our Valentine&#39;s Day selection so we recommend you <a href="https://www.totalmerchandise.co.uk/branded-products/special/valentines-day" target="_blank">browse the whole Valentine&#39;s category</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/valentines-day-with-total-merchandise</link>
      <pubDate>Wed, 13 Jan 2016 15:51:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Not To Create A Brand Identity]]></title>
      <description><![CDATA[<p>In the 21st century, a quality brand identity is&nbsp;key to a successful business. Google has just spent millions on its rebranding in which the typeface of their previous logo was changed. It&#39;s clear that the updated logo is much more modern and visually appealing, but was it worth the cost of designing and altering all of their branding and websites?</p>

<p>With everyone striving to create and improve their brand, it&#39;s important to remember some important steps in the design process...</p>

<h2>Check Your Print</h2>

<p>These examples show how important it is to think about your print and where it&#39;s going to be displayed. Marketers need to think about the tiniest things, including exhausts, door handles, sliding doors and even neighbouring adverts.</p>

<p>A worryingly large amount of images can be found online of vans with sliding doors and their vinyl going horribly wrong. So if you&#39;re ever in the position of designing a van wrap, make sure to consider the door!</p>

<h2>Know Who You&#39;re Selling To</h2>

<p>Every market has a slightly different demographic, so make sure you know yours. Branded merchandise can work really well if it&#39;s relevant to your target market, but not so well if not. If you&#39;re selling a children&#39;s product, don&#39;t offer a promotional hip flask.</p>

<p>As long as you know your audience, you could create some fantastic, relevant products. Perhaps business card magnets for a fridge repair company, car air fresheners for car cleaners or even portable speakers for a music shop - the possibilities are endless.</p>

<h2>Always Consider Language</h2>

<p>We live in a global society, so considering how brands sound in other languages is highly important. Take the example of the Chevrolet Nova, which sold well in the United States, but not so well in South American markets. It turns out that Nova (or &quot;no va&quot;) translates to &quot;doesn&#39;t go&quot; in Spanish. Nice one, Chevrolet.</p>

<h2>Grammar &amp; Spelling</h2>

<p>If you want to convey a professional brand, then it&#39;s important to ensure that your grammar and spelling is correct. Simple things such as apostrophes and homophones (words like which &amp; witch) are always important to double-check to avoid embarrassment.</p>

<p>With the creation of camera phones and social media, these mistakes spread like wildfire. So always double-check and proofread your proofreading!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-not-to-create-a-brand-identity</link>
      <pubDate>Fri, 08 Jan 2016 08:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Search Trends of 2015]]></title>
      <description><![CDATA[<p>We&#39;ve made it to 2016, we don&#39;t know about you but we&#39;re still struggling to write the date! With the end of 2015, this is as good a time as any to look back over the year and remember what happened. Today we&#39;re looking at some of the popular trends, top marketing and biggest news across the UK throughout 2015.</p>

<div><img alt="The dress that rocked the nation, is it black and blue or white and gold?" src="https://www.totalmerchandise.co.uk/assets/images/the-dress.jpg" style="float:left; height:150px; padding:0px 15px 0px 0px" />
<h2>What Colour&#39;s That Dress?</h2>

<p>You may remember the phenomenon that this was. Was this dress black and blue or white and gold? Everyone seemed to disagree, but it turned out that the dress was, in fact, blue and black. Experts said that due to the lighting, the eye was tricked, adjusting the colours and making some view the dress as the wrong colour.</p>
</div>

<div>
<h2>Another Royal Baby?</h2>

<p>A royal baby is always a big event in the United Kingdom and even abroad, where the idea of a monarchy seems fun and old-fashioned. It&#39;s no surprise then that Princess Charlotte received over 105 million searches in the UK alone!</p>
</div>

<div>
<h2>Volkswagen&#39;s Emissions Scandal</h2>

<p>How can we forget the Volkswagen emissions scandal?&nbsp;Experts found that potentially over 1.2 million UK cars were producing far above the legal level of nitrogen emissions. This caused VW to share prices to fall dramatically and as more and more news surfaced shares fell even further. This caused a high amount of searches for a number of reasons, but this might not be the best way to get your company exposure.</p>
</div>

<div>
<h2>Box Office Hits</h2>

<p>A movie that sci-fi fans been looking forward to for 10 years is sure to be popular and receive&nbsp;huge amounts of searches. That&#39;s why the latest installment of Star Wars received over 155 million searches!</p>
</div>

<div>
<h2>Honorable Mentions</h2>

<p>Of course, huge events, big-budget movies, and corporate corruption were not the only popular search terms. The public was also interest in &quot;How to use the new Snapchat update&quot;, Jeremy Clarkson and Ed Milliband.</p>
</div>

<div>
<h2>Using This Information To Your Advantage</h2>

<p>Every company wants to achieve the level of interest that Star Wars: The Force Awakens achieved. But avoid the type of negative publicity Volkswagen managed. Unfortunately, this is not always possible without a huge marketing budget. <em>So how can search trends help you?</em> If you can keep on top of the current popular trends you can &#39;piggyback&#39; off of them. Post tweets that are relevant to the event with the popular hashtags. Or even create promotional products to celebrate!</p>
</div>

<div>
<p>You can view Google&#39;s list of search trends <a href="https://trends.google.com/trends/yis/2018/GLOBAL/#date=2015&amp;geo=GB" target="_blank" title="View Google Search Trends in a new window.">here</a>. Make sure to let us know what you think were the biggest events of 2015 on <a href="https://www.facebook.com/totalmerchandise" target="_blank">Facebook</a> and <a href="https://twitter.com/tm_ltd_uk" target="_blank">Twitter</a>.</p>
</div>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/search-trends-of-2015</link>
      <pubDate>Tue, 05 Jan 2016 11:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Top 4 Marketing Ideas For Next Christmas]]></title>
      <description><![CDATA[<p>Today&#39;s the 23rd of December, which means that Christmas celebrations are almost upon us. At Total Merchandise we&#39;ve been running plenty of marketing on the lead up to Christmas, including graphics highlighting our deals, Christmas themed cover photos and especially <a href="https://www.youtube.com/watch?v=lbdCm4xubjc&amp;feature=youtu.be&amp;list=PLp-0eIQnFMuEnfRI_0IhpPjUpa6gOOlbY" target="_blank">the TM Advent Calendar</a>.</p>

<p>If you&#39;re anything like us then you&#39;ve had a few ideas for Christmas marketing, but it&#39;s just too late to implement them. That&#39;s why we&#39;re writing this article with a few ideas for marketing your company over Christmas.</p>

<h2>1. A Christmas Advent Calendar</h2>

<p>We run our advent calendar every year, and every year it brings in new customers, likes, and fans. We use video as the base of our advent calendar, creating short clips that encourage viewers to visit and interact with various different social media platforms. For more information on video marketing, <a href="https://www.totalmerchandise.co.uk/news/article/video-marketing" target="_blank">read our recent blog post.</a></p>

<p>Of course, there are many other ways to run an advent calendar, you can use images, apps, or even simple status updates and tweets. What you really need to think about is, <em>&quot;Why people are going to follow your advent calendar?&quot;</em> One of the best ways to encourage people to view and interact with a campaign is to inject some humour (this is easier said than done). It can also be a good idea to give away prizes, like our TM goody bags, or offer discounts in store.</p>

<h2>2. A Wish List</h2>

<p>For many, a favourite part of Christmas is writing a Christmas list, so make sure your products are on it. A great way to do this would be to create an app or page on your website allowing people to create a wishlist of your products. This could then be shared, showing friends and family what they&#39;d like under their Christmas tree!</p>

<h2>3. Give Back To The Community</h2>

<p>Christmas isn&#39;t just about receiving presents! It&#39;s also about giving back. Customers value companies that give back to society, so Christmas is the perfect time to do this - and why not use it in your marketing.</p>

<p>Look after the environment by adopting an environmentally sustainable attitude to business. Send emails instead of letters and other paper documents, recycle as much as possible, and maybe you could even plant some trees.</p>

<h2>4. Christmas Referrals</h2>

<p>Christmas is a social time of year, so harness the power of word of mouth. People are more inclined to talk about your product and recommend you to a friend if they believe they&#39;re getting a good deal - so referral schemes work really well. You can offer a free product, a discount to the customer or the referrer, or even a gift card for a large brand. It depends on your company, so have a think about what will work best for you.</p>

<p>We&#39;re sure you&#39;ve got many more ideas and we&#39;d love to hear them! Let us know your festive marketing ideas on our <a href="https://www.facebook.com/totalmerchandise" target="_blank">Facebook</a> or our <a href="https://twitter.com/tm_ltd_uk" target="_blank">Twitter</a>.</p>

<p>If you&#39;re looking for the best promotional gifts for your Christmas marketing then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> on our website. For a rapid quote simply fill out the form, or give us a call!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-ideas-for-next-christmas</link>
      <pubDate>Wed, 23 Dec 2015 10:36:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d8f428e621820e17227c9254b662181343b8581f.jpeg" type="image/jpeg" length="1262758"/>
    </item>
    <item>
      <title><![CDATA[Five Reasons We Give Gifts]]></title>
      <description><![CDATA[<p><br />
<br />
<em>Congratulations, you&#39;ve found our most recent blog post! Make sure to share this post on Twitter with the hashtag #TOTALlyFestive20 to be in with a chance of winning today&#39;s advent calendar prize!</em><br />
<br />
<br />
&nbsp;</p>

<p>Giving gifts is rightly or wrongly a solid part of Christmas these days, and this time of year sees people flocking to the stores, online sales rocketing and frantic last-minute wrapping. There are more than a few reasons why we give gifts which seem to get forgotten in the fever of Christmas, but one thing is for sure...giving gifts makes you feel good.</p>

<p><br />
<br />
<img alt="A photo of people donating money to a homeless man." src="https://www.totalmerchandise.co.uk/assets/images/Helping_the_homeless.jpg" style="width:100%" /><br />
&nbsp;</p>

<p>Winston Churchill once said, <em>&quot;We make a living by what we get, but we make a life by what we give&quot;</em>.</p>

<p>There have been many studies looking at the psychology of giving and the effects it has on people, and psychologically we get a much more enriched experience out of giving a gift to someone else, than we do if we receive one. Here at TM, we find this interesting if it&#39;s applied to our sector of retail. Promotional products are given by a company to its customers or employees. They are chosen carefully by the company to ensure their brand is well represented, and that the colour and type of product fits with their business image. The right promotional product will be given to the customer and it will make them feel appreciated, it will be useful to them and it will help them to remember that company in future, hopefully meaning they go on to make use of that company&#39;s products or services. The company gives to benefit itself, making itself and the customer feel good in the process. Upon achieving this, the customer then wants to give something in return and gives the company their custom. It&#39;s the perfect circle of giving.<br />
&nbsp;</p>

<p>Of course, there are many other reasons why we give gifts, take a look below:<br />
&nbsp;</p>

<p>&nbsp;</p>

<h2><strong>1.</strong> Just Because</h2>

<p>&nbsp;</p>

<p>There&#39;s no reason why gifts should only be given on a special occasion, and giving gifts as a surprise to the one you love makes you, and them, feel that little bit extra special.<br />
&nbsp;</p>

<p>&nbsp;</p>

<h2><strong>2.</strong> It&#39;s Christmas/Birthday</h2>

<p>&nbsp;</p>

<p>Giving gifts on these two occasions particularly could be considered a bit out of hand these days, but nevertheless it&#39;s still a tradition and one that will continue. Gift giving is a way of celebrating after all.</p>

<p><br />
<br />
<img alt="Presents under the Christmas tree." src="https://www.totalmerchandise.co.uk/assets/images/Gifts_xmas.jpg" style="width:100%" /><br />
&nbsp;</p>

<p>&nbsp;</p>

<h2><strong>3.</strong> For a Cause</h2>

<p>&nbsp;</p>

<p>Those of us that are fortunate to have all we need to live a comfortable life are lucky. That&#39;s why giving to those less fortunate than ourselves makes us feel good. This time of year especially brings out the &#39;giving&#39; in people, with stories of children saving their pocket money all year to buy orphaned children christmas gifts, or others giving homeless people food. All of this is so worth doing and it puts a smile on someone&#39;s face.<br />
&nbsp;</p>

<p>&nbsp;</p>

<h2><strong>4.</strong> To Show Off Your Creativity</h2>

<p>&nbsp;</p>

<p>Making a gift yourself and putting time and effort into it, is perhaps one of the most meaningful ways to give to someone. It could be anything from a hand made cake, to a knitted jumper. With this kind of gift, it&#39;s the thought that really counts and it feels good when they praise your efforts!<br />
&nbsp;</p>

<p>&nbsp;</p>

<h2><strong>5.</strong> To Make It More Personal</h2>

<p>&nbsp;</p>

<p>Giving a gift that is based more on your own personal tastes rather than what you know the receiver likes has actually been shown to be a more effective gift. For example, buying someone&#39;s songs based on your own personal music taste means the person receiving them will appreciate them more because of the thought and personal touch associated with that music.<br />
&nbsp;</p>

<p><br />
<br />
<img alt="A small gift being exchanged." src="https://www.totalmerchandise.co.uk/assets/images/Giving_a_gift.jpg" style="width:100%" /><br />
&nbsp;</p>

<p>Whatever the reason and whatever the occasion, it can&#39;t be denied that giving is in our nature. You enrich your soul when you give to others, so give more than materialistic goods this year. Give a little bit of yourself too, and it will make your Christmas seem that little bit better.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/five-reasons-we-give-gifts</link>
      <pubDate>Fri, 18 Dec 2015 10:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Unusual Days Of Celebration 2016]]></title>
      <description><![CDATA[<p>2015 is almost over with only a few weeks until the new year. Obviously, the next big celebration is Christmas Day, and we hope that you&#39;ve got some promotional products ordered to celebrate the occasion. If you have forgotten then it may not be too late! Make sure to check out our express order category if you need a batch of products in a rush!</p>

<p>Instead of looking back over the year like many do over this period, Total Merchandise is looking ahead into the future, thinking about some of the main events that can be celebrated with promotional products in 2016. There is an abundance of holidays and celebrations so here are some of our favourites!</p>

<h2>New Years Day</h2>

<p>Start the year right with a crazy New Years&nbsp;Eve party! But is a New Years Eve party really a party without sparkling wine? Make sure to celebrate in style with branded Prosecco from Total Merchandise.</p>

<h2>Festival Of Sleep Day</h2>

<p>The Festival of Sleep Day will be celebrated on 3 January. It&#39;s a day about raising awareness for sleep. Yes, we&#39;re all aware of sleep already, but did you know that it is recommended that adults get between 7-9 sleeps every day. Both sleeping longer than this and less than this can have serious effects on your health and productivity.</p>

<p>We reckon a fun sleep orientated product could be a printed cushion. Have it printed with your branding, and give them out to staff, customers or anyone to increase awareness of both the benefits of sleep and your business.</p>

<h2>International Have Fun At Work Day</h2>

<p>International Have Fun At Work Day is all about, you guessed it, having fun at work. You can easily have fun at work with branded products. Some ideas include selfie sticks, use them to take pictures of yourself and each other. Or even Inflatable balls - great for an office game of volleyball, just try not to break anything. Plus we&#39;ve even got foam gliders!</p>

<h2>Umbrella Day</h2>

<p>How could we forget Umbrella Day? We love an umbrella at Total Merchandise, that&#39;s why we stock <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" target="_blank">40 different umbrellas</a>! From large, executive umbrellas to small, telescopic umbrellas, they&#39;re all great for keeping you dry on a rainy day.</p>

<p>Umbrella Day is celebrated on the 10th of February, so make sure you&#39;re stocked up on branded umbrellas!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/2016-holidays-and-celebrations</link>
      <pubDate>Tue, 15 Dec 2015 17:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Video Marketing]]></title>
      <description><![CDATA[<p>We hope you&#39;ve caught our <a href="https://www.youtube.com/watch?v=lbdCm4xubjc&amp;index=1&amp;list=PLp-0eIQnFMuEnfRI_0IhpPjUpa6gOOlbY" target="_blank">Advent Calendar</a> this year! It&#39;s a great way to get involved with the Total Merchandise community and even win some prizes! For us at Total Merchandise it&#39;s a fun set of videos to make, a way to thank and get to know our fans, and also to show our fans the expanse of our social media presence, from <a href="https://www.youtube.com/channel/UC8tuMwoogKcqY62VGL-e3cw" target="_blank">Youtube</a>&nbsp;to <a href="https://www.facebook.com/totalmerchandise" target="_blank">Facebook</a>, to <a href="https://twitter.com/TM_LTD_UK" target="_blank">Twitter</a>.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Over the years of running advent calendar competitions and other video-based events, we feel like we know a bit about the world of video marketing. We&#39;ve wondered about where to post them and when to post them, as well as what to put in them and how long the videos should be.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p><strong>Where should you post a video?</strong><br />
The most popular and well-known video hosting platform is YouTube. YouTube started hosting and sharing videos back in 2005 and has continued to grow since, especially after being purchased by Google who has kept the service going and enabled advertising which provides revenue to creators and funds the service. However, the use of advertising is one of YouTube&#39;s downsides, companies may be hesitant to upload their videos to Facebook due to the fear that inappropriate adverts may be displayed, potentially damaging their brand.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>This is where Vimeo excels, Vimeo is mainly funded by its paying users. This means it is not as reliant on advertising revenue and so doesn&#39;t bombard the user with video ads. Of course, Vimeo is still available to users who do not pay for the premium service.</p>

<p>Many also feel that Vimeo&#39;s user interface is more attractive, with simple rounded buttons and a flat colour scheme. However, YouTube&#39;s player isn&#39;t exactly ugly and can be more reliable than Vimeo&#39;s. This makes the two websites fairly even, so it doesn&#39;t make a huge amount of difference which one you choose.</p>

<p>But let&#39;s not forget Facebook! This year we&#39;ve been uploading our Advent Calendar videos straight to Facebook and they&#39;re receiving more views than ever. This is likely down to the much bigger user base on Facebook and the service&#39;s autoplay feature, which automatically plays videos to fans as they see them on their news feed. This is much better at grabbing someone&#39;s attention than a simple thumbnail image.</p>

<p>Another option is Twitter video, this has its merits, however, is limited to only 30 seconds which means most videos don&#39;t quite fit. This may be good for a trailer or a very short video.</p>

<p><strong>How long should a video be?</strong><br />
That brings us on to another issue: How long should a video be? This really depends on the content of your video. Generally, a video should be about 2 minutes long, or under. Anything longer than this is likely to bore viewers, making them leave the video before the end. If you&#39;re posting videos daily and want a large audience then a video should be even shorter. With our advent calendar, we aim for durations of 30-60 seconds. This makes these bite-sized videos easy to view daily.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>We recommend you experiment with length. Services such as YouTube and Facebook offer deep insight into how long people are watching for and where they&#39;re watching from, meaning you can fine-tune your video for better performance.</p>

<p><strong>When to post a video</strong><br />
The best time to post your video is normally when most of your fans are online. You can easily find this in our Facebook insights. We find most of our fans are online from noon up until 9 PM, therefore we post at the beginning of this period to allow more people to see our videos. The time most fans are online varies from page to page, so do some research before choosing a time.</p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/video-marketing</link>
      <pubDate>Wed, 09 Dec 2015 15:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Special Post From Father Not So Christmas]]></title>
      <description><![CDATA[<p>Hi everyone,</p>

<p>Looks like you&#39;ve found my blog post on the Total Merchandise Blog page! This is where the Total Merchandise elves post interesting articles about events, figures, and products...</p>

<p>Personally, I check it first thing in the morning every day (that way I don&#39;t miss anything). But, if you don&#39;t have the time for that just like Total Merchandise on Facebook or Twitter and you&#39;ll see a new post every time one goes up - handy!</p>

<p>Some of my favourite posts include:</p>

<ul>
	<li>A Guide To Creating An Individual Business Card</li>
	<li>A Tree-mendous Christmas Ahead</li>
</ul>

<p>Thanks for reading, and good luck winning TM Christmas prizes, go to our competition and enter what this blog post was about to be in with a chance of winning an iTunes voucher!</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-post-from-father-not-so-christmas</link>
      <pubDate>Fri, 04 Dec 2015 12:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Decorating The Office With Total Merchandise]]></title>
      <description><![CDATA[<p>Well, guys, it&#39;s officially the time of year where we all start to feel that festive spirit come creeping in and we look around the office thinking things look a little bare...well, we do anyway!</p>

<p>But what if last year&#39;s decorations are looking a bit tired? Tinsel never lasts more than a few years (and that&#39;s optimistic), and the office Christmas tree starts to look a bit squashed after the 10th time being dragged out of the store cupboard. So what can you do? We&#39;ve put together a bit of a fun blog post for you today with some inventive Christmas office decoration ideas using items you should have right there with you...</p>

<h3>PAPER</h3>

<p><img alt="A paper chain made from office stationary." src="https://www.totalmerchandise.co.uk/assets/images/paper-chain.jpg" style="float:right; margin-bottom:15px; margin-top:15px; width:150px" /></p>

<p>Paper is everywhere in your office, and it&#39;s the best product ever for making things with! Grab some scissors and a stapler and make a paper chain, or a banner to put around your cubicle or across the top of your computer. You could cut snowflakes out and stick them to the windows, or you could fold some sheets of paper and create a paper tree. There are so many possibilities.</p>

<p>Another great product is sticky notes. Grab some of the green ones and stick them in the pattern of a wreath, drawing red dots for berries as you go like the picture below, or attempt to create some kind of festive mural on one of the office walls like in our <a href="" target="_blank" title="Read about how to decorate with sticky notes! (Opens in new window)">previous blog post about sticky note art</a>.</p>

<p><img alt="A wreath created using green post it notes." src="https://www.totalmerchandise.co.uk/assets/images/sticky-note-wreath.jpg" style="display:block; margin-left:auto; margin-right:auto; margin-top:20px; width:100%" /></p>

<p>&nbsp;</p>

<h3>CARDBOARD BOXES</h3>

<p>&nbsp;</p>

<p>The store cupboard is bound to be full of cardboard boxes that have been kept &#39;just in case&#39;. Wrap a few of them up in fun Christmas paper, get some nice ribbon and you&#39;ve got yourselves some office presents! Stack them in the corner, or under the office christmas tree to make things look a bit festive.</p>

<p><img alt="Decking the office out with giant presents." src="https://www.totalmerchandise.co.uk/assets/images/presents-in-office.jpg" style="display:block; margin-bottom:15px; margin-left:auto; margin-right:auto; margin-top:15px; width:400px" /></p>

<p>Why not get even more inventive and build something around your computer or on your desk. Maybe use your computer screen as a fireplace and build the cardboard around the edges the look like the chimney breast. Set your screensaver to look like a flickering fire and there you have it! (Okay, we know that might be a bit TOO creative!)</p>

<p>&nbsp;</p>

<h3>OFFICE SUPPLIES</h3>

<p>&nbsp;</p>

<p>Is your Christmas tree lacking baubles? Does it look a bit sad standing there in the corner without any tinsel? Never fear, decorate it using office supplies. Perhaps you could hang some spare mugs from the branches, or take pictures of everyone, print them off and hang their faces from the tree. Perhaps you could put a bottle of fairy liquid on top of the tree as your angel, or make &#39;tinsel&#39; out of biscuit wrappers or tea bags?</p>

<p><img alt="christmas trees made from paper." src="https://www.totalmerchandise.co.uk/assets/images/paper-christmas-trees.jpg" style="display:block; margin-left:auto; margin-right:auto; width:400px" /></p>

<p>One thing&#39;s for sure...however you decide to decorate your workplace this year, Christmas is all about fun and getting into the spirit. There&#39;s no right or wrong way to do it, so do it however you want!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/decorating-the-office-with-total-merchandise</link>
      <pubDate>Wed, 02 Dec 2015 16:17:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The History of Advent Calendars]]></title>
      <description><![CDATA[<p>For children and adults alike, Christmas is a special time of year. The air is fresh and crisp, and scents of cinnamon and mulled wine fill the air. And of course, we all look forward to unwrapping our presents!</p>

<p>Across the UK, a large part of the Christmas excitement is opening the doors on advent calendars &ndash; counting down the 24 days to Christmas day. So where did advent calendars actually come from? In this article, we&#39;ll be having a look at their history.</p>

<p>Counting down to Christmas can be traced back to 19th century when protestant families would draw a chalk mark or line on their door for every day leading up to Christmas. This then developed into the advent calendar we know today, which was originally drawn out by hand.</p>

<p>Honourable mentions for early advent calendars include the advent candle, which some people still use today, in which part of the candle is burnt down for each of the 24 days leading up to Christmas. And how could we forget the advent clock, in which 24 candles are placed on a structure, then one is burnt per day.</p>

<p><img alt="An advent calendar from 1903" src="https://www.totalmerchandise.co.uk/assets/images/early-advent-calendar.png" style="float:left; margin:16px 7px 16px 0px; width:50%" />As we mentioned previously, early advent calendars were hand drawn and painted. Records of this go back to 1851. However the advent calendars we know today are printed in bulk, the act of printing advent calendars goes back 1903 when an Austrian bookshop sold what is thought to be the first ever printed advent calendar. A year later in 1904, a newspaper inserted these calendars as a gift to their readers, bringing the advent calendar into the mainstream. After World War II the advent calendar was spread across Europe and that&#39;s how we got the calendar we know and love today.</p>

<p>In the 21st century, the advent calendar has changed dramatically. Calendars now rarely contain a simple picture, but small chocolates for each of the 24 days. And calendars are even available as promotional products! Having a batch of these with your company branding printed on the front would be perfect for a Christmas gift!</p>

<p>Many alternative advent calendars are available, including website based calendars and video calendars, such as the Total Merchandise 2015 Advent Calendar Campaign. If you haven&#39;t heard about it yet, the Total Merchandise Advent Calendar features 25 videos, with prizes every day! Have a look at our <a href="https://www.youtube.com/channel/UC8tuMwoogKcqY62VGL-e3cw" target="_blank">YouTube channel</a> and make sure to subscribe for reminders every time one is posted.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-history-of-advent-calendars</link>
      <pubDate>Mon, 30 Nov 2015 15:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Interesting Black Friday Facts and Figures]]></title>
      <description><![CDATA[<p>Recently the UK decided to embrace Black Friday. Brought to us by American owned retailers, British consumers have been enjoying the low price shopping sprees at this time of year.<br />
Some buy Christmas Presents while others stock their homes with expensive electronics. Either way, retailers see a huge increase in sales and shoppers.</p>

<p>The term &#39;Black Friday&#39; Originated in the US stock market, when 2 traders tried to speculatively buy gold, cornering the commodity on the stock exchange. The government stepped in to correct this, flooding the markets with more gold.<br />
This made the price of gold to fall rapidly and meant many traders lost a fortune!</p>

<p><br />
<img alt="Black Friday Infographic Title: Black Friday Facts and Figures." src="https://www.totalmerchandise.co.uk/assets/images/black-friday.png" style="width:100%" /></p>

<p><img alt="Recently the UK decided to embrace Black friday. Brought to us by American owned retailers, British consumers have been enjoying the low price shopping sprees at this time of year.Some buy Christmas Presents while others stock their homes with expensive electronics. Either way, retailers see a huge increase in sales and shoppers." src="https://www.totalmerchandise.co.uk/assets/images/black-friday1.png" style="width:100%" /><img alt="The term 'Black Friday' Originated in the US stock market, when 2 traders tried to speculatively buy gold, cornering the commodity on the stock exchange. The government stepped in to correct this, flooding the markets with more gold. This made the price of gold to fall rapidly and meant many traders lost a fortune!" src="https://www.totalmerchandise.co.uk/assets/images/black-friday2.png" style="width:100%" /></p>

<p><img alt="Black Friday Figures, Sales grew massively for certain online retailers." src="https://www.totalmerchandise.co.uk/assets/images/black-friday3.png" style="width:100%" /></p>

<p><img alt="Black friday figures. Americans spend a lot more on Black Friday." src="https://www.totalmerchandise.co.uk/assets/images/black-friday4.png" style="width:100%" /></p>

<p><img alt="People actually camp out for black friday deals?" src="https://www.totalmerchandise.co.uk/assets/images/black-friday5.png" style="width:100%" /></p>

<p><img alt="In 2008, a Walmart employee, was trampled to death when crazed shoppers pushed open the doors to get their hands on the Black Friday discounted items. The paramedics who came to the rescue were also trampled and seriously injured by shoppers." src="https://www.totalmerchandise.co.uk/assets/images/black-friday6.png" style="width:100%" /></p>

<p><img alt="Black friday Facts and Figures Sources" src="https://www.totalmerchandise.co.uk/assets/images/black-friday7.png" style="width:100%" /></p>

<p><br />
<br />
<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/black-friday-facts-and-figures</link>
      <pubDate>Fri, 27 Nov 2015 11:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Virtual Reality Shopping]]></title>
      <description><![CDATA[<p>Shopping has experienced much evolution throughout history and was considered a modern phenomenon in the 18th Century. By the 19th Century, department stores popped up to make shopping an even more decadent and exciting experience. This then developed into E-commerce or online shopping as most know it. So what&#39;s next?... &nbsp;</p>

<h2>Well, Have You Ever Heard Of V-commerce?</h2>

<p>V-commerce stands for Virtual Commerce, and is looking to be the next favoured way of shopping! It will be the convenience of online shopping and the practicality of a real-life store, all rolled into one virtual reality experience.</p>

<p><img alt="HTC Vive" src="https://www.totalmerchandise.co.uk/assets/images/HTC-Vive.jpg" style="width:100%" title="Virtual Commerce" /></p>

<p>At the moment, it&#39;s still in the experimental phase, but a well known online clothing brand is looking to trial the real-time shopping experience with a company that is leading the way in virtual reality.</p>

<p>Virtual reality shopping will let you browse through shops the way you do in real life, without having to leave the comfort of your own home, but here at TM, we&#39;re wondering how these clever and innovative people will solve the social aspect of shopping. Teenagers particularly love nothing more than meeting up with their friends and going for a look around the shops. It&#39;s much more social experience than anything else for some people, but if this is taken away and the real-life shops start to diminish (which they already seem to be doing), what effects will this have on the areas people live and general happiness? We as humans are social beings, so having friends and going out is imperative to our wellbeing.</p>

<p><img alt="VR picture" src="https://www.totalmerchandise.co.uk/assets/images/fantasy-picture.jpg" style="width:100%" title="Virtual Commerce" /></p>

<p>That being said, we ourselves are an online store so any developments relating to this sort of topic we find incredibly interesting. If people had a way to browse our promotional merchandise before purchasing, and even see it with their own logo applied, it would be the ultimate in promotional product convenience. Virtual reality is starting to gain a heightened interest at the moment, mostly down to the release of headsets that make virtual reality possible. Google, Samsung, HTC and Sony have all jumped on the bandwagon, and we have no doubt there will be more brands to follow.</p>

<p><img alt="VR demonstation" src="https://www.totalmerchandise.co.uk/assets/images/virtual-reality.jpg" style="width:100%" title="Virtual Commerce" /></p>

<p>So this then leads us to imagine what might be coming next once virtual reality becomes a regular part of everyday life...Perhaps holographic clothing that you can &#39;try on&#39; before buying, or maybe products will simply appear in your wardrobe as soon as you make a purchase. What do you lot think? The possibilities are endless...</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/virtual-reality-shopping</link>
      <pubDate>Wed, 25 Nov 2015 13:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Total Merchandise Guide To Emojis]]></title>
      <description><![CDATA[<p>Remember back when people used <em>emoticons</em> in their texts? We were basically restricted to happy, sad, crying and shocked faces! Then along came the emoji keyboard, which changed everything...</p>

<p>The emoji system originates in Asia, where one phone company decided to add fun faces and characters to their keyboard for use in texts. Along came the Unicode Consortium, an organisation dedicated to creating a single standard set of characters for use with computers all over the world.</p>

<p>If you use a computer or phone then it&#39;s highly likely that you use Unicode every day, from reading a Facebook post to writing a document in Word, the most text uses the Unicode format. In their mission to create a standard character set for the whole world, emojis were added in along with the Latin alphabet, numbers and other characters. Emojis were forgotten about until someone found the characters within iPhone coding and used them to send a message. This sparked the craze for emojis today.</p>

<p>The emoji system has recently sparked controversy after the &#39;Crying with laughter emoji&#39; was selected as the Oxford English Dictionary&#39;s &#39;word of the year&#39;.</p>

<p>To celebrate the word of the year we&#39;ve prepared a quick dictionary from our view at Total Merchandise.</p>

<h2>Have you seen the great deals at Total Merchandise?</h2>

<p style="text-align:center"><img alt="emoji eyes" src="https://www.totalmerchandise.co.uk/assets/images/emoji-eyes.png" /></p>

<p>The low prices from Total Merchandise are hard to miss, but if a friend, family member or colleague has missed them you can quickly use this emoji of two eyes to encourage them to have a look.</p>

<h2>I missed out on the Total Merchandise clearance items.</h2>

<p style="text-align:center"><img alt="emoji crying" src="https://www.totalmerchandise.co.uk/assets/images/emoji-crying.png" /></p>

<p>The Total Merchandise <a href="https://www.totalmerchandise.co.uk/branded-products/special/clearance" target="_blank">clearance section</a> is a great place to find low price deals. However, they can go fast so make sure you grab these once in a lifetime bargains while stock lasts!</p>

<h2>Singing the praises of Total Merchandise.</h2>

<p style="text-align:center"><img alt="emoji musical notes" src="https://www.totalmerchandise.co.uk/assets/images/emoji-notes.png" /></p>

<p>As you may already know, we&#39;re very active on social media platforms, especially Facebook and Twitter. We love to get positive feedback from satisfied customers. This feedback is often left on our Facebook wall. When you receive your products and are over the moon about our quality and service make sure to leave a message and maybe even use this emoji.</p>

<h2>Total Merchandise products are available in a variety of colours.</h2>

<p style="text-align:center"><img alt="emoji palette" src="https://www.totalmerchandise.co.uk/assets/images/emoji-pallet.png" /></p>

<p>When you check out our catalogue you can see the variety of colours our products are available in. Make sure to have a look around our range to find a colour that matches your company branding.</p>

<h2>I love that Total Merchandise is environmentally conscious!</h2>

<p style="text-align:center"><img alt="emoji planet earth" src="https://www.totalmerchandise.co.uk/assets/images/emoji-environment.png" /></p>

<p>Total Merchandise strives to be as environmentally friendly as possible, offering a range of eco-friendly products. This useful emoji can be used to represent that!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-total-merchandise-guide-to-emojis</link>
      <pubDate>Fri, 20 Nov 2015 13:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Favourite Inventions Available From Total Merchandise]]></title>
      <description><![CDATA[<p>Mankind is always creating new inventions to improve our quality of life. Often regarded as one of the most important inventions of all time, historians estimate that the wheel was invented around 3500 BC. That&#39;s over 5000 years ago! Now wheels are everywhere, on our cars, suitcases, tables, and even Electric Balance Boards (AKA Segways/Hoverboards).</p>

<p>Other notable inventions include the lightbulb. Patented by Thomas Edison in 1879, this handy product allows us to illuminate rooms without the use of a candle or lantern! And we can&#39;t forget the telephone. This was invented by Alexander Bell in 1876 and has changed the world. Developments in technology allow us to make calls to the other side of the world or even talk without the use of cables. Furthermore services such as Skype, which were once thought a sci-fi fantasy, allow us to communicate across the globe, without wires, face to face!</p>

<p>We were inspired when we started to think about all these incredible inventions that we take for granted today, so we&#39;ve created a list of some of our favourite useful inventions that are available at Total Merchandise.<br />
&nbsp;</p>

<h3><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/mighty-mug-go" target="_blank">The Mighty Mug Go</a></h3>

<p>&nbsp;</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/mighty-mug-go" target="_blank"><img alt="Buy the Mighty Mug Go from Total Merchandise." src="https://www.totalmerchandise.co.uk/assets/images/mighty-mug-go.jpg" style="width:400px" /> </a></p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>The Mighty Mug may not be quite as useful as Bell&#39;s telephone or Edison&#39;s light bulb, however, it can be a lifesaver. This revolutionary mug features suction cup technology - this means it will stick to a desk and can&#39;t get knocked over. Fortunately, due to a simple system, this cup can be picked up with the ease of any regular mug.</p>

<p>The first mugs were created somewhere from 6500 to 3000 BC. Created using a pottery wheel these handy objects often featured handles - the design hasn&#39;t changed much today.</p>

<p><br />
&nbsp;</p>

<h3><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-twist" target="_blank">USB Stick</a></h3>

<p>&nbsp;</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-twist" target="_blank"><img alt="Buy USB Flashdrives from Total Merchandise" src="https://www.totalmerchandise.co.uk/assets/images/usb-flashdrive.jpg" style="width:400px" /> </a></p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>Most of us use a USB flashdrive in day-to-day life. We recently ran a competition, asking which of our products was the most useful. Interestingly the USB stick came out as the obvious winner. Without a USB stick how would we share files that are too large for email or Dropbox? Would we still be using the comparatively cumbersome alternative of the CD. A version of the USB stick was invented in Israel in 1999 and has proved hugely useful ever since.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-favourite-inventions-available-from-total-merchandise</link>
      <pubDate>Tue, 17 Nov 2015 15:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Tree-mendous Christmas Ahead]]></title>
      <description><![CDATA[<p>You don&#39;t need to be a rocket scientist to know how busy the retail market is during the festive period. This time of year is when the shops become almost unbearably busy, you spend hours trawling websites and the postman looks constantly flustered.</p>

<p>Online shopping is becoming more and more popular for several reasons. One is that it means people don&#39;t need to find the time to make a special trip to the shops, and another is that it&#39;s just so convenient doing it from the comfort of your own home. The package is delivered, and the shopping is done without one queue amongst disgruntled festive shoppers fighting for the last pair of PJ&#39;s.</p>

<p>We&#39;ve come across a few interesting facts and figures relating to last year&#39;s online shopping recently. As you can see below, Christmas 2014 saw a 19.5% increase in online sales, and the average household spend wasn&#39;t far off 1000 pounds! Retailresearch.org is predicting an even bigger Christmas for the retail sector this year, and we have no doubt those predictions will come true!</p>

<p>&nbsp;</p>

<p><em>Source: retailresearch.org</em></p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-tree-mendous-christmas-ahead</link>
      <pubDate>Fri, 13 Nov 2015 09:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Creating Designs For Promotional Products]]></title>
      <description><![CDATA[<p>We see thousands of promotional products coming through our doors at Total Merchandise - all with impeccable logo designs that are professionally printed. The process of creating a promotional product can sometimes be a little tricky, so we&#39;re always happy to help with bits along the way, offering guidance and advice where you need it. A common problem when printing is getting the logo just right, with colours, sizes, cropping and more.</p>

<p><strong>Size</strong><br />
Depending on your selection, your product will have a different sized area which can be printed on. Some products have only one place where they can be printed while others have multiple. All of our product listings have this sort of information listed, including a detailed description of the area that can be printed.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/marrow-mug" target="_blank" title="Order the Marrow Mug from Total Merchandise."><img alt="Our Marrow Mug, one of our best selling promotional mugs." src="https://www.totalmerchandise.co.uk/assets/images/marrow-mug-listing.png" style="width:100%" /><br />
The Total Merchandise Marrow Mug listing.</a></p>

<p>Above we can see the listing for one of our best sellers &ndash; the popular Marrow Mug. You can see that the print area depends on the method of printing which is chosen. We&#39;ll cover a bit about printing processes a little bit later.</p>

<p>For the purpose of this example we&#39;ll use the 220x50mm size. That means that the area you can print in is 220 mm wide, by 50 mm high. Because of the size constraints you may wish to edit your logo to make it wider if it&#39;s already a tall logo. See our example below.</p>

<p><img alt="An example of how a logo can be adapted to be printed on a promotional product." src="https://www.totalmerchandise.co.uk/assets/images/tm-logo-example.png" style="width:100%" /><br />
An example of a logo which could be edited to fit the print area better.</p>

<p>As we can see, this logo can easily be re-composed to fit a wide print area. If the original tall logo was used then it would have to be scaled down and printed small and narrow. Alternatively, different products may require a taller logo for which the original logo would be perfect.</p>

<p><strong>Colour</strong><br />
If you&#39;ve shopped around Total Merchandise at all then you may have noticed the range of printing methods available. We&#39;ve got direct, 1 colour transfer, 2 colour transfer and engraving &ndash; just to name a few. Depending upon the printing method used your logo may be slightly different. A single colour print will (believe it or not) only be printed with one colour, so your logo will be visually similar to a silhouette. Most professional logo designers will keep this in mind, providing you with a single colour version for this purpose. Other printing methods, such as direct printing, will print in a similar way to your home colour printer, showing a full range of colours.</p>

<p>We match your colours using the Pantone system, this is a book of colours which ensures that every printer will print a single colour identically. Pantone made news recently when they introduced the colour &ldquo;Minion Yellow&rdquo; - based on the yellow skin colour of the &#39;Despicable Me&#39; minions.</p>

<p>At Total Merchandise, we endeavour to make the printing process as simple and pain-free as possible. If you still have any unanswered questions, try our <a href="https://www.totalmerchandise.co.uk/pages/frequently-asked-questions" target="_blank" title="Visit our FAQ page.">FAQ page</a> or <a href="https://www.totalmerchandise.co.uk/pages/contact" target="_blank" title="Contact us here.">contact us.</a><br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/creating-designs-for-promotional-products</link>
      <pubDate>Wed, 11 Nov 2015 12:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Lost Meaning Of Symbols]]></title>
      <description><![CDATA[<p>With the introduction of Twitter&#39;s new heart icon to replace the well-known star, we&#39;ve read a lot of different articles discussing the reasons behind it and the opinions surrounding it. Some argue that it was stupid to limit Twitter users to one positive emotion at a time when Facebook is introducing a whole range of different emotions, but all this got us wondering about where the heart symbol came from in the first place.</p>

<p>It turns out there are many different symbols we see on a daily basis that we don&#39;t actually know the true meaning of!</p>

<p><strong>The Heart Symbol</strong><br />
It turns out the symbol primarily associated with Valentine&#39;s Day and love in this day and age, is actually rather ancient. There have been a few different uses for it throughout history, but the most original comes from the Roman Era. Apparently the Romans were particularly fond of a herb called Silphium, which was used in food but most importantly to them, it was apparently quite an effective form of birth control. The heart symbol comes from the shape of the seed of this plant and has been found embossed onto coins. Unfortunately, Silphium was used so extensively that it&#39;s now extinct, so we will never be able to see it for ourselves.</p>

<p><img alt="Twitter's new red heart symbol, replacing the classic star." src="https://www.totalmerchandise.co.uk/assets/images/red-heart.png" style="width:400px" /></p>

<p>&nbsp;</p>

<p><strong>The Barber&#39;s Pole</strong><br />
This well-known red and white stripy pole actually has a fairly grisly origin. Placed on the front of buildings to signify there&#39;s a barbershop inside, we pass these in the street without thinking twice. But did you know that barbers back in the Middle Ages also used to act as surgeons? They carried out all sorts of procedures like the removal of gallstones, but primarily they were known for bloodletting. It was believed people could bleed out their illness and bad spirits; so you would grab a bandaged pole, he would slice your wrists with a sharp knife and you would bleed down the pole into the bandages. There you have it!</p>

<p>&nbsp;</p>

<p><img alt="The retro barbers poll, famous around the world." src="https://www.totalmerchandise.co.uk/assets/images/barber-poll.jpg" style="width:400px" /></p>

<p>&nbsp;</p>

<p><strong>The Peace Symbol</strong><br />
The meaning of this symbol hasn&#39;t been forgotten, but the message behind why it was designed in the first place has. It was actually created by a man called Gerald Holtom in 1958, and it signified Nuclear Disarmament. It became a way to signify freedom and eventually was adapted in the 1960s to stand for peace and the hippie movement. The circle represents complete disarmament, and the lines within represent the human movements for the letters &#39;N&#39; and &#39;D&#39;. Clever!</p>

<p>&nbsp;</p>

<p><img alt="The peace symbol and its interesting history." src="https://www.totalmerchandise.co.uk/assets/images/peace-sign.jpg" style="width:400px" /></p>

<p>&nbsp;</p>

<p>This looks at just three symbols whose meanings have been forgotten, but rest assured there are many others! Can you think of any?</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-lost-meaning-of-symbols</link>
      <pubDate>Fri, 06 Nov 2015 11:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Top Branded Items for an Exhibition]]></title>
      <description><![CDATA[<p>An exhibition can be a great way to get your company in front of new people and improve brand recognition. If you&#39;ve been to an exhibition before then you&#39;ll know about the huge amount of promotional items available. To help you navigate through the world of promotional products for exhibitions, we&#39;ll be going through a few options for promotional merchandise, some tried and tested, and some a little more unusual.</p>

<p><strong>Tried and Tested</strong></p>

<p>There are a few products that you&#39;re almost guaranteed to see at these types of events, but there&#39;s a reason for that - they work.</p>

<p><strong>Pens </strong></p>

<p>A decent ballpoint pen is always useful, whether you&#39;re a journalist and spend days writing notes, or a computer user who needs to jot down a message quick. Rumour has it that some ballpoints can even be used as a lock pick for older bike locks, not that we recommend this use.</p>

<p>[182067]</p>

<p>Depending on the specific model of pen you decide on, a pen can have a sizeable area to print your branding on. Our best selling Curvy Ballpens are available in a huge variety of base colours and can be printed in an area of 60mm x 8mm.</p>

<p><strong>Tote Bags</strong></p>

<p>Especially with the UK&#39;s new regulations on shopping bags, these tote bags are becoming even more useful in day to day life. Use them to carry shopping, to store things around the house or to carry your lunch in - it&#39;s up to you.</p>

<p>[189679]</p>

<p>One of the best parts of these attractive bags is that they can contain other promotional merchandise. Either offer this as a combo pack of merchandise or rely on users placing competitors items into these bags, leaving your branding on top.</p>

<p><strong>Christmas Hats</strong></p>

<p>&#39;Tis the season to be jolly! At this time of year, the fun Christmas hat is the ideal fun promotional product.</p>

<p>[217133]</p>

<p>In the hands of the right audience, you could see the whole venue dressed in your branded hats!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-top-branded-items-for-an-exhibition</link>
      <pubDate>Wed, 04 Nov 2015 13:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Many Uses Of Sticky Notes]]></title>
      <description><![CDATA[<p>Sticky notes, a modern-day marvel... But, did you know that sticky notes were invented by accident? That&#39;s right, the inventor of sticky notes actually set out to create a super sticky high tack adhesive, but ended up creating the useful low tack material that&#39;s used on sticky notes today. Furthermore, the yellow colour of typical sticky notes comes from the colour of the scrap paper used for testing at the Post-It labs, which they decided to stick with.</p>

<p>Sticky notes have come a long way since 1974, they come in a variety of shapes and sizes, and almost any colour you could want! What&#39;s more, these notes can be printed with your company&#39;s logo, tying together your brand identity. At Total Merchandise, we have a <a href="https://www.totalmerchandise.co.uk/branded-products/sticky-notes-note-blocks" title="Shop for promotional stick post-it notes at Total Merchandise">whole category full of post-it notes</a>, including bite-sized A7 pads, A6 pads, or even pads in whatever shape you want.</p>

<p>So, the question we&#39;ve all been waiting for... What can you use your sticky notes for?</p>

<p><strong>Writing Things Down</strong><br />
This is an obvious one, it&#39;s what post-it notes are meant for. They&#39;re useful next to the phone or anywhere on your office desk. Use the notes to remind yourself what was said over the phone, to sum up an email, or to write a to-do list, the possibilities are virtually endless!</p>

<p><strong>Office Decorating</strong></p>

<p>&nbsp;</p>

<p>Source: Bruck7, Imgur.</p>

<p>Office decor is often a bit dull, consisting mainly of whites and greys, so this worker (Ben) decided to spice things up a bit, by covering the walls in post-its! Ben used a superhero theme, creating his simplistic designs in Photoshop first, creating digital mock-ups of the designs, then finally sticking them to the walls. The designs included famous characters such as Superman, Wonder Woman, and Spiderman.</p>

<p><strong>Enforcing Parking Offences</strong><br />
You might remember the video of an angry Brazilian man whose car got covered in post-it notes after he parked in a disabled spot. If not here it is:</p>

<p>&nbsp;</p>

<p>This is certainly a more alternative use for post-it notes. And perhaps a better system than parking tickets?</p>

<p><strong>Who Am I?</strong><br />
This game is a classic, and can be played with post-it notes! Have someone write down a famous character or person on a sticky note, stick it to your head, and then ask questions about the person in an attempt to work out who you are. However, you can only ask yes or no questions. Perhaps a fun one to play with the family at Christmas?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-many-uses-of-sticky-notes</link>
      <pubDate>Thu, 29 Oct 2015 13:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Origins of Halloween]]></title>
      <description><![CDATA[<p>Halloween is radically different from the celebration it used to be, but how did it all start? We&#39;ve dug around and found some interesting history surrounding Halloween...</p>

<h2>The Early Days of Halloween</h2>

<p>Historians have found Halloween rituals dating back to the Celts, settlers that lived in the UK and France 2000 years ago! This is considered to be the origin of Halloween. The Celtic year ended in November, for them this was the end of summer. Due to the cold conditions at this time of year, it was associated with human death - therefore Celts felt that at this time in the year, the void between the living and dead was at its weakest. At the end of October, they celebrated Samhain, which was believed to be the time when ghosts roamed the earth. Due to the presence of these spirits, Druids (Celtic priests) believed that they could make powerful predictions about the future, helping the Celts to survive and prosper. To celebrate the event, the celts used bonfires, where they sacrificed animals and crops to the Celtic gods, they also wore dead animal heads as costumes.</p>

<p><img alt="An illustration of a Celtic warrior." src="https://www.totalmerchandise.co.uk/assets/images/celtic-warrior-illustration.jpg" /></p>

<p><em>Source: <a href="https://commons.wikimedia.org/wiki/Category:Celtic_peoples#/media/File:Das_K%C3%BCrschner-Handwerk,_1._Jg._Nr._1,_S._38,_Gallischer_Krieger,_1._Jahrhundert.jpg" target="_blank">Schleicher, Wikimedia Commons.</a></em></p>

<p>Later, Romans invaded the Celtic lands, they combined a couple of Roman celebrations to create their own version of the Celts&#39; celebration: Feralia, a day when Romans commemorated the dead, and the honouring of Pomona, the Roman goddess of fruit and trees, this is perhaps how apple bobbing originated.</p>

<h2>The Seed Of Pumpkin Carving<br />
<br />
<img alt="A patch of Pumpkins, now used to carve into Halloween Lanterns" src="https://www.totalmerchandise.co.uk/assets/images/pumpkin-patch-halloween.jpg" style="width:100%" /></h2>

<p><em>Source: Unsplash </em></p>

<p>These days pumpkins are fun and goofy lanterns, synonymous with Halloween. However, they weren&#39;t always so welcoming. The story of the Jack o&#39; Lantern originates in Ireland, with the tale of Stingy Jack. The story goes something like this:</p>

<p>Stingy Jack was a man who liked to play tricks on people: his family, his friends, and even the Devil. One day he tricked the Devil into climbing up a tree, while he was up there, Jack surrounded the tree in crosses, trapping the Devil up the tree. In return for letting him go, the devil promised not to take Jack&#39;s soul when he died.</p>

<p>Jack eventually died, but he was not allowed into heaven due to his actions in life. When he went to hell the devil kept his promise and didn&#39;t allow Jack entry, leaving Jack trapped in the dark space between Heaven and Hell. Jack complained to the Devil, who responded by throwing him an ember from hell to light his way. Jack put this ember inside a turnip to create a lantern, becoming &#39;Jack of the Lantern&#39;.</p>

<p><img alt="A traditional Irish Turnip lantern." src="https://www.totalmerchandise.co.uk/assets/images/irish-turnip-lantern.jpg" /></p>

<p><em>A traditional Irish Turnip Carving. <a href="https://commons.wikimedia.org/wiki/Halloween#/media/File:Traditional_Irish_halloween_Jack-o%27-lantern.jpg" target="_blank">Source: Rannphairti Anaithnid, Wikimedia Commons.</a></em></p>

<p>Originally Jack o&#39; Lanterns were carved from turnips, but when the Irish migrated to America, they soon found that pumpkins were much easier to carve and so they became the Halloween Lanterns we know today.</p>

<p><img alt="A child trick or treating in a skeleton costume." src="https://www.totalmerchandise.co.uk/assets/images/skeleton-costume.jpg" /></p>

<p><em>Source: <a href="https://commons.wikimedia.org/wiki/Halloween#/media/File:Trick_or_Treater.jpg" target="_blank">Don Scarborough, Wikimedia Commons.</a></em></p>

<p>Halloween&#39;s been around for a long time, and a lot has changed, the Celtic traditions of wearing animal heads have turned into dressing up in skeleton suits and characters from horror films and Halloween turnips are now carved pumpkins. Halloween is a fun celebration which is celebrated across the world in all sorts of locations, even here at Total Merchandise we get involved, selling all sorts of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-lollies" target="_blank" title="Buy Halloween sweets from the Total Merchandise Store.">sweets</a> and even <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-pumpkin" target="_blank" title="Fun pumpkin shaped stress balls from Total Merchandise.">pumpkin stress balls</a>!</p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-origins-of-halloween</link>
      <pubDate>Wed, 28 Oct 2015 11:11:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[6 Back to the Future Predictions For 2015]]></title>
      <description><![CDATA[<p>30 years ago today Back to the Future II hit cinemas and made some pretty ambitious predictions for the world on today&#39;s date of 21st October 2015. According to the movie, by now we&#39;re supposed to have flying cars, food hydrators, and robot petrol fillers, but it&#39;s obvious some of the predictions are completely off the mark. Some of them, however, we use on a daily basis, so we thought we&#39;d have a look at which of the predictions actually came true, and which ones definitely haven&#39;t (yet).</p>

<h2>1. Hoverboards</h2>

<p>Marty McFly uses a Hoverboard in the movie as an evolved version of a skateboard, and it looks a lot of fun. Sadly though, this doesn&#39;t seem to have been made into an actual marketable product quite yet, although the designs and technology for such a gadget are currently in development. Who knows, maybe in 10 years we&#39;ll be providing Total Merchandise Hoverboards to businesses! It would certainly be a great way to get around.</p>

<p>&nbsp;</p>

<p><img alt="The Back To The Future hoverboard" src="https://www.totalmerchandise.co.uk/assets/images/Hoverboard.jpg" style="width:420px" /></p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<h2>2. Video Calls</h2>

<p>This one definitely came true, with programmes such as Skype now an everyday staple in offices and homes throughout the world. In fact, our 2015 has surpassed the expectations of the movie and the power to make video calls is sitting in our pockets! There are so many other ways to do it too, be it through your iPad or your TV. So what&#39;s next? 3D video calling perhaps? Or holograms maybe? Time will tell!</p>

<p>&nbsp;</p>

<h2>3. Self-tying Shoes</h2>

<p>In 2011, Nike released a limited edition replica of the famous self-tying trainers worn in the movie, but it did not feature the power laces. Since then there has been speculation and reports that Nike is working to reproduce a full working set of these, but unfortunately, it seems we will have to wait a bit longer for them. And even longer for self-tying shoes to become the norm! This was perhaps one of the more ambitious predictions from Back to the Future II, but not as ambitious as the next one...</p>

<p>&nbsp;</p>

<p><img alt="The Back To The Future hoverboard in use" src="https://www.totalmerchandise.co.uk/assets/images/Hoverfeet.jpg" style="width:420px" /></p>

<p>&nbsp;</p>

<h2>4. Tablet Computers</h2>

<p>Marty McFly is approached by a man holding something that looks suspiciously like an Apple iPad in the movie. This is another gadget that has surpassed what was predicted 30 years ago and continues to develop now. With various different designs and uses, where would we be without our tablets to read with on holiday, or use while on the go? The question is, did the original idea come from Back to the Future II?...</p>

<p>&nbsp;</p>

<h2>5. Self-drying Clothes</h2>

<p>Ah, the convenience that would come from such an invention as self-drying clothes! Caught in the rain? No problem, you&#39;ll be dry in 30 seconds. Alas, this has yet to be invented, but could potentially be possible in a few years time. There is already &#39;intelligent clothing&#39; that detects changes in weather or displays your mood using sensors, so perhaps a jacket that goes from wet to dry on its own is a thing of the future! But maybe without the hand dryer-like effects?</p>

<h2>6. Doors With Fingerprint Recognition</h2>

<p>We aren&#39;t able to gain access to our houses using fingerprint recognition yet, but we can use our fingerprints to access our mobile phones, suggesting that soon it might be the norm! It&#39;s a great way of ensuring your mobile is secure, and there&#39;s no reason why the technology can&#39;t be developed to secure other things. Another use of fingerprints in the movie is to pay for things, which hasn&#39;t happened yet either, but perhaps that&#39;s the future of today&#39;s contactless payment?</p>

<p>&nbsp;</p>

<p>&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/6-back-to-the-future-2015-predictions</link>
      <pubDate>Wed, 21 Oct 2015 12:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Cracking Stocking Fillers From Total Merchandise]]></title>
      <description><![CDATA[<p>Here at Total Merchandise, we love all of the different occasions that take place&nbsp;throughout the year - from having a bit of time out on a bank holiday&nbsp;to eating our body-weight in chocolate at Easter and, not forgetting, the small occasion called Christmas!</p>

<h2>Why Are Stocking Fillers The Perfect Promotional Gift?</h2>

<p>Presents are a big part of the Christmas holidays, they&#39;re great to both give and receive. When filling up stockings you often need a few smaller presents to add into the mix. Smaller gifts are also a great opportunity for your business&#39; marketing campaign during the festive season. Whether you&#39;re attending a trade show, gifting your loyal customers or&nbsp;treating your employees for a year of hard work, a branded gift is a fun way of expanding your brand awareness.&nbsp;</p>

<p>We have put together a list of some of our favourite festive promotional items perfect for your marketing activities this Christmas season.&nbsp;</p>

<h2>Tube Power Banks</h2>

<p>Everyone loves a handy gadget at Christmas. These tube-shaped power banks are available in six different colours with your brand design printed in up to two colours - perfect for powering up your marketing campaign!</p>

<p>[189825]</p>

<h2>Stress Christmas Pudding</h2>

<p>Squeeze away the stress of Christmas shopping with these fun Christmas Pudding Stress Balls, printed&nbsp;with your business&#39; branding.</p>

<p>[616]</p>

<h2>Hot Chocolate Refresher Packs</h2>

<p>Nothing beats cosying up with a hot chocolate and marshmallows on a cold winters day. Fulfil your customer&#39;s needs with these custom printed Hot Chocolate Refreshers Packs!</p>

<p>[196225]</p>

<p>Christmas is&nbsp;the most wonderful time of the year so&nbsp;fill your stockings with fun, festive promotional gifts. Put a holly-jolly smile on your clients and employees faces with <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">branded Christmas giveaways</a>!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/cracking-stocking-fillers-from-total-merchandise</link>
      <pubDate>Wed, 21 Oct 2015 11:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1bfc3e08daecd2e213173f50cdd069fdff7dd4f0.png" type="image/png" length="1373265"/>
    </item>
    <item>
      <title><![CDATA[Become Environmentally Friendly Today]]></title>
      <description><![CDATA[<p>Environmental sustainability has been a hot topic for a few years now, though some people would rather have us believe that global warming is a myth, the evidence is showing that the earth&#39;s climate is getting warmer and warmer. In an effort to prevent further environmental damage, governments, companies and regular people have all been trying to cut down on their emissions and waste. For example, the UK government has recently introduced a new 5p charge for plastic bags in order to make people think twice about using new bags, rather than reusing their previous bags and bags for life.</p>

<p style="text-align:center"><img alt="An image of an industrial landscape" src="https://www.totalmerchandise.co.uk/assets/images/industrial-area.jpg" style="width:650px" /></p>

<p>In this current environment, as more and more people become aware of the risks of global warming, it&#39;s important for businesses to try to be environmentally responsible. Huge firms have started making efforts to become more environmentally sustainable. Even previously highly polluting businesses such as Parcelforce are making an effort, including their recent &#39;Turning red vans green&#39; campaign. This involved purchasing over 1,000 new advanced eco-friendly vans from Mercedes Benz, fitted with the ECO-Start system, which automatically cuts the engine if the vehicle is stationary for a short period of time.</p>

<p>You can read the <a href="https://www.totalmerchandise.co.uk/pages/environmental-policy">Total Merchandise environmental policy</a> here.&nbsp;At Total Merchandise, we&#39;re always making considerations for the environment. Did you know that we don&#39;t print a catalogue? That means we save paper, which might end up in landfills or be burnt. When choosing products to sell we also consider their environmental implications. Check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" title="Eco-friendly promotional products">&#39;Eco-Friendly&#39;</a> category, filled with recycled and reusable products.</p>

<h2>How Can I Be More Environmentally Responsible?</h2>

<p>There are a huge amount of ways you can be more environmentally focused. Simply turning down your thermostat by one or two degrees can lower your emissions and your spending on home heating. Why not take a reusable bag shopping with you, instead of wasting thin, disposable plastic bags. While you&#39;re at the supermarket, make sure to check the labels on the items you buy, products which are shipped from far across the world result in high emissions so it&#39;s best to buy local.</p>

<h2>How Can My Business Be More Eco-Friendly?</h2>

<p>There are a few simple things a firm can do to be more sustainable. Try to buy recycled, this includes things like office supplies. You can buy recycled paper, pens made from recycled plastic, and coasters created from recycled rubber. Instead of printing documents, they can be emailed around, but make sure to recycle anything you do print. Finally, your customers may enjoy <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags?filter_special_category=eco-friendly" title="Buy promotional branded reusable bags at Total Merchandise.">eco-friendly bags</a>, these are a great way to encourage environmental consciousness and get your brand name out.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/being-environmentally-friendly-today</link>
      <pubDate>Fri, 16 Oct 2015 15:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Impact of Facebook Expressions on Businesses]]></title>
      <description><![CDATA[<p>For years Facebook has been pressured to add a &#39;dislike&#39; like button to their popular Facebook platform, and for years they&#39;ve declined to do so, until recently... Facebook recently announced that they&#39;re working on adding more buttons other than a simple &#39;like&#39;. These buttons are being created to express a range of emotions currently not available, such as empathy. Why would you want to &#39;like&#39; images of a car crash or a natural disaster? Instead, you will be able to convey other expressions, and this is where buttons such as the sad face come into play. Alternatively, if you want to do more than simply &#39;like&#39;, then you&#39;ll be able to &#39;love&#39; a post instead. The possibilities are almost endless! This new tool is currently still being tested, but at the moment the faces seem to be based on the highly popular emojis used by millions, which originated in Japan (but that&#39;s a story for another blog).</p>

<p>The big question is, what does this mean for businesses who use Facebook for marketing, like us? As the feature is yet to be officially released, we don&#39;t know but there is much speculation from businesses already. Users may use these new Facebook emotions to be negative towards those posts which they find &#39;spammy&#39;, but they may also simply continue to ignore these posts. Some brands are worried that this new feature could encourage negativity towards their brand and this may be a rational fear, however, we&#39;ve had the review system for some time now, which could&#39;ve caused very similar issues. Even now people could damage a brand by reviewing a page as one star, bringing down a company&#39;s ratings and possibly spoiling its image. Luckily, for most business pages this hasn&#39;t happened.</p>

<p>Another way to look at this situation is as a new metric; a way to measure the success of your social media campaigns and work out what engages fans and what doesn&#39;t. This could provide a much deeper analysis than Facebook&#39;s &#39;Insights&#39; tool already offers, allowing marketers to create posts which truly interest and engage fans.</p>

<p>Alternatively, pages could use emotions such as the angry expression to interact with their fans and other pages. Why not &#39;love&#39; that a fan&#39;s had a baby, get angry at bad news or laugh at a funny video. Interaction with content other than your own is a great way to get your name out there and be recognised as part of the Facebook community. Interacting with people this way can make your brand more personable, human, and trustworthy.</p>

<p>At Total Merchandise, we see this new feature as an asset to our social media campaigns, and we are hopeful they won&#39;t affect us negatively. We&#39;re looking forward to seeing what they&#39;re like. Let us know what you think about this feature by tweeting us or posting on our Facebook page, we&#39;d love to hear from you!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-impact-of-facebook-expressions-on-businesses</link>
      <pubDate>Thu, 15 Oct 2015 12:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Guide To Creating An Individual Business Card For Your Brand]]></title>
      <description><![CDATA[<p>We&#39;ve heard that it&#39;s not about how a business card looks, but how it is presented that makes the real impact on a potential client. This might be true, but having an interesting and relevant business card can&#39;t hurt, in the same way, that a promotional product relevant to your business is important.</p>

<h2>Shape &amp; Size</h2>

<p>We&#39;ve all seen countless standard sized rectangular business cards and there&#39;s a reason for this. A business card should fit snuggly into a wallet or purse, if your business card is much bigger than this it may be discarded. If a card is too small it might look strange and reflect negatively on your business. Furthermore, when buying cards, it is usually easier to find a service that will print cards in standard 55x85mm sizes rather than in other shapes and sizes, this also makes standard sized cards cheaper.</p>

<p>If you&#39;re willing to break the bank a little and buy cards in a more interesting shape then there are many different ways you can go with a card. A restaurant could utilise circular cards, giving out business cards that look like plates, perhaps with their favourite dish on. A band could give out cards in the shape of guitars, and an accountant could have a set of business cards in the shape of a sales revenue graph.</p>

<h2>Material</h2>

<p>The average business card is made from plain old white card, this material can be printed in any set of colours with relative ease making it suitable for any business card, but other materials may be more relevant or &#39;on brand&#39;.</p>

<p>A company promoting environmental sustainability could use a recycled card in their design. This is usually a brown colour, meaning it can only really be printed on in black or white. It shows an environmental focus, staying true to the company&#39;s beliefs.</p>

<p>There&#39;s a huge range of other flat materials that could be used, some woodwork companies burn their details onto wooden veneers and there are even survival training firms creating edible business cards from thinly sliced dried meats!</p>

<h2>Unique Features</h2>

<p>The most creative business cards use interesting features to get the attention of a client. The card can feature a sample product or could transform into something different.</p>

<p>A garden centre could have a business card containing seeds, or a divorce lawyer could have a business card that&#39;s split into two separate cards.</p>

<h2>Relevance</h2>

<p>If you have a creative idea for a card, it may be a good idea to consider its application. Some ideas might work for one industry but be irrelevant to another, for example, it would be silly for a vegan restaurant to have edible meat business cards.</p>

<h2>Breaking The Mould</h2>

<p>Business cards are tried and tested, but why not try something different. We reckon there are a few promotional products that could be functional business card alternatives. A pen could be printed with your name, number and website, this could easily be given to people in a time of need. Maybe a stress ball could be used by a masseuse or a beach ball could be used by a beach bar.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-guide-to-creating-an-individual-business-card</link>
      <pubDate>Wed, 07 Oct 2015 12:05:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Basics of Logo Design]]></title>
      <description><![CDATA[<p>A logo is the centre of a brand identity. For big companies, a quick glance at a shape or single letter can result in people recognising the company instantly. When ordering promotional products, the printed logo is extremely important, and putting some thought into how it will look in different situations is worth the time. Your logo will be how the client remembers your company and could be the very first thing they see of your company. This blog will be looking at the current trends in logo design, including typography, colours and other styling choices.</p>

<h2>Colours</h2>

<p>Colours are a key part of a logo. Most brands have one or two key colours, and these colours are considered very carefully before being chosen for the final design. Some of your favourite websites may use the colour blue on their logo, an example is a well-known social media website. Recent psychological research has shown that blues have a calming effect and can stop the brain from feeling tired, this makes people stay on a website for longer periods of time.</p>

<p>On the other hand, reds are considered to make the brain think more aggressively, this is why the bad guys in movies or video games are often portrayed with a red palette.</p>

<p>Green brings to mind images of the environment, this is why environmentally friendly firms will often use green colours for their branding.</p>

<h2>Typography</h2>

<p>There are two main types of typefaces which are commonly used, serif (pictured) and san serif &ndash; the text this blog is written in is a san serif font. We can see serifs in the image below, they&#39;re the small &#39;hooks&#39; on the end of the lines. San serif generally looks more modern, while serif text looks more classical.</p>

<p><img alt="An example of an extruded serif font." src="https://www.totalmerchandise.co.uk/assets/images/extrusion.png" style="height:400px; width:400px" /></p>

<h2>Design Trends</h2>

<p>In a retro design, extrusions are becoming more popular. Extrusion is a term from 3D design, it means that something is extended outwards, like this letter. Detailed extrusions are becoming more and more popular in logo design due to their retro styling.</p>

<h2>The Total Merchandise Logo<br />
<br />
<img alt="A breakdown of the design techniques used in the Total Merchandise logo." src="https://www.totalmerchandise.co.uk/assets/images/tm-logo-analysis.png" /></h2>

<p>Here we have broken down the Total Merchandise logo into its key elements.</p>

<p>The Total Merchandise logo uses a simplified brand name, TM, which means it can still be read at any size, whether it&#39;s on a tiny letterhead, at the top of a website, or on a huge poster. This is great if we were to print on smaller promotional products, whereas for bigger products we might use the longer more detailed version of our logo.</p>

<p><img alt="The longer version of the Total Merchandise logo." src="https://www.totalmerchandise.co.uk/assets/uploads/Image/aboutus_mainimage.png" /></p>

<p>The TM letters are contained within a circle which draws the eye into the brand name.</p>

<p>The font used is san serif which is considered to be more modern and simple.</p>

<p>A &#39;Pick up sticks&#39; style refers to a series of seemingly random lines. Some logos use this for their entirety but the Total Merchandise logo uses it in small areas to create a small amount of detail and add a natural aesthetic.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-basics-of-logo-design</link>
      <pubDate>Wed, 30 Sep 2015 16:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[4 Branded Products You Will Need For A Successful Halloween]]></title>
      <description><![CDATA[<p>It&#39;s over a month away but in the world of promotional products you&#39;ve got to be prepared. Halloween was once a pagan festival however it has now been commercialised and used to sell sweets and scary costumes. Halloween can be a great time for advertising your company with a variety of themed products. Here are some of our favourites:</p>

<h2>Reflective Halloween Bags</h2>

<p>Kids love trick or treating, with all the sweets they&#39;re hoping to get, they&#39;re going to need a big bag to carry them in. The reflective Halloween bag is Halloween themed with the pumpkin design. What&#39;s more this bag features reflective strips on the seams which allow cars to see children as they walk from house to house. Safety first!</p>

<p>Get your branding printed on the back and have it seen by hundreds of people. This is perfect for a confectionary company or perhaps a fancy dress company. No matter what your company does, this item is an ideal Halloween promotion.</p>

<h2>Stress Pumpkin</h2>

<p>Carrying on with the pumpkin theme we have this pumpkin shaped stress toy. These small toys can be printed on the back with a single colour print, a black version of your logo would work perfectly and would complement the black shadowy face typical of pumpkin carvings.</p>

<p>This little toy will fit in any business as a fun toy to give away over October as both kids enjoy playing with them and adults enjoy using them to de-stress! These could be used by schools or charities as a fundraiser, as they could be sold to people in order to support the organisation.</p>

<h2>Glow Sticks</h2>

<p>Like we said earlier, it&#39;s important for children to be seen while travelling around the neighbourhood collecting sweets. These glow sticks are perfect for this, using chemical power to created colourful light. They are available in 7 different colours so you are bound to find one that fits your company branding.</p>

<p>These glow sticks could be a powerful and useful marketing tool for event planners, as gifts to the guests at a spooky Halloween party.</p>

<h2>Sweet Buckets</h2>

<p>Trick or Treating simply wouldn&#39;t be the same without sweets. That&#39;s why one of our favourite products is this bucket of sweets, which can be filled with a variety of different sweet choices.</p>

<p>Any company could use these as a reward for customers over the Halloween period in order to show how valued they are.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/4-products-you-will-need-for-a-successful-halloween</link>
      <pubDate>Tue, 22 Sep 2015 10:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Facts About Promotional Products]]></title>
      <description><![CDATA[<p>As we&#39;re sure you&#39;re aware, this week is the British Promotional Merchandise Association&#39;s Promotional Products Week. That&#39;s right, we&#39;ve got a whole week dedicated to our industry! Total Merchandise are Charter Associates of The BPMA which means you can buy from us and be sure of a quality product and service.</p>

<p>Ordering promotional products can require a lot of thought in terms of the brand exposure you could gain. You need to think hard about what your customer wants from an item you&#39;re giving away, and what you want to achieve from handing it to them.</p>

<p>This consideration for your customer can be helped along by keeping up with BPMA statistics and research from other sources. The BPMA and us here at Total Merchandise are always doing research on what type of products people want, and which products have been their favourite to receive. Other research includes what effect promotional merchandise has on people&#39;s emotions. We&#39;ve trawled through all these findings so you don&#39;t have to, and here are some questions that were asked.</p>

<p><strong>What&#39;s your favourite promotional product you&#39;ve received?</strong></p>

<p>If you&#39;ve looked at the Total Merchandise catalogue, you&#39;ll see there are thousands of items to choose from. This means it can be quite hard to settle on one strong item. In a BPMA study, a focus group were asked about their favourite promotional items they&#39;d ever received. There was a huge variation in responses, with some of our favourites including an inflatable dinosaur and a bar of chocolate.</p>

<p>According to our research, some of the best promotional items are useful and one of the most popular items ever is <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">USB flash drives</a>. We&#39;ve got a huge range available in all sorts of shapes and sizes.</p>

<p>Edible items are also very popular for us and we&#39;ve got all sorts from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-drinks">chocolate to candy canes</a>.</p>

<p><strong>Does promotional merchandise encourage people to switch brands?</strong></p>

<p>When asked by the BPMA, 29% of customers were encouraged to switch products or service providers due to promotional merchandise. This means that almost a third of consumers could be converted to your brand by a simple branded item give away.</p>

<p><strong>Why do marketers use promotional products?</strong></p>

<p>The BPMA have not just targeted consumers with their research, marketers have also been questioned about their spending habits and why they buy promotional items. Senior marketers explained that branded merchandise is a great tool for marketing. Reasons for this included:</p>

<ul>
	<li>Targeting customers effectively</li>
	<li>Long-lasting brand message</li>
	<li>Creation of loyalty</li>
</ul>

<p><strong>Sources:</strong><br />
https://bpma.co.uk/bpma-research-2012<br />
https://bpma.co.uk/bpma-research-2013</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-facts-about-promotional-products</link>
      <pubDate>Mon, 21 Sep 2015 13:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Favourite Promotional Products Created During the Queen’s Life]]></title>
      <description><![CDATA[<p>Today Queen Elizabeth II has become the longest reigning UK monarch, passing her great-great-grandmother, Queen Victoria, who reigned for 63 years and 7 months. A lot has changed in the queen&#39;s life including some pretty revolutionary new technology, in this blog post we&#39;ll be looking at some of the most revolutionary products in the Total Merchandise catalogue.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" target="_blank" title="Ball point pen">The Ball Point Pen</a></h2>

<p>This everyday item feels like it&#39;s been around forever. The ballpoint pen as we know it today was first created in 1938 by Lazlo Biro, a Hungarian newspaper writer who was frustrated at having to refill his fountain pen. Biro created a company in Austria and started creating these ballpoint pens. After the Biro ballpoint pen&#39;s success, other companies started to produce their own resulting in a variety of different types of pens, including pens using different inks such as rollerball pens.</p>

<p>A pen is a fantastic promotional product as people often use them and having them draw your branded pen out of their pocket can be a great way to spread your company&#39;s logo and message.</p>

<p>Rumour has it: During the space race, the US spent millions developing a pen that could write in zero gravity while the Russians simply used a pencil.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks" target="_blank" title="USB sticks">USB Sticks</a></h2>

<p>The USB stick is a little more recent than the ballpoint pen, it was first brought to market by IBM in 2000. The USB flash drive made it much easier to transfer data from computer to computer compared to CDs and floppy disks. The first USB sticks could store 8MB of data while today&#39;s capacities of up to 2TB are being planned.</p>

<p>A USB is another very useful promotional product, they are small enough to go on either a keyring or slip into the pocket and in the electronic age are always being used to hand over documents or other data. A USB stick with your brand on could be used often and seen by many, perfect for technological firms or almost any industry.</p>

<p>At Total Merchandise, we offer USB sticks in all shapes and sizes, including some in the form of business cards. These 21st-century business cards could be used to hold contact details and perhaps a portfolio of previous work, ready to hand to a potential client.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-rubiks-cube" target="_blank" title="Rubiks Cube">Rubik&#39;s Cube</a></h2>

<p>We&#39;ve all got a Rubik&#39;s Cube somewhere in the home. It was invented in 1974 by Hungarian sculptor Erno Rubik. Rubik&#39;s Cubes were probably most popular in the 1980s however are still used by &#39;speedcubers&#39; today, these are people who try to complete the cubes as quickly as they can. Speedcuber competitions are held worldwide.</p>

<p>Rubik&#39;s Cubes can be purchased from Total Merchandise printed with your company colours and with various images that are relevant to your company on each face, maybe one of your cubes will end up at a Rubik&#39;s Cube world event!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/some-of-our-favourite-promotional-products-created-during-the-queens-life</link>
      <pubDate>Wed, 09 Sep 2015 16:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Wrap Up Warm This Winter with Promotional Clothing]]></title>
      <description><![CDATA[<p>We have had a great summer in the UK this year, with plenty of warm, sunny days (and a few rainy ones too). The sunny days will soon be ending though, with the start of meteorological autumn today. It is not all gloomy though as the changing of the seasons means a whole new range of promotional merchandise for your company or organisation.</p>

<p>With the t-shirt weather gone, here&#39;s a list of our favourite warm clothing items:<br />
<br />
<strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/awd-college-hoodies" target="_blank" title="AWD College Hoodies">AWD College Hoodies</a></strong><br />
The All We Do College Hoody is warm and comfortable, perfect for the autumn and winter weather. It&#39;s created from high-quality cotton and polyester blend ensuring a luxury feel as well as good insulation. A hoody is something people will be more than happy to wear and might hold onto for years, this means your brand will be promoted in all sorts of places.<br />
<br />
<strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/branded-fruit-of-the-loom-mens-long-sleeve-oxford-shirts" target="_blank" title="Long Sleeved Shirts">Long-Sleeved Shirts</a></strong><br />
A long-sleeved shirt is much more formal than a simple t-shirt but can be worn as part of both a smart and casual outfit. Being long-sleeved, this shirt is much warmer than a t-shirt or polo, protecting the wearer from the elements, this makes it perfect for the cooler autumn weather.&nbsp;</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/promo-acrylic-rolled-down-beanie" target="_blank" title="Acrylic Rolled Down Beanie">Acrylic Rolled Down Beanie</a></strong><br />
Recent studies have shown that we lose around 10% of our body heat from our heads, a beanie hat is a great way to keep warm over the colder months whilst still looking fashionable. Furthermore, a hat like this can easily be added to any outfit, with your brand embroidered on the front this Acrylic Rolled Down Beanie would be perfect for anyone promoting a brand or organisation outdoors.</p>

<p>To really keep your customers and staff warm this winter look no further than a <a href="https://www.totalmerchandise.co.uk/branded-products/jackets">printed jacket</a>! With the harsh British winter weather, these branded jackets guarantee brand awareness rain or shine.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-clothing-for-the-colder-weather</link>
      <pubDate>Wed, 02 Sep 2015 12:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Luxury Promotional Gifts For The Business World]]></title>
      <description><![CDATA[<p>You have had a lovely summer holiday either here or abroad, but now you are back from your sunny retreat to rainy old England and facing the prospect of returning to the office. Maybe a free metal letter opener might cheer you up? If it would do that for you, it will more than likely cheer your customers up too.</p>

<p>A product with your company&#39;s branding on is useful in a variety of ways: to small, medium and also large companies, these items can promote the brand to the person you are giving it to, and anyone they interact with. Even better, these promotional materials offer you the opportunity to heavily control and focus your marketing, unlike a magazine advert your personalised mug, pen or even pair of sunglasses can be given to exactly your target market. Also, let&#39;s not forget that everyone loves free stuff, and any of these items are sure to please.</p>

<p>Total Merchandise offers a huge range of promotional material suitable for almost any business, here is a brief list of some of our favourite business gift ideas from the &quot;<a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts" target="_blank" title="Luxury Business Gifts">Luxury Business Gifts</a>&quot; section:<br />
<br />
<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/cross-stratford-ballpen" target="_blank" title="The Cross Stratford Pure Chrome Ballpen">The Cross Stratford Pure Chrome Ballpen</a><br />
Arguably the most popular promotional product is the ballpoint pen, this chrome Cross Stratford pen embodies quality with its pure chrome finish. Such a high-quality ballpoint like this might be used every day by the recipient and reminds them, and others around them, of your brand and company.<br />
<br />
<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/new-yorker-card-holder" target="_blank" title="New Yorker Card Holder">New Yorker Card Holder</a><br />
Hate it when your business cards get creased or dirty? Well, here at Total Merchandise we&rsquo;ve got a solution for you. The New Yorker Card Holder has a premium silver finish and can be engraved with your company logo, showing off your brand every time your client gets out one of their business cards.<br />
<br />
<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/large-moleskine-hardback-ruled-notebook" target="_blank" title="Classic Large Moleskine">Classic Large Moleskine </a><br />
With their simple design and quality feel, Moleskine notebooks are some of the most popular on the market. Because of this, you can feel confident that these notebooks will be lovingly used by your potential client, making them remember your company.<br />
<br />
<a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/metal-letter-opener" target="_blank" title="Metal Letter Opener">Metal Letter Opener</a><br />
Often overlooked, but none-the-less extremely useful is the simple letter opener. Why use your fingers when you can feel like an executive and open letters with this handy little tool.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/luxury-promotional-gifts-for-the-business-world</link>
      <pubDate>Tue, 25 Aug 2015 15:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Perfect Freshers Week Gift]]></title>
      <description><![CDATA[<p>It may feel like the universities have only just broken up for the summer, but that first week back is going to come round quickly. That&#39;s why we&#39;ve put together the perfect freshers week promotional gift, to make sure they return fully prepared with everything they need!</p>

<p>1. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/coloured-cotton-tote-bags" target="_blank" title="Coloured Cotton Tote Bag">Coloured Cotton Tote Bag</a><br />
This is what will hold each item making it convenient for a student to carry, and its bright colour means it&#39;s highly noticeable. These come in lots of different colours which will create a bit of demand because students tend to want their favourite colour or the same one as their friends. A bag is one of the most useful items you could provide as it&#39;s perfect for carrying books or a sports kit all year round, not just on the first day back, which will give your brand a lot more exposure than a smaller item.</p>

<p>2. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/americano-mugs" target="_blank" title="Americano Mugs">Americano Mugs</a><br />
For a university student, this will be perfect because coffee, or tea for some, is a necessity for getting to those early morning lectures on time! The fact it&#39;s a travel cup will be appealing because it means it can go to lectures with them and also they can put their own coffee in it, making it cheaper and therefore student loan friendly!</p>

<p>3. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/curvy-stylus-ballpens" target="_blank" title="Curvy Stylus Ballpens">Curvy Stylus Ballpens</a><br />
As we&#39;ve proven many times before, a pen is the most popular choice for a promotional product, and what student doesn&#39;t have a use for a pen? This particular one also features a stylus on the end for use with a tablet or mobile phone.</p>

<p>4. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a5-note-pad" target="_blank" title="A5 Pad">A5 Pad</a><br />
We think including a notepad will compliment the pen. These two items go hand in hand and will come in useful for quick note-taking. It could be considered a bit traditional when students tend to have computers and tablets now, but we still think a good old pen and paper combo comes in handy every now and again. After all, they don&#39;t run out of battery.</p>

<p>5. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/branded-talon-bottle-opener-keyring" target="_blank" title="Talon Bottle Opener Keyring">Talon Bottle Opener Keyring</a><br />
Let&#39;s face it, students drink. They will almost definitely be glad of a handy bottle opener attached to their keys and it lightens the promotional gift by letting them know you&#39;re aware it&#39;s not all about studying!</p>

<p>6. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-twist" target="_blank" title="USB Flashdrive Twist">USB Flashdrive Twist</a><br />
For saving and keeping track of all those essays and revision notes. A student necessity.</p>

<p>7. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/35ml-reusable-plastic-shot-glasses" target="_blank" title="35ml Reusable Plastic Shot Glass">35ml Reusable Plastic Shot Glass</a><br />
Last but not least is a shot glass, which is thrown in there for the same reasons as the bottle opener! We think it&#39;s nice to include some surprises.</p>

<p>Put together a promotional gift like this and students will be ready to start their year. Of course, this is just a basis and we have many other items to choose from in our Fresher&#39;s Week section. You could easily swap some of the products in our gift for some you might like better!</p>

<p>Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">freshers&#39;-friendly promotional merchandise</a>&nbsp;and contact us today for your quick quote.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-perfect-freshers-week-gift</link>
      <pubDate>Wed, 12 Aug 2015 09:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Customer Experience Building Blocks]]></title>
      <description><![CDATA[<p>By now you know how effective a promotional product can be, but it&#39;s not all about the free gift, it&#39;s about the overall customer experience too. When a customer is interacting with your business, they are looking for an entirely positive experience from start to finish, the promotional products you&#39;re handing out merely enhance the experience. This infographic will show you how you can apply the building blocks of customer experience to create what your customer is looking for, and how you can use these blocks for choosing the most effective promotional gift too.</p>

<p><img alt="Keeping fit in the office" src="https://www.totalmerchandise.co.uk/assets/images/tm-customerservicebuildingblocks.png" style="width:100%" /></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/customer-experience-building-blocks</link>
      <pubDate>Tue, 04 Aug 2015 12:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Keep Fit In The Office]]></title>
      <description><![CDATA[<p>Office items are the most popular promotional products, but it got us thinking about how many people sit at a desk on a daily basis.</p>

<p>Our increasingly inactive lifestyles are taking a toll on our health and we don&#39;t even realise. Risk of disease and long term health issues is increased if we sit down for long periods of time.</p>

<p><img alt="Keeping fit in the office" src="https://www.totalmerchandise.co.uk/assets/images/desk-workout.jpg" style="width:100%" /></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-keep-fit-in-the-office</link>
      <pubDate>Mon, 27 Jul 2015 12:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Evolution of the Promotional Product]]></title>
      <description><![CDATA[<p>To be a part of this industry means promotional products are a standard part of daily life, but believe it or not they weren&#39;t always used by companies. Someone came up with the genius idea of putting a brand on an everyday object, and we&#39;ve put together a timeline to take you through the development of that idea.</p>

<p><img alt="The Evolution of the Promotional Product" src="https://www.totalmerchandise.co.uk/assets/images/Evolution-of-the-Promotional-Product.jpg" style="width:100%" /></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-evolution-of-the-promotional-product</link>
      <pubDate>Tue, 21 Jul 2015 11:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What the Colour of Your Merchandise Says About Your Brand]]></title>
      <description><![CDATA[<p>Sight, Sound, Taste, Touch and Smell. The 5 senses are how we perceive and engage with the world, and although you can&#39;t always engage all of them at the same time, we&#39;ve got some ideas to work towards captivating your customer by playing on their senses.</p>

<p>The brain responds to visual stimuli as an initial reaction, meaning sight is one of the first senses engaged, so the colour you choose for your merchandise needs to relate to the colour of your branding in order to build the right visual identity. This is important because different colours provoke different emotions, and the promotional merchandise you&#39;re offering to the customer needs to be easily relatable to your company.</p>

<p>The colour emotion guide below shows you examples of colours and their associated meanings. If you think about brands that you already know, it&#39;s helpful to apply them to the image because you&#39;ll find that being aware of what the colour means helps you to understand what the company stands for a lot better.</p>

<p>Positive associations are key to getting the most out of your gift. A large number of our products come in a variety of colours and using our colour picker tool on our website will show you everything in that colour you choose. But this article isn&#39;t only about colour, it&#39;s about tapping into your customer&#39;s other senses too.</p>

<p>Depending on your type of business, the colour theme you&#39;ve chosen will reflect the types of products and services you offer, and it will generate an image of your brand to your target customer. An item like our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-oval" target="_blank" title="Stress Oval">Stress Oval</a>, for example, will engage with your customer&#39;s sight and touch senses, but you need to be mindful of picking the right colour. Red could be considered too aggressive for an item that&#39;s supposed to help soothe, so choosing a blue or even a white would be more appropriate. These colours are more calm and balanced.</p>

<p>If your branding is red, then a different item would serve you better such as one of our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/flexi-man-clocks" title="Flexi Man Clocks">Flexi Man Clocks</a>. It&#39;s bendable which engages with touch and sight, and also sound if your customer makes use of the alarm clock feature. It also provides entertainment value which would sit well with your fun and bold red branding.</p>

<p>There are so many different options to consider when choosing your promotional gift but hopefully reading this article will help you to consider things from your customer&#39;s perspective and ensure they are feeling the right way about your brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-the-colour-of-your-merchandise-says-about-your-brand</link>
      <pubDate>Mon, 13 Jul 2015 16:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Your Brand Should Turn to Eco-Friendly Bags]]></title>
      <description><![CDATA[<p>On the 5th October 2015, all large retailers (with 250 or more full-time equivalent employees) will be required by law to charge a minimum of 5p per single-use carrier bag or face fines of up to &pound;5000. Smaller businesses will not have to charge but will be encouraged to do so. Once retailers have deducted reasonable costs, it is expected that they will donate the proceeds from the charge to good causes as is already the case with similar schemes in Scotland, Northern Ireland and Wales.</p>

<p>So from October customers up and down the country will either need to provide their own bags or pay 5p per bag when doing their weekly/monthly shop. It would be foolish to think that most people will do the latter.</p>

<p>Therefore, now is the optimum time for all businesses who are looking to promote their company and brand to giveaway eco-friendly bags or at least offer them as a standalone product. Not only will this be good for the environment but more people will turn to use eco-friendly reusable bags when they do their shopping, therefore, giving the company providing them with free advertising every week.</p>

<p>The choice of styles and materials used for eco-friendly bags have grown enormously over the years and there is sure to be a colour, material and style that will suit any company that wants to promote their brand in this way, depending on their target market. From recycled cotton to biodegradable jute to recycled paper. The style can be a standard carrier bag, tote bag, pouch style bag, shopper or sports style. It really depends on who the company want to market and where they feel their core business would lie.</p>

<p>The thing to remember though is that with the new charge on carrier bags taking effect, the more useful the style, the more the bag will be used thus maximising the message the brand or design on the bag. Many people will start to take the same bag, if it has the strength of cotton or jute, with them when they do their supermarket or regular shop. So by marketing the business by giving away or selling eco-friendly bags, the company will not only be promoting their brand, but they will also be helping their target market and saving them money at the same time.</p>

<p>Within our range of promotional merchandise, you&rsquo;ll find a range of eco-friendly bags. Simply head to the &lsquo;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-eco-tote-cotton-jute-bags" title="branded eco bags">eco-bags</a>&rsquo; section of our site.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-your-brand-should-turn-to-eco-friendly-bags</link>
      <pubDate>Thu, 18 Jun 2015 14:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Promote Your Brand At A Fun Run]]></title>
      <description><![CDATA[<p>Sponsoring a charity fun run is not only extremely beneficial for the charity you are helping, but it is also a good way for your brand to get exposed to new potential customers.</p>

<p>Fun runs take place all year round, but during Summer you&#39;re pretty much guaranteed to find a run local to you every weekend.</p>

<p>So, how to promote a fun run? It is totally normal and expected that the main sponsor of a fun run promotes their brand throughout the day of a fun run. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/teardrop-banner-flags">Banner flags</a> can often be found not only at the start line, but also dotted around the course of the run. This is a great way to show your support for the charity in question and also continue to show your brand off throughout the day.</p>

<p>Running and water go hand in hand, the key to good exercise is staying hydrated. When taking part in a Summer fun run, you hope the weather is the sunny and day, this makes staying hydrated even more important. Whilst running, participants may carry a bottle around, but more likely to keep the water fresh they will enjoy the water being passed to them during the race, here is another great opportunity to show your brand name off. Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/200ml-disposable-plastic-vending-cups">200ml disposable plastic vending cups</a> are the perfect size for runners to have a quick sip of water whilst on the move.</p>

<p>When the race is over, participants will more likely than not need a bit more than a sip of water. Offering <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/500ml-bottled-water-screw-cap">promotional bottles of water</a> can be great for not only for participants but also for eager spectators waiting for their friends and family to finish the run.</p>

<p>Finishing a fun run would not be complete without receiving a medal at the end of it. Our Stamped Iron Medals make the perfect keepsake to remind successful runners of their day helping their favourite charity. The name of the event and logo can be stamped onto the medal, but you can print your brand logo on the ribbon at an extra cost giving you an extra area to print your brand name and logo onto.</p>

<p>Charity fun runs happen all year round and all over the country, if your brand is the position to give something back, sponsoring a fun run is not only a great way to do so but it also a great way to promote your brand at the same time to new potential customers. With our range of products, your brand should be in the runners&#39; minds well after their muscles have stopped aching!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-promote-your-brand-at-a-fun-run</link>
      <pubDate>Wed, 17 Jun 2015 09:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Keeping your Customers Safe with Promotion Products in Summer]]></title>
      <description><![CDATA[<p>The rumours and reports have been swirling around this week that a Summer UK heatwave is imminent, we will, of course, believe this when we see it for ourselves! Nevertheless, the talk of warm weather heading to the UK can only be a good thing. But with warm weather and long days spent in the Sun, it is essential to remember the health warnings and precautions that should always be considered.</p>

<p>Each year when the weather reports are showing temperatures of 26+, the newsreaders will always have a story to report on those that have suffered in the sun. However, there are ways your brand can not only help people stay safe and healthy during the Summer, but also promote your brand and services at the same time.</p>

<p>Today we are looking at <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">summer promotional merchandise</a> that will ensure your brand is promoted all over the country and maybe across the globe with those lucky travellers heading to even warmer climates over the next couple of months.</p>

<p>Protection from the sun is essential when relaxing on the beach, by the pool or in the park. But unfortunately, even though the dangers are widely reported and publicised many people still do not take necessary precautions when sun worshipping. Within our range of promotional products, we have many different varieties of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/f25-sun-lotion-tubes" title="promotional sun lotion">sun lotion</a>, an essential product when heading off on holiday or to the beach. Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/4ml-f25-sun-lotion-sachets" title="promotional sun lotion sachets">sun lotion sachets</a> also make great giveaway products, a handy product to give out at hot spots for sunbathers and introduce them to your brand.</p>

<p>If the worst has already happened and your customers have got a sunburn, your brand can still help. Our handy <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/my-kit-sunburn-kit" title="sun burn kits">sunburn kits</a> include Sun Cream x 2, Burn Gel x 2, Burn Lint Pads x 2, Lipbalm x 1, and Refreshing Wipes x 2. Suitable for any summer promotion or campaign. A great product for your customers to put in their bag before jetting away on holiday!</p>

<p>The sun is not the only danger in the Summer, many people (even without realising it) will often become dehydrated when the sun is beaming down. Staying hydrated is not only extremely important but also extremely easy! There really is no excuse for not carrying around a bottle of water to keep yourself hydrated in the Summer. We have a huge selection of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-water-and-sports-bottles" title="branded sports bottles">sports bottles</a> all perfect for taking on long walks or just packing in your bag ready for the day ahead. If you&#39;re looking for a variety of bottle that can be with you quickly, be sure to check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-folding-bottles" title="promotional folding bottles">promotional folding bottles</a>, not only are they easy to fold away after use, but they can be with you in 5 days from proof approval! A great way to promote your brand with every sip!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/keeping-your-customers-safe-with-promotion-products-in-summer</link>
      <pubDate>Wed, 03 Jun 2015 11:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Staying Connected to your Business]]></title>
      <description><![CDATA[<p>The way that business are run has changed tremendously over the last few years. Gone are the days when everyone went to the office at 9am and sat at a desk until 5pm and then went home and did it all again the next day.&nbsp;</p>

<p>The more conventional way of running a business has given way to more technology-based practices, which allow companies to keep costs lower by not having such large offices, giving more flexibility in the type of staff they employ and hours they work as they can work remotely and not necessarily 9-5. Being more flexible with the way your business is run will allow you to have a more stress-free life and also keep your employees happy as it will give them more freedom and allow them to keep a good work/home life which will mean that hopefully, they will be more committed to the company as a whole</p>

<p>On top of this new technology allows people to travel whilst keeping connected. Travelling for business has witnessed a tremendous rise in the last couple of years which means that companies can happily travel further afield to expand their business not just in the UK but also abroad.</p>

<p>Being able to stay connected with the team and keeping them informed of what is going on and your whereabouts is more important than ever if you are travelling. Whether you are in the car, or on a plane or in a hotel there are many portable devices that allow you to do this with ease.&nbsp;</p>

<p>If you decide to make your business more of a portable business where people can work from home, desk share or work when travelling you will need to provide them with the correct mobile technology to allow them to keep connected. It is important not to skimp pennies when providing them with the tools as you need to keep connected with them and be able to communicate wherever they are. Another important aspect is to learn to trust your staff and not micromanage them when they or you are away from the office. You need to give them the freedom to carry out their work and make them feel trusted and an important member of the team even if they or you are not in the office.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/staying-connected-to-your-business</link>
      <pubDate>Fri, 22 May 2015 13:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Schools Need Branding Too]]></title>
      <description><![CDATA[<p>The first impression you give to someone when you meet them, is usually the one that sticks, which is why it&rsquo;s so important to make that first impression count. This is the same for any business and particularly schools in this day and age of competition. When people are looking for schools or colleges for their children, they will always want the best one for obvious reasons. Many people think that having a brand is a term usually used for businesses but schools need to have a good strong brand as they are probably the brands that people see the most on a day to day basis. When the children are in their uniforms going to school, on the bus, in the high street. When the school mini bus takes them on trips and football or netball matches to other schools. All of these things will influence people and give them an opinion of the school.</p>

<p>Branding for schools and colleges is a must in this day and age. Schools and colleges have generally accepted that good branding is essential for their success. So the logo or motto that the school use is as important as all successful businesses&rsquo;. It is the schools way of marketing itself. When designing the logo, the school needs to make sure that as well as the parents and people in the locality, the logo appeals to the children as well. Modern fonts and bright colours that will make the school easily identifiable from the rest. A logo that will look good on not just uniforms but the school stationary, signage, PE kits and school bags to name just a few, even having the school mini bus wrapped with the logo or if budget allows supply the students with branded bags.</p>

<p>There are many different ways that the school can market itself. League tables and reports will always be really important to people. The calibre of the teachers will also reflect as will the way that the students carry themselves when they are outside of the school, but without a good logo or brand the school is not as easily identifiable as it could be. This means that people won&rsquo;t be able to identify with the school and it may miss out to other schools in the area, in the same way that a business with a poor brand will miss out to its competitors.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-schools-need-branding-too</link>
      <pubDate>Fri, 15 May 2015 12:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using company perks and rewards to motivate staff]]></title>
      <description><![CDATA[<p>Sometimes with some members of staff, receiving a salary on pay day is not enough of an incentive to keep them motivated and loyal to the company they work for. Whilst a lot of people will be more than happy with their salary, managers and company owners need to think of new ideas to hold their interest and loyalty. Many companies use reward systems for their staff but these do have advantages and disadvantages.</p>

<p>Effective reward is not just about raising salaries, but about finding the right reward system for the business and for the employees. One of the main factors that need to be considered first hand is how much of a reward scheme can the business afford? How does the reward system compare to the competitors?&nbsp; Will the reward scheme chosen suit the employees and inspire them with their daily workload.</p>

<p>Staff reward schemes do not have to be monetary, there are many other options and it may be trial and error before the right scheme works. A lot of staff are motivated by praise so the first reward should always be to thank the staff. Some staff are motivated by extra holiday, so this could be another option. If the company does not have a large budget then perhaps a quarterly or annual party as a way of saying thank you to everyone. If it can be arranged, then have the party during working hours, another way of saying thank you. Make the party fun with balloons, bunting and little giveaways on the tables personalised with the company&rsquo;s logo or motto on. The food can be served on specially printed plates, with matching serviettes, even the wine can have the company label on, a good way of promoting the business at the same time.</p>

<p>Competition within the staff can also be a motivational tool. A reward scheme within teams of employees or departments can work well. Perhaps have the award ceremony at the party, so everyone in the company can be involved. Present the winners of the scheme with a plaque or personalised glass trophy, this will undoubtedly make them feel that their work has been noticed and they are a valued member of the company.</p>

<p>As has already been mentioned, there are advantages and disadvantages to reward schemes of any sort and what may work for one company or one employee may not work for another. The important thing to remember is that whatever way the management chooses to reward their staff, they are trying to inspire and motivate their staff which can only be a good thing</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-company-perks-and-rewards-to-motivate-staff</link>
      <pubDate>Tue, 05 May 2015 16:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Data is King]]></title>
      <description><![CDATA[<p>Some say that the value of a business is largely dependent on the amount of client data that business stores. Businesses with a good CRM (Client Relationship Management) tend to know more about their clients including their trends; spend patterns, wants and dislikes, etc. Businesses with data lists for marketing also effectively have an opted-in list of recipients who have basically put their hands in the air and said &#39;&quot;I want to know more about your Business and products&quot;. It must be said though that data must be fresh, and it must be relevant and people must be opted in. We&#39;ve all heard of businesses that have &#39;bought&#39; lists of data in the past from unscrupulous suppliers and worse still, some of us have heard of businesses that go around &#39;scraping&#39; email addresses and contacts from web sites to use in an email marketing campaign.</p>

<p>  So, how do you go about keeping your opted-in subscribers happy, and to build your lists even further still? One word answer: Bribery! Clients need reassurance that you aren&#39;t going to use their personal contact information to continually bombard them with rubbish and let&#39;s face facts, they are subscribing for a reason...either to get prior notice of new products, special promotional offers or competitions, and corporate giveaways, etc. If you do decide to abuse their trust, the chances are that they will unsubscribe from any further mailings, and possibly even report you for spam. You don&#39;t want that.</p>

<p>So, start by collect minimum information from your subscriber list. Everybody likes to receive an email that addresses them as a named person, rather than just as a generic recipient of a mass broadcasted mailshot. Then perhaps encourage subscribers to add further detail...maybe their position within their company or maybe the county where their company is located. This divulgence doesn&#39;t seem like they&#39;re giving much away, but for you, you can start to build a profile of who your subscribers are and where they are based and so on.</p>

<p>  In terms of that bribery, we mentioned earlier on. Maybe run competitions from time to time or better still, giveaways. This is also an excellent opportunity to &#39;clean&#39; your lists. If users don&#39;t engage continually it could be that they aren&#39;t even receiving your emails or if they are, they may just be putting them straight in the spam folder or bin. So every now and again, clean your lists of data up.  </p>

<p>In terms of what you promotional giveaways could be...that&#39;s where we come in. We have thousands of low-cost items from pens, sweets, toys and office items. We have a super-friendly sales team who will happily tell you the sort of things they like to receive out of the blue and which fit your price range. Deciding to do all this at the last minute? Not a problem either as we have lots of lines ready for a superfast turnaround.   Remember, data IS king!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-data-is-king</link>
      <pubDate>Tue, 21 Apr 2015 09:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Providing great customer service to stay ahead of competitors]]></title>
      <description><![CDATA[<p>Customer service can be difficult to explain, and difficult to understand. The people who know best what customer service is, are the customers themselves because they are the ones who know what they want and expect. Providing good customer service can make all the difference to every company out there.</p>

<p>The thing to remember is that good customer service is not necessarily the product but the person dealing with the customer. How many times have you been to a restaurant where the food was fairly ordinary but the waiter/waitress more than made up for this by their attentiveness and personal service to you? The same way a really good meal in a beautiful restaurant, can be totally ruined by the waiting staff not providing the level of services you expected. I once read an article by a top chef who said even the most delicious lobster isn&rsquo;t good when service is poor, because poor service leaves a bad taste in your mouth.&nbsp;</p>

<p>Building a rapport with the client is the difference between providing good customer service and excellent customer service. Introducing yourself, shaking the client&rsquo;s hand, making eye contact, will help to make that person feel important. When you have finished dealing with them, perhaps provide them with your business card, with your direct details on or some sort of promotional merchandise that will make them remember your company and everyone likes a gift!</p>

<p>Providing good customer service over the telephone can be the most difficult to achieve as the customer cannot see the person who is talking to them and whilst the employee on the phone may have all the product knowledge there is, if they talk in monotone quiet way it can come across as uninterested, whereas if they are too loud and talk fast, this can come across a little bit brash and &lsquo;over the top&rsquo;. Again by introducing yourself, answering the call promptly and reaffirming the customer&rsquo;s requirements at the end of the call you can make all the difference between the customers&#39; perception of whether it was good customer service or not.</p>

<p>If your company provides good customer service to your customers then in effect you have made them a demanding client. A demanding client/customer is not a bad thing because they will be disappointed if they go elsewhere and do not receive the same level of service they have come to expect from your company. Therefore a demanding customer is a customer who will return to your company and will then increase your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/providing-great-customer-service-to-stay-ahead-of-competitors</link>
      <pubDate>Fri, 17 Apr 2015 15:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Summer Promotional Products - Get Ready for the Heatwave]]></title>
      <description><![CDATA[<p>The rumours are circulating that any minute now we are going to be greeted by a 3-month long heatwave! Of course, this could all just be hot air (excuse the pun), but we can&#39;t help but get excited by the thought of some much needed and long awaited sun!</p>

<p>It feels like every year we are promised the same thing, but the days turn into months and heatwave never arrives. However, if the rumours do turn out to be true, then it&#39;s the perfect opportunity to get your brand out there with some <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">summer promotional ideas</a>&nbsp;and here at Total Merchandise, we have the perfect products to help get your brand on every beach, in every park and in every handbag up and down the length of the country.</p>

<p><strong>Sunburn Prevention</strong></p>

<p>Kicking off our Summer promotional products are a few products to help you stay safe in the sun. Sunburn is always a huge problem when the sun finally shows itself, but it can so easily be prevented with the right protection. We offer a range of different types of protection, including these <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/f25-sun-lotion-tubes">F25 Sun Lotion Tubes</a>. But if the worst is to happen, you can even offer your customers these handy <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/my-kit-sunburn-kit">sunburn kit</a> to help ease the pain.</p>

<p><strong>Large Fold Away Cooler Bags</strong></p>

<p>During a heatwave, you can be sure that it won&#39;t just be the temperatures that go up, it&#39;ll also be the prices of food and drink at the beaches and in the parks. Help your customers avoid the price increases by offering a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/large-fold-away-cooler-bags">large cooler bag</a> so they can take their own refreshments and picnic on their trips.&nbsp;</p>

<p>Our website is packed full of <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section" title="summer promotional products">Summer promotional products</a> to ensure your brand is seen by holidaymakers and sun worshipers not only all over the country but also abroad too! Head to our website to check out full range, just search &#39;Summer&#39; on the Total Merchandise homepage.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/summer-promotional-products---get-ready-for-the-heatwave</link>
      <pubDate>Mon, 13 Apr 2015 16:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products For Your Next Outdoor Event]]></title>
      <description><![CDATA[<p>On March 19th it was officially the first day of spring, which means the sun is on its way and with good weather brings plenty of outdoor events such as festivals, boot fairs, spring and summer fairs, markets and school fairs &ndash; and along with them come many great promotional opportunities. Here at Total Merchandise, we have plenty of products to help out with any outdoor event which requires specified promotional products, we will be sharing them with you in today&#39;s blog.</p>

<h2>Bunting&nbsp;</h2>

<p>At any outdoor event, there will be plenty of competition from other companies trying to promote their brand above yours. A simple and traditional way to help you promote your brand above others would be to use branded bunting, our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/outdoor-triangle-bunting" target="_blank">outdoor triangle bunting</a> is made specifically for outdoor use so there is no need to worry if the weather takes a turn for the worse, the bunting is made to last through rain in order to keep your brand standing.</p>

<h2>Banner Flags</h2>

<p>If Bunting isn&#39;t enough for you to promote your brand Banner flags are a quick and easy way to make your stall stand out from the others, we have them in several different shapes to suit your needs, including&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/teardrop-banner-flags" target="_blank">teardrop-shaped</a>, and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/feather-banner-flags" target="_blank">feather-shaped</a>. The teardrop and feather flags also give you an option to choose between a range of flag sizes to suit your needs, 2.8m, 3.4m, 4.5m and 5.6m. Find your perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-flags-bunting-balloons">promotional flag</a> today!</p>

<h2>Balloons</h2>

<p>Balloons are a great promotional product for outdoor events, especially if you are attending a fair where children will be present, they are a simple and fun way to make a range of people aware of your brand. We have a range of balloons that you can choose from, a promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-10-inch-balloons" target="_blank">10inch balloon</a> and a promotional <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-12-inch-balloons" target="_blank">12-inch balloon</a> these balloons come with a choice of 50 different colours. We also have an all-around <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/all-round-print-balloons" target="_blank">print balloon</a> on which you can print on all 4 sides of the balloon.</p>

<h2>Tumblers</h2>

<p>During outdoor events promotional tumblers are a clever way to help promote your brand, giving out drinks of water to people is a sure way to spread your brand around quickly, we offer both <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/20oz-disposable-pint-tumblers" target="_blank">disposable</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/20oz-reusable-plastic-tumblers" target="_blank">reusable tumblers</a> of varying sizes such as 20oz, 10oz, 12oz and 215ml.</p>

<h2>Table Cloths</h2>

<p>If you are visiting many outdoor promotional events this spring and summer a reusable promotional table cloth would be a great investment for your brand. We offer polyester tablecloths in a range of shapes such as <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/round-polyester-tablecloths" target="_blank">round table clothes</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/rectangular-polyester-tablecloths" target="_blank">rectangular tablecloths</a> and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/square-polyester-tablecloths" target="_blank">square tablecloths</a>, all of these are available in a wide range of colours to maximise your promotional opportunity.</p>

<p>These are just a few of the outdoor-friendly promotional products we have here at Total Merchandise, to see more visit the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events" target="_blank">Outdoor Events</a> section on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-your-next-outdoor-event</link>
      <pubDate>Tue, 24 Mar 2015 12:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Enhancing communication on the go]]></title>
      <description><![CDATA[<p>In the modern world, technology is constantly evolving and the fact that mobile chargers are now being sidelined for a new variety of promotional products only indicates this.</p>

<p>With large quantities of people now constantly &#39;on the go&#39; there has become somewhat of a requirement to be able to charge a battery when out and about; a single power socket is no longer enough.</p>

<p>As we mentioned, it is now a requirement... and thus providing consumers with a utility to aid this ever-growing problem, could well prove to be an effective addition to any marketing plan.</p>

<p><strong>Power Monkey Discovery Portable Charger</strong><br />
Compact, travel-size battery packs, perfect for when you&#39;re out and about. The fact that a smartphone can be fully recharged with the use of this item only emphasises the value which it holds. As a promotional product, its value is irrefutable due to the way it provides the consumer with a utility, as well as the large print area which is available on the product itself.</p>

<p><strong>In-Car Chargers</strong><br />
Probably the most common item listed, however, they are the one product which many consumers are already aware of. Within the phone industry many handsets come complete with an In Car Charger piece... however there are still many potential customers out there who do not own this piece of kit.</p>

<p><strong>Solar-Powered Device Charger</strong><br />
In the world which we now live in, this product potentially holds the key to success. A modern gadget which also holds positive attributes for the environment, it&#39;s the type of product which every marketing strategy needs to be looking to include.</p>

<p>The importance of being able to communicate with business colleagues and friends cannot be underestimated in the modern world, emphasising just why these promotional products are becoming increasingly lucrative.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/enhancing-communication-on-the-go</link>
      <pubDate>Fri, 06 Mar 2015 17:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Travel Items from Total Merchandise]]></title>
      <description><![CDATA[<p>The sunny weather today is a reminder that summer is on the way. Many people will be looking at booking their summer holiday soon or could even be flying away to get away from the cold sooner than that.</p>

<p>In this blog, we are taking a look at promotional travel items that can help your brand travel around the world with your customers. With every holiday or business trip, there are certain things that need to be packed in your luggage ready for your trip and today we are taking a looking at just a few essential travel items that can be printed with your brand logo or message to ensure maximum exposure.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/skross-pro-light-world-travel-adaptors">Skross Travel Adapter and USB Chargers</a></p>

<p>These days, more and more people are ditching the bulky digital cameras and turning to their smartphones and mobile devices to take their holiday snaps and selfies. These Skross Travel Adapters and USB Chargers are the perfect product to keep their devices charged all holiday. The adapters can be used in over 150 countries and can be printed with your logo so it is on display with every charge. Each charger can charge two USB devices at once, so no fighting over the plugs in the hotel room!</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-airline-approved-travel-bottle-set">See Through Travel Bag</a></p>

<p>When travelling by plane, it is essential to have your toiletries in a see-through bag for security reasons. Our see-through travel bags save your customers the hassle of unpacking all their toiletry items when going through security and putting them into bags provided by the airport. The bags include the 4 bottles shown in the picture on our website (follow the link) meaning your customers can take their favourite brand of products away with them.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/melbourne-leather-luggage-tags">Leatherette Luggage Tags</a></p>

<p>Ensuring your bags can be identified easily by flying staff is essential, if your bag is not labelled properly, you run the risk of your bag being lost without a trace. We offer many different luggage tags within our range, but these leatherette luggage tags have just been added. The tags are available in a variety of bright colours to not only make sure the tag stands out within the sea of cases but also to make sure your brand is seen by everyone is passes on the luggage conveyer belt! The tags are top quality meaning they will last holiday after holiday.</p>

<p>This is just a selection of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personal-travel-items">promotional travel items</a> we have available, to view our full range head to the travel section of our website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-items-from-total-merchandise</link>
      <pubDate>Fri, 27 Feb 2015 11:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What Promotional Products To Take To Your Trade Show]]></title>
      <description><![CDATA[<p>Heading to a trade show or exhibition to promote your services or products is a great way to pick up new business and expose your company to new potential customers. Using promotional products at these events is a sure fire way to ensure you stand is remembered long after the doors have closed and the visitors have returned home.</p>

<p>&nbsp;</p>

<p>One thing that goes hand in hand with trade shows is giveaways. However, rather than us talk about the extensive range of <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas">giveaways</a> we offer, we want to talk about how your visitors are going to carry your giveaways for the rest of the day at the show. The answer is <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-carrier-bags">promotional bags</a>. Promotional bags are not only a good way to store all those giveaways and information on your brand or products for later reading, they are also very important for ensuring your brand travels around the whole exhibition hall. We have a large selection of promotional bags within our range and when preparing for your next event, they show definitely not be left off your list.</p>

<p>&nbsp;</p>

<p>Once your potential customers stumble upon your stand, it needs to look the part. Banners are not only a great way to brighten up your stand, they are also perfect for getting your company logo and colours across your stand as much as possible. Banners are also a very handy way for giving your customers as much information as possible on your product or services, if you&#39;re busy talking to other customers it&#39;s a great for them to have something to read before asking you for more information.</p>

<p>&nbsp;</p>

<p>We have a wide selection of banners available, from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/teardrop-banner-flags">banner flags</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/roll-up-banners">roll up banners</a>. You can even let your customers take your banner design away with them with our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/message-banner-ballpens">banner pens</a>, perfect for putting your company goodie bags along with your giveaways!</p>

<p>&nbsp;</p>

<p>Another thing to remember when preparing for your trade show, is for your staff to stand out from the crowd. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts">T-Shirts</a> are a fantastic way to achieve this, showing off your brand logo and message when wandering round the show on a break is a great idea. Also to make things even more personal, how about having <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lanyards">lanyards</a> or <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-staff-name-badges">name badges</a> printed so your potential customers know exactly who they are talking to?</p>

<p>&nbsp;</p>

<p>Will you be heading out to trade shows and exhibition this year? Let us know over on the Total Merchandise Twitter and feel free to send us any pictures of your stand too!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-promotional-products-to-take-to-your-trade-show</link>
      <pubDate>Thu, 19 Feb 2015 12:29:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promoting Your Brand This Easter Themed Branded Merchandise]]></title>
      <description><![CDATA[<p>It&#39;s hard to believe Easter is now just around the corner, but before you know it will be upon us! In this blog, we are taking a look at how you can promote your brand this Easter and what products you can use to do so!</p>

<p><strong>Easter Hampers</strong></p>

<p>Although Easter is a fantastic opportunity to sell related products to your customers, it is also a good time to treats your loyal clients with some sweet treats. By sending a hamper full of goodies, you can be sure your clients will be very happy. BUt sending a hamper of Easter goodies to your clients is only beneficial to them. By ensuring the contents of their hamper is branded with your logo, they will continue to promote your company long after the chocolate has been eaten and Easter egg hunts have been completed.</p>

<p><strong>Easter Egg Hunts</strong></p>

<p>Have you considered running an Easter Egg hunt or maybe supplying the prizes that are to be found within the hunt? Easter hunts are a classic activity which always generate a lot of interest. If you are not in the position to run your own hunt, why not reach out to the local community to see who is running one? If you can provide the prizes branded with your company logo and message, you will be reaching out to potential customers who perhaps may not have heard about you otherwise.</p>

<p>If you do head down the route of sponsoring a local Easter Hunt or running your own, you are going to need to some prizes. We&#39;ve listed a couple of products below that people will love to search for.</p>

<p><strong>Chocolate Mini Eggs</strong></p>

<p>If you want to head down a different route of prizes, how about going for a smaller variety of chocolate eggs? We offer a selection of chocolate mini eggs, available in a variety of packages. Our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/large-organza-bags-with-mini-eggs">chocolate mini eggs bags</a> come wrapped in clear bags, which are tied together with a ribbon matched as closely to your artwork colours as possible. Each bag contains approximately 30 speckled milk chocolate eggs. Another variety we offer is these <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/speckled-chocolate-eggs-maxi-pot">chocolate mini egg pots</a>. The clear pots are filled with mini eggs and feature a full-colour label to perfectly promote your brand.</p>

<p>We have only added a selection of products to this blog to help get the Easter inspiration flowing for you, but we are sure whoever finds or receives any of these will be very happy indeed! To view all our Easter related products, head to our <a href="https://www.totalmerchandise.co.uk/branded-products/special/easter">Promotional Easter Products</a> section over on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promoting-your-brand-this-easter</link>
      <pubDate>Thu, 12 Feb 2015 15:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Portable Power Banks for Charge When You Need It Most]]></title>
      <description><![CDATA[<p>Long gone are the days where a phone was made for just calls. These days, you can check your emails, take photos and even find your way by turning your phone into a Sat Nav. Having such power at your fingertips is great, but with great power comes a heavily worked battery! The more you use your phone, the quicker your battery is going to be depleted. But it doesn&#39;t have to be this way anymore!</p>

<p>In this blog, we are taking a look at a selection of our products that can help you and your customers ensure your devices stay charged, ensuring you&#39;re ready for when you can&#39;t find the road you&#39;re looking for or a picture perfect moment presents itself.</p>

<p>Skross Travel Adapter and USB chargers</p>

<p>With phone companies constantly lowering data chargers and costs abroad, people are turning to their phones to take images and share their travel snaps whilst they&#39;re away. These printed Skross travel adapters and USB chargers can be used in over 150 different countries, meaning your brand can travel with customers wherever they go. A great product to ensure your customers have enough battery to upload their beach selfie!</p>

<p>In Car USB Chargers</p>

<p>For many people, being on the road is a big part of their job and life. These handy in-car USB chargers are great for turning the cigarette lighter in your car into a much more useful (and healthy) USB charger. The chargers feature a charge indicator LED and are available in Blue, Red, White and Black. A fantastic handy product for your customers to keep their devices charged when on the road.</p>

<p>Squid Mini Power Banks</p>

<p>Out of all the power banks in our range, the squid power banks are definitely up there as our favourites. These handy chargers feature suctions pads that stick to your phone or device perfectly, without leaving any marks or residue. When you need a quick boost of power on the go, simply stick the power bank to the back of your device and then carry on like normal, meaning you can continue to use the device even whilst it&#39;s charging.</p>

<p>USB Window Solar Chargers</p>

<p>If your phone is sat on your office desk or the window sill, just think of all that potential power you are missing out on! Our window solar chargers are the perfect way to harness the power of the sun and turn it into battery life for your phone. These sleek chargers are made from ABS plastic and feature an integrated solar panel which sticks to your window, allowing you to capture all that sunlight!</p>

<p>Unfortunately, here at Total Merchandise, we haven&#39;t invented a phone battery that lasts forever. But we do have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/power-bank-phone-chargers">branded power banks</a>, all waiting to be personalised with your company design!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/portable-power-solutions-from-total-merchandise</link>
      <pubDate>Wed, 04 Feb 2015 15:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products Made For Football Teams]]></title>
      <description><![CDATA[<p>Continuing our theme on fitness in January, in this blog we are taking a look at promotional products perfect for football teams. Sponsoring a local football team is a fantastic opportunity to promote your brand, but why stop at just having your company name on their kit? There are many other ways to promote your company during their matches and training. Below we&#39;ve listed a few product ideas to promote your brand as much as possible on and off the pitch.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promotional-footballs">Promotional Footballs</a></p>

<p>Let&#39;s kick off (excuse the pun) with promotional printed footballs. Made from 2ply PVC, these footballs are perfect for any football-related giveaway. Although we recommend these footballs are only used for promotional purposes and light recreational play, we can supply more durable 3 and 4 ply balls perfect for the training field and for matches. A fantastic way to get your brand logo on the pitch every game.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/mesh-training-bibs">Training Bibs</a></p>

<p>All teams train, which involves dividing up to play against each other. Mesh training bibs are the perfect way to define who is on what team. Not only are they perfect for seeing who is on what team, but they are also another fantastic method for showing off your company name on the pitch or training field. Available in 5 colours and suitable for a logo with a maximum of 1 colour print.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/finger-grip-sports-bottles-500ml">Finger Grip Bottles</a></p>

<p>The half-time water and orange break is essential during every match. With our printed finger grip sports bottles you can be sure your team is getting the refreshment and hydration they need. The bottles come in a range of colours and other sizes. They are also available with a variety of different cap styles. We can also supply bottle carriers for easy transportation.</p>

<p>For more product inspiration and sports products, head to the <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">Sport and Fitness</a> section of our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-made-for-football-teams</link>
      <pubDate>Fri, 16 Jan 2015 10:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Reflective Promotional Products for Fitness]]></title>
      <description><![CDATA[<p>Although gym memberships soar at the start of the new year, a lot of people still prefer to take to the streets to carry out their exercise. There is always a huge increase in the number of people running, jogging and cycling outside when the new year begins. It&#39;s important your customers are seen when exercising in low light conditions. In this blog, we are taking a look at reflective promotional products for fitness to help your customers are seen and safe when exercising at night.</p>

<p><strong>Armbands</strong></p>

<p>Reflective armbands are a great way of being seen in low light conditions. There is no need for anything to be clipped on to the person exercising and five minutes into wearing one, you won&#39;t even know it&#39;s there! We sell a range of reflective armbands, below is just a selection we have chosen to look at in this blog.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/flashing-led-silicone-arm-straps">Flashing LED Reflective Armbands</a></p>

<p>Not only are these promotional reflective armbands made from road safety approved material, but they also feature 3 bright LED lights for even more visibility. The bands have a velcro fixing to ensure they remain in place and secure when being used. The bands are available in 3 bright reflective colours: orange, white and yellow.</p>

<p>Hi-Vis Jogging Armbands</p>

<p>Our Hi-Vis jogging armbands are made from EN13356 approved road safety material and also feature a velcro fixing for easy and secure adjustment. These armbands are also available in 3 reflective colours: orange, white and yellow. The armbands are an essential addition to any joggers kit.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/luminous-fleece-beanie">Luminous Beanie</a></p>

<p>Promotional Luminous Beanie have reflective trim, making them ideal for ensuring your customers are seen in the dark. Your logo is embroidered onto the cap, meaning your brand logo is shown and promoted in style, every time the hat is worn.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/hi-vis-backpack-covers">Hi-Vis Backpacks</a></p>

<p>Many people decide to ditch the car and decide to jog or cycle to work at the start of a new year. During the winter months, you can be sure that by the time your customers leave their place of work, the night would have set in and all trace of daylight will have disappeared. Those customers who choose to jog or cycle home will need a place to store their work clothes and equipment, this is where our promotional Hi-Vis Backpacks are perfect. Made from quality 300D polyester, these bags feature adjustable shoulder straps for improved comfort when in use. For a smaller style of reflective bag, please check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/reflective-drawstring-rucksacks">Reflective Drawstring Rucksacks.</a></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/reflective-promotional-products-for-fitness</link>
      <pubDate>Thu, 08 Jan 2015 16:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Help your customers get fit in 2015]]></title>
      <description><![CDATA[<p>Many people see the start of a new year as a new beginning and a chance to change something in their life. One of the most common new year resolutions is to &#39;get fit&#39;, this is a promotional opportunity not the be missed. In this blog, we are taking a look a selection of fitness products to help your customers set their fitness goals and stick to them.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/mesh-training-bibs">Mesh Training Bibs</a></p>

<p>Our mesh training bibs are perfect for sports teams and running clubs. These lightweight, solid and strong pullover tabards are ideal for any sporting activity and team based events. The bibs are made from polyester and feature a round neck. The bibs are available in 5 bright colour options and can be printed with a 1 colour logo. Perfect for showing off your brand logo, sports team name or running club name.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-travel-and-sports-bags">Magnum Sports Bags</a></p>

<p>These Promotional Magnum Sports Bags are a stylish and spacious holdall and perfect for taking to the gym or to the team changing room. The bag features a handy mesh holder for your <a href="https://www.totalmerchandise.co.uk/branded-products/sports-bottles">sports bottle</a>.&nbsp;As the bags feature a large main compartment, you can be sure your customers will have plenty of room to store their gym and sports equipment.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/650ml-bopp-fruit-infuser-bottles">Bopp Cool Water Bottles</a></p>

<p>Bopp Cool Water Bottles are a great way to keep your water cool without the need of ice. Partially filled the cooling element with water and place in the freezer. Once the water is frozen, place it back into the bottle and you can be sure your customers will be able to enjoy an ice cold drink without using ice. The 700ml capacity allows your customers to carry a large amount of water at any time.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/sports-sweat-wristbands">Elastic Zipped Wristbands</a></p>

<p>An age-old problem when for runners, is where to put their keys when running. No one wants their keys jangling around their pockets when on a run, this handy elastic zipper wristband solves all your running customers&#39; problems! The wristbands are manufactured from soft stretchy material and feature an integrated zipped pouch, perfect keys or money.</p>

<p>Keeping your new year fitness resolutions is hard, but having the right gear is a good place to start and it will also encourage your customers to keep up the good work.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/help-your-customers-get-fit-in-2015</link>
      <pubDate>Tue, 06 Jan 2015 14:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Go green with Total Merchandise in 2015]]></title>
      <description><![CDATA[<p>There&#39;s a saying &#39;it&#39;s not that easy being green&#39;. However, here at Total Merchandise we just don&#39;t think that&#39;s true! We have a huge selection of eco-friendly products perfect for promoting your brand, without damaging the earth in the process.</p>

<p>In this post, we are going to look at a selection of products from our range that are perfect if your 2015 new year&#39;s resolution is to &#39;be greener&#39;.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-paper-seed-pockets" title="Recycled Paper Seed Pockets">Recycled Paper Seed Pockets</a></p>

<p>Our recycled paper seed pockets are manufactured from 90gsm recycled paper. The seed packets are eco-friendly and are personalised with your company design in full-colour print front and back. The packets can be filled with a choice of seeds: Sunflower, Basil, Wildflower, Dwarf Sunflower, Summer Flower, Butterfly &amp; Bee, Tomato, Chives and Norway Spruce. An excellent product for your green-fingered customers!</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/desktop-garden-tube" title="Desktop Garden Tube">Desktop Garden Tube</a></p>

<p>The promotional desktop garden tubes are an innovative way to promote your brand from any desk. Printed with your logo or brand, these stylish desktop garden tubes are made from 95% recycled aluminium and contain dehydrated soil and a seed pack. Once the tube is on the desk, simply water and watch the plants grow! A great way to make your brand stand out in 2015 and bring a bit of greenery to your customers&#39; desks!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/go-green-with-total-merchandise-in-2015</link>
      <pubDate>Fri, 02 Jan 2015 16:19:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Get Ready For The Fitness Bug To Bite]]></title>
      <description><![CDATA[<p>We all know that as soon as the Christmas and New Year celebrations are out the way, the roads will be awash with runners and gyms will be packed out. This is a promotional opportunity not to be missed!</p>

<p>Everyone knows the most important thing when exercising is to stay hydrated, in this article we are taking a look at a selection of our sports bottles. The products below are perfect for your health-conscious&nbsp;customers and a brilliant way to ensure your brand is promoted every time they runner hits the street or the running machine.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/finger-grip-sports-bottles-500ml">Finger Grip Sports Bottles</a></p>

<p>Printed finger grip sports bottle are one of our best selling products. The 500ml bottle is an excellent product for refreshment when on the move. The bottles are shaped with ergonomic grooves to assist your hand while holding. They are available in a range of colours and other sizes, 300ml and 750ml. There are also two choices of cap style, hands-free or push-pull.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/jogger-bottles">Jogger Bottles</a></p>

<p>Jogger bottles are perfectly designed with joggers and runners in mind. An excellent product for running clubs and gyms. The built-in handle makes them easy to carry while exercising and will be a sure hit with jogging/running customers. The bottles feature a large branding area, perfect for showing off your brand logo or message.</p>

<p>With the new year just around the corner, the January fitness rush is a promotional opportunity not to be missed. To see our whole range of bottles, head to the <a href="https://www.totalmerchandise.co.uk/branded-products/sports-bottles">sports bottles</a> section on our site.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/get-ready-for-the-fitness-bug-to-bite</link>
      <pubDate>Tue, 16 Dec 2014 09:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[It's Time To Get Organised With Promotional Diaries And Calendars]]></title>
      <description><![CDATA[<p>Christmas is now just around the corner which means the year is coming to an end. So, grab your calendars and diaries and head to 1st January, it&#39;s time to get organised!</p>

<p>All businesses run on one thing - organisation. In this blog, we are taking a look at products to ensure your company is ready to smash through the coming year. We stock a huge range of diaries and calendars, all these products are perfect for ensuring you know exactly what meetings you need to get to and exactly where you need to be.</p>

<h2>A1 Wall Planners</h2>

<p>A1 wall planners are perfect for the office to ensure all your employees are on the same page. The wall planners are gloss laminated and printed on one side with your corporate calendar design. Perfect for managing your campaigns and making sure you stick to your deadlines. The calendars offer a huge print area, meaning they are perfect for promoting your brand&#39;s logo throughout the whole year.</p>

<p>[192258]</p>

<h2>Mini Easel Calendars</h2>

<p>Desk calendars are always a handy product to have close. They are perfect for taking note of dates when on the phone to that important client or planning your promotional campaigns when a month view is needed. These custom print calendars consist of 13 sheets of art paper printed in full colour. Each calendar includes a fully bespoke front cover sheet. A great little product to keep on your desk next to the phone.</p>

<p>[190551]</p>

<p>If you want more inspiration,&nbsp;head over to the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries-and-calendars">promotional diaries and calendars</a>&nbsp;section of our website. We are sure you will find what you are looking for on there.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/diaries-and-calendars-to-organise-next-year</link>
      <pubDate>Thu, 04 Dec 2014 08:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/34b5a2fe25b6c21040c67e202594017b84befb7e.jpeg" type="image/jpeg" length="643722"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Advent Calendar 2015]]></title>
      <description><![CDATA[<p>The excitement is building and we are literally days away from our annual Total Merchandise Advent Calendar!</p>

<p>If you haven&#39;t seen our two trailers for the calendar this year, then head to our YouTube channel to watch them. This is your guide to exactly what is happening this year and how you can win yourself some great prizes.</p>

<p>Starting December 1st and running through to December 25th, you will have the opportunity to win in our daily Advent Calendar giveaway. This year we will be using the all our Social Media accounts across the internet to hide codes, clues and questions for you to answer in order to be in with a chance of winning.</p>

<p><strong>How To Enter</strong></p>

<p>You will be able to find a link to each days code, clue or question on that days YouTube video. To make sure you don&#39;t miss out on any days and your chance to win, head over to our YouTube channel to subscribe!</p>

<p>You will have 24 hours from when the video goes live to enter for your chance to win. All you have to do is head to our Facebook and enter your daily answer into our Facebook Advent Calendar app. Each winner will be announced the following day.</p>

<p>On Christmas day we will be giving away an extra special set of prizes, but more will be revealed on Monday when our first video goes live at 9am!</p>

<p>So be sure to head to the Total Merchandise YouTube channel at 9am Monday morning to see who is behind the first Advent Calendar door!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-advent-calendar-2015</link>
      <pubDate>Fri, 28 Nov 2014 17:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Favourite Promotional Product Matches Made in Heaven]]></title>
      <description><![CDATA[<p>This week we are looking at promotional products that go together perfectly. Whether your promotional items are to be gifts for clients or resale products, selling them or giving them away as a pair is a great way to get your customers started from the moment they receive them. We&#39;ve picked six promotional products that go hand in hand both on the shop shelf and your customers&#39; shelf at home.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/a4-note-pad">A4 Note Pad</a>&nbsp;and&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/super-hit-ballpen">Super Hit Ballpens</a></strong></p>

<p>Our first pairing in our A4 printed notepads and one of our bestselling products, Super Hit Ballpens. Each promotional note pad contains 50 sheets of white 80gsm paper glued to our standard backing board. The notepads can be printed with your logo and company details ensuring your brand is promoted every time they are taken out the drawer.</p>

<p>Once the note pad has been taken out the drawer, don&#39;t let your promotion stop there! Offer your customers a pen with your logo printed on it. Our Super Hit Ballpens are one of our top selling products (you&#39;ll even find some of these around the office with Total Merchandise printed on them). The retractable ballpoint pens have a smooth finish and are a great way to show off your brand colours, logo and message every time they are used.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/labelled-tea-bags">Box of 5 Tea Bags</a>&nbsp;and&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/cambridge-promotional-mugs">Cambridge Promotional Mugs</a></strong></p>

<p>As a nation, we are avid tea drinkers. Our next coupling is perfect for Tea lovers. Personalised Cambridge Promotional Mugs are the classically shaped mug that sit on desks and coffee tables all over the world. We even do a duo colour version of these mugs -<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinkware/maxi-print-full-colour-mugs">Maxi Print Full Colour Mugs</a><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/full-colour-printed-mugs">.</a></p>

<p>Mugs are renown for being one of the best promotional items out there. Print your company logo or brand on a mug and it will be seen every time that mug is used!</p>

<p>But what is a mug without anything to fill it? How about adding a box of 5 Tea bags to go with customers new favourite mug? Our promotional box of 5 tea bags contains 5 quality breakfast tea bags with plain tags. Each tea bag comes in a sachet ensuring maximum freshness and also making sure your logo is seen even after the box has been discarded. The individual bags are supplied within a box perfect for showing off your branding.</p>

<p><strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-tea-and-coffee-refresher-pack-2">Tea &amp; Coffee Refresher Pack 2</a>&nbsp;and&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/printed-americano-cortado-coffee-mugs">Brite Americano Mugs</a></strong></p>

<p>Coffee. The Total Merchandise office runs on the stuff and we know our office is not unique in that sense. It&#39;s great for in the office and on the morning commute to wake you up before you&#39;ve even got to the office. Our promotional Brite americano mugs make a great branded giveaway that will mean your company logo is seen with every sip. Each mug boasts a double-walled design to help keep the contents warm for longer. Ensure your customer doesn&#39;t have to delay in filling their new mug by offering them a branded sachet or two of instant coffee to go with their mug!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-product-matches-made-in-heaven</link>
      <pubDate>Wed, 26 Nov 2014 16:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[4 Top Tips for Making the Most of Your Promotional Merchandise]]></title>
      <description><![CDATA[<p>There&#39;s no denying, promotional merchandise in any form is beneficial for brands and companies. Whether it&#39;s given out a trade show or given out in store, you need to make sure you are using it to its maximum potential.</p>

<p>In this week&#39;s blog, we are looking at a few simple tips on how you can make your company merchandise not only stand out but also ensure it is effective in achieving what you are looking to achieve with it.</p>

<p><u>Chose products with a long lifetime.</u></p>

<p>Chocolates and sweets are great promotional products for a one-off giveaway, but chances are they will be finished within an hour of being opened and the packet will then be thrown away. If you&#39;re looking to ensure your customers are reminded of your brand time and time again then we recommend going for promotional products that can be used over again. Mugs, Pens and USB sticks are all great examples of promotional products that your customers are going to use on a daily basis.</p>

<p><u>Clothing isn&#39;t just for uniforms.</u></p>

<p>Promotional T-Shirts have been an effective promotional product for years, but they should not just be limited to staff uniforms. If your customer loves your brand they will wear your company T-Shirt over and over again, meaning your brand will be advertised every time they wear it.</p>

<p><u>Find out what works.</u></p>

<p>We know every company is different and it is important to have the right merchandise to suit your company. The next time you&#39;re at a trade show or an event, try taking a selection of promotional items to offer your potential customers and see what works. If you run out of Pens but you&#39;re left with hundreds of USB sticks then you&#39;ll what not to order next time. Use this saved money on a different product next time!</p>

<p><u>You don&#39;t need to spend a small fortune on your next promotional campaign.</u></p>

<p>We know businesses come in all sizes and for a smaller business the idea of promotional merchandise can be a scary thing, but you don&#39;t need to spend a fortune on merchandise. Head to the &#39;<a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items">Low-Cost Items</a>&#39; section of our website to get an idea of some products perfect for keeping your budget down.</p>

<p>What promotional products work best for you? Let us know over on our <a href="https://twitter.com/tm_ltd_uk">Twitter</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/making-the-most-of-your-promotional-merchandise</link>
      <pubDate>Fri, 21 Nov 2014 17:12:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Have A Sweet Christmas with Total Merchandise]]></title>
      <description><![CDATA[<p>We all have a soft spot for something sweet and during the Christmas period, there is no shortage of goodies to snack on during the working the day.</p>

<p>In this week&#39;s blog, we are taking a look at a selection of promotional sweets and chocolates available in our range to get your customers and clients excited this Christmas! We can confirm there has been some rigorous test tasting going on in the Total Merchandise office!</p>

<h2>Christmas Tree Sweet Boxes</h2>

<p>Promotional Christmas Tree Sweet Boxes filled with either mini milk chocolate baubles or wrapped fudge whichever you prefer. These personalised Christmas Sweet Boxes can be supplied with the standard Christmas Tree design overprinted with your logo at the bottom, or alternatively printed all over with a completely bespoke full colour image at the same cost. An excellent giveaway or resale product for your customers.&nbsp;</p>

<p>[193614]</p>

<h2>Chocolate Coin Organza Bags</h2>

<p>What is Christmas without a bag&nbsp;of chocolate coins? These bags feature a full colour printed tag to perfectly match your brand logo design. Each net contains 10&nbsp;gold and silver&nbsp;coins, perfect for sharing around the office, but once your customers have one, we don&#39;t think there will be any sharing going on! With a choice of gold, red, white, black and&nbsp;blue&nbsp;colours for the bags.</p>

<p>[194755]</p>

<p>This is just a selection of Christmas treats we have available, head to our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift idea section</a> on our website to find your perfect promotional item.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/have-a-sweet-christmas-with-total-merchandise</link>
      <pubDate>Thu, 06 Nov 2014 14:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f6f94c7f5cc82753e3658b85f4f2e8255996f196.jpeg" type="image/jpeg" length="661374"/>
    </item>
    <item>
      <title><![CDATA[USB Flashdrives for all your customers needs]]></title>
      <description><![CDATA[<p style="margin-left:0px; margin-right:0px">USB sticks come in all different shapes and sizes, but one thing you be sure doesn&#39;t change from drive to drive is the fact they are extremely useful for storing important documents, memories and just about anything you can fit on to them. This week we are looking at a selection of the different varieties of USB we have available within our range of promotional products.</p>

<p style="margin-left:0px; margin-right:0px">USB memory sticks make great giveaways and you can be sure that your customer, clients or whoever receives one from you will use it time and time again, therefore, promoting your brand every time they use it.</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-silicon-wristband-flashdrives" title="Silicone USB sticks wristbands">USB Silicone&nbsp;Wristband Flashdrives</a></p>

<p style="margin-left:0px; margin-right:0px">These personalised USB Silicone Wristband Flashdrives are a brilliant way to keep your drive on you at all times for when you need it. This USB drive comes in two different versions, a thin or fat version, they are the same price how the thin wristband can only be printed at the end position. An excellent style of USB drive for schools or colleges.</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-credit-card">USB Flashdrive Credit Card</a></p>

<p style="margin-left:0px; margin-right:0px">A favourite within the Total Merchandise office, these personalised USB Flashdrive Credit Cards can be printed in full colour on both sides, ensuring maximum promotion for your brand when it is in use. These drives have a large printing area and due to the fact they can be printed in full colour means you can match your companies branding perfectly.</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-any-shape-you-like-flashdrive">USB Any Shape You Like Flashdrive</a></p>

<p style="margin-left:0px; margin-right:0px">The ultimate way for your brand to stand out, these USB sticks can have any shape, colour you chose and feature a low minimum order design of 50 units! We have a wide range of moulds that are available for use free of charge. Therefore this means no moulding cost for your bespoke flashdrive. But a completely bespoke design is available at an extra cost.</p>

<p style="margin-left:0px; margin-right:0px">All our Flashdrives are available in a range of sizes, please head to each of the pages to find exactly what sizes they can come in. This is just a selection of the Flashdrive we have in our range so please head over to the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">Flashdrive</a> section of the website to see our whole range. Get in touch today to place your order!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/usb-flashdrives-for-all-your-customers-needs</link>
      <pubDate>Fri, 24 Oct 2014 11:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products Perfect for Giveaways]]></title>
      <description><![CDATA[<p style="margin-left:0px; margin-right:0px">Here at Total Merchandise, we love a good giveaway because we know our clients love them just as much! For our blog this week we have put together a list of products perfect for your next giveaway. Whether it&#39;s for a competition or just to send out as promotional gifts this Christmas we guarantee your clients and customers will love them!</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-rubiks-cube" title="promotional Rubik's Cube">Rubik&#39;s Cube</a></p>

<p style="margin-left:0px; margin-right:0px">We&#39;ll start with a classic, these Promotional Rubik&#39;s Cubes are the ultimate retro puzzle. A great promotional giveaway for your clients that can be printed in full colour on all 6 sides. Each side is made up of 9 meaning theses offer 54 ways for you to show of your brand and even better news, these Rubik&#39;s Cubes are on offer until 19/12/14!</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/promotional-hudson-plastic-ice-scrapers" title="promotional ice scrapers">Hudson Plastic Ice Scrapers</a></p>

<p style="margin-left:0px; margin-right:0px">At first glance this may not look like a giveaway product that people would get excited about but when the car is iced up and your customers are already running late for work they will be truly thankful for this! These Hudson Plastic Ice Scrapers are available in eye-catching colours to help draw attention to your logo or brand. They are made from durable plastic meaning they are sturdy and perfect to be used time and time again.</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/recycled-wheelie-bin-pen-pots" title="wheelie bin pen pot">Wheelie Bin Pen Pots</a></p>

<p style="margin-left:0px; margin-right:0px">In our eyes, any product that can tidy up the desk working space is a good one! These promotional wheelie bin pen pots are a handy product styled to look like a wheelie bin, brilliant for holding all the pens and pencils lying around your desk, not so brilliant for putting the weekly rubbish in though!</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-lollies" title="branded sweet tubs">Sweet Cups</a></p>

<p style="margin-left:0px; margin-right:0px">There&#39;s no denying that no matter whatever the age, we all love sweets. Our promotional Sweet Cups&nbsp;are our exclusive plastic pots packed with approximately 100g of sweets. There are six&nbsp;different variety of sweets to choose from including: Cola Cubes, Liquorice Allsorts, Jelly Babies and more!</p>

<p style="margin-left:0px; margin-right:0px">These are just a few products we&#39;ve picked perfect for your <a href="https://www.totalmerchandise.co.uk">company giveaways</a> but the Total Merchandise website is full of thousands of products to get your brand logo out there and bring a smile to your customers when they receive your giveaways.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/products-perfect-for-giveaways</link>
      <pubDate>Thu, 16 Oct 2014 11:05:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Celebrates 10 Years]]></title>
      <description><![CDATA[<p style="margin-left:0px; margin-right:0px">Total Merchandise is one of the UK&#39;s largest promotional merchandise suppliers. Based in a converted dairy farm in Essex they have been providing companies with printed business gifts, branded promotional items and personalised corporate products for 10 years now and have made a name for themselves through their quality products and friendly customer service. Total Merchandise is very happy and proud to announce that this year they are celebrating a decade in the industry.</p>

<p style="margin-left:0px; margin-right:0px">Total Merchandise was founded in 2004 by friends David Stoddart and Jason O&#39;Connor in a modest lounge in Essex. They were shortly joined by their now Finance Director and Owner, Michelle Stoddart. 2005 was an exciting year for Total Merchandise as they welcomed their very first member of staff, as well as opening a second office. Today, their team has now expanded and includes an Art and Design team, Samples Department, Product Development Manager, Web Site Developers, System Developers and Dedicated Sales Advisors. Another big year for the company was 2006 when they were recognised for their achievements and awarded the &#39;Business Britain&#39; award. In 2010 a new and exciting venture transpired in the form of a sister company called Promotional Merchandise.&nbsp;</p>

<p style="margin-left:0px; margin-right:0px">Co-owner of Total merchandise, David Stoddart spoke of the 10-year achievement during their annual SMArties awards announcement, saying &ldquo;it&#39;s extra special for us this year because it&#39;s been 10 years since we started the company in a little lounge in Essex. We&#39;re really happy now, 25 staff in the office, a team of 10 people externally, everything&#39;s great and I want to thank everybody for all your support, we really do appreciate it.&rdquo;</p>

<p style="margin-left:0px; margin-right:0px">In honour of entering their second decade as a company, Total Merchandise has been celebrating in style. They have held an extra special SMArties awards for their dedicated social media followers, offered various discounts through their website and released a video reflecting on their extremely successful growth throughout the 10 years.</p>

<p style="margin-left:0px; margin-right:0px"><a href="https://www.youtube.com/watch?v=L8sXUHj3Lws&amp;list=UU8tuMwoogKcqY62VGL-e3cw">(VIDEO) TM10 - Celebrating 10 Years of Total Merchandise</a></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-celebrates-10-years</link>
      <pubDate>Fri, 26 Sep 2014 10:09:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Benefits of Universal Phone Accessories]]></title>
      <description><![CDATA[<p>Promotional products provide businesses with a great way to boost their brand awareness. Many companies are choosing this form of advertisements instead of the more traditional forms of marketing such as television or radio ads.</p>

<p>When choosing a promotional product for your business, it is important to think about how it can enhance your campaign and how useful it is going to be to your clients. It is important to not isolate any potential customers with the branded gift you choose, that is why generic products are a safe bet such as universal phone accessories. Universal mobile phone accessories are an ideal promotional product because it means they will have good longevity. Universal phone products will enable your consumers to use them for many years to come, even if they get a new phone or an upgrade.</p>

<p>Here&#39;s an example of some of our universal promotional products:</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/in-car-phone-holders">In-car universal phone holder</a></p>

<p>This promotional in-car universal phone holder is fitted with an easy clip. It has cleverly been designed to suit most devices such as iPhones, smartphones, MP3 players, iPods and GPS devices. It can be attached to a windscreen or even a desk and because of its rotating ball joint, it can be used vertically or horizontally.</p>

<p>Promotional products can prove to be an invaluable part of your marketing strategy and they are most definitely worth considering for your next advertising campaign.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-benefits-of-universal-phone-accessories</link>
      <pubDate>Mon, 15 Sep 2014 14:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional USB sticks]]></title>
      <description><![CDATA[<p>Promotional products can play an invaluable part in creating a name for a business. They provide a great opportunity to promote your company and get your logo noticed by hundreds, if not thousands, of potential customers. Choosing the right branded gift for your business will depend on the industry you&#39;re in, the clients you&#39;re hoping to target, the budget you have set and the message you are trying to portray.&nbsp;</p>

<p>If you&#39;ve decided that your next promotional product to support your upcoming marketing strategy is going to be the handy USB sticks, that&#39;s great but the decision making doesn&#39;t end there. We stock a huge range of different USB sticks that will appeal to different companies for different reasons.</p>

<p>Deciding on the type of USB you opt for will depend on the audience you are trying to reach. For example, schools, universities, gadget lovers and environmentally-conscience people will all require different designs and will be attracted to them for different reasons.</p>

<p>Mini phone holder USB</p>

<p>This little handy USB flash drive has two purposes. Not only can it hold and transfer files from device to device but it can also act as a phone holder. This is a very useful, compact promotional USB stick that is perfect for gadget lovers.</p>

<p>The choices you are faced with when choosing the right USB for your business are endless. You need to decide what&#39;s important to your company: high memory, low memory, shape, size, and colour.</p>

<p>Here at Total Merchandise, we stock a huge variety of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/recycled-newspaper-usb-flashdrive">promotional USB sticks</a> and are confident you can find one to boost your brand&#39;s awareness.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-usb-sticks</link>
      <pubDate>Tue, 09 Sep 2014 12:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Luxury promotional products]]></title>
      <description><![CDATA[<p>Are you looking to impress your consumers or clients? A Luxury promotional product could be the perfect gift to do just that. We can offer your company a wide selection of different items so you can be sure to find one that will suit your business, and consumer, perfectly. Our range of top quality, luxury promotional merchandise can be used as a promotional giveaway for valued clients or even as a staff incentive award.</p>

<p>Promotional products are a fantastic investment to boost your brand&#39;s awareness and can really enhance your upcoming marketing campaign, whatever that may be. In the competitive world of business, it can be vital to uphold a healthy relationship between yourselves and your clients.</p>

<p>We are excited to share with you just a few of our luxury promotional products that we can provide your business;</p>

<p><u>Swarovski Crystal Leather Keyholders</u></p>

<p>This promotional product is a thing of real luxury. The branded keyholder is made from leather and features Swarovski crystals from the Charles Dickens executive collection. Show your clients how much you value their custom with this special branded gift. It even comes in a presentation box. Surely a piece of merchandise that leaves a lasting impression on your customers!</p>

<p><u>Silver Plated Heart Jewellery Boxes</u></p>

<p>A sophisticated promotional product ideal for jewellry companies or prestigious retail shops. This heart-shaped jewellry box will stand the test of time with its timeless appearance and high-quality finish. It is silver plated, making it a very sought after promotional gift and can be engraved with your brand&#39;s logo to ensure your company gets maximum exposure.</p>

<p><u>World Puzzle Globe</u></p>

<p>This puzzle is no ordinary puzzle, this is a luxury metal promotional world puzzle in silver. An ideal branded business gift for a valued customer that will definitely be a conversation starter and get your logo noticed. This globe puzzle can be personalised and comes with a stand so it can take pride of place in someone&#39;s office or home.</p>

<p><u>Ice London Silver Leather USB Flashdrive</u></p>

<p>Promotional USB&#39;s are always a popular choice for businesses, this one is extra special, however. Our branded Ice London silver leather USB flash drive is silver plated and can be engraved with your company logo. This USB is a high-end promotional product and will serve well as a business gift alongside your upcoming luxury marketing campaign.</p>

<p><u>Classic Photo Frames</u></p>

<p>One way to ensure your company gets good exposure and shelf life would be to invest in our promotional photo frame. In a classic, elegant design, the frame is silver plated to give it a deluxe feel and it can hold a 5 x 7-inch photograph. These photo frames can be engraved with your company logo and is a great way to promote your brand as for whether it is used at home or placed in the office, it will be on show for all to see.</p>

<p>Our premium range of business gifts has a real sense of exclusiveness around them and is sure to make your customers feel special and valued and most importantly ensure they remember you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/luxury-promotional-products</link>
      <pubDate>Wed, 03 Sep 2014 10:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[5 Of Our Top Budget-Friendly Promotional Products]]></title>
      <description><![CDATA[<p>People can be very hesitant when it comes to spending money on marketing strategies or consumer giveaways. Businesses may not like the idea of investing more money into other avenues of the brand, however, you&#39;ll be glad to hear that the use of promotional merchandise is one of the cheapest forms of marketing.</p>

<p>Every company needs to budget in one way or another. If you don&#39;t have a huge budget for marketing or promotion then do not worry as we stock a wide range of inexpensive promotional products. These cheap branded items are ideal for businesses that still want to achieve maximum exposure but with little spend.</p>

<p>Promotional products are perfect for increasing your brand&#39;s awareness, however, it is important that you don&#39;t go over the top. Just because the promotional merchandise is a good value, it doesn&#39;t mean you need to buy them all.</p>

<h2>5 Top Budget-Conscious Promotional Products:<br />
<br />
<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings/promotional-mini-loopy-keyrings">Mini Loopy Keyrings</a></h2>

<p>These printed mini loopy keyrings are a brilliant option for ensuring your logo or company gets their name out there. They start at just 19p each and come in a range of colours to suit your design. These keyrings are a great way to make sure your consumers keep hold of your product, after all, they wouldn&#39;t want to lose their keys.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/cambridge-promotional-mugs">Cambridge Promotional Mugs</a></h2>

<p>Personalised mugs are perhaps one of the most used promotional gifts, just think about how many are in your cupboards or at your place of work at the moment. They are a useful business gift and a guarantee that your brand will get good exposure for as long we continue drinking coffee.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/sticky-notes-3x3">Sticky Notes</a></h2>

<p>Sticky notes are an essential item for the home and office alike, so give your deserving consumers a promotional product they will get used out of. These sticky notes can be personalised with your logo and they&#39;re also made out of recycled paper, meaning they could work well as part of an eco-friendly campaign.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/supersaver-click-ballpens">Supersaver Click Ballpens</a></h2>

<p>These personalised pens provide a good-sized print area and cost as little as 13p each. An undeniably great promotional product and at a very good price too. You won&#39;t have to make any cutbacks to invest in these branded business gifts.</p>

<p>Promotional merchandise is an essential part of a business&#39; marketing strategy and at the end of the day, it is a small price to pay for a potential big gain, new customers!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-low-cost-promotional-products</link>
      <pubDate>Wed, 20 Aug 2014 10:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to stand out at a trade show]]></title>
      <description><![CDATA[<p>In this week&#39;s blog, we are taking a look at ways to make your brand stand out at a trade show or exhibition. Having a great product or service is only good if you can get people visiting your stall and if no one stops to check out your service, no one is going to buy it. They need to be lured towards your stall and not your competitors, here are some tips from us.</p>

<p>The first step is attracting attention, it&#39;s very easy for a booth at a trade show to look boring and bland but there are many promotional tools you can use to brighten yours up. Banner flags are a great way to show off your brand&#39;s logo and if positioned right can be seen from a great distance. Also, a printed table cloth with your brand&#39;s logo across the front looks much better than a portable fold away table and is also another good opportunity to bring your stall to life with your brand&#39;s colours.</p>

<p>We all know that everyone loves a freebie if you&#39;re walking around a trade show and you see someone carrying a branded bag chances are when you come across that stall you&#39;re going to stop to see what they are offering so branding any bags you are giving out is a must!</p>

<p>It&#39;s also important to consider what goes into your bags, it&#39;s fine to giveaway brochures for your product or service (after all that is the reason you&#39;re there) but how about thinking outside the box with your giveaways? As well as making sure the potential customers get all the information they need you could also give away a game with your logo printed across it or maybe a puzzle, these sort of giveaways are great as they will keep your potential customer engaged long after they leave the show, therefore showing off your brands logo on the train journey home.</p>

<p>Another giveaway you should take into consideration is food and drink. Mints, sweets and bottles of water all carrying your brand&#39;s logo might be just what someone is after having been walking around countless stalls.</p>

<p>If your company is offering a service or a small product you may have some empty space on your stall. If this is the case then how about running a small game and offering up some branded prizes? If you offer a promotional mug with your logo on the side to anyone who hits a bullseye on a darts board or knocks down some tin cans, not only will they be happy with their prize but they will be showing off your logo every time they drink their morning coffee. Mugs are one the most effective promotional products as they have a high advertising impressions rate and a low production cost making them an easy way to get people seeing your companies name.</p>

<p>So, there are some tips to think about when planning your stall for your next trade show. If you&#39;ve got any tips to add we&#39;d love to hear from you so head over to our <a href="https://twitter.com/TM_LTD_UK">twitter</a>&nbsp;page and give us a tweet.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-stand-out-at-a-trade-show</link>
      <pubDate>Thu, 14 Aug 2014 16:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[5 eco-friendly promotional products]]></title>
      <description><![CDATA[<p>Being environmentally conscious has become a rather fashionable movement to be involved in. Recycling, fair trade, and going-green are all terms that have massively increased in popularity in the last few years and it is now seen as a trendy style to be a part of it.</p>

<p>More and more people are becoming aware of ways to live a more eco-friendly life. Therefore, this means more and more businesses are adopting this ethos to stay in favour of potential customers and ahead of their competitors.</p>

<p>Every promotional product or business gift has the potential to add a certain amount of value to a business&#39; marketing campaign. By taking an eco-friendly stance your company can win the hearts of some clients that you may have otherwise missed.</p>

<p>Here are 5 eco-friendly promotional products that are sure to give a good impression and leave a lasting impact:</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-paper-products/recycled-notepad-and-pen-sets">Notepad and pen set</a></h2>

<p>This notepad is made from 100% recycled paper and even parts of the pen are biodegradable. Not only is this promotional product extremely useful to consumers but it will also mean your brand and logo will be looked at each time the notepad or pen is picked up.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/wooden-usb-flashdrives">Wooden USB drive</a></h2>

<p>This wooden USB stick comes with a great message and one that you should be proud of, it is made from wood that is collected from sustainable forests and for each tree that is taken down a new tree is planted. This is something you could easily and effectively work into your environmentally-friendly marketing campaign.</p>

<h2>Plastic mug</h2>

<p>This mug is made from recycled plastic and is produced using offcuts of British food packaging products. Due to its durability, this promotional product would be very useful in workplaces where it&#39;s not always a good idea to use breakable mugs, such as on building sites.</p>

<h2>Power box charger</h2>

<p>Solar powered products and their popularity are on the rise and it would be beneficial for your brand to join this increasing trend. This promotional solar powered box charger enables the consumer to charge their phones on the go by simply using mother nature itself.</p>

<h2><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/recycled-paper-seed-pockets">Mini grow kits</a></h2>

<p>Everybody loves a project and these mini grow kits will provide you with just that. The promotional packs are available with 5 different seed options so you can comfortably adapt and work around your business campaign. The kits hold everything you need to grow a healthy plant including a terracotta pot. They will surely put a smile on your client&#39;s faces each time they tend to them, therefore keeping your business in their minds too.</p>

<p>It&#39;s all well and good to be seen as a respected company that cares about the environment and their carbon footprint, however, perhaps more importantly, by going green your business can actually be doing its bit to help save the environment too.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-eco-friendly-promotional-products</link>
      <pubDate>Thu, 31 Jul 2014 16:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional products for the festival season]]></title>
      <description><![CDATA[<p>The return of summer also marks the arrival of the festival season. Notoriously attended by people of ages, it provides a wide-ranging audience which can be effectively targeted as part of a summer marketing campaign.</p>

<p>Festivals take place across the world every year, and there are recurring trends which can be exploited as part of a focused campaign. Despite this, the opportunity to implement a new feature is always possible, with &#39;festival goers&#39; always looking to add new accessories to their weekend attire.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/printed-safety-reflective-vest" target="_blank">1. Safety reflective vest</a><br />
With large numbers of people always in attendance, and one of this year&#39;s early festivals expecting a capacity crowd of nearly 200.000 people, the importance of safety cannot be underestimated. How will you be using your high-vis jacket though? To target the &#39;festival goers&#39;, or the volunteers and marshals? That all depends on your company&#39;s position in relation to the event. As the main sponsor, providing branded safety vests could be something to look at; in order to make your brand&#39;s presence as big as possible. Whilst large groups attending festivals may benefit from your business&#39; conscious thinking.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/my-kit-festival-plus" target="_blank">2. My Festival Kit</a><br />
An essential for a weekend of music. Washing facilities at these events are notoriously poor, hence why consumers would be thrilled to find themselves landed with a pack of necessities. Containing plasters, wash swabs, aloe vera, and refreshing wipes... it is possible to maintain a reasonable level of hygiene at festivals now.&nbsp;</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/poncho" target="_blank">3. Poncho</a><br />
Despite the fact that the festivals often take place in the summer season, rain is somewhat customary at these events. Hence why despite the time of year, these ponchos always prove to be somewhat of a hit. If you&#39;re promoting at the event... when the heavens open, the masses could be descended on your pitch in search of a branded poncho.</p>

<p>4. Bandana<br />
Here&#39;s where your marketing campaign can target the next festival accessory we were talking about. In years gone by items such as Wellington boots, sunglasses, and headbands have set the way... so why not push the branded bandana?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-the-festival-season</link>
      <pubDate>Mon, 21 Jul 2014 13:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How is your business celebrating the cycling season?]]></title>
      <description><![CDATA[<p>This year has been a big one for sports lovers... football, tennis and soon enough the cycling will be watched on television screens all over the world. Sporting events are a great opportunity to get your business and logo out there because it appeals to the masses. Not only is it an unmissable chance to promote your company and encourage potential new customers but it is also admiral to support anything related to keeping active and healthy.</p>

<p>With important cycling events now fast approaching we&#39;ve put together a few of our favourite products that you could work into a relevant campaign for your business.</p>

<h2>Bike Seat Covers</h2>

<p>Maybe the most obvious when it comes to a cycling event and for good reason. A personalised bike seat cover is a great promotional product as it can hold a lot of information in one place. The area in which you can print on to is quite large in comparison to other promotional products on the market. They are widely popular as they are available in a wide range of colours, as well as being good value for money and eco-friendly.</p>

<h2>Bicycle Rear Light</h2>

<p>Although it is very important to find a promotional product that is highly sought after, safety is just as important. These bicycle rear lights are ideal for keeping people safe while subtly promoting your logo.</p>

<h2>Bicycle Repair Kit</h2>

<p>These bicycle repair kits can not be underestimated. If you&#39;re a regular cyclist then you&#39;ll be all to aware that there&#39;s nothing more annoying than getting a flat tyre whilst out on the bike. This kit holds all the essentials to ensure you have a idyllic ride.</p>

<h2>Bike Mount Phone Holders</h2>

<p>This phone mount attaches on to the handlebars of your bike and provides a perfect and secure place for your phone to sit. This is a very practical item and in this day and age, it&#39;s definitely worth investing in a promotional product that people will want to use time and time again, especially in this smartphone crazed world.</p>

<p>So there&#39;s only one thing left to ask... is your business ready to support the summer of sport this year? Leave a lasting impression with one of these useful products.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-is-your-business-celebrating-the-cycling-season</link>
      <pubDate>Mon, 07 Jul 2014 11:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Effective express products]]></title>
      <description><![CDATA[<p>Any promotional product has the potential to add a certain degree of value to a company&#39;s marketing strategy... however there are some items which appear to stand out that little bit more.</p>

<p>&nbsp;</p>

<p>The best thing about those items which feature an express lead time and delivery is that they have the capability to dig you out of a hole. Last-minute booking at a big event just days away? Branded items with a quick turnaround time are just about all that can save you. This clearly emphasises the true value which these products hold.</p>

<p>&nbsp;</p>

<p>With summer beginning to show signs of emerging, we&#39;ve pulled together a few related products, which can be with you before the sun really starts to shine!</p>

<p>&nbsp;</p>

<p>1. Aluminium Sports Bottles</p>

<p>In today&#39;s society, the emergence of the sunshine kick starts many a health regime. Many take great joy from participating in sport over the warm months, however without a good source of hydration... the amount of time spent exercising can be cut short. Much like your marketing campaign should you not be providing for the consumer.</p>

<p>&nbsp;</p>

<p>2. The Can Cooler</p>

<p>In the heat of summer, one of the most exasperating factors of the heat... is the inability to keep refrigerated products cool. With picnics a highlight amongst many during summer, it&#39;s a problem which many encounters... and thus emphasise the fact that the cool bag could be a product capable of reaching a wide target audience.</p>

<p>&nbsp;</p>

<p>3. Passport Holder</p>

<p>The time to jet off around the world for a summer holiday is almost here! This fact alone underlines just why a branded passport holder carries so much potential. Every time a passport is shown to an attendant, member of family or security guard... your brand will be flashed along with it.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/effective-express-products</link>
      <pubDate>Fri, 20 Jun 2014 11:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why investing in promotional merchandise is a necessity]]></title>
      <description><![CDATA[<p>Whether your business is one of the biggest in the world or just getting off the ground, promotional products can provide the perfect tonic to your brand. There is little doubt that the digital world is continually evolving, however the novelty of a promotional instrument just cannot be ignored.</p>

<p>Prior to investment however, many are eager to understand the possible rewards and networking gains which can be made as a result of purchasing. Thus, we have pulled together essential reasons as to why businesses, regardless of size, require the use of promotional products within their marketing strategy.</p>

<p><u>The retention of an iconic brand</u></p>

<p>Various studies have indicated that consumers receiving promotional merchandise from a company, have kept them for a reasonable period of time. Furthermore, many are able to reference the business who sent the gifts for an even longer period of time. We have often noted, and our clients have taken a similar stance, that this ability to remember is as a result of gratuity. One key way by which promotional merchandise can inject further gratefulness, is by providing the consumer with a solution to a common problem of theirs.</p>

<p><u>Reduction in &#39;costs per impression&#39;</u></p>

<p>One key note when producing a marketing strategy is to ensure that where the budget can be saved, it is saved. Thus, a policy which involves a low &#39;cost per impression&#39;, is always looked upon positively by those who finance the business. Advertising rates are often bolstered to a higher premium than they actually deserve, and whilst a location within a newspaper or a magazine may appear lucrative, results have shown that they still have a higher &#39;cost per impression&#39; than promotional products do.</p>

<p><u>Variety of products available</u></p>

<p>Furthering on from the proportionate low financing of promotional merchandise, it is important to understand that this is not a result of various products being somewhat simplistic, despite how effective they can be. Executive gifts such as paperweights, and corporate pens only emphasise the point that products of all ranges can be branded. This factor underlines the point previously made, that promotional merchandise is essential for all lines of businesses, with merchandise and products suitable for near enough every marketing occasion.</p>

<p>&nbsp;</p>

<p><u>The ability to nurture a customer&#39;s opinion</u></p>

<p>As mentioned, promotional products work to develop a positive bond between a company and the consumer, because as simple as it sounds... everyone enjoys a &#39;freebie&#39;.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-investing-in-promotional-merchandise-is-a-necessity</link>
      <pubDate>Thu, 05 Jun 2014 09:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Trends to Stay on Top Of]]></title>
      <description><![CDATA[<p>Whether it&#39;s fashion, art or beauty... consumers are always following trends, and even more importantly creating trends. Promotional Merchandise is no different, our customers create trends, and other customers follow suit. We&#39;re almost half way into 2014 and some big trends have come about in the promotional merchandise world. For you followers out there, keep an eye out on these two top trends for your upcoming campaigns.</p>

<p>&nbsp;</p>

<p>Brands who send out the same branded gifts or promotional items year after year will start to appear dull in the eyes of their customers and clients. No matter what business sector you are in, you can always find a way to mix it up and add a little excitement to your corporate gifts.</p>

<p>&nbsp;</p>

<p>The world is going green. We&#39;ve seen this trend creeping up over the past couple of years, but now it is in its peak. Everyone, businesses and customers, corporate giants and family owned retailers, they all have one thing in common and that is that they want to be more environmentally friendly. No-one wants to be left behind on this trend as it can be seen to affect your brands reputation if you&#39;re not telling consumers that you care about the environment and you want to improve your environmental sustainability. Promotional merchandise is a great way to promote this new found love of the world to your customers and clients. We do everything from jute shopper bags and recycled plastic pencils to wooden USB sticks.</p>

<p>&nbsp;</p>

<p>It has also become apparent to us that in 2014, people want to have more fun. Maybe this was a new years resolution? But we have seen a huge trend in businesses ordering gifts that are much more fun for the consumer. It&#39;s a great brand tactic to follow this trend as your customers will see you as more approachable, and can take to talking about you like a friend as opposed to a corporate business. Fun promotional items are also more likely to be memorable for the consumers... which company would you remember most &ndash; the one that gave you a branded pen or the one that gave you a branded frisbee?</p>

<p>&nbsp;</p>

<p>Remember that it&#39;s not just us that need to be aware of these trends. Every business can use their analytics to find out more information about what their customer wants, what they are doing, and where they might be heading. You can use this to your advantage and use your findings to choose a promotional item that starts a new trend in your industry.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/must-follow-promotional-merchandise-trends</link>
      <pubDate>Thu, 29 May 2014 15:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[3 Surprising And Unique Ways You Can Use Promotional Merchandise]]></title>
      <description><![CDATA[<p>Trade shows and pens, Conferences, and notebooks, we all see the same old promotional products being used at the same old events. We&#39;ve looked into some fun and interesting ways you can use promotional merchandise to shock, surprise, and delight.</p>

<p><strong>1</strong> &ndash; Instead of a business card, why not create a mug, pen or customised chocolate bar complete with your personal information and calls to action? When people do something different and unexpected, it makes others remember you. Should you attend an interview or go to an exhibition and hand out a personalised chocolate bar to those you are networking with, you will be far more likely to stick in their minds, which gives you a better chance of getting the job or gaining a new client.</p>

<p><strong>2</strong> &ndash; Often promotional merchandise is used for customers and potential consumers, but very rarely do businesses hand out their branded merchandise to their employees. Employees would make much more of a conscious effort to use any branded merchandise they had as, at the end of the day, it helps to promote the business they work. We&#39;ve seen great examples of companies giving their staff branded business card holders, which even after leaving the business, continue to use. Another delightful way to promote your brand, even after employees have moved on!</p>

<p><strong>3 </strong>&ndash; Limited edition promotional products, used as a gift with purchase (GWP) are hugely successful, but not often utilised in the retail industry. Limited time only offers to entice retail customers like nothing else, whether its a gift for spending a certain amount of money, or to go with a limited-edition collection, they always seem to work. Consumers have been known to buy anything and everything they need to, just so they can get the &#39;limited time only bag&#39; and stay &#39;trendy&#39; within the eyes of their peers. Never underestimate the potential of traditional products... especially when they&#39;re used in an exciting way.</p>

<p>There you have it folks, three easy, simple and effective ways to get your brand, or personal name out there. A twist on the traditional gives you and your brand a slight edge in comparison to your standard competitors who are still doing the same old song and dance. So, next time you have the need for a piece of promotional merchandise, think about what products or distribution methods will make you stand out from the crowd.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/3-surprising-ways-you-can-use-promotional-merchandise</link>
      <pubDate>Tue, 20 May 2014 15:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Successfully Network with Promotional Merchandise]]></title>
      <description><![CDATA[<p>In the modern world which we now live and subsequently working within, there is a general conception that technology can solve almost anything. Despite this,&nbsp; the effective and traditional use of promotional products still holds a huge amount of potential... and have the capability to aid your networking system and at times even incorporate the use of technological methods.</p>

<p>The problem many find when networking is they don&#39;t know how to make effective use of these products...</p>

<p><strong>1. Calls to Action</strong></p>

<p>Without a &#39;CTA&#39; your promotional products can be referred to as meaningless... a potential consumer will be left stranded. The infamous saying that &quot;no sales, no business&quot; rings true... emphasising the need to lead your audience deeper into the company. Promotional products are often chosen in accordance to the print surface area... allowing for as much information to be attached to the chosen product.</p>

<p><strong>2. Outside of the box</strong><br />
A bit of imagination has never hurt anyone... and in networking it is almost a necessity. The need to outstrip potential competitors is required and a creative promotional product can go a long way to securing this. One which is representative of your business, but also provides a benefit to the consumer.</p>

<p>This draws us nicely onto the next point, about how important a memorable product can be.</p>

<p><strong>3. Memorable</strong><br />
These networking events and trade shows are often attended by hundreds... all looking to extend their business connections. With so many different conversations taking place it is vital you leave your audience with something that sticks out in their mind. Of course a unique product can help, a unique selling point is something which all businesses strive for. Yet significant, and bold colours can produce that spark which keeps your target audience in touch with your service.</p>

<p>Despite the need to stand out, it is also crucial that you&#39;re not working to the detriment of your brand in any way.</p>

<p><strong>4. Brand Consistency</strong><br />
Whilst a networking event may be a one off, you could have spent years building up a recognisable brand. The need to be remembered at this event cannot work to undermine the brand... thus underlining once again, the importance of being imaginative and thinking outside the box.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/networking-with-promotional-products</link>
      <pubDate>Wed, 14 May 2014 14:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why We Deem A Marketing Strategy To Be Crucial]]></title>
      <description><![CDATA[<p>Despite its growing reputation, many are still yet to recognise the true potential of promotional products, and the importance of marketing altogether. With this still the case, we have compiled five reasons as to why marketing&nbsp; is an absolute necessity in ensuring your business fulfils its capabilities.</p>

<p>&nbsp;</p>

<p>1. Brand awareness - Promotional products are one of the best ways to increase the awareness of a brand, due to its visible nature.</p>

<p>&nbsp;</p>

<p>2. Trust - As a result of gaining awareness of your business, research has shown that potential consumers are more likely to trust your services. This in turn, can lead to a sales conversion.</p>

<p>&nbsp;</p>

<p>3. A sales increase - Some have even suggested that an effective marketing plan can hold the key to an increase in business. The bottom line however, is as many have pointed out... &quot;no sales, no business&quot;.</p>

<p>&nbsp;</p>

<p><em>You may have noticed the first three points appear to have a &#39;knock on&#39; effect on each other, and that is exactly the case.</em></p>

<p>&nbsp;</p>

<p>4. A household name - Effective marketing schemes can help your business become well known by your target audience. Positively impacting on them will also enhance a consumer&#39;s desire to share and converse about the use of your services.</p>

<p>&nbsp;</p>

<p>5. Understand your consumers - Marketing methods are tried and tested, and promotional products can be pinpointed to your exact audience... maximising your strategy&#39;s capability.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-we-deem-a-marketing-strategy-to-be-crucial</link>
      <pubDate>Thu, 08 May 2014 14:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Sports Day Giveaways]]></title>
      <description><![CDATA[<p>With children across the country beginning to head back to school following the long Easter break, preparations for the summer activities are beginning to get underway. As a result of this, the sports day season is fast approaching and is now almost upon us. This provides a fantastic opportunity to provide local schools with some printed giveaways to encourage and celebrate the event, whilst motivating and inspiring the students to compete.</p>

<p>It should, however, be noted that it is not just young people at school who take part in sports day - there are various other events and thus opportunities that&nbsp;your marketing strategy can take advantage of. An effective policy will have realised the popularity of the &ldquo;Father&#39;s Race&rdquo;, and how an association with this at a sports day could prove beneficial. Furthermore, should your local schools not offer such a race, it could be something which you suggest, as you look to make a positive impact upon the day. Very often these races are made to be comical affairs.</p>

<p>When planning your products for an upcoming sports day, it is important to take into consideration the fact that various schools and institutes implement themes of a various nature to the sporting events. In recent times we have heard of sports days which have been centred around the sporting world, along with other meetings which have associated themselves with things such as the ancient world, carnivals, and even the ocean.</p>

<p>These events effectively comply with the nature of these themes through the various equipment, costumes and music which are used on the day. An example of this would be for the carnival theme, an &#39;egg and spoon&#39; race. The reason we have pointed this out is that schools don&#39;t require your merchandise should it not be aligned to their theme,&nbsp;only emphasising the need to understand your client&#39;s demands.</p>

<p>In recent times there has been a great deal of controversy as to the future school sports days. Whilst popular with the majority of children, some feel pressured by the occasion. The weather in this country has also played a defining role in these events, with inclement conditions often leading to the postponement of these days. Thus the opportunity is there for your business to provide a guiding light in reintroducing the positive and desired effect of sports day. On this mission, there is also the chance to motivate and invigorate a young person&#39;s attitude towards exercise, something which is becoming of increasing importance.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/sports-day-giveaways</link>
      <pubDate>Wed, 23 Apr 2014 08:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Can Celebrity Endorsement Good or Bad for Your Brand?]]></title>
      <description><![CDATA[<p>Celebrity endorsements are a key influence in todays celebrity obsessed culture and its not something to be taken lightly when considering this option for your brand. Dependant on your clientele it can make or break your business.</p>

<p>For examples of greatly successful Celebrity Endorsements you only need to look at the most recent sporting events. Sporting Events are filled with Celebrity Endorsements and Sponsorship, be it Football teams and their Adidas boots or Golfers and their Nike caps. Endorsements and Sponsorships are everywhere you look and can have a huge impact on your sales and brand reputation. When your target customer watched The Masters Tournament last weekend and it reminded them that they need a new golfing shirt, they&#39;re not going to go buy just any branded shirt, they will buy the same brand they saw Bubba Watson wearing when he won the tournament. If you are sponsoring an event or have a celebrity endorsing your brand make sure your logo is bold and that people can then make the connection from that logo to your brand &ndash; go big or go home!</p>

<p>On the other hand Celebrity Endorsements can be quite precarious at times &ndash; think of the backlash twitter saw last year when Celebrities started promoting brands to their followers without making it clear that it was a paid advertisement. This is where Celebrity Endorsement can become a hindrance to your brand, you must be clear with your audience if it was a business arranged endorsement or not. It&#39;s less an issue when it comes to Printed Advertisements, as that&#39;s obviously a business arrangement, but when it comes to Celebrities social accounts or interviews, that&#39;s where the trouble can begin. If you do go into Celebrity Endorsement or Sponsorship ensure that your customers are aware if it is a business arrangement or if it is just a mention that they are a fan of your brand. It&#39;s unlikely that an endorsement or sponsorship deal will effect your product or services negatively, it is more likely to affect your brand&#39;s reputation which can be painful to rebuild.</p>

<p>If you brand is considering using your branded merchandise with a Celebrity or to sponsor National or Global Events then just remember to enter into this cautiously and to be completely transparent about it with your customers. Nothing will push your customer into your competition faster than a public scandal.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/is-celebrity-endorsement-good-or-bad-for-your-brand</link>
      <pubDate>Tue, 15 Apr 2014 16:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Social Media Branding on Promotional Merchandise items]]></title>
      <description><![CDATA[<p>Social Media is the big thing to have really impacted businesses big and small to some extent over the last 5 years in a major way. Brands like HMV and Habitat have found that Social Media can be a major problem if not managed properly whilst other brands have really utilised the rapid viral power of the media for great economic benefit.</p>

<p>However, it&#39;s still quite amazing to note just how many BIG brands still don&#39;t advertise their social media in places where they advertise their other delivery channels...backs of lorries, stationery, uniforms and in corporate signage for example, but also not on the giveaway items like promotional pens, mousemats and notebooks etc.</p>

<p>In fact, everywhere a logo can be printed, is an opportunity for a social media icon, hashtag or a social account alias to be printed. Some companies, of course, do manage this really well and we noticed Bulmers Cider using social tags ahead of traditional domain tags on some of their TV campaigns. And who can fail to notice some television programmes subtly plugging a hashtag (who watches &#39;Bad Education&#39;?)</p>

<p>The only problem with social media, though, is the sheer spread of social media channels we now all have access to. A fifth or more of the world has a Facebook account, Twitter is alarming in its rapid growth but what about Pinterest (widely accepted as one of the best forms of interaction at the moment), Flickr, YouTube and LinkedIn? Just how can a company factor in so many aliases to a sometimes very small print area?</p>

<p>We feel, that sometimes you don&#39;t need to list everything in &#39;black and white&#39;. The demographics of social media users is different from other forms of internet usage and there&#39;s more a natural built-in &#39;know-how&#39; of what to do, where to go and how to find stuff. So, in many instances, simply listing your company name and a list of recognisable social icons on printed merchandise may be enough. It&#39;s certainly better than nothing at all.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/social-media-branding-on-promotional-merchandise-items</link>
      <pubDate>Mon, 14 Apr 2014 11:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Supporting a fitness campaign]]></title>
      <description><![CDATA[<p>Almost every client that we speak to is getting fit for Summer at the moment: indeed there seems to be some kind of fitness epidemic sweeping the country. Some customers are running marathons, while others are taking part in team building events for charity or simply on a team fitness or calorie burn campaign. With the emphasis on health promotion, employers are actively encouraging their personnel to get fit and supporting them in a range of ways, from corporate gym memberships to in-house sports clubs, from sponsorship for a sporting event to company health checks. Fitness makes perfect sense and it also makes perfect sense for you to support your customers in their fitness goals and while you are doing so, to take the opportunity to promote your business at the same time.</p>

<p><strong>1.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Monetary Sponsorship</strong></p>

<p>One simple way you might support your customer is by sponsoring an individual or team in a sporting event with a monetary pledge. In return, you can ask for acknowledgement of this support in company publications, such as newsletters or across social media. Philanthropy for the right cause makes perfect business sense and paints your organisation in the right light.</p>

<p><strong>2. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Sponsoring a Team Challenge</strong></p>

<p>Putting your company name to sponsoring a sporting challenge for your client&#39;s personnel is a great way of ensuring that your brand is at the forefront throughout the training and event itself. This might be as simple as a golf day or as complicated as asking your client&#39;s staff to complete a series of monthly challenges across the year.</p>

<p><strong>3. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Corporate Gifts</strong></p>

<p>Sending through relevant branded merchandise such as pedometers, sports watches, sunglasses or even simply water bottles or branded ice packs is a nice touch and popular across a range of different sporting activities. Promotional rattles or fanfare horns are also sure to get your brand noticed.</p>

<p><strong>4. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Being There</strong></p>

<p>Actually attending an event that your customer or customer team is taking part in will also do wonders for your client relationship. So giving up your Sunday to watch the finish of a marathon or team event, armed with a few choice gifts for the supporters, can be fun and cement that personal touch.</p>

<p><strong>5. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Physical Support</strong></p>

<p>Offering to man checkpoints or provide transport for such events as the popular Oxfam Trailwalker or the Three Peaks Challenge are other ways of getting closer to your customer. Branding your presence with marquees, foldaway chairs and banners will also mean that you are noticed by other participating teams and attendees.</p>

<p>Whatever route you take, you can be sure that choosing to support a sporting activity will resonate with your client. Which leads us to our final suggestion:</p>

<p><strong>6. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Participate Yourself</strong></p>

<p>Joining in with your client&#39;s fitness campaign will certainly get you closer to the client and it is an ideal opportunity for your to practice what you are promoting!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/supporting-a-fitness-campaign</link>
      <pubDate>Fri, 11 Apr 2014 09:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens for The Day of English Language]]></title>
      <description><![CDATA[<p>Wherever you go, it is almost a certainty that a promotional pen shan&#39;t be too far away. They can be found just about anywhere, in banks, shops; and some charities even send them out through the postal services. There are few better ways by which to expose your brand.</p>

<p>The amount of branded pens &#39;out there&#39; is sure to increase over the coming weeks, with many businesses focusing their marketing strategy around the &#39;English Language Day&#39;, which takes place on the 23rd of April. It is no coincidence that the day coincides with the well-known annual celebration of William Shakespeare&#39;s life... as well as World Book and Copyright Day.</p>

<h2>Benefits Of Using Promotional Pens To Celebrate English Language Day?</h2>

<p>With the increase in the use of technology over the past twenty years, many have become less reliant on verbal and scripted communication... yet the English Language is one which cannot be underestimated, let alone not used.</p>

<p>It should be noted that despite the reduced use of writing in recent years due to the reasons mentioned, it is almost certain that a pen will be used by an individual on at least one occasion every day. Whether it be simply for jotting down a message, writing a document, or a shopping list... writing utensils are still heavily used. The fact that computers can&#39;t be used by all, whether it be due to background or age, only emphasises that pens remain important within today&#39;s society.</p>

<p>Another key benefit of exposing your business through <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" title="promotional pens">promotional </a><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" title="promotional pens">pens</a>&nbsp;is the practicality they provide. The fact that they can be carried around in pockets is a huge advantage of the product. Unlike business cards, which are slid into a purse or a wallet and perhaps forgotten about, the nature of a pen means it will always be noticed... even if it be just before you drop the item of clothing into the wash.</p>

<p>Some may say that novelty gifts like a Rubiks Cube are extremely effective when looking to &#39;get noticed&#39;. However, despite being somewhat addictive, they provide no great use, something which has been found to be extremely important to the consumer. They have stated in various studies that they would be far more inclined to keep a product that provides a utility for a longer period of time than that of a novelty item... thus working to the advantage of the promotional pen.</p>

<p>It should be noted that there are a large variety of pens already on the market, and thus, it should be suggested that a unique, and noticeable design for your branded stationery&nbsp;could prove to make the difference required.</p>

<h2>Curvy Ballpens</h2>

<p>One of our best selling promotional pens, printed with your branding along the barrel in up to full colour. These cushioned grip branded pens are available in a range of 30 colours to suit any colour scheme.</p>

<p>[182067]</p>

<h2>Parker Jotter Ballpen</h2>

<p>Another one of our best selling pens, these promotional pens are Parker branded - a name known worldwide. Your design can be either printed or engraved for maximum impact and a luxurious feel.</p>

<p>[1047861]</p>

<h2>Contour Wood Ballpens</h2>

<p>If you&#39;re looking for an&nbsp;eco-friendly promotional pen choose these wooden pens - made from sustainable bamboo to make a great eco-friendly alternative to plastic pens.</p>

<p>[196723]</p>

<p>If you&#39;re looking for the perfect printed pen then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website. Don&#39;t forget to fill out the form to receive a rapid quote or feel free to give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-for-the-day-of-english-language</link>
      <pubDate>Wed, 09 Apr 2014 09:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b7f75036f773479762e322e98a6116db2aa3c85b.jpeg" type="image/jpeg" length="493765"/>
    </item>
    <item>
      <title><![CDATA[Perfect Promotional Gifts For The Easter Period]]></title>
      <description><![CDATA[<p>With Easter just under two weeks away now... many are beginning to stress about how they will expose their brand over the celebratory weekend. Various different strategies have, over the years, considered niche products to take their business that bit further... however, sometimes the most effective products, are those which are most commonly associated with Easter.</p>

<p>In recent years, the celebration of Easter has become... to a degree, somewhat commercialised, and thus is why businesses all over the world, develop their marketing strategy to focus on the Easter occasion.</p>

<p>&nbsp;</p>

<p><strong>Sweet Tubs</strong></p>

<p>Whilst the primary focus of these sweet tubs is set around indulgence, following the period of Lent... the packaging tub that they are contained within could prove to be extremely useful as well. The confectionary selection can be filled as you wish... and whilst as delicious as they are, many a consumer will be considering ways in which they can utilise the pot once empty.</p>

<p>&nbsp;</p>

<p><strong>Kitchen Utensils</strong></p>

<p>A concept which many strategies have considered, is promoting through various kitchen utensils. A little bit of &#39;out the box&#39; thinking will allow you to realise just how the Easter period tends to be celebrated across the country... through formal meals. Thus, within every celebrating household... there will be someone struggling to keep on top of the various food, and thus, it provides with you with the opportunity to offer them a branded utensil which can help their cooking. This novel form of thinking has the potential to not only benefit the consumer, but the consequential gratuity could well prove advantageous to your business.</p>

<p>It should be noted that although these products are all commonly associated with the Easter periods, they also aid and help the consumer, which has been highlighted as an extremely important feature of promotional products.</p>

<p>Yet... there are few better ways to tie your brands name to the Easter theme than through Easter Eggs. The most common association with the celebratory period not only tastes good, but its packaging provides an optimum area from which your business can be promoted. Easter Eggs can be sent out as a giveaway, but are possibly more effective when they are used as a themed reward. Many businesses will wait until the end of the calendar year to provide their customers and clients with some form of thanks, however these &#39;holidays&#39; provide an opportunity to constantly remind your cliental of your gratuity towards their service.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-gifts-for-the-easter-period</link>
      <pubDate>Mon, 07 Apr 2014 09:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Marketing Gifts for May Day Bank Holiday]]></title>
      <description><![CDATA[<p>Despite it only being early April, there is little doubt that many are thinking about the events which summer may hold. May Day is by many, considered to be an early opportunity to enjoy an occasion, fitting of summer. Thus, an effective marketing strategy may deem it as an early opportunity to get their summer plan off the ground... prior to that of their competitors.</p>

<p>&nbsp;</p>

<p>As an annual holiday in the UK, May Day provides the perfect platform from which to expose your brand, with such a wide audience to target. Furthermore, May Day is celebrated in various countries, and thus providing the possible opportunity to take your marketing strategy to different areas of the world... although it is important to consider that there are a variety of practises in which the event is celebrated.</p>

<p>&nbsp;</p>

<p>As mentioned, many take May Day as an opportunity to enjoy an early summer&#39;s occasion... and thus is why picnics are so commonly associated with the Bank Holiday. This association therefore provides a niche market which your brand could specifically target. Blankets, cool bags, and sports equipment are just three simple products which could be used to get your brand noticed this May Day.</p>

<p>&nbsp;</p>

<p>Despite many people&#39;s desire to get out there and enjoy the potential sunshine, others spend the day in a much more practical manner. Many take the day off to ensure there house is in perfect condition for the summer months, completing chores and tasks around the home... somewhat of a &#39;spring clean&#39;. Thus, branded dusters and dustpan and brushes are just two products which a household could gratefully receive.</p>

<p>&nbsp;</p>

<p>It should be noted that although it is an opportunity to express the nature of your business to potential consumers, marketing directly to other businesses may prove to be somewhat ineffective. As mentioned, May Day is a UK Bank Holiday... and therefore, the majority of offices are not in use, meaning that your gifts shan&#39;t be given the platform they so rightly deserve.</p>

<p>&nbsp;</p>

<p>So tell us, how will you be celebrating this year&#39;s May Day... and will any of the products listed prove advantageous to you on the day? Furthermore, can you think of any other items which could make for a more enjoyable occasion? We want to hear from you, and you can get in contact with us, through any of our various social media channels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-gifts-for-may-day-bank-holiday</link>
      <pubDate>Fri, 04 Apr 2014 09:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Effective Promotional Merchandise With An Express Delivery Time]]></title>
      <description><![CDATA[<p>On occasions, various marketing strategies fail to recognise possible niche opportunities to promote their business. However with Total Merchandise now providing promotional products with a quick &#39;turnaround&#39; time, as long as you remember prior to the event, then you are capable of exposing your brand in some quantity.</p>

<p>On the whole, a sophisticated and executive approach holds huge benefits, and thus, consumers begin to hold your business in high regard. This is why we have collated somewhat of a list, detailing a variety of products which have the potential to make it look as though you have been planning the event for months, when in actual fact... it has been a matter of days.</p>

<p><strong>Chrome Plated Card Holder</strong></p>

<p>When attending exhibitions and conferences, networking is part and parcel of the event, and as a result, you are sure to pick a number of business cards. A branded, chrome-plated cardholder can be pulled out with pride around potential contacts, as a means to emphasise the corporate, and organised nature of your business.</p>

<p><strong>Star Paperweight</strong></p>

<p>Whilst some offices may hold paper down with a stained mug, or a worker&#39;s lunch, there is nothing quite like doing it in style... and that is exactly what these Star Paperweights provide. Whilst working to organise documents, without leaving &#39;coffee mug rings&#39; in the corner, these paperweights can also provide some form of decorative design. Many offices can be considered bland, and this, in some cases, can prove to be detrimental to staff morale, and as a consequence... overall productivity. Therefore these paperweights could be considered a method to improve the success of your business as a whole.</p>

<p><strong>Floating Desk Pens</strong></p>

<p>Somewhat of a novelty item, yet they still hold key benefits to office workers. Some may consider them a luxury product, but who doesn&#39;t enjoy writing with an executive pen... just another method by which to increase staff motivation.</p>

<p><strong>In Desk USB Hubs</strong></p>

<p>Not only are the In Desk USB Hubs a &#39;budget-friendly&#39; product, they are a practical product which also provides a platform to expose your brand from, most probably, on a daily basis. Various jobs require a large amount of data to be stored externally, and thus, these hubs... to some employees, could be considered priceless.</p>

<p>Furthermore, one thing you may have noticed about all of the products... is that they all provide some form of benefit to the consumer. This is because the most effective promotional products are those which act as a utility for the target market, as all of these above do. Therefore underlining the statement that it looks as though you have been planning for months, as you would have been taking into consideration, the concerns of your potential consumers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/effective-marketing-tools-with-an-express-delivery-time</link>
      <pubDate>Wed, 02 Apr 2014 08:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Products to Tie in With April Fools]]></title>
      <description><![CDATA[<p>Whilst many marketing strategies may not even consider the possible advantages which can be gained by aligning a promotional plan with April Fools, it certainly provides a platform from which you can effectively expose your brand from. We have pulled together four promotional products which are fitting of the occasion.</p>

<p>The most well known, and oldest trick in the book is where we begin our four promotional products for April Fools, and this is most probably because when you think of the 1st of April, you think about the trouble that can be caused with a Whoopie Cushion. The simple slapstick humour which can be caused by a Whoopie Cushion, is something which can be enjoyed by almost everyone, and thus with a wide target market, could prove to be an extremely effective promotional tool.</p>

<p>The temporary tattoo is a prank which is becoming increasingly popular, especially with the younger generation, and this should be something when putting together a marketing strategy, as it needs to be relevant to your target market. The key to this product is the irony which it can work to create, with parents often scared to death that their child has been to the local tattoo parlour. The temporary tattoos are worth investing in, even if it just be to see the look on some parents faces.</p>

<p>Another association with April Fools, is the act of making someone jump, and there are few better ways to achieve such a feat, than with a fanfare horn. The loud noise which can be created with this horn is enough to scare someone in itself, however doing it by sneaking up on your victim, only adds to the prank.</p>

<p>A simple but effective promotional product, which not only offers great exposure to your business, due to its large surface area, but because of the entertainment which it can provide people with. Logo Jumpies can pop up at any moment, leaping into the air, and can cause a great fright, which as mentioned, is exactly what people look to cause on April Fools, and thus, is a suitable product for the occasion.</p>

<p>It should be noted that although the most effective promotional tools are those which consumers consider to be useful, a product which can help develop an affiliation with an event can be just as important. Furthermore, a marketing strategy which takes into consideration occasions such as April Fools can help your business become relevant and relatable to the everyday customer.</p>

<p>As a business, will your brand be exposing itself across tomorrow&#39;s April Fools, we are interested to hear the creative manner in which you will be doing so. Get in contact with us, and let us know your thoughts through any of our social media channels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-april-fools</link>
      <pubDate>Mon, 31 Mar 2014 10:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Supporting a Marathon]]></title>
      <description><![CDATA[<p>Marathons happen across the country every year with arguably the biggest being the London Marathon which this year takes place on the 13th April. Thousands of people run the London race, coming from across the world, with many running for charity it&#39;s a fantastic event to support.</p>

<p>The Marathon is a long-distance running race of 26 miles and 285 yards (although this length didn&#39;t become standardised until 1921). The event originally took place to commemorate the fabled run of the Greek soldier Pheidippides who was a messenger than ran from the Battle of Marathon to Athens. The legend states that the messenger was sent from the battlefield to Athens to announce the Persians had been defeated in the battle which took place in 490BC. It is believed he ran the entire length without resting, before bursting into the assembly and announcing &#39;Niki&#39; which translates to &#39;victory&#39; before collapsing and dying. Although there has been a debate about the historical accuracy of this story.</p>

<p>When the modern Greek games took place in 1896, the organisers were looking for an event that summed up Ancient Greece and recalled its Ancient glory. This is where the idea of including the Marathon came from. Since the modern game was founded, it became a tradition for the men&#39;s Marathon to be the final event of the games finishing inside the stadium in advance of the closing ceremony.</p>

<p>There are 500 Marathon races organised every year, many of which are organised by the Association of International Marathons and Distance Races, a foundation started in 1982 to bring together over 300 events taking place in 83 countries and territories. Other events taking place are run by charities and local event organisers.</p>

<p>Many people who take place in the Marathon don&#39;t actually take part to win. Many runners use the race as a test of endurance, to raise money for charity and to beat their personal best times. First-timers often aim to run the Marathon in less than four hours, whilst the more competitive sportsman aim for a time of fewer than three hours. Typically at most Marathons, there is a cut off time of six hours, after which the roads which had previously been closed are reopened. This doesn&#39;t mean that people can&#39;t complete the Marathon after this time, but there is less assistance along the route. Larger Marathons will keep the route open for longer, often up to eight hours.</p>

<p>Is your business supporting the Marathon this year? Will you be waving your flags, sponsoring or perhaps providing any customers running with goody bags? &nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/supporting-a-marathon</link>
      <pubDate>Thu, 27 Mar 2014 09:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Preparing for Mothers Day]]></title>
      <description><![CDATA[<p>When you own a business, it&#39;s important that you make the most of every holiday, whether that be Christmas, Valentine&#39;s Day, Easter or even Mothers Day. By making the most of each holiday you can ensure that your marketing strategy is relevant and going to be as effective as possible. Mothering Sunday is an important event in the Christian calendar, but &#39;Mothers Day&#39; is also celebrated by many mothers across the world, across many different religions.</p>

<p>&nbsp;</p>

<p>Put simply, Mothers Day celebrates mothers and motherhood in society. Whilst people celebrate it across the world, it is often celebrated on different days depending on the countries culture. The day is celebrated across the world for a number of different reasons. It&#39;s important to note that there is a difference between &#39;Mothers Day&#39; and &#39;Mothering Sunday&#39;, which we have highlighted below.</p>

<p>&nbsp;</p>

<p>Mothering Sunday first originated in the sixteenth century as part of the Christian religion. This involved people visiting their &#39;Mother Church&#39; for a service that was held on Laetare Sunday. The &#39;Mother Church&#39; would generally be the nearest large church or cathedral. On Mothering Sunday, domestic servants were given the day off to visit the church with their mothers and other family members. It was considered to be the only time of the year that the whole family could gather together to visit the church, as other occasions would conflict with working hours.</p>

<p>&nbsp;</p>

<p>On Mothering Sunday, children would traditionally pick wildflowers on their way to the church which would be given to their mothers. This is what started the tradition of giving gifts on Mother&#39;s Day. Gifts now can include flowers as well as smellies and other &#39;home-made gifts&#39;.</p>

<p>&nbsp;</p>

<p>The modern Mothers Day, which is celebrated by many different religions, is believed to have originated from the United States. The day was first celebrated in 1908 by Anna Jarvis, who worked every year to make Mothers Day a recognised holiday in the United States. She had success in 1914 but was believed to have been disappointed with its commercialisation in the United States of America. By the 1920s the holiday started to branch out across Europe and the tradition of Mothering Sunday and Mothers Day has been very strong. UK based retailers had also recognised the commercial opportunity in Mothers Day and by the 1950s the day was celebrated across the whole of the UK.</p>

<p>&nbsp;</p>

<p>How will you be celebrating Mother&#39;s Day this year? Have you invested in branded gifts for your customers? &nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/preparing-for-mothers-day</link>
      <pubDate>Wed, 26 Mar 2014 09:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Keep Your Important Customers Happy]]></title>
      <description><![CDATA[<p>When running a business you will want to keep all of your customers happy, but it&#39;s especially important to keep those happy that perhaps spend more with you, or are more &#39;regular&#39; than other customers. Loyalty should also be rewarded within a business, and this can be done through the use of discounts or perhaps giveaways.</p>

<h2>The Importance Of Showing Your Appreciation To Your Loyal Customers</h2>

<p>Taking care of your loyal customers is important to a company, as loyalty is the &#39;bones&#39; of the business. When you are struggling it&#39;s your loyal customers that will continue to purchase from you, so it&#39;s important to remain loyal to them also. Many businesses, particularly larger ones, make the mistake of offering new deals to entice new customers in, rather than looking after their existing customers. This could be a big mistake.</p>

<p>The recession highlighted the importance of maintaining your existing customer base. Many businesses saw their marketing budgets cut which meant they were unable to advertise to new customers, relying on existing customers and word of mouth to get their business. Whilst we are now out of recession, we believe this strategy should still be considered as a precautionary measure.</p>

<p>As we&#39;ve mentioned, you could offer deals to entice loyalty, or you could spend less money and invest in branded giveaways instead. There is a wide variety of choices available to you when it comes to stocking up on executive gifts. We&#39;ve noticed over the course of the last year, there has been an increase in the number of businesses handing out gifts to customers and employees. This may be as businesses have realised how effective this strategy is in terms of marketing.</p>

<h2>What Promotional Products Are Effective For Ensuring Customer Loyalty?</h2>

<p>So, what gifts should you give to your customers? Executive gifts can be any manner of items, just the kind of item you would be happy to send out to your customers. You could send all your customers an Easter egg, to show them your appreciation or if you want to play the dual role of keeping your customer happy and gaining extra advertising you could invest in branded merchandise. Items that are used a lot in everyday life have the potential of being taken out of the house a lot, for example, key rings, reusable bags, and pens.</p>

<h2>Thermo Travel Mugs</h2>

<p>Branded travel mugs are a great promotional gift as they are practical and often used daily. It has offers the opportunity for your brand to be noticed in places it wouldn&#39;t usually reach.</p>

<p>[193914]</p>

<h2>Santorini Ballpen</h2>

<p>You can never have enough pens, right?! Either printed or engraved with your company branding these promotional pens will always come in handy.</p>

<p>[183773]</p>

<h2>USB Flashdrive Twist</h2>

<p>The perfect gift to keep your customer&#39;s data stored and transferred easily. Available in a variety of colours and storage capacities to suit any campaign.</p>

<p>[640000]</p>

<p>Executive gifts are proven to help gain loyalty from customers. What would you gift your customers? If you&#39;re looking for the perfect gift for your loyal customers&nbsp;then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">branded corporate gifts</a> section. To receive a rapid quote make sure you fill out the form!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-keep-your-important-customers-happy</link>
      <pubDate>Mon, 24 Mar 2014 09:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7b0f77c4ad4ec4dba98e196a697fc710dd4af155.jpeg" type="image/jpeg" length="369999"/>
    </item>
    <item>
      <title><![CDATA[How Your Business Can Celebrate Easter]]></title>
      <description><![CDATA[<p>Whilst Easter is a Christian celebration, as one of the world&#39;s biggest religions, Easter is celebrated by millions every year which is why so many businesses take it into account when planning their marketing campaigns. With the big event now a month away, many businesses have started looking at ways in which they can celebrate Easter within their business. &nbsp;</p>

<p>Easter this year falls over the weekend of the 18th April, so there is still plenty of time to consider your promotional items. One of the great things about Easter is there are so many traditions including the giving of eggs and the eating of lamb on Easter Sunday. The main tradition which most of us enjoy is the giving and receiving of chocolate eggs.&nbsp;</p>

<p>So why do we give chocolate eggs at Easter? It has become a tradition over the years to give chocolate eggs to people you are close to, this could be a family member or a friend around Easter time. The chocolate eggs are known as Easter eggs. The representation of Easter eggs is said to represent a new life which is why they are given.&nbsp;</p>

<p>When Easter eggs were first given, they&nbsp;would generally be bird eggs painted in bright colours. The eggs would be painted with pretty pictures to signify that it is a gift. It wasn&#39;t until the 20th Century that people started to give away chocolate eggs as gifts, this was because they were considered to be better &#39;gifts&#39; as they are actually edible!&nbsp;</p>

<p>The size of the chocolate egg has increased over the years, originally starting as the size of a bird egg, but now much larger! It&#39;s actually impossible for some to eat a whole Easter egg in one sitting! Easter eggs are generally in the shops from around Christmas time, so many people have already started to purchase their Easter eggs. Last year, research said that there were over eighty million chocolate eggs consumed in Britain, which stands at more than the population (sixty two million). &nbsp;</p>

<p>As with any type of public holiday, we believe that Easter is the perfect time to promote your business through the use of gifts. &nbsp;What products would you give your customers to celebrate Easter? Perhaps eggs, sweets, maybe even Easter colouring books depending on your target audience.&nbsp;</p>

<p>How do you target your audience during different holidays with your promotional gifts? Will you be giving away Easter eggs this year?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/celebrating-easter-with-your-business</link>
      <pubDate>Fri, 21 Mar 2014 11:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Commemorate the International Day of Happiness]]></title>
      <description><![CDATA[<p>The International Day of Happiness is celebrated throughout the world on the 20th of March. The first day took place in 2013, after being established by the United Nations General Assembly in 2012. It&#39;s easy to start to feel a little blue at this time of year, whilst Spring is on its way it has been a long and wet winter, so the 20th March is the time to look at the key elements to happier living.</p>

<p>A UK organisation, Action for Happiness has compiled a list of elements which can contribute to happier living. These elements are based on scientific studies of a group of people, studying what makes people feel the most content and satisfied with their life. Unsurprisingly a lot of the tips focus on relationships and the quality of relationships.</p>

<p>Highlighted within the tips, is the necessity to be part of the community by connecting with people.</p>

<p>Whether this is family or friends, connecting with people enables us to feel more connected to the society and is proven to increase our sense of well being. It&#39;s highlighted that you should also do things for others. Whether this is making a cup of tea or getting shopping for an elderly person, these little factors all help.</p>

<p>Taking care of your body is also important. Exercise not only helps you to tone up, but it also releases feel-good endorphins which help to boost your mood and concentration. It&#39;s believed that taking your workouts outside will also help as it can double your happiness. Taking care of your body through regular exercise not only has a physical effect, but also a positive mental effect.</p>

<p>It&#39;s recommended that you should try learning new things. Just because you are out of school it doesn&#39;t mean you should stop learning. In fact, it&#39;s important to have goals and things to work towards. This will give you something to look forward to.</p>

<p>Finally, the organisation try to prepare you for any difficult times, ensuring you remain happy throughout. Finding ways to bounce back in times of difficulty is important and can have an effect on your long term health. Try taking a positive approach to everything you do, whether it be in work or personal life.</p>

<p>International Happiness Day is celebrated across the world, and it&#39;s important that you support your employees in times of difficulty for morale and productivity. Why not hold a &#39;happiness&#39; workshop, and giveaway items to commemorate the event?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/commemorate-the-international-day-of-happiness</link>
      <pubDate>Wed, 19 Mar 2014 08:51:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Embracing World Poetry Day]]></title>
      <description><![CDATA[<p>World Poetry Day takes place on the 21st March, which has occurred every year since 1999. The day was started up by the UNESCO (the United Nations Educational, Scientific and Cultural Organisation) aiming to give fresh recognition to national, regional and international poetry movements.&nbsp;</p>

<p>The purpose of World Poetry Day is to promote the reading, writing, and teaching of poetry throughout the world. The day was generally celebrated on the 5th October&nbsp;but in some countries, this has changed. The UK still celebrates Poetry Day on the 5th October, but the united World Poetry Day takes place on the 21st March.&nbsp;</p>

<p>Poetry has a long history, dating back to the Sumerian &#39;Epic of Gilgamesh&#39;, although the art of poetry writing has been lost over the years. Early poems first evolved from folk songs such as the Chinese Shijingm, many poets have tried to &#39;clean up&#39; poetry over the years and define it. Aristotle&#39;s Poetics focused on the uses of speech in rhetoric, drama, song, and comedy. Poetry later concentrated on features like repetition and rhyme. From the mid 20th century, poetry has been regarded as a creative act employing language.&nbsp;</p>

<p>We think that World Poetry Day should be used to celebrate some of the world&#39;s most famous poets. Whom many consider to be the world&#39;s most famous is usually very dependent on the country within which they reside in. Let&#39;s consider some of the most famous within the UK.</p>

<p>William Wordsworth is one of the most recognised poets in the UK and regarded to be one of the pioneers in the &#39;romantic age&#39; of English Literature and left a lasting impact on literacy work and developments. Wordsworth also served as the Poet Laureate of Britain from 1843 to 1850, the year he died.&nbsp;</p>

<p>Lord Byron is another prolific poet and is best known for his work &#39;Don Juan&#39;. He was very active in politics and resented by his competitors due to his poetry works. He is one of Britain&#39;s most lauded poets although his personal life was marked with scandals.&nbsp;</p>

<p>Of course, William Shakespeare is often described as the greatest literary giant that ever walked the planet. This year is believed to be Shakespeare&#39;s 450th birthday so there is bound to be celebrations in April!</p>

<p>Next week, we will be running a Facebook competition asking you to choose your favourite poet in celebration of World Poetry Day. Pop by and tell us your favourite poet as well as giving yourself the opportunity to win our competition.&nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/embracing-world-poetry-day</link>
      <pubDate>Fri, 14 Mar 2014 14:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Launching Your Spring Campaign and Maintaining Consistency]]></title>
      <description><![CDATA[<p>Spring has finally arrived (well almost!). It&#39;s been a rough Winter, whilst not as cold as previous Winters, a lot of the country has experienced flooding and unexpected weather largely caused by the Polar Vortex and storms across the world.&nbsp;</p>

<p>Winters like this mean that some businesses suffer, especially those in the retail sector. Customers don&#39;t want to leave their homes when the weather is bad, and Internet shopping has also suffered for those who were effected by the floods. However, Spring has finally arrived and it&#39;s vital that you consider your Spring marketing campaign and how you can make your campaign more effective.</p>

<p>Take this change of season as an opportunity to look at your brand message across all platforms to ensure they are consistent. This is important to your company as consistency of message and continued repetition can lead to a stronger return on investment. This is because sending mixed messages to your customers can lead to confusion and often lost sales.&nbsp;</p>

<p>Key to sending the same consistent message is communication, both internally and externally. You need to ensure that your customers and employees are receiving the same message. For example, if you launch a new deal via email to your customers, your employees need to know about the deal otherwise there may well be confusion when it is claimed. An opinion can be made within 30 seconds and it&#39;s important that your customers have a positive view of your company. If the message is communicated effectively, you are avoiding the possibility that they will receive a negative impression.&nbsp;</p>

<p>You should also consider a &#39;less is more&#39; approach. Some organisations may have a change of focus every month but this is dependant on the size of your business. For example, if you are a large organisation you may change your marketing focus on a regular basis, whereas smaller companies may change it on a quarterly basis. By changing on a quarterly basis, you are giving yourself more marketing opportunities.&nbsp;</p>

<p>Your Spring marketing calendar could include events, traditional media relations, Social Media focuses along with a Direct Mail campaign to target your specific audience. Again, your Direct Mail campaign may include a promotional item which is related to your brand message, keeping the same consistent theme.&nbsp;</p>

<p>We&#39;d like to know how often do you change your marketing focus and how often do you use Direct Mail as a form of advertising?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/launching-your-spring-campaign-and-maintaining-consistency</link>
      <pubDate>Wed, 12 Mar 2014 17:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Choose The Perfect Promotional Bag For Your Brand]]></title>
      <description><![CDATA[<p>Promotional bags have been used for many years by businesses as they are proven to be so effective in terms of marketing. They&#39;re essentially walking advertisements without spending a fortune on advertising space. The bags can also be in any colour, almost any design and from a selection of materials; canvas and cotton to name a few. Once you&#39;ve decided to invest in promotional bags, it&#39;s simply a case of choosing the right material for your marketing campaign.</p>

<p>The biggest difference between different bags is probably the weight of the material. This affects the durability of the bag itself along with the price of the bag. The heaviest bag is usually the canvas style, followed by cotton and this is reflected within the price. Lighter bags are easier to distribute to customers, but heavier weight bags are the best option for durability. The material you choose will be very dependant on what you are going to be using the bags for.&nbsp;</p>

<p>As highlighted, there is a range of bags that a company can choose from when deciding on the best promotional items to send to customers. As retailers are trying to clamp down on the use of plastic bags, there is even more reason for bags to be used within marketing strategies. People are starting to use reusable bags more and more in everyday life. Many have realised that reusable bags are much more useful than plastic carriers as they are more durable making them a more popular item. Individuals have started to invest in their own reusable carriers, and more businesses have chosen to send out a range of reusable bags within their marketing strategy.&nbsp;</p>

<p>Promotional merchandise campaigns are always well received by individuals as everyone likes to receive something for free. Whether this is a promotional pen, mouse mat or a promotional bag. However, the success of a campaign is very dependent on how you execute it and this depends on your target audience. For example, you may want to distribute your items at a trade show, if this is your target market, or you could send them out to individuals if you are targeting a specific audience. Again, the way you distribute the items will play a big part in the items you invest in, as heavier bags would cost more to post.&nbsp;</p>

<p>What material and size would you choose for your promotional bags?&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/choosing-the-right-bag-for-you</link>
      <pubDate>Mon, 10 Mar 2014 16:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How UK Businesses Can Boost Staff Morale with Branded Stress Toys]]></title>
      <description><![CDATA[<p>Every year&nbsp;over a quarter of the British workforce take time off work due to&nbsp;stress. With work being the third most common cause of stress it&#39;s important to keep your employee&#39;s morale high. There are stresses outside of work that you will have little or no control over&nbsp;but as an employer&nbsp;you can help improve morale within the workplace.</p>

<h2>Why Should You Invest In Stress-Relieving Items?</h2>

<p>The British economy loses approximately thirteen million working days every year as a result of stress-related absences. Stress is also&nbsp;linked to a number of other, more serious, illnesses which is why it is so important to combat or maintain stress levels as soon as symptoms start to develop.</p>

<p>So, how would you define stress? The NHS defines it as an emotion felt when an individual feels they are unable to cope with the pressures which have been given to them. There are three different types of stress medically diagnosed:&nbsp;acute, episodic acute and chronic. Each type has its own characteristics and its&nbsp;own severity level:</p>

<ul>
	<li><strong>Acute stress</strong> can be suffered by almost anyone. It&#39;s important to treat and manage the condition whilst it is at this stage to ensure it doesn&#39;t develop any further.</li>
	<li><strong>Episodic acute stress</strong> occurs when someone gets frequent bouts of acute stress, often present in people who take on more responsibilities and tasks than they can handle.</li>
	<li><strong>Chronic stress</strong> is considered to be the most severe and this can affect other vital areas of the body, such as the heart.</li>
</ul>

<h2>How Can You Help Ease Stress Within Your Workplace?</h2>

<p>Stress has long been a part of everyday life, and whilst some don&#39;t suffer as much as others we&#39;ve all been affected by stress at some point; whether this is directly or indirectly. Consider how many times you&#39;ve heard someone complaining about stress or the pressures they&#39;re under. If you feel any of your employees are stressed, then it&#39;s important to do something as quickly as you can maintain staff morale, thus maintaining productivity.</p>

<p>The&nbsp;answer:&nbsp;provide your staff with branded stress balls. This may seem like a very easy answer for such a complex condition, but stress balls have been medically recognised as helping to ease the feeling of stress within the UK population.</p>

<p>How can such a small item help to deal with such a condition? Well, the simple process of squeezing a branded stress ball enables your muscles to relax. It has been medically proven that the continuous squeezing of a stress ball can help to significantly reduce stress.</p>

<p>Our best-selling Low Cost Stress Balls are the perfect stress-relieving item to gift your employees with. Available in a choice of colours and printed with your company logo in up to full colour, your staff will be reaching for these squeezy PU foam balls whenever they feel stressed.&nbsp;</p>

<p style="text-align:center">[191217]</p>

<p>Are you looking for the extra touch to really show your employees that you care about their wellbeing? Look no further than our Stress Love Heart, a handy promotional stress ball in a heart shape and printed with your custom design in up to eye-catching full colour for maximum impact.&nbsp;</p>

<p style="text-align:center">[904592]</p>

<p>Perhaps you would like a branded stress ball that reflects&nbsp;the industry your business operates in. Total merchandise has a range of industry-specific stress toys from <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-hard-hat">stress hard hats</a>&nbsp;to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-lorry">stress lorries</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/value-stress-brains">value stress brains</a> to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-house-with-chimney-2">stress houses</a> (you get the idea!). Why not create a promotional stress ball that is different from your competitors with our Bespoke Stress Shapes?!</p>

<p>Pantone matched and made to your specific design requirements these bespoke stress shapes are the perfect way to boost staff morale, all the while flaunting your brand in a unique way. Contact our friendly sales team to get your bespoke quote!</p>

<p style="text-align:center">[182013]</p>

<p>Are you concerned about how stress may affect your business? Take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a> for some inspiration and don&#39;t forget to fill out our Rapid Quote form!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/boost-morale-with-stress-balls</link>
      <pubDate>Fri, 07 Mar 2014 16:17:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/dad8d85fdb1efd313c4f4906edf3f954b9e15792.jpeg" type="image/jpeg" length="426627"/>
    </item>
    <item>
      <title><![CDATA[Surviving the Crazy British Weather]]></title>
      <description><![CDATA[<p>After coming out of the wettest Winter on record, you&#39;d be forgiven for thinking that the summer is going to be a wash out as well. However, latest weather reports have suggested that this weekend is going to be warmer than anticipated leaving us wondering &ndash; how do we deal with the British weather?</p>

<p>With the seasons constantly shifting, it is possible to now see snow in March and sunshine in October. This is a marketers worst nightmare as it makes planning for promotional gifts very difficult. You could end up investing in thousands of ice scrapers in winter to find yourself in the warmest winter for years. Similarly, you could invest in baseball caps for summer but find it&#39;s a washout! So which products can you invest in which will be useful, whatever the season?</p>

<p>With the weather being so unsettled, there is plenty of opportunity for companies to send out weather related items to their customers. For example, branded umbrellas which will always be useful. Many people like to have an umbrella handy &ndash; whether it be in their car, office or at home. It&#39;s inevitable that you will need an umbrella at some point due to the British weather, so this is going to be a well used item.</p>

<p>Another idea for products is items to do with spring cleaning. As we&#39;re now into March, people are going to gradually start the annual spring clean of their home. This means they are likely to require more cleaning supplies, or cleaning products to make their jobs easier. Why not provide your customers with promotional dustpan and brushes or similar?</p>

<p>There are many positives to providing promotional items such as umbrellas and dustpans as you know these are going to be used on a regular basis. Whatever the time of year, they can be used or kept by for use. They also have a fairly large printing area available which means a relatively big printing space is available.</p>

<p>Many marketers are now thinking about summer products, such as suntan lotions and face spray. Whilst most summer items are seasonal, many companies aren&#39;t likely to purchase them as they are only going to be used for a couple of months of the year.</p>

<p>What products have you noticed work well in the past? Seasonal or unseasonal? We&#39;d love to hear your thoughts over on our Social Media pages.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/surviving-the-crazy-british-weather</link>
      <pubDate>Wed, 05 Mar 2014 16:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Just How Big Is The Promotional Merchandise Market?]]></title>
      <description><![CDATA[<p>The promotional merchandise market is massive, even though everywhere we look we see promotional items, people are often surprised by how big the industry actually is. The UK market is worth around &pound;765m and covers every item of branded merchandise that you see. Whether this is branded&nbsp;t-shirts, promotional pens&nbsp;or promotional keyrings.</p>

<h2 style="text-align:center">Curvy Ballpens</h2>

<p style="text-align:center">[182067]</p>

<h2>How Has The Promotional Merchandise Market Changed Over The Years?</h2>

<p>As with many industries, the market suffered during the recession years, as businesses had less money to spend on marketing materials. However, the market is now almost back to full strength and more businesses are starting to use them within their integrated campaigns. As more and more companies are using promotional merchandise, it has started to become more difficult to make your brand stand out, so many businesses follow market trends to try and get their business ahead of their competitors.</p>

<p>Promotional merchandise trends change every year, as new technologies are brought out. We add new quirky products to our website on a regular basis, which businesses are generally encouraged to invest in, to be different from their competitors. Whilst these items may get people talking about your business, we believe you shouldn&#39;t forget about traditional promotional items, which are always popular. The top promotional items are always going to be those which are used the most often such as pens, mugs, USB&#39;s and notepads.</p>

<h2 style="text-align:center">Cambridge Promotional Mugs</h2>

<p style="text-align:center">[701231]</p>

<p>With the increase in digital marketing, some people believe that the use of promotional products has fallen however we don&#39;t believe this is the case. A recent survey showed that the majority of marketers expect their budget for promotional merchandise to remain or increase this year. A BPMA study showed that over 81% of respondents have at least one promotional product on their desks, meaning they are being marketed to on a daily basis.</p>

<h2>Why Is Using Promotional Merchandise Important For Your Brand?</h2>

<p>Businesses are continuously concerned about profits, and rightly so. This means marketers have a tough job in ensuring any products demonstrate a decent ROI. Marketers need to be careful when investing in products to ensure their campaigns are targeting the right people. They also need to consider how the products will be given away, and any associated costs with postage and packaging. Calls to action are also important &ndash; will you be using QR codes, Social Media URLs, personal telephone numbers?</p>

<p>The future of promotional merchandise looks bright. We believe that popular products will change with evolving consumer trends. For example, as more people invest in smartphones, more businesses are likely to invest in smartphone accessories and so on.</p>

<h2 style="text-align:center">Wireless Mini Phone Charging Pads</h2>

<p style="text-align:center">[195292]</p>

<p>What do you think is the future of promotional merchandise?</p>

<p>If you&#39;re looking for promotional products for your marketing campaigns then take a look through our website, especially our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise ideas</a> section&nbsp;- we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/insights-into-the-promotional-merchandise-market</link>
      <pubDate>Mon, 03 Mar 2014 16:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a3c9de616c88927663abd1570b6112af44e909e2.jpeg" type="image/jpeg" length="902472"/>
    </item>
    <item>
      <title><![CDATA[How To Market Your Small Business To Its Highest Potential]]></title>
      <description><![CDATA[<p>How to market your business effectively is one of the biggest issues smaller business owners face. There are a number of marketing techniques that can be used and the route you take is very dependent on your industry and what you feel can work.</p>

<h2>The Importance Of Having A Good Marketing Strategy</h2>

<p>A good marketing strategy is valuable for any business. In order for your business to be successful, you need to make sure people know who you are and about your brand. If you don&#39;t have a good marketing plan in place, then people won&#39;t know about your brand and you&#39;re unlikely to get any sales. This is proof of how important a marketing strategy is.</p>

<p>So, what should your focus be when creating your marketing plan?</p>

<h2>What Should You Include In Marketing Strategy?</h2>

<p>You need to ensure you have a website that is fit for purpose. An attractive website can make your business look professional as well as offer functionality and the ability to acquire new customers. If your website needs updating, consider a redesign. It will prove worthwhile in the long run!</p>

<p>Offering discounts and deals is another way in which you can market your business, everyone enjoys a deal or discount and these are a great way to get people to take notice of your business. Make sure you promote your offers via social media and through your website so everyone knows about the offer. The deal you give is entirely up to you. You could offer 10% off of your services, or perhaps a free pen with every order. The choice is yours!</p>

<p>Being active on social media is another important part of your marketing plan. You should use social media as a platform to communicate with your customers and show your presence. This will also add value to your businesses as users will know they can contact you whenever they need to and get a response.</p>

<p>Learning from other businesses is another great marketing tactic. Simply looking at their website and social networking profiles you can get a better idea of your industry and what your competitors are doing. There are lots of competitor analysis tools you could use to analyse other business&#39; websites to gain inspiration and new ideas.</p>

<p>By being up to date with your marketing plan and creating an easy strategy you can start to track your marketing and measure your ROI. The great thing is you won&#39;t be needing a large marketing budget to follow your plan.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-market-your-small-business-effectively</link>
      <pubDate>Fri, 28 Feb 2014 16:36:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1c819febc0fb5a67cb8a0f185e518f26516cabf7.jpeg" type="image/jpeg" length="359183"/>
    </item>
    <item>
      <title><![CDATA[Considering Your Marketing Strategy Throughout The Period Of Lent]]></title>
      <description><![CDATA[<p>A week tomorrow marks an event which is celebrated in various areas, across the world, an event which is known by many, simply as Pancake Day. However, the deeper meaning which Pancake Day holds can certainly have a further impact upon a business&#39; marketing over the next couple of months.</p>

<h2>Shrove Tuesday And The Period Of Lent</h2>

<p>The occasion is also known as Shrove Tuesday, and its ties belong with the religious tradition of Lent. A period of fasting, by which in modern society, during Lent people tend to give up a favoured item, whether it be a game, or food, for a period of forty days, and forty nights. With more and more people choosing to give up an item of food, often for further reasons, such as to lose weight, it means that the importance of Shrove Tuesday has grown somewhat.</p>

<p>Shrove Tuesday is a day when all the unnecessary food items, such as lemons, sugar, butter, eggs are all used up to ensure that there is no temptation throughout the period of Lent. So where does a marketing strategy come into all of this? A well detailed, and effectively planned business strategy will have realised the potential positives, and negatives that the period of Lent can have upon the success of the policy.</p>

<h2>Taking Lent Into Consideration When Planning Your Marketing Strategy</h2>

<p>Firstly, the consideration of how your business can gain exposure as a result of Shrove Tuesday, could prove to be extremely advantageous, with various promotional tools available to advertise your brand. Furthermore, it should be noted that the promotion of your business through kitchen utensils could prove to extremely successful, as BPMA studies have shown that a product which acts as a utility, is one which the consumer will keep for longer... maybe even until Shrove Tuesday next year. With Pancakes set to dominate next Tuesday, branding utensils such as Spatulas and Pan Brushes could prove to be extremely beneficial to your business, with both items commonly used upon Shrove Tuesday.</p>

<p>Our branded wooden spatulas (pictured below) are the perfect promotional item for Pancake Day. Personalised with your branding either printed or hot stamped for lasting exposure.</p>

<p>[184153]</p>

<p>When looking at the negative affect which Lent can have upon a marketing strategy, there are various items which are used regularly throughout the year as forms of promotions which may become somewhat reduced in effectiveness throughout the period of Lent, with people across the country choosing to give these up in order to follow the tradition.</p>

<p>In the same way that umbrellas are not hugely effective promotional products in the height of summer, luxury items such as chocolates, which are often given to customers as a form of reward may not prove to be as effective during the time of Lent.</p>

<p>If you&#39;re planning your marketing strategy ahead of Pancake Day&nbsp;then take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-about-the-house">branded gifts for about the home</a> section!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/considering-your-marketing-strategy-throughout-the-easter-preparations</link>
      <pubDate>Mon, 24 Feb 2014 16:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6ac5199fe85afb0d98338ada6a2ce0c09836f08c.jpeg" type="image/jpeg" length="546989"/>
    </item>
    <item>
      <title><![CDATA[How Promotional Gifts Can Help Motivate Your Staff]]></title>
      <description><![CDATA[<p>Within any business it&#39;s important to keep your staff motivated and show your appreciation. This can be done through the form of gifts, incentives or cash bonuses. When it comes to gifts we think some of the best are personalised items. Have you considered gifting your employees for work well done?</p>

<p>There are lots of benefits to come from gifting your employees. By giving them presents you are reminding them they are invaluable to your company, as without them your company wouldn&#39;t exist. A benefit of this which you may not have considered is that when you gift staff you could also promote your brand or products at the same time. For example, if you sell sports products then you can use custom made sports bottles to motivate your staff. Giving your staff gifts can also prove to be more cost effective than awarding monetary bonuses.</p>

<p>Customisable gifts have long been used as a reward for keeping staff motivated and increasing staff morale, but what kind of promotional gift would you consider to be best for your employees?&nbsp; Whilst items like branded clothing are great for spreading brand awareness, they aren&#39;t often used for increasing morale. Here&#39;s our top 5 favourite products for motivating your sales team.&nbsp;</p>

<p><strong>Tablet Accessories</strong></p>

<p>In an ever increasing technological world, over a third of the UK now own a tablet of some kind. Promotional tablet accessories have become a popular gift over the last few years making these the perfect items to reward staff.</p>

<p><strong>Watch</strong></p>

<p>A watch is a classic gift to give for motivational purposes. It is a classy and sophisticated way to promote your business as well as an item which is guaranteed to be kept for a number of years.&nbsp;</p>

<p><strong>Drink Accessories</strong></p>

<p>There are a number of different accessories you could give away which would be considered as executive. For example, you could give away champagne glasses which are personal to the company.&nbsp;</p>

<p><strong>Trophies</strong></p>

<p>Sometimes it&#39;s easy to go over the top with your promotional gifts, perhaps you should just gift a simple trophy for the top sales person of the month, or host an awards ceremony at the end of the year.&nbsp;</p>

<p><strong>Golfing Accessories</strong></p>

<p>Golf may not be the right sport for everyone, but there is always someone that likes golfing so the accessories will always be appreciated.&nbsp;</p>

<p>How do you keep your staff motivated?&nbsp; Do you use promotional items?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-promotional-gifts-can-help-motivate-your-staff</link>
      <pubDate>Fri, 21 Feb 2014 15:59:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Fair Are Your Purchases?]]></title>
      <description><![CDATA[<p>As we enter Fair Trade Fortnight, we have started to think more about how &#39;fair&#39; the products we purchase actually are. Fairtrade is all about better prices, better working conditions, local sustainability and the terms of trade for farmers and workers in the developing world. Companies are encouraged to pay sustainable prices which help to improve the position of those in the developing world and have more control over their lives.&nbsp;</p>

<p>As one of the biggest Fairtrade markets, there are literally thousands of certified Fair Trade products on sale in the UK through retail and catering outlets. In the UK, sales of Fair Trade products in 2012 reached &pound;1.5 billion which was an 18 percent increase in the previous year. The Fair trademark is now considered to be the most globally recognised ethical label. So do you already support Fair Trade?&nbsp; We&#39;ve pulled together our top reasons showing why you should go Fair Trade.&nbsp;</p>

<p>Fair Trade means fair pay and working conditions for those who make the products we use. Fair Trade products often come from developing countries and it&#39;s important that people working in these countries receive a fair price for their products and are able to work in a safe environment. The association also works hard to support communities. By working to a pre-agreed structure, Fair Trade farmers are able to invest earnings into their local community thus improving important aspects such as healthcare, schooling and even housing.&nbsp;</p>

<p>Fair Trade also supports sustainable practices. In a world where talk about climate change is often on the agenda, it&#39;s important that we consider our environmental footprint at every stage. This means working closely with farmers to ensure they are working in a sustainable manner.&nbsp;</p>

<p>Fair Trade is a vital part of the economy and many people strive to purchase only Fair Trade products, working towards their CSR policies. However, as we continuously work towards creating a better environment, it&#39;s important that we continue to purchase Fair Trade products and promote the foundation.&nbsp;</p>

<p>Fair Trade Fortnight is an annual promotional campaign run by the Fair Trade Foundation to increase awareness of Fair Trade products. The Foundation runs various campaigns to mark the event and is celebrated in a number of different countries including Ireland, Canada, Australia, and New Zealand.&nbsp;</p>

<p>Do you celebrate Fair Trade Fortnight?&nbsp; How do you work towards supporting the Foundation?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-fair-are-your-purchases</link>
      <pubDate>Thu, 20 Feb 2014 17:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Facts about Promotional Products]]></title>
      <description><![CDATA[<p>Have you used promotional products in the past?&nbsp; If you work in marketing then it&#39;s likely that you will have used promotional merchandise in your campaigns. Many marketing teams choose to use promotional items within their marketing plan, so it&#39;s surprising to us when businesses choose not to use them to promote their brand. So, we pulled together some statistics so you can see the benefits using promotional products can have for your business.&nbsp;</p>

<p>The British Promotional Merchandise Association, whom we are members of, conduct a survey every year to help show how promotional items can benefit your organisation. The survey questions businessmen and women within the UK about their behaviour and preferences when it comes to investing in promotional products. Research from last year showed that the majority of marketers understand how powerful the items can be, whilst they may not use them themselves, with 84% of respondents agreeing that promotional gifts increase brand awareness.&nbsp;</p>

<p>The BPMA report also highlights that the return on investment from using promotional merchandise is much higher than radio advertising and surprisingly equal to TV and print advertising. This could be due to the fact that the consumer doesn&#39;t consider promotional advertising to be intrusive so is, therefore, more likely to consider the advertisement. TV adverts can also be very expensive which means that smaller businesses are likely to consider other options.&nbsp;</p>

<p>The survey also highlighted that 79% of people are more likely to &#39;do business&#39; with a brand after receiving a gift from them. This shows that promotional items are great for attracting new customers to a brand and giving an &#39;edge&#39; over competitors. Promotional products can be used to retain customers showing that you appreciate their loyalty and also value their custom.&nbsp;</p>

<p>The BPMA survey reported that half of the respondents have a more favourable opinion of a company after receiving a promotional item. This means even if they have no use for your company, they&#39;re likely to recommend it to others.&nbsp;</p>

<p>On average, a promotional product is kept for approximately seven months, depending on the item. However, depending on the actual item, it may also be kept for more than twelve months. For example, if you are giving away a promotional bag or USB flash drive these have a higher perceived value so they&#39;re likely to be kept for longer.&nbsp;</p>

<p>Have you invested in promotional products in the past?&nbsp; What did you think about the return on investment?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/facts-about-promotional-products</link>
      <pubDate>Mon, 17 Feb 2014 16:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Top Five Promotional Products of 2014]]></title>
      <description><![CDATA[<p>With the rise of digital marketing, promotional products like bags and pens may make you feel like you are living in the dark ages, however, the good news for traditional marketers is that these products still exist and are incredibly popular when trying to promote your product offline. In fact, a recent survey showed that eight out of ten respondents believed that their awareness of a brand was heightened directly as a result of using promotional products.&nbsp;</p>

<p>Taking advantage of promotional products is important for any business, which is why we&rsquo;ve put together what we believe are the top five promotional products used in businesses today.&nbsp;</p>

<h2>1. Promotional Bags</h2>

<p>These are always welcomed by recipients whether it&rsquo;s a carrier bag, holdall or a bag for life. It doesn&rsquo;t matter that it&rsquo;s branded, recipients will always find a use for a promotional bag. Consider the last time you went on a train &ndash; how many people on that train were carrying promotional bags?</p>

<p style="text-align:center">[189679]</p>

<p>Our printed cotton bags are perfect for trade shows, events and more! Made from 5oz natural cotton and printed with your full colour design for an eye-catching finish. Starting at just 58p per unit!</p>

<h2>2. Branded Mugs</h2>

<p>Mugs are another item that many marketers may feel have &lsquo;lost their way&rsquo; slightly. In the past, giving a mug as a gift was a high-value item, however, this has faded over the years and marketers have started to lose faith in the promotional mug.</p>

<p>But, we believe this is always a welcome gift. Look around any office or home and we guarantee you will see a mug. Millions of cups of tea and coffee are drunk every day so think how many impressions your mug will receive.</p>

<p style="text-align:center">[701231]</p>

<p>Continuously one of our best selling promotional mugs, the Cambridge mug is ideal for brand awareness with every sip.</p>

<h2>3. Promotional Umbrellas</h2>

<p>We don&rsquo;t feel the need to justify why umbrellas are so popular, especially with the current weather we are experiencing!&nbsp;Umbrellas are quite simply one of the most useful items you can give to someone living in the UK!</p>

<p style="text-align:center">[311003]</p>

<p>The promo budget golf umbrella offers a large print area to flaunt your company branding. With a steel stem, twin-fluted ribs, and wooden handle it&#39;s ideal for tackling the harsh British weather.</p>

<h2>4. Custom USB Sticks</h2>

<p>USB drives are another very popular product and we don&rsquo;t see their popularity fading any time soon!&nbsp;Nearly everyone owns a computer or has access to one, which highlights the USB&rsquo;s importance.</p>

<p style="text-align:center">[640000]</p>

<p>Available in a range of colours these printed USB flashdrives feature a swivel metal section to protect the USB connector and ensures the cap will never be lost!</p>

<h2>5. Printed Calendars</h2>

<p>Finally, promotional calendars are also popular, especially around Christmas time. These are a great way of ensuring your brand is seen for the full twelve months of the year. In fact, six in ten respondents of a recent survey confessed to having a promotional calendar in their home or office space!</p>

<p style="text-align:center">[189495]</p>

<p>Our best selling promotional PVC easel calendars are manufactured from durable yet smooth PVC for a high-quality finish. Your branding can be seen all year round with these handy desk calendars.</p>

<p>So if you&#39;re looking for some inspiration take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise</a> ideas section.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-five-promotional-products-of-2014</link>
      <pubDate>Wed, 12 Feb 2014 18:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b2f2d5a0874e83421e3b49da555a93bc882cf666.jpeg" type="image/jpeg" length="730369"/>
    </item>
    <item>
      <title><![CDATA[Spread The Love With Last-Minute Branded Valentine's Gifts]]></title>
      <description><![CDATA[<p>Since Christmas, many have been busy ensuring that they are fully prepared for the event that is, Valentine&#39;s Day. The 14th of February is edging closer and&nbsp;the date is all but here. However, if your marketing strategy still needs tweaking ahead of the occasion, it&#39;s not too late.</p>

<p>With the extensive commercialisation which has surrounded Valentine&#39;s Day over recent years, it is important that your business does not miss out on the chance to promote, and therefore risk falling behind competitors. We often hear about how retailers introduce their Valentine&#39;s display on the first working day of the New Year, and this only emphasises how important it could be for your business to get itself out there ahead of the day coined as the most romantic in the year.</p>

<h2>The Benefits Of Using Branded Valentine&rsquo;s Gifts To Market Your Brand</h2>

<p>Regardless of whether you actively involve yourself in the celebrations which take place across the world, other people do, and thus it provides the ultimate platform to expose and promote your business. It should be mentioned as well, that using promotional products to associate your work with events such as Valentine&#39;s Day, could prove to be further advantageous, as many potential consumers may then begin to link your company with events such as this in the future.</p>

<p>The hospitality industry could benefit extremely well from the use of promotional merchandise this Valentine&#39;s Day. Hotels and Restaurants alike see a boom in business over Valentine&#39;s weekend, with dining facilities often full, and tables at a premium, whilst a room at a luxury hotel is hard to come by. Therefore as an owner of these establishments, you need to take advantage of the exposure your business receives as a result of Valentine&#39;s Day. Whilst your facilities alone may have the capability to make your guests return, leaving them with something to remind them of you, such as a promotional product, certainly cannot hurt your cause.</p>

<p style="text-align:center">[192189]</p>

<p style="text-align:center">[185326]</p>

<p>It should be added that a business in any line of work has the potential to successfully benefit from using promotional products on Valentine&#39;s Day. Many fail to recognise that products do not always have to be used externally, and can be utilised effectively in-house. Making your employees feel worthwhile can go a long way to&nbsp;benefitting your business. Perhaps you could spread the love in the office by providing your workers with something related to Valentine&#39;s Day, such as a heart-shaped sweet tin. Showing your appreciation to those who work tirelessly for the benefit of your business can lead to workforce productivity further increasing, after all, a happy workforce is an effective workforce.</p>

<p style="text-align:center">[190967]</p>

<p style="text-align:center">[187544]</p>

<p>Effectively utilising our express delivery means that ordering today, depending on the item, ensures that your selected products will be with you before the celebrations begin.</p>

<p>If you&#39;re looking for the perfect product to spread the love this Valentine&#39;s day then take a look at our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/valentines-day">Valentine&#39;s Day promotional items</a> section. Don&#39;t forget to fill out the form to receive a rapid quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/last-chance-to-promote-this-valentine%27s-day</link>
      <pubDate>Mon, 10 Feb 2014 16:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/60b873bbee66e485b7e80b29c6361400219d81ac.jpeg" type="image/jpeg" length="432855"/>
    </item>
    <item>
      <title><![CDATA[How you can stay ahead of your competitors]]></title>
      <description><![CDATA[<p>Staying ahead of the competition is one of the most important parts of business, and you need to consider different ways in which you can get one over on your competitors. This involves keeping track of your competitors and the marketing activities they are carrying out.&nbsp;</p>

<p>For small businesses, advertising is one of the hardest factors to get right. It can be very costly to undertake and you need to ensure you are getting a good return on investment. Smaller businesses often find that the market is monopolised by larger businesses who have more money to spend however this isn&#39;t entirely true. Whilst larger businesses may have more to spend, this doesn&#39;t necessarily mean they will get any further or that the advertising will be effective. Larger businesses can spend millions on advertising which doesn&#39;t pay off, whereas smaller businesses are more likely to watch their pennies and thus succeed with advertising.&nbsp;</p>

<p>The only way an advertising campaign will actually work is if someone actually sees your advert. They also need to believe in your brand enough to want to purchase from you. This is something which very few brands actually manage to do, as you need to have enough creativity to be able to capture attention. Your brand needs to be placed everywhere, not only on television adverts but also radio and in printed adverts as well. Of course, you don&#39;t want to perform a brand overkill but you need to ensure that your brand is visible enough for others to see.</p>

<p>For smaller business who find it difficult to keep up with larger organisations marketing budgets, you may choose to use promotional items as a way of advertising instead. This is because they are often cheaper in cost and considered to be more effective. You can also choose from many different items and relate them to your business.&nbsp;</p>

<p>When choosing your promotional items then you should consider what your target market would like. For example, if you are targeting corporates then you may consider corporate gifts, or USB&#39;s. Similarly, students are likely to enjoy receiving a binder or promotional pens. The product you choose is important as you need it to work for your target audience. The correct distribution of the products is also important, there&#39;s no point investing in promotional items if they aren&#39;t going to get in the hands of the right people.&nbsp;</p>

<p>How do you stay ahead of your competitors?&nbsp; Do you use a promotional product campaign?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-you-can-stay-ahead-of-your-competitors</link>
      <pubDate>Fri, 07 Feb 2014 16:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts To Increase Your Business Exposure]]></title>
      <description><![CDATA[<p>Everybody enjoys receiving a gift, and a consumer or client is no different. Gifts can be given for almost any occasion, whether it be for a birthday, a celebration or for something as simple as a thank you. A gift is almost always suitable- highlighting the advantages of branded gifts, and how they can make for a great investment!</p>

<p>Branded gifts are perfect if you are looking to get your company&#39;s name noticed without paying over the odds. Expensive forms of advertising include the medium of television, have in some cases recently, have not proved as successful as branded gifts. At a time when everybody is being more careful with their money, it is important to show consumers why they should purchase from your brand.</p>

<h2>How To Make Sure You Get The Most Out Of Your Promotional Gifts</h2>

<p>Effective branding is extremely important, and all businesses strive to have the most recognisable and familiar branding. Even the biggest companies continue to look to promote and improve their branding through promotions and gifts which underlines just how important it is to invest. The Advertising Speciality Institute (ASI) oversaw a survey that found over 8 out of 10 people remembered the name of an organisation who had previously provided them with branded promotional products.</p>

<p>When considering the advantages of branded gifts, it is important to choose items that are relevant to your line of business. Branded gifts can be any item, but what really needs to be thought about is what item is going to positively expose the most. There are some products that can be considered novelty items, for example, handclappers and puzzle trays. These are entertaining products, yet it has been suggested and researched that utility products are more effective methods of promotion, with the consumer keeping them for a longer period of time.</p>

<p>There are certain items which an individual uses day in, day out. Promoting your business through essential items could prove to be hugely advantageous to the amount of exposure your business sees. A jacket and a mug are just two examples of items that offer value. Whilst other companies pinpoint their target market, alas why in England, umbrellas are such popular forms of marketing. &nbsp;</p>

<p>Everyone loves a freebie, but a freebie is loved even more when it is something useful which the consumer would usually have to purchase.</p>

<h2>Promo Budget Golf Umbrella</h2>

<p>Our best-selling branded umbrellas offer a larger print area for your custom design in up to full colour.</p>

<p>[311003]</p>

<h2>USB Super Flat Flashdrive</h2>

<p>These promotional USB sticks feature a&nbsp;slimline stylish design that incorporates a loop so this memory stick can be attached to a keyring. Currently with free printing of your branding!</p>

<p>[401136]</p>

<p>Does your business invest in branded gifts in order to offer further exposure? We are interested to hear if your promotional products are related to your line of business, let us know through any of our social media channels.</p>

<p>If you&#39;re looking for the best promotional gift for your business then take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise ideas</a> section on our website. To receive a rapid quote simply fill out the form or feel free to give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-to-offer-business-exposure</link>
      <pubDate>Wed, 05 Feb 2014 16:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/43f723a5cf522eb002490c610486144bd6763519.jpeg" type="image/jpeg" length="848034"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise. BPMA Finalists]]></title>
      <description><![CDATA[<p>Total Merchandise were delighted to find ourselves to be a top three finalists for one of the &#39;Distributor of the Year&#39; categories at the BPMA Annual Awards.</p>

<p>&nbsp;</p>

<p>Established in 1965, the British Promotional Merchandise Association is one of the UK&#39;s leading industry bodies. The Association is dedicated to promoting best practice when sourcing, manufacturing and the distribution of promotional products.</p>

<p>&nbsp;</p>

<p>The BPMA uphold a strict code of conduct which members adhere to. This ensures that when purchasing products within the promotional industry you are always going to receive the highest quality goods and in an appropriate space of time. As members of the BPMA, we strive to improve year on year and are delighted to be considered a Chartered Distributor status.</p>

<p>&nbsp;</p>

<p>The Annual Awards are an exciting time for the industry as they recognise achievement and excellence within the industry. The Awards celebrate members professionalism and outstanding service. There are eleven awards in all; Supplier of the Year (up to &pound;2million), Supplier of the Year (&pound;2million plus), Distributor of the Year (up to &pound;2million turnover), Distributor of the Year (&pound;2-5million turnover), Distributor of the Year (&pound;5 million plus turnover), Campaign of the Year, Personality of the Year, Best Free Build Stand of the Year, Best Shell Scheme Stand of the Year, Supplier Sales Person of the Year and Innovative Product of the Year.</p>

<p>&nbsp;</p>

<p>The winners of the awards are decided by members of the Association, so the industry itself. Each member is invited to vote for each of the award categories. Of course, winning an award is a really prestigious occasion as it shows the rest of the industry that you are good at what you do. Not only does it put the company in the spotlight, but there&#39;s also an added feeling of pride as the awards are voted for by industry experts.</p>

<p>&nbsp;</p>

<p>We were delighted to have made it to the Finalists stage in the awards for one of the Distributor of the Year categories. As we celebrate our tenth year in the industry this year, this is an award we have strived for since the beginning. We are very pleased to have made it to the top three this year and will be striving for that top award in 2015! Thank you to all industry members who voted for us in these awards and also our customers.</p>

<p>&nbsp;</p>

<p>We&#39;d also like to take this opportunity to congratulate all of the other award Finalists and Winners. We hope you all have a successful 2014.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise.-bpma-finalists</link>
      <pubDate>Mon, 03 Feb 2014 17:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Ideal for Easing Your Party Planning]]></title>
      <description><![CDATA[<p>Everyone looks forward to attending a party, especially after a long week at work. Yet at the same time, many are apprehensive at the thought of hosting the event itself. Promotional merchandise can be used effectively to help reduce an individual&#39;s stress levels, and provide the foundations for the successful running of a party.<br />
<br />
It is common to see people stressing about the planning of a party, and often stress can cause for irrational decisions to be made. Hence why when planning a party, a simple task such as buying decorations can be forgotten about. There are many ways in which you can ensure that you remember everything on your list, however possibly the most simplistic and cost effective method is to invest in a folder. An organised&nbsp; folder could be the difference between a good party, and a great party. To maximise the use of your folder, creating a list prior to going about anything else, could prove to be beneficial. Many people actually invest in folders simply to create a list, as they deem it to be somewhat therapeutic.<br />
<br />
Pulling together a detailed list provides the basis from which your party can thrive from. Naturally all lists will differ based on the theme, and style party which one chooses to pursue, however there are a couple of things which are seen at the majority of parties, and therefore are jotted down upon the majority of lists.<br />
<br />
After an event full of dancing and celebrating, party goers will have undoubtedly become hungry, and therefore it is common to see hosts providing their guests with some form of food and drink. Whether it be hot food or snacks may depend on the style of party which you have chosen, yet whichever is chosen, there is little doubt that your friends and family will be grateful for your hospitality, and there gratuity adds to the successful running of a party.<br />
<br />
Will you simply be welcoming guests into your party venue, or will you choose to decorate the venue especially for the occasion? It is a question which is often posed to party planners. However, effectively choosing party decorations and accessories which are suitable and relevant to the theme of your party can help to immerse all attendees in the true sense which you originally set out to achieve.<br />
<br />
Are you hosting a party in the upcoming future? How prepared are you to successfully host a group of friends or families? Perhaps you have attended a party which could have done with a bit more preparation, what other techniques would you use to effectively plan the hosting of a party? We are always interested to hear your thoughts, and you can get in touch with us through any of our social media channels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-to-ease-your-party-planning</link>
      <pubDate>Fri, 31 Jan 2014 16:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promoting Your Travel Agents Business Ready for The Summer Rush]]></title>
      <description><![CDATA[<p>The &#39;Digital Revolution&#39; has meant a lot of jobs have been made redundant (typewriter salesman anyone?). It&#39;s not just products which have started to become obsolete but also services. People are more inclined to &#39;DIY&#39; and find their own cheaper deals online whether that be cars, properties or even holidays.</p>

<p>&nbsp;</p>

<p>The increased Internet usage has meant that a number of independent, and even large travel agents have struggled. Whilst still experts in their field, travel agents are having to become increasingly dependent on booking &#39;complex&#39; trips and corporate tours rather than the standard family holiday. There is no doubt that travel agents have an expertise which the online environment can not demonstrate, but it&#39;s difficult to actually communicate this to customers who are convinced they can do everything on their own.</p>

<p>&nbsp;</p>

<p>There is always room for improvement when it comes to promoting your business. Even the largest businesses in the world continue to advertise as they need to constantly get their brand noticed. If you look at larger travel agents, you will notice they invest in television advertising and marketing campaigns to try and attract custom. Whilst the average independent travel agent is unable to afford to promote itself on such a widescale, there are still advertising opportunities available.</p>

<p>&nbsp;</p>

<p>There is no doubt that the majority of travel agents require a &#39;boost&#39; and with the summer holidays coming up, it&#39;s time to take a moment to consider your advertising for the summer and whether the use of promotional giveaways can help.</p>

<p>&nbsp;</p>

<p>July and August are the most popular months for travelling abroad within the UK. Prices for holidays during these months are often much more expensive as the school holidays fall within these months. Due to legislation changes, those with children in schools are no longer allowed to remove their child from school for a holiday. This means there is even more added interest in holidays around this period.</p>

<p>&nbsp;</p>

<p>There are lots of giveaways you could consider giving to your customers if you are a travel agent. Perhaps go through your data list from 2013 and send merchandise items to customers already on your mailing list. It is often considered to be much easier to sell to an existing customer than attract a new customer so this is a great way of reminding customers that you are still there and ready to help with their holiday booking.</p>

<p>&nbsp;</p>

<p>Do you work in a travel agents? How are you advertising your business to attract more customers for 2014? &nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promoting-your-travel-business-for-the-summer-rush</link>
      <pubDate>Mon, 27 Jan 2014 16:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Basic First Aid Can Help You Save A Life]]></title>
      <description><![CDATA[<p>Next month is National Heart Month which is the perfect time to start thinking about the health of your heart and try to understand different heart conditions. It&#39;s also a good time to learn first aid so you are aware of what to do should someone collapse.</p>

<p>There are approximately 2.6 million people in the UK living with coronary heart disease. Whilst some heart disease is genetic, it can also be caused by lifestyle meaning that all of us need to be aware of the dangers. Understanding heart disease isn&#39;t an easy task as there are so many different types and it&#39;s important to understand how the heart works. However, it is worth learning these different types as it can save lives.&nbsp;</p>

<p>There is lots of talk about healthy living and how you can help to keep your heart healthy. These include managing your diet, keeping fit and trying to keep a low blood pressure. Whilst these factors may not help if you have a hereditary heart condition, they can certainly assist with maintaining the health of your heart.</p>

<p>Of course, it&#39;s not just your heart that you need to look after. Do you know what to do if you see someone in the street have a cardiac arrest?&nbsp; You may remember a video a couple of years ago of a well known &#39;hard man&#39; training us how to perform life saving CPR. This advert was very popular and results have shown that at least 28 peoples lives have been saved as a result of watching this advert.&nbsp;</p>

<p>The advert highlights the general public&#39;s concerns of performing CPR on a stranger, including the &#39;kiss of life&#39;. The charity states that whilst giving the &#39;kiss of life&#39; can help, it&#39;s the hands that are important. This means that if you aren&#39;t comfortable giving the kiss of life then you can still help by performing &#39;hands only&#39; CPR.&nbsp;</p>

<p>Promotional merchandise is a great way to help people understand first aid and what they need to do in an emergency. You could even use medical merchandise such as first aid kits and include an item which details what to do if someone goes into cardiac arrest. Special cards could also be kept in people&#39;s wallets so they know what to do.&nbsp;</p>

<p>What will you be doing for National Heart Month?&nbsp; Will you be investing in medical merchandise, or hosting a fundraising event? Let us know on our <a href="https://www.facebook.com/totalmerchandise">Facebook page. </a></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-basic-first-aid-can-help-you-save-a-life</link>
      <pubDate>Wed, 22 Jan 2014 17:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promoting Through National Storytelling Week]]></title>
      <description><![CDATA[<p>The first week of February is the time by which we annually celebrate National Storytelling Week, and 2014 marks the 14th time in which it will be done. Events take place across schools, libraries and in various other institutes, with workshops encouraging people to take up reading, helping to emphasise the power which books can have.</p>

<h2>What Is National Storytelling Week?</h2>

<p>National Storytelling Week provides a time by which people of all ages and backgrounds are able to enjoy one of the simplest past times, reading and writing. Numerous different texts are now seen upon a bookshelf with a variety of genres available as well, including biographies and autobiographies. Others use Storytelling Week as an opportunity to remember memories, and some even attempt to convert their personal highlights into a piece of text. However,&nbsp;possibly most importantly it provides people, no matter what the age to revisit a time which they loved as a child, storytime.</p>

<p>The earliest examples of writing that we have available to us today, were not jotted down upon paper. Instead, they were engraved upon pieces of stone and clay, providing a basis for the extensive writing industry which exists today. An industry that has only been further&nbsp;enhanced by the development of publishing, which has helped to support an astronomical development in the method by which writing is now produced.</p>

<h2 style="text-align:center">A5 Soft Touch Notebook and Pen</h2>

<p style="text-align:center">[196680]</p>

<h2>How Can Promotional Through National Storytelling Week Benefit Your Business?</h2>

<p>National Storytelling week provides an opportunity that businesses can take advantage of, allowing them to promote a positive image by involving themselves in an awareness day which can be beneficial to many. Throughout the week various utensils and equipment will be used by people across the country who take part in storytelling week, working to develop their reading and writing skills.</p>

<h2 style="text-align:center">Nimrod Soft Feel Stylus Ballpen</h2>

<p style="text-align:center">[196013]</p>

<p>Whilst labelled National Storytelling Week, many may develop the motivation to have a go at a piece of writing themselves. With this possibility, promotional pens may prove advantageous to business, as everyone needs a utensil to put thoughts into writing. Whilst some may simply pick up the nearest pen with a bit of ink left in it, others may look to invest in a more stylish pen, or perhaps one which allows for a greater fluidity when writing. Many individuals are further motivated to take part in something should they have invested in the relevant equipment.</p>

<h2 style="text-align:center">Excelsior Metal Ballpen</h2>

<p style="text-align:center">[101553]</p>

<p>Has a National Storytelling event previously encouraged you to pick up a book, or perhaps even attempt to write one of your own? Should you have written a piece of text yourself, how important did you deem having the correct writing utensils to be? Get in contact with us and let us know your thoughts on National Storytelling Week through any of our social media channels.</p>

<p>If you&#39;re looking for the best promotional merchandise to tie in with National Storytelling Week then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promoting-through-national-storytelling-week</link>
      <pubDate>Mon, 20 Jan 2014 16:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/49680201e58579c1f5077faf924fbf26506b628d.jpeg" type="image/jpeg" length="899747"/>
    </item>
    <item>
      <title><![CDATA[Promotional Sports Giveaways Ideal for Cycling Enthusiasts]]></title>
      <description><![CDATA[<p>Cycling is a great sport for keeping fit and also for enjoyment. It can be classed as exercise, a sport or a social activity so targets lots of different people. With this in mind, when considering your giveaways you should think about using <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-cycling-and-exercise">promotional sports and exercise items</a> that suit your cycling audience.</p>

<p style="text-align:center">[193348]</p>

<h2>Cycling Isn&#39;t Just A Hobby, It&#39;s A Lifestyle</h2>

<p>Cycling is a very popular hobby in the UK and across the world, many people use it as part of their daily routine to try and reduce their carbon footprint. It is a well-known fact that people are trying to decrease their usage of cars to make a &#39;greener&#39; world, and cycling is one of the best ways to do it.</p>

<p>The hobby is so popular that some families even consider taking biking holidays&nbsp;along the country or in coastal areas. This is used as a way of spending time together, getting fresh air and getting the children out in the open air rather than stuck at home playing games consoles.</p>

<p style="text-align:center">[183819]</p>

<h2>The Cycling Market Within Promotional Merchandise</h2>

<p>The cycling market is a massive one as cyclists may need lots of different things such as bicycle locks, water bottles, bike bags, and even bike baskets. There are lots of accessories which can make a long and sometimes difficult trek a little bit easier for the individual. Of course, these are all added luxuries to the bicycle but they bring a bit of comfort to your ride. Using these are your promotional merchandise is sure to leave a lasting impression as you are providing your customers with a handy and practical item.</p>

<p style="text-align:center">[185721]</p>

<p>Biking accessories can be expensive to purchase, but they are still wanted by most cyclists. However, due to their expense, they are considered to be a luxury. With this in mind, you could use biking accessories as a giveaway. Being a luxury, cyclists are almost guaranteed to use them meaning they are promoting your business to a large audience.</p>

<p>Branded giveaways are important for a company, whether you are a larger corporation or a smaller local business &ndash; this is a great way to get your brand recognised and increase loyalty from your customers. The use of giveaways can offer help in many different areas or the business, and the products you choose can vary depending on your businesses overall objectives. The use of branded giveaways can bring in business much quicker than advertising and is proven to be extremely effective.</p>

<p>If you are a company that specialises in the cycling industry then cycling gifts could be the perfect product for you to distribute. Take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-cycling-and-exercise">promotional sports and exercise</a> section to find your perfect item!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/encourage-cycling-with-your-giveaways</link>
      <pubDate>Fri, 17 Jan 2014 16:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/65d145d0787f61b840efb4f7610d2b324b55296c.jpeg" type="image/jpeg" length="353959"/>
    </item>
    <item>
      <title><![CDATA[Blue Monday Doesn't Need to Be So Blue with Branded Merchandise]]></title>
      <description><![CDATA[<p>We are closing in on Blue Monday so the question is, will you be helping someone to smile?&nbsp; Blue Monday occurs on the 20th January, and is scientifically proven to be the most &#39;depressing&#39; day of the year. So why is it so depressing, and how can you increase staff and customer morale this Monday?</p>

<p>The third Monday of January has been given its title due to a combination of post-Christmas blues, the early dark evenings, cold weather and of course, the debt which has surrounded Christmas. Businesses have worked out that this combination has meant that they have lost as much as &pound;93 billion in lost productivity meaning that something needs to be done to entice the workforce to &#39;smile&#39;.&nbsp;</p>

<p>There are a number of different things you can do to cheer your staff up this January. First of all, you could buy bacon sandwiches for all of your staff members on Monday morning &ndash; a nice unexpected treat particularly on a Monday morning. Another idea is to bring in cakes for all your staff to try to increase morale.&nbsp;</p>

<p>Encouraging a new hobby is another way in which you can encourage your staff to be happier. By the third week of January, most New Years Resolutions have long been forgotten so it&#39;s a good idea to encourage staff to participate in other activities. Perhaps golf, or tennis could be a new hobby. To keep it in the workplace you could encourage table tennis and start a competition amongst staff.</p>

<p>Of course, the easiest way to raise a smile is to give a gift &ndash; with a smile! Perhaps consider smiley man stress toys to give your staff that added boost. You could even print your business name on them so they can be used as a promotional material as well.&nbsp;&nbsp;</p>

<p>It&#39;s not just staff that could be affected by Blue Monday but also your customers as well. Why not take the time to give them a call and ask them how they are or send them a promotional item they can enjoy like a Rubiks cube or a bottle opener! There are hundreds of different items you could choose from on our website.&nbsp;</p>

<p>So, how will you be getting over Blue Monday?&nbsp;&nbsp; Will you be entertaining your staff or hoping for a normal working day?&nbsp; Let us know via our Social Media channels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/make-someone-smile-on-blue-monday</link>
      <pubDate>Wed, 15 Jan 2014 16:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Out With Old Business Cards And In With New Promotional Merchandise]]></title>
      <description><![CDATA[<p>Almost every business will have business cards, whether it&#39;s just the MD or every member of staff. However, in an ever-changing world, you may be surprised to hear that business cards are no longer considered to be the best way to spread the word about your company. Some businesses have chosen to use various promotional items to advertise their business instead.</p>

<h2>Out With The Old And In With The New - Promotional Merchandise</h2>

<p>Can you remember the last business card you received?&nbsp;If you are a Managing Director it&#39;s likely you will have received hundreds over the past twelve months meaning it&#39;s highly unlikely you will be able to remember each and every one of them. In comparison, if you got a promotional product which really stood out &ndash; a USB credit card for example &ndash; you&#39;re going to be more likely to remember it, right?&nbsp; So why, in the modern-day&nbsp;are businesses still preferring to use business cards to promote their business rather than unique items?</p>

<p style="text-align:center">[189522]</p>

<p>There are a number of promotional items you could use to promote your business, most of which are almost guaranteed to have a bigger influence than the traditional business card.</p>

<p>First of all, and perhaps the most cost-effective and easiest to carry around &ndash; <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and pencils</a>. These can be customised to include your name, business name and telephone number &ndash; all the information you need for someone to contact you. &nbsp;</p>

<p style="text-align:center">[194307]</p>

<p>Another great business card idea is a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-fridge-magnets">promotional fridge magnet</a>. Almost everyone has magnets on their fridges or filing cabinets &ndash; for some reason we just can&#39;t seem to throw them away!&nbsp;If you want to make sure your business sticks in someone&rsquo;s mind then this is possibly one of the best ways you can do so. After giving out the business card, the receiver will often go back to the office or home and stick it on the fridge, they won&#39;t want to waste it in their business card holder!</p>

<p style="text-align:center">[181916]</p>

<p>Perhaps a less conventional idea &ndash; <a href="https://www.totalmerchandise.co.uk/branded-products/notebooks-pads">branded notebooks, notepads, and stickers</a>. Again, these are going to be used by the recipient as notepads are always useful, particularly in business. Promotional notebooks and likewise are great&nbsp;giveaways&nbsp;at trade shows or similar, as they are bulkier which means you are unlikely to want to keep them in your pocket for long! Even better, pair them with a printed bag so your customers can easily carry them around the show - double the exposure!</p>

<p style="text-align:center">[196133]</p>

<p style="text-align:center">[189679]</p>

<p>Of course, promotional items will never fully push out the traditional business card, but if you are a modern business who wants to try something slightly different &ndash; then this could be the option for you!&nbsp;</p>

<p>To get some inspiration and to find your perfect promotional item them take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise ideas</a> section on our site. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-which-work-better-than-business-cards</link>
      <pubDate>Mon, 13 Jan 2014 19:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c89d473003c64c091e39288267d3736a546d430f.jpeg" type="image/jpeg" length="240205"/>
    </item>
    <item>
      <title><![CDATA[How Your Business Celebrating Saint Valentine's Day]]></title>
      <description><![CDATA[<p>One celebration out of the way, another one comes up quickly which is why we are already talking about Valentine&#39;s Day!</p>

<p>Saint Valentine Day is celebrated by couples in many countries across the world on the 14th February although over the years the true meaning appears to have been lost. St Valentine&#39;s Day began as a celebration of a Christian saint named Valentinus. Legend says that when Emperor Claudius II decided that single men make better soldiers than those with wives and families, so he outlawed marriage for young men.</p>

<p>Saint Valentine realised the injustice of this and defied the Emperor to perform weddings for soldiers who had been forbidden to marry. Saint Valentines was then imprisoned for this and sentenced to death. It was believed that during his imprisonment, it was believed he wrote letters to the daughter of his jailer, signing them as &#39;from your Valentine&#39; in farewell.</p>

<p>Some people believe that the reason Valentine&#39;s Day is celebrated in the middle of February is to commemorate the anniversary of Valentine&#39;s death which occurred around 270 A.D. However, as with much of the origins of Valentine&#39;s Day, this has never been proven and it&#39;s difficult to find out exactly why it is celebrated in February, or even why it is celebrated at all!</p>

<p>The actual history of Valentine&#39;s Day is very mysterious, whilst there are lots of speculative stories, there is nothing &#39;concrete&#39;. What we do know is that February is celebrated as the month of &#39;love&#39;. So, who was Saint Valentine and how did he become the Saint of love?</p>

<p>The Catholic church is said to recognise at least three different Saints named Valentine or Valentinus, all of whom were Martyrs. One was believed to be a Priest who served during the third century in Rome.</p>

<p>Valentine&#39;s Day really started to be celebrated in the UK around the 17th Century and by the middle of the 18th Century, it was common for lovers to exchange tokens of affection or handmade cards. By the 1900s, printing technology had improved and printed cards replaced old written letters. A ready-made card was considered to be an easier way for people to express their emotions during an era whereby expressing feelings was discouraged.</p>

<p>According to Greeting Card associations, the Valentine&#39;s card industry is worth close to &pound;1 billion, with more people investing in it every year. Does your business celebrate Valentine&#39;s Day? What do you do to commemorate the day?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/celebrating-saint-valentines-day</link>
      <pubDate>Fri, 10 Jan 2014 11:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Burns Night A Truly Scottish Celebration]]></title>
      <description><![CDATA[<p>When marketing a business, you want to pay attention to National holidays and ways in which you can use them within your marketing plans. For example, at Christmas, you may send Christmas cards and presents to your customers, at Easter you may send Easter eggs and so on. So, if you are a business based in Scotland, why not send relevant Burns Night promotional products?</p>

<p>Those living in Scotland will be well aware of Burns Night, but for those who aren&#39;t let us give you some facts.</p>

<p>Robert Burns was born in 1759 and died in 1796. He was a Scottish poet and lyricist and is one of the best known poets to have written in the Scottish language. He also wrote in standard English to appeal to a wider audience. He is considered to be a pioneer of the Romantic movement and became a great source of inspiration to the founders of socialism and liberalism.&nbsp;</p>

<p>The celebration of his life is said to have become almost a cult during the 19th and 20th centuries and he has a strong influence on Scottish literature. In a nationwide vote, he was voted the Greatest Scot of all time</p>

<p>Burns Night is held on the 25th January every year in celebration of the life of Robert Burns, a popular and well loved Scottish poet. Burns Night is generally celebrated in Scotland and Northern Ireland, although you may see it celebrated in other parts of the UK as well. The night is largely based around a large supper and will generally have a particular running order which is common across the country.</p>

<p>Depending on how big your Burns Supper is, you may have a &#39;Piper&#39; to welcome the guests. However, if it a smaller gathering then you may just want to use traditional music. If you have a &#39;Piper&#39; then he will play until the high table is ready to be seated, at which point there will be a round of applause.&nbsp;</p>

<p>A traditional ceremony is then performed before settling down to eat. The food served is generally the same across all Burns Night parties, for starter a &#39;cock-a-leekie&#39; soup followed by haggis, tatties, and turnips. This is finished off with a &#39;tipsy laird&#39; or a trifle.&nbsp;</p>

<p>How many of you will be celebrating Burns Night this month?&nbsp; What will be on your menu for the evening?&nbsp; Let us know over on our <a href="https://www.facebook.com/totalmerchandise?ref=hl" name="Facebook page">Facebook page.</a></p>

<p><br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/burns-night-a-truly-scottish-celebration</link>
      <pubDate>Thu, 09 Jan 2014 09:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why is 2014 The Year to Be Eco-Friendly?]]></title>
      <description><![CDATA[<p>There have been many other years, so why is 2014 suddenly the best year to be eco-friendly? It&#39;s easy to become eco-friendly, and unlike what many people believe &ndash; it doesn&#39;t have to cost the Earth!</p>

<p>Every year millions of people make New Years Resolutions, and every year, people fail with their New Years Resolutions. You start the year with your best intentions, certain that your resolutions are going to change your home and be better for the world. However, life then takes over meaning you fail in your resolutions. So, why make them in the first place if you know you are going to break them?</p>

<p>New Years Resolutions are important, which is why people make them every year. However, many people make unrealistic resolutions meaning that you are likely to fail. So, this year, set realistic expectations and &#39;get real&#39;.</p>

<p>What can you achieve in terms of being eco-friendly? It&#39;s near impossible to &#39;not drive&#39; all year, so why would you set this as a resolution? Similarly, you can&#39;t eliminate the use of paper towels, you&#39;ll need them for the toilet at least! It&#39;s important to remember that none of these activities are going to entirely eliminate global warming as for every one of us that tries to make a difference, millions of others don&#39;t even try. With this in mind, what can you do to help to become more eco-friendly?</p>

<p>First of all, make some simple changes. You don&#39;t need to be extravagant and not use any electricity! Instead, be realistic about what you can achieve. This may be turning off all the lights in your office when they aren&#39;t in use, or ensuring all computer monitors are turned off at the end of every evening.</p>

<p>Clear out the clutter in your office. This may mean donating items to charity shops, or even recycling them to ensure they are no longer wasted. Of course, by donating to charity shops you are doing wonders for your CSR, and by recycling you can ensure you are helping the environment by being more eco-friendly.</p>

<p>Another great investment for the office is a bicycle which staff can all use to go to the shops at lunchtime. This reduces the need for short journeys by car and also helps to get them &#39;fitter&#39; by encouraging them to take up more exercise.</p>

<p>There are lots of reasons to be eco-friendly in the New Year, and one way in which you can be is through promoting your CSR policy with promotional products. How will you be encouraging better CSR in your office in 2014? Will you be making many changes?</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" target="_blank">eco-friendly promotional products</a> today and contact us for your bespoke quote.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-is-2014-the-year-to-be-eco-friendly</link>
      <pubDate>Mon, 06 Jan 2014 16:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Sporting equipment for the New Year]]></title>
      <description><![CDATA[<p>With the Christmas and New Year period now behind us, the normality of a routine will begin to reappear, and an individual&#39;s roles and responsibilities fall upon them once more... yet the one big thing which many have on their mind, is losing the weight they put on throughout the festivities.</p>

<p>Whilst many look to control their food consumption throughout the Christmas break, it can be difficult to do so, especially with many drinking throughout Christmas Day itself. Alcohol contains a large volume of calories and many often fail to recognise the damage which drinking can have upon an individual&#39;s weight.</p>

<p>Therefore the consumption during Christmas, as well as the beginning of thousands of New Year&#39;s Resolutions, means a large rise in the participation of exercise, providing an opportunity for businesses to benefit from.</p>

<p>However, whilst gyms begin to fill up, and the pavements pound with an increasing number of feet, there are still a few yet to get their post Christmas workouts underway. Providing individuals with an incentive can prove advantageous to the consumer as well as your business, and should it mark the beginning of a health kick, can help to nurture a long standing affiliation.</p>

<p>Motivation can come in a variety of ways, and is beneficial to different people in a variety of ways, depending on their personality. Whilst some feel the urge to get up and exercise, for others it takes a lot more. Comments from other people is another common method which people use in order to spark them into life. However, for some it is not until they have the kit and equipment that they feel it is necessary to get outside and shred the pounds which were previously put on, in some ways it is done to almost force them to exercise. Therefore the use of items such as sports bottles, clothing and equipment could all prove advantageous and act as the exterior incentive which some personalities require.</p>

<p>Many are also fearful to go for runs at this time of the year, because of the cold weather. Many would much rather stay warm inside, and do not recognise the varying sports clothing which can keep people warm whilst exercising, and just how quickly you do warm up when exercising effectively.</p>

<p>We are always interested to hear from you, perhaps you have already began to shred the calories consumed over Christmas? Or are you looking for that little bit of motivation and added incentive to get you going? You can get in contact with us through any of our social media channels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/sporting-equipment-for-the-new-year</link>
      <pubDate>Fri, 03 Jan 2014 15:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Bridging the Gap between Christmas and New Year with Marketing]]></title>
      <description><![CDATA[<p>So you&#39;ve been off work for a couple of days, the festivities are almost over and you&#39;re twitching your fingers wondering what to do next. Sound familiar? Like most bosses, you&#39;re probably missing the &#39;hustle and bustle&#39; of work already, so why not use the time wisely and bridge the gap between Christmas and New Year by looking at marketing campaigns?</p>

<p>The New Year is fast approaching and before we know it, we&#39;ll be looking at marketing ideas for Valentine&#39;s Day and Easter! But, take a step back and think about your marketing campaign for the rest of the year. You don&#39;t always have to follow a seasonal outline when marketing your products.</p>

<h2>What Makes A Successful Marketing Campaign?</h2>

<p>The success of a marketing campaign is very dependant on how well it is initially planned. Most companies are happy to spend money on marketing, regardless of the current economy. The reason for this being that most companies understand the need to &#39;spend&#39; to accumulate. They understand that they carry out marketing is because they want to gain new customers to the organisation. With this in mind, marketing is very important as without it, they are not spreading their brand name to its full potential. This is why it is a good task to carry out when trying to &#39;bridge&#39; the gap between Christmas and New Year.</p>

<p>Consider your objectives for the year and what you want to achieve within your business over the next year. This could simply be sales, or perhaps the sale of a particular product. You may even be considering raising awareness of your business in the local area. You can create short term (three monthly) objectives and long term (six-monthly or yearly objectives). All of your objectives should be achievable and measurable.</p>

<p>Another important part of a marketing campaign is conducting effective research, both primary and secondary. This will help you to highlight the type of message you want to convey amongst your customers and the best way to get your message across.</p>

<p>Effective timing is also vital for your campaign. Christmas is a very expensive time so you should know that your customers are likely to be low in funds in January which means if you are trying to sell something then you should probably wait until February before launching it. This will put you in a better marketing position.</p>

<p>Consider the items you will need to make your campaign successful, whether this is <strong>promotional merchandise</strong>, leaflets or even a new website. Planning in advance always gives the best results. &nbsp;&nbsp;</p>

<p>If you&#39;re still looking for the perfect promotional gifts for your Christmas campaigns then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> on our website. Fill out the form to receive a rapid quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/bridging-the-gap-between-christmas-and-new-year</link>
      <pubDate>Fri, 27 Dec 2013 10:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ff247a42c0026e06c8396248e26f63f547784e0d.jpeg" type="image/jpeg" length="328532"/>
    </item>
    <item>
      <title><![CDATA[Umbrellas for the UK Weather]]></title>
      <description><![CDATA[<p>In the UK it rains, on average, every one in three days which means there is one item you don&#39;t want to leave at home &ndash; your umbrella.&nbsp;Umbrellas are used so often that they should always be considered as part of your marketing campaign.</p>

<p>Why?&nbsp; For the simple reason that umbrellas offer a great marketing opportunity.&nbsp;Not only do they effectively promote your brand but they also offer practicability in the, often unpredictable, British weather.&nbsp;They are a &#39;safety net&#39; you can use to make sure you don&#39;t get wet if the weather turns.</p>

<p>In terms of marketing, umbrellas offer a large branding area meaning you have a large space to advertise on.&nbsp;Depending on the umbrella style, it can also have a long &#39;shelf life&#39; offering longevity meaning that your brand is being advertised for a lot longer than through any other advertising mediums. Consider where umbrellas are used (in public areas) and you will soon realise why they are so great for promotion.&nbsp;You could be advertising to thousands of people every time it rains!</p>

<p>There are three different sizes of umbrellas available &ndash; &#39;golf&#39;, &#39;city&#39; and &#39;telescopic&#39;, each can be used for different purposes. The golf umbrella gives a large branding space and is considered to be more sturdy so is likely to have longer longevity. City-sized umbrellas are slightly smaller, and as the name suggests best for use in the city.&nbsp;The telescopic umbrella folds down very small so it&#39;s small enough to fit in a handbag.&nbsp;</p>

<p>When choosing your umbrella, size is very important. Golf umbrellas offer a very large branding space but they may not be considered entirely practical as they are so large.&nbsp;The reason for this being that the golf umbrella was designed to keep golfers dry in the rain.&nbsp;They are considered to be more sturdy than other umbrellas as they have a larger space so can hold off wind easier.&nbsp;</p>

<p>City and telescopic umbrellas, on the other hand, are smaller and could even fit in your handbag.&nbsp;Telescopic umbrellas are really tiny so they could even fit in your pocket if required. However, whilst they have a smaller branding space, they are easier to carry so you are more likely to carry it around everywhere.&nbsp;</p>

<p>A <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" title="branded umbrella">branded umbrella</a> is always going to be a popular choice, particularly when living in the UK.&nbsp;So make sure you stock up and consider them for your marketing campaign.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/umbrellas-for-the-uk-weather</link>
      <pubDate>Fri, 20 Dec 2013 16:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise Trends to Watch In 2014]]></title>
      <description><![CDATA[<p>Unique printed merchandise has been popular for marketing companies for many years, even as new technologies have come into place printed items still remain popular.&nbsp;</p>

<p>If you&#39;re currently working on your promotional campaign for 2014 then it may be worth looking at different trends for the next year. If you&#39;re working on a promotion for the next year, then you should consider your items carefully, thinking about the overall effect on your event or promotion. We&#39;ve pulled together our top gifts for 2014 for your consideration.&nbsp;</p>

<p>As the world strives to become more environmentally friendly, there has been more focus on using items which have either been recycled or can be reused. With this in mind, one of the key printed merchandise trends for the next year will be drinkware and food containers. This is to include sports bottles, tumblers and other drinkware which can be reused. You may have noticed that a number of coffee shops have started selling promotional cups to encourage customers not to waste<br />
materials. We expect this will continue into 2014.&nbsp;</p>

<p>Clothing is also set to be a big seller in 2014, particularly sporting products. Just as we saw during the sports events in 2012 people are more likely to invest in items supporting their country. With this in mind, businesses should consider giving away hats, t-shirts and even sunglasses supporting their team for the big world footballing event in Brazil. In true British style, we believe that everyone should be supporting their country in this event, even if you aren&#39;t keen on the sport.&nbsp;</p>

<p>Another trend we are already seeing is the increase in &#39;tech gadgets&#39;. As technology changes, there will always be popular and they continue to remain strong in the promotional industry. Popular items which are popular include mobile accessories, earphones and of course USB drives. USB drives have been popular for a number of years and will continue to remain so as we are using more devices which require a USB.&nbsp;</p>

<p>Finally, a popular trend is full-colour products. By this, we mean items which are visually enticing and with eye-catching designs. It&#39;s time to revisit how you design your products and consider how your audience sees your image.</p>

<p>According to recent research, the UK Promotional Gift market is around &pound;765m and includes all different types of branded merchandise. As with many other industries the market suffered in the recession, however, we have noticed a lot more companies willing to invest in promotional gifts over the last few years. Whilst this is good for the market, more business also means more competition which makes making the message stand out more challenging.&nbsp;</p>

<p>What printed merchandise trends do you think we will see in 2014?&nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-trends-in-2014</link>
      <pubDate>Mon, 16 Dec 2013 16:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Medical Merchandise Ready for The Christmas Period]]></title>
      <description><![CDATA[<p>According to statistics, more than 80,000 people will find themselves in their local A&amp;E over Christmas and New Year with an injury that could have been prevented. This is as people start to let their guard down and drink more during the festivities which means lots more alcohol-related injuries. This means if you work within an A&amp;E department, it&#39;s likely you will want to educate people into the &#39;dangers&#39; of drinking. The perfect way to do this is through the use of medical merchandise.&nbsp;</p>

<p>Christmas is now just over a week away and Christmas parties have been under-way since the beginning of December. With so many Christmas parties taking place, it&#39;s likely these will continue right up until the New Year. As previously mentioned, Christmas is already one of the busiest times of the year for A&amp;E departments. Not only is this due to injuries often caused by alcohol but also because Doctors surgeries are often closed which means people are encouraged to visit their local A&amp;E department rather than their Doctors surgery.&nbsp;</p>

<p>This highlights another use of medical merchandise &ndash; advising your patients of your Christmas opening times so they aren&#39;t trying to contact you when the surgery is closed and who they can contact instead. This will save a lot of admin when you return after the Christmas break and also means that your patients don&#39;t have to wait until you open again to see you.</p>

<p>Of course, not all injuries and illnesses over Christmas are alcohol-related. In fact, one of the most common illnesses to occur over Christmas is food poisoning. This is because people often don&#39;t cook their turkeys properly which can lead to salmonella poisoning. In fact, it is such a problem in the UK that the Government spend money on advertising every year reminding people to make sure their turkeys are fully cooked before eating them. You could use medical merchandise to advise people on how to make sure their turkeys are fully cooked.</p>

<p>The medical merchandise you choose can come in many different shapes and forms. For example, you could invest in printed pens which detail a website address such as the NHS website. As there is so much information on this website, it is a really helpful website to promote. You could also invest in nurse shaped stress toys, which again can be printed with a marketing message or your website address. Christmas is proven to be one of the most stressful times of the year, so this will help your customers.&nbsp;</p>

<p>Christmas is supposed to be one of the most joyful times of the year and you can help to achieve this with effective medical merchandise.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/medical-merchandise-for-silly-season</link>
      <pubDate>Fri, 13 Dec 2013 16:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to develop a good Promotional Product strategy]]></title>
      <description><![CDATA[<p>Are you looking to develop a good promotional product strategy?&nbsp;The use of promotional products can provide long-term advertising exposure for a business. This can also save marketing budget as you are planning in advance and only buying what is appropriate for your objective and market. It&#39;s important if you are using promotional products that you have an effective way of measuring results.&nbsp;</p>

<p>There is one simple rule you should follow when investing in promotional products. Simply, if you aren&#39;t sure what you buy, then don&#39;t buy anything!&nbsp;As with any marketing strategy, you need to know what you will be getting from your objective. There is no point in going forward with a marketing strategy if you have no end aim. Consider, why do you want to use the products?&nbsp; Do you think they will work effectively?&nbsp; If you don&#39;t have a good reason for purchasing, then take a step back and consider your strategy.&nbsp;</p>

<p>There are a number of questions you need to ask yourself when undertaking a promotional product strategy.</p>

<p>First of all, consider your target audience. Will they use the products often enough to be worth your while?&nbsp; You may need to do some marketing research to fully understand your target market and get a better idea of your market. By doing so, you could end up investing in products which are much more effective.&nbsp;</p>

<p>You should also think about whether your current customers will want to be rewarded with a promotional gift. With money tight for most people, they may prefer to receive a coupon or a discount voucher which will save them money in the long run. However at Christmas time, when most people have already purchased all of their gifts, it is likely they would prefer something slightly different. Take a look at <a href="https://www.totalmerchandise.co.uk/branded-products/special/latest-products">new promotional products</a>.</p>

<p>Another consideration is the quality of the product. Is the product going to be of acceptable quality for your recipients?&nbsp; Giving items out which are of a lesser quality than your recipients would expect are likely to damage your brand, so you need to make sure that your products are of the highest quality.&nbsp;</p>

<p>The longevity of your item is another important consideration. If you were to give away a mug for example, how much will this be used in the future?&nbsp; There is little point investing in products which will only last for a short amount of time. You should carefully determine how long the product will be used for, before investing.&nbsp;</p>

<p>Do you have a promotional product strategy in place?&nbsp;&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-develop-a-good-promotional-product-strategy</link>
      <pubDate>Wed, 11 Dec 2013 17:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Branded Giveaways At Christmas To Boost Your Marketing]]></title>
      <description><![CDATA[<p>Companies across the world give gifts to customers and clients alike at Christmas time. Regardless of the size of your business, branded giveaways are an excellent method of marketing through the festive period.</p>

<h2>Why Use Branded Giveaways For Your Marketing At Christmas?</h2>

<p>Gift giving is a theme that is commonly associated with Christmas due to the traditional values which are held with Frankincense, Gold, and Myrrh the presents on which the concept of gift-giving was built. Since then, people across the world have indulged in buying presents for friends and family, and it is now increasingly common to see businesses purchasing gifts for clients and customers. With recent BPMA research finding that 34% of recipients keep their item for over a year, a successful Christmas giveaway could become a mainstay in your promotional marketing campaign for years to come.</p>

<p>Larger sized companies often choose to invest in cheaper items as they have a greater number of people to buy for and therefore purchase products such as tee shirts, pens, and umbrellas. Whilst smaller-scaled businesses may often choose to purchase executive gifts to give at Christmas, with products such as tumblers, paperweights, and mirrors common gifts given by smaller businesses. The wide variety of products which can be given at Christmas supports the concept of carefully selecting your giveaway item, with the practicality of the products available proving vital, as a survey found that 59% of products were chosen due to their usefulness; highlighting what makes an effective promotional item.</p>

<h2>Crystal Soft Stylus Ballpens</h2>

<p>[190850]</p>

<h2>Double Compact Mirror</h2>

<p>[185277]</p>

<h2>Star Paperweight</h2>

<p>[601662]</p>

<p>Branded giveaways are purposefully designed to help enhance the loyalty between a company and its client, and Christmas provides the ideal opportunity to increase this bond. Should your business not be involving themselves in the process of using giveaways, their promotional campaign is falling way behind, with customers recognising the value that giveaways have, as they offer a personal touch in amongst the business-orientated nature by which companies usually work. This is proving effective, and supported by evidence showing that customers who feel valued are more likely to continue purchasing from a brand.</p>

<p>Christmas also provides a time for companies to evaluate their effective strategies and policies whilst looking to target potential new customers for the following year, and the use of giveaways which are personalised to your business could prove advantageous moving into the new year.</p>

<p>If you&#39;re looking for the perfect promotional gift to giveaway this Christmas then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> on our website. Simply fill out the form to receive a rapid quote or give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-branded-giveaways-at-christmas</link>
      <pubDate>Mon, 09 Dec 2013 15:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/773d0e2350de080eb47f7d70a50738e4881f188e.jpeg" type="image/jpeg" length="603774"/>
    </item>
    <item>
      <title><![CDATA[Promotional Travel Mugs as the Weather gets Colder]]></title>
      <description><![CDATA[<p>According to weather reports, a big &#39;chill&#39; is set to hit the UK over the next week or so. The cold weather is set to continue throughout the winter which means if you are looking for a product to promote your company this winter, promotional travel mugs could be the ideal item.&nbsp;</p>

<p>[197133]</p>

<h2>Why Choose Travel Mugs For Your Winter Campaign?</h2>

<p>Travel mugs are used across the world for professional and leisurely use alike. If you travel on the tube, you may have noticed many commuters holding a travel mug, which highlights how many brand impressions can be made from one item. In a <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">recent study</a>, published by the BPMA, promotional drinkware is kept for an average of 12 months and generates 1,400 impressions in this time.</p>

<p>Promotional merchandise can be considered to be any number of items that customers use. This can be in everyday life or just a seasonal product. There are lots of different items that can be used to promote a company,&nbsp;from keyrings to pens to mugs. The added bonus of using travel mugs is that these are very rarely lost and will be used&nbsp;on almost a daily basis.</p>

<p>With the weather expected to become ruthlessly cold, why not stock up on promotional travel mugs? People often use hot drinks to keep them warm. For instance, if you travel to work by train or even by car, it&#39;s likely you will want to take a warm drink along with you. By doing so you can even sleep in a little longer in the morning, as your morning cup of coffee can be transported with you - bonus!</p>

<p>Travel mugs are generally physically bigger than normal mugs. This is due to the extra thermal padding&nbsp;on travel mugs to keep the heat in. Also, the larger the cup, the more coffee it can hold which is definitely needed in the mornings!&nbsp;Being a larger mug means that there is a much larger print area to flaunt your brand!</p>

<h2>Full Colour Universal Take Out Cup</h2>

<h2>[193263]</h2>

<h2>Where Are Branded Travel Mugs Being Used Already?</h2>

<p>Some big named coffee chains&nbsp;have started to sell promotional travel mugs as a means of making extra revenue and helping the environment. Many recent studies show that the fewer paper cups that are used for coffee, the better it is for the environment, as it reduces that amount of plastic being sent to landfill.&nbsp;</p>

<p>A number of coffee chains offer money off of your drink if you bring your own&nbsp;mug, rather than using the disposable coffee cups. Take Costa, for instance, the leading coffee chain in the UK, offers you 25p off your drink if you use your own reusable coffee cup!</p>

<p>Did you know that 51% of UK consumers have a more favourable opinion of the advertiser if the promotional product is environmentally friendly? Doesn&#39;t the below coffee cup sound like the perfect item?</p>

<p>If you&#39;re looking for your perfect promotional travel mug be sure to check out our <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mugs and take out cups</a> section and get in contact for a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-as-the-weather-gets-colder</link>
      <pubDate>Wed, 04 Dec 2013 16:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7f6e35fe4f691067eb95bffc95e2d280a1963585.jpeg" type="image/jpeg" length="677349"/>
    </item>
    <item>
      <title><![CDATA[Organise Your Life In 2014 With Printed Conference Folders]]></title>
      <description><![CDATA[<p>Have you always fallen behind when it comes to organisation?&nbsp;Perhaps at school, you were the one that forgot your PE kit, or the one at work who forgets to bring lunch?&nbsp; Either way, the start of the New Year is the perfect time to get yourself organised and, importantly, get your files in order. This is where the use of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-folders-and-wallets" title="conference folders">conference folders</a> can help.&nbsp;</p>

<p>If disorganisation is something you have identified as needing improvement in the New Year, it&#39;s likely that you are starting to feel stressed and frustrated as a result of your lack of organisation. However, to achieve organisation, you need to clarify your goals and objectives &ndash; this will help you have a clearer understanding of how you want your belongings to be arranged. Once this has been organised and you know what you are going to do, it becomes much easier and less stressful.&nbsp;</p>

<p>Of course being organised, particularly if you haven&#39;t been in the past isn&#39;t the easiest of activities but if you follow our tips, you will be super organised in no time. Along as you make sure you have enough folders to keep your paperwork in, then everything will be easier.</p>

<p>The first step is to empty out everything you want to organise. Empty everything out in front of you, so you can see it all. This means there won&#39;t be any little surprises you weren&#39;t aware of. In terms of paperwork, spread everything out so it&#39;s easier to file. You should then sort through the papers and put them into two piles &ndash; those things you need and those you don&#39;t need. Of course, the items you don&#39;t need can be thrown away.&nbsp;The items you do need can go on to the next stage.</p>

<p>Start sorting categories, label your folders into sections &ndash; for example, bills, bank statements, invoices, etc. This will make organising the papers much easier in the long run. Next, start sorting through your papers so they follow this format. Once this has been done, you can pop them all into the relevant folders.&nbsp;&nbsp;</p>

<p>In order to remain organised, you should look at doing this at least once a month, if not once a week. In doing so, you will be making your life much easier as it will reduce stressful situations searching for documents.&nbsp;</p>

<p>The New Year is the perfect time to organise your life or encourage your employees to organise themselves. Consider investing in printed conference folders to help them on their way.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/organise-your-life-in-2014</link>
      <pubDate>Mon, 02 Dec 2013 16:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Use Promotional Mugs for Marketing?]]></title>
      <description><![CDATA[<p>One of the most tried and tested ways of marketing is <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">promotional mugs</a>. It&#39;s a traditional way of marketing, so why would you use anything else?&nbsp;</p>

<p>When choosing to invest in promotional products, many businesses are cautious over which products to choose. However, if you are just starting out then promotional mugs are one of the most effective ways to promote your brand. Promotional mugs are low risk, high impact product which are guaranteed to be received well by the customer.</p>

<p>So, why are promotional mugs considered to be so effective?&nbsp; The simple answer is because they are so reliable. People will always need to use a mug, so their appreciation for the product will be a sincere one. Whether the mug is used at home or at work, as the mug is a promotional product it is always guaranteed to be used.&nbsp;&nbsp;&nbsp;</p>

<p>There is something about a promotional mug which people genuinely appreciate. It could be the fact it is heavy and china so it has a higher perceived value. This can then instil a positive attitude towards the company. The more &#39;bridges&#39; you build with your customers, the more chance they will be loyal to your company when they order products or services.&nbsp;</p>

<p>An interesting piece of recent research has shown that whilst the UK is out of recession, purse strings are still being tightened. Where this is the case, businesses have started to spend more on their promotional gifts to encourage people to shop and stay loyal to their brand. In doing this, they&#39;ve started to invest in more useful items rather than cheaper products which aren&#39;t useful.&nbsp;</p>

<p>This research indicates that magnets and keyrings are going to be less in demand, whilst there is an increase in businesses purchasing mugs and shopping bags. Of course, this means the business has to spend more money, but they are likely to receive better quality leads and sales as a result.&nbsp;</p>

<p>It&#39;s interesting to note that the average mug is used approximately 2,000 times in its lifecycle. This means each mug has over 2,000 promotional opportunities. Can you think of any other promotional item or advertising method which offers as many promotional opportunities as this?&nbsp;</p>

<p>As well as this, you can also design the mug so it is completely your branding. This not only means your logo but can also mean your companies strapline and company colours as well.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-use-promotional-mugs-for-marketing</link>
      <pubDate>Mon, 02 Dec 2013 14:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promoting Your Brand Through Christmas Trees]]></title>
      <description><![CDATA[<p>With a Christmas Tree one of the most recognisable symbols of Christmas, a festive marketing campaign centred around desktop artificial Christmas trees is more than appropriate.</p>

<h2>The History Of The Christmas Tree</h2>

<p>With the first use of a Christmas tree believed to have occurred when St Boniface found a group of Pagans worshipping an Oak Tree, over one thousand years ago, they have remained a consistent theme since. Boniface was a saint who converted German people to Christianity, and thus why the tree is used as a representation of Christmas, due to the periods of traditional roots in the Christian faith. With the oak tree pulled down, it was replaced with a fir tree, and thus as it grew, its symbolism of Christmas did too. Yet the fir tree remained a place of worship, simply replacing the oak tree, it was not until the 16th century when Christmas trees were used inside for the first time.</p>

<h2 style="text-align:center">Mini Christmas Trees</h2>

<p style="text-align:center">&nbsp;[192334]</p>

<h2>Why Choose An Artifical Christmas Tree Rather Than A Real Tree?</h2>

<p>Following the excitement of Christmas, a decaying natural tree can provide a realistic view expressing that normality of day to day life has returned, and people look for the simplest way to dispose of their Christmas tree. It is a common sight in early January to see them dumped on the side of pathways, or even on river banks, as many people do not consider the plausible option of chopping down the tree and recycling it.</p>

<h2 style="text-align:center">Christmas Tree Logobugs</h2>

<p style="text-align:center">[192436]</p>

<p>With the industry growing, Christmas trees are today available in many colours due to the production of artificial trees. Previously trees would need to be decorated, and many people choose to upkeep this tradition, however, it is becoming increasingly common to find trees that have been decorated at the time of purchase, due to the advantages which can be seen in artificial Christmas trees.<br />
<br />
The investment in artificial Christmas trees to use as promotional products can be deemed an astute proposition due to the benefits it can have, especially due to the volume of people who purchase Christmas trees. With the size perfectly suited to an office desk, the symbolism of Christmas can not only brighten the workplace up but can subsequently enhance morale within the office. With a happy team often associated with increased productivity, the use of Christmas trees is a positive tool that can lead to widespread advertising during the festive period. Use in an office is more than suitable and will not cause a disturbance which can be caused by a natural tree, requiring regular attention,&nbsp; as pines need to be cleared from the floor.<br />
<br />
The artificial tree will not drop pines on to your desk, just offer a simple reminder of the exciting times which Christmas has to offer, whilst at the same time, promoting your brand to the audience.</p>

<p>Check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift ideas section</a> on our website to find your perfect promotional product for your Christmas marketing.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promoting-through-artificial-christmas-trees</link>
      <pubDate>Wed, 27 Nov 2013 16:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/431b83d9ea992bd57602fa9f25e38ec1cc2026c0.jpeg" type="image/jpeg" length="436391"/>
    </item>
    <item>
      <title><![CDATA[Lend A Helping Hand This Winter with Promotional Driving Accessories]]></title>
      <description><![CDATA[<p>As the weather continues to get colder, many drivers start to prepare their cars for the winter and businesses start to give away more and more <a href="https://www.totalmerchandise.co.uk/branded-products/special/winter-ideas">promotional products for winter</a>. This includes a number of different factors, including checking the tyre treads and ensuring your car is stocked up on de-icer and other necessary items.&nbsp;</p>

<h2>Being Prepared For The Roads In Winter With The Right Accessories</h2>

<p>Breakdowns are much more common at this time of the year, so it&#39;s important to make sure you are prepared for the possible eventuality. So, what do you need to make sure you are safe when driving this winter?&nbsp;First of all, remember that there is much more demand put on your car at this time of year. Whether it be the increased use of lights, wipers and heating or the increased amount of traffic due to people being less inclined to walk. With this in mind, you should think about keeping spare bulbs in your boot. You should also make sure you are registered with a reputable breakdown company or have a plan should the worst happen. This is particularly true should you be driving an older car.&nbsp;</p>

<p>Visibility is also often reduced when it comes to winter. The nights become darker, as do the mornings so visibility is much lower. You should ensure that you have all the items necessary to try and increase visibility. For example, ice scrapers and de-icer. You should not drive when your car has ice or snow on the windscreen under any circumstances. Not only is it against the law, but it&#39;s also bad for your car and decreases your visibility. It is much safer to have promotional ice scrapers in your car.&nbsp;</p>

<h2 style="text-align:center">Curved Ice Scrapers</h2>

<p style="text-align:center">[188131]</p>

<h2 style="text-align:center">Credit Card Ice Scrapers</h2>

<p style="text-align:center">[183424]</p>

<p>You should also make sure your tyre tread is good enough for winter driving. Experts recommend a tyre tread of at least 3mm when driving in the winter, and certainly no less than 2mm. Some people change to snow or winter tyres, however in the UK, these are rarely required and can in some cases damage the road. All that you require is a tyre tread measure to make sure your tyres are up to scratch.&nbsp;</p>

<p>You should also ensure you have a winter survival pack&nbsp;in your car. This should include everything you need in case you break down, such as a torch and change in case you need to use a phone box. You may also want to consider leaving a blanket in your car in case you are stranded in the cold.&nbsp;</p>

<h2 style="text-align:center">My Kit Car</h2>

<p style="text-align:center">[185759]</p>

<p>Driving in the winter can be very difficult, particularly if you aren&#39;t very experienced. It is even more difficult in snowy conditions and often not advised. What are your winter driving tips?&nbsp;Let us know on our Facebook page.&nbsp;</p>

<p>If you&#39;re looking at helping your customer&#39;s prepare for the winter months then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/special/winter-ideas">winter promotional giveaways</a> section on our website - we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-promotional-driving-accessories-for-winter</link>
      <pubDate>Mon, 25 Nov 2013 16:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8dea87462e24cd73518cd0d1b9d1832ff5319e9b.jpeg" type="image/jpeg" length="411851"/>
    </item>
    <item>
      <title><![CDATA[The developing uses of key rings]]></title>
      <description><![CDATA[<p>Key rings are a cheap and effective method in which to promote your company&#39;s brand, offering a versatile and recently, beneficial approach, which can only enhance the image of your business.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">Key rings</a> are an accessory available in a wide-ranging selection, and offering a variety of utilities, all of which are useful to the consumer, and thus, positively promoting the image of your brand, resulting in a successful marketing campaign.</p>

<p>The typical acrylic key ring remains a popular item to use for marketing reasons, however, the benefits which are seen in other types of key rings is becoming noticeable to the consumers, hence why they are being purchased more. This is highlighted through the BPMA annual research finding 59% of those surveyed selecting a promotional product based on its usefulness.</p>

<p>Bottle Opener Key rings are now common and are a promotional product which can be utilised by bars and clubs, due to the products close relevance to the businesses. The benefit of having a bottle opener on your key ring can be extremely useful at events such as a party, as they save searching for the communal bottle opener, allowing for an individual to spend more time enjoying their evening. Shoppers are also starting to use key rings more and more to access trolleys with many key rings now coming accessorised with a replica pound coin, again solving the problems originally caused, this time not having the correct change to use a trolley.</p>

<p>With technology ever advancing, LED torches have now been manufactured and are extremely well suited to a key ring. Following a long day at work, especially during the winter months where darkness sets in early, the last thing you want to be doing is fiddling about trying to find the keyhole, and thus why the practicality of a torchlight shines out for all to see.</p>

<p>Not only can key rings be used to promote your business, they also offer an opportunity in a variety of sectors to remind customers of important notices relating to your businesses.</p>

<p>Mechanic workers have the opportunity to invest in personalised keyrings in order as a reminder of an MOT date, something that will be noticed on every time you enter your car. This situation can be exploited by other companies such as Dentistry&#39;s, to support the reminders given via mobile communications by using key rings.</p>

<p>Appointment cards can be useful but rarely does an individual remember exactly where they are placed, however with the date included on something as essential as a set of keys, a clients dental check update is not going to be as easy to forget. A customer&#39;s opinion on your business can be improved by offering a service such as this, due to its usefulness and practicality acting only beneficially to the consumer.</p>

<p>It is clear that there has been a noticeable shift with <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">Keyrings</a> becoming a utility as opposed to an accessory, providing benefits as opposed to just simply enhancing your set of keys.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-developing-uses-of-key-rings</link>
      <pubDate>Fri, 22 Nov 2013 16:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How consumer expectations changed]]></title>
      <description><![CDATA[<p>As technology has improved over the years, so have consumers&#39; expectations. This means what you may have considered to be good customers service five years ago, may not be now. The same goes for promotional products. What your consumers were happy with five years ago is likely to have changed and you need to work hard to meet their ever-changing needs.&nbsp;</p>

<p>Today consumers are believed to be more concerned with the value of products rather than the cost of them. This means that consumers are more likely to invest in products which have an &#39;attached meaning&#39;, meaning they either help a charity or the environment in some way. According to research conducted by PWC in America, 87% of consumers believe that companies should value the community as much as their own business interests.</p>

<p>Another trend which has changed is the empowerment of customers. With more businesses fighting for custom, consumers have more choice over who they &#39;do&#39; business with. Customers, therefore, expect businesses to be more accessible than before, meaning they expect customer service through various different mediums. For the modern business, contact should be available through at least email and telephone, as well as social media channels. The easier it is to contact a business, the more empowered the customer will feel meaning they are more likely to use the business.&nbsp;</p>

<p>Consumer expectations have also changed when it comes to marketing. Since the revolution of the &#39;pause and fast-forward&#39; feature on live TV, customers no longer have to sit through a series of adverts in between their favourite television programmes. Similarly, it is possible to just &#39;look over&#39; adverts in magazines meaning that marketers are finding it harder to target customers.&nbsp;</p>

<p>Even with the use of promotional products, consumers are expecting higher perceived value products as a way of marketing. Whilst smaller businesses can still give away lower cost items, bigger brands are expected to give away items which have a higher value. For example, USB&#39;s have become increasingly popular as a giveaway item largely due to this reason.</p>

<p>So, why have consumers expectations changed?&nbsp; We think it&#39;s largely due to the recession. Customers are being more careful about where and how they spend their money. They are more likely to support local businesses or businesses who have a greater value for customers. Have a look at these <a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items" title="low cost promotional products">low-cost promotional products</a> that still have higher perceived value.</p>

<p>How do you think these trends will develop into 2014?&nbsp; Do you think that larger brands will continue to use promotional products?&nbsp; Let us know via our social media channels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-consumer-expectations-changed</link>
      <pubDate>Mon, 18 Nov 2013 15:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Nurseries Need Promoting]]></title>
      <description><![CDATA[<p>Nurseries are an important part of a child&#39;s development, and with so many around it is difficult for a parent to decide what is the best choice for the child and the practicality surrounding them. If you want children to come to your nursery, then parents need to know about it, and a marketing campaign can be extremely advantageous.<br />
<br />
During their time at nursery, children will develop by enjoying new activities on almost a daily basis. Opportunities often include artwork, such as painting, whilst also dancing, listening to stories, and playing. Nurseries have a variety of different methods of engaging children, with sandpits, toys and slides all a common theme. As well as these activities which enhance a child&#39;s development, nurseries also offer social benefits to children. For many children, a nursery is the first time in which they have been faced with a large number of people, and communication skills are something which nursery leaders focus on improving on a day to day basis. Children&#39;s routines prior to attending nursery are often researched and respected and attempted to merge with the methodology in which the nursery works, for example, many often give children the chance to sleep after lunch.<br />
<br />
With prices of a full-time day nursery costing money, which many potential parents are wary of, selling the benefits of your nursery has never been harder. Not only are there other nurseries to compete against, but there is also an emerging threat in childminding care, which is decidedly cheaper and many parents often feel their child is receiving a greater amount of attention, simply due to the reduced volume of children being supported.<br />
<br />
Personalised Nursery Giveaways are an excellent way of appealing to parents, especially as thousands begin to look for placements for September 2014. Giveaways should be suited to the age of the children, and therefore products such as teddy bears, stencils and thermometers are all relevant products to be giving away. Children often grow up with a favourite teddy bear, and for that teddy bear to be a promotional product of your company is a huge boost. Whilst stencils and thermometers are practical utilities which can be beneficial, they also offering a degree of educational significance. Creating a <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas">nursery giveaway</a> set is another way to promote, by including many products, as well as a promotional bag, which offers extensive advertising space.<br />
<br />
Promoting through bags also offers good advertising purely due to its visibility, and therefore is a best seller across all industries of business.<br />
<br />
Our social media channels often detail offers and regularly relay information on products, which can be applicable to the promotion of your nursery. &nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-nurseries-need-promoting</link>
      <pubDate>Fri, 15 Nov 2013 16:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Much Do Promotional Pens Really Pay Off?]]></title>
      <description><![CDATA[<p>It&#39;s a question we get asked regularly, can promotional pens still pay off?&nbsp;You may not realise it but however much technology increases, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens</a> will still be useful. If you have ever received a promotional pen then you may have realised that it is effective in more ways than one. Not only is it useful when you need to jot something down, but it&#39;s also useful to the brand that actually gave you the pen.&nbsp;</p>

<h2 style="text-align:center">Curvy Ballpens</h2>

<p style="text-align:center">Ideal for any audience, these best selling promotional curvy ballpens start from &pound;0.15!</p>

<p style="text-align:center">[182067]</p>

<p>So, why do brands use items like promotional pens when they could easily use social media and other methods to promote their brands?&nbsp;The answer is simple &ndash; because it works. The use of promotional products, including pens is surprisingly effective, and businesses have cottoned onto this by using products for their promotions.&nbsp;</p>

<h2 style="text-align:center">Recycled Calico Ballpen</h2>

<p style="text-align:center">A great eco-friendly alternative to plastic pens these ballpens are made from recycled materials!</p>

<p style="text-align:center">[182887]</p>

<h2>What Are The Benefits Of Using Promotional Pens For Your Marketing?</h2>

<p>The benefits of promotional items?&nbsp;There are plenty. First of all, they are very low in cost. Whilst start-up businesses may consider them to be an added expense, they are much cheaper than other advertising methods like television advertising. They are also more likely to &#39;hang around&#39;. By this, we mean they get used or stored on shelves for later use. This is unlike television advertising, whereby adverts have a set running time and once they have finished their run, they aren&#39;t seen again.&nbsp;</p>

<p>A promotional pen also gives a certain amount of flexibility. Newspaper and television adverts have to follow certain regulations, as required by law, whereas promotional items aren&#39;t being distributed via a third party which means there are fewer restrictions in place. The only limitations are the companies target market, which means that the possibilities are endless.&nbsp;</p>

<p>The benefits to a company using promotional pens or indeed, any promotional item are vast. The use of them can promote a positive brand and company image. It can also generate goodwill between customers and employees. This goodwill can then help to strengthen loyalty for the brand. Increased customer loyalty can mean improved customer relations and ultimately more sales in the future.&nbsp;</p>

<p>So, how can you distribute these gifts?&nbsp;Customers can be encouraged to contact the company in order to receive their promotional gifts. For example, you may have noticed that some brands encourage customers to collect tokens in order to receive their gift. Promotional items can also be used as employee incentives, for example, if an employee reaches a certain sales target they could be rewarded with a gift.&nbsp;Promotional pens are always going to be a popular promotional item, and you should consider them for your business.</p>

<h2 style="text-align:center">Cross Calais Ballpen</h2>

<p style="text-align:center">Perfect for your corporate clients promotional Cross ballpens are engraved with your branding and are supplied in a sleek box for a luxurious finish.</p>

<p style="text-align:center">[182159]</p>

<p>If you&#39;re looking for the perfect printed pen for your marketing campaigns then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> page on our website. Don&#39;t forget to fill out the form to receive a quick quote or feel free to give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/can-promotional-pens-pay-off</link>
      <pubDate>Wed, 13 Nov 2013 16:13:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b4d0017dd96e67ffe1bd0be5569a43b3f3bf748a.jpeg" type="image/jpeg" length="277837"/>
    </item>
    <item>
      <title><![CDATA[Gift Your Customers with Branded Stress Toys for Stress Awareness Day]]></title>
      <description><![CDATA[<p>Today, (6th November 2013) sees the 15th Annual National Stress Awareness Day taking place. The purpose of the day?&nbsp;To raise awareness of stress and celebrate people beating stress in the workplace. National Stress Awareness Day gives those who suffer from the illness a &#39;voice&#39; asking them to share their tips and tricks on how to beat stress.&nbsp;</p>

<h2>How Is Stress Affecting The UK Adult Population?</h2>

<p>The number of people being treated for stress-related illnesses rises every year and companies need to start taking stress-related illnesses more seriously. In fact, a recent survey conducted by Bupa showed that whilst not medically diagnosed, almost half of Britons would consider themselves to be stressed.&nbsp;</p>

<p>Stress levels were found to be highest in the age group of 45-54 and the biggest contributors were&nbsp;concerns about money followed by work and family life. Whilst a small amount of stress isn&#39;t believed to be particularly harmful, if stress is left over a long period&nbsp;it can lead to more serious&nbsp;long term mental diseases. It&#39;s important that people understand their &#39;breaking point&#39; and when they are under too much stress to reduce the chance of&nbsp;it becoming&nbsp;harmful.&nbsp;</p>

<h2>Effective At Home And Work Stress Relief: Branded Stress Toys</h2>

<p>There is a growing problem of long-term stress in the UK and it is something which needs to be addressed urgently. Experts advise that&nbsp;if you feel that you are under extra pressure then you should try some self-help techniques such as deep breathing, exercise or the use of stress balls. So, why not gift your staff and customers with a promotional stress toy?</p>

<p>Our Low Cost Stress Balls are a great way to relieve the feeling of stress and starting at as little as 49p per unit they are a great budget-friendly promotional item. Printed with your company logo in up to stunning full colour your customers will value your brand every time they reach for this squeezy PU foam ball.</p>

<p style="text-align:center">[191217]</p>

<p>Shine a light on your brand&nbsp;with these branded Stress Light Bulbs. Not only will these eye-catching stress balls shine a light on your business, but they will also brighten up your employees&#39; or clients&#39; mood with every squeeze! Available in a choice of white or yellow, print your design on the bulb in up to full colour for maximum impact.</p>

<p style="text-align:center">[684520]</p>

<p>The recent phenomena in stress relief: the fidget spinner. Personalise these promotional fidget spinners with your full colour custom design on both sides to effortlessly flaunt your brand. These popular branded fidget spinners can be with you from just 72 hours!</p>

<p style="text-align:center">[195093]</p>

<p>Here at Total Merchandise, we have&nbsp;a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a> that&nbsp;can help you to promote National Stress Awareness Day. Find the perfect branded stress toy for your brand today!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/feeling-stressed-at-work,-you%27re-not-alone</link>
      <pubDate>Tue, 12 Nov 2013 09:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f03b7d38c2e3b98c4456016f25061315e31ba71c.jpeg" type="image/jpeg" length="519695"/>
    </item>
    <item>
      <title><![CDATA[Using Promotional Products Can Help Your Business in Many Ways]]></title>
      <description><![CDATA[<p>It is often surprising to us that so many businesses fail to use promotional products as part of their marketing mix. We believe, and research shows, that using promotional products within your marketing plan is often a recipe for success.</p>

<p>If you think about how much you spend on print advertising and compare it to how much you could spend on promotional items, you will notice how affordable they can be. Not only that, but the Advertising Speciality Institute study has highlighted that promotional items are actually much more popular than any other form of advertising. In fact, studies show that most people own, on average, 10 items which they generally keep for six months. This is considered to be a much longer time period than any other form of advertising.&nbsp;</p>

<p>It&#39;s important to remember that promotional products can be used for many different reasons within a business. For example, they can be used to promote the business through the use of client gifts, for employee retention or even for trade show exhibitions. In fact, giving gifts to employees is something which is often not even considered by businesses.</p>

<p>The economic value giving staff rewards for their work, as opposed to the cost of hiring and retraining, generally pays for itself. Just as it&#39;s said that it costs eight times as much to gain a new customer, it costs, even more, to gain and train a new employee. Business owners often find themselves spending hours or delegating hours to train new employees which costs time and money.&nbsp;</p>

<p>There are three factors you need to consider when choosing your promotional products. First of all, who is your target market?&nbsp; Planning for your target market could mean the difference between a successful campaign and an unsuccessful campaign. By targeting your market with particular gifts you can help maximise your marketing spend.&nbsp;</p>

<p>Selecting the right products for your businesses needs is the next step. Consider your objectives and ensure that you are considering the right range of products for your business. The possibilities are endless so you need to consider your goals, budget and the message you want to convey before investing in any products. There is also the factor of time frame to consider, whilst most of our products can be printed and distributed within 10 working days, there are some which take longer to source.&nbsp;</p>

<p>If you need advice and assistance in choosing promotional products, have a look at our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-promotional-products-can-help-your-business</link>
      <pubDate>Mon, 11 Nov 2013 15:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Top Personalised Giveaway Ideas for Winter Weddings]]></title>
      <description><![CDATA[<p>Getting married this winter and want to make it a day to remember?&nbsp; You need to consider the vast amounts of <a href="https://www.totalmerchandise.co.uk/branded-products/giveaways">printed giveaways</a> you can distribute on your special day &ndash; after all, you want people to remember who they&#39;re there for!&nbsp;</p>

<p>Many brides dream of a white winter wedding, where the snow can make the perfect setting for wedding photos. Whilst it may be chillier than winter, there is the possibility of wearing a faux fur shawl to keep you warm, which adds to the winter effect. Unfortunately, if your wedding is taking place in the UK, then you can&#39;t guarantee snow, it occurs even less than sunshine! In the UK, it rains, on average, once every three days. This means there is a strong chance that you may have rain on your wedding day rather than snow. Of course, this is a good thing as well, if it snows too much then you may not be able to share the day with your loved ones as they may not be able to travel to your wedding destination.&nbsp;</p>

<p>This brings us onto our first printed giveaway idea, although you may feel as though you are tempting fate &ndash; umbrellas!&nbsp; If you are really concerned that it may rain on your wedding day and you don&#39;t want your guests to look bedraggled in your photos then you could invest in printed umbrellas. However, as we said, you may think that this is tempting fate too much so we&#39;d only advise it if you are convinced it will rain!</p>

<p>You should also consider wedding &#39;favours&#39; and what you are going to give to your guests who visit. There are a number of different products you could use for this. As it&#39;s a celebration, sparkling wine or champers is a must!&nbsp; You can go one step further with this by giving away mini sparkling wine bottles to your wedding guests. At such a small size, your guests can either drink them at the wedding or alternatively, take them home as a souvenir. The wine bottles can be printed with the bride and grooms name and even the date.</p>

<p>If you are going to be getting married this winter then consider the large number of personalised giveaways available on our website to make your day even more special. From personalised wine bottles to printed key rings, you can really make the day unique to you.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaway-ideas-for-winter-weddings</link>
      <pubDate>Fri, 08 Nov 2013 16:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Social Media Promotion through Traditional Methods]]></title>
      <description><![CDATA[<p>Do you put your Twitter handle on your marketing materials?&nbsp;How about your Facebook address?&nbsp; In our experience, we&#39;ve found that whilst a lot of businesses have social media accounts, very few promote them effectively through tried and tested traditional methods.</p>

<h2>What To Consider When Marketing Through Social Media&nbsp;</h2>

<p>Consider this, why do you use social media?&nbsp;Is it to gain extra business?&nbsp;Increase revenue? What are you doing to get your brand noticed on social media?&nbsp;It is surprising that so many people choose to have social media yet don&#39;t actively use it, at least in the way we would expect them too.</p>

<p>Social media is a worldwide phenomenon, if you are only targeting customers within a five-mile radius, then you need to promote your social media channels to that radius to ensure it is effective. If you were choosing to advertise in the magazine, you would ensure that you were targeting your specific location to ensure maximum ROI, the same goes for social media.&nbsp;</p>

<p>Perhaps, if you haven&#39;t already, you should consider mixing traditional and digital printing methods to promote your social media channels. By this, we mean putting links to your social media channels via all of your printed marketing materials. Some companies, ourselves included, have a number of different social media channels through which we interact with customers, so you need to choose which channel you would like to direct people to.&nbsp;</p>

<h2>The Effectiveness Of Social Media</h2>

<p>Some businesses find that it is easier to direct people to their Twitter page, as it is a smaller handle and one of the most popular social media networks. Depending on your target audience, this could work well for you or you may find that other social networks work better.</p>

<p>The way in which you use social media can also have an influence over its effectiveness and ultimately your ROI. For example, if you &#39;over-post&#39; or post irrelevant content then people are likely to disconnect themselves from your brand. Research shows that 40% of people who connect with brands via social media do so because they want a discount or exclusive offers. Of course, this doesn&#39;t mean you need to constantly be posting offers on your page, as you don&#39;t want to &#39;cheapen&#39; your brand, but you can bear this in mind and consider seasonal promotions.</p>

<p>So, are you one of those businesses that prints your social media addresses on your&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items">low-cost promotional items</a>?&nbsp;Have you considered it yet?&nbsp;If not, then it&#39;s time to reconsider.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/social-media-promotion-through-traditional-methods</link>
      <pubDate>Mon, 04 Nov 2013 16:31:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/09b03f5fc2ef00a1cc031529af6dbe383005927b.jpeg" type="image/jpeg" length="259072"/>
    </item>
    <item>
      <title><![CDATA[How to increase Brand Loyalty]]></title>
      <description><![CDATA[<p>It costs eight times as much to introduce a new customer than it does to retain an existing one. This highlights how important it is to maintain a certain amount of brand loyalty within your business. So how do you maintain your customer base and keep your existing customers coming back?</p>

<p>Ask yourself this, have you ever run a campaign purely for your existing customer base?&nbsp; Not many people have, remaining focused on attracting new customers instead. However, existing customers are at the forefront of your business, without them, your business would struggle to survive. This means you need to put a plan in place to show your customers they are appreciated and that their custom is important to you.</p>

<p>First of all, consider the customers you want to attract. Perhaps you have different groups of customers you want to target, for example, high spenders or those which have spent more time purchasing from the company. You should decide on the group you want to target and tailor a campaign around them. One of the most important things in business&nbsp;is to understand your customer base. You should have a clear idea about the demographics of the group you are targeting and understand what would &#39;work&#39; for them.&nbsp;</p>

<p>Once you understand your target audience then it&#39;s much easier to arrange your campaign around them. Researchers have found that three in ten people have purposely changed their loyalty to a brand in order to receive a free item. Depending on your target audience, maybe this is just the thing you need to do. If you are selling services or products, you can give away a promotional product with your items to encourage people to purchase from you. Whilst the basis of this will be to attract existing customers, you can also attract new customers as well, as they may change their loyalties.&nbsp;</p>

<p>Another way to increase brand loyalty is to offer a specific product/service only to existing customers. This could be a sales promotion of some kind - for example, 10% off your next order &ndash; or it could be a Christmas gift giveaway. If you already have all your most loyal customers details, then you could send them a little something in the post to thank them for their loyalty.&nbsp;</p>

<p>Have a look at the products on our website for ideas of promotional products which can help to increase brand loyalty.&nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-increase-brand-loyalty</link>
      <pubDate>Fri, 01 Nov 2013 16:08:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[When Should You Start Your Christmas Marketing?]]></title>
      <description><![CDATA[<p>November is just a few days away and Christmas isn&#39;t far, so when do you think is the best time to start your Christmas marketing campaign?&nbsp;</p>

<h2>Is September Too Early?</h2>

<p>Research conducted by us last year showed from a sample of 500, nearly 40% of people start buying their Christmas gifts as early as September. A large number of this even stated they purchase their gifts before this date! So, what do you think?&nbsp;Is September too early to start thinking about Christmas?&nbsp;</p>

<p>If you work within retail, then September is about the right time, as shops start putting out all their Christmas stock. The same applies to marketers. A Christmas campaign takes a lot of thought and effort meaning that it needs to be considered in advance by marketing departments. For example, if you are planning on sending out Christmas gifts to your clients, then you will need to ensure you have the gifts well in advance of December.&nbsp;</p>

<p>Our research also showed that just under 45% of respondents purchase their Christmas gifts in October or November time, with just 15% waiting until December to buy their items. There could be a number of reasons for this. Perhaps people have to save up money on a monthly basis to be able to afford Christmas which means they have to start their shopping a bit later. Alternatively, people may start their shopping early to spread out the cost of Christmas. Of course, there is always the possibility that people are either too excited or fed up of Christmas which shows why they shop early or later.</p>

<h2>What To Consider When Planning Your Marketing Campaign</h2>

<p>If you are working within a marketing department, then there are far fewer factors to consider. You need to consider the type of marketing campaign you will be undertaking for Christmas, and the gifts you will be sending to your clients or suppliers. This will help to determine how early, or how late, you can start your shopping.&nbsp;</p>

<p>If you are planning on investing in promotional items, then you will want to start your marketing campaign earlier as you need to allow time for the products to be delivered to your office before you can distribute them yourself. Likewise, if you are planning an event, then you will want to start the planning stage earlier.&nbsp;</p>

<p>So, are you a late Christmas shopper or do you buy your items well in advance?&nbsp;If you are considering using Christmas&nbsp;promotional items in your marketing campaign then we&#39;d recommend you start your Christmas shopping sooner rather than later! Check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">special corporate Christmas gift idea section</a> to find your perfect gift.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/when-should-your-christmas-marketing-start</link>
      <pubDate>Thu, 31 Oct 2013 11:13:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c6b6d82f3c44f5f425643dd3bd7855580fa09db4.jpeg" type="image/jpeg" length="608969"/>
    </item>
    <item>
      <title><![CDATA[Making a Successful Marketing Strategy for 2014]]></title>
      <description><![CDATA[<p>Creating a winning marketing strategy can only prove beneficial in improving your company&#39;s trade. Regardless of how the last year has progressed for your business, looking for improvement is paramount to everyone.</p>

<h2>The Key Goal To A Successful Marketing Strategy</h2>

<p>Evaluating the marketing situation relevant to you is the key goal to any successful plan, and when looking to create a potential marketing strategy it should always run parallel to the work of your marketing plan and how to approach the upcoming year. Assessing how to improve your company can be achieved with the identification of marketing tools that can benefit you.</p>

<p>Total Merchandise offers a variety of marketing tools, from our stress balls to bags and sports equipment, all products have a singular aim of improving the image and awareness surrounding your business.</p>

<p style="text-align:center">[191217]</p>

<p>The BPMA research found that 35% of people surveyed remember a company better through a promotional product than through online advertising.&nbsp;Furthermore, 50.7% of those surveyed suggested that Promotional Products were the most successful way to get a client or potential customer to take action. It, therefore, could be considered worthwhile to incorporate the purchasing of products such as pens -&nbsp;which were highlighted as the most popular promotional products -&nbsp;into your marketing strategy for the forthcoming year, as well as memo pads, and calendars.</p>

<p style="text-align:center">[182067]</p>

<h2>Other Aspects To Consider When Planning Your Marketing Strategy</h2>

<p>A marketing plan must also be current, relative and adjusted to suit the economical standard at the time. 2014 may well be completely opposite to 2013 and therefore updating an annual marketing strategy can prove crucial in successfully offering your services. Therefore promoting your company in a way that is cost-effective, with bundles of promotional products- such as those offered through TM can prove very efficient in improving your companies sales.</p>

<p>The strategy is intended to suit your company for twelve months, maintaining consistency in sales and is in place to reduce the wavering from the strategic goals for the year. Therefore the creation of a marketing plan should be accurate and concise, one which is clearly defined. Using a professional template is extremely beneficial in that it will structure the plan&#39;s design for you, and offer insight and suggestions in ways that other companies have strategically mapped out the forthcoming year in relation to their business.</p>

<p>Maintaining an air of realism is also important in the development of a marketing strategy and being over-ambitious may only cause disruption throughout the year. Make sure your marketing tools are all affordable for your company and avoid spending too much at the same time as the steady growth of a company is easier to achieve than a rapid rise.</p>

<p>As one of the largest suppliers of promotional products in the UK, we specialise in supporting companies to achieve reasonable and attainable goals set in marketing strategies. Take a look at some of our <a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business" title="promotional products for small businesses">promotional products for small businesses</a>.</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marketing-strategy-for-2014</link>
      <pubDate>Tue, 29 Oct 2013 11:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/68ced52ac8a46a84ff8cf12f762e901a63af6c30.jpeg" type="image/jpeg" length="1224169"/>
    </item>
    <item>
      <title><![CDATA[Top Five Promotional Items Under £1]]></title>
      <description><![CDATA[<p>On a strict budget?&nbsp; Lots of businesses, particularly small ones, are!&nbsp; We&#39;ve pulled together our top five promotional items with a unit cost of under &pound;1 to help you.</p>

<p>Our Golf Tees are one product which have a unit cost of under &pound;1 and a great executive gift. Not many people know that the development of the golf tee was one of the last changes in the rules of golf. There have been no major changes to the rules since this date. A tee is required in every game of golf and normally used for the first stroke of each hole. This means if you are to distribute golf tees to your customers, it&#39;s very likely they will be used.</p>

<p>You may find it surprising that we even have stress toys with a unit cost of under &pound;1!&nbsp; Stress toys can be of any shape, with the first of its kind being the shape of a ball. The toy is squeezed by the hand and helps to relieve stress and tension. As well as this, it is used to exercise the muscles in the hand. Stress toys are the third most popular promotional gift in the UK, as they are used by everyone and are a &#39;novelty&#39; gift, something you wouldn&#39;t necessarily buy for yourself.&nbsp;</p>

<p>The Bendy Pencil on our website also has a low unit cost. Pencils have been used since the discovery of graphite deposit in the 16th Century. It was later in this Century that the wood holders for the graphite were invented by an Italian couple. The early pencil was flat packed and more compact with the technique being to hollow our juniper wood and insert graphite inside.</p>

<p>If you are targeting children, then our colouring books are a &#39;must have;. Colouring books were first created in the United States after inspiration from a British artist, Joshua Reynolds. Many educators believed that art education was beneficial to all students, regardless of their background. The McLoughlin Brothers are credited with the creation of the colouring book in the 1880s as they produced The Little Folks&#39; Painting Book. They continued to create colouring books right through until the 1920s.&nbsp;</p>

<p>Finally, message bugs are another popular promotional item. Although perhaps not quite so useful, they are a really good novelty item. Logo bugs come in hundreds of different styles meaning you can choose the colours and branding to fit your business.&nbsp;</p>

<p>If you are working to a tight budget, there are lots of l<a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items" title="low cost promotional products">ow-cost&nbsp;promotional products</a> you can choose from on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-five-promotional-items-under-%26pound;1</link>
      <pubDate>Fri, 25 Oct 2013 09:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[5 Reasons Your Business Should Be Using Promotional Bags]]></title>
      <description><![CDATA[<p>Looking for promotional marketing products which will prove to be useful?&nbsp;Maybe you should consider using promotional bags, one of the most tried and tested methods of promotional merchandise. We&#39;ve even pulled together our top five reasons why you should be using promotional bags.</p>

<h2>1. You&#39;ll Find A Style To Suit Any Campaign</h2>

<p>First of all, promotional bags offer a style to suit everyone. There are literally hundreds of styles of promotional bags to choose from so it&#39;s very easy to choose a suitable style. If you are running a sports club, for example, you could choose <a href="https://www.totalmerchandise.co.uk/branded-products/drawstring-bags">drawstring bags</a>, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-travel-and-sports-bags">sports bags</a>.</p>

<p style="text-align:center">[188965]</p>

<p>Whereas if you are running a shop then you may choose a <a href="https://www.totalmerchandise.co.uk/branded-products/cotton-bags">classic tote bag</a>. There are lots of different styles available which means you will always find something to fit your brand.</p>

<p style="text-align:center">[189679]</p>

<h2>2. Promotional Bags Create Long-Lasting Brand Awareness</h2>

<p>Promotional bags have, and always will be one of the most popular promotional items. Because of their usefulness, they have great longevity which means they have a long lifespan. In fact, the average promotional bag is kept by its owner, on average, for seven months at a time. This is longer than almost any other item.&nbsp;</p>

<p style="text-align:center">[191844]</p>

<h2>3. Bags Always Come In Handy</h2>

<p>They are also considered to be very useful. Wherever you are, it&#39;s likely you will need to use a bag. Whether it be carrying shopping or a smart bag to use at conferences. Bags are needed almost every day by everyone!&nbsp;If you want your promotional bag campaign to be useful then you will need to consider your target market and how they will be using the bag.&nbsp;</p>

<p style="text-align:center">[4041711]</p>

<h2>4. Your Brand Name Will Go To Places It&#39;s Never Been Before</h2>

<p>A major benefit of the promotional bag is that it travels. As a bag is used to get your things around, it will always be on show. It&#39;s not like a mug which is used in the kitchen or in the office and seen by the same people every day, bags are made to be seen and they will be seen by lots of different people every day.&nbsp;</p>

<p>Just think of the extended brand awareness you could generate. Your company name could reach places and potential customers it&#39;s never has before!</p>

<h2>5. Branded Bags Are Great Value For Money</h2>

<p>Finally, promotional bags are one of the most reasonably priced products you could invest in. If you choose tote bags for example, then you are likely to be able to purchase a bulk amount for a very little price. This isn&#39;t a bad thing as if you don&#39;t use all the promotional bags at the same time, you can store them for future use.&nbsp;</p>

<p style="text-align:center">[195337]</p>

<p>If you&#39;re looking for the ideal branded bag then have a look at our wide range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a>&nbsp;for inspiration. Don&#39;t forget to fill out the form to receive a rapid quote or just give us a call!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/5-reasons-you-should-be-using-promotional-bags</link>
      <pubDate>Tue, 22 Oct 2013 17:05:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bc597a8bd967878582190fe263f5895231c4325a.jpeg" type="image/jpeg" length="528651"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products to keep kids entertained]]></title>
      <description><![CDATA[<p>Everyone needs a break once in a while, and children are no exception which is why they are given regular half term breaks from their studies. If you operate within a reasonable distance from a school, then perhaps you should consider using promotional products to raise awareness of your company at half term.&nbsp;</p>

<p>The English school year runs from September to mid July, with Scotland operating slightly different term dates. The Scottish school year will generally start in the third week of August, running through until the end of June. The reason for this being that the two countries have different education systems and examination boards, meaning the holidays have to be different to fit around this.</p>

<p>Most schools in England operate a three term year with each term divided into two with a short break in the middle, known as &#39;half term&#39;. As well as this, the three terms are also split with longer holiday breaks in between, including the summer holidays. The school holidays affects everyone even if you don&#39;t have children of school age.&nbsp;</p>

<p>One way in which you are likely to be affected is through school traffic. School times have a big effect on road traffic, particularly at the beginning and end of the school day. Many other countries have state run transport for children, however in the UK, it is down to each individual family to transport their child to school.&nbsp;</p>

<p>The school year also affects the tourism industry, directly leading to an increase in prices for holidays. It is often the case that holidays are much more expensive during the school holidays due to a higher demand. Tourism companies monitor school term dates carefully and set their prices accordingly.&nbsp;</p>

<p>Many parents become stressed with school holidays. Just because their child is on holiday, it doesn&#39;t mean that they are able to take the time off. This means seeking relevant childcare or attempting to get the time off of work in order to look after their restless children. Promotional products can help parents just a little bit, helping them to keep their little ones occupied.</p>

<p>Whatever industry you work in, you can use the upcoming school half term to your advantage. The school half term falls over Halloween which gives you another theme to concentrate your products on. Have a look at the promotional products on our website for some inspiration for products to use over the school half term.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-to-keep-kids-entertained</link>
      <pubDate>Mon, 21 Oct 2013 15:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products to Market your Business]]></title>
      <description><![CDATA[<p>Promotional products have proven their ability to attract new clients, as well as increase brand awareness and ultimately grow a business. The phrase &#39;you have to spend to accumulate&#39; gets thrown out in business on a regular basis, but what exactly does it mean and what should you be spending your money on?</p>

<p>If you&#39;ve not used promotional products before within your marketing plan then it&#39;s understandable that you may feel hesitant. However, they are a proven, cost effective way of marketing your company to a very large audience so should be considered within your marketing plan.</p>

<p>Promotional products can really open up a conversation with customers. Particularly if you are giving them away at a trade show or similar events. It can be difficult talking to someone and handing them a business card, but promotional products make this situation easier. Depending on the products you choose this could be a great opening topic!</p>

<p>You should also conduct thorough market research on your target market. There are lots of promotional statistics available on our website which can help you with your research. For example, did you know that 52% of participants given a promotional item went on to do business with a company? Knowing your market is important when you are choosing which items to use.</p>

<p>We&#39;ve already mentioned that promotional products increase brand recognition, if you have a slogan to be promoted then this will create repeated exposure to your brand. Customers are much more likely to remember a company if they have been exposed to it thousands of times!</p>

<p>Research shows that promotional products can mean you sell more products which, in return will mean a higher revenue. Due to the high exposure rates, promotional items create a positive reputation for your company and can help to generate sales at a very fast pace. This means you are likely to be recommended more often due to the increased exposure.</p>

<p>If you are still considering whether you should use promotional products to market your business then read through this article again. Promotional products are an extremely effective and efficient form of advertising and they can do wonders for your business.</p>

<p>Whilst digital marketing is emerging as a trend for future marketing efforts, it doesn&#39;t mean we should abandon past, proven tactics. Perhaps even attempt mixing digital and promotional products to promote your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-to-market-your-business</link>
      <pubDate>Fri, 18 Oct 2013 12:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Few Promotional Merchandise Facts]]></title>
      <description><![CDATA[<p>If you are Director of a company then you will understand the need to do anything to increase your sales, sometimes it&#39;s even worth investing in promotional merchandise to do so.</p>

<p>Sometimes you&#39;ve got to spend to accumulate. For example, when you take on a member of staff, you spend money on their salary but can take on extra work as a result. The same applies to promotional items. Whilst you may be spending more initially, you are helping to increase awareness of your business which in turn will help to increase sales and help your business grow.</p>

<p>We&#39;ve pulled together some facts for you so you can see how much promotional merchandise can help your business and to help you identify the items which will be most beneficial to your company.</p>

<p>In a recent BPMA survey, a selection of Senior Managers were asked why they chose to use promotional items in their sales and marketing campaigns. Of this number, 69% stated it was because they believed it targeted customers more effectively. The same survey showed that 49% of Senior Managers had increased their spend on promotional merchandise since the last financial year. Furthermore, 88% of them have one or more promotional products on their desks. A massive 35% of Senior Managers also believed that promotional products had the best ability for making you remember a brand.</p>

<p>Research has also shown that 52% of people who have received a promotional gift in the past have then gone on to purchase from that company. As well as this, 76% were able to name a company promoted on their desk without even having to look at the merchandise. This shows the impact that promotional items can have on your company.</p>

<p>All of these facts and more highlight that promotional merchandise works well in promoting your company. The statistics show that using it can be extremely beneficial and in some cases, vital to your companies success. In fact, further research shows that 83% of Senior Marketers are already planning to increase or maintain their spending on promotional items for next year. These same marketers tend to purchase promotional items on average every three months.</p>

<p>There are so many statistics highlighting the importance of promotional merchandise, but the important one to remember is you need to invest in order to make money for your business! Promotional merchandise is just one of the ways in which you can do this.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-few-promotional-merchandise-facts</link>
      <pubDate>Wed, 16 Oct 2013 15:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Planning Your Promotional Merchandise Ahead Of 2014]]></title>
      <description><![CDATA[<p>As we get closer to Christmas, it&#39;s time to start considering your marketing campaigns for 2014. This can also include using effective promotional merchandise to ensure your campaign is as successful as it can be.</p>

<p>A marketing campaigns success is all dependant on how well it is planned initially. Almost all companies will be spending money on marketing, regardless of the current economy. This is because they have to consider what their customers are doing and ensure they are keeping up or are ahead of them in the market. Many marketing campaigns go by without even being noticed so if you want your 2014 to be a success then you need to approach it with much more effective planning.&nbsp;</p>

<p>First of all, you need to set your objectives. What are you trying to achieve with this marketing plan?&nbsp; Do you want to get the phone to ring?&nbsp; Or perhaps you are looking at raising awareness of your business. You can create long term and short term objectives depending on the nature of your goals. They should all be achievable goals.</p>

<p>No marketing plan should start without conducting effective research first, both secondary and primary. You will need to conduct proper research on your customers and try and judge how they will respond to your marketing campaign. Research can also help to ensure you effectively communicate with your customers.</p>

<p>One mistake which marketers often make is over complicating plans. You can create an effective marketing campaign with a simple message and call to action. Keeping things simple is often a better idea as you won&#39;t confuse your customers and they understand what they are required to do.&nbsp;</p>

<p>All marketing departments will have a budget which they can use. Know your budget well at the beginning of the campaign and try and plan how you are going to spend it and at which stage of the campaign. By breaking down the costs of the plan you can more effectively plan it and measure the success of the campaign.&nbsp;</p>

<p>You should also ensure you are effectively timing your campaign. If you know your customers will be low in funds in January, then wait until February to launch your campaign. By understanding buying trends you will be in a better marketing position.</p>

<p>Finally, don&#39;t forget how successful <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries-and-calendars">promotional calendars</a> can be to your campaign, plan in advance for the best results.&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/planning-your-promotional-merchandise-for-2014</link>
      <pubDate>Tue, 15 Oct 2013 16:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Sprinkle Some Festive Spirit With Printed Christmas Gifts]]></title>
      <description><![CDATA[<p>Christmas is important to the majority of people and businesses are an exception, this is why we recommend considering your printed Christmas gifts sooner, rather than later.</p>

<p>Most businesses will have some kind of Christmas campaign in place. This is because it&#39;s a great time of year to spread goodwill and promote your brand. Christmas focused campaigns are a great way to spread loyalty and finish the fourth quarter in a strong way. Not only can you be part of your employee&#39;s celebrations, but also your customers as well. This means you finish the year on a high with loyalty amongst your customers as well as employees.&nbsp;</p>

<p style="text-align:center">[196329]</p>

<h2>Considerations To Account For When Planning Your Christmas Campaigns</h2>

<p>Why should you reward your customers?&nbsp;After all, you provide them with a service, not the other way round!&nbsp;However, you need to appreciate that your customers have a choice with whom they do business with. They don&#39;t have to use your business and could choose competitors instead. For this reason, you need to thank and reward them.&nbsp;</p>

<p style="text-align:center">[192189]</p>

<p>Perhaps you want to consider thanking your customers for their purchases over the course of the year, encouraging them to purchase again next year. When marketing your business you need to prepare your campaigns at least three months in advance, so you should be starting to think about your marketing for Christmas and next year now!&nbsp;</p>

<p>The end of the year is always a more difficult time for businesses, as they&#39;ve often spent the majority of their budget throughout the rest of the year. However, you should always plan to have some budget left at the end of the year for your Christmas campaign. A recent survey completed by the BPMA highlighted that businesses that give away promotional items are 22% more likely to be given a referral than a company that hasn&#39;t.&nbsp;</p>

<p style="text-align:center">[195356]</p>

<p>One of the most difficult decisions to make is which products to give away as there is such a large selection to choose from. Christmas is well known as the season to be jolly, so whilst you spend most of the year being professional with clients, you can use Christmas to build a stronger relationship with them and show off your personality and generosity.&nbsp;</p>

<p>Whether you decide to use <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">Christmas promotional items </a>or not, Christmas is a very important time of the year to promote your products or services. Everyone is in good spirits and you can almost guarantee that your competitors will be advertising in some way so it&#39;s important that you don&#39;t get left behind.&nbsp;</p>

<p style="text-align:center">[193787]</p>

<p>So, if you&#39;re looking for the perfect promotional Christmas items then take a look through our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> sections - we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-christmas-gifts</link>
      <pubDate>Mon, 14 Oct 2013 16:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5eef97daa498598b1eab6a22a4a69ede52562fa2.jpeg" type="image/jpeg" length="949114"/>
    </item>
    <item>
      <title><![CDATA[Increasing Your Brand Awareness with Branded Giveaways]]></title>
      <description><![CDATA[<p>Why does your brand need to appear more visible?&nbsp; The answer is pretty simple, by having increased visibility, you are promoting your business and products to your target audience. As you will have noticed with larger companies, how your brand is seen by customers is how your business survives in the industry.&nbsp;</p>

<p>There are a number of ways you can increase your brand&#39;s visibility so people notice it over your competitors. First of all, you can ensure your business is using social media channels effectively. Social media should act as another form of customer service and can provide fantastic visibility to your organisation. One of the best ways to improve your visibility is to use a mixture of promotional merchandise and social media to build up momentum about your brand.&nbsp;</p>

<p>Another tip is to look at what your competitors are and aren&#39;t doing. This will help you to see what your business is doing well and also how you can improve. Conducting this kind of research can also help you to get inspiration about running your next marketing campaign.&nbsp;</p>

<p>Offering discounts and sales promotions is another way in which you can increase your brand&#39;s visibility. Everyone loves a discount, even more so when they were going to purchase the item anyway!&nbsp; Make sure if you offer a discount or promotion you offer it to your customers first. Many businesses choose to go down the route of offering discounts to first-time customers rather than existing customers. Whilst this may bring in new customers, it is making life more difficult. It costs eight times as much to convert a new customer than it does an existing one.&nbsp;&nbsp;</p>

<p>Running competitions is another great way to increase your brand&#39;s visibility. Try giving away prizes which are relevant to your company for an added boost &ndash; perhaps branded pens or mugs would be a good prize. This is under the impression that the winner of the prize will then show it off on social media which will give you&nbsp;even more&nbsp;brand exposure!</p>

<p>Of course, there&#39;s also the decision to use promotional products which can increase your visibility even further. Receiving personalised giveaways is a pleasant experience for your customers. Everyone likes to receive a gift, particularly when it&#39;s a freebie!&nbsp; The items you choose are almost irrelevant as branded giveaways will improve your visibility, thus giving you potentially more sales.&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/increasing-your-brands-visibility-with-branded-giveaways</link>
      <pubDate>Fri, 11 Oct 2013 16:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Sleigh Your Christmas Promotions with Our 5 Top Marketing Tips]]></title>
      <description><![CDATA[<p>Tis the season to be selling, Christmas is one of the busiest periods of the year for retailers and many other industries but it&#39;s important you have your promotional marketing strategy in place, well in advance.&nbsp;</p>

<p>We&#39;ve listed our top tips for planning your Christmas marketing campaigns.</p>

<h2>1. Social Media</h2>

<p>First and foremost you need to utilise the power of social media. Lots of businesses have social media accounts, but not all use them. If you have an account with followers then you should be utilising this, particularly when you are hoping for a busy period. Social media can be used to promote your products, offer sales promotions and generally interact with potential and existing customers.</p>

<h2>2. Think Ahead Of Your Competitors</h2>

<p>You need to move ahead of your competitors in terms of promotion. Whilst your competitors may be thinking about Halloween at the moment, you need to be thinking two months ahead into Christmas and the New Year. By doing so, you are putting your competitors on the &#39;back foot&#39;, so plan your online and offline marketing campaigns well in advance.&nbsp;</p>

<h2>3. Show Your Appreciation To Your Loyal Customers</h2>

<p>It costs eight times as much to attract a new customer than it does to retain an existing one. With this in mind, surely it makes more sense to reward your existing customers and sell them more services rather than attracting new customers. This could be through offering an existing customer discount or by providing them with promotional gifts. The promotional gift doesn&#39;t need to be big, it just needs to be handed out to loyal customers to show your appreciation for their custom.</p>

<h2>4. Giveaways To Entice Sales</h2>

<p>You could also consider giving away a promotional item with every purchase. At Christmas time, people are more likely to purchase from you if they know they are getting&nbsp;something. This could be an item or even free delivery. If you were to give away a promotional item with every purchase then you could even start to promote your brand ready for the New Year.</p>

<h2>5. Know Your Target Market</h2>

<p>Of course, with all the Christmas hype, don&#39;t forget the basics of marketing. You need to know your target market inside out before making any marketing decisions. By targeting people who are likely to, or already shopping with you, you have a better chance of gaining a good ROI. It&#39;s easy to get caught up in the Christmas hype but ensure you remain&nbsp;grounded and follow your marketing plan to ensure maximum results.&nbsp;</p>

<p>Marketing at Christmas can be very lucrative for a company, but you need to consider your Christmas&nbsp;promotions carefully to ensure it&#39;s a success.&nbsp;</p>

<p>If you&#39;re looking for the perfect promotional gift this Christmas then check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section on our website!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-christmas-promotional-marketing-tips</link>
      <pubDate>Thu, 10 Oct 2013 16:46:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3ff65194e7e6aeccca57de172faadc509b3ff6d4.jpeg" type="image/jpeg" length="513250"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways Ideas for the UK's National Weeks]]></title>
      <description><![CDATA[<p>It seems there&#39;s a National Week for everything at the moment and this week is no exception, with National Curry Week finishing on the 13th October 2013. With so many National Weeks, your business has a lot you can get involved with so it&#39;s time to pick your National Week and choose your branded giveaways.</p>

<p>National Curry Week brings together Indian restaurants, caterers and curry lovers across the UK to show their appreciation for one of the UK&#39;s favourite cuisines. Of course, support isn&#39;t just shown through cooking curry but also through taster days, raffles and various courses. The purpose of the event?&nbsp; To help to combat poverty in the Southern Asian region.&nbsp;</p>

<p>Curry will include combinations of different spices and herbs and are often named after the region they are created within. The first curry is believed to have originated in the 7th Century by Buddhist Monks, it then travelled South down to the Philippines and India. Interestingly, the notion of curry was described by the British during their rule in India. This is believed to have come from the Portuguese word &#39;Karil&#39;.&nbsp;</p>

<p>The British started to truly enjoy curry during the sixteenth century when the Dutch had the monopoly of the spice market. Having the monopoly of the market meant they were able to hike up the price, although a small number of merchants were allowed to purchase it at a cheaper price. Whilst curry existed in Britain, there was no &#39;curry house&#39; like there is today, with curry being cooked in the home by select groups of people.&nbsp;</p>

<p>The first &#39;curry house&#39; in the UK was opened in the nineteenth century by a gentleman who was born in Eastern India. The curry house was opened in London, famed for its unusual tastes and became a popular London attraction. Over the following years, the rise of the curry house took a gradual and steady pace although it stopped at the beginning of the first World War when food had to be rationed.&nbsp;</p>

<p>The industry picked up again towards the end of the Second World War and has gone from strength to strength ever since. There are hundreds, if not thousands of curry houses in the UK which means if you are the owner of a curry house you need to make sure it stands out from the others.&nbsp;</p>

<p>Choose <a href="https://www.totalmerchandise.co.uk/branded-products/giveaways">branded giveaways</a> that relate to your restaurants, such as kitchen appliances, water bottles and similar. If you are struggling for ideas, have a look at our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-national-weeks</link>
      <pubDate>Wed, 09 Oct 2013 16:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Personalised Giveaways to Tie in With Customer Service Week]]></title>
      <description><![CDATA[<p>Customer service is paramount to almost any organisation, whatever industry you work within customers need to be at the heart of your business. This is why you should reward loyalty with <a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business">promotional merchandise for small business</a>.</p>

<p>There are certain skills which have to be mastered by every employee dealing with customers. When you mention the words customer service people will often use the words &#39;people person&#39;, &#39;sociable&#39; and &#39;likeable&#39;, however, these aren&#39;t customer service skills.&nbsp;</p>

<p>An important skill to hold when dealing with customers is patience. Customers may not understand what you are telling them and may become confused as a result. This can be frustrating for both you and the customer, but it&#39;s important that you don&#39;t show them you are frustrated. This is one of the times patience matters the most. It&#39;s also important when dealing with suppliers in business in general, as it can become very frustrating.&nbsp;</p>

<p>Clear communication skills are vital, the last thing a customer wants when the phone is answered is to hear a mumble from the other end of the line. The employees need to be clear and concise when dealing with customers, highlighting important information when necessary and making sure that the customer is listened to, which brings us onto our next point.</p>

<p>Listening is vital for customer service. Have you ever been in a shop, asked for something and been shown something completely different?&nbsp; Annoying, isn&#39;t it?&nbsp; This could have been avoided if the customer service assistant had just listened to you. The same applies to your business. Make sure your employees have good listening skills if they do then it makes your business appear even better.&nbsp;</p>

<p>The purpose of Customer Service Week is to raise awareness of customer service and the role it plays in every industry along with the growth of the economy. As well as raising awareness, it&#39;s the ideal opportunity to recognise the efforts and achievements of people working in the industry. There&#39;s always that customer service assistant who is better than the others &ndash; this gives the opportunity to recognise that individual.</p>

<p>By participating in Customer Service Week, you can also show your customers your commitment to good customer service. By showing this you can, as a result, increase brand loyalty. This is because customers want to be part of an organisation who care about their customers.</p>

<p>Stock up on your personalised giveaways and distribute them as part of Customer Service Week.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-customer-service-week</link>
      <pubDate>Tue, 08 Oct 2013 16:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Giveaways for 'Walk to School Month']]></title>
      <description><![CDATA[<p>It&#39;s World Walk to School Month, so get your pedometers out and celebrate with your printed giveaways.&nbsp;</p>

<p>Over forty different countries are encouraging parents to ditch the car and walk to school, saving them money and protecting the environment at the same time. As well as this, they are encouraging physical activity which is great for what many call the &#39;console generation&#39;. It is also the perfect opportunity for parents to help support their local council by introducing lower speed limits by schools. This will help to create a safe, enjoyable walk to school for children and adults alike.&nbsp;</p>

<p>Walking is healthy, good for the environment and can be fun. This is the message the organisers of the event are trying to spread. Less than half of the UK actually walk to school and obesity, pollution and congestion levels are rising on a regular basis.&nbsp;</p>

<p>Walking is a great way to keep fit in general. It may be difficult to believe but walking thirty minutes a day can improve our lives significantly. People are always being encouraged to ditch the car and in many cases, this is entirely possible. If you think about how often you drive the car, it&#39;s likely you will use it to drive just five minutes down the road, at least once a week!</p>

<p>Walking is very good for exercise and can benefit you physically in a number of different ways. First of all, it can lower your cholesterol levels. Exercise stimulates the production of enzymes to remove bad cholesterol from blood vessels. As well as this, it increases circulation and breaks it down to move it out of the body.&nbsp;</p>

<p>It can also lower your blood pressure. Research shows that a brisk walk for 10 minutes a day, four times a day, can lower blood pressure for eleven hours. If you are prone to high blood pressure, then this is definitely worth trying on a daily basis. If you live a twenty-minute walk from your child&rsquo;s school, then walking for a drop-off and pick up time can help reduce your blood pressure.</p>

<p>Most noticeably, walking can lower your body weight and body fat. Walking at a brisk pace can burn stored fat and build muscle, this helps to speed up metabolism resulting in a loss of weight. Exercise is very important if you are trying to lose weight as a change in diet will not be effective on its own.&nbsp;</p>

<p>If you want to support Walk To School month, why not invest in some <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-clip-on-pedometer">pedometers</a> and hand them out as promotional giveaways</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-%27walk-to-school-month%27</link>
      <pubDate>Fri, 04 Oct 2013 12:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise for Fangtastic Halloween Campaigns]]></title>
      <description><![CDATA[<p>Now that we are in October, Halloween is just around the corner and if you get in there quickly, you could use printed merchandise for the event!</p>

<p>So, how exactly did Halloween begin? The holiday was believed to have started in ninth century Europe where it was thought that once you died your soul remained in limbo until you passed over to the other side. In order for the souls to go to Heaven to the other side, they had to go &#39;souling&#39; on the 31st October every year. It was believed that this involved walking through the village/town they lived in handing out &#39;treats&#39; to Christians.&nbsp;</p>

<p>In return for the treat, they received they would promise to pray for their lost relatives. This is one story told about where the phrase &#39;trick or treat&#39; came from, although it doesn&#39;t explain where &#39;trick&#39; originated. Another story told is that it originated from old Irish peasants who would go door to door collecting eggs, bread and money in preparation for the festival of St Columb Kill. However it started, it has become a very important part of Halloween tradition.&nbsp;</p>

<p>As with all seasonal events, we have lots of different products available to celebrate Halloween. We&#39;ve various promotional sweet packets available and chocolates which are always popular in the run-up to Halloween with children and adults alike! Perhaps you could leave them on your reception with a sign stating &#39;Trick or Treaters&#39;. You could also distribute them to your customers giving them the chance to celebrate Halloween in their own way.</p>

<p>The sweets could be personalised for Halloween, or they could just advertise the company in general. Personalised sweet tubes are always popular throughout the year so any which aren&#39;t used can be as the year goes on. The sweet tubes can be filled with jelly beans or chocolate beans and the packaging can be personalised with your branding.&nbsp;</p>

<p>There are a number of different branded <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-lollies">sweet cups</a> you can use for the Halloween season on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-halloween-time</link>
      <pubDate>Thu, 03 Oct 2013 16:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Tasty Branded Giveaways to Celebrate National Chocolate Week]]></title>
      <description><![CDATA[<p>Did you realise there was such a week as National Chocolate Week?&nbsp;Neither did we! But it exists and it takes place in just two weeks time so why not raise momentum with some chocolaty branded giveaways?</p>

<p>This year&#39;s Chocolate Week takes place from the 14th October - 20th October in London. It attracts chocolatiers from across the world who are desperate to exhibit to visitors why their chocolate is the best. This also means talks and demonstrations as well as yummy tasters distributed from their best creations. Chocolate week is the main calendar event for chocolate lovers in the UK and brings together chocolate lovers across the world. Whilst the event may be strictly for chocolatiers, any organisation can join in the excitement and the build-up to the event.</p>

<p>The history of chocolate is an interesting one. It is believed that Hernan Cortes, an ambassador of Christopher Columbus, was the first person to be gifted cocoa. He initially took it to Spain in 1527, where it was taxed very highly meaning only rich people could afford it. It was also guarded very closely to ensure it was protected at all times. Around 1650 it was brought to the UK where it was still priced highly meaning only rich people could afford to drink it.&nbsp;</p>

<p>It wasn&#39;t until the 18th Century until the chocolate we know today was created. This means that before this time, no one would have understood how delicious chocolate is!&nbsp; Chocolate and cocoa are now ingrained into our lives, so it may be surprising that it has been around for a relatively short time. It was only around this time that chocolate actually became affordable for the majority of people.&nbsp;</p>

<p>There are many different types of chocolate available on our website, which can also be used to create excitement for Chocolate Week, from individually wrapped chocolates to big boxes, the possibilities are endless. Being so close to Christmas, you could combine the two events and gift your customers one big chocolate gift. It&#39;s important to retain existing customers to ensure success in 2014. This can be done through the use of gifts, as you will be showing your customers that they are appreciated which can improve their loyalty to your brand.&nbsp;</p>

<p>Have a look at our website for different ideas on chocolatey <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sweets-and-drinks">branded sweets</a>&ndash; your customers won&#39;t be disappointed!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-to-celebrate-national-chocolate-week</link>
      <pubDate>Wed, 02 Oct 2013 17:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products for Smilies]]></title>
      <description><![CDATA[<p>World Smile Day&reg;&nbsp; takes place on the first Friday of every October, the way it works is simple &ndash; do one simple act of kindness to make someone smile.&nbsp;You can help with this by providing your customers with promotional products which will make them smile.&nbsp;</p>

<p>The smiley face symbol was first created by Harvey Ball, from Massachusetts, in 1963.&nbsp;Ball was commissioned by a Life Assurance Company to create a symbol to promote their &#39;friendship campaign&#39; with the aim of increasing low staff morale. The symbol was to be a smile which would be printed onto buttons, desk cards and posters. Ball created this but, unsatisfied with the result, added two eyes and a face to the smile. The whole drawing is believed to have taken just ten minutes.&nbsp;</p>

<p>The face was used on all promotional campaigns and by the early 1970s, the rest of America had started to use the smiley face. By 1971, it was the biggest selling image in America, appearing on countless promotional products as well as a huge fifty million buttons!</p>

<p>Over the years, the popularity of the image started to wane and by the late 1970s, fewer people were using the image. It never entirely disappeared and has made comebacks over the years with different fashions and as society has changed.&nbsp;</p>

<p>Of course, Ball didn&#39;t create the smile in general but he showed a way of expressing goodwill and cheer to the rest of the world through this symbol. This has since become one of the most recognised symbols in the world as a result. Ball always maintained that the &#39;smiley&#39; had nothing to do with religion, politics, geography or any demographics. It was simply a smile which could be used to create goodwill and promote kindness.&nbsp;</p>

<p>Over the years, Harvey Ball realised that the symbol had become over-commercialised and had, as a result, lost its meaning. He came up with the idea of creating World Smile Day&reg;, a day in which everyone would devote to smiles and kind acts throughout the world. He declared the first Friday in October every year would be World Smile Day&reg; to recognise the importance of a smile. The first one was held in 1999 and it has continued across the world ever since.&nbsp;</p>

<p>Are you taking part in World Smile Day&reg;?&nbsp; Even if you aren&#39;t, you can still support the cause by planting a smile on your face and promoting kindness. If you are, have a look through the promotional products on our website and see how you can help promote it.&nbsp;</p>

<p><br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-smilies</link>
      <pubDate>Tue, 01 Oct 2013 13:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Squeeze Away the Stress of Christmas With Promotional Stress Balls]]></title>
      <description><![CDATA[<p>Christmas is renowned for being one of the most stressful occasions of the year, third only to moving house and divorce!&nbsp;With this in mind, why don&#39;t you prepare your customers for the stress with promotional stress balls?</p>

<p style="text-align:center">[184232]</p>

<p>Christmas is supposed to be a magical time, so what is it that makes it so stressful?&nbsp;Of course, there is&nbsp;the hassle of having to purchase Christmas presents, the pressure of Christmas dinner and the expensive credit card bills afterward. All in all, it becomes very stressful!</p>

<h2>Top Tips On How To Stay Stree-Free At Christmas</h2>

<p>There are lots of tips which can be given to your customers to make their Christmas that little bit less stressful.</p>

<p>First of all, it&#39;s important to plan ahead. If you become a bit of a Scrooge at Christmas time, then there isn&#39;t such a time as too early. You can start planning Christmas time as early as August if necessary. The important thing is that everyone has a good time at Christmas, including the lead organiser!&nbsp;</p>

<p>Secondly, and similarly to planning, you can start to save up money earlier than usual. A sensible idea would be to start saving as early as possible, perhaps even as early as January!&nbsp;By saving up money early in the year, even if you still have to put some money on your credit card, you will be left with much less to pay off in the long run.&nbsp;</p>

<p>Of course, even with extensive planning, things can still go wrong. Perhaps someone hasn&#39;t turned up when they were supposed to, a present hasn&#39;t been delivered in time or maybe it&#39;s snowed around Christmas meaning that you can&#39;t get to the supermarket for Christmas food shopping. There are lots of &#39;could be&#39;s&#39; to plan for and that&#39;s where the stress balls can help.&nbsp;</p>

<h2>Promotional Stress Balls To Squeeze Away The Stresses Of Christmas</h2>

<p>Promotional stress balls could be exactly what your customers need this Christmas time. The process of gently squeezing the foam ball releases a lot of stress and tension which can build up over time. Everyone wants to have a good time at Christmas, and in order to do so, you need to keep stress levels reduced.&nbsp;</p>

<p style="text-align:center">[616]</p>

<p>There are lots of different stress balls you can choose from which can be branded to your company. This could be through the colour, shape or even just with your logo printed on the item. Either way, when your customer squeezes that stress ball and sees your branding, they will remember the company which cared.</p>

<p style="text-align:center">[182013]</p>

<p>If you&#39;re looking for the best branded&nbsp;stress ball then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a>&nbsp;section on our website. Or, if you&#39;re seeking the ideal custom gift then take a look through our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> page - we&#39;re sure you&#39;ll find you&#39;re perfect product!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-for-christmas-time</link>
      <pubDate>Mon, 30 Sep 2013 16:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/87ee7b5fde0bd8a40ec31112513b6d08d2d31038.jpeg" type="image/jpeg" length="593411"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens That Help You Write More Effectively]]></title>
      <description><![CDATA[<p>Choosing promotional pens as your promotional products means you will never go wrong.</p>

<p>Whilst pens have been used as promotional items for many years, they still remain highly popular. Why you may wonder?&nbsp;Because they are cost-effective, offer lots of functionality and there are so many different ranges available. This means you can choose a style to promote your brand.&nbsp;</p>

<h2>How Can Using Promotional Pens Boost Your Business?</h2>

<p>All businesses will know, working in the corporate world, sending out a range of promotional merchandise can really help with your marketing campaigns. It can help, not only to promote your campaign but also to give your brand a bit of a boost. Whatever the size of your business, sending out promotional products will help you. Whether you are a multinational corporation or a one man band, promotional products are accessible to all and can work.&nbsp;</p>

<p>One example in which they can work is by sending them to prospective customers. Sending giveaways or even vouchers to prospective customers is a great way to entice them to use your business. It is also a great way to increase brand awareness as these promotional products will be used, meaning that even more people will see them.&nbsp;</p>

<p>Promotional pens are one of the most popular forms of merchandise to distribute as they are so cheap to purchase, cheap to distribute and they are useful. As well as this, it is likely over their lifetime they will change hands from person to person. Unlike other items, it is very common for someone to need to borrow a pen. The pen will then change hands until it is either lost or the ink runs out meaning it gains constant exposure.&nbsp;</p>

<p>Promotional pens are considered to be one of the most popular forms of promotional merchandise and have been for many years. If you are just starting out with promotional merchandise, then this is a great starting point. You can then choose other items to use when the company has a bit more money to spend and fully understand the benefits of using promotional products. Pens can also last for years, as they are often cheaper to buy in bulk. As long as you ensure your design is timeless, they can last until they all run out!</p>

<p>If you are looking for a cost-effective way of promoting your company, think about <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">branded pens</a>, we have a wide range on our website. Let&#39;s take a look at a few examples.</p>

<h2>Curvy Ballpens</h2>

<p>These best selling curvy ballpoint pens are perfect for any campaign. Printed with your design in up to full colour on the barrel for maximum brand exposure. Available in 30 vibrant colours to suit any colour scheme. Also available in an <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing/contour-bamboo-ballpens">eco-friendly bamboo curvy pens</a>&nbsp;option.</p>

<p>[182067]</p>

<h2>Triangle Highlighter</h2>

<p>A different option from the traditional promotional pen, these branded triangle highlighters off a large print area for your full colour design.</p>

<p>[197350]</p>

<h2>Electra Metal Ballpens</h2>

<p>These promotional metal ballpens feature your design either printed or engraved on the barrel for lasting exposure. Available from 48 hours dispatch!</p>

<p>[183984]</p>

<p>If you&#39;re looking for your perfect promotional pen then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> page on our site - we&#39;re sure you&#39;ll find what you&#39;re looking for.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens,-helping-you-write-more-effectively</link>
      <pubDate>Fri, 27 Sep 2013 16:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a7959052d3c62230e829a61ec208d2b2889908d3.jpeg" type="image/jpeg" length="379457"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags Ready for The Potential Plastic Bag Levy]]></title>
      <description><![CDATA[<p>The Government has announced this month plans to introduce a levy on plastic bags in supermarkets, highlighting the need for promotional bags.</p>

<p>It was put forward that 5p would be charged for all plastic bags used in England as a means of trying to discourage use. There has been concern highlighted over how the use of plastic bags impacts the environment, particularly in the disposal of the bags. When bags are disposed of they take many years to disintegrate and before they do they are a danger to animals. It has been suggested that a single use carrier bag takes up to 1,000 years to fully disintegrate.&nbsp;</p>

<p>The charge is proposed to kick in during 2015 and will only apply to supermarkets and larger stores. A number of chains have already introduced a levy for bags and have reported less usage is plastic bags as a result. All proceeds from the sale of bags will be going to charities, so this is not a money-making exercise for the shops.&nbsp;</p>

<p>Wales and Northern Ireland have been charging for single-use bags for a number of years, asking customers to pay for both plastic and paper bags when shopping. There are exemptions, for example, if a customer purchase meat products they are given a bag for free for hygiene reasons. Data has shown that in Northern Ireland particularly, usage of single-use bags has decreased by 80%. Retailers in Scotland will also be introducing a levy in October 2014. Environmentalists believe that this change will bring England in line with the rest of the UK and Europe.&nbsp;</p>

<p>So, with two years until the levy is put in place, why not start promoting the cause with your own promotional bags?&nbsp; A &#39;bag for life&#39; campaign would not only save your customers some money but also promote your own environmentally friendly approach to business.&nbsp;</p>

<p>There are lots of different bags you can choose from, each can be branded with your own logo and slogan. With two years before the changes come into place, you&#39;ve got plenty of time to think about your campaign and launch it. Many supermarkets and shops already sell &#39;bags for life&#39; but you could go one step ahead of them by giving your bag for life away for free.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">Promotional bags</a> are one of the most kept promotional items, on average, so you can guarantee these will give you lots of promotion!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-the-potential-levy</link>
      <pubDate>Thu, 26 Sep 2013 16:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Items for Schools]]></title>
      <description><![CDATA[<p>It feels as though the summer holidays have only just begun but &#39;Back to School&#39; promotions are in full swing.&nbsp;Get a head start before the new term&nbsp;begins by dishing out some branded items to promote your business.&nbsp;</p>

<h2>Why Should You Promote Your Business To Schools In The UK?</h2>

<p>You may be thinking, why should I target schools?&nbsp;The children won&#39;t buy from my business. However, what you need to consider is that you are targeting a variety of audiences as well as the generation of&nbsp;the future. If you want your organisation&nbsp;to have staying power, then you&#39;ll need to target the people who will be using your business in years to come. The school may also be home to your&nbsp;next employees so, you want to make sure they remember your brand.&nbsp;</p>

<p>By targeting schools you are not only building a relationship with the children but with the parents and the school itself. From receiving your branded freebie they may then purchase from your business, so it could have a direct impact on your organisation&nbsp;almost instantly. Not only can this impact your company&nbsp;directly, but you will also be showing your commitment to the community so it&#39;s great for your CSR policy.&nbsp;</p>

<h2>What To Consider When Targeting Schools</h2>

<p>When thinking about promotional giveaways for schools, you need to be clear about the purpose of your campaign. Whether we like it or not, no company gives away products to customers just because they want to. There is always a purpose involved. Think about what you are trying to achieve from gifting the items. For example, if you want to get involved with the community, then you may choose items like promotional pens and promotional notepads.&nbsp;</p>

<h2>Curvy Ballpens</h2>

<p>These best-selling&nbsp;branded Curvy Ballpens can be used by the students when they are in class. Additionally, this handy giveaway&nbsp;will help the school as they won&#39;t need to buy them. As well as spreading brand awareness, with a full-colour print, they are also available in an eco-friendly version.&nbsp;Perfect!</p>

<p>[182067]</p>

<h2>A5 Wiro Bound Pads</h2>

<p>Why not compliment their new pen with a promotional&nbsp;notepad? These branded 5 Wiro Bound Pads can be gifted to schools during your&nbsp;marketing campaign and can be used by both teachers and students!</p>

<p>[183019]</p>

<h2>A5 Academic Planners</h2>

<p>If you are trying to promote to the parents, then you may want to consider the A5 Academic Planners, perfect for tracking homework and&nbsp;keeping organised at home. These are great for advertising your&nbsp;brand as they are kept for the entire school year,&nbsp;offering at least eleven months of advertising!</p>

<p>[193389]</p>

<p>If you are looking for <a href="https://www.totalmerchandise.co.uk/branded-products/special/back-to-school">branded items suited for schools</a> in your local area, we&#39;ve got you covered. Simply visit our website to explore our wide range of products.&nbsp;</p>

<p>Promotional items aren&#39;t just limited to schools -&nbsp;colleges and universities offer a huge platform for expanding brand awareness. Read&nbsp;our recent blog to see&nbsp;some of our&nbsp;best-selling&nbsp;<a href="https://www.totalmerchandise.co.uk/news/article/5-of-the-best-promotional-items-to-give-away-at-freshers-fairs">personalised giveaways&nbsp;for&nbsp;students</a> at&nbsp;Freshers&#39; Fairs.&nbsp;</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-items-for-schools</link>
      <pubDate>Wed, 25 Sep 2013 16:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/45bff7c87ebe9bdb98fa561087db551e71281366.png" type="image/png" length="749094"/>
    </item>
    <item>
      <title><![CDATA[Get Your Brand Noticed For Longer With Promotional Mugs]]></title>
      <description><![CDATA[<p>Did you know a promotional mug is kept for more than a year?&nbsp;Research shows that these are kept, on average, longer than any other promotional item which shows how cost-effective they can be.&nbsp;&nbsp;</p>

<h2>Why Are Branded Mugs So Popular?</h2>

<p>With the number of promotional products available, particularly technical items, you may find it surprising that mugs are still so popular. Surely people would prefer to receive a promotional USB or something similar?&nbsp;However, research indicates whilst half of the respondents would prefer to receive a USB, the rest of the respondents would like to receive mugs, electrical items, and pens. Great news for smaller businesses!</p>

<p style="text-align:center">[701560]</p>

<p>Further to this research, 18% of respondents stated they would keep a promotional mug longer than any other item. Why?&nbsp;This could be because other promotional products eventually become surplus to requirements, they may not be as high in quality or they simply aren&#39;t as high in demand as other items. Around one-third of respondents stated they keep the item for between one and three years whilst a further third keep it for more than three years. The results highlighted that 87% of respondents kept their item for more than 12 months, indicating its success.&nbsp;</p>

<p>The survey randomly selected just under 15,000 adults to answer questions. Each respondent was screened and had received promotional products previously or was involved in sending promotional products. The survey also indicated that people would be more likely to do business with a brand after receiving a promotional product than if they hadn&#39;t.&nbsp;</p>

<p style="text-align:center">[701232]</p>

<p>When we compare the ROI of promotional mugs with other advertising spends, we can see again that it is one of the most cost-effective ways of promoting a business. The cost per impression for a promotional mug is just &pound;0.001. This is extremely favourable as the cost of other advertising spends includes television advertising at &pound;0.008 and radio at &pound;0.003 per impression.</p>

<p>Promotional mugs give lots of opportunities for branding. Think about any promotional mugs you own, where do you keep them?&nbsp;Who uses them?&nbsp;Most promotional mugs will be kept in an office, which means that a number of different people will be using them every day.</p>

<p style="text-align:center">[7011219]</p>

<p>Based on the research data, it has become clear that promotional mugs should still be considered within any marketing campaign. Not only are branded&nbsp;mugs low in cost but they are also one of the most popular and effective forms of promotional merchandise.</p>

<p>If you&#39;re looking to purchase printed mugs for your marketing campaigns then take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs and bottles</a> - we&#39;re sure you&#39;ll find the perfect item!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-as-it-gets-colder</link>
      <pubDate>Tue, 24 Sep 2013 16:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1afde2954f90fac9f248bf0f74b337769ceea2d0.jpeg" type="image/jpeg" length="426840"/>
    </item>
    <item>
      <title><![CDATA[The Best Branded Umbrellas for Autumn Time]]></title>
      <description><![CDATA[<p>Many businesses may think that using branded umbrellas limits the amount of advertising as they can only be used when it&#39;s raining.&nbsp;However, this isn&#39;t the case, particularly not living in the UK!</p>

<p>Branded umbrellas offer great marketing and brand opportunities and are proven to give good results for businesses.&nbsp;An umbrella has a large advertising space that can really show off a brand. Combine this with its long shelf life and it&#39;s surprising that more companies don&#39;t use umbrellas to promote their brands!</p>

<p>One of the main advantages of using umbrellas as a promotional tool is the fact they are used in public places. Unlike mugs, which are used within the home or within a business, umbrellas are seen by lots of passers-by, perhaps even potential customers you haven&#39;t yet considered. Umbrellas are used by everyone and are one of the quickest and easiest ways to get your brand name out into the market place.</p>

<p>Other benefits of using branded umbrellas are their cost. Whilst they may be more expensive than promotional pens you can guarantee they will last longer.&nbsp;Umbrellas have a very long shelf life, if you consider they are generally only used for a few months of the year (although living in the UK, this is often more!), you will understand how long they can last for.&nbsp;</p>

<p>There are several different types of umbrella available and the style you choose will be dependant on the people you want to target. If you are targeting city dwellers, then it is likely you will choose a smaller style of umbrella, such as the city umbrella or the telescopic. This is because there are so many more people in the city, so there is less room for maneuver with umbrellas.&nbsp;</p>

<p>Alternatively, if you are targeting people living in the countryside or who play golf then you may want to choose a larger umbrella. There is much more room to have a bigger umbrella and a larger covering is often needed!&nbsp; This is even better as you have a bigger space to work with which means your brand is guaranteed to be seen.&nbsp;</p>

<p>You should also consider how you want your brand to be seen on the umbrella. Do you want to target a corporate audience?&nbsp; If so, a darker umbrella with your logo will be suitable. If not, you may want to choose a bright colour which will make your brand memorable.&nbsp;</p>

<p>Have a look at the different types of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" title="branded umbrellas">branded umbrellas</a> on our website for inspiration and ideas.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-umbrellas-for-autumn-time</link>
      <pubDate>Mon, 23 Sep 2013 16:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The History of Promotional Products]]></title>
      <description><![CDATA[<p>Many businesses believe that the use of promotional products is a new invention, as businesses are still gradually being persuaded to invest in promotional items.&nbsp;</p>

<p>Very few people realise that products were first used for promotional purposes a long while ago, during the presidential election of George Washington in 1789. Whilst promotional products may have been used prior to this, this was the first recorded usage. Even so, it was a number of centuries until the promotional product industry really started to take off, especially in the UK and Ireland.&nbsp;</p>

<p>During the late 1950s, promotional merchandise started to be used more and more in corporate marketing. Before this period, companies may have used it to give one-off gifts to customers, but nothing was even given in bulk and it was certainly not used as part of a larger marketing campaign. There was also no recognised promotional merchandise industry. After this period, organisations started to use promotional products more and more and the industry really started to take off in the 1970s.&nbsp;</p>

<p>It was during the 1970s that companies really started to understand the benefits promotional products gave to a brand. Companies were encouraged to promote their brand identity and did so through the use of promotional products. Originally promotional items were limited, businesses were often given the option of using promotional pens or a promotional mug, there was never any really in between items.&nbsp;</p>

<p>The use of promotional products was slow and steady leading up to the 1990s, with only bigger businesses really using them as a means of advertising. However, the 1990s was when the industry really started to take off. This was when the &#39;peak&#39; season really started. The season featured around Christmas and the giving of gifts.&nbsp;</p>

<p>Corporate companies started to become more inventive with their marketing strategies, using the products to support the promotion of events or products. Promotional merchandise companies started to distribute catalogues and many businesses would purchase their products from these catalogues. However, as times have changed and technology has developed, companies have started to purchase their products from the Internet rather than from catalogues, making it easier and faster for companies to make orders.</p>

<p>As the industry develops even further, companies are now starting to use promotional merchandise as a form of business card. This is under the impression that people are more likely to keep a promotional product than a business card.</p>

<p>If you are looking for promotional products, you&#39;re in the right place. Browse our full range of products</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-history-of-promotional-products</link>
      <pubDate>Fri, 20 Sep 2013 15:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Making Your Brand More Visible with Promotional Bags]]></title>
      <description><![CDATA[<p>If you are looking for a way to make your brand appear more visible, then you should consider using promotional bags. Promotional bags are great as they travel with the owner wherever they go, whether it be travelling into work or on holidays. Promotional bags have several uses, which means they provide a range of options for marketers.&nbsp;</p>

<p>One of the best ones to use bags for promotion is to hand them out at trade shows, or corporate functions such as conferences and seminars. Bags are great at these particular events as often people will be given lots of documents or products to take away with them. By giving out bags, people can put their items in the bags and it will constantly advertise your brand throughout the event. Not only this, people are likely to use the bags after the event so you are giving yourself extensive advertising for a long period of time. The next time you organise an event, invest in some promotional bags. These can be personalised with your company logo and slogan, perhaps even in your company colours!&nbsp;</p>

<p>You could also use promotional bags to reward your staff. By this, we don&#39;t necessarily mean tote bags, but perhaps cooler bags for the summer or hampers at Christmas time. You could fill the bag with lots of promotional goodies or treats to thank them for their hard work. By doing this, you could kill two birds with one stone, rewarding your staff whilst also promoting your brand. Your staff will appreciate that you have given them a gift and are likely to remain more loyal to your company.&nbsp;</p>

<p>Another great opportunity for bag giveaways is at sports events. Perhaps you could sponsor your local marathon, or half marathon and give each runner a bag full of important goodies at the end of the race. The goodies can include a branded bottle of water, a towel and any other important nutrient items. Lots of people take part in marathons and running events, even if they aren&#39;t taking part in the event, there are also lots of spectators at each event. This means there is a big opportunity for advertising at the events.</p>

<p>There are lots of different styles of promotional bags available on the Total Merchandise website, whether you are looking for tote bags, eco-friendly bags or even picnic bags. Have a look at the&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">printed bags</a> available on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-a-more-visible-brand</link>
      <pubDate>Thu, 19 Sep 2013 16:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's Could Make All The Difference To Your Marketing]]></title>
      <description><![CDATA[<p>When invented, who knew the USB or Universal Serial Bus could make such a difference to technology?&nbsp;Whilst we use <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">branded USB sticks</a> on a regular basis to store information, it&#39;s difficult to imagine that this wasn&#39;t the reason USB&#39;s were invented!</p>

<h2>The Invention Of The USB And Its&nbsp;Many Uses</h2>

<p>Prior to the invention of the USB, there were lots of different cables used by computer technicians within the back of a computer. For example, there were many different ports available including the serial port, parallel port, and many others!&nbsp;These often differed between computers as well-meaning if there was a problem with a mouse, it wasn&#39;t possible to transfer between machines easily.&nbsp;</p>

<p>The USB was designed so there was one common plug that allowed&nbsp;peripherals to be connected. This made life much easier for technicians, and not only that, the plug was faster, more cost-effective and a simple &#39;plug and play&#39; hardware.&nbsp;</p>

<p>The USB was developed by a group of experts around 1995. It is unclear who originally created the USB as it has changed so much over the years, however, a number of companies joined together to launch the USB we know today, forming the USB Implementers Forum. This was a not for profit organisation used to publish specifications and provide support to those who needed it when adopting the technology.&nbsp;</p>

<p>There have been a number of USB&#39;s released since 1995, each offering an upgrade on the previous version. It&#39;s important to note that whilst USB&#39;s were first use to standardise leads going into computers, they quickly became storage devices as well, replacing the old floppy disc. The USB was more robust and offered more storage for customers, making it much more useful.&nbsp;</p>

<h2>Using USB Sticks As A Marketing Tool</h2>

<p>Promotional merchandise companies have increasingly sold more printed USBs over the years. They are available with different storage spaces, different colours and even in different shapes. This means you can create a printed USB to match your companies colours, ethics, and even the industry!&nbsp;Printed USB&#39;s are a very popular form of promotional merchandise as they have a high perceived value but in actual fact, are surprisingly low in cost.&nbsp;</p>

<p>Here at Total Merchandise, there are lots of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">branded&nbsp;USB sticks</a> you could invest in, you can&nbsp;even create your own bespoke USB stick meaning it can be any shape you like so&nbsp;it can be&nbsp;completely unique to your organisation. You need to make sure that your promotional USB is suited&nbsp;for your target audience to ensure they are as effective as they can be.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usbs-could-make-the-difference</link>
      <pubDate>Wed, 18 Sep 2013 09:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ad01f885bf95359c756a5f84c96d576b77f7e848.jpeg" type="image/jpeg" length="574283"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for your most important clients]]></title>
      <description><![CDATA[<p>It&#39;s important for a business to look after its most valued clients and through the use of corporate gifts, you can show them your appreciation more easily.</p>

<p>A business cannot survive without customers. Whilst bigger brands have the luxury of a steady stream of customers, smaller businesses or businesses with more expensive products need to look after their existing customers. Of course, the aim of a business is always to increase profit which ultimately means increasing its customer base however, there is also a big opportunity in marketing services and products to existing customers. It has been proven that it costs more to gain new customers than it does to market to existing ones, this should be considered in any marketing plan.&nbsp;</p>

<p>All customers should be rewarded if they have been loyal to your company. The recession meant that customers had to be pickier when choosing who to do business with. They may have gone with cheaper products, or they stuck with a company who they can trust to provide them with high-quality products. Loyal customers are what pulled many businesses through the recession, as without them the company would not have made any money.</p>

<p>You may have noticed that many high street shops have loyalty schemes in place. These often include giving points after certain purchases. For example, if the customer spends one pound, they will be given four points, which can be transferred to fourpence to spend in-store. However, this often means spending a long time collecting points which can put off many customers.&nbsp;</p>

<p>Instead, we recommend rewarding customers with products and items which they would like to receive. For example, you could reward your customers with a corporate gift like a special executive pen, or an executive puzzle. As we are getting nearer to Christmas there are some great corporate gifts which you could give, depending on the number of people you want to reward.</p>

<p>If you are rewarding a select few, then you may consider giving away personalised hip flasks. These are slightly more expensive but guaranteed to be appreciated by the recipient. They come in a special presentation box which means you don&#39;t need to worry about wrapping them and they look really professional. The personalised hip flasks also come with two small cups, perfect for Christmas gifts.</p>

<p>If you are looking for <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">branded luxury gifts</a>, have a look at the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-your-most-important-clients</link>
      <pubDate>Tue, 17 Sep 2013 16:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products Week]]></title>
      <description><![CDATA[<p>As members of the BPMA, Total Merchandise is proud to support the National Promotional Products Week, taking place from now until the 20th September 2013.&nbsp;</p>

<p>National Promotional Products week celebrates the Promotional Merchandise industry highlighting how useful promotional products can be. Promotional products are all around us, whether you are using them as giveaways, for competitions or to increase sales. If a promotional item is useful then research that 89% of people will keep it which is advertising at its best.&nbsp;</p>

<p>Promotional products are everywhere around us, whether it be a branded pen, mug, calendar, USB or even confectionery! Wherever you look you will see a promotional item. These products can then be used in a variety of ways to promote the company. The way they are used is dependant on the type of organisation. For example, a corporate organisation is likely to give the products away at seminars or conferences or maybe even events. Smaller organizations may choose to give them away as Christmas gifts or in a direct marketing campaign.&nbsp;</p>

<p>One of the main benefits of using promotional products is that they are a very cost-effective way of promoting business. If you are worried that you don&#39;t have the marketing budget to keep up with larger brands, you don&#39;t need to panic as promotional products are so cost-effective. There are lots of different items you can invest in, with some as cheap as 7pence each!&nbsp; These can give a brand constant exposure on a limited budget.&nbsp;</p>

<p>The purpose of Promotional Products Week is to raise the profile of the promotional merchandise market and promote its power and effectiveness. This, in turn, can demonstrate to businesses why it needs to be used as part of the marketing campaign.&nbsp;</p>

<p>The promotional merchandise market is worth &pound;765million which, surprisingly is more than the UK tea market which is worth just &pound;647million! A lot of this is due to the fact that many people don&#39;t even realise they are being promoted to with promotional products. Take that &#39;bag for life&#39; you just purchased from a high street shop, do you consider this to be promotional merchandise?&nbsp; Even though you&#39;ve paid for it, it is still a promotional product as it&#39;s promoting the shop.&nbsp;</p>

<p>The power of promotional products is clearly visible with extensive research proving its effectiveness. Total Merchandise is proud to be one of the leading providers of promotional merchandise in the UK, supporting promotional products week.&nbsp;</p>

<p>To find out more, visit www.promotionalproductsweek.co.uk</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-week</link>
      <pubDate>Tue, 17 Sep 2013 13:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Calendars Ready To Start 2014]]></title>
      <description><![CDATA[<p>When choosing your promotional products for 2014, you will want your investments to last as long as possible which is why we recommend printed calendars which are guaranteed to last the whole year.</p>

<p>Investing in printed calendars guarantees that your brand image will be visible throughout 2014 reminding customers why they should be purchasing from you rather than your competitors. Statistics show that the average home has four calendars within it, from daily calendars to weekly to monthly. Those living with families are more likely to have lots of calendars as they have lots of schedules to keep track of.</p>

<p>As well as this, research shows the average business person has 2.5 calendars on their work desk. This shows that even with the increase in the use of technology, people still have a need for calendars, purchasing them every year. Calendars can be printed on almost everything, whether it be on a mouse mat, pen or on actual paper. Either way, they are going to be popular.</p>

<p>Research identifies that people check their calendars, on average four to five times a day. For a business person, this may be to check meetings, schedule meetings or simply as it&#39;s in front of them. For a family, it could be to assess other family members&#39; schedules. However, this number does mean that if you purchase our minimum order of 100 calendars then your brand will be seen between four hundred and five hundred times a day for the whole of the year. This equates to it being seen 182,500 times over the course of the year. The statistics speak for themselves, this is a great investment. This doesn&#39;t even include the number of people who may see the calendar but not own it!&nbsp;&nbsp;</p>

<p>At Total Merchandise we have a number of different promotional calendars available, f you are really keen on the calendar theme then we can even print it on selected products. Each of these items would make a great gift at Christmas time or throughout the year. The aim of most marketers is to get the brand inside the home or office. This can be done easily with promotional calendars.</p>

<p>We believe that desktop promotional items are generally the most effective as the BPMA recently released research stating that people are 72% more likely to remember a brand if they have a piece of merchandise on their desk.&nbsp;</p>

<p>If you are looking for promotional items for 2014, then consider using <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-diaries-and-calendars">promotional calendars</a>.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-calendars-ready-for-2014</link>
      <pubDate>Thu, 12 Sep 2013 16:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Medical Merchandise to Tie in With the Flu Season]]></title>
      <description><![CDATA[<p>The days have become colder meaning that Autumn is upon us, so it&#39;s time to stock up on your medical merchandise.</p>

<p>We can&#39;t be the only ones who have heard or seen someone with a cough and cold already this month. The month of September is prone to bacteria being spread as children go back to school. Children are hotbeds of bacteria, as they have a lower understanding of hygiene than any other group. This means that bacteria and germs can spread. If you think about it, a child will often suck their thumb, a toy or leave their drink bottle around. All it takes is for another child to touch that toy, bottle or an area the child has touched and they&#39;ve already shared their germs.&nbsp;</p>

<p>At this time of the year, Doctor&#39;s become inundated with children and patients suffering from flu, colds and other illnesses. Most medical professionals will tell you that healthcare can be both the toughest and most rewarding industry to work in, and this time of the year has to be one of the toughest. This is why you should give customers medical merchandise items which can make the Doctors lives a little bit easier.&nbsp;</p>

<p>At Total Merchandise, we have a large section dedicated to medical merchandise. These items include cards which detail symptoms of flu to stress balls, there are hundreds of items available. Due to the nature of the industry, the medical professional requires extra thought in marketing campaigns as it requires extra sensitivity. It is, in fact, this time of year that medical professionals start to warn of flu.&nbsp;</p>

<p>It doesn&#39;t matter how old you are, anyone can catch the flu. There are many different strains and some groups of people are more vulnerable to the illness than others which means it affects everyone differently. One of the most important messages for the NHS at this time of year is to encourage vulnerable groups to have their flu jabs. It is also important for people to understand the symptoms of the flu as it can lead to more serious illnesses.</p>

<p>One of the most popular medical merchandise items during the autumn and winter months is the cold and flu symptom checker which includes a forehead thermometer and a symptom checker which can help to determine whether the user has a cold or the flu.&nbsp;</p>

<p>Of course, our medical&nbsp;merchandise&nbsp;can only advise you on the symptoms and aren&#39;t guaranteed to tell you whether you have the flu but it can certainly help with marketing campaigns!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/medical-merchandise-for-flu-season</link>
      <pubDate>Wed, 11 Sep 2013 12:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Custom Merchandise on a Tight Deadline]]></title>
      <description><![CDATA[<p>Sometimes you need something in a hurry. Even if you&#39;ve prepared everything else in advance, you still may have forgotten about your promotional merchandise.</p>

<p>Perhaps you have been preparing for an event for months, then your boss has suddenly requested promotional umbrellas?&nbsp; Or you&#39;ve realised that you&#39;ve run out of promotional pens three days before? However far in advance you plan your events, things can still go wrong, life can throw some lemons and it&#39;s important that you are prepared and have what&#39;s necessary to get through the difficult times.</p>

<p>On the Total Merchandise website, there is an entire section dedicated to express items. Items listed within this category can be delivered in anything from twenty-four hours right up until five days before depending on the item you require. One of the most popular items with fast delivery is the promotional pen. These are great whether you are attending a trade show, giving away some giveaways or holding an event. Promotional pens can be used by everyone, and suit all target markets so they are great items to invest in. Similarly, promotional keyrings work well at trade shows, after all, your keys are the last thing you want to lose!&nbsp; Both items are low in price and cheaper when you buy in bulk.&nbsp;</p>

<p>If you are looking for something a little bit more expensive, for your more loyal customers, then you could consider executive gifts with express delivery. For example, our World Puzzle Globes which can be ready and delivered within 72 hours. This is a high quality, magnetic 3D puzzle of the planet Earth and makes a quality business gift.&nbsp;</p>

<p>Another great executive gift is the Weather Stations, which again can be dispatched within 72 hours. The Weather Stations feature a clock, thermometer and hygrometer. It is made from solid silver which gives it a high perceived value and will also leave your customers thinking it has been purchased well in advance, with them in mind.&nbsp;</p>

<p>Whatever your requirement, you are guaranteed to find an item to fit your needs. At Total Merchandise, we have many items which can be purchased and delivered for express delivery, so if you require promotional merchandise in a hurry then give us a call and see how we can help.&nbsp;</p>

<p>Whether you are looking for custom merchandise, executive gifts or just promotional pens, you are guaranteed to find something.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/custom-merchandise-on-a-tight-deadline</link>
      <pubDate>Mon, 09 Sep 2013 16:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Use Branded Merchandise for the Eco Friendly]]></title>
      <description><![CDATA[<p>In an increasingly eco-friendly environment, it&#39;s important that you consider using eco-friendly branded merchandise to satisfy your requirements.&nbsp;</p>

<p>Now the economy is picking up, customers have more of luxury when deciding who to purchase their products from. During the recession, most customers would choose the cheapest products, not necessarily considering how that company operates. However, as it continues to improve, customers can afford to be pickier over the company they purchase from which is why your company needs to &#39;up&#39; their game.&nbsp;</p>

<p>Corporate social responsibility (CSR) is the word on everyone&#39;s lips at the moment. As people are being encouraged to be more environmentally friendly, they are more concerned about the businesses they purchase products from than ever before. This has led to many organisations choosing to implement a CSR policy and actively promote it to their customers.&nbsp;&nbsp;</p>

<p>So, what exactly is a CSR policy and why is it considered to be a positive step for organisations to take? CSR ensures that a company is operating to the standard required which means working to the law, to a particular ethical standard and in a way that respects the local environment. It&#39;s quite a range to cover, but an effective CSR policy can easily cover each of these aspects.</p>

<p>The concept of CSR came into use as far back as the early 1970s, when the concept of the stakeholder was introduced to large organisations. A stakeholder defined anyone who could be affected by an organisations activities. This could be an employee, shareholder or even the customer themselves. CSR was developed to show stakeholders that the organisation was responsible for its own actions, giving them peace of mind.&nbsp;</p>

<p>As global warming has made more people aware of their actions and the impact they, themselves, have on the environment. With adverts constantly advising people how to be more aware, such as reducing the use of carrier bags, electricity and the need for recycling, attention has now turned to businesses and it&#39;s important to show you are up to the challenge.&nbsp;</p>

<p>British Promotional Merchandise Association research shows that 88% of all people interviewed stated they are more likely to purchase from a business that has a clear environmental agenda. This simply highlights how important it is for businesses to have a CSR policy in place.&nbsp;</p>

<p>With this in mind, why not consider using eco-friendly branded merchandise to promote your CSR policy and to show customers and stakeholders that you are considering the environment you operate within.&nbsp;</p>

<p>At Total Merchandise, we have lots of eco-friendly branded merchandise which can be used to promote your CSR agenda, contact us for assistance in picking your products.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-the-eco-friendly</link>
      <pubDate>Fri, 06 Sep 2013 16:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Gifting Printed USBs At Christmas]]></title>
      <description><![CDATA[<p>Christmas still seems like a long way off but it&#39;s time to start considering the executive gifts you are going to dish out, but why don&#39;t you consider giving away printed USBs?</p>

<p>Printed USB&#39;s have been popular as corporate gifts for a while now, with marketers considering only promotional bags to be more popular. However, up until now, many businesses have only invested in printed USBs for their most loyal customers. This is about to change as printed USB&#39;s have become more affordable. This means you can now invest in printed USB&#39;s to show them how much you appreciate their business.&nbsp;</p>

<p>It has been proven that customers are more likely to appreciate a promotional product if it is considered to be useful to them. Of course, this is good for business anyway as it means the company is more likely to be exposed to lots of people. A great product which can be given, which will be appreciated is USB sticks. Whilst they have now been around for more than ten years, USB sticks are still a novelty to many people. Many marketers may consider promotional sticks as just being useful for business people, however, they are also useful for students in their everyday lives.&nbsp;</p>

<p>The majority of electronics now include a USB port, in fact, even televisions now tend too!&nbsp; USB&#39;s appeal to everyone. Whether it be to transfer important documents to another computer or save a game, they are always useful. They are also considered to have a high perceived value which means they are even more appreciated by customers. Whilst promotional items like bags and pens may be useful, they do not have the same quality as a USB stick.&nbsp;</p>

<p>At Total Merchandise, we have a selection of different types of USB memory sticks that come in different shapes, sizes and memory capacities. If you are choosing to give you gifts to customers at Christmas, then you may want to choose a Christmas theme. This could be a Christmas tree, or even a dog with Christmas hat on! There are many different designs you could choose from.</p>

<p>However, if you are investing in promotional products then you may want to choose a design that can be appreciated the whole year round and promote your brand &ndash; again you can choose any custom shape or design you like for this.&nbsp;</p>

<p>If you are gifting your customers this Christmas, don&#39;t underestimate the power of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">printed USBs</a>.&nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-gifts</link>
      <pubDate>Thu, 05 Sep 2013 09:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Celebrate the World's Biggest Coffee Morning with Branded Mugs]]></title>
      <description><![CDATA[<p>Fancy a coffee?&nbsp;We&#39;ve had word that the world&#39;s biggest coffee morning is taking place at the end of September and we&#39;ve got all our promotional mugs at the ready!</p>

<p>Since 1990, people across the world have been taking part in the world&#39;s biggest coffee morning attempting to raise funds for the Macmillan charity. The event grew from a small local gathering at first, to a countrywide event the following year, making it the biggest coffee morning in the world!</p>

<h2>Where Did Coffee Begin And How Has It Changed In Recent Years?</h2>

<p>Coffee has been around for many centuries, with the first reference to the word dating back to 1598. There were variations of the drink across the world, with the word meaning wine in Arabic. This has changed over the years and now coffee is a common drink consumed in a variety of different countries.&nbsp;&nbsp;</p>

<p>The earliest evidence of anyone drinking coffee is in the middle of the 15th century, in the Sufi monasteries around Yemen. It was here that the coffee beans were first roasted and prepared, similarly to how it is now prepared. By the 16th century, it had reached the rest of the Middle East including Turkey, Persia and Northern Africa.&nbsp;&nbsp;</p>

<p>Did you know that the first export of coffee was from Ethiopia to Yemen when the Yemeni traders would cultivate the seed?&nbsp;And, the first case of coffee smuggling was from Yemen to India in 1670. Before this date, all coffee was boiled or sterilised before it was exported. Prior to this, coffee spread to Europe and Italy in particular. In fact, the first Italian coffee house opened in 1645. This was after the Pope deemed the drink suitable for Christians. After this, the drink spread throughout Europe, to Indonesia and finally to America.&nbsp;</p>

<p>The first coffee house in Britain was opened in Oxford in 1651 and over the next 50 years, a further 3,000 coffees opened up in the country. Every man of the upper class went to a coffee shop daily to learn of local news &ndash; much different from how we learn of news today!</p>

<p>The story of how coffee became so popular remains a mystery, but the why seems much more obvious.&nbsp;</p>

<h2>Branded Mugs For The World&#39;s Biggest Coffee Morning</h2>

<p>Here at Total Merchandise, we have almost every style of mug you can think of! So let&#39;s take a look at a few of our favourites.</p>

<p>The Cambridge promotional mug is continuously one of our best-selling branded mugs. With its classic design and large print area for your branding, it makes it the ideal item for promoting your brand.</p>

<p>[701231]</p>

<p>The marrow mug is another one of our most popular branded mugs. Able to hold 400ml of liquid it&#39;s the perfect promotional mug for the world&#39;s biggest coffee morning!</p>

<p>[701560]</p>

<p>These bone china mugs hold a generous 450ml of your favourite beverage. Made from high-quality china and personalised with your design for a sophisticated finish.</p>

<p>[184551]</p>

<p>To see our full range of promotional mugs check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs and bottles</a> section on our website - we&#39;re sure you&#39;ll find the perfect mug for the world&#39;s biggest coffee morning!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-the-worlds-biggest-coffee-morning</link>
      <pubDate>Wed, 04 Sep 2013 15:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a876b8ebf34b8f58df493b8a9f4ee9010e41c6ac.jpeg" type="image/jpeg" length="369278"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens for The Back To School Season]]></title>
      <description><![CDATA[<p>When you are choosing your promotional products for the year, it&#39;s likely you will think of key occasions to match your marketing plan too, one of these is the start of the school season &ndash; the ideal time to give away promotional pens!</p>

<h2>What To Consider When Choosing Your Promotional Products</h2>

<p>When choosing your promotional products you need to consider, what&#39;s small enough to distribute yet powerful enough to make an impact for your company?&nbsp;The answer is simple &ndash; promotional pens!&nbsp; The power of promotional pens is something which shouldn&#39;t be underestimated, as one of the most popular forms of marketing they should always be considered within any marketing campaign. Whether they form the whole campaign or a small part of it &ndash; they should be considered.</p>

<h2>What Makes Promotional Pens The Perfect Marketing Tool For School Campaigns?</h2>

<p>So, what is it which makes promotional pens so successful?&nbsp;Many marketers consider them to be the &#39;father&#39; of promotional merchandise &ndash; the item which is always thought of first. The success is largely because they were one of the first promotional items available, as well as one of the most cost-effective. Pens have proven their worth time and time again, and are often one of the first thought of products for marketing campaigns. Even as technology has developed, they are still considered to be one of the most popular branded products with a reputable status.&nbsp;</p>

<h2 style="text-align:center">Soft Stylus Ballpens</h2>

<p style="text-align:center">[189582]</p>

<p>When you think about it, the reason promotional pens are considered to be so popular is largely due to the actual product itself. Not only are pens cost-effective, but they are small and lightweight also. This means they are easy to store and very cheap to distribute. They also have a huge amount of advertising potential. When looking to market your brand to schools, it makes sense to send promotional items that are in high quantities and low costs - pens are the perfect option!</p>

<h2 style="text-align:center">Trio Highlighter</h2>

<p style="text-align:center">[204601]</p>

<p>Think about all the different places you see a pen in use, whether it be at home, the supermarket, in business meetings, the possibilities are endless!&nbsp;A school is a place where pens are a necessity, students jotting down notes and teachers marking student&#39;s work, pens will always be needed within schools! Marketers are aware of this, which is why you will often see people using pens which have branded advertising upon them. When you think about the number of times you personally use a pen, or you see someone else using one, you will start to understand better the advertising potential.&nbsp;</p>

<h2 style="text-align:center">Pencil Case Kits</h2>

<p style="text-align:center">[191888]</p>

<p>One of the great things about pens is they never usually stay with the same person they were given too. Whilst you may think this is a negative, think about how many people will see your advertising if the pen is passed on elsewhere? Especially when it comes to schools!</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">Promotional pens</a> are a great way to promote your company, so make sure you consider their use ready for the school season. If you&#39;re looking for your perfect promotional pen then take a look at the range of items we have available on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-for-school-season</link>
      <pubDate>Tue, 03 Sep 2013 17:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/08c699ce04b3346a61b476ee470406ee431e865c.jpeg" type="image/jpeg" length="273519"/>
    </item>
    <item>
      <title><![CDATA[Back to School with Promotional Merchandise]]></title>
      <description><![CDATA[<p>The first week of September always means &#39;back to school&#39;, even those who haven&#39;t been to school for many years associate the month with school time. So, why not encourage school children and their parents to think about your brand this September with promotional merchandise?</p>

<p>Back to school can be a scary time for everyone, young five-year-olds may be starting their school career, children moving to new schools, starting college or university. From the age of five right up until twenty, it can be a scary time. Even if you aren&#39;t moving schools or starting somewhere new, going up a year can be just as scary. There are new teachers to contend with, exams and other important things to focus on. However, whilst children may not believe it at the time, school days are some of the most important and fun lifetime events.</p>

<p>The shops are currently busy with parents buying items for the new school year, shoes, uniforms, stationery, to name a few! Whilst some parents choose to purchase these items at the beginning of summer, many wait until the end as children grow so quickly!&nbsp; This can be a very stressful time after a six week holiday, as the shops are packed and children are unhappy about having to go back to school, this is where your business can help.</p>

<p>Think about the items you needed whilst at school, of course, there are your uniform and school shoes, but what other items did you require?&nbsp; Lunchboxes? Pens? Pencils?&nbsp; The back to school kit is vast so there are plenty of items you can buy to get your brand out there.&nbsp;</p>

<p>Pens and pencils are a necessity when at school, what else are you going to write with?&nbsp; Depending on the child&rsquo;s age, schools often don&#39;t provide pens and pencils to use which means it&#39;s another thing parents need to think about before they start back. On the Total Merchandise website, we have a whole range of stationery which your children can use, from pens and pencils to highlighters and rulers. Whatever the stationery item, we are likely to have it available!</p>

<p>There are hundreds of back to school ideas on the Total Merchandise website, so make sure your brand isn&#39;t forgotten this September. Take advantage of our fast lead times and invest in promotional merchandise for your business, you won&#39;t regret it!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/back-to-school-with-promotional-merchandise</link>
      <pubDate>Mon, 02 Sep 2013 16:17:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional travel mugs to brave the cold]]></title>
      <description><![CDATA[<p>Like it or not, winter is coming, so it&#39;s time to stock up on those promotional travel mugs!&nbsp; As August draws to an end, the evenings will start to get darker and days will get shorter leaving most of us wanting to hibernate through to spring again!&nbsp; Unfortunately, this isn&#39;t possible and we have to simply drink lots of hot drinks and power through instead!</p>

<p>Of course, we still have autumn to get through before we even make it to winter, winter doesn&#39;t even officially start until December!&nbsp;Even so, the days are going to start getting colder from the end of September meaning you need to find a way to keep warm!&nbsp; Drinking hot drinks is one way of keeping warmer in the winter. First of all, holding a hot drink is going to mean you are slightly warmer anyway, then there is the hotness of the drink itself.&nbsp;</p>

<p>What many people don&#39;t realise is that it isn&#39;t actually the hot drinks which keep people warm, but instead the caffeine inside it.&nbsp;Caffeine releases blood flow to the skin, which tends to make you feel warmer as a result.&nbsp;&nbsp;&nbsp;</p>

<p>Of course, hot drinks can also help colds. A tried and tested remedy when you have a cold is to drink hot honey and lemon.&nbsp;This is a natural detoxifier which is proven to get rid of harmful substances in the body. Winter is the prime time to catch a cold which can make you feel really run down, so it&#39;s worth noting how effective hot drinks can be.&nbsp;</p>

<p>As well as the positive influence they have on colds and bacteria, research has shown one hot drink a day can help to reduce the chances of developing a number of different illnesses and diseases. One example of this is the positive effect tea can have on your bone density. A cup of tea has been proven to strengthen your bones and older women who regularly consume tea and 60% less likely to develop rheumatoid arthritis.</p>

<p>These reasons alone show what a good idea it is to invest in promotional mugs this winter for your companies promotional merchandise. Promotional travel mugs are great because you aren&#39;t restricted to advertising within an office or a home. The point of travel mugs is to travel, meaning that your branding is likely to be seen in lots of different places.&nbsp;</p>

<p>If you require&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs" title="branded travel mugs">branded travel mugs</a> have a look at the selection on our website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-to-brave-the-cold</link>
      <pubDate>Mon, 02 Sep 2013 12:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways Ideal for Driving Instructors]]></title>
      <description><![CDATA[<p>There are over 100,000 driving instructors in the UK, which means you need to do something special to stand out, so why not consider giving <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-motoring-items">branded giveaways</a> as a way of gaining extra business?</p>

<p>The UK driving test assesses a driver&#39;s competence in maintaining control of a vehicle. In order to obtain a full Great Britain or Northern Ireland driving license, candidates are required to take a test and often a theory test as well. Tests tend to vary, depending on the type of vehicle being driven. The tests are administered by the Driving Standards Agency or the Driver and Vehicle Agency, depending on the country of residence.&nbsp;</p>

<p>The current test is split into three parts, a multiple-choice theory test, hazard perception test, and the practical test. In order to gain a full driving license, it is necessary to pass all three parts of the test, in this order. A driver has to be 17 to undertake a driving test, with few exceptions, and there is no upper age limit.&nbsp;</p>

<p>The first driving license was introduced by the Motor Car Act 1903, but no test was required. It wasn&#39;t until 1934 that legislation was introduced for compulsory testing of all new drivers. The test was initially voluntary until 1935, after this date everyone driving needed to have passed a test. Testing was suspended during World War II and in 1956 during the Suez Crisis, other than this driving testing has been constant since it initially began.</p>

<p>Around 1.6million people take the practical driving test on an annual basis, with a pass rate of around 43%. This means there is a large number of potential customers to market too. There are many ways driving instructors can get themselves noticed through branded giveaways. Working with cars means there are many more options available.</p>

<p>For example, why not give away something simple like a keyring?&nbsp; This could be directly marketed to new customers as they turn 17, to entice them to call for lessons, or even to existing customers as they pass their tests. With the introduction of the theory test expiry date, perhaps you could give your customers a keyring which highlights the day their theory test expires!</p>

<p>You could also give your customers stress balls to help them deal with the stress of the driving test, these can be car shaped and include your driving school&#39;s telephone number. There are many ways branded gifts can be used to attract and retain customers for your driving school.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-driving-instructors</link>
      <pubDate>Thu, 29 Aug 2013 16:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Umbrellas for Autumn]]></title>
      <description><![CDATA[<p>It rains every one in three days in the UK, so what better reason is there to invest in branded umbrellas for autumn promotions?</p>

<p>As anyone living in the UK will understand, an umbrella is an essential piece of equipment on an autumn day, sometimes even on a summers day!&nbsp; Many businesses already choose to give them away as promotional items, but if you don&#39;t then it&#39;s something you really need to consider as they are high-quality business gifts.</p>

<p>Branded umbrellas offer practicability for your customers and they are guaranteed to get lots of use, particularly in British weather!&nbsp; They are also available in a number of different styles and sizes which means it is always possible to find a style which will suit your promotional campaign. As they come in so many sizes and styles you can also find an umbrella to suit almost every budget.</p>

<p>Consider the marketing opportunities umbrellas offer, they can effectively promote your brand to a mass audience which will offer great results in the long run. They have a very large advertising space to promote on and are generally of a very high quality which gives it a long shelf life. Umbrellas also give you the opportunity to promote on a very wide scale.&nbsp;</p>

<p>Think about how and when you use umbrellas and you will realise why they are so good for promotion. You will only ever use an umbrella when you are outside, meaning you will always attract attention from passers-by.&nbsp;This means that hundreds and often thousands of people are likely to see your branding whenever it rains!</p>

<p>At Total Merchandise, we have umbrellas available in a variety of sizes, from &#39;golf&#39; to &#39;telescopic&#39;. he golf umbrella gives the most branding space and is considered to be the most sturdy, although you wouldn&#39;t want to walk through a town with it!&nbsp; In comparison, the telescopic umbrella folds down very small so they can fit in a handbag or a pocket, perfect for the city.&nbsp;</p>

<p>If you are looking for an effective way to market your business, then you need to consider the brand opportunity which promotional umbrellas can give you.&nbsp;What other promotional items will guarantee you the same kind of exposure?&nbsp; If you are looking for a promotional item that will take your branding through the autumn and winter months then there really is nothing better.</p>

<p>Have a look at the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" name="branded umbrellas">branded umbrellas</a> available on the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-umbrellas-for-autumn</link>
      <pubDate>Wed, 28 Aug 2013 16:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items for the Car]]></title>
      <description><![CDATA[<p>Since the first automobile was invented in 1886, cars have become a key aspect of our everyday lives, so why not give away promotional items to celebrate this fact?</p>

<p>Although several engineers were working on creating the first automobile at the same time, it is acknowledged that Karl Benz is the creator of the first modern vehicle. Benz was granted a patent in 1879 for his first engine and his first motor vehicle was built in 1885. Benz was later awarded a patent for his invention in 1886 and started to sell his vehicles commercially. At such a high price, he only sold 25 vehicles between 1888 and 1893.</p>

<p>By definition, an automobile is a wheeled vehicle powered by a motor. Whilst the first patent was issued in 1886, the vehicle we know today was not created in a single day, or even by a single person. There were approximately 100,000 patents created to reach the modern vehicle we know today. This included many inventors, new features and developments in the machinery.&nbsp;</p>

<p>Whilst Henry Ford is credited with creating the first mass production car, many people forget that it was in fact Karl Benz who originally patented the idea of the vehicle. Prior to this, in the 1700&#39;s, engineers started to work on motor powered vehicles, using steam, combustion and motors to attempt to move the car. The battery powered car was very popular at one stage, although at the time, it did not allow the car to travel far enough as the batteries weren&#39;t powerful enough.&nbsp;</p>

<p>At the beginning of the 1900&#39;s, the automobile was only considered to be transport for the rich. However, over the years it has become increasingly more affordable for the general population. The car is very popular as it gives a sense of freedom which cannot be given through public transport.&nbsp;</p>

<p>Popularity of cars has moved with the state of the economy. Once cars started to be mass produced, it created a lot of jobs meaning that people were more likely to be able to afford to purchase a vehicle. However, as the economy starts to dip, less people purchase cars meaning that there is the potential for job losses within factories.&nbsp;</p>

<p>The automobile changed society forever, allowing people living in the country to work in cities and vice versa, if you want to give away <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-motoring-items">promotional travel items</a> which are relevant to history, consider items for cars.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-for-the-car</link>
      <pubDate>Tue, 27 Aug 2013 16:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's for University]]></title>
      <description><![CDATA[<p>All aspiring university students should now have received their results and most will know what university they will be attending next month. What is one product that university students will all appreciate?&nbsp; Printed USB&#39;s.&nbsp;</p>

<p>A USB is a portable data storage drive, perfect for students and many other business people. USB&#39;s are removable and rewritable and much smaller than carrying around a compact disc or even worse, a hard drive. This is why they are so popular among students. Add to this the fact that you can use custom USB sticks, such as USB pens or even different shaped USB&#39;s and you&#39;re onto a winner!</p>

<p>Figures show that the amount of university applicants in 2013 has risen by 3.5% showing that even more students will be heading to a university in September. Whilst there have been lots of changes to the Higher Education system, most notably the charges for education, what many teenagers don&#39;t realise is that going to university is actually something many people have done for centuries. In fact, there are seven universities in the UK which are described as &#39;Ancient Universities&#39;.</p>

<p>Of the seven Ancient Universities, Oxford is the oldest. There is no clear date of foundation but research suggests that teaching has been in existence within the grounds of the university since at least 1096. The number of students attending the university increased further in 1167 after King Henry II banned English students from attending the University of Paris. Whilst teaching was suspended in 1209 and 1355, students have solidly graduated from Oxford University for many years.</p>

<p>The University of Cambridge is the next oldest, which was founded by scholars in 1209. Interestingly, the founders came from Oxford but disagreed with the execution of two further scholars so they decided to set up their own university to rival it. Other Ancient Universities include the University of St Andrews, University of Glasgow, University of Aberdeen, University of Edinburgh and the University of Dublin.&nbsp;</p>

<p>These seven universities often find themselves fashioned differently to the modern universities we know of today. This is because they choose to maintain their traditional standards and celebrate their heritage. As a result, they are considered to be the seven most prestigious universities in the UK.&nbsp;</p>

<p>As of 2008, the United Kingdom had almost 200 universities, so there is now plenty of choices for students to choose from. It doesn&#39;t matter what university they choose to go to, there will always be a need for printed USBs in educational institutions.&nbsp;</p>

<p>Have a look at the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">printed USBs</a> available on the Total Merchandise website and spread your branding throughout the country.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-university</link>
      <pubDate>Fri, 23 Aug 2013 16:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts for College]]></title>
      <description><![CDATA[<p>Sixteen year old&#39;s across the country received their GCSE results today and confirmed whether or not they were able to attend college. What better way to promote your brand than through rewarding the future generation with branded gifts?</p>

<p>GCSE&#39;s are a relatively new qualification in the academic system, having only been introduced in the last thirty years. However, whilst the name may have changed to the General Certificate of Secondary Education and the format was different, it was simply replacing qualifications which had become out of date.</p>

<p>Prior to the GCSE&#39;s were the GCE O Levels (General Certificate of Education Ordinary Level) and the CSE (Certificate of Secondary Education) qualifications. These suffered problems due to their two-tier style which meant the final students to take their O Levels were in 1987.&nbsp;</p>

<p>The format of the GCSE&#39;s has remained practically the same since 1987, with very few minor changes. For example, in 1994 the A* grade was brought into place to distinguish very &#39;top-end&#39; achievements. However, the threshold for the A* grade is different depending on the subject, most memorably, in 2005 the A* threshold for one particular exam was just 47%!&nbsp;</p>

<p>Another change was the introduction of vocational GCSEs in 2000. It was identified that not all students were academically minded, meaning GCSE&#39;s were unfair on a large percentage. In 2000, vocational GCSE&#39;s were brought in which meant students could gain a GCSE for subjects such as engineering and Leisure and Tourism. Of course, academic subjects were still available for students who wanted the qualifications, but it meant that there was more freedom for students.&nbsp;</p>

<p>If you have children who have just taken their GCSE&#39;s, or you know children who have then you&#39;ll know how difficult the exams can be, which means even a pass deserves a treat!&nbsp; So, why not spread your brand name at the same time as rewarding their handwork by giving away branded gifts?&nbsp;</p>

<p>There are lots of promotional items on the Total Merchandise website which will help children through college. For example, our promotional notebooks and pen sets are great for the first day at college. If you wanted to spend a little more on something which is going to last, you could even invest in printed USB pens for the students.</p>

<p>Whatever item you choose, you are guaranteed to ensure you spread your brand&#39;s name in the local area, and branded gifts can make sure you are popular with the future generation as well. &nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-college</link>
      <pubDate>Thu, 22 Aug 2013 16:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise for Celebrating the Last Bank Holiday]]></title>
      <description><![CDATA[<p>Everyone loves a Bank Holiday, but unfortunately as Autumn draws in, the last Bank Holiday of the year is close. This means lots of companies and people will be looking to host parties next weekend, so why not use printed merchandise to ensure your brand gets noticed?</p>

<p>Statistically Summer is the most likely time for someone or a company to throw a party. This is often due to the good weather we see, meaning that lots of time can be spent outdoors. It is much better to have a party outdoors as there is lots more disposable space for people to roam around in. If you were to hold a party during the winter, it is likely to be indoors which means you have to hire a place to fit everyone in making it much less comfortable.&nbsp;</p>

<p>If you&#39;ve ever seen our Christmas Party images, you will know that at Total Merchandise we love a good party!&nbsp; We even use some of our branded products to decorate the venue ensuring it really is a TM inspired event. So which branded items can you use to decorate your party?&nbsp; We&#39;ve got lots of variations of balloons, flags, bunting and various other party accessories guaranteed to give you a good time!</p>

<p>Promotional balloons are a must at any party. If you think back to childhood parties, what is the first decoration you remember? Balloons. Even if you have no other decorations, balloons are a must!&nbsp; At TM we have a choice of fifty colours available and the design printed on them is entirely up to you. This means you can make it as much to your branding as you like. If you are hosting a charity event, you could even use the balloons as part of a balloon release to commemorate an event.&nbsp;</p>

<p>Another great promotional decoration is promotional paper chains, these are a great way to start off your campaign and ensure it is a step above the rest. Each of our promotional paper chains consist of 36 links and are over two metres long. The paper chains can be used to decorate countless of different venues and commemorate different occasions. Each link can have a different design which means you can really use your corporate identity to ensure consistent branding. Paper chains are a really budget friendly form of decoration and a great way of branding for your company.&nbsp;</p>

<p>If your company is hosting a party, make sure you consider the <a href="https://www.totalmerchandise.co.uk" name="printed merchandise">printed merchandise</a> available which can be used to ensure it is a success.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-the-last-bank-holiday</link>
      <pubDate>Wed, 21 Aug 2013 16:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens for Budget-Friendly, Creative Marketing]]></title>
      <description><![CDATA[<p>When planning your marketing campaign, consider using promotional pens which are not only cost-effective but can also be used for creative marketing. They can also be used to create a great impression of your business and assist with any promotions.&nbsp;</p>

<h2>How Can Promotional Pens Benefit Your Marketing Efforts?</h2>

<p>Many businesses choose to use promotional items because&nbsp;they are an inexpensive yet highly effective form of advertising. Businesses can purchase hundreds of promotional items for the same price as a print advertisement. This means they are a great way for businesses to interact with customers whilst being cost-effective.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">Cheap personalised pens</a> are effectively a walking advertisement, whenever the pen is used&nbsp;the branding is going to be visible. This means that the pens will quickly spread the word about your business. One of the main factors of building a brand is to ensure you get the brand&#39;s name out there so the company is familiar to all. It is often the case that the more a brand is put out there, the more it is going to be trusted, thus creating brand loyalty.</p>

<p>Promotional pens are one of the most effective ways of advertising a business, as they are likely to get the business noticed in a more subtle manner. Everyone needs pens to use, even as technology rises, people still require pens to note down day to day things. How many times have you used a pen today? Whether it be to sign a contract or to write down something useful, a pen will have been used at some point. This is why they are considered to be such useful products.&nbsp;</p>

<p>It&#39;s also important to remember that pens are likely to change hands. This means that whilst you may give your promotional pen to one person, it is likely to end its product life cycle with a different person. Additionally,&nbsp;they can be reused, unlike food items which can only be used once, pens can be used until the ink runs out. This means the message is seen every time the pen is used.&nbsp;</p>

<h2>A Few Of Our Favourite Budget-Friendly Pens</h2>

<p>At Total Merchandise, we have a selection of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pens</a>&nbsp;available to suit every budget and you can purchase as many or as little as you need too.</p>

<h2>Topstick Ballpen</h2>

<p>These promotional ballpens include a cap and are available in 10 different colours. Starting from just &pound;0.13!</p>

<p>[8246574]</p>

<h2>Contour Ballpens</h2>

<p>One of our best selling products is available in a range of translucent colours and is complete with a matching grip and chrome trim. Prices start at just &pound;0.14!</p>

<p>[194307]</p>

<h2>Alaska Frost Ballpen</h2>

<p>These promotional ballpens feature a twist-action and frosted finish for a sleek design. Available from 48 hours dispatch!</p>

<p>[1023159]</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">Promotional pens</a> are a great item that can be used to get your company noticed, so make sure you consider this marketing technique for a successful campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-for-cheap,-creative-marketing</link>
      <pubDate>Tue, 20 Aug 2013 16:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f5b121fa53fb5d5114c44d1d4ff31097e88ef38d.jpeg" type="image/jpeg" length="299522"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products for Freshers]]></title>
      <description><![CDATA[<p>If you have been to University this Summer then it&#39;s likely you&#39;ll have heard all about freshers week, so why not use promotional products to promote your business?</p>

<p>Freshers Week is one of the most important weeks in the student calendar as it&#39;s filled with fun, allowing students to meet new people and make friends. Not only this, but students are also guaranteed to receive free stuff! For this reason, lots of businesses choose to spread their brand name with promotional merchandise.&nbsp;</p>

<p>Traditionally, all Universities will provide some kind of orientation for students at the beginning of each academic year. Universities hold these events to encourage students to make friends, before undertaking their studies. The length of this period usually depends on the University, for example, top universities tend to give their students one day to meet friends before studies are undertaken. In comparison, some universities even allow a Freshers Fortnight! The period will often include a Freshers Fair as well as a Ball and other social activities.&nbsp;</p>

<p>The Freshers Fair is the best place to get your brand noticed through merchandise and advertising. Typically, most students will attend freshers fairs simply to see what free things they can come away with. Everyone likes to receive free items, and students are no different!&nbsp; Having come to the university on a low income and leaving with an average debt of &pound;30,000, students are the most likely group to want free stuff!</p>

<p>A Freshers&#39; Fair is often made up of different clubs, societies and local businesses, all of whom want students to use their services or join their clubs. The Freshers period is different from university to university, some start at the beginning of September, whilst others don&#39;t start until the beginning of October. With September now less than two weeks away, it&#39;s important that you start thinking about your promotional products as soon as possible.&nbsp;</p>

<p>At Total Merchandise, we have lots of different items dedicated to students, whether you are planning on participating in the freshers fair, or simply operate within a &#39;university town&#39;. With an influx of new people to the town, you will want to make your brand known to customers, and the Freshers&#39; period&nbsp;provides the perfect opportunity&nbsp;to do so. The customer base within a university town changes every year so you need to continue changing with the times in order to be successful.</p>

<p>Browse our full range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/special/freshers">freshers&#39;-friendly promotional merchandise</a>&nbsp;and contact us today for your quick quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-freshers</link>
      <pubDate>Mon, 19 Aug 2013 15:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Reach for A Branded Stress Ball If Exam Results Are Too Much to Bear]]></title>
      <description><![CDATA[<p>The stress of waiting for your exam results to come through can sometimes be too much to bear. So for when it&rsquo;s too hard to wait, ease your stress with some promotional stress balls.</p>

<h2>How Does Waiting For Exam Results Affect UK Students?</h2>

<p>People think that the hardest part of the exam process is preparing for and taking the actual exams but people often forget that the waiting for the results for months afterwards can seriously impact stress levels. Especially in situations when exam results depend on what&nbsp;people can do next in life; which college or sixth form they can attend, which&nbsp;university they are going to and what degree they will be able to do. For many students&nbsp;results day often cannot come quick enough.</p>

<p>Stress levels are something that people have to try&nbsp;to keep under control all through their lives. When a person is feeling particularly stressed, it can often have a negative effect on all sorts of things and can lead to more serious illnesses. Stress and anxiety&nbsp;can cause implications with&nbsp;their social, work and home life.</p>

<h2>Gift Your Customers With Branded Stress Balls To Ease Stress Levels</h2>

<p>There are many different methods for keeping stress levels at bay, for instance, some people like to exercise&nbsp;to try and relieve any stress that they may be keeping. Others prefer to take their stress out on different things such as kickboxing or taking part in an activity that they enjoy - this could be anything from drawing to yoga, whatever makes them feel happy.</p>

<p>Promotional stress balls are a really effective way of relieving stress.&nbsp;But how do they work? When you feel stressed&nbsp;your body tenses up so by squeezing and releasing a stress ball you are left feeling less tense and more relaxed.</p>

<p>Branded&nbsp;stress balls and toys come in all sorts of shapes and sizes, there are many different designs available so you can choose a&nbsp;promotional stress ball that is unique to your brand.</p>

<h2>Branded Stress Balls For All UK Students</h2>

<h2>1. Fun Stress Balls For Younger Pupils</h2>

<p>Children in the British education system start taking exams as young as six-seven years old when they take their first set of SATs exams. Although children of this age may not be aware of the pressures taking exams causes, once they reach 10-11 years old (when they sit their second set of SATs exams) they are more likely to be aware of the feeling of stress.</p>

<p>Our Stress Cow is a great way of encouraging your younger audience to manage their stress levels, all the while promoting your brand. Printed with your company logo in up to full colour, these branded Stress Cows will help your customers <em>moo-ve&nbsp;</em>their stresses and anxieties.</p>

<p style="text-align:center">[6041340]</p>

<p>The latest phenomena in stress relief: fidget spinners. Not only are these great products ideal for relieving the feeling of stress but they are also great for people with neurological disorders such as ADHD and autism. Show your customers you are a company who cares by gifting UK children with these Full Colour Fidget Spinners, printed with (you guessed it) your full-colour custom design.&nbsp;</p>

<p style="text-align:center">[195093]</p>

<h2>2. For UK Students Waiting For Their GCSE Results</h2>

<p>Shine a light on your brand and brighten up your customers day with these Stress Light Bulbs. Ideal for pupils waiting for their GCSE results, these eye-catching branded stress balls are available from just 76p per unit!</p>

<p style="text-align:center">[684520]</p>

<p>Our Smiley Face Stress Balls are guaranteed to put a smile on your customer&#39;s faces whenever they reach for them. Choose from a range of 24 colours to suit your company branding and printed with your logo or message on the back for maximum impact.</p>

<p style="text-align:center">[194135]</p>

<h2>3. Branded Stress Balls Ideal For Higher Education Students</h2>

<p>If your audience is aimed at UK students waiting for their A-Level of University results&nbsp;you might know what courses they have been studying, therefore you can gift them with a stress ball unique to their area of study.</p>

<p>Perhaps your audience has been studying in the area of construction, wouldn&#39;t these Stress Hard Hats be a perfect choice?! Not to mention they&#39;re available in yellow, off white, shimmering silver and glistening gold.</p>

<p style="text-align:center">[904591]</p>

<p>How about the medical sector? Then these Stress Pills are ideal! Suited for any student looking to go into the medical profession these can be printed with your company logo in up to full-colour maximum brand awareness with every squeeze.</p>

<p style="text-align:center">[803000]</p>

<p>To show your customers that you are a company who cares, gift British students with a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toy</a> to help them relieve the anticipated anxiety of waiting for their exam results.</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-for-the-stress-of-exam-results</link>
      <pubDate>Fri, 16 Aug 2013 10:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/797c6875a313033e06521519cd546e7ba70fde8b.jpeg" type="image/jpeg" length="319526"/>
    </item>
    <item>
      <title><![CDATA[Back To School with Promotional Gifts]]></title>
      <description><![CDATA[<p>We are now halfway through the summer holidays and it won&#39;t be long until the children are back to school, so why not celebrate the occasion with promotional gifts?</p>

<p>Most children will have now received their A Level results, which can be a defining moment in a child&#39;s life. For anyone wanting to go to University, they will need to have received appropriate grades to get onto their course, if not they will need to go through clearing or another means.&nbsp;</p>

<p>The A Levels were only introduced in 1951, prior to this the Higher School Certificate was the original higher level educational qualification offered within the UK. This was established in 1918 by the Secondary Schools Examination Council. The examinations were taken at the age of 18 or two years after the School Certificate. This was eliminated with the introduction of the A Levels, otherwise known as GCE&#39;s.&nbsp;</p>

<p>A Levels were considered to be a well-respected form of qualification for teenagers to obtain with each year seeing a percentage increase. All courses remained pretty much the same until the changes in 2000, which resulted in the creation of Curriculum 2000. This changed the shape of A Levels for future generations.&nbsp;</p>

<p>The introduction of Curriculum 2000 occurred in September 2000, which saw the first AS examinations being held, with A2 examinations taking place the following year. The change meant that A Levels consisted of six levels, with half taking place in the first year and the second half taking place in the second year.&nbsp;</p>

<p>The amount of people taking A Levels in Britain has steadily increased over the past quarter of a century, with results also rising every year for the last twenty five years. Subjects which produce the highest grades tend to be traditional subjects like mathematics, languages and sciences, whilst the most popular subjects are English, General Studies and Psychology. Examination boards differ depending on the course subject and there are six main examination bodies within the UK.&nbsp;</p>

<p>As University places become more difficult to get hold of, more and more students are under pressure to obtain high enough grades for their course. If you are working within a business, then why not help students to celebrate their achievements with promotional gifts for university?&nbsp;</p>

<p>At Total Merchandise, we have lots of different<a href="https://www.totalmerchandise.co.uk" name="promotional gifts"><em> promotional gift </em></a>ideas which would be perfect for someone just starting university, from pots and pans to pens and notepads, the list is endless!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/back-to-school-with-promotional-gifts</link>
      <pubDate>Thu, 15 Aug 2013 14:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Top Printed Giveaways for Summer]]></title>
      <description><![CDATA[<p>Now that summer is well upon us, lots of people are off on their summer holidays which means printed giveaways are even more popular. This made us think, what do you consider to be your most important items in the summer?</p>

<p>The most obvious products to remember are sunglasses and sun cream. Whilst it can be fun to be in the sun and pick up a tan, protecting your skin and eyes is the most important thing to consider. Sunglasses will help to protect your eyes from the rays whilst sun cream protects your whole body from the rays damage.&nbsp;</p>

<p>Another safety item is, of course, bottles of water. It is recommended that the average adult drinks eight glasses of water a day, this is increased depending on how hot the weather is. When setting out to spend the day in the sun, it is vital that you pack enough water to keep you going through the heat.&nbsp;</p>

<p>What clothes should you pack for a day out?&nbsp; Of course, flip-flops to keep your feet cool, baseball caps to protect your head from the heat, perhaps even a towel in case you decide to go for some swimming?&nbsp; When the weather is hot, you want to do everything you can to remain cool and swimming is one of these activities.&nbsp;</p>

<p>There are, of course, other <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">summer promotional ideas</a> you could consider. For example, promotional water guns can be fun in the summer, particularly amongst families! You could also pack a frisbee for the beach or a beach ball. The possibilities are endless when it comes to beach games!</p>

<p>Another important item to consider is a beach mat or blanket. Whether you are going to the beach or just spending the day having a picnic on the grass, a beach mat or blanket can keep you free from the sand or grass. They can also make your day much more comfortable.&nbsp;</p>

<p>Once you have all of these items, what do you pack it all into?&nbsp; A promotional bag of course! There are many different promotional bags to choose from, whether you want a drawstring bag, eco-friendly cotton bags or cool bags. The options are endless!&nbsp; You should also consider if all these items were branded, how far your brand would be spread!</p>

<p>Total Merchandise sells all of these items and more through our website, have a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section" title="summer promotional products">summer promotional products.</a></p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/top-printed-giveaways-for-summer</link>
      <pubDate>Wed, 14 Aug 2013 08:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts To Successfully Market Your Brand]]></title>
      <description><![CDATA[<p>Marketing your brand doesn&rsquo;t have to give you a headache, pick from a wide range of branded gifts so that your brand is recognised when it matters the most.</p>

<p>Part of a successful business is making sure that people remember your brand, this is because brand recognition is one of the many things that different companies can use to their advantage to the public. Part of doing well in the business world is doing better than your competition, getting the most interest, brand recognition and business than other companies in your field can ensure that you are doing well. Marketing a brand can provide you with many different options, using branded gifts, advertising lavishly and special deals and offers are just some of the ways that a company can get the public interested in what they have to offer.</p>

<p>There is plenty of choice between different sorts of branded gifts, there are many different areas that a company can focus on when sending them out to the public. Some organisations like to send out gifts to new customers, these can be sweet things such as little stuffed toys, and different branded memorabilia that people can keep as reminders. One of the most popular types of branded gifts are items that people can use a lot during their day to day lives, this gives the company a constant presence in that person&rsquo;s life and can help to increase the chances of that person returning to that company in the future.</p>

<p>Setting yourself apart from the crowd is one of the many ways that a company can make a name for itself and market its brand effectively. For smaller organisations the option of branded gifts for customers and employees is very popular, there are a range of different things that are on offer for a company, in fact, on a list of most popular items that people like to use in their daily routine, most companies like to send out items such as promotional keyrings, printed pens, branded bags, and other such items. These items, while small, go a long way to promoting and marketing a brand which in turn can help a company gain as much business as possible and therefore give them better chances of surviving in today&rsquo;s climate.</p>

<p>Total Merchandise can provide you with the perfect <a href="https://www.totalmerchandise.co.uk/" name="branded gifts"><em>branded gifts</em></a> to help market your brand in the best possible way.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-market-your-brand</link>
      <pubDate>Mon, 12 Aug 2013 16:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why You Should Buy Promotional Products From The UK]]></title>
      <description><![CDATA[<p>When picking your merchandise, don&rsquo;t let attractive prices alone be the reason you buy, go for British&nbsp;promotional products rather than from the USA.</p>

<p>When looking for promotional merchandise, you will find that there are companies all over the world that sell different promotional products that can be all sorts of different prices and quality. Many different countries offer similar merchandise at very low prices, often this merchandise will take a while to get to you, you don&rsquo;t get what you expect or the items are badly made and of generally poor quality. Part of making sure that you buy the right merchandise for you is knowing where it comes from, knowing that you can trust the organisation that the merchandise came from to give you the best quality merchandise is half the battle.</p>

<p>There are many pros to buying promotional products from the UK rather than the USA, while the prices may be lower with USA merchandise, you never know what quality is of the items that you commit to buy. With UK promotional products, you know that they have been made to particular regulations and are of a certain quality. One of the main draws to purchasing merchandise locally is that what you pay for is always what you get, there is an easy returns policy and you don&rsquo;t need to worry about whether or not the price for that item is too good to be true. There are many UK merchandise providers to pick from, so you can choose from a wide range of different products (depending on your needs) and trust that the merchandise will be delivered to you quickly and locally.</p>

<p>The reason that companies look for high quality UK promotional products is mainly because of what role they play for that company. Promotional merchandise is used to boost the company in several different ways, it can help to improve brand recognition and therefore bring in and interest new customers, the merchandise can also help with customer loyalty and can boost profits in a positive way. Because promotional products are a reflection of the company, most look for the best quality that their budget allows, because bad quality merchandise often reflects badly on the company and may in the long term cost business and customers.</p>

<p>Total Merchandise has a range of promotional products the UK that can be just what you are looking for without the worry and without the hassle.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/buy-promotional-products-uk-not-usa</link>
      <pubDate>Mon, 12 Aug 2013 16:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Actions Speak Louder Than Words: Sending Promotional Gifts]]></title>
      <description><![CDATA[<p>Words and actions speak volumes, but sometimes its a good idea to let your promotional gifts do all the talking.</p>

<p>There is a widely known saying that actions speak louder than words, so taking the time to send out some promotional gifts to those that matter most to your company can be a great step in the right direction. The way a company treats its customers says a lot about it, if gives off the impression that it doesn&#39;t much care about its treatment of its customers, its unlikely to do very well against other companies that take the time to ensure that their customers are well looked after and happy with their service. There are many ways that a company can gain the upper hand as well as their customers admiration without breaking their backs.</p>

<p>Promotional gifts can say tons about a company, they can give a certain impression based on the quality and assumed price of the gift as well as what the gift might be in the first place. Most companies choose to send out promotional gifts to their customers for a number of reasons, some like to use them as welcome gifts to customers that sign up to their service, others like to use them as promotional tools and as items to keep long term customers interested in that company. There is plenty that promotional gifts can accomplish for the company, they can help bring in new customers, strengthen customer loyalty and can help to advertise for that company for a long period of time.</p>

<p>With all the choice for companies to choose from, its good to know exactly what you want and what you&#39;re looking for, and what you want. When sending out your promotional gifts, its good to make sure they are made to a certain standard and quality because the quality of the gift directly reflects the company, it also directly affects a person&#39;s opinion of that company. If you send out gifts that are of low quality that could give the customer an impression that their service does not matter to you and that maybe they could get better service else where, this is why its good to make sure that the company maintains a certain image to it&#39;s customers and to the public.</p>

<p>Total Merchandise have a range of <a href="https://www.totalmerchandise.co.uk" name="promotional gifts"><em>promotional gifts</em></a> that you can use to make the perfect impression to those that are most important to you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-gifts-speak-volumes</link>
      <pubDate>Fri, 09 Aug 2013 16:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Travel Mugs to be environmentally friendly]]></title>
      <description><![CDATA[<p>Promotional travel mugs have been used increasingly more over the years as the country has become more and more conscious of its eco credentials.&nbsp;</p>

<p>So, how are travel mugs considered to be more eco-friendly than general household mugs?&nbsp; This is due to the simple fact that they travel. If you have a coffee every morning on the way to work, it is likely that you will use a takeaway cup from your favourite coffee chain or independent caf&eacute;. Once you have finished using the takeaway cup you are then likely to throw it away. Coffee shops are now starting to offer discounts to customers who bring their own cups to fill up.</p>

<p>This brings up the next point, travel mugs can be used to save money. If you were to purchase a cup of coffee every day from a caf&eacute;, it is likely that you&#39;ll end up spending nearly &pound;20 a week! However, if you were to make the coffee at home, you&#39;ll be saving a lot of money, or if your coffee at home isn&#39;t up to the same standard, you can often get a discount in the caf&eacute; for bringing your own cup. It&#39;s a win, win situation!&nbsp;</p>

<p>Coffee shops are constantly encouraging customers to be more environmentally friendly which is why they offer discounts. Sometimes, they won&#39;t offer a discount but instead a free &#39;syrup&#39; or &#39;coffee shot&#39;, whatever the incentive is, it is often better for you to take in your own coffee mug. The more people using their own mugs, the fewer paper cups will be used,&nbsp;meaning less wastage and impact on the environment.</p>

<p>Of course, the environmental benefits aren&#39;t the only benefits to travel mugs, their main purpose is to keep your drink at a constant temperature. There is a common misconception that travel mugs can only be used to keep drinks hot, however, if you were to put a cold drink inside, it would also keep that drink at a constant temperature for you. Unlike with a normal household mug, the mugs are insulated meaning the liquid inside is kept at a constant temperature.&nbsp;</p>

<p>Travel mugs are used by millions of people every day, meaning they make a great promotional product as they are almost guaranteed to be used. <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">Promotional&nbsp;travel mugs</a>&nbsp;can give your company great brand exposure, as they are used when travelling, have a look at the range on our website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-to-be-environmentally-friendly</link>
      <pubDate>Thu, 08 Aug 2013 17:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Kick Start the Football Season with Promotional Giveaways]]></title>
      <description><![CDATA[<p>The Football League may have already started but the start of play for the top division is still two weeks away, have you got your <a href="https://www.totalmerchandise.co.uk"><em>printed giveaways</em></a> ready?</p>

<p>The sport has come a long way since it first originated thousands of years ago. According to the official football association, the earliest form of football occurred in the 1st and 3rd Century BC within the Chinese military. The game was different to the game we know today, called cuju (translated to kickball). Cuju simply involved kicking a leather ball through a piece of silk cloth which was fixed on bamboo canes and raised nine metres from the ground. Between 206 BC and 220 AD, the game was standardised and rules were established.&nbsp;</p>

<p>The first recorded game of &#39;football&#39; in the UK didn&#39;t take place until the 15th Century. Strangely, the game was prohibited by the Football Act 1424, although this law fell into disuse not long after. However, even so, the law was not repealed until as late as 1906. Individuals continued to play football over the years, but it wasn&#39;t until 1888 when the competitive aspect was introduced to the game.</p>

<p>Whilst at this time, there was football teams in existence, there was no &#39;football league&#39; as such. Many football clubs would arrange competitive games which went against football rules, although in 1888 the Chairman of one football club approached the Football Association and suggested the introduction of a competitive league. His suggestion was agreed and so the Football League was born.</p>

<p>The concept of the league meant that every team played each other twice a season, home and away, and were awarded points depending on the outcome of the result. The team with the most points at the end of each &#39;season&#39; were congratulated having won the Football League. These rules have changed a lot over the years, with one of the most notable changes being the introduction of more leagues. There was also the change which meant that clubs were awarded three points rather than two when they won a game.&nbsp;</p>

<p>This year, the football league celebrates its 125th year in existence.&nbsp;Football is considered to be the &#39;Nations Sport&#39;, so why not reward your customers with football-related promotional products?&nbsp; We have a selection of products including stress balls and actual footballs which you could give away.</p>

<p>Have a look at the printed giveaways on the Total Merchandise website for inspiration and ideas on how you can help to celebrate the football league.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-the-start-of-the-football-season</link>
      <pubDate>Wed, 07 Aug 2013 12:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Never Lose Your Keys Again with Promotional Keyrings]]></title>
      <description><![CDATA[<p>For those who might be a little more scattered than others, promotional key rings can be perfect for you so that you never lose your keys.</p>

<p>There are many different contraptions and devices that people can attach to their keys to ensure that they don&rsquo;t get lost or can easily be found if they are lost. Keys can easily be lost, small sets can be very easy to misplace and can cause a great deal of disruption when missing at a time when they are needed the most. People like to try and make them distinctive so that they are easier to find, for instance, if someone has a large handbag which is relatively full, a large key ring or charm attached to a set of key can help make them easier to find when rummaging through the bag for those keys. There are often more than one sets of keys to a household and since those sets will be for different things, or belong to different people, keys rings are often used so that people can tell those sets apart easily.</p>

<p>The range of promotional key rings on the market are far and wide, there are so many different designs that people are confident that they will find several promotional key rings that are perfect for different tastes and preferences. The shapes and designs to choose from can reflect a number of different things, for instance, they can be made to reflect the company brand and logo and therefore be a unique design to that company, or they can be shapes which are specifically for a target group, such as mothers, children and businessmen. There are many different promotional key rings on the market and one of the benefits to them is the fact that they are never thrown away, people may have more than one key ring attached to their keys.</p>

<p>Sending out promotional key rings can benefit a company a great deal, they are among the most popular of promotional merchandise for companies to send out to people and clients. The act of sending out promotional merchandise is one which is intended for companies to make a boost in different areas, these areas can be customer loyalty, brand recognition, profit margins and the increase in business. The choice of promotional merchandise can be everyday items such as promotional key rings and promotional mugs all the way to business gifts that can help people to continue in their jobs.</p>

<p>For the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings"><em>promotional key rings</em></a>, Total Merchandise can provide you with a range of key rings that are just what you need.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/never-lose-your-keys-with-promotional-key-rings</link>
      <pubDate>Fri, 02 Aug 2013 16:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products for Sports]]></title>
      <description><![CDATA[<p>If you want to be prepared for the sporting season, there is plenty you can do, including sending out promotional products for sports.</p>

<p>The summer is the UK&#39;s favourite season for sports, even schools like to kick it up a notch with sports days and some even do sponsored sporting events for the school to take part in. The summertime allows people to play all sorts of different sporting games, tennis, football, rounders and athletics are just some of the different sports that work best outside in the summertime, they are hugely anticipated and extremely popular among the public. Most sporting events need sponsors, and with sponsors comes the chance for publicity, which is where sending out promotional products that support the event can help to benefit the actual event as well as the company sponsoring it.</p>

<p>Promotional products for sporting events are vast, there is plenty of different items that can be used to promote different events and make them more enjoyable. These items can be things such as water bottles for those sports that take a large physical toll on a person&#39;s body, sun cream for those events that will have people outside for a long period of time or they can be items that are used directly within the sport themselves, these can be things such as branded or personalised balls such as golf balls or tennis balls, these are all items that can be used a great deal by avid athletes that are passionate about different sporting events. Picking the right promotional products for your event can be easy when you know what it is that will make the best impression.</p>

<p>For a company, there is a huge amount of benefit that can be drawn out of sending promotional products to different events, festivals, sports days and those benefits are not just limited to extra publicity. There is merchandise for every occasion, these items range from everyday items such as mugs, pens and mouse mats to themed items such as objects to help with sporting events and festivals. The act of sending out promotional merchandise to customers, as sponsorship and clients, can help a company boost different areas, areas such as customer loyalty, profits and brand recognition which in the long term can positively affect an organisations position.</p>

<p>Total Merchandise has a range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">branded sports merchandise</a> that can be perfect for Sports, so for more information, give us a ring or take a look around our site.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-sports</link>
      <pubDate>Thu, 01 Aug 2013 11:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Top Facts And Benefits Of Using Promotional Merchandise]]></title>
      <description><![CDATA[<p>Many marketers have realised the potential promotional merchandise gives to their marketing plan, so why not try using it yourself?&nbsp;We&rsquo;ve pulled together a few facts about promotional merchandise which will guarantee you invest in your marketing plan.&nbsp;</p>

<p>Using promotional merchandise can be a powerful and unobtrusive form of advertising for your company, working well for many businesses. However, some organisations are still unconvinced about the benefits.&nbsp;</p>

<h2>Findings From The BPMA Research</h2>

<p>The BPMA&nbsp;(British Promotional Merchandise Association)&nbsp;conduct a piece of research every year detailing how the use of promotional items can benefit your organisation. Businessmen and women within the UK are questioned about their behaviour and preferences when it comes to promotional products. From last year&rsquo;s research, the results showed that from the people asked, the majority understand how powerful promotional items can be, with 84% of respondents agreeing that promotional gifts increase brand awareness.&nbsp;</p>

<p>Additionally, The BPMA also report that the return on investment from using promotional merchandise was much higher than radio and billboard advertising and surprisingly equal to TV and print advertising. This is likely to be due to the fact that the consumer doesn&rsquo;t consider it to be intrusive so are more likely to look at the advertisement. As TV and print advertising can be so expensive, this news is great for smaller businesses looking to advertise.&nbsp;</p>

<p>The respondents also agreed that they would be more likely to &lsquo;do business&rsquo; with a brand after receiving a gift from them, with 79% agreeing this was the case. This statistic shows that promotional items are great for attracting new customers and giving an &lsquo;edge&rsquo; over competitors. Promotional products can also be used to retain customers, showing them you appreciate their loyalty and value their custom. The BPMA report that half of the respondents have a more favourable opinion of the company after receiving a promotional item, meaning even if they don&rsquo;t use your company, they are likely to recommend it elsewhere.&nbsp;</p>

<p>A promotional product is kept, on average for seven months, depending on the product. However, some recipients will keep a promotional item for more than twelve months. For example, if you were to give away a USB flash drive, pen or another technical item, these have a high perceived value so are often kept for longer.&nbsp;</p>

<p>If you are considering investing in<strong> </strong>promotional merchandise but you&#39;re not sure what products to go with then&nbsp;check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise ideas</a>&nbsp;section - we&#39;re sure you&#39;ll find the perfect item!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/facts-about-promotional-merchandise</link>
      <pubDate>Tue, 30 Jul 2013 13:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/68352b88679164fb2366a0ace35a701146abf366.jpeg" type="image/jpeg" length="335923"/>
    </item>
    <item>
      <title><![CDATA[Branded Corporate Gifts To Build Your Relationships With Customers]]></title>
      <description><![CDATA[<p>Promotional corporate gifts are a great way of building relationships and is recommended by all marketing materials. It doesn&#39;t matter whether you are giving the gift internally or externally, the giving of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">branded corporate gifts</a> is a great way of building a relationship.&nbsp;</p>

<p style="text-align:center">[182247]</p>

<h2>Using Promotional Corporate Gifts To Build Your Brand</h2>

<p>Many business owners understand that branding is the most vital aspect of the business. This is because building a good brand can be the deciding factor as to whether&nbsp;a customer buys from you or another business. Having a strong brand can be extremely beneficial within the business as it means that your business will have some power and influence over the customers purchasing decisions.</p>

<p>Corporate gifts can help you to provide emotional power over the consumer. By sending corporate gifts you are more likely to create brand loyalty which will help to increase the strength of your brand.&nbsp;</p>

<h2>How Building Your Brand Through Custom Gifts Improves Relationships</h2>

<p>Strong branding can help to assist with all future communications in a number of ways. People are more willing to give out their data, which means it provides you with a strong customer database. Having a database means it is much easier to communicate new products to your customers. This will save a lot of time, and also save a lot of money. If a business knows who they are targeting their products too, they are more likely to spend less money doing so. As well as this, they can rely on word of mouth as an advertising method.&nbsp;</p>

<p>Word of mouth is a great way of advertising, but particularly useful for those businesses who won&#39;t see repeat customers. For example, some businesses sell services which will only be used once, however, that one person could recommend you to all of their friends. This is why you should leave something extra to remind them why they have done business with you in the first place.</p>

<p>A gift can help to do this -&nbsp;thanking your client for their business&nbsp;is likely to encourage them to recommend your services to more people. As well as this, if you choose your gift carefully, you can promote to other people without them even realising. For example, if you give away a promotional bag then people will see it whenever they take it out of the house.&nbsp;</p>

<p style="text-align:center">[191844]</p>

<p>If you are thinking about what promotional product to use for your corporate gifts then take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">branded corporate gifts</a> section on our website. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-great-relationships</link>
      <pubDate>Mon, 29 Jul 2013 11:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/574b4aa4cd1f27194b371900d3beb8e24c86c733.jpeg" type="image/jpeg" length="350277"/>
    </item>
    <item>
      <title><![CDATA[Write Down Your Important Notes With Promotional Pens]]></title>
      <description><![CDATA[<p>If you are looking at launching a new marketing campaign then you should consider which promotional products to use, why not invest in<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing"> promotional pens</a>?</p>

<h2>What To Consider When Launching A Campaign</h2>

<p>Before you make the step of launching a campaign, think about:</p>

<ul>
	<li>How will it work?</li>
	<li>Who are you going to be targeting?&nbsp;</li>
	<li>Where do you need to go to target them?&nbsp;</li>
	<li>What do you need to do to target them?&nbsp;</li>
</ul>

<p>Before spending a penny, you should think about all of these factors to ensure you&#39;re not wasting any money. Once you have thought of these, you can consider using promotional pens to invest in.&nbsp;</p>

<h2>How Using Promotional Pens Can Boost Your Marketing</h2>

<p>Any promotional item can help to create brand awareness because, unlike traditional advertising, promotional products are more difficult to miss. For example, if you were to use a promotional pen, then someone will actually use it. This means that you can guarantee that at least one person is seeing your advert, not including the number of people who will see them use the pen.&nbsp;</p>

<p>Promotional pens will also offer a better return on marketing investment than other promotional products. As already mentioned, you can guarantee that your product is being seen by at least one person when you use promotional pens. In comparison, flyers and other paper adverts will often be ignored and thrown away. Pens are less likely to be thrown away as we actually have a use for them.&nbsp;</p>

<p>Promotional products are generally used for a variety of reasons. The first reason is to generate brand awareness and to build relationships. People will also enjoy a free gift and are likely to tell friends if they have received a gift from you. Even a gift as small as a pen is guaranteed to bring a smile to the recipient.&nbsp;</p>

<p>Promotional pens won&#39;t always stay with the original recipient. Pens are more likely to be transferred to other people. Think about the last time you purchased a pen, it is likely you will have &#39;borrowed&#39; them over the years, always forgetting to give the pen back to its original owner.&nbsp;</p>

<p>At Total Merchandise, we have a variety of pens you can invest in for your customers. From very cheap pens to more high-quality designs &ndash; the possibilities are endless. Let&#39;s take a look at a few of our favourites.</p>

<h2>For The Budget-Friendly:</h2>

<h2>Spectrum Pencils</h2>

<p>Starting from just &pound;0.08 these best-selling promotional wooden pencils are available in a choice of eight colours!</p>

<p>[103604]</p>

<h2>Contour Argent Ballpens</h2>

<p>These branded ballpens feature a silver barrel and coloured grip for a sleek finish. Available from just &pound;0.14 and 72 hours dispatch from your design being approved!</p>

<p>[184580]</p>

<h2>Harrier Nouveau Ballpens</h2>

<p>Available from 48 hours dispatch these ballpens feature a white barrel and a choice of nine coloured clips. Printed with your design from just 17p!</p>

<p>[191582]</p>

<h2>For Your Corporate Clients:</h2>

<h2>Cross Classic Century Classic Black Ball Pen</h2>

<p>A promotional pen with the wow factor! Created by&nbsp;the world-famous Cross brand and engraved with your branding for lasting exposure</p>

<p>[186116]</p>

<h2>Waterman Graduate Ballpen</h2>

<p>These Waterman ballpens have a contemporary style with a chrome finish, personalised with your company branding engraved to the barrel and cap&nbsp;</p>

<p>[2511498]</p>

<h2>For The Eco-Friendly:</h2>

<h2>FSC Wooden Pencil with Eraser</h2>

<p>Promotional pencils made from Forestry Stewardship Council certified wood, a great eco-friendly alternative.</p>

<p>[183280]</p>

<h2>Contour Wood Ballpens</h2>

<p>A great eco-friendly alternative from plastic pens, made from sustainable bamboo. Starting from just 17p!</p>

<p>[196723]</p>

<h2>Recycled Mechanical Pencil</h2>

<p>A sleek design made from recycled plastic these promotional pens feature your printed company design, ideal for eco-friendly promotions.</p>

<p>[66584]</p>

<p>If you are looking for the perfect promotional pen then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website. Don&#39;t forget to fill out the form to receive a rapid quote or give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/write-it-down-with-promotional-pens</link>
      <pubDate>Thu, 25 Jul 2013 16:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5b79178189881c5a3ebca0e2a185f03427e9ecc9.jpeg" type="image/jpeg" length="417254"/>
    </item>
    <item>
      <title><![CDATA[Pack Your Summer Picnics with Promotional Bags]]></title>
      <description><![CDATA[<p>The season is right for plenty of enjoyable summer picnics, complete the event with your very own promotional bags.</p>

<p>The summertime is the most popular season for people to indulge in a range of outdoor activities, these can range from all sorts of sporting events and games, all the way to friendly and family outings such as to the park, beach or a popular tourist destination. One of the most popular events to take place in the summer weather is the picnic, a picnic is an event that people love to take part in, to some people, eating outside is a great novelty and so it allows them to enjoy so much more the event. In all sorts of different countries such as Thailand, alfresco dining (as a picnic can otherwise be known) is a large part of their culture, with there being plenty of outdoor restaurants and places that exclusively offer barbecue and picnic food to the general public.</p>

<p>For those who are planning to host, attend or arrange a picnic, the weather is just right for some fun outdoor dining, so now all you need is to make sure that you are prepared with everything you might need to make your summer picnic a success. There are certain items that a person would need to both store and carry things such as food, beverages and various activities and games that people may choose to take. Things such as cool boxes and picnic baskets are brought in order to ensure that a person is prepared for whenever they decide to have a picnic, and in order to get other necessary items (such as blankets, sun cream, hats and so on) promotional bags can be the perfect item to ensure that plans go off without a hitch.</p>

<p>Promotional bags are very popular, on the list of what different organisations like to send out to various people on a promotional basis, promotional bags are very near the top, for a number of different reasons. The act of sending out promotional merchandise for different seasons or events can benefit a company greatly, they can help to gain or improve customer loyalty, spread brand recognition and even gain more customers. When looking for a boost, companies often choose to send out items such as promotional bags to provide them with long-lasting bumps to profits and other aspects of the business.</p>

<p>If you think that <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">printed bags</a> can be just what you need to make a bump to the profits, then Total Merchandise can give you just what you are looking for.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-summer-picnics</link>
      <pubDate>Wed, 24 Jul 2013 15:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's for the tech savvy]]></title>
      <description><![CDATA[<p>For those who are computer savvy, stock up on printed USB&#39;s so that you are ready for every occasion, crash and emergency.</p>

<p>In today&#39;s age, people are becoming far more technologically dependant to get from day to day and with that comes people who are particularly handy on a computer. This is down to a number of reasons but largely the cause of this is more and more exposure to computers, SMART boards and the like as people grow up, this makes it much easier for people to understand how to use machines like computers and other such things as they are such a large part of everyday life. While the subject of technology is taught in schools, the &ldquo;tech-savvy&rdquo; of the latest generation even like to do what they can to increase their skills and knowledge on a computer or similar.</p>

<p>With the average computer comes a great deal of gadgets and gizmo&rsquo;s for people to use in conjunction with the machine, these can range from webcams, plug in microphones and extra screens, one of the most popular items to use with a computer are printed USBs. This is for a great number of reasons, for instance they have multiple uses (which is why people like to keep them safe) such as they can be used (primarily) to move important information, files and other such data from one place to another, they can be used to keep safe copies of different documents so that if there is a problem these documents remain safe, lastly they can be used to store extra data that people may not have room for on their original machines.</p>

<p>Printed USB&#39;s are a very important part of computer-based businesses and other organisations, from a promotional merchandise view of things, they can be very effective to achieve different goals, these can range from customer loyalty, brand recognition and subtle advertising. When picking printed USB&#39;s, there is a range of choices that a company can pick from, they can have different storage capacities and so range from low memory to high memory (e.g. 1GB to 30GB), they can be made in all sorts of shapes and sizes and so be made to look in a particular way according to a particular companies needs and requirements, it is because of this that printed USB&#39;s are greatly distributed to the public from various companies.</p>

<p>For more information on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">printed USBs</a><em>,</em> take a look around our Total Merchandise website or give us a ring.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-the-tech-savvy</link>
      <pubDate>Tue, 23 Jul 2013 14:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products To Support Sports Days]]></title>
      <description><![CDATA[<p>Sports Days, or otherwise called &#39;Field Days&#39; and &#39;Track Days&#39; are events staged by schools and offices across the country in the Summer season, and you can get your business involved through the use of promotional products.</p>

<p>Sports Days are a long-standing tradition, with children as young as pre-school age taking part in sporting events. The ultimate goal is often to win an award or a prize as a result of the competition. Sports Days are generally held at the beginning of Summer, although some schools choose to host it during Autumn or Winter, in the cooler months.&nbsp;</p>

<p>Some schools use a &#39;house system&#39; to judge who plays for which team. The competition is then between the &#39;houses&#39; rather than between each individual child. Games played are often wide and varied, they can include athletic events such as sprints and races, as well as egg and spoon races. Three-legged races can also be run along with sack races and parent/child events. Younger children will also often participate in wheelbarrow races and games such as horseshoe throwing.</p>

<p>The main emphasis for Sports Days is to have fun, improve personal performances and fitness as well as to develop skills. For younger children, a particular focus is also on learning teamwork.&nbsp;Particularly when the children participate for their individual houses and within group events, children can learn a lot about teamwork.&nbsp;</p>

<p>There have been a number of controversies which have surrounded school sports days over the last ten years, many of which have been publicised by the media. Lots of the controversy has been over the competitiveness of the event. Due to this, many schools have abolished or altered sports days believing they damage children&#39;s self-esteem.&nbsp;This is as parents become excessively competitive about sports, putting too much pressure on their children to succeed.&nbsp;However, if done properly, Sports Day can be a fun event for all.&nbsp;</p>

<p>At Total Merchandise, we have a large number of products which are suitable for Sports Days and can promote your business at the same time.&nbsp;As so many parents attend Sports Days, they are a great place for getting your brand noticed. You could even sponsor the event, giving the school medals and awards to give the winners, with your brand name engraved onto them.&nbsp;</p>

<p>For more ideas on the <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness" title="branded sports merchandise"><em>branded sports me</em></a><em><a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness" title="branded sports merchandise">rchandise</a></em>&nbsp;you could use, have a look at the Total Merchandise website or give us a call.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-sports-days</link>
      <pubDate>Mon, 22 Jul 2013 16:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's for students]]></title>
      <description><![CDATA[<p>There are many different reasons that a person may need some printed USB&#39;s, but it&#39;s no surprise that the average student needs at least one to make their lives easier.</p>

<p>Schools are becoming more technologically dependent with there being computers and event Smart Boards in almost every classroom, this means that students are becoming more exposed to computers and are more likely to use them on a daily basis. In order to effectively transfer different documents to different places, there are many different things that people can do, they can email them to themselves, put them on a public server and so on. The most popular method, however, is the use of USB&#39;s, this is because of a number of unique factors that many people find to be extremely useful within their everyday lives.</p>

<p>When thinking about printed USBs, there are many different reasons that they are so popular in many different areas, schools and universities, corporations, home life, all of these can find an effective and important use for printed USB&#39;s which involves them being very important. The main use of a USB is to move selected files from one place to another, this means that students can bring those files from their learning provider to their home and vice versa with ease and avoid messing around with other complicated methods. So making sure that people get the right USB&#39;s for their needs are important and also can be very easy when you know where to look and what to look for.</p>

<p>The choices that people are faced with when picking the right printed USB&#39;s are large, people can choose between many different customisations such as high memory and low memory and can range from different shapes, sizes and colours. These customisations allow a company to do many different things to make the printed USB&#39;s unique to them and therefore more memorable to that company&#39;s clients and customers. The look of a USB to many people is just as important as how much memory they have, to a student, they are likely to be using the USB for a long time to follow and they want it to be in a design that they like, so making them desirable to their target crowd is part of the battle.</p>

<p>Total Merchandise can help by providing you with a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks"><strong>printed<strong> </strong>USBs</strong></a> that can be perfect for the average student.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-students</link>
      <pubDate>Fri, 19 Jul 2013 16:46:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for Valued Customers]]></title>
      <description><![CDATA[<p>Get yourself a range of corporate gifts so that you can be sure that your valued customers are well looked after.</p>

<p>There is a range of corporate gifts for the people that a company value the most, for those who the company value the most, picking the best gifts possible to keep a relationship is very important. The role of a corporate gift doesn&#39;t always have to be to increase advertising and awareness for your company or brand, they can be gifted to customers, employees and other associates with your business to help improve relations with you. Many companies think that promotional merchandise is a wait of time and money, and so choose to not send out gifts to their customers and employees, however, there are more to these gifts than meets the eye.</p>

<p>It is a well-known fact that corporate gifts or promotional merchandise are a great form of advertising, there are very little other ways that can be as effective with marketing your organisation in comparison to the giveaways. Provided you pick the item that is most effective for your brand you can get a great deal of business and awareness just by handing out promotional merchandise. If you decide to increase your brand/product/company business by investing in corporate gifts then they can be all types for example mugs, USB&#39;s, bags and pens are just a few of the items on offer to help increase your custom.</p>

<p>Making sure that a corporate gift fills its full potential, there is a lot that just one little item, such as a promotional pen, can fill, for example they can help to increase brand awareness by the fact that they are often kept for long periods of time and passed on from person to person, they can be used a great deal in everyday life, and they can be seen by many different people when taken outside the house. All of these factors make items that are similar to pens very reliable forms of promotional merchandise while keeping valued customers and business relationships at the best it can possibly be. Have your business do the best it possibly can with our range of corporate gifts that are sure to impress all the right people.</p>

<p>Come to Total Merchandise and get yourself a range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">branded luxury gifts</a>&nbsp;so that you can be sure that your valued customers get the best.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-valued-customers</link>
      <pubDate>Thu, 18 Jul 2013 20:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products for festival season]]></title>
      <description><![CDATA[<p>To make the most of the festival season, equip yourself with your very own range of promotional products.</p>

<p>It is no surprise that the festival season takes place during the summertime, the weather is pleasant, the heat is nice and more and more people and children look for recreation to pass the time until they are back at work or school. There are many different reasons to have a festival and they all can be considered very popular, for instance, there can be a range of music festivals, film festivals and so on for those fanatical people that like to make their loves known. Small towns and villages may host annual festivals for people to attend, they will most likely hold attractions and activities for people of all ages to enjoy and will often be sponsored by a large corporation or company that is looking for exposure or publicity.</p>

<p>Promotional products at promotional events are one situation that many people will see a wide range of different promotional merchandise either being sold or given away, they can literally be all kinds of things so it&#39;s very easy to get a range of promotional products that are perfect for a particular event. Companies that take advantage of different festivals by sending out promotional products are often looking for a wide amount of exposure and to boost their public image by helping to provide the public with fun and popular events, sponsoring different events and therefore using that event to send out merchandise is also a popular tactic for many corporations.</p>

<p>Looking for the right promotional products for both your needs and that of your target audience or customers can be half the battle, it is very easy to over or under do it and therefore waste what could have been very beneficial promotional merchandise. To avoid this, its good to look at items that are both going to be used a great deal, appreciated and are well made despite the fact that they are most likely to be very affordable in a company&#39;s eyes. These items can be things like promotional mugs, promotional key rings, printed mouse mats and other such items that people can take home with them and use on a regular basis for a long time after the festival might be over.</p>

<p>Total Merchandise can provide you with a range of promotional products that can be perfect to see you through the festival season.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-festival-season</link>
      <pubDate>Thu, 18 Jul 2013 17:05:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts Can Help Seal Business Deals]]></title>
      <description><![CDATA[<p>For the ultimate business deals, you shouldn&#39;t underestimate the value of corporate gifts to an organisation. These are items which can make your business stand out that little bit more and make it look more professional.&nbsp;</p>

<p>Every company&#39;s aims are generally the same &ndash; to be the best they can be in the industry. This is often an unrealistic aim, particularly for smaller businesses, as they are likely to have such big businesses to compete with. Smaller businesses cannot compete with larger organisations financially, however, they can in terms of customer service. Now the UK is out of recession, more focus is on the customer service businesses can provide rather than the prices they offer. This means that your business needs to have a plan to ensure you stay ahead of the game.</p>

<p>Corporate gifts can be any manner of items, whether it be an executive pen, an executive desk item or even a branded umbrella, all are considered to be corporate gifts. When choosing corporate gifts, the important aspect is to choose selectively who receives them. Whilst you may want to reward all of your customers, it isn&#39;t always possible on a budget. You should, therefore, choose customers who are loyal to your brand, and considered to be an asset.&nbsp;</p>

<p>The act of sending out gifts can really help with customer loyalty which is very important to a business if they want to survive. They can also be used to encourage customers to spend more with the company, so as a way of sales promotion, or to attract new customers which can give a boost to turnaround and profits. Either way, the products you choose and the way you choose to distribute them is important.&nbsp;</p>

<p>If you are looking to increase customers loyalty, then you may want to give your gifts out in a more personal way, such as by holding an event. At the event, you can get to know your customers as well as give out the corporate gifts which will ensure that your brand is consistent in their minds even after they&#39;ve left.&nbsp;</p>

<p>If you are looking at increasing turnover, then perhaps you could send out executive keyrings which detail a sales promotion on them. For example, if the customer makes six transactions, they will be marked off on the keyring and they will receive something for free.&nbsp;</p>

<p>There are many different ways in which you can promote your business&nbsp;to customers, for more ideas have a look at the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-to-seal-business-deals</link>
      <pubDate>Wed, 17 Jul 2013 16:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Tee Shirts are the perfect Custom Merchandise for Summer]]></title>
      <description><![CDATA[<p>If you are struggling to decide on the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">summer branded&nbsp;merchandise</a> for your organisations Summer marketing plan, then why not consider printed t-shirts?&nbsp; Having t-shirts printed for you, your staff or even your customers can be a fun and effective way of promoting your organisation.&nbsp;</p>

<p>If you are a business owner then you will understand the difficulties of seeking promotional material which will actually be used by customers and staff, meaning a well designed and high-quality t-shirt could be the answer. T-shirts are a great item which can motivate staff and promote your brand on a mass scale. This means they should be considered to be a great giveaway.</p>

<p>So, where can you giveaway your printed t-shirts?&nbsp; Trade shows are a great place to give them away, as are corporate events and just as general giveaways. Everyone loves to receive a freebie, especially one they can actually use which means that people are much more likely to wear your tee shirt and to keep it.&nbsp;</p>

<p>In today&#39;s fast-paced and highly competitive business world, standing out from others is the key. If you are unable to get the attention of a mass audience, then you aren&#39;t going to be able to drive peoples eyes to your business. However, luckily for business owners, the tools available in today&#39;s marketing world are much greater, giving owners much more options in their marketing. In fact, if you are willing to think outside of the box and pay attention to your clientele then you are much more likely to make an impact with your marketing.&nbsp;</p>

<p>Since the recession, small business owners have less money to invest in promotional materials, meaning they are often unable to compete with bigger and wealthier businesses. This could mean advertising on billboards, television or on the radio, or even launching a big sales promotion to encourage more customers to purchase from the business.</p>

<p>However, this is where custom merchandise can help. Custom merchandise is often much cheaper to invest in than other items meaning that business owners are able to invest in more items. When choosing merchandise, you want to choose items which are proven to work such as pens, key rings and t-shirts.&nbsp;</p>

<p>When choosing your t-shirts, make sure you create a design which people will want to wear, particularly your target market. For example, if you are targeting teenagers &ndash; a bright design, whereas corporate may be a polo shirt with a small logo.&nbsp;</p>

<p>For all your <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-t-shirts" title="promotional t-shirt">promotional t-shirt</a> needs, see the Total Merchandise website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tee-shirts-are-the-perfect-custom-merchandise-for-summer</link>
      <pubDate>Wed, 17 Jul 2013 08:17:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Keyrings Useful, Inexpensive and A Boost to Your Marketing]]></title>
      <description><![CDATA[<p>Get advertising that is inexpensive but just the ticket with a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a>. These can give your marketing efforts just the boost you are looking for.</p>

<h2>The Benefits Promotional Keyrings Can Bring To Your Business</h2>

<p>The use of promotional keyrings is great,&nbsp;in the average household, there are at least two sets of keys, both of which are likely to have one or more promotional keyrings attached to them. This makes them very popular to companies that are looking to send out promotional merchandise to either existing customers or prospective customers. It is so easy to collect promotional keyrings and the uses that they fill are almost endless, promotional keyrings are hardly ever thrown away and are often used until broken or damaged in some way.</p>

<p style="text-align:center">[195669]</p>

<p>Promotional keyrings are very popular for a number of reasons, not limited to the amount that they are used in everyday life, it is also because of the way people&nbsp;use them, how they are seen, and the design that a company can choose. Companies can get a range of printed keyrings that can be uniquely designed to what a company wants, therefore the keyrings can be bespoke and recognisable to what the company represents.</p>

<p style="text-align:center">[182212]</p>

<p>When looking for a boost, promotional merchandise can be used to create exactly what it is you are looking for. If a company is seeking&nbsp;a boost in advertising, gaining customers, and increasing customer loyalty&nbsp;sending out promotional merchandise can be just what a company needs. Sending out promotional merchandise to customers can help give a positive image of the company and give out the very clear impression that the company cares about their customers and their image. The choice between everyday items such as promotional keyrings and corporate items are wide and varied so that a company can always choose what it is that they think that their customers need the most.</p>

<p style="text-align:center">[196172]</p>

<p>If you&#39;re looking for that extra boost in your marketing then take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a> for some inspiration - we&#39;re sure you&#39;ll the perfect item!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-key-rings-useful,-inexpensive,-durable</link>
      <pubDate>Thu, 11 Jul 2013 13:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/753da9419f8481af39d467ef79dc4c59920f1db3.jpeg" type="image/jpeg" length="1088933"/>
    </item>
    <item>
      <title><![CDATA[But First Coffee: Branded Travel Mugs for When You're on The Go]]></title>
      <description><![CDATA[<p>When you&#39;re in a hurry, the last thing you need is to have to sit down and drink your hot morning drink, <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mug</a>s can be just what you need to keep you on the go.</p>

<p style="text-align:center">[193914]</p>

<p>The morning routine, it&#39;s one of the most dreaded times of the day - you have to get up, get ready and go. When many people would most likely rather just lie in bed to their heart&#39;s content.</p>

<p>There are varying levels of chaos that can delay us when trying to get to where we need to be, depending on who else may be part of that routine. Trying to get up and ready as part of a family can be the single most stressful thing on the planet, so to ensure that you get to work on time, but still have the option of enjoying your morning coffee, promotional travel mugs can be the perfect thing for you.</p>

<p style="text-align:center">[193263]</p>

<h2>The Benefits Of Using Branded&nbsp;Travel Mugs In Your Marketing Campaigns</h2>

<p>Sending out promotional travel mugs is something that many companies can do to make sure that they make the most of their advertising. The act of sending out promotional merchandise is to benefit the company, they are a subtle form of advertising and they can help with bringing in new customers or improving customer loyalty.</p>

<p>The good thing about promotional travel mugs is that they can be a range of sizes, shapes, colours, and designs, so you can pick a promotional travel mug that is sure to be just what your customers need to make the morning a little easier.</p>

<p style="text-align:center">[197133]</p>

<p>Getting the right promotional merchandise for your company doesn&#39;t have to be difficult! Promotional travel mugs are among the most popular choices of promotional merchandise. &nbsp;This is because they are very cost-effective due to them being used every day!&nbsp;While merchandise that is directly linked to the company or its area of specialty is also very popular, everyday items can be used more widely and openly among the public, which therefore allows there to be a wider target group of people for the merchandise.</p>

<p style="text-align:center">[195128]</p>

<p>So, if you&#39;re looking for the perfect promotional travel mug for your customers to use on the go then take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mugs and take out mugs</a> - we&#39;re sure you&#39;ll find the right one!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-for-when-you-are-on-the-go</link>
      <pubDate>Wed, 10 Jul 2013 09:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/dcd106882f1ddda6e2d58d2b101ab340016de1ce.jpeg" type="image/jpeg" length="518635"/>
    </item>
    <item>
      <title><![CDATA[Printed USBs for your every data storage need]]></title>
      <description><![CDATA[<p>Get a range of <strong>printed USB&#39;s</strong> for your customers and employees because you can never be with out a little extra storage space.</p>

<p>Printed USB&#39;s are used largely in private households and the corporate world. There is a great deal of uses that these items can fill for different people, and getting the right printed USB&#39;s for your needs can be easy when you know what to look for. Printed USB&#39;s are used mainly to transport data from one place to another, there is a range of different places such as school and colleges that greatly require the use of <strong>printed USB&#39;s</strong> to keep different files and data, either safe or to move important files from one computer to another. Whatever the use for them, they are considered to be very valuable to the possessor.</p>

<p>Picking the right corporate gifts for your employees or your customers can be a tricky business. Many companies don&rsquo;t want to run the risk of sending out promotional merchandise that will not be used and is therefore essentially a waste of time and money. Printed USB&#39;s can be a great corporate gift to send to people, they are considered to be very high value because of what they are used for and how important they can be to the average person or a company. Sending out items such as printed USB&#39;s can really impact the company in a number of ways. It can bring in lots of new customers and help keep the old ones, an aim that many companies try to achieve.</p>

<p>There are many different types, shapes and sizes of USB flash drives that can accommodate your needs. So if you&#39;re looking for high memory, low memory or a stand out design, you can find what you&#39;re looking for with relative ease and at a cheap price. Printed USB&#39;s are considered to be high value merchandise that means that when a customer has one, they believe that more money has gone into the USB than in reality. Sending out printed USB&#39;s to people so that they can use them in every day life can be just what they need. They can be used to keep data safe and so there is no end to the personal value a person can give to their USB.</p>

<p>Come to Total Merchandise and get your very own range of <strong>printed USB&#39;s</strong> for your every data storage need.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-your-every-data-storage-need</link>
      <pubDate>Tue, 09 Jul 2013 10:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Sweeten Your Sales with The Best Promotional Gifts]]></title>
      <description><![CDATA[<p>Promotional gifts of sweets, mints and chocolate have become increasingly popular in the last few years. There are not many clients who wouldn&#39;t welcome a sweet gift either for themselves or their members of staff, and sweets taken into any office, will always receive a warm reception. They are also great &#39;sweeteners&#39; in a range of sales situations.</p>

<p>Branded sweet giveaways are often used as seasonal gifts and we have a great range of chocolate and sweet options to be used, for example, during Easter or the Christmas period as a &#39;door opener&#39; to a sales call or simply as a thank you to an existing customer.</p>

<p>Promotional gifts of sweets are very popular at trade shows, exhibitions and conferences and the advertised inclusion of these amongst your marketing tools at such events are sure to bring customers flocking to your stand. In addition, retailers and hotel or restaurants often include branded sweet gifts on the &#39;front desks&#39; of their establishments.</p>

<p>One of the most popular of the sweet gifts is branded mints. The sheer range of options available for gifts of mints quite takes your breath away. You might like to visit our website to view the range in its entirety, but just as a taster, we offer:</p>

<ul>
	<li>Traditional travel mints in small branded mint tins - flexible branded mint tins filled with refreshing sugar-free mints.</li>
	<li>Premium mint cards - personalised, slightly smaller than a credit card and full with sugar-free mints, these will easily fit in your clients&#39; pockets or bags.</li>
	<li>Heart mind cubes - ideal around Valentines Day or at any time of the year.</li>
	<li>Little suitcases of mints - offer a slightly quirky presentation for your branded product.</li>
</ul>

<p>In our sweet range, we can provide a wide range of delicious and colourful sweet treats:</p>

<ul>
	<li>Retro sweets - from love hearts to Fruit Salad, Black Jacks to Eyeballs, we offer a range of traditional sweets with classical presentation</li>
	<li>Jelly beans - our promotional Jelly Bean Pouches are sure to be popular with children and adults alike and can even be branded in full colour with your artwork.</li>
	<li>Bags of personally wrapped sweets - these hard-boiled sweets in assorted colours and flavours come individually wrapped meaning that your brand can be handed round.</li>
	<li>Sweet buckets - can be filled with a delicious choice of well-known chocolate, sweets, mints or even mixed nuts.</li>
</ul>

<p>These are only a small selection of the promotional gifts of sweets, mints and chocolate we have available, but whichever item you choose, you can be sure that they will be a memorable and popular gift with every age group.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/sweeten-your-sales-with-our-promotional-gifts</link>
      <pubDate>Mon, 08 Jul 2013 13:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USBs Useful & Easy on the Eye]]></title>
      <description><![CDATA[<p>The correct promotion of your organisation on a branded item that is both functional and visually compelling has to be the gold standard for promotional merchandise and corporate gifts. Our extensive and varied range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">branded USB sticks</a>&nbsp;certainly falls into this category and the fact that they allow your customers to store their data long term is a further plus.</p>

<p>One of our best-selling USB sticks available in a variety of colours with your branding either printed in spot colours, full colour, or engraved for lasting exposure.</p>

<p style="text-align:center">[640000]</p>

<h2>Printed USB Sticks Can Be The Best Promotional Product For Your Brand</h2>

<p>Our reliance on computer technology today has necessitated the need for data transfer in a variety of formats. In any business situation, the need to transfer data from one computer to computer or laptop to laptop is commonplace, but in situations where email is not possible or good practice, or with large file sizes, printed USBs for the storage of large presentations or pitches can be the perfect solution.</p>

<p>Available in light or dark wood these wooden twist USB flash drives are a great eco-friendly alternative to plastic USB sticks. Currently with free etching or printing of your design and free&nbsp;UK mainland delivery.</p>

<p style="text-align:center">[182204]</p>

<p>While the main use for printed USBs is to store and move data from one place or another, they can also be used to keep private files safe in case of computer malfunctions. USBs are also widely used by students and offer the perfect way to move school or college work safely from place to place or to submit their course work to their teachers or tutors.</p>

<p>Brand recognition and keeping your brand at the forefront of a customer&#39;s mind is vitally important. Branding is also key to differentiating your organisation from that of your competitors. Promotional giveaways such as printed USBs offer the perfect branding solution.</p>

<p>Generally, promotional products are printed with a company&rsquo;s name, a logo and can even include a short message. You might choose to use your printed USBs as general business gifts, which can be easily sent out by mail or indeed given out at conferences, exhibitions or trade shows. Such items are particularly useful when used as part of a larger marketing and communications campaign, but their use need not be confined endorsing business products and services. Such merchandise can also be used to promote a charity or school/college event.&nbsp;</p>

<p>These branded USB sticks can be customised to any shape you desire for a completely bespoke and unique design.</p>

<p style="text-align:center">[540025]</p>

<p>In addition to promoting brand awareness, giving out promotional items can also inspire customer loyalty and are a great way of re-establishing contact with a customer you may not have spoken to or done business with recently. Sending a promotional gift can offer the perfect introduction to a sales call.</p>

<p>Here at Total Merchandise, we have a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">branded&nbsp;USBs&nbsp;sticks</a> in a variety of different styles. Their flexibility and usefulness make them the perfect promotional gift and one of our best-selling items, so what are you waiting for? To receive a rapid quote simply fill out the form on give us a call!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usbs-useful-%26-easy-on-the-eye</link>
      <pubDate>Fri, 05 Jul 2013 09:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/cec2393014dd16c68435a7c28b4ed75e2b0af699.jpeg" type="image/jpeg" length="879747"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for the ultimate business]]></title>
      <description><![CDATA[<p>For the ultimate business plan and execution, don&rsquo;t forget the value of <strong>corporate gifts</strong> for those who help make business easier.</p>

<p>Every company&#39;s aim is simple and very often the same, to have the most customers and to be the best they can possibly be, in order to achieve this, they have to find different ways to stay a head of the competition and set themselves in front of the crowd. This can be difficult because today, the business world is bigger than ever before and there are more and more companies in the open to compete with, to try and set them selves apart from other companies, a company may decide to send out a range of corporate gifts to valued employees or loyal customers.</p>

<p>Corporate gifts can be a range of things, which makes them a valued asset among most companies, this is because they can do all sorts of different things just by being handed out, they can be sent out to certain target groups of people, or they can be distributed widely among the public at a lower cost than a large advertising campaign that is guaranteed not to last as long or have an impact as high as <strong>corporate gifts</strong> has the potential to.</p>

<p>The act of sending out corporate gifts can help with customer loyalty which (particularly to smaller companies) is very important to a company because without customers the business has no chance of survival. Additionally, they can be used to help bring in new customers which can provide a considerable boost to parts of the business such as the profits and turnaround. For those that cant afford or want to avoid doing a large and lavish advertising campaign, corporate gifts can provide a subtle form of advertising that can last a lot longer and sometimes be more affective and successful.</p>

<p>Most popularly there is a range of mugs, mouse mats and promotional key rings that can be sent out to customers for every day use, in addition, there is a range of items that can be used for corporate employees such as stress balls and pens. The range of corporate gifts are so vast and varied that companies can be creative when it comes to sending out gifts which may help them to get noticed.</p>

<p>If you want a range of high quality <strong>corporate gifts</strong> that will get the job done, Total Merchandise can give exactly what you need.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-the-ultimate-business</link>
      <pubDate>Thu, 04 Jul 2013 08:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Get Your Brand Name Around With Promotional Sticky Notes]]></title>
      <description><![CDATA[<p>Keep yourself informed, <strong>printed sticky notes</strong> can be the perfect way to get to keep your office and home life in order.</p>

<p>There is a great deal of office merchandise that can be used in professional and home offices on the market, sometimes it can be difficult to know what it is you need and what it is that can be a step too far. Many people underestimate the value of printed sticky notes, but for those that need to note things down quickly but don&#39;t want to use pieces of paper for a small note, these notes can be very valuable and useful in those situations. Most households have a pad or two to hand so that they can be used as and when they need to be without the fuss of looking for a scrap of paper to record important details.</p>

<p>Printed sticky notes can to a certain extent be novelty items that means that they are very popular among all sorts of groups of people, they can be all sorts of shapes and colours which means that they can almost be personalised, people can find them appealing because they are in their favourite colour or they can start a collection of different shapes. Because most printed sticky notes are used a great deal in most peoples office life, the print is likely to be seen and quite often sunk in by the people that are exposed to them, this can be a very good thing for a company&#39;s brand popularity, additionally they make excellent corporate gifts.</p>

<p>Promotional merchandise for the home and office is often well used and in high demand, in an open office that often holds a lot of people, things like printed sticky notes are likely to be handed around a great deal between offices and people as they are needed, and so the print is likely to be noticed by a large number of people especially as large companies often have a steady flow of different staff passing through. So when it comes to the range of office merchandise available to people in their office, people are likely to keep note of the range of items that are there for them to use, they are also likely to notice the absence of the merchandise should it not be there.</p>

<p>Total Merchandise can keep you stocked on what you need, so get a range of <strong>printed sticky notes</strong> that can be used for every occasion.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes-get-around</link>
      <pubDate>Wed, 03 Jul 2013 09:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Get Your Brand Involved in Sports Days with Promotional Giveaways]]></title>
      <description><![CDATA[<p>The sports day season is fast approaching and with that comes the chance to send out some <strong>printed giveaways</strong> to encourage and celebrate the event.</p>

<p>Sports day takes place in most schools and other organisations around the country during the Summer time when the weather is most pleasant and there is less of a chance of rain and wind to mess up the day. The event offers people a chance to test their physical abilities against others of a similar level, it is a chance for some healthy competition for those who like a challenge or for those who enjoy testing their abilities. There are many different things that people can take part in that are of a sporting nature, and with the right encouragement they can be really enjoyable to those who like being active.</p>

<p>Printed Giveaways&nbsp;that are sports day themed can be very popular, they also can be used to fill a gap, since there is always someone at these events that may have forgotten something like sun cream or a bottle of water to keep hydrated throughout the event. Since events like sports day often take up a lot of energy and they are out in the sun for at least a few hours, its a good idea that the people there are prepared for the heat and the physical strength required to make the day a success. Sending out printed giveaways such as water bottles, trainers or sun cream can be a great way to get people to be more invested in the event.</p>

<p>Do something different and send out some printed giveaways for different events, the act of sending out promotional merchandise to promote events such as sports days can be a great way to encourage people to take part in the event and maybe even lead more active lifestyles. It can put the company in a very positive light and can help to bring in new customers which is very good news to any company. So if you&#39;re looking to give your company a boost that will help you to appear in a great light but also provide you with a good boost where a boost counts most, then printed merchandise to help endorse your band may be the perfect thing for you.</p>

<p>Come to Promotional Merchandise and get some&nbsp;<strong>printed giveaways</strong>&nbsp;that will be the perfect hand out for a sports day.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-sports-days</link>
      <pubDate>Tue, 02 Jul 2013 10:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Power of Promotional Gifts in Making Your Brand Reach New Levels]]></title>
      <description><![CDATA[<p>Look around you, we can guarantee there will be some kind of promotional gift nearby. This may be a promotional mug, pen or perhaps even a keyring. Any item which has an organisations branding on it is considered to be a promotional gift.</p>

<p>With this in mind, think about how many times you will look at or even use that item over the course of each day. Research shows that people who work at a desk will sit at the desk on average seven and a half hours a day. This means you are looking at someone&#39;s brand for nearly forty hours a week. So, with statistics like this, why have you not used promotional items for your business?</p>

<p style="text-align:center">[701560]</p>

<h2>Considerations When Choosing Your Promotional Merchandise</h2>

<p>There are many different points of the year where you can use promotional products to promote and raise the profile of your business. In fact, many marketing campaigns are based around different seasons such as Valentine&rsquo;s Day or Christmas. If you tend to use marketing campaigns in your business then why not use promotional merchandise that ties-in with the event?</p>

<p style="text-align:center">[190981]</p>

<p>The amount of promotional merchandise available is such a vast area that there is often too much choice available. Many business owners and marketers tend to find it difficult to choose products for their business. There is also the consideration that you need to decide whether the products are going to deliver a good return on investment.</p>

<p>You should also consider how beneficial your chosen product actually will be to your target market. If you are targeting teenagers, for example, then you probably won&#39;t want to invest in trolley coins or promotional car accessories as it&#39;s likely they won&#39;t be used. Similarly, if you wish to target executives then it&#39;s likely you won&#39;t choose cheap promotional pens.</p>

<p>If used correctly and thought about, promotional items can form a key part of a marketing campaign. It has been proven that the use of promotional merchandise is often more effective than traditional methods of marketing such as newspaper adverts or television campaigns.&nbsp;</p>

<p>So take a look through our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best selling promotional merchandise</a> for some inspiration! Don&#39;t forget to fill out the form to receive a rapid quote.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-power-of-promotional-gifts</link>
      <pubDate>Mon, 01 Jul 2013 09:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6440b5e28198e59271eb640ecc6eb84bc9aa131c.jpeg" type="image/jpeg" length="402832"/>
    </item>
    <item>
      <title><![CDATA[Stay Stuck in Your Customers Minds with Promotional Stickers]]></title>
      <description><![CDATA[<p>If you are looking for promotional merchandise which will get noticed by everyone then why not consider having some branded stickers printed?&nbsp;</p>

<p>A sticker can be made of paper or plastic and has a self-adhesive back with a design on the front. They have many uses, whether they are used for decoration, promotion or even pricing items. They are even used at trade shows to identify who the different people are. Each of these stickers can be branded to promote your company.&nbsp;</p>

<p>Promotional stickers can be used for trade shows, charity events or even just as a giveaway. Think about the last time you received a sticker, it may have been in a corporate environment or it may have been at home and your children received a sticker. Many different people use stickers so the possibilities for their use are endless.</p>

<p>Stickers are very cheap to buy and very effective at these kinds of events. If you are promoting your services or products to children then stickers are one of the more cost-effective ways of getting your brand noticed. This is because children love to be given something, even if it is as small as a sticker. The same applies when you are working in business, people are more likely to pay attention to you if you are giving something away.&nbsp;</p>

<p>Stickers can be used to target everyone, they can get stuck everywhere. One use for stickers is to seal envelopes or even other packaging materials. They can also be used to highlight a change of address or a return address if a reply is required. The possibilities are endless.&nbsp;</p>

<p>There are a number of different styles of stickers available on our website, all of which you can create your own design to ensure it is branded for your business. One design which is guaranteed to attract attention is the &#39;sticky adman&#39;. This shows a man holding an advertisement which is where you would put your branding. There are a number of different designs of the adman meaning that you are likely to find a design which suits your business.&nbsp;</p>

<p>Car stickers are also popular advertising means. The adhesive is slightly different as it is on the same side as the design, but they can offer maximum exposure for your brand. Think about how many people will see your brand as the car drives around. It could be seen across the country.&nbsp;</p>

<p>When choosing your promotional merchandise don&#39;t forget to utilise traditional methods like stickers within your campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-to-get-stuck</link>
      <pubDate>Wed, 26 Jun 2013 16:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways for Cycling]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/giveaways">Branded giveaways</a> can be used and sent out in all sorts of situations, so pick some giveaways that are perfect for cycling.</p>

<p>Cycling is a very popular sport in this country, many people (especially children) that like to use cycling as a recreational pass time, some people like to use cycling as part of their daily routine &ndash; such as to get to different places &ndash; to try and reduce their carbon footprint. As part of a holiday, families may choose to take long bike rides together along country or coastal areas, this is often a way to spend time together as well as getting some fresh air and keeping fit. There is a large market for items that cyclists may need different things, for instance, bike locks to secure the bike out in the public and attachable water bottles for the long and hard journey&#39;s that a person may choose to take on their bikes.</p>

<p>Sending out branded giveaways as part of a company is very often done, mostly very effectively as a company will often send out items that people can place on display such as little teddy bears or items that people can use as part of everyday life. For a company that may specialise in the cycling industry, sending out branded giveaways that are designed for those that use cycling as a large part of their lives can be a perfect way for a company to gain favour with the majority of their clients and customers. Branded giveaways for cyclists can be all sorts of things from clothing to small items that they may be able to put on their bikes which to them may come in use.</p>

<p>Branded giveaways are there for any company to use, larger corporations and brands that may have huge stores across the country often choose to not send out promotional merchandise because they feel that they can entice people to shop with them through the use of special offers and advertising. Sending out branded giveaways can improve a company in many different areas, often, they help companies get better customer loyalty which improves the chance of returning business, they can help with brand awareness which can also bring in new customers at a faster rate than advertising alone.</p>

<p>So for those cycling enthusiasts, Total Merchandise can provide you with a range of<em> branded giveaways</em> that are perfect for your needs.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-cycling</link>
      <pubDate>Tue, 25 Jun 2013 16:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Giveaways for The Big Cycle Event]]></title>
      <description><![CDATA[<p>The big cycle starts this week, a bike ride which takes place on an annual basis from France through the UK as well as popping into other countries on the way, so get your <em>promotional giveaways</em> prepared.&nbsp;</p>

<p>The race first started in 1903 with a five-stage race starting in Paris and stopping in Lyon, Marseille, Bordeaux and Nantes before returning to Paris. The stages would go on through the night and finish in the afternoon giving the riders the chance to rest. However, this was too much for many riders and only fifteen entered the first tour. This has been changed over the years, making the route easier before starting to make it more gruelling for participants.&nbsp;</p>

<p>The tour is the world&#39;s biggest sporting event to take place on an annual basis. Nearly 200 riders take place in the event, covering over 2,000 miles in just twenty-three days. The gruelling route means that riders burn up to 118,000 calories across the race so it&#39;s fair to say it&#39;s a good way to keep fit!</p>

<p>The route has changed significantly over the years and is this year made up of twenty-one different stages over the twenty-three days. This means that the riders only have two days rest throughout the event!&nbsp; The two hundred riders are split into twenty-two different teams from across the world with riders averaging at twenty-five miles per hour across the course.&nbsp;</p>

<p>The twenty-one stages have different names and different skill sets are required for each stage. The main stages include the &#39;Prologue&#39;, &#39;Flat&#39;, &#39;Individual Time Trial&#39; and &#39;Mountain&#39; stages. Each stage is designed to test the riders in different ways.</p>

<p>This year&#39;s event sees the one hundred year anniversary, so it&#39;s bound to be extra special. This years event will include seven &#39;flat&#39; stages, six &#39;mountain&#39; stages, five &#39;hilly&#39; stages, two &#39;individual time trial&#39; stages, one &#39;team time trial&#39; stage and two rest days in between. The route will be crossing the border into the UK as well as visiting Belgium at one stage.</p>

<p>Millions of people line the route in the UK, so why not give away your promotional giveaways designed to get your brand noticed?&nbsp; We have a number of different cycling items which you can use to attract people to your brand including promotional water bottles, bicycle seat covers and even promotional bikes!</p>

<p>For cycling related promotional merchandise have a look at the Total Merchandise website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-giveaways-for-the-big-cycle</link>
      <pubDate>Mon, 24 Jun 2013 16:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Simple Yet Effective: Promotional Stress Balls]]></title>
      <description><![CDATA[<p>How can you help your customers and employees help maintain their stress levels whilst at work?&nbsp;With promotional stress toys and balls&nbsp;(of course!).</p>

<h2>How Do Stress Balls Work?</h2>

<p>Many people don&#39;t believe it&#39;s possible to work and relieve stress at the same time, but it&#39;s true!&nbsp;In fact, it&nbsp;requires very little concentration and can help to increase strength in the body. You may wonder <em>what&#39;s</em> in this magic device but the reality is it&#39;s not magic;&nbsp;it is simply a squeezy PU foam shape. They don&#39;t even need an instruction manual to use -&nbsp;they are that simple -&nbsp;all you have to do to use a stress ball is squeeze it over and over again.</p>

<h2>Benefits Of Using Branded Stress Balls: For Your Brand And Clients</h2>

<p>So how does this benefit your customers and staff?&nbsp;The benefits are simple, as a person&nbsp;squeezes a stress ball&nbsp;the muscles not only contract in their hand but also up their&nbsp;arm. When squeezing the individual&nbsp;should hold the squeeze for a second or two before releasing. As the muscles start to relax, the tension should be relieved through the person&#39;s&nbsp;arms and hands, thus leaving them feeling less tense and more relaxed.</p>

<p>In addition, stress balls stimulate blood circulation&nbsp;so they are often given to those suffering from arthritic pain and stiffness. It&#39;s surprising that by simply squeezing a ball you can relieve so much pain!</p>

<p>But how can investing in promotional stress balls benefit your brand? Firstly, they&nbsp;are cost-effective, which will win any manager over! Due to their practical size, they can be kept on desks (for everyone to see), in bags or at home which guarantees maximum brand awareness wherever they are used.&nbsp;</p>

<p>Not only do branded stress balls increase your brand awareness, but they also show your customers that you are a company that cares and takes consideration of their well-being. This, in turn, will create trust and in a recent survey by the BPMA, trust is one of the top attributes a customer will look for when dealing with a business.</p>

<h2>Choose The Right Promotional Stress Toy For Your Business</h2>

<p>Firstly, you need to consider your customers:&nbsp;what would they like to receive? Next, make sure the stress ball suits your business and its values. If you&#39;re in the automotive industry, you might not want to send your customers a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/value-stress-brains">Stress Brain</a>, instead, you might opt for the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-lorry">Stress Lorry</a>.</p>

<p>Let&#39;s take a look at some of our most popular promotional stress toys...</p>

<p>Simple yet effective, our bestseller Low Cost Stress Balls. These squeezy PU foam balls are available in a range of colours and can be printed with you branding in up to full colour! Budget-friendly and cost-effective these branded stress balls are available from just 49p per unit.</p>

<p style="text-align:center">[191217]</p>

<p>Do you want to shine a light on your brand? Then these Stress Light Bulbs are perfect for your company! Not only will they brighten up your marketing but they will also brighten up your customer&#39;s mood with every squeeze.</p>

<p style="text-align:center">[684520]</p>

<p>To really show your clients that you are a company that cares, gift them with these branded Stress Love Hearts. Choose from classic red or pink and personalise them with your company branding printed in up to full colour, also perfect for Valentine&#39;s Day promotions.</p>

<p style="text-align:center">[904592]</p>

<p>So, if you&#39;re looking for the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toy</a> to gift to your customer&#39;s, Total Merchandise has a wide range of branded stress balls that guarantee maximum brand awareness.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-simple-merchandise</link>
      <pubDate>Fri, 21 Jun 2013 15:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4c60e37f87af5c515578d34f5e6fd6eb99a4851c.jpeg" type="image/jpeg" length="615603"/>
    </item>
    <item>
      <title><![CDATA[Printed Items for Trade Shows]]></title>
      <description><![CDATA[<p>Almost every industry has a trade show at least once a year which allows businesses to share and promote their products but how can you attract people to your stall?&nbsp; Try using printed items for your conference tables.&nbsp;</p>

<p>Distributing gifts at conferences is a very popular activity amongst all types of industries. The gifts are mainly distributed at large events such as trade-shows, exhibitions and seminars. When did you last host a stall at a conference and get jealous over gifts being given at other stalls?&nbsp; Maybe you can choose items which will make other people jealous of your stall.&nbsp;</p>

<p>A recent industry survey asked respondents who received promotional items from trade-shows how favourable their attitude was towards the firm whom gave them the items. They were also asked how much more attractive the firm seemed after giving away the items. The answers showed that 76% of respondents believed the company was more favourable whilst 78% found the organisation to be more attractive to them. Traffic is vital at a trade-show, there&#39;s no point in paying for a stall which doesn&#39;t attract any visitors. Promotional products give stalls the opportunity to boost their visitor numbers.&nbsp;</p>

<p>The promotional products you choose should reflect the visitors you are expecting at your stall. The items will also represent how much your organisation is willing to spend on their customers. Why not have three different types of promotional items to give out?&nbsp; At every trade-show you will always get visitors who are simply looking for free products. You could have cheaper items for these types of customers, for example promotional pens. You could then have items for &#39;potential&#39; customers which cost a little bit more such as bottle opener key rings. Finally, you could invest in more expensive items for current customers or those who sign up for your services at the trade-show.&nbsp;</p>

<p>There are many different products you could choose to get your stall noticed at any trade-show, many of which are on the Total Merchandise website. Of course, at any trade-show you want to turn your attendees into future customers. To ensure you can do this, you need to know who your potential customers are as they come to your stall. You should also collect data from them to ensure you are able to follow up their enquiry.&nbsp;</p>

<p>Have a look at the <a href="https://www.totalmerchandise.co.uk/" name="printed items ">printed items</a> on the Total Merchandise website for inspiration and ideas for trade shows.&nbsp;<br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-items-for-trade-shows</link>
      <pubDate>Fri, 21 Jun 2013 15:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Interesting facts about Printed USB's]]></title>
      <description><![CDATA[<p>Before putting away the idea of sending out some <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks"><em>printed USBs</em></a> as part of a promotional merchandise campaign, its good to know all the facts.</p>

<p>There are many qualities to printed USB&#39;s that all sorts of people find to be very useful to have to hand, as part of a promotional campaign, a company will want to send out merchandise that people will find a good use for and there are plenty of uses that printed USB&#39;s can fill. The use of printed USB&#39;s may vary according to what area of business a company may specialise in, companies that specialise in computers or other technological aspects may need printed USB&#39;s as part of their jobs, so sending them out to customers and employees has the potential to be a useful thing to do.</p>

<p>Interesting facts about printed USB&#39;s can vary depending on the person and qualities that they are looking for, to a company there are certain facts that they feel are very important when it comes to picking the right ones for them. For instance, printed USB&#39;s can be made with a range of different memory capabilities, some can be high memory (10, 20 or 30GB storage capacity for example) and some can be low memory, it is this factor that mostly contributes towards the price of the USB. The memory capabilities are also what people judge the most (second to the design of the USB) when it comes to picking one that they want to use.</p>

<p>Printed USB&#39;s are growing in popularity because the world is becoming more and more dependant on technology, the average household may now have one or more computer or laptop that is used on a regular basis. There is also a demand of printed USB&#39;s in many different areas, school students may need them to move data from one place to another, and employers or employees may need them to safely store important data ready for conferences and other business-related events. One thing that makes printed USB&#39;s such a good piece of promotional merchandise is the fact that they can be heavily customised which means that a company can make them look unique to them and therefore more memorable to the public, this makes them an excellent marketing tool and can be a good way to get a company noticed.</p>

<p>So get a range of <em>printed USB&#39;s</em> from Total Merchandise so that you can make your promotional campaign as effective as possible.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/interesting-facts-about-printed-usb%27s</link>
      <pubDate>Wed, 19 Jun 2013 12:20:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise to Tie in With the Tennis Season]]></title>
      <description><![CDATA[<p>With the UK&#39;s biggest tennis competition coming up, we have been looking at <em>printed merchandise</em> for the occasion.&nbsp;</p>

<p>The modern game of tennis that we know today originated in the 19th century as lawn tennis. The game had close connections with various field games such as croquet and bowls. During the 19th century, the term &#39;tennis&#39; referred to &#39;real&#39; tennis rather than lawn tennis.&nbsp;</p>

<p>The rules of tennis have changed very little since the 1890s. There were two exceptions to this, with the rules stating that the server must keep one foot on the floor at all times during each serve, also there was the introduction of the tie break rule in the 1970s. A more recent rule has been the adoption of electronic review technology.&nbsp;</p>

<p>Tennis is enjoyed by millions of recreational players worldwide and as a spectator sport. The tennis competition coming up in a couple of weeks is the oldest tennis competition in the world and considered by many to be the most prestigious. It has been held since 1877 so has a very rich history. The tournament takes place over two weeks, starting in June and finishing in July. As you would expect with such an old tournament, there are many traditions which are followed.&nbsp;</p>

<p>For example, the dress code is very strict for competitors. All competitors are required to wear all white outfits, a long term tradition. For those competitors who don&#39;t wear all white, they may be disqualified from the competition. The rules are very strict in what competitors are allowed to wear, whilst sometimes competitors are allowed to slightly vary their outfits, the dress code remains strict.&nbsp;</p>

<p>The eating of strawberries and cream by the spectators is also considered to be a tradition. It is unclear how this tradition came about, but it is one which is enjoyed by many spectators every year. The competition also has a strong Royal Patronage with Royal family members being present every year. Prior to 2003, all competitors had to bow or curtsey towards the Royal box before and after each match, however, this was changed in 2003 allowing competitors to only bow or curtsey if the Queen or Prince of Wales was in attendance.&nbsp;</p>

<p>The tennis competition encourages many people to take up tennis every year and is a strong British tradition. Why not use this event to promote your company with <em>printed merchandise</em>, we have a number of different products available on the website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-the-tennis-season</link>
      <pubDate>Tue, 18 Jun 2013 09:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Giveaways Ideal For Your Summer Campaigns]]></title>
      <description><![CDATA[<p>Celebrate the summer season by sending out a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section" title="summer promotional merchandise">summer promotional merchandise</a> to those that matter most to your company.</p>

<p>Many people greatly look forward to the Summertime, especially when they have to deal with the potentially very unpleasant British weather, which can really put a negative spin on a person&#39;s day during the winter or autumn time. There are many ways that people choose to make the most of their summer, and there are many summer-themed activities that can be enjoyed in the warmer and dryer weather. For instance, there is a chance for beach visits and various outdoor swimming pools will be open and ready to be used. For a company or organisation, the summertime means more than just warm weather and more time to go outside, it means that it is time to take advantage and send out some personalised and printed giveaways.</p>

<p>Printed giveaways are becoming a huge part and a big benefit to many different companies, in all sorts of fields, they can play a massive role in helping a company achieve targets and goals that may have otherwise been a real challenge to achieve. Printed giveaways can help to do a number of things such as improve important things like customer loyalty and customer satisfaction, they can help to create a positive image of the company and they can be a great way to get a decent amount of exposure to the public. Not only can printed giveaways be a great gift for potential and loyal customers, but they can also be a good way for a company to show appreciation to its employees for doing a good job.</p>

<p>There are plenty of printed giveaways that can be sent out to various groups of people, most companies pick everyday items that can be used a good deal by all sorts of people, these items can be things like promotional mugs, key rings, bumper stickers and so on. Equally, there is a range of items that are specific to the field of work that a company may specialise in which they can then send to their customers or employees to either remind them of the company or for them to use while they work in that field. When it comes to picking your promotional merchandise, there are many factors that need to be taken into account and when picked right, they can make a massive and positive impact on a company&#39;s performance.</p>

<p>So come to Total Merchandise and get a range of <strong>printed giveaways</strong> that are perfect for making the most of the Summer season.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-summer</link>
      <pubDate>Fri, 14 Jun 2013 08:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Conference Folders Are Perfect for Keeping Your Files Together]]></title>
      <description><![CDATA[<p>For those who need to sort and organise their work life, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-folders-and-wallets" title="conference folders">conference folders</a> can be the perfect thing for you.</p>

<p>A conference is an event or a meeting of a group of people that &ldquo;confer&rdquo; about a topic or subject that is usually within their field of work, a business conference is an organised event that takes place in an arranged place and time in order to discuss or plan some business-related matters. Conferences are normally small events that are invitation only, where people can pitch ideas and discuss business plans and it is also common among university student groups.</p>

<p>A conference can also be used to help demonstrate certain technologies or be used troubleshoot technology issues online, traditionally they are held in all sorts of areas of work and many hotels like to keep a conference room available for use by office parties. These can often take place in places such as hotels (many of which have special conference rooms available for hire) and many companies tend to have special conference rooms on site for easy access.</p>

<p>Printed conference folders have many different uses and their design can make them very useful in more situations than conferences, for instance, they can be used to organise and catalogue different files. They can keep important documents safe while knowing their location so when someone needs to consult them, they are safely within reach and easy to find. While these folders are not typically considered as promotional merchandise, for a company sending them out to employers that need them a lot in their line of work, can be a great way to keep moral high and to make the employees appreciate their job a little more.</p>

<p>There are plenty of different types of printed conference folders that people and companies can choose from to suit their needs, these folders come in plenty of colours, shapes and sizes, which means that the range of choices for a company can help them get exactly what they need. A good thing about <em>printed conference folders</em> is that they can come in all different sizes which means that a company an put a lot of information on these folders and make their logo, or slogan as big or as small as they may wish.</p>

<p>So if you want to keep your files together without a hassle, come to Total Merchandise for a range of printed conference folders that can be perfect for you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-conference-folders-to-keep-your-files-together</link>
      <pubDate>Wed, 12 Jun 2013 08:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Show Your Local Sports Day Some Support with Printed Giveaways]]></title>
      <description><![CDATA[<p>As we quickly head into Summer, schools and offices are starting to think about organising &#39;Sports Days&#39;, with that comes&nbsp;<strong>printed giveaways</strong>.&nbsp;</p>

<p>Sports days are events staged by schools and offices across the World, during which participants take part in competitive sporting activities, usually with the aim of winning trophies or prizes. These are generally held at the beginning of Summer when the weather is at its warmest. However, in countries where the weather is too hot at the beginning of Summer, the activities are held either at the beginning of Autumn or in Spring.&nbsp;</p>

<p>There have been a number of controversies surrounding sports days over the last few years, many of which are publicised by the media. Some schools have abolished sports days as they believe they are too competitive and can damage self-esteem. This view has been described by many as &#39;political correctness&#39; gone mad. They believe it&#39;s important to build up children&#39;s confidence through the use of &#39;winning&#39; and &#39;losing&#39;.</p>

<p>How can you use sports day to your advantage, to spread brand awareness to new customers?&nbsp; If you are a local business, then you should be supporting your local schools. This is because it is very likely that pupils from the local schools will be employees of the business in the future. By supporting local schools and your local community, you are ensuring that your business&#39;s name is being spread amongst the children and parents. You are also showing your support for the local community.&nbsp;</p>

<p>One of the best ways to support your local school is to sponsor the event. This could be by providing awards for the children to win, or by giving the school money for supplies in return for a board at the event. Either way, you will be seen in a positive light.&nbsp;</p>

<p>There is a lot of debate over whether every child should win a prize on sports day. Some believe it is bad for their self-confidence to not win, whilst others believe that younger children, in particular, should be rewarded for their efforts. If you are sponsoring the event, why not invest in some awards for the winners, medals for runners up and sweets for the other participants?&nbsp; This means you are rewarding each child for taking part, but only the winners are getting something tangible.</p>

<p>Sports day is one of the highlights of the school&#39;s calendar for many, why not use printed giveaways to spread your brand awareness?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-sports-day</link>
      <pubDate>Tue, 11 Jun 2013 08:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promoting Your Brand at Festivals with Branded Products]]></title>
      <description><![CDATA[<p>There are plenty of <strong>printed products</strong>, so why not take the time to send out a range of them ready for a Festival?</p>

<p>There are plenty of festivals throughout the year, this is a fact that many companies and organisations like to take advantage of mainly by sponsoring events so that they get a spot in the limelight when everyone is having a good time. Most commonly a festival is a small event that is held in a local community so they aren&#39;t always a massive spectacle, however, because there are tons of festivals and many different reasons to hold them, some have the potential to be rather big and get a lot of coverage. These festivals are very popular among companies who are looking to make a name for themselves and get a little more interest from different people, since there is a great chance for companies to get more business and therefore do a little better, many like to push the boat out when sponsoring, hosting or attending a festival.</p>

<p>Companies also take the time to send out printed products to people during events such as festivals, these printed products can be all sorts of things, many of the big fares and festivals have different companies that take the opportunity to send out either smaller samples of their product in the hope that the people they give them to will come back to buy the real thing or everyday items that are branded which can be used in everyday life. These items can be all sorts of things like key rings (being the most popular because of their size and how much they are used) and things like mugs, and mouse mats, these things can be used every day at some point which means that people are more likely to remember the company.</p>

<p>The aim of sending printed products at places such as festivals and special events is to try and gain some business, since a company cannot survive without its clients or customers, its important to them to get as much business as they possibly can either to keep their profit margins looking healthy or so that they can compete with other companies in a similar field to them. Another reason for sending out printed products is to try and increase customer loyalty, a person likes to feel that they are being looked after and sending out gifts can be a perfect way to make people feel like they are appreciated. Take a look at this <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/my-kit-festival-plus">festival kit</a> for example.</p>

<p>Don&#39;t delay, get a range of printed products from Total Merchandise so that you can be prepared for any festival.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-products-for-festivals</link>
      <pubDate>Fri, 07 Jun 2013 13:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Seasonal Printed Giveaways for Travel Agents Busiest Time of The Year]]></title>
      <description><![CDATA[<p>Going into the Summer season, it&#39;s the busiest time of the year for travel agents, so why not encourage more visitors through your door with<strong> printed giveaways</strong>?</p>

<p>A travel agency is a retailer or public service which provides tourism related services to the public on behalf of tour operators and airlines. Even with the increase in the use of the Internet, travel agents are still used as they are one of the easiest ways to book a holiday. Rather than booking everything individually, it&#39;s possible to book the whole holiday in one place as a package.&nbsp;</p>

<p>Travel agents have been around for Centuries, with the oldest agency established in 1758. This was largely based on bank services so holidays were only provided to wealthy clients. The travel agency as we know it today was only established in the 19th Century and still exists today. The company existed through selling their own package tours along with representing other tour companies.&nbsp;</p>

<p>If you are working within a travel agency, or own your own independent travel agency then you may need to work on a marketing plan to ensure that your business survives the increase of the Internet as well as against larger travel agencies. You need to have a way to entice customers into your shop, what better way than through printed giveaways?&nbsp;</p>

<p>There are a number of giveaways you could give your customers to try and add value to them booking with you. A very easy product to give away is printed luggage tags. These are available in a choice of colours, which means you can brand your travel agencies colours to your promotional items. Everyone uses a luggage tag, as it&#39;s vital to include your details on your suitcase in the event that it goes missing. These are, therefore a cheap and cost-effective way to ensure that your travel agency gets noticed.<br />
<br />
Another useful holiday item is a &#39;travel wallet&#39;, we have a number of different versions of these. There is always a lot of paperwork to take care of when you go on holiday, passports, health insurance, flight tickets etc. It is handy to keep these in one particular place to ensure they don&#39;t go missing. With every holiday booking, you could give away a leather travel wallet which will ensure everything is kept together. This will add value to the booking, as well as promote your agency at the airport!</p>

<p>There are a number of <a href="https://www.totalmerchandise.co.uk/branded-products/giveaways" title="printed giveaways">printed giveaways</a> you could use for your travel agency on the Total Merchandise website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-travel-agents</link>
      <pubDate>Fri, 07 Jun 2013 08:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Printed Mouse Mats To Increase Your Brand Recognition]]></title>
      <description><![CDATA[<p>There are lots of reasons why you should purchase printed mouse mats to promote your business whoever your target market is, so why not think about your business aims and let your promotional products do the talking?</p>

<p>Printed mouse mats are a great way to get right under your customers&#39; noses in their offices. They can only be used with a computer which means that you are ensuring your promotional products are in a place where they spend most of their time. You are also ensuring that your customers always have your telephone number handy should they want to call.&nbsp;</p>

<p>If you invest in printed mouse mats, you have a free reign to get whatever you want to be printed on them. You can be very creative in your design to ensure your mouse mat gets noticed. If you work for a corporate business then you may not want a mouse mat which is too creative, in which case you could simply choose a mouse mat which is a different shape to standard rectangle ones. This could be a circle or bespoke shape, anything which is slightly different from a normal mouse mat.&nbsp;</p>

<p>If you are looking at targeting businesses, then mouse mats are particularly useful. The average person sits at their desk on average, eight hours per day. This means that your mouse mat could be seen by one person for forty hours per week. The customer will be subconsciously advertised to on a regular basis. In a recent survey, 52% of respondents said they were likely to purchase from a company if their promotional merchandise was on their desk, indicating how powerful printed mouse mats can be.&nbsp;</p>

<p>It is extremely rare in the 21st century to work in an office which doesn&#39;t use computers in some way. Even the construction and retail sectors have started to use computers within their industry. The increase in the use of computers has meant a significant increase in the purchase of printed mouse mats.&nbsp;</p>

<p>Printed mouse mats can also assist in building relations with businesses and customers. If you give a gift then you are always going to strengthen a relationship as it shows mutual respect between the business and consumer.&nbsp;</p>

<p>The advantages of using<strong>&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mouse-mats-and-coasters" title="promotional mouse mats">promotional mouse mats</a></strong>&nbsp;are endless and far outweigh any disadvantages. As a result, we believe that printed mouse mats should always be used as part of a marketing plan.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-mouse-mats-to-increase-brand-recognition</link>
      <pubDate>Wed, 05 Jun 2013 08:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's Are All You Need for Your Summer Campaigns]]></title>
      <description><![CDATA[<p>When it comes time to arrange your summer campaign, don&rsquo;t forget your printed USB&#39;s as part of your <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">summer promo product</a>&nbsp;send outs so that you can get the best possible results.</p>

<p>Many companies have lots of plans to make the most of the summer season, many like to plan campaigns to try and boost profits, boost business or boost customer loyalty and a large part of that plan could be to send out promotional merchandise to different groups of people. The aim of sending out promotional merchandise such as<strong> <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">printed USBs</a>&nbsp;</strong>is to try and encourage people to either stick with that company in the future or as a subtle advertising movement. For a company that is looking to make a boost in business, the summer campaign (or any campaign for that matter) is very important because as part of a marketing plan since getting customers is very important for every companies survival.</p>

<p>Printed USB&#39;s is a very popular type of merchandise for companies that specialise in computers and technology, they can also be used a great deal in the corporate world. The primary use for printed USB&#39;s is to transfer data from one place to another, they can also be used to keep data safe and secure so that if a person&#39;s primary computer system happens to break, a person&#39;s most important data can be kept intact and safe. Many people use USB&#39;s in both their every day and work lives, there is a great deal demand or things like USB&#39;s since there is such a lot of ways and places that they can be used.</p>

<p>There is a great deal of choice when it comes to choosing your range of printed USB&#39;s so that a company or organisation can send out what is right for them, printed USB&#39;s are associated with high value because of what they are and the field that they are in. Since we live in a technological age, there is a lot of market for things such as USB&#39;s, and the good thing about picking your USB&#39;s is that they can range from low to high memory capacity and they can be all sorts of designs and shapes. This means that you can tailor your range of USB&#39;s to be unique to your company which means that when they are used in public they can be associated with the company by the way they are designed.</p>

<p>Come to Total Merchandise and get a range of<strong> printed USB&#39;s</strong> so that you can make the most of your summer campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-are-all-you-need-for-a-summer-campaign</link>
      <pubDate>Mon, 03 Jun 2013 16:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Products When You're in A Rush]]></title>
      <description><![CDATA[<p>We&#39;ve all been in a hurry to get from one place to another, and we&#39;ve all managed to forget one thing or another, so for when you&#39;re in a rush, don&rsquo;t forget your <strong>printed products</strong>, to help slow you down.</p>

<p>When you&#39;re in a hurry to leave, you dread the thought of having to hunt down sets of keys and mobile phones that you need to have with you, moments before you&#39;re due to leave the home. At one time or another everyone has been in a hurry to get some where they are expected to be, and half the time when you get to leave, they realise they have forgotten something they really should have taken with them and it&#39;s too late to turn back and get it. When that happens that can put a dampener on the rest of a persons day, so it&#39;s no surprise that many people would do anything to avoid being in that situation.</p>

<p><strong>Printed products</strong> for those that constantly find themselves in a rush can be a great way to help them get to their destinations on time, and hopefully with everything they need. For those who are particularly cluttered and need to find things that they tend to lose track of (such as keys) there are printed key rings which can be used as a way to make them stand out in a crowd so that you are at least more likely to locate them when you need them most. Additionally, there are printed mugs and travel cups so that people have the option of drinking their morning coffee on the go which therefore means you can be out he door quicker.</p>

<p>The use of printed products in every day life play a very important role to many people, in every home there is a range of <strong>printed products</strong> from different places, this is mainly because of how common they are. These products are very well used and often kept for long periods of time which shows that printed products can be an excellent investment to many companies that are looking to make a boost in their business. There are many different products out in the world that a company can make good use of, it doesn&rsquo;t matter what a company may specialise in, there is sure to be something available that can be sent out.</p>

<p>Come to Total Merchandise and get a range of <strong>printed products</strong> that can help you keep to your time table... even when you&#39;re in a rush.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-products-when-you%27re-in-a-rush</link>
      <pubDate>Fri, 31 May 2013 13:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Squeeze Away the Stress of School Holidays with Branded Stress Balls]]></title>
      <description><![CDATA[<p>Have you ever wondered why so many companies give away promotional stress balls? Particularly at this time of the year? It can seem like a silly product to give away, but if you&#39;ve got kids at home for the half-term, then this can become clear.&nbsp;</p>

<h2>The Science Behind Stress Balls</h2>

<p>Believe it or not, there is some really good science behind using the stress ball. Psychological research suggests that if we are under stress, we take information through one of two channels.&nbsp;This can either be the basic channel that includes sights, sounds, and smells, or the intellectual channel which allows our brains to make sense of what&#39;s going on, putting into words and a context we can talk about.&nbsp;</p>

<p>According to research, large parts of our brains are dedicated to processing information which comes from our hands.&nbsp;This means that by squeezing a stress ball in our hands, we are using up more &#39;brain cycles&#39;, which can help with stress. So, by using your hands to squeeze a stress ball you can mute the stress you are feeling as your anxiety or stress is redirected into the stress ball.&nbsp;</p>

<h2>Using Promotional Stress Balls In Your Marketing Campaigns</h2>

<p>The shape of the object you are holding isn&#39;t important, this means it doesn&#39;t have to actually be a ball shape. It can be any shape, for example, a stress telephone, stress house, almost every industry can find a shape that will be relevant.&nbsp;At Total Merchandise, we have a large selection of promotional stress balls and promotional stress toys, which means your product will always be unique.&nbsp;</p>

<p style="text-align:center">[182013]</p>

<p>School holidays are just one of the key stresses in a person&#39;s life. If you are a working parent, then it&#39;s having to arrange childcare for your children through the holidays which can prove stressful. Even as a stay at home parent it can be stressful as you need to keep your children occupied at all times. The current half term only lasts one week, but we are just two months away from the Summer holidays which lasts up to six weeks!</p>

<p>This means there is plenty of stress yet to come for parents, as they try to find activities which will keep the children suitably occupied. So why not give them a hand, by providing them with some promotional stress balls to make their lives that little bit easier?</p>

<p style="text-align:center">[194135]</p>

<p>Total Merchandise has a wide range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a>&nbsp;available -&nbsp;browse in full and contact us today for your bespoke quote.</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-for-the-school-holidays</link>
      <pubDate>Thu, 30 May 2013 09:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/45b9fafcda59e383b3240c94058efebfc287f9a7.jpeg" type="image/jpeg" length="683462"/>
    </item>
    <item>
      <title><![CDATA[Think ahead with Promotional Gifts for Fathers Day]]></title>
      <description><![CDATA[<p>Fathers Day this year takes place on the 16th of June, which means you only have a few weeks to stock up on your promotional gifts for the occasion. Fathers Day is celebrated every year, honouring fathers, fatherhood and the influence of fathers in society. It was created to complement Mothers Day, which honours months and motherhood.&nbsp;</p>

<p>The first Father&#39;s Day was believed to have been celebrated in 1908, organised by a lady called Grace Clayton. This was arranged to commemorate the loss of lives of over two hundred fathers in the mining disaster in West Virginia. However, this was originally a one-off event which was not promoted outside of the town.</p>

<p>The first official Fathers Day, as we know it now, took place in 1910, created by Sonora Smart Dodd. Sonora&#39;s mother passed away when she was only sixteen years old, meaning she&nbsp;and her five brothers were raised by her father. Sonora wanted a day which would commemorate her fathers work, similar to Mothers Day. As her father not only looked after the family but also worked as a Sergeant during the Civil War, she believed that her father and many others deserved an annual day to celebrate their hard work.&nbsp;</p>

<p>Fathers Day did not have much success initially and was not promoted during the 1920s, fading into obscurity. However, during the 1930s, the day was celebrated again, raising awareness at a national level. Sonora enlisted the help of trade groups which would benefit the most from the holiday, including manufacturers of ties, pipes and other related gifts. It was believed at first that these groups were simply trying to recreate the commercial success of Mothers Day, however, this didn&#39;t stop them from promoting the event.&nbsp;</p>

<p>It took many years of publicising the event, but by 1972, the American President decided to make it a permanent national holiday for fathers. Since then, every year, many countries across the world celebrate Fathers Day on the third Sunday in June.&nbsp;</p>

<p>Although the day of celebrating differs across different countries, they are all to celebrate the same event. Fathers Day takes place across the world to celebrate any man who acts as a father figure including Step-Fathers, Grandfathers and even Guardians.&nbsp;</p>

<p>If you are looking for an effective way of promoting your organisation, then why not consider using Fathers Day?&nbsp; There are many<strong> promotional gifts</strong> on the Total Merchandise website which would support and light up any Fathers Day.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/think-ahead-with-promotional-gifts-for-fathers-day</link>
      <pubDate>Wed, 29 May 2013 08:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Promotional Giveaways Ready for Summer Fetes]]></title>
      <description><![CDATA[<p>If you&#39;re looking forward to the summer f&ecirc;tes, then get together some branded giveaways to hand out to the public.</p>

<p>The summer weather is the perfect time for people to be attending f&ecirc;tes as the sun is out and spirits are generally a lot higher than in the winter. Since f&ecirc;tes are normally hosted outside in a large green or school field, there tend to be more held in the summer than during the rest of the year, despite them being seasonal events that can happen at any time of the year. A summer f&ecirc;te is defined as a festival or feast/elaborate (often) outdoor entertainment that is open to all members of the public, they have often a range of games and items both free and for sale for the public to take home with them once the f&ecirc;te ends. Handing out branded giveaways as part of a summer f&ecirc;te can be a great way for a company or organisation of any sort to try and get themselves some more business or at the very least a little bit more exposure.</p>

<p>At many of the larger f&ecirc;tes and fairs, there are lots of different companies and organisations that take advantage of the large public gathering by handing out their branded giveaways, they may also showcase some samples of their products and attempt to get as many prospective new customers interested in what they are offering. It is not just f&ecirc;tes and fairs that have free giveaways handed out at them, people very often find that trade shows and other promotional events will have different companies looking to increase their exposure and gain a bit of extra business.</p>

<p>The benefits of handing out branded giveaways are large and wide, there are many boosts and rewards that a company may be able to enjoy by handing out branded giveaways to existing customers and employees or future customers. A company that takes the time to send out branded giveaways may enjoy a boost in their profit margins and also create a positive image of themselves to the public, its also a great way to help with gaining customer loyalty as a person who feels that the company values their custom and thinks very highly of that company are very likely to stick with that company and use them in the future.</p>

<p>Here at Total Merchandise, we have a wide range of<a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">&nbsp;summer marketing gift ideas</a>&nbsp;that are perfect to hand out in a summer f&ecirc;te.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-summer-fetes</link>
      <pubDate>Fri, 24 May 2013 09:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways To Use At Sports Day]]></title>
      <description><![CDATA[<p>The last half term of the 2012/13 school term is coming up which means that sports days will soon be upon us &ndash; to the dread of many participating parents!&nbsp;Meaning the perfect opportunity for<strong> branded giveaways. </strong></p>

<p>Sports days are usually held by schools in the summer presenting an opportunity for pupils and teachers to step out of the classroom. Parents are also often invited to watch sports activities. The activities tend to vary depending on the child&#39;s age. For example, younger children at primary schools won&#39;t often compete in field and track races, whereas older children are likely too. The children competing in each competition will often win a prize but it isn&#39;t always about winning but often the taking part as well.&nbsp;</p>

<p>Last year there was a lot of debate on whether all participants should receive a prize or whether it should only be the winners. Some psychologists stated that all children should receive a prize in a bid to boost confidence and improve self-esteem whilst others believe that children should learn about the failure to prepare them for later life.&nbsp;</p>

<p>Whether you choose to give an award or not, why not give every child taking part some kind of a branded giveaway as a thank you. It could be something as small as a chocolate medal for taking part, either way, the child is guaranteed to appreciate it. For many children, the thought of running onto a field in front of all of their peers, teachers, and parents, can be very daunting which is why we believe that all children should be rewarded.&nbsp;</p>

<p>There are many different products you could use to reward children for taking part, whether it be lollipops or sweets. The winners can then be rewarded with a medal or a tangible prize. They could also be gifted with a certificate to congratulate them on their victory.&nbsp;</p>

<p>One of the main advantages of using branded giveaways is that it will, of course, include your branding. A medal or award is likely to be kept throughout childhood, and often by the parents thereafter. This means at least ten years of promotion for your business. If your business were to sponsor your local school by providing them with sports day gifts, then you are giving something back to the local community.&nbsp;</p>

<p>Whether you are a school or a local business, you should consider <a href="https://www.totalmerchandise.co.uk/branded-products/giveaways">branded&nbsp;giveaways</a><strong>&nbsp;</strong>as part of your marketing plan &ndash; particularly on sports days.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-sports-day</link>
      <pubDate>Fri, 24 May 2013 09:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Sports Giveaways Ideal For Encouraging Fitness]]></title>
      <description><![CDATA[<p>If you want to give your company a boost, then why not hand out a range of branded giveaways that will help to encourage fitness.</p>

<p>In today&#39;s society, there is a crisis, people are eating more and exercising less, and if that wasn&#39;t enough there is also plenty of fried and fatty foods there for people to eat. The result is that our nation is becoming bigger and much less healthy, with people who eat too much and therefore weigh too much being at increased risk heart disease, weight-related problems and similar ailments that may come with an unhealthy lifestyle. There are plenty of campaigns out in the open now for people to exercise more and to at least eat their five a day, as a company, you can help contribute towards this message with branded giveaways that promote fitness and healthy living.</p>

<p>Sport and exercise may be a rather unpleasant notion to those who prefer to prop up in front of the television with a computer and a piece of cake, but little do they know that there are some aspects to exercising that can be very attractive and it doesn&#39;t have to be the prospect of toning up a person&#39;s body. Branded giveaways such as step counters and printed water bottles can help make people more interested in getting up and going for a walk or to join a gym. Some health-related organisations will go to great lengths to get people to be more active and take steps to improve their lifestyles because they are concerned about the health of the nation.</p>

<p>For a company, sending out branded giveaways can do more than just help to boost business and profits, they can have a real effect on the way the public sees the company and what the company might be associated with. Companies that look to try and help improve their customers health by promoting a healthy lifestyle and sending out all sorts of different promotional merchandise that helps people to uphold a healthy lifestyle can give a company a really good image and also encourage people to stay loyal with that company as it makes them feel that the company cares about their well being. For those who are looking to make a difference or at least help society once again become as fit as it once was, branded giveaways that encourage exercise can be the perfect road to take.</p>

<p>Come to Total Merchandise and get yourself a range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">health merchandise</a> and help your customers become more active.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-to-encourage-fitness</link>
      <pubDate>Wed, 22 May 2013 16:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags and Their Endless Uses]]></title>
      <description><![CDATA[<p>Promotional bags are a highly effective way to make your brand appear more visible as they tend to travel with the owners wherever they go. As there are several different uses of bags, they give an exciting range of options to marketers looking to increase the popularity of their brand.</p>

<h2>When Is The Most Effective Time To Use Promotional Bags?</h2>

<p>One of the most effective ways to distribute promotional bags is to hand them out at corporate events like conferences, trade shows or seminars. In fact, when you next organise an event, why not arrange for all visitors to be given bags which are branded with your logo and brand message. As the visitors to your event will not only be carrying them around on the day, but also on the way home, it is already a great way to spread your brand message. You also have the possibility that they may use these bags in the future as well.</p>

<h2 style="text-align:center">Coloured Cotton Tote Bags</h2>

<p style="text-align:center">[190063]</p>

<p>If you are keen on investing in promotional bags but aren&#39;t sure how to do so, then why not consider giving them to staff. You can reward your staff on special days of the year by giving them a bag full of branded giveaways to take home. By doing this, you will be killing two birds with one stone as you will be recognising loyalty and hard work as well as providing your company with additional publicity. You should also consider how and when your staff will be using these bags, perhaps they&#39;ll use them for supermarket trips, or holidays, the possibilities are endless.&nbsp;</p>

<h2 style="text-align:center">Biodegradable Polythene Carrier Bags</h2>

<p style="text-align:center">[198202]</p>

<h2 style="text-align:center">Twisted Paper Handle Carrier Bag</h2>

<p style="text-align:center">[704654]</p>

<p>Sporting events are another place you can distribute your promotional bags. At sporting events, particularly in the Summer, many people will have giveaways that they need a bag to hold. These could also be used to associate your brand with a particular event. Even after the event has come and gone, your company will still be associated with the event, providing you with continued visibility in the public eye.&nbsp;</p>

<h2 style="text-align:center">Budget Nylon Drawstring Bags</h2>

<p style="text-align:center">[184679]</p>

<h2 style="text-align:center">Promotional Backpacks</h2>

<p style="text-align:center">[185222]</p>

<h2>The Quality Of Printed Bags Can Impact Your Company Image</h2>

<p>It is vitally important that your promotional bags are of high quality, as they will be promoting your brand in public. If they aren&#39;t of good quality and visually appealing, then you run the risk of being seen as a &#39;cheap&#39; company. If you are looking for a way of promoting your company, there aren&#39;t many better products to use than promotional bags. At Total Merchandise our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">branded bags</a> are of very high quality, and available to suit every budget.</p>

<p>If you&#39;re looking for the perfect promotional bag for your branding then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> section to see our wide range of printed bags - we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-and-their-endless-uses</link>
      <pubDate>Tue, 21 May 2013 12:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2fb0b79ef447c62eae5f1b3fe6971f160ba6891c.jpeg" type="image/jpeg" length="1121609"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags Make the Perfect Beach Bag for The Summer]]></title>
      <description><![CDATA[<p>When considering a visit to the beach this summer, don&#39;t forget to send out promotional bags so that everyone can go prepared.</p>

<p>In the summer months, everyone takes the time to visit the beach on days that are particularly lovely and its no surprise, with the sand, sea and all the seaside shops that are open to everyone that the beach is such a popular summer destination. For companies that use promotional merchandise as part of their arsenal and rely on them heavily often see this as a good chance to get some exposure by sending out beach friendly promotional gifts to their customers and employees. The average family going to the beach have a lot of things that they need to take with them, for example, toys, beach umbrellas, towels and most importantly bags (which can be promotional bags) to carry it all in.</p>

<p>For a company, sending out promotional merchandise can have a large impact on how well a business does, and there are many different reasons that a company may choose to send out promotional gifts to customers and employees. If a company wants to try and boost profits they may use things like promotional bags to try and bring in new customers or make customers more loyal to them and their product. There is a range of promotional merchandise available for all sorts of companies and there is a lot of chances for them to make the most of business, so if a company is looking for a boost, promotional merchandise can be the right way to go.</p>

<p>Promotional bags are among the most popular of promotional merchandise and a lot or organisations choose to send them out to people because of what they can be used for and how long they are able to last. Bags tend to be rather big, this means that they have a decent surface area for companies and organisations to put their name and logo on them clearly and when a person holding a bag is out and about the likely hood of the bag being noticed is high and therefore helps to increase a companies exposure. There is a range of choices for the promotional bags from material to size to colour so that a company is able to make the bag unique to them.</p>

<p>Get yourself a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">branded bags&nbsp;</a>from Total Merchandise and watch them brighten up the beach.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-the-beach</link>
      <pubDate>Thu, 16 May 2013 14:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Be Equipped with Printed USB's]]></title>
      <description><![CDATA[<p>If you are part of the corporate world, take a moment to send out some printed USB&#39;s to your customers and employees so that you will always be prepared.</p>

<p>In the corporate world, there is a large dependency on computers, files and so on, in order to keep those files safe many companies need a way to transport them safely from place to place or to keep backups of the files they are using and this is where printed USB&#39;s can come into use. USB&#39;s are very important to many people, households that own one or more computers often have a couple of USB&#39;s, which they consider to be very important to them because of what they can be used for. There is a great amount of choice for a company to choose from when it comes to looking at printed USB&#39;s, there are high memory, and low memory sticks that you can choose from, in addition, they can come in all sorts of shapes and sizes which means that they can be made to look unique to a company.</p>

<p>Sending out <strong>printed USBs </strong>as part of promotional merchandise is something that lots of corporate companies in a field that requires their use a great deal like to do. People like getting promotional items that can be associated with a high value, for example, printed USBs are considered to be very high value and important because of what they are; technology. Since we live in a technological age where computers and many other things similar are a huge part of everyday life, things like USB&#39;s are considered to be very high value and importance. So to a company, sending out printed USBs can be a great business move and can be very helpful in getting new business or firming up customer loyalty.</p>

<p><strong>Printed USBs</strong> are used in many different situations, and since they are used to transport and store data from one place to another, there is a good chance that these USB&#39;s will be seen out in public places such as libraries and schools. USB&#39;s are usually kept for a long time since they can be used for all sorts of things and can have files switched and changed on them, they have a much longer life than a pen for example.</p>

<p>So come to Total Merchandise today and pick from our range of <strong><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">printed USBs</a> </strong>so that you can stay equipped.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/be-equipped-with-printed-usb%27s</link>
      <pubDate>Wed, 15 May 2013 09:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Pack Your Customers Picnic Baskets with Branded Travel Mugs]]></title>
      <description><![CDATA[<p>With the summer season upon us, it&#39;s time to get out those picnic blankets, so why not encourage your customers to take promotional travel mugs along with them?</p>

<h2>What Is A &#39;Picnic&#39;?</h2>

<p>A picnic is an outdoor excursion that mostly takes place in the summer months. It often takes place within the view of a beautiful landscape or in an area of interest and was originally enjoyed by large families, but more recently can be an intimate occasion with just two people enjoying a picnic.&nbsp;</p>

<p>Picnics became popular in the 18th century as a favourite pastime of the aristocracy; however, these picnics were enjoyed indoors at their homes or hired rooms. It wasn&#39;t until the French Revolution that picnics were taken outside when they became popular with the middle classes.</p>

<h2>How Can You Use Picnics To Promote Your Brand?</h2>

<p>Picnics offer a great opportunity to not only promote your brand but provide your customers with a practical and useful item: branded&nbsp;travel mugs.</p>

<p>Our best-selling Thermo Travel Mugs are the perfect branded travel mugs for your customers to use on their picnics. Printed with your logo on these handy travel mugs (which are available in 14 colours!) they look great and will keep your customers favourite beverages at optimal temperature for longer.</p>

<p style="text-align:center">[193914]</p>

<p>These promotional Full Colour Universal Take Out Cups are guaranteed to draw attention to your brand with your company branding printed in stunning full colour. With a 350ml capacity, your customers can fill these practical take out cups with their desired drink - hot or cold! Not only are these eye-catching branded take out cups great for picnics in the summer, but they can also be used to warm up hands during the winter months.</p>

<p style="text-align:center">[193263]</p>

<p>Perhaps your customers would like to take a large amount of their favourite beverage on their picnic with them, then they will need the 750ml Stainless Steel Isolating Flask! These double-walled flasks feature a push-button pour spout which closes automatically when screwing the cup lid onto the bottle - handy, right?! Printed with your company logo in up to four colours or choose to have your branding engraved for permanent exposure.</p>

<p style="text-align:center">[190365]</p>

<p>Why not gift a 10oz Premium Enamel Mug along with their Stainless Steel Isolating Flask - custom printed with your company design, of course.</p>

<p style="text-align:center">[191003]</p>

<p>Are you feeling inspired to promote your brand along with&nbsp;your customer&#39;s picnics this summer? Take a look through our range of <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mugs and take out cups</a> to find the ideal promotional travel mug for your business and clients.</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-summer-picnics</link>
      <pubDate>Tue, 14 May 2013 10:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f232b0de2e8d7c226e377af3bff06d9a4131a794.jpeg" type="image/jpeg" length="687193"/>
    </item>
    <item>
      <title><![CDATA[Personalised Promotional Giveaways to Retain Your Most Loyal Customers]]></title>
      <description><![CDATA[<p>People are bound to always be&nbsp;watching their pennies which means that it is important to reward loyal customers who are continuing to shop with your business. What better way to do so than with the use of personalised giveaways?</p>

<p style="text-align:center">[196374]</p>

<h2>The Importance Of Rewarding Loyal Customers With Promotional Products</h2>

<p>A customer satisfaction survey has shown, that even with limited spending, approximately 60% of customers are willing to pay more for a service or product if they have received a high level of customer service from the business. In a tough economic climate, customer service is vital in business, particularly when you also consider that an average organisation loses roughly 30% of its customers annually.</p>

<p>It is important to attract new customers, however, it is often the case that it is cheaper to retain existing customers than it is to acquire a new one. In fact, a recent statistic showed that retained customers are six to seven times more profitable than new customers. However, only 12% of organisations actually spend any money attempting to retain customers?</p>

<p style="text-align:center">[196680]</p>

<h2>How To Show Your Appreciation To Your Customers</h2>

<p>Customers will always stay loyal to an organisation if they feel valued as these statistics show. Maintaining a strong relationship with all customers is vital to a business&#39;s&nbsp;success. There are a number of ways you can show customers you value them.</p>

<p>First of all, you can encourage two-way interaction with them. This may mean providing a customer feedback form as it shows that you are interested in your customer&#39;s views and are looking at new ideas for your business. You can also use social media to communicate with your customers, again showing them that their opinion is valued. However, some organisations may feel this is a risky way of promoting their business, in which case personalised giveaways may be the most useful marketing tool.</p>

<p>Giving away promotional products has become increasingly popular over the years as organisations have realised that it works in their marketing. However, with so many companies already using it as a marketing ploy, it can be difficult to set your brand apart from the rest. So why not choose unique promotional gifts as a way of retaining your customer&#39;s loyalty?</p>

<p style="text-align:center">[189171]</p>

<p>The gift doesn&#39;t need to cost a lot, take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items">low-cost promotional products</a> for some inspiration. This doesn&#39;t even need to be in monetary value &ndash; it may simply look as though it&#39;s worth more.</p>

<p>Personalised&nbsp;giveaways are a guaranteed way to build relationships with your customers, so pick your investment wisely. To find your perfect promotional product check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise ideas</a> section!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-the-most-loyal-customers</link>
      <pubDate>Fri, 10 May 2013 13:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5b79a7a1729eb41a6ac4c88ea27dcbf857302e96.jpeg" type="image/jpeg" length="619095"/>
    </item>
    <item>
      <title><![CDATA[Stress-Busting Footballs For Your Football Fanatic Customers]]></title>
      <description><![CDATA[<p>The various football matches can cause a lot of tensions and stress to both players and spectators, so why not gift&nbsp;some promotional stress balls to relieve the&nbsp;football-enthusiasts?</p>

<h2>How Popular Is Football With The UK Population?</h2>

<p>The football season is very important to many people, in fact, it is the most popular game played in the UK. Refereed games were first played in schools in the 16th century and the Football Association codified in the rules in 1863. To put into context&nbsp;<em>just&nbsp;</em>how popular the sport is with Brits, <a href="https://www.statista.com/topics/3156/football-in-the-uk/">44.7% of 11-15 year olds</a> in England play at least once a month and 2.1 million adult males play football at least twice a month!</p>

<p>Many people (particularly males) grow up loving the sport and even if they don&#39;t play it regularly, they often follow and support a particular team well into their adult life. In fact, according to a recent study, the average attendance of an English Premier League game in 2018/2019 was 38,484.</p>

<h2>Promotional Football-Related Stress Balls To Boost Your Branding</h2>

<p>We all know how tense watching a game of football can be, whether it be watching Sunday League or all the way up to Premier League matches. Your business can help relieve these stresses and be remembered for being a company that cares about your customers&#39; wellbeing with branded stress balls.</p>

<p>Our Stress Footballs are the perfect stress-relieving item to send to your football fanatic audience. These fun stress balls can be printed with your company logo in up to stunning full colour for an eye-catching and unforgettable corporate gift. Not only are these branded Stress Footballs great for your customers but they are available from just 53p per unit!</p>

<p style="text-align:center">[703149]</p>

<p>For maximum brand awareness on the move, why not opt for these Stress Football Keyrings?! Perfect for your clients to take with them to football matches, these handy Stress Football Keyrings guarantee practicality and brand exposure. Needing these in a hurry? Well, we&#39;ve got you sorted with our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/branded-express-stress-football-keyrings">Express Stress Football Keyrings</a> with a lead time from&nbsp;just five working days.</p>

<p style="text-align:center">[181084]</p>

<p>So if you&#39;re looking for the perfect stress-busting item for your football fans then take a look at the wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a> Total Merchandise has to offer.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-for-the-end-of-football-season</link>
      <pubDate>Thu, 09 May 2013 08:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/35dc87463920febc735b977dbc703fbcd5c899e4.jpeg" type="image/jpeg" length="490374"/>
    </item>
    <item>
      <title><![CDATA[Promotional Travel Essentials Perfect for Travel Agent Giveaways]]></title>
      <description><![CDATA[<p>If you are a travel agent in need of a business boost, or if you want to make the most of your summer promotions, take a moment to consider handing out personalised giveaways.</p>

<h2>The Importance Of Promotional Giveaways For Your Marketing</h2>

<p>For a business, any business there is always plenty of room for improvement and a desire to do better and better. A business can take steps to ensure that they get that boost through a number of ways and methods such as large advertising campaigns, publicity stunts and the most popular method of handing out promotional merchandise relating to the business field that a company specialises in.</p>

<p>By some companies personalised giveaways are&nbsp;considered a waste of time and money, they don&rsquo;t see the point in sending out&nbsp;free items that they can sell for a better profit margin.&nbsp;These companies are usually larger companies that have the recourses to create large advertising campaigns and don&rsquo;t feel the need to provide a more personal touch to their customers. For smaller companies and travel agents in particular, there is a lot of potential in sending out promotional gifts and&nbsp;giveaways.</p>

<p>In the months where travel is less frequent, travel agents need to be a little more creative with how they draw in potential customers and get them to book holidays. July and August are the most popular months for travel here in the UK, in these months the prices of travel and holidays are higher than any other time of year because of the amount of interest there is in the idea of a summer holiday. Those who can only afford to go on holiday once a year often choose to go in these months, especially if they have children and need to plan around a school schedule.</p>

<h2>What Promotional Merchandise Can You Use In Your Giveaways?</h2>

<p>There are many personalised giveaways that a travel agent can choose to hand out to the public, for instance,&nbsp;promotional luggage tags,&nbsp;sunglasses or flip-flops that can be enjoyed on holiday and everyday life. In addition, because the items will be personalised, whenever a person uses them, whether it be on holiday or at home, they will always be reminded of your brand.</p>

<p>Let&#39;s take a look at some great branded travel essentials.</p>

<h2>1.&nbsp;Plastic Travel Luggage Tags</h2>

<p>Made from sturdy, durable plastic to ensure long-lasting brand exposure. These promotional luggage tags will draw attention to your brand wherever they go. Starting from just 44p per unit!</p>

<p>[182664]</p>

<h2>2.&nbsp;RFID Malvern Leather Travel Wallets</h2>

<p>Ideal for any traveller to keep documents, currencies and passports safe. These stylish leather <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-card-holders-and-wallets">branded&nbsp;wallets</a> can be embossed or foiled blocked with your design for lasting brand awareness.</p>

<p>[181567]</p>

<h2>3.&nbsp;Any Colour Sunglasses</h2>

<p>These handy branded sunglasses are made, as closely as possible, to your pantone colour&nbsp;and printed with your logo to&nbsp;both arms<strong>&nbsp;</strong>for a completely personalised design. Your customers won&#39;t be blinded by the sun but they will be blown away by your hot-to-trot sunglasses!</p>

<p>[192835]</p>

<h2>4.&nbsp;Cocoon Earphones</h2>

<p>There&#39;s nothing worse than a long car journey in silence, or even worse, getting on a flight and realising there isn&#39;t a&nbsp;TV and you didn&#39;t bring your headphones to listen to your music or downloaded film. Well, that won&#39;t happen with these sleek headphones. Available in a variety of colours and supplied in their own case.&nbsp;</p>

<p>[193168]</p>

<h2>5.&nbsp;3 in 1 World Travel Adaptors</h2>

<p>We&#39;ve all been there, got to our destination and realised we haven&#39;t packed an adaptor. Or, you&#39;ve got to the airport and suddenly remembered you had forgotten the adaptor so you end up buying the same one for the fifth time.&nbsp;These promotional travel adaptors are compatible within Europe, America, and the Far East, so there&#39;s no need to own hundreds of adaptors.</p>

<p>[191129]</p>

<p>If you&#39;re seeking the perfect promotional item for your travel themed giveaway then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-personal-travel-items">promotional travel essentials</a> section - we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-travel-agents</link>
      <pubDate>Fri, 03 May 2013 16:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2eacc328ddb3b1f8b7c82dbde9b324fab5a180ff.jpeg" type="image/jpeg" length="454494"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways for Sporting Events]]></title>
      <description><![CDATA[<p>If you&rsquo;re headed to a sporting event this summer then take a moment to consider handing out branded giveaways for that extra recognition.</p>

<h2>How Can Attending Sports Events Benefit Your Brand?</h2>

<p>You might be thinking how&nbsp;can handing out branded giveaways be so beneficial to my&nbsp;business?&nbsp;Sporting events are a great opportunity&nbsp;for your business to gain brand awareness,&nbsp;even if you&#39;re a&nbsp;smaller company. Through exposure to&nbsp;meeting the people attending and taking part, these sporting&nbsp;events are a great tool to spread your company&#39;s name.&nbsp;</p>

<p>We thought we would share some ideas for branded giveaways you can&nbsp;hand out at the next sporting event you attend.</p>

<h2>Eco-Friendly Recycled Fabric Cap</h2>

<p>Made from 100% earth-friendly material this cap is available in 8 different colours. Have your logo embroidered on the front to really stand out in the crowd!</p>

<p>[184403]</p>

<h2>Finger Grip Sports Bottles 500ml</h2>

<p>Hydration is so important, especially at sporting events. Quench the thirst&nbsp;of your customers with this best-selling printed water bottle!</p>

<p>[5541877]</p>

<h2>Tennis Ball Lip Balm</h2>

<p>Something different for customers to grab hold of. These quirky promotional Tennis Ball Lip Balms are a fun alternative to the usual sporting giveaways.&nbsp;</p>

<p>[195943]</p>

<p>Do you need your <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-sportswear-and-accessories">promotional sports products </a>for your next activity? Find your perfect giveaway over on our website.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-sporting-events</link>
      <pubDate>Fri, 03 May 2013 08:46:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/446366a4d33a8f0137f96f44f0e291f39112e0a1.png" type="image/png" length="567701"/>
    </item>
    <item>
      <title><![CDATA[Promotional Travel Mugs for the commute]]></title>
      <description><![CDATA[<p>Try and ease the commute to work by handing out <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs">promotional travel mugs</a> to those hard-working customers.</p>

<p>Many people have long journeys to get to their prospective place of work, whether it be by car, train, on foot or bus, these journeys can often be very wearing and difficult for some people. Promotional travel mugs can help make the commute to and from a person&rsquo;s place of work much easier to handle as they will have with them the chance to carry their favourite hot beverage to enjoy on the way.</p>

<p>In many household kitchens, there is likely to be one or two travel mugs stored for long or early journeys to help keep people refreshed and lively during transit. They can be used for many different reasons and not just long commutes or as a little pick-me-up for when you are travelling to work. Promotional travel mugs are often used until broken and are never thrown away as they are universally seen as very useful items to have to hand as you never know when you may need them.</p>

<p>Travel mugs can be a great way for people to save money, people that have access to travel mugs can make their drink of choice at home which means they are less likely to purchase a beverage on the way which, if brought from a major coffee shop can cost a great deal of money in the long run. In addition to having a promotional travel mug there to help make the commute to work better or at least give you something to look forward to, people who have long journeys to work have many options and things that they can do to make the journey more bearable, for example if someone is taking a train then they can read a book or paper.</p>

<p>Many promotional travel mugs have printed on them logos or brands, this is because they are among the most popular of promotional merchandise because they are designed for use outside which means that many people are likely to see the mug and therefore see the branding on it. They can be all sorts of sizes and colours which means that they can be made to stand out which can, therefore, help a person to remember the name on the mug.</p>

<p>So pick from a range of <strong>promotional travel mugs</strong> here at Total Merchandise and send them out to your hard-working customers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-for-the-commute</link>
      <pubDate>Wed, 01 May 2013 10:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Executive Gifts to get you noticed]]></title>
      <description><![CDATA[<p>If you&rsquo;re tired of sitting in the shadows, try sending out <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">luxury gifts</a> to your customers or employees to get you noticed.</p>

<p>When competing with other companies there is no such thing as too much business or too many customers, however in order to get these customers a company needs to look at ways to get themselves noticed and in a good way. Due to the number of companies all over the world, there is so much competition to get on top and to get the most business. There are many things that a company can do to get some short term publicity and a spike in the customer base, like advertising campaigns and special offers but if you&rsquo;re looking for something that is a little more permanent then try going down the route of sending out executive gifts.</p>

<p>Sending out executive gifts has some split views between companies, some think that it is a waste of time and money spent on something that they are giving away and not selling, even with this view it is still something that many companies like to do, especially with their loyal or their newer customers. There are many good things that can come out of sending out high quality but inexpensive promotional merchandise (or executive gifts) to people, it can help to increase advertising (because things like bags, keyrings and bumper stickers are used out in public a lot of the time) and they can help to gain customer loyalty and since any companies aim is to try and get a customer to return to them, a company can consider free gifts that achieve this as money well spent.&nbsp;</p>

<p>Executive gifts can be all sorts of objects and they can be all sorts of sizes and do sorts of things, the only problem is that you have to pick what merchandise you want to send out to your customers. If you&rsquo;re looking to get noticed when you want to pick the merchandise that is used in front of as many people as possible since that will create the exposure a company may be after. These items can be very simple things such as reusable bags and promotional keyrings and they can also range to things such as promotional mugs and USB&rsquo;s, all of which can help to get a company noticeable.</p>

<p>So if you&rsquo;re looking to get noticed, get your range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts">luxury gifts</a> from Total Merchandise and watch your business grow.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/executive-gifts-to-get-you-noticed</link>
      <pubDate>Wed, 01 May 2013 10:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Personalised Giveaways for The British Summer]]></title>
      <description><![CDATA[<p>Well, it&#39;s taken a while but at last the weather has started to take a turn for the better leading lots of businesses to frantically order their <a href="https://www.totalmerchandise.co.uk/branded-products/special/summer-section">promotional products for Summer</a>.</p>

<p>People across the UK are now starting to enjoy some sunshine and warmer days, after the Summer of last year many are taking advantage of the warmer days in case they go away. Many businesses are doing the same, ordering their Summer promotional items before the sunshine leaves! If you haven&#39;t yet, it is worth thinking about how you might use promotional products to take advantage of the seasonal weather.</p>

<p>It is a well-known fact that customers are generally in a better mood at this time of year. With the warmer weather and holidays planned, customers are likely to be feeling much more positive. It may be worth associating your company with this feel-good factor, as it is likely that you will benefit in the long run.</p>

<p>There are lots of different Summer related products on the Total Merchandise website, particularly great for the bank holidays. For example, you may decide to invest in promotional BBQ items. People are very likely to enjoy alfresco dining in the Summer, which means that promotional outdoor items are likely to be used. Depending on how you want your promotional items to be received, for example as a gift or a giveaway &ndash; there are various items you could invest in.</p>

<p>The promotional stainless steel BBQ set is one item which is always going to prove popular. As many people are only able to host a BBQ a few times a year, it is unlikely they will have invested in effective BBQ tools! The printed stainless steel set can be printed in up to four colours on a print area. It is great for exposing your brand during everyone&#39;s summer leisure activity.</p>

<p>Another great product to give away is the promotional tee shirt, suitable at outdoor events like festivals. Everyone loves to receive something for nothing, so it is likely you will increase your profile by treating individuals with gifts like this. Depending on the design of your tee shirt, it is likely that people will keep them, and wear them &ndash; making them the perfect mobile advertisements.</p>

<p>You can purchase these personalised giveaways and lots more on our website, if you need a hand choosing from the large selection then you can give us a call and we will be happy to help.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-summer</link>
      <pubDate>Wed, 01 May 2013 10:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Boost Morale by Gifting Employees with Promotional Gifts]]></title>
      <description><![CDATA[<p>When looking to reward your employees for all their hard work, try handing out some <a href="https://www.totalmerchandise.co.uk/" name="promotional gifts"><strong>promotional gifts</strong>.</a></p>

<p>&nbsp;</p>

<p>For many companies, the satisfaction of their employees is a high priority and achieving that satisfaction is something that many companies will go to great lengths to do. One way to help keep employees comfortable is by sending out <strong>promotional gifts</strong> for them to enjoy at home and at work, if a job happens to very stressful, companies may look at sending out merchandise that will help them to cope with the strain or make their day a little brighter.</p>

<p>&nbsp;</p>

<p><strong>Promotional gifts</strong> for employees can be all sorts of things and there is plenty of range out there for many different companies to pick from which means that all they really have to think about is which place has the most to offer. The simple act of sending out gifts to employees can help do a world of good to a person&rsquo;s perception of their job and of the company they are employed by. It&rsquo;s a simple fact that many people have days when they cannot face the idea of going into work, so the company doing little things to try and help make a job better can mean that people have much less of those days.</p>

<p>&nbsp;</p>

<p>For a person that has a hard job, for example one that deals with unpleasant things such as customer complains/service, giving people bad news and so on, it is likely that they will need little pick-me-ups. <strong>Promotional gifts</strong> such as stress balls or toys can help bring a lighter side to the job and it can help people to deal with the days that throw to them very difficult customers or situations, it can help to keep a person smiling, even when their job is really hard to manage.</p>

<p>&nbsp;</p>

<p>Companies that send out <strong>promotional gifts</strong> often send out small, inexpensive and inconsequential items such as branded stress balls, promotional pens and mugs which people can take home and do with them what they wish and use them how they want to as well. Since many companies send out promotional merchandise as gifts for customers and employees, many look for places that provide a wide range of promotional merchandise that is high in quality and low in price from places such as Total Merchandise.</p>

<p>&nbsp;</p>

<p>So get your <a href="https://www.totalmerchandise.co.uk/" name="promotional gifts"><strong>promotional gifts</strong> </a>from Total Merchandise today to hand out to your hard working employee.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-gifts-for-employees</link>
      <pubDate>Mon, 29 Apr 2013 16:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Your Brand Can Run the London Marathon with Promotional Giveaways]]></title>
      <description><![CDATA[<p>If you&rsquo;re involved with a marathon get ahead with your very own <strong>printed giveaways</strong> to hand out.</p>

<p>A marathon is a&nbsp;footrace that takes place over a long distance which is either decided by the organisation arranging the marathon or is on average a distance of 26 miles. Throughout the year there are tons of marathons going on all over the place and some (like the Race for Life to raise money for cancer) are extremely well known around the country and many people like to take part to raise money for their respective charities.</p>

<p>Marathons are popular events and many of them are televised and followed by large numbers of people and sponsors, they on average raise huge amounts of money are raised in these events and some spend months training in advance so that they know they can complete the event and therefore raise plenty of money. Particularly in the summer time there are plenty of marathons going on as the weather is warmer and the ground is driest this time of year.</p>

<p>When looking for merchandise that is perfect for sending out to help with marathons, consider what it is a person will need for when they both train and participate in the marathon. Printed giveaways that you can give to people that are running marathons can range from printed jogger water bottles that are shaped to be held easily when on the run to help keep a person hydrated while training and running the marathon equally there is the option of sending out running shoes and other bits to make the running on a marathon that much better. &nbsp;&nbsp;</p>

<p>Printed giveaways for marathons is a great way to help get some publicity for your company (especially with the marathons that get lots of public attention) and therefore can help to boost your business, customers and profits. Promotional merchandise for different occasions and events is a great way to put a company into a positive light and depending on what it is they choose to get, a company can easily earn back the money they spend on giving out items such as <a href="https://www.totalmerchandise.co.uk/branded-products/sports-bottles" title="sports bottles">sports bottles</a>. So don&rsquo;t delay, get a leg up and purchase your printed giveaways as soon as you can so you have a head start in the race to raise money.</p>

<p>Get ready for the marathon at Total Merchandise with our range of promotional sports merchandise&nbsp;that will get the job done.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-to-run-the-marathon</link>
      <pubDate>Mon, 22 Apr 2013 14:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Giving Away Printed USB's to Your Corporate Customers]]></title>
      <description><![CDATA[<p>Be the first to get something for your corporate customers and look into getting some <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks"><strong>printed USBs</strong></a> for their data storage needs.</p>

<p>&nbsp;</p>

<p>In the corporate world, you need something to help store and transport data from one place to another in a safe and secure way, this is where printed USB&rsquo;s can come in good use. USB&rsquo;s can be very valuable to a person depending on what it is they need or use them for, if they are looking to use it as a simple way to transport data with them when they go away or from home to work and vice versa then they may be easily replaced. However some people like to use them as ways to store backups of important amounts of data in case their computers crash or for some reason the original copies are lost, this would make USB&rsquo;s very important to them.</p>

<p>&nbsp;</p>

<p>Sending out printed USB&rsquo;s can be a great move for corporate companies to send out to their customers and even their employees to help them out. USB&rsquo;s are considered valuable because they are in the category of technology and people associate technology with high&nbsp;value&nbsp;because of how expensive modern computers and televisions are these days. This means that sending out USB&rsquo;s can make people feel like they are being spoilt because of the perceived value of the object.</p>

<p>&nbsp;</p>

<p>Printed USB&rsquo;s can be customised in all sorts of ways, for example, they can be made with high memory or low memory depending on a person&rsquo;s or company&rsquo;s needs, price range or both. They can not only be printed but they can also be all sorts of shapes, colours and sizes which means that you can make them unique to a company&rsquo;s logo or branding so that people are more likely to remember a company when they see the branded or printed promotional merchandise they send out to people.</p>

<p>&nbsp;</p>

<p>Another good thing about printed USB&rsquo;s is that they last for long periods of time, they are small enough that they can be stored easily and some can even be clipped onto key rings and other places to stop them from getting lost. People are likely to use them for as long as they need them and then keep them for a long time afterwards in case they need them again, so sending out printed USB&rsquo;s can be a greatly appreciated thing to do.</p>

<p>&nbsp;</p>

<p>Pick out your printed USB&rsquo;s and have them ready to send to you today from Total Merchandise so that you can have them there for your corporate customers&hellip; they won&rsquo;t be disappointed.</p>

<p><br />
&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-corporate-customers</link>
      <pubDate>Mon, 22 Apr 2013 14:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Top Promotional Products for Small Businesses]]></title>
      <description><![CDATA[<p>Marketing can be a difficult nut to crack, regardless of your business size or the industry you work in but there is one effective form of marketing you could use promotional products.</p>

<p>Recent research has suggested that brands need to be willing to invest in more memorable forms of marketing, to ensure a good ROI. However, choosing to use promotional products is just the start &ndash; it&#39;s how you use the products which makes the difference. How do you choose the audience to target your marketing too and where do promotional products fit into your plan?</p>

<p>Promotional marketing can fit easily into any marketing budget. They can be used as their own advertising method, or alongside other advertising media. By carefully selecting audiences, promotional marketing can dramatically increase their effectiveness. If chosen wisely, the promotional item may remain in use for a long period of time, repeating the advertising message every time the product is used.</p>

<p>People like receiving promotional items, which means they are effective as incentives for customers and motivators for staff. Think about the message you want your products to get across. Do you want them to boost sales, or would you rather use them to reward staff for their hard work and loyalty?</p>

<p>Promotional goods create a great brand exposure, people are used to being advertised to wherever they go, this means that regular advertisements no longer work for people. However, if you are to give a product away with your advertisement then they are more likely to appreciate it. For example, what would you prefer to receive &ndash; a flyer or a promotional giveaway? Promotional items are much less likely to be thrown away, as they are items which are more like gifts. If you are given a gift, it&#39;s not very often you will throw it away. In comparison, a flyer is likely to be thrown out.</p>

<p>Promotional products can provide a great creative spin on your marketing, it&#39;s easy to create an advert, however considering promotional products which are going to work is much more difficult. For example, one of the most popular promotional items is the promotional pen. But unless you choose a vibrant design, it&#39;s unlikely yours will stand out. You should also think about your target market &ndash; they may not enjoy receiving a pen.</p>

<p>When considering your marketing plan for the next year, consider promotional products<strong> </strong>to make your company stand out.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-small-businesses</link>
      <pubDate>Thu, 18 Apr 2013 16:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Too many keys, not enough Promotional Key Rings]]></title>
      <description><![CDATA[<p>In every household, there are tons of keys that need to be stored so why not put them on your <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings"><strong>promotional keyrings</strong></a>?</p>

<p>&nbsp;</p>

<p>Promotional keyrings are among the most popular of promotional merchandise that companies choose to send out to their customers or their employees. There is at least one key ring in almost every home in England so it&rsquo;s not surprising that companies like to send them out. A key ring, when attached to a set of keys is often kept their until it is broken and in addition to that they are often taken out the house and therefore have the potential to be seen by many different members of the public when the owner of the key ring is out and about. Key rings can be used to identify a set of keys and they can also be used as a sorting method which makes them valuable to the owner of the set of keys.</p>

<p>&nbsp;</p>

<p>Key rings can be placed on any set of keys and some sets often have more than one key ring attached to them. An average family often have around two or three sets of house keys, a set of car keys and possibly a set of garage keys, which means that there is the chance for around four or five key rings to be attached right there. Key rings don&rsquo;t need to just be placed on a set of keys, they can be put on all sorts of things and be stored in all sorts of places so a key ring has a lot of potential uses.</p>

<p>&nbsp;</p>

<p>The beauty of a promotional keyring is that they can be all sorts of shapes, sizes, colours and designs, which means that they can be made to suit a particular group of people (male, female, old, young, etc.) depending on what it is your company may do or who it is you want to get more business from. The key ring can also be made to stand out from others which means that when a person sees it, there is a good chance that they will remember it more than they would something else.</p>

<p>&nbsp;</p>

<p>Key rings can be great promotional merchandise as they are small, affordable and they are a good way to create a positive image of your company to new customers as many people like to have key rings on their sets of keys. So get your <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings"><strong>branded keyrings</strong></a> here at Total Merchandise, we have a range that is sure to be what you&rsquo;re looking for.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/too-many-keys,-not-enough-promotional-key-rings</link>
      <pubDate>Tue, 16 Apr 2013 15:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise Ready for A Summer of Sports]]></title>
      <description><![CDATA[<p>Don&rsquo;t delay, get your <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness">promotional sports merchandise</a> ready and waiting for the sporting summer that is ahead of us.</p>

<p>&nbsp;</p>

<p>Summer is approaching and it&rsquo;s not too far away, very soon the weather will become much warmer and the ground will be drier which means that there are tons of outdoor sports that are ready and waiting in the wings. Many summer sports are very popular, here in England we have many different sports that are played country wide all year round but especially in the summer you will see cricket, tennis and football games among the many being played all over the place.</p>

<p>&nbsp;</p>

<p>There is plenty of room in the market for summer sporting equipment, and plenty of printed merchandise that you can choose from to send out to your customers. You can choose to send out printed sports bottles that people can use during their sporting game and we have a range of colours and sizes that you can pick from. These bottles make for a good choice of promotional merchandise because they are designed to be used outside in the public eye, and can be used for many things that are not limited to sporting events, they can be all sorts of designs, sizes and colours and there is plenty of room for your company name or brand to be placed on the bottle.</p>

<p>&nbsp;</p>

<p>Depending on what it is you want to accomplish with your printed merchandise if you want it to be a form of advertising, and you want to go in a different direction to sports bottles, there are all sorts you can choose from. For instance, printed drawstring bags are an option because they are reusable bags that people can take out and about or printed polo shirts are also a good choice if you want to get your company name out in the open.</p>

<p>&nbsp;</p>

<p>Your printed merchandise can be very helpful to your company on a number of levels, for instance you can use it to help with your customer loyalty which is important to any business, it can help with low key advertising campaigns and it can help to create a good opinion of your company, do the smart thing and prepare for a summer of sports with promotional merchandise that your customers and your employees are sure to love. So get your range of summer <a href="https://www.totalmerchandise.co.uk/branded-products/branded-sports-and-fitness" title="branded sports merchandise">branded sports merchandise</a> here from Total Merchandise today and watch your popularity soar.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-a-summer-of-sports</link>
      <pubDate>Mon, 15 Apr 2013 13:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Personalised Giveaways Ideal for Small Businesses]]></title>
      <description><![CDATA[<p>If you&rsquo;re a small business in need of a boost then have a look at our range of personalised giveaways.</p>

<p>Competition in the business world is harsh, and many smaller businesses don&rsquo;t stand a chance with competing with the larger ones who have more resources and financial possibilities, this is why it is important for smaller companies to look at ways to compete mainly with other smaller companies in order to keep themselves afloat.</p>

<p>There are many different ways a company can go about gaining more customers, gaining more advertising and gaining more popularity if they are part of a large chain of business, they are likely to go with an impersonal approach of large promotional campaigns, special offers and in-store stunts. When you&rsquo;re a small company though you don&rsquo;t have the resources to do that, this is where personalised giveaways can be very useful and give a company the boost they need to get ahead.</p>

<p><em>Personalised giveaways</em> can achieve many different goals, depending on what a company may decide to use. A good idea is to pick items that people will either use until it is broken or lost or items that people need to use on a daily basis to get the desired effect. If they are looking for a way to gain more customers with some subtle advertising then handing out items that are designed to be used outside the house like printed reusable bags, promotional key rings and bumper stickers can be a great choice as they are likely to be seen by many different people at any time.</p>

<p>Sending out <em>personalised giveaways</em> to gain a customer&rsquo;s loyalty is important, especially for smaller companies which need all the customer support they can get. In this case, it&rsquo;s a good idea to look at everyday items they can use regularly such as printed mouse mats and branded mugs, both of which have reputations to be kept for a long period of time and can also be placed on display or presented for use by guests in the family home.</p>

<p>There are many benefits that sending out <em>personalised giveaways</em> can create for a company when done properly. They often make back the money a company has spent on them and boost business for anyone company enough to make a noticeable difference. So don&rsquo;t wait to get your high quality but low-cost <em>personalised giveaways</em> here at Total Merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-small-businesses</link>
      <pubDate>Wed, 10 Apr 2013 09:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA['Spring' into Spring with Printed Merchandise]]></title>
      <description><![CDATA[<p>Easter is over and so Spring is here, start off the season by stocking up on your <a href="https://www.totalmerchandise.co.uk/branded-products/special/spring-products" title="promotional merchandise for spring">promotional merchandise for spring</a>.</p>

<p>Easter is over and that opens the door to Spring, which is just around the corner, people are looking to clean out their homes and build up to their summer plans, the weather is going to change any time now, with the weather getting warmer there will be more demand for summer items such as new tee shirts and thinner coats. This provides an opening for promotional merchandise so why not look at getting ahead and sending out suntan lotion and portable fans ready for those hot months ahead.</p>

<p>Sending out <em>printed merchandise</em> is one way that smaller companies especially use to help give them a leg up in the corporate world when they are unable to afford elaborate methods to help with new business. Companies that want to seal a customer&rsquo;s loyalty have ways that they can do that, the most popular way is to send out promotional merchandise to them to help create a positive association of them, it is very important to a company that their image be a good one and so many like to send out these gifts to create a good first impression of them.</p>

<p>There are many other goals that <em>printed merchandise</em> can help with, for instance, they can be used as a low key advertising campaign when an item is printed with your name or brand and then is taken out in public the exposure a company can gain from this can be rather large. By sending out items that are used a lot in everyday life or at least items that can be taken out in public like mugs, pens or key rings help to increase the chances of someone seeing it and therefore increase the chance of them taking an interest in your company.</p>

<p>Use your <em>printed merchandise</em> to help bring in new customers or to at least get them interested, sending out merchandise to old customers is good, they help to improve the chances of someone recommending or talking about your company. In order for people to recommend your company, you need to have a good image for your company, sending out printed gifts to either loyal or new customers can help to achieve this.</p>

<p>Don&rsquo;t delay in sending out your printed&nbsp;merchandise&nbsp;here at Total Merchandise we have a range that you are sure to find useful.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/spring-into-spring-with-printed-merchandise</link>
      <pubDate>Mon, 08 Apr 2013 14:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Medical Merchandise To Help Your Customers' Health]]></title>
      <description><![CDATA[<p>If you&rsquo;re working in the medical profession, then get your medical merchandise that is sure to help out your patients.</p>

<p>In today&rsquo;s society, many people worry a great deal about their health, around 14% of the world&rsquo;s population have been reported to have severe hypochondria. All around the world people are giving different advice as to how to stay healthy and avoid diseases, what foods to eat and what products to avoid, it&rsquo;s really no wonder that people don&rsquo;t know which way to turn when it comes to staying healthy and steering clear of medical issues. Total Merchandise has a range of medical merchandise available to all of those who need it.</p>

<p><em>Medical merchandise</em> for doctors and other people that are in the health profession can be helpful when treating patients. We have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-hand-sanitiser" title="branded hand sanitiser">branded hand sanitisers</a> to help stop the spread of germs and possible infection. In the home, many people like to keep at least one bottle of hand sanitizer in the bathroom or kitchen available for when they are handling food or for when they have guests over.</p>

<p>If you want to take a more comical approach then there are syringe highlighters available in a range of colours and designs. For those who have problems with stress, there are stress hearts, stress doctors and stress beds which are a variation on the traditional stress ball design, there are also pill boxes available to those who have lasting conditions and relay on medication most of the time.</p>

<p>In the medical world, there are many people that need taking care of and to help people deal with conditions. <em>Medical merchandise </em>can be a great way to help with your patients as they may feel reassured that you care enough about them to send medical gifts that may help them in some way, even if it is just to provide a little laughter to their lives. Sending out medical gifts can help patients to feel like they are not alone when dealing with health issues. When sending out medical merchandise you need to think about what people are likely to use and who you are sending them out to, you need to think about if you are sending merchandise out to your employees or to patients.</p>

<p>So get your <em>medical merchandise</em> here from Total Merchandise today, they are high quality.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/medical-merchandise-to-help-your-patients</link>
      <pubDate>Fri, 05 Apr 2013 14:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts to build relationships]]></title>
      <description><![CDATA[<p>When building a successful business, relationships with customers and connection are important, so give them some corporate gifts to get them on your side.</p>

<p>The role of a corporate gift doesn&#39;t always have to be to increase advertising and awareness for your company or brand, they can be gifted to customers, employees and other associates with your business to help improve relations with you. Many companies think that promotional merchandise is a wait of time and money, and so choose to not send out gifts to their customers and employees, however, there are more to these gifts than meets the eye.</p>

<p>A good customer relationship is important to a business because, without customers, a business cannot survive, so sending out gifts can be a way to help with customer loyalty. Customer loyalty is a greatly coveted luxury in the corporate world because with it a company has business prospects. It also increases the chances of a person recommending the company to other people which increases exposure for the company and helps with the business. Corporate gifts that can be used on a daily basis are a good way to gain a relationship with the customer and get their loyalty, many smaller companies choose to go this route rather than large and elaborate advertising campaigns.</p>

<p>Sending corporate gifts to employees can help with job satisfaction, in today&rsquo;s environment it&#39;s important to keep your employees happy as without them the business would suffer. People in stressful jobs appreciate gifts like stress balls to help manage the stress that comes with the work, gifts for holidays are also a good idea. It also provides a company with a good reputation between employees and projects a positive image.</p>

<p>Corporate gifts can be all sorts of things depending on the area of business your company is in or on the season. Many of the popular gifts are key rings, pens, mouse-mats and mugs, these gifts are picked for more than one reason, they are used because for one they are popularly used items around the house and because they are also used a lot outside the house. Many companies like to use these gifts as a subtle form of advertising, a key ring or a reusable bag are likely to be seen a lot in public and therefore implant the company logo or name into the minds of other people.</p>

<p>So don&#39;t waste time, get your high-quality<a href="https://www.totalmerchandise.co.uk/" target="_blank" title="corporate gifts"><em> corporate gifts</em></a> today at Total Merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-to-build-relationships</link>
      <pubDate>Wed, 03 Apr 2013 11:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Economic Business Gifts to promote your brand]]></title>
      <description><![CDATA[<p>Now in the world, people are looking for ways to be more economically friendly and companies can do that too with <a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items" target="_blank" title="economic business gifts">economic business gifts</a> to promote your brand.</p>

<p>As the recession continues, many businesses are struggling to keep their heads above water, so controlling a budget is important if a company wants to see the other end of the economic hardship. It&#39;s important to know where to cut costs so that it doesn&#39;t affect business too much, for example cutting costs with the product and therefore decreasing its value is not a good idea, whereas cutting costs with a large advertising campaign and going with something smaller but just as effective is a good idea.</p>

<p><em>Economic business gifts</em> are a way that a company can promote their brand while keeping costs down, these gifts play a large part in the promotion and while some companies don&#39;t see the point in handing them out, there are many good factors that can come from promotional merchandise. Business gifts that last are a good idea to send out to customers as a gift is always gratefully accepted and welcome. This does a number of good things for your companies reputation, it makes people believe that a company cares, it gives people a positive association and it also increases the chances of a person recommending a company.</p>

<p>A smaller company is more likely to be handing out economic business gifts than a bigger one as they can&#39;t afford to spend a huge amount on promotion so if a company sent out items that people considered useful and that last, like mugs or calendars, the brand gets the exposure they aimed for without any of the extra costs an advertising campaign would have entailed.</p>

<p>If a company sent out a calendar as a promotional business gift, then it would most likely be hung on the wall somewhere open and easily in sight. As a result, anyone that visits the customers home will see it and therefore increase awareness for the company since not only the family of the customer will see the calendar. Another idea is reusable bags since in the current climate people are less inclined to throw away reusable bags and are more likely to use them when out and about.</p>

<p>So if you are looking for <em>economic business gifts </em>that are sure to get the job done then take a look around our Total Merchandise website and you are sure to find what you&#39;re looking for.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/economic-business-gifts-to-promote-your-brand</link>
      <pubDate>Wed, 03 Apr 2013 10:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Easter-Themed Promotional Stress Toys For Your Easter Campaign]]></title>
      <description><![CDATA[<p>With the Easter Holidays approaching, why not try handing out promotional stress balls to help the family gatherings go off without a hitch?</p>

<h2>Why Are Promotional Stress Balls Important At Easter?</h2>

<p>Easter&nbsp;brings&nbsp;families&nbsp;together often with the&nbsp;exchanging of&nbsp;Easter gifts and sitting together for a meal.&nbsp;For some people this can be a very stressful time, with the pressures of catering for many and&nbsp;spending money on purchasing gifts and food, this is where a promotional stress ball can help.</p>

<p>Professionals recommend items like stress balls to help relieve a person of any pent up tension and to stop any difficult situations. Easter is an exact example of situations that can be difficult for people that are particularly susceptible to stress, with lots of people being in one place, the pressure to impress and the addition of a cooked meal to deal with.</p>

<h2>Using Branded Stress Balls In Your Easter Marketing Campaign</h2>

<p>A recent study released by the BPMA explains that 96% of recipients said that promotional merchandise increases brand awareness with 55% of respondents being more favourable to a brand after receiving a promotional gift. In addition, branded merchandise that stands the test of time is unique, quality, usable and personalised because it makes the customer feel excited, valued and rewarded. This is where branded stress balls fall in place.</p>

<p>One of the many good things about promotional stress balls is that they are likely to be kept for a long time -&nbsp;children like playing with them and adults find it useful to have something available to take their stressful feelings out on. With your company logo or message printed onto each branded stress ball, it guarantees maximum brand exposure with every use!</p>

<h2>Easter-Themed Branded Stress Toys For Your Seasonal Campaign</h2>

<p>To fall in line with the traditional Easter dinner of a leg of lamb why not send your customers these fun Stress sheep, printed with your logo in up to stunning full colour! These branded Stress Sheep are also available in an eye-catching gold!</p>

<p style="text-align:center">[181056]</p>

<p>These Stress Rocking Eggs add a fun touch to your Easter marketing campaign. Available in a choice of red, blue, green or off white these unique stress balls are weighted so that they wobble back and forth on your customers&#39; desks when pushed. Print your custom design on the back in up to full colour for maximum impact.</p>

<p style="text-align:center">[191023]</p>

<p>If the Stress Rocking Eggs don&#39;t rock your Easter marketing boat then look no further than these Stress Eggs. Perfect for tying in with your Easter campaign, although they might not lay any eggs,&nbsp;these Stress Chickens are sure to draw attention to your brand!</p>

<p style="text-align:center">[182427]</p>

<p>To find your perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toy</a> for your Easter campaign, Total Merchandise has you and your customers covered with our wide range of stress balls - all waiting to be printed with your branding.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-for-school-holidays</link>
      <pubDate>Wed, 03 Apr 2013 10:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/51527854b92b7ea04bf0cc084f609182b1d06cea.jpeg" type="image/jpeg" length="325727"/>
    </item>
    <item>
      <title><![CDATA[5 Great Promotional Products for Attending the Races]]></title>
      <description><![CDATA[<p>Horse racing&nbsp;has a long history in Britain, so long in fact that it isn&#39;t possible to find an exact date as to when the first horse race took place. Horse racing has evolved over the years from chariot racing, a Greek and Roman sport, to what it is known as today.&nbsp;</p>

<p>Arguably the biggest race of the year with over 150,000 attendees and more than 600 million people watching the event on the TV, the Grand National takes place in April. Horse racing is&nbsp;the second largest spectator sport in the UK which makes it the perfect opportunity to increase your&nbsp;brand exposure.</p>

<h2>Why Should You Take Your Business To The Races?</h2>

<p>There are a number of items that attendees&nbsp;need to remember to take with them for any racing day. First of all, people&nbsp;will be taking cash with them&nbsp;- how else are they&nbsp;going to place those important bets?&nbsp;As there are so many people at the races, it&#39;s important to have somewhere safe to keep the cash, such as a wallet, or a bag.&nbsp;</p>

<p>We all know what British weather is like, which means attendees of&nbsp;the races&nbsp;should always be prepared. If the forecast mentions a chance of rain, taking an umbrella is a good idea. A day at the races means people will be outside all day, so they&nbsp;can&#39;t take any risks. If it is a very sunny day, then it&#39;s sensible to take some sunscreen and a pair of sunglasses.</p>

<p>All of these products create the perfect opportunity to promote your business and all the while being remembered for providing practical and useful items, which could also lead to brand loyalty.&nbsp;</p>

<p>Below we have listed some promotional product ideas that can add value to your clients day at the races.&nbsp;</p>

<h2>Belluno PU Wallet</h2>

<p>This branded wallet is a luxury, high-quality product that ensures brand exposure every time your customer places their bets or pops to the Prosecco tent.</p>

<p>[4011447]</p>

<h2>Fleece Blanket with Pouch</h2>

<p>Protect your client&#39;s grand attire, at the Grand Nationals, with a full-colour branded blanket and carry&nbsp;bag - perfect for picnic breaks.&nbsp;</p>

<p>[3011483]</p>

<h2>PE Disposable Rain Poncho</h2>

<p>Nobody wants to be caught in the rain, especially in&nbsp;that special outfit that has been planned for weeks, if not months! Be remembered for saving the day with a branded disposable rain poncho.</p>

<p>[184749]</p>

<h2>Double Compact Mirror</h2>

<p>Not only are these mirrors the perfect size for taking to the races, but your brand will also benefit from exposure every time it&#39;s pulled out for those little touch-ups! Not to mention they&#39;re available in a sleek silver and stylish rose gold.</p>

<p>[185277]</p>

<h2>Personalised Cufflinks</h2>

<p>The races often encourage a smart dress code. While women commonly sport&nbsp;hats - the more extravagant the better - men wear suits. Make the finishing touch with your personalised cufflinks.&nbsp;</p>

<p>[182933]</p>

<p>Horse racing offers the perfect opportunity to expose your business and build both brand awareness and loyalty. If you&#39;re looking for the best way to promote your company at the next races we have&nbsp;a vast range of <a href="https://www.totalmerchandise.co.uk/">promotional merchandise</a> tailored for your needs.&nbsp;</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-the-races</link>
      <pubDate>Wed, 03 Apr 2013 10:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8fc0e006ee53380594881545775934e1a52cd35b.png" type="image/png" length="1233893"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens as Executive Gifts For Your Corporate Clients]]></title>
      <description><![CDATA[<p>Everyone at some point or another has experienced the annoyance of needing a pen and not finding one, so send out <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens<em> </em></a>as executive gifts.</p>

<h2 style="text-align:center">Cross Century II Medalist Ballpen</h2>

<p style="text-align:center">[1049070]</p>

<h2>Why Are Promotional Pens Ideal For Executive Gifts?</h2>

<p>Some companies think it pointless to send out promotional merchandise to people, but to the smaller companies that haven&#39;t got the resources that the larger ones do, sending out these gifts can be a great way to get a company&#39;s name out in the open. With each gift a company sends, they are sending out an image of themselves and the promotional gifts can help create a positive association with the company.</p>

<h2 style="text-align:center">Cross Tech 2 Stylus Ballpens</h2>

<p style="text-align:center">[190701]</p>

<p>Promotional pens are one of the most popular promotional merchandise that companies choose to gift to people, they are also a good form of advertising so in sending out these gifts a company could achieve many goals other than customer satisfaction. On average pens are seen out in public a great deal, in an office, or a public place like a bank, the average pen also is likely to change hands a number of times so if your company branding was on a pen, it would most likely be seen and held by a large number of people.</p>

<p>In everyday life, people use pens all the time, whether it be to study, office work, home working or out and about. Printed promotional pens can be a great executive gift to loyal and important customers since, let&#39;s be honest, you can never have enough pens. Your company name on promotional merchandise can help to bring in new customers because when they see the company name advertised somewhere it aids human curiosity, they are more likely to look up the company or seek out more information about it.</p>

<p>One of the great things about promotional pens is that you can customise it a great deal, they can be all sorts of shapes, designs, sizes and colours. This means that a company can personalise the pen to fit the company or product image. It would be very easy to create a pen of unique design and make it stand out from the average looking ballpoint pen so that people remember the design and associate the pen with it. It also means that it doesn&#39;t matter what the company is or sells, a pen can be made to fit the field in which a company works.</p>

<h2 style="text-align:center">Pierre Cardin Clermont Ballpens</h2>

<p style="text-align:center">[194549]</p>

<p>If you&#39;re looking for promotional pens as Executive Gifts for your customers Total Merchandise has a wide range for you to choose from, just check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-as-executive-gifts</link>
      <pubDate>Fri, 22 Mar 2013 16:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f92a343f41a179765cd64abeb1760eab2e6d7ba5.jpeg" type="image/jpeg" length="207987"/>
    </item>
    <item>
      <title><![CDATA[Printed USBs you can't live without]]></title>
      <description><![CDATA[<p>If you want to make a mark in the corporate world, try handing out <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks"><em>printed USBs</em></a> and see your custom soar.</p>

<p>Promotional Merchandise plays a large part for smaller companies, some companies can&#39;t afford big lavish advertising so they have to be more creative, gifting these objects can be a form of advertising in place of a large campaign. There is a lot of choice for a company when it comes to picking out your merchandise, things like pens, bags, mugs and mouse mats are the most popular but printed USB&#39;s are coming into the running as well.</p>

<p>Printed USB&#39;s are becoming more and more popular with companies as promotional gifts to send to their customers, and it is with good reason. A USB drive is to most people a very valuable object since it is used to store or back up their important files so when a person gets one, they are likely to keep it for a while.</p>

<p>The good thing about USB&#39;s is that they are associated with high value even though they can be really cheap, they also can be all sorts of shapes and sizes and you can pick from high memory or low memory drives and also customise it to fit the field in which your company is working. If you worked in the Medical industry, you could have needle-shaped USB&#39;s, or you could go for a more traditional look for the USB drive you choose.</p>

<p>Handing out printed USB&#39;s to your customers or employees can have a positive effect on the impression of your company, many people with office jobs or jobs that require storing a large number of files can&#39;t live without their USB drives, the same goes for college and university students. Giving USB&#39;s to those who need them can put your company in a very positive standing with that person and makes them more likely to stay loyal to you.</p>

<p>Because a USB is used to transfer files from one place to another, you will quite often see one in the vicinity of a computer since many computers are out in public like a library, there is a good chance that a printed USB can help to make your company much more well known and therefore can help bring in new customers.</p>

<p>So if you want printed USB&#39;s to suit your company, Total Merchandise has a ton of choice for you to take your pick.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-you-can%27t-live-without</link>
      <pubDate>Thu, 21 Mar 2013 16:11:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Mouse Mats Play an Important Role in The Office and At Home]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mouse-mats-and-coasters" title="promotional mouse mats">Promotional Mouse Mats </a>are one of many great ideas when handing out promotional gifts to the public.</p>

<p>Recently it has been said that promotional mouse mats play an important role in almost all modern households. Many people own mouse mats these days, if it isn&#39;t for their computer it can be for their laptops when they use them. They are out in the open all the time and considering that people are spending more and more time on the computer these days, mouse mats are used widely.</p>

<p>When a guest enters another person&#39;s house, they tend to take in all their surroundings, especially if it is somewhere new. Promotional Mugs and pens, for example, are good but when it comes to the promotional side of things, they tend to be put away in places like cupboards and drawers until they are needed. This is where the use of a promotional mouse mat can come in handy, because if they are being used, the chances are that they will live in plain sight for everyone to see, whether they be residents or guests.</p>

<p>Mouse mats are not only used at home, but many workplace offices also have them and we all know that an office can be a crowded place, so if it was a promotional mouse mat, imagine the number of people that would likely view it and therefore start to familiarise themselves with your company, brand or logo. The good thing about an office is that it sees new people that can be visitors or employees a vast majority of the time, this means that a mouse mat can provide a company with a lot of exposure. It can also provoke curiosity as to what the company is for, prompting people to look up the company and can lead to new business.</p>

<p>There is another advantage to promotional mouse mats than just exposure, and that is the fact that they can be all sorts of designs, shapes and sizes. They also provide you with a lot of space to personalise them to your needs. This provides you with the option of being able to make the mat as stand out as you like, and wacky or novelty designs are becoming more popular now, it can really help you to stand out.</p>

<p>So if you&#39;re looking to get ahead with your own <em>promotional mouse mats</em>, Total Merchandise can provide you with what you&#39;re looking for.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mouse-mats..-enough-said</link>
      <pubDate>Tue, 19 Mar 2013 10:17:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Prepare for The Crazy British Weather with Promotional Merchandise]]></title>
      <description><![CDATA[<p>Today the seasons seem to be shifting, snow is appearing as late as March and spring seem to be waiting to show its face, but don&#39;t fret as there is plenty of room for promotional merchandise.</p>

<p>With the weather being so unsettled there is an opening for companies to send out weather-related promotional merchandise to their customers. An example of this is that with the snow and rain still coming down heavily, giving <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-umbrellas" title="branded umbrellas">branded umbrellas</a> to customers would be one way to gain customers&#39; satisfaction. Many people like to keep an umbrella in their car, at the office and at home, because if you have just one, there will be an inevitable point where a person will need it and won&#39;t have it.</p>

<p>Another idea is products for spring cleaning with it being March and the appearance of Sunny days are becoming slightly more frequent people are going to be cleaning out their homes during the month and therefore they will be needing more cleaning supplies, especially the people that put off doing any heavy duty cleaning until spring. There is also the fact that spring cleaning items will be kept until either broken or lost so if you provide the customer with something that lasts, you have a chance for a good deal of advertising while they are using the item.</p>

<p>There are many good things about the larger promotional merchandise like umbrellas or dustpans and brushes is that there is plenty of space for advertising a company or product. Umbrellas especially represent a great deal of promise as their use is designed for outside, and since the British weather revolves mainly around rain, wind and snow at the moment, the chances are that a promotional umbrella will be seen out of the house a great deal.</p>

<p>If you like to stock ahead of time, it may be a good idea to purchase summer-themed promotional merchandise. T-Shirts are a good idea. Another is face spray, Aand there are inflatable pool toys, all of which can be used in the hot days ahead. Many summer items are seasonal, most people wouldn&rsquo;t think to buy them because they would only be used a couple of months of the year, however if it is gifted to them, the chances are they will keep it to use for many future summers and in doing so it can increase the companies standing with the customer.</p>

<p>So if you&#39;re looking for <em>Promotional Merchandise</em> that compliments England&#39;s crazy weather then Total Merchandise can provide you with high-quality items to impress your customers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-crazy-british-weather</link>
      <pubDate>Tue, 19 Mar 2013 10:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Every company needs Printed USBs]]></title>
      <description><![CDATA[<p>When stocking promotional merchandise for your company, don&#39;t forget to buy your companies very own <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">Printed USB drives</a>.</p>

<p>So, what is so good about sending out promotional merchandise to your customers? Well, it increases customer loyalty, it helps with advertising and company awareness, for most small companies and even the larger corporations sending out promotional gifts is their most used method of advertising.</p>

<p>When competing in the corporate world, Bigger companies have the advantage that they can afford big, elaborate advertising campaigns. Smaller companies don&rsquo;t have the resources or the money to do that sort of advertising so promotional merchandising and sending out branded gifts is a way that they can get a leg up and compete for customers and business.</p>

<p>There is a great deal of promotional merchandise on offer for companies to try to increase brand name and customer awareness. When it comes time to stock up on your companies merchandise printed USB&#39;s are a good way to go and there are many reasons as to why they are good to have and send out to people.</p>

<p>Printed USB&#39;s are becoming more and more popular as the world advances into a more technological age, they are used widely by students, office workers and home workers. So there is a large amount of demand for them it is likely that once in everyone&#39;s lives they will either buy, require or use a USB in some way.</p>

<p>USB&#39;s are associated with a high value, because of what they are a company can customise them to have high memory, low memory or even change the shape to their area of business. The only set back to a USB is that they are small, so if you choose not to get a high colour design, your brand name or logo is likely to stick out more.</p>

<p>USB&#39;s are used to transport data from one computer to another, so the chances are that they will be taken out of the house and used in public at some point of the time. The fact that they are likely to be used outside the family home creates exposure for your company and it also helps people to remember your brand name, therefore, increasing the chance for more business and custom.</p>

<p>Every company needs <strong>Printed USB&#39;s</strong> as part of their promotional merchandise campaign, so don&rsquo;t miss out as Total Merchandise can give you what you need.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/every-company-needs-printed-usbs</link>
      <pubDate>Tue, 19 Mar 2013 10:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts To Extend Your Brand Awareness]]></title>
      <description><![CDATA[<p>When you are just starting out or if you have a small company, you need all the help you can get when getting your brand and name recognised, this is where corporate gifts can help to achieve that goal.</p>

<p>It is well known that corporate gifts or promotional merchandise are a great form of advertising, there are very little other ways that can be as effective with marketing your organisation in comparison to the giveaways. Provided you pick the item that is most effective for your brand you can get a great deal of business and awareness just by handing out promotional merchandise. If you decide to increase your brand/product/company business by investing in corporate gifts then they can be all types for example mugs, USB&#39;s, bags and pens are just a few of the items on offer to help increase your custom.</p>

<p>There are many things you need to consider when picking the right items to hand out, mostly you need to think about what goals you want to achieve with these items. For example, you need to think about the number of people you will be giving them to so whether it be a large crowd or if you want to keep it small so for loyal customers or employees and so on.</p>

<p>If it is exposure and to increase the popularity of your company, you would be better off looking for mugs, bags and keyrings as they are commonly used promotional items that can also be taken out of the house and therefore helps to invoke curiosity in people about what your company is or what it may do. If you are looking to extend customer loyalty or reward it, then you should look for items that they can find useful on a daily basis which is high quality, this way the customer associates you with a positive attitude. All of these factors will directly affect how many you need to purchase and the amount you are able to spend on quality and branding.</p>

<p>If you are looking for an effective way to help with lifting your reputation or if you just want to be known to a larger public then Total Merchandise can help. We can provide you with a large cost-effective and high-quality choice of promotional merchandise and corporate gifts that are sure to provide you with just what you need to get the job done.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-to-extend-your-brand</link>
      <pubDate>Wed, 13 Mar 2013 15:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items for A Business Spring Clean]]></title>
      <description><![CDATA[<p>With the spring time coming up fast and with it comes an opportunity for giving out promotional items. Around this time there is an opening for promotional hand outs.</p>

<p>Handing out promotional items can help in a number of positive ways which can put your company in a good position, they can increase branding for your company, help with customer loyalty and openly advertise your company in a better way than other forms of advertising. Many companies choose to take advantage of the seasons, different celebrations with different promotional items that can help with the companies image.</p>

<p>Spring cleaning is a practice where people thoroughly clean their house when spring starts (so around March), its most common use for a spring clean is to fully clean the house from top to bottom, to throw out any unwanted clutter and to sort any heaped messes that people may have been leaving. Spring clean dates back to the Jewish practise of thoroughly cleansing the house for springtime and the passover. While today the meaning and practise of it is more for practical use, and less for religious purposes.</p>

<p>Many people use the spring cleaning as reason to clean what they may have been putting off or procrastinating with because the job seems to big or unpleasant. Physiologically we have come to belief that if there is to be a time to do the cleaning, its springtime. In addition if there is a time to do jobs such a redecoration or remodelling it will often start in springtime and some times not on purpose.</p>

<p>Promotional Items fit into a spring clean with the handing out of cleaning aids such as dustpans and brushes, cloth dusters with your company name on them, computer cleaners and so on. Total Merchandise offer a range of promotional cleaning products that can help to boost your brand and hold a lot of promise for use, customer satisfaction and so on. Sending out promotional items that can help with a spring clean is a good investment as people may be short on certain items and in sending them items they may need, you are putting your company in a good image and increasing the chances for new customers, which, lets be honest, is the whole point of promotional merchandise. So don&#39;t hold out, so if you want to invest in some promotional items for the spring cleaning hype then Total Merchandise can provide you with high quality merchandise that is good for you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-for-spring-clean</link>
      <pubDate>Fri, 08 Mar 2013 13:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate gifts to strengthen your brand]]></title>
      <description><![CDATA[<p>Everyone knows that promotional items are perfect for marketing, so why not give corporate gifts to your most loyal customers or potential customers? The giving of a corporate gift can mean that you not only build up your brands reputation, but also strengthen your relationship with existing customers.</p>

<p>Within the corporate world, there is very little better ways of marketing your organisation than through the use of corporate gifts. When used properly, they can provide companies with the chance to strengthen their relationship with existing stakeholders and the chance to attract new customers. On top of this, they can create goodwill and promote your organisation effectively to new customers. It is quite simply one of the best ways to convey an important marketing message.</p>

<p>If you choose to give corporate gifts, they can be all manner of items. Whether you decide to reward your staff with an incentive, or you specially pick one of your customers to receive a special gift, the possibilities are endless. The only limit to your gifts is your budget and creativity. However, even if you have a low budget, then you can still give away executive gifts.</p>

<p>The items you choose are dependant on many different factors, for example, will you be giving out your corporate gifts to lots of people? Or perhaps just selected customers and employees? Whom you decide to give your products to will depend on how much you have to spend on the products. At Total Merchandise we believe that corporate gifts should be different to printed giveaways, as there is more selection to whom they are given too. For example, if you are giving products to your entire customer base, then you are likely to spend very little. In comparison, if you are giving products to a select few, they you may spend more and these will be considered gifts.</p>

<p>Whilst gifts can build relationships and create a good reputation for a brand, they can also increase sales. Many businesses choose to use corporate gifts as a form of sales promotion to encourage more sales. Whilst this is a good use of promotional items, you should consider first and foremost that you are giving away a gift. This will leave your customers thinking about you in a much more positive light.</p>

<p>If you are looking for a way to improve your reputation, or attract loyal customers, then consider using corporate gifts.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-to-strengthen-your-brand</link>
      <pubDate>Wed, 06 Mar 2013 15:22:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Giveaways for Easter]]></title>
      <description><![CDATA[<p>With Easter fast approaching many companies are preparing for the next big seasonal event, why not consider printed giveaways as part of your Easter antics? There are many ways and merchandise that can be used to celebrate Easter and help with advertising.</p>

<p>Traditionally Easter is celebrated on a Sunday. Christians celebrate it to commemorate the rising of Jesus Christ from the dead. Easter has now stretched and is celebrated by non-Christians as well but the celebration has a slightly different meaning. The egg (Easter Egg) and the rabbit (Easter Bunny) are symbols of springtime and rebirth &ndash; new life - along with the custom of giving flowers like daffodils.</p>

<p>With Easter having expanded into such a large holiday which is celebrated by all kinds of people, it is almost as popular as the Christmas holiday, so the image of a company sending out Easter-themed promotional merchandise or even just typical merchandise as an Easter gift can create a wide amount of positive thought for the company and therefore increase customer loyalty and even general business transactions for the brand.</p>

<p>The distribution of Easter merchandise often starts well before Easter, the eggs appear on the shelves of supermarkets in early March and promotional advertising starts not long after that. So there is a great deal of time to make the most of the Easter holiday, even for the smaller companies that are less profitable than the big corporations.</p>

<p>The commercialisation of Easter has given corporations an opening to take advantage of the holiday with promotional products and advertising. Branded Easter eggs, Easter gifts, and flowers are the more common ways that most companies look to boost their sales. For the smaller ones, its not as easy to do, printed giveaways or promotional gifts are a good way to commemorate Easter.</p>

<p>Printed merchandise is a creative way to get your company name and/or brand into the public eye, the benefit to distributing merchandise like printed giveaways is that you can target a large audience but at a reasonably low price. This means that the return on the investment you make in promotional merchandise can actually be more profitable than traditional methods of marketing.</p>

<p>So if you&#39;re thinking of making the most of the Easter holiday and you want to try and increase your brand&#39;s image, then consider Total Merchandise for Printed giveaways that are sure to impress and never disappoint.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-easter</link>
      <pubDate>Tue, 05 Mar 2013 12:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why use Promotional Key Rings?]]></title>
      <description><![CDATA[<p>Promotional Key Rings is considered one of the best forms of physical advertising, they are small, can be all sorts of interesting designs and out of any promotional merchandise stand the most chance of being taken out the house.</p>

<p>Considering how often an active person will hold a bunch of keys in their hand every, since most people prefer to have all their keys together or on one ring, its a good bed that they will be used in public. So with a promotional key ring attached, you can turn the customer into a walking advertisement, promoting your brand and/or product where ever they go.</p>

<p>When companies look to purchase promotional merchandise, they look mainly at what will do the best job of completing targets the company has set whether it be a peek in profits, sales or awareness for the brand. Promotional key rings can tick many of the boxes companies are looking to fill when buying the merchandise, they are light, travel easy, and used mainly outside the house.</p>

<p>Rings have become very popular over the years with people looking for pretty things to attach to their key chain. Its unsurprising that most, if not all, households will have at least one set of keys with some sort of key ring attached. The good thing about this is that promotional key rings are very often used, most car keys alone have a promotional key ring symbolising make of the car they own.</p>

<p>Some businesses, if they are able to, spend a great deal on a company brand, so when you&#39;re thinking about what promotional items to purchase. While some are more visible than others, key rings are by far used the most often in every day life which gives it an instant advantage from other merchandise. While something like a pen or a bag can be used often too, they wont always be taken out the house, bags get cluttered or put in a cupboard and forgotten about, and pens can often get lost. The simple fact is that you are far more likely to lose a pen than your keys, which is where keys rings can be such an advantage.</p>

<p>So if you&#39;re looking at what promotional merchandise will be best for you, think about the advantages a promotional key ring can offer you and take a look around our website, we offer a huge range in style and variety that wont disappoint.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-use-promotional-key-rings</link>
      <pubDate>Mon, 04 Mar 2013 13:31:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens Nothing Writes Better]]></title>
      <description><![CDATA[<p>When looking at supplying your company with promotional merchandise, you need to think about what will last with your customers, so things like <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" title="Promotional pens">promotional pens</a> are a good idea to stock.</p>

<h2>The Benefits Of Using Printed Pens To Promote Your Brand</h2>

<h2>1. Everyone Will Need A Pen At Some Point</h2>

<p>Even in the world today, when you can easily make a note on a phone or electronic storage device, the need for a pen still arises on a fairly regular basis, whether it be filling in a form at the bank or simple office work. At one point or another, you may find that you can&#39;t find a pen anywhere. Then there are some people that take pens where ever they go, so why not make it a promotional pen?</p>

<h2 style="text-align:center">Super Hit Ballpen</h2>

<p style="text-align:center">[191959]</p>

<h2>2. They&#39;re Low Cost</h2>

<p>Many companies have a high budget for investing in promotional merchandise and can, therefore, invest in a range of items. For the smaller companies, there is a much lower budget which then brings up the question of what can they get that will get the advertising done in an effective way? There is also the fact that when you invest in something you want it to be good quality, so your promotional pens or mugs, etc., would have to be chosen carefully since you don&#39;t want the item breaking on the customers.</p>

<h2 style="text-align:center">Curvy Ballpens</h2>

<p style="text-align:center">[182067]</p>

<h2>3. They&#39;re Portable</h2>

<p>When it comes to promoting your business and its at a point where it&#39;s very small or basic, promotional pens are a good place to start out with when you&#39;re looking at what merchandise to purchase. They are used regularly and people tend to carry them around so while its a more subtle form of advertising than say, promotional bags, it gets the company name out there as pens tend to be passed from person to person.</p>

<h2 style="text-align:center">Lowton Torch Stylus Ballpens</h2>

<p style="text-align:center">[188508]</p>

<h2>4. They Will Be Seen</h2>

<p>Promotional pens and bags are considered the most visible form of promotional merchandising, so when starting out you can start with pens and then branch out later on when your company is on a higher profit margin and can, therefore, afford more promotional merchandise. Not only can using pens to help with your companies image but to get people to take more notice of the pens but a wacky design can make them stand out in a way other pens may not.</p>

<h2 style="text-align:center">Supersaver Photo Ballpens</h2>

<p style="text-align:center">[188697]</p>

<p>So if you&#39;re looking to stock up on our promotional merchandising, don&#39;t underestimate the value promotional pens for your advertising campaign and don&#39;t miss out on the wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pens</a>&nbsp;we have on our website. Be sure to fill out the form to receive a rapid quote or give us a quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-nothing-writes-better</link>
      <pubDate>Fri, 01 Mar 2013 14:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2495e6cc1ed82a0e9516bb5d49cd551045186e20.jpeg" type="image/jpeg" length="396414"/>
    </item>
    <item>
      <title><![CDATA[Leave A Lasting Impression of Your Hotel with Promotional Merchandise]]></title>
      <description><![CDATA[<p>Although it may not feel like it, Spring time is getting closer, and many people are starting to book up their Summer holidays, which means that hotel owners need to start thinking about printed merchandise.</p>

<p>As the weather remains cold, many people are starting to book holidays abroad to get some sun. As the economy still looks weak, lots of people are choosing to holiday at home in the UK this year. The Summer of 2012 showed a lot of the country how beautiful the UK really is, and has meant people are much more interested in visiting different parts of it. Not only does holidaying in the UK mean you can visit parts which you haven&#39;t previously, but it also saves a lot of money. This means if you are a hotel owner then you should invest in promotional items to bring people into your hotel.</p>

<p>Visitors are generally attracted to one of three things when choosing the hotel they stay in. The first is likely to be the cost of the hotel. After the Summer of Sports and Royal engagements last year, more people are choosing to visit Britain and lots of hotels may be increasing their prices to suit demand. The location of your hotel is another factor which visitors would consider, however this isn&#39;t something which can be done much about. The third and final way you can promote your business is through advertising and branding your hotel.</p>

<p>How you brand your item is very important in the hotel industry as it can set you apart from other hotels. Just in London alone there are over 2,000 hotels so unless you are part of a well known chain with lots of money to spend on advertising, you can struggle to get noticed. Advertising is very important as it can attract new customers, but what is the best way to advertise your hotel? Advertising a hotel can prove to be very expensive, but you could simply give out promotional key rings at events or by sending them via post to previous visitors. Whilst previous visitors may not return again, they may pass your details onto one of their friends who may visit your hotel.</p>

<p>Advertising a hotel is very important, as you need to show the public you are actually there. One of the best ways to do this is through the use of printed merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-hotel-owners</link>
      <pubDate>Thu, 28 Feb 2013 08:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Build Your Startup Business with Branded Gifts]]></title>
      <description><![CDATA[<p>As we are just starting to come out of the current economic downturn, we have started to see more businesses starting to spend money again on advertising. One way of advertising and marketing your business is through the use of branded gifts.</p>

<p>One thing which many businesses don&#39;t consider is that you really need to spend money to make money. It&#39;s an age-old saying, but one that really works. Whilst companies that are already popular and known are able to rely on word of mouth for advertising, all of these companies have needed to first spend money to get to that point. You can&#39;t start a business without first putting money into it to get it noticed. One of the cheapest ways to do this is through the use of branded gifts.</p>

<h2>Choosing The Right Branded Merchandise For Your Business</h2>

<p>There is a huge variety of items you can choose to promote your business with, whether you choose cheaper items such as pens or more expensive items like desktop gifts. Any product you choose will be appreciated by your customers, but you should carefully consider how they will help your organisation.</p>

<p>If you are just starting out, then it is going to be better to purchase cheaper items in bulk. This means items like pens, pencils, and keyrings as&nbsp;you can reach a much wider audience with your items.&nbsp;Tn comparison, if you were to spend your budget on more expensive items then, whilst they are likely to be appreciated, you are only going to be reaching a certain amount of people at any one time.</p>

<p style="text-align:center">[183847]</p>

<p>Pens are always popular as forms of merchandise, because of the cost of them and the amount you can purchase. They also give a great advertising space, and you can print them in your company colours. Using promotional pens meand you can make them bespoke and relevant to your business. For example, if you own a shop, you may want to put a map on the pen, or a product advertisement, there are many different options available.</p>

<p style="text-align:center">[186927]</p>

<p>Are you looking for the ideal branded gifts for your startup business? Get some inspiration with our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/small-business">promotional merchandise for small businesses</a>. Fill out the Rapid Form quote or give us a call!</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/building-a-business-with-branded-gifts</link>
      <pubDate>Tue, 26 Feb 2013 12:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1d882307d62ec8951a536c1e8eeda539c69737b3.jpeg" type="image/jpeg" length="595601"/>
    </item>
    <item>
      <title><![CDATA[Easter Promotional Merchandise Items]]></title>
      <description><![CDATA[<p>Easter is coming early this year so it&#39;s time to think about your Easter promotional merchandise items already.</p>

<p>Promotional items are a very important form of advertising for many different businesses. It is considered to be a very successful technique as everyone likes to receive a gift. Even if you have printed your branding over it, it will still be free which means it will still be enjoyed. There are promotional items for every occasion and every budget, which means that you simply need to decide on the holiday you are celebrating.</p>

<p>If you use promotional gifts within your company, then you should consider how to organise the marketing to get the very best results. There are lots of different things you should consider when choosing your promotional gifts. First of all, how much are you willing to spend on the items? Secondly, when will you be ordering them and will they get to you quick enough? For example, you don&#39;t want to be giving out sun hats in the Winter! However, there are different holidays which take place throughout the year which you can choose to celebrate, such as Easter.</p>

<p>Easter is a very busy time of the year for marketing, with companies and organisations sending out Promotional Easter Eggs and other Promotional chocolate items to clients and staff to thank them for their business and hard work. Promotional gifts are a really effective way to raise awareness and promote brand so you should always consider using them as part of a marketing campaign.</p>

<p>Easter is a Christian celebration which commemorates the resurrection of Jesus Christ. With this in mind, Easter means rebirth and the start of a new life, which is why the giving of an egg is normally popular. People who choose to celebrate Easter will usually have Easter egg hunts for children and give chocolate eggs to friends and family to remind them of the Easter message of hope and life. As well as the general Easter Eggs, you can also give other gifts to commemorate the special day.</p>

<p>Giving chocolate and sweets is a big part of celebrating Easter, which means that promotional sweet tubs will always be popular. We have many different sweet tubs available on our website, which offer a large branding area. The advantage of giving sweets as a promotional item is they will not be thrown away like other items may be. No one can resist sweets, so they will always be eaten or given to someone else to enjoy. This is even better as you are spreading your brand message even further.</p>

<p>For Easter promotional merchandise have a look at our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/easter-promotional-merchandise-items</link>
      <pubDate>Mon, 25 Feb 2013 08:51:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Custom Merchandise for Restaurants and Cafes]]></title>
      <description><![CDATA[<p>If you go to any well known caf&eacute; or restaurant, then you will automatically think about the custom merchandise they use, so as a caf&eacute; owner why should you miss out?</p>

<p>Lots of people are under the false impression that using promotional items within their caf&eacute; or restaurant will cost a fortune, however this isn&#39;t the case. You can purchase custom merchandise very cheaply meaning that there is no reason why the napkins and mugs, at least, should be branded within your caf&eacute;.</p>

<p>If you are completely new to customer merchandise then the first step for you is to purchase mugs to be used within your caf&eacute;. These prices can vary, which means you can decide on the quality of your mugs depending on the budget you have available. There are lots of designs you can choose from, and you can design them in any colour, which means that you can style them within your brand colours and print with your company logo.</p>

<p>If you don&#39;t quite want to stretch to mugs, then you may decide instead to use takeaway cups, or even just takeaway cup sleeves to ensure your customers don&#39;t burn themselves. Paper cup sleeves are great to add a design to what otherwise could be just a boring cup. This is even better branding for your business, as the cup will be taken away from the shop which means it will be seen by many other people.</p>

<p>Branded napkins are also great promotional ideas, they can be purchased in a very high quantity and be branded with your company logo. These can also be in different colours, so can match the brand image you are trying to portray. Napkins are always going to be used, so are a guaranteed advertisement for your brand.</p>

<p>Once you have decided on the promotional items you want to use, then you are already one step ahead of other local competitors. You could even follow the lead of leading high street coffee chains by selling travel mugs, coffee and different syrups. However, it is vitally important that you are well established before you start trying to sell promotional items, as people are unlikely to want to buy an item from an unknown brand.</p>

<p>There are many different items on our website which can improve your branding, so if you are looking for custom merchandise then have a look at our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/custom-merchandise-for-restaurants-and-cafes</link>
      <pubDate>Fri, 22 Feb 2013 14:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Branded Gifts To Truly Treat Your Customers]]></title>
      <description><![CDATA[<p>Everyone likes to receive a gift, whether it&#39;s a gift given for your birthday, Christmas, or just a branded gift given to you by a company. Either way, a gift is guaranteed to raise a smile from your customers which makes it a great investment.</p>

<p>Branded gifts are a great way to get your organisation noticed, without having to pay for extensive advertising through television or radio. Some organisations even pay a fortune for marketing campaigns. However, at a time when many people are tightening their wallet strings, and being more careful with money, your business really needs to look at how they can get their name out there without the need for extensive advertising campaigns.</p>

<p>Every company dreams of being recognised simply for their branding. If you look at the biggest companies in the world, they often don&#39;t even need to use their company name, they are simply recognised by a symbol or logo. This shows how influential investment can be, however, not everyone has the same capital available as these large organisations.</p>

<p>Once you have chosen to invest in branded gifts, you need to decide carefully which gift to choose. Consider first, what is the one item you would not want to live without? If you are able to choose an item that will be used everyday, then&nbsp;you are almost guaranteed brand exposure. Perhaps you would like to give away a comb, or a mug, perhaps even an umbrella to shield your customers from the rain. Everyone loves something free, but a freebie is even more appreciated when it is also something useful.</p>

<p>Sending out everyday gifts will ensure you are offering your brand maximum exposure as the item is used and seen on a regular basis and more people are seeing your brand name. However, simply seeing your brand name may not be enough, people need to actually know what your organisation does. How many times have you seen a friend using a branded item and wondered what the organisation actually does? It&#39;s human instinct to be curious, which means that once someone has seen your branding, they are likely to want to know who the organisation is and what they sell. This is especially true if your design is creative and shows off your organisation.</p>

<p>There are lots of advantages to giving away branded gifts, if you require any assistance then please call us at Total Merchandise, where we will be happy to assist.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-to-treat-your-customers</link>
      <pubDate>Thu, 21 Feb 2013 08:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Stress Balls]]></title>
      <description><![CDATA[<p>The majority of us will be confronted with stress at least once in our lives, however much we try to avoid it. This is where the use of promotional stress balls can assist with your customer&#39;s health.</p>

<p>It is commonly known that stress can seriously affect our health if left untreated. Most of us are confronted with stress even if we try to avoid it, therefore it is urgent that we deal with the problem and start to manage our stress before it&#39;s too late.</p>

<p>There are several different ways you can combat stress, and the majority of them do work. It is very dependant on how the individual person can handle stress. For example, some people may find that they need to undertake stress release sessions in order to combat their stress. As a short term stress managing tactic, the use of stress balls is very popular.</p>

<p>The use of stress balls is an ancient concept. Nowadays you can get a stress ball in any shape, and made from soft materials with a high-density foam inside. To use them, you need to squeeze and manipulate them in your hand. By doing so, you can release some of the tension builds up in your muscles, which is great for de-stressing.</p>

<p>Stress balls have been used in Chinese medicine for many centuries. Traditionally they were very heavy and made from metal, or often wood. They were sometimes hollowed out to include small balls inside which make a sound when rolled in the hand. In Chinese medicine, they work on the presence of Chi, which is believed to be an energy that permeates all things. It is believed that poor flowing Chi in the body could lead to ill health of mind, body, and spirit. The bells within a stress ball are believed to aid Chi and balance energies.</p>

<p>People often ask whether modern stress balls actually work. Research shows they are a powerful tool in the managing of stress. The continuous action of muscle contraction and relaxation and help to relieve muscle tension. As well as this, the rhythmic action of squeezing the ball can regulate breathing, promoting relaxation. They are also used in the rehabilitation of injuries, this is because they strengthen the muscles of the hand with continued use, and are used effectively as a physiotherapy tool.</p>

<p>If you want to promote your business effectively, have a look at the promotional stress balls on our site.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls</link>
      <pubDate>Wed, 20 Feb 2013 15:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Show Professionalism with Printed Conference Folders]]></title>
      <description><![CDATA[<p>When managing a business, creating the right image is one of the most important factors, so why not use printed conference folders to show your commitment to the professionalism of your business?</p>

<p>Using printed conference folders is perfect for creating a professional brand image, as well as giving your business a great brand visibility. If you are choosing to target professionals, then conference folders can make all the difference when attracting your new customers.</p>

<p>If you consider the benefits of a conference folder, you will realise how useful they actually are. First of all, they are able to hold all your documents together in one place, and in a well-timed, organised manner. This can make your overall day easier, as you are spending less time actually looking for items. If you are a particularly disorganised person, then a conference folder could be a lifesaver.</p>

<p>Once you have decided to use folders within your organisation, you need to decide on the style of folder you would like to use. There are many different conference folders available, in many different styles.</p>

<p>For example, you may require a folder which includes a notepad and pen for taking notes. If you are attending a business meeting then you may also require a calculator which can work out your budgets. Depending on the folder you choose, it can include each of these items, showing how practical conference folders can be.</p>

<p>As well as this, conference folders are very portable which makes them even more popular with businesses. This is because it is spreading your brand message, in professional and often important places. It isn&#39;t very often that you will take a conference folder to a supermarket for example. Wherever you take your folder, it is likely to be in a business sense so you will be promoting your business to all of the right people.</p>

<p>It is said that first impressions are the most important factor in meeting anyone. This is because a person can make their mind up about you and your organisation within the first thirty seconds of meeting you. For this reason, you need to ensure that your conference folder is high in quality and of the right professional status you want to project.</p>

<p>So, as you can see, printed conference folders are one of the best ways to promote your business on a professional scale, whether they are used within trade shows or at business meetings, they will promote professionalism.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/show-professionalism-with-printed-conference-folders</link>
      <pubDate>Tue, 19 Feb 2013 16:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise for Good Corporate Social Responsibility]]></title>
      <description><![CDATA[<p>According to recent research, all organisations should be practicing an effective Corporate Social Responsibility (CSR) policy, and what better way to promote your CSR agenda than through the use of branded merchandise?</p>

<p>It has become increasingly necessary for businesses to set out CSR agendas, as consumers are starting to become more aware and alert to businesses acting unethically. It is no longer ethical for businesses to simply sell products, they must also prove they are selling ethically and responsibly. The increase in the use of social media means that everyone now has a voice. Negative and derogatory comments can fuel conversations online, making organisations more accountable for their actions than they ever have been.</p>

<p>Many organisations see CSR as a drain on resources, believing they don&#39;t actually need it, however, there are many business benefits of having a good CSR policy. This is especially true as people are more and more aware of environmental issues, and unethical working. In fact, a recent survey stated that 88% of customers said they were more likely to buy from a company that supports activities to improve society.</p>

<p>With this in mind, a good CSR policy can really help to win new business. If you are showing a good CSR policy that your competitors aren&#39;t showing, then you will be more likely to win their business. This is because your business will benefit from an improved reputation and general standing. If you promote your CSR policy in the right way, you can generate really positive publicity and media opportunities which will further spread brand awareness.</p>

<p>Of course, it&#39;s not just new customers whom you should be concerned with, but also your existing customer base. Whilst your existing customer base may have been with you for many years, they will start to consider how well you treat your customers and your environmental agenda. By having a good CSR policy, you can develop and enhance your relationships with customers, as well as with your suppliers and other stakeholders.</p>

<p>So how can you promote your CSR policy ensuring all the necessary people see your campaign? Why not use branded merchandise? You could send the items to your existing customer base, as well as sending them directly to potential customers. These can be eco-friendly gifts that will show your organisations commitment to the environment.</p>

<p>Have a look at our website for branded merchandise ideas.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-good-csr</link>
      <pubDate>Mon, 18 Feb 2013 15:13:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Ideas for successful Printed Giveaways]]></title>
      <description><![CDATA[<p>A giveaway to customers is a nice way to show your appreciation to those who have used your business, so how can you use printed giveaways to your advantage?</p>

<p>Whilst you may not realise it, giving away gifts to customers is one of the most effective forms of marketing. Not only can it provide valuable leads, but it can also increase loyalty with current customers. In order for this to happen, you need to plan your printed giveaways carefully in a way which can please your customers and improve sales.</p>

<p>First of all you need to decide what it is you want to give away. For some industries, choosing what you want to give away is very easy, however if you work in certain industries you may find it difficult. For example, if you work for a car dealership, you won&#39;t want to give away a free car! In this case, it is better to look at promotional products. There are many different items you can customise with your companies logo and give away. These include promotional mugs, printed pens and many other products. The best thing able these is that they are very cost effective and proven to be successful marketing tools.</p>

<p>Once you have decided to give away promotional products, you should think about how many you need. By judging how many you need you can work out your budget to help you determine the right promotional item. You should also ensure you are choosing something that your target audience will want. By doing this, you are making the marketing of your products much easier. For example, if you are targeting children, you will not want to give them executive desk items.</p>

<p>How are you going to give away your promotional items? This depends on the reason you are marketing the items. If you are rewarding current customers you could send the items out to your entire database. If you are looking at new customers, then perhaps you will want to choose a method of giving away which attracts attention. This may be at a trade show or through the use of social media.</p>

<p>A carefully planned printed giveaway can really help to promote your company. You should spend time thinking about the right product to giveaway, as well as your businesses budget to purchase products. With this in mind, you should consider printed giveaways as a way of attracting and retaining customers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ideas-for-successful-printed-giveaways</link>
      <pubDate>Fri, 15 Feb 2013 09:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Boost Your Brand Awareness with Promotional Bags]]></title>
      <description><![CDATA[<p>There are two clear and distinct advantages to using promotional bags to promote your brand over other promotional items.</p>

<p>First of all, and perhaps the most important reason to use promotional bags, they have a large print area. This is great for you to promote your logo, as it goes without saying that the larger the print of your logo, the easier it is to see. This also means your brand will get more exposure.</p>

<p>Bags which tend to have the biggest print area are shoulder bags, such as laptop bags. Almost everyone seems to have their own laptop now, which means that laptop bags are becoming increasingly popular. The purpose of a laptop is you can carry it around, so why not show off your brand by providing your customers with a laptop bag? You don&#39;t have to have them printed purely for your customers, if you have laptops for your employees, then why not give them all a laptop bag to carry it around in? This will reinforce you company brand when your employees are travelling as well.</p>

<p>Cotton tote bags have also become very popular. With more people choosing to be eco-friendly and refrain from using plastic bags, there are more opportunities to distribute your promotional bags. One of the best things about cotton tote bags is you can fold them up small and keep them within your person so they can be brought out when needed.</p>

<p>The second reason promotional bags are so popular is because they travel. The point of a bag is to carry stuff around, so it is of course, natural that the bag will travel and be seen a lot. Every time the bag is seen, it will be advertising your brand as well as being useful to your customers.</p>

<p>Studies have shown that using promotional products can create extra exposure for your brand, but if you can use promotional items which have a practical use and will travel around a lot, then you are going to be using a guaranteed way of promoting your brand. Promotional bags can meet these goals and makes them great for promoting your company.</p>

<p>At Total Merchandise we have a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags" title="Promotional bags">promotional bags</a> which are available in a wide range of prices, so can suit any budget. With many businesses pushing to be eco-friendly, promotional bags have never been more in demand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-to-help-promote-your-brand</link>
      <pubDate>Fri, 15 Feb 2013 09:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's for Good Promotional Material]]></title>
      <description><![CDATA[<p>Computers and modern technology have now firmly established themselves in our lives, and due to this, technological products like printed USB&#39;s have become increasingly popular.</p>

<p>USB&#39;s are very useful, being a great way to store data. Whether you are storing important documents or music files, these can all be placed onto a USB data stick and carried around easily. USB&#39;s are a great way to advertise your company, as well as a very useful item for customers or staff members. The USB stick you choose is very dependant on the image you want to portray of your company. Perhaps you want to show your creative side, or maybe you want to keep your corporate image.</p>

<h2>The Power Of Using Branded USB Sticks Within Your Marketing</h2>

<p>With technology forever increasing, it has become more and more affordable to use USB&#39;s as promotional materials. They are a strong and popular advertising tool. The most popular USB products are those which can be used over and over again by your recipients. This is what USB&#39;s can offer, an item which can be used on a day to day basis, providing maximum exposure to your brand.</p>

<p style="text-align:center">[640000]</p>

<p>The whole point of a promotional product is to advertise your organisation, and that&#39;s exactly what printed USBs can do. All branded USBs can be printed with your organisations logo, meaning they are advertising your brand whenever they are used. Unlike more traditional promotional items, like promotional pens, USB&#39;s are likely to last longer and be used by many more people.</p>

<p>Printed USB&#39;s come in a variety of shapes and sizes, they are highly customisable, even allowing you to choose your own promotional USB shape. You could choose a simple USB twist design, or perhaps something more bespoke like a printed USB person. These can be designed around your industry. For example, if you work for a building firm, then you may want to choose a person-shaped USB shaped like a builder. These will promote your brand even further, as people will wonder what the USB is advertising.</p>

<p style="text-align:center">[540025]</p>

<p>Whilst the cost of USB&#39;s are relatively low, when you consider their ROI, they have a high perceived value by users, meaning they will be used. Customers will enjoy receiving a promotional USB as it is an item that they would normally purchase. This means that by giving out your printed USB&#39;s you are actually saving your customers money.</p>

<p>For promotional products that are guaranteed to work, have a look at printed USBs. Take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">branded USB sticks</a> - we&#39;re sure you&#39;ll find the perfect one!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-good-promotional-material</link>
      <pubDate>Tue, 12 Feb 2013 15:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/31397c9c10d2a5a8346243c79f227d612eca3326.jpeg" type="image/jpeg" length="832631"/>
    </item>
    <item>
      <title><![CDATA[Making The Most Out Of Your Promotional Gifts]]></title>
      <description><![CDATA[<p>Giving your best customers promotional gifts to celebrate certain holidays is a great way to build relationships. Building a strong relationship is vital for your organisations success, a successful relationship can mean a long and successful business partnership. Whether you are rewarding customers, suppliers or employees, you should consider treating them to specific gifts.</p>

<p>Promotional gifts are very useful when used as a part of an effective marketing strategy. There is no point in simply purchasing promotional items if you haven&#39;t planned how you are going to use them. A well thought out marketing plan should be considered to ensure you are using your promotional products to their full potential. So, why not consider using promotional gifts to promote your business this Easter time?</p>

<p>With &#39;Lent&#39; starting very shortly, it is a very good time to start thinking about your promotional items, and your marketing strategy, as Easter can give a very good brand exposure. As you can imagine, the best promotional items to giveaway at Easter are sweets and Easter Eggs, but how can you use this to your advantage? After all, simply purchasing an Easter Egg from a shop may create goodwill with your customers, but it&#39;s not promoting your brand. This is where promotional items come in.</p>

<p>On the Total Merchandise website, you will see many different items which can be used as promotional Easter gifts. From Easter Eggs to promotional chocolates, the possibilities are truly endless. Chocolates are available in all shapes and sizes which means you have many options when choosing your promotional products. As the majority of people enjoy chocolates, it&#39;s inevitable that no one will say no to your gift, and even if they don&#39;t like it themselves, they will pass it on to someone else, so it is still appreciated.</p>

<p>The best thing about giving promotional items is that everyone likes to receive something for free. This means that no-one will turn down your offer for a free gift, as it is a symbol of good will. This can be a great business generator for you, as people will always remember the company which awarded them with a gift at Easter. So, why miss this opportunity to create goodwill amongst your customers? It is very difficult to print your name on the actual chocolate itself, but you can ensure you have very strong branding on the chocolates wrapping.</p>

<p>Easter is a time of giving, so give your best promotional gifts to build relationships.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/making-the-most-out-of-your-promotional-gifts</link>
      <pubDate>Mon, 11 Feb 2013 10:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts For Your Business Spring Clean]]></title>
      <description><![CDATA[<p>As we work our way through February towards Spring time, Spring cleaning is on a lot of people&#39;s minds, so now is the time to send out cleaning inspired branded gifts.</p>

<p>Spring cleaning is believed to date back to an Ancient Jewish practice of thoroughly cleaning the home, ready for the Spring time feast. This is said to be prior to the remembrance of Passover. Over the Passover period, there are strict prohibitions against eating or drinking anything which may have been fermented with yeast. Due to this, they must remove all prohibited items from their home for the length of the period, including crumbs which may have fallen. This introduced the Spring Clean, the evening before Passover begins.</p>

<p>In some areas of the world, the weather system is the reason for a Spring clean. In the 19th Century, for example, the Americans found that March was the best time to dust their house. This is because it was warm enough to open their windows and doors to rid of the dust mites, but not too warm for insects to want to get in. Opening the doors and windows meant that wind could flow through the home, removing the household dust. In modern day, this is a similar reason for Spring cleaning in March. Now various cleaning products have been invented, it is important to open windows to ensure that the home doesn&#39;t get contaminated with fumes.</p>

<p>So, what exactly is Spring cleaning defined as? Spring cleaning is the practice of fully cleaning a house at the start of Spring, so in March. The house will be thoroughly cleaned, generally with heavy duty cleaning, so including cleaning ovens(!), on an annual basis. Spring cleans are now conducted by people across the country, whatever their religion or reasons. It is the perfect time to thoroughly clean the home.</p>

<p>There are various products you can purchase to assist your customers with the Spring clean of their home. One of the most popular Spring cleaning products needed is a dustpan and brush. Our promotional dustpans and brushes come in four different colours, and are heavily branded with your companies printing. A very useful product, which is guaranteed to be kept for a long time by any recipient. We also sell promotional cloth dusters, made from 100% cotton which is another great product to promote your brand.</p>

<p>When marketing your business, you should use every method possible to promote your brand name, so get your cleaning gloves on, and brush up with branded gifts.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-a-spring-clean</link>
      <pubDate>Fri, 08 Feb 2013 13:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Stress Balls to Show Your Customers You Care]]></title>
      <description><![CDATA[<p>When we say about giving <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress balls</a> as a gift to your clients you may think it&#39;s a silly idea, but when you think about it, could there be anything more suitable?</p>

<h2>How Do Stress Balls Help You Relieve Stress?</h2>

<p>How many times in the last week have you felt stressed in some way? You may be stressed for what seems like a little reason, such as not having the correct ingredients for dinner, or you may be stressed due to work-related reasons. Either way, the stress ball was invented to help us to de-stress. Simply squeezing the ball means that you can release a little bit of tension. But how can this help? Surely the simple act of squeezing a stress ball can&#39;t release all of your stress?</p>

<p style="text-align:center">[191217]</p>

<p>The thoughts behind a stress ball are very simple and beneficial, all you need do&nbsp;is squeeze the stress ball with your dominant hand. This means squeezing it with the hand you write with&nbsp;as it is the hand that holds the most stress. Depending on the amount of stress you are under, depends on the speed or strength you need to use to squeeze the stress ball.</p>

<p>As well as to relieve emotional stress, Doctors and physical therapists also use stress balls to help their patients&nbsp;to ease any muscular pain and tension. There are many people who suffer from emotional stress daily, whether it&#39;s due to money problems, relationship or work. In fact, recent figures show that over twelve million people in the UK see a GP for mental health problems such as stress. If stress is left untreated, it can lead to more serious problems such as heart disease.</p>

<p style="text-align:center">[186474]</p>

<h2>Stress Balls Don&#39;t Necessarily Need To Be Round...</h2>

<p>Stress balls can be made from a variety of different designs. Whether you choose a simple ball-shaped design or a more unusual design, they all work in the same way. As stress balls have become so popular over the years as promotional items, more designs have been made available. You could even have a bespoke shaped stress toy made so it&#39;s completely unique to&nbsp;your organisation.</p>

<p style="text-align:center">[182013]</p>

<p>So, why not consider investing in stress balls to promote your organisation? Not only will it promote your organisation effectively, but it will also show that your organisation cares about its customers. When it comes to customer care, there is nothing better than showing your customers you care about their wellbeing.</p>

<p>If you&#39;re looking for the perfect branded stress toy then look no further, you&#39;ve come to the right place - just check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress toys</a> section!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-a-suitable-gift</link>
      <pubDate>Thu, 07 Feb 2013 09:08:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2c09f41c80e34a77a6b59936e7c3f2fa18b76429.jpeg" type="image/jpeg" length="215612"/>
    </item>
    <item>
      <title><![CDATA[Invest in Promotional Items for Cars]]></title>
      <description><![CDATA[<p>There are so many different promotional items around, that you can often struggle to decide which items you should choose. However, there is one clear item which should be considered &ndash; promotional items for the car.</p>

<p>The first vehicles were made in the 19th Century, but they were considered to be kept only for the rich and very wealthy. This meant that unless you were upper class, you were unable to purchase your own car, it was considered to be a luxury. In fact, up until fifty years ago, there weren&#39;t even any motorways built. This is very surprising considering how much we rely on cars now. In fact, the first motorway opening started a generation in which cars were to be prominent in our lives. Since then, cars have become more affordable and increased in usage.</p>

<p>According to the most recent figures, approximately 70% of adults in the UK own at least one car which they drive on a regular basis. If you think about this, you will realise just how popular investing in promotional items for the car would be for your business.</p>

<p>So, if you are investing in promotional items, which items should you choose? There are so many different items available, many of which are dependent on the weather. Consider when you will be promoting your campaign before making any decisions, for example if you are wanting to promote your campaign in the Spring time, then you will be unlikely to want to purchase ice scrapers! There are many different items available for the car, from sunshades to ice scrapers, it really is dependent on the time of year you want to promote your marketing campaign.</p>

<p>On the Total Merchandise, there are many different products available. The ice scrapers are very cost effective, but another item which we find is popular amongst customers wanting to reward clients, is the Winter Car Pack. This includes &#39;everything you need&#39; for Winter driving and would be considered as a gift rather than a promotional item. Another popular item, which can be used all year round is the promotional car air freshener. These are very cost effective and can be distributed very easily and cheaply.</p>

<p>The whole point of a car is to take the driver from A to B quickly, which means it travels. So, by investing in promotional items for the car, you are ensuring that your brand travels with it.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/invest-in-promotional-items-for-cars</link>
      <pubDate>Thu, 07 Feb 2013 09:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts The Facts]]></title>
      <description><![CDATA[<p>The giving of corporate gifts has become a popular part of business. This has become especially true since the recession hit, as more businesses are trying to reward and build relationships with their customers. As well as this, there are many other reasons why.</p>

<p>So, what exactly is a corporate gift? A corporate gift is an item that is given between a business and a customer. The gift will generally be given on a special occasion, such as at Christmas or Easter time. However, gifts can also be given throughout the year. Corporate gift-giving has become a large business in itself with over 71% of businesses now giving corporate gifts.</p>

<p>The most popular corporate gifts are said to be company marked items, so promotional merchandise. Within this, the most popular items are &#39;wearable&#39; and &#39;usable&#39; items, so tee shirts, bags, and pens. All of which can be very cost-effective and designed to meet company specifications.</p>

<p>Many larger organisations choose to spend most of their budgets on traditional advertising methods, such as television and newspaper advertising. Whilst they may have promotional merchandise printed, they are more likely to distribute it to new customers than retained customers. This means they are never actually building up a relationship with their current customers. It is often said in business that it costs more to invest in new customers than it does to retain your existing ones.</p>

<p>Medium to smaller organisations, on the other hand, are more likely to invest in cost-effective methods that are going to work. This means investing in items like promotional merchandise for their business. If you are working for a smaller organisation then you will want your money to spread as far as it can. This can mean investing in promotional pens, keyrings or other items.</p>

<p>What many businesses fail to remember is that rewarding your customers means you are actually investing money into your business. Rewarding your customers means you are showing them they are valued, and by ensuring they are valued, it is more likely they will recommend you to others. Recommendations are important to smaller businesses in order to help them to succeed. This is because they can&#39;t afford to compete with larger organisations, meaning they have to find other ways to succeed.</p>

<p>Corporate gifts are one of the best ways to advertise your business, so make sure you are utilising all marketing methods.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-the-facts</link>
      <pubDate>Mon, 04 Feb 2013 09:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Keyrings Can Create Long-Lasting Brand Awareness]]></title>
      <description><![CDATA[<p>Sometimes, when marketing your business, you need to really think about what products will last in your customers hands, and when thinking about this, surely promotional key rings are the way forward.</p>

<p>Think about how often you hold a pair of keys in your hand each day. On your set of keys, you will generally have a car key, house key and perhaps a key to your work or families house as well. This means you take your keys out with you wherever you go, so a promotional key ring will always be seen.</p>

<p>Some businesses invest heavily in a companies brand, with a very high budget year on year to market the business. If you are spending a lot on the business, then the last thing you would want is to send out a cheap pen or mug which doesn&#39;t look as though it has had much time or thought put into it. Customers want to feel valued by an organisation and appreciated, which means that an item with a higher perceived value will work better for your business.</p>

<p>Promotional key rings are a great place to start when looking at how to promote your business. They are an item which have increasingly grown in popularity over the years, and are forever becoming more popular. Why? Because they offer such a wide brand awareness, as well as this they are relatively low cost. You could buy an acrylic key ring for as low as 22p each. There are also many other different styles of key ring available which means there is a wide price range.</p>

<p>Very few people will be given a key ring which isn&#39;t used in some kind of way. Key rings are a great way to make your keys stand out ensuring you don&#39;t lose them. If you are looking at designing key rings, then you should choose a very eye catching style. For example, you can invest in a bottle opener key ring or a trolley coin key ring, these can be of a really bright colour.</p>

<p>When you are considering your promotional items, don&#39;t forget the portability that promotional key rings can offer. Pens and bags are considered to be the most visible forms of promotional merchandise, but even they don&#39;t offer the same usage as key rings. Whilst a pen or bag may be used regularly, they won&#39;t be taken out of the house all of the time by everyone.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">Promotional keyrings</a> are one of the most popular items of promotional merchandise as they do their job so well and should be considered as part of a campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-key-rings-which-last</link>
      <pubDate>Fri, 01 Feb 2013 15:39:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Feel the power of Promotional Merchandise]]></title>
      <description><![CDATA[<p>According to a recent survey by the BPMA (British Promotional Merchandise Association), this year marketers are planning to spend more of their budgets on promotional merchandise than ever before. This will be used to both maintain current customer relationships, as well as attract new business.</p>

<p>The BPMA study revealed that 83% of senior marketers and decision-makers planned to spend an increased amount on promotional merchandise over the next twelve months. This is believed to be a direct result of the financial crisis, and the difficulties faced by many businesses over the past few years. Marketers are keen to spend money on items which are going to last, as well as be effective. With this in mind, many are considering the use of promotional merchandise.</p>

<p>Marketers state they prefer promotional merchandise to other marketing methods because, depending on the item they chose, it ensures that customers are targeted effectively. When it comes to promotional products you can choose your item depending on the market you want to target. In comparison, if you were to use traditional marketing methods like newspaper advertising, you can target a specific market segment but you are unable to ensure they are actually looking at your advert.</p>

<p>The survey also looked at the purpose of which the gifts were purchased. Promotional items can be used for almost any reason. Some marketers choose promotional products simply to put in the cupboard ready for any event. However, the survey showed that the majority of respondents invested in promotional items to use at conferences and events.</p>

<p>Many businesses choose to use promotional products at conferences and events, in fact, if you go to any event, it is very likely you will come back with a bag full of promotional merchandise. This is because businesses want to get their brand noticed, and giving a gift is one of the most effective ways of doing this. Whilst there may be lots of organisations at a conference or event, by giving away a promotional item, you are ensuring your brand goes home with them.</p>

<p>The survey also lists creating brand awareness and re-branding as reasons to invest in promotional merchandise. This means that many marketers are using promotional items in their everyday marketing campaigns. Again, this is a way of getting your branding in peoples hands and ensuring it makes a lasting impression on them.</p>

<p>If you are a senior marketer trying to decide on the best way to market your business this year, consider promotional merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/feel-the-power-of-promotional-merchandise</link>
      <pubDate>Thu, 31 Jan 2013 13:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags Can Be Used for Every Eventuality]]></title>
      <description><![CDATA[<p>Promotional bags can come in many different disguises, whether it be a carrier bag, a sports bag holdall or even a tote bag to carry your shopping in. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags" title="promotional bags">Promotional bags</a> offer a great way to expose your company name and branding to a mass audience.</p>

<p>The purpose of a bag is to carry things in, so it means you are likely to be using it in public. They are a great way of turning your customers into a walking advertisement for your business. This is because of the amount of time bags are used on a daily basis. Depending on the bag you choose, bags are used every day by people across the world. They are very versatile and can be used to carry almost everything. As well as the large branding opportunity available, they can also mean your business is keeping up with environmental changes.</p>

<p>It was announced in July last year that plastic bag usage was up by 5.4% on the previous year. As many organisations are trying to prevent plastic bag usage, this is a surprising figure for many. It is believed that the new data released shows that customers are either ignoring the supermarkets&#39; efforts to reduce bag usage, or retailers themselves are ignoring the Governments efforts. Either way, an increase for a second year running is a worrying trend for the environment.</p>

<p>The use of plastic bags dropped in 2006, after an extensive campaign by the Government to prevent the public from using plastic bags. The main issue identified with using too many plastic bags is where they end up after use. Once a plastic bag has been used once, it will generally be thrown away. This means it will either end up in a landfill site, where it will take up to 1,000 years to biodegrade, or, in the ocean which means it will affect marine life such as fish and dolphins.</p>

<p>In comparison to the rest of the UK, many supermarkets in Wales are reporting a drop of 96% in the last year. This is because, in Wales, it has been made legislation that plastic bags can&#39;t be given away for free. As many of us know, it is highly unlikely that someone will throw away something they have paid money for.</p>

<p>There have been discussions about charging for plastic bags across the rest of the UK, however, these plans haven&#39;t been set in stone. If you were to distribute promotional bags branded with your business, then you would be doing your bit for the environment, as well as promoting your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-to-cover-all-eventualities</link>
      <pubDate>Wed, 30 Jan 2013 08:56:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Change from TV And Radio Advertising to Promotional Merchandise]]></title>
      <description><![CDATA[<p>Overall, 2012 was a busy year for printed merchandise, as marketers have started to use more cost-effective options to advertise their business.</p>

<p>Over the past three years, and during the recession savvy marketers started to think about more creative ways to market their business. The main benefit of using printed merchandise is that you can target a mass audience for a very low price. Whilst newspaper advertising may reach more people, it is likely they won&#39;t actually read your advert. However, with promotional products, you are actually putting an item in your customers&#39; hands, which means they will find it difficult to ignore.</p>

<p>The return on investment is much higher on promotional products than traditional marketing methods. In fact, a recent report by the BPMA showed that the ROI on promotional products is higher than, or equal to other forms of media. This survey was conducted on business people across the UK. It examined their attitudes and behaviour towards an organisation after receiving a promotional gift. The report showed that over half of the respondents were more favourable towards the company. It also showed that a large number of respondents actually keep the promotional item for a significant amount of time after receiving it.</p>

<p>We believe this shows how much more beneficial promotional products are when advertising your business, as it gives customers a reason to like your business. Many people believe that advertising on television and radio is the best type of advertising as it reaches a wide audience. However, not all businesses have a large advertising budget to be able to afford advertisements on television. It has to be considered as well, that many people may not want to be advertised too.</p>

<p>If you are giving promotional items away, then people are likely to want to receive these items. However, if you are advertising through flyers, then it may be that your customers feel they have been forced to look at your advertisement. Think about this, how often do you actually look at an advertisement on a tube, or in a newspaper? It is likely to not be very often, as many people find advertising a nuisance. But promotional items are considered to be a gift rather than an advertising method, so it means your customers have a different mindset.</p>

<p>Printed Merchandise has been popular for many years, as businesses start to stray away from traditional methods, it is likely to become even more popular.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise</link>
      <pubDate>Tue, 29 Jan 2013 09:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's To Store Data]]></title>
      <description><![CDATA[<p>For some promotional products, their shelf life is a short one, but if you are spending money investing in marketing materials, then why not try using printed USBs which are guaranteed to last longer than many other promotional products.</p>

<p>Any business owner will know that it is vital to ensure your business activity offers a good return on investment. Any money in which you invest within your business should offer a decent ROI, otherwise, it&#39;s not worth the investment. This is true, not only of marketing but throughout a business, through staff levels as well as many other business activities. When looking at your ROI on promotional products, think about the place you are giving them away.</p>

<p>Often at conferences or trade shows, many businesses will give away different promotional products. People will always accept something which is free, however, this isn&#39;t necessarily always a good thing. For example, if one person receives ten promotional keyrings from one trade show, it is very likely they won&#39;t keep them all. This is why we believe you should consider your promotional products carefully, before deciding what to invest in.</p>

<p>Our top tip when choosing and designing your promotional products is to first consider the industry you work within, and choose a product they will want. This may be easy, for example, if you are giving away products in the Autumn, then in the UK, an umbrella would be a sure fire hit. There is one other promotional product which we believe is suitable across many different industries &ndash; printed USBs.</p>

<p>Printed USB&#39;s have a high value associated with them, this means that when you give a USB to a customer or potential customer then they will think you have spent more on them than you actually have. Whilst USBs are believed to be expensive, when purchased in bulk they aren&#39;t actually as expensive as you would think. When you consider how much your gift would be appreciated, then it offers a high return on investment.</p>

<p>Printed USB&#39;s come in all different shapes and sizes. Whether you are looking for a USB that has a high memory, or just a small memory, there are many which can accommodate your needs. You can even choose bespoke shapes to suit your marketing campaign. For example, if you are working in the British Tourism industry, then you may consider a USB shaped like Big Ben!</p>

<p>For printed USB ideas, have a look at the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usbs-to-store-data</link>
      <pubDate>Mon, 28 Jan 2013 08:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Celebrate The Award Season In Style With Corporate Gifts]]></title>
      <description><![CDATA[<p>We are now well into 2013, and with many film and music awards ceremonies taking place over the coming weeks, marketers are looking at <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/globe-on-clear-base" title="corporate gifts">corporate gifts</a> and how they can help their businesses.</p>

<p>At film and music awards, actresses and musicians are recognised for their contribution to the industry over the past year. Celebrating their achievements means they are recognised publically, and more likely to do well over the coming year. These awards ceremonies are amongst the most-watched in the world. So why not hold your own ceremony at your workplace?</p>

<p>We seem to be very quick to celebrate the achievements of others, but not the achievements in the &lsquo;real world&rsquo; of business, and our own companies. It seems that many organisations are less inclined to give credit to those who have worked hard and earned it with an awards ceremony.</p>

<p>This could be for a number of reasons, for example, many businesses may not want to single one person out for praise. This could be because they believe it is damaging to staff morale. However, in reality, it actually tends to increase productivity and staff morale. It also gives staff an added edge of competitiveness, as they compete to win the prize. Lots of businesses are starting to recognise their employees&#39; hard work. However, they still aren&rsquo;t going that extra step of actually rewarding hard work. We believe one of the best ways to do this is through an awards ceremony.</p>

<p>Whom you decide to reward is entirely up to you, but why not use film awards ceremonies as a basis. For example, you could give an award to the newcomer of the year, the person with the most sales, and outstanding contribution awards for five years, or ten year serving employees.</p>

<p>There are many different awards you can distribute at your business, it all depends on what you want to reward, and how. One of the most important jobs, after choosing your winners, is choosing the awards you give. This is a great way of promoting your organisation.</p>

<p>You could give the staff member an actual award, engraved with a special message and your companies branding. Alternatively, you could give them a corporate gift which again is branded with your company logo and a special message. When giving away awards, you want to ensure the item you give will be kept for some time.</p>

<p>Have a look at the corporate gifts available on the Total Merchandise website for inspiration.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/celebrate-award-season-with-corporate-gifts</link>
      <pubDate>Fri, 25 Jan 2013 08:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Making Your Marketing Creative With Promotional Merchandise]]></title>
      <description><![CDATA[<p>When thinking of creative ways to market your business, it can be tough. Your ideas may have already been used, or they aren&#39;t quite creative enough, however when it comes to promotional merchandise you can afford to be creative through various different products.</p>

<p>As with any marketing plan, you need to plan effectively to work out the best and more effective plan for your business. There are important questions you need to ask yourself, for example &ndash; who will I be targeting? Will this be appreciated? And, what is my budget? Once you have answered these questions, you are able to create a bespoke promotional merchandise campaign just for your business.</p>

<p>So, why are promotional goods so effective as marketing tools? First, and foremost, the provide a great brand exposure. People are so used to being advertised to wherever they go, that it&#39;s easy to miss advertisements. However, with promotional merchandise, you will find that your items are hard to miss. A promotional umbrella, for example, is going to provide more brand exposure for you than a newspaper advertisement.</p>

<p>Promotional items are also more valuable than traditional advertising. It&#39;s very easy to throw away a flyer, but it&#39;s more difficult to throw away a promotional tee shirt, or USB stick. This is because these items are more like gifts than promotional items. If you are given a gift, you are very unlikely to throw it away, in comparison, a newspaper advert or flyer can easily be overlooked.</p>

<p>Promotional merchandise can also provide a great creative spin on your marketing techniques. It&#39;s quite easy to create an advert, as advertising is so readily available. However, to consider promotional products which actually work is much more difficult. Whilst you may believe that promotional pens are everywhere, and yours won&#39;t stand out, if you choose a vibrant enough design your promotional pen could be used as a favourite pen for many years to come.</p>

<p>Many marketers will know that traditional advertising methods can be very expensive, putting a television advert on can literally cost hundreds of thousands of pounds. Whilst some promotional products can be expensive, there is a wide variety of products which means that the costs can vary. For example, you could choose a promotional pen which is much cheaper, or a USB pen which would be more expensive.</p>

<p>When considering your marketing plan for this year, think about using promotional merchandise to make your company stand out.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-and-its-many-uses</link>
      <pubDate>Thu, 24 Jan 2013 08:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens Ideal For Marketing New Businesses]]></title>
      <description><![CDATA[<p>Promotion&nbsp;is important to any business, particularly if you are a newer business launching, this is where promotional pens can come in particularly handy.</p>

<h2>The Benefits Of Startup&rsquo;s Using Promotional Pens To Market Themselves</h2>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">Cheap personalised pens</a>&nbsp;offer a cost-effective way of promoting your business. Not only are there many different types of pens, but you can also choose the design for yourself. You can choose a pen which reflects your brand&#39;s colours, style, and message. This means your brand will start to get noticed more from marketing. It can help customers familiarise themselves with your brand in a very subtle, but effective way. Also, as pens are generally used on a daily basis, it is a great way to plant your brand into people&rsquo;s everyday lives.</p>

<p>As it can often be difficult to find your target market, new businesses will generally target people from many different business backgrounds. This may be anyone from business associates, to the media and potential employees. By targeting such a large group, you can ensure that the new business will spread quickly.</p>

<p>Many new business owners believe that promotional products need to be expensive to be considered worthwhile. However, in reality, the promotional product doesn&rsquo;t need to be expensive or luxurious. The type of product you choose can depend on who your target audience is. For example, if you are targeting an older demographic you may choose promotional mugs or keyrings. But, we believe that promotional pens are one of the most effective ways to market your business.</p>

<p>Even with promotional pens, you have many different products to choose from. For example, if you are on a budget you may want to use a budget cheaper pen. However, if you have slightly more money then you may want to target your promotional pens to your target audience. For instance, if you are targeting the eco-friendly, you may want to invest in eco-friendly pens. Similarly, if you are looking at a young audience, you will want to choose a funky style pen rather than a corporate kind.</p>

<h2>Prodir DS3 Ballpen</h2>

<p>[245198]</p>

<h2>Soft Stylus Ballpens</h2>

<p>[189582]</p>

<h2>Contour Wood Ballpens</h2>

<p>[196723]</p>

<h2>Small Triangle Highlighter</h2>

<p>[187131]</p>

<p>Whatever you choose, or whatever you can afford, promotional pens are one of the most effective forms of promotion and should always be considered within a marketing plan.</p>

<p>If you&#39;re looking for the perfect promotional product for your new business then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website. Don&#39;t forget to fill out the form for a rapid quote or feel free to give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-for-new-businesses</link>
      <pubDate>Wed, 23 Jan 2013 09:02:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/fbd0c921352a46994031ec71e3561c297a869e05.jpeg" type="image/jpeg" length="332981"/>
    </item>
    <item>
      <title><![CDATA[Using Branded Giveaways To Create Good Relationships]]></title>
      <description><![CDATA[<p>If you are looking at building relationships with your customers, then consider branded giveaways as your first step forward.</p>

<p>Branded giveaways are considered to be very important when attempting to create a relationship with your customers. But why should you build a relationship with your customers in the first place? Strong relationships are a vital part of business. This is because in tough economic times it can be very difficult to persuade customers to part with their well earned cash.</p>

<p>If you have a lot of larger competitors within your industry, then you may find it difficult to compete with them when it comes to money. However, you can compete with them on customer service. As a business becomes larger, it is often true that they start to scrimp on customer service, instead focussing on cheap prices to bring customers in. This is where your business can win.</p>

<p>Whether the country is, or isn&#39;t in a recession, businesses should always focus on their customer service. This is because good customer service can mean free advertising for businesses. Word of mouth, for example, is one of the best ways of advertising. Customers are more likely to act on a recommendation from a friend than an advertisement from the actual company. This is why you should reward your customers with branded giveaways.</p>

<p>Branded giveaways can be extremely effective if done correctly, and with Valentine&#39;s Day and Easter coming up, these are the perfect seasonal campaigns. If you have a look at the Total Merchandise website, you will find many different products that are suitable for Valentine&#39;s Day and Easter.</p>

<p>For Valentines Day, you could purchase the Heart Shaped Gourmet Jelly Beans. These come in a lightweight pouch and contain different flavoured jelly beans. This has a large branding area with sweets in heart shapes for countless campaigns.</p>

<p>We also sell promotional Easter Eggs, which are great for rewarding your most loyal customers at Easter time. We have a number of different styles, each of which is very cost effective. These can be completely branded with your companies colours and logo, meaning that your customers will be sure to know who their Easter egg is from!</p>

<p>There are many different types of branded giveaways you can purchase from the Total Merchandise website, if you need any assistance or advise at all then please give us a call.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-good-relationships</link>
      <pubDate>Mon, 21 Jan 2013 09:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Successfully Give Away Your Promotional Merchandise]]></title>
      <description><![CDATA[<p>Many marketers decide to go down the route of branded merchandise, but very few consider first how they are going to distribute their branded merchandise items, or even who is going to receive them! Have you decided how you are going to give yours away?</p>

<p>The main purpose behind branded merchandise is to generate brand awareness. Everyone loves a free gift, and giving a free gift will quickly generate interest about your business. Depending on the product you give away, people may even tell their friends about the item they received which will generate even more interest.</p>

<p>When attempting to generate brand awareness, you could distribute your branded items to existing customers as a &#39;thank you&#39;. Once an order has been placed with you, the majority of businesses will send a thank you email, or letter to acknowledge their order. However, your business could go one better by sending out a promotional gift. When you have received business from someone, you can almost guarantee you will get more business from them.</p>

<p>You can also use branded merchandise to attract new customers. This can be done by bulk mailing. Whilst direct mailing isn&#39;t the most popular form of advertising, it is one of the most effective. This is because it puts your message directly into the customers hands. This is even more popular if you send out a promotional item along with the direct mailing.</p>

<p>You can also give out your branded merchandise at opening events and special events. These can be any kind of promotional merchandise, everyone loves giveaways at social gatherings. It is also easier to build a relationship with customers face to face than on paper. You could even offer a special discount along with your promotional item.</p>

<p>Branded merchandise can also be used to give to your employees. Every employer knows that employees who feel valued tend to be more loyal and more productive. If your employees have been working hard, especially over the Christmas period, then show them your appreciation by using branded gifts. These can be printed chocolates, wine or even an executive key ring. Whatever item you choose, you will reinforce loyalty and increase motivation.</p>

<p>In short, branded merchandise can be used for many different reasons and occasions. There are so many ways you can distribute your promotional merchandise, these are just a few of the ideas in which branded merchandise can assist with your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/how-to-give-away-your-branded-merchandise</link>
      <pubDate>Fri, 18 Jan 2013 12:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Travel Mugs]]></title>
      <description><![CDATA[<p>In the cold weather, you want to keep as warm as possible, and <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs">promotional travel mugs</a> are a common occurrence when out and about.</p>

<p>This is especially true for those of us who have a long journey to work. Most people will want to spend as much time as possible in bed in the morning, so will not want to spend time sitting and drinking their hot drink. This is why travel mugs are so popular, as they can enjoy their hot drink at leisure on the way into work. Using a regular household mug is often impractical, as the drink can easily spill. Travel mugs have a lid that prevents spillages and means there is a much smaller chance of getting burnt. Depending on the material the travel mug is made from, for example, metal, or plastic, they can be practically unbreakable as well.</p>

<p>As previously mentioned travel mugs are mainly used by people who are traveling. As well as ensuring your drinks don&#39;t spill, they can also keep your drink at its desired temperature. What many people don&#39;t realise is that this can be hot or cold. The travel mugs are insulated meaning that the liquid inside will be kept at a constant temperature, whether that be hot or cold.</p>

<p>Many coffee shops are actively encouraging their customers to use their own travel mugs. This is not only cheaper for them, but also because it is environmentally friendly. To encourage this, many coffee shops offer a discount if you use your own coffee cup, meaning your coffee works out much cheaper. As well as this, if you were to make your own coffee or tea at home and take it to work in. If you purchase one cup of coffee every day at about &pound;1.50, you could save almost &pound;30 each month.</p>

<p>Travel mugs are used across the world from Australia to the USA. If you enjoy a hot drink, you are likely to enjoy a travel mug. This is why so many businesses consider them to be such great promotional items. Think about how often you see someone holding a travel mug on their way to work. Now consider how many different coffee chains sell these travel mugs and how creating your own travel mug could help with your business.</p>

<p>So if you are looking for an environmentally friendly product, which will keep your customers happy, invest in promotional travel mugs.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs</link>
      <pubDate>Thu, 17 Jan 2013 13:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise to Be Used During the Cold British Weather]]></title>
      <description><![CDATA[<p>As the cold weather sets in again, many businesses are looking at their promotional merchandise to try and see if it can be used in this cold weather.</p>

<p>The last few weeks have been unseasonably mild. Whilst the weather has been wet, the temperatures haven&#39;t been too bad. However, the cold is setting in again with some areas struggling to hit zero. As we are starting to see the first snow fall of 2013, adults everywhere are creating snow plans and looking at ways in which they can continue to operate as normal! So, as the weather becomes colder, what items of promotional merchandise can you consider?</p>

<p>The Fleece Blankets are very popular at this time of year, with most people wanting to stay at home underneath a blanket. At Total Merchandise we have a fleece blanket which comes within a pouch. This comes in a number of different colours to suit you companies branding. The blankets are not only perfect for the Winter period, but also in the Summer as a picnic blanket.</p>

<p>Ice scrapers are always popular in the Winter. As the weather gets colder, cars ice up and the only way to get rid of the ice is with an ice scraper. The promotional ice scrapers on our website come in seven different modern colours which are great for making your brand stand out. All of our ice scrapers are made from sturdy materials, offering a large branding area for your organisation. This is a very cost effective way to promote your business during the Winter months.</p>

<p>As the snow sets in, you should make sure your car is prepared for any eventuality. It is possible that your car could get stuck anywhere, so you need to be well prepared. Our promotional winter survival kits are perfect for car owners, and are supplied in a white box which fits perfectly into a glove compartment. The kit includes a type pressure gauge, torch, pen, paper, ice scraper, plasters, gloves and a poncho. So, everything you may need in the case of an emergency! In fact, these kits can be used in the Summer as well as Winter.</p>

<p>Safety vests are also important items in the Winter. If your car breaks down on a dark road, it&#39;s unlikely that you will be seen. However, in a hi visibility safety vest, you can ensure you are doing all you can to be visible to other road users.</p>

<p>For Winter promotional merchandise, have a look at the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-winter</link>
      <pubDate>Wed, 16 Jan 2013 14:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Medical Merchandise To Show You Value Your Patients]]></title>
      <description><![CDATA[<p>Private hospitals have a big obligation showing patients why they should pay for private healthcare, this is where medical merchandise can come in handy.</p>

<p>A private hospital is generally a profitable company and is funded by patients, insurers or another company. As healthcare is free on the NHS within the UK, it can be difficult to show patients why they should pay to go privately. Private hospitals are much more common in places like the USA and Australia but less so in the UK. It is generally down to the individual patient to decide whether they would like to pay for healthcare, but recruiting patients is down to each individual private hospital.</p>

<p>So how can you &#39;recruit&#39; patients? Surely, if someone is ill, they will go to their local Doctors surgery which is generally an NHS practice? As private healthcare centres have realised this, they have used other methods of marketing to try and bring in patients. This includes being an affiliate of big companies, allowing them to offer employees free private healthcare as an incentive. If this is the case, why not send these companies some medical merchandise?</p>

<p>When sending medical merchandise, think about what the recipient is likely to actually use. For example, whilst hand sanitisers are good items of merchandise, they can be used fairly quickly so you will require something which is more long-lasting and will hold your brand name for longer.</p>

<p>Promotional stress balls are a good way of getting your brand noticed. Jobs can be stressful, whatever sector you work in. Unfortunately, stress leads to many different health problems. By providing your customers with stress balls you are showing them you care about their health and that they need to be less stressed at work. With the stress balls on the Total Merchandise website, you could even go one step further by investing in Doctor and Nurse shaped stress toys. These can have your telephone number printed onto them so your number is always at hand.</p>

<p>First aid storage kits are also good to give to your affiliates. These can be put up in their staff rooms, offices and other areas. The kits can be branded with your telephone number and logo, reminding staff if they need you they can contact. This can also advertise your services to visitors to their offices, which may, in turn, bring more customers through your door.</p>

<p>If you are a private hospital struggling to think of a marketing campaign, consider medical merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/medical-merchandise-for-private-hospitals</link>
      <pubDate>Tue, 15 Jan 2013 12:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mouse Mats Are Still as Good as Ever]]></title>
      <description><![CDATA[<p>Many people are already starting to sort out their marketing materials for the next year, which leads us to think about promotional mouse mats and their uses. With the increased use of tablets and laptops, many people are wondering whether it is even worth investing in mouse mats, so why should you invest in mouse mats?</p>

<p>A recent survey showed that more than half of the respondents used a mouse mat, either at home or at work. As computers are still used largely in offices, mouse mats are very prominent on people&#39;s desks. Older people are also more likely to use a computer, as they aren&#39;t used to laptops or tablets. Either way, desktop computers require the use of a mouse, this means that promotional mouse mats should always be considered when promoting to an office.</p>

<p>What many people fail to realise, is that mouse mats are required for reasons other than just vanity, they can also mean that desks will last longer. Have you ever considered the impact moving a mouse across your desk actually has? As you will be moving the mouse around in the same place, it&#39;s likely that you will be wearing the same part of the desk. This is bad for the desk as it means that it will look untidy and possibly break quicker.</p>

<p>Promotional mouse mats are also a great way to get into your customer&#39;s offices and under their noses every day. The average person will spend between seven and a half to eight hours at their desk, five days a week. This means the majority of their time is spent at their desk. If you were to use promotional mouse mats, you could be targeting your customers throughout this time. Any mouse mat design should always have your telephone number or a website printed onto it.</p>

<p>When investing in promotional mouse mats, you should think carefully about your design. Mouse mats offer a very large printing space, meaning that any design you choose will get noticed. Your design really depends on the message you are trying to get across. If you are trying to appeal to a corporate industry, you may want to use a more corporate design with a simple call to action within it. However, a more creative industry may want to choose a different design.</p>

<p>When choosing your promotional mouse mats, have a look at our range on the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mouse-mats</link>
      <pubDate>Mon, 14 Jan 2013 13:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Custom Printed USB's]]></title>
      <description><![CDATA[<p>Are you looking for one of the best ways to get noticed in your industry? If so, you should really consider custom printed USBs.</p>

<p>USB&#39;s are still a relatively new technology in terms of promotional merchandise, however, they are also one of the best ways to show your customers how much you really value their custom. In fact, when you choose a custom USB, you can design your own shape and colour, making it even more personal to you.</p>

<p>One of the reasons USB&#39;s are a gift held in such high esteem is because they have such a high perceived value. Generally, USB&#39;s can be very expensive to purchase, so if you were to give your customers one, they will think you have spent a lot of money and truly value their custom. This is even more true if you were to create a custom shaped USB for your customers.</p>

<p>So, which custom USB should you go for? This is very dependant on the industry in which you work. For example, if you work within the medical industry then you may want to choose a medical shaped USB flash drive. This could be in the shape of an ambulance, a nurse, or even a first aid cross. USB&#39;s are useful to everyone, whether it be a medical student using one to store data, or a patient using one to store documents.</p>

<p>If you work within the tourism industry you could have more fun creating your custom USB. You could, for example, create a USB in the shape of Big Ben to promote London. Alternatively, you could use an aeroplane shaped USB or even a USB shaped like a bus. There are many different options you could use when it comes to travel. There are many different industries that use USB flash drives and you could choose from many different designs available or create your own.</p>

<p>As one of the UK&#39;s biggest Promotional Merchandise companies, we are able to offer you a completely bespoke USB service, allowing you to design your own, completely custom USB flash drive. Designing your own flash drive could not be easier, you can simply provide us with a photo or drawing of how you would like your USB to look and we will recreate it for you as a flash drive.</p>

<p>So, if you are looking for custom printed USB&#39;s then come to Total Merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/custom-printed-usb%27s</link>
      <pubDate>Fri, 11 Jan 2013 14:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Inspiring Promotional Merchandise to Help Build Your Business]]></title>
      <description><![CDATA[<p>Different organisations will choose different ways to build up their business, whether it be advertising, word of mouth or even promotional merchandise.</p>

<p>Many businesses use promotional merchandise but very few consider the best way to use the merchandise. Some businesses will invest in promotional pens, and send these out to all of their customers once a year, whilst others may purchase promotional merchandise purely for trade shows or exhibitions. Whilst the use of any promotional merchandise will help your company, there are ways in which you can ensure your use of merchandise will bring back profits for your company.</p>

<p>The best promotional merchandise is always going to be the type that people will use every day. For example, you may decide to give away sticky pads or pens which are all useful to businesses. These are used daily and are considered to be relatively cheap to purchase. With these items, the more you purchase the cheaper they will be. This means that you have more money to spend on other, more unique promotional items.</p>

<p>When choosing your items, consider the use of them carefully. You don&#39;t want to spend a small fortune on promotional items which won&#39;t actually assist in helping your business to grow. Similarly, you should also consider how many people you want to target with your items. If you want to target a large number, then you may consider investing in promotional pens.</p>

<p>A problem which many people find they have with purchasing promotional pens is they buy cheaply which means that the pens aren&#39;t of the highest quality. Consider what would be worse for your company, using no promotional products, or using products which are low in quality. The latter is likely to be more of an issue for your business. However, when purchasing from Total Merchandise you can be assured that all of the products you purchase are of the highest quality.</p>

<p>The Magic Credit Card is another inspiring item which you could invest in. This is a unique advertising puzzle which gives multiple areas for your companies branding. The great thing about this puzzle is that you will find it very difficult to put down. As there is such a large branding space, you are able to promote many different aspects of the business in one promotional product.</p>

<p>For inspiring and bespoke promotional merchandise, have a look at the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/inspiring-promotional-merchandise-to-build-your-business</link>
      <pubDate>Thu, 10 Jan 2013 15:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Promotional Keyring's Can Help Promote Your Business]]></title>
      <description><![CDATA[<p>Promotional keyrings are one of the best ways to promote your business - fact. Research shows just how popular promotional keyrings really are, coming second to only pens in the popularity table. So why exactly are keyrings so popular?</p>

<p>The average person carries around nine keys on a regular basis. This could be house keys, work keys, car keys as well as keys to a family member or a friend&#39;s house. Either way, if you have nine keys then you will need keyrings to hold them together. Generally, if you have nine keys you will have three keyrings.</p>

<p>Think about where you carry these keys, almost everyone will have a house key, so you will carry this with you wherever you go. This means that your keyring will be visible to many different people on a daily basis, thus spreading your brand&#39;s awareness.</p>

<p>The reality is that very few people are given a keyring which they don&#39;t use. Keyrings are great for making your key rings stand out, meaning they are less likely to get confused with other people&#39;s keys or lost.</p>

<p>One of the most popular styles of keyrings is the basic acrylic keyring, this enables the user to completely use their own design within the keyring. The basic keyrings are very durable due to the material they are made from. However, if you want your designs to be more eye-catching then you could choose a multi-purpose keyring like a bottle opener keyring or torch keyring.</p>

<p>When choosing your promotional keyrings, think about the portability they offer. There are very few other promotional items which offer the same kind of portability. Many consider tee shirts to be the most visible forms of promotional merchandise, but they do not offer the same benefits and guarantees as keyrings do. For example, how can you be certain that your promotional t-shirt will actually be worn?</p>

<p>In comparison, keyrings will always be used and are small enough to be distributed easily and cheaply. They can be given out at events or sent out by post, or even just handed out at conferences. They are small enough to fit into a pocket which gives them more portability.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">Promotional keyrings</a> can provide great brand awareness for your business, so make sure you consider the brand power when investing.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-key-rings</link>
      <pubDate>Wed, 09 Jan 2013 13:29:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Gifting Your Loyal Customers with Promotional Gifts]]></title>
      <description><![CDATA[<p>Christmas is an expensive time for everyone with reports suggesting certain age groups spend up to &pound;491 per person, so reward loyal customers with printed merchandise to ensure they stay with you.</p>

<p>After Christmas many people choose to give up luxuries to start saving and start to curb their debt. This is bad news for retailers and those who sell non essential items as the market doesn&#39;t start to pick up again until the second and third months of the year. With many businesses still affected by the perils of the recession, it&#39;s important to hold onto your customers to ensure your business survives.</p>

<p>A recent report showed that adults aged 35 &ndash; 54 spent the most at Christmas, with some spending up to &pound;491 per person! However, on average, consumers spend &pound;445 on Christmas presents each year. One in five adults expect to use credit or store cards to pay for their Christmas shopping, whilst 15% believed their December salary would pay for Christmas shopping, with a struggle expected in January.</p>

<p>Statistics show, that even when there is little money available, over 60% of customers are willing to pay to use a particular business if they have received a high level of customer service from them. Facts also show that an average organisation will lose roughly 30% of their customers on an annual basis, this could be due to price increases or bad customer service. It is a well known fact that a retained customer is more profitable for a business than a new customer, so you should really look after those that have stayed loyal to your organisation.</p>

<p>It is proven that attracting a new customer costs an organisation six to seven times more than keeping a retained customer. At this time of year, it&#39;s not just customers who are watching their money, but also businesses as well. If you are able to maintain a strong relationship with current customers then you may be able to cut back on your advertising and spending. Word of mouth is one of the most effective forms of advertising as it&#39;s a recommendation from someone trusted.</p>

<p>One way in which you can keep your loyal customers happy is through promotional merchandise. Customers are more likely to stay with an organisation if they feel valued, so show them they are worth it with an after Christmas gift.</p>

<p>Printed merchandise are one of the most cost effective ways to market your business so why not give them a try for 2013?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-loyal-customers</link>
      <pubDate>Mon, 07 Jan 2013 10:39:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Treating Your Customers with Promotional Gifts This Valentine's Day]]></title>
      <description><![CDATA[<p>As January sets in, marketeers are starting to look at promotional merchandise for the year ahead. This includes Valentines Day, Easter and seasonal holidays like Spring and Summer. When it comes to promotional merchandise it is always best to be prepared.</p>

<p>The first &#39;holiday&#39; is St Valentines Day which occurs on the 14th February. As many businesses are concentrating on Christmas, this is a holiday which often gets forgotten, many businesses wait until Easter and Spring time to give another marketing push. So if you want to go one up on your competitors, you can invest in items of promotional merchandise ready for Valentines Day. Once you have decided to invest, the only question is what should you choose?</p>

<p>One of our most popular items around this time of year in the promotional pop up vase. Valentines is a day for chocolates and wine, so you will ensure your business gets seen by dishing out pop up vases. So, what makes pop up vases so popular? It&#39;s simple, they are an innovative design which is made from PVC plastic. This means that it is unbreakable and can be used over and over again. Not only that, but due to their design they can fold up flat which makes them perfect for mail outs, and also for storing when not in use. They are the ideal business gift as they can be used at home or kept in the office.</p>

<p>We have already mentioned that chocolates are popular for Valentines Day, so this is another marketing tactic you could use. We don&#39;t think you need to send out an entire box of chocolates, after all that&#39;s what partners are for! However, you could send a small chocolate shape. These are a very appealing and low cost give away. They come in a variety of different shapes, so you can either match the chocolate to your business industry, or you could choose a cork shape to celebrate Valentines Day.</p>

<p>Another popular gift for Valentines Day is wine. Again, we sell small promotional bottles of wine which you can send out. Our bottles of wine are of a standard size, and can be printed with your businesses logo and message. This makes it more personal to your business as well as ensuring that the recipient knows who gave them the wine!</p>

<p>Valentines Day is a great holiday to base your marketing efforts around, many businesses don&#39;t realise quite how effective it can be. Ensure you are making them most of every opportunity with romantic promotional merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-valentines-day</link>
      <pubDate>Fri, 04 Jan 2013 13:36:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Squeeze Your Way To Success With Promotional Stress Balls]]></title>
      <description><![CDATA[<p>Whilst we all love Christmas, it can be a very stressful time of year, especially for families, so why not treat your customers to promotional stress balls?</p>

<h2>Choose Stress Santa To Help Tackle Christmas Worries</h2>

<p>Why is Christmas such a&nbsp;stressful time?&nbsp;First of all, the schools have broken up which means that families have very excited children to look after. Christmas is all about spending quality time with your family, it can be particularly stressful looking after yours and other people&#39;s children at the most excitable time of the year! Although the children are on holiday, parents and carers may still have&nbsp;to work so, they need&nbsp;to arrange childcare whilst they are working, which in itself can be a challenge.</p>

<p>[184232]</p>

<p>Finances are another reason why Christmas can be considered to be so stressful. Many families spend lots of money on presents and gifts for loved ones - not to mention all of the food!&nbsp;Some businesses pay their employees before Christmas rather than the last day of the month, but this, in turn, means people have an extended period between pays.&nbsp;This can make&nbsp;the months of January and February a very stressful and worrying time.</p>

<h2>Easing The Stresses Of Christmas With Promotional Stress Balls</h2>

<p>Promotional stress balls can help both your customers and employees unwind after the Christmas holidays,&nbsp;this is why we think that businesses should kick off their New Year marketing with a stress ball campaign.</p>

<p>The stress ball is an ideal marketing tool for any company.&nbsp;One of the main benefits of using promotional stress balls is that they can be customised however you want them to be, making them a completely bespoke item. This means you can choose the colours, design and even the shape of your stress ball - a&nbsp;stress ball doesn&#39;t have to be in a ball shape, it could, instead, be a stress toy. For example, if you are a car showroom you could invest in car shaped stress toys.</p>

<h2>Bespoke Stress Shapes</h2>

<p>[182013]</p>

<p>Stress balls are used to naturally relieve tension, this gives the individual the strength and motivation to continue with their day. Stress balls are considered to be very therapeutic and can be used to unwind after a long day in the office or at home. Depending on the stress ball you choose, they are generally very small in size which means they can be kept in a handbag, allowing your brand to be seen in places it wouldn&#39;t usually reach. You can even personalise&nbsp;keyring stress balls, perfect for use on the move.</p>

<h2>Stress Ball Keyrings</h2>

<p>[191956]</p>

<p>So, if you are still considering your marketing campaign for the New Year, have a look at <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys">promotional stress balls</a>.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/squeeze-your-way-to-success-with-promotional-stress-balls</link>
      <pubDate>Thu, 03 Jan 2013 12:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1b25df39fb629487811af42ed4488e4300c31763.jpeg" type="image/jpeg" length="367363"/>
    </item>
    <item>
      <title><![CDATA[Use Printed Giveaways to Keep Your Customers Hydrated]]></title>
      <description><![CDATA[<p>Even in the Winter, it&#39;s important to keep your body hydrated, dehydration can be very harmful so why not invest in water bottles as printed giveaways for 2013?</p>

<p>Everyone knows it&#39;s important to keep hydrated in the Summer time, but many people forget over the Winter period how important it is. The fact is, if you actually feel thirsty then it is often too late and your body is already dehydrated. So, how can you ensure your body doesn&#39;t get to that state? The simple answer is by drinking lots of water.</p>

<p>Even as a small child, your parents would have told you that you need to drink lots of water. However, it&#39;s very likely that you would never have been explained the benefits. Experts believe that we need to drink 1.2 litres of water a day to ensure we aren&#39;t dehydrated. This is increased further in hotter weather, or homes which has the heating on! The body loses 2.5 litres of water every day, but the food eaten daily provides 1 litre of water. As well as this, our body recovers 0.3 litres of water. This means we only need to drink 1.2 litres to recoup back what was lost.</p>

<p>The human body is made from 70% of water, our organs also include a lot of water. For example, the brain itself contains 74% water. As there is such a high percentage of water in the body, it is vital that every body organ is fully hydrated. Without new water in the body every day, the body can become very dehydrated which can lead to many problems.</p>

<p>Keeping hydrated also has further health benefits. It has been proven that keeping hydrated can lead to better productivity at work. As the brain is made up of so much water, keeping it hydrated can mean increased concentration and alertness. As well as this, it can reduce fatigue. Fatigue is often a common symptom of dehydration, so ensuring that you have enough water in your system may help to prevent this.</p>

<p>As there are so many benefits to drinking water, you should encourage your employees to drink as much water as possible. This can be done with personalised water bottles, or even personalised mugs. This can show that you encourage health and well being within your company, as well as lead to increased motivation and productivity.</p>

<p>There are many different styles of mugs and water bottles on the Total Merchandise website which can customised with your company branding. If you are looking for printed giveaways, then have a look on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/use-printed-giveaways-to-keep-hydrated</link>
      <pubDate>Wed, 02 Jan 2013 08:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise for All Your Marketing Needs]]></title>
      <description><![CDATA[<p>When considering your marketing budget for 2013, your first consideration should be on promotional merchandise. We believe that promotional merchandise is more effective than any other form of marketing.</p>

<p>The use of promotional merchandise is a very cost effective form of advertising. The costs are very minimal as you can pay a one off cost to purchase your products, and depending on the amount you purchase, these can last for many years. For example, if you are purchasing promotional pens then it&#39;s always cheaper to purchase them in bulk so you can make a one off purchase which will last for many years.</p>

<p>Another reason promotional merchandise is so popular is because they are such useful items. People are more likely to keep a mug with your brand on it than a flyer or leaflet. This is because they are actually items which can be used rather than adverts which are considered to be &#39;junk mail&#39;. It&#39;s been reported that items like mugs and promotional bags are more likely to be kept for at least eight months than any other materials.</p>

<p>Many businesses, especially larger businesses pay for extensive advertising to try and beat their competitors. However, we believe that the cost is unnecessary. First of all, it&#39;s very difficult to actually create an advert which is liked. The whole purpose of adverts is that your advert needs to be bigger and better than your competitors. If it&#39;s not, then you won&#39;t stand out.</p>

<p>Simply paying for an advert isn&#39;t enough, you actually need to consider the design and ensure that your advert is creative and unique as well. A recent survey showed that 70% of people couldn&#39;t remember an advertising campaign they saw a year ago, but all promotional merchandise received during that time could be remembered.</p>

<p>Giving away promotional merchandise ensures that consumers will see your name when using your promotional products. It&#39;s general human nature to be attracted to something which is free, in tough economic times, this is even more true than ever. People are generally more likely to do business with a company if they are able to get something out of it, such as promotional merchandise.</p>

<p>Giving away promotional merchandise promotes goodwill and is very good for a companies image and brand. Your customers will always remember when you have done something good for them. For this reason, promotional merchandise should always be considered within marketing.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-your-marketing-needs</link>
      <pubDate>Mon, 24 Dec 2012 08:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Giveaways to Help Fulfil Your New Year’s Resolutions]]></title>
      <description><![CDATA[<p>Research shows that the most popular New Years Resolution people make is to lose weight and keep fit, so why not help your customers by providing them with sports related printed giveaways.</p>

<p>Every January it&#39;s said that Brits waste &pound;37million on gym membership as eager Brits join up in January expecting to attend every day. However, in reality, the average person only attends the gym for a month then is stuck in a 12 month contract plan, paying out monthly for something they don&#39;t even use! During the recession, more people chose to workout at home and attend cheaper classes, so there is a market for your sports related giveaways.</p>

<p>At Total Merchandise we have lots of sporting equipment items which are designed to keep you fit and also have fun. As with all of our products, each item can be branded with your companies logo and company colours. January tends to inspire many people to set a resolution, whether it be to take up the gym, athletics or just to go for a run every day. As these habits tend to die out as people lose motivation, you can purchase cheaper and more cost effective items which will ensure your company races in front of your competitors.</p>

<p>One of our most cost effective sporting items is the promotional skipping rope. This comes in various designs including the &#39;old school&#39; rope which many of you would have had at primary school. These are great products for keeping fit and encouraging fitness. In fact, using a skipping rope is one of the best ways to keep fit and lose weight.</p>

<p>Our cordless skipping ropes also tend to be very popular. These are very different to the traditional skipping rope as they don&#39;t have a physical cord to jump over. In fact, many people feel silly using it as a result, but who actually looks good when exercising? These skipping ropes are designed to increase movement and specifically with fitness in mind.</p>

<p>Swimming is also a great way of keeping fit throughout the year. Many swimming pools offer lane swimming times as well as &#39;fun&#39; times. If your customers may attend a &#39;fun&#39; time session, then why not consider investing in the Wababa ball? This is the first ball in the world which can bounce in water, making it unique and very innovative. You can really make your business stand out using this product.</p>

<p>If you are looking for printed giveaways for New Year, then consider relating them to New Years resolution, you are guaranteed to make some customers very happy!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-new-years-resolutions</link>
      <pubDate>Fri, 21 Dec 2012 08:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Giveaways Your Customers Will Fall in Love with This Valentine's Day]]></title>
      <description><![CDATA[<p>Christmas isn&#39;t over yet, but many marketers are already thinking about the next big seasonal event &ndash; Valentines Day. Have you started to consider your printed giveaways for Valentines Day?</p>

<p>Valentines Day is traditionally the day to celebrate love. Every February the 14th, millions of people across the world exchange cards, flowers and chocolates with their loved ones, all in the name of Saint Valentine. So where exactly did this tradition come from? There is no clear answer.</p>

<p>Throughout history, February have been used to celebrate romance. What we do know is that Saint Valentine has strong Christian and Ancient Roman tradition. This is because the Saint Valentine or Valentinus has been recognised by the Christian faith for some time. There are many theories which explain how the Saint became the Saint of love, but there is no clear cut answer.</p>

<p>Whilst Valentines Day is used to celebrate love, we believe there is no reason why you can&#39;t base your giveaways around the event to show your appreciation for your customers. After all, without customers you wouldn&#39;t be in business! There are many different promotional products you can use as giveaways for this event.</p>

<p>Perhaps the most obvious promotional item, is the Love Hearts Sweet Pot. This contains four mini rolls of the original Love Heart sweets. Love Hearts are classic Valentines sweets, with different messages included on each sweet. The sweet pots are ideal for people of all ages and will be appreciated by every recipient. It offers a printing space on the box for your organisations name which ensures your company will be noticed.</p>

<p>Similarly to the Love Hearts, the Mini Sweet Cones are also popular. These offer a large space for your organisations branding as you can completely design the cone yourself. This means you can design a Valentines style cone with your companies logo printed onto it. Again, these will be appreciated by your recipient as they are edible and can be enjoyed. These are fun promotional products for any age or any event.</p>

<p>Finally, the 20cl Wine Bottles are also popular for Valentines Day. After all, Valentines Day is about romanticising everything, so wine and chocolates are two of the most popular gifts. The Wine Bottles can be filled with your choice of wine and have your company name printed onto the label of them. These are guaranteed to be a popular giveaway.</p>

<p>If you are looking for printed giveaways for Valentines Day, then have a look at the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-valentines-day</link>
      <pubDate>Thu, 20 Dec 2012 11:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts For The New Year]]></title>
      <description><![CDATA[<p>Customers like to be recognised and the best way to recognise them, without a doubt, is through branded gifts. The more valuable the gift appears, the more likely it is that it will be appreciated by your customers.</p>

<p>Whilst promotional items such as pens and keyrings are generally appreciated by new customers, generally retained and loyal customers will expect something a lot more. This doesn&#39;t mean that you have to spend a fortune on your products, you can be thrifty and choose something which is high in perceived value but low in cost. The more valuable the gift is perceived to be, the more likely your customer will keep it.</p>

<p>For example, you could reward your customers with engraved photo frames. These can be engraved with your company logo to ensure it promotes your brand. A photo frame, in particular, is a good item to invest in because they are generally displayed. Wherever your photo frame is displayed, the people seeing it will notice your brand name. If a photo frame is displayed on a desk, you are ensuring that your brand name will be seen for at least five days of a week. The average person sits at their desk seven hours a day, five days a week which means it will be noticed.</p>

<p>As businesses realise the benefits of promotional merchandise on a higher level, more and more are using branded gifts as a way of rewarding customers and promoting their businesses. In fact, if you&#39;re not doing this then your business is falling behind in terms of promotion. Many people ask us, what is the difference between branded gifts and promotional merchandise?</p>

<p>Whilst promotional merchandise isn&#39;t considered to be as intrusive as traditional advertising methods such as leafleting, flyers and television adverts, consumers are still aware that you are promoting your business. In comparison, branded gifts are considered to be very different from promotional items. This is because they are generally higher in perceived value so they are more likely to be appreciated when received by customers.</p>

<p>At Total Merchandise, we have a very large variety of products that can be used to promote your business through branded gifts. The gifts you choose is very dependant on who you want to target with your gifts and how you will be targeting them.</p>

<p>When looking for branded gifts, have a look at the Total Merchandise website for inspiration.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-new-year</link>
      <pubDate>Wed, 19 Dec 2012 09:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Always be prepared with Printed USBs]]></title>
      <description><![CDATA[<p>If you ask any professional how they choose to store data, they will say on printed USB&#39;s. So why is your organisation missing out on such a fantastic marketing opportunity? Printed USB&#39;s can not only be useful to the recipient but will also help to promote your business in a really positive way.</p>

<p>Long gone are the days where you store data on floppy discs. The outdated 3&frac12; floppy disc was pushed out by the CDS and now computers don&#39;t even include the 3&frac12; inch floppy drive! Smaller computers like netbooks and tablets have even pushed out using CDs, as they don&#39;t have enough space for a CD drive. Some professionals choose to use external hard drives but as many people will know, they are just not practical to carry around on a regular basis.</p>

<p>USB sticks have an added advantage over most other data storage methods. This is that the majority of computers will have a USB port. In fact, it&#39;s not just computers which have a USB port, but also televisions, gaming consoles and many other devices. USB sticks are set to become even more popular, as more and more devices choose to have a USB port. So, why not make the most of this?</p>

<p>There are many different USB sticks you can choose from. Whether it be a sleek and professional corporate stick, or a custom made stick branded to your business. Many businesses have already realised the benefits of using printed USB&#39;s so in order to make yours stand out it needs to be eye catching and unique.</p>

<p>When purchasing printed USB&#39;s, consider your target audience first. If you are marketing to professionals then you may decide to invest in sleek and professional USB&#39;s. In comparison, if you are targeting students or a more creative industry you may choose a custom USB, or even a fun Rubik&#39;s cube USB stick.</p>

<p>When it comes to USB&#39;s, the possibilities are endless. USB&#39;s should be considered as part of your marketing plan as they are so much more versatile than any other promotional item. If you consider, what would you prefer to receive &ndash; a tee shirt, pen or a USB stick? USB sticks have a higher perceived value than any other promotional merchandise, meaning they have an added advantage to many other materials.</p>

<p>Printed USB&#39;s are one of the best ways to move forward in 2013, so consider them in your marketing plan.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/always-be-prepared-with-printed-usb%27s</link>
      <pubDate>Mon, 17 Dec 2012 10:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Mouse Mats for 2013]]></title>
      <description><![CDATA[<p>Have you ever wondered why businesses and marketers choose printed mouse mats as a way of promoting their organisation? These people are experts, so they must know a thing or two about marketing. We think this is proof that you should consider printed mouse mats as part of your marketing plan for 2013.</p>

<p>Promotional mouse mats are simply a great way of promoting your company, why? Because of brand retention. As with any promotional item you distribute, you are raising awareness and building your brand name. It may seem like common sense, but the more people who see your brand, the more popular it will be. This is because the more your brand is seen, the more people will remember it.</p>

<p>Many businesses choose to spend their marketing budgets on quirky but expensive promotional merchandise. We think that you don&#39;t need to do this, instead, you can invest in promotional mouse mats which are much cheaper. Whilst quirky gifts may have an initial positive factor for the business, the products will soon be forgotten about. In comparison, printed mouse mats stick around for a long time, promoting your business even after the initial campaign.</p>

<p>Mouse mats are a great way of getting into your customer&#39;s personal space, whether this is their home or office. Rather than appearing intrusive like some traditional forms of advertising often can, they are subtle ways of marketing your business. You can put your brand onto the recipient&#39;s desk, meaning they will see your brand name every day. Not only this but their customers will also see your brand name every day, spreading your message even further.</p>

<p>Our most popular mouse mats are the Brite Mouse Mats. This is because they have such a high level of customisation. The Brite Mouse Mats are clean, high quality and robust products. They can be customised into any shape, so if you are working within a housing industry you may consider a design shaped like a house. Similarly, you may decide on a more creative design and require a creative shape to match it.</p>

<p>You could even input a calendar onto the mouse mat for 2013. This costs slightly more but adds another dimension to your design. Calendars are looked at on a daily basis so you can be sure that your mouse mat is being viewed.</p>

<p>If you are looking for a creative way to promote your brand through promotional merchandise, you should consider printed mouse mats.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-mouse-mats-for-2013</link>
      <pubDate>Fri, 14 Dec 2012 12:39:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts And Get Them Quick]]></title>
      <description><![CDATA[<p>There are many reasons you may need your branded gifts quickly for Christmas. Even the most organised person in the world may find they are missing something at Christmas time. After all, it&#39;s the busiest time of the year! So what do you do if you&#39;ve forgotten an item this Christmas? Head to Total Merchandise, of course!</p>

<p>There are lots of reasons why you may need a quick order of branded gifts. Perhaps you had purchased from another supplier and had been let down, the quality wasn&#39;t very good or they hadn&#39;t been delivered. Maybe your director has sprung a last minute event onto you, or maybe you simply haven&#39;t ordered enough. Whatever your reason, you want to purchase branded gifts that offer a fast turnaround and delivery.</p>

<p>At Total Merchandise, we understand the need for items at the last minute. Whilst some items cannot be purchased at short notice, we will always try our best to order them in time for your deadline. However, there are certain products you could purchase which we can guarantee will be with you in time for your big day &ndash; with products which can take from as little as 24 hours.</p>

<p>The time it takes to deliver will be very dependant on the item you purchase. Our smaller and more cost-effective items, like pens and keyrings can be ordered and delivered within 24 hours. These are our most popular products for people who are in a hurry. The trolley coin product, in particular, has become increasingly popular over the years. As supermarkets continue to operate a &#39;hire&#39; scheme on their trolleys, many people find themselves stuck at the supermarket with no pound coin! These trolley coins will ensure you always have a coin handy for your shopping as they clip onto your keys. As we always say, pens are always popular as branded items, they are cost-effective and small which means they can be distributed easily and quickly.</p>

<p>If you are looking for more corporate gifts, then these will take slightly longer to deliver. However, we do still have a number of items that can be delivered within as little as 72 hours. One of these items is the printed Weather Station which features a clock, thermometer, and hygrometer. This is designed with solid metal, making it look particularly stylish, a great gift for someone you may have forgotten!</p>

<p>To purchase branded gifts fast, then have a look at the express section on the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-get-them-quick</link>
      <pubDate>Thu, 13 Dec 2012 12:51:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USBs for the 2013]]></title>
      <description><![CDATA[<p>Every marketer knows that printed USB&#39;s are one of the most sought after promotional gifts. This is because they are such a modern gift. Having been invented to take over from the CD data storage and 3&frac12; inch floppy disc, USB&#39;s are still considered to be expensive when compared. With this in mind, you should consider printed USBs as part of your 2013 marketing plan.</p>

<p>So why are printed USB&#39;s so popular. Aside from the obvious that they are great for data storage. USB sticks come with different memory capacities, this means you can choose the memory capacity depending on what you require. If you work within a creative industry, you may choose USB&#39;s with larger memory capacity. Whereas, if you work in an industry which doesn&#39;t use USB&#39;s on a regular basis then you may be able to get away with smaller memory capacity.</p>

<p>Printed USB&#39;s are very small in size which means they can be distributed further and easier. The smaller in physical size your USB stick is, the more likely it is that people will carry it around. This will promote your brand even further. If you imagine the more people carrying around your printed USB, the more people are promoting your brand.</p>

<p>Customers really value USB sticks as a gift. This is because, whilst they are everywhere they are still fairly expensive to purchase. However, when you purchase them in bulk this becomes much cheaper. As they are such a high valued item, customers will feel more valued and in turn, are likely to be more loyal to your brand.</p>

<p>Once you have decided to purchase your printed USB&#39;s you should consider the design carefully. Think about who you will be giving them too? As we mentioned before, people working in a creative industry will require more memory storage than a student. This should be considered when purchasing your USB&#39;s. You could also think about the shape of your USB. If you are targeting a creative industry you may want a custom design. We are able to create almost any shape for your USB design, including buildings, animals and even people! There are many ideas on our website already, or you can call us to discuss your own unique design.</p>

<p>Printed USB&#39;s are useful to everyone who receives one, so they should be considered within your 2013 marketing plan.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usbs-for-the-2013</link>
      <pubDate>Wed, 12 Dec 2012 11:20:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for end of year business]]></title>
      <description><![CDATA[<p>Whilst many larger businesses close for most of December, smaller and medium businesses cannot afford to and are thus still operating. This means that they are still trying to close business over the Christmas period, making corporate gifts popular.</p>

<p>Corporate gifts are a great way to close a deal, they give customers something a bit extra to thank them for doing business. Corporate gifts are a great way of showing customers that you care. The competitive business environment which we work in today means that many businesses find they struggle to compete with larger organisations when it comes to marketing and advertising the business. However, we believe you don&#39;t need to spend hundreds on advertising in order to get noticed. You could simply invest in corporate gifts.</p>

<p>Corporate gifts differ greatly from promotional products. If you are purchasing promotional products you are likely to invest in pens or key rings. With promotional products, most businesses want to purchase as much as possible for as little as possible. This means they will often choose the cheapest items to purchase in bulk. Promotional products are often distributed to people with whom you are trying to do business with. However, corporate gifts have a different meaning and are used for a different purpose.</p>

<p>When investing in corporate gifts you often purchase them in order to thank existing customers or reward existing customers. This means you will often choose more expensive items, as you are purchasing less of them. When purchasing corporate gifts you should consider carefully the products you are choosing. Consider which products you would like to receive if you were the recipient. These are the items you should purchase.</p>

<p>Corporate gifts can range in price. You may only have a small budget to dedicate to gifts for clients if this is the case there are many products which may be suitable. For example, you may choose to invest in an executive pen which is branded with your businesses branding. If you have more cash to spend then you may consider an executive puzzle which can be put on an office desk. There are many different products you can choose from when investing in corporate gifts.</p>

<p>If you are looking for new ways to reward valued customers at the end of this year, then have a look at the corporate gifts on the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-end-of-year-business</link>
      <pubDate>Tue, 11 Dec 2012 11:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways With Fast Delivery]]></title>
      <description><![CDATA[<p>With only two weeks until Christmas, you may be looking for branded giveaways that offer express delivery. The good news is that at Total Merchandise we can help.</p>

<p>Branded giveaways are important when attempting to forge a relationship with your customers. Strong relationships are very important for the success of a business. During the recession, many smaller businesses struggled as the larger businesses reduced their prices. This meant they were unable to compete in terms of price, this meant the only way they could compete was through customer service, which larger businesses tended to struggle with. As a business becomes larger, they tend to scrimp on the customer service aspect of the business, leaving a gap for smaller business to market themselves.</p>

<p>Even with the recession said to be over, smaller businesses should still aim to have good customer service and build relationships with customers. Word of mouth is one of the cheapest ways of advertising and even as businesses become bigger, it should be utilised. If a business has happy customers, they are more likely to be recommended to others. This is one of the reasons we believe you should give your customers gifts at Christmas time.</p>

<p>Many marketers chose the products they want to send out around three months in advance. This is because they can then ensure that the products they order get to them in time, and they have time to distribute the items. However, if you haven&#39;t had time to order your promotional items yet, then you still have time. If you are hosting a Christmas party or Christmas drinks, then you can distribute items at this, and with Total Merchandise express delivery, you can ensure the items you choose will be delivered in time.</p>

<p>Total Merchandise has a select number of products that can be delivered using express delivery. These are all under the &#39;Express Items&#39; section on our site. These range from cheaper budget items like pens, to more executive gifts. All of the items can be delivered quickly, with the majority offering between 24 hours and 72 hour delivery. Each of the items we offer is very high in quality and offer personalisation in at least one place. This makes them great as branded giveaways.</p>

<p>If you are looking for branded giveaways to be delivered in time for Christmas, then have a look at the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-fast-delivery</link>
      <pubDate>Mon, 10 Dec 2012 10:20:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's For The Office Ready For The New Year]]></title>
      <description><![CDATA[<p>You can be ready for the new year with specially printed USB&#39;s for the office. These are great for campaign ideas for the new year as well as gifts for your customers and employees.</p>

<p>USB&#39;s have many uses, they can store data as well as remind us of work which we are yet to complete. Can you remember all the pieces of work you completed last week? We doubt it, most people have trouble remembering all the work they completed yesterday, never mind last week! But, if you have the uncompleted piece of work saved on a USB stick, then you have a reminder to complete it whenever you plug the USB stick in.</p>

<p>For many workers, if feels like the USB device has always existed. In retrospect, it has, but not in its current form. A USB is a device that stores work from your computer. This can be transported from place to place, exchanging data from computer to laptop, or visa versa. This can be used at home, work or even in schools. It is easily removed from the computer and can upload and transfer work quickly and efficiently.</p>

<p>The USB in its current form was only introduced in 1999. There are many people who claim to have invented the USB drive including Amir Ban and two other colleagues. This group of people all worked at the Israeli company M-Systems and presented the device to a technology conference in the USA in 1999.</p>

<p>Before the USB, the &#39;floppy disc&#39; was used, data was put onto these discs and put into other machines to hold and transport work. The earliest &#39;floppy discs&#39;, were developed in the 1960s. They created large amounts of different kinds of &#39;floppy discs&#39; and in 1996 there were approximately five billion of these &#39;floppy discs&#39; in use all over the world. A company in Singapore, Trek Technology, also claims to have created the USB stick, so there is some controversy over where it initially came from.</p>

<p>Of course, before the USB there were other data storage devices used. The most common in our memory is the 3&frac12; inch floppy disc. This was used for computers through the decades but it had limitations. For example, you could only store a certain amount of data onto it. It was also fairly large compared to the sleek and much smaller USB stick. The USB device can also hold more than five times the amount of data that a floppy disc ever could.</p>

<p>If you are looking for data storage solutions then consider printed USBs that can promote your company as well as store data.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-the-office</link>
      <pubDate>Fri, 07 Dec 2012 08:29:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Boost Your Brand with The Best Branded Mugs]]></title>
      <description><![CDATA[<p>If you are looking to promote your brand, then <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded&nbsp;mugs and bottles</a> could be the way to sip your way to success. Promotional mugs are one of the most tried and tested ways to market your company through promotional merchandise.</p>

<p>If you only have a certain budget to spend on marketing, then you will want to use the most tried and tested way to promote your business. Promotional&nbsp;mugs are known to be well received by customers and aren&#39;t considered to be intrusive. This means that you are purchasing a low-risk product that can have a high value.</p>

<p style="text-align:center">[189888]</p>

<p>But why are they considered to be such good promotional items? We&#39;ve rounded up the top benefits of using branded mugs as a means of marketing your company.</p>

<h2>How Can Branded Mugs Boost Your Brand&#39;s Marketing?</h2>

<p>Mugs are a&nbsp;popular choice of promotional merchandise because they are so reliable. A mug will never let you down, you can use it to sip on hot drinks or cold drinks and it can be used on a daily basis. The only reason you would stop using a mug is if it were to break, and this is generally due to human error rather than the mug itself. Even if your recipient doesn&#39;t tend to drink hot beverages, the mug can be used for storing pens and other stationery items, so it will always be in full view on a desk.</p>

<p style="text-align:center">[701560]</p>

<p>Giving away gifts from your company means that you are building a relationship with your customer base. The stronger your relationship is, the more likely you are to keep your customer&#39;s loyalty in the future, this makes promotional gift giving even more important. Customers are more likely to shop with an organisation if they trust them and find they are reliable. A recent study by the BPMA stated that 79% of consumers said they were more likely to do business with the company after receiving a free promotional item.</p>

<h2>Choosing The Right Branded Mug For Your Business</h2>

<p>When choosing your promotional mugs, ensure you have chosen the correct mug for your target audience. All promotional mugs can be custom designed, so you need to make sure your design is relevant to the target audience.</p>

<p style="text-align:center">[193914]</p>

<p>You could choose a standard ceramic mug with your branding and design printed onto it. Alternatively, you may choose a different style of branded mug such as a heat changing mug that shows your design once filled with hot water, or even a promotional travel mug to get your brand noticed in the move.</p>

<p style="text-align:center">[193129]</p>

<p>If you&#39;re looking for a promotional mug to get your message across to your audience then take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">b</a><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">rand mugs and bottles</a> section - we&#39;re sure you&#39;ll find the perfect item!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-to-promote-your-brand</link>
      <pubDate>Thu, 06 Dec 2012 09:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d0b6d9cb5746bb764de728e3169972ad0b35395c.jpeg" type="image/jpeg" length="380693"/>
    </item>
    <item>
      <title><![CDATA[Printed Giveaways That Count]]></title>
      <description><![CDATA[<p>Printed Giveaways can be a key factor in determining whether your business will survive. How do you market your business? Larger organisations are likely to use traditional advertising methods like print adverts and television advertising, however, smaller organisations can simply not compete with these methods.</p>

<p>If you are a smaller organisation there are still affordable advertising methods available to you. You could, for example, use promotional merchandise to promote your brand. Christmas time, in particular, is a great time to give away promotional merchandise. Many companies are at the end of their financial budget in December, so will have spare cash to spend on marketing methods. Some companies may use this towards a Christmas party whilst others will want to spend the budget more wisely.</p>

<p>There are many reasons why your company should consider investing in promotional merchandise to market your company. First of all, promotional merchandise is proven to be better at marketing business than any other form of marketing. If you consider the other forms of marketing you will start to understand why. Leaflets, print adverts, and television adverts are all forms of advertising and marketing. These are all direct forms of advertising and are considered to be unwanted by the recipient.</p>

<p>In comparison, if you were to give away a promotional item, this may still be unwanted by the recipient but they are more likely to appreciate the item. This is especially true if the item is useful, such as a pen or a bag. If an item is useful then people are more likely to want to use it, meaning that the item is more likely to be seen by others.</p>

<p>One of the main benefits of printed giveaways is that they don&#39;t need to be very expensive. You could simply purchase a bag of rulers and this would still be appreciated. In fact, if you have business cards printed, why not have a pen printed with all your information instead. Businessmen receive business cards on a daily basis, so you need to stand out in order to be noticed. By giving a business pen instead of a card you are giving the recipient something they will use.</p>

<p>Christmas is the perfect time to distribute printed giveaways. Recipients will be happy to receive the giveaways and you will be promoting your business at the same time. So why not consider printed giveaways this Christmas?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-that-count</link>
      <pubDate>Wed, 05 Dec 2012 11:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens Write Best In Your Marketing Campaigns]]></title>
      <description><![CDATA[<p>Promotional pens are everywhere. In banks, shops, even in caf&eacute;s, this is because many business owners understand the influence promotional pens can have on people. There is no better way to get your brand name out there.</p>

<h2 style="text-align:center">Supersaver Click Ballpens</h2>

<p style="text-align:center">[188655]</p>

<h2>Why Choose Promotional Pens To Boost Brand Awareness?</h2>

<p>Everyone uses pens, most of the time on a daily basis. Even with the use of technology developing, people still need pens. There is no simpler way to write notes to yourself or to write birthday cards to people, for this reason, everyone needs a pen. However much technology develops, we can guarantee that pens will always be used.</p>

<h2 style="text-align:center">Curvy Stylus Ballpens</h2>

<p style="text-align:center">[186927]</p>

<p>A further benefit is that pens will be used by many different people. This includes young children right up to older people, so it really is a wide target audience.</p>

<p>Unlike many other items of promotional merchandise, pens are very easy to carry around. You can carry them in your bags, pockets or even tucked into your shirt. If you were to put your call to action on your pen then they can be more successful than business cards. Think about this, what would you appreciate more, a promotional pen or a business card? A business card is likely to be tucked inside your wallet, not to be seen again. In comparison, a pen will be seen every time it is used and is likely to be kept by the recipient.</p>

<p>According to an ASI survey, promotional pens are used by an individual on average five times a day. This means that not only is your pen seen by the person using it, but also all the people in the room when it is seen. This gives your brand a great exposure to people you may not have reached before.</p>

<h2 style="text-align:center">Recycled Calico Ballpen</h2>

<p style="text-align:center">[182887]</p>

<h2>Things To Consider When Choosing Your Promotional Pens</h2>

<p>When it comes to promotional pens there is a wide range of colours and designs you can choose from. If you are working on a budget, you can choose a very simplistic design, whereas if you have a larger budget then you can choose a fancier design.</p>

<h2 style="text-align:center">Harrier Nouveau Ballpens</h2>

<p style="text-align:center">[191582]</p>

<h2 style="text-align:center">Parker Jotter Ballpen</h2>

<p style="text-align:center">[1047861]</p>

<p>When designing your pens, make sure you think about your target market. It&#39;s very easy to design promotional merchandise that you like, but if you don&#39;t think about your target market when doing so, then it&#39;s unlikely that you will get enough brand exposure.</p>

<p>If you are trying to decide which promotional items to choose, then consider promotional pens, they always write best. Check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website to find your perfect printed pen.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-write-best</link>
      <pubDate>Tue, 04 Dec 2012 13:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/af17d1832db4b24668bc8cc85339df3ff9ebb06d.jpeg" type="image/jpeg" length="406625"/>
    </item>
    <item>
      <title><![CDATA[Seasonal Promotional Giveaways for The British Winter]]></title>
      <description><![CDATA[<p>With the weather becoming noticeably cooler, printed giveaways for the Winter are becoming even more popular. So, has your business considered purchasing seasonal giveaways? In the Summer time, many people choose to giveaway seasonal items like baseball caps and tee shirts, so why should the Winter be any different? There are lots of products on the Total Merchandise website which can be given away in the Winter.</p>

<p>Living in the UK, travel mugs are popular throughout the year. In Britain it rains on average, one in three days, this means that travel mugs are always useful. Many people use travel mugs when they travel into work. Whatever the weather, the majority of people like to have a hot drink in the morning. With travel mugs, you are ensuring that you are promoting your business on a wide scale. Travel mugs are meant for travelling, so wherever your mug is taken you will be promoting your business. Whilst we consider these to be seasonal, they can be used by recipients throughout the year.</p>

<p>Promotional ice scrapers are another popular item in the Winter time. These are useful for any car owners, as it is almost impossible to de-ice your car without some kind of tool. Our promotional de-icers are sturdy and made from plastic, they offer a large brand area for your company logo and are perfect for promotions in the colder months. This is a cost effective way to promote your brand, the ice scrapers come in different vibrant colours so you can match them to your businesses branding.</p>

<p>If you wanted something slightly different you could choose the Fleece Glove Ice Scraper. This can also be branded with your company logo and keeps your recipients hands warm when de-icing their car. These come in red or blue and, based on the British weather will ensure that your branding will be shown regularly. Mini torches are also popular in the Winter months. As the days get darker earlier, many people find it difficult to see when going to their cars at night. The mini torches on our website are great tools which people can keep on their keys. The product is water and shock resistant so will last throughout the year. These can be branded with your companies branding, and will also show that you care about your recipients.</p>

<p>If you are considering printed giveaways then consider basing them on the Winter season.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-the-winter</link>
      <pubDate>Mon, 03 Dec 2012 13:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Fulfil the Brits Love for Afternoon Tea with Branded Mugs]]></title>
      <description><![CDATA[<p>When was the last time you had Afternoon Tea? In Britain it is very common to have a cup of tea in the afternoon, but not so much Afternoon Tea so why not keep up the tradition by distributing <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs</a> to your customers?</p>

<h2>The Origin Of The Traditionally British Afternoon Tea</h2>

<p>In Britain, going for Afternoon Tea is a tradition which many of us enjoy. In the past, Afternoon Tea would be had at around 4pm and would involve tea, sandwiches, and cakes. However, as people have had less time for luxurious activities this has diminished, with most people simply enjoying a cup of tea in the afternoon. But where exactly did this tradition come from? And why is it a British tradition?</p>

<p>The Afternoon Tea craze started sometime in the 19th Century when the 7th Duchess of Bedford complained of hunger at 4pm in the afternoon. Dinner was often much later, and lunch was earlier meaning there was a big gap between the two meals. The solution given to the Duchess was to have a sandwich and a cup of tea at 4pm. This appeared to work for the Duchess and she soon started inviting friends round to join her for her Afternoon Tea.</p>

<p>The trend caught on amongst the upper and middle class with much of the population deciding to also enjoy Afternoon Tea. During this period, the middle class was not allowed to mix with the upper class which meant that Afternoon Tea had to be served in two sittings. The upper class would enjoy &#39;low&#39; tea at around 4pm whilst the middle class would enjoy &#39;high&#39; tea at around 5pm. The terms low and high tea refer to the size of the tables they used. As the upper class would have more money they were able to purchase new tables for afternoon tea. In comparison, the middle class would simply use the dining tables they already owned.</p>

<h2>Using The British Love For Tea As A Marketing Tool</h2>

<p>Afternoon Tea is now considered by many to be a treat rather than a must-have. This means fewer people enjoy Afternoon Tea on a daily basis. However, this doesn&#39;t stop us from drinking tea. According to a <a href="https://www.express.co.uk/life-style/top10facts/948862/National-Tea-Day-tea-facts">recent article</a> released by Express, 165 million cups of tea are consumed a day in Britain alone! That&#39;s enough to fill 20 Olympic swimming pools - a day!</p>

<p>This sounds like the perfect marketing opportunity, right? It is! <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">A study conducted by the BPMA</a> shows that promotional drinkware, mugs fall into this category, are kept for an average of 12 months and generate an average of 1,400 impressions throughout their lifetime.</p>

<p>So, with that in mind, let&#39;s take a look at a few of our favourite branded&nbsp;mugs.</p>

<p>Our best-selling Cambridge mugs are classically shaped mugs printed with your custom design. Perfect for use in the office or at home they are sure to maximise your brand awareness.</p>

<p>[701231]</p>

<p>Sure to draw attention to your brand these branded maxi print mugs feature&nbsp;your design printed in stunning full colour across the face of the mug. Available from just &pound;1.81 per unit!</p>

<p>[192770]</p>

<p>Afternoon Tea is a great tradition to have. Whether you&#39;re wanting to boost your brand to&nbsp;Afternoon Tea partakers or to the average brit that helps consume 165 million cuppas a day, branded mugs are a great marketing tool for you. Check out our <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">promotional mugs</a> section to find your perfect item.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-tea-time</link>
      <pubDate>Fri, 30 Nov 2012 12:47:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1a251b202d1a0bfee2c1d22a9f4dcf447e5a96f0.jpeg" type="image/jpeg" length="372162"/>
    </item>
    <item>
      <title><![CDATA[Keeping Your Paperwork Organised with Promotional Conference Folders]]></title>
      <description><![CDATA[<p>Have you ever forgotten or lost something important? Then you need a printed conference folder to organise your files. If you&#39;ve ever been overwhelmed by the amount of work you are having to carry, or need something which can keep you more organised then a folder is the best way to do so.</p>

<p>Research shows that this time of year is considered to be the most stressful for the majority of us and the more stressed we are, the less organised we find ourselves. This is especially true if we are at a conference. At conferences or training days you are often given an influx of different papers and training materials, but how can you keep them altogether? Perhaps with a &#39;file folder&#39; which is designed to keep loose paperwork together to avoid damage and keep your important documents together. At Total Merchandise we have a large variety of printed conference folders available for your company to invest in.</p>

<p>You could choose the simple conference folders which includes a section for a note pad and a section for your paper files. These are our cheapest folders but still made with the same high quality as the other folders. They also include a pen loop to ensure you are never without a pen at a conference or training course.</p>

<p>If you were to purchase a slightly more expensive folder, the Dartford Zipped Folder has more space for your files and also includes a business card holder. This folder includes the notepad as well as having a space for a USB stick and a pen. The paper included within the folder is made from recycled materials so also promotes your environmental agenda.</p>

<p>If you wanted to spend more money, our most luxurious folder is the A4 Diplomat Zipped Folder, this is made from bonded leather and includes a ring binder for you to place your files. This also includes a notepad and space for other files, as well as a business card holder and pen holder.</p>

<p>Of course, what we haven&#39;t discussed is the promotional aspect of your printed conference folders. You can have them printed with your branding which not only shows your company to be professional, but also advertises your company to everyone who sees the folder. There are a number of ways you can personalise your folders with your logo or branding. Sometimes simplicity speaks volumes so why not just include your logo?</p>

<p>To create a professional image for your company, as well as organise your files, consider purchasing printed conference folders.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-conference-folders-to-keep-things-tidy</link>
      <pubDate>Thu, 29 Nov 2012 11:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's Make Great Corporate Christmas Gifts]]></title>
      <description><![CDATA[<p>Printed USB&#39;s are a great business gift for Christmas. They have a high perceived value which means that customers appreciate them more than many other promotional items.</p>

<h2>USBs Are An Everyday Essential In Many People&#39;s Lives</h2>

<p>USB&#39;s are used to store information from devices such as computers. The data can then be transferred between computers or even games consoles. As technology has developed, more and more devices are inputting a USB port in their devices - it&#39;s rare to find a device without a USB port. This is because USB&#39;s are the easiest way to transfer and store work between devices.</p>

<p>Before the USB was the 3&frac12; inch floppy disc. These were useful when they were first invented however they did have limitations. For example, they are much larger than a USB, also also could hold very little data when compared. For this reason, most computers don&#39;t have 3&frac12; floppy disc ports anymore.</p>

<p style="text-align:center">[640000]</p>

<h2>Why Choose Promotional USBs For Business Christmas Gifts?</h2>

<p>So, if you have decided on printed USB&#39;s, then why not theme them around Christmas? Many businesses choose to send out business gifts. These could be bottles of wine or boxes of chocolates.&nbsp;However, you could instead choose a business gift that promotes your business -&nbsp;promotional gifts are great for this. Many people have the misconception that promotional gifts mean pens and notepads, but&nbsp;anything can be a promotional gift!</p>

<p>Printed USB&#39;s are a very popular example of this. Years ago, you wouldn&#39;t have chosen to give floppy discs as a business gift. However, as technology has developed, USBs have become fairly expensive to purchase which makes them an acceptable business gift. They can also be personalised in unique and funky ways which means they can both promote your business and be attractive to the user.</p>

<p style="text-align:center">[401137]</p>

<h2>Choosing The Right Printed USB For Your Brand</h2>

<p>So, when investing in printed USB&#39;s why not choose a design or style which means something?</p>

<p>The style could be to do with your business. For example, if you work in the travel&nbsp;industry, you may want to invest in areoplane-shaped USBs.&nbsp;Or, you could choose a style that is relevant to a season rather than a business. For instance, with Christmas coming up, you could choose Father Christmas shaped USB&#39;s.</p>

<p style="text-align:center">[1000171]</p>

<p style="text-align:center">[540025]</p>

<p>The important thing about the style is that you want it to stand out from your competitors. The design is very important as you want it to represent your brand, there is no point in designing something which looks low in quality as that is how people will view your brand.</p>

<p style="text-align:center">[182566]</p>

<p>If you&#39;re seeking the perfect branded product to use for your Christmas campaigns then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section on our site. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-to-keep-the-christmas-theme</link>
      <pubDate>Wed, 28 Nov 2012 08:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b49a3fa5e443ae8728c1bac2242a04c3d97e09c2.jpeg" type="image/jpeg" length="379031"/>
    </item>
    <item>
      <title><![CDATA[In A Hurry? Branded Gifts With Express Delivery]]></title>
      <description><![CDATA[<p>Many marketers will have already decided on their Christmas marketing campaign and have ordered their branded gifts ready for the occasion. However, if you haven&#39;t yet ordered, or have had a change of heart then have no fear as our special express delivery items can be with you in as little as 24 hours!</p>

<p>It doesn&#39;t matter how much you plan, things can always go wrong in business. Perhaps your supplier of promotional merchandise has let you down, or you have had a last minute thought about promotional items. It doesn&#39;t matter what your reason is for needing promotional items so quickly, Total Merchandise can deliver certain items very quickly.</p>

<p>The Express Items section on our website can deliver items in anything from 24hours up until 5 days, and we have a wide range of items available to choose from. Of course, as with most of our promotional items, our promotional pens are generally the most popular items. Depending on which promotional pen you choose, they are great as gifts or giveaways. The Alaska Frost Pen for example, would be great as a gift, whereas the lower priced pens can be used as giveaways.</p>

<p>Many people don&#39;t understand the difference between a gift and a giveaway, but it&#39;s simple. A giveaway will generally be considered by people to be a promotional item. In comparison, a gift still has your company branding printed onto it, but it is the kind of item you would expect to receive as a gift. For example, a printed glass would be considered a gift, whereas printed sticky notes would be considered a giveaway.</p>

<p>We can even offer executive gifts with quick delivery. For example, the executive World Puzzle Globe can be delivered within 72 hours. This is a high quality magnetic jigsaw puzzle of the globe. It is a solid metal sphere, which means it has a very high perceived value. This would be brilliant as a business gift or even as an end of the year award for your best employee.</p>

<p>The Star Paperweight is another good executive gift. This can also be delivered within 72 hours. The paperweight is presented within an executive gift box and can be engraved with your companies branding. Again, this is a great business gift or award and it would be appreciated by any recipient.</p>

<p>So, if you require promotional merchandise at short notice, have a look at our website and we will see what we can do.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-express-delivery</link>
      <pubDate>Tue, 27 Nov 2012 11:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Perfect Promotional Bags to Carry Christmas Shopping]]></title>
      <description><![CDATA[<p>With Christmas not far away, most people will be purchasing their Christmas shopping over the next few weeks and how will you carry your shopping? With <a href="https://www.totalmerchandise.co.uk/branded-products/printed-shopping-bags">promotional shopping bags</a> of course!</p>

<h2>The UK Population Is Still Using The High Street</h2>

<p>Figures show that whilst online shopping has increased, people are still using the high street to purchase their Christmas shopping. Now the recession is over, people are likely to be more inclined to spend out on their Christmas presents, which means that towns are likely to be busier.</p>

<p>Sales on the high street last year showed that shopping rose by 0.6% in December 2011, judging by the bad year retailers had experienced, this was considered to be a real &#39;boom&#39;. For many retailers, 2012 hasn&#39;t been a bad year, so many are expecting sales in December to rise even further.</p>

<p>So, why not use Christmas shopping habits as the basis for the promotional products you purchase?</p>

<h2>Why Should You Choose Promotional Bags For Your Christmas Campaigns?</h2>

<p>Promotional bags are said to have a longer life than many other promotional products. This is largely because of their usefulness. We predict that everyone in the UK uses a bag at least once a week if not once a day!&nbsp;There is nothing better that exists to carry all of your belongings and shopping. According to a recent survey, promotional bags have a shelf life of approximately eight months. This is because they are durable and can withstand a considerable amount of weight.</p>

<p>Most of the bags you are given by high street shops for free are not able to carry a significant amount of weight. It&#39;s an age old problem, why create a carrier bag which is not strong enough to hold all of your shopping? How many times have you packed a bag in a shop to find it breaks as soon as you walk out? Quite often is probably the answer.&nbsp;So why not assist with this problem by providing your customers with promotional bags?</p>

<h2>Different Styles Of Printed Bags</h2>

<p>There are many different designs of promotional bags you can choose from, from the more expensive holdalls and rucksacks to the smart but simple tote bags.</p>

<p>Take our twin handle roll-up backpack pictured below, for example, these eye-catching bags are great for your clients that like the stylish things in life. Featuring your custom design embroided for long-lasting exposure.</p>

<p>[197567]</p>

<p>Tote bags have become very popular, they fold up small enough to fit in your handbag or pocket so can be easily whipped out whenever you purchase any shopping. These are great for the environment as they are encouraging people to use less plastic bags by reusing their new, stylish tote bag.&nbsp;</p>

<p>For example,&nbsp;our printed cotton tote bag featured below,&nbsp;manufactured from natural cotton and printed with your design in up to full colour.</p>

<p>[189679]</p>

<p>If you&#39;re looking for the perfect promotional item to gift this Christmas then take a look through our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section - we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-to-carry-christmas-shopping</link>
      <pubDate>Mon, 26 Nov 2012 12:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bbaf6d705c19a4f1562e444704bc537f56ab90bc.jpeg" type="image/jpeg" length="401037"/>
    </item>
    <item>
      <title><![CDATA[Branded Mugs for Successful Marketing with Every Sip]]></title>
      <description><![CDATA[<p>As you drink your morning cup of coffee, have a look at your mug, is it a promotional mug or a shop brought one? It is likely that within an office particularly, people will&nbsp;use the same mug. It is also likely that if your promotional mug is the lucky favourite, then people will constantly remember your brand name, as they view it at least once a day.</p>

<p style="text-align:center">[194809]</p>

<h2>Branded Mugs Can Boost Your Brand Exposure With Every Sip</h2>

<p>Promotional mugs are a great way to advertise your brand throughout the year. As anyone sips from your promotional mug, they will have your brand placed into their subconscious memory. This will then mean that whenever they are asked about the industry you operate within, your business will be the first that comes to mind.</p>

<p>Mugs are one of the most durable items when it comes to promotional merchandise. Due to being a larger object and an item that can be used daily,&nbsp;people are less likely to throw it away. Mugs have a very high perceived value which means people will probably keep it even if they don&#39;t use it on a regular basis. But of course, if you want the most exposure for your mug and your brand, you will want it to be used on a regular basis. So how can you make your mug attractive enough to be used regularly?</p>

<p style="text-align:center">[195056]</p>

<h2>Choosing The Perfect Promotional Mug For Your Brand</h2>

<p>There is a wide range of promotional mugs to choose from, so you need to make sure you pick the correct one for your target market.</p>

<p>Think about the industry you work in, if it is a creative industry then you may like to give away bright mugs that have a bit of a difference, such as&nbsp;heat changing&nbsp;mugs. In comparison, if you work in a very corporate industry then you may want to choose a more corporate design.</p>

<p style="text-align:center">[193129]</p>

<p>If you are investing in promotional mugs then you need to choose a design that is going to be the most successful for your business. You need to put yourself in your customer&#39;s shoes and choose something which your recipient would be happy to receive.</p>

<p>Promotional mugs offer a large branding area which means you can be as creative as you like, you&#39;re not limited to just your company logo.</p>

<p style="text-align:center">[196374]</p>

<p>If you&#39;re wanting promotional products with a difference then&nbsp;printed mugs are the item for you. To find your perfect mug take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs</a> section on our website. Don&#39;t forget to fill out the form to receive a rapid quote or give us a call.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-to-sip-to-success</link>
      <pubDate>Fri, 23 Nov 2012 12:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/85fbacd860d58377515d518392a16c4278c1d9cb.jpeg" type="image/jpeg" length="276843"/>
    </item>
    <item>
      <title><![CDATA[Custom Printed USB's Are Suitable For All Marketing Campaigns]]></title>
      <description><![CDATA[<p>If you speak to any student, professional, or just anyone that uses computers, they will tell you the only way to store data is on a USB, so why not use printed USB&#39;s to promote your company?</p>

<p>The days are long gone where data would be stored on 3&frac12; inch floppy disks, or even on CD&#39;s. With documents becoming increasingly larger, it&#39;s also no longer viable to share every document through email either. This is why USB&#39;s have become so popular, they are the easiest and simplest way to save and share data. USB&#39;s are smaller, more attractive and can often hold us to 1,000 times more data than old fashioned data sharing methods. With technology constantly increasing, it is also now possible to use a USB stick within a games console, DVD player and even through televisions. So it looks as though USB&#39;s are set to stay as data storage devices.</p>

<p>With the popularity and practicality of USB&#39;s undeniable, many businesses are creating their own printed USB&#39;s to distribute. Whilst USB&#39;s used to be very expensive to purchase, they are now becoming much more affordable for businesses which means smaller businesses can cash in on the benefits. Whatever industry you operate in, printed USB&#39;s are a great way of promoting your business. Even those who work in construction can find a use for printed USB&#39;s, they are one of the most flexible gifts you could give.</p>

<p>So, which USB&#39;s should you invest in? There is, of course, the simplest USB stick, which is the USB Flashdrive Twist. This is a sleek USB drive and can be engraved with your company branding on the metal swivel part which protects the USB connection. This is one of our most popular designs at Total Merchandise, as it is so simple and does the job just as well. However, if you want something slightly more creative, then you can choose from a selection of other USB sticks.</p>

<p>The Wooden Eco Friendly USB is also a favourite of our customers. The wood from this USB is collected from sustainable forests and every tree which is removed is replaced with a new one. These are slightly different to the standard USB&#39;s and great for promoting your environmental agenda.</p>

<p>The Total Merchandise website has hundreds of different USB sticks to choose from, once you have decided to invest in printed USB&#39;s your hardest decision will be choosing which ones!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-are-suitable-for-all</link>
      <pubDate>Wed, 21 Nov 2012 10:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Great Branded Giveaways for the New Year]]></title>
      <description><![CDATA[<p>The New Year is the perfect time to distribute branded giveaways and spread your brand message. So how, using branded giveaways, can you stay a step ahead of your competition and ensure your business is the first name people think of?</p>

<p>When people are given a gift, they are always going to keep it. As we have discussed before, it doesn&#39;t matter what the gift actually is, it will be kept. This could be a promotional pen or a promotional bag, almost nobody will throw away something which they have been given for free. With this in mind, your branded giveaways should always stand out from your competitors.</p>

<p>Distributing branded giveaways is always a good idea, however doing so at New Year will ensure your brand name is in your customer&#39;s minds ready for the New Year. All customers should be shown they are valued by an organisation. This is because creating brand loyalty is one of the most important aspects for any business. This is particularly true if your business has some larger competitors. Larger competitors are more likely to pay out for advertising, which smaller businesses cannot afford to do. This is where branded giveaways can make a smaller organisation stand out.</p>

<p>So, when you&#39;ve decided to invest in branded giveaways, which should you choose? The possibilities are endless. If you have a smaller budget you may want to consider distributing promotional calendars to all of your customers. These are good as they ensure your business name is within your customer&#39;s mind throughout the year. A calendar will last throughout 2013, and if you choose a high enough quality calendar then it will be used throughout the year and you are looking at 365 days of promotion for your business.</p>

<p>If you have a higher budget you may consider investing in executive pens for your customers. These are available for a range of budgets, starting at just &pound;3.56. These are great giveaways if you work within a corporate industry. Whilst customers will always value a pen, whatever industry you work in, it is unlikely that someone within the corporate industry will carry around a &#39;gimmick pen&#39; to meetings. This is where executive pens are important.</p>

<p>The New Year is the perfect time to create and maintain customer relationships. If you are looking for the perfect way to stand out from your competitors, and remain in your customer&#39;s minds throughout 2013, consider using branded giveaways.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-the-new-year</link>
      <pubDate>Tue, 20 Nov 2012 09:21:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items for Schools]]></title>
      <description><![CDATA[<p>Many businesses find at this time of year that their budgets are almost up, which is why we recommend to many to invest the remaining budget into promotional items.</p>

<p>When planning a marketing campaign, most people will look at upcoming events, or charities in the local area which they can support. However, what many businesses forget to consider is the branding power of sending promotional items to local schools.</p>

<p>Perhaps you are a new business wanting to target parents, or a local business wanting to do the same. Even if you are a larger business you may want to send promotional items to local schools as part of your corporate social responsibility policy, to show that you are thinking about the future generation.</p>

<p>Funding can be very small for schools, especially nursery schools which are privately funded, so any promotional items you want to give will be appreciated by the school. Think carefully about what products you want to invest in, it needs to be something that the school will actually need. You are, after all, saving the school money so this should be your main consideration.</p>

<p>Perhaps the most obvious product you could invest in is promotional pencils. These can be branded with your company branding, brought in bulk, for a very low cost. Unlike pens, pencils are used by pupils of all ages. This means if you are targeting a primary school then you can distribute the pencils for all classes, which leads to more brand exposure.</p>

<p>You could provide each pupil at the school with a water bottle. Scientists have proven that drinking water helps to aid concentration, so it is highly recommended within schools. One major positive with providing these is that water bottles will be taken home by pupils which mean that parents and even family friends may see your company branding. Transportability is one of the key factors about water bottles.</p>

<p>Finally, if you are promoting to older children you could invest in homework diaries. These will again be taken home by the children. Many schools make the parent sign the homework diary each week to ensure they have actually read what their child has to do. This is another major positive for investing in these items.</p>

<p>When targeting schools there are many different promotional items you could invest in, all of which would work really well in promoting your business and ethics.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-for-schools</link>
      <pubDate>Mon, 19 Nov 2012 09:07:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Mugs to Take Your Coffee Shop to The Next Level]]></title>
      <description><![CDATA[<p>Everyone loves a promotional mug. We don&#39;t know what it is about them, but it doesn&#39;t matter what the design is, or the style, if you are giving away promotional mugs, everyone will love it.</p>

<p>When you think about promotional mugs, what is the first thing that comes to mind? A hot drink to fill it - normally coffee or tea, or even hot chocolate. People drink these on a daily basis, but coffee shops are increasingly becoming popular within the UK. In some towns, they are more popular than traditional pubs!</p>

<p style="text-align:center">[190268]</p>

<p>When you think about coffee shops, we guarantee the first place you think of will be a large high street chain. Why do you think about this? It&#39;s unlikely to be just because of the drinks they sell, as many other independent coffee shops will sell the same drinks. It is purely because of their branding. It&#39;s interesting to note that many of these shops don&#39;t even use television advertising, they just don&#39;t need too as they are already so popular.</p>

<p>Whilst these coffee shops may have a high marketing budget, there are still ways independent, smaller coffee shops can compete. All that is required is a marketing campaign.</p>

<h2>Setting Up A Great Marketing Campaign For Independent Coffee Shops</h2>

<p>The first step to any marketing campaign is to promote and raise awareness of your brand. This is where&nbsp;promotional merchandise comes into play.</p>

<p>Promotional merchandise can do wonders for branding, especially in local areas. Perhaps you could start off by buying branded mugs to be used within your coffee shop. You may have concerns that your branded mugs will be taken by customers, but this is a positive. Think of it in the way the more mugs you have taken, the more exposure your brand will have outside of your four walls.</p>

<p style="text-align:center">[184551]</p>

<p>You could also take a leaf out of high street chains books and sell promotional travel mugs. You need to think creatively and make sure they have&nbsp;an eye-catching design, as people won&#39;t want to spend money on something which isn&#39;t desirable. To try and persuade people to buy them you could offer the incentive of a discount on each drink they buy within the mug. This would also help the environment as you aren&#39;t using masses of paper cups for takeaway coffees -&nbsp;this is good for your environmental policy as well.</p>

<p style="text-align:center">[192849]</p>

<p>To find the perfect promotional mug for you coffee shop check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs</a>. Don&#39;t forget to fill out the form to receive a rapid quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-coffee-shops</link>
      <pubDate>Fri, 16 Nov 2012 12:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/eff91daf36421cc48b8d286314caf1e6d7999e23.jpeg" type="image/jpeg" length="529098"/>
    </item>
    <item>
      <title><![CDATA[The Best Branded Giveaway Ideas for Christmas]]></title>
      <description><![CDATA[<p>Many companies give gifts at Christmas, whether they are personalised or not, so why not give away branded giveaways to market your organisation?</p>

<h2>How Can Using Promotional Giveaways At Christmas Help Your Brand?</h2>

<p>Branded giveaways at Christmas have several purposes. First of all, they recognise customer loyalty,&nbsp;regular customers should not be forgotten by a brand. Many bigger organisations concentrate solely on increasing a new customer base. However, if your organisation forgets their loyal customers, they are in danger of losing them. Loyal customers need to be respected and branded giveaways are the perfect way to do so.</p>

<p>They also help to increase brand recognition. No one should underestimate the power of branded gifts when it comes to creating brand awareness. For example, if you have a branded umbrella, how many people see it every time you use it? As umbrellas are used outside in public, many people will see the brand message every time you use it. It doesn&#39;t even need to be just umbrellas, tee shirts, pens and mugs are amongst the most popular promotional gifts you can use.</p>

<p style="text-align:center">[181771]</p>

<p>You could also use branded giveaways to thank customers who haven&#39;t actually engaged with the brand yet or have only just made an order with the brand. This could encourage them to engage with the brand in the future or to continue purchasing from the organisation in the future. By giving away branded gifts at Christmas you are showing new customers that you care about their custom and they are appreciated. It&#39;s proven that customers who&nbsp;feel valued are more likely to continue purchasing from a brand.</p>

<p>The purpose of branded giveaways is to create a strong relationship with your customers. You can do this with any type of branded gift, whether it be a pen, bag or keyring. Anything you give to a customer will be appreciated. However, if you choose a higher value item then your customers will be more aware of just how much you value them.</p>

<p style="text-align:center">[188180]</p>

<p style="text-align:center">If you have lots of customers to purchase a gift for, then you may want to choose a cheaper item like branded chocolate.&nbsp;Whereas, if you have a small number of customers you may decide to choose a more executive gift to giveaways like an executive pen or glass paperweight.</p>

<p style="text-align:center">[194584]</p>

<p style="text-align:center">[707233]</p>

<p>If you&#39;re looking for the perfect printed item that will be appreciated by your customers and promotes your brand at the same time, then look no further. Our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section has everything you could wish for.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-christmas</link>
      <pubDate>Thu, 15 Nov 2012 11:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ab881eb9f9d7543bc8e404e6639e55c7edfb6d9a.jpeg" type="image/jpeg" length="674890"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens Perfect for Everyday Use]]></title>
      <description><![CDATA[<p>Everywhere you look you will see a promotional pen, banks, restaurants and even in retail high street shops. In fact, one certain high street shop&#39;s promotional pens are likely to constantly stick in our minds. This shows there is no better way to get your brand name out there.</p>

<h2>Are Pens Still Needed In The Modern Day?</h2>

<p>Many people believe with the increase in the use of tablets, computers and other technologies, that there is no longer a place for promotional pens, but this is not the case. Almost everyone spends time searching for a pen within their home at least once a week. It is one of those items which you know you have hundreds of but can never find when you need one.</p>

<p>Pens are still used on a daily basis, there are some things which you cannot put onto a computer. For example, quick sketches or shopping lists. Not only would they be difficult to do on a computer, but also it would cost money to print.</p>

<h2>The Benefits Of Using Promotional Pens In Your Marketing Campaigns</h2>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">Cheap personalised pens</a> are cost-effective and simple to use. Not only this, but they are also very useful. If you think about it carefully, there will be lots of times when you have needed to use a pen, even when you are out and about shopping. According to an ASI survey, pens are used by individuals on average five times a day, which shows the promotional value behind them.</p>

<p>Unlike other items of promotional merchandise which you may choose, pens are very small and therefore easy to carry around in pockets and bags. People often lend someone else a pen as well, which means your brand may be carried even further. It&#39;s very likely that your pen will be passed along until it eventually runs out. The same can not be said for other promotional products. This means your brand is spread even further than you initially thought it would.</p>

<p>There is a very wide range of promotional pens to choose from. As always, they can depend on your target market and where you will be distributing the pens. You can choose executive pens which make great corporate gifts, or perhaps plastic pens which can be distributed at trade shows. Pens are so small they can be distributed very easily, even through the post.</p>

<h2>Parker Jotter Stainless Steel Ballpen</h2>

<p>Ideal for your corporate clients, these Parker jotter stainless steel ballpens can either be printed or engraved with your design for lasting exposure.&nbsp;</p>

<p>[181409]</p>

<h2>Curvy Stylus Ballpens</h2>

<p>These stylish curvy ballpens are a great cost-effective promotional pen, featuring a built-in stylus for a multi-functional product. Our best selling curvy stylus ballpens are printed with your branding in up to full colour.</p>

<p>[186927]</p>

<h2>Crayon 6 Pack</h2>

<p>If your campaign is looking to target schools and children then why not choose these promotional 6 pack crayons? Personalised with a full colour card insert featuring your company design for maximum exposure.</p>

<p>[884597]</p>

<p>If you are looking for a promotional item that will spread the message of your business easily then look no further than pens. Promotional pens are very versatile and very popular as promotional products.</p>

<p>Check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website to find your perfect promotional pen.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-for-every-day</link>
      <pubDate>Wed, 14 Nov 2012 09:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/190741eca82901948c823857e80795da2784dd5e.jpeg" type="image/jpeg" length="283993"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mugs To See You Through The British Winter]]></title>
      <description><![CDATA[<p>No one likes cold weather, which is why the cold means promotional mugs become so popular at this time of year.</p>

<p>Some people drink hot drinks throughout the year, even when it&#39;s boiling hot outside. However, hot drink consumption seems to increase dramatically in the Winter. This is because drinking a hot drink is a very quick way to warm yourself up. Some hot drinks have major health benefits as well, for example drinking hot water on a regular basis can help to detoxify your body.</p>

<p>People believe that drinking a hot drink can help to warm you up. However, there is no evidence to prove this. Some people also believe that drinking a hot drink in the Summer can cool you down! Again, there is no evidence to suggest this is true. What we do have evidence of is that hot drinks are warming and often tastes much better than cold water! This is why so many people choose to drink them in the Winter.</p>

<p>There are many different promotional mugs available on our website which are suitable for all businesses. Whatever the size of your business, we can find a mug suitable for you. In a tight economy it is understandable that you don&#39;t want to splash out a fortune on promotional mugs, which is why we offer mugs to suit every budget. Even though mugs may cost money from your marketing budget, they can offer a great return on investment.</p>

<p>Mugs are a great way to advertise your business, not only in the Winter but also all year round. As your mug is used you are planting your brand into people heads. Even if the recipient doesn&#39;t realise, you are constantly marketing your business and putting your brand name into their subconscious mind.</p>

<p>One of the main attractions of the promotional mug is you can design it in whatever way you see fit. You may want to design it with your companies corporate colours, or make it heavily branded. You may even choose to make it more corporate and &#39;sleek&#39;. When designing your promotional mugs you need to keep your companies branding and target market in mind. For example, if you are targeting the CEO&#39;s of companies, you will be unlikely to want to give out a brightly coloured slogan mug. However, it also depends on the industry you are working within.</p>

<p>There are many considerations to make when purchasing promotional mugs, all of which the staff at Total Merchandise can help you with.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-to-see-you-through-winter</link>
      <pubDate>Tue, 13 Nov 2012 10:33:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Custom Promotional Stress Balls]]></title>
      <description><![CDATA[<p>Promotional stress balls are a great way to market your business. A survey conducted a few years ago stated that 70% of the UK population has suffered from stress of some kind. Delving deeper into this, 60% of the population have found themselves in a situation they cannot mentally cope with. This is very concerning and something which needs to be addressed within the UK.</p>

<p>New research has shown that Christmas is the sixth most stressful life event. It is listed alongside divorce, changing jobs and moving house. When you consider that Christmas actually takes place once a year, every year, it is clear that something needs to be done to make it less stressful. As a business, there isn&#39;t a lot you can actually do in reality. However, you can help by distributing stress balls for the most stressful time of the year. You can even make them promotional and use them within one of your marketing campaigns.</p>

<p>We all know how important promotional merchandise is when marketing a company. It doesn&#39;t matter what items you use, anything would help. This is because everyone loves to receive a gift. It doesn&#39;t matter what the gift is, as long as they don&#39;t have to pay for it the recipient will like it. This is, however, even more so when the gift is actually useful as well. Think about what you would rather receive, a sticker or a mug? The answer is going to be the most useful item.</p>

<p>So why not consider creating a bespoke custom stress ball design which can represent your business? The great thing about these designs is you can choose the shape of them. So, if you are an estate agency you can choose a house shaped design. Or perhaps you work within the telecoms industry, you could choose a telephone shaped design. The possibilities are endless and we will try to create any bespoke design you require.</p>

<p>The other great benefit of creating your own design is you can choose the colours as well. This means you can brand the stress balls to your corporate colour scheme. You are also able to print your own logo onto the stress ball. There are three size options you can choose from, so even the size can be customised!</p>

<p>So, if you are struggling choosing a promotional product to give away this Christmas, consider custom made promotional stress balls.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/custom-promotional-stress-balls</link>
      <pubDate>Mon, 12 Nov 2012 08:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts to Increase Brand Loyalty]]></title>
      <description><![CDATA[<p>When trying to increase brand loyalty, corporate gifts cannot be recommended enough. Corporate gifts are a great way to build and increase loyalty in relationships in business, whilst strengthening your brand.</p>

<p>Branding is absolutely vital to a business, and loyalty is even more important. Brand loyalty can be the deciding factor in whether a person buys from your business or someone else. Therefore, if you have a strong brand and brand values then you can have significant power and influence over a purchasing decision. One way in which you can encourage brand loyalty is through sending corporate gifts.</p>

<p>Of course, a strong brand will not only assist with brand loyalty, but it can also help to improve communications. If you have a loyal database of customers, you will have an &#39;opted in&#39; database to communicate through. Whether this is through corporate gifts or promotional merchandise, a good database means that you can effectively communicate new services or products to people. Loyal customers also mean that people will be more likely to recommend you to other people. Word of mouth is one of the most effective forms of marketing, not to mention free!</p>

<p>You don&#39;t need to constantly reward customers for shopping with you, for example, you may decide to give them a corporate gift once a year. If this is the case, why not make it at Christmas time? A gift will remind people why they choose to purchase from you over your competitors. It will make them feel valued as customers, which will lead to them returning over the next year.</p>

<p>A gift which is useful is even more likely to increase brand loyalty. An individual will never turn down a free gift, this is even truer if the gift is proven to be useful. For example, a mug or a bag is always going to be useful and these will increase brand loyalty. When choosing your corporate gifts you should choose gifts which are fun and unique but also represent your business. Just because they are corporate gifts it doesn&#39;t mean they need to be professional executive gifts. Consider the image you want to portray for your business and choose your gifts to fit with that image.</p>

<p>Corporate gifts are a great addition to any marketing plan and should be considered for Christmas and the New Year. The Total Merchandise website has a wide variety of corporate gifts available.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-to-increase-brand-loyalty</link>
      <pubDate>Fri, 09 Nov 2012 09:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Trade Shows Are the Best Place to Give Out Promotional Giveaways]]></title>
      <description><![CDATA[<p>Trade shows are very important in many industries for gaining new customers but how can you get people to look at your stall, compared to all the others? The answer is with personalised giveaways.</p>

<p>Everyone loves to be given something for free. Even if it something as small as a pen, as long as it&#39;s free it will be popular. For this reason, we think that personalised giveaways are a great way to attract people to come to your stall at a trade show. Once the people are at your stall, it is up to you to use your charm and customer service to win over the business.</p>

<p>Statistics show that 72% of trade show attendees believe that a trade show influences their buying decision. This means it is vitally important to make a good impression. It is said that an impression is made within 30 seconds of meeting someone. If this is true, then staff at your stall should be seen as professional, polite and helpful. Similarly, personalised giveaways can help as they are what entices someone to come to the stall.</p>

<p>Furthermore, 87% of attendees at a trade show will tell at least six other people about what they have found, or learnt from the show. This means that even if you don&#39;t entice customers from the show, depending on how well you sell your business you may still get business. This means that every customer counts at a trade show.</p>

<p>So, what can you give away at a trade show which will persuade people to look at your stall? Importantly, the products should be cost effective. There are many people who may come to your stall to take something for free, then you will not see them again. At the same time, they need to be useful and have a high perceived value to ensure visitors to your stall.</p>

<p>Popular trade show giveaways tend to include bags, pens and lanyards. However, why not step away from the norm and give away something different to the other stalls? The last thing a person wants is to go home with ten promotional bags! Promotional sweets would be very popular distributed at a trade show, so could be considered. Similarly, mugs are always popular giveaways. Both of these items are low in cost and an attractive giveaway.</p>

<p>If you have a trade show coming up in the next six months, you need to consider the personalised giveaways you are going to use to entice people to visit your stall.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-trade-shows</link>
      <pubDate>Wed, 07 Nov 2012 09:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Stress Balls to Ease the Stresses of The Seasonal Period]]></title>
      <description><![CDATA[<p>Christmas is the most stressful time of the year, the last things you want as a company is people off of work with Christmas stress, so distribute promotional stress balls this year to increase productivity and morale within your office.</p>

<p>The British economy loses over thirteen million working days every year due to stress-related absences. This is something which many businesses can&#39;t afford over Christmas, particularly if they work within the retail sector or customer service sector. Stress is also linked to many other more serious illnesses which means that it needs to be combated as soon as symptoms occur.</p>

<p>There are three different types of stress which could occur, acute, episodic acute and chronic. Chronic stress is by far the most serious of the three. Acute stress is the most common and can be managed and treated. However, acute stress needs to be treated as soon as symptoms develop to ensure it doesn&#39;t develop further.</p>

<p>For many of us, stress is a part of every day life. Different factors involving family, friends or work can all make a stressful situation. Consider how many times you hear people say &#39;I&#39;m stressed&#39;, the majority of the time it is not a medical condition, but it can develop into one.</p>

<p>Helping your employees cope with stress, or taking away stressful parts of their jobs can help. Not only can it help to build a relationship with employees, but it can also help to increase productivity and boost morale. So how can you do this and particularly at Christmas time?</p>

<p>The simple answer is through giving away promotional stress balls. Stress balls are a very simple way to get rid of stress and tension and are proven to work. By simply squeezing a ball you can release tense in your muscles, releasing tension and allowing you to relax. There are many other ways you can help your employees to relieve stress including through yoga and pilates, but this is by far more cost-effective and proven to work over the years.</p>

<p>There are various designs of stress balls and toys on the Total Merchandise website. You could choose a custom Christmas design or a design which is relevant to your brand which will help to create brand awareness. Whatever design you do choose, make sure you use promotional stress balls this Christmas to eradicate stress and keep up morale.</p>

<p>Total Merchandise has a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank">promotional stress balls</a> available. Browse today and contact our friendly Sales team for your bespoke quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-for-the-seasonal-period</link>
      <pubDate>Mon, 05 Nov 2012 08:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products for New Year]]></title>
      <description><![CDATA[<p>As the Winter sets in, many people decide against joining the gym, preferring to stay at home. But this is where we think promotional products come in.</p>

<p>New Year means that many people choose to carry out a New Years resolution. A New Years resolution is a commitment a person makes to carry out a personal goal. The main part of a New Years resolution is that is it a promise which is made at New Year. People making New Years resolutions generally plan to do so for the entire year, with a lifestyle change which many view as adventurous. Surveys show that 88% of people who state they are making a New Years resolution will fail even though 52% are confident that it will be a success at first.</p>

<p>One of the most popular New Years resolutions is to get fit, so why not use your promotional products to try and assist people with this? The Total Merchandise sport and fitness section includes various different items which can be branded then used for sport. They are great for a fitness campaign, or for a sports themed party. The possibilities are endless.</p>

<p>One item which we particularly like is the selection of sports bottles available. When exercising it is vitally important to keep hydrated and drink lots of water. This is because as you exercise you start to lose more water, which means you become more and more dehydrated. Dehydration can affect your training, health and diet which is why it is so important to keep hydrated. The selection of water bottles we have include very cost effective folding bottles which start at just 70p. We also sell bottles of drinking water for a very cheap price starting at just 36p.</p>

<p>Other sports related items include items you can actually use for sports such as mini footballs and fan horns. Promotional footballs are a great way to endorse a local school. Footballs are very expensive for schools to purchase, so by providing your local school with footballs you will be helping them to maintain their budget. The balls can be printed in your company colours and branded with your company name. They are a great way to promote your company.</p>

<p>If you are looking for unique promotional products for the New Year, consider what people are likely to be doing for their New Year resolution.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-new-year</link>
      <pubDate>Fri, 02 Nov 2012 11:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Giveaways for The New Year That Last the Whole Year]]></title>
      <description><![CDATA[<p>When going into the New Year you want to attract customers for a successful year, which is where printed giveaways come in handy.</p>

<p>Research shows that giveaway items are kept by the recipient for an average of seven months. This means 210 days of your logo being in the recipients face every time they do something, not only this but if you put your website or telephone number on the item as well then the recipient has a direct point of contact with you.</p>

<p>There are lots of different ideas you can choose from, whether it be a pen or a frisbee. Our top tip is that it&#39;s the perceived amount of the item rather than the actual amount. For example, a printed glass is going to be perceived as costing more than a mug, but in reality there may not be that much difference in price. Something which costs as little as 30p may look like it costs much more, it all depends on the item you choose. It also depends on the usefulness of the item as to how it will be perceived.</p>

<p>There are different occasions you can give promotional items to customers as well. You can give them to retained customers, as a way of thanking them for their loyalty. You could even give them to new customers to try and attract business. To do this, you could send a gift out with Christmas cards to potential customers. This will show the customers that you would like to build a relationship with them and make them feel valued before they have even done business with you.</p>

<p>On the Total Merchandise website we have a variety of different giveaways you could choose from. From the promotional pens to notepads and mugs, 89% of people say they are more likely to keep a printed giveaway if it is useful to them, so this should be key when deciding on your promotional items. Key rings are another popular promotional item which can be distributed when directly marketing to customers.</p>

<p>Christmas is said by many to be a time for rewarding loyal customers, so why not reward them into the New Year and beyond? The New Year is the best time for new starts, so it&#39;s the perfect time to attract new customers. For the best printed giveaways contact us at Total Merchandise for assistance.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-for-the-new-year</link>
      <pubDate>Thu, 01 Nov 2012 10:12:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Let Your Brand Travel with Promotional Bags]]></title>
      <description><![CDATA[<p>Promotional bags are the perfect way to get your brand noticed, whether it be in the town, country or even out of the country. Given the amount of usage a promotional bag has it&#39;s no surprise that they are one of our most popular promotional items!</p>

<p>People commonly think that bags are just for women, but think about it carefully. When you go into a shop and buy something, you leave with a bag. If you are playing sports, you will generally carry your sports kit in a bag. Similarly, when you see businessmen commuting to work, they will generally have a bag. Bags are extremely useful for carrying items and keeping things together in one place. It would look more unusual carrying a bags worth of supermarket shopping without a bag!</p>

<p>The ASI Survey into promotional products showed that promotional bags receive the highest significant impressions when it comes to ROI with over 1,000 impressions a month. This proves how much exposure promotional bags can give to your brand. Almost every bag you see will have some sort of branding on it, whether it be your local large supermarket or a well known sports brand. This is because businesses have realised the huge potential promotional bags have to a business.</p>

<p>As well as being great for brand exposure, promotional bags are also very cost effective. Prices on the Total Merchandise website start at just 68p for a cotton tote bag. Even if you buy fifty of these bags, it will still be cheaper for you to purchase promotional bags than it would to pay for advertising. The average person keeps a bag for at least six months, meaning you are investing in six months worth of advertising for a very small price.</p>

<p>Another reason promotional bags are so popular is because of the environmental benefits of them. Many shops now charge for bags which Wales has actually banned shops from giving bags away for free. This means that reusable bags are now more appreciated than ever, as distributing them is actually saving people money instead of buying them.</p>

<p>There are a large variety of promotional bags you can invest in. Whether it be the cotton tote bag, a plastic bag or a sports bag, they are all similarly popular. When it comes to brand awareness, statistics show that nothing speaks louder than promotional bags.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-that-travel-everywhere</link>
      <pubDate>Wed, 31 Oct 2012 08:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts to Promote Your Business to its Fullest Potential]]></title>
      <description><![CDATA[<p>Everyone likes a gift, whether it&#39;s a Christmas gift or a branded gift, they are always appreciated. So what better way to promote your business than with branded gifts? They are the best way to establish and build relationships with customers.</p>

<p>In tough economic times, it is important to establish and maintain a good relationship with your customers. Without this, there is little concept of brand loyalty which would mean that many businesses would struggle. Many businesses, especially smaller ones rely on brand loyalty in order to survive. By this, we mean customers that return year after year and continue purchasing from your organisation. In today&#39;s world, it is often difficult to distinguish brand loyalty. As there is so much competition across all industries, many people are loyal to prices rather than brand. The only way you can stop this is by giving your customers something other businesses don&#39;t.</p>

<p>There are a number of ways you can attempt to increase brand loyalty. Perhaps the most obvious way of doing so is through exceptional customer service. If you provide a good service then people are more likely to want to do business with you. Think about the last time you received bad customer service, did you want to go back to that company? Probably not, this is the least you can do to start to increase brand loyalty within your business.</p>

<p>But what we want to discuss is branded gifts and how they can help your business. Think about last Christmas, did you get a gift from another business? It is likely that even if you don&#39;t do business with that company, you will remember them giving you a gift. Even if you choose not to do business with them in the future, for whatever reason, it is likely you would have recommended them elsewhere. This is how much power branded gifts have over people.</p>

<p>When someone receives a gift, whether it&#39;s from an individual or a company, they will look more favourably on the company. It&#39;s a simple fact. Even if the gift is something that they wouldn&#39;t use, they will think more of the company who has given the gift. With this in mind, consider how much sending branded gifts would benefit your company.</p>

<p>The Total Merchandise website has a large variety of products you could use as branded gifts, from smaller items to the larger. So come to Total Merchandise for all of your branded gifts.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-to-promote-your-business</link>
      <pubDate>Tue, 30 Oct 2012 08:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Open Up Your Marketing with Promotional Umbrellas]]></title>
      <description><![CDATA[<p>The cold weekend spurred us on to thinking about promotional merchandise, particularly umbrellas. One of the main benefits of investing in promotional umbrellas is that they are so useful and appeal to everyone. Everyone uses umbrellas, whatever their class, age or gender, they are useful to all.</p>

<p>When choosing your promotional umbrellas you need to consider who your target market are. Are you aiming to high class business men, children, or perhaps you just require a standard umbrella? If you are aiming to business people then you would want to consider a golf umbrella. These are big enough to keep a suit dry, and smart enough to be professional.</p>

<p>Umbrellas are also considered to be high in value so will be appreciated by anyone who receives one. Think about it, what would you prefer to receive an umbrella or a pen? One is going to be a clear favourite! The best thing is that due to the unpredictable British weather umbrellas can be used all year round. Whether it be April showers, a rainy Summer or in the normal rainy seasons of Autumn and Winter, they will always be useful.</p>

<p>Umbrellas provide great advertisement. When it is raining, how many umbrellas do you see outside? Now think about how many people see that umbrella, if that umbrella had your branding written on it, how many people would be seeing your brand? It rains every 1 in 3 days in the UK so it&#39;s safe to say that your branding will be seen on a regular basis. This is one of the main advantages of promotional umbrellas, as they are used in public places which will attract attention.</p>

<p>Every successful business knows how useful umbrellas are for marketing purposes. They offer a big printing space which is big enough to cause a statement and big enough to promote your business.</p>

<p>At Total Merchandise we sell a range of different umbrellas, including golf, city and telescopic mini umbrellas. All of which are great for attracting attention to your brand. There are different benefits for each of the umbrellas which you should consider when investing in them. For example, telescopic umbrellas would fit in your handbag which makes them more portable and more likely to be used. City umbrellas are also great as they are slightly smaller than golf umbrellas but offer a big advertising space.</p>

<p>When looking at promotional merchandise for the Winter, why would you consider anything other than umbrellas?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-think-umbrellas</link>
      <pubDate>Mon, 29 Oct 2012 08:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Giveaways to Launch Your Business]]></title>
      <description><![CDATA[<p>The UK is now officially out of recession, which means you should start investing back into your business, you can do so with printed giveaways.</p>

<p>According to the official gross domestic product figures, which measure everything produced within the country, the economy has grown by 1.0%. There have been a number of reasons highlighted for this, including the events of the Summer with the Jubilee and sporting events taking place. According to official figures, the economy has been in recession for nine months, barely lifting out of recession since 2008. Whatever the reasons for the uplift in the economy, it means positive signs ahead for businesses.</p>

<h2>How Can Promotional Giveaways Help Boost Your Business Startup?</h2>

<p>As we keep stressing, in order to grow a business, you first need to invest in it. This means investing in physical resources and staff as well as marketing and advertising - there is no point in starting and running a business if no one knows the business exists! This is especially true as more people start to open businesses meaning competition is much stronger. There are many different ways you can launch a business, promotional items are just one way.</p>

<p>Printed giveaways are a really popular way to help the launch of a business. They can be used to build a customer base, then used again to create brand loyalty with the customer base. As there is such a wide range of promotional items available, different items can be given depending on the occasion. Everyone loves a gift, it doesn&#39;t matter what the gift is, it will be appreciated. Even something as simple as a pen can be used within a direct marketing campaign.</p>

<p>At Total Merchandise, you can view thousands of different promotional products that&nbsp;can be used within a business launch.&nbsp;Let&#39;s take a look at a few ideas.</p>

<h2>1. For The Transport And Automotive Industry</h2>

<p>From safety products to fun giveaways, there&#39;s a vast range of products available to customise if you&#39;re starting a business in the transport industry. Promoting the importance of health and safety shows your audience that you have their best interests at the heart of your business, leaving a positive perspective and enhancing brand loyalty. Whereas, gifting your new customer base with a fun giveaway, such as a bespoke stress ball, will demonstrate that you are friendly business.</p>

<h2>Safety Reflective Vest</h2>

<p>[181654]</p>

<h2>Stress Traffic Cone</h2>

<p>[904588]</p>

<h2>2. For The Health And Beauty Industry</h2>

<p>Being within the beauty industry gives you the opportunity to showcase your flair and creativity with your full-colour design printed on practical items. These items could include&nbsp;cosmetic bags, nail files, lip balms and more. By providing a promotional giveaway that is relevant and practical for your customers you will leave a lasting impression.</p>

<h2>Double Compact Mirror</h2>

<p>[185277]</p>

<h2>Lined Toiletry and Cosmetic Purses</h2>

<p>[193693]</p>

<h2>3. For The Catering Industry - Cafes</h2>

<p>This offers you a great opportunity to leave a lasting impression with your new customers. With the concern of the environment being at the forefront of people&#39;s minds nowadays, promote your support for environmentally friendly campaigns with reusable coffee cups - this also allows your brand to be seen in places it might not usually reach!</p>

<h2>Full Colour Universal Take Out Cup</h2>

<p>[193263]</p>

<h2>4. For All Businesses</h2>

<p>All businesses can benefit from promotional giveaways and they don&#39;t have to be specifically related to your industry. Take pens, for example -&nbsp;everyone needs pens! Or mugs, it goes without saying that Brits love a cuppa, so why not remind your customers of your name with every sip!</p>

<h2>Express Contour Extra Ballpens</h2>

<p>[195811]</p>

<h2>Cambridge Promotional Mugs</h2>

<p>[701231]</p>

<p>We have vast amounts of experience with supplying promotional products for new business startups&nbsp;and can assist you with choosing the perfect items for the occasion. For great printed giveaways with a business launch in mind, check out our range of products on our website or give us a call!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-giveaways-to-launch-your-business</link>
      <pubDate>Fri, 26 Oct 2012 07:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bff2cd7fed0393c8baea00cbf63f725b455421d0.jpeg" type="image/jpeg" length="549821"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts To Attract New Customers To Your Business]]></title>
      <description><![CDATA[<p>It&#39;s a common fact that branded gifts can be used to reward customers, helping to create a sense of brand loyalty, but they can also be used for many other things. This can include rewarding employees for hard work, or even attracting new customers.</p>

<p>Think about it, what to you would make an organisation stand out? You may think exceptional customer service or quality products and you would be right, but how do you even get a customer through the door? In tough economic times, there needs to be an incentive to actually get a customer to walk through the door before you can actually sell to them.</p>

<p>Of course, you don&#39;t want to just spend money on gifts and send them out to everyone, there needs to be some sort of marketing plan in place. Perhaps you can hand pick a selection of businesses to directly market too. Once you know the type of industry you are looking for, it&#39;s fairly easy to work out a list of customers you want to target too.</p>

<p>People love to receive gifts. Even if it is a promotional item, if it is something that is considered to be useful then it will be well received by the recipient. Corporate branding can be input on almost any product. The product you choose will depend on the occasion and event you want to distribute the gifts. For example, with Christmas coming up, it makes sense to use the season to distribute gifts. This means your gifts can be Christmas or New Year themed.</p>

<p>Branded gifts aren&#39;t just a way of attracting new customers through giving, they also enhance your brand visibility. This is because people will often use their branded gifts when out and about which means that more and more people are seeing your brand. Almost everyone will own some sort of branded item, even if it isn&#39;t very obvious. For example, high street shops often print their logo on clothes which people will pay a fortune to purchase. This is still a form of marketing, but it is considered to be &#39;fashion&#39; at the same time.</p>

<p>Sending out branded gifts is very affordable, perhaps more affordable than people initially realise, it is also very important for brand recognition. So if you are trying to attract new customers, then why not use branded gifts as your first port of call?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-to-attract-new-customers</link>
      <pubDate>Thu, 25 Oct 2012 09:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Giveaways for Your Most Loyal Customers]]></title>
      <description><![CDATA[<p>It is always important to reward customers loyalty and one of the best ways to do so is through personalised giveaways.</p>

<p>Loyalty is vital in business, if a company doesn&#39;t have loyal customers then it is unlikely they will succeed without spending vast amounts of money on promotion to gain new customers. For this reason, marketers list increasing brand loyalty as one of their main marketing strategies. It is far easier to resell to someone who has already purchased from your brand. In fact, in a survey of senior marketers, over 69% stated they found loyalty one of the most useful factors.</p>

<p>However, brand loyalty isn&#39;t as simple as it repurchasing. For example, customers may purchase from a brand but it doesn&#39;t mean they are actually happy with them. They may just be purchasing from them out of convenience, or lack of alternatives. Therefore, repurchasing doesn&#39;t automatically mean the customer is loyal to the brand. True brand loyalty occurs when a customer doesn&#39;t want to go elsewhere, even when they have the options. It can also occur when a customer recommends a brand to other people, this indicates they are loyal as they are passing on their good experience to others.</p>

<p>When asked about their loyalty to a brand, customers perceived value, trust, satisfaction and commitment to be the key factors in whether they are loyal to a brand. These results mean that businesses have to offer an all round service in order to keep the loyalty of their customers.</p>

<p>So what exactly can help to increase brand loyalty? Of course you can reward customers with a reward card system, similar to large supermarkets. You could also offer customers an incentive for sticking with you, such as a discount from their next purchase or renewal. We think one of the best ways to increase brand loyalty is through the use of promotional merchandise and more specifically, personalised giveaways.</p>

<p>Personalised giveaways can be used as part of a reward scheme, as they can be used to provide an added incentive to customers. You could give your customers a personalised giveaway every time they purchase something with you. Something as simple as a USB or pen is going to make your customers remember you and your loyalty, if you were to give a printed USB then you are ensuring your business stays printed in the customers mind.</p>

<p>So when you want to increase brand loyalty, use personalised giveaways as your method.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-your-faithful-customers</link>
      <pubDate>Wed, 24 Oct 2012 07:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags Always Come in Handy]]></title>
      <description><![CDATA[<p>There is one product which will always be useful, however much you spend on it and that&#39;s promotional bags.</p>

<p>Promotional bags are a great way to make your brand more visible as people will carry them around, travelling around with their owner wherever they go. With the variety of bag designs and the amount of usages they have it&#39;s no wonder they are one of the most popular forms of promotional merchandise.</p>

<p>Tote shopper bags are really popular forms of merchandise, as they are so in the news at the moment. With increased environmental agendas, banning businesses in Wales for giving away free plastic bags, bags are really topical at the moment. You could give away shopper bags to your customers and promote your environmental agenda at the same time. With shops increasingly charging for plastic bags, this is a really good tactic to employ.</p>

<p>So why are plastic bags so bad? Plastic bags are really bad for the environment as most aren&#39;t biodegradable, this means they can take over 1,000 years to decompose. Plastic bags are also a danger to wildlife, thousands of wild animals die each year choking due to plastic bags. With Wales already on board charging for all plastic bags, other countries are likely to follow suit sooner rather than later. This makes it a better time than ever to introduce promotional bags.</p>

<p>At Total Merchandise we have a wide selection of promotional bags which range from eco friendly bags to rucksacks which can be taken on day trips. There are also cool bags available which are perfect to be taken on picnics. The type of bag you choose for your company will depend on how and when you are distributing them, for example, you wouldn&#39;t distribute a picnic bag in the Summertime. If you were choosing to distribute bags at a trade show then you would be more likely to give away tote bags for people to carry their stuff in. Similarly, tote bags are easier to distribute as they are smaller.</p>

<p>The important thing to remember is that all of these bags are going to be much stronger than plastic bag so will be considered as higher in quality. They are also all considered to be eco-friendly which would help to promote your environmental agenda. Should you want to use promotional bags within your marketing campaign then have a look on the Total Merchandise website for inspiration.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-always-useful</link>
      <pubDate>Tue, 23 Oct 2012 08:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Christmas Gifts for 2013 Success]]></title>
      <description><![CDATA[<p>As everyone knows, the holiday season is the perfect time to distribute corporate gifts. They are a great way to remind customers you value their loyalty and wish them success for the New Year. This can also help your business to have success in 2013 by keeping them as customers.</p>

<p>This year, many businesses have found that they&#39;ve had to cut back,&nbsp;whereas, normally they&#39;d spend a lot on Christmas gifts for clients. Businesses&nbsp;have started to take an economical approach, sending a box of chocolates or a bottle of wine as their Christmas gift. What many businesses don&#39;t understand is that corporate gifts are an investment, they aren&#39;t just a way of showing appreciation, they are a way of inviting customers back to do business with them.</p>

<h2>The Science Behind Christmas Gifts</h2>

<p>Experts believe that sending gifts to customers at Christmas is important to encourage a positive experience for the customer as well as creating a relationship with them. Of course, you don&#39;t need to spend a fortune when&nbsp;investing in corporate gifts.</p>

<p>Where we feel that many companies go wrong is by failing to use the giving of corporate gifts as a marketing opportunity. It&#39;s all very well giving a customer a box of chocolates, but if they were to receive a selection of personalised gifts they are more likely to remember who gave them the gifts.</p>

<h2>Corporate Gifts To Suit All Budgets</h2>

<p>Money may be tight, but there are plenty of personalised gifts to choose from which will not eat into your budget. The important factor to remember about personalised gifts is that you are investing in them. If your brand is printed on the gift, it is a form of marketing for your organisation. This means that rather than just an expenditure it is an investment into the marketing of your brand. Corporate gifts should appear to be high in value. In many cases, the perceived value is much more than the actual cost.</p>

<p>There are many cost-effective options to choose from. So, we have listed some of our favourites.</p>

<p>It wouldn&#39;t be Christmas and&nbsp;New Year&nbsp;without a bottle, or two, of bubbly! So why not gift these mini Prosecco bottles, printed with your full colour design to really make your marketing pop.</p>

<p style="text-align:center">[216462]</p>

<p>Featuring a stylish gold design, guaranteed to draw attention to your branding.</p>

<p>With the start of the New Year comes New Year&#39;s resolutions, and one very common resolution is to keep organised. Help your customers achieve this with the Colombia pocket diary. Pocket-sized so your clients can take it with them wherever they go!</p>

<p style="text-align:center">[182298]</p>

<p>And to write down their notes&nbsp;in their new stylish diary, the promotional Hussar ballpen. A metal twist-action pen in satin silver with contrasting polished chrome trims for a stylish finish. Engraved with your company logo for lasting exposure.</p>

<p style="text-align:center">[5241879]</p>

<p>These smart executive-style pens are supplied in a gift box for that extra touch.</p>

<p>However tight your budget is this Christmas, don&#39;t scrimp on your <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate gifts</a>. These are an important factor in seeing your business through to the future and, it&#39;s important to remember that personalised corporate gifts will leave even more of an impression.</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-2013-success</link>
      <pubDate>Mon, 22 Oct 2012 07:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8f37d69a1df94b966c2837c9f724d32c5a21e067.jpeg" type="image/jpeg" length="274056"/>
    </item>
    <item>
      <title><![CDATA[Raising Your Brand Awareness with Promotional Keyrings]]></title>
      <description><![CDATA[<p>A very simple way to provide much needed awareness for your brand is to distribute promotional key rings. This is proven to be effective and is a very cost effective way to get your brand name out there.</p>

<p>The average person carries around nine keys with them, on top of this they are likely to have at least three key rings. Think about how many keys and key rings you have, how often do you carry that set of keys around with you? If you have a house key, it is likely you will carry this key around with you everywhere, so every place you go, everyone will see your key rings. Now consider how much this would raise awareness of your brand.</p>

<p>Very few people will be given a key ring and not use it in some way, they are great for making your keys stand out so you don&#39;t lose them. This is particularly true if you design your key rings in an eye catching style and even more so if your key ring has a particular use such as a bottle opener or an ice scraper. Key rings are used by everyone, which means that you will always get an extent of brand awareness raised from them.</p>

<p>When considering promotional key rings, think about the portability they offer. What other promotional item offers this kind of portability? Whilst pens and bags are often considered the most visible forms of promotional merchandise, they do not offer the same sort of usage guarantee as key rings. A pen or bag is not taken out of the house all the time by everyone. Key rings are small enough to fit in someone&rsquo;s pocket, which gives us a further benefit. They are small enough to be distributed easily and cheaply. This means they can be sent out by post or distributed at events, wherever they are distributed they are small enough to fit into someone&rsquo;s pocket.</p>

<p>On this website there are a number of different key ring style available, from the basic acrylic key fob to the more advanced USB key fobs. This means you can suit your key ring style to the event or campaign you are distributing to. You can also suit the key ring to different target markets.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">Promotional keyrings</a> have long been popular items of promotional merchandise as they do their job so well, they should always be considered as part of a campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-key-rings-to-raise-awareness</link>
      <pubDate>Fri, 19 Oct 2012 03:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mugs Boost Brand Awareness Without Breaking The Bank]]></title>
      <description><![CDATA[<p>Along with promotional pens and bags, <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">promotional mugs</a> are one of the most effective forms of promotional merchandise. Promotional mugs are one of the most tried and tested methods of promotional items in the UK, so why are they such a cost-effective alternative to other products?</p>

<h2>The Benefits Of Using Promotional Mugs:</h2>

<h2>1. Giveaways At Events</h2>

<p>Promotional mugs can be distributed at almost any event, whether it be a seminar, trade show, conference or even just send&nbsp;to customers. There are many ways mugs can be distributed and used within marketing, which is why we recommend them not only in the first instance of using promotional products but also during well-established campaigns.</p>

<p style="text-align:center">[701231]</p>

<h2>2. They Will Always Be Used</h2>

<p>Promotional mugs are always very useful to the owner. You know when sending out a mug it will be used in some way by the recipient. Whether it is as a spare mug in the office, used on a daily basis to drink tea or coffee or even as a place to store stationery at your desk.</p>

<p>People will always appreciate a promotional mug and when giving a promotional product it is vitally important to give away a product that is going to be useful and genuinely appreciated by the recipient. This puts your business in a positive light with the recipient, meaning they will be more likely to remember your brand and increase brand loyalty.</p>

<p style="text-align:center">[216379]</p>

<h2>3. They Are Completely Customisable&nbsp;</h2>

<p>Promotional mugs are perfect for putting the message across as they can be uniquely&nbsp;customised to your branding. There are many different designs of mug you can choose, but whichever you choose you can customise it to your brand.</p>

<p>They offer a large print area, so they are capable of relaying more information than simply your brand name.</p>

<p style="text-align:center">[192770]</p>

<h2>4. Repeated Advertising On A Small Budget</h2>

<p>Mugs are arguably the most durable item available in terms of promotion. They will last for months and if not years! Generally, the only reason someone would stop using it is if it were to&nbsp;break. Even if the recipient is given a new mug to use they are likely to keep the old ones in the cupboard for just in case situations. This helps to promote your brand even further.&nbsp;</p>

<p>Mugs are also available for every budget, so it doesn&#39;t matter how big or small your company is, you can all use mugs for promotion.&nbsp;</p>

<p>There are many different types of <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">promotional mugs</a> available on our website, from the popular ceramic style to recycled and travel mugs. So for the best branded mugs make Total Merchandise your first stop.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-a-cost-effective-alternative</link>
      <pubDate>Thu, 18 Oct 2012 03:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3feac7cd563ebe86381eb87f2556dc336e845249.jpeg" type="image/jpeg" length="791722"/>
    </item>
    <item>
      <title><![CDATA[Why invest in Promotional Products]]></title>
      <description><![CDATA[<p>With so many businesses cutting back, a question we often hear is, why should we invest in promotional products?</p>

<p>Even as we are coming out of the recession, businesses are still being careful. This is because hundreds of small to medium businesses failed during the recession, even larger retail brands found themselves in administration, with many liquidated. With this in mind, it is clear why businesses are being so careful and still cutting back. However, as we start to come out of the recession it is important to spend money to help the economy get back to its full strength.</p>

<p>A famous quote says that &ldquo;you need to spend money to make money&rdquo; and in today&rsquo;s economy that could not be more true. How do people know you are there if you don&#39;t spend money on promotion? Of course, word of mouth helps but it doesn&#39;t have the same impact as promotional items do. It&#39;s not only promotion that you need to spend out on, what about the product you are going to sell? Or if it&#39;s a service, perhaps you have had to spend out on computers, or even just electricity.</p>

<p>It is very difficult to start a business without promotion. Promotional products in particular are a very powerful marketing tool. There are many statistics and case studies stating how promotional products have helped people and led to an increase in sales. This is largely because you are promoting the business through something that people want rather than a flyer which they don&#39;t find useful.</p>

<p>Another reason you need to spend money is to help the economy strengthen. The economy goes in a big circle. If you cut back your spending, then your supplier will struggle, this could lead to redundancies which could then lead to people not being able to afford to purchase from you. So everything you do can affect the economy. By investing in your business, you are helping other businesses which in turn helps the economy to survive.</p>

<p>When choosing promotional products you need to make sure you choose wisely, research shows that recipients of promotional products are 98.3% more likely to do business with you if the product is useful.</p>

<p>In order to keep your business afloat during tough times it&#39;s important to spend money on promotion. As we have said, promotional products are an important promotional tool for all size businesses.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-invest-in-promotional-products</link>
      <pubDate>Wed, 17 Oct 2012 04:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise for Christmas Time]]></title>
      <description><![CDATA[<p>There have been lots of blogs so far detailing the best promotional merchandise for Christmas time, but as it gets closer it&#39;s become more apparent that many businesses still haven&#39;t purchased their promotional merchandise.</p>

<p>It is now just over two months until Christmas, the shops have already started selling advent calendars and Christmas lists are being written by children across the country. Workplaces are organising their Christmas parties whilst people also make preparations for the New Year. Most marketers start planning their Christmas campaigns back in July but luckily, with our express deliveries you still have time to get your orders in.</p>

<h2>Spread The Joy This Christmas With Personalised Gifts</h2>

<p>Christmas is a time for giving, so what better time to reward your employees and thank your customers? When we discuss promotional merchandise for Christmas, we don&#39;t just mean sending marketing materials which can be sent at any time of the year. Instead, we think you should choose the products carefully, considering the overall message you want to deliver.</p>

<p>We have outlined the top products you should look for when deciding on your promotional merchandise this year. First of all, why not look at diaries or calendars? As the new year&nbsp;looms, these are an obvious choice. They are cost-effective and last twelve months providing advertising for your brand over the course of the year. Diaries and calendars are functional, useful items and easily customisable to your brand.</p>

<p style="text-align:center">[190907]</p>

<p style="text-align:center">[192198]</p>

<p>You could also look at Crystal and Glassware items. These items make ideal corporate gifts that can be used in the office or at home. They are elegant, tasteful and have a high perceived value,&nbsp;your customers will think you have spent more on the item than you actually have which puts your brand in a really good light. These products can be paperweight, awards or even glassware. Either way, your company will be in a good light.</p>

<p style="text-align:center">[196042]</p>

<p style="text-align:center">[189542]</p>

<p>Christmas is the perfect time to create a marketing campaign that will stand out. If you&#39;re looking for the perfect branded gift to send this Christmas then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section on our website. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-christmas-time</link>
      <pubDate>Tue, 16 Oct 2012 06:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e17d794e86023252c4a3cf415e91c7d73dfafcdd.jpeg" type="image/jpeg" length="348664"/>
    </item>
    <item>
      <title><![CDATA[Stay Ahead of Competitors with Printed Giveaways]]></title>
      <description><![CDATA[<p>In a tough economic climate, printed giveaways could be your key to survival. BPMA research shows that someone is 71% more likely to do business with you after receiving a promotional item from you.</p>

<p>It becomes harder and harder to run a successful business everyday. With more competition than ever as well as the economic crisis causing costs to rise and many markets being very unpredictable, it&#39;s a risky time to run a business. More and more CEO&#39;s and marketers are finding they are needing to think of new innovative ideas to keep their business running. One way to help keep your business running is through investing in printed giveaways to your most loyal customers as well as to attract new ones.</p>

<p>As with any investment, you need to think carefully about what you will be giving away and how you will be distributing the product. You need to have a specific plan in place to ensure your investment is worthwhile. You should first consider your target market. Whilst you may want to, it&#39;s impractical to give every single person one of your promotional products. You should think specifically about your objectives, who you want to target and why you want to target them. You need to know who will give your brand the most visibility and how much ROI you will receive on each item. There is no point giving products out to everyone as this will be very costly and is unlikely to offer relevant ROI.</p>

<p>Once you have decided on your target audience you can decide on your product. The product is the key. This is the item you want people to be talking about. It should spark enough curiosity from others whilst not costing too much money. This means it needs to have a high perceived value rather than actually having a high value! The most popular promotional items are pens, bags and mugs. If you are looking for a product with a high perceived value then mugs would be a very good product to invest in. This is because there is such a wide range of mugs so you can go for any style. You could choose to go for a ceramic style or a travel mug style to give a really high perceived value.</p>

<p>Printed giveaways are really important in helping any marketing plan, if you want to keep ahead of your competitors you should consider them within your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/stay-ahead-of-competitors-with-printed-giveaways</link>
      <pubDate>Mon, 15 Oct 2012 03:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways for Schools]]></title>
      <description><![CDATA[<p>Now that schools are back in full swing, you can start to produce branded giveaways to specifically target them.</p>

<p>There are so many reasons why you should target schools, not only are you investing in the future, you are also building relationships with parents and the school itself. As well as this, you are showing the community your commitment to future generations. This is great for your CSR policies and campaigning.</p>

<p>When giving branded items to schools you should really consider your campaign. What are you trying to achieve from giving away the items? If you are simply doing it for community involvement, there are lots of different products to choose from. However if you are trying to promote a campaign such as healthy eating or writing you will want to choose particular products. You could also promote to adults which would mean completely different products!</p>

<p>A great product to give away to schools which promotes to all is USB sticks. If you were to give all of the children their own branded USB stick, this is promoting to them, teachers and parents when they take it home. USB sticks are really useful as more and more work is being done on computers. Without USB&#39;s the only way of taking data home is by email or using a CD. CD&#39;s can be very costly and emails aren&#39;t 100% reliable which means that USB&#39;s are the best way of storing data. By providing a USB to every child you are telling the community you value the importance of education and want to invest in the next generation. People will, in turn value you for your input.</p>

<p>Alternatively, if you are promoting the need to write you could choose to giveaway notepads and pens. As we have already mentioned, we are in an age where computers are being used increasingly more which means the old art of writing is something which has taken a back seat. However much computer technology develops, we will always need to write. Whether it&#39;s just a shopping list or for an exam, there are some things which even computers are limited to. Promotional pens and notepads are very popular as they are so cost effective and effective at putting the message across.</p>

<p>Investing in schools and education is an activity which many businesses have realised is worthwhile. You can invest in your local schools by providing them with relevant branded giveaways to help with their first steps into the real world.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-schools</link>
      <pubDate>Thu, 11 Oct 2012 03:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise That Sends Your Marketing Message]]></title>
      <description><![CDATA[<p>Printed Merchandise is often fun to work with, meaning marketers often like to use them within their marketing campaigns. There are hundreds of promotional items on the Total Merchandise website which your organisation can use to expand your brand. These can be from pens to USB sticks, anything with your company branding on it will promote your brand.</p>

<p>Marketers often find it fun trying to find relevant printed merchandise to their marketing campaign. It is important to ensure the merchandise is relevant to your organisation whilst also being unique to your competitors. If you look around any office, or even at home you will find at least one item of printed merchandise. This will most likely be on a mug but it can also be on any other item. Some items are considered to be more seasonal, such as calendars or corporate gifts whilst other items like bags and pens are timeless and can be given out at any time of the year.</p>

<p>Printed Merchandise can be used for a variety of reasons. Some people use printed merchandise to support a product launch, whilst others may use them to distribute at trade fairs. There is no doubt how successful the use of printed merchandise is and how they can help your business. Just as an image can say a thousand words, merchandise can mean a thousand different things. It can be used as a thank you to customers for their purchase, a welcome to new customers or just as a way of building relationships with customers.</p>

<p>It&#39;s important to differentiate printed merchandise and business gifts. Printed merchandise should generally be used solely to promote your business and business brand. In comparison, business gifts are generally given to loyal customers or people you want to build a relationship with. These are often higher in value and cost as they are purchased on a smaller scale. Many organisations tend to purchase both business gifts and printed merchandise.</p>

<p>It is very important to make your investment measurable. After all, you don&#39;t want to spend money form your budget on something and see no return on investment. Part of the ROI will be your customers being grateful for the item which there is no monetary value of but you will see a return on this gradually. With printed merchandise, you may see a different return on investment, as you may see new customers buying into the business.</p>

<p>Why not take a look at our ranges of <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers" title="bestselling promotional merchandise">bestselling promotional merchandise</a>&nbsp;and <a href="https://www.totalmerchandise.co.uk/branded-products/branded-luxury-gifts" title="corporate gifts">corporate gifts</a> to see the distinction?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-that-sends-a-message</link>
      <pubDate>Wed, 10 Oct 2012 03:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Warm Up in The British Winter with Promotional Travel Mugs]]></title>
      <description><![CDATA[<p>As winter rapidly approaches, organisations are looking for the perfect promotional items, we think in the cold promotional travel mugs will always stand out.</p>

<p>Travel mugs are great &#39;walking advertisements&#39;, as they regularly leave the home and the office - the clues in the name, they are meant to <em>travel</em>. Mugs are one of the most popular business gift items in the world but they aren&#39;t always practical to give out to customers. This is why travel mugs have become so popular.</p>

<h2>How Giving Away Branded Travel Mugs Can Boost Your Brand Awareness</h2>

<p>Think about the last time you used a travel mug, how many people did you see on your way to work? Perhaps you travelled by bus or by tube, in which case many more people would have seen your travel mug. The most popular branded travel mugs seem to be those which are branded by popular coffee shop chains. However, these have to be purchased by the consumer, so by giving away promotional travel mugs you are saving your customer money as they won&#39;t need to purchase their own.</p>

<p>Just like mugs, promotional travel mugs are very cost-effective, even more so when purchased in bulk. When you also consider how many people will see the product and how long the item lasts&nbsp;it becomes, even more, cost-effective. The ROI of a travel mug is very high as so many people see them when you go outside and they can last forever if they are looked after properly.</p>

<h2>Choosing The Right Promotional Travel Mug For Your Business</h2>

<p>At Total Merchandise we have various promotional mugs you can choose from. Let&#39;s take a look at some of our favourites...</p>

<p>Why not opt for our branded&nbsp;metal insulated travel mug?&nbsp;These are a strong and robust design made to fit any hot or cold drink. Printed with your company branding to the surface for maximum exposure wherever it is used.</p>

<p>[7014147]</p>

<p>For your more creative audiences the full colour universal take out cup is ideal! Printed with your custom design in stunning full colour to really draw attention to your brand. Choose from a choice of 2 lid types to suit any campaign.</p>

<p>[193263]</p>

<p>If you&#39;re looking for the perfect promotional travel mug check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mugs &amp; take out cups</a>. To receive a rapid quote be sure to fill out the form or give us a call!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-for-the-cold</link>
      <pubDate>Tue, 09 Oct 2012 03:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d5cfd1921aba1a8ec1054f3360aa2197b7bcf05e.jpeg" type="image/jpeg" length="348129"/>
    </item>
    <item>
      <title><![CDATA[The Best Promotional Mugs for British Afternoon Tea]]></title>
      <description><![CDATA[<p>Afternoon tea is very British, especially in the colder months, so what could be more perfect than using promotional mugs to serve afternoon tea in?</p>

<p>Almost everyone enjoys an afternoon tea, whether it&#39;s doing the full works with sandwiches, tea and scones or just a cup of tea in the afternoon. Since the 19th Century when the 7th Duchess of Bedford complained of hunger around 4pm, the afternoon tea has become part of British tradition. The rules behind an afternoon tea have relaxed a lot since then, with it being enjoyed at almost any time of the day and with or without friends. We think that promoting the afternoon tea is a great way to build relationships with your customers and makes a great marketing campaign.</p>

<p>The purpose of promotional products is to create and build on relationships with customers. This can mean sending them to existing customers or using them to establish new business. So what better way of doing this than by sending them a tea bag, inviting them over for a cuppa? This is a great idea for a marketing campaign. You could send a tea bag to a customer with a message along the lines of &#39;thought of you whilst making our afternoon tea&#39; or inviting them to pop round to your offices. Promotional tea bags are very cost effective, starting at just 7p per tea bag.</p>

<p>Along with your tea bag you could send a promotional mug. Mugs are very popular as promotional products as they have &#39;staying power&#39;. When you give someone a mug they are not going to throw it away straight away. They are also likely to use this mug either at home or in the office. If it is used within the office, then there are many more people you could be advertising to, as people come in for meetings, visit or just other staff members. As so many businesses use promotional mugs, you need to add something that bit extra to the mug to stand out.</p>

<p>This can be done by sending a tea bag within the mug or in many other ways. For example, you could send a &#39;tea bag spoon&#39; out with the mug. The tea bag spoons also come with a tea bag so you are giving your customer everything they need for a cup of tea.</p>

<p>When choosing your promotional mugs make sure your company stands out by going that extra mile with your promotional products.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-british-afternoon-tea</link>
      <pubDate>Mon, 08 Oct 2012 03:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags for 2013]]></title>
      <description><![CDATA[<p>Everywhere you go you will see promotional bags. This is because they are so cost-effective and practical for advertising any brand. As more and more legislations come into place across the world regarding the use of plastic bags, more businesses are using promotional bags to show their commitment to the environment.</p>

<p>Promotional bags are used by all as they provide so many benefits. They are durable, functional as well as completely customisable. A bag is something that is always needed. With the number of uses they have, they are an exciting item for marketers to use when looking to increase the value of their brand. Many people are under the false impression that because bags are reusable they cost more than other promotional items. This is incorrect, promotional bags are just as if not more cost-effective than any other type of promotional item. When you also consider the amount of exposure a promotional bag gives your brand, it becomes, even more, cost-effective.</p>

<p>Corporate social responsibility has become increasingly popular over the past ten years. It is no longer enough for a company to hold a license to sell to the public, they must show they are ethical and care for the environment as well. As recycling has been more and more in the news, landfill sites grow and the cost of energy rises, meaning businesses are more concerned than ever about showing they are socially responsible. By distributing promotional bags you are showing yourself to be responsible whilst also encouraging your customers to be good to the environment as well.</p>

<p>Another benefit of promotional bags is that you can completely design your own. It can be of any colour, size and have as much or as little branding as you like. When deciding on what bag to have you should first consider the industry you work in. If you work in a very corporate industry you may want to distribute more professional bags like the Ashford bag. If you just want to promote your companies name on a generic scale, you could just give away Tote bags. You should also think about how you are going to distribute the bags. For example, are you giving them away at a trade fair? Or as a corporate gift? This again will be a deciding factor in which bag you choose.</p>

<p>Promotional bags are one of the most popular forms of merchandise as they advertise your business on such a high level, giving a great reason to invest.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-2013</link>
      <pubDate>Fri, 05 Oct 2012 06:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Keyrings Can Be the Best Way to Brand Your Business]]></title>
      <description><![CDATA[<p>If you&#39;re looking for the best way to brand your business, you can start with promotional key rings. Key rings are only second in the list of most popular forms of promotional merchandise, beaten to the top by promotional pens. This makes them a big seller for Total Merchandise.</p>

<p>So why exactly were key rings invented? Well the earliest documentation of keys was over 3,000 years ago in Ancient Egypt. Egyptians realised they needed some sort of security for their homes and created a basic locking system for security purposes. For some this was just a wooden peg, whilst others created a bolt. These were the fundamental building blocks for the locks and keys we have now. The Roman&#39;s had a go at creating a lock next, using bronze and iron to create their designs. However, whilst they were similar to the locks and keys we have now, any key would fit any lock. There was no complex procedures to stop thieves, if you had the same lock you would be able to use your key. This was the same right up until the seventeenth Century.</p>

<p>In the seventeenth Century a man called Robert Barron manufactured the first ever double lock. These were adapted by several other companies right up until the locks we have today. However, there was still no need for key rings at this point. People only started to use key rings as they started to have more keys which needed to be kept together. This meant key rings or split keys, were created in 1922 by G Herluf Johnson. It was originally just a small ring which holds keys together. Whilst we consider them now to be very simple, back then they were considered a sign of wealth and everyone wanted one.</p>

<p>Not long after this, in the 1950&#39;s and 1960&#39;s, people started adding other accessories to their key rings, creating key fobs. Following the second World War, plastic manufacturing techniques improved, so key fobs became more prominent. From then on, they were used more and more as a way of promoting a business. They have developed even further since then, some key rings are multi purpose doubling as a bottle opener, torch and even Swiss army knife!</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">Promotional keyrings</a> are a very popular form of merchandise, as they combine being useful with branding. For promotional key rings please see the Total Merchandise website or give us a call for advice.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-key-rings-brand-best</link>
      <pubDate>Thu, 04 Oct 2012 03:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[When Is The Best Time To Give Out Corporate Gifts?]]></title>
      <description><![CDATA[<p>If you are creating a new marketing campaign, you are probably wondering when the best time to give out your corporate gifts will be. Is there any better time than Christmas?</p>

<p>Corporate gifts can be distributed at any time of the year, product launches, anniversaries, to name a few but when it&#39;s &#39;that time of year&#39; gifts fly around all over the place. This makes Christmas the best time to give away gifts. But how can you make your organisation stand out amongst the others? Of course, it&#39;s not going to be easy! First of all, consider what gifts you would personally like to receive for Christmas. Would you like a keyring? Or an engraved metal pen? It&#39;s important to differentiate corporate gifts with promotional merchandise.</p>

<p>Promotional merchandise is generally items that you would distribute at product launches or trade shows. For example, notepads and pens. In comparison, corporate gifts are the type of gift you would give to loyal customers or businesses. These would generally be of a higher value, or of a higher perceived value than promotional merchandise. However, even with the differentiation, we think that your corporate gifts should still advertise your company.</p>

<p>Promotional corporate gifts can work wonders for a company. When you compare a gift to what some people would call &#39;spamming&#39; with flyers, you can tell which is going to work best. A gift is always going to be more popular than a flyer as it is something a person can keep. If you give them something which is of a high&nbsp;perceived value it&#39;s going to work even better still. Very often, we get to know a brand or company purely through their promotional products. Some of the biggest brands use promotional products to get noticed rather than advertising. This is because it is so much more effective.</p>

<p>We think corporate gifts are great to bring out at Christmas time as it signals the start of a new year. By rewarding your employees and loyal customers you are telling them you are grateful for their custom and looking forward to their custom again over the next year. Employees will be more motivated as a result as they feel valued by the company which can lead to greater productivity. Customers will also be more inclined to stay with you as they know you appreciate their custom.</p>

<p>At Total Merchandise, we have lots of different types of corporate gifts which are great for use all year round.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/best-time-to-give-corporate-gifts</link>
      <pubDate>Wed, 03 Oct 2012 03:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TiMe To Face Your Fears for charity]]></title>
      <description><![CDATA[<p>From the 1st of October, four TM members of staff will be taking part in our biggest charity event to date titled TiMe To Face Your Fears.</p>

<p>The charity we are fundraising for is East Anglia&#39;s Children&#39;s Hospice (EACH). EACH operates across Cambridgeshire, Norfolk, Suffolk and Essex. The specially trained EACH team provide emotional and physical support to children and their families through any difficulties they may face, helping them to make the most of their lives. This can be done through visits to their own homes or at one of the three special hospices run by EACH.</p>

<p>Each Monday of October, our fans across social media will be introduced to a different member of the team who is willing to &#39;face their fears&#39;. Each staff member has been given three activities which they must do if the money is raised. The amount each person raises will determine which fear they face and how scary it is.</p>

<p>The first week you will be introduced to Liz. As you may remember, Liz was the first member of staff we employed at Total Merchandise and has been with us for seven years. She has listed her biggest fear as the dark and ghosts. If Liz meets her fundraising target of &pound;600, Liz will go to an organised s&eacute;ance which will test her nerves and conquer her fears of both the dark and ghosts.</p>

<p>On week two we will introduce you to Katie who will be facing her fear of small spaces and falling. If she meets her fundraising target of &pound;600, she will be facing her fear by participating in a caving event. This will really test her nerves as it involves crawling through small tunnels of caves, you can&#39;t turn back so the only way is forward.</p>

<p>The third week will see Laura facing her fear of flying. If Laura meets her &pound;600 target she will climb abroad a stunt plane. As someone who is scared of passenger planes, this will really test her stomach as she travels in a small two-seater which goes fast, upside down and in circles. She will be able to feel every bump on this ride.</p>

<p>Finally, Natalie will face her fear of heights. If your donations meet Natalie&#39;s fundraising target of &pound;600 she will complete a bungee jump for charity. This will involve jumping from a very big height, held by just an elastic cord. An activity which is sure to make anyone with a fear of heights squirm.</p>

<p>This charity is very close to the team at Total Merchandise&#39;s hearts. Being based in Essex and with our directors living in the Suffolk area, it is a local charity to us all and we want to raise as much money as we can for EACH. Whilst we will be showing different videos each week, you can continue to donate to all four members of staff from now until the 2nd November through our Just Giving page. So please dig deep and support our team through TiMe To Face Your Fears.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/time-to-face-your-fears-for-charity</link>
      <pubDate>Mon, 01 Oct 2012 05:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Wickedly Good Printed Merchandise for Your Halloween Campaign]]></title>
      <description><![CDATA[<p>Halloween is less than a month away, if you want your company to celebrate you need to stock up on your printed merchandise quickly.</p>

<p>Halloween is believed to have originated in the ninth Century Europe, where they believed that once you died you soul would remain in limbo. To send the souls on their way up to Heaven, they would go &#39;souling&#39; on the 31st October every year. This is believed to have involved walking through the village handing out cakes to Christians. In return, the Christians would promise to pray for their lost relatives. This is one place trick or treating is believed to have come from. It could also have originated from old Irish peasants who would go door to door collecting bread, eggs and money in preparation for the festival of St Columb Kill. However trick or treating came about, it is an important part of the Halloween holiday.</p>

<p>At Total Merchandise we have various different products for the Halloween holiday. One of our most popular are the Halloween buckets. These are fun pumpkin shaped buckets which can be distributed to children and adults for trick or treating purposes. They are perfect for filling with sweets and chocolate items. The buckets come in four different spooky colours which are eye catching and guaranteed to bring attention to your brand. This is a great campaign tool for children this Halloween.</p>

<p>With trick or treating in mind, you could purchase promotional sweet packets to give out to trick or treaters, or even just to children in the run up to the holiday. Our personalised fun size treat tins are always popular in the run up to Halloween with children and adults alike. Inside they include five Cadburys fun size treat, they are always a winner in marketing and even when the chocolates have been eaten, the tin can be used to store bits and pieces in. The personalisation is on the tin, so whilst the chocolates may go quickly, the tin will stay and keep the brand alive.</p>

<p>Personalised sweet tubes are also popular and can be used at any time of the year. These can be filled with jelly beans or chocolate beans. The packaging can be completely personalised to your company branding. These are great low cost sweets to give away to trick or treaters or to use within gift bags.</p>

<p>There are many different printed merchandise products you can use for the Halloween season.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-halloween</link>
      <pubDate>Mon, 01 Oct 2012 03:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Warming Up in The Cold Season with Promotional Mugs]]></title>
      <description><![CDATA[<p>Hot drinks are always popular in the colder seasons, so you can embrace the season with your clients by providing them with promotional mugs.</p>

<p>One of the most tried and tested forms of promotional merchandise is the promotional mug. If you have never distributed promotional products before, this is a great way to start. Promotional mugs are a low risk item with high value which makes them the ideal solution when choosing promotional merchandise.</p>

<p>The main reason they are such an important promotional product is because they are so reliable. People will always appreciate receiving a mug, as they are such a useful product. It is important to give a promotional product which is considered to be useful as your gift will be genuinely appreciated. This creates a positive image for your brand name. The better the relationship you build with your customers, the more chance you have of them choosing your product or service.</p>

<p>Statistics show that 90% of people in an office drink either tea or coffee. This means if you are giving your mug to an organisation, there is a 90% chance it will be used on a daily basis. Of course, everytime a mug is used your brand is being advertised to more people. This is another great benefit of promotional mugs.</p>

<p>&nbsp;Promotional mugs are highly customisable and can be the focus of your brand or a certain marketing campaign. They are available in a range of styles and budgets to suit all businesses. As promotional mugs have such a long life span, they offer a great return on investment for your advertising budget. This makes them great value for money.</p>

<p>At Total Merchandise, we have a large selection of favourite promotional mugs. One favourite is the &#39;magical&#39; colour changing mug. The mug has a heat sensitive coating which becomes transparent when hot liquid is poured into the mug. This can be bought as a fun promotional item or it can be used to convey more than one advertising message. As the mug is completely customisable there is much more option.</p>

<p>We also love the chalkboard mug. This can be branded in one position and is great as a fun gift to an individual or a business. Each mug comes in a presentation cardboard box and with two pieces of chalk. It can also be used as a great way to remember tea and coffee orders!</p>

<p>When choosing your promotional products don&#39;t underestimate the power of the promotional mug.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-the-colder-season</link>
      <pubDate>Fri, 28 Sep 2012 03:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Conference Folders For The Corporate Look]]></title>
      <description><![CDATA[<p>If you&#39;ve ever been to a conference, you will probably have toyed with the idea of creating and investing in printed conference folders. Conference folders make you look professional and are great for spreading the word of your business.</p>

<p>If you want your business to look slick and professional, then printed conference folders are the way forward and a way to really stand out from your competitors. You can kit your staff out with personalised products, so they can take your brand with them to any meeting, conference or lunch. We think businesses always look more organised and professional if they are carrying their files in a printed conference folder. Not only are they showing off your brand, but they are also showing your company likes to maintain a professional image at all times.</p>

<p>Conference folders come in many different designs, suiting male or female. They come in various different styles with different features to suit the end user. For example, our Pembury folder design comes with a space for a USB stick and includes a recycled paper notebook. In comparison, the Trafford folder simply comes with a notebook and pen holder. We also have folders which can hold iPads for the more technical minded. The style you choose depends on how you intend to use the folder.</p>

<p>As already mentioned, you can give conference folders to employees. Alternatively you can give high quality conference folders away as business gifts. They have a high perceived value which makes them very useful to give away as gifts. In reality, they are very cost effective, starting at just &pound;3.00 each. Of course, the more features you want in the folder, the more expensive they will be. If your business is trying to target professionals and individuals, then printed conference folders make a quality business gift.</p>

<p>As there are so many different uses for printed conference folders they offer a more mobile advertisement. They are largely used by professionals which means they can be used on long distance business meetings. This means your brand is advertised across a greater channel and distance. If you give your printed conference folders to the right people then your branding could be exposed to many different people. It may be advertised internationally to a completely new audience segment.</p>

<p>Printed conference folders are very popular promotional items, but they offer an impact in peoples minds which other folders don&#39;t.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-conference-folders-to-look-the-part</link>
      <pubDate>Thu, 27 Sep 2012 03:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise Perfect for Christmas Fêtes]]></title>
      <description><![CDATA[<p>There are two times of the year that provide a great opportunity for a community f&ecirc;te, Summer and Christmas. So why not use branded merchandise to get your organisation recognised within the community this Christmas?</p>

<h2>What Are Christmas F&ecirc;tes?</h2>

<p>Christmas f&ecirc;tes stem from the tradition of the Christmas market, which traditionally takes place in the four weeks of advent. The history of Christmas markets goes back to the late middle ages. One of the oldest and biggest Christmas market takes place each year in Dresden. It originated in 1434 and attracts between one and two million visitors each year. They are traditional to Europe and all of the big European cities hold a market each year to attract tourists.</p>

<p>Whilst the UK holds Christmas markets in major cities such as Edinburgh and London, there isn&#39;t generally enough space to hold a market in every town for a full four weeks. This is where the Christmas f&ecirc;te was born. A Christmas f&ecirc;te can take place on any day throughout December and lasts for one day.</p>

<p>As with traditional Christmas markets, the main attraction is generally a nativity scene or Santa&#39;s grotto. However, Christmas f&ecirc;tes also offer the opportunity for local businesses to set up a stall and sell their Christmas related goods or offer Christmas related competitions. This is where we think your branded merchandise fits best.</p>

<h2>How To Promote Your Brand At Your Local Christmas F&ecirc;te</h2>

<p>Perhaps you could run a Christmas competition to support a local charity, but give away branded items to everyone that enters. Not only are you showing support for your local charity, but you are also getting your brand name out to the masses. This is a great opportunity to hand out your branded merchandise without being appearing too marketing-orientated. Or,&nbsp;you could raffle off a branded hamper. This is a great way of getting your brand into someone&rsquo;s home and make money for a worthwhile cause at the same time.</p>

<p>Another way in which you could sell your brand is by selling branded merchandise. One product which we love is our printed teddy bears. These come with a t-shirt which can be branded with your company name. Again, you could sell these for charity, people may be&nbsp;more likely to buy them as they want to support the charity as well as a local business.</p>

<p style="text-align:center">[195264]</p>

<p style="text-align:center">[195266]</p>

<p style="text-align:center">[195265]</p>

<p style="text-align:center">[195267]</p>

<p style="text-align:center">[195356]</p>

<p>There are many different ways you can distribute your branded merchandise at local Christmas f&ecirc;tes, so have a look at our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section for some inspiration! Don&#39;t forget to fill out the form to receive a rapid quote, or feel free to give us a call.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-christmas-fetes</link>
      <pubDate>Wed, 26 Sep 2012 03:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/78b4a49e8c3064ab6873a152aa658f299e98ee1f.jpeg" type="image/jpeg" length="746895"/>
    </item>
    <item>
      <title><![CDATA[Promotional Stress balls for the most stressful time of the year]]></title>
      <description><![CDATA[<p>Spending so much time with family leaves most people reaching for their promotional stress balls. Recent research has shown that Christmas is the sixth most stressful event in life with 56% of people stating they find the &#39;most wonderful time of the year&#39; the most stressful.</p>

<p>Psychologists state that most of us suffer from Christmas stress but don&#39;t even realise it. An overload of family, shopping and spending can leave most of us with increased stress levels. People worry for months planning one day, which goes too quickly. Experts state this can have an effect on your health.</p>

<p>Stressing about Christmas for weeks can leave you with a lower immune system which makes you particularly susceptible to colds and viruses. This can then cause more stress, which makes it a vicious cycle.</p>

<p>Christmas is also considered the season of divorce, as more couples part in this period than any other time of the year. It is believed that 1.8million couples will have contemplated divorce during the Christmas period. Again this is due to increased stress as well as spending&nbsp;more time together than usual, which can cause arguments. There is also the financial worry of the holiday which contributes to arguments.</p>

<p>There are a number of ways you can reduce stress over the holiday period. First of all you can plan ahead. Some people start their Christmas shopping very early, whilst most start in November and the final run-up to Christmas. This can cause all sorts of stress, as the present may not arrive in time or it may be sold out by the time you go to buy it. If you plan ahead all your Christmas shopping this will not only relieve the stress of the Christmas crowds but it will also help you to spread your spending. As well as planning your spending you can also plan your food and cooking. This again will minimise pressure.</p>

<p>If all else fails then a promotional stress ball will always come in handy. Knowing Christmas is such an issue for so many people, we have created specially designed Christmas theme stress balls. Stress balls are medically proven to relieve tension and stress just be squeezing the ball. Plan ahead for Christmas and purchase your promotional stress balls today.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-for-the-most-stressful-time-of-the-year</link>
      <pubDate>Tue, 25 Sep 2012 04:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Using Promotional Products Is So Important For Business]]></title>
      <description><![CDATA[<p>There are hundreds of different reasons your organisation should use promotional products. These products have been used for many years and as technology develops they are used even more by marketers. Whilst many companies use promotional products many don&#39;t realise just how important they are.</p>

<p>Promotional products are an extremely powerful weapon in marketing. Many companies use them as a way to attract new customers to the business. Even big brands use promotional items to attract new customers, with well known banks and insurance companies giving away promotional products when their services are brought. It doesn&#39;t matter how many loyal customers you have, if you want to survive in business then you need to be constantly attracting new customers. Promotional merchandise is vital to attracting new customers. The best way to get your business out there is by spreading your business name. If your brand name is constantly visible you will get more business.</p>

<p>Another use of promotional products is to retain business. In a tough economic climate, competition is tough for every business. In order to survive you need to treat every customer as important. You should show existing customers you appreciate them buying from you, one way to do this is through the use of promotional items. When trying to retain customers, don&#39;t cut back on quality. The last thing you want is to buy thousands of pens to realise they don&#39;t work. Spending money on promotional items is an investment and should be treated as such.</p>

<p>Promotional items can also be used to improve customer relations. Perhaps you have one customer who has been with you for years. You should reward this loyalty and show them you are grateful for the support. By giving them a product which is actually useful, you are improving your relationship with them. They may then tell their friends which could gain you more business.</p>

<p>Many different studies have shown that promotional products are more useful for creating brand awareness than expensive advertising. Television advertising, in particular, is generally only affordable to bigger companies. This means the smaller ones have very little way to promote their products or services. However, the effectiveness of promotional products means that smaller companies can compete with bigger brands for up to 90% of the cost!</p>

<p>Promotional products are vital to any marketing campaign, they should be input into every marketing budget and carefully considered in any marketing plan.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-use-promotional-products</link>
      <pubDate>Tue, 25 Sep 2012 04:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Many Benefits of Using Promotional Christmas Gifts]]></title>
      <description><![CDATA[<p>With just three months until Christmas, the countdown is on to deciding on your Christmas promotional gifts. Of course, before Christmas, we have Halloween and Bonfire Night&nbsp;but these are celebrated by fewer people across the world.</p>

<h2>How Do You Choose The Best Promotional Christmas Gifts&nbsp;For Your Brand?</h2>

<p>To answer this question you need to put yourself in the shoes of your customer base. Ask yourself if you were your customer what would you like to receive? Then consider promotional gifts as an investment, what product will generate the most custom and revenue for your business over the longest time? You should keep these considerations in mind when choosing your promotional gifts.</p>

<p>At Christmas time, some companies choose to send their customers hampers and expensive chocolate gifts. These may generate goodwill between your organisation and your&nbsp;customers but for many, this is deemed an unnecessary expense. Many customers would be grateful with a simple bottle of wine, or a personalised glass rather than an expensive hamper. Additionally, hampers don&#39;t advertise your business as effectively as custom printed merchandise, which is important when giving away promotional products. Of course, if you have distributed hampers to customers in the past then you may wish to continue to do this, but perhaps only send them to very important and loyal customers.</p>

<h2>Why Should You Use Promotional Gifts At Christmas?</h2>

<p>Promotional products are always a good marketing tool. This is true of Christmas especially, as gifts at Christmas are so popular, so make sure you have a great promotional gift to give away this Christmas. When a good product is distributed the feeling of goodwill can continue to run a long time after the Christmas period has finished.</p>

<p>As Christmas is at the end of the financial year, many people see it as a break from work offering the chance to go back to work fresh and ready for the year ahead. For many, this means clearing out desks and throwing away rubbish from the previous year. This again presents a great opportunity to get your promotional products on someone&rsquo;s desk. Research shows that a person is more likely to remember a brand that is represented on their desk than any other business.</p>

<p>Christmas promotional gifts can be anything, they don&#39;t necessarily have to be Christmas related -&nbsp;you could, for example, give away a mouse mat, pens or mugs. Promotional Christmas gifts&nbsp;are a great way of ensuring your brand is remembered well into the new year.</p>

<p>Our custom Parker ballpens, pictured below, are the perfect corporate Christmas gift. Personalised with your branding either printed or engraved for long-lasting exposure and supplied in a presentation box for a luxurious feel.</p>

<p>[181409]</p>

<p>These glitter snow globes are the perfect gift to fall in line with the Christmas theme. Featuring your design printed in full colour to both sides of the insert for an eye-catching finish.</p>

<p>[183404]</p>

<p>To find your perfect branded Christmas gift then check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section on our website. Be sure to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-benefits-of-christmas-promotional-gifts</link>
      <pubDate>Tue, 25 Sep 2012 03:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ca7effd90e8b16bf916bf1942c75321ba0ff61df.jpeg" type="image/jpeg" length="522863"/>
    </item>
    <item>
      <title><![CDATA[Promotional Tech Accessories for The Latest iPhone]]></title>
      <description><![CDATA[<p>With the recent release of the new iPhone, Total Merchandise are working quickly to make promotional merchandise accessories for the new design.</p>

<p>The new phone was announced at the beginning of September and since then floods of people have already put their orders in and received their phones. The phone has become increasingly popular since the original 2007 release and has started a cult following, with people queuing up just to try and be the first to get the new technology. The great news for many, is that with the new release of the iPhone, the older models become cheaper to buy.</p>

<p>Over the years, we have provided many different iPhone accessories to fans. Our current selection is suited to the 4 and 4S models. One of our most popular iPhone accessories we sell is the sliding cleaning cover. This is a great product which is useful as well as innovative. The sliding panel has a micro fibre pad which cleans the screen of your iPhone. It wipes clean your screen every time you open the phone, perfect for those who worry about dirty finger prints on the screen. The sliding covers are not only a great product but they can also be completely personalised with your company branding to make it really personal to you.</p>

<p>The card holder iPhone covers are also a great accessory. This case opens from the back of the iPhone and has space for debit cards, credit cards, oyster or maybe even just business cards. It is perfect for people who don&#39;t want to carry a heavy wallet around, or if you are just popping out you can ensure you always have money on your person.</p>

<p>The LED Smartphone Portable Chargers are great for any smartphone. This is a universal battery pack which can quickly charge your phone battery. We&#39;ve all had times where we&#39;ve run out of phone battery at the most inconvenient time. That&#39;s why this is such a practical product. Everyone will be grateful for the person who provided them with a charger when they needed it the most. This charger is reusable as it chargers itself via any computer or laptop.</p>

<p>On the Total Merchandise website we have many different products for the iPhone and smartphones in general, our website is updated daily and will soon include new iPhone accessories. So if you&#39;re stuck for promotional merchandise ideas, invest in technology which won&#39;t let you down.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-iphone-users</link>
      <pubDate>Mon, 24 Sep 2012 03:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Executive Promotional Gifts for Christmas]]></title>
      <description><![CDATA[<p>The best time to gift your clients is at Christmas time, so spread a little joy with some executive promotional gifts this Christmas.</p>

<p>With just three months until Christmas and Summer all but over, many companies are now looking ahead to Christmas 2012. For many, this involves creative thinking as budgets are stretched and cut due to the shrinking economy. When money is tight, every marketing plan needs to work or at least show signs of success. It&#39;s impossible to predict how campaigns will be received by different people but we can say that the use of promotional products has a very successful track record.</p>

<p>Recent BPMA studies have shown that 84% of people questioned said that a promotional gift increased their awareness of a brand. So if you want to plan a marketing campaign which is going to raise awareness then promotional gifts are the right way to go. Depending on the product you choose it could be advertising your brand for up to five years. Furthermore, 79% of people stated they were more likely to purchase from a company which had sent them a promotional gift.</p>

<p>It has been proven that some promotional items are more effective than others depending on who you are targeting. If you are looking for an item which will last then promotional bags are a very popular choice, however, if you&#39;re targeting the CEO of a company then a bag will probably not be suitable. USB&#39;s are a very popular item with greater longevity and are also popular for CEOs.</p>

<p>That said, it&#39;s Christmas and perhaps you should gift products with that in mind. Being at the end of the year it is the perfect time to thank your loyal customers and wish them a happy new year. Executive gifts are great for doing this. On the Total Merchandise website,&nbsp;we have various items which could be considered great promotional gifts.</p>

<p>The Parker Jotters we sell are a particularly great gift. They can be engraved with your message of thanks and branding. These pens come in a special presentation box, so they really look the part. By giving such a high-quality gift you are showing the customers you really care about them as it looks as though you have put a lot of thought and money into the gift.</p>

<p>There are many other executive promotional gifts available on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/executive-promotional-gifts-for-christmas</link>
      <pubDate>Fri, 21 Sep 2012 03:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Choosing The Perfect Corporate Christmas Gifts]]></title>
      <description><![CDATA[<p>When choosing your Christmas corporate gifts you should think about the image you want to portray. For example, do you want to just thank people for their custom? Or are you trying to gain loyalty? Or maybe you&#39;re wanting to entice more new customers? Either way, you should choose high quality and useful Christmas gifts.</p>

<p>Hampers or chocolates are often popular choices of Christmas gifts. Whilst these&nbsp;may be appreciated by your customers, you are promoting other brands not you&#39;re own. So, this Christmas have a think about the message you want to send and how you can incorporate your brand into your corporate gifts.</p>

<h2>Using Corporate Christmas Gifts To Boost Your Branding</h2>

<p>One way in which you can do this is by investing in corporate promotional products. These don&#39;t have to be like your normal promotional merchandise items. For example, you may decide to send out silver pens branding them only with a small logo. The key to sending&nbsp;corporate Christmas gifts is to market your company without the customer thinking that you&#39;re only sending these gifts for marketing purposes.</p>

<p style="text-align:center">[1012185]</p>

<p>But why send gifts to people purchasing from you? The answer is simple. In today&rsquo;s economic times, it is important to reward your best customers to ensure they come back to your business. When the economy is tough it is easier to retain existing customers than it is to attract new ones. Any corporate gifts given should have a marketing edge but also be high-quality items that will be appreciated and leave a lasting impression with the customer.</p>

<p>When handing out corporate gifts at Christmas you can be picky. You don&#39;t want to spend your entire budget on gifts for your whole database. Well presented corporate gifts should only be given to your most loyal customers. Quality gifts will have a more positive effect than sending cheaper gifts to everyone. Think about the gifts you buy for your family and friends. Most will not spend the same amount on everyone. This is the same in business. Whilst we think all customers should be rewarded, you don&#39;t want to reward a particularly loyal customer with the same gift as someone who has purchased from you once.</p>

<p style="text-align:center">[209708]</p>

<p>Think carefully about your Christmas corporate gifts this year and treat those who really deserve it. For inspiration take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift idea</a> section and don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/choosing-your-christmas-corporate-gifts</link>
      <pubDate>Tue, 18 Sep 2012 03:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/291313e4401274a5f353d65adcb9cfa018a8d344.jpeg" type="image/jpeg" length="170929"/>
    </item>
    <item>
      <title><![CDATA[Flaunt Your Brand at Trade Shows with Promotional Merchandise]]></title>
      <description><![CDATA[<p>Trade shows are one of the best opportunities for you to meet clients face to face and give away promotional merchandise to ensure they remember your name.</p>

<p>Almost every company will be giving away promotional merchandise at a trade show. This is because it is such an easy way to attract attention to your stand. Giving away promotional products can be a great talking point between you and customers, competitors and potential customers. It is therefore vital that you consider the products you will be giving away. They should be quality items which represent your business.</p>

<p>At trade shows, time is limited. There are so many different stands that people will only spend minutes looking at your stand. This is why you need something which is going to catch their attention, some kind of bait. This is where promotional products come in. You could purchase a selection of different promotional products, for example USB&#39;s, mugs and pens. If you start off giving away USB&#39;s then people are likely to visit your stand straight away, you can then give away the pens as you run out of USB&#39;s and mugs. The great thing about these products is that they aren&#39;t time limited. This means if you don&#39;t give them all away at the trade show you can keep them for another time.</p>

<p>As well as promotional products to give away you should also consider promotional uniforms for the staff at the trade show. This adds a bit of professionalism to your company and shows consistency. It also means if a staff member is looking around the show they are advertising your brand at the same time. In such a competitive business world just giving away a promotional product isn&#39;t enough, you need to think about how you are going to give that product away and the overall image of your business.</p>

<p>Trade shows are an important way of gaining business for most industries. There is no better way to gain exposure for your business than at a industry trade show. However, just having a stall at a trade show is not going to outshine your competitors. You need to think carefully about how you want to portray you company and how you are going to attract attention to your stall. How will your stall stand out from others?</p>

<p>Promotional merchandise is a great way of gaining interest in your stall and engaging with potential customers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-trade-shows</link>
      <pubDate>Mon, 17 Sep 2012 03:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Go The Extra Mile With Your Corporate Christmas Gifts]]></title>
      <description><![CDATA[<p>Sometimes you need to go that extra mile with your customers and we believe promotional Christmas gifts do just that. Whilst it may be nice to send a Christmas card to loyal customers, there is nothing more appreciated than a gift.</p>

<p style="text-align:center">[192189]</p>

<h2>The Key To Using Christmas As A Means Of Marketing Your Brand</h2>

<p>With the hustle&nbsp;and bustle of Christmas parties, events and gift buying many management and marketers know it&#39;s important to plan early. Businesses know it&#39;s important to gift their most important customers, partners, and employees by rewarding them for their custom and loyalty. Some companies forget that you can include branding and marketing into your gift ideas, instead choosing to send corporate gifts like wine and chocolates.</p>

<p style="text-align:center">[195356]</p>

<p>Branding is extremely important to a business and many don&#39;t realise how instrumental Christmas can be in marketing the business. With technology advancing all the time, it is now possible to personalise all gifts with company branding. Even wine bottles and chocolates can be personalised with your branding.</p>

<p>Whilst branding is important when giving Christmas gifts it is also important to personalise them so the recipient knows they are not just another marketing item. Simply writing a thank you message will show the recipient that the gift was purchased with them in mind. This can leave a good impression of your business as well as build a strong relationship. These gifts can also be a reflection of your companies values and morals.</p>

<p style="text-align:center">[186282]</p>

<p>The BPMA&#39;s 2011 survey showed that promotional gifts are very useful for companies marketing, but what gifts are the most useful? The survey showed that the gifts with the highest ROI were desktop gifts. This was because 76% of recipients can name from memory the brands which are promoted on their desk. Desktop calendars are very popular promotional items at Christmas time. This is because they can tie in the Christmas theme as well as produce a high ROI.</p>

<p style="text-align:center">[189495]</p>

<p>At Total Merchandise, we have created a special section of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> to give you some inspiration. Remember,&nbsp;any promotional item can be personalised for the festive season! Don&#39;t forget to fill out the form for a rapid quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-christmas-gifts-that-go-that-extra-mile</link>
      <pubDate>Fri, 14 Sep 2012 03:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5b13eaee6f394d0f883a5dbccb3a3b84c710e8ed.jpeg" type="image/jpeg" length="290501"/>
    </item>
    <item>
      <title><![CDATA[Say Merry Christmas with Printed Christmas Gifts]]></title>
      <description><![CDATA[<p>One way to spread Christmas cheer is with printed Christmas gifts. As the year nears an end it&#39;s important to reward those most loyal customers and employees and show them how much they mean to your company.</p>

<h2>Why Should Your Business Give Promotional Christmas Gifts?</h2>

<p>Christmas is a great time to build strong relationships with customers and employees by showing your appreciation for their loyalty. At Total Merchandise, we think there is no better way to reward loyalty than with printed Christmas gifts.</p>

<p>Christmas is celebrated all over the world by millions of people. It has strong religious aspects that are appreciated by many and has also become a symbolic time for exchanging gifts. Rewarding loyal customers and employees will make them feel valued. It&#39;s important to remember that all gifts are appreciated. However, there are, of course, some items that will stay around longer than others. If you want your branding to be around long enough to create an impression then it&#39;s important to choose your products wisely.</p>

<h2>There Are Many Options For Corporate Christmas Gifts</h2>

<p>At Total Merchandise we have lots of different Christmas related items that will make the perfect gifts for your loyal customers and employees. As well as this, we also have items that can be used all year round, or longer,&nbsp;such as promotional USBs and mugs. When choosing your product you need to think about how you want to use them. Are the products solely to recognise loyal customers and employees? Or perhaps you also want them to promote your branding?</p>

<p style="text-align:center">[192849]</p>

<p>One popular Christmas gift is a calendar. When using calendars as promotional merchandise you know they will be seen for the whole of the following year. We have many different designs of calendar available, all of which can be personalised to your requirements. Perhaps you have a special event happening on a particular date which customers should be aware of, this can be printed on&nbsp;your calendar.</p>

<p style="text-align:center">[192147]</p>

<p>Our engraved silver pens are also popular at this time of the year. As they come in special presentation boxes they add that little bit extra to the present. We also sell key rings, whisky sets and many other items in presentation boxes. If you choose the right promotional gift, you will be able to stand out from your competitors for the following year.</p>

<p style="text-align:center">[181855]</p>

<p>Christmas is for giving, so give your loyal customers and employees printed Christmas gifts this year. Take a look at our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> for some inspiration.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/say-merry-christmas-with-a-printed-christmas-gifts</link>
      <pubDate>Thu, 13 Sep 2012 03:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/07d50ef3704aef0313eb3b9047c642cc39637036.jpeg" type="image/jpeg" length="315401"/>
    </item>
    <item>
      <title><![CDATA[Your Own Personalised Advent Calendars for The Christmas Countdown]]></title>
      <description><![CDATA[<p>It&#39;s the most wonderful time of the year, and what better way to countdown than with personalised advent calendars? Advent calendars are traditional to Christmas -&nbsp;remember the excitement as a child waking up and&nbsp;being allowed a piece of chocolate every morning, not to mention the added excitement of counting down to Christmas?</p>

<h2>Where Did Advent Calendars Originate From?</h2>

<p>Advent calendars first originated from German Lutherans who would physically countdown the days until Christmas. Most would do this by making chalk lines on the door each day beginning on the first of December, whilst others would mark lines on a candle and burn it down each day.</p>

<p>There is much debate over who created the first &#39;modern&#39; advent calendar, whilst some believe it was created in 1851, others state it was much later in 1902. However, since then advent calendars have been a prominent part of Christmas tradition, with the exception of during World War Two&nbsp;where paper needed to be saved.</p>

<p>In the past and in religious calendars, they are made from two sheets of cardboard and simply countdown to Christmas. However, more recent calendars have included chocolates or &#39;treats&#39; for each day leading up to the big event. The first chocolate-filled calendars were created in 1958, and since then they have become more and more popular. For many people, it marks the beginning of Christmas, which provides excitement to all children and adults alike.</p>

<h2>Using Promotional Advent Calendars In Your Campaigns</h2>

<p>On the Total Merchandise website, we have different designs of the advent calendar, all filled with delicious chocolates. We also give the option of dark, white and fair trade chocolate so you can really target your calendars for the right audience.</p>

<p>Our advent calendars give you the chance to completely personalise to how you want it to be. This means you can use the calendars as an advertisement for your brand. Promotional advent calendars are a great way to ensure your brand is noticed for the full 24 days leading up to the big day.&nbsp;</p>

<p>Branded advent calendars are a great way to create a bond with your customers and staff as a way of thanking&nbsp;them for their loyalty and hard work over the year. Christmas is a time for giving and what better way to give then with the gift of chocolate?</p>

<p>Our foil sealed desktop advent calendars can be printed with your company design or you can choose from a range of stock designs. From cute cartoons to festive snowy scenery, there are 10 stock design to suit any campaign.</p>

<p style="text-align:center">[197403]&nbsp;</p>

<p>When choosing your Christmas promotional merchandise, personalised advent calendars will always be a winner for all ages.&nbsp;</p>

<p>If you&#39;re looking for the perfect promotional gift for the festive season then take a look through our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section. We&#39;re sure you&#39;ll find what you&#39;re looking for!</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-advent-calendars-for-the-christmas-countdown</link>
      <pubDate>Tue, 11 Sep 2012 03:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5ea5105af54ed168d17a71083c429ebef7e19e9c.jpeg" type="image/jpeg" length="537972"/>
    </item>
    <item>
      <title><![CDATA[Stock Up on The Best Promotional Travel Mugs Ready for Winter]]></title>
      <description><![CDATA[<p>Stock up on those <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded&nbsp;travel mugs and take out cups</a>, winter is coming. The days get shorter as mornings and evenings get darker, making most of us want to hibernate through to spring. Unfortunately, we can&#39;t do that so lots of coffee will have to do instead!</p>

<p style="text-align:center">[192849]</p>

<h2>Why Are Hot Drinks So Popular, Especially In Winter?</h2>

<p>Whilst Winter doesn&#39;t officially start until December the weather generally starts to get colder from the end of September and drinking hot drinks is a great way to keep warm. However, what many people don&#39;t realise is that it isn&#39;t the warmth of the drink which keeps you warm but actually it&#39;s more to do with the caffeine. Caffeine increases blood flow to the skin which makes you feel warmer as a result.</p>

<p>Another positive of hot drinks is the effect it has on the common cold. Drinking hot lemon and honey is a good remedy for getting rid of a cold which is notorious during&nbsp;the winter season. This is because it is said to be a natural antioxidant, which can get rid of harmful substances within the body.</p>

<p>Hot drinks are not only good in the winter but also all year round. Research has shown that having a cup of tea a day can reduce the chances of developing many different illnesses and diseases. For example, scientists believe that drinking tea can increase bone density, producing stronger bones. Research also suggests that older women who regularly consume tea are 60% less likely to develop rheumatoid arthritis than those who do not drink tea.</p>

<h2>Promotional Travel Mugs To Benefit Your Winter Campaigns</h2>

<p>For these reasons, we think that a good item of promotional merchandise to invest in for winter is promotional travel mugs. We have a wide range of travel mugs available on the Total Merchandise site all starting at very low prices. The travel mugs are completely customisable and come in various designs and colours.</p>

<p>Our promotional thermo travel mug (pictured below) is one of our best-selling branded travel mugs. Printed with your custom design and featuring a handle makes it both a stylish and practical item.</p>

<p>[193914]</p>

<p>We think the best thing about travel mugs is that your advertising isn&#39;t just limited to the office. The point of travel mugs is they travel. This means your branding goes further, whether it be in a car or on public transport, a much larger amount of people will see your branding. Resulting in&nbsp;a much higher return on investment than many other traditional promotional products.</p>

<p>If you&#39;re looking for the best promotional takeaway mug for your winter campaigns then take a look at our wide range of products on our special <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mugs and take out cups</a> section - we&#39;re sure you&#39;ll find the perfect product.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-for-a-cold-winter</link>
      <pubDate>Fri, 07 Sep 2012 05:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4517e04958be65e50ce698098ed535d1d13a0839.jpeg" type="image/jpeg" length="611173"/>
    </item>
    <item>
      <title><![CDATA[Using Promotional Merchandise in Travel Agents During the Quiet Months]]></title>
      <description><![CDATA[<p>As the Summer nears an end travel agents are preparing for a quiet couple of months, but if you&#39;re a travel agent why not invest in promotional merchandise to attempt to make Autumn as popular as Summer?</p>

<p>As the children go back to school, understandably the number of people going on holidays quieten down. However, there is still a massive market to promote holidays to, for example those who don&#39;t have children, or are retired are still able to holiday during the Autumn/Winter period. In fact, many people may like to escape the cold Winter and catch some Winter sun. It is important to promote your services to the correct target audience and in the correct way.</p>

<p>First of all you need to work out who to target. This can be done easily by looking at who went on holiday at the same time last year, similarly, anyone booking holidays for two or adult only holidays will all be within your target market. Once you have decided who your target market is you can then look at how you want to promote to them. Promotional products are always a great way of capturing attention. A person is more likely to appreciate a product being given to them than a flyer.</p>

<p>At Total Merchandise, we have many products which can be used to promote the travel industry. One great way of promoting your services is through our stress balls. This is a great way of saying &#39;need a break, book a holiday&#39;. The stress balls come in a variety of different designs, you could purchase an aeroplane shaped design, a boat or even a sun shaped design. All of which will say to the customer you need a holiday!</p>

<p>Another way you can promote your services is through a promotional key ring. This again can be any bespoke design. Perhaps create a key ring with a bottle opener on the end which will ensure it gets used. The key ring can list your telephone number, or even a reminder to book a Winter break. Key rings are a great promotional product as they can be targeted to anyone, everyone has keys.</p>

<p>Everyone likes a holiday, some just need a push in the right direction which is exactly what promotional products can do. For all your promotional merchandise needs, have a look at our website, if you require any assistance in choosing from our wide range of products give us a call.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-travel-agents</link>
      <pubDate>Thu, 06 Sep 2012 03:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Recognise Your Customers with Branded Gifts]]></title>
      <description><![CDATA[<p>Customers like to be recognised and the best way to recognise them is with branded gifts. The more valuable the gift the more likely it is the recipient will keep it. For example, if you reward your customers with a specially engraved glass or photo frame it is likely it will stay on their desk consistently promoting your brand. When choosing your branded gifts it is essential to choose the right present as well as send it at the right time to create a powerful message.</p>

<p>As digital enhancement becomes increasingly popular, more and more businesses are using branded gifts as a way of rewarding customers and promoting their businesses. If you are not doing this you are currently falling behind in terms of promotion. Branded gifts are very different to promotional items. Whilst promotional items aren&#39;t as intrusive as traditional advertising, many people are aware you are still promoting your business. This is where branded gifts are different, even though you may have your company branding on the product it is ultimately a gift. This is how it&#39;s treated by the recipients.</p>

<p>BPMA research shows that one of the most kept gifts is &#39;recognition&#39; products. This could be an award or special presentation set. They will be kept for an average of 7.4 months, with 34% of recipients keeping the item for over a year. Glassware also has a long &#39;shelf life&#39; being kept for 7.1 months on average. When choosing gifts you should pick something which the recipient may not have purchased for themselves.</p>

<p>It is important to remember when selecting these products that you are choosing them as gifts, not just promotional products. This should always be at the front of the mind when purchasing the products. Gifts are very different to promotional products. Whilst you are still promoting your business it is on a much more subtle level as you want your customers to really believe you are rewarding them for their loyalty.</p>

<p>At Total Merchandise we have a large variety of products which you can use for your branded gifts. Perhaps you want to reward your most loyal customers with one of our specially designed awards which will be displayed with pride by the recipient. We have a large selection of different awards so you can really relate them to your company.</p>

<p>When choosing your branded gifts then look no further than Total Merchandise for inspiration.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/recognise-your-customers-with-branded-gifts</link>
      <pubDate>Wed, 05 Sep 2012 03:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise for Back To School Campaigns]]></title>
      <description><![CDATA[<p>Well, the holidays are almost over and it&#39;s time to shop for all those back to school necessities, this can be a great way to get out your branded merchandise.</p>

<p>After six long weeks, which seems like forever, the kids are going back to school. The shops are busy with parents realising at the last minute their child has grown out of their shoes and uniform, whilst the children are unhappy at having to go back to school, making everyone stressed. Not only do parents need to consider their child&rsquo;s new uniform and shoes, but they also need to think about new pencil cases, stationery, lunch boxes, and sports gear. This is where you can help with your branded merchandise.</p>

<p>Getting a child ready to go back to school can be more stressful than the entire holidays, so by helping parents with the small things you can reduce stress and show that you care. The Total Merchandise website has lots of great back to school items that can help parents during this stressful time!</p>

<p>Our Sandwich Lunch Boxes are manufactured from lightweight plastic and can be used within another lunch bag to keep sandwiches from being squashed, or even put in the school bag. The lunch boxes are shaped like sandwiches making them a fun alternative to the boring lunch boxes. The lunch boxes come in three different colours and can be personalised with your brand logo. These sandwich boxes can be used by children and adults alike which means there is a very large target audience.</p>

<p>Of course, every child needs pens when they go back to school. We have a wide selection of pens, pencils, and highlighters on this website so you can kit out a child&#39;s entire pencil case! All of our pens are of high quality and can also be distributed at other events as well as schools.</p>

<p>Once you&#39;ve got all the stationery you need, you&#39;ll need somewhere to keep it all. We have a small selection of recycled pencil cases for the eco-conscious, these will show your customers that you are eco-friendly and care about the environment. You could also buy a &#39;plush toy pencil case&#39; which comes in three different designs of a bear, duck, and mouse. All of these pencil cases have space for company branding so will attract attention to your brand whenever they are used.</p>

<p>Take advantage of our quick lead times and make the most of back to school time with relevant branded merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-back-to-school</link>
      <pubDate>Mon, 03 Sep 2012 04:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Use Promotional Products to promote your business within schools]]></title>
      <description><![CDATA[<p>When deciding on your promotional products, you will probably look at events which are coming up. Every marketing team has a calendar which lists important dates and events they should invest in.</p>

<p>Towards the end of August, you will probably looking at events such as Halloween, Guy Fawkes night and perhaps even Christmas. However, if you think a lot closer, we also have back to school time. Perhaps you are a local business who wants to target parents, by providing schools with certain promotional products you can appeal to your target market whilst also helping the local community.</p>

<p>Funding can be relatively small for schools, particularly primary schools, which is why your promotional products will be welcomed in time for the new school year. You need to think carefully about which products you are going to invest in. If you are targeting parents then the items you buy will need to be something that can be taken home.</p>

<p>One item which is guaranteed to go home and be looked at is a Homework Diary. At many schools these homework diaries have to be signed by the parent on a weekly basis. If this is the case at the school you choose then your branding will be seen by the parent on a weekly basis at least. Even if this isn&#39;t the case many parents take an interest in their children&#39;s homework, so will look in their diaries on a regular basis anyway.</p>

<p>A great item for the younger children in particular is the animal school bag. This is aimed at a much younger age group but these rucksacks are a really fun promotional item which the kids and parents will love. They come in a choice of four different animals &ndash; pig, duck, panda or cat. Whilst they are slightly more expensive these are guaranteed to get noticed both in and out of school. As they are so cute it is likely that children will want to use them outside of school as well.</p>

<p>The final item we think is useful is the five piece ruler set. This includes ruler, two pencils, sharpener and eraser. The set all fits together meaning it is all in one place, reducing the risk of losing items! The sets can be personalised to your companies colours and include a large space for personalisation.</p>

<p>When choosing events to target your promotional products make sure you don&#39;t forget back to school children.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/use-promotional-products-to-promote-your-business-within-schools</link>
      <pubDate>Fri, 31 Aug 2012 05:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Reduce stress with Printed Conference Folders]]></title>
      <description><![CDATA[<p>After going to a conference it can be difficult to carry everything you need, as well as keeping it all organised which is where these specially designed printed conference folders can help.</p>

<p>On this website we have different printed conference folders for every eventuality. For example, if you have an iPad you can use our special iPad case, if you require a calculator then you could use a case with a calculator space. There are lots of options available for you.</p>

<p>Many people say that they start to feel stressed when they are surrounded by mess. Think about the last time you tidied your home, room or even your desk. Did you feel happier afterwards? The answer is most likely to be yes. Research shows that people are generally happier in a tidy home. This is the same for your files. Organised files equal happier people.</p>

<p>Another reason to use printed conference folders to organise your files is so you can find items easily. It can be very stressful losing something, even more so if you&#39;re sure you know where it is! By have a printed conference folder to organise your things you can save a lot of time and effort generally spent looking for things.</p>

<p>Much time is spent into looking at how you can make employees happier. This can be done simply by providing them with the tools they need to lead an organised life. At conferences in particular it can be difficult to keep your files organised. As you are given more and more bits of paper your files can end up in more of a mess but with a folder you can make sure you are prepared.</p>

<p>As we have already said, there are different types of printed conference folders on this website. The most popular folder is the Trafford Conference Folder. This is an inexpensive folder which has a leather look. There are lots of pockets to keep your bits and piece in and a space for a pen. Also popular is the Dartford A4 folder. This comes with a USB holder as well as an A4 notepad. This type of folder is particularly useful if you are going to be doing a presentation. As with all of our products these folders can be personalised meaning your brand will be promoted at every conference it is taken to.</p>

<p>So, invest in printed conference folders to try and encourage a stress free environment and happier employees.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/reduce-stress-with-printed-conference-folders</link>
      <pubDate>Thu, 30 Aug 2012 04:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Rattle those Promotional Key Rings]]></title>
      <description><![CDATA[<p>Promotional keyrings are one of the most effective forms of merchandise. Fact. Why? Because there are so many styles available!</p>

<p>Our key rings come in an assortment of eye-catching colours and styles which can meet the needs of any business. With a catchy style and design, promotional key rings can be the stepping stone to getting your business noticed. Key rings with a use are especially popular with businesses as they are more long-lasting. The more use there is for a key ring, the longer it will be used.</p>

<p>Everyone loves key rings. Think about this, how many times have you gone to leave for work and at the last minute remembered your keys? Or how many times have you lost your keys, almost making you late for work? Key rings were created to make your keys stand out so this problem is not a common occurrence! This is also a great way to draw attention to your brand.</p>

<p>As we have stated in previous articles, promotional merchandise doesn&#39;t have to cost the Earth, there is an item to suit every budget. The only important rule you need to follow when purchasing promotional merchandise is ensuring it is a high quality. After all, no one wants to receive a gift which will fall apart after one day.</p>

<p>Promotional key rings are a great volume promoter, they can be distributed to a wide range of people through many different methods. They can be distributed at trade shows or posted to customers. Key rings can be purchased in high volume and can be given out over a long space of time, depending on what you have printed on them they will never go out of date.</p>

<p>All ages of people use promotional keyrings, as most people will have at least one key. The only exception is young children; however, we even have a cool teddy bear key ring available if you are promoting to children! Children like to feel important and be like their elders so even if they don&#39;t have a set of keys, they would still enjoy key rings. Think about how many keys you have. The average person will have house keys, garage/shed keys, car keys and office keys. Some may even have friends house keys as well as this. This shows how much exposure there is for key rings.</p>

<p>When investing in your promotional materials this Autumn have a look at our wide range of&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional key rings</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/rattle-those-promotional-key-rings</link>
      <pubDate>Wed, 29 Aug 2012 04:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts For The Eco-Friendly Conscious]]></title>
      <description><![CDATA[<p>The whole world is going eco mad which is why we have put together a collection of eco-friendly branded gifts.</p>

<p>Global warming plays a huge factor in the reason most people have become so eco-conscious. Global warming is the rise in the Earth&#39;s temperature recorded since the 19th Century. Since the early 20th century the Earth&#39;s average surface temperature has risen by 0.8c. Two-thirds of this increase has happened since the 1980s, which is why everyone has started to look at how they are living. Reasons for this aren&#39;t certain but scientists believe that 90% of the rise is due to unnecessary co2 emissions being released into the atmosphere.</p>

<p>But why is this bad? And what does it mean for us? Global warming can affect us in a number of ways. First of all, global warming causes warm weather. Warm weather then causes the sea to expand, as the sea expands more and more land will disappear. Global warming is happening as you read this, it is impossible to stop. Even if everyone in the world made the maximum effort, there is no way it can be stopped. The best we can do is slow it down. Scientists predicted that if we don&#39;t change the way we are living then the Earth would be a completely different place to what it is now in just two hundred years. We may not be around then, but our ancestors will. So it is important to be eco-friendly for the sake of future generations.</p>

<p>At TM we understand that it&#39;s impossible to completely cut out everything which produces Co2, but we are firm believers in protecting and enhancing the environment. We even have an environmental policy which can be viewed on our website.</p>

<p>With this in mind we are continuously working hard to find the best eco promotional items around, more of which are added on a regular basis. Our most popular eco-friendly item is the Brite Mat Mouse mat. This is made from 97% recycled materials. Mouse mats have become a common occurrence in offices, schools, and homes over the past twenty-plus years. These mouse mats have a large design space and are great as promotional items.</p>

<p>If you want to show your commitment to the environment then invest in some <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly branded gifts</a> and encourage your customers to think about future generations.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-the-eco-conscious</link>
      <pubDate>Tue, 28 Aug 2012 04:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Be equipped with Printed USBs for the office]]></title>
      <description><![CDATA[<p>It doesn&#39;t matter how much technology is developed, it can always fail which makes printed USB&#39;s a great investment for offices.</p>

<p>The idea of USB&#39;s were first introduced in 1994 after a joint project between major computer manufacturers. The aim was to create a serial bus which could connect together any computer or software worldwide. There is controversy over who created the original USB, with many companies claiming to have created it, this has led to many patent disputes over the years.</p>

<p>However whoever first created it, they have been a revolution for computer technology. The first USB drive was small in memory and had a transfer rate of 12Mbits/s. With the use of USB&#39;s increasing, a higher transfer rate was needed. This was introduced in 2000 and was 480Mbit/s. This has been even further developed over the past twelve years.</p>

<p>USB drives are not only great for transferring data from computer to computer, they are also good for storing data for back up purposes. As we have already said, technology can always fail so it is important to always back up data stored on your computer. As technology has developed, USB capacities have also increased. You can now purchase USB&#39;s which has the same amount of memory as the average computer.</p>

<p>It can be very expensive to a business if it were to lose important information, which makes <strong>printed USB&#39;s</strong> a worthwhile investment. It should be company policy to back up work in some way. By providing every employee with a USB there is no reason for any work to be missing. Not only will this cut costs in retrieving lost information, but it will also increase productivity as work won&#39;t need to be repeated.</p>

<p>More practical in size than the 3&frac12; inch floppy disk or computer disk, USB drives have become increasingly popular with business, students and in every day lives. They come in almost any shape or size. Depending on your industry you can even get them shaped to suit. For example, if you work with cars you could invest in car shaped <strong>printed USB&#39;s</strong>.</p>

<p>Customised USB sticks are great for encouraging employees to use them, however, a simple USB stick would also be sufficient. Of course, putting important information on a portable device could always be risky as it may get lost. If this is a concern we recommend purchasing a key ring USB.</p>

<p>If you need to back up information, then investing in <strong>printed USB&#39;s</strong> is a lot cheaper and more effective than purchasing an external hard drive.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/be-equipped-with-printed-usb%27s-for-the-office</link>
      <pubDate>Fri, 24 Aug 2012 04:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Capture the Bank Holiday with The Perfect Promotional Gifts]]></title>
      <description><![CDATA[<p>Monday 27th August sees this years final bank holiday and you can capture onto the Bank Holiday fun with promotional gifts.</p>

<p>Recent figures show that over a bank holiday many Brits choose to carry out home improvements rather than enjoy the day with their families. The number of respondents who were choosing to stay home and do some needed DIY was a staggering 40%! This is because people feel a bank holiday is an extra day off, so they choose to do things they wouldn&#39;t generally do on their weekends. Weekends are considered to be &#39;rest&#39; and fun days not days to be worked. This means by the bank holiday Monday many people feel fully rested and ready to go back to work.</p>

<p>If you want to target these people for your business we have various tools and promotional items you can invest in. Our mini tool set is great for small DIY jobs. It comes with four screw attachments as well as a spirit leveller and a blue light for accuracy. These are great not only for bank holidays but for any DIY jobs. The mini tool sets would also be good promotional items for Christmas as parents always struggle to find a screw driver to put together small toys for kids.</p>

<p>Another common bank holiday activity is a day out and a picnic. Picnics are enjoyed by all throughout the UK. It is a fun excursion which involves eating food outside, enjoying others company and nature. Picnics vary from person to person, some enjoy traditional sandwiches which others like to bring sausage rolls and treats. It doesn&#39;t matter how you decide to do it, if you are eating outside on a blanket then it is picnic.</p>

<p>We have a number of picnic related items available. One product in particular which we feel is very necessary when having a picnic is a cool bag. A cool bag is designed to keep your food cool on a warm day, giving it that fresh taste when you take it out of the bag. We have different type of cool bags on this site depending on your budgets. When having a picnic you also need a blanket.Our fleece blanket with pouch is very handy. These roll up really small and come in a variety of colours which can help you with your company branding.</p>

<p>The last bank holiday of the year isn&#39;t far off, so make sure you stock up on those promotional gifts fast!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/capture-the-bank-holiday-with-your-promotional-gifts</link>
      <pubDate>Thu, 23 Aug 2012 05:09:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Planning Your Promotional Merchandise in Advance Is Essential]]></title>
      <description><![CDATA[<p>Marketing budgets can often be very small, leaving not much spare cash to invest in <strong>promotional merchandise</strong>. However, figures show how effective promotional merchandise is which is why we recommend planning promotional merchandise into your initial budget.</p>

<p>With purse strings tightening across the country, marketing budgets are becoming increasingly smaller meaning planning needs to be done further in advance to ensure the budget is used effectively. Many companies have already started looking at their budgets for 2013 and are starting to plan how they are going to spend it. We recommend before you plan any further, stop and look through this article to see why you should invest in promotional merchandise.</p>

<p>Many companies choose to spend most of their marketing budget on email campaigns and extensive advertising. But think about your own habits. If you get a email offer, how often do you view it? Similarly, how often do you sit and actually watch or listen to adverts on the television or radio? We are willing to bet the answer to both of these questions is not very often! On the other hand, when you receive a promotional item such as a pen, bag or even something more bespoke, do you throw it away? The majority will keep a promotional item for an average of eight months, making <strong>promotional merchandise</strong> the most effective form of advertising.</p>

<p>The figures speak for themselves, with 92% of people believing that branded merchandise increased their awareness of a company. People prefer promotional techniques which require their permission. By this we mean, that they can be advertised to only when they want to be. Traditional advertising methods are different to this as they can be considered intrusive. This is because people don&#39;t choose to listen to the adverts and are forced to, making it an experience they want to forget.</p>

<p>A well planned <strong>promotional merchandise</strong> campaign doesn&#39;t need to cost the Earth. If you plan far enough in advance you can work well within your budget. You can also work out what you require promotional merchandise for and how it will help your organisation. It is important also to evaluate in some way how the promotional merchandise has worked so you can see if it has been a success or if it will need tweaking in the future.</p>

<p>Here at Total Merchandise we are used to working within tight budgets. If you are struggling with what <strong>promotional merchandise</strong> to buy within your budget then give us a call and we will be happy to assist you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/plan-your-promotional-merchandise-in-advance</link>
      <pubDate>Wed, 22 Aug 2012 04:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Branded Diaries Will Get You Noticed All Year Round]]></title>
      <description><![CDATA[<p>If there is one type of <strong>branded merchandise</strong> that is guaranteed to get you noticed throughout the year then it&#39;s the promotional diary.</p>

<p>A promotional diary is always well received and a very popular corporate gift. They are a great form of marketing and can ensure your brand is remembered all year round. Many people like to plan ahead, this is especially true of people who have lots of things to remember throughout the year &ndash; meetings, birthdays and holidays to name a few. Parents have even more to remember with all their children&#39;s activities added to this list. This means diaries are essential for everyone.</p>

<p>You may think it is to early to start thinking about promotional diaries for 2013, however retailers start stocking diaries in September and if you want to ensure your diary gets used you will need to give them out in advance to ensure that a diary hasn&#39;t already been purchased. Diaries are great as a promotional item as it means the recipient doesn&#39;t need to buy one themselves if you choose a high-quality one they will be even more appreciated.</p>

<p>There are lots of benefits to buying promotional diaries. First of all, they have a large printing space on the front which means there is a large space for your company logo. You can also advertise your company inside the diary, for example, if you are hosting a particular event in 2013 you could ensure it is highlighted on that day in the diary. A further benefit is that the diary can be used all year round, meaning your company will be advertised for a whole year. Diaries are generally used everyday, so your company will be at the forefront of the user&#39;s mind every day of 2013.</p>

<p>But who can you give your promotional diaries to? Of course, there are your existing customers. Rewarding them for their loyalty will make them more likely to come back to you in the future. There is also a great advertising opportunity for new customers, new customers may do business with you in the hope they will receive more gifts in the future. We think you could also give them to employees. Employees will be grateful for the gift and in turn, they will advertise your company.</p>

<p>Diaries are a great way to get your company noticed. When choosing <strong>branded merchandise</strong> for 2013, make sure you view our diaries section on this website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-diaries-as-branded-merchandise-will-get-you-noticed-all-year-round</link>
      <pubDate>Tue, 21 Aug 2012 05:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Show your environmental side with Promotional Travel Mugs]]></title>
      <description><![CDATA[<p>As people and businesses try harder and harder to show their commitment to the environment, <strong>promotional travel mugs</strong> are becoming increasingly popular. This is because they are a great way to integrate advertising and branding with part of a CSR policy.</p>

<p>CSR policies have become increasingly popular during the recession as companies find they no longer can take for granted they have a license to operate, they also need to be seen to be responsible as well. This means showing a responsibility to the local environment they work within as well as to the rest of the world. There are many different things which can be put on a CSR policy, including turning computers off at night, lights off and reducing waste. Most agenda&#39;s on a CSR policy need to be done within the office, however with promotional travel mugs you can encourage your customers to help with the CSR policy by reducing waste.</p>

<p>Promotional travel mugs are an ideal way to promote your business as being &#39;green&#39;. By giving them out to existing customers, potential customers and employees you can encourage them to fill up their own travel mugs rather than using plastic and paper cups. Not only that but you could also be helping them save money by giving them an opportunity to make their own coffee rather than buy it from an expensive chain. As an added bonus, every time they take a sip they, and everyone around them will see your company branding.</p>

<p>Travel mugs are very useful not only they can mean people are using a lot less paper cups, they can also keep your drinks hotter for longer. Many people use travel mugs to hold their morning drinks on the way to work. We think they shouldn&#39;t be limited to just going to work, they can also be used when watching outside sports such as football matches or even when going on days out.</p>

<p>By investing in <strong>promotional travel mugs</strong> you are also showing customers that you aren&#39;t only a business focused on profits, but also care about them as well. A decent travel mug, which does the job effectively and doesn&#39;t leak can be expensive to buy individually. By distributing these you are showing customers that you are thinking of them and their finances as well as promoting your business.</p>

<p>Travel mugs are already very popular but are set to become even more popular as more environmental agenda&#39;s set it. This makes <strong>promotional travel mugs</strong> a great investment for your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/show-your-environmental-side-with-promotional-travel-mugs</link>
      <pubDate>Mon, 20 Aug 2012 06:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Treat the car with Promotional Gifts]]></title>
      <description><![CDATA[<p>By using <strong>promotional gifts</strong> for cars you will literally be spreading your business branding everywhere. The average car travels 12,000 miles each year. With your promotional merchandise in the back, that&#39;s 12,000 miles of advertisement.</p>

<p>Cars are an important part of every day life, without them we wouldn&#39;t be as mobile as we are and would spend a lot of time on our feet! They are so vital that it&#39;s hard to imagine what life would be like without them. But, in the grand scheme of things, cars are a fairly recent invention. The first motor car was only invented in the late 19th Century so they have only existed for just over one hundred years. Cars were then only owned by the very upper class. They only became popular across the classes in the late 1950&#39;s, before which people would not have been as mobile as we are today.</p>

<p>Data shows that over 70% of the UK population own a car. When you consider the UK population is over sixty million people this is a very large amount. On top of this, the amount of households owning two or three cars is also increasing rapidly. Travelling by car is the UK&#39;s favourite mode of transport which shows how cars can fit into an effective marketing plan.</p>

<p>When choosing promotional items for cars, which message do you want to portray? And importantly, who do you want to target? If you are looking at targeting families, then promotional sunshades are a great way to get your business noticed. Sunshades can be expensive so families will be very grateful of the gift, making them more likely to use it. Sunshades also provide a very large printing area so it&#39;s a very useful way to market your business. We also have a large car window shade which can be put up on the front of a car to ensure the inside doesn&#39;t get too hot on a Summers day.</p>

<p>Another great product you could use is the window stickers. These offer a huge printing space enabling you to advertise over the entire product. Window stickers are a great way to promote a business, they can be used for cars or houses. The important thing to remember about window stickers is that whilst you may want to advertise your business, you also need to make the message on the sticker strong and interesting enough for people to want to display it. Therefore it shouldn&#39;t just be an advertisement.</p>

<p>As cars are the preferred method of transport for the UK it would be silly to ignore them when choosing your <strong>promotional gifts</strong>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/treat-the-car-with-promotional-gifts</link>
      <pubDate>Fri, 17 Aug 2012 03:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Giveaways Ideas For Every Occasion]]></title>
      <description><![CDATA[<p>When people buy promotional merchandise they always assume they are only for business use, however you can use personalised giveaways for any occasion!</p>

<p>Whilst businesses do form our biggest customer base we also have requests for personalised gifts for parties, weddings and many other events. This is because as digital printing has improved more and more people want to give away unique and personal items. We have recognised this through our website by including a section for parties and events.</p>

<p>Do you remember going to parties as a child? The best thing about parties for us was the party bag we received at the end. Imagine the excitement you had as an eight year old looking through your party bag to see what you had been given. Yes the party was fun, but things are always that little bit more fun when you receive a gift at the end! The good news is, party bags are no longer restricted to children. You can now create your own party bags and personalise them creating the perfect party memorabilia.</p>

<p>The most popular events using personalised memorabilia we have seen are special birthdays like 40th, 50th and 60th birthdays. People like to provide personalised giveaways for these types of events just so people can remember the occasion as well as to thank them for attending. Depending on the occasion, different items would be appropriate.</p>

<p>For example, at a wedding you would be more likely to giveaway professional and more executive gifts, such as mini champagne bottles which are printed with the couples names. You could also get napkins printed with the couples names and dates on them to make the event a bit more special. Engraved champagne flutes would also mean that people will always remember your big day.</p>

<p>In comparison, products for milestone birthdays tend to be a bit more fun. This is when you could make up a party bag. The party bags can be personalised into boys and girls (just like when you were younger!). The girls could receive a personalised lip gloss, whereas the boys bag could include wooden golf tees. There are lots of different examples you could use.</p>

<p>A really nice idea is to take a photo of each person who attends the event and send it to them in a personalised photo frame, this will be a reminder of your event for years to come. Personalised giveaways are great not just for business but also for individual parties and events.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-business-and-everyday!</link>
      <pubDate>Thu, 16 Aug 2012 04:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Raise Your Business' Profile and Get Noticed with Promotional Bags]]></title>
      <description><![CDATA[<p>Promotional bags are a great way to raise your business&#39; profile and get your brand noticed. They offer a large branding space and as a result, are one of the most effective forms of branding.</p>

<h2>There&#39;s Been A Recent Increase In Reusable Bags In The UK</h2>

<p>Since the recent legislation of a charge on plastic bags was passed in the UK, more people are using environmentally friendly bags than ever before. Most retail stores sell promotional bags as an advertising measure as well as a way of encouraging people to use fewer plastic bags. The majority of leading supermarkets offer environmentally friendly bags as an alternative to plastic bags, they also actively encourage the use of them.</p>

<h2>Why Should You Use Branded Bags Within Your Marketing Strategy?</h2>

<p>Many marketers see the benefits of using promotional bags within their campaigns, it is an excellent addition to any marketing strategy. The Advertising Speciality Institute state, in their most recent piece of research, that promotional bags have the highest number of impressions of any promotional item with over one thousand impressions made each month.</p>

<p style="text-align:center">[191267]</p>

<p>When giving away promotional products the most important thing to do is ensure the product is useful. There is no point in giving away a product that will never be used and will be left to gather dust. In comparison, a promotional bag will always be used and is perhaps one of the most useful promotional products you could give away.</p>

<p>As we have mentioned, bags used in retail are becoming increasingly popular as people are becoming more concerned about the environment. The great thing about these is often, the public will actually buy them from you, so not only are you advertising on a wide scale but also making a profit.</p>

<p style="text-align:center">[195337]</p>

<p>Regardless of what industry you operate within, promotional bags will always be useful. If you are looking to market your brand to a large market for a relatively small cost then look no further than promotional bags. This is because promotional bags aren&#39;t restricted to the people you give them to but also mean you are marketing to everyone they meet and see in public. Promotional bags are a great way of getting your customers to remember you and advertise to others at the same time.</p>

<p style="text-align:center">[196798]</p>

<p>So if you&#39;re looking for the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bag</a> take a look at our wide range for some inspiration! Wanting a quick quote? Be sure to fill out our Rapid Quote form.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-to-raise-your-profile</link>
      <pubDate>Wed, 15 Aug 2012 08:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ef462fa952f5f73488bfedef6ddf01c84cff3c17.jpeg" type="image/jpeg" length="780226"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways for Your Company's Biggest Fans]]></title>
      <description><![CDATA[<p>Branded giveaways are a great way to get your business noticed. Many companies give away gifts, so why not make them branded to ensure your consistently promoting your business.</p>

<h2>The Benefits Of Using Branded Giveaways</h2>

<p>Giveaways are the perfect way to express your gratitude to loyal customers and staff. All recipients of gifts will be happy to receive them and many will display them with pride. Branded giveaways are a great way to get your branding noticed by current customers and potential customers. It will encourage current customers to continue shopping with you and also attract new customers who will be hoping they will receive another gift.</p>

<p>Branded giveaways are the perfect way to reward loyal customers and express your thanks to them. Giveaways make your customers feel valued. Flyers and newspaper advertisements are likely to be thrown away and unappreciated, without even being read. In comparison when someone receives something useful they are more likely to keep it, remembering they are valued by your organisation.</p>

<p>Of course, the most important part of branded giveaways is creating brand recognition. If this doesn&rsquo;t happen then you may as well have just brought normal gifts. You can be creative with your giveaway and create a bright and colourful design or you can just do something simple, using your company logo.</p>

<h2>What To Consider When Choosing Your Promotional Giveaways</h2>

<p>The most important factor to consider with branded giveaways is you want to leave a lasting impression. You need to create an exciting design that will make people want to use the product. Not only this, but you need to think about the quality of your product. It will reflect badly on your company if you give away a product which breaks after two days. However, if you give a high-quality gift it can last for years.&nbsp;&nbsp;</p>

<p>[194978]</p>

<p>There are many different types of branded gifts you can choose from. Calendars, in particular, are very popular for businesses. This is because it provides a guaranteed twelve months of promotional merchandise. Keyrings are also popular as they are very cost-effective and can be distributed easily. They also offer a large design space for your branding.</p>

<p>[190551]</p>

<p>The main consideration to make when you are thinking about branded giveaways is creativity. The more creative your product is, the more likely people are to use it. This doesn&rsquo;t mean you need to hire a graphic designer, you could show creativity through the product itself. Branded giveaways are very popular in business and are something that should be considered.</p>

<p>If you&#39;re looking for the perfect branded giveaway then take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/giveaways">promotional giveaways</a> section on our website. Don&#39;t forget to fill out the form to receive a rapid quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-for-your-biggest-fans</link>
      <pubDate>Tue, 14 Aug 2012 04:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bd20ba677a76afd8db7cb4edac33f93f6bf8dc81.jpeg" type="image/jpeg" length="714838"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for your Corporate Customers]]></title>
      <description><![CDATA[<p>Sometimes, general promotional merchandise isn&#39;t enough and you need specially chosen corporate gifts to give to your customers.</p>

<p>Corporate gifts are a great way of showing your customers that you care. Today&#39;s competitive business environment means that everyone is competing for customers, often the same customers, so you need to show yourself as different in order to stand out. It&#39;s no secret that promotional merchandise can strengthen your relationships with customers. There are many&nbsp;advantages as to why you should use promotional merchandise, but why should you give corporate gifts?</p>

<p>A corporate gift differs greatly from promotional products in many ways. Unlike general promotional products which are given to anyone who may be a potential customer, corporate gifts are aimed at particular customers. Corporate gifts show more thought and effort has been put into choosing the product, strengthening current relationships rather than building new ones.</p>

<p>Corporate gifts should be more personal than generic promotional merchandise. They are used to thank your most loyal customers. For this objective, a good item would be an engraved glass or a bottle of wine. Anything which is different to promotional items works well as a corporate gift.</p>

<p>Corporate gifts are essential to creating a good reputation for a business. They can be used as an additional way of advertising your brand in a more personalised manner. The recipient of the gift will feel more valued as a result of the time and effort put into the product. They also advertise your business in a very subtle way. Rather than giving current customers a promotional pen, which says come to our business, you can reward them with a gift which still promotes your business but says thank you for your business.</p>

<p>Another great use of corporate gifts is to open or close a deal. They are perfect for welcoming customers to your business and showing them what they will be getting by coming to your business. Gifts are a great way to just made customers smile, rather than constantly selling to them. Items perfect for this are glass paperweights, tankards and other executive style gifts. Corporate gifts should appear expensive, although they don&#39;t have to be. There are perfect gifts to suit any budget.</p>

<p>Customers are the core of any business, whatever industry you are in. If you want to reward your customers you can do so with a corporate gift.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-your-corporate-customers</link>
      <pubDate>Mon, 13 Aug 2012 03:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens Are All You Need When It Comes To Marketing]]></title>
      <description><![CDATA[<p>When planning your creative campaign, promotional pens are all you need to cause a stir. Not only are they cheap and portable but they also create a great impression of your business and are a great promotional tool.</p>

<h2>The Importance Of Promotional Products For Your Marketing Campaigns</h2>

<p>Promotional items are an important investment as not only are they inexpensive but also highly effective. A business can purchase hundreds of a promotional item for the same price as a print advertisement.</p>

<p>Promotional items are a great way for businesses to interact with customers and save money whilst promoting their services or goods.</p>

<h2>The Benefits Of Using Promotional Pens</h2>

<p>Promotional pens are effectively a walking advertisement. Whenever and wherever the pen is used the branding is visible, therefore the more times the product is used the quicker the word will spread about your business. After all, a huge part of building a brand is getting the brand&#39;s name out there so that the company name and logo will be familiar to all. The more times a person sees a brand, the more the brand is trusted. This is not true of advertisements as people feel they are being forced to see the advert.</p>

<p>Promotional pens, on the other hand, will get a business noticed in a subtle and nonintrusive manner. Everyone needs a pen at some point, even with technology rising pens are still required to note down everyday things. Think about how many times you have used a pen today, whether it was to sign a contract or jot something down onto a list, you will use a pen at some point every day. This is what makes them such useful promotional products. Pens also change hands, so you may give your promotional pen to one client, then it ends up with a prospective client instead. There are many benefits to using promotional pens.</p>

<p>Promotional products can have a positive outcome for almost any company. With <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised&nbsp;pens</a>, there is a style to suit every budget and you can buy as much or as little as you need to. One of the main differences with pens over some other products is that they can be reused. Unlike items like sweets that have a single-use only, pens will be used until the ink runs out. This means the message is seen every time the pen is used.</p>

<p>Promotional pens are the one item you need to get your company noticed, we think this is one marketing technique which will never fail.</p>

<h2>Curvy Ballpens</h2>

<p>[182067]</p>

<h2>Challenger Icy Ballpen</h2>

<p>[241800]</p>

<h2>Express Beck Metal Ballpens</h2>

<p>[196021]</p>

<h2>Nimrod Soft Feel Stylus Ballpen</h2>

<p>[196013]</p>

<h2>Eco Recycled Paper Pen</h2>

<p>[100032]</p>

<p>If you&#39;re looking for the perfect promotional pen for your next marketing campaign then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website - we&#39;re sure you&#39;ll find what you&#39;re looking for.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-are-all-you-need</link>
      <pubDate>Thu, 09 Aug 2012 04:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/cc17de448fddd09814bd4fe0ebf21a89876c68a4.jpeg" type="image/jpeg" length="422119"/>
    </item>
    <item>
      <title><![CDATA[Sports Related Promotional Merchandise for The Latest Sporting Craze]]></title>
      <description><![CDATA[<p>With sports all over the television everyone is going crazy for sporting equipment, so be well equipped with your promotional merchandise.</p>

<p>It&#39;s not very often that the country goes sporting crazy, perhaps every two years for football tournaments, or during Wimbledon but only once every four years do we become interested in all sports. This is why it is a great time to use sporting related promotional merchandise.</p>

<p>At Total Merchandise we have various items of sporting equipment designed to keep you fit and perhaps most importantly have fun. Sporting events inspire everyone to do something, whether it be to take up football, running or something more diverse like the long jump! Some may even find a hidden talent for a sport they didn&#39;t know they had. Here at Total Merchandise we don&#39;t think it&#39;s as important to be good at a sport as it is to enjoy it. For example, what&#39;s the point in going cycling if you aren&#39;t going to have fun doing it?</p>

<p>One of the products we sell is the promotional skipping rope. We have the basic &#39;old school&#39; skipping rope available, the kind that you would have used at school. These products in particular are great as they encourage fitness, if you want to be an athlete you need to be fit! We also do the cordless skipping ropes. These are slightly different to the traditional skipping rope as they don&#39;t have a cord to jump over, you may feel silly using it but they are designed to increase movement and specifically with fitness in mind.</p>

<p>We also have promotional tennis balls. Tennis has been on the television almost continuously since the end of June and when the sun is out there is nothing better to do than play a game of tennis against your friends. These tennis balls come in the normal traditional colour of yellow, but can also come in eight other colours. There is space on the middle of the tennis ball for your branding making them a great advertising tool for your business.</p>

<p>Another popular activity which is taken up over the Summer season is swimming. One product we sell which comes to mind when thinking about swimming is the Wababa ball. This is the first ball in the world to bounce on water, making it a fantastic unique promotional product. The ball can bounce up to six metres high on water, making it much more fun to play with than the old school water polo balls.</p>

<p>We think you should embrace sports this Summer and do something to really make your promotional merchandise stand out, so have a look through this website to see what you can do to promote your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-the-latest-sporting-craze</link>
      <pubDate>Tue, 07 Aug 2012 03:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Celebrate Being British With Promotional Merchandise]]></title>
      <description><![CDATA[<p>This year has given Brits a lot to be proud of, you can show this with your promotional merchandise.</p>

<p>Events taking place over 2012 have shown how great it is to be British and with events still taking place over the next two months, there is still time to support Great Britain. We have discussed a lot in this blog about how you can use promotional merchandise to support your country in football tournaments, the games and for the Queen&#39;s Jubilee, but now we are going to discuss how you can simply support Britain for being great.</p>

<p>Great Britain was first inhabited by people as long as 500,000 years ago by people who crossed over a bridge from mainland Europe. Until about 10,000 years ago the land was joined to Ireland and up until 8,000 years ago, it was joined by a small strip of land to Denmark. Due to land moving, this crumbled away leaving the Great Britain we know today.</p>

<p>The term Great Britain was coined by King James I, who styled himself as the King of Great Britain. Great Britain refers to a piece of share land so includes Scotland, Wales and England. The United Kingdom, therefore, includes Northern Ireland. From 1603, the country was officially known as the United Kingdom of Great Britain and Northern Ireland, which was shortened to the United Kingdom.</p>

<p>In 2009 there were an estimated 61.8 million people living in the UK. This is an increase of 2.1 million people since 2001 and an increase of 23.6 million since the start of the 20th Century. The average age of the population is 40 which again has increased from 36 in 1992.</p>

<p>Britain is also part of the Commonwealth, which is a collection of countries across the world ruled by Queen Elizabeth II. The Commonwealth includes countries from all across the globe, from Canada to Australia, providing Britain with great links across the world.</p>

<p>There are many different types of merchandise you can invest in to show your support for Great Britain. Our particular favourite and the yummiest is the Union Jack Jelly Bean pots. These are simply jelly beans in the colours of blue, red and white. Your company branding goes on the outside of the pot and will be seen whenever anyone reaches for a jelly bean.</p>

<p>So be proud to be British with your promotional merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-to-support-britain</link>
      <pubDate>Mon, 06 Aug 2012 03:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Printed Merchandise for Public Houses]]></title>
      <description><![CDATA[<p>It is a tough time to own a pub making advertising vital to success, which is why we recommend printed merchandise.</p>

<p>In 2011, 1300 pubs closed their doors, leading to a loss of 13,000 jobs. At this current time an average of twenty five pubs close each week in the UK with cheap supermarket alcohol and the no smoking ban taking the blame. The introduction of the higher beer tax has also led to an increase in pubs closing and the British Beer and Pub Association (BBPA) warn this could lead to five pubs closing a day in the UK.</p>

<p>With supermarket alcohol prices being so low pubs need to encourage people to leave their homes and go out to pubs. No longer can pubs just rely on the fact they are there to encourage people to come in, they instead need to run events and beer festivals to bring people in. This is where printed merchandise comes in.</p>

<p>Of course if you run a pub then you will have printed merchandise in the form of glasses from the producers of the beer you sell. However if you are going to put on a beer festival why not get your own glasses printed? You could charge people to enter the festival, for the fee they get their own personalised glass. The glass can then be used for each beer they drink, this will not only advertise your pub but also cut down on the washing up, meaning staff can use their time elsewhere.</p>

<p>&nbsp;You could also invest in printed ashtrays. Since the smoking ban has come in people are only allowed to smoke outside. Our printed ashtrays are made from fire resistant plastic so they can last in all weathers. They come in a choice of five colours and are very cheap meaning it doesn&#39;t matter to much if any get lost outside.</p>

<p>Promotional coasters are also useful for pubs. Any pub you go into there will be coasters on the table. Again, these are generally provided by the producers of the beer, however by having your own coasters on the table you are demonstrating a certain degree of professionalism. These are extremely cost effective starting at just three pence each. They can be of any design, but a unique design is guaranteed to get the most attention.</p>

<p>Owning a pub can be extremely difficult in the current economic climate, so give yourself a chance of survival with printed merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-public-houses</link>
      <pubDate>Fri, 03 Aug 2012 03:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags that last]]></title>
      <description><![CDATA[<p>We&#39;ve all had that moment when you&#39;re carrying your belongings in a plastic bag and it splits, at this time then promotional bags say it best.</p>

<p>It is one of life&#39;s biggest mysteries, why create a bag which isn&#39;t strong enough to carry things? The answer is simple, because of the material they are made from. Supermarkets get through an average 17.5billion carrier bags each year. If you consider that carrier bags cost money then this is the reason the bags aren&#39;t strong enough. Supermarkets will buy the cheapest carrier bags they can get away with, as they are giving them away for free. This is why they are often not strong enough to last.</p>

<p>Plastic bags are not only bad because they aren&#39;t very strong, but they are also extremely bad for the environment. Plastic bags are not biodegradable, they can take up to 1,000 years to break down into small enough particles to not be noticed. Plastic bags also carry out a danger to wildlife such as birds and mice. These animals can get stuck in plastic bags or choke on them. Thousands of wild animals die each year due to plastic bags.</p>

<p>Supermarkets and Governments are now working together to try and cut down the use of plastic bags. In Wales it is now illegal to give away carrier bags meaning by law, shops have to charge 5 pence for every bag used. The reason for this being not only environmental. Welsh Government has reported it costs them one million pounds each year to clean up single use bags and they are hoping that by charging usage will go down by 90%. With England warning they may carry out similar measures now is a better time than ever to introduce promotional bags.</p>

<p>At Total Merchandise, we have a large selection of promotional bags available. These include eco, tote, cotton and jute bags which are great for carrying shopping. These bags are a lot stronger than plastic bags so you will be able to carry more in them. The important factor to remember about these bags is that they are going to last. You do not want to give a promotional item away which is low in quality as it will reflect badly on your business.</p>

<p>Promotional bags are a great way to promote your business, especially if you are in Wales where free bags are already banned.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-that-last</link>
      <pubDate>Thu, 02 Aug 2012 03:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8a573ac94db677894576f4bd306b653bcd0a479a.png" type="image/png" length="554371"/>
    </item>
    <item>
      <title><![CDATA[Nothing promotes better than Printed USBs]]></title>
      <description><![CDATA[<p>Printed USBs&nbsp;are a very effective way of advertising. They promote professionalism, creativity and a business which will adapt to technology.</p>

<p>The marketing and branding advantages of promotional products have been well documented, not only through this website but across the whole of the World Wide Web. Everyone knows why you should use promotional items in your marketing campaigns but the biggest choice people have to make is what kind of promotional item to use.</p>

<p>There is no denying the fact that Printed USB&#39;s are a quality business gift. With the advancement in technology printed USB&#39;s are becoming more affordable thus becoming more popular. Computers have embedded themselves into our lives, most jobs now use a computer of some sort and only one in three homes does not own a computer. This shows how important computers have become in society today. With such a strong hold in the market it makes sense to theme your promotional items around computers, which makes printed USB&#39;s the perfect business gift.</p>

<p>Simple items like pens and bags are always popular as promotional gifts, however if you want to go one step further in relationship building then printed USB&#39;s are the way forward. By providing your customers with a USB stick you are ensuring they remember your brand name. USB sticks are useful to all, whoever you are targeting. Even if your client already has USB&#39;s they will pass the stick on to someone else, meaning you will always be branding to some one.</p>

<p>A recent British Promotional Merchandise Association (BPMA) survey says that 45% of people prefer to be given a USB stick than any other promotional item. Businesses continue to buy USB sticks due to their usefulness. A USB stick will plug into any computer with a USB port, more and more televisions and radios are also being built with USB sticks which shows that they are around to stay.</p>

<p>USB sticks are also good for the environment. If you think that the data saved on a USB stick could otherwise have been printed, then you are saving on printing and paper costs. This means that even if you don&#39;t buy recycled USB&#39;s then you are still helping the environment.</p>

<p>Printed USB&#39;s are here to stay making them the perfect investment for your promotional merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/nothing-promotes-better-than-printed-usb%27s</link>
      <pubDate>Wed, 01 Aug 2012 03:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Encourage cycling with Promotional Gifts]]></title>
      <description><![CDATA[<p>When choosing promotional items you will be wondering how can I capture the worlds attention with my promotional gifts? Have you thought about using the nations new favourite sport, cycling, for inspiration?</p>

<p>The Tour De France has just finished, with the winner, Bradley Wiggins, coming from Great Britain and being the first UK winner of the race. This, combined with increased traffic around the country, has encouraged &#39;cycle mania&#39; to hit the UK with more and more people taking up cycling to travel to work and to keep fit.</p>

<p>The Tour De France is an annual event which has been happening since 1903. Whilst it used to just be a tour restricted to France, it has been common since the 1960s to visit nearby countries such as the UK. Since the Tour De France finished there has reportedly been an 18% increase in bicycle sales. There has also been a significant increase in people having bikes serviced and paying for equipment such as lights and helmets.</p>

<p>With cycling becoming more popular by the day we think that bicycle-related promotional merchandise are the best way forward. On this website, we have a selection of bicycle equipment. One of our most popular products is the bicycle seat cover. This is made from recycled material and keeps the bicycle seat dry during the rain. The bike seat covers are a great budget-friendly way to integrate cycling and keeping fit into your marketing campaigns.</p>

<p>We also sell a selection of bike LED lights and reflectors. These should be used by all as they make bicycles visible to other road users. Lights may not be the first thing you think of when considering which promotional merchandise to buy but they do show everyone that your business cares about the welfare of their customers. Bike lights, in particular, are a very important safety accessory as reflectors can not always be seen.</p>

<p>If you are feeling particularly generous you could invest in a promotional bicycle. These are a fairly recent addition to the website but are proving to be popular. As they are a much more expensive gift you could give these away as part of a prize draw or donate one to charity. This means that not only are you helping the local community, but also getting your brand noticed. For example, if the average person cycles to and from work at one mile each day, that&#39;s two miles of exposure for your brand on a daily basis.</p>

<p>There are lots of bicycle items you could use to promote your branding so when looking for promotional gifts ensure these items are at the front of your mind.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/encourage-cycling-with-promotional-gifts</link>
      <pubDate>Tue, 31 Jul 2012 03:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Stand Out From the Crowd with Your Promotional Products]]></title>
      <description><![CDATA[<p>With competition rising it&#39;s important to stand out from your competition with promotional products. As the British economy continues to fall businesses are finding they need to do even more to retain current customers and importantly, attract new customers.</p>

<p>It was recently announced that Britain&#39;s GDP has fallen a further 0.7%. This figure is understandably worrying for the British economy and means businesses need to find new ways to attract customers. Since the majority of people like free items, promotional products are the best step forward in tough economic times. With some creative thought, you can ensure your business is at the forefront of everyone&#39;s minds.</p>

<p style="text-align:center">[182625]</p>

<h2>Things To Consider When Choosing Your Promotional Merchandise</h2>

<p>When choosing your promotional products you need to think about your target audience and whether they would actually use and appreciate your promotional item. The items you choose need to be useful and&nbsp;functional in order to reach their full potential, as well as&nbsp;showing the image you want to portray. Your branded products should automatically link back to your company, so you need to choose your products carefully.</p>

<p>As the product will link back to your organisation you will need to choose a high-quality product. After all, you don&#39;t want people to associate you with being poor quality because of the promotional merchandise you gave to them. Many people will buy cheaper products in order to have a higher quantity than quality, but as the old saying goes, if you buy cheap you buy twice.&nbsp;Promotional items can say a lot about a company - if you give away a cheap product which breaks within a day, then people are less likely to buy from you.</p>

<p style="text-align:center">[196680]</p>

<p>As you may know, the benefits of buying promotional products are vast. There are more benefits to investing in promotional products than there are negatives. Giving away promotional items can increase credibility and help to build strong relationships with customers. As the economy continues to fall then credibility and honesty are an integral part of the business. There is less of a budget available to use for marketing purposes, this means that promotional products could be the only way of advertising your brand this year.</p>

<p>Don&#39;t let your competitors get ahead of you and invest in <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best selling promotional products</a> to make your business stand out.</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/stand-out-from-the-crowd-with-your-promotional-products</link>
      <pubDate>Mon, 30 Jul 2012 03:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c55b489bd781e67f2870128daf0ec22765fee50e.jpeg" type="image/jpeg" length="202011"/>
    </item>
    <item>
      <title><![CDATA[Use corporate gifts to always have your phone handy]]></title>
      <description><![CDATA[<p>It can be a nightmare when you can&#39;t find your phone, but with our fantastic corporate gifts, you may never have to worry again!</p>

<p>We&#39;ve all had a moment when we can&#39;t find our phone when we are about to leave the house. This is even worse when the phone is on silent so you can&#39;t even call it to find it! As phones have become increasingly smaller they have become a lot easier to lose and as phones have become even more necessary in everyday life it has become more important to not lose them!</p>

<p>At Total Merchandise we have found the perfect solution for storing your phone when not in use. The phone stand. These were popular in the early 21st Century but as phones came out in different shapes and sizes it became more difficult to match a phone to a stand. Recent figures showed that one in three adults in the UK now use a smart phone. As smart phones are all relatively the same size, making it easier to pick a generic phone stand to distribute.</p>

<p>One of our most popular phone holders is the bean bag smart phone holder. This is a great product as it can hold any phone of any size. These are made from durable spandex so can be moulded to your phones shape. They offer a safe and neat holder for you mobile which can be used on any desk, table or even kitchen side! The beanbags come in four different colours and can be personalised to your companies branding.</p>

<p>Another cool phone stand is the retro phone stand. The size of this can be changed to fit your phone and it also has a call receiver attachment. This is a great phone stand for the home as it means your mobile can be easily transformed into a home phone. Many people in the UK have huge mobile contracts which includes an allocation of minutes they don&#39;t use, by having this receiver phone stand you can use your mobile minute allocation.</p>

<p>The final mobile phone stand we would like to highlight is the stress soft stand. This is great for an office desk as it doubles as a stress ball. This means your branding will have even more use. The stress sofa fits most mobile phones so is a generic phone stand and can be distributed to anyone.</p>

<p>Help your customers to never lose their phone again by using our funky phone holders as corporate gifts.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/use-corporate-gifts-to-always-have-your-phone-handy</link>
      <pubDate>Fri, 27 Jul 2012 04:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Encourage sports with Printed Giveaways]]></title>
      <description><![CDATA[<p>Sport is at the forefront of everyone&rsquo;s minds this Summer, giving the perfect basis for printed giveaways.</p>

<p>As we all know by now the games everyone has been talking about for five years finally start on Friday. The country has gone athletics and sports crazy which&nbsp;is something which looks to continue for a long time to come. This means if you haven&#39;t yet invested in your sports merchandise you still have time to catch onto the trend.</p>

<p>The kids have now broken up for Summer, meaning that Summer camps and activities are taking place throughout the UK. Whilst the weather is so beautiful there is nothing better for kids to do than be outside playing team sports and games. Sports is set to fill our TV screens for the next two and a half weeks. Many people have tickets for an event which shows that sports fever has hit the nation. Even after the games have finished, the football season restarts, meaning there is to be no time when sports won&#39;t be filling our TV&#39;s and media. This gives lots of reasons as to why you should consider sporting products for your printed giveaways. It doesn&#39;t matter how you choose to embrace the sport&#39;s fever as there are lots of products you can use.</p>

<p>However with the weather being so warm, our thoughts have turned to games you can play on the beach. A Skyspinner is a great product for the beach as well as any outdoor space. The Skyspinner is a great game for the family to play, throwing it into the air for the next person to catch. It can be personalised all over and is partly made from recycled plastic which is great for the eco-conscious. This would be a great product to give away at the beach.</p>

<p>Of course you can&#39;t go to the beach without a beach ball, of which we have a few designs. Beach balls are particularly popular because they can be deflated when not in use, making them easy to store on the hundreds of days it is raining in the UK! The sports cones are also great items for the beach and any outdoor games. These are the type of cones you see at schools and can be used to mark out bases to play rounders, or even mark out goals for football.</p>

<p>There are lots of ways you can embrace the sporting fever this Summer, the first step is making sure your printed giveaways play the part.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/encourage-sports-with-printed-giveaways</link>
      <pubDate>Thu, 26 Jul 2012 03:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why you should use Corporate Gifts]]></title>
      <description><![CDATA[<p>Choosing an effective way to reward customers can be difficult, with corporate gifts you are inviting them to choose their own time to be promoted to.</p>

<p>Traditional methods of advertising are often intrusive and unwanted. For example, when you are watching a television drama you don&#39;t want it to be interrupted by a television advertisement. Whilst television advertising is a everyday part of life which isn&#39;t going to disappear, it is not very effective. Whilst some television adverts may be interesting and creative, no one wants their television programmes interrupted. The same applies to radio advertisement, people listen to the radio for music so to have the music interrupted for a advert is extremely unwanted.</p>

<p>Not only are traditional advertising methods considered annoying by many, they are also not every effective. A recent survey showed that 70% of people can not remember an advertising campaign they were exposed to just one year ago. In comparison they were able to recall every single piece of promotional merchandise they received in that time.</p>

<p>The difference with corporate gifts is that they are not disruptive. If a person doesn&#39;t want a corporate gift they can simply decline it, if they do want it they can keep it. The choice is the recipients. There is no intrusiveness about corporate gifts. It is also very unlikely that anyone would actually decline a corporate gift as it is a physical gift, and truthfully when have you ever declined a gift?</p>

<p>Anything can be a corporate gift. Whether it costs ten pence or fifteen pounds, it will always be appreciated by the recipient. This is even more true when the item is something useful like a pen or conference folder. What counts is not the product, but the method in which is it distributed and the end result.</p>

<p>Corporate gifts are extremely effective forms of promotion. They offer repeated exposure of your organisations name, even when the user doesn&#39;t realise. For example, a promotional bag may be used to carry shopping for a year. In this time your brand will be exposed to every person who sees that bag over the course of the year.</p>

<p>A useful gift such as a bag are considered to go that one step further as a promotional gift. Results show that people who receive a useful gift from a company are more likely to look upon that business favourably.</p>

<p>The fact is corporate gifts are THE most effective form of advertising you can invest in.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-you-should-use-corporate-gifts</link>
      <pubDate>Wed, 25 Jul 2012 03:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise Can Help Politicians Gain the Public’s Trust]]></title>
      <description><![CDATA[<p>Politicians find it hard to gain trust from the public, this is where printed merchandise can help.</p>

<p>Ipsos MORI has conducted a survey into the most trusted professions every year for the last thirty years. The survey has a variety of questions and it is conducted using a large representative group. The results of the survey are then put together and analysed. From this Ipsos MORI are able to interpret any trends from previous years and gather new information which hasn&#39;t previously been collected.</p>

<p>The most trusted profession is the medical profession, in particular, doctors, with nine in ten adults saying they trust their Doctors to always tell the truth. Politicians have the lowest level of trust, with just one person in six trusting their local politician. This is made worse as journalists and bankers are trusted more than politicians.</p>

<p>There are lots of reasons listed as to why politicians score so low on the trust survey. Just 13% of those interviewed said they trust politicians to tell the truth. This could be as politicians may struggle to get a lot of their ideas they petition for into parliament. After a politician has been elected in due to their promises, any promises which aren&#39;t fulfilled mean they are trusted even less.</p>

<p>It is a well-known fact that it can take years to build up trust yet only seconds to destroy it. This rings true in the political profession. It can take years for a person to be elected into Government, yet only seconds for public trust to be destroyed.</p>

<p>A lot of the time losing public trust is not the politician&#39;s fault;&nbsp;for example, if they have promised to lower council tax, it is not entirely up to that one individual. So it is important to maintain a good reputation with the public and do all you can to keep good relations with them. By giving out printed merchandise to locals you can show them you are there if you need them.</p>

<p>By simply giving a pen out to locals with your telephone number on them you are showing yourself to be personally responsible for anything which happens. This will help to maintain your reputation as people can have questions answered when they need to. Giving away printed merchandise will also mean your name is remembered when it comes to election time.</p>

<p>As public trust is so low, if you work in politics it&#39;s important to show that you can be trusted and are accountable for your actions. This is where printed merchandise can be useful.</p>

<p>For more information about the Ipsos Mori survey please visit: http://www.ipsos-mori.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-politicians</link>
      <pubDate>Tue, 24 Jul 2012 03:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise For The Competitive Hotel Market]]></title>
      <description><![CDATA[<p>Summer time has arrived, the holiday season and the busiest time for hotel owners. With over 50,000 hotels and even more bedsits in the UK you need to get your branding out there with promotional merchandise.</p>

<p>Not only is it the Summer time but there are also various events happening bringing twice as many people to Britain in 2012. Alongside this, with the economy being low, many Brits are choosing to holiday at home rather than going abroad. This is great as it means more money is going to British businesses and the British economy. Even after the Summer, people will be visiting the UK as it has been broadcasted around the world.</p>

<p>Depending on the person, visitors are attracted to one of three things when choosing which hotel they stay in. The first may be the cost of your hotel, with so many extra people coming to Britain, many hotels may be increasing their prices to suit demand. The second is the location of your hotel, if you are situated in a city which is hosting a sporting event or by the seaside, this could have a huge impact on tourism in the area. The third, which is something we can help with, is the advertising and branding of your hotel.</p>

<p>Branding is very important in the hotel industry, as it sets you apart from other similar hotels. In London alone there are nearly 2000 hotels which means unless you are part of a large chain it can be very difficult to stand out from the others. Advertising is very important in these circumstances, as it can attract new customers. Promotional merchandise is one way you can advertise. It can be very difficult to advertise a hotel, but you can give out promotional key rings at events or send them via post to previous visitors. Previous visitors may not return but they could pass your details on to others.</p>

<p>Once you have got people staying at your hotel it is important to maintain a professional image. As mentioned before, it&#39;s difficult to set yourselves apart from others unless you are a large hotel chain, which means word of mouth is a very important method of advertising. This means you need to ensure all visitors have a good experience at your hotel. It is easy to maintain a professional image. You can for instance, purchase printed pens and notebooks for all rooms. Staff can wear uniforms with the hotel name printed on them, printed coasters and mugs can also portray a professional image.</p>

<p>If you own a hotel, then make sure you are ready for the busy Summer ahead with promotional merchandise for advertising and branding purposes.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-hotel-owners</link>
      <pubDate>Fri, 20 Jul 2012 03:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Top Tips to Choosing the Perfect Promotional Keyring for Your Brand]]></title>
      <description><![CDATA[<p>With so much choice it can be difficult to choose which <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a> to buy for your company. There is such a wide range of colours, styles and prices without even taking into consideration 2 in 1 key rings! It&#39;s no wonder people have difficulty in deciding which keyrings to choose.</p>

<h2>Promotional Keyrings Can Boost Your Brand&#39;s Marketing</h2>

<p>There are many reasons to choose promotional keyrings over other promotional items. First of all, due to the size, promotional keyrings are easier to post out than many other items. They are small and light making them easy to distribute.</p>

<p>Promotional keyrings also provide plenty of space for businesses to use all-over branding on the product and almost everyone has a set of keys. So, with this in mind they sound like the perfect marketing tool, right? Yes! Keys are taken with a person wherever they go, just think about the places your brand will reach and how many times your name will be seen!</p>

<h2>What Should Consider&nbsp;When Choosing Your Branded Keyring?</h2>

<p>But which design should you choose?</p>

<p>There is, of course, the simple promotional plastic keyring. This is very cost-effective and provides a generous space for your company to advertise - it&#39;s no surprise that&nbsp;these are one of the best selling types of keyrings.&nbsp;But, you want to stand out from competitors, right? What if we were to tell you that your promotional keyrings don&#39;t need to look the same as all the others.? Plastic keyrings can come in different shapes and colours and you can even have them made in your own bespoke design. For example, there is a common rectangle plastic keyring, but you want to stand out so&nbsp;you could choose a circular keyring. Or, even better, make your own shape for a completely unique product!</p>

<p style="text-align:center">[181896]</p>

<p>Another common style is a promotional metal keyring. These are slightly more expensive but their higher quality makes up for it, making them&nbsp;a&nbsp;great corporate gift. One very popular style is the trolley coin keyring, they&#39;re are always useful as people often don&#39;t have a pound handy to use a trolley, so save the day with your branded trolley coin keyring!</p>

<p style="text-align:center">[195669]</p>

<p>If you&#39;re the eco-conscious then we have the perfect custom keyring for you. The recycled keyrings pictured below are manufactured from recycled plastic, making them perfect for eco-friendly campaigns! Printed with your design in full colour, they are sure to boost your brand awareness wherever they go.</p>

<p style="text-align:center">[196082]</p>

<p>Bottle openers, a handy tool but you never have one on your when you need one. Well, that is about to change with&nbsp;the bottle opener keyring. These again come in different designs and are always handy for those times you need to crack a bottle open. Many people don&#39;t realise how often they need a bottle opener, for example, at BBQ&#39;s when the host only has one bottle opener. Everyone would be singing your praises if you were there to rescue with your stylish bottle opener keyring.</p>

<p style="text-align:center">[191620]</p>

<p>To see our full range of branded&nbsp;keyrings then check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a> section - we&#39;re sure you&#39;ll find the perfect item!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/stuck-on-which-promotional-key-rings-to-choose..</link>
      <pubDate>Thu, 19 Jul 2012 03:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a2130973dfb70f665f6bb17218b9096d1a0d38f2.jpeg" type="image/jpeg" length="519901"/>
    </item>
    <item>
      <title><![CDATA[The Coolest Promotional Gadgets That Will Wow Your Customers]]></title>
      <description><![CDATA[<p>If you want to invest in personalised giveaways then they need to stand out and be actual gifts.</p>

<p>Personally, we love to receive cool unique gadgets that others haven&#39;t thought about sending out. There is a huge selection of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology">promotional gadgets and technology gifts</a> on our&nbsp;website which we deem &#39;cool&#39;.</p>

<h2>What Is A &#39;Gadget&#39;?</h2>

<p>A gadget is defined as a small item which has a particular function, usually some sort of novelty.</p>

<p>The Oxford Dictionary states that the term gadget was first used in a book in the 19th Century, although it is unclear what they used the word gadget to define at the time. However, we can use this information to state that gadgets are not a new invention and have been enjoyed for centuries.</p>

<h2>Why Should You Use Promotional Gadgets In Your Marketing Strategy?</h2>

<p>So why do people like to receive gadgets as promotional items? Well, this is usually because it is an item that they wouldn&#39;t generally have purchased for themselves. For example, a novelty gift like &#39;logo buds&#39; which clip onto your earphones, may look cool but we wouldn&#39;t necessarily buy them if we saw them in a shop. This is similar to most novelty items, whilst we appreciate them if we don&#39;t receive them as a gift we probably wouldn&#39;t purchase them.</p>

<p>One of our favourite gadgets is the Portland torch keyring. Not only can these be used to wind people up in the office but they are useful and practical in every day life. This makes them a great business gift, printed with your custom design in up to full colour on one side.</p>

<p style="text-align:center">[183231]</p>

<p>Another cool gadget is the branded wireless Bluetooth earbuds. With AirPods being the in-thing at the moment, why not show your customers that your recent and relevant with&nbsp;the modern-day by using&nbsp;promotional gifts that are in line with the most recent technology advancements? These wireless earphones can be personalised with your company branding printed to the case in up to full colour to ensure maximum impact.</p>

<p style="text-align:center">[196640]</p>

<p>The final product we recommend is the smart aluminium Bluetooth speaker. This can be connected to your smartphone or tablet via Bluetooth and is pocket-sized which makes it ideal for use on the move. The speaker is small in size but high on quality making it a great promotional gift, with your design engraved for long-lasting exposure.&nbsp;</p>

<p style="text-align:center">[193023]</p>

<p>So if you&#39;re looking for the coolest branded gadgets to gift to your clients then look no further - we&#39;re sure you&#39;ll find the perfect item on the&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology">promotional gadgets and technology gifts</a> section on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/cool-gadgets-for-personalised-giveaways</link>
      <pubDate>Wed, 18 Jul 2012 04:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/1bc26d980dc10a85581f12ccc720c5f1776011da.jpeg" type="image/jpeg" length="365531"/>
    </item>
    <item>
      <title><![CDATA[Printed Merchandise for Community BBQ's]]></title>
      <description><![CDATA[<p>Summer hasn&#39;t quite started yet, but when it does you will need printed merchandise for all the BBQ&#39;s you will be attending.</p>

<p>Summer is the perfect time to arrange a get together to increase staff morale or get to know your customers. A BBQ is the UK&#39;s number one Summer leisure activity, with two in three households owning a BBQ of some kind. The BBQ industry in 2011 was worth seven billion pounds, which shows just how popular this kind of alfresco eating is.</p>

<p>After work or mid week BBQ&#39;s, equate to 40% of all BBQ&#39;s held, which shows it&#39;s a good idea to hold one at your company. BBQ&#39;s are very easy to hold and they also offer a great networking opportunity. This website has all the printed merchandise you need to ensure your BBQ is a success.</p>

<p>Our paper cups are a great alternative to glasses, as there&#39;s no risk of them breaking, they also mean no washing up afterwards, as they can just be thrown away. The paper cups are 95% biodegradable so are very eco-friendly. They also offer a large branding area so give great brand exposure. As well as this, they are very budget friendly and any leftover cups can be reused at future events.</p>

<p>The printed serviettes would also be a good addition to a BBQ. They can be printed in your company colours with branding on them. The serviette napkins are great for BBQ&#39;s and other corporate events, also being very cost effective.</p>

<p>For the chef, we have a selection of products, from BBQ tongs to full barbecue sets. Each of these products can be personalised and are of a high quality so they can be reused. You could even give a set of these away as a reward to particularly loyal customers or members of staff. The cook sensors are also a great product as they can be used in the home as well as at BBQ&#39;s. The sensors come in a set of three; chicken, beef or fish and show when the meat is cooked.</p>

<p>BBQ&#39;s are an ideal way to boost staff morale and increase customer loyalty. They are also a really good marketing tool, as marketing works best face to face. By inviting a customer to a BBQ you are showing them you really value their loyalty to the brand and also making them feel a part of your business.</p>

<p>To make the most of your staff or customer BBQ, invest in printed merchandise to really make the most of your event.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-community-bbq%27s</link>
      <pubDate>Tue, 17 Jul 2012 05:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[For The Best Branded Giveaways Consider Umbrellas]]></title>
      <description><![CDATA[<p>There is one product that living in the UK you cannot live without, umbrellas. With this in mind, you should make umbrellas a serious consideration when choosing branded giveaways.</p>

<p>Umbrella&#39;s come in all kinds of colours, various sizes and to suit all budgets. Umbrella&#39;s offer great marketing opportunities and can really effectively promote a brand or product with great end results. Umbrellas offer very large advertising space and depending on the quality can offer a very long shelf life.</p>

<p>The main reason umbrellas are such effective promotional items&nbsp;is because they are always used in public areas. Thinking logically, you only use an umbrella outside when it rains, so it attracts attention in public from passers-by. Unlike pens, when an umbrella is used thousands of people will see your branding.</p>

<p>As previously mentioned, umbrella&#39;s come in various sizes. The sizes we offer on our site is &#39;golf&#39;, &#39;city&#39; and &#39;telescopic&#39;. The golf umbrella is the largest offering the most branding space, the city size is slightly smaller whilst the telescopic umbrella&#39;s fold down small enough to fit in your handbag.</p>

<p>When choosing your promotional umbrellas, the most important factor to decide on is the size. Whilst golf umbrella&#39;s offer the most branding space, they could also be considered the least practical as they are so large. Golf umbrellas are so large as they were originally designed to keep golfers and their carts dry in the rain. However, as they are so large they are generally the most sturdy of umbrellas.</p>

<p>City umbrellas are slightly smaller they are more practical to walk through busy places with. City umbrellas are designed to be exactly the same as golf umbrella&#39;s but on a smaller scale, so they still offer the same sturdiness as a golf umbrella. Even though these umbrellas are smaller they still have the same large branding area as the golf umbrella.</p>

<p>Telescopic umbrellas are the most practical as they fold down small enough to fit into most handbags or backpacks. They are however the smallest of the three umbrella&#39;s which means there is a smaller branding space than others. Even so, with their practicality telescopic umbrella&#39;s are generally the most used due to their portability making them great as promotional umbrella&#39;s</p>

<p>With it raining one in three days in the UK it is a product which will always be needed making it the perfect branded giveaway.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/for-the-best-branded-giveaways-consider-umbrellas</link>
      <pubDate>Mon, 16 Jul 2012 03:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Brand the Office with Promotional Merchandise]]></title>
      <description><![CDATA[<p>Around 25% of the UK population work in an office, making it the perfect place to show off your promotional merchandise.</p>

<p>This figure is unsurprising when you consider how many different businesses operate from within an office. The only obvious exceptions are builders, landscapers and working in retail. However it has been found that working in an office environment can lead to a 32% decrease in an individuals well being thus reducing productivity by 15%. The reason working in an office can effect a person so much is largely due to stress. The uncertainty of the British economy is a large contributor to stress and anxiety. It is therefore very important to keep staff morale high within the office environment. With this in mind, we recommend investing in inspiring and fun promotional merchandise designed to keep morale high. By this we mean products like our funky stress balls and creative rulers rather than boring pencils and pens. Also useful products which can assist in increasing well being are also recommended.</p>

<p>One product we can really recommend is a desk tidy. A desk tidy will ensure that the member of staff can always find what they are looking for, taking away at least one stress! If you purchase a colourful desk tidy it is also good for emotional well being as bright colours are proven to improve moods. Another item which can help to improve moods is a photo frame. By having a family photo on a desk, you are providing a home comfort which makes the desk more personal.</p>

<p>Another item which can help to increase personal well being is a plant. Plants are proven to decrease stress and enhance productivity by 12%. This is because plants reduce dust particles, they can also purify air which makes a nicer environment to work in. Big indoor plants can be expensive, but you can just purchase a &#39;desktop garden&#39; which will give off the same effect as well as providing basil, cress and lemon balm which can be taken home and used in cooking.</p>

<p>You could also purchase more practical items like a calculator but with a twist. There are a number of different creative calculators you can purchase including one which is styled to look like a flip mobile phone. A calculator will also ensure no unnecessary brain work for your staff!</p>

<p>Staff well being is very important, not just on a personal level but also in terms of productivity. So check out our website and increase staff morale with promotional merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-the-office</link>
      <pubDate>Fri, 13 Jul 2012 03:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Trade Fairs Mean Lots of Printed Giveaways]]></title>
      <description><![CDATA[<p>Trade fairs are very important to organisations as they are a great way to gain business, you can make sure your business gets remembered with printed giveaways.</p>

<p>Having a stall at a trade show can be vital to gaining future business, 87% of marketers state that face to face marketing is vital to their companies success. However most trade shows host hundreds of stalls so ensuring your business leaves a lasting impression can be difficult.</p>

<p>When at a trade fair you only have three to five seconds to make an impression before they will move on to the next stall. Trade fairs are a great networking opportunity, 80% of visitors to events have their own stalls and businesses, so any contacts you can make at a trade fair will be useful in the future.</p>

<p>BPMA survey results show that 73% of marketers purchase printed giveaways purely for trade fairs and promotional events. When choosing which products to use at trade fairs, you need to think logically. Statistics show that many other companies will be giving away promotional items, so yours not only needs to stand out, but also be small enough to carry along with other promotional products.</p>

<p>If you think this way, then a promotional bag may be the most useful printed giveaway. A bag would be considered useful as it can carry all the other promotional items collected, over 75% of people keep a product because it was considered useful. A promotional bag would also give your brand maximum exposure as it would be carried around the trade fair all day. This means people will not only see it, but also want one to carry their stuff in as well.</p>

<p>The type of bag you choose can vary depending on the image you want to create and how long you want it to last. A printed carrier bag is cost effective but would only last the day, whereas a reusable bag could be used for a lot longer. If you&#39;re unsure about giving away products at the fair you could instead give them away before hand. A massive 83% of successful companies at trade fairs are those who have sent out flyers or promotional items prior to the fair. This is because you are advertising the fact you will be at the fair, so people are more likely to go to see you. Trade fairs happen throughout the year and as other marketers have found, printed giveaways are an extremely important tool which is needed to create a lasting impression.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/trade-fairs-mean-printed-giveaways</link>
      <pubDate>Thu, 12 Jul 2012 04:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Wristbands: A Great Promotional Item For Any Cause!]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands">Printed wristbands</a> are increasingly being seen at events or as a promotional item for charities and businesses. They are very popular as they have a low price point compared to other items and are less breakable than other promotional items. Once somebody is wearing a wristband they will generally become attached to it, meaning they are more likely to continue wearing it.</p>

<p>Wristbands first became popular as a promotional material in 2004, Lance Armstrong released a yellow wristband to raise awareness and fundraise for cancer research. Since 2004 an estimated 80 million of these bands have been sold.</p>

<p>The following year, an anti racism campaign also used silicone wristbands in their campaigning. Around five million anti racism wristbands were sold around Europe, with most shops selling out within days. The anti racism wristbands were used by the campaign to raise awareness of the issue, which they then hoped would change attitudes. No one could estimate the popularity of charity wristbands and since then other charities have used wristbands and found them to be just as popular in fundraising as well as raising awareness.</p>

<p>Another use for wristbands is as an alternative to event tickets, this has led to some event goers keeping the wristband as a souvenir. Event wristbands are popular as they allow contactless entry, meaning less need for technology and less costs when hiring employees. Event wristbands can also be different colours depending on the area they have tickets for. This makes it easier for organisers to ensure all attendees are in the right place.</p>

<p>The great thing about wristbands is that they can come in any colour, different sizes and lots of different materials with the most popular being silicone. There are also a variety of designs you can choose from on this website. As well as promotional wristbands, we also sell lanyards. These are also popular for events and as souvenirs.</p>

<p>Lanyards can be even more customised to your company as you design what you put on the end of it. This can be promotional material or a whistle depending on your event. Lanyards are also popularly used as badge holders and sometimes safety straps.</p>

<p>As you can see, printed wristbands and lanyards are great for creating brand awareness. As well as this they are also great items for events. If you require any assistance choosing your promotional items then please call us on the number quoted on this website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/wristbands.-great-promotional-items-for-any-cause.</link>
      <pubDate>Wed, 11 Jul 2012 04:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Remind Your Customers of Your Brand Daily with Promotional Bags]]></title>
      <description><![CDATA[<p>Whatever the weather brings us, there are lots of activities to participate in over the summer,&nbsp;holidays, shopping, sports and days out are all activities during which a promotional bag would come in handy.</p>

<h2>Bags Are An Essential Item For Everyday Use</h2>

<p>We may not realise it but bags are an important part of everyday life. Most people have used some sort of bag all their lives, even at primary school, we all used a book bag. When we go shopping, we put new purchases in a bag. At the gym, we keep our water and gym kit in a bag. On holidays, we pack a suitcase and a bag. Bags are vital for everyday activities, keeping all of our belongings together in one place.</p>

<p>As bags are such a necessity in everyday lives they make a great promotional item. A strong and durable bag will sometimes be used for years, creating brand awareness for your business that an advert would find impossible to create.</p>

<p>Many businesses underestimate the power of promotional bags, thinking it is a branded item that lots of businesses use. However, whilst there may be lots of promotional reusable shopper&nbsp;bags, promotional bags generally stop there. There are lots of other promotional bags you could choose from, you aren&#39;t just limited to shopping bags.&nbsp;</p>

<h2>Stand Out From Competitors With A Different Branded Bag</h2>

<p>Rucksacks and shoulder bags can be used by people of any age for almost any activity. If you are taking a day trip, a picnic can be packed in the rucksack. Travelling on holiday, a rucksack would suit nicely for your hand luggage. These bags can also be used after the summer as kids go back to school to carry books, magazines, and lunches! Drawstring bags can also be used for gym kits for both adults and children.</p>

<p style="text-align:center">[185222]</p>

<p style="text-align:center">[181376]</p>

<p>Cooler bags are also useful products for the summer. Millions of people have picnics every year, even in the winter people have picnics on day trips. Cooler bags can also be used on weekly shopping trips to keep food cool while travelling home from the supermarket, this is especially useful for people who live rurally.&nbsp;</p>

<p style="text-align:center">[187540]</p>

<p>Many people underestimate the branding power of promotional bags, this shows there is a gap in the market for high quality promotional bags. So, what are you waiting for? Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> and don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-everyday-use</link>
      <pubDate>Wed, 11 Jul 2012 04:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5801039eff26a32d427e5bb48b59c7332cfb217a.jpeg" type="image/jpeg" length="435743"/>
    </item>
    <item>
      <title><![CDATA[The History of Total Merchandise's SMArtie Awards]]></title>
      <description><![CDATA[<p>Total Merchandise (TM) was founded in 2004 in the living rooms of our directors. The business grew quickly and just six months later, TM employed our first member of staff, Liz, who loves TM so much she is still here eight years later! Since 2005, the company has gone from strength to strength, leading us to employ more staff and moving into our own offices in 2007. Since then, we have had to move twice, having outgrown our previous spaces, bringing us to the converted dairy we operate from today.</p>

<p>As a web based business, it didn&#39;t take long for TM to realise the power of social media and the potential it provides for businesses. Starting out with Twitter and then Facebook, TM now utilises all the social media channels we can with Flickr, YouTube LinkedIn, Tumblr and more recently Google+ to interact with our customers.</p>

<p>As you can imagine social media plays a huge part of the Total Merchandise business. There are currently well over 12,000 followers on Twitter and nearly 5,000 fans on Facebook which is growing on a daily basis. The directors decided last year that it was important to recognise, thank and reward contributor from social media sites. From this the SMArties (social media awards) was born.</p>

<p>The SMArties 2011 was split into sixteen categories, with winners being given a certificate and small award. Categories included &#39;most active Flickr commentator&#39;, &#39;Funniest Facebook Poster&#39; and &#39;Social Media Contributor&#39;. In the 2011 awards, Twitter had 6,000 followers, as previously mentioned, this has since doubled to over 12,000 , which meant that SMArties 2012 needed to be even bigger and better.</p>

<p>The SMArties 2012 is split into twenty categories with new categories including &#39;Twit of the Year&#39;. As the awards are bigger, the video&#39;s have been split into twenty, with five winners being announced each day over the course of a week. The final day&#39;s release will also include a video of hilarious &#39;outtakes&#39;. The SMArties videos will be released via our Youtube channel which you can find a link to on this website. So make sure you check daily to see if you are a winner. Total Merchandise would like to thank all the social media contributors over the past year and we look forward to chatting with you throughout the rest of 2012.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-history-of-tms-smartie-awards</link>
      <pubDate>Tue, 10 Jul 2012 08:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Water Bottles For All Weather With The UK’s Wettest Summer]]></title>
      <description><![CDATA[<p>In hot weather it&#39;s important to keep your body hydrated and our water bottles make the perfect printed giveaways.</p>

<p>We may not have had much of a Summer so far but things can only get better and you can be prepared for the hot weather with giveaways. From when you were a small child you would have been told you need to drink more water, but perhaps not explained the benefits of drinking water.</p>

<p>Experts recommend we need to drink 1.2litres each day to keep from being dehydrated, this is an average amount so is increased further in hotter weather. The body actually loses around 2.5litres of water each day, however food we eat provides approximately 1 litre of water each day and our body recovers 0.3litres, leaving the rest to be taken from drinks.</p>

<p>A massive 70% of the human body is made of water, all important organs contain a high percentage of water, for example the brain contains about 74%. It is vital to every single body organ as it provides hydration to every single cell in the body. Whilst the body is made up of so much water, new clean water is needed every day to keep it hydrated.</p>

<p>Without new clean water the body becomes dehydrated which can lead to many health problems. It&#39;s hard to imagine that drinking a pint of water can be so instrumental to the bodies well being, but there are other benefits too. Keeping hydrated leads to better productivity at work. This is because the brain is made up of so much water, so keeping it hydrated leads to more increased concentration and alertness. Water can also reduce fatigue.</p>

<p>Water is used by the body to get rid of toxins and flush out waste products, if your body lacks water than other organs need to work harder to get rid of the toxins which explains the exhaustion you may feel when dehydrated. These benefits show why it is so important to drink water and how it can help employees which gives a great reason to provide them all with personalised water bottles.</p>

<p>Promotional water bottles show that you encourage good health and well being. There are many different styles of water bottles on this website so you can customise them to your company brand. Some drinks bottles can also be travel mugs so are great in the Winter as well. Water is a necessity for the human body to function and you can promote this as well as increase productivity by providing water bottles as printed giveaways.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/it-may-be-the-uks-wettest-ever-summer-but-consider-bottled-water-as-your-2012-printed-giveaways</link>
      <pubDate>Mon, 09 Jul 2012 04:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Can Be A Saviour in Economic Times of Trouble]]></title>
      <description><![CDATA[<p>When working out your annual marketing budget the first expenditure should go on promotional merchandise. Promotional merchandise should always be considered before any other form of marketing as it is so highly effective. Promotional merchandise is a very cost-effective form of advertising. It involves a one-off cost to purchase the products and can provide years of advertising depending on the item.</p>

<p>For example, a useful product such as a quality mug or USB stick will be used for as long as it lasts and every time that item is used it is advertising your company. Many organisations pay for extensive advertising to try and go one better than competitors but we believe this cost is unnecessary. The main problem with advertising is that your advert has to be bigger, better and louder than the competitors in order to stand out. This means that simply paying for the advert isn&#39;t enough, you need to create something which is one hundred times better than everyone else, which is a really tough task.</p>

<p>A recent survey showed that 70% of people could not remember an advertising campaign they were exposed to one year ago, but they could recall all promotional merchandise they had received during that time. By giving away promotional merchandise you can ensure that consumers will see your name and use your products. It&#39;s human nature to be attracted to something which is free and in tough economic times, most consumers are more likely to do business with a company if they get something out of it.</p>

<p>Promotional merchandise promotes goodwill and is very good for a companies image and brand. Consumers will always remember when you have done something for them which others have not.</p>

<p>The British Promotional Merchandise Association recently ran a survey to look at how promotional merchandise could help businesses. The results showed that 92% of respondents believed that merchandise increased company awareness. As well as this 82% said they kept any promotional merchandise they were given and 65% passed on the company name or product to two family members. These statistics prove the power of promotional merchandise to your business.</p>

<p>There are many ways in which you can use promotional merchandise. If you have a trade show or event coming up then you can give away keyrings at the event. New customers could be sent a pen when they purchase, or you could reward existing customers with a USB stick. However, you use your promotional merchandise it is a very powerful marketing tool.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-could-be-a-saviour-in-economic-times-of-trouble</link>
      <pubDate>Fri, 06 Jul 2012 06:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for A Washed Out British Summer]]></title>
      <description><![CDATA[<p>It has been confirmed that April to June 2012 will go down in history as the wettest on record making it time to crack out those warm promotional products and warm up a chilly Summer. The Met Office has released figures showing that not only have we just experienced the wettest months on record but also the dullest. June 2012 was the dullest June since 1909 with only 123 hours of sunshine.</p>

<p>There have been flash floods, golf ball-sized hail stones and small bouts of sunshine making it the most unpredictable weather most of us have experienced. July is also predicted to be very much like June.</p>

<p>With this unpredictability, it is important to prepare for all weathers whether it be hot, cold or in between and we have the perfect promotional products small enough to be carried around in all weathers. The small promotional eco tele umbrella is perfect for unpredictable weather. It is small enough to fit in a bag, yet big enough to keep you from getting wet when the rain does start to pour. Not only does the umbrella have space for branding but it is also very eco-friendly. The umbrella is made from 100% recycled PET bottles and the handle is 70% recycled steel, so you can be eco-friendly whatever the weather.</p>

<p>Also perfect for spontaneous wet weather is the &#39;ball poncho&#39;. The emergency poncho attaches to a keyring so it can be carried around at all times with ease. The ponchos are a great budget alternative to the rain mac and we think more useful as well. Just like the umbrella, it is small enough to keep out of the way yet still close at hand. Promotional ponchos are great advertisement when there is an unexpected downpour as those unprepared will look at those wearing them with jealousy. Your brand name will then stay with them as they look for somewhere to purchase an emergency poncho.</p>

<p>The hand warmers are also a great small item. These are reusable so can be used hundreds of times throughout Summer and Winter. The hand warmers reach temperatures of 52 degrees so are perfect for warming hands up during those Summer f&ecirc;tes! Hand warmers can also be used as therapeutic products to relieve symptoms of arthritis and muscular pains.</p>

<p>Even if Summer is a complete washout, these fantastic promotional products can continue to be used throughout Autumn and Winter, making them a great investment for your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-a-washed-out-british-summer</link>
      <pubDate>Tue, 03 Jul 2012 04:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mugs Perfect for Your Afternoon Cups of Tea]]></title>
      <description><![CDATA[<p>The Brits traditionally love a cup of afternoon tea, even more so when it is in their favourite promotional mug.</p>

<p>Whilst the custom of drinking tea has been around for Centuries since the 1660&#39;s, afternoon tea is a relatively new tradition, only becoming popular in the 19th Century. At this time the 7th Duchess of Bedford complained of having a &#39;sinking feeling&#39; in the afternoon. The solution proposed to the Duchess was to have a pot of tea and a sandwich, this made her feel much better and she started to invite friends over to join her and so &#39;afternoon tea&#39; was born.</p>

<p>Afternoon tea was differentiated between the classes. The upper class would enjoy &#39;low&#39; tea at around 4pm whereas the middle and lower classes would have a &#39;high&#39; tea later in the afternoon at 5pm. The names &#39;high&#39; and &#39;low&#39; tea describe the table on which it was served.</p>

<p>For example, the upper class would enjoy their afternoon tea in the drawing room on low tables. In comparison the middle and lower classes, unable to afford a house with a drawing room would have it on their dinner table. This is still true today, as hotels offer &#39;high tea&#39; in their dining rooms. The afternoon tea tradition became famous overseas, with many tourists still believing that everyone in England stops for tea in the afternoon.</p>

<p>However, whilst Brits still drink a lot of tea, a full afternoon tea is generally a luxury and a occasional indulgence. To experience the best afternoon tea&#39;s people generally go to exclusive and expensive hotels. But afternoon tea does not need to be an entire meal, it can just be a tea and biscuit and what better to serve it in than a promotional mug? If you give someone who works in an office a promotional mugs, you will be gaining maximum exposure for your brand. Everyone who walks past the desk will see it, and anyone who goes into the kitchen can see it. If your design is eye catching enough you can target lots of different people without them even realising.</p>

<p>Promotional mugs are also very practical and long lasting. By this we mean they will be used, especially in an office where they are likely to be used for years. They are extremely practical as offices always require more mugs. We think that afternoon tea is a tradition which should not die out. You can promote this tradition and keep it alive with promotional mugs.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-for-your-afternoon-cups-of-tea</link>
      <pubDate>Mon, 02 Jul 2012 04:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Giveaways Ideal for Care Sales Companies]]></title>
      <description><![CDATA[<p>New car sales are falling meaning more increased competition between salesmen, so your personalised giveaways need to really stand out. New car sales in 2011 fell by 4.4% in 2011 bringing them to the lowest level since 1994. It is believed that the market will also be low in 2012 and only start to pick up in 2013.</p>

<p>With the market being so low it is important to make the most of every customer and every sale. This can be done with excellent customer service or by giving away promotional items. Unfortunately we can&#39;t teach excellent customer service, but personalised giveaways is something we can help you with.</p>

<p>When buying a new car most people will look at the best deal they can get. So in order to sell a car you also need to invest in products to give away with it. The most simple giveaway is a tax disc holder. Every car in the UK is legally required to pay a car tax meaning that every car you sell will have some sort of tax disc holder within it. A tax disc holder generally doesn&#39;t get changed and some people will use the same holder for the entire lifespan of the car, this makes it a great product to invest in.</p>

<p>Another item you always expect in a new car is an air freshener, giving it the new car smell for as long as possible. Whilst these aren&#39;t used as long as tax disc holders they still give a professional image for the company.</p>

<p>You could also provide each customer with a new car goody pack full of promotional items. Living in the UK, the goody pack needs to include some sort of ice scraper! There are many designs of ice scrapers to choose from and you can either choose from a simple plastic scraper or one with a mitt attached to keep hands warm!</p>

<p>Another item which would prove useful is a tyre pressure gauge. Many people don&#39;t check their tyre pressures on a regular basis however it is a legal requirement to do so. By providing your customer with a tyre pressure gauge you are not only providing a service to your customer but also the local community.</p>

<p>This website has a variety of car themed accessories you can invest in. It is important to remember that in the current economic climate, personalised giveaways are vital in gaining an edge over your competitors.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-car-sales-people-like-boycie</link>
      <pubDate>Fri, 29 Jun 2012 04:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise for the Eco friendly customers]]></title>
      <description><![CDATA[<p>Are you trying to promote your companies CSR policy? Or be more environmentally friendly? Then our branded merchandise is perfect for you.</p>

<p>With climate change and environmental issues dominating our news and lives, more individuals and businesses are being encouraged to be environmentally friendly. Results show that 88% of consumers are more likely to buy from a company which promotes a social responsibility agenda. This statistic proves it is no longer acceptable for a company to just have a license to operate, they need to be seen as being socially responsible as well.</p>

<p>As people spend less due to the recession it is important to make your organisation stand out from the others in order to survive. There are lots of ways your business can show they are going &#39;greener&#39;. It can be done by promoting a CSR policy online, or as we are going to discuss by sending customers eco-friendly merchandise. Sending eco-friendly branded merchandise is guaranteed to capture your customers&#39; attention and will give you the edge over your competition. By showing your business as being environmentally friendly you are showing that you care about the environment as well as the local community.</p>

<p>There are many different options for <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly" title="eco-friendly promotional products">eco-friendly promotional products</a> available on this website. Several of which are products made from recycled items. The recycled pens, for example, are made from 90% recycled materials and the recycled notebook is made from 100% recycled material. Recycled pens and paper are very good for those on a budget starting at only 9pence each.</p>

<p>Other fun eco-friendly products include our wooden USB drives. The wood used to make our USB drives is collected from sustainable forests from which every tree which is cut down a new one is planted. The wooden USB&#39;s come in a variety of styles and different data sizes are also available.</p>

<p>If you want to be eco-friendly but on a lower key, you could also send customers a desktop plant or a &#39;mini garden&#39;. These encourage people to grow plants and bring the environment into the office. Having a plant in the office is also good for emotional well being, studies show that by simply having a plant in the office productivity can rise by up to 12%.</p>

<p>On our website, we have many eco-friendly products which can suit any budget and the needs of your company. As this article shows there are lots of positives to having eco-friendly items as <strong>branded merchandise</strong>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-the-eco-friendly-customers</link>
      <pubDate>Thu, 28 Jun 2012 07:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Medical Promotional Merchandise Could Help Take The Strain Off GPs]]></title>
      <description><![CDATA[<p>If you&#39;re tired of not being able to get a Doctors appointment, then medical merchandise could be just the thing your looking for! The GP Patient Survey showed that a fifth of people struggled to make an appointment with their GP over the phone. It also showed that one in five people were unable to make an appointment &#39;fairly quickly&#39; due to lack of appointments. NHS Direct state this could be due to a number of factors with the most likely being that appointments are filled by those who do not necessarily need them.</p>

<p>There are some symptoms which can be diagnosed by pharmacists whilst cold symptoms can be treated with medicines which do not need to be prescribed by a doctor. Of course, we are not suggesting that you should self diagnose yourself but medical merchandise could help you when deciding if you do indeed need to visit a Doctor, saving yourself a lot of time and effort trying to get an appointment.</p>

<p>There are a variety of useful medical supplies available on this website which can be used in office or at home. Hand sanitisers have become more popular over the last few years after outbreaks of swine flu and MRSA, meaning not only are hand sanitisers used at hospitals and Doctors surgeries, but also used daily being kept in handbags and office across the country. Hand sanitisers are also used to prevent cold germs from spreading, which can mean less people off sick in your office!</p>

<p>We also stock a cold and flu pack which includes a forehead thermometer and a card detailing the different symptoms of colds and flu. This can be vital in deciding whether to go to a doctor as one of the main symptoms of flu is a high temperature. Flu is a very common season illness and although exact figures are unknown, millions of people in the UK contract the illness every year. Of this, around 600 people die on average from flu complications each year, making hand sanitisers and thermometers life saving equipment.</p>

<p>Another item of merchandise which could save lives is a first aid kit. Every office is required to have a first aid kit by law however what needs to be in the first aid kit is not detailed. Why not show your workers that you really care by providing them all with an individual first aid kit? Or send one to each of your clients to place within their office?</p>

<p>As you can see there are many different medical items you can be purchase to save lives and save waiting times at doctors surgeries. The most important thing to remember is that our medical merchandise can not only be used by trained professionals but also in your everyday lives..</p>

<p>For more information please see:</p>

<p>http://conversation.which.co.uk/consumer-rights/is-it-too-hard-to-get-an-appointment-with-your-gp/ http://www.nhs.uk/choiceintheNHS/Yourchoices/GPchoice/Pages/GPappointments.aspx</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/medical-promotional-merchandise-could-help-take-the-strain-off-gps</link>
      <pubDate>Tue, 26 Jun 2012 05:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Ideal for Cafe and Restaurant Owners]]></title>
      <description><![CDATA[<p>Think about what all the BIG coffee shop chains have in common &ndash; printed merchandise. You may think the High Street coffee shops may have millions to invest in promotional items but it doesn&#39;t have to cost the Earth to promote your brand. Branding is also extremely effective and can be achieved through numerous different items.</p>

<p>There are lots of ways you can improve branding of your caf&eacute; and here we are going to give you a few ideas. If you are completely new to printed merchandise the first step for you is to purchase branded mugs to be used within your caf&eacute;. The prices of these vary, so you can use your budget as you feel suitable. There is also a lot of scope when designing the mugs and they can be made in any colour or style so it can assist in giving your organisation a brand image. If you sell takeaway drinks you can purchase the paper cup sleeves to ensure your customers don&#39;t burn themselves.</p>

<p>Paper cup sleeves also add a design to what may otherwise be a boring white cup. Again it is a fantastic way of branding your business as the cup will be seen by many other people if it leaves the shop. Another popular item is the printed sugar sticks. These again will be seen and used by a lot of people as it is quite normal for sugar sachets to hang around for a while in offices!</p>

<p>Once your branding plan is fully in place you can go one step further to become the new High Street name. Some well known coffe chains sell their own printed merchandise. This includes travel mugs, coffee and syrups as well as many other items. It is important to make sure your caf&eacute; is fully established with a loyal customer base before you go down this route, this is because it is unlikely that customers will purchase printed merchandise from you until they know who you are. You could even do a branded giveaway each week to get your brands name out there even further.</p>

<p>The best thing about a branded give away is it can be any item. It doesn&#39;t even need to be industry related! The most popular branded giveaways are always going to be items which are considered to be useful. So mugs, travel mugs and plates would all be popular give away items. We have lots of items on this website which can improve your branding, so please give us a call and discuss your printed merchandise today.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-for-cafe-and-restaurant-owners</link>
      <pubDate>Mon, 25 Jun 2012 04:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise for A Renewed Patriotic Great Britain]]></title>
      <description><![CDATA[<p>The summer of 2012 will go down in history as the summer when British patriotism became &#39;cool&#39; and you can catch onto the trend with British inspired promotional merchandise.</p>

<p>The Diamond Jubilee started off the Summer with the British flag and bunting lining the Thames and roads across the country. Then at the end of July we have the biggest international athletics tournament being hosted in and around London. The shops are full of Britain related products and at the moment you can&#39;t even turn a corner without seeing the Union Jack, a trend which is set to continue long into the year.</p>

<p>There are lots of ways you can jump onto this trend with your promotional merchandise. The Union Jack Jelly Bean pots are a great promotional item for all the British events taking place this year. Coming in three flavours of blueberry, strawberry and coconut they are the perfect delicious treat for attracting and retaining customers. The branding of your business is placed on the lid next to the British flag.</p>

<p>You could also purchase Union Jack bags which come as tote or drawstring bags. These could be given out to your customers or employees. Whilst the Union Jack is so popular these bags are very likely to be used. As the ASI survey shows promotional bags receive the most ROI with 1000 impressions each month. This reiterates how important promotional bags can be to your brand.</p>

<p>For those clients you really want to treat or for prize winners you could send a Britannia hamper. These hampers include a range of Britain themed items including a mug, coaster and biscuits. The Britannia hampers are a great way for drawing attention to your business and make a great business gift. As they are of such a high quality the hampers show that you really care about your clients and value their business.</p>

<p>If you want to really show your support you could decorate your offices with promotional merchandise you can also invest in promotional bunting with your logo in front of the British flag. As this is timeless it can be reused again and again making it a good investment. Similarly promotional flags can also be used for many different occasions.</p>

<p>The Worlds most major athletics tournament officially starts towards the end of July meaning you still have time to stock up on your British promotional merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-a-renewed-patriotic-great-britain</link>
      <pubDate>Fri, 22 Jun 2012 04:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How You Can Use Branded Merchandise for School Sports Days]]></title>
      <description><![CDATA[<p>As the school terms draw to an end, there is an influx of sports days which can be the perfect place to distribute branded giveaways. Sports days are generally held in the Summer by schools providing a chance for pupils and teachers to get out of the classroom and celebrate the end of the school year.</p>

<p>Sports day activities vary depending on the children&#39;s age. For example, at secondary school, it is generally field and track events whereas primary schools are more likely to settle for egg and spoon races. The children compete in each competition with the aim of winning a prize or award.</p>

<p>However, it&#39;s not always just about winning but recognition of taking part as well. There is much debate on whether just the winners or all children should get a prize on sports day. Some believe that only the winners should get prizes as children need to learn that failure is good whilst others believe all children should get a prize to boost confidence and improve self-esteem.</p>

<p>Psychologists state that rewarding children is a good idea as long as it is made clear that the award is for taking part not for winning although this again depends on the child&#39;s age. All children like some kind of reward, it could be something as small as a chocolate medal for taking part, the child will appreciate it. The prospect of running in front of a school field of people is very daunting which is why we feel that all children should be rewarded for taking part.</p>

<p>There are many different items you can buy to reward children for taking part from lollipops to badges to sweets. The winners of the activities should, of course, be rewarded with something a little more which is why we suggest medals and awards along with a certificate to congratulate them on their victory. The best thing about branded giveaways is that it will include your branding. A medal or award is likely to be kept by a child throughout their childhood meaning at least ten years of promotion for your business. As well as this you are giving something back to the local community by making the children happy, boosting their confidence and encouraging them with their development.</p>

<p>If you are a school or even a business you should be considering using branded giveaways at sports days to promote your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-sports-days</link>
      <pubDate>Thu, 21 Jun 2012 05:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise to Keep the Kids Busy in The Summer Holidays]]></title>
      <description><![CDATA[<p>The Summer holidays are almost upon us and it can be hard to keep those little ones entertained, so why not help the parents out with promotional giveaways for the kids.</p>

<p>We all remember those days where we had six weeks off school in the Summer. Sounds like bliss now doesn&#39;t it? Yet when we were younger six weeks was like a lifetime with the last two weeks of the holidays being the most boring. All games had been played, all films watched and you just wanted to go back to school to see friends. It can be extremely difficult to keep kids entertained over the long Summer holidays. So by providing personalised giveaways for parents, you can help to keep the kids entertained and the parents sane.</p>

<p>You could encourage healthy activity by providing parents with promotional inflatable crocodiles or armbands for the younger ones. Swimming is not only good for physical health but also emotional health as it is proven to improve moods and decrease anxiety. It is also an activity which can be enjoyed as a family.</p>

<p>To encourage physical activity you could also provide a promotional skipping rope. Skipping ropes are popular with children and adults alike and have been used for generations in childrens games and as a form of exercise. Juggling balls are also a popular giveaway, as it is something children can play with on their own. With six weeks to practice, they can be pro&#39;s when school eventually comes back around and could even take them into school for &#39;show and tell&#39;. Even juggling has benefits as it increases coordination, as well as increasing concentration levels which is always going to be a good life skill.</p>

<p>For more group activities you could giveaway a personalised Trump card game. &#39;Trumps&#39; is a very popular card game amongst children with thousands playing it each day. This is a really effective way of marketing your business. Each card shows a list of numeric data and the aim of the game is to compare the cards with someone else and whoevers is higher wins. You can personalise these cards to your own organisation, meaning whoever plays it is going to learn more about your organisation. You could even prepare them for going back to school with promotional pencil cases, pens and pencils.</p>

<p>Whatever the gift, brighten up the Summer holidays with your personalised giveaways.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-6-weeks-of-summer-holidays</link>
      <pubDate>Wed, 20 Jun 2012 04:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Wimbledon Starts Next Week So Make A Racket With Promotional Items]]></title>
      <description><![CDATA[<p>Wimbledon 2012 starts next week so its time to purchase those tennis related promotional products and really start to make a racket.</p>

<p>The Wimbledon Championships is the oldest tennis competition in the world making it very popular for participants and spectators. Interestingly Wimbledon is the only tournament in the world which is still played on grass making it the most unique tennis tournament in the world.</p>

<p>Even though the tournament only lasts two weeks, millions of people get into the tennis fever and watch the event each year making it a great event to base your promotional products on.</p>

<p>On this website we have a selection of tennis based promotional merchandise. The most simple perhaps being the tennis ball which starts at 91 pence each. As the sun comes out more people are encouraged to hit the tennis court. Most areas offer free tennis courts which makes it a very cost effective sport, all you need is one person to play against, making it easier to arrange than a game of football.</p>

<p>The best thing about tennis is you don&#39;t need to be a professional to play it, you can just play against friends for fun or for exercise. When playing tennis socially, you don&#39;t have the opportunity of a ball boy to collect balls with you, so the more tennis balls you take the quicker your game can run. This makes tennis balls a great investment as they will be used by tennis enthusiasts.</p>

<p>For those who aren&#39;t as active, we also sell tennis racket shaped chocolates from only 63 pence. These can be great to send in the post to customers just to thank them for their custom. As we know a small gift can bring a lot of value to a brand, especially one which is edible! The chocolates are not only good for the Wimbledon season but can be sent throughout Summer as tennis is a Summer sport.</p>

<p>Of course there is always the tennis shaped stress balls as well, of which we do two different designs. These can be used during those intense matches or given to employees to use at work to ensure stress free days. If you want to cheer your favourite player on we also sell hand clappers although we don&#39;t recommend using these at the Wimbledon courts as you will not be very popular amongst other spectators in the traditionally quiet ground. Wimbledon is a great opportunity to embrace promotional products and really make a racket about your brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/wimbledon-tennis-starts-next-week-so-why-not-make-a-racket-from-your-own-promotional-merchandise</link>
      <pubDate>Tue, 19 Jun 2012 04:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Benefits Of Buying British With Your Promotional Merchandise]]></title>
      <description><![CDATA[<p>There are many reasons why you need to buy your promotional merchandise in the UK rather than abroad. Here are just some of the reasons we believe the UK provides the best promotional merchandise.</p>

<p>The first reason we believe you should purchase from the UK is due to the British Promotional Merchandise Association (BPMA). The BPMA holds a strict code of conduct which its members must follow. The code of conduct includes a commitment to quality, integrity, and expertise. The BPMA is very strict with their memberships and members have to earn their chartered status through agreeing to various commitments. All of this means that if you purchase your promotional products from a BPMA member you are guaranteed high quality, credibility, and professionalism.</p>

<p>We also can assure you that purchasing from the UK means you are going to receive your products quicker. At Total Merchandise, we often send a proof copy of your product before producing the bulk order. This is so you can make any changes and to ensure you are happy with the product before committing to the final print.</p>

<p>Being in the UK this can be sent for next day delivery, if you were to purchase from the USA it can take up to weeks just to receive your initial proof.</p>

<p>Buying from the UK is also very good for the UK economy. In the late 60s&nbsp;a buy British campaign was created to encourage people to buy items manufactured in the UK as the British economy was flagging. In the current economic climate, it is important to keep the UK economy going by purchasing from within it. Buying from the UK can prove difficult, as British manufacturers have been in decline for decades, however, with promotional merchandise it is possible. By buying from Britain you can ensure you are putting something back into the economy which will, in turn, help your business in the future.</p>

<p>Another reason you should buy from the UK is that you can ensure a certain type of quality. Different countries have different regulations when it comes to production, with the UK having some of the toughest regulations in the world. With this in mind, as well as the BPMA standards you can be sure that any promotional products you buy in the UK are of the highest quality. As we have shown there are many reasons to purchase promotional merchandise from the UK, so do your bit for the economy and buy British.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/buy-british.-promotional-uk,-not-usa</link>
      <pubDate>Mon, 18 Jun 2012 04:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Help Boost Staff Morale With Promotional Stress Balls]]></title>
      <description><![CDATA[<p>Every day a quarter of a million people are off work with stress and with work being the third most common cause of stress it&#39;s time to boost your employee&#39;s morale with promotional stress balls.</p>

<p>The British economy loses over thirteen million working days a year due to stress-related absences. Unfortunately, stress is also linked to many other more serious illnesses, so it is important to combat stress as soon as symptoms develop. So what exactly is stress? Stress is defined as a condition or emotion felt when an individual feels they are unable to cope with the pressures and demands which have been given to them.</p>

<p>There are three different types of stress; acute, episodic acute and chronic. The latter being the most serious condition. Acute is the most common type of stress as it can happen to anyone, it is important to treat and manage the condition whilst it is at this stage to ensure it does not develop any further. Stress is a part of everyday life and whilst some don&#39;t suffer as much as others we are all affected by stress at some point in our lives. Just think about how many times you heard someone complaining about the stress or pressures they are under.</p>

<p>So how can you help your employees to cope with stress? The simplest answer is by providing them with stress balls. This may seem like a very easy answer for such a complex condition however stress balls are medically recognised to help deal with stress. The simple process of squeezing a stress ball enables your muscles to tense and then relax. The Stress, Anxiety and Depression centre state the &#39;process of acute muscle tension and relaxation&#39; flushes out muscle tension thus relieving stress.</p>

<p>Whilst there are other ways in which stress can be relieved including yoga, pilates, and social events, stress balls are the least time consuming and most cost-effective way of dealing with stress.</p>

<p>Providing your employees with stress balls can show them that you really care about their well-being and health. It is also the most cost-effective way to boost morale within your office. Stress balls are entirely customisable meaning you can choose your own design making it personal to your business. Designs can be very corporate and simple or fun and creative designs.</p>

<p>So if you want to boost morale and try to reduce absenteeism, give promotional stress balls a try.</p>

<p>For more information on the benefits of stress balls: http://www.livestrong.com/article/141645-what-are-benefits-stress-balls/</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/boost-staff-moral...with-promotional-stress-balls</link>
      <pubDate>Thu, 14 Jun 2012 06:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[No Need to Seek New Clients When You Can Build on Brand Loyalty]]></title>
      <description><![CDATA[<p>During a time when everyone is cutting down on their spending, it is important to reward loyal customers and what better way to do so than with personalised giveaways. Statistics show that even in a recession, around 60% of customers are willing to pay more to use a particular business if they have received a high level of customer service from them. Add to this the fact that an average organisation loses roughly 30% of its customers annually you can see how important customer service is in the current economic climate.</p>

<p>Whilst it is important to attract new customers, it is just as, if not more, important to retain existing ones. it costs 6-7 times more to attract a new customer than retain an old one. So why is it that only 12% of organisations spend money retaining customers?</p>

<p>It has been proven that customers will stay loyal to a company if they are valued and as these statistics show maintaining a strong relationship with customers is vital to an organisations success. There are many ways you can show value to a customer, one way is through providing a customer feedback form. This shows that you are interested in the customer&#39;s views and can be a cost-effective way of getting new ideas to improve your business. This will also help with market research and in understanding your customers. A disadvantage of this is that a customer is more likely to fill in a feedback form if they have had a bad experience, than if they have had a good one. One way of combating this is to offer some sort of incentive to be filled in which is where personalised giveaways can come in handy.</p>

<p>If you don&#39;t want to provide feedback forms, or already have this in place, simply giving away personalised items can also show a customer their value to you. There are so many companies giving freebies to new customers that by giving gifts to existing customers you would be setting yourselves apart from the rest. A personalised giveaway could be something as small as a pen or a notepad, but it is guaranteed that your customers will feel more valued receiving a gift than a flyer or advertisement.</p>

<p>Personalising the gift also shows more value of the customer as they feel you have gone out of your way to reward them. So there you have it, personalised giveaways are great for PR, building customer relationships, retaining customers and advertising. So why not thank your existing customers today with a personalised giveaway?</p>

<p>For more customer service statistics:</p>

<p>http://returnonbehavior.com/2010/10/50-facts-about-customer-experience-for-2011/</p>

<p>http://www.customer1.com/blog/customer-service-statistics</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/you-don%27t-have-to-recruit-new-clients.-reward-existing-ones-with-promotional-giveaways.</link>
      <pubDate>Wed, 13 Jun 2012 04:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The UK Summer is here. Time for hot drinks in Promotional Travel Mugs]]></title>
      <description><![CDATA[<p>It doesn&#39;t matter what the season is, promotional travel mugs are great for the whole year round.</p>

<p>For those of us who have a long journey to work and like to have a drink on the way travel mugs were the best invention to have been made. They are so much more convenient than a regular household mug, having a lid which prevents spillages meaning little chance of being burnt. Depending on what material the travel mug is made of, they can be almost unbreakable aswell.</p>

<p>The main benefit of using a travel mug is that they keep your drink at your desired temperature, whether it be hot or cold. Many people don&#39;t realise that travel mugs can also be used for cold drinks.</p>

<p>Whether they are made from stainless steel or plastic, travel mugs are insulated meaning that it&#39;ll keep the liquid inside it at a constant temperature, whether it is hot or cold. People also use travel mugs as a cost saving measure. If you buy a cup of coffee a day, it may not seem a lot however even the cheapest coffees can be about &pound;1.50, by using a travel mug people can make their own coffee in the morning, saving &pound;30 a month. As well as this, coffee shop chains generally offer special offers to customers who bring in their own mugs.</p>

<p>Travel mugs are also good for the environment. It is estimated that if one hundred thousand people used travel mugs rather than paper cups then two football pitches worth of trees would be saved every day. In a world which is increasingly becoming more environmentally friendly, this is an impressive figure and another reason why using travel mugs needs to be encouraged.</p>

<p>Travel mugs are used by millions of coffee lovers across the world which is why they make a great promotional item. Consider how many people you see each day with some sort of travel mug, particularly how many commuters use one on a daily basis. Now think about the amount of free advertising having your logo on that cup would bring. Travel mugs are reusable and depending on the quality can last for many years.</p>

<p>A unique design or high quality mug will be used time and time again, promoting your brand to thousands of people. So not only will you be showing to the world you are environmentally friendly but you are also showing clients that you care about their wellbeing and personal finances.</p>

<p>So there we have it, investing in a promotional travel mug can provide years of free advertising for your business.And keep you warm in a UK summer....</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-uk-summer-is-here.-time-for-hot-drinks-in-promotional-travel-mugs</link>
      <pubDate>Tue, 12 Jun 2012 04:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Handy Promotional Bags...Not just for girls]]></title>
      <description><![CDATA[<p>Bags are essential, everyones has one, so we think the best way to get your brands name out there is with Promotional bags. It&#39;s a common misconception that bags are for women, but in everyday life it is not just women who carry bags, bags are used for sports, groceries, shopping and what do they all have in common? A brand.</p>

<p>Every bag you see will be branded in some way, even plain brown paper bags make people think subconsiously about groceries. If you are attending an exhibition or holding an event, this is a great opportunity to get your promotional bags out there to the public. People at these events will generally be given lots of different items- leaflets, promotional merchandise, food- and of course the point of a bag is to carry things!</p>

<p>So you don&#39;t even need to give away lots of items or sell items to give away a promotional bag. Since there has been more awareness of recylcing and companies operate CSR policies, bags have become even more popular. As supermarkets give out less carrier bags, shoppers are encouraged to bring their own reuseable bags.</p>

<p>Research shows that promotional bags will generally be used for around six months. This means six months of free advertising for your brand. The ASI survey into promotional products ROI showed that of all promotional products, bags receive the highest significant impressions with an impressive 1,000 impressions per month. This shows the exposure promotional bags can bring to your brand.</p>

<p>There are different types of promotional bags which can be purchased, whether it be sports holdalls, laptop bags or simply reusable cotton bags, with the latter being the most popular. As well as this you can also purchase plastic promotional carrier bags, which are particularly useful if you are selling items at an event.</p>

<p>As well as bringing free advertising to the brand, promotional bags are very cost effective, with prices starting at just 68p for a cotton reusable bag. How much advertising can you do over a 6 month period for such a small price? As we stated in our previous blog &#39;branded gifts for everyday use&#39;, everybody likes a freebie and they will like it even more if it something useful that is going to last. This is why you should consider a high quality promotional bag as a solid investment for your business.</p>

<p>For more information on the ASI survey please see: http://www.promotionalproductsco.com/index.php/news/2-asi-survey-roi.html?showall=1</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/handy-promotional-bags...not-just-for-girls</link>
      <pubDate>Mon, 11 Jun 2012 05:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items for Your Customers in Our Long Hot English Summer]]></title>
      <description><![CDATA[<p>You may not quite believe it looking at the weather but Summer has arrived, so its time to think about those seasonal promotional items.</p>

<p>As you know, summer time can be very unpredictable in England so when the sun does decide to shine, suddenly everyone wants to be outside. The BBQ&#39;s come out, the jumpers come off and suddenly everyone thinks they can play tennis! Summer can be the busiest time of the year as organisations make the most of not being cooped up indoors, hosting BBQ&#39;s, picnics and even sports days.</p>

<p>There are a variety of summer products which can be purchased through this website and a host of unique ways you can promote your brand this Summer. Promotional items for Summer don&#39;t have to be just for consumers, perhaps give your staff a treat with a Spanish fan for those hot days in the office or treat them to some branded sunglasses for when they are out and about. Most staff will take at least a weeks holiday over the Summer, you could even encourage them to promote your organisation with a promotional beach ball, frisbee or kite.</p>

<p>Whilst Summer is arguably everyone&#39;s favourite season it is also to remember to be safe. The sun can be extremely dangerous. The rays produced from the sun can produce skin cancer, cataract and damage the human immune system, making it vitally important to wear sun lotion and use after sun to rehydrate the skin. Not only this but the hot weather can also dehydrate us, as we need more water than normal.</p>

<p>Through this website you can purchase promotional sun lotion, after sun and water bottles. By using these, not only would you be promoting safety in the sun but also showing you care about your consumers. Perhaps distribute these items at an outside event this Summer which will spread brand awareness of your organisation as well as providing a service to the community you work within. This is a great way of showing off your CSR policy.</p>

<p>Whilst most of these items may only be seasonal, it is worth the investment to encourage new consumers to purchase from your organisation. Not only that, it will show your organisation to have a personality and a USP over competitors. Consider the sector you work within, who do you want to target with your summer promotional items? Is it staff, existing consumers or those within the local community?</p>

<p>Whatever your budget, there is a summer promotional item for you on this website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-for-our-long-hot-english-summer</link>
      <pubDate>Thu, 07 Jun 2012 05:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts That Can Be Used Everyday]]></title>
      <description><![CDATA[<p>Everybody likes being given a gift, whether it&#39;s for a birthday or just a thank you, a gift is guaranteed to bring a smile- which makes <strong>branded gifts</strong> a great investment!</p>

<p>Branded gifts are a great way to get your companies name noticed without paying for extensive advertising through television or expensive marketing campaigns. At a time when everybody is being more careful with money, it is important to show why consumers should purchase from your brand and to really get your name out there- showing why your organisation is better than competitors by bringing people to your website.</p>

<p>Every organisation strives to be recognised by consumers through their branding, even the biggest companies like McDonald&#39;s and Coca Cola continue to promote their branding through promotions and gifts which shows how important it is to invest.</p>

<p>The Advertising Speciality Institute (ASI) conducted a survey and found that more than 8 out of 10 people remembered an organisation through branded gifts they had received.</p>

<p>Once you&#39;ve decided to invest in branded gifts, it is then important to choose the right items. Branded gifts can be any item-but what really needs to be considered is what item is going to give your brand the most exposure? Whilst novelty items like hand clappers and puzzle trays are great gifts to give, the most exposure you can gain for your brand is through giving away everyday items. Think about this- what is the one item you could not live without? The one item you use everyday? A comb? A particular mug? Or perhaps more likely in England- a car ice scraper and an umbrella?</p>

<p>Everyone loves a freebie, but a freebie is loved even more when it is something useful which the consumer would usually have to purchase. Everyday gifts give the brand maximum exposure as the item is used on a daily basis so more and more people are seeing your brand name. This means that consumers are seeing your branding before even knowing what the organisation does.</p>

<p>Have you ever seen a friend using a branded item and wondered what the organisation actually does, before quickly doing a Google search or questioning your friend to satisfy your curiosity? It is human instinct to be curious, meaning that once someone sees your brand logo, they will want to know who the organisation is and what they sell.. perhaps even wanting a branded gift themselves! This not only creates awareness but can also direct traffic to your website.</p>

<p>There are many advantages to giving away branded gifts, so why not take inspiration from this website and invest in the future of your organisations branding.</p>

<p>Sources of further info: http://www.myron.com/eng/aboutUs/whybusinessgiftswork.cfm#BC-Invite</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-everyday-use</link>
      <pubDate>Wed, 06 Jun 2012 09:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts For Mums In The Long Summer Holidays That Are Looming]]></title>
      <description><![CDATA[<p>Let&#39;s face it. We all like a whinge about how hard our respective lives are, but one &#39;group&#39; that we all really do owe a huge debt of gratitude to is &#39;Mums&#39;. And, with the end of the school year looming soon, we can almost hear the groan of expectant stress from Mums up and down our fine nation as they ponder how to keep kids occupied for 6 weeks. Don&#39;t Mum&#39;s deserve a break too?</p>

<p>Mums are also a very lucrative target buying audience for many a business. Disposable income can be higher than average and Mums have their own form of &#39;Social Media&#39;. The school gate - buy a group of Mums a branded gift with your company name on and you&#39;ll be guaranteed of a mention outside the gates as Mums natter waiting for their little treasures to finish for the day.</p>

<p>Branded gifts for Mums can be a little &#39;ironic&#39;. How about a &#39;promotional stress toy&#39; campaign for example? Great for private schools to give to parents at the end of term. Kind of like saying &#39;it&#39;s your problem now&#39;...without actually saying it.</p>

<p>Or, if sarcasm isn&#39;t your thing, how about a more rewarding gift? Umbrellas for when the Mums have to endure all weathers to ensure their kids get home safely in the afternoon? Umbrellas are a great form of branded gift as they literally stand above most other forms of advertising. Print your logo on a few dozen umbrellas and strategically hand out to Mums in the area and let them be your mobile advertising boards!</p>

<p>Perhaps another consideration is for Mums who have nothing to do. If there are Mums like my Mum, they&#39;ll be used to waiting at the school gate on their own as their child has the odd, er...detention. So how about Promotional puzzles to keep Mum calm whilst her son/daughter gets their knuckles rapped?</p>

<p>Whatever your target audience of Mums is, or whatever your budget, call us for helpful advice and ideas and a full idea of cost.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-mums-in-the-long-summer-holidays-that-are-looming...</link>
      <pubDate>Thu, 31 May 2012 06:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Can Promotional Keyrings Really Make A Difference?]]></title>
      <description><![CDATA[<p><strong>Promotional keyrings</strong> can come in very handy, especially if you or your clients lose your keys often.</p>

<p>How long does it usually take you to find those darn keys at the bottom of your bag? 10 minutes? 20 minutes? However long it takes you to find them, it can be very frustrating, especially if you have to repeat this process every evening after work.</p>

<p>One solution to this frustrating problem is to put your keys on a key ring. &lsquo;They&rsquo;re already on a key ring&rsquo; you may be saying to yourself&hellip; yes, that might be true, but if you then attach that key ring to your purse or wallet, your keys will be much easier to find. Some bags even have hooks inside them, on which you can attach your keyrings too!</p>

<p>Problem solved&hellip; well, only if you carry a bag around with you of course. If you are a &lsquo;pocket person&rsquo;, in other words, you don&rsquo;t like carrying a bag around with you; you could always attach those key rings to your trousers or jeans. Most trousers (and nearly all jeans) have belt hooks or a place you can thread a belt through. These material hooks are also a perfect place to attach key rings to. If you&rsquo;re really snazzy you could always invest in a key ring that opens easily, such our Bespoke Leather Twist Action Keyrings, which allow you to twist the hook and release your keys, without having the thread them around the metal ring (which again, can be very frustrating).</p>

<p>So we&rsquo;ve shown you how useful <strong>promotional keyrings</strong> can be to you and your customers. Now, it&rsquo;s time for us to show you, just how useful they can be to your company.</p>

<p>First things first, you need to choose what type of keyring you want to invest in. When choosing your <strong>promotional keyrings</strong>, ensure you have taken your target market into consideration; i.e. where are they likely to use their key rings? Will they attach it to their bags, to their clothing, or simply just use it to hold all their keys together? Once you have answered these questions, you can then find a key ring that matches your requirements and have it branded with your company name, logo or slogan.</p>

<p>Once your keyrings are all branded up and ready to go, you then need to get yourself out there. Attend promotional shows or create your own promotional campaign, so you have a place/ reason to hand out your promotional keyrings.</p>

<p>Once people start picking up your keyrings you can then sit back and relax, as the keyrings will do all the hard work for you. Here&rsquo;s how; once someone picks up a key ring and attaches it to either, themselves or their bags, it will be seen by everyone who passes it; thus making more and more people aware of your brand. If you&rsquo;re lucky, and the keyring is designed well enough, people will be intrigued enough to follow that call to action you had printed on your key ring.</p>

<p>So hopefully now, you can see how investing in something as small as <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a>, can make a real difference.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/can-promotional-key-rings-really-make-a-difference</link>
      <pubDate>Wed, 30 May 2012 06:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Show your Support with Promotional Gifts]]></title>
      <description><![CDATA[<p>Promotional gifts will always be appreciated, as they are like any gift; given from one person (or company) to another, without expecting anything in return. Although promotional gifts are slightly different, as even though you&rsquo;re not expecting your clients to give you anything in return, you can, however, expect to increase your brand awareness. No matter what the promotional gift is, as long as it has your branding prominently shown, wherever that little (or big) promotional gift goes, it will be showing off your company name; thus when people do see you branding elsewhere, they will instantly recognise it.</p>

<p>Depending on your target market, you may want to consider the type of <strong>promotional gifts</strong> you hand out. For instance, if your target market work in an office, promotional office accessories would be perfect for them. However, if your target market loves sports, then promotional gifts that are more sport orientated would be better.</p>

<p>One promotional gift, that really stands out in a crowd is a promotional baseball cap. A promotional baseball cap can be used as a fashion accessory when playing or watching a sport; and comes in handy, especially when the sun is shining.</p>

<p>One of the first baseball teams to wear a baseball cap, during a match, was the Brooklyn Excelsior team. In 1854, this baseball team wore one of the first baseball caps ever made. By this team wearing a baseball cap, throughout their games, by the 1900&rsquo;s the &lsquo;Brooklyn Cap&rsquo; became the &lsquo;must-have item&rsquo; to anybody supporting this team.</p>

<p>For those of you who aren&rsquo;t familiar with baseball, it&rsquo;s a lot like Rounders. Baseball includes a bat, a ball, and two teams of nine. The aim of the game is to hit the ball (once thrown by the other team) and then score runs, by running around the pitch. There are four posts you must run to, and the opposing team can get players out, by catching the ball, or by hitting a &lsquo;post&rsquo; with the ball, before the player gets to the post. The team with most runs at the end of the game wins.</p>

<p>Players in minor and major leagues are traditionally known for wearing baseball caps; these would be classic style hats and were commonly made with wool or polyester. Each team in the baseball league has its own cap, with their logo embodied onto it. Fans buy similar hats (or caps), as a sign of support for the team&hellip; much like football fans in the UK buy football t-shirts with their team&rsquo;s logo on.</p>

<p>There are many different types of promotional hats to choose from, and all are perfect for increasing brand awareness. They are also priced affordably, which makes them great contenders for your <strong>promotional gifts</strong>.</p>

<p>Resources:</p>

<p>http://en.wikipedia.org/wiki/Trucker_hat</p>

<p>http://inventors.about.com/od/bstartinventions/a/Baseball.htm</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/show-your-support-with-promotional-gifts</link>
      <pubDate>Tue, 29 May 2012 04:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Challenge Your Promotional Products With A Branded Rubiks Cube]]></title>
      <description><![CDATA[<p>What do you think of when we say &lsquo;promotional products&rsquo;? Promotional pens, promotional pencils, promotional note pads? What about promotional board games? Promotional board games could add a little diversity to your promotional campaign this year!</p>

<h2>Why Opt For A Promotional Rubiks Cube For You Marketing Campaign?</h2>

<p>How many of you remember playing with those classic board games, such as Monopoly, Trivial Pursuit and Battleship? What about spending hours on end, twisting and turning those Rubik&rsquo;s cubes? Those were the good old days!</p>

<p>Talking of Rubik&rsquo;s cubes, did you know the Rubik&rsquo;s cube was invented by a Professor of architecture, Erno Rubik? Originally the Rubik&rsquo;s cube was called a &lsquo;Magic Cube&rsquo; and it was said to be the most imaginative puzzle of the year. Erno Rubik even won the &lsquo;German game of the year&rsquo; for this cube. Apparently, Professor Rubik originally made the cube, to enable his students to get a better understanding of 3D objects. He didn&rsquo;t even realise he&rsquo;d made a puzzle game until he tried to put one back together after he had taken it apart.</p>

<p>These cubes have easily become one of the most famous and frustrating, puzzle pieces ever made. Many people have even tried to work out how to complete the puzzle in less than 100 moves. They have even started competitions for the puzzle solvers.</p>

<p>The promotional Rubik&#39;s cube is the ultimate classic retro puzzle game that can be personalised on all 6 sides, with 9 squares per side. The Rubik&rsquo;s cube is the perfect promotional product, due to its attention-grabbing nature and the fact that the user and people around it will find themselves picking it up for a twist or 2, thus putting your branding, message or company name in their constant view.</p>

<p>Here at Total Merchandise we offer a few variations of the Rubiks Cube - from the classic cube to modern versions, such as a keyring and torch.&nbsp;</p>

<h2>Rubiks Cube</h2>

<p>The original Rubiks Cube is a classic game, tackled by many. Keep your customers busy for hours with a promotional Rubiks Cube personalised with your full-colour print on 6 sides.</p>

<p>[703290]</p>

<h2>Rubiks Cube Mini Torches</h2>

<p>A touch of modern-day finesse&nbsp;with this unique take on the Rubiks Cube. Arguably, a much more practical item than the original Rubiks Cube with a twist action torch. It also includes a keyring attached to for quick access when needed.</p>

<p>[186493]</p>

<h2>Rubiks Cube Keyrings</h2>

<p>Ideal for your clients that travel long distances on the train, keep them occupied with a promotional Rubiks Cube keyring. Personalised with your full-colour design, your customers will have you in mind with every use.</p>

<p>[703291]</p>

<p>So, there we have it, a different approach to the classic promotional products. If a branded Rubiks Cube doesn&#39;t tickle your fancy, we have a wide variety of <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas">promotional games</a> available on our website.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/challenge-your-promotional-products</link>
      <pubDate>Mon, 28 May 2012 05:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/f0302b25810a3d57ff8f315b5b2a90ef6bd05131.jpeg" type="image/jpeg" length="413788"/>
    </item>
    <item>
      <title><![CDATA[The Best Affordable Printed Mouse Mats for the Budget Conscious]]></title>
      <description><![CDATA[<p>There are a myriad reasons you should use <strong>printed mouse mats</strong> for your publicity drive, perhaps the most salient being that they are very affordable. And not only that, they are extremely versatile in that; firstly, they come in an almost limitless range of colours, designs, and shapes. Secondly, they can be used to sell your brand in the office environment, in homes and anywhere else computers are used. And then there is their staying power. Unlike those sweets and chocolates that you give away at Christmas and other functions, printed mouse mats will remain on the computer owner&rsquo;s desk for as long as they are in one piece or the owners have not tired of them. That gives you years, or at the very least months, to plant your brand name firmly in the minds of prospective clients.</p>

<p>There is such a wide range of mouse mats in the market today that there is really no excuse for you not being able to get what you want at an affordable price. Designs range from the basic to the outrageous and colours are limitless. In fact, you can get a photo image on your mouse pads if you so wish. And while the conventional mat shape is rectangular, yours can be customised into any conceivable shape. What you will eventually settle on, will to a large extent be determined by the size of your budget. If your finance department has given you a bigger purse to play around with, why not go for something that really grabs the attention? Why not look for the aqua mouse mats that have real liquid swirling within them underneath a translucent cover.</p>

<p>I thought this was about affordable <strong>printed mouse mats</strong>, you may say. Well, it is. We know that you are probably looking for something not too flashy, that you can slot in along with items your clients have purchased as you hand them over for delivery. Or something light and basic that you can hand out from your stall in a trade show to as many people as visit it. The important thing, you insist, is that your brand is prominently displayed on the mouse pad so that it is seen and remembered. And we agree. That is why we suggest you go for a basic foam or PVC pad with none of the frills earlier mentioned. Just make sure your logo and brand are creatively printed on the mouse pad. Your affordable <strong>printed mouse mats</strong> might still catch the eye, but for another reason; that they are eco-friendly. When the beneficiaries of your mouse pad giveaways notice that they are made from 70 - 85% recycled UK waste material, they will perceive you as an enterprise with a cause and want to be associated with you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/affordable-printed-mouse-mats-for-the-budget-conscious</link>
      <pubDate>Fri, 25 May 2012 05:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items That Will Have Your Customers Smiling]]></title>
      <description><![CDATA[<p>Handing your client&rsquo;s a few <strong>promotional items</strong> can bring a smile to their faces. As a business owner or manager you&rsquo;ll know, just how important it is to keep your customers smiling, especially when the sun isn&rsquo;t shining!</p>

<p>Even though it&rsquo;s the end of May and the summer months are nearly upon us, it doesn&rsquo;t necessarily mean the sun will be out all the time (especially if you live in the UK).</p>

<p>It&rsquo;s been said that people can get depressed with symptoms like sadness, fatigue and hopelessness, from a lack of sunlight; this is why we mentioned, it&rsquo;s especially important to keep your customers smiling, when the sun isn&rsquo;t out!</p>

<p>However the UK&rsquo;s summer isn&rsquo;t all doom and gloom, as generally speaking, summer usually means warmer weather and happier customers. Happier customers? Yes, happier customers; in the summer the sun is closer and there is usually less cloud to cover it up; people get vitamin D from sunlight, which can contribute to your customers feeling a little happier.</p>

<p>Vitamin D is an essential vitamin, and lack of it can lead to rickets. But don&rsquo;t panic, your clients won&rsquo;t get all depressed when the sun isn&rsquo;t shining, in the winter, as vitamin D can also be found in a number of foods too, such as oily fish, and eggs.</p>

<p>Summer also offers many people a chance to have a little break from their 9-5 jobs (another reason to smile). And there is also nothing quite like strolling along the beach, with an ice cream in hand, listening to the sound of seagulls, with the sun shining down.</p>

<p>With all this summer talk, it&rsquo;s only right that we tell you about some of the summer festivals that are happening this year;</p>

<p>Brighton Fringe 2012 - Saturday 5 May until Sunday 27 May 2012</p>

<p>Happy Days Festival 2012 - Saturday 2 June until Sunday 3 June 2012</p>

<p>Diamond Jubilee Concert 2012 - Monday 4 June 2012</p>

<p>Rock Ness 2012 - Friday 8 June until Sunday 10 June 2012</p>

<p>Download Festival 2012 - Friday 8 June until Sunday 10 June 2012</p>

<p>Hampton Court Palace Festival 2012 - Wednesday 13 June until Sunday 24 June 2012</p>

<p>Glastonbury Fringe 2012 - Thursday 21 June until Sunday 1 July 2012</p>

<p>V - Festival 2012 - Saturday 18 August until Sunday 19 August 2012</p>

<p>As with any event, festivals are a great opportunity for companies wanting to increase their brand awareness. By investing in a few &lsquo;festival&rsquo; themed promotional items, you&rsquo;ll have those festival goers lining up to pick up your promotional items in no time.</p>

<p>If you&rsquo;re struggling to think of promotional items that festival goers would be drawn to, we&rsquo;ve provide you with a list below:</p>

<p>Wristbands Hand Clappers</p>

<p>Pop Up Cups</p>

<p>Lanyards Sunglasses</p>

<p>Cooler bags</p>

<p>My Kit Festival</p>

<p>Water Bottles</p>

<p>All these promotional items and more can be found on our website, along with a number of fantastic promotional items, that will be perfect for summer campaigns.</p>

<p>Resources:</p>

<p>http://tlc.howstuffworks.com/family/sun-happiness.</p>

<p>htm http://www.nhs.uk/chq/Pages/what-does-vitamin-d-do.aspx</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-that-will-have-your-customers-smiling</link>
      <pubDate>Thu, 24 May 2012 07:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The history of Printed USBs]]></title>
      <description><![CDATA[<p>How much do you think we can each remember from our average days work? Can we even remember the work from last week? A USB is a special device to keep our work in order and keep us on track. A USB, is a device that stores work off the computer, which can transported by this small device from place to place, to exchange data onto your computer at home or bring work, into the office from home.</p>

<p>The USB, also known as a &#39;Universal Serial Bus&#39; is easily removed from a computer and uploaded to transfer work efficiently. Before the USB, the &#39;floppy disc&#39; was used, data was put onto these discs and put into another machines to hold and transport work. The earliest &#39;floppy discs&#39;, were developed in the 1960&#39;s. They created large amounts of different kinds of &#39;floppy discs&#39; and in 1996 there was approximately five billion of these &#39;floppy discs&#39; in use all over the world.</p>

<p>A CD-ROM however, was another similar device only, in the form of a compact disk. A CD-ROM or otherwise known as &#39;Compact Disc Read Only Memory&#39; is used to transfer other forms of data including, music and video games on to a computer. However, you could not re-write a CD-ROM as it was only used for accessing what was already on the disc itself.</p>

<p>However, it was said, the USB drives were invented by a series of people, including a man named Amir Ban and two other colleagues. They were all workers for the Israeli company M-systems, who presented the devices in the U.S in 1999. However, a company in Singapore, named Trek technology introduced the USB as &#39;Thumb drive&#39; and sold millions in all over the world. This was a new and creative data share device, which could hold five times the capacity of the &#39;floppy disc&#39;.</p>

<p>To insert these USB device, you have to have a special USB connection inserters on your computer. Its said that, all up to date computers will have more than one USB connection slot. Incredibly, these small devices are used for complete control and security of personal data. The USB can be used to &#39;back-up&#39; the computer, in other words, to take all important data and store it on the storage device. This process was used in case of a problem with the computer, or so one person could carry around this device easily, instead of leaving the data on a computer for everyone to access.</p>

<p>By 2005, there were various different names for these devices, depending on which company and manufacturers they were being made and sold from. We even have different names for these within the TM office amongst staff! Microsoft from 2005, allegedly started the name the &#39;USB Flash Drive&#39;.</p>

<p>Even now, more improvements are being made to these USB devices, including smaller chips inside making it cheaper and also reducing the speed it takes, to transport the data onto the computer or device.&nbsp;</p>

<p>From a promotional merchandise point of view...these USBs are a highly affordable business gift which suits a huge raft of people, and which can be sent very easily in a small envelope!</p>

<p>&nbsp;</p>

<p>Sources of info:</p>

<p>http://www.usbmemorydirect.com/news/overview_of_usb_flash_drives.htm http://peripherals.about.com/od/removablestorage/f/USBFAQ.htm</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-history-of-printed-usbs</link>
      <pubDate>Wed, 23 May 2012 04:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags, Not Just for Your Weekly Shop]]></title>
      <description><![CDATA[<p>If you&rsquo;re looking to invest in a promotional item to increase brand awareness, don&rsquo;t overlook the power of promotional bags!</p>

<h2>Using Promotional Bags In Your Next Marketing Campaign</h2>

<p>Picture this, your clients have just battled through the supermarket cues, and are now ready to retreat to their cars, they pick up their plastic bags, then suddenly one splits! This is everyone&rsquo;s nightmare, but you can use this nightmare to your advantage. Invest in promotional bags that are strong and durable, and hand them out in your next promotional campaign. Clients and potential customers will be happy to pick up a free bag, especially if you explain to them it can help them with their weekly shop!</p>

<p>You could even go one step further with your promotional bags and invest in eco-friendly ones. That way you will not only be helping your clients and potential customers out, but you will also be helping the environment too!</p>

<p style="text-align:center">[197533]</p>

<h2>What To Consider When Choosing The Ideal Branded Bag</h2>

<p>When choosing your promotional bags, chose carefully. You need bags that are strong and reliable of course, but you also need bags that are easy to carry. By this we mean bags that can be placed over your client&rsquo;s shoulders, as well as being carried in their hands. Investing in rucksacks, for instance, could be the all-round solution.</p>

<p>Rucksacks or backpacks (whatever you like to call them)&nbsp;can be used not only for your clients&#39; weekly shop but also for their picnics, long walks, day trips and backpacking holidays too.&nbsp;Creating maximum exposure for your brand.</p>

<p>As rucksacks have many uses, there are, of course, different types of rucksacks to suit each use. For example, the Hadlow rucksack&nbsp;is perfect for hikers or campers, as these nifty bags are durable and will not rip when under pressure. They also feature a reflective piping strip for increased visibility when dark.</p>

<p style="text-align:center">[305522]</p>

<p>Our Promotional Elleven computer backpacks are a practical printed laptop bag&nbsp;that will distribute weight evenly across your back, (as opposed to the uneven weight of a shoulder bag), perfect for any gadget enthusiast, travelling businessman or laptop owner. By distributing the weight evenly across your back, these bags give comfort to those who have to walk long distances, either too and from work, or when out on a day trip.</p>

<p style="text-align:center">[186504]</p>

<p>As with many of our promotional items, our promotional bags can be adapted to suit your promotional campaign. So if you have a set colour theme you want to stick too, or if you have a tight budget, have a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a>,&nbsp;or give one of our sales girls a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags,-not-just-for-your-weekly-shop</link>
      <pubDate>Tue, 22 May 2012 07:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b330c4f86b0e7df9ce3797b05febdbe4e67039da.jpeg" type="image/jpeg" length="392964"/>
    </item>
    <item>
      <title><![CDATA[How Can Promotional Conference Folders Reduce Your Clients Stress?]]></title>
      <description><![CDATA[<p>Printed Conference Folders are argueably a bit &#39;old skool&#39; but are nevertheless still great for people to help organise papers when attending events or meetings. Why not jump on the bandwagon and brand your own conference folders for your own event?</p>

<p>Have you ever felt that paperwork can become too much carry? A cost efficient folder, to simply help us keep hold of our large amounts of paperwork can be the answer. A &#39;file folder&#39;, is a folder that keeps loose paperwork together, avoiding damage or effecting organisation. Often associated with a filling cabinet, these work hand in hand, for keeping hold of important paperwork.</p>

<p>This is the science bit: Research has stated, the more stressed we are, the less we can actually organise ourselves. To solve this problem, we have to organise simple paperwork. If finding it tricky to organise paper work, we should take it step by step ordering the paperwork into recent, to not so recent files. Its proven, you will start the day off with bigger strides, without the hassle of paperwork being all over the place.</p>

<p>Stress has become part of many peoples lives, they can be linked to having long hours, office based work environments and having huge amounts of paperwork consistently being sent to you. Also, lack of exercise and your diet on lunch breaks are an important factor. Finding your stress point and when you are about to &#39;lose it&#39;, is important (especially in the TM office!) If you&#39;re in front of a computer screen all day, taking time out on your lunch break to explore the outside air will do a whole lot of good, all importantly for the eyes to recover.</p>

<p>Teaching is a fine example of a modern day stressful job and teachers can experience an excessive amount of paperwork coming in everyday from students and the school/council/bureaucrats. The answer is to have teachers keep all their work intact and in a single place. Think of the advertising potential if your business targets schools, education, even the NHS!?</p>

<p>Nurses and GP&#39;s also suffer a lot of stress from work and spend long amounts of hours on their feet. If having to hump large amounts of files, leaflets and aide memoires etc around etc can be made easier, then that&#39;ll be just a little bit a stress reduction for these very special guys and girls.</p>

<p>Help organise offices all over the country and get in on a marketing campaign at the same time by donating your own branded Printed conference folders . Remember that saying...smile, and the whole world smiles with you&#39;?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-conference-folders.-do-your-bit-to-reduce-stress-and-benefit-from-a-marketing-campaign</link>
      <pubDate>Mon, 21 May 2012 04:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional YoYos Aren't A Recent Invention]]></title>
      <description><![CDATA[<p>Printed merchandise with a bounce...footballs, Frisbees, and even yo-yos for active families. Keep children occupied, whilst showing off brands and logos to their friends.</p>

<p>A yo-yo is a toy object, which is made from an axle, connected up to two discs. String is wrapped around the axle. In order to be played with, you have to hold the free end of the string and fling the object, keeping one finger in the finger slot, to avoid dropping. The force of the fling, will enable the axle to unwind and force the object to wind back up into your hand. This is called &#39;yo-yoing&#39;.</p>

<p>The yo-yo is a famous pastime of many generations. The yo-yo however, can be used for many other tricks, not only to be thrown downwards. The &#39;sleeper&#39; trick, is to throw the yo-yo but with a certain wrist action, this immobilises the yo-yo and it does not come back up to the users hand. But is stopped when reaching the end of the string. There are many other tricks &#39;yo-yoers&#39; use when adapted to the objects.</p>

<p>The earliest yo yo was said, to be from the Philippine Islands. They were used as hunting tools, to tangle the animal in the yo-yo, immobilising the animal and making it easier to catch. Evidence of the use of the yo-yo, was from a Greek vase which, has a picture of a young boy holding a yo-yo like object. The toy arrived in France around 1791, it was used in France mainly for its stress relief purposes. Research states, Napoleon and his army were even using yo-yos to relax them before the Battle of Waterloo.</p>

<p>However, when the yo-yo reached England, the prince of Wales was said to thoroughly enjoy playing with it and was well known, for his whirling of his &#39;Bandalore&#39;, from the French word for the yo- yo. Later in 1946, a successful business man named Donald Duncan, saw the toys value. He made large companies all over the world. These companies, were said to produce 3,600 yo-yos per hour. These first models however, were made from wood. When plastic products come into light, they produced thousands of new plastic based yo-yos.</p>

<p>By 1962 Duncan&#39;s company, was said to be selling 45 million yo-yos, in one country and struggled to keep up with the amount of demands, for these toys. Today, there are eleven types of Duncan&#39;s yo-yo&#39;s still made. Interestingly, its said on April 12th 1985, yo-yos became part of an experiment for NASA. They took this toy to space, to find out what effect micro gravity would have on this spinning object. They found that, you had to throw the toy with more aggression, as there was no gravity to pull the yo-yo to the ground.</p>

<p>However, the yo-yo was said to slowly move up and down the string and it was impossible to make the yo-yo immobilised.</p>

<p>Brighten up logos and brands by using flashing or traditional yo-yos. Printed merchandise with a bounce, to increase your credibility.</p>

<p>A fascinating amount of information about the development of the yo-yo can be found following this link:&nbsp; http://www.byya.co.uk/page15.htm http://www.spintastics.com/SSThistyo.html Or contact us fopr a quote for your printed promotional yo-yos!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-yoyos-aren%27t-a-recent-invention...</link>
      <pubDate>Fri, 18 May 2012 04:05:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Use Promotional Products to Stand Out from The Rest During Recession]]></title>
      <description><![CDATA[<p>Ask any entrepreneur or professional marketer and they will tell you promotional products are one of the most effective ways of getting the attention of potential buyers. Few of them see these gifts as an expense; they view them as a modest investment that yields exponential rewards to the patient.</p>

<p>Perhaps you are wondering what we&rsquo;re on about. Well, we&rsquo;re simply discussing the merits of those branded items handed out with every purchase by some companies at certain times, such as during the holiday season. They are also given to loyal customers at random intervals to express gratitude and encourage continued purchases. Stationery passed out to attendees of seminars and conferences arranged by a firm bearing their logo and their colours also fall into this category, as do branded knick-knacks distributed among staff as a pat on the back from the management.</p>

<p>Many a marketer has chosen to completely replace their conventional marketing strategy with the tactful use of branded giveaways. This is because these gifts have proven a more effective way of capturing the attention of potential clients. And the reason is simple; whereas people have become jaded with TV and radio commercials to the point of flipping channels when they come on, promotional products will remain in their view for as long as they are in use.</p>

<p>Telemarketers can be ignored and newsletters can be sent to trash without so much as a glance, but as long as your branded pen is working and is pretty enough to be carried around, they will keep it. The longer they keep that pen or USB drive or whatever other gifts it was you distributed, the higher the chances of your brand getting stuck in the back of their minds and the higher the chance of them picking your product rather than a competitor&rsquo;s. This, of course, depends on how practical or fun you make your promotional merchandise. The degree to which you do this will determine how much they interact with it and view your brand and message in the process.</p>

<p>And this is not just mere theory, studies have shown that over half of corporate buyers go for products from the brands that are displayed somewhere on their desk. Indeed over 70% of the interviewees for this survey could remember at least one brand name from the ones they see daily in their office. This is the kind of impact well placed promotional merchandise can have on your sales volumes.</p>

<p>Apart from this direct injection to your margin, promotional products also give your company&rsquo;s image a huge boost in the eyes of prospective clients and the wider public by presenting you as a generous outfit. People want to believe that companies are not just profit-making machines (especially now in the recession when people many companies are facing a backlash from the public), but that they also care and are willing to give back.</p>

<p>Branded gifts distributed, especially those served out during the holiday season, serve to create this image. You could even go further by selecting items that are made from recycled materials in order to market yourself as an environmentally conscious enterprise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/we-are-in-recession.-use-promotional-products-to-stand-out-from-the-rest</link>
      <pubDate>Thu, 17 May 2012 05:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Fact: Promotional Giveaways Are One of The Best Forms Of PR]]></title>
      <description><![CDATA[<p>Marketers and entrepreneurs today have a plethora of options available to them to shout about their wares; media, billboards, e-marketing, printed merchandise and so on and so forth. Each of them has their merits and shortfalls and marketers will often combine these channels to the degree they feel will afford them the greatest visibility. A good number are today opting for branded giveaways as their primary marketing strategy due to their affordability and longevity among other advantages.</p>

<p>But why should I join them, you ask? Your aim as ever is to create awareness of either your brand or products. Printed merchandise will achieve this for you in a variety of ways.</p>

<p>For starters, you could start by dishing out some branded goodies to your own staff. This will serve to kill two birds with one stone; show your workers appreciation and make your brand a household name. Even if they bear the company colours and logo, the recipients of the gifts will appreciate you remembering them and you might even see an increase in productivity as a result. This is why you need to lavish them on your sales staff! The giveaways which your staff take home, depending on how practical or fun they are, will also be seen by members of the household as well as guests. This is marketing. And the beauty is that as long as that promotional mug, or whatever it was you gave them, remains intact and in use, it will continue to make a racket about your company.</p>

<p>Have you ever been at a trade show and seen attendees ignoring one desk and flocking to another exhibitor? Well the difference could have been that while one of them was simply selling his company&rsquo;s products, the other probably had a pile of promotional gifts that they handed out to visitors. There are few people who don&rsquo;t like free things so putting such gifts on your desk is a sure-fire way of drawing traffic to your table. What the recipients of your printed-on caps and tee shirts don&rsquo;t know is that you are making a walking billboard out of them. As they go about their business, people will see your logo and whatever message you had put on the shirt. This is arguably more effective than the stationary billboards put on the roadside that drivers zoom past and pedestrians pass without paying too much attention.</p>

<p>Unlike media advertisements that are seen by every Tom, Dick and Harry who may have no interest in them, printed merchandise allows you to zero in more tightly on your preferred market segment. If, for instance, you want to reinforce brand loyalty among your customers or inform them of a new range of products you can post promotional mouse mats to only those who have made repeat purchases. If you are targeting a young female audience, you can have those promotional bags done in light pink to further endear them to your target. And of course the fact that you are giving away something for &lsquo;free&rsquo; gives the public the impression of a caring, generous business (like us ;0). These are just a few reasons why promotional giveaways are one of the best ways of making a racket about your brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-giveaways-are-one-of-the-best-forms-of-pr.-fact.</link>
      <pubDate>Wed, 16 May 2012 04:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Products For BMX And Retro Sports Loving Clients]]></title>
      <description><![CDATA[<p>With summer fast approaching, more people are hitting the road on bikes, never missing a chance to unwittingly show off any promotional products, including bicycle rear lights for safety and specialised bike bottles for staying hydrated. BMX bikes can be used for casual off-road riders or sports events.</p>

<p>These bikes however, were created for dirt tracks originally. The idea of BMX racing started in the 1970&#39;s when children were riding normal bicycles off-road on dirt tracks, in southern California. They were massive here in the 1980&rsquo;s too as any 40 &lsquo;something&rsquo; will tell you!</p>

<p>Children were choosing to use the &#39;Schwin String-Ray&#39; bicycle, because of its frame that could be easily used for improving speed and ability. Children carried on riding the &#39;Schwin String-Ray&#39; off-road, but created dirt roads and obstacles in which, made it more of a challenge to ride.</p>

<p>By the mid 1970&#39;s this was considered a normal activity and many documentaries filmed these children, riding their normal bikes out on the dirt tracks. This was the BMX revolution, manufacturers were then thinking of new ideas to create, bicycles just for off-road purposes.</p>

<p>It was said a founder of the &#39;National bike league&#39; was a man called George E. Esser. George went on to set up the NBL, as a &#39;non-profit bicycle motocross sanctioning organization&#39; in 1974. His two sons used to compete in the NBL and enjoyed riding the BMX earlier on with friends. Soon, there were many events in favour of this ever growing sport, including the start of the &#39;CI BMX championship&#39; where the first show was held in 1982. These championships are still happening today and the most recent one planned, is to be held in Birmingham from the 24th to the 27th of May this year (so still time to get along!)</p>

<p>BMX frames nowadays, are made from different types of steel and aluminium. Interestingly, when the spread of the cassette hubs came into light, the gearing on BMX were much smaller, than on an average bicycle. The success of having a smaller gearing on a BMX, created a much lighter bicycle proving to be more efficient. Also, more new ideas were coming in for these bikes, spokes were particularly popular. The more spokes you had on the bike, the stronger and more aggressive you could be with it, for example off-road extremists would have bikes with at least 48 spokes.</p>

<p>Allegedly, the rise of the BMX bike began to increase radically, on the release of the film &#39;E.T.&#39;. The American science-fiction film released in 1982 was a phenomenon. However, it&rsquo;s said for children watching, the BMX in which the character is riding, started a new &#39;must-have&#39; bicycle trend.</p>

<p>There were many types of the BMX to choose from, they were seen as very fashionable for youths riding in parks and to casual events and are still known to be, as fashionable nowadays. One of the most popular sold in 1982, was the &#39;Raleigh Burner&#39;. The &#39;Raleigh Burner&#39; was fashionable for being brightly coloured and today, represents the true meaning of the &#39;Retro style&#39;.</p>

<p>However, some people may not be interested in pacific BMX biking sports, but may enjoy outdoor family activities, including fitness regimes and to keep in good health. Why not support sports events with promotional products for all, including for clients who may be interested in some of the more niche forms of some sports, like BMX-ing?</p>

<p>Great sources of additional info:</p>

<p>http://krankin_kk.tripod.com/bmx/id1.html</p>

<p>http://www.columbiabasinbmx.com/index.php?option=com_content&amp;view=article&amp;id=51&amp;Itemid=57</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-products-for-bmx-loving-clients.-retro-sports.</link>
      <pubDate>Mon, 14 May 2012 05:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Let Your Customers Write it Down First with Promotional Pens]]></title>
      <description><![CDATA[<p>Promotional pens can be used in a variety of ways to get people talking about your brands. You can hand them out to your staff, you can hand them out at seminars, conferences and other corporate functions, you can hand them out from your stand at a trade fair, or you can give them to company execs during face-to-face meetings.</p>

<p>Whatever the occasion, these pens are guaranteed to get you the attention of the public provided they are of the right quality and branded in a way that captures the imagination of the recipient.</p>

<h2>Choosing Between Different Styles Of Pens</h2>

<p>There are several pen styles you can use to capture the hearts of your target audience. The occasion in which you will be giving the pens is what will determine, to a large extent, the type of pen to use.</p>

<p>If you&rsquo;ve invited to a high-ranking representative of a corporate client to a tete-a-tete, you cannot afford to hand him or her, a cheap, plastic biro pen with enough colours to form a rainbow. That would be the equivalent of subjecting your reputation to a public execution. You should instead look for something classy, something gleaming with chrome or stainless steel. Something with a sleek dash of wood to match their mahogany desk. Something... you get what we&rsquo;re driving at.</p>

<p>Remember, shoring up your reputation in the eyes of such important clients is just as critical to the survival and growth of your company as adverts to the general public.</p>

<h2 style="text-align:center">Cross Century Classic Medalist Ballpen</h2>

<p style="text-align:center">[181855]</p>

<h2 style="text-align:center">Jakarta Bamboo Ballpens</h2>

<p style="text-align:center">[195799]</p>

<h2 style="text-align:center">Lysander Rose Gold Metal Ballpens</h2>

<p style="text-align:center">[197516]</p>

<p>However, if your target is to get out as many branded pens as possible during an outdoor promotional campaign, lower-cost pens are very much in order.</p>

<p>When you want to draw as much traffic to your stall in a trade show, these branded pens, preferably in bright, attractive colours are just what the doctor ordered. The colours are particularly a masterstroke when your intended target comprises of school-going children not older than sixteen.</p>

<p>We can offer you the widest possible range of colours so everyone can get a branded pen in their favourite shade. And did you know those pens can lead to actual sales long after the day of the promotion? All you need to do is be careful to put your contact info on the pens. Some people like to take their time and possibly make consultations before placing an order, so don&rsquo;t be discouraged if they take your freebies and don&rsquo;t buy your products there and then.</p>

<h2 style="text-align:center">Contour Ballpens</h2>

<p style="text-align:center">[194307]</p>

<h2 style="text-align:center">Harrier Nouveau Ballpens</h2>

<p style="text-align:center">[191582]</p>

<h2 style="text-align:center">BiC Clic Stic Ballpen</h2>

<p style="text-align:center">[181371]</p>

<p>If you&#39;re looking for the perfect promotional pen for your next marketing campaign then take a look at our range of products on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/write-it-down-first-with-promotional-pens</link>
      <pubDate>Fri, 11 May 2012 04:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/71678e4b0467c20e75f6f71d37bd12af29af35fa.jpeg" type="image/jpeg" length="289533"/>
    </item>
    <item>
      <title><![CDATA[Before Printed USB's]]></title>
      <description><![CDATA[<p>Anyone working in marketing will know about the enormous potential returns that printed USBs and other branded giveaways present to a firm that invests in them. First of all, there is a saving in procuring them as they are relatively inexpensive. That is compared to conventional media advertising as a means of getting the word out about your products or announcing your arrival to the market. TV and radio ads, especially during prime time when everyone is tuned in, cost thousands, even millions depending on the popularity and reach of the media outlet; and that for a few seconds for two or three days alone. Billboards are similarly expensive and you are not guaranteed that your target market will see them.</p>

<p>In contrast, you are virtually guaranteed of getting the impact you desire with printed USBs. This is because they are items that are used every day. In a trade show, people will queue up at your stand when they see that what you are handing out is something that they can use at home or in the office. The fact that they will be using your flash drive regularly and seeing your brand in the process makes for effective marketing. So don&rsquo;t make the mistake of handing out cheap items that have no practical use beyond the trade show; go for USBs, pens, notepads, bags and other similarly practical items. This is how to use USB&rsquo;s to drive traffic to your desk in a trade show where you are competing with other stands. They will not only bring in visitors, but they will also give you an avenue through which to break the ice with prospective clients and introduce your company and its products. And even when you don&rsquo;t get to close a sale there and then, prospective clients can reach you through the contacts printed along with your logo on the flash drive.</p>

<p>Are you thinking of a way to show your sales staff how much you appreciate their efforts while still popularising your brand? How about handing out branded flash drives to the entire department? Not only will you succeed in motivating them, but you will also get to promote your brand as your workforce hits the field and trade shows with those USB drives dangling around their necks. Even when they go home and use the drives for their personal business, your logo and company colours will continue to get much-needed exposure.</p>

<p>Printed USBs are also handy for targeted marketing as they can be customised to individual tastes. Depending on the age group or sex of the intended recipients of the flash drives, you can have them made in different colours and shapes. Also for those corporate clients or business partners who need something that will rhyme with their executive image, you can get branded USB drives shaped like credit cards or made with wood or chrome. Or better yet you can shock them with the elegant USB pens that are both pens and storage devices. With such corporate gifts, you can be sure that your company will be remembered in high regard.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/before-printed-usb%27s</link>
      <pubDate>Thu, 10 May 2012 05:20:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Unlock your Promotional Campaign with Promotional Key Rings]]></title>
      <description><![CDATA[<p>The key to the brand recognition and attendant growth spurt in sales figures that you&rsquo;re desperate for could be no more than a bunch of promotional key rings away. Giving away those key rings with your logo elegantly inscribed on them has the potential to create awareness of your brand among people who wouldn&rsquo;t have otherwise bothered to find out who you are. Few people given key rings as gifts fail to use them, particularly if you get them designed in a creative, eye catching style. And with keys being needed daily to open house doors, car doors, cabinets, lockers, safes, fridges etc, the opportunities for brand visibility are virtually infinite. The portability of these gifts also ensures that your brand will be seen well beyond the places you had imagined it would reach.</p>

<p>Occasions for giving away <strong>promotional key rings</strong> are almost innumerable as well. As a manager, you could slip one over to your golfing buddies whenever you meet. But make sure when handing out these gifts to high-ranking executives, that they are designed to fit into their carefully cultivated image. It is tantamount to reputational risk to hand out cheap looking key rings to such individuals. Not only must your key rings impress company bigwigs, they must stand out from the crowd as there are billions of key rings floating around. If you can make yours strike a chord with the emotional side of the recipient, you are in with a shout at having your brand being carried about wherever they go.</p>

<p>One of the main selling points of this kind of corporate gift is that it can be designed in a wide range of shapes and sizes. It is up to you or your marketing team to put your thinking cap on and come up with a shape that will lure prospects into taking the key rings and attaching them to keys they use every day. If you&rsquo;re not targeting corporate honchos as we earlier talked about, you can find some cheap, &lsquo;less sophisticated&rsquo; key ornaments to give to the masses during road shows. And it gets even better; the latest trend in the use of these key rings is the use of photo images in transparent key holders. This means you can put high resolution images of your products in there to entice prospective clients into purchasing them.</p>

<p>Of all the means you can use to advertise your company and its products, using <strong>promotional key rings</strong> is one of the most cost effective. Among the branded gifts you can give to clients or to your own staff in order to generate a buzz about your products; mugs, calendars, caps, shirts, pens, travel bags etc, these key rings promise you the most savings on your marketing budget. For not very much at all, you can find some cute, colourful key holders to give out to visitors to your desk in your next trade show appearance.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/unlock-your-promotional-campaign-with-promotional-key-rings</link>
      <pubDate>Wed, 09 May 2012 04:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Eco Friendly Promotional Gifts]]></title>
      <description><![CDATA[<p>I bet you never thought the words &lsquo;eco-friendly&rsquo; and &lsquo;<strong>promotional gifts</strong>&rsquo; could ever be mentioned in the same breath, but yes, you can get promotional merchandise that is made to have as limited an impact on the environment as possible. They also help spread much-needed information on this important topic as well as help preserve the earth&rsquo;s limited energy sources. In a world where everything &lsquo;green&rsquo; or eco-friendly is being given the thumbs up (thanks in no small part to the now apparent effects of global warming), it does put your company in a favourable light to be seen on the right side of the battle to save the planet. Planting trees is one way you can do this; using promotional merchandise made to contribute to environmental conservation is the other.</p>

<p>Eco friendly <strong>promotional gifts</strong> allow you to take advantage of the natural human tendency to rally behind a good cause. The fact that your merchandise promises to make environment protectors out of your target market gives them an added attraction. And as they boast of their awareness of the plight of Mother Earth to their friends, your brand will probably creep into the conversation, giving you added recognition as an environment-conscious enterprise. The possibility of them engaging themselves in a noble cause without having to do any legwork will make them willing takers of your gifts.</p>

<p>There are many kinds of eco-friendly freebies you can dish out, which makes them ideal for virtually any kind of promotional activity you&rsquo;re thinking of. In the energy-saving category, we have interesting items such as the solar-powered pedometer. This gadget has the dual advantage of being &lsquo;green&rsquo; and helping the recipient get into shape by counting the calories they burn as they walk. Renewable energy sources such as solar are great for the environment as their disposal does not create a problem. Think of the environmental nightmare batteries become when they are discarded. Also in this category are flash lights powered by kinetic energy. Instead of packing it full of batteries, all you need to do is spin the silver section in a circular motion (like a rattle). An innovative company gave this kind of torch to participants in an invitational event in which participants had to spend a night in tents. The event was 3 years ago and I still have mine. The multicoloured logo on it reminds me of the company every time I pick up the torch.</p>

<p>Another genre of environment-saving gifts you can look out for are those made from recycled materials. As we all know, recycling is a big part of environment conservation efforts as, for instance, instead of more trees being chopped for paper, used paper can be reused to make more paper; used plastics used for the manufacture of new plastic items, and so on and so forth. Among the eco-friendly <strong>promotional gifts</strong> falling in this category are pens with paper barrels that are made from recycled paper. With your logo prominently printed on this barrel, you can proudly explain to visitors to your stand at a trade show the virtues of the pen you are handing them.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/eco-friendly-promotional-gifts</link>
      <pubDate>Tue, 08 May 2012 05:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Taking Your Brand Around the World with Branded Travel Mugs]]></title>
      <description><![CDATA[<p>Ever felt that your clients should complement their journeys with a promotional travel mug with your company logo emblazoned all over it? Well, what&#39;s stopping you? Especially when Total Merchandise has a wide range of travel mugs in various styles, designs, colours and sizes - all waiting to be printed with your branding.</p>

<h2>Where Do Brits Travel To For Their Holidays?</h2>

<p>British people are more likely to go abroad than stay in the UK for their holidays. When we do travel, 80% of Brits&nbsp;go to Europe or somewhere within the UK for our&nbsp;holidays. France has proven to be the second favourite place to visit, having approximately 8.56&nbsp;million visitors from British tourists in 2018. However, Spain has consistently been the most popular&nbsp;year after year with 15.62 million visitors from the UK in 2018.</p>

<p>With the UK airline industry evolving in the 1970s this meant that&nbsp;it was easier and cheaper to&nbsp;travel&nbsp;abroad. The most common and with the cheapest fairs&nbsp;on offer was&nbsp;Spain, which led to the popularity of Spanish holidays to increase.&nbsp;</p>

<p>Although holidays abroad are very popular, there is also a huge market for holidays and short stays within the UK. In fact, more than seven million Brits planned on a UK holiday over the Easter break.</p>

<p>One big player in the UK holiday market is Center Parcs which offers short break experiences in natural forests in five different parts of the country and has over 200 indoor and outdoor activities for families to enjoy together. Center Parcs is open all year round and with the outdoor experience, a branded travel mug is an essential item for your customers to take with them - whether they travel to Center Parcs or anywhere else for that matter.</p>

<h2>Top Five Branded Travel Mugs For Your Customer&#39;s Holidays</h2>

<h2>1. Thermo Travel Mugs</h2>

<p>Perfect for wherever your customers are traveling to and from our best-selling promotional Thermo Travel Mugs guarantee brand awareness with every sip. Available in a range of colours to suit any campaign and printed with your custom design for maximum impact.</p>

<p style="text-align:center">[193914]</p>

<h2>2. Eco Plant Reusable Coffee Cups</h2>

<p>These branded reusable coffee cups can be used again and again as an eco-friendly alternative to disposable paper cups, all the while promoting your brand in the hand of your customers.</p>

<p style="text-align:center">[196374]</p>

<h2>3. Universal Take Out Cups</h2>

<p>Our promotional Universal Take Out Cups are perfect for your customers to use on their travels. The double-walled design of these branded take out mugs can be used for either cold or hot drinks guaranteeing maximum use - and advertisement of your brand!</p>

<p>Available in a range of mug and lid colours these handy travel mugs are available from just &pound;1.69&nbsp;per unit.</p>

<p style="text-align:center">[192849]</p>

<h2>4. Kandinsky Metal Travel Mugs</h2>

<p>Our Kandinsky Metal Travel Mugs are a bestseller for good reason: with their double-walled stainless steel body, handle, and screw-on lid with a slide cover to bring style and practicality in one design. Either print or engrave your company branding to this promotional metal travel mug for permanent brand exposure.</p>

<p style="text-align:center">[195128]</p>

<h2>5. 10oz Premium Enamel Mugs</h2>

<p>For your camping enthusiastic clients, these custom printed 10oz Premium Enamel Mugs is the essential item! These promotional enamel mugs are durable and long-lasting and printed with your company logo they ensure lasting brand awareness.</p>

<p style="text-align:center">[191003]</p>

<p>Why not make it an easier and more comfortable trip for your clients&nbsp;by gifting them with your own branded promotional travel mug? Whether it&#39;s on the plane, train, ferry, abroad or within the UK branded travel mugs offer practicality for your customers all the while promoting your brand.</p>

<p>Take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mugs and take out cups</a>&nbsp;and order yours today!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/individuality-with-promotional-travel-mugs</link>
      <pubDate>Fri, 04 May 2012 04:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7b011faefef5ee7f2931b731a79143713ae6fd24.jpeg" type="image/jpeg" length="572103"/>
    </item>
    <item>
      <title><![CDATA[Custom Printed Sticky Notes, Stick 'em Up]]></title>
      <description><![CDATA[<p>If you&rsquo;re looking for a cheap, effective means of broadcasting your brand and driving sales, there can be no two ways about it; get yourself a bundle of printed sticky notes. You know, those little (mostly yellow or orange) pieces of paper people scribble down things that need to be remembered before tearing them off and pasting them on their computer screens, or fridges. Think of how often those little notes are used and looked at on a daily basis.</p>

<p>Indeed, you could be one of those with an &lsquo;iffy&rsquo; memory who would rather rely on these handy scraps of paper to tell them what they need to do. If you are then you can see the delicious marketing possibilities the notes present. Imagine your brand being refreshed in the minds of consumers every morning as they come to the fridge to take out a packet of milk. Or being the last thing they see before they turn off the office light. This is but a glimpse into the potential of printed sticky notes.</p>

<p>Are you having a promotional event or attending a trade show to boost your profile in the eyes of the public? Then don&rsquo;t forget to include sticky notes branded with your company logo and a promotional message in your sack of goodies to give away. Alongside other branded items such as tee shirts and caps, they have the ability to draw curious attendees or passers-by to your stall or stand. This gives you the opportunity to introduce yourself and talk up your products, convincing them to pick yours over those of your competitors. And they will have your promotional notes to keep the memory of your product and its attributes fresh in their minds.</p>

<p>You can do the same when you organise a conference; as you hand out folders and stationery to participants, you can include a pad of brightly coloured sticky notes as a forget-me-not. Your staff have worked hard for you through the year and much as you plan to reward them with a Christmas cocktail, how about giving them some branded merchandise before then? Since these notes are relatively inexpensive, you can get a couple of 25 leaf pads and distribute them department by department.</p>

<p>Apart from the fact that your staff are also your customers, they have families who you should try to win over using such giveaways. And besides, such a move will give your company&rsquo;s reputation a boost in the eyes of your workers and their households; giving them a reason to sing the company&rsquo;s praises to others. In other words, your small investment in those sticky notes will set off a word-of-mouth marketing campaign that could propel sales figures to dizzy heights.</p>

<p>The variety of options printed sticky notes afford a firm is one other reason why they should get the nod ahead of other promotional strategies. You can get them in pads of 1of different sizes and shapes and you can even now get a &#39;Facebook Thumbs Up&#39; set! They are also available in different thicknesses, with higher gsm notes being more expensive.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes.-stick-em-up...</link>
      <pubDate>Thu, 03 May 2012 05:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Ever thought of His and Her Promotional Gifts at YOUR Wedding...]]></title>
      <description><![CDATA[<p>Weddings are one of the most looked forward&nbsp;to ceremonies in human nature, so why aren&#39;t there more promotional gifts? There may be some tears from the mothers of the couple but weddings are said to be one of the most enjoyed ceremonies we have. It is a celebration of love. A wedding is a ceremony which includes two people making a legal contract and social union together.</p>

<p>Many people in the UK marry for emotional reasons, but this can be different depending on the person&#39;s culture or religion. Traditionally the bride wears white, this tradition goes back centuries. White is the colour of innocence, happiness and purity. With the bride in white, this represents her giving herself to her husband.</p>

<p>Wedding vows are considered one of the most important parts of the wedding, they show that you are committed to that other person. Vows can be written originally but can also, have a template of traditional lines to say. Traditionally, wedding&#39;s are held in a church, they also have an altar and a vicar to complete the joining of the couple in holy matrimony.</p>

<p>Allegedly, the main month to wed was in June, as in the middle ages, May was the month to have your yearly bath. The bouquet was introduced for the bride and bridesmaids to cover the odour. Interestingly they say, the ring is put on the 4th finger on the left hand, because many people in historic times believed the vein in this finger leads, or points, to that person&#39;s heart, it was known as the &#39;Vena Amori&#39; or commonly referred to as the &#39;Vein of love&#39;.</p>

<p>Why not make the wedding month with useful promotional gifts to compliment any summer wedding day?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/ever-thought-of-his-and-her-promotional-gifts-at-your-wedding...</link>
      <pubDate>Wed, 02 May 2012 06:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Be Proud To Be British With The Diamond Jubilee Inspired Promotions]]></title>
      <description><![CDATA[<p>Watching the Duke of Cambridge and Kate&#39;s wedding last year made us all proud to be British, so why don&rsquo;t we support the Queen&#39;s reign by giving all our respective clients Promotional products for the event of the season...the Queens Diamond Jubilee?</p>

<p>The Queen was born on the 21st of April in 1926 she was the eldest daughter of King George IV and her mother Queen Elizabeth. Her full name being Queen Elizabeth Alexandra Mary Windsor, although her surname is not her real surname and she is commonly known to be Queen Elizabeth II. She became Queen when she was twenty-five when her father George IV passed away. She was tutored at her home and studied French, mathematics, geography, and history, however she also had singing, dancing and art lessons.</p>

<p>As a 14-year-old princess when world war two struck she made her first broadcast over the radio to support the children that has been evacuated away from their homes in London into the countryside. It was said that 1.9 million children were evacuated in world war two and many had to leave their cities and be taken to the countryside to live with complete strangers.</p>

<p>However it was said the only non-royal act the Queen did was train to be a mechanic and driver for the Auxiliary Territorial Service in 1945, she trained within many other men and woman and did not have any special support but was treated like a normal young lady. Although the volunteer work only lasted a few months she gained a real sense of the outside world compared to the royal world. Queen Elizabeth, however, found her life long partner Philip Mountbatten the son of Prince Andrew of Greece when she was just thirteen years old.</p>

<p>The marriage was arranged in 1947 on the 20th of November when Great Britain was still recovering from world war two, the wedding was set at London&#39;s Westminster Abbey and gave hope to a lot of people who were still suffering from the destruction of the war. Prince Charles was then born a year after their wedding and soon after princess Anne in 1950 and the Queen went on to have two more sons prince Andrew and Edward. Soon after her father George IV &#39;s death, the queen knew it was her turn to take on the duties, she was crowned in June 1953, however, this was to make history and many people watched it on newly designed black and white televisions, this was the event of the year.</p>

<p>This season our Queen is celebrating her reign of sixty years, her diamond jubilee will have all the nation watching being proud to be British, it&#39;s said however that Britain&#39;s longest reigning monarch was Queen Victoria and she reigned for sixty-three years.</p>

<p>Although the lifestyle of a Queen you may think was full of luxuries this busy Queen is said to handle 430 engagements a year and is said to support over 600 charities all over the country. We have so many reasons to be proud of being British but 60 years of the crown is a massive achievement, millions of people will be lined up to support our Queen and her 60 year reign. Support the nation with Promotional products for the Queens Jubilee.</p>

<p>Great source: http://www.biography.com/people/queen-elizabeth-ii-9286165?page=1</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/proud-to-be-british-with-promotional-products-for-the-queens-diamond-jubilee</link>
      <pubDate>Tue, 01 May 2012 12:27:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Different Type of Promotional Bag for The More Energetic]]></title>
      <description><![CDATA[<p>When your plastic bags are splitting and you have so much to carry from either a busy shopping trip or travelling, you&rsquo;re possibly in need of a reliable promotional bag to keep everything organised.</p>

<p>There are many different varieties of rucksacks or &#39;backpacks&#39;, you only need to decide what activity you are using your rucksack for.&nbsp;</p>

<h2>What To Consider When Choosing Your Promotional Rucksack</h2>

<p>Many people use rucksacks for adventure holidays so the amount of weight the rucksack can hold is important. Although rucksacks can be different weights, a &#39;lightweight&#39; rucksack can also be used to be the perfect light fit for hiking or camping.&nbsp;These nifty rucksacks can assure you an easy hike and not get in the way, as they are dependable and will not rip when under pressure.</p>

<p>Rucksacks that&nbsp;are used Monday-Friday are usually laptop backpacks. The promotional Vault RFID Laptop Backpacks, pictured below, hold screens up to 15.6&quot; in size and are complete with multiple pockets, a padded back and adjustable padded shoulder straps for incredible practical and a real quality feel. Personalised with your company branding in up to full colour for maximum impact.</p>

<p style="text-align:center">&nbsp;[196663]</p>

<p>Really impress&nbsp;your fitness fanatic audience with fitness-related promotional bags. According to many outdoor enthusiasts, the rucksack can be the most important piece of equipment to keep all your possessions in order and enable you an easy hike or adventure.</p>

<p>[185222]</p>

<p>So treat your energetic customers to <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drawstring-bags-and-rucksacks">promotional backpacks</a>&nbsp;to help them on their adventures.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-different-type-of-promotional-bag-for-the-more-energetic</link>
      <pubDate>Mon, 30 Apr 2012 06:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/dbf996f877875f6f09b6a6f13e088309cfba7c54.jpeg" type="image/jpeg" length="455888"/>
    </item>
    <item>
      <title><![CDATA[Don't let Mice frighten you off a decent Printed Mouse Mat]]></title>
      <description><![CDATA[<p>Have you ever found it impossible to move your mouse and you are constantly clicking to make it work? Well, a handy Printed Mouse Mat will ease that mouse and have you sliding and clicking smoothly as ever. Don&#39;t panic over mice! The purpose of a mouse mat is to ease the ability to move the mouse on the mat.</p>

<p>Douglas Engelbart is a American inventor, he focussed on human development and this led to the invention of the mouse. The mouse was designed to function with the use of a two dimensional motion. The mouse gets its demands by holding under the hand and having two main buttons, one for the left first finger and the middle finger for the right button. This enables us to move the mouse with our hands and control the mouse quickly and efficiently.</p>

<p>However the first ever mouse like invention was called the &#39;Trackball&#39; invented by Tom Cranson in 1952 this device features on all mouses today enabling them to move under our hands. The trackball consists of a ball held by a socket which has sensors and when rolling the mouse with the palm of hand this points the sensors in a certain direction. Unlike new technology today the trackball can move continuously with no limits, however the mouse can only reach the edge of its working area.</p>

<p>Tom Crason in fact actually came up with the name of the &#39;Mouse&#39; as when the early models were made most devices had a cord, even though nowadays we have more free lance mice as some do not have a cord attached. But this cord resembled the tail of a mouse as it was at the rear of the model, getting its name the &#39;Mouse&#39;. Although there are many benefits of the mouse mat first there was higher speed in which we could work with computers. Easier use and comfortable for your hand to use.</p>

<p>Another use was to protect the surface in which the mouse is placed on from any marks from the rubbing motion the mat is used by. All mouse mats have different materials that can be used to fit various mouse technologies. Vinyl board cover, because of its natural texture was most popular in 1980, as it was an easy substance to get hold of. After the steel mouse with a rubber outer layer was invented they had to use a different mat which would work best with the rubber and came up with a fabric mouse mat and they worked nicely together.</p>

<p>Nowadays we can use many other materials such as plastics, leather, glass, cork, wood and many more. The most commonly used is the fabric component&#39;s to interact with the mouse in the best way. So how useful are these simple mouse mats? They are not as simple as they look, with many scientific uses that can enable us to slide our mouses from a to be in the easiest ways possible.</p>

<p>Don&#39;t panic over a mouse get a Printed Mouse Mat of your choice for you office or home.</p>

<p>Source: http://en.wikipedia.org/wiki/Mousepad</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/don%27t-let-mice-frighten-you-off-a-decent-printed-mouse-mat</link>
      <pubDate>Mon, 30 Apr 2012 04:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Medical Merchandise for Hospitals and the NHS]]></title>
      <description><![CDATA[<p>How often will we go to the doctors, hospital or a health care unit? We usual go when we feel ill, and need to be checked over. But working in a hospital can be hard work so having useful medical merchandise to keep staff happy and calm are essential.</p>

<p>On average it is said we in the UK go to the doctors once every six months when we get ill or for a general check up, more and more people are worried about illnesses today due to the large known illness that are being found. In the years to come this trip to the doctors may become more often. A hospital is a health care unit and there are many more different health care units around today, according to your illness you will be sent to a certain one for a different care.</p>

<p>Hospitals and health care units in the UK are usually funded by public sector, this will come hand in hand with the National Health Insurance and that&#39;s were we come in, we pay our taxes which the majority of the money will go towards our services and fund our health care units all over the country.</p>

<p>However there are many different types of hospitals around the country, all for different purposes. The &#39;General&#39; hospitals are used for patients with all different diseases and injuries and usually have a emergency department or &#39;A&amp;E&#39; for patients which need immediate or urgent health care and need to be treated right away.</p>

<p>These hospitals will also have there own ambulance services. Although &#39;District&#39; hospitals are commonly known for being a major health care unit, with many beds for &#39;Long-term&#39; patients in intensive care. This certain hospital has special facilities for certain causes for example childbirth and any type of surgery including plastic surgery.</p>

<p>Next the &#39;Specialised&#39; hospitals which include trauma, re-habitation and psychiatric wards in the hospital for people under special care. They also contain a children&#39;s wards, this is an area just for children that are in special need of medical care.</p>

<p>However hospitals are large buildings, split for each certain specialised ward or centre, split on a massive campus. These campus&#39;s can also contain universities or medical schools in which people can learn within the hospital and help with treating patients. These &#39;Teaching&#39; hospitals teach and train Doctors, Nurses and other health professions all over the country.</p>

<p>And finally our local doctors called a &#39;Clinic&#39; were we will see our doctors for a diagnosis or a check up when we are feeling poorly. Clinics are used for &#39;Out Patients&#39; who are not admitted over night and just pop in to see there local GP about minor problems. If the problem however is diagnosed as a more serious problem the person will be send to a general hospital for more check ups.</p>

<p>Every hospital has a different purpose and the research is broadening more and more every year, with staff members in hospitals increasing and then decreasing there is not a definite answer to how many nurses and doctors are working in our hospitals. But if you can imagine the size of the hospitals in the UK and the amount of patients, that is a lot of people!</p>

<p>So why not think of it as keeping the staff and patients happy by using Medical Merchandise fit for all hospitals today.</p>

<p>&nbsp;</p>

<p>Source: http://en.wikipedia.org/wiki/Hospital</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/medical-merchandise-for-hospitals-and-the-nhs</link>
      <pubDate>Thu, 26 Apr 2012 06:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Choosing Your Promotional Merchandise with The Holidays in Mind]]></title>
      <description><![CDATA[<p>Holidays offer businesses a unique opportunity to interact with the public and grab their attention with promotional merchandise<strong> </strong>while they have the time to listen. Customising your giveaways to commemorate the occasion gives you additional mileage in the eyes of your existing and potential customers as they give them the idea that you also care about the things they cherish.</p>

<p>Think of those Christmas, Birthday and Easter cards you&rsquo;ve received in the past from your bank (or whichever other establishment you&rsquo;re a customer of) thanking you for your loyalty to them. Much as it was from an organisation, you must admit that it felt good to have someone remember you during that time of the year. This is the kind of effect well-thought, personalised business gifts can have on the public&rsquo;s perception of you. When you&rsquo;ve won your target market&rsquo;s trust in such a way, you can be sure it will translate into sales, be it in the short term or long term.</p>

<p>Other than cards, there are many other kinds of gifts you can hand out to those customers who have stuck with you. One of the most common gifts given to corporate clients is a gift basket for the executives of that company to take home. These usually contain chocolate bars custom-wrapped with your brand, a bottle of wine or champagne and a season&rsquo;s greetings card also bearing your company colours. Make your basket stand out by wrapping it exquisitely; the CEO you are sending it to may receive quite a few of them. Your card displayed on his desk, even though it will only be during the holiday season, will be seen by all the high-ranking visitors he receives. This will give your company a good impression on top of the publicity. For your promotional merchandise to work in this case, you cannot afford to be cheap with your holiday gifts. Let quality and elegance be your guiding principles as you do the window shopping.</p>

<p>Your holiday goodies should not be limited to faithful customers alone, if you want to reach a wider audience. Pushing something small into the hands of everyone who visits your shop is a good way taking advantage of the holidays to publicise yourself and garner sales. This model of promotional gift usage requires huge volumes, thus it is wise not to go for pricey items. Go for simply designed items that you can order in bulk and thereby benefit from discounts. Price should be the most important distinguishing factor when selecting a product and so bargain hunting is a good idea. You could also print out cheap, stylish calendars and hand them out along with every purchase made.</p>

<p>Gifts that pertain to specific holidays are also a great way to show your diligent staff how much you appreciate their contribution to your organisation&rsquo;s performance. Handing out items they can use in the office is a good idea. USB drives with Summer colours and the company logo will be highly appreciated, as would stress balls printed in the same way. These are but a few pointers as to how to take advantage of the holiday season with promotional merchandise.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-with-the-holidays-in-mind</link>
      <pubDate>Wed, 25 Apr 2012 06:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The journey of Printed Sticky Notes]]></title>
      <description><![CDATA[<p>A printed sticky note could well be the answer for those forgettable people out there, how useful would it be to just write those little notes down on a sticky paper? stick it to the wall or work you need to remember. Our memories, however, do need a little help sometimes, for example where was the last place you put your car keys?</p>

<p>We store things as long term memory due to the feeling or emotion we get when something has happened, say when a loved one dies you will remember this because of the grief you felt the day it happened and this will stay in your long-term memory bank.</p>

<p>Short-term memory, for example, is when last week you went for a meal can you remember the exact meal and conversation you had, no because this may be a weekly occurrence and this will be stored in your short-term memory bank.</p>

<p>A sticky note is stationary in which you can use to apply on things and it will stay stuck, and when you take it down doesn&#39;t leave any residue. The way these notes are stuck is because of the small strip of adhesive on the back. The inventor of the sticky note was Arthur Fry, he joined the company 3M (an American multinational corporation) where he came up with the invention the adhesive product which makes these sticky notes stick.</p>

<p>At first, there was no luck with the invention of the sticky note, nobody was able to understand its uses however Arthur Fry thought up some ideas of what the sticky note could actually be used for and he used one to bookmark a page. In 1981 the sticky note finally came into shops and was finally excepted as useful, these notes were relaunched from &#39;Press And Peel&#39; to &#39;Post It Notes&#39; and they spread to Europe and Canada.</p>

<p>However, in 2003 they came up with another idea to make sticky notes more sticker and in 2006 the post-it notes were being sold in more than 100 countries worldwide. In fact, the common yellow colour for a sticky note was accidental, it just so happened that the scrap paper in the labs next door were yellow and they did all there experiments on these scrap pieces of paper making the common colour for all sticky notes to be bright yellow.</p>

<p>However nowadays we can have any colour we desire and not to mention shapes we can choose from heart shapes, thumb up shapes, diamond and many more. But these little sticky notes were note just used for reminders they were used as creative art in 2001 a lady named Rebecca Murtaugh used $1000 worth of sticky notes all over her bedroom walls, she used the bright yellow colour scheme this was a new era of contemporary art. Also, big portraits on sticky notes became famous and more and more artists were using these sticky notes for art work.</p>

<p>Don&#39;t be afraid to get help in remembering your assignments or work that needs to be finished, just write it on a sticky note and this will help you remember to do it later. These Printed sticky notes are to help us remember those small things we can forget in a busy everyday life.</p>

<p>Source: http://en.wikipedia.org/wiki/Post-it_note#cite_note-Green-7</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-journey-of-printed-sticky-notes</link>
      <pubDate>Tue, 24 Apr 2012 04:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Let Promotional Items Do All the Mobile Advertising for You]]></title>
      <description><![CDATA[<p>Promotional items are one of the most powerful ways of connecting with the general public and your target market. Put them in the hands of right people and your brand will become the talk of the town, the city- even the nation. They will reach those people who never see your ads on the TV or hear them on radio and those who have little interest in the Internet.</p>

<p>These giveaways also trump conventional adverts in that they have far greater staying power. Instead of the 10 seconds you have on the radio to preach about your brand, that branded mug will remind its owner of your company for years to come. The branded USB flash drives your employees carry everyday around their necks are exerting a subtle influence on the hundreds who see them on a daily basis.</p>

<p>The hard work of getting your brand out in the faces of the general public is indeed far from easy. You don&rsquo;t want people to just catch a glimpse of your brand as they go about their business and forget about it immediately. All promotional activity is aimed at getting consumers locked on your brand such that when they get to the point of deciding which product to take home, they will choose the items with your brand. Using billboards and conventional media to create awareness affords you that brief glimpse in the eyes of the general populace.</p>

<p>Promotional merchandise allows you to build on this introduction by putting your logo in the public eye for longer. For instance, somebody who uses a branded pen daily to sign cheques or write class notes will see your logo every day. And whether they like it or not, your brand name is gradually being embossed on their subconscious. This will exert an influence on purchasing decisions with time, especially if you reinforce this influence with timely messages in the media.</p>

<p>Apart from just getting people to know your name or recognise your logo, you want them to associate your brand with something, something positive to be precise. You want to be known as the company that consistently delivers high quality products. You want people to identify you with professionalism and excellent customer service. Or you may want the public to see you as a pioneer when it comes to technology and innovation.</p>

<p>Promotional merchandise can help you create such a perception of your brand in the eyes of your target market. A simple way of doing this is by adding your company motto beside your logo on the gifts you choose to use for branding. Make it a short punchy phrase that will attach itself easily to the minds of all who read it. You could also use promotional items to create an association with a cause that will have the public rallying behind you. A good example is the environmental cause.</p>

<p>Show the public that you care by handing out eco friendly merchandise with your logo on it and where possible, a brief note on the importance of supporting energy conservation or recycling efforts.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-let-your-fans-do-all-the-hard-work</link>
      <pubDate>Mon, 23 Apr 2012 04:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Racing ahead in 2012 with Printed Giveaways]]></title>
      <description><![CDATA[<p>Printed giveaways could be the key to your survival. Not your personal survival, but that of your enterprise, your carefully nurtured baby. Let&rsquo;s face it, business is getting tougher by the day; competitors are multiplying, costs are rising and markets are unpredictable at best. If you have reached the point where the field is saturated with competing products and have began noticing the impact on your sales figures, it&rsquo;s time for a new strategy.</p>

<p>Get closer to your customers and potential clients by employing promotional merchandise to grab their attention and win their loyalty. Think of it as an investment into the future of your baby. As with any investment, it needs to be strategic; not a knee-jerk reaction to what the competition is doing. You need to have a clear idea of what your target market wants in the form of giveaways and what benefits you can expect from them.</p>

<p>Obviously you cannot give branded merchandise to everyone you think forms a part of your target market. You need to know where and when to give the promotional gifts such that they will win your brand the most visibility and generate conversation about your brand or your products. An example of such an occasion is a conference, seminar or any similar corporate function. Here you can hand out bags, pens and other printed giveaways to participants, safe in the knowledge that you are dealing with interested parties. But some of your competitors may also have stalls in the same conference.</p>

<p>So how do you win them over to your desk to give yourself the opportunity to talk to them about your products? Your giveaways are the key. They should spark enough curiosity in the attendees to draw them to your desk. Whatever you&rsquo;re giving away should also have some value or perceived value; this does not mean they have to be expensive, just have some practical worth. This will be of dual benefit to you because over and above drawing people to your stall, the longer your giveaway is in the hand of that potential client, the more firmly your brand name is implanted in their minds.</p>

<p>So as much as possible, put your brand name and logo on items that the recipient is likely to use on a regular basis. A good example of such an item is a stress ball, those spongy little balls reputed to give instant stress relief when you squeeze them. These usually rest beside workers&rsquo; computers, ready to be squeezed as pressure to meet deadlines increases. Key holders are also a good choice; who doesn&rsquo;t have house keys, car keys or locker keys? Printed t-shirts and caps with bright, captivating colours are great for one day events in which you want to make an instant impression on as many people as possible.</p>

<p>Make sure as many people as possible leave wearing your t-shirts or caps. They will be sure to draw curious stares wherever they go and thus presenting an opportunity for your logo to be embossed on the memories of many. This is how to use printed giveaways to woo clients.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/racing-ahead-in-2012-with-printed-giveaways</link>
      <pubDate>Fri, 20 Apr 2012 04:13:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Sip your way to success with our Promotional Mugs]]></title>
      <description><![CDATA[<p>Promotional mugs are a great way to advertise your business and products all year round. As the recipients of your mugs sip their tea or coffee, they will have the image of your brand implanted into their subconscious. That subtle influence will take effect when they hit the hypermarket to buy their personal effects and somehow feel drawn by the familiarity of your product.</p>

<p>More often than not they will end up taking your product home rather than a competitor&rsquo;s simply because you invested in a set of mugs swathed in your company colours. It is therefore prudent to factor in such promotional goodies in your marketing budget so as to supplement your media promotion campaigns. There is a wide variety of promotional mugs you can use to reach out to your target market and so you must know what you want prior to making an order.</p>

<p>While it is understandable that you don&rsquo;t want to splurge on outrageously priced mugs, it is important that you get mugs that stand out. These may eat out a bigger chunk of your marketing budget but the whole point of getting the mugs out there is to capture attention. It is important that you do not lose sight of that.</p>

<p>Go ye therefore and get something that will have the tea or coffee drinker thinking, &lsquo;Hmmmh, what a beauty. Oh, and it&rsquo;s a Company X mug? They really know their stuff&rsquo;. You especially want this to be the case if you&rsquo;ll be handing them out to corporate executives- be they high end clients or business partners or your own board of directors. You need to give them something they would proudly put out in front of their friends and associates. Uniquely designed china mugs with a glossy finish should be the kind you are looking for.</p>

<p>You could also go for the attention-grabbing ceramic mugs with a heat-sensitive coating. When hot liquid is poured into the mug, the colours on it become brighter, revealing the images on it more clearly. As the liquid cools, the colours become dull again. However, there are times you want to give away promotional mugs en masse to spread your name as far as possible on the map. This is a particularly useful way of reaching out to a new market segment or when venturing into a new geographical location. In such a case, the quality or aesthetic appeal of the mug is not really a factor, just the number of mugs you can get out.</p>

<p>The higher the number of mugs, the better. So you need to look for a maker of customised promotional merchandise who will give you the most competitive price in view of the quantity you are ordering. But even as you scour the list of vendors for reasonable prices, have a minimum standard of quality below which you cannot go. You can instead save by using minimal colours (most vendors charge per colour printed on the mug).</p>

<p>However, remember that people will still associate you with the quality of mug they have in their hand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/sip-your-way-to-success-with-our-promotional-mugs</link>
      <pubDate>Tue, 17 Apr 2012 04:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Enjoy the Benefits of Herbal Tea from The Best Branded Mugs]]></title>
      <description><![CDATA[<p>We all need that <em>cuppa</em> tea when waking up in the morning, tea breaks in the afternoon and when relaxing in the evening after a hard day at work.</p>

<p>Your very own promotional mug which nobody else can drink from can also make you feel unstoppable, especially&nbsp;when&nbsp;it&nbsp;supports&nbsp;your company branding.</p>

<p>When you think of time, it can be assumed that the first thing that comes to mind is the traditional British <em>cuppa</em> tea - maybe paired with some digestives or rich tea biscuits? Well, there&#39;s a new tea in town and it not only tastes delicious but it has proven health benefits, this tea is (drum roll please) herbal tea.</p>

<h2>What Are The Health Benefits Of Herbal Tea?</h2>

<p>First of all, there&#39;s one thing we need to clear up about herbal tea - it&#39;s not actually a true tea. True teas are brewed from leaves of the Camellia sinensis plant, whereas herbal teas are made from dried fruits, flowers, spices, and herbs.</p>

<p>Besides herbal teas being a delicious alternative to sugary drinks or water, herbal teas have health-promoting properties and they have been used as natural remedies for hundreds of years - and they&#39;re making a comeback in modern society.</p>

<p>Black tea or red tea&nbsp;as referred to in China and many other countries is one of the most popular feel-good&nbsp;teas&nbsp;in the world. Known as the &#39;cancer blocker&#39;&nbsp;it can reverse poor arterial function and inhibit cancer growth in the stomach. Also all of these tea&#39;s knocking off those calories by not using any milk!</p>

<p>Likewise, chamomile tea which gains its name from Greek words &#39;ground&#39; and &#39;apple&#39; is a popular herbal tea. Also known as the &#39;soothing&#39; tea, people who are finding it hard to sleep at night drink this to&nbsp;relax the body and the mind.</p>

<p>Peppermint tea is one of the most commonly used herbal teas in the world, with it&#39;s most popular remedy being to help&nbsp;digestive health. As a result, it is often given to people with medical conditions such as digestive issues and stomach pains. Peppermint tea also has antioxidant, anticancer, antibacterial and antiviral properties - not to mention, that minty herb giving you fresh breath.</p>

<p>The hibiscus flower tea, as interesting as it sounds, is dried hibiscus flowers made into tea. It offers high health benefits, specialising in reducing blood pressure, high cholesterol, and strengthening the immune system. Hibiscus flower contains a lot of Vitamin C, an essential vitamin to keep our bodies going.</p>

<p>Who knew tea could help the human body so much?&nbsp;</p>

<h2>Time To Enjoy Your Cuppa In A Branded Promotional Mug</h2>

<p>All in all, to enjoy the world&#39;s tastiest and healthiest teas&nbsp;you really need your own promotional mug. Having a promotional mug is not just for tea, it can be used for any beverage&nbsp;of your choice.</p>

<p>Every mug is the&nbsp;perfect opportunity for promotion. Just imagine hundreds of mugs with your logo on, in workplaces across this great tea-drinking nation. And for every tea-drinking&nbsp;promotional mug owner, there will be ten times as many jealous colleagues!</p>

<p>Our promotional Cambridge mugs, pictured below, are continuously one of our best-selling branded mugs. Due to their classic design and large print area for your custom design. Plus they start at just &pound;1.14 per unit!</p>

<p>[701231]</p>

<p>The full colour mugs below are also one of our best-selling promotional mugs. Printed with your branding in stunning full-colour they are sure to draw attention to your brand!</p>

<p>[189888]</p>

<p>If you&#39;re looking for the perfect promotional mug for both you and your customers to enjoy your tea from then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs and bottles</a> section. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/herbal-necessities-in-your-personal-promotional-mugs</link>
      <pubDate>Mon, 16 Apr 2012 09:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b9557bc5b85e154cfa0a688cd32eef5b530151ae.jpeg" type="image/jpeg" length="555740"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways to Tie in With Sporting Events]]></title>
      <description><![CDATA[<p>Few things lend themselves more readily to branded giveaways than sporting events. Think about any sporting event, from rugby to golf; from chess tournaments to round-the-world yachting. As long as there is any form of media coverage, you will see brand names plastered over banners, sports kits, spectators&rsquo; caps- virtually over every living and non-living object.</p>

<p>Firms dealing in things that naturally blend in with sports such as those that make soft drinks and energy drinks are always on the lookout for such events in order to put themselves in the limelight and stimulate demand for their products. But you don&rsquo;t have to have any connection with sports to take advantage of the interest that sports events generate. Take for instance the banks that sponsor marathons the world over.</p>

<p>To be able to have your branded giveaways in time for sporting events, you need to plan ahead. First you need to know how big a slice of the budget you have to play around with. Having this figure at the back your mind, you can go about getting a calendar of sports events that will be happening throughout the year. From this you can zero in on the ones that are potentially of the greatest benefit to your firm in terms of public awareness and increased sales.</p>

<p>Target high profile events that will generate the most media interest for maximum visibility. Granted, getting a spot to put up your promotional stand and hand out branded merchandise may not be easy for such events, particularly those with a global audience. But there are ways you can associate yourself with the event without having to pay top dollar to be there.</p>

<p>You can sponsor a trivia show on the event ran by a popular TV station and give winners branded merchandise. Or simply give away freebies of merchandise with the event&rsquo;s logo and yours side by side to customers who shop at your store. Do this in the build up to the event, say from a month or two before the event begins and during the event. This will help your clients and whoever sees them wearing the branded caps or t-shirts associate your company with the event that&rsquo;s taking place.</p>

<p>The ultimate aim of all this is to convince the sports fanatics, and even those with less of an interest in sports, that you care about what they care about. In this day and age of tooth and nail competition, it pays to establish such a bond with you clients and potential clients. Then there is the question of who will make the branded giveaways for you to use at sporting events.</p>

<p>You need to engage a company with a reputation for making quality merchandise affordably. Most firms, after the global financial crisis, are more cautious with their purse strings and yours is probably the same.</p>

<p>So it is important to be able to find a promotional gifts company that will make you your shirts, caps, water bottles or whatever giveaways you have in mind, affordably.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/matching-branded-giveaways-and-sporting-events</link>
      <pubDate>Fri, 13 Apr 2012 04:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Difference A Promotional Sticky Note Makes]]></title>
      <description><![CDATA[<p>If you&#39;ve ever used printed sticky notes, you&#39;ll know just how useful they really are! Our memory is an outstanding concept that allow us to remember things, such as people&#39;s names or directions to a certain place. In a way our memories make us who we are, as we usually learn from our past experiences... and how do you know you&#39;ve experienced something in the past... you use your memory to remember it.</p>

<p>Our memory is a part of us, but it doesn&rsquo;t exist in the same way as other parts of our bodies do &ndash; it&#39;s not a &ldquo;thing&rdquo; you can touch. It is a concept that refers to the process of remembering. If you think back to what you had for breakfast or dinner the previous night and images of beans on toast or a breakfast cereal pop into your mind, this is your brain remembering.</p>

<p>When you try and remember someones name your brain usually tries to picture them, or something that relates to their name to help you remember. Everything we do on a daily basis requires your memory at some point, whether it&#39;s remembering the train times, bus times, what time you have to pick the kids up from school or even if it&#39;s just how to spell something... we need our memory to be able to write, eat, drink and even walk.</p>

<p>With our memory storing all of this information for us to function day to day, it&#39;s no wonder we often forget the little things like &#39;buy milk&#39; or &#39;remind the boss about his meeting&#39;. This is where printed sticky notes come into play. Just a little note on the side of your computer, by the phone or stuck on the fridge (with the thing you must not forget written on) will trigger your memory and stop you forgetting.</p>

<p>Sticky notes have been used for many years, to help people remember all sorts of things. However they also have another very entertaining use as a flip book. Flip books (for those of you who don&#39;t know) are books with a series of pictures that vary gradually from one page to the next, so that when the pages are turned rapidly, the pictures appear to animate by simulating motion or some change.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes-with-a-difference</link>
      <pubDate>Thu, 12 Apr 2012 08:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Festivals Are A Goldmine for Promoting Your Brand Through Merchandise]]></title>
      <description><![CDATA[<p>There are fewer occasions better suited for handing out personalised giveaways than when you have hundreds or thousands of revelling festival goers at your disposal.</p>

<p>Festivals really are a goldmine for those seeking a shortcut to publicity for their enterprises, especially among teenagers and young adults. You only need to find out when and where the next great music or drama festival is going to happen and make a plan for how you will use it to get the word out about your firm or its products. You need to know such details as the anticipated number of attendees, their age and the theme of the event.</p>

<p>The last thing you want is for people to quickly come to the conclusion that you are only there to make money. Much as that is the ultimate aim, you want festival goers to have the idea that you are there because you are genuinely excited about the event. There numerous festivals happening throughout the year at different locations and even for financially sound companies, being involved with all of them is virtually impossible. And it might not even be beneficial to the firm&rsquo;s cause to overstretch themselves in this way.</p>

<p>It therefore only makes sense for you to plan well in advance, preferably before the company budgets are prepared so that the expense for procuring these giveaways can be factored into the year&rsquo;s marketing budget. Targeting the right kinds of festivals is an exercise that needs to take into account a number of considerations. First and most importantly is the kind of reach the event will offer you firm. What kind of coverage does the event get? Is it a global event that will be covered by international media houses or is it merely a local event?</p>

<p>For a multinational with customers all over the world, it only makes sense to be involved with the former. While a company with operations only within the UK would still benefit from associating themselves with international festivals, they may not have the capacity to serve a sudden spike in orders from abroad. For such firms, a better investment would be in procuring personalised giveaways for festival goers in smaller events.</p>

<p>Getting quality personalised giveaways that you can use on festival goers is not as difficult as it seems. Numerous vendors of customised merchandise are available online; all you need is to do a search. And that&rsquo;s not all, you are more likely to get a better deal with online stores than brick-and-mortar shops for three simple reasons: one is you can easily compare the prices of numerous outlets at the click of a button and see who is selling most reasonably.</p>

<p>Secondly, you can find out which promotional gift retailers are offering discounts or are having sales. Most of them will send you newsletters on email if you subscribe for membership. So you can have information on offers without even moving a muscle.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-festival-goers</link>
      <pubDate>Thu, 12 Apr 2012 06:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How to Market Your Promotional Bags to Their Highest Potential]]></title>
      <description><![CDATA[<p>Promotional bags are an ideal way of making your brand more visible as they travel with their owner wherever they go; whether it&rsquo;s within the local town or out of the country. Given the several usages bags have, they provide an exciting range of options for the marketer looking to increase the popularity of their brand.</p>

<h2>Top Ways Of Using Promotional Printed Bags</h2>

<p>One of the best ways to use branded bags to promote yourself is by handing them out to participants during&nbsp;corporate functions such as conferences and seminars. The next time you organise such an event, make sure all attendees are given bags emblazoned with your branding.</p>

<p>As the executives invited to your event take these bags home and to their offices on the succeeding days, your brand will enter into public view and stick in the subconscious of all who see the bags. Combine this with media campaigns on conventional media such as TV and radio as well as online marketing and you are bound to see an impact on your sales figures with time.</p>

<p style="text-align:center">[190063]</p>

<p>You can also decide to reward your staff during public holidays or at the end of the year by giving them promotional bags full of little branded knick-knacks to take home. In this way you will be killing two birds with one effective stone; recognising your loyal, hard working staff to keep them motivated as well as giving your brand additional publicity. As they take the branded bags on their holiday trips, they put your company in the minds of whoever sees the bags and whenever they are buying the kind of products you sell, yours will be one of the brands they will reach for from the supermarket shelves.</p>

<p style="text-align:center">[194670]</p>

<p>You can achieve the same effect by giving the representatives of your business partners gym bags that bear your logo. Sports events are another brilliant place to use these bags to further the conversation about your company&rsquo;s brands. Have the logo and colours of the event printed on the bag alongside your brand in a stylish way. This will go some way to associating your firm with the event. And the beauty is that even after the event has come and gone, the bag will remain to provide you with continued visibility in the public eye.</p>

<p style="text-align:center">[193538]</p>

<h2>Making Your Branded Bags As Effective As Possible</h2>

<p>Your bags, and hence your brand, will be seen all over the street and in airports and bus stations among a myriad of other places. It is thus incumbent on you to ensure that they look visually appealing and are of good quality. Don&rsquo;t just think of how much you can save when looking for someone to make the promotional bags for you. Much as your company could use every penny it can save in today&rsquo;s hostile business climate, remember that cheap is expensive; especially when potential clients perceive you as cheap.</p>

<p>So if you can get professionally done bags, do it without worrying too much about how much you&rsquo;re spending. Your costs will be justified when the inquiries and orders start rolling in. This might not happen overnight, but it will happen.</p>

<p>Check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> for some inspiration. Be sure to fill out Rapid Quote form or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-and-their-endless-usages</link>
      <pubDate>Wed, 11 Apr 2012 08:46:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/20de01f63226b21267a1f3fc55d95b52f1e1ec38.jpeg" type="image/jpeg" length="570222"/>
    </item>
    <item>
      <title><![CDATA[Popular Branded Gifts for Your Summer Campaigns]]></title>
      <description><![CDATA[<p>In this day and age of cut-throat competition, every opportunity to get the word out about your business should be taken with both hands; this includes those branded gifts given during summer.</p>

<p>Shoppers tend to be a little less cautious with their purse strings when revelling in the sunny climate and it only makes sense that you should strive to emboss your name on consumers&rsquo; minds at this time. So consider the expense of getting these give-aways into the hands of customers and potential customers an investment. And that they are not being bought should not be a reason for you to skimp on quality. It is not just about creating awareness of your business or products, it&rsquo;s also about creating the right impression on your current and would-be clients.</p>

<p>Pursuing branding on essential summer clothing such as t-shirts, shorts and caps should be a no-brainer for any entrepreneur keen on promoting their business. Your logo, splashed prominently but stylishly on such items, will be visible by the masses gathered at public beaches and parks, planting it in their subconscious. Sun glasses are another way you can use what people wear to sell yourself. The key is to make your logo captivating such that the eye is automatically drawn to it whenever someone looks at the item of clothing. This does not mean simply putting the logo in screaming colours, though that is one way to do it. Consider the wearer of the gift; will they be happy to wear your shirt when out on social functions because they feel it is classy, or will they toss it into the furthest corner of their closet and forget about it? Sparing a thought for what the wearer will think is especially important when giving individual personalised gifts to corporate clients.</p>

<p>In the sometimes debilitating heat of summer, extreme thirst is compulsory; so why not use water bottles as <strong>branded gifts</strong> to loyal customers? Or hand them out to your staff with extras they can give to their friends and families. The beauty with water bottles is that they will be used not only in the extreme temperatures of summer. Even after summer has come and gone, your branded water bottles will still be seen in gyms and on office desks. Summer is also a time of travel as people head for beaches, camp sites and summer houses in search of well-earned respite. It is therefore a deft marketing move to have your logo printed on some travel bags and suitcases. And the purchase of corporate <strong>branded gifts</strong> for the summer does not have to be an overly costly affair. After all, you are in business to make profits, not hand out goodies. With the Internet at your disposal, you are free to shop around for the best deal from dozens of online retailers. And the larger the size of your order, the more willing the vendors will be to give you a discount. So be strategic and plan your order well in advance so that you can save money as you promote your brand.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/popular-branded-gifts-for-the-british-summer-time</link>
      <pubDate>Tue, 10 Apr 2012 04:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise for Health Conscious Audience]]></title>
      <description><![CDATA[<p><strong>Branded merchandise</strong> presents a business enterprise with an unobtrusive way of spreading the word about their brand. And unlike adverts posted in the media, they have longer staying power, lasting as long as the branded item is in use.</p>

<p>It is not uncommon for a company to dish out branded t-shirts during an event or during Easter and other such public holidays. Others will give expensive personal gifts such as gold-plated pens or attach&eacute; cases to the representatives of important corporate clients. In both scenarios, the aim is the same and the money spent on such campaigns should be justified in improved sales in the long run or at least customer loyalty. The selection of what kind of merchandise to use for your giveaways should be a careful process taking several factors into consideration. It goes without saying that you need to have the right gift for the purpose at hand. A stylish chrome trimmed pen would be more apt for executive clients than a promotional water gun. But take those water guns to a children&rsquo;s event and you will hit the jackpot in terms of securing their attention. This illustration also tells us that the occasion on which the merchandise is being given is a factor that should be taken into account. But what about if your intended target are&nbsp;watching their figures or just general health freaks? What kind of giveaways can you organise for them to show that you took their lifestyle into account when shopping for them?</p>

<p>Well, it is not as hard as it looks to find <strong>branded merchandise</strong> that shows respect for the recipient&#39;s health conscious way of life. Those who take extra special care of their bodies will most likely take copious amounts of water. What better way to facilitate their carrying of water to the office and wherever else they go than with a branded water bottle? For those of them who have a gym routine going, you can get a sports water bottle with your company colours printed around them. Such clients will also be grateful if you handed them a sports towel to wipe off the sweat as they work out and you could give larger towels to those who look after their bodies by going for a regular swim. And why not complete the package by giving them a gym bag that bears your company logo? A t-shirt or tracksuit for that morning jog would also be apt and would be received gratefully.</p>

<p><strong>Branded merchandise</strong> can be used to show your customers how much you appreciate their loyalty to you or to express gratitude to your employees for their contribution to another successful year. You could also use them to surprise your business partners or suppliers, to show that you are thinking of them. Whatever your motive for sending out these gifts and whoever their intended target, make sure that they are of good quality. This alone speaks volumes of how much you esteem the recipient of the gift. Though you shouldn&rsquo;t blow your margin on these &lsquo;forget-me-nots&rsquo;, let your gifts leave a desirable impression.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-the-health-conscious</link>
      <pubDate>Tue, 10 Apr 2012 04:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens vs Corporate Keyboards: Which One Wins?]]></title>
      <description><![CDATA[<p>Do you prefer writing with a promotional pen or typing on a keyboard?</p>

<h2>The Pen Vs The Keyboard - Which One Wins?</h2>

<p>Many would say typing on a keyboard nowadays as let&#39;s face it... it&#39;s just easier! When typing on the computer there is no need to worry about your spelling (thanks goodness for spell check), the neatness of your handwriting or worry that someone will jog you whilst you&#39;re writing (leaving you with a massive line across your work).</p>

<p>All these worries (apparent whilst writing on paper) makes the computer the first choice when writing important work documents and essays. However when it comes to reliability, quickness and portability the pen will win hands down. Pens, unlike keyboards can be used on their own, there is no need to attach a pen to anything for it to work. Pens also unlike keyboards can be placed discretely in pockets and bags for use when out and about.</p>

<h2 style="text-align:center">Super Hit Ballpen</h2>

<p style="text-align:center">[191959]</p>

<h2>Why Are Promotional Pens Always A Great Marketing Tool?</h2>

<p>You often find that many people have pens to hand when writing quick notes too, usually when on the phone. This is because there often isn&#39;t time to turn on the computer to write a quick note. When it comes to promoting yourself the promotional pen will be the first choice here too. Why, you ask? Well since you asked... promotional pens can come in a number of styles to suit the target market you want to advertise to. What does this mean? Promotional merchandise needs to appeal to your target market, otherwise, they won&#39;t be interested in it, and all the money you&#39;ve spent on your promotional merchandise would have been wasted.</p>

<h2 style="text-align:center">Contour 360 Wrap Ballpens</h2>

<p style="text-align:center">[189915]</p>

<p>Choosing promotional merchandise for a target market can be simple and complicated at the same time. You need to think... are my target market men, women, children, old, young, etc. Then after some market research (about your target market), you can then choose the appropriate merchandise for your promotional campaign. Of course, choosing a promotional dress for a girl and trousers for a boy is obvious... but when it comes to choosing a promotional pen for your target market it can be a little less straight forward.</p>

<h2 style="text-align:center">Floating Action Pen</h2>

<p style="text-align:center">[606013]</p>

<p>High-quality pens are usually used for corporate clients, whereas cheaper pens, such as the exclusive budget ballpen would be more suited to clients at university or school. Luxury&nbsp;pens are also given away one at a time, whereas cheaper pens can be used to create brand awareness by giving away hundreds at a time (usually at a promotional show or event).</p>

<h2 style="text-align:center">Cross ATX Pure Chrome Ballpen</h2>

<p style="text-align:center">[186118]</p>

<h2 style="text-align:center">Supersaver Stylus Ballpens</h2>

<p style="text-align:center">[193136]</p>

<p>Take a look at our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a>&nbsp;section on our website to find the perfect printed pen&nbsp;that will help put your name or logo at the forefront of your client&#39;s mind.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-vs-corporate-keyboards</link>
      <pubDate>Thu, 05 Apr 2012 07:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5ed4b7f2978f1305c9270854972366577c49bc57.jpeg" type="image/jpeg" length="597122"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for green fingered customers]]></title>
      <description><![CDATA[<p>20 years ago, <strong>corporate gifts for gardeners</strong> was always a toughie. Firstly, there was only a fraction of promotional merchandise available then compared to now, and secondly, in those days, everybody who enjoyed gardening was over 70 and called &#39;Wilf&#39;.</p>

<p>Things have changed though. Perhaps because of the recession that&#39;s hit our planet and perhaps because of celebrity &#39;TV Gardeners&#39;, or perhaps even because of the embracing of eco-ethics, the &#39;Grow your Own&#39; following is at an all-time high now since the end of World War 2, when the government actively encouraged this &#39;hobby&#39; (though as a necessity then).</p>

<p>This, therefore, raises a fair point - we wouldn&#39;t think twice about sending a golf corporate gift or promotional merchandise for a footy fan...so why not gardeners?</p>

<p>Our huge range of products means you are now going to be spoilt for choice if you are considering this genre of &#39;client&#39;. Of course, not all clients are out and out experts...they may like the idea of gardening but don&#39;t necessarily have an allotment or tank top. One of our best selling gardening products is our &#39;Green Pouch&#39;. This low cost, foil lined paper pouch is filled with compost made from recycled UK household and garden waste and supplied with either Basil, Busy Lizzy or Forget Me Not seeds. Genius!</p>

<p>Is price an issue? Something all gardeners will appreciate is a pack of plant markers... These start from just 19p each!!</p>

<p>So, forget the image of gardeners being called Wilf and wearing tank tops...more clients of yours than you realise will appreciate one of our corporate gardening gifts!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-green-fingered-customers</link>
      <pubDate>Tue, 03 Apr 2012 04:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[April Fools Day and  The Art of Marketing]]></title>
      <description><![CDATA[<p>Promotional Travel Mugs are a great way to get people to notice your brand name or logo over the summer months. April fools, as many of you may know is on the 1st April, so watch out for those April fools tricks in the office. On this day the gullible, should well...watch out!</p>

<p>April fools have been a tradition for many years and it&#39;s not just the UK that participates in the jokes and foolishness on this day. Countries such as Japan, Russia, The Netherlands, Germany, Brazil, Ireland, and the U.S do too.</p>

<p>However, in these countries the tricks can last all day, whereas in the UK traditionally the tricks must stop after midday. It&#39;s good to remember that the tricks played on this day are meant to be light hearted and make people giggle, not scare or terrify them... well not for too long anyway.</p>

<p>April fools tricks are also a great way to get people&#39;s attention, especially in a promotional campaign. Light hearted humour is always a good way to connect with members of the public as it offers something a bit different to the average &#39;sell sell sell&#39; promotional campaign. If you&#39;ve ever been a victim of a &#39;sell sell sell&#39; promotional campaign you&#39;ll know exactly what we mean.</p>

<p>The promoters of these types of promotional campaigns have one thing in mind... selling their products. This is not necessarily a bad thing... if done correctly. If promoters are pushy, non-talkative and grumpy, people passing by will be put off immediately (which could also affect the company brand image). However if promoters interact with the public and offer friendly advice without &#39;the sale&#39; as their sole focus, the public will be intrigued and not feel pressured into buying something.</p>

<p>Remember the longer you can keep people interested in your company/products, the less time they will spend with your competitors! As previously mentioned a good way to interact with the public is with a sense of humour... play a light hearted April fools trick on someone, this will get them laughing, chatting and will enable them to remember the company and the products it offers more easily. The laughter, if you&#39;re lucky will also attract other peoples attention too... so it will have a knock-on effect.</p>

<p>The beginning of April also means the UK should see the weather getting a lot better too. You may not think this is relevant to your promotional campaign, but think again! Your promotional merchandise will be more desirable if it fits in with current trends, seasons and holidays. For instance, people would be more attracted to promotional travel mugs for their summer holidays than they would be to promotional jumpers that they couldn&#39;t wear until winter.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/april-fools-day-and-promotional-travel-mugs</link>
      <pubDate>Mon, 26 Mar 2012 08:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The big difference between Winter and Summer Promotional Merchandise]]></title>
      <description><![CDATA[<p>You may have noticed that many companies had out different promotional merchandise each season. It makes sense really, as if you think about it who wants to receive promotional sunglasses in Winter, and a promotional jumper in the summer! Promotional merchandise, as you&#39;ll probably know already is used to create more brand awareness in a promotional campaign.</p>

<p>Each promotional campaign is different, depending on the company. Some companies may opt to hiring out an exhibition trailer to show off their new products or services and some just hire a promotional team to give away their promotional merchandise at special events.</p>

<p>No matter what the company, be it a company that sells sandwiches to a company that sells gym equipment, you&#39;re more often than not see them giving away promotional merchandise. This is where the seasons come into play again, as depending on which season it is (Summer, Winter etc) will determine the type of promotional items the company invest in, for example:</p>

<p>Winter promotional merchandise includes;</p>

<p>- Promotional Jumpers</p>

<p>- Promotional Ear Muffs</p>

<p>- Promotional Ice Scrapers</p>

<p>- Promotional Winter Driving Survival Kit</p>

<p>Where as Summer promotional merchandise includes:</p>

<p>- Promotional Sun Glasses</p>

<p>- Promotional Sun Block</p>

<p>- Promotional Cool Bags</p>

<p>- Promotional Inflatables</p>

<p>- Promotional Beach Mat</p>

<p>- Promotional Bucket and Spade</p>

<p>- Promotional Ice Packs</p>

<p>You get the idea... When it comes to Spring and Autumn, the company really just has to judge the weather accordingly. If it&#39;s still warm or is getting warmer opt in for promotional merchandise that is related to summer, then the opposite if it&#39;s getting colder.</p>

<p>The more you relate your promotional merchandise to the current season the more interest you should get from your target audience... and we don&#39;t need to explain the benefits more interest will give the company.</p>

<p>To get ahead of your competitors in 2012, have a look at the range of promotional merchandise available on our website... you can then judge for yourself what time of year you hand them out.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-big-difference-between-winter-and-summer-promotional-merchandise</link>
      <pubDate>Fri, 23 Mar 2012 07:22:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Wristbands for Adding Extra Security]]></title>
      <description><![CDATA[<p>You are probably wondering why printed merchandise needs added security... well if you&#39;ve ever queued up for an hour or so to get into a club you&#39;ll know exactly what we mean. Many of you will know just how frustrating it is when you see people skipping to the front of the cue to get a wristband off their friend that is already in the club.</p>

<p>You generally find people who are already in a club don&#39;t want their friends to wait in the cue, so they give their wristband to there friends, hoping the bouncer will recognise them and let their friend in too (as they have their wristband on). However they never really think about how annoying it is for the people who have been waiting for hours in the cue to see people walking straight in without having to wait!</p>

<p>Other benefits of having printed merchandise with added security... There is also the worry for club owners letting in people that are under age, as of course if someone already has a wristband on, the bouncers will probably assume that they have already been ID!</p>

<p>This of course is not the bouncers fault, but if the club gets caught with someone under age in the club there could be a massive fine for club owners and the club could even be shut down. The way round this is to have secure wristbands that are made from tough tear resistant material for high security, totally waterproof and one size fits all.</p>

<p>These wristbands cannot be removed without cutting, so attempts to transfer to another person are easily detected. Which should protect the clubs reputation and save it from getting a massive fine. Wristbands can also be branded with a club name or logo, which will ensure the people entering the club aren&#39;t using wristbands from other clubs (to avoid paying the entry fee).</p>

<p>However branding your wristbands isn&#39;t always a security thing, it also creates good brand awareness for the club. Just think how many people wake up the next morning with their wristbands still on. Since leaving the club they would have gone to the kebab house, got a taxi or walked home and probably seen their friends on the way.</p>

<p>Think how much brand awareness just one person would create by showing the clubs wristband off on their way home. Wristbands also offer an incentive to the customer too, as clubs sometime offer free drinks if you show your wristband to the bar staff, or offer free entry if you bring your wristband back the next time you come... The benefits of wristbands are endless!</p>

<p>Total Merchandise has a wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands">printed wristbands</a> - find your ideal personalised wristband today!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-with-added-security</link>
      <pubDate>Wed, 21 Mar 2012 09:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for Golfers]]></title>
      <description><![CDATA[<p>They say business is done on the Golf Course. Can anyone concur with that? We&#39;re not so sure but we do know that plenty of our clients use Golf as a means of sending their clients a unique corporate gift.</p>

<p>Perhaps one of the reasons a Golf Corporate Gift is so popular is the fact that the items are generally small (golf balls, tee&#39;s towels etc), get shown off a lot (so a great chance to plaster ones logo all across the said gift), and golf is normally a sport played by slightly more mature business people, and thus generally speaking, more likely to be a decision maker.</p>

<p>Our range of promotional merchandise and business gifts for golfers extends from the &#39;must have&#39; branded golf balls, to golf umbrellas, tee&#39;s, clothing, and forks. Perhaps our cleverest corporate gift item for golfers is our &#39;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/golfers-executive-tee-bars" target="_blank" title="Golfers Tee Bar">Golfers Tee Bar</a>&#39;&nbsp; as it combines a lot of the aforementioned products into one!</p>

<p>Of course, there are lots of products that can be used across many sports - notepads and pens for scoring golf can be used by referees in all sports and sunglasses used for golf can be used for recreation (they do actually quite cool!)</p>

<p>If you have clients that you think can win your business on the 19th hole, give us a call and we&#39;ll see if we can score you a hole in one.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-golfers</link>
      <pubDate>Tue, 20 Mar 2012 08:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise and funky eco friendly office items]]></title>
      <description><![CDATA[<p>It&#39;s amazing how the world has changed in the 8 years or so that we started trading here at Total Merchandise. Wars have started and finished. Countries born. But perhaps the biggest change in all our lives has been the need to embrace eco-friendly products and to do our respective &#39;bits&#39; to save this planet.</p>

<p>At TM we came to recognise the importance of eco-friendly items years ago (we have our own section). Traditionally these items were re-usable hessian type shopping bags and products made from recycled car tyres. But now, we have traditional promotional merchandise with an eco-friendly edge. Take our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/wooden-usb-flashdrives" title="Eco friendly wooden USB credit card">wooden credit card USB</a> for example. This is not only an item made from a sustainable resource, but it&#39;s a product that can be used time and time again whilst still fitting in one&#39;s pocket or wallet. In fact, this just looks great anywhere in an office environment!</p>

<p>For those wanting something a bit different from the traditional USB/Mousemat or pen form of promotional merchandise, how about a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/printed-dynamo-torch" target="_blank" title="Promotional Dyno Torch">promotional dynamo torch</a>? Yep, you can help save the planet one battery at a time! At a time when we&#39;re being told to use sustainable energies and drive electric cars, these may total sense.</p>

<p>Of course, we haven&#39;t lost our traditional &#39;old skool&#39; product roots either. If you still yearn for those <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags/jute-bag-for-life" target="_blank" title="Jute Shopping Bag">re-usable Jute Shopping bags</a>, we still have them, and they look as good as ever. There wasn&#39;t much talk about doing away with carrier bags 8 years ago, but this is a perfect example of how times have changed. Nobody would feel short-changed for receiving one of these great products with YOUR logo on the side in the post!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-and-funky-eco-friendly-office-items</link>
      <pubDate>Mon, 19 Mar 2012 09:11:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mugs That Take Your Marketing to The Next Level]]></title>
      <description><![CDATA[<p>Mugs aren&#39;t just for drinking out of these days! They are commonly used as a key marketing tool.</p>

<p>If you&#39;re going to invest in promotional mugs for your marketing campaign you need to understand the benefits they have first, to ensure you can use them to their full potential.</p>

<h2>Branded Mugs Don&#39;t Necessarily Need To Be Used For Drinking</h2>

<p>Thinking outside of the box a little, branded mugs don&#39;t need to be used just for drinking out of:</p>

<ul>
	<li>Promotional mugs work very nicely as paperweights, but remember&nbsp;to ensure the bottom of the mug is not wet first.</li>
	<li>They also work nicely as pen and stationery holders. This way they can stay in full view on desks 24/7!</li>
	<li>They can too be used as decoration. Make sure you mug colour matches the room you intend to decorate and &#39;hey presto&#39; you have yourself a cheap, original ornament (that is also useful too).</li>
	<li>Finally, promotional mugs&nbsp;can be used to warm up hands in the colder months - just place a nice hot drink inside and hug with your hands.&nbsp;</li>
</ul>

<p>Of course, you could always use your promotional mug as it was intended, to hold your favourite hot or cold beverage. When it comes to marketing,&nbsp;businesses use&nbsp;promotional mugs with the aim&nbsp;to increase brands awareness. Just ensure your brand name, logo and/or message is printed on the mug and hand out as many&nbsp;as possible.</p>

<h2>Different Types Of Promotional Mugs:</h2>

<p>Promotional mugs don&#39;t have to be &#39;bog standard&#39; and boring -&nbsp;remember the things that don&#39;t interest you probably won&#39;t interest your clients or potential customers either. If you think outside of&nbsp;the box&nbsp;and ensure your design is creative and targeted to your audience&nbsp;then you&#39;ll be sure to see a boost in your brand awareness.</p>

<h2>1.&nbsp;Full Colour Printed Mugs</h2>

<p>Our promotional full colour printed mugs are personalised with your design to ensure maximum brand awareness with every sip. Starting from just &pound;1.84 per unit!</p>

<p>[194809]</p>

<h2>2.&nbsp;Heat Reveal Photo Mugs</h2>

<p>These unique&nbsp;heat reveal photo mugs are printed with your full-colour photographic image, complete with a specially formulated heat sensitive thermochromic coating so your branding will appear when hot water is poured into the mug.</p>

<p>[193129]</p>

<h2>3.&nbsp;Kolkata Latte Photo Mugs</h2>

<p>Promotional Kolkata latte photo mugs customised with your bespoke image in stunning full-colour. They&#39;re sure to draw attention to your brand!</p>

<p>[194632]</p>

<p>If you&#39;re wanting to go that extra mile with your promotional&nbsp;mugs then take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">branded mugs</a> - we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-with-attitude</link>
      <pubDate>Fri, 16 Mar 2012 05:20:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c505ab6724b77ae3f27a53c8442c2bbe0745b7c2.jpeg" type="image/jpeg" length="451706"/>
    </item>
    <item>
      <title><![CDATA[Green Promotional Mugs for St. Patrick's Day]]></title>
      <description><![CDATA[<p><em>Promotional mugs</em> are brilliant promotional tools that with increase brand awareness in offices all over the country... but the big question is what colour mug should you go for? It&#39;s strange how different colours are associated to certain things, for example fire is associated with the colour red, orange or yellow and water is associated with blue.</p>

<p>There are also certain public holidays that are associated with colours too, i.e red for Christmas and Valentines Day and green and yellow for Easter. Green and yellow are associated with Easter mainly because of the time of year Easter falls on. At this time of year the grass gets greener (after battling through the winter months) and many animals come out of hibernation. Many colourful flower start to bloom too, hence why the colours green and yellow are associated with Easter.</p>

<p>There is also some debate that Christmas used to be associated with the colour green, as many years ago &#39;Santa&#39; wore a green suit, not a red one. Red only took over after a well know cola brand started showing &#39;Santa&#39; in a red suit instead of green. Anyway, less talk about Christmas, lets focus more on the upcoming holidays and the summer season that is fast approaching.</p>

<p>The next public holiday (in Ireland) is St. Patrick&#39;s Day. This public holiday is associated with the colour green. St. Patrick&#39;s Day was originally only celebrated in Ireland, as traditionally it&#39;s a Roman Catholic feast day for Ireland&#39;s patron saint. However the celebrations soon evolved into other parts of the world, mainly because Irish immigrants in the US held some of the first St. Patrick&rsquo;s Day parades.</p>

<p>Why is green associated with St. Patrick&#39;s Day? Much like Christmas, St. Patrick&rsquo;s Day had a different colour associated with it (blue). However this started to change in the 17th century to green. There are a few reasons why the colour green is associated with this day, one of which is that green is one of the colours in Ireland&#39;s tri-colour flag. Another reason is that Ireland is known for its lush green landscapes.</p>

<p>This year St. Patrick&#39;s Day is on the 17th March, which is not that far away. This is the perfect opportunity to hand out those green promotional mugs that you&#39;ve had branded with your company logo. If you haven&#39;t got your green promotional mugs at the ready for this day, have a look at the promotional mugs on our website. If promotional mugs aren&#39;t your thing, try using our colour picker (select green), where you can easily see the range of green promotional merchandise available.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/green-promotional-mugs-for-st.-patrick%27s-day</link>
      <pubDate>Fri, 09 Mar 2012 06:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Push Yourself to the Limit with Promotional Merchandise]]></title>
      <description><![CDATA[<p>Many say promotional merchandise is a great way to increase brand awareness... and they are correct. However to really push your company to the limit (in terms of advertising) you need to know the best places to hand it out. One brilliant upcoming event that will be perfect for handing out promotional merchandise is the London Marathon.</p>

<p>The London Marathon has been has been held every Spring since 1981. This year it will be the 32nd planned London Marathon, and will be held on the 22nd April. The London Marathon is a fantastic event that hundreds of people take part in. The whole aim of this organised event is to raise money for charity.</p>

<p>Another event similar to the London Marathon is the Great North Run which is held in Newcastle. Both of these events are extremely popular and in the past have raised over &pound;450 million for charity. The London Marathon is 26 miles and 385 yards long... so it&#39;s no wonder people have to train hard before taking part. It usually begins at three separate points around Blackheath and finishes in St. James&#39; Park.</p>

<p>The London Marathon has become very popular over the years, and many people travels from all over the world to participate and watch. You often find these people also want memorabilia to take back with them... which is probably why there is an increase in sales in our promotional sports and fitness range around this time of year.</p>

<p>As we have explained many times before, having promotional merchandise that relates to what&#39;s going on in the world will be much more desirable. Think of it as if you&#39;re trying to keep your promotional merchandise in trend or fashion... people will always choose what&#39;s in fashion.</p>

<p>If you are planning on promoting your company in the run up on on the big day it&#39;s self, make sure you keep your promotional campaign sport and fitness related. After doing a big of research around the London Marathon (when it first started ect), it was then wondered as to how much people have to train before a marathon... these were the findings: For a beginner, if you wanted to finish the marathon within 5 &ndash; 6 hours it&#39;s recommended you train at least 5 &ndash; 6 hours a week, months before the marathon. If you wanted to finish the marathon within 4 &ndash; 5 hours, you need to up your training hours to a least 7 and a half hours a week.</p>

<p>If you really wanted to push yourself and wanted to finish the marathon in under 4 hours you would need to up your training again to at least 10 hours a week. There is also the food and rest aspects to consider too. You must ensure you get adequate rest and recovery when training for a marathon and when it comes to the food you eat, &#39;slow release&#39; carbohydrates are the best to go for. Pasta is idea and one of the best sources for long-term energy. You also need to ensure you have plenty of fluids as during training fluid is lost through sweating... so you need to keep it topped up!</p>

<p>If you are taking part in the London Marathon, watching it or just handing out promotional merchandise this year... good luck to you all!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/push-yourself-to-the-limit-with-promotional-merchandise</link>
      <pubDate>Thu, 08 Mar 2012 06:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Custom Merchandise for the UKs 4 Day Long Weekend]]></title>
      <description><![CDATA[<p>Custom merchandise is perfect for creating brand awareness at special events and parties. Let&#39;s face it, it&#39;s not often we need an excuse to have a party, especially when the sun is shining! This year you may be attending a number of parties, from Birthday parties to BBQ&#39;s.</p>

<p>However, there will be one big celebration that everyone will be talking about this year... the Queens Diamond Jubilee. This celebration will be taking place on the 2nd to the 5th June 2012 and it marks 60 years of The Queen&#39;s reign. The queen came to the throne on 6th February 1952 however her coronation took place on 2nd June 1953 (hence why we will be celebrating Queens Diamond Jubilee in June this year).</p>

<p>The last big celebration like this was over 10 years ago when we celebrated the Golden Jubilee of Queen Elizabeth II. This year though, the late May bank holiday is being moved to Monday the 4th June, which means people across the UK get a lovely four-day long weekend. This May bank holiday (now in June), is also known as the spring bank holiday and usually falls on the last Monday of May. This holiday for many people is a very welcomed day off that they can spend with family and friends.</p>

<p>However, there are some customs associated with this day too. In Gloucestershire, for example, people race down a steep hill following a large piece of round cheese. The first person to cross the finish line wins a Double Gloucester cheese. This custom is said to have started around Roman times, and back in those days, it was a way of guaranteeing the rights of the villagers to graze their livestock on the surrounding land. In other parts of the world, Morris dancers put on displays and festivals are held.</p>

<p>For companies all over the UK, these &#39;May bank holiday&#39; festivals are the perfect opportunity to had out custom merchandise. Custom merchandise that is related to food is always a popular one, as many shops are closed on this day and of course, people still get hungry. Following this holiday (as mentioned) is the Queens Diamond Jubilee and it goes without saying that people celebrating this will want memorabilia to remember this day by, so brand up some Union Jack flags and promotional mugs in preparation for this.</p>

<p>Other custom merchandise suited to this event includes:</p>

<p>- Promotional Jubilee Slim Bean Tins</p>

<p>- Promotional Jubilee Bean Pots</p>

<p>- Promotional Jubilee Queens Head Mugs</p>

<p>- Promotional Jubilee Treat Tins</p>

<p>Custom merchandise like this and other fantastic promotional items, perfect for this event, can be found on this website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/custom-merchandise-for-the-uks-4-day-long-weekend</link>
      <pubDate>Mon, 05 Mar 2012 07:22:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts for Easter]]></title>
      <description><![CDATA[<p>Branded gifts such as promotional Easter eggs are perfect for this time of year. However, it can sometimes get a little confusing as to when Easter actually is. Unlike other traditional holidays like Christmas, Halloween and Valentine&#39;s Day, Easter does not fall on the same date every year.</p>

<p>Just so you know this year (in the UK) Easter Sunday is on April 8th, so now is a good time to start preparing for those Easter promotional campaigns. Where did the name &#39;Easter&#39; come from? The word &#39;Easter&#39; comes from the word &#39;Eostre&#39; - it was a Pagan tradition to use this word, however &#39;Eostre-monath&#39; was the Anglo-Saxon word for April (the month of openings).</p>

<p>Why are Easter eggs given out? There has become a tradition for one to give a chocolate egg to someone they are close to (a family member, friend, etc) around Easter time... these are often known as Easter eggs. Easter eggs are given out as the egg represents new life. For Christians at least, the dawn of Easter Sunday with its message of new life is considered to be a high point of the year. The chocolate eggs we give out nowadays haven&#39;t always been a tradition.</p>

<p>The first type of eggs given at Easter were birds eggs that were painted in bright colours. The bird eggs were painted in bright colours to give the eggs further meaning as a gift,&nbsp;as let&#39;s face it giving someone a plain bird egg isn&#39;t very appealing. It wasn&#39;t until chocolate became&nbsp;more widespread in the 20th Century that a chocolate version of the traditional painted egg was developed.</p>

<p>As you can probably tell by looking on the shop shelves in the run-up to Easter, the size of the chocolate egg has grown over the years. It&#39;s strange how people go crazy for chocolate eggs around Easter time, yet wouldn&#39;t normally be fazed by them any other time. It&#39;s said that around 80 million chocolate eggs are eaten each year... and that&#39;s just in Britain.</p>

<p>As Easter (in the Christian tradition) marks the end of lent (the fasting period), Easter is treated like Christmas in terms of food portions. Boiled eggs, Roast lamb, custard tarts and Easter biscuits are all popular foods to eat on Easter Sunday. Eggs usually for breakfast, Roast lamb for dinner and custard tarts and Easter biscuits for pudding.</p>

<p>Luckily Easter also allows many people to have a few days off work and school as well (Easter holidays). Children usually get a week or two off whereas the parents usually just get Easter Monday off (possibly Good Friday too if their lucky). Either way, this time off is a fantastic opportunity for companies to promote and advertise themselves with branded gifts to people who would normally be &#39;out of the loop&#39; at work or school. A small tip: There is a range of branded gifts (perfect for Easter campaigns) that children and adults alike will go crazy for over the Easter holidays on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-easter</link>
      <pubDate>Fri, 02 Mar 2012 04:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Custom Merchandise in Preparation for April Fools Day]]></title>
      <description><![CDATA[<p>Custom merchandise is great for any traditional holiday as it really gives your promotional campaign a personal touch. The tradition that is April fools catches many of us out every year... But this year is going to be different!</p>

<p>Although April Fool&#39;s Day is not a public holiday, it is still recognised and celebrated across the globe. There isn&#39;t a distinct point in time where April Fool&#39;s Day was introduced to the world, and there are many different theories as to how the tradition came about. One of which is that the tradition began in 1582, in France. Prior to that year, the new year was celebrated for eight days, beginning on March the 25th... the celebration climaxed on April 1st. Then a reform to the calendar took place, and the Gregorian Calendar was introduced whereby New Year&#39;s Day was moved to January 1st.</p>

<p>Obviously many would have thought this was a hoax... and so the tradition began. Another theory is that the traditional sort of evolved simultaneously in several cultures at the same time, forming from the celebrations of the first day of spring. There are also other theories involving Chaucer&#39;s Canterbury Tales and the Roman festival of Hilaria. In many countries, April fools is celebrated differently (as with many holiday traditions).</p>

<p>For instance, in Canada, New Zealand, the UK, Australia, Cyprus, and South Africa you can only pull an April Fool&#39;s trick on someone until noon. Whereas in France, Italy, South Korea, Japan, Russia, The Netherlands, Germany, Brazil, Ireland, and the U.S the jokes can last all day. April Fool&#39;s Day is also known as &#39;All Fool&#39;s Day&#39; in some parts of the world.</p>

<p>You may be asking yourself why is a custom merchandise company blabbering on about the traditions of April Fool&#39;s Day... the reason is because there are many promotional items that can be used within your April Fool&#39;s jokes, for example: Our promotional stress bricks look very similar to a real bricks... if you want to play a trick and grab the public&rsquo;s attention in your promotional campaign... just tell someone to catch it (they will instantly panic, driving their adrenaline levels to a max, then when they realise it was just a trick their attention will be drawn to your brand instantly).</p>

<p>Another popular trick is to offer someone a promotional bag of empty sweets (you can then, of course, offer them a full bag of promotional sweets after... depending on how mean you want to be). To get some more inspirational ideas for your April Fool&#39;s Day tricks have a look at the range of custom merchandise on our website... you can think up some good ones.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/custom-merchandise-in-preparation-for-april-fools-day</link>
      <pubDate>Thu, 01 Mar 2012 06:59:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Toys and Games as Promotional Items]]></title>
      <description><![CDATA[<p>Promotional items that hold some form of entertainment factor are very popular. If you can get people interested in your promotional items they&#39;re more likely to look at them for longer... and the longer these people look at your promotional items the more chance your promotional message, printed on these promotional items, will be seen and more importantly... remembered!</p>

<p>This is where promotional toys and games come into play. As many of you may know kid&#39;s love to play, but so do adults! Having promotional toys suitable for even the biggest of kids will enable the user to interact with your brand on a less corporate level. Popular promotional Toys and Games include:</p>

<p>- Printed Whistles</p>

<p>- Personalised Frisbees</p>

<p>- Printed Footballs</p>

<p>- Personalised Puzzles</p>

<p>Stepping away from the promotional side a little... popular kid&#39;s toys now-a-days are very advanced compared to the vintage toys kid&#39;s used to play with &#39;back in the day&#39;. With toys today, it seems everything needs a computer to work. Whereas back in the 1920&#39;s children were quite happy with the introduction of the Teddy Bear, the Doll and Crayons.</p>

<p>However many children who grew up in these years didn&#39;t have nice clean, fresh and new toys to play with, most were handed down from their parents. It wasn&#39;t until the mid 1920&#39;s that companies started to make more of an effort with toy presentation and promotion. As during this period technology expanded, making it finally possible for everyone in the country to listen to the same show on the radio or watch the same film. Toys then started to reflect this boom, as every child wanted the same toy that was on the telly.</p>

<p>Other popular toys that came around in this era that have stood the test of time and are still very popular today are Yo-yo&#39;s and mini-golf structures. Toys in the 1930&#39;s The 1930&#39;s is considered to be the golden age for Comic Books. This craze also reflected in the toy industry, as the 1930&#39;s saw millions of x-ray glasses, and hand held radios being sold on the back of comic books. You could say this was the beginning of cheap toys. Then of course, soon after comic books were introduced came the production of the superhero characters.</p>

<p>As technology evolved through the years, so did children&#39;s toys. The introduction of video games was the next big phenomenon to take the nation by storm. But then came the worry of children sitting in doors all weekend playing video games.</p>

<p>Now-a-days promotional items that get kid&#39;s active and away from their video games is very much appreciated by parents. Which is one thing to consider in your next promotional campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/toys-and-games-as-promotional-items</link>
      <pubDate>Mon, 27 Feb 2012 07:35:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for Mothering Sunday. Seriously.]]></title>
      <description><![CDATA[<p>As many of you may know <em>corporate gifts</em> are types of gifts that are given to someone from a business or company. These gifts are usually given to show appreciation for the efforts made by the recipient that have benefited the corporation in some way.</p>

<p>Corporate gifts are a lot more personal than promotional gifts, even though both still have the companies branding on show... corporate gifts are usually more thought about and a little more expensive to make them that extra bit special. A good thing to remember is gifts that are thought about are generally more appreciated by the recipient!</p>

<p>There are many occasions whereby people give gifts to show their appreciation and love. For example on Valentine&#39;s Day gifts are given to that &#39;special someone&#39;, on Christmas gifts are given to everyone we know and love, on Father&#39;s day gifts are given to Dads, Grandads (any male in the family that plays a fathering role), and on Mother&#39;s Day gifts are given to Mums, Nans (any female in the family that plays a mothering role)!</p>

<p>Mother&#39;s Day is the one day of the year that mum&#39;s all over the world get given cards and gifts from their children, and not the other way around (for once). Although Mother&#39;s Day is going to be celebrated on the 18th March this year in the UK, it occurs on various days in many different parts of the world (for example it&#39;s on the 13th May in the USA this year). However, most commonly it occurs in either March, April or May.</p>

<p>Mothering Sunday is not usually a fixed day like Christmas because it is always the middle Sunday in Lent (which lasts from Ash Wednesday to the day before Easter Sunday). Why is it called Mothering Sunday? It&#39;s uncertain as to how the name &#39;Mothering Sunday&#39; came about but one theory is that the celebration could have been adopted from a Roman Spring festival celebrating Cybele, their Mother Goddess.</p>

<p>When it comes to giving out corporate gifts, it&#39;s always handy to know what special occasions are coming up, as then you can set a theme around your gifts. For example, for Mother&#39;s Day, you could hand out branded flower vases so the children buying flowers for their mothers can have something to put their flowers in.</p>

<p>These kinds of corporate gifts would also be more appreciated as they are useful to the recipient and not just something they look at once, then throw away.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-mothering-sunday.-seriously.</link>
      <pubDate>Tue, 21 Feb 2012 09:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The History Behind Colour and How It Influences Promotional Products]]></title>
      <description><![CDATA[<p>If you&#39;re thinking &#39;what colour should I choose for my promotional items this year&#39;&hellip; then this article may be of some interest. Many colours represent different things, for example the colour blue is sometimes associated with water, the same with red and fire.</p>

<p>However there are other religious representations that lie with colours too. One example of this is the colour green that is associated with St Patrick&#39;s Day! Many of you may celebrate St Patrick&rsquo;s Day with a few drinks down the pub... but do you really know what St Patrick&#39;s Day is all about? Every year Saint Patrick&#39;s Day is celebrated internationally on the 17th March and of course this year is no different. St Patrick&rsquo;s Day commemorates Saint Patrick (hence the name).</p>

<p>St Patrick himself is the most commonly recognised of the patron saints of Ireland and St Patrick&#39;s Day commemorates the arrival of Christianity in Ireland. The day is usually characterised by the attendance of church services and the wearing of green attire.</p>

<p>One benefit of this day is the lifting of Lenten restrictions on eating and drinking alcohol... so don&#39;t feel guilty about going down to the pub to celebrate! Why do people wear green on St Patrick&#39;s Day? If you&#39;re not Irish or haven&#39;t read up on your Irish history and religious views, you&#39;re probably wondering why people wear green on St Patrick&#39;s Day!</p>

<p>One explanation is the colours of the Republic of Ireland are Green, white and orange. The orange usually represents the Protestant population, the green the Catholic, and the white the peace between the two. As St. Patrick was a Catholic Saint credited with converting Ireland to Christianity, the colour green is worn in celebration of him (as green represents the Catholic side of Ireland).</p>

<p>However this is just one of many explanations so you may hear a different story down the pub. Seasonal holidays such as St Patrick&#39;s Day are often used as the base to form a successful promotional campaign. Many companies and businesses take the colour green represented with this day and apply it to their promotional items to make them more desirable around this time of year.</p>

<p>Associating promotional items with different seasonal holidays is a good way of getting people interested in your brand. One good thing to remember is that if one person picks up a promotional item with your brand name plastered all over it, they will take it away with them... then anyone else this person makes contact with will too see the brand name. This is a great way of creating good brand awareness for the company!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items.-the-history-behind-the-colour</link>
      <pubDate>Mon, 20 Feb 2012 07:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Considering Gender Equality when handing out Promotional Products]]></title>
      <description><![CDATA[<p>Gender equality has been an ongoing issue for many years, especially in sport. One of the main issues is that men often earn more than women do for doing the same job. One classic example is in football, professional women footballers earn a lot less than men.</p>

<p>The average wage for a man who plays premiership football is &pound;676,000 per year according to a survey by The Independent and the Professional Footballers&#39; Association.&nbsp;</p>

<p>That equates to &pound;13,000 per week and doesn&#39;t include the bonuses they get. Male strikers have the highest average annual salary, with &pound;806,000, then midfielders with &pound;754,000, and then defenders, with &pound;653,000 on average... Goalkeepers have the lowest, with &pound;533,000.</p>

<p>Women footballers, on the other hand, earn on average $35,000 which is not even half of what the men earn, and have to go all the way to America to earn as much as that.</p>

<p>One could argue that women&rsquo;s football isn&#39;t as popular as men&rsquo;s... and this is the reason for the wage difference. However, one profession women do seem to be preferred in is promotional advertising (which you could argue is another gender equality issue in itself).&nbsp;</p>

<p>Have you ever noticed that there are an awful lot of &#39;promo girls&#39; handing leaflets promoting businesses or products nowadays! This brings us to the question... when it comes to selling a product, who is preferred... promotional girls or promotional boys?&nbsp;</p>

<p>First things first, selling a product has nothing to do with gender. Sales is purely an interpersonal skill of an individual. When selecting a salesperson to promote a product or business, the person should not be selected on gender but selected by there marketing and communication skills.&nbsp;</p>

<p>Why are there more &#39;promo girls&#39; than &#39;promo boys&#39;?</p>

<p>Women are said to be more desirable and bring more attraction to something than men (this again can be argued). The term &#39;sex sells&#39; usually play a big part in this. &#39;Sex sells&#39; in the past was where companies used pretty half-naked women to draw attention to their product, either in a television advert or on a poster. Some perfume companies also use the &#39;sex sell&#39; strategy (as you may have noticed on the packaging). However, although in the past it was primarily women who were used in the &#39;sex sells&#39; strategy, we&#39;re now seeing an increasing number of men being used too.&nbsp;</p>

<p>When it comes to selling or handing out your promotional products make sure you choose the right person for the job regardless of their gender!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/considering-gender-equality-when-handing-out-promotional-products</link>
      <pubDate>Fri, 17 Feb 2012 04:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[It’s Nearly Pancake Day, A Great Promotional Opportunity]]></title>
      <description><![CDATA[<p>Pancake Day is yet another great promotional opportunity, where companies can hand out promotional gifts and giveaways that clients and prospective customers will keep and use about their home whilst keeping the companies brand, message, logo, company name etc in constant view. Pancake Day, also known as Shrove Tuesday,&nbsp;is traditionally the last day one gets to indulge before the period Christians call Lent.</p>

<p>Lent is all about giving up things such as fat, butter, and eggs... hence why Pancakes are eaten the day before, so all these things can be used up before Lent. You may have noticed that Pancake Day doesn&rsquo;t fall on the same day each year, this is because Shrove Tuesday always falls 47 days before Easter Sunday, so the date varies from year to year.</p>

<p>For example, Pancake Day fell on:</p>

<ul>
	<li>17th February in 2015</li>
	<li>9th February in 2016</li>
	<li>28th February in 2017</li>
	<li>13th February in 2018</li>
	<li>5th March 2019</li>
</ul>

<p>And in 2020 it will fall on 25th February.</p>

<h2>How Pancakes Are Commonly Enjoyed In The UK</h2>

<p>Pancakes themselves are a versatile meal builder and there are many different types of pancakes to choose from. Virtually every country in the world has its own version of the traditional pancake and out of all the variations, it seems the only thing they have in common is the frying pan.</p>

<p>Pancakes are usually made with flour, eggs, milk, and butter but it&#39;s the filling or topping&nbsp;usually has cultural differences. In the UK the traditional topping for pancakes is usually syrup, whipped cream, lemon, sugar or a mixture of all four. Whereas the healthier option is usually fruit or yoghurt. Just about anything goes when it comes to topping your pancake, other popular toppings include cheese, meat, ice cream, peanut butter, butter, jam, chocolate and nuts.</p>

<p>Pancakes can be eaten for breakfast, as a main meal or for dessert. Usually, for breakfast pancakes are topped with fruit or yoghurt, if you&#39;re having them as a main meal then they are&nbsp;usually topped or filled with cheese, meats or potatoes. Then of course for dessert the topping of ice cream, chocolate or whipped cream is usually preferred.</p>

<h2>How To Make The Best Pancakes</h2>

<p>When making pancakes there are four main ingredients:</p>

<ul>
	<li>Eggs</li>
	<li>Milk</li>
	<li>Plain flour</li>
	<li>Sugar</li>
</ul>

<p>The amount of each ingredient you&#39;ll need all depends on the number of pancakes you&#39;re making. Tips on how to make the best pancake batter:</p>

<ul>
	<li>Whisk the eggs in a measuring jug.</li>
	<li>Add the milk to the measuring jug, and whisk the mixture.</li>
	<li>Then add the flour, but not all a once! Whisk well each time you add the flour to make a smooth batter. Tip: The batter should have the consistency of single cream (you can add more milk or flour until it looks right).</li>
	<li>When cooking:&nbsp;Add a few drops of oil to the pan (to stop the pancake from sticking). Then wait for the pan to become hot before adding the mixture.</li>
	<li>Pour your batter into the pan (the more you poor the thicker the pancake will be).</li>
	<li>Then once one side is cooked flip the pancake over so the other side can cook (it doesn&#39;t usually take long for one side to cook, so keep checking it).</li>
</ul>

<p>You&#39;ll know when the pancake is cooked as it&#39;ll be golden with brown speckles on both sides. Once the pancake is cooked, place it on a plate and cover with your favourite topping.</p>

<p>There are a number of promotional gifts that compliment Pancake Day quite nicely in our &#39;Household and Catering&#39; section on our website.</p>

<h2>30cm Wooden Spatula</h2>

<p>Either printed or hot stamped with your company branding save the day when the pancake gets stuck to the pan, or ceiling, with these promotional spatulas.</p>

<p>[184153]</p>

<h2>Magnetic Cooking Timer</h2>

<p>Make sure your timings are just right with these branded magnetic cooking timers. Featuring your custom design printed beneath the buttons.</p>

<p>[185176]</p>

<h2>Rice Measuring Scoop 100ml</h2>

<p>Ensuring you have the perfect amount of ingredients with these measuring spoons printed with your company branding for lasting exposure.</p>

<p>[188736]</p>

<p>If you&#39;re looking for the perfect branded culinary products take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-about-the-house">branded gifts for about the home</a>. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/nearly-pancake-day...another-promotional-merchandise-opportunity</link>
      <pubDate>Tue, 14 Feb 2012 04:32:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d35ccf2691c1edbcdfea9e8de891f418fdf6870a.jpeg" type="image/jpeg" length="673015"/>
    </item>
    <item>
      <title><![CDATA[Money Saving Tips from Your Promotional Merchandise Supplier]]></title>
      <description><![CDATA[<p>Admit it, the last thing you were expecting to see was money saving tips from a promotional merchandise supplier! With everything going up this year except wages, we&#39;re all looking for ways to save money!</p>

<p>However it can be hard to stop spending as much, indulging in life&#39;s little luxuries... but there are some things you can do to save money, and still enjoy a good lifestyle. One top tip is to cook rather than order! There are so many takeaway places to choose from that it&#39;s sometimes hard to resist the temptation to order!</p>

<p>You could save a small fortune if you cook all your meals at home... you could even take the leftovers to work the next day, to save even more money! If you don&#39;t usually eat out or order takeaways, you&#39;re probably wondering where all your money is going... the culprit could be your drinking habits. Buying a coffee everyday is an expensive drinking habit that needs to be broken if you want to save the pennies.</p>

<p>However if it&#39;s a habit that can&#39;t be broken, to save money, make your coffee at home in Thermos Flasks and take it to work with you!</p>

<p>- Look out for the bargains!</p>

<p>The one good thing about supermarket is that they always have deals or offers on. Keep an eye out for them, even if you don&#39;t need that can of soup now, it&#39;s always good to stock up the cupboards.</p>

<p>If you&#39;re a business owner, make sure you look out for cheap promotional opportunities, like promotional merchandise, and cheap advertising space.</p>

<p>- Turn off the lights!</p>

<p>Expensive electricity bills are one of the main things that contributes to the massive wholes in our pockets. To save a bit of money there, try to remember to turn off the lights. Also switch off everything at the mains when you leave your home or the office. You can also search online for the best gas and electricity prices in your area... don&#39;t feel like you have to stick to one supplier.</p>

<p>Think of the type of promotional campaign you want to run! Many companies feel they have to run an expensive promotional campaigns to create effective brand awareness. This is not necessarily true...as your promotional merchandise supplier will tell you. Promotional merchandise has proven to be one of the most effective advertising platforms and not all promotional merchandise has to cost an arm and a leg.</p>

<p>Cheaper promotional merchandise such as promotional pens, promotional mugs, promotional keyrings and printed sticky notes are just as effective as the more expensive promotional items! If you want to save the business a bit of money this year, follow these few tips and look to a promotional merchandise supplier for the best deals on promotional merchandise!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/money-saving-tips-from-your-promotional-merchandise-supplier</link>
      <pubDate>Mon, 13 Feb 2012 06:51:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Extra Accessories for your Promotional Mugs]]></title>
      <description><![CDATA[<p>On every desk or in every sink you will find a promotional mug... that is of course if they&#39;re not in the dishwasher. It&#39;s for this reason that promotional mugs are a fantastic platform to advertise on. The advertisement on the mug doesn&rsquo;t need to be complicated, just a simple logo will do... you could even get a bit creative and have an image on there too.</p>

<p>Whatever happened to milk and two sugars?<br />
In the last few years people have become coffee and tea obsessed, with many famous coffee stores opening and introducing all different kinds of flavours. You&#39;d now get a strange look if you asked for just milk and two sugars.</p>

<p>As these stores have increased the number of flavours available there has also been an increase in the number of accessories available for promotional mugs.</p>

<p>Promotional mug accessories<br />
People are now getting a little creative, and as well as advertising on promotional mugs they&#39;re also advertising and promoting their business on promotional mug accessories. If you&#39;re thinking how can a mug have accessories, just have a read below.</p>

<p>Some mug accessories include:</p>

<p>A mug box<br />
A mug saucer<br />
A mug sweater<br />
A mug hat<br />
A mug spoon<br />
A mug holder<br />
Mug sweaters are usually knitted and can come in an array of colours. These are mainly used to keep the contents of the mug warmer for longer. They also enable you to pick up a hot mug without&nbsp; burning your fingers... They look pretty cool too.</p>

<p>A mug hat, like mug sweaters can also come many colours and some are actually shaped to look like hats. These go on top of your mugs to lock in the steam to keep your drink warmer for longer. They are also handy if your on the move, as it stops your drink spilling everywhere.</p>

<p>Mug spoons are very handy if you often drink soups during the day, some mugs are specially designed so the spoon fits nicely on the side of the mug. This saves you time looking for a clean spoon, or if all the spoons are in the dishwasher... waiting until it&#39;s finished it&#39;s cycle to get a spoon out (which is always annoying).</p>

<p>Mug holders are similar to mug sweaters in that they are designer to stop the user from burning their fingers (or hands) when picking up a hot drink. You usually find mug holders around plastic or cardboard material mugs.</p>

<p>Mug boxes are for those mugs that are &#39;for display only&#39;. You know the ones that are placed in cabinets and only brought out on special occasions... Well mug boxes enable you to store the mugs and stop the mug getting too dusty on the shelf.</p>

<p>A mug saucer is a handy accessory that stops those horrid ring marks on surfaces. They are designed to be placed under the mug and catch any drips that fall out of the mugs contents.</p>

<p>Promotional mugs maybe the option to go for in your promotional campaign, but remember if you really want to stand out try handing out a few mug accessories to go with them.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/accessories-for-your-promotional-mugs</link>
      <pubDate>Fri, 10 Feb 2012 03:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Stress balls might help get you through the working week]]></title>
      <description><![CDATA[<p>Promotional stress balls are a fantastic invention that have allowed many people to control their frustration, stress and anger throughout the working week. No matter how many hours you work a week, some week&#39;s just seem endless. The two worst days of the week always seem to be Monday (of course) and Wednesday.</p>

<p>Monday is always going to be the worst because it&#39;s the first day back to work after you&#39;ve just had two days off to go out, have fun and relax. When it comes to Monday it always feel like a shock to the system. Wednesday is the second worse day, as when you get to Wednesday you realise the working week isn&#39;t even half over. Which leaves us with the better days of the week, Tuesday, Thursday and of course Friday.</p>

<p>On Tuesdays you have that relieved feeling that Monday is over and done with. On Thursdays you can be happy that you&#39;re past the half way mark and that the following day is Friday. Friday... it goes without saying is the best day of the week... as when Friday is over and done with it&#39;s the weekend again! No matter how many years you work, the thought process of each day seems to always be the same.</p>

<p>As we mentioned there are promotional stress balls to help you through the week but for those &#39;downer days&#39; we also have a few tips to make them seem less daunting.</p>

<p>1. Make the most of the weekend - By making the most of your weekends, when Monday comes around you won&#39;t feel like you&#39;ve wasted your time off.</p>

<p>2. Schedule &#39;me&#39; time in the week - The working week can get a bit hectic, especially if you have kids at home, so dedicate one night to you... have some &#39;me&#39; time. On this night you can choose to hire a baby sitter and go out, or just have a nice relaxing evening in with a movie and bucket of popcorn (it surprising how good it will make you feel).</p>

<p>3. Plan your meals ahead so you don&#39;t have to go shopping more than once a week - Shopping... well, food shopping can be very stressful at times, so if you plan ahead you can get away with just going to the shops once a week. This should also help with the stress levels in the week a little.</p>

<p>4. Turn off the technology - If you work with computers all day, don&#39;t then go home and sit on another one. Leave the technology for the working hours and spend a bit of quality time with the family.</p>

<p>5. Stick to a regular routine - In some cases people that don&#39;t stick to a regular routine can get very stressed and frustrated in the week. Planning what you&#39;re doing will help you manage your time better and hopefully free up some time for you to relax.</p>

<p>Following these few tips and investing in promotional stress balls should help you get through the week with a little more ease.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-might-help-get-you-through-the-working-week</link>
      <pubDate>Thu, 09 Feb 2012 04:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Fun Facts for A Rainy Day: All About Promotional Umbrellas]]></title>
      <description><![CDATA[<p>On a rainy day, you&#39;ll find promotional umbrellas are the most desired printed merchandise! Umbrellas are used by nearly everyone... by men, women, the old and the young, so if you&#39;re considering branding something with your company logo, the umbrella is defiantly something to keep in mind.</p>

<p>Have umbrellas always been this popular? Umbrellas have always seemed to be a new invention, but in fact the basic umbrella was invented over four thousand years ago. The very first umbrella were not designed to stop someone from getting wet, they were actually designed to provide shade from the sun (so quite the opposite to our modern umbrellas).</p>

<p>The first waterproof umbrella was created by the Chinese, where they waxed and lacquered their paper umbrellas in order to use them in the rain. It makes sense really that umbrellas were first used as protection from the sun as the word &#39;umbrella&#39; itself comes from the Latin root word &#39;umbra&#39;, meaning shade or shadow. Umbrellas for men? At first umbrellas were just considered to be a suitable accessory for women, much like a handbag or purse.</p>

<p>It wasn&#39;t until the traveller and writer Jonas Hanway started to carry an umbrella publicly in England that umbrella became popular among men too. However, men being men, to keep their umbrellas a bit more manly they used to refer to their umbrellas as &#39;Hanways&#39; instead. What where early umbrellas made out of? Early European umbrellas were made out of wood or whalebone and covered with alpaca or oiled canvas.</p>

<p>Materials used to manufacture umbrellas have, of course, improved through the years. Now-a-days umbrellas are made out of all kinds of materials such as wood, metal, recycled PET bottles and recycled steel, and make the perfect platform to advertise on.</p>

<p>However one of the most important umbrella innovations came in the early 1850s. When Samuel Fox had the idea of using &#39;U&#39; shaped steel rods for the ribs and stretchers to make a light, strong frame. With a lot of development through the years you can now get promotional umbrellas in all sorts of shapes and sizes. The one you choose for your promotional campaign is up to you... but which ever one you choose you can be sure it will be see a lot in this weather.</p>

<p>To see a wide range of promotional umbrellas and other printed merchandise have a look through our NEW website!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-merchandise-facts-for-a-rainy-day</link>
      <pubDate>Wed, 08 Feb 2012 04:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Seasonal Promotional Merchandise]]></title>
      <description><![CDATA[<p>Come sun, rain or snow you can be sure there is a promotional item to suit the weather or season you&rsquo;re promoting in. For example, there is promotional ice scrapers and winter car kits to help you fight off the snow&hellip; promotional umbrellas to hide under when the rain comes and promotional sunglasses to protect your eyes when the sun does finally decide to show its face.</p>

<p>Why choose promotional merchandise to suit the season? Having promotional merchandise that suits the weather or season you&rsquo;re organising your promotional campaign in will attract the customers a lot more&hellip;</p>

<p>Think about it, not many people would go round buying sunglasses in the winter (unless they were half price of course). Many people usually buy or pick up things to suit the season they are in, i.e. sunglasses in the summer and raincoats and long Johns in the winter. The main reason for this is because those particular items are useful to the user at that moment in time.</p>

<p>Can promotional merchandise help bring in customers? Giving away useful promotional merchandise at events like seminars, annual days, corporate parties, etc has become a must for almost every organisation. As useful promotional merchandise plays a vital role in the success of many companies and organisations&hellip; mainly because the promotional items they give out are a great way to get the company&rsquo;s name in front of potential clients.</p>

<p>Notice the word &lsquo;useful&rsquo; in front of promotional merchandise? It&rsquo;s important to note that the provider must understand the needs and wants of the consumer and then select the products accordingly, so they are useful to the customer. Hence why seasonal promotional merchandise is so popular, as people will need and want ice scrapers in the winter and sunglasses in the summer.</p>

<p>If a promotional product offers a useful purpose to the customer, the customer will be able to form a bond with it. If they do form a bond with it, the item will have a greater impact on the customer and remind them of the services or the products of that company. Need a bit more promotion?</p>

<p>It&rsquo;s not only potential customers you can hand out promotional merchandise too, you can also try handing it out to members of staff or anyone you think will make use of the promotional item you give them&hellip; the idea is to accelerate the marketability of the brand, so hand your promotional merchandise out to as many people as possible!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/seasonal-promotional-merchandise</link>
      <pubDate>Mon, 06 Feb 2012 06:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Choosing the Right Promotional Products for Your Target Markets]]></title>
      <description><![CDATA[<p>Promotional products aren&#39;t going to be be good to anyone if they are looked at once then discarded. You need them to be on show as much as possible for maximum effectiveness. That why considering your target market is important when choosing your promotional products, as these are the people who are going to show off your brand to the world.</p>

<p>Who is your target market?<br />
Many companies will know their target market(s) and they will have there own reasons for choosing this target market opposed to others. Target markets can be formed of people of a certain age group, gender, marital status... even a combination of things such as signal men or married women. Target markets are formed because you can&#39;t appeal to everybody and trying to could end up with you appealing to no-one.</p>

<p>A target market usually contains the people you want to draw in and who will make use of the service or products on offer. As these are the people that are most likely to invest or buy something from the business. If you want to pitch to a new target market, to broaden your brand awareness among a different group of people, you can do so by doing a little bit of research about them. Find out what they like, dislike and what makes them stop to look at something. For example if you now want to target... lets say builders, in your advertising campaign, promotional products such as Hi Vis Safety Jackets, or Personalised Stress Bricks would be a good option to go for as they relate to the work they do and will come in handy.</p>

<p>The main purpose of any promotional product is to market the brand name of the distributing company. There are no limits when it comes to promotional products, you can give away literally anything from promotional pens to a pack of condoms. However there are certain items that are preferred over others. For instance promotional items that are useful on a daily basis such as pens, shopping bags, mugs, key rings, T-Shirts etc, as all of these serve a purpose to the receiver. With more use, these items will receive higher exposure, hence why they are the more popular choice for companies wanting to expose their brand to the max.</p>

<p>To see a range of promotional products that you can match to your companies target market, have a look through the Total Merchandise website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/matching-promotional-products-to-target-markets</link>
      <pubDate>Fri, 03 Feb 2012 11:59:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Promotional USBs For Unique and Long-Lasting Brand Awareness]]></title>
      <description><![CDATA[<p>The promotional products that are unique and long lasting are the most effective when it comes to creating brand awareness for a company.</p>

<p>It can be hard finding a promotional product that is unique and useful over a long period of time. For instance there is only so much ink a promotional pen can hold, and once it&#39;s all run out that useful promotional pen becomes useless. However all hope is not lost, as printed USB&#39;s could be the answer!&nbsp;</p>

<p>Printed USB&#39;s come in an array of different colours and some can be shaped into what ever you like... there is the unique point ticked off. Now, as for them standing the test of time... nearly everyone you can think of will have or is using a USB of some kind, either as a back up or to carry important files from one computer to another. There is nothing more useful than a portable USB... especially if your target market work with computers a lot!&nbsp;</p>

<p>Alongside unique and useful printed USB&#39;s have many other distinct advantages:</p>

<p>Pre-loaded promotion &ndash; not many other promotional items can be pre-loaded with promotional videos, presentations, products, anything you can think of to promote your business and brand.</p>

<p>Subliminal messaging &ndash; As we said people used printed USB&#39;s frequently throughout the day to store, copy or transfer files. Each time your printed USB is used, your brand message will be subliminally messaged into the users brain, and their brain will be storing it for later use.</p>

<p>Print area &ndash; The main aim of any promotional item is to increase brand awareness, so the message or logo you&#39;re promoting needs to be seen clearly. Most USB&#39;s have plenty of branding areas for you to prominently print or engrave your logo or brand message onto.</p>

<p>How to select your printed USB&#39;s?</p>

<p>When selecting your printed USB&#39;s ensure they have top grade memory components, as this will make sure the USB drive works optimally and reliably for a long time!&nbsp;</p>

<p>There are many types of USB&#39;s such as Eco Friendly USB&#39;s, Super Flat USB&#39;s, USB Keyrings, and more. When selecting your USB&#39;s keep your target market in mind... what are they going to find more useful... are they concerned with the environment etc. That way you can be sure you&#39;re selecting a useful promotional item that is sure to attract your target market.</p>

<p>To see a variety of printed USB&#39;s with grade A memory chips have a look through our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usbs-unique-and-long-lasting</link>
      <pubDate>Wed, 01 Feb 2012 03:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Avoid Stress with Promotional Merchandise]]></title>
      <description><![CDATA[<p>Have you ever heard of promotional merchandise that can reduced stress levels? &hellip; In this article we&#39;re going to let you in on the &#39;promotional stress reducing secret&#39;, that many people use to avoid &#39;stressing out&#39; at work and at home.</p>

<p>Monday morning, Tuesday morning, Wednesday... no matter what day of the week it is there is always going to be some form of stress in it. The stress may come from work, or even from your home life and sometimes just can&#39;t be avoided... it&#39;s what you do to control your stress levels that matters the most.</p>

<p>Stress is not good for anyone, as too much of it can lead to serious health problems, so the more you can do to avoid it, the better.</p>

<p>One way to reduced those stress levels is to squeeze a stress ball. Stress balls, despite their name, don&#39;t have to be in the shape of a ball. Many companies use promotional stress balls to advertised on and so the shape of the stress ball may vary, depending on the company. For example, a company in the medical sector may have promotional stress balls in the shape of doctors, nurses or even body parts like the heart.</p>

<p>Why do companies use different shaped promotional stress balls?</p>

<p>Well the simple answer is to attract more people to them, if you think about it... what are you more likely to pick up and look at, a plain round stress ball you see everywhere, or colourful stress ball with a slightly different shape to what you&#39;re used to? The more obscure the shape of the stress ball, the more attention it is likely to attract. The obscure shape will intrigue people, and encourage them to pick it up to find out what it is... whilst they are doing so the the company name or logo will be subliminally messaged to their brain and saved for future use (this is the &#39;promotional stress reducing secret&#39;).</p>

<p>Why choose promotional stress balls as your promotional merchandise?</p>

<p>Promotional merchandise needs to stand out, and make an impact on the user to get the best results in your advertising campaign. If you have promotional merchandise that isn&#39;t useful to the user it will be looked at once and then discarded... which is not good on the promotional front. Promotional stress balls (which ever shape you decide on) will attract and encourage people to used them.</p>

<p>Promotional stress balls can be used over and over again, in any work or home environment... as lets face it, we all get a little bit stressed now and again.</p>

<p>To conclude, if you want your company to broaden its brand awareness... get in on the &#39;promotional stress reducing secret&#39; &hellip; and invest in some promotional merchandise of your own!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/avoid-stress-with-promotional-merchandise</link>
      <pubDate>Tue, 31 Jan 2012 04:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Effective promotional products]]></title>
      <description><![CDATA[<p>Many different promotional products have been tried and tested over time to find out which promotional product is the most effective. It seems the most effective promotional product is down to the type of business or company it&#39;s advertising. For example someone in the catering industry could find a promotional wooden spoon to be more effective than a promotional pen. This is mainly due to the catering industry&#39;s target market (i.e. this target market would much rather pick up and use a promotional wooden spoon than a promotional pen). If you can identify what your target market needs/wants or is interested in then choosing the right promotional product shouldn&#39;t be too hard.</p>

<p>That said there are a few promotional products that work effectively for a number of different business sectors, such as the promotional T-Shirt. Promotional T-Shirts are custom garments that work well in terms of increasing brand awareness and nearly every company you can think of will have one, either as uniform or for promotional usages.</p>

<p>The purpose of any promotional product is of course to be promotional. Promotional products should help get your company name out there in front of as many people as possible... creating a sort of guerilla fashion.</p>

<p>What is guerilla marketing?<br />
Guerilla marketing is an advertising strategy, whereby low-cost unconventional means are utilised to convey or promote a product or idea... Popular low-cost means include investing in and handing out promotional products.</p>

<p>So why promotional T-Shirts?<br />
Custom T-Shirts and other promotional garments promote brand messages very well, sometimes even better than other promotional products. This is simply because they are on constant view... have you ever noticed someone walking down the street wearing an eye catching T-Shirt? &hellip; If you have, you&#39;ll be familiar with the fixation you get on the T-Shirt, whilst you&#39;re trying to read what it says before the person walks past. This is the power of the promotional T-Shirt... just think how much your brand awareness would be increased if that fixation was on your company logo or brand message!</p>

<p>What sort of things should you put on a promotional T-Shirt?<br />
When choosing the artwork to be printed on your promotional T-Shirt, ensure it is tasteful and &#39;in trend&#39;, as the clothing one wears is an important factor... basically if the T-Shirt doesn&#39;t look good they&#39;re not going to wear it!</p>

<p>It&#39;s good to also point out if it&#39;s too cold to hand out promotional T-Shirts, promotional jumpers can be just as effective promotional products!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/effective-promotional-products</link>
      <pubDate>Fri, 27 Jan 2012 05:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise... What's All The Fuss About?]]></title>
      <description><![CDATA[<p>Startup businesses and well established companies both know the benefits of branded merchandise. No matter what the size of the business/company it is obviously going to be very important to the owner(s), which is why it&#39;s important the business does everything it can to &#39;make it&#39; in the current economic climate.</p>

<p>To increase business or sales many companies rely on promotional campaigns. There are many different types of promotional campaigns to choose from, such as creating TV/Newspaper adverts, putting up posters, handing out flyers or offering promotional discounts. However, one of the cheaper and most effective promotional options is branded merchandise.</p>

<p>Branded merchandise should not be underestimated, even the smallest of promotional items can make a big impact. For example, take promotional pens and pencils, have a look around the office to see just how many branded pens and pencils there are lying around... Then think every time those pens and pencils are used, the promotional message is subliminally entering the user&#39;s mind, helping them to remember or recognise the brand at a later date... does this sound like the sort of promotional impact your company wants?</p>

<p>There are thousands of promotional items out there that you can get your company or business branded onto, so don&#39;t think you are limited to pens and pencils. Other types of branded merchandise include; Promotional USB&#39;s, Promotional Clothing, Promotional Stress Toys and many, many more. There is even a range of eco-friendly branded merchandise for the environmentally friendly conscious company.</p>

<p>Environmentally friendly branded merchandise is a great way to associate your brand with a green planet-friendly message (which should impress current and potential customers). Some of the eco-friendly branded merchandise includes; Recycled Notebooks, Recycled Pencil Cases, Recycled Shopping Bags, and even eco-friendly USB Drives.</p>

<p>The power of the promotional bag</p>

<p>As mentioned, within the &#39;eco-friendly&#39; range there are recycled shopping bags available, this should not be overlooked. Some may think promotional bags aren&#39;t interesting enough to be effective promotional products... however, if you think this you couldn&#39;t be further from the truth. Promotional bags are one of the most effective promotional items in today&#39;s market. They come in a range of different sizes and styles to suit a number of needs, and what&#39;s more, they aren&#39;t a throwaway item.</p>

<h2>What&#39;s A&nbsp;&#39;Throwaway Item&#39;?</h2>

<p>A throwaway item is something you may hand out to people that has no use to them... if it has no use, it is usually looked at once then thrown away (offering hardly any promotion for the company or brand).</p>

<p>Promotional bags, on the other hand, are usually used again and again to carry a number of things, such as shopping, school/work equipment, and even gym clothing. Every time the customer uses these promotional bags they are showing your brand message to the world.</p>

<p>To see a wide range of branded merchandise have a look through the Total Merchandise website!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-whats-all-the-fuss-about</link>
      <pubDate>Tue, 24 Jan 2012 06:25:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Make the Most of The Extra Day This Year with Promotional Merchandise]]></title>
      <description><![CDATA[<p>This year, as many of you may know, is a leap year... February has 29 days instead of the usual 28, so the year lasts 366 days instead of the usual 365 days. Which is great news if you&#39;re promoting your business this year as you get one extra day of promotion, to turn this years profits around... so make the most of it!</p>

<p><br />
How to make the most of that extra day?<br />
To make the most of that extra day invest in some form of promotional merchandise for the company. Promotional merchandise, if handed to the right people, is said to boost brand awareness... and the more people that know about your company the better.</p>

<p><br />
What is brand awareness?<br />
Brand awareness is a marketing concept that enables businesses to measure the level of consumer knowledge and interest either in their brand, product or company. Basically the more people that are aware of your brand the more likely they will trust and buy into it.</p>

<p><br />
How do you create good brand awareness?<br />
Good brand awareness doesn&#39;t come over night, you need to work hard at promoting your company and/or the services it offers in every way possible. That means putting adverts in the paper, handing out promotional flyers, putting adverts on billboards and even to some extent having adverts on the television. Using any of these mediums to promote yourself is an excellent way to create good brand awareness... however they can be costly. Smaller, start up businesses may not be able to afford a massive TV ad campaign just yet... so for these companies there is another little secret to creating good brand awareness... and that secret is promotional merchandise.</p>

<p><br />
Promotional merchandise can work just as effectively as a newspaper adds or posters... and can sometimes be an even better way to promote your brand. If you choose the right type of promotional merchandise that will show off your company to it&#39;s full potential, the merchandise will be pick up and shown around to everyone. For example if you wanted to promote a new gym that has just opened, investing in promotional sports bottles would encourage the user to use it, whilst they are using it they will be promoting it to other avid fitness lovers and could possible encourage them to join the gym too.</p>

<p><br />
If you need any help or suggestions as to what promotional merchandise will suit your company, just give us a call... our friendly advisers will be happy to help.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/make-the-most-of-that-extra-day-with-promotional-merchandise!</link>
      <pubDate>Fri, 20 Jan 2012 06:19:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Order Your Loveable Promotional Products in Time for Valentine’s Day]]></title>
      <description><![CDATA[<p>Promotional Items offer fantastic promotional opportunities for all types of business sectors. Large or small, companies without fail always keep an eye out for promotional opportunities to increase their brand awareness.</p>

<p>Promotion is important, as it is the communication link between sellers and buyers for the purpose of influencing, informing, or persuading a potential buyer&#39;s purchasing decision.</p>

<p>There are many different ways to promote a business or product. Promoters can use the internet for advertisement, special events or upcoming holidays (such as Valentine&#39;s Day), endorsements, and even newspapers. Another good way to promote a business or service is to offer a &#39;free gift&#39; (usually a promotional item) with the purchase of a product (or service), as this not only encourages people to &#39;buy again&#39;, but also &#39;shows off&#39; your brand to the other people they come in contact with.... which, in turn, should increase sales.</p>

<p>It&#39;s all about Valentine&#39;s Day, now Christmas is over! Over the Christmas period, you may have seen seasonal promotional items being given out all over the shop... you&#39;re more than likely to see this again in the run-up to Valentine&#39;s Day. Valentine&#39;s Day is the day people express their love for one another... the way they express their love is usually through Valentine&#39;s cards, flowers, and other gifts.</p>

<p>The tradition of Valentine&#39;s Day there is many legends around Valentine&#39;s day, one of which is that Valentine himself was a priest, who served during the third century in Rome. He was said to have performed marriages for young lovers in secret... as the Emperor at the time (Claudius II) decided that single men made better soldiers than those with wives and families... so he outlawed marriage for young men.</p>

<p>Traditionally Valentines Day is on February 14th as this is usually the day that spring begins, and the day that birds choose their mates. In some parts of the world Valentine&#39;s day is also known as &#39;Birds day&#39; and &#39;Wedding Day&#39;. How much! People in the UK spend millions on cards, flowers and other gifts for this day. Traditionally these gifts were sent anonymously, but nowadays we often like to make it clear who is sending each &#39;Valentine&#39;.</p>

<p>Valentine&#39;s Day has always been a big occasion, which is why so many businesses try to jump on the &#39;Valentine&#39;s Day wagon&#39;... As if you think about it, money is not only spent on gifts but also on events too. These events vary from Valentine&#39;s Day dinners, to speed dating. If you&#39;re organising or going to a Valentine&#39;s Day event, there are many promotional items that you can invest in and brand as your own, so the attendees have a memento of that event to take home.</p>

<p>The benefit of this is that every time they look back at these mementos they will be subtly reminded of your company and the services it offers.</p>

<p>To see a range of Valentine&#39;s Day promotional items, have a look through our website. Source: http://www.history.com/topics/valentines-day</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/less-than-a-month-until-valentines-day.-order-romantic-promotional-items-now</link>
      <pubDate>Mon, 16 Jan 2012 05:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Get That Extra Bit of All-Important PR With the Help of Branded Gifts]]></title>
      <description><![CDATA[<p>Branded gifts are gifts, branded with a company logo or name, that you giveaway to members of staff, family friends and customers. The idea of giving away these gifts is to show the receiver you care about them and what they do for the company... a way of showing them a bit of appreciation if you like. It&rsquo;s also a way to give the company a bit of extra promotion... and the more promotion a company gets the better.</p>

<p>If you think of a logo or brand name as a person... when you first meet this person you&rsquo;re not likely to trust them straight away, it could take days, months, even years for you to trust them. But the more you see this person, the more they grow on you... then you will start to trust and build a relationship with them. The same principles apply to a logo or brand name when someone first sees the brand name they are a bit wary about it, but the more they see the brand name (either from advertising or by other people using it) the more they trust it and buy its products or services.</p>

<p>You may know who you want to give your branded gifts away to, but the big question is, when&rsquo;s the best time to give someone a branded gift? ... Below are just 15 ideas, in no particular order, on when to use your <strong>branded gifts</strong>. You could hand out your branded gifts:</p>

<ol>
	<li>As a Christmas gift</li>
	<li>For a new product launch</li>
	<li>In a general marketing campaign</li>
	<li>In a mail-out giveaway</li>
	<li>As a birthday present</li>
	<li>As corporate gifts</li>
	<li>As a thank you gift</li>
	<li>To reward your staff</li>
	<li>For promotional sales</li>
	<li>For a company anniversary</li>
	<li>For general branding</li>
	<li>In a social media contest giveaway</li>
	<li>In-store contest giveaway</li>
	<li>To staff for daily use</li>
	<li>Free to a customer who purchases something from the store.</li>
</ol>

<p>There are so many purposes for branded gifts and each purpose can have a different type of branded gift dedicated to it. Why would you want a different branded gift for different purposes? It all depends on how you intend to use your branded gifts, if you want to use them to draw in more customers, then you need a branded gift that stands out and will be in constant use (like a promotional bag).</p>

<p>However if your branded gifts are purely to show your appreciation to someone, or to say thank you, the branded gift can be a little less striking, and more luxurious (like a wine glass). The type of branded gift you choose to hand out can be literally anything. As just about anything can be branded with a company name or logo.</p>

<p><em>Branded gifts</em> are just another form of promotional merchandise, and are one of the most effective forms of marketing as well as one of the least expensive way to market your business.</p>

<p>Why hand out branded gifts to employees? You may not hand out gifts to your employees often, but when you do ensure they are imprinted with the company logo... as the more your employees are exposed to branded items from the company, the more they will believe in the business and promote it to potential clients.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/get-that-little-extra-bit-of-all-important-pr-with-the-aid-of-branded-gifts</link>
      <pubDate>Thu, 12 Jan 2012 05:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Choose The Best Promotional Merchandise With The Colour Picker Tool]]></title>
      <description><![CDATA[<p>Total Merchandise have just launched a brand new website, with &#39;colour picker technology&#39; that enables you to pick your branded merchandise by colour (as well as by name). Choosing the right colour for your branded merchandise is important... as it will say a lot about the company.</p>

<p>Colour meanings:</p>

<p>Red &ndash; Symbolises strength, power, determination as well as passion, desire, and love.</p>

<p>Orange - Represents enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation.</p>

<p>Yellow - Is associated with joy, happiness, intellect, and energy.</p>

<p>Green - Symbolises growth, harmony, freshness, and fertility. Green also has strong emotional correspondence with safety.</p>

<p>Blue - Symbolises trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven.</p>

<p>Purple - Is associated with royalty and it symbolises power, nobility, luxury, and ambition.</p>

<p>White - Is associated with light, goodness, innocence, purity, and virginity. It is considered to be the colour of perfection.</p>

<p>Black - Black is associated with power, elegance, formality, death, evil, and mystery.</p>

<p>Branded merchandise is one of those terms that is often mentioned, in the world of business. This is because it can offer companies, in all sectors, sufficient advertising for their business. Different branded merchandise for all business sectors! Not all businesses are the same and nor do they sell or offer the same thing... that is why there are many different types of branded merchandise on today&rsquo;s market.</p>

<p>For example there are promotional USB&#39;s for those who work with computers, branded sports equipment for those who work in the fitness industry and branded home and catering accessories for those who work in the catering industry. You may wonder why different companies would want or need anything other than the &#39;bog standard&#39; promotional pen... the answer to this is simple... people want to spice up their advertising campaign, to draw in more custom.</p>

<p>How will offering different branded merchandise draw in more custom? If a company were to head out to a promotional event and hand out promotional pens (just the same as everyone else) the people walking past aren&#39;t going to look twice and make an effort to pick one up (as they would have already picked one up on the way in, from another company).</p>

<p>If you freshen up your branded merchandise with a unique look or feel, it will encourage people to pick them up and use them in the future... thus showing off your brand to the world. Keep your branded merchandise fresh, by updating it every now and again... you&#39;ll be surprised just how many more people will be interested in your business.</p>

<p>Check out this, our brand new website to see how you can give your branded merchandise a &#39;fresh look&#39; (use the COLOUR PICKER!!!)</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-new-colour-picker-facility-helps-you-choose-the-best-promotional-merchandise</link>
      <pubDate>Wed, 11 Jan 2012 04:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How To Choose The Right Promotional Pen For Your Brand]]></title>
      <description><![CDATA[<p>You&rsquo;d think choosing promotional pens is easy, right? Of course&nbsp;it is, as long as&nbsp;you consider these three things then you can&rsquo;t go far wrong:</p>

<p>1. Ensure the pen gives maximum exposure to your brand.</p>

<p>2. Make sure the pen is something your clientele will use.</p>

<p>3. Ensure the pen will help you achieve your aims (whether it&rsquo;s to increase sales, raise brand awareness or to reward staff loyalty).</p>

<h2>How To Choose The Right Pen For The Right Audience</h2>

<p>When choosing your promotional pens, you also need to consider who they are for. If it&rsquo;s a gift for your top key client, the promotional pen you choose would be different from the one you would use for a brand awareness campaign. There are a number of different categories of pens to consider, that are suited to different clients and situations.</p>

<h2>1. Executive Promotional Pens:</h2>

<p>These pens are usually higher in price and are given out as a special gift to key clients, in lower volumes.&nbsp;</p>

<h2 style="text-align:center">Cross Century II Medalist Ballpen</h2>

<p style="text-align:center">[1049070]</p>

<h2>2. Metal Promotional Pens:</h2>

<p>Metal promotional pens work well as a client gift too, however these are a lot cheaper than the executive promotional pens, and can be given out more often to more people.</p>

<h2 style="text-align:center">Express Beck Metal Ballpens</h2>

<p style="text-align:center">[196021]</p>

<h2>3. Plastic Pens:</h2>

<p>These promotional pens are the most common, as they are great for larger audiences to create brand awareness for the company. These pens can be handed out to everyone you meet as they are the cheapest of the lot.&nbsp;</p>

<h2 style="text-align:center">Curvy Ballpens</h2>

<p style="text-align:center">[182067]</p>

<h2>The Importance Of Choosing The Right Promotional Pen</h2>

<p>Putting promotional pens into categories is important&nbsp;as you need to compare your budget with the amount of advertising needed. If you have a small budget and need to advertise to the mass, investing in plastic pens rather than executive pens would be a good idea.</p>

<p>It&rsquo;s also important to consider what sort of company you are, as this will indicate what style of pen to go for. For example, if you&rsquo;re a &lsquo;high end&rsquo; company, offering nothing but the best, handing out plastic pens may give off the wrong impression.&nbsp;</p>

<p>Your promotional pen can be mightier than the sword, so take the time to consider the key factors above when making the choice.&nbsp;</p>

<p>After reading this article, you may not think choosing the right promotional pen is that easy after all, but don&rsquo;t worry, if you need a hand deciding which promotional pens are right for your company, just give us a call.&nbsp;</p>

<p>If you&#39;re looking to find your perfect promotional pen then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website - we&#39;re sure you&#39;ll find the right one!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens...-choose-them-right!</link>
      <pubDate>Mon, 09 Jan 2012 07:39:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/20651f2df85e67a4d576a41318dc75dd4f3d34e6.jpeg" type="image/jpeg" length="317813"/>
    </item>
    <item>
      <title><![CDATA[Promotional Christmas Bags, Have You Got Yours?]]></title>
      <description><![CDATA[<p>With only a few days since Christmas, promotional bags have never been more popular. They seem to be in everyone&rsquo;s hands, as they walk the streets looking for the Boxing Day deal. When you think of promotional bags, what comes to mind? A&nbsp;plastic bag with a company name on, that&#39;s only used once?</p>

<h2>Branded Bags Aren&#39;t Limited To Plastic Carrier Bags</h2>

<p>That may have been the case once upon a time&nbsp;but times have changed and companies&nbsp;have realised just how valuable promotional bags can be for their company. Now, companies want their promotional bags to last more than one day. This means their choosing higher quality bag material&nbsp;to ensure they last.&nbsp;</p>

<p>The old school&nbsp;plastic bags are not exactly made of&nbsp;the strongest of material - they&#39;re fine to use once, to help carry the shopping to the car&nbsp;but after that,&nbsp;they are usually thrown in the cupboard and forgotten about.</p>

<p>It&#39;s that very reason that companies promote their brand on bags that are made from slightly stronger materials, so they can be used time and time again. Companies want their promotional bags to be used more than once to get extended promotion from them -&nbsp;if people used the bag every time they head out to the shops, they will be repeatedly promoting the company.</p>

<h2>What Materials Can Promotional Bags Be Made From?</h2>

<p>Promotional bags are just like any other bag and they can be made from a number of different materials, such as&nbsp;polythene, cotton, recycled PET, paper, and much more. The material a company chooses, all depends on who they intend to give the bags out to&nbsp;and what their target market is likely to use them for.</p>

<p>Our branded biodegradable polythene carrier bags are one of the most popular cost-effective bags. These best-selling branded carrier bags are made from 180/360 varigauge biodegradable polythene. Great for giveaways these bags are available from just 12p per unit!</p>

<p style="text-align:center">[198202]</p>

<p>Whereas cotton bags are made from 100% natural cotton and usually feature long handles that you can place over your shoulder to make them easier to carry. Take our 5oz cotton market bag as an example, manufactured from 100% unbleached natural cotton for a great eco-friendly alternative to plastic bags. Personalised with your custom design in up to full colour for an eye-catching promotion.</p>

<p style="text-align:center">[184718]</p>

<p>To conclude, if you&#39;re considering investing in promotional bags consider&nbsp;who you&#39;re giving them out to and how they will be used. For some inspiration check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> - we&#39;re sure you&#39;ll find the perfect one!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/christmas-promotional-bags...-did-you-get-yours</link>
      <pubDate>Wed, 28 Dec 2011 11:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e1dad7f3ac6e2fd603f959a0e3f0a4787700c5fe.jpeg" type="image/jpeg" length="502849"/>
    </item>
    <item>
      <title><![CDATA[Safety First: Branded Giveaways for Winter]]></title>
      <description><![CDATA[<p>Branded giveaways can be given away to anyone, from students, to full time workers even to people who have retired. If you&#39;re a 9 to 5 worker... during the winter it&#39;s more than likely you&#39;ll wake up and go to work when it&#39;s dark outside... and then finish and head home in the dark too.</p>

<p>The only light you may see is at the weekends, or if you&#39;re the lucky one that got a desk by the window. With the dark, cold mornings people are taking extra care when they&#39;re out and about on the roads. Drivers are making sure their lights are on, their tyres are pumped up and that they have a winter emergency kit in the boot.</p>

<p>Winter emergency kits can include:</p>

<ul>
	<li>An ice scraper and de-icer</li>
	<li>A torch and spare batteries</li>
	<li>A shovel for snow</li>
	<li>Warm clothes, boots and a blanket</li>
	<li>Some food and a warm drink in a flask</li>
	<li>A first aid kit</li>
	<li>Battery jump leads</li>
	<li>A map for any unplanned diversions</li>
	<li>A list of emergency phone numbers and loose change</li>
</ul>

<p>It&#39;s also recommended that you take extra care this winter, by checking the weather forecast before you travel and allow time for your journey. Big and small companies are trying to help out, with all this extra care drivers are recommended to take, by handing out promotional ice scrapers, de-icers, torches, shovels, warms clothes, blankets and flasks, at promotional events. A welcome gift will offer fantastic promotion!</p>

<p>Winter emergency car kits can be very useful and so are always welcomed by drivers (and passengers)... it will also save the receiver time and money, buying these bit themselves. Companies that hand out useful branded giveaways are not only offering a &#39;helping hand&#39;, but also taking the opportunity to subliminally promote their brand. Just think about it... every time a driver is in &#39;panic mode&#39;... desperately searching for their winter emergency kit... they will reach into their boot and find a helpful torch, ice scraper or de-icer and see a company brand name printed on them... they will then, in the future think of that company as being a &#39;hero&#39; in their time of need.</p>

<p>Having a positive perception of a company or brand will encourage people to recommend the products or services that company offers to their friends and family... which in turn will generate more custom.</p>

<p>To conclude, next time you&#39;re considering investing in branded giveaways... remember the more useful the branded giveaway is, the more likely people will use and recommend them.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/safety-first.-branded-giveaways-for-winter</link>
      <pubDate>Tue, 20 Dec 2011 14:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Great Service but Bad Breath: Branded Giveaways That Save Your Dignity]]></title>
      <description><![CDATA[<p>There are a number of branded giveaways available for companies and clients all over the world, some more useful than others!</p>

<p>Promotional mints, for instance, are very useful for those who are paranoid about &#39;bad breath&#39;! There is nothing worse than talking to someone with bad breath (especially at a promotional event)... however there are many ways to prevent bad breath, so don&#39;t panic!</p>

<p>What actually causes bad breath? Bad breath is usually caused by odour-producing bacteria that grow in the mouth... or that coffee you had on your lunch break. The bacteria in your mouth have sulphur compounds, which when released, cause your breath to smell. Brushing your teeth regularly stops bacteria from accumulating on the bits of food left in your mouth and so reduces the risk of bad breath. As mentioned coffee can also give you bad breath, but so can certain foods that contain garlic, onions, and pungent oils.</p>

<p>Smoking is also a major cause of bad breath.</p>

<p>How to prevent bad breath? Some of the things people have tried to take care of bad breath are; using mouthwash, brushing their teeth, chewing gum and sucking on mints. Mouthwash, chewing gum and mints will only get rid of bad breath temporarily... so you need to brush your teeth (and tongue) two times a day, for at least two minutes to get rid of the bad breath. It&#39;s important you brush your tongue as well because bacteria accumulates on there too (not nice but true).</p>

<p>Test to see if you have bad breath Breathing into your hand, will not let you know if you have bad breath or not!... How many times have you seen someone breath into their hand to check if they have bad breath or not... this is not useful at all because when you breathe, you don&#39;t use your throat the same way you do when you talk.</p>

<p>When you talk you tend to bring out odours from the back of your mouth, which is where the &#39;bad breath&#39; comes from. It&#39;s also hard to tell if we have bad breath ourselves as we tend to get used to our own smells... So if someone tells you, you have bad breath believe them!</p>

<p>To conclude, if you often suffer from bad breath, try brushing your teeth more often and for longer, or try picking up some branded giveaways like promotional chewing gum or mints.</p>

<p>However, if you want to be really smart, there is another name for bad breath...halitosis, so if you don&#39;t want to admit you have bad breath, you can just say you have a minor case of halitosis.</p>

<p>Total Merchandise has a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mints" target="_blank">promotional mints</a> available - browse today and contact our Sales team for your bespoke quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/great-service-but-bad-breath...-branded-giveaways-that-save-your-dignity</link>
      <pubDate>Fri, 16 Dec 2011 13:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Who would have thought it...medical merchandise]]></title>
      <description><![CDATA[<p>When you think &#39;medical&#39;, what&#39;s the first thing that springs to mind&hellip; doctors, nurses, sanitisers, stress?&nbsp; Medical merchandise on the other hand, may not have.</p>

<p>What is medical merchandise? Medical merchandise is just another promotional opportunity for companies to get their brand &#39;out there&#39;. If you think about it, there is promotion all over the place. It&#39;s in the shops, as we walk down the street, it&#39;s on the television, so it&#39;s not surprising there is promotion when we go to the doctors too.</p>

<p>Many companies have taken the opportunity to promote in hospitals, doctors surgeries, and even in A&amp;E... see for yourself, next time you go to the doctors. So where exactly is all this promotion, and why is it there? Promotion, as we said, is everywhere! The most common place you&#39;ll find promotion in hospitals, is on the posters. These posters are usually warning you about different things, or advising how you can live a heather life.</p>

<p>However have you ever noticed that little logo in the corner of the posters? What is this logo all about? Behind every poster there is a company who has designed it. This company is making you aware of the health risks, but they are also taking the opportunity to create more brand awareness for themselves. As each time you sit, waiting for hours in the hospital, your eyes tend to wonder, and more often than not you read every single poster in the building. Each time someone reads this poster the company logo is being subliminally messaged into the &#39;readers&#39; brain, making them remember the logo or company in the future... which makes fantastic promotion for the company.</p>

<p>Who promotes in hospitals? You usually only see posters that are advertising, or making people aware of health issues in hospitals, which makes sense. However, obviously not all companies can relate their products to health issues. In this case, to get promotion in the medical sector companies tend to used what is know as &#39;medical merchandise&#39;.</p>

<p>This medical merchandise can include things like, stress balls (in shapes of doctors, nurses, hearts etc), promotional pens (as every doctor or nurse carries a pen around with them) and many more. If you consider how many people doctors and nurses see every day, you can see how giving them a promotional pen to use, will offer great promotion for a company.</p>

<p>Even if the medical merchandise isn&#39;t given to someone, as long as it&#39;s placed in the right place, many people will still see it throughout the day.</p>

<p>To conclude medical merchandise has got to be on the top of the list, if you really want to get your name &#39;out there&#39;, as everyone goes to the hospital or doctors at least once in their lifetime!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/who-would-have-thought-it...medical-merchandise</link>
      <pubDate>Fri, 09 Dec 2011 10:34:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags for The Big Christmas Shop and Post-Christmas Sales]]></title>
      <description><![CDATA[<p>Promotional bags have been used in supermarkets and high street stores for many years now, they are very handy for the consumer, but not for the environment! This is why some stores are encouraging you to get a &#39;bag for life&#39;, as this should reduce the number of plastic bags that are thrown away every day, which is much more environmentally friendly!</p>

<h2>Why Should You Use Promotional Bags During The Christmas Season?</h2>

<p>The number of promotional bags used in the UK always goes up around Christmas time, mainly because we are all shopping more to make the big day a special one.</p>

<p>With only a few weeks until Christmas, we are all running out of time to buy our Christmas food and presents. Don&#39;t worry, it&#39;s not just you being unorganised this year -&nbsp;it&#39;s a fact that we have fewer weekends before Christmas this year than we did last year. That means fewer Saturday&#39;s and Sunday&#39;s to get the shopping done. No wonder we&#39;re all behind!</p>

<p>Some of the worst&nbsp;affected shops are the supermarkets, as people are panicking about their Christmas food shop. After all, you don&#39;t want to buy too early as the food will go off, and you don&#39;t want to buy too late as everything may have sold out. This means the middle of the month will be the busiest, and even trying to find a parking space on a Saturday morning will be impossible. But don&#39;t worry, there is always online shopping!</p>

<h2>The Change In Shopping Habits Has Led To A Change In Branded Bags</h2>

<p>Online shopping has been very popular this year, as it seems to lower Christmas stress levels. However, we find the best bit about shopping online is that you don&#39;t have to remember your bags for life. Bags for life&nbsp;have been a fantastic idea, as they are a lot better for the environment and are usually a lot stronger than the average plastic bag.&nbsp;</p>

<p>In Wales supermarkets&nbsp;have even started to charge for plastic bags, as much as 5p per bag,&nbsp;this is getting expensive!</p>

<p>Here at Total Merchandise we have a solution that will keep the environment happy and keep costs low for your customers too, scrunchy shopping bags. It&#39;s unlikely your customers will go to the shops without their&nbsp;handbag, these handy shopping bags roll up to fit nicely in bags or even coat pockets!</p>

<p style="text-align:center">[191267]</p>

<p>Promotional bags such as the scrunchy shopping bag can come in very handy this holiday season.&nbsp;Just imagine trying to struggle to the car with a jar of cranberry source, the turkey, the Christmas pudding and the full fat cream,&nbsp;unless you have a few of Santa&rsquo;s little helpers, it could be a disaster!</p>

<p>To find the perfect branded bag your company can use this Christmas check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> - don&#39;t forget to fill out the Rapid Quote form!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-the-big-christmas-shop-and-post-christmas-sales</link>
      <pubDate>Tue, 06 Dec 2011 12:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/81e2e4d9b916d4517d597b3fb7bca5f1a840aa73.jpeg" type="image/jpeg" length="517483"/>
    </item>
    <item>
      <title><![CDATA[Using Promotional Sticky Notes to Jog Your Customers Memory]]></title>
      <description><![CDATA[<p>With Christmas just around the corner, printed sticky notes seem to be everywhere. You&#39;re probably familiar with the printed sticky notes on the fridge &ldquo;order turkey&rdquo;, the printed sticky notes near the phone &ldquo;call mum and ask what she wants this year&rdquo; and the printed sticky notes in your bag, that you bring out during your Christmas shopping trip &ldquo;buy body lotion for friend&rdquo;.</p>

<p>You couldn&#39;t write your life story on printed sticky notes, but they do come in handy if you easily forget things. All it takes is just one word or number to trigger your memory... enabling you to remember to &#39;order the turkey&#39; after work.</p>

<p>It&#39;s strange how we can remember one thing, and then another can slip our minds completely, so we wanted to find out how the brain works... why is it impossible for us to remember to order the turkey, without the help of a printed sticky note? Why do we remember one thing and not another?</p>

<p>Every time you meet someone new, or learn something different, your brain determines whether that information needs to be saved or not. If your brain decides that piece of information is important then it will file it in your brain/memory. However not everything in life is important, this is why printed sticky notes are sometimes used to make a note of the less important things... think of it as &#39;freeing&#39; up space in your memory for the more important memories.</p>

<p>What triggers our memories? There can be a number of things that trigger our memories, and once these memories are triggered they can then set off a very strong recollection of past events and experiences. A memory trigger can be a sound, a particular scent, or something that is just written down (hence why printed sticky notes are often used).</p>

<p>Sometimes when you remember things the vision of that memory can be so strong that you feel the same feelings you felt when the memory was born. For example if someone has done something nice for you in the past, that &#39;kind&#39; memory of them will stay with you, and each time you see them that &#39;happy/kind&#39; feeling will occur again and again.</p>

<p>Printed sticky notes are also a popular promotional item to have, as every time someone remembers the note, they remember the company name, logo or promotional message too.</p>

<p>If you want to see our range of printed sticky notes that will get your brand name remembered, give us a call today!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes-are-a-memory-in-your-pocket</link>
      <pubDate>Mon, 28 Nov 2011 15:22:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Giveaways Perfect for Clients That Are Always Running Late]]></title>
      <description><![CDATA[<p>Clocks and Watches are <strong>branded giveaways</strong> that we all use and look at regularly every day and would, therefore, present good value for brand awareness. A custom clock is also a great gift or useful item at a place of work, as can you imagine how many times your message or logo would be viewed on any personalised wall clocks at busy offices or retail premisses.</p>

<p>Our lives are usually run by time, there is a certain time we have to get up, be at work, be in a meeting, even a certain time dinner is expected on the table. It&#39;s hard to imagine a world without a clock or a watch. The clock has been around for many years and it is said to be one of the oldest human inventions. Clocks measure intervals of time, and in some cases, they enable us to determine what day, month and year it is.</p>

<p>Watches weren&#39;t invented until many years later and evolved from portable spring-driven clocks, which were first around in the 15th century.</p>

<p>However, when the first watches were invented they weren&#39;t traditionally worn on the wrist (like many are today). Watches or &#39;clock watches&#39; as they were more commonly known as were some of the first-ever watches to be invented. Worn around the neck or fastened to clothing. Theses watches were not quite as big as clocks but weren&#39;t as small as the watches we use today (which is probably why they weren&#39;t worn on the wrist).</p>

<p>These watches only had an hour hand, so there was no precision of the second hand. Saying that, precision was not what these watches were made for, they were mainly used as jewellery to complement an outfit rather than tell the time. Then in the 17th century, pocket watches came into fashion. As men preferred to have their watch in their pocket rather than have them as a pendant.</p>

<p>To fit into pockets, the watch shape and size had to be changed. These watches were flattered and rounded to remove any sharp edges, to avoid the user cutting themselves when pulling the watch out of their pocket.</p>

<p>Over the years the watch evolved even more, becoming more and more accurate.</p>

<p>However, people didn&#39;t start wearing watches on their wrists until the late &#39;60s. The popularity of the wristwatch took the nation by storm. Watches and clocks are now even becoming the main choice for companies to print their logo onto and hand out as branded giveaways.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-giveaways-that-are-perfect-for-clients-that-are-always-running-late</link>
      <pubDate>Tue, 22 Nov 2011 11:44:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Latest Promotional Tech Gifts For Smartphones]]></title>
      <description><![CDATA[<p>Many companies use a secret tactic when promoting their business, to help get their brand name out there and to assist people in remember who they are! We&#39;re going to let you in on the big secret... it&#39;s promotional gifts (&ldquo;shccchhh!&rdquo;)</p>

<p>Promotional gifts have been used for many years by big and small companies. This is because it was soon realised that people using promotional gifts from a company on a regular basis, tended to remember the company name more. Not only did the recipient of the gift remember the company, but others who saw them using their promotional gifts also started to recognise the company brand too. There is no right or wrong decision, when you choose your promotional gifts, but if you choose when, where and who you hand them out to, could increase public interest.</p>

<p>For example if you were to hand out promotional cooking items at a cookery event, the public interest would be increased; compared to if you handed out the same promotional gifts at a motor sport event. With Christmas around the corner, many companies take this opportunity to invest in their promotional gifts, so they can hand them out as &#39;Christmas presents&#39; from the company.</p>

<p>As many people will be receiving or buying a new smart phone from or for someone this year, companies can play on this in there promotional campaigns. For example handing out smart phone accessories as their promotional gifts. This will increase the interest of customers, as it saves them having to buy an accessory when they do get their new smart phones.</p>

<p>The smart phone... It&rsquo;s a scary thought but most people today rely on their mobile phones to carry out even the simplest of tasks. But can they blame us? The mobile phone has made everything so much quicker and easier; such as catching up with friends, sharing memories, checking the weather and news, even reminding us of things we need to do. There is not a day or possibly even an hour that goes by where we all don&rsquo;t check our mobile phone for messages, reminders and social network updates.</p>

<p>You could say many people are slightly addicted to their mobile phones, sad but true. Smart phones in particular are said to ease the stress from our lives, with new clever &#39;Apps&#39; being developed every day. Recently we&rsquo;ve see the development of the iphone 4, which even talks back to the user and recognizes their name... Oh how technology has advanced! It&#39;s no wonder the smart phone is on the top of everyone Christmas list this year.</p>

<p>If your company wants to take advantage of promotional smart phone accessories, give us a call today, where our friendly advisor can help you choose the perfect promotional gift this Christmas.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-gifts-for-smart-phones</link>
      <pubDate>Mon, 21 Nov 2011 12:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Do Not Underestimate The Power Of The Simple Promotional Pens]]></title>
      <description><![CDATA[<p>In the good old days, all we needed was a promotional pen and some paper to carry out our daily work, but as technology has advanced, it seems the way we work has too.</p>

<p>Instead of picking up a pen and writing on some paper, laptops and mobile phones are now used to make notes, write essays and catch up with our friends. However, what happens when the technology we rely on crashes, or even worse breaks completely&hellip; it&rsquo;ll be hello good old promotional pen and paper.</p>

<h2 style="text-align:center">BiC Style Ballpens</h2>

<p style="text-align:center">[191868]</p>

<h2>Why Are Promotional Pens So Important For Your Brand?</h2>

<p>However, we must ask ourselves, is living in a world where technology such as the iPad, laptop computers and mobile phones, have taken over, making the promotional pen more and more redundant? The answer is simple&hellip; no; we shouldn&rsquo;t underestimate impact promotional pens actually have on our lives! Unlike all these &#39;high-tech&#39; gadgets, (we now couldn&rsquo;t possibly live without), promotional pens are highly affordable. This means you can have a number of promotional pens to promote your business, which will maximise brand exposure and provide the best opportunity for continuous advertising.</p>

<p>Having promotional pens as part of your promotional campaign will not only save the company money with its affordable price, but it could also save your potential customers money too. With money being tight this year for pretty much everyone, handing out <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pens</a> at promotional events, fairs and shows, means the general public won&rsquo;t have to spend their hard-earned cash on stationery, and thus they will&nbsp;be reminded of this whenever the promotional pen is used. It&rsquo;s not like in the &lsquo;old days&rsquo; when all promotional pens looked the same.</p>

<h2 style="text-align:center">Contour Ballpens</h2>

<p style="text-align:center">[194307]</p>

<p>In everyday life, pens are needed and used more than you may realise. Think about it, they are on desks at work, clipped onto conference folders, tucked behind ears and even some laptop bags have pens tucked away in them.</p>

<p>The more common places you&rsquo;ll find promotional pens are at schools, universities or in the office. You may even find a strategically placed promotional pen at the reception of a workplace, as this will ensure every visitor sees the company logo when filling out&nbsp;forms.</p>

<p>If you&#39;re looking for the right promotional pen then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens</a>&nbsp;page on our website - we&#39;re sure you&#39;ll find the perfect pen!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/do-not-underestimate-the-power-of-the-simple-promotional-pens</link>
      <pubDate>Thu, 17 Nov 2011 13:39:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/45b58e4e1cd016ef4b31c0421043bb815624b258.jpeg" type="image/jpeg" length="694038"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise to Add Some Inspiration to Your Marketing]]></title>
      <description><![CDATA[<p>Here at Total Merchandise we have a number of inspiring ideas for your custom merchandise, as we know, that sometimes it can be challenging to think up new and inspiring ideas all on your own.</p>

<p>Custom merchandise is really just promotional merchandise that has been customised to suit a specific target market to make it more appealing to them. For example, promotional sports bottles would be considered custom merchandise for people who are into their exercise and promotional chocolate would be more customised for those who are not.</p>

<p>Finding the right custom merchandise for a business can be a tricky one, as there are so many options to choose from. If you&#39;re stuck for ideas don&#39;t panic, Total Merchandise are here to help.</p>

<p>Promotional USB memory sticks: These can be a fantastic form of custom merchandise (if you know your target market and work with computers) as it will be useful to clients and will promote your company at the same time.</p>

<p>Promotional catering items: Catering items such as a promotional wooden spoon or a promotional pastry brush, would be perfect custom merchandise if your target market work within the catering industry.</p>

<p>These are just two of the vast number of custom merchandise you can have for your company. Some of the best custom merchandise ideas range from the obvious, to completely &#39;out of the box&#39;.</p>

<p>&#39;Out of the box&#39; custom merchandise is usually the most striking, and should become the main focus point for passers by at promotional events or shows. This is very handy as at a promotional event there is usually many company&#39;s handing out promotional merchandise, the more yours stands out the better.</p>

<p>Some companies however choose to have custom merchandise that is focussed on the kind of work it does, for example, a sweet shop many offer personalised sweets or chocolate to customers. When we say &#39;obvious custom merchandise&#39;, we basically mean promotional items that many different people will use on a very regular basis.</p>

<p>Using obvious custom merchandise is a great way to get the company brand seen by more people, more often. A good way to get ideas for your custom merchandise is to hand out a questionnaire to your current customers, asking what things they like, and possibly even what products they would like to try out from the company. This should then give you a rough idea as to what sort of custom merchandise will be beneficial to the company.You could even use social media polls for this (Facebook and Twitter etc).</p>

<p>If you&#39;re stuck for inspiration for you promotional campaign, give us a call today, where our friendly advisers will be on hand to help with any quires or questions.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/inspiring-ideas-for-custom-merchandise</link>
      <pubDate>Wed, 16 Nov 2011 10:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items Your Rivals Wouldn't Have Thought Of]]></title>
      <description><![CDATA[<p>Some businesses (including Total Merchandise) insist on being what&#39;s called &#39;first to market&#39; with new and innovative products and ideas. Put simply, we like to think up ideas and introduce them before anybody else. For us, it shows our clients that we are constantly thinking about the &#39;next big thing&#39; and of course, it means our clients can also be first to market with forms of promotional merchandise that other suppliers haven&#39;t even heard of, let alone considered yet!</p>

<p>Items this year have included &#39;promotional bananas&#39;. Seriously. Have you seen those anywhere else? A company logo can be put onto a fresh banana skin. Tell us that&#39;s not cool!</p>

<p>Whatever the product you choose, it&#39;s a case of making the biggest impact as possible. That doesn&#39;t mean necessarily that big bucks = big impact. In fact, sometimes the simplest items are the best. The promotional items that work the best are items that are reactive to something that has happened in current affairs...i.e. a promotional campaign that quite obviously couldn&#39;t have been pre-conceived. i.e. planning for Chistmas wouldn&#39;t be in scope, but maybe having some promotional shovels of winter hats ready for the moment the snows hit the UK again could.</p>

<p>As always, we have a VERY talented crew of telesales girls who can help with any advice of whta&#39;s new and what&#39;s cool at the moment. Be first to market in your industry and your clients will tghink of you as a leader, not a follower within your industry...</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-your-rivals-won%27t-have-thought-of</link>
      <pubDate>Mon, 14 Nov 2011 11:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Enjoy Your First Cuppa Tea in The Morning with Branded Mugs]]></title>
      <description><![CDATA[<p>What&rsquo;s the first thing you think of when we say promotional mugs? If you&rsquo;re like us here at Total Merchandise the first thing we think of is a nice cuppa tea (or coffee, depending on the day).</p>

<p>You really can&rsquo;t beat that first cuppa in the morning, it always seems to re-energise and brighten up the day. How long does it take you to drink a cuppa? If you think about it, a cup of tea or coffee can be sitting on the desk for up to an hour on a busy day, before we get round to drinking it.</p>

<p>Not sure about you, but a cold cuppa tea or coffee isn&rsquo;t the best thing for the old taste buds. To get around this many people in the office bring in their own travel mugs, which often keep their beverage warm a lot longer than the average teacup. Think of the promotion!</p>

<p style="text-align:center">[196418]</p>

<h2>Branded Mugs Are A Great Marketing Tool For Your Business</h2>

<p>As with many things people own, pick up or buy, promotional mugs offer a fantastic platform to promote anything you want.&nbsp;From business logos to funny messages&nbsp;to images of a loved one.</p>

<p style="text-align:center">[193129]</p>

<p>As we&rsquo;ve said before, a busy day at the office could see those promotional mugs sitting on desks for hours, waiting for those few spare moments someone has to drink its continence. All the time that the promotional mugs are sitting on someone&rsquo;s desk at work or home, their showing off whatever you decided to promote on the mug. This could offer you hours of promotion with little expense!</p>

<p>Taking promotional mugs home? If you think of promotional mugs as promotional giveaways that people can put in their homes to make it look nice, then the design on the front of them needs to be on top form. When you think of the mugs people buy for their homes, it&rsquo;s more often than not, people buy mugs to match the look they want to achieve in their home.</p>

<p>For example, if they have a lovely purple kitchen&nbsp;then, of course, they will want lovely purple mugs to match it. Many companies take advantage of surveys and questionnaires to find out a bit more about their target market, to get to know what their clientele like and dislike, and then invest and design their promotional items accordingly. This then grabs more attention from their target market and so increases the company&rsquo;s brand awareness.</p>

<p>Keep it relevant! If a business is relevant to coffee, try handing out the promotional mugs by calling them &lsquo;coffee mugs&rsquo;. Even though really, they can put whatever beverage into the promotional mug they like,&nbsp;but coffee is more relevant to the business. The more relevant you can make a promotional item to the business, the better, as there is a better chance people will remember your&nbsp;company.</p>

<p style="text-align:center">[7011219]</p>

<p>Next time you pour your cuppa, add milk and two sugars... just think of the careful thought and consideration that has gone into the creation of that promotional mug!</p>

<p>If you&#39;re looking for the perfect promotional mug then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs and bottles</a> section on our website - we&#39;re sure you&#39;ll find what you&#39;re looking for! Don&#39;t forget to fill out the form to receive a rapid quote.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tea,-milk,-and-promotional-mugs</link>
      <pubDate>Fri, 11 Nov 2011 14:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/81dd6f11525e8c32750927f3e6c4ad12a757056f.jpeg" type="image/jpeg" length="636766"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise Helps The Small Guy Compete With The Big]]></title>
      <description><![CDATA[<p>Years ago, I remember a conversation with a major UK bank that was had at near &#39;Board&#39; level. The bank was concerned because they were, what they considered to be a &#39;tanker&#39; in the English channel. The problem was, that when a tanker wanted to manoverve it takes a lot longer than say a speedboat. And so far as that bank was concerned, there were plenty of speed boats out there!</p>

<p>Ok, if our analogies haven&#39;t confused you already, the point we&#39;re trying to make here is that sometimes, the little guy in business has the advantage and the big guys know this. Take our branded merchandise for example. By being a smaller company, the chances are that you, the business owner, know plenty of your clients personally? What&#39;s more, you know what will work when it comes to corporate giveaways, and what wouldn&#39;t. Bigger multi nationals however sometimes rely on a person in a remote location to make a decision affecting their whole network without actually seeing the consequences of their actions.</p>

<p>Branded merchandise can be as simple as a logo imprinted ballpoint pen, or a USB drive, etc. But it can be clever and incorporate a theme. The smaller guys can react to a trend of a news or publicity item quickly. The big guys rarely can. Why? The big guys need &#39;sign off&#39; from their supply chain. The boss has to ask his or her boss. They have to speak with &#39;procurement&#39;. They talk to finance. Finance has to weigh up the risks and costs and then pass their decision back down the line again.</p>

<p>So you see, being one&#39;s own boss is often a major advantage when competing against the big guys in business. And of course, regardless of your size, stature or nature of business, all clients get the VIP treatment here at TM anyway!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-helps-the-small-guy-compete-with-the-big</link>
      <pubDate>Mon, 07 Nov 2011 14:29:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[2012 Promotional Merchandise predictions]]></title>
      <description><![CDATA[<p>The end of the year is nye. It&#39;s the end of next month! Thereafter we go into a new year with fresh hopes for all things personal, work and health-related. It&#39;s, therefore, a good opportunity to start pondering here at Total Merchandise what product innovations may be coming along in 2012.</p>

<p>Something that became quite apparent in not just 2011 but 2010 and the years before that, is the size of technology. USB pens have gotten smaller and smaller. The chips inside the USBs have, as well as getting smaller, been upgraded to actually hold more memory. 2011 saw our first 64Gb USB&#39;s and in 2012 we expect to see 128Gb + drives in even more innovative shapes and sizes!</p>

<p>Other products that stood out in 2011 which we expect to see expanded upon in 2012 are &#39;light related&#39; products. We&#39;ve brought you flashing ice cubes, flashing toothbrushes and small LED torches with logos in the beam. We expect to see an expansion of these types of products in the next 12 months.</p>

<p>Our final prediction relates to colour co-ordinated products. We&#39;ve been finding that more and more clients are looking for promotional merchandise not so much for their price or functionality, but for their ability to match other forms of promotional merchandise or even non-corporate gifts. Examples include silicon covers for iPads and iPhones.</p>

<p>If you want to be one of the first to give away some clever niche and totally up to date promotional merchandise, just contact us for a free quotation and advice!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/2012-promotional-merchandise-predictions</link>
      <pubDate>Wed, 02 Nov 2011 12:12:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Some Inspiring ideas for Your Promotional Merchandise]]></title>
      <description><![CDATA[<p><strong>Branded merchandise</strong> has been used in promotional campaigns, by companies all over the world to try and increase their brand awareness. Promotional campaigns have been going on for many years, and over and over again we see companies using the same branded merchandise, with just a different logo on. This can become very boring for the consumer, as once they have one promotional pen they seem to have them all.</p>

<p>To try and get the excitement back into branded merchandise, companies have come up with all sorts of ideas. One of which is to invest in branded merchandise that is a bit different, as this can create an exciting vibe around the new giveaway, whilst also grabbing more attention from passersby.</p>

<p>For example, Christmas baubles printed with a company logo on are different, and in keeping with the seasonal demands. They could also be something your competitor may have not thought about branding. Different, and inspiring branded merchandise will kick start your advertising campaign off in the right direction and get your branding noticed above the rest.</p>

<p>With Christmas just around the corner, we wanted to find out a bit more about the Christmas tradition. For example, why we decorate our Christmas trees, and why we use Christmas trees in the first place. There are many theories as to why we use Christmas trees, and where the idea first came from. One of which is that Christmas trees have been a strong growing tradition since the 15th century.</p>

<p>The first documented uses of Christmas trees were in Estonia. A tree was put up for their holidays, and the last night of the celebrations leading up to the holidays, the tree was taken to the Town Hall Square, where members of a brotherhood danced around it. Legend has it that Martin Luther began the tradition of decorating the trees to celebrate Christmas.</p>

<p>Now-a-days, baubles are one of the most popular decorations. However in the early days baubles hadn&rsquo;t been invented yet, so apples, white candy canes, and pastries in the shape of stars, hearts and flowers were used to decorate the trees instead. The only problem with using food to decorate the tree is that it can&rsquo;t be used for the entire holiday, as the food would mould and start to produce an unwelcoming odour.</p>

<p>At least with Inflatable Christmas Baubles they can stay on the tree as long as you want, showing off your brand the entire holiday season.</p>

<p>For more inspiring ideas for your branded merchandise, don&rsquo;t hesitate to give us a call, where our friendly advisors with be there to help.</p>

<p>References &bull; en.wikipedia.org/wiki/Christmas_tree</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/inspiring-ideas-for-your-branded-merchandise</link>
      <pubDate>Mon, 31 Oct 2011 15:21:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Delicious Cake in a Promotional Mug Recipes]]></title>
      <description><![CDATA[<p>In previous articles, we have discussed the usefulness of promotional mugs at home, work and the advertising advantages they hold for many companies.</p>

<p>However, we&rsquo;ve recently been introduced to another advantage -&nbsp;cake <em>in</em> a mug. Cake in a mug&nbsp;is a quick simple solution to making a cake if you have that craving for something chocolaty, tasty, and warm, but don&rsquo;t have the time to bake something.</p>

<h2>How Do You Make A Cake In A Mug?</h2>

<p>All you need are the following ingredients, a microwave, and a promotional mug.</p>

<p>There are a number of different recipes for cake in a mug,&nbsp;here are a few to try out:</p>

<h2>Recipe 1 - Hot Cocoa Chocolate Cake</h2>

<ul>
	<li>9 Tbsp. hot chocolate powder mix</li>
	<li>4 Tbsp. self raising flour</li>
	<li>1 egg</li>
	<li>3 Tbsp. oil</li>
</ul>

<h2>Recipe 2 - Chocolate Cake</h2>

<ul>
	<li>4 Tbsp. cake flour</li>
	<li>4 Tbsp. granulated sugar</li>
	<li>2 Tbsp. cocoa</li>
	<li>1 egg</li>
	<li>3 Tbsp. milk (any kind)</li>
	<li>3 Tbsp. oil (any kind but peanut)</li>
	<li>Splash in a little vanilla</li>
</ul>

<p>Once you&rsquo;ve added the ingredients and mixed well, all you then need to do is pop it into the microwave for about three minutes (times may vary)... And voila!</p>

<h2>What Other Uses Does A Promotional Mug Have?</h2>

<p>Now we have found this revelation, we wanted to see what else a promotional mug could be used for.&nbsp;The obvious use that a promotional mug holds is that it can be used for keeping drinks warm, and our insulated travel mugs are perfect for this.</p>

<p>Available in a range of colours to suit any campaign, these branded travel mugs comprise a double-plastic wall, open-shut lid, and a thumb-rest handle. Printed with your custom design to the front of the mug for maximum exposure wherever it is used.</p>

<p style="text-align:center">[182625]</p>

<p>Additionally, promotional mugs can also be used in cooking&nbsp;as a measuring instrument for liquids and powders. Our any colour mugs, pictured below, are ideal for use in the kitchen. Pantone matched and printed with your company logo these 330ml mugs are sure to draw attention to your brand.</p>

<p style="text-align:center">[181322]</p>

<p>In the 19th century,&nbsp;people used to use mugs to assist them in a wet shave&nbsp;as hot water from the tap was not a&nbsp;common feature in households. They would boil the water in a pan over the stove and pour it into the mug - we&rsquo;re uncertain as to whether it was a promotional mug or not, but all the same. This was one way to provide a hot lather for a nice clean shave.</p>

<p>Personalise these promotional mugs with your customers&#39; names for a completely bespoke finish, plus no one will get confused as to which mug is whose.</p>

<p style="text-align:center">[198825]</p>

<p>Jumping forward to today, we often see promotional mugs in shop windows, used for display purposes. In this sense, the promotional mug is never used to place liquids in, but only to hang on &lsquo;mug trees&rsquo; to look pretty in the shop window, as an attempt to draw in the customers from the streets.</p>

<p>Perfect for displays are these branded stacking mugs, printed with your company artwork in up to full colour for an eye-catching showcase. Option to Pantone match the outside of the mug is also available for a unique design.</p>

<p style="text-align:center">[193574]</p>

<p>Who knew there were so many uses for promotional mugs?!</p>

<p>So, if you&#39;re looking for promotional mugs for multiple uses take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs</a> for some inspiration!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/cake-in-a-promotional-mug-recipes</link>
      <pubDate>Wed, 26 Oct 2011 17:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/059991438133309074b97783550b96167a98b678.jpeg" type="image/jpeg" length="472783"/>
    </item>
    <item>
      <title><![CDATA[What Would We Do Without The Handy Promotional Bottle Opener?]]></title>
      <description><![CDATA[<p>There are many promotional items available on today&rsquo;s market (as you may already know), but there is one that seems to stand out and is becoming more and more popular for many hotels, bars, restaurants and businesses that sell or use bottled beverages - the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bottle-openers">promotional bottle opener</a>.</p>

<p>Promotional items such as the promotional bottle opener are handy to have as promotional gifts at a trade show or events, as people love a freebie. The more branded giveaways&nbsp;people take from you,&nbsp;the more brand awareness it will give to all those who see it.</p>

<p style="text-align:center">[182212]</p>

<h2>The Benefits Of Using Promotional Bottle Openers In Your Giveaways</h2>

<p>A promotional bottle opener is a handy device many of us use when trying to open a bottle of our desired beverage. Without a bottle opener, many people struggle using either a knife or folk to try and wedge the caps off the tops of the bottles. In this sense bottle openers are a lot safer and can save time and money.&nbsp;</p>

<p style="text-align:center">[185175]</p>

<p>Promotional bottle openers have a number of designs, some can be wall-mounted and some can be handheld. Wall-mounted bottle openers are typically found behind bars in pubs or clubs as they often come with a tray to catch the used bottle caps, which helps keep the place tidy on a busy night.</p>

<p>However, many of us use handheld bottle openers in our own domestic environment as they can be easily hidden away in the drawer or cupboard. A common style of bottle opener is the &lsquo;churchkey&rsquo;, this is the original &ldquo;bar blade&rdquo; and can be affixed to a device which is then attached to a vertical surface (often with a tray to catch bottle tops), but it can also&nbsp;be used as a handy portable device as well.&nbsp;</p>

<p style="text-align:center">[191223]</p>

<p>There are many promotional items you can invest in for your promotional campaign. Using catering, home and living promotional items, such as the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bottle-openers">promotional bottle opener</a>,&nbsp;will enable people to use these promotional items in their homes, whilst keeping the brand name in constant view.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what-would-we-do-without-promotional-items-such-as-the-bottle-opener</link>
      <pubDate>Tue, 25 Oct 2011 13:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c441e6fbbff43e05a7c4f7b207090c418eba0d70.jpeg" type="image/jpeg" length="608942"/>
    </item>
    <item>
      <title><![CDATA[Reduced your carbon footprint with Eco Friendly promotional products]]></title>
      <description><![CDATA[<p>With the world getting more and more conscious of its carbon footprint, the popularity of eco-friendly promotional products is increasing significantly. A carbon footprint is measured by our direct emissions of CO2 from the burning of fossil fuels including domestic energy consumption and transportation (e.g. car and plane).</p>

<p>There are also indirect CO2 emissions from the whole lifecycle of products we use (so in other words the more we buy the more emissions will be caused on our behalf).</p>

<p>Many people leave a carbon foot print behind them, from everyday life, whether it&rsquo;s from driving a car to work, watching television or having the corridor light on during the night. To reduce your carbon foot print, try walking or catching public transport to work, turn off the lights and open the curtains, and try spending some time with the family without the television on.</p>

<p>At home there are a few more things you can do to help reduce your carbon foot print:</p>

<p>&bull; Turn off anything you&rsquo;re not using, i.e. television, stereos, computers, lights, as the use 10 to 40% of the power when on standby.</p>

<p>&bull; Only fill the kettle with the water you need, so you&rsquo;re not using extra electricity boiling water you don&rsquo;t need.</p>

<p>&bull; Make sure you keep your fridge and freezer doors closed, only opening them when you need them.</p>

<p>&bull; Inflate your tyres, this can improve fuel efficiency and save you money.</p>

<p>&bull; Re-use your bags when you go shopping, and avoid buying too many products that have plastic packaging.</p>

<p>&bull; Instead of driving, walk, bike or get public transport.</p>

<p>&bull; Recycle as much as you can, so consume less and re-use old products.</p>

<p>Company and businesses can also reduce their carbon footprint by applying these rules in the office or workplace. They can also use eco-friendly promotional products in any advertising campaign they undertake. Eco-friendly promotional products can include; eco friendly mouse mats to organic T-Shirts and recycled pens or environmentally friendly clocks that run on water, wind up torches or earth friendly Jute Bags....</p>

<p>Eco-friendly promotional products can be used as souvenirs and corporate gifts to promote environmental awareness and promote the company or products and services. Using eco-friendly promotional products shows that the company or business cares about the welfare of the ecosystem. This can reflect a positive impression on the customer, elevating the brand image in return.</p>

<p>Eco-Friendly promotional products are also becoming increasingly popular with the general public; so many companies are choosing to have Eco-Friendly promotional products to meet customer demands.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/reduced-your-carbon-footprint-with-eco-friendly-promotional-products</link>
      <pubDate>Fri, 21 Oct 2011 13:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Pantones, DPI and Colour Choices for Your Promotional Products]]></title>
      <description><![CDATA[<p>Back in the day, getting promotional products printed with a multi-coloured design was quite difficult. As printing methods hadn&rsquo;t really matured until 10 years or so ago, the single coloured print process was the main printing method. The single printing process only enables one, maybe two colours to be printed onto promotional products, this usually caused a problem with visual appearance if the design a client wanted contain tints and shadows as many designs and logos do nowadays. After much experimentation, the four colour printing process was taken on.</p>

<p>The original four colour printing process saw different screens which were changed for each colour that was required, which was quite expensive. But since improvements have been made with modern printing methods such as transfer printing and dye sublimation printing, it is now much cheaper to product four colour prints onto promotional products. For those of you who don&rsquo;t know, dye sublimation printing consists of transferring the print onto the product via a heat application process.</p>

<p>Transfer printing is a method of applying an image to curved or uneven surfaces. The evolution of printing methods has enabled many modern day businesses to get there promotional products printed with bright, eye-catching colours, maximising their chance of creating good brand awareness for their business. Getting the exact colour you want to be printed onto your promotional products can sometimes be difficult, as what you see on the PC screen isn&rsquo;t necessarily the actual colour that prints.</p>

<p>When preparing your artwork for your promotional products, there are a few things you need to consider; Image resolution, font selection and colour specification to ensure you get exactly what you want. If you want a quality print onto your promotional products, you need to ensure you supply a good resolution image. Generally, the higher the resolution, the better the quality for print.</p>

<p>Font selection is important; the best fonts to use are common fonts that are easily readable, usually Arial or Times New Roman. When you send over your image you want to be printed onto your promotional product, make sure you specify the exact colours you want to be used. Usually to accurately replicate your artwork printers need the pantone references. Pantone colours use a unique reference such as &lsquo;Pantone 2707 U&rsquo; to indicate the colour and finish. They can be found in any pantone reference guide.</p>

<p>To get the most out of your promotional products give us a call, our friendly advisors will be on the other end to help with any questions or uncertainties.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/pantones,-dpi-and-colour-choices-for-promotional-products-and-corporate-gifts</link>
      <pubDate>Tue, 18 Oct 2011 12:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Choosing the Right Colours for Your Promotional Items Is So Important]]></title>
      <description><![CDATA[<p>The colours of promotional gifts are often overlooked, as many people, companies and businesses are usually confused as to which promotional gifts to choose, let alone the colour.</p>

<p>However once you&rsquo;ve finally decided which promotional gifts are right for your company, you really do need to consider the colour, as colour can affect the way the promotional gifts are perceived a great deal. Why colours affect the way promotional gifts are perceived?</p>

<p>Each individual colour has a different effect on our emotions, (strange to think, but true). For example:</p>

<ul>
	<li>Red is associated with energy, strength, power and determination and also passion and love (perfect for a Valentine&rsquo;s Day card).</li>
	<li>Orange represents, enthusiasm, happiness, creativity and encouragement (perfect for a design company).</li>
	<li>Blue symbolizes trust, loyalty, confidence, intelligence and truth (perfect for health associated businesses).</li>
	<li>White is said to represent purity and considered to be the colour of perfection (perfect for top-end technology companies).</li>
</ul>

<p>These are just a few of the many colour optional available on the colour wheel, but as you can see, whatever colour you choose for your promotional gifts will give off a certain message about your company. To choose the perfect colours for your companies promotional gifts, consider what the company stands for and how you want people to perceive the company and its products or services.</p>

<p>To grab someone&rsquo;s attention, red may be the best colour to use, followed by green, however, red many not suit your company&rsquo;s personality. In aromatherapy, for example, the aim is to relax the customer, giving them a tranquil experience. With this in mind, the colour red would not suit this company, but white or a light blue would.</p>

<p>Whatever colours you decide to fit your company best, you need to remember that, when you&rsquo;re handing out promotional gifts you are trying to communicate with potential clients to bring in more business. If your communicating through a written message colour can still be used, but make sure you consider the contrast of colours. Some contrasts are more visible than others, like black on yellow.</p>

<p>If there is a message you want to communicate to the public, make sure you use legible colours in the text, as there is no point having an important message that no one can read.</p>

<p>Many promotional gifts can be customised in terms of colour and the message you want on them, so ensure you look into all the different kinds of promotional gifts available before you commit fully. This should certify you have the perfect promotional gifts for your advertising campaign.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-choosing-the-right-colours-is-so-important-for-your-promotional-gifts</link>
      <pubDate>Mon, 17 Oct 2011 14:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Importance of Branded Giveaways]]></title>
      <description><![CDATA[<p>There are many suggestions as to how to run a successful branding campaign. One helpful suggestion is to head out to trade shows with branded giveaways. Every year, thousands of businesses come together in convention venues and arenas to show off their new products, talk to potential customers, and try to expand their customer base.</p>

<p>To ensure you have a successful trade show experience, you can create a visually appealing trade show booth, make sure you have a central location on the floor (so people have to walk by your stall), and have outgoing company representatives with positive attitudes. All these factors will enhance your trade show presentation; however, you must not forget the vital factor that is, trade show giveaways (branded giveaways).</p>

<p>Branded giveaways play an important part in trade shows as they give the attendees of the event a tangible reminder to bring home the memory of your company (in the form of a gift). This is vital as you need to remember those same people will be passing by other stalls, with companies possibly selling similar products, so branded giveaways are a way of helping the customer recall who you are and what you do. If you&rsquo;re lucky the other similar companies to you at the event, won&rsquo;t have branded giveaways so you will be the only company in the forefront of that clients mind on their way home.</p>

<p>When choosing which branded giveaways to invest in, be sure to choose promotional items that are going to position your brand in the best light. To find these &lsquo;best&rsquo; promotional items, you can consider three important categories; appeal, functionality and relevance. To make your branded giveaways appealing closely relies on visual appearance.</p>

<p>People are drawn to bright colours, large sizes, and interesting shapes and so promotional items that fall into one or two of these categories should give you a better chance of attracting people to your trade show booth.</p>

<p>Once you have your attractive branded giveaways, you must then fulfil the functionality criteria. If your branded giveaways hold weight in the functionality criteria they are more likely to be valued more by customers, and so used in the future rather than become a throwaway promotional item.</p>

<p>When it comes to the relevance criteria, make sure you branded giveaway relates to your brand in some way. This will help people recall who you are and what you do. A relevant example; a sports brand may hand out a promotional football as their branded giveaway, as they too sell footballs themselves. This is a good way to promote their brand and a product at the same time.</p>

<p>With any branded giveaway, if you just use your instinct and common sense you shouldn&rsquo;t go far wrong when it comes to the final selection.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-importance-of-branded-giveaways</link>
      <pubDate>Thu, 13 Oct 2011 13:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional USBs As You Would Never Have Seen Them Before]]></title>
      <description><![CDATA[<p>There is a number of different printed USB&rsquo;s in today&rsquo;s competitive market; it&rsquo;s hard to know what printed USB&rsquo;s you need. You may need printed USB&rsquo;s which have more memory; however you may only need printed USB&rsquo;s with little storage capacity if you just have small files to save.</p>

<p>If you don&rsquo;t need much memory space, you can save money, as printed USB&rsquo;s with a lower storage capacity tend to be a lot cheaper. When you think of printed USB&rsquo;s you probably think of the tiny little portable devices that you carry around to save files onto, however USB stands for &lsquo;Universal Serial Bus&rsquo; and it is a serial bus standard to interface devices. Which in simple terms means it can be any device that connects to your computer via a USB port.</p>

<p>The USB was originally designed for computers, but its popularity has prompted it to also become commonplace on video game consoles, PDAs, portable DVD and media players, mobile phones; and even devices such as televisions, home stereo equipment (e.g., digital audio players), car stereos and portable memory devices (printed USB&rsquo;s).</p>

<p>Different types of USB&rsquo;s devices include; Backup drives Camera CD Drive Game Device Hard Drive Hub Mouse Printers Scanners speakers Backup drives are simply just very large memory USB&rsquo;s, they are fantastic if you want to transfer large files easily between two computers.</p>

<p>Backup Drives are also useful as a fast backup solution. USB Cameras (usually digital) allow you to transfer image files from your camera to your computer easily. A USB CD Drive is a great solution for users who wish to add an additional drive or a CD-RW drive to the computer or a laptop. USB CD drives are generally easy to connect through Windows.</p>

<p>As the gaming world has evolved, a USB device such as a USB joystick or racing wheel has arisen. These devices allow for fast response times and allow games to feel involved with the game more. Hard Drives are like CD Drives and Backup drives, except with a USB hard drive, you have the ease of connecting the drive to different computers as well as the ability to connect and disconnect the drive while it is on.</p>

<p>A Hub USB is a USB device you need when one or two USB devices are connected to the computed. The hub allows up to 127 different devices to connect to it. Even a mouse matt is a USB device as it connects to the computer via a USB port and allows the user to navigate around the computer easily.</p>

<p>When purchasing printed USB&rsquo;s for saving files, you need to make sure they are compatible with your computer. Most printed USB&rsquo;s tell you on the packet what computers they are compatible with, and can also be re-written to be compatible with your computer if not already.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usbs-as-you-will-never-have-seen-them-before</link>
      <pubDate>Wed, 12 Oct 2011 12:30:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Which Promotional Keyrings Are Best For You?]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">Promotional keyrings</a> are a common giveaway at promotional events. The purpose of promotional key rings is to handout to clients, customers and any other person that may interested in their business. Giving out promotional gifts such as promotional key rings is purposely done for the simple reason of complimenting the company&rsquo;s products or services.</p>

<p>The action of giving a gift in itself also promotes a sense of good will from a company.</p>

<p>A promotional gift can be given out as corporate gift or as a promotional item. The giving of corporate gifts is no different to the giving of promotional items, other than the fact that corporate gifts are given to people who already know about the company, where as promotional gifts are handed out to people that may not know about the company.</p>

<p>Using promotional key rings as a promotional tool can bring a company&rsquo;s name and logo out in the market place. With today&rsquo;s high competition, getting a company&rsquo;s name out there is essential, especially if you have a lot of competitors. Finding a promotional key ring is easy; the hard part is finding a suitable promotional key ring that represents a company well.</p>

<p>The most important thing to consider when buying promotional key rings or any promotional item is budget. A promotional key ring doesn&rsquo;t need to be expensive to be appreciated. The choice of promotional key ring can be based upon the company name or services it offers, to promote the company and benefit the client. For example a promotional key ring that has a bottle opener attached to it would benefit a company who is promoting a new drink that comes in a glass bottle.</p>

<p>A promotional key ring with a bottle opener attached, in this instance would also benefit the customer by them being able to open the new drink bottle. If a promotional item is given in response to a need the promotional item is highly regarded and well remembered.</p>

<p>Customers can show their dedication and support to the company by making use of the promotional items you hand out that bears the company&rsquo;s name. Promotional key rings come in many forms from plastic, to metal and even leather. Sometime you can even request a bespoke promotional key ring design that is personal to your company either in shape or in the material it is made with.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/which-promotional-key-rings-are-best-for-you</link>
      <pubDate>Mon, 10 Oct 2011 15:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Every Smart Phone Needs Some Form of Promotional Products]]></title>
      <description><![CDATA[<p>Mobile phones and promotional products have come a long way since the inventions of the first mobile phones in 1973. Now, it&rsquo;s hard to imagine&nbsp;a phone without a camera or internet access or even a promotional product that isn&rsquo;t technology inspired.</p>

<p>As mobile phones have evolved and smartphones have become more and more popular over the past few years, there have been a few developments in the creation of promotional products. Promotional products need to be up to date and in trend, to make them desirable. The more desirable your promotional products are, the greater the chance of the general public picking them up and spreading the word about your brand, there is.</p>

<p>Since the popularity of the smartphone has increased, promotional products such as promotional iStands, promotional iPad silicon covers, iPhone silicon covers, promotional iPhone 4 Solar Battery Power Pack, and the ever so popular &lsquo;Smartphone holder stress armchair&rsquo; have come onto the market. All these promotional products have been created with a smartphone, of some sort, in mind.</p>

<p>The invention of smartphones has opened up a whole new way to promote a company or business. The benefit of having internet access on the go enables companies to answer important supplier and client emails straightway; you even have the option to promote your business on various social media sites all day long. Advertising a business or company as much as you can on various different mediums is a great strategy in any promotional campaign.</p>

<p>Good promotional campaigns need to make potential customers feel like they are the most important people in the world to your business. To create this feeling with customers some companies head out to promotional events and personally hand out promotional products.</p>

<p>Usually, if people see a face behind the company they are able to connect more with it. If a good friendly connection is made between the company representative and the customer there is a much better chance you will receive business from them and people they know in the future. There are a number of different promotional products to choose from at Total Merchandise, if you have limited space, consider smaller promotional items.</p>

<p>Promotional products don&rsquo;t have to be extravagant; many people just love a freebie and are not really concerned with what it is. However, try to relate the promotional products to the company as this will enable the customer to recall who you are and what you do more easily.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/every-smart-phone-needs-some-form-of-promotional-products</link>
      <pubDate>Fri, 07 Oct 2011 11:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Trick or Treat, Custom Merchandise]]></title>
      <description><![CDATA[<p>You may not be aware but custom merchandise can be created to suit any type of person? Maybe you did know, but also did you know, custom merchandise can be made to suit a certain upcoming event or holiday too?</p>

<p>For those of you who don&rsquo;t know, custom merchandise tends to be much more desirable than non customised merchandise. The reasoning behind this is people like what&rsquo;s new and &lsquo;in trend&rsquo;, for example you wouldn&rsquo;t see Halloween items on the shelves near Valentine&rsquo;s Day.</p>

<p>So if you keep your promotional merchandise in keeping with what the public desire at a certain time of year, then their more likely to pick up the promotional items you offer them. An example of the type of custom merchandise handed out at this time of year would be promotional chocolate and sweets. Promotional sweets and chocolates are good to have as promotional merchandise at this time of year as Halloween is coming up and Christmas is just around the corner (scary but true).</p>

<p>There is a variety of promotional sweets and chocolate available. For example the fun size treat tins would make a perfect gift at a promotional event before Halloween. The content can be consumed as quickly as they like but the best thing about the fun size treat tins, in the outer casing. You can personalise the lid in full colour (brand it with your logo), and then consumer can then keep the tins as&lsquo;keep sake&rsquo;, to put other things in.</p>

<p>We all use old sweet tins or boxes to place odd bits and bobs in and these tins would make a great earring tin. Whilst on Halloween we have one night to eat as much sweets and chocolate as we like, there is also December to consider. December doesn&rsquo;t just offer us one night to eat chocolate and sweets, but a whole month with advent colanders.</p>

<p>Promotional advent calendars are the perfect way to show off your company logo every day of the month. Filled with 24 delicious chocolates... who can resist. You can also use promotional calendars to count down to other important dates, such as a product launch date. I&rsquo;m sure you will be able to find something to count down to, if it involves chocolate!</p>

<p>If you want to give someone a treat, use promotional chocolate as your trick to draw in the custom.</p>

<p>Total Merchandise has a vast range of custom merchandise, including promotional chocolates and sweets, which can be used within a promotional campaign, so give us a call today!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/trick-or-treat,-custom-merchandise</link>
      <pubDate>Tue, 04 Oct 2011 11:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Get Ready for The Looming Christmas Period with Promotional Gifts]]></title>
      <description><![CDATA[<p>Christmas is a time of year when a great deal of Promotional Merchandise around the world is either sent or ordered in readiness for the New Year and a &#39;clean slate&#39; just a week later. But now we are into October, it&#39;s really time to start thinking about your Christmas marketing campaigns.</p>

<p>Many old school businesses still consider a bottle of Scotch for loyal clients and suppliers to be the done thing. But bottles of Scotch aren&#39;t cheap, and we are in recessionary times so why not say thanks to all of your loyal clients instead and look for items with a far lower unit cost?</p>

<h2>Top 3 Promotional Products For The Christmas Season</h2>

<p>Perhaps the best of all most guaranteeing several &#39;ohs&#39; and &#39;ahhs&#39; from your clients whilst also flashing your business brand under their noses each day for a few weeks is with a chocolate advent calendar! We can print your design onto our calendars and the calendar is almost certainly going to remain on desks for at least a month. Let&#39;s face facts...what office in the UK doesn&#39;t&nbsp;have at least one choc-a-holic?!</p>

<p>Customise these tasty foil-sealed advent calendars with your own design or pick from a choice of 10 stock designs, sure to draw attention to your brand for the whole 24 days leading up to the big day!</p>

<p style="text-align:center">[197403]</p>

<p>Looking forward to the start of 2012 could see a fair few <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">promotional Christmas merchandise ideas</a> but in keeping things seasonal, a good affordable but highly useful piece of promotional merchandise must be one of our plastic ice scrapers. If you drive and live in part of the UK that doesn&#39;t see frost, you&#39;re one of the lucky ones! You should see your clients getting several months of&nbsp;use from one of these beauties!</p>

<p>Available in a choice of colours to suit any campaign and printed with your company design in up to full colour for maximum impact. Available from just 68p per unit, these practical winter giveaways can be with you from 5 working days!</p>

<p style="text-align:center">[188131]</p>

<p>Finally, it&#39;s not the size of what you give but it&#39;s the power it has and these mini printed insert baubles are no exception. Small in size but mighty in impact featuring your full color design printed to the insert, sure to draw attention to your brand for the Christmas period and many years to come.</p>

<p style="text-align:center">[196403]</p>

<p>Take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> for some inspiration - we&#39;re sure you&#39;ll find the perfect products!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-for-the-looming-christmas-period</link>
      <pubDate>Mon, 03 Oct 2011 18:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/90c6b0355043204df1991224fd8e06504fe1c187.jpeg" type="image/jpeg" length="624825"/>
    </item>
    <item>
      <title><![CDATA[Marvellous Medical Merchandise]]></title>
      <description><![CDATA[<p>Do you work in the medical or care sector? There&rsquo;s no better promotion than some of our marvellous <em>medical merchandise</em>; especially when there&rsquo;s so much to choose from! Medical merchandise comes in so many different forms, there are: pens, stress balls, first aid kits, cold and flu symptom packs, pill boxes, thermometers, logobugs and even USB sticks.</p>

<p>All of these items can be personalised with a brand name or a logo and will be perfect to sell or giveaway for promotional purposes and they will be a perfect reminder of that business.</p>

<p>USB sticks and pens are particularly good for this cause as they are used every day in all situations (the amount of pens needed in a hospital or GP surgery is ridiculous!) and they don&rsquo;t necessarily need to be used for medical reasons. USB sticks and pens are also great because everybody uses them and they can be designed to make them a piece of equipment that everyone will want to use; for example, USB sticks can be in the shape of a syringe. First aid kits and cold and flu symptoms are great because all companies need them in their office or building, even if it&rsquo;s not a medical company.</p>

<p>First aid kits are especially good as they can even be sold on to individuals for their homes and vehicles. These are particularly good for promotional purposes as they have a large surface for a brand name or logo. Thermometers and pill boxes are best for people in a medical profession or for medical companies as these are used regularly and are always needed. Both of these can also be used in homes and therefore, can be sold to individuals.</p>

<p>Logobugs are purely for promotional purposes. They are often given out at stands at shows and they are loved by everyone. They are a brilliant way of getting a brand name known as everyone will be happy to have one and wear it with pride for everyone to see. Logobugs are used by many companies for this reason. Medical logobugs have a little nurses&rsquo; hat on and more often than not, gives everyone a laugh when they see them.</p>

<p>Stress balls are used by everyone and are especially good for employees in the medical profession as it is one of the most stressful atmospheres to work in. Stress balls come in many shapes and sizes and some are perfect for the medical professions as they can be shaped as different organs, hospital beds, pills, IV drips and bones.</p>

<p>These add a little fun to what is essentially a brilliant stress combater. Medical merchandise can be used in so many different ways and everyone can have a little laugh when they first see it.</p>

<p>Although many of these products seem novelty-like, most of them are in fact, extremely useful, especially in the medical merchandise; and that&rsquo;s what makes this medical merchandise marvellous.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/marvellous-medical-merchandise</link>
      <pubDate>Fri, 30 Sep 2011 09:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Stuck on Printed Sticky Notes]]></title>
      <description><![CDATA[<p>Printed sticky notes are great for all companies. They are used in so many situations and having a brand name or logo on them acts as a fantastic reminder of a company and a brilliant promotional item. Sticky notes are used everywhere and for many different reasons.</p>

<p>They are great for making a quick note of something that needs to be remembered or for leaving a note for someone who isn&rsquo;t around at the time. They are particularly popular because of the sticky strip on the back which allows it to be stuck almost anywhere; this means that generally, the note will not get lost or be blown away. Sticky notes first came about in the form of Post-It Notes which most people have heard of.</p>

<p>Post-It Notes were first released in 1980 - after many different products that used the same sticky substance failed - and they soon became hugely popular with their bright canary colour (which was chosen by accident after the lab team used a scrap piece of yellow paper to test the sticky substance). Since then other brands have come out with similar products, although they are all regularly called Post-It Notes, regardless of whether they are from that brand or not.</p>

<p>These days, sticky notes come in so many different shapes, sizes and colours. You can pretty much get them to your exact requirements; some are proper pads &ndash; some square, some rectangular and some in unconventional shapes (circles, flowers, dolphins, for example) &ndash; some are in booklet form, some are just little slips that are good to use for marking pages in a book or folder, some even come in a little holder with a pen!</p>

<p>There are also sticky notes that come with a mini calendar or have a magnetic back to attach them to your fridge. You can even get eco-friendly sticky notes if you want to keep it green! Sticky notes are now being used in technology software also. You can put a &lsquo;sticky note&rsquo; on the desktop of your computer or laptop as a reminder for yourself.</p>

<p>However, they are boring and dull, cannot be branded and most definitely cannot be given to other people. Also, they&rsquo;re only useful if you are actually on your computer. Some people use sticky notes all the time, for everything because they are just so handy. They can often be re-used and are often stuck everywhere in a workplace &ndash; on files, on computer screens, on desks, on the walls. That&rsquo;s because they are quick, efficient and easy to use. You can&rsquo;t go wrong with a sticky note!</p>

<p>Many people don&rsquo;t like sticky notes as they can sometimes look quite messy when there are loads of them littered about and they will use a pad of paper or make notes on the computer. These are both valid and easy ways of making notes but to use a pad of paper takes a lot more effort and as said before, if you are not on a computer, you can&rsquo;t use the computer!</p>

<p>Sticky notes are so popular and they are bound to continue being popular for a long time yet &ndash; especially with all the different shapes and colours you can get them in now. They are absolutely perfect for taking notes in almost every situation and they will very rarely let you down.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/stuck-on-printed-sticky-notes</link>
      <pubDate>Fri, 30 Sep 2011 09:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Keyring's Are The Perfect Portable Marketing Tool]]></title>
      <description><![CDATA[<p>Promotional keyrings are perfect for every company and business. Almost everybody uses keyrings for their car keys, house keys, work keys, all kind of keys! They are generally always on the person and, therefore, make a perfect and constant reminder of whatever you may be promoting &ndash; whether that be your company or business or a specific product. This is why they are so great: Luke was incredibly forgetful. He would forget his wallet when going to a store; forget his glasses when going to the library to study; forget his phone when going to meet friends. Some people said he would forget his own head if it were possible.</p>

<p>His biggest problem, however, was forgetting his keys &ndash; you see, he had his house key, his car key, his back door key, the key to his bike lock, the key to his girlfriend&rsquo;s house and his work keys! Every day he had to work out what he was doing that day (and most of the time he forgot at least one task) and take the keys he needed with him. Most days he forgot his house key, which was fine if he had his back door key; unfortunately, he usually forgot that too.</p>

<p>He often had to walk home, realising that he had forgotten his bike lock key, and leave his bike behind. There were days that he would remember his keys - he would get to work on time and not have to buzz into the building and walk the walk of shame past all his colleagues laughing at him; he would remember his girlfriend&rsquo;s house key so Mr. Wibbles the cat didn&rsquo;t go hungry yet again; he would even remember his house key so he wouldn&rsquo;t have to call a friend or neighbour to come and let him in.</p>

<p>Those days didn&rsquo;t happen very often.</p>

<p>One day, his friends decided to intervene; they&rsquo;d had enough of constantly having to run around him and make excuses for his forgetfulness. They bought him a promotional keyring, from a keyring supplier and took it to his house. At first, Luke wasn&rsquo;t so sure about it; he was so stuck in his ways and told his friends that it wasn&rsquo;t necessary.</p>

<p>Luckily for Luke, his friends weren&rsquo;t going to take no for an answer &ndash; they searched his house, found all of his keys, put them on the one keyring and dropped it into Luke&rsquo;s hand. Three weeks later... Luke is incredibly forgetful. He forgets his wallet when going to a store; forgets his glasses when going to the library to study; forget his phone when going to meet friends. Some people say he would forget his own head if it were possible.</p>

<p>The one thing he doesn&rsquo;t have a problem with, however, is forgetting his keys. Luke constantly tells people about how amazing he thinks keyrings are and has since bought a funkier keyring. Everyone he meets, he shows his keyring to and tells them all about that promotional keyring company that his first (and every since) keyring came from.</p>

<p>The moral of this story, ladies and gentlemen, is that no matter how forgetful you are, a keyring could make a huge difference; <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings" title="promotional keyrings">promotional keyrings</a> are constant reminders and will be on show to other people too. That&rsquo;s one perfect portable promotion &ndash; a promotional keyring.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-keyrings-are-the-perfect-portable-promotion...and-great-for-mr-wibbles-too</link>
      <pubDate>Wed, 28 Sep 2011 18:15:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Facebook and Twitter to supply Promotional Merchandise]]></title>
      <description><![CDATA[<p>Unless you&#39;ve been hiding under a rock for the last 2 years, there is a phenomenon going on right now called Social Media. Put simply, networks of people who share information, tips, pictures, receipes and so on. The biggest of them all is of course Facebook with some statistics putting their power at accounting for 1 in 6 hits of all Internet clicks right now. Who doesn&#39;t have a Facebook account?</p>

<p>As a business, the question is &#39;how to harness the power of social media&#39;. This is where social media technology and old school Promotional Merchandise cross over. You see, having fans, followers and the such like etc on these networks is great...but how to keep them all engaged? I mean, on Total Merchandise&#39;s Twitter account alone we have nearly 7000 fans, then nearly 2000 on Facebook and then there&#39;s Tumblr, Flickr, Squidoo, 4square, You Tube etc as well!</p>

<p>By having a ready supply of branded Promotional Merchandise, you can not only engage with your fans and followers so they broadcast to their fans and followers how great you are, but you can also demonstrate that you exisit in the REAL world as well as the virtual.</p>

<p>Products that we&#39;ve given away ourselves and which we can highly recommend because of their ease of shipping, appeal and cost include promotional keyrings, promotional USBs and promotional pens. All can be dropped in and envelope and sent and of course, with your company name and logo on, it&#39;s a regular reminder to the lucky recipient of just how BIG you or your company are.</p>

<p>Try it...promotional merchandise on social media and don&#39;t say we didn&#39;t give you a great tip!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/using-facebook-and-twitter-to-supply-promotional-merchandise</link>
      <pubDate>Wed, 28 Sep 2011 10:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Brand Awareness Everyday with Branded Travel Mugs and Take Out Cups]]></title>
      <description><![CDATA[<p>Promotional travel mugs will give your customers a smile alongside giving you brand awareness. Whether it be coffee, tea, hot chocolate or maybe just some warm milk, everyone has a hot drink that will warm them up and chill them out.</p>

<h2>Save Your Customers Day With Promotional Travel Mugs</h2>

<p>There is nothing worse than being out of the office, stuck in traffic on the way to a meeting, without a nice hot mug of your favourite drink. In fact, being stuck without your favourite drink could be worse than you think, especially whilst driving! If you drink tea or coffee on a regular basis, going without can cause headaches, drowsiness, lethargy, irritability, trembling, restlessness, and reduced concentration.</p>

<p>Obviously, none of the above are great when on a long drive &ndash; or a short drive for that matter. These withdrawal effects occur because of a lack of caffeine in your system. Caffeine can be found in most hot drinks as well as in cola and energy drinks. Many people around the world drink these beverages all day, every day, without realising how much caffeine they are in-taking.</p>

<p>Everyone knows that having too much caffeine in your diet is a bad thing; it can cause a lot of permanent problems. However, when balanced properly, caffeine makes you more alert, less sleepy and there&#39;s even some research that indicates that caffeine in coffee can help prevent heart disease (although this is not a complete study)!</p>

<h2>The Evolution Of Hot Drinks And The Need For Branded Travel Mugs</h2>

<p>No-one actually knows when or where coffee originated from but the first coffee house in Britain in 1651 in Oxford. Tea, on the other hand, originated in China (there are many different legends surrounding the origin) and first came over to Britain in 1664 when Charles II&#39;s Queen, Catherine of Braganza, ordered it from the East India Company.</p>

<p>Since then, tea has been adopted as the national drink of Britain and although thousands of people drink coffee here too, it has been adopted as the national drink of America since.</p>

<p>Travel mugs, however, have only been around since the 1980s and have been highly adopted by people all over the world. Who can blame them? They ensure that your drink stays insulated and spillages are at a minimum so when you&#39;re traveling or out and about, you always have easy access to your drink. Why not make it a promotional travel mug and get your brand name out there where everyone will see?</p>

<p>Our best-selling Thermo travel mugs are ideal for taking your favourite hot drink on the go. Printed with your company branding it&#39;s sure to increase brand exposure wherever it is used.</p>

<p>[193914]</p>

<p>Another one of our best-selling promotional travel mugs, these Americano coffee mugs feature a classic take out design. With double-walled insulation to keep your drinks warm for longer. Available in a choice of 8 body colours and 7 lid colours to suit any campaign.</p>

<p>[197133]</p>

<p>These eco plant reusable coffee cups are perfect for any eco-friendly campaign. Manufactured from 100% biodegradable plant material and printed with your custom design it&#39;s sure to draw attention to your brand.</p>

<p>[196374]</p>

<p>So, if you&#39;re looking for the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mug and take out cup</a> take a look at the wide range of products we have to offer - we&#39;re sure you&#39;ll find the perfect item!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-whole-world-of-information-regarding-promotional-travel-mugs</link>
      <pubDate>Fri, 23 Sep 2011 15:47:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4ee829732e09c0689f8777ff28c9a5b4d840999c.jpeg" type="image/jpeg" length="396025"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mugs, How Do You Have Yours?]]></title>
      <description><![CDATA[<p>Promotional mugs are seen on nearly every work desk in the county, but the content within the promotional mugs always seems to be different.</p>

<p>This could be due to the environment you work in,&nbsp;for example, more tired workplaces may need that coffee boost to get through the day.&nbsp;However,&nbsp;some workplaces may prefer to drink a nice cuppa tea to warm their stomachs. The taste buds of a person can also affect the promotional mug content. As everyone&rsquo;s taste buds&nbsp;differ everyone&nbsp;has&nbsp;their&nbsp;teas and coffees differently, whether its milk two sugars or black and sugarless.</p>

<p style="text-align:center">[701231]</p>

<h2>The Different Ways Branded Mugs Can Boost Your Marketing</h2>

<p>It&rsquo;s not only the inside of the promotional mug that can differ, but the outside also can too. So many companies use promotional mugs to promote their business as it&rsquo;s a cost-effective way to advertise and keep a company at the forefront of the customer&#39;s mind, whilst they pour in their favourite beverage.</p>

<p>Promotional mugs are not only handy to hold a favourite drink, but&nbsp;they are the perfect way to get the word out about a company or business and can also encourage word of mouth advertising. Just think, if most of the general public likes to have a nice cuppa in the morning, for lunch, or in their afternoon break, just how many times the company branding&nbsp;will be seen in a day. Not only will it be seen by the user of the promotional mug, but also by their friends and colleagues too, thus acting as a gentle reminder of your company and the services it offers for future reference.</p>

<p style="text-align:center">[7011219]</p>

<p>Word of mouth advertising is simply when one person tells another about a company or service it offers.</p>

<p>If you can get people to do the talking for you in terms of advertising, then you will not only be saving money on promotion but also be advertising to people you may not usually come into contact with. The best way to gain word of mouth advertising is to head out to promotional shows, events or conferences and hand out promotional merchandise in a positive and welcoming manner.</p>

<p>You&rsquo;ll find people respond well to a friendly welcome, and they usually recommend the business or service for you without even being asked. Even if they don&rsquo;t recommend you by word of mouth, the promotional mug they take away with them will.</p>

<p style="text-align:center">[189888]</p>

<p>So grab the attention of those coffee-loving customers with the best branded mug. Just check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/mugs">promotional mugs</a> to get inspired!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs...-how-do-you-have-yours...</link>
      <pubDate>Thu, 22 Sep 2011 15:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6797d91fbf2f8642f92731d2d8a111baeef647e1.jpeg" type="image/jpeg" length="480108"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts and Personalised Giveaways for Posh people]]></title>
      <description><![CDATA[<p>We all have them, posh friends. But what to give these guys when they are clients as a <em>Corporate Gift</em>? We love our promotional mugs and printed Mouse Mats but the hoi&nbsp;polloi....they don&#39;t really get it, do they?</p>

<p>We have to cater for everybody in this world and thus, we have a range of products for &#39;posh clients&#39; too! If your client bases consist of more Jeremy&#39;s than Jason&#39;s then consider our top of the range, boxed engraved pens as a starter for six! Posh people always like a tipple so how about a nice personalised decanter? Perhaps a leather-bound notepad and wallet for meetings and conferences etc...all with your logo on of course.</p>

<p>The great thing is, that whilst unit costs of these upmarket executive gifts may be slightly more, you&#39;ll not be buying in quite such a quantity that you would with&nbsp;mousemats or mugs so for the same budget you could run a &#39;posh&#39; campaign targetted all your upmarket clients.</p>

<p>If you want to know how far your budget will stretch when catering for corporate gifts for posh people, give one of our down to earth sales girls a call and she will guide you through what you can get for your hard-earned, and we promise, they&#39;ll not be a single &#39;yar&#39; or &#39;spiffing&#39; spoken once!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-and-personalised-giveaways-for-posh-people</link>
      <pubDate>Wed, 21 Sep 2011 08:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Bags Aren't Limited to Just Printed Plastic Bags]]></title>
      <description><![CDATA[<p>When you think of promotional bags, what&#39;s the first thing that comes to mind? We asked a few people and&nbsp;they all said the common plastic carrier bag. Promotional polythene carrier bags (their more formal name)&nbsp;are one of the most popular forms of promotional bags. However, as fantastic as these promotional bags may be, they are not the only promotional bags on the market.</p>

<p>This article is intended to open up your minds to the promotional bag options and highlight the advantages of using a promotional item that is a bit different from the norm.</p>

<h2>1. Stay Cool With Promotional Cooler Bags</h2>

<p>The first example is promotional can coolers,&nbsp;these are bags designed to keep your&nbsp;beverages chilled. Our branded Tonbridge 6 can cooler bags, pictured below,&nbsp;are ideal for parties, events, pubs, restaurants, giveaways, product launches and brand projection as they keep drinks cooler for longer. All the while&nbsp;advertising your company name, logo or slogan. This can bring an advantage to the company and the customer, as everyone likes to sip a nice cool drink after a hard day&rsquo;s work.</p>

<p style="text-align:center">[194664]</p>

<h2>2. Keep It Clean With Handy Toiletry Bags</h2>

<p>Promotional bags can hold anything you want them to, however if you know you have specific items want you to put in these bags (more promotional items) then you can customise your promotional bags to suit your company or products. For example, if your company sells toiletries then it would make sense to have a promotional toiletry bag as your promotional bag give away.</p>

<p style="text-align:center">[190155]</p>

<h2>3. Duffle Bags To Sprint Into Sporting Events</h2>

<p>Customising promotional merchandise can leave a lasting and positive impression with your customers. This could then, in turn, result in the customer recommending you to others and thus an increase in sales. It&rsquo;s not only the items you put in the promotional bag you need to consider, but your&nbsp;target market also needs to be accounted for too.</p>

<p>Considering who your target market is could change the hold perspective as to which bag you use in your promotional campaign. For example, a duffle bag probably won&#39;t be appreciated by people who don&#39;t partake in sport and exercise. But&nbsp;a sports team, on the other hand, would use this bag regularly.</p>

<p style="text-align:center">[4041720]</p>

<h2>4. Laptop Bags To Tick All The Boxes</h2>

<p>You need to consider what the client will need to carry around in the promotional bags. If you&#39;re&nbsp;targeting an office worker&nbsp;or university student, they&#39;re likely to carry a laptop or documents. In order to carry their laptops and paperwork, they will need a bag to put the laptop in, so the Faversham laptop backpack&nbsp;would be very well suited.</p>

<p style="text-align:center">[194752]</p>

<p>As you can see there are so many different types of promotional bags that can be customised to suit any target market. Be different, be brave, and move away from traditional plastic carrier bags with more desirable branded bags.</p>

<p>To stand out and make a difference with your printed bag, go that extra mile and see our&nbsp;<a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a>&nbsp;that are ready to be printed with your company branding.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-are-not-only-just-plastic</link>
      <pubDate>Tue, 20 Sep 2011 12:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/de3a215386c493817a6d971bb2e903c5aad05b66.jpeg" type="image/jpeg" length="741150"/>
    </item>
    <item>
      <title><![CDATA[Using Promotional Pens In Your Direct Mail Campaigns]]></title>
      <description><![CDATA[<p>Promotional pens have been used for years in direct mail campaigns. Direct mail campaigns are all part of direct marketing, which is a form of advertising that allows businesses to communicate directly to the customer.</p>

<p>As well as direct mail there are also many other advertising techniques such as mobile messaging, email, interactive consumer websites, online display ads, fliers and many more, all of which can be used in direct mail campaigns.</p>

<h2>Why Opt For Direct Mail Campaigns?</h2>

<p>The advantage of direct mail campaigns is that it can target potential customers that may not go to promotional events, shows or conferences. Direct marketing usually focuses on the customer, using their addresses to send direct mail to them (making it more personal). The address of the consumer can come in many forms, from the home or work address (for direct mail), their email address (for e-flyers) or their phone numbers (for promotional texts and updates).</p>

<p>Direct marketing seeks to drive a specific &ldquo;call to action&rdquo;. For example, the consumer could be asked to call a free phone number or click on a link to a website. A well-executed direct advertising campaign can prove a positive return on investment by showing how many potential customers responded to a clear call-to-action.</p>

<h2>Top Tips For A Successful Direct Mail Campaign</h2>

<p>There are a few simple tips for a successful direct mail campaign. Firstly, select a mailing list within an appropriate and useful target audience, as there is no point in sending direct mail about a new product or service, if the person is not interested, as it will just be put in the bin. If you have a website, it&rsquo;s always useful to give people the option to register or create an account with you, that way you&rsquo;ll be able to stock up a number of consumers that may be interested in your new offers or services.</p>

<p>Direct communication should also include an incentive for the customer to buy your products or services. These incentives can be either; a free promotional product, a discount, or it could also be something intangible such as saving time. The more valuable your offer is, the more likely your audience will respond in a positive manner.</p>

<p>When sending a direct message make sure you&rsquo;re clear and to the point in what you intend to communicate. As if your readers are confused they many not invest. Promotional pens have become a very popular promotional item in which companies send out in their direct mail campaigns, as they are affordable and useful to the customer. The more the promotional pens that are used by customers, the greater the chance the company&rsquo;s name will be seen by others. This could increase brand awareness and hopefully business.</p>

<h2>&nbsp;A Selection Of The Best Promotional Pens</h2>

<p>Total Merchandise has a number of promotional pens that can be printed with your company name, logo or slogan in preparation for sending out as direct mail to advertise your company to many more potential customers.</p>

<h2>Curvy Ballpens</h2>

<p>These best selling promotional curvy ballpens feature your branding printed on the barrel for maximum exposure. Available in 30 vibrant colours to suit any campaign.</p>

<p>[182067]</p>

<h2>Soft Stylus Ballpens</h2>

<p>Soft-touch branded ballpens with a stylus top so it can be used on touch screen devices. Choose from spot colours, full colour or engraving of your design for lasting exposure.</p>

<p>[189582]</p>

<h2>Alpine Gold Trim Ballpen</h2>

<p>These branded metal ballpens include a gold trim for an elegant and luxurious finish. Available from 72 hours dispatch!</p>

<p>[600002]</p>

<p>If you&#39;re looking for the perfect branded pen for your next direct mail campaign then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website. Don&#39;t forget to fill in the form to receive a rapid quote or just give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/include-a-promotional-pen-within-your-direct-mail-campaigns</link>
      <pubDate>Mon, 19 Sep 2011 10:20:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d7ec6577484026c774815edaea7f3d01cd94cb89.jpeg" type="image/jpeg" length="326062"/>
    </item>
    <item>
      <title><![CDATA[Why Choose Promotional Keyrings?]]></title>
      <description><![CDATA[<p>If you&rsquo;re finding it hard to please you target market with promotional items, why not try promotional key rings. Promotional key rings can send out a message that company appreciates the customer. It&rsquo;s also a way of showing gratitude to the customers and they in turn, could acts as your brand ambassadors, recommending you to their friends, relatives and colleagues.</p>

<p>Just think of how much promotion that could give your company, and you would of only had to hand out a promotional key ring. Many promotional key rings are handed out at promotional events, such as promotional shows, exhibitions or conferences. Other companies could also use promotional key rings as there promotional tactic, so ensure you make your promotional key rings stand out from the rest, to encourage people to pick one up.</p>

<p>Promotional key rings have advantages that very few other promotional gifts can match up to. One of these advantages is that promotional key rings are used by everyone and so this promotional item can be used to target any customer-group or target market (male, female, young or old).</p>

<p>So no matter who your target market is promotional key rings should evoke a positive response from the recipients. The second advantage of the promotional key ring is that they are small and easy to carry around making them transportable. This is an advantage because transportable promotional items will not only attract the attention from the users but also from other viewers, creating lots of publicity for your company.</p>

<p>The more publicity and advertising a company gets, the more the public will be aware of the company and services it offers, thus the possibility of increasing business. The third advantage of promotional key rings is that they are affordable, so you can get your company name, logo or slogan printed onto as many as you like and it won&rsquo;t cost a fortune.</p>

<p>The more you can hand out, the more brand awareness you&rsquo;ll be creating for the company. The forth advantage is that promotional key rings offer a use for the recipient, so they won&rsquo;t become a throw away promotional item, like many other promotional merchandise.</p>

<p>Many promotional key rings also last a long time and so could be used in years to come, still advertising your company. Over the years companies have relied on us to print and send out their promotional key rings.</p>

<p>If you need any help deciding which <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyring</a> would suit your company please don&rsquo;t hesitate to give us a call.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-choose-promotional-key-rings</link>
      <pubDate>Fri, 16 Sep 2011 10:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Stick in Your Customers Minds with Printed Sticky Notes]]></title>
      <description><![CDATA[<p>Could printed sticky notes be the most effective method of advertising?</p>

<p>Many business owners look for the most effective method of advertising, to help get their name out there and attract as many potential customers as possible. There are lots of different promotional products available to help a business achieve their promotional goals. Printed sticky notes are one of the more popular promotional products companies use within their advertising campaigns to help the business get its name out there, and help to sell the company&rsquo;s products and/or services.</p>

<p>There a millions of useful things you can do with printed sticky notes; this could be why many companies choose to have printed sticky notes as their promotional merchandise. It is important that the promotional merchandise you choose to promote your company is useful to the receiver. Unuseful promotional merchandise can be picked up once, and then thrown away; useful promotional merchandise however is put in a safe place and used time and time again.</p>

<p>Each time the useful promotional merchandise is used (whether it be a promotional pen, pencil or printed sticky notes) the company&rsquo;s name, logo or what ever you have chosen to print onto the printed sticky notes, will be seen, thus giving a gentle reminder about your products or services, to the user and all those who see it. Promotion is an extremely important part when first starting up a business, as people need to know the company exists before they can start buying products from them.</p>

<p>It&rsquo;s not only important to start off with lots of promotion and advertising, the company need to stay in the public eye as much as possible (so people don&rsquo;t forget about you and go with another company). To ensure you keep your company in the forefront of people&rsquo;s minds, affordable promotional merchandise and cheap corporate gifts should be given out as often as possible.</p>

<p>Having promotional merchandise that is versatile can also come in handy, as it means you&rsquo;ll be able to give this promotional merchandise out anywhere you want to advertise the company&rsquo;s name or services. Printed sticky notes can be distributed anytime and at any event you wish to highlight your brand.</p>

<p>The recipients of the printed sticky notes would defiantly keep them as they can be used the next day in the office, or at home or for jotting little down reminders. Branded sticky notes can be placed anywhere, from pockets, to purses, to backpacks, on desktops, beside the telephone, or on a study table. Every time a printed sticky note is used your brand visibility arises to your target market.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/stick-with-printed-sticky-notes</link>
      <pubDate>Fri, 16 Sep 2011 10:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts For All Your Customers and Their Dog]]></title>
      <description><![CDATA[<p><strong>Branded gifts</strong> are usually the first point of call when planning an advertising campaign, as they are an inexpensive way to advertise a company to a vast amount of people with minimal effort. They can also be personalised for men, women or they can be made to suit both genders.</p>

<p>Including branded gifts within marketing campaigns is becoming increasingly popular, as there are many companies that tend to offer similar things at the same prices.</p>

<p>Offering a branded gift can make the customer feel appreciated and so the customer could come to one company other another just because the customer received a branded gift from that company. Branded gifts act as incentives that encourage people to buy one company&rsquo;s products or services over another.</p>

<p>These incentives can be branded with a company name, logo or slogan and can be handed out at promotional events, conferences or even through the post, acting as a gentle reminder of your company.</p>

<p>Branded gifts can adopt a number of forms. For example, branded gifts can come in the form of badges, printed with the company name, logo or slogan on, which can then be given out to members of staff to wear with pride and be seen by many people. These badges can also be given out to potential clients to help them recall your business or services easier.</p>

<p>It&rsquo;s not only businesses that find branded gifts very useful, but charities also use branded gifts to raise funds and awareness of a cause. When branded gifts are used in this sense, they provide the supporters with a memento in return for a donation, thus encouraging more people to donate. Branded gifts can be used to build connections and awareness. If the branded gifts are useful they are usually kept by the recipients as a reminder. This could reinforce an existing service or promote a new range. To keep motivation and interest high through a campaign, branded gifts can also be used as little &lsquo;teasers&rsquo;.</p>

<p>For example, if a food company wanted to advertise a new product they would hand out a small taster. This small taster is a sample of what you get, if you buy it you get a lot more of this taste sensation.</p>

<p>The same rule applies to branded gifts, you hand out a small sample of what your company is about, if they like what they read, see or feel, the customer will buy into the product or services the company has to offer to get more of it. Car stickers also fall within the branded gift category and are good to hand out, as people love free stuff.</p>

<p>The more people that place a sticker with your logo on in their car, the more likely people will see your logo and recognise the company, thus increasing brand awareness. A lot of companies purchase branded gifts on a monthly basis and use them as gifts for their current and new customers to build relationships.</p>

<p>Handing out branded gifts to current customers shows that you are still thinking of them and you could use that opportunity to tell them about any new offers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-everyone...and-their-dog</link>
      <pubDate>Wed, 14 Sep 2011 11:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Let the Promotional Mugs Do All the Hard Work for You]]></title>
      <description><![CDATA[<p>Promotional Mugs are said to be a very practical way to promote, whether you&rsquo;re promoting a sports company, building company or car services. Practically any company or business can use promotional mugs to advertise their business as they are guaranteed to highlight the brand with repeated effect.</p>

<h2>Why Are Promotional Mugs The Ideal Marketing Tool?</h2>

<p>With any promotional merchandise, the company&rsquo;s target market must be considered, as it&rsquo;s pointless having promotional merchandise that nobody is interested in, especially your target market. If you know your target market isn&rsquo;t keen on hot drinks, then promotional glasses&nbsp;prove to be just as effective as promotional mugs in terms of advertising your&nbsp;brand.</p>

<p>All work environments use mugs or glasses throughout the day to drink their drinks, so by branding those mugs or glasses&nbsp;will put your company&rsquo;s logo on display every time the kettle is boiled. This puts your company or services at the forefront of the user&rsquo;s mind, helping them to remember who you are and what you do. Promotional travel mugs&nbsp;can travel far and wide keeping beverages hot&nbsp;and could get seen by all kinds of potential customers over a long time frame, thus increasing the possibility of more custom.</p>

<p>Promotional mugs can be all kinds of shapes and sizes; from budget printed Cambridge mugs to the more discerning bone china mugs with print options like full-colour dye-sub, etched, or the very effective WOW Colour Changing Mug where your personalisation will magically appear when hot water is put in. Total Merchandise also has a wide range of branded mugs&nbsp;all of which are ready to be&nbsp;personlised with your company design.</p>

<p style="text-align:center">[701231]</p>

<p style="text-align:center">[189898]</p>

<p style="text-align:center">[165488]</p>

<p>Promotional mugs can also be customised. Custom merchandise is merchandise that is made with the clientele in mind. For example,&nbsp;if an outdoor activity company wanted to hand out promotional merchandise to increase public awareness of their services, then they could customise promotional mugs by making sure the mugs they hand out, can be used outdoors with minimal spillage. A promotional travel mug would be perfect custom merchandise for this company, as it has been made with their clientele in mind, keeps beverages warm outside and has a lid, so spillage is reduced.</p>

<p style="text-align:center">[192849]</p>

<p style="text-align:center">[182625]</p>

<p>If you&#39;re looking for the perfect promotional mug then check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs and drinkware</a> we have to offer. To receive a rapid quote simply fill out the form or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/let-the-promotional-mugs-do-all-the-hard-work</link>
      <pubDate>Tue, 06 Sep 2011 13:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e650aa712325e0e0a51e6f1f4f312073c65fbeff.jpeg" type="image/jpeg" length="406704"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts Make Great Reminders For The More Forgetful Client]]></title>
      <description><![CDATA[<p>How many times have we all done it? Needed someone/something in a flash but for the life of us can&#39;t think of the name that&#39;s on the tp of the tongue. Maybe you are like me and insist on telling the unfortunate souls nearby that you are sure it begins with a &#39;M&#39; or whatever, only for everyone to think of every known person beginning with M, before eventually, the real name comes to mind...beginning with a T!</p>

<p>Well, if you consider that you may not be alone in remembering an all-important name, supplier etc, it may be a good idea to give your clients a permanent-ish reminder of who you or your business are. That&#39;s why a branded gift, one showing your logo, and possibly your corporate colours etc is more than just a pen, mousemat or mug etc...it&#39;s also a semi-permanent advert. Even if a client doesn&#39;t think to check the promotional gift when they need your services, it&#39;s all about brand awareness and if they see your logo each day...they probably won&#39;t forget it in the first place!</p>

<p>Typical forms of traditional branded gifts can include the mugs, tee shirts, mousemat type items we&#39;ve already suggested but did you know that we can brand all sorts of items nowadays? How about branded water bottles if you are holding a corporate day, or branded bags so people can act as walking adverts for you? We also have a great eco-friendly range too, so your clients will appreciate you thinking of both them and the environment!</p>

<p>As always, if you have any questions relating to how far your budget will stretch when considering branded gifts or promotional products...give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-make-great-promotional-products-for-the-more-forgetful-client</link>
      <pubDate>Fri, 02 Sep 2011 11:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's Have Yet Another Advancement]]></title>
      <description><![CDATA[<p>Printed USB&#39;s are about to get popular anytime soon once again. Why? The run up to Christmas see&#39;s these as being one of our biggest sellers here at Total Merchandise Ltd. Business realise that not only are these forms of promotional merchandise that they can aford to gift their clients, but they&#39;re a gift that will remain in the pockets of valuable clients, with their brand or logo on, for many months or years to come.</p>

<p>It&#39;s interesting to write this article every year because each year see&#39;s a major evolvement of the technology that drives USB&#39;s. For example, this time last year, technology was pushing printed USB&#39;s up to 32Gb of memory...this year we can produce 64Gb.</p>

<p>We&#39;ve also got several new inovaitive designs over last years ranging from Printed USB&#39;s that can be worn on ones wrist, to one&#39;s that are made from real twigs to those more traditional flip drives but in a slightly different style to before.</p>

<p>Our USB supplier allowed us to visit their factory in China last year where we witnessed these great forms of promotional merchandise being made. We were surprised at just how &#39;un-automated&#39; the process was. Instead of seeing row&#39;s of &#39;robots&#39;, we were surprised to see &#39;real people&#39; putting the drives together. This really means each drive is an individual work of art!</p>

<p>Finally, for those of you reading this wondering what a USB can be used for, here are just a few ideas!:</p>

<p>Storing Music</p>

<p>Backing up PC&#39;s</p>

<p>Keeping holiday images</p>

<p>Transporting files between machines</p>

<p>Me? Would you believe me if I told you that I use a 32Gb drive to plug into my car&#39;s ECU (electronic &#39;brain&#39;) to download data relating to the performance of my vehicle (which has been heavily modified for track use). The USB acts as a data logger and every couple of weeks, I remove the drove from the ECU, plug it into my PC and download the data that has been logged including speeds, performance of the engine including any faults etc. A device that is smaller than my little finger can store up to 30,000 miles of logged data!</p>

<p>I wonder what developments we&#39;ll be talking about relating to USBs in September 2012!?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-one-more-year-further-on</link>
      <pubDate>Wed, 31 Aug 2011 12:40:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Evolution of The Promotional Keyring From 1950 Until Now]]></title>
      <description><![CDATA[<p>Many company&rsquo;s and businesses use <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a> as a part of their promotional campaigns to make more people aware of the services the company offers.</p>

<p>It wasn&rsquo;t until the 1950s and 1960s when plastic manufacturing techniques were improved that key rings could become more unique. After the improvements were made businesses could place their names on promotional key rings to advertise their businesses (*).</p>

<p>Now-a-days, promotional key rings can do much more than just advertise a company&rsquo;s name in a simple font. Of course promotional key rings can still be branded with a company&rsquo;s name, logo or promotional message so anyone who pick&rsquo;s one up will be able to recognise which company the key ring is from.</p>

<p>However another advantage promotional key rings uphold today, is that they are very affordable; this means you can invest in lots of them, so many can be handed out at a promotional event, increasing the likelihood of being seen. The third advantage promotional key rings have, that wouldn&rsquo;t necessarily have been possible in the olden days, is that they can be formed into a number of different shapes. This means a company can go that extra mile by customising their promotional key rings shape to suit their clientele and encourage more potential customer to pick on up.</p>

<p>Finally promotional key rings can now be screen printed, embossed or laser engraved enabling a company to add a special promotional message for their potential clients. When you put all these benefits together, you have the perfect promotional gift potentially hanging from keys all over the country, advertising your company and services.</p>

<p>The most common trades to be seen using promotional key rings within their promotional campaigns are trades that require a key, i.e. motor sports, car sales men, and estate agents. The promotional key ring is usually taken by customers so they can keep all there keys together, providing a small convenience for the client but a big advertising platform for the company.</p>

<p>A promotional key ring doesn&rsquo;t have to be boring anymore as there are many different types of promotional key rings available from; bottle opener key rings, to leather key fobs, to LED and touch key rings and to finally metal key rings. Any of these promotional key rings would make an excellent advertising platform for you company and would enable potential clients to easily access the contact information of the company.</p>

<p>(*)wikipedia.org/wiki/Keyring</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-key-rings-are-definately-better-now-than-in-1950</link>
      <pubDate>Tue, 30 Aug 2011 13:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Turn Promotional Gifts into Personalised Giveaways]]></title>
      <description><![CDATA[<p><strong>Promotional gifts</strong> are very popular these days, as they give a sense of personal and human touch between the business and the recipients of the gift. This can result in a trusting bond being created by the company and the potential client, enabling the client to trust buying into the company&rsquo;s services or products. This bond comes with many benefits, especially during times of market difficulties when sale are low.</p>

<p>If you or your company want to go that extra mile, there is still more a company can do with their promotional gifts to improve their value to the clients; distributing personalised giveaways to customers. Personalised giveaways are essentially the same materials or products as promotional gifts; apart from in their production and design the needs of the customer are considered (i.e. it could help with the needs of the customer in their work environment or at home).</p>

<p>Personalised giveaways can be given to people by a company throughout different promotional campaigns. The most popular personalised giveaways are pens, lanyards, key rings, T-Shirts and stress balls.</p>

<p>Personalised giveaways differentiate from promotional gifts in the sense that personalised giveaways are given out with the clientele in mind. Whereas promotional giveaways can be completely random, (a way of encouraging new customers to the company) with the production of these promotional items not necessarily thinking about the customer&rsquo;s needs or wants.</p>

<p>For example, when companies give away promotional clothing, the type of clothing they hand out must be of such nature that it will conform to the working environment that the recipient works in to be a personalised giveaway. In a cold environment such as frozen food factory, fleeces and warm jumpers are preferred over T-Shirts and shorts.</p>

<p>When distributing personalised giveaways, companies must also ensure they are in the right place at the right time, to get effective promotion. So heading out to promotional events, festivals or sporting events where you know flocks of your target market will gathered be would be a good time to hand out personalised giveaways.</p>

<p>The more people a company can advertise to, through personalised giveaways, the more visible to the public the company becomes. This in turn could make the company easily recognisable, and the easier the recollection is for someone, the more advantage a business will have from them.</p>

<p>You don&rsquo;t need to spend millions on personalised giveaways; here at Total Merchandise we have a wide range of promotional items that would make fantastic personalised giveaways to many target markets across the UK.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/turn-promotional-gifts-into-personalised-giveaways</link>
      <pubDate>Fri, 26 Aug 2011 11:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Important Campaigns Call for Professional Printed Conference Folders]]></title>
      <description><![CDATA[<p>Printed conference folders play an important part in most business organisation&rsquo;s advertising campaigns. This is because Printed conference<em> </em>folders can be a great way to help organise a company or business, in preparation for an advertising campaign. Commonly known as &lsquo;business organisational tools&rsquo;, printed conference folders have been designed accordingly, with some providing pads to write on and space for extra notes or leaflets and pens.</p>

<p>As a tool of the organisation printed conference folders are said to be the best way to impress when presenting company information to investors, clients or potential customers at promotional events. Conferences and seminars are considered to be promotional events and are often planned by a company in hope they can promote their services or products or expand their business to a wider market.</p>

<p>Companies usually go to great lengths to impress so they make a good impression at promotional events. One length a company usually stretches to is, investing in promotional merchandise which can be given away at these events to incise new custom to their business or company.</p>

<p>If a company were to use printed conference folders alongside their promotional merchandise, it would hopefully improve the company&rsquo;s chance of bringing the company name or logo to the forefront of client&rsquo;s minds; as it gives off a level of professionalism that is not easily forgotten. This makes printed conference folders an important stationery tool for any organisation. Printed conference folders can also be used to keep important documents, such as business cards, visiting cards and other official accessories, safe.</p>

<p>The usual colour of a printed conference folder is black, as black is seemed to be a more professional colour. However other colours are available if a company wants to advertise to a younger generation (bright colours are said to attract a younger eye). Printed conference folders come in a number of different materials, depending on what you want from the folder.</p>

<p>For example, Personalised Wessex A4 Zipped Conference Folder is a great all-around promotional folder. It&#39;s sleek, sophisticated design contains numerous practical pockets and also comes with a fitted calculator, A4 pan and pen. This printed conference folder would be a perfect business gift or promotional product printed with your logo on.</p>

<p>Coming in a range of comprehensive styles and materials at Total Merchandise, printed conference folders could just be the next big thing (in terms of making a good impression) you or your company need.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/important-advertising-campaigns-call-for-professional-printed-conference-folders</link>
      <pubDate>Thu, 25 Aug 2011 10:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Stress Balls Can Help Relieve Work Stress for Your Clients]]></title>
      <description><![CDATA[<p>On a day-to-day basis, thousands of people sit at their desks at work with their head in their hands, fiddling with stationery and biting their nails whilst thinking about the amount of work they should be doing, the demands that they are unable to cope with and the deadlines they are struggling to meet. Stress is a big part of everyone&rsquo;s life. In small doses, stress can motivate people to perform under pressure to the best of their abilities, however, if left to get worse, stress can induce serious physical, psychological and behavioural problems, which can lead to people taking sick leave from work and not being able to finish work tasks.</p>

<p>Because of this, employers everywhere lose millions of pounds every year without realising that the solution is so simple: stress balls. There are many ways of relieving stress but they are generally time-consuming and often do not work. Issuing employees with stress balls means that they all have a stress reliever at their desk whilst they&rsquo;re working; they can even use them whilst working!</p>

<p>Stress balls improve blood circulation (which also means people who use them are less likely to develop repetitive stress injuries, such as carpal tunnel syndrome) and allow people to regain energy when feeling drained. Stress balls also help people to focus on something other than the source of their stress. Using a stress ball is a short-term reliever of stress which can be used for as long as necessary and therefore, is one of the most effective relievers of stress.</p>

<p>Other ways of relieving stress include taking regular breaks, eating healthily, exercising, sleeping well and organising and prioritising your workload before starting tasks but these should be done everyday, whether stressed or not. Other ways of combating stress are generally temporary solutions and may not make a difference to a lot of people such as interacting with others throughout the day and using spare time outside of work to relax and find something enjoyable to do.</p>

<p>In extreme cases, people turn towards therapy to relieve stress. Stress balls have not been medically proven yet, but there are many testimonials from people who use them on a regular basis that say that they are the best way to relieve stress, especially when used along with the other stress relievers previously mentioned.</p>

<p>When thinking about stress balls, it is easy just to imagine a foam or gel sphere covered in a rubber-like surface, but nowadays, stress balls come in all shapes, colours, textures and sizes and if you can&rsquo;t find one you like, you can get one made up. You can also have stress balls personalised with a company logo or name which is a popular choice because it means that companies can give out stress balls to clients as well as employees for promotional reasons.</p>

<p>Overall, stress balls are one of the best options when attempting to relieve stress; they are cheap and effective and everybody loves them! Next time there&rsquo;s a stress ball in front of you, try not to give it a squeeze, you will find it almost impossible!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-balls-can-help-relieve-work-stress-for-your-clients</link>
      <pubDate>Wed, 24 Aug 2011 10:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts Ready For The Festive Season]]></title>
      <description><![CDATA[<p><em>Branded gifts</em> are much like fashion, in the sense that they both have seasons in which different products are &lsquo;best in&rsquo;. In fashion jumpers and jeans are best sold during the autumn and winter seasons, whereas t-shirts and shorts are best sold in spring and summer seasons.</p>

<p>This is usually because of public demand or needs (i.e. people don&rsquo;t often need shorts in the winter), the same applies to branded gifts. Branded gifts such as promotional sunglasses are best given out at the end of spring (ready for summer) or throughout the summer season. This is so they can be used to protect the customer&rsquo;s eyes from the sun whilst at the same time advertising a company name or logo at the same time.</p>

<p>Promotional sunglasses tend not to be much use to clients in the winter (not much sunshine around during the winter) the more ineffectual the branded gifts are the more likely they will be thrown in the back of the cupboard and forgotten about. Giving out branded gifts in the appropriate seasons tend to be more useful to potential clients (much like shorts are more useful in summer than winter).</p>

<p>The more useful the branded gifts are, the more they will be appreciated and hopefully used. If the branded gifts are used often by clients, the possibility of additional business for a company could increase. This is because the clients would be unintentionally advertising whatever you decide to print onto the branded gifts (company name, logo or products) wherever they use the branded gift (supermarket, beach, park or town) to other potential clients.</p>

<p>Branded Gifts don&rsquo;t always have to be seasonal, they can also relate to a number of things, from upcoming holidays, to gender or to the age of a company&rsquo;s target market. A company can have its name, logo or products printed onto many different types of branded gifts; from promotional mugs to promotional games.</p>

<p>The more bespoke the branded gifts are the more appealing they could potentially become to passersby. Appealing branded gifts often encourage potential clients to company stalls at promotional events. This is especially good if there are hundreds of companies all promoting a similar thing to your company, as a bespoke branded gift will make you or your company stand out over the others.</p>

<p>Branded gifts can be used to increase the exposure of your brand or logo in an advertising campaign. If you have any questions about which branded gift would suit you or your company, don&rsquo;t hesitate to give us a call, where our friendly advisors will be there to help.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-for-the-festive-season</link>
      <pubDate>Tue, 23 Aug 2011 10:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Can Help Support the Perfect Sales Pitch]]></title>
      <description><![CDATA[<p>A Promotional Marketing Campaign could be supported by one or two different <em>promotional items</em>. This is because promotional items can become an incentive (no, not a bribe!) which could sway a client&rsquo;s decision as to whether they use one company or another in terms of services or products. The more clients a company brings in (at a promotional event with promotional items) the more profit a company could gain in the long run.</p>

<p><strong>Promotional items</strong> can vary; it all depends on the company that uses them. Promotional items not only vary with companies, they can also vary with company target markets and different company personalities.</p>

<p>If a company&rsquo;s target market is of an older generation the promotional item a company use tends to reflect the likes, needs and wants of that generation. For example a promotional diary or organiser would appeal more to an older generation than to someone of a younger generation. The same as a promotional teddy bear would appeal more to someone of a younger generation.</p>

<p>If a company had a certain personality that they wish to convey to clients or potential customers, then the promotional items the company would use could vary again. An example of this would be if a company wanted to convey fun or excitement within their personality, to encourage a younger generation to their products, then the promotional item would be something like a Logo Jumpie or a promotional Mini Football.</p>

<p>However if a company needed to give out a sense of professionalism then a high quality promotional pen would be a better fit promotional item for their clients. A promotional item would also work nicely within a sales pitch. Many companies, at least once in their life span have to undergo a sale pitch. A sales pitch is a selling technique in attempt to persuade someone of something, with a planned sales presentation strategy of a product or services. A sales pitch is usually designed to initiate and close a sale of the product or services a company offers. A Sales pitch can takes place a meeting or at a promotional event. A sales pitch is usually designed to educated people who know nothing about the company or services it offers and is an attempt at encouraging them to invest in the company. A sales pitch can use any of the five senses in order to initiate excellent chemistry between the buyer and seller.</p>

<p>For example a food company would use either smell or taste to interact with potential clients and if the taste or smell is good then this could initiate a sale. Promotional items can also be used to attract one or two of the senses.</p>

<p>Total Merchandise has a number of promotional items that could arouse many senses of potential clients, which will hopefully ensure interest and sales.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-will-help-support-the-perfect-sales-pitch</link>
      <pubDate>Mon, 22 Aug 2011 12:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Smart Touch Elite Stylus: A Cross Between A Pen and A Stylus]]></title>
      <description><![CDATA[<p>With modern technology evolving more and more the old traditional promotional pen and paper are being pushed out of many promotional campaigns. This is because people tend to used computers, phones and tablets instead, leaving just a small demand for a promotional pen.</p>

<p>With that in mind, obviously, companies consider having more evolved and much more desired promotional merchandise such as promotional phone covers and promotional USB&rsquo;s. However, the traditional promotional items, such as the promotional pens, are reluctant to be pushed out so easily.</p>

<h2>Why Are Promotional Pens Still Important For Your Marketing Efforts?</h2>

<p>Promotional pens are evolving and are becoming more high tech to fit in with the needs and wants of the modernized&nbsp;world. One example of the ever-evolving promotional pens is the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/smart-touch-elite-stylus">Smart Touch Elite Stylus</a>. This is a promotional pen with a modernized difference. The Smart Touch Elite Stylus promotional pen has a sensitive stylus tip for capacitive sensing touch screens.</p>

<h2 style="text-align:center">Smart Touch Elite Stylus</h2>

<p style="text-align:center">[185791]</p>

<h2>The Smart Touch Elite Stylus Promotional Pen Is Perfect For Modern Day</h2>

<p>Capacitive sensing is a technology based on the capacitive coupling that is used in many different types of sensors such as; laptop trackpads, digital audio players, computer displays, mobile phones, mobile devices and many more. This enables the Smart Touch Elite Stylus promotional pen to tap the screens of those censored devices without leaving those dreaded finger marks and enables smooth navigation for the user.</p>

<p>The Smart Touch Elite Stylus is especially great for tapping and scrolling on smartphones and tablets - how&rsquo;s that for modern evolution.&nbsp;Don&rsquo;t panic! The Smart Touch Elite Stylus promotional pen still has traditional aspects, in that the other end also features a rollerball pen. This end enables people who haven&rsquo;t quite caught up with modern technology (or those even against it) to keep up the tradition and write on good old fashioned paper too.</p>

<p>This combination of traditional and contemporary styles makes this promotional pen desired by all generations, creating a huge range of potential clients a company can advertise to. This is fantastic news for many businesses with their company name branded on the Smart Touch Elite Stylus promotional pens.</p>

<p>We can&rsquo;t forget, however, that the Smart Touch Elite Stylus promotional pen is made from stainless steel, which gives that quality feels and makes a perfect personalised giveaway for those valued clients.</p>

<p>The <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/smart-touch-elite-stylus" title="Promotional Smart Touch Elite Stylus">Smart Touch Elite Stylus promotional pen</a> is just one of the many ranges of promotional pens Total Merchandise stock. So if you&rsquo;re looking for a traditional promotional pen or a more modernized one just check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-smart-touch-elite-stylus-are-a-cross-between-a-pen-and-a-stylus</link>
      <pubDate>Thu, 18 Aug 2011 14:21:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/18f3931b828e69021bb629eb9f56e2c68bd5b75e.jpeg" type="image/jpeg" length="276976"/>
    </item>
    <item>
      <title><![CDATA[Choosing the Right Promotional Bag for Your Business]]></title>
      <description><![CDATA[<p>Many different types of promotional bags are available nowadays&nbsp;from conference bags to laptop bags, to carrier bags, to cooler bags, to sports bags, to rucksacks and shoulder bags. The list goes on.</p>

<h2>Using Promotional Bags To Benefit Your Brand</h2>

<p>The main reason for there being such a vast choice of promotional bags is because one company may require a different type of branded bag to another in their advertising campaign. A promotional bag is a very useful marketing tool&nbsp;not only does it flaunt your branding, but it also enables you&nbsp;to place other promotional products within it, creating a fantastic promotional package for potential clients.</p>

<p>A promotional bag can also be used as a useful tool in the future for a client, for when they do their shopping or for carrying personal items. Having a company name, logo or product printed onto a promotional bag is a fantastic way of getting the word out about the company&rsquo;s brand or services it offers.</p>

<p style="text-align:center">[191267]</p>

<h2>Choosing The Right Branded Bag Is Vital For Success</h2>

<p>The more people a company can advertise to, the more potential clients a company could receive. Deciding what type of promotional bag a company invests in isn&rsquo;t as hard as it may seem. A company must first consider their target market, i.e. what type of promotional bag would suit their target market. Then a company needs to consider what services it offers, i.e. invest in a bag that relates to those services; for example, a company that sells or repairs computers may invest in a promotional laptop bag, as it relates to the services the company offers.</p>

<p>The more the branded bag relates to the company and services it offers the more interesting that promotional product becomes to potential clients. For example, if a sports/fitness company were to hand out printed laptop bags to potential clients, it&rsquo;s unlikely they&rsquo;d be that interested. If however, a sports/fitness company were to hand out a promotional sports bag, it would be much more successful&nbsp;as potential clients would find this practical and useful.</p>

<p style="text-align:center">[4041720]</p>

<p>Promotional bags come in many guises and are very practical and useful to the client while promoting your message to all those within view of the printed bag. From budget printed bags to eco-friendly bags, they are a great way to expose a company name or marketing idea.</p>

<p style="text-align:center">[195337]</p>

<p>So, if you&#39;re looking for the right <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bag</a> then check out our full range for some inspiration - we&#39;re sure you&#39;ll find the perfect one!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-galore</link>
      <pubDate>Thu, 18 Aug 2011 11:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8b618a1f822c8ec097eeb7a19620020af3d8d1b5.jpeg" type="image/jpeg" length="223438"/>
    </item>
    <item>
      <title><![CDATA[Promotional Keyrings And All Their Uses]]></title>
      <description><![CDATA[<p>A promotional keyring is most commonly used to attach a set of keys together. Promotional keyrings can also do so much more these days.</p>

<p>Let&#39;s take a look at some of the most useful and unique branded keyrings you can use in your marketing campaigns.</p>

<h2>1. LED Light Branded Keyrings</h2>

<p>You can get a promotional keyring that has an LED light on the end and so providing a form of a torch for when walking to your car or house in the dark. Here at Total Merchandise, we offer a range of torch and LED keyrings, printed with your company branding they are a brilliant way to light up your marketing campaigns.</p>

<p>Take our Portland torch keyring as an example. Available in a range of colours to suit any campaign, these stylish keyring torches can be printed with your logo in up to full colour. Sure to brighten up your customer&#39;s day.</p>

<p style="text-align:center">[183231]</p>

<h2>2. Promotional Trolley Token Keyring</h2>

<p>There are also promotional keyrings that can help you with your food shop. For example, the promotional trolley token keyring has a handy coin shape attached to it. This can be removed and placed in your shopping trolleys instead of a pound coin. How often do you get to the supermarket and realise you don&#39;t have a pound coin for the trolley? With this handy little promotional gift, your customer&#39;s won&#39;t need to worry about remembering a pound coin again.</p>

<p style="text-align:center">[195669]</p>

<h2>Why Should You Use Promotional Keyrings In Your Marketing Campaigns?</h2>

<p>Many companies who buy from us use promotional keyrings as part of their promotional campaigns at shows, events or conferences. This is because they are an affordable way to get a company name out to a wider audience. Promotional keyrings are not just throw-away&nbsp;business gifts, like many can be, as promotional keyrings have a purpose to your&nbsp;client.</p>

<p>Car companies and estate agents often use promotional keyrings for their promotional merchandise, as it relates to their business. Promotional keyrings don&rsquo;t just have to be for car companies and estate agents though of course!</p>

<p>However, other companies in different industries&nbsp;can also use promotional keyrings as part of their marketing campaigns. For example a swimming company,&nbsp;usually when people go swimming they put their things in a locker and so this is where the promotional keyring can come in handy for them. Promotional keyrings can be made into many shapes and sizes to suit any company wanting to advertise their brand or services.</p>

<p style="text-align:center">[14484]</p>

<p>If you&#39;re looking for the perfect keyring for your next marketing campaign then take a look through our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a> - we&#39;re sure you&#39;ll find the right one!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-keyrings-and-all-their-uses</link>
      <pubDate>Tue, 16 Aug 2011 13:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/58211eb072fca02fed35a08398dedc00a765be51.jpeg" type="image/jpeg" length="893029"/>
    </item>
    <item>
      <title><![CDATA[Your Printed Sticky Notes May Be Small But They Are Mighty]]></title>
      <description><![CDATA[<p><em>Printed sticky notes</em> are handy little things that can fit into many draws, cupboards, bags, or sit nicely on the side not disturbing anything. Printed sticky notes also make a fantastic branded gift to someone from a company, as they are cheap and easy to carry around. The best thing about having a printed sticky note pad as a company promotional gift is their efficiency.</p>

<p>Printed sticky notes are only efficient however if there is a pen to hand as well. Company&rsquo;s tend to hand out a promotional pen alongside the printed sticky notes; however you could go that step further and have an all in one pen and sticky note combo. This will defiantly be something different to what your competitors are handing out.</p>

<p>A Post It Index Pen is a two in one, pen with sticky notes. This pen provides post it flags stored in the barrel. These promotional pens can be branded with a company name or logo for important promotional campaigns. These useful multi-purpose pens are official post it products and will really grab the attention of passersby.</p>

<p>The more attention a company can bring to its brand, the better. As the more brand awareness the public have of a company&rsquo;s brand the more likely people will buy into the company&rsquo;s products or services. If however a printed sticky note pad/pen isn&rsquo;t right for your company, there are many other promotion products available. The more a company relates their promotional items to the company, the more likely the public (potential clients) will remember the company and the services it offers.</p>

<p>When first meeting a potential client, the best way for a company to start a relationship with them, is for the company to complement their clients and hand them a friendly gift. This show&rsquo;s you appreciate them and their custom and will put there need first.</p>

<p>For example when someone goes to buy a new car, they are reluctant to hand over their hard earned money if the salesman or company doesn&rsquo;t seem trustworthy. To gain the clients trust a sales man must introduce him/her self and possibly offer a helping hand. Once contact has been made, the sales man can then offer incentives, like a cuppa tea or a mint whilst they look around. Once the client has decided they wish to purchase a car from the salesman the sales man can the offer bigger incentives, i.e. some car mats or money off.</p>

<p>Promotional merchandise is a form of incentive in itself. It can all depends on the company and its budget, as to which sort of promotional items they choose. If the company has a bigger budget then they could possibly stretch out to bigger more expensive promotional items.</p>

<p>However if a company has a smaller budget then smaller promotional items such as the printed stick note would more suit that company.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes-may-be-small-but-they-are-mighty</link>
      <pubDate>Tue, 16 Aug 2011 12:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Bespoke Branded Merchandise Helps You Cherry Pick Your Target Market]]></title>
      <description><![CDATA[<p>You often hear&nbsp;companies talk about getting their logo, name or product, printed onto a form of <strong>branded merchandise</strong> a lot these days. This is because they see other companies all over the county use many different sorts of branded merchandise as their giveaways at commercial events, shows or conferences.</p>

<p>Branded giveaways are usually appreciated by many different types of clientele; this is why we find different companies using a form of branded merchandise within their advertising campaigns. However, the type of branded merchandise used within an advertising campaign may differ from company to company. The reason for this is because it would be boring if every company had the same branded giveaway, just with a different logo.</p>

<p>Another reason is that nearly every companies target market differs and so the target market may require different types of branded giveaways to interest them. For example a women&rsquo;s clothing store wouldn&rsquo;t hand out men&rsquo;s T-shirts with their logo on, as part of their promotional campaign (unless they were starting as new men&rsquo;s range), as women are their priority target market and most women wouldn&rsquo;t be interested in receiving men&rsquo;s T-shirts (even if they were free).</p>

<p>There are however forms of branded merchandise that can be given away that don&rsquo;t have a &lsquo;gender specific&rsquo; target market and so interesting both, men and women. Printed stickers and Tax Disc Holders are one of those branded giveaways, as both men and women drive cars and so can find a use for them.</p>

<p>The design that a company decides to have printed onto these stickers can then decide what gender, age or type of person the company attracts to the brand (i.e. a pink colour for women, blue for men, slang text for the younger generation, and maybe more posh text for the older generation).</p>

<p>Total Merchandise can supply printed stickers and tax disc holders personalised with your own bespoke design or company details on, with a varied choice of window stickers, paper stickers or vinyl stickers. A car tax disc holder or sticker is a great way to increase awareness of your company as the word can be spread all over the county (or where ever the car travels), about the brand or company.</p>

<p>If you have any questions about which branded merchandise would suit your company or target market please don&rsquo;t hesitate to give us a call.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/bespoke-branded-merchandise-helps-you-cherry-pick-your-target-market</link>
      <pubDate>Fri, 12 Aug 2011 10:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Custom Printed USBs]]></title>
      <description><![CDATA[<p>There are many promotional items available to a wide sector of professions&nbsp;however, custom printed USB&rsquo;s prove to be one of the most popular by far. Different professions sometimes require different types of promotional merchandise to suit their businesses.</p>

<p>Investing in specific promotional items for different professions could prove to be very expensive for a company, so by customising one promotional item, such as a printed USB, containing different aspects for different professions could be the cheaper solution. For example, if a company had a target market of both men and women, then they could have a blue printed USB and a pink printed USB to give out as promotional gifts, this then caters for both gender colour tastes.</p>

<p>Printed USBs are said to be one of the cheapest and most effective forms of technological promotional merchandise around today &#39;pound for pound&#39;. This could be because many people in this modern world need/use or want a USB and so a promotional printed USB can come in use for a potential client, rather than it being a &lsquo;pick up and throw away&rsquo; type of promotional item.</p>

<p>Often when companies think printed USBs, they automatically think they have to have people in an &lsquo;office profession&rsquo; as their target market to be able to have them as the company&rsquo;s promotional merchandise. However, Printed USBs are not only used within an office, professions that don&rsquo;t typically spend all day at a desk, such as personal fitness trainers, mechanics, nurses, doctors and many more, can find a use for a printed USB. For example, a personal fitness trainer could use a printed USB to keep a record of their clients, a mechanic could use a printed USB to keep track of the upcoming MOT&rsquo;s and services, and Nurses/doctors could use a printed USB to keep a record of their busy schedules.</p>

<p>So as you can see, promotional printed USBs can target a vast range of people, all in different sectors of work.</p>

<p>With promotional custom printed USBs attracting so many people, all in different professions/sectors, printed USBs could prove to be the perfect way to spread the word about a company or business and service offered. A popular way to target a specific profession with a printed USB is to have the printed USB characterised to suit your business. For example, Total Merchandise stock USB People, with the USB People they can be dressed (printed) in the uniform or colour to suit the company or business.</p>

<p>USB People are also popular among many sporting sectors as most countries football teams in the form of USB&rsquo;s, are available in matching colours. You can also have your very own customised facial design and dress the USB People to suit the company; i.e. you could create a football team out of the members of staff in the office dressing the printed USB a uniform reflecting the company&rsquo;s brand colour. This would not only spread the word about the company but it will also encourage people to recognise the companies brand colours.</p>

<p>Brand recognition is very important to a company, as the more people recognise the brand; the more likely they&rsquo;ll invest in it, but buying products or its services. There is a wide range of custom printed USB&rsquo;s that a company can brand their logo on, simple designs or more bespoke ones, Total Merchandise does it all.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/custom-printed-usbs</link>
      <pubDate>Thu, 11 Aug 2011 10:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What's So Good About Promotional Merchandise?]]></title>
      <description><![CDATA[<p>Promotional merchandise can be a form of promotion for a person or a business. The word promotion (in the marketing sense) is &lsquo;the communication link between sellers and buyers for the purpose of influencing, informing, or persuading a potential buyer&#39;s purchasing decision&rsquo; (*).</p>

<p>There are many ways in which a company can promote a product or brand. A company could promote in mass media, i.e. TV, radio, newspapers, internet or mobile phones.</p>

<p>However, when promoting in mass media it can sometimes prove to be very expensive. Companies could take the promotion into their own hands, saving them time and money. A company can promote a brand or product themselves by investing in promotional tools, such as promotional merchandise.</p>

<p>Promotional merchandise can be branded with a company name or logo, and then given out at trade shows, conferences or events. The more promotional merchandise, branded with a company name or logo, is picked up by the public, the more the brand awareness will be spread. This is because potential clients pick up promotional items to remember the company name in future. The promotional item is then taken home, to homes all over the county; the promotional item then does its job by promoting the company name or logo to all those people in that home and the surrounding area.</p>

<p>A company needs to ensure the promotional merchandise they invest in relates to the business and its potential clients. The more the promotional merchandise relates to the business the more people will recognise what the company or business offers, in terms of products or services. For example a key ring is a popular promotional gift for an estate agent or a car sales man. This is due to keys playing a main part after purchasing a new home or car. A key ring proves to be useful to keep a new set of keys together.</p>

<p>On the other hand a company could invest in promotional merchandise that the client needs or wants. For example Promotional Bespoke PVC Ear Phone Charms, these charms can be attached to ear phones and made into any shape to suit the company. This would make a fantastic promotional gift if the company was in the music industry and wanted to target new customers, as earphones are desired by music lovers everywhere.</p>

<p>If you have any questions about promotional merchandise or what promotional items would suit your company, don&rsquo;t hesitate to give us a call. (*)Wikipedia/Promotion</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/what%27s-so-good-about-promotional-merchandise</link>
      <pubDate>Wed, 10 Aug 2011 10:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Promotional Merchandise Suppliers Help Your Advertising Campaign?]]></title>
      <description><![CDATA[<p>A <strong>promotional merchandise</strong> supplier is a company/supplier (usually online) that can supply custom merchandise to a company. The company can then use this custom merchandise to promote their own business. A promotional merchandise supplier much like Total Merchandise is able to supply a company with the merchandise they require and are also able to print a company&rsquo;s name, logo or slogan onto this merchandise. This enables smaller companies to get their name out to a wider audience.</p>

<p>Having a company name, logo or slogan printed onto promotional merchandise lets the promotional items become a form of advertising for that company, as it puts the company at the forefront of the customer&#39;s mind. The more advertising a company has, the more aware the public will be of the company&rsquo;s brand or services it offers. This is called brand awareness, the more brand awareness a company has, the more custom a company is likely to have.</p>

<p>It goes without saying the more custom, the more profit a company could take in. A promotional merchandise supplier usually has a vast range of promotional products; this enables different companies to use a variety of promotional items within their advertising campaigns.</p>

<p>However sometimes a company will require a bespoke form of promotional merchandise, and so Total Merchandise, for example, can customise promotional items to cater to bespoke requests. An example of a customised promotional item would be; the Total Merchandise Stress Ball range. Total Merchandise can customise the stress balls to make them bespoke and just for you or your company in any shape you like. A classic example of a bespoke stress ball is the &lsquo;Stress Toast&rsquo;, this promotional item is very different and would make fantastic promotional merchandise for B&amp;B&rsquo;s or food organizations.</p>

<p>However, if the company specialized in a certain type of food, i.e. cake for example, then you could have a promotional stress ball made into the shape of a cake. This will make it obvious to potential clients that this food company sells cakes. The company could then, head out to promotional events or trade shows, hand out their promotional cake stress balls and possibly bring in more custom.</p>

<p>There are many promotional items available, so if your company is not in the food trade, or doesn&rsquo;t relate to stress in any way (lucky you), then don&rsquo;t worry. Take a look at our website here at Total Merchandise; we are one of the largest promotional merchandise suppliers in the UK!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/this-is-how-a-promotional-merchandise-supplier-help-with-an-advertising-campaign</link>
      <pubDate>Tue, 09 Aug 2011 11:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise For Conferences That Are In Just 5 Weeks’ Time]]></title>
      <description><![CDATA[<p>As the conference season approaches us in September it is very common for a company to invest in promotional merchandise suited to the type of conference they&#39;re going to. A conference is a meeting whereby people &ldquo;confer&rdquo; about a topic. There can be many types of conferences, each focusing on different issues and the biggest is, of course, the political party conferences.</p>

<p>Examples of just a few other conferences include; Academic conferences, Business conferences, and Parent-teacher conferences. An academic conference is usually for researchers to present and discuss their work. These conferences enable researchers to exchange important information. A business conference refers to an arranged meeting whereby people discuss or engage in a common interest. Common business conferences are usually based upon industry, profession, and fandom (displays, shows based on pop culture and guest celebs).</p>

<p>Parent-teacher conferences usually happen every so often within a school term. These conferences offer a chance for the parent to meet their child&rsquo;s teacher and review any issues.</p>

<p>A company can use these different types of conferences as a way of promoting their company or business to a wider audience by having a company name or logo branded onto promotional merchandise. This should then create more brand awareness for the company. Promotional merchandise can be anything, however, the more the promotional merchandise relates to the company&rsquo;s target audience, the more desirable the promotional merchandise becomes.</p>

<p>It goes without saying the more desirable the promotional merchandise the more people will pick it up at the conference and hopefully take it away with them. This could then widen the audience your brand is advertised to even more, and possibly create more business.</p>

<p>A hobby convention could also be included in the business conference category as it has the nature of both professional conventions and fan conventions. The professional nature would include the people who are lucky enough to have their hobby as their profession too (i.e. Jenson Button).</p>

<p>At hobby conventions, it makes choosing promotional merchandise that much easier for a company, as the company can just choose a promotional product that relates to the hobby of the company&rsquo;s target market (for example a promotional golf ball at a golf convention).</p>

<p>Total merchandise has a wide range of promotional merchandise to suit potential clients with many different hobbies. To see them all look through the total merchandise website and if you have any questions about any promotional merchandise, just give us a call.</p>

<p>Reference: &lsquo;Wikipedia-Conference&rsquo;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-ideas-for-conferences-which-start-in-just-5-weeks-time</link>
      <pubDate>Wed, 03 Aug 2011 14:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Top Personalised Promotional Products for Catering Companies]]></title>
      <description><![CDATA[<p>Promotional products can benefit many companies or businesses during their promotional campaigns. Promotional products can be big, expensive and extravagant or small and affordable, depending on a company&rsquo;s budget.</p>

<p>However bigger promotional products don&rsquo;t necessarily mean better. Small affordable promotional products have proven to be just as effective in term of creating brand awareness for a company. Promotional products can be a general thing or they can relate to a specific trade.</p>

<p>Trades such as catering and hotel trades could benefit from the total merchandise Catering, home and living section. This section will give a company some ideas for promotional products that can be given out at events, festivals and trade shows. All these products are fantastic promotional products for clients and prospective customers and they are also very useful in the home.</p>

<p>Having a promotional product that a client or prospective customer can use in their home will keep your brand, message, logo or company name in constant view whilst potential clients keep and use it about their homes. This could prove to be the ultimate promotion and gift incentive. Everyone likes to take time to relax and not think about work, promotional catering products can offer branding on everyday used items at home, not the office.</p>

<p>If you are wondering what sort of promotional catering products to have in a promotional campaign, just think of the items that come in handy for you at home. To give you some ideas here are some examples of promotional catering products that total merchandise stock; Large Wooden Spoons, Silicone Oven Gloves, Pastry Brushes, Magnetic Cooking Timers, Corked Tea or Coffee Pots, Silver Plated Set of 4 Napkin Rings, and many more.</p>

<p>All these promotional products can be personalised for you or your company. Promotional catering products are commonly used within the hotel and catering business by colleagues and can also be given out at promotional events as gifts to potential customers. By having colleagues use items that are branded with a company&rsquo;s name or logo, brings a sense of class to a business. For example when all staff in a restaurant wear a uniform branded with the company name or logo, it makes the restaurant look professional and smart.</p>

<p>The same principle applies if you were to have promotional products branded with a company or business logo. Total merchandise have a number of promotional products suitable for many trades, if you want to find out more, give us a call, where our friendly advisors will be happy to help.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-promotional-products-for-catering-trades</link>
      <pubDate>Wed, 03 Aug 2011 10:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise for The British Summer]]></title>
      <description><![CDATA[<p>August is here, and people are off work and enjoying the heat, so it&#39;s a perfect time to hand out summer <em>branded merchandise</em>. We are rapidly nearing autumn/winter and most people tend to panic and try to make the most of what&rsquo;s left of the sunshine. This is where having summer themed branded merchandise comes in handy. We found most people like to enjoy the sunshine in their own gardens, as there&rsquo;s no queuing for food, no screaming kids, and no worries about anything other than you. You&rsquo;re able to sit back and relax in the deck chair or hammock and sun bath reading a book or listening to music.</p>

<p>Having branded merchandise that relates to the summer season can attract potential customers who like to enjoy the outdoors. Using Outdoor branded merchandise for a company&rsquo;s promotional campaign takes advantage of the summer season. This range includes promotional items that can be useful to the client or potential customer in the garden or outdoors.</p>

<p>Useful promotional items make the client or potential customer feel more valued and so they will return this value when thinking about the company that gave it to them. Promotional Outdoor items and tools are very handy to clients and potential customers that are keen on the big outdoors.</p>

<p>The promotional outdoor range includes branded merchandise such as folding binoculars, personalised torches, promotional garden items, printed seed packets, promotional bike sear covers, wind up torches and even a branded hammock. Branded merchandise offers a real cross section of promotional business gifts that are ideal for a number of companies and customers.</p>

<p>If a company has a specific target market, like gardeners for example then getting a company&rsquo;s name or logo printed onto promotional seeds should keep the company at the forefront of the client&#39;s mind whilst there planting their seeds. So handing out branded merchandise is a great promotional device, with little effort from the company (the packaging does all the talking for you).</p>

<p>There is a vast range of outdoor branded merchandise, some with bespoke aspects that could bring in the custom with their originality. One bespoke promotional item would be the branded hammock. This hammock can be personalised with a company logo and is made from natural cotton. This promotional item is suitable for maximising lazing around time.</p>

<p>Branded merchandise is used globally to promote brands, products, and corporate identity. They are also used as giveaways at events, such as exhibitions and product launches.</p>

<p>Total Merchandise is one of the UK&rsquo;s largest promotional merchandise suppliers, printed business gifts, branded promotional items and printed corporate merchandise. So if you want to know what type of branded merchandise will suit you or your company give us a call today!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-for-the-summer</link>
      <pubDate>Tue, 02 Aug 2011 11:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Personalised Giveaways Make Great Promotional Gifts]]></title>
      <description><![CDATA[<p>A promotional <em>personalised giveaway</em> is a gift companies give out to customers, potential clients or colleagues to promote a brand in a very friendly way. A gift is something you give out without expecting something in return.</p>

<p>However a company that hands out personalised giveaways at an event or show could receive business in return for that promotional gift. When people hand out gifts the act may contribute to social cohesion (*1).Handing out a promotional gift to potential clients could contribute to social cohesion too. Social cohesion is a posh way of saying &lsquo;bringing people together in society&rsquo; (*2). So in other words, company promotional gifts could encourage more people to a company or brand.</p>

<p>A gift can refer to anything that makes another happier (*1). With that in mind a promotional gift can then be anything that has a company name, logo or product on. The more personal the gift is to the client the more it should make them happy, especially if it&rsquo;s something you know they want or need. Handing out individual personalised giveaways to everyone one could prove to be rather expensive for a company.</p>

<p>However if a company knows its target market (like most companies do) they should know what their target market likes, needs and wants, through thorough research of their target market. If a company can then find a common denominator (a common personalised giveaway that their target market likes, needs or wants) then the company only needs to invest in that one promotional gift to suit them all. For example if a company&rsquo;s target market is students, they could take advantage of September coming up and brand back to school/University bags with a company logo.</p>

<p>This promotional gift will be something that a wide variety of student&rsquo;s want/need for when they start their education September. All students need a bag to carry their things especially within the first few months, as their probably have all new books that they&rsquo;ll have to bring home. So by branding a promotional bag with a company logo will make the students fell as if the promotional gift is a personalized gift just for them starting university.</p>

<p>So if you know a company&rsquo;s target market and you want to engage the companies brand to a wider audience, have a look at our vast range of personalised giveaways that you can hand out as promotional gifts.</p>

<p>(*1) http://en.wikipedia.org/wiki/Gift (*2)http://en.wikipedia.org/wiki/Social_cohesion</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-as-promotional-gifts</link>
      <pubDate>Mon, 01 Aug 2011 10:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Bespoke Promotional Items]]></title>
      <description><![CDATA[<p>Sometimes you see very unusual promotional items that you&rsquo;re not quite sure what they are, but they look very intriguing so you go and have a look anyway. Intriguing promotional items are a fantastic way to attract a number of people, especially at a show or event.</p>

<p>The more people that are attracted to a promotional item, branded with a company name or logo, the more those people become aware of the company&rsquo;s brand, thus creating brand awareness. People, in general, tend to like things that are different and stand out, a promotional Waboba Ball is a promotional item that will do just that. Promotional Waboba Balls are one of the first balls in the world to bounce on water. They can be used in the sea, swimming pools, canals, and fountains. Believe it or not but the ball is said to bounce up to 6 meters high. This unusual promotional item is great if you want to promote a swimming club or sports club.</p>

<p>Other non-related sports companies could also use this unusual promotional item within their marketing campaign to create a fun and friendly atmosphere around the company&rsquo;s image. The Waboba Ball is given its name as Waboba is short for water bouncing ball (*). Before the Waboba ball was invented people used to throw Frisbees upside down on the water to try and get it to bounce. Swede Jan Von Heland was the inventer of the Waboba ball in the early 1980s. He experimented with a number of materials and compositions before he eventually came up with the Waboba ball (*).</p>

<p>The promotional Waboba ball is now used all over the world for promotional campaigns. It&rsquo;s fun, exciting and a bit different. It comes in many bright colours, so it&rsquo;s not easily lost at sea. If a promotional Waboba ball isn&rsquo;t for you or your company this summer season, then there is a number of other different promotional items in the summer range, some of which include; a Promotional Can Cooler (perfect for those summer parties) and a set of Promotional 70mm Rotary Print Wooden Tees (for the golfer in you).</p>

<p>There is also a Promotional My Kit Festival which is a must-have printed survival kit this summer. The personalised Festival kit includes Condoms x 2, Refreshing Wipes x 2, Wash proof Plasters x 12, Blister Plasters x 1, Aloe Vera x 1, Wash Swabs x 4, and Dry Swabs x 2. There are 27 more variations if festivals aren&rsquo;t where you aim to target custom, form sunburn to hotel travel kits.</p>

<p>All these promotional items are bespoke and unusually intriguing, and should hopefully roll in the clients at those important promotional events.</p>

<p>(*)http://en.wikipedia.org/wiki/Waboba</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/bespoke-promotional-items</link>
      <pubDate>Fri, 29 Jul 2011 10:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Choosing the Right Promotional Merchandise and When to Give Them Out]]></title>
      <description><![CDATA[<p>If you consider which promotional merchandise and/or printed giveaways to give out and when you could potentially increase the customer value. For example the kids are off school now until September, it seems ages away, however, September isn&rsquo;t that far away. Back to school items seem to be in stores as soon as the kids break up.</p>

<p>So why should promotional giveaways be any different? The best selling printed Giveaways for August and September time is promotional pens, calculators, rulers, staplers and of course dinner lunch boxes. These are all very handy, back to school related printed giveaways.</p>

<p>So if you&rsquo;re heading out to promote a company name, logo or product consider what time of year it is, in this case, we&rsquo;re looking ahead focusing on September, the back to school time of year. Printed giveaways always go down better if they relate to the season or a special event that is coming up soon. This is because seasonal related printed giveaways are usually more useful to the customer.</p>

<p>Also ensure you give out printed giveaways at the right time of year, i.e. don&rsquo;t give out Christmas themed printed giveaways in the summertime, as no one likes to be reminded that Christmas is just around the corner after coming back off holiday. Considering your target market as well also plays a big part it the type of printed giveaways you hand out.</p>

<p>Jumping ahead to September time, the kids are going back to school, and they need a lot of new stationery for when they go back to school. So by handing out promotional pens, pencils, rulers and any other school related stationery, will play a part in helping the parents out by equipping the kids with their back to school stationery. Back to school related printed giveaways, with a company name, logo or product on will be appreciated by the kids as they can use them at school.</p>

<p>These printed giveaways could also potentially get the company bonus points from the parents, as they now won&rsquo;t have to rush around and find loads of back to school stationery for their children. By having the company logo, name or product on the printed giveaways, you will enable the kids to promote the company to everyone at school. Perfect if your target market is of a younger generation or the teaching industry.</p>

<p>However if your target market isn&rsquo;t of a younger generation then promotional pens, pencils etc are not just used by the kids. The older generation (the parents) could also use these promotional giveaways at work or just to keep in their bags for those desperate times when they&#39;re in need of a pen.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/consider-what-promotional-merchandise-and-printed-giveaways-to-give-out-and-when</link>
      <pubDate>Wed, 27 Jul 2011 15:00:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Sticky Notes Come in All Shapes and Sizes to Suit Any Campaign]]></title>
      <description><![CDATA[<p>Printed sticky notes have been around as a form of <em>Promotional merchandise</em> for many years. Originally <em>printed sticky notes</em> commonly came in a 3inch (76mm) square shape and canary yellow in colour (*). But now a-days you can get all sorts of shapes, sizes and colours. Printed sticky note have a re-adherable strip of adhesive on the back, this enables it to be to be temporarily attached to documents and other surfaces. The low-tack adhesive allows the printed sticky notes to be easily attached and removed without leaving marks or residue with the exception of a white board surface.</p>

<p>One of the first printed sticky notes (or post-it notes as they are also known as) was invented by the company 3M&rsquo;s, the co-creator was Arthur Fry who worked at the 3M&rsquo;s company. This printed sticky note used an adhesive developed by a former colleague of Arthur Fry, Spencer Silver (*).</p>

<p>Printed sticky notes can now be created into many different shapes, for example if a company wanted to target airline companies and alike, a printed sticky note in the shape of an aeroplane would be a fantastic promotional gift. At Total merchandise you can take advantage of the special shaped promotional sticky notes, coming in several shapes. The shapes you can choose from are; heart, car, house, foot, aeroplane and speech bubble and many more.</p>

<p>If you have a bespoke design this it isn&rsquo;t a problem either (see our promotional sticky note page for details). Think of the promotional sticky note possibilities you could have with your very own bespoke shape design. Promotional sticky notes are used all over the place, whether it&rsquo;s at work (for those extra reminders), at home (to leave a loving note) or out and about (shopping list).</p>

<p>Having a promotional sticky note with a company&rsquo;s name, logo or product on should prove to be great promotion for the company. Going that bit further and having a promotional sticky note cut into a bespoke shape will not only promote the company, but will also draw more attention from others with its unique shape.</p>

<p>Why stop at promotional sticky notes, promotional sticky notes also have their very own holders. A promotional sticky note holder is very handy and will keep a desk or area neat and tidy. Total Merchandise has a range of promotional sticky note holders, one of which is a promotional lorry memo holder. This promotional sticky note holder is an innovative way to store promotional sticky notes, post-it or small note pads. With its eye-catching design it is ideal for grabbing people&rsquo;s attention, putting your brand in the spotlight.</p>

<p>If you want a cost effective way to promote a company or business think <strong>promotional sticky notes</strong>. (*)Wikipedia - Post-it note</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes-come-in-all-shapes-and-sizes</link>
      <pubDate>Wed, 27 Jul 2011 14:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Products For Every Possible Occasion]]></title>
      <description><![CDATA[<p>Promotional products can also be known as promotional items, promotional gifts, promotional merchandise, or advertising gifts. Whichever name you prefer to recall promotional products by, each name carry&rsquo;s the same reason for usage. Promotional products are often branded with a logo, and used in marketing and communication programs.</p>

<p>Promotional products are commonly given away to promote a company, corporate image, brand, or event (*). Promotional products can be imprinted with a company&rsquo;s name, logo or slogan to be given away at trade shows and/or conferences. Almost anything can be a promotional product, as long as it&rsquo;s branded with a company&rsquo;s name or logo.</p>

<p>Popular promotional products include promotional T-Shirts, key rings, pens, mugs and mouse pads. All these and many more can be found at Total merchandise, these promotional products are inexpensive but still preserve high quality.</p>

<p>Some promotional products can be a lot more expensive and are known as higher-end items. Higher-end promotional products are usually used for celebrities at film festivals and award shows (*). Some examples of high-end promotional products (possibly used at film festivals) would be expensive perfumes, leather goods or electronic items.</p>

<p>Total Merchandise does stock a vast range of electronic items, but on a much more affordable level. For example Total Merchandise has a number of promotional gadgets and tech, one of the current most popular printed gadget gifts is the promotional MP3 player. A USB MP3 Player is a great way to associate your brand, company name or message with a personalised product of high perceived value. Total Merchandise have a large choice music MP3 Players from small and budget conscious to styled ones with FM receivers.</p>

<p>One of the most common uses of a promotional product is to create brand awareness. Giving out promotional products (printed with a brand name on) at events and/or shows will generate more awareness of that brand. The sooner people are aware of the brand; the sooner people can invest in the brands products or services.</p>

<p>Non-commercial organizations, such as schools and charities also use promotional products as part of fund raising and to create awareness of the charity and its fund raising campaigns. An example of a promotional product that a charity used to create awareness is the &lsquo;Livestrong wristband&rsquo;. This wristband was used as a promotional product to promote cancer awareness and raise funds to support cancer sponsorships programs and research (*).</p>

<p>(*)Wikipedia &ndash; Promotional merchandise</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-products-for-every-possible-occasion</link>
      <pubDate>Wed, 27 Jul 2011 14:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Work, Rest and Play, Branded Travel Mugs Suit All]]></title>
      <description><![CDATA[<p>Promotional travel mugs can be for work or play. For example, in the summer season,&nbsp;we all pack our suitcases and head off on our travels&nbsp;whether it is a long travel for a month or two or just a short break, there is always the essentials we all must not forget. Some of the essentials include&nbsp;passport, train/bus or plane tickets, money, phone, hotel details or tent/caravan, sunglasses, mosquito spray, after sun, comb and a promotional travel mug.</p>

<h2>Branded Travel Mugs Are An Essential On-The-Move Item For Your Clients</h2>

<p>A promotional travel mug is one of the most needed items, especially if travelling long distances. Promotional travel mugs keep that much-needed coffee, tea or hot chocolate warmer for longer. When on long distant travelling either driving, flying or on a train, filling a promotional travel mug up with caffeine could potentially keep you awake for longer.</p>

<p>Promotional travel mugs are great for on the move as they come with a handy lid which reduces spillage on rough&nbsp;journeys (or for when your other half takes over the driving). However, if you&rsquo;re not going away this summer season and are stuck at work then branded travel mugs will still come in handy!</p>

<p>The Kandinsky metal travel mug, pictured below, is always one of our best-sellers.&nbsp;With the stainless steel exterior&nbsp;and&nbsp;the large handle making&nbsp;it the ideal promotional travel mug for work as well as play. Either printed or engraved with your custom design for maximum brand exposure while on the go.</p>

<p style="text-align:center">[195128]</p>

<p>There are many sizes of promotional travel mugs. So if you&rsquo;re a big coffee drinker, craving at least two or three cups in the morning or if you just need the one to set you off for the day there is a promotional travel mug for all.</p>

<p>The insulated travel mug, seen below,&nbsp;has a capacity of 400ml, ideal for one large cuppa in the morning. This promotional travel mug has a double plastic wall and translucent or solid acrylic exterior with an open/shut splash-proof lid and thumb rest handle. A&nbsp;great travel item for keeping those hot drinks warm whilst in the car or out on activities and excursions - not to mention marketing your brand at the same time.</p>

<p style="text-align:center">[182625]</p>

<p>There is also a much larger promotional travel mug, the isolating flask, pictured below. This promotional travel mug has a 750ml capacity and has a push-button pour spout which closes automatically when screwing the cup lid onto the bottle. Ensuring long-lasting exposure with your company branding either printed or engraved to the surface.</p>

<p style="text-align:center">[190365]</p>

<p>Promotional travel mugs are used by many people in different situations. This makes promotional travel mug perfect for promoting a company&rsquo;s name, logo or product on if you want to capture a wider audience.&nbsp;</p>

<p>If you&#39;re looking for the perfect <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mug and take out cup</a> then take a look at our full range - we&#39;re sure you&#39;ll find the ideal one!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-travel-mugs-for-work,-rest-and-play</link>
      <pubDate>Mon, 25 Jul 2011 11:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6146d7f80bc1b6dd7e5ec52c2e3550cb65072127.jpeg" type="image/jpeg" length="786070"/>
    </item>
    <item>
      <title><![CDATA[Using Printed Mouse Mats for Your Marketing Campaigns]]></title>
      <description><![CDATA[<p><em>Printed mouse mats</em> are one of those every day common things that are on nearly every desk from a office, workshop, retail business to home. You could even say they are as commonly use as a tooth brush (depending on your target market). Most printed mouse mats usually have pictures or text printed onto them to &lsquo;jazz them up&rsquo; a little and as everything today can be &lsquo;jazzed up&rsquo; to look different and stand out, it&rsquo;s no surprise a printed mouse mats are no exception.</p>

<p>With a wide choice of printed mouse mats, it makes them one of the most popular and cheap promotional merchandise products on the market. When printing onto a printed mouse mat, Promotional Merchandise use a pantone matched print or full colour process. This enables companies to promote their business with endless artwork ideas that can be printed onto a printed mouse mat.</p>

<p>The standard size of a printed mouse mat is 235mm x 200mm but as they say &lsquo;bigger is better&rsquo;. Promotional Merchandise offer an extra large printed mouse mat at A2 size, this will enable a company to make sure their logo is seen and recognized all over the office. This A2 sized mat is more commonly known as a promotional counter mat. These are basically large printed mouse mats that come in either A3 or a massive A2 size and are ideal on a counter for all to see.</p>

<p>These massive A2 SoftMat Counter Mats are manufactured from specially formulated material which provides a superb soft feel that lays flat and provides a non-slip quality. A printed mouse mat is also known as a mouse pad, as it provides padding for the mouse when using it.</p>

<p>The first mouse pad was said to be designed in 1969 (*). There a three important benefits of the printed mouse mats; they allow you to move the mouse with more precision, comfort and are said to allow the mouse to be moved at a higher speed (*). A forth benefit also reveals itself with the idea of printing onto the mouse mats. This benefit is cheap promotion, promotion for any company or product always provides benefits to a company, but a cheap promotion is even better.</p>

<p>So whether a company requires big or small printed mouse mats to promote on, why not give us a call today to see our cheap promotional range. We are one of the largest providers of printed mouse mats and other corporate branded gifts in the UK and we are here to help.</p>

<p>(*)Wikipedia - Mousepad</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-mouse-mats-could-be-just-right-for-you</link>
      <pubDate>Mon, 18 Jul 2011 13:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[De-Stress by picking up a Promotional Squeezy ball]]></title>
      <description><![CDATA[<p>A <strong>Promotional squeezy ball</strong> is squeezed (as hinted in the name) in the hand by the fingers, seemingly to either help relieve stress and muscle tension or to exercise the muscles in the hand. With <em>promotional squeezy balls</em> providing a form of stress relieve as well as exercise it&rsquo;s no wonder promotional squeezy balls are the third most popular promotional gift in the UK (*).</p>

<p>A promotional squeezy ball is just one of many other promotional stress toys. There are many other shapes aside from spherical to choose from. Stress balls are usually known as stress relievers now as there are so many shapes available.</p>

<p>Many promotional stress toys much like the promotional squeezy ball are moulded into amusing shapes. These shapes can relate to a company or a service you want to offer, for example, a stress bowling pin could be used to promote a bowling alley company or bowling related services.</p>

<p>Whatever your company offers you can be sure to find a promotional stress toy to suit your company. A promotional squeezy ball also proves to be a good platform to print on and so they can be used to promote a company name, logo or product on. This enables employees and clients to recognize that the promotional squeezy ball is from your company. Promotional squeezy balls can then be presented to these employees and clients as promotional gifts.</p>

<p>Alternatively, if there is a show or specialized event upcoming, a promotional squeezy ball can also be used as a gift to potential clients. To get lots of potential clients, you first have to build your company and make sure you know what your company stands for. Also, you need to make clear what the company&rsquo;s personality is. A company personality will affect the style of promotion and advertising. For example, if a company has a more humorous personality, make sure the promotional merchandise relates to that humour with a promotional stress cow.</p>

<p>However, if a company&rsquo;s personality has to be slightly more corporal then having a less humorous corporate gift like a promotional Cross Calais Chrome Ballpen would be the better option for the company.</p>

<p>Whether your company has a more humorous personality or a more corporate personality, &lsquo;don&rsquo;t stress&rsquo; be sure to give us a call to see which promotional squeezy ball or any other of our promotional gifts is the right one for you and your company.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/de-stress-by-picking-up-a-promotional-squeezy-ball</link>
      <pubDate>Thu, 14 Jul 2011 17:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Promotional Medical Merchandise Is Perfect for GPs On A Budget]]></title>
      <description><![CDATA[<p>Promotional merchandise can relate to a specific profession, medical merchandise is an example of relating promotional merchandise to a specific profession (medical profession). Having promotional merchandise that is related to the profession your in is a great tactic to get your target market to remember you and the services you or your company offer.</p>

<p>An example of this would be handing out medical merchandise such as a promotional stress bug; this could point out to potential clients that you aim to cure their illnesses. If you are a GP starting up your own practice, handing out medical merchandise at a convention, show or event could attract potential clients. Potential clients will appreciate the promotional gift and they will also be able to see what sort of services you offer.</p>

<p>Medical merchandise is ideal for businesses such as healthcare, NHS, Hospitals, surgeries, dental practices, chemists, GP&rsquo;s, in fact any business related to health, to get an idea for their next promotion. Medical merchandise could attract the eye of the professionals and even potential patients, this could be because it relates to what their current situation is, i.e. job or health wise.</p>

<p>The range of medical merchandise you can get includes; Printed hand sanitizers, promotional stress nurse balls, anti bacterial ball pens, stress monitor cards and many, many more. There is a wide range of fun and practical personalised medical related items. We all know within the medical industry whether it&rsquo;s as a profession or as a patient it can be very stressful indeed.</p>

<p>Medical merchandise such as a promotional stress nurse ball could ease the mind from the stress and could also quite possibly provide a mild form of humour to the situation. A bit of stress relief and humour could quite possibly be the thing everyone needs in a stressful situation or profession.</p>

<p>Medical merchandise can be customized with a company name, logo or product on to promote a company or business. Having a company name or logo printed on medical merchandise will promote the company and it will help people remember and recommend you or your company all over the place. When targeting any profession, finding the right promotional product for your campaign or marketing idea can be tricky.</p>

<p>So take a look at our specific section aimed at helping you find the right promotional merchandise for you. Our medical merchandise range is especially recommended for any health business old or new, so why not give us a call.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-promotional-medical-merchandise-is-perfect-for-gps-on-a-budget</link>
      <pubDate>Tue, 12 Jul 2011 15:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Can Branded Gifts Earn Your Business Trust and Respect]]></title>
      <description><![CDATA[<p>Everyone likes to receive a gift, in business a gift is also given out, this is called a branded gift. A branded gift can be given out at special occasions just like the ordinary gift you receive, at Christmas and other special holidays. A branded gift is a gift that has been printed with a company name, logo or product on, to promote the company.</p>

<p>Branded gifts don&rsquo;t just have to be given out to other companies, in meetings or on business trips. Branded gifts can also be given out to the public, which in turn could become your vital customers. Branded gifts can come in all shapes and sizes, from promotional toys for children to promotional mugs for the adults, depending on who your target market is. Branded gifts are usually given out at trade shows, conferences, and even festivals. Branded gifts are used in guerrilla marketing campaigns.</p>

<p>Guerrilla marketing campaigns are campaigns that use energy and imagination to promote, rather than having a big marketing budget. Guerrilla marketing campaigns are usually unexpected and unconventional and target consumers in unexpected places (*). For example at a festival, promotional badges, lanyards, and goodie bags are all considered a form of branded gift and so used in guerrilla marketing campaigns to promote a company or product in an imaginative way.</p>

<p>At a festival&nbsp;the last thing someone wants is to be bombarded with promotion, &lsquo;with buys this and buy that&rsquo;. Branded gifts are a fantastic subtle way of promoting a company or product in a unique and engaging way. A banded gift not only provides benefits for the company (promotion), a branded gift also provides the customer with benefits as well (a gift).</p>

<p>Telling someone to hand over their hard earned money straight away without providing them with benefits as well will be enough to get anyone&rsquo;s back up. Providing the customer with benefits such as a gift opens up a barrier of trust and respect between you and the customer this could prove to be a better way to get the attention of your customers and hopefully gain their trust and custom.</p>

<p>Branded gifts can also be thought provoking and generate a buzz that could make the customers want to have you as a point of call to do business with.</p>

<p>A thought provoking branded gift could be a promotional product that has a cleaver phrase that a company abides by. This could be a meaningful saying or something that provokes the minds of the customers. The more a customer focuses on trying to solve a problem or think about the cleaver phrase printed onto your branded gift, the more the company name, logo or product is secretly seeping into their minds. So a branded gift is a great form of promotion for a company.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-could-earn-you-trust-and-respect</link>
      <pubDate>Mon, 11 Jul 2011 12:08:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Relieve Stress With Promotional Stress balls]]></title>
      <description><![CDATA[<p>Promotional stress balls can be used to get you through a stress full day. Sometime our days can be unbearable with stress, worries and pressure being a major cause of this. With the UK just coming out of recession money issues can be the most worrying thing.</p>

<p>During the recession business failed and many people were made redundant, stress levels were high. There are many ways to relieve stress, such as developing hobbies, relaxing to a bit of music and exercising. However most of the time our stress usually comes from the work place and obviously at work we don&rsquo;t have time to relax with a bit of music or head out to the gym on our breaks.</p>

<p>One of the solutions to relieving stress at work would be to squeeze a promotional stress ball. Promotional stress balls are an effective stress management tool. You can use a promotional stress ball in meetings or throughout a stressful day in general. Promotional stress balls a small enough to carry them around in your pocket or keep them on your desk. A promotional stress ball is squeezed when the feeling of stress overwhelms you. It&rsquo;s doesn&rsquo;t lose its shape, so it can be squeezed as many times a day as you like.</p>

<p>So how does a promotional stress ball work to relieve stress? Well by squeezing the promotional stress ball you automatically take away some of the focus on the thing that is causing stress, as your brain has to think about squeezing the promotional stress ball and not solely on the thing that&rsquo;s causing you to stress. A promotional stress ball provides a slight distraction for you mind to relax and focus more.</p>

<p>To release stress you squeeze the promotional stress ball, by squeezing it and stimulates nerves in the hand which improves blood circulation. This in turn supplies more nutrients such as oxygen and glucose and eliminates toxins such as carbon dioxide and lactate. The nerves carry signals to the brain which is particularly connected with emotions (*). With the hand nerves being used and so stimulating the brain it also helps to produce endorphins that are similar to natural pain relief (*).</p>

<p>So to avoid ventilating your stress by shouting, throwing or even crying, pick up a promotional stress ball to calm you down. Meditation can also be used to divert your attention from stress, using a promotional stress ball is said to work in a similar way, stabilizing both mind and so the body relaxes (*).</p>

<p>Getting a company logo, name or a phrase printed onto the promotional stress ball, could provide two benefits, stress relief and a bit of promotion for a company. So why not give a promotional stress ball a squeeze today.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/relieve-stress-with-our-promotional-stress-balls</link>
      <pubDate>Fri, 08 Jul 2011 11:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Stay in The Minds of Your Clients for Longer with Promotional USBs]]></title>
      <description><![CDATA[<p>A <em>promotional printed USB</em> is a fantastic corporate gift as it is not only a corporate gift to show that you value your customers, it is also a corporate gift that can be very useful to your customers. Useful corporate gifts are said to be remembered a lot more than un-useful ones. This is because promotional USB&rsquo;s are usually kept longer than any other corporate gift as they come in handy when a client needs to save important work quickly before the computer crashes.</p>

<p>Promotional USB&rsquo;s are one of the more popular promotional merchandise tools for companies that want to be remembered and recommended for years to come.</p>

<p>Promotional USB&rsquo;s have developed from the old floppy disks and promotional USB&rsquo;s seem to have now even taken over CDs as a storage device. The evolution of the promotional USB has opened a fantastic new platform for companies to advertise on.</p>

<p>A promotional USB is a flash memory storage device protected by a cover. This protective cover can be plastic, metal or even wood. A promotional USB cover not only protects the flash memory storage device but is also the bit that provides a fantastic surface to advertise on. A promotional printed USB often comes with a handy whole embedded within it somewhere, on which a key ring or promotional lanyard can be attached; this is handy as lowers the risk of losing your promotional printed USB. Promotional USB&rsquo;s come in many shapes and sizes to suit different companies and target audiences.</p>

<p>For example, there is a USB key-shaped drive this is perfect for that specific targeting promotional campaign, or for the house, building industry. To target a more eco-friendly audience there is an eco-friendly twig USB drive which is made from real twigs that are collected by hand from the forest, and every tree taken down has another planted in its place. A logo can be etched onto a shaved area for this promotional printed USB.</p>

<p>There are&nbsp;even promotional printed USB&rsquo;s designed to attract a younger generation with a USB lorry flash drive and Tiny USB digital camera. It goes without saying that these promotional USBs can also be loved by the older generation too. You can basically find any shape or style to suite any companies target market. If you&rsquo;re targeting a more corporate audience then it&rsquo;s probably best to stick to the more sensible promotional USBs.</p>

<p>However, if your targeting more creative people, challenge yourself and have your company name, logo or product printed on a promotional USB that is a bit different and that stands out. Knowing your target audience is a key aspect when deciding which promotional USB to invest in.</p>

<p>If you have any queries about which <strong>promotional USB</strong> style will suit your target audience, please don&rsquo;t hesitate to give us a call, our friendly products advisors will be there to help.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-printed-usbs-stay-in-the-mind-for-longer-than-other-corporate-gifts</link>
      <pubDate>Thu, 07 Jul 2011 10:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Start The Ball Rolling with A Promotional Merchandise Enquiry]]></title>
      <description><![CDATA[<p>Making a <em>promotional merchandise </em>enquiry is one of the best and simplest ways to ensure you have the correct promotional items for a company budget range. There are many ways to enquire about how promotional merchandise is used and how effective it really can be. Searching on the internet to see great results companies have received from using promotional merchandise is a fantastic way to see which promotional merchandise works best and where.We should also mention that our sales staff at Total Merchandise Ltd are all ultra friendly, efficient and non-pushy!</p>

<p>However if you don&rsquo;t have time to go searching on the internet for hours, many company websites, such as our own have a phone number attached to them which can be used to make a promotional merchandise enquiry.</p>

<p>There are many different types of promotional merchandise available; it all depends on the event or sort of customers you want to attract to your company and when you want to attract them. When you want to attract them refers to the seasons of the year. Depending on which season you intend to hand your promotional merchandise out on, could determine what type of promotional merchandise you select.</p>

<p>For example in the winter season you many have an enquiry about a budget range as it&rsquo;s close to Christmas and you need to watch the pennies. Tying in a seasonal related product such as promotional Christmas mugs with a budget range could be the very solution you need in the winter season. Whereas, in the summer season you could have promotional beach towels as a company&rsquo;s promotional merchandise tool.</p>

<p>Many factors combine to determine which promotional merchandise suit you and your company. One main factor would be the age of the customers you want to attract. For example if you wanted to attract customers of a younger generation in the summer season then having festival lanyards printed with your companies name or logo on is the perfect solution to get your company noticed by younger customers.</p>

<p>If you wanted to attract the younger generation in the winter months then we have promotional lollies. Promotional lollies are especially good coming up to Halloween. The older generation tend to have different tastes and needs. So during the summer months make promotional merchandise enquiry about promotional merchandise Cooler Mini Fridge.</p>

<p>Promotional cooler mini fridges are a perfect solution to any family heading out for the day with food or drink that needs to be kept cold. During the winter months, when the need for keeping things colder is not so great, make a promotional merchandise enquiry about promotional Boiled sweets, this is a perfect promotional gift for Grandparents day in September.</p>

<p>As you can see there are many different types of promotional merchandise each with their own advertising platform in which you can promote a company name, logo or product on. The best way to find out which promotional merchandise will suit your target market is to give us a call or make a promotional merchandise enquiry on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/start-the-ball-rolling-with-a-promotional-merchandise-enquiry...</link>
      <pubDate>Wed, 06 Jul 2011 14:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[With the Sun Beaming Here Are Our Top Facts on Promotional Sun Visors]]></title>
      <description><![CDATA[<p>To have that extra protection from the sun whilst also advertising your company, promotional sun visors are possibly the best option. Promotional sun visors are seen in many sports, advertising many different sponsors, especially in Golf and Motor racing. Promotional sun visors can be used as a form of fashion, however, the most practical reason to wear a promotional sun visor is that they can be used as protection from the sun&rsquo;s UV rays on your face (*2).</p>

<p>Promotional sun visors are one of many sun protectors available. Sun protectors can come in many forms, such as wearing long-sleeved shirts and trousers, high factor sunscreen and a broad-brimmed hat (*2). It is essential to have some form of sun protection as the sun&rsquo;s rays can cause permanent damage to the skin (*1). Damages such as sunburn, which can permanently damage the skin and cause skin cancer.</p>

<p>The sun can also cause premature wrinkling and signs of ageing, which is never a good thing. Another top tip to avoid damaging the skin is to avoid the sun as best you can between its peak hours (10am &ndash; 3pm) (*2). Sunscreen seems to be the most common form of sun protection used. However, not all sunscreens are equally effective against the suns UV radiation (*2). There different types of Ultraviolet radiation, ultraviolet-B (UVB) and ultraviolet-A (UVA). Some sunscreens only protect against one type of ultraviolet radiation (*2).</p>

<p>So having another form of sun protection to go alongside sunscreen is always a good idea, for example having sunscreen complemented by a promotional sun visor. Promotional sun visors from promotionalmerchandise.co.uk are made from cotton and are available in 7 colours to suit any taste. Cotton is a big advantage in clothing as cotton breathes well, it&rsquo;s soft and also durable (*3). This makes cotton a perfect choice for a promotional sun visor as it will allow your head to breath, which could cause less perspiration (sweating).</p>

<p>A promotional cotton sun visor will also be soft on the head and so should prove to be a very comfortable fit. With cotton being durable as well it just tops all the benefits off. Promotional sun visors can be the perfect corporate gift if you time it right. Promotional sun visors are ideal for any sunny day promotion or sporting event. Personalising the cap with your company logo is a great way to get a company more recognized, and so potentially more business.</p>

<p>So next time the sun is out, think promotional sun visors do two very important things, they protect you from the sun and prove to be an excellent platform to advertise a company, logo or product on. (*1) sun-protection-and-you.com (*2) medicinenet.com (*3) www.mademan.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/more-sunshine-in-the-uk-so-here-are-our-facts-about-promotional-sun-visors</link>
      <pubDate>Mon, 04 Jul 2011 12:07:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Do your bit for the world with Eco Friendly Promotional Merchandise]]></title>
      <description><![CDATA[<p>Eco friendly promotional products go by a more formal name of environmentally friendly products. Eco friendly products are also named nature friendly or green products. These terms refer to products that inflict minimal or no harm on the environment during the making of them. They do this by using eco friendly materials or recyclable material in the making of them.</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">Eco friendly promotional merchandise</a> help the appearance of the environment, the safety of it and may reduce the effect of global warming, acid rain and various other environmental problems (*). This is mainly due to some eco friendly products not wasting materials in the production of them.</p>

<p>Many wastes can be hazardous to animals especially, so eco friendly products are defiantly beneficial in that sense (*). Sometimes however eco friendly things can often be expensive, for example, bio fuel is more expensive than normal fuel (*). This could discourage people to buy it, especially the way the economy is going this year. Although in comparison some companies, such as our own, like to encourage people to invest in eco friendly products. We do this by making sure we keep our prices low making them cheap and affordable for you.</p>

<p>It can also prove to be a great benefit to a business having corporate logos printed on eco friendly products. This is because it has been proven that 83 percent of customers are very likely to choose the environmentally friendly option over non-environmentally friendly (*).</p>

<p>So think of it as, when you hand out companies corporate gifts printed with your logo on eco friendly products, customers are more likely to remember that you not only value your customers but also like to help out the environment. This could lead to customers choosing your company over your competitors just because you handed out an eco friendly product as a gift to them. We need to remember that the world is a sacred thing and we only have one of them. So we need to cherish it by avoiding destroying it, so our children and our children&rsquo;s children can enjoy it for years to come.</p>

<p>We have a wide range of eco friendly products to offer you at Total Merchandise, to ensure you do your bit for the environment. If you have any questions or quires as to which eco friendly product would be right for your company please don&rsquo;t hesitate to call us!</p>

<p>(*)http://en.wikipedia.org/wiki/Environmentally_friendly<br />
(*)http://wiki.answers.co/Q/What_are_the_advantages_and_disadvantages_of_eco-friendly_products<br />
(*)http://www.environmentalleader.com/2008/04/14/specific-user-benefits-sell-eco-friendly-products/</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/do-your-bit-for-the-world-with-eco-friendly-promotional-merchandise</link>
      <pubDate>Wed, 29 Jun 2011 12:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Short History Of Branded Merchandise And How It's Evolved]]></title>
      <description><![CDATA[<p>Most companies consider<strong> branded merchandise</strong> as one of the most cost effective forms of advertising. Using branded merchandise and promotional products is a great way of establishing a message in the back of a customer&rsquo;s mind. It is said that people tend to remember the companies who offer them promotional products more than the ones that do not. People also tend to hold onto their branded merchandise for a while and like to share their experiences with friends.</p>

<p>For a company branding merchandise with their company logo can be effective in many ways. One of which is that it stimulates the customer to come back to you, again and again, choosing you over your competitors, which is always a nice thought. The branding of merchandise idea hasn&rsquo;t always been around. One of the very first known branded merchandise was in the United States with a commemorative button (campaign button). This dates back to the election of George Washington in 1789.</p>

<p>George Washington was said to use the campaign button as an effective way to advertise himself. Skipping forward to the early 19th century, there was some advertising calendars, rules, and wooden specialties, but there wasn&rsquo;t an organized industry for the creation and distribution of promotional items until later in the 19th century.</p>

<p>One of the very first printers of brand merchandise was Jasper Meeks. He is considered by many to be the originator of the band merchandise industry because he convinced a local shoe store to supply book bags imprinted with the store&#39;s name to local schools. This soon caught on as in the 1970s an there was an explosion in growth of demand for promotional merchandise. Companies began to recognise the benefits gained from promoting their corporate identity, brand or products, with the use of promotional gifts, printed with their own logo on.</p>

<p>When branding merchandise first caught on, the range of merchandise you could apply your brand to, was limited. In the early 1980s, demand grew again for more promotional products that companies could brand as their own and leave with their corporate customers.</p>

<p>Branding merchandise soon went global and companies today, big and small brand their merchandise all over the world. Branded merchandise is used as giveaways at events, such as exhibitions, product launches, and conferences. Have a look at our range of Brand merchandise that you can get your company logo printed onto, to see just how much we have evolved over the years. Roll on 2020!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-short-history-of-branded-merchandise</link>
      <pubDate>Mon, 27 Jun 2011 17:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The evolution of Floppy disks to Promotional USB Flash drives]]></title>
      <description><![CDATA[<p>A promotional USB flash drive consists of a flash memory data storage device integrated with a USB (Universal Serial Bus) interface. It sounds technical when you put it like that but a promotional USB flash drive has lots of uses. For example, it is used to transport personal data, it is used to store brand and product promotion and most importantly it is also used to back up files.</p>

<h2>The Floppy Disk Vs USB Flash Drives</h2>

<p>Most desktop and laptop computers were supplied with a floppy disk drive until 2005 when floppy disk drives were abandoned in favour of USB ports. One of the first promotional USB flash drives came available on 15th December&nbsp;2000, just in time for Christmas. When they first became available they only had a storage capacity of 8MB (compared to 8GB and over we have today). However, this was more than five times the capacity of the then-common floppy disks.</p>

<p>A USB flash drive was first named and sold as &ldquo;ThumDrive&rdquo; and &ldquo;DiskOnKey&rdquo;.&nbsp;Eventually, the name USB flash drive took over. It is in some cases shortened to just USB as it&rsquo;s easier to say in conversation.</p>

<h2>Why Choose A Promotional USB Flash Drive For Your Marketing Campaign?</h2>

<p>The advantages of a USB flash drive is that the data stored on the flash drive is resilient to scratches and dust. A promotional USB flash drive is robust this makes them suitable for transporting data from place to place. A flash drive consists of a small printed circuit board carrying the circuit elements and a USB connector, insulated electrically and protected inside a plastic, metal, or rubberized case which can be carried in a pocket or on a key chain, for example. The USB connector may be protected by a removable cap or by retracting into the body of the drive, although it is not likely to be damaged if unprotected.</p>

<p>A USB flash drive is much smaller&nbsp;and much faster compared to floppy disks and CD-ROMS. USB flash drives also have lots more capacity and are more durable and reliable because of their lack of moving parts. This means that your brand can be promoted time and time again over a long period of time. A recent <a href="https://media.asicentral.com/resources/Global-Ad-Impressions-Study.pdf">study published by the BPMA</a> shows&nbsp;that almost half (43%) of consumers keep a promotional USB flash drive for 2 years or longer!</p>

<p>Today there are a number of different USB flash drives around, some small, some large and some even come with a pencil on the end. So whatever your favourite colour, shape or size, you can be sure a promotional USB flash drive can be completely bespoke to your brand.</p>

<h2>USB Flashdrive Twist</h2>

<p>This best selling USB flash drive can be pantone matched to fall in line with your company colours. Personalised with your logo either printed or engraved on the metal twist cover for lasting exposure.</p>

<p>[640000]</p>

<h2>USB Any Shape You Like Flashdrive</h2>

<p>These promotional USB flash drives can be made to be any shape and colour you wish for a completely unique and bespoke finish.</p>

<p>[540025]</p>

<p>The evolution&nbsp;of USB flash drives is quite astonishing, and we&#39;re sure it will continue to advance as the technical world is ever-growing. To find your perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks">promotional USB flash drive</a> for your next marketing activity just look at the wide range of products we have to offer.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-evolution-of-floppy-disks-to-promotional-usb-flash-drives</link>
      <pubDate>Thu, 23 Jun 2011 13:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d3b389695855f9b361be764eeef63099d7ee7350.jpeg" type="image/jpeg" length="415332"/>
    </item>
    <item>
      <title><![CDATA[Thought About Travelling the World? Your Brand Can with Printed Bags]]></title>
      <description><![CDATA[<p>Printed bags or backpacks are primarily identified with students&nbsp;as a means to transport educational material to and from school. However, summer is upon us and students hang up their printed educational bags and tend to swap them for travelling bags.</p>

<p>Most students, after a long study period, take the opportunity to travel over the summer months or even longer. The more popular places to go travelling include&nbsp;Bangladesh, New York City, Paris, Argentina, Naples, Hong Kong and the Philippines.</p>

<h2>Different Types Of Bags To Take Travelling</h2>

<p>When going travelling we can only take the bare essentials with us as we don&rsquo;t want to be carrying around heavy luggage all day. Common essentials to take with you travelling consist of&nbsp;passport, phone, money, camera, MP3 player, batteries, towel, map, notebook and pen, flask, wet wipes, and most importantly some sort of first aid kit. To carry these items when travelling students often use backpacks.</p>

<p>Larger bags which are commonly used when going travelling, carry loads over 10kg. These bags offload the largest part of their weight onto padded hip belts,&nbsp;this leaves the shoulder straps mainly for stabilising the load. This helps increase agility, balance, and the potential to carry more. The Army often take advantage of this and use large bags to run with to train.</p>

<h2>Where Did The Backpack Originate From?</h2>

<p>Bags and backpacks like many things have a bit of history behind them. A form of backpack was used in ancient times. Hunters used bags carried on their backs to carry larger game and other types of prey as an easier way of transporting. The word used before backpack was rucksack, which was used mainly in the British and American&nbsp;Army. Rucksack derived its name from German words&nbsp;&lsquo;de Rucken&rsquo; which means &lsquo;the back&rsquo; and &#39;sack&#39; for&#39; bag&#39;.</p>

<p>The main point to any bag throughout history, whether it&rsquo;s small or large is to make carrying belongings easier for the carrier. A printed bag has an extra use,&nbsp;it can be used as an advertising platform. So it can carry belongings and a logo, taking the weight off your mind.</p>

<p style="text-align:center">[197579]</p>

<p>If you&#39;re looking for the perfect promotional rucksack for your marketing campaign take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drawstring-bags-and-rucksacks">printed backpacks</a> - don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/your-printed-bags-could-end-up-travelling-the-world</link>
      <pubDate>Tue, 21 Jun 2011 15:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0f417492b9056898e7c5a071d816746b8916a4e0.jpeg" type="image/jpeg" length="558483"/>
    </item>
    <item>
      <title><![CDATA[The History of Printed Lanyards - And Glastonbury!]]></title>
      <description><![CDATA[<p>A printed lanyard, by definition, is a rope or cord&nbsp;worn around the neck or wrist to carry something that has a customized print to show identification. A printed lanyard is most commonly used where there is a risk of losing an object or to ensure the object is visible at all times, like identification passes for example.</p>

<p>The history of the printed lanyards has never really been discussed in great detail and no one ever really wonders about where those printed lanyard originated from. Lanyards were originally used in the military. The military used lanyards to connect pistols, swords or whistles (for signalling) to. Nowaday&rsquo;s printed lanyards especially, are widely used with small electronic devices such as cameras, MP3 players and USB flash drives to prevent loss or dropping. They are also used to carry ID cards with in a work place to enforce security.</p>

<p>However printed lanyards are not just ID card holders or contrivances to hang badges and flash drives, they can be used to effective advertise. The main advantage that printed lanyards have over plain ones is the presence of a logo, which can raise the curiosity of people into enquiring after the products and services of the company. This way a company can associate more people with the brand and market their brand in an effective manner.</p>

<p>Music seems to be a big inspiration to printed lanyards. We&rsquo;ve seen Glastonbury festival goers for instance, use lanyards to carry their passes, or keep their belongings safe whilst their raving away. Bands often get their names or logos printed onto lanyards to promote themselves. Having the time they are playing on the lanyard, next to their logo would encourage people to go see them at festivals.</p>

<p>Lanyards were first seen at Glastonbury Festival when it first started out in 1970 and was held the day after Jimi Hendrix died. It was then held only over a two day period. Glastonbury was inspired by a Blues festival at Bath and west showground, which I&rsquo;m sure, had their fair share of printed lanyards too. The first Glastonbury festival was priced at &pound;1 and this included free milk from the farm, with 1,500 people attending. Comparing that to today, Glastonbury is priced &pound;180 and over and has over 175,000 people attending.</p>

<p>Printed lanyards have been rocking there way throughout the years at Glastonbury and other leading festivals, however unlike festival ticket prices printed lanyards haven&rsquo;t rocketed in price. Printed lanyards have made sure you keep your belongings safe and ID&rsquo;s shown, so let&rsquo;s so give those printed lanyards a round of applause.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-history-of-printed-lanyards...and-a-certain-music-festival</link>
      <pubDate>Tue, 21 Jun 2011 13:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Dress those Promotional items to impress]]></title>
      <description><![CDATA[<p>What sort of <em>Promotional items</em> could you dress to impress those much-needed customers? We all dress to impress when we go out to meet a client. Hoping to gain custom or keep the custom coming back. Have you ever thought about going that extra mile and dressing your promotional items up to?</p>

<p>We&rsquo;re not talking about putting suits and top hats on your pens and papers. We&rsquo;re talking about putting your very own logo on those <strong>promotional items</strong> to promote yourself and getting those clients to relate that wow factor to you.</p>

<p>What promotional items could you use? Whether you&rsquo;re a hairdresser, builder or even a laptop carrying commuter we have the perfect promotional items for you. A good workman never blames his tools for the building mistakes. You could, however, blame them for not advertising your business properly. Not anymore! With our fantastic 24 piece toolset, you can get your logo printed onto, those tools are free from blame once again. Just tactically leave the toolbox in the public eye whilst you&rsquo;re working away and watch the custom roll in.</p>

<p>Talking about customers rolling in, did you know black and white screams professional! We all know our clients and customers love a bit of professionalism. Most professionals tend to stick to the black and white these days, and with good reason. Just take a look on the commute to work, black and white is usually what we see, suits and ties and skirts, it&rsquo;s everywhere. In a profession such as hairdressing, for example, appearance is very important. Black and white is elegant, professional and affordable, so most tend to choose these colours. Hairdressers, much like our builders also have tools in which they can&rsquo;t do a hard day&rsquo;s work without.</p>

<p>Did you know you can also get your tools printed? We know you don&rsquo;t use hammers other than to maybe throw at your boss sometimes. I&rsquo;m talking about your combs! You know those little things that sit in your pouches next to those scissors! Have you ever thought of putting those babies to another use other than combing hair? How about using them as your perfect promotional item? Have a look at our Promotional 5&quot; Combs, which professionally come in black and white. Don&rsquo;t forget to get your logo printed on them to impress Barbara, who&rsquo;s getting her roots done at 3 O&rsquo;clock.</p>

<p>If you&rsquo;re a business wanting that perfect promotional item for your business, why not give us a call. We could suggest one just for you and dress it with a print of your logo for your customers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/dress-those-promotional-items-to-impress</link>
      <pubDate>Mon, 20 Jun 2011 12:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Business Gifts for the NHS]]></title>
      <description><![CDATA[<p>Let&#39;s face it, the NHS is going through a tough time. First, they&#39;re having their budgets all shook up, then they aren&#39;t, now they might be...and with the NHS as Europes single biggest employer, there&#39;s a lot of people out there pretty dependent on decisions being made by Central government right now.</p>

<p>So, what can we all do to help? Well, how about targetting NHS workers with a promotional campaign? At Total Merchandise we have stacks of ideas specific to their industry from syringe USB pens, to stress items and so on. By sending NHS workers (We&#39;re not suggesting every&nbsp;NHS worker!) a small business gift, you&#39;ll be giving them the thumbs up as they face the next year or two under pressure.</p>

<p>Of course, it&#39;s not just the NHS who are feeling the pinch and there are hundreds of other industries currently under the cosh, so to speak. By showing our suppliers, our clients, and would-be clients that as businesses that have survived the recession that we do&nbsp;care, we could be sowing the seeds for customers of the future.</p>

<p>As always, if you are struggling for ideas on a budget for the NHS or any other industry...just call us and we&#39;ll give you our expert advice on what&#39;s hot, and what&#39;s not!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/business-gifts-for-the-nhs</link>
      <pubDate>Thu, 16 Jun 2011 10:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Public and Summer Holidays Are the Ideal Time to Send Branded Gifts]]></title>
      <description><![CDATA[<p>Having so many bank holidays over the course of a year can cause a strain on our bank balances. We are expected to buy each and every person a gift for each and occasion. It&rsquo;s just getting silly now how many holidays there are these days. Some of the holidays we are expected to buy for include; Fathers day, Mother&rsquo;s day, Easter and Christmas. There&rsquo;s even a National Grand Parents day.</p>

<p>Eventually we run out of ideas as to what gift we get everyone. Sometimes we have the amazing gift idea, when we think &lsquo;yes, I&rsquo;ve done it; I&rsquo;ve found the perfect gift&rsquo;. Then it turns out its way above budget, Typical. We&rsquo;ve often sat round our work table and discussed what gifts to get family and friends in the upcoming holidays. We&rsquo;d thought you&rsquo;d like to hear some suggestions that people in our office have suggested to one another to give you some ideas to.</p>

<p>Some of the more genius gift ideas that have been suggested here in the TM office this morning include;</p>

<p>Promotional folding binoculars for bird watching the neighbours...(good estate agent promo merchandise idea?)</p>

<p>Cross ATX Matt Chrome Ballpens for crossword loving Auntie Barbara...(suitable for any industry!)</p>

<p>A stress Gift Box for dad&#39;s when they are making the Christmas dinner...also good when targeting bosses within industry</p>

<p>A Jade Glass Square Paperweight for novel writing sisters...great for anybody with a desk...</p>

<p>Finally, how about a Golf Club Groove cleaner for dad&#39;s, who thinks they are experts at everything.</p>

<p>All our promotional gifts are high in quality and affordably priced. So don&rsquo;t worry about that perfect gift being over budget. A personal promotional gift, in our opinion will always make the recipient feel more thought of and appreciated. Picture this... Bob from over the road is using his promotional folding binoculars out and about bird watching, or so he calls it, when one of the other bird watchers asks him where he got that fancy bit of equipment from. Let&rsquo;s say you have your personal logo on it from your business. You put it on there as you thought it would give it that finishing touch. Terry thinks wow he sounds very nice and he must means business, I&rsquo;ll recommend him to my friends.</p>

<p>It&rsquo;ll also allow Bob to interact with another human being for a change. On a more serious note if your business targets Dads or parents, we&#39;ve Father&#39;s Day coming up this weekend, so please don&rsquo;t hesitate to contact us for some clever and novel ideas. We&rsquo;ll do our very best to ensure the promotional gifts we suggest are just the right gifts to promote your business!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-gifts-for-the-summer-and-public-holidays</link>
      <pubDate>Wed, 15 Jun 2011 11:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Summer Holiday Essentials: Promotional Pens Partnered With Notepads]]></title>
      <description><![CDATA[<p>Printed pens make perfect partners for <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-note-pads">printed notepads</a>. Get your printed pens out and scribble this little treat on your printed notepads. Kids activities to do throughout the summer, Thorpe Park, Chessington World of Adventures or something a little cheaper Dickens World?</p>

<h2>Using Promotional Pens For The Summer Holidays</h2>

<p>The kid&rsquo;s summer holidays are fast approaching, so put your printed pens to use with your printed notepads this summer holiday season to note down great activities to keep the kids entertained over the next few months. Children&#39;s activity organisers, event planners and even your baby sitters out there, take advantage of the parents in need of a rest from their kids this summer break. Take them off their hands to your planned activity events and make sure they know to choose you or your company!</p>

<p>Make sure the kids are taking your company home with them with promotional pens and pencils, so parents can recommend you throughout the kid&#39;s breaks.</p>

<p>Just think how excited kids get after their fun fulfilled day and how they always show their parents all the things they&rsquo;ve collected throughout the day. They pile it up on the kitchen table and run off to watch Paw Patrol. All whilst the parents are left to clear the table for dinner. As their tidying and humming away to themselves they stumble across a very nice promotional printed pen, taken back by the fantastic design and quality they automatically look at the logo or brand stunningly printed on it. They rush over to the phone and call all their friends, who also have children. &ldquo;Check out this company, we can send the kids there tomorrow and have a day at the shops&rdquo;.</p>

<p>How fantastic would that be if that company was yours?! You will be keeping the parents very happy as well as the kids. Well, it can be you, just check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website&nbsp;or give us a call! To give you some inspirations we&#39;ve listed a few of our personal favourites.</p>

<h2>Petal Highlighter</h2>

<p>Perfect for your campaign targeting the summer holidays, these branded petal-shaped highlighters&nbsp;feature your design for maximum exposure. Starting from just 58p!</p>

<p>[605305]</p>

<h2>Colouring Popper Crayons</h2>

<p>Almost every child in primary school will be flocking to you for these fun custom colouring popper crayons. Price starts from just &pound;0.26!</p>

<p>[185393]</p>

<p>To see the full range of promotional pens just take a look through our dedicated <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">branded pens and promotional writing accessories</a> section our website. Don&#39;t forget to fill out the form for a rapid quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-pens-make-perfect-partners-for-printed-note-pads</link>
      <pubDate>Mon, 13 Jun 2011 10:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/b2e8cfd13806c1a4120100cb59445d6ec872049d.jpeg" type="image/jpeg" length="577575"/>
    </item>
    <item>
      <title><![CDATA[Printed Coasters Are A Classic Form of Promotional Merchandise]]></title>
      <description><![CDATA[<p>To the pub anyone? Heading down to the pub we all see the classic printed coasters sitting on the bar and tables and we know their awaiting our drinks to be placed on them.</p>

<p>However did you know they have a much greater use in advertising promotional merchandise? Printed coasters are the perfect way to subtly drill your company&rsquo;s promotional advertisement into people&rsquo;s head without them even flinching.</p>

<p>Our printed coasters are ideal for all sorts of catering businesses, from bars, cafes, clubs, restaurants and hotels. Especially if you&rsquo;re just starting up your business our fantastic range can be created in as little as just 5 working days, this is perfect if you&rsquo;ve had a lot of things on your mind, as anyone would starting up a new business, and those printed coasters have just slipped your mind don&rsquo;t panic, we can help fast.</p>

<p>Lucky for you, we also do a little but more with our printed coasters, we offer not only the classic printed coasters, we provide a promotional liquid motion roller coaster. This isn&rsquo;t a ride a Thorpe Park, oh no, it&rsquo;s much more. These fantastic little coasters are a fun, novel design with a highly sophisticated look that is suitable for any work environment. How does it work? You shake the coasters and watch them fall into the moulded shape of your brand or logo. They keep us entertained here when we are in need of rest from a hard day that&rsquo;s for sure.</p>

<p>Enough about the work place, time for something to show the kids when we get home. All kids love foam and funny shapes, don&rsquo;t they? Ours do, and they have great fun with our Embossed Foam Coasters. They seem to love the 7 bright eye catching colours these printed coasters come in and the vast range of shapes they can bet cut into by our team.</p>

<p>So think about this. If our kids love them then potential client&rsquo;s kids will most probably love them to. So don&rsquo;t miss out, get your business coloured, shaped and promoted onto one of these babies. It&rsquo;ll be a bit of fun for the kids and a fantastic promotional tool for the parents clearing up the coasters all over the floor when the kids are finished playing. Who knew a promotional printed coaster could be used for more than just placing your beverages on at the end of a long day.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-coasters-are-a-classic-form-of-promotional-merchandise</link>
      <pubDate>Thu, 09 Jun 2011 11:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Mouse Mats Are More Then Just Looking Good On A Desk]]></title>
      <description><![CDATA[<p>Everywhere we look we see brand names printed all over the place, and a printed mouse mat is effectively a blank canvas to advertise a brand, product or service.</p>

<p>To get your company recognized it&rsquo;s not always about getting your company&rsquo;s name on giant billboards and posters, sometimes it&rsquo;s the little things that make a big difference. Many companies choose us to print their company name on mouse mats, USB&rsquo;s, sticky notes and many more. It gives your clients that little reminder of your business that they need on a daily basis without even realizing it.</p>

<p>It&rsquo;s like when you buy a bottle of water, we know its water but it&rsquo;s their brand name that sells it for us and provides them with our customer loyalty. Customer loyalty is essential in any business, especially yours!</p>

<p>We often get confused with the word economic. Economic is defined as cheaper products, and so sometimes thought of as not so good. This is in itself is rubbish. Why pass by something that is affordable and still high quality. Here we don&rsquo;t pass anything by that will in turn offer great prices for our customers. We can proudly say some of our best selling products are economic. We like giving you that little bit extra for your money, is that a crime?</p>

<p>We all know when we don&rsquo;t want old jewellery anymore we can sell on to dealers and it can be melted down into all sorts. Have you ever wonder what can happen to larger things, such as tyres for instance? We challenged this and we found that old tyres can make perfect Printed mouse mats. Take a look, it&rsquo;s amazing what people can turn things into, and with our recourses said to be running out in the near future this is a very handy!</p>

<p>So next time you look down at your desk and see your corporate branded printed mouse mat, you can think, &lsquo;you little mouse mat could have been a Ferrari tyre driven by Michael Schumacher&rsquo;. Now if that doesn&rsquo;t inspire you for the rest of the day at work I don&rsquo;t know what will?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-mouse-mats-aren%27t-just-for-looking-good-on-a-desk</link>
      <pubDate>Wed, 08 Jun 2011 12:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Promotional Mugs Are Represented in Offices Across The UK]]></title>
      <description><![CDATA[<p>Today, everyone in the office is enjoying a nice cuppa. We got the Printed promotional mugs fresh from the box when they arrived to test them out. Safe to say our printed mugs hold the perfect affordable cuppa.</p>

<p>All across the UK, we are feeling the penny-pinch, it seems everything is going up. We have to get a mortgage out to buy a cup of tea or coffee. So why not make use of your own hot beverage making skills and pour it into one of our cheap <em>promotional printed mugs</em>. Go on show off.</p>

<p>Tea or Coffee? You can never get the wrong drink, with our Cambridge Promotional Mugs; chosen by UK businesses time and time again. Once personalised with your logo and distributed to your audience, they place your logo on prime display.</p>

<p style="text-align:center">[701231]</p>

<p>Another one of our favourites is our insulated travel mugs, as sometimes here in the office it gets pretty hectic and we don&rsquo;t have time to keep making hot beverages. With our insulated travel mugs, we can make a cuppa at home or in the staff kitchen when we can 5 minutes and bring it to our desks where it can remain for hours still warm.</p>

<p style="text-align:center">[182625]</p>

<p>So we not check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs and bottles</a> for some inspiration! Don&#39;t forget to fill out the form for a rapid quote or give us a call.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-promotional-mugs-are-represented-in-offices-all-across-the-uk</link>
      <pubDate>Wed, 08 Jun 2011 11:43:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/6d6a8edc07456fcd1ab39e172d13e9d86cf74b38.jpeg" type="image/jpeg" length="495446"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bags for A Different Spin on Corporate Merchandise]]></title>
      <description><![CDATA[<p>Promotional bags wouldn&#39;t typically be most people&#39;s first thought when choosing corporate merchandise for clients and suppliers. Usual&nbsp;corporate merchandise as we all know is often&nbsp;pens, mouse mats, t-shirts, and mugs. But, bags are making a comeback...</p>

<h2>Why Should You Use &nbsp;Promotional Bags In Your Marketing Strategy?</h2>

<p>For starters, in terms of&nbsp;ROI, bags offer a greater value because unlike pens and mouse mats, in particular, the general reach&nbsp;of the product is greater than just the bag recipient of your beautifully branded bag. Not only does the bag carrier has instant gratification for receiving the item,&nbsp;but by carrying it around on their shoulder for the world to see, they are also communicating your brand on the move.</p>

<p style="text-align:center">[196798]</p>

<p>How many people get crammed onto a tube at rush hour? We all know that there&#39;s this unwritten rule of not being able to ever look another passenger in the eye so what do you do?&nbsp;The ad&#39;s on the train above the seats get boring after a while and are normally always littered with chewing gum. So why not have a look around and see how many promotional bags you can spot, it will be more than you think!</p>

<p style="text-align:center">[187393]</p>

<p>But tubes aren&#39;t the only places where your brand can be seen by a mobile audience. Bags are often given away at trade shows as these are venues containing lots of like-minded people in the same place at the same time. A different spin on the same theory.</p>

<p style="text-align:center">[195833]</p>

<p>Promotional bags are really worth considering if you want a good&nbsp;ROI from your corporate merchandise investment and they don&#39;t cost the earth either!</p>

<p>So, if you&#39;re seeking some inspiration for some new branded merchandise take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> - we&#39;re sure you&#39;ll find the perfect one!&nbsp;</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-for-a-different-spin-on-corporate-merchandise</link>
      <pubDate>Thu, 02 Jun 2011 11:50:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a28df103f6c7e1a1b582b4cf1b297ce8922fcf1c.jpeg" type="image/jpeg" length="519767"/>
    </item>
    <item>
      <title><![CDATA[Pens and Writing Products Make Ideal Corporate Gifts For Posh Clients]]></title>
      <description><![CDATA[<p>We all struggle at Christmas and birthdays to buy presents for that one person in the family we either don&#39;t know too well or who just don&#39;t seem to have any interests. The same goes when choosing corporate gifts for new, or &#39;would be&#39; clients. Do you go for daring products and hope they&#39;ll use them or stick with something safe?</p>

<p>Our suggestion is to consider <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing products</a>. We all use these and they can look like a lot of money has been spent (even though it hasn&#39;t). These also make very classic corporate gifts. Our Dads and our Grandfathers will all have received promotional pens at some point during their careers I&#39;m sure.</p>

<p>Our range of promotional pens and pads can vary quite drastically from cheap but effective plastic ballpoint pens and small pads to luxury executive gifts that come in boxes, engraved and/or in presentation leather folders.</p>

<h2>Cross Classic Century Classic Black Ball Pen</h2>

<p>A classic for your clients that like the lavish things in life. These Cross ballpens are black with 23-carat gold appointments, engraved with your branding, and supplied in a luxury box.</p>

<p>[186116]</p>

<h2>Waterman Hemisphere Ballpens</h2>

<p>An elegant promotional pen from the world-known brand Waterman, engraved with your design for maximum impact.</p>

<p>[1042319]</p>

<p>To see our full range of branded pens take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> page on our website - we&#39;re sure you&#39;ll find the perfect luxury gift.</p>

<p>If you need help deciding which products to send to your valued clients, why not call our helpful sales team and with their wealth of experience across a huge cross-section of the business world, they&#39;ll give you the heads up of what is sure to impress even the poshest of clients!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/pens-and-writing-products-make-ideal-corporate-gifts-for-posher-clients</link>
      <pubDate>Wed, 01 Jun 2011 12:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/17c9916faa62210c38a78797d3c0bd6b4fa142c9.jpeg" type="image/jpeg" length="159226"/>
    </item>
    <item>
      <title><![CDATA[A Whole World of Printed Mouse Mats]]></title>
      <description><![CDATA[<p>I bet most of you don&#39;t understand the choice of printed mouse mats that we have to offer here at TM. I say that because even I am surprised from time to time at the sheer amount of choice we have to offer clients.</p>

<p>It&#39;s not just a difference in materials (hard backed or soft etc) nor price, but also in what they do. So many of our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-mouse-mats" title="Printed Mouse Mats">printed mouse mats</a> have a USP (unique selling point).</p>

<p>For example, we&#39;ve mousemats that we called &#39;anti-bug&#39;. Think about it, a mouse mat comes in to contact with people on a daily basis for hours at a time. On a shared PC this can be a dream come true for nasty office bugs and germs. Our anti-bug mat is clinically proven to kill 99.9% of harmful bacteria from 50 common organisms such as MRSA, E.coli, and Salmonella! Maybe we should have one in the TM canteen!</p>

<p>Then we have Eco-friendly mousemats. Our current favourite is a mouse mat which we sell made from recycled car tyres! Amazing, last week your Mini Metro had one of these on each corner and this week they&#39;re sitting on your desk as a mouse mat!</p>

<p>The final <strong>promotional mouse mat </strong>to mention for now is those that we sell with an integrated calculator. This goes beyond being just a mouse mat and becomes a whole office work station! Those that love gadgets will love this mouse mat!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a-whole-world-of-printed-mouse-mats</link>
      <pubDate>Wed, 01 Jun 2011 12:49:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed USB's For The New School Year This September]]></title>
      <description><![CDATA[<p>Nearly June and thus it&#39;s nearly end of this school year too. Who remembers those seemingly never ending summer school holidays as a child? For many kids though, it&#39;ll be their last school holiday as a primary school attendee before they up their gears and start secondary school and start the serious education.</p>

<p><strong>Printed USBs</strong> weren&#39;t around when I was a child. In fact, PC&#39;s as we know them weren&#39;t around then either (we had the classic &#39;BBC Computers&#39; with mono screen colours!)But nowadays, PC&#39;s and Laptops are part and parcel of schoolwork. In fact, it was announced on the news this week that more and more kids are starting to use tablet computers in school.</p>

<p>Well, times have changed, and shouldn&#39;t forget this important age group of potential customers of now or of the future. Promotional Printed USBs are an effective, useful form of promotional merchandise that can be targeted at the kids themselves of at a higher level - education establishments like schools and colleagues. What school in these days of austerity wouldn&#39;t like to be given a few hundred USB&#39;s to be distributed to their students? Of course, your logo could be emblazoned across all of these. You must arrange with schools beforehand if you intend donating to them (not all schools will want commercialism creaping in), but for those who find this useful and acceptable, you&#39;ve found yourself a single point of entry to hundreds of potential customers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-for-the-new-school-year-starting-in-september</link>
      <pubDate>Tue, 24 May 2011 12:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for 2012 Olympics]]></title>
      <description><![CDATA[<p>The London 2012 Olympics has always seemed like a long way off, but all of a sudden it&#39;s dawned upon us that next week it&#39;s June, and a year next week we&#39;ll be all but ready to throw the biggest parties in the South East that have been seen for possibly a number of decades. Between now and then of course, we have a British summer, a British winter, Christmas, Easter and a number of sporting events to muddle through.</p>

<p>But, the Olympics are something special. A substantial majority of the World&#39;s population will either be watching some/all the Olympic coverage from our home nation, or be involved somehow.</p>

<p>This is why promotional merchandise made for this event won&#39;t just be significant for the moment...it&#39;ll be significant both BEFORE and AFTER the event for possibly many years to come.</p>

<p>Ideas for affordable Corporate Gifts related to the Olympics include sporting goods, Sporting stress toys and of course <em>Promotional Clothing</em>. One word of warning...the Olympics is a very strong and very well protected brand and as such, you need to be VERY careful as to what you have printed (you can&#39;t use the official logo for example). Our sales team have all been briefed as to what is/isn&#39;t allowed so if you have any questions regarding <strong>Olympic Corporate Gifts</strong>...contact us!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-2012-olympics</link>
      <pubDate>Tue, 24 May 2011 12:14:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[We Bring You Our Promotional Merchandise 2011 Social Media Awards]]></title>
      <description><![CDATA[<p>The more observant of you will know that we&#39;re not just pretty big in Promotional Merchandise...we&#39;re also pretty big in social media circles including Twitter, Facebook, Tumblr and Flickr...and coming soon; YouTube. Across these channels, you can see how we work &#39;behind the scenes, get an early preview of new products that haven&#39;t even made the website yet and generally join in with the mad day to day banter!</p>

<p>By way of acknowledgement of our fans on all of these channels (around 5000 on Twitter alone), we are hosting a 2011 Promotional Merchandise Social Media awards.</p>

<p>How will it work? We have a dozen categories and each category winner will be announced in a awards ceremony which will be videoed and posted to our YouTube account. The date is yet to be announced, but it&#39;ll be mid-June 2011. Categories are:</p>

<p>Most Prolific Tweeter<br />
Funniest Facebook Post<br />
Most active Flickr commentator<br />
Most Prolific Facebook Fan<br />
Funniest Tweet<br />
Longest active Twit<br />
Best Social Media Contribution<br />
Best Social Media Ambassador/Most influential fan (for TM)<br />
2011 Lifetime achievement award<br />
People choice winner<br />
Social Media Celebrity award<br />
Best Username award</p>

<p>For more info and announcements as they are made, head over to our <a href="https://www.facebook.com/totalmerchandise" target="_blank" title="Total Merchandise Facebook">Facebook account</a>!</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-ltd-presents-our-promotional-merchandise-2011-social-media-awards</link>
      <pubDate>Mon, 23 May 2011 19:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Garden Gifts For Your Green Fingered Clients]]></title>
      <description><![CDATA[<p>Summer is here and that means the season is ripe for <em>Promotional Gifts</em> for Gardeners, and this year,more than any, the Garden army is a bunch of people you will ignore at your peril. never, since the end of the 2nd World War has there been such a following for &#39;Grow your Own&#39; gardening products and the lists for allotments in some areas is 10 years or more in length. What&#39;s more, one can assume that those who like gardening more often or not have gardens, so are therefore either home owners or have some of way of accessing land.</p>

<p>At Total Merchandise we have a great range of products to target this green fingered group. Starting with clothing ...time in the garden over summer can be dangerous under those sun rays..so how about nicely branded sun hats? Or, how about nicely branded polo shirts...we can even offer a &#39;organic&#39; range! For the more typical British summer&#39;s, we also offer logo branded fleeces.</p>

<p>We&#39;ve also other products that could come in very handy like anti bacterial hand washes, Jute bags (for gathering crops!) and er...umbrellas!</p>

<p>We can go on forever about gardening...we&#39;re big lovers of greenspace ourselves here at Total Merchandise, but if you&#39;re stuck with what to send by way of <strong>promotional gifts</strong> to your target audience of garners and enthusiasts...call us for some free tips and advice!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-gifts-for-gardeners</link>
      <pubDate>Wed, 18 May 2011 11:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for the school holidays]]></title>
      <description><![CDATA[<p>Amazingly, schools are now well into their final term of the school year. It&#39;s only a matter of weeks now until we hear the tones of happy children playing in the streets across the nation for what will seem to them like being a long, hot, balmy summer. Rose-tinted? Maybe, but let&#39;s not forget the parents who are probably dreading the thought of entertaining their little ones for 6 weeks solid!</p>

<p>Our suggestion therefore for today is Corporate Gifts for parents who may need a bit of cheering up. The obvious product to mention is <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" target="_blank" title="Promotional Stress Toys">Promotional Stress Toys</a>. I think a few of these may be needing these. If you&#39;re the principal of a private or boarding school, these would make a humorous gift to give parents on the last day of term?</p>

<p>Of course, not all parents will be pulling their hair out. So for those that are going to embrace all that extra times with the kids, how about ideas to keep the kids happy? We&#39;ve dozens of ideas ranging from promotional toys, sweets and even a <a href="https://www.totalmerchandise.co.uk/branded-products/novelty-ideas" target="_blank" title="Promotional Merchandise for Children">specific category just for kids</a>!</p>

<p>Finally, it&#39;s only for 6 weeks. Ok, they&#39;ve been shorter wars but look on the plus side...when the kids go back, it&#39;s parent time again. So how about getting your Corporate Gifts ordered now for the end of August to give to parents. Our faves are Promotional Golf items and maybe travel items for a sneaky &#39;getaway&#39; weekend to chill?!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-the-school-holidays</link>
      <pubDate>Mon, 16 May 2011 12:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What Really Are Promotional Printed Lanyards?]]></title>
      <description><![CDATA[<p>I&#39;ll be honest. I didn&#39;t know what <em>Printed Lanyards</em> really was until I entered the world of promotional merchandise. Well, I knew what they were but I didn&#39;t know that these things people hung around their necks were called promotional printed lanyards, that&#39;s all. And I&#39;m sure I wasn&#39;t alone.</p>

<p>I thought that the only use for printed lanyards was at posh trade shows where you have to wear your pass around your neck for all to survey. I didn&#39;t actually realise they were also fast becoming a fashion accessory in the same way that wristbands have/were.</p>

<p>I was perusing a rather well know US Car forum last night and noted that in their online shop, they were selling printed lanyards with their forum logo printed along with the pattern. They looked good. But why would petrolheads want one of these? Why would anybody?</p>

<p>If you take a peek at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lanyards">printed lanyards</a> section on our website, you&#39;ll see all manner of uses for these. Our favourite is possible the Lanyard Bottle Opener - perfect for waiters and bar staff...looking good and practical too.</p>

<p>So, there you have it...printed lanyards are more than just a fashion accessory and they remain one of our best selling products. If you are hosting a public event this summer, run a forum, bar or sports club, then consider this VERY affordable form of promotional merchandise!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-printed-lanyards</link>
      <pubDate>Wed, 04 May 2011 11:09:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded Gifts and Promotional Items for Wimbledon Fortnight]]></title>
      <description><![CDATA[<p>Every June in a little part of SW London, the whole world (or most of it) is focused on a sporting event where adults with a racket hit a ball back and forth over a net. Of course, it&#39;s not the only place where the game of tennis is ever played but it is the spiritual home of the game and winning &#39;Wimbledon&#39; as a man or woman is the pinnacle in any tennis players career.</p>

<p>But the competition also attracts hundreds of &#39;pop up&#39; businesses who target event goers and sometimes even the stars themselves. Local shops and businesses also thrive (you try getting into a pub on Wimbledon village on a sunny day during Wimbledon fortnight!) It truly is an event that makes money for a lot of people and provides entertainment for literally millions more.</p>

<p>That, therefore, begs the question...what are YOU doing to promote Wimbledon for your business? For many, like us, it may be as simple as sending Wimbledon-themed literature like fliers or email&#39;s with Wimbledon as the prominent feature. Others go further and have competitions run on social media accounts and for the really brave...some people plan well ahead and have promotional items and branded gifts made up by companies like us to give away at, or around the event.</p>

<p>Our range of promotional items that would be suitable for the event includes promotional tee shirts, embroidered Polo shirts, caps, stress &#39;tennis balls&#39; and even real printed tennis balls! In fact, you name it, and we&#39;ll probably sell it if you can get a logo printed onto it!</p>

<p>Just one thing...don&#39;t bet on the British winning anything. We&#39;re as patriotic as everyone but wouldn&#39;t want you wasting your money!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-and-promotional-items-for-wimbledon-fortnight</link>
      <pubDate>Tue, 03 May 2011 10:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Gifts for the older, or younger, client]]></title>
      <description><![CDATA[<p>Corporate Gifts often take the form of a mouse mat, USB Pen or funky tee shirt. All great and good, unless the recipients of the <em>corporate gifts </em>are of an age group that don&#39;t use these items, let alone know what some of them do!</p>

<p>Therefore, today&#39;s teaching will be about &#39;knowing your client base&#39;. It&#39;s not just the elderly who may have particular requirements. You may find that teenagers (if they are in your target audience) may not want a nicely engraved pen for example.</p>

<p>Of course, there are some items at Total Merchandise which seemingly appeal to everybody...but do they? Promotional chocolate, for example, is one of our best selling products, but what about diabetics? Promotional condoms aimed at totally wrong audience could actually cause offence.</p>

<p>Therefore, when you, or any &#39;would-be client&#39; call our ultra helpful and knowledgable sales team, our sales team will bend over backwards to understand not just your requirements, but also those of YOUR clients. Your success, after all, is the key to ours. But rest assured, with over 2000 products on our website, we can promise you there will always be something to appeal to every cross-section of society!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-gifts-for-the-older,-or-younger,-client</link>
      <pubDate>Wed, 27 Apr 2011 10:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Bread And Butter Of The Promotional Merchandise Industry]]></title>
      <description><![CDATA[<p>Promotional mugs, printed tee shirts and printed mouse mats are the bread and butter of this industry. These are all business gifts we&#39;d love to receive for the simple reason that we&#39;d use them. Who doesn&#39;t wear a t-shirt, use a computer or enjoy a cup of tea every morning?</p>

<p>We&#39;ve spoken a lot recently about some of the more technically innovative products that we sell like our eco friendly USB pens, executive gifts, and personalised giveaways, but the oldies are still the goodies as they say printed mouse mats are still selling like hotcakes, printed t-shirts still flying out of the window (especially now summer has started!) and promotional mugs are perfect for conferences, trade shows and face to face corporate gifts.</p>

<p>Our best-selling hardtop mouse mats, pictured below, offer a large print area for your full-colour design. Used daily in the office, these promotional mouse mats are sure to draw attention to your brand.</p>

<p>[110011]</p>

<p>These Fruit of the Loom valueweight t-shirts are the ideal promotional apparel for spreading brand awareness. Available in a range of colours and printed with your company branding in up to full colour.</p>

<p>[302004]</p>

<p>Constantly one of our best-selling branded mugs is the Cambridge promotional mug. The classic shape of the mug and your design printed on the surface will be sure to draw attention to your brand.</p>

<p>[701231]</p>

<p>Don&#39;t forget these oldies. They may be classic but classic can be cool too!</p>

<p>If you&#39;re looking for the best branded items for your campaigns then take a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">best-selling promotional merchandise ideas</a> section for some inspiration!&nbsp;</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/don%27t-forget-the-old-school-types-of-promotional-merchandise-like-printed-mouse-mats-and-promotional-mugs</link>
      <pubDate>Tue, 26 Apr 2011 13:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2bc2ae1266727fc222409714fe4966d0e22619bb.jpeg" type="image/jpeg" length="813449"/>
    </item>
    <item>
      <title><![CDATA[The Benefits Of Branded Merchandise and Printed Giveaways]]></title>
      <description><![CDATA[<p>We&#39;ve already discussed today how <em>personalised promotional gifts</em> can help make a client feel a little bit unique and special but now let&#39;s consider the other end of the market - the more generic printed giveaways and generically branded merchandise.</p>

<p>This type of merchandising best suits those who aren&#39;t targeting an individual for his/her attention but rather the mass market and/or for brand awareness. We&#39;ve all been to a trade show I&#39;m sure where we&#39;ve been given a pen, or t-shirt etc without even doing very much. Chance are, many of you will have a printed mouse mat with somebody else&#39;s logo on it next to you as you read this. These weren&#39;t tailored for you, but were given so you&#39;ll remember the brand of that company in the same way major companies advertise on F1 racing cars and on football strips.</p>

<p>This approach of sending branded merchandise printed en-masse will mean the need for more initial items but the good news is the economies of scale...each unit cost will be lower than specially tailored personalised giveaways and more pairs of eyeballs will get to see your brand/logo and generosity!</p>

<p>There&#39;s no right/wrong approach as to whether to go for mass printed giveaways or personalised gifts, both will be loved and&nbsp;deliver a different approach to your marketing strategy!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-merchandise-and-printed-giveaways</link>
      <pubDate>Tue, 26 Apr 2011 13:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Personalised Giveaways Ideas for Your Executive Clients]]></title>
      <description><![CDATA[<p>Promotional Merchandise often involves mass buying of a single product to give to everybody. In other words, the promotional gift isn&#39;t tailored to any one individual, it&#39;s one product that effectively fits all.</p>

<p>By instead giving away Personalised Giveaways, the items you are so kindly gifting then becomes a personal touch. You&#39;ve demonstrated that you had considered them before the point of actually giving them anything by having their gift personalised.</p>

<p>But what consitutes &#39;personalised&#39; exactly? The most common form of personalising in our industry is engraving on pens, tropheys and other executive gifts. You can even have some promotional embroided Polo shirts personalised. Personalised messaging may take the form of a small message, (a &#39;thank you&#39; or &#39;congratulations&#39;, or it may be personalised with a name or an event. Promotional Golf products tick this box nicely.</p>

<p>Perhaps the cleverest thing about personalised gifts rather than mass produced one gift fits all approach, is that they&#39;ll actually be less wastage so whereas you may ordinarily have sent 1000 USB pens to clients but only 50 of whom really appreciated the effort, you can cherry pick 50 of your products and send them a personalised gift instead. Whilst unit costs of executive gifts are generally higher, this is compensated by less volume and less wastage!</p>

<p>Another great money saving Promotional Merchandise tip from Total Merchandise!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/personalised-giveaways-for-executive-promotional-merchandise</link>
      <pubDate>Tue, 26 Apr 2011 10:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Summer Promotional Merchandise]]></title>
      <description><![CDATA[<p>Well, summer has arrived and as the premier Promotional Merchandise retailer in the UK, we are currently pretty much inundated with calls on our sales line for enquiries regarding mainly printed tee shirts, embroided Polo shirts and other summer accessories.</p>

<p>It doesn&#39;t just have to be just the obvious tee shirts and caps that you opt for though if you want to jump on the band wagon by celebrating the arrival of summer with your clients.</p>

<p>For example, they say that this bank holiday, and the very close proximity of next weekend with it&#39;s equally long bank holiday, has caused many people to up sticks and travel abroad for a holiday. It&#39;s too late now to order your promotional merchandise in time for then, but imagine how well promotional beach balls would have gone down if we&#39;d forseen this summer arriving!?</p>

<p>Of course, with over 2000 products we can&#39;t expect our clients to know necessarily every product that they may want to order. If you call us with a budget in mind and a rough idea of what you want, we can tailor a quote to suit!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/summer-promotional-merchandise</link>
      <pubDate>Wed, 20 Apr 2011 13:23:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Download the UKs 1st ever Promotional Merchandise iPhone game]]></title>
      <description><![CDATA[<p>Promotional Merchandise is, as you&#39;ll all by no doubt now know, our bread and butter. It&#39;s what we do. But let&#39;s face facts...a &#39;<strong>promotional merchandise</strong>&#39; app for an iPhone is going to be boring...isn&#39;t it?</p>

<p>We thought we&#39;d do something a little different so we have spent a great deal of time and money developing a retro iPhone arcade game called &#39;iPromozzzappa&#39;, available for FREE at the iTunes App store!</p>

<p>The game allows you to shoot at &#39;bricks&#39; and depending on which bricks you hit and destroy results in points on various forms of promotional merchandise. There are 10 levels and you can even register your scores with us for a feature which will be coming soon.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/download-the-uks-1st-ever-promotional-merchandise-iphone-game</link>
      <pubDate>Mon, 18 Apr 2011 17:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Golf Items to Tie in With Your Corporate Golf days]]></title>
      <description><![CDATA[<p>Now the winter weather is slowly receding and the ground is drying out, we are seeing more Corporate Golf days starting to be planned. These are pretty lucrative for businesses because they are a relatively affordable way of promoting their business, doing informal deals and having a beer or two in the 19th hole afterwards.</p>

<p>The sort of promotional golf items that sell well here for&nbsp;Corporate Golf days include logo branded tees, Golf balls, Polo shirts, golf caps and umbrellas. There are loads more besides, so we even have a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-golfing" target="_blank" title="Promotional Golf Items">Promotional Golf Items</a>&nbsp;section on this website!</p>

<p>If like me though, you tend to &#39;churn&#39; up the greens, then these promotional pitch repairers are perfect for you...you don&#39;t want to upset the etiquette of the local Golf club if you are taking a lot of non-golfing playing colleagues out for a jolly. Starting at just 77p, depending on volume purchased, these are also very affordable corporate day giveaways!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-golf-items-for-corporate-golf-days</link>
      <pubDate>Thu, 14 Apr 2011 10:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Hard Days at The Office Need Promotional Stress Balls]]></title>
      <description><![CDATA[<p>If like us, you&#39;ve had several hard days at the office recently then, like us, you may take comfort in throwing something small and bouncy against the wall. And no, we aren&#39;t talking about the office junior.</p>

<p>When <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" title="Promotional Stress Balls">promotional stress balls</a> first started appearing in offices in the early 1990&#39;s I clearly remember my boss at the time (who had his own office with those thin partition walls) thudding his stress ball against the walls on a regular basis. We knew when we heard the &#39;thud, thud, thud&#39; not to go and interrupt!</p>

<p>Since then, we, and stress balls have all moved on and you don&#39;t need to annoy the rest of your office nowadays by throwing your stress balls against the wall. In fact, some of our stress ball designs are just so attractive they are therapeutic in themselves just to look at.</p>

<p>Stress balls are also very good in that as well as having a cheap unit price, and, like all TM products, having the ability to be branded with your company details, they can also be easily and cheaply be sent in the post, will last a long time, and can offer a subliminal message. For example, if you work in a gym, medicine or even dating, you&#39;d love this promotional stress ball idea!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/hard-days-at-the-office-need-promotional-stress-balls</link>
      <pubDate>Wed, 13 Apr 2011 10:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Branded USBs: The Corporate Gift that Keep Getting Smaller and Better]]></title>
      <description><![CDATA[<p>Do you remember when you first held <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks" title="Printed USB's"><strong>printed USBs</strong></a> of any type? Chance are it was a flat, pretty un-inspiring type with a cap on the end. But I remember when I first saw one of these and couldn&#39;t believe that (at the time) this tiny item I could hold in my fist was capable of holding several megabytes of data!</p>

<p>Of course, time has moved on and Printed USB&#39;s have become a &#39;must-have&#39; business accessory for anybody that uses a PC or transfers data. In fact, Printed USB&#39;s are good for a whole host more than just business...storing music and photos, backing up your home PC, sending files to friends, colleagues and would-be clients...USB&#39;s now come in all manner of shapes and sizes and some don&#39;t even look like USBs. Have you seen our Eco-friendly Twig USB? How about our USB bottle opener?</p>

<p>Best of all though is how the price has reduced and the technology has become so clever that instead of storing Megabytes, our USBs can now store 64Gb! And in the next few months, the &#39;chips&#39; in the USB&#39;s will get smaller still and so memory can become even greater. For those that don&#39;t know, 64Gb is enough to store the contents of most of our PC hard drives...software as well!</p>

<p>One day we will look back at this article and laugh at thinking 64Gb was a vast amount of data!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usb%27s-are-corporate-gifts-that-just-keep-getting-smaller,-better-but-cheaper</link>
      <pubDate>Tue, 12 Apr 2011 12:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Targeting Millennials Can Be Your Marketing’s Secret Weapon]]></title>
      <description><![CDATA[<p>Promotional items and <strong>Corporate Gifts</strong> are normally geared towards what is classed as &#39;B2B&#39;...Business to Business. That is, one business giving another business (supplier or client) a business gift. However, we&#39;ve seen a rise in orders for <em>Promotional items</em> that instead target the younger generation.</p>

<p>The reason for this, we&#39;ve discovered ourselves is the &#39;Facebook generation&#39;. After starting civil wars and uprisings in the middle East, Facebook and Social Media now seems to be working as possible one of the best forms of marketing a business would love to deploy.</p>

<p>The reason why promotional items geared towards this young generation is so lucrative though, is that these youngsters like to spread the word and socialise over really anything...what they&#39;ve had for tea, who they are going out with, what happened on Eastenders last night and so on. If this same crowd were given promotional items, or FREE promotional items, they&#39;ll tell their friends. And those friends woul then know your brand.</p>

<p>With Social Media, a single user can have the reach of literally tens of thousands of other people. Let&#39;s say a Twitter user for example has a realistic following of 500people. The twitter user make a tweet and let&#39;s say, 10% of his followers read and &#39;Re tweet&#39; the message again, and 10% again and so on...that&#39;s 1000 possible people who could see your message within seconds.</p>

<p>What&#39;s also so great about Social Media is that unlike &#39;forcing&#39; your brand upon recipients, they are actually recommending your business and one recommendation = 1000 adverts!</p>

<p>Don&#39;t forget the Facebook generation. They&#39;re your secret army!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-items-for-the-school-holidays-and-how-social-media-can-be-your-secret-weapon</link>
      <pubDate>Tue, 12 Apr 2011 12:22:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Summer Makes Promotional Clothing Rather Attractive All Of A Sudden]]></title>
      <description><![CDATA[<p>Promotional Clothing sales have just started going mad here at Total Merchandise HQ. Why? It&#39;s the first day of <em>proper</em>&nbsp;sunshine this year and after a long, hard and very cold winter. So, we guess, people are now thinking about your printed t-shirts and other forms of promotional clothing ready for the summer?</p>

<h2>Using Promotional T-Shirts In Your Marketing Campaigns</h2>

<h2>1. The Classic T-Shirt</h2>

<p>You really can&#39;t go wrong with a classic t-shirt in your summer marketing campaigns. It&#39;s guaranteed to be worn, whether it be as a comfy pyjama top, a gym top, or maybe your customers&nbsp;love it so much they wear them at every chance. T-shirts are an essential item in everyone&#39;s wardrobes, so they should be an essential in your promotional giveaways.</p>

<p>Our best-selling Fruit of the Loom valueweight t-shirts are perfect for any campaign. Each t-shirt can be printed with your design in up to full colour, sure to draw attention to your brand wherever they are worn. Starting from just &pound;2.30 per unit they are a high impact and budget-friendly promotional item.</p>

<p style="text-align:center">[302004]</p>

<h2>2. Stylish And Formal Polo Shirts</h2>

<p>When it boils down to printed t-shirts, you have another option, promotional polo shirts. These are a tad more &#39;upmarket&#39; than printed t-shirts and are ideal for both casual everyday wear or as part of a uniform.</p>

<p>Take our Fruit of the Loom polo shirts, for example. They&#39;re smart and when embroidered with your logo they will create a smart and corporate image, as well as&nbsp;being instantly recognisable to customers.&nbsp;</p>

<p style="text-align:center">[301003]</p>

<h2>3. Branded Caps For When The Sun Is Shining</h2>

<p>Caps are appreciated by many people, especially those who aren&#39;t sporting the head of hair they once had. Not only do they block the sun from your eyes but they also protect those shiny heads from getting burnt.&nbsp;</p>

<p>Our brushed heavy cotton caps feature your company design embroidered for long-lasting brand awareness. These promotional caps are top quality and suit many occasions and campaigns.</p>

<p style="text-align:center">[312636]</p>

<p>Regardless of what form of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing">promotional clothing</a> you opt for, now summer is approaching&nbsp;you can be assured of a grateful audience when you distribute your clothing!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/summer-makes-promotional-clothing-rather-attractive-all-of-a-sudden</link>
      <pubDate>Wed, 06 Apr 2011 12:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/bcb0a28871e7758fce8104494d8cbf25fd75b7ad.jpeg" type="image/jpeg" length="595030"/>
    </item>
    <item>
      <title><![CDATA[Branded Merchandise That Will Market Your Business Whilst You Sleep]]></title>
      <description><![CDATA[<p>Branded Merchandise: we all look for that &#39;holy grail&#39; in business. A means of marketing our businesses cleverer, quicker and cheaper than our nearest rivals. No doubt most of you have tried advertising on the likes of major internet Search Engines, or advertising in magazines and newspapers and old school business and phone directories, but <strong>Branded Merchandise</strong> and <em>Branded Gifts</em> are a means to target &#39;would be&#39; clients in a way which is actually favoured by the recipient (basically because they&#39;re being given a free gift!)</p>

<p>Once a branded gift has left your hands, it&#39;s started a journey to promote your business for days, weeks or possibly even years to come. I still have the same chewed up pen on my desk that I had last summer. The same mug I was given from a certain High Street supplier of TV&#39;s and stereo equipment still sits on the same promotional coaster that I was given as a freebie at a trade show goodness knows when.</p>

<p>And that&#39;s why branded merchandise offers such great value for money. Long after you&#39;ve possibly even forgotten about the marketing campaign, the items are still working for you. And not necessarily just for/to the intended recipient either. A mug isn&#39;t just seen by me when I drink from it, and the promotional tee shirt I wear in the pub watching the football on a Saturday afternoon is seen by dozens of other like-minded people. In other words, your clients also become your sales force without even realising it.</p>

<p>So next time you consider whether to invest in more glossy magazine advertising, think about using branded gifts and branded merchandise instead. It&#39;ll last a lot longer than a turn of the page, and will instantly impress the recipient at the point of sale/receipt as well. And maybe, at last, I can replace that tatty old promotional mug!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/branded-gifts-and-branded-merchandise-will-market-your-business-whilst-you-sleep</link>
      <pubDate>Mon, 04 Apr 2011 11:19:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Promotional Keyrings To Unlock Your Marketing Potential]]></title>
      <description><![CDATA[<p>Promotional Keyrings have been a marketing opportunity since the very beginning of time. Maybe not quite, but certainly since mankind has been carry keys anyway.&nbsp;</p>

<h2>Different Types Of Promotional Keyrings For Difference Campaigns</h2>

<p>One of our more innovative and popular keyrings at the moment is our Promotional USB Keyring. These keyrings can be purchased with up to a humongous 64Gb of memory. Enough to hold thousands of files, photos, and music tracks and small enough to go unnoticed amongst a bunch of keys.</p>

<p>Either printed or engraved with your company branding for maximum brand exposure whenever they are used.</p>

<p style="text-align:center">[640000]</p>

<p>We also have other useful and practical uses in this modern age. For example, a keyring&nbsp;with a very small but ultra-powerful LED torch. Perfect for those late nights in a country pub. Made from aluminium and available in five colours to draw attention to your printed or engraved branding.</p>

<p style="text-align:center">[188786]</p>

<p>Or, for those who don&#39;t venture to the pub, our promotional metal bottle opener keychains would be better suited. These branded bottle opener keyrings are in a sleek, modern design with a generous branding area for your engraved logo.</p>

<p style="text-align:center">[191620]</p>

<p>If you&#39;re looking for the right branded keyring then take a look through our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a> - we&#39;re sure you&#39;ll find the perfect one!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-keyrings-can-help-unlock-marketing-potential</link>
      <pubDate>Wed, 30 Mar 2011 11:59:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/96eaa75349c045fc45f5baccfbe69a128ff8b9e7.jpeg" type="image/jpeg" length="474281"/>
    </item>
    <item>
      <title><![CDATA[Let the School Kids Do Your Mobile Marketing with Promotional Bags]]></title>
      <description><![CDATA[<p>School kids offer the&nbsp;perfect opportunity for a dollop of mobile marketing. Think about it, children&nbsp;live in every community of the UK&nbsp;and they&#39;re design and brand savvy. They also tend to travel a lot due to the nature of going to school and as such, they have to carry books, PE kit, lunch boxes etc&nbsp;between home and school and between different classes.</p>

<p>Children also like to be treated with the same respect&nbsp;as an adult. This all opens up an ideal opportunity for businesses that target&nbsp;the education system,&nbsp;or children&nbsp;in general, to actually focus on kids as the mobile workforce.</p>

<h2>Our Top Pick Of Promotional Bag&nbsp;For School Pupils</h2>

<p>One of our favourite bags which we think would be loved&nbsp;for the older school child is this stylish promotional duffle bag with shoe compartment. These attractive branded bags are made from quality polyester/PVC and feature a shoe compartment with a practical zip closure. The main compartment has a string closure for a stylish finish. This bag also features an adjustable back strap and handle grip to suit all recipients.&nbsp;</p>

<p>Personalised with your company branding printed on the front of the bag to draw attention to your brand whenever it is used.&nbsp;These would be great to be used by&nbsp;school sports teams&nbsp;and to be sold&nbsp;in the school shop as a means of promoting the school and raising much needed revenue at the same time. The ideas are endless. And so are the number of kids who&#39;d be happy to haul your logo all across town every day!</p>

<p style="text-align:center">[4041720]</p>

<p>If you&#39;re looking for the perfect branded&nbsp;bag to target your younger audience take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> for some inspiration - we&#39;re sure you&#39;ll find the right one!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/let-the-school-kids-do-your-mobile-marketing-with-promotional-bags</link>
      <pubDate>Tue, 29 Mar 2011 11:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3deb07519e5b977e47ccf2f4a8801f85ae5af5c7.jpeg" type="image/jpeg" length="778504"/>
    </item>
    <item>
      <title><![CDATA[Printed USBs. So many ideas to choose from...]]></title>
      <description><![CDATA[<p>Printed USBs aren&#39;t just a useful business tool that so many of us carry around in our laptop bags or pockets. This product has evolved over the years into an innovative &#39;must have&#39; accessory for tech-heads the world over. But an &#39;ordinary&#39; USB pen stick just doesn&#39;t cut the cloth nowadays. With so many great themed <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-usb-memory-sticks" title="Printed USBs">printed USBs</a> to choose from, why settle at just a plain old drive?</p>

<p>Over at our <a href="https://www.facebook.com/totalmerchandise">Facebook channel</a>, the feedback we&#39;ve been receiving suggests that our Twig USB is amongst the most desirable. Made from a REAL twig, this product could even be classed as &#39;Eco-friendly&#39;. Just make sure you don&#39;t drop it whilst frolicking in the woods!</p>

<p>Another popular type is our &#39;syringe&#39; USB. Again, users on Facebook interacted well with this and some suggested using the nature of the USB as a means to promote niche products - anti-virus protection for PC&#39;s is a brilliant example!</p>

<p>Then, we&#39;ve got the &#39;bullet&#39; on a keyring USB. Sleek, nice to the touch and too handle...just don&#39;t take it on board an aeroplane!</p>

<p>The USB which we all carry at Total Merchandise is the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/usb-flashdrive-credit-card" title="Credit Card USB">credit card USB</a> version. Wafer thin, this USB literally tucks into your wallet, just as if it&#39;s a credit card. Dead handy, and you&#39;ll never forget your USB again!</p>

<p>All our USBs can be printed on and/or engraved, and all will guarantee to &#39;wow&#39;!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-usbs.-so-many-ideas-to-choose-from...</link>
      <pubDate>Mon, 28 Mar 2011 13:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Latest Promotional Technology Accessories For Your Apple Devices]]></title>
      <description><![CDATA[<p>Unless you live in a cave you can&#39;t fail to have been drawn into the euphoria that has surrounded the announcement of the launch of the ipad2, due on our shores anytime soon. The original iPad (can we call it the ipad1 ?) opened the floodgates for the tablet market and rival tablets on different operating systems are now on the market from the likes of Samsung, Sony and Panasonic.</p>

<p>However, the iPad still remains the best selling tablet at the moment and the new ipad2 again pushes Apple slightly ahead of the Galaxy tablet from Samsung who is a distant 2nd place in the race for tablet domination.</p>

<p>So, at Total Merchandise Ltd, we decided that as HUGE Apple fans ourselves, we needed to start selling <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-phone-and-ipad-covers" title="Promotional iPad Covers">promotional ipad covers</a> and promotional iPhone covers (iPhones, of course, being the inspiration behind the design of the larger tablet and still one of the best selling smartphones today).</p>

<p>Our covers allow for branding opportunities meaning that by giving away or even selling these covers with your brand on, you can help publicise your company to the more technologically mature clientele. Promotional iPad covers start from just &pound;2.15 per unit (plus set up costs and delivery etc) and the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-phone-and-ipad-covers" title="Promotional iPhone Covers">Promotional iPhone covers</a> from just 70p per unit (both dependent on larger order volumes).</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-ipad-and-promotional-iphone-covers-now-available-at-totalmerchandise.co.uk</link>
      <pubDate>Wed, 16 Mar 2011 12:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Festival Season Is Nearly Here and That Means Promotional Wristbands]]></title>
      <description><![CDATA[<p>Now we&#39;re nicely into March, those of us who are into our music events can start looking forward to this year&#39;s music festivals, mud and all. For those loving the heavier side of music (Rock/Indie/Punk) the Download Festival in June is looking like having a very good lineup. The V Festival is looking like one of the best commercial Dance music lineups but tickets for general admission are already sold out! Then, of course, there&#39;s the mother of all festivals - Glastonbury, with U2 headlining on a Friday night (also in June) and with tickets again, already sold out.</p>

<p>For those wanting something REALLY raw, and literally grassroots, there&#39;s &#39;Gazastock&#39; in the Kentish countryside. This is an ever-popular event amongst hardcore fans looking for the latest in new untapped talent.</p>

<p>Regardless of what genre of music floats your boat, if you are attending a festival this year, there&#39;s a realistic chance that you&#39;ll be wearing a <a href="https://www.totalmerchandise.co.uk/branded-products/branded-wristbands">printed wristband</a>. These bands help identify you as an attendee and serve to act as a trophy for those who did attend for weeks or months afterwards.</p>

<p>At Total Merchandise, we have a great array of promotional wristbands available to order for any event or festival that you may be planning, plus promotional lanyards and lanyard accessories as well!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/it%27s-nearly-start-of-festival-season-and-that-means-promotional-wristbands</link>
      <pubDate>Thu, 10 Mar 2011 12:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mugs Are the Norm but What About the Contents Within Them?]]></title>
      <description><![CDATA[<p>If you don&#39;t have at least one <em>Promotional Mug</em> in your office or at home, we&#39;d be surprised. At home alone, I can count over 7 or 8 which I&#39;ve been handed over the years.</p>

<p>In this day of austerity, we&#39;re all looking for ways to cut cuts. 5 years ago Promotional mugs were all the rage but now you can still make your point but in a, let&#39;s say more economical way.</p>

<p>Instead of sending clients mugs, why not send them the contents that go in the mugs instead. Not only in this an economically efficient alternative, but you&#39;ll have 2 cost savings; the product itself and the cost of posting. I am, of course, talking about sending <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/promotional-tea-bags" target="_blank" title="Promotional Tea Bags">Promotional Tea Bags</a>.</p>

<p>Promotional Tea Bags are a nice way of saying &#39;I&#39;ll put the kettle on&#39;...in a virtual sense (i.e. without the effort). They are an easy and safe item to send in the post, just about EVERY office in the land has tea drinkers, and you can include your brand and/or logo on the tea bag packets!</p>

<p>What a great idea!</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs-are-the-norm-in-most-offices-but-what-about-the-contents-within</link>
      <pubDate>Wed, 09 Mar 2011 11:42:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[How Promotional Sweets Can Tickle The Tastebuds Of Your Customers]]></title>
      <description><![CDATA[<p>Why is cake so often used to celebrate important occasions? Why do lovers give chocolates to their beloved? Why is dessert a necessity for every celebration? How do <em>promotional sweets</em> help a business? The answer to these questions lies somewhere between psychology and chemistry. The cross-cultural use of sweet dishes for celebrations is not just a mere tradition but rather a science. Whether it is the old ayurvedic sciences or the modern chemistry, they describe sweetness as the strongest of all five basic tastes.</p>

<p>Each one of our five basic senses has a very strong relationship with our mind, body and emotions. There is a theory that our sense of smell is very strongly related to nostalgia. Smells, pleasant or not, a slightest whiff can remind us of a place or person or an event. Likewise, tiny little taste buds are the buddies which are most strongly related to our mood. So, if you were wondering why eating chocolate gives you a feeling of happiness and contentment that is because sweet things do help in soothing and relaxing the human mind and elevating the mood.</p>

<p>Among all basic tastes, sweetness is also the one to which humans can commonly get addicted to. Because it gives such a pleasing feeling, it is pretty easy to develop a sweet tooth i.e. addiction to sweet things. Generally, children have a naturally developed sweet tooth. Although it is not an actual medical term, but it is a real condition in which people crave for sweet things. Also, it&rsquo;s something not just related to children anymore. These sweet things can be as helpful in luring an adult as it is for little kids.</p>

<p>Giving someone something sweet to eat invokes a positive opinion about the person offering the sweets. Due to these involuntary positive effects of sweetness, businesses generally use promotional sweets rather than a promotional sandwich.</p>

<p>This is why we can term it as a sweet little gesture to strike a strong first impression. It works like a jaw-breaker which is sweet, strong and lasts for long. However, jaw-breakers must be avoided in case of promotional sweets. Promotional sweets are usually soft and tender types such as mints, jelly beans or tiny chocolates, something that melts quickly in the mouth but leaves a long lasting impression on the mind.</p>

<p>Promotional sweets usually come in tiny attractive packages such as mints in small tins. You can use your logo on the tins of these mints. Other than tins, attractive packaging includes mini jars or colourful boxes. Chocolates are also a delightful example of promotional sweets. It can be a bag of Chocolate coins, a whole bar or a pack of tiny chocolates...or even a Easter Egg; it&rsquo;s always a treat for your customer and business relationships.</p>

<p>Besides all these psychological effects, offering sweets presents a very humble and willing attitude of your business and increases the level of comfort in the business relations. So, whether it&rsquo;s a Promotional Easter Egg or a box of chocolates, you never know what surprises it might have in it for you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-sweets-for-easter</link>
      <pubDate>Tue, 08 Mar 2011 10:52:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Some Promotional Merchandise Nostalgia From 10 years Ago]]></title>
      <description><![CDATA[<p>Promotional Merchandise 10 years ago was a different ball game to the industry now. Cast your mind back - 2001 was the year when we&#39;d all survived the &#39;end of the world&#39; that had been forecast for the millennium, and Facebook hadn&#39;t even started yet. In fact, even the Internet at large was a very different animal to what we have today? Smart phones? Not quite. And <em>Promotional Merchandise</em> was normally stress balls, mouse mats and printed tee shirts.</p>

<p>In 2011 we have a whole new age of products, and an industry that is widely acknowledged within corporations as being of paramount importance for attaining and retaining clients.Promotional Merchandise, or Business Gifts or Corporate Gifts, call it what you want, is a means to tell your clients or potential clients that you care.</p>

<p>So what&#39;s changed in 10 years? The actual technology that goes into some of our products has HUGELY evolved. Take USB pens for example. 10 years ago, not only did the pens come in more or less just one or two shapes and patterns but the memory chips were much bigger meaning the actual memory on each device was much smaller. We can deliver 16Gb memory sticks now. 10 years ago a gigabyte wasn&#39;t possible. Then there&#39;s the actual styles available - we now have eco friendly, twig shaped and even USBs in a wrist band!</p>

<p>Take another product from 10 years ago - printed mouse mats. PC&#39;s were at the time, by far and away the biggest users of mouse mats but then super light laptops came along and all of a sudden people needed mouse mats that were small enough and light enough to be carried around, but also which worked with the new generation of &#39;optical mice&#39;.</p>

<p>The environment has changed a lot in 10 years. More of the polar ice caps have disappeared and most major countries in the world have now signed up to eco initiatives and carbon reducing initiatives...eventually. Not only do we now have our very own Eco range of products, but we also try and source our products in an environmentally friendly manner too. We consider use of packaging, air and road miles and sustainability when choosing to stock all our products.</p>

<p>Final word is the actual number of products available. By perusing this website you&#39;ll find over 3000 products. Would you like to guess how many of these were even available 10 years ago?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-nostalgia-from-10-years-ago</link>
      <pubDate>Mon, 07 Mar 2011 12:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Conference Folders: Promote Your Brand In Multiple Ways On One Product]]></title>
      <description><![CDATA[<p>At Total Merchandise we often emphasis our cheaper Promotional Merchandise but <a href="https://www.totalmerchandise.co.uk/branded-products/branded-a4-conference-folders" title="Printed Conference Folders">Printed Conference Folders</a> are a Corporate Gift idea for the higher end of the market and offer not only a stylish, long term form of Promotional Merchandise but also a means to distribute multiple forms of Business Merchandise promoting YOUR brand in one go, without the recipient even realising.</p>

<p>Our range of conference folders varies from microfibre to luxury leather and even a folder type that can be embroidered with your company logo. If you are targeting an executive end of the market, we also have conference folders which can include calculators, surely an item which will remain with the owner for many years to come.</p>

<p>Of course, the point of Printed Conference folders is normally to appeal to recipients at the point of sale, or in this case, at a conference of business event. By using a brand which is easily recognised at that event or conference by means of a logo, catchphrase or a targeted ad campaign can tie together two forms of advertising - the promotional merchandise and brand awareness at the same time.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-conference-folders-as-an-idea-for-multiple-promotional-merchandise-in-one-hit</link>
      <pubDate>Mon, 28 Feb 2011 11:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Eco-Friendly Promotional Bags for Farmers Markets]]></title>
      <description><![CDATA[<p>If you&#39;re on this page you obviously already know the importance of promotional merchandise. But the real trick is in where to recognise in how to use promotional merchandise effectively. Promotional bags have been around as a means of promoting one&#39;s company for years, certainly as long as supermarkets have existed but they&#39;ve come a long way since then.</p>

<p>The need nowadays to be more environmentally &#39;aware&#39; has meant a huge uptake in the number of business now demanding eco-friendly promotional bags made of recycled paper or Jute. A jute bag in particular is really good for the environment because of it&#39;s lifespan...how long does a plastic carrier last? A jute bag can last for years.</p>

<p>Which brings us to our point. Promotional bags are perfect as &#39;giveaways&#39; at farmers&#39; markets. Farmers&#39; markets themselves are becoming more and more popular across our great British shores as Television programmes, and lifestyle awareness is prompting consumers to buy their fresh food, veg and exotic alternatives in places other than the local out of town supermarket.</p>

<p>By giving away a free eco-friendly promotional bag, not only will you be doing &#39;your bit&#39;, and helping your consumers to get their produce home in one piece, but you&#39;ll also be ensuring that your &#39;brand&#39; is carried around in the hands of local shoppers for months or years to come. A perfect promotional merchandise win-win!</p>

<p>Browse Total Merchandise&#39;s <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly product range</a> and contact us today for your free bespoke quote.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/eco-friendly-promotional-bags-for-farmers-markets</link>
      <pubDate>Thu, 24 Feb 2011 11:45:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens Will Change Your Life. Maybe.]]></title>
      <description><![CDATA[<p>Promotional pens are and have always been possibly one of our best selling promotional products here at Total Merchandise. Their affordability, ease of being able to send out in the post and the fact that everybody uses (and loses) pens on a regular basis will always keep them popular.</p>

<h2>The Variety Of&nbsp;Pens And How They Have Changed Over The Years</h2>

<p>One thing that&#39;s changed over the years though is the variety of pens on offer. <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">Cheap personalised pens</a>&nbsp;are great for giveaways on trade stands at shows etc but top end products are the sort you should be giving to your best and most valued clients. Those in between can be given away to prospective new clients along with other marketing materials.</p>

<p>Of course, a promotional pen without a company logo is just a pen. It&#39;s therefore imperative that you choose a pen style and colour which will allow your brand to be communicated professionally and clearly. If you have got a cramped logo, perhaps consider using contact details like your website URL instead.</p>

<p>Our range of promotional pens is vast but here are a few of our favourites.</p>

<h2>Triangle Highlighter</h2>

<p>These best-selling trio of highlighters offer a large print area for your full colour design to maximise your brand exposure.</p>

<p>[197350]</p>

<h2>Parker Jotter Ballpen</h2>

<p>If you&#39;re looking for a&nbsp;touch of luxury for your loyal customers then these promotional Parker ballpens are the perfect gift. Choose from spot colours, full colour, or engraving for your company branding.</p>

<p>[1047861]</p>

<h2>Curvy Frost Ballpens</h2>

<p>Available in a choice of six colours and printed with your full colour on the barrel these promotional ballpens have a frosted finish for a sleek design.</p>

<p>[186078]</p>

<p>If you&#39;re looking for the promotional pen that will change your customer&#39;s life then check out our full range on the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section. Just fill in the form to receive a quick quote or give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-will-change-your-life.-maybe.</link>
      <pubDate>Tue, 22 Feb 2011 14:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/01e4ecefc76eb806eae7ac349665247931792ae0.jpeg" type="image/jpeg" length="335004"/>
    </item>
    <item>
      <title><![CDATA[Why Do Brands Compliment Easter Eggs With Free Branded Mugs?]]></title>
      <description><![CDATA[<p>Last night on television there was an advert for a major UK Supermarket advertising Easter Eggs, a range of which was shown, most of which all came with a promotional mug. Which made us think...why? We can kind of understand the chocolate egg thing but why promotional mugs?</p>

<p style="text-align:center">[701560]</p>

<h2>Branded Mugs To Boost Long-Lasting Brand Awareness</h2>

<p>From the manufacturer&#39;s point of view, once an egg is unwrapped by its mainly very&nbsp;young audience, it&#39;ll not last long. And once the egg has gone&nbsp;so has the egg manufacturers branding for another year. By selling Easter Eggs with a &#39;free&#39; mug, the manufacturers know that their brand will&nbsp;remain in front of the eyes of their target audience and on kitchen worktops throughout the nation.</p>

<p style="text-align:center">[190268]</p>

<p>Therefore, in theory, any company that wants it&#39;s brand to impact long beyond an initial introduction or point of sale&nbsp;needs to consider some form of long term, lasting promotional material. After all, mugs do tend to last a few years or more on average. The added bonus with a promotional mug is that the product isn&#39;t just seen by the owner, it&#39;s effectively an advert for anybody who comes into contact with that person whilst they use their promotional mug too.</p>

<p style="text-align:center">[194809]</p>

<p>At Total Merchandise, we have a huge&nbsp;range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware" title="Promotional Mugs">promotional mugs</a>, whether they be for Easter, Christmas or just any other bespoke marketing campaign for a business - we&#39;re sure you&#39;ll find the perfect mug!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-are-promotional-mugs-associated-with-easter-exactly</link>
      <pubDate>Tue, 22 Feb 2011 14:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c516fccb5ac1e58871eeb919588444b11679f8d1.jpeg" type="image/jpeg" length="339903"/>
    </item>
    <item>
      <title><![CDATA[Royalty Inspired Merchandise to Celebrate Will and Kates Royal Wedding]]></title>
      <description><![CDATA[<p>Royal Wedding Merchandise is possibly the greatest opportunity any UK based company has to promote their business using clever business gifts and Promotional Merchandise in 2011. Why? The events that normally get publicised are calendar events; football finals, London Marathon, Christmas, and Seasonal, etc. The Kate and Wills Royal Wedding is a once in a lifetime opportunity to promote on a wave of public euphoria.</p>

<p>Who can forget the now-infamous Charles and Di wedding or how about the parties we all had at school in 1977 for HRH, the Queens Silver jubilee? Let&#39;s face facts, us Brits love a Royal celebration and who WON&#39;T be either hosting or attending a street party this April 29th?</p>

<p>The great thing about the Royal Wedding and street parties from a commercial point of view are a/ we all get a day off work and b/ there will be lot&#39;s of happy people, in one place, at one time and balloons, bunting and table gifts will be expected!</p>

<p>Therefore, as proper Royalists ourselves, we have created our very own Royal Wedding Merchandise category on this website!</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/in-celebration-of-wills-and-kate,-here%27s-some-royal-wedding-merchandise-ideas</link>
      <pubDate>Tue, 22 Feb 2011 14:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Eco friendly Promotional Bags shouldn't cost the earth]]></title>
      <description><![CDATA[<p>Eco-friendly promotional bags on your shoulder will always look good won&#39;t they, especially if it&rsquo;s free? Yes, bag carriers the world over would definitely love the one who gifted it. This makes printed promotional bags an excellent idea for promotional gifts and giveaways. So why invest more in rather eco-friendly printed bags?</p>

<p>It is true that consumerism is increasing day by day, but one thing that is also true is the fact that consumers are getting wiser with each day. Today&rsquo;s consumer won&rsquo;t trust any brand that tries to lure them in through fancy advertisements. People now are more inclined towards brands that are more concerned about people rather than just selling anything and making money. Brands that follow certain standards and promote environmentally-friendly products show that they are more concerned about their customers. This invokes trust in the heart of their customers and in turn people prefer those brands more than others.</p>

<p>Contrary to the common perception, eco-friendly printed bags are not just limited to shopper bags anymore. There are different types of bags that can be used as eco-friendly printed bags. To start with, a very simple and low-cost option is the basic paper bag. Despite the low cost, you can find many interesting styles in paper bags as well. These paper bags are made from recycled paper and are good for both business prospects and customers. Natural fibre such as cotton and jute are both 100% sustainable and renewable. They are used to make bags of different styles and sizes. A very common one is the canvas bag.</p>

<p>It is simple, efficient and ideal as an everyday shopper bag. With the company&rsquo;s logo on it, clients and customer shall be grateful for this useful and reusable promotional item. Duffle bags are also a very popular style for eco-friendly printed bags. Usually, it is also made up of unbleached cotton. It is good for people who are frequent travellers or those who love outdoor activities.</p>

<p>You also have multiple colour options for this one as well. For young and active ones, sports bag is among the best promotional gift they can get. The cotton drawstring bags come in many sporty colours to choose from. They are usually bigger in size and bolder in colours, portraying a much more visible and appealing logo of the company. Other eco-friendly printed bags styles include the typical tote bag or a much more stylish messenger bag to be hanged on the shoulder. The messenger bag is a little costly but a flattering option for female customers and prospects. The bleached cotton bags can be transformed into any colour using non-metallic dyes.</p>

<p>Other than these styles and materials, bags made from biodegradable materials such as starch bags are also used for eco-friendly printed backs. With promotional items like these, it is much easier to say that you truly care about your customers and the planet. Even though these bags might cost you a little more than the evil plastic bags, they can bag you a lot more in return.</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags?filter_special_category=eco-friendly" target="_blank" title="eco branded bags">eco-friendly promotional bags</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/eco-friendly-promotional-bags-shouldnt-cost-the-earth</link>
      <pubDate>Tue, 22 Feb 2011 14:39:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Ideas and Opportunities for The Royal Wedding]]></title>
      <description><![CDATA[<p>With the upcoming Royal nuptials on 29th April, now is a great time to be thinking about all the different <strong>promotional merchandise opportunities</strong> that exist for the Royal Wedding. Whether you are a company looking to promote the event and your services to international clients interested in British tradition or a business looking to commemorate the event in some other way, there are loads of options available. You aren&rsquo;t just limited to crockery featuring pictures of the happy couple, either; there are lots of different promotional merchandise opportunities available.</p>

<p>For example, you could present all your colleagues and clients with a promotional mug for the event. A mug is a nice, practical gift that everyone will appreciate. They&rsquo;re also tasteful and so they are a great option if you don&rsquo;t want to be too ostentatious. You could just get a discreet, commemorative message printed on the mugs along with your company logo in order to show your support and promote your business at the same time.There was a Charles and Di mug on local news recently...now worth a small fortune to the lady who owned it!</p>

<p>The Royal Wedding is also a time when the eyes of much of the world will be on the UK, so if you&rsquo;re a business trying to attract new, international clients, this could be a good time to do it. If you are due to attend an event, trade fair or similar occasion close to the date of the wedding, you could take with you some promotional merchandise to catch the eye of foreign investors as well as market your own interests. This could be something as simple as a printed pen, memory stick or diary.</p>

<p>Alternatively, if you&rsquo;re looking to make a big impact at a potential client meeting or to celebrate a new deal, you could purchase some custom made items. A bespoke gift is a great way of letting your recipients know you&rsquo;ve really thought about them and are serious about your partnership. For the Royal Wedding, for example, you could get some custom-made USB sticks in the shape of a crown or other object associated with the monarchy. You could also opt for a classy gift such as bespoke, printed leather key rings.</p>

<p>If you are planning a promotional event for the occasion and aim to give out a large amount of promotional merchandise, then there are some great options available here, too. For example, you could design a badge or fridge magnet to commemorate the day and hand them out to everyone who attends the event.</p>

<p>If you&rsquo;re looking for a slightly quirky merchandising opportunity, then you could perhaps hand out little tins of lip balm or maybe sports bottles &ndash; people always like to receive a gift that they can use again as it makes it seem more substantial. The great thing is, there&rsquo;s no need to spend loads of money on your Royal Wedding promotional merchandise as there are options available to suit every budget. Plus, if you match up your promotional giveaway with a fundraising event, it&rsquo;s likely that the initial cost will be more than worth it for the returns you receive.</p>

<p>So, if you&rsquo;re looking for a great way to commemorate the upcoming wedding, check out all the fantastic promotional merchandising options available &ndash; you may just find it will benefit your business as well.</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise-ideas-and-opportunities-for-the-royal-wedding</link>
      <pubDate>Tue, 22 Feb 2011 14:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Health and Fitness related Corporate Gifts]]></title>
      <description><![CDATA[<p>New Year is the ideal time to promote the fantastic range of health and fitness promotional&nbsp; merchandise available. It is an unmistakeable fact of life that we all, at one time or another, make the decision to try and get fit. New Year is probably the pinnacle of this, what with the plethora of resolutions that get made in preparation for January and the new leaf we&rsquo;re always so determined to start over. It is another fact of life, though, that most people who make it their New Year&rsquo;s resolution to get fit, give up within the month. As it&#39;s now Februray, the chances are people who made this their new years resolution are either starting to feel the benefits of having done so or have gone back to beers and pizza on the settee.</p>

<p>Health and Fitness merchandise can help to give people the boost they need to carry on with their new fitness regime and carry on with their resolutions to the end of the year and beyond. One of the things people report finding the hardest about fulfilling get-fit resolutions is doing it on their own. Those people who find support for their goals (and, indeed, set themselves goals such as running a half marathon or participating in another race) tend to do much better and stick with it for longer.</p>

<p>This is where merchandise can play a big part. For example, if you run a gym or health club and are looking to promote your services to new members, offering merchandise is a great way of enticing them in. Merchandise could even act as prizes for those people who attend a certain number of exercise or training sessions over the course of a month. In short, the merchandise gives people a boost and lets them know that there is a system of support behind them.</p>

<p>Alternatively, the merchandise can be sold on to promote services, raise money for charity or any number of other things. There&rsquo;s a fantastic range of health and fitness merchandise to choose from, too, so you&rsquo;re guaranteed to find the ideal item for your promotional needs. For example, sports water bottles are a great idea as they&rsquo;re practical and can still be used to promote whatever service or team you belong to. Including your contact details on the bottle means that the people who receive or buy the merchandise will easily be able to get in touch with you, which will be good for both your business and their health. Items such as lip balm are also great as they prevent chapped lips while people are out exercising.</p>

<p>Also, good quality promotional rucksacks are fantastic as lots of people looking to get fit in the New Year take up sports or activities that mean owning a rucksack is very useful. This is also great for the company using the rucksack for promotional purposes as it offers a large surface area to advertise the logo and key details. For those people looking to start or enlarge the membership a cycling club, then bike seat covers can be a great welcome gift to those New Year new members.</p>

<p>There are also some great general items of health and fitness merchandise that will be useful no matter what activity people are engaged in. From tee shirts to hats to pedometers and hoodies, there&rsquo;s something to meet every need. Whether you&rsquo;re looking to just hand out token items of merchandise or encourage people to purchase bigger items that will help them in their new fitness regime, there truly is something for everyone. It&rsquo;s also very affordable, which is so often key in deciding to do something and then sticking to it.</p>

<p>So, this &#39;New Year&#39;, or Springtime at least, make the most of all the enthusiasm and good will and consider the virtues of promoting health and fitness merchandise to all those people staying committed to their resolutions.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/health-and-fitness-related-corporate-gifts</link>
      <pubDate>Mon, 14 Feb 2011 12:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[USB Pen, USB Stick or USB drive...]]></title>
      <description><![CDATA[<p>Many people confuse USB pens, USB sticks and USB drives to be the same thing. That is not to say that they are incorrect. They are right in a manner of speaking but not entirely. The USB stick and drive are one and the same thing while the USB pen can be considered as its enhanced version. These products can also be given as very useful promotional gifts during any seminar or even during conferences. Why? How many people do you know who don&rsquo;t have a PC?</p>

<p>A USB Flash Drive or stick is composed of a flash memory data storage device which is integrated with a USB (Universal Serial Bus) Interface. These are usually rewriteable and removable and are also compact enough to fit into any pocket. This drive revolutionised the PC by replacing standard and cumbersome floppy disks as the new storage devices. Many can weigh as less as 30gm with a storage capacity as large as 256 GB (since 2010). Some even have a 10 year data retention cycle.</p>

<p>Believe it or not this technically advanced drive does not cost an arm and a leg to purchase. This is the reason why this product has proven to be a great and inexpensive promotional product to give out to clients and business partners alike. Buying your USB pens at Total Merchandise obviously means you can have them customised according to your brand name and can even have the company details printed on them. This may cost a bit more but it will be worth the extra cash if it serves to draw crowds.</p>

<p>The compact and completely wireless USB pen is a USB Flash Drive which can be used at home, at work and even in libraries. Rather than carry a heavy laptop wherever you go, it&rsquo;s ideal to carry this pint sized item in your pocket whenever you need to transfer or store useful data. The pen can also be used to jot down useful notes during seminars and business conferences without having to open the proverbial laptop. This is also a great way for companies to provide potential customers with high quality and useful pens.</p>

<p>Many people will really appreciate these as gifts as this kind of flash drive combines practicality with technology. Not only do they provide sufficient data storage but they also provide a writing tool, an item which no one can live without. In a nutshell, this product has the ability to appeal to both the technically challenged as well as to tech-savvy individuals. Some of these two in one products also have a longer life than standard ink pens which makes it one priceless item.</p>

<p>Both USB sticks and pens can also serve to boost employee morale if they are given out as gifts. Handing them out during board meetings or conferences is a great way to tell them that their hard work is appreciated whilst reminding them of who they work for ;0)</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/usb-pen,-usb-stick-or-usb-drive...</link>
      <pubDate>Tue, 08 Feb 2011 16:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Travel Mugs To Fulfil Your British Clients Love For Tea]]></title>
      <description><![CDATA[<p>One well-known fact about British people is that they love to travel. It has been so for ages. Perhaps they have a unique appetite for discoveries. They love to travel across the UK, they love to travel beyond borders just to get acquainted with new cultures and places.</p>

<p>Nowadays, travelling has become more of a necessity than just leisure. People need to travel around frequently for business purposes. Other than all the travelling, there is one more thing that British people love, and that is plain old tea. It is the most beloved beverage in the UK and has been around for centuries. This is the reason your clients and customers in the UK would love a promotional travel mug.</p>

<p>There are many types of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-travel-mugs" title="Promotional Travel Mugs">promotional travel mugs</a> that you can choose to giveaway as promotional items. Different colours, sizes and designs are available, waiting for your company&rsquo;s logo to be imprinted on them. Both the love of travel and beverages, English customers are going to value your brand and products as much as you value their preferences.</p>

<p>Promotional travel mugs have been used as promotional merchandise for years. If you have a shop, a customer service centre or get to hold business meetings, you can take advantage of the most traditional way to use promotional travel mugs. You can handover these promotional travel mugs to the customers who visit your shop or after shaking hands with the attendees of the meeting. You can also choose to giveaway promotional travel mugs during exhibitions and sports events. These kinds of events attract a lot of foreign visitors and visitors from all part of UK as well. Already scheduled for a flight or train, they would love the new travel companion.</p>

<p>Also, clients will love the company who has taken into considerations their needs and circumstances, (your company!). The logos on those promotional travel mugs would always remind them of your company (wther they liked it or not!). Promotional travel mugs are also very useful items for in office use. While handling some of the most tiring tasks in the office, the employees might take a lot of time between the sips. You won&rsquo;t want their coffee or tea to get cold. Cold coffee or tea can cool down all the enthusiasm with it. Travel mugs are mostly designed to keep hot things hot and cold things cold for much longer if not forever.</p>

<p>Tell your employees how your organisation values their efforts and takes care of their needs. Promotional travel mugs are also a valued gift item for people whose jobs require a lot of outdoor trips or those who simply enjoy outdoor activities. You can say that it won&rsquo;tonly keep the coffee warm but also your business in the minds of your customers and prospects. Since there are so many usages of these mugs, they would never bite dust somewhere where no one could ever see. As they say, it was their desire to travel around the world that helped the British to expand their empire, a travel mug can help you expand your business relations.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/use-the-british-love-of-tea-by-using-promotional-travel-mugs-to-your-corporate-advantage</link>
      <pubDate>Mon, 07 Feb 2011 10:29:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Show Your Clients You Care This Valentines Day with a Corporate Gift]]></title>
      <description><![CDATA[<p>No matter what line of work you&rsquo;re in, chances are it&rsquo;s your clients that make your business work, so show your clients how much you love them on Valentine&rsquo;s Day with a corporate gift. This is a great way of showing your clients how much you appreciate them and their loyalty. It lets them know that you value them personally, as well as for the business they bring you.</p>

<p>This is especially true if you send them a personalised gift that has been embossed or engraved with their name or a personal message. Valentine&rsquo;s Day is a great time to show your appreciation, so make your clients&rsquo; day with a gift they&rsquo;ll treasure for years to come.</p>

<p>If you have a lot of clients and want to show your appreciation for them all &ndash; or if you are on a very tight budget &ndash; then a great option here could be to get them all a really nice pen. A good pen is something that everyone will appreciate, and you can personalise it to make your choice unique to each person. You can choose from ballpoints, biros and fountain pens, so there is a great range available to suit everyone. The range of manufacturing makes available also means that this is a great gift for any budget.</p>

<p>Another good idea for a corporate gift is a classic executive toy. A wooden puzzle box or a puzzle globe is a great idea as it will look good on the recipient&rsquo;s desk as well as giving them something of interest in their office to keep them occupied in their downtime. If you know that your clients love a game of poker, you could even surprise them with a fantastic poker kit. This will let them know you bought a gift with them in mind and they&rsquo;ll appreciate the extra thought that goes into a gift like this. An engraved lighter or money clip is also a great gesture for those clients whose personal taste you&rsquo;re a little unsure of.</p>

<p>If you&rsquo;re looking to give your clients something that they can display in their office as a memento of your partnership, then a crystal bowl or plate is a nice touch. These can be engraved with a personal message to thank them for all their hard work or to commemorate a specific piece of work you did together. If you have ever attended or organised an event with your client, you could buy them a really nice photo frame as a corporate gift this Valentine&rsquo;s Day and include your favourite event photo with the frame. This will add a personal touch to your gift and let them know you were thinking specifically of them when you bought it.</p>

<p>If you know your client appreciates fine wines or whiskeys, you could buy them either a hip flask or a wine opener to complement their favourite pastime. You could even get them some bottle stoppers, a nice crystal decanter or engraved wine glasses. Whatever you decide to buy your clients this Valentine&rsquo;s Day &ndash; whether you&rsquo;re looking for a small gesture or a larger token of appreciation &ndash; you&rsquo;re guaranteed to find the perfect corporate gift they&rsquo;re sure to love.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/show-your-clients-you-care-this-valentines-day-with-a-corporate-gift</link>
      <pubDate>Wed, 02 Feb 2011 11:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[21 Weird and Wonderful Things to Do with Printed Sticky Notes]]></title>
      <description><![CDATA[<p>Printed Sticky notes are an essential part of office stationery. They are also an example of common giveaways and promotional gifts. People use them around offices, houses, schools and everywhere and everyday. Little do most people know, these sticky notes were actually invented accidentally. It was that adhesive found on the back of these notes, that was invented first, but wasn&rsquo;t found useful in any way. Then, one smart colleague of that adhesive-inventor came up with an amazing idea of using that adhesive to make sticky-notes.</p>

<p>Back in the 90s, there was only one company, which made these sticky notes, but that was until their patent ended. Now there are hundreds of brands, but most importantly you can get your company&rsquo;s logo imprinted on your promotional sticky notes. The inventors of sticky notes couldn&rsquo;t have imagined how people were going to use their invention for unique and creative ways. Although the notes serve a very useful purpose, people also use them as a form of art and entertainment.</p>

<p>The following are twenty-one things you can do with printed sticky notes.</p>

<p>1. The very first and perhaps the most common use of sticky notes is to stick them on your desktop monitor to remind you of the things you have to do today.</p>

<p>2. You can use these sticky notes as a learning aid by noting down new things you have learned and sticking them near places where the newly acquired knowledge must be implemented. For e.g. keyboard shortcuts on your desks.</p>

<p>3. Stick them on your refrigerator and keep noting down the things you are running out of in the kitchen. Take this note with you on your next trip to the grocery store.</p>

<p>4. Write a name and stick the note on the food that is supposed to be for some specific person.</p>

<p>5. Stick it on your television and don&rsquo;t miss the next episode of your favourite soap.</p>

<p>6. Stick important reminders on the calendar, along the respective date.</p>

<p>7. Keep them near your telephone to write down important numbers and details during the call.</p>

<p>8. You can also write down important numbers and stick them near the phone, so you won&rsquo;t have to open the phonebook in case of emergencies.</p>

<p>9. Write address details and instructions on them and stick them on your car&rsquo;s dashboard.</p>

<p>10. You can also leave important project details on your employee&rsquo;s or co-worker&rsquo;s desk in case you are working on different shifts.</p>

<p>11. Write down a reminder about taking your medicine and stick them near your bed, dining table or office desk.</p>

<p>12. Write down what your pet or child eats and what they don&rsquo;t. It will help their caretakers a lot.</p>

<p>13. Not only can you use them as a bookmark, but you can also jot down important page numbers and glossaries.</p>

<p>14. They are excellent things to use in storyboarding. You can always change the position or pattern.</p>

<p>15. They can be used for making beautiful origami structures.</p>

<p>16. Interesting enough, there are many who actually use colourful printed sticky notes to make sculptures and art-pieces.</p>

<p>17. You can use them as flashcards to learn a new language or to improve your vocabulary.</p>

<p>18. The adhesive portion has many interesting uses. For instance, you can use that part of the printed sticky notes as temporary tape.</p>

<p>19. It can be used to clean out crumbs and dirt stuck between the keyboard keys.</p>

<p>20. Wrap it around each wire to identify each one quickly (you should see the TM office!)</p>

<p>21. When bored, use them as a prank tool and cover someone&rsquo;s stuff with them.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/21-innovative-things-to-do-with-printed-sticky-notes</link>
      <pubDate>Wed, 02 Feb 2011 11:24:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Branded Mugs To Boost Your Brand Awareness]]></title>
      <description><![CDATA[<p>They say the best promotional items and giveaways are those that are used for everyday purposes. Knowing the fact that 165,000,000 cups of tea are consumed in the UK every year, what else could be a better gift for an Englishman? Tea is the most beloved beverage for British people.</p>

<p>Although the tradition of a tea-break is just 200 years old in Britain, the actual history traces back to ancient China.&nbsp;Did you know that tea&nbsp;has anti-oxidant properties and helps in strengthening gums?</p>

<p>Due to its popularity, items related to tea are considered very good promotional items; promotional mugs being the best of them!</p>

<p style="text-align:center">[701560]</p>

<h2>Using Branded Mugs To Boost Your Business&#39; Exposure</h2>

<p>Yet, if you are not sure about how these mugs are used in the industry, you must read on. The most common way to use these mugs as a promotional item is to distribute them in and around your office. When employees and clients will be presented with tea/coffee in these mugs with your logo, this will work as a sort of subliminal advertisement. With an unconscious liking for your brand already, you can satisfy your customers by handing them that promotional mug to take home with them. If not possible in office, you can attract a larger customer base by handing them your promotional mugs over the counter. This works best if you have a shop or customer service centre. You can lure them in better by offering them coffee or tea in those promotional mugs and make it more sweet by letting them take it home. Exhibitions and trade shows are also customer magnets.</p>

<p style="text-align:center">[7011219]</p>

<p>Yet, attracting a large crowd in the midst of so many vendors can be a problem. With attractive promotional items such as promotional mugs, customers would gather like bees around honey. They will spend all the time to hear about your products and ideas before you hand out these promotional mugs. Events such as sports and concerts are also places where people are looking for some beverages.</p>

<p>In the UK, where the cold winters can&rsquo;t stop people from going out and enjoying such events, a cup of tea or a mug of coffee becomes essential during break time. If you can give them what they want along with a mug that they can keep, you are definitely going to better your reputation. No matter who wins the game, you will get a lot closer to your business goals.</p>

<p>Finally, if you were really pondering on the idea of using promotional mugs as your brand promoters and couldn&rsquo;t figure out a way to do so. You now have an idea. Although these are only a few traditional ones, it won&rsquo;t hurt to be a little creative in this aspect. However you decide to giveaway promotional mugs, you are definitely going to get your sip of success.</p>

<p style="text-align:center">[189888]</p>

<p>If you&#39;re looking for the ideal promotional&nbsp;mug to boost your marketing efforts have a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware">branded mugs &amp; bottles section</a> on our website. Don&#39;t forget to fill out the form to receive a rapid quote or just give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/industry-usage-ideas-for-promotional-mugs</link>
      <pubDate>Mon, 31 Jan 2011 17:00:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/54e8798c963b30e5176e7a5e59bf743722b12350.jpeg" type="image/jpeg" length="412852"/>
    </item>
    <item>
      <title><![CDATA[The Perfect Business Gifts For Public Sector Workers And Industries]]></title>
      <description><![CDATA[<p>Public Sector workers and employees are the lifeblood of this great nation. Most sacrifice friends and family in order to maintain a solid and consistent work ethic the likes of which can only be found in companies that actually show their appreciation for it. Successful companies know that boosting employee morale is the fastest way to achieve set corporate goals. These guys are going through some tough economic times right now so economic solutions are all the more important.</p>

<p>If you want to make sure that your workers don&rsquo;t walk out on you why not show a little appreciation for their hard work by giving out free gifts? Why? It takes a lot of effort not to mention money to hire new employees. It&rsquo;s always advisable to make sure this doesn&rsquo;t happen by making sure your workers know you appreciate the sweat and blood they&rsquo;re putting in their work.</p>

<p>Giving out regular rewards to those who rack up the most points or show great leadership qualities can go a long way in ensuring their loyalty to the company. It can even serve to light a fire under those workers who are slacking off. Dipping into the proverbial corporate bank account for such useful trinkets and gifts will not serve to drain it either.</p>

<p>A little money spent is worth the motivated look on your employees&rsquo; (or suppliers) faces as they receive their hard earned gift. Even a simple gift card or coupon can make their faces alight with happiness thinking of the things they can buy with it. A free gas refill card is also a great business gift no matter how little it&rsquo;s actually for. You can often buy these in bulk saving money in the process!</p>

<p>Our range of Promotional Sweets and chocolates won&#39;t cost you the earth but would seem a grand gesture. Or how about branded clothing - gift and advertise at the same time. Titled trophies and placards can also be given out to their male counterparts emblazoned with encouraging messages or titles like &lsquo;Best Employee&rsquo;. Both the men and women in your organisation will have a hard time complaining every time they set eyes on or use them. They will also encourage them to work harder in the future especially if the gifts are good enough to make them feel special. Morale would certainly be improved.</p>

<p>Engraved clocks and other forms of executive gifts can serve to bring a smile to even the most lethargic of employees. To those performers who exceed your expectations, you can present a nice piece of fine jewellery or expensive watch with their names and achievements emblazoned on the front. You can be sure they&rsquo;ll remember the kindness and compassion you showed them even after they leave your service.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/business-gifts-for-public-sector-workers-and-industries</link>
      <pubDate>Fri, 28 Jan 2011 12:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Ideas For When Budget Cuts Are Biting]]></title>
      <description><![CDATA[<p>You may have been running a business for ages, but you may never have really known that you have a lot of competition, nor for that matter how recent Government driven budget cuts may affect your company income. Now you can see clearly that you have a lot of promoting to do if you want to retain the race of a competitive market. The only tool of the trade that you will be required to advertise and promote your business is, &ldquo;free give away&rdquo;! That is right. You will be required to give away items to promote your business. No, it does not mean that you will be giving away your office furniture or supplies. You will need to select a few promotional products with your company&rsquo;s name and info on them.</p>

<p>Now, you shall think like a true businessperson. Cost effective items that can work for promotions can include a number of items. Set a budget and select a few from the list. You don&rsquo;t have to spend thousands of pounds on promotional items, but you will be required to spend a few hundred.</p>

<p>Budget conscious Promotional merchandise includes pens, note pads, sticky notes, key rings or mugs. The most cost effective is selecting stationary as a promotional item. Now, you may think that having stationery will not portray your company&rsquo;s image in a bold or strong way. But, the fact is you can make it work for your business&rsquo;s benefit. Having stationery, such as a pack of sticky notes, can serve the purpose of your company&rsquo;s visiting card. You should just not have your name and designation printed on it, but all other information is clearly available. Very cost effective and budget conscious promotional merchandise working its way to promote your company in ways you never thought possible.</p>

<p>Stationery will not cost as much and will always be budget friendly. Here is an example, a pack of regular sticky notes cost around 40p. But having your company&rsquo;s name and information will make the pack cost around 70p. That is a fantastic price to pay for advertising and promoting. You can add a pen or a pencil at 20p a piece. One promotional product will cost you less than a pound. This is the number one item for your business and is a budget conscious promotional merchandise or item. This was just an example, but do consider it.</p>

<p>You never know who will be getting your sticky note next, and possibly have another loyal circle of customers forming to do business with your company. You will be required to use every method to advertise and promote your company.</p>

<p>There are many Budget conscious Promotional merchandise and items that you can give away to promote your business. Keep in mind that stationery is always affordable. Having your company&rsquo;s name and image promoted on items such as these will ensure that the company is getting noticed. No matter the size of your business, you will always be required to promote and market it. It is tough competition out there and you will need to get your products and services be known.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/budget-cuts-biting...here-are-some-promotional-merchandise-ideas-for-the-budget-concious</link>
      <pubDate>Mon, 24 Jan 2011 12:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Invest Money In Promotional Merchandise]]></title>
      <description><![CDATA[<p>Giving away promotional merchandise is generally used to promote a company or a service through advertising, specialties and printing. Every company promotes their business through advertisements. Although there are many other promotional methods, like advertising through giving away business gifts, awards, prizes,&nbsp; but there is one common method that is used for advertising a company and that is giving away promotional products.</p>

<p>Promotional products can either be given away to individuals. For example, your company could hand out promotional items one by one, to all the clients and customers coming into your place of business. The second option is the blending giving away promotional products with other marketing strategies. There are unlimited ways to promote a business or company. Marketing and advertising plays the lead role in a company&rsquo;s success. Promotional products become an asset rather than a necessity to promote and advertise a business.</p>

<p>But the question is, why invest money in giving away business gifts? The answer is quite simple, your business, no matter how big or well-known, will need to be promoted constantly. There is no end to excel and be successful. There is far more competition among many businesses. Your company will need all the right tools to get it going and make it better known in the consumer market. End of story!</p>

<p>You may think about all the ideas of how you can attain a client&rsquo;s or a customer&rsquo;s attention. It is simple as giving away a key-ring with your company&rsquo;s logo and name printed on it. Every organisation has a strategy, and almost every business uses promotional or business gifts to give away to promote it. There are many items that you can select from, like t-shirts, cups, mugs, key rings, pens, pencils and almost anything that can have your company&rsquo;s name on it.</p>

<p>Investing in promotional merchandise isn&rsquo;t always expensive. There are many online stores that offer you the best products and you can have your company&rsquo;s name and logo printed on them for as little as a pound. Meaning you can get five-hundred items for five-hundred pounds. No harm in that, you have a business to run and investing in business gifts should be a strategy, not an expense. Having your company&rsquo;s name and logo or a business message printed on an item will help your clients and customers remember you and your services.</p>

<p>Little things like promotional products and business gifts go a long way. This way existing clients and customers will stay loyal to you and keep on engaging in business. Don&rsquo;t think that you giving away an item or two will cost your company, think of it as giving away promotional merchandise as a token of appreciation to your valued customers.</p>

<p>Business gifts raise awareness of your business. Your services will not go unaccredited, and every customer investing in your business will stay loyal. There is nothing wrong about investing a few hundred pounds in promotional items. You can be sure that these items and business gifts will make the business rise and stay strong in the competitive business market.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-invest-money-in-promotional-merchandise</link>
      <pubDate>Wed, 19 Jan 2011 09:59:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional USB Memory Sticks For Use In Schools & Universities]]></title>
      <description><![CDATA[<p>Universities around the word are becoming more innovative. The teaching is done well, not just in lecture halls but from the comfort form your own home. Distance learning is for stay at home mums and students. Almost every student who goes to a school or university owns a computer. There is no doubt about it. Every student will be searching the internet and writing assignments and doing homework on the computer. Think about it, how do universities retain their students&rsquo; interest? Simple, they promote the university. Just like any other business, promotion is needed.</p>

<p>How do places of teaching like schools and universities promote themselves? Well they can&rsquo;t go out in the corporate world and make people come in and study. The universities promote their name internally to teachers, lecturers and students. They use the same method of promotions, having an item with the school&rsquo;s or university&rsquo;s name on it and giving it away to students and teachers.</p>

<p>One of the most popular marketing items right now is the Promotional USB memory stick. That is true, as said above, every student especially a university student has access to a computer or own their personal laptop. USB storage drives are the most popular items that are used to store important data. The Promotional USB pen sticks are classy, and innovative. It is partially a pen and a storage device. Universities vend them and usually they are given away when a student joins a course. Apart from that fact, this is certainly a very effective way to promote a school or university.</p>

<p>Some universities have a Promotional USB memory stick in the prospectus pack when a student considers joining a course. This makes the student feel more secure about going to the university which shows more appreciation to the students and prospective students in general.</p>

<p>The cost of Promotional USB pen sticks is not that much. If you are thinking about how do universities and schools get a hold of these items and give it away at no cost to the receiver, then you should know about the end facts. Promotional USB memory sticks are sold in bulk, meaning that there is a quota that has to be purchased with names and logos printed on them.</p>

<p>There is no doubt about it, every business and place that has to do with financial earnings will always require advertisement and promotions. Universities and schools have a lot in common with businesses, they want more students and corporations want more customers. This is a method to retain a loyal customer or student.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-usb-memory-sticks-for-use-in-schools-and-universities</link>
      <pubDate>Tue, 18 Jan 2011 18:38:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Use Mobile Marketing At It’s Finest With Printed Bags]]></title>
      <description><![CDATA[<p>It is by and large an established fact that a successful promotion involves visibility of the brand name, its logo and even the slogan to the potential customers. So how is the brand visibility ensured? One of the better solutions for attracting client&rsquo;s attention lies in mobile advertising.</p>

<p>Mobile advertising refers to a silent form of promotion that involves the conveyance of a message over a fixed medium that can be carried away from one location to another.</p>

<p>If you are a growing business, you will definitely require a sound promotional strategy to spread awareness about the existence of your business and earn more clients. It is suggested that printed bags can contribute a great deal in becoming a great way to promote your business. A lot of businesses are recommended to consider sending shoulder bags as promotional items with either a company logo or a brand name printed on them to serve the purpose of &ldquo;advertising on the go&rdquo;. Advertising is crucial for gaining new customers and retaining new ones.</p>

<p>It is always a wise idea to use an item of utility as a promotional gift for clients. Human psychology confirms that things of personal use can score a lot more than ordinary things. Shoulder bags can be used by the clients to fulfil a variety of travelling and storage needs. When your clients will use the printed shoulder bag, he/she will definitely develop an association with it. Therefore, every time your client will use the bag, the name of your company will get recalled.</p>

<p>The biggest advantage you may achieve through promotional bags will be that when your client will carry your gift around, he/she will involuntarily participate in the promotion of your business. The printed bag will convey the presence of your business where ever it will be used or carried around by your client.</p>

<p>Can promotion ever get more economical for you? It can be quite hard to accept. You may order your printed bag in either cotton or polyester material. These bags are available in the best combinations of colours and are extremely comfortable to carry around. Shoulder bags have an added advantage of getting used for multi-purpose utilization.</p>

<p>The printing of any brand name or logo will have to be done through either digital transfer or embroidery. The printing will be permanent and will be done to enhance the collective appearance of the bag. When your client will carry the bag around he/she will be sure to earn praises. Promotional printed bags are usually eye catching enough to attract the attention of a vast audience.</p>

<p>Take the initiative and give a thoughtful gift because it will make a much better expression. Consider the client tastes, interests, work, and hobbies and select a shoulder bag that is appropriate. A&nbsp; Shoulder bag will prove to be quite a durable gift. Therefore it will keep on advertising your brand name for many years to come.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/let-your-clients-do-your-mobile-advertising-with-promotional-printed-bags-on-their-shoulders</link>
      <pubDate>Fri, 14 Jan 2011 12:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Choosing the Right Corporate Business Gifts for Your Overseas Clients]]></title>
      <description><![CDATA[<p>Any holiday can become the perfect occasion for pleasing your clients. For a business, its clientele is fundamentally the most valuable asset. Therefore it is imperative to keep pleasing your loyal clients. Sending gifts can be the sweetest thing a business can do for the retention of its valuable and faithful clientele.</p>

<p>Gifts are considered to be a token of appreciation and they hold the hidden message of willingness to form a long term partnership between two parties. Gifts make the receiving party happy and encourage it to get positive feeling about the sender.<br />
Companies are developing a culture of sending business gifts to their clients. It does not matter where the client resides. The only thing that matters is that a client should feel happy about the business partnership.</p>

<p>Business gifts are promotional items that are stamped with a company&rsquo;s name, logo, and contact information. These items are given for free to customers or potential customers. The idea is that once these gifts are in customer homes or offices, they will remind them to remain in contract with a particular business, when they may require certain services or products again.</p>

<p>If you desire to make your overseas clients glad and loyal to you, our online promotional merchandise website has some of the best possible options for you. Promotional gifts that are meant for sending to clients residing overseas should be exclusively selected for this purpose. Gifts for foreign clients should be either quite culturally neutral or according to their cultural preference.<br />
A business gift for overseas clients simply requires you to orders merchandise that should definitely keep in focus the preference of your clientele. You can get your logo and contact number imprinted on any of the gift you choose to send to your foreign clients and these gifts will surely bring gladness to overseas clients.</p>

<p>Executive business gifts are meant to impress your clientele and to keep them loyal to you. You can always choose from a unique variety of business gifts that are available in the market. This means that your overseas clients will not find your gift to be rather a monotonous item and it will not be kept hidden in a drawer. We offer high quality in all our products and things which can provide utility for your clients. So every time your client may use the gift, he will conjure better thoughts about your business. When you choose business gifts, consider things your client tends to see or use every day. These items will make your business name and marketing message most visible</p>

<p>Promotional merchandise does not need to be expensive at all. You can get great options to fit your promotional budget. There is absolutely no need of sending highly expensive merchandise as it can really add up to a huge cost. Promotional business gifts serve many functions and can even mean different things in various contexts. Therefore, when you choose a gift for overseas client, stay professional and respect feelings.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-business-gifts-for-clients-overseas</link>
      <pubDate>Thu, 13 Jan 2011 12:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Subliminal Advertising of Your Brand Using Promotional Merchandise]]></title>
      <description><![CDATA[<p>Subliminal advertising is often considered to be a deceptive business. It is more like fooling the mind into grabbing or buying the merchandise that might not essentially be required by the customer.</p>

<p>So how can subliminal advertising be better understood? Subliminal advertising holds a hidden message for the target market. Something they might not notice apparently, but their subconscious convinces them to give preference to one product over another for no obvious or logical reason. Human minds instantaneously perceive all information transmitted through our senses, which includes sight, smell, touch, hearing and taste. Advertisers have found that subliminal messages in advertising can motivate purchases.</p>

<p>Subliminal Advertising has helped many businesses to increase their sales revenue. Sending promotional merchandise has been one of the basic business tactics for a long time. Businesses find it convenient to send promotional merchandise as a gift to retain existing customers or earn new ones. However, many customers fail to understand that often business conveys subliminal messages through their choice of merchandise or through the print over it.</p>

<p>Subliminal advertising has been utilised by many major advertising firms to create a generation of loyal customers. A business may make use of a variety of promotional products who wish to leave an impression on clients&rsquo; minds. Business gifts can often be customised to act as a tool for subliminal advertising for business promotions.</p>

<p>An attractive image printed on the merchandise or inclusion of an extremely catchy line on the promotional gifts will catch the client&rsquo;s attention. Obviously such a form of advertising will get etched to the minds of clients and will subconsciously persuade them to like the gift and to expect more of such gifts in future. Women often remain concerned about vanity. You may choose a product for gifting that is relevant to the beauty enhancement of a woman, for instance, you can get your logo printed on a vanity mirror. Through such a gift, a business can succeed in subconsciously gaining the favour of the client.</p>

<p>For male clients, an image of a pretty lady imprinted on a diary or calendar will do the same trick. Obviously the image might not necessarily have any thing to do with the nature of the business but still, it will leave a mark on the client&rsquo;s mind. He will conjure up good thoughts about the brand, every time he will come across his gift. This happens because subliminal signals are the subconsciously perceived ones and the conscious self within an individual is unaware of the perception.</p>

<p>If you are a growing business, you can surely earn a lot of clients through subliminal advertising. Subliminal advertising is something that society as a whole has gotten accustomed to. No matter what product is being advertised, hidden messages can always be incorporated into the products to attract the minds of the clients and consumers. Make use of subliminal advertising to manipulate the minds of your clients and to keep their minds engaged in your brand name.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/subliminal-advertising-of-your-brand-using-promotional-merchandise</link>
      <pubDate>Tue, 11 Jan 2011 18:37:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Spring Is Almost Here So Plan Your Summer Promotional Merchandise Now]]></title>
      <description><![CDATA[<p>With spring just around the corner, it&rsquo;s time to think ahead and plan for the summer. Preparing your Summer Promotional Merchandise early enough can ensure you are ready for when the warmer weather suddenly kicks in!</p>

<p>It&rsquo;s always best to be ready for summer, as the sunshine always appears completely out of the blue. The last you want to do in a few month&#39;s time is have to panic buy some products without enough research and thought. There are so many options for summer products you can find something that is perfect for you right now.</p>

<p>Summer is a time for fun and games outside, which means promotional balls and frisbees, are a safe way to bring some fun to clients and staff. Total Merchandise has a huge range of different footballs, golf balls and Frisbees for you to brand with your company name. They make excellent novelty gifts that never fail to make people smile. With so many colour and styles available, all you have to do is make up your mind!</p>

<p>Promotional baseball hats are a great way to spread your brand as they provide both sun protection and promotion on the move. Even if your clients aren&rsquo;t huge fans of wearing hats themselves, it&rsquo;s always something that they pass onto family and friends. This means every unit you order is of use to your marketing.</p>

<p>A flawless Summer Promotional product is promo bottled water! No matter what industry you&rsquo;re in, everyone can appreciate a bottle of water. Drinking plenty of fluid is important in warmer conditions, so you can take care of your clients and staff and advertise your brand at the same time. Water bottles branded with your logo are amazing value for money, as even if you don&rsquo;t use up all of them during the warmer months, people can still use them all year round. Not a single unit gets wasted.</p>

<p>It&rsquo;s best to start a year how you mean to go on. Planning and ordering your Summer Promotional Merchandise as soon as possible ensure you are ready for the first sign of summer, ready and waiting to push your company name out there!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/spring-is-soon-on-the-horizon-so-plan-your-summer-promotional-merchandise-now</link>
      <pubDate>Fri, 07 Jan 2011 12:58:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[New Promotional Merchandise for The New Decade]]></title>
      <description><![CDATA[<p>2011 is the perfect opportunity to try something new with your promotional merchandise. It&rsquo;s a time to take a step ahead of competition and use products that you haven&rsquo;t before. There&rsquo;s certainly nothing wrong with having the same promo items produced every year, but there&rsquo;s no harm in also trying something fresh and exciting!</p>

<p>If your company has always had promotional pens made, you could consider having a completely different style to the pens you had before? The value pens your company has been giving away for the past 5 years could be replaced with some stylish metal pens giving clients and staff that added classy touch! There are so many different styles of pen available you can easily find the change that suits you!</p>

<p>There are certain types of promotional keyrings you will see everywhere. They&rsquo;ve been around for a while, and once you&rsquo;ve seen one, you&rsquo;ve seen them all! Thanks to improvements in manufacturing technology, there are all kinds of little gadgets you could replace your normal promo keyrings with! Bottle openers and torches provide a useful aspect to your promotional keyrings. Not only is your brand spread on loads of sets of keys, but you provide clients and staff with something they can actually use day to day.</p>

<p>If you&rsquo;re looking to completely step away from your normal promotional merchandise, you could consider planning ahead with events and choosing something ready for the future. In 2012 the Olympics come to England, so you could consider thinking about a sport related promo item. It may be a while away, but thinking early enough and far enough outside of &lsquo;the box&rsquo; and you may just beat your competition to the line!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/new-decade-new-promotional-merchandise</link>
      <pubDate>Wed, 05 Jan 2011 13:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Great Promotional Merchandise Ideas For 2011]]></title>
      <description><![CDATA[<p>It&rsquo;s a New Year and no better time to get some promotional merchandise for your company! With the spark and hype of Christmas and New Year fading with every day, you can bring a bit of excitement into the workplace with some exciting new promo products!</p>

<p>Heading back into an office after a fun-filled break can make clients and staff a bit down. No better opportunity to brighten up a desk! Pens, Rulers, and Rubbers are great for replenishing stock, especially when you used the same old boring pen for weeks or months in 2010! Total Merchandise has a huge range of small office stationery to choose from, leaving you with something that suits your company image perfectly!</p>

<p>Perhaps you&rsquo;re looking for even more than promotional business stationery, you could also use some promotional stress toys to provide a mix of promo goods to spread your company name! When the pressure of new work and possibly old deadlines begins to build up, stress toys in the office could be an excellent way to keep productivity high! Stress toys come in so many shapes and sizes, from stress a stress hamburger to a stress jet plane, Total Merchandise will have something just right for you!</p>

<p>If you want to make 2011 particularly unique for promotion, consider promo gadgets to give to new or existing clients. You can get promotional mp3 players, headphones and even iPad covers to show you&rsquo;re a company that keeps ahead of the pack with technology! Those little gadgets that people use everyday, can mean you get thought about at the throughout the whole year ahead! People don&rsquo;t always need business straight away, but getting your name in early can make all the difference later on!</p>

<p>There are always several main clients that you feel need making a special effort for. For these, Total Merchandise has an extra special selection of executive gifts to help remind them of their value to you. Stylish pen sets, paperweights and desk decorations are greatly appreciated by clients, who will be extra pleased for the effort and thought behind a New Year gift!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/2011-promotional-merchandise-ideas</link>
      <pubDate>Tue, 04 Jan 2011 16:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Go Eco, Save Cash and send your Catalogue out on Imprinted USB Drives]]></title>
      <description><![CDATA[<p>Successful companies and marketers around the globe have now resorted to <em>imprinted USB drives</em> as a means of circulating their catalogues amongst potential clientele. Using USB drives branded with your company&rsquo;s logo as a means to distribute your catalogues can be an efficient way of boosting your sales rep. The best thing about USB drives is that they are portable and are capable of storing a lot of digital data. Being a futuristic market tool has made it grow acclaim in a lot of businesses.</p>

<p>There are also a lot of other reasons that imprinted USB sticks are making their way through the promotional market. USB drives are cost-effective. Regular usage and mass production have reduced their prices even more. Using embossed promotional USB sticks as containers to distribute catalogues can be an economical way for companies who have had to bear the brunt of the recent economic crunch. Branded or imprinted USB sticks also make for a great alternative to cumbersome and heavy catalogues.</p>

<p>Booklets are harder to store. Clients will also be more reluctant to leave behind a free USB drive than a stray flyer or two. Companies can save a lot of money since they will not have to dish out any dough for printing materials. Most organizers have also been to known to include embossed USB covers along with their imprinted USB sticks. USB drives covered in snug leather casings also last longer.</p>

<p>Wrapping with a personal message can also be a great way to steer clients to your panel in expos or seminars. Electronic promotional products usually have a shorter shelf life which is why many companies choose not to invest in them. However, this is not the case with USB drives. Technology has advanced enough to make customized USB sticks durable enough to soldier on through the busiest promotional season. A wide choice of finishes has also upped this tiny device&rsquo;s performance in terms of reliability.</p>

<p>A flashy miniature drive can also make for an attractive corporate gift. Companies can also opt for different styles or shapes when designing their imprinted USB sticks. For example, the courier service FedEx uses USB sticks shaped like aeroplanes to promote their services. Uploading your marketing catalogue on an imprinted USB stick can make it a walking advertisement. Having company details embossed on the side might also get a client&rsquo;s attention.</p>

<p>Catalogues stored in USB drives are an economical alternative to printed ones. Companies usually need to spend a lot on printed material. Printed catalogues or brochures require ink, toners, paper and binding. In contrast, a USB drive only requires its user to upload any company info such as policy manuals and catalogues. Imprinted USB drives also make for great giveaways at tradeshow booths.</p>

<p>Using USB drives to promote your company&rsquo;s catalogues is also a smart and eco-friendly way to promote your brand, a trait that many pro-environmental businesses are on the lookout nowadays.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/go-eco,-save-cash-and-send-your-catalogue-out-on-imprinted-usb-drives</link>
      <pubDate>Thu, 30 Dec 2010 12:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Sweets, Because A Little Goes A Long Way]]></title>
      <description><![CDATA[<p>Why is cake so important to celebrate most occasions? Why do lovers give chocolates to their beloved? Why is dessert a necessity for every celebration? How do <em>promotional sweets </em>help a business?</p>

<p>The answer to these entire questions lie somewhere between psychology and chemistry. The cross-cultural use of sweet dishes for celebrations is not just a mere tradition but rather a science. Whether it is the old Ayurveda sciences or the modern chemistry, they describe sweetness the strongest of all five basic tastes. Each one of our five basic senses has a very strong relationship with our mind, body and emotions.</p>

<p>There is a theory that our sense of smell is very strongly related to nostalgia. Smells, pleasant or not, the slightest whiff can remind us of a place or person or an event. Likewise, tiny little taste buds are the buddies which are most strongly related to our mood.</p>

<p>So, if you were wondering why eating chocolate gives you a feeling of happiness and contentment that is because sweet things do help in soothing and relaxing the human mind and elevating the mood. Among all basic tastes, a touch of the &#39;sweet&#39;&nbsp;is also the one to which humans can commonly get addicted to. Because it gives such a pleasing feeling, it is pretty easy to develop a sweet tooth i.e. addiction to sweet things.</p>

<p>Generally, children have a naturally developed sweet tooth. Although it is not an actual medical term, it <em>is</em> a real condition in which people crave for sweet things. Also, it something not just related to children anymore. Chocolates and sweets can be as helpful in luring an adult as it is for little kids.</p>

<p>Giving someone something sweet to eat invokes a positive opinion about the person offering the sweets. Due to these involuntary positive effects of sweetness, businesses generally use promotional sweets rather than a promotional sandwich. That is what we can term it as a sweet little gesture to strike a strong first impression. It works like a jaw-breaker which is sweet, strong and lasts for long.</p>

<p>However, jaw-breakers are best avoided as promotional sweets. Promotional sweets are usually soft and tender sweets such as mints, jelly beans or tiny chocolates, something that melts quickly in the mouth but leaves a long-lasting impression on the mind. Promotional sweets usually come in tiny attractive packages such as mints in small tins. You can use your logo on the tins of these mints. Other than tins, attractive packaging includes mini jars or colourful colourful boxes.</p>

<p>Chocolates are also a delightful example of promotional sweets. It can be a bag of Choc&oacute; coins, a whole bar or a pack of tiny chocolates; it&rsquo;s always a treat for your customer and business relationships.</p>

<p>Besides all these psychological effects, offering sweets presents a very humble and willing attitude of your business and increases the level of comfort in business relations. So, whether it&rsquo;s a tin of mint or a box of chocolates, you never know what surprises it might have in it for you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-sweets,-because-a-little-goes-a-long-way...</link>
      <pubDate>Tue, 28 Dec 2010 11:48:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Unusual Corporate Gifts To Make You Stand Out From Competition]]></title>
      <description><![CDATA[<p>With the economy stuck in a seemingly permanent nosedive, it becomes important to come up with quirky <strong>corporate merchandise</strong> that might prove to put your brand name on the map. Coming up with eye-catching corporate merchandise can not only increase your brand exposure but can also leave lasting impressions on potential clientele and business partners.</p>

<p>For some, promotional merchandise is just products that a company puts its brand on. An eye-catching product itself, however, would do more to advertise your brand than any logo can. A quirky item can also give an impression of how far your company has evolved from the simple promotional mug or pen.</p>

<p>Promotional Corporate Games When you think of the word business conglomerate the last thing that would come to your mind is board games. This can easily translate to the first business deal or investment that comes to a customer who appreciates a good sense of humour. There is a little kid inside everyone. A fun board or puzzle game suited to your company&rsquo;s dealings can be an innovative way of putting your brand on the map. Fun games like darts can also be a reprieve for employees seeking to make a dull monotonous office life a little less boring.</p>

<p>Eco-Friendly Promotional Items Merchandise that are environmentally friendly can also boost your organization&rsquo;s rep. Companies have been known to include pencil sharpeners made out of cardboard in their stock of promotional corporate items. The best thing about these tiny office accessories is that they are designed to look and feel exactly like wood.</p>

<p>Companies have also been known to hand out water-powered calculators and clocks to their employees. Having Frisbees made from used CD covers are also an economical and fun way to up your company&rsquo;s status. Remember, a green company is an ethical company. A principled outlook will not only help you gain your employees&rsquo; respect but will also make clients want to get to know you better.</p>

<p>Last but certainly not least, do not forget to emboss your quirky corporate merchandise with the company logo. After all, clients will want to know who was responsible for the wacky pens and office games at the last expo!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/quirky-corporate-merchandise</link>
      <pubDate>Tue, 28 Dec 2010 11:43:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Promotional Merchandise Freebies Are The Best Investment]]></title>
      <description><![CDATA[<p>In the competitive business world where there are almost a million manufacturers for a certain product, marketing and brand promotion have become the heart and soul of the corporate world. The big fishes are the ones whose brands are most recognized and hence more bought by the consumers.</p>

<p>There are today a thousand ways of marketing and promoting a brand. From advertisements on televisions to applications on social media sites, it&rsquo;s all about getting recognised and targeting the right customers. Seeking advantage from this increasing trend, the rates of placing advertisements on such media is getting higher by the day. Although, it helps a lot to invest in such promotions but there are still other ways which can prove to be a more beneficial and inexpensive way of communicating with your customer base.</p>

<p>Promotional merchandise is one of the most cost-efficient forms of marketing. Where most of the marketing techniques have gone obsolete in recent times, promotional merchandise is one that is still going strong. From toys to tires and from cars to rock stars, promotional merchandising is greatly used in brand promotions. Statistics reveal that using a merchandised product of a certain company increases the trust of customers in that brand and people are more comfortable in buying or doing business with them. One main reason behind the success of promotional merchandise is that the customers can have hands-on experience with the products with the company&rsquo;s logo on it. These promotional merchandise are usually everyday items that require direct interaction with the customer or client.</p>

<p>A t-shirt, a coffee mug, a teacup, a pen, a bag or even a calendar can be a great advertising medium for your business. This kind of promotional merchandise can work as mobile billboards for your brand. It can reach a larger audience than you can imagine. A pen or a pencil, for instance, can be passed around from person to person. Even to someone who hasn&rsquo;t even heard of you before. Likewise, a t-shirt makes for a bigger and bolder mobile billboard.</p>

<p>Moreover, merchandise can be specifically selected according to the target audience. Age and class plays a very important role in selecting the right merchandise to target the right audience. On the other hand, other media such as television and the internet might not be very cost-efficient in targeting every category of customers individually.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-promotional-merchandise-freebies-are-a-better-investment-than-traditional-forms-of-marketing</link>
      <pubDate>Fri, 17 Dec 2010 12:57:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Future of Printed Mousemats now the Tablet has been invented]]></title>
      <description><![CDATA[<p>When it comes to promotional merchandise, <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-mouse-mats" title="Printed Mouse Mats">printed mouse mats</a> have always been a favourable item. It will remind a client of your good business terms while he uses it at his office. It can also serve as an advertisement tool while serving one of your customers at their home PC.</p>

<p>Wherever there is a mouse, your printed mouse mats are bound to serve their purpose well. And up till now, wherever there was a computer, there used to be a mouse. However, with the advent of newer technology such as the &lsquo;tablet&rsquo;, there is really a &lsquo;mouse&rsquo; race going on.</p>

<p>A mouse is essentially the very first pointing device ever invented. Invented in 1963, the earliest device did resemble a real mouse, especially because of a cord that looked like a tail. Within half a decade of its invention, it has undergone quite a few changes like losing its tail and ball. It has seen many devices come and leave. Despite a number of competitors, it remains the most commonly used as well as the most preferred pointing device for computer users around the world.</p>

<p>Although it has already beaten many devices which claimed to be the rightful replacement, the tablet has simply eliminated the requirement of an external pointing device altogether. Some people might see it as the end of the mouse&rsquo;s glorifying period and in turn, the end of promotional printed mouse mats. However, the good old mouse still proves to be a better input option in some places.</p>

<p>The very first reason why people would prefer using a mouse despite the touch screen PC available is that most of them have been using it for decades. It is something that our hands have become accustomed to. It is not likely that people with a frequent keyboard and mouse usage would find it easier to make use of this new and advance technology any sooner.</p>

<p>The tablet does have its own set of disadvantages as well. Despite getting used to the new technology and interface, people with faster input requirement might not be very satisfied with the speed of this technology. For typing purposes, tablets don&rsquo;t really have a physical keyboard either. You can use either the pen or your finger as a handwriting input device.</p>

<p>Sounds convenient, but a fast typist might not find it very helpful as the maximum reachable typing speed is much faster than the maximum handwriting speed reachable by humans.</p>

<p>Even if all the problems are fixed and everyone does get used to this touch screen technology, there are a few problems that do make a palm rest&rsquo;s and mouse mat&rsquo;s life secure for many years to come. The first factor is the price which is not very affordable.</p>

<p>Secondly, it&rsquo;s the sensitive touch screen itself which can easily be scratched or damage. Therefore, the conclusion arrives that as long as tablets are not able to provide durable and powerful performance, printed mouse mats shall remain a favourable promotional item.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-future-of-printed-mousemats-now-the-tablet-has-been-invented</link>
      <pubDate>Fri, 17 Dec 2010 12:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Printed Sticky Notes Art]]></title>
      <description><![CDATA[<p>If you want your company&rsquo;s name to stick around for a while then you should be able and willing to promote your business in a very cost-effective method. There are a number of strategies that you can use to promote your business. Not like the olden days when only a television commercial was the best way to get a company or business to get noticed. Oh no, you don&rsquo;t have to invest that much on an advertisement.</p>

<p>There are many cost-effective ways you can do all your promotions. The best way to do it is to give out some promotional items to all the clients and customers that visit your place of business. You don&rsquo;t have a lot to invest but you need to invest. There is a list of things you can do to promote your business. The answer to a question about spending a huge amount of money lies in one little item and that is a stack of printed promotional sticky notes. It may sound a very less effective way to promote a business but weigh in all that you have to advertise.</p>

<p>Printed sticky notes work in many ways, and the best thing about it is that they are very useful for everyone. Printed sticky notes will help your company&rsquo;s name &ldquo;stick&rdquo; around and it will catch attention whoever uses it. printed sticky notes are a safe bet when it comes to endorsing your business in a very cost effective method. They can make the perfect marketing tool and a form of mobile advertising in general.</p>

<p>Using printed sticky notes to promote your business is not the only way to promote your business, but it truly is a foolproof way to get known. Imagine you have given away a stack of promotional sticky notes. Each pack contains fifty or more notes, so you can be sure that the person you gave it to is using it. Writing down any info and passing it on. There you go, an easy way to pass on your company&rsquo;s name and information to other individuals outside your loyal customer circle.</p>

<p>Printed sticky notes will serve the purpose of a visiting card and make the company&rsquo;s name be known around people and the market. There is no going wrong. Printed sticky notes will serve you and your business well in regards to promotion and passing on your services. Printed sticky notes are not just yellow pieces of sticky paper. You can have a wide range of shapes, colours, and sizes, completely customised. They are still inexpensive but highly effective.</p>

<p>You can pair up a stack of Printed sticky notes with other stationery items such as a pen or pencil with your company&rsquo;s name and logo engraved or printed on it. It is still economical and effective. That is basically nothing next to an effective way to market and advertise your business. It can easily fit the budget of any organisation.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes-art</link>
      <pubDate>Tue, 14 Dec 2010 11:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Pens To Stop The Office Arguments]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">Promotional pens</a> are perhaps the most common of all giveaways that an organisation showers upon its employees. Of course, there is far bigger and expensive stuff too, files, folders, t-shirts, coffee-mugs etc, but a pen is still a very important promotional item.</p>

<h2 style="text-align:center">Curvy Ballpens</h2>

<p style="text-align:center">[182067]</p>

<h2>How Gifting Promotional Pens To Employees Can Benefit Your Business</h2>

<p>Does this little gesture really help the business&nbsp;in any way? Well, it sure does. It is an undeniable fact that an organisation is nothing without its employees. They are the root of its prosperity and progress. Yet, how would an organisation grow and prosper if its employees are fighting around for petty items such as a pen? It sounds a bit childish for an office-goer, but every now and then you might hear accusations about someone&rsquo;s pen being stolen by someone.</p>

<h2 style="text-align:center">Soft Stylus Ballpens</h2>

<p style="text-align:center">[189582]</p>

<p>Although is not such an expensive item,&nbsp;it is quite valuable. Even in the age when everything is going digital, there is always something that needs to be written down on paper. It can be a sticky note about some kind of reminder or a client&rsquo;s phone number to be noted down in a diary, a pen is required to write it down. It is a thing needed and used frequently in the office and that is regardless of that employee&rsquo;s designation.</p>

<p>Promotional pens don&rsquo;t really have to be specific for a certain grade of employees - it is a thing equally important for everyone in your office. Also, it is something that goes from hand to&nbsp;hand. Although most would call it stealing a pen, it&rsquo;s easy to forget from whom you borrowed a pen in a rush to note down something urgently. What&rsquo;s easier is to mistake that pen as your own and then it resides in your pocket. Another common scenario is that people forget their pens on someone else&rsquo;s desk and then, finder&rsquo;s keepers.</p>

<h2 style="text-align:center">BiC Ecolution Round Stic Pen</h2>

<p style="text-align:center">[182587]</p>

<p>Printed pens are like a contagious advertisement tool. With a company&rsquo;s logo on it, it travels from person to person and from places to places, so many people knowing the company&rsquo;s name and recognising the company&rsquo;s logo, it becomes your brand ambassador without asking for its share. There are many other advantages of giving promotional pens.</p>

<p>Talking about profits, the very first advantage of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pens</a>&nbsp;is that it costs less&nbsp;than other items such as t-shirts and folders. Branded&nbsp;pens also have lower logo imprinting costs because of their smaller size. That is why promotional pens for employees are a much more profitable investment than they initially sound. Along with putting an end to the pen-theft argument, printed pens also give a feeling of being taken care of to the employees.</p>

<h2 style="text-align:center">Viper Frost Ballpen</h2>

<p style="text-align:center">[101423]</p>

<p>An organisation which understands the needs of its employees is bound to create a more productive environment for the employees and hence, increases their efficiency. With promotional items such as pens, this level of efficiency and productivity can be reached with&nbsp;little effort and cost compared to other ways.</p>

<p>If you&#39;re looking for some promotional pens to gift to your employees take a look at our wide range of products on our dedicated <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website. To receive a quick quote simply fill out the form or give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens-will-help-stop-the-office-arguements</link>
      <pubDate>Fri, 10 Dec 2010 16:20:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/aa97cc00005a93165b568dbeabb5976217469180.jpeg" type="image/jpeg" length="321838"/>
    </item>
    <item>
      <title><![CDATA[Promotional coasters]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-coasters" title="Promotional Coasters">Promotional coasters</a> are one of the most popular items in the business market today. Why? No one likes scrubbing away at their coffee table trying to get the circular stains it&#39;s prone to. Most people opt for attractive coasters according to their design preferences to adorn their coffee table with. That&rsquo;s why promotional coasters are a great way to advertise your company&rsquo;s brand image and details to a large target audience.</p>

<p>The best thing is that these come in a variety of shapes, sizes, and materials which makes this product suitable to promote almost any business. Many web stores specialise in manufacturing a wide variety of promotional coasters which you can access and use according to your business preferences. With just a click of a button, you can have access to a large range of materials and designs to choose from according to the make and brand you want to promote. Simple and effective wouldn&rsquo;t you agree?</p>

<p>As any entrepreneur knows, the key to running a good business is to make sure that no stone is left unturned when it comes to promoting products. That includes budget, target audience and the quality as well as the quantity of the material you want to use. Similarly, colours and shapes should be utilised which seems desirable to purchase. In other words, the objective of your marketing plan must be kept in mind when designing any product, especially promotional coasters.</p>

<p>An organisation which has adults as its target audience should have its promotional coasters designed accordingly. As everyone knows adults, especially men, prefer items that they can use. It will be highly beneficial for a company to design coasters with a simpler and durable design if that is the case. Coasters for office use are an especially popular item on the marketing front as they project a sense of professionalism. This type of coaster can be achieved by branding the company logo and details on the front.</p>

<p>You can also choose to play with the shape of the promotional coasters you want to use by having them customized according to your brand. Round and square-shaped coasters are usually used by such companies due to their practical look and nature. However, you can even request for shapes which you think will yield better sales results. You will have the freedom to opt for almost any design you want, even wood and glass.</p>

<p>For those organisations which prefer a more creative and colourful look to their promotional coasters, you can have artwork or any image embossed on your product according to the services you provide. They can be shaped like a hexagon, wide rectangular shapes and even frilled. With high-quality design and material are thrown in the mix, your clients will remember any brand you want them to for a long time to come. The final result will be an attractive coaster enjoying pride of place in any home or office.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-coasters</link>
      <pubDate>Tue, 07 Dec 2010 13:17:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Seasonal Corporate Incentives]]></title>
      <description><![CDATA[<p>Time waits for no man. This has been a common adage to describe the inevitable advent of the seasons as well as the various climatic changes it brings. No need to get depressed over it though. Believe it or not your business can actually benefit from seasonal changes by shopping for or customising your very own promotional products.</p>

<p>Potential clients will definitely be attracted to your organisation if you offer them items which are in accordance with the current season: Spring As spring approaches the weather warms enough to make people want to stretch their legs and do a little exercise. The season of youthful exuberance this time of the ear is especially beneficial if you want to promote your services with a little advertising with seasonal promotional products. These should be functional and should also be offered in a timely way.</p>

<p>Spring is a time to have fun after being cooped up within the warm confines of home. You won&rsquo;t get far with offering an ice scrapper though. Keeping hydrated is of the utmost concern of any athlete. Therefore why not try giving out embossed water bottles to them? An imprinted sports water bottle can be toted around, shown off and generally appreciated by your client and not to mention others who happen to see it.</p>

<p>Incidentally <strong>promotional T-shirts</strong> can also be given if you want your brand name to be worn around town. Autumn Although the fall season usually signifies decay and the end of growth it does not mean that you should let your advertising efforts follow the same destructive path. Incidentally the new school year or term usually starts around this season which can prove o be a vital advertising strategy in the making.</p>

<p>Students and teachers more often than not prove to be very good target clients especially for free products. Free branded stationary might do the trick. You can turn the annoying autumn rains into a golden opportunity by giving out custom umbrellas! They will be seen by many during soccer games, commutes or on weekends. They can come in handy when you least expect it.</p>

<p>Summer Summer is a very special time to promote your promotional items. Many people have more time for leisure and just to enjoy themselves in general. This also makes them more relaxed and receptive which spells beneficial for you. This is an ideal time to provide them with fun items with your brand name embossed on them. Summer time promotional items can include products like branded sunscreen and water bottles. <em>Promotional Thermos and sport bottles</em> should especially be taken into consideration for this hot and steamy season.</p>

<p>Additionally, embossed Frisbees can also be given summer beach events to promote this fun loving season. Winter When Jack Frost starts nipping at your nose you know it&rsquo;s time to shed the bathing suit for the warmer parkas and heavy sweaters. As people adjust to harsher weather conditions they also require certain items which can aid them in this endeavor. Guess what? You can &lsquo;heat up&rsquo; the minds and hearts of customers and potential clients by providing with &lsquo;heartwarming&rsquo; promotional products. The best way to keep warm is to dress accordingly. You can turn folks into walking billboards for your organisation by giving out custom made apparel like sweaters, sweat shirts, jackets and coats.</p>

<p>Incidentally these can be embossed with impressive looking logo designs to make them pop in even the stormiest of weather conditions. If popular enough schools can even ask you to provide them for fund raisers and charity events and even in athletic meets.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/seasonal-corporate-incentives</link>
      <pubDate>Tue, 07 Dec 2010 13:15:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Sticky Notes Are Ideal For Marketing Your Brand]]></title>
      <description><![CDATA[<p>Who knew that having your company invest in <em>printed sticky notes</em> (&quot;yellow stickies&quot;) would make it stand out? Many organisations are resorting to these personalised sticky sensations to promote their brand name. Sticky notes have proven to be a godsend to companies and homes everywhere and can be a reprieve to the frazzled employee. It is hard to imagine a work space devoid of the occasional sticky note or two reminding a certain employee to up his game or a board meeting. Plus having manufactures customized sticky notes with your company&rsquo;s name on them will not only remind the newbie who writes his pay check but will also make your organization stand out amongst others.</p>

<p>Rake in Publicity Business owners know that building and promoting a company is only a part of the whole picture when it comes to letting the general public in on your products.</p>

<p>The young entrepreneur would do well to remember that it is integral to get your word out as soon as possible. Printed sticky notes are a great way of generating publicity. I know what you are thinking? Who would consider sticky notes of all things as a promotional product? Even though it seems that these items might go unnoticed on a daily basis they have a surprising tendency to come in handy when needed. For example an employee (or perhaps a director) would have you to thank for reminding them of something integral that just might have slipped their minds.</p>

<p>An occasional sticky note reminder might also subliminally convey that your company&rsquo;s services itself would be available whenever needed! Sticky Notes make for Great Useful Freebies Printed sticky notes also make for great freebies at business events like conference and trade shows. The word &ldquo;free&rdquo; is a sales magnet. Giving out helpful office supplies like sticky notes will make people appreciate your efforts and take notice. They also make for a good economic investment since they come cheap and can be bought in bulk.</p>

<p>Printed sticky notes also make for a great and useful alternative to business cards. Let&rsquo;s face it. No one like perusing through company cards if they have no use for them which is why most of them get ripped apart or end up in bins. Fun and useful items like printed sticky notes can make potential clients flock to your table faster than you can say &ldquo;show me the money&rdquo;. Customise your &ldquo;Stickies&rdquo; It would be best to keep it simple when customizing your printed sticky notes. Clients usually stay away from sticky note pads shaped like Snoopy. Keep it professional and settle for a simple practical shape. Don&rsquo;t try to be too fancy and make your sticky note pads too colourful. It wont do to decorate each page with a background photo either.</p>

<p>Remember, you want to draw a client&rsquo;s attention to your company logo or brand and not only to the company mascot. People tend to appreciate your services more if you make it worth their while. Giving out useful office accessories like printed sticky notes is a great way to guarantee customer satisfaction.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-sticky-notes.-retro-office-promotional-incentives</link>
      <pubDate>Tue, 07 Dec 2010 13:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Grab the Attention of Your Customers with The Best Promotional Bags]]></title>
      <description><![CDATA[<p>Promotional bags are an efficient and eco-friendly way to publicise almost any UK based business. Tote&nbsp;bags are especially the rage among almost any British dweller. These come in a variety of shapes, sizes and colours according to the nature of the individual.</p>

<p style="text-align:center">[189679]</p>

<h2>When Do You Often See Promotional Bags Being Handed Out?</h2>

<p>Many British and European businesses utilize its malleable nature to promote their own services or products away from the workplace efficiently and effectively. They are made and used for different purposes and are usually distributed among target clients during corporate events like anniversaries, product launches and brand exhibitions.</p>

<p>They are also given out during seminars and conferences so that the individuals frequenting these corporate events don&rsquo;t have a hard time managing their conference data and materials. Promotional bags are also ideal business gifts for loyal clients and as giveaways during tradeshows and fairs.</p>

<h2>How Can Branded Bags Benefit Your Business?</h2>

<p>The best thing about this handy accessory is that it can be customized easily into almost any size and shape. You can brand your name on the material easily enough as well as details regarding the services you provide. This will ensure that your brand name and business reach as many potential clients as it can, which will most definitely ensure a boost in sales.</p>

<p>As mentioned before, promotional bags can be made according to your specific business venture. These can be promotional laptop bags, shopping bags, tote bags, luggage bags, sports bags as well as other types. When choosing the type of bag you want to promote your business, make sure to have one made which targets the clients you want to attract. For instance, it&rsquo;s a good idea to give out colourful book bags at book sales if you want to promote children&rsquo;s books.</p>

<p style="text-align:center">[186843]</p>

<p>Promotional bags are carried by clients almost anywhere they go, thus increasing the chances for your business to grow. These are also used for a long period of time and usually outside the house which ensures that more and more potential clients will be in the loop regarding your services. This is why it&rsquo;s very important to choose an attractive logo design as well as a top-quality material for your bags. No one would want to keep a drab and weak looking tote bag for long no matter whether they got it for free or not.</p>

<p style="text-align:center">[191267]</p>

<p>The shopping bag is arguably the most popular promotional item, especially since environmental issues compelled the UK to ban all plastic ones form the marketplace. Individuals are now encouraged to keep a strong bag for life with cotton ones being the most in favour due to their environmentally friendly and practical nature. The best thing is that they can also be printed with your company logo and contact details quite easily. Plus, the fact that a majority of women use them to carry their groceries and other important items almost everywhere they go only makes this promotional item a joy to market.</p>

<p style="text-align:center">[191844]</p>

<p>If you&#39;re looking for the right <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bag</a> for your marketing campaign check out the full range we have to offer, all ready to be printed with your company branding.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bags-are-also-the-ideal-business-incentive-gift</link>
      <pubDate>Thu, 02 Dec 2010 13:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/153b8e0b8b7414652480810f605ae159afa20a90.jpeg" type="image/jpeg" length="576448"/>
    </item>
    <item>
      <title><![CDATA[Giving Our Promotional Merchandise A New Look on Flickr]]></title>
      <description><![CDATA[<p><strong>Promotional Merchandise</strong> is often difficult to be made to look good in photography even though all the products we sell are great. I mean, how do you make a packet of mints of a reflective badge look good?</p>

<p>Total Merchandise has just started our own Flickr photosets featuring an &#39;alternative&#39; look at many of our favourite products. In fact, our in-house cameraman (Adam) is now getting so confident behind the lens that we are going to invite suggestions for other products for us to feature.</p>

<p>To get an idea of what we mean by &#39;<em>alternative promotional merchandise</em>&#39; photography, pop over to our Flickr account (just search for Total Merchandise to find us)&nbsp;and have a look...and then let us know what you think!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/making-our-promotional-merchandise-look-sexy-on-flickr</link>
      <pubDate>Wed, 24 Nov 2010 14:44:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[What Were Our Best Sellers Of 2010?]]></title>
      <description><![CDATA[<p>We&#39;re often asked here at Total Merchandise what &#39;everybody else&#39; is buying in terms of Promotional and Printed Merchandise.</p>

<p>Well, thanks to us obtaining some of the lowest prices in the industry for these products, we can announce that our 2010 best sellers included:</p>

<h2>1. The Ever-Popular Cambridge Promotional Mug</h2>

<p>[701231]</p>

<h2>2. The Range Of Promotional Imprinted USB Sticks</h2>

<p>We&#39;ve such a wide variety that no one type, in particular, stood out. Below is&nbsp;one of our may best-selling branded USB sticks.</p>

<p>[640000]</p>

<h2>3. The Range Of Engraved Promotional Pens</h2>

<p>These seemed to really become popular at the end of the year at a time when many of our clients are reporting a general upturn in business, so maybe it&#39;s because more people are writing cheques again?</p>

<p>[194513]</p>

<p>On a serious note, if you are stuck for ideas&nbsp;or working on a tight budget, have a look at our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items">low-cost promotional products</a>&nbsp;or&nbsp;just call one of our ever-helpful sales team.&nbsp;</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/our-best-sellers-for-2010:-promotional-mugs,-promotional-pens,-printed-mouse-mats-and-promotional-usb%27s</link>
      <pubDate>Tue, 23 Nov 2010 16:30:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/8af26e8df002a56b6f522c80b41b4a0acdd8def8.jpeg" type="image/jpeg" length="315154"/>
    </item>
    <item>
      <title><![CDATA[I'd Like A Printed Pen As A Promotional Christmas Gift Please]]></title>
      <description><![CDATA[<p>And we are sure you&#39;re not the only one.</p>

<p>A<strong>&nbsp;</strong>promotional pen&nbsp;is great in not only looking like it&nbsp;costs more than it actually does (we call them a &#39;punching above their weight product...or &#39;PAW&#39;) but pens, printed or otherwise, tend to stay in the recipient&#39;s possession for a long time.</p>

<h2>Engraved Pens Are The Perfect Promotional Christmas Gift</h2>

<p>Why an engraved pen? We all use pens for starters and there&#39;s nothing quite like having a <em>promotional pen</em>, mug or other items which were meant just for you. In other words, promotional pens are like free beers - they always taste better when somebody else buys them for you!</p>

<p>With Christmas now just around the corner, pens are not only quick, affordable and effective, but they can also be sent very quickly and affordably in the post.</p>

<p>These are also one of our top 5 selling products and we know we&#39;d be happy if we were given a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pen</a> from one of our suppliers, so think about it!</p>

<p>Let&#39;s take a look at some of our favourite engraved promotional pens...</p>

<h2>Lysander Rose Gold Metal Ballpens</h2>

<p>Promotional branded Lysander rose gold metal ballpens is an elegant twist-action pen in high gloss with the currently en vogue rose gold colour trim.&nbsp;</p>

<p>[197516]</p>

<h2>Cross Bailey Ballpoint Pens</h2>

<p>Available in a choice of colours with a lifetime mechanical guarantee these promotional Cross Bailey ballpoint pens offer sophisticated design and executive quality.</p>

<p>[187686]</p>

<h2>Milan Pen</h2>

<p>These sleek promotional chrome pen and box offer two engraving opportunities, on both the pen itself and the box it&#39;s supplied in.&nbsp;</p>

<p>[101698]</p>

<p>If you&#39;re looking for the perfect branded pen for a Christmas gift then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> page on our website - we&#39;re sure you&#39;ll find what you&#39;re looking for!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/i%27d-like-a-printed-pen-as-a-promotional-christmas-gift-please...</link>
      <pubDate>Tue, 23 Nov 2010 16:26:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a741a9731f36736ed7dc5d5df4bb77348f12bb92.jpeg" type="image/jpeg" length="472127"/>
    </item>
    <item>
      <title><![CDATA[The Forever Popular Promotional Mouse Mats]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-printed-mouse-mats" title="Printed Mouse Mats">Printed mousemats</a> are perhaps the one product that spurred us on to create Total Merchandise Ltd 6 years or so ago! Forgetting the fact we sell printed mousemats as a product, we&nbsp;don&#39;t think we&#39;ve gone a day whereby we&#39;ve used our Macs or PCs without having a printed mousemat of some kind to hand.</p>

<p>A few callers to our sales team ask if mousemats really work, and what are the differences between the various types of mousemats?&nbsp;</p>

<p>A few years ago, promotional mousemats came in&nbsp;only one option. They tended to be square or rectangular and rather... floppy. Nowadays, you can choose to have a bespoke shape of your choice if you want and of course, a multitude of finishes as well.</p>

<p>In terms of finishes, generally speaking, the harder&nbsp;a surface of a mousemat, the better it helps the tracking of an optical mouse. The softer mats work well&nbsp;with old skool traditional mice.&nbsp;If you have a laptop with one of those small plugin mobile mice, we&#39;d suggest a Britemat with a harder finish. These, of course, wear better so the wear and tear of being shunted around in a laptop bag and placed on a multitude of surfaces will be better over time as well.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/printed-mouse-mats</link>
      <pubDate>Tue, 23 Nov 2010 16:21:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[It's Getting Cold Across the UK So Order Your Promotional Ice Scrapers]]></title>
      <description><![CDATA[<p>Great, We just heard that this week, November still remember, is going to see snow head to the South East! You may expect snow in Northern Scotland in mid-December, but not in London in late November! So, pre-warned is for armed. Or something like that. At Total Merchandise, we have got a brilliant product which you can you hand in hand with the cold seasonal snap we&#39;re about to endure...<a href="https://www.totalmerchandise.co.uk/branded-products/personalised-ice-scrapers" target="_blank" title="Promo Ice Scraper">Promotional Ice Scrapers</a>!</p>

<p>Prices per unit are as low as just 31p for this item! Plus, if you&#39;re feeling &#39;green&#39;, we&#39;ve got recycled versions too! These are another of our &#39;PAW&#39; items (Punching Above Weight)...cheap unit costs, but high value for money. Bargain in other words!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/order-in-your-promo-ice-scrapers,-it%27s-going-to-get-cold-across-the-uk</link>
      <pubDate>Tue, 23 Nov 2010 13:04:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Christmas Corporate Gift Ideas For Your Extra Special Clients]]></title>
      <description><![CDATA[<p>It&#39;s hard enough deciding what to find a loved one for a Christmas gift so deciding what to buy your core base of business customers, an idea which pleases them all is going to be a tricky task. So, we&#39;re here to help you!</p>

<h2>1. Branded Sweet Treats</h2>

<p>Our first recommendation is for promotional sweets or chocolates. The vast majority of recipients will love receiving these and if they don&#39;t, they&#39;ll be easy enough to pass onto to somebody else who does. Sweets and chocolates can also be easily shared and are mid-table in terms of cost.</p>

<p>All edible items on our website can be branded&nbsp;with your company name and logo and/or contact details. The disadvantage with chocolates and sweets, therefore, is that they may just be too appreciated and therefore devoured before the gesture is rightly attributed to you, the sender.</p>

<p style="text-align:center">[196329]</p>

<h2>2. Promotional Golf Gifts</h2>

<p>So, how about sporting items? Golf is always a good sport to choose as it&#39;s non-aggressive in nature, is played by men and women and children of all ages. Golf is deemed as healthy&nbsp;and is very popular from a social point of view. In fact, who hasn&#39;t done a business deal on a golf&nbsp;course at some point?&nbsp;Products available include&nbsp;branded tee&#39;s, golf balls, bags, caps, clothing, and accessories like markers and pens/pads.</p>

<p style="text-align:center">[194872]</p>

<h2>3. Printed Games&nbsp;</h2>

<p>If you want to be ultra imaginative, then we suggest a game or quiz based promotional product. These will be used for year after year (unlike chocolates) and involve a group of people, not just the favoured individual. In fact, Rubix cubes are having an amazing come-backs (for those who remember them from their first time around). You can even have promotional Rubix Cube keyrings.</p>

<p style="text-align:center">[703291]</p>

<p>If you are still stuck for ideas for <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas" title="Christmas corporate gift ideas">Promotional Christmas Corporate gifts</a>, take a look at our full range or give us a ring!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/christmas-corporate-gift-ideas-for-your-special-clients</link>
      <pubDate>Fri, 19 Nov 2010 10:40:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/01d89c601ebd26dedbc3475bfaa7768c8ef229f8.jpeg" type="image/jpeg" length="417663"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mugs, The Long-Term Form of Promotional Merchandise]]></title>
      <description><![CDATA[<p>Hands up who doesn&rsquo;t have a <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware" target="_blank" title="Promotional Mugs">promotional mug</a> of some form or other? We&rsquo;ve loads and loads in our office kitchen and a load more at home besides. I don&rsquo;t think we&rsquo;re unusual. In fact, when we think about it, a mug is one form of promotional merchandise we always seem to have. It&rsquo;s also something we have and look at each and every day.</p>

<h2>The Top Two Benefits Of Using Promotional Merchandise</h2>

<p>Now, let&rsquo;s get deep. There are 2 advantages to&nbsp;business when&nbsp;advertising your company. The first is obvious, people buy your product or service. The second, not so much so, it&rsquo;s called brand awareness. Brand awareness is without even realising it, people on the street know your company name, your logo and/or what you do. This is why mugs are so good.</p>

<p>Many POS (Point of Sale) promotional items are&nbsp;for that moment in time only. That&rsquo;s great if a client wants or needs your product or service at that precise moment in time. Think about it, it&rsquo;s a numbers game - how many potential clients can you hand a promotional item to who wants your services there and then? But think about the same clients who you may have only met once or twice previously but who are reminded on a daily basis at least of your &lsquo;brand&rsquo;. That&rsquo;s brand awareness. In fact, that&rsquo;s great brand awareness because at some point in time, if you handed out your promotional mugs wisely, one of the recipients is going to want to use your services.</p>

<h2>How Can Using Branded Mugs Fulfil The Top Two Benefits Above?</h2>

<p>Having a handy mug, for which they&rsquo;ll be grateful anyway, is a perfect opportunity to not only subtly remind people of your brand but also of your contact details - all of which can be printed onto our range of mugs.</p>

<p>Then, there&rsquo;s another advantage. If you&rsquo;re like me, you&rsquo;ll maybe not like washing up. So, in addition to you seeing and using your mug daily, chances are they&rsquo;ll be others in your home or office who&rsquo;ll see it as well. So one mug could be seen by several people daily, for months, or even years. How many other forms of promotional merchandise offer such an opportunity for extended brand awareness?!</p>

<p>The range of mugs on sale at Total Merchandise varies from the good old fashion &lsquo;builders&rsquo; mug that we probably all have&hellip;you know, the sort that feels good and chunky in your hands and probably has a chip or two in it after a few years hard use, right through to travel mugs which you can walk around with, without fear of spilling all the contents, plus the contents stay warm!</p>

<p>Our best-selling Cambridge mug, pictured below, is a classic when it comes to a branded mug. With a large print area for your custom design, it offers a great opportunity for maximum brand awareness.</p>

<p>[701231]</p>

<p>The Marrow mug, another one of our continuously best-selling promotional mugs. With it&#39;s classic yet stylish shape and capacity to hold 400ml of your customers favourite beverage it&#39;s sure to draw attention to your brand with every sip.</p>

<p>[701560]</p>

<p>For your customers that are always on the move, these Thermo travel mugs are essential for everyday use! Available in a variety of colours and printed with your company branding to maximise exposure wherever it is used!</p>

<p>[193914]</p>

<p>So, are you convinced yet? Promotional mugs really do offer a unique method to target your customers of today and tomorrow, and those potential clients friends, work colleagues and family members two. And you can&rsquo;t beat a good old cup of tea on a chunky&nbsp;promotional mug!</p>

<p>Take a look through our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mugs-and-drinkware/cambridge-promotional-mugs">branded mugs</a> for some inspiration. Don&#39;t forget to fill out the form to receive a rapid quote!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mugs,-the-long-term-form-of-promotional-merchandise</link>
      <pubDate>Wed, 17 Nov 2010 10:53:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/2c1d7342862bb3fe7ac6bb6d0c1660924b723ba4.jpeg" type="image/jpeg" length="490071"/>
    </item>
    <item>
      <title><![CDATA[Express Promotional Lip Balms]]></title>
      <description><![CDATA[<p>Those of you who have braved the last 2 English winters will know that it can get cold. Very, very cold in fact. We can all put on extra layers of clothing, and dig out the thermals etc, but what about parts of our body that are still left exposed to the elements?</p>

<p>Our Promotional Lip Balms (frosted) come in a range of bright eye-catching colours and start from just 61p per unit. This offers amazing value if you are looking to promote your brand to a grateful audience on a cold winters morning. How about handing these out at a busy train station? Or in a shopping centre?</p>

<p>Lip Balms are better than some of our products for brand remembrance because, unlike say, sweets which are often quickly scoffed, a lip balm can last easily for a year or two. That&#39;s a year or two of your logo in front of your potential clients.</p>

<p>If lip balms aren&#39;t your thing but you like the idea of a winter campaign, then possibly consider our range of snuggly warm beanies, guaranteed to keep ones head warm or for a more interesting angle, how about some hot mints!</p>

<p>Whatever your budget, we&#39;ve products to keep you happy and your clients warm and cosy this winter!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/express-promotional-lip-balms</link>
      <pubDate>Mon, 15 Nov 2010 10:51:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Christmas Gifts and Christmas Items for Your Clients]]></title>
      <description><![CDATA[<p>It&#39;s that time of year again. You know, I&#39;m a Celebrity comes on TV,&nbsp;nights are longer than the days, and the Christmas ads starting appearing on TV. That&#39;s right, time is running out for you to buy branded&nbsp;Christmas gifts for your clients ready for arrival in little over a month from now.</p>

<h2>What Promotional Items Should You Gift This Christmas?</h2>

<p>The days of buying a bottle of Whiskey or a tin of your favourite sweets and sending these to your clients are long gone. Loyalty demands respect and respect demands a bit of thought and consideration. However, if you are like us, any opportunity to promote your brand, even if it happens to be on Christmas day, needs to be taken.</p>

<p>Our range of 5000 or so items now allows a huge choice of items that can be affordably ordered in time for Christmas. If you&#39;re sending these items in the post, then look for smaller items like our lip balms, ice scrapers, and gimmicky toys.</p>

<p>These mini printed insert Christmas baubles are the ideal business gift this Christmas. Small in size but mighty in impact - they will display your branding, in stunning full colour, throughout the Christmas period and for many years to come. Best yet, they start at just &pound;2.04 per unit.</p>

<p style="text-align:center">[196403]</p>

<p>Our promotional Christmas bow reindeer is sure to draw attention to your brand, adding a cute and cuddling touch to your marketing. The beautiful bow is available in a variety of colours and is printed with your company message repeated along the length of the ribbon.</p>

<p>Traditionalist? Fair enough - go for sweets or&nbsp;alcohol with your company brand on to remind your clients of your generosity!</p>

<p>These promotional mini Prosecco bottles are sure to be a favourite with your customers. Customised with your full colour branding to the stylish gold bottle to really make your brand pop!</p>

<p style="text-align:center">[216462]</p>

<p>Toblerone, a classic when it comes to Christmas, so why not personalised these bars of delicious chocolates with the names of individual clients or employees? Adding the perfect sweet touch to your Christmas campaign.</p>

<p style="text-align:center">[196329]</p>

<p>We believe that if a client has earnt you a great deal of money over the course of the year, now is the time to say &#39;thanks, we appreciated that&#39;. But don&#39;t leave it too late, so check out our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section to find the perfect branded gifts.</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-christmas-gifts-and-christmas-items-for-your-clients</link>
      <pubDate>Wed, 10 Nov 2010 15:55:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/4a2e3afc97c92c5dae27e27e8fda796b42e37937.jpeg" type="image/jpeg" length="595160"/>
    </item>
    <item>
      <title><![CDATA[The Beauty of Promotional USB Pen Drives]]></title>
      <description><![CDATA[<p>Among all the modern promotional products, USB flash drives are so far one of the most practical options available in the market. Promotional USB drives&nbsp;and logo imprinted flash drives make helpful publicity items since they are frequently used by the clients. &nbsp;</p>

<p>Knowing the value of promotion is important for any business. Giant and small companies aim to hunt for clients. Customers, on the other hand, find it tricky to choose from so many offerings. Gaining business by means of marketing giveaways is becoming a well known practice nowadays, but normally it is carried out badly. Even worse, it doesn&#39;t increase business&rsquo; profits, but rather wastes them. &nbsp;</p>

<p>Making use of promotional flash drives may have a relatively superior effect compared to other promotional items. This is actually the case for technology or computer software related firms. Offering a sample of products on the actual drive itself is a different way to market your business. &nbsp; A promotional product is judged to be a good one when it is really providing any value for the consumer instead of just lying on a table. Just like mugs and pens, USB disks are very functional and useful. However, they are more suitable for today&rsquo;s tech savvy clients, thus you will definitely win a lot of hearts this way. &nbsp;</p>

<p>Most people would certainly be glad to receive a flash drive for free. A USB storage device can be quite useful for anyone. Storage devices connect to a computer&#39;s USB port and are generally lightweight and portable. Imagine your logo design printed on a number of USB sticks. As opposed to pens, these gadgets will last longer and they will always be in sight.&nbsp;USB flash drives are used by most people who are looking for a consistent, compact, user-friendly device that stores their useful data. When you order a promotional USB from a promotional gift provider, you&rsquo;ll find out that there are many options in terms of design and memory potential.</p>

<p>Clearly, both aspects play a significant role in costs. For example, a 4GB USB with an elegant design will still be much cheaper than a 16GB flash drive. &nbsp; Bulk purchases can significantly diminish the price of promotional flash drives. You can also expect to pay much less than retail for each memory stick. Amazingly, this can contain every thing, such as business logo printing on the front and back, files loading as well as shipping and delivery. &nbsp;</p>

<p>Because USB sticks last virtually for a life time, or at least till they break or get wet, your budding clients are going to be instantly reminded of your existence every day. To generate a greater impact, you could decide among various styles in order to get your message across. &nbsp;</p>

<p>There are lots of different designs and components to select from. You can even select Promotional USB drives that have an extra function, like a USB pens. This way, when the pen does run out, they&#39;ll still manage to utilize it as a USB hard drive.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-beauty-of-promotional-usb-pen-drives</link>
      <pubDate>Wed, 03 Nov 2010 09:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Start The New Year With New Promotional Calendars]]></title>
      <description><![CDATA[<p>Promotional calendars can prove to be an exceptional marketing tool. In spite of the fact that there are calendars found in almost all computers and mobile devices, many businesses still send tangible calendar and often choose them over the electronic ones.</p>

<p>Why? Well the reasons are quite simple to comprehend. Businesses can use calendars to covey a number of things to their clients. These conventional calendars work as annual reminders to clients of a brand&rsquo;s existence. Mostly, small businesses use calendars as their promotional tools.</p>

<p>Promotional calendars can be used by many companies as an excuse to get an appointment from the potential client. Businesses can send their sales force with a bunch of calendars that might help them in gaining access into the client&rsquo;s office. Both wall and desk calendars perform a good &ldquo;remind me&rdquo; task for clients. Giving away calendars is probably the most conventional promotion method. Personalised calendars are handy promotional tools for your company&#39;s products or services.</p>

<p>Several clients hate buying items which they can easily get for free. So a lot of your potential or existing clients would love to receive your giveaway in appreciation of their loyalty and brand liking. Promoting your business through the distribution of calendars carrying your business logo is a smart way. Not only will your name be visible to your clients through desk and wall calendars, but you will also be promoting your business to everyone who will visit your client&rsquo;s office. This means that you will have an opportunity to gain more valuable customers through your brand name recognition.</p>

<p>Promotional desk and wall calendars not only serve the purpose of marking important dates and appointments. They can also become a part of your client&rsquo;s office d&eacute;cor. With vibrant images printed on these calendars, it gets hard for clients and their visitors to overlook them. When businesses order promotional calendars from the manufacturers of promotional goods, they should expect eye catching and visually captivating calendars. Good and colorful visual treats will be remembered by all along with your brand name.</p>

<p>Customised calendars help promote and circulate your custom messages concerning your company throughout the year. The production and circulation of this promotional tool is easy to manage and inspect. You can give these promotional items as a share incentive to worthy and dynamic staff, based on a purchased quantity to customers, and a loyalty incentive to your products users. Here at Total Merchandise we can also offer multipurpose desk calendars.</p>

<p>Businesses can order for desk calendars that come with attached writing pads. Clients love products that can serve more than a single function. Such a promotional item is bound to earn some appreciation for businesses that use them as complimentary or free giveaways. There are also some other alternatives for businesses to promote their brand name. Many other products, such as pens, folders and mugs can also be used as promotional tools.</p>

<p>However, you have to choose which promotional freebie will provide you with the best coverage and help you reach out to more individuals.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-calendars-for-2011</link>
      <pubDate>Tue, 02 Nov 2010 16:54:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Umbrella]]></title>
      <description><![CDATA[<p>Companies are increasingly using promotional umbrellas as an option to promote their products and services. Statistics show that there are now between 31,000 and 32,000 golf courses in the world, and more than 50 million golfers. For this reason, businesses find it fruitful to use promotional golf umbrellas that carry a symbol or message to promote a product as a free promotional item. You must have heard that &ldquo;people gain more by giving&rdquo;.</p>

<p>In the business realm, this is 100 % accurate, because the more you provide clients with real value and quality, the more your business will become reliable in their eyes. Promotional items will certainly give you credibility. In spite of the new market trends budding each day, promotional products continue to prove effective. Many businesses are using them today to get more and more customer credibility. Promotional umbrellas can often be given as free gifts or promotional giveaways because they have ample space for advertising. Also, golf umbrellas are basically promotional items that come with mobility advantage. The merit of umbrellas is that they are big and practical enough for people to store and use again and again, thus further promoting the company or product marked on them. However, a careful balance needs to be achieved between the expense of producing the umbrellas and the delicacy of the promotional information.</p>

<p>A promotional umbrella with a clever logo or message, and with durable materials is expensive to fabricate but more likely to be used frequently. A golf umbrella is basically an accessory that not many people would like to buy more than once. If any business gifts its client a golf umbrella, chances are that the client will stick to the same one for the rest of his life. This means that a business will secure 10 to 15 years of brand publicity through one client, which will eventually turn out to be a cost-saving and longer-lasting promotion.</p>

<p>Businesses selling high-class or luxurious products are to be expected to use promotional golf umbrellas at proceedings where the majority of people attending are rich or have a good income level. You can print almost everything on a golf umbrella, such as product information or your company&rsquo;s logo. The color can be chosen to compliment your business information or specifically designed to go with any theme. You should always keep in mind that inferior quality promotional items will give your business a very negative image.</p>

<p>If the things you hand out to your clients and partners look shabby or are easily breakable, that will lead people to think that the quality of your business may be equally substandard. Therefore, before ordering promotional umbrellas, be sure that your logo is clear and will stand out. Plus, the fabric and the rest of the umbrella&rsquo;s material should be of high quality because a great looking logo on a custom-made umbrella that falls apart in a blink of an eye is nothing more than rubbish.</p>

<p>A good promotional merchandise company assures you of superior quality in golf umbrellas or any of your ordered items.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-umbrella</link>
      <pubDate>Fri, 29 Oct 2010 12:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Consider Using Pens As Your Form Of Promotional Merchandise]]></title>
      <description><![CDATA[<p>The incredible variety of promotional merchandise presently available can leave you somewhat baffled as to what to choose.</p>

<p>For all businesses, customers are the most valuable assets. One of the best ways to retain this asset is to make them happy by giving them complimentary gifts. What you require is for your potential and existing clients to remember your products and services for years to come, and be able to get in touch with you when they are ready to buy or avail your service. This is what will build your business and will take you to the peak of success.</p>

<h2 style="text-align:center">Bella Stylus Ballpens</h2>

<p style="text-align:center">[194336]</p>

<h2>The Benefits Of Using Promotional Pens For Your Branded Merchandise</h2>

<p>They say that the &lsquo;pen&rsquo; knows it all. Promotional pens&nbsp;are exceptionally admired as they fit the bill perfectly. The choice offered is huge! If you decide to gift your client&#39;s pens that have your company logo, you can choose whether you want to make a colorful dash, go for something trendy or keep the whole affair extremely professional - whatever best fits the image and objective you wish to express. You can get your hands on pens within a budget of your preference.</p>

<p>Most importantly, as a pen is relatively a small item, it is convenient to maintain a large stock and always have a few at your disposal for those unanticipated occasions. A promotional pen is probably the most sensible choice to take to trade fairs as they are very small, not vulnerable to easy damage and also have maximum coverage for a company.</p>

<h2 style="text-align:center">Jakarta Bamboo Ballpens</h2>

<p style="text-align:center">[195799]</p>

<p>The majority of people use pens everyday, which is why a promotional pen is an excellent choice. Every time they will use your branded pen, it will remind them of your business due to the imprinted logo. Pens are also very versatile,&nbsp;therefore, whatever your business may be, it is likely that you will be able to find a suitable pen for its promotion.</p>

<p>Pens can also serve as conversation starters or ice breakers for a business when approaching a potential client. They can give a talented company representative just the opening he or she needs to cultivate a new business contact or strengthen an existing business association.</p>

<p>Everyone uses a pen at one instance&nbsp;or another. In addition, the&nbsp;promotional pen&nbsp;has precisely the right amount of space on it for printing a logo of any company that it would want the user to remember for a long period of time. Apart from that, pens tend to be unconsciously given away to others. Usually, people have a habit of lending others a pen for a quick note or for jotting down a phone number. More than often, these pens are not returned. This means that the person who initially received the pen from the company has now, perhaps unintentionally, expanded the market exposure of that company&rsquo;s name by passing the pen along to some else.</p>

<h2 style="text-align:center">Contour Pastel Ballpens</h2>

<p style="text-align:center">[196999]</p>

<p>Always remember the strength of a pen. So, if you&#39;re looking for the ideal branded pen for your marketing campaign then take a look through our range on the <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories section</a> on our website. Don&#39;t forget to fill in the form for a rapid quote or just give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/consider-using-pens-as-your-form-of-promotional-merchandise</link>
      <pubDate>Wed, 27 Oct 2010 10:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/7b600d52131eb4c2735c9daccf2367a86e817bcf.jpeg" type="image/jpeg" length="537980"/>
    </item>
    <item>
      <title><![CDATA[Let Your Promotional Clothing Do the Hard Work for You]]></title>
      <description><![CDATA[<p>Brand recognition and <strong>Promotional Merchandise</strong> plays a key role in improving the sales of any business, and promotional clothing is a surefire and feasible solution. Promotional clothes that include t-shirts and tank tops, either for men or women enhance the visibility of your brand because they exhibit the printed/embroidered slogan or logo of your brand when they are worn. This makes promotional clothing a more helpful advertising tool than others. Plus this is one of the affordable marketing methods you may like.</p>

<p>Promotional clothing contributes to enhancing brand visibility and in boosting the sales and profit records of your business. There are many ways in which your company&#39;s messages can be delivered to the masses - you can have your company&rsquo;s name and website, contact details, message, slogan and logo printed on clothing and sent off to your clients. Caps, shirts, sportswear, jackets and polo t-shirts are among the variety of promotional clothing that can be distributed to current and potential clients, customers and other trade associates in trade fairs, exhibitions and other business dealings.</p>

<p>Furthermore, these promotional clothing items are not confined to any age and can be used by every person. Do not ever make the mistake of compromising their quality for the sake of saving some cash. Lower quality clothing will end up deteriorating your name in the eyes of your customers and partners. Another advantage that greater quality promotional outfits have is that the more durable they are, the more long-lasting impression they will leave. This will eventually result in a long-lasting promotion of the brand.</p>

<p>If you want your business to remain on the go, then ordering in bulk promotional t-shirts which have your brand name from excellent promotional goods providers will cost you much less. Promotional clothing is for sure a great idea, plus it denotes the creativity of a business. Since it can be worn anytime and anywhere, the advertising advantage will be boundless. Plain clothing can instantly be transformed into stylish apparel by dying them in various colours and printing creative illustrations or slogans on them.</p>

<p>Promotional t-shirts are conventionally made with 100% organic cotton. This means that when a business decides to gift t-shirts to its clients, it basically sends out a message of social responsibility. Plus using a good, organic and comfortable material means that the company cares about the comfort of its clients. If a business is lucky enough, these promotional clothes will become one of the client&rsquo;s favourite in terms of comfort. Businesses must also keep in mind that diverse types of promotional clothing will give them a better space to present their company details in comparison with other promotional items.</p>

<p>Caps and hats, especially, are smaller in nature and will not accommodate a larger message. T-Shirts and jackets have a bigger space to show any promotion message. Sending off promotional t-shirts can be one of the most effective and most affordable marketing approaches, as not only are these very useful for people to wear in and out of the business environment, but if they are of a high-quality and well styled, then clients will also be pleased to accept them and wear them. This creates a lot of exposure for your company and is a simple way to get your brand name out for the public.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-merchandise.-let-your-clients-do-the-hard-work</link>
      <pubDate>Wed, 27 Oct 2010 10:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Start The Christmas Festivities With A Bottle Of Promotional Bubbly]]></title>
      <description><![CDATA[<p>Champagne has long been associated with wealth, class and style. But is often very expensive, however, Prosecco offers a more cost-effective solution!</p>

<p>You can offer your clients a complimentary bottle of your own labelled bubbly by way of a generous Christmas gift! Let&#39;s face facts, there aren&#39;t going to be many clients who turn their noses up at a nice tipple.</p>

<p>Here at Total Merchandise, we offer a range of&nbsp;promotional own label sparkling wine. Even available&nbsp;in handy half-bottle sizes, so your clients won&#39;t end up getting too fizzed.</p>

<p>Let&#39;s take a look at a few of our favourites...</p>

<h2>1.&nbsp;75cl Prosecco Sparkling Wine</h2>

<p>Our promotional 75cl Prosecco features a label printed with your custom design in stunning full-colour ensuring&nbsp;maximised exposure with every sip.</p>

<p>[192189]</p>

<h2>2.&nbsp;Mini Prosecco Bottles</h2>

<p>These eye-catching branded mini Prosecco bottles are sure to draw attention to your brand! With your branding printed on both the lid and wrap label for maximum impact.</p>

<p>[216462]</p>

<h2>3.&nbsp;Champagne Flute and Prosecco Gift Sets</h2>

<p>Custom champagne flute and Prosecco sets are a high-quality corporate gift sure to wow your clients. Engraved with your company branding for lasting exposure and supplied in a satin-lined box for a luxurious finish.</p>

<p>[192361]</p>

<p>If you&#39;re looking for the perfect promotional gift for your customers this Christmas then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section.&nbsp; Be sure to fill out the form to receive a rapid quote or give us a call!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/feeling-generous-this-christmas-give-your-clients-a-bottle-of-your-own-label-champagne</link>
      <pubDate>Mon, 11 Oct 2010 12:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/0c8050855666776b2f8080a772d8f94e82a2cc33.jpeg" type="image/jpeg" length="440055"/>
    </item>
    <item>
      <title><![CDATA[Adding a Sweet Touch to Your Marketing with Promotional Lollipops]]></title>
      <description><![CDATA[<p>We&#39;re not sure how many of our website users are old enough to remember the 1970&#39;s TV programme starring Telly Savalas called &#39;Kojak&#39;? Kojak was basically the coolest guy on TV, bar none. He was part Greek American and his &#39;trademark&#39; was that he always sucked a Lollipop. We&#39;re not quite sure why, but it no doubt inspired millions of kids around the world to start sucking Lollipops recreationally as well.</p>

<p>At TotalMerchandise.co.uk, we have a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/printed-lollies" title="Promotional Printed Lollipops">promotional printed lollipops</a>, so it got us thinking...why not run a &#39;retro&#39; sales campaign to your clients using either our promotional lollipops to hint at Kojak or maybe another product like our Rubiks cube to hint at the 1980&#39;s yuppy boom?</p>

<p>Our Lollipops even come in a range of cool flavours...bet Kojak never had that choice!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/who-loves-you-baby-%28promotional-printed-lollies%29</link>
      <pubDate>Thu, 16 Sep 2010 13:18:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Bottle Opener Keyrings For Corporate Christmas Gifts]]></title>
      <description><![CDATA[<p>It&#39;s September and shops have&nbsp;already started to make way for the Christmas aisles and it won&#39;t be long before we again hear the joyful sounds&nbsp;of Slade, Wizard, and Wham on everywhere we go.</p>

<p>Whilst many businesses use this time of year as an opportunity to buy promotional merchandise for the New Year, why not consider the opportunity to buy promotional goods for Christmas, and what better cheap Christmas item than a promotional&nbsp;bottle opener keyring?</p>

<p>Unit prices start from just 23p, so if you have a client base&nbsp;that likes the occasional tipple from time to time, you can let them have a drink on you...without having to go the Whole Hog!&nbsp;</p>

<p>Let&#39;s take a look at a few of our favourites...</p>

<h2>1.&nbsp;Plastic Bottle Opener Keyrings</h2>

<p>These promotional plastic bottle opener keyrings start from just 23p per unit! Available in a range of colours and customised with your design in up to full colour, perfect for any campaign!</p>

<p style="text-align:center">[188807]</p>

<h2>2.&nbsp;Talon Bottle Opener Keyring</h2>

<p>Our best-selling branded Talon bottle opener keyrings are a classic and stylish design with your company logo engraved for permanent exposure. Available from 72 hour dispatch!</p>

<p style="text-align:center">[182212]</p>

<h2>3.&nbsp;Engraved Metal Bottle Opener Keyrings</h2>

<p>Add a touch a class and sophistication with these branded premium bottle opener keychains. Engraved with your custom design, they&#39;re guaranteed to add some wow-factor to your campaign!</p>

<p style="text-align:center">[185175]</p>

<p>To find your perfect <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bottle-openers-and-carabiners">promotional bottle opener keyring</a> just check out the full range we have to offer! If you&#39;re looking for some other inspiration for branded gifts to give out this Christmas then check out our special <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section - you won&#39;t be disappointed.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-bottle-and-can-opener-keyrings-from-44p</link>
      <pubDate>Tue, 07 Sep 2010 11:54:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c68c319d20872959f1612de5a47058c8e827b398.jpeg" type="image/jpeg" length="516173"/>
    </item>
    <item>
      <title><![CDATA[Budget-Friendly Promotional Pens To Help Boost Your Brand Awareness]]></title>
      <description><![CDATA[<p>Pens are a popular item for any company to use as part of their promotional activity. This is probably because there are such a variety of styles and because they are so easy to dispatch to customers along with the fact that they can be a good value for money as well.</p>

<h2>The Best Budget-Friendly Promotional Pens For Your Brand</h2>

<p>At Total Merchandise, we don&rsquo;t think you can get much better value for money than our range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">cheap personalised pens</a>.</p>

<h2>1.&nbsp;Espace Extra Ballpens</h2>

<p>These super cost-effective branded ballpens start from just 14p! Available in eight different colours to suit any campaign and personalised with your design printed on the barrel.&nbsp;There is the&nbsp;option for additional printing on the clip for maximum impact at extra cost.</p>

<p>[181809]</p>

<h2>2.&nbsp;Contour Ballpens</h2>

<p>These super classy ballpens come in a choice of ten colours with a matching colour grip to ensure maximum comfort for your clients when writing. Our best-selling contour ballpens start from just &pound;0.14 and dispatch from 72 hours!</p>

<p>[194307]</p>

<h2>3.&nbsp;Recycled Calico Ballpen</h2>

<p>The perfect eco-friendly promotional pen while being budget-friendly. Made from recycled materials&nbsp;these branded pens start at 17p! Personalised with your custom design printed to the barrel for increased brand exposure.</p>

<p>[182887]</p>

<p>With our range of value pens, you can afford to give them to customers, staff and even people in the pub! In fact the more you order the cheaper they are, so what are you waiting for?</p>

<p>If you&#39;ve been looking for a cost-effective promotional pen then look no further. We&#39;re sure we have what you&#39;re looking for on our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/very-cheap-promotional-pens</link>
      <pubDate>Fri, 27 Aug 2010 15:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/834a6d3eee9099e46775b7ce510d671bd4cf58c6.jpeg" type="image/jpeg" length="458298"/>
    </item>
    <item>
      <title><![CDATA[Promotional Ice Scraper Are Ideal for Your Winter Campaigns]]></title>
      <description><![CDATA[<p>You are probably thinking why are we talking about ice scrapers? It&rsquo;s only the end of August! Well, the mornings are definitely turning colder and it will probably only be another couple of months before we have to start getting up five to ten minutes earlier to get the ice off our car windscreens.</p>

<p>It doesn&rsquo;t matter if your target market is not car-related, most people have cars and a lot of people use anything they can find to clear their windscreens of frost. With this in mind, how about getting some ice scrapers for your next promotional giveaway? They are small enough to send out in the post and your target market will find them extremely useful and with your company name or brand on them, it is an excellent way of getting your business name out there. Plus it will save damage on your clients&rsquo; credit cards! We have a choice of designs.</p>

<p>Eco-friendly scrapers, ones that are key rings or even ones with a demister strip on, so there will definitely be one that will suit your design and wallet. The other great thing about an ice scraper is that they will sit in the car and will be used on a regular basis for at least four months. That&rsquo;s an awful lot of times that your company will have helped out your customers.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/logo-ice-scrapers</link>
      <pubDate>Fri, 27 Aug 2010 15:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Start of Term Office Essentials]]></title>
      <description><![CDATA[<p>The schools have only just broken up and most children can only think about the five or six weeks of holiday they have stretching before them. However, already the shops are advertising everything to do with going back to school, from school uniforms to stationery sets.</p>

<p>We all remember as kids, the only thing that all children seem to enjoy about going back to school after the summer holidays is replenishing their stationery, ready for a new term. So maybe now is the time for you to think about replenishing your office essentials? You will then be ready to send these to your target audience in September to remind them that following the lazy hazy days of summer and all the excitement in the sporting world, your company is firmly back in business.</p>

<p>At Total Merchandise, we have a wide range of office essentials that can be fully personalised with your company details on, that your customers will find both really useful but will also keep your company name firmly in their mind. Why not send them some new erasers or message pads, or maybe some new staplers or mugs for their rest/staff room or kitchen area?</p>

<p>The start of the new school year is the time of year that everyone feels there is nothing to look forward to until the Christmas period, so make your customers day by sending them something to help them remember your company.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/start-of-term-office-essentials</link>
      <pubDate>Tue, 03 Aug 2010 10:29:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Retro Sweets]]></title>
      <description><![CDATA[<p>How good does it feel when you go to a restaurant, you get the bill and there are some sweets or mints for you as a little thank you? Not a great cost to the restaurant but from a customer service point of view it goes a long way.</p>

<p>Now you can do the same with our range of promotional sweets. Have them in your reception area or any communal area so that people can help themselves. Send them to your clients in the post or take some with you to client meetings so you can leave some for the staff when you finish. You won&rsquo;t be forgotten because (a) they will think you&rsquo;re generous and (b) your company name is branded on either the sweet wrapper or container depending on what you choose.</p>

<p>The Promotional Sweets we provide are fun too. We now do sugar-Free mini mints presented in our Domed &#39;MP3&#39; tin. You can get boiled sweets in personalised wrappers and you can also have little personalised pots of jelly beans.</p>

<p>However, at the moment when everyone seems to be talking about &lsquo;back in the day&rsquo;, how about a tub of retro sweets? Love Hearts, Black Jacks and Gobstoppers to name but a few. So for a change from giving your clients a pen when you see them, give them a Love Heart or even an MP3 player!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-retro-sweets</link>
      <pubDate>Mon, 02 Aug 2010 13:12:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Why Should You Use Promotional Keyrings For Your Branded Giveaways?]]></title>
      <description><![CDATA[<p>Keyrings are an excellent branded giveaway to promote your business.</p>

<h2>Why Should You Invest In Promotional Keyrings?</h2>

<p>They are fairly inexpensive to both buy and then to send to clients in the post. They are useful, as almost everyone uses a keyring of some description and they can have your company name, logo or brand name printed on them to make sure your business is seen by as many people as possible.</p>

<p>Not only this but at Total Merchandise, we have such a range of different designs of keyrings, that we are sure you will struggle to decide which one suits your company best.</p>

<p>You can choose between traditional keyrings but then you also have the choice of new and unique keyrings that offer more handy and practical uses.</p>

<p>For the more original style branded keyring, we offer you our P5 keyring. This promotional keyring is one of best-selling and&nbsp;low-cost plastic keyring. The clear keyrings showcase your full colour branded insert to show on both sides for maximum brand awareness wherever they are taken.</p>

<p style="text-align:center">[7021294]</p>

<p>To lighten up your marketing campaigns why not invest in LED torch keyrings. Available in a range of colours these best-selling Portland torch keyrings will illuminate any campaign. Printed with your company branding these promotional keyrings light up with a push of a button</p>

<p style="text-align:center">[183231]</p>

<p>These Talon bottler opener keyrings are branded item that you can guarantee will be used time and time again by your customers. Engraved with your logo on the body of the bottle opener for permanent brand exposure. Available in five colours to suit any campaign, these promotional branded bottle opener keyrings can be dispatched from just 72 hours!</p>

<p style="text-align:center">[182212]</p>

<p>How often do you get to the supermarket and realise you have forgotten a pound coin for the trolley? Well, your customers will never have to worry about this again with these branded trolley coin token keyrings. Manufactured from lightweight nickel-plated metal and branded with your custom design via die-stamping for long-lasting impact.</p>

<p style="text-align:center">[195669]</p>

<p>So, if you&#39;re seeking the perfect branded keyring for your next branded giveaway take a look through our wide range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a>. Don&#39;t forget to fill out the Rapid Quote form!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-giveaway-keyrings</link>
      <pubDate>Fri, 30 Jul 2010 16:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/20839dae07e458578152120cb257170b0809bdab.jpeg" type="image/jpeg" length="451620"/>
    </item>
    <item>
      <title><![CDATA[Why not host a Corporate Golf Day]]></title>
      <description><![CDATA[<p>With the Golf Open Championship at St Andrews just finished and golf being a social sport that many people enjoy. How about hosting your own corporate golf day to promote your business? If you are not a member of a club, there are many golf clubs that would be happy to host this type of event for you and provide you with whatever refreshments you feel would fit the occasion.</p>

<p>Golf is an ideal way to promote your business too, as there are many golfing products that can be used as giveaways or gifts, that can be printed with your company name, logo or brand on to really make it your company&rsquo;s day. At Total Merchandise we have a whole section specifically with golf in mind. You can choose from umbrellas, tees, golf balls, all can be personalised as you require. We can provide you with scorecards in holders and even pencils for the scoring, again these can have you company name printed on them.</p>

<p>If you are having teams, you may wish each guest to have a personalised polo shirt, maybe each team a different colour? Again we can provide these for you too. It may be that rather than have giveaways during the day; you may want to provide good quality prices for the winning team.</p>

<p>At Total Merchandise there is always a range of glass products that can be personalised to make sure that your guests take away something from your corporate day that they won&rsquo;t forget.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/why-not-host-a-corporate-golf-day</link>
      <pubDate>Mon, 26 Jul 2010 12:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Point of Sale Giveaways]]></title>
      <description><![CDATA[<p>If you are looking for ways to promote your business to as many people as possible but do not have a large budget for marketing then have a look at the giveaway section at Total Merchandise. Within this section, there is a range of very different products that do not cost a fortune but will ensure your company name, logo or brand will get seen by a wide circulation of people. You can order jellies or lollies. They come in various flavours and colours. A great giveaway and promotional accessory! Ideal for your reception area or any other public area. There is ample space for your company name, message, brand, logo or slogan. You can order pens or fridge magnets. Again these are all personalised and are great for sending out with letters or invoices to clients or potential clients. Another ideal giveaway item is the Banner pen. The Banner Pen allows you to say as much as you like with its unique roll out message mechanism. Each pen has a pull-out banner printed in full colour on both sides. Imagine just what you can include - adverts, important messages, calendars, photographs of your product range. The Banner pen is ideal for maximum exposure of your company brand, name, message or logo. The range of pens includes both transparent bodies and silver bodies which can also be printed with your information on it. Even the clip can incorporate your name etc.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/point-of-sale-giveaways</link>
      <pubDate>Fri, 23 Jul 2010 12:44:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Importance of Giving Away Promotional Bags at Trade Shows]]></title>
      <description><![CDATA[<p>During the next few weeks, your business may be exhibiting at a trade show. You may have a stand at a show or you may be holding a conference for your clients and their guests.</p>

<h2>Why Is It Essential To Giveaway Promotional Bags At Trade Shows?</h2>

<p>At trade shows and exhibitions, there are generally lots of companies there, trying to promote the business that they are in. There will be giveaways galore for the people attending and we are sure that your business is no different and will want to explain to people by way of marketing material and giveaways what your company does, it&rsquo;s name and brand.</p>

<p>However, if you really want to stand out from the rest, then make sure you have giveaway bags so that the people attending can put all of the bits and pieces they collect from the different stands in a bag that they carry around for the rest of the day promoting your business.</p>

<p>At Total Merchandise, we can provide a range of different bags that will suit just about everyone&rsquo;s requirements. You can choose between plastic carrier bags in different sizes, paper bags with rope or cord handles.</p>

<p style="text-align:center">[198202]</p>

<p style="text-align:center">[195833]</p>

<p>There are eco cotton bags designed as shoulder bags or with short handles. And there&#39;s are even drawstring backpacks.</p>

<p style="text-align:center">[195337]</p>

<p style="text-align:center">[188965]</p>

<p>All of these bags can have your company name, brand or logo printed on them, to ensure that your company name is seen by all at the show and then again when the customer reuses it.</p>

<p>So, if you&#39;re looking for the ideal branded bag for your upcoming trade show then take a look at our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-bags">promotional bags</a> - we&#39;re sure you&#39;ll find the perfect one!</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/give-away-promotional-bags</link>
      <pubDate>Thu, 22 Jul 2010 18:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/5fea2f248ff2aed7f87136748210c7e7bf562a44.jpeg" type="image/jpeg" length="721445"/>
    </item>
    <item>
      <title><![CDATA[Attract a captive audience on hot days with Promotional Drinks]]></title>
      <description><![CDATA[<p>For most of us, so far this summer has been sunny and warm, sometimes, when in the office it has been unbearably warm. If you are in the process of deciding what the summer campaign for your business is, then what about marketing your business around cold inviting soft drinks.</p>

<p>Cool and refreshing for all your clients and staff. At Total Merchandise, there is a range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-drinks">branded drinks</a> that will suit any business and budget. You can choose between bottled drinking water in plastic bottles of 330ml and 500ml. The water can be still or sparkling and there is plenty of room on the bottles for your company name, message, logo or brand. Still keeping to water, there is a really cool recyclable aluminium swing-top bottle.</p>

<p>It is great for these hot summer days, perfect for weekend excursions. An ideal promotional gift that by its nature can be refilled and used again &amp; again. For something a little different, then you can choose between the healthy fruit smoothies, pure apple juice, canned energy drinks or the really refreshing iced coffee drink in a can.</p>

<p>All of these products can be personalised with your company name, logo or brand and will provide a revitalising change for your colleagues and staff alike.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/attract-a-captive-audience-on-hot-days-with-promotional-drinks</link>
      <pubDate>Wed, 21 Jul 2010 11:25:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Boosting Brand Presence at Conferences with Promotional Merchandise]]></title>
      <description><![CDATA[<p>With autumn just around the corner, many companies are now thinking of how to promote their company in a different way. If your company is a large to medium size business then holding a one off conference event for all your existing and potential clients could be a really good way of making them all aware of the services that you can offer. You may want to hold the conference in your office if you have big enough meeting rooms, or you may want to invite your clients to somewhere neutral, maybe a hotel or specialist conference facilities.</p>

<p>Wherever you hold it, you will want to provide them with material that they can use during the day but also take with them, that promotes your business to an even wider audience. At Total Merchandise we have a range of conference folders that are ideal for this type of event. All of them look really professional and you can choose between folders with just notepads or ones with additional pockets for business cards and documents and even ones with calculators. All of the folders can be printed with your company name on.</p>

<p>Promotional pens are a must at this type of event and we have a huge range depending on your budget and the style you are looking for. Again these can all be personalised for your company.</p>

<p>Finally if you are holding your event in a public place, it may be that you would like to provide your guest with a wristband or wrist wrap for security purposes. This type of promotional material is becoming more and more popular and we can provide you with these in a colour of your choice, with your logo, brand or company name on.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-conference-merchandise</link>
      <pubDate>Tue, 20 Jul 2010 19:33:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Stress Toys Specific to Your Industry]]></title>
      <description><![CDATA[<p>Sometimes things get on top of us! Stress is a common part of many people&rsquo;s lives, something you, as a business, can help with! Not only can you promote your brand with stress toys, but the novelty shapes and styles we have to offer, can really bring some happiness into a working environment. Great as a giveaway to staff and clients, stress toys provide a cost effective way to sell your brand!</p>

<p>From stress bananas and lemons to lorries and telephone, it&rsquo;s easy to find something that matches your company image perfectly! Our &lsquo;fruit stress toy&rsquo; collection would be perfect for a caf&eacute;, restaurant or grocery shop! We have products that are ideal for medical based companies such as hearts, livers and even stress pill bottles!</p>

<p>If you would rather use a more simple and basic stress toy, we have some plainer options available! You can get your business name printed onto basic stress balls to provide a professional promotional product to represent your company!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/industry-specific-corporate-stress-toys</link>
      <pubDate>Mon, 19 Jul 2010 10:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Product Ideas for The Typical British Summer]]></title>
      <description><![CDATA[<p>Occasionally the weather isn&rsquo;t always bright sunshine and blue skies! Promotional Jackets and Umbrellas could be the perfect way to show the thoughtfulness of your business!</p>

<p>When everyone else is trying to flog baseball caps and fans whilst the rain is pouring, you can be ahead of the pack, with the products for beating the bad weather! Ordering Jackets for the summer may seem like a silly idea, but with any left over, the winter won&rsquo;t be far away to continue getting some use out of them!</p>

<p>With a huge range of colours and styles, you can find something to suit you business branding and make a professional impact ahead of any competitors! Promotional Umbrellas come in all shapes, sizes and colours! For use all year round, they can hide away in office corners or car boots for when the rain makes a surprise appearance! Show some forethought, and get jackets and umbrellas with your branding, ready and waiting to stand out from the generic summer marketing that everyone else has opted for!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-product-ideas-for-the-typical-british-summer</link>
      <pubDate>Fri, 16 Jul 2010 11:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Award-Winning Promotional Prodir Pens That Will Benefit Your Business]]></title>
      <description><![CDATA[<p>Promoting your business by way of giving away pens may be something that you have tried before.</p>

<p>You may have been disappointed with previous promotional pens you have ordered but that will have been before you have tried the Prodir promotional pens.</p>

<p>Prodir Pens are recognised for producing Europe&rsquo;s best designed plastic pens. Made in Switzerland the Prodir ballpoint pens are designed to provide a writing performance of at least 5&rsquo;000 metres. With average use, this means a pen could last more than six years. Prodir claim that the pen should also write as good on the last day as it did on the first day. One pen promoting your business for up to six years. How cool is that?</p>

<p>At Total Merchandise, we have a wide range of Prodir Pens. Let&#39;s take a look at a few of our favourites.</p>

<h2>1.&nbsp;Prodir DS3 Ballpen</h2>

<p>These promotional pens can be designed in the unique colour combination of your choice,&nbsp;resulting in a high-impact promotional giveaway your customers can use time after time - and with your branding on display with every use! Featuring an easy-use twist-action mechanism and four different print options.</p>

<p>[245198]</p>

<h2>2.&nbsp;Prodir DS9 Ballpens</h2>

<p>Available in a wide selection of colours which can be mix and matched to complement your company logo or brand colours and for a completely unique look.&nbsp;Print up to 5 colours to the clip or 2 colours to the barrel.</p>

<p>[191186]</p>

<h2>3.&nbsp;Prodir DS3 Recycled Ballpens</h2>

<p>Manufactured from 100% recycled plastics and lead-free refills for a great eco-friendly alternative. Printed with the international recycled symbol&nbsp;so your customers are immediately aware of your business&#39;s green credentials. Personalised with your branding printed to the barrel, clip, side of clip and back of cap for maximum impact.</p>

<p>[197205]</p>

<h2>4.&nbsp;Prodir QS01 Ballpens</h2>

<p>These stylish promotional&nbsp;pens feature a&nbsp;faceted fine triangular surface structure that will catch the light with every movement.&nbsp;Boasting a practical push-button retractable mechanisms and smooth, minimalistic clips that are printed with your corporate design in up to four colours.</p>

<p>[192851]</p>

<p>Do you want to impress your customers, clients and/or employees with the best printed pens? Then check out our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website to find your perfect pen! If you would like a rapid quote simply fill out the form or feel free to give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/logo-branded-prodir-pens</link>
      <pubDate>Wed, 14 Jul 2010 12:18:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/d51dc5d813fb84f761de96fba6f31188d4e85fd6.jpeg" type="image/jpeg" length="573642"/>
    </item>
    <item>
      <title><![CDATA[We all love Promotional Sticky Notes]]></title>
      <description><![CDATA[<p>Anyone who has worked in an office will confirm that having sticky notes or &lsquo;Post it&rsquo;s&rsquo; on the desk near the telephone makes life so much easier. So if you are looking to buy some promotional merchandise to send to clients or have in your offices that is not too expensive but will give your business maximum exposure then how about trying the sticky notes pads?<br />
<br />
All of the sticky notes available at Total Merchandise are perfect for having your company, name, web address or logo printed on. You can choose from A7 sticky notes that can be delivered within 7 working days, they are available in white yellow, blue or pink. Alternatively you can choose the 3x3, our own version of the classic post-it notes. These can be ordered in pastel shades of yellow, pink, blue or green and of course white.<br />
<br />
If you want something a little bit different, we can supply sticky notes in a range of shapes or you can design your own shape for an additional charge. You may want to convey an eco or green themed promotion. If this is the case, then we are sure you will be interested in our eco friendly sticky notes. They can be ordered in either the A7 size or the 3x3 and are made from 100% post-consumer waste paper. With all this choice, we can&rsquo;t believe there isn&rsquo;t a sticky note that will suit your business needs.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/we-all-love-promotional-sticky-notes</link>
      <pubDate>Tue, 13 Jul 2010 10:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise For Your Back To School Campaign]]></title>
      <description><![CDATA[<p>We know the schools haven&rsquo;t even broken up for the summer yet but they soon will be and then it won&rsquo;t seem like any time at all before they are all getting ready to go back. So, if your company deals with schools or the education system then you may want to start thinking about what giveaways you can buy to promote your business and brand. Even if your company doesn&rsquo;t have any contact with schools in the day to day running of the business, there is nothing to stop you ordering some of this type of promotional merchandise as we are sure that lots of your clients will have children at school and will really appreciate anything their children can use. Of course, this also means that your business will be promoted in different circles than usual. At Total Merchandise, we have a wide range of products that are ideal for giveaways in this area. From pens and pencils to pencil cases and rulers with calculators fitted. All of these products come in a wide range of fun colours. You can have your company name, brand or logo printed on them to ensure the maximum promotion of your business. We also have sustainable wooden pencil sharpeners, organic cotton pencil cases, and biodegradable stationary sets if you want to supply your customers with environmentally friendly products.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/back-to-school-promotional-merchandise</link>
      <pubDate>Mon, 12 Jul 2010 11:38:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Perfect Budget-Friendly Promotional Merchandise for Your Marketing]]></title>
      <description><![CDATA[<p>There are many companies out there who do one big marketing campaign a year. They spend a lot of money over a short period promoting their business to the general public. That&rsquo;s not to say that that&rsquo;s wrong, it&rsquo;s just that if you promote or market your company on a regular basis, then there must be more chance of it being noticed and recognised by the general public- Brand awareness... At Total Merchandise, we have put together some really unusual products as part of our low cost range. This means that you can afford to buy promotional merchandise on a more regular basis without it costing your business a fortune. You can choose from Mint cards, promotional mugs, Golf tees, pens and keyrings to name just a few. These can all have your company name, logo or brand printed on them ready to give out to potential clients. If you want to order something a bit different, then have a look at the &lsquo;Slingster.&rsquo; A really cool advertising medium that helps protect your mobile phone whilst charging. With our Low Cost products, we are sure you will find something that suits your company and client market and you can be certain that they will not break the bank!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/low-cost-promotional-merchandise</link>
      <pubDate>Mon, 05 Jul 2010 13:31:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[In A Hurry? Try Our Express Service]]></title>
      <description><![CDATA[<p>Have you started your marketing campaign for your company yet this year? Maybe you have been so busy juggling all the balls in the air that you haven&rsquo;t even thought about it?</p>

<p>Recession may not have helped. If it is something you have been meaning to do but just haven&rsquo;t got around to it, due to other things that crop up on a daily basis then have a look at the Express delivery promotional material at Total Merchandise.</p>

<p>It may be that you have just remembered you are attending an event or a show very soon and ideally, you want to have some giveaways gifts to promote your business. Again our express delivery products can be with you in plenty of time.</p>

<p>We have a really wide range of promotional items, all of which can be personalised with your company name, message or logo on and delivered to you within five working days.</p>

<p>Meaning that once ordered, it arrives quickly, giving you the time to distribute it in the way you want to. You can choose from a wide range of very different pens, some USB drives, calculators, umbrellas even ice scrappers!</p>

<p>In fact, the choice is so varied that we are sure that there will be something that suits your company and client market available to you in a very short time.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/express-promotional-merchandise-for-those-in-a-rush</link>
      <pubDate>Fri, 02 Jul 2010 13:01:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Items Ideal for Your Customers in The Summer Holidays]]></title>
      <description><![CDATA[<p>If you are looking for a topical promotional exercise for your company then let Total Merchandise help you with our summer products. With summer officially now here, Offices are getting warmer, schools will soon be breaking up and people are thinking of their summer holidays just around the corner. This is an ideal time to promote your business with a different approach than normal.</p>

<p>You could send your clients bottles of water for everyone in their office. You can choose between still and sparkling water, different sizes and the bottles can have your company name and logo on, ensuring that all will know who the thoughtful company is. If you have a reception area, you could have a small fridge installed there with the promotional bottled water in there so visiting customers can keep call.</p>

<p>Our travel fans are another excellent way for you to keep your customers and staff cool. They will be able to use them in their offices when it gets hot but we are also fairly sure these will be taken home and used out and about, thus ensuring your company name will be getting lots of exposure. However if you are looking for maximum exposure during the warm summer period, then what about the car window shade?</p>

<p>The Car Window Shade is a concertina style car shade for the windscreen. A great way to show off your company name, product, brand, message, logo or slogan! If your clients are going on holiday in this country or driving abroad, you can be sure the window shade will be taken with them so it is a perfect way for getting your message across at home or away.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/summer-holiday-promotional-items</link>
      <pubDate>Fri, 02 Jul 2010 12:58:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Our Favourite Promotional Office Accessories]]></title>
      <description><![CDATA[<p>For many, mid summer and post new government first budget, it may be an appropriate time, before school holidays, for you to spend some of your marketing budget but perhaps you are not sure what to buy to promote your business to your customers and potential clients?</p>

<p>Office accessories are always a really good idea as promotional giveaways as things like rulers, staplers, notepads and stress balls never go out of fashion and can be used by your clients at their office or at home.</p>

<p>At Total Merchandise we have a wide range of all Promotional Office accessories depending on your requirements and budget. For example we have rulers with calculators, sliding rulers or basic rulers in a range of colours. All can be printed with your company name, logo or brand on. Notepads can be ordered in recycled paper or if you want to spend that little bit more then you can order leather bound notepads with spaces for business cards, calculators and pens. Again these can all be personalised to your choice.</p>

<p>Stress balls are always very popular in the office environment and with our&nbsp; range we are sure you will find one that is topical and will look really good with your business emblazoned across it. Stress balls get a lot of use in the Total Merchandise HQ!</p>

<p>With the promotional office accessories we have available on a very short turn-around, we are certain there will be something that meets your needs and your budget without the need to get stressed!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-office-accessories</link>
      <pubDate>Wed, 23 Jun 2010 11:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Tie In With The World Cup With Promotional Stress Footballs]]></title>
      <description><![CDATA[<p>It&#39;s not long until the World Cup is here, no better opportunity to stock up with some Promotional Stress Footballs!</p>

<p>We&rsquo;re all hoping for a stress-free competition this year, but it would be unlikely not to have a few tense moments ahead. What promotional item suits the situation better, than stress footballs?</p>

<p>During the nail-biting matches, your clients and staff can relax with these perfectly themed promo products, and advertise your brand everywhere they go. Each promotional football could meet up to a few hundred football fans in a sports bar at each match. In a competition with over 32 teams competing, that&rsquo;s a lot of exposure to your business!</p>

<p>There&rsquo;s no denying, that your clients and staff will be ultimately grateful for the stress toys, whether the football results are something to celebrate or not!</p>

<p>Covered in your company branding, they are easily the number one promo tool for when the world cup pressure is upon us in June! The first match starts on 11th June, so hurry and get your order placed ready for the main event of the summer!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-stress-footballs</link>
      <pubDate>Thu, 27 May 2010 10:10:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Add A Sweet Touch to Your Marketing with Logo Printed Lollipops]]></title>
      <description><![CDATA[<p>Now the summer weather has certainly started to push the long cold winter behind us, getting outside and active is a priority for most people! With so many people beginning to plans trips to the seaside, and go for picnics and parties, promoting on sweets is a great way to get your name out there!</p>

<p>Total Merchandise has a huge range of edible products for you to promote on. Large logo lollipops are on the promotional sweets you can get your brand printed on. The retro style sweet is still hugely popular amongst all ages and undoubtedly something parents will thank you for, for keeping the children entertained for little while.</p>

<p>If you&rsquo;re looking for a more healthy edible option for promoting your company, branded fruit could be perfect for you! You can get your brand laser printed onto apples, oranges and limes! With more variety of fruit in the pipeline, we are soon to have more options of promotional branded fruit! What more innovative to promote this summer! Not only is this unique and distinctive to stand out with, but allows you to look good for promoting a healthy diet!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-large-logo-lolipops</link>
      <pubDate>Thu, 27 May 2010 10:03:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Recycled Tyre Coaster]]></title>
      <description><![CDATA[<p>Everyone is now more aware of the environment than ever before and most people and businesses are busy recycling their rubbish on a regular basis.</p>

<p>If you are looking to promote your business but want to do it in a more environmentally friendly way, then why not send your clients a coaster made from recycled tyres, with your company name or logo printed on them.</p>

<p>[184778]</p>

<p>These coasters are a fantastic talking point if you have clients in the motor industry, although we believe that anyone would be impressed with the idea of using old tyres to promote your business.</p>

<p>The coasters are made from 99.5% recycled waste material, made in the UK. The coasters come either square or round.</p>

<p>Another way that these coasters are environmentally friendly is that they are small enough to post with invoices or orders. That way you are not wasting more envelopes or postage and packaging.</p>

<p>So why not try these as your next marketing campaign. You will impress your clients with how you are thinking of the environment and you will impress your bank manager with how little this campaign will cost.</p>

<p>Find out more about our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/brite-mat-tyre-coasters" target="_blank" title="recycled promotional coasters">Brite Mat Recycled Coaster</a> and contact us today for your bespoke pricing.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-recycled-tyre-coaster</link>
      <pubDate>Fri, 21 May 2010 10:51:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Chocolate Products for Every Occasion]]></title>
      <description><![CDATA[<p>You may be looking for different ways to promote your business and want to do something different than the usual leaflet dropping or flyers that you normally do.</p>

<p>Chocolate is something that is universally popular and there are not many people who don&rsquo;t like the idea of receiving chocolate one way or another. So why not try chocolate as your next marketing campaign? At Total Merchandise we have a wide range of chocolate products to choose from. You can have Chocolate bars in different sizes with the wrappers printed with your company name or log on. These are handy enough in size that they can be posted out to clients with invoices or quotes, although you may not want to do this in the height of summer though!</p>

<p>You can order chocolate coins in net or chocolate football in nets (very topical!) with your company name on. These can be handed out when visiting clients, or you may even want to give them to your local school or youth centre as giveaways for their annual fete, which will surely be taking place in the next couple of months!. Children will love to receive these little nets and what an excellent way of getting your company&rsquo;s profile into the local community.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-chocolate-products</link>
      <pubDate>Tue, 18 May 2010 10:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Unusual Promotional Merchandise]]></title>
      <description><![CDATA[<p>When it comes to promotional merchandise, standing out from the crowd is important. Using items that are less common can give your business the edge it needs to beat rivals to new customers!</p>

<p>Total Merchandise have a few products that do exactly this, stand out. How many companies do you know have given promotional stereo speakerpods? How many companies do you know, that have promoted with promotional phone covers? The answers won&rsquo;t be a big number that&rsquo;s for sure!</p>

<p>You can have promotional speakerpods with your business brand on. Perfect portable speakers to fit most mp3 players provide a quirky gadget on the move! You can double up on the music gadgets and get some promotional earphone branded for you company as well!</p>

<p>These &lsquo;stand out&rsquo; products don&rsquo;t just stop at some electronic gadgetry! You can brand on bicycle seat covers, bendy pencils and even chocolate boxes! With so many different ideas, the hardest decision is to decide on what would suit your business the best!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/unusual-promotional-merchandise</link>
      <pubDate>Fri, 07 May 2010 11:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Unique Promotional Stress Toys]]></title>
      <description><![CDATA[<p>Stress toys have been a massive promotional tool for a long time now. Whether it was an unusual shape or just a squeezy ball, we&rsquo;ve all had one at some point. It&rsquo;s an easy cost effective way to spread your business branding, contact details and message!</p>

<p>They&rsquo;re a great way to reduce stress in the workplace, and a perfect giveaway to customers. With so many different shapes available, you can choose a shape that reflects your business and have your brand printed on to make it unique.</p>

<p>Stress toys needn&rsquo;t clutter desks either. Stress toy keyrings are a perfect item to promote with on the move. You could get a standard stress ball keyring or even a tennis ball shaped toy. Ideal for making a statement on everyone&rsquo;s car keys!</p>

<p>Perhaps, there is a shape that you haven&rsquo;t seen made into a stress ball yet? Something that could represent your business perfectly? Well now Total Merchandise offers a bespoke stress toy option. The company mascot, or brand can be coupled with a completely unique and standalone shape that no one else has got! What could be better to stand out from the crowd and get noticed!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/unique-promotional-stress-toys</link>
      <pubDate>Tue, 04 May 2010 15:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise For World Cup 2010]]></title>
      <description><![CDATA[<p>You may not be able to remember as far pack as the Queens Silver jubilee but we are sure you can remember the excitement of the Golden Jubilee and the number of flags and bunting that everyone had festooned over their homes and cars and the parties in the streets.</p>

<p>Well, can you imagine what it is going to be like when England win the Football World Cup this July? There will be flags and bunting everywhere and you should probably be thinking as to what your company can do in readiness of this great occasion.</p>

<p>At Total Merchandise, we have lots of items that can be used to celebrate the World Cup at the same time as promoting your business. There are Flags and Bunting that can be ordered in red, white and blue, with your company name logo or brand printed on them. You can then put these up outside your office buildings as part of the celebrations.</p>

<p>You could order balloons in the national colours, again with your company details on and have these up inside of the office to give a real party atmosphere. These could also be given away to your clients and customers so that they can also enjoy the great event at the same time as having some promotional giveaways from your company.</p>

<p>So make the most of England winning the World Cup!!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/world-cup-2010</link>
      <pubDate>Thu, 29 Apr 2010 15:36:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[New Magnet Ideas]]></title>
      <description><![CDATA[<p>Promotional magnets already come in a wide range of sizes, colours, and styles. They are a hugely popular means of advertising, due to their usefulness and ability to be customised to suit any industry.</p>

<p>We now have a few extra magnet ideas which provide not only an ideal way to promote your brand but functional use for the lucky people you give them to!</p>

<p>On a weekly (sometimes daily) basis we can&rsquo;t remember the date, or need to know a future date. For a quick reference, we don&rsquo;t want to have to do the maths in our heads or have to rummage for our diaries. This is where promotional calendar magnets come in! Conveniently sitting on the fridge or filing cabinet, covered in your branding, to be the useful little feature whenever you need it!</p>

<p>It doesn&rsquo;t just stop at magnet calendars though! We now have magnets with notepads on them, to make jotting down a note or a phone number that little bit easier! It happens to the best of us, you receive a phone call and need to make a quick note, and a pen and some paper is nowhere in sight. No better time to grab the promotional magnet pad you have stuck on the fridge!</p>

<p>Promotional items don&rsquo;t always need to be just getting your name out there, but making an impact with useful items put your brand, ahead of the pack!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/new-magnet-ideas</link>
      <pubDate>Tue, 27 Apr 2010 16:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Can Coolers]]></title>
      <description><![CDATA[<p>With spring in the air and the weather getting warmer, now is the time to be thinking of your summer marketing campaign.</p>

<p>It may be that you are thinking about incorporating the season, and the outdoors for the ultimate feel-good factor.</p>

<p>If this is the case then what could be better than our can coolers. The can coolers hold either 330 or 500 ml cans and are filled with a single clear or coloured gel. They are made of PVC and are available in white, clear or a range of standard colours. You can then have your company name or brand printed on them and they become ideal giveaways to your clients.</p>

<p>You can be sure they will get plenty of use, not just in the office but will also be great when having BBQ&rsquo;s, outdoor events or even parties to celebrate England&rsquo;s triumph in the Football World Cup!</p>

<p>Each time the can cooler is used, your company name or brand will be advertised to all and sundry so your business will be projected into many different circles. How&rsquo;s that for free advertising?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/can-coolers</link>
      <pubDate>Mon, 26 Apr 2010 11:26:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Take Your Marketing to New Heights with Promotional Flyers]]></title>
      <description><![CDATA[<p>With summer well on its way and people wanting to get out in the fresh air and enjoy the good weather, at the same time as doing a bit of exercise. Why not incorporate these things into your next promotional campaign?</p>

<p>At Total Merchandise, we have a range of promotional flying discs&nbsp;that would be ideal to give to clients at this time of year as part of your marketing campaign. You can have your company name, logo or brand name printed on them and then give them away as a way to market your business.</p>

<p>Our range includes recycled flying discs, mini boomerangs or even the lighter flyers, ensuring that there is something suitable for everyone&rsquo;s budget or taste.</p>

<p>We are sure that your clients will find these novel and unusual gifts, really good fun and they are also a great way to market your business to the masses. Can you imagine how many people will see them at the beach or in the parks this summer, with your business name emblazoned all over them? And even if your clients don&rsquo;t have much use for them, we bet they have children or dogs that will!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-frisbees</link>
      <pubDate>Wed, 21 Apr 2010 15:16:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Inspiring Promotional Ideas]]></title>
      <description><![CDATA[<p>Promotional items don&rsquo;t always have to be the same. Having those standard promo items is expected, which is a good thing so people know where they got their pen or keyring from. However, there&rsquo;s nothing stopping you from boosting an already successful marketing campaign, with some promo items that are a little different.</p>

<p>We have some seriously niche products that are guaranteed to get people talking. For example, Promotional Desktop Gardens! Perfect for brightening up offices and staff areas. Three in one plant packs, only require water to make desks a much more relaxing place to work. No gardening experience needed to provide clients and staff with something to keep stress levels down, and spirits up!</p>

<p>Perhaps you want something a little smaller and easier to give away? The Ring Pull is a clever keyring tool, which helps open tins and cans. It&rsquo;s a perfect giveaway for those female clients that would hate to break nails on ring pulls. A simple idea, but something people will be grateful for!</p>

<p>How about a really handy light that fits in your wallet? A small card-shaped light bulb that provides 360 degrees of light leaving your hands free! Once personalised with your brand, this distinctive promotional products means light is always available to clients and staff, exactly when they need it!</p>

<p>There&rsquo;s nothing wrong with stepping away from the crowd and showing people a creative side to marketing!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/inspiring-promotional-ideas</link>
      <pubDate>Mon, 19 Apr 2010 14:17:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Express Promotional USB Memory Sticks]]></title>
      <description><![CDATA[<p>You suddenly realise that you have a big business event coming up and you need some new promotional merchandise. It&rsquo;s completely slipped your mind, and now you&rsquo;re trying to work out what you can do to be different. When you want to win new clients and maintain a good relationship with current customers, you need that &lsquo;something&rsquo; which keeps them interested.</p>

<p>Express USB memory sticks can be engraved and delivered in just 3-5 days from Express UK stock. This means that worrying over what you&rsquo;re going to do can be ticked off your to-do list. Quick turnaround is hard to come by on anything other pens and keyrings, so USB&rsquo;s are the top choice for something in a hurry!</p>

<p>Anyone who&rsquo;s anyone, at some point, will need a USB drive. To send some photo&rsquo;s to a friend, or take some work home to get finished. These make the perfect promo giveaway, where people walk away from seeing you with something useful! With your name on their USB drives, who are they going to thank?</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/express-promotional-usb-memory-sticks</link>
      <pubDate>Mon, 12 Apr 2010 17:34:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Tshirts]]></title>
      <description><![CDATA[<p>Despite slight lapses in the weather recently, it&rsquo;s getting warmer and brighter! t-shirts and sunglasses are becoming ever more common, meaning summer is on the way.</p>

<p>Perhaps now is the time to start putting some thought into your summer promotional schemes? Thinking ahead never hurt anyone, and considering how you are going to market your business, can put you ahead of the crowd!</p>

<p>Promotional t-shirts are an easy way to promote your brand in the summer, all you have to do is give them away. With a huge range of colours, sizes and t-shirt types, there is something to suit all industries!</p>

<p>We have shirts for both men and women, from strap tops to fitted sports tee&rsquo;s, so your promotional clothing can look and feel good too!</p>

<p>If you really wanted your clients and staff to &lsquo;look the part&rsquo;, we also offer popular brands of T-shirts, to boost your own promotional branding!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-tshirts</link>
      <pubDate>Fri, 09 Apr 2010 10:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Show Your Support for The London Marathon 2010 with Branded Products]]></title>
      <description><![CDATA[<p>On the 25th April 2010, the 29th London marathon will take place.</p>

<p>If you are entering as an individual, or a group, or know people who are entering and want to support them, then have a look at some of the promotional material we have at Total Merchandise that you can use to support them.</p>

<p>One of the most important things that all runners need is plenty of water. If someone you know is entering then you could supply them with a sports water bottle, with your message or logo on, making sure that they will not dehydrate on the run. You could also supply them with promotional T-shirts; again they can be printed with a message, or logo in a range of colours.</p>

<p>If you want to support people from the crowd, we have promotional banners and flags. Megaphones (to make sure your cheering is heard above everybody else&rsquo;s) Whistles and rattles that will make sure your colleagues and friends know you are there to support them and again they can be printed with a logo, brand or message on. Another great thing is that all of these things will be able to be used again when the Football world cup starts in June!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/london-marathon-2010</link>
      <pubDate>Tue, 30 Mar 2010 12:11:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Using Sporting Events For Your Marketing Campaigns This April]]></title>
      <description><![CDATA[<p>When April arrives, it is a sure sign in the sporting calendar that spring is here.</p>

<p>At the beginning of April, you have the Oxford-Cambridge Boat race (3rd April) and then on the 10th April, it is the Grand National. Lots of companies use these events to invite clients or customers as part of their hospitality marketing.</p>

<p>With this in mind, at Total Merchandise, we have a wide range of promotional merchandise and giveaways that are ideal for either of these occasions.<br />
If you are taking clients to one of these events or even holding an event at your office, we are sure that you will find products on our website to make the day go with a swing.</p>

<p>A range of sweets and chocolates, all really cool with whatever message you want to be printed on either packaging.</p>

<p style="text-align:center">[401122]</p>

<p>If you are pushing the boat out, we have beers and champagnes, glasses and hip flasks, all have areas for personalisation so that you can market your company at every opportunity.</p>

<p style="text-align:center">[193771]</p>

<p>Then, when everyone has had an enjoyable and hopefully a successful day, why not give them all a giveaway gift, with your company name, logo or brand on, so they can all remember what a great day it has been.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/sporting-events-in-april</link>
      <pubDate>Fri, 26 Mar 2010 10:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/c721bffa531d0fd4a11f3ec8e1e1451c0aba6220.jpeg" type="image/jpeg" length="554779"/>
    </item>
    <item>
      <title><![CDATA[Promotional Merchandise Ideas for Travel Companies]]></title>
      <description><![CDATA[<p>Is your company involved in the travel industry? Do you run a hotel or travel agent? Are you in charge of the marketing for any of the airlines or insurance companies that provide travel insurance?</p>

<p>If the answer to any of these questions is yes, then you may want to have a look at the Travel section at Total Merchandise. There is a wide range of luggage tags that can be given away as gifts to your customers for booking a holiday with you, staying with you or taking out insurance with you, whatever the reason, they are ideal as a &lsquo;Thank you&rsquo;. Your company name can be printed or embossed on the tags, ensuring it will be seen worldwide for years to come.</p>

<p>If you are looking for something slightly more luxurious to give as a gift to staff or clients, then have a look at the leather travel wallet or passport holders. Both of these items have print areas to show off your company name or message and are a perfect gift for anyone who travels on a regular basis or works in the travel industry.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/travel-promotions</link>
      <pubDate>Thu, 18 Mar 2010 14:59:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Eco Friendly gifts]]></title>
      <description><![CDATA[<p>These days more and more people are aware of buying products that are eco friendly.</p>

<p>When you are deciding what to buy to promote your business, do you ever give this a thought? Maybe it&rsquo;s time that you did as what a positive message you would be sending, if the promotional merchandise you were giving out, was not only a great idea but also good for the environment.</p>

<p>At Total Merchandise, we have a wide range of promotional material that is eco-friendly&nbsp;from bags to umbrellas, from mugs to recycled pens. You can even give out packets of seeds so that as the flowers and plants grow your customers will remember your name in a natural and positive way. There will be something in the range that suits both the product you want to giveaway and the budget you want to spend.</p>

<p>By giving out <a href="https://www.totalmerchandise.co.uk/branded-products/special/eco-friendly">eco-friendly promotional items</a> as part of your campaign, you are showing that your company is aware of the environment and the importance of it and with your company name and brand on any of our eco-friendly items,&nbsp; your business will be promoted in a positive and ethical way.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/eco-friendly-gifts</link>
      <pubDate>Tue, 16 Mar 2010 16:27:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Ice Pack]]></title>
      <description><![CDATA[<p>With summer just around the corner and the World cup taking place in June, this year is going to be one, where there will be lots of events taking place outside in the Sunshine... We hope.</p>

<p>With that in mind, how about promoting your business with something that can be used to maximum effect when enjoying the outdoors?</p>

<p>The <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-lifestyle-and-outdoor/small-ice-packs">promotional ice pack</a> is a multi-purpose item that remains flexible even when frozen. You can have your company name or brand printed on the ice pack and it can be used in so many different ways. You may be entertaining clients at the races or an event where you supply the food and drink. The Ice pack can be used straight from the freezer to chill food and drinks.</p>

<p>If your company is in the sports and fitness industry, the Ice Pack can be used for many medical and pharmaceutical applications.</p>

<p>The Ice Pack is available in a wide range of shapes, sizes and gel colours and we are fairly certain that if you are looking for something to promote your business that is different but at the same time extremely useful then the Ice Pack is the one for you.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-ice-pack</link>
      <pubDate>Wed, 10 Mar 2010 10:49:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Clip on Pedometer]]></title>
      <description><![CDATA[<p>At this time of year, with spring around the corner and the lighter evenings coming, almost everyone is thinking that it is time to get fit and shake off some of those pounds that have sneaked on over the winter.</p>

<p>That is why the Clip-on Pedometer is an ideal promotional tool for any health club, gym or sports centre. There would be no excuse for any client not to continue with their fitness regime with one of these being given to them for when they are not at the club.</p>

<p>However, using the Clip-on Pedometer as a promotional tool need not be restricted to just sport orientated businesses. In these days when everyone is more aware of the importance of general exercise, sending your clients a pedometer as part of your marketing campaign shows that you are thinking of their general well being and is also something very different from what you may have sent them before.</p>

<p>With plenty of space for your company name or logo to be printed on, you can be sure that your business will get plenty of exposure in the fresh air, especially as there is already a battery installed so it is ready for immediate use!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-clip-on-pedometer</link>
      <pubDate>Thu, 04 Mar 2010 15:26:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[World Cup Fever]]></title>
      <description><![CDATA[<p>With the Football World Cup starting on the 11th June for a month, and the looming game this Wednesday (3rd) against Egypt,&nbsp;what about having a Football party as a different but memorable way of promoting your business? Giving your clients, staff and potential customers lots of fun at the same time.</p>

<p>This needn&rsquo;t cost you a fortune either. You could lay on some snacks and drinks, or even ask people to bring a bottle, you just need to make sure that when they get to the party, they will have a really good time and make your company name as memorable as possible.</p>

<p>With this in mind, at Total Merchandise, you will find a range of inexpensive football-related promotional giveaways that can have your company name or brand all over them but will make the World Cup a real theme.</p>

<p>You can order Spiral hats, designed to support the team and with your company name or Logo printed on the front peak. These are an ideal value giveaway, especially when ordering higher volumes. You can have goalkeeper logo bugs or a team scarf logo bugs. Again these are fun budget items that will promote your business whilst supporting the World cup.</p>

<p>You can even go that little bit further and have face paint dispensers available for people to really go to town and support the team! The case is transparent and is very easy to personalize with your own logo or brand.</p>

<p>Make your company &lsquo;World Cup&rsquo; party, one to remember!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/world-cup-fever</link>
      <pubDate>Mon, 01 Mar 2010 15:01:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Budget busting products]]></title>
      <description><![CDATA[<p>There are many companies out there who do one big marketing campaign a year. They spend a lot of money over a short period promoting their business to the general public.</p>

<p>That&rsquo;s not to say that that&rsquo;s wrong, it&rsquo;s just if you promote or market your company on a regular basis, then surely there is more chance of it being noticed and recognised by the general public - Brand awareness...</p>

<p>At Total Merchandise, we have put together some very different products that form our budget-busting <a href="https://www.totalmerchandise.co.uk/branded-products/special/low-cost-items">cheaper promotional product</a>&nbsp;range. This means that you can afford to buy promotional merchandise on a more regular basis without it costing your business a fortune.</p>

<p>You can choose from promotional mugs, a loopy keyring or Eco-friendly sticky notes. These can all have your company name, logo or brand printed on them ready to give out to potential clients. If you want to order something a bit different, you can order finger grip sports bottles, hand sanitisers or even carrier bags.</p>

<p>With our budget-busting products, we are sure you will find something that suits your company and client market and you can be certain that they will not break the bank!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/budget-busting-products</link>
      <pubDate>Wed, 17 Feb 2010 13:59:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Mousemats]]></title>
      <description><![CDATA[<p>Most people these days don&rsquo;t give Mousemats a second thought. Where there is a computer there will generally be a Mousemat of some description.</p>

<p>This is the reason that using Mousemats as a promotional tool is such an excellent idea. People use them all the time and if you make sure you have the information on them, that you want people to see, and you make them striking enough to stand out from the crowd, then you won&rsquo;t go far wrong.</p>

<p>At Total Merchandise, we have such a vast range of choice that we are sure you will find something to fit your brand requirements. For example, you don&rsquo;t just need to have them made square or rectangular; you can choose round, car shaped, house shaped, van or telephone shaped. You could even have your design printed on a heart or pig shape!!</p>

<p>There are Mousemats that you can send your clients, that as well as having your company name or brand on it, it also has a space for their favourite photo. Can you imagine how thoughtful people will think your company are?</p>

<p>The other really good reason for using mousemats as your way of promoting your business is that they are easy to distribute. They are flat, will fit in an envelope and will not cost a fortune in postage, so you can send them to all of your clients, no matter how far away they are.</p>

<p>Have a look at our exciting range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-mouse-mats-and-coasters" title="promotional mousemats">promotional mousemats</a>, you will not be disappointed.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-mousemats</link>
      <pubDate>Mon, 15 Feb 2010 15:03:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Stress Toys]]></title>
      <description><![CDATA[<p>Stress comes in all shapes and sizes. Luckily, so do our Promotional Stress items!</p>

<p>Stress toys are an incredibly popular and efficient promotional item at getting your company name out there. Our range of stress toys comes in so many different shapes from lemons to ducks to pound signs to stress football key rings. There really is something for everyone!</p>

<p>Stress toys are perfect giveaway to staff and clients They can be useful when there are tough office days, long phone calls or just providing a cheerful novelty to brighten someone&rsquo;s day.</p>

<p>If you are looking for topical and unique promotional stress items, our Anti-bacterial or recycled toys could be the solution you are looking for. For any type of sector, there will be a stress toy perfect to represent your company&rsquo;s message - from professional business stress toys to more fun options - you can put your company name on anything!</p>

<p>Coming soon, we will have a full range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-stress-toys" title="promotional stress toys">promotional stress toys</a> that smell of what they are and even a new shiny stress toy range!&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/stress-toys</link>
      <pubDate>Wed, 10 Feb 2010 11:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Stress Football Keyring For The World Cup]]></title>
      <description><![CDATA[<p>With football fever gripping the country this year with the World Cup starting in June, why not order some stress football keyrings to give out to your clients ready for the big event.</p>

<p style="text-align:center">[192895]</p>

<p>The keyrings are the same design as our larger Stress Footballs but with these, they are not restricted for use just in the office or wherever the stress ball is kept. The great benefit of the keyring is that the person can relieve their stress wherever they are, even if they are in the pub watching a game! Plus with your company name or logo on the stress ball, there is a lot more chance of your brand being seen by more people.</p>

<p>The great thing about a keyring is that they are small enough to give out easily or post. You could even have some in your reception areas for people to help themselves to.</p>

<p>So if you are looking for effective branded&nbsp;giveaways to promote your business this year then give these <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-keyrings">promotional keyrings</a> a try. They will certainly be a topical source of conversation.</p>

<p>Main image from Pixabay.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/stress-football-keyring</link>
      <pubDate>Tue, 09 Feb 2010 10:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/ce9b981bbe714f3ce59c3fe5ade8d45679344f8a.jpeg" type="image/jpeg" length="364728"/>
    </item>
    <item>
      <title><![CDATA[Promotional Full-Size Football to Kick-Start Your Campaign]]></title>
      <description><![CDATA[<p>Would you like your company to be more involved with the local youth community but are not sure how to go about helping them and promoting your business at the same time.</p>

<p>With 2010 being the year of the World Cup, there probably isn&rsquo;t going to be a better time to get your company name out there using football as the common link.</p>

<p>At Promotional Merchandise, we can offer you a full size 5 quality football that comes in either the classic black and white panels or the traditional all white version. Printed to suit your needs with your company name, logo or brand on it.</p>

<p>You can then donate these footballs to local youth football teams, schools, or any youth group where they love a kick about with a football. In return your company may be able to get a mention in their programmes, newsletters etc and even if they don&rsquo;t have regular communications, your business will be seen wherever the football is played and more importantly, you will have helped your local community as was your original intention.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-full-size-football</link>
      <pubDate>Fri, 05 Feb 2010 11:23:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promotional Notepads For When You Need Them The Most]]></title>
      <description><![CDATA[<p>How often are you on the phone and you need to write something down but can&rsquo;t find anything to write on? Well, it happens to most of us and usually at the most inopportune time.</p>

<p>That is why giving out notepads as your next marketing initiative is such a good idea.</p>

<h2>Why Choose Branded Notepads For Your Marketing Campaigns?</h2>

<p>These can be printed with your company name and contact details on, along with your logo, so that each time someone needs to take a message, your company details will be sitting there in front of them. Plus nine times out of ten, the message will be for somebody else, so they will see your details as well.</p>

<p style="text-align:center">[197298]</p>

<p>Notepads now come in many different designs and styles, so you don&rsquo;t need to worry that you will be ordering something that whilst useful, is fairly dull. You can order notepads with spine rings, ones the size of desktops or even ones which include a pen - perfect!</p>

<p style="text-align:center">[183019]</p>

<p>So whatever your budget or target audience, take a look at the range of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-note-pads">branded notepads</a> for some inspiration. Don&#39;t forget to fill out the Rapid Quote form!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-notepads</link>
      <pubDate>Thu, 04 Feb 2010 16:11:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3b0fc02d199d05e947d187c275c935bdd61cd2d5.jpeg" type="image/jpeg" length="269105"/>
    </item>
    <item>
      <title><![CDATA[Promotional Health and Safety Items]]></title>
      <description><![CDATA[<p>Promotional health and safety items are an ideal way to represent your company, as one that cares! Our huge range of safety products covers everything from plug safety and first aid kits through to soap and reflective items!</p>

<p>If you have staff working in busy environments, near traffic or machinery, you need to know they are being well seen by machine operators and drivers. Our range of reflective safety items means that slap strips or reflective vests needn&rsquo;t be an expensive way to protect the health and well being of staff.</p>

<p>To prevent the spread of coughs and colds throughout the workplace, we can offer soap, antibacterial pens, and hand sanitisers. Each provides one extra barrier between your staff and illness.</p>

<p>When there are small children running about a workplace or even at home, plugsters and plug covers can put minds at rest knowing those electricity sockets are sealed and safe.</p>

<p>When there are this many health and safety items available, there is no better opportunity to get your company name on items so useful, in both every day and workday life!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/health-and-safety</link>
      <pubDate>Mon, 01 Feb 2010 15:50:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Market Your Business For Less With Cost-Effective Promotional Pens]]></title>
      <description><![CDATA[<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-value-pens">Cheap personalised pens</a> are probably one of the best ways of marketing your business for the least cost.</p>

<h2 style="text-align:center">Topstick Ballpen</h2>

<p style="text-align:center">[8246574]</p>

<h2>How Promotional Pens In Banks Have Changed In Recent Years</h2>

<p>Why do you think that Banks use the little biros these days? Years ago, Banks used to have pens on their counters, chained and stuck to them, so that customers wouldn&rsquo;t walk off with them. You can imagine the complaints when they run out!</p>

<p>These days the banks have trays and trays of little pens, all over the customer area, so that customers don&rsquo;t have to search for one to do their paying in, etc. No doubt an awful lot of these end up in customers&#39; pockets or handbags but they are promoting the bank in question whenever they use it, so it&rsquo;s not all bad.</p>

<h2 style="text-align:center">Challenger 1 Mini Pen</h2>

<p style="text-align:center">[183056]</p>

<h2>The General Change In Promotional Printed Pens</h2>

<p>Another thing that has changed over the years is the type of pen that can be brought to promote businesses or brand awareness. Depending on your budget and timescales, there really is no end to the designs, colours or numbers of <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing" title="promotional pens">promotional pens</a> you can choose from.</p>

<h2 style="text-align:center">Contour Argent Ballpens</h2>

<p style="text-align:center">[184580]</p>

<p>You can order executive-style pens if you want to give one&nbsp;to a member of staff or client as a thank you. Boxed and packaged you can order your chosen promotional pen in their thousands&nbsp;if you are going to use them as the banks do, to freely advertise your company wherever the pen is taken. The choice really is yours.</p>

<p>If you&#39;re looking for the best custom printed pen for your marketing campaigns then take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website. Be sure to fill out the form to receive a rapid quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-pens</link>
      <pubDate>Mon, 01 Feb 2010 15:46:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/30ae193aad1efe143edba3b85170fa95bcae7aad.jpeg" type="image/jpeg" length="419748"/>
    </item>
    <item>
      <title><![CDATA[Promotional USB Drives]]></title>
      <description><![CDATA[<p>Promotional USB drives have quickly become an office essential. One of the main items in any business arsenal. With prices dropping like they are, there is no better time to consider USB drives for promoting your brand.</p>

<p>USB drives are one of the most useful promotional items, as they are so often shared between friends, family, and colleagues. For such well-used items, it&rsquo;s an opportunity not be missed with branding passing between so many different hands.</p>

<p>Rapid increases in technology mean the space available on USB drives is more than ever, and due to their discreet and compact size, fit comfortably on keys or on their own in pockets.</p>

<p>With so many colours, styles, and sizes available, there is something for everyone! We even have environmentally friendly USB drives, made from recycled materials. A perfect means to promote a good, ethical approach to marketing.</p>

<p>Everyone appreciates useful promotional giveaways, and it&rsquo;s that potential thanks and appreciation that is &lsquo;up for grabs&rsquo;. With your company branding sitting proudly on the USB drives, customers will never forget who to thank!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-usb-drives</link>
      <pubDate>Tue, 26 Jan 2010 11:11:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A4 Conference Folders]]></title>
      <description><![CDATA[<p>The conference season is almost upon us. No better time to think about some promotional items to thrust into the conference room!</p>

<p>A4 folders are a must-have for such occasions. Everyone in the room sits there and admires each other&#39;s stationery, from pens to notepads and keyrings. However, the kings of the conference room have that little something extra.</p>

<p>To hold all of the little bits and pieces of stationery, they have a bold, well-branded folder. Complete with a range of pockets and clips to secure pens and pads for transport. A conference folder makes the ideal-promoting ground for companies, where professional transport of documents and stationery shows a touch of class.</p>

<p>Folders can make an ideal item to take away from a conference or event. Everyone appreciates useful giveaways, and few items can compete with a well-branded conference folder. No better item to stock up on before the conference season gets underway!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/a4-conference-folders</link>
      <pubDate>Mon, 25 Jan 2010 17:14:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Prevent Illness In The Office With Branded Antibacterial Ballpens]]></title>
      <description><![CDATA[<p>Perfect promotional item to show your company is one that cares! <a href="https://www.totalmerchandise.co.uk/branded-products/branded-desk-and-office/vogue-biofree-antibacterial-ballpen" title="antibacterial pen">Antibacterial ballpoint pens</a>, possibly one of the most unique ideas to help prevent illnesses within the office!</p>

<h2 style="text-align:center">Vogue Biofree Antibacterial Ballpen</h2>

<p style="text-align:center">[182615]</p>

<h2>Using This Unique Promotional Pen To Show Your Business Cares</h2>

<p>Sharing pens is inevitable, providing colds and other bugs an easy means of being spread around the office. With several people working in close proximity during the working week, it doesn&rsquo;t take long for a cold to reach most of the workforce.</p>

<p>What better opportunity to provide a must-have office essential, that kills 99.9% of harmful bacteria. Effective against MRSA, NOROVIRUS, SALMONELLA ENTERIDITIS, and C.DIFFICILE to name a few, these promotional pens put your company name on a distinct item that shows health awareness, and care for customers and staff.</p>

<p>The active agent which is moulded into the pens is UV proof, water-soluble, scratch and wear-resistant and present in the printing used for the branding. Conforming to BPD, HSE, FDAS, FDA, EN71/3, and EN71/9, these respectable promotional antibacterial pens show responsibility from the company with their branding on them. What more could you ask for?</p>

<p>If these antibacterial pens aren&#39;t what you&#39;re looking for, however, then some of our <a href="https://www.totalmerchandise.co.uk/branded-products/branded-hand-sanitiser" title="promotional hand sanitiser">promotional hand sanitisers</a> could be!&nbsp;Don&#39;t forget to fill out the form for a rapid quote or just give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-antibacteria-ballpen</link>
      <pubDate>Mon, 25 Jan 2010 17:09:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/3872d2e433d7c2f45ecf0550768361042bd95c1e.jpeg" type="image/jpeg" length="306174"/>
    </item>
    <item>
      <title><![CDATA[Show Your Clients You're A Company That Cares with Branded Travel Mugs]]></title>
      <description><![CDATA[<p>There&rsquo;s nothing worse than sitting in traffic, feeling cold and thirsty. This is when you wish you had a nice cup of coffee to keep you going.</p>

<p style="text-align:center">[193914]</p>

<p>If you&rsquo;ve felt this, you can bet that your clients have too! With your company name and logo on, who are they going to be thankful too? The perfect way to make a good impression on potential clients, and prove you&rsquo;re the company that cares.</p>

<p style="text-align:center">[196418]</p>

<p>With a wide range of colours available and plenty of surface space, they can be tailored to suit your company perfectly! They fit in most cup holders and an open-shut splash-proof lid is ideal for travelling! Travel mugs provide a niche means of promoting a brand and shows thoughtfulness towards customers! This time of year, people couldn&rsquo;t be more grateful for such a helpful promotional item!</p>

<p style="text-align:center">[192849]</p>

<p>Check out our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/travel-mugs-take-out-cups">branded travel mugs &amp; take out cups</a> for some inspiration - we&#39;re sure you&#39;ll find your perfect promotional mug!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-insulated-travel-mugs</link>
      <pubDate>Fri, 22 Jan 2010 15:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/a3c93368c324e282a6408cef889320a10fad6edc.jpeg" type="image/jpeg" length="345380"/>
    </item>
    <item>
      <title><![CDATA[The New Promotional Wireless Cube Speakers]]></title>
      <description><![CDATA[<p>How many people do you know can offer promotional fold away cube speakers? Well, now you know at least one! These brand new speakers can be fully personalised with your brand name, colours and details. There is no funkier promotional item out there! Not only are the speakers themselves available for customisation, but the box they come in can be too! So much surface space to get your branding on is just ideal for tailoring them to your exact promotional needs! The speakers will fit most standard headphone sockets, allowing them to be plugged into computers, mp3 players, most modern mobile phones and much, much more! They fold away back into the box they come in, making them easily transportable, and tidy to store. One of the most unique promotional items in our range, we are proud to offer such a fun way to market a brand!</p>

<p><a href="https://www.totalmerchandise.co.uk/branded-products/promotional-gadgets-and-technology/wireless-cube-speakers">Click here to view our promotional fold away cube speakers</a>.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-fold-away-cube-speakers:</link>
      <pubDate>Fri, 22 Jan 2010 15:16:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Check Out Our Latest Promotional Products]]></title>
      <description><![CDATA[<p>Has your company had the meeting to discuss next year&#39;s marketing budget? Or have you as the owner of the company decided how much you can afford to spend on promoting your business?</p>

<p>The chances are that this has now been agreed and now all you need to decide on is what product you are going to give to your customers to promote your business.</p>

<p>You may be looking for something different from what you have given out previously and be looking for something &#39;outside the box&#39; and a bit more up to date. If this is the case then have a look at our Latest Products section, we are certain there is something for you there depending on your type of business and budget.</p>

<p>You will find a wide range of unusual mugs, diaries and much more. There is a Rubik&#39;s cube that can be customised - a classic promotional item. A laptop light, unusual USB hubs and there is even a bike seat cover that you can have your company and/or logo on. The list goes on and we are certain that if you look through this section for something that can be related to your company, you will find it.</p>

<p>Have a look through our <a href="https://www.totalmerchandise.co.uk/branded-products/special/latest-products" title="latest promotional products">newest promotional products</a>&nbsp;today.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/check-out-our-newest-promotional-products</link>
      <pubDate>Fri, 08 Jan 2010 11:59:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Follow Total Merchandise on Twitter]]></title>
      <description><![CDATA[<p>Follow Total Merchandise on Twitter and get free gifts on certain orders. <a href="https://twitter.com/TM_LTD_UK" target="_blank" title="TM on Twitter">We now have a Twitter account</a>.</p>

<p>When you purchase an order from our &lsquo;Executive Gift section&rsquo; and mention Twitter you will receive free delivery on your order. Mention Twitter when you place your USB order and you will receive a free keyring. Now is the best time to be ordering your supply of USB sticks for a number of reasons.</p>

<p>We have just slashed our prices again, and with VAT going back up in the New Year, you are not going to get them any cheaper than they are at the moment. Also on some of our ranges, we guarantee 5-day delivery, so you will still have them in time to give them out at Christmas.</p>

<p>Also, have a look at our &lsquo;Executive Gift section. We have a wide range of gifts, including silverware and crystal that you can have engraved with your company name, brand or logo on. We have a range of unusual silverware gifts and executive pens. Buy any of these items now and you can take advantage of the lower VAT rate and if you mention Twitter you can also get free delivery on your order. With these savings, it&rsquo;s probably worth getting these items now in readiness for 2010.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/follow-total-merchandise-on-twitter</link>
      <pubDate>Fri, 11 Dec 2009 14:13:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Wear Your Company on Your Sleeve, Or Chest, With Promotional T-Shirts]]></title>
      <description><![CDATA[<p>You may not think that this time of the year is the right time for us to be talking about our new range of promotional T shirts but we have such an excellent range of colours and styles and with some of them being at <strong>new low prices</strong>, it would be foolish not to bring them to your attention. Besides it won&rsquo;t be long until the weather will be warm enough to wear T shirts&hellip; T shirts are ideal for outdoor or inside events, for your staff to wear or as giveaways. With your company name or logo printed on them, your brand will be recognised wherever they are worn. If you really feel that it is too cold to even think about T shirts or maybe your company or your clients work mainly outside, then how about our range of promotional fleeces and jackets or sweatshirts. Again you can have you company name or logo printed on these and people can stay warm at the same time!! The promotional clothing section is well worth a look as there really is something for everyone there, whatever their age or style preference.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-printed-tee-shirts</link>
      <pubDate>Fri, 11 Dec 2009 14:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[TM Promotional Ice Scrapers are perfect for the British winter]]></title>
      <description><![CDATA[<p>At this time of year, with the weather as unpredictable as ever, an ice scraper is a really good thing to have in your car, although at the moment, wellies and water wings are probably more apt! However, we do all know that in the not too distant future, there will be a need for the ice scraper and the de-icer.</p>

<p>With this in mind, why not have a look at sending out ice scrapers to your clients with your logo, brand or company name on. You can be sure that they will be a well-used piece of marketing for your company!</p>

<p>You can choose between a range of different styles and shapes. There are recycled ones. Ones that look like a credit card (most people will have used one of them from time to time) There are ones with a demister and rubber strips to remove water and condensation as well. You can even have small ones attached to a key fob, so they will never be hard to find.</p>

<p>If you are looking for something that is a reasonable but useful item to send to your clients as part of your new year marketing campaign, you won&rsquo;t go far wrong with the ice scraper.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/tm-promotional-ice-scrapers-are-perfect-for-the-british-winter</link>
      <pubDate>Thu, 03 Dec 2009 18:44:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Celebrate In Style With Promotional Christmas Party Gifts]]></title>
      <description><![CDATA[<p>With the Christmas party season just about to kick off, hopefully by now you have your office party firmly under control. Whilst it may be booked, have you considered the promotional gifts you can give as a &lsquo;Thank you&rsquo; to your staff for all of their help and hard work over the year?</p>

<p>Depending on whether you are holding it in your offices or having it at a different venue may depend on what you give, but here at Total Merchandise,&nbsp;there are many gifts to suit the venue and your pocket.</p>

<h2>Branded Party Gifts For Office Celebrations</h2>

<p>If you are holding your party in the&nbsp;office, how about ordering bottles of bubbly? Voted as one of the most popular choices of alcoholic tipples in the UK, Brits consumed over 214 billion bottles of the fizzy stuff in 2018 alone! So it goes without saying that bottles of your own promotional Prosecco will go down a treat at your party.</p>

<p>Our mini Prosecco bottles, pictured below, are a great way to get the party started - all the while flaunting your brand in style. These promotional bottles of Prosecco feature a stylish gold design and can be customised with your company logo, sure to draw attention to your brand.</p>

<p style="text-align:center">[216462]</p>

<p>For those who want to enjoy a little bit more of the bubbly beverage, these personalised 75cl bottles of Prosecco tick all of the boxes. Still flaunting your brand in style with your design printed on the label, these bottles hold 75cl of Prosecco Treviso Follador.</p>

<p style="text-align:center">[192189]</p>

<p>Although by the end of the night some people may be drinking from the bottle, you will need something to drink your promotional Prosecco from. What better than your own personalised champagne flutes? Our Flamenco lead crystal champagne&nbsp;flutes boast class and elegance. Etched with your custom message for lasting exposure - even after the party.</p>

<p style="text-align:center">[8021326]</p>

<h2>Promotional Items For Christmas Parties Held At Third Party Venues</h2>

<p>If you are holding it in a venue such as a restaurant or a pub, what about little gifts or favours&nbsp;at everyone&#39;s&nbsp;seat? This is a great way of showing your appreciation for your employee&#39;s hard work over the past year.&nbsp;It&#39;s proven that when staff feel valued it increases motivation and productivity, so it creates an incentive to come back to work with a positive attitude.</p>

<p>Nothing says <em>thank you&nbsp;</em>like a personalised greetings card and these A6 greeting cards are perfect for the job. Made with 350gsm silk and finished with a gloss lamination to the front, you can have your custom thank you message printed to the inside and out!</p>

<p style="text-align:center">[195272]</p>

<p>So, if you&#39;re still looking for the perfect Christmas gifts for your office party take a look through our range of <a href="https://www.totalmerchandise.co.uk/branded-products/special/christmas-ideas">corporate Christmas gift ideas</a> section. Be sure to fill in the Rapid Quote form or just gives us a call!</p>

<p>Main image from Pexels.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-christmas-party-gifts</link>
      <pubDate>Thu, 12 Nov 2009 17:41:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/830410a4c895e4b0b8934050d7fdcc44923dd206.jpeg" type="image/jpeg" length="614008"/>
    </item>
    <item>
      <title><![CDATA[Life Is Like A Promotional Box of Chocolates]]></title>
      <description><![CDATA[<p>Trying to find something a little bit different to give to clients to promote your business can be difficult, particularly if you are not looking to spend a fortune. Chocolates are a really good gift as almost everyone enjoys them, but it can work out expensive sending out boxes of them and sometimes the message gets lost by the time everyone has one. With our chocolate box, you can send out a box to individuals with your branding all over the box and inside a nice surprise for them. You will be able to send out many more of these than the usual boxes, meaning more and more people receive a gift but also more and more people remember your company and what you have done. If you are holding meetings or seminars, you could give the Chocolate Box to everyone who attends, again a really nice gesture and a definite way to make sure everyone remembers your company! If you run a restaurant or hotel, give them to your guests with their bill, again a thoughtful touch that will go a long way with the people who have spent money in your establishment. Really whatever your business is, the Chocolate Box cannot fail to get you noticed.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/life-is-like-a-%28promotional%29-box-of-chocolates...</link>
      <pubDate>Mon, 26 Oct 2009 19:06:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Best Eco-friendly Products Ideal For Business Giveaways]]></title>
      <description><![CDATA[<p>These days more and more people are aware of buying products that are eco-friendly. When you are deciding what to buy to promote your business, do you ever give this a thought? Maybe it&rsquo;s time that you did as what a positive message you would be sending, if the promotional merchandise you were giving out, was not only a great idea but also good for the environment. At Total Merchandise, we have a wide range of promotional material that is eco-friendly from bags to umbrellas, from mugs to recycled pens. You can even give out packets of seeds so that as the flowers and plants grow your customers will remember your name in a natural and positive way. There will be something in the range that suits both the product you want to giveaway and the budget you want to spend. By giving out eco-friendly items as part of your promotional campaign, you are showing that your company is aware of the environment and the importance of it and with your company name and brand on any of our eco-friendly items, your business will be promoted in a positive and ethical way.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/eco-friendly-business-gifts</link>
      <pubDate>Mon, 26 Oct 2009 19:05:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Get Ready for Party Season with Your Own Engraved Champagne Flutes]]></title>
      <description><![CDATA[<p>With the party season almost upon us, you may be thinking about hosting some sort of corporate event to thank your clients and staff for all of their custom/help over the years.</p>

<p>If this is the case, then you will be deciding on where to hold the event, what food and drink to serve and what to serve it in. At Total Merchandise, we think the Vicomte Champagne Flute is the ideal accessory for this type of event.</p>

<p>You can serve everyone&rsquo;s favourite drink in a champagne glass with your company name or brand engraved on it. If you are feeling really generous, you could let the guests take them home with them afterwards.</p>

<p>What a nice way for them to remember the evening and more importantly your company. Even if you are not thinking about hosting a party, then you make think the champagne glasses would make an ideal gift for your clients at this time of year. Or you may know someone who is getting married and are looking for something unusual to serve at their wedding breakfast.</p>

<p>How unusual for everyone to toast the bride and groom with glasses with their names on and then take them home as a reminder of the lovely day.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/get-ready-for-party-season-with-our-engraved-champagne-flutes</link>
      <pubDate>Thu, 22 Oct 2009 14:39:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[You've Seen Our Stress Balls, Now Try Our Stress Christmas Puddings]]></title>
      <description><![CDATA[<p>Looking for something different to promote your business at this time of year? If so, then these Christmas pudding stress balls are the answer.</p>

<p style="text-align:center">[616]</p>

<h2>The History Of The Christmas Pudding</h2>

<p>The Christmas pudding was originated in the 14th century as a porridge called frumenty and it was made out of beef and mutton, raisins, currants, prunes, wines, and spices - delightful. It was often more like a soup consistency and was eaten as a fasting meal before the Christmas festivities.</p>

<p>However, by 1595 it had changed into the Christmas pudding we know and enjoy today. It had been thickened with eggs, breadcrumbs, dried fruit, and beer and spirits were added to enhance the flavour. In comparison to frumenty, it is now traditionally enjoyed at the end of the Christmas dinner.</p>

<h2>Using The Christmas Pudding Stress Ball In Your Festive Campaigns</h2>

<p>These unusual promotional stress balls are an unusual and fun way to promote your&nbsp;brand to your clients - as well as&nbsp;making&nbsp;ideal gifts for your staff. Everyone has&nbsp;the need for a stress ball from time to time and with the festive nature of these ones, they will make a decorative feature on anyone&rsquo;s desk.</p>

<p>They are small enough to be able to send to clients easily and people can put them in their drawers after the Christmas period, although they will still use them for what they are designed for. Then the following Christmas they will appear on their desks again,&nbsp;so your company will be a feature of their Christmas not just this year but in years to come.</p>

<p>So before you get too stressed out with the whole Christmas thing, order these <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-parties-and-outdoor-events/stress-christmas-pudding">stress Christmas puddings</a>&nbsp;for your seasonal promotion. That&rsquo;s one thing you can cross off of your list, making you feel much less stressed!</p>

<p>Main image from Pixabay.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/you%27ve-seen-our-stress-balls,-now-try-our-stress-christmas-puddings</link>
      <pubDate>Thu, 22 Oct 2009 14:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/e23dd1cee907ffe0a50b1f2f6854611c47d05f25.jpeg" type="image/jpeg" length="580890"/>
    </item>
    <item>
      <title><![CDATA[Executive Pens Make The Perfect Business Gift]]></title>
      <description><![CDATA[<p>With Christmas just around the corner, you are probably thinking of gifts to send out to family, friends, clients and perhaps even staff.</p>

<p>Everyone loves a really nice pen and our executive pens are a really special gift to send to clients and staff as a thank you for the past year.</p>

<p>You can have them engraved with your company name or a special message and with the quality of these pens, you can be assured that your gift will last and last. You can choose between Cross pens, Waterman and Parker pens. You can pick colours or chrome and they are all fully guaranteed as you would expect from a pen of this quality. Most of the pens come in a gift box so they do make a really lovely present once wrapped. You can be sure that if you send one of these pens to a customer or a member of your staff, it will be a gift that they will remember for a very long time.</p>

<p>See a few of our favourites below...</p>

<h2>Cross Century II Medalist Ballpen</h2>

<p>These sleek Cross ballpens feature&nbsp;a striking two-tone metal combination of polished chrome and 23 Carat gold plate. Laser engraved with your branding for lasting exposure. Supplied in a luxury box to give a high quality finish that will be appreciated by all.</p>

<p>[1049070]</p>

<h2>Milan Pen</h2>

<p>A distinctive gift supplied in a matching chrome box. Both the pen and the box personalised with your engraved design for a long-lasting impact.</p>

<p>[101698]</p>

<p>These are just a few examples of the many promotional pens we have to offer. To see the full range take a look through our special <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/executive-pens-as-a-possible-business-gift</link>
      <pubDate>Tue, 13 Oct 2009 18:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/84eae5b2dac03f6b740d4cd63f6db7342e3a336e.jpeg" type="image/jpeg" length="226777"/>
    </item>
    <item>
      <title><![CDATA[2010 Business Diaries]]></title>
      <description><![CDATA[<p>How often during the course of the day do you hear someone ask what the date is? If the answer to this is once or more than once, then maybe as part of your next promotional campaign you should consider diaries or calendars.</p>

<p>These are especially good items to send to clients at this time of year. Desk calendars are a particularly good way of promoting your company to offices. With your logo, brand or company name on, you can be sure they will be looked at on a daily basis. You can even get them shaped like a pen pot so they keep the desk tidy as well! Maybe even send out wall calendars, another excellent idea for offices. For the people you want to really impress, or maybe as a gift to yourself, how about an embossed leather diary for the desk, you can choose between having a page a day or a page a week to view.</p>

<p>You can even have your logo printed on every page, how about that for advertising? In these days of modern technology, there is still a space for paper-based diaries and calendars and many people still use the pocket diary or wallet diaries on a daily basis to record important appointments or events.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/2010-business-diaries</link>
      <pubDate>Tue, 13 Oct 2009 18:53:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Time for Promotional Ice Scrapers]]></title>
      <description><![CDATA[<p>These autumnal mornings are definitely turning colder and it won&rsquo;t be long before we have to start getting up five to ten minutes earlier to get the ice off our car windscreens.</p>

<p>It doesn&rsquo;t matter if your target market is not car-related, most people have cars and a lot of people use anything they can find to clear their windscreens of frost. With this in mind, how about getting some ice scrapers for your next promotional giveaway?</p>

<p>They are small enough to send out in the post and your target market will find them extremely useful and with your company name or brand on them, it is an excellent way of getting your business name out there. Plus it will save damage on your clients&rsquo; credit cards!</p>

<p>We have a choice of designs. Eco-friendly scrapers, ones that are key rings or even ones with a demister strip on, so there will definitely be one that will suit your design and wallet. The other great thing about an ice scraper is that they will sit in the car and will be used on a regular basis for at least four months. That&rsquo;s an awful lot of times that your company will have helped out your customers.</p>

<p>Browse our full range of <a href="https://www.totalmerchandise.co.uk/branded-products/personalised-ice-scrapers">personalised ice scrapers</a> and contact us today for your bespoke pricing.&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/time-for-promotional-ice-scrapers</link>
      <pubDate>Tue, 13 Oct 2009 18:52:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[A Promotional Mouse Mat Your Customers Will Love]]></title>
      <description><![CDATA[<p>How many companies do you deal with these days that don&rsquo;t have computers somewhere in the office? That&rsquo;s right there are not that many and you can bet that all of those people who use computers in offices, schools or even at home, all use mousemats.</p>

<p>So is there a better way of promoting your business? At Total Merchandise, we don&rsquo;t think so and our promotional optical friendly mousemats are excellent value for money.</p>

<p>They are hard wearing and fantastic quality, meaning that your message will last a long time on people&rsquo;s desks, there will be no reason for them to replace them. Companies&rsquo; brands and logos look great on them. You can choose between round ones or rectangular ones and another great thing about them is that they are light.</p>

<p>This means they are easy to send in the post along with a quote, invoice or marketing letter, making sure that your business name and message gets out there as easily and as quickly as possible. So in these days of hi-tec, give the Mousemats a try as a different but popular way of promoting your business, we are sure you will not be disappointed.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/everyone-loves-a-free-mousemat</link>
      <pubDate>Fri, 02 Oct 2009 11:48:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Last Minute Promotional Merchandise]]></title>
      <description><![CDATA[<p>Have you ever been invited to a networking day&nbsp;or a meeting at short notice and wished you had the time to organise some promotional items to hand out as giveaways?</p>

<p>There&#39;s often the idea that&nbsp;promotional merchandise can take weeks to arrange, but at Total Merchandise we&#39;ve got you covered! With our&nbsp;Express section,&nbsp;you can have your items on&nbsp;your doorstep from&nbsp;24&nbsp;hours following approval of your design. From pens to Yo-Yo&rsquo;s, to stress balls to conference folders, we are sure you will find something in our Express section that will make your company a real hit wherever you go and to whoever you market it to.</p>

<p>Don&rsquo;t worry, just because you need it in a hurry, doesn&rsquo;t mean our express items are any more expensive than usual.</p>

<h2>Contour Express Ballpens</h2>

<p>With a wide range of different colours available, you can have your branded ballpens from 72&nbsp;hours!</p>

<p>[184579]</p>

<h2>Sparta Promotional Mugs</h2>

<p>Your customers will think of you with every sip with these Sparta Promotional Mugs. Plus, you can get these best-selling mugs from 24 hours of artwork approval!</p>

<p>[701232]</p>

<p>Promotional merchandise doesn&#39;t always have to take you weeks to organise. If your next marketing activity is just around the corner and you&#39;re looking&nbsp;for the <a href="https://www.totalmerchandise.co.uk/branded-products/special/best-sellers">perfect promotional product</a> then don&#39;t hesitate! With a wide range of items available from 24 hours just check out our Express section.</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/last-minute-promotional-merchandise</link>
      <pubDate>Wed, 30 Sep 2009 11:35:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/856fe14652af154589d055aef17e1b7e4ccdcf72.png" type="image/png" length="811798"/>
    </item>
    <item>
      <title><![CDATA[Promotional Branded Umbrellas]]></title>
      <description><![CDATA[<p>It&rsquo;s that time of year again. The winds are getting up, meaning that the weather can change at any time and there is always going to be that chance of a rain shower. Most people now carry an umbrella with them or in their car or bag just in case. With this is mind, how about using the Umbrella to promote your business? You can be sure it is going to be seen an awful lot over the next few months! At Total Merchandise, we have a wide range of umbrella styles so there will definitely be an umbrella that will suit your target audience and one to carry off your brand, logo or message. You can choose ones that can be used on the golf course or at sports events. Ones that are ideal for city use or the smaller telescopic ones that fit easily in a bag or laptop case. You can even get environmentally friendly recycled ones! Whether you will be giving them to clients as promotional gifts or keeping them in your workplace for you and your staff to use to keep dry with, Umbrellas are a very useful tool for anyone at this time of year.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-branded-umbrellas</link>
      <pubDate>Tue, 22 Sep 2009 14:45:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Kick Start Christmas With The Best Promotional Advent Calendars]]></title>
      <description><![CDATA[<p>Have you noticed that as soon as we hit September, then everyone starts to think about Christmas?</p>

<p>The shops are starting to clear their shelves in readiness for the Christmas products, cards are on sale and it won&rsquo;t be long and the first decorations will be going up! So maybe now is the time for you and your business to be thinking along the same lines.</p>

<p>How are you going to promote your business over the festive season, when most people&rsquo;s minds are on eating drinking and being merry? Well, with our Advent Calendar, you can do both!! Send your clients&rsquo; one of these and you are guaranteed that they will be thinking of you for the whole of the period before Christmas and long after.</p>

<p>It makes a great talking point as different members of staff can take it in turns to open the window each day and have one of the delicious chocolates inside. So it can be sent to offices as well as individuals giving your brand more of a chance of being seen by a much wider audience.</p>

<p>If you&rsquo;ve not sent anything like this before as a thank you to your clients, then give it a try. Most people like chocolate and there are not that many people out there who don&rsquo;t like Christmas!</p>

<p>Explore Total Merchandise&#39;s full range of <a href="https://www.totalmerchandise.co.uk/branded-products/branded-advent-calendars" target="_blank">promotional Advent calendars</a> and contact us today to get your quote!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/promotional-advent-calendars</link>
      <pubDate>Tue, 22 Sep 2009 14:42:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Importance Of Promotional Merchandise For All Businesses]]></title>
      <description><![CDATA[<p>People may wonder why promotional merchandise is so important. Some still insist that you can promote your business in other more traditional ways quite successfully.</p>

<p>However, how nice is it when you receive a gift from someone unexpectedly? That&rsquo;s how people feel when they receive something from a company promoting their business and it doesn&rsquo;t need to be something that costs a fortune either. With promotional merchandise, there is so much choice and you will be able to find something that is useful for every type of company out there, from items to use in the office, the kitchen, the gym or even for children when they are down on the beach!</p>

<p>How impressed would a nursery school or cr&egrave;che be with some personalised bucket and spades that a company they used sent them? Not only would they tell people but the parents of the children would see them and so the companies message would be passed on. Imagine a hotel or golf course having your personalised umbrellas by the main entrance. How many people would see them?</p>

<p>If you choose the right promotional material for the clients you want to target, they will not forget your company name and you will find like many companies before you that this is one of the most memorable ways of advertising that you can do.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/all-business-need-promotional-merchandise</link>
      <pubDate>Mon, 07 Sep 2009 13:57:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Logo Branded USB Drives Are A Useful Promotional Item for Everyone]]></title>
      <description><![CDATA[<p>In these days of technology, USB drives<strong> </strong>are an important and really modern way of promoting your business. Almost everyone at some time has a need for a <em>USB drive</em>, be it for transferring photos or music or more importantly work from one workplace to another. With the different memory sizes, we have available on our drives, there will be something to suit everybody. What a way or promoting your business, every time the person uses their drive or passes it to a friend or colleague your brand has seen by someone else. Many of our USB drives can be kept on key rings for ease of locating and use. Again every time someone gets their keys out or leaves them on a table or desk, your business has been promoted. We even have a new&nbsp;4 pop pop up USB Drive which fits in the desk cut out for cabling. With the size of most of our memory drives being so small, they can easily be sent to a customer in the post as a &lsquo;thank you&rsquo; for their business or as part of a promotional activity your company may be doing. You can be certain of one thing though, this promotional item will one that all of your customers will find really useful.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/logo-branded-usb-drives-are-a-truely-useful-promotional-item-for-everyone</link>
      <pubDate>Mon, 07 Sep 2009 13:55:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Freshen Up Your Marketing with Promotional Mint Cards]]></title>
      <description><![CDATA[<p><strong>Mint cards</strong> are a new and refreshing way of advertising your business!! The fact that you are able to use both side of the cards for your business details, means that you can maximise the message you want to put across. Do you run a restaurant or pub? How about giving them to your customers with the bill? That way they feel they are getting a free gift from you when they leave but it also gives you an ideal way for your customers to remember your name and telephone number. If you are in offices, leave them in the reception area for customers to help themselves to. Again a nice gesture that clients will remember but they will also be using those mints in front of others, so your brand name is passed on. Another excellent way to use the &lsquo;Mint card&rsquo; is if you are having an open day or going to a trade show. Give out these cards to people you speak to. They will take them away with them; eat the mints when out with friends and colleagues and again your business details are passed on. We have spoken too many of our existing clients and they are all in agreement, the &lsquo;Mint Card&rsquo; is an inexpensive but very effective way of marketing your business.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/mint-cards-are-a-fresh-way-of-promoting-your-business</link>
      <pubDate>Fri, 04 Sep 2009 15:06:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Essential Office Promotional Items For Autumn]]></title>
      <description><![CDATA[<p>It&#39;s official, it feels like autumn has arrived. The schools have gone back after the summer holidays, the winds have picked up and the leaves are starting to fall. The only thing that all children seem to enjoy about going back to school after the summer holidays is replenishing their stationery and pens etc. So perhaps you should think about replenishing your office essentials? You can then send these to your target audience to remind them that following those lazy hazy days of summer your company is firmly back in business. We have a wide range of office essentials that can be fully personalised with your company details on, that your customers will find both really useful but will also keep your company name firmly in their mind. Why not send them some new erasers or message pads, or maybe some new staplers or mugs for their restroom or kitchen area? This is the time of year that everyone feels there is nothing to look forward to until the Christmas period, so make your customers day by sending them something to help them remember your company.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/autumn-office-essential-promotional-items</link>
      <pubDate>Fri, 04 Sep 2009 15:04:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Harrier Pens Are Ideal For affordable Promotional Giveaways]]></title>
      <description><![CDATA[<p>With these pens offering&nbsp;incredible value for money, starting at just 17p, they are a must-have for any business needing an affordable business promotion giveaway.</p>

<h2>Harrier Nouveau Ballpens</h2>

<p>These promotional Harrier nouveau ballpens feature a white barrel and a choice of 9 translucent coloured clips. Printed with your design in up to full colour for maximum impact.</p>

<p style="text-align:center">[191582]</p>

<p>These pens have a large print area and a choice of six trim colours so why not give them away to your customers as an inexpensive gift, with your logo, telephone number of even website address on?&nbsp;</p>

<p>We can never have too many pens and we all find them in all sorts of places -&nbsp;at&nbsp;the bottom of handbags, cars, desks and pockets to name a few. Imagine the free advertising your company will get, every time your client gets out one of your Harrier pens&nbsp;and uses it.</p>

<h2>Harrier Nouveau Frost Ballpens</h2>

<p>These promotional Harrier nouveau frost Ballpens are available in 10 translucent colours with a frost finish. Printed with your logo or company design on the barrel for unmissable exposure. Available from 48-hour dispatch!</p>

<p style="text-align:center">[191598]</p>

<p>With them being so light, they are ideal to send out to clients with letters. Give them to your staff to use at work, keep them on desks and counters. Again every time they are used, your company is advertised and we all know that they will end up in those same handbags and pockets to continue the cycle. It doesn&rsquo;t matter though, with these pens being so affordable you can afford to replace them.</p>

<p>To see our full range of branded pens take a look at our <a href="https://www.totalmerchandise.co.uk/branded-products/promotional-pens-and-writing">promotional pens and writing accessories</a> section on our website. To receive a rapid quote just fill out the form or give us a call!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/harrier-pens-ideal-for-affordable-promotional-give-aways...</link>
      <pubDate>Fri, 04 Sep 2009 15:02:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/af04452c38c3a62acacb9a6cb7aab84af779c45a.jpeg" type="image/jpeg" length="406653"/>
    </item>
    <item>
      <title><![CDATA[The Beauty of Promotional USB Memory Sticks]]></title>
      <description><![CDATA[<p>There is no denying, one of the most useful gadgets in anyone&rsquo;s day-to-day business arsenal, should be your Promotional USB memory stick!</p>

<p>With technology rapidly advancing like it is, you can have abundant amounts of data storage right on your keys! Memory sticks allow us to carry our everyday essential information with us everywhere. No better way or opportunity to get your brand name into pockets.</p>

<p>People exchange with sticks, to transfer pictures, videos, music, and occasionally work to friends and colleagues! It&rsquo;s a marketing mans dream for it to be your promotional memory stick that changes hands, so that your brand is spread among the whole team, of every office! The kids need them for schoolwork, the students need them for, probably&hellip;. just music and you need them to promote your brand!</p>

<p>The ease and convenience of USB sticks, makes them so important, people are grateful to have them. Get some of that appreciation for yourself with your very own set of promotional memory sticks!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-beauty-of-promotional-usb-memory-sticks</link>
      <pubDate>Thu, 16 Jul 2009 13:56:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Logo Printed Bucket and Spade]]></title>
      <description><![CDATA[<p>Sun, sea and sand, a perfect chance to show off a <strong>promotional bucket and spade</strong>! With your logo printed on the side, you will want to see every child escaping to the beach, holding your company name for others to notice. Make all the beach kids your promo-team! They want to play in the sand on the summer holiday and you want them to do to it with your logo splashed on their beach essentials! Nursery schools are sending the youngsters to play in the sandbox outside, and when they drag their parents to see the well crafted sandcastle they made, it could be your buckets and spades that built them! Providing kids with a promotional bucket and spade for their holiday can cost as little as 84p each (price varies according to order volumes), you can spread your brand wide and far, knowing that you cannot fail to go unnoticed! Also, there&rsquo;s nothing stopping you going even further, and getting the flip-flops, beach games, and other summer products to throw into everybody&rsquo;s gaze!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/logo-printed-bucket-and-spade</link>
      <pubDate>Tue, 07 Jul 2009 14:41:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Promote Your Brand in Style with Our Promotional Beach Flip Flops]]></title>
      <description><![CDATA[<p>The great thing about writing this article is that we see the changing of the seasons, and we are now very firmly in the UK summer, which means Beach Weather (for about 3 days unless you&#39;re lucky enough to be jetting off!)&nbsp;</p>

<p>But consider this...if you run a Holiday company, a hotel, or anything connected to sun, sea and...well you know the rest, then these beach flip-flops can do your brand the power of good. Starting at just &pound;2.97 a pair, dependent on quantity, <a href="https://www.totalmerchandise.co.uk/branded-products/branded-clothing/printed-flip-flops" title="promotional flip flops">promotional flip-flops</a>&nbsp;are a &#39;throw-away&#39; promotional gift which your customers will love!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/summer-is-here.-promote-your-brand-with-our-promotional-beach-flip-flops</link>
      <pubDate>Mon, 29 Jun 2009 19:37:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Keep Your Important Cards to Hand and Safe with Branded Card Holders]]></title>
      <description><![CDATA[<p>Debit card, credit card, library card, ID card for the office, driving licence, ID card for the season ticket, the season ticket itself, a wad of business cards, top-up card for the phone, loyalty cards&hellip; There&rsquo;s only so much one wallet can take before it becomes too fat with the tens of cards we need on us at all times these days to fit into a single pocket. You could put them into another pocket, but they&rsquo;d become scratched and need replacing within a few months. This custom membership card holder lets you single out certain cards to be distributed around your person without leaving them disorganised or damaged. It has space for a large company logo that will get seen every time it is taken out and can even work as a cunning way of distributing business cards for those quick off the mark.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/membership-card-organiser-with-logo</link>
      <pubDate>Fri, 24 Apr 2009 14:28:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The Invention That Shocked The World: An Invisible Computer Chip]]></title>
      <description><![CDATA[<p>If we told you there was a new invisible computer chip would you believe us? Well, we can assure you it exists.</p>

<h2>Where Has The New Invisible Computer Chip Come From?</h2>

<p>A collection of scientists from Korea have been working on this as their latest invention, and have succeeded. The materials used have created this computer chip which is practically see-through; what will they come up with next? We are guessing that next they will be using this new invention to create many new invisible gadgets like USB Pens.</p>

<h2>Will An Invisible USB Stick Be Next?</h2>

<p>USB Pens took the computer world by storm when they were first introduced in the mid-late 1990s. It took a few years for businesses to really pick up on them, but when they did, it changed office lifestyle. Of course, we all remember the floppy disk, but does anyone still really use them? Technology is improving and moving quicker than anyone would have anticipated, and maybe some find that a problem, can we all keep up?</p>

<p>The idea of an &lsquo;invisible&rsquo; USB pen sounds bizarre and as if it should be a product of &lsquo;the future&rsquo; but it looks as though we are heading in that direction. The USB pen is probably one of the most impressive inventions we have seen, but it doesn&rsquo;t quite measure up to an invisible computer chip. No doubt we will soon be seeing the &lsquo;Invisible USB Pen&rsquo; or something similar storming through our stores, and as one of the UK&rsquo;s largest suppliers in USB&rsquo;s, we, at Total Merchandise are sure to be one of the first suppliers.</p>

<p>Total Merchandise is constantly trying to improve our stocks to contain the newest and best products to provide to you; so we will definitely be keeping our eye out for any new invisible products!</p>

<p>Main image from Pexels.com</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/invisible-usb-pens</link>
      <pubDate>Mon, 12 Jan 2009 13:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/875b8a17124fe76e9988ac7d6d69f2fe634c445c.jpeg" type="image/jpeg" length="601673"/>
    </item>
    <item>
      <title><![CDATA[Light Up Your Marketing with The Light Bulb USB Flashdrive]]></title>
      <description><![CDATA[<p>The light bulb USB&nbsp;is the newest form of the flash drive. The light bulb hangs perfectly on any keyring, and once unscrewed, reveals the USB pen ready for use.</p>

<p>The best thing about the USB on a keyring is that it is unlikely to be lost or misplaced unless you loose your whole set of keys. Inventing the best ways to keep your memory sticks safe may seem silly, but it is a good thing if you use one regularly. Technology is improving as quickly as ever, as we all know, and memory storage is becoming smaller and smaller, and we are introduced to new inventions like this new light bulb USB.</p>

<p>USBs have been designed to hold lots and lots of information that is important to us, but have been made so small, hence they become easier to lose. You can have any message, logo, name or brand of your choice printed on your USB&rsquo;s in the colour of your choice.</p>

<p>Of course the first thing most people consider when they make a large purchase is the price, but at Total Merchandise, we ensure you get full VFM! We all know, on a personal level, that we tend to leave our memory sticks in the most inconvenient of places. We tell ourselves &lsquo;remember to take it back to work tomorrow...&rsquo; but we never do. And you never have it when you need it, when you get that sudden bright idea and &lsquo;the light bulb turns on&rsquo; and you discover it has been left behind, yet again. With the new keyring, light bulb USB you will never have that excuse unless you lose your whole bunch of keys!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/light-bulb-usb</link>
      <pubDate>Mon, 12 Jan 2009 12:17:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[The World's Smallest USB]]></title>
      <description><![CDATA[<p>I know what you must be thinking; a smaller USB?&nbsp;Well, yes it has been done. The great invention of the USB has made the transfer of data quick and easy; no more carrying a laptop with you everywhere you go, the USB fits right in your pocket. The introduction of the USB has eliminated nearly all use of floppy disks, and in respect, they are not missed!&nbsp; First manufactured and introduced in the mid-1990s, the USB did not catch on immediately; not until a few years later did the nation start to pick up on this great invention which has taken the computer world by storm. With technology moving and improving faster than ever, it is no surprise they have improved the USB again. The world&rsquo;s smallest USB is measured at the size of a 1p piece, no bigger than your thumbnail! &nbsp;You can choose from a range of colours, have a logo or name printed on both sides, have it engraved and delivered across the UK for free! Total Merchandise has just introduced this product to our list of products. With Christmas just around the corner, these USB&#39;s make the perfect business gift. You can check all our great prices for all our products online or just give our sales team a call to speak about our latest offers - 01376 509 092.</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/the-world%27s-smallest-usb</link>
      <pubDate>Tue, 11 Nov 2008 13:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Corporate Branded Water]]></title>
      <description><![CDATA[<p>Something we see in all shops, petrol garages, newsagents, corner shops etc is different brands of water. There are large, well-known brands; Evian, Vittel, Volvic and many more but it is now also possible for you to have your own brand of bottled water.</p>

<p>It sounds strange, but you can have your own label designed and printed onto bottles of water, in bulk stock which you can buy and supply for all kinds of events. If you have an event coming up and you want to promote your business to a wider audience, your logo and details can be designed onto a label that can be printed for the bottle of your choice. Of course, it depends on what type of event you have coming up; you may be organising a &lsquo;charity run&rsquo; for example, in which case bottled water would be perfect.</p>

<p>You do not have to limit to only branded water bottles; you can use juice bottles, soft drink cans, beer cans and many more. The best idea about the bottles is they can be perfect for any kind of event; you can have a mixture of water bottles, juices, cans etc, and one great thing is that people are likely to take the bottles away with them. This could be because people think they look great, and can be re-used and are also a brilliant way to advertise.</p>

<p>You can be as creative and imaginative as you like with these designs from your own company logo and slogan or any other images you wish to use. You can choose between sports cap bottles, ones you unscrew, there is a variation of sizes and variety of colours available for print too. If it is sports caps you are in need of for a sporting event, then we can supply sports water bottles; exactly the same as the ones you can use for the gym, keeping fit, cycling and a variety of other sports. They can be designed and printed in the same way as the water bottles, but these come in a variety of base colours. If you are running a charity sporting event these are perfect as they are re-usable and thus economical. The quality of these products is impressive and so too is the availability of colours to print in.</p>

<p>Many printing services may have a limit or a certain number of colours of which to choose from which may end up limiting your final design. If your logo has many colours, or you wish to make the product vibrant and attractive then you will have no problem in finding the correct colours to suit you.</p>

<p>Total Merchandise Ltd provides exactly these services, and we have some great offers available and a helpful sales team to answer any questions. Total Merchandise Ltd has everything you could possibly need for an event whether it is sports, charity or just for fun; these water bottles are great, reusable and perfect for advising your brand!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/corporate-branded-water</link>
      <pubDate>Thu, 30 Oct 2008 14:18:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Nominated again]]></title>
      <description><![CDATA[<p>Total Merchandise Ltd are proud to announce that we have again been nominated for yet another award!</p>

<p>The Promota Awards 2008 included a section for Best Distributor London and South East and we are certainly hopeful of the outcome, we will keep you updated!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-nominated-again</link>
      <pubDate>Fri, 07 Mar 2008 15:10:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Brand New Website]]></title>
      <description><![CDATA[<p>We are happy to announce that after months of blood, sweat, tears and mouse clicking that our new website is now live!</p>

<p>Packed full of brand new user friendly functions, we are sure you will find it even more helpful than our last site!&nbsp;</p>

<p>With a massive new Promotional Eco-friendly products section and a new updated Promotional USB Section with now nearly 100 styles to choose from, we are confident it will help make buying Promotional Business gifts a whole lot easier for you!&nbsp;</p>

<p>&nbsp;</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/brand-new-website</link>
      <pubDate>Wed, 27 Feb 2008 21:19:00 +0000</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Sponsor Coronation Street and British Soap Awards]]></title>
      <description><![CDATA[<p>We are more than happy to announce our involvement with ITV and the British Soap Awards as well as Coronation Street! Sponsoring the events famous guest stars and audience with pens and goodie bags to take home!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-sponsor-coronation-street-and-the-british-soap-awards.</link>
      <pubDate>Wed, 28 Jun 2006 15:32:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
    <item>
      <title><![CDATA[Total Merchandise Wins an Award for Best Branding & Promotions Company]]></title>
      <description><![CDATA[<p>We are proud to shout about winning the title of &ldquo;Best Branding &amp; Promotions Company 2005/6&rdquo; as voted for by Business Britain Magazine. We were secretly approached by mystery shoppers over the last 2 months, and judged on; Customer Service, Web Site Functionality and various other factors. So thanks to all that voted for us, we will endeavour to keep up the good service!</p>]]></description>
      <link>https://www.totalmerchandise.co.uk/news/article/total-merchandise-wins-award</link>
      <pubDate>Wed, 28 Jun 2006 14:24:00 +0100</pubDate>
      <enclosure url="https://www.totalmerchandise.co.uk/media/news/news-feature.jpg" type="image/jpeg" length="67000"/>
    </item>
  </channel>
</rss>
